EFFECTIVE MANAGEMENT SYSTEMS INC
DEF 14A, 1999-03-30
PREPACKAGED SOFTWARE
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                            SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                              (Amendment No. ____)

Filed by the Registrant [ X ]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[ ]  Preliminary Proxy Statement
[ ]  Confidential,  for  Use  of the  Commission  Only  (as  permitted  by  Rule
     14a-6(e)(2)) 
[X]  Definitive  Proxy  Statement 
[ ]  Definitive  Additional Materials
[ ]  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12

                       Effective Management Systems, Inc.
                (Name of Registrant as Specified in its Charter)

                          -----------------------------
     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

[X]    No fee required.

[ ]    Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

         1) Title of each class of securities to which transaction applies:

         2) Aggregate number of securities to which transaction applies:

         3) Per unit price or other underlying  value of transaction  computed
            pursuant to Exchange  Act Rule 0-11 (Set forth the amount on which
            the filing fee is calculated and state how it was determined):

         4) Proposed maximum aggregate value of transaction:

         5) Total fee paid:

[  ]     Fee paid previously with preliminary materials.

[  ]     Check box if any part of the fee is offset as  provided  by  Exchange
         Act Rule  0-11(a)(2)  and identify the filing for which the  offsetting
         fee was paid  previously.  Identify the previous filing by registration
         statement number, or the Form or Schedule and the date of its filing.

         1)   Amount Previously Paid:

         2)   Form, Schedule or Registration Statement No.:

         3)   Filing Party:

         4)   Date Filed:

<PAGE>

                                   [EMS Logo]
                       EFFECTIVE MANAGEMENT SYSTEMS, INC.
                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                            To Be Held May 4, 1999

To the Shareholders of
   Effective Management Systems, Inc.:

         NOTICE IS HEREBY  GIVEN that the  annual  meeting  of  shareholders  of
Effective  Management Systems,  Inc. will be held on May 4, 1999, at 10:00 A.M.,
Central Time, at the Milwaukee  Athletic  Club, 758 North  Broadway,  Milwaukee,
Wisconsin 53202, for the following purposes:

              1. To elect two (2)  directors  to hold  office  until the  annual
       meeting  of  shareholders  in 2002 and until  their  successors  are duly
       elected and qualified.

              2. To consider  and act upon such other  business as may  properly
       come before the meeting or any adjournment or postponement thereof.


         The close of  business  on March 19,  1999 has been fixed as the record
date for the  determination  of shareholders  entitled to notice of, and to vote
at, the meeting and any adjournment or postponement thereof.

         A proxy for the meeting and a proxy statement are enclosed herewith.

                                         By Order of the Board of Directors 
                                         EFFECTIVE MANAGEMENT SYSTEMS, INC.


                                         Thomas M. Dykstra
                                         Secretary

Milwaukee, Wisconsin
April 6, 1999

         YOUR VOTE IS IMPORTANT  NO MATTER HOW LARGE OR SMALL YOUR  HOLDINGS MAY
BE. TO ASSURE YOUR  REPRESENTATION  AT THE  MEETING,  PLEASE  DATE THE  ENCLOSED
PROXY,  WHICH IS SOLICITED BY THE BOARD OF DIRECTORS,  SIGN EXACTLY AS YOUR NAME
APPEARS THEREON AND RETURN IMMEDIATELY.


<PAGE>

                       EFFECTIVE MANAGEMENT SYSTEMS, INC.
                              12000 West Park Place
                           Milwaukee, Wisconsin 53224

                                 PROXY STATEMENT
                                       For
                         ANNUAL MEETING OF SHAREHOLDERS
                            To Be Held May 4, 1999

         This proxy statement is being furnished to shareholders by the Board of
Directors (the "Board") of Effective  Management  Systems,  Inc. (the "Company")
beginning on or about April 6, 1999 in connection with a solicitation of proxies
by the  Board  for  use at the  annual  meeting  of  shareholders  to be held on
Tuesday,  May 4, 1999, at 10:00 A.M.,  Central  Time, at the Milwaukee  Athletic
Club, 758 North Broadway,  Milwaukee,  Wisconsin  53202, and all adjournments or
postponements thereof (the "Annual Meeting"),  for the purposes set forth in the
attached Notice of Annual Meeting of Shareholders.

         Execution  of a proxy given in response to this  solicitation  will not
affect a shareholder's right to attend the Annual Meeting and to vote in person.
Presence at the Annual Meeting of a shareholder  who has signed a proxy does not
in itself revoke a proxy.  Any  shareholder  giving a proxy may revoke it at any
time before it is exercised by giving  notice  thereof to the Company in writing
or in open meeting.

         A proxy,  in the  enclosed  form,  which  is  properly  executed,  duly
returned to the Company and not  revoked  will be voted in  accordance  with the
instructions  contained therein. The shares represented by executed but unmarked
proxies will be voted FOR the  individuals  nominated  for election as directors
referred to herein and on such other business or matters which may properly come
before the Annual  Meeting in  accordance  with the best judgment of the persons
named as proxies in the  enclosed  form of proxy.  Other  than the  election  of
directors,  the Board has no knowledge of any matters to be presented for action
by the shareholders at the Annual Meeting.

         Only (i)  holders of record of the  Company's  common  stock,  $.01 par
value per share (the "Common Stock"), at the close of business on March 19, 1999
(the  "Record  Date") and (ii)  holders of record of the  Company's  Series B 8%
Convertible  Redeemable  Preferred Stock (the  "Preferred  Stock") at the Record
Date,  who will have the  number  of votes  that they  would  have had  assuming
conversion  of the  Preferred  Stock into Common Stock at the Record  Date,  are
entitled  to vote at the  Annual  Meeting.  The  holders  of  Common  Stock  and
Preferred Stock will vote as a group at the Annual Meeting.  On the Record Date,
the Company had  outstanding  and  entitled to vote  4,118,486  shares of Common
Stock. In addition,  on such date, the holders of Preferred Stock were deemed to
hold  909,825  shares  of  Common  Stock for  purposes  of voting at the  Annual
Meeting.  Each outstanding  share of Common Stock and each share of Common Stock
that is deemed to be outstanding by reason of conversion of the Preferred  Stock
is entitled to one vote per share.





<PAGE>

                              ELECTION OF DIRECTORS

         The Company's  Bylaws provide that the directors  shall be divided into
three classes,  with staggered terms of three years each. At the Annual Meeting,
the  shareholders  will  elect two  directors  to hold  office  until the annual
meeting of shareholders in 2002 and until their  successors are duly elected and
qualified.  Unless shareholders otherwise specify, the shares represented by the
proxies  received  will be voted in favor of the  election as  directors  of the
individuals  named as the Board's  nominees  herein.  The Board has no reason to
believe  that the  listed  nominees  will be  unable  or  unwilling  to serve as
directors if elected.  However, in the event that any one of the nominees should
be unable to serve or for good cause will not serve,  the shares  represented by
proxies  received  will be voted for  another  nominee  selected  by the  Board.
Directors of the Company are elected by a plurality of the votes cast  (assuming
a quorum is  present).  An  abstention  from voting will be  tabulated as a vote
withheld on the election and will be included in computing  the number of shares
present for purposes of  determining  the presence of a quorum,  but will not be
considered  in  determining  whether  the  director  nominees  have  received  a
plurality of the votes cast at the Annual  Meeting.  A broker or nominee holding
shares  registered  in  its  name,  or  the  name  of  its  nominee,  which  are
beneficially  owned  by  another  person  and  for  which  it has  not  received
instructions as to voting from the beneficial  owner, has the discretion to vote
the beneficial owner's shares with respect to the election of directors.

         The  following  sets forth  certain  information,  as of March 1, 1999,
about the Board's  nominees for election at the Annual Meeting and each director
of the Company whose term will continue after the Annual Meeting.

                   Nominees for Election at the Annual Meeting

                    Terms expiring at the 2002 Annual Meeting

         Scott J.  Mermel,  51, is a private  investor.  From April 1997 to July
1998,  Mr.  Mermel  served as Vice  President,  Marketing  of  Metrix,  Inc.,  a
developer and marketer of customer  service and product support  software.  From
1980 to April  1997,  Mr.  Mermel  was a floor  trading  member  of the  Chicago
Mercantile  Exchange.  Prior to that, he held several managerial  positions with
Xerox  Computer  Services,  a developer  and  marketer  of software  systems for
manufacturing  companies.  Mr.  Mermel has a B.S.  degree and an M.S.  degree in
Industrial Management from MIT.

Director since: 1987

         Robert  E.  Weisenberg,   49,  is  President  of  Northwoods   Software
Development,  Inc., a software  development firm. From December 1989 to December
1997, Mr.  Weisenberg was Vice President - Operations and General Manager of the
Company.  Mr. Weisenberg also served as Assistant  Secretary of the Company from
December  1993 until  December  1997.  Mr.  Weisenberg  has a B.A.  degree  from
Stanford University and is a Certified Public Accountant.

Director since:  1993

         THE BOARD  RECOMMENDS THE FOREGOING  NOMINEES FOR ELECTION AS DIRECTORS
AND  URGES  EACH  SHAREHOLDER  TO VOTE  "FOR"  THE


                                      2
<PAGE>

NOMINEES.  SHARES OF STOCK  REPRESENTED BY EXECUTED BUT UNMARKED PROXIES WILL BE
VOTED "FOR" THE BOARD'S NOMINEES.

                         Directors Continuing in Office

                    Term expiring at the 2000 Annual Meeting

         Thomas M.  Dykstra,  57, a co-founder  of the Company,  has served as a
Vice  President  and as  Secretary  and  Treasurer  of  the  Company  since  its
incorporation  in 1978.  During his tenure  with the  Company,  Mr.  Dykstra has
managed several different  functions including product  development,  marketing,
affiliate sales,  finance,  and  administration  and support.  Mr. Dykstra has a
degree in mathematics from Hope College and an M.B.A. degree from the University
of Chicago.  Mr.  Dykstra is a Fellow of the American  Production  and Inventory
Control Society.

         Director since: 1978

         Elliot  Wassarman,  59,  is  an  independent  consultant  to  the  high
technology  market. In 1998, Mr. Wassarman served as President,  Chief Executive
Officer, and a Director of Mitek Systems,  Inc., a developer of neural networked
intelligent-character-recognition  and advanced forms processing software.  From
1996 to 1997, he served as President,  Chief  Executive  Officer and Director of
Electric Classifieds, Inc. (k/n/a InstantObjects,  Inc.), an internet e-commerce
products  and  services  startup.  During  1996,  Mr.  Wassarman  also served as
President,  Chief Operating Officer,  and a Director of Teralinx  Communications
Corp.  From 1990 to 1996, Mr.  Wassarman  served as President,  Chief  Executive
Officer,  and a  Director  of Promis  Systems  Corp.,  a software  company.  Mr.
Wassarman has a B.A. degree from Suffolk University.

         Director since: 1999

                    Terms expiring at the 2001 Annual Meeting

         Helmut M. Adam,  48, has served as  President of Olympus Flag & Banner,
Inc., a manufacturer of banners,  flags and display products,  since 1992. Prior
thereto,  Mr. Adam was President of Ransomes Inc., a manufacturer  of commercial
grass mowing equipment. Mr. Adam is a Certified Public Accountant.  Mr. Adam has
both B.B.A.  and M.B.A.  degrees from the  University  of Wisconsin  and an M.S.
degree in Accounting from the University of Wisconsin-Milwaukee.

Director since: 1987

         Michael D.  Dunham,  53, a  co-founder  of the  Company,  has served as
President  and Chief  Executive  Officer of the Company  since its  inception in
1978.  Mr.  Dunham  has  over 20  years  of  experience  in  management,  sales,
consulting,   software   design  and  development  in  the   manufacturing   and
distribution  software  industry.  Mr.  Dunham has a B.S.  degree in  electrical
engineering  from the  University of Denver and a Masters of Management  Science
degree from the Stevens  Institute of Technology.  Mr. Dunham is a Fellow of the
American Production and Inventory Control Society.

Director since: 1978


                                       3
<PAGE>

                               BOARD OF DIRECTORS

         General

         The Board has standing  Audit and  Compensation  Committees.  The Audit
Committee  is  responsible  for  recommending  to the Board the  appointment  of
independent auditors,  approving the scope of the annual audit activities of the
auditors,  approving the audit fee payable to the auditors and  reviewing  audit
results. Messrs. Adam, Dunham and Mermel are members of the Audit Committee. The
Audit Committee held one meeting in fiscal 1998.

         The Compensation  Committee (a) reviews and recommends to the Board the
compensation   structure  for  the  Company's  directors,   officers  and  other
managerial  personnel,  including  salary rates,  participation in any incentive
bonus  plans,  fringe  benefits,   non-cash   perquisites  and  other  forms  of
compensation,  and (b)  administers  the  Company's  1993 Stock Option Plan (the
"1993 Plan") and the 1998 Employee Stock Purchase Plan. Messrs.  Adam and Mermel
are members of the Compensation Committee.  The Compensation Committee held five
meetings in fiscal 1998.

         The Board has no standing nominating  committee.  The Board selects the
director  nominees to stand for  election at the  Company's  annual  meetings of
shareholders  and to fill  vacancies  occurring  on the  Board.  The Board  will
consider nominees recommended by shareholders, but has no established procedures
which  shareholders must follow to make a  recommendation.  The Company's Bylaws
also  provide  for  shareholder   nominations  of  candidates  for  election  as
directors.  These  provisions  require such  nominations  to be made pursuant to
timely  notice (as  specified in the Bylaws) in writing to the  Secretary of the
Company.  The  shareholder's  notice  of  nomination  must  contain  information
relating to the  nominee  which is required  to be  disclosed  by the  Company's
Bylaws and the Securities Exchange Act of 1934.

         The Board held ten  meetings in fiscal 1998.  Other than Mr. Adam,  who
missed one meeting of the Board,  each director attended (a) all of the meetings
of the Board and (b) all of the meetings held by all  committees of the Board on
which such director served during the year.

Director Compensation

         Directors  who are  officers or  employees  of the  Company  receive no
compensation  as such for  service as members of either the Board or  committees
thereof. In fiscal 1998, the non-employee directors received a cash retainer fee
of $3,500.  In addition,  non-employee  directors of the Company are entitled to
receive  grants of options to  purchase  the Common  Stock  under the 1993 Plan.
Under the 1993 Plan, each person who is first elected as a non-employee director
automatically  receives on the date of his or her election an option to purchase
2,030 shares of the Common Stock.  On the day  following  the annual  meeting of
shareholders  in each year,  each  non-employee  director  is also  entitled  to
receive an option to purchase  1,500  shares of the Common  Stock for serving on
the Board and an option to purchase  1,000  shares of the Common  Stock for each
Board  committee on which the director  serves.  Options granted to non-employee
directors  have a per share exercise price of 100% of the fair market value of a
share of the Common Stock on the date of grant.  Non-employee  director  options
under the 1993 Plan vest as to 10% of the  shares  subject  thereto on the first
anniversary  of the grant date, an additional  20% on the second  


                                       4
<PAGE>

anniversary of the grant date, an additional 30% on the third anniversary of the
grant  date,  and the final 40% on the  fourth  anniversary  of the grant  date,
except that if the  non-employee  director  ceases to be a director by reason of
death,  disability or retirement during such period, or in the event of a change
in control of the Company,  the option will become  immediately  exercisable  in
full. Options granted to non-employee directors will terminate on the earlier of
(a) ten years  after the date of grant,  (b) six months  after the  non-employee
director ceases to be a director of the Company by reason of death, or (c) three
months after the  non-employee  director  ceases to be a director of the Company
for any reason other than death. Under the terms of the 1993 Plan, Messrs.  Adam
and Mermel each  received in fiscal 1998 an option to purchase  3,500 shares of,
and Mr. Weisenberg  received an option to purchase 1,500 shares of, Common Stock
at a per share  exercise  price of $3-7/16.  No options  were  exercised  by the
non-employee directors during fiscal 1998.

         Mr.  Wassarman,  when he was first elected as a  non-employee  director
effective February 1, 1999,  received under the terms of the 1993 Plan an option
to  purchase  2,030  shares of Common  Stock at a per  share  exercise  price of
$1-7/16.  In addition,  on February 1, 1999,  (i) Mr.  Wassarman  was granted an
option to purchase 20,000 shares of Common Stock and (ii) Messrs.  Adam,  Mermel
and Weisenberg  were each granted an option to purchase  10,000 shares of Common
Stock.  All of these  options  were  granted  outside  of the 1993  Plan and are
exercisable at a price of $1-7/16 and have a ten-year  term.  These options vest
and  become  exercisable  (i) as to 30% of the  shares of Common  Stock  subject
thereto immediately,  (ii) as to an additional 30% of the shares of Common Stock
subject  thereto  after one year has elapsed from the date of grant and (iii) as
to the  remaining  40% of the shares of Common Stock  subject  thereto after two
years has elapsed from the date of grant.

                               EXECUTIVE OFFICERS

         The following table sets forth information,  as of March 1, 1999, about
the other executive officers of the Company who are not directors. Such officers
serve at the pleasure of the Board.

         Jeffrey J.  Fossum,  45, has served as Chief  Financial  Officer of the
Company since 1987 and as Assistant  Treasurer since December 1993. From 1983 to
1987,  Mr.  Fossum  was  the  Controller  of Berg  Company,  a  manufacturer  of
restaurant equipment. Mr. Fossum received his B.A. degree from the University of
Wisconsin-Eau Claire. Mr. Fossum is a Certified Public Accountant.

         Richard W.  Grelck,  56, has served as Chief  Operating  Officer of the
Company  since April 1998.  From June 1997 to April 1998,  Mr.  Grelck served as
Vice President of Technology  Development and from February 1995 to June 1997 he
served as Vice President of Manufacturing Technology. Also from February 1995 to
June 1997 he served as Vice  President  and  General  Manager of a  wholly-owned
subsidiary  of the  Company  that  sells and  services  the  Company's  software
products in Illinois and Indiana.  Prior to February 1995, such subsidiary was a
50% owned joint  venture of the Company in which Mr. Grelck held the position of
Chief Executive Officer. Mr. Grelck has a B.S. degree in Electrical  Engineering
from Northwestern University.

         Wayne T. Wedell,  40, joined the Company in 1981 and has held positions
of  Account  Manager,   Senior  Account  Manager,   Group  Manager  as  well  as
Professional  Services Manager, and 


                                       5
<PAGE>

was promoted to Vice  President-Services in 1992. Mr. Wedell holds a B.A. degree
in business administration from the University of Wisconsin-Milwaukee.

                             PRINCIPAL SHAREHOLDERS

Management

         The  following  table  sets  forth  information,  as of March 1,  1999,
regarding beneficial ownership of the Common Stock by each director and nominee,
each of the persons named in the Summary Compensation Table set forth below, and
all of the  directors  and  executive  officers as a group.  Except as otherwise
noted,  each of the persons listed has sole voting and investment power over the
shares  beneficially  owned.  None of the persons listed below own any shares of
Preferred Stock.

                                       Amount and Nature of           Percent
  Name of Beneficial Owner(1)        Beneficial Ownership(2)          of Class
  ------------------------           --------------------             --------
Helmut M. Adam................               28,835                     *
Michael D. Dunham.............              640,300                    15.5%
Thomas M. Dykstra.............              575,000(3)                 14.0%
Jeffrey J. Fossum.............               20,821                     *
Richard W. Grelck.............              229,204                     5.3%
Scott J. Mermel...............               28,835                     *
Elliot Wassarman..............                6,000                     *
Wayne T. Wedell...............               29,110                     *
Robert E. Weisenberg..........              246,200                     6.0%
All directors and executive                                                 
  officers as a group                                                       
  (9 persons).................            1,804,305(4)                 40.9%
- ----------

* Less than one percent (1%).

(1)    The address of each person who holds in excess of 5% of the Common  Stock
       identified in this table is 12000 West Park Place,  Milwaukee,  Wisconsin
       53224.

(2)   Includes the following  shares  subject to stock options or warrants which
      were  exercisable  as of or within  60 days of March 1,  1999:  Mr.  Adam,
      26,835; Mr. Dunham, 3,000 shares; Mr. Grelck,  202,704 shares; Mr. Mermel,
      26,835 shares; Mr. Wassarman, 6,000 shares; Mr. Weisenberg,  3,000 shares;
      and all directors and executive officers as a group, 292,744 shares. Other
      than Mr. Dunham who holds warrants,  all of the foregoing shares relate to
      outstanding options.

(3)   Consists  of (a)  165,000  shares  held  by  the  Dykstra  Family  Limited
      Partnership for which Mr. Dykstra acts as managing general partner and (b)
      410,000  shares  held by a family  trust for which Mr.  Dykstra  serves as
      trustee.



                                       6
<PAGE>

(4)    Assumes the exercise of all options and warrants  held by the group which
       were exercisable as of or within 60 days of March 1, 1999.


Other Beneficial Owners

         The following  table sets forth  information,  as of December 31, 1998,
regarding beneficial ownership by the only other persons known to the Company to
own beneficially  more than 5% of the outstanding  Common Stock as of such date.
The  beneficial  ownership  set forth below has been reported on filings made by
such  beneficial  owners  on  Schedule  13G with  the  Securities  and  Exchange
Commission.

<TABLE>
<CAPTION>
                                                Amount and Nature                                                 
Name and Address                             of Beneficial Ownership                                    Percent
of Beneficial Owners                   Voting Power               Investment Power                     of Class
- --------------------                   ------------               ----------------                     --------
                                  Sole          Shared         Sole        Shared       Aggregate
                                  ----          ------         ----        ------       ---------
<S>                              <C>              <C>        <C>              <C>        <C>             <C>
Heartland Advisors, Inc.(1)                                                                                       
790 North Milwaukee Street                                                                                        
Milwaukee, Wisconsin 53202       378,200          0          826,200          0          826,200         20.1%

Donald W. Vahlsing                                                                                                
12000 West Park Place                                                                                             
Milwaukee, Wisconsin 53224       229,900          0          229,900          0          229,900         5.6%

- ---------------
(1)  The filing made by Heartland  Advisors,  Inc.  indicates that the Common Stock as to which it is deemed to be beneficial owner
     is held in various investment advisory accounts.

</TABLE>


                                       7
<PAGE>

                             EXECUTIVE COMPENSATION

Summary Compensation Information

         The  following   table  sets  forth  certain   information   concerning
compensation  paid for the last three  fiscal years to (i) the  Company's  Chief
Executive  Officer and (ii) each of the Company's  four most highly  compensated
executive  officers who earned cash  compensation  in excess of $100,000 for the
fiscal  year  ended  November  30,  1998.  The  persons  named in the  table are
sometimes referred to herein as the "Named Executive Officers."

<TABLE>
<CAPTION>
                                                 Summary Compensation Table
                                                                       Long Term
                                                                      Compensation
                                                                         Awards
                                                                       Securities
                                                                       Underlying
                                                                          Stock          All Other
      Name and Principal                     Annual Compensation(1)    Options (#)    Compensation(2)
           Position                 Year    Salary ($)    Bonus ($)

<S>                                 <C>      <C>          <C>            <C>             <C> 
Michael D. Dunham                   1998     $185,819     $   ---           ---          $  ---
President and Chief Executive       1997      185,586         ---           ---             ---
Officer                             1996      175,148         ---           ---             ---

Thomas M. Dykstra                   1998      176,439         ---           ---             ---
Vice President, Secretary and       1997      176,308         ---           ---             ---
Treasurer                           1996      164,739         ---           ---             ---

Richard W. Grelck                   1998      171,087         ---        43,000             ---
Chief Operating Officer             1997      122,191     125,000           ---             ---
                                    1996      122,929      58,000           ---             ---

Wayne T. Wedell                     1998      107,550      27,225         5,000           3,273
Vice President Corporate            1997       71,520      35,500         4,500             ---
Services                            1996       67,008       6,120        10,000             ---

Jeffrey J. Fossum                   1998      104,544       5,000           ---           3,160
Chief Financial Officer and         1997       95,460       5,000           ---             ---
Assistant Treasurer                 1996       90,832         ---        10,000             ---



                                       8
<PAGE>

- ----------
(1)  Certain personal  benefits  provided by the Company and its subsidiaries to
     the Named Executive  Officers are not included in the table.  Such benefits
     consisted of  Company-provided  automobiles  and  reimbursement  of certain
     medical  expenses.  The  aggregate  amount of such  benefits for each Named
     Executive Officer in each year reflected in the table did not exceed 10% of
     the sum of such officer's salary and bonus in each respective year.

(2)  Consists of matching contributions made by the Company under its 401(k) plan.

</TABLE>

Stock Options

         The  Company has in effect  equity  incentive  plans  pursuant to which
options  to  purchase  Common  Stock  may be  granted  to  employees  (including
executive  officers) of the Company and its  subsidiaries.  The following  table
presents  certain  information  as to grants of stock options made during fiscal
1998 to the Named Executive Officers.  Messrs.  Dunham,  Dykstra and Fossum were
not granted options in the 1998 fiscal year.

<TABLE>
<CAPTION>
                                           Option Grants in 1998 Fiscal Year
                                                                                                          Potential     
                                                                                                       Realizable Value 
                                                                                                              at        
                                                                                                        Assumed Annual  
                                                                                                        Rates of Stock  
                                          Individual Grants                                                 Price       
     ---------------------------------------------------------------------------------------------     Appreciation for 
                                                                                                       Option Term (2)  
                                                                                                      -------------------
                                    Number of      Percentage of                                                         
                                   Securities      Total Options                                       At 5%     At 10%
                                   Underlying        Granted to       Exercise or                      Annual    Annual
                                    Options         Employees in      Base Price       Expiration      Growth    Growth
             Name                  Granted (1)      Fiscal Year        ($/share)          Date          Rate      Rate
             ----                  -----------      -------------      ----------         -------      ------    -----
<S>                                    <C>              <C>             <C>             <C>   <C>     <C>       <C>    
Richard W. Grelck...........           43,000           11%             $1.4375         10/13/08      $38,872   $98,513
Wayne T. Wedell.............            5,000            1.3%           $1.4375         10/13/08      $4,520    $11,455
- ------------
(1)   The options  reflected in the table (which are  non-qualified  options for
      purposes of the Internal  Revenue  Code) were granted  under the 1993 Plan
      and vest and  become  exercisable  (i) as to 30% of the  shares  of Common
      Stock subject  thereto  immediately,  (ii) as to an additional  30% of the
      shares of Common Stock subject thereto after one year has elapsed from the
      date of grant and (iii) as to the  remaining  40% of the  shares of Common
      Stock subject thereto after two years has elapsed from the date of grant.

(2)   This  presentation  is intended to disclose a potential  value which would
      accrue to the  optionee  if the option  were  exercised  the day before it
      would expire and if the per share value had  appreciated at the compounded
      annual rate indicated in each column. The assumed rates of appreciation of
      5% and 10% are  prescribed  by the rules of the  Securities  and  Exchange
      Commission  regarding  disclosure of executive  compensation.  The assumed
      annual rates of appreciation are not intended to forecast  possible future
      appreciation, if any, with respect to the price of the Common Stock.

</TABLE>

                                       9
<PAGE>

         The following  table sets forth  information  regarding the exercise of
stock options by the Named  Executive  Officers  during the 1998 fiscal year and
the fiscal  year-end  value of unexercised  options held by the Named  Executive
Officers. Messrs. Dunham and Dykstra do not hold any stock options.

<TABLE>
<CAPTION>
               Aggregated Option Exercises in Last Fiscal Year and
                          Fiscal Year-End Option Values
                                Shares                              Number of Securities                             
                             Acquired on         Value             Underlying Unexercised                 Value of Unexercised
                              Exercise         Realized               Options at Fiscal                   In-the-Money Options
           Name                  (#)            ($)(1)                  Year-End (#)                   at Fiscal Year-End ($)(1)
           ----              -----------        ------                  ------------                   -------------------------
                                                               Exercisable      Unexercisable       Exercisable       Unexercisable
                                                               -----------      -------------       -----------       -------------
<S>                             <C>            <C>               <C>                <C>                 <C>                <C>
Richard W. Grelck               ---             ---              202,704            30,100              ---                ---
Wayne T. Wedell                 3,500          $312.50           12,105             10,650              ---                ---
Jeffrey J. Fossum               ---             ---              12,265             4,000               ---                ---

- ---------------
(1)   The dollar values are calculated by determining the difference between the
      fair market value of the underlying Common Stock and the exercise price of
      the options at exercise or fiscal year-end, as the case may be.
</TABLE>

Employment Arrangements

         Mr. Wedell has an Employment and Separation  Agreement with the Company
that  provides  for his  employment  at the  level of Vice  President  or higher
through  December 31, 2006,  subject to earlier  termination by either party and
subject to future extension. Among other benefits, the agreement provides for an
initial annual base salary of $90,000, subject to upward adjustment,  and annual
bonus  opportunities.  In  addition,  Mr.  Wedell's  agreement  provides  for  a
termination  payment of up to 75% of his highest annual base salary in the event
of his termination by the Company,  termination following a change in control of
the  Company  or upon his  resignation  following  a  change  in  control  and a
diminution  in the level of his  responsibilities  with the Company.  Mr. Wedell
would also be  entitled  to  insurance  benefits  and use of a  Company-supplied
automobile for up to twelve months following such termination.

         The Company also has a Special  Compensation  and Separation  Agreement
with Mr. Fossum. Pursuant to this agreement,  Mr. Fossum, assuming he remains an
employee of the Company, is entitled to receive a $25,000 bonus in the event the
Company enters into a business  combination  prior to July 1, 1999. In addition,
if Mr. Fossum is terminated within  twenty-four months of such event, he will be
entitled  to receive  his base salary and  insurance  benefits  for up to twelve
months, certain tuition reimbursement,  the acceleration of unvested options and
use for twelve  months of a  Company-supplied  automobile.  For  purposes of his
agreement,  Mr. Fossum will, in addition to an actual termination,  be deemed to
be terminated if his  compensation or  responsibilities  are reduced or if he is
asked to relocate outside of the Milwaukee, Wisconsin area.


                                       10
<PAGE>

Compensation Committee Report

         The Compensation  Committee of the Board is responsible for all aspects
of  the  Company's  compensation  package  offered  to its  executive  officers,
including the Named Executive Officers.  The Compensation  Committee  determines
the compensation  package  (including the grant of stock options pursuant to the
1993 Plan) to be paid to each executive officer.

         Executive  Compensation  Policies. The Company's executive compensation
program is intended to establish a  relationship  between  compensation  and the
Company's  business  strategies as well as the Company's goal of maintaining and
improving profitability and maximizing long-term shareholder value. The focus of
compensation decisions is on the achievement of long-term performance objectives
as opposed to the attainment of short-term, narrowly defined goals. The focus on
long-term performance objectives is intended to avoid unwarranted adjustments in
executive  compensation based solely on short-term swings (either up or down) in
the Company's markets.

         In recommending and establishing levels of executive  compensation,  it
is  the  policy  of  the  Compensation   Committee  to  (a)  offer   competitive
compensation  packages  in order to attract  and retain key  executive  officers
crucial to the Company's  long-term  success;  (b) provide,  on a limited basis,
performance-based  compensation  opportunities  (including  equity-based awards)
which  allow  executive  officers  to  earn  rewards  for  long-term   strategic
management  and  the   enhancement  of  shareholder   value;   (c)  establish  a
relationship  between  executive  compensation  and  the  Company's  annual  and
long-term strategic goals; and (d) provide compensation programs which recognize
and reward individual initiative and achievement.

         Executive Compensation Package. As reflected under the section entitled
"Executive  Compensation," the Company's executive compensation package consists
primarily  of salary and, to a limited  extent,  bonus  awards and stock  option
grants,  as well as benefits  under the employee  benefits  plans offered by the
Company.

         In setting and adjusting executive salaries,  including the salaries of
the  Chief  Executive  Officer  and the  other  Named  Executive  Officers,  the
Compensation  Committee  has  historically  compared the base  salaries  paid or
proposed  to be  paid  by the  Company  with  the  ranges  of  salaries  paid by
corporations of similar size relative to the Company and operating in comparable
industries  (the  "Comparison  Group").  It is the judgment of the  Compensation
Committee that a review of the  compensation  practices of companies  within the
Comparison  Group is appropriate in establishing  competitive  salary ranges for
the  Company's  executive  officers.   The  relative  financial  performance  of
companies  within  the  Comparison  Group  was  considered  by the  Compensation
Committee in setting base salaries for the Company's  executive officers for the
fiscal year ended November 30, 1998.

         Based on the criteria  enumerated  above,  the  Compensation  Committee
awarded no base salary  increase to the Company's  Chief  Executive  Officer and
base salary increases to the other Named Executive  Officers for the fiscal year
ended November 30, 1998. As noted above, Messrs.  Grelck and Wedell were granted
options  under the 1993  Plan  during  fiscal  1998.  By tying a  portion  of an
executive  officer's  overall  compensation  to stock price through the grant of
options,


                                       11
<PAGE>

the Compensation Committee seeks to enhance its objective of providing a further
incentive to maximize long-term shareholder value.

         Under Section 162(m) of the Internal Revenue Code, the tax deduction by
corporate  taxpayers,  such as the  Company,  is  limited  with  respect  to the
compensation of certain  executive  officers  unless such  compensation is based
upon performance  objectives meeting certain regulatory criteria or is otherwise
excluded from the limitation.  The Compensation  Committee  currently intends to
qualify  compensation paid to the Company's executive officers for deductibility
by the Company under Section 162(m) of the Internal Revenue Code.

         Effective Management Systems, Inc. Compensation Committee

                  Helmut M. Adam
                  Scott J. Mermel

Compensation Committee Interlocks and Insider Participation

       The  Compensation  Committee  consists of Messrs.  Adam and  Mermel.  Mr.
Mermel, on July 31, 1998,  resigned as an executive officer of Metrix,  Inc. Mr.
Dunham serves as a director of Metrix, Inc.

                             PERFORMANCE INFORMATION

         The  following  graph  compares on a  cumulative  basis  changes  since
February 25, 1994 (the date on which the Common Stock was first publicly traded)
in (a) the total shareholder return on the Common Stock, (b) the total return of
companies in the Nasdaq Stock Market Index  ("Nasdaq  U.S."),  and (c) the total
shareholder return of companies in the Nasdaq Computer and Data Processing Stock
Market Index  ("Nasdaq  CDPSM")  consisting  of a peer group of  publicly-traded
software companies.  The total return information presented in the graph assumes
the  reinvestment of dividends.  The graph assumes $100 was invested on February
25, 1994 in Common Stock, the Nasdaq U.S. and the Nasdaq CDPSM.

                            [Stock Performance Graph]


<TABLE>
<CAPTION>

                              2/25/94      11/30/94      11/30/95     11/30/96      11/30/97    11/30/98
<S>                              <C>        <C>           <C>           <C>          <C>         <C>
Effective Management                                                                          
   Systems, Inc.                 $100        $80           $59           $77          $54         $25
Nasdaq U.S.                      $100       $113          $136          $168         $208        $254
Nasdaq CDPSM                     $100       $ 95          $176          $217         $281        $410

</TABLE>

                           RELATED PARTY TRANSACTIONS

         Michael D. Dunham,  the Company's  President,  Thomas M.  Dykstra,  the
Company's Vice  President,  Secretary and  Treasurer,  Robert E.  Weisenberg,  a
director  of the  Company,  and Donald W.  Vahlsing,  an employee of the Company
until his resignation on March 1, 1999, own all


                                       12
<PAGE>

of the outstanding common stock of EMS Solutions,  Inc. ("EMS  Solutions").  EMS
Solutions  develops and sells computer software and related hardware to the food
vending  and food  distribution  industry.  EMS  Solutions  employs  18  people,
including a full-time  Vice  President  and General  Manager.  Although  Messrs.
Dunham and Dykstra are  shareholders  and directors and Messrs.  Weisenberg  and
Vahlsing are  shareholders of EMS Solutions,  they are not involved in the daily
management of its operations.

         In September  1998, EMS Solutions paid in full debt  outstanding to the
Company,  having a balance at the time of approximately  $312,000.  Prior to the
repayment of such debt, EMS Solutions  paid interest  thereon at a rate equal to
the  Company's  cost of funds under its  revolving  line of credit.  The Company
continues to provide administrative services to EMS Solutions. Fees received for
these  services  amounted  to  approximately  $75,000  for the fiscal year ended
November 30, 1998. The Company believes that the fees charged for these services
are comparable to fees that would be charged to unaffiliated third parties.

                                  MISCELLANEOUS

Independent Auditors

         Ernst & Young LLP acted as the independent  auditors for the Company in
the fiscal year ended  November  30, 1998 and it is  anticipated  that such firm
will be similarly appointed to act for the fiscal year ending November 30, 1999.
Representatives  of Ernst & Young LLP are  expected  to be present at the Annual
Meeting and will have the  opportunity  to make a  statement  if they so desire.
Such representatives are also expected to be available to respond to appropriate
questions.

Shareholder Proposals

         Proposals  which  shareholders  of the Company intend to present at and
have  included in the  Company's  proxy  statement  for the 2000 annual  meeting
pursuant to Rule 14a-8 under the Securities  Exchange Act of 1934 ("Rule 14a-8")
must be received at the  principal  office of the Company no later than December
8, 1999. In addition, a shareholder who otherwise intends to present business at
the 2000  annual  meeting  must comply  with the  requirements  set forth in the
Company's  Bylaws.  Among  other  things,  to bring  business  before  an annual
meeting,  a shareholder  must give written  notice  thereof,  complying with the
Bylaws,  to the Secretary of the Company not less than 60 days prior to the last
Tuesday in the month of March.  Accordingly,  if the  Company  does not  receive
notice of a shareholder proposal submitted otherwise than pursuant to Rule 14a-8
prior to January 28, 2000,  then the notice will be considered  untimely and the
Company will not be required to present such proposal at the 2000 Annual Meeting
of Shareholders.  If the Board  nonetheless  chooses to present such proposal at
the 2000 Annual  Meeting,  then the persons  named in proxies  solicited  by the
Board for the 2000 Annual Meeting may exercise  discretionary  voting power with
respect to such proposal.

Section 16(a) Beneficial Ownership Reporting Compliance

         Section  16(a) of the  Securities  Exchange  Act of 1934  requires  the
Company's executive  officers,  directors and more than 10% beneficial owners to
file  reports of  ownership  and changes in ownership  with the  Securities  and
Exchange  Commission.  The regulations of the Securities and Exchange Commission
require  such  persons to furnish the Company  with copies of all Section  



                                       13
<PAGE>

16(a) forms they file.  As follows,  there were several late filings on the part
of  several   officers  and  directors:   (i)  in  February  1998,  Mr.  Dykstra
inadvertently  failed to report the  January  30,  1998 sale of stock by a trust
(for  which  he  serves  as  trustee   and  of  which  he  and  his  spouse  are
beneficiaries)  until March 5, 1998;  (ii) in April 1998,  Mr.  Grelck was seven
days late in filing his Initial Statement of Beneficial Ownership;  and (iii) in
January 1999, Messrs.  Adam, Mermel, and Wassarman were five days late in filing
their Annual Statements of Changes in Beneficial Ownership. The Company believes
that,  in all  other  respects,  the  officers,  directors  and  more  than  10%
beneficial   owners  have  timely   complied   with  the  Section  16(a)  filing
requirements.

Solicitation Expenses

         The  cost of  soliciting  proxies  will be  borne  by the  Company.  In
addition to soliciting proxies by mail, proxies may be solicited  personally and
by telephone  by certain  officers  and regular  employees  of the Company.  The
Company  will  reimburse  brokers  and  other  nominees  for their  expenses  in
communicating with the persons for whom they hold shares.

         The Company will provide  without charge a copy of its Annual Report on
Form 10-K (including financial statements,  but not including exhibits thereto),
as filed with the  Securities and Exchange  Commission,  to each person who is a
record or beneficial  holder of Common Stock or Preferred Stock as of the record
date for the  Annual  Meeting.  A  written  request  for a Form  10-K  should be
addressed to Thomas M. Dykstra,  Secretary,  Effective Management Systems, Inc.,
12000 West Park Place, Milwaukee, Wisconsin 53224.

                                             By Order of the Board of Directors
                                             EFFECTIVE MANAGEMENT SYSTEMS, INC.


                                             Thomas M. Dykstra
                                             Secretary
April 6, 1999

<PAGE>















                       EFFECTIVE MANAGEMENT SYSTEMS, INC.
                              12000 West Park Place
                           Milwaukee, Wisconsin 53224
           This Proxy is Solicited on Behalf of the Board of Directors


         The  undersigned  hereby  appoints  Michael  D.  Dunham  and  Thomas M.
Dykstra, and each of them, as Proxies with power of substitution (to act jointly
or if only one acts then by that one) and hereby  authorizes  them to  represent
and to vote as  designated on the reverse side all of the shares of Common Stock
of Effective Management Systems, Inc. held or deemed to be held of record by the
undersigned on March 19, 1999, at the annual meeting of  shareholders to be held
on May 4, 1999, or at any adjournment or postponement thereof.





                           (Continued on reverse side)      SEE REVERSE SIDE



<PAGE>

      Please date, sign and mail your proxy card back as soon as possible!



                         Annual Meeting of Shareholders

                       EFFECTIVE MANAGEMENT SYSTEMS, INC.



                                   May 4, 1999





                Please Detach and Mail-In the Envelope Provided.



A   [X]  Please mark your
         votes as in 
         this example.

      The Board of Directors recommends a vote FOR the following proposal:

                                     WITHHOLD       
                                     AUTHORITY            Term expiring at the
                     FOR the        to vote for           2002 Annual Meeting:
                     nominees      the nominees    Nominees:
                    listed at        listed at            Scott J. Mermel
                      right            right              Robert E. Weisenberg
1.  ELECTION                                                                    
    OF                 [ ]              [ ]                                     
    DIRECTORS                                                                   

                                                                                
     (Instruction: To withhold authority to vote for any individual nominee
                  write that nominee's name on the line below)
                                                                                
               --------------------------------------------------


2.       IN THEIR  DISCRETION THE PROXIES ARE AUTHORIZED TO VOTE UPON SUCH OTHER
         BUSINESS AS MAY PROPERLY COME BEFORE THE MEETING.

         This proxy when properly  executed will be voted in the manner directed
         herein by the  undersigned  shareholder.  If no direction is made, this
         proxy will be voted "FOR" the election of the Board's nominees.

         PLEASE SIGN, DATE AND RETURN THE PROXY CARD PROMPTLY USING THE ENCLOSED
         ENVELOPE



   SIGNATURE_________________  DATE___________ 1999  
                                                  

   SIGNATURE _________________________ DATE____________ 1999 
                     IF HELD JOINTLY                         

NOTE:     Please  sign  exactly as your name  appears  hereon.  When  signing as
          attorney,  executor,  administrator,  trustee or guardian, please give
          full name as such.  If a  corporation,  please sign in full  corporate
          name by the President or other authorized  officer.  If a partnership,
          please sign in partnership name by authorized person.


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