APPLEBEES INTERNATIONAL INC
8-K, 1997-10-07
EATING PLACES
Previous: WASATCH PHARMACEUTICAL INC /NV/, 10QSB, 1997-10-07
Next: MERRILL LYNCH SR FLOAT RATE FD, SC 13E4/A, 1997-10-07








                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 8-K


                                 CURRENT REPORT




                PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
                              EXCHANGE ACT OF 1934



Date of Report (Date of earliest event reported)      October 7, 1997
                                                -------------------------------


Commission File Number:    000-17962


                         Applebee's International, Inc.
               --------------------------------------------------
             (Exact name of registrant as specified in its charter)

           Delaware                                   43-1461763
- -------------------------------           ------------------------------------
(State or other jurisdiction of           (I.R.S. Employer Identification No.)
 incorporation or organization)


          4551 W. 107th Street, Suite 100, Overland Park, Kansas 66207
       -------------------------------------------------------------------
              (Address of principal executive offices and zip code)

                                 (913) 967-4000
               --------------------------------------------------
              (Registrant's telephone number, including area code)



                                      None
          -------------------------------------------------------------
          (Former name or former address, if changed since last report)
<PAGE>
Item 5.   Other Events

     The following  information  is provided by Applebee's  International,  Inc.
(the "Company") in accordance with the Private Securities  Litigation Reform Act
of 1995 as it relates  to a safe  harbor for  companies  making  forward-looking
statements.  The factors  listed  below are  important  factors that could cause
actual results to differ materially from those projected in the  forward-looking
statements  made by the  Company  in its press  release  dated  October  7, 1997
attached as Exhibit A hereto and incorporated herein by reference.

     System Growth. The Company's  continued growth will depend upon the ability
of the Company and its  franchisees to open and operate  additional  restaurants
profitably.  The  opening  of new  restaurants,  both  by the  Company  and  its
franchisees,  depends  on a number  of  factors,  many of which are  beyond  the
control of the Company and its franchisees. These factors include, among others,
the availability of management,  restaurant staff and other personnel;  the cost
and  availability  of  suitable  restaurant  locations,  acceptable  leasing  or
financial terms;  cost effective and timely  construction of restaurants  (which
construction can be delayed due to, among other reasons,  labor disputes,  local
zoning and licensing  matters,  and weather  conditions);  and securing required
governmental  permits.  There  can  be no  assurance  that  the  Company  or its
franchisees will be successful in opening the number of restaurants anticipated,
or that  new  restaurants  opened  by the  Company  or its  franchisees  will be
operated profitably.

     In the course of  expanding  its  restaurant  systems,  the Company and its
franchisees  enter new or more highly  competitive  geographic  regions or local
markets in which they may have  limited  operating  experience.  There can be no
assurance of the level of success of the restaurant concepts in these regions or
particular local markets.  Newly opened restaurants typically operate with below
normal  profitability  and incur  certain  additional  costs in the  process  of
achieving operational efficiencies during the first several months of operation.
When the Company or its  franchisees  enter  highly  competitive  new markets or
territories in which the Company's restaurant systems have not yet established a
market presence,  the adverse affects on sales and profit margins may be greater
and more prolonged.

     The Company's expansion has and will continue to require the implementation
of enhanced operational systems. The Company regularly evaluates the adequacy of
its current policies,  procedures,  systems and resources,  including  financial
controls,  management information systems, field and restaurant management,  and
vendor capacities and relations. There can be no assurance that the Company will
adequately  address all of the changing demands that its planned  expansion will
impose on such systems, controls, and resources.

     The Company  intends to continue  to develop  and  franchise  the Rio Bravo
Cantina concept.  There can be no assurance,  however,  that the Company will be
successful in operating Rio Bravo Cantina restaurants or developing this concept
as a franchising vehicle,  identifying and attracting franchisees,  or operating
multiple restaurant concepts.

                                        2
<PAGE>

     Reliance on Franchisees.  The continued  growth of the Company is, in part,
dependent  upon its  ability to retain  qualified  domestic  franchisees  and to
attract franchisees for international markets and the ability of its franchisees
to  maximize  penetration  of their  designated  markets  and to  operate  their
restaurants  successfully.  Although  the  Company has  established  criteria to
evaluate prospective  franchisees,  there can be no assurance that the Company's
existing or future  franchisees  will have the  business  abilities or access to
financial resources necessary to open the required number of restaurants or that
they will  successfully  develop or operate these restaurants in their franchise
areas in a manner consistent with the Company's  standards.  The Company intends
to  continue  its  efforts to  franchise  restaurants  in certain  international
territories.  There can be no assurance that the Company will be able to attract
qualified  franchisees or that such franchisees will be able to open and operate
restaurants successfully.

     Acquisitions.   The  Company  has  acquired  several  Applebee's  franchise
restaurants, Rio Bravo Cantina restaurants, and other specialty restaurants. The
future  success of  acquired  restaurants  depends  primarily  on the  Company's
ability to maintain sales and profitability of the restaurants and to retain and
attract qualified management personnel.  Such acquisitions also involve risks of
unforeseen  liabilities or other conditions relating to the acquired operations.
Such  future   acquisitions,   should  they  occur,   will  present  these  same
uncertainties and risks.

     Competition.  Competition  in the casual dining  segment of the  restaurant
industry is expected to remain intense with respect to price, service, location,
concept, and the type and quality of food. There is also intense competition for
real estate sites, qualified management personnel,  and hourly restaurant staff.
The Company's  competitors include national,  regional and local chains, as well
as local  owner-operated  restaurants.  There are a number  of  well-established
competitors,  some of which have been in existence  for a longer period than the
Company  and may be  better  established  in the  markets  where  the  Company's
restaurants are or may be located.  The restaurant business is often affected by
changes in consumer  tastes,  national,  regional or local economic  conditions,
demographic  trends,  traffic  patterns,  the  availability and cost of suitable
locations,  and the type,  number,  and location of competing  restaurants.  The
Company  has  begun  to  experience  increased  competition  in  attracting  and
retaining qualified management level operating personnel.  In addition,  factors
such  as  inflation,   increased  food,   labor  and  benefits  costs,  and  the
availability of and competition  for hourly  employees may adversely  affect the
restaurant industry in general and the Company's restaurants in particular.

     Restaurant  Industry.  The  restaurant  industry  is affected by changes in
consumer  tastes  and by  national,  regional,  and local  economic  conditions,
demographic  trends,  traffic patterns,  and the type,  number,  and location of
competing  restaurants.  Multi-unit  chains  such  as the  Company  can  also be
adversely affected by publicity resulting from food quality,  illness, injury or
other health  concerns or operating  issues  stemming  from one  restaurant or a
limited  number of  restaurants.  Dependence  on fresh  produce  and meats  also
subjects restaurant  companies such as the Company to the risk that shortages or
interruptions in supply,  caused by adverse weather or other  conditions,  could
adversely affect the  availability, quality or cost of ingredients. In addition,

                                        3
<PAGE>

factors such as inflation,  increased food,  labor,  and employee benefit costs,
and the  availability  of qualified  management  and hourly  employees  may also
adversely   affect  the  restaurant   industry  in  general  and  the  Company's
restaurants in particular.  The continued  success of the Company will depend in
part  on the  ability  of the  Company's  management  to  identify  and  respond
appropriately to changing conditions.

     Government  Regulation.  The  restaurant  industry is subject to  extensive
state  and  local  governmental  regulations  relating  to the  sale of food and
alcoholic beverages and to sanitation,  public health, fire, and building codes.
Termination of the liquor license for any restaurant  would adversely effect the
revenues of that  restaurant.  Restaurant  operating  costs are also affected by
other  government  actions  that are beyond  the  Company's  control,  including
increases  in  the  minimum  hourly  wage  requirement,   workers'  compensation
insurance rates, and unemployment and other taxes. The Company may be subject in
certain states to "dram-shop" statutes, which generally provide a person injured
by an intoxicated person the right to recover damages from an establishment that
wrongfully served alcoholic  beverages to the intoxicated person. The Company is
also subject to federal regulation and certain state laws which govern the offer
and  sale  of  franchises.   Many  state   franchise  laws  impose   substantive
requirements on any franchise agreement, including limitations on noncompetition
provisions and the termination or nonrenewal of a franchise.





Item 7.   Exhibits

    (c)   Exhibits

    Exhibit         Description

       A            Press release of the Company dated October 7, 1997







                                        4
<PAGE>


                                   SIGNATURES


Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned, thereunto duly authorized.

                                  APPLEBEE'S INTERNATIONAL, INC.
                                  (Registrant)


Date:    October 7, 1997          By:/s/George D. Shadid
         -----------------        ------------------------
                                  George D. Shadid
                                  Executive Vice President and
                                  Chief Financial Officer






 


                                        5
<PAGE>
                                    EXHIBIT A

Contact: Bill Lackey                                 FOR IMMEDIATE RELEASE
         Director of Investor Relations              October 7, 1997
         (913) 967-8196

                      APPLEBEE'S ANTICIPATES THIRD QUARTER
                       EARNINGS OF 39 CENTS PER SHARE AND
                    1997 EARNINGS GROWTH OF APPROXIMATELY 20%

OVERLAND PARK, KAN., October  7--Applebee's  International,  Inc.  (Nasdaq:APPB)
announced  today that the company now  anticipates  its  earnings  for the third
quarter,  which ended on September 28, 1997, to be 39 cents per share,  compared
to last year's third quarter earnings of 35 cents per share.  These earnings are
less than analysts' current consensus  estimates of 42 cents per share primarily
due to higher than anticipated  costs in connection with the 1997 rollout of the
company's food and menu  initiative,  Applebee's  comparable  sales  performance
being at the  lower end of the  anticipated  range,  and the Rio  Bravo  Cantina
concept  performing at less than expected sales and  profitability  levels.  The
company plans to issue its complete  third quarter  earnings  release on October
29, 1997.

The company  expects net  earnings  for the fourth  quarter of 1997 to be in the
range of 38 to 39 cents per share,  reflecting the continued costs of completing
the rollout of the food and menu initiative,  as well as the normal  pre-opening
costs and early operating inefficiencies to be incurred with the planned opening
of 19 new company restaurants during the quarter.  Accordingly,  the company now
expects  full  year  earnings  for 1997 to be in the range of $1.51 to $1.52 per
share,  an  anticipated  increase  of  approximately  20 percent  over  adjusted
earnings per share in 1996 of $1.27 (adjusted  upward for expenses of five cents
per share in 1996  relating  to the  disposition  of  restaurants).  The company
expects annual earnings per share to grow approximately 20 percent in 1998.

In a separate release earlier today, the company announced that Stuart Waggoner,
a nine-year  Applebee's  senior  executive,  has been named  president and chief
executive officer of Rio Bravo International,  Inc., the operator and franchisor
of Rio Bravo Cantina,  the company's  Tex-Mex  concept.  Mr.  Waggoner  replaces

                                        6
<PAGE>
Philip Hickey, president and chief operating officer, who has resigned to assume
the  position  of  president  and chief  operating  officer of Rare  Hospitality
International, Inc.

The Applebee's concept is nearing the completion of a major system-wide  rollout
of its food and menu initiative that commenced earlier this year. This long-term
strategic  program,  which includes enhanced food offerings with additional menu
item selections, updated food presentations and new plateware, is expected to be
fully implemented in all Applebee's  restaurants by the end of November 1997. At
the end of the third  quarter,  approximately  75 percent of the 908  Applebee's
restaurants,  including 150 company  restaurants,  had  implemented the food and
menu initiative.

Costs  relating to the 1997 food and menu  initiative  consist of new  plateware
costs,  corporate  training  expenses  and the  short-term  negative  impact  on
restaurant labor and food costs during, and for approximately 60 days following,
the  implementation  period.  During the third quarter the company  incurred the
expected level of training expenses;  however,  higher than expected labor costs
were  incurred  during the  implementation  stages of the program in its company
Applebee's  restaurants.  As expected, the expenses related to the new plateware
were  approximately  $300,000  in the  third  quarter  and  are  expected  to be
approximately  $400,000 in the fourth quarter of this year. The company  expects
Applebee's  restaurant operating costs to return to historical levels during the
first  quarter  of  1998  after  the  implementation  of the  program  has  been
completed.

Comparable sales for the Applebee's concept in the third quarter of 1997 and the
39 week period ended September 28, 1997 continued within the company's  expected
range of performance (between a 1.0 percent decline and a 1.0 percent increase).
However, during the third quarter of 1997 comparable sales were at the lower end
of the anticipated  range.  System-wide  comparable  sales for the third quarter
decreased 0.7 percent and for the 39 weeks ended  September  28, 1997  increased
0.9 percent.  Comparable sales of company  Applebee's  restaurants for the third
quarter  decreased 0.8 percent and for the 39 week period increased 0.2 percent.

                                        7
<PAGE>
Comparable sales of company Rio Bravo Cantina  restaurants for the third quarter
decreased  3.0 percent  and for the 39 week period  decreased  1.0  percent.  In
calculating comparable restaurant sales, restaurants open for at least 18 months
are compared from period to period.

Third quarter 1997 system sales for the Applebee's concept increased 16 percent,
reaching  $460.7  million  compared with $398.7  million in the third quarter of
1996.  System sales for the 39 week period ended  September  28, 1997 were $1.36
billion, an increase of 19 percent over the same period of last year.

Applebee's International,  Inc., headquartered in Overland Park, Kan., develops,
franchises  and  operates  casual  dining  restaurants  in  47  states  and  six
international  countries,  under the trademarks of Applebee's Neighborhood Grill
and Bar and Rio Bravo Cantina.  At September 28, 1997, there were 908 Applebee's
restaurants   open   system-wide,   including  173  company  and  735  franchise
restaurants.  In addition,  there were 52 Rio Bravo  Cantinas open  system-wide,
including 29 company and 23 franchise restaurants.

The  statements  contained  in this  release  regarding  anticipated  costs  and
financial  results for the company's 1997 fourth quarter,  the full year of 1997
and 1998 earnings growth are forward looking and based on current  expectations.
There are several  risks and  uncertainties  that could cause actual  results to
differ  materially  from those  described.  For a  discussion  of the  principal
factors that could cause actual results to be materially  different,  the reader
is  referred  to the  company's  current  report  on Form  8-K  filed  with  the
Securities and Exchange Commission on October 7, 1997.

                                      # # #





                                        8


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission