Exhibit 99.1
NEWS RELEASE
December 18, 2000
For more information contact
Kay Love, Dir., I.R. 405-419-4919
Advantage Marketing Systems Ends Negotiations for Acquisition of
Universal Nutrition Corporation and Affiliates
OKLAHOMA CITY, OK - Advantage Marketing Systems, Inc. ("AMS")
(AMM - AMEX) Chairman and CEO, John W. Hail, announced today that
after detailed review of the intended acquisition of Universal
Nutrition Corporation ("UNC") the two companies were unable to
reach a mutually agreeable definitive agreement and the
acquisition plans for the firm and their 3 affiliate companies
have been cancelled.
Mr. Hail stated that as of December 8, 2000, UNC acquisition plans
have been cancelled and acquirement of the Atlanta, Georgia, based
firm will not take place. UNC, a privately held company, develops
proprietary health, diet and beauty products sold via direct mail,
infomercials, and the Internet.
AMS currently has a product line of more than 100 natural
nutritional supplements, weight management products, skin and hair
care products and cosmetics based on herbal-based proprietary
product formulations. Last month AMS introduced a new weight
management dietary supplement, Kelp Enhanced, a thyroid-enhancing
formula that complements their top-selling product, AM 300, a
natural herbal energizer and weight management supplement. The
Company's products are distributed by more than 80,000 independent
distributors.
For more information, visit the Company's web site at
www.amsonline.com.
AMS is listed on the American Stock Exchange under the trading
symbol AMM.
Certain statements in this release may constitute "forward-looking
statements" within the meaning of Section 27A of the Securities
Act of 1933, as amended, and Section 21E of the Securities
Exchange Act of 1934, as amended. Certain, but not necessarily
all, of such forward-looking statements can be identified by the
use of forward-looking terminology such as "anticipates,"
"believes," "expects," "may," "will," or "should" or other
variations thereon, or by discussions of strategies that involve
risks and uncertainties. The actual results of the Company or
industry results may be materially different from any future
results expressed or implied by such forward-looking statements.
