PAMIDA HOLDINGS CORP/DE/
DEF 14A, 1997-07-18
VARIETY STORES
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                           PAMIDA HOLDINGS CORPORATION
           Proxy for the Annual Meeting of Stockholders May 23, 1996
          This Proxy is Solicited on Behalf of the Board of Directors

     The undersigned hereby constitutes and appoints Steven S. Fishman and Frank
A.  Washburn,  and  each  or  either  of  them,  attorneys  and  proxies  of the
undersigned,  with full power of substitution to each of them, to vote all stock
of Pamida Holdings  Corporation (the "Corporation")  standing in the name of the
undersigned at the annual meeting of  stockholders of the Corporation to be held
at the Omaha Marriott,  10220 Regency Circle,  Omaha,  Nebraska, at 8:30 a.m. on
May 23, 1996, and at any  adjournments  thereof,  on the matter set forth on the
reverse side hereof and on any other  matters that  properly may come before the
meeting or any adjournments thereof.
     THIS  PROXY,  WHEN  PROPERLY  SIGNED,  WILL BE  VOTED AS  SPECIFIED.  IF NO
SPECIFICATION IS GIVEN,  THIS PROXY WILL BE VOTED FOR THE ELECTION OF DIRECTORS.
The  undersigned  hereby ratifies and confirms all that either of such attorneys
and proxies,  or their substitutes,  may do or cause to be done by virtue hereof
and acknowledges  receipt of the Notice of Annual Meeting of Stockholders of the
Corporation  to be held on May 23, 1996,  the Proxy  Statement for such meeting,
and the Annual Report of the  Corporation  for the fiscal year ended January 28,
1996.
                         (To be Signed on Reverse Side)

[X]  Please mark your votes as in this example

                         AUTHORITY
               FOR        TO VOTE
          ALL NOMINEES    WITHHELD          NOMINEES:  L. David Callaway, III
1.ELECTION                                             Stuyvesant P. Comfort
  OF                                                   Steven S. Fishman
  DIRECTORS    [ ]          [ ]                        Robert D. Gordman
For, except authority to vote is withheld for the      M. Saleem Muqaddam
following nominee(s):                                  Peter J. Sodini
                                                       Frank A. Washburn

- -------------------------------



- -----------------------------------  ---------------------------   -------------
     SIGNATURE OF SHAREHOLDER         SIGNATURE IF HELD JOINTLY        DATE
NOTE:NOTE:  Please sign exactly as name appears  above.  When shares are held by
     joint  tenants,  both should  sign.  When  signing as  attorney,  executor,
     administrator,  trustee or guardian,  please give full title as such.  If a
     corporation,  please  sign in full  corporate  name by  President  or other
     authorized officer. If a partnership,  please sign in partnership name by a
     partner.
<PAGE>

                           PAMIDA HOLDINGS CORPORATION

                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

                                  May 23, 1996

     The Annual  Meeting  of  Stockholders  of Pamida  Holdings  Corporation,  a
Delaware  corporation,  will be held on Thursday,  May 23, 1996, at 8:30 a.m. at
the Omaha Marriott,  10220 Regency Circle,  Omaha,  Nebraska,  for the following
purposes:

     1. To elect a Board of Directors.
     2. To transact such other  business as properly may come before the meeting
        and any adjournments thereof.

     The stock transfer books of the Corporation  will not be closed.  The Board
of  Directors  of the  Corporation  has fixed the close of business on March 25,
1996, as the record date for  determining  the  stockholders  of the Corporation
entitled to notice of and to vote at the meeting.

Dated March 27, 1996                    BY ORDER OF THE BOARD OF
                                        DIRECTORS,
                                        FRANK A. WASHBURN, Secretary



   --------------------------------------------------------------------------
        PLEASE MARK, SIGN, AND DATE THE ACCOMPANYING PROXY AND RETURN IT
      PROMPLTY IN THE ENVELOPE ENCLOSED FOR YOUR USE. THE PROXY WILL NOT BE
            USED IF YOU ATTEND THE MEETING IN PERSON AND SO REQUEST.
   --------------------------------------------------------------------------




                          PAMIDA HOLDINGS CORPORATION
                                 PROXY STATEMENT
                         ANNUAL MEETING OF STOCKHOLDERS

                                  May 23, 1996

     This Proxy  Statement is furnished in connection  with the  solicitation by
the Board of Directors (the "Board of Directors") of Pamida Holdings Corporation
(the  "Corporation") of proxies from holders of the Corporation's $.01 par value
Common Stock ("Common  Stock") for use at the annual meeting of  stockholders of
the  Corporation to be held on May 23, 1996, at 8:30 a.m. at the Omaha Marriott,
10220 Regency Circle,  Omaha,  Nebraska,  and at any  adjournments  thereof (the
"Annual  Meeting"),  for the  purposes set forth in the  accompanying  Notice of
Annual Meeting of Stockholders.  Stockholders of record at the close of business
on March 25, 1996, will be entitled to vote at the Annual Meeting.

     The mailing address of the principal  executive  offices of the Corporation
is 8800  "F"  Street,  Omaha,  Nebraska  68127.  This  Proxy  Statement  and the
accompanying  form of Proxy are first being sent to the holders of Common  Stock
on or about April 15, 1996.

                    OUTSTANDING SECURITIES AND VOTING RIGHTS

     The Board of Directors of the  Corporation  has fixed the close of business
on March 25, 1996, as the record date for  determining  the  stockholders of the
Corporation entitled to notice of and to vote at the Annual Meeting.

     The  accompanying  Proxy may be revoked by the person giving it at any time
prior to its being voted; such revocation may be accomplished by a letter, or by
a duly  executed  Proxy  bearing a later date,  filed with the  Secretary of the
Corporation prior to the Annual Meeting.  If a stockholder who has given a Proxy
is present at the Annual Meeting and wishes to vote in person,  such stockholder
may withdraw the Proxy at that time.

     On March 25, 1996, the  Corporation  had  outstanding  5,004,942  shares of
Common Stock, each such share entitling the holder thereof to one vote upon each
matter to be voted upon at the Annual Meeting.  Stockholders entitled to vote in
the election of directors at the Annual Meeting have cumulative voting rights in
such  election,  and there are no  conditions  precedent to the exercise of such
rights.  The existence of cumulative  voting rights means that a stockholder may
cast a total number of votes in the election for directors which is equal to the
number of directors to be elected multiplied by the number of such stockholder's
shares;  such votes may be cast entirely for one candidate or may be distributed
equally or unequally  among as many  candidates as the  stockholder may consider
appropriate.

     Assuming that a quorum is present at the Annual Meeting, under Delaware law
and the Restated  Certificate of Incorporation  of the  Corporation,  as amended
(the "Restated  Certificate"),  the seven nominees for election as directors who
receive the greatest  number of votes cast in the election of directors  will be
elected as directors.

     In the  election of  directors,  any action other than a vote for a nominee
will have the practical effect of a vote against such nominee, but only votes in
favor of a nominee will  directly  affect the outcome of the election  since the
seven  nominees  receiving  the  greatest  number  of  votes  will  be  elected.
Abstentions  and broker  "non-votes"  are not deemed to be "votes  cast" for any
purpose but will be included  for  purposes of  determining  whether a quorum is
present at the Annual Meeting. A broker "non-vote" occurs when a nominee holding
shares for a beneficial  owner does not vote on a particular  matter because the
nominee does not have discretionary authority to vote on such matter and has not
received voting instructions from the beneficial owner of the shares involved.

     The Restated  Certificate  provides that all proxies,  ballots,  votes, and
tabulations  that identify the particular  vote of holders of Common Stock shall
be confidential  and shall not be disclosed  except (i) to independent  election
inspectors appointed by the Corporation who shall not be directors, officers, or
employees of the  Corporation,  (ii) as required by law, or (iii) when expressly
requested by the voting stockholder.

     The following table sets forth  information as to the beneficial  ownership
of  Common  Stock of each  person  or group  who,  as of March 1,  1996,  to the
knowledge  of the  Corporation,  beneficially  owned  more than 5% of the Common
Stock:

                                         Number of
          Name and                       Shares of
          Address of                     Common Stock             Percent
          Beneficial                     Beneficially             of
          Owner                          Owned                    Class
- -----------------------------            ------------             -------
399 Venture Partners, Inc. (1)           907,387                  18.13%
399 Park Avenue
New York, NY 10043

Natasha Partnership (2)                  574,000                  11.47%
Nathalie P. Comfort
63 South Beach Road
Hobe Sound, FL 33475

(1)  399 Venture  Partners,  Inc. is a wholly owned  subsidiary of Citicorp.  M.
     Saleem Muqaddam, a director of the Corporation,  is a Vice President of 399
     Venture Partners, Inc.
(2)  According to a Schedule 13D,  amended  through  January 21, 1994,  filed on
     behalf of Natasha Partnership ("Natasha"),  Nathalie P. Comfort is the sole
     general partner of Natasha with sole voting and sole dispositive power over
     the shares of Common  Stock  owned by  Natasha  and  therefore  also may be
     deemed to be the beneficial owner of such shares.

     The  following  table  sets  forth  information  as to each class of equity
securities of the  Corporation  beneficially  owned as of March 1, 1996, by each
director of the  Corporation,  by each nominee for election as a director of the
Corporation, and by all directors and executive officers of the Corporation as a
group:

                                            Number of
                                            Shares of
                                           Common Stock         Percent
                    Beneficial             Beneficially           of
                      Owner                  Owned(1)            Class
               ----------------------      ------------         -------
               L. David Callaway, III       16,500 (2)           0.33%
               Stuyvesant P. Comfort       204,067               4.08%
               Steven S. Fishman           113,222 (3)           2.23%
               Robert D. Gordman            17,000               0.34%
               M. Saleem Muqaddam           20,000               0.40%
               Peter J. Sodini               1,000               0.02%
               Frank A. Washburn             8,233 (4)           0.16%
               All directors and           380,022 (2) (3)(4)    7.47%
               executive officers as a
               group (8 persons)
- -----------------
(1)  Each  person  named in the  table  above  has sole  voting  power  and sole
     investment  power with  respect  to the  shares  set forth  after his name,
     except for the shares  referred  to in notes (2) and (3) as being  owned or
     held by the person's spouse.
(2)  Mr.  Callaway  disclaims  beneficial  ownership of these shares,  which are
     owned by his wife.
(3)  Mr. Fishman disclaims beneficial ownership of 28,500 of these shares, which
     are  held  by him  (10,500)  or his  wife  (18,000)  as  custodian  for his
     children.  Mr.  Fishman has the right to acquire  beneficial  ownership  of
     74,722 of these shares pursuant to options exercisable  currently or within
     60 days.
(4)  Mr.  Washburn  has the right to acquire  beneficial  ownership  of 5,133 of
     these shares pursuant to currently exercisable options.

                                   ELECTION OF DIRECTORS

     At the  Annual  Meeting,  the  stockholders  will  elect a board  of  seven
directors for a term extending  until the 1997 annual meeting of stockholders of
the  Corporation  and until their  respective  successors  have been elected and
qualify.  Proxies in the  accompanying  form which are  received by the Board of
Directors in response to this solicitation  will,  unless contrary  instructions
are given therein,  be voted by the persons named therein as proxies in favor of
the seven  nominees for  directors  listed  below.  The persons named as proxies
reserve  the  right,  however,  to vote such  proxies  cumulatively  and for the
election of fewer than all of the nominees for directors but do not intend to do
so unless  nominees  other than those listed  below are  nominated at the Annual
Meeting.  The Board of Directors  believes that all of the seven nominees listed
below  will be  available  to serve  and will  serve as  directors  if  elected;
however,  if any  of  such  nominees  is not so  available  at the  time  of the
election,  the  proxies  may be voted in the  discretion  of the  persons  named
therein for the election of a substitute  nominee.  The seven nominees receiving
the greatest number of votes at the Annual Meeting will be elected as directors.

     Set forth below is certain information as of March 1, 1996, with respect to
the  nominees for election as  directors  of the  Corporation.  The  information
relating  to  their  respective   business   experience  was  furnished  to  the
Corporation  by such  persons.  All of the  nominees  presently  are  serving as
directors of the  Corporation,  and all of the nominees have been  nominated for
reelection by the Board of Directors.

                                             Positions and
                                              Offices with             Director
Nominee                           Age        the Corporation             Since
- -------                           ---        ---------------            --------
L. David Callaway, III (2)        56         Director                     1994

Stuyvesant P. Comfort (1)         25         Director                     1994

Steven S. Fishman                 45         Chairman of the Board,       1993
                                             President, Chief Executive
                                             Officer, and Director

Robert D. Gordman (1)             49         Director                     1994

M. Saleem Muqaddam (1)(2)         49         Director                     1993

Peter J. Sodini (1)(2)            55         Director                     1990

Frank A. Washburn                 47         Executive Vice President     1995
                                             and Director
- ------------------
(1)  Member of Compensation and Stock Option Committees.
(2)  Member of Audit Committee.

     Mr.  Callaway  is  Chairman  of the Board and Chief  Executive  Officer  of
Express Messenger Systems, Inc. Previously,  Mr. Callaway spent approximately 30
years with Citicorp and various of its affiliates  (most recently,  from 1986 to
1993, as a Vice  President of Citicorp  Venture  Capital,  Ltd.) in a variety of
corporate and investment banking assignments.

     Mr.  Comfort is a  graduate  of the  University  of  Pennsylvania,  Wharton
School, and the New York University School of Law and is a private investor.

     Mr.  Fishman has served as  President  and Chief  Executive  Officer of the
Corporation and Pamida,  Inc. ("Pamida") since April 1993 and as Chairman of the
Board of the  Corporation and Pamida since August 1993. From 1988 to March 1993,
Mr.  Fishman was employed by Caldor,  Inc. as Senior Vice  President and General
Merchandise Manager-Homelines. Mr. Fishman is a director of Pamida.

     Mr.  Gordman  has been  employed  as a  managing  consultant  by The Gallup
Organization since June 1995. Prior to that time, since 1990, Mr. Gordman was an
independent  business consultant  affiliated with The Gallup  Organization.  Mr.
Gordman also currently  provides  business  consulting  services through his own
company,  Option 1A,  Inc.  Prior to his  becoming a  business  consultant,  Mr.
Gordman was employed in various  retail  management  capacities  for 26 years by
Richman  Gordman  Stores,  Inc. (most recently as president and chief  operating
officer of its  department  store  subsidiary  and  previously as executive vice
president and chief operating officer of its off-price retail subsidiary).

     Mr.  Muqaddam has served as a Vice President of Citicorp  Venture  Capital,
Ltd.  and its  affiliated  investment  companies  since  1989.  Previously,  Mr.
Muqaddam  spent 15 years with Citicorp and Citibank,  N.A. in senior  managerial
positions in the international  corporate banking area, primarily in Europe, and
at the  corporate  headquarters  in New York.  Mr.  Muqaddam  is a  director  of
Chromcraft Revington, Inc., Plantronics Inc., and Fairwood Corporation.

     Mr. Sodini has been  employed  since  February 1, 1996, as Chief  Operating
Officer of The  Pantry,  Inc.,  an  operator of  convenience  stores.  From 1992
through 1995, Mr. Sodini served as Chief  Executive  Officer of Purity  Supreme,
Inc., an operator of grocery supermarkets. From 1990 to early 1993, he served as
Chairman  of the  Board  of  Buttrey  Food & Drug,  Inc.  Mr.  Sodini  has  been
associated  with the investment  firm of Freeman Spogli & Co.  Incorporated as a
consultant  since 1988. Mr. Sodini is a director of  Transamerica  Income Shares
and Buttrey Food & Drug, Inc.

     Mr.  Washburn has served as  Executive  Vice  President of the  Corporation
since September 26, 1995, and as Executive Vice President - Corporate Operations
of Pamida  since  February  27, 1995,  having  previously  served as Senior Vice
President - Human  Resources of Pamida since 1993 and as Vice  President - Human
Resources of Pamida  since 1987.  Mr.  Washburn  also serves as Secretary of the
Corporation and Pamida. Mr. Washburn joined Pamida's  predecessor in 1965. He is
a director of Pamida.

     The Board of Directors met eight times during the fiscal year ended January
28, 1996.

     The Compensation Committee of the Board of Directors met three times during
the fiscal year ended January 28, 1996. The Committee's functions are to provide
oversight with respect to the  compensation  and benefit  policies,  plans,  and
programs of the Corporation for the executive  officers of the Corporation  and,
to the extent not otherwise determined by contract or formal plan, to review and
recommend  to the Board of  Directors  salaries,  bonuses,  and  other  employee
benefits and compensation for the executive officers of the Corporation.

     The Audit  Committee  of the Board of  Directors  met formally one time and
informally  several  other times during the fiscal year ended  January 28, 1996.
The Committee's functions are to recommend to the Board of Directors the firm to
be appointed as the Corporation's independent accountants, to review and approve
the scope of the  Corporation's  annual audit,  to review the audit findings and
recommendations of the Corporation's  independent  accountants,  to consult with
the Corporation's  independent  accountants and internal auditors concerning the
Corporation's financial controls,  accounting procedures,  and internal auditing
function,  and to  consider  and  review  such  other  matters  relating  to the
financial and  accounting  affairs of the  Corporation as the Committee may deem
appropriate.

     The Board of Directors has no Nominating Committee.

     All directors  attended at least 75% of the aggregate number of meetings of
the Board of Directors and of the Committees on which they serve.

     COMPENSATION   COMMITTEE   INTERLOCKS   AND  INSIDER   PARTICIPATION.   The
Compensation and Stock Option  Committees of the Board of Directors are composed
of Messrs. Comfort, Gordman, Muqaddam, and Sodini.

     In October 1995 the Corporation  purchased from 399 Venture Partners,  Inc.
and retired $1,019,061 principal amount of 14% Subordinated  Promissory Notes of
the Corporation  due in 2003 for a purchase price of $509,530.  In July 1995 the
Corporation had made an offer on the same terms to all other holders of such 14%
Subordinated  Promissory  Notes (399 Venture  Partners,  Inc.  having waived the
right to participate in such offer) and purchased and retired $261,920 principal
amount of such Notes.  As of January 28, 1996,  399 Venture  Partners,  Inc., of
which Mr.  Muqaddam,  a director of the Corporation,  is a Vice President,  held
approximately  $20,159,792  principal amount of outstanding  promissory notes of
the Corporation due in 2003.

     During the fiscal year ended January 28, 1996, Mr.  Gordman,  a director of
the Corporation,  provided consulting services to Pamida on behalf of The Gallup
Organization  through April 1995 and  thereafter on behalf of his own consulting
company,  Option 1A, Inc., relating to merchandising  strategy and programs, for
which  Pamida paid an  aggregate  of $38,800 to The Gallup  Organization  and an
aggregate of $102,600 to Option 1A, Inc. The Corporation  presently  anticipates
that Mr. Gordman will provide  additional  consulting  services to Pamida during
the fiscal year ending  February 2, 1997;  the expected cost of such  consulting
services,  which  also  will  relate  primarily  to  merchandising  matters,  is
$130,000.

                COMPENSATION OF DIRECTORS AND EXECUTIVE OFFICERS

     ANNUAL  EXECUTIVE  COMPENSATION.  The  following  table  shows  the  annual
compensation paid by the Corporation and Pamida for services rendered during the
fiscal years ended January 28, 1996,  January 29, 1995, and January 30, 1994, to
the chief executive officer of the Corporation during fiscal 1996 and to each of
the persons who were executive officers of the Corporation at January 28, 1996:
<TABLE>

                           SUMMARY COMPENSATION TABLE
<CAPTION>

                                                                      Long-Term
                                                                     Compensation
                                  Annual Compensation                   Awards
                   -----------------------------------------         -------------
Name and                                           Other             Stock Options
Principal          Fiscal                          Annual             (Number of      All Other
Position            Year    Salary     Bonus    Compensation           Shares)      Compensation (1)
- ---------          ------   ------     -----    ------------         -------------  ----------------
<S>                 <C>     <C>        <C>         <C>                    <C>          <C>
Steven S. Fishman,  1996    $444,088   $     --    $   --                 2,778        $24,310
Chairman of the,    1995    $419,135   $239,787    $   --                75,000        $ 3,700
Board, President,   1994    $307,692   $147,533    $93,903(2)            75,000        $    --
and Chief Executive
Officer
Frank A. Washburn,  1996    $194,281   $ 25,000    $    --               14,667        $12,877
Executive Vice
President (3)
George R. Mihalko,  1996    $ 58,385   $ 35,000    $29,836(5)            10,000        $ 2,856
Senior Vice
President and
Chief Financial
Officer (4)
</TABLE>

- ------------
(1)  All Other  Compensation  consists of  contributions by Pamida to its 401(k)
     plan and 1995  Deferred  Compensation  Plan  ($3,745  and  $20,565  for Mr.
     Fishman, $3,702 and $9,175 for Mr. Washburn, and $0 and $2,856 for Mr.
     Mihalko).
(2)  $78,171 of this amount reflects  various payments by Pamida relating to the
     relocation of Mr.  Fishman and his family from  Connecticut  to Nebraska in
     connection  with  Mr.  Fishman's  employment  by  Pamida  in  fiscal  1994,
     including  $51,000 which  represents  the  difference  between the purchase
     price and the fair market value of Mr. Fishman's Connecticut residence.
(3)  Mr.  Washburn  became an executive  officer of the Corporation in September
     1995.  Information  concerning his prior  employment by Pamida appears on a
     previous page of this Proxy Statement.
(4)  Mr.  Mihalko  became an executive  officer of the  Corporation in September
     1995. Prior to that time he was not employed by the Corporation or Pamida.
(5)  $16,849 of this amount was a sign-on bonus in connection with Mr. Mihalko's
     initial  employment  by the  Corporation,  and  $11,873 of this  amount was
     reimbursement of various moving and relocation expenses.
<TABLE>

                        OPTION GRANTS IN LAST FISCAL YEAR
<CAPTION>
                                                                          Potential
                                                                     Realizable Value at
                                                                        Assumed Annual
                                                                     Rates of Stock Price
                                                                         Appreciation
                          Individual Grants (1)                        for Option Term
- -------------------------------------------------------------------  --------------------
                                    % of
                                    Total
                                   Options
                      Options     Granted to
                      Granted     Employees    Exercise
                     (Number of   in Fiscal     Price    Expiration
      Name             Shares)       Year      ($/Sh)       Date        5%       10%
- -----------------     ----------  --------     --------  ----------  -------  --------
<S>                    <C>          <C>        <C>        <C>  <C>   <C>       <C>
Steven S. Fishman      2,778(2)     2.3%       $7.1875    2-29-96    $    --   $     --
Frank A. Washburn        667(2)     0.5%       $7.1875    2-29-96    $    --   $     --
Frank A. Washburn     14,000(3)    11.5%       $7.1875    2-23-05    $63,282   $160,370
George R. Mihalko     10,000(3)     8.2%       $4.0625    9-26-05    $25,549   $164,746
</TABLE>
- -------------------
(1)  The options granted during fiscal 1996 were granted under the Corporation's
     1992 Stock Option Plan (the  "Plan") by the Stock  Option  Committee of the
     Board of Directors;  the members of such  committee also are the members of
     the Compensation  Committee of the Board of Directors.  Such options relate
     to shares of the Common Stock,  were granted at prices equal to the average
     of the high and low  prices  of the  Common  Stock  on the  American  Stock
     Exchange on the dates of the grants, and are intended to be incentive stock
     options for federal income tax purposes.
(2)  These options expired with no value and without having become exercisable.
(3)  These  options  become  exercisable  in  five  equal  annual   installments
     beginning  February 23, 1996, in the case of Mr. Washburn and September 26,
     1996, in the case of Mr. Mihalko,  subject in each case to the terms of the
     Plan and the applicable stock option agreement.

               AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND
                         FISCAL-YEAR-END OPTION VALUES

                                                    Number of
                                                     Shares            Value of
                                                   Underlying        Unexercised
                                                   Unexercised      In-the-Money
                                                   Options at        Options at
                                                   1-28-96 (1)       1-28-96 (2)
                      Number of
                   Shares Acquired     Value       Exercisable/     Exercisable/
    Name             on Exercise     Realized    Unexercisable(2)  Unexercisable
- -----------------  ---------------   --------    ----------------  -------------
Steven S. Fishman                0          -             74,722             0
                                                          72,500             0
Frank A. Washburn                0          -              5,133             0
                                                          14,200             0
George R. Mihalko                0          -                  0             -
                                                          10,000             0
- ---------------------
(1)  All options relate to shares of the Common Stock and were granted under the
     Corporation's 1992 Stock Option Plan.
(2)  In each case,  the option  exercise price exceeded the fair market value of
     the underlying Common Stock on January 26, 1996, the last day of the fiscal
     year on which trading in the Common Stock occurred.

     EMPLOYMENT AND OTHER AGREEMENTS.  Mr. Fishman was employed by Pamida as its
President and Chief Executive Officer,  effective April 19, 1993, pursuant to an
employment  agreement  having a three-year  term ending on April 18,  1996.  The
agreement  provided  for a base salary for Mr.  Fishman at an annual rate of not
less than  $450,000  for the third year and for  certain  incentive  bonuses and
fringe benefits.  On September 22, 1995, the Corporation and Pamida entered into
a new employment  agreement with Mr. Fishman which superseded the 1993 agreement
except as otherwise  described in this paragraph.  The term of the new agreement
extends through April 18, 2001.  Through April 18, 1996, Mr. Fishman is entitled
to  received  a base  salary at an annual  rate of  $450,000  (the rate for such
period provided for in the 1993 agreement);  thereafter, Mr. Fishman is entitled
to receive a base  salary at an annual  rate of not less than  $500,000  for the
remaining  term of the new  agreement.  Mr.  Fishman was  entitled to receive an
incentive  bonus for fiscal  1996 under both the 1993 and 1995  agreements  if a
specified minimum earnings test was met; however, such test was not met, and Mr.
Fishman received no incentive bonus for fiscal 1996. The 1995 agreement requires
the Board of Directors  and Mr.  Fishman to agree  periodically  upon  incentive
bonus programs for Mr. Fishman for fiscal 1997 through 2001. Mr. Fishman also is
entitled to customary fringe benefits under the 1995 agreement.  In the event of
Mr.  Fishman's death, his base salary would continue for 90 days, and his estate
would be entitled to a pro rata portion of his incentive  bonus (if any) for the
fiscal year in which his death occurs.  If Mr. Fishman's  employment  terminates
for cause or by reason of his disability for a continuous  period of six months,
then he would be entitled to his base salary to the termination date, a pro rata
portion  of his  incentive  bonus  (if any) for the  fiscal  year in which  such
termination occurs, and (only in the case of his disability) the continuation of
certain  fringe  benefits  until not later than his attainment of age 65. If Mr.
Fishman's  employment is terminated by the  Corporation  or Pamida without cause
prior to a Significant Corporate Event (as defined in the 1995 agreement),  then
he would be entitled to the  continuation  of his base salary  through April 18,
2001 (less amounts which Mr. Fishman might receive from other employment), a pro
rata portion of his  incentive  bonus (if any) for the fiscal year in which such
termination  occurs,  the  continuation  of certain  fringe  benefits  until the
earlier  of April  18,  2001,  or his  receipt  of such  benefits  from  another
employer,  and the  equivalent  of  certain  deferred  compensation  and  401(k)
benefits  which Mr.  Fishman would lose as a result of his  termination  without
cause.  If the  termination  without cause occurs after a Significant  Corporate
Event, then Mr. Fishman also would be entitled to receive an incentive bonus for
each of the next two  12-month  periods  (but not beyond  April 18,  2001) in an
amount equal to the average  amount of the  incentive  bonuses (if any) which he
received  for the three  fiscal years prior to the fiscal year during which such
termination occurs.  Significant  Corporate Events are the Corporation's ceasing
to own  all of the  capital  stock  of  Pamida,  the  merger  of  Pamida  into a
corporation  of which the  Corporation  does not own a  majority  of the  voting
shares,  the merger of the  Corporation  into another  corporation a majority of
whose voting shares are owned by persons other than the previous majority owners
of the Corporation, the acquisition by a person or group (other than 399 Venture
Partners,  Inc. or its  affiliates)  of 30% or more of the voting  shares of the
Corporation,  and a stockholder vote to dissolve Pamida or dispose of all of its
property  and assets.  The 1995  agreement  also  provides  that Mr.  Fishman is
entitled to at least 12 months advance notice if the  Corporation  and Pamida do
not intend to continue his  employment  after April 18, 2001,  with at least the
same base salary as then in effect and with a  substantially  similar  incentive
bonus program and fringe  benefits;  in the absence of such notice,  Mr. Fishman
would be entitled to certain  compensation  through the end of a 12-month period
beginning when such notice is given.

     Pamida has  agreements  with Mr.  Washburn and Mr. Mihalko which provide in
each case that if such person's employment is terminated by Pamida without cause
(as  defined in the  agreement),  then such  person  will be entitled to receive
severance pay in an amount equal to his then current annual base salary, payable
over the  12-month  period  following  the  termination  and with any  remaining
payments  being reduced by any wages earned by him during such 12-month  period.
If Mr. Fishman is not the Chief Executive  Officer of Pamida at the time of such
termination,  then the severance pay of Mr.  Washburn will be an amount equal to
twice his then  current  annual base salary,  payable  over the 24-month  period
following the termination  and with any remaining  payments being reduced by any
wages earned by Mr. Washburn during such 24-month period. Mr. Washburn's current
annual base salary is $200,000,  and Mr. Mihalko's current annual base salary is
$165,000.

     REPORT OF  COMPENSATION  COMMITTEE.  Mr.  Fishman  became  Chief  Executive
Officer of the Corporation upon his employment by the Corporation in April 1993.
The  terms  of  Mr.  Fishman's  employment,  including  his  compensation,  were
negotiated  with him by a  committee  of outside  directors  of the  Corporation
appointed  by the  Board  of  Directors  to  conduct  a search  for a new  chief
executive  officer of the Corporation  following the death of the previous chief
executive  officer in October 1992. The committee was aided in such negotiations
by an  executive  search  firm  engaged by the  Corporation  at the  committee's
direction,  and the committee considered among other things information provided
by such  firm with  respect  to the  compensation  of other  executives  holding
comparable  positions in the retail  industry.  Mr.  Fishman's salary for fiscal
1996 was established by the employment  agreement between Mr. Fishman and Pamida
described  above.  Mr.  Fishman's  employment  agreement  also  provided  for  a
potential  incentive  bonus for Mr.  Fishman  for  fiscal  1996  based  upon the
financial  performance of the Corporation and its subsidiaries on a consolidated
basis.  Because the applicable  financial  performance  test of certain  minimum
earnings before interest, taxes, depreciation, and amortization was not met, Mr.
Fishman received no bonus for fiscal 1996. The  exercisability of a stock option
granted to Mr.  Fishman in fiscal  1996 also was  dependent  upon the  financial
performance of the  Corporation  and expired  without having become  exercisable
because the applicable earnings-per-share test was not met.

     The salary of Mr.  Washburn for fiscal 1996 was determined in large part by
reference  to  information   gathered  by  the  Corporation's   human  resources
department  from published  sources  showing  compensation  levels of executives
holding  comparable  positions in the retail  industry.  An important  factor in
determining  Mr.  Washburn's  salary for fiscal 1996 was the increased  level of
responsibility   that  he   assumed   during   the   year  as   Executive   Vice
President-Corporate Operations of Pamida. Mr. Mihalko did not become an employee
of the  Corporation  until  September  1995;  his  salary  for  fiscal  1996 was
determined as part of the  negotiations for his employment and with reference to
compensation  levels for persons of  comparable  experience  holding  comparable
positions in the retail industry. Although Messrs. Washburn and Mihalko were not
entitled to any bonus for fiscal 1996 based upon the Corporation's  performance,
the Compensation Committee, upon the recommendation of Mr. Fishman,  recommended
and the Board of  Directors  approved  discretionary  bonuses  of $25,000 to Mr.
Washburn  and  $10,000  to  Mr.  Mihalko  in  recognition  of  their  successful
accomplishment during fiscal 1996 of certain significant assignments relating to
the  business of Pamida.  Mr.  Mihalko also was entitled to receive a guaranteed
bonus of $25,000  pursuant  to an  arrangement  entered  into at the time of his
employment by the Corporation in August 1995.

              M. Saleem Muqaddam (Chairman), Stuyvesant P. Comfort,
                     Robert D. Gordman, and Peter J. Sodini
                Compensation Committee of the Board of Directors

     PERFORMANCE  GRAPH.  The following  performance  graph  compares the yearly
percentage  change in the cumulative  total  stockholder's  return on the Common
Stock with the yearly  percentage  change in the  similar  return of the S&P 500
Index and an index of a peer  group of  regional  general  merchandise  discount
store  operators,  assuming the  reinvestment  of  dividends.  The peer group is
composed of the following companies: Ben Franklin Retail Stores, Fred's Inc., L.
Luria & Son Inc., Rose's Stores Inc., Shopko Stores,  Stuarts Department Stores,
Inc.,  and Venture Stores Inc. The  Corporation  paid no dividends on the Common
Stock during the periods reflected in the graph.

       [Performance Graph comparing the five-year cumulative total returns
                      of Pamida, S & P 500 and Peer Group.]

             1991      1992      1993      1994      1995      1996
             ----      ----      ----      ----      ----      ----
Pamida        100        75        57        55       125        51
S & P 500     100       123       136       153       154       213
Peer Group    100       144       152       119        84        77

     COMPENSATION  OF  DIRECTORS.   Directors  who  are  not  employees  of  the
Corporation  receive  a  monthly  fee of  $1,000  for  serving  on the  Board of
Directors,  $500 for each Board  meeting  which they  attend,  and $500 for each
meeting of a Board  committee which they attend on a day other than the day of a
Board meeting.  Directors who also are employees of the Corporation or Pamida do
not receive any additional compensation for serving as a director. All directors
are reimbursed for their  out-of-pocket  travel and related expenses incurred in
attending meetings of the Board of Directors and its committees.

                         INDEPENDENT PUBLIC ACCOUNTANTS

     The  firm  of  Coopers  &  Lybrand  L.L.P.   served  as  the  Corporation's
independent  public  accountants for the fiscal year ended January 28, 1996, and
has been  selected by the Board of Directors  to serve in such  capacity for the
current fiscal year.

     The Corporation  expects that a representative  of Coopers & Lybrand L.L.P.
will be present at the Annual Meeting,  with the opportunity to make a statement
if he or she desires to do so, and that such representative will be available to
respond to appropriate questions.

     On June 16, 1995, upon the recommendation of its Audit Committee, the Board
of Directors decided not to re-engage Deloitte & Touche LLP as the Corporation's
principal independent accountant to audit the Corporation's financial statements
for the fiscal  year ended  January 28,  1996,  and  instead  engaged  Coopers &
Lybrand L.L.P. in such capacity and for such purpose.

     For the fiscal  year ended  January 29,  1995,  and  several  prior  years,
Deloitte & Touche LLP audited the Corporation's financial statements. Deloitte &
Touche LLP's reports on the  Corporation's  financial  statements for the fiscal
years ended January 29, 1995,  and January 30, 1994,  did not contain an adverse
opinion or a disclaimer  of opinion and were not  qualified or modified as to an
uncertainty,  audit scope, or accounting principles,  except that the Deloitte &
Touche LLP  report  for the fiscal  year  ended  January  30,  1994,  included a
paragraph  regarding  the  Corporation's  adoption  of  Statement  of  Financial
Accounting  Standards  No. 106 and 109.  During the two most recent fiscal years
and  subsequent   interim  period   preceding  June  16,  1995,  there  were  no
disagreements between the Corporation and Deloitte & Touche LLP on any matter of
accounting principles or practices,  financial statement disclosure, or auditing
scope or procedure  and no  reportable  event,  as  described in the  applicable
regulations of the Securities and Exchange  Commission  ("SEC"),  other than the
matter described in the following paragraph.

     During the fiscal year ended January 29, 1995,  the  Corporation  consulted
Coopers & Lybrand  L.L.P.  concerning  the method  used by the  Corporation  for
evaluating  the  carrying  value of the excess of cost over net assets  acquired
(goodwill)  and  other  long-lived  assets.   This  followed  a  review  by  the
Corporation and Deloitte & Touche LLP of the Corporation's  method of evaluating
the  recoverability  of  goodwill  which  occurred  during the fiscal year ended
January  30,  1994.  Coopers & Lybrand  L.L.P.  identified  several  alternative
methods for this purpose and suggested that the Corporation  consider the use of
one of such methods.  However,  Coopers & Lybrand L.L.P. was not engaged to, and
did not,  provide an opinion on the  acceptability  of any of such  methods with
respect to the Corporation.  The Corporation  believed that the method suggested
by Coopers & Lybrand L.L.P. merited further consideration and requested Deloitte
& Touche LLP to determine if the proposed new method would be in accordance with
generally  accepted  accounting  principles under all relevant SEC rules and SEC
staff positions taken  regarding the issue of goodwill  recoverability.  After a
review of the  Corporation's  current and proposed new methods of accounting for
goodwill, current accounting literature, and current industry practice and after
informal  discussions  with the SEC staff,  Deloitte & Touche  LLP  advised  the
Corporation  that the proposed new method being  considered  by the  Corporation
would  not  be an  acceptable  or  preferable  method  under  the  Corporation's
particular  fact  situation.  Based upon such advice from Deloitte & Touche LLP,
the Corporation made no change in its method of evaluating the carrying value of
such assets for the fiscal year ended January 29, 1995.

                                 OTHER BUSINESS

     As of the date of this Proxy Statement,  the Board of Directors knows of no
other business which will be presented for  consideration at the Annual Meeting.
As to other business,  if any, that properly may come before the Annual Meeting,
the Board of Directors  intends that  proxies in the  accompanying  form will be
voted in  respect  thereof  in  accordance  with the  judgment  of the person or
persons voting the proxies.

                              STOCKHOLDER PROPOSALS

     Stockholder  proposals  intended to be presented at the 1997 annual meeting
of stockholders of the Corporation must be received by the Corporation not later
than November 29, 1996, for inclusion in the  Corporation's  proxy statement and
form of proxy relating to that meeting.

                      COMPLIANCE WITH SECTION 16(a) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

     Section  16(a)  of  the  Securities  Exchange  Act  of  1934  requires  the
Corporation's officers (as defined in the applicable regulations) and directors,
and persons  who own more than 10% of a  registered  class of the  Corporation's
equity securities, to file certain reports of ownership and changes of ownership
of  the  Corporation's  equity  securities  with  the  Securities  and  Exchange
Commission  ("SEC") and the American Stock Exchange.  Officers,  directors,  and
more than 10%  stockholders  are  required by SEC  regulation  to furnish to the
Corporation copies of all Section 16(a) forms which they file.

     Based  solely on its review of the copies of such forms  received by it, or
written  representations  from  certain  reporting  persons  that  no Form 5 was
required for those persons,  the  Corporation  believes that,  during the period
from  January 30,  1995,  through  January  28,  1996,  all filing  requirements
applicable  to its  officers,  directors,  and more than 10%  stockholders  were
complied with.

                             ADDITIONAL INFORMATION

     The annual report of the  Corporation for the fiscal year ended January 28,
1996,  including  financial  statements,  is being mailed to stockholders of the
Corporation  with this Proxy  Statement.  Such  report is not to be  regarded as
proxy soliciting material or as a part of this Proxy Statement.

     The cost of soliciting  proxies in the  accompanying  form will be borne by
the Corporation. Officers and directors of the Corporation, without compensation
other than their regular compensation,  also may solicit proxies either by mail,
personal conversation, telephone, or other means of communication. Upon request,
the Corporation will reimburse brokerage firms,  nominees,  and others for their
reasonable expenses of forwarding solicitation material to the beneficial owners
of Common Stock.

Dated March 27, 1996                    BY ORDER OF THE BOARD OF
                                        DIRECTORS,

                                        FRANK A. WASHBURN,

                                        Secretary



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