ALLOU HEALTH & BEAUTY CARE INC
PRE 14A, 1996-07-05
DRUGS, PROPRIETARIES & DRUGGISTS' SUNDRIES
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                     INFORMATION REQUIRED IN PROXY STATEMENT

                            SCHEDULE 14A INFORMATION

                Proxy Statement Pursuant to Section 14(a) of the
                         Securities Exchange Act of 1934

Filed by the Registrant [X]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[X]     Preliminary Proxy Statement
[_]     Confidential,  for Use of the  Commission  Only (as permitted by Rule
        14a-6(e)(2)
[_]     Definitive Proxy Statement
[_]     Definitive Additional Materials
[_]     Soliciting Material Pursuant to ss. 240.14a-11(c) or ss. 240.14a-12

                        ALLOU HEALTH & BEAUTY CARE, INC.
                ------------------------------------------------
                (Name of Registrant as Specified in its Charter)

                        ALLOU HEALTH & BEAUTY CARE, INC.
                   ------------------------------------------
                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check the appropriate box):
[X]     $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), or
        14a-6(j)(2).
[_]     $500 per each party to the controversy pursuant to Exchange Act
        Rule 14a-6(i)(3).
[_]     Fee computed on table below per Exchange Act Rules 14a-6(i)(4)
        and 0-11.


1)      Title of each class of security to which transaction applies:

        -------------------------------------------------------------

2)      Aggregate number of securities to which transaction applies:
 
        -------------------------------------------------------------

3)      Per unit  price  or  other  underlying  value  of  transaction
        computed pursuant to Exchange Act Rule 0-11:

        -------------------------------------------------------------

4)      Proposed maximum aggregate value of transaction:

        -------------------------------------------------------------

[_]     Check  box if any  part  of the fee is  offset  as  provided  by
        Exchange Act Rule  0-11(a)(2)  and identify the filing for which
        the  offsetting fee was paid  previously.  Identify the previous
        filing by registration statement number, or the Form or Schedule
        and the date of its filing.

1)      Amount Previously Paid:

        -------------------------------------------------------------

2)      Form, Schedule or Registration Statement No.:

        -------------------------------------------------------------

3)      Filing Party:

        -------------------------------------------------------------

4)      Date Filed:

        -------------------------------------------------------------


<PAGE>
                        ALLOU HEALTH & BEAUTY CARE, INC.
                               50 Emjay Boulevard
                            Brentwood, New York 11717

                    ----------------------------------------

                    Notice of Annual Meeting of Stockholders

                               September 11, 1996
                    ----------------------------------------

             NOTICE IS HEREBY GIVEN that the 1996 Annual Meeting of Stockholders
(the "Meeting") of ALLOU HEALTH & BEAUTY CARE, INC., a Delaware corporation (the
"Company"), will be held in the Boardroom of the American Stock Exchange located
at 86 Trinity Place, New York, New York 10006, on Wednesday, September 11, 1995,
10:00 a.m., to consider and act upon the following:

              1.    The  election  of  the  seven  (7)  persons   named  in  the
                    accompanying  Proxy  Statement  to  serve  as the  Board  of
                    Directors  of the Company  until the next Annual  Meeting of
                    Stockholders  and until  their  successors  are  elected and
                    qualified;

              2.    Approval of the  Company's  1995  Nonqualified  Stock Option
                    Plan,  which  provides  for  up to  500,000  shares  of  the
                    Company's Class B Common Stock to be issued to key employees
                    (including  officers and directors) of the Company,  as more
                    fully set forth in the Proxy Statement;

              3.    Approval of the  Company's  1996 Stock  Option  Plan,  which
                    provides for up to 1,000,000 shares of the Company's Class A
                    Common Stock to be issued to employees  (including  officers
                    and  directors)  of the Company,  as more fully set forth in
                    the Proxy Statement;

              4.    Approval of an amendment  to the  Company's  Certificate  of
                    Incorporation  (i) to  confirm  that the  shares  of Class B
                    Common  Stock are  convertible  at any time  into  shares of
                    Class  A  Common  Stock  on  a  one-for-one   basis,   which
                    previously  has  been  included  in  the  Company's   public
                    disclosures;  (ii) to  provide  that the  shares  of Class B
                    Common Stock are freely transferable;  and (iii) to increase
                    the  authorized  Class B  Common  Stock  from  1,700,000  to
                    2,200,000 shares; and

              5.    The  transaction of such other business as may properly come
                    before the Meeting or any adjournments thereof.

Only  stockholders of record of the Class A Common Stock,  $.001 par value,  and
the  Class B Common  Stock,  $.001 par  value,  of the  Company  at the close of
business  on July 18, 1996 are  entitled to receive  notice of and to attend the
Meeting.  At  least  10  days  prior  to the  Meeting,  a  complete  list of the
stockholders   entitled  to  vote  will  be  available  for  inspection  by  any
stockholder,  for any purpose germane to the Meeting,  during ordinary  business
hours, at 1211 Avenue of the Americas,  17th floor, New York, New York 10036. If
you do not expect to be present, you are requested to fill in, date and sign the
enclosed Proxy, which is solicited by the Board of Directors of the Company, and
to mail it promptly in the enclosed envelope.  In the event you decide to attend
the Meeting in person,  you may, if you desire,  revoke your Proxy and vote your
shares in person.

Dated: July __, 1996

                                         By Order of the Board of Directors

                                         JACK JACOBS
                                         Secretary


                                    IMPORTANT

            THE RETURN OF YOUR SIGNED PROXY AS PROMPTLY AS POSSIBLE WILL GREATLY
FACILITATE  ARRANGEMENTS FOR THE MEETING.NO  POSTAGE IS REQUIRED IF THE PROXY IS
RETURNED IN THE ENVELOPE  ENCLOSED FOR YOUR CONVENIENCE AND MAILED IN THE UNITED
STATES.
<PAGE>



                        ALLOU HEALTH & BEAUTY CARE, INC.
                               50 Emjay Boulevard
                            Brentwood, New York 11717

                    ----------------------------------------

                                 Proxy Statement
                         Annual Meeting of Stockholders
                               September 11, 1995

                    ----------------------------------------

         This Proxy Statement is  furnished in connection with  the solicitation
of proxies by the Board of  Directors  of Allou  Health & Beauty  Care,  Inc., a
Delaware  corporation  (the  "Company"),  to be voted at the  Annual  Meeting of
Stockholders of the Company (the "Meeting")  which will be held in the Boardroom
of the American Stock  Exchange,  86 Trinity Place,  New York, New York 10006 on
Wednesday,  September 11, 1995 at 10:00 A.M., local time, and any adjournment or
adjournments  thereof,  for the purposes set forth in the accompanying Notice of
Annual Meeting of Stockholders and in this Proxy Statement.

         The principal executive offices  of the Company are located at 50 Emjay
Boulevard,  Brentwood,  New York 11717. The approximate date on which this Proxy
Statement and accompanying  Proxy will first be sent or given to stockholders is
July ___, 1995.

         A  Proxy, in  the accompanying  form, which is  properly executed, duly
returned to the Company and not  revoked  will be voted in  accordance  with the
instructions  contained  therein  and, in the absence of specific  instructions,
will be voted in favor of the  proposal and in  accordance  with the judgment of
the person or persons voting the proxies on any other matter that may be brought
before  the  Meeting.  Each  such  Proxy  granted  may be  revoked  at any  time
thereafter by writing to the  Secretary of the Company prior to the Meeting,  by
execution  and delivery of a  subsequent  proxy or by  attendance  and voting in
person at the Meeting,  except as to any matter or matters upon which,  prior to
such revocation, a vote shall have been cast pursuant to the authority conferred
by such Proxy.  The cost of  soliciting  proxies  will be borne by the  Company.
Following  the mailing of the proxy  materials,  solicitation  of proxies may be
made by officers and employees of the Company, or anyone acting on their behalf,
by mail, telephone, telegram or personal interview.

                                VOTING SECURITIES

         Stockholders of  record as of  the close  of business on  July 18, 1996
(the  "Record  Date") will be entitled to notice of, and to vote at, the Meeting
or  any  adjournments   thereof.  On  the  Record  Date,  there  were  4,552,225
outstanding  shares of Class A Common  Stock,  $.001 par value  ("Class A Common
Stock"),  and 1,200,000  outstanding  shares of Class B Common Stock,  $.001 par
value  ("Class B Common  Stock,"  together  with the Class A Common  Stock,  are
hereinafter
                                                                      
                                       -2-

<PAGE>



collectively  referred to as, the "Common Stock"). Each holder of Class A Common
Stock is entitled to one vote for each share held by such holder and each holder
of Class B Common  Stock is  entitled  to five votes for each share held by such
holder.  By virtue of their  holdings of Class A Common Stock and Class B Common
Stock,  the officers and  directors of the Company will be able to pass the four
proposals being submitted at the Meeting.  The presence,  in person or by proxy,
of the  holders  of a  majority  of the  outstanding  shares of Common  Stock is
necessary to constitute a quorum at the Meeting.

         Proxies submitted that are voted  to abstain with respect to the matter
will be considered  cast with respect to that matter.  Proxies subject to broker
non-votes  with respect to such matter will not be considered  cast with respect
to that matter. 

                                      -3-
<PAGE>





                 SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS

         The following table  sets forth as of July 18, 1996 certain information
regarding the ownership of voting  securities of the Company by each stockholder
known to the  management of the Company to be (i) the  beneficial  owner of more
than 5% of the Company's outstanding Common Stock, (ii) the directors during the
last fiscal year and nominees for director of the Company,  (iii) the  executive
officers  named  in the  Summary  Compensation  table  herein  under  "Executive
Compensation"  and (iv) all  executive  officers and  directors as a group.  The
Company  believes that the  beneficial  owners of the Common Stock listed below,
based on information  furnished by such owners,  have sole investment and voting
power with respect to such shares.

<TABLE>

                                                                 Amount and Nature
                   Name and                                   of Beneficial Ownership                           Percent of
                                                              -----------------------                           ----------
              Principal Position                       Class B                   Class A             Class B               Class A
              ------------------                       -------                   -------             -------               -------
<S>                                                  <C>                       <C>                     <C>                   <C>  
Victor Jacobs                                        687,500(1)(2)             70,100(3)(4)            52.88%                1.52%
Chairman of the Board and
Chief Executive Officer

Herman Jacobs                                        393,750(1)(2)             85,000(3)(5)            30.29%                1.83%
President and
Chief Operating Officer

Jack Jacobs                                          393,750(1)(2)             85,000(3)(6)            30.29%                1.83%
Vice President of Purchasing and
Secretary

Ramon Montes                                          25,000(2)               123,500(3)(7)            2.08%                2.64%
Executive Vice President

David Shamilzadeh                                         ---                  77,750(3)(8)              ---                 1.68%
Senior Vice President of Finance and
Chief Financial Officer

Sol Naimark                                               ---                      ---                   ---                   ---

Jeffrey Berg                                              ---                      ---                   ---                   ---

FMR Corp.                                                 ---                  340,500(10)               ---                 7.48%
82 Devonshire Street
Boston, MA 02109

Heartland Advisors, Inc.                                  ---                  362,900(11)               ---                 7.97%
790 North Milwaukee Street
Milwaukee, WI 53202

</TABLE>

                                                                      
                                                                 -4-

<PAGE>

<TABLE>


                                                                 Amount and Nature
                   Name and                                   of Beneficial Ownership                          Percent of
                                                              -----------------------                          ----------
              Principal Position                       Class B                   Class A             Class B               Class A
              ------------------                       -------                   -------             -------               -------
<S>                                                 <C>                    <C>                         <C>                  <C>  
Kenneth B. Dart                                           ---                  253,400(12)             ---                  5.57%
P.O. Box 31300-SMB
Grand Cayman
Cayman Islands, B.W.I.

Ross Financial Corporation                                ---                  253,400(12)             ---                  5.57%
P.O. Box 31363-SMB
Grand Cayman
Cayman Islands, B.W.I.

T. Rowe Price Associates, Inc.                            ---                  450,000(13)             ---                  9.89%
T. Rowe Price Small Cap Value Fund
100 E. Pratt Street
Baltimore, MD 21202

All directors                                       1,500,000(2)(9)        441,350(2)(3)(4)(5)         100%                 9.01%
and officers as a                                                              (6)(7)(8)
group (7 persons)
</TABLE>

(1)        Includes  100,000 shares of the Company's  Class B Common Stock which
           may be acquired  pursuant to options granted under the Company's 1992
           Stock Option Plan (the "1992 Plan").

(2)        Shares  of Class B  Common  Stock  have  five (5)  votes  per  share.
           Assuming  exercise of all their respective  options,  Messrs.  Victor
           Jacobs, Herman Jacobs, Jack Jacobs and Ramon Montes and all directors
           and officers as a group have the power to vote approximately  31.53%,
           18.44%,  18.44%,  2.33% and 63.05% of the votes attributable to total
           outstanding stock of the Company,  respectively. The owners have sole
           voting and investment power with respect to their respective shares.

(3)        Except as otherwise  stated in the notes below,  only includes shares
           of the Company's Class A Common Stock which may be acquired  pursuant
           to options  granted  under the  Company's  Amended and Restated  1989
           Stock  Option  Plan (the "1989  Plan") and the  Company's  1991 Stock
           Option Plan (the "1991 Plan").

(4)        Includes 10,100 shares of Class A Common Stock  owned by Mr. Victor 
           Jacobs.

(5)        Includes 25,000 shares of Class A Common Stock  owned by Mr. Herman
           Jacobs.

(6)        Includes 25,000 shares of Class A Common Stock owned by Mr. Jack
           Jacobs.

(7)        Includes 21,000 shares of Class A Common Stock owned by Mr. Ramon
           Montes.

(8)        Includes 15,000 shares of Class A Common Stock owned by Mr. David
           Shamilzadeh.

(9)        Includes 300,000 shares of the Class B Common Stock which may be
           acquired pursuant to options granted under the 1992 Plan.

(10)       The  information  contained  herein with  respect to these shares has
           been obtained from Schedule 13G,  dated  February 14, 1996,  filed by
           the beneficial owner.


                                                                      
                                       -5-

<PAGE>



(11)       The  information  contained  herein with  respect to these shares has
           been obtained from Schedule 13G, dated February 9, 1996, filed by the
           beneficial owner.

(12)       The  information  contained  herein with  respect to these shares has
           been obtained from Schedule 13G, dated January 4, 1996,  filed by the
           beneficial owners in a joint filing.

(13)       The  information  contained  herein with  respect to these shares has
           been obtained from Schedule 13G, dated October 10, 1995, filed by the
           beneficial owners in a joint filing.



                                                                      
                                       -6-

<PAGE>



                        ACTION TO BE TAKEN AT THE MEETING

                                   Proposal 1

                              ELECTION OF DIRECTORS

         At the Meeting, seven  (7) directors  are to be elected  to serve until
the next Annual Meeting of Stockholders and until their successors shall be duly
elected and  qualified.  The number of nominees was  determined  by the Board of
Directors pursuant to the Company's  By-laws.  Unless otherwise  specified,  all
proxies will be voted in favor of the seven  nominees  listed below as directors
of the Company.
              
         All of the nominees  were elected directors  at the 1995 Annual Meeting
of Stockholders.  The term of the current directors expires at the Meeting.

         The Board of Directors has no reason to expect that any of the nominees
will be unable to stand for  election at the date of the  Meeting.  In the event
that a vacancy  among the original  nominees  occurs  prior to the Meeting,  the
proxies will be voted for a substitute nominee or nominees named by the Board of
Directors and for the remaining  nominees.  Directors are elected by a plurality
of the votes cast.

         The  following  table  sets  forth  information  about  each  executive
officer, director and nominee for director of the Company.

<TABLE>

                                    Year First
                                    Elected or
Name                     Age        Appointed         Present Position with the Company
- ----                     ---        -----------       -----------------------------------
<S>                      <C>           <C>            <C>                                  
Victor Jacobs            63            1985           Chairman of the Board of Directors
                                                      and Chief Executive Officer

Herman Jacobs            36            1985           President, Chief Operating Officer and
                                                      Director

Ramon Montes             50            1989           Executive Vice President and Director

David Shamilzadeh        50            1990           Senior Vice President of Finance,
                                                      Chief Financial Officer and  Director

Jack Jacobs              33            1991           Vice President of Purchasing,
                                                      Secretary and Director

Sol Naimark              36            1991           Director

Jeffrey Berg             53            1994           Director
</TABLE>
<PAGE>

             VICTOR  JACOBS has served as Chairman  of the Board since  December
1985. He also served as Chief Executive Officer from December 1985 to April 1990
and was reelected Chief Executive Officer in October 1994.

             HERMAN JACOBS has served as President of the Company since December
1985 and as Chief Operating Officer since February 1994. He also served as Chief
Financial Officer of the Company from December 1985 to April 1990.

             RAMON  MONTES  joined  the  Company  in July 1986 as Sales  Manager
becoming Vice  President of Operations and Sales in April 1987 and a director in
April 1988, he was elected Executive Vice President in February 1994.

             DAVID  SHAMILZADEH has served as the Chief Financial Officer of the
Company  since April 1990 and was elected  Senior Vice  President for Finance in
February  1994.  Prior to that time, he served as the  Controller of the Company
from November 1988 to April 1990.

             JACK JACOBS has served as Vice  President of Purchasing  since June
1986 and Secretary since January 1989.

             SOL  NAIMARK  has  been a  Partner  at the law  firm of  Naimark  &
Tannenbaum for over five years.

             JEFFREY BERG  has served  as President of  Health Care  Insights, a
financial and technology  consulting  firm, since March 1991. From February 1990
to March 1991, Dr. Berg worked as a financial  analyst for William K. Woodruff &
Co., an  investment  bank.  From June 1987 until January 1990 Dr. Berg served as
Vice President of Research for J.C. Bradford & Co., an investment bank. Dr. Berg
has worked in research and development for Johnson & Johnson Products,  Inc. and
General Foods  Corporation.  Dr. Berg currently serves on the Board of Directors
of Bio-Imaging Technologies, Inc. and Biologix International Ltd.

 Herman Jacobs and Jack Jacobs are brothers and sons of Victor Jacobs.

Directors  who are not  employed  by the Company  receive  $1,000 for each Board
meeting attended and an additional $250 for each committee meeting attended.


                                                                      
                                       -8-

<PAGE>



CERTAIN INFORMATION ABOUT THE BOARD OF DIRECTORS AND COMMITTEES OF THE BOARD

        The Board of Directors is responsible for the management of the Company.
During the fiscal  year ended  March 31,  1996,  the Board of  Directors  of the
Company  held two  meetings  and acted by  unanimous  written  consent  on three
occasions.  All of the directors  attended both meetings of the Board. The Board
has established  Audit,  Stock Option and Compensation  Committees.  There is no
standing nominating committee.

         The  functions  of  the  Audit  Committee  include  the  nomination  of
independent  auditors for appointment by the Board; meeting with the independent
auditors to review and approve the scope of their audit engagement; meeting with
the  Company's  financial  management  and the  independent  auditors  to review
matters  relating to internal  accounting  controls,  the  Company's  accounting
practices and procedures and other matters  relating to the financial  condition
of the  Company;  and to report to the Board  periodically  with respect to such
matters. The Audit Committee currently consists of Sol Naimark, Jeffrey Berg and
David Shamilzadeh.  The Audit Committee held three formal meetings,  attended by
all committee members, and had informal discussions from time to time during the
fiscal year ended March 31, 1996.

         The  function of  the Stock Option  Committee is to administer the 1989
Plan, 1991 Plan and 1992 Plan. The Stock Option Committee  currently consists of
Sol Naimark and Jeffrey  Berg.  The Stock  Option  Committee  acted by unanimous
written consent on one occasion, and met informally from time to time during the
fiscal year ended March 31, 1996.

         In June  1995,  the  Board  of  Directors  established  a  Compensation
Committee. The function of the Compensation Committee is to review and recommend
to the Board of Directors the appropriate  compensation of executive officers of
the Company.  The Compensation  Committee  currently  consists of Victor Jacobs,
Herman Jacobs, Jack Jacobs, David Shamilzadeh and Jeffrey Berg. The Compensation
Committee held one formal meeting,  attended by all committee members,  acted by
unanimous written consent on one occasion and had informal discussions from time
to time during the fiscal year ended March 31, 1996.

                             SECTION 16(a) REPORTING

         Section 16(a)  of  the  Securities Exchange  Act of  1934,  as amended,
requires the Company's  directors and  executive  officers,  and persons who own
more than 10% of the Company's  Common Stock,  to file with the  Securities  and
Exchange  Commission  (the "SEC")  initial  reports of ownership  and reports of
changes in ownership of Common Stock and other equity securities of the Company.
Officers,  directors  and  greater  than 10%  shareholders  are  required by SEC
regulation  to furnish the Company with copies of all Section 16(a) reports they
file. To the Company's  knowledge,  based solely on review of the copies of such
reports  furnished  to the Company  during the  one-year  period ended March 31,
1996,  all  Section  16(a)  filing  requirements  applicable  to  its  officers,
directors and greater than ten-percent beneficial owners were complied with.

                                                                      
                                       -9-

<PAGE>




                             EXECUTIVE COMPENSATION

         The following  table sets  forth information  concerning the annual and
long term  compensation of the Company's chief executive  officer and other four
most highly  compensated  executive  officers of the Company for services in all
capacities to the Company and its  subsidiaries  during the Company's 1996, 1995
and 1994 fiscal years.

                           SUMMARY COMPENSATION TABLE
<TABLE>
                                                                                                                     Long Term
                                                                                                               Compensation Awards
                                                                      Annual Compensation                      --------------------
            Name and Principal                   Fiscal               -------------------                           Securities
                 Position                         Year          Salary ($)           Bonus ($)                Underlying Options (#)
                ----------                       ------         ----------           ---------                ----------------------
<S>                                               <C>            <C>                  <C>                           <C>       
Victor Jacobs                                     1996           300,000                --                          100,000(1)
Chairman of Board and                             1995           150,000                --                          100,000
Chief Executive Officer                           1994           150,000              331,354                          --

Herman Jacobs                                     1996           300,000                --                          100,000(1)
President and                                     1995           150,000                --                          100,000
Chief Operating Officer                           1994           150,000              331,354                          --

Jack Jacobs                                       1996           300,000                --                          100,000(1)
Vice President of Purchasing and                  1995           150,000                --                          100,000
Secretary                                         1994           150,000              331,354                          --

Ramon Montes                                      1996           240,371              75,000                         20,000
Executive Vice President                          1995           250,385              40,000                         25,000
                                                  1994           225,000              60,712                           --

David Shamilzadeh                                 1996           220,603                --                           20,000
Senior Vice President of Finance                  1995           220,558                --                           25,000
and Chief Financial Officer                       1994           227,345                --                           50,000

</TABLE>
- ----------------------------
(1)        Options  to  purchase  100,000  shares of Class B Common  Stock  were
           granted to each of Victor  Jacobs,  Herman  Jacobs and Jack Jacobs on
           August 1, 1995 pursuant to the 1995  Nonqualified  Stock Option Plan,
           which  grants  are  subject  to  stockholder  approval  of  the  1995
           Nonqualified  Stock  Option  Plan  at the  Meeting.  See  "Employment
           Agreements" and Proposal 2.


                                                                      
                                      -10-

<PAGE>



STOCK OPTION PLANS

         In January 1989, the  Company adopted  the 1989 Plan, which was amended
and restated in November 1989; in May 1991,  the Company  adopted the 1991 Plan,
which was approved by stockholders in August 1991; and in July 1992, the Company
adopted the 1992 Plan,  which was adopted by the  stockholders  in October  1992
(collectively,  the "Plans"). The 1989 Plan provides for the grant of options to
purchase an aggregate of 150,000  shares of the Company's  Class A Common Stock.
To date,  options to purchase  150,000  shares have been granted  under the 1989
Plan.  The 1991 Plan  provides for the grant of options to purchase an aggregate
of 650,000 shares of Class A Common Stock. To date,  options to purchase 650,000
shares have been  granted  under the 1991 Plan.  The 1992 Plan  provides for the
grant of options  to key  employees  of the  Company to  purchase  an  aggregate
500,000  shares of the  Company's  Class B Common  Stock.  To date,  options  to
purchase 500,000 shares have been granted under the 1992 Plan.

         The Plans  are each  administered  by  a  Stock  Option  Committee (the
"Committee")  approved by the Board of Directors of the Company.  The  Committee
has the  authority  under the Plans to  determine  the terms of options  granted
under such Plan,  including,  among  other  things,  the  individuals  who shall
receive  options,  the times when they shall receive them,  whether an incentive
stock option and/or  non-qualified stock option shall be granted,  the number of
shares to be  subject  to each  option  and the date each  option  shall  become
exercisable.  Options  granted  under the Plans may be  designated as "incentive
stock  options",  under  Section 422 of the Internal  Revenue  Code of 1986,  as
amended, or non-qualified options, which do not meet such requirements.

         The Committee may set the exercise price for the options, which must be
at least 100% of the fair market  value of the Common Stock on the date of grant
(or, in the case of an incentive  stock  option  granted to an optionee who owns
stock  possessing  more than 10% of the  voting  power of the  Company's  Common
Stock, 110% of the fair market value of the Common Stock on the date of grant).

         The Committee  may also set the period  during which each option may be
exercised which shall not exceed 10 years from the date of grant (or in the case
of an incentive stock option granted to a stockholder who owns stock  possessing
more than 10% of the voting power of the Common Stock,  five years from the date
of grant).  The Plans also provide that each  employee who is an optionee  shall
agree to remain in the  employ of the  Company  for a term of at least one year.
The 1989 Plan will  terminate on January 19, 1999,  the 1991 Plan will terminate
on May 29, 2001 and the 1992 Plan will terminate on July 9, 2002.

         On August  1, 1995,  the Board  of Directors  of the  Company  adopted,
subject to the approval of the  Company's  stockholders,  the 1995  Nonqualified
Stock Option Plan, which the Board of Directors  amended on July 12, 1996. For a
description of the 1995 Nonqualified  Stock Option Plan, see Proposal 2. On July
12, 1996, the Board of Directors of the Company adopted, subject to the approval
of the Company's stockholders,  the 1996 Stock Option Plan. For a description of
the 1996 Stock Option Plan, see Proposal 3.

                                                                      
                                      -11-

<PAGE>



OPTION GRANTS IN LAST FISCAL YEAR

         The following table sets forth  the details of options granted to those
individuals listed in the Summary Compensation Table who received options during
the fiscal year ended March 31, 1996.

<TABLE>

                                Number of        Percent of       Exercise
                                Securities     Total Options         of                                   Potential Realizable Value
                                Underlying       Granted To          Base                                   at Assumed Annual Rate
                                 Options        Employees In        Price              Expiration        of Stock Price Appreciation
           Name                Granted (#)      Fiscal Year        ($/Sh)                 Date                for Option Term(1)
           ----                -----------     -------------      --------               ------             -------------------
                                                                                                         5% ($)              10% ($)
                                                                                                        ------              -------
<S>                             <C>                <C>             <C>                  <C>             <C>                  <C>    
Victor Jacobs                   100,000(2)         22.91%          5.80(3)              7/31/2005       364,759              924,371
Herman Jacobs                   100,000(2)         22.91%          5.80(3)              7/31/2005       364,759              924,371
Jack Jacobs                     100,000(2)         22.91%          5.80(3)              7/31/2005       364,759              924,371
Ramon Montes                    20,000(4)          4.58%           6.00(5)             10/25/2000        33,154               73,261
David Shamilzadeh               20,000(6)          4.58%           6.00(5)             10/25/2000        33,154               73,261
</TABLE>

- -----------------------
(1)        The dollar amounts under these columns are the result of calculations
           at the  hypothetical  rates of 5% and 10% set by the  Securities  and
           Exchange  Commission  and  therefore  are not  intended  to  forecast
           possible future  appreciation,  if any, of the Company's Common Stock
           price.

(2)        Options  to  purchase  100,000  shares of Class B Common  Stock  were
           granted to each of Victor  Jacobs,  Herman  Jacobs and Jack Jacobs on
           August 1, 1995 pursuant to the 1995  Nonqualified  Stock Option Plan,
           which  grants  are  subject  to  stockholder  approval  of  the  1995
           Nonqualified  Stock  Option  Plan  at the  Meeting.  See  "Employment
           Agreements"  and Proposal 2. Such options are  exercisable as to 100%
           of such  shares on the  earlier of August 1, 2002 or as of the end of
           any fiscal year in which the Company's  earnings  before interest and
           taxes  increase  at  least  15% over the  Company's  earnings  before
           interest and taxes for the fiscal year ended March 31, 1995.

(3)        Representing at least 110% of the  fair market value of the Company's
           Common Stock on the date of grant.

(4)        Options to  purchase  20,000  shares  were  granted to Mr.  Montes on
           October 26, 1995,  and are  exercisable  on a  cumulative  basis with
           respect to 5,000  shares on October 26,  1996,  an  additional  5,000
           shares on each of October 26, 1997,  October 26, 1998 and October 26,
           1999.

(5)        Representing at  least 100% of the fair market value of the Company's
           Common Stock on the date of grant.

(6)        Options to purchase 20,000 shares were granted to Mr.  Shamilzadeh on
           October  26,  1995 and are  exercisable  on a  cumulative  basis with
           respect to 5,000  shares on October 26,  1996,  an  additional  5,000
           shares on each of October 26, 1997,  October 26, 1998 and October 26,
           1999.


                                                                      
                                      -12-

<PAGE>



OPTION EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION VALUE

         The following  table  contains  information concerning  the number  and
value of  options  exercised  during the fiscal  year ended  March 31,  1996 and
number and value of  unexercised  options at March 31,  1996 held by Messrs.  V.
Jacobs, H. Jacobs, J. Jacobs, R. Montes and D. Shamilzadeh. The Company does not
use SARs as compensation.

<TABLE>
                                                                                                        Value of
                                                                            Number of                   Unexercised
                                                                            Unexercised                 In-the-Money
                                                                            Options Held                Options Held
                                                                            at Fiscal Year-End          at Fiscal Year End
                              Shares Acquired              Value            (Exercisable/               (Exercisable/
             Name             on Exercise (#)            Realized ($)       Unexercisable) (#)          Unexercisable)(1) ($)
- -------------------------     ------------------         ------------       --------------------        ---------------------

<S>                                  <C>                    <C>                  <C>                     <C>      
Victor Jacobs                        10,000                 37,500               160,000/175,000(2)      81,250/100,313
Herman Jacobs                        25,000                 93,750               160,000/175,000(2)      81,250/100,313
Jack Jacobs                          25,000                 93,750               160,000/175,000(2)      81,250/100,313
Ramon Montes                         13,000                 45,500               83,750/61,250            97,266/43,672
David Shamilzadeh                    12,500                 43,750               56,625/87,875                 12,773/0
</TABLE>

- ------------------

(1)        Fair market value of the underlying  securities (the closing price of
           the Company's  Common Stock on the American Stock Exchange) at fiscal
           year end (March 31, 1995) minus the exercise price.

(2)        Included in the totals for "Unexercised  Options--Unexercisable"  for
           Victor Jacobs, Herman Jacobs and Jack Jacobs is an option to purchase
           100,000  shares of Class B Common Stock that was granted  pursuant to
           the  Company's  1995 Stock  Option  Plan,  which  grant is subject to
           stockholder  approval of the 1995 Stock  Option Plan at the  Meeting.
           See "Employment Agreements" and Proposal 2. The option is exercisable
           as to 100% of such  shares on the  earlier of August 1, 2002 or as of
           the end of any fiscal  year in which the  Company's  earnings  before
           interest and taxes increase at least 15% over the Company's  earnings
           before interest and taxes for the fiscal year ended March 31, 1995.

LONG-TERM INCENTIVE PLAN AWARDS IN LAST FISCAL YEAR

                    There were no long-term incentive plan awards by the Company
during the fiscal yearended March 31, 1996.

EMPLOYMENT AGREEMENTS

                    The Company has entered into employment agreements with each
of Victor, Herman and Jack Jacobs for a three-year term, commencing as of August
1, 1995, each of which provides for annual salaries of $300,000. Such agreements
also  provide  for each  individual  to receive in each year of the  Agreement a
bonus equal to 3% of any increase in the Company's  earnings before interest and
taxes  compared  to the prior  fiscal  year up to the first  $2,000,000  of such
increase, 2% of any

                                                                      
                                      -13-

<PAGE>



increase greater than $2,000,000 but less than $3,000,000 and 1% of any increase
in excess of  $3,000,000.  Under each  agreement,  each  individual  was granted
options to purchase  100,000 shares of the Company's  Class B Common Stock at an
exercise price of $5.80 under the Company's 1995 Nonqualified Stock Option Plan,
which grants are subject to stockholder  approval of the 1995 Nonqualified Stock
Option Plan at the Meeting. See Proposal 2.


           COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

                The members of the Compensation Committee, which was established
in  June  1995,   participate   in  all   deliberations   concerning   executive
compensation.  During  the  fiscal  year  ended  March  31,  1996,  the Board of
Directors participated in all deliberations  concerning executive  compensation.
As of June 1996, the Compensation Committee consisted of Victor Jacobs, Chairman
of the Board and Chief  Executive  Officer,  Herman Jacobs,  President and Chief
Operating  Officer,  Jack Jacobs,  Vice  President of Purchasing  and Secretary,
David Shamilzadeh, Senior Vice President of Finance and Chief Financial Officer,
and Jeffrey Berg. No executive  officer of the Company serves as a member of the
board of directors or compensation committee of any entity which has one or more
executive officers serving as a member of the Company's Board of Directors.

PERFORMANCE GRAPH

                   The following graph compares the cumulative return to holders
of the  Company's  Common Stock for the five years ended March 31, 1996 with the
Standard & Poor's 500 Index and a peer group  index(1) for the same period.  The
comparison  assumes $100 was invested on April 1, 1991 in the  Company's  Common
Stock  and in  each  of the  comparison  groups,  and  assumes  reinvestment  of
dividends. The Company paid no dividends during the periods.

                                             
                    [GRAPHICAL REPRESENTATION OF DATA BELOW]

<TABLE>

                                       1991             1992             1993            1994           1995            1996
<S>                                   <C>              <C>              <C>             <C>            <C>             <C>   
Allou Health & Beauty Care,           100.00           256.52           321.74          313.04         308.70          249.98
Inc.
S&P 500 Index                         100.00           111.04           127.95          129.84         150.05          198.22
Peer Group(1)                         100.00           100.26           113.03          150.24         263.40          316.90
</TABLE>

- -----------------------------

(1)       The peer  group selected  by the Company includes  the Company, Bergen
          Brunswig  Corporation,  Bindley  Western  Industries,  Inc.,  Cardinal
          Distribution Inc., Choice Drug Systems, Inc., Chronimed Inc., Foxmeyer
          Corp.,  Krelitz Industries Inc., McKesson  Corporation,  Moore Medical
          Corp., National Intergroup, Inc., Owens & Minor Inc. and Systemed Inc.
                                            
                                      -14-

<PAGE>

                         COMPENSATION COMMITTEE'S REPORT
                        CONCERNING EXECUTIVE COMPENSATION

OVERVIEW

         Since  June 1995, compensation  determinations  have been  made  by the
Compensation  Committee,  except for those decisions relating to the granting of
stock options which are made by the Stock Option Committee. The Company seeks to
provide  executive  compensation  that  will  support  the  achievement  of  the
Company's financial goals while attracting and retaining talented executives and
rewarding superior  performance.  In performing this function,  the Compensation
Committee reviews executive compensation surveys and other available information
and may from time to time consult with independent compensation consultants. The
Compensation  Committee presently consists of Victor Jacobs, Herman Jacobs, Jack
Jacobs, David Shamilzadeh and Jeffrey Berg.

         The Company seeks  to provide an overall  level of  compensation to the
Company's executives that is competitive within the Company's industry and other
companies of comparable size and complexity. Compensation in any particular case
may vary from any industry average on the basis of annual and long-term  Company
performance  as well  as  individual  performance.  The  Compensation  Committee
exercises its  discretion to set  compensation  where in its judgment  external,
internal or individual circumstances warrant it.

         In general, the  Company compensates  its executive  officers through a
combination of base salary,  annual  incentive  compensation in the form of cash
bonuses and long-term  incentive  compensation in the form of stock options.  In
addition,  executive officers  participate in benefit plans,  including medical,
dental and  retirement  plans,  that are  available  generally to the  Company's
employees.

         The Stock  Option Committee  of the Board  of Directors administers the
1989 Plan, the 1991 Plan and the 1992 Plan. The duties of such committee include
the granting of stock options to executive  employees of the Company.  The Stock
Option Committee determines the number of shares granted to individuals, as well
as, among other things,  the exercise price and vesting periods of such options.
The  Compensation  Committee  has  made  recommendations  to  the  Stock  Option
Committee  from  time to time with  respect  to the  grant of stock  options  to
executive   officers,   taking  into  account  their  level  of  responsibility,
compensation  level,  contribution  to the Company's  performance and the future
goals and the performance  expected of them. However, the final determination of
the grant of options rests with the Stock Option Committee.

EXECUTIVE OFFICER COMPENSATION

         During the fiscal year  ended March 31, 1996,  the Company entered into
employment  contracts with Victor Jacobs,  Herman Jacobs and Jack Jacobs,  which
agreements  are  currently  in effect and expire in July 1998.  See  "Employment
Agreements." The base salary, bonuses, benefits


                                                                      
                                      -15-

<PAGE>



and conditions of these contracts were  determined  through a review of previous
employment terms for these  individuals as well as a review of the recent trends
in the Company's revenues and profits. The Company believes that the base salary
levels  currently  in  effect  are  competitive  to salary  levels in  similarly
situated companies.  In addition, the Compensation Committee at the time decided
to link such employees  compensation  directly to the Company's  earnings before
interest and taxes.

         Under the  terms of  such Employment  Agreements, Victor Jacobs, Herman
Jacobs and Jack Jacobs were each granted  options to purchase  100,000 shares of
Class B Common Stock, respectively. Such options were granted under the terms of
the 1995 Nonqualified Stock Option Plan, which is subject to the approval of the
Company's  stockholders  at  the  Meeting.  See  Proposal  2.  The  Compensation
Committee  feels that  options and other  stock-based  performance  compensation
arrangements  are an  effective  incentive  for  managers  to  create  value for
stockholders  since the value of an option  bears a direct  relationship  to the
Company's stock price.

         The Compensation Committee believes that linking executive compensation
to corporate  performance  results in a better  alignment of  compensation  with
corporate  goals and  shareholder  interests.  As  performance  goals are met or
exceeded, resulting in increased value to shareholders,  executives are rewarded
commensurately.  The Compensation  Committee  believes that compensation  levels
during  fiscal 1996  adequately  reflect the  Company's  compensation  goals and
policies.


                                 Respectfully submitted,

                                  Victor Jacobs
                                  Herman Jacobs
                                  Jack Jacobs
                                  David Shamilzadeh
                                  Jeffrey Berg





                                                                      
                                      -16-

<PAGE>



                 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         The Company purchases  from and, on occasion, sells to various entities
that are controlled by the family of Mr. Victor Jacobs,  the Company's  Chairman
of the Board. During the fiscal year ended March 31, 1996, the Company purchased
products  aggregating  $1,735,661  from related  parties and sold no products to
related  parties.  The prices that the Company  charges for products sold by the
Company are comparable to prices the Company charges to unaffiliated  buyers for
similar products.  It has been and will continue to be the policy of the Company
that  transactions  between it and its  directors,  principal  stockholders  and
affiliates  be on terms no less  favorable to the Company than could be obtained
from unaffiliated persons.


                                   PROPOSAL 2

                 APPROVAL OF 1995 NONQUALIFIED STOCK OPTION PLAN

GENERAL


         On  August 1, 1995, the  Board  of  Directors of  the Company  adopted,
subject to the approval of the  Company's  stockholders,  the 1995  Nonqualified
Stock  Option Plan,  which the Board of Directors  amended on July 12, 1995 (the
"1995 Plan"). Pursuant to the 1995 Plan, key employees of the Company, including
five directors of the Company who are employees,  are eligible to receive grants
of nonqualified stock options, to purchase an aggregate of 500,000 shares of the
Company's  Class B Common Stock.  Implementation  of the 1995 Plan is contingent
upon the stockholders' approval of the amendment to the Company's Certificate of
Incorporation  increasing the authorized shares of the Class B Common Stock from
1,700,000 to 2,200,000. See Proposal 4.

         The Board of Directors believes that the adoption of the 1995 Plan will
enable the Company to retain key employees of outstanding ability.  Accordingly,
the Board of  Directors  unanimously  recommends  that  stockholders  ratify the
adoption of the 1995 Plan.

DESCRIPTION OF THE PLAN

         The following summary of the 1995 Plan is qualified in its  entirety by
reference to Exhibit A to this Proxy  Statement,  which contains a complete text
of the 1995 Plan. The 1995 Plan is  administered  by a Stock Option  Committee (
the  "1995  Committee")  consisting  of at  least  two  disinterested  directors
selected by the Board of Directors.  The 1995 Committee has the authority  under
the 1995 Plan to determine,  in accordance  with the provisions of the Plan, the
terms of options  granted under the Plan,  including,  among other  things,  the
individuals who will receive options, the times when they will receive them, the
number of shares to be subject to each option, and the date or dates each option
will  become  exercisable.  No members of the 1995  Committee  are  eligible  to
participate in the 1995 Plan.

                                                                      
                                      -17-

<PAGE>



         Subject to certain  limitations contained in the 1995 Plan, options may
be granted for terms to be established by the 1995 Committee;  however, no stock
option may be granted after 10 years from the date of the Plan's  adoption.  The
maximum  number of shares  subject to stock  options  that may be granted to any
individual during any calendar year may not exceed 100,000 shares.  Nonqualified
options  may not be granted at an  exercise  price that is less than 100% of the
fair  market  value on the date the  options  are  granted  (110% in the case of
persons owning more than 10% of the total combined  voting power of the Company,
any of its  subsidiaries or of a parent).  Inasmuch as the shares subject to the
1995 Plan are  convertible  at any time into  shares  of the  Company's  Class A
Common Stock on a share for share basis, the market value of such Class A Common
Stock will be used to determine the fair market value for options  granted under
the 1995 Plan. An optionee may, with the consent of the 1995 Committee, elect to
pay for the shares to be received upon exercise of his option in cash, shares of
Common Stock of the Company or any combination  thereof. To date 100,000 options
have been granted to each of Victor Jacobs,  Herman Jacobs and Jack Jacobs at an
exercise price of $5.80 under the 1995 Plan, subject to stockholder  approval of
the 1995 Plan at the Meeting.  On July 2, 1996, the market value for the options
granted  subject to the 1995 Plan was $0.95 per share or an aggregate of $95,000
for each optionee.

FEDERAL INCOME TAX CONSEQUENCES

         For  a  discussion  of  the federal income  tax consequences  under the
current  tax  law  of  nonqualified  stock  options,  see  "Federal  Income  Tax
Consequences" under Proposal 3.

VOTE REQUIRED FOR APPROVAL AND RECOMMENDATION

          In  accordance  with  the Delaware  General  Corporation  Law  and the
Company's  Certificate of  Incorporation,  the affirmative vote of a majority of
the votes cast at the Meeting by the holders of the outstanding shares of Common
Stock entitled to vote thereon who are present in person or by proxy is required
to ratify the adoption of the 1995 Nonqualified  Stock Option Plan.  Abstentions
and broker non-votes are not considered cast.
 
          THE BOARD OF DIRECTORS  UNANIMOUSLY RECOMMENDS A VOTE FOR THE PROPOSAL
TO RATIFY THE ADOPTION OF THE 1995 NONQUALIFIED STOCK OPTION PLAN.


                                   PROPOSAL 3

                       APPROVAL OF 1996 STOCK OPTION PLAN

GENERAL

         On  July  12, 1996, the  Board of  Directors  of  the Company  adopted,
subject to the  approval of the  Company's  stockholders,  the 1996 Stock Option
Plan (the "1996 Plan"). Pursuant
                                                                      
                                      -18-

<PAGE>



to the 1996 Plan,  employees of the  Company,  including  five  directors of the
Company who are  employees,  are eligible to receive  grants of options that are
intended to qualify as incentive  stock  options,  within the meaning of Section
422A of the Code ("ISOs"),  or that are nonqualified  stock options ("NQSOs") to
purchase an aggregate of 1,000,000 shares of the Company's Class A Common Stock.

         The Board of Directors believes that the adoption of the 1996 Plan will
enable the Company to retain key employees of outstanding ability.  Accordingly,
the Board of  Directors  unanimously  recommends  that  stockholders  ratify the
adoption of the 1996 Plan.

DESCRIPTION OF THE PLAN

         The following summary of the 1996 Plan is  qualified in its entirety by
reference to Exhibit B to this Proxy  Statement,  which contains a complete text
of the 1996 Plan. The 1996 Plan is  administered  by a Stock Option  Committee (
the  "1996  Committee")  consisting  of at  least  two  disinterested  directors
selected by the Board of Directors.  The 1996 Committee has the authority  under
the 1996 Plan to determine,  in accordance  with the provisions of the Plan, the
terms of options  granted under the Plan,  including,  among other  things,  the
individuals  who will receive  options,  the times when they will receive  them,
whether  an ISO  and/or  an NQSO  will be  granted,  the  number of shares to be
subject  to each  option,  and  the  date  or  dates  each  option  will  become
exercisable. No members of the 1996 Committee are eligible to participate in the
1996 Plan.

         Subject to certain limitations contained  in the 1996 Plan, options may
be granted for terms to be established by the 1996 Committee;  however, no stock
option may be granted after 10 years from the date of the Plan's  adoption.  The
maximum  number of shares  subject to stock  options  that may be granted to any
individual during any calendar year may not exceed 100,000 shares. NQSOs may not
be  granted at a price  that is less than 100% of the fair  market  value on the
date the options are granted  (110% in the case of persons  owning more than 10%
of the total combined voting power of the Company, any of its subsidiaries or of
a parent). An optionee may, with the consent of the 1996 Committee, elect to pay
for the shares to be received  upon  exercise  of his option in cash,  shares of
Common Stock of the Company or any combination  thereof. To date no options have
been granted under the 1996 Plan.

FEDERAL INCOME TAX CONSEQUENCES

       The following is a general summary of the federal income tax consequences
under current tax law of incentive and nonqualified  stock options.  It does not
purport to cover all of the special rules,  including  special rules relating to
optionees  subject to Section  16(b) of the  Exchange Act and the exercise of an
option with  previously-acquired  shares,  or the state or local income or other
tax consequences inherent in the ownership and exercise of stock options and the
ownership  and  disposition  of  the  underlying  shares  or the  ownership  and
disposition of restricted stock.


                                                                      
                                      -19-

<PAGE>



         An optionee  will not recognize  taxable  income for federal income tax
purposes upon the grant of a NQSO or an ISO.

         Upon  the  exercise of a NQSO,  the optionee  will  recognize  ordinary
income in an amount equal to the excess, if any, of the fair market value of the
shares acquired on the date of exercise over the exercise price thereof, and the
Company will  generally be entitled to a deduction for such amount at that time.
If the optionee later sells shares acquired  pursuant to the exercise of a NQSO,
he or she will recognize long-term or short-term capital gain or loss, depending
on the  period  for  which the  shares  were  held.  Long-term  capital  gain is
generally  subject to more  favorable  tax  treatment  than  ordinary  income or
short-term capital gain. Proposed legislation would treat long-term capital gain
even more  favorably.  There can be no  assurance,  however,  that such proposed
legislation will be enacted.

         Upon the exercise of an ISO,  the optionee  will not recognize  taxable
income. If the optionee disposes of the shares acquired pursuant to the exercise
of an ISO more  than two  years  after  the date of grant and more than one year
after the  transfer of the shares to him or her,  the  optionee  will  recognize
long-term  capital  gain or loss  and the  Company  will  not be  entitled  to a
deduction.  However, if the optionee disposes of such shares within the required
holding period,  all or a portion of the gain will be treated as ordinary income
and the Company will generally be entitled to deduct such amount.

         In addition to the federal income tax consequences described above,  an
optionee may be subject to the alternative  minimum tax, which is payable to the
extent it  exceeds  the  optionee's  regular  tax.  For this  purpose,  upon the
exercise of an ISO,  the excess of the fair market  value of the shares over the
exercise price therefor is an adjustment  which  increases  alternative  minimum
taxable income. In addition, the optionee's basis in such shares is increased by
such excess for purposes of computing the gain or loss on the disposition of the
shares for alternative  minimum tax purposes.  If an optionee is required to pay
an  alternative  minimum  tax, the amount of such tax which is  attributable  to
deferral  preferences  (including  the ISO  adjustment)  is  allowed as a credit
against the optionee's  regular tax liability in subsequent years. To the extent
the credit is not used, it is carried forward.

VOTE REQUIRED FOR APPROVAL AND RECOMMENDATION

         In  accordance  with  the  Delaware  General  Corporation  Law and  the
Company's  Certificate of  Incorporation,  the affirmative vote of a majority of
the votes cast at the Meeting by the holders of the outstanding shares of Common
Stock entitled to vote thereon who are present in person or by proxy is required
to ratify the  adoption of the 1996 Stock Option  Plan.  Abstentions  and broker
non-votes are not considered cast.

         THE BOARD OF DIRECTORS  UNANIMOUSLY RECOMMENDS  A VOTE FOR THE PROPOSAL
TO RATIFY THE ADOPTION OF THE 1996 STOCK OPTION PLAN.


                                                                      
                                      -20-

<PAGE>



                                   PROPOSAL 4

                    AMENDMENT TO CERTIFICATE OF INCORPORATION

         On July 12, 1996,  the Board  of Directors  of  the Company unanimously
approved for  submission to the Company's  stockholders  an amendment to Article
Fourth of the Company's  Certificate of  Incorporation:  (1) to confirm that the
shares of Class B Common Stock are  convertible at any time into shares of Class
A Common Stock on a one-for-one basis, which previously has been included in the
Company's public  disclosures;  (2) to provide that the shares of Class B Common
Stock are freely transferable; and (3) to increase the authorized Class B Common
Stock from 1,700,000 to 2,200,000 shares.  The following summary of the proposed
amendment  to Article  Fourth (the  "Proposed  Amendment")  is  qualified in its
entirety by reference  to Exhibit C to this Proxy  Statement,  which  contains a
complete text of the Proposed Amendment.

CONVERTIBILITY OF CLASS B COMMON STOCK

         Although previous disclosures  have explicitly so stated, the Company's
Certificate of Incorporation does not specifically  provide that shares of Class
B Common  Stock  are  convertible  into  shares  of  Class A  Common  Stock on a
one-for-one  basis. On advice of counsel,  the Board of Directors has determined
that  language  providing  for the  convertibility  of Class B Common Stock into
shares of Class A Common Stock on a one-for-one basis should be contained in the
Company's  Certificate of  Incorporation so that there is no doubt of the rights
of holders of Class B Common Stock.

         Each  share of  Class B Common  Stock  has five votes per share,  while
each share of Class A Common  Stock has one vote per  share.  The Class A Common
Stock is traded on the American Stock Exchange.  Because there is no established
public  trading  market  for the Class B Common  Stock,  the Board of  Directors
believes  that holders of Class B Common Stock may desire to forego their voting
rights if they wish to sell their shares of Common Stock. Conversions of Class B
Common Stock would  increase the number of shares  traded on the American  Stock
Exchange and will reduce the  concentration  of voting control by the holders of
Class B Common Stock.

TRANSFERABILITY OF CLASS B COMMON STOCK

         Previous disclosures  by the Company  have  provided that each share of
Class B Common Stock is automatically converted into one share of Class A Common
Stock upon its sale or  transfer,  except if such sale or  transfer is to one or
more holders of Class B Common Stock,  certain  family members of the holders of
Class B Common Stock or certain trusts for their benefit. The Board of Directors
believes  that  holders of Class B Common  Stock may desire to sell or  transfer
their  shares of Class B Common Stock to others than those listed above with the
five-votes-per-share  right intact. These sales may result in a change in voting
control of the Company.  None of the holders of Class B Common  Stock  currently
has indicated an intention to sell their shares. Because

                                                                      
                                      -21-

<PAGE>



there is no established public trading market for the Class B Common Stock, such
a sale or transfer would be made in a privately negotiated transation.

INCREASE IN AUTHORIZED CLASS B COMMON STOCK

         The Proposed Amendment  will increase  the number of  shares of Class B
Common  Stock  that  the Company  is  authorized  to  issue  from  1,700,000  to
2,200,000 (the "Increase").

Purpose of the Increase

        The purpose of the Increase is to authorize the issuance of a sufficient
number of shares of Class B Common  Stock for the grant of stock  options  under
the proposed  1995 Plan.  See Proposal 2. If the  stockholders  vote against the
Increase, the Company will not be able to make grants of stock options under the
1995 Plan and will have to rescind grants already made to Victor Jacobs,  Herman
Jacobs and Jack Jacobs. See Proposal 2 and "Employment Agreements." The Board of
Directors believes that the adoption of the 1995 Plan will enable the Company to
retain key employees of outstanding ability. Accordingly, the Board of Directors
unanimously recommends that stockholders approve the Proposed Amendment.

Possible Adverse Effects of the Increase

         The  issuance of the  additional  Class B Common Stock may have certain
adverse  effects  upon the  current  holders of Common  Stock.  The  issuance of
further  Class B Common  Stock  would  increase  the number of shares of Class B
Common Stock  outstanding,  thereby  diluting  percentage  ownership of existing
stcokholders,  as well as possibly diluting book value per share and/or earnings
per share.  In  addition,  because  the Class B Common  Stock has five votes per
share,  the issuance of  additional  shares of Class B Common Stock would dilute
the voting rights of the Class A Common Stock.

Possible Anti-Takeover Effects of the Increase

         When in the judgment of the Board of Directors  such action would be in
the  best  interests  of the  stockholders  and the  Company,  the  issuance  of
additional  shares of Class B Common  Stock,  which  have five  votes per share,
could be used to create  voting or other impedi ments or to  discourage  persons
seeking to gain  control of the Company,  for example,  by the sale of shares to
purchasers favorable to the Board of Directors.  The existence of the additional
authorized  shares could have the effect of  discouraging  unsolicited  takeover
attempts.  Such  issuance of common stock could also have the effect of diluting
the earnings per share and book value per share of the Class B Common Stock held
by then existing holders of common stock.

                                                                      
                                      -22-

<PAGE>



VOTE REQUIRED FOR APPROVAL AND RECOMMENDATION

          In  accordance  with  the  Delaware  General  Corporation  Law and the
Company's  Certificate of  Incorporation,  the affirmative vote of a majority of
the  outstanding  shares of Common Stock entitled to vote thereon is required to
adopt the Proposed Amendment.

         THE BOARD OF DIRECTORS  UNANIMOUSLY  RECOMMENDS A VOTE FOR THE PROPOSED
AMENDMENT.

                                   ACCOUNTANTS

         Mayer Rispler & Company  served as the Company's  independent  auditors
for the fiscal year ended March 31, 1996,  and it is expected that Mayer Rispler
& Company will act in that capacity for the fiscal year ending March 31, 1997. A
representative  of Mayer  Rispler & Company  is  expected  to be  present at the
Meeting with the  opportunity  to make a statement if he desires to do so and to
be available to respond to appropriate questions from shareholders.

                              STOCKHOLDER PROPOSALS

         Stockholder  proposals  intended  to be  presented  at the 1997  Annual
Meeting must be received by the Company for inclusion in its proxy  materials by
March __, 1997.

                                  OTHER MATTERS

         Management  does not intend to bring  before the  Meeting  any  matters
other than those specifically described above and knows of no matters other than
the  foregoing  to come  before  the  Meeting.  If any other  matters or motions
properly  come before the Meeting,  it is the  intention of the persons named in
the  accompanying  Proxy to vote such Proxy in accordance with their judgment on
such matters or motions,  including any matters  dealing with the conduct of the
Meeting.

                                   By Order of the Board of Directors

                                   Jack Jacobs
                                   Secretary

July ___, 1996


                                                                      
                                      -23-

<PAGE>



                                                                     EXHIBIT A



                       1995 NONQUALIFIED STOCK OPTION PLAN

                                       of

                        ALLOU HEALTH & BEAUTY CARE, INC.


         1.  PURPOSES  OF THE PLAN.  This  nonqualified  stock  option plan (the
"Plan")  is  designed  to  provide  an  incentive  to key  employees  (including
directors and officers who are employees) of Allou Health & Beauty Care, Inc., a
Delaware  corporation  (the  "Company"),  and its present and future  subsidiary
corporations, as defined in Paragraph 19 ("Subsidiaries"). The Plan provides for
the grant of options which do not qualify as "incentive stock options"  ("ISOs")
within the  meaning of Section  422 of the  Internal  Revenue  Code of 1986,  as
amended (the "Code").

         2. STOCK  SUBJECT TO THE PLAN.  Subject to the  provisions of Paragraph
12, the aggregate number of shares of Class B Common Stock,  $.001 par value per
share,  of the Company ("Class B Common Stock") for which options may be granted
under the Plan shall not exceed  500,000.  Such  shares of Class B Common  Stock
may, in the  discretion  of the Board of Directors of the Company (the "Board of
Directors"),  consist  either  in whole or in part of  authorized  but  unissued
shares of Class B Common  Stock or shares  of Class B Common  Stock  held in the
treasury of the Company.  The Company  shall at all times during the term of the
Plan reserve and keep available such number of shares of Class B Common Stock as
will be  sufficient  to satisfy  the  requirements  of the Plan.  Subject to the
provisions  of Paragraph  13, any shares of Class B Common  Stock  subject to an
option which for any reason expires, is canceled or is terminated unexercised or
which ceases for any reason to be exercisable  shall again become  available for
the granting of options under the Plan.

         3.  ADMINISTRATION  OF THE PLAN.  The Plan shall be  administered  by a
committee of the Board of Directors  consisting  of not less than two  Directors
(the  "Committee").  Each member of the Committee shall be (a) a  "disinterested
person"  within the meaning of Rule 16b-3 (or any successor  rule or regulation)
promulgated under the Securities  Exchange Act of 1934 ("Rule 16b-3") until such
time as the  amendments  to Rule 16b-3  adopted by the  Securities  and Exchange
Commission on May 30, 1996 in Release No. 34-37260 become effective with respect
to the Plan (the "New Rule  Date") and (b) from and after the New Rule  Date,  a
"non-employee  director"  within the  meaning of Rule  16b-3.  A majority of the
members of the Committee shall  constitute a quorum,  and the acts of a majority
of the members present at any meeting at which a quorum is present, and any acts
approved in writing by all members  without a meeting,  shall be the acts of the
Committee.


                                                                      
                                       A-1

<PAGE>



         Subject to the express provisions of the Plan, the Committee shall have
the authority, in its sole discretion:  to determine the key employees who shall
receive options; the times when they shall receive options; the number of shares
of Class B Common Stock to be subject to each  option;  the term of each option;
the date each  option  shall  become  exercisable;  whether  an option  shall be
exercisable in whole, in part or in installments,  and, if in installments,  the
number of  shares of Class B Common  Stock to be  subject  to each  installment;
whether the installments  shall be cumulative;  the date each installment  shall
become  exercisable and the term of each installment;  whether to accelerate the
date of exercise of any installment;  whether shares of Class B Common Stock may
be issued on  exercise of an option as partly  paid,  and, if so, the dates when
future  installments  of the exercise  price shall become due and the amounts of
such installments; the exercise price of each option; the form of payment of the
exercise price;  whether to restrict the sale or other disposition of the shares
of Class B Common Stock acquired upon the exercise of an option and to waive any
such  restriction;  whether to subject the  exercise of all or any portion of an
option to the fulfillment of contingencies as specified in the contract referred
to in Paragraph 11 (the "Contract"), including without limitation, contingencies
relating to  entering  into a covenant  not to compete  with the Company and its
Subsid  iaries,  to  financial  objectives  for the  Company,  a  Subsidiary,  a
division,  a product  line or other  category,  and/or the  period of  continued
employment  of  the  optionee  with  the  Company  or its  Subsidiaries,  and to
determine whether such  contingencies have been met; to determine the amount, if
any,  necessary to satisfy the Company's  obligation to withhold  taxes or other
amounts;  the fair market value of a share of Class B Common Stock;  to construe
the  respective  Contracts and the Plan;  with the consent of the  optionee,  to
cancel or modify an option,  provided such option as modified would be permitted
to be granted on such date under the terms of the Plan; to prescribe,  amend and
rescind  rules  and  regulations  relating  to the  Plan;  and to make all other
determinations   necessary  or  advisable  for   administering   the  Plan.  The
determinations  of the Committee on the matters  referred to in this Paragraph 3
shall be conclusive.

         No member or former  member of the  Committee  shall be liable  for any
action,  failure to act or determination  made in good faith with respect to the
Plan or any option hereunder.

         4.  ELIGIBILITY.  The Committee may from time to time,  consistent with
the purposes of the Plan, grant options to key employees (including officers and
directors  who are  employees) of the Company or any of its  Subsidiaries.  Such
options granted shall cover such number of shares of Class B Common Stock as the
Committee may determine;  provided,  however,  that the maximum number of shares
subject to options  that may be granted to any  individual  during any  calendar
year under the Plan (the "162(m) Maximum") shall not exceed 100,000 shares.

         5. EXERCISE  PRICE.  The exercise price of the shares of Class B Common
Stock under each option shall be determined by the Committee; provided, however,
that the  exercise  price  shall not be less than the fair  market  value of the
shares of Class B Common Stock subject thereto.

         The fair  market  value  of a share of Class B Common  Stock on any day
shall be (a) if the principal  market for the Class B Common Stock is a national
securities  exchange,  the average of the highest  and lowest  sales  prices per
share of Class B Common Stock on such day as reported by

                                                                      
                                       A-2

<PAGE>



such exchange or on a composite tape  reflecting  transactions on such exchange,
(b) if the  principal  market  for the  Class B Common  Stock is not a  national
securities  exchange  and the Class B Common Stock is quoted on The Nasdaq Stock
Market  ("Nasdaq"),  and (i) if actual sales price information is available with
respect to the Class B Common Stock, the average of the highest and lowest sales
prices per share of Class B Common Stock on such day on Nasdaq,  or (ii) if such
information  is not  available,  the average of the highest bid and lowest asked
prices per share of Class B Common  Stock on such day on  Nasdaq,  or (c) if the
principal  market  for the  Class B Common  Stock is not a  national  securities
exchange  and the Class B Common  Stock is not quoted on Nasdaq,  the average of
the highest  bid and lowest  asked  prices per share of Class B Common  Stock on
such day as reported on the OTC Bulletin Board Service or by National  Quotation
Bureau, Incorporated or a comparable service; provided, however, that if clauses
(a), (b) and (c) of this  Paragraph are all  inapplicable,  or if no trades have
been made or no quotes are  available for such day, the fair market value of the
Class B Common Stock shall be determined  by the Board by any method  consistent
with applicable regulations adopted by the Treasury Department relating to stock
options.

         6. TERM. The term of each option granted  pursuant to the Plan shall be
such term as is  established  by the Committee,  in its sole  discretion,  at or
before the time such option is granted.
                   
         7.  EXERCISE.  An option (or any part or installment  thereof),  to the
extent then  exercisable,  shall be  exercised by giving  written  notice to the
Company  at its  principal  office  stating  which  option  is being  exercised,
specifying  the number of shares of Class B Common Stock as to which such option
is being exercised and accompanied by payment in full of the aggregate  exercise
price therefor (or the amount due on exercise if the Contract with respect to an
option permits installment payments) (a) in cash or by certified check or (b) in
the case of an option,  if the  applicable  Contract  permits,  with  previously
acquired  shares of Class A Common  Stock,  $.001 par  value per  share,  of the
Company  ("Class A Common Stock) and/or Class B Common Stock having an aggregate
fair market  value,  on the date of exercise,  equal to the  aggregate  exercise
price of all options being exercised, or with any combination of cash, certified
check or shares of Class A Common  Stock and/or  Class B Common  Stock.  In such
case,  the fair market value of the Class B Common Stock shall be  determined in
accordance  with  Paragraph 5. The fair market value of the Class A Common Stock
shall be determined in accordance with Paragraph 5 by substituting "Class A" for
"Class B" in every place it appears in such definition.

         The Committee  may, in its  discretion,  permit payment of the exercise
price of an option by delivery by the  optionee of a properly  executed  notice,
together with a copy of his irrevocable  instructions to a broker  acceptable to
the  Committee  to deliver  promptly  to the  Company the amount of sale or loan
proceeds  sufficient to pay such exercise  price. In connection  therewith,  the
Company may enter into  agreements for  coordinated  procedures with one or more
brokerage firms.

         A person  entitled to receive Class B Common Stock upon the exercise of
an option shall not have the rights of a stockholder with respect to such shares
of Class B Common Stock until
                                                                      
                                       A-3

<PAGE>



the date of issuance of a stock  certificate  to him for such shares;  provided,
however,  that until such  stock  certificate  is  issued,  any  optionee  using
previously  acquired  shares of Class A Common Stock and/or Class B Common Stock
in payment of an option  exercise  price shall  continue to have the rights of a
stockholder with respect to such previously acquired shares.

         In no case  may a  fraction  of a share  of  Class B  Common  Stock  be
purchased or issued under the Plan.

         8.  TERMINATION OF  RELATIONSHIP.  Except as may otherwise be expressly
provided in the  applicable  Contract,  any optionee whose  employment  with the
Company  (and its  Subsidiaries)  has  terminated  for any reason other than his
death or Disability  (as defined in Paragraph  19) may exercise such option,  to
the extent exercisable on the date of such termination, at any time within three
months after the date of  termination,  but not thereafter and in no event after
the date the option would otherwise have expired; provided, however, that if his
employment is terminated either (a) for cause, or (b) without the consent of the
Company,  such option shall  terminate  immediately.  Except as may otherwise be
expressly  provided in the applicable  Contract,  options granted under the Plan
shall not be  affected  by any  change in the status of the holder so long as he
continues to be an employee or a consultant  or advisor of the Company or any of
its Subsidiaries  (regardless of having been transferred from one corporation to
another).

         For the  purposes  of the Plan,  an  employment  relationship  shall be
deemed to exist between an individual  and a corporation  if, at the time of the
determination,  the individual was an employee of such  corporation for purposes
of Section  422(a) of the Code. As a result,  an  individual  on military,  sick
leave or other bona fide leave of absence  shall  continue to be  considered  an
employee  for  purposes of the Plan during such leave if the period of the leave
does not exceed 90 days,  or, if longer,  so long as the  individual's  right to
reemployment with the Company (or a related corporation) is guaranteed either by
statute  or by  contract.  If the  period  of  leave  exceeds  90  days  and the
individual's  right to reemployment is not guaranteed by statute or by contract,
the employment  relationship  shall be deemed to have terminated on the 91st day
of such leave.

         Nothing  in the Plan or in any  option  granted  under  the Plan  shall
confer on any  individual  any right to continue in the employ of the Company or
any of its  Subsidiaries,  or as a director of the Company,  or interfere in any
way with any right of the Company or any of its  Subsidiaries  to terminate  the
holder's relationship at any time for any reason whatsoever without liability to
the Company or any of its Subsidiaries.

         9. DEATH OR  DISABILITY  OF AN  OPTIONEE.  Except as may  otherwise  be
expressly provided in the applicable Contract,  if an optionee dies (a) while he
is employed by the Company or any of its  Subsidiaries,  (b) within three months
after the termination of his employment  (unless such  termination was for cause
or without the  consent of the  Company)  or (c) within one year  following  the
termination  of his  employment  by  reason of  Disability,  his  option  may be
exercised,  to the extent exercisable on the date of his death, by his executor,
administrator or other person at the
                                                                      
                                       A-4

<PAGE>



time  entitled by law to his rights  under such  option,  at any time within one
year after death,  but not  thereafter and in no event after the date the option
would otherwise have expired.

         Except  as may  otherwise  be  expressly  provided  in  the  applicable
Contract,  any optionee whose  employment has terminated by reason of Disability
may exercise his option,  to the extent  exercisable  upon the effective date of
such  termination,  at any  time  within  one  year  after  such  date,  but not
thereafter  and in no event  after  the date the  option  would  otherwise  have
expired.

         10. COMPLIANCE WITH SECURITIES LAWS. The Committee may require,  in its
discretion,  as a  condition  to the  exercise  of any option  that either (a) a
Registration  Statement  under  the  Securities  Act of 1933,  as  amended  (the
"Securities  Act"),  with  respect to the  shares of Class B Common  Stock to be
issued  upon  such  exercise  shall  be  effective  and  current  at the time of
exercise,  or (b) there is an exemption from  registration  under the Securities
Act for the  issuance  of shares  of Class B Common  Stock  upon such  exercise.
Nothing herein shall be construed as requiring the Company to register under the
Securities Act the shares subject to any option.

         The  Committee  may require the  optionee to execute and deliver to the
Company his representations and warranties,  in form and substance  satisfactory
to the Committee,  that (a) the shares of Class B Common Stock to be issued upon
the  exercise  of the  option are being  acquired  by the  optionee  for his own
account,  for investment  only and not with a view to the resale or distribution
thereof,  and (b) any  subsequent  resale or  distribution  of shares of Class B
Common Stock by such optionee  will be made only pursuant to (i) a  Registration
Statement  under the  Securities Act which is effective and current with respect
to the shares of Class B Common Stock being sold,  or (ii) a specific  exemption
from the  registration  requirements of the Securities Act, but in claiming such
exemption, the optionee shall, prior to any offer of sale or sale of such shares
of Class B Common Stock, provide the Company with a favorable written opinion of
counsel,  in  form  and  substance  satisfactory  to  the  Company,  as  to  the
applicability of such exemption to the proposed sale or distribution.

         In  addition,  if at any  time the  Committee  shall  determine  in its
discretion  that the  listing or  qualification  of the shares of Class B Common
Stock subject to such option on any securities  exchange or under any applicable
law, or the consent or approval of any  governmental  agency or regulatory body,
is necessary or desirable as a condition to, or in connection with, the granting
of an option or the issue of  shares of Class B Common  Stock  thereunder,  such
option  may  not  be  exercised  in  whole  or  in  part  unless  such  listing,
qualification,  consent or approval shall have been effected or obtained free of
any conditions not acceptable to the Committee.

         11.  STOCK  OPTION  CONTRACTS.  Each option  shall be  evidenced  by an
appropriate  Contract  which  shall  be duly  executed  by the  Company  and the
optionee,  and shall contain such terms and conditions not inconsistent herewith
as may be determined by the Committee.

         12. ADJUSTMENTS UPON CHANGES IN COMMON STOCK. Notwithstanding any other
provision  of the Plan,  in the event of any  change in the  outstanding  Common
Stock by
                                                                      
                                       A-5

<PAGE>



reason of a stock dividend, recapitalization, merger in which the Company is the
surviving corporation,  split-up, spin-off, combination or exchange of shares or
the like,  the  aggregate  number and kind of shares  subject  to the Plan,  the
aggregate number and kind of shares subject to each  outstanding  option and the
exercise price thereof,  and the number and kind of shares subject to the 162(m)
Maximum  shall  be  appropriately  adjusted  by the  Board of  Directors,  whose
determination shall be conclusive.

         In the event of (a) the  liquidation or dissolution of the Company,  or
(b) a  merger  in  which  the  Company  is not the  surviving  corporation  or a
consolidation,  any outstanding options shall terminate,  unless other provision
is made therefor in the transaction.

         13. AMENDMENTS AND TERMINATION OF THE PLAN. The Plan was adopted by the
Board of Directors as of August 1, 1995. No option may be granted under the Plan
after July 31, 2005.  The Board of Directors,  without  further  approval of the
Company's stockholders,  may at any time suspend or terminate the Plan, in whole
or in  part,  or  amend  it from  time to time in such  respects  as it may deem
advisable,  including, without limitation, to comply with the provisions of Rule
16b-3,  Section  162(m)  of the  Code  or any  change  in  applicable  law or to
regulations or rulings of administrative  agencies;  provided,  however, that no
amendment  shall  be  effective   without  the  requisite  prior  or  subsequent
stockholder  approval  which would (a) except as  contemplated  in Paragraph 12,
increase the maximum  number of shares of Class B Common Stock for which options
may be granted under the Plan or change the 162(m) Maximum, (b) prior to the New
Rule Date,  materially  increase the benefits to participants  under the Plan or
(c)  change  the  eligibility  requirements  to receive  options  hereunder.  No
termination,  suspension or amendment of the Plan shall,  without the consent of
the holder of an existing option affected  thereby,  adversely affect his rights
under such option.  The power of the  Committee to construe and  administer  any
options  granted  under the Plan prior to the  termination  or suspension of the
Plan  nevertheless   shall  continue  after  such  termination  or  during  such
suspension.

         14.  NON-TRANSFERABILITY  OF OPTIONS.  No option granted under the Plan
shall  be  transferable  otherwise  than  by will or the  laws  of  descent  and
distribution,  and options may be  exercised,  during the lifetime of the holder
thereof, only by him or his legal representatives. Except to the extent provided
above,  options  may not be  assigned,  transferred,  pledged,  hypothecated  or
disposed of in any way (whether by operation of law or otherwise)  and shall not
be subject to execution, attachment or similar process.

         15. WITHHOLDING TAXES. The Company may withhold cash and/or, subject to
any applicable  limitations under Rule 16b-3,  shares of Class B Common Stock to
be issued with respect  thereto  having an aggregate  fair market value equal to
the amount  which it  determines  is  necessary  to satisfy  its  obligation  to
withhold  Federal,  state and local  income taxes or other  amounts  incurred by
reason  of  the  grant  or  exercise  of an  option,  its  disposition,  or  the
disposition of the underlying shares of Class B Common Stock. Alternatively, the
Company  may  require the holder to pay to the  Company  such  amount,  in cash,
promptly  upon demand.  The Company shall not be required to issue any shares of
Class B Common Stock pursuant to any such option until all required

                                                                      
                                       A-6

<PAGE>



payments have been made. Fair market value of the shares of Class B Common Stock
shall be determined in accordance with Paragraph 5.

         16. LEGENDS;  PAYMENT OF EXPENSES.  The Company may endorse such legend
or legends upon the  certificates for shares of Class B Common Stock issued upon
exercise  of an  option  under  the  Plan and may  issue  such  "stop  transfer"
instructions  to its transfer  agent in respect of such shares as it determines,
in its discretion, to be necessary or appropriate to (a) prevent a violation of,
or to perfect an exemption from, the registration requirements of the Securities
Act, or (b)  implement the  provisions of the Plan or any agreement  between the
Company and the optionee with respect to such shares of Class B Common Stock.

         The Company  shall pay all issuance  taxes with respect to the issuance
of shares of Class B Common Stock upon the exercise of an option  granted  under
the Plan, as well as all fees and expenses incurred by the Company in connection
with such issuance.

         17. USE OF PROCEEDS. The cash proceeds from the sale of shares of Class
B Common Stock pursuant to the exercise of options under the Plan shall be added
to the general funds of the Company and used for corporate purposes.


         18.  SUBSTITUTIONS  AND  ASSUMPTIONS OF OPTIONS OF CERTAIN  CONSTITUENT
CORPORATIONS.  Anything in this Plan to the contrary notwithstanding,  the Board
of Directors may, without further approval by the  stockholders,  substitute new
options for prior options of a Constituent  Corporation (as defined in Paragraph
19) or assume the prior options of such Constituent Corporation.

         19.   DEFINITIONS.

              a.    "Constituent  Corporation"  shall mean any corporation which
engages with the Company, its Parent or any Subsidiary in a transaction to which
Section  424(a) of the Code  applies  (or would  apply if the option  assumed or
substituted were an ISO), or any Parent or any Subsidiary of such corporation.

              b.  "Disability"  shall  mean a  permanent  and  total  disability
within the meaning of Section 22(e)(3) of the Code.

              c.   "Subsidiary" shall  have  the same definition  as "subsidiary
corporation" in Section 424(f) of the Code.

         20.  GOVERNING LAW. The Plan, such options as may be granted  hereunder
and all related matters shall be governed by, and construed in accordance  with,
the laws of the State of Delaware, without regard to conflict of law provisions.

                                                                      
                                       A-7

<PAGE>


         21. PARTIAL  INVALIDITY.  The invalidity or illegality of any provision
herein shall not affect the validity of any other provision.

         22. STOCKHOLDER APPROVAL.  The Plan shall be subject to approval by the
affirmative  vote of a majority of the shares  present in person or by proxy and
entitled to vote with  respect to the adoption of the Plan at the next duly held
meeting of the Company's  stockholders at which a quorum is present.  No options
granted  hereunder may be exercised  prior to such  approval,  provided that the
date of grant of any options  granted  hereunder  shall be  determined as if the
Plan had not been subject to such approval.  Notwithstanding  the foregoing,  if
the Plan is not  approved  by a vote of the  stockholders  of the  Company on or
before  December  31, 1996,  the Plan and any options  granted  hereunder  shall
terminate.


                                                                      
                                       A-8

<PAGE>



                                                                      EXHIBIT B



                             1996 STOCK OPTION PLAN

                                       of

                        ALLOU HEALTH & BEAUTY CARE, INC.


         1.  PURPOSES  OF THE PLAN.  This  stock  option  plan (the  "Plan")  is
designed to provide an incentive to employees  (including officers and directors
who are employees) of ALLOU HEALTH & BEAUTY CARE,  INC., a Delaware  corporation
(the "Company"), or any of its Subsidiaries,  as defined in Paragraph 19, and to
offer an additional  inducement  in obtaining the services of such  individuals.
The Plan provides for the grant of "incentive stock options" ("ISOs") within the
meaning of Section 422 of the  Internal  Revenue  Code of 1986,  as amended (the
"Code"),  and  nonqualified  stock options  ("NQSOs"),  but the Company makes no
warranty as to the  qualification  of any option as an "incentive  stock option"
under the Code.

         2. STOCK  SUBJECT TO THE PLAN.  Subject to the  provisions of Paragraph
12, the aggregate number of shares of Class A Common Stock,  $.001 par value per
share,  of the Company ("Class A Common Stock") for which options may be granted
under the Plan shall not exceed  1,000,000.  Such shares of Class A Common Stock
may, in the  discretion  of the Board of Directors of the Company (the "Board of
Directors"),  consist  either  in whole or in part of  authorized  but  unissued
shares of Class A Common  Stock or shares  of Class A Common  Stock  held in the
treasury of the Company.  Subject to the  provisions of Paragraph 13, any shares
of Class A Common Stock  subject to an option which for any reason  expires,  is
canceled  or is  terminated  unexercised  or which  ceases  for any reason to be
exercisable  shall again become  available for the granting of options under the
Plan.  The Company  shall at all times  during the term of the Plan  reserve and
keep  available  such  number  of  shares  of  Class A  Common  Stock as will be
sufficient to satisfy the requirements of the Plan.

         3.  ADMINISTRATION  OF THE PLAN.  The Plan shall be  administered  by a
committee of the Board of Directors  consisting  of not less than two  Directors
(the  "Committee").  Each member of the Committee shall be (a) a  "disinterested
person"  within the meaning of Rule 16b-3 (or any successor  rule or regulation)
promulgated under the Securities  Exchange Act of 1934 ("Rule 16b-3") until such
time as the  amendments  to Rule 16b-3  adopted by the  Securities  and Exchange
Commission on May 30, 1996 in Release No. 34-37260 become effective with respect
to the Plan (the "New Rule  Date") and (b) from and after the New Rule  Date,  a
"non-employee  director"  within the  meaning of Rule  16b-3.  A majority of the
members of the Committee shall constitute a quorum,

                                                                      
                                       B-1

<PAGE>



and the acts of a majority  of the  members  present  at any  meeting at which a
quorum is present,  and any acts  approved  in writing by all members  without a
meeting, shall be the acts of the Committee.

         Subject to the express provisions of the Plan, the Committee shall have
the  authority,  in its sole  discretion:  to determine  the employees who shall
receive options;  the times when they shall receive  options;  whether an option
shall be an ISO or a NQSO;  the  number of shares of Class A Common  Stock to be
subject to each  option;  the term of each  option;  the date each option  shall
become exercisable;  whether an option shall be exercisable in whole, in part or
in installments, and, if in installments, the number of shares of Class A Common
Stock to be subject  to each  installment;  whether  the  installments  shall be
cumulative;  the date each installment shall become  exercisable and the term of
each installment; whether to accelerate the date of exercise of any installment;
whether shares of Class A Common Stock may be issued on exercise of an option as
partly  paid,  and, if so, the dates when future  installments  of the  exercise
price shall become due and the amounts of such installments;  the exercise price
of each option;  the form of payment of the exercise price;  whether to restrict
the sale or other  disposition  of the shares of Class A Common  Stock  acquired
upon the  exercise  of an option and to waive any such  restriction;  whether to
subject the  exercise of all or any portion of an option to the  fulfillment  of
contingencies  as  specified in the  Contract  (as  described in Paragraph  11),
including  without  limitations,  contingencies  relating  to  entering  into  a
covenant  not to compete  with the Company and its  Subsidiaries,  to  financial
objectives for the Company,  a Subsidiary,  a division,  a product line or other
category,  and/or the period of continued  employment  of the optionee  with the
Company or its Subsidiaries,  and to determine whether such  contingencies  have
been met;  when an optionee is Disabled  (as defined in  Paragraph  19);  and to
determine the amount, if any, necessary to satisfy the obligation of the Company
or a Subsidiary  to withhold  taxes or other  amounts with respect to the grant,
exercise or disposition of an option or the disposition of the underlying shares
of Class A Common  Stock;  the  fair  market  value of a share of Class A Common
Stock;  to construe the respective  Contracts and the Plan;  with the consent of
the  optionee,  to  cancel  or  modify an  option,  provided  that the  modified
provision is permitted to be included in an option granted under the Plan on the
date  of  the  modification,  and  provided,  further,  that  in the  case  of a
modification  (within the meaning of Section 424(h) of the Code) of an ISO, such
option  as  modified  would  be  permitted  to be  granted  on the  date of such
modification under the terms of the Plan; to prescribe,  amend and rescind rules
and  regulations  relating  to the  Plan;  from and  after  the New Rule Date to
approve any provision that, under Rule 16b-3, requires the approval of the Board
of Directors, a committee of "non-employee  directors" or the stockholders to be
exempt (unless otherwise  specifically  provided herein);  and to make all other
determinations   necessary  or  advisable  for   administering   the  Plan.  The
determinations  of the Committee on the matters  referred to in this Paragraph 3
shall be conclusive.  Any controversy or claim arising out of or relating to the
Plan, any option  granted under the Plan or any Contract  shall be  unilaterally
determined by the Committee in its sole  discretion.  No member or former member
of the Committee shall be liable for any action, failure to act or determination
made in good faith with respect to the Plan or any option granted hereunder.

         4. ELIGIBILITY; GRANTS. The Committee may, consistent with the purposes
of the Plan, grant options from time to time, to employees  (including  officers
and directors
                                                                      
                                       B-2

<PAGE>



who are employees) of the Company or any of its  Subsidiaries.  Options  granted
shall cover such number of shares of Class A Common Stock as the  Committee  may
determine;  provided,  however,  that the  maximum  number  of shares of Class A
Common  Stock  for which  options  may be  granted  to any  individual  during a
calendar  year under the Plan is 100,000 (the "162(m)  Maximum");  and provided,
further,  that the aggregate market value  (determined at the time the option is
granted) of the shares of Class A Common Stock for which any  eligible  employee
may be  granted  ISOs  under  the Plan or any  other  plan of the  Company  or a
Subsidiary  of the  Company,  which are  exercisable  for the first time by such
optionee  during any calendar year shall not exceed  $100,000.  The $100,000 ISO
limitation  shall be applied by taking  ISOs into  account in the order in which
they were granted. Any option (or the portion thereof) granted in excess of such
amount shall be treated as a NQSO.

         5. EXERCISE  PRICE.  The exercise price of the shares of Class A Common
Stock under each option shall be determined by the Committee; provided, however,
that the exercise  price shall not be less than 100% of the fair market value of
the Class A Common  Stock  subject  to such  option  on the date of  grant;  and
provided, further, that if, at the time an ISO is granted, the optionee owns (or
is deemed to own under Section  424(d) of the Code) stock  possessing  more than
10% of the total  combined  voting power of all classes of stock of the Company,
of any of its  Subsidiaries,  the  exercise  price of such ISO shall not be less
than 110% of the fair market value of the Class A Common  Stock  subject to such
ISO on the date of grant.

         The fair  market  value  of a share of Class A Common  Stock on any day
shall be (a) if the principal  market for the Class A Common Stock is a national
securities exchange, the average between the highest and lowest sales prices per
share of the Class A Common Stock on such day as reported by such exchange or on
a composite tape reflecting  transactions on such exchange, (b) if the principal
market for the Class A Common  Stock is not a national  securities  exchange and
the Class A Common Stock is quoted on The Nasdaq Stock  Market  ("Nasdaq"),  and
(i) if actual sales price  information  is available with respect to the Class A
Common Stock, the average between the high and low sales prices per share of the
Class A Common Stock on such day on Nasdaq,  or (ii) if such  information is not
available,  the average  between the highest bid and the lowest asked prices for
the Class A Common Stock on such day on Nasdaq,  or (c) if the principal  market
for the Class A Common Stock is not a national securities exchange and the Class
A Common Stock is not quoted on Nasdaq,  the average between the highest bid and
lowest  asked  prices  per  share  for the  Class A Common  Stock on such day as
reported  on  the  OTC  Bulletin  Board  Service,   National  Quotation  Bureau,
Incorporated or a comparable service;  provided that if clauses (a), (b) and (c)
of this  Paragraph  are all  inapplicable,  or if no trades have been made or no
quotes are  available  for such day, the fair market value of a share of Class A
Common Stock shall be determined by the Committee by any method  consistent with
applicable  regulations  adopted by the  Treasury  Department  relating to stock
options.

         6. TERM. The term of each option granted  pursuant to the Plan shall be
such term as is  established by the Committee,  in its sole  discretion,  as set
forth in the applicable Contract;  provided,  however, that the term of each ISO
granted  pursuant to the Plan shall be for a period not  exceeding 10 years from
the date of grant thereof, and provided, further, that if, at the time an ISO

                                                                      
                                       B-3

<PAGE>



is granted,  the optionee owns (or is deemed to own under Section  424(d) of the
Code) stock  possessing  more than 10% of the total combined voting power of all
classes of stock of the Company or of any of its  Subsidiaries,  the term of the
ISO  shall be for a period  not  exceeding  five  years  from the date of grant.
Options shall be subject to earlier termination as hereinafter provided.

         7.  EXERCISE.  An option (or any part or installment  thereof),  to the
extent then  exercisable,  shall be  exercised by giving  written  notice to the
Company at its principal  office,  stating which ISO or NQSO is being exercised,
specifying  the number of shares of Class A Common Stock as to which such option
is being exercised and accompanied by payment in full of the aggregate  exercise
price  therefor  (or  the  amount  due  on  exercise  if  the  Contract  permits
installment  payments) (a) in cash or by certified  check or (b) if the Contract
at the time of grant so  permits,  with  previously  acquired  shares of Class A
Common  Stock having an aggregate  fair market  value,  on the date of exercise,
equal to the aggregate  exercise price of all options being  exercised,  or with
any combination of cash, certified check or shares of Class A Common Stock.

         The Committee  may, in its  discretion,  permit payment of the exercise
price of an option by delivery by the optionee of a properly  executed  exercise
notice,  together  with  a copy  of his  irrevocable  instructions  to a  broker
acceptable  to the  Committee  to deliver  promptly to the Company the amount of
sale or loan  proceeds  sufficient  to pay such  exercise  price.  In connection
therewith, the Company may enter into agreements for coordinated procedures with
one or more brokerage firms.

         A person  entitled to receive Class A Common Stock upon the exercise of
an option shall not have the rights of a stockholder with respect to such shares
of Class A Common Stock until the date of issuance of a stock certificate to him
for such shares; provided, however, that until such stock certificate is issued,
any option holder using  previously  acquired  shares of Class A Common Stock in
payment  of an option  exercise  price  shall  continue  to have the rights of a
stockholder with respect to such previously acquired shares.

         In no case  may a  fraction  of a share  of  Class A  Common  Stock  be
purchased or issued under the Plan.

         8. TERMINATION OF RELATIONSHIP.  Except as may otherwise be provided in
the  applicable  Contract,  any holder of an option  whose  employment  with the
Company  (and its  Subsidiaries)  has  terminated  for any reason other than his
death or Disability  (as defined in Paragraph  19) may exercise such option,  to
the extent exercisable on the date of such termination, at any time within three
months after the date of  termination,  but not thereafter and in no event after
the date the option would otherwise have expired; provided, however, that if his
employment  shall be  terminated  either (a) for Cause (as defined in  Paragraph
19),  or (b) without the consent of the  Company,  said option  shall  terminate
immediately.  Options granted under the Plan shall not be affected by any change
in the status of the holder so long as he  continues  to be an  employee  of the
Company or any of the  Subsidiaries  (regardless of having been transferred from
one corporation to another).

                                                                      
                                       B-4

<PAGE>



         For purposes of the Plan, an employment relationship shall be deemed to
exist  between  an  individual  and  a  corporation  if,  at  the  time  of  the
determination,  the individual was an employee of such  corporation for purposes
of Section  422(a) of the Code. As a result,  an  individual  on military,  sick
leave or other bona fide leave of absence  shall  continue to be  considered  an
employee  for  purposes of the Plan during such leave if the period of the leave
does not exceed 90 days,  or, if longer,  so long as the  individual's  right to
reemployment with the Company (or a related corporation) is guaranteed either by
statute  or by  contract.  If the  period of leave  exceeds 90 days and the indi
vidual's right to reemployment is not guaranteed by statute or by contract,  the
employment  relationship  shall be deemed to have  terminated on the 91st day of
such leave.  In addition,  for pur poses of the Plan, an  optionee's  employment
with a Subsidiary of the Company shall be deemed to have  terminated on the date
such corporation ceases to be a Subsidiary of the Company.

         Nothing  in the Plan or in any  option  granted  under  the Plan  shall
confer on any  individual  any right to continue in the employ of the Company or
any of its  Subsidiaries,  or interfere in any way with the right of the Company
or any of its  Subsidiaries  to terminate such  relationship at any time for any
reason whatsoever without liability to the Company or any of its Subsidiaries.

         9. DEATH OR DISABILITY OF AN OPTIONEE. If an optionee dies (a) while he
is employed by the Company or any of its  Subsidiaries,  (b) within three months
after the termination of his employment  (unless such  termination was for Cause
or without the  consent of the  Company)  or (c) within one year  following  the
termination  of his  employment  by  reason of  Disability,  his  option  may be
exercised,  to the extent  exercisable  on the date of his  death,  by his Legal
Representative  (as defined in  Paragraph  19) at any time within one year after
death,  but not  thereafter  and in no event  after  the date the  option  would
otherwise have expired.

         Any optionee  whose  employment  has terminated by reason of Disability
may exercise his option,  to the extent  exercisable  upon the effective date of
such  termination,  at any  time  within  one  year  after  such  date,  but not
thereafter  and in no event  after  the date the  option  would  otherwise  have
expired.

         10. COMPLIANCE WITH SECURITIES LAWS. The Committee may require,  in its
sole discretion,  as a condition to the exercise of any option that either (a) a
Registration  Statement  under  the  Securities  Act of 1933,  as  amended  (the
"Securities  Act"),  with  respect to the  shares of Class A Common  Stock to be
issued  upon  such  exercise  shall  be  effective  and  current  at the time of
exercise,  or (b) there is an exemption from  registration  under the Securities
Act for the  issuance  of shares  of Class A Common  Stock  upon such  exercise.
Nothing  herein shall be construed as requiring  the Company to register  shares
subject  to any  option  under the  Securities  Act or to keep any  Registration
Statement effective or current.

         The Committee may require,  in its sole  discretion,  as a condition to
the exercise of an option under the Plan, that the optionee  execute and deliver
to the Company his representations and warranties,  in form, substance and scope
satisfactory to the Committee,  which the Committee  determines are necessary or
convenient to facilitate the perfection of an exemption from the

                                                                      
                                       B-5

<PAGE>



registration  requirements of the Securities Act,  applicable  state  securities
laws or other legal  requirements,  including  without  limitation  that (a) the
shares of Class A Common  Stock to be issued upon the exercise of the option are
being acquired by the optionee for his own account,  for investment only and not
with a view to the resale or distribution thereof, and (b) any subsequent resale
or  distribution of shares of Class A Common Stock by such optionee will be made
only pursuant to (i) a Registration  Statement under the Securities Act which is
effective  and current  with respect to the shares of Class A Common Stock being
sold, or (ii) a specific  exemption from the  registration  requirements  of the
Securities Act, but in claiming such exemption,  the optionee shall prior to any
offer of sale or sale of such shares of Class A Common Stock provide the Company
with a favorable  written  opinion of counsel  satisfactory  to the Company,  in
form,  substance and scope sat isfactory to the Company, as to the applicability
of such exemption to the proposed sale or distribution.

         In  addition,  if at any  time the  Committee  shall  determine  in its
discretion  that the  listing or  qualification  of the shares of Class A Common
Stock subject to such option on any securities  exchange or under any applicable
law, or the consent or approval of any  governmental  agency or regulatory body,
is necessary or desirable as a condition of, or in connection with, the granting
of an option, or the issuance of shares of Class A Common Stock thereunder, such
option  may  not  be  exercised  in  whole  or  in  part  unless  such  listing,
qualification,  consent or approval shall have been effected or obtained free of
any conditions not acceptable to the Committee.

         11.  STOCK  OPTION  CONTRACTS.  Each option  shall be  evidenced  by an
appropriate  Contract  which  shall  be duly  executed  by the  Company  and the
optionee,  and shall contain such terms and conditions not inconsistent herewith
as may be determined by the Committee.

         12.  ADJUSTMENTS  UPON CHANGES IN COMMON STOCK.  Not  withstanding  any
other  provisions  of the Plan,  in the event of any  change in the  outstanding
Class A Common Stock by reason of a stock dividend, recapitalization,  merger or
consolidation  in which the  Company  is the  surviving  corporation,  spin-off,
split-up,  combination or exchange of shares or the like,  the aggregate  number
and kind of shares subject to the Plan, the aggregate  number and kind of shares
subject to each outstanding option and the exercise price thereof and the 162(m)
Maximum  shall  be  appropriately  adjusted  by the  Board of  Directors,  whose
determination  shall  be  conclusive.   Such  adjustment  may  provide  for  the
elimination of fractional  shares,  which might  otherwise be subject to options
without payment therefor.

         In the event of (a) the  liquidation  or  dissolution of the Company or
(b) a  merger  in  which  the  Company  is not the  surviving  corporation  or a
consolidation,  any outstanding options shall terminate,  unless other provision
is made therefor in the transaction.

         13. AMENDMENTS AND TERMINATION OF THE PLAN. The Plan was adopted by the
Board of  Directors on July 10,  1996.  No option may be granted  under the Plan
after July 9, 2006.  The Board of  Directors,  without  further  approval of the
Company's stockholders,  may at any time suspend or terminate the Plan, in whole
or in part, or amend it from time to time in such
                                                                      
                                       B-6

<PAGE>



respects as it may deem advisable,  including, without limitation, in order that
ISOs granted hereunder meet the requirements for "incentive stock options" under
the Code,  to comply with the  provisions of Rule 16b-3,  Section  162(m) of the
Code,  or  any  change  in  applicable  law  or to  regulations  or  rulings  of
administrative agencies; provided, however, that no amendment shall be effective
without the requisite  prior or subsequent  stockholder  approval that would (a)
except as  contemplated  in Para graph 12, increase the maximum number of shares
of Class A Common Stock for which  options may be granted  under the Plan or the
162(m) Maximum, (b) prior to the New Rule Date, materially increase the benefits
to participants  under the Plan or (c) change the eligibility  requirements  for
individuals entitled to receive options hereunder. No termination, suspension or
amendment  of the Plan  shall,  without the consent of the holder of an existing
option  affected  thereby,  adversely  affect his rights under such option.  The
power of the Committee to construe and administer any options  granted under the
Plan prior to the  termination  or  suspension  of the Plan  nevertheless  shall
continue after such termination or during such suspension.

         14.  NON-TRANSFERABILITY  OF OPTIONS.  No option granted under the Plan
shall  be  transferable  otherwise  than  by will or the  laws  of  descent  and
distribution,  and options may be  exercised,  during the lifetime of the holder
thereof, only by him or his Legal Representatives. Except to the extent provided
above,  options  may not be  assigned,  transferred,  pledged,  hypothecated  or
disposed of in any way (whether by operation of law or otherwise)  and shall not
be subject to execution, attachment or similar process.

         15.  WITHHOLDING  TAXES.  The Company or a Subsidiary may withhold cash
and/or,  subject to any applicable limitations under Rule 16b-3, shares of Class
A Common Stock to be issued with respect thereto having an aggregate fair market
value on the exercise date equal to the amount which the Committee determines is
necessary to satisfy the obligation of the Company or any of its Subsidiaries to
withhold  Federal,  state and local taxes or other amounts incurred by reason of
the grant or exercise of an option,  its disposition,  or the disposition of the
underlying  shares  of Class A Common  Stock.  Alternatively,  the  Company  may
require the holder to pay to the Company such  amount,  in cash,  promptly  upon
demand.  The Company shall not be required to issue any shares of Class A Common
Stock  pursuant to any such option until all required  payments  have been made.
Fair market value of the shares of Class A Common Stock shall be  determined  in
accordance with Paragraph 5.

         16. LEGENDS;  PAYMENT OF EXPENSES.  The Company may endorse such legend
or legends upon the  certificates for shares of Class A Common Stock issued upon
exercise  of an  option  under  the  Plan and may  issue  such  "stop  transfer"
instructions  to its transfer  agent in respect of such shares as it determines,
in its discretion, to be necessary or appropriate to (a) prevent a violation of,
or to perfect an exemption from, the registration requirements of the Securities
Act and applicable  state  securities  laws, (b) implement the provisions of the
Plan or any agreement  between the Company and the optionee with respect to such
shares of Class A Common  Stock,  or (c) permit the  Company  to  determine  the
occurrence of a  "disqualifying  disposition," as described in Section 421(b) of
the Code, of the shares of Class A Common Stock transferred upon the exercise of
an ISO granted under the Plan.

                                                                      
                                       B-7

<PAGE>



         The Company  shall pay all issuance  taxes with respect to the issuance
of shares of Class A Common Stock upon the exercise of an option  granted  under
the Plan, as well as all fees and expenses incurred by the Company in connection
with such issuance.

         17. USE OF PROCEEDS. The cash proceeds from the sale of shares of Class
A Common Stock pursuant to the exercise of options under the Plan shall be added
to the general funds of the Company and used for such general corporate purposes
as the Board of Directors may determine.

         18.  SUBSTITUTIONS  AND  ASSUMPTIONS OF OPTIONS OF CERTAIN  CONSTITUENT
CORPORATIONS.  Anything in this Plan to the contrary notwithstanding,  the Board
of Directors may, without further approval by the  stockholders,  substitute new
options for prior options of a Constituent  Corporation (as defined in Paragraph
19) or assume the prior options of such Constituent Corporation.

          19.  DEFINITIONS.

               1.        "Cause" shall mean (i) if there is a written employment
agreement  between the optionee and the Company or any of its Subsidiaries  that
defines  termination of such  relationship  for cause,  cause as defined in such
agreement,  and (ii) in all other cases,  cause as defined by  applicable  state
law.
                2.       "Constituent  Corporation" shall  mean any  corporation
which engages with the Company or any of its  Subsidiaries  in a transaction  to
which Section  424(a) of the Code applies (or would apply if the option  assumed
or substituted were an ISO), or any Parent (as defined herein) or any Subsidiary
of such corporation.
                        
                3.      "Disability" shall mean a permanent and total disability
 within the meaning of Section 22(e)(3) of the Code.

                4.        "Legal  Representative"  shall  mean  the  executor, 
administrator or other person who at the time is entitled by law to exercise the
rights of a deceased or incapacitated optionee with respect to an option granted
under the Plan.

                5.         "Parent" shall  have  the  same definition as "parent
corporation" in Section 424(e) of the Code.

                6.         "Subsidiary"  shall  have  the  same  definition  as
"subsidiary corporation" in Section 424(f) of the Code.

         20.  GOVERNING  LAW;  CONSTRUCTION.  The Plan,  such  options as may be
granted  hereunder,  the Contracts and all related matters shall be governed by,
and construed in  accordance  with,  the laws of the State of New York,  without
regard to conflict of law provisions.

                                                                      
                                       B-8

<PAGE>



Neither the Plan nor any Contract  shall be construed  or  interpreted  with any
presumption  against the  Company by reason of the  Company  causing the Plan or
Contract to be drafted.  Whenever from the context it appears  appropriate,  any
term stated in either the  singular or plural  shall  include the plural and the
singular, and any term stated in the masculine, feminine or neuter shall include
the masculine, feminine and neuter.

         21. PARTIAL INVALIDITY. The invalidity,  illegality or unenforceability
of  any   provision   herein  shall  not  affect  the   validity,   legality  or
enforceability  of any other provision,  all of which shall be valid,  legal and
enforceable to the fullest extent permitted by applicable law.

         22.  STOCKHOLDER  APPROVAL.  The Plan shall be subject to approval by a
majority  of the  votes  cast at the next  duly held  meeting  of the  Company's
stockholders at which a majority of the  outstanding  voting shares are present,
in person or by proxy,  and voting on the Plan. No options  granted  pursuant to
the Plan may be  exercised  prior to such  approval,  provided  that the date of
grant of any options granted  thereunder  shall be determined as if the Plan had
not been subject to such approval. Notwithstanding the foregoing, if the Plan is
not approved by a vote of the  stockholders  of the Company on or before July 9,
1997, the Plan and any options granted thereunder shall terminate.


                                                                      
                                       B-9

<PAGE>



                                                                  EXHIBIT C


                            CERTIFICATE OF AMENDMENT
                                     OF THE
                          CERTIFICATE OF INCORPORATION
                                       OF
                        ALLOU HEALTH & BEAUTY CARE, INC.


It is hereby certified that:

         1. The name of the corporation  (hereinafter  called the "Corporation")
is ALLOU HEALTH & BEAUTY CARE, INC.

         2. The  certificate  of  incorporation  of the  Corporation  is  hereby
amended by striking out Article  "FOURTH" thereof and by substituting in lieu of
said Article the following new Article "FOURTH":

                  "FOURTH:  The aggregate number of shares which the Corporation
         shall  have  authority  to  issue is  13,200,000,  divided  into  three
         classes: (i) 10,000,000 shares of Class A Common Stock, par value $.001
         per share (the "Class A Common Stock");  (ii) 2,200,000 shares of Class
         B Common Stock, par value $.001 per share (the "Class B Common Stock");
         (iii) 1,000,000  shares preferred stock, par value $.001 per share (the
         "Preferred  Stock")  (the  Class A Common  Stock and the Class B Common
         Stock collectively referred to herein as the "Common Stock").
                  
         A.        Common Stock

                  (1) GENERAL.  The voting,  dividend and liquidation  rights of
         the  holders of the Common  Stock are subject to and  qualified  by the
         rights of the  holders  of the  Preferred  Stock of any class as may be
         designated by the Board of Directors upon any issuance of the Preferred
         Stock of any class.

                  (2) VOTING. Each holder of Class A Common Stock shall have one
         vote in respect  of each share of Class A Common  Stock held by him and
         each holder of Class B Common Stock shall have five votes in respect of
         each
                                                                      
                                      C-10

<PAGE>



         share of Class B Common Stock held by him on all matters  voted upon by
         the stockholders. 


                  (3)  DIVIDENDS.  Dividends  may be  declared  and  paid on the
         Common  Stock  from  funds  lawfully  available  therefor  as and  when
         determined  by the Board of Directors  and subject to any  preferential
         dividend rights of any then outstanding Preferred Stock.

                  (4)  LIQUIDATION.  Upon the  dissolution or liquidation of the
         Company, whether voluntary or involuntary, holders of Common Stock will
         be  entitled  to  receive  all  assets  of the  Company  available  for
         distribution to its stockholders, subject to any preferential rights of
         any then outstanding Preferred Stock.

                  (5)  TRANSFERABILITY.  All outstanding  shares of Common Stock
         shall be freely transferable.

                  (6) CONVERSION OF CLASS B COMMON STOCK. All outstanding shares
         of Class B Common  Stock  shall be  convertible  at all  times,  at the
         election of the holder thereof,  into an equal number of fully paid and
         nonassessable  shares of Class A Common  Stock by  delivery  of written
         notice  by the  holder of such  shares  of Class B Common  Stock to the
         Corporation,  or its transfer agent, of his election  together with the
         certificate(s) representing the shares to be converted.  Thereupon, the
         Corporation,  or its transfer agent, as the case may be, shall exchange
         such  certificate(s) for a certificate or certificates  representing an
         equal  number  of  shares  of Class A Common  Stock.  Shares of Class B
         Common Stock shall be deemed to have been converted  immediately  prior
         to the close of business on the day upon which the Corporation,  or its
         transfer  agent,  received  such  shares  for  conversion.  The  person
         entitled  to  receive  the  Class A Common  Stock  issuable  upon  such
         conversion  shall be treated for all  purposes as the record  holder of
         such Class A Common Stock at such time. Thereafter, the shares of Class
         B Common Stock so converted  shall be authorized and unissued shares of
         Class B Common Stock of the Corporation.

                  With respect to any shares of Class B Common  Stock  converted
         into Class A Common Stock,  until  surrender as  hereinafter  provided,
         each   outstanding   certificate,   which  prior  to  such   conversion
         represented  shares of Class B Common  Stock,  shall be deemed  for all
         purposes to evidence ownership of the number of shares of Class A
                                                                      
                                      C-11

<PAGE>



         Common  Stock into which the shares of Class B Common  Stock shall have
         been  converted.  Upon  surrender to the  Corporation,  or its transfer
         agent, for cancellation of the certificate or certificates representing
         such  shares,  the  holder  thereof  shall be  entitled  to  receive  a
         certificate or certificates  representing the number of shares of Class
         A Common Stock to which such holder is entitled.

         B.        PREFERRED STOCK

                  The relative rights, preferences and limitations of the shares
         of Preferred Stock are as follows:

                  The Preferred  Stock may be issued,  from time to time, in one
         or more  series,  with  such  designations,  preferences  and  relative
         participating, optional or other rights, qualifications, limitations or
         restrictions thereof as shall be stated and expressed in the resolution
         or  resolutions  providing for the issue of such series  adopted by the
         Board of Directors from time to time,  pursuant to the authority herein
         given, a copy of which  resolution or  resolutions  shall have been set
         forth in a Certificate made, executed, acknowledged, filed and recorded
         in the manner required by the laws of the State of Delaware in order to
         make the same  effective.  Each series shall  consist of such number of
         shares  as  shall  be  stated  and  expressed  in  such  resolution  or
         resolutions providing for the issuance of the stock of such series. All
         shares of any one  series of  Preferred  Stock  shall be alike in every
         particular.  The  authority of the Board of  Directors  with respect to
         each series shall include,  but not be limited to, determination of the
         following:

                           (1) the number of shares constituting that series and
                  the distinctive designation of that series;
                                          
                           (2)  whether  the  holders  of shares of that  series
                  shall be entitled to receive  dividends  and, if so, the rates
                  of such  dividends,  conditions  under  which and  times  such
                  dividends may be declared or paid,  any preference of any such
                  dividends  to, and the relation to, the  dividends  payable on
                  any other class or classes of stock or any other series of the
                  same  class  and  whether  dividends  shall be  cumulative  or
                  noncumulative and, if cumulative, from which date or dates;

                                                                      
                                      C-12

<PAGE>



                           (3)  whether  the  holders  of shares of that  series
                  shall have  voting  rights in  addition  to the voting  rights
                  provided by law and, if so, the terms of such voting rights;

                           (4)  whether   shares  of  that  series   shall  have
                  conversion or exchange  privileges  into or for, at the option
                  of either the holder or the  Corporation or upon the happening
                  of a specified event,  shares of any other class or classes or
                  of any other  series of the same or other  class or classes of
                  stock of the Corporation  and, if so, the terms and conditions
                  of  such  conversion  or  exchange  including   provision  for
                  adjustment  of the  conversion or exchange rate in such events
                  as the Board of Directors shall determine;

                           (5) whether shares of that series shall be redeemable
                  and,  if so,  the terms  and  conditions  of such  redemption,
                  including  the date or dates upon or after which they shall be
                  redeemable   and  the  amount   per  share   payable  in  case
                  redemption,  which amount may vary under different  conditions
                  and at different redemption dates;

                           (6) whether shares of that series shall be subject to
                  the  operation  of a  retirement  or sinking  fund and,  if so
                  subject,  the  extent  to and the  manner in which it shall be
                  applied to the  purchase or  redemption  of the shares of that
                  series, and the terms and provisions relative to the operation
                  thereof;

                           (7) the rights of shares of that  series in the event
                  of  voluntary  or  involuntary  liquidation,   dissolution  or
                  winding up of the  Corporation  and any preference of any such
                  rights to, and the relation to, the rights in respect  thereto
                  of any class or  classes  of stock or any other  series of the
                  same class; and

                           (8) whether shares of that series shall be subject or
                  entitled  to any other  preferences,  and the other  relative,
                  participating,   optional   or  other   special   rights   and
                  qualifications,  limitations or restrictions of shares of that
                  series and, if so, the terms thereof;

                  provided,  however,  that if the stated  dividends and amounts
                  payable on liquidation with respect to

                                      C-13

<PAGE>


                  shares of any series of Preferred  Stock are not paid in full,
                  then the shares of all series of  Preferred  Stock shall share
                  ratably in the payment of dividends  including  accumulations,
                  if any, in accordance  with the sums which would be payable on
                  such shares if all  dividends  were declared and paid in full,
                  and  in any  distribution  of  assets  (other  than  by way if
                  dividends) in accordance  with the sums which would be payable
                  on such  distribution  if all sums payable were  discharged in
                  full."


         3. The amendment of the certificate of  incorporation  herein certified
has been duly adopted in  accordance  with the  provisions of Section 242 of the
General  Corporation  Law of the State of  Delaware.  Signed and  attested to on
September __, 1996.



                                                   -----------------------------
                                                   Herman Jacobs, President and
                                                   Chief Operating Chief

Attest:



- ---------------------------
Jack Jacobs, Secretary


                                                                      
                                      C-14

<PAGE>


                        ALLOU HEALTH & BEAUTY CARE, INC.

                                      PROXY

               ANNUAL MEETING OF STOCKHOLDERS - SEPTEMBER 11, 1996
               PROXY SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS


               The undersigned hereby appoints,  as proxies for the undersigned,
Victor  Jacobs  and  Herman  Jacobs  and  each  of  them,  with  full  power  of
substitution,  to vote all shares of Common  Stock of the  undersigned  in Allou
Health & Beauty Care, Inc. (the "Company") at the Annual Meeting of Stockholders
of the Company to be held at the Boardroom of the American  Stock  Exchange,  86
Trinity Place,  New York, New York,  10006 on September 11, 1996, at 10:00 a.m.,
local  time (the  receipt  of Notice of which  meeting  and the Proxy  Statement
accompanying the same being hereby  acknowledged by the undersigned),  or at any
adjournments  thereof,  upon the matter  described  in the Notice of Meeting and
Proxy  Statement  and upon such other  business as may properly come before such
meeting or any  adjournments  thereof,  hereby  revoking any proxies  heretofore
given.

               EACH PROPERLY EXECUTED PROXY WILL BE VOTED IN ACCORDANCE WITH THE
SPECIFICATIONS  MADE ON THE REVERSE SIDE HEREOF. IF NO SPECIFICATIONS  ARE MADE,
THE SHARES REPRESENTED BY THIS PROXY WILL BE VOTED "FOR" THE LISTED NOMINEES AND
"FOR" THE LISTED PROPOSALS.


(CONTINUED AND TO BE SIGNED ON REVERSE SIDE)



<PAGE>


Please mark boxes [X] in blue or black ink.

               1. Election of Directors:

(INSTRUCTION:  TO WITHHOLD AUTHORITY FOR ANY INDIVIDUAL  NOMINEE,  STRIKE A LINE
THROUGH THE NOMINEE'S NAME IN THE LIST ABOVE)

FOR ALL NOMINEES [_]                        WITHHOLD AUTHORITY [_]
(except as marked to                        to vote for all nominees
the contrary below)
(Victor Jacobs, Herman Jacobs, Ramon
Montes, David Shamilzadeh, Jack Jacobs,
Sol Naimark, Jeffrey Berg)


               2. Approval of the Company's 1995 Nonqualified  Stock
                  Option Plan for a maximum of 500,000 shares of the
                  Company's Class B Common Stock.

FOR [_]                       AGAINST [_]                   ABSTAIN [_]


               3. Approval of the  Company's  1996 Stock Option Plan
                  for a maximum of 1,000,000 shares of the Company's
                  Class A Common Stock.

FOR [_]                       AGAINST [_]                   ABSTAIN [_]


               4. Approval  of  the   amendment  to  the   Company's
                  Certificate of Incorporation:  (i) to confirm that
                  the shares of Class B Common Stock are convertible
                  at any time into shares of Class A Common Stock on
                  a one-for-one  basis,  which  previously  has been
                  included in the Company's public disclosures; (ii)
                  to provide that the shares of Class B Common Stock
                  are freely transferable; and (iii) to increase the
                  authorized  Class B Common Stock from 1,700,000 to
                  2,200,000 shares 

FOR [_]                       AGAINST [_]                   ABSTAIN [_]


               5.  In their discretion, the Proxies are authorized to
                   vote upon such other business as may properly come
                   before the Meeting.

FOR [_]                       AGAINST [_]                   ABSTAIN [_]


                                  NOTE:  Please  sign  your  name  or
                                  names  exactly as set forth hereon.
                                  If  signed as  attorney,  executor,
                                  administrator, trustee or guardian,
                                  please  indicate  the  capacity  in
                                  which you are  acting.  Proxies  by
                                  corporations  should be signed by a
                                  duly authorized  officer and should
                                  bear the corporate seal.

                                  Dated ______________________ , 1996


                                  ___________________________________
                                  Signature of Stockholder


                                  ___________________________________
                                  Print Name(s)



Please Sign and Return the Proxy Promptly in the Enclosed Envelope.



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