CHOICES ENTERTAINMENT CORP
10QSB, 1996-11-13
VIDEO TAPE RENTAL
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<PAGE>

                       U.S. SECURITIES AND EXCHANGE COMMISSION
                                           
                                Washington, D.C. 20549
                                            
                                   ________________

                                     FORM 10-QSB

(Mark One)

/X/ Quarterly report under Section 13 or 15 (d) of the Securities

         Exchange Act of 1934

  For the quarterly period ended  September 30, 1996

         Transition report under Section 13 or  15 (d) of the Exchange
         Act

    For the transition period from  _____________ to _____________

    Commission file number 0-17001

                                           
                          Choices Entertainment Corporation
           -----------------------------------------------------------------
           (Exact Name of Small Business Issuer as Specified in Its Charter)

          Delaware                                  52-1529536
- - - -------------------------------       ------------------------------------
(State or Other Jurisdiction of       (I.R.S. Employer Identification No.)
 Incorporation or Organization)

836 W. Trenton Avenue, Morrisville, Pennsylvania              19067
- - - ------------------------------------------------            ----------
   (Address of Principal Executive Offices)                 (Zip code)

Issuer's Telephone Number, Including Area Code        (215) 428-1000

         ---------------------------------------------------------------
         (Former Name, Former Address and Former Fiscal Year, if Changed
                           Since last Report)

         Check whether the issuer: (1) filed all reports required to be filed 
by Section 13 or 15 (d) of the Exchange Act during the past 12 months (or for 
such shorter period that the registrant was required to file such reports), 
and (2) has been subject to such filing requirements for the past 90 days. 

Yes __X__    No ____

    State the number of shares outstanding of the issuer's Common Stock, as 
of November 8, 1996: 22,004,395

    Transitional Small Business Disclosure Format (check one): Yes ____ 
No __X__


<PAGE>


Part I:  FINANCIAL INFORMATION

Item 1.   Financial Statements


                          CHOICES ENTERTAINMENT CORPORATION
                                    BALANCE SHEETS
                                           
                                           
<TABLE>

<CAPTION>

                                                         September 30, 1996          December 31, 1995
                                                         ------------------          -----------------
                                                            (Unaudited)                (Audited)

<S>                                                      <C>                         <C>

ASSETS

Current assets:

   Cash                                                      $66,942                     $86,391

    Accounts receivable                                       33,021                      11,098

    Merchandise inventories                                  168,907                     138,149 

    Prepaid expenses                                          60,323                      28,236
                                                         -----------                ------------

        Total current assets                                 329,193                    263,874

Videocassette rental inventory, net                          742,110                    778,728

Equipment, net (Note 2)                                      110,260                    186,990

Intangible assets, net                                       176,813                    189,443

Other deferred costs                                          40,245                     69,621

Other assets                                                  68,458                     68,254
                                                         -----------              -------------

                                                          $1,467,079                 $1,556,910
                                                         ===========              =============

LIABILITIES AND STOCKHOLDERS' DEFICIT

Current liabilities:

    Notes payable                                           $176,161                   $184,691

    Accounts payable                                         688,392                    422,582

    Accrued merger and acquisition expenses                  481,576                    563,901

    Accrued professional fees                                211,711                    186,243

     Deferred revenue                                         34,387

    Accrual for lease cancellation and litigation 
     reserves                                                  2,500                     13,750

    Accrued salaries                                          71,259                     52,603

    Other accrued expenses                                   258,350                    147,007
                                                         -----------              -------------

        Total current liabilities                          1,924,336                  1,570,077

Notes payable                                                680,000                    680,000
                                                         -----------              -------------

        Total Liabilities                                  2,604,336                  2,250,777
                                                         -----------              -------------

Stockholders' deficit:

    Preferred stock, par value
     $.01 per share:

       Authorized 5,000 shares: 37.4 
        shares issued and outstanding in 
        1996 and  34 shares issued and 
        outstanding in 1995

    Common stock, par value
     $.01 per share:

       Authorized 50,000,000 shares: issued and
        outstanding 22,004,395 shares in 1996 
        and 1995                                             220,044                    220,044

    Additional paid-in-capital                            20,519,203                 20,485,203

    Accumulated deficit                                  (21,876,504)               (21,399,114)
                                                         -----------              -------------

        Total stockholders' deficit                       (1,137,257)                  (693,867)
                                                         -----------              -------------

                                                          $1,467,079                 $1,556,910
                                                         ===========              =============

</TABLE>

See accompanying notes to financial statements.

<PAGE>

                          CHOICES ENTERTAINMENT CORPORATION
                                  STATEMENTS OF LOSS
                                     (Unaudited)

<TABLE>

<CAPTION>


                                                   For the Three Months         For the Nine Months
                                                   Ended September  30,         Ended September 30,
                                                   --------------------         -------------------
                                                   1996            1995         1996           1995
                                                   ----            ----         ----           ----

<S>                                                <C>             <C>          <C>            <C>
Revenues:

   Movie rentals                                   $1,065,576      $1,030,926   $3,142,777     $2,956,259

   Merchandise sales                                  239,058         171,842      734,472        613,672
                                                   ----------      ----------   ----------     ----------

                                                    1,304,634       1,202,768    3,877,249      3,569,931
                                                   ----------      ----------   ----------     ----------

Operating costs and expenses:

    Cost of goods sold                                206,973         185,063      660,536        615,113

    Cost of movie rentals                              59,701             605       59,701          8,315

    Store payroll                                     250,179         261,719      744,928        799,728

    Store rents                                       232,617         226,730      700,577        713,142

    Other store operating expenses                    121,047         122,320      356,266        343,765

    Selling and administrative expenses               187,843         209,185      488,776        659,405

    Professional and consulting expenses               78,150          55,175      230,257        169,465

    Loss on disposal of videocassette 
     rental inventory                                  73,441          28,466      193,145        108,178

    Merger and acquisition expenses                                   270,180                   1,648,995

    Depreciation and amortization                     280,656         134,047      883,156        742,158
                                                   ----------      ----------   ----------    -----------

                                                    1,490,607       1,493,490    4,317,342      5,808,264
                                                   ----------      ----------   ----------    -----------

Other income (expenses):

    Gain on settlement of debt                                                                    395,640

    Interest expense, net                              (9,591)         (6,407)     (37,297)       (12,510)
                                                   ----------      ----------   ----------    -----------

                                                       (9,591)         (6,407)     (37,297)       383,130
                                                   ----------      ----------   ----------    -----------

Net loss                                            $(195,564)      $(297,129)   $(477,390)   $(1,855,203)
                                                   ==========      ==========   ==========    ===========

Net loss per share of common stock (Note 3)            $(0.01)         $(0.01)      $(0.02)        $(0.09)
                                                   ==========      ==========   ==========    ===========

</TABLE>


                   See accompanying notes to financial statements. 


<PAGE>



                          CHOICES ENTERTAINMENT CORPORATION
                          STATEMENTOF STOCKHOLDERS' DEFICIT
                     For the Nine Months Ended September 30, 1996
                                     (Unaudited)


<TABLE>

<CAPTION>

 
                             Preferred          Common Stock            Additional
                               Stock        ---------------------         Paid-in         Accumulated
                               Shares       Shares         Amount         Capital            Deficit         Total
                             ---------      ------         ------       ----------        -----------        -----

<S>                          <C>            <C>            <C>          <C>               <C>                <C>

Balance at December 
 31, 1995                     34.0          22,004,395     $220,044     $20,485,203       $(21,399,114)      $(693,867)

Issuance of preferred stock
 to preferred stock note
 holders in lieu of cash 
 payment for interest due
 on notes (Note 4)             3.4                                           34,000                             34,000

Net loss for the 
 nine months ended 
 September 30, 1996                                                                           (477,390)       (477,390)
                              ----          ------------   ---------    -----------       ------------       -----------
                              37.4            22,004,395    $220,044    $20,519,203       $(21,876,504)      $(1,137,257)
                              ====          ============   =========    ===========       ============       ===========

</TABLE>


                    See accompanying notes to financial statements.

<PAGE>

                          CHOICES ENTERTAINMENT CORPORATION
                               STATEMENTS OF CASH FLOWS
                                     (Unaudited)

<TABLE>

<CAPTION>

                                                    For the Nine Months Ended
                                                          September  30,
                                                    -------------------------
                                                    1996                 1995
                                                    ----                 ----

<S>                                                 <C>                  <C>

Cash flows from operating activities:

Net loss                                            $(477,390)           $(1,855,203)
                                                    ---------            -----------

Adjustments to reconcile net loss to net 
 cash provided by (used in) operating activities:

    Depreciation and amortization                     883,156                742,158

    Gain on settlement of debt                                              (395,640)

    Cost of rental films sold                         326,222                237,068

    Loss on disposal of rental films                  193,145                108,178

    Videocassette and inventory reserves               17,320                 39,733

    Amortization and write-off of other 
     deferred costs, net                                                      38,750

Change in assets and liabilities:

  (Increase) Decrease in accounts receivable          (21,923)                   842

  (Increase) Decrease in merchandise inventories      (30,758)               223,914

  (Increase) in prepaid expenses                      (32,087)               (25,922)

  Increase in other assets                               (204)                (3,507)

  Increase (decrease) in accounts payable             265,810               (272,931)

  Increase in deferred revenue                         34,387

  Increase (decrease) in accrued merger 
   and acquisition expenses                           (82,325)              570,560

  Increase (decrease) in accrued
   professional fees                                   25,468              (374,497)

  Increase in accrued salaries                         18,656                12,940

  Decrease in accrual for lease
   cancellation and litigation reserves               (11,250)              (10,000)

  Increase (decrease) in other accrued expenses       145,344               (18,659)
                                                  -----------           -----------

Total adjustments                                   1,730,961               872,987
                                                  -----------           -----------

Net cash provided by (used in) 
 operating activities                               1,253,571              (982,216)
                                                  -----------           -----------

Cash flows from investing activities:

    Purchase of equipment, net                        (13,433)              (76,662)

    Purchase of videocassette rental films         (1,251,057)             (984,108)
                                                  -----------           -----------

  Net cash used in investing activities            (1,264,490)           (1,060,770)
                                                  -----------           -----------

Cash flows from financing activities:

    Proceeds from issuance of common stock                                1,292,607

    Proceeds from private offering of 
     preferred stock, net                                                   897,600

    Repayment of notes payable                         (8,530)             (152,801)
                                                  -----------           -----------

Net cash provided by (used in)
 financing activities                                  (8,530)            2,037,406
                                                  -----------           -----------

Net decrease in cash                                  (19,449)              (5,580)

Cash at beginning of period                            86,391              129,389
                                                  -----------           ----------

Cash at end of period                                 $66,942             $123,809
                                                  ===========           ==========

Supplementary disclosure of  cash
 flow information:

   Cash paid during the year for interest             $10,055              $-0-
                                                  ===========           ==========

</TABLE>

See accompanying notes to financial statements.


<PAGE>

                          CHOICES ENTERTAINMENT CORPORATION
                            NOTES TO FINANCIAL STATEMENTS
                                     (Unaudited)
                                           
Note 1 - Basis of Presentation And Significant Accounting Policies

    The financial information included herein for the nine-month periods 
ended September 30, 1996 and 1995 and as of September 30,1996 are unaudited.  
In addition, the financial information does not include all disclosures 
required under generally accepted accounting principles because certain note 
information has been omitted; however, such information reflects all 
adjustments which are, in the opinion of management, necessary for a fair 
statement of the results of the interim periods and such adjustments are of a 
normal recurring nature. The results of operations for the nine-month period 
ended September 30, 1996 are not necessarily indicative of the results to be 
expected for the full year.

Note 2 - Equipment

    Equipment at September 30, 1996 is primarily comprised of furnishings, 
leaseholds, and computers related to the Company's retail stores.

Note 3 - Loss Per Common Share

    Loss per common share for the nine-month period ended September 30, 1996 
and 1995 was computed by dividing the net loss by the weighted average number 
of common shares outstanding during the period.



                                           Nine Months Ended
                                              September 30,
                                           -----------------
                                           1996         1995
                                           ----         ----

Number of shares used in calculations      22,004,000   21,542,000

Note 4 - Liquidity

    The financial statements have been presented on the basis that the 
Company is a going concern, which contemplates the realization of assets and 
the satisfaction of liabilities in the normal course of business.  The 
Company has incurred net losses, aggregating $ 21,876,504 from inception 
through September 30, 1996, including a net loss of $477,390 for the nine 
months ended September 30, 1996.

    The Company is currently operating in a severely distressed financial 
condition.  As of September 30, 1996, the Company had a net working capital 
deficiency of approximately $ 1,595,000.  The Company is currently funding 
its business on a day-to-day basis from revenues generated from its nine 
store operations. Because of the timing of the payment of certain obligations 
and an increase in the amount of credit extended by its primary supplier of 
videocassettes, the Company has reported positive cash flow from operations 
for the nine-month period ended September 30, 1996.  However, as the revenues 
from the Company's existing nine stores are insufficient to insure timely 
payment of its obligations, the Company is in immediate need of financing to 
fund its short-term working capital needs.

    As a result of its severely distressed financial condition, the Company 
elected to issue 3.4 shares of  its Series C Preferred Stock  to the holders 
of its 5% unsecured promissory notes, in payment of $34,000 of accrued 
interest due such noteholders in August 1996, in accordance with the terms of 
such notes.

<PAGE>

                          CHOICES ENTERTAINMENT CORPORATION 
                            NOTES TO FINANCIAL STATEMENTS
                                     (Unaudited)

Note 4 - Liquidity (Continued)

    The Company is in default under the terms of three 10% promissory notes 
in the aggregate principal amount of $150,000 plus accrued interest. These 
notes are held by Carl Shaifer and Max Scheuerer, two members of the  
Shareholder Committee ( See Part II Item 1. Legal Proceedings). The aggregate 
principal amount owing by the Company on said promissory notes was reduced to 
$144,000 from $180,000 as a result of a $30,000 payment made by the Company, 
to Max Scheuerer, the holder of two such notes in the then total principal 
amount of $150,000. This payment was made following the filing of a lawsuit 
against the Company by Max Scheuerer in which a judgment was sought in the 
principal amount of $150,000 plus accrued interest of $15,548. The lawsuit 
was withdrawn following said $30,000 payment without prejudice to its being 
reinstated if the balance owing on said notes was not paid in full prior to 
March 15, 1996. Mr. Scheuerer filed a new lawsuit on September 18, 1996 ( see 
Part II Item 1. Legal Proceedings), seeking a judgment in the amount of 
$146,298, representing principal and interest owing to Mr. Scheuerer by the 
Company on said notes (plus future interest, costs and any other appropriate 
damages).  Since that time, the Company has made payments to Mr. Scheuerer 
totaling $6,988.74. The Company has asserted that it has reached a settlement 
with Mr. Scheuerer extending payment over time of the amounts owed; however, 
if it is determined that no settlement has been reached, the Company is 
presently unable to satisfy the balance owing and there is no assurance that 
the Company will be able to satisfy a judgment in such amount against the 
Company. The entry and enforcement of such a judgment against the Company's 
assets would materially and adversely affect the Company's business. 

    Additionally, the Company is in default under the terms of a 10% 
promissory note in the principal amount of $30,000, which note is held by 
Harold E. Hamburg, a member of the Shareholder Committee. The Company has 
paid all interest due to date on said note. 

    The Company is also delinquent and presently unable to satisfy various 
other liabilities, including amounts owing to vendors and landlords, as well 
as substantial professional fees owing in connection with its now 
discontinued acquisition program and with respect to ongoing litigation.

 .   As previously reported, a lawsuit was filed against the Company on April 
9, 1996 in the Superior Court of California, entitled Gary N. Gibbs et al. v. 
Choices Entertainment Corporation et al.,  by certain individuals who 
allegedly purchased or purchased and sold securities of the Company. Also 
named as defendants in the lawsuit were the members of the Board of 
Directors, a former director and certain others. On July 12, 1996, Demurers 
to the Complaint filed on behalf of the Company and the other defendants were 
sustained. On July 29, 1996, a Second Amended Complaint was filed, in which 
plaintiffs seek monetary damages against the Company and the other defendants 
in the amount of $303,470, plus attorney's fees, costs of suit and such other 
relief as the court deems just. The plaintiffs are principally the same 
individuals who filed the prior Complaint, which contains substantially the 
same allegations as now set forth in the Second Amended Complaint. On  August 
28, 1996, the Company  filed an answer to the complaint, denying plaintiffs 
allegations with regard to all claims.  On October 22, 1996, the Company also 
filed for summary judgment.  Discovery is proceeding. The Company does not 
believe that there is any merit to the lawsuit filed against it and intends 
to contest it vigorously. However, if the Company is unsuccessful in 
defending the lawsuit, the Company would not presently be able to satisfy an 
award of damages in the amount claimed, which judgment would, if enforced, 
materially and adversely affect the Company's business. 

    Furthermore, even if the Company is successful in defending the 
aforementioned lawsuits, the cost alone in professional fees associated with 
these lawsuits, as well as other litigation ( See Part II Item 1. Legal 
Proceedings), could materially and adversely affect the Company's business.

    The Company's viability for the foreseeable future is and will continue 
to be dependent upon its ability to secure needed capital, to extend the due 
dates of liabilities, or to otherwise conclude or settle existing liabilities 
and claims on a satisfactory basis, and to successfully conclude the existing 
litigation. No assurance can be given that the Company will be successful in 
that regard. In the event the Company is not successful, the Company  may be 
forced to seek protection under Chapter XI of the Federal Bankruptcy Laws. In 
such an event, the Company's

<PAGE>


                          CHOICES ENTERTAINMENT CORPORATION
                             NOTES TO FINANCIAL STATEMENTS
                                     (Unaudited)

Note 4 - Liquidity (Continued)

ability to conduct its business could be severely hampered. Moreover, the 
value of the Company's equity would likely be greatly diminished, if not 
eliminated.

    Management believes that the Company will need to acquire or establish 
additional superstores in the future if the Company is to achieve the 
economies of scale necessary for it to become profitable. However, because of 
its severely distressed financial condition, the Company does not have the 
financial resources which would enable it to expand. 

    The Company is also exploring the possibility of selling its video stores 
although no assurance can be given that it would be successful in that 
regard. In the event the Company is not successful in pursuing a possible 
merger or selling its video stores, it is likely that it will continue to 
operate through the nine stores currently owned which have historically 
provided insufficient revenues to enable the Company to operate profitably. 

Note 5 - Subsequent Events 

    During October 1996, the Company expanded one of its superstores. Also 
during October, 1996 the Company closed two non-performing stores and opened 
one new superstore in November 1996.

    On November 8, 1996, the Company signed a non-binding letter of intent 
with West Coast Entertainment Corporation ("West Coast"),  setting forth the 
basic terms of a possible sale by the Company of  substantially all of its 
assets to West Coast for a combination of cash and common stock of West 
Coast. Consummation of a sale is contingent upon a number of conditions, the 
satisfaction of which cannot be assured. Such conditions include, among 
others, negotiation and execution of a definitive agreement, satisfactory due 
diligence by West Coast, obtaining all necessary consents and approval of the 
sale by the Company's stockholders. West Coast is one of the country's 
largest video specialty retailers.

<PAGE>

Item 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND 
RESULTS OF OPERATIONS

    The following is Management's discussion and analysis of certain 
significant factors which have affected the Company's financial condition, 
changes in financial condition, and results of operations. The discussion 
also includes the Company's liquidity and capital resources at September 30, 
1996 and later dated information, where practicable.

FINANCIAL CONDITION, LIQUIDITY AND CAPITAL RESOURCES

    The Company is currently operating in a severely distressed financial 
condition.  As of September 30, 1996, the Company had a net working capital 
deficiency of approximately $1,595,000. The Company is currently funding its 
business on a day-to-day basis from revenues generated from its nine store 
operations. Because of the timing of the payment of certain obligations and 
an increase in the amount of credit extended by its primary supplier of 
videocassettes, the Company has reported positive cash flow from operations 
for the three and nine-month periods ended September 30, 1996. However, as 
the revenues from the Company's existing nine stores are insufficient to 
insure timely payment of its obligations, the Company is in immediate need of 
financing to fund its short-term working capital needs.

    As a result of its severely distressed financial condition, the Company 
elected to issue 3.4 shares of  its Series C Preferred Stock  to the holders 
of its 5% unsecured promissory notes, in payment of $34,000 of accrued 
interest otherwise due such noteholders in August 1996, in accordance with 
the terms of such notes. 

    The Company is in default under the terms of three 10% promissory 
notes in the aggregate principal amount of $150,000 plus accrued interest. 
These notes are held by Carl Shaifer and Max Scheuerer, two members of the  
Shareholder Committee ( See Part II Item 1. Legal Proceedings). The aggregate 
principal amount owing by the Company on said promissory notes was reduced to 
$144,000 from $180,000 as a result of a $30,000 payment made by the Company, 
to Max Scheuerer, the holder of two such notes in the then total principal 
amount of $150,000. This payment was made following the filing of a lawsuit 
against the Company by Max Scheuerer in which a judgment was sought in the 
principal amount of $150,000 plus accrued interest of $15,548. The lawsuit 
was withdrawn following said $30,000 payment without prejudice to its being 
reinstated if the balance owing on said notes was not paid in full prior to 
March 15, 1996. Mr. Scheuerer filed a new lawsuit on September 18, 1996 ( see 
Part II Item 1. Legal Proceedings), seeking a judgment in the amount of 
$146,298, representing principal and interest owing to Mr. Scheuerer by the 
Company on said notes (plus future interest, costs and any other appropriate 
damages).  Since that time, the Company has made payments to Mr. Scheuerer 
totaling $6,988.74. The Company has asserted that it has reached a 
settlement with Mr. Scheuerer, extending payment over time of the amount owed; 
however, if it is determined that no settlement has been reached, the Company 
is presently unable to satisfy the balance owing and there is no assurance 
that the Company will be able to satisfy a judgment in such amount against 
the Company. The entry and enforcement of such a judgment against the 
Company's assets would materially and adversely affect the Company's 
business. 

    Additionally, the Company is in default under the terms of a 10% 
promissory note in the principal amount of $30,000, which note is held by 
Harold E. Hamburg, a member of the Shareholder Committee. The Company has 
paid all interest due to date on said note. 

    The Company is also delinquent and presently unable to satisfy various 
other liabilities, including amounts owing to vendors and landlords, as well 
as substantial professional fees owing in connection with its now 
discontinued acquisition program and with respect to on-going litigation (see 
Part II Item 1. Legal Proceedings).

    As previously reported, on April 9, 1996, a lawsuit was filed against the 
Company in the Superior Court of California, by certain individuals who 
allegedly purchased or purchased and sold securities of the Company. Also 
named as defendants in the lawsuit were the members of the Board of 
Directors, a former director and certain others. On July 12, 1996, Demurers 
to the Complaint filed on behalf of the Company and the other defendants were 
sustained.  On July 29, 1996, a Second Amended Complaint was filed, in which 
plaintiffs seek monetary damages against the Company and the other defendants 
in the amount of $303,470, plus attorney's fees, costs of suit and such other 
relief as the court deems just. The plaintiffs are principally the same 
individuals who filed the prior Complaint, which contains substantially the 
same allegations as now set forth in the Second Amended Complaint. On August 
28, 1996, the Company filed an answer to the complaint, denying plaintiffs 
allegations with regard to all claims. On October 22, 1996, the Company also 
filed for summary judgment. Discovery is proceeding.


<PAGE>


The Company does not believe that there is any merit to the lawsuit 
filed against it and intends to contest it vigorously. However, if the 
Company is unsuccessful in defending the lawsuit, the Company would not 
presently be able to satisfy an award of damages in the amount claimed, which 
judgment would, if enforced, materially and adversely affect the Company's 
business. 

    Furthermore, even if the Company is successful in defending the lawsuits, 
the cost alone in professional fees associated with these lawsuits, as well 
as other litigation (See Part II Item 1. Legal Proceedings), could materially 
and adversely affect the Company's business. 

    The Company's viability for the foreseeable future is and will continue 
to be dependent upon its ability to secure needed capital, to extend the due 
dates of liabilities, or to otherwise conclude or settle existing liabilities 
and claims on a satisfactory basis, and to successfully conclude existing 
litigation. No assurance can be given that the Company will be successful in 
that regard.  In the event the Company is not successful, the Company may be 
forced to seek protection under Chapter XI of the Federal Bankruptcy Laws. In 
such an event, the Company's ability to conduct its business could be 
severely hampered. Moreover, the value of the Company's equity would likely 
be greatly diminished, if not eliminated.

    Management believes that the Company will need to acquire or establish 
additional superstores in the future if the Company is to achieve the 
economies of scale necessary for it to become profitable. However, because of 
its severely distressed financial condition, the Company does not have the 
financial resources which would enable it to expand.

    The Company is also exploring the possibility of selling its video stores 
although no assurance can be given that it would be successful in that 
regard. In the event the Company is not successful in pursuing a potential 
merger or selling its video stores, it is likely that it will continue to 
operate through the nine stores currently owned which have historically 
provided insufficient revenues to enable the Company to operate profitably. 

    On November 8, 1996, the Company signed a non-binding letter of intent 
with West Coast Entertainment Corporation ("West Coast"), setting forth the 
basic terms of a possible sale by the Company of substantially all of its 
assets to West Coast for a combination of cash and common stock of West 
Coast. Consummation of a sale is contingent upon a number of conditions, the 
satisfaction of which cannot be assured. Such conditions include, among 
others, negotiation and excecution of a definitive agreement, satisfactory 
due diligence by West Coast, obtaining all necessary consents and approval of 
the sale by the Company's stockholders. West Coast is one of the country's 
largest video specialty retailers.

    The statements contained in this Quarterly Report on Form 10-QSB which 
are not historical facts contain forward looking information with respect to 
plans, future events or future performance of the Company, the occurrence of 
which involve certain risks and uncertainties that could cause the Company's 
actual results to differ materially from those expected by the Company, 
including but not limited to the risk of adverse litigation, the inability  
to make timely payment to vendors, landlords and other creditors, the risk of 
being unable to finance videocassette inventory acquisitions due to its 
severely distressed financial condition, and uncertainties detailed in the 
Company's filings with the Securities and Exchange Commission.

CAPITAL EXPENDITURES

    During the nine-month period ended September 30, 1996, the Company's 
capital expenditures, relating to the purchase of videocassette rental films 
and furniture and fixtures, were approximately $1,251,000 and $13,400, 
respectively, compared to $928,000 for the purchase of videocassette rental 
films and $77,000 for the purchase of furniture and fixtures during the same 
period in 1995. The Company does not anticipate a significant increase in 
capital expenditures for the remainder of the current year other than the 
replenishment of videocassette rental films during the normal course of 
business.

MATERIAL CHANGES IN FINANCIAL CONDITION

Assets:

    Total assets decreased by approximately $90,000 between December 31, 1995 
and September 30, 1996, primarily due to the amortization of intangible 
assets and other deferred costs which  more than offset the increases in 
assets, such as inventory and  prepaid expenses.

Liabilities:

    Total liabilities increased by approximately $354,000 between December 
31, 1995 and September 30, 1996, primarily  due to the increases in  accrued 
expenses and accounts payable in connection with obtaining a


<PAGE>


higher credit line with the Company's major  videocassette supplier and to 
the timing of payment of certain obligations.

Stockholders' Deficit:

    Between December 31, 1995 and September 30, 1996, the increase in 
stockholders'  deficit was due to the loss of approximately $477,000 for the 
nine-month period ended September 30, 1996.

MATERIAL CHANGES IN RESULTS OF OPERATIONS 

    Rental revenues increased approximately $35,000 and $187,000, or 3% and 
6%, during the  comparative three-month and nine-month periods ended 
September 30, 1996, respectively. The increases are primarily related to 
higher availability of rental product, due to increased purchases of 
videocassette rental films, and to more favorable rental-weather conditions 
during the 1996 periods.

    Merchandise sales increased approximately $67,000 and $121,000, or 39% 
and 20%, during the comparative three-month and nine-month periods ended 
September 30, 1996, respectively.  The increases are primarily related to 
increased purchases of merchandise movies for sale, and to  the sale of 
previously viewed movies and other items. Included in merchandise sales 
during  the nine-month period ended September 30, 1995 was approximately 
$89,000 in revenue from music products no longer sold in 1996.

         Cost of goods sold increased approximately $22,000, but decreased 
approximately 21% as percentage of merchandise revenue during the three-month 
comparative period, and increased approximately  $45,000,  but decreased by 
approximately 10% as a percentage of merchandise revenue, during the 
nine-month comparative period. The percentage decreases during both periods 
is primarily related to higher margins on rental films sold during 1996 when 
compared to 1995. Also included in merchandise revenue during  the nine-month 
period ended 1996 is approximately $24,000 of  customer membership revenue 
which has no corresponding cost of sales.

    Cost of movie rentals increased approximately $59,000 and $51,000, 
respectively during the three-month and nine-month comparative periods 
primarily due to the increased usage of a pay per transaction arrangement 
with a supplier of videocassette rental films.

    Store payroll decreased approximately $12,000 and $55,000, respectively 
during the three-month and nine-month comparative period . The decreases are 
primarily related to there being only 10 stores in operation during 1996 
compared to 11 stores in operation during the 1995 comparative periods,  and 
to the Company's continuing efforts to reduce operating costs in its 
superstores. Store rents increased approximately $6,000 and decreased 
approximately $13,000,respectively during the three and nine-month 
comparative periods. Other store operating expenses decreased approximately 
$1,300 and increased approximately $13,000  during the three-month and 
nine-month comparative periods, respectively. but remained relatively 
constant as a percentage of revenue during both periods.

    Selling and administrative expenses decreased approximately $21,000, or 
10% and $171,000, or 26% during the 1996 comparative periods primarily due to 
the Company's continuing efforts to reduce overhead costs.

    Professional and consulting fee expenses increased approximately $23,000 
and $61,000 during the 1996 comparative periods primarily due to costs 
associated with certain litigation (See Part II Item 1. Legal Proceedings). 

    Merger and acquisition expenses decreased approximately $270,000 and 
$1,649,000 during the 1996 comparative periods due primarily to the 
termination of the Company's previously reported acquisition program during 
September 1995.

    Loss on disposal of videocassette rental inventory increased 
approximately $45,000 and $85,000, or approximately 2% of revenue during the 
1996 comparative periods primarily due to the increase in the number of

<PAGE>

videocassette rental films sold at less than carrying value during 1996 to 
provide additional cash flow for operations.

    The gain on settlement of debt of approximately $396,000 during the 
nine-month comparative period ended 1995 was primarily attributable to the 
discounted cash settlement of approximately $1,006,000 of debt.

    Interest expense increased approximately $3,000 and $25,000 during the 
1996 comparative periods primarily due to the interest expense relating to 
the increase in notes payable outstanding  at September 30, 1996 when 
compared to the same period in 1995.

    As a result of the foregoing, the Company incurred a net loss of 
approximately $196,000 and $477,000 during the three-month and nine-month 
periods ended September 30, 1996, respectively.


<PAGE>


PART II - OTHER INFORMATION

Item 1. Legal Proceedings

    As previously reported on Form 8-K, dated July 26, 1996, the Company 
filed a lawsuit on that date,  in the United States District Court for the 
District of Columbia (the "Washington Proceedings"), entitled Choices 
Entertainment Corporation v.  Carl Shaifer et al., seeking declaratory and 
injunctive relief against the following group of shareholders: Carl Shaifer, 
Joseph DeSaye, Max Scheuerer, Maureen and Lawrence Feeney, William and Evelyn 
Goatley, P.L. Anderson, Jr. , Harold E. Hamburg, David F. Beckman, Mark and 
Barbara Raifman and Frank Harvey (collectively, the "Shareholder Committee") 
for alleged violations of the federal securities laws.  The Shareholder 
Committee had previously filed a Solicitation Statement ( the "Solicitation 
Statement") with the Securities and Exchange Commission on June 28, 1996, in 
connection with the Shareholder Committee's solicitation of written consents 
from other shareholders for the purpose of removing and replacing the Board 
of Directors of the Company without the holding of a meeting.  The Company 
believes that the Solicitation Statement contains material misleading 
statements and omissions of material facts, including the failure to disclose 
serious conflicts of interests of the Shareholder Committee and of certain of 
its director nominees to the Board, that the Shareholder Committee has 
failed to file a Schedule 13D in accordance with the requirements of the 
federal securities laws, and that any consents obtained by the Shareholder 
Committee have been obtained in violation of such laws and are invalid.

    Additionally, as previously reported, on July 29, 1996, the Shareholder 
Committee delivered written consents to the Company, which the Shareholder 
Committee asserted were sufficient to remove and replace the Company's 
present Board of Directors with the nominees of the Shareholder Committee 
without the holding of a meeting, and such nominees attempted to assert 
control and to terminate the employment of existing management. The Company 
did not recognize the action purported to have been taken by the Shareholder 
Committee, having concluded that the Shareholder Committee had not delivered 
sufficient consents to remove and replace the Company's present Board and, in 
any event, that such consents were otherwise invalid as having been obtained 
in violation of the federal securities laws.     

    As previously reported on Form 10-QSB for the quarter ended June 30, 
1996, on August 2, 1996, a lawsuit was filed in the Court of Common Pleas of 
Bucks County, Pennsylvania, against the existing Directors of the Company by 
the director nominees to the Board of the Shareholder Committee, Carl 
Shaifer, Joseph DeSaye and Max Scheuerer, as well as on behalf of the 
Company, entitled Choices Entertainment Corporation et al., v. Ronald W. 
Martignoni et al., No. 96005737-18-5. The lawsuit requested that the Court 
grant a preliminary injunction requiring that the defendants cease acting as 
corporate officers or directors and otherwise relinquish control of the 
Company. On August 9, 1996, the lawsuit was discontinued by plaintiffs.

    As previously reported on Form 8-K, dated August  16, 1996, on that date, 
the Shareholder Committee's nominees, Carl Shaifer, Joseph DeSaye and Max 
Scheuerer, filed a lawsuit in the Delaware Court of Chancery for New Castle 
County (the "Delaware Proceedings"), C.A. No. 15170, entitled Carl Shaifer, 
et al. v. Ronald W. Martignoni, et al., against the Company and the existing 
Board of Directors, seeking: (i) a declaration that the present Board had 
been duly and validly removed and that plaintiffs were validly elected as the 
Company's Board, (ii) an order directing the holding of an annual meeting of 
shareholders on a date, to be fixed by the Court, not more than 30 days from 
August 16, 1996 (the date of the filing of the complaint), (iii) costs and 
expenses, including attorneys fees, and (iv) such other relief as the Court 
deems just and proper.

    Also as previously reported, on September 4, 1996, after two summary 
hearings, and prior to the filing of an answer by defendants in the Delaware 
Proceedings, the Delaware Court of Chancery, without ruling on the merits, 
ordered, inter alia:  (i) that the annual ,meeting of shareholders be held on 
December 20, 1996, as previously announced by the Company, (ii) that the 
present Board, consisting of Ronald W. Martignoni, John A. Boylan and Fred E. 
Portner, shall constitute the Company's Board of Directors, until the earlier 
of the election of directors at the meeting or the resolution of plaintiffs 
claim in the lawsuit, and that Joseph DeSaye, except with respect to certain 
matters, be permitted to attend Board meetings, and (iii) that, until the 
earlier of the election of directors at the meeting or the resolution of 
plaintiffs claim in the lawsuit, the Company will not issue any voting 
securities in certain specified transactions except upon Court order and that 
the Company will not, except upon five business days notice, take any "action 
out of the ordinary course, " as defined in the order. The order also 
provides that the restrictions contained therein may be waived by written 
agreement of the parties and that the order may be

<PAGE>

modified by the Court. On September 6, 1996, defendants filed an answer to 
the complaint in the Delaware Proceedings, denying plaintiffs allegations 
with regard to all claims.

    Additionally as previously reported, on September 12, 1996, counsel for 
the Company and the Shareholder Committee notified the Court in the 
Washington Proceedings that they were engaged in settlement discussions and 
requested postponement of the hearing previously scheduled for September 13, 
1996, which postponement was granted.

    As previously reported on Form 8-K, dated September 18, 1996,  on that 
date a lawsuit was filed against the Company in the Court of Common Pleas of 
Bucks County, Pennsylvania, captioned Max Scheuerer v. Choices Entertainment 
Corporation, Civil Action No. 96006871, in which plaintiff, a member of the 
Shareholder Committee, is seeking a judgment in the amount of $146,298 (plus 
future interest, costs and any other appropriate damages), which amount 
allegedly represents $120,000 of principal and $26,298.35 of interest owed by 
the Company to plaintiff under two 10% promissory notes, on which plaintiff 
has alleged that the Company is presently in default. The Company was served 
with the complaint on September 27, 1996. The aforesaid principal amount was 
reduced to $120,000 from $150,000 as a result of a $30,000 payment made by 
the Company on November 30, 1995, in response to a previous lawsuit filed by 
plaintiff seeking collection of said notes. In connection with such payment, 
plaintiff discontinued the previous lawsuit without prejudice and agreed not 
to reinstate it for any remaining balance owing on the notes prior to March 
15, 1996. Since that time, the Company has made payments to plaintiffs 
totaling $6,988.74. The Company has filed an answer asserting that it has 
reached a settlement with plaintiff extending payment over time of the amount 
owed.

    As previously reported on Form 8-K, dated April 17, 1996, a lawsuit was 
filed against the Company on April 9, 1996 in the Superior Court of 
California, entitled Gary N. Gibbs et al. v. Choices Entertainment 
Corporation et al.,  by certain individuals who allegedly purchased or 
purchased and sold securities of the Company. Also named as defendants in the 
lawsuit were the members of the Board of Directors, a former director and 
certain others. On July 12, 1996, Demurers to the Complaint filed on behalf 
of the Company and the other defendants were sustained. On July 29, 1996, a 
Second Amended Complaint was filed, in which plaintiffs seek monetary damages 
against the Company and the other defendants in the amount of $303,470, plus 
attorney's fees, costs of suit and such other relief as the court deems just. 
The plaintiffs are principally the same individuals who filed the prior 
Complaint, which contains substantially the same allegations as now set forth 
in the Second Amended Complaint. On August 28, 1996, the Company  filed an 
answer to the complaint, denying plaintiffs allegations with regard to all 
claims.  On  October 22, 1996 the Company also filed a motion for summary 
judgment.  Discovery is proceeding. The Company does not believe 
that there is any merit to the lawsuit filed against it and intends 
to contest it vigorously. 

Item 3. Defaults Upon Senior Securities.

    The Company is in default under the terms of three 10% promissory notes 
in the aggregate principal amount of $150,000 plus accrued interest. These 
notes are held by Carl Shaifer and Max Scheuerer, two members of the  
Shareholder Committee ( See Part II Item 1. Legal Proceedings). The aggregate 
principal amount owing by the Company on said promissory notes was reduced to 
$144,000 from $180,000 as a result of a $30,000 payment made by the Company, 
to Max Scheuerer, the holder of two such notes in the then total principal 
amount of $150,000. This payment was made following the filing of a lawsuit 
against the Company by Max Scheuerer in which a judgment was sought in the 
principal amount of $150,000 plus accrued interest of $15,548. The lawsuit 
was withdrawn following said $30,000 payment without prejudice to its being 
reinstated if the balance owing on said notes was not paid in full prior to 
March 15, 1996. Mr. Scheuerer filed a new lawsuit on September 18, 1996 ( see 
Part II Item 1. Legal Proceedings), seeking a judgment in the amount of 
$146,298, representing principal and interest owing to Mr. Scheuerer by the 
Company on said notes (plus future interest, costs and any other appropriate 
damages).  Since that time, the Company has made payments to Mr. Scheuerer 
totaling $6,988.74. 

    Additionally, the Company is in default under the terms of a 10% 
promissory note in the principal amount of $30,000, which note is held by 
Harold E. Hamburg, a member of the Shareholder Committee. The Company has 
paid all interest due to date on said note.



<PAGE>


Item 5. Other Information.

    On November 8, 1996, the Company signed a non-binding letter of intent 
with West Coast Entertainment Corporation ("West Coast"),  setting forth the 
basic terms of a possible sale by the Company of  sub substantially all of 
its assets to West Coast for a combination of cash and common stock of West 
Coast. Consummation of a sale is contingent upon a number of conditions, the 
satisfaction of which cannot be assured. Such conditions include, among 
others, negotiation and execution of a definitive agreement, satisfactory due 
diligence by West Coast, obtaining all necessary consents and approval of the 
sale by the Company's stockholders. West Coast is one of the country's 
largest video specialty retailers.


<PAGE>

Item 6.  Exhibits and Reports on Form 8-K

(a)  Exhibits

    The exhibits listed in the Index to Exhibits appearing on Page E-1 are 
included as part of this report.

(b)  Reports on Form 8-K

    The Company filed a Form 8-K dated August 16, 1996. Such report included 
disclosure under Item 5 of  a lawsuit filed against the Company and its Board 
of Directors. 


<PAGE>

                                     SIGNATURES

In accordance with the requirements of the Exchange Act, the registrant 
caused this report to be signed on its behalf by the undersigned, thereunto 
duly authorized.

                                  CHOICES ENTERTAINMENT CORPORATION



Date:    November 12, 1996        By:   /s/ Ronald W. Martignoni
                                     ---------------------------
                                     Ronald W. Martignoni
                                     Chief Executive Officer


Date:    November 12, 1996        By:  /s/ Lorraine E. Cannon
                                     ------------------------
                                     Lorraine E. Cannon
                                     Chief Financial Officer



<PAGE>



                                 INDEX TO EXHIBITS

Exhibit
  No.        Description of Exhibit

 3 (a)       Certificate of Incorporation, as amended (1)
   (b)       Certificate of Designations of Series C Preferred Stock, as
              amended (2)
   (c)       By-Laws, as amended (3)
 4 (a)       Form of Certificate Evidencing Shares of Common Stock (4)
   (b)       Form of 5% Promissory Note (2)
 10(a)       Severance Agreement between Registrant and John A. Boylan (5)
 10(b)       Consulting Agreement between Registrant and John A. Boylan (5)
 27(a)       Financial Data Schedule (5)
 99(a)       Letter of Intent between Registrant and West Coast Entertainment
              Corporation (5)

(1) Filed as an Exhibit to Registrant's Registration Statement on Form S-8
    (File No. 33-87016) and incorporated herein by reference.

(2) Filed as an Exhibit to Registrant's Quarterly Report on Form 10-QSB, for
    the quarter ended September 30,1995 and incorporated herein by reference.

(3) Filed as an Exhibit to Registrant's 1992 Annual Report on Form 10-K and
    incorporated herein by reference.

(4) Filed as an Exhibit to Registrant's Registration Statement on Form S-1,
    inclusive of Post-Effective Amendment No.1 thereto (File No.: 33-198983) 
    and incorporated herein by reference.

(5) Filed herewith.


                                         E-1




<PAGE>
                                                                   Exhibit 10(a)


                                 SEVERANCE AGREEMENT


    This Severance Agreement (this "Agreement"), effective August 15, 1996, 
confirms and memorializes the agreement reached and entered into on that date 
between John A. Boylan ("Boylan") and Choices Entertainment Corporation (the 
"Corporation") (Boylan and the Corporation are sometimes collectively 
referred to herein as the "Parties").

                                       RECITALS

    WHEREAS, Boylan is presently employed by the Corporation and is a 
director and Chairman of the Board of the Corporation; and

    WHEREAS, Boylan and the Corporation are parties to a letter agreement 
dated March 31, 1992, as amended by letter agreement dated February 24, 1994 
(together, the "Old Severance Agreement"), providing for the payment of 
certain benefits to Boylan if Boylan's employment is terminated after a 
change in control of the Corporation; and

    WHEREAS,  Boylan desires to resign voluntarily from all positions and 
from employment with the Corporation and any of its affiliates and 
subsidiaries, while remaining a director and Chairman of the Board until the 
next meeting of shareholders at which directors are elected, and to settle 
all claims arising out of his employment with the Corporation and/or its 
related and subsidiary companies and the separation from that employment, 
including releasing the Corporation from any claims or rights that he has or 
may have under the Old Severance Agreement, which is intended to be 
terminated hereby; and

    WHEREAS, the Corporation desires that, following Boylan's aforesaid 
resignation of employment, upon the terms and conditions herein set forth, 
Boylan thereafter serve as a consultant to the Corporation and Boylan desires 
to serve in that capacity, upon the terms and conditions of a consulting 
agreement, as herein provided; and

    NOW, THEREFORE, in consideration of the premises and the mutual promises 
contained herein, and for other good and valuable consideration, the receipt 
and sufficiency of which are hereby acknowledged, the Parties agree as 
follows:

    1.   CORPORATION.  For and in consideration of the representations, 
covenants, promises, agreements and acknowledgements made by Boylan contained 
herein, and his performance thereof, the sufficiency of which is hereby 
acknowledged:


<PAGE>

         (a)   For a period of eleven (11) months from the date first set 
forth above, Boylan shall serve as a consultant to the Corporation, upon the 
terms and conditions set forth in the consulting agreement attached hereto 
(the "Consulting Agreement"), which has been entered into by the Parties 
contemporaneously herewith.

         (b)  Except with respect to those options held by Boylan to purchase 
291,667 shares of Choices common stock, at an exercise price of $1.25 per 
share, which are cancelled and terminated hereby, all options held by Boylan 
as of the date first set forth above to acquire shares of Choices common 
stock shall remain in full force and effect, and the Corporation shall use 
its best efforts to maintain the effective registration under the Securities 
Act of 1933, as amended (the "Securities Act"), on Form S-8 (or on such other 
form as may be appropriate), of all shares underlying such options, for so 
long as such options are outstanding. 

         (c)  The Corporation hereby accepts Boylan's voluntary resignation 
(contained in Paragraph 2 below) from all positions and from employment with 
the Corporation and any of its affiliates and subsidiaries, except that 
Boylan shall remain a director and Chairman of the Board of the Corporation 
until the next meeting of shareholders at which directors are elected.

    2.   BOYLAN COVENANTS.  For and in consideration of the above-referenced 
payments and the covenants, promises, agreements and acknowledgements of the 
Corporation contained herein, and its performance thereof, the sufficiency of 
which is hereby acknowledged:

         (a)  Boylan hereby voluntary resigns 
from all positions and employment with the Corporation and any of its 
affiliates and subsidiaries, effective as of the date first set forth above, 
provided, however, that he shall continue as a director and Chairman of the 
Board of the Corporation until the next meeting of shareholders at which 
directors are elected. 

         (b)  Boylan shall not file, pursue or prosecute any suit, charge, 
complaint, action or claim of any nature whatsoever arising out of his 
employment with the Corporation and/or its related and/or subsidiary 
companies, or his separation from such employment.  Boylan further, for 
himself and his estate, agents, attorneys, successors, heirs, executors, 
administrators, and assigns, irrevocably and unconditionally releases and 
discharges the Corporation and its subsidiary corporations, and their 
affiliates, directors, officers, employees, representatives, agents, 
attorneys, predecessors, successors, and assigns (hereinafter collectively 
referred to as the "Corporation Releasees") from any and all rights, demands, 
actions, causes of actions, suits, debts, charges, complaints, claims, 
liabilities, obligations, promises, agreements, controversies, damages and 
expenses (including attorneys fees and costs actually incurred) of any nature 
whatsoever, in law or

                                     -2-


<PAGE>


equity, whether known or unknown, which he ever had, now has, or may have 
had, against the Corporation Releasees since the beginning of time to the 
date of execution of this Agreement, including, but not limited to, any and 
all rights, claims, obligations or liabilities arising under the Old 
Severance Agreement, and any and all tort or contract claims and any and all 
claims arising under Federal, state or local statutes, ordinances, 
resolutions, regulations or constitutional provisions prohibiting 
discrimination on the basis of race, color, religion, sex, age, national 
origin and/or physical or mental disability; provided, however, that such 
release and discharge do not apply to (i) claims, demands or causes of action 
for breach of the Consulting Agreement, (ii) any of the undertakings or other 
provisions contained in the Consulting Agreement or in this Agreement, (iii) 
any rights of indemnification under the Corporation's by-laws, including but 
not limited to those rights of indemnification relating to the existing 
litigation in the Los Angeles County Superior Court entitled Gary N. Gibbs, 
et al. v. Choices Entertainment Corporation, et al. 

Without limiting the foregoing, Boylan specifically waives and releases any 
and all claims and rights which he has or may have against the Corporation 
Releasees, or any of them, based upon or arising under Title VII of the Civil 
Rights Act of 1964, the Americans With Disabilities Act, 42 U.S.C. Sections 
1981 and 1983, and applicable state and local laws, each as amended.  Boylan 
hereby further agrees that if any such claim referenced herein is filed, 
pursued or otherwise prosecuted by him, individually or collectively, or by 
persons or entities acting by or through him, individually or collectively, 
Boylan waives his rights to relief from such claim, including the right to 
attorney's fees, costs and any and all other relief, whether legal or 
equitable, sought in such claim, and agrees to indemnify and hold the 
Corporation Releasees harmless from such claim, including attorney's fees and 
costs.

    (c)  Boylan consents to the cancellation and termination, effective 
immediately, of those options held by him on the date first set forth above 
to purchase 291,667 shares of Choices common stock, at an exercise price of 
$1.25 per share, which options are hereby rendered null and void.     

    (d)  Boylan acknowledges that he shall have seven (7) days following his 
execution of this Agreement in which to rescind or withdraw his waiver of 
claims of age discrimination stated above and that, in the event he exercises 
such right of rescission and/or withdrawal of waiver, this Agreement and the 
Consulting Agreement shall become null and void and of no further effect.

    3.   REPRESENTATIONS.  The Parties represent and certify that they have 
carefully read and fully understand all of the provisions of this Agreement, 
that they have had ample and adequate opportunity to discuss thoroughly all 
aspects of this Agreement with legal counsel of their own choosing, that they 
are voluntarily entering

                                     -3-



<PAGE>


into this Agreement and that no representations have been made other than 
those set forth explicitly herein.  Boylan specifically acknowledges: (i) 
that he has been provided a reasonable time up to and including twenty-one 
(21) calendar days in which to consider the terms of this Agreement, even if 
executed prior to the expiration of that period, and (ii) that the law firm 
of Earp, Cohn, Leone & Pendery, A Professional Corporation, including any 
attorney in that firm with whom he has communicated, has solely represented 
the Corporation in connection with this Agreement and the Consulting 
Agreement and has not jointly represented Boylan and the Corporation, and 
that such law firm has advised Boylan he should obtain legal counsel in 
connection with this Agreement and the Consulting Agreement.

    4.   INTERPRETATION.  The Parties understand and agree that this 
Agreement shall in all respects be interpreted, enforced and governed under 
the laws of the State of Delaware, without regard to principles of conflicts 
of laws, and that the language of this Agreement shall in all respects be 
interpreted as a whole, according to its fair meaning, and not strictly for 
or against either of the Parties, regardless of which is the drafter of this 
Agreement.

    5.   ENTIRE AGREEMENT AND MODIFICATION.  The Parties further agree that 
this Agreement and the Consulting Agreement set forth the entire agreement 
among the Parties with respect to the subject matter hereof and thereof and 
fully supersede any and all prior agreements or understandings between them, 
including, without limitation, the Old Severance Agreement, which is 
terminated hereby and rendered null and void. This Agreement may be amended 
or superseded only by a subsequent writing, executed by the Parties.

    6.   ASSIGNMENT.  This Agreement shall not be assignable by Boylan, but 
shall be binding on Boylan and his estate, agents, attorneys, successors, 
heirs, executors, administrators, insurers and assigns, and shall be binding 
on and inure to the benefit of the Corporation Releasees and their estates, 
agents, attorneys, successors, heirs, executors, administrators, insurers and 
assigns.

    7.   LITIGATION.  Except as may otherwise be provided to the contrary 
elsewhere in this Agreement, in the event of litigation arising under this 
Agreement, the Parties agree that the prevailing Party shall be entitled to 
recover from the non-prevailing Party


                            -4-


<PAGE>


its reasonable attorneys' fees and expenses incurred in connection with such 
litigation at all levels.

    IN WITNESS WHEREOF, and intending to be legally bound hereby, the Parties 
have executed this Agreement on this 25th day of October, 1996, as of the 
date first set forth above.

                             /s/ John A. Boylan
                             ----------------------------------------
                             John A. Boylan

                             CHOICES ENTERTAINMENT CORPORATION


                             By /s/ Ronald W. Martignoni
                                -------------------------------------
                                Ronald W. Martignoni, Chief 
                                Executive Officer


                                 -5-

<PAGE>


                                                                   Exhibit 10(b)
                                 CONSULTING AGREEMENT

    This Consulting Agreement (this "Agreement"), made and entered into as of 
the 15th day of August, 1996, by and between Choices Entertainment 
Corporation, a Delaware corporation (the "Company"), and John A. Boylan (the 
"Consultant") (the Company and Boylan are sometimes collectively referred to 
herein as the "Parties").

                                 W I T N E S S E T H:

    WHEREAS, while remaining a director and Chairman of the Board until the 
next meeting of shareholders at which directors are elected, Consultant has 
resigned from all other positions and from employment with the Corporation 
and any of its affiliates and subsidiaries; and

    WHEREAS, Consultant, prior to such resignation, performed valuable 
services for the Company; and

    WHEREAS, the Company desires to retain Consultant to consult with the 
Company in the capacity of an independent contractor and Consultant desires 
to consult with the Company in such capacity,  all subject to and upon the 
terms and conditions hereinafter set forth.

    NOW, THEREFORE, in consideration of the premises and the mutual promises 
set forth herein, and for other good and valuable consideration, the receipt 
and sufficiency of which are hereby acknowledged, the Parties hereto agree as 
follows:

    1.        For a period of eleven (11) months from the date hereof (the 
"Consulting Period"), Consultant shall serve as a consultant to the Company, 
subject to the terms and conditions herein set forth.

    2.        Consultant's services shall include consultation with, and 
advice to, the Company concerning matters within his areas of knowledge and 
expertise. In particular, Consultant shall focus his efforts on possible 
mergers and acquisitions and in resolving claims on behalf of the Company.  
Consultant shall render such written reports relating to his consulting 
services as the Company may request.

    3.        During the Consulting Period, Consultant shall be subject to 
the direction and supervision of the Chief Executive Officer.  Consultant 
agrees to perform his work with reasonable efficiency and to devote all of 
his time, energy and ability, while he is performing consulting services, in 
the best interests of the Company.

    4.        As compensation for the consulting services contemplated 
hereby, the Company shall pay to Consultant twenty-two (22) bi-weekly 
payments of $3,500 each, with the first such payment due on


<PAGE>


September 6, 1996.  Consultant shall indemnify and hold the Company harmless 
from any taxes or similar charges that the Company is required to pay on 
account of any amounts paid to the Consultant hereunder.   

    5.        Consultant shall be entitled to the following benefits:

         (a)       For a period of one year from the date hereof, the current 
health insurance coverage provided to Consultant and his family shall remain 
in effect, and shall be paid for by the Company.  

         (b)       During the Consulting Period, the Consultant shall be 
entitled to the continued use of the automobile currently provided to him. 
Thereafter, Consultant shall return the automobile to the Company in the same 
condition, subject to wear from normal usage.  All additional costs to the 
Company that are accrued after the date hereof as a result of such use by 
Consultant, without regard to business or personal use, shall be paid by 
Consultant or, in the sole discretion of the Company, paid by Company, in 
which event such costs shall be reimbursed to the Company by Consultant.  Any 
such amounts paid by the Company may be offset against any consulting fees 
due Consultant hereunder.  All such additional costs incurred during the 
Consulting Period, which are the sole responsibility of Consultant, include, 
but are not limited to, repair and maintenance costs, premiums for insurance, 
fuel and related charges, and lease payments for all additional mileage above 
106,000 miles (being the agreed upon approximate mileage for said automobile 
on the date hereof).

         (c)       The Company shall continue to pay for Consultant's legal 
defense and to indemnify him with respect to the existing litigation in the 
Los Angeles County Superior Court entitled Gary N. Gibbs, et al. v. Choices 
Entertainment Corporation, et al.

    6.        It is expressly understood that Consultant is an independent 
contractor and not an employee of the Company and, as such, Consultant shall 
receive no compensation or benefits, except as set forth herein or which may 
be mutually agreed upon, in writing, by the Parties hereto.  

    7.        The Company has been induced to enter into this Agreement in 
part by reason of the covenants hereinafter set forth in this Paragraph.  

    In view of the fact that Consultant's work as a consultant for the 
Company will bring him into contact with many confidential affairs of the 
Company, Consultant will not utilize, other than for Company business, any 
such confidential information or material, or disclose such confidential 
information or material to anyone outside the Company or to any unauthorized 
person, whether or not

                                  -2-


<PAGE>


employed by the Company, during the term of this Agreement or at any time 
thereafter.  All documents or other records regarding the Company's operation 
or business, whether or not prepared by Consultant either solely or in 
combination with others, will remain the sole property of the Company and 
Consultant will deliver all such documents and records to the Company without 
request upon termination of this Agreement.

    In the event of the violation of any of the foregoing covenants, the 
Company shall have the right to equitable relief by injunction or otherwise, 
in addition to all rights and remedies afforded by law, including, among 
other things, the right to recover damages sustained by reason of any such 
violation.

    8.        This Agreement shall be binding upon and inure to the benefit 
of the parties hereto, their respective legal representatives and any 
successor to the Company, which successor shall be deemed substituted for the 
Company under the terms of this Agreement.  This Agreement may not be 
assigned by Consultant.

    9.        The waiver by the Company of the breach of any provision of 
this Agreement shall not operate or be construed as a waiver of any 
subsequent breach by Consultant.

    10.  In the event that any provision of this Agreement or any application 
thereof shall be judged by any court of competent jurisdiction to be invalid, 
illegal or unenforceable in any respect, the validity, legality and 
enforceability of all other applications of that provision, and of all other 
provisions and applications hereof, shall not in any way be affected, and 
such invalid, illegal or unenforceable provision or application shall be 
deemed not to be a part of this Agreement, and this Agreement shall then be 
enforced to the maximum extent allowed by the applicable law. 

    11.  Except as otherwise provided in the Severance Agreement (the 
"Severance Agreement"), entered into between the Parties hereto and dated an 
even date herewith, this Agreement sets forth all of the terms, conditions 
and agreements of the parties relative to the subject matter hereof and 
supersedes any and all such former agreements with respect thereto, and any 
and all such former agreements are hereby declared terminated and of no 
further force and effect upon execution and delivery hereof.  There are no 
terms, conditions or agreements with respect hereto, except as provided 
herein and in the Severance Agreement, and no amendment of this Agreement 
shall be effective unless reduced to writing and executed by the parties.

    12.  This Agreement shall be construed and enforced in accordance with 
the laws of the State of Delaware, without regard to principles of conflicts 
of laws.



                                    -3-


<PAGE>


    13.  In the event of litigation arising under this Agreement, the parties 
agree that the prevailing party shall be entitled to recover from the 
non-prevailing party its reasonable attorneys' fees and expenses incurred in 
connection with such litigation at all levels.

    IN WITNESS WHEREOF, the parties have executed this Agreement as of the 
day and year first above written.

                             CHOICES ENTERTAINMENT CORPORATION


                             By:/s/ Ronald W. Martignoni
                                -------------------------------
                                Ronald W. Martignoni
                                Chief Executive Officer


                             /s/ John A. Boylan
                             ----------------------------------
                             John A. Boylan

                              -4-


<TABLE> <S> <C>

<PAGE>
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
FINANCIAL STATEMENTS OF CHOICES ENTERTAINMENT CORPORATION AND IS QUALIFIED
IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-END>                               SEP-30-1996
<CASH>                                          66,942
<SECURITIES>                                         0
<RECEIVABLES>                                   33,021
<ALLOWANCES>                                         0
<INVENTORY>                                    168,907
<CURRENT-ASSETS>                               329,193
<PP&E>                                       5,224,350
<DEPRECIATION>                               4,371,981
<TOTAL-ASSETS>                               1,467,079
<CURRENT-LIABILITIES>                        1,924,336
<BONDS>                                              0
                                0
                                          0
<COMMON>                                       220,044
<OTHER-SE>                                 (1,357,301)
<TOTAL-LIABILITY-AND-EQUITY>                 1,467,079
<SALES>                                      3,877,249
<TOTAL-REVENUES>                             3,877,249
<CGS>                                          660,536
<TOTAL-COSTS>                                  660,536
<OTHER-EXPENSES>                             3,656,806
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              37,297
<INCOME-PRETAX>                                      0
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                                  0
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                 (477,390)
<EPS-PRIMARY>                                   (0.02)
<EPS-DILUTED>                                   (0.02)
        

</TABLE>

<PAGE>


                                                              EXHIBIT 99(a)



            [LETTERHEAD OF WEST COAST ENTERTAINMENT CORPORATION]


October 30, 1996


PRIVATE AND CONFIDENTIAL

Board of Directors
c/o Ronald Martignoni, President
Choices Entertainment Corporation
836 West Trenton Avenue
Morrisville, PA 19067

    Re: NON-BINDING LETTER OF INTENT TO ACQUIRE ASSETS

Gentlemen:


     We are delighted to attach the following Summary of Terms and 
Conditions outlining the principal tenets of a definitive agreement with 
Choices Entertainment Corporation (the "Seller"). The following terms and 
conditions are what we discussed and sets forth the terms and conditions 
under which we could extend an offer to acquire your stores.


                            PURCHASE OF ASSETS
                       SUMMARY TERMS AND CONDITIONS


Acquisition:                       Purchase of all of the assets of the 
                                   Seller for the retail video stores as 
                                   listed on attached Exhibit "A", a total 
                                   of nine (9) stores which are owned by Seller.

Purchase Price:                    Two Million Seven Hundred Thousand Dollars 
                                   ($2,700,000) payable $1,200,000 in cash and 
                                   $1,500,000 in common stock. The purchase 
                                   price is based on Seller's net operating 
                                   cash flow for the period from October 1, 
                                   1995 through September 30, 1996. The base 
                                   purchase price shall be reduced if the net 
                                   operating cash flow for such period as 
                                   determined by the Buyer is less than 
                                   $700,000. Such reduction shall be in an 
                                   amount equal to:

                                   $2,700,000 - ($2,700,000 x Cash Flow)
                                                ------------------------
                                                        $700,000

<PAGE>

Choices Entertainment Corporation
October 30, 1996
Page 2


                                   Cash flow is defined as EBITDA (Earnings 
                                   Before Interest, Taxes, Depreciation and 
                                   Amortization) less actual rental 
                                   purchases. Purchase price is subject to 
                                   adjustment for quantity and quality of 
                                   rental inventory on hand, store 
                                   improvements, furniture and fixtures and 
                                   computer systems which do not meet current 
                                   standards of West Coast Entertainment 
                                   Corporation (the "Buyer"). The stock will
                                   be priced based on the average of the 
                                   closing prices for the 15 trading days two
                                   days prior to the date of settlement.

Prepaid Expenses:                  There shall be no apportionment or 
                                   adjustment for prepaid expenses or 
                                   deposits.

Description of Common Stock:       Common Stock will be registered and that of
                                   West Coast Entertainment Corporation (the 
                                   "Buyer"), subject to a 12 to 18 month 
                                   period lock-up as described below.

Restrictions on Trading 
Common Stock:                      The Sellers have a restriction on selling 
                                   their shares as follows: 40% eligible to be
                                   sold in the open market after 12 months; 
                                   100% eligible to be sold in the open 
                                   market after 18 months.

Exclusive Right to Purchase:       Seller agrees that Buyer shall have the 
                                   exclusive right to purchase Seller's 
                                   stores upon execution of this letter. Such
                                   exclusive rights shall extend until 
                                   January 31, 1997, unless mutually 
                                   extended. Both Seller and Buyer warrant and
                                   agree that they will negotiate in good 
                                   faith and use their best efforts to sign a 
                                   definitive agreement evidencing the basic 
                                   terms outlined in this Letter of Intent by
                                   November 15, 1996. This Exclusive Right 
                                   shall terminate if a definitive agreement 
                                   has not been reached by November 15, 1996.

Anticipated Closing Date:          January 31, 1997.

Operating Cash Flow:               Seller warrants that its cash flow equals 
                                   or exceeds $700,000 for the 12 months 
                                   ended September 30, 1996.

Break Up Fee:                      If the Seller's shareholders do not approve
                                   the transaction contemplated herein, West
                                   Coast Entertainment will receive a 
                                   break-up fee of $100,000, payable in cash, 
                                   which will be applied to the option 
                                   agreement described below.

<PAGE>

Choices Entertainment Corporation
October 30, 1996
Page 3



Warranties and Agreements:         Sellers and principals agree to sign a five
                                   year video and electronic game retailing 
                                   non-competition agreement with WCEC. 
                                   Sellers and the principals will enter into 
                                   an asset purchase agreement containing 
                                   customary representations, warranties, 
                                   indemnification provisions and covenants.

Short Term Advance:                Upon execution of a definitive Asset 
                                   Purchase Agreement, West Coast 
                                   Entertainment Corporation will advance to 
                                   the Seller, against delivery of a secured 
                                   demand promissory note bearing simple 
                                   interest at the rate of 12% per annum, the 
                                   amount of $150,000. Demand will not be 
                                   made until after January 31, 1997.

Option to Purchase
Newtown Store:                     If the Seller's shareholders fail to 
                                   approve the transaction contemplated 
                                   hereby by January 31, 1997, West Coast 
                                   Entertainment shall have the option 
                                   (exercisable within 180 days after such 
                                   date) to purchase all of the Seller's 
                                   assets relating to its retail video store 
                                   located in Newtown, Pennsylvania, for a 
                                   price of $250,000 in cash. (Such price may
                                   be paid by surrender of the breakup fee
                                   described above, and forgiveness of 
                                   $150,000, of the demand note describe 
                                   above.) Such assets shall include all 
                                   security deposits, prepaid expenses and 
                                   other assets (exclusive of cash in bank 
                                   accounts, but inclusive of $600 of cash on
                                   hand at the store). West Coast shall, in
                                   connection with the exercise of any such 
                                   option, assume the Seller's lease with 
                                   respect thereto. If West Coast exercises 
                                   such option, West Coast and the Seller 
                                   shall enter into a definitive asset 
                                   purchase agreement substantially in the 
                                   form of the agreement negotiated with 
                                   respect to the transaction described in 
                                   this letter.

Seller Expenses:                   The Seller shall be responsible for all 
                                   expenses incurred by it in connection with
                                   the transaction contemplated hereby, 
                                   including without limitation, all costs 
                                   incurred in connection with obtaining 
                                   shareholder approval of the transaction.

Purchase Contingencies:            1) Pre-closing audit and due diligence by 
                                   Buyer exposes no material discrepancies in 
                                   cash flow calculation or other material 
                                   issues;
                                   2) Customary conditions to closing;
                                   3) Execution of definitive mutually 
                                   acceptable documents; and

<PAGE>

Choices Entertainment Corporation
October 30, 1996
Page 4


                                   4) Shareholder approval by Seller

Description of Assets:             Assets to be purchased by Buyer are all of 
                                   the assets of Seller including but not 
                                   limited to leaseholds, improvements, 
                                   equipment, rental tapes and games and 
                                   rental equipment, security deposits, 
                                   goodwill, corporate names, all trademarks 
                                   and other intellectual property. The 
                                   purchase does not include cash on hand, 
                                   except for a total of $600 per store for 
                                   the stores' cash registers. Buyer will 
                                   assume no liabilities of Seller (other 
                                   than the store leases). Assets to be 
                                   delivered free and clear of any liens or 
                                   encumbrances.

     THIS SUMMARY OF TERMS AND CONDITIONS IS NOT A BINDING COMMITMENT TO 
PURCHASE THE ASSETS OF SELLER AND DOES NOT CREATE ANY OBLIGATION ON THE PART 
OF WEST COAST ENTERTAINMENT CORPORATION. THIS OUTLINE IS ONLY A BRIEF 
DESCRIPTION OF THE PRINCIPAL TERMS OF A DEFINITIVE AGREEMENT BETWEEN BUYER 
AND SELLER AND IS INTENDED PRINCIPALLY FOR DISCUSSION PURPOSES. BUYER AND 
SELLER WARRANT THAT THEY WILL USE THEIR BEST EFFORTS TO NEGOTIATE AND SIGN A 
DEFINITIVE AGREEMENT PRIOR TO NOVEMBER 15, 1996.

    This offer will be outstanding until Thursday, November 8, 1996 at 5:00 
p.m., at which point it will be withdrawn.


                                             /s/ RICHARD KELLY
- - - -------------------------------              ---------------------------------
    T. Kyle Standley                             Richard Kelly
    Chief Executive Officer                      Chief Financial Officer


/s/ JOHN A. BOYLAN                           /s/ RONALD W. MARTIGNONI
- - - -------------------------------              ---------------------------------
    John A. Boylan                               Ronald W. Martignoni
    Director                                     President, Director

/s/ FRED E. PORTNER
- - - -------------------------------
    Fred E. Portner
    Director


<PAGE>


                               EXHIBIT "A"
                    CHOICES ENTERTAINMENT CORPORATION
                            LIST OF LOCATIONS


#1  Morrisville Shopping Center          #9   Shoppes at Foxmoor
    West Trenton & Pennsylvania Ave.          1027 Washington Blvd. & Rte 133
    Morrisville, PA                           Robbinsville, NJ
    215-295-9400                              609-443-9400

#2  Winslow Shopping Plaza               #10  Jamesway Plaza
    542 Berlin Cross Keys Road                Delsea Drive
    Sicklersville, NJ                         Glassboro, NJ
    609-875-3577                              609-881-4730

#5  Lower Makefield Shopping Center      #12  Fox Run Shopping Center
    678-80 Stony Hill Road                    200 Foxhunt Drive
    Yardley, PA                               Bear, DE
    215-493-4010                              302-834-9120

#6  Village at Newtown                   #13  Choices Movies & Games
    South Eagle Road                          8799 Frankford Avenue
    Newtown, PA                               Philadelphia, PA 19136
    215-579-1960                              215-708-3220
                                              (To be opened 11/15/96)

#7  Town Center
    406 Town Center
    New Britain, PA
    215-230-8880




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