CFW COMMUNICATIONS CO
DEF 14A, 1996-03-14
TELEPHONE COMMUNICATIONS (NO RADIOTELEPHONE)
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                            SCHEDULE 14A INFORMATION

          Proxy Statement Pursuant to Section 14(a) of the Securities
                     Exchange Act of 1934 (Amendment No.  )

Filed by the Registrant (X)
Filed by a Party other than the Registrant ( )

Check the appropriate box:


( )  Preliminary Proxy Statement           (  )  Confidential, for Use of the
                                                 Commission Only (as permitted
                                                 by Rule 14a-6(e)(2))
(X)  Definitive Proxy Statement
( )  Definitive Additional Materials
( )  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12


                           CFW COMMUNICATIONS COMPANY
                (Name of Registrant as Specified in its Charter)


      (Name of Person(s) Filing Proxy Statement, if other than Registrant)

Payment of Filing Fee (Check the appropriate box):

(X)  $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(i)(2) or
     Item 22(a)(2) of Schedule 14A.

( )  $500 per each party to the controversy pursuant to Exchange Act Rule
     14a-6(i)(3).

( )  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

     1)  Title of each class of securities to which transaction applies:

     2)  Aggregate number of securities to which transaction applies:

     3)  Per unit price or other underlying value of transaction computed
         pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
         filing fee is calculated and state how it was determined):

     4)  Proposed maximum aggregate value of transaction:

     5)  Total fee paid:

( )  Fee paid previously with preliminary materials.

( )  Check box if any part of the fee is offset as provided by Exchange Act
     Rule 0-11(a)(2) and identify the filing for which the offsetting fee was
     paid previously. Identify the previous filing by registration statement
     number, or the Form or Schedule and the date of its filing.

     1)  Amount Previously Paid:

     2)  Form, Schedule, or Registration Statement No.:

     3)  Filing Party:

     4)  Date Filed:
<PAGE>
CFW
COMMUNICATIONS COMPANY
- - -------------------------------------------------------------------------------
                                                                401 Spring Lane
                                                                      Suite 300
  JAMES S. QUARFORTH                                             P. O. Box 1990
    PRESIDENT AND                                        Waynesboro,   VA 22980
CHIEF EXECUTIVE OFFICER                                  Telephone 540 946-3500
                                                         FAX       540 946-3595


                                                              March 14, 1996






Dear Shareholder:

         You are  cordially  invited  to  attend  our  1996  Annual  Meeting  of
Shareholders at 10:00 a.m. on Tuesday,  April 16, 1996. The meeting will be held
at the Holiday Inn at the intersection of Route 275 and I-81, North of Staunton,
Virginia. Refreshments will be available between 9:30 a.m. and 10:00 a.m.

         You will find  complete  information  about the meeting in the enclosed
Notice and Proxy Statement. Your 1995 Annual Report is sent to you herewith.

         We sincerely  hope you will be able to be present at the  meeting,  but
whether or not you plan to attend,  we request that you sign your Proxy Card and
mail it in the  enclosed  envelope.  The  prompt  return of your  Proxy  will be
appreciated.

                                           Sincerely,



                                           James S. Quarforth
                                           President and
                                           Chief Executive Officer


<PAGE>
CFW
COMMUNICATIONS COMPANY
- - -------------------------------------------------------------------------------




                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS


         Notice is Hereby Given that the Annual Meeting of  Shareholders  of CFW
COMMUNICATIONS  COMPANY (the  "Meeting")  will be held at the Holiday Inn at the
intersection  of Route 275 and I-81,  North of Staunton,  Virginia,  on Tuesday,
April 16, 1996, at 10:00 a.m. for the following purposes:

      (1)   To elect one director for a one-year term expiring in 1997; and

      (2)   To elect one director for a two-year term expiring in 1998; and

      (3)   To elect three directors for three-year terms expiring in 1999; and

      (4)   To transact such other business as may properly come before the
            meeting or any adjournment.

         Only shareholders of Common Stock of record at the close of business on
February 26, 1996 will be entitled to vote at the Meeting.


                                        By Order of the Board of Directors


                                                    C. S. Smith


                                                Corporate Secretary




Waynesboro, Virginia
March 14, 1996

IT IS IMPORTANT  THAT YOUR SHARES BE  REPRESENTED  AT THE MEETING.  PLEASE SIGN,
DATE  AND  RETURN  THE  ENCLOSED  PROXY  CARD IN THE  ACCOMPANYING  POSTAGE-PAID
ENVELOPE SO THAT YOUR SHARES WILL BE  REPRESENTED  AT THE MEETING.  SHAREHOLDERS
ATTENDING THE MEETING MAY PERSONALLY  VOTE ON ALL MATTERS WHICH ARE  CONSIDERED,
IN WHICH EVENT THE SIGNED PROXIES ARE REVOKED.



                                       2

<PAGE>
CFW
COMMUNICATIONS COMPANY
- - -------------------------------------------------------------------------------






                                PROXY STATEMENT
                                      FOR
                         ANNUAL MEETING OF SHAREHOLDERS
                           TO BE HELD APRIL 16, 1996

         This  Proxy   Statement  is  furnished  to  the   Shareholders  of  CFW
Communications  Company (the "Company") in connection  with the  solicitation of
proxies  by the Board of  Directors  of the  Company  to be voted at the  Annual
Meeting of Shareholders to be held at 10:00 a.m. on Tuesday,  April 16, 1996, at
the Holiday Inn at the  intersection  of Route 275 and I-81,  North of Staunton,
Virginia, and at any adjournment. The mailing address of the Company's Corporate
Office is 401 Spring  Lane,  Suite  300,  P. O. Box 1990,  Waynesboro,  Virginia
22980.  The  Company's  subsidiaries  are  Clifton  Forge-Waynesboro   Telephone
Company, CFW Network Inc., CFW Cellular Inc., CFW Communications  Services Inc.,
CFW Cable Inc., CFW Cable of Virginia Inc.,  CFW  Information  Services Inc. and
CFW Licenses Inc.

         Solicitations  of proxies will be made by use of the United States mail
and may be made by direct or  telephone  contact by  employees of the Company or
First Union National Bank of North Carolina.  All solicitation  expenses will be
borne by the Company. Brokerage houses and nominees will be requested to forward
the proxy  materials to the  beneficial  holders of the shares held of record by
these persons and the Company will reimburse them for their  reasonable  charges
in  this  connection.  Shares  represented  by  duly  executed  proxies  in  the
accompanying  form received by First Union National Bank of North Carolina prior
to the Meeting will be voted at the Meeting.

         The Company does not know of any matters  other than those  referred to
in the  accompanying  Notice which are to come before the Meeting.  If any other
matters are properly presented for action, the persons named in the accompanying
form of proxy will vote the proxy in accordance with their best judgment.

         Where a  shareholder  directs in the proxy a choice with respect to any
matter that is to be voted on, that direction will be followed.  If no direction
is made, proxies will be voted for the election of one Class I and one Class III
Director and the re-election of the three Class II Directors. Any person who has
returned a proxy has the power to revoke it at any time  before it is  exercised
by submitting a subsequently dated proxy, or by voting in person at the Meeting.
The close of business on February  26,  1996,  has been fixed as the record date
(the "Record Date") for the Meeting and any adjournment.  As of that date, there
were  12,981,843  Common  Shares  outstanding,  each of which is entitled to one
vote. As of the Record Date, and on the date hereof,  no person was known to the
Company to own of record or beneficially more than 5% of the outstanding  shares
of Common Stock of the Company.

         This  Proxy  Statement  and  enclosed  proxy  card are being  mailed to
shareholders  beginning  on or  about  March  14,  1996.  An  Annual  Report  to
Shareholders  including  financial  statements for the years ending December 31,
1995, 1994 and 1993 is enclosed.

                             ELECTION OF DIRECTORS

         The names and employment  histories of the five nominees,  four current
Directors and  Executive  Officers are  indicated in the  following  table.  The
number and percentage of shares of Common Stock beneficially owned by each as of
the Record Date is also indicated.

         Class I, Class II and Class III  Directors are eligible for election at
the  1996  Annual  Meeting  of  Shareholders.  The  nominees  listed  below  are
Directors, initially appointed to the Board in December 1995, who have consented
to stand for election as Class I and Class III Directors of the Company to serve
one and  two-year  terms  expiring  at the  1997  and  1998  Annual  Meeting  of
Shareholders  of the  Company,  respectively,  and  current  Directors  who have
consented to stand for re-election as Class II Directors of the Company to serve
three-year  terms  expiring at the 1999 Annual  Meeting of  Shareholders  of the
Company.  It is not anticipated that any nominee for election will become unable
to serve as a Director  of the  Company,  but if any or all are unable to accept
nomination,   it  is  intended  that  shares   represented  by  proxies  in  the
accompanying form will be voted for the election of substitute nominees selected
by the Board of  Directors.  A quorum  being  present,  the persons  receiving a
plurality  of the votes  cast  will be  elected  as  Directors.  Votes  that are
withheld  and shares held in street  name that are not voted in the  election of
directors will not be included in determining  the number of votes cast.  Unless
otherwise specified in the accompanying form of proxy, it is intended that votes
will be cast for the election of all of the nominees as directors.





                                       3

<PAGE>
<TABLE>
<CAPTION>

                                                                Common Stock
                                                                                                     Principal Occupation
                                 Sole Voting                                                             and Business
                                 and Invest-                                            Percentage      Experience for
Name                             ment Power          Other (a)          Total            of Class        Past 5 years
- - ----                             -----------         ---------          -----           ----------   ----------------
<S>                               <C>                  <C>               <C>               <C>         <C>
CLASS   I DIRECTORS -
 Nominee for Election
C. Wilson McNeely, III             2,000                    0             2,000            .02%        President
Age 53                                                                                                 Eagle Corporation
Director since December 1995                                                                           (Manufacturer of concrete
                                                                                                       products and distributor of
                                                                                                       fuel oils))
                                                                                                       Charlottesville, VA


CLASS  II DIRECTORS -
 Nominees for Election
John B. Mitchell, Sr.              1,413                3,139             4,552            .03%        President
Age 55                                                                                                 Hammond-Mitchell, Inc.
Director since 1989                                                                                    (Construction Contractor)
                                                                                                       Covington, VA

James S. Quarforth                10,200               76,360            86,560            .66%        President and Chief
Age 41                                                                                                 Executive Officer
Director since 1987                                                                                    since May 1, 1990
                                                                                                       (Formerly Executive Vice
                                                                                                       President-Operations
                                                                                                       from January 1, 1989 to
                                                                                                       May 1, 1990)
                                                                                                       CFW Communications
                                                                                                       Company and Subsidiaries
                                                                                                       Waynesboro, VA;
                                                                                                       Director of Planters Bank
                                                                                                       and Trust Company of
                                                                                                       Virginia, Staunton, VA
                                                                                                       and Director of
                                                                                                       American Telecasting, Inc.,
                                                                                                       Colorado Springs, CO

Carl A. Rosberg                    6,548               44,550            51,098            .39%        Senior Vice President
Age 43                                                                                                 since May 1, 1990
Director since 1992                                                                                    (Formerly Vice President-
                                                                                                       Administration since
                                                                                                       January 1, 1989)
                                                                                                       CFW Communications
                                                                                                       Company and Subsidiaries
                                                                                                       Waynesboro, VA and
                                                                                                       Director of American
                                                                                                       Telecasting, Inc.,
                                                                                                       Colorado Springs, CO
</TABLE>


                                       4

<PAGE>
<TABLE>
<CAPTION>

                                                                Common Stock
                                                                                                     Principal Occupation
                                 Sole Voting                                                             and Business
                                 and Invest-                                            Percentage      Experience for
Name                             ment Power          Other (a)          Total            of Class        Past 5 years
- - ----                             -----------         ---------          -----           ----------   ----------------
<S>                                 <C>               <C>               <C>               <C>         <C>
CLASS III DIRECTORS -
 Nominee for Election
John N. Neff                           100                800               900            .01%        President and Chief
Age 44                                                                                                 Executive Officer
Director since December 1995                                                                           Nielsen Construction
                                                                                                       Company/Nielsen Management
                                                                                                       Group, Inc.
                                                                                                       Harrisonburg, VA

CLASS   I DIRECTORS -
 Terms Expire 1998
C. Phillip Barger                   173,736               896           174,632           1.33%        Chairman
Age 67                                                                                                 E. W. Barger and Company
Director since 1963                                                                                    T/A Barger Insurance
                                                                                                       Waynesboro, VA


Meredith E. Yeago (b)                52,971            31,755            84,726            .65%        Retired (Vice President
Age 73                                                                                                 and Treasurer until May 1,
Director since 1969                                                                                    1989) CFW Communications
                                                                                                       Company and Subsidiaries
                                                                                                       Waynesboro, VA


CLASS III DIRECTORS -
 Terms Expire 1997
William Wayt Gibbs, V                76,934           117,547           194,481           1.48%        President and Chief
Age 55                                                                                                 Executive Officer
Director since 1977                                                                                    Comprehensive
                                                                                                       Computer Consultants
                                                                                                       (Formerly President,
                                                                                                       Shenandoah Microcomputer
                                                                                                       Services, Inc.)
                                                                                                       Staunton, VA

Robert S. Yeago, Jr. (b)             17,211            91,803           109,014            .83%        Chairman of the Board
Age 71                                                                                                 (President and
Director since 1973                                                                                    Chief Executive Officer
                                                                                                       until May 1, 1990)
                                                                                                       CFW Communications
                                                                                                       Company and Subsidiaries
                                                                                                       Waynesboro, VA
</TABLE>



                                       5

<PAGE>
<TABLE>
<CAPTION>
                                                                Common Stock

                                 Sole Voting
                                 and Invest-                                            Percentage
Name                             ment Power          Other (a)          Total            of Class
- - ----                             -----------         ---------          -----           ----------
<S>                                <C>                <C>              <C>               <C>
NON-DIRECTOR EXECUTIVE OFFICERS
Christina S. Smith                   3,210              1,500            4,710            .04%
Age 35

David R. Maccarelli                    655             14,050           14,705            .11%
Age 43

J. William Brownlee                 33,012             14,300           47,312            .36%
Age 55

Michael B. Moneymaker                3,355                  0            3,355            .03%
Age 38

All officers and
directors as a
group (14 persons)                 381,582            397,950          779,532           5.94%
- - -------------------------------------------------------------------------------
</TABLE>
(a) Includes shares held by spouses, children, trusts and companies in which the
director or officer owns a controlling  interest.  Also includes  152,010 shares
subject to options exercisable within sixty days.

(b) Robert S. Yeago, Jr. is a first cousin to Meredith E. Yeago.

     Based on a review of the  forms  and  written  representations  received
by the Company  pursuant to Section 16(a) of the Securities  Exchange Act of
1934, the Company believes that during 1995 its directors and executive
officers complied with all applicable Section 16 filing requirements.


                            COMMITTEES OF THE BOARD

        C. Phillip Barger, James S. Quarforth, Meredith E. Yeago and Robert S.
Yeago, Jr. comprise the Executive Committee of the Board.  Two committee
meetings were held during 1995.

        The Company has a standing Audit Committee, a Compensation Committee and
a Stock Option Committee. The Audit Committee,  consisting of C. Phillip Barger,
William Wayt Gibbs, V, and Meredith E. Yeago, had three meetings in 1995 for the
purpose of approving the 1994 audit, reviewing audit procedures and recommending
an accounting firm to the Board to serve as independent  public auditors to make
an audit of the  financial  statements  of the  Company for the year 1995 and to
perform certain non-audit services.

        The Compensation Committee, consisting of C. Phillip Barger, John B.
Mitchell, Sr. and Robert S. Yeago, Jr., held one meeting during the year for the
purpose of determining wage and salary increases.

        The Stock Option Committee, consisting of C. Phillip Barger, John B.
Mitchell, Sr. and Robert S. Yeago, Jr., held one meeting during the year for the
purpose of granting stock options to certain key employees of the Company.

        During  the  year,  the  Chairman  of the  Board  appointed  a Board  of
Directors Selection Committee consisting of John B. Mitchell, C. Phillip Barger,
James S.  Quarforth  and Robert S.  Yeago,  Jr. This  committee  met three times
during the year to consider and make a recommendation  on the number of Board of
Director  members  and to  prepare  a list of  names  and  qualifications  to be
considered for future Board members.

        The full Board of  Directors  has the  responsibilities  of a Nominating
Committee whose functions  include  consideration  of the size,  composition and
continuity of the Board.  In carrying out its  responsibilities,  the Board will
consider candidates  suggested by shareholders.  Any shareholder  recommendation
for a nominee for  director at the 1997 Annual  Meeting of  Shareholders  of the
Company,  together with a description of the proposed nominee's  qualifications,
relevant  biographical  information and the proposed nominee's signed consent to
serve if elected,  should be submitted in writing to the Corporate  Secretary of
the Company not later than February 13, 1997.

        The Board of  Directors  held six  regular  meetings  during  1995.  All
directors,  with the exception of C. Phillip  Barger,  attended more than 75% of
the meetings of the Board and  committees  of which he is a member.  Mr.  Barger
attended  63% of the  meetings  of the  Board  and  committees  of which he is a
member.




                                       6

<PAGE>



                          SUMMARY COMPENSATION TABLES

        The following  tables set forth  information as to compensation  paid to
the chief executive officer and the next three most highly compensated executive
officers of the Company (the "Named  Executives")  for 1995, with comparisons to
1994 and 1993 information, as well as option grants and exercises for 1995:

                             EXECUTIVE COMPENSATION
<TABLE>
<CAPTION>
                                                          Long Term
                                                         Compensation

                     Annual Compensation                   Awards
- - --------------------------------------------------------------------------------
     Name and                                             Options/       All Other
Principal Position     Year       Salary      Bonus        SARs        Compensation1/
- - ------------------     ----       ------      -----        ----        --------------
<S>                    <C>       <C>         <C>          <C>              <C>
James S. Quarforth     1995      $165,000    $46,077       6,000           $5,754
President & Chief      1994       150,000     38,931       6,000            5,835
Executive Officer      1993       137,500     38,640       6,400            4,346

Carl A. Rosberg        1995       118,308     22,223       4,000            5,371
Senior Vice President  1994       107,316     22,535       3,000            5,001
                       1993        95,016     21,041       4,500            3,316

David R. Maccarelli    1995        95,004     19,162       3,000            4,334
Senior Vice President  1994        89,000     15,858       3,000            4,162
                       1993        79,333     17,716      13,800            1,348

J. William Brownlee    1995        82,416     21,540       2,000            3,860
Vice President-        1994        78,816     17,479       2,000            3,185
Telephone Operations   1993        75,216     16,657       3,000            3,102
</TABLE>


1/  In 1995 the Company made contributions to the savings plan of $4,278 for
James S. Quarforth, $4,279 for Carl A. Rosberg, $3,439 for David R. Maccarelli,
and $3,291 for J. William Brownlee.  In addition, the Company made group life
insurance premium payments of $1,476 for James S. Quarforth, $1,092 for Carl A.
Rosberg, $895 for David R. Maccarelli, and $569 for J. William Brownlee.


   In 1994 the Company  made  contributions  to the  savings  plan of $4,269 for
James S. Quarforth,  $3,905 for Carl A. Rosberg, $3,243 for David R. Maccarelli,
and $2,910 for J. William  Brownlee.  In  addition,  the Company made group life
insurance premium payments of $1,566 for James S. Quarforth, $1,096 for Carl A.
Rosberg, $919 for David R. Maccarelli, and $275 for J. William Brownlee.



                                       7

<PAGE>



                            OPTION/SAR GRANTS TABLE

                     Option/SAR Grants in Last Fiscal Year
<TABLE>
<CAPTION>

                                                                                                    Potential Real-
                                                                                                    izable Value At
                                                                                                    Assumed Annual
                                                                                                    Rates of Stock
                                                                                                   Price Appreciation
                               Individual Grants                                                   For Option Term
- - -----------------------------------------------------------------------------------           -------------------------------
                                         % of Total
                         Options/        Options/SARs      Exercise
                           SARs          Granted to        or Base
                         Granted(1)      Employees in       Price        Expiration
    Name                 (Shares)        Fiscal Year      Per Share        Date                   5%(2)                10%(2)
    ----                ----------     ------------       ---------        ----                   --                   ---
<S>                      <C>               <C>             <C>          <C>                     <C>                  <C>
James S. Quarforth       6,000             13.6%           $19.375      06/26/2005              $73,109              $185,273

Carl A. Rosberg          4,000              9.0%            19.375      06/26/2005               48,739               123,515

David R. Maccarelli      3,000              6.8%            19.375      06/26/2005               36,555                92,636

J. William Brownlee      2,000              4.5%            19.375      06/26/2005               24,370                61,758
</TABLE>


(1)  No SARs were granted in tandem with stock options.

(2) In order to realize the  potential  value set forth,  the price per share of
the  Company's   common  stock  would  be   approximately   $31.60  and  $50.25,
respectively,  at the end of the ten year option term.  Over the last ten years,
the market price of the  Company's  stock has  increased at a compounded  annual
rate of 23%.



                 OPTION/SAR EXERCISES AND YEAR END VALUE TABLE

Aggregated Option/SAR Exercises in Last Fiscal Year, and FY-End Option/SAR Value
<TABLE>
<CAPTION>

                                                                                                            Value of Unexercised
                                                                        Number of Unexercised                   In-the-Money
                                                                         Options/SARs at                        Options/SARs
                                                                         FY-End (Shares)                            FY-End

                         Shares Acquired             Value                Exercisable/                           Exercisable/
     Name                 On Exercise               Realized              Unexercisable                          Unexercisable
     ----                 -----------               --------              -------------                          -------------
<S>                           <C>                   <C>                   <C>                                  <C>
James S. Quarforth            3,444                 $38,315               76,360 / 21,596                      $667,854 / $6,457

Carl A. Rosberg               1,200                  11,850               44,550 /  6,250                       262,125 /      0

David R. Maccarelli             500                   1,375                9,604 /  9,696                             0 /      0

J. William Brownlee           6,132                  78,950               22,300 /  3,500                        99,650 /      0
</TABLE>

Closing price on December 31, 1995 was $17.625 and was used in  calculating  the
value of unexercised options.



                                       8

<PAGE>




                  PENSION PLAN/DEFINED BENEFIT PLAN DISCLOSURE

     The Company has a funded  retirement plan (the  "Retirement  Plan") for its
employees.   The  benefit  formula  provides  that  the  accrued  benefit  of  a
participant will be equal to 1.23% times  participant's  highest average monthly
compensation  times  years of  service  plus 0.5%  times  participant's  highest
average monthly  compensation in excess of covered  compensation  times years of
service.  The  following  table  illustrates  the  amount of  annual  retirement
benefits  payable under the Retirement Plan for an employee  retiring in 1995 at
age 65 computed on a straight life annuity basis. Amounts listed are not subject
to any deduction for Social Security or other offset.
<TABLE>
<CAPTION>

        Average Annual                         Annual Retirement Benefits Payable for
         Compensation                               Respective Years of Service
         ------------                               ---------------------------
                                     10 years                 20 years            30 years                40 years
                                     --------                 --------            --------                --------
           <S>                       <C>                      <C>                 <C>                     <C>
           $ 80,000                  $12,550                  $25,100             $ 37,650                $ 50,200
            100,000                   16,010                   32,020               48,030                  64,040
            120,000                   19,470                   38,940               58,410                  77,880
            140,000                   22,930                   45,860               68,790                  91,720
            160,000                   26,390                   52,780               79,170                 105,560
            180,000                   29,850                   59,700               89,550                 119,400
            200,000                   33,310                   66,620               99,930                 133,240
            220,000                   36,770                   73,540              110,310                 147,080
</TABLE>
        The number of credited years of service for James S. Quarforth, Carl A.
Rosberg, David R. Maccarelli and J. William Brownlee is 16 years, 7 years, 3
years and 32 years, respectively.

        The  Company is  utilizing  insurance  to fund  supplemental  retirement
benefits for certain of the named executive  officers.  The amount of the annual
benefit is based on the cash  surrender  value of the insurance  policy  payable
upon  retirement  at normal  retirement  age. The estimated  annual  benefits at
normal  retirement  age for  James  S.  Quarforth,  Carl A.  Rosberg,  David  R.
Maccarelli and J. William  Brownlee are $130,200,  $36,700,  $34,500 and $2,600,
respectively.


                             DIRECTOR COMPENSATION

        Non-management directors receive a monthly retainer fee of $700 and $300
for each  meeting  attended.  The Chairman of the Board  receives an  additional
monthly retainer fee of $500.

               COMPENSATION COMMITTEE AND STOCK OPTION COMMITTEE
                        REPORT ON EXECUTIVE COMPENSATION

        As members of the  Compensation  Committee and Stock Option Committee it
is our duty to monitor the  performance and  compensation of executive  officers
and other key employees and to make appropriate  recommendations  and reports to
the Board concerning matters of executive compensation.

        The  Company  maintains a  compensation  program  designed to  motivate,
retain and attract management,  with incentives linked to financial  performance
and enhanced  shareholder  value.  The  fundamental  philosophy is to relate the
amount of compensation  for an executive  directly to his or her contribution to
the  Company's  success  in  achieving  superior  performance  objectives.   The
Company's executive  compensation program consists of three components:  1) base
salary;  2)  potential  for  annual  incentive  compensation  based  on  Company
performance;  and, 3) the opportunity to earn long-term  stock-based  incentives
which are intended to encourage achievement of superior long-term results and to
align  executive  officer  interests  with those of the  shareholders.  The base
salary  element  is  developed  based  on  the  performance  of  the  individual
executives with reference to industry, peer group and national surveys, with the
objective of having the Company's  chief  executive  officer  receive a level of
base salary similar to the average base salary of chief  executives at similarly
sized technological service companies. Base salary levels of the Company's other
executive officers are established by reference to the chief executive officer's
salary,  depending  on the  type  and  level  of  responsibility  of  the  other
executives.  The annual incentive compensation element is based on the Company's
attainment of certain levels of  profitability,  service and on the individual's
overall performance, all as set forth in the Company's annual

                                       9

<PAGE>



management  incentive  plan.  The  criteria  contained in the  Company's  annual
management  incentive  compensation  plan is developed in  conjunction  with the
Company's annual business plan. The long-term  stock-based  element is developed
by reference to competitive  practices and trends of other  companies  which use
stock options as a component of executive  compensation.  Long-term  stock-based
incentives are given great weight in the Company's  overall  compensation mix in
order  to  incentivize   executive  officers  to  increase   shareholder  value.
Accordingly,  the  Committee  has taken  into  account  the  amount and value of
options held by each of the executive  officers when  considering  new grants to
assure that deserving  executives have a significant equity participation in the
Company.

        The Chief Executive Officer's total compensation increased by $22,146 or
11.7% in 1995  compared to 1994. A number of factors and criteria  were utilized
by the Compensation  Committee in evaluating the increase in total compensation.
Industry  market  surveys as well as  individual  performance  were  utilized to
determine the base salary  increase of $15,000 or 10%. The incentive  portion of
total  compensation  increased  $7,146  or 18.4%,  primarily  as a result of the
strong  financial  performance  of  the  Company.  During  1995,  the  Company's
consolidated net operating  revenues  increased $11.3 million or 35%,  operating
cash flows (operating  income before  depreciation and  amortization)  increased
$3.4  million  or 20%  and  net  income  increased  $0.9  million  or  12%.  The
Compensation  Committee also considers the Chief Executive  Officer's  continued
leadership  in advancing  the  Company's  long-term  strategic  business  goals.
Specifically,  during  1995,  the  Company  launched  its  directory  assistance
business,  acquired a coaxial cable television business, expanded wireless cable
into the Richmond,  Virginia market,  constructed competitive access fiber optic
facilities  in  the  Harrisonburg  and  Charlottesville,  Virginia  markets  and
successfully  introduced  new services  such as prepaid  calling cards and local
internet access.

                                        Compensation Committee and
                                        Stock Option Committee
                                        R. S. Yeago, Jr.
                                        C. Phillip Barger
                                        John B. Mitchell, Sr.





                       COMPENSATION COMMITTEE INTERLOCKS
                           AND INSIDER PARTICIPATION

        Robert  S.  Yeago,  Jr.,  a  Director  and  member  of the  Compensation
Committee  and  Stock  Option  Committee  of the  Company,  formerly  served  as
President and Chief Executive Officer.



                                       10

<PAGE>



                               PERFORMANCE GRAPH


        The  following   performance  graph  compares  the  performance  of  the
Company's   Common  Stock  to  the  NASDAQ   Composite  Index  and  to  the  S&P
Telecommunications  Index (which  includes  the seven  Regional  Bell  Operating
Companies (RBOCS), GTE and ALLTEL) for the Company's last five fiscal years. The
graph  assumes  that the value of the  investment  in each  scenario was $100 at
December 31, 1990 and that all dividends  were  reinvested  in their  respective
common stock issue in the month paid.


<TABLE>
<CAPTION>


                                  1990      1991       1992      1993      1994     1995
                                  ----      ----       ----      ----      ----     ----
<S>                               <C>       <C>        <C>       <C>       <C>       <C>
CFW Communications Company         100       132        175       250       211      185

NASDAQ Composite Index             100       161        187       215       210      296

S&P Telecom Index                  100       134        178       202       184      247
</TABLE>




                                       11

<PAGE>


                              FINANCIAL STATEMENTS

        The  Company's  1995  Annual  Report to  Shareholders  contains  audited
financial  statements  for 1995,  1994 and 1993 and the  report of  McGladrey  &
Pullen, LLP thereon. Management's Discussion and Analysis of financial condition
and results of operations is also contained in this 1995 Annual Report.

                         INDEPENDENT PUBLIC ACCOUNTANTS

        The firm of McGladrey & Pullen, LLP, P. O. Box 1276, Richmond, Virginia,
independent public accountants,  audited the financial statements of the Company
for the fiscal year ending December 31, 1995, and no change is contemplated  for
1996. A representative  of McGladrey & Pullen,  LLP is expected to be present at
the Annual Meeting and will be available to make a statement if he desires to do
so and to answer appropriate  questions with respect to that firm's audit of the
Company's  financial  statements  and records for the fiscal year ended December
31, 1995.

                             SHAREHOLDER PROPOSALS

        In order for proposals of shareholders to be considered for inclusion in
the Proxy Statement and Proxy for the 1997 Annual Meeting of Shareholders,  such
proposals must be received by the Corporate Secretary of the Company by February
13, 1997.

                                   FORM 10-K

        Upon written request to the Corporate  Office of the Company,  P. O. Box
1990, Waynesboro,  Virginia 22980, shareholders will be furnished without charge
a copy of the Company's Annual Report on Form 10-K required to be filed with the
Securities and Exchange  Commission,  including the financial statements and the
schedules thereto for the most recent fiscal year.



Waynesboro, Virginia
March 14, 1996
<PAGE>
                           CFW COMMUNICATIONS COMPANY
                    PROXY SOLICITED BY THE BOARD OF DIRECTORS

         The undersigned hereby constitutes M. E. Yeago and C. S. Smith, or
either of them and proxies, with power of substitution in each, to act for the
undersigned with respect to all common stock of the undersigned at the Annual
Meeting of Shareholders to be held at the Holiday Inn at the intersection of
Route 275 and I-81, North of Staunton, Virginia, on Tuesday, April 16, 1996, at
10:00 a.m., or any adjournment thereof.

  The Board of Directors recommends a vote "FOR" Proposal 1.

  1.  ELECTION OF DIRECTORS (one Class I, one Class III, and three Class II)
<TABLE>
      <S>                                                       <C>
      FOR all nominees listed below                             WITHHOLD AUTHORITY
      (except as marked to the contrary below)                  to vote for all nominees listed below
</TABLE>
      INSTRUCTION:  To withhold authority to vote for any individual nominee
      strike a line through the nominee's name in the list below.)
<TABLE>
         <S>                        <C>              <C>                       <C>                    <C>
         C. Wilson McNeely, III     John N. Neff     John B. Mitchell, Sr.     James S. Quarforth     Carl A. Rosberg
                (Class I)            (Class III)          (Class II)               (Class II)            (Class II)
</TABLE>
  2.  To vote on such other business, if any, that may properly come before the
      meeting.

       ( )  Please check box if you plan to attend meeting.

                                           ------------------------------------
- - ----------------------------, 1996         ------------------------------------
           Date                            (Please sign your name(s) exactly as
                                           shown hereon.)

THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED IN THE MANNER DIRECTED HEREIN BY
THE SHAREHOLDER.  IF NO DIRECTION IS MADE, THIS PROXY WILL BE VOTED FOR THE
NOMINEES FOR ELECTION OF THE CLASS I , II and III DIRECTORS.





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