BEST COLLATERAL INC
DEFM14A, 1998-07-15
PERIODICALS: PUBLISHING OR PUBLISHING & PRINTING
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<PAGE>
                          BEST COLLATERAL, INC.
                           2447 MISSION STREET
                        SAN FRANCISCO, CALIFORNIA

                 NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

                       TO BE HELD AUGUST 19, 1998


    Notice is hereby given that the Annual Meeting of Shareholders of 
Best Collateral, Inc. (the "Company"), a Colorado corporation, will be 
held at 10:00 a.m. PDT, on August 19, 1998, at the offices of 
PricewaterhouseCoopers, L.L.P., 333 Market Street, 21st Floor, San 
Francisco, California 94105, for the following purposes:

1.  To elect seven directors to serve until the annual meeting in 1999 
    or until their successors shall be elected and qualified;

2.  To ratify the appointment of PricewaterhouseCoopers, L.L.P., as 
    independent auditors of the Company, for fiscal 1999; and

3.  To transact such other business as may properly come before the 
    meeting or any adjournment thereof.

    The board of directors has fixed the close of business on July 15, 
1998, as the record date for determining those shareholders that will 
be entitled to vote at the meeting.

     _____________________________________________________________

SHAREHOLDERS ARE CORDIALLY INVITED TO ATTEND THE MEETING IN PERSON. IF 
YOU CANNOT ATTEND, PLEASE FILL IN DATE, SIGN AND RETURN THE ENCLOSED 
PROXY IN THE ENCLOSED ENVELOPE SO THAT YOUR SHARES MAY BE VOTED AT THE 
MEETING. YOUR VOTE IS IMPORTANT.

     _____________________________________________________________

                                     By Order of the Board of Directors



                                     Roean Iscoff
                                     Secretary











San Francisco, California
June 26, 1998
<PAGE>
                             PROXY STATEMENT

                           BEST COLLATERAL, INC.

    This Proxy Statement, which will be mailed on or around June 28, 
1998, is furnished to shareholders of Best Collateral, Inc., a Colorado 
corporation (the "Company"), in connection with the solicitation by the 
Company's Board of Directors of proxies in the accompanying form for 
use in voting at the Annual Meeting of Shareholders of the Company (the 
"Meeting") to be held at the offices of PricewaterhouseCoopers, L.L.P., 
333 Market Street, 21st Floor, San Francisco, California 94105, on 
August 19, 1998, at 10:00 a.m. PDT, and any adjournment or postponement 
thereof.

    Shareholders of record at the close of business on July 15, 1998 
(the "record date") will be entitled to one vote at the Meeting for 
each share then held. All shares represented by proxy will be voted in 
accordance with the instructions, if any, given in such proxy.  A 
shareholder may abstain from voting for a particular proposal by 
marking the appropriate box on the accompanying proxy card. If no 
instructions are given, the stockholder's shares will be voted as 
recommended by the board of directors.  Proxies may be revoked at 
anytime before the proxy is voted by giving written notice of 
revocation to the secretary of the Company or by signing and delivering 
a proxy which is dated later, or if the stockholder attends the Meeting 
in person, by either notice of revocation to the inspectors of election 
at the Meeting or by voting at the Meeting.

    The only matters that management intends to present to the Meeting 
are the election of directors (Proposal 1), and the ratification of the 
appointment of PricewaterhouseCoopers, L.L.P., as independent auditors 
of the Company for fiscal 1999 (Proposal 2).  Should any other matters 
be properly presented at the Meeting, the persons named in the 
accompanying proxy will vote upon them in accordance with their best 
judgment.


                           VOTING SECURITIES

    Only stockholders of record at the close of business on July 15, 
1998 will be entitled to vote at the Meeting.  On that date, there were 
issued and outstanding 4,024,990 shares of the Company's $0.10 par 
value common stock ("Common Stock"), entitled to one vote per share.  
In the election of directors, cumulative voting is not allowed.  There 
are no outstanding shares of preferred stock.

    A majority of the outstanding shares of Common Stock, present in 
person or by proxy and entitled to vote will constitute a quorum for 
the transaction of business at the Meeting.  Under Colorado law and the 
Company's Articles of Incorporation, if a quorum is present at the 
Meeting, (I) the seven nominees for election as directors who receive 
the greatest number of votes shall be elected as the directors and (ii) 
Proposal 2 on the proxy card, relating to ratification of the 


                                   1
<PAGE>
appointment of auditors, and any other matters submitted to a vote of 
the stockholders at the Meeting must be approved by the affirmative 
vote of the majority of shares present in person or by proxy and 
entitled to vote on the matter.  In the election of the directors, any 
action other than a vote for a nominee will have the practical effect 
of voting against the nominee.  Abstention from voting on Proposal 2 on 
the proxy card or on any other matter presented at the Meeting will 
have the practical effect of voting against any such matter since it is 
one less vote for approval, while broker nonvotes on any such matter 
will not be considered "shares present" for voting purposes.


BENEFICIAL OWNERSHIP OF THE COMPANY'S COMMON STOCK

    The following table sets forth, as of July 10, 1998, the beneficial 
ownership of the Company's Common Stock (i) by each person or group of 
persons known by the Company to beneficially own more than 5 percent of 
the outstanding Common Stock, (ii) the directors of the Company, (iii) 
the executive officers of the Company, and (iv) directors and executive 
officers as a group.  Except as otherwise noted below, all shares of 
common stock are owned beneficially by the individual listed with sole 
voting and/or investment power.
<TABLE>
<S>           <C>           <C>            <C>           <C>
                                            PERCENT         PERCENT
 NAME AND                    PERCENT         OWNED           OWNED
 BUSINESS     AMOUNT AND     OWNED OF       ASSUMING        ASSUMING
ADDRESS OF    NATURE OF       COMMON       CONVERSION      CONVERSION
BENEFICIAL    BENEFICIAL      SHARES        OF STOCK     OF CONVERTIBLE
  OWNER       OWNERSHIP     OUTSTANDING    OPTIONS (1)      DEBT (2)
- ----------    ----------    -----------    -----------   --------------
Ronald
Verber (3)
              1,945,358        48.4%           41.6%           44.0%

Roean 
Iscoff (3)(4)
                 27,500            *               *               *

Roean Iscoff
Trustee (3):
Iscoff Credit
Trust
                971,428        24.2%           20.8%           22.0%

Iscoff
Survivors
Trust
                971,429        24.2%           20.8%           22.0%

Edward A.
Strobin (3)(5)   
                256,821            *            4.5%            1.3%
</TABLE>

                                   2
<PAGE>
<TABLE>
<S>           <C>           <C>            <C>           <C>
Martin S. 
Gans
(3)(5)
                256,822            *            4.5%            1.3%

John P. 
Carver
(3)(6)
                275,000            *            2.9%            1.7%

Robert E.
Verhoeff (3)(7)
                126,876            *            2.8%               *

Flora B.
Verber (3)(8)
                 35,000            *               *               *

Directors and
Executive
Officers as
a Group
              4,866,234        97.2%           97.6%           93.7%
</TABLE>

(1)   Assumes conversion of all outstanding stock options into shares of 
     Common Stock and includes for each person only those shares that 
     are exercisable within 60 days of the Record Date. The total 
     number of shares outstanding used in calculating this percentage 
     excludes the number of shares of Common Stock subject to options 
     held by other persons that are exercisable within 60 days of the 
     Record Date.

(2)   Assumes conversion of all outstanding convertible debt into shares 
     of Common Stock and includes for each person only those shares 
     that are exercisable within 60 days of the Record Date. The total 
     number of shares outstanding used in calculating this percentage 
     excludes the number of shares of Common Stock subject to 
     conversion held by other persons that are exercisable within 60 
     days of the Record Date.

(3)   The business address of such person is 2447 Mission Street, San 
     Francisco, CA 94110

(4)   Includes 25,000 shares that may be acquired upon conversion of 
     convertible notes (convertible at $1.00 per share).

(5)   Includes 200,000 shares subject to stock options that are 
     exercisable within 60 days of the Record Date and 50,000 shares 
     that may be acquired upon conversion of convertible notes 
     (convertible at $1.00 per share).


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<PAGE>
(6)   Includes 200,000 shares subject to stock options, of which 132,000 
     are exercisable within 60 days of the Record Date and 75,000 
     shares that may be acquired upon conversion of convertible notes 
     (convertible at $1.00 per share).

(7)   Includes 120,000 shares subject to stock options that are 
     exercisable within 60 days of the Record Date.

(8)   Includes 35,000 shares that may be acquired upon conversion of 
     convertible notes (convertible at $1.00 per share).


                          ELECTION OF DIRECTORS
                        (PROPOSAL 1 OF PROXY CARD)

    The Company's Articles of Incorporation and bylaws provide that the 
number of members of the board of directors shall be fixed by 
resolution of the board. The size of the board is currently set at 
seven.  Directors are elected to serve until the next Annual Meeting of 
Shareholders and until their successor shall have been duly elected and 
qualified.

    The Company has no nominating or similar committee of its board of 
directors; therefore, it is the recommendation of the board of 
directors that the board for the coming year, or until their successors 
have been duly elected and qualified, shall consist of a total of seven 
(7) members.  Unless authority is withheld, it is intended that the 
shares represented by proxy will be voted for the election of the 
nominees.  If any nominee is unable to serve for any reason, each proxy 
will be voted for such person(s) as shall be designated by the board of 
directors to replace such nominee(s).  The board of directors has no 
reason to expect that these nominees will be unable to serve.























                                   4
<PAGE>
Certain information concerning such nominees is set forth below:
<TABLE>
<S>               <C>     <C>                         <C>
                          POSITION(S) WITH              PERIOD OF
NAME              AGE       THE COMPANY                  SERVICE
- -------------     ---     ----------------            ---------------
Ronald Verber      60     Chairman of the Board       Since June 1992
                          President

Roean Iscoff       69     Director,
                          Vice President,
                          Secretary                   Since June 1992

Flora B. Verber    54     Director,
                          Vice President              Since June 1992

David B. Verber    37     Director,
                          Vice President              Since March 1993

Edward A. Strobin  64     Director                    Since March 1993

Martin S. Gans     56     Director                    Since March 1993

John P. Carver     63     Director                    Since August 1996
</TABLE>

    Ronald Verber, Roean Iscoff and Flora B. Verber were appointed to 
their respective positions on June 17, 1992 following the merger of 
Security into the Company (those individuals held similar positions 
with Security prior to the merger).

    The following is a brief account of each director's business 
experience during at least the past five years.

RONALD VERBER:    Mr. Verber joined the predecessor of Security in 
1958.  Mr. Verber served as a vice president and secretary of Security 
prior to becoming its president in September 1991.  Mr. Verber is an officer
and a director of Verber-Iscoff Management, Inc., a privately held
California corporation engaged in real estate and management activities.

ROEAN ISCOFF:    Mrs. Iscoff is the widow of Marvin Iscoff, the former 
president and founder of Security and its predecessors.  Mrs. Iscoff 
has worked with all aspects of the pawnshop business, and previously 
served as a vice president and treasurer of Security.  Mrs. Iscoff is 
an officer and a director of Verber-Iscoff Management, Inc., a 
privately held California corporation engaged in real estate rental and 
management activities.

FLORA B. VERBER:    Mrs. Verber has been employed by the Company in 
various positions since March 1971.  She presently serves as a vice 
president of Best Collateral, Inc. Mrs. Verber attended Arellano 
University in Manila, Philippines for four years prior to joining the 
Company.
                                   5
<PAGE>
DAVID B. VERBER:    Mr. Verber became employed by the Company in 
February 1992. He was named a vice president in June 1992 and a 
director in March 1993.  Prior to his employment with the Company, Mr. 
Verber had been a manager of the Fish Market Restaurant in Palo Alto, 
California.  Mr. Verber earned an Associate of Arts degree from the 
College of San Mateo and a Bachelor of Arts degree from California 
State University, San Francisco.

EDWARD A. STROBIN:    Mr. Strobin joined the Company as a director in 
March 1993.  From January 1994 to April 1998, Mr. Strobin served as 
president and CEO of The Nature Company, Inc.  Prior to that, Mr. 
Strobin was the founder, president and CEO of Streamers, Inc., a 15 
store retail merchandising operation.  From 1983 to 1988, Mr. Strobin 
served as the executive vice president and chief operating officer of 
the Banana Republic/Gap clothing retailer in San Francisco, California.  
He also has served as senior vice president with the Gap Corporation in 
San Bruno, California and as a regional vice president of May Company 
Department Stores.  Mr. Strobin has over 33 years of management 
experience in retail merchandising.  Mr. Strobin earned a Bachelor of 
Arts in economics at Brooklyn College and an MBA from Hofstra 
University.

MARTIN S. GANS:    Mr. Gans joined the Company as a director in March 
1993.  Since 1988, Mr. Gans has been a self-employed investor. Prior to 
1987, he served as executive vice president and chief financial officer 
of Sun World International, Inc.  Prior to that he was a partner in 
Touche Ross & Co., a public accounting firm. Mr. Gans serves on the 
board of directors of LSL Biotechnologies, Inc., Odwalla, Inc. and 
International Storage Management NV.  Mr. Gans is a Certified Public 
Accountant and earned a BBA degree from the University of Miami and an 
MBA from Northwestern University.

JOHN P. CARVER:    Mr. Carver joined the Company as a director in June 
1996.  Since 1989, Mr. Carver has been a self-employed investor and 
serves as assistant to the chairman of the Gap, Inc.  From 1977 to 
1989, he served as corporate senior vice president of human resources 
of the Gap, Inc. and from 1970 to 1975 he served as their vice 
president of operations.  From 1975 to 1977, Mr. Carver was a general 
manager for a Bullock's retail store.  Prior to 1970, he held various 
positions within J.C. Penny's and Macys corporate offices.  Mr. Carver 
serves on the advisory committee for Jobs for Youth, A Better Chance 
and the Thacher School and on the board of directors of Soccer World, 
Inc., the Philanthropic Ventures Foundation and the Coyote Point 
Museum.  Mr. Carver earned a Bachelor of Arts degree from Stanford 
University.










                                   6
<PAGE>
OTHER EXECUTIVE OFFICERS

    The following sets forth certain information concerning executive 
officers who are not also directors of the Company:

Robert E. Verhoeff, age 41, joined the Company as vice president of 
finance and administration in June 1993.  From July 1989 to May 1993, 
Mr. Verhoeff served as vice president of finance and administration for 
Dahlgren Control Systems, Inc., South San Francisco, California.  From 
1985-1989 he was with the public accounting firm of Coopers & Lybrand 
serving as Manager, Emerging Business Services Group.  Mr. Verhoeff 
serves on the board of directors of the Collateral Lenders and 
Secondhand Dealers Association of California.  Mr. Verhoeff is a 
Certified Public Accountant and received a Bachelor of Science degree 
from California State University, Hayward.

    Ronald Verber is the father of David Verber and the husband of 
Flora Verber.  No other family relationship exists between any of the 
directors and executive officers of the Company.  Mr. Gans is a 
director of Odwalla, Inc. a publicly held company located in South San 
Francisco, California.  No other director currently serves as a 
director of any company with a class of securities registered pursuant 
to Section 12 of the Securities Exchange Act of 1934 or subject to the 
requirements of Section 15(d) of that act.  During the past five years, 
none of the directors or executive officers of the Company has been 
involved in any legal proceedings that are deemed by the Company to be 
material to an evaluation of their ability or integrity to hold such 
office.


BOARD AND COMMITTEE MEETINGS

    The board of directors held five meetings during the fiscal year.  
Each director attended more than 75 percent of the meetings.

    During the fiscal year ended February 28, 1998 and currently, there 
is no audit, compensation, nominating, executive or similar committee.


DIRECTOR COMPENSATION

    No director of the Company was compensated during the fiscal year 
ended February 28, 1998 for any services as a director under any 
standard arrangement or otherwise.











                                   7
<PAGE>
                          EXECUTIVE COMPENSATION

SUMMARY COMPENSATION TABLE

    The following table sets forth certain information regarding 
compensation paid or accrued during each of the Company's last three 
fiscal years ended February 28, 1998 to its chief executive officer. No 
other executive officers received total compensation exceeding $100,000 
for the last fiscal year.
<TABLE>
<S>                    <C>         <C>          <C>         <C>
Name and                            Annual
Principal Position      Year        Salary      Bonus        Total
- ------------------     -------     --------     -----       --------
Ronald Verber,         2/28/98     $166,219     $20,400     $186,619
Chairman of the        2/29/97     $150,000     $30,000     $180,000
board, President       2/28/96     $150,000         ---     $150,000
</TABLE>
    The aggregate amount of all other compensation received by Mr. 
Verber, including perquisites and other personal benefits, securities, 
or property was less than 10 percent of his total annual salary and 
bonus.

    In March 1993, the Company granted non-qualified stock options to 
purchase shares of its Common Stock to Messrs., Strobin and Gans as an 
incentive to each in connection with business advisory and consultation 
services to be provided by each of the individuals to the Company. Upon 
becoming a board member in August 1996, Mr. Carver was also granted 
non-qualified stock options.

    Each option provided the optionholder the right to purchase 200,000 
shares of the authorized and unissued $0.10 par value Common Stock at 
an option price of $0.40 per share.  The options become exercisable in 
equal increments after each of the first three years in which business 
advisory and consultation services are provided by each of the 
optionholders to the Company and expire ten years from their grant 
date. No shares have been issued under these options.  It is expected 
that any Common Stock issued pursuant to the options will be restricted 
as to transfer.

    In consideration for accepting employment as an executive officer, 
the Company, in June 1993, granted Robert E. Verhoeff a non-qualified 
stock option to purchase 120,000 shares of the authorized and unissued 
$0.10 par value Common Stock at an option price of $0.40 per share.  
The option becomes exercisable in equal increments after each of the 
first two years of continuous employment.  The option terminates in ten 
years or upon termination of employment, if sooner. No shares have been 
issued under this option. It is expected that any Common Stock issued 
pursuant to the option will be restricted as to transfer.






                                   8
<PAGE>
TRANSACTIONS WITH MANAGEMENT

    The following sets forth all material transactions during the last 
two years, or which is proposed, between the Company and its officers, 
directors and affiliates.

1.  The Company is the lessee under a lease entered into November 1, 
    1991 between the Company as lessee and Ronald Verber and the Iscoff 
    Family Trust as lessors for the retail location at 2449 Mission 
    Street, San Francisco, California, for a term of five years and 
    calling for lease payments of $6,000 per month.  The lease expired 
    in November 1996 the Company continues to operate under this lease 
    on a month to month basis.

2.  Periodic working capital loans to the Company from Ronald Verber 
    and the Iscoff Family Trust totaling $349,434 at February 28, 1998, 
    bearing interest at the prime rate (8.50 percent at February 28, 
    1998), due and payable on demand.


                           SECTION 16 REPORTING

    Section 16(a) of the Securities Exchange Act of 1934, as amended, 
requires the Company's officers and directors, and persons who own more 
than 10 percent of a registered class of the Company's equity 
securities, to file reports of ownership and changes in ownership with 
the SEC. Officers, directors and greater than 10 percent stockholders 
are required by SEC regulation to furnish the Company with copies of 
Section 16(a) filings.

    Based solely on its review of copies of such forms received by it 
and written representations from certain reporting persons, the Company 
believes that its officers, directors and greater than 10 percent 
beneficial owners filed the required reports on a timely basis during 
the fiscal year ended February 28, 1998.


             PROPOSAL TO RATIFY PRICEWATERHOUSECOOPERS, L.L.P.,
                              AS AUDITORS
                        (PROPOSAL 2 OF PROXY CARD)

    The independent certified public accounting firm of 
PricewaterhouseCoopers, L.L.P., has been engaged by the Company to 
audit the accounts and financial statements of the Company for the 
fiscal year ending February 28, 1999.

    Although ratification by stockholders of the appointment of 
PricewaterhouseCoopers, L.L.P., is not required by Colorado corporate 
law or the Company's Articles of Incorporation or bylaws, management 
believes a decision of this nature should be made with the 
consideration of the Company's stockholders. If stockholder approval is 
not received, management will reconsider the appointment.



                                   8
<PAGE>
    It is expected that a representative of PricewaterhouseCoopers, 
L.L.P., will be present at the meeting and will be given opportunity to 
make a statement if he so desires. It is also expected that the 
representative will be available to respond to appropriate questions 
from stockholders. 

    The board of directors recommends a vote FOR ratification of the 
appointment of PricewaterhouseCoopers, L.L.P., as principal independent 
accountants for the year ending February 28, 1999.


                   COST AND METHOD OF PROXY SOLICITATION

    All expenses for soliciting proxies, including clerical work, 
printing and postage will be paid by the Company.  The Company will 
reimburse brokers and other persons holding stock in their names, or in 
the name of nominees, for their expenses in sending proxy materials to 
principals and obtaining their proxies.  In addition to solicitations 
by mail, officers, directors and employees of the Company may solicit 
proxies by telephone or by personal interviews.  Such persons will 
receive no additional compensation for such services.


                  ANNUAL REPORT AND FINANCIAL STATEMENTS

    You are referred to the Company's annual report, including 
financial statements, for the year ended February 28, 1998, a copy of 
which is included with this proxy statement, for further information. 
The annual report is not incorporated in this proxy statement and is 
not to be considered part of the soliciting material.


             DEADLINE FOR RECEIPT OF STOCKHOLDER PROPOSALS FOR
            ANNUAL MEETING SCHEDULED TO BE HELD IN AUGUST 1999

    Any proposal by a stockholder to be presented at the Company's 
Annual Meeting of Shareholders held in August 1999, must be received at 
the offices of the Company, 2447 Mission Street, San Francisco, 
California 94110, no later than February 28, 1999.
















                                   9






















































BEST COLLATERAL, INC.
2447 Mission Street
San Francisco, CA  94110



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