SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 02549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported): December 31, 1995
Montgomery Ward Holding Corp.
(Exact Name of Registrant as Specified in its Charter)
Delaware 0-17540 36-3571585
(State or Other Jurisdiction (Commission (IRS Employer
of Incorporation) File Number) Identification No.)
Montgomery Ward Plaza, Chicago, Illinois 60671
(Address of principal executive offices) (Zip Code)
Registrant's telephone number, including area code (312) 467-2000
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Item 5. Other Events
On December 31, 1995, Montgomery Ward & Co., Incorporated
("MW"), an Illinois corporation and a wholly-owned
subsidiary of Montgomery Ward Holding Corp. (the
"Company"), acquired all of the outstanding stock of
Amoco Enterprises, Inc., a Delaware corporation
("Enterprises") from Amoco Oil Holding Company to
complete the previously announced acquisition of
Enterprises. Enterprises is engaged in the business of
marketing and operating motor club programs, under the
name "Amoco Motor Club". Signature Financial /
Marketing, Inc. ("Signature"), a wholly-owned subsidiary
of MW, and its subsidiaries offer life and health
insurance, revolving credit insurance, club products
(including motor clubs) and other consumer services.
On January 2, 1996, the Company issued a press release
with respect to the transaction as described above. The
press release is attached as Exhibit 1 hereto, and is
incorporated herein by reference.
Item 7. Exhibits
Exhibit 1 - Press release issued by the Company on
January 2, 1996.
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SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.
MONTGOMERY WARD HOLDING CORP.
Dated: January 16, 1996 By:/s/John L. Workman
John L. Workman, Executive Vice
President and Chief Financial
Officer
<PAGE>
EXHIBIT INDEX
Exhibit No. Description Page No.
1. Press release issued by the Company
on January 2, 1996. 5
EXHIBIT 1.
THE SIGNATURE GROUP
PURCHASES AMOCO MOTOR CLUB
SCHAUMBURG, IL Jan 2, 1996 - The Signature Group, a wholly-owned subsidiary
of Montgomery Ward & Co. Incorporated and Amoco Corporation have completed the
sale of the Amoco Motor Club to the Signature Group effective December 31,
1995, creating the largest national auto club in the U.S.
"The Signature Group is a strong performer in the Montgomery Ward line up and
this acquisition is an excellent fit with the Montgomery Ward strategy to grow
the business both internally and through acquisitions," said Bernard F.
Brennan, Montgomery Ward chairman and CEO. "The Signature Group's auto clubs,
including the Montgomery Ward Auto Club, offer the finest customer service,
and with the acquisition of the Amoco Motor Club, we will be able to offer an
even stronger base of services to more than five million auto club members,"
said Brennan.
The Signature Group plans to maintain the exsisting Amoco Club operations in
Des Moines, Iowa; and current Amoco Motor Club associates will be invited to
stay with the business.
The Amoco Motor Club was founded in 1964, and has since developed a reputation
as a reliable, customer-focused organization. The Amoco Motor Club offers
year-round, 24 hour emergency road and towing services to more than two
million club members. "Combining the historical strengths of the two companies
will result in an even stronger organization to serve customers, and we are
very pleased with the excellent opportunity this addition will provide to our
growth," said Joe Reddington, Signature's chairman and CEO.
The Signature Group is a $550 million a year market leader in providing value-
driven consumer products and services through direct response marketing. In
addition to the Auto Club, The Signature Group provides a complete array of
growing consumer clubs and services, each a leader in their industry, in-
cluding Dining a la Card, dental plans, legal services plans as well as
supplemental insurance products. Total memberships after the Amoco Auto Club
acquisition exceeds 15 million. Recently, The Signature Group was ranked the
number one service agency by Telemarketing Magazine, and continues to be
one of the most rapidly growing companies in the direct marketing industry.
Within the last two years, The Signature Group has completed a number of
acquisitions, and most recently acquired Credit Card Sentinel, the second
largest credit card registration provider. The Signature Group s client list
includes banks, independent credit card companies, major retailers and oil
companies.
