SADLIER WILLIAM H INC
10-Q, 1996-11-13
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                    FORM 10-Q


     [X]  Quarterly  Report  Pursuant  to Section 13 or 15(d) of the  Securities
Exchange Act of 1934

For the quarterly period ended                 September 30, 1996
                               -----------------------------------------


Commission file number                        0-3037
                       -------------------------------------------------        


                                     WILLIAM H. SADLIER, INC.
    --------------------------------------------------------------------
                  (Exact name of registrant as specified in its charter)


                    New York                             13-5363840
    --------------------------------------------------------------------
         (State or other jurisdiction of            (I.R.S. Employer
           incorporation or organization)         Identification Number)


    9 Pine Street, New York, New York                    10005-1002
    --------------------------------------------------------------------
  (Address of principal executive office)                 (Zip Code)

Registrant's telephone number, including area code   (212) 227-2120
                                                  ----------------------


                                Not Applicable
   ---------------------------------------------------------------------
   Former name,  former address and former fiscal year, if changed since
last report.


     Indicate  by check mark  whether the  registrant  (1) has filed all reports
required to be filed by section 13 or 15 (d) of the  Securities  Exchange Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days. Yes X No
                                             ---  ---

    Indicate the number of shares outstanding of each of the issuer's classes of
common stock, as of October 31,1996.
    Common stock, par value $0.25 per share:  888,058 shares outstanding.



<PAGE>
<TABLE>
<CAPTION>
Item 1. Financial Statements

                     WILLIAM H. SADLIER, INC. AND SUBSIDIARY
                      CONDENSED CONSOLIDATED BALANCE SHEETS

                                                                                           September 30,                December 31,
                                                                                ----------------------------------      ------------
                                                                                      1996                   1995             1995
                                                                                ----------------------------------      ------------
                                                                                          (Unaudited)                       (Note)

<S>                                                                            <C>                 <C>                 <C>          
ASSETS:

   Cash and cash equivalents                                                   $  2,181,303        $  1,905,960        $    687,805
   Accounts receivable                                                            9,653,952           9,698,288           2,602,658
    Inventories:
     Bound books and merchandise                                                  2,657,937           2,170,673           2,465,398
     Sheet stock and work in process                                                  3,598              10,560              20,239
     Paper                                                                          203,718             175,232             230,050
                                                                               ------------        ------------        ------------
                                                                                  2,865,253           2,356,465           2,715,687
   Prepaid expenses                                                                 370,730             376,971             277,007
   Deferred income taxes                                                            917,600             645,200             917,600
                                                                               ------------        ------------        ------------
     Total current assets                                                        15,988,838          14,982,884           7,200,757

   Fixed assets--net                                                                928,872           1,049,447           1,002,171
   Deferred pre-publication costs                                                 6,120,382           6,833,395           6,707,073
   Other assets                                                                     953,834             762,414             827,128
                                                                               ------------        ------------        ------------

                                                                               $ 23,991,926        $ 23,628,140        $ 15,737,129

                                                                               ============        ============        ============

LIABILITIES AND SHAREHOLDERS' EQUITY:

  Current portion of long-term debt                                            $    100,000        $    100,000        $    100,000
  Notes payable--banks                                                            4,900,000           5,800,000                --
  Accounts payable                                                                  874,967             816,663             793,244
  Accrued royalties                                                               1,308,392           1,144,987           1,169,693
  Other liabilities and
    accrued expenses                                                              3,137,921           2,606,514           1,664,621
                                                                               ------------        ------------        ------------
    Total current liabilties                                                     10,321,280          10,468,164           3,727,558

  Long-term debt                                                                    125,000             225,000             200,000

  Deferred income taxes                                                              31,300              41,800              31,300


  Shareholders' equity:
    Common shares                                                                   225,000             225,000             225,000
    Retained earnings                                                            13,330,199          12,699,909          11,585,004
                                                                               ------------        ------------        ------------
                                                                                 13,555,199          12,924,909          11,810,004
    Less treasury shares, at cost                                                   (40,853)            (31,733)            (31,733)
                                                                               ------------        ------------        ------------
                                                                                 13,514,346          12,893,176          11,778,271

                                                                               ------------        ------------        ------------
                                                                               $ 23,991,926        $ 23,628,140        $ 15,737,129
                                                                               ============        ============        ============



Note: The balance sheet at December 31, 1995 has been taken from the audited financial statements
          at that date and condensed.
</TABLE>
<PAGE>

<TABLE>
<CAPTION>
                     WILLIAM H. SADLIER, INC. AND SUBSIDIARY
      CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS AND RETAINED EARNINGS
                                   (Unaudited)



                                                                 Nine months ended                         Three months ended
                                                                    September 30,                              September 30,
                                                       --------------------------------------      ---------------------------------
                                                            1996                  1995                   1996                1995
                                                       --------------------------------------      ---------------------------------
<S>                                                     <C>                  <C>                  <C>                  <C>     
Net sales                                               $ 23,075,600         $ 20,882,112         $ 15,592,449         $ 13,899,951

Operating costs and expenses:
  Manufacturing, royalty
   and amortization                                        7,202,407            6,873,704            4,238,031            3,962,515
  Editorial and distribution                               2,495,406            2,675,031              551,303              669,252
  Selling, general and
    administrative                                         9,559,599            7,737,623            3,317,799            2,569,457
                                                        ------------         ------------         ------------         ------------
                                                          19,257,412           17,286,358            8,107,133            7,201,224
                                                        ------------         ------------         ------------         ------------

Operating income                                           3,818,188            3,595,754            7,485,316            6,698,727

Other income (expenses):
   Interest income                                               180                  685                   33                  163
   Other income                                               33,509               21,169                8,377                  880
   Interest expense                                         (416,070)            (421,633)            (211,392)            (219,201)
                                                        ------------         ------------         ------------         ------------
                                                            (382,381)            (399,779)            (202,982)            (218,158)
                                                        ------------         ------------         ------------         ------------

Income  before income taxes                                3,435,807            3,195,975            7,282,334            6,480,569

Provision for income taxes                                 1,512,000            1,374,000            3,204,000            2,786,000
                                                        ------------         ------------         ------------         ------------


Net income                                                 1,923,807            1,821,975            4,078,334            3,694,569

Retained earnings at beginning
   of period                                              11,585,004           10,967,364            9,430,477            9,094,770
                                                        ------------         ------------         ------------         ------------

Cash dividends, $.20 and $.10
   per share in 1996 and 1995
   repectively                                              (178,612)             (89,430)            (178,612)             (89,430)
                                                        ------------         ------------         ------------         ------------

Retained earnings at end of
   period                                               $ 13,330,199         $ 12,699,909         $ 13,330,199         $ 12,699,909
                                                        ============         ============         ============         ============

Income per common share
                                                        $       2.15         $       2.04         $       4.57         $       4.13
                                                        ============         ============         ============         ============

Average common shares
   outstanding                                               893,237              894,296              893,058              894,296
                                                        ============         ============         ============         ============
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
                            WILLIAM H. SADLIER, INC.
                                 AND SUBSIDIARY
                    CONDENSED CONSOLIDATED STATEMENTS OF CASH
                                      FLOWS





                                                            Nine months ended
                                                             September 30
            
                                                     ---------------------------
                                                         1996           1995

                                                     ---------------------------
<S>                                                  <C>            <C>                            
CASH FLOW USED IN OPERATIONS:
        Cash used in operations                      $(1,833,155)   $(2,698,335)
                                                     -----------    -----------

CASH FLOW USED IN INVESTING ACTIVITIES:
   Capital expenditures                                  (79,306)       (41,227)
   Prepublication cost expenditures                   (1,231,309)    (1,861,563)
                                                     -----------    -----------
        Cash used in investing activities             (1,310,615)    (1,902,790)
                                                     -----------    -----------

CASH FLOW FROM FINANCING ACTIVITIES:
   Net borrowings under lines of credit                4,900,000      5,800,000
   Dividends paid                                       (178,612)       (89,430)
   Repayment of long-term debt                           (75,000)       (75,000)
   Purchase of treasury shares                            (9,120)          --
                                                     -----------    -----------
        Cash provided by financing activities          4,637,268      5,635,570
                                                     -----------    -----------

Increase in cash and cash equivalents                  1,493,498      1,034,445

Cash and cash equivalents at beginning of period         687,805        871,515
                                                     -----------    -----------
Cash and cash equivalents at end of period           $ 2,181,303    $ 1,905,960
                                                     ===========    ===========

OTHER CASH FLOW INFORMATION:
        Depreciation and amortization                $ 1,970,606    $ 2,003,384
                                                     ===========    ===========
</TABLE>
<PAGE>






                     WILLIAM H. SADLIER, INC. AND SUBSIDIARY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                   (Unaudited)


1.  Condensed Consolidated Financial Statements

    The condensed consolidated balance sheets as of September 30, 1996 and 1995,
and both the  condensed  consolidated  statements  of  operations  and  retained
earnings  and  the  condensed  consolidated  statements  of cash  flows  for the
nine-month and three-month  periods then ended have been prepared by the Company
without audit. In the opinion of management, all adjustments (which include only
normal  recurring   adjustments)  necessary  to  present  fairly  the  financial
position,  results of  operations  and  changes  in cash  flows for all  periods
presented have been made.

    Certain information and footnote  disclosures normally included in financial
statements prepared in accordance with generally accepted accounting  principles
have  been  condensed  or  omitted.   It  is  suggested  that  these   condensed
consolidated  financial  statements  be read in  conjunction  with the financial
statements  and related notes  included in the  Company's  Annual Report for the
year ended December 31, 1995.


2.  Seasonality

    Historically,  educational  publishing  has been subject to the  seasonality
associated with the educational  year,  resulting in a concentration of sales in
the third calendar  quarter.  Therefore,  the results of operations for the nine
months ended September 30, 1996 should not necessarily be considered  indicative
of the results for the year ending December 31, 1996.



<PAGE>



Item 2.  Management's Discussion and Analysis of Financial Condition
                  and Results of Operations

Results of Operations

Net sales in the nine months ended  September 30, 1996 rose from  $20,882,000 to
$23,076,000,  or 10%,  compared with the same period in 1995.  Sales of religion
products  increased by 4% and sales of non-religion  products  increased by 25%.
The Company's  sales to public schools were up by 26%.  Coming to Faith remained
strong and the new First Eucharist and First  Reconciliation  provided growth in
the  sacrament  program.  Initial  sales of Sadlier  Phonics  together  with New
Progress in Mathematics and Vocabulary  Workshop,  accounted for the increase in
non-religion products.

Manufacturing  costs decreased  slightly as a percentage of net sales due to the
easing of paper prices in 1996. No  significant  fluctuation  in paper prices is
anticipated at this time. Distribution expenses were reduced because more of the
Company's order  fulfillment costs were charged to customers.  Selling,  general
and administrative  expenses increased from 37% to 41%. Selling expenses rose in
1996,  reflecting costs related to the new Sadlier Phonics series,  the expanded
promotion of New Progress in Mathematics,  Vocabulary Workshop and the Company's
other language art products,  and a network of independent sales representatives
selling to public schools.

Operating  income in the nine months ended  September  30, 1996  increased  from
$3,596,000 to $3,818,000,  or 6%. Net income for the nine months was $1,924,000,
or $2.15 per share,  in 1996 compared with  $1,822,000,  or $2.04 per share,  in
1995.  The  Company's  fourth  quarter  is  historically  a  loss  period  since
educational  publishing  sales decline while operating  expenses  continue.  Net
income  and income per share for the full year will be lower than the nine month
amounts.

The  provisions  for  income  taxes  in 1996  and  1995  were  based on the
effective tax rates estimated for each full year.

Liquidity and Capital Resources

Cash and cash equivalents and working capital at September 30, 1996 increased by
$275,000  and  $1,153,000,  respectively,  from  the  comparable  date in  1995,
primarily due to reduced  prepublication  cost  expenditures  and an increase in
payments  received from customers in 1996. The increase in inventories over 1995
levels,  which had been  $1,263,000  at June 30,  1996,  declined to $509,000 at
September 30, 1996, and is expected to be reduced further by year end.

Cash flow provided by operations has generally  been  sufficient to finance
investment  in  new  products,  equipment  and  facilities,  dividends  paid  to
shareholders and the repayment of short term bank borrowing. Management believes
this will continue to be true for the balance of 1996.

In October of 1996,  the  Company  completed  the  increase in its bank lines of
credit,  from $10,500,000 to $12,000,000.  Each year, because of the seasonality
associated with  educational  publishing,  the Company must draw on its lines of
credit. During the latter part of each year, such borrowing is repaid and excess
funds  are  available  for  investment  in  cash   equivalents   and  short-term
securities.  At September 30, 1996 and 1995, such short-term  borrowing amounted
to $4,900,000  and  $5,800,000,  respectively.  The Company's peak borrowing was
$10,700,000 in 1996 and $10,000,000 in 1995.

In 1994, the Company  financed the acquisition of a textbook series from another
publisher  with a  $400,000  unsecured  four year term  loan,  payable  in equal
monthly  installments  with  interest.  $225,000  of the  principal  amount  was
outstanding at September 30, 1996.






<PAGE>





PART II. OTHER INFORMATION


All items required  hereunder have been omitted because they are inapplicable or
would result in negative answers.




                                                     SIGNATURES


Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.



                                              WILLIAM H. SADLIER, INC.
                                              ------------------------
                                                  (Registrant)




November 7, 1996                            By: /s/ Frank S. Dinger
- ----------------                            -----------------------
        (Date)                                      Frank S. Dinger
                                                    Chairman of the Board
                                                    and Chief Operating Officer


November 7, 1996                            By: /s/ Henry E. Christel
- ----------------                            -------------------------
        (Date)                                      Henry E. Christel
                                                    Vice President,Treasurer
                                                    Principal Financial Officer


November 7, 1996                            By: /s/ Dasil C. Thomas
- ----------------                            -----------------------
        (Date)                                      Dasil C. Thomas
                                                    Controller
                                                    Principal Accounting Officer











<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
This schedule contains financial information extracted from the Condensed
Consolidated Balance Sheets and Condensed Consolidated Statements of
Operations and Retained Earnings in accordance with Article 5 of
Regulation S-X.
</LEGEND>
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-END>                               SEP-30-1996
<CASH>                                       2,181,303
<SECURITIES>                                         0
<RECEIVABLES>                               10,309,084
<ALLOWANCES>                                   655,132
<INVENTORY>                                  2,865,253
<CURRENT-ASSETS>                            15,988,838
<PP&E>                                       2,061,326
<DEPRECIATION>                               1,132,454
<TOTAL-ASSETS>                              23,991,926
<CURRENT-LIABILITIES>                       10,321,280
<BONDS>                                              0
                                0
                                          0
<COMMON>                                       225,000
<OTHER-SE>                                  13,289,346
<TOTAL-LIABILITY-AND-EQUITY>                23,991,926
<SALES>                                     23,075,600
<TOTAL-REVENUES>                            23,075,600
<CGS>                                        7,202,407
<TOTAL-COSTS>                               19,257,412
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                             416,070
<INCOME-PRETAX>                              3,435,807
<INCOME-TAX>                                 1,512,000
<INCOME-CONTINUING>                          1,923,807
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                 1,923,807
<EPS-PRIMARY>                                     2.15
<EPS-DILUTED>                                     2.15
        

</TABLE>


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