<PAGE>
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934
DATE OF REPORT (DATE OF EARLIEST EVENT REPORTED): JUNE 1, 2000
ADVANTAGE MARKETING SYSTEMS, INC.
(Exact name of registrant as specified in its charter)
Oklahoma 001-13343 73-1323256
(State or other jurisdiction (Commission File Number) (I.R.S. Employer
of incorporation) Identification No.)
2601 Northwest Expressway, Suite 1210W
Oklahoma City, Oklahoma 73112-7293
(Address of principal executive offices) (Zip Code)
Registrant's telephone number, including area code: (405) 842-0131
1
<PAGE>
ITEM 5. OTHER EVENTS
ADVANTAGE MARKETING SYSTEMS APPOINTS NEW PRESIDENT
OKLAHOMA CITY, OK - John W. Hail, Chairman of Advantage Marketing
Systems, Inc. (AAMS@) (AMM - AMEX) today announced the appointment of Dr.
Joseph B. (Bob) Williams as President of Advantage Marketing Systems, Inc.
effective June 1, 2000.
Stated Mr. Hail, "Advantage Marketing Systems has established three
immediate goals for itself. To become an efficient, well-managed company
capable of creating and sustaining long-term growth, to become a major force
in the USA direct selling industry and to expand internationally as rapidly
as prudently possible. It is fortunate for us that Bob is available to us as
he closely matches all three of our objectives."
"Our new President must be capable of managing a dynamic and growing
business. Bob has extensive experience in dealing with businesses of all
sizes and types. As a turnaround specialist, he is well versed in how to
keep our business lean and profitable. Our new President must understand all
aspects of direct selling. Bob has 30 years experience in direct selling
throughout the world. He fully understands MLM and Party Plan and has worked
with major direct selling companies such as Tupperware, Stanhome, Jeunique,
Oriflamme and many more. And, our new President must understand
international direct selling. Bob has 25 years experience in establishing
and managing direct selling companies in Asia-Pacific, Europe and Canada. He
has business contacts in 30 countries."
Dr. Williams' background includes a Bachelor degree in Accounting, a
Masters degree in Management and a Doctor of Business Administration degree
in International Management. Dr. Williams is a member of the Turnaround
Management Association, the Los Angeles World Affairs Council and the
Singapore-American Business Association.
AMS markets more than 100 natural nutritional supplements, weight
management products, skin and hair care products and cosmetics based on
herbal-based proprietary product formulations. The Company's products are
distributed by more than 72,000 independent distributors.
For more information, visit the Company's web site at WWW.AMSONLINE.COM.
2
<PAGE>
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
ADVANTAGE MARKETING SYSTEMS, INC.
(Registrant)
By: /s/ JOHN W. HAIL
------------------------------------
Date: June 2, 2000 John W. Hail, CEO
3
