CISCO SYSTEMS INC
DEFA14A, 1998-10-27
COMPUTER COMMUNICATIONS EQUIPMENT
Previous: MARRIOTT DIVERSIFIED AMERICAN HOTELS L P, 10-Q, 1998-10-27
Next: GROWTH FUND OF SPAIN INC, SC 13D/A, 1998-10-27



<PAGE>   1
                                  SCHEDULE 14A
                                 (RULE 14a-101)
                     INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
           PROXY STATEMENT PURSUANT TO SECTION 14(a) OF THE SECURITIES
                              EXCHANGE ACT OF 1934

<TABLE>
<S>                                                              <C>
        Filed by the Registrant [x]
        Filed by a Party other than the Registrant [ ]
        Check the appropriate box:
        [ ]    Preliminary Proxy Statement                       [ ]    Confidential, For Use of the
                                                                        Commission Only (as permitted
                                                                        by Rule 14a-6(e)(2)
        [ ]    Definitive Proxy Statement
        [x]    Definitive Additional Materials
        [ ]    Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

- --------------------------------------------------------------------------------
                Cisco Systems, Inc.
- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if Other Than the Registrant)

Payment of Filing Fee (Check the appropriate box):
        [x]     No fee required
        [ ]     Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.
        (1)     Title of each class of securities to which transaction applies:

                Not applicable.
- --------------------------------------------------------------------------------
        (2)     Aggregate number of securities to which transactions applies:

                Not applicable.
- --------------------------------------------------------------------------------
        (3)     Per unit price or other underlying value of transaction computed
pursuant to Exchange Act Rule 0-11 (set forth the amount on which the filing fee
is calculated and state how it was determined):

- --------------------------------------------------------------------------------
        (4)     Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------
        (5)     Total fee paid:

- --------------------------------------------------------------------------------
        [ ]     Fee paid previously with preliminary materials:

- --------------------------------------------------------------------------------
        [ ]     Check box if any part of the fee is offset as provided by
Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting
fee was paid previously. Identify the previous filing by registration statement
number, or the form or schedule and the date of its filing.

        (1)     Amount previously paid:

                Not applicable.
- --------------------------------------------------------------------------------
        (2)     Form, Schedule or Registration Statement no.:

                Not applicable.
- --------------------------------------------------------------------------------
        (3)     Filing Party:

                Not applicable.
- --------------------------------------------------------------------------------
        (4)     Date Filed:

                Not applicable.
- --------------------------------------------------------------------------------
</TABLE>
<PAGE>   2
                       [Cisco Systems, Inc. Letterhead]

October 27, 1998

To Our Shareholders,

Approval of Proposal No. 2 in Cisco's 1998 Proxy Statement, an amendment to the
Company's 1996 Stock Incentive Plan which will extend the automatic share
increase provisions of the plan currently scheduled to terminate in December
1998 for an additional three-year period through December 2001, is essential to
Cisco's ongoing growth and financial success, benefiting all Cisco shareholders.

We urge you to vote in favor of Proposal No. 2, notwithstanding the result
tabulated by the Institutional Shareholder Services' quantitative model.

1996 STOCK INCENTIVE PLAN: KEY TO CISCO'S LEADERSHIP POSITION
In fourteen years Cisco has transformed itself from a garage start-up to the
worldwide internetworking leader and one of less than two dozen companies that
has ever achieved a greater than $100 billion market capitalization. The use of
stock options in hiring, retaining and motivating the most talented people
within the available human resource pool has been critical to the Company's
overall success in terms of stock performance, market share gains, revenue
growth and profitability.

Our challenge in this employment market is to ensure that employees, our most
significant asset, are appropriately recognized, rewarded, and encouraged to
stay with the Company, help it grow, and, by doing so, continue to add
shareholder value. The proposed amendment to our 1996 Stock Incentive Plan
reflects our philosophy that stock incentives are a meaningful component of
employee compensation, enabling Cisco to attract the best available candidates
and retain our talented employee base.

The ISS recommendation to vote against the amendment to the 1996 Plan seriously
jeapardizes our ability to meet this challenge.

APPROVAL OF THE 1996 STOCK INCENTIVE PLAN
Despite a negative recommendation from ISS, shareholders overwhelmingly approved
the 1996 Stock Incentive Plan, with the original three-year automatic share
increase feature, at the 1996 Annual Meeting of Shareholders, enabling the
Company to attract and retain qualified employees.

Since the end of Cisco's FY1996,

o    Revenues and pro forma net income have grown over 40% annually. 
o    Pro forma profitability has been in the 22% range (as a percentage of net
     sales).



                                                                               1
<PAGE>   3

o    We continue to be number one or number two in the majority of market
     segments in which we compete.
o    Even as customer expectations continue to increase, Cisco worldwide
     customer satisfaction has risen from 4.01 to 4.15 (based on a 1-5 point
     scale as a result of a third-party survey.)
o    Cisco returned to shareholders approximately a 185% increase in share price
     since the end of Cisco's FY1996, versus the S&P returning approximately
     80%. (Please refer to the Comparison of Five-Year Cumulative Total Return
     in Cisco's Proxy Statement, page 21.)

1996 STOCK INCENTIVE PLAN: AN ENABLING INITIATIVE
Proposal No. 2 is an amendment which will extend the automatic share increase
provisions of Cisco's 1996 Stock Incentive Plan, currently scheduled to
terminate in December 1998, for an additional three-year period through December
2001.

We believe that the ISS recommendation against the extension to our 1996 Plan
does not take the following into consideration:

Broad Based Plan: Cisco's plan is broad based and covers the vast majority of
employees. In the past, only about one-quarter of the option grants have been
made to vice presidents and above, while three-fourths have been granted to
lower level employees. A broad based Cisco plan has proven instrumental in our
successful "One Company, One Vision" business philosophy.

Available Market Opportunity: Cisco is currently targeting a new market
opportunity, the integrated data/voice/video market, that industry analysts
forecast as being about $150 billion by 2002, or roughly 3 times the size of
Cisco's current market opportunity (Dataquest, Data Communications magazine).
Hiring and retaining employees as well as acquiring companies will be critical
to Cisco's ability to properly address this new target market.

Below Average Cash Compensation Paid to Executives: To ensure that the interests
of senior executives at Cisco are in line with those of Cisco shareholders, the
compensation of Cisco senior executives is more heavily weighted toward stock
options rather than cash compensation. As the Compensation/Stock Option
Committee report on pages 15-17 of the 1998 Proxy Statement indicates, Cisco
CEO's cash compensation is currently set below the 25th percentile of the
surveyed data of salaries paid to chief executive officers of the Peer
Companies. The cash compensation for senior vice presidents is currently set at
the 25th percentile. Vice presidents currently receive cash compensation set at
the 25-50th percentile of the Peer Companies.

Vesting Period: Although plan administrators do have discretion as to vesting
provisions for each grant, in almost all cases, vesting occurs over four years.
We, therefore, feel it is unfair for ISS to treat all options as if they were
vested today.



                                                                               2
<PAGE>   4

Lower Turnover Rate: According to the 1998 Radford Benchmark Salary Survey, the
overall employee voluntary turnover rate in the Northern California Region is
19.2%. Cisco's voluntary turnover rate for FY98 was approximately 5.5%. Beyond
working environment and culture, the Company believes stock options are a
critical factor to maintaining stability within the Cisco employee base.

Acceptance Rate:  The Company acceptance rate for new hires was 91.5% for FY98.

Acquisition Record: A key ingredient to Cisco's technology development is our
acquisition strategy. Since 1993, Cisco has done over 25 acquisitions. The
Company has relied on the stock option plan to provide equity incentives to the
employees of the acquired company, thereby improving our ability to retain the
valuable engineering talent in these companies.

Three-Year Renewal Feature - Maintain Leadership: Extending the automatic share
increase feature for an additional three years will help the Company make the
necessary assurances to recruit and retain the leading talent in our industry.
As the internetworking leader, our most talented employees frequently receive
highly lucrative offers from start-ups and other competitors. Approval of the
amendment to the 1996 Plan shows our employees that Cisco is committed to
keeping and building the team necessary to meet the needs of our customers
worldwide.

In summary, we urge you to support the Company and to vote in favor of Proposal
No. 2. If we can provide any further information regarding this matter, please 
do not hesitate to call Mary Thurber, Director, Investor Relations, at 
408-526-8893 or me at 408-526-8211.

Regards,

/s/ LARRY R. CARTER
- ---------------------
Larry R. Carter
Chief Financial Officer
Cisco Systems, Inc.

Cisco Systems, Inc. (NASDAQ:CSCO) is the worldwide leader in networking for the
Internet. News and information are available at http://www.cisco.com.

                                       ###

This document may contain projections or other forward-looking statements
regarding future events or the future financial performance of the Company.
These projections or statements are only predictions. Actual events or results
may differ materially from those in the projections or other forward-looking
statements set forth herein. Among the important factors which could cause
actual events or results to differ materially from those in the projections or
other forward-looking statements are potential fluctuations in quarterly
results, dependence on new product development, rapid technological and market
change, acquisition strategy, manufacturing and sourcing risks, risks associated
with the Internet infrastructure and regulation, volatility of stock price,
international operations, financial risk management and future growth subject to
risks. Readers are referred to the Company's Annual Report to Shareholders and
its filings with the Securities and Exchange Commission, including its recent
filings on Forms 10-K and 10-Q, for a discussion of these and other important
risk factors concerning the Company and its operations.



                                                                               3


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission