=============================================================================
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
Current Report Pursuant to Section 13 or 15(d) of
the Securities Exchange Act of 1934
Date of Report: August 11, 1999 - Commission File No. 0-17746
--------------- -------
SAFE TECHNOLOGIES INTERNATIONAL INCORPORATED
(Formerly Safe Aid Products Incorporated)
----------------------------------------------------
(Exact name of Registrant as specified in its Charter)
Delaware 22-2824492
------------------------------- ---------------------
(State or other jurisdiction of (IRS Employer ID No.)
incorporation or organization)
249 Peruvian Avenue
Suite F2
Palm Beach, Florida 33480
------------------------------- ----------
(Address of principal executive (Zip Code)
offices)
Registrant's telephone number,
including area code: (561) 832-2700
--------------
============================================================================
<PAGE>
Item 5. Other Events
The Company issued a press release today announcing an E-Commerce
Shoppers Discount Program. The information contained in the press release, a
copy of which is attached hereto as Exhibit 99.1 is incorporated herein by
reference.
<PAGE>
Signatures
----------
Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
SAFE TECHNOLOGIES INTERNATIONAL INCORPORATED
By: /s/ Barbara Tolley
------------------------------
Barbara Tolley, CEO & Chairman
Dated: August 11, 1999
[logo]
EXHIBIT 99.1
FOR IMMEDIATE RELEASE
Safe Technologies International, Inc., (SFAD)
Announces E-Commerce Shoppers Discount Program
Palm Beach, FL. August 11, 1999, Safe Technologies
International, Inc., (OTC:BB: SFAD), announced today
that Management has implemented a substantive discount
program for SFAD Shareholders and shoppers in the
Company's E-Commerce malls.
Brad Tolley, Vice President of Investor Relations, said
"we have developed a club membership program, called
'IN CLUB', which will authorize price discounts off the
retail pricing of products for sale in each of our
existing online malls". The Company believes that IN
CLUB will be an important part of the Revenue growth
potential, in view of the multiple shopping malls which
the Company intends to operate.
INCybermall.com, the Company's 'mall of malls', is fast
becoming a 'super mall' encompassing a range of specialty
malls: CYBERMALLSCASTLE.com, a room by room castle filled
with luxury items, and the soon to be launched
DEJAVUFASHIONS.com, a consignment mall for women's, men's,
and children's clothing, and THEGLOBALDELI.com, an online
gourmet grocery. Both these sites can be previewed from Safe
Technologies web site SAFETECHNOLOGIES.com/internet.html.
The IN CLUB membership is an integral part of our plan to
grow our E-Business through a variety of business
relationships: additional malls for in demand niche
products, emphasizing competitive product lines, which are
in the planning stages; potential acquisitions of other
established malls; as well as additional partnerships and
associations for sale of products online, such as
1-800-Flowers.com, whose products are now being represented
for sale in CYBERMALLSCASTLE.com.
IN CLUB will enable shoppers to receive benefits and
accumulate discount points from each mall in which shoppers
purchase. Over and above price discounts, the Company
intends to continually add other features, prizes, bonus
points, frequent flyer, etc. SFAD shareholders, registering
as IN CLUB members, will be entitled to additional discounts
off retail pricing. The Company urges SFAD Shareholders and
mall shoppers to sign up for their IN CLUB membership at
INCYBERMALL.COM, at this time.
Tolley concluded by saying "the Company's investment in
E-Business, is an investment in the architecture of the
Company's future and we intend to be a significant player in
the internet based digital electronic economy which is
growing at twice the rate of the overall domestic economy,
presently representing more than 8% of the gross domestic
product. The Company greatly values and is cognizant of the
importance of our current E-Commerce customers, and hopes
that the IN CLUB membership will deepen customer
relationships and build shoppers loyalty."
SOURCE: Safe Technologies International, Inc.,(SFAD)
CONTACT: Brad Tolley VP Investor Relations
TEL: 561-832-2700
EMAIL: [email protected]
HTTP:// www.safetechnologies.com
Forward-Looking Statements: Except for the historical
information contained herein, this news release may contain
forward looking statements within the meaning of Section 27A
of the Securities Act of l934, as amended, that may involve
risks and uncertainties, including those relating to the
availability of suitable financial resources, the availability
of management, unproven market for SFAD's products and services
as well as other risks detailed from time to time in the
Company's SEC reports, including reports on Form 10KSB for the
year ended December 31, 1998.
