RONSON CORP
SC 13E4, 1996-11-18
MISCELLANEOUS CHEMICAL PRODUCTS
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================================================================================
                                 SCHEDULE 13E-4


                                 (Rule 13e-101)

           Tender Offer Statement Pursuant to Section 13(e) (1) of the
            Securities Exchange Act of 1934 and Rule 13e-4 Thereunder

                       SECURITIES AND EXCHANGE COMMISSION
                              Washington, DC 20549

          Issuer Tender Offer Statement (Pursuant to Section 13(e) (1)
                     of the Securities Exchange Act of 1934)

                                (Amendment No. )


                               RONSON CORPORATION
                                (Name of Issuer)

                               RONSON CORPORATION
                      (Name of Person(s) Filing Statement)
                           

            12% Cumulative Convertible Preferred Stock, No Par Value
                         (Title of Class of Securities)


                          776338-30-3 (CUSIP Number of
                              Class of Securities)

                    Kenneth B. Falk            Louis V. Aronson, II
                  Deutch & Falk, P.C.           Ronson Corporation    
                  843 Rahway Avenue               P.O. Box 6707     
                 Woodbridge, NJ 07095             Campus Drive        
                                                 Somerset, NJ 08875
       (Name, Address and Telephone Number of Person Authorized to Receive
       Notices and Communications on Behalf of Person(s) Filing Statement)

                                November 15, 1996


                      (Date Exchange Offer First Published,
                       Sent or Given to Security-Holders)

                            Calculation of Filing Fee


          Transaction                            Amount of Filing Fee  $605.17
          Valuation*     $3,025,813
<PAGE>

*Set forth the amount on which the filing fee is calculated and state how it was
determined.

            [ ] Check box if any part of the fee is offset as  provided  by Rule
         0-11(a)(2)  and identify the filing with which the  offsetting  fee was
         previously paid. Identify the previous filing by registration statement
         number, or the form or schedule and the date of its filing.

               Amount Previously Paid:______________________________

               Form or Registration No.:____________________________

               Filing Party:________________________________________

               Date Filed:__________________________________________

<PAGE>
Item 1.  Security and Issuer.

         (a) The name of the Issuer is Ronson  Corporation (the "Company").  The
address  of its  principal  executive  office is Campus  Drive,  P.O.  Box 6707,
Somerset, NJ 08875.

         (b) The title of the securities  which are the subject of this Exchange
Offer is 12% Cumulative  Convertible  Preferred Stock, No Par Value,  face value
$1.75 per share ("Preferred Stock").  There are approximately  837,595 shares of
Preferred  Stock  outstanding  as of the date of this  statement.  The Issuer is
offering  to all of the  holders  of  shares  of  Preferred  Stock  the right to
exchange  their shares of Preferred  Stock for shares of Common Stock ($1.00 par
value) of the  Company at the rate of 1.7 shares of Common  Stock for each share
of Preferred Stock. To the extent that officers, directors and affiliates of the
Issuer are holders of Preferred  Stock,  the Exchange  Offer is being offered to
them as well. The Issuer has been advised by all officers and directors that all
of them intend to accept the Exchange  Offer with respect to all of their shares
of Preferred  Stock.  The Ronson  Corporation  Retirement  Plan,  the  Company's
primary  pension  plan,  which  holds  91,487  shares  of  Preferred  Stock,  is
restricted  from  accepting the Exchange  Offer at this time, due to constraints
imposed by the Employee Retirement Income Security Act. The Company and the Plan
Trustees intend to make an application to the United States  Department of Labor
("DOL") to permit the plan to take advantage of the Exchange Offer.

         (c) The principal  market for trading of the Issuer's  Preferred  Stock
and Common Stock is the Nasdaq  SmallCap  Market.  Prior to October 2, 1995, the
principal  market for trading in Ronson Common Stock and Preferred Stock was the
National  Association of Securities  Dealers'  Electronic Bulletin Board. Market
data for the last two fiscal years are listed below. The data presented  reflect
inter-dealer prices without retail markup or markdown and commission and may not
represent actual transactions.
<PAGE>
<TABLE>
<CAPTION>
Common:
                           1996
                           --------------------------------------------------------------------- 
                           Quarter               1st                2nd                   3rd                 
                           --------------------------------------------------------------------- 
<S>                        <C>                 <C>                  <C>                   <C>                <C>
                           High Bid             4 1/8               2 7/8                 2 7/8
                           Low Bid              2 5/8               2 1/4                 2 5/8
<CAPTION>
                           1995
                           ------------------------------------------------------------------------------------------
                           Quarter               1st                2nd                   3rd                4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 5/16              2 3/8                 4 3/4               4 7/8
                           Low Bid              1                     3/4                 1 1/4               2
<CAPTION>
                           1994
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd                 4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1                     3/4                 1 3/8               1 3/8
                           Low Bid                1/2                 3/8                   1/8                 5/8
<CAPTION>
Preferred:
                           1996
                           --------------------------------------------------------------------- 
                           Quarter                1st                 2nd                   3rd                   
                           --------------------------------------------------------------------- 
                           High Bid             4 1/8               3                     3
                           Low Bid              2 5/8               2 5/8                 2 5/8
<CAPTION>
                           1995
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd                 4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 3/4               2 1/4                 4 3/4               4 7/8
                           Low Bid              1 1/8                 3/4                 1 1/2               2
<CAPTION>
                           1994
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd                 4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 1/8                 3/4                 1 5/8               1 3/4
                           Low Bid                1/2                 7/16                  1/4                 5/8
</TABLE>
      

         (d)      This statement is being filed on behalf of the Issuer.
<PAGE>
Item 2.  Source and Amount of Funds or Other Consideration.

         (a) No funds will be used in connection  with the Exchange  Offer since
the offer solely involves the exchange of Common Stock for Preferred  Stock. The
Company will incur minor expenses, such as printing, mailing, telephone charges,
etc. in connection with the Exchange Offer.

Item 3.  Purpose of the Tender  Offer and Plans or Proposals of the Issuer
         or Affiliate.

         The  purpose  of  the   Exchange   Offer  is  to  reduce  or  eliminate
substantially  the number of shares of Preferred  Stock  outstanding and thereby
reduce or eliminate the need to pay dividends,  both future and  accumulated but
unpaid,  on  Preferred  shares  prior to the  payment of any  dividend on Common
shares.  The  accumulated  dividend  as of  November  15,  1996 is  $0.9103  per
Preferred share. The Issuer has not been and does not expect for the foreseeable
future to be in a position  to make  payment of  Preferred  dividends  or of the
arrearages on Preferred dividends.

         Management  believes that the reduction or elimination of the Preferred
Stock  resulting  from the  Exchange  Offer  and its  preferential  and  accrued
dividends  gives many  advantages  and benefits to the holders of the  Company's
Common and Preferred  Stock.  The reasons for this belief  include,  but are not
limited to, the following:

         1)  Elimination  or reduction of the Preferred  Stock will increase the
Company's   ability  to  obtain  capital;   simplify  its  financial   statement
presentation; and potentially increase the value of its Common shares.

         2) Upon completion of the Exchange Offer, the addition in the number of
outstanding  Common  shares  would  increase  the  liquidity  of  these  shares,
potentially  resulting in an increase in trading volume and a greater  stability
in pricing of the Common shares in the marketplace.

         3) The book value per Common  share will  increase  to $0.79 per Common
share  compared to $(0.04)  per Common  share prior to the  Exchange  Offer,  an
increase of $0.83 per Common share.

         4) Completion of the Exchange  Offer will  eliminate or greatly  reduce
the existing Preferred dividend arrearage of approximately $762,000 as well as a
major  continuing  claim on the Company's  future cash for Preferred  dividends,
currently about $44,000 per quarter, or $176,000 per year.

         5) The  Preferred  shareholders  will gain voting  rights by exchanging
their Preferred shares for Common shares.

         6) The  Company's  shareholder-related  expenses  would be reduced with
only one class of stock outstanding.

         7) Management  is of the opinion that the Exchange  Offer would improve
the Company's  ability to raise capital by issuing new Common  shares,  simplify
the Company's accounting presentation and increase the value of Common shares.
<PAGE>
         The  Company  intends to retire all of the  Preferred  shares  which it
acquires in connection with the Exchange Offer, and return them to the status of
authorised but unissued shares.  The Company has no present intention to reissue
them,  but reserves the right to do so in the future.  The Company does not have
any plans or proposals  which relate to or which would result in the acquisition
by any person of any additional  securities of the Issuer or the  disposition of
securities of the Issuer, any extraordinary  corporate transaction,  any sale or
transfer of a material amount of assets of the Issuer, any change in the present
Board of  Directors or  management  of the Issuer,  any  material  change in the
present dividend rate or policy,  except as described above, any material change
in the Company's corporate structure or business, except as described above, any
change in the Issuer's corporate Charter or By-Laws or instruments corresponding
thereto or any other action which may impede the action or control by any person
or the structure of the Issuer's  obligation to file reports pursuant to Section
(d) of the Act. The Issuer anticipates that if the Exchange Offer is successful,
the  Preferred  shares  will  cease to be  listed  and will not be quoted on any
inter-dealer quotation system of any registered national securities association.

Item 4.  Interest in Securities of the Issuer.

         The Issuer is not aware of any transaction in the Preferred shares that
was effected  during the past 40 business days by the Issuer or by any executive
officer or  director  of the Issuer,  any person  controlling  the Issuer or any
executive  officer or director of any  corporation  ultimately in control of the
Issuer.

Item 5.  Contracts, Arrangements, Understandings or Relationships
           With Respect to the Issuer's Securities.

         The Issuer is not aware of any contracts, arrangements,  understandings
or relationships  relating directly or indirectly to the Exchange Offer, whether
or not legally  enforceable,  between the Issuer and any person with  respect to
any securities of the Issuer.

Item 6.  Persons Retained, Employed or to be Compensated.

         The  Issuer  has not  employed  or  retained  and  does not  intend  to
compensate any person to make  solicitations  or  recommendations  in connection
with the Exchange Offer,  except that the Issuer has engaged Morrow & Co., Inc.,
909 Third Avenue,  New York, NY 10022 , for a fee estimated to be  approximately
$5,000 plus out-of-pocket  expenses for the purpose of assisting in distribution
of an  Offering  Circular  with  respect  to the  proposed  Exchange  Offer  and
responding to requests for  information  regarding  procedures for acceptance of
the Exchange Offer.
<PAGE>

Item 7.  Financial Information.

         Annexed hereto are the following:

1.       Audited  Financial  Statements  for the two fiscal years required to be
         filed with the Issuer's most recent Annual Report,  i.e., as of and for
         the fiscal years ended December 31, 1994 and 1995,  incorporated herein
         by reference.

2.       Unaudited Balance Sheets and Comparative Year-to-Date Income Statements
         and  Statements  of Cash Flows and Related  Earnings per share  amounts
         required  to be  included  in the  Issuer's  quarterly  report  for the
         quarter and nine months ended  September  30, 1996 pursuant to the Act,
         incorporated herein by reference.

3.       The  attached  table  sets forth  certain  financial  information  with
         respect to the Issuer:

               (a) Ratio of  earnings  to fixed  charges for the two most recent
         fiscal years and for the interim periods.

               (b) Book value per Common share as of the most recent fiscal year
         and as of the latest Interim Balance Sheet.

               (c) Pro forma data reflecting the effect of the Exchange Offer on

                    (1) the Issuer's  balance  sheet as of December 31, 1995 and
               September 30, 1996, and

                    (2) the  Issuer's  statements  of  operations,  earnings per
               share amount and ratio of earnings to fixed  charges for the year
               ended December 31, 1995 and for the quarter and nine months ended
               September 30, 1996.

Item 8.  Additional Information.

         (a)      None

         (b)      None

         (c)      None

         (d)      None

         (e)      None
<PAGE>

Item 9.  Exhibits.

         (a)      1. Offering Circular dated  November 15, 1996
                  2. Letter of Transmittal
                  3. Letter to holders of Common shares
                  4. Letter to holders of Preferred shares
                  5. Notice of Guaranteed Delivery

         (b)      None

         (c)      None

         (d)      None

         (e)      None

         (f)      None

         After due inquiry and to the best of my knowledge and belief, I certify
that the information set forth in this statement is true, complete and correct.




                                           November 15, 1996
                                           -----------------
                                                 (Date)


                                       /s/Louis V. Aronson, II
                                          --------------------
                                          Louis V. Aronson, II.
                                          President and Chief Executive Officer
                                                 (Name and Title)

<PAGE>

                          ANNEXED FINANCIAL INFORMATION 
  
<TABLE>
<CAPTION>

RATIO OF EARNINGS TO FIXED CHARGES

                                                     ACTUAL           PRO FORMA
                                                     ------           ---------
<S>                                                 <C>                <C>
        Fiscal year ended December 31,      

              1995                                  2.11 to 1          2.77 to 1

              1994                                  2.06 to 1

        Nine months ended September 30,

              1996                                  1.01 to 1          1.24 to 1

              1995                                  2.89 to 1

BOOK VALUE PER COMMON SHARE

        As of December 31, 1995                      $(0.26)             $0.64

        As of September 30, 1996                     $(0.04)             $0.79


</TABLE>
<PAGE>
<TABLE>
<CAPTION>
                                  RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                                          CONSOLIDATED PRO FORMA BALANCE SHEETS

                                                 AS OF DECEMBER 31, 1995

                                                  Dollars in thousands


                                               ASSETS                                         AS                 PRO
                                                                                            REPORTED             FORMA
                                                                                            --------             -----
<S>                                                                                         <C>                 <C>
CURRENT ASSETS:
Cash ...........................................................................            $    64             $    64
Accounts receivable, less allowances for doubtful accounts of $86 ..............              1,940               1,940

Inventories:
        Finished goods .........................................................              5,501               5,501
        Work in process ........................................................                177                 177
        Raw materials ..........................................................                700                 700
                                                                                            -------             -------
                                                                                              6,378               6,378
Other current assets ...........................................................                783                 783

Current assets of discontinued operations ......................................                187                 187
                                                                                            -------             -------
        TOTAL CURRENT ASSETS ...................................................              9,352               9,352

PROPERTY, PLANT AND EQUIPMENT, at cost:
Land ...........................................................................                 19                  19
Buildings and improvements .....................................................              3,477               3,477
Machinery and equipment ........................................................              2,995               2,995
Construction in progress .......................................................                 45                  45
                                                                                            -------             -------
                                                                                              6,536               6,536

Less accumulated depreciation and amortization .................................              4,370               4,370
                                                                                            -------             -------
                                                                                              2,166               2,166

INTANGIBLE PENSION ASSETS ......................................................                419                 419

OTHER ASSETS ...................................................................                764                 764

OTHER ASSETS OF DISCONTINUED OPERATIONS ........................................                702                 702
                                                                                            -------             -------
                                                                                            $13,403             $13,403
                                                                                            =======             =======

</TABLE>





<PAGE>
<TABLE>
<CAPTION>
                                        RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES
                                                CONSOLIDATED PRO FORMA BALANCE SHEETS
                                                       AS OF DECEMBER 31, 1995
                                              Dollars in thousands (except share data)


                                LIABILITIES AND STOCKHOLDERS' EQUITY                                      AS                   PRO
                                                                                                       REPORTED               FORMA
                                                                                                       --------               -----
<S>                                                                                                     <C>                 <C>
CURRENT LIABILITIES:
Short-term debt ..........................................................................               $4,472              $4,472
Current portion of long-term debt ........................................................                  211                 211
Current portion of lease obligations .....................................................                   40                  40
Current portion of pension obligations ...................................................                  280                 280
Accounts payable .........................................................................                1,428               1,428
Accrued expenses .........................................................................                1,750               1,750
Current liabilities of discontinued operations ...........................................                  993                 993
                                                                                                         ------              ------
        TOTAL CURRENT LIABILITIES ........................................................                9,174               9,174

LONG-TERM DEBT ...........................................................................                1,728               1,728
LONG-TERM LEASE OBLIGATIONS ..............................................................                   37                  37
PENSION OBLIGATIONS ......................................................................                  287                 287
OTHER LONG-TERM LIABILITIES ..............................................................                   78                  78
LONG-TERM LIABILITIES OF DISCONTINUED OPERATIONS .........................................                   65                  65

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS' EQUITY:
Preferred Stock, no par value, authorized 5,000,000 shares:
12% cumulative convertible, $.01 stated value, outstanding
As Reported, 847,308 and Pro Forma, none .................................................                    8                 --
<CAPTION>
Common Stock, par value $1                                            AS               PRO
                                                                    REPORTED          FORMA
                                                                    --------          -----
<S>                                                               <C>              <C>                  <C>                <C>   
  Authorized shares.................................              11,848,106       11,848,106
  Reserved shares...................................                 917,374           70,066
  Issued (including treasury).......................               1,820,893        3,261,317             1,821               3,261
<CAPTION>
<S>                                                                                                     <C>                 <C>
Additional paid-in capital................................................................               30,308              28,876
Accumulated deficit.......................................................................              (27,081)            (27,081)
Unrecognized net loss on pension plans....................................................               (1,403)             (1,403)
Cumulative foreign currency translation adjustment........................................                  (26)                (26)
                                                                                                         ------              ------
                                                                                                          3,627               3,627
Less cost of treasury shares, 62,087 Common shares........................................                1,593               1,593
                                                                                                         ------              ------
        TOTAL STOCKHOLDERS' EQUITY........................................................                2,034               2,034
                                                                                                         ------              ------
                                                                                                        $13,403             $13,403
                                                                                                        =======             =======
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                           YEAR ENDED DECEMBER 31,1995

                  Dollars in thousands (except per share data)


                                                              AS          PRO
                                                            REPORTED      FORMA
                                                            --------      -----
<S>                                                        <C>         <C>
NET SALES ..............................................   $ 26,953    $ 26,953
                                                           --------    --------
Cost and expenses:
        Cost of sales ..................................     18,416      18,416
        Selling, shipping and advertising ..............      3,340       3,340
        General and administrative .....................      3,141       3,141
        Depreciation and amortization ..................        344         344
                                                           --------    --------
                                                             25,241      25,241
                                                           --------    --------

EARNINGS FROM CONTINUING OPERATIONS
        BEFORE INTEREST AND OTHER ITEMS ................      1,712       1,712

Other expense:
        Interest expense ...............................        541         541
        Other - net ....................................        168         168
                                                           --------    --------
                                                                709         709
                                                           --------    --------

EARNINGS FROM CONTINUING
        OPERATIONS BEFORE INCOME TAXES .................      1,003       1,003

Income tax benefits - net ..............................        497         497
                                                           --------    --------
EARNINGS FROM CONTINUING OPERATIONS ....................      1,500       1,500



Loss from discontinued operations (net of applicable
        deferred income tax benefit of $110) ...........       (860)       (860)
                                                           --------    --------
NET EARNINGS ...........................................   $    640    $    640
                                                           ========    ========


                                  (continued)

</TABLE>



<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                           YEAR ENDED DECEMBER 31,1995

                  Dollars in thousands (except per share data)

                                  (continued)


                                                              AS          PRO
                                                            REPORTED      FORMA
                                                            --------      -----
<S>                                                        <C>         <C>

EARNINGS (LOSS) PER COMMON SHARE:
Assuming no dilution:
        Earnings from continuing operations ............   $   0.77    $   0.47
        Loss from discontinued operations ..............      (0.50)      (0.27)
                                                           --------    --------
        Net earnings ...................................   $   0.27    $   0.20
                                                           ========    ========

Assuming full dilution:
        Earnings from continuing operations ............   $   0.58         N/A
        Loss from discontinued operations ..............      (0.33)        N/A
                                                           --------    --------
        Net earnings ...................................   $   0.25         N/A
                                                           ========    ========       
</TABLE>
























<PAGE>
<TABLE>
<CAPTION>
                 RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                         CONSOLIDATED PRO FORMA BALANCE SHEETS

                               AS OF SEPTEMBER 30, 1996

                                 Dollars in thousands


                         ASSETS 
                                                                         AS       PRO
                                                                      REPORTED   FORMA
                                                                      --------   -----
<S>                                                                  <C>       <C>
CURRENT ASSETS:
Cash .............................................................   $    57   $    57
Accounts receivable, less allowances for doubtful accounts of $103     1,899     1,899
Inventories:
        Finished goods ...........................................     6,078     6,078
        Work in process ..........................................        93        93
        Raw materials ............................................       776       776
                                                                     -------   -------
                                                                       6,947     6,947
Other current assets .............................................     1,182     1,182
                                                                     -------   -------
        TOTAL CURRENT ASSETS .....................................    10,085    10,085

PROPERTY, PLANT AND EQUIPMENT, at cost:
Land .............................................................        19        19
Buildings and improvements .......................................     3,605     3,605
Machinery and equipment ..........................................     3,357     3,357
Construction in progress .........................................        55        55
                                                                     -------   -------
                                                                       7,036     7,036

Less accumulated depreciation and amortization ...................     4,564     4,564
                                                                     -------   -------
                                                                       2,472     2,472

INTANGIBLE PENSION ASSETS ........................................       375       375

OTHER ASSETS .....................................................       795       795

OTHER ASSETS OF DISCONTINUED OPERATIONS ..........................       702       702
                                                                     -------   -------
                                                                     $14,429   $14,429
                                                                     =======   =======
</TABLE>








<PAGE>
<TABLE>
<CAPTION>
                                        RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES
                                                CONSOLIDATED PRO FORMA BALANCE SHEETS
                                                      AS OF SEPTEMBER 30, 1996
                                              Dollars in thousands (except share data)


                                LIABILITIES AND STOCKHOLDERS' EQUITY                                         AS                PRO
                                                                                                          REPORTED            FORMA
                                                                                                          --------            -----
<S>                                                                                                      <C>               <C>
CURRENT LIABILITIES:
Short-term debt ..............................................................................            $ 4,733          $ 4,733
Current portion of long-term debt and leases .................................................                573              573
Accounts payable .............................................................................              1,920            1,920
Accrued expenses .............................................................................              2,008            2,008
Current liabilities of discontinued operations ...............................................                738              738
                                                                                                          -------          -------
        TOTAL CURRENT LIABILITIES ............................................................              9,972            9,972

LONG-TERM DEBT ...............................................................................              1,301            1,301

PENSION OBLIGATIONS ..........................................................................                249              249

OTHER LONG-TERM LIABILITIES ..................................................................                345              345

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS' EQUITY:
Preferred Stock, no par value, authorized 5,000,000 shares:
        12% cumulative convertible, $.01 stated value, outstanding
        As Reported, 837,595 and Pro Forma, none .............................................                  8             --

Common Stock, par value $1 
<CAPTION>
                                                                       AS                PRO
                                                                    REPORTED            FORMA
                                                                    --------            -----
<S>                                                               <C>                <C>                  <C>               <C> 
  Authorized shares ......................................        11,848,106         11,848,106
  Reserved shares ........................................           944,195            106,600
  Issued (including treasury) ............................         1,863,939          3,287,851             1,864            3,288
<CAPTION>

Additional paid-in capital ...................................................................             30,345           28,929
Accumulated deficit ..........................................................................            (26,721)         (26,721)
Unrecognized net loss on pension plans .......................................................             (1,309)          (1,309)
Cumulative foreign currency translation adjustment ...........................................                (31)             (31)
                                                                                                          -------          -------
                                                                                                            4,156            4,156
Less cost of treasury shares, 62,105 Common shares ...........................................              1,594            1,594
                                                                                                          -------          -------
        TOTAL STOCKHOLDERS' EQUITY ...........................................................              2,562            2,562
                                                                                                          -------          -------
                                                                                                          $14,429          $14,429
                                                                                                          =======          =======
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                      NINE MONTHS ENDED SEPTEMBER 30, 1996

                  Dollars in thousands (except per share data)


                                                              AS           PRO
                                                           REPORTED       FORMA
                                                           --------       -----
<S>                                                        <C>           <C>
NET SALES ..........................................       $18,182       $18,182
                                                           -------       -------
Cost and expenses:
        Cost of sales ..............................        11,560        11,560
        Selling, shipping and advertising ..........         2,617         2,617
        General and administrative .................         2,487         2,487
        Depreciation and amortization ..............           275           275
                                                           -------       -------
                                                            16,939        16,939
                                                           -------       -------
EARNINGS BEFORE INTEREST AND OTHER ITEMS ...........         1,243         1,243
                                                           -------       -------
Other expense:
        Interest expense ...........................           581           581
        Non-recurring charge .......................           434           434
        Other-net ..................................            89            89
                                                           -------       -------
                                                             1,104         1,104
                                                           -------       -------

EARNINGS BEFORE INCOME TAXES .......................           139           139

Income tax benefits - net ..........................           221           221
                                                           -------       -------

NET EARNINGS .......................................       $   360       $   360
                                                           =======       =======
EARNINGS PER COMMON SHARE:

        Assuming no dilution .......................       $  0.13       $  0.11
                                                           =======       =======

        Assuming full dilution .....................       $  0.13           N/A
                                                           =======       =======            


</TABLE>






<PAGE>

                               RONSON CORPORATION
                                OFFER TO EXCHANGE
                                  Common Stock
                                       for

              12% Cumulative Convertible Preferred Stock at a ratio
         of 1.7 shares of Common Stock for each share of Preferred Stock
                               

THE EXCHANGE OFFER AND THE WITHDRAWAL  RIGHTS WILL EXPIRE AT 5:OO P.M., NEW YORK
CITY TIME, ON DECEMBER 16, 1996, UNLESS EXTENDED.


         Ronson  Corporation (the "Company")  hereby offers,  upon the terms and
subject to the conditions set forth in this Offering  Circular (the  "Circular")
and in the  accompanying  Letter of  Transmittal  (the "Letter of  Transmittal",
which together with this Circular, constitute the "Exchange Offer"), to exchange
up to  1,423,912  aggregate  shares of its Common  Stock for all of the  837,595
issued and outstanding shares of its 12% Cumulative Convertible Preferred Stock,
no par value (the "Preferred Stock").

         For each share of Preferred Stock so exchanged,  the Company will issue
1.7  shares of Common  Stock.  Fractional  shares or scrip  will not be  issued.
Payment for fractional shares will be based on the price of the Common shares as
of the date of first acceptance of shares  tendered.  No payment will be made on
account of any outstanding  dividend  arrearage on Preferred  shares  exchanged.
Thus,  as  part of the  exchange,  each  accepting  Preferred  shareholder  will
relinquish,  in addition to shares of Preferred  Stock, the right to receive all
accumulated and unpaid dividends, which amounts to about $0.9103 per share as of
the date of this Circular.  The precise amount of dividends  being  relinquished
will  depend  on the  date of first  acceptance  by the  Company  of  shares  of
Preferred Stock tendered in the Exchange Offer.

         The Exchange Offer is intended to provide an economic  incentive to the
Preferred  shareholders to exchange their Preferred shares for Common shares. In
the absence of the Exchange  Offer,  upon  conversion  of a Preferred  share,  a
Preferred  shareholder  would receive one share of Common Stock.  If the Company
redeemed shares of Preferred Stock, a Preferred shareholder would receive a cash
redemption price of $2.25, plus all unpaid dividend  arrearages on the Preferred
shares (totaling $3.1603 as of the date of this Circular).  The Company believes
the Exchange  Offer will enable the holders of Preferred  shares to obtain,  for
each Preferred share, a value exceeding the market price of the Preferred shares
prior to the  announcement  of the Exchange  Offer,  and exceeding the per share
cash redemption price plus all unpaid dividend arrearages.

         The  Exchange  Offer is  conditioned  on the  receipt  of  tenders of a
minimum of 550,000 Preferred shares out of the total of 837,595 Preferred shares
outstanding.  Of the total outstanding  Preferred shares, a total of 219,070 are
owned by Directors  and  officers of the  Company,  each of whom has stated that
they will tender their shares in accordance with the Exchange Offer.  The Ronson
Corporation  Retirement  Plan, the Company's  primary pension plan,  which holds
91,487  shares of Preferred  Stock,  is restricted  from  accepting the Exchange
Offer at this time, due to constraints imposed by the Employee Retirement Income
Security Act. The Company  intends to make an  application  to the United States
Department  of Labor ("DOL") to permit the plan to  participate  in the Exchange
Offer.  The Company retains the right to accept all Preferred shares tendered if
the minimum number of shares is not reached.  See "The Exchange Offer - Terms of
the  Exchange  Offer"  p.22.  The  Exchange  Offer is also  subject  to  certain
additional  conditions.  See "The  Exchange  Offer - Conditions  of the Exchange
Offer" p.31.
<PAGE>
         Subject to the terms and conditions of the Exchange Offer,  the Company
will accept for exchange all shares of Preferred Stock validly tendered prior to
5:00 p.m., New York City time, on December 16, 1996 or, if the Exchange Offer is
extended  by the  Company,  the  latest  time and date to which it is  extended.
Tenders are irrevocable,  except that shares of Preferred Stock tendered and not
accepted for  exchange may be withdrawn at any time after 40 business  days from
the date of this Circular.  The Company  reserves the right to waive the minimum
share condition and accept all shares tendered.  A holder of shares of Preferred
Stock who desires to tender such shares and whose  certificates  for such shares
are not immediately available,  or who cannot comply in a timely manner with the
procedure for book-entry transfer, may tender such shares of the Preferred Stock
by following the procedures  for guaranteed  delivery set forth in "The Exchange
Offer - Guaranteed  Delivery  Procedures"  p.27.  For a description of the other
terms of the Exchange Offer, see "The Exchange Offer" p.22.

        See  "Comparison  of Common Stock and Preferred  Stock - Description  of
Preferred  Stock" p.34,  "Risk  Factors"  p.12, "Special  Factors" p.35 and "The
Exchange Offer - Certain Federal Income Tax Consequences" p.33 for a description
of the principal terms of and certain significant considerations relating to the
Exchange Offer and the Preferred Stock.

        FOR FEDERAL INCOME TAX PURPOSES, A PORTION OF THE CONSIDERATION RECEIVED
IN THE EXCHANGE MAY BE TAXABLE, AS A DIVIDEND, TO THE EXTENT DESCRIBED IN DETAIL
IN "CERTAIN FEDERAL INCOME TAX CONSEQUENCES" p.33.

        THE COMPANY,  ITS BOARD OF DIRECTORS AND ITS EXECUTIVE  OFFICERS MAKE NO
RECOMMENDATION AS TO WHETHER ANY SHAREHOLDER  SHOULD EXCHANGE ANY OR ALL OF SUCH
SHAREHOLDER'S  SHARES OF THE PREFERRED STOCK PURSUANT TO THE EXCHANGE OFFER. THE
COMPANY'S  DIRECTORS  AND OFFICERS  HAVE STATED THEIR  INTENTION TO TENDER THEIR
SHARES SUBJECT TO THE TERMS AND CONDITIONS OF THE EXCHANGE  OFFER.  SHAREHOLDERS
MUST MAKE THEIR OWN DECISIONS  WHETHER TO EXCHANGE THEIR SHARES OF THE PREFERRED
STOCK.

        The date of this Circular is November 15, 1996.

        The shares of the  Preferred  Stock and  Common  Stock are listed on the
Nasdaq SmallCap  Market.  On November 12, 1996,  three trading days prior to the
commencement  of the Exchange  Offer,  the  reported  price of the shares of the
Preferred  Stock as reported on the Nasdaq  SmallCap Market was $2.00 per share.
Holders  of shares of the  Preferred  Stock are urged to obtain  current  market
quotations.

        Morrow & Co., Inc. (the  "Information  Agent") is acting as  Information
Agent  in  connection  with the  Exchange  Offer.  Questions  and  requests  for
assistance may be directed to the  Information  Agent,  as set forth on the back
cover of this  Circular.  Requests  for copies of this  Circular,  the Letter of
Transmittal  and the  Notice  of  Guaranteed  Delivery  may be  directed  to the
Information Agent.

        No person has been  authorized to make any  recommendation  on behalf of
the Company as to whether  shareholders  should tender or refrain from tendering
the shares of the Preferred  Stock  pursuant to the Exchange  Offer,  other than
those  contained in this Circular or in the Letter of  Transmittal.  If given or
made, such information or  representation  may not be relied upon as having been
authorized by the Company.



                                      -2-
<PAGE>
        The Company is not aware of any  jurisdiction in which the making of the
Exchange Offer is not in compliance  with applicable law. If the Company becomes
aware of any jurisdiction in which the making of the Exchange Offer would not be
in compliance  with applicable law, the Company will make a good faith effort to
comply with such law. If, after a good faith effort,  the Company  cannot comply
with any such law, the  Exchange  Offer will not be made to (nor will tenders be
accepted from or on behalf of) holders  residing in such  jurisdictions.  In any
jurisdiction  where the securities,  blue sky or other laws require the Exchange
Offer to be made by a licensed  broker or  dealer,  the  Exchange  Offer will be
deemed to be made on behalf of the Company by one or more registered  brokers or
dealers licensed under the laws of such jurisdiction.

        Neither the delivery of this  Circular nor any exchange  made  hereunder
shall  under any  circumstances  create  any  implication  that the  information
contained herein is correct as of any time subsequent to the date hereof or that
there has been no change in the  information  set forth herein or in the affairs
of the Company since the date hereof.









































                                      -3-
<PAGE>



                                TABLE OF CONTENTS
                                                                          Page
                                                                          ----


   Available Information                                                   5

   Incorporation of Certain Documents by Reference                         5

   Offering Circular Summary                                               6

   Description of Business                                                 9

   Risk Factors                                                           12

   Financial Information                                                  14

   The Exchange Offer                                                     22

   Comparison of Common Stock and Preferred Stock                         34

   Special Factors                                                        35

   Market and Trading Information                                         37 

   Transactions and Arrangements Concerning
         the Shares of the Preferred Stock                                38

   Exchange Agent and Information Agent                                   39

   Appendix A. Ronson's Annual Report on Form 10-K for the
         fiscal year ended December 31, 1995                             A-1

   Appendix B. Ronson's Quarterly Report on Form 10-Q for the
         quarter and nine months ended September 30, 1996                B-1




















                                      -4-
<PAGE>

                              AVAILABLE INFORMATION

         The  Company  has filed with the  Securities  and  Exchange  Commission
("Commission") an Issuer Tender Offer Statement on Schedule 13E-4 (the "Schedule
13E-4",  which  term shall  encompass  all  amendments,  exhibits,  annexes  and
schedules  thereto),  under the Securities Exchange Act of 1934, as amended (the
"Exchange Act"),  and the rules and regulations  promulgated  thereunder,  which
includes certain  additional  information  relating to the Exchange Offer.  This
Circular does not contain all the  information  set forth in the Schedule 13E-4,
certain parts of which are omitted in accordance  with the rules and regulations
of the  Commission,  and to which  reference is hereby made.  Statements made in
this  Circular as to the contents of any contract,  agreement or other  document
referred to are not  necessarily  complete.  With respect to each such contract,
agreement  or  other  document,  reference  is  made to the  exhibit  for a more
complete  description of the matter  involved,  and each such statement shall be
deemed qualified in its entirety by such reference.

        THIS OFFERING  CIRCULAR HAS BEEN PREPARED SOLELY FOR, AND SHOULD BE USED
ONLY IN CONNECTION  WITH, THE EXCHANGE OFFER  DESCRIBED  HEREIN IN RELIANCE UPON
THE EXEMPTION  FROM  REGISTRATION  UNDER THE SECURITIES ACT OF 1933, AS AMENDED,
(THE  "SECURITIES  ACT")  AFFORDED  BY SECTION  3(A)(9)  THEREOF.  THE  COMPANY,
THEREFORE,  WILL NOT PAY ANY  COMMISSION  OR OTHER  REMUNERATION  TO ANY BROKER,
DEALER,   SALESMAN  OR  OTHER  PERSON  FOR   SOLICITING   THE  EXCHANGE  OF  ANY
SHAREHOLDER'S  SHARES OF PREFERRED  STOCK  PURSUANT TO THE EXCHANGE  OFFER.  THE
COMPANY HAS NO ARRANGEMENT OR UNDERSTANDING  WITH ANY BROKER,  SALESMAN OR OTHER
PERSON TO SOLICIT TENDERS OF PREFERRED SHARES.

                 INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE 

        The Company's Annual Report on Form 10-K for the year ended December 31,
1995 (the  "1995  Form  10-K"),  and its  Quarterly  Report on Form 10-Q for the
quarter ended  September  30, 1996 (the "Form 10-Q"),  filed by the Company with
the  Commission  pursuant to the Exchange  Act, are attached to this Circular as
Appendices A and B, respectively, and are incorporated herein by this reference.

        Any documents  filed by the Company  pursuant to Sections  13(a) and (c)
and 14 of the  Exchange  Act  after the date of this  Circular  and prior to the
Expiration  Time  shall be  deemed to be  incorporated  by  reference  into this
Circular and to be made a part hereof.  Any statement  contained  herein or in a
document  incorporated or deemed to be incorporated by reference shall be deemed
to be modified or superseded  for purposes of this Circular to the extent that a
statement  contained  herein or in any other  subsequently  filed document which
also  is or is  deemed  to be  incorporated  by  reference  herein  modifies  or
supersedes such statement.

        The Company  undertakes to provide,  without  charge,  to each person to
whom this  Circular is  delivered,  upon the written or oral request of any such
person, a copy of any or all of the documents, other than the documents that are
attached as Appendices to this  Circular,  that have been  incorporated  in this
Circular by  reference  (but  excluding  the  exhibits to any such  incorporated
documents).  Any such  requests  should  be  directed  to  Morrow  & Co.,  Inc.,
telephone 1-800-566-9058.





                                      -5-
<PAGE>
                            OFFERING CIRCULAR SUMMARY

        The  following  summary does not purport to be complete and is qualified
in its entirety by the detailed information appearing elsewhere in this Circular
or by documents  incorporated by reference into the Circular.  Capitalized terms
used herein have the  respective  meanings  ascribed to them  elsewhere  in this
Circular.

SUMMARY OF THE EXCHANGE OFFER


The Company

The  Company  was  incorporated  in  1928  and  is  engaged  principally  in the
businesses  of  manufacturing  and  selling  consumer  products  and in aviation
operations  and  services.  The  consumer  products  business,  Ronson  Consumer
Products  Corporation  in  Woodbridge,  New Jersey,  and Ronson  Corporation  of
Canada, Ltd., in Mississauga, Ontario, Canada, includes lighters, lighter fluid,
flints and other products which are distributed by Ronson  throughout the United
States,  Canada and Mexico.  The Company's  aviation services  business,  Ronson
Aviation,  Inc.,  provides  general  aviation  services  out  of  Trenton-Mercer
Airport, Trenton, New Jersey.

Terms of the Exchange Offer

The Preferred shareholders are being offered the opportunity to exchange each of
their shares of  Preferred  Stock for 1.7 shares of Common Stock in the Exchange
Offer.  In the absence of the  Exchange  Offer,  upon  conversion  of a share of
Preferred  Stock, a Preferred  shareholder  currently would receive one share of
Common Stock. See "The Exchange Offer - Terms of the Exchange Offer" p.22.

Purpose and Effect of the Exchange Offer

The Exchange Offer will enable holders of Preferred Stock to obtain value (based
on the Nasdaq  SmallCap  Market close on November 12, 1996)  exceeding  both the
market price of the Preferred  Stock prior to the  announcement  of the Exchange
Offer and the amount of the per share cash redemption value plus unpaid dividend
arrearages  ($3.1603) as of November 15, 1996 on the Preferred Stock.  They will
also receive  more shares of Common Stock than they would have  received if they
converted their shares of Preferred  Stock into Common Stock.  See "The Exchange
Offer - Purpose and Effect of the Exchange  Offer" p.22.  The Exchange Ratio was
determined  by the Board of Directors in order to provide an economic  incentive
to the Preferred  shareholders  to exchange their shares of Preferred  Stock for
shares of Common  Stock.  The Board also  considered,  among other  things,  the
relative  trading ranges of the Common Stock and the Preferred  Stock  preceding
the date of determination.  The Company believes the Exchange Offer will enhance
the Company's  financial position and ability to capitalize on opportunities for
continued growth.

The principal  effects of acceptance of the Exchange Offer,  among other things,
are that the tendering Preferred shareholders:

(a) will  currently  receive 1.7 shares of Common Stock upon exchange of a share
of Preferred Stock as compared to, upon  conversion,  one share of Common Stock,
subject to future adjustments for certain other events, but



                                      -6-
<PAGE>
(b) will  relinquish all of the existing rights and preferences of the Preferred
Stock  exchanged in the Exchange  Offer,  including  but not limited to, (i) the
right to  cumulative  dividends,  if and  when  paid,  at the rate of $0.21  per
Preferred share per annum, (ii) the right, upon conversion,  to receive for each
Preferred  share  converted,  one  share of  Common  Stock,  subject  to  future
adjustments  for certain  other events,  and (iii) a  liquidation  preference of
$1.75 per Preferred share (plus accumulated and unpaid dividends  thereon).  See
"Comparison of Common Stock and Preferred Stock--Description of Preferred Stock"
p.34.

Acceptance Not Mandatory

Preferred  shareholders  are free to exchange or not  exchange  their  shares of
Preferred  Stock for shares of Common Stock in the Exchange Offer and may tender
all of their Preferred  Stock by properly  completing and delivering a Letter of
Transmittal,  together with their  Preferred  shares,  to the Exchange Agent. No
vote of the Preferred  shareholders  is required in connection with the Exchange
Offer.

Intention of Directors and Officers

The Company's Directors and officers have stated their intention to tender their
shares of Preferred  Stock  subject to the terms and  conditions of the Exchange
Offer. The Ronson  Corporation  Retirement  Plan, the Company's  primary pension
plan,  which holds 91,487 shares of Preferred Stock is restricted from accepting
the  Exchange  Offer at this time,  due to  constraints  imposed by the Employee
Retirement  Income  Security Act. The Company  intends to make an application to
the United States  Department of Labor ("DOL") to permit the plan to participate
in the Exchange  Offer.  Shareholders  must make their own decisions  whether to
exchange their shares of the Preferred Stock.

Possible Negative Consequences of Not Tendering

(a) There can be no assurance  that the Company will  reinstate the dividends or
pay any dividend arrearages on any remaining Preferred Stock after completion of
the Exchange  Offer.  See "The Summary - Acceptance  Not Mandatory" p.7 and "The
Exchange Offer - Procedure for Tendering" p.25.

(b) The exchange of shares of the Preferred Stock pursuant to the Exchange Offer
will  reduce the number of shares of the  Preferred  Stock that might  otherwise
trade  publicly and the number of holders of such shares,  and  depending on the
number of shares  exchanged,  could  adversely  affect the  liquidity and market
value of remaining  shares held by the public.  See "Risk  Factors - Listing and
Trading of Common Stock and Preferred Stock" p.13.

(c) Due to the number of shares of  Preferred  Stock  exchanged  pursuant to the
Exchange Offer,  the Preferred Stock may no longer meet the  requirements of the
NASD for continued listing and may no longer continue to be registered under the
Exchange Act. As a result, the market for the Preferred Stock could be adversely
affected.  See "Risk Factors - Listing and Trading of Common Stock and Preferred
Stock" p.13.

(d) Any shares of Preferred Stock remaining outstanding after the Exchange Offer
has expired will  continue to be  redeemable  at the option of the Company.  See
"Description of Preferred Stock Redemption Rights" p.34.



                                      -7-
<PAGE>
Procedure for Exchanging Preferred Stock

For a Preferred shareholder to exchange his or her shares of Preferred Stock for
shares of Common Stock pursuant to the Exchange  Offer,  the shares hereby being
exchanged,  together  with a  properly  completed  and duly  executed  Letter of
Transmittal, any required signature guarantees, and any other documents required
by the Letter of  Transmittal,  must be received  on or prior to the  Expiration
Time by the Exchange  Agent at one of the  addresses set forth on the back cover
of this Circular.  No  alternative,  conditional,  contingent or partial tenders
will be accepted. See "The Exchange Offer - Procedure for Tendering" p.25.

Withdrawal  Rights 

Tenders are  irrevocable,  except that any Preferred Stock tendered  pursuant to
the  Exchange  Offer  and not  accepted  for  exchange  by the  Company,  may be
withdrawn at anytime  after 12:00  Midnight,  New York City time, on January 15,
1997 (such  date and time  being the  expiration  of 40  business  days from the
commencement  of the Exchange  Offer).  See "The  Exchange  Offer -  Expiration;
Extension;  Termination;  Amendment; Withdrawal Rights and Conditions" p.23; and
"The Exchange Offer - Withdrawal Rights" p.29.

Conditions of the Exchange Offer

The completion of the Exchange Offer is subject to certain conditions, including
that at least  550,000  of the  Preferred  shares be  validly  tendered  and not
withdrawn prior to the Expiration  Time. The Company retains the right to accept
all Preferred  shares  tendered if the minimum  number of shares is not reached.
See "The  Exchange  Offer -  Conditions  of the  Exchange  Offer"  p.31 and "The
Exchange  Offer -  Expiration;  Extension;  Termination;  Amendment;  Withdrawal
Rights and Conditions" p.23.

Expiration Time; Extension of the Exchange Offer

The Exchange Offer will expire at 5:00 p.m., New York City time, on December 16,
1996, unless extended by the Company (the "Expiration  Time"), and is subject to
prior  termination,  extension and  amendment by the Company.  See "The Exchange
Offer - Expiration;  Extension;  Termination;  Amendment;  Withdrawal Rights and
Conditions" p.23.

Certain Federal Income Tax Consequences

For Federal income tax purposes, a portion of the consideration  received in the
exchange  may be taxable,  as a dividend,  to the extent  described in detail in
"The Exchange  Offer - Certain  Federal  Income Tax  Consequences"  p.33.  For a
summary of certain Federal income tax  consequences  of the Exchange Offer,  see
"The Exchange Offer - Certain Federal Income Tax Consequences" p.33.

Market Price of Common Stock and Preferred Stock

The Common Stock and Preferred Stock are listed on the Nasdaq  SmallCap  Market.
On November  12,  1996,  three  trading  days prior to the  announcement  of the
Exchange  Offer,  the  closing  sale  prices per share of the  Common  Stock and
Preferred Stock were $2.00 and $2.00,  respectively.  PREFERRED SHAREHOLDERS ARE
URGED TO  OBTAIN  A  CURRENT  MARKET  QUOTATION  FOR THE  COMMON  STOCK  AND THE
PREFERRED STOCK. SEE "MARKET AND TRADING INFORMATION" p.37.



                                      -8-
<PAGE>
No  Brokerage  or Other Fees 

Tendering holders will not be obligated to pay brokerage commissions or fees or,
subject to the instructions in the Letter of Transmittal with respect to special
issuance instructions,  transfer taxes with respect to the exchange of shares of
Preferred Stock pursuant to the Exchange Offer.  Tendering  holders whose shares
are held by a broker,  dealer,  bank or trust company may, however, be charged a
fee for services rendered in connection with the Exchange Offer.

                             DESCRIPTION OF BUSINESS 

        The Company

        The Company was incorporated in 1928, and is engaged  principally in the
        following businesses:

        1. Consumer Products; and

        2. Aviation-Fixed Wing Operations and Services and Helicopter Services.

        Consumer Products

        The Company's consumer packaged  products,  which are distributed in the
United States by the Company's wholly owned subsidiary, Ronson Consumer Products
Corporation  ("RCPC"),  include  "Ronsonol" lighter fluid,  "Multi-Fill"  butane
injectors,  flints,  wicks for lighters,  a multi-use  penetrant spray lubricant
product  under the  trademark  "Multi-Lube",  a spot  remover  under the product
trademark "Kleenol", and a surface protectant under the trademark "GlossTek". In
addition,  the  Company's  consumer  packaged  products  are  marketed in Canada
through Ronson  Corporation of Canada,  Ltd.  ("Ronson-Canada"),  a wholly owned
subsidiary  of the Company.  RCPC and  Ronson-Canada  together  comprise  Ronson
Consumer Products. The Company also distributes its consumer products in Mexico.

        The  consumer  products  are  distributed  through  distributors,   food
brokers,  automotive and hardware  representatives and mass merchandisers,  drug
chains and convenience  stores in the United States and Canada.  Ronson Consumer
Products is a principal  supplier  of packaged  flints and lighter  fuels in the
United States,  Canada and Mexico.  These  subsidiaries'  consumer products face
substantial  competition  from other  nationally  distributed  products and from
numerous  local and private  label  packaged  products.  Since  Ronson  Consumer
Products  produces  products in accordance with its sales  forecasts,  which are
frequently  reviewed  and  revised,   inventory  accumulation  has  not  been  a
significant  factor, and this segment does not have a significant order backlog.
The  sources and  availability  of raw  materials  for this  segment's  packaged
products are not significant factors.

        Ronson Consumer  Products also distributes  three lighter products - the
RONII refillable butane lighter,  the Ronson liquid fuel windproof lighter,  and
the Ronson "Varaflame Ignitor", used for lighting fireplaces, barbecues, camping
stoves and candles.  The lighter  products  are  marketed in the United  States,
Canada and Mexico,  except that the  windproof  lighter is marketed  only in the
United States.






                                      -9-
<PAGE>
        On January 1, 1995,  Ronson Consumer  Products  introduced a new lighter
product,  the RONII  refillable  butane  lighter,  in both the United States and
Canada.  The  RONII is a pocket  lighter  that  meets  the new  child  resistant
requirements  issued by the Consumer  Product  Safety  Commission.  The RONII is
manufactured  for the  Company  in  Spain  and is  sold  through  the  Company's
distribution  channels.  The  RONII  is  priced  competitively  but  has  strong
competition  from several  brands of disposable  lighters and unbranded  imports
from China and other Far Eastern countries.

        The windproof lighter and Varaflame Ignitor are manufactured in Korea in
accordance with the design  specifications  of the Company.  The Company has the
exclusive  right to market  these  products  in the  United  States,  Canada and
Mexico,  and does so through its distribution  channels.  The windproof  lighter
faces strong  competition  and uses Ronson  flints,  wicks and Ronsonol  lighter
fuel. The Varaflame Ignitor is refillable with Ronson butane refills and is less
expensive than most other refillable ignitors.  The Varaflame Ignitor encounters
strong competition from imported disposable ignitors.

        Aviation - Fixed Wing Operations And Services and Helicopter Services

        Ronson Aviation, Inc. ("Ronson Aviation"),  a wholly owned subsidiary of
the Company,  headquartered  at  Trenton-Mercer  Airport,  Trenton,  New Jersey,
provides a wide range of general aviation  services to the general public and to
government  agencies.  Services include air charter,  air cargo, cargo handling,
avionics,  management aviation services,  flight training, new and used aircraft
sales,  aircraft  repairs,  aircraft  fueling,  storage and office rental.  This
subsidiary's  facility is located on 18 acres,  exclusive of four acres on which
Ronson Aviation has a first right of refusal,  and includes a 52,000 square foot
hangar/office  complex,  two aircraft storage units ("T" hangars),  and a 48,500
gallon  fuel  storage  complex.  In its  passenger  and cargo  services,  Ronson
Aviation operates a total of 13 aircraft,  including five twin-engine  airplanes
in charter operations and eight single-engine airplanes in the flight school and
rental fleet.  Ronson  Aviation is an FAA approved  repair station for major and
minor airframe and engine repairs and an avionics repair station for repairs and
installations.  Ronson Aviation is an authorized  Beech Aircraft and Parts Sales
and Service  Center;  a dealer for the Grob  trainer  aircraft  manufactured  in
Germany;  a customer  service  facility for Bell Helicopter  Textron;  and is an
authorized service center for Allison, Pratt & Whitney and Garrett engines.

        Ronson  Aviation is subject to extensive  competition in its air charter
activities, but Ronson Aviation is the only provider of aviation services to the
private,  corporate and commercial  flying public at  Trenton-Mercer  Airport in
Trenton, New Jersey.

Recent Developments

        Prior to October 2, 1995, the Company's Common and Preferred shares were
quoted by the National Association of Securities Dealers,  Inc. ("NASD") through
its Electronic  Bulletin Board. On October 2, 1995, the Company's  Common shares
were  listed on the  Nasdaq  SmallCap  Market,  and on  December  1,  1995,  the
Company's  Preferred  shares  were  listed on the Nasdaq  SmallCap  Market.  The
Company's  Common  shares are quoted  under the  symbol  RONC and the  Preferred
shares under the symbol RONCP.





                                      -10-
<PAGE>
        In  December  1989,  the  Company  adopted  a plan  to  discontinue  the
operations of Ronson Metals Corporation  ("Ronson Metals"),  Newark, New Jersey,
one of the Company's wholly owned subsidiaries. Ronson Metals had sizable losses
in several  years prior to 1987 with reduced  losses  continuing in 1987 through
1989.  In 1990,  operations  ceased at Ronson  Metals,  and Ronson  Metals began
complying with the New Jersey  Industrial  Site Recovery Act ("ISRA"),  formerly
the New Jersey Environmental Clean-up Responsibility Act ("ECRA"), and all other
applicable laws. As part of the plan to sell the properties of the Ronson Metals
discontinued operations,  Ronson Metals has also been involved in termination of
its United States Nuclear Regulatory Commission ("NRC") license. Compliance with
ISRA and NRC requirements has continued through 1995 and into 1996. Although the
Company  believes that it has accrued for all future  costs,  the full extent of
the costs and time required is not  determinable  until  additional  testing and
remediation,  if  any,  has  been  completed  and  accepted  by the  New  Jersey
Department of Environmental Protection and the NRC.

        In October  1993,  the  Company  sold its  hydraulic  units  business in
Charlotte,  North  Carolina,  to Kaiser  Aerospace and  Electronics  Corporation
("Kaiser").  The sale of the  assets  and  business  of Ronson  Hydraulic  Units
Corporation  ("Ronson   Hydraulics"),   Charlotte,   North  Carolina,   was  for
approximately  $11,300,000,  including  the  assumption  by  Kaiser  of  certain
liabilities.  The sale resulted in a net gain to the Company of $3,916,000.  The
Company  utilized a portion of the proceeds to repay its  long-term  debt to its
former  principal  lender,   Foothill  Capital  Corporation,   of  approximately
$5,000,000  in total.  In  January  1995,  the  Company  obtained  financing  of
$2,225,000 from Summit Bank, formerly known as United Jersey Bank, consisting of
a $2,000,000  line of credit and a $225,000 term loan. In December 1995,  Summit
Bank granted the Company a mortgage loan in the amount of $1,300,000.






























                                      -11-
<PAGE>
                                  RISK FACTORS

        In addition to other  information in this  Circular,  the following risk
factors  should be  considered  carefully  in  evaluating  the  Company  and its
business  before making any decision to exchange  shares of Preferred  Stock for
shares of Common Stock.

        Loss of Rights and  Privileges  of Preferred  Shareholders  Who Exchange
Their Shares in the Exchange Offer. As described below, a Preferred  shareholder
who exchanges  all or a portion of his or her  Preferred  Stock for Common Stock
will no longer own the Preferred  Stock  exchanged  and,  consequently,  will no
longer be entitled to any of the rights and  privileges of the Preferred  Stock,
including but not limited to, the fixed  cumulative  dividends  payable thereon,
and the liquidation preference therefor, as follows:

               Loss of Cumulative Quarterly Dividend. Dividends on the Preferred
        Stock are  payable at the rate of $0.21 per share per annum,  quarterly,
        on the fifteenth day of January,  April,  July and October of each year,
        when, as and if declared by the Board of  Directors.  Dividends not paid
        accumulate  daily and all accumulated  dividends must be paid before any
        dividends  are  declared  or paid on the  Common  Stock.  By  exchanging
        Preferred  Stock as provided  herein,  the  Preferred  shareholders  are
        waiving their rights to receive any accumulated and unpaid  dividends on
        the  Preferred  Stock  ($0.9103 per  Preferred  share as of November 15,
        1996).  The Board of Directors  has not declared a dividend on Preferred
        shares  since  April 15,  1994,  and since  that date  dividends  on the
        Preferred  shares have  accumulated.  There can be no assurance that the
        Company will  reinstate the dividends or pay any dividend  arrearages on
        any remaining Preferred Stock after completion of the Exchange Offer.

               Loss of Liquidation Preference. Upon liquidation,  dissolution or
        winding up of the Company,  holders of  Preferred  Stock are entitled to
        receive  liquidation  distributions  equivalent to $1.75 per share (plus
        accumulated and unpaid  dividends) before any distribution to holders of
        the Common Stock or any capital  stock  ranking  junior to the Preferred
        Stock. See "Comparison of Common Stock and  Preferred  Stock-Description
        of Preferred Stock" p.34. By exchanging their Preferred Stock for Common
        Stock as provided  herein,  the Preferred  shareholders  will relinquish
        their right to such liquidation preference.

        Right of  Redemption.  The Company  has the right to redeem  outstanding
shares of Preferred Stock, on thirty days notice,  at a price of $2.25 per share
plus accrued dividends  ($3.1603 per share as of November 15, 1996).  Shares not
exchanged  pursuant to the  Exchange  Offer will  continue to be subject to such
right of redemption.

        No Dividends on Common Stock.  The Company has not paid any dividends on
its Common  Stock since 1975,  and does not expect to pay any  dividends  on its
Common Stock in the foreseeable  future.  See "The Exchange Offer - Dividends on
Common Shares" p.23.








                                      -12-
<PAGE>
        Certain Legal Matters;  Regulatory and Foreign  Approvals;  No Appraisal
Rights.  The  Company is not aware of any  license  or  regulatory  permit  that
appears to be material to its business  that might be adversely  affected by its
exchange of shares of the Preferred  Stock for Common Stock as  contemplated  in
the  Exchange  Offer or of any  approval or other  action by any  government  or
governmental,  administrative  or  regulatory  authority or agency,  domestic or
foreign,  that would be  required  for the  Company's  exchange of shares of the
Preferred  Stock  pursuant to the Exchange  Offer.  Should any such  approval or
other action be required,  the Company currently  contemplates that it will seek
such  approval  or other  action.  The  Company  cannot  predict  whether it may
determine that it should delay the  acceptance of shares of the Preferred  Stock
tendered  pursuant to the Exchange Offer pending the outcome of any such matter.
There can be no assurance  that any such  approval or other  action,  if needed,
would be obtained, or would be obtained without substantial conditions,  or that
the  failure to obtain any such  approval  or other  action  might not result in
adverse consequences to the Company's business.  The Company intends to make all
required filings under the Exchange Act.

        There is no  shareholder  vote required in connection  with the Exchange
Offer.

        No appraisal  rights are available to holders of shares of the Preferred
Stock in connection with the Exchange Offer.

         Certain  Federal  Income  Tax  Consequences.  For  Federal  income  tax
purposes,  a  portion  of the  consideration  received  in the  exchange  may be
taxable,  as a  dividend,  to the extent  described  in detail in "The  Exchange
Offer-Certain Federal Income Tax Consequences" p.33.

        Listing and Trading of Common Stock and Preferred Stock. The exchange of
shares of the  Preferred  Stock  pursuant to the Exchange  Offer will reduce the
number of shares of the Preferred  Stock that might otherwise trade publicly and
the number of  holders of such  shares,  and  depending  on the number of shares
exchanged,  could  adversely  affect the liquidity and market value of remaining
shares held by the public.

        Due to the reduced  number of shares of the  Preferred  Stock  exchanged
pursuant  to the  Exchange  Offer,  the  Preferred  Stock may no longer meet the
requirements of the NASD for continued listing.  If, as a result of the exchange
of shares of the Preferred  Stock  pursuant to the Exchange  Offer or otherwise,
the shares of the Preferred  Stock no longer meet the  requirements  of the NASD
for continued  listing and the listing of the shares of the  Preferred  Stock is
discontinued, the market for the Preferred Stock could be adversely affected.

        The  Preferred  Stock is currently  registered  under the Exchange  Act.
Registration of the Preferred  Stock may be terminated  upon  application of the
Company to the  Commission  pursuant to Section  12(g)(4) of the Exchange Act if
the shares of the  Preferred  Stock are neither  held by 300 or more  holders of
record nor listed on a national securities exchange. Termination of registration
of the  Preferred  Stock under the Exchange Act would  substantially  reduce the
information  required to be furnished by the Company to the holders of shares of
Preferred Stock (although the Company would, among other things,  remain subject
to the  reporting  obligations  under the  Exchange Act as a result of its other
outstanding  securities) and would make certain  provisions of the Exchange Act,
such as the  requirements  of Rule  13e-3  thereunder  with  respect  to  "going
private" transactions, no longer applicable in respect of the Preferred Stock.


                                      -13-
<PAGE>

                              FINANCIAL INFORMATION 

         Annexed hereto are the following:

         Appendix  A.  Ronson's  Annual  Report on Form 10-K for the fiscal year
         ended December 31, 1995.

         Appendix B. Ronson's  Quarterly Report on Form 10-Q for the quarter and
         nine months ended September 30, 1996.

         The  following  table sets forth  certain  financial  information  with
         respect to the Company:

            (a)  Ratio of  earnings  to fixed  charges  for the two most  recent
            fiscal years and for the interim periods.

            (b) Book value per Common  share as of the most  recent  fiscal year
            and as of the latest interim balance sheet.

            (c) Pro forma data reflecting the effect of the tender offer on:

               (1) the  Company's  balance  sheets as of  December  31, 1995 and
               September 30, 1996, and

               (2) the Company's  statements of  operations,  earnings per share
               amount and ratio of earnings to fixed  charges for the year ended
               December  31,  1995 and for the  quarter  and nine  months  ended
               September 30, 1996.
<TABLE>
<CAPTION>

RATIO OF EARNINGS TO FIXED CHARGES

                                                     ACTUAL           PRO FORMA
                                                     ------           ---------
<S>                                                 <C>                <C>
        Fiscal year ended December 31,      

              1995                                  2.11 to 1          2.77 to 1

              1994                                  2.06 to 1

        Nine months ended September 30,

              1996                                  1.01 to 1          1.24 to 1

              1995                                  2.89 to 1

BOOK VALUE PER COMMON SHARE

        As of December 31, 1995                      $(0.26)             $0.64

        As of September 30, 1996                     $(0.04)             $0.79


</TABLE>

                                      -14-
<PAGE>
<TABLE>
<CAPTION>
                                  RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                                          CONSOLIDATED PRO FORMA BALANCE SHEETS

                                                 AS OF DECEMBER 31, 1995

                                                  Dollars in thousands


                                               ASSETS                                         AS                 PRO
                                                                                            REPORTED             FORMA
                                                                                            --------             -----
<S>                                                                                         <C>                 <C>
CURRENT ASSETS:
Cash ...........................................................................            $    64             $    64
Accounts receivable, less allowances for doubtful accounts of $86 ..............              1,940               1,940

Inventories:
        Finished goods .........................................................              5,501               5,501
        Work in process ........................................................                177                 177
        Raw materials ..........................................................                700                 700
                                                                                            -------             -------
                                                                                              6,378               6,378
Other current assets ...........................................................                783                 783

Current assets of discontinued operations ......................................                187                 187
                                                                                            -------             -------
        TOTAL CURRENT ASSETS ...................................................              9,352               9,352

PROPERTY, PLANT AND EQUIPMENT, at cost:
Land ...........................................................................                 19                  19
Buildings and improvements .....................................................              3,477               3,477
Machinery and equipment ........................................................              2,995               2,995
Construction in progress .......................................................                 45                  45
                                                                                            -------             -------
                                                                                              6,536               6,536

Less accumulated depreciation and amortization .................................              4,370               4,370
                                                                                            -------             -------
                                                                                              2,166               2,166

INTANGIBLE PENSION ASSETS ......................................................                419                 419

OTHER ASSETS ...................................................................                764                 764

OTHER ASSETS OF DISCONTINUED OPERATIONS ........................................                702                 702
                                                                                            -------             -------
                                                                                            $13,403             $13,403
                                                                                            =======             =======

</TABLE>





                                                          -15-
<PAGE>
<TABLE>
<CAPTION>
                                        RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES
                                                CONSOLIDATED PRO FORMA BALANCE SHEETS
                                                       AS OF DECEMBER 31, 1995
                                              Dollars in thousands (except share data)


                                LIABILITIES AND STOCKHOLDERS' EQUITY                                      AS                   PRO
                                                                                                       REPORTED               FORMA
                                                                                                       --------               -----
<S>                                                                                                     <C>                 <C>
CURRENT LIABILITIES:
Short-term debt ..........................................................................               $4,472              $4,472
Current portion of long-term debt ........................................................                  211                 211
Current portion of lease obligations .....................................................                   40                  40
Current portion of pension obligations ...................................................                  280                 280
Accounts payable .........................................................................                1,428               1,428
Accrued expenses .........................................................................                1,750               1,750
Current liabilities of discontinued operations ...........................................                  993                 993
                                                                                                         ------              ------
        TOTAL CURRENT LIABILITIES ........................................................                9,174               9,174

LONG-TERM DEBT ...........................................................................                1,728               1,728
LONG-TERM LEASE OBLIGATIONS ..............................................................                   37                  37
PENSION OBLIGATIONS ......................................................................                  287                 287
OTHER LONG-TERM LIABILITIES ..............................................................                   78                  78
LONG-TERM LIABILITIES OF DISCONTINUED OPERATIONS .........................................                   65                  65

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS' EQUITY:
Preferred Stock, no par value, authorized 5,000,000 shares:
12% cumulative convertible, $.01 stated value, outstanding
As Reported, 847,308 and Pro Forma, none .................................................                    8                 --
<CAPTION>
Common Stock, par value $1                                            AS               PRO
                                                                    REPORTED          FORMA
                                                                    --------          -----
<S>                                                               <C>              <C>                  <C>                <C>   
  Authorized shares.................................              11,848,106       11,848,106
  Reserved shares...................................                 917,374           70,066
  Issued (including treasury).......................               1,820,893        3,261,317             1,821               3,261
<CAPTION>
<S>                                                                                                     <C>                 <C>
Additional paid-in capital................................................................               30,308              28,876
Accumulated deficit.......................................................................              (27,081)            (27,081)
Unrecognized net loss on pension plans....................................................               (1,403)             (1,403)
Cumulative foreign currency translation adjustment........................................                  (26)                (26)
                                                                                                         ------              ------
                                                                                                          3,627               3,627
Less cost of treasury shares, 62,087 Common shares........................................                1,593               1,593
                                                                                                         ------              ------
        TOTAL STOCKHOLDERS' EQUITY........................................................                2,034               2,034
                                                                                                         ------              ------
                                                                                                        $13,403             $13,403
                                                                                                        =======             =======
</TABLE>
                                      -16-
<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                           YEAR ENDED DECEMBER 31,1995

                  Dollars in thousands (except per share data)


                                                              AS          PRO
                                                            REPORTED      FORMA
                                                            --------      -----
<S>                                                        <C>         <C>
NET SALES ..............................................   $ 26,953    $ 26,953
                                                           --------    --------
Cost and expenses:
        Cost of sales ..................................     18,416      18,416
        Selling, shipping and advertising ..............      3,340       3,340
        General and administrative .....................      3,141       3,141
        Depreciation and amortization ..................        344         344
                                                           --------    --------
                                                             25,241      25,241
                                                           --------    --------

EARNINGS FROM CONTINUING OPERATIONS
        BEFORE INTEREST AND OTHER ITEMS ................      1,712       1,712

Other expense:
        Interest expense ...............................        541         541
        Other - net ....................................        168         168
                                                           --------    --------
                                                                709         709
                                                           --------    --------

EARNINGS FROM CONTINUING
        OPERATIONS BEFORE INCOME TAXES .................      1,003       1,003

Income tax benefits - net ..............................        497         497
                                                           --------    --------
EARNINGS FROM CONTINUING OPERATIONS ....................      1,500       1,500



Loss from discontinued operations (net of applicable
        deferred income tax benefit of $110) ...........       (860)       (860)
                                                           --------    --------
NET EARNINGS ...........................................   $    640    $    640
                                                           ========    ========


                                  (continued)

</TABLE>



                                      -17-
<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                           YEAR ENDED DECEMBER 31,1995

                  Dollars in thousands (except per share data)

                                  (continued)


                                                              AS          PRO
                                                            REPORTED      FORMA
                                                            --------      -----
<S>                                                        <C>         <C>

EARNINGS (LOSS) PER COMMON SHARE:
Assuming no dilution:
        Earnings from continuing operations ............   $   0.77    $   0.47
        Loss from discontinued operations ..............      (0.50)      (0.27)
                                                           --------    --------
        Net earnings ...................................   $   0.27    $   0.20
                                                           ========    ========

Assuming full dilution:
        Earnings from continuing operations ............   $   0.58         N/A
        Loss from discontinued operations ..............      (0.33)        N/A
                                                           --------    --------
        Net earnings ...................................   $   0.25         N/A
                                                           ========    ========       
</TABLE>

























                                      -18-
<PAGE>
<TABLE>
<CAPTION>
                 RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                         CONSOLIDATED PRO FORMA BALANCE SHEETS

                               AS OF SEPTEMBER 30, 1996

                                 Dollars in thousands


                         ASSETS 
                                                                         AS       PRO
                                                                      REPORTED   FORMA
                                                                      --------   -----
<S>                                                                  <C>       <C>
CURRENT ASSETS:
Cash .............................................................   $    57   $    57
Accounts receivable, less allowances for doubtful accounts of $103     1,899     1,899
Inventories:
        Finished goods ...........................................     6,078     6,078
        Work in process ..........................................        93        93
        Raw materials ............................................       776       776
                                                                     -------   -------
                                                                       6,947     6,947
Other current assets .............................................     1,182     1,182
                                                                     -------   -------
        TOTAL CURRENT ASSETS .....................................    10,085    10,085

PROPERTY, PLANT AND EQUIPMENT, at cost:
Land .............................................................        19        19
Buildings and improvements .......................................     3,605     3,605
Machinery and equipment ..........................................     3,357     3,357
Construction in progress .........................................        55        55
                                                                     -------   -------
                                                                       7,036     7,036

Less accumulated depreciation and amortization ...................     4,564     4,564
                                                                     -------   -------
                                                                       2,472     2,472

INTANGIBLE PENSION ASSETS ........................................       375       375

OTHER ASSETS .....................................................       795       795

OTHER ASSETS OF DISCONTINUED OPERATIONS ..........................       702       702
                                                                     -------   -------
                                                                     $14,429   $14,429
                                                                     =======   =======
</TABLE>








                                         -19-
<PAGE>
<TABLE>
<CAPTION>
                                        RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES
                                                CONSOLIDATED PRO FORMA BALANCE SHEETS
                                                      AS OF SEPTEMBER 30, 1996
                                              Dollars in thousands (except share data)


                                LIABILITIES AND STOCKHOLDERS' EQUITY                                         AS                PRO
                                                                                                          REPORTED            FORMA
                                                                                                          --------            -----
<S>                                                                                                      <C>               <C>
CURRENT LIABILITIES:
Short-term debt ..............................................................................            $ 4,733          $ 4,733
Current portion of long-term debt and leases .................................................                573              573
Accounts payable .............................................................................              1,920            1,920
Accrued expenses .............................................................................              2,008            2,008
Current liabilities of discontinued operations ...............................................                738              738
                                                                                                          -------          -------
        TOTAL CURRENT LIABILITIES ............................................................              9,972            9,972

LONG-TERM DEBT ...............................................................................              1,301            1,301

PENSION OBLIGATIONS ..........................................................................                249              249

OTHER LONG-TERM LIABILITIES ..................................................................                345              345

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS' EQUITY:
Preferred Stock, no par value, authorized 5,000,000 shares:
        12% cumulative convertible, $.01 stated value, outstanding
        As Reported, 837,595 and Pro Forma, none .............................................                  8             --

Common Stock, par value $1 
<CAPTION>
                                                                       AS                PRO
                                                                    REPORTED            FORMA
                                                                    --------            -----
<S>                                                               <C>                <C>                  <C>               <C> 
  Authorized shares ......................................        11,848,106         11,848,106
  Reserved shares ........................................           944,195            106,600
  Issued (including treasury) ............................         1,863,939          3,287,851             1,864            3,288
<CAPTION>

Additional paid-in capital ...................................................................             30,345           28,929
Accumulated deficit ..........................................................................            (26,721)         (26,721)
Unrecognized net loss on pension plans .......................................................             (1,309)          (1,309)
Cumulative foreign currency translation adjustment ...........................................                (31)             (31)
                                                                                                          -------          -------
                                                                                                            4,156            4,156
Less cost of treasury shares, 62,105 Common shares ...........................................              1,594            1,594
                                                                                                          -------          -------
        TOTAL STOCKHOLDERS' EQUITY ...........................................................              2,562            2,562
                                                                                                          -------          -------
                                                                                                          $14,429          $14,429
                                                                                                          =======          =======
</TABLE>
                                      -20-
<PAGE>
<TABLE>
<CAPTION>
              RONSON CORPORATION AND ITS WHOLLY OWNED SUBSIDIARIES

                  CONSOLIDATED PRO FORMA STATEMENTS OF EARNINGS

                      NINE MONTHS ENDED SEPTEMBER 30, 1996

                  Dollars in thousands (except per share data)


                                                              AS           PRO
                                                           REPORTED       FORMA
                                                           --------       -----
<S>                                                        <C>           <C>
NET SALES ..........................................       $18,182       $18,182
                                                           -------       -------
Cost and expenses:
        Cost of sales ..............................        11,560        11,560
        Selling, shipping and advertising ..........         2,617         2,617
        General and administrative .................         2,487         2,487
        Depreciation and amortization ..............           275           275
                                                           -------       -------
                                                            16,939        16,939
                                                           -------       -------
EARNINGS BEFORE INTEREST AND OTHER ITEMS ...........         1,243         1,243
                                                           -------       -------
Other expense:
        Interest expense ...........................           581           581
        Non-recurring charge .......................           434           434
        Other-net ..................................            89            89
                                                           -------       -------
                                                             1,104         1,104
                                                           -------       -------

EARNINGS BEFORE INCOME TAXES .......................           139           139

Income tax benefits - net ..........................           221           221
                                                           -------       -------

NET EARNINGS .......................................       $   360       $   360
                                                           =======       =======
EARNINGS PER COMMON SHARE:

        Assuming no dilution .......................       $  0.13       $  0.11
                                                           =======       =======

        Assuming full dilution .....................       $  0.13           N/A
                                                           =======       =======            


</TABLE>






                                      -21-
<PAGE>
                               THE EXCHANGE OFFER

Terms of the Exchange Offer

        Upon the terms and subject to the conditions of the Exchange Offer,  the
Company is offering to exchange up to 1,423,912 shares of Common Stock for up to
837,595 shares of Preferred Stock,  which  constitute all outstanding  shares of
Preferred  Stock as of the date of this Circular.  Exchanges will be made on the
basis of 1.7 shares of Common  Stock for each share of Preferred  Stock  validly
tendered and accepted for exchange.

        Tendering holders will not be obligated to pay brokerage  commissions or
fees to the Exchange Agent, the Information  Agent or the Company or, subject to
the  instructions in the Letter of Transmittal  with respect to special issuance
instructions,  transfer  taxes  with  respect to the  exchange  of shares of the
Preferred  Stock  pursuant to the  Exchange  Offer,  other than any charges that
individual  brokerage  firms or banks  charge their  clients for other  services
rendered in connection with tendering their shares.

        Pursuant  to the terms and  subject to the  conditions  of the  Exchange
Offer,  the Company will accept for exchange all shares of the  Preferred  Stock
validly tendered and not properly withdrawn prior to the Expiration Time.

        The Exchange Offer is subject to the condition that a minimum of 550,000
shares of the Preferred  Stock shall have been tendered and not withdrawn  prior
to the Expiration Time (the "Minimum Condition").  The Company retains the right
to accept all Preferred shares tendered if the Minimum Condition is not reached.
The Exchange Offer is also subject to certain  additional  conditions.  See "The
Exchange Offer - Conditions of the Exchange Offer" p.31.

        The  Company  will not issue  fractional  shares of  Common  Stock  upon
exchange of the Preferred  shares.  In lieu of issuing  fractional  shares,  the
Company will pay for such  fraction in cash,  based on the closing  price of the
Common Stock on the date Preferred  shares are first accepted for exchange under
the Exchange Offer.  No payment will be made on account of accrued  dividends on
the Preferred shares.

Purpose and Effect of the Exchange Offer

        The  purpose of the  Exchange  Offer is to  eliminate  or  substantially
reduce the number of shares of Preferred Stock outstanding and thereby reduce or
eliminate the need to pay both future and  accumulated  but unpaid  dividends on
Preferred  Stock  prior to the  payment of any  dividend  on Common  Stock.  The
accumulated  dividend as of November  15, 1996 is $0.9103 per  Preferred  share.
Dividends  continue to accumulate on a daily basis. The Company has not been and
does not expect for the  foreseeable  future to be in a position to make payment
of Preferred dividends or of the arrearages on Preferred dividends.

Description of Common Stock Offered

        Voting Rights - The holders of shares of the Company's  Common Stock are
entitled  to one vote per  share on the  election  of  Directors  and all  other
questions on which shareholders are generally entitled to vote. They do not have
cumulative  voting rights, or preemptive or subscription  rights,  and shares of
Common Stock are not redeemable, assessable or convertible.



                                      -22-
<PAGE>
        Dividends  on  Common  Shares - Holders  of  shares of Common  Stock are
entitled to receive  dividends as and when declared by the Board of Directors of
the Company out of funds legally available therefor,  except that the holders of
shares  of  Preferred  Stock  are  entitled  to  receive  cumulative  dividends,
including  Preferred  dividends in arrears,  as and when  declared at the annual
rate of $0.21 per share before any dividend may be declared on Common Stock.

        Election of Directors and New Jersey Statutes - The Company's  Directors
are elected by a majority of the votes cast in three classes, the terms of which
expire in sequential  years. Each class of Directors is elected for a three-year
term,  and  Directors  may be removed  from  office  only for cause and with the
affirmative vote of at least 80% of the voting power of all of the shares of the
Company's shareholders entitled to vote for the election of Directors. Under New
Jersey law, which is applicable to the Company,  any action of the  shareholders
other than the  election of  Directors  may be  authorized  by a majority of the
votes cast at a duly called meeting of stockholders at which a quorum consisting
of the holders of shares entitled to cast a majority of votes at the meeting are
present,  except for the  following:  (a) because  the Company was  incorporated
under a predecessor statute to the current New Jersey business law, the approval
of  two-thirds  of the votes cast is required to authorize any plan of merger or
consolidation,  any amendment to the Company's Certificate of Incorporation, any
sale of all or  substantially  all of the  assets of the  Company or any plan of
dissolution;   (b)  the  Company's  Certificate  of  Incorporation  imposes  the
additional  requirement  that certain  business  combinations be approved by the
affirmative  vote of the  holders  of at least  90% of the  voting  power of the
outstanding  Common  shares of the Company  entitled to vote in the  election of
Directors; and (c) the New Jersey Shareholders Protection Act N.J.S.A.  14A:10A1
et. seq.  ("NJSPA") applied to business  combinations of the Company.  The NJSPA
imposes certain pricing and procedural requirements on business combinations and
could have the effect of delaying,  deferring or  preventing a change of control
of the Company.

        Liquidation  - Upon  liquidation  or other  winding  up of the  Company,
holders of shares of Common Stock are entitled to receive,  pro rata,  after the
prior rights of creditors and Preferred shareholders have been satisfied, all of
the remaining assets of the Company legally available for distribution.

Expiration; Extension; Termination; Amendment; Withdrawal Rights and Conditions

        The  Exchange  Offer will  expire at 5:00 p.m.,  New York City time,  on
December 16, 1996 unless the Company, in its sole discretion, extends the period
during which the Exchange  Offer is open, in which event the Exchange Offer will
expire at the latest  time and date as so extended  by the  Company.  Tenders of
shares of the Preferred  Stock pursuant to the Exchange  Offer are  irrevocable,
except that shares of the  Preferred  Stock  tendered  pursuant to the  Exchange
Offer and not theretofore  accepted for exchange pursuant to the Exchange Offer,
may be  withdrawn  at any time  after  40  business  days  from the date of this
Circular. See "The Exchange Offer - Withdrawal Rights" p.29.

         The  Exchange  Offer is subject to certain  conditions,  including  the
Minimum  Condition.  See "The Exchange  Offer-Conditions  of the Exchange Offer"
p.31.






                                      -23-
<PAGE>
        The Company expressly reserves the right, in its sole discretion, at any
time or from  time to time,  to  extend  the  period  of time  during  which the
Exchange Offer is open by giving oral or written notice of such extension to the
Exchange  Agent  and  making  a public  announcement  thereof.  There  can be no
assurance that the Company will exercise its right to extend the Exchange Offer.
During any extension of the Exchange  Offer,  all shares of the Preferred  Stock
previously  tendered pursuant thereto and not exchanged or withdrawn will remain
subject to the Exchange Offer and may be accepted for exchange by the Company at
the expiration of the Exchange Offer subject to the right of a tendering  holder
to  withdraw  its  shares of the  Preferred  Stock.  See "The  Exchange  Offer -
Withdrawal Rights" p.29.

         The Company also  expressly  reserves the right,  subject to applicable
law, (i) to delay  acceptance for exchange of any shares of the Preferred  Stock
or terminate  the  Exchange  Offer and not accept for exchange any shares of the
Preferred  Stock and promptly  return all such shares to the  tendering  holders
thereof  in the  event  that  the  Minimum  Condition  or any of the  conditions
specified in "The Exchange  Offer - Conditions  of the Exchange  Offer" p.31 are
not  satisfied  or waived by the  Company  or to comply in whole or in part with
applicable law, by giving oral or written notice of such delay or termination to
the Exchange Agent, (ii) to waive any condition to the Exchange Offer and accept
all shares of the Preferred Stock previously tendered pursuant thereto, (iii) to
extend the Expiration Time and retain all shares of the Preferred Stock tendered
pursuant thereto until the expiration of the Exchange Offer as extended, (iv) to
amend the  Exchange  Offer in any respect or (v) to modify the form or amount of
the  consideration  to be paid pursuant to the Exchange  Offer.  If the Exchange
Offer is so amended,  the term "Exchange Offer" shall mean the Exchange Offer as
so amended.  The reservation by the Company of the right to delay acceptance for
exchange of shares of the Preferred  Stock is subject to the  provisions of Rule
13e-4 and Rule 14e-1(c)  under the Exchange Act,  which require that the Company
pay the  consideration  offered  or return  the  shares of the  Preferred  Stock
deposited by or on behalf of holders  thereof  promptly after the termination or
withdrawal of the Exchange Offer.

        Any  extension,  delay,  termination  or amendment of the Exchange Offer
will be followed as promptly as  practicable by a public  announcement  thereof.
Without  limiting  the manner in which the  Company  may choose to make a public
announcement of any extension,  delay,  termination or amendment of the Exchange
Offer,  the Company shall have no obligation to publish,  advertise or otherwise
communicate any such public announcement, other than by issuing a release to the
Dow Jones News Service, except in the case of an announcement of an extension of
the  Exchange  Offer,  in which case the  Company  shall have no  obligation  to
publish,  advertise or otherwise  communicate  such  announcement  other than by
issuing  a  notice  of  such   extension  by  press   release  or  other  public
announcement,  which notice  shall be issued no later than 12:00 Noon,  New York
City time, on the next business day after the  previously  scheduled  Expiration
Time of the Exchange Offer.











                                      -24-
<PAGE>
        If the Company shall  decide,  in its sole  discretion,  to decrease the
number of shares of the Preferred Stock being sought in the Exchange Offer or to
increase  or  decrease  the  consideration  offered  to holders of shares of the
Preferred Stock to be paid in the Exchange Offer and if, at the time that notice
of such  increase or decrease  is first  published,  sent or given to holders of
shares of the Preferred Stock in the manner  specified above, the Exchange Offer
is  scheduled  to expire at any time  earlier  than the  expiration  of a period
ending on the tenth business day from and including the date that such notice is
first so published, sent or given, the Exchange Offer will be extended until the
expiration  of such  period of ten  business  days.  As used in this  paragraph,
"business  day" has the  meaning  set forth in Rule  14d-1  (and  applicable  to
Regulation 14E) under the Exchange Act.

        If the  Company  makes a  material  change in the terms of the  Exchange
Offer or the information  concerning the Exchange Offer, or waives any condition
of the Exchange Offer that results in material  change to the  circumstances  of
the Exchange  Offer,  the Company will  disseminate  additional  Exchange  Offer
materials to the extent  required  under the  Exchange  Act, and will extend the
Exchange  Offer to the extent  required in order to permit holders of the shares
of the Preferred  Stock  adequate time to consider such  materials.  The minimum
period  during  which the  Exchange  Offer must remain open  following  material
changes  in the  terms of the  Exchange  Offer  or  information  concerning  the
Exchange Offer, other than a change in price or percentage of securities sought,
will depend upon the facts and circumstances, including the relative materiality
of the terms or information.

Procedure for Tendering

        The  acceptance  by a holder  of shares  of the  Preferred  Stock of the
Exchange Offer pursuant to one of the procedures set forth below will constitute
an  agreement  between the holder of such  shares and the Company in  accordance
with the terms and subject to the  conditions  set forth in this Circular and in
the Letter of Transmittal.

        No partial  tenders will be accepted.  For shares of the Preferred Stock
to  be  validly  tendered   pursuant  to  the  Exchange  Offer,  the  Letter  of
Transmittal,  properly completed and duly executed,  with any required signature
guarantees,  or an Agent's Message (as hereinafter defined) in connection with a
book-entry  transfer of shares of the Preferred  Stock,  and any other  required
documents,  must be received by the Exchange  Agent at one of its  addresses set
forth on the back cover page of this Circular prior to the  Expiration  Time. In
addition,  either  (i) the  certificates  representing  tendered  shares  of the
Preferred  Stock must be  received by the  Exchange  Agent or such shares of the
Preferred  Stock must be  tendered  pursuant  to the  procedure  for  book-entry
transfers  described below and a confirmation of receipt of such tendered shares
of the  Preferred  Stock must be received by the  Exchange  Agent,  in each case
prior to the Expiration  Time, or (ii) the tendering holder must comply with the
guaranteed delivery procedures described below.

        The method of delivery of shares of the Preferred  Stock,  the Letter of
Transmittal  and all other  required  documents to the Exchange  Agent is at the
election and risk of the holder  tendering such shares and,  except as otherwise
provided herein, the delivery will be deemed made only when actually received by
the  Exchange  Agent.  If sent by mail,  it is  recommended  that the holder use
properly  insured  registered mail with return receipt  requested,  and that the
mailing  be made  sufficiently  in  advance  of the  Expiration  Time to  permit
delivery to the Exchange Agent on or before the Expiration Time.

                                      -25-
<PAGE>
        If a holder desires to tender shares of the Preferred  Stock pursuant to
the Exchange Offer but is unable to locate the  certificates  representing  such
shares to be tendered,  such holder  should  write to or telephone  the Exchange
Agent, Registrar and Transfer Company,  telephone number  1-800-368-5948,  about
procedures for obtaining a replacement  certificate  for shares of the Preferred
Stock and arranging for indemnification.

        NO LETTERS OF TRANSMITTAL  AND NO  CERTIFICATES  REPRESENTING  SHARES OF
PREFERRED  STOCK SHOULD BE SENT TO THE COMPANY OR THE  INFORMATION  AGENT.  SUCH
DOCUMENTS SHOULD ONLY BE SENT TO THE EXCHANGE AGENT.

        Any beneficial  owner whose shares of the Preferred Stock are registered
in the name of a broker, dealer, commercial bank, trust company or other nominee
and who wishes to tender such  shares  should  contact  such  registered  holder
promptly  and  instruct  such  registered  holder to  tender on such  beneficial
owner's behalf.

         Book-Entry  Transfer.  The Company  understands that the Exchange Agent
will  make a  request  promptly  after the date of this  Circular  to  establish
accounts  with respect to the shares of the  Preferred  Stock at The  Depository
Trust  Company  ("DTC")  for the purpose of  facilitating  the  Exchange  Offer.
Subject  to the  establishment  thereof,  any  financial  institution  that is a
participant  in DTC's  system  may make  book-entry  delivery  of  shares of the
Preferred Stock by causing DTC to transfer such shares into the Exchange Agent's
account in accordance with DTC's procedures for such transfer. Although delivery
of shares of the Preferred  Stock may be effected  through  book-entry  transfer
into the  Exchange  Agent's  account at DTC pursuant to DTC's  Automated  Tender
Offer Program ("ATOP") procedures,  a Letter of Transmittal,  properly completed
and duly executed, with any required signature guarantees, or an Agent's Message
in connection with a book-entry transfer, and other required documents,  must in
each case be received by the Exchange Agent at one of its addresses set forth on
the back cover page of this Circular  prior to the  Expiration  Time, or, if the
guaranteed  delivery  procedures  described below are complied with,  within the
time period  provided  under such  procedures.  DELIVERY OF  DOCUMENTS TO DTC IN
ACCORDANCE  WITH ITS  PROCEDURES  DOES NOT  CONSTITUTE  DELIVERY TO THE EXCHANGE
AGENT.

        The term "Agent's  Message"  means a message  transmitted by DTC to, and
received by, the Exchange Agent and forming a part of a book-entry confirmation,
which  states  that  DTC  has  received  an  express   acknowledgment  from  the
participant  in DTC tendering  the shares of the  Preferred  Stock which are the
subject of such book-entry confirmation,  that such participant has received and
agrees  to be  bound by the  terms of the  Letter  of  Transmittal  and that the
Company may enforce such agreement against such participant.

        Signature Guarantees.  All signatures on a Letter of Transmittal must be
guaranteed by an Eligible Institution,  unless the shares of the Preferred Stock
which are the subject of such Letter of  Transmittal  are  tendered or executed,
respectively, (i) by a registered holder (which term, for the purposes described
above,  shall  include any  participant  in DTC whose name appears on a security
position  listing as the owner of shares of the Preferred  Stock) of such shares
who has not  completed  the box  entitled  "Special  Issuance  Instructions"  or
"Special  Delivery  Instructions" on the Letter of Transmittal,  or (ii) for the
account  of an  Eligible  Institution.  If  shares  of the  Preferred  Stock are
registered  in the  name of a  person  other  than the  signer  of a  Letter  of



                                      -26-
<PAGE>
Transmittal,  then the certificate for the shares of the Preferred Stock must be
endorsed by the  registered  holder,  or be accompanied by a stock power in form
satisfactory  to the Company,  duly executed by the registered  holder with such
signatures guaranteed by an Eligible  Institution.  If signatures on a Letter of
Transmittal  are required to be guaranteed,  such guarantees must be by a member
firm or a registered national securities  exchange, a member of the NASD or by a
commercial bank, trust company or savings and loan association  having an office
in the United  States that is a  participant  in the  Security  Transfer  Agents
Medallion Program or the New York Stock Exchange  Medallion Program (each of the
foregoing being referred to as an "Eligible Institution").

        Miscellaneous. Issuance of shares of Common Stock in exchange for shares
of the Preferred  Stock will be made only against deposit of the tendered shares
of the Preferred Stock.

        All  questions  as to  the  form  of  all  documents  and  the  validity
(including  the time of receipt),  eligibility,  acceptance  and  withdrawal  of
tendered shares of the Preferred Stock will be determined by the Company, in its
sole discretion,  which  determination  shall be final and binding.  The Company
expressly  reserves  the  absolute  right to reject any and all  tenders  not in
proper form and to  determine  whether the  acceptance  of or exchange by it for
such tenders would be unlawful.  The Company also  reserves the absolute  right,
subject  to  applicable  law,  to waive or amend  any of the  conditions  of the
Exchange  Offer or to waive any  defect  or  irregularity  in the  tender of any
particular  shares of the  Preferred  Stock.  Neither the Company,  the Exchange
Agent,  the  Information  Agent,  nor any other person will be under any duty to
give  notification of any defects or irregularities in tenders or will incur any
liability for failure to give any such notification.  No tender of shares of the
Preferred  Stock will be deemed to have been  validly made until all defects and
irregularities with respect to such shares have been cured or waived. Any shares
of the  Preferred  Stock  received by the  Exchange  Agent that are not properly
tendered  and as to which  irregularities  have not been cured or waived will be
returned by the Exchange Agent to the  appropriate  tendering  holder as soon as
practicable.  The Company's  interpretation  of the terms and  conditions of the
Exchange  Offer  (including  the  Letter  of  Transmittal  and the  instructions
thereto) will be final and binding on all parties.

Guaranteed Delivery Procedures

         If a holder  desires to tender  shares of the  Preferred  Stock and the
holder's  certificates are not immediately available or time will not permit the
holder's  certificates  for  Preferred  Stock,  Letter of  Transmittal  or other
required  documents to reach the Exchange Agent prior to the Expiration Time, or
the procedure for book-entry  transfer  cannot be completed on a timely basis, a
tender may be effected if:

        (a)  the tender is made by or through an Eligible Institution; and

        (b) prior to the  expiration of the Exchange  Offer,  the Exchange Agent
receives from such Eligible  Institution a properly  completed and duly executed
Notice of Guaranteed  Delivery (by mail or hand delivery)  substantially  in the
form  provided  by the  Company  which  contains a  signature  guaranteed  by an
Eligible Institution in the form set forth in such Notice of Guaranteed Delivery
(unless  such tender is for the account of an Eligible  Institution)  which sets




                                      -27-
<PAGE>
forth the name and  address of the holder of the shares of the  Preferred  Stock
and the number of shares of the Preferred Stock tendered, states that the tender
is being made thereby and  guarantees  that within three  trading days after the
date of the Notice of Guaranteed Delivery,  the Letter of Transmittal,  properly
completed  and duly  executed,  with any required  signature  guarantees,  or an
Agent's  Message  in  connection  with a  book-entry  transfer  of shares of the
Preferred Stock, and any other documents  required by the Letter of Transmittal,
together  with the  shares  of the  Preferred  Stock  will be  deposited  by the
Eligible Institution with the Exchange Agent; and

         (c) all tendered  shares of the Preferred  Stock (or a confirmation  of
book-entry  transfer of such shares into the Exchange Agent's account at DTC) as
well as the Letter of Transmittal,  properly  completed and duly executed,  with
any required  signature  guarantees,  or an Agent's Message in connection with a
book-entry  transfer of shares of the Preferred  Stock,  and any other documents
required by the Letter of Transmittal, are received by the Exchange Agent within
three trading days after the Expiration Time.

         A Notice of  Guaranteed  Delivery may be delivered by hand or mailed to
the  Exchange  Agent  and must  include a  signature  guarantee  by an  Eligible
Institution in the form set forth in such Notice of Guaranteed Delivery.

         Notwithstanding  any other  provision  hereof,  in all cases  shares of
Common Stock will only be issued in exchange for shares of the  Preferred  Stock
accepted for exchange pursuant to the Exchange Offer after timely receipt by the
Exchange Agent of certificates  for such shares (or a confirmation of book-entry
transfer of such shares into the  Exchange  Agent's  account at DTC as described
above), the Letter of Transmittal,  properly  completed and duly executed,  with
any required  signature  guarantees,  or an Agent's Message in connection with a
book-entry transfer, and any other required documents.

Letter of Transmittal

        The Letter of Transmittal  contains,  among other things,  the following
terms and conditions, which are part of the Exchange Offer:

        The party  tendering  shares of the  Preferred  Stock for exchange  (the
"Transferor")  exchanges,  assigns and  transfers  such shares of the  Preferred
Stock to the Company and irrevocably constitutes and appoints the Exchange Agent
as the  Transferor's  agent  and  attorney-in-fact  to cause  the  shares of the
Preferred  Stock to be  assigned,  transferred  and  exchanged.  The  Transferor
represents  and  warrants  that it has the full power and  authority  to tender,
exchange,  assign and transfer the shares of the Preferred  Stock and to acquire
the Common  Stock  issuable  upon the  exchange of such  tendered  shares of the
Preferred Stock in accordance  with the terms of the Exchange  Offer,  and that,
when the same are  accepted  for  exchange,  the Company  will  acquire good and
unencumbered  title to the shares of the  Preferred  Stock free and clear of all
liens,  restrictions,  charges and  encumbrances  and not subject to any adverse
claim.  The  Transferor  also warrants that it will,  upon request,  execute and
deliver  any  additional  documents  deemed by the  Company to be  necessary  or
desirable to complete  the  exchange,  assignment  and transfer of shares of the
Preferred  Stock or transfer  ownership of such shares of the Preferred Stock on
the account books  maintained by DTC. All authority  conferred by the Transferor
will survive the death,  bankruptcy or incapacity  of the  Transferor  and every
obligation  of  the   Transferor   shall  be  binding  upon  the  heirs,   legal
representatives,  successors,  assigns,  executors  and  administrators  of such
Transferor.

                                      -28-
<PAGE>
Withdrawal Rights

        Tenders of shares of the Preferred  Stock pursuant to the Exchange Offer
are irrevocable,  except that shares of the Preferred Stock tendered pursuant to
the Exchange  Offer and not  theretofore  accepted for exchange  pursuant to the
Exchange  Offer,  may be withdrawn  at any time after 40 business  days from the
date of this Circular.

        To be effective,  a written  notice of  withdrawal  delivered by mail or
hand  delivery  must be  timely  received  by the  Exchange  Agent at one of the
addresses set forth in the Letter of Transmittal.  The method of notification is
at the risk and  election of the  holder.  Any such  notice of  withdrawal  must
specify (i) the holder  named in the Letter of  Transmittal  as having  tendered
shares  of the  Preferred  Stock  to be  withdrawn,  (ii) if the  shares  of the
Preferred  Stock are held in certificated  form, the certificate  numbers of the
shares  of the  Preferred  Stock to be  withdrawn,  (iii)  that  such  holder is
withdrawing its election to have such shares of the Preferred  Stock  exchanged,
and (iv) the name of the  registered  holder  of such  shares  of the  Preferred
Stock,  and such notice of  withdrawal  must be signed by the holder in the same
manner as the original  signature on the Letter of  Transmittal  (including  any
required signature guarantees) or be accompanied by evidence satisfactory to the
Company that the person  withdrawing  the tender has succeeded to the beneficial
ownership of the shares of the Preferred Stock being withdrawn.

        The  Exchange  Agent will return the  properly  withdrawn  shares of the
Preferred Stock promptly following receipt of notice of withdrawal. If shares of
the Preferred Stock have been tendered  pursuant to the procedure for book-entry
transfer,  any  notice of  withdrawal  must  specify  the name and number of the
account at DTC to be credited with the withdrawn  shares of the Preferred  Stock
and otherwise comply with DTC's procedures.  All questions as to the validity of
a notice of withdrawal, including the time of receipt, will be determined by the
Company,  and such  determination  will be final  and  binding  on all  parties.
Withdrawal of tenders of shares of the Preferred  Stock may not be rescinded and
any shares of the Preferred  Stock withdrawn will not thereafter be deemed to be
validly  tendered  for the purposes of the Exchange  Offer.  Properly  withdrawn
shares of the  Preferred  Stock,  however,  may be  retendered  by following the
procedures  therefor  described  elsewhere  herein  at  any  time  prior  to the
Expiration Time. See "The Exchange Offer-Procedure for Tendering" p.25.

Acceptance of Preferred Stock; Issuance of Common Stock

        The  acceptance  for exchange of shares of the  Preferred  Stock validly
tendered  and not  properly  withdrawn  will be made as promptly as  practicable
after the Expiration Time. The Company expressly reserves the right to terminate
the  Exchange  Offer  and not  accept  for  exchange  any of the  shares  of the
Preferred  Stock if the Minimum  Condition  or any of the  conditions  set forth
under "The Exchange  Offer - Conditions of the Exchange  Offer" p.31,  shall not
have been satisfied or waived by the Company or to comply,  in whole or in part,
with any applicable law. In addition,  subject to the rules promulgated pursuant
to the  Exchange  Act,  the  Company  expressly  reserves  the  right  to  delay
acceptance of any of the shares of the Preferred Stock for exchange,  to comply,
in whole or in part,  with any  applicable  law.  For  purposes of the  Exchange
Offer, the Company will be deemed to have accepted for exchange validly tendered
and not properly  withdrawn  shares of the  Preferred  Stock if, as and when the




                                      -29-
<PAGE>
Company gives oral or written notice thereof to the Exchange  Agent.  Subject to
the terms and  conditions  of the Exchange  Offer,  issuance of shares of Common
Stock for shares of the Preferred Stock accepted  pursuant to the Exchange Offer
will be made by the  Exchange  Agent  promptly  after  acceptance  thereof.  The
Exchange  Agent  will act as agent for the  tendering  holders  of shares of the
Preferred  Stock for the purposes of  receiving  shares of Common Stock from the
Company. Tendered shares of the Preferred Stock not accepted for exchange by the
Company,  if any, will be returned  without  expense to the tendering  holder of
such shares of the  Preferred  Stock (or, in the case of shares of the Preferred
Stock tendered by book-entry  transfer into the Exchange Agent's account at DTC,
such shares will be  credited  to an account  maintained  at DTC) as promptly as
practicable following the Expiration Time.

        If the Company extends the Exchange Offer, or for any reason whatsoever,
acceptance  for  exchange or issuance of shares of Common  Stock in exchange for
any shares of the Preferred  Stock  tendered  pursuant to the Exchange  Offer is
delayed,  or the Company is unable to accept for exchange or exchange  shares of
the Preferred  Stock  tendered  pursuant to the Exchange  Offer,  then,  without
prejudice to the  Company's  rights set forth  herein,  the  Exchange  Agent may
nevertheless, on behalf of the Company and subject to rules promulgated pursuant
to the Exchange Act,  retain  tendered  shares of the  Preferred  Stock and such
shares may not be withdrawn  except to the extent that the  tendering  holder of
such shares of the Preferred Stock is entitled to withdrawal rights as described
above.

        No  alternative,  conditional,  contingent  or partial  tenders  will be
accepted. All tendering holders, by execution of a Letter of Transmittal,  waive
any right to receive notice of acceptance of their shares of the Preferred Stock
for exchange.

Untendered Shares of the Preferred Stock

         Holders of shares of the Preferred  Stock whose shares are not tendered
and accepted in the Exchange Offer will continue to hold such shares and will be
entitled to all of the rights and preferences, and will be subject to all of the
limitations,  applicable  thereto.  Due to the number of shares of the Preferred
Stock  exchanged  pursuant to the Exchange  Offer,  the  Preferred  Stock may no
longer meet the requirements of the NASD for continued listing and may no longer
continue  to be  registered  under  the  Exchange  Act.  If,  as a result of the
exchange of shares of the  Preferred  Stock  pursuant to the  Exchange  Offer or
otherwise,  the shares of the Preferred Stock no longer meet the requirements of
the NASD for  continued  listing and the listing of the shares of the  Preferred
Stock is  discontinued,  or if the  shares no longer  are  registered  under the
Exchange  Act, the market for the Preferred  Stock could be adversely  affected.
See "Special Factors-Certain Effects of the Exchange Offer; Plans of the Company
after the Exchange Offer" p.35.

Accrued Dividends

        Holders of shares of the Preferred Stock which are accepted for exchange
under the  Exchange  Offer will  relinquish  their  right to receive  payment of
accumulated dividends.

        Dividends on shares of the Preferred Stock not exchanged in the Exchange
Offer will  continue  to accrue  and be  payable  when,  as and if  declared  in
accordance with the terms of the shares of the Preferred Stock.


                                      -30-
<PAGE>
Conditions of the Exchange Offer

        Notwithstanding  any other provision of the Exchange Offer,  the Company
shall not be required to accept for exchange or, subject to any applicable rules
and  regulations  of the  Commission,  including  Rule  13e-4 and Rule  14e-1(c)
(relating  to the  Company's  obligation  to exchange and issue shares of Common
Stock for or  return  tendered  shares of the  Preferred  Stock  promptly  after
termination  of the Exchange  Offer),  exchange and issue shares of Common Stock
for any shares of the Preferred Stock tendered,  and may postpone the acceptance
for exchange of or,  subject to the  restriction  set forth above,  postpone the
exchange  and issuance  of,  shares of Common Stock for shares of the  Preferred
Stock tendered and to be exchanged and may terminate or amend the Exchange Offer
if, at any time prior to the time of acceptance  for exchange of or exchange and
issuance of shares of Common Stock for, any such shares of the  Preferred  Stock
(whether or not any other shares of the Preferred  Stock have  theretofore  been
accepted  for  exchange  or shares of Common  Stock have been  issued in respect
thereof  pursuant to the  Exchange  Offer),  any of the  following  events shall
occur:

               (a) any change (or any condition,  event or development involving
        a  prospective  change)  shall have  occurred or been  threatened in the
        business, properties, assets, liabilities, capitalization, stockholders'
        equity,  financial  condition,  operations,  results  of  operations  or
        prospects of the Company or any of its  subsidiaries,  or in the general
        economic or financial market  conditions in the United States or abroad,
        which,  in the sole  judgment of the  Company,  is or may be  materially
        adverse to the Company and its  subsidiaries  or its  shareholders or to
        the value of the shares of the Preferred  Stock or the Common Stock,  or
        there shall have been a significant  decrease in the market prices of or
        trading in the shares of the Preferred Stock or the Common Stock, or the
        Company shall have become aware of any fact or occurrence  which, in the
        sole  judgment of the  Company,  is or may be  materially  adverse  with
        respect to the value of the shares of the Preferred  Stock or the Common
        Stock or the Exchange Offer's contemplated benefits to the Company; or

               (b) there  shall have  occurred  (1) any  general  suspension  of
        trading in, or  limitation  on prices for,  securities  on any  national
        securities exchange or the over-the-counter market, (2) a declaration of
        a banking  moratorium or any  suspension of payments in respect of banks
        in the United  States,  (3) a declaration  of a national  emergency or a
        commencement   of  a  war,  armed   hostilities  or  other  national  or
        international  calamity  directly  or  indirectly  involving  the United
        States,   (4)  any   limitation   (whether  or  not  mandatory)  by  any
        governmental or regulatory authority on, or any other event which in the
        sole judgment of the Company  might  affect,  the nature or extension of
        credit by banks or other  financial  institutions,  (5) any  significant
        adverse change in the United States securities or financial markets,  or
        (6) in the  case of any of the  foregoing  existing  at the  time of the
        commencement of the Exchange Offer, in the sole judgment of the Company,
        a material acceleration, escalation or worsening thereof; or

               (c) there shall have been any action taken or threatened,  or any
        statute, rule, regulation, pronouncement,  judgment, order or injunction
        proposed,  sought,  promulgated,  enacted,  entered,  enforced or deemed




                                      -31-
<PAGE>
        applicable to the Exchange Offer by any local, state, Federal or foreign
        government  or  governmental  authority  or by any  court,  domestic  or
        foreign,  that, in the sole judgment of the Company,  might, directly or
        indirectly,  (1) make the  acceptance for exchange or issuance of shares
        of Common  Stock for some or all of the  shares of the  Preferred  Stock
        illegal or otherwise  restrict or prohibit  consummation of the Exchange
        Offer,  (2) result in a delay in, or restrict the ability of the Company
        to, or render the Company  unable to, accept for exchange some or all of
        the shares of the Preferred  Stock or to issue some or all of the shares
        of Common Stock in exchange therefor, (3) otherwise adversely affect the
        Company, or (4) result in a material limitation in the benefits expected
        to be derived by the Company as a result of the Exchange Offer; or

               (d) there shall be threatened,  instituted or pending any action,
        proceeding   or  claim  by  or  before   any   court  or   governmental,
        administrative  or regulatory agency or authority or any other person or
        tribunal,  domestic or foreign,  challenging  the making of the Exchange
        Offer,  the  acquisition  by the Company of any shares of the  Preferred
        Stock,  or seeking to obtain any material  damages as a result  thereof,
        or, in the sole judgment of the Company,  otherwise  adversely affecting
        the Company or the value of the shares of the Preferred Stock;

which in the sole  judgment of the Company in any such case,  and  regardless of
the circumstances (including any action or omission by the Company or any of its
respective affiliates or subsidiaries) giving rise to any such condition,  makes
it  inadvisable  to  proceed  with the  Exchange  Offer or such  acceptance  for
exchange  of shares of the  Preferred  Stock or the  issuance  of the  shares of
Common Stock in exchange therefor.

         All the  foregoing  conditions  are for the sole benefit of the Company
and may be asserted by the Company  regardless of the circumstances  giving rise
to such condition and may be waived by the Company,  in whole or in part, at any
time and from time to time, in the sole  discretion  of the Company,  subject to
any  requirements  to extend the Exchange  Offer as  described  above under "The
Exchange Offer-Expiration; Extension; Termination; Amendment; Withdrawal Rights
and Conditions" p.23.

         The failure by the Company at any time to exercise any of the foregoing
rights shall not be deemed a waiver of any such right, and each such right shall
be deemed an ongoing  right  which may be  asserted at any time and from time to
time. Any determination by the Company concerning the foregoing conditions shall
be final and binding.

         If any of the  foregoing  conditions  shall not be satisfied  (or, with
respect to the above enumerated events,  shall have occurred),  the Company may,
subject to  applicable  law, (i)  terminate  the  Exchange  Offer and return all
shares  of the  Preferred  Stock  tendered  pursuant  to the  Exchange  Offer to
tendering  security  holders;  (ii)  extend  the  Exchange  Offer and retain all
tendered  shares  of the  Preferred  Stock  until  the  Expiration  Time for the
extended Exchange Offer; or (iii) waive the unsatisfied  conditions with respect
to the  Exchange  Offer and accept all shares of the  Preferred  Stock  tendered
pursuant to the Exchange Offer.






                                      -32-
<PAGE>
Fees and Expenses; Transfer Taxes

        The costs of the Exchange Offer will be borne by the Company.

        The Company  will pay any  transfer  taxes with  respect to transfer and
exchange of shares pursuant to the Exchange Offer.

        Assuming  that  all  outstanding  shares  of  the  Preferred  Stock  are
exchanged  pursuant to the Exchange  Offer,  it is  estimated  that the expenses
incurred by the Company in  connection  with the Exchange  Offer will  aggregate
approximately  $60,000.  The  Company  will be  responsible  for paying all such
expenses  and  anticipates  that they will be paid  from  available  cash of the
Company.

Certain Federal Income Tax Consequences

        The exchange of Preferred  Stock for Common Stock in the Exchange  Offer
will be treated for Federal  income tax purposes as a tax-free  recapitalization
under Section 368(a)(1)(E) of the Internal Revenue Code of 1986, as amended (the
"Code"). As such, tendering Preferred  shareholders generally will not recognize
gain or loss on the exchange of the Preferred Stock into shares of Common Stock.
However,  a  tendering  Preferred  shareholder  will  be  deemed  to  receive  a
distribution  of  property  (i.e.,  Common  Stock) from the Company in an amount
equal to the lesser of (1) the amount of dividends in arrears (currently $0.9103
per share) on the Preferred  Stock or (2) the excess of the fair market value of
the  Common  Stock  received  over  the  issue  price  of  the  Preferred  Stock
surrendered by such Preferred shareholders.

        Under the Code, this deemed  distribution will be treated as a dividend,
taxable  as  ordinary  income,  to the  extent  of  the  Company's  current  and
accumulated  earnings and profits,  which will not be determinable until the end
of the current fiscal year.  Corporate  Preferred  shareholders  may, subject to
various  restrictions  and  limitations,  be  entitled  to claim the  "dividends
received deduction" with respect to the portion of the deemed distribution which
is treated as a dividend. To the extent that the deemed distribution exceeds the
Company's current and accumulated  earnings and profits, the deemed distribution
will first reduce the tendering Preferred  shareholder's tax basis in the shares
of  Preferred  Stock  exchanged,  and any  further  excess  will  result  in the
Preferred  shareholder  recognizing  capital gain  (assuming that such Preferred
shareholder  held the shares of Preferred Stock as a capital asset). A Preferred
shareholder's  basis in shares of Preferred  Stock then will be increased by the
full  amount of the deemed  distribution,  and its basis in the shares of Common
Stock  received  upon  exchange  will  equal the  former  basis in the shares of
Preferred Stock exchanged (as adjusted above), reduced by any cash received upon
exchange.

        Any  cash  received  by a  tendering  Preferred  shareholder  in lieu of
fractional  shares  of  Common  Stock  will  be  treated  as an  amount  paid in
redemption of such  fractional  shares.  The holding period for the Common Stock
received  upon  exchange  will  include the  tendering  Preferred  shareholder's
holding period in the shares of Preferred  Stock  exchanged.  To the extent that
the cash  received  exceeds a Preferred  shareholder's  basis in the  fractional
shares, the excess will be treated as capital gain.

        Foreign Preferred  shareholders generally will be subject to U.S. income
tax on the portion of any deemed  distribution which is treated as a dividend at
the rate of 30% (or lower treaty rate).

                                      -33-
<PAGE>

         THE  FOREGOING  IS  INCLUDED  HEREIN  FOR  GENERAL   INFORMATION  ONLY.
ACCORDINGLY,  PREFERRED  SHAREHOLDERS SHOULD CONSULT WITH THEIR OWN TAX ADVISORS
AS TO THE SPECIFIC TAX CONSEQUENCES OF THE EXCHANGE OFFER TO THEM, INCLUDING THE
APPLICATION AND EFFECT OF FEDERAL, STATE, LOCAL AND FOREIGN INCOME AND OTHER TAX
LAWS.

                 COMPARISON OF COMMON STOCK AND PREFERRED STOCK 

        The following is a summary  description  of the provisions of the Common
Stock and the Preferred Stock:

        a) Description of Common Stock

         The Common Stock of the  Company,  including  its voting,  dividend and
liquidation rights are described in detail in "The Exchange Offer-Description of
Common  Stock  Offered"  p.22.  Reference  to such  description  is  made  for a
discussion of the terms and conditions of the Common Stock.

        b) Description of Preferred Stock

         Right to  Cumulative  Dividends  - The  holders of shares of  Preferred
Stock are entitled to cumulative  dividends as and when declared by the Board of
Directors of the Company out of funds legally  available  therefor at the annual
rate of $0.21 per share  before any  dividend  may be declared on the  Company's
Common Stock. Dividends on outstanding shares of Preferred Stock accrue from day
to day whether or not earned or declared  and are  cumulative  so that if in any
quarterly  period  dividends  at the rate of 12% per annum have not been paid or
declared  and set  apart,  the amount of the  deficiency  is to be fully paid or
declared and set apart for payment  before any  distribution  may be declared or
paid on, or set apart for the Common Stock.

        Non-Voting  Rights - Preferred  shareholders  are not  entitled to vote,
except  that  the  affirmative  vote of at least a  majority  of the  shares  of
Preferred  Stock,  voting as a class,  is required to  authorize or validate any
amendment,  alteration or repeal of the Company's  Articles of  Incorporation or
By-Laws which would materially adversely affect the rights and privileges of the
Preferred Stock or create or increase the authorized amount of any capital stock
of the Company ranking prior to the Preferred Stock.

        Redemption  Rights - The Preferred Stock is redeemable by the Company on
at least 30 days notice,  in whole or in part at a redemption price of $2.25 per
share plus accrued  dividends.  Unless full accrued dividends have been provided
for all past  periods  and the  current  period  on all  outstanding  shares  of
Preferred  Stock,  or the retirement is effected  pursuant to purchase offers to
all holders of Preferred Stock on a comparable  basis, no outstanding  Preferred
Stock may be redeemed or retired until all of the Preferred Stock is redeemed or
retired.  Holders of shares of  Preferred  Stock may convert each share into one
share of the  Company's  Common  Stock at any time unless  previously  redeemed,
subject to adjustment in the event of a subdivision or combination of the Common
Stock,  change of Common Stock into any other class of stock,  declaration  of a
stock dividend on the Common Stock, or offers to the holders of shares of Common
Stock of rights to subscribe for shares or other securities of the Company.





                                      -34-
<PAGE>
        Liquidation or Merger - In the event of the liquidation or other winding
up of the Company, whether voluntary or involuntary,  holders of Preferred Stock
are entitled to a  liquidation  preference of $1.75 per share plus the amount of
all accrued  dividends  before any distribution or payment is made to holders of
Common Stock.  A  consolidation  or merger of the Company with or into any other
corporation is not deemed to be a liquidation for that purpose.

                                 SPECIAL FACTORS

Fairness of the Exchange Offer

         The Company  believes that the Exchange Offer is fair to the holders of
shares of its Preferred Stock and to holders of its Common Stock. In considering
the  fairness of the  Exchange  Offer,  the  Company  considered  the  following
factors:  (a) the  likelihood  that  dividends  would not be paid or declared on
shares of  Preferred  Stock for the  foreseeable  future;  (b) the  existing and
growing  arrearage in the payment of dividends on shares of Preferred Stock; (c)
the relative  market  values of shares of  Preferred  Stock and shares of Common
Stock;  (d) the  advantages  and savings to the Company that the Exchange  Offer
would provide. See "The Exchange Offer-Purpose and Effect of the Exchange Offer"
p.22. The Company did not ascribe any particular  weight to any of the foregoing
factors in relation to the other  factors.  Neither the Company nor the Board of
Directors  received or  reviewed  any report,  opinion or  appraisals  which are
materially  related to the  Exchange  Offer,  including  but not  limited to any
report,  opinion or appraisal relating to the consideration to be offered to the
holders  of shares of  Preferred  Stock of the  Company or the  fairness  of the
transaction to the Company.

        The  Exchange  Offer was  unanimously  approved by the  Directors of the
Company, all of whom have indicated that they will tender their shares under the
Exchange Offer. The determination of the consideration  offered was based on the
factors  described above, as well as the relative market values of the shares of
Preferred  Stock and the  shares of Common  Stock,  the  dividend  arrearage  on
Preferred Stock, and the claim of the Preferred shares to the continued  accrual
of dividends and their liquidation preference.

        All of the  Directors who are not employees of the Company have approved
the  Exchange   Offer,   although  they  have  not  retained  any   unaffiliated
representative  to act  solely on behalf of  unaffiliated  shareholders  for the
purposes  of  negotiating  or  preparing  a report  reviewing  the  terms of the
Exchange Offer.  Neither the Company nor the Board of Directors considered other
procedural safeguards in determining the fairness of the Exchange Offer.

Certain Effects of the Exchange Offer; Plans of the Company After the Exchange
Offer

        Following  the  consummation  of the  Exchange  Offer,  the business and
operations of the Company will be continued by the Company substantially as they
are currently being conducted. Except as disclosed in this Circular, the Company
has no present plans or proposals  that would result in (i) the  acquisition  by
any person of any material  amount of additional  securities of the Company,  or
the  disposition  of any material  amount of securities of the Company,  (ii) an
extraordinary   corporate  transaction,   such  as  a  merger,   reorganization,
liquidation  or sale or transfer of a material  amount of assets  involving  the
Company or any of its  subsidiaries,  (iii) any change in the  present  Board of



                                      -35-
<PAGE>
Directors or management of the Company, including, but not limited to, a plan or
proposal  to change the number or term of the  Directors,  to fill any  existing
vacancy  on the  Board  of  Directors  or to  change  any  material  term of the
employment  contract of any executive  officer,  (iv) any material change in the
present  dividend  rate or  policy  or  indebtedness  or  capitalization  of the
Company,  (v) any other material change in the Company's  corporate structure or
business or (vi) any changes in the Company's  charter,  By-Laws or  instruments
corresponding  thereto or any other actions which may impede the  acquisition or
control of the Company by any person.

        Following the expiration of the Exchange Offer,  the Company may, in its
sole  discretion,  determine to redeem the shares or to purchase  any  remaining
shares of the Preferred Stock through privately  negotiated  transactions,  open
market purchases or another exchange or tender offer or otherwise, on such terms
and at such prices as the Company may determine  from time to time, the terms of
which purchases or offers could differ from those of the Exchange Offer,  except
that the Company  will not make any such  purchases  of shares of the  Preferred
Stock until the  expiration  of ten business days after the  termination  of the
Exchange Offer.  Any possible future  purchases of shares of the Preferred Stock
will depend upon the  Company's  business and  financial  position,  alternative
investment  opportunities  available to the Company, the results of the Exchange
Offer and general economic and market conditions.

        Holders of shares of the Preferred  Stock who do not tender their shares
in the Exchange  Offer will continue to hold such shares and will be entitled to
all  of  the  rights  and  preferences,  and  will  be  subject  to  all  of the
limitations, applicable thereto.

         All shares of the Preferred Stock exchanged by the Company  pursuant to
the Exchange Offer will be retired and cancelled. Upon cancellation,  the shares
become  authorized but unissued shares of Preferred Stock, no par value, and may
be issued as part of another series of Preferred Stock, no par value. Any shares
of the  Preferred  Stock  remaining  outstanding  after the  Exchange  Offer has
expired  will  continue  to be  redeemable  at the  option of the  Company.  See
"Comparison  of Common Stock and  Preferred  Stock-Description  of the Preferred
Stock-Redemption  Rights" p.34. Upon  liquidation or dissolution of the Company,
holders of shares of the  Preferred  Stock are entitled to receive a liquidation
preference  in the  amount  of  $1.75  per  share  plus  dividends  accrued  and
accumulated but unpaid to the redemption  date,  prior to payment of any amounts
to the holders of the Common Stock.

         THE COMPANY,  ITS BOARD OF DIRECTORS AND ITS EXECUTIVE OFFICERS MAKE NO
RECOMMENDATION AS TO WHETHER ANY SHAREHOLDER  SHOULD EXCHANGE ANY OR ALL OF SUCH
SHAREHOLDER'S  SHARES OF THE  PREFERRED  STOCK  PURSUANT TO THE EXCHANGE  OFFER.
SHAREHOLDERS  MUST MAKE THEIR OWN DECISIONS  WHETHER TO EXCHANGE THEIR SHARES OF
THE PREFERRED STOCK.












                                      -36-
<PAGE>
                         MARKET AND TRADING INFORMATION

The shares of the Preferred Stock are listed on the Nasdaq SmallCap Market.  The
following table sets forth for the calendar  periods  indicated the high and low
closing bid prices for the shares of the Common  Stock and  Preferred  Stock per
share as reported in published financial sources. The data reflects inter-dealer
prices  without  retail markup or markdown and  commission and may not represent
actual transactions:
<TABLE>
<CAPTION>
Common:
                           1996
                           --------------------------------------------------------------------- 
                           Quarter               1st                2nd                   3rd                 
                           --------------------------------------------------------------------- 
<S>                        <C>                 <C>                  <C>                   <C>                <C>
                           High Bid             4 1/8               2 7/8                 2 7/8
                           Low Bid              2 5/8               2 1/4                 2 5/8
<CAPTION>
                           1995
                           ------------------------------------------------------------------------------------------
                           Quarter               1st                2nd                   3rd                4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 5/16              2 3/8                 4 3/4               4 7/8
                           Low Bid              1                     3/4                 1 1/4               2
<CAPTION>
                           1994
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd               4th   
                           ------------------------------------------------------------------------------------------
                           High Bid             1                     3/4                 1 3/8               1 3/8
                           Low Bid                1/2                 3/8                   1/8                 5/8
<CAPTION>
Preferred:
                           1996
                           --------------------------------------------------------------------- 
                           Quarter                1st                 2nd                   3rd              
                           ---------------------------------------------------------------------  
                           High Bid             4 1/8               3                     3
                           Low Bid              2 5/8               2 5/8                 2 5/8
<CAPTION>
                           1995
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd                 4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 3/4               2 1/4                 4 3/4               4 7/8
                           Low Bid              1 1/8                 3/4                 1 1/2               2
<CAPTION>
                           1994
                           ------------------------------------------------------------------------------------------
                           Quarter                1st                 2nd                   3rd                 4th
                           ------------------------------------------------------------------------------------------
                           High Bid             1 1/8                 3/4                 1 5/8               1 3/4
                           Low Bid                1/2                 7/16                  1/4                 5/8
</TABLE>
      


                                                  -37-
<PAGE>
        On November 12, 1996,  three trading days prior to the  commencement  of
the Exchange  Offer,  the closing bid price of the shares of the Preferred Stock
was $2.00 per share and the Common  Stock was $2.00 per  share.  There can be no
assurance  concerning  the prices at which the shares of the Preferred  Stock or
Common Stock might be traded following the Exchange Offer.

         The exchange of shares of the Preferred  Stock pursuant to the Exchange
Offer  will  reduce  the  number of shares of the  Preferred  Stock  that  might
otherwise trade publicly and the number of holders of such shares, and depending
on the number of shares of the Preferred Stock exchanged, could adversely affect
the liquidity and market value of the  remaining  shares of the Preferred  Stock
held by the public. Due to the number of shares of the Preferred Stock exchanged
pursuant  to the  Exchange  Offer,  the  Preferred  Stock may no longer meet the
requirements of the NASD for continued  listing and may no longer continue to be
registered  under the Exchange Act, either of which could  adversely  affect the
market for the  Preferred  Stock.  See "Special  Factors-Certain  Effects of the
Exchange Offer; Plans of the Company After the Exchange Offer" p.35.

        Holders  of shares of the  Preferred  Stock are urged to obtain  current
information with respect to the sales prices of shares of the Preferred Stock.

                    TRANSACTIONS AND ARRANGEMENTS CONCERNING
                        THE SHARES OF THE PREFERRED STOCK

        Based upon the Company's  records and upon  information  provided to the
Company by its Directors, executive officers and affiliates, neither the Company
nor any of its subsidiaries nor, to the best of the Company's knowledge,  any of
the Directors or executive  officers of the Company or any of its  subsidiaries,
nor any associates of any of the foregoing, has effected any transactions in the
Preferred Stock in 1995 or 1996.

        Except as set forth in this Exchange Offer,  neither the Company nor, to
the  best  of the  Company's  knowledge,  any of its  affiliates,  Directors  or
executive  officers  or  any of  the  executive  officers  or  Directors  of its
subsidiaries,  is  a  party  to  any  contract,  arrangement,  understanding  or
relationship  with any other person  relating,  directly or  indirectly,  to the
Exchange Offer with respect to any securities of the Company (including, but not
limited to, any contract, arrangement,  understanding or relationship concerning
the  transfer  of the voting of any such  securities,  joint  ventures,  loan or
option arrangement,  puts or calls, guarantees of loans, guarantees against loss
or the giving or  withholding  of proxies,  consents or  authorizations).  As of
November 15, 1996,  neither the Company nor any  subsidiary or affiliate nor, to
the  Company's  knowledge,  any  of  their  respective  Directors  or  executive
officers, owns any of the shares of the Preferred Stock, except as follows:
<TABLE>
<CAPTION>
                                                            Preferred Shares
                                                            ----------------
<S>                                                             <C>
 Louis V. Aronson II                                            166,979
 Robert A. Aronson                                                  566
 Barton P. Ferris, Jr.                                           25,411
 Erwin M. Ganz                                                    7,843
 Justin P. Walder                                                13,603
 Saul H. Weisman                                                  4,568
 Daryl K. Holcomb                                                   100
 Ronson Corporation Retirement Plan                              91,487
</TABLE>
                                      -38-
<PAGE>
        All  officers,  Directors  and 10%  shareholders  of the Company who own
shares of Preferred  Stock,  have advised the Company that they intend to accept
the Exchange  Offer as  described  herein and that they will tender their shares
for exchange as provided  herein.  The Ronson  Corporation  Retirement Plan, the
Company's  primary pension plan, which holds 91,487 shares of Preferred Stock is
restricted  from  accepting the Exchange  Offer at this time, due to constraints
imposed by the Employee  Retirement  Income Security Act. The Company intends to
make an application to the DOL to permit the plan to participate in the Exchange
Offer.

                      EXCHANGE AGENT AND INFORMATION AGENT 

        Registrar  and  Transfer  Company  will act as  Exchange  Agent  for the
Exchange Offer.  All  correspondence  in connection with the Exchange Offer, the
Letter of Transmittal and the Notice of Guaranteed  Delivery should be addressed
to the Exchange Agent as follows:

                         REGISTRAR AND TRANSFER COMPANY 

             BY HAND ONLY:                      BY MAIL/OVERNIGHT COURIER:
          Tenders & Exchanges
     c/o The Depository Trust Co.                   Tenders & Exchanges
          Transfer Agent Drop                        10 Commerce Drive
      55 Water Street, 1st Floor                    Cranford, NJ 07016
        New York, NY 10041-0099

                              Confirm by Telephone:
                                 1-800-368-5948

               Shareholder Inquiries Regarding Lost Certificates:
                                 1-800-368-5948

        The Exchange  Agent is also the transfer  agent for the Preferred  Stock
and the Common Stock of the Company.
























                                      -39-
<PAGE>
        Morrow & Co., Inc. will act as Information Agent for the Exchange Offer.
In such  capacity,  the  Information  Agent will  assist with the mailing of the
Circular  and  related  materials  to owners of shares of the  Preferred  Stock,
respond to  inquiries  of and  provide  information  to holders of shares of the
Preferred  Stock in connection with the Exchange Offer and provide other similar
advisory  services as the Company may request from time to time.  All  inquiries
relating to the Exchange  Offer should be directed to the  Information  Agent as
follows:

                               MORROW & CO., INC.

                                909 Third Avenue
                            New York, New York 10022

                                 Call toll-free:
                                 1-800-566-9058

        The Company will pay the Information  Agent and the Exchange Agent their
reasonable and customary  compensation for their services in connection with the
Exchange Offer.  In addition,  the Company will reimburse the Exchange Agent and
the Information  Agent for their  reasonable  out-of-pocket  expenses,  and will
indemnify  the  Exchange  Agent  and  the  Information   Agent  against  certain
liabilities and expenses in connection with their  services,  including  certain
liabilities  under  the  Federal  securities  laws.  The  Company  will also pay
brokerage houses and other  custodians,  nominees and fiduciaries the reasonable
out-of-pocket  expenses  incurred by them in forwarding  copies of this Circular
and related  documents to beneficial  holders of shares of the Preferred  Stock,
and in handling or forwarding tenders or consents for their customers.

        Directors,  officers and regular employees of the Company,  none of whom
will be  specifically  compensated  for such  services,  may contact  holders of
shares of the Preferred Stock by mail, telephone, facsimile transmission, telex,
telegraph and personal interviews  regarding the Exchange Offer, and may request
brokers,  dealers,  commercial  banks,  trust  companies  and other  nominees to
forward this Circular (and all related materials) to beneficial owners of shares
of the Preferred Stock.






















                                      -40-
<PAGE>

                              LETTER OF TRANSMITTAL
   To Accompany Certificates Representing Shares of 12% Cumulative Convertible
                        Preferred Stock, No Par Value, of
                               RONSON CORPORATION
                 EXCHANGE AGENT: REGISTRAR AND TRANSFER COMPANY
                                For Information:
                               1-800-368-5948 x760

By Hand, Overnight                                           By Hand Only:
Courier or Mail:                                             c/o The Depository
                                                             Trust Co.
10 Commerce Drive                                            Transfer Agent Drop
Cranford, New Jersey 07016                                   55 Water Street,
                                                             1st Floor
                                                             New York, NY
                                                             10041-0099

<TABLE>
                                         DESCRIPTION OF CERTIFICATE(S) SURRENDERED
- ---------------------------------------------------------------------------------------------------------------------------
                                     Certificate(s) Enclosed (Attach list if necessary)
- ---------------------------------------------------------------------------------------------------------------------------
<S>                     <C>                                                           <C>               <C>
                                                                                                          Total Number of
                                   (See Instructions)                                 Certificate       Shares Represented
                        Name and Address of Registered Holder(s)                       Number(s)         by Certificate(s)
- ---------------------------------------------------------------------------------------------------------------------------

- ---------------------------------------------------------------------------------------------------------------------------

- ---------------------------------------------------------------------------------------------------------------------------

- ---------------------------------------------------------------------------------------------------------------------------

- ---------------------------------------------------------------------------------------------------------------------------

- ---------------------------------------------------------------------------------------------------------------------------
                                                                                     TOTAL SHARES


</TABLE>
           PLEASE READ CAREFULLY THE INSTRUCTIONS ON THE REVERSE SIDE 

Ladies and Gentlemen:
      The  undersigned  hereby accepts the Exchange Offer made to the holders of
shares of 12% Cumulative  Convertible  Preferred Stock, no par value ("Preferred
Stock") of Ronson Corporation  ("Ronson")  pursuant to the terms of the Offering
Circular  dated  November 15, 1996, as amended.  The shares  represented  by the
above described Ronson Preferred Stock  certificate(s) are herewith  surrendered
to you in exchange  for  certificate(s)  representing  shares of Common Stock of
Ronson at a rate of 1.7 shares of Common Stock for each share of Preferred Stock
surrendered.  The undersigned  hereby  represents that he/she has full power and
authority  to  submit,  sell,  assign  and  transfer  the  stock  certificate(s)
described  above.  Upon request,  the  undersigned  will execute and deliver any
additional  documents deemed  appropriate or necessary by Ronson or the Exchange
Agent in connection with the surrender of such certificate(s).
<PAGE>
      NOTE:  For  information  on the  Federal  income tax  consequences  of the
Exchange,  see  "Federal  Income Tax  Consequences"  at page 33 of the  Offering
Circular.  RONSON PREFERRED SHAREHOLDERS SHOULD CONSULT THEIR OWN ADVISORS AS TO
THE TAX CONSEQUENCES OF THE EXCHANGE ON INDIVIDUAL SHAREHOLDERS, INCLUDING STATE
AND LOCAL TAX EFFECTS.

      The undersigned hereby  irrevocably  constitutes and appoints the Exchange
Agent as the true and lawful attorney-in-fact of the undersigned with full power
of substitution  (such power of attorney being deemed to be an irrevocable power
coupled  with an  interest)  to exchange  certificate(s)  formerly  representing
shares of Preferred Stock,  together with all accompanying  evidence of transfer
and authenticity,  for certificate(s)  representing  shares of Common Stock. All
authority  herein  conferred  shall  survive  the  death  or  incapacity  of the
undersigned, and any obligation of the undersigned hereunder shall be binding on
the heirs, personal representatives,  successors and assigns of the undersigned.
It is understood that cash will be paid in lieu of fractional shares at the rate
determined pursuant to the Offering Circular.

      Please  issue the  certificate(s)  for the  shares of Common  Stock in the
above  name and mail to the  undersigned  at the  address  shown  above,  unless
special instructions are shown below.
<PAGE>


                         SPECIAL ISSUANCE INSTRUCTIONS


To be completed ONLY if certificate(s) are to be issued and mailed to OTHER than
the registered holder(s).

Stock must be properly assigned and signatures guaranteed.  (See Instruction 2 &
3.)

Issue and mail certificate(s) to (please print):

 Name:__________________________________________
                   (Please Print)

 Address:_______________________________________

 _______________________________________________ 
 
 _______________________________________________ 
                 (including Zip Code)

<PAGE>

                          SPECIAL DELIVERY INSTRUCTIONS 


  To be  completed  ONLY if  certificate(s) are to be issued  to the  registered
  holder(s) but mailed to OTHER than the address of record.

  Mail certificate(s) to (please print):

  Name:_________________________________________
                   (Please Print)

  Address:______________________________________

  ______________________________________________
 
  ______________________________________________ 
                (including Zip Code)


  Very truly yours,


  Signature(s)  of  registered   holder(s)   exactly  as  name  appears  on  the
  certificate(s) or by person(s)  authorized to become  registered  holder(s) by
  certificate(s) and document(s) transmitted herewith.

<PAGE>
     This Letter of Transmittal must be signed by registered  holder(s)  exactly
as name  appears  on the  certificate(s),  or by the  authorized  agent  of such
registered  holder(s),  or by  person(s)  to whom the  certificate(s)  are to be
issued. (See Instructions 3 & 4.)



IMPORTANT-PLEASE SIGN AND DATE BELOW AND COMPLETE SUBSTITUTE FORM W-9 ON REVERSE
                    (See Instruction 4 on the reverse hereof)



Dated:_______________________________


____________________________________       _____________________________________
                     Signature(s) of Shareholder(s) or Agent 


            Telephone Number:____________________________


            _____________________________________________________________
            Signature(s)                                      (Authorized
            Guaranteed                                         Signature)

                 (See Instruction 2 and 3 on the reverse hereof) 

<PAGE>
                                  PAYER'S NAME:


SUBSTITUTE
Form W-9

(See Instruction 8)
Please fill in your name and address below.

__________________________________________
Name

__________________________________________
Address (number and street)

__________________________________________
City, State and Zip Code

Department of the Treasury
Internal Revenue Service

Payer's Request for Taxpayer
Identification Number

<PAGE>


Part 1 -- PLEASE PROVIDE YOUR TIN IN THE BOX AT THE RIGHT AND CERTIFY BY SIGNING
AND DATING BELOW.


__________________________________________ 
Social Security Number(s)

OR

__________________________________________
Employer Identification Number(s)


<PAGE>

Part 2 -- Certification -- Under Penalties of Perjury, I certify that:

(1)  The number shown on the form is my correct Taxpayer  Identification  Number
     (or I am waiting for a number to be issued to me) and

(2)  I am not subject to backup withholding  because (a) I am exempt from backup
     withholding,  or (b) I have  not  been  notified  by the  Internal  Revenue
     Service  ("IRS")  that I am  subject to backup  withholding  as a result of
     failure to report all  interest or  dividends or (c)the IRS has notified me
     that I am no longer subject to backup withholding.

Part 3 --  Awaiting TIN      [   ]

Part 4 --  For Payee Exempt from Backup Withholding

           Exempt            [   ]


Certificate  Instructions  -- You must cross out Item (2) in Part 2 above if you
have  been  notified  by the  IRS  that  you are  currently  subject  to  backup
withholding because of under reporting interest or dividends on your tax return.
However,  if after  being  notified  by the IRS that you were  subject to backup
withholding, you received another notification from the IRS stating that you are
no longer subject to backup  withholding,  do not cross out Item (2). If you are
exempt from backup withholding, check the box in Part 4 above.

SIGNATURE __________________________________________      DATED _________, 199__


NOTE:  FAILURE TO COMPLETE AND RETURN THIS FORM MAY RESULT IN BACKUP WITHHOLDING
OF 31% OF ANY PAYMENTS MADE TO YOU PURSUANT TO THE EXCHANGE OFFER. PLEASE REVIEW
INSTRUCTION 8 BELOW REGARDING CERTIFICATION OF TAXPAYER IDENTIFICATION NUMBER ON
SUBSTITUTE FORM W-9.

           YOU MUST COMPLETE THE FOLLOWING CERTIFICATE IF YOU CHECKED
                    THE BOX IN PART 3 OF SUBSTITUTE FORM W-9


             CERTIFICATE OF AWAITING TAXPAYER IDENTIFICATION NUMBER

I certify under penalties of perjury that a Taxpayer  Identification  Number has
not been issued to me, and either (a) I have mailed or delivered an  application
to receive a Taxpayer  Identification Number to the appropriate Internal Revenue
Service Center or Social Security  Administration Office or (b) I intend to mail
or deliver an  application  in the near future.  I  understand  that if I do not
provide a Taxpayer Identification Number to you within 60 days, you are required
to withhold 31% of all reportable payments thereafter made to me until I provide
a number.

SIGNATURE __________________________________________      DATED _________, 199__

<PAGE>
                  INSTRUCTIONS FOR SURRENDERING CERTIFICATE(S)
     Forming Part of the Terms and Conditions of this Letter of Transmittal 

     1. General.  The Letter of Transmittal  properly filled in and signed by or
on behalf of the registered holder(s) (or properly constituted assignees) of the
surrendered  certificate(s)  must accompany  certificate(s) for shares of Ronson
Common Stock surrendered to the Exchange Agent,  Registrar and Transfer Company,
at the addresses set forth on the face of this Letter of  Transmittal.  For your
convenience, a return envelope addressed to the Exchange Agent is enclosed.
     The method of delivery of the  certificate(s)  is at the option and risk of
the shareholder,  but if the certificate(s) or documents are sent by mail, it is
suggested  that  insured  or  registered  mail  be used  for  the  shareholder's
protection.
     Insert in the box at the top of the Letter of Transmittal  the  certificate
number(s)  of the  Preferred  Stock  certificate(s)  which you are  surrendering
herewith and the number of shares represented by each certificate.  If the space
provided is insufficient, attach a separate sheet listing this information.
     2. Issuance in Same Name. If the  certificate(s) for shares of Common Stock
are  to  be  issued  to  the  registered  holder(s)  of  the  surrendered  stock
certificate(s),   the   surrendered   certificate(s)need   not  be  endorsed  or
accompanied  by  instruments  of  assignment  and  transfer,  nor is a signature
guarantee required.
     3.  Special  Issuance  Instructions.  If the  certificate(s)  for shares of
Common Stock are to be issued to a person other than the registered holder(s) of
the surrendered certificate(s),  the surrendered certificate(s) must be endorsed
to such person or accompanied by appropriately  endorsed stock powers. In either
event,  signatures  must be guaranteed by an eligible  financial  institution or
broker  who is a  member/participant  in a  Medallion  Program  approved  by the
Securities Transfer Association,  Inc. The person to whom the certificate(s) for
shares  of  Common  Stock are to be  issued  must  furnish  a  correct  Taxpayer
Identification Number and sign and date the substitute Form W-9.
     4. Endorsement; Authority. In case any endorsement is executed by an agent,
attorney, executor, administrator, trustee, guardian or other fiduciary, or by a
person  acting in any  other  fiduciary  or  representative  capacity,  or by an
officer of a corporation  on behalf of the  corporation,  the full title of such
person  must be given and proper  documentary  evidence of his  appointment  and
authority  to  act  in  such  capacity  (including,  where  necessary,  By-Laws,
corporate  resolutions  and court orders) must be forwarded with the surrendered
stock certificate(s) and this Letter of Transmittal.
     5.  Denominations  of  Certificate(s).  Unless specific  denominations  are
requested  at the time of  exchange,  a single  certificate  will be  issued  in
exchange for those surrendered with this Letter of Transmittal.
     6. Lost Certificate(s). If the certificate(s) which a registered holder (or
transferee)  wants to surrender has been lost or destroyed,  that fact should be
indicated  on the  face of this  Letter  of  Transmittal  which  should  then be
delivered to the Exchange  Agent after being  otherwise  properly  completed and
duly  executed.  In such  event,  the  Exchange  Agent will  forward  additional
documentation  necessary to be completed  in order to  effectively  replace such
lost or destroyed certificate(s).
     7.  Validity of  Surrender;  Irregularities.  All questions as to validity,
form and  eligibility of any surrender of  certificate(s)  will be determined by
Ronson  (which may delegate the power to so determine in whole or in part to the
Exchange  Agent),  and such  determination  shall be final and  binding.  Ronson
reserves the right to waive any  irregularities  or defects in the  surrender of
any  certificate(s)  and its  interpretation of the terms and conditions of this
Letter of Transmittal or any other documents delivered therewith with respect to
such  irregularities or defects shall be final and binding. A surrender will not
be deemed to have been  validly made until all  irregularities  and defects have
been cured or waived.
<PAGE>
     8.  Substitute  Form W-9.  Each  surrendering  shareholder  is  required to
provide the Exchange Agent with such holder's  correct  Taxpayer  Identification
Number ("TIN") on the Substitute Form W-9 and to certify whether the shareholder
is subject to backup  withholding.  Failure to provide such  information  on the
form may subject the surrendering  shareholder to Federal income tax withholding
at a rate of 31% on payments made to such surrendering  shareholder with respect
to the shares.
     9. Inquiries. All inquiries with respect to the surrender of certificate(s)
of Preferred Stock should be made directly to the Exchange Agent,  Registrar and
Transfer Company at 1-800-368-5948,  or to the Information  Agent, Morrow & Co.,
Inc., at 1-800-566-9058.
<PAGE>
                                                               EXECUTIVE OFFICES

RONSON
CORPORATION


CORPORATE PARK III CAMPUS DRIVE                           TELEPHONE:908-469-8300
P.O. BOX 6707 SOMERSET, NEW JERSEY 08875-6707                  FAX: 908-469-6079



                                             November 15, 1996


To Owners of Ronson 12% Cumulative
   Convertible Preferred Stock:

The accompanying  documents offer you the opportunity to exchange your shares of
12% Cumulative  Convertible  Preferred Stock for shares of Common Stock at a 70%
premium.  This  Exchange  Offer will  terminate  on December  16,  1996,  unless
extended.

PREMIUM OFFERED:  By tendering your shares of Preferred Stock under the Exchange
Offer, you will obtain 1.7 shares of Common Stock for each share of Preferred, a
70% stock  premium over the stock's  conversion  rate of one share of Common for
one share of Preferred.

This means that under this  Exchange  Offer,  you will receive  shares of Common
Stock  having a market  value of  $3.40,  based on a market  price of $2.00  per
share,  a price within the Common  Stock's  market trading range during the past
month.  There is, of course, no assurance of the price at which the Common Stock
will trade.

The  Company  has the  right  to  redeem  the  Preferred  Stock at any time at a
redemption price of $2.25 per share plus accrued dividends ($0.9103 per share as
of November 15, 1996),  for a total  redemption  price of $3.1603 per share. The
redemption  price is  substantially  below the premium price available under the
Exchange  Offer,  assuming the Common Stock  continues to trade around $2.00 per
share.

PURPOSE  OF THE  EXCHANGE  OFFER:  The  decision  was  reached  by the  Board of
Directors  that it is appropriate at this time to offer an exchange of Preferred
Stock for Common  Stock at a 70% premium  rather than  redeeming  the  Preferred
Stock.  This  procedure  avoids a potential  heavy drain on the  Company's  cash
resources,  which  might occur if the  Company  elected to redeem the  Preferred
shares.  The Exchange  Offer will enable the Company to eliminate  its liability
for present and future Preferred dividends through the issuance of Common Stock.
Moreover,  the Company  believes that the issuance of the shares of Common Stock
will increase the Common Stock's market liquidity.

POSSIBLE NEGATIVE CONSEQUENCES OF NOT TENDERING:  It is important that Preferred
shareowners not tendering under the Exchange Offer be aware of certain  possible
negative consequences in the event it becomes effective:
<PAGE>
         (1) Due to the small  number of  Preferred  shares  which would  remain
         outstanding,  it is possible  that  trading  interest in the  Preferred
         Stock will  decrease  and that it may be  delisted  by NASDAQ  from its
         SmallCap  market.  (2) The Preferred Stock may no longer continue to be
         registered under the Securities Exchange Act.

         (3) The Company  will  continue  to have the right to redeem  Preferred
         shares not tendered at the lower redemption price of $3.1603 per share,
         adjusted for future Preferred dividends as they accrue.  Moreover, if a
         shareowner elected to convert the Preferred shares to avoid redemption,
         it  would be on the  basis of one  share  of  Common  for one  share of
         Preferred.

TAX  CONSEQUENCES:  The transaction will be deemed a tax-free  exchange with the
exception  of the value of the  accrued  dividends  of  $0.9103  per share as of
November  15, 1996,  which would be taxable.  We suggest you discuss this matter
with your tax  attorney  or tax  advisor  to  determine  the  extent of your tax
liability.

CONDITION OF EXCHANGE OFFER: The Exchange Offer is conditioned on the receipt of
tenders of a minimum of 550,000  Preferred shares of the total 837,595 Preferred
shares  outstanding.  Of these shares,  a total of 219,070  Preferred shares are
owned by officers  and  directors of the Company,  including  166,979  Preferred
shares owned by me. The officers and directors have stated that they will tender
their Preferred  shares for Common in accordance  with the Exchange  Offer.  The
Company retains the right to accept all Preferred shares tendered if the minimum
number of shares is not reached.

We urge  you to read  the  accompanying  documents  carefully.  If you  have any
questions,  contact  the  Information  Agent,  Morrow  &  Co.,  Inc.,  telephone
1-800-566-9058.

If your  Preferred  shares  are  held in the  name of a  broker,  bank or  other
intermediary,  you will be receiving special instructions as to how to have your
shares tendered.

                                             Sincerely,




                                          /s/Louis V. Aronson II
                                             -------------------
                                             Louis V. Aronson II
                                             President & Chief Executive Officer


<PAGE>
                                                               EXECUTIVE OFFICES

RONSON
CORPORATION


CORPORATE PARK III CAMPUS DRIVE                           TELEPHONE:908-469-8300
P.O. BOX 6707 SOMERSET, NEW JERSEY 08875-6707                  FAX: 908-469-6079



                                             November 15, 1996

To Owners of Ronson Common Stock:

There  has been  mailed  today to all  owners of  shares  of the  Company's  12%
Cumulative  Convertible  Preferred  Stock an Offer to exchange  their shares for
shares of Common  Stock at the rate of 1.7  shares of Common  for each  share of
Preferred.

To the extent the Exchange Offer is accepted by the Preferred  shareowners,  the
Offer will enable the Company to eliminate its liability for present  unpaid and
future  Preferred  dividends  through the  issuance of Common  Stock.  It is the
intention of the Board of Directors to retire all of the Preferred  shares which
the Company acquires under the Offer.

ACCRUED DIVIDEND  LIABILITY:  The unpaid and accrued  dividends on the Preferred
Stock  constitute  a liability  senior to the Common  Stock.  As of November 15,
1996, the accrued dividends amount to $0.9103 per Preferred share,  representing
a total corporate liability of approximately  $762,000.  Dividends accumulate at
the annual rate of $0.21 per share or  approximately  $176,000 each year.  Under
the terms of the Preferred Stock, no dividends may be paid on Common Stock until
all accrued Preferred dividends have first been paid.

Your Board  believes it unlikely  that the Company  will be in a position to pay
any  dividends on the Preferred  Stock any time in the  foreseeable  future.  To
avoid the  inevitable  increase in the burden on the Company and its  underlying
financial  strength,  your  Board  decided  it was in the best  interest  of the
Company to make the Exchange Offer to the Preferred shareowners.

PURPOSE  OF THE  EXCHANGE  OFFER:  Your  Board  believes  there are  substantial
advantages  and benefits  under this Exchange Offer for the owners of the Common
Stock as well as for the owners of the Preferred Stock:

         o The elimination of the accrued and unpaid  dividends,  a right senior
         to the rights of the Common Stock,  will increase the Company's ability
         to obtain capital and strengthen the value of the Common shares.

         o The  elimination  of the accrued  Preferred  dividend  liability will
         allow the Company to direct its cash  resources  into  programs for the
         development  of new  products,  to strengthen  the Company's  marketing
         efforts,  and to  assure  the  growth  and  financial  strength  of the
         Company.

         o The Company's financial statements will be simplified. The retirement
         of the Preferred Stock will increase the book value per Common share to
         $0.79 per share compared to $(0.04) per share, an increase of $0.83 per
         share.

         o The issuance of  additional  Common  shares will  increase the Common
         Stock's market liquidity,  creating greater stability in the pricing of
         the stock.
<PAGE>
THE RIGHT TO REDEEM THE  PREFERRED  STOCK:  The Board  considered  the Company's
right to redeem the Preferred shares at the stated redemption price of $2.25 per
share plus accrued dividends  ($0.9103 per share) at a total cost of $3.1603 per
share.  This option was  rejected  because of the  potential  heavy drain on the
Company's  cash  resources  in the  event  holders  of a  significant  number of
Preferred  shares  decided  to accept the cash  rather  than elect the option of
converting the Preferred shares for an equal number of Common shares.

In the event less than all the Preferred  shares are tendered and accepted under
the Exchange  Offer,  the Company will  continue to have the right to redeem the
remaining outstanding Preferred Stock.

CONDITION OF THE EXCHANGE OFFER: The Exchange Offer is conditioned on the tender
of  550,000   Preferred  shares  of  the  total  of  837,595   Preferred  shares
outstanding.  Of these shares, a total of 219,070  Preferred shares are owned by
officers and directors of the Company,  including 166,979 Preferred shares owned
by me. The  officers  and  directors  have stated  that they will  tender  their
Preferred  shares for Common in accordance with the Exchange Offer.  The Company
retains the right to accept all Preferred  shares tendered if the minimum number
of shares is not reached.

If you are not also a holder of  Preferred  Stock and wish to  receive a copy of
the Exchange Offer,  please contact the Information  Agent,  Morrow & Co., Inc.,
telephone 1-800-566-9058.

                                             Sincerely,




                                          /s/Louis V. Aronson II
                                             -------------------
                                             Louis V. Aronson II
                                             President & Chief Executive Officer
<PAGE>
                                                               EXECUTIVE OFFICES

RONSON
CORPORATION


CORPORATE PARK III CAMPUS DRIVE                           TELEPHONE:908-469-8300
P.O. BOX 6707 SOMERSET, NEW JERSEY 08875-6707                  FAX: 908-469-6079



                                             November 15, 1996


To Owners of Preferred Stock held in the
   name of an intermediary  nominee:
                

There has been mailed  today to all owners of record of shares of the  Company's
12% Cumulative  Convertible Preferred Stock an Offer to exchange their Preferred
shares for shares of Common  Stock at the rate of 1.7 shares of Common Stock for
each share of  Preferred  Stock.  Since your shares are held in a nominee  name,
your copies of the documents and instructions for acceptance will be sent to you
by your broker, bank or other intermediary.

Please note that the expiration date of the Exchange Offer is December 16, 1996,
unless extended. For your information pending your receipt of the Exchange Offer
material,  we are enclosing a copy of the covering  letter which has been mailed
to Preferred  stockholders  of record which  briefly  outlines the nature of the
Exchange  Offer.  Before acting on this Exchange  Offer, we urge you to read the
official documents.

If you have any questions,  please contact the Information Agent,  Morrow & Co.,
Inc., telephone 1-800-566-9058.

                                             Sincerely,




                                          /s/Louis V. Aronson II
                                             -------------------
                                             Louis V. Aronson II
                                             President & Chief Executive Officer
<PAGE>
                                                               November 15, 1996

                               RONSON CORPORATION

                               OFFER TO EXCHANGE
                                Common Stock for
                   12% Cumulative Convertible Preferred Stock
                At a Ratio of 1.7 Shares of Common for Preferred

To Our Clients:


Enclosed for your  consideration  are documents  relating to the Offer by Ronson
Corporation  to  exchange  1.7 shares of Ronson  Common  Stock for each share of
Ronson 12% Cumulative Convertible Preferred Stock.

This  material is being  forwarded  to you as the  beneficial owner of shares of
Ronson Preferred Stock carried by us for your account and not registered in your
name.

A tender of shares can only be made by us as the registered  holder of the stock
and  pursuant  to your  instructions.  Accordingly,  if you wish to tender  your
shares of  Preferred  Stock,  please  instruct  us by  completing,  signing  and
returning to us the  Instruction  Form which appears on the reverse side of this
letter.

If you have any questions  concerning  this matter,  please feel free to contact
our representative responsible for your account.

Because the Offer by its terms will  expire at 5:00 p.m.,  New York City time on
December 16, 1996, it is important that we receive your  instructions  promptly.
Unless previously  accepted,  tendered shares may be withdrawn at any time after
January 15, 1997.
<PAGE>


                          INSTRUCTIONS REGARDING TENDER


The  undersigned  acknowledges  receipt  of  documents  relating  to the  Ronson
Corporation Offer to Exchange.


[   ]  Tender my shares of Ronson Preferred Stock held by you for my account.

[   ]  DO NOT tender my shares of Ronson Preferred Stock held by you for my
       account.


Date: ____________________ ________________________________________________

                           
                           ________________________________________________ 
                                            Signature(s)



             UNLESS A SPECIFIC CONTRARY INSTRUCTION IS GIVEN ABOVE,
    YOUR SIGNATURE(S) HEREON SHALL CONSTITUTE AN INSTRUCTION TO US TO TENDER
                     YOUR SHARES OF RONSON PREFERRED STOCK.

<PAGE>
RONSON                                                           PRESS
CORPORATION                                                      INFORMATION

                       
RONSON CORPORATION                                                 P.O. BOX 6707
PUBLIC RELATIONS OFFICE                                       SOMERSET, NJ 08875


                                              November 14, 1996
        
                           RONSON OFFERS EXCHANGE OF
                   1.7 COMMON SHARES FOR EACH PREFERRED SHARE
                
        
         Ronson  Corporation  (NASDAQ  SmallCap Market:  Common RONC,  Preferred
         RONCP)  announced  today  an  Offer  to  owners  of its 12%  Cumulative
         Convertible Preferred Stock to exchange their shares of Preferred Stock
         for shares of Common Stock at the rate of 1.7 shares of Common for each
         share of  Preferred.  The  Exchange  Offer will expire on December  16,
         1996,  unless  extended.  The  specific  terms  and  conditions  of the
         transaction  are set forth in the  Offering  documents  which are being
         mailed and distributed tomorrow.
        
         The terms of the Exchange Offer represent a 70% premium over the stated
         conversion rate of one share of Common for each share of Preferred. The
         Exchange Offer exceeds the  Redemption  Price of the Preferred and will
         result  in  a   significant   increase  in  the  market  value  of  the
         shareowner's investment in the Company.
        
         "Through the issuance of Common Stock for Preferred,"  Louis V. Aronson
         II, President and Chief Executive Officer, stated, "the Company will be
         able to  eliminate  its  liability  for  presently  unpaid  and  future
         Preferred  dividends,  which are becoming an  increasing  burden on the
         Company's  future."  Preferred  shares  tendered and  accepted  will be
         retired.
        
         The Company stated its expectation  that the issuance of the additional
         Common shares will  increase the Common  Stock's  market  liquidity and
         serve to promote the growth and financial strength of the Company.  The
         Company  is barred  by the terms of the  Preferred  Stock  from  paying
         dividends  on the  Common  Stock  until all  accrued  dividends  on the
         Preferred have first been paid.
        
         The issuance of  additional  Common Stock will  increase the book value
         per Common share to $0.79 compared to a current  $(0.04) per share,  an
         increase of $0.83 per share.
        
         Ronson Corporation is the owner of Ronson Consumer Products Corporation
         and Ronson Corporation of Canada, Ltd.,  manufacturers and marketers of
         Ronson consumer products, including butane and liquid fuel lighters and
         components,  a multi-use  penetrant spray, a spot remover and a surface
         protectant;  and  Ronson  Aviation,  Inc.,  a fixed  base  operator  of
         aircraft  operations   including  aircraft  sales,   charters,   hangar
         facilities, avionics and other services.
        
         Further  information  concerning  the Exchange Offer may be obtained by
         contacting  the  Information  Agent,  Morrow  & Co.,  Inc.,  (telephone
         1-800-566-9058).
<PAGE>
                               RONSON CORPORATION

                         NOTICE OF GUARANTEED DELIVERY

                    (Not to be used for Signature Guarantee)

         As set forth in the  Offering  Circular  dated  November  15, 1996 (the
"Offering  Circular") in the section  entitled  "The  Exchange  Offer-Guaranteed
Delivery Procedures",  this form or one substantially  equivalent hereto must be
used to accept the Exchange Offer if certificates for shares of Preferred Stock,
no par value, of Ronson  Corporation are not immediately  available or time will
not permit such holder's  certificates or other required  documents to reach the
Exchange  Agent  prior  to the  Expiration  Time  (as  defined  in the  Offering
Circular) of the Exchange  Offer.  This form may be delivered by hand or mail to
the Exchange Agent.

               To: Registrar and Transfer Company, Exchange Agent

          By Mail, Hand or                         By Hand Only:
          Overnight Courier:      
          Tenders & Exchanges                      Tenders & Exchanges
                                                   c/o The Depository Trust Co.
                                                   Transfer Agent Drop
          10 Commerce Drive                        55 Water Street, 1st Floor 
          Cranford, NJ  07016                      New York, NY 10041-0099

                                For information:
                                 1-800-368-5948

          DELIVERY OF THIS INSTRUMENT TO AN ADDRESS OTHER THAN AS SET
               FORTH ABOVE WILL NOT CONSTITUTE A VALID DELIVERY.

         This  Notice  of  Guaranteed  Delivery  is not to be used to  guarantee
signatures.  If a  signature  on a  Letter  of  Transmittal  is  required  to be
guaranteed by an "Eligible  Institution"  under the Instructions  thereto,  such
signature  guarantee must appear in the applicable space provided in this notice
and in the signature box on the Letter of Transmittal.
<PAGE>
Ladies and Gentlemen:

         The  undersigned  hereby  tenders to Ronson  Corporation  the shares of
Ronson  Corporation  Preferred Stock listed below, upon the terms of and subject
to the conditions  set forth in the Offering  Circular and the related Letter of
Transmittal  and  the   instructions   thereto,   receipt  of  which  is  hereby
acknowledged,  pursuant to the guaranteed  delivery  procedures set forth in the
Offering Circular, as follows:

Certificate No.                        Number of Shares

__________________________________     ___________________________________

__________________________________     ___________________________________

__________________________________     ___________________________________

__________________________________     ___________________________________

                                       Sign Here

                                       ___________________________________

                                       ___________________________________
                                                 Signature(s)


                                       ___________________________________
                                          Number and Street or P.O. Box

Dated:_______________,1996             ___________________________________
                                              City, State, Zip Code

__________________________________     ___________________________________
Signature(s) Guaranteed                       Authorized Signature(s)
<PAGE>
                                    GUARANTEE

                    (Not to be used for Signature Guarantee)

         The  undersigned,   a  participant  in  the  Security  Transfer  Agents
Medallion Program or the New York Stock Exchange Medallion  Signature  Guarantee
Program or the Stock Exchange Medallion  Program,  (a) represents and guarantees
that the  above-named  person(s)  "own(s)"  the  shares  of  Ronson  Corporation
Preferred  Stock  tendered  hereby  within  the  meaning  of Rule  14c-4  of the
Securities Exchange Act of 1934, as amended,  and (b) guarantees delivery to the
Exchange Agent of certificates  for the shares of Ronson  Corporation  Preferred
Stock tendered hereby, in proper form for transfer or delivery of such shares of
Ronson  Corporation  Preferred  Stock  pursuant  to  procedures  for  book-entry
transfer, in either case with delivery of a properly completed and duly executed
Letter  of  Transmittal  and any other  required  documents,  unless an  Agent's
Message is utilized, all within three trading days after the date hereof.

                                             _______________________________
                                                    Firm Name (Print)

                                             _______________________________
                                                  Authorized Signature

                                             _______________________________
                                              Number and Street or P.O. Box

                                             _______________________________
                                                  City, State, Zip Code

                                             _______________________________
                                              Area Code and Telephone Number

Date:____________________,1996

          DO NOT SEND CERTIFICATE OR ANY OTHER REQUIRED DOCUMENTS WITH
               THIS FORM. THEY SHOULD BE SENT WITH THE LETTER OF
          TRANSMITTAL (UNLESS A BOOK-ENTRY TRANSFER FACILITY IS USED).
 


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