<TABLE> <S> <C>
<PAGE>
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE WHOLE
FOODS MARKET JULY 2, 2000 FORM 10-Q AND IS QUALIFIED IN ITS ENTIRETY BY
REFERENCE TO SUCH FINANCIAL STATEMENTS
</LEGEND>
<MULTIPLIER> 1,000
<S> <C>
<PERIOD-TYPE> 10-MOS
<FISCAL-YEAR-END> SEP-24-2000
<PERIOD-END> JUL-02-2000
<CASH> 0
<SECURITIES> 0
<RECEIVABLES> 22,110
<ALLOWANCES> 0
<INVENTORY> 90,888
<CURRENT-ASSETS> 131,498
<PP&E> 466,930
<DEPRECIATION> 0
<TOTAL-ASSETS> 775,143
<CURRENT-LIABILITIES> 140,736
<BONDS> 0
0
0
<COMMON> 201,070
<OTHER-SE> 137,618
<TOTAL-LIABILITY-AND-EQUITY> 775,143
<SALES> 1,420,230
<TOTAL-REVENUES> 1,420,230
<CGS> 930,764
<TOTAL-COSTS> 930,764
<OTHER-EXPENSES> 413,144
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 10,865
<INCOME-PRETAX> 65,457
<INCOME-TAX> 27,492
<INCOME-CONTINUING> 37,965
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 375
<NET-INCOME> 37,590
<EPS-BASIC> 1.44
<EPS-DILUTED> 1.39
</TABLE>