PEOPLES HERITAGE FINANCIAL GROUP INC
PRE 14A, 1996-02-23
STATE COMMERCIAL BANKS
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<PAGE>


                          SCHEDULE 14A INFORMATION

                 Proxy Statement Pursuant to Section 14(a) of
                      the Securities Exchange Act of 1934


Filed by the Registrant  /X/

Filed by a Party other than the Registrant  / /

Check the appropriate box:

/X/  Preliminary Proxy Statement

/ /  Definitive Proxy Statement

/ /  Definitive Additional Materials

/ /  Soliciting Material Pursuant to Exchange Act Rule 14a-11 or 14a-12


                    Peoples Heritage Financial Group, Inc.
- -------------------------------------------------------------------------------
               (Name of Registrant as Specified In Its Charter)

                               Gerard L. Hawkins
                      Elias, Matz, Tiernan & Herrick LLP
                                734 15th Street
                            Washington, D.C.  20005
                                (202) 347-0300
- -------------------------------------------------------------------------------
                  (Name of Person(s) Filing Proxy Statement)


Payment of Filing Fee (Check the appropriate box):

/X/  $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(j)(2).

/ /  $500 per each party to the controversy pursuant to Exchange Act Rule
     14a-6(i)(3).


<PAGE>


/ /  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

      1)    Title of each class of Securities to which transaction applies:

                                      N/A
      -------------------------------------------------------------------------

      2)    Aggregate number of securities to which the transaction applies:

                                      N/A
      -------------------------------------------------------------------------

      3)    Per unit price or other underlying value of transaction computed
      pursuant to Exchange Act Rule 0-11:

                                      N/A
      -------------------------------------------------------------------------

      4)    Proposed maximum aggregate value of transaction:

                                      N/A
      -------------------------------------------------------------------------

/ /   Check box if any part of the fee is offset as provided by Exchange Act
Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid
previously.  Identify the previous filing by registration statement number,
or the Form or Schedule and the date of its filing.

      1)    Amount Previously Paid:

      -------------------------------------------------------------------------

      2)    Form, Schedule or Registration Statement No.:

      -------------------------------------------------------------------------

      3)    Filing Party:

      -------------------------------------------------------------------------

      4)    Date Filed:

      -------------------------------------------------------------------------
1 Set forth the amount on which the filing fee is calculated and state how it
  was determined.


                                       2


<PAGE>

                                                          Preliminary Proxy
                                                             Materials
                                                          -----------------
                                                        Dated February 23, 1996



                                March 22, 1996


Dear Stockholder:

       On behalf of the Board of Directors I cordially invite you to attend
the Annual Meeting of Stockholders of Peoples Heritage Financial Group, Inc.,
which will be held at the Portland Marriott Hotel, 200 Sable Oaks Drive,
South Portland, Maine 04106, on Tuesday, April 23, 1996 at 10:30 a.m., local
time. The matters to be considered by stockholders at the Annual Meeting are
described in detail in the accompanying materials.

      It is very important that you be represented at the Annual Meeting
regardless of the number of shares you own or whether you are able to attend
the meeting in person. Let me urge you to mark, sign and date your proxy card
today and return it in the envelope provided, even if you plan to attend the
Annual Meeting. This will not prevent you from voting in person, but will
ensure that your vote is counted if you are unable to attend.

      Your continued support of and interest in Peoples Heritage Financial
Group, Inc. are sincerely appreciated.

                                          Sincerely,

                                          William J. Ryan
                                          Chairperson, President and
                                            Chief Executive Officer


                                       3


<PAGE>


                     PEOPLES HERITAGE FINANCIAL GROUP, INC.
                                 P.O. BOX 9540
                              ONE PORTLAND SQUARE
                          PORTLAND, MAINE 04112-9540
                                 (207)761-8500

                   NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                         TO BE HELD ON APRIL 23, 1996

      NOTICE IS HEREBY GIVEN that the Annual Meeting of Stockholders of
Peoples Heritage Financial Group, Inc. (the "Company") will be held at the
Portland Marriott Hotel, 200 Sable Oaks Drive, South Portland, Maine 04106,
on Tuesday, April 23, 1996 at 10:30 a.m., local time, for the following
purposes, all of which are more completely set forth in the accompanying
Proxy Statement:

      1.    To elect three Directors for a three-year term and in each case
            until their successors are elected and qualified;

      2.    To amend the Articles of Incorporation of the Company to increase
            the number of authorized shares of Common Stock from 30,000,000 to
            100,000,000;

      3.    To adopt a 1996 Equity Incentive Plan for key employees of the
            Company;

      4.    To ratify the appointment of KPMG Peat Marwick LLP as the Company's
            independent auditors for 1996; and

      5.    To transact such other business as may properly come before the
            meeting or any adjournment thereof. Management is not aware of any
            other such business.

      The Board of Directors has fixed March 15, 1996 as the voting record
date for the determination of stockholders entitled to notice of and to vote
at the Annual Meeting and at any adjournment thereof. Only those stockholders
of record as of the close of business on that date will be entitled to vote
at the Annual Meeting or at any such adjournment.

                                    By Order of the Board of Directors


                                    Carol L. Mitchell, Esq.
                                    Senior Vice President, General Counsel,
                                      Secretary and Clerk

Portland, Maine
March 21, 1996


      YOU ARE CORDIALLY INVITED TO ATTEND THE ANNUAL MEETING. IT IS IMPORTANT
THAT YOUR SHARES BE REPRESENTED REGARDLESS OF THE NUMBER YOU OWN. EVEN IF YOU
PLAN TO BE PRESENT, YOU ARE URGED TO COMPLETE, SIGN, DATE AND RETURN THE
ENCLOSED PROXY PROMPTLY IN THE ENVELOPE PROVIDED. IF YOU ATTEND THIS MEETING,
YOU MAY VOTE EITHER IN PERSON OR BY PROXY. ANY PROXY GIVEN MAY BE REVOKED BY
YOU IN WRITING OR IN PERSON AT ANY TIME PRIOR TO THE EXERCISE THEREOF.

                                       4


<PAGE>


                     PEOPLES HERITAGE FINANCIAL GROUP, INC.
                                ________________

                                PROXY STATEMENT
                                ________________

                        ANNUAL MEETING OF STOCKHOLDERS

      This Proxy Statement is being furnished to stockholders of Peoples
Heritage Financial Group, Inc. (the "Company") in connection with the
solicitation of proxies on behalf of the Board of Directors to be used at the
Annual Meeting of Stockholders of the Company to be held at the Portland
Marriott Hotel, 200 Sable Oaks Drive, South Portland, Maine 04106, on
Tuesday, April 23, 1996 at 10:30 a.m., local time, and at any adjournment
thereof for the purposes set forth in the Notice of Annual Meeting of
Stockholders (the "Annual Meeting"). This Proxy Statement is first being
mailed to stockholders on or about March 22, 1996.

      The proxy solicited hereby, if properly signed and returned to the
Company and not revoked prior to its use, will be voted in accordance with
the instructions contained therein. If no contrary instructions are given,
each proxy received will be voted for the nominees for Director described
herein and the other matters described below and, upon the transaction of
such other business as may properly come before the Annual Meeting, in
accordance with the best judgment of the persons appointed as proxies. Any
stockholder giving a proxy has the power to revoke it at any time before it
is exercised by (i) filing with the Clerk of the Company written notice
thereof (Carol L. Mitchell, Esq., Senior Vice President, General Counsel,
Secretary and Clerk; Peoples Heritage Financial Group, Inc., P.O. Box 9540,
One Portland Square, Portland, Maine 04112-9540); (ii) submitting a duly
executed proxy bearing a later date; or (iii) appearing at the Annual Meeting
and giving the Clerk notice of his or her intention to vote in person.
Proxies solicited hereby may be exercised only at the Annual Meeting and any
adjournment thereof and will not be used for any other meeting.


                                    VOTING

      Only stockholders of record at the close of business on March 15, 1996
(the "Voting Record Date") will be entitled to vote at the Annual Meeting. On
the Voting Record Date, there were ____________ shares of common stock of the
Company, par value $.01 per share ("Common Stock"), issued and outstanding,
and the Company had no other class of equity securities outstanding. Each
share of Common Stock is entitled to one vote at the Annual Meeting on all
matters properly presented thereat.

      The persons receiving the greatest number of votes of the Common Stock,
up to the number of Directors to be elected, shall be elected as Directors of
the Company. The affirmative vote of the holders of a majority of all
outstanding shares of Common Stock is required for approval of the proposal
to amend the Articles of Incorporation of the Company (the "Articles of
Incorporation") to increase the number of authorized shares of Common Stock
and the proposal to adopt the Peoples Heritage Financial Group, Inc. 1996
Equity Incentive Plan ("1996 Equity Plan").  The affirmative vote of a
majority of the votes


<PAGE>


cast on the matter at the Annual Meeting is required to ratify the
appointment of KPMG Peat Marwick LLP as the Company's independent auditors
for 1996 and to approve any other matter submitted to the stockholders for
their consideration at the Annual Meeting.

      With regard to the election of Directors, stockholders may vote in
favor of or withhold authority to vote for one or more nominees for Director.
Votes that are withheld in connection with the election of one or more
nominees for Director will not be counted as votes cast for such individuals
and accordingly will have no effect. Abstentions may be specified on all
other proposals. Because the proposals to amend the Articles of Incorporation
to increase the number of authorized shares of Common Stock and to adopt the
1996 Equity Plan require the approval of the holders of a majority of all
outstanding shares of Common Stock, an abstention on either proposal will
have the same effect as a vote against either proposal. Abstentions will not
be counted in determining the votes cast in connection with the proposal to
ratify the Company's auditors and thus will have no effect on such proposal.

      With the exception of the proposal to amend the Articles of
Incorporation to increase the number of authorized shares of Common Stock,
under the rules of the New York Stock Exchange, all of the proposals of the
Company described herein are considered "discretionary" items upon which
brokerage firms may vote in their discretion on behalf of their clients if
such clients have not furnished voting instructions within ten days of the
Annual Meeting. Accordingly, the only proposal subject to "broker non-votes"
is the proposal to amend the Articles of Incorporation to increase the number
of authorized shares of Common Stock.  "Broker non-votes" will have the same
effect as a vote against such proposal.

                            ELECTION OF DIRECTORS
                                (PROPOSAL ONE)

      The Articles of Incorporation of the Company provide that the Board of
Directors shall be divided into three classes as nearly equal in number as
possible and that the members of each class are to be elected for a term of
three years and until their successors are elected and qualified. One class
of Directors is to be elected annually. A resolution of the Board of
Directors adopted pursuant to the Company's Articles of Incorporation has
established the number of Directors at ten.

      Each of the three Directors up for election at the Annual Meeting
currently is a Director of the Company. There are no arrangements or
understandings between the persons named and any other person pursuant to
which such person was selected as a nominee for election as a Director at the
Annual Meeting of Stockholders, and no Director is related to any other
Director or executive officer of the Company or of any of its subsidiaries by
blood, marriage or adoption.

                                       2


<PAGE>


      If any person named as nominee should be unable or unwilling to stand
for election at the time of the Annual Meeting, the proxies will nominate and
vote for a replacement nominee or nominees recommended by the Board of
Directors. At this time, the Board of Directors knows of no reason why any of
the nominees listed below may not be able to serve as Director if elected.

      The following table presents information concerning the nominees for
Director and the Directors whose terms continue, including each such person's
tenure as a Director of the Company or its subsidiaries. Where applicable,
service as a Director includes service as a Director of Peoples Heritage Bank
(the "Bank"), the Company's principal banking subsidiary, and its
predecessors.

          NOMINEES FOR DIRECTOR FOR THREE-YEAR TERM EXPIRING IN 1999

<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>
Everett W. Gray    69      Director of the Company; Director of the Bank;               1971
                           retired attorney; former senior partner of the law
                           firm of Gray, Gray & Palmer of Bangor, Maine; member
                           of the Maine State Bar Association and past President
                           of the Penobscot County Bar Association. Chair of the
                           Title Standards subcommittee of the Maine State Bar
                           Association; former chair of the Real Estate Section
                           of the Maine State Bar Association; Trustee, Brewer
                           Water District; Chair, Brewer Voter Registration
                           Appeals Board.
</TABLE>

                                       3


<PAGE>


<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

William J. Ryan    52      Chairperson, President and Chief Executive Officer of        1989
                           the Company and former Vice Chairperson of the Board
                           of Directors of the Company; Director, President and
                           Chief Executive Officer of the Bank; prior to joining
                           the Company and the Bank in July 1989, held various
                           positions with banking subsidiaries of Bank of New
                           England Corporation, including President and Chief
                           Executive Officer of Bank of New England North,
                           Lowell, Massachusetts from January 1989 to July 1989
                           and Executive Vice President of Bank of New England,
                           Boston, Massachusetts from July 1986 to January 1989
                           and President and Chief Executive Officer of Bank of
                           New England Bay State, Lawrence, Massachusetts from
                           January 1985 to June 1986. Trustee of the Portland
                           Museum of Art; Director of New England Student Loan
                           Association; Director, Blue Cross/Blue Shield of
                           Maine and member of its Finance Committee; Director
                           of Nissan Baking Co.; member, Partners for Progress;
                           Trustee, New England Banking Institute; 1992
                           Chairperson, Portland Region, United Way of Greater
                           Portland campaign; President of Pine Tree Council of
                           Boy Scouts of America.
</TABLE>

                                       4


<PAGE>


<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

Curtis M. Scribner 58      Director of the Company; Director of the Bank;               1977
                           Principal of C.M. Scribner & Co., a real estate
                           holding company; past president of J.B. Brown & Son,
                           a real estate management and development company;
                           Trustee of Hurricane Island Outward Bound; Director
                           of the Rufus Deering Co. and of Forest City
                           Chevrolet, member of the Maine Alliance and Maine
                           Committee of Newcomen Society; Corporator, Maine
                           Medical Center and Chairperson of its Real Estate
                           Committee; Honorary Trustee of the North Yarmouth
                           Academy.
</TABLE>

       THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT STOCKHOLDERS
       OF THE COMPANY VOTE "FOR" APPROVAL OF THE NOMINEES FOR DIRECTOR.


                                       5


<PAGE>


            MEMBERS OF THE BOARD OF DIRECTORS CONTINUING IN OFFICE

                    DIRECTORS WITH TERMS EXPIRING IN 1997

<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

Andrew W. Greene   52      Director of the Company; President, Chief Executive          1992
                           Officer and Director of Blue Cross/Blue Shield of
                           Maine; President, Chief Executive Officer and
                           Director of Blue Alliance Mutual Insurance Company;
                           Chairperson of the Board and Chief Executive Officer
                           of Machigonne Agency, Inc.; Director, National Blue
                           Cross and Blue Shield Association; member of the
                           President's Council of Visitors, University of
                           Southern Maine; member of Senator Cohen's Health Care
                           Advisory Group; member of the Board of Corporators,
                           Maine Medical Center Foundation; member of Partners
                           for Progress; member of the Board of Trustees, New
                           Hampshire College; member of the Board of Directors
                           of the Gulf of Maine Aquarium Development
                           Corporation; member of the Board of Directors of the
                           Maine Coalition for Excellence in Education.
</TABLE>


                                       6


<PAGE>


<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

Robert A. Marden   69      Vice Chairperson of the Board of Directors of the            1976
                           Company since October 1990 and former Chairperson of
                           the Board; Chairperson of the Board of Directors of
                           the Bank since October 1990; attorney and member of
                           the law firm of Marden, Dubord, Bernier & Stevens,
                           Waterville, Maine; Trustee Emeritus of Colby College.

Malcolm W.         62      Director of the Company; Director of the Bank since          1976
Philbrook, Jr.             1976 and Vice Chairperson of the Board of Directors
                           of the Bank; attorney and President of the law firm
                           of Crockett, Philbrook & Crouch, P.A., Auburn, Maine;
                           Director of the Lewiston/Auburn YMCA; Director,
                           Patrons Mutual Insurance Co.; President and Trustee,
                           Winter Foundation.
</TABLE>


                                       7


<PAGE>


                     DIRECTORS WITH TERMS EXPIRING IN 1998

<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

Robert B. Bahre    68      Director of the Company; Chairperson, President and           1988
                           Chief Executive Officer of Oxford Bank & Trust from
                           1988 to its merger into the Bank in March 1993 and
                           Director of Oxford Bank & Trust from 1972 until the
                           same; Chief Executive Officer of New Hampshire
                           International Speedway.

Katherine M.       47      Director of the Company; former Director of the Bank          1981
 Greenleaf                 from 1981 to 1991; Principal of Katherine M.
                           Greenleaf Consulting, a human resources consulting
                           concern, from 1995 to present; Vice President of The
                           Limited Stores from 1993 to 1995; Vice President of
                           Hannaford Bros., Inc. 1985 to 1993; former Vice
                           President of UNUM, from 1973 to 1985; admitted to
                           practice law before the Maine and Massachusetts Bars;
                           member of Hurricane Island Outward Bound.
</TABLE>

                                       8


<PAGE>

<TABLE>
<CAPTION>
                                  POSITION WITH THE COMPANY
                                  AND PRINCIPAL OCCUPATION                           DIRECTOR
NAME               AGE            DURING THE PAST FIVE YEARS                           SINCE
- ----------------   ---     -------------------------------------------------------   ---------
<S>                <C>     <C>                                                       <C>

Pamela P. Plumb    52      Director of the Company; Vice Chairperson of the             1979
                           Company since 1990; former Vice Chairperson of the
                           Bank and Director of the Bank; President, Pamela
                           Plumb & Associates; member of the Board of the
                           Children's Museum, Advisory Board of Greater Portland
                           Landmarks, Inc. and the Gulf of Maine Aquarium;
                           Co-Chair, Campaign for Greater Portland Cares; former
                           Mayor and member of the City Council of the City of
                           Portland, Maine; former Board member and
                           past-President of the National League of Cities.

Dana Levenson      42      Director of the Company; Director of The First               1995
                           National Bank of Portsmouth since 1993; Director of
                           First Coastal Banks, Inc.; President of Ann Ellen
                           Enterprises, Inc., a 35-store specialty retail
                           operation; member of Portsmouth Rotary Club since
                           1977; Treasurer of Dartmouth Club of the Seacoast;
                           former Director of Portsmouth Rotary, Portsmouth
                           Chamber of Commerce and Pro-Portsmouth, Inc.
</TABLE>

                                       9


<PAGE>


                           STOCKHOLDER NOMINATIONS

      Article III, Section 4 of the Company's Bylaws governs nominations for
election to the Board of Directors and requires all nominations for election
to the Board of Directors, other than those made by the Board, to be made at
a meeting of stockholders called for the election of Directors, and only by a
stockholder who has complied with the notice provisions in that section.
Written notice of a stockholder nomination must be given either by personal
delivery or by United States mail, postage prepaid, to the Clerk of the
Company not later than (i) 90 days prior to the anniversary date of the
immediately preceding annual meeting of stockholders and (ii) with respect to
an election to be held at a special meeting of stockholders for the election
of Directors, the close of business on the tenth day following the date on
which notice of such meeting is first given to stockholders. Each written
notice of a stockholder nomination shall set forth: (a) the name and address
of the stockholder who intends to make the nomination and of the person or
persons to be nominated; (b) a representation that the stockholder is a
holder of record of stock of the Company entitled to vote at the meeting and
intends to appear in person or by proxy at the meeting to nominate the person
or persons specified in the notice; (c) a description of all arrangements or
understandings between the stockholder and each nominee and any other person
or persons (naming such person or persons) pursuant to which the nomination
or nominations are to be made by the stockholder; (d) such other information
regarding each nominee proposed by such stockholder as would be required to
be included in a proxy statement filed pursuant to the proxy rules of the
Securities and Exchange Commission (the "Commission"); and (e) the consent of
each nominee to serve as a Director of the Company if so elected. The
presiding officer of the meeting may refuse to acknowledge the nomination of
any person not made in compliance with the foregoing procedures. The Company
did not receive any stockholder nominations for Director in connection with
the Annual Meeting.

            MEETINGS OF THE BOARD OF DIRECTORS AND ITS COMMITTEES

      Regular meetings of the Board of Directors of the Company are held six
times per year. The Board of Directors of the Company held a total of 11
regular and special meetings during 1995. In addition, there were meetings
during 1995 of the Executive, Governance and Nominating and Audit Committees
of the Board of Directors. With the exception of Director Marden, no Director
of the Company attended fewer than 80% of the aggregate total number of
meetings of the Board of Directors held while he or she was a member of the
Board during 1995 and the total number of meetings held by all committees
thereof during the period which he or she served on such committees during
1995.  Director Marden suffered an illness which precluded him from attending
meetings of the Board and its Committees for a significant portion of the
year.

      The Board of Directors of the Company has established various
committees, including Executive/ALCO, Asset Review, Audit, Human Resources
and Governance and Nominating Committees. The Asset Review Committee has been
established to provide direct involvement of the Board of Directors in asset
quality issues of the Company. A brief

                                      10


<PAGE>


description of the Audit, Human Resources and Governance and Nominating
Committees is set forth below.

      The Audit Committee receives and reviews internal and independent
auditors' reports and monitors the Company's adherence in accounting and
financial reporting to generally accepted accounting principles. Currently,
the members of this committee are Directors Philbrook (Chairperson), Gray and
Scribner. The Audit Committee met five times in 1995.

      The Human Resources Committee has been delegated authority to handle
all personnel and compensation matters for the Company. Currently, the
members of this committee are Directors Greenleaf (Chairperson), Gray, Greene
and Plumb. The Human Resources Committee met six times in 1995.

      The Governance and Nominating Committee evaluates and makes
recommendations to the Board of Directors for the election of Directors.
Currently, the members of this committee are Directors Ryan (Chairperson),
Marden and Plumb. The Governance and Nominating Committee met one time during
1995.

                          COMPENSATION OF DIRECTORS

      FEES.  Directors of the Company, other than those Directors who are
employed by the Company or its subsidiaries, are paid an annual retainer of
$9,000, $4,000 of which is in the form of restricted stock under the
Company's Restricted Stock Plan for Non-Employee Directors, described below.
In addition, Directors, other than those who are employed by the Company or
its subsidiaries, annually receive an option to purchase 1,000 shares of
Common Stock (the "Option") under the 1995 Stock Option Plan for Non-Employee
Directors (the "Option Plan"), described below.  Mr. Marden receives a total
of $16,000, $4,000 of which is in the form of restricted stock, in
recognition of his additional duties as Chairperson of the Board of Directors
of the Bank. All non-employee Directors also receive $500 for attendance at
each meeting of the Board or any of its committees and reimbursement for
travel time in excess of one hour at a rate of $25 per hour per meeting, up
to a maximum of six hours.

      RESTRICTED STOCK PLAN FOR NON-EMPLOYEE DIRECTORS.  In 1990, the Board
of Directors and stockholders of the Company adopted a Restricted Stock Plan
for Non-Employee Directors (the "Plan"), pursuant to which a portion of the
compensation of the non-employee Directors of the Company and the Bank is
paid in shares of Common Stock. Each member of the Board of Directors of the
Company and/or the Board of Directors of the Bank who is not a full-time
employee of the Company or any of its subsidiaries shall be eligible
participants in the Plan (the "Participants"). Directors who are employees of
the Company or any of its subsidiaries are not eligible to participate in the
Plan.

      Commencing with the calendar year 1994, $4,000 of the amount of the annual
fee payable to each Participant for service on the Board of Directors of the
Company and


                                      11


<PAGE>


$2,500 of the amount of the annual fee payable to each Participant for
service on the Board of Directors of the Bank who also is not a member of the
Board of Directors of the Company shall be payable solely in shares of Common
Stock. Such fees shall be payable in one annual installment on the first day
of July in each calendar year for service on the Boards of Directors of the
Company and/or the Bank and any committee thereof in the first six months of
such calendar year. The number of shares of Common Stock to be issued to each
Participant on each payment date shall be determined by dividing such annual
installment by the fair market value of such shares, which is defined in the
Plan to mean the closing price of the Common Stock on the last trading day
preceding the relevant payment date, as reported in THE WALL STREET JOURNAL.

      During the month of December of any calendar year, the Board of
Directors of the Company may elect to decrease the amount of the annual fee
payable in the form of shares of Common Stock to each Participant for service
on the Boards of Directors of the Company and/or the Bank and any committee
thereof during the succeeding calendar year or to increase the amount of such
annual fee payable in the form of shares of Common Stock to a dollar amount
which does not exceed $10,000 in the case of Participants on the Board of
Directors of the Company and $2,500 in the case of Participants on the Board
of Directors of the Bank who also are not Directors of the Company. Any such
election shall remain in effect from year to year until changed by the Board
of Directors of the Company in the month of December of any calendar year for
the next succeeding calendar year, and no such election shall be effective
until the next calendar year.

      The holders of shares of Common Stock acquired pursuant to the Plan are
entitled to all distributions made with respect thereto and all voting rights
associated therewith. The shares of Common Stock issued under the Plan may
not be sold, hypothecated or transferred (including, without limitation,
transfer by gift, or donation), however, except that such restrictions shall
lapse upon (a) death of the Participant; (b) disability of the Participant
preventing continued service on the Board; (c) retirement of the Participant
from service as a Director of the Company and the Bank in accordance with the
policy on retirement of non-employee Directors of the same then in effect;
(d) termination of service as a Director with the consent of a majority of
the members of the Board of Directors of the Company or the Board of
Directors of the Bank, as applicable, other than the Participant; or (e) a
Change in Control, as defined in the Plan. If a Participant ceases to be a
Director of the Company or the Bank for any other reason, the shares of
Common Stock issued to such Director pursuant to the Plan shall be forfeited
and revert to the Company. Certificates evidencing the shares of Common Stock
issued to Participants pursuant to the Plan will contain a restrictive legend
which notes the foregoing restrictions on transfer.

      In 1995, an aggregate of 3,825 shares of Common Stock were issued
pursuant to the Plan, including 262 shares of Common Stock to each
non-employee Director of the Company.

                                      12


<PAGE>


      1995 STOCK OPTION PLAN FOR NON-EMPLOYEE DIRECTORS.  In 1995, the Board
of Directors and the stockholders of the Company adopted the Option Plan,
pursuant to which each person who is elected or appointed a Director at each
annual meeting shall automatically receive an option to purchase 1,000 shares
of Common Stock.  Each director of the Company or the Bank who is not an
employee of the Company or the Bank or any parent or subsidiary thereof,
shall be eligible to participate in the Option Plan.  Directors who are
employees of the Company or any of its subsidiaries are not eligible to
participate in the Option Plan.

      Commencing at the annual meeting in 1995, 1,000 Options were granted to
each non-employee director of the Company and the Bank.  The exercise price
per share for each Option granted shall be the fair market value per share of
the Common Stock of the Company on the day the Option is granted.  For
purposes of the Option Plan, the "fair market value" shall be the closing per
share price of the Common Stock of the Company on the date of the grant of
the Option on the Nasdaq Stock Market's National Market.

      Each Option shall have a term of ten years from the date of grant,
except that in the event that an optionee ceases to be a Director for any
reason, (i) any Option held by such Optionee which has not yet become
exercisable shall expire immediately, and (ii) the unexercised portion of any
exercisable Option held by such optionee shall expire as of the earlier of
the termination date of the Option or the first anniversary of the day the
optionee ceases to be a Director.

      An Option shall first become exercisable on the first business day
following the date six months after the date of grant, and thereafter shall
remain exercisable through the term of the Option, subject to earlier
termination as discussed above, provided that all Options granted under the
Option Plan shall be fully exercisable from and after the date the Company
enters into any agreement which will result in a liquidation, a sale of all
or substantially all of the assets of the Company or a merger or other
reorganization in which the Company is not the survivor or in which all of
the Common Stock is not sold or exchanged. During the period that it is
exercisable, an Option may be exercised in whole or in part by the Optionee.

      An Option may not be sold, transferred, assigned, pledged,
hypothecated, attached, executed upon or otherwise disposed of in whole or in
part in any way other than by will or the laws of descent and distribution. A
beneficiary may be designated with respect to an Option in the event of the
death of the Optionee.

      In 1995, an aggregate of 9,000 Options were granted pursuant to the
Option Plan to each non-employee Director of the Company.

      DIRECTORS' DEFERRED COMPENSATION PLAN.  The Company and the Bank
maintain a Directors' Deferred Compensation Plan which allows Directors of
the Company and the Bank to defer all or any portion of the fees received
from the Company or the Bank.

                                      13


<PAGE>


Benefits are payable upon the date elected by the Directors for the
distribution in a lump sum or in equal annual installments over a period not
to exceed ten years, and a Director may elect annually to have the amounts
deferred treated as if they were invested in a money market account, a mutual
fund selected by the administering committee or in Common Stock. During 1995,
Directors Greene and Levenson elected to defer certain of their compensation
pursuant to the Directors' Deferred Compensation Plan.

                  EXECUTIVE OFFICERS WHO ARE NOT DIRECTORS.

      The following information is provided with respect to each person who
currently serves as an executive officer of the Company but does not serve on
the Company's Board of Directors. There are no arrangements or understandings
between the Company and any such person pursuant to which such person has
been elected an officer, and no such officer is related to any Director or
other officer of the Company by blood, marriage or adoption.

      PETER J. VERRILL, 47, was elected Chief Operating Officer and Chief
Financial Officer of the Company and the Bank, effective January 1, 1996.
From 1988 through December 1995, Mr. Verrill served as Executive Vice
President and Treasurer of the Company and as its Chief Financial Officer.
Previously, Mr. Verrill served as Senior Vice President and Treasurer of the
Bank from February 1985 through January 1988, and as Executive Vice
President, Chief Financial Officer and Treasurer of the Bank from February
1988 through December 1995. Mr. Verrill, who is a certified public
accountant, was Senior Vice President, Finance of a predecessor of the Bank
from 1982 to 1985.  Mr. Verrill serves as a Director of Catholic Charities of
Maine, a non-profit organization which provides human services under various
state, federal and private contracts, and as Chairperson of its Financial
Management Committee.  Mr. Verrill also is a Director of United Way of
Greater Portland, as well as a member of its Finance Committee. Mr. Verrill
is a member of the American Institute of Certified Public Accountants and the
Maine Society of Public Accountants.

      JOHN W. FRIDLINGTON, 51, was elected Executive Vice President of the
Company and Executive Vice President of Commercial Lending of the Bank in
January 1992. Mr. Fridlington was formerly Executive Vice President,
Commercial Lending, at Heritage Bank for Savings in Holyoke, Massachusetts
from 1988 to 1992. Prior to his tenure at Heritage Bank for Savings, Mr.
Fridlington's banking career included over 20 years of service in various
capacities at Community Savings Bank, BayBank Valley Trust Co., Mechanics
Bank and New England Merchants Bank, all of which are located in
Massachusetts. Mr. Fridlington serves as a Director of the Institute for
Civic Leadership in Portland; the Park Danforth Corporation, a private
non-profit housing corporation; and the Maine Children's Cancer Program.  Mr.
Fridlington also serves on the campaign cabinet of the United Way of Greater
Portland.

      HENRY G. (BILL) BEYER, 51, was elected Executive Vice President of the
Company in 1994 and Executive Vice President of the Bank in 1991. He
currently oversees retail delivery functions, small business banking and
training functions.  Mr. Beyer has been with the Bank

                                      14


<PAGE>


and a predecessor of the Bank since 1982. Prior to joining the Bank, Mr.
Beyer was employed by Maine National Bank as Director of Correspondent
Banking and Marketing. Mr. Beyer is Chairperson of the Board of Directors of
the Salvation Army of Northern New England; an Advisory Board member of Pine
Tree Legal Assistance; a Board member of Williams School of Banking; a member
of the Maine Association of Community Banks, Legislative Committee; a Board
member of Maine Educational Loan Marketing Corp.; and a member of the
Advisory Committee to the Maine Bureau of Banking.

      CAROL L. MITCHELL, 40, joined the Company in August 1990 and was
elected Senior Vice President, General Counsel and Clerk in 1992.  Ms.
Mitchell currently oversees the Legal Affairs, Human Resources and Facilities
Departments of the Company and/or the Bank.  Prior to joining the Company,
Ms. Mitchell's banking career included service in various capacities at Maine
Savings Bank and the Bank of Boston.  She is an attorney, admitted to
practice law in Maine, and is a member of the American Bar Association, the
Maine Bar Association and the Cumberland County Bar Association.  Ms.
Mitchell is a Board member of the Maine Bar Foundation and serves on its
Bankers Advisory Committee; a past member of the General Committee of the
Cumberland Bar Association; a mentor for the Judge Baker Child Advocacy
Program; and Program Chairperson for the Maine In-house Counsel Association.

                                      15


<PAGE>


                     BENEFICIAL OWNERSHIP OF COMMON STOCK
                  BY CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

      The following table sets forth information as to the Common Stock
beneficially owned as of the indicated date by (i) each person or entity,
including any "group" as that term is used in Section 13(d)(3) of the
Exchange Act, who or which were known by the Company to be the beneficial
owner of 5% or more of the outstanding Common Stock, (ii) each Director and
executive officer of the Company named in the summary compensation table
below and (iii) all Directors and executive officers of the Company as a
group.


<TABLE>
<CAPTION>
                                                   SHARES BENEFICIALLY OWNED
                                                   AS OF FEBRUARY 15, 1996(1)
                                                   --------------------------
   NAME OF BENEFICIAL OWNER                         AMOUNT            PERCENT
   --------------------------------------------    ---------          -------
   <S>                                            <C>                 <C>
   Brandes Investment Partners, Inc............   985,705(2)            5.8%
     San Diego, California
   Legg Mason, Inc.............................   894,925(3)            5.3
     7 East Redwood Street
     P.O. Box 17023
     Baltimore, Maryland 21203-7023
   Directors:
     Robert P. Bahre...........................    38,660(4)             --
     Everett W. Gray...........................     5,583(4)             --
     Andrew W. Greene..........................     3,179(4)             --
     Katherine M. Greenleaf....................     7,123(4)             --
     Dana S. Levenson..........................     5,262(4)             --
     Robert A. Marden..........................     8,864(4)(5)          --
     Malcolm W. Philbrook, Jr..................    47,282(4)(6)          --
     Pamela P. Plumb...........................     9,281(4)             --
     William J. Ryan...........................   146,841(7)             --
     Curtis M. Scribner........................     8,503(4)             --
   Executive officers who are not Directors:                             --
     Henry G. Beyer............................    29,543(7)             --
     John W. Fridlington.......................    43,711(7)             --
     John E. Menario...........................    85,728(7)(8)          --
     Peter J. Verrill..........................    64,881(7)(9)          --
   All Directors and executive officers of
     the Company as a group (15 persons).......   520,880(10)           3.0

</TABLE>

- -------------------------
(1)  The number of shares beneficially owned by the persons set forth above
is determined under rules under Section 13 of the Exchange Act, and the
information is not necessarily indicative of beneficial ownership for any
other purpose. Under such rules, an individual is considered to beneficially
own any shares of Common Stock if he or she directly or indirectly has or
shares: (i) voting power, which includes the power to vote or to direct the
voting of the shares, or (ii) investment power, which includes the power to
dispose or direct the disposition of the shares. Unless otherwise indicated,
an individual has sole voting power and sole investment power with respect to
the indicated shares and all individual holdings amount to less than 1% of
the issued and outstanding Common Stock.

(2)  Based on a Schedule 13G filed under the Exchange Act on March 13, 1995,
Brandes

                                      16


<PAGE>


Investment Partners, Inc. has sole voting power over the indicated shares and
sole dispositive power and shared dispositive power over 1,000 shares and
984,705 shares, respectively.

(3)  Based on a Schedule 13G filed under the Exchange Act on February 14,
1996, Legg Mason, Inc. has sole voting power and sole dispositive power over
the indicated shares.

(4)  Includes outstanding options to purchase 1,000 shares of Common Stock
granted pursuant to the Company's 1995 Stock Option Plan for Non-Employee
Directors to all directors other than Mr. Marden and outstanding options to
purchase 523 shares of Common Stock granted to Mr. Marden pursuant to such
plan.

(5) Includes 1,564 shares held by Mr. Marden's spouse, with whom beneficial
ownership of such shares is shared.

(6) Includes 1,670 shares held by one entity for which Mr. Philbrook serves
as Director; beneficial ownership of such shares is shared with the other
members of the investment committee. Also includes 14,416 shares held in
various trusts for which Mr. Philbrook serves as sole trustee or in one case
as co-trustee; beneficial ownership of 2,505 of such shares is shared with a
co-trustee.

(7) Includes shares over which an officer has voting power pursuant to the
Company's Thrift Incentive Plan and Profit Sharing Employee Stock Ownership
Plan, and options to purchase shares of Common Stock pursuant to the
Company's 1986 Stock Option and Stock Appreciation Rights Plan, as amended
(the "1986 Option Plan"), which are exercisable within 60 days of February
15, 1996 as follows:

<TABLE>
<CAPTION>
                                              PROFIT SHARING    CURRENTLY
                                              EMPLOYEE STOCK   EXERCISABLE
                      THRIFT INCENTIVE PLAN   OWNERSHIP PLAN     OPTIONS
                      ---------------------   --------------   -----------
<S>                   <C>                     <C>              <C>
William J. Ryan               21,826               2,062         110,727
Henry G. Beyer                10,698               1,482          17,323
John W. Fridlington            2,944               1,176          34,823
John E. Menario                5,448               2,283          34,554
Peter J. Verrill              17,451               2,062          40,569
</TABLE>

(8) Includes 28,920 shares held jointly with Mr. Menario's wife and 1,247
shares held solely by Mr. Menario's wife, with whom beneficial ownership of
such shares is shared.

                                      17


<PAGE>


(9) Includes 3,344 shares held jointly with Mr. Verrill's wife, as well as
250 shares and 25 shares held by Mr. Verrill's wife and son, respectively, in
each case with whom beneficial ownership of such shares is shared.

(10) Includes an aggregate of 69,498 shares of Common Stock which are held by
the trusts established pursuant to the Thrift Incentive Plan (59,779 shares)
and the Company's Profit Sharing Employee Stock Ownership Plan (9,719 shares)
on behalf of executive officers of the Company as a group.  Also includes
258,103 shares which may be acquired by directors and executive officers as a
group upon the exercise of outstanding stock options which are exercisable
within 60 days of February 15, 1996.  Shares subject to such stock options
are deemed to be outstanding for the purpose of computing the percentage of
Common Stock beneficially owned by Directors and executive officers of the
Company as a group.

      Under Section 16(a) of the Exchange Act, the Company's Directors,
officers and any persons holding more than 10% of the Common Stock are
required to report their ownership of the Common Stock and any changes in
that ownership to the Securities and Exchange Commission ("Commission") and
the National Association of Securities Dealers, Inc. ("NASD") by specific
dates.  Based on representations of its Directors and officers and copies of
the reports that they have filed with the Commission and the NASD, the
Company believes that all of these filing requirements were satisfied by the
Company's Directors and officers in 1995, with the exception of a late filing
by Director Plumb to report the purchase of 75 shares pursuant to a dividend
reinvestment plan during 1994.

                                      18

<PAGE>

                     COMPENSATION OF EXECUTIVE OFFICERS AND
                          TRANSACTIONS WITH MANAGEMENT

SUMMARY COMPENSATION TABLE

     The following table discloses compensation received by the Company's chief
executive officer and the four other most highly-compensated executive officers
of the Company for the three years ended December 31, 1995.


<TABLE>
<CAPTION>
                                               Annual compensation                  Long-term compensation
                                      ------------------------------------   -----------------------------------

                                                                                      Awards             Payouts
                                                                             --------------------------  -------

                                                              Other annual   Restricted stock  Options/   LTIP         All other
Executive Officer             Year    Salary($)   Bonus($)   compensation($)    awards($)      SARs(#)   payouts($)  compensation($)
- -----------------             ----    ------      -----      ------------       ------         ----      -------     ------------
                                        (1)         (2)           (3)                           (4)        (5)            (6)
<S>                           <C>    <C>          <C>        <C>             <C>               <C>       <C>         <C>
William J. Ryan
Chairperson, President and    1995   $363,136     $229,950       $5,723           $0           59,705        0          $9,000
Chief Executive Officer       1994    333,941      245,000        4,845            0           67,972    3,479          12,000
                              1993    267,396      156,000        7,585            0           24,035    3,160          25,498

John E. Menario
Sr. Executive Vice            1995    186,750      122,354        2,138            0           29,504        0           9,000
President and Chief           1994    176,599      131,021            0            0           33,541    5,777          12,000
Operating Officer(7)          1993    167,345       88,200            0            0           12,784    5,252          21,190

Peter J. Verrill
Executive Vice President      1995    170,729      122,354        2,944            0           26,393        0           9,000
and Chief Financial           1994    161,120      102,914        3,256            0           29,563    4,880          12,000
Officer(8)                    1993    149,877       69,300        2,263            0           10,042    4,428          19,433

John W. Fridlington
Executive Vice President      1995    163,437       96,106          581            0           26,393        0           9,000
Commercial Lending            1994    153,927      102,914          581            0           29,563        0          12,000
                              1993    142,584       69,300          581            0           10,042        0          15,823

Henry G. Beyer
Executive Vice President      1995    135,879       96,106            0            0           26,393        0           9,000
Retail Banking(9)             1994    127,195      102,914            0            0           29,563    2,380          12,000
</TABLE>

____________________________________
(1)   In addition to base salaries, amounts disclosed in this column include (i)
      amounts deferred pursuant to the Company's Senior Officers' Deferred
      Compensation Plan, which generally allows eligible officers to defer up to
      35% of their salaries, and (ii) amounts deferred pursuant to the Company's
      Thrift Incentive Plan, which generally allows employees of the Company and
      participating subsidiaries to defer up to 15% of their compensation,
      subject to applicable limitations in Section 401(k) of the Internal
      Revenue Code of 1986, as amended (the "Code").  Executive officers are
      considered for base salary adjustments each April 1.


                                       19

<PAGE>

(2)   Bonuses in 1995 were earned under the Company's Annual Incentive
      Compensation Program and paid in 1996.

(3)   Includes the value of a Company-owned automobile for Mr. Ryan and club
      memberships for Messrs. Ryan, Menario, Verrill and Fridlington, which in
      each case amounts to substantially less than the lesser of either $50,000
      or 10% of the total of annual salary and bonus for the respective named
      executive officers.

(4)   Consists of awards granted pursuant to the Company's Option Plan.

(5)   Long-term incentive payments were earned in 1989 under the Company's Long-
      Term Incentive Bonus Plan based on the Company's earnings per share
      performance in 1989, but vested and were distributed over a five-year
      period ending in 1994.  Long-term incentive payments under this plan have
      not been earned since 1989.

(6)   Includes matching contributions by the Company pursuant to the Company's
      Thrift Incentive Plan and contributions to the Company's Profit Sharing
      and Employee Stock Ownership Plan.

(7)   Effective February 1, 1996, Mr. Menario retired as an executive officer
      and became Special Assistant to the President.

(8)   Effective January 1, 1996, Mr. Verrill was elected Chief Operating Officer
      of the Company and the Bank.

(9)   Mr. Beyer became an executive officer of the Company in 1994.

OPTIONS/SAR GRANTS IN 1995

      The following table provides information relating to option grants
pursuant to the 1986 Option Plan during 1995 to the named executive officers.

<TABLE>
<CAPTION>
                                                                                                 Potential realizable
                                                                                                value at assumed rates
                                                                                                    of stock price
                                                                                                appreciation for option
                                                 Individual Grants                                      term(6)
                        -------------------------------------------------------------------    ------------------------
                                          Percent of total
                         Options         options granted to      Exercise      Expiration
Executive officer       granted(#)      employees in 1995(3)      price           date               5%             10%
- -----------------       ----------      --------------------      -----        ----------            --             ---
<S>                     <C>             <C>                      <C>          <C>              <C>             <C>
William J. Ryan          29,705(1)             7.4%              $21.00(4)     October 2005    $392,403        $994,226
                         30,000(2)             7.5%               21.00(5)    December 2005     386,700         980,100
John E. Menario          14,504(1)             3.6%               21.00(4)     October 2005     191,598         485,449
                         15,000(2)             3.8%               21.00(5)    December 2005     193,350         490,050
Peter J. Verrill         11,393(1)             2.8%               21.00(4)     October 2005     150,502         381,324
                         15,000(2)             3.8%               21.00(5)    December 2005     193,350         490,050
John W. Fridlington      11,393(1)             2.8%               21.00(4)     October 2005     150,502         381,324
                         15,000(2)             3.8%               21.00(5)    December 2005     193,350         490,050
Henry G. Beyer           11,393(1)             2.8%               21.00(4)     October 2005     150,502         381,324
                         15,000(2)             3.8%               21.00(5)    December 2005     193,350         490,050
</TABLE>


                                       20

<PAGE>

_______________________

(1)   Options vest and become exercisable 50% per year commencing on the first
      anniversary of the date of grant (October 24, 1996).  None of the
      indicated awards were accompanied by stock appreciation rights.

(2)   Options fully vest and become exercisable on the fifth anniversary of the
      date of grant (December 19, 2000).  None of the indicated awards were
      accompanied by stock appreciation rights.

(3)   Percentage of options to purchase an aggregate of 399,139 shares of Common
      Stock granted to all employees during 1995.

(4)   The exercise price was based on the market price of the Common Stock on
      the date of grant.

(5)   The exercise price was based on the higher of the market price on the date
      of the grant ($20.50) or the market price on October 24, 1995 ($21.00).

(6)   Assumes future stock prices of $34.21 and $54.47 for options granted on
      October 24, 1995 and $33.39 and $53.17 for options granted on December 19,
      1995, at compounded rates of return of 5% and 10%, respectively.  No
      discount has been applied to determine a net present value of each award;
      however, a 7.0% discount would yield real values of 51 % of the values
      shown under the 5% and 10% columns, respectively.

AGGREGATED OPTION/SAR EXERCISES IN 1995 AND YEAR-END OPTION/SAR VALUES

      The following table provides information relating to option/SAR exercises
in 1995 by the named executive officers and the value of such officers'
unexercised options/SARs at December 31, 1995.

<TABLE>
<CAPTION>
                                                                                                           Value of unexercised
                                                                          Number of                           in-the-money
                                                                         options/SARs                        options/SARs at
                                                                        at year end(#)                       year end ($)(1)
                                                                ------------------------------       -------------------------------
                          Shares acquired      Value
Executive officer          on exercise(#)    realized(#)        Exercisable      Unexercisable       Exercisable       Unexercisable
- ----------------          ---------------    -----------        -----------      -------------       -----------       -------------
<S>                       <C>                <C>                <C>              <C>                 <C>               <C>
William J. Ryan                  0                0               110,727           133,691           $1,687,052          $919,747
John E. Menario                  0                0                34,554            66,275              459,405           424,373
Peter J. Verrill                 0                0                40,569            61,175              592,154           437,313
John W. Fridlington              0                0                34,823            61,175              470,334           437,313
Henry G. Beyer                   0                0                29,823            61,175              377,234           437,313
</TABLE>

__________________________
(1)  Based on a per share market price of $22.75


                                       21

<PAGE>

PENSION PLAN

     The following table sets forth the estimated benefits payable under the
Company's qualified defined benefit plan for all eligible employees.  This
benefit and a supplemental benefit (for those executive officers covered under a
supplemental retirement plan, as described below) provide a competitive total
pension benefit plan.  Covered compensation in the following table is limited to
the $150,000 ceiling as provided under the Omnibus Budget Reconciliation Act of
1993.

<TABLE>
<CAPTION>

  Career Average          10 Years         15 Years         20 Years         25 Years         30 Years
   Compensation          of Service       of Service       of Service       of Service       of Service
  --------------         ----------       ----------       ----------       ----------       ----------
  <S>                    <C>              <C>              <C>              <C>
  $125,000               $25,082          $37,623          $50,165          $62,706          $75,247
  150,000 or more         30,457           45,686           60,915           76,143           91,372
</TABLE>

Notes:

(1)  Benefit formula is 1.5% of career average earnings plus 0.65% of career
     average earnings above covered compensation.  For 1996 year of retirement
     covered compensation equalled $27,580.

(3)  Career average salary limited to $150,000.

(4)  Maximum allowable annual benefit for 1996 is $120,000.

     The amounts indicated for each of the named executive officers assume level
salaries until retirement and that participants elect a straight life annuity
form of benefit.  The maximum annual compensation which may be taken into
account under qualified plans will be indexed for inflation after 1994.
Benefits in excess of the maximum would be paid pursuant to the supplemental
retirement agreements which the Company has entered with its named executive
officers.

     Messrs. Ryan, Menario, Verrill, Fridlington and Beyer each have
supplemental retirement agreements which provide for a cumulative retirement
benefit (together with qualified plan benefits and other integrated benefits, as
set forth below) equal to 65% of their respective compensation for the highest
five consecutive of the last ten years of the executive's employment.
Compensation includes annual salary and bonuses, but excludes amounts paid
pursuant to any stock option, stock appreciation right or other long-term
compensation plans of the Company.  The Company does not believe that the
covered compensation for this purpose differs substantially (by more than 10%)
from that set forth in the Summary Compensation Table set forth above.  The
benefits under the supplemental retirement agreements for covered executives
generally are integrated with, and thus reduced by, (i) 50% of the officer's
primary Social Security benefit estimated at the normal retirement age of 65;
(ii) the annual amount of benefits payable to the officer at age 65 on


                                       22


<PAGE>


a life annuity basis from the qualified pension retirement plan maintained by
the Company; (iii) the annual amount of benefits payable on the same basis of
that portion of the account balances attributable to contributions by the
Company to any and all qualified defined contribution plans maintained by the
Company; and (iv) the annual amounts of benefits payable on the same basis
attributable to contributions by the Company to any other qualified or
non-qualified retirement plans or agreements maintained or entered into by
the Company.  Each of the supplemental retirement agreements provides for a
reduction in the benefit to be provided if the executive does not complete 25
years of service with the Company or its subsidiaries.

      At December 31, 1995, the expected annual benefits under the
supplemental retirement agreements with Messrs. Ryan, Menario, Verrill,
Fridlington and Beyer were $181,204, $41,914, $0, $18,059 and $42,681,
respectively, assuming level future salaries and an 8% return on defined
contribution investment accounts. These figures are based on 13, 5, 19, 14
and 13 years until retirement for Messrs. Ryan, Menario, Verrill, Fridlington
and Beyer, respectively.

      At December 31, 1995, Messrs. Ryan, Menario, Verrill, Fridlington and
Beyer had 6, 9, 18, 4 and 14 years of credited service under the Company's
defined benefit pension plan, respectively.

SEVERANCE AND EMPLOYMENT AGREEMENTS

      The Company and the Bank have entered into severance agreements with
Messrs. Ryan, Verrill, Fridlington and Beyer, pursuant to which these
officers would receive specified benefits in the event that their employment
was terminated by the Company and the Bank other than for cause, disability,
retirement or death following a change in control of the Company, as defined,
or the officers terminated their employment under such circumstances for
"good reason," as defined. The benefits payable under such circumstances
generally would amount to three times the compensation paid to Messrs. Ryan
and Verrill and two times the compensation paid to each other officer by the
Company and the Bank in effect on the date of termination of employment,
including base salary and bonuses under any employee benefit plans of the
Company and the Bank, as well as continued participation in most employee
benefit plans of the Company for the applicable three- or two-year severance
period following termination of employment. The agreements also provide that
in the event that any of the payments to be made thereunder or otherwise upon
termination of employment are deemed to constitute "excess parachute
payments" within the meaning of Section 280G of the Code, and payments will
cause the executive officer to incur an excise tax under the Code, the
Company shall pay the executive officer an amount such that after payment of
all federal, state and local income tax and any additional excise tax, the
executive will be fully reimbursed for the amount of such excise tax
("gross-up provision").  Excess parachute payments generally are payments in
excess of three times the recipient's average annual compensation from the
employer includable in the recipient's gross income during the most recent
five taxable years ending before the date of a change in control of

                                      23


<PAGE>


the employer ("base amount"). Recipients of excess parachute payments are
subject to a 20% excise tax on the amount by which such payments exceed the
base amount, in addition to regular income taxes, and payments in excess of
the base amount are not deductible by the employer as compensation expense
for federal income tax purposes.

      Pursuant to an Employment Agreement, dated as of June 30, 1995 (the
"Agreement"), between the Company and John E. Menario, Mr. Menario retired as
an executive officer of the Company and became Special Assistant to the
President effective February 1, 1996.  The Agreement provides that Mr.
Menario shall be employed by the Company as such for 1,000 hours during any
calendar year from February 1, 1996 to January 31, 2001.  During this period,
Mr. Menario shall be paid a salary at an annual rate of $90,000, which shall
be reviewed annually for increase in the sole judgment of the Chief Executive
Officer of the Company and shall be increased in all events by a percentage
which is not less than the average percentage increase in salary applicable
to Executive Vice Presidents of the Company.  The Agreement also provides
that Mr. Menario shall receive a percentage of his annual salary as an annual
bonus, with such percentage to be determined by reference to the percentage
of "mid-point" salaries set as the target bonus opportunity for Executive
Vice Presidents of the Company for that year, as well as stock options at
such times and pursuant to such terms as are applicable to Executive Vice
Presidents of the Company in an amount equal to one half the average number
of shares applicable to simultaneous grants to such Executive Vice
Presidents.  The Agreement may be terminated by the Company with or without
cause, as defined, subject to the payment of specified benefits, which in the
case of a termination for cause consist solely of salary and benefits earned
to the date of termination of employment and any unpaid annual bonus earned
for the performance year prior to the performance year in which employment
terminates.  Pursuant to the Agreement, which also contains certain
non-competition provisions, the Company and Mr. Menario also entered into a
Severance Agreement which generally provides that in the event a "change in
control of the Company," as defined, occurs on or before December 31, 2000,
the period of Mr. Menario's employment by the Company shall be deemed to
commence on the date of such change in control and end on the earlier of the
last day of the 24th month following the month in which the change in control
occurred or the termination date under the Agreement (the "Employment
Period").  The Severance Agreement provides Mr. Menario with specified
benefits in the event that his employment was terminated by the Company
during the Employment Period other than for cause, disability or death (in
which case benefits generally would be determined pursuant to the Agreement)
or Mr. Menario terminated his employment during such period for "good
reason," as defined.  Under such circumstances, Mr. Menario generally would
be entitled to receive from the Company, in addition to specified accrued
benefits to the date of termination, a lump sum payment equal to his "annual
compensation," as defined, multiplied by the lesser of (i) 2 or (ii) a
fraction, the numerator of which is the number of months remaining through
December 31, 2000 and the denominator of which is 12.  In addition, under
such circumstances, Mr. Menario's rights under any equity or long-term
incentive plan shall be fully vested to the extent such rights would have
become vested had Mr. Menario remained in the employ of the Company until
December 31, 2000, Mr. Menario's rights, if any, to supplemental pension
payments shall

                                      24


<PAGE>


be fully vested, and Mr. Menario shall continue to be covered at the expense
of the Company by the same or equivalent specified employee benefit plans
until the earlier of 24 months following termination of employment, the date
Mr. Menario obtains comparable benefits through new employment and December
31, 2000.  The Severance Agreement also contains a gross-up provision which
protects the executive in the event that any excise taxes may be payable
under the Code because the specified benefits constitute "excess parachute
payments."

    NOTWITHSTANDING ANYTHING TO THE CONTRARY SET FORTH IN ANY OF THE
COMPANY'S PREVIOUS FILINGS UNDER THE SECURITIES ACT OF 1993, AS AMENDED, OR
THE EXCHANGE ACT, THAT MIGHT INCORPORATE FUTURE FILINGS, INCLUDING THIS PROXY
STATEMENT, IN WHOLE OR IN PART, THE FOLLOWING REPORT OF THE HUMAN RESOURCES
COMMITTEE AND PERFORMANCE GRAPH SHALL NOT BE INCORPORATED BY REFERENCE INTO
ANY SUCH FILINGS.

REPORT OF THE HUMAN RESOURCES COMMITTEE

      The Human Resources Committee of the Board of Directors of the Company
makes this report on executive compensation for the year ended December 31,
1995.[cad 151]

      During 1995, the members of the Human Resources Committee were
Katherine M. Greenleaf, Chairperson, Everett W. Gray, Andrew W. Greene and
Pamela P. Plumb.

      One of the responsibilities of the Human Resources Committee is to
determine the compensation of the executive officers of the Company.  The
components of compensation include salary, bonuses under an Annual Incentive
Compensation Program, stock options and stock appreciation rights under the
Company's 1986 Option Plan and contributions by the Company under its defined
benefit Pension Plan, Thrift Incentive Plan and Profit Sharing and Employee
Stock Ownership Plan.  The bases for determining contributions to the
Company's Pension Plan, Thrift Incentive Plan and Profit Sharing and Employee
Stock Ownership Plan are the same for all participants in those plans,
including executive officers.

      It is the policy of the Human Resources Committee to determine the
components of executive compensation to accomplish the following objectives:

      A.  To reward executives for enhancement of shareholder value as
reflected in the Company's annual earnings performance and the market price
of the Common Stock;

      B.  To balance awards for accomplishments of short and long-term
performance criteria;

      C.  To sponsor a pay-for-performance structure which awards executives
with above-market levels of compensation when the Company outperforms its
peer group, and below-market compensation when financial performance trails
its peer group;

                                      25


<PAGE>


      D.  To encourage ownership in the Company through annual grants of
stock options, not only to highly compensated executives of the Company, but
also to management personnel throughout the Company; and

      E.  To attract and retain highly-qualified executives critical to the
Company's long-term success.

      The Company's compensation philosophy is to provide its executives,
including the President and Chief Executive Officer, competitive,
conservative base salaries along with performance-based annual bonus and
long-term incentives.  Annual bonus and long-term incentive components
provide an appropriate balance and focus between near-term and long-term
objectives of the Company.  The compensation model for executives of the
Company targets total compensation to be competitive (at least the 50th
percentile) when measured against a range of selected comparable companies,
including bank holding companies and banks in the Company's size range.
Comparability is established based on several criteria, including size, scope
of business and geographical proximity.  This comparative analysis was
carried out in 1995 with the assistance of Towers Perrin, a
nationally-recognized independent consulting firm.  The comparison group is
broader than the regional bank holding company and bank group described in
the performance graph below, and contains some, but not all of the bank
holding companies and banks in that group.  Based on the advice of its
independent consultants, the Committee believes that the broader group
provides a sounder basis for comparison in setting compensation levels. The
Committee also seeks to ensure that compensation reflects annual evaluation
of corporate and individual performance.  Except as otherwise described
below, the Committee adjusted salaries in 1995 based on this methodology, and
with the assistance of Towers Perrin.

      Mr. Ryan's salary was increased from $350,000 to $367,500, which was
slightly above the mid-range of the selected comparison group.  Mr. Ryan's
salary, after adjustment in 1994, was at the mid-point for that year,
consistent with the policy described above.  The mid-point for comparable
companies did not increase in 1995.  However, due to the continued excellent
results achieved by the Company in 1994, particularly as regards return on
assets, the Committee determined that a five percent increase in salary was
appropriate.

      The annual bonus plan provided for payouts at a specific target (40%
and 35% of base salary range mid-point for the President and Chief Executive
Officer and Executive Vice President levels, respectively) upon achieving net
earnings of $29.4 million for the year, with a maximum payout of 70% and 65%,
respectively, for net earnings of at least $34.8 million, or 18.4% over
forecasted earnings.  Under the plan, a threshold level of earnings of $25.4
million was required before any bonus compensation was paid.  As a result of
the Company's earnings for 1995, bonuses for Messrs. Ryan, Menario, Verrill,
Fridlington and Beyer were $229,950, $122,354, $122,354, $96,106, and
$96,106, respectively.

      The Committee has awarded stock option grants under the Company's 1986
Option Plan annually at market rate exercise prices since 1991.  Annual
awards are made under this

                                      26


<PAGE>


program under a formula which attempts to provide executives long-term
compensation equal to the target for long-term compensation in the model.
Those targets were 46% and 39% of salary range mid-points for the President
and Chief Executive Officer and the Executive Vice Presidents, respectively.
Sufficient shares are granted so that if share prices improve at a rate of
10% annually for five years, the spread between the market price at that time
and the exercise price will be sufficient such that the present value of the
spread multiplied times the number of shares issued equals the target annual
long-term compensation amount.

      During 1994, the Committee retained Frederic W. Cook & Co., Inc.
("Cook"), a nationally-recognized consulting firm, to evaluate stock
ownership by management. Based on Cook's analysis, the Committee concluded
that beneficial ownership by the Company's management was comparable to the
holdings of managements of comparable banking institutions, but that some
increase in ownership opportunity was warranted in order to further encourage
a long-term commitment by senior management.  As a result, and based on
Cook's proposal, the Committee determined in 1994 to grant to the President
and Chief Executive Officer options to acquire 30,000 shares and each of the
Executive Vice Presidents options to acquire 15,000 shares, at an exercise
price equal to the higher of the fair market value of such shares on December
20, 1994 or on October 25, 1994.  These options are generally exercisable
only after five years of continued employment following the grant.  The
Committee also determined to consider further option grants to these
executives, similar in amount, price and timing, in each of the next two
years, if warranted by the Company's performance.  In 1995, based on overall
Company performance, the Committee determined that an additional grant, as
contemplated in the Cook proposal, was appropriate.  As a result, the
Committee determined to grant to the President and Chief Executive Officer
options to acquire an additional 30,000 shares and each of the Executive Vice
Presidents options to acquire 15,000 shares, at an exercise price equal to
the higher of the fair market value of such shares on December 19, 1995 or on
October 24, 1995. In reviewing the President and Chief Executive Officer's
compensation, the Committee became concerned that his current supplemental
pension accrual was not in proportion to his pay or seniority.  This was the
result of his relatively short period of service with the Company, as well as
his salary and bonus history prior to 1994.  The Committee is satisfied that
the supplemental pension formula will provide an adequate pension at the
Chief Executive Officer's projected retirement date. However, the Committee
deemed it appropriate to provide a minimum pension, based upon his current
pay, with credit for additional deemed years of service.  In this way, the
Chief Executive Officer has a reasonable guarantee of a competitive pension
if his employment is terminated involuntarily other than for cause (but not
if such employment is terminated voluntarily or for cause).

      The Committee has considered changes in the Code pursuant to which
publicly-held companies will be subject to a maximum income tax deduction of
$1 million with respect to annual compensation paid to any one of the Chief
Executive or other officers appearing in the Summary Compensation Table above
(with certain exceptions for "performance based" compensation).  The
Committee believes that the likelihood of any impact on the

                                      27


<PAGE>


Company from this change in the tax law is remote at this time.
Notwithstanding the foregoing, however, the proposed 1986 Equity Incentive
Plan has been structured in order to ensure that compensation which is
attributable to stock options and stock appreciation rights granted pursuant
thereto will be deductible, performance-based compensation pursuant to the
applicable provisions of the Code and the regulations thereunder.

                              Respectfully submitted,

                              Katherine M. Greenleaf, Chairperson
                              Everett W. Gray
                              Andrew W. Greene
                              Pamela P. Plumb

PERFORMANCE GRAPH

      The following graph compares the yearly cumulative total return on the
Common Stock over a five-year measurement period with (i) the yearly
cumulative total return on the stocks included in the Standard & Poor's 500
Stock Index and (ii) the yearly cumulative total return on the stocks
included in the KBW New England Savings Bank Index. All of these cumulative
returns are computed assuming the reinvestment of dividends at the frequency
with which dividends were paid during the applicable years.

           KBW New England Bank IndexS&P 500Peoples Heritage Financial (PHBK)
   12/31/90                    100.00 100.00                       100.00
                               150.00 110.00                       180.00
                               125.00 112.00                       100.00
                               160.00 120.00                        95.00
   12/31/91                    175.00 130.00                        98.00
                               230.00 125.00                       195.00
                               235.00 127.00                       260.00
                               235.00 130.00                       210.00
   12/31/92                    310.00 140.00                       320.00
                               350.00 150.00                       370.00
                               320.00 155.00                       330.00
                               420.00 160.00                       395.00
   12/31/93                    415.00 155.00                       400.00
                               430.00 155.00                       350.00
                               510.00 160.00                       445.00
                               490.00 165.00                       495.00
   12/31/94                    420.00 165.00                       410.00
                               480.00 180.00                       430.00
                               530.00 192.00                       520.00
                               605.00 200.00                       630.00
   12/31/95                    650.00 210.00                       795.00


                                      28


<PAGE>


INDEBTEDNESS OF MANAGEMENT

      Directors, officers and employees of the Company and its subsidiaries
are permitted to borrow from the Company's banking subsidiaries in accordance
with the requirements of federal and state law. All loans made by the
Company's banking subsidiaries to Directors and officers or their associates
have been made in the ordinary course of business, on substantially the same
terms, including interest rates and collateral, as those prevailing at the
time for comparable transactions with other persons. It is the belief of
management that at the time of origination these loans neither involved more
than the normal risk of collectibility nor presented any other unfavorable
features. At December 31, 1995, the Company's banking subsidiaries had $12.6
million of loans outstanding to Directors and officers of the Company and its
subsidiaries and related parties of such persons.

CERTAIN TRANSACTIONS

      The law firm of Marden, Dubord, Bernier & Stevens, of which Robert A.
Marden is a partner, provides legal services to the Bank from time to time in
the ordinary course of business. The law firm of Crocker, Philbrook and
Crouch, PA, of which Malcolm Philbrook is a partner, provides legal services
to the Bank from time to time in the ordinary course of business. Blue
Cross/Blue Shield of Maine, of which Andrew Greene is President, Chief
Executive Officer and Director, is one of two companies which provide health
insurance to employees of the Company and its banking subsidiaries. In
addition to the foregoing, the Bank, as successor to Oxford Bank and Trust,
leases the main office of its Oxford Division from Robert P. Bahre under a
lease which provides for a current annual base rental of $177,469.

      The Company believes that the foregoing transactions are fair to and in
the best interests of the Company and its stockholders.

                        PROPOSAL TO AMEND THE ARTICLES
                  OF INCORPORATION TO INCREASE THE NUMBER OF
                       AUTHORIZED SHARES OF COMMON STOCK
                                (PROPOSAL TWO)


      At the Annual Meeting, stockholders will be asked to consider and
approve a proposal to amend the Company's Articles of Incorporation to
increase the number of shares of authorized Common Stock from 30,000,000 to
100,000,000. Such amendment was unanimously approved by the Board of
Directors of the Company in February 1996.

      The Company's Articles of Incorporation currently authorize 35,000,000
shares of capital stock, consisting of 30,000,000 shares of Common Stock and
5,000,000 shares of preferred stock, par value $.01 per share ("Preferred
Stock").  The proposed amendment to

                                      29


<PAGE>


the Articles of Incorporation would increase the number of shares of
authorized capital stock by 70,000,000 shares, from 35,000,000 shares to
105,000,000 shares.  If the amendment is authorized, the first two sentences
of Article 4 of the Company's Articles of Incorporation would be amended to
read as follows:

      "The total number of shares of capital stock which the Corporation has
      authority to issue is 105,000,000, of which 5,000,000 shall be serial
      preferred stock, $.01 par value per share (hereinafter the "Preferred
      Stock") and 100,000,000 shall be common stock, par value $.01 per share
      (hereinafter the "Common Stock").  The aggregate par value of all
      authorized shares of capital stock having a par value is $1,050,000.

      As of December 31, 1995, there were 16,944,158 shares of Common Stock
outstanding.  As of the same date, there were an aggregate of 11,733,868
shares of Common Stock reserved for issuance, consisting of (i) 1,930,644
shares reserved for issuance pursuant to the Company's 1986 Option Plan,
Employee Stock Purchase Plan and 1995 Stock Option Plan for Non-Employee
Directors, (ii) 8,128,330 shares of Common Stock reserved for issuance
pursuant to the Agreement and Plan of Merger, dated as of October 25, 1995
(the "Agreement"), among the Company, First Coastal Banks, Inc. and Bank of
New Hampshire Corporation ("BNHC"), and (iii) 1,674,894 shares of Common
Stock reserved for issuance pursuant to the Stock Option Agreement, dated as
of October 25, 1995 (the "Stock Option Agreement"), between the Company and
BNHC.  It is anticipated that no shares of Common Stock will be issued
pursuant to the Stock Option Agreement, which terminates upon the earliest to
occur of several specified times, including the effective time of the
Company's acquisition of BNHC.  In addition, as described below, the Board of
Directors has proposed to reserve up to an additional 1,250,000 shares of
Common Stock for issuance pursuant to the proposed 1996 Equity Incentive
Plan.  Assuming that the 1996 Equity Incentive Plan is adopted, the
acquisition of BNHC is completed and no shares of Common Stock are issued
pursuant to the Stock Option Agreement, the Company will have approximately
3,180,644 shares of authorized Common Stock reserved for issuance.

      The Board of Directors of the Company has determined that the number of
shares of authorized Common Stock should be increased to provide the Company
with the flexibility to conduct the Company's future operations, including
the issuance, distribution, exchange or reservation of shares of Common Stock
for stock dividends, acquisitions, financings and employee equity
compensation plans.  The Board of Directors currently has no specific plans
to issue additional Common Stock, except pursuant to the Company's director
and employee equity compensation plans and in connection with the acquisition
of BNHC pursuant to the Agreement.

      Under certain circumstances, authorized but unissued shares of Common
Stock and Preferred Stock can provide the Board of Directors of the Company
with a means of discouraging an unsolicited change in control of the Company.
Although the proposed amendment may allow the Board of Directors to issue
additional shares of Common Stock

                                      30


<PAGE>


in the event of an unsolicited attempt to acquire control of the Company as a
means of discouraging a hostile acquiror, the Board of Directors has no
present intention of using the existing or proposed authorized but unissued
Common Stock or the existing authorized but unissued Preferred Stock for such
purpose, except to the extent that such an issuance could occur pursuant to
the Company's existing Stockholder Rights Plan.  The Board of Directors is
not presently aware of any plans to acquire control of the Company.

      Holders of Common Stock do not have preemptive rights to subscribe to
additional securities that may be issued by the Company, which means that
current stockholders do not have a prior right to purchase any new issue of
capital stock of the Company in order to maintain their proportionate
ownership. Stockholders who desire to maintain their interests may be able to
do so through normal market purchases, however.

     THE BOARD OF DIRECTORS OF THE COMPANY UNANIMOUSLY RECOMMENDS THAT
STOCKHOLDERS OF THE COMPANY VOTE "FOR" APPROVAL OF ADOPTION OF THE PROPOSAL
TO AMEND THE ARTICLES OF INCORPORATION TO INCREASE THE NUMBER OF AUTHORIZED
SHARES OF COMMON STOCK.

                 APPROVAL OF THE 1996 EQUITY INCENTIVE PLAN
                              (PROPOSAL THREE)

      Since 1991, the Company has emphasized the grant of stock options at
market rate exercise prices as a means of providing long-term incentive
compensation to, and encouraging a long-term commitment by, key employees.
These grants have been made pursuant to the 1986 Option Plan, which
authorizes the issuance of a total of 1,670,000 shares of Common Stock.  As
of December 31, 1995, the Company had issued an aggregate of 190,038 shares
of Common Stock pursuant to the 1986 Option Plan and options to purchase an
additional 1,436,823 shares of Common Stock were outstanding.

      The Company believes that stock options and other stock compensation
can in appropriate circumstances enhance the Company's ability to meet its
long-term goals and intends to continue to utilize this means of compensation
for its and its affiliates' employees, including persons who become such
employees as a result of the Company's pending acquisition of BNHC, which
does not have a stock compensation plan.  As a result, in February 1996, the
Board of Directors unanimously adopted, subject to stockholder approval at
the Annual Meeting, the Peoples Heritage Financial Group, Inc. 1996 Equity
Incentive Plan.  If approved by stockholders, the 1996 Equity Plan will
provide for the grant of stock options and other stock and cash awards in
order to facilitate the attraction, retention and motivation of key
employees, as well as enable such employees to participate in the long-term
growth and financial success of the Company.

                                      31


<PAGE>


MATERIAL FEATURES OF THE 1996 EQUITY PLAN

      The following brief description of the material features of the 1996
Equity Plan is qualified in its entirety by reference to the full text of the
1986 Equity Plan, which is attached to this Proxy Statement as Annex A.

      The 1996 Equity Plan shall be administered by a committee designated by
the Board of Directors and composed of at least the minimum number of persons
required by Rule 16b-3, each of whom, as may be required by Rule 16b-3, is a
"disinterested person" within the meaning of this rule (the "Committee").
Currently, the Human Resources Committee of the Board of Directors serves in
this capacity.  The Committee shall have, among other powers, the power to
interpret, waive, amend, establish or suspend rules and regulations of the
1996 Equity Plan in its administration of the 1996 Equity Plan.

      The 1996 Equity Plan also may be administered by the Board of Directors
of the Company to the extent permitted by Rule 16b-3, as amended from time to
time. In the event of such administration by the Board of Directors, all
references to the Committee in the 1996 Equity Plan shall be deemed to refer
to the Board of Directors.

      The Committee shall have sole and complete authority to grant to
eligible participants one or more equity awards, including incentive stock
options and/or nonqualified stock options, stock appreciation rights,
restricted stock and restricted stock units, performance awards and other
stock-based awards, or any combination thereof.  The Committee shall have the
sole discretion to determine the number or amount of shares, units, cash or
other rights or awards to be awarded to any participant; however, subject to
adjustment as provided in the 1996 Equity Plan, no participant may receive
awards under the 1996 Equity Plan in any calendar year that relate to more
than 150,000 shares.

      Subject to the restrictions described below, the Committee in its sole
discretion shall establish the exercise price, grant price or value of
awards. All stock options which are granted under the 1996 Equity Plan shall
have a per share exercise price which is not less than 100% of the fair
market value of a share of Common Stock on the date of grant, and all
restricted stock units shall have a value equal to the fair market value of a
share of Common Stock. Currently, the fair market value of a share of Common
Stock for purposes of the 1996 Equity Plan generally shall be the closing
price of a share of Common Stock on the Nasdaq Stock Market's National Market.

      Each award will be evidenced by an award agreement that will be
delivered to the participant specifying the terms and conditions of the award
and any rules applicable to such award.  Upon a change in control of the
Company, as defined in, and subject to certain limitations under, the 1996
Equity Plan, all outstanding awards will vest, become immediately exercisable
or payable or have all restrictions lifted as may apply to the type of award
granted.  Awards are nontransferable; however, an award may be transferable
under the 1996 Equity Plan to the extent determined by the Committee and set
forth in the

                                      32


<PAGE>


applicable award agreement if such award agreement provisions do not
disqualify such award for exemption under Rule 16b-3, if such award is not
intended to qualify for exemption under Rule 16b-3 or, with respect to awards
which are incentive stock options, if such provisions do not prevent the
incentive stock options from qualifying as such under applicable laws and
regulations.

      Unless sooner terminated, the 1996 Equity Plan shall remain in effect
for a period of ten years ending on the tenth anniversary of its adoption by
the Board of Directors of the Company on February 13, 1996.  Termination of
the 1996 Equity Plan shall not affect any awards previously granted
thereunder and such awards shall remain valid and in effect until they have
been fully exercised or earned, are surrendered or by their terms expire or
are forfeited.

ELIGIBLE PARTICIPANTS

      Under the 1996 Equity Plan, any employee of the Company or the
Company's affiliates who is not a member of the Committee may be designated
by the Committee as a participant and receive awards thereunder.  This
currently includes the chief executive officer, who is a director, four other
executive officers and, as of the date hereof, approximately 1,500 other
employees. Non-employee directors of the Company are not eligible to receive
awards under the 1996 Equity Plan.

SHARES RESERVED UNDER THE 1996 EQUITY PLAN

      The initial number of shares of Common Stock that may be issued
pursuant to the 1996 Equity Plan shall be equal to the sum of (i) 845,000 and
(ii) 4.9% of the total number of shares of Common Stock actually issued by
the Company in connection with the acquisition of BNHC pursuant to the
Agreement.  Assuming that the maximum 8,128,330 shares of Common Stock are
issued by the Company pursuant to the Agreement, a total of 1,250,000 shares
of Common Stock would be issuable pursuant to the 1996 Equity Plan (845,000
plus 4.9% of 8,128,330, or 405,000).

      The total number of shares of Common Stock that may be issued pursuant
to the 1996 Equity Plan is subject to adjustment by the Committee in the
event of stock dividends, stock splits, combination of shares,
recapitalizations or other changes in the outstanding Common Stock.  The
shares issuable under the 1996 Equity Plan may be from either authorized but
previously unissued shares of Common Stock or from reacquired shares of
Common Stock, including shares purchased by the Company on the open market
and held as treasury shares.

NATURE OF AMENDMENTS ALLOWED TO THE 1996 EQUITY PLAN WITHOUT STOCKHOLDER
Action

      The Board of Directors may amend, suspend, discontinue or terminate the
1996 Equity Plan or any portion thereof at any time, provided that no such
action will be made

                                      33


<PAGE>


without stockholder approval if such approval is (i) necessary to comply with
any tax or regulatory requirement with which the Board of Directors of the
Company deems it necessary or desirable to comply or (ii) otherwise required
by applicable law.

NEW PLAN BENEFITS

      No benefits or amounts have been allocated under the 1996 Equity Plan;
nor are any such benefits or amounts now determinable.  For comparison
purposes, reference is made to the grant of options under the 1986 Option
Plan in 1995, as set forth above under the caption "Option/SAR Grants in
1995."  In addition to the data shown in that table, in 1995, options to
purchase 168,388 shares of Common Stock were granted to all executive
officers as a group and options to purchase 230,751 shares of Common Stock
were granted to all other employees as a group.  All options granted by the
Company in 1995 had a per share exercise price equal to the market value of a
share of Common Stock on the date of grant.

DISCUSSION OF FEDERAL INCOME TAX CONSEQUENCES

      Set forth below is a summary of the federal income tax consequences
under the Code relating to awards which may be granted under the 1996 Equity
Plan.

      INCENTIVE STOCK OPTIONS.  No taxable income is recognized by the
optionee upon the grant or exercise of an incentive stock option that meets
the requirements of Section 422 of the Code.  However, the exercise of an
incentive stock option may result in alternative minimum tax liability for
the optionee. If no disposition of shares issued to an optionee pursuant to
the exercise of an incentive stock option is made by the optionee within two
years from the date of grant or within one year after the date of exercise,
then upon sale of such shares, any amount realized in excess of the exercise
price (the amount paid for the shares) will be taxed to the optionee as a
long-term capital gain and any loss sustained will be a long-term capital
loss, and no deduction will be allowed to the Company for federal income tax
purposes.

      If shares of Common Stock acquired upon the exercise of an incentive
stock option are disposed of prior to the expiration of the two-year and
one-year holding periods described above (a "disqualifying disposition"), the
optionee generally will recognize ordinary income in the year of disposition
in an amount equal to the excess (if any) of the fair market value of the
shares on the date of exercise (or, if less, the amount realized on an arm's
length sale of such shares) over the exercise price of the underlying
options, and the Company will be entitled to deduct such amount.  Any gain
realized from the shares in excess of the amount taxed as ordinary income
will be taxed as capital gain and will not be deductible by the Company.

      An incentive stock option will not be eligible for the tax treatment
described above if it is exercised more than three months following
termination of employment, except in certain cases where the incentive stock
option is exercised after the death or permanent and

                                      34


<PAGE>


total disability of the optionee.  If an incentive stock option is exercised
at a time when it no longer qualifies for the tax treatment described above,
the option is treated as a  nonqualified stock option.

      NONQUALIFIED STOCK OPTIONS.  No taxable income is recognized by the
optionee at the time a nonqualified stock option is granted under the 1996
Equity Plan.  Generally, on the date of exercise of a nonqualified stock
option, ordinary income is recognized by the optionee in an amount equal to
the difference between the exercise price and the fair market value of the
shares on the date of exercise, and the Company receives a tax deduction for
the same amount.  Upon disposition of the shares acquired, an optionee
generally recognizes the appreciation or depreciation on the shares after the
date of exercise as either short-term or long-term capital gain or loss
depending on how long the shares have been held.

      If the stock received upon exercise of an option or stock appreciation
right is subject to a substantial risk of forfeiture pursuant to Section
16(b) under the Exchange Act or otherwise, the income and the deduction, if
any, associated with such award may be deferred in accordance with the rules
described below for restricted stock.

      STOCK APPRECIATION RIGHTS.  No income will be recognized by an optionee
in connection with the grant of a stock appreciation right.  When the stock
appreciation right is exercised, the optionee generally will be required to
include as taxable ordinary income in the year of such exercise an amount
equal to the amount of cash received and the fair market value of any stock
received. The Company generally will be entitled to a deduction equal to the
amount includable as ordinary income by such optionee.

      RESTRICTED STOCK.  A recipient of restricted stock generally will be
subject to tax at ordinary income rates on the excess of the fair market
value of the stock (measured at the time the stock is either transferable or
is no longer subject to forfeiture) over the amount, if any, paid for such
stock. However, a recipient who elects under Section 83(b) of the Code within
30 days of the date of issuance of the restricted stock to be taxed at the
time of issuance of the restricted stock will recognize ordinary income on
the date of issuance equal to the fair market value of the shares of
restricted stock at that time (measured as if the shares were unrestricted
and could be sold immediately), minus any amount paid for such stock.  If the
shares subject to such election are forfeited, the recipient will be entitled
to a capital loss for tax purposes only for the amount paid for the forfeited
shares, not the amount recognized as ordinary income as a result of the
Section 83(b) election. The holding period to determine whether the recipient
has long-term or short-term capital gain or loss upon sale of shares begins
when the forfeiture period expires (or upon issuance of the shares, if the
recipient elected immediate recognition of income under Section 83(b) of the
Code).

      OTHER AWARDS.  The federal income tax treatment of other awards which
may be granted under the 1996 Equity Plan which are not described above will
depend on the

                                      35


<PAGE>


specific terms of such awards. Generally, the Company will be required to
withhold applicable taxes with respect to any ordinary income recognized by a
participant in connection with awards made under the 1996 Equity Plan.

      PARACHUTE PAYMENTS. The acceleration of the vesting or payment of an
award under the 1996 Equity Plan in connection with a change in control of
the Company may, depending upon the individual circumstances of the
participant, cause certain amounts attributable thereto to be treated as
"excess parachute payments" as defined in the Code.  "Excess parachute
payments" are non-deductible by the Company for purposes of the Code and
subject the employee to a 20% federal excise tax thereon in addition to
regular income taxes.

      DEDUCTION LIMIT FOR CERTAIN EXECUTIVE COMPENSATION.  For fiscal years
commencing on or after January 1, 1994, Section 162(m) of the Code generally
limits the deduction for certain compensation in excess of $1 million per
year paid by a publicly-traded corporation to its chief executive officer and
the four other most highly compensated executive officers ("covered
executive"). Certain types of compensation, including compensation based on
performance goals, are excluded from the $1 million deduction limitation.  In
order for compensation to qualify for this exception:  (i) it must be paid
solely on account of the attainment of one or more preestablished, objective
performance goals; (ii) the performance goal must be established by a
compensation committee consisting solely of two or more outside directors, as
defined; (iii) the material terms under which the compensation is to be paid,
including performance goals, must be disclosed to and approved by
stockholders in a separate vote prior to payment; and (iv) prior to payment,
the compensation committee must certify that the performance goals and any
other material terms were in fact satisfied (the "Certification Requirement").

      Final Treasury regulations issued in December 1995 provide that
compensation attributable to a stock option or stock appreciation right is
deemed to satisfy the requirement that compensation be paid solely on account
of the attainment of one or more performance goals if:  (i) the grant is made
by a compensation committee consisting solely of two or more outside
directors, as defined; (ii) the plan under which the option or stock
appreciation right is granted states the maximum number of shares with
respect to which options or stock appreciation rights may be granted during a
specified period to any employee; and (iii) under the terms of the option or
stock appreciation right, the amount of compensation the employee could
receive is based solely on an increase in the value of the stock after the
date of grant or award.  The Certification Requirement is not necessary if
these other requirements are satisfied.

      The 1996 Equity Plan has been designed to meet the requirements of
Section 162(m) of the Code and, as a result, the Company believes that
compensation attributable to stock options and stock appreciation rights
granted under the 1996 Equity Plan in accordance with the foregoing
requirements will be fully deductible under Section 162(m) of the Code.  If
the non-excluded compensation of a covered executive exceeded $1 million,
however,

                                      36


<PAGE>


compensation attributable to other awards, such as restricted stock, may not
be fully deductible unless the grant or vesting of the award is contingent on
the attainment of a performance goal determined by a compensation committee
meeting specified requirements and disclosed to and approved by the
stockholders of the Company.  The Board of Directors believes that the
likelihood of any impact on the Company from the deduction limitation
contained in Section 162(m) of the Code is remote at this time.

      THE ABOVE DESCRIPTION OF TAX CONSEQUENCES IS NECESSARILY GENERAL IN
nature and does not purport to be complete.  Moreover, statutory provisions
are subject to change (in some cases retroactively), as are their
interpretations, and their application may vary in individual circumstances
(including without limitation in the case of persons who are subject to
Section 16 of the Exchange Act and regulations thereunder.)  Finally, the
consequences under applicable state and local income tax laws may not be the
same as under federal income tax laws.

      THE BOARD OF DIRECTORS OF THE COMPANY UNANIMOUSLY RECOMMENDS THAT
   STOCKHOLDERS OF THE COMPANY VOTE "FOR" APPROVAL OF THE 1996 EQUITY PLAN.


              RATIFICATION OF APPOINTMENT OF INDEPENDENT AUDITORS
                                (PROPOSAL FOUR)

      The Board of Directors of the Company has appointed KPMG Peat Marwick
LLP, independent certified public accountants, to perform the audit of the
Company's financial statements for the year ending December 31, 1996, and has
further directed that selection of auditors be submitted for ratification by
the stockholders at the Annual Meeting.

      Representatives from KPMG Peat Marwick LLP will be present at the
Annual Meeting and will be given the opportunity to make a statement, if they
so desire, and will be available to respond to appropriate questions from
stockholders.

THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT STOCKHOLDERS OF THE
COMPANY RATIFY THE APPOINTMENT OF KPMG PEAT MARWICK LLP AS INDEPENDENT
AUDITORS FOR 1996.

                             STOCKHOLDER PROPOSALS

      Any proposal which a stockholder wishes to have included in the proxy
materials of the Company relating to the next annual meeting of stockholders,
which is scheduled to be held in April 1997, must be received at the
principal executive offices of the Company, One Portland Square, P.O. Box
9540, Portland, Maine 04112-9540, Attention: Carol L. Mitchell, Esq., Senior
Vice President, General Counsel, Secretary and Clerk, no later than November
22, 1996. If such proposal is in compliance with all of the requirements of
Rule 14a-8 under the Exchange Act, it will be included in the Proxy Statement
and set forth on the form of proxy issued for the next annual meeting of
stockholders. It is urged that any stockholder

                                      37


<PAGE>


proposals be sent certified mail, return-receipt requested.

      Stockholder proposals which are not presented to the Company for
inclusion in its proxy solicitation materials in compliance with Rule 14a-8
under the Exchange Act must comply with the Company's Bylaws with respect to
any proposal to be presented at the Company's next annual meeting of
stockholders. To be properly brought before an annual meeting of stockholders
pursuant to the Company's Bylaws, business must be (a) specified in the
notice of meeting (or any supplement thereto) given by or at the direction of
the Board of Directors, (b) otherwise properly brought before the meeting by
or at the direction of the Board of Directors or (c) otherwise properly
brought before the meeting by a stockholder. For business to be properly
brought before an annual meeting by a stockholder of the Company, the
stockholder must have given timely notice thereof in writing to the Clerk of
the Company. To be timely, a stockholder's notice must be delivered to or
mailed and received at the principal executive offices of the Company not
less than 90 days prior to the anniversary date of the immediately preceding
annual meeting. Stockholder proposals for the annual meeting of stockholders
of the Company in 1997 must be received at the executive offices of the
Company by January 22, 1996. A stockholder's notice should be sent to Carol
L. Mitchell, Esq., Senior Vice President, General Counsel, Secretary and
Clerk, Peoples Heritage Financial Group, Inc., One Portland Square, P.O. Box
9540, Portland, Maine 04112-9540, and must set forth as to each matter the
stockholder proposes to bring before an annual meeting (a) a brief
description of the business desired to be brought before the annual meeting,
(b) the name and address, as they appear on the books of the Company of the
stockholder proposing such business, (c) the class and number of shares of
the Company which are beneficially owned by the stockholder and (d) any
material interest of the stockholder in such business.

                                ANNUAL REPORTS

      A copy of the Company's Annual Report to Stockholders for the year
ended December 31, 1995 accompanies this Proxy Statement. Such report is not
part of the proxy solicitation materials.

      UPON RECEIPT OF A WRITTEN REQUEST, THE COMPANY WILL FURNISH TO ANY
STOCKHOLDER WITHOUT CHARGE A COPY OF THE COMPANY'S ANNUAL REPORT ON FORM 10-K
REQUIRED TO BE FILED WITH THE COMMISSION UNDER THE EXCHANGE ACT.  UPON
WRITTEN REQUEST AND A PAYMENT OF A COPYING CHARGE OF TEN CENTS PER PAGE, THE
COMPANY ALSO WILL FURNISH TO ANY STOCKHOLDER A COPY OF THE EXHIBITS TO THE
ANNUAL REPORT ON FORM 10-K.  SUCH WRITTEN REQUESTS SHOULD BE DIRECTED TO
CAROL L. MITCHELL, ESQ., SENIOR VICE PRESIDENT, GENERAL COUNSEL, SECRETARY
AND CLERK, PEOPLES HERITAGE FINANCIAL GROUP, INC., ONE PORTLAND SQUARE, P.O.
BOX 9540, PORTLAND, MAINE 04112-9540. SUCH REPORT IS NOT PART OF THE PROXY
SOLICITATION MATERIALS.

                                      38


<PAGE>


                                 OTHER MATTERS

      Management is not aware of any business to come before the Annual
Meeting other than those matters described above in this Proxy Statement.
However, if any other matters should properly come before the Annual Meeting,
it is intended that the proxies solicited hereby will be voted with respect
to those other matters in accordance with the judgment of the persons voting
the proxies.

      The cost of the solicitation of proxies will be borne by the Company.
The Company has retained Morrow & Co., a professional proxy solicitation
firm, to assist in the solicitation of proxies. The fee arrangement with such
firm is $5,000 plus reimbursement for out-of-pocket expenses. The Company
will reimburse brokerage firms and other custodians, nominees and fiduciaries
for reasonable expenses incurred by them in sending the proxy materials to
the beneficial owners of the Common Stock. In addition to solicitations by
mail, Directors, officers and employees of the Company may solicit proxies
personally or by telephone without additional compensation.

                                      39


<PAGE>


                                                                        ANNEX A

                   PEOPLES HERITAGE FINANCIAL GROUP, INC.
                         1996 EQUITY INCENTIVE PLAN

SECTION 1.  PURPOSE.  The purposes of the Peoples Heritage Financial Group,
Inc. 1996 Equity Incentive Plan are to promote the interests of Peoples
Heritage Financial Group, Inc. and its stockholders by (i) attracting and
retaining exceptional executive personnel and other key employees of the
Company and its Affiliates; (ii) motivating such employees by means of
performance-related incentives to achieve long-range performance goals; and
(iii) enabling such employees to participate in the long-term growth and
financial success of the Company.

SECTION 2.  DEFINITIONS.  As used in the Plan, the following terms shall have
the meanings set forth below:

      "Affiliate" shall mean (i) any entity that, directly or indirectly, is
controlled by the Company and (ii) any entity in which the Company has a
significant equity interest, in either case as determined by the Committee.

      "Award" shall mean any Option, Stock Appreciation Right, Restricted
Stock Award, Performance Award or Other Stock-Based Award.

      "Award Agreement" shall mean any written agreement, contract or other
instrument or document evidencing any Award, which may, but need not, be
executed or acknowledged by a Participant.

      "Board" shall mean the Board of Directors of the Company.

      "Change in Control" shall be deemed to have occurred if:  (i) any
"person," as such term is used in Sections 13(d) and 14(d) of the Exchange
Act (other than the Company and any trustee or other fiduciary holding
securities under any employee benefit plan of the Company), is or becomes the
"beneficial owner" (as defined in Rule 13d-3 under the Exchange Act),
directly or indirectly, of securities of the Company representing 25% or more
of the combined voting power of the Company's then outstanding securities;
(ii) during any period of two consecutive years (not including any period
prior to the adoption of the Plan), individuals who at the beginning of such
period constitute the Board of Directors, and any new director whose election
by the Board of Directors or nomination for election by the Company's
stockholders was approved by a vote of at least two-thirds of the directors
then still in office who either were directors at the beginning of the
two-year period or whose election or nomination for election was previously
so approved, cease for any reason to constitute at least a majority of the
Board of Directors; (iii) the stockholders of the Company approve a merger or
consolidation of the Company with any other corporation, other than a merger
or consolidation that would result in the voting securities of the Company
outstanding immediately prior thereto continuing to represent (either by
remaining outstanding or by being converted into voting securities of the
surviving entity) more than


<PAGE>


50% of the combined voting power of the voting securities of the Company
outstanding immediately after such merger or consolidation; or (iv) the
stockholders of the Company approve a plan of complete liquidation of the
Company or an agreement for the sale or disposition by the Company of all or
substantially all of the Company's assets.  If any of the events enumerated
in clauses (i) through (iv) occur, the Board shall determine the effective
date of the Change in Control resulting therefrom, for purposes of the Plan.

      "Code" shall mean the Internal Revenue Code of 1986, as amended from
time to time.

      "Committee" shall mean a committee of the Board designated by the Board
to administer the Plan and composed of not less than the minimum number of
persons from time to time required by Rule 16b-3, each of whom, to the extent
necessary to comply with Rule 16b-3 only, is a "disinterested person" within
the meaning of Rule 16b-3, as from time to time amended.  Until otherwise
determined by the Board, the Human Resources Committee designated by the
Board shall be the Committee under the Plan.

      "Company" shall mean Peoples Heritage Financial Group, Inc.

      "Employee" shall mean an employee of the Company or of any Affiliate.

      "Exchange Act" shall mean the Securities Exchange Act of 1934, as
amended.

      "Fair Market Value" shall mean the fair market value of the property or
other item being valued, as determined by the Committee in its sole
discretion, provided that, unless otherwise determined by the Committee in
order to satisfy the requirements relating to Incentive Stock Options under
applicable laws and regulations, the "Fair Market Value" of a Share shall be
(i) if the Shares are listed or admitted to trading on any securities
exchange or national market system in the United States, the closing price,
regular way, on such day on the principal securities exchange or national
market system in the United States on which Shares are traded, (ii) if the
Shares are not then listed or admitted to trading on any such day, or if no
sale takes place on such day, the average of the closing bid and asked prices
in the United States on such day, as reported by a reputable quotation source
designated by the Committee, and (iii) if the Shares are not then listed or
admitted to trading on any such securities exchange or national market system
and no such reported sale price or bid and asked prices are available, the
average of the reported high bid and low asked prices in the United States on
such day, as reported in THE WALL STREET JOURNAL (Eastern edition) or other
newspaper designated by the Committee.

      "Incentive Stock Option" shall mean a right to purchase Shares from the
Company that is granted under Section 6 of the Plan and that is intended to
meet the requirements of Section 422 of the Code or any successor provisions
thereto.

      "Net After-Tax Amount" shall mean the net amount of compensation,
assuming for

                                     A-2


<PAGE>


this purpose only that all vested Awards and other forms of compensation
subject to vesting upon a Change of Control are exercised upon such Change in
Control, to be received (or deemed to have been received) by such Participant
in connection with such Change of Control under any option agreement and
under any other plan, arrangement or contract of the Company to which such
Participant is a party, after giving effect to all income and excise taxes
applicable to such payments.

      "Non-Qualified Stock Option" shall mean a right to purchase Shares from
the Company that is granted under Section 6 of the Plan and that is not
intended to be an Incentive Stock Option.

      "Option" shall mean an Incentive Stock Option or a Non-Qualified Stock
Option.

      "Other Stock-Based Award" shall mean any right granted under Section 10
of the Plan.

      "Participant" shall mean any Employee selected by the Committee to
receive an Award under the Plan.

      "Performance Award" shall mean any right granted under Section 9 of the
Plan.

      "Person" shall mean any individual, corporation, partnership,
association, joint-stock company, trust, unincorporated organization,
government or political subdivision thereof or other entity.

      "Plan" shall mean this Peoples Heritage Financial Group, Inc. 1996
Equity Incentive Plan.

      "QDRO" shall mean a domestic relations order meeting such requirements
as the Committee shall determine, in its sole discretion.

      "Restricted Stock Award" shall mean any Award granted under Section 8
of the Plan.

      "Restricted Stock" shall mean any Share granted under Section 8 of the
Plan.

      "Restricted Stock Unit" shall mean any unit granted under Section 8 of
the Plan.

      "Rule 16b-3" shall mean Rule 16b-3 as promulgated and interpreted by
the SEC under the Exchange Act, or any successor or regulation thereto as in
effect from time to time.

      "SEC" shall mean the Securities and Exchange Commission or any
successor thereto and shall include the staff thereof.

                                      A-3


<PAGE>


      "Shares" shall mean shares of the common stock, $.01 par value, of the
Company, or such other securities of the Company as may be designated by the
Committee from time to time.

      "Stock Appreciation Right" shall mean any right granted under Section 7
of the Plan.

SECTION 3.  ADMINISTRATION.

      (a)   AUTHORITY OF COMMITTEE.  The Plan shall be administered by the
Committee.  Subject to the terms of the Plan and applicable law, and in
addition to other express powers and authorizations conferred on the
Committee by the Plan, the Committee shall have full power and authority to:
(i) designate Participants; (ii) determine the type or types of Awards to be
granted to an eligible Employee; (iii) determine the number of Shares to be
covered by, or with respect to which payments, rights or other matters are to
be calculated in connection with, Awards; (iv) determine the terms and
conditions of any Award; (v) determine whether, to what extent and under what
circumstances Awards may be settled or exercised in cash, Shares, other
securities, other Awards or other property, or canceled, forfeited or
suspended; (vi) determine whether, to what extent and under what
circumstances cash, Shares, other securities, other Awards, other property
and other amounts payable with respect to an Award shall be deferred either
automatically or at the election of the holder thereof or of the Committee;
(vii) interpret and administer the Plan and any instrument or agreement
relating to, or Award made under, the Plan; (viii) establish, amend, suspend
or waive such rules and regulations and appoint such agents as it shall deem
appropriate for the proper administration of the Plan; and (ix) make any
other determination and take any other action that the Committee deems
necessary or desirable for the administration of the Plan.

      (b)   COMMITTEE DISCRETION BINDING.  Unless otherwise expressly
provided in the Plan, all designations, determinations, interpretations and
other decisions under or with respect to the Plan or any Award shall be
within the sole discretion of the Committee, may be made at any time and
shall be final, conclusive and binding upon all Persons, including the
Company, any Affiliate, any Participant, any holder or beneficiary of any
Award, any stockholder and any Employee.

      (c)   DELEGATION.  Subject to the terms of the Plan and applicable law,
the Committee may delegate to one or more officers of the Company or any
Affiliate, or to a committee of such officers, the authority, subject to such
terms and limitations as the Committee shall determine, to grant Awards to,
or to cancel, modify or waive rights with respect to, or to alter,
discontinue, suspend or terminate Awards held by, Employees who are not
officers or directors of the Company for purposes of Section 16 of the
Exchange Act, or any successor section thereto, or who are otherwise not
subject to such Section.

      (d)   AUTHORITY OF BOARD.  Notwithstanding anything to the contrary
contained in the Plan, the Plan also may be administered by the Board to the
extent permitted by Rule 16b-

                                      A-4


<PAGE>

3, as amended from time to time.  In the event
of such administration by the Board, all references to the Committee in the
Plan shall be deemed to refer to the Board and any officer or
employee-director of the Company or any Affiliate shall be eligible to be
designated a Participant.


SECTION 4.  SHARES AVAILABLE FOR AWARDS.

      (a)   SHARES AVAILABLE.  Subject to adjustment as provided in Section
4(b), the number of Shares with respect to which Awards may be granted under
the Plan shall be equal to the sum of (i) 845,000 and (ii) 4.9% of the total
number of Shares actually issued by the Company pursuant to an Agreement and
Plan of Merger, dated as of October 25, 1995, among the Company, First
Coastal Banks, Inc. and Bank of New Hampshire Corporation.  If, after the
effective date of the Plan, any Shares covered by an Award granted under the
Plan, or to which such an Award relates, are forfeited, or if such an Award
is settled for cash or otherwise terminates or is canceled without the
delivery of Shares, then the Shares covered by such Award, or to which such
Award relates, or the number of Shares otherwise counted against the
aggregate number of Shares with respect to which Awards may be granted, to
the extent of any such settlement, forfeiture, termination or cancellation,
shall again become Shares with respect to which Awards may be granted.  In
the event that any Option or other Award granted hereunder is exercised
through the delivery of Shares or in the event that withholding tax
liabilities arising from such Award are satisfied by the withholding of
Shares by the Company, the number of Shares available for Awards under the
Plan shall be increased by the number of Shares so surrendered or withheld.
Notwithstanding the foregoing and subject to adjustment as provided in
Section 4(b), no Participant may receive Awards under the Plan in any
calendar year that relate to more than 150,000 Shares.

      (b)   ADJUSTMENTS.  In the event that the Committee determines that any
dividend or other distribution (whether in the form of cash, Shares, other
securities or other property), recapitalization, stock split, reverse stock
split, reorganization, merger, consolidation, split-up, spin-off,
combination, repurchase, or exchange of Shares or other securities of the
Company, issuance of warrants or other rights to purchase Shares or other
securities of the Company, or other similar corporate transaction or event
affects the Shares such that an adjustment is determined by the Committee to
be appropriate in order to prevent dilution or enlargement of the benefits or
potential benefits intended to be made available under the Plan, then the
Committee shall, in such manner as it may deem equitable, adjust any or all
of (i) the number of Shares or other securities of the Company (or number and
kind of other securities or property) with respect to which Awards may be
granted, (ii) the number of Shares or other securities of the Company (or
number and kind of other securities or property) subject to outstanding
Awards and (iii) the grant or exercise price with respect to any Award, or,
if deemed appropriate, make provision for a cash payment to the holder of an
outstanding Award; provided, in each case, that (A) with respect to Awards of
Incentive Stock Options no such adjustment shall be authorized to the extent
that such authority would cause the Plan to violate Section 422(b)(1) of the
Code,

                                      A-5


<PAGE>


as from time to time amended, and (B) with respect to any Award no such
adjustment shall be authorized to the extent that such authority would be
inconsistent with the Plan's meeting the requirements of Section 162(m) of
the Code, as from time to time amended, or Rule 16b-3, as from time to time
amended.

      (c)   SOURCES OF SHARES DELIVERABLE UNDER AWARDS.  Any Shares delivered
pursuant to an Award may consist, in whole or in part, of authorized and
unissued Shares or of treasury Shares.

SECTION 5.  ELIGIBILITY.  Any Employee, including any officer or
employee-director of the Company or any Affiliate, who is not a member of the
Committee, shall be eligible to be designated a Participant.

SECTION 6.  STOCK OPTIONS.

      (a)   GRANT.  Subject to the provisions of the Plan, the Committee
shall have sole and complete authority to determine the Employees to whom
Options shall be granted, the number of Shares to be covered by each Option,
the option price therefor and the conditions and limitations applicable to
the exercise of the Option.  The Committee shall have the authority to grant
Incentive Stock Options, or to grant Non-Qualified Stock Options, or to grant
both types of options.  In the case of Incentive Stock Options, the terms and
conditions of such grants shall be subject to and comply with such rules as
may be prescribed by Section 422 of the Code, as from time to time amended,
and any regulations implementing such statute.

      (b)   EXERCISE PRICE.  The Committee in its sole discretion shall
establish the exercise price at the time each Option is granted, provided
that the per share price at which Shares may be purchased upon exercise of an
Option shall be no less than one hundred percent (100%) of the Fair Market
Value of a Share at the time such Option is granted.

      (c)   EXERCISE.  Each Option shall be exercisable at such times and
subject to such terms and conditions as the Committee may, in its sole
discretion, specify in the applicable Award Agreement or thereafter.  The
Committee may impose such conditions with respect to the exercise of Options,
including without limitation any conditions relating to the application of
federal or state securities laws, as it may deem necessary or advisable.

      (d)   PAYMENT.  No Shares shall be delivered pursuant to any exercise
of an Option until payment in full of the option price therefor is received
by the Company.  Such payment may be made in cash, or its equivalent, or, if
and to the extent permitted by the Committee, by exchanging Shares owned by
the optionee (which are not the subject of any pledge or other security
interest), or by a combination of the foregoing, provided that the combined
value of all cash and cash equivalents and the Fair Market Value of any such
Shares so tendered to the Company as of the date of such tender is at least
equal to such option price.

                                      A-6


<PAGE>


SECTION 7.  STOCK APPRECIATION RIGHTS.

      (a)   GRANT.  Subject to the provisions of the Plan, the Committee
shall have sole and complete authority to determine the Employees to whom
Stock Appreciation Rights shall be granted, the number of Shares to be
covered by each Stock Appreciation Right Award, the grant price thereof and
the conditions and limitations applicable to the exercise thereof.  Stock
Appreciation Rights may be granted in tandem with another Award, in addition
to another Award, or freestanding and unrelated to another Award.  Stock
Appreciation Rights granted in tandem with or in addition to an Award may be
granted either at the same time as the Award or at a later time.  Stock
Appreciation Rights shall have a grant price as determined by the Committee
on the date of grant.

      (b)   EXERCISE AND PAYMENT.  A Stock Appreciation Right shall entitle
the Participant to receive an amount equal to the excess of the Fair Market
Value of a Share on the date of exercise of the Stock Appreciation Right over
the grant price thereof, provided that the Committee may for administrative
convenience determine that, with respect to any Stock Appreciation Right that
is not related to an Incentive Stock Option and that can only be exercised
for cash during limited periods of time in order to satisfy the conditions of
Rule 16b-3, the exercise of such Stock Appreciation Right for cash during
such limited period shall be deemed to occur for all purposes hereunder on
the day during such limited period on which the Fair Market Value of the
Shares is the highest.  Any such determination by the Committee may be
changed by the Committee from time to time and may govern the exercise of
Stock Appreciation Rights granted prior to such determination as well as
Stock Appreciation Rights granted thereafter.  The Committee shall determine
whether a Stock Appreciation Right shall be settled in cash, Shares or a
combination of cash and Shares.

      (c)   OTHER TERMS AND CONDITIONS.  Subject to the terms of the Plan and
any applicable Award Agreement, the Committee shall determine, at or after
the grant of a Stock Appreciation Right, the term, methods of exercise,
methods and form of settlement and any other terms and conditions of any
Stock Appreciation Right.  Any such determination by the Committee may be
changed by the Committee from time to time and may govern the exercise of
Stock Appreciation Rights granted prior to such determination as well as
Stock Appreciation Rights granted thereafter.  The Committee may impose such
conditions or restrictions on the exercise of any Stock Appreciation Right as
it shall deem appropriate.

SECTION 8.  RESTRICTED STOCK AND RESTRICTED STOCK UNITS.

      (a)   GRANT.  Subject to the provisions of the Plan, the Committee
shall have sole and complete authority to determine the Employees to whom
Shares of Restricted Stock and Restricted Stock Units shall be granted, the
number of Shares of Restricted Stock and/or the number of Restricted Stock
Units to be granted to each Participant, the duration of the period during
which, and the conditions under which, the Restricted Stock and

                                      A-7


<PAGE>


Restricted Stock Units may be forfeited to the Company and the other terms
and conditions of such Awards.

      (b)   TRANSFER RESTRICTIONS.  Shares of Restricted Stock and Restricted
Stock Units may not be sold, assigned, transferred, pledged or otherwise
encumbered, except, in the case of Restricted Stock, as provided in the Plan
or the applicable Award Agreements.  Certificates issued in respect of Shares
of Restricted Stock shall be registered in the name of the Participant and
deposited by such Participant, together with a stock power endorsed in blank,
with the Company.  Upon the lapse of the restrictions applicable to such
Shares of Restricted Stock, the Company shall deliver such certificates to
the Participant or the Participant's legal representative.

      (c)   PAYMENT.  Each Restricted Stock Unit shall have a value equal to
the Fair Market Value of a Share.  Restricted Stock Units shall be paid in
cash, Shares, other securities or other property, as determined in the sole
discretion of the Committee, upon the lapse of the restrictions applicable
thereto, or otherwise in accordance with the applicable Award Agreement.

      (d)   DIVIDENDS AND DISTRIBUTIONS.  Dividends and other distributions
paid on or in respect of any Shares of Restricted Stock may be paid directly
to the Participant, or may be reinvested in additional Shares of Restricted
Stock or in additional Restricted Stock Units, as determined by the Committee
in its sole discretion.

      (e)   VOTING OF RESTRICTED STOCK.  Unless otherwise determined by the
Committee at the time of grant, an Employee to whom Shares of Restricted
Stock shall be granted shall be entitled to vote such Shares.

SECTION 9.  PERFORMANCE AWARDS.

      (a)   GRANT.  The Committee shall have sole and complete authority to
determine the Employees who shall receive a "Performance Award," which shall
consist of a right that is (i) denominated in cash or Shares, (ii) valued, as
determined by the Committee, in accordance with the achievement of such
performance goals during such performance periods as the Committee shall
establish and (iii) payable at such time and in such from as the Committee
shall determine.

      (b)   TERMS AND CONDITIONS.  Subject to the terms of the Plan and any
applicable Award Agreement, the Committee shall determine the performance
goals to be achieved during any performance period, the length of any
performance period, the amount of any Performance Award and the amount and
kind of any payment or transfer to be made pursuant to any Performance Award.

      (c)   PAYMENT OF PERFORMANCE AWARDS.  Performance Awards may be paid in
a lump sum or in installments following the close of the performance period
or, in accordance with

                                      A-8


<PAGE>


procedures established by the Committee, on a deferred basis.

SECTION 10.  OTHER STOCK-BASED AWARDS.  The Committee shall have authority to
grant to eligible Employees an "Other Stock-Based Award," which shall consist
of any right that is (i) not an Award described in Sections 6 through 9 above
and (ii) an Award of Shares or an Award denominated or payable in, valued in
whole or in part by reference to, or otherwise based on or related to, Shares
(including, without limitation, securities convertible into Shares), as
deemed by the Committee to be consistent with the purposes of the Plan;
provided that any such rights must comply, to the extent deemed desirable by
the Committee, with Rule 16b-3 and applicable law.  Subject to the terms of
the Plan and any applicable Award Agreement, the Committee shall determine
the terms and conditions of any such Other Stock-Based Award.

SECTION 11.  TERMINATION OR SUSPENSION OF EMPLOYMENT.  The following
provisions shall apply in the event of the Participant's termination of
employment unless the Committee shall have provided otherwise, either at the
time of the grant of the Award or thereafter.

      (a)   NONQUALIFIED STOCK OPTIONS AND STOCK APPRECIATION RIGHTS.

      (i)   TERMINATION OF EMPLOYMENT.  If the Participant's employment with
      the Company or its Affiliates is terminated for any reason other than
      death, permanent and total disability or retirement, the Participant's
      right to exercise any Nonqualified Stock Option or Stock Appreciation
      Right shall terminate, and such Option or Stock Appreciation Right shall
      expire, on the earlier of (A) the first anniversary of such termination of
      employment or (B) the date such Option or Stock Appreciation Right would
      have expired had it not been for the termination of employment.  The
      Participant shall have the right to exercise such Option or Stock
      Appreciation Right prior to such expiration to the extent it was
      exercisable at the date of such termination of employment and shall not
      have been exercised.

      (ii)  DEATH, DISABILITY OR RETIREMENT.  If the Participant's employment
      with the Company or its Affiliates is terminated by death, permanent and
      total disability or retirement, the Participant or his successor (if
      employment is terminated by death) shall have the right to exercise any
      Nonqualified Stock Option or Stock Appreciation Right to the extent it was
      exercisable at the date of such termination of employment and shall not
      have been exercised, but in no event shall such Option or Stock
      Appreciation Right be exercisable later than the date the Option or Stock
      Appreciation Right would have expired had it not been for the termination
      of such employment.  The meaning of the terms "permanent and total
      disability" and "retirement" shall be determined by the Committee.

      (iii) ACCELERATION AND EXTENSION OF EXERCISABILITY.  Notwithstanding the
      foregoing, the Committee may, in its discretion, provide (A) that an
      Option granted to a Participant may terminate at a date earlier than that
      set forth above, including


                                      A-9


<PAGE>


      without limitation the date of termination of employment, (B) that an
      Option granted to a Participant may terminate at a date later than that
      set forth above, provided such date shall not be beyond the date the
      Option would have expired had it not been for the termination of the
      Participant's employment, and (C) that an Option or Stock Appreciation
      Right may become immediately exercisable when it finds that such
      acceleration would be in the best interests of the Company.

      (b)   INCENTIVE STOCK OPTIONS.  Except as otherwise determined by the
Committee at the time of grant, if the Participant's employment with the
Company is terminated for any reason, the Participant shall have the right to
exercise any Incentive Stock Option and any related Stock Appreciation Right
during the 90 days after such termination of employment to the extent it was
exercisable at the date of such termination, but in no event later than the
date the option would have expired had it not been for the termination of
such employment.  If the Participant does not exercise such Option or related
Stock Appreciation right to the full extent permitted by the preceding
sentence, the remaining exercisable portion of such Option automatically will
be deemed a Nonqualified Stock Option, and such Option and any related Stock
Appreciation Right will be exercisable during the period set forth in Section
11(a) of the Plan, provided that in the event that employment is terminated
because of death or the Participant dies during such 90-day period, the
option will continue to be an Incentive Stock Option to the extent provided
by Section 421 or Section 422 of the Code, or any successor provision, and
any regulations promulgated thereunder.

      (c)   RESTRICTED STOCK.  Except as otherwise determined by the
Committee at the time of grant, upon termination of employment for any reason
during the restriction period, all shares of Restricted Stock still subject
to restriction shall be forfeited by the Participant and reacquired by the
Company at the price (if any) paid by the Participant for such Restricted
Stock, provided that in the event of a Participant's retirement, permanent
and total disability or death, or in cases of special circumstances, the
Committee may, in its sole discretion, when it finds that a waiver would be
in the best interests of the Company, waive in whole or in part any or all
remaining restrictions with respect to such participant's shares of
Restricted Stock.

SECTION 12.  CHANGE IN CONTROL.  Notwithstanding any other provision of the
Plan to the contrary, upon a Change in Control all outstanding Awards shall
vest, become immediately exercisable or payable or have all restrictions
lifted as may apply to the type of Award; provided, however, that unless
otherwise determined by the Committee at the time of grant or thereafter, if
it is determined that the Net After-Tax Amount to be realized by any
Participant, taking into account the accelerated vesting provided for by this
Section as well as all other payments to be received by such Participant in
connection with such Change in Control, would be higher if Awards did not
vest in accordance with this Section, then and to such extent the Awards of
such Participant shall not vest.  The determination of whether any such Award
should not vest shall be made by a nationally-recognized accounting firm
selected by the Company, which shall be instructed to consider that (i)
Awards and other forms of compensation subject to vesting upon a Change of
Control shall be vested in the

                                     A-10


<PAGE>


order in which they were granted and within each grant in the order in which
they would otherwise have vested and (ii)  unless and to the extent any other
plan, arrangement or contract of the Company pursuant to which any such
payment is to be received provides to the contrary, such other payment shall
be deemed to have occurred after any acceleration of Awards or other forms of
compensation subject to vesting upon a Change of Control.

SECTION 13.  AMENDMENT AND TERMINATION.

      (a)   AMENDMENTS TO THE PLAN.  The Board may amend, alter, suspend,
discontinue or terminate the Plan or any portion thereof at any time;
provided that no such amendment, alteration, suspension, discontinuation or
termination shall be made without stockholder approval if such approval is
(i) necessary to comply with any tax or regulatory requirement, including for
these purposes any approval requirement that is a prerequisite for exemptive
relief from Section 16(b) of the Exchange Act, for which or with which the
Board deems it necessary or desirable to qualify or comply or (ii) otherwise
required by applicable law.

      (b)   AMENDMENTS TO AWARDS.  The Committee may waive any conditions or
rights under, amend any terms of, or alter, suspend, discontinue, cancel or
terminate, any Award theretofore granted, prospectively or retroactively;
provided that any such waiver, amendment, alteration, suspension,
discontinuance, cancellation or termination that would adversely affect the
rights of any Participant or any holder or beneficiary of any Award
theretofore granted shall not to that extent be effective without the consent
of the affected Participant, holder or beneficiary.

      (c)   ADJUSTMENT OF AWARDS UPON THE OCCURRENCE OF CERTAIN UNUSUAL OR
NONRECURRING EVENTS.  The Committee is hereby authorized to make adjustments
in the terms and conditions of, and the criteria included in, Awards in
recognition of unusual or nonrecurring events (including, without limitation,
the events described in Section 4(b) hereof) affecting the Company, any
Affiliate, or the financial statements of the Company or any Affiliate, or of
changes in applicable laws, regulations or accounting principles, whenever
the Committee determines that such adjustments are appropriate in order to
prevent dilution or enlargement of the benefits or potential benefits
intended to be made available under the Plan; provided that no such
adjustment shall be authorized to the extent that such authority would be
inconsistent with the Plan's meeting the requirements of Section 162(m) of
the Code, as from time to time amended, or Rule 16b-3, as from time to time
amended.

SECTION 14.  GENERAL PROVISIONS.

      (a)   DIVIDEND EQUIVALENTS.  In the sole and complete discretion of the
Committee, an Award, whether made as an Other Stock-Based Award under Section
10 or as an Award granted pursuant to Sections 6 through 9 hereof, may
provide the Participant with dividends or dividend equivalents, payable in
cash, Shares, other securities or other property on a current or deferred
basis.

                                     A-11


<PAGE>


      (b)   NONTRANSFERABILITY.  No Award shall be assigned, alienated,
pledged, attached, sold or otherwise transferred or encumbered by a
Participant, except by will or the laws of descent and distribution or
pursuant to a QDRO, provided, however, that an Award may be transferable, to
the extent determined by the Committee and set forth in the applicable Award
Agreement, (i) if such Award Agreement provisions do not disqualify such
Award for exemption under Rule 16b-3, as from time to time amended, (ii) if
such Award is not intended to qualify for exemption under such rule or (iii)
with respect to Awards which are Incentive Stock Options, if such Award
Agreement provisions do not prevent the Incentive Stock Options from
qualifying as such under Section 422 of the Code, as from time to time
amended.

      (c)   NO RIGHTS TO AWARDS.  No Employee, Participant or other Person
shall have any claim to be granted any Award, and there is no obligation for
uniformity of treatment of Employees, Participants or holders or
beneficiaries of Awards.  The terms and conditions of Awards need not be the
same with respect to each recipient.

      (d)   SHARE CERTIFICATES.  All certificates for Shares or other
securities of the Company of any Affiliate delivered under the Plan pursuant
to any Award or the exercise thereof shall be subject to such stop transfer
orders and other restrictions as the Committee may deem advisable under the
Plan or the rules, regulations and other requirements of the SEC, any stock
exchange or national market quotation system upon which such Shares or other
securities are then listed or quoted, respectively, and any applicable
Federal or state laws, and the Committee may cause a legend or legends to be
put on any such certificates to make appropriate reference to such
restrictions.

      (e)   WITHHOLDING.  A participant may be required to pay to the Company
or any Affiliate and the Company or any Affiliate shall have the right and is
hereby authorized to withhold from any Award, from any payment due or
transfer made under any Award or under the Plan or from any compensation or
other amount owing to a Participant the amount (in cash, Shares, other
securities, other Awards or other property) of any applicable withholding
taxes in respect of any Award, its exercise or any payment or transfer under
an Award or under the Plan and to take such other action as may be necessary
in the opinion of the Company to satisfy all obligations for the payment of
such taxes.  The Committee may provide for additional cash payments to
holders of Awards to defray or offset any tax arising from the grant,
vesting, exercise or payments of any Award.

      (f)   AWARD AGREEMENTS.  Each Award hereunder shall be evidenced by an
Award Agreement that shall be delivered to the Participant and shall specify
the terms and conditions of the Award and any rules applicable thereto.

      (g)   NO LIMIT ON OTHER COMPENSATION ARRANGEMENTS.  Nothing contained
in the Plan shall prevent the Company or any Affiliate from adopting or
continuing in effect other compensation arrangements, which may, but need
not, provide for the grant of options, restricted stock, Shares and other
types of Awards provided for hereunder (subject to

                                     A-12


<PAGE>


stockholder approval if such approval is required), and such arrangements may
be either generally applicable or applicable only in specific cases.

      (h)   NO RIGHT TO EMPLOYMENT.  Neither the Plan nor the grant of any
Awards hereunder nor any action taken by the Committee or the Board in
connection with the Plan shall create any right on the part of any Employee
to continue in the employ of the Company or any Affiliate.

      (i)   NO RIGHTS AS STOCKHOLDER.  Subject to the provisions of the
applicable  Award and the Plan, no Participant or holder or beneficiary of
any Award shall have any rights as a stockholder with respect to any Shares
to be distributed under the Plan until he or she has become the holder of
such Shares.

      (j)   GOVERNING LAW.  The validity, construction and effect of the Plan
and any rules and regulations relating to the Plan and any Award Agreement
shall be determined in accordance with the laws of the State of Maine.

      (k)   SEVERABILITY.  If any provision of the Plan or any Award is or
becomes or is deemed to be invalid, illegal or unenforceable in any
jurisdiction or as to any Person or Award, or would disqualify the Plan or
any Award under any law deemed applicable by the Committee, such provision
shall be construed or deemed amended to conform to the applicable laws, or if
it cannot be construed or deemed amended without, in the determination of the
Committee, materially altering the intent of the Plan or the Award, such
provision shall be stricken as to such jurisdiction, Person or Award and the
remainder of the Plan and any such Award shall remain in full force and
effect.

      (l)   OTHER LAWS.  The Committee may refuse to issue or transfer any
Shares or other consideration under an Award if, acting in its sole
discretion, it determines that the issuance or transfer of such Shares or
such other consideration might violate any applicable law or regulation or
entitle the Company to recover the same under Section 16(b) of the Exchange
Act, and any payment tendered to the Company by a Participant, other holder
or beneficiary in connection with the exercise of such Award shall be
promptly refunded to the relevant Participant, holder or beneficiary.
Without limiting the generality of the foregoing, no Award granted hereunder
shall be construed as an offer to sell securities of the Company, and no such
offer shall be outstanding, unless and until the Committee in its sole
discretion has determined that any such offer, if made, would be in
compliance with all applicable requirements of the U.S. federal securities
laws and any other laws to which such offer, if made, would be subject.

      (m)   NO TRUST OR FUND CREATED.  Neither the Plan nor any Award shall
create or be construed to create a trust or separate fund of any kind or a
fiduciary relationship between the Company or any Affiliate and a Participant
or any other Person.  To the extent that any Person acquires a right to
receive payments from the Company or any Affiliate pursuant to an Award, such
right shall be no greater than the right of any unsecured general

                                     A-13


<PAGE>


creditor of the Company or any Affiliate.

      (n)   NO FRACTIONAL SHARES.  No fractional Shares shall be issued or
delivered pursuant to the Plan or any Award, and the Committee shall
determine whether cash, other securities, or other property shall be paid or
transferred in lieu of any fractional Shares or whether such fractional
Shares or any rights thereto shall be canceled, terminated or otherwise
eliminated.

      (o)   HEADINGS.  Headings are given to the Sections and subsections of
the Plan solely as a convenience to facilitate reference.  Such headings
shall not be deemed in any way material or relevant to the construction or
interpretation of the Plan or any provision thereof.

      (p)   SUCCESSORS AND ASSIGNS.  The Plan and any Award Agreement shall
be binding upon the successors and assigns of the Company and upon each
Participant and such Participant's heirs, executors, administrators, personal
representatives, permitted assignees and successors in interest.

SECTION 15.  EFFECTIVE DATE: TERM OF THE PLAN.

      (a)   EFFECTIVE DATE.  The Plan shall be effective as of February 13,
1996, subject to approval by the stockholders of the Company within one year
thereafter.

      (b)   TERM OF THE PLAN.  Unless sooner terminated, the Plan shall
remain in effect for a period of ten years ending on the tenth anniversary of
the Effective Date.  Termination of the Plan shall not affect any Awards
previously granted and such Awards shall remain valid and in effect until
they have been fully exercised or earned, are surrendered or by their terms
expire or are forfeited.

                                     A-14


<PAGE>


                    PEOPLES HERITAGE FINANCIAL GROUP, INC.
                                REVOCABLE PROXY
                        ANNUAL MEETING OF STOCKHOLDERS
                                APRIL 23, 1996

         THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS.

      The undersigned, as a holder of Common Stock of Peoples Heritage
Financial Group, Inc. (the "Company"), hereby appoints each of ______________
and ______________ as Proxies, with the full power of substitution, to
represent and to vote as designated on the reverse of this card all of the
shares of Common Stock of the Company which the undersigned is entitled to
vote at the Annual Meeting of Stockholders to be held at the Portland
Marriott Hotel, 200 Sable Oaks Drive, South Portland, Maine 04106, on
Tuesday, April 23, 1996, at 10:30 a.m., local time, or any adjournment
thereof.

      THIS PROXY MAY BE REVOKED AT ANY TIME BEFORE IT IS EXERCISED.

      SHARES OF COMMON STOCK OF THE COMPANY WILL BE VOTED AS SPECIFIED.
UNLESS OTHERWISE SPECIFIED, THIS PROXY WILL BE VOTED FOR THE ELECTION OF THE
BOARD OF DIRECTORS' NOMINEES TO THE BOARD OF DIRECTORS, FOR THE PROPOSAL TO
AMEND THE ARTICLES OF INCORPORATION TO INCREASE THE NUMBER OF AUTHORIZED
SHARES OF COMMON STOCK, FOR THE PROPOSAL TO ADOPT A 1996 EQUITY INCENTIVE
PLAN FOR KEY EMPLOYEES OF THE COMPANY AND FOR THE RATIFICATION OF KPMG PEAT
MARWICK LLP AS THE COMPANY'S INDEPENDENT AUDITORS FOR 1996.  IF ANY OTHER
MATTER IS PROPERLY PRESENTED AT THE ANNUAL MEETING OF STOCKHOLDERS, THE PROXY
WILL BE VOTED IN ACCORDANCE WITH THE JUDGMENT OF THE PERSONS APPOINTED AS
PROXIES.

         IMPORTANT:  PLEASE DATE AND SIGN THE PROXY ON REVERSE SIDE.

<PAGE>

           PLEASE MARK YOUR CHOICE LIKE THIS [X] IN BLUE OR BLACK INK




I plan to attend the meeting /  /.



1.   Election of Directors for Three-Year Terms:

     Nominees for Three-Year Term Expiring in 1999:
     Everett W. Gray
     William J. Ryan
     Curtis M. Scribner


FOR all listed nominees (except as marked to the contrary herein)  / /



WITHHOLD AUTHORITY to vote for all listed nominees                / /



INSTRUCTIONS:  To withhold authority to vote for any individual nominee, write
               that nominees's name in the line provided below.



- -------------------------------------------------------------------------------

2.   To amend the Articles of Incorporation to increase the number of authorized
     shares of Common Stock from 30,000,000 to 100,000,000.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /



3.To adopt a 1996 Equity Incentive Plan for key employees of the Company.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /

<PAGE>

4.   Ratification of the appointment of KPMG Peat Marwick LLP as the Company's
     independent auditors for the year ending December 31, 1996.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /


5.   In their discretion, upon any other matter that may properly come before
     the Annual Meeting of Stockholders or any adjournment thereof.


     THE BOARD OF DIRECTORS OF THE COMPANY RECOMMENDS A VOTE FOR EACH OF THE
NOMINEES FOR DIRECTOR AND FOR THE OTHER PROPOSALS.  SUCH VOTES ARE HEREBY
SOLICITED BY THE BOARD OF DIRECTORS.


                    Dated: __________________________________, 1996

                    Signature _________________________________________________

                    Signature _________________________________________________
                                                   (print name)

                    IMPORTANT:  Please sign your name exactly as it appears
                    hereon.  When shares are held as joint tenants, either may
                    sign.  When signing as an attorney, executor, administrator,
                    trustee or guardian, add such title to your signature.

                    NOTE:  If you receive more than one proxy card, please date
                    and sign each card and return all proxy cards in the
                    enclosed envelope.


<PAGE>
                                 March 21, 1996



To:  Participants in the Thrift Incentive Plan and
     Profit Sharing Employee Stock Ownership Plan
     of Peoples Heritage Financial Group, Inc.


     As described in the enclosed materials, your proxy as a stockholder of the
Company is being solicited in connection with the proposals to be considered at
the Company's Annual Meeting of Stockholders.  I hope you will take advantage of
the opportunity to direct, on a confidential basis, the manner in which shares
of Common Stock of the Company allocated to your accounts under the Company's
Thrift Incentive Plan and Profit Sharing Employee Stock Ownership Plan (together
the "Plans") will be voted.

     Enclosed with this letter is the Proxy Statement, which describes the
matters to be voted upon, a voting instruction ballot for each of the Plans,
which will permit you to vote the shares allocated to your accounts under the
Plans, and a stamped, pre-addressed return envelope.  After you have reviewed
the Proxy Statement, I urge you to vote your shares in the Plans by marking,
dating, signing and returning the enclosed voting instruction ballots to the
internal audit department of Peoples Heritage Bank.  Your voting instructions
will remain completely confidential.  Only the Company's internal auditor, who
will tabulate the voting instructions, will have access to your ballots.  The
Company's internal auditor will certify the totals for the Thrift Incentive Plan
to Peoples Heritage Bank, which acts as Trustee for such Plan, for the purpose
of having those shares voted, and Gorham Savings Bank, as the trustee for the
Profit Sharing Employee Stock Ownership Plan, will vote as directed the shares
held in such Plan.  No other person associated with the Company or Peoples
Heritage Bank will see the individual voting instructions.

     I urge each of you to vote, as a means of participating in the governance
of the affairs of the Company.  If your voting instructions are not received,
the shares allocated to your accounts will be voted in the same proportion as
the shares under the respective Plans have voted.  While I hope that you will
vote in the manner recommended by the Board of Directors, the most important
thing is that you vote in whatever manner you deem appropriate.  Please take a
moment to do so.

                                    Sincerely yours,



                                    William J. Ryan
                                    Chairman, President and
                                    Chief Executive Officer


<PAGE>

                     PEOPLES HERITAGE FINANCIAL GROUP, INC.
                         ANNUAL MEETING OF STOCKHOLDERS
                                 APRIL 23, 1996

THIS BALLOT IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

     The undersigned, as a holder of Common Stock of Peoples Heritage Financial
Group, Inc. (the "Company"), pursuant to the Company's Profit Sharing Employee
Stock Ownership Plan (the "ESOP") hereby instructs Gorham Savings Bank, as
Trustee for the ESOP, to vote as designated on the reverse of this card all of
the shares of Common Stock of the Company which the undersigned holds pursuant
to the ESOP at the Annual Meeting of Stockholders to be held at the Portland
Marriott Hotel, 200 Sable Oaks Drive, South Portland, Maine 04106, on Tuesday,
April 23, 1996, at 10:30 a.m., local time, or any adjournment thereof.

     SHARES OF COMMON STOCK OF THE COMPANY WILL BE VOTED AS SPECIFIED.  IF YOU
RETURN THIS BALLOT PROPERLY SIGNED BUT DO NOT OTHERWISE SPECIFY, SHARES WILL BE
VOTED FOR EACH OF THE NOMINEES FOR DIRECTOR AND FOR THE OTHER PROPOSALS SET
FORTH ON THE REVERSE SIDE.  IF YOU DO NOT RETURN THIS BALLOT, SHARES WILL BE
VOTED IN THE SAME PROPORTION AS THE SHARES UNDER THE ESOP HAVE VOTED.

 IMPORTANT:  PLEASE DATE AND SIGN THE BALLOT ON REVERSE SIDE.

<PAGE>


           PLEASE MARK YOUR CHOICE LIKE THIS [X] IN BLUE OR BLACK INK


I plan to attend the meeting /  /



1.   Election of Directors for Three-Year Terms:

     Nominees for Three-Year Term Expiring in 1999:
     Everett W. Gray
     William J. Ryan
     Curtis M. Scribner


FOR all listed nominees (except as marked to the contrary herein) / /



WITHHOLD AUTHORITY to vote for all listed nominees                / /



INSTRUCTIONS:  To withhold authority to vote for any individual nominee, write
               that nominees's name in the line provided below.



- -------------------------------------------------------------------------------

2.   To amend the Articles of Incorporation to increase the number of authorized
     shares of Common Stock from 30,000,000 to 100,000,000.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /


3.   To adopt a 1996 Equity Incentive Plan for key employees of the Company.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /

<PAGE>

4.   Ratification of the appointment of KPMG Peat Marwick LLP as the Company's
     independent auditors for the year ending December 31, 1996.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /


5.   In their discretion, upon any other matter that may properly come before
     the Annual Meeting of Stockholders or any adjournment thereof.


     THE BOARD OF DIRECTORS OF THE COMPANY RECOMMENDS A VOTE FOR EACH OF THE
NOMINEES FOR DIRECTOR AND FOR THE OTHER PROPOSALS.  SUCH VOTES ARE HEREBY
SOLICITED BY THE BOARD OF DIRECTORS.


                    Dated:__________________________________, 1996

                    Signature_________________________________________________

                    Signature_________________________________________________
                                                  (print name)

                    IMPORTANT:  Please sign your name exactly as it appears
                    hereon.  When shares are held as joint tenants, either may
                    sign.  When signing as an attorney, executor, administrator,
                    trustee or guardian, add such title to your signature.

                    NOTE:  If you receive more than one card, please date and
                    sign each card and return all cards in the enclosed
                    envelope.

<PAGE>

                     PEOPLES HERITAGE FINANCIAL GROUP, INC.
                         ANNUAL MEETING OF STOCKHOLDERS
                                 APRIL 23, 1996

          THIS BALLOT IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

     The undersigned, as a holder of Common Stock of Peoples Heritage Financial
Group, Inc. (the "Company"), pursuant to the Company's Thrift Incentive Plan
(the "Plan") hereby instructs Peoples Heritage Bank, as Trustee for the Plan, to
vote as designated on the reverse of this card all of the shares of Common Stock
of the Company which the undersigned holds pursuant to the Plan at the Annual
Meeting of Stockholders to be held at the Portland Marriott Hotel, 200 Sable
Oaks Drive, South Portland, Maine 04106, on Tuesday, April 23, 1996, at 10:30
a.m., local time, or any adjournment thereof.

     SHARES OF COMMON STOCK OF THE COMPANY WILL BE VOTED AS SPECIFIED.  IF YOU
RETURN THIS BALLOT PROPERLY SIGNED BUT DO NOT OTHERWISE SPECIFY, SHARES WILL BE
VOTED FOR EACH OF THE NOMINEES FOR DIRECTOR AND FOR THE OTHER PROPOSALS SET
FORTH ON THE REVERSE SIDE.  IF YOU DO NOT RETURN THIS BALLOT, SHARES WILL BE
VOTED IN THE SAME PROPORTION AS THE SHARES UNDER THE PLAN HAVE VOTED.

          IMPORTANT:  PLEASE DATE AND SIGN THE BALLOT ON REVERSE SIDE.


<PAGE>


           PLEASE MARK YOUR CHOICE LIKE THIS [X] IN BLUE OR BLACK INK




I plan to attend the meeting /  /



1.   Election of Directors for Three-Year Terms:

     Nominees for Three-Year Term Expiring in 1999:
     Everett W. Gray
     William J. Ryan
     Curtis M. Scribner


FOR all listed nominees (except as marked to the contrary herein) / /



WITHHOLD AUTHORITY to vote for all listed nominees               / /



INSTRUCTIONS:       To withhold authority to vote for any individual nominee,
                    write that nominees's name in the line provided below.



- -------------------------------------------------------------------------------

2.   To amend the Articles of Incorporation to increase the number of authorized
     shares of Common Stock from 30,000,000 to 100,000,000.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /


3.   To adopt a 1996 Equity Incentive Plan for key employees of the Company.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                                / /

<PAGE>

4.   Ratification of the appointment of KPMG Peat Marwick LLP as the Company's
     independent auditors for the year ending December 31, 1996.


 FOR                                  AGAINST                          ABSTAIN
 / /                                    / /                               / /


5.   In their discretion, upon any other matter that may properly come before
     the Annual Meeting of Stockholders or any adjournment thereof.


     THE BOARD OF DIRECTORS OF THE COMPANY RECOMMENDS A VOTE FOR EACH OF THE
NOMINEES FOR DIRECTOR AND FOR THE OTHER PROPOSALS.  SUCH VOTES ARE HEREBY
SOLICITED BY THE BOARD OF DIRECTORS.


                    Dated:__________________________________, 1996

                    Signature_________________________________________________

                    Signature_________________________________________________
                                                 (print name)

                    IMPORTANT:  Please sign your name exactly as it appears
                    hereon.  When shares are held as joint tenants, either may
                    sign.  When signing as an attorney, executor, administrator,
                    trustee or guardian, add such title to your signature.

                    NOTE:  If you receive more than one card, please date and
                    sign each card and return all cards in the enclosed
                    envelope.


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