SOONER HOLDINGS INC /OK/
PRE 14A, 1996-08-16
BOTTLED & CANNED SOFT DRINKS & CARBONATED WATERS
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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                            SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                                (Amendment No. )

Filed by the Registrant /X/
Filed by a Party other than the Registrant /_/

Check the appropriate box:

/X/ Preliminary Proxy Statement
/_/ Definitive Proxy Statement
/_/ Definitive Additional Materials
/_/ Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

                             Sooner Holdings, Inc.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)


- --------------------------------------------------------------------------------
                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check the appropriate box):

/X/ $125 per Exchange Act Rule 0-11(c)(1)(ii), 14a-6(i)(1) or 14a-6(j)(2).
/_/ $500 per each party to the controversy pursuant to
    Exchange Act Rule 14a-6(i)(3).
/_/ Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

1) Title of each class of securities to which transaction applies:

   _____________________________________________________________________________

2) Aggregate number of securities to which transaction applies:

   _____________________________________________________________________________

3) Per unit price or other underlying value of transaction computed
   pursuant to Exchange Act Rule 0-11:*

   _____________________________________________________________________________

4) Proposed maximum aggregate value of transaction:

   _____________________________________________________________________________

/_/ Check box if any part of the fee is offset as provided by
    Exchange Act Rule 0-11(a)(2) and identify the filing for which
    the offsetting fee was paid previously.  Identify the previous
    filing by registration statement number, or the form or schedule
    and the date of its filing.

    1) Amount previously paid: _________________________________________________

    2) Form, Schedule or Registration No. ______________________________________

    3) Filing party: ___________________________________________________________

    4) Date filed: _____________________________________________________________

___________
*Set forth the amount on which the filing fee is calculated and state how it was
 determined.
<PAGE>
PRELIMINARY PROXY STATEMENT

                              SOONER HOLDINGS, INC.
                              2680 W. Interstate 40
                          Oklahoma City, Oklahoma 73108
                                 (405) 236-8332

                     --------------------------------------
                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                         TO BE HELD ON OCTOBER 16, 1996
                     --------------------------------------


TO THE HOLDERS OF COMMON STOCK OF SOONER HOLDINGS, INC.:

         NOTICE IS HEREBY GIVEN that the 1995 Annual Meeting of  Shareholders of
Sooner Holdings, Inc. (the "Company"), an Oklahoma corporation,  will be held at
the Company's corporate offices,  2680 W. Interstate 40, Oklahoma City, Oklahoma
73108 at 3:00 P.M., local time, on Wednesday, October 16, 1996 for the following
purposes,  all of which  are more  fully  described  in the  accompanying  Proxy
Statement dated September 18, 1996:

1.   To elect three  directors  of the Company to serve for the ensuing  year or
     until their successors are elected and qualified.

2.   To  consider  and act upon a  proposal  to ratify the  selection  of Arthur
     Andersen  LLP as the  Company's  independent  auditors  for the fiscal year
     ended December 31, 1996.

3.   To transact  such other  business  that may properly be brought  before the
     meeting or any adjournments thereof.

         Only shareholders of record as shown on the books of the Company at the
close of business on September 4, 1996 will be entitled to receive notice of and
to vote at the meeting or any adjournments thereof.

         You are cordially invited to attend the Annual Meeting.  WHETHER OR NOT
YOU PLAN TO ATTEND THE MEETING, YOU ARE REQUESTED TO SPECIFY YOUR CHOICES ON THE
ENCLOSED  PROXY AND DATE,  SIGN AND  RETURN  THE  PROXY IN THE  RETURN  ENVELOPE
ENCLOSED  FOR  YOUR  CONVENIENCE.  Your  cooperation  in  promptly  signing  and
returning  your  proxy  will help  avoid  further  solicitation  expense  to the
Company.

By order of the Board of Directors,




David B. Talbot, Jr.
Secretary


Approximate date of mailing to shareholders:
September 18, 1996


- --------------------------------------------------------------------------------
                             YOUR VOTE IS IMPORTANT
To ensure your representation at the meeting, please mark, sign, date and return
the  enclosed  proxy card as soon as possible in the enclosed  envelope.  If you
attend the meeting, you may vote in person even if you returned a proxy.
- --------------------------------------------------------------------------------
<PAGE>
PRELIMINARY PROXY STATEMENT

                              SOONER HOLDINGS, INC.
                              2680 W. Interstate 40
                          Oklahoma City, Oklahoma 73108
                                                  (405) 236-8332

                     --------------------------------------
                                 PROXY STATEMENT
                       for Annual Meeting of Shareholders
                         to be held on October 16, 1996
                     --------------------------------------


         This  Proxy  Statement  and the  enclosed  Proxy  are  being  mailed to
shareholders on or about September 18, 1996, in connection with the solicitation
by the Board of Directors (the "Board") of Sooner Holdings, Inc. (the "Company")
of proxies,  in the  accompanying  form,  from holders of the  Company's  common
stock,  to be  voted  at the  Annual  Meeting  of  Shareholders  to be  held  on
Wednesday,  October 16, 1996 and at any adjournment or adjournments thereof, for
the  purposes  set  forth  in the  accompanying  Notice  of  Annual  Meeting  of
Shareholders.

         Proxies are being  solicited by the mailing of this Proxy Statement and
the accompanying Proxy to common shareholders of record who are entitled to vote
at the 1995  Annual  Meeting.  In  addition,  directors,  officers,  and regular
employees  of the Company may,  without  compensation  other than their  regular
compensation,  solicit proxies personally, by mail or by telephone. All expenses
of the  solicitation  will  be  borne  by the  Company,  including  the  cost of
preparing,  assembling and mailing the proxies and  solicitation  material.  The
Company  may  reimburse  brokerage  firms and others for  expenses  incurred  in
forwarding  solicitation  material  to the  beneficial  owners of the  Company's
common stock.

         The  inspector  of  election  appointed  for  the  meeting  will  treat
abstentions  as shares  that are present  and  entitled to vote for  purposes of
determining  the presence of a quorum but as unvoted for purposes of determining
the approval of any matter  submitted  to the  stockholders  for a vote.  If the
broker  indicates  on a proxy  that  the  broker  does  not  have  discretionary
authority as to certain shares to vote on a particular matter,  such shares will
not be considered as present and entitled to vote with respect to that matter.

         The Board has fixed the close of business on  September  4, 1996 as the
record date for determining the  shareholders  entitled to receive notice of and
to vote at the 1995 Annual  Meeting.  Persons who were not  shareholders at such
time will not be allowed  to vote at the 1995  Annual  Meeting.  At the close of
business on September 4, 1996, the Company had 6,412,528 shares of common stock,
$.001 par value per share, issued and outstanding. Each share of common stock is
entitled to one vote on each  matter to be voted on at the 1995 Annual  Meeting.
Holders of common  stock are not  entitled to  cumulative  voting  rights in the
election of directors.

         All duly executed  proxies that are returned to the Company prior to or
at the  1995  Annual  Meeting  will be  voted in  accordance  with  the  choices
indicated on each such proxy.  If a proxy is duly  executed but does not specify
any or all  choices  on it,  the  proxy  will be voted:  to elect  the  director
nominees  proposed  by the Board and listed in this Proxy  Statement  and on the
Proxy;  to ratify  the  appointment  of  Arthur  Andersen  LLP as the  Company's
independent  auditors for the fiscal year ending on December 31, 1996 and to act
upon such other business matters that may properly be brought before the meeting
or any adjournments  thereof.  Any shareholders  giving a proxy may revoke it at
any  time  prior  to its use at the  1995  Annual  Meeting  by  filing  with the
Secretary  of the Company a revocation  of the proxy,  or by  delivering  to the
Company,  a duly  executed  proxy  bearing a later date or by attending the 1995
Annual Meeting and voting in person.

                     --------------------------------------

                                  PROPOSAL ONE
                              ELECTION OF DIRECTORS

Nomination

         The By-Laws of the Company  provide  that  directors  shall hold office
until the Annual  Meeting of  Shareholders  next held after their  election  and
until their successors are elected and qualified. Accordingly, the 
                                       1
<PAGE>
PRELIMINARY PROXY STATEMENT

entire Board, consisting of three members, will be re-elected at the 1995 Annual
Meeting.  If  re-elected,  such  individuals  will serve  until the next  Annual
Meeting  of  Shareholders  and  until  their  successors  are duly  elected  and
qualified. All three of the nominees (R. C. Cunningham II, David B. Talbot, Jr.,
and Michael S. Williams) are incumbent members of the Board. Messrs.  Cunningham
and Talbot were elected at the 1989 Annual Meeting of Shareholders. Mr. Williams
was elected at the 1994 Annual Meeting of Shareholders.

         If, prior to the 1995 Annual  Meeting,  the Board should learn that any
nominee  will be  unable  to serve  by  reason  of  death,  incapacity  or other
unexpected occurrence, the proxies that would have otherwise been voted for such
nominee will be voted for a substitute nominee if one is selected by the Board.

Board Recommendation

         The  selection  of each  nominee  requires  the  affirmative  vote of a
majority of the votes cast,  considering all common votes together,  represented
in  person  or by proxy at the 1995  Annual  Meeting.  In the  absence  of other
instructions,  the  proxies  solicited  hereby  will be  voted  FOR  each of the
individuals listed below, each of whom the Board has nominated for election as a
director of the Company.

         THE BOARD RECOMMENDS THAT THE SHAREHOLDERS  VOTE "FOR" THE SELECTION OF
EACH OF THE NOMINEES LISTED BELOW.

                     --------------------------------------

Information about Nominees

         The current directors of the Company and their principal occupation are
listed  below.  Each  director  will  serve  until the next  Annual  Meeting  of
Shareholders  or until their  respective  successors  have been elected and duly
qualified.  Directors  serve one-year terms.  There are no family  relationships
between any director.  The  following  has been  furnished to the Company by the
respective  nominees for director.  The ownership amount and percent  represents
shares of the Company's  common stock  beneficially  owned by each of them as of
September 4, 1996:
<TABLE>
<CAPTION>
                                                                                                   Ownership (1)
                                         Director                                                  -------------
       Name                    Age        since         Principal occupation                   Amount        Percent
       ----                    ---        -----         --------------------                   ------        -------

<S>                             <C>     <C>       <C>                                         <C>            <C>
R. C. Cunningham II             69        6/1/89  Chairman and President, Sooner
                                                    Holdings, Inc.                            3,775,413      58.88%

Michael S. Williams (2)         49      12/15/93  Managing Director, Bulldog Investment
                                                    Company, L.L.C.                            576,119        8.99%

David B. Talbot, Jr.            58      11/13/89  Principal Agent, Talbot Investment 
                                                    Co.                                         2,500             *
</TABLE>
- ----------
*     less than 1%

(1)  The amount and percent of ownership is based on the total  shares of common
     stock  outstanding  of 6,412,528 shares as of September 4, 1996.

(2)  Includes  300,000  shares  of  common  stock  owned by  Bulldog  Investment
     Company,  L.L.C.  ("Bulldog") of which Mr. Williams is a Managing Director.
     Also includes 51,278 shares of common stock owned by Matrix Resources, Inc.
     of which Mr. Williams is the President and sole owner. Does not include the
     shares owned by ShareData Inc.  ("ShareData")  for which Bulldog  disclaims
     any voting and dispositive  control over ShareData (see further  discussion
     under   "Relationship   with  Bulldog  Investment   Company,   L.L.C."  and
     "Relationship  with  ShareData  Inc."  under the section  entitled  Certain
     Relationships and Related Transactions later in this Proxy Statement).
                                       2
<PAGE>
PRELIMINARY PROXY STATEMENT

Resumes of Nominees

         R. C. Cunningham II. Mr.  Cunningham has been the Chairman of the Board
and  President  of the Company  since June 1988 and of two of its  subsidiaries:
Charlie O  Beverages,  Inc.  (formerly  Charlie O  Marketing  Co.) and Charlie O
Business Park Incorporated since their respective inceptions. From 1965 to 1986,
Mr.  Cunningham  was in the  construction  business  as CEO and  owner  of Rayco
Construction  Company. Mr. Cunningham continues to serve as President of Midwest
Property  Management  and Service Co.,  Inc., a company  involved in real estate
property management.

         David B. Talbot,  Jr. Mr.  Talbot has been the Secretary and a director
of the Company  since  November 1988 and of two of its  subsidiaries:  Charlie O
Beverages,  Inc.  (formerly Charlie O Marketing Co.) and Charlie O Business Park
Incorporated since their respective inceptions. From 1985 to present, Mr. Talbot
has been the Principal Agent for Talbot Investment Co., a commercial real estate
brokerage  firm. From 1967 to 1985, Mr. Talbot was the CEO and owner of Talbot &
Company,  also a commercial  real estate  brokerage  firm. Mr. Talbot is also an
Advisory Director for Transitional Living Centers of America since May 1995. Mr.
Talbot has a BA degree from the University of Oklahoma in 1960.

         Michael S.  Williams.  Mr.  Williams has been a director of the Company
since December 1993. Mr. Williams is also the President and a director of two of
the Company's subsidiaries:  SD Properties, Inc. ("SDPI") and On TV Incorporated
("ONTV"). Since December 1993, Mr. Williams has been the Chief Executive Officer
and,  along  with  Mr.  Lang  (see  "Executive  Officers"  later  in this  Proxy
Statement),   is  a  Managing  Director  of  Bulldog.   Bulldog  is  a  Phoenix,
Arizona-based  investment  company and merchant banking firm. From November 1990
to 1994,  Mr.  Williams  was the  principal  of Bucher &  Williams,  a  Phoenix,
Arizona-based privately owned merchant and investment banking firm.

         From  October  1987 to  November  1990,  Mr.  Williams  was  the  Chief
Executive Officer,  President, and director of ShareData Inc., a publicly traded
software  company based in Chandler,  Arizona.  On December 30, 1993,  ShareData
voluntarily  filed for Chapter 11  bankruptcy  in the United  States  Bankruptcy
Court for the  District of Arizona  (Case no.  93-13311).  On December 15, 1995,
ShareData's Plan of Reorganization was confirmed by the Bankruptcy Court and Mr.
Williams  became  the  President  of the  reorganized  company on this date (see
further  discussion under  "Relationship  with ShareData Inc." under the section
entitled  Certain  Relationships  and Related  Transactions  later in this Proxy
Statement).

         From May 1990 to October 1990, Mr.  Williams was the  Secretary,  Chief
Financial Officer and a director of VDG Capital Corporation  ("VDG"), a publicly
traded  software  company  based in Chandler,  Arizona.  On August 21, 1991,  an
involuntary  bankruptcy  under  Chapter 11 was filed  against  VDG in the United
States  Bankruptcy  Court for the District of Arizona.  On July 22, 1994,  VDG's
Plan of  Reorganization  was confirmed by the bankruptcy  court and Mr. Williams
became the CEO, President and a director of the reorganized  company (now called
Vinculum Incorporated) on this date.

         Prior to 1987,  Mr.  Williams  had been  continuously  employed  in the
securities   business  as  an   investment   banker  with   various   registered
broker-dealers  in  Detroit,  Michigan.  Mr.  Williams  has  a  BA  Degree  from
Pennsylvania State University (1969) and an MBA from The Wharton Graduate School
of the University of Pennsylvania (1974).

Committee and Board Meetings

         The Company had no standing audit or nominating  committee of its Board
or committees  performing  similar  functions  during fiscal 1995. The directors
have regularly  communicated to discuss the Company's affairs and also have held
periodic board meetings to transact and approve appropriate business.  Directors
have received no  compensation  or expenses for attending  board  meetings.  The
compensation  committee,  which  consists  of director  Cunningham,  did not act
during  fiscal  1995.  Mr.   Cunningham  has  the  authority  to  supervise  the
administration  of the 1995 Stock  Option  Plan (the  "Plan"),  determine  which
officers,  employees and/or non-employee  directors will be granted options, the
number of shares covered by each option, the timing of option grants, the option
period and manner of exercise, whether the option will be an incentive option or
a non-qualified
                                       3
<PAGE>
PRELIMINARY PROXY STATEMENT

option and other terms and provisions of each individual  option  agreement.  No
options have been granted under this Plan as of September 18, 1996.


         SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

         The table below sets forth certain information regarding the beneficial
ownership  of the common  stock of the Company as of  September  4, 1996 by each
shareholder who is known by the Company to be the beneficial  owner of more than
5% of the Company's  voting  securities,  by each director and by each executive
officer  and by all  directors  and  officers  as a group.  Except as  otherwise
indicated,  and subject to applicable  community property and similar laws, each
of the entities named has sole voting and investment  power with respect to such
securities.  The Company  anticipates  that each of the proposed  directors will
vote  shares  they own or control  "FOR" each of the matters to be voted upon at
the 1995 Annual Meeting.
<TABLE>
<CAPTION>
                                                                Number of
                       Name and Address of                       common                   Percent of 
                        Beneficial Owners                       shares (1)                   Class
                        -----------------                       ----------                   -----
<S>                                                            <C>                           <C>
             R. C. Cunningham II (6)
             2680 W. Interstate 40
             Oklahoma City, OK  73108                           3,775,413                    58.88%

             Bulldog Investment Company, L.L.C. (2)
             2117 S. 48th Street, Suite 105
             Tempe, AZ  85282                                     300,000                     4.68%

             Sheldon L. Miller (3)
             3000 Town Center, Ste. 1700
             Southfield, MI  48075                              1,149,736                    17.93%

             Michael S. Williams (4) (7)
             3710 E. Kent Drive
             Phoenix, AZ  85044                                   576,119                     8.99%

             Lanny R. Lang (5) (8)
             3536 E. Saltsage Drive
             Phoenix, AZ  85044                                   426,203                     6.65%

             ShareData Inc.
             2117 S. 48th St., Ste. 105
             Tempe, AZ  85282                                     827,753                    12.91%

             David B. Talbot, Jr. (6)
             5929 N. May Ave., Ste. 207
             Oklahoma City, OK  73112                               2,500                         *

             All officers and directors as
               a group (4 persons)                              4,480,234                    69.87%
</TABLE>
- ----------
*        less than 1%

         Unless otherwise indicated, to the Company's knowledge,  each person or
group possesses sole voting and sole investment power with respect to the shares
shown  opposite the name of such person or group.  Shares not  outstanding,  but
deemed  beneficially  owned by  virtue  of the  right of a person or member of a
group to acquire  them  within 60 days,  are  treated as  outstanding  only when
determining the amount and percent owned by such person or group.
                                       4
<PAGE>
PRELIMINARY PROXY STATEMENT


(1)  The number of shares and percent are based on the current  number of shares
     of common stock outstanding of 6,412,528 shares.

(2)  Does not include shares held by Messrs.  Williams and Lang, officers and/or
     directors  of the  Company,  by virtue of their  control and  positions  as
     Managing Directors and shareholders of Bulldog. The amount and percent does
     not include the shares owned by ShareData for which  Bulldog  disclaims any
     voting and dispositive control over ShareData (see further discussion under
     "Relationship  with Bulldog Investment  Company,  L.L.C." and "Relationship
     with ShareData Inc." under the section entitled Certain  Relationships  and
     Related Transactions later in this Proxy Statement).

(3)  Includes  827,753  shares  held by  ShareData  of which  Mr.  Miller is the
     Chairman of the Board,  CEO and  President  and sole  director (see further
     discussion  under  "Relationship  with  ShareData  Inc."  under the section
     entitled Certain Relationships and Related Transactions later in this Proxy
     Statement).

(4)  Includes  300,000  shares of common  stock  owned by  Bulldog  of which Mr.
     Williams is a Managing  Director.  Also  includes  51,278  shares of common
     stock  owned by  Matrix  Resources,  Inc.  of  which  Mr.  Williams  is the
     President  and sole  owner.  The amount and  percent  does not  include the
     shares  owned by  ShareData  for which  Bulldog  disclaims  any  voting and
     dispositive   control  over   ShareData  (see  further   discussion   under
     "Relationship  with Bulldog Investment  Company,  L.L.C." and "Relationship
     with ShareData Inc." under the section entitled Certain  Relationships  and
     Related Transactions later in this Proxy Statement).

(5)  Includes  300,000 shares of common stock owned by Bulldog of which Mr. Lang
     is a Managing Director.  The amount and percent does not include the shares
     owned by ShareData for which Bulldog  disclaims any voting and  dispositive
     control over ShareData (see further  discussion  under  "Relationship  with
     Bulldog Investment Company,  L.L.C." and "Relationship with ShareData Inc."
     under the section entitled Certain  Relationships and Related  Transactions
     later in this Proxy Statement).

(6)   An officer and director of the Company.

(7)   A director of the Company.

(8)   An officer of the Company.

                               EXECUTIVE OFFICERS

         The executive  officers of the Company as of September 18, 1996, and/or
its subsidiaries and their positions held in the Company and/or its subsidiaries
are listed in the table below. Officers are appointed by the Board. There are no
family relationships between any officers of the Company.
<TABLE>
<CAPTION>

      Name                             Age                      Title                                 Officer since
      ----                             ---                      -----                                 -------------
<S>                                     <C>      <C>                                                      <C>      <C> 
R. C. Cunningham II                     69       CEO and President, Sooner Holdings, Inc.                   6/1/88 *
                                                 CEO and President, Charlie O Beverages, Inc.              6/16/89 *
                                                 CEO and President, Charlie O Business Park
                                                   Incorporated                                            3/15/91 *

David B. Talbot, Jr.                    58       Secretary, Sooner Holdings, Inc.                         11/13/88 *
                                                 Secretary, Charlie O Beverages, Inc.                      6/16/89
                                                 Secretary and Treasurer, Charlie O Business
                                                   Park Incorporated                                       3/15/91 *

Michael S. Williams                     49       President, SD Properties, Inc.                            2/15/90 *
                                                 President, On TV Incorporated                             3/31/96
</TABLE>

                                       5
<PAGE>
PRELIMINARY PROXY STATEMENT

<TABLE>
<S>                                     <C>      <C>                                                      <C>      <C> 
Lanny R. Lang                           38       Treasurer, Sooner Holdings, Inc.                         12/15/93
                                                 Treasurer, Charlie O Beverages, Inc.                     12/15/93
                                                 Secretary and Treasurer, SD Properties, Inc.              2/15/90 *
                                                 Treasurer, On TV Incorporated                             5/31/94 *
                                                 Secretary, On TV Incorporated                             3/31/96
</TABLE>
*        Date of inception of the respective companies.

         The  antecedents  of  Messrs.  Cunningham,   Talbot  and  Williams  are
incorporated  herein by reference to the section entitled "Resumes of Nominees,"
found on page 3 of this Proxy Statement.

         Lanny R. Lang.  Mr. Lang has been the  Treasurer of the Company and its
subsidiary,  Charlie O Beverages,  Inc. (formerly Charlie O Marketing Co.) since
December 1993. Mr. Lang has also been the Secretary, Treasurer and a director of
SDPI since February 1990 and Treasurer and a director of ONTV since May 1994 and
additionally  the Secretary since March 1996.  Since December 1993, Mr. Lang has
been the Chief  Financial  Officer and, along with Mr.  Williams,  is a Managing
Director of Bulldog. From March 1991 to 1994, Mr. Lang was the principal of Lang
Financial Services,  Inc. ("LFSI").  LFSI is a Phoenix,  Arizona-based privately
owned  management and accounting  consulting firm. From November 1991 to October
1992, Mr. Lang was also the Chief Financial Officer of Pantheon Industries, Inc.
("Pantheon"), a public holding company based in Scottsdale, Arizona.

         From  October  1990 to March 1991,  Mr. Lang was the  Secretary,  Chief
Financial Officer and a director of VDG Capital  Corporation,  a publicly traded
software company based in Chandler,  Arizona. On August 21, 1991, an involuntary
bankruptcy  under  Chapter  11  was  filed  against  VDG in  the  United  States
Bankruptcy  Court for the District of Arizona.  On July 22, 1994,  VDG's Plan of
Reorganization  was  confirmed by the  bankruptcy  court and Mr. Lang became the
Secretary,  Treasurer  and a director  of the  reorganized  company  (now called
Vinculum Incorporated) on this date.

         From  January 1986 to October  1990,  Mr. Lang was the  Controller  and
Treasurer  of  ShareData  Inc.,  a publicly  traded  software  company  based in
Chandler, Arizona. On December 30, 1993, ShareData voluntarily filed for Chapter
11 bankruptcy in the United States  Bankruptcy Court for the District of Arizona
(Case no.  93-13311).  On December 15, 1995,  ShareData's Plan of Reorganization
was  confirmed by the  Bankruptcy  Court and Mr. Lang became the  Secretary  and
Treasurer of the reorganized  company on this date (see further discussion under
"Relationship   with  ShareData  Inc."  under  the  section   entitled   Certain
Relationships and Related Transactions later in this Proxy Statement).  Prior to
joining  ShareData,  Mr. Lang was employed by Price  Waterhouse in  Minneapolis,
Minnesota  for six  years.  Mr.  Lang has a BA  Degree  in  Accounting  from the
University of Northern Iowa (1980).

         In 1993, the Securities and Exchange  Commission (the "SEC") instituted
public administrative proceedings against Pantheon, its officers,  directors and
certain unrelated parties, including Mr. Lang, regarding Pantheon's reporting of
certain  transactions  in its 1991 Form 10-K. In October 1994,  Mr. Lang settled
the SEC's claims against him, without admitting or denying the SEC's charges, by
consenting  to the entry of a cease and desist  order  prohibiting  violation of
certain specified  reporting,  recordkeeping and internal control  provisions of
the Securities Exchange Act of 1934 and rules thereunder.


                             EXECUTIVE COMPENSATION

         The  following  table  sets  forth  all cash  compensation  paid by the
Company to each of the executive  officers of the Company whose  aggregate  cash
compensation  exceeds  $60,000  and to all  executive  officers  as a group  for
services rendered during the fiscal year ended December 31, 1995:
<TABLE>
<CAPTION>
            Name                            Primary capacity in which served*          Compensation (1)
            ----                            ---------------------------------          ----------------
<S>                                   <C>                                               <C>           <C>           
R. C. Cunningham II (2)               Chairman of the Board and President; Sooner
                                        Holdings, Inc.                                  $             -0-
</TABLE>

                                       6
<PAGE>
PRELIMINARY PROXY STATEMENT

<TABLE>
<S>                                   <C>                                               <C>           <C>
David B. Talbot, Jr.                  Secretary; Sooner Holdings, Inc.                  $             -0-

Michael S. Williams (3)               President; SD Properties, Inc.                    $             -0-
                                      President; On TV Incorporated                     $             -0-

Lanny R. Lang (3)                     Treasurer; Sooner Holdings, Inc.                  $             -0-

All Executive Officers as a Group
  (4 persons)                                                                           $             -0-
</TABLE>
- ----------

*    The  executive  officers  may serve in other  capacities  with the  Company
     and/or  its  subsidiaries  (see the  section  entitled  Executive  Officers
     earlier in this Proxy Statement.)

(1)  None of the executive  officers of the Company  receive cash  compensation.
     All cash is  currently  being  used to permit  the  Company to operate as a
     going concern.  The Board is authorized to reimburse officers and directors
     for actual expenses incurred and set compensation for officers as funds for
     such purpose become available.

(2)  In December 1993, Mr. Cunningham entered into a new Incentive  Compensation
     Agreement,  which provides remuneration to Mr. Cunningham based only on the
     Company's revenue performance. Mr. Cunningham receives no base compensation
     and will  receive a cash  incentive  fee of five  percent of the  Company's
     gross revenues,  payable on a quarterly basis (see further discussion under
     "Relationship  with R. C.  Cunningham"  under the section  entitled Certain
     Relationships and Related Transactions later in this Proxy Statement).

(3)  Messrs.  Williams and Lang have only been compensated  through Bulldog (see
     further discussion under  "Relationship  with Bulldog  Investment  Company,
     L.L.C."  under the  section  entitled  Certain  Relationships  and  Related
     Transactions later in this Proxy Statement).

Stock Option Plan

         Executive officers, employees and non-employee directors of the Company
and its subsidiaries may be awarded additional compensation pursuant to the 1995
Stock Option Plan (the "Plan").  Pursuant to the Plan,  2,000,000  shares of the
Company's common stock are reserved for issuance. Options granted under the Plan
are to be at amounts  that are equal to or greater than the fair market value of
the  Company's  common  stock at date of grant.  Each  outstanding  option has a
maximum  term of ten  years  and,  unless  otherwise  provided,  is  exercisable
immediately upon issuance.  As of September 18, 1996, no options were granted or
outstanding.

Bonuses and Deferred Compensation

         No cash  bonuses  were paid by the  Company  to any  executive  officer
during the year ended  December 31, 1995.  The Company did not have any deferred
compensation  plan or  arrangement  pursuant  to which  benefits,  remuneration,
value, or compensation was or is to be granted,  awarded, entered, set aside, or
accrued for the benefit of any  executive  officer of the Company as of December
31, 1995.

Compensation  Pursuant  to Plans  Including  Pension,  Stock  Option,  and Stock
Appreciation Rights Plans

         As of September 18, 1996,  other than the  Company's  1995 Stock Option
Plan,  the Company does not have any stock  appreciation  rights plans,  phantom
stock plans, or any other incentive or compensation plan or arrangement pursuant
to which benefits, remuneration, value, or compensation was or is to be granted,
awarded, entered, set aside, or accrued for the benefit of any executive officer
of the Company.

Termination of Employment and Change of Control Arrangement

         During the year ended  December  31,  1995,  no officer,  director,  or
principal  shareholder  of the  Company  either  received  or is to receive  any
remuneration  as a  result  of  either:  (i) the  termination  of such  person's
                                       7
<PAGE>
PRELIMINARY PROXY STATEMENT

employment whether by resignation, retirement, or otherwise; or (ii) a change of
control  of the  Company  or a  change  in  such  individual's  responsibilities
following a change in control of the Company.


                 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         The Company has adopted a policy that any transactions  with directors,
officers or entities of which they are also  officers or  directors  or in which
they have a financial  interest,  will only be on terms consistent with industry
standards and approved by a majority of the disinterested directors of the Board
and based  upon a  determination  that these  transactions  are on terms no less
favorable  to the Company  than those  which  could be obtained by  unaffiliated
third  parties.  This policy  could be  terminated  in the future.  In addition,
interested directors may be counted in determining the presence of a quorum at a
meeting of the Board or a committee thereof which approves such a transaction.

         The  following  are  transactions  considered  by  the  Company  to  be
significant of disclosure  pursuant to Regulation 228.404 of Regulation S-B. Any
references to Notes refer to the Notes to the Consolidated  Financial Statements
included in the  Company's  Form 10-KSB for the fiscal year ended  December  31,
1995 (the "1995 10-KSB"), incorporated herein by reference.

Relationship with Bulldog Investment Company, L.L.C.

                   Bulldog is a Phoenix,  Arizona-based  investment  company and
merchant banking firm. The principals of Bulldog, Messrs. Williams and Lang, are
also officers and/or directors of the Company and/or its subsidiaries.

Relationship with ShareData Inc.

         In December 1993,  the Company  acquired SDPI in exchange for shares of
common  stock.  ShareData  was the  majority  shareholder  of SDPI and  received
887,753  shares or  approximately  17% of the  Company  after  the  transaction.
ShareData  emerged  from  Chapter 11  Bankruptcy  on December 15, 1995 (Case No.
93-13311).  As part of the  Bankruptcy,  ShareData is to distribute the stock it
owns of the Company to its creditors.

Relationship with Wheel of Bargains, Inc.

         Wheel of Bargains,  Inc.  (formerly  Bulldog  Leasing & Finance  Corp.)
("WOBI") is a Phoenix,  Arizona-based  company formerly  specializing in leasing
and financing to higher risk companies. WOBI is a subsidiary of ShareData.

Relationship with Phoenix Financial Reporting Group, Inc.

         Phoenix  Financial  Reporting  Group,  Inc.  ("PFRG"),  is  a  Phoenix,
Arizona-based  company  specializing  in  financial  annual  report  design  and
publishing for public companies. PFRG is a subsidiary of ShareData.

Relationship with R.C. Cunningham II

         In December  1993, the Company  entered into an Incentive  Compensation
Agreement with Mr.  Cunningham.  This  agreement  provides  remuneration  to Mr.
Cunningham  based only on the  Company's  revenue  performance.  Mr.  Cunningham
receives no base  compensation,  but will receive a cash  incentive  fee of five
percent of the Company's gross revenues payable on a quarterly basis.  Also, Mr.
Cunningham has personally  guaranteed  almost  $2,000,000 of the Company's short
and long-term debt obligations.

Relationship with Talbot Investment Co.

         Talbot Investment Co. ("Talbot"),  is an Oklahoma City,  Oklahoma-based
commercial  real estate  brokerage  firm. Mr. David Talbot,  the Secretary and a
director of the Company and Charlie O Business Park  Incorporated (the "Business
Park"), a subsidiary, is also the principal agent for Talbot. Talbot handles all
                                       8
<PAGE>
PRELIMINARY PROXY STATEMENT

the property  management  services for the Business Park and receives normal and
customary commissions and fees for providing these services.

                     --------------------------------------

                                  PROPOSAL TWO
                       APPOINTMENT OF INDEPENDENT AUDITORS

         The Board has selected Arthur Andersen LLP as its independent  auditors
for the 1996 fiscal  year  ending on December  31,  1996.  Arthur  Andersen  LLP
audited the Company's  financial  statements  for the fiscal year ended December
31, 1995.  During the period since their  appointment,  Arthur  Andersen LLP has
provided  audit  services in connection  with the annual  financial  statements,
filings with SEC and other various audit-related accounting matters.

         In the two most recent  fiscal years there were no  disagreements  with
Arthur Andersen LLP or the Company's  predecessor  auditor,  Jaak Olesk, CPA, on
any material aspect of financial statement disclosure, accounting principles, or
practices  or auditing  scope or procedure  nor were there were any  "reportable
events" as that term is defined in Item  304(a)(i)(v) of Regulation S-K. In each
of the past three years,  the Company has received an opinion calling  attention
to a "going concern" issue due to the Company  incurring  recurring  losses from
operations  that  raised  substantial  doubt  about its ability to continue as a
going concern.

         In addition,  in the two most recent  fiscal  years and any  subsequent
interim  period  prior to their  engagement,  the Company  did not consult  with
Arthur Andersen LLP on any matter of accounting principles or practices,  on the
type of  audit  opinion  that  might  be  rendered  on the  Company's  financial
statements, or on any accounting, auditing or financial reporting issue.

Board Recommendation

         For approval of the  appointment of Arthur  Andersen LLP as independent
auditor for the 1996 fiscal year ending on December  31, 1996,  the  affirmative
vote of a majority of the  outstanding  voting shares of the common stock of the
Company  entitled  to vote  thereon is  required.  Unless  otherwise  specified,
proxies solicited by the Board will be voted FOR ratification of the appointment
of Arthur Andersen LLP.

         THE BOARD RECOMMENDS THAT THE SHAREHOLDERS VOTE "FOR" THIS PROPOSAL.

                     --------------------------------------


                              SECTION 16(A) REPORTS

         Section 16(a) of the Exchange Act requires the  Company's  officers and
directors,  and  persons  who own  more  than 10% of a  registered  class of the
Company's equity securities, to file certain reports regarding ownership of, and
transactions  in, the  Company's  securities  with the  Securities  and Exchange
Commission (the "SEC").  Such officers,  directors and 10% stockholders are also
required by SEC rules to furnish the  Company  with copies of all Section  16(a)
forms that they file.

         Based solely on a review of the copies of such forms received by it, or
written  representations  from certain reporting  persons,  the Company believes
that during  fiscal 1995 all the reporting  persons  complied with Section 16(a)
filing requirements except as follows: (i) Mr. Cunningham filed a Form 3 in July
1996 to report the  acquisition of 3,815,413  shares in December 1993;  (ii) Mr.
Williams filed a Form 3 in July 1996 to report the acquisition of 426,119 shares
in  December  1993;  (iii) Mr.  Lang  filed a Form 3 in July 1996 to report  the
acquisition of 276,202  shares in December 1993;  (iv) Mr. Miller filed a Form 3
in July 1996 to report the acquisition of 1,209,736 shares in December 1993; (v)
ShareData  filed a Form 3 in July  1996 to report  the  acquisition  of  887,753
shares in December  1993;  (vi) Mr. Talbot filed a Form 3 in July 1996 to report
the acquisition of 2,500 shares in March 1988; (vii) Mr. Cunningham filed a Form
4 in July 1996 to report  the sale of 40,000  shares in  February  1996;  (viii)
ShareData  filed a Form 4 in July  1996 to report  the sale of 30,000  shares in
December 1995; and (ix) ShareData filed Form 4's in July 1996 to report the sale
of 10,000 and 20,000 shares in January and February, 1996, respectively.
                                       9
<PAGE>
PRELIMINARY PROXY STATEMENT

                                   FORM 10-KSB

         UPON  RECEIPT  FROM ANY SUCH PERSON OF A WRITTEN  REQUEST,  THE COMPANY
WILL FURNISH WITHOUT CHARGE A COPY OF THE SOONER HOLDINGS, INC. ANNUAL REPORT ON
FORM 10-KSB (EXCLUSIVE OF EXHIBITS) FOR THE FISCAL YEAR ENDED DECEMBER 31, 1995,
AS FILED WITH THE SECURITIES AND EXCHANGE  COMMISSION ON APRIL 10, 1996, TO EACH
PERSON WHO WAS A BENEFICIAL  SHAREHOLDER OF THE COMPANY AS OF SEPTEMBER 4, 1996.
SUCH  REQUESTS  SHOULD  BE SENT  TO  SOONER  HOLDINGS,  INC.,  ATTN.:  CORPORATE
SECRETARY,  AT THE COMPANY'S  PRINCIPAL OFFICES AT 2680 W. I-40,  OKLAHOMA CITY,
OKLAHOMA 73108.

                SHAREHOLDER PROPOSALS FOR THE NEXT ANNUAL MEETING

         Any  shareholder  who, in accordance with and subject to the provisions
of the proxy  rules of the SEC,  wishes to submit a proposal  for  inclusion  in
Sooner   Holdings,   Inc.  proxy  statement  for  its  1996  Annual  Meeting  of
Shareholders  must deliver such  proposal in writing to Sooner  Holdings,  Inc.,
Attn.:  Corporate  Secretary,  at the  Company's  principal  offices  at 2680 W.
Interstate 40, Oklahoma City, Oklahoma 73108, no later than February 15, 1997.

                                 OTHER BUSINESS

         As of the date of this  Proxy  Statement,  the Board  knows of no other
business that will be presented  for  consideration  at the 1995 Annual  Meeting
other than that which has been referred to in this Proxy Statement. If any other
business  properly comes before the meeting,  the appointee named in the proxies
will vote the proxies in accordance with their best judgment.

By order of the Board,




David B. Talbot, Jr.
Secretary


Dated:   September 18, 1996
<PAGE>
                              SOONER HOLDINGS, INC.
              2680 W. Interstate 40, Oklahoma City, Oklahoma 73108

           THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

         The  undersigned  hereby appoints David B. Talbot,  Jr. as Proxy,  with
authority  to act and with the  power to  appoint  his  substitute,  and  hereby
authorizes  him to represent and to vote, as  designated  below,  all the voting
shares  of  common  stock  of  Sooner  Holdings,  Inc.  held  of  record  by the
undersigned on September 4, 1996, at the 1995 Annual Meeting of  Shareholders to
be held on October 16, 1996 or any adjournment  thereof.  The "Abstain" category
listed below is utilized to determine the existence of a valid quorum.

1.       ELECTION OF DIRECTORS  For  all nominees listed below (except as marked
to the contrary below).

    (INSTRUCTIONS: To withhold authority to vote for any individual nominee,
          strike a line through the nominee's name in the list below.)

        R. C. Cunningham II, David B. Talbot, Jr. and Michael S. Williams

2.       RATIFICATION OF ARTHUR ANDERSEN LLP AS THE COMPANY'S AUDITORS.

                         [ ] FOR [ ] AGAINST [ ] ABSTAIN

3.       IN THEIR  DISCRETION,  THE PROXY IS  AUTHORIZED TO VOTE UPON SUCH OTHER
BUSINESS AS MAY PROPERLY COME BEFORE THE MEETING.

         This Proxy when properly  executed will be voted in the manner directed
herein by the undersigned stockholder.  If no direction is made, this Proxy will
be voted FOR all nominees listed and FOR Proposal 2.

         Instructions:  Please sign  exactly as name  appears  below or complete
name,  address  and  number of shares  held if not  provided.  When  signing  as
attorney, as executor, administrator, corporation, please sign in full corporate
name by President or other authorized officer. If a partnership,  please sign in
partnership  name by authorized  person.  If held jointly,  both parties  should
sign.

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Dated:______________________________, 1996


__________________________________       _______________________________________
Signature                                Title (if applicable, see instructions)


__________________________________
Signature (if  jointly, both should sign)

Make corrections below, if necessary:

___________________________________

___________________________________

___________________________________


                       PLEASE MARK, SIGN, DATE AND RETURN
                         THE PROXY CARD PROMPTLY IN THE
                               ENCLOSED ENVELOPE.



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