DAY RUNNER INC
8-K, 1998-10-30
BLANKBOOKS, LOOSELEAF BINDERS & BOOKBINDG & RELATD WORK
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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                                    FORM 8-K


                                 CURRENT REPORT

     Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934


       Date of Report (Date of earliest event reported): October 30, 1998


                                DAY RUNNER, INC.
             (Exact name of registrant as specified in its charter)


                                    DELAWARE
                 (State or other jurisdiction of incorporation)


        0-19835                                         95-3624280      
(Commission File Number)                    (I.R.S. Employer Identification No.)

                               15295 Alton Parkway
                                Irvine, CA 92618
                    (Address of principal executive offices)


        Registrant's telephone number, including area code: 714/680-3500


<PAGE>



Item 5.        Other Events.

              See attached exhibits.

Item 7.       Financial Statements, Pro Forma Financial Information and Exhibits

               (a)      Exhibits

               Item No.                           Exhibit Index

               99.1     Press Release (U.S. version) issued October 30, 1998 by
                        the Registrant

               99.2     Press Release (U.K. version) issued October 30, 1998 by
                        the Registrant


                                    SIGNATURE


         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  Registrant  has duly  caused  this report to be signed on its behalf by the
undersigned hereunto duly authorized.


                                                     DAY RUNNER, INC.



                                            By:      /s/ James E. Freeman, Jr.
                                                     --------------------------
                                                     James E. Freeman, Jr.
                                                     Chief Executive Officer


Dated:   October 30, 1998


<PAGE>



                                 EXHIBIT INDEX


Exhibit Number                    Description                           Page No.

99.1                Press Release (U.S. version) issued
                    October 30, 1998 by the Registrant

99.2                Press Release (U.K. version) issued
                    October 30, 1998 by the Registrant





                                                                   EXHIBIT 99.1

FOR IMMEDIATE RELEASE      CONTACT:       Day Runner, Inc.
                                          Judy Tucker
                                          Vice President, Business Development
                                          714/680-3500, Ext. 3171
                                          Jenifer Kirtland
                                          Director, Investor Relations
                                          714/680-3500, Ext. 3697

                                          Morgen-Walke Associates, Inc.     
                                          Doug Sherk/Elizabeth Snowden
                                          415/296-7383
                                          Mark Owen
                                          212/850-5600

             DAY RUNNER(R) ANNOUNCES CLOSING OF FILOFAX ACQUISITION

      IRVINE, CA. October 30, 1998. Day Runner,  Inc.  (Nasdaq/NMS:  DAYR) today
announced that it has assumed  control of Filofax Group plc. Day Runner now owns
or has  received  valid  acceptances  of its  recommended  cash tender offer for
Filofax totaling 20,936,994 shares,  representing  approximately  86.86% of that
company's  outstanding  shares.  Filofax  will  operate as a  subsidiary  of Day
Runner.  Filofax's  managing  director,  Christopher  Brace, will head Filofax's
operations,  reporting  directly to Day Runner chief executive  officer James E.
Freeman,  Jr.,  and  Michael  Ball  will  continue  as group  finance  director,
reporting to Mr. Brace.  Day Runner's offer is for  (pound)2.10 per share ($3.52
at yesterday's  exchange rate),  and the transaction is valued at  approximately
$85.8 million.

      Day Runner  chairman  Mark  Vidovich  commented,  "We are  delighted  that
Filofax is now part of the Day Runner group.  We're  confident  that the Filofax
brand will be an excellent complement to Day Runner's current product lines, and
we believe that Filofax's  established  distribution  in key markets outside the
U.S. offers substantial growth opportunities. We look forward to working closely
with Filofax's management to build the business."

      All conditions to Day Runner's offer, including anti-trust approval,  have
been  satisfied  or waived,  and Day Runner has  declared  its offer for Filofax
unconditional  in all respects.  The offer will remain open for acceptance until
3:00 p.m. London time, November 12, 1998.

      Valid  acceptances of Day Runner's offer received by 3:00 p.m. London time
yesterday totaled 17,346,994 Filofax shares,  representing  approximately 71.97%
of Filofax's outstanding shares. This included acceptances for 5,373,084 Filofax
shares representing  approximately 22.29% of Filofax's  outstanding shares, held
by directors and a former  director of Filofax and certain of their families and
associated  interests who entered into  irrevocable  undertakings  to accept the
offer.  In addition,  Day Runner owns  3,590,000  Filofax  shares,  representing
approximately  14.89%  of the  outstanding  shares,  that it  bought on the open
market subsequent to announcing its offer on September 24th.

      Filofax is the leading producer of loose-leaf  personal organizers for the
UK retail market, and the Filofax brand name is widely recognized in a number of
other key markets around the world.  In addition to its core personal  organizer
business,  Filofax markets business forms and high-end pens.  Filofax has wholly
owned sales subsidiaries in France, Germany, Hong Kong, Scandinavia,  the UK and
the U.S.  and sells  primarily  through  retail  distribution  channels  in each
market.

      Filofax's sales from continuing operations for its fiscal year ended March
31, 1998 were approximately (pound)37.7 million (approximately US$63.3 million),
with  approximately  US$54.7 million,  or 86.4%, to markets outside the U.S. Day
Runner's sales for its fiscal year ended June 30, 1998 were approximately $167.8
million,  with approximately $12.2 million, or 7.3%, to markets outside the U.S.
Financial statements have been translated using an exchange rate of 1.68.

      Day Runner is a marketer of personal  organizing  products to  broad-based
consumer  audiences  through  retail  distribution.  The  Company is the leading
developer,  manufacturer  and marketer of  paper-based  organizers  for the U.S.
retail market and also  develops,  manufactures  and markets a number of related
organizing  products,  including  telephone/address  books,  appointment  books,
business accessories,  products for children and students,  organizing and other
wall boards and flexible,  laminated wall planners,  among others.  Day Runner's
products are carried by more than 20,000  retail  stores across the U.S. and are
available in a number of countries in North America, Europe and the Asia-Pacific
region.

      With the exception of the actual reported financial results and statements
of  historical  fact,  the  statements  made in this news  release  are  forward
looking,  reflect the Company's  current  expectations and involve certain risks
and  uncertainties.  There can be no assurance that the Company's  actual future
performance will meet the Company's expectations.  As discussed in the Company's
fiscal 1998 Annual Report on Form 10-K, the Company's future  operating  results
are difficult to predict and subject to significant  fluctuations.  Factors that
may  cause  future  results  to differ  materially  from the  Company's  current
expectations  include,  among  others:  the timing and size of orders from large
customers,  timing  and size of  orders  for new  products,  competition,  large
customers' inventory management,  general economic conditions, the health of the
retail environment, supply constraints and supplier performance.

      This  announcement  does  not  constitute  an offer  or an  invitation  to
purchase any securities. The offer is not being made, directly or indirectly, in
or into Canada,  Australia or Japan, and this release is not for distribution in
Canada, Australia or Japan.

                                           # # # #
(R)Day Runner is a registered trademark of Day Runner, Inc.




                                                                   EXHIBIT 99.2
30 October 1998


Not for release or distribution in or into Canada, Australia or Japan


Day Runner UK plc
("Day Runner")
Recommended Cash Offer for
Filofax Group Plc
("Filofax")


Offer Unconditional in all Respects

Level of Acceptances

By 3.00pm  (London time) on 29 October 1998 valid  acceptances  of the Offer had
been received in respect of a total of 17,346,994  Filofax Shares,  representing
approximately  71.97 per cent.  of the issued  share  capital of  Filofax.  This
includes  acceptances  in  respect  of  5,373,084  Filofax  Shares  representing
approximately  22.29 per cent.  of the Filofax  issued  share  capital,  held by
directors  and a former  director of Filofax and certain of their  families  and
associated  interests who entered into  irrevocable  undertakings  to accept the
Offer. In addition,  during the offer period,  Day Runner has acquired 3,590,000
Filofax Shares,  representing  approximately 14.89 per cent. of the issued share
capital of  Filofax.  Therefore,  in total Day  Runner now owns or has  received
valid  acceptances  of the  Offer  in  respect  of  20,936,994  Filofax  Shares,
representing  approximately  86.86 per cent.  of the  issued  share  capital  of
Filofax.

The directors and former  director of Filofax and members of their  families and
associated  interests who entered into  irrevocable  undertakings  to accept the
Offer also held in aggregate a further 305,388 Filofax Shares, representing 1.27
per cent. of the issued share capital of Filofax,  prior to the  commencement of
the Offer Period.

Save as disclosed above,  neither Day Runner nor any person acting, or deemed to
be acting,  in concert  with Day Runner held any Filofax  Shares (or rights over
such shares)  immediately  before the  commencement of the Offer Period,  or has
acquired or agreed to acquire  Filofax  Shares (or rights over  Filofax  Shares)
during the Offer Period and no  acceptances of the Offer have been received from
any persons acting, or deemed to be acting, in concert with Day Runner.

Offer Unconditional in all Respects

All the conditions to the Offer having been  satisfied or waived,  the Offer has
been  declared  unconditional  in all  respects.  The Offer will remain open for
acceptance until 3.00pm (London time) on 12 November 1998. Filofax  Shareholders
who have not yet  accepted  the Offer are urged to  complete  and  return  their
Acceptance Forms as soon as possible.

The consideration  payable under the terms of the Offer will be posted not later
than 12  November  1998 in respect  of the  Filofax  Shares for which  valid and
complete acceptances of the Offer have already been received.

Filofax will operate as a subsidiary of Day Runner. Filofax's managing director,
Christopher  Brace, will head Filofax's  operations,  reporting  directly to Day
Runner  chief  executive  officer  James E.  Freeman,  Jr. and Michael Ball will
continue as Group Finance Director reporting to Mr. Brace.

Day Runner chairman Mark Vidovich  commented,  "We are delighted that Filofax is
now part of our  group.  We're  confident  that  the  Filofax  brand  will be an
excellent  complement to Day Runner's current product lines, and we believe that
Filofax's  established  distribution  in key  markets  outside  the U.S.  offers
substantial  growth  opportunities.  We look  forward  to working  closely  with
Filofax's management to build the business."


Press Enquiries:

Wasserstein Perella                 Howard Covington          0171 446 8000
                                    Karen Dodd                0171 446 8000

Cazenove                            Julian Cazalet            0171 825 9350
                                    Edmund Byers              0171 825 9113

Brunswick                           James Bradley             0171 404 5959
                                    Victoria Sabin            0171 404 5959


Wasserstein Perella,  which is regulated in the UK by The Securities and Futures
Authority Limited, is acting for Day Runner and Day Runner, Inc. and no one else
in connection  with the Offer and will not be  responsible  to anyone other than
Day Runner and Day  Runner,  Inc.  for  providing  the  protections  afforded to
customers of Wasserstein Perella nor for giving advice in relation to the Offer.

The  Offer  is not  being  made,  directly  or  indirectly,  in or into  Canada,
Australia or Japan.  Accordingly,  neither copies of this  announcement  nor any
related offering documents are to be mailed or otherwise  distributed or sent in
or into Canada, Australia or Japan.

This  announcement  does not  constitute  an offer or invitation to purchase any
securities.

The  definitions  set out in the offer document dated 30 September 1998 have the
same meaning in this announcement unless the context otherwise requires.



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