SCRIPPS E W CO /DE
10-K/A, 1996-05-10
NEWSPAPERS: PUBLISHING OR PUBLISHING & PRINTING
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                  SECURITIES AND EXCHANGE COMMISSION
                        Washington, D.C.  20549
                                   
                               FORM 10-K/A
                                   
         ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
            SECURITIES EXCHANGE ACT OF 1934 (Fee Required)

              For the fiscal year ended December 31, 1995

                    Commission File Number 1-16914
                                   
                       THE E.W. SCRIPPS COMPANY
        (Exact name of registrant as specified in its charter)
                                   
                                   
   Delaware                                             51-0304972
(State or other jurisdiction of                       (I.R.S. Employer
incorporation or organization)                     Identification Number)

1105 N. Market Street
Wilmington, Delaware                                     19801
(Address of principal executive offices)               (Zip Code)

  Registrant's telephone number, including area code:  (302) 478-4141

     Title of each class                  Name of exchange on which registered
Securities registered pursuant to 
Section 12(b) of the Act:                     New York Stock Exchange
  Class A Common stock, $.01 par value       

Securities registered pursuant to 
Section 12(g) of the Act:
     Not applicable

Indicate by check mark whether the Registrant (1) has filed all
reports required to be filed by Section 13 or 15(d) of the Securities
and Exchange Act of 1934 during the preceding 12 months (or for such
shorter period that the Registrant was required to file such reports),
and (2) has been subject to such filing requirements for the past 90
days.
Yes   X        No

Indicate by check mark if disclosure of delinquent filers pursuant to
Item 405 of Regulation S-K is not contained herein, and will not be
contained, to the best of the registrant's knowledge, in definitive
proxy or information statements incorporated by reference in Part III
of this Form 10-K or any amendment to this Form 10-K.
      X

The  aggregate market value of Class A Common stock of the  Registrant
held  by  non-affiliates of the Registrant, based on the  $40.625  per
share  closing  price  for  such  stock  on  January  31,  1996,   was
approximately  $1,112,000,000.   As  of     January  31,   1996   non-
affiliates held approximately 2,320,000 shares of Common Voting stock.
There is no active market for such stock.

As of January 31, 1996 there were 60,170,008 shares outstanding of the
Registrant's  Class  A  Common stock, $.01 par  value  per  share  and
19,978,373 shares outstanding of the Registrant's Common Voting stock,
$.01 par value per share.

<PAGE>

                  INDEX TO THE E. W. SCRIPPS COMPANY
                                   
  AMENDED ANNUAL REPORT ON FORM 10-K FOR THE YEAR ENDED DECEMBER 31, 1995
                                   
This amendment to The E.W. Scripps Company Annual Report on Form 10-K
for the year ended December 31, 1995 provides additional disclosures
regarding foreign currency forward agreements and cash flow from operating
activities filed under Item 7.  Management's Discussion and Analysis of 
Financial Condition and Results of Operations and additional disclosures
relating to accruals for certain lawsuits and settlements under Item 8.
Financial Statements and Supplementary Data.  
                                   

Item No.                                                              Page

                                PART I
1. Business
       Newspapers                                                       3
       Broadcast Television                                             7
       Entertainment                                                   10
       Employees                                                       11
2. Properties                                                          11
3. Legal Proceedings                                                   11
4  Submission of Matters to a Vote of Securities Holders               11
                                   
                                PART II

5. Market for Registrant's Common Stock and Related Stockholder
   Matters                                                             12
6. Selected Financial Data                                             12
7. Management's Discussion and Analysis of Financial Condition and
   Results of Operations                                               12
8. Financial Statements and Supplementary Data                         12
9. Changes in and Disagreements with Accountants on Accounting and
   Financial Disclosures                                               12
                                   
                               PART III

10.Directors and Executive Officers of the Registrant
        Executive Officers                                             13
        Directors                                                      14
11.Executive Compensation
        Summary Compensation Table                                     16
        Option/SAR Grants in 1995                                      17
        Aggregated Option/SAR Exercises in 1995 and FY-End 
           Option/SAR Values                                           17
        Scripps Stock Plans to be Assumed by New Scripps               18
        Compensation Committee Interlocks and Insider Participation    22
        Pension Plan                                                   23
12.Security Ownership of Certain Beneficial Owners and Management
        Security Ownership of Certain Beneficial Owners                24
        Security Ownership of Management                               26
13.Certain Relationships and Related Transactions                      28

                                PART IV

14.Exhibits, Financial Statement Schedules, and Reports on Form 8-K    30

<PAGE>

                                PART I

ITEM 1. BUSINESS

The E.W. Scripps Company ("Scripps") publishes daily newspapers in
fifteen markets, operates local television stations in nine markets,
operates cable television systems with 766,000 subscribers (at
December 31, 1995) in nine geographic clusters, and its entertainment
division primarily produces television programming and licenses comic
characters.

On October 28, 1995, Scripps and Comcast Corporation ("Comcast")
reached an agreement pursuant to which Scripps will contribute all of
its non-cable television assets to Scripps Howard, Inc. ("SHI" - a
wholly-owned subsidiary of Scripps and the direct or indirect parent
of all of Scripps' operations) and SHI's cable television system
subsidiaries ("Scripps Cable") will be transferred to and held
directly by Scripps.  Scripps Cable will be acquired by Comcast
through a tax-free merger (the "Merger") with Scripps.  The remaining
SHI business will continue as "New Scripps", which will be distributed
in a tax-free "spin-off" to Scripps shareholders (the "Spin-Off")
prior to the Merger and thereafter renamed The E.W. Scripps Company.
As a condition of the Merger Scripps has agreed to retire or defease
its $32 million aggregate principal amount 7.375% notes due in 1998
("Defeasance").  The Merger, Spin-off and Defeasance are collectively
referred to as the "Transactions."

The total value in Comcast shares that Scripps shareholders are
expected to receive is $1.575 billion, subject to certain closing
adjustments.  In the Spin-Off Scripps shareholders will receive one
New Scripps Common Voting Share for each share of Scripps Common
Voting Stock held and one New Scripps Class A Common Share for each
share of Scripps Class A Common Stock held.

Scripps' historical basis in its assets and liabilities will be
carried over to New Scripps.  The Transactions will be recorded as a
reverse-spin transaction, and accordingly New Scripps' results of
operations for periods prior to the consummation of the Transactions
will be identical to the historical results previously reported by
Scripps.  Because Scripps Cable represents an entire business segment
that will be divested, its results are reported as "discontinued
operations" for all periods presented.  Results of the remaining
business segments, including results for divested operating units
within these segments through their dates of sale, are reported as
"continuing operations."  Management of New Scripps intends to
continue to pay the same quarterly dividend per share as Scripps.
Future dividends will, however, be subject to New Scripps' earnings,
financial condition, and capital requirements.

The closing date of the Transactions is expected to be in the third
quarter of 1996, subject to regulatory approvals and certain other
conditions.  Controlling shareholders in Scripps and Comcast have
agreed to vote in favor of the Merger, and as a result completion of
the Transactions is assured so long as such conditions are satisfied
and such regulatory approvals (including approval of the Spin-Off as a
tax-free transaction by the Internal Revenue Service and approval of
the Merger by the Federal Communications Commission and certain
franchise authorities) are received.  While there can be no assurances
regarding such approvals, management believes all such approvals will
be obtained.  Additional information related to Scripps Cable may be
found in Amendment Number 2 (filed on March 28, 1996) to Scripps
Current Report on Form 8-K filed on December 29, 1995.

If the Transactions are consummated, the newspaper, broadcasting and
entertainment businesses of Scripps will continue to be operated by
New Scripps.  Accordingly, the discussion set forth below of the
Scripps newspaper, broadcasting and entertainment businesses also
serves as a discussion of the New Scripps businesses.
                                   

                              Newspapers

General - Scripps publishes daily newspapers in fifteen markets.  From
its Washington bureau Scripps operates the Scripps Howard News
Service, a supplemental wire service covering stories in the capital,
other parts of the United States, and abroad.  Scripps acquired or
divested the following newspaper operations in the five years ended
December 31, 1995:
   1995 - Divested the Watsonville, California, daily newspaper.
   1993 - Divested the Tulare, California, and San Juan, Puerto Rico
   newspapers.
   1992 - Acquired three daily newspapers in California (including The
   Monterey County Herald in connection with the sale of The Pittsburgh
   Press).  Divested The Pittsburgh Press.

<PAGE>

Revenues - The composition of Scripps' newspaper operating revenues
for the five years ended December 31, 1995 is as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                                
                                                                 1995          1994          1993          1992         1991
<S>                                                        <C>           <C>           <C>           <C>           <C>      
Newspaper advertising:                                                                                                          
     Local ROP                                             $     197,235 $     190,147 $     177,028 $     168,286 $     165,900
     Classified ROP                                              179,694       161,835       141,994       122,081       118,641
     National ROP                                                 16,354        15,595        11,999        12,094        12,438
     Preprint                                                     68,645        63,103        57,304        50,720        45,729
                                                                                                                                
Total newspaper advertising                                      461,928       430,680       388,325       353,181       342,708
Circulation                                                      125,304       116,117       112,393       102,679        98,126
Joint operating agency distributions                              43,863        44,151        38,647        40,018        36,647
Other                                                              9,009         8,274         8,815         8,971         7,840
                                                                                                                                
Total                                                            640,104       599,222       548,180       504,849       485,321
Divested newspapers                                                  294         3,716        19,874       103,838       205,565
                                                                                                                                
Total newspaper operating revenues                         $     640,398 $     602,938 $     568,054 $     608,687 $     690,886
</TABLE>


Scripps' newspaper operating revenues are derived primarily from
advertising and circulation.  Advertising rates and revenues vary
among Scripps' newspapers depending on circulation, type of
advertising, local market conditions, and competition.  Advertising
revenues are derived from run-of-paper ("ROP") advertisements included
with news stories in the body of the newspaper and from preprinted
advertisements that are generally produced by advertisers and inserted
into the newspaper.

ROP is further broken down among "local," "classified," and "national"
advertising.  Local refers to advertising that is not in the
classified advertising section and is purchased by in-market
advertisers.  Classified refers to advertising in the section of the
newspaper that is grouped by type of advertising, e.g., automotive and
help wanted.  National refers to advertising purchased by businesses
that operate beyond the local market and purchase advertising from
many newspapers, primarily through advertising agencies.  A given
volume of ROP advertisements is generally more profitable to Scripps
than the same volume of preprinted advertisements.

Advertising revenues vary through the year, with the first and third
quarters generally having lower revenues than the second and fourth
quarters.  Advertising rates and volume are highest on Sundays,
primarily because circulation and readership is greatest on Sundays.

Advertising information for Scripps' newspapers is as follows
(excluding divested newspapers):

<TABLE>
<CAPTION>
( in thousands )                                                                                                                
                                                                 1995          1994          1993          1992         1991
<S>                                                               <C>           <C>           <C>           <C>           <C>
Newspaper advertising inches:                                                                                                   
     Local                                                         6,810         6,941         6,618         7,016         7,247
     Classified                                                    6,704         6,576         6,080         5,438         5,446
     National                                                        338           319           283           310           372
                                                                                                                                
Total full-run advertising inches                                 13,852        13,836        12,981        12,764        13,065
                                                                                                                                
   Previously reported classified advertising inches have been restated
   to report classified advertising inches as Standard Advertising Units
   ("SAU", calculated on a 6 column page instead of a 10 column page).
</TABLE>

<PAGE>

Circulation revenues are derived from home delivery sales of
newspapers to subscribers and from single-copy sales made through
retail outlets and vending machines.  Circulation information for
Scripps' newspapers is as follows:

<TABLE>
<CAPTION>
( in thousands ) (1)                              Morning(M)
                   Newspaper                      Evening(E)       1995          1994          1993          1992         1991
<S>                                              <C>             <C>           <C>           <C>           <C>           <C>
             Daily Paid Circulation                                                                                       
Albuquerque (NM) Tribune (2)                         E              30.0          32.4          34.7          35.5          38.6
Birmingham (AL) Post-Herald (2)                    M (3)            58.2          59.6          60.1          61.9          60.6
Bremerton (WA) Sun                                 M (4)            35.9          38.2          39.6          38.6          40.4
Cincinnati (OH) Post (2)                           E (6)            87.4          90.9          95.1          98.5         100.9
Denver (CO) Rocky Mountain News                      M             331.0         344.9         342.9         356.9         355.9
El Paso (TX) Herald Post (2)                         E              22.3          23.7          25.2          27.6          28.3
Evansville (IN) Courier (2)                          M              61.8          62.8          64.3          63.9          62.8
Knoxville (TN) News-Sentinel                         M             124.9         127.9         123.9         126.0         103.9
Memphis (TN) Commercial Appeal                       M             190.2         198.0         196.2         191.8         194.9
Monterey County (CA) Herald                        M (5)            34.7          35.3          34.3          36.7          35.3
Naples (FL) Daily News                               M              47.8          45.2          44.1          42.0          39.8
Redding (CA) Record-Searchlight                    M (4)            37.7          37.1          38.4          38.6          40.6
San Luis Obispo (CA)                                                                                                            
     Telegram-Tribune                              M (4)            32.2          32.2          32.5          31.5          32.5
Stuart (FL) News                                     M              36.3          34.7          33.1          30.9          29.7
Ventura County (CA) Star                         M (4),(7)          96.3         102.9          99.6          97.8          98.9
                                                                                                                                
Total Daily Circulation                                          1,226.7       1,265.8       1,264.0       1,278.2       1,263.1
                                                                                                                                
            Sunday Paid Circulation                                                                                             
Bremerton (WA) Sun                                                  39.6          40.5          40.7          39.5              
Denver (CO) Rocky Mountain News                                    436.1         447.2         453.3         430.1         425.4
Evansville (IN) Courier                                            114.0         116.4         118.6         118.1         117.7
Knoxville (TN) News-Sentinel                                       174.8         177.9         183.5         182.9         174.9
Memphis (TN) Commercial Appeal                                     269.4         279.9         279.5         282.3         282.4
Monterey County (CA) Herald                         (5)             38.1          39.1          35.1          38.2          37.3
Naples (FL) Daily News                                              61.4          58.4          57.4          54.8          51.7
Redding (CA) Record-Searchlight                                     39.9          40.3          40.7          40.9          40.0
Stuart (FL) News                                                    44.4          43.1          40.6          37.5          35.4
Ventura County (CA) Star                            (7)            104.0         108.8         106.2         105.4         107.2
                                                                                                                                
Total Sunday Circulation                                         1,321.7       1,351.6       1,355.6       1,329.7       1,272.0
                                                                                                                                
 (1) Based on Audit Bureau of Circulation
     Publisher's Statements ("Statements") for the
     six-month periods ending September 30, except
     figures for the Naples Daily News and the Stuart News
     which are from the Statements for the twelve-
     month periods ending September 30.

(2)  This newspaper is published under a JOA with
     another newspaper in its market.  See "Joint
     Operating Agencies."

(3)  Will move to evening distribution in 1996.
                                                                                                                                
(4)  Redding moved from evening to morning
     distribution in 1994.  Bremerton, San Luis
     Obispo, and the Thousand Oaks and Simi Valley
     editions of the Ventura County newspaper moved to
     morning distribution in 1995.

(5)  Acquired in 1992.

(6)  Includes circulation of The Kentucky Post.

(7)  Prior year amounts have been restated.
     Ventura County, Thousand Oaks, and Simi Valley
     Star are now reported as separate editions of a
     single newspaper.
</TABLE>


Joint operating agency distributions represent Scripps' share of
profits of newspapers managed by the other party to a joint operating
agency (see "Joint Operating Agencies").  Other newspaper operating
revenues include commercial printing.

<PAGE>

Joint Operating Agencies - Scripps is currently a party to newspaper
joint operating agencies ("JOAs") in five markets.  A JOA combines all
but the editorial operations of two competing newspapers in a market
in order to reduce aggregate expenses and take advantage of economies
of scale, thereby allowing the continuing operation of both newspapers
in that market.  The Newspaper Preservation Act of 1970 ("NPA")
provides a limited exemption from anti-trust laws, generally
permitting the continuance of JOAs in existence prior to the enactment
of the NPA and the formation, under certain circumstances, of new JOAs
between newspapers.  Except for Scripps' JOA in Cincinnati, all of
Scripps' JOAs were entered into prior to the enactment of the NPA.
From time to time the legality of pre-NPA JOAs has been challenged on
anti-trust grounds but no such challenge has yet succeeded in the
courts.

JOA revenues less JOA expenses, as defined in each JOA, equals JOA
profits, which are split between the parties to the JOA.  In each case
JOA expenses exclude editorial expenses.  Scripps manages the JOA in
Evansville and receives approximately 80% of JOA profits.  Each of the
other four JOAs are managed by the other party to the JOA.  Scripps
receives approximately 20% to 40% of JOA profits for those JOAs.

The table below provides certain information about Scripps' JOAs.

<TABLE>
<CAPTION>
                                                                     Year JOA       Year of JOA
          Newspaper               Publisher of Other Newspaper     Entered Into     Expiration
<S>                            <C>                                     <C>             <C>
Managed by Scripps:                                                                              
   The Evansville Courier      Hartmann Publications                   1938            1998
Managed by Other Publisher:                                                              
   The Albuquerque Tribune       Journal Publishing Company            1933            2022
   Birmingham Post-Herald      Newhouse Newspapers                     1950            2015
   The Cincinnati Post         Gannett Newspapers                      1977            2007
   El Paso Herald Post         Gannett Newspapers                      1936            2015
</TABLE>

The JOAs generally provide for automatic renewal terms of ten years
unless an advance notice of termination ranging from two to five years
is given by either party.  Scripps has notified Hartmann Publications
of its intent to terminate the Evansville JOA.

Competition - Scripps' newspapers compete for advertising revenues
primarily with other local media, including other local newspapers,
television and radio stations, and direct mail.  Competition for
advertising revenues is based upon audience size and demographics,
price, and effectiveness.  Newspapers compete with all other
information and entertainment media for consumers' discretionary time.

All of Scripps' newspaper markets are highly competitive, particularly
Denver, the largest market in which Scripps publishes a newspaper.

Newspaper Production - Scripps' daily newspapers are printed using
offset or flexographic presses and use computer systems for writing,
editing, and composing and producing the advertising and news material
printed in each edition.

Raw Materials and Labor Costs - Scripps consumed approximately 190,000
metric tons of newsprint for the year ended December 31, 1995, a 6%
decrease from 1994.  Scripps purchases newsprint from various
suppliers, many of which are Canadian.  Management believes that
Scripps' sources of supply of newsprint are adequate for its
anticipated needs.  Newsprint prices increased dramatically in 1994
and 1995.  As a result newsprint costs accounted for approximately 23%
of Scripps' newspaper operating expenses in 1995 as compared to 19% in
1994.  While the rate of increase in the price of newsprint is
expected to slow, the effects of anticipated increases in the price of
newsprint in 1996 and price increases which became effective in the
second half of 1995 are expected to result in a 20% increase in
newsprint and ink expense in 1996.

Labor costs accounted for approximately 43% of Scripps' newspaper
operating expenses in 1995 and 45% in 1994.  A substantial number of
Scripps' newspaper employees are represented by labor unions.  See
"Employees."

<PAGE>

                         Broadcast Television

General - Scripps' television operations consist of nine network-
affiliated television stations.  Scripps acquired or divested the
following broadcast operations in the five years ended December 31,
1995:
  1993 - Divested radio stations and Memphis television station.
  1991 - Acquired Baltimore television station WMAR.
  
Revenues - The composition of Scripps' broadcasting operating revenues
for the five years ended December 31, 1995 is as follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                                
                                                                 1995          1994          1993          1992         1991
<S>                                                        <C>           <C>           <C>           <C>           <C>      
Local advertising                                          $     150,489 $     142,491 $     130,603 $     120,148 $     106,610
National advertising                                             125,476       122,668       114,558       109,204        99,459
Political advertising                                              3,207        14,291         1,344         8,836           665
Other                                                             16,056         8,734         8,439         9,037         9,661
                                                                                                                                
Total                                                            295,228       288,184       254,944       247,225       216,395
Divested television and radio stations                                                        29,350        30,062        29,055
                                                                                                                                
Total broadcasting operating revenues                      $     295,228 $     288,184 $     284,294 $     277,287 $     245,450
</TABLE>


Scripps' television operating revenues are derived primarily from the
sale of time to businesses for commercial messages that appear during
entertainment and news programming.  Local advertising refers to time
purchased by local businesses; national refers to regional and
national businesses; political refers to campaigns for elective office
and campaigns for political issues.

The first and third quarters of each year generally have lower
advertising revenues than the second and fourth quarters, due in part
to higher retail advertising during the holiday seasons, political
advertising in election years, and "sweeps" periods.  Advertising
rates are based primarily upon the size and demographics of the
audience for each program.

Other revenues primarily consist of network compensation (see
"Network Affiliation and Programming").  The new and extended network
affiliation agreements signed in 1994 and 1995 with ABC require
increased network compensation payments.

<PAGE>

Information concerning Scripps' stations and the markets in which they
operate is as follows:

<TABLE>
<CAPTION>
                                                                        Current                                             
                                                 Expiration           Affiliation Stations                                  
                                       Network     of FCC    Rank of   Agreement     in                                     
         Station and Market          Affiliation   License   Market(1)  Expires    Market(3)  1995   1994    1993   1992    1991
<S>                                    <C>          <C>         <C>       <C>        <C>        <C>    <C>     <C>    <C>     <C>
   WXYZ, Detroit, Ch. 7                  ABC        1997        9         2004        6                                         
        Average Audience Share (2)                                                              21     21      21     22      23
        Station Rank in Market (3)                                                               1      1       1      1       1
   WEWS, Cleveland, Ch. 5                ABC        1997        13        2004       10                                         
        Average Audience Share (2)                                                              19     20      20     21      20
        Station Rank in Market (3)                                                               1      1       1      1       1
   WFTS, Tampa, Ch. 28                 ABC (6)      1997        15        2004       10                                         
        Average Audience Share (2)                                                              10      8       8      7       7
        Station Rank in Market (3)                                                               4      4       4      4       4
   KNXV, Phoenix, Ch. 15               ABC (6)      1998        17        2004       11                                         
        Average Audience Share (2)                                                              10     10       9     10      10
        Station Rank in Market (3)                                                               4      4       4      4       4
   WMAR, Baltimore, Ch. 2 (4)          ABC (6)      1996        23        2004        6                                         
        Average Audience Share (2)                                                              15     17      19     17      21
        Station Rank in Market (3)                                                               3      3       2      2       1
   WCPO, Cincinnati, Ch. 9             CBS (5)      1997        29        1996        5                                         
        Average Audience Share (2)                                                              17     19      21     22      20
        Station Rank in Market (3)                                                               1      1       1      1       1
   KSHB, Kansas City, Ch. 41           NBC (6)      1998        32        2004        7                                         
        Average Audience Share (2)                                                              10     11      10     11       9
        Station Rank in Market (3)                                                               4      4       4      4       4
   WPTV, W. Palm Beach, Ch. 5            NBC        1997        45        2004        6                                         
        Average Audience Share (2)                                                              18     20      24     23      25
        Station Rank in Market (3)                                                               1      1       1      1       1
   KJRH, Tulsa, Ch. 2                    NBC        1998        59        2004        7                                         
        Average Audience Share (2)                                                              16     16      15     16      17
        Station Rank in Market (3)                                                               3      4       3      3       3
                                                                                                                                
All market and audience data is                                                                                                 
based on November A.C. Nielsen
Company survey.
                                                                                                                                
(1)  Rank of Market represents the
     relative size of the television
     market in the United States.
(2)  Represents the number of
     television households tuned to a
     specific station Sign-On/Sign-Off,
     Sunday - Saturday,
     as a percentage of total
     viewing households in Area of
     Dominant Influence.
(3)  Stations in Market does not
     include public broadcasting
     stations, satellite stations, or
     translators which rebroadcast
     signals from distant
     stations.  Station Rank in Market is
     based on Average Audience Share as
     described in (2).
(4)  Station purchased May 30, 1991.
(5)  Affiliation will change to ABC
     in June 1996.  The ABC affiliation
     agreement has a term of ten years.
(6)  Prior to January 1995 WFTS and
     KNXV were FOX affiliates and WMAR
     was a NBC affiliate; prior to
     September 1994 KSHB was
     a FOX affiliate.
</TABLE>

<PAGE>

Competition - Scripps' television stations compete for advertising
revenues primarily with other local media, including other television
stations, radio stations, newspapers, and direct mail.  Competition
for advertising revenues is based upon audience size and demographics,
price, and effectiveness.  Television stations compete for consumers'
discretionary time with all other information and entertainment media.
Continuing technological advances will improve the capability of
alternative service providers such as traditional cable, "wireless"
cable, and direct broadcast satellite television to offer video
services in competition with terrestrial broadcasting.  The degree of
competition from such service providers and from local telephone
companies which are pursuing efforts to enter this market is expected
to increase.  Scripps intends to undertake upgrades in its services as
may be permitted by the Federal Communications Commission ("FCC")
to maintain its competitive posture, and such facility upgrades may 
require large capital investments. Technological advances in interactive
media services will increase these competitive pressures.

Network Affiliation and Programming - Scripps' television stations are
affiliated with national television networks.  The networks offer a
variety of programs to affiliated stations, which have the right of
first refusal before such programming may be offered to other
television stations in the same market.  Networks compensate
affiliated stations for carrying network programming.

In addition to network programs, Scripps' television stations
broadcast locally produced programs, syndicated programs, sports
events, movies, and public service programs.  News is the focus of
Scripps' locally produced programming.  Advertising during local news
programs accounts for more than 30% of a station's revenues.

Federal Regulation of Broadcasting - Television broadcasting is
subject to the jurisdiction of the FCC pursuant to the Communications
Act of 1934, as amended ("Communications Act").  The Communications Act 
prohibits the operation of television broadcasting stations except in 
accordance with a license issued by the FCC and empowers the FCC to revoke,
modify, and renew broadcasting licenses, approve the transfer of
control of any corporation holding such licenses, determine the
location of stations, regulate the equipment used by stations, and
adopt and enforce necessary regulations.  The Telecommunications Act
of 1996 (the "1996 Act"), effective February 8, 1996, significantly
relaxes the regulatory environment applicable to broadcasters.

Under the new legislation, television broadcast licenses may be
granted for a term of eight years, rather than five, and they remain
renewable upon request.  While there can be no assurance regarding
the renewal of Scripps' television broadcast licenses, Scripps
has never had a license revoked, has never been denied a renewal, and
all previous renewals have been for the maximum term.  In January 1996 
the FCC's staff granted the application for renewal of the license for 
Scripps' Phoenix station that had been filed in 1993.  The staff denied 
a petition to deny that license filed by the League of United Latin 
American Citizens ("LULAC").  

FCC regulations govern the multiple ownership of television stations
and other media.  Under the multiple ownership rule, a license for a
television station will generally not be granted or renewed if (i) the
applicant already owns, operates, or controls a television station
serving substantially the same area, or (ii) the grant of the license
would result in the applicant's owning, operating, controlling, or
having an interest in, more than twelve television stations or in
television stations whose total national audience reach exceeds 25% of
all television households.  The 1996 Act eliminates the twelve-station
national cap and raises the national household-percentage reach cap to
35%.  The legislation also directs the FCC to promptly reconsider its
local multiple ownership limits for television.  The FCC rules also
generally prohibit "cross-ownership" of a television station and daily
newspaper or cable television system in the same service area.
Scripps' television station and daily newspaper in Cincinnati were
owned by Scripps at the time the cross-ownership rules were enacted
and enjoy "grandfathered" status.  These properties would become
subject to the cross-ownership rules upon their sale.  The FCC has
also announced that it will consider during 1996 whether to amend its
newspaper/broadcast cross-ownership prohibition.

Under the Cable Television Consumer Protection and Competition Act of
1992 ("1992 Act"), each television broadcast station gained "must-
carry" rights on any cable system defined as "local" with respect to
that station.  Stations may waive their must-carry rights and instead
negotiate retransmission consent agreements with local cable
companies.  Scripps' stations have generally elected to negotiate
retransmission consent agreements with cable companies.

Management believes Scripps is in substantial compliance with all
applicable regulatory requirements.

<PAGE>

                             Entertainment

General - Scripps' Entertainment segment includes United Media, a
licensor and syndicator of news features and comics, Home & Garden
Television ("HGTV"), Scripps Howard Productions ("SHP"), Cinetel
Productions ("Cinetel"), an independent producer of cable television
programming, and Scripps' equity interests in The Television Food
Network and SportSouth, both cable television networks.

HGTV was launched on December 30, 1994.  Cinetel was acquired on March
31, 1994.  SHP began operations in 1993 and began selling programs in
1995.

Revenues - The composition of Scripps' entertainment revenues for the
five years ended December 31, 1995 is as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                                
                                                                 1995          1994          1993          1992         1991
<S>                                                        <C>           <C>           <C>           <C>           <C>       
Licensing                                                  $      49,366 $      49,236 $      55,083 $      57,136 $      62,167
Newspaper feature distribution                                    18,915        17,998        18,814        19,013        19,827
Film and television production                                    13,789         5,725        10,757        11,060         9,617
Other                                                             12,682           514            87                            
                                                                                                                                
Total entertainment operating revenues                     $      94,752 $      73,473 $      84,741 $      87,209 $      91,611
</TABLE>

Scripps, under the trade name United Media, is a leading distributor
of news columns, comics, and other features for the newspaper
industry. Included among these features is "Peanuts", one of the most
successful strips in the history of comic art.  United Media sold its
worldwide "Garfield" and "U.S. Acres" copyrights in 1994.  Film and
television production revenues prior to 1994 were primarily related to
"Garfield" television programming.

United Media owns and licenses worldwide copyrights relating to
"Peanuts" and other character properties for use on numerous products,
including plush toys, greeting cards, and apparel, for promotional
purposes, and for exhibit on television, video cassettes, and other
media.  Merchandise, literary, and exhibition licensing revenues are
generally a negotiated percentage of the licensee's sales.  Scripps
generally receives a fixed fee for the use of its copyrights for
promotional and advertising purposes.  More than half of the licensing
revenues are from markets outside the United States.  Scripps
generally pays a percentage of gross syndication and licensing
royalties to the creators of these properties.

HGTV features 24 hours of daily programming focusing on home repair
and remodeling, gardening, decorating, and other activities associated
with the home.  Scripps expects to invest an additional $35,000,000 in
HGTV in the next two years, including capital expenditures and pre-tax
operating losses.

HGTV revenues are derived from the sale of advertising time and from
program license fees received from cable television and other
distribution systems that carry the network.  Such license fees are
generally based on the number of subscribers who receive HGTV.

HGTV programming is transmitted via satellite to cable television
systems.  The HGTV audience includes satellite dish owners, who can
view HGTV programming without paying a fee.  HGTV will begin to
scramble its signal in 1996.

SHP acquires, creates, develops, and produces programming product for
domestic and international television.  Cinetel produces programs for
cable television, such as Club Dance at the Whitehorse Cafe and
Shadetree Mechanic.

Scripps' film and television program production revenues are derived
from the licensing of programming to broadcast and cable television
networks, the fees for which are negotiated with the networks.  The
success of Scripps' programs is dependent upon public taste, which is
unpredictable and subject to change.  Consequently, operating revenues
are subject to substantial fluctuations.

<PAGE>

Programs are developed and produced internally and in collaboration
with a number of independent writers, producers and creative teams
under production arrangements.  SHP licenses a program prior to
commencing production.  To date the initial license fees have
approximated the production costs of each program.  SHP retains the
distribution rights for foreign, syndicated television, cable
television, and home video markets.

Competition - Scripps' newspaper feature distribution operations
compete for a limited amount of newspaper space with other
distributors of news columns, comics, and other features.  Competition
is primarily based on price and popularity of the features.
Popularity of licensed characters is a primary factor in obtaining and
renewing merchandise and promotional licenses.

Scripps' program and production operations compete with all forms of
entertainment.  In addition to competing for market share with other
entertainment companies, Scripps competes to obtain creative talents,
story properties, advertiser support and broadcast rights.  A
significant number of other companies produce and/or distribute
programs and provide programming to cable television and other system
operators.  Competition is primarily based on price, quality of the
programming, and public taste.


                               Employees

As of December 31, 1995 Scripps had approximately 6,700 full-time
employees, of whom approximately 4,800 were engaged in newspapers,
1,500 in broadcasting, and 350 in entertainment.  Various labor unions
represent approximately 1,900 employees, primarily in newspapers.
Collective bargaining agreements covering approximately 50% of union-
represented employees are being negotiated currently or will be
negotiated in 1996.  Except for work stoppages at The Pittsburgh
Press, which was sold in 1992, Scripps has not experienced any work
stoppages since March 1985.  Scripps considers its relationship with
employees to be generally satisfactory.


ITEM 2.  PROPERTIES

The properties used in Scripps' newspaper operations generally include
business and editorial offices and printing plants.

Scripps' television operations require offices and studios and other
real property for towers upon which broadcasting transmitters and
antenna equipment are located.  Increased capital expenditures in 1994
and 1995 are associated with more local news programming, primarily,
in Kansas City, Phoenix, and Tampa.  Ongoing advances in the
technology for delivering video signals to the home, such as "high
definition television," may, in the future, require a high level of
capital expenditures in order to maintain competitive position.

Scripps' entertainment operations require offices and studios and
other real and personal property to deliver programming product.  HGTV
and Cinetel operate from an 80,000 square-foot production facility in
Knoxville.

Management believes Scripps' present facilities are generally well-
maintained and are sufficient to serve its present needs.


ITEM 3.  LEGAL PROCEEDINGS

Scripps is involved in litigation arising in the ordinary course of
business, such as defamation actions and various governmental and
administrative proceedings primarily relating to renewal of broadcast
licenses, none of which is expected to result in material loss.


ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

There were no matters submitted to a vote of securities holders in the
quarter ended December 31, 1995.

<PAGE>
                                PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON STOCK AND RELATED STOCKHOLDER
         MATTERS

Shares of Scripps Class A Common Stock are traded on the New York
Stock Exchange ("NYSE") under the symbol "SSP".  There are
approximately 4,900 owners of Scripps' Class A Common Stock, based on
security position listings, and 27 owners of Scripps' Common Voting
Stock (which does not have a public market).  Scripps has declared
cash dividends in every year since its incorporation in 1922.

The range of market prices of Scripps' Class A Common Stock, which
represents the high and low sales prices for each full quarterly
period, and quarterly cash dividends, are as follows:


<TABLE>
<CAPTION>
                                                                    1st          2nd           3rd          4th                 
                                                                  Quarter      Quarter       Quarter      Quarter       Total
<S>                                                                <C>           <C>          <C>          <C>             <C>
                            1995                                                                                                
Market price of common stock:                                                                                                   
   High                                                            $32.750       $32.375      $34.625      $40.625              
   Low                                                              26.750        28.000       30.625       33.500              
                                                                                                                                
Cash dividends per share of common stock                             $ .11         $ .13        $ .13        $ .13         $ .50
                                                                                                                                
                            1994                                                                                                
Market price of common stock:                                                                                                   
   High                                                            $29.250       $29.500      $30.500      $31.000              
   Low                                                              24.875        23.000       27.875       27.500              
                                                                                                                                
Cash dividends per share of common stock                             $ .11         $ .11        $ .11        $ .11         $ .44
</TABLE>

Upon completion of the Transactions the separate existence of Scripps
will cease.  New Scripps' Class A Common Shares issued in the Spin-Off
are expected to be listed on the NYSE and to trade under the symbol
"SSP".   Management of New Scripps intends to maintain the same
quarterly dividend per share as Scripps.  Future dividends will,
however, be subject to New Scripps' earnings, financial condition, and
capital requirements.

ITEM 6.  SELECTED FINANCIAL DATA

The information required by this item is filed as part of this Form 10-
K.  See Index to Consolidated Financial Statement Information at page
F-1 of this Form 10-K.

ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
         AND RESULTS OF OPERATIONS

The information required by this item is filed as part of this Form 10-
K.  See Index to Consolidated Financial Statement Information at page
F-1 of this Form 10-K.

ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The information required by this item is filed as part of this Form 10-
K.  See Index to Consolidated Financial Statement Information at page
F-1 of this Form 10-K.

ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
         AND FINANCIAL DISCLOSURES

Not applicable.

<PAGE>

                               PART III

ITEM 10.  DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

                          Executive Officers

The executive officers of Scripps and New Scripps are as follows.
Executive officers serve at the pleasure of the Boards of Directors.
Certain information about such officers appears in the table below.

   Name                    Age                  Position

Lawrence A. Leser           60   Chairman of the Board of
                                 Directors (since August 1994); Chief
                                 Executive Officer (since 1985);
                                 Director (since 1977); President (1985
                                 to August 1994)

William R. Burleigh         60   President (since August 1994);
                                 Chief Operating Officer (since May
                                 1994); Director (since 1990);
                                 Executive Vice President (1990 to
                                 August 1994); Senior Vice
                                 President/Newspapers and Publishing
                                 (1986 to 1990)

Daniel J. Castellini        56   Senior Vice President/Finance and
                                 Administration (since 1986)

F. Steven Crawford          47   Senior Vice President/Cable
                                 (since September 1992); Vice
                                 President, Cable (1990 to September
                                 1992); General Manager, TeleScripps
                                 Cable Company (1983 to 1990)

Paul F. (Frank) Gardner     53   Senior Vice President/Broadcasting
                                 (since April 1993); Senior Vice President,
                                 News Programming, Fox Broadcasting Company
                                 (1991 to 1993); Vice President and
                                 General Manager, WCPO Television,
                                 Cincinnati (1988 to 1991)

Alan M. Horton              52   Senior Vice President/Newspapers
                                 (since May 1994); Vice
                                 President/Operations, Newspapers (1992
                                 to May 1994); Editor, Naples Daily
                                 News (1987 to 1992)

Craig C. Standen            53   Senior Vice President/Corporate
                                 Development (since August 1994); Vice
                                 President/Marketing-Advertising,
                                 Newspapers (1990 to August 1994)

J. Robert Routt             41   Vice President and Controller
                                 (since 1985)

E. John Wolfzorn            50   Treasurer (since 1979)

M. Denise Kuprionis         39   Corporate Secretary (since 1987)

Gregory L. Ebel             40   Vice President/Human Resources
                                 (since 1994); Senior Vice President,
                                 PNC Bank Ohio (1990 to 1994)

Richard A. Boehne           39   Vice President/Corporate
                                 Communications and Investor Relations
                                 (since 1995); Director of Corporate
                                 Communications and Investor Relations
                                 (1989 to 1994)

<PAGE>

                               Directors

The directors of Scripps and New Scripps are as follows.  Each
director serves until the next succeeding annual meeting of
stockholders and until his successor is elected and qualified.
Certain information about such directors appears in the table below.

                                                 Principal Occupation or       
                             Director            Occupation/Business
    Name              Age    Since             Experience for Past Five Years

Daniel J. Meyer(1)     59     1988      Chairman since January 1,
                                        1991, Chief Executive Officer since
                                        April 24, 1990, President and Chief
                                        Operating Officer from November 1987
                                        through April 1990, of Cincinnati
                                        Milacron Inc. (a manufacturer of metal
                                        working and plastics processing
                                        machinery and systems).

Nicholas B. Paumgarten 50     1988      Managing Director of J.P.
                                        Morgan & Co. Inc. since February 10,
                                        1992 (an investment banking firm);
                                        Managing Director of Dillon, Read &
                                        Co. Inc. from March 19, 1991 through
                                        February 9, 1992 (an investment
                                        banking firm); Managing Director from
                                        1981 through March 18, 1991 of The
                                        First Boston Corporation (an
                                        investment banking firm).

David R. Huhn          58     1991      Retired; President of
                                        McAlpin's, Inc., a subsidiary of
                                        Mercantile Stores Co., Inc. from
                                        October 16, 1991 through February 3,
                                        1994; Chairman and Chief Executive
                                        Officer from September 1989 through
                                        October 15, 1991, of Mercantile Stores
                                        Co., Inc.

John H. Burlingame(2)  62     1988      Executive Partner since 1982
                                        of Baker & Hostetler (law firm).

William R. Burleigh    60     1990      President of Scripps since
                                        August 1994; Chief Operating Officer
                                        since May 1994, Executive Vice
                                        President from March 1990 through
                                        August 1994.

Lawrence A. Leser(3)   60     1977      Chairman of Scripps
                                        since August 1994, Chief Executive
                                        Officer since July 1985, President
                                        from July 1985 through August 1994.

Charles E. Scripps(4)  76     1946      Chairman of the Executive
                                        Committee of Scripps since August
                                        1994; Chairman of the Board of
                                        Directors of Scripps from 1953 to
                                        August 1994.

Paul K. Scripps(5)     50     1986      Chairman since December 1989
                                        of John P. Scripps Newspapers, a
                                        subsidiary of Scripps.

Robert P. Scripps(6)   78     1949      A Director of Scripps since 1949.

<PAGE>

(1)  Mr. Meyer is a director of Cincinnati Milacron Inc., Star Bank
     Corporation (bank holding company) and Hubbell Incorporated
     (manufacturer of wiring and lighting devices).

(2)  Mr. Burlingame is a Trustee of The Edward W. Scripps Trust
     ("Scripps Trust").  See Item 12 "Security Ownership of Certain
     Beneficial Owners and Management."

(3)  Mr. Leser is a director of Union Central Life Insurance Company
     and AK Steel Holding Corporation (steel manufacturer).

(4)  Mr. Charles E. Scripps is the brother of Robert P. Scripps and
     Chairman of the Board of Trustees of the Scripps Trust.

(5)  Mr. Paul K. Scripps serves as a director pursuant to an 
     agreement between the Scripps Trust and John P. Scripps.
     See Item 13 "Certain Relationships and Related Transactions--John
     P. Scripps Newspapers."

(6)  Mr. Robert P. Scripps is a Trustee of the Scripps Trust and the
     brother of Charles E. Scripps.

Committees.  The Scripps Board has, and after the Spin-Off the New
Scripps Board will have, an Executive Committee, an Audit Committee
and a Compensation Committee.  The functions of each of these
committees are described and the members of each are listed below.

Charles E. Scripps, Lawrence A. Leser and John H. Burlingame are the
members of the Executive Committee.  The Executive Committee exercises
all of the powers of the Board in the management of corporate business
and affairs between Board meetings, except the power to fill vacancies
on the Board or its committees.

Daniel J. Meyer, Nicholas B. Paumgarten and David R. Huhn are the
members of the Audit Committee, which nominates the independent
auditors each year, reviews the audit plans of both the internal and
independent auditors, evaluates the adequacy of and monitors
compliance with corporate accounting policies, and reviews the annual
financial statements.  The internal and independent auditors have
unrestricted access to the Audit Committee.

Charles E. Scripps, Daniel J. Meyer and David R. Huhn are the members
of the Compensation Committee, which establishes overall compensation
policy, determines compensation of senior management and administers
the Scripps Incentive Plan.

Meetings.  The Scripps Board held 4 regularly scheduled and 5 special
meetings during 1995.  Each director of Scripps attended at least 75%
of all meetings of the Scripps Board and committees of the Scripps
Board on which he serves.

Compensation of Directors.  Each director elected by the holders of
Scripps Class A Common Stock receives an annual fee of $22,000, and an
additional $2,000 for each meeting that he attends of the Scripps
Board or a committee thereof on which he serves.  Additionally, for
each committee of which he is chairman, such director receives an
annual fee of $3,000.  Directors elected by the holders of Scripps
Common Voting Stock, with the exception of Charles E. Scripps, do not
receive any compensation for services as directors or committee
members.  Charles E. Scripps receives a fee for such services at the
annual rate of $50,000, but does not receive any additional fees for
his attendance at Scripps Board or Committee meetings.  It is expected
that New Scripps will compensate directors following the Spin-Off
substantially in accordance with the foregoing practices.

<PAGE>

ITEM 11.  EXECUTIVE COMPENSATION

                      Summary Compensation Table

Prior to the Spin-Off, Scripps executive officers will not have
received any compensation from New Scripps for serving as executive
officers thereof.  It is expected that New Scripps will compensate its
executive officers following the Spin-Off substantially in accordance
with the compensation practices of Scripps.

The following table sets forth certain information regarding the
compensation earned by and paid and awarded to the Chief Executive
Officer of Scripps and each of the four other most highly compensated
executive officers of Scripps, during each of the last three fiscal
years.

<TABLE>
<CAPTION>
                                                                              Long-Term Compensation
                                                                            Awards                  Payouts             All
                                                                 Restricted     Securities                             Other
                                    Annual Compensation             Stock       Underlying           LTIP             Compen-
                                                                  Award(s)       Options/           Payouts           sation
Principal Position     Year         Salary          Bonus            (1)         SARs (#)             (2)               (3)
<S>                             <C>           <C>            <C>                      <C>     <C>               <C>            
Lawrence A. Leser        1995   $     675,000 $      540,000 $              0               0 $               0 $           4,500
Chairman and Chief       1994         650,000        520,000                0          40,000                 0             4,500
Executive Officer        1993         630,000        250,000                0         140,000            76,000             7,075
                                                                                                                                 
William R. Burleigh      1995   $     455,000 $      227,500 $              0               0 $               0 $           4,500
President and Chief      1994         423,333        211,667          180,780          30,000                 0             4,500
Operating Officer        1993         400,000        100,000                0          75,000            21,600             7,075
                                                                                                                                 
Paul F. (Frank) Gardner  1995   $     380,000 $      106,400 $              0               0 $               0 $           4,500
Senior Vice President/   1994         330,000        132,000          376,625          25,000                 0             4,500
Broadcasting (4)         1993         225,000        120,000          413,925          56,500                 0             6,000
                                                                                                                                 
Daniel J. Castellini     1995   $     335,000 $      134,000 $              0               0 $               0 $           4,500
Senior Vice President/   1994         325,000        130,000                0          20,000                 0             4,500
Finance and              1993         325,000         85,000                0          48,000            26,208             7,075
Administration
                                                                                                                                 
Craig C. Standen         1995   $     325,000 $      130,000 $              0               0 $               0 $           4,500
Senior Vice President/   1994         310,000        103,833          210,975          20,000                 0             4,500
Corporate Development (5)
                                                                                                                                 
Alan M. Horton           1995   $     325,000 $      130,000 $              0               0 $               0 $           4,500
Senior Vice President/   1994         255,938         92,813          210,975          20,000            14,323             4,500
Newspapers (6)                                                                                                                   
</TABLE>


(1)  The aggregate number and value of restricted stock holdings
     ("Restricted Stock Awards") for each named executive officer as
     of the end of 1995 were as follows:  Mr. Burleigh held 6,000
     shares with a value of $239,250; Mr. Gardner held 24,500 shares
     with a value of $976,938; Mr. Standen and Mr. Horton each held
     7,500 shares, with a value of $299,063 each.  Dividends were paid
     during 1995 on the shares of restricted stock held by each named
     executive officer at a rate of thirteen cents per share per
     quarter, except for the first quarter when the dividend rate was
     eleven cents.  Messrs. Leser and Castellini did not hold any
     restricted stock at December 31, 1995.  All restricted shares are
     shares of Scripps Class A Common Stock.  New Scripps will assume
     the Restricted Stock Awards and the Scripps Incentive Plan
     pursuant to the Spin-Off.

<PAGE>

(2)  Represents compensation paid pursuant to the Scripps Medium Term
     Bonus Plan.  This plan terminated in 1991.  The final vesting
     period, with respect to contingent awards outstanding under this
     plan, was December 1993.

(3)  Represents compensation paid pursuant to the Scripps Retirement
     and Investment Plan.

(4)  Mr. Gardner was elected to the position of Senior Vice
     President/Broadcasting on April 1, 1993.  The compensation
     reported for 1993 reflects his actual 1993 earnings.

(5)  Mr. Standen was elected an executive officer of Scripps in August
     1994.  Prior to this appointment he was a Vice President of a
     subsidiary of Scripps.  The compensation reported for 1994
     reflects his actual 1994 earnings.

(6)  Mr. Horton was elected an executive officer of Scripps in May
     1994. Prior to this appointment he was a Vice President of a
     subsidiary of Scripps.  The compensation reported for 1994
     reflects his actual 1994 earnings.

                       Option/SAR Grants in 1995

Scripps maintains the Scripps Incentive Plan and the Scripps Non-
employee Directors' Stock Option Plan.  New Scripps will assume these
plans and the options and awards outstanding under them.  Accordingly,
upon consummation of the Spin-Off, all references in such plans,
options and awards to Scripps and Scripps Class A Common Stock will be
deemed to refer to New Scripps and New Scripps Class A Common Shares.
There were no option grants to the named executives in 1995.
                                   
 Aggregated Option/SAR Exercises in 1995 and FY-End Option/SAR Values

The following table sets forth certain information regarding the
number and value of options for shares of Scripps Class A Common Stock
held by the named executives at December 31, 1995.  One executive
exercised an option during 1995.  These options will be assumed by New
Scripps pursuant to the Spin-Off.

<TABLE>
<CAPTION>
                                                                                       Value of
                                                        Number of Securities           Unexercised
                                                        Underlying Unexercised         In-the-Money Options/
                         Shares Acquired  Value         Options/SARs at12/31/95        SARs at 12/31/95 ($)
Name                     on Exercise (#)  Realized ($)  Exercisable/Unexercisable      Exercisable/Unexercisable

<S>                        <C>            <C>              <C>                         <C>
Lawrence A. Leser                                          325,500 / 12,000            $4,641,988 / 263,940

William R. Burleigh                                        195,000 / 10,000            $2,806,225 / 219,950

Paul F. (Frank) Gardner    22,000         $294,945         59,500 / 0                  $555,938 /0

Daniel J. Castellini                                       129,000 / 5,000             $1,865,525 / 109,975

Craig C. Standen                                           60,275 / 6,000              $934,807 /131,970

Alan M. Horton                                             56,050 / 1,500              $781,061 /32,993
</TABLE>

<PAGE>

           Scripps Stock Plans to be Assumed by New Scripps

Scripps maintains the following stock plans: (i) the 1987 Long-Term
Incentive Plan ("Scripps Incentive Plan") and (ii) the 1994 Non-
Employee Directors' Stock Option Plan ("Scripps Directors' Plan," and
collectively, the "Scripps Stock Plans").  In connection with the
Merger and related transactions, New Scripps will assume the Scripps
Stock Plans and the options and awards outstanding thereunder.  All
references in such plans to Scripps and Scripps Class A Common Stock
will be deemed to refer to New Scripps and New Scripps Class A Common
Shares.  Approval of the Merger by the holders of Scripps Common
Voting Stock will constitute approval of New Scripps' assumption of
the Scripps Stock Plans for purposes of the stockholder approval
requirements of Rule 16b-3 under the Exchange Act.

Scripps Incentive Plan.  Upon consummation of the Spin-Off, New
Scripps will assume the Scripps Incentive Plan and all options and
awards outstanding thereunder.  All such options and awards will be
adjusted in accordance with the plan by the Compensation Committee so
as to prevent enlargement or dilution of the rights represented by
such options and awards.  No amendments will be made to the Scripps
Incentive Plan as a result of the Spin-Off.  All information appearing
below about the Scripps Incentive Plan will continue to apply to the
plan after assumption thereof by New Scripps.

The purpose of the Scripps Incentive Plan is to promote the long-term
growth and profitability of Scripps by enabling it to attract and
retain the best available persons for positions of substantial
responsibility.  Grants of incentive or nonqualified stock options,
stock appreciation rights (in tandem with or independent of options)
("SARs"), restricted or nonrestricted share awards, performance units,
or any combination thereof,  may be made under the Scripps Incentive
Plan.  Participation is limited to officers and other key employees of
Scripps selected by the Compensation Committee.  Directors who are not
officers of Scripps are not eligible to participate in the Scripps
Incentive Plan.  Scripps has reserved 3,250,000 shares of Class A
Common Stock for issuance under the plan.  The maximum number of
shares of Scripps Class A Common Stock with respect to which options,
SARs, restricted stock or performance units, or any combination
thereof, may be granted under the Scripps Incentive Plan to any
employee in any one calendar year is limited to 500,000 shares.

Stock Options and SARs.  The exercise price of stock options granted
under the Scripps Incentive Plan shall not be less than 100% of the
fair market value of the shares on the date the option is granted.
The Compensation Committee may grant incentive or nonqualified
options.  Options may be exercised upon payment of the exercise price
in cash, in shares previously acquired by the optionee, or a
combination of cash and such shares.  Options may also be exercised in
accordance with a "cashless" exercise procedure that permits the
optionee to sell all or a portion of the shares underlying the option
or obtain a margin loan from a broker sufficient to enable payment in
either case of the exercise price of the option.  The Compensation
Committee shall determine the date or dates on which each option shall
become exercisable.  The Compensation Committee may accelerate the
vesting of any option or SAR held by an employee who retires or whose
employment is otherwise terminated for any reason other than cause.
"Cause" means, generally, conviction of a felony, conduct that could
cause demonstrable and serious injury to Scripps, or gross dereliction
of duty or other grave misconduct.  Retired employees have a period of
five years following retirement to exercise their options and SARs.
Upon a change in control of Scripps there will be an automatic
acceleration of the vesting of any outstanding option or SAR as of the
date of such change in control.

<PAGE>

The Compensation Committee is authorized to grant SARs under the
Scripps Incentive Plan independently of or in tandem with stock
options.  The exercise of an option shall result in an immediate
forfeiture of its corresponding tandem SAR, and the exercise of a
tandem SAR shall cause an immediate forfeiture of its corresponding
option.  A tandem SAR shall expire at the same time as and shall be
transferable only when and under the same conditions as the related
option.  Tandem SARs shall be exercised only when, to the extent and
on the conditions that the related option is exercisable.  Upon
exercise, the optionee shall be entitled to distribution of an amount
equal to the difference between the fair market value of a share of
Scripps Class A Common Stock on the date of exercise and the exercise
price of the option to which the SAR corresponds.  The Compensation
Committee shall decide whether such distribution shall be in cash, in
shares, or in a combination thereof.  All tandem SARs will be
exercised automatically on the last day prior to the expiration date
of the related option.  An independent SAR will entitle an employee to
receive, with respect to each share of Class A Common Stock as to
which the SAR is exercised, the excess of the fair market value of one
share of such stock on the date of exercise over its fair market value
on the date such SAR was granted.  As defined in the Scripps Incentive
Plan, "fair market value" means the average of the highest and lowest
selling prices of the Scripps Class A Common Stock as reported on the
New York Stock Exchange on the date in question.  Independent SARs may
become exercisable at such time or times, and on such conditions as
the Compensation Committee may specify, except that no such SAR will
become exercisable during the first six months following the date on
which it was granted.  The Scripps Incentive Plan provides that each
independent SAR will be exercised automatically on the last day prior
to its expiration date.  Payments of the amount to which an employee
is entitled upon the exercise of an independent SAR shall be made in
cash or shares of Scripps Class A Common Stock, or in any combination
thereof, as the Compensation Committee shall determine.  To the extent
that the payment is made in shares, the shares will be valued at their
fair market value on the day of exercise of such SAR.

No option, SAR or performance unit shall be transferable by an
employee otherwise than by will or the laws of descent and
distribution or pursuant to a qualified domestic relations order.  The
Scripps Incentive Plan provides that the Compensation Committee shall
make adjustments as it deems appropriate in the number and kind of
shares reserved for issuance under the Plan, and the number and kind
of shares covered by grants made under the plan and in the exercise
price of outstanding options, in certain events, such as
reorganization, recapitalization, stock split or merger.  The
Compensation Committee may also authorize cash awards to any
participant in order to assist him or her in meeting tax obligations
with respect to shares received under the plan.

Share Awards.  The Compensation Committee may award shares of Scripps
Class A Common Stock under the Scripps Incentive Plan and place
restrictions on transfer of such shares.  Each award shall specify the
applicable restrictions, if any, on such shares, the duration of such
restrictions, and the time at which such restrictions shall lapse.
Participants will be required to deposit shares with Scripps during
the period of any restriction on transfer.

Performance Units.  The Compensation Committee may grant performance
units to participants under the Scripps Incentive Plan.  Each unit
shall have a dollar value determined at the time of grant.  The value
of each unit may be fixed or it may fluctuate based on a performance
factor (e.g., return on equity) selected by the Compensation
Committee.  The Compensation Committee shall establish performance
goals that, depending on the extent to which they are met, will
determine the final value of the performance units or the final number
of units actually earned by participants, or both.  Performance units
that are earned by a participant may be paid in restricted or
nonrestricted shares, in cash, or in a combination of both at the
Compensation Committee's discretion.

Miscellaneous.  The Scripps Incentive Plan provides for vesting,
exercise or forfeiture of rights granted under the Scripps Incentive
Plan on retirement, death, disability, termination of employment or a
change of control.  The Board of Directors may modify, suspend or
terminate the Scripps Incentive Plan as long as it does not impair the
rights of any participant thereunder.  The holders of Scripps Common
Voting Stock must approve any increase in the maximum number of shares
reserved for issuance under the plan, any change in the classes of
employees eligible to participate in the plan and any material
increase in the benefits accruing to participants.  The Scripps
Incentive Plan was approved by the holders of Scripps Common Voting
Stock in December 1987 and shall terminate in December 1997 except
with respect to awards or options then outstanding.

Scripps Directors' Plan.  Upon consummation of the Spin-Off, New
Scripps will assume the Scripps Directors' Plan and all options
outstanding thereunder.  All such options will be adjusted in
accordance with the plan by the Compensation Committee so as to
prevent enlargement or dilution of the rights represented by such
options.  No amendments will be made to this plan as a result of the
Spin-Off.  All information appearing below about the Scripps
Directors' Plan will continue to apply to the plan after assumption
thereof by New Scripps.

<PAGE>

The purpose of the plan is to strengthen the alignment of interests
between non-employee directors and the stockholders of Scripps through
the increased ownership by such directors of shares of Scripps Class A
Common Stock.  The total number of shares of Class A Common Stock of
Scripps that may be made subject to options awarded under the Plan is
50,000.  Participation is limited to non-employee directors of Scripps
elected by the holders of Class A Common Stock.

Under the plan, each qualified director shall receive a one-time non-
qualified stock option for 5,000 shares of Class A Common Stock at the
time of initial election.  On December 9, 1994, each of the three non-
employee directors currently in office received an option for 5,000
shares of Class A Common Stock.  The plan was subsequently approved by
the holders of the Common Voting Stock.

The exercise price of each option granted under the plan shall be
equal to the fair market value of a share of Scripps Class A Common
Stock on the date that the option is granted.  Options may be
exercised in whole or in part upon payment of the exercise price in
cash or in shares of Scripps Class A Common Stock previously acquired
or a combination of cash and such shares.  The plan also provides for
"cashless exercise" of options pursuant to which a participant pays
the exercise price of his options by selling all or part of the
underlying common shares.

The stock options granted under the plan to the current non-employee
directors of Scripps are exercisable and shall expire on December
9, 2004.  All other stock options granted under the plan shall be
exercisable on the first anniversary of the recipient's election as a
director by the holders of Scripps Class A Common Stock and shall have
terms of ten years from the date of grant.

Options granted under the plan are not transferable except as
permitted by applicable law.  The plan provides for appropriate
adjustments in the number and kind of shares reserved for issuance
under the plan or covered by options granted under the Plan and in the
exercise price of outstanding options in the event of a
reorganization, stock split, merger, or similar event.  The plan will
continue in effect until its expiration on December 9, 2004, and
options then outstanding will continue in effect until the expiration
of their terms.

Rule 16b-3.  Pursuant to Section 16(b) of the Exchange Act, directors,
certain officers and 10% stockholders of Scripps are generally liable
to Scripps for repayment of any "short-swing" profits realized from
any non-exempt purchase and sale of Scripps Common Stock occurring
within a six-month period.  Rule 16b-3, promulgated under the Exchange
Act, provides an exemption from Section 16(b) liability for certain
transactions by an officer or director pursuant to an employee benefit
plan that complies with such rule.  Specifically, the grant of an
option under an employee benefit plan that complies with Rule 16b-3
will not be deemed the purchase of a security and the actual or deemed
sale of shares in connection with certain option exercises will not be
deemed a sale for Section 16(b) purposes.  The Scripps Stock Plans are
designed to comply with Rule 16b-3.

Federal Income Tax Consequences of the Scripps Stock Plans.  The
following is a summary of the federal income tax consequences of
transactions under the Scripps Stock Plans.

Incentive Stock Options.  No taxable income is realized by the
optionee upon the grant or exercise of an incentive stock option.  If
Class A Common Stock is issued to an optionee pursuant to the exercise
of an incentive stock option, and if no disqualifying disposition of
such stock is made by such optionee within two years after the date of
grant or within one year after the transfer of such shares to such
optionee, then (a) upon the sale of such stock a long-term capital
gain or loss will be realized in an amount equal to the difference
between the option price and the amount realized by the optionee and
(b) no deduction will be allowed to Scripps for federal income tax
purposes.  The excess (if any) of the fair market value of the shares
on the date of exercise over the option price, however, is includable
in alternative minimum taxable income unless the shares are disposed
of in the taxable year the option is exercised.

If Class A Common Stock acquired upon the exercise of an incentive
stock option is disposed of prior to the expiration of either holding
period described above, generally (i) the optionee realizes ordinary
income in the year of disposition in an amount equal to the excess (if
any) of the fair market value of the shares on the date of exercise
(or, if less, the amount realized on the disposition of the shares)
over the option price paid for such shares and (ii) Scripps will be
entitled to deduct the amount realized as ordinary income by the
optionee if Scripps satisfies applicable federal withholding or
reporting requirements.  Any further gain (or loss) realized by the
participant will be taxed as short-term or long-term capital gain (or
loss), as the case may be, and will not result in any deduction for
Scripps.

<PAGE>

With respect to the exercise of an incentive stock option and the
payment of the option price by the delivery of shares of Class A
Common Stock, to the extent that the number of shares received does
not exceed the number of shares surrendered, no taxable income will be
realized by the optionee at that time, the tax basis of the shares
received will be the same as the tax basis of the shares surrendered,
and the holding period (except for purposes of the one-year period
referred to above) of the optionee in shares received will include his
holding period in the shares surrendered.  To the extent that the
number of shares received exceeds the number of shares surrendered, no
taxable income will be realized by the optionee at that time; such
excess shares will be considered incentive stock option stock with a
zero basis; and the holding period of the optionee in such shares will
begin on the date such shares are transferred to the optionee.  If the
shares surrendered were acquired as the result of the exercise of an
incentive stock option and the surrender takes place within two years
from the date the option relating to the surrendered shares was
granted or within one year from the date of such exercise, the
surrender will result in a disqualifying disposition and the optionee
will realize ordinary income at that time in the amount of the excess,
if any, of the fair market value at the time of exercise of the shares
surrendered over the basis of the such shares.  If any of the shares
received are disposed of in a disqualifying disposition, the optionee
will be will be treated as first disposing of the shares with a zero
basis.

Non-Qualified Stock Options.  With respect to non-qualified stock
options generally, (a) no income is realized by the optionee at the
time the option is granted, (b) upon exercise of the option, the
optionee realizes ordinary income in an amount equal to the excess, if
any, of the fair market value of the shares of Class A Common Stock on
the date of exercise over the option price paid for the shares, and
Scripps is entitled to a tax deduction in the amount of ordinary
income realized (provided that applicable withholding or reporting
requirements are satisfied), and (c) upon disposition of the Class A
Common Stock received upon the exercise of the option, the optionee
receives, as either short-term or long-term capital gain (or loss),
depending upon the length of time that the optionee has held the
shares, income (or loss) equal to  the difference between the amount
realized and the fair market value of the shares on the date of
exercise.

With respect to the exercise of a non-qualified stock option and the
payment of the option price by the delivery of shares of Class A
Common Stock, to the extent that the number of shares received does
not exceed the number of shares surrendered, no taxable income will be
realized by the optionee at that time, the tax basis of the shares
received will be the same as the tax basis of the shares surrendered,
and the holding period of the optionee in the shares received will
include his holding period in the shares surrendered.  To the extent
that the number of shares received exceeds the number of shares
surrendered, ordinary income will be realized by the optionee at that
time in the amount of the fair market value of such excess shares, the
tax basis of such excess shares will be such fair market value, and
the holding period of the optionee in such shares will begin on the
date such shares are transferred to the optionee.

Stock Appreciation Rights.  No income will be realized by an optionee
in connection with the grant of a stock appreciation right under the
Scripps Incentive Plan.  When the right is exercised, the optionee
will generally be required to recognize as ordinary income in the year
of exercise an amount equal to the sum of the amount of cash and the
fair market value of any shares received.  Scripps will be entitled to
a deduction equal to the amount included in such optionee's ordinary
income by reason of the exercise if Scripps satisfies applicable
federal withholding or reporting requirements.  If the optionee
received Class A Common Stock upon the exercise of a stock
appreciation right, the post-exercise appreciation (or depreciation)
will be treated in the same manner as discussed above under "Non-
Qualified Stock Options."

Restricted Stock Awards.  A recipient of a restricted stock award
generally will recognize ordinary income equal to the difference
between the fair market value of the restricted stock at the time the
stock is transferable or not subject to a substantial risk of
forfeiture and the consideration, if any, paid for the stock.  A
recipient may elect, however, within 30 days of the date of grant, to
recognize taxable ordinary income on the date of grant equal to the
excess of the fair market value of the shares of restricted stock on
such date (determined without regard to any restrictions other than
restrictions which will never lapse) over the consideration, if any,
paid for such restricted stock.  Scripps generally will be entitled to
a deduction equal to the amount that is taxable as ordinary income to
the recipient if Scripps satisfies applicable federal withholding or
reporting requirements.

Performance Units.  A recipient of performance units will recognize
ordinary income when the objectives for a performance unit are
satisfied.  The time at which a recipient of a performance unit will
recognize ordinary income will generally depend upon whether the
recipient receives restricted or nonrestricted stock, cash or a
combination thereof.  Scripps generally will be entitled to a
deduction equal to the amount that is taxable as ordinary income to
the recipient if Scripps satisfies certain withholding requirements.

<PAGE>

Capital Gains.  Under current law, capital gains are subject to the
same tax rates that apply to ordinary income, except the rate on long-
term capital gains may not exceed 28%.  Capital losses may be utilized
to offset capital gains to the extent of capital gains, and $3,000 of
capital losses in excess of capital gains ($1,500 in the case of a
married individual filing a separate return) is deductible against
other income.

To receive long-term capital gain (loss) treatment with respect to any
appreciation (depreciation) in the value of Class A Common Stock
acquired pursuant to the Scripps Stock Plans, the participant must
hold such shares for more than one year.  Shares held for one year or
less will receive short-term capital gain or loss treatment.

Dividends and Dividend Equivalents.  Dividends paid on restricted
stock generally will be treated as compensation that is taxable as
ordinary income to the participant and may be deductible by Scripps.
If, however, the participant makes a Section 83(b) election, the
dividends will be taxable as ordinary income to the participants, but
will not be deductible by Scripps.

$1,000,000 Deduction Limitation.  Scripps is not entitled to deduct
annual remuneration in excess of $1 million (the "Deduction
Limitation") paid to certain of its employees unless such remuneration
satisfies an exception to the Deduction Limitation, including an
exception for performance-based compensation.  Thus, unless options,
rights or awards granted under the Scripps Incentive Plan satisfy an
exception to the Deduction Limitation, Scripps' deduction with respect
to such options, rights or awards will be subject to the Deduction
Limitation.

Under Treasury Regulations, compensation attributable to a stock
option, stock appreciation right, restricted stock or performance unit
is deemed to satisfy the performance based compensation exception if:

               "the grant or award ...  is made by the
          compensation committee; the plan under which the
          option or right ... is granted states the maximum
          number of shares with respect to which options or
          rights ... may be granted during a specified
          period to any employee; and, under the terms of
          the option or right ... the amount of compensation
          the employee could receive is based solely on an
          increase in the value of the stock after the date
          of the grant or award . . ."

If a compensation committee comprised solely of two or more "outside
directors" within the meaning of Section 162(m) of the Internal
Revenue Code of 1986 (the "Code") makes grants, Scripps' deduction
with respect to options granted under the Scripps Incentive Plan will
not be subject to the Deduction Limitation.

      Compensation Committee Interlocks and Insider Participation

Daniel J. Meyer, Charles E. Scripps and David R. Huhn are the members
of Scripps' Compensation Committee.  Following consummation of the
Spin-Off, it is expected that they will continue to serve on New
Scripps' Compensation Committee.

Mr. Charles E. Scripps and Mr. Robert P. Scripps, directors of Scripps
and New Scripps, are general partners in Jefferson Building
Partnership (the "Jefferson Partnership"), which was formed in 1984.
The Albuquerque Publishing Company, a subsidiary of Scripps that
is a 50% owned partnership that operates The Albuquerque Tribune under
a joint operating agreement, leases the facilities for The Albuquerque
Tribune from a partnership controlled in part by the Jefferson
Partnership.  This lease terminates in 2004.  Total rent under the
lease for 1995 was approximately $1,851,790.  The Albuquerque
Publishing Company has an option to purchase the property that is
exercisable until 2034.  The purchase price will be equal to 7.7 times
the basis rent for the lease year in which the property is purchased.
The parties to the Albuquerque joint operating agreement lease the
land on which the Albuquerque facilities are situated to the Jefferson
Partnership under a lease terminating in 2034 and providing for rent
of $150,000 per year, subject to certain adjustments for inflation.
The lease income for 1995 was $168,000.  The Jefferson Partnership has
subleased the land to the Albuquerque Publishing Company as part of
the facilities lease arrangement described above.

Mr. Charles E. Scripps is a Trustee of the Scripps Trust.  Mr. Scripps
is expected to continue to serve as a Trustee of the Scripps Trust in
1996.  As a Trustee, Mr. Scripps shares the power, together with the
other two Trustees, to vote and dispose of the 32,610,000 shares of
Scripps Class A Common Stock and 16,040,000 shares of Scripps Common
Voting Stock held by the Scripps Trust.  Following the Spin-off, the
Scripps Trust will hold 32,610,000 New Scripps Class A Common Shares
and 16,040,000 New Scripps Common Voting Shares.  Mr. Scripps has a
life income interest in the Scripps Trust.

<PAGE>

                             Pension Plan

Executive officers and substantially all other non-union employees of
Scripps and New Scripps are participants in a non-contributory defined
benefit pension plan (the "Pension Plan").  Contributions to the
Pension Plan are based on separate actuarial computations for each
business unit and are made by the business unit compensating the
particular individual.  Following the Spin-Off, New Scripps will
continue the Pension Plan.

<TABLE>
<CAPTION>
                                                   Years of Service
 Remuneration          15 Years        20 Years         25 Years        30 Years        35 Years
                                                                                                   
     <S>                  <C>             <C>             <C>            <C>             <C>
     $  300,000           $  55,000       $  74,000       $  92,000      $  111,000      $  129,000
        400,000              74,000          99,000         123,000         148,000         173,000
        500,000              93,000         124,000         155,000         186,000         216,000
        600,000             112,000         149,000         186,000         223,000         260,000
        700,000             130,000         174,000         217,000         261,000         304,000
        800,000             149,000         199,000         248,000         298,000         348,000
        900,000             168,000         224,000         280,000         336,000         391,000
      1,000,000             187,000         249,000         311,000         373,000         435,000
      1,500,000             280,000         374,000         467,000         561,000         654,000
</TABLE>


The above table shows the annual normal retirement benefits which,
absent the maximum benefit limitations (the "Benefit Limitations")
imposed by Section 415(b) of the Code would be payable pursuant to the
Pension Plan upon retirement at age 65 (based upon the 1996 social
security integration level under the Pension Plan), pursuant to a
straight life annuity option, for employees in the compensation ranges
specified and under various assumptions with respect to average final
annual compensation and years of credited services.

In general, the Benefit Limitations limit the annual retirement
benefits that may be paid pursuant to the Pension Plan to $120,000
(subject to further cost-of-living increases promulgated by the United
States Secretary of the Treasury).  Payments under the Pension Plan
are supplemented with direct pension payments equal to the amount, if
any, by which the benefits that otherwise would be payable under the
Pension Plan exceed the benefits that are permitted to be paid under
the Benefit Limitations.  Annual normal retirement benefits are
computed at the rate of 1% of average final annual compensation up to
the applicable social security integration level plus 1.25% of average
final annual compensation in excess of the social security integration
level, multiplied by the employee's years of credited service.  An
employee's benefits are actuarially adjusted if paid in a form other
than a life annuity.

An employee's average final compensation is the average annual amount
of his pensionable compensation (generally salary and bonus, excluding
any compensation pursuant to the Medium Term Bonus Plan, the Scripps
Retirement and Investment Plan and any other annual or long-term
compensation reflected in the Summary Compensation Table) for service
during the five consecutive years within the last ten years of his
employment for which his total compensation was greatest.  The
employee's years of credited service equal the number of years of his
employment with Scripps (subject to certain limitations).  As of
December 31, 1995, the years of credited service of the individuals
named in the cash compensation table are as follows: Mr. Leser-28; Mr.
Burleigh-39; Mr. Castellini-25; Mr. Standen-5; Mr. Gardner-11; Mr.
Horton-25.

<PAGE>
                                   
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

            Security Ownership of Certain Beneficial Owners

The following table sets forth certain information with respect to
persons known to Scripps to be the beneficial owners of more than five
percent of Scripps Class A Common Stock or Scripps Common Voting
Stock.  Unless otherwise indicated, all information is as of January
31, 1996, and the persons named in the table have sole voting and
investment power with respect to all shares shown therein as being
beneficially owned by them.  Assuming that the Spin-Off had occurred
as of the aforesaid date, the information in the table below would
also reflect the number of Class A Common Shares and Common Voting
Shares of New Scripps, and the respective percentages thereof,
beneficially owned by the persons named in such table.


<TABLE>
<CAPTION>
                                                                        Common                
Name and Address                           Class A                      Voting                
of Beneficial Owner                      Common Stock    Percent        Stock        Percent
                                                                                              
<S>                                         <C>              <C>        <C>              <C>
The Edward W. Scripps Trust(1)              32,610,000       54.0%      16,040,000       81.0%
312 Walnut Street                                                                             
Cincinnati, Ohio                                                                              
                                                                                              
Jack R. Howard(2)                            3,659,198        6.1%         170,000        0.9%
c/o Scripps Howard, Inc.                                                                      
Attn:  Corporate Secretary                                                                    
312 Walnut Street                                                                             
Cincinnati, Ohio                                                                              
                                                                                              
Paul K. Scripps and                            189,097        0.3%       1,616,113        8.2%
John P. Scripps Trust(3)                                                                      
525 C Street, Suite 306                                                                       
San Diego, California                                                                         
                                                                                              
The Capital Group Companies, Inc.(4)         4,226,400        7.0%             -0-         -0-
333 South Hope Street                                                                         
Los Angeles, California                                                                       
                                                                                              
Chemical Bank, Trustee(5)                          ---         ---       1,242,000        6.3%
270 Park Avenue                                                                               
New York, New York                                                                            
</TABLE>
<PAGE>

(1)  Under the Trust Agreement establishing the Scripps Trust, the
     Scripps Trust must retain voting stock sufficient to ensure
     control of Scripps (and following the Spin-Off, New Scripps)
     until the final distribution of the Scripps Trust estate unless
     earlier stock dispositions are necessary for the purpose of
     preventing loss or damage to such estate.  The Scripps Trust will
     terminate upon the death of the last to survive of four persons
     specified in the Scripps Trust, the youngest of whom is 72 years
     of age.  Upon the termination of the Scripps Trust, substantially
     all of its assets (including all shares of capital stock of
     Scripps or, following the Spin-Off, New Scripps, held by the
     Scripps Trust) will be distributed to the grandchildren of Robert
     Paine Scripps (a son of Edward W. Scripps), of whom there are 28.
     Certain of these grandchildren have entered into an agreement
     among themselves, other cousins and Scripps which will restrict
     transfer and govern voting of shares of Scripps Common Voting
     Stock (and, following the Spin-Off, New Scripps Common Voting
     Shares) to be held by them upon termination of the Scripps Trust
     and distribution of the Scripps Trust estate.  This agreement
     will apply to the New Scripps Common Voting Shares following the
     Spin-Off.  See "Certain Relationships and Related Transactions--
     Scripps Family Agreement."

(2)  The shares listed for Mr. Howard consist of 3,327,385 shares of
     Scripps Class A Common Stock and 170,000 shares of Scripps Common
     Voting Stock held in an irrevocable trust established for the
     benefit of Mr. Howard and his wife and of which Mr. Howard and
     his wife are the sole trustees; and 331,813 shares of Scripps
     Class A Common Stock owned by Mr. Howard's wife.  Mr. Howard
     disclaims any beneficial interest in the shares held by his wife.

(3)  The shares listed for Mr. Paul K. Scripps include 119,520 shares
     of Scripps Common Voting Stock and 400 shares of Scripps Class A
     Common Stock held in various trusts for the benefit of certain
     relatives of Paul K. Scripps and 100 shares of Scripps Class A
     Common Stock owned by his wife.  Mr. Scripps is a trustee of the
     aforesaid trusts.  Mr. Scripps disclaims beneficial ownership of
     the shares held in such trusts and the shares owned by his wife.
     The shares listed also include 1,445,453 shares of Scripps Common
     Voting Stock and 188,497 shares of Scripps Class A Common Stock
     held by five trusts of which Mr. Scripps is a trustee.  Mr.
     Scripps is the sole beneficiary of one of such trusts, holding
     349,018 shares of Scripps Common Voting Stock and 47,124 shares
     of Scripps Class A Common Stock.  He disclaims beneficial
     ownership of the shares held in the other four trusts.

(4)  The Capital Group Companies, Inc. ("Capital"), the parent company
     of six investment management companies, has filed a Schedule 13G
     with the Securities and Exchange Commission with respect to the
     Scripps Class A Common Stock.  According to the Schedule 13G for
     the year ended December 31, 1995, Capital Guardian Trust Company
     and Capital Research Management Company, operating subsidiaries
     of Capital, exercised as of December 29, 1995 investment
     discretion with respect to 1,111,400 and 3,115,000 shares,
     respectively, or a combined total of 7.0% of the outstanding
     Class A Common Stock, which was owned by various institutional
     investors.

(5)  Based on information provided by Chemical Bank, the 1,242,000
     shares of Common Voting Stock are held in two trusts of which
     Chemical Bank is the sole trustee.  These trusts were established
     by Jack R. Howard's parents for the benefit of his sister.

<PAGE>

                   Security Ownership of Management

The following information is set forth with respect to Scripps Class A
Common Stock and Scripps Common Voting Stock beneficially owned as of
January 31, 1996, by each director, each named executive officer, and
by all directors and executive officers of Scripps as a group.  Unless
otherwise indicated, the persons named in the table have sole voting
and investment power with respect to all shares shown therein as being
beneficially owned by them.  Assuming that the Spin-Off had occurred
as of the aforesaid date, the information in the table below would
also reflect the number of New Scripps Class A Common Shares and New
Scripps Common Voting Shares, and the respective percentages thereof,
beneficially owned by the persons named in the table.


<TABLE>
<CAPTION>
          Name of Individual                                                 Common                  
         or Number of Persons                Class A                         Voting                  
               in Group                    Common Stock      Percent          Stock         Percent
                                                                                                     
<S>                                             <C>            <C>             <C>            <C>   
William R. Burleigh(1)                              32,515      *              ---            ---
                                                                                                     
John H. Burlingame(2)                                    0     ---             ---            ---
                                                                                                     
David R. Huhn(3)                                       500      *              ---            ---
                                                                                                     
Lawrence A. Leser(4)                                50,000      *              ---            ---
                                                                                                     
Daniel J. Meyer                                        300      *              ---            ---
                                                                                                     
Nicholas B. Paumgarten(5)                            3,250      *              ---            ---
                                                                                                     
Charles E. Scripps(2)(6)                            36,480      *              ---            ---
                                                                                                     
Paul K. Scripps(7)                                 189,097      *               1,616,113     8.2%
                                                                                                     
Robert P. Scripps(2)                                     0     ---             ---            ---
                                                                                                     
Daniel J. Castellini(8)                             24,735      *              ---            ---
                                                                                                     
Paul F. (Frank) Gardner(9)                          26,448      *              ---            ---
                                                                                                     
Craig C. Standen(10)                                11,355      *              ---            ---
                                                                                                     
Alan M. Horton(11)                                   9,749      *              ---            ---
                                                                                                     
All directors and executive                                                                          
   officers as a group                                                               
   (19 persons) (12)                            33,019,560     54.7%         17,656,113       89.1%
                                                                                                     
   *  Shares owned represent less than                                                               
      one percent of the outstanding shares
      of such class of stock.
</TABLE>

<PAGE>

   (1)  The shares listed for Mr. Burleigh do not include 205,000
        shares of Scripps Class A Common Stock underlying exercisable
        options held by him.

   (2)  This person is a Trustee of the Scripps Trust and has the
        power, together with the other Trustees, to vote and dispose of
        the 32,610,000 shares of Scripps Class A Common Stock and the
        16,040,000 shares of Scripps Common Voting Stock held by the
        Scripps Trust.  Messrs. Charles E. Scripps and Robert P. Scripps
        have a life income interest in the Scripps Trust.  Mr. Burlingame
        disclaims any beneficial interest in the shares held by the
        Scripps Trust.

  (3)   The shares listed for Mr. Huhn are held jointly with his
        wife.

  (4)   The shares listed for Mr. Leser include 5,500 shares of
        Scripps Class A Common Stock owned by his wife.  Mr. Leser
        disclaims any beneficial interest in these shares.  The shares
        listed do not include 321,100 shares of Scripps Class A Common
        Stock underlying exercisable options held by Mr. Leser.

  (5)   The shares listed for Mr. Paumgarten include 2,000 shares of
        Scripps Class A Common Stock held in trusts for the benefit of
        Mr. Paumgarten's sons, and 850 shares of Scripps Class A Common
        Stock owned by his wife.  Mr. Paumgarten is the sole trustee of
        the aforesaid trusts.  Mr. Paumgarten disclaims beneficial
        ownership of the shares held in such trusts and the shares owned
        by his wife.

  (6)   The shares listed for Mr. Charles E. Scripps include 300
        shares of Scripps Class A Common Stock owned by his wife.  Mr.
        Scripps disclaims any beneficial interest in these shares.

  (7)   The shares listed for Mr. Paul K. Scripps include 119,520
        shares of Scripps Common Voting Stock and 400 shares of Scripps
        Class A Common Stock held in various trusts for the benefit of
        certain relatives of Paul K. Scripps and 100 shares of Scripps
        Class A Common Stock owned by his wife.  Mr. Scripps is a trustee
        of the aforesaid trusts.  Mr. Scripps disclaims beneficial
        ownership of the shares held in such trusts and the shares owned
        by his wife.  The shares listed also include 1,445,453 shares of
        Scripps Common Voting Stock and 188,497 shares of Scripps Class A
        Common Stock held by five trusts of which Mr. Scripps is a
        trustee.  Mr. Scripps is the sole beneficiary of one of such
        trusts, holding 349,018 shares of Scripps Common Voting Stock and
        47,124 shares of Scripps Class A Common Stock.  He disclaims
        beneficial ownership of the shares held in the other four trusts.

  (8)   The shares listed for Mr. Castellini include 1,000 shares of
        Scripps Class A Common Stock owned by his wife.  Mr. Castellini
        disclaims any beneficial interest in these shares.  The shares
        listed for Mr. Castellini do not include 134,000 shares of
        Scripps Class A Common Stock underlying exercisable options held
        by him.

  (9)   The shares listed for Mr. Gardner do not include 59,500
        shares of Scripps Class A Common Stock underlying exercisable
        options held by him.

 (10)   The shares listed for Mr. Standen include 180 shares of
        Scripps Class A Common Stock held by Mr. Standen as custodian for
        the benefit of his children.  Mr. Standen disclaims any
        beneficial interest in these shares.  The shares listed for Mr.
        Standen do not include 66,275 shares of Scripps Class A Common
        Stock underlying exercisable options held by him.

 (11)   The shares listed for Mr. Horton include 100 shares which
        are held jointly with his wife.  The shares listed for Mr. Horton
        do not include 57,550 shares of Class A Common Stock underlying
        exercisable options held by him.

 (12)   The shares listed include the 32,610,000 shares of Scripps
        Class A Common Stock and the 16,040,000 shares of Scripps Common
        Voting Stock owned by the Scripps Trust.

<PAGE>

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

Scripps Family Agreement.  Scripps and certain persons and trusts are
parties to an agreement (the "Scripps Family Agreement") restricting
the transfer and governing the voting of shares of Scripps Common
Voting Stock that such persons and trusts may acquire or own at or
after the termination of the Scripps Trust.  Such persons and trusts
(the "Signatories") consist of certain grandchildren of Robert Paine
Scripps who are beneficiaries of the Scripps Trust, the descendants of
John P. Scripps, and certain trusts of which descendants of John P.
Scripps are trustees and beneficiaries.  Robert Paine Scripps and John
P. Scripps were sons of the founder of Scripps.

If the Scripps Trust were to have terminated as of January 31, 1996,
the Signatories would have held in the aggregate approximately 87% of
the outstanding shares of Scripps Common Voting Stock as of such date.

Once effective, the provisions restricting transfer of shares of
Scripps Common Voting Stock under the Scripps Family Agreement will
continue until twenty-one years after the death of the last survivor
of the descendants of Robert Paine Scripps and John P. Scripps alive
when the Scripps Trust terminates.  The provisions of the Scripps
Family Agreement governing the voting of Scripps Common Voting Stock
will be effective for a ten year period after termination of the
Scripps Trust and may be renewed for additional ten year periods
pursuant to certain provisions set forth in the Agreement.

No Signatory will be able to dispose of any shares of Scripps Common
Voting Stock (except as otherwise summarized below) without first
giving other Signatories and Scripps the opportunity to purchase such
stock.  Signatories will not be able to convert shares of Scripps
Common Voting Stock into shares of Scripps Class A Common Stock except
for a limited period of time after giving other Signatories and
Scripps the aforesaid opportunity to purchase and except in certain
other limited circumstances.

Signatories will be permitted to transfer shares of Scripps Common
Voting Stock to their lineal descendants or trusts for the benefit of
such descendants, or to any trust for the benefit of such a
descendant, or to any trust for the benefit of the spouse of such
descendant or any other person or entity.  Descendants to whom such
shares are sold or transferred outright, and trustees of trusts into
which such shares are transferred, must become parties to the Scripps
Family Agreement or such shares shall be deemed to be offered for sale
pursuant to the Scripps Family Agreement.  Signatories will also be
permitted to transfer shares of Scripps Common Voting Stock by
testamentary transfer to their spouses provided such shares are
converted to Scripps Class A Common Stock and to pledge such shares as
collateral security provided that the pledgee agrees to be bound by
the terms of the Scripps Family Agreement.  If title to any such
shares subject to any trust is transferred to anyone other than a
descendant of Robert Paine Scripps or John P. Scripps, or if a person
who is a descendant of Robert Paine Scripps or John P. Scripps
acquires outright any such shares held in trust but is not or does not
become a party to the Scripps Family Agreement, such shares shall be
deemed to be offered for sale pursuant to the Scripps Family
Agreement.  Any valid transfer of shares of Scripps Common Voting
Stock made by Signatories without compliance with the Scripps Family
Agreement will result in automatic conversion of such shares to Class
A Common Shares.

The Scripps Family Agreement provides that Scripps will call a meeting
of the Signatories prior to each annual or special meeting of the
stockholders of Scripps held after termination of the Scripps Trust
(each such meeting hereinafter referred to as a "Required Meeting").
At each Required Meeting, Scripps will submit for decision by the
Signatories each matter, including election of directors, that Scripps
will submit to its stockholders at the annual meeting or special
meeting with respect to which the Required Meeting has been called.
Each Signatory will be entitled, either in person or by proxy, to cast
one vote for each share of Scripps Common Voting Stock owned of record
or beneficially by him on each matter brought before the meeting.
Each Signatory will be bound by the decision reached with respect to
each matter brought before such meeting, and, at the related meeting
of the stockholders of Scripps, will vote his shares of Scripps Common
Voting Stock in accordance with decisions reached at the meeting of
the Signatories.

Following the Spin-Off, the Scripps Family Agreement will apply to the
New Scripps Common Voting Shares and the New Scripps Class A Common
Shares held by the Signatories after termination of the Scripps Trust.

John P. Scripps Newspapers.  In connection with the merger in 1986 of
the John P. Scripps Newspaper Group ("JPSN") into a wholly owned
subsidiary of Scripps (the "JPSN Merger"), Scripps and the Scripps
Trust entered into certain agreements discussed below.  All of these
agreements will apply to New Scripps, the New Scripps Class A Common
Shares and the New Scripps Common Voting Shares following the Spin-
Off.

<PAGE>

JPSN Board Representation Agreement.  The Scripps Trust and John P.
Scripps entered into a Board Representation Agreement dated March 14,
1986 in connection with the JPSN Merger.  Under this agreement, the
surviving adult children of Mr. Scripps who are stockholders of
Scripps have the right to designate one person to serve on the Scripps
Board so long as they continue to own in the aggregate 25% of the sum
of (i) the shares issued to them in the JPSN Merger and (ii) the
shares received by them from John P. Scripps' estate.  In this regard,
the Scripps Trust has agreed to vote its Scripps Common Voting Stock
in favor of the person designated by John P. Scripps's children.
Pursuant to this agreement, Paul K. Scripps currently serves on
Scripps Board.  The Board Representation Agreement terminates upon the
earlier of the termination of the Scripps Trust or the completion of a
public offering by Scripps of its Common Voting Stock.

Stockholder Agreement.  The former stockholders of the John P. Scripps
Newspaper Group, including John P. Scripps and Paul K. Scripps,
entered into a Stockholder Agreement with Scripps in connection with
the JPSN Merger.  This agreement restricts to certain transferees the
transfer of Scripps Common Voting Stock received by such stockholders
pursuant to the JPSN Merger.  These restrictions on transfer will
terminate on the earlier of the termination of the Scripps Trust or
completion of a public offering of Scripps Common Voting Stock.  Under
the agreement, if a stockholder has received a written offer to
purchase 25% or more of his shares of Scripps Common Voting Stock,
Scripps has a "right of first refusal" to purchase such shares on the
same terms as the offer.  On the death of any of these stockholders,
Scripps is obligated to purchase from the stockholder's estate a
sufficient number of shares of the Scripps Common Stock to pay federal
and state estate taxes attributable to all shares included in such
estate.  This obligation expires in 2006.  Under certain other
circumstances, such as bankruptcy or insolvency of a stockholder,
Scripps has an option to buy all shares of Scripps Common Stock owned
by such stockholder.  Under the agreement, stockholders owning 25% or
more of the outstanding shares of Scripps Common Voting Stock issued
pursuant to the JPSN Merger may require Scripps to register shares of
Scripps Common Voting Stock (subject to the right of first refusal
mentioned above) under the Securities Act for sale at the
stockholders' expense in a public offering.  In addition, the former
stockholders of the John P. Scripps Newspaper Group will be entitled,
subject to certain conditions, to include shares of Scripps Common
Voting Stock (subject to the right of first refusal) that they own in
any registered public offering of shares of the same class by Scripps.
The registration rights expire three years from the date of a
registered public offering of shares of Scripps Common Voting Stock.

Other Transactions.  Mr. Charles E. Scripps and Mr. Robert P. Scripps,
directors of Scripps and New Scripps, are general partners in
Jefferson Building Partnership (the "Jefferson Partnership"), which
was formed in 1984.  The Albuquerque Publishing Company, a subsidiary
of Scripps that is a 50% owned partnership that operates The
Albuquerque Tribune under a joint operating agreement, leases the
facilities for The Albuquerque Tribune from a partnership controlled
in part by the Jefferson Partnership.  This lease terminates in 2004.
Total rent under the lease for 1995 was approximately $1,851,790.  The
Albuquerque Publishing Company has an option to purchase the property
that is exercisable until 2034.  The purchase price will be equal to
7.7 times the basis rent for the lease year in which the property is
purchased.  The parties to the Albuquerque joint operating agreement
lease the land on which the Albuquerque facilities are situated to the
Jefferson Partnership under a lease terminating in 2034 and providing
for rent of $150,000 per year, subject to certain adjustments for
inflation.  Lease income in 1995 was $168,000.  The Jefferson
Partnership has subleased the land to the Albuquerque Publishing
Company as part of the facilities lease arrangement described above.

Mr. Charles E. Scripps is a Trustee of the Scripps Trust.  Mr. Scripps
is expected to continue to serve as a Trustee of the Scripps Trust in
1996.  As a Trustee, Mr. Scripps shares the power, together with the
other two Trustees, to vote and dispose of the 32,610,000 shares of
Scripps Class A Common Stock and 16,040,000 shares of Scripps Common
Voting Stock held by the Scripps Trust.  Following the Spin-Off, the
Scripps Trust will hold 32,610,000 New Scripps Class A Common Shares
and 16,040,000 New Scripps Common Voting Shares.  Mr. Scripps has a
life income interest in the Scripps Trust.

Mr. John H. Burlingame, a director of Scripps and a Trustee of the
Scripps Trust, is the Executive Partner of Baker & Hostetler, which is
general counsel to Scripps and the Scripps Trust.  Baker & Hostetler
performed legal services for Scripps and the Scripps Trust in 1995 and
is expected to perform such services in 1996.  In 1995, Scripps and
the Scripps Trust paid approximately $7,000,000 in legal fees to Baker
& Hostetler.

Mr. Nicholas B. Paumgarten, a director of Scripps, is a Managing
Partner of J.P. Morgan & Co. Incorporated ("J.P. Morgan").  Morgan
Guaranty Trust Company of New York (an affiliate of J.P. Morgan) is a
lender to Scripps under a revolving credit agreement.  Another
affiliate of J.P. Morgan, J.P. Morgan Securities Inc., has performed
investment banking services for Scripps in the past and may perform
such services in the future.

<PAGE>

Mr. Lawrence A. Leser, Chairman and Chief Executive Officer, entered
into a loan agreement with Scripps Howard, Inc., a subsidiary of
Scripps, in January 1996 pursuant to the Employee Stock Purchase Loan
Program.  This Plan is designed to assist key employees in exercising
stock options.  Mr. Leser borrowed $450,000 at an interest rate of
6.02%, which was the applicable Federal rate in effect under Section
1274(d) of the Internal Revenue Code of 1986, as of the day on which
the loan was made.  In accordance with the terms of the loan program,
Mr. Leser agreed to repay the loan within ten years.


ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K

           Financial Statements and Supplementary Schedules

(a) The consolidated financial statements of Scripps are filed
    as part of this Form 10-K.  See Index to Consolidated Financial
    Statement Information at page F-1.

    The report of Deloitte & Touche LLP, Independent Auditors,
    dated January 22, 1996 is filed as part of this Form 10-K.  See
    Index to Consolidated Financial Statement Information at page F-1.

(b) Required consolidated supplemental schedules of Scripps are
    filed as part of this Form 10-K.  See Index to Consolidated
    Financial Statement Schedules at page S-1.


                               Exhibits

The information required by this item appears at page E-1 of this
Form 10-K.


                          Reports on Form 8-K

A Current Report on Form 8-K reporting the proposed Transactions
and to restate Scripps' financial statements to report cable
television operations as discontinued operations was filed on
December 29, 1995.


                              SIGNATURES

Pursuant to the requirements of the Securities and Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by 
the undersigned thereunto duly authorized.

                                          THE E.W. SCRIPPS COMPANY

Dated:    May 9, 1996                        By /s/ Daniel J. Castellini
                                             D. J. Castellini
                                             Senior Vice President,
                                             Finance & Administration


<PAGE>

                       THE E. W. SCRIPPS COMPANY
                                   
         INDEX TO CONSOLIDATED FINANCIAL STATEMENT INFORMATION
                                   
                                   
                                   

Item No.                                                              Page

                                PART I
1. Selected Financial Data                                             F-2
2. Management's Discussion and Analysis of Financial Condition and
   Results of Operations
       Consolidated Results of Continuing Operations                   F-4
       Newspapers                                                      F-9
       Broadcast Television                                           F-10
       Entertainment                                                  F-11
       Liquidity and Capital Resources                                F-12
3. Independent Auditors' Report                                       F-13
4. Consolidated Balance Sheets                                        F-14
5. Consolidated Statements of Income                                  F-16
6. Consolidated Statements of Cash Flows                              F-17
7  Consolidated Statements of Stockholders' Equity                    F-18
8. Notes to Consolidated Financial Statements                         F-19

<PAGE>
<TABLE>
                        SELECTED FINANCIAL DATA
<CAPTION>

( in millions, except share data )                                                                                          
                                                                        1995 (1)   1994  (1)   1993 (1)    1992 (1)     1991 (1)
<S>                                                                   <C>        <C>         <C>         <C>         <C>    
Summary of Operations                                                                                                           
     Operating Revenues:                                                                                                        
          Newspapers                                                  $    640.1 $     599.2 $     548.2 $     504.8 $     485.3
          Broadcast television                                             295.2       288.2       254.9       247.2       216.4
          Entertainment                                                     94.8        73.5        84.7        87.2        91.6
          Total                                                          1,030.1       960.9       887.9       839.3       793.3
          Divested operating units (2)                                       0.3         3.7        57.4       178.1       281.0
               Total operating revenues                               $  1,030.4 $     964.6 $     945.2 $   1,017.4 $   1,074.3
     Operating Income (Loss):                                                                                                   
          Newspapers                                                  $    125.6 $     119.8 $      76.7 $      88.7 $      70.8
          Broadcast television                                              86.9        94.5        69.1        61.6        49.6
          Entertainment                                                   (14.5)       (7.1)         3.2         7.7         9.6
          Corporate                                                       (16.8)      (15.5)      (13.6)      (15.0)      (12.7)
          Total                                                            181.3       191.7       135.4       143.1       117.3
          Divested operating units (2)                                     (0.1)       (0.2)         7.5      (14.6)        33.2
          Unusual items (3)                                                            (7.9)       (0.9)                        
               Total operating income                                      181.2       183.6       142.0       128.5       150.4
     Interest expense                                                     (11.2)      (16.3)      (26.4)      (33.8)      (38.4)
     Net gains on divested operating units (1)                                                      91.9        78.0            
     Gain on sale of Garfield copyrights (4)                                            31.6                                    
     Other unusual credits (charges) (5)                                              (16.9)         2.5       (3.5)            
     Miscellaneous, net                                                      1.5       (0.9)       (2.4)       (3.6)       (0.5)
     Income taxes (6)                                                     (74.5)      (80.4)      (86.4)      (65.1)      (48.4)
     Minority interests                                                    (3.3)       (7.8)      (16.2)       (9.1)       (7.2)
     Income from continuing operations                                $     93.6 $      92.8 $     104.9 $      91.4 $      55.9
                                                                                                                               
Share Data                                                                                                                      
     Income from continuing operations (excluding                                                                               
          unusual items and net gains)                                     $1.17       $1.25      $  .72      $  .80        $.75
     Unusual items and net gains (losses) (1,3,4,5,6)                                  (.04)         .68         .42            
     Income from continuing operations                                     $1.17       $1.22       $1.41       $1.22        $.75
                                                                                                                               
     Dividends                                                             $ .50       $ .44       $ .44       $ .40       $ .40
                                                                                                                               
Other Financial Data                                                                                                            
     EBITDA(8) - excluding divested operating units(2) and unusual items(3):
          Newspapers                                                  $    162.1 $     154.9 $     114.1 $     122.8 $     100.8
          Broadcast television                                             113.0       115.8        89.5        81.6        65.9
          Entertainment                                                   (11.3)       (5.3)         4.2         8.5        10.4
          Corporate                                                       (15.9)      (14.8)      (13.0)      (13.4)      (11.7)
          Total                                                            247.9       250.6       194.7       199.6       165.5
     Depreciation and amortization of intangible assets                     66.6        58.9        60.8        64.3        56.2
     Net cash provided by continuing operations                            113.8       170.2       142.0       127.0       135.9
     Investing activity :                                                                                                       
          Capital expenditures                                            (57.3)      (54.0)      (36.8)      (86.9)     (114.2)
          Other (investing)/divesting activity, net                       (30.9)        18.9       105.4        21.9     (127.9)
     Total assets                                                        1,349.7     1,286.7     1,255.1     1,286.6     1,296.3
     Long-term debt (including current portion) (7)                         80.9       110.4       247.9       441.9       491.8
     Stockholders' equity (7)                                            1,191.4     1,083.5       859.6       733.1       676.6
     Long-term debt % of total capitalization (7)                             6%          9%         22%         38%         42%
                                                                                                                               
Note:  Certain amounts may not foot as each is rounded independently.                                                       
</TABLE>

<PAGE>

                   Notes to Selected Financial Data

The income statement and cash flow data for the five years ended
December 31, 1995 and the balance sheet data as of the same dates have
been derived from the audited consolidated financial statements of
Scripps.  The data should be read in conjunction with "Management's
Discussion and Analysis of Financial Condition and Results of
Operations" and the consolidated financial statements and notes
thereto included elsewhere herein.  Unless otherwise noted, the data
excludes the cable television segment which is reported as a 
discontinued business operation.  Scripps will retain no proceeds
from the divestiture of the cable television business.

 (1)  In the periods presented Scripps acquired and divested the following:
      Acquisitions
      1994 - The remaining 13.9% minority interest in Scripps Howard
      Broadcasting Company ("SHB") in exchange for 4,952,659 shares
      of Scripps Class A Common stock. Cinetel Productions (an
      independent producer of programs for cable television).
      1993 - Remaining 2.7% minority interest in the Knoxville News-
      Sentinel.  5.7% of the outstanding shares of SHB.
      1992 - Three daily newspapers in California (including The
      Monterey County Herald in connection with the sale of The
      Pittsburgh Press).
      1991 - Baltimore television station WMAR.
  
      Divestitures
      1995 - Watsonville, California, daily newspaper.  No gain or loss
      was realized as proceeds equaled the book value of net assets
      sold.
      1993 - Book publishing; newspapers in Tulare, California, and San
      Juan; Memphis television station; radio stations.  The
      divestitures resulted in net pre-tax gains of $91.9 million,
      increasing income from continuing operations $46.8 million,
      $.63 per share.
      1992 - The Pittsburgh Press; TV Data; certain other investments.
      The divestitures resulted in net pre-tax gains of $78.0
      million, increasing income from continuing operations $45.6
      million, $.61 per share.
      1991 - George R. Hall Company (contracting firm specializing in
      the installation, relocation, and rebuilding of newspaper presses).
      No gain or loss was realized as the proceeds equalled the book value
      of net assets sold.

 (2)  Non-cable television operating units sold prior to December 31, 1995.

 (3)  Total operating income included the following:
      1994 - $7.9 million loss on program rights expected be sold as a
      result of changes in television network affiliations.  The loss
      reduced income from continuing operations $4.9 million, $.07
      per share.
      1993 - Change in estimate of disputed music license fees
      increased operating income $4.3 million; gain on the sale of
      certain publishing equipment increased operating income $1.1
      million; a charge for workforce reductions at 1) Scripps'
      Denver newspaper and 2) the newspaper feature distribution and
      the licensing operations of United Media decreased operating
      income $6.3 million.  The planned workforce reductions were
      fully implemented in 1994.  These items totaled $0.9 million
      and reduced income from continuing operations $0.6 million,
      $.01 per share.
      1992 - Operating losses of $32.7 million during the Pittsburgh
      Press strike (reported in divested operating units) reduced
      income from continuing operations $20.2 million, $.27 per
      share.
  
 (4)  In 1994 Scripps sold its worldwide Garfield and U.S. Acres
      copyrights.  The sale resulted in a pre-tax gain of $31.6 million,
      $17.4 million after-tax, $.23 per share.

 (5)  Other unusual credits (charges) included the following:
      1994 - An estimated $2.8 million loss on sale of real estate
      associated with changes in television network affiliations;
      $8.0 million special contribution to a charitable foundation;
      and $6.1 million accrual for lawsuits associated with a
      divested operating unit.  These items totaled $16.9 million and
      reduced income from continuing operations $9.8 million, $.13
      per share.
      1993 - A $2.5 million fee received in connection with the change
      in ownership of the Ogden, Utah, newspaper.  Income from
      continuing operations was increased $1.6 million, $.02 per
      share.
      1992 - Write-downs of real estate and investments totaling $3.5
      million.  Income from continuing operations was reduced $2.3
      million, $.03 per share.

 (6)  The provision for income taxes is affected by the following
      unusual items:
      1994 - Change in estimated tax liability for prior years
      increased the tax provision, reducing income from continuing
      operations $5.3 million, $.07 per share.
      1993 - Change in estimated tax liability for prior years
      decreased the tax provision, increasing income from continuing
      operations $5.4 million, $.07 per share; effect of the increase
      in the federal income tax rate to 35% from 34% on the beginning
      of the year deferred tax liabilities increased the tax
      provision, reducing income from continuing operations $2.3
      million, $.03 per share.
      1992 - Change in estimated tax liability for prior years
      decreased the tax provision, increasing income from continuing
      operations $8.4 million, $.11 per share.

(7)   Includes effect of discontinued cable television operations.

(8)   Earnings before interest, income taxes, depreciation, and
      amortization ("EBITDA") is included in the discussion of segment
      results because:
    
         Changes in depreciation and amortization are often unrelated to
         current performance.  Management believes the year-over-year
         change in EBITDA is a more useful measure of year-over-year
         performance than the change in operating income because, combined
         with information on capital spending plans, it is a more reliable
         indicator of results that may be expected in future periods.
         However, management's belief that EBITDA is a more useful measure
         of year-over-year performance is not shared by the accounting
         profession.

         Banks and other lenders use EBITDA to determine Scripps'
         borrowing capacity.

         Financial analysts use EBITDA to value communications media
         companies.
 
         Acquisitions of communications media businesses are based on
         multiples of EBITDA.

      EBITDA should not, however, be construed as an alternative measure
      of the amount of Scripps' income or cash flows from operating
      activities as EBITDA excludes significant costs of doing business.

<PAGE>

      MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
                       AND RESULTS OF OPERATIONS

On October 28, 1995 The E.W. Scripps Company ("Scripps") and Comcast
Corporation ("Comcast") reached an agreement pursuant to which Scripps
will contribute all of its non-cable television assets to Scripps
Howard, Inc. ("SHI" - a wholly-owned subsidiary of Scripps and the
direct or indirect parent of all of Scripps' operations) and SHI's
cable television system subsidiaries ("Scripps Cable") will be
transferred to and held directly by Scripps.  Scripps Cable will be
acquired by Comcast through a tax-free merger (the "Merger") with
Scripps.  The remaining SHI business will continue as "New Scripps",
which will be distributed in a tax-free "spin-off" to Scripps
shareholders (the "Spin-Off") prior to the Merger and thereafter
renamed The E.W. Scripps Company.  The Merger and the Spin-Off are
collectively referred to as the "Transactions."

The closing date of the Transactions is expected to be in the third
quarter of 1996, subject to regulatory approvals and certain other
conditions.  Controlling shareholders in Scripps and Comcast have
agreed to vote in favor of the Merger, and as a result completion of
the Transactions is assured so long as such conditions are satisfied
and such regulatory approvals (including approval of the Spin-Off as a
tax-free transaction by the Internal Revenue Service and approval of
the Merger by the Federal Communications Commission and certain
franchise authorities) are received.  While there can be no assurances
regarding such approvals, management believes all such approvals will
be obtained.  Additional information related to Scripps Cable may be
found in Amendment Number 2 (filed on March 28, 1996) to Scripps
Current Report on Form 8-K filed on December 29, 1995.

Because Scripps Cable represents an entire business segment that will
be divested, its results are reported as "discontinued operations"  in
Scripps' consolidated financial statements.   Results of the remaining
business segments, including results for divested operating units
within these segments through their dates of sale, are reported as
"continuing operations."  Scripps Cable is excluded from Management's
Discussion and Analysis of Financial Condition and Results of
Operations because management believes its results are not relevant to
understanding Scripps' continuing operations.

<PAGE>

Consolidated results of continuing operations were as follows:


<TABLE>
<CAPTION>
( in thousands, except per share data )                                                                                        
                                                                                    For the years ended December 31,
                                                                      1995      Change         1994      Change        1993
                                                                                                                               
<S>                                                              <C>               <C>    <C>             <C>     <C>      
Operating revenues:                                                                                                            
     Newspapers                                                  $    640,104       6.8 % $    599,222      9.3 % $     548,180
     Broadcast television                                             295,228       2.4 %      288,184     13.0 %       254,944
     Entertainment                                                     94,752      29.0 %       73,473    (13.3)%        84,741
     Total                                                          1,030,084       7.2 %      960,879      8.2 %       887,865
     Divested operating units                                             294                    3,716                   57,350
Total operating revenues                                         $  1,030,378       6.8 % $    964,595      2.1 % $     945,215
                                                                                                                               
Operating income:                                                                                                              
     Newspapers                                                  $    125,614       4.9 % $    119,759     56.1 % $      76,701
     Broadcast television                                              86,927      (8.1)%       94,540     36.9 %        69,071
     Entertainment                                                   (14,483)                  (7,083)                    3,239
     Corporate                                                       (16,772)      (8.4)%     (15,471)    (13.5)%      (13,625)
     Total                                                            181,286      (5.5)%      191,745     41.6 %       135,386
     Divested operating units                                           (130)                    (220)                    7,476
     Unusual items                                                                             (7,915)                    (900)
Total operating income                                                181,156      (1.3)%      183,610     29.3 %       141,962
Interest expense                                                     (11,223)                 (16,274)                 (26,397)
Net gains and unusual items                                                                     14,651                   94,374
Miscellaneous, net                                                      1,535                    (917)                  (2,413)
Income taxes                                                         (74,532)                 (80,441)                 (86,387)
Minority interest                                                     (3,347)                  (7,833)                 (16,228)
                                                                                                                               
Income from continuing operations                                $     93,589       0.9 % $     92,796    (11.5)% $     104,911
                                                                                                                               
Per share of common stock:                                                                                                     
     Income from continuing operations                                 $ 1.17      (4.1)%       $ 1.22    (13.5)%        $ 1.41
Note Ref.                                                                                                                      
    (i)          Garfield gain                                                                  ( .23)                         
   (ii)          Net gains on sales of divested operating units                                                          ( .63)
  (iii)          TV programs/property write-downs                                                  .09                         
   (iv)          Special charitable contribution                                                   .06                         
    (v)          Change in tax liability                                                           .07                   ( .07)
   (vi)          Lawsuits re: divested operating units                                             .05                         
   (vii)         ASCAP adjustment and other items                                                                           .02
                                                                                                                               
                                                                                                                               
                                                                                                                         
                                                                                                                               
     Adjusted income from continuing operations                                                                                
         (excluding unusual items and net gains)                       $ 1.17      (6.4)%       $ 1.25     73.6 %        $  .72
                                                                                                                               
Note:  The sum of the reported income per share from continuing                                                          
       operations and the per share effect of unusual items and net
       gains may not equal the adjusted income per share from 
       continuing operations as each is computed independently based
       on the weighted average shares outstanding for the respective periods. 
</TABLE>

<PAGE>

<TABLE>
<CAPTION>
( in thousands )                                                                                                               
                                                                                   For the years ended December 31,
                                                                      1995      Change         1994      Change        1993
                                                                                                                               
<S>                                                              <C>               <C>    <C>             <C>     <C>        
Other Financial and Statistical Data - excluding divested                                                                      
operating units and unusual items
                                                                                                                               
Total advertising revenues                                       $    765,890       6.5 % $    718,864     11.8 % $     643,269
                                                                                                                               
Advertising revenues as a percentage of total revenues                 74.4 %                   74.8 %                   72.5 %
                                                                                                                               
EBITDA:                                                                                                                        
     Newspapers                                                  $    162,084       4.6 % $    154,917     35.8 % $     114,061
     Broadcast television                                             112,956      (2.5)%      115,829     29.5 %        89,477
     Entertainment                                                   (11,279)                  (5,344)                    4,156
     Corporate                                                       (15,888)      (7.2)%     (14,820)    (14.0)%      (13,000)
     Total                                                       $    247,873      (1.1)% $    250,582     28.7 % $     194,694
                                                                                                                               
Effective income tax rate                                              43.5 %                   44.4 %                   41.6 %
                                                                                                                               
Weighted average shares outstanding                                    79,956       4.9 %       76,246      2.1 %        74,650
                                                                                                                               
Total capital expenditures                                       $     57,300       6.2 % $     53,951     49.6 % $      36,073
</TABLE>


Earnings before interest, income taxes, depreciation, and amortization
("EBITDA") is included in the discussion of segment results because:

    Changes in depreciation and amortization are often unrelated to
    current performance.  Management believes the year-over-year
    change in EBITDA is a more useful measure of year-over-year
    performance than the change in operating income because, combined
    with information on capital spending plans, it is a more reliable
    indicator of results that may be expected in future periods.
    However, management's belief that EBITDA is a more useful measure
    of year-over-year performance is not shared by the accounting
    profession.
 
    Banks and other lenders use EBITDA to determine Scripps'
    borrowing capacity.
  
    Financial analysts use EBITDA to value communications media
    companies.
   
    Acquisitions of communications media businesses are based on
    multiples of EBITDA.

EBITDA should not, however, be construed as an alternative measure of
the amount of Scripps' income or cash flows from operating activities
as EBITDA excludes significant costs of doing business.

Operating losses for HGTV totaled $17,400,000, $10,700,000 after-tax,
$.13 per share in 1995 and $7,700,000, $4,500,000 after-tax, $.06 per
share in 1994.

In 1994 Scripps acquired the remaining 13.9% minority interest in
Scripps Howard Broadcasting Company ("SHB") in exchange for 4,952,659
shares of Scripps Class A Common stock.  In 1993 Scripps purchased
5.7% of the outstanding shares of SHB and the remaining 2.7% minority
interest in the Knoxville News-Sentinel.

The average balance of outstanding debt decreased $69,900,000 in 1995,
$202,000,000 in 1994 and $101,000,000 in 1993.

The effective income tax rate in 1994 and 1993 was affected by the
changes in estimate of the tax liability for prior years described in
(v) below.  The effective income tax rate in 1996 is expected to be
approximately 43%.

<PAGE>

Net gains and unusual items affecting the comparability of Scripps'
reported results of operations include the following:

  (i)  In 1994 Scripps sold its worldwide Garfield and U.S. Acres
       copyrights.  The sale resulted in a pre-tax gain of $31,600,000,
       $17,400,000 after-tax, $.23 per share.

 (ii)  Scripps divested the following operations:

       1995 - Newspaper in Watsonville, California (no gain or loss was
       realized as proceeds equaled the book value of the net assets
       sold).

       1993 - Book publishing; newspapers in Tulare, California, and San
       Juan; Memphis television station; radio stations.
 
       The business units referred to above, and any related gains on
       the sales of the business units, are hereinafter referred to as
       the "Divested Operating Units."

       The following items related to Divested Operating Units affected
       the comparability of Scripps' reported results of operations:
   
<TABLE>
<CAPTION>
   ( in thousands, except per share data )                                                                                      
                                                                                                                        1993
                                                                                                                               
   <S>                                                                                                              <C>
   Net gains recognized (before minority                                                                                        
        interests and income taxes)                                                                                 $     91,900
   Net gains recognized (after minority                                                                                         
        interests and income taxes)                                                                                       46,800
   Net gains recognized per share (after minority                                                                               
        interests and income taxes)                                                                                        $ .63
</TABLE>

(iii) In 1994 Scripps' three television stations that had
      been Fox affiliates changed their network affiliation.  In
      connection with the change certain program rights were expected
      to be sold at an estimated loss of $7,900,000.  Two of the
      stations are constructing new buildings to accommodate expanded
      local news programming, and currently owned real estate will be
      sold at an estimated loss of $2,800,000.  These estimated losses
      were recorded in 1994, reducing income from continuing operations
      $6,600,000, $.09 per share.

 (iv) In 1994 Scripps made a special contribution to a charitable
      foundation that reduced pre-tax income by $8,000,000 and income
      from continuing operations by $4,500,000, $.06 per share.

  (v) In 1993 management changed its estimate of the tax basis and
      lives of certain intangible assets.  The resulting change in the
      estimated tax liability for prior years increased income from
      continuing operations in 1993 by $5,400,000, $.07 per share.  In
      1994 the Internal Revenue Service proposed adjustments related to
      those intangible assets.  Based upon the proposed adjustments
      management again changed its estimate of the tax liability for
      prior years, decreasing income from continuing operations in 1994
      by $5,300,000, $.07 per share.

 (vi) In 1994 Scripps accrued an estimate of the ultimate costs of
      certain lawsuits associated with a Divested Operating Unit. The
      accrual reduced income from continuing operations by $3,600,000,
      $.05 per share.

<PAGE>

(vii) Other unusual items in 1993 include the following:

      Management changed the estimate of the additional amount of
      music license fees Scripps would owe when a dispute between the
      television industry and the American Society of Composers,
      Authors and Publishers was resolved.  The adjustment increased
      operating income $4,300,000 and income from continuing operations
      $2,300,000, $.03 per share.

      Scripps realized a $1,100,000 gain on the sale of certain
      publishing equipment and received a $2,500,000 fee in connection
      with the change in ownership of the Ogden, Utah, newspaper,
      increasing income from continuing operations $2,300,000, $.03 per
      share.

      Scripps recorded a $6,300,000 charge for workforce reductions 1)
      in the circulation department of its Denver newspaper and 2) the
      newspaper feature distribution and licensing operations of United
      Media.  The charge reduced income from continuing operations
      $3,600,000, $.05 per share.  The planned workforce reductions
      were fully implemented in 1994.

      The federal income tax rate was increased to 35% from 34%.  The
      effect on Scripps' beginning of the year deferred tax liabilities
      reduced income from continuing operations $2,300,000, $.03 per
      share.

Operating results, excluding the Divested Operating Units and unusual
items described above, for each of Scripps' business segments are
presented on the following pages. The effects of the foregoing unusual
items and the Divested Operating Units are excluded from the segment
operating results because management believes they are not relevant to
understanding Scripps' continuing operations.

<PAGE>

NEWSPAPERS - Operating results for the newspaper segment, excluding
Divested Operating Units and unusual items, were as follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                               
                                                                                   For the years ended December 31,
                                                                      1995      Change         1994      Change        1993
                                                                                                                               
<S>                                                              <C>               <C>    <C>              <C>    <C>            
Operating revenues:                                                                                                            
     Local                                                       $    197,235       3.7 % $    190,147      7.4 % $     177,028
     Classified                                                       179,694      11.0 %      161,835     14.0 %       141,994
     National                                                          16,354       4.9 %       15,595     30.0 %        11,999
     Preprint                                                          68,645       8.8 %       63,103     10.1 %        57,304
                                                                                                                               
     Newspaper advertising                                            461,928       7.3 %      430,680     10.9 %       388,325
     Circulation                                                      125,304       7.9 %      116,117      3.3 %       112,393
     Joint operating agency distributions                              43,863      (0.7)%       44,151     14.2 %        38,647
     Other                                                              9,009       8.9 %        8,274     (6.1)%         8,815
                                                                                                                               
Total operating revenues                                              640,104       6.8 %      599,222      9.3 %       548,180
                                                                                                                               
Operating expenses:                                                                                                            
     Employee compensation and benefits                               219,811       0.9 %      217,806     (1.1)%       220,176
     Newsprint and ink                                                123,554      31.7 %       93,815      9.5 %        85,671
     Other                                                            134,655       1.5 %      132,684      3.4 %       128,272
     Depreciation and amortization                                     36,470       3.7 %       35,158     (5.9)%        37,360
                                                                                                                               
Total operating expenses                                              514,490       7.3 %      479,463      1.7 %       471,479
                                                                                                                               
Operating income                                                 $    125,614       4.9 % $    119,759     56.1 % $      76,701
                                                                                                                               
Other Financial and Statistical Data:                                                                                          
                                                                                                                               
Earnings before interest, income taxes,                                                                                        
     depreciation, and amortization ("EBITDA")                   $    162,084       4.6 % $    154,917     35.8 % $     114,061
                                                                                                                               
Percent of operating revenues:                                                                                                 
    Operating income                                                   19.6 %                   20.0 %                   14.0 %
    EBITDA                                                             25.3 %                   25.9 %                   20.8 %
                                                                                                                               
Capital expenditures                                             $     22,184       4.5 % $     21,225    (12.5)% $      24,250
                                                                                                                               
Advertising inches:                                                                                                            
     Local                                                              6,810      (1.9)%        6,941      4.9 %         6,618
     Classified                                                         6,704       1.9 %        6,576      8.2 %         6,080
     National                                                             338       6.0 %          319     12.7 %           283
                                                                                                                               
     Total full run ROP                                                13,852       0.1 %       13,836      6.6 %        12,981
</TABLE>

Advertising revenue in 1995 increased primarily due to higher
advertising rates.  In 1994 increased advertising volume and higher
rates led to increases in advertising revenues at all of Scripps'
newspapers.  The 1995 increase in circulation revenues is due to price
increases at certain of Scripps' newspapers.

Because the supply of newsprint exceeded demand, its price generally
declined from 1988 through August 1992.  Since the first quarter of
1994 prices have increased sharply.  Newsprint consumption decreased
6% in 1995, however the average price of newsprint increased more than
40%.  While the rate of increase in the price of newsprint is expected
to slow, the effects of anticipated increases in the price of
newsprint in 1996 and price increases which became effective in the
second half of 1995 are expected to result in a 20% increase in
newsprint and ink expense in 1996.

<PAGE>

Capital expenditures in 1996 are expected to be approximately
$36,000,000 and depreciation and amortization is expected to increase
approximately 6%.  See "Liquidity and Capital Resources".

BROADCAST TELEVISION - Operating results for the broadcast television
segment, excluding Divested Operating Units and unusual items, were as
follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                               
                                                                                   For the years ended December 31,
                                                                      1995      Change         1994      Change        1993
                                                                                                                               
<S>                                                              <C>              <C>     <C>              <C>    <C>        
Operating revenues:                                                                                                            
     Local                                                       $    150,489       5.6 % $    142,491      9.1 % $     130,603
     National                                                         125,476       2.3 %      122,668      7.1 %       114,558
     Political                                                          3,207                   14,291                    1,344
     Other                                                             16,056      83.8 %        8,734      3.5 %         8,439
                                                                                                                               
Total operating revenues                                              295,228       2.4 %      288,184     13.0 %       254,944
                                                                                                                               
Operating expenses:                                                                                                            
     Employee compensation and benefits                                89,570      17.0 %       76,535      9.0 %        70,213
     Program rights                                                    41,930     (14.0)%       48,759     (9.1)%        53,621
     Other                                                             50,772       7.9 %       47,061     13.0 %        41,633
     Depreciation and amortization                                     26,029      22.3 %       21,289      4.3 %        20,406
                                                                                                                               
Total operating expenses                                              208,301       7.6 %      193,644      4.2 %       185,873
                                                                                                                               
Operating income                                                 $     86,927      (8.1)% $     94,540     36.9 % $      69,071
                                                                                                                               
Other Financial and Statistical Data:                                                                                          
                                                                                                                               
Earnings before interest, income taxes,                                                                                        
     depreciation, and amortization ("EBITDA")                   $    112,956      (2.5)% $    115,829     29.5 % $      89,477
                                                                                                                               
Percent of operating revenues:                                                                                                 
    Operating income                                                   29.4 %                   32.8 %                   27.1 %
    EBITDA                                                             38.3 %                   40.2 %                   35.1 %
                                                                                                                               
Capital expenditures                                             $     23,630       0.4 % $     23,532    154.9 % $       9,234
</TABLE>

In 1995 Scripps agreed to change its Cincinnati television station's
network affiliation to ABC from CBS in 1996.  Also in 1995 Scripps
changed its Baltimore station's affiliation to ABC from NBC.  In 1994
Scripps negotiated 10-year affiliation agreements with ABC to replace
Fox affiliations at its Phoenix and Tampa stations and changed its
Kansas City station's affiliation from Fox to NBC.

Demand for local and national advertising moderated at Scripps'
television stations in 1995.  In 1994 increased demand for advertising
time led to increased EBITDA at all the television stations.

The increase in other revenue in 1995 is primarily due to the new and
extended affiliation agreements with ABC.  The increase in employee
costs, other operating expenses, depreciation and amortization, and
capital expenditures in 1995 and in 1994 is due primarily to Scripps'
expanded schedules of local news programs at the former Fox
affiliates.  Depreciation and amortization also increased in 1995 as a
result of the acquisition of the remaining minority interest in SHB.
The decrease in program rights expense is due to the availability of
more network programming at the former Fox affiliates.  Program rights
also decreased in 1994 because the Baltimore station no longer carried
Orioles baseball games.

<PAGE>

Capital expenditures in 1996 are expected to be approximately
$32,000,000.  See "Liquidity and Capital Resources".  Depreciation and
amortization in 1996 is expected to decrease slightly as certain
intangible assets acquired in the 1991 purchase of the Baltimore
station become fully amortized.

ENTERTAINMENT - Operating results for the entertainment segment,
excluding unusual items, were as follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                               
                                                                                   For the years ended December 31,
                                                                      1995      Change         1994      Change        1993
                                                                                                                               
<S>                                                              <C>               <C>    <C>             <C>     <C>       
Operating revenues:                                                                                                            
     Licensing                                                   $     49,366       0.3 % $     49,236    (10.6)% $      55,083
     Newspaper feature distribution                                    18,915       5.1 %       17,998     (4.3)%        18,814
     Film and television production                                    13,789                    5,725                   10,757
     Other                                                             12,682                      514                       87
                                                                                                                               
Total operating revenues                                               94,752      29.0 %       73,473    (13.3)%        84,741
                                                                                                                               
Operating expenses:                                                                                                            
     Employee compensation and benefits                                20,071      43.0 %       14,040      1.4 %        13,849
     Artists' royalties                                                33,708      (2.8)%       34,668     (5.3)%        36,592
     Program rights and production costs                               16,428                    3,408    (57.4)%         7,993
     Other                                                             35,824      34.2 %       26,701     20.5 %        22,151
     Depreciation and amortization                                      3,204      84.2 %        1,739     89.6 %           917
                                                                                                                               
Total operating expenses                                              109,235      35.6 %       80,556     (1.2)%        81,502
                                                                                                                               
Operating income (loss)                                          $   (14,483)             $    (7,083)            $       3,239
                                                                                                                               
Other Financial and Statistical Data:                                                                                          
                                                                                                                               
Earnings before interest,                                                                                                      
      income taxes, depreciation,                                                                                              
     and amortization ("EBITDA")                                 $   (11,279)             $    (5,344)            $       4,156
                                                                                                                               
Percent of operating revenues:                                                                                                 
    Operating income (loss)                                           (15.3)%                   (9.6)%                    3.8 %
    EBITDA                                                            (11.9)%                   (7.3)%                    4.9 %
                                                                                                                               
Capital expenditures                                             $      9,574      19.8 % $      7,989            $         981
</TABLE>


Other revenue primarily includes subscriber fees and advertising for
HGTV, a 24-hour cable television network launched on December 30,
1994.  Scripps expects to invest an additional $35,000,000 in HGTV in
the next two years, including capital expenditures and pre-tax
operating losses. See "Liquidity and Capital Resources".  Operating
losses for HGTV totaled $17,400,000 in 1995 and $7,700,000 in 1994.

Scripps acquired Cinetel Productions in Knoxville, Tennessee, on March
31, 1994 for $17.0 million in cash.  Cinetel is one of the largest
independent producers of programs for cable television.  Cinetel's
results of operations are included in the Entertainment segment from
the date of acquisition.  The acquisition increased 1994 operating
revenues and EBITDA by 6.4% and 19%, respectively.  SHP began
operations in 1993 and sold its first two programs in 1995.

<PAGE>

In 1994 Scripps completed the sale of its Garfield and U.S. Acres
copyrights, resulting in the decrease in licensing and syndication
revenues.  Film and television revenues prior to 1994 primarily relate
to Garfield.  Excluding Garfield, U.S. licensing revenues increased
12% in 1995 and 7.6% in 1994.  International licensing revenues
increased 14% in 1995 and were flat in 1994.

United Media distributes news columns, comics, and features, and
licenses copyrights to "Peanuts" and other character properties on a
worldwide basis.  Revenues derived from such international activities
represent less than 5% of Scripps total revenues.  The Japanese market 
provides more than two-thirds of international revenues and approximately
45% of total licensing revenue.  The impact of changes in the value of
the U.S. dollar in foreign exchange markets does not have a
significant effect on the recorded value of Scripps foreign-currency-
denominated assets, which are primarily related to uncollected
licensing royalties and represent less than 1% of total assets.  Scripps
foreign-currency-denominated liabilities are primarily related to payments 
due to creators of the properties.  However, comparison of year-over-year 
licensing revenues can be significantly affected by changes in the exchange
rate for the Japanese yen.  Japanese licensing revenues in local currency 
decreased 8% in 1995, 8% in 1994 and 12% in 1993.  The change in the 
exchange rate for the Japanese yen increased licensing revenues $1,700,000 
in 1995, $1,600,000 in 1994 and $2,700,000 in 1993.  The effect on
licensing revenues of changes in the exchange rate for other foreign
currencies is not significant.

From time-to-time Scripps uses foreign currency forward and option
contracts to hedge cash flow exposures denominated in Japanese yen.  
The purpose of the contracts is to reduce the risk of changes in the
exchange rate on Scripps' anticipated net licensing receipts (licensing
royalties less amounts due creators of the properties and certain direct
expenses) for the following year.  The maturity of the contracts coincide
with the quarterly payment of licensing royalties.  Scripps does not hold
foreign currency contracts for trading purposes and does not hold 
leveraged contracts.  Information about Scripps' foreign currency
contracts, which require Scripps to sell yen at a specified rate, at
December 31, 1995 was as follows:  

   Maturity            Contract            Exchange         US Dollar
     Date           Amount (in yen)          Rate          Equivalent 
   
   2/15/96            141,840,000            94.56         $1,500,000
   5/31/96             83,060,000            83.06          1,000,000
   8/15/96            142,650,000            95.10          1,500,000
  11/15/96            143,835,000            95.89          1,500,000

Capital expenditures in 1995 and 1994 primarily relate to the launch
of HGTV.  The increase in depreciation and amortization in 1995 is
primarily due to the start-up of HGTV and the 1994 increase is due to
the Cinetel acquisition.  Capital expenditures in 1996 are expected to
be approximately $5,000,000 and depreciation and amortization is
expected to increase approximately 25%.


LIQUIDITY AND CAPITAL RESOURCES

Scripps generates significant cash flow from operating activities,
primarily from its newspaper and broadcast television operations.
There are no significant legal or other restrictions on the transfer
of funds among Scripps' business segments.  Cash flows provided
by the operating activities of the newspaper and broadcast television
segments in excess of the capital expenditures of those segments
are used to invest in the entertainment segment and to fund corporate
expenses.  Management expects total cash flow from continuing operating
activities in 1996 will exceed Scripps' expected total capital
expenditures, debt repayments, and dividend payments.

Cash flow provided by continuing operating activities was $114,000,000
in 1995 compared to $170,000,000 in 1994 and $142,000,000 in 1993.
Payment of income taxes related to the settlement with the Internal
Revenue Service of the audits of the 1985 through 1987 federal income
tax returns was the primary cause of the decrease in 1995.  The 1994
increase was primarily due to improvement in EBITDA.

Net debt (borrowings less cash equivalent and other short-term
investments) decreased $63,800,000 to $40,900,000 at December 31, 1995
and decreased $131,000,000 in 1994.  At December 31, 1995 net debt was
3% of total capitalization.  Management believes Scripps' cash and
cash equivalents, short-term investments, and substantial borrowing
capacity, taken together, provide adequate resources to fund the
capital expenditures and future expansion of existing businesses and
the development or acquisition of new businesses.  The ability of
Scripps' continuing operations to produce significant cash flow and
Scripps' significant borrowing capacity were primary factors in
structuring the divestiture of its cable television assets so as to
transfer the proceeds of the divestiture tax-free to shareholders.

<PAGE>


INDEPENDENT AUDITORS' REPORT

To the Board of Directors and Stockholders,
The E.W. Scripps Company:

We have audited the accompanying consolidated balance sheets of The
E.W. Scripps Company and subsidiary companies ("Company") as of
December 31, 1995 and 1994, and the related consolidated statements of
income, stockholders' equity, and cash flows for each of the three
years in the period ended December 31, 1995.  Our audits also included
the financial statement schedule listed in the Index at Item S-1.
These financial statements and financial statement schedule are the
responsibility of the Company's management.  Our responsibility is to
express an opinion on the financial statements and financial statement
schedule based on our audits.

We conducted our audits in accordance with generally accepted auditing
standards.  Those standards require that we plan and perform the audit
to obtain reasonable assurance about whether the financial statements
are free of material misstatement.  An audit includes examining, on a
test basis, evidence supporting the amounts and disclosures in the
financial statements.  An audit also includes assessing the accounting
principles used and significant estimates made by management, as well
as evaluating the overall financial statement presentation.  We
believe that our audits provide a reasonable basis for our opinion.

In our opinion, such consolidated financial statements present fairly,
in all material respects, the financial position of the Company at
December 31, 1995 and 1994, and the results of its operations and cash
flows for each of the three years in the period ended December 31,
1995 in conformity with generally accepted accounting principles.
Also, in our opinion, such financial statement schedule, when
considered in relation to the basic consolidated financial statements
taken as a whole, presents fairly in all material respects the
information set forth therein.

As discussed in Note 1 to the consolidated financial statements, as of
December 31, 1993 the Company changed its method of accounting for
certain investments to conform with Statement of Financial Accounting
Standards No. 115.






DELOITTE & TOUCHE LLP
Cincinnati, Ohio
January 22, 1996

<PAGE>
<TABLE>
CONSOLIDATED BALANCE SHEETS                                                                                                 
<CAPTION>
( in thousands )                                                                                                     
                                                                                                  As of December 31,
                                                                                              1995                 1994
<S>                                                                                    <C>                  <C>       
ASSETS                                                                                                               
Current Assets:                                                                                                             
     Cash and cash equivalents                                                         $         30,021     $         16,609
     Short-term investments                                                                      25,013                     
     Accounts and notes receivable (less allowances - 1995, $3,447; 1994, $4,538)               166,867              146,003
     Program rights and production costs                                                         52,402               35,073
     Refundable income taxes                                                                      7,828               25,214
     Inventories                                                                                 11,459               11,768
     Deferred income taxes                                                                       21,694               16,606
     Miscellaneous                                                                               18,961               16,821
     Total current assets                                                                       334,245              268,094
                                                                                                                            
Net assets of discontinued operations                                                           305,838              322,737
                                                                                                                            
Investments                                                                                      53,186               34,879
                                                                                                                            
Property, Plant, and Equipment                                                                  425,959              419,534
                                                                                                                            
Goodwill and Other Intangible Assets                                                            495,773              514,396
                                                                                                                            
Other Assets:                                                                                                               
     Program rights and production costs (less current portion)                                  26,829               38,779
     Miscellaneous                                                                               13,722               11,005
     Total other assets                                                                          40,551               49,784
                                                                                                                            
TOTAL ASSETS                                                                           $      1,655,552     $      1,609,424
                                                                                                                            
See notes to consolidated financial statements.                                                                             
</TABLE>

<PAGE>

<TABLE>
CONSOLIDATED BALANCE SHEETS                                                                                                 
<CAPTION>
( in thousands, except share data )                                                                                  
                                                                                                  As of December 31,
                                                                                              1995                 1994
                                                                                                                     
<S>                                                                                    <C>                  <C>       
LIABILITIES AND STOCKHOLDERS' EQUITY                                                                                        
Current Liabilities:                                                                                                        
    Current portion of long-term debt                                                  $         78,698                     
    Accounts payable                                                                             78,538     $        123,120
    Customer deposits and unearned revenue                                                       21,307               20,757
    Accrued liabilities:                                                                                                    
        Employee compensation and benefits                                                       32,901               31,372
        Artist and author royalties                                                               6,843                8,177
        Interest                                                                                  2,169                1,999
        Income taxes                                                                                634                2,507
        Lawsuits and related settlements                                                          8,803               12,600
        Miscellaneous                                                                            36,226               30,837
    Total current liabilities                                                                   266,119              231,369
                                                                                                                            
Deferred Income Taxes                                                                            82,229               67,876
                                                                                                                            
Long-Term Debt (less current portion)                                                             2,177              110,431
                                                                                                                            
Other Long-Term Obligations and Minority Interests                                              113,601              116,280

Commitments and Contingencies (Note 12)
                                                                                                                            
Stockholders' Equity:                                                                                                       
    Preferred stock, $.01 par - authorized:  25,000,000 shares; none outstanding                                            
    Common stock, $.01 par:                                                                                                 
        Class A - authorized:  120,000,000 shares;  issued and                                                              
          outstanding: 1995 -  60,085,408 shares; 1994 - 59,671,242 shares;                         601                  597
        Voting - authorized:  30,000,000 shares; issued and                                                                 
            outstanding:  1995 - 19,978,373 shares; 1994 - 20,174,833 shares                        200                  202
    Total                                                                                           801                  799
    Additional paid-in capital                                                                  254,063              248,098
    Retained earnings                                                                           916,602              823,204
    Unrealized gains on securities available for sale                                            20,720               12,518
    Unvested restricted stock awards                                                            (1,573)              (2,036)
    Foreign currency translation adjustment                                                         813                  885
    Total stockholders' equity                                                                1,191,426            1,083,468
                                                                                                                            
TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY                                             $      1,655,552     $      1,609,424
                                                                                                                            
See notes to consolidated financial statements.                                                                             
</TABLE>

<PAGE>

<TABLE>
CONSOLIDATED STATEMENTS OF INCOME                                                                                            
<CAPTION>
( in thousands, except per share data )                                                                                      
                                                                                  For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                      
<S>                                                                <C>               <C>                     <C>
Operating Revenues:                                                                                                          
    Advertising                                                    $        462,156  $               433,551 $        401,247
    Circulation                                                             125,354                  116,684          116,413
    Other newspaper revenue                                                  52,888                   52,703           50,394
    Total newspapers                                                        640,398                  602,938          568,054
    Broadcasting                                                            295,228                  288,184          284,294
    Entertainment                                                            94,752                   73,473           84,741
    Other                                                                                                               8,126
    Total operating revenues                                              1,030,378                  964,595          945,215
                                                                                                                             
Operating Expenses:                                                                                                          
    Employee compensation and benefits                                      338,987                  318,629          336,609
    Newsprint and ink                                                       123,579                   94,160           89,062
    Program rights and production costs                                      58,358                   60,082           63,731
    Other operating expenses                                                261,708                  249,178          253,002
    Depreciation                                                             46,496                   40,040           41,089
    Amortization of intangible assets                                        20,094                   18,896           19,760
    Total operating expenses                                                849,222                  780,985          803,253
                                                                                                                             
Operating Income                                                            181,156                  183,610          141,962
                                                                                                                             
Other Credits (Charges):                                                                                                     
    Interest expense                                                       (11,223)                 (16,274)         (26,397)
    Net gains and unusual items                                                                       14,651           94,374
    Miscellaneous, net                                                        1,535                    (917)          (2,413)
    Net other credits (charges)                                             (9,688)                  (2,540)           65,564
                                                                                                                             
Income from Continuing Operations                                                                                            
    Before Taxes and Minority Interests                                     171,468                  181,070          207,526
Provision for Income Taxes                                                   74,532                   80,441           86,387
                                                                                                                             
                                                                                                                             
Income from Continuing Operations                                                                                            
    Before Minority Interests                                                96,936                  100,629          121,139
Minority Interests                                                            3,347                    7,833           16,228
                                                                                                                             
Income From Continuing Operations                                            93,589                   92,796          104,911
Income From Discontinued Operations                                          39,789                   29,887           23,775
                                                                                                                             
Net Income                                                         $        133,378  $               122,683 $        128,686
                                                                                                                             
Per Share of Common Stock:                                                                                                   
    Income from continuing operations                                         $1.17                    $1.22            $1.41
    Income from discontinued operations                                         .50                      .39              .32
                                                                                                                             
    Net income                                                                $1.67                    $1.61            $1.72
                                                                                                                             
                                                                                                                             
                                                                                                                             
 Note:  The sum of the income per share amounts may not equal the                                                     
        net income per share amount as each is computed
        independently based on the weighted average shares outstanding.                                                      
                                                                                                                             
See notes to consolidated financial statements.                                                                              
</TABLE>

<PAGE>

<TABLE>
CONSOLIDATED STATEMENTS OF CASH FLOWS                                                                                        
<CAPTION>
( in thousands )                                                                                                             
                                                                                  For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>
Cash Flows from Operating Activities:                                                                                        
Income from continuing operations                                  $         93,589  $                92,796 $        104,911
Adjustments to reconcile income from continuing operations                                                                   
      to net cash flows from continuing operating activities:                                                                
      Depreciation and amortization                                          66,590                   58,936           60,849
      Deferred income taxes                                                   3,814                    2,400           41,174
      Minority interests in income of subsidiary companies                    3,347                    7,833           16,228
      Net gains and unusual items                                                                    (1,109)         (91,878)
      Settlement of 1985 - 1987 federal income tax audits                  (45,000)                                          
      Other changes in certain working capital accounts, net               (13,979)                    9,040              315
      Miscellaneous, net                                                      5,410                      337           10,424
Net cash provided by continuing operating activities                        113,771                  170,233          142,023
                                                                                                                             
Discontinued cable operations:
      Income                                                                 39,789                   29,887           23,775
      Adjustment to derive cash flows from operating activities              62,290                   48,737           59,754
      Net cash provided                                                     102,079                   78,624           83,529
                                                                                                                             
Net operating activities                                                    215,850                  248,857          225,552
                                                                                                                             
Cash Flows from Investing Activities:                                                                                        
Additions to property, plant, and equipment                                (57,300)                 (53,952)         (36,845)
Purchase of subsidiary companies and long-term investments                 (12,167)                 (32,389)         (41,459)
Change in short-term investments, net                                      (25,013)                                          
Sale of subsidiary companies, copyrights, and long-term investments           2,729                   47,592          140,538
Miscellaneous, net                                                            3,598                    3,659            6,398
Net cash used in investing activities of continuing operations             (88,153)                 (35,090)           68,632
Net cash used in investing activities of discontinued cable operations     (44,938)                 (40,496)         (64,007)
Net investing activities                                                  (133,091)                 (75,586)            4,625
                                                                                                                             
Cash Flows from Financing Activities:                                                                                        
Payments on long-term debt                                                 (29,703)                (137,885)        (194,015)
Dividends paid                                                             (39,980)                 (33,457)         (32,847)
Dividends paid to minority interests                                        (2,601)                  (3,817)          (4,189)
Miscellaneous, net                                                            5,437                    1,649            1,998
Net cash used in financing activities of continuing operations             (66,847)                (173,510)        (229,053)
Net cash used in financing activities of discontinued cable operations      (2,500)                  (1,758)          (1,494)
Net financing activities                                                   (69,347)                (175,268)        (230,547)
                                                                                                                             
Increase (Decrease) in Cash and Cash Equivalents                             13,412                  (1,997)            (370)
                                                                                                                             
Cash and Cash Equivalents:                                                                                                   
Beginning of year                                                            16,609                   18,606           18,976
                                                                                                                             
End of year                                                        $         30,021  $                16,609 $         18,606
                                                                                                                             
                                                                                                                             
Supplemental Cash Flow Disclosures:                                                                                          
   Interest paid, excluding amounts capitalized                    $         11,053                   17,109 $         32,123
   Income taxes paid                                                         55,176                  127,009           44,962
                                                                                                                             
See notes to consolidated financial statements.                                                                              
</TABLE>

<PAGE>

<TABLE>
CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY                                                                                  
<CAPTION>
( in thousands, except share data )                                                         Unrealized                           
                                                                                             Gains on    Unvested      Foreign   
                                                                   Additional               Securities   Restricted    Currency  
                                                         Common      Paid-in     Retained    Available     Stock     Translation 
                                                         Stock       Capital     Earnings    for Sale     Awards      Adjustment 
                                                                                                                                 
                                                                                                                                 
<S>                                                   <C>        <C>          <C>         <C>          <C>         <C>          
As of December 31, 1992                               $      746 $     94,366 $   638,139              $     (516) $         369 
Net income                                                                        128,686                                        
Dividends:  declared and paid - $.44 per share                                   (32,847)                                        
Class A Common shares issued pursuant to                                                                                         
    compensation plans, net:                                                                                                     
    165,775 shares issued, 4,270 shares forfeited,                                                                               
    and 17,071 shares  repurchased                             2        3,054                                (817)               
Tax benefits of compensation plans                                        525                                                    
Amortization of restricted stock awards                                                                        324               
Foreign currency translation adjustment                                                                                      223 
Adoption of FAS No. 115, net of                                                                                                  
    deferred income tax of $14,744                                                        $     27,381                           
                                                                                                                                 
As of December 31, 1993                                      748       97,945     733,978       27,381     (1,009)           592 
Net income                                                                        122,683                                        
Dividends:  declared and paid - $.44 per share                                   (33,457)                                        
Acquisition of minority interest in Scripps Howard                                                                               
    Broadcasting Company in exchange for                                                                                         
    4,952,659 shares of Class A Common stock                  49      146,675                                                    
Class A Common shares issued pursuant to                                                                                         
    compensation plans, net:                                                                                                     
    140,025 shares issued,  2,810 shares forfeited,                                                                              
    and 5,127 shares repurchased                               2        3,226                              (1,527)               
Tax benefits of compensation plans                                        252                                                    
Amortization of restricted stock awards                                                                        500               
Foreign currency translation adjustment                                                                                      293 
Increase (decrease) in unrealized gains                                                                                          
    on securities available for sale, net                                                                                        
    of deferred income tax of $7,992                                                          (14,863)                           
                                                                                                                                 
As of December 31, 1994                                      799      248,098     823,204       12,518     (2,036)           885 
Net income                                                                        133,378                                        
Dividends:  declared and paid - $.50 per share                                   (39,980)                                        
Conversion of 196,460 Voting common shares                                                                                       
    to 196,460 Class A common shares                                                                                             
Class A Common shares issued pursuant to                                                                                         
    compensation plans, net:                                                                                                     
    238,850 shares issued, 1,250 shares forfeited,                                                                               
    and 19,894 shares repurchased                              2        5,099                                (538)               
Tax benefits of compensation plans                                        866                                                    
Amortization of restricted stock awards                                                                      1,001               
Foreign currency translation adjustment                                                                                     (72) 
Increase in unrealized gains                                                                                                     
    on securities available for sale, net                                                                                        
    of deferred income tax of $4,417                                                             8,202                           
                                                                                                                                 
As of December 31, 1995                               $      801 $    254,063 $   916,602 $     20,720 $   (1,573) $         813 
                                                                                                                                 
See notes to consolidated financial statements.                                                                                  
</TABLE>

<PAGE>

THE E.W. SCRIPPS COMPANY
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Nature of Operations - The E.W. Scripps Company ("Scripps") publishes
daily newspapers in fifteen markets, operates local television
stations in nine markets, operates cable television systems with
766,000 subscribers (at December 31, 1995) in nine geographic
clusters, and its entertainment division primarily produces television
programming and licenses comic characters.

On October 28, 1995, Scripps and Comcast Corporation ("Comcast")
reached an agreement pursuant to which Scripps will contribute all of
its non-cable television assets to Scripps Howard, Inc. ("SHI" - a
wholly-owned subsidiary of Scripps and the direct or indirect parent
of all of Scripps' operations) and SHI's cable television system
subsidiaries ("Scripps Cable") will be transferred to and held
directly by Scripps.  Scripps Cable will be acquired by Comcast
through a tax-free merger (the "Merger") with Scripps.  The remaining
SHI business will continue as "New Scripps", which will be distributed
in a tax-free "spin-off" to Scripps shareholders (the "Spin-Off")
prior to the Merger and thereafter renamed The E.W. Scripps Company.
As a condition of the Merger Scripps has agreed to retire or defease
its $32 million aggregate principal amount 7.375% notes due in 1998
("Defeasance").  The Merger, Spin-off and Defeasance are collectively
referred to as the "Transactions."

The closing date of the Transactions is expected to be in the third
quarter of 1996, subject to regulatory approvals and certain other
conditions.  Controlling shareholders in Scripps and Comcast have
agreed to vote in favor of the Merger, and as a result completion of
the Transactions is assured so long as such conditions are satisfied
and such regulatory approvals (including approval of the Spin-Off as a
tax-free transaction by the Internal Revenue Service and approval of
the Merger by the Federal Communications Commission and certain
franchise authorities) are received.  While there can be no assurances
regarding such approvals, management believes all such approvals will
be obtained.

Because Scripps Cable represents an entire business segment that will
be divested, its results are reported as "discontinued operations" for
all periods presented.  See Note 14.  Results of the remaining
business segments, including results for divested operating units
within these segments through their dates of sale, are reported as
"continuing operations."  The relative importance of each line of
business to continuing operations is indicated in the Segment
Information presented in Note 11.

The newspaper and television operations are diversified geographically
and Scripps has a diverse customer base.  Approximately 75% of
Scripps' operating revenues are derived from advertising, and as a
result operating results can be affected by changes in the demand for
advertising nationally and in Scripps' local markets.

Scripps grants credit to substantially all of its customers.
Management believes bad debt losses resulting from default by a single
customer, or defaults by customers in any depressed region or business
sector, would not have a material effect on Scripps' financial
position.

Use of Estimates - Preparation of the financial statements requires
the use of estimates.  Scripps' financial statements include estimates
for such items as income taxes payable and self-insured risks.  Self-
insured risks are primarily employee medical costs and disability
income, workers' compensation, and general liability.  The recorded
liability for self-insured risks is calculated using actuarial methods
and is not discounted.  The recorded liability for self-insured risks
totaled $19,200,000 at December 31, 1995.  Management does not believe
it is likely that its estimates for such items will change materially
in the near term.

Consolidation - The consolidated financial statements include the
accounts of Scripps and its majority-owned subsidiary companies.

Revenue Recognition - Significant revenue recognition policies are as
follows:
  Advertising revenues are recognized based on dates of publication or
  broadcast.

  Circulation revenue is recognized based on date of publication.

  Royalties from merchandise licensing are recognized as products are
  sold by the licensee.  Royalties from promotional licensing are
  recognized over the lives of the licensing agreements.

  Program license fees are recognized when the program material is
  available for broadcast and certain other conditions are met.

Payments received from customers prior to the time revenues are
recognized are recorded as unearned income.

<PAGE>

Program Rights and Production Costs - Program rights are recorded at
the time such programs become available for broadcast. Amortization is
computed using the straight-line method based on the license period or
based on usage, whichever yields the greater accumulated amortization
for each program.  The liability for program rights is not discounted
for imputed interest.

Production costs represent costs incurred in the production of
programming for distribution.  Amortization of capitalized costs is
based on the percentage of current period revenues to anticipated
total revenues for each program.

Program and production costs are stated at the lower of unamortized
cost or fair value.  The portion of the unamortized balance expected
to be amortized within one year is classified as a current asset.

Program rights liabilities payable within the next twelve months are
included in accounts payable.  Non-current program rights liabilities
are included in other long-term obligations.  Estimated fair values
(which are based on current rates available to Scripps for debt of the
same remaining maturity) and the carrying amounts of Scripps' program
rights liabilities were as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                            
                                                                                                  As of December 31,
                                                                                              1995                 1994
                                                                                                                     
<S>                                                                                    <C>                  <C>          
Liabilities for programs available for broadcast:                                                                           
     Carrying amount                                                                   $         51,400     $         48,300
     Fair value                                                                                  48,000               42,800
</TABLE>

Goodwill and Other Intangible Assets - Goodwill and other intangible
assets are stated at the lower of unamortized cost or fair value.
Fair value is estimated based upon estimated future net cash flows.
An impairment loss is recognized when the unamortized cost of the
asset exceeds the undiscounted estimated future net cash flows.
Goodwill represents the cost of acquisitions in excess of tangible
assets and identifiable intangible assets received.  Non-competition
agreements are amortized on a straight-line basis over the terms of
the agreements.  Goodwill acquired after October 1970, customer lists,
and other intangible assets are amortized on a straight-line basis
over periods of up to 40 years.  Goodwill acquired before November
1970 ($6,600,000) is not amortized.

The Financial Accounting Standards Board ("FASB") issued Financial
Accounting Standard ("FAS") No. 121 - Accounting for the Impairment of
Long-Lived Assets and for Long-Lived Assets to be Disposed of in March
1995.  The standard requires that long-lived assets and certain
identifiable intangible assets be reviewed for impairment and that
long-lived assets to be disposed of be reported at the lower of
carrying amount or fair value less costs to sell.  The standard, which
Scripps is required to adopt in 1996, is not expected to have any
immediate impact on Scripps' results of operations or financial
position.

Property, Plant, and Equipment - Depreciation is computed using the
straight-line method over estimated useful lives as follows:

Buildings and improvements                          35 years
Printing presses                                    20 years
Other newspaper production equipment                5 to 10 years
Television transmission towers                      15 years
Other television and program production equipment   5 to 15 years
Office and other equipment                          5 to 10 years
  
Interest costs related to major capital projects are capitalized
and classified as property, plant, and equipment.
  
Income Taxes - Deferred income taxes are provided for temporary
differences between the tax basis and reported amounts of assets
and liabilities that will result in taxable or deductible amounts
in future years.  Scripps' temporary differences primarily result
from accelerated depreciation and amortization for tax purposes and
accrued expenses not deductible for tax purposes until paid.  Also,
Scripps received a tax certificate from the Federal Communications
Commission upon the 1993 sale of the Memphis television and radio
stations, enabling Scripps to defer payment of income taxes on the
$60,500,000 tax-basis gain.  The deferred gain will reduce the tax
basis of certain cable television assets acquired on January 6,
1996.
  
Other Long-Term Obligations - Other long-term obligations include
non-current program rights liabilities, deferred compensation and
retiree benefits, non-current self-insured risks, and non-current
income taxes payable.

<PAGE>

Investments - Scripps adopted FAS No. 115 - Accounting for Certain
Investments in Debt and Equity Securities on December 31, 1993,
increasing stockholders' equity $27,381,000.  There was no effect
on income from continuing operations as a result of adopting the
new standard.
  
Investments in 20%- to 50%-controlled companies and in all joint
ventures are accounted for under the equity method.  Investments in
other debt and equity securities are classified as available for
sale and are carried at fair value.  Fair value is determined by
reference to quoted market prices for those or similar securities.
Unrealized gains or losses on those securities are recognized as a
separate component of stockholders' equity.  The cost of securities
sold is determined by specific identification.
  
Newspaper Joint Operating Agencies - Scripps is currently a party to
newspaper joint operating agencies ("JOAs") in five markets.  A JOA
combines all but the editorial operations of two competing newspapers
in a market.  In each JOA the managing party distributes a portion of
JOA profits to the other party.  Scripps manages the JOA in
Evansville.  The JOAs in Albuquerque, Birmingham, Cincinnati, and El
Paso are managed by the other parties to the JOAs.

Scripps includes the full amount of company-managed JOA assets and
liabilities, and revenues earned and expenses incurred in the
operation of the JOA, in the consolidated financial statements.
Distributions of JOA operating profits to the non-managing party are
included in other operating expenses in the Consolidated Statements of
Income.

For JOAs managed by the other party, Scripps includes distributions of
JOA operating profits in operating revenues in the Consolidated
Statements of Income.  Scripps does not include any assets or
liabilities of JOAs managed by other parties in its Consolidated
Balance Sheets as Scripps has no residual interest in the net assets
of the JOAs.

Inventories - Inventories are stated at the lower of cost or market.
The cost of newsprint included in inventory is computed using the last
in, first out ("LIFO") method.  At December 31 newsprint inventories
were approximately 66% of total inventories in 1995 and 65% in 1994.
The cost of other inventories is computed using the first in, first
out ("FIFO") method.  Inventories would have been $4,500,000 and
$1,200,000 higher at December 31, 1995 and 1994 if FIFO (which
approximates current cost) had been used to compute the cost of
newsprint.

Postemployment Benefits - Postretirement benefits are recognized
during the years that employees render service.  Other postemployment
benefits, such as disability-related benefits and severance, are
recognized when the benefits become payable.

Stock-Based Compensation - The FASB issued FAS No. 123 - Accounting
for Stock-Based Compensation in October 1995.  The standard defines a
fair-value-based method of accounting for stock-based compensation,
but permits compensation expense to continue to be measured using the
intrinsic-value-based method previously used.  Scripps intends to
continue measuring compensation expense using the intrinsic-value-
based method and under the provisions of the standard, which must be
adopted in 1996, will be required to make pro forma disclosures of net
income and earnings per share as if the fair value method had been
used.

Cash and Cash Equivalents - Cash and cash equivalents represent cash
on hand, bank deposits, and highly liquid debt instruments with an
original maturity of up to three months.  Cash equivalents are stated
at cost plus accrued interest, which approximates fair value.

Short-term Investments - Short-term investments represent excess cash
invested in securities not meeting the criteria to be classified as
cash equivalents.  Short-term investments are carried at cost plus
accrued dividends, which approximates fair value.

Net Income Per Share - Net income per share computations are based
upon the weighted average common shares outstanding.  Common stock
equivalents in the form of stock options are excluded from the
computations as they have no material effect on the per share amounts.
Weighted average shares outstanding were as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                  For the years ended December 31,
                                                                          1995                  1994                1993
<S>                                                                       <C>                   <C>                 <C>
Weighted average shares outstanding                                       79,956                76,246              74,650
</TABLE>

<PAGE>


2.  ACQUISITIONS AND DIVESTITURES

Acquisitions
  
1995 - There were no acquisitions in 1995.

1994 - Scripps acquired the remaining 13.9% minority interest in
Scripps Howard Broadcasting Company ("SHB") in exchange for 4,952,659
shares of Class A Common stock.  Scripps acquired Cinetel Productions
(an independent producer of programs for cable television) for
$17,000,000 in cash.

1993 - Scripps acquired the remaining 2.7% minority interest in the
Knoxville News-Sentinel for $2,800,000.  Scripps purchased 5.7% of the
outstanding shares of SHB for $28,900,000.

The following table presents additional information about the
acquisitions:
  

<TABLE>
<CAPTION>
   ( in thousands )                                                                                                       
                                                                                                  For the years ended December 31,
                                                                                                         1994          1993
                                                                                                                              
   <S>                                                                                               <C>           <C>      
   Goodwill and other intangible assets acquired                                                     $    108,690  $     19,486
   Other assets acquired (primarily property and equipment and program costs)                              14,596              
   Reduction in minority interests                                                                         45,958        12,287
   Class A Common stock issued                                                                          (146,724)              
   Liabilities assumed and notes issued                                                                     (899)              
                                                                                                                              
   Cash paid                                                                                         $     21,621  $     31,773
</TABLE>

Goodwill and other intangible assets acquired includes the excess of
cost over book value of SHB allocated to Scripps Cable ($26,100,000 in
1994 and $6,900,000 in 1993).

The acquisitions have been accounted for as purchases.  The acquired
operations have been included in the Consolidated Statements of Income
from the dates of acquisition.  Pro forma results are not presented
because the combined results of operations would not be significantly
different from the reported amounts.
  
<PAGE>

Divestitures

Scripps divested the following operating units:

1995 - Newspaper in Watsonville, California.

1993 - Book publishing; newspapers in Tulare, California, and San
Juan; Memphis television station; radio stations.

The following table presents additional information about the
divestitures:


<TABLE>
<CAPTION>
   ( in thousands, except per share data )                                                                                
                                                                                           For the years ended December 31,
                                                                                           1995                        1993
                                                                                                                              
   <S>                                                                                 <C>                         <C>     
   Cash received                                                                       $      2,711                $    140,509
   Net assets disposed                                                                        2,711                      48,635
                                                                                                                              
   Net gains recognized (before minority                                                                                       
        interests and income taxes)                                                    $          0                $     91,874
                                                                                                                              
   Net gains recognized (after minority                                                                                        
        interests and income taxes)                                                                                $     46,800
                                                                                                                              
   Net gains recognized per share (after minority                                                                              
        interests and income taxes)                                                                                       $ .63
</TABLE>


Included in the consolidated financial statements are the following
results of divested operating units (excluding gains on sales):

<TABLE>
<CAPTION>
   ( in thousands )                                                                                                            
                                                                                           For the years ended December 31,
                                                                                           1995          1994          1993
                                                                                                                              
   <S>                                                                                 <C>           <C>           <C>      
   Operating revenues                                                                  $        300  $      3,700  $     57,400
   Operating income (loss)                                                                    (100)         (200)         7,500
</TABLE>

<PAGE>


3.  UNUSUAL CREDITS AND CHARGES
  
1994 - Scripps sold its worldwide Garfield and U.S. Acres copyrights.
The sale resulted in a pre-tax gain of $31,600,000, $17,400,000 after
tax, $.23 per share.

Scripps' three television stations that had been Fox affiliates
changed their network affiliation.  In connection with the change
certain program rights were expected to be sold at a loss of
$7,900,000 and certain real estate, due to space limitations, was
expected to be sold at a loss of $2,800,000.  These estimated losses
were recorded in 1994, reducing income from continuing operations
$6,600,000, $.09 per share.

Scripps made a special contribution of 589,165 shares of Turner
Broadcasting Class B common stock to a charitable foundation.  The
contribution reduced pre-tax income by $8,000,000 and income from
continuing operations by $4,500,000, $.06 per share.

Management changed its estimate of the tax liability for prior years
as a result of an audit by the Internal Revenue Service ("IRS").  The
adjustment decreased income from continuing operations by $5,300,000,
$.07 per share (see Note 4).

Estimated costs to defend and settle lawsuits filed by certain former
employees and independent contractors of a divested operating unit
reduced income from continuing operations by $3,600,000, $.05 per
share (see Note 12).

1993 - Operating results include net pre-tax gains of $91,900,000,
$46,800,000 after-tax, $.63 per share (see Note 2).

Management changed the estimate of the additional amount of music
license fees Scripps would owe when a dispute between the television
industry and the American Society of Composers, Authors and Publishers
("ASCAP") was resolved.  The adjustment increased operating income
$4,300,000 and income from continuing operations $2,300,000, $.03 per
share.

Scripps realized a $1,100,000 gain on sale of certain publishing
equipment and received a $2,500,000 fee in connection with the change
in ownership of the Ogden, Utah, newspaper, increasing income from
continuing operations $2,300,000, $.03 per share.

Scripps recorded a $6,300,000 charge related to workforce reductions
1) in the circulation department at its Denver newspaper and 2) the
newspaper feature distribution and licensing operations of United
Media.  The charge reduced income from continuing operations
$3,600,000, $.05 per share.  The planned headcount reductions were
fully implemented in 1994.

Management changed its estimate of the tax liability for prior years
(see Note 4).  The adjustment increased income from continuing
operations $5,400,000, $.07 per share.  The federal income tax rate
was increased to 35% from 34%.  The effect on Scripps' beginning of
the year deferred tax liabilities reduced income from continuing
operations $2,300,000, $.03 per share.

<PAGE>

4.  INCOME TAXES
  
In 1993 management changed its estimate of the tax basis and lives of
certain intangible assets.  The resulting change in the estimated tax
liability for prior years increased income from continuing operations
$5,400,000, $.07 per share.  In 1994 the IRS proposed adjustments
related to those intangible assets.  Based upon the proposed
adjustments management again changed its estimate of the tax liability
for prior years, decreasing income from continuing operations in 1994
$5,300,000, $.07 per share.  In 1995 Scripps reached agreement with
the IRS to settle the audits of its 1985 through 1987 tax returns.
The settlement payment was charged to the estimated tax liability for
prior years.  The liability was not adjusted as a result of the
settlement.

The IRS is currently examining Scripps' consolidated income tax
returns for the years 1988 through 1991.  Pursuant to the terms of the
Merger New Scripps will indemnify Comcast against all tax liabilities
of Scripps Cable attributable to periods prior to completion of the Merger.
Management believes that adequate provision for income taxes has been
made for all open years.

The approximate effects of the temporary differences giving rise to
Scripps' deferred income tax liabilities (assets) are as follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                         As of December 31,                  
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>          
Accelerated depreciation and amortization                          $         77,259  $                60,087 $         90,314
Deferred gain on sale of Memphis television and radio stations               23,599                   23,599           23,126
Investments                                                                  10,654                    4,927           12,900
Accrued expenses not deductible until paid                                 (26,195)                 (27,745)         (20,625)
Deferred compensation and retiree benefits                                 (12,398)                 (12,470)         (10,380)
Other temporary differences, net                                            (9,099)                    6,008            1,167
                                                                                                                             
Total                                                                        63,820                   54,406           96,502
State net operating loss carryforwards                                      (9,186)                  (7,922)          (7,258)
Foreign tax credits and other carryforwards                                                                           (1,371)
Valuation allowance for state deferred tax assets and foreign tax credits     5,901                    4,786            5,033
                                                                                                                             
Net deferred tax liability                                         $         60,535  $                51,270 $         92,906
</TABLE>


Scripps' state net operating loss carryforwards expire from 1996
through 2010.  At each balance sheet date management estimates the
amount of state net operating loss carryforwards that are not expected
to be utilized prior to expiration of the carryforward period.  The
tax effect of these unused state net operating loss carryforwards is
included in the valuation allowance.  The increase in the valuation
allowance in 1995 is primarily due to additional state net operating
losses in 1995.  The valuation allowance in 1994 decreased by
$1,371,000 as management determined the foreign tax credit
carryforwards would be utilized prior to expiration of the
carryforward period.  This decrease was offset by an increase in the
allowance due to additional state net operating losses in 1994.

<PAGE>

The provision for income taxes consists of the following:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                  For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>          
Current:                                                                                                                     
     Federal                                                       $         60,044  $                61,026 $         33,114
     State and local                                                          5,027                   12,351            7,829
     Foreign                                                                  4,781                    4,412            3,745
                                                                                                                             
Total current                                                                69,852                   77,789           44,688
                                                                                                                             
Deferred:                                                                                                                    
     Federal                                                                  6,911                  (6,787)           51,813
     Other                                                                    1,320                    1,195            4,105
                                                                                                                             
Total deferred                                                                8,231                  (5,592)           55,918
                                                                                                                             
Total income taxes                                                           78,083                   72,197          100,606
Income taxes allocated to stockholders' equity                              (3,551)                    8,244         (14,219)
                                                                                                                             
Provision for income taxes                                         $         74,532  $                80,441 $         86,387
</TABLE>

The difference between the statutory rate for federal income tax and
the effective income tax rate is summarized as follows:


<TABLE>
<CAPTION>
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                            <C>                      <C>             <C>       
Statutory rate                                                                 35.0   %                 35.0   %          35.0   %
Effect of:                                                                                                                   
     State and local income taxes                                               4.0                      4.7              3.7
     Amortization of goodwill                                                   2.9                      2.2              2.4
     Increase in tax rate to 35% on deferred tax liabilities                                                              1.1
     Change in estimated tax basis and lives of certain assets                                           2.1            (2.5)
     Miscellaneous                                                              1.6                      0.4              1.9
                                                                                                                             
Effective income tax rate                                                      43.5   %                 44.4   %         41.6   %
</TABLE>

<PAGE>


5.  LONG-TERM DEBT
  
Long-term debt consisted of the following:


<TABLE>
<CAPTION>
( in thousands )                                                                                                            
                                                                                                  As of December 31,
                                                                                              1995                 1994
                                                                                                                            
<S>                                                                                    <C>                  <C>         
7.375% notes, due in 1998                                                              $         31,658     $         61,161
9.0% notes, due in 1996                                                                          47,000               47,000
Other notes                                                                                       2,217                2,270
                                                                                                                            
Total long-term debt                                                                             80,875              110,431
Current portion of long-term debt                                                                78,698                     
                                                                                                                            
Long-term debt (less current portion)                                                  $          2,177     $        110,431
                                                                                                                            
                                                                                                                            
Fair value of long-term debt *                                                         $         83,100     $        109,600
 
   *  Fair value is estimated based on current rates available to Scripps for                                              
       debt of the same remaining maturity.
</TABLE>

Scripps has a Competitive Advance/Revolving Credit Agreement
("Variable Rate Credit Facility") which expires in September 1996 and
permits maximum borrowings up to $50,000,000.  Maximum borrowings
under the Variable Rate Credit Facility are changed as Scripps'
anticipated needs change and are not indicative of Scripps' short-term
borrowing capacity.  The Variable Rate Credit Facility may be extended
upon mutual agreement.

Certain long-term debt agreements contain maintenance requirements on
net worth and coverage of interest expense and restrictions on
dividends and incurrence of additional indebtedness.  Scripps is in
compliance with all debt covenants.

Pursuant to the terms of the Merger, Scripps will retire or defease
its 7.375% notes due in 1998.

Interest costs capitalized were as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>
Capitalized interest costs                                         $            400  $                     0 $            100
</TABLE>

<PAGE>

6.  INVESTMENTS
  
Investments consisted of the following:


<TABLE>
<CAPTION>
( in thousands, except share data )                                                                                         
                                                                                                   As of December 31,
                                                                                              1995                 1994
                                                                                                                            
<S>                                                                                    <C>                  <C>          
Securities available for sale:                                                                                              
     Short-term investments, primarily preferred stocks                                $         25,013                     
     Turner Broadcasting Class C preferred stock                                                                            
          (convertible into 1,309,092 shares of Class B common stock)                            34,036     $         21,436
     Other                                                                                        7,000                2,351
                                                                                                                            
Total securities available for sale                                                              66,049               23,787
Investments accounted for under the equity method                                                12,150               11,092
                                                                                                                            
Total investments                                                                      $         78,199     $         34,879
                                                                                                                            
Unrealized gains on securities available for sale                                      $         31,890     $         19,270
</TABLE>

7.  PROPERTY, PLANT, AND EQUIPMENT

Property, plant, and equipment consisted of the following:
  
<TABLE>
<CAPTION>
( in thousands )                                                                                                            
                                                                                                  As of December 31,
                                                                                              1995                 1994
                                                                                                                            
<S>                                                                                    <C>                  <C>         
Land and improvements                                                                  $         39,774     $         40,668
Buildings and improvements                                                                      180,180              176,769
Equipment                                                                                       520,733              484,495
                                                                                                                            
Total                                                                                           740,687              701,932
Accumulated depreciation                                                                        314,728              282,398
                                                                                                                            
Net property, plant, and equipment                                                     $        425,959     $        419,534
</TABLE>

<PAGE>


8.  GOODWILL AND OTHER INTANGIBLE ASSETS

Goodwill and other intangible assets consisted of the following:

<TABLE>
<CAPTION>
( in thousands )                                                                                                            
                                                                                                  As of December 31,
                                                                                              1995                 1994
                                                                                                                            
<S>                                                                                    <C>                  <C>         
Goodwill                                                                               $        440,932     $        439,462
Customer lists                                                                                  133,329              133,334
Licenses and copyrights                                                                          28,221               28,221
Non-competition agreements                                                                       18,039               18,689
Other                                                                                            32,263               32,247
                                                                                                                            
Total                                                                                           652,784              651,953
Accumulated amortization                                                                        157,011              137,557
                                                                                                                            
Net goodwill and other intangible assets                                               $        495,773     $        514,396
</TABLE>

9.  SUPPLEMENTAL CASH FLOW INFORMATION
  
Supplemental cash flow information is as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
<S>                                                                <C>               <C>                     <C>         
Other changes in certain working capital accounts, net:                                                                      
     Accounts receivable                                           $       (20,864)  $               (3,182) $        (9,320)
     Inventories                                                                270                  (2,099)            2,324
     Accounts payable                                                       (3,888)                    6,486          (5,427)
     Accrued income taxes                                                    15,076                  (1,241)            1,115
     Accrued interest                                                           170                    (835)          (5,726)
     Other accrued liabilities                                                (744)                    5,525            8,385
     Other, net                                                             (3,999)                    4,386            8,964
                                                                                                                             
     Total                                                         $       (13,979)  $                 9,040 $            315
                                                                                                                             
Program rights purchased                                           $         61,900  $                30,700 $         51,600
</TABLE>

<PAGE>

10.  EMPLOYEE BENEFIT PLANS
  
Scripps sponsors defined benefit plans covering substantially all non-
union employees.  Benefits are generally based on the employees'
compensation and years of service.  Funding is based on the
requirements of the plans and applicable federal laws.

Scripps also sponsors defined contribution plans covering
substantially all non-union employees.  Scripps matches a portion of
employees' voluntary contributions to these plans.

Union-represented employees are covered by retirement plans jointly
administered by subsidiaries of Scripps and the unions or by union-
administered, multi-employer plans.  Funding is based upon negotiated
agreements.

Retirement plans expense consisted of the following:


<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>           
Service cost                                                       $          7,929  $                 8,729 $          7,819
Interest cost                                                                12,907                   11,509           13,111
Actual return on plan assets                                               (41,698)                    1,637         (13,487)
Net amortization and deferral                                                27,203                 (14,990)          (2,619)
                                                                                                                             
Defined benefit plans                                                         6,341                    6,885            4,824
Multi-employer plans                                                          1,020                    1,028            1,044
Defined contribution plans                                                    3,612                    3,573            3,570
                                                                                                                             
Total                                                                        10,973                   11,486            9,438
Curtailment losses included in gain                                                                                          
     on the sales of subsidiary companies                                                                                 253
                                                                                                                             
Total retirement plans expense                                     $         10,973  $                11,486 $          9,691
</TABLE>

Assumptions used in the accounting for the defined benefit plans were
as follows:

<TABLE>
<CAPTION>
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                            <C>                      <C>              <C>
Discount rate as of December 31                                                7.0%                     8.5%             7.0%
Expected long-term rate of return on plan assets                               8.0%                     9.5%             8.0%
Rate of increase in compensation levels                                        3.5%                     5.0%             3.5%
</TABLE>

The plans' long-term rate of return on plan assets has been
approximately one percentage point greater than the discount rate.
Management believes the discount rate plus one percentage point is the
best estimate of the long-term return on plan assets at any point in
time.  Therefore, when the discount rate changes, management's
expectation for the future long-term rate of return on plan assets
changes in tandem.

<PAGE>

The funded status of the defined benefit plans at December 31 was as
follows:


<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>       
Actuarial present value of vested benefits                         $      (158,953)  $             (124,502) $      (136,719)
                                                                                                                             
Actuarial present value of accumulated benefits                    $      (170,875)  $             (133,472) $      (146,178)
                                                                                                                             
Actuarial present value of projected benefits                      $      (206,324)  $             (164,333) $      (180,843)
Plan assets at fair value                                                   195,667                  157,694          172,688
                                                                                                                             
Projected benefits in excess of plan assets                                (10,657)                  (6,639)          (8,155)
Unrecognized net loss                                                         7,089                    3,464           11,025
Unrecognized prior service cost                                               8,337                    9,492            9,836
Unrecognized net asset at the date FAS No. 87 was                                                                            
     adopted, net of amortization                                           (9,222)                 (10,669)         (12,116)
                                                                                                                             
Net pension asset (liability) recognized in the balance sheet      $        (4,453)  $               (4,352) $            590
</TABLE>

Plan assets consist of marketable equity and fixed-income securities.

Scripps has unfunded health and life insurance benefit plans that are
provided to certain retired employees.  The combined number of 1)
active employees eligible for such benefits and 2) retired employees
receiving such benefits is approximately 5% of Scripps' current
workforce.  The actuarial present value of the projected benefit
obligation at December 31 was $7,000,000 in 1995 and $6,900,000 in
1994.  The cost of the plan was:  1995, $300,000; 1994, $500,000; and
1993, $600,000.



11.  SEGMENT INFORMATION

The Other segment includes book publishing operations which were sold
in 1993.

Broadcasting operating income in 1994 was reduced by $7,900,000 as a
result of the program rights write-down and was increased in 1993 by
$4,300,000 as a result of the change in estimate of the additional
amount of copyright fees owed ASCAP (see Note 3).

<PAGE>

Financial information relating to Scripps' business segments is as
follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>       
OPERATING REVENUES                                                                                                           
Newspapers                                                         $        640,398  $               602,938 $        568,054
Broadcasting                                                                295,228                  288,184          284,294
Entertainment                                                                94,752                   73,473           84,741
Other                                                                                                                   8,126
Total continuing operations                                        $      1,030,378  $               964,595 $        945,215
                                                                                                                             
OPERATING INCOME                                                                                                             
Newspapers                                                         $        125,484  $               119,539 $         75,389
Broadcasting                                                                 86,927                   86,625           81,958
Entertainment                                                              (14,483)                  (7,083)          (1,561)
Other                                                                                                                   (199)
Corporate                                                                  (16,772)                 (15,471)         (13,625)
Total continuing operations                                        $        181,156  $               183,610 $        141,962
                                                                                                                             
DEPRECIATION                                                                                                                 
Newspapers                                                         $         30,206  $                28,399 $         30,070
Broadcasting                                                                 12,578                    9,323            9,470
Entertainment                                                                 2,828                    1,667              899
Other                                                                                                                      25
Corporate                                                                       884                      651              625
Total continuing operations                                        $         46,496  $                40,040 $         41,089
                                                                                                                             
AMORTIZATION OF INTANGIBLE ASSETS                                                                                            
Newspapers                                                         $          6,267  $                 6,858 $          6,902
Broadcasting                                                                 13,451                   11,966           12,212
Entertainment                                                                   376                       72               18
Other                                                                                                                     628
Total continuing operations                                        $         20,094  $                18,896 $         19,760
                                                                                                                             
ASSETS                                                                                                                       
Newspapers                                                         $        606,989  $               621,008 $        667,167
Broadcasting                                                                520,308                  515,617          465,622
Entertainment                                                               124,178                   84,816           82,538
Corporate                                                                    98,239                   65,246           39,770
Total continuing operations                                        $      1,349,714  $             1,286,687 $      1,255,097
                                                                                                                             
CAPITAL EXPENDITURES                                                                                                         
Newspapers                                                         $         22,184  $                21,226 $         24,523
Broadcasting                                                                 23,630                   23,532            9,733
Entertainment                                                                 9,574                    7,989              981
Corporate                                                                     1,912                    1,205            1,608
Total continuing operations                                        $         57,300  $                53,952 $         36,845
</TABLE>

Corporate assets are primarily cash, investments, and refundable and
deferred income taxes.

<PAGE>

12. COMMITMENTS AND CONTINGENCIES
  
In 1994 Scripps accrued an estimate of the ultimate costs, including
attorneys' fees and settlements, of lawsuits filed by certain former
employees and independent contractors of a divested operating unit.
The lawsuits allege that the employees were due severance pay and that
certain contractual obligations were unfulfilled, respectively.  The
accrual reduced income from continuing operations by $3,600,000, $.05
per share.  Management believes the claims are without merit, however
a recent judgment with respect to one of the severance pay lawsuits
was not favorable to Scripps.  This judgment has been appealed.
Management believes the possibility of incurring a loss greater than
the amount accrued is remote.

In 1994 Scripps Cable accrued an estimate of the ultimate costs,
including attorneys' fees and settlements, of certain lawsuits against
the Sacramento cable television system related primarily to employment
issues and to the timing and amount of late-payment fees assessed to
subscribers.  The accrual reduced income from discontinued operations
$4,000,000.  In 1995 Scripps Cable adjusted the accrual based upon a
reassessment of the probable costs of these and additional employment-
related lawsuits.  The additional accrual reduced income from
discontinued operations $900,000.  Management believes the possibility
of incurring a loss greater than the amount accrued is remote.
Pursuant to the terms of the Merger New Scripps will indemnify Comcast
against losses related to these lawsuits.

Amounts accrued, less payments for settlements and attorney fees, are
included in accrued lawsuits and settlements in the accompanying
Consolidated Balance Sheets.

Scripps is also involved in other litigation arising in the ordinary
course of business, none of which is expected to result in material
loss.

Scripps purchased program rights totaling $61,900,000 in 1995,
$30,700,000 in 1994, and $51,600,000 in 1993, the payments for which
are generally made over the lives of the contracts.  At December 31,
1995 Scripps was committed to purchase approximately $100,000,000 of
program rights that are not currently available for broadcast,
including programs not yet produced.  If such programs are not
produced Scripps' commitment would expire without obligation.

Minimum payments on non-cancelable leases at December 31, 1995 were as
follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                            
                                                                                                                     
                                                                                                                            
<S>                                                                                                         <C>          
1996                                                                                                        $          9,000
1997                                                                                                                   8,400
1998                                                                                                                   8,400
1999                                                                                                                   7,300
2000                                                                                                                   6,400
Later years                                                                                                           30,700
                                                                                                                            
Total                                                                                                       $         70,200
</TABLE>

Rental expense for cancelable and non-cancelable leases was as
follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>           
Rental expense, net of sublease income                             $         13,300  $                11,700 $          9,700
</TABLE>

<PAGE>

13.  CAPITAL STOCK AND INCENTIVE PLANS
  
The capital structure of Scripps includes Common Voting Stock and
Class A Common Stock.  The articles of Scripps provide that the
holders of Class A Common Stock, who are not entitled to vote on any
other matters except as required by Delaware law, are entitled to
elect the greater of three or one-third of the directors.

In connection with the Transactions, New Scripps will be recapitalized
to include Common Voting Shares and Class A Common Shares and the
Articles of Incorporation of New Scripps will be further amended to
provide for substantially the same shareholder voting rights and other
terms as the Scripps Certificate of Incorporation currently provides
for.  Prior to the Spin-Off New Scripps will issue to Scripps: (i) a
number of New Scripps Common Voting Shares equal to the number of
shares of Scripps Common Voting Stock then outstanding and (ii) a
number of New Scripps Class A Common Shares equal to the number of
shares of Scripps Class A Common Stock then outstanding.  These shares
will then be distributed to Scripps' shareholders in the Spin-Off.

Pursuant to the Transactions, New Scripps will assume Scripps'
incentive plans. The 1987 Long-Term Incentive Plan ("1987 Plan")
provides for the awarding of stock options, stock appreciation rights,
performance units, and Class A Common Stock to key employees and the
1994 Non-Employee Directors' Stock Option Plan (collectively the
"Plans") provides for the awarding of stock options to non-employee
directors.  The number of shares authorized for issuance under the
Plans is 3,300,000.

Stock options may be awarded to purchase Class A Common Stock at not
less than 100% of the fair market value on the date the option is
granted.  Stock options will vest over an incentive period,
conditioned upon the individual's employment through that period.  The
plan expires on December 9, 1997, except for options then outstanding.
In connection with the Transactions, the number of options and the
option price will be adjusted based on the average market price of
Scripps Class A Common Stock before the Transactions are completed,
and the average market price of New Scripps Class A Common Shares
after the Transactions are completed.  The number of options
outstanding is expected to increase and the option exercise price is
expected to decrease in order to preserve the economic value and to
prevent any enlargement or dilution of outstanding options.
Information related to stock options is as follows:


<TABLE>
<CAPTION>
                                                                         Number                       Price                         
                                                                        of Shares                   per Share                       
                                                                                                                             
<S>                                                                       <C>                       <C>       
Outstanding at December 31, 1992                                          1,246,550                 $16 - 27                 
Granted in 1993                                                             667,500                  24 - 34                 
Exercised in 1993                                                         (133,775)                  16 - 24                 
Forfeited in 1993                                                          (40,775)                  18 - 27                 
                                                                                                                             
Outstanding at December 31, 1993                                          1,739,500                  16 - 34                 
Granted in 1994                                                             493,500                  27 - 30                 
Exercised in 1994                                                          (87,025)                  18 - 26                 
Forfeited in 1994                                                          (20,000)                  18 - 26                 
                                                                                                                             
Outstanding at December 31, 1994                                          2,125,975                  16 - 34                 
Granted in 1995                                                              25,000                  29 - 34                 
Exercised in 1995                                                         (221,350)                  18 - 30                 
Forfeited in 1995                                                          (10,000)                  18 - 30                 
                                                                                                                             
Outstanding at December 31, 1995                                          1,919,625                 $16 - 34                 
                                                                                                                             
Exercisable at December 31, 1995                                          1,739,125                 $16 - 34                 
</TABLE>

Options issued to employees of Scripps Cable totaled 207,150 at
December 31, 1995, of which 186,150 were exercisable.  Options issued
to employees of Scripps Cable will vest and become exercisable upon
completion of the Transactions.

<PAGE>

Awards of Class A Common Stock vest over an incentive period,
conditioned upon the individual's employment throughout that period.
During the vesting period shares issued are non-transferable, but the
shares are entitled to all the rights of an outstanding share.  Upon
vesting, when the stock awards become taxable to the employees,
additional awards of cash may also be made.  Information related to
awards of Class A Common Stock is as follows:

<TABLE>
<CAPTION>
( in thousands, except share data )                                                                                   
                                                                                 For the years ended December 31,              
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>             
Shares of Class A Common stock:                                                                                               
     Awarded                                                                 17,500                   53,000           32,000
     Forfeited                                                                1,250                    2,810            4,270
Compensation expense recognized:                                                                                             
     Continuing operations                                         $            915  $                   435 $            270
     Scripps Cable                                                               85                       65               30
</TABLE>

Unvested awards of Class A Common Stock issued to employees of Scripps
Cable will vest upon completion of the Transactions.  There were 6,000
unvested shares issued to employees of Scripps Cable at December 31,
1995.



14.  DISCONTINUED CABLE TELEVISION OPERATIONS

Summarized operating results for the discontinued cable television
operations are as follows:
  
<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                  For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                      
                                                                                                                             
<S>                                                                <C>               <C>                     <C>        
Operating revenues                                                 $        279,482  $               255,356 $        251,792
                                                                                                                             
Income before income taxes                                                   65,247                   33,526           44,811
Income taxes                                                               (25,458)                  (3,484)         (20,363)
Minority interests                                                                                     (155)            (673)
                                                                                                                             
Income from discontinued cable operations                          $         39,789  $                29,887 $         23,775
</TABLE>

  In 1994 customers of the Sacramento system were awarded special
  rebates totaling $3,000,000 in connection with litigation
  concerning the system's pricing in the late 1980s.  The rebates
  reduced income from discontinued operations  $1,600,000.  Also in
  1994 Scripps Cable accrued $6,500,000 as an estimate of the
  ultimate costs of certain lawsuits (see Note 12).  The accrual
  reduced income from discontinued operations $4,000,000.  In 1995
  the accrual was increased $1,400,000 based upon reassessment of the
  probable costs of the lawsuits, reducing income from discontinued
  operations $900,000.  Also in 1994 the IRS proposed adjustments
  related to certain intangible assets and a deduction related to the
  redemption of a  partnership interest in certain of its cable
  television systems.  Based upon the proposed adjustments management
  changed its estimate of the tax liabilities for prior years.  The
  resulting change in the liability for prior year income taxes
  increased 1994 income from discontinued operations $11,800,000.

<PAGE>

Summarized balance sheet data for the discontinued cable television
operations are as follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                     
                                                                                                   As of December 31,
                                                                                              1995                 1994
                                                                                                                     
<S>                                                                                    <C>                  <C>        
Property, plant, and equipment                                                         $        294,557     $        294,229
Goodwill and other intangible assets                                                             93,496              101,717
Other assets                                                                                     26,014               34,926
Deferred income tax liabilities                                                                (76,210)             (77,691)
Other liabilities                                                                              (32,019)             (30,444)
Net assets of discontinued cable television operations                                 $        305,838     $        322,737
</TABLE>

The major components of cash flow for discontinued operations are as
follows:

<TABLE>
<CAPTION>
( in thousands )                                                                                                             
                                                                                 For the years ended December 31,
                                                                          1995                  1994                1993
                                                                                                                      
<S>                                                                <C>               <C>                     <C>        
Income from discontinued operations                                $         39,789  $                29,887 $         23,775
Depreciation and amortization                                                53,999                   57,331           60,029
Other, net                                                                    8,291                  (8,594)            (275)
                                                                                                                             
Net cash provided by discontinued cable operating activities       $        102,079  $                78,624 $         83,529
                                                                                                                             
Capital expenditures                                               $       (47,484)  $              (41,616) $       (67,019)
Other, net                                                                    2,546                    1,120            3,012
                                                                                                                             
Net cash used in investing activities of discontinued cable        $       (44,938)  $              (40,496) $       (64,007)
operations
</TABLE>

<PAGE>

15.  SUMMARIZED QUARTERLY FINANCIAL INFORMATION (Unaudited)
  
Summarized financial information is as follows:


<TABLE>
<CAPTION>
( in thousands, except per share data )                                                                                         
                                                                    1st          2nd           3rd          4th           
1995                                                              Quarter      Quarter       Quarter      Quarter       Total
                                                                                                                                
<S>                                                           <C>          <C>           <C>          <C>          <C>    
Operating revenues:                                                                                                             
   Newspapers                                                 $    151,607 $     161,112 $    155,913 $    171,766 $     640,398
   Television                                                       66,968        77,080       67,663       83,517       295,228
   Entertainment                                                    26,694        21,115       21,155       25,788        94,752
                                                                                                                                
   Total operating revenues                                        245,269       259,307      244,731      281,071     1,030,378
                                                                                                                                
Operating expenses:                                                                                                             
   Employee compensation and benefits                               83,820        84,233       84,861       86,073       338,987
   Newsprint and ink                                                26,871        29,381       32,008       35,319       123,579
   Program rights and production costs                              15,546        12,523       14,081       16,208        58,358
   Other operating expenses                                         62,732        65,191       63,299       70,486       261,708
   Depreciation and amortization                                    16,063        16,429       17,140       16,958        66,590
                                                                                                                                
   Total operating expenses                                        205,032       207,757      211,389      225,044       849,222
                                                                                                                                
Operating income                                                    40,237        51,550       33,342       56,027       181,156
Interest expense                                                   (3,353)       (2,829)      (2,441)      (2,600)      (11,223)
Miscellaneous, net                                                     782           394        1,427      (1,068)         1,535
Income taxes                                                      (16,971)      (21,127)     (14,187)     (22,247)      (74,532)
Minority interests                                                   (935)         (868)        (784)        (760)       (3,347)
                                                                                                                                
Income from continuing operations                                   19,760        27,120       17,357       29,352        93,589
Income from discontinued operations (net of income taxes)            9,354         9,019       10,277       11,139        39,789
                                                                                                                                
Net income                                                    $     29,114 $      36,139 $     27,634 $     40,491 $     133,378
                                                                                                                                
Per share of common stock:                                                                                                      
     Income from continuing operations                               $ .25         $ .34        $ .22        $ .37        $ 1.17
     Income from discontinued operations                               .12           .11          .13          .14           .50
                                                                                                                                
     Net income                                                      $ .36         $ .45        $ .35        $ .51        $ 1.67
                                                                                                                                
Weighted average shares outstanding                                 79,854        79,927       80,010       80,031        79,956
                                                                                                                                
Cash dividends per share of common stock                             $ .11         $ .13        $ .13        $ .13         $ .50

  The sum of the quarterly net income per share amounts may not equal
  the reported annual amount and the sum of the income from continuing
  operations per share and the income from discontinued operations per
  share may not equal the net income per share amount because each is
  computed independently based upon the weighted average number of
  shares outstanding for that period.
</TABLE>

<PAGE>

<TABLE>
<CAPTION>
( in thousands, except per share data )                                                                                         
                                                                    1st          2nd           3rd          4th           
1994                                                              Quarter      Quarter       Quarter      Quarter       Total
                                                                                                                                
<S>                                                           <C>          <C>           <C>          <C>          <C>      
Operating revenues:                                                                                                             
   Newspapers                                                 $    142,037 $     151,765 $    147,145 $    161,991 $     602,938
   Broadcasting                                                     60,353        73,892       68,200       85,739       288,184
   Entertainment                                                    20,978        18,676       16,689       17,130        73,473
                                                                                                                                
   Total operating revenues                                        223,368       244,333      232,034      264,860       964,595

                                                                                                                                
Operating expenses:                                                                                                             
   Employee compensation and benefits                               77,574        79,577       77,337       84,141       318,629
   Newsprint and ink                                                20,657        22,131       23,586       27,786        94,160
   Program rights and production costs                              12,285        14,473       13,557       19,767        60,082
   Other operating expenses                                         56,150        57,543       59,870       75,615       249,178
   Depreciation and amortization                                    14,283        14,903       14,548       15,202        58,936
                                                                                                                                
   Total operating expenses                                        180,949       188,627      188,898      222,511       780,985
                                                                                                                                
Operating income                                                    42,419        55,706       43,136       42,349       183,610
Interest expense                                                   (4,576)       (4,529)      (3,829)      (3,340)      (16,274)
Net gains and unusual items                                                       31,621                  (16,970)        14,651
Miscellaneous, net                                                     172         (371)        (188)        (530)         (917)
Income taxes                                                      (16,681)      (35,685)     (15,231)     (12,844)      (80,441)
Minority interests                                                 (1,917)       (2,886)      (2,265)        (765)       (7,833)
                                                                                                                                
Income from continuing operations                                   19,417        43,856       21,623        7,900        92,796
Income from discontinued operations (net of income taxes)            5,680         3,968        4,482       15,757        29,887
                                                                                                                                
Net income                                                    $     25,097 $      47,824 $     26,105 $     23,657 $     122,683
                                                                                                                                
Per share of common stock:                                                                                                      
     Income from continuing operations                               $ .26         $ .59        $ .29        $ .10        $ 1.22
     Income from discontinued operations                               .08           .05          .06          .20           .39
                                                                                                                                
     Net income                                                      $ .34         $ .64        $ .35        $ .30        $ 1.61
                                                                                                                                
Weighted average shares outstanding                                 74,762        74,776       75,638       79,808        76,246
                                                                                                                                
Cash dividends per share of common stock                             $ .11         $ .11        $ .11        $ .11         $ .44

  The sum of the quarterly net income per share amounts may not equal
  the reported annual amount and the sum of the income from continuing
  operations per share and the income from discontinued operations per
  share may not equal the net income per share amount because each is
  computed independently based upon the weighted average number of
  shares outstanding for that period.
</TABLE>

<PAGE>

                       THE E.W. SCRIPPS COMPANY
                                   
          Index to Consolidated Financial Statement Schedules
                                   
Valuation and Qualifying Accounts                                 S-2

<PAGE>


<TABLE>
VALUATION AND QUALIFYING ACCOUNTS                                                                                               
FOR THE YEARS ENDED DECEMBER 31, 1995, 1994, AND 1993                                                                SCHEDULE II
<CAPTION>
( in thousands )                                                                                                                
                      COLUMN A                           COLUMN B      COLUMN C     COLUMN D       COLUMN E          COLUMN F
                                                                                                                         
                                                                                                   INCREASE              
                                                                       ADDITIONS   DEDUCTIONS     (DECREASE)                    
                                                          BALANCE     CHARGED TO     AMOUNTS       RECORDED           BALANCE
                                                         BEGINNING     COSTS AND     CHARGED     ACQUISITIONS         END OF
                   CLASSIFICATION                        OF PERIOD     EXPENSES      OFF-NET    (DIVESTITURES)        PERIOD
                                                                                                                                
<S>                                                   <C>           <C>          <C>          <C>               <C>           
YEAR ENDED DECEMBER 31, 1995:                                                                                                   
Allowance for doubtful                                                                                                          
    accounts receivable                               $       3,937 $      5,385 $      5,875                   $          3,447
Allowance for sales returns                                     601                       601                                  0
                                                                                                                                
Total receivable allowances                           $       4,538 $      5,385 $      6,476                   $          3,447
                                                                                                                                
                                                                                                                                
YEAR ENDED DECEMBER 31, 1994:                                                                                                   
Allowance for doubtful                                                                                                          
    accounts receivable                               $       5,049 $      3,317 $      4,429                   $          3,937
Allowance for sales returns                                     679                        78                                601
                                                                                                                                
Total receivable allowances                           $       5,728 $      3,317 $      4,507                   $          4,538
                                                                                                                                
                                                                                                                                
YEAR ENDED DECEMBER 31, 1993:                                                                                                   
Allowance for doubtful                                                                                                          
    accounts receivable                               $       4,709 $      5,116 $      4,249 $          (527)  $          5,049
Allowance for sales returns                                   6,148        1,262          876          (5,855)               679
                                                                                                                                
Total receivable allowances                           $      10,857 $      6,378 $      5,125 $        (6,382)  $          5,728
</TABLE>

<PAGE>

                                   
                       THE E.W. SCRIPPS COMPANY
                                   
                           Index to Exhibits



<TABLE>
<CAPTION>
Exhibit                                                                                         Exhibit No.
Number                                 Description of Item                                Page Incorporated

<S>    <C>                                                                                  <C>   <C>
 3.01  Certificate of Incorporation of the Company                                          (1)    3.01
 3.02  By-laws of the Company                                                               (1)    3.02
 4.01  Class A Common Stock Certificate                                                     (4)     4
 4.02  Form of Indenture                                                                    (2)    4.1
 4.03  Form of Debt Securities                                                              (2)    4.2
 4.04  Form of Guarantee                                                                    (2)    4.3
  10   Agreement and Plan of Merger by and among The E.W. Scripps Company,                           
            Scripps Howard, Inc., and Comcast Corporation                                  (11)    10.0
10.01  Amended and Restated Joint Operating Agreement, dated January 1, 1979, among                  
           Journal Publishing Company, New Mexico State Tribune Company, and                         
           Albuquerque Publishing Company, as amended                                       (1)   10.01
10.02  Amended and Restated Joint Operating Agreement, dated February 29, 1988, among                
           Birmingham News Company and Birmingham Post Company                              (1)   10.02
10.03  Joint Operating Agreement, dated September 23, 1977, between the                              
           Cincinnati Enquirer, Inc., and the Company, as amended                           (1)   10.03
10.04  Joint Operating Agreement, dated May 24, 1989, between the El Paso Times, Inc.                
           and the Company, as amended                                                      (8)   10.04
10.05  Amended and Restated Joint Operating Agreement, dated October 23, 1986, among                 
           Evansville Press Company, Inc., Hartmann Publications, Inc., and Evansville               
           Printing Corporation                                                             (1)   10.05
10.06  Building Lease, dated April 25, 1984, among Albuquerque Publishing Company,                   
           Number Seven, and Jefferson Building Partnership                                 (1)   10.08A
10.06A Ground Lease, dated April 25, 1984, among Albuquerque Publishing Company,                     
           New Mexico State Tribune Company, Number Seven, and Jefferson Building                    
           Partnership                                                                      (1)   10.08B
10.07  Agreement, dated August 17, 1989, between United Feature Syndicate, Inc. and                  
           Charles M. Schulz and the Trustees of the Schulz Family Renewal Copyright                 
           Trust, as amended                                                                (1)   10.11
10.20  Competitive Advance and Revolving Credit Facility Agreement, dated                            
           September 30, 1988, among the Company, Scripps Howard, Inc., and                          
           Chemical Bank, et.al.                                                            (3)   10.15
10.20A Consent and Agreement, dated September 22, 1989, among Scripps Howard, Inc.                   
           and each of the banks party to the Competitive Advance and Revolving Credit               
           Facility Agreement, dated September 30, 1988                                     (5)   10.29D
10.20B First Amendment, dated June 30, 1990, to the Competitive Advance and Revolving                
           Credit Facility Agreement, dated September 30, 1988                              (5)   10.29B
10.20C Consent and Second Amendment, dated September 23, 1990, among Scripps Howard, Inc.            
           and each of the banks party to the Competitive Advance and Revolving Credit               
           Facility Agreement, dated September 30, 1988                                     (5)   10.29A
10.20D Consent and Second Amendment, dated September 22, 1991, among                                 
           Scripps Howard, Inc. and each of the banks party to the Competitive Advance               
           and Revolving Credit Facility Agreement dated September 30, 1988                 (5)   10.29C
10.20E Third Amendment Agreement dated December 6, 1991, amending the Competitive                    
           Advance and Revolving Credit Facility Agreement dated September 30, 1988         (2)   10.03
10.20F Unconditional Guarantee dated December 6, 1991 by The E. W. Scripps Company                   
           of the indebtedness of Scripps Howard, Inc., under the Competitive Advance and            
           Revolving Credit Agreement dated September 30, 1988                              (2)   10.20
</TABLE>

<PAGE>

<TABLE>
<CAPTION>
Exhibit                                                                                           Exhibit No.
Number            Description of Item                                                      Page   Incorporated          

<S>    <C>                                                                                 <C>    <C>
10.21  Master Note Agreement dated June 15, 1990                                            (5)   10.34
10.22  Short-Term/Medium-Term Note Facility                                                 (5)   10.33
10.22A First Amendment Agreement, dated December 9, 1991, amending Credit Agreement,                 
           dated September 21, 1990, between Scripps Howard, Inc., the Lenders named                 
           therein, and the Travelers Insurance Company, as agent for the Lenders           (2)   10.09
10.22B Guaranty, dated December 9, 1991, by The E. W. Scripps Company of the indebtedness            
           of Scripps Howard, Inc. under the Credit Agreement, dated September 21, 1990,             
           between Scripps Howard, Inc., the Lenders named therein, and the Travelers                
           Insurance Company, as agent for the Lenders                                      (2)   10.32
10.23  9.0% Senior Notes due February 15, 1996 (Various agreements totaling $50,000,000)    (5)   10.32
10.25  Scripps Howard, Inc. Guaranteed Medium Term Notes, The E. W. Scripps Company                  
           Guarantor Agency Agreement                                                       (7)     1
10.25A Scripps Howard, Inc. Medium Term Note, Series A, Fixed Rate                          (7)    4.1
10.25B Scripps Howard, Inc. Medium Term Note, Series A, Floating Rate                       (7)    4.2
10.40  Second Amended and Restated Partnership Agreement for Sacramento Cable                        
           Television, dated January 17, 1985, between Scripps Howard Cable Company                  
           and Sacramento and River City Cablevision, Inc.                                  (1)   10.29
10.43A Asset Purchase Agreement Among Scripps Howard Broadcasting Company,                           
           Ellis Communications, Inc., and Elcom of Memphis, Inc.                           (9)    (C)
10.43B Asset Purchase Agreement Between Scripps Howard Broadcasting Company                          
           and Capitol Broadcasting Company, Incorporated                                   (9)    (C)
10.43C Asset Purchase Agreement Among Scripps Howard Broadcasting Company,                           
           Baycom Oregon L.P., and Baycom Partners, L.P.                                    (9)    (C)
10.44  Agreement and Plan Merger by and among Scripps Howard Broadcasting Company:                   
           The E.W. Scripps Company, and SHB Merger Corporation                            (10)   10.58
10.52  Description of Annual and Medium Term Bonus Plan                                     (1)   10.34
10.52A Description of Deferred Compensation Plan                                            (1)   10.35A
10.52B Form of Election Agreement for Annual Bonus Plan Deferral                            (1)   10.35B
10.52C Form of Election Agreement for Medium Term Bonus Plan Deferral                       (1)   10.35C
10.53  1987 Long-Term Incentive Plan                                                        (1)   10.36
10.53A Form of Nonqualified Stock Option Agreement                                          (1)   10.36A
10.53B Form of Restricted Share Award Agreement                                             (1)   10.36B
10.54  Agreement, dated December 24, 1959, between the Company and Charles E. Scripps,               
           as amended                                                                       (1)   10.39A
10.54A Assignment, Assumption, and Release Agreement, dated December 31, 1987,                       
           between the Company, Scripps Howard, Inc., and Charles E. Scripps                (1)   10.39B
10.54B Amendment, dated June 21, 1988 to December 24, 1959 Agreement between                         
           the Company and Charles E. Scripps                                               (1)   10.39C
</TABLE>

<PAGE>

<TABLE>
<CAPTION>
Exhibit                                                                                           Exhibit No.
Number             Description of Item                                                      Page  Incorporated

<S>    <C>                                                                                  <C>   <C>
10.55  Board Representation Agreement, dated March 14, 1986, between                                 
           The Edward W. Scripps Trust and John P. Scripps                                  (1)   10.44
10.56  Shareholder Agreement, dated March 14, 1986, between the Company and the                      
           Shareholders of John P. Scripps Newspapers                                       (1)   10.45
10.57  Scripps Family Trust Agreement dated October 15, 1992                                (6)     1
  12   Computation of Ratio of Earnings to Fixed Charges                                    E-4      
  22   Subsidiaries of the Company                                                          E-5      
  24   Consent of Deloitte & Touche LLP                                                     E-6      
  27   Financial Data Schedule                                                              E-7      
</TABLE>

    (1)  Incorporated by reference to Registration Statement on Form
         S-1 (File No. 33-21714).

    (2)  Incorporated by reference to Registration Statement on Form
         S-3 (File No. 33-43989).

    (3)  Incorporated by reference to The E.W. Scripps Company Annual
         Report on Form 10-K for the year ended December 31, 1988.

    (4)  Incorporated by reference to The E.W. Scripps Company Annual
         Report on Form 10-K for the year ended December 31, 1990.

    (5)  Incorporated by reference to Form 8 Amendment No. 1 to The
         E.W. Scripps Company Annual Report on Form 10-K for the year
         ended December 31, 1990.

    (6)  Incorporated by reference to The E.W. Scripps Company
         Current Report on Form 8-K dated October 15, 1992.

    (7)  Incorporated by reference to The E.W. Scripps Company
         Current Report on Form 8-K dated May 15, 1992.

    (8)  Incorporated by reference to The E.W. Scripps Company Annual
         Report on Form 10-K for the year ended December 31, 1991.

    (9)  Incorporated by reference to Scripps Howard Broadcasting
         Company Current Report on Form 8-K dated August 3, 1993.

    (10) Incorporated by reference to Registration Statement on Form
         S-4 (File No. 33-54591)

    (11) Incorporated by reference to The E.W. Scripps Company
         Current Report on Form 8-K dated December 28, 1995.


<TABLE>
COMPUTATION OF RATIO OF EARNINGS TO FIXED CHARGES                                                                  EXHIBIT 12
<CAPTION>
( in thousands )                                                                                                             
                                                                                        Years ended December 31,      
                                                                          1995                  1994                1993
                                                                                                                             
<S>                                                                <C>               <C>                     <C>         
EARNINGS AS DEFINED:                                                                                                         
Earnings from operations before income taxes after eliminating                                                               
     undistributed earnings of 20%- to 50%-owned affiliates        $        179,127  $               185,611 $        209,278
Fixed charges excluding capitalized interest and preferred stock                                                             
     dividends of majority-owned subsidiary companies                        15,652                   20,966           30,240
                                                                                                                             
Earnings as defined                                                $        194,779  $               206,577 $        239,518
                                                                                                                             
FIXED CHARGES AS DEFINED:                                                                                                    
Interest expense, including amortization of debt issue costs       $         11,223  $                16,274 $         26,397
Interest capitalized                                                            447                                        66
Portion of rental expense representative of the interest factor               4,429                    3,696            3,181
Preferred stock dividends of majority-owned subsidiary companies                 80                       80               82
Share of interest expense related to guaranteed debt                                                                         
     50%-owned affiliated company                                                                        996              662
                                                                                                                             
Fixed charges as defined                                           $         16,179  $                21,046 $         30,388
                                                                                                                             
RATIO OF EARNINGS TO FIXED CHARGES                                            12.04                     9.82             7.88
</TABLE>


<TABLE>                                                                                    
THE E.W. SCRIPPS COMPANY                                                              EXHIBIT 22
<CAPTION>                                                                                  
                                                                                    Jurisidiction of
                                Name of Subsidiary                                   Incorporated
                                                                                           
<S>                                                                                  <C>
Birmingham Post Company (Birmingham Post Herald)                                       Alabama
Channel 7 of Detroit, Inc., (WXYZ)                                                     Michigan
Collier County Publishing Company (The Naples Daily News)                              Florida
Denver Publishing Company (Rocky Mountain News)                                        Colorado
Evansville Courier Company, Inc., 91.5%-owned                                          Indiana
EWS and LR Cable (Atlanta area, Rome, Ga., Elizabethtown, Ky., Chattanooga and             
   Knoxville, Tn., and Bluefield, WV. cable television)                                Colorado
Herald Post Publishing Company, 92.0%-owned (El Paso Herald Post)                       Texas
John P. Scripps Newspapers, Inc. (Bremerton Sun, Redding Record Searchlight,               
   San Luis Obispo Telegram-Tribune, Ventura County Newspapers,                            
   Watsonville Register-Pajaronian)                                                   California
Knoxville News-Sentinel Company                                                       Tennessee
Memphis Publishing Company, 91.3%-owned (The Commercial Appeal)                        Delaware
New Mexico State Tribune Company (The Albuquerque Tribune)                            New Mexico
Monterey County Herald Company                                                       Pennsylvania
Scripps Howard Broadcasting Company, (WMAR, Baltimore;                                     
    WCPO, Cincinnati; WEWS, Cleveland; KSHB, Kansas City;                                  
    KNXV, Phoenix; KJRH, Tulsa; WPTV, West Palm Beach,                                     
    Home & Garden Television Network, Cinetel)                                           Ohio
Scripps Howard Cable Company, (Lake County, Florida and Longmont,                          
    Colorado cable television)                                                         Colorado
Scripps Howard Cable Company of Sacramento, 95%-owned                                  Delaware
Scripps Howard, Inc. (The Cincinnati Post, The Kentucky Post)                            Ohio
Scripps Howard Productions, Inc.                                                      California
Stuart News Company (Stuart News, Jupiter Courier Journal)                             Florida
Tampa Bay Television, (WFTS)                                                           Delaware
United Feature Syndicate, Inc. (United Media, Newspaper Enterprise Association)        New York
                                                                                           
</TABLE>

                                                        EXHIBIT 24



                     INDEPENDENT AUDITORS' CONSENT



  We consent to the incorporation by reference in Registration
  Statements Nos. 33-53953, 33-32740, 33-35525, 33-47828, 33-63398
  and 33-59701 of The E.W. Scripps Company and subsidiary companies
  on Forms S-8 and Registration Statement No. 33-43989 of The E.W.
  Scripps Company and subsidiary companies on Form S-3 of our report
  dated January 22, 1996, appearing in this Amendment Number 1 on 
  Form 10-K/A to the Annual Report on Form 10-K of The E.W. Scripps 
  Company and subsidiary companies for the year ended December 31, 1995.





  DELOITTE & TOUCHE LLP
  Cincinnati, Ohio
  May 9, 1996




<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1000
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1995
<PERIOD-END>                               DEC-31-1995
<CASH>                                          30,021
<SECURITIES>                                    25,013
<RECEIVABLES>                                  170,314
<ALLOWANCES>                                     3,447
<INVENTORY>                                     11,459
<CURRENT-ASSETS>                               334,245
<PP&E>                                         740,687
<DEPRECIATION>                                 314,728
<TOTAL-ASSETS>                               1,655,552
<CURRENT-LIABILITIES>                          266,119
<BONDS>                                          2,177
                                0
                                          0
<COMMON>                                           801
<OTHER-SE>                                   1,190,625
<TOTAL-LIABILITY-AND-EQUITY>                 1,655,552
<SALES>                                              0
<TOTAL-REVENUES>                             1,030,378
<CGS>                                                0
<TOTAL-COSTS>                                        0
<OTHER-EXPENSES>                               843,088
<LOSS-PROVISION>                                 6,134
<INTEREST-EXPENSE>                              11,223
<INCOME-PRETAX>                                171,468
<INCOME-TAX>                                    74,532
<INCOME-CONTINUING>                             93,589
<DISCONTINUED>                                  39,789
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   133,378
<EPS-PRIMARY>                                    $1.17
<EPS-DILUTED>                                    $1.17
        

</TABLE>


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