BUSSE BROADCASTING CORP
8-K, 1997-10-15
TELEVISION BROADCASTING STATIONS
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                       ----------------------------------
                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C.  20549



                             -----------------------

                                    FORM 8-K

                             -----------------------

                                 CURRENT REPORT

                       PURSUANT TO SECTION 13 OR 15(d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934


Date of Report (date of earliest event reported)    October 15, 1997
                                                   -------------------


                         Busse Broadcasting Corporation
                ---------------------------------------------------
             (Exact name of registrant as specified in its charter)

         Delaware                   33-99622                    38-2750516
- ----------------------------      ------------               -------------------
(State or other jurisdiction      (Commission                (IRS Employer
of incorporation)                 File Number)               Identification No.)


141 East Michigan Avenue, Suite 300
Kalamazoo, Michigan                                              49007
- -------------------                                           ------------
(Address of Principal Executive Offices)                       (Zip Code)


Registrant's telephone number, including area code   (616) 388-8019
                                                   -----------------------


                                    No Change
               ------------------------------------------------
          (Former name or former address, if changed since last report)

                       ----------------------------------

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                         BUSSE BROADCASTING CORPORATION



ITEM 5:   Other Events:

          Reference is made to the Press Release of Busse Broadcasting
Corporation, a Delaware corporation (the "Company"), dated October 15, 1997
attached hereto as Exhibit 10.1 and incorporated by reference herein.  The Press
Release announces that the Company has been advised by its controlling
stockholders that they have directed Morgan Stanley & Co. Incorporated, their
financial advisor, to resume the evaluation of strategic transactions in
connection with the possible sale of the Company.


ITEM 7:   Financial Statements and Exhibits

     A.   Financial Statements:  None

     B.   Exhibits:

          Description                             Exhibit
          -----------                             -------
Press Release dated October 15, 1997               10.1


                                       -2-

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                                   SIGNATURES


          Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.


                              BUSSE BROADCASTING CORPORATION
                               (Registrant)


Dated:  October 15, 1997

                              By:   /s/ James C. Ryan
                                    -----------------
                              Name:  James C. Ryan
                              Title: Chief Financial Officer

<PAGE>

                                  EXHIBIT INDEX
                                  -------------

                                                  Exhibit
                                                  -------
Press Release dated October 15, 1997               10.1



<PAGE>

                                                                    Exhibit 10.1


Busse Broadcasting Corporation
141 East Michigan Avenue, Suite 300
Kalamazoo, Michigan 49007
Phone 616-388-8019

Contact:
 Busse Broadcasting Corporation
     Lawrence A. Busse
     James C. Ryan
 Morgan Stanley & Co. Incorporated
     Michael F. Wyatt    212-761-7286

                                                        FOR IMMEDIATE RELEASE
                                                     Wednesday, October 15, 1997


                 CONTROLLING STOCKHOLDERS RESUME EVALUATION
                OF STRATEGIC TRANSACTIONS IN CONNECTION WITH
             THE POSSIBLE SALE OF BUSSE BROADCASTING CORPORATION





     KALAMAZOO, MICHIGAN, October 15, 1997 -- Busse Broadcasting Corporation
(the "Company") today announced that it has been advised by its controlling
stockholders that they have directed their financial advisor, Morgan Stanley &
Co. Incorporated, to resume the evaluation of strategic transactions in
connection with the possible sale of the Company.  The Company can make no
assurance as to whether any transaction will result from such evaluation or 
as to value, timing or structure of any such transaction.

     The Company owns and operates KOLN/KGIN-TV, a CBS affiliate serving 
Lincoln and Grand Island, NE, and WEAU-TV, a NBC affiliate serving Eau Claire 
and LaCrosse, WI.



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