KLEVER MARKETING INC
5, 1998-08-06
PREPACKAGED SOFTWARE
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<S>                                                                                                      <C>
 FORM 5                                                                                                        OMB Approval
                                             U.S.  SECURITIES AND EXCHANGE COMMISSION                    --------------------------
[ ] Check this box if no longer                     WASHINGTON, D.C. 20549                               OMB Number   3235-0362
    subject to Section 16. Form                                                                          Expires: September 30,1998
    4 or Form 5 obligations may         ANNUAL STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP              Estimated average burden
    continue. See Instruction 1(b).                                                                      hours per response.....1.0
[X] Form 3 Holdings Reported            Filed pursuant to Section 16(a) of the Securities
[X] Form 4 Transactions Reported        and Exchange Act of 1934, Section 17(a) of the
                                    Public Utility Holding Company Act of 1935 or Section 30(f)
                                              of the Investment Company Act of 1940.
- - ----------------------------------------------------------------------------------------------------------------------------------
1. Name and Address of Reporting Person |  2. Issuer Name and Ticker or Trading Symbol    |   6. Relationship of Reporting Person
                                        |                                                 |      to Issuer (Check all applicable)
Bailey,     William                     | Klever Marketing, Inc. (KLMK)                   |     __X__ Director  ____ 10% Owner
- ------------------------------------------------------------------------------------------|     _____ Officer (give title below)  
(Last)        (First)       (Middle)    | 3. IRS or Social       | 4. Statement for       |     _____ Other (specify below)
                                        |    Security Number     |    Month/Year          |         ________________________
                                        |    of Reporting        | December 31, 1997      |-----------------------------------------
350 West 300 South, Suite 201           |    Person (Voluntary)  |------------------------|  7. Individual or Joint/Group Reporting 
- ----------------------------------------|                        | 5. If Amendment, Date  |         (check applicable line)
              (Street)                  |                        |of Original (Month/Year)|  _X_ Form filed by One Reporting Person
                                        |                        |                        |  ___ Form filed by more than one
 Salt Lake City, Utah       84101       |                        |                        |      Reporting Person
- ------------------------------------------------------------------------------------------------------------------------------------
(City)          (State)          (Zip)  |      Table I - Non Derivative Securities Acquired, Disposed of, or Beneficially Owned
- ------------------------------------------------------------------------------------------------------------------------------------
1. Title of Security                   | 2.Transaction | 3.Transaction | 4.Securities Acquired (A)| 5.Amount of | 6.Owner-| 7.Nature
   (Instr. 3)                          |   Date        |   Code        |   or Disposed of (D)     | Securities  | ship    | of 
                                       | (Month/Day/   |   (Instr. 8)  |   (Instr. 3, 4, and 5)   | Beneficially| Form:   | Indirect
                                       |   Year)       |               |                          | Owned at End| Direct  | Bene-
                                       |               | -----------------------------------------| of Issuer's | (D) or  | ficial
                                       |               |               | Amount | (A)  |  Price   | Fiscal Year | Indirect| Owner-
                                       |               |               |        |  or  |          | (Instr. 3   | (I)     | ship
                                       |               |               |        | (D)  |          |   and 4)    |(Instr.4)|(Instr.4)
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
 Common Shares                         | 07/05/96      | P3            |154,942 | A    |          |  154,942    |   D     |         
- ------------------------------------------------------------------------------------------------------------------------------------
(1) Common Shares                      | 01/15/97      | P4            |  3,000 | A    |   $2.00  |  189,664    |   D     |         
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
(2) Common Shares                      | 05/05/97      | P4            |  5,000 | A    |   $3.00  |  189,664    |   D     |         
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
(1) Common Shares                      | 12/16/97      | P4            | 26,722 | A    |   $1.00  |  189,664    |   D     |         
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- ---------------------------------------|---------------|---------------|--------|------|----------|-------------|---------|---------
                                       |               |               |        |      |          |             |         |
- - ----------------------------------------------------------------------------------------------------------------------------------
<FN>
*  If the form is filed by more than one reporting person, see instruction 4(b)(v)                                           (Over)

1. The shares described herein were acquired by Mr. Bailey, the reporting person
as repayment for a loan to Klever Marketing

2. The shares  described  herein were  acquired by Mr.  Bailey in an open market
transaction.


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FORM 5 (CONTINUED)         TABLE II - DERIVATIVE SECURITIES ACQUIRED, DISPOSED OF, OR BENEFICIALLY OWNED
                                  (E.G., PUTS, CALLS, WARRANTS, OPTIONS, CONVERTIBLE SECURITIES)

- ------------------------------------------------------------------------------------------------------------------------------------
1.Title of Derivative Security | 2.Conversion | 3.Transaction | 4.Transaction | 5.Number of  | 6.Date Exer-     | 7.Title and Amount
  (Instr. 3)                   | or Exercise  | Date          |   Code        | Derivative   | cisable and      | of Underlying 
                               | Price of     |               |  (Instr. 8)   | Securities   | Expiration Date  | Securities
                               | Derivative   |  (Month/Day/  |               | Acquired (A) | (Month/Day/Year) | (Instr. 3 and 4)
                               | Security     |     Year)     |               | or Disposed  |                  |
                               |              |               |               | of (D)       |--------------------------------------
                               |              |               |               | (Instr. 3,   | Date    | Expir- |        |Amount or 
                               |              |               |               |  4, and 5)   | Exer-   | ation  |  Title |Number of 
                               |              |               |               |--------------| cisable | Date   |        |Shares  
                               |              |               |               | (A)  |  (D)  |         |        |        |       
- ------------------------------------------------------------------------------------------------------------------------------------
(1) Options (right to buy)     |  $1.08       |   07/26/95    |  P3   |       | A    |       | 07/26/95|07/26/00|Common  | 28,979 
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
(1) Options (right to buy)     |  $1.73       |   02/15/96    |  P3   |       | A    |       | 02/15/96|12/31/97|Common  |  1,159
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
(1) Options (right to buy)     |  $3.00       |   08/07/96    |  P3   |       | A    |       | 08/07/96|08/07/99|Common  |  5,000
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- -------------------------------|--------------|---------------|-------|-------|------|-------|---------|--------|--------|----------
                               |              |               |       |       |      |       |         |        |        |
- ------------------------------------------------------------------------------------------------------------------------------------
 8.Price of   | 9.Number of    |  10.Ownership     | 11.Nature of  |
   Derivative |   Derivative   |     Form of       |    Indirect   |
   Security   |   Securities   |     Derivative    |    Beneficial |
   (Instr. 5) |   Beneficially |     Security;     |    Ownership  |
              |   Owned at End |     Direct (D) or |    (Instr. 4) |
              |   of Year      |     Indirect (I)  |               |
              |   (Instr. 4)   |     (Instr. 4)    |               |
- -------------------------------------------------------------------|
              |    33,979      |        D          |               |
- --------------|----------------|-------------------|---------------|
              |    33,979      |        D          |               |
- --------------|----------------|-------------------|---------------|
              |    33,979      |        D          |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- --------------|----------------|-------------------|---------------|
              |                |                   |               |
- ------------------------------------------------------------------- 

Explanation of Responses:

1. All options granted to the reporting person were 100% vested immediately upon
issuance.
                                                                       /s/William Bailey                            August 6, 1998
                                                                      ------------------------------------        -----------------
                                                                         *Signature of Reporting Person                 Date
                                                                          William Bailey, Director
<FN>
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations.   
   See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

Note: File three copies of this Form, one of which must be manually signed.
      If space provided is insufficient, see Instruction 6 for procedure.  

Potential persons who are to respond to the collection of information contained in this 
form are not required to respond unless the form displays a currently valid OMB number.
                                                                                                                Page 2
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