<TABLE> <S> <C>
<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from OroAmerica,
Inc.'s Consolidated Balance Sheet at July 28, 2000 (Unaudited) and Consolidated
Statement of Income for the Twenty-six Weeks Ended July 28, 2000 (Unaudited) and
is qualified in its entirety by reference to such financial statements.
</LEGEND>
<MULTIPLIER> 1,000
<S> <C>
<PERIOD-TYPE> 6-MOS
<FISCAL-YEAR-END> FEB-02-2001
<PERIOD-END> JUL-28-2000
<CASH> 29,823
<SECURITIES> 0
<RECEIVABLES> 18,081
<ALLOWANCES> 6,403
<INVENTORY> 14,759
<CURRENT-ASSETS> 62,078
<PP&E> 29,955
<DEPRECIATION> 15,425
<TOTAL-ASSETS> 85,316
<CURRENT-LIABILITIES> 13,855
<BONDS> 0
0
0
<COMMON> 6
<OTHER-SE> 71,455
<TOTAL-LIABILITY-AND-EQUITY> 85,316
<SALES> 64,108
<TOTAL-REVENUES> 64,108
<CGS> 52,787
<TOTAL-COSTS> 52,787
<OTHER-EXPENSES> 0
<LOSS-PROVISION> 226
<INTEREST-EXPENSE> 806
<INCOME-PRETAX> 258
<INCOME-TAX> 95
<INCOME-CONTINUING> 163
<DISCONTINUED> 53
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> 216
<EPS-BASIC> 0.04
<EPS-DILUTED> 0.04
</TABLE>