REGAN HOLDING CORP
S-1/A, 1998-12-30
LIFE INSURANCE
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   As filed with the Securities and Exchange Commission on December 29, 1998.

                                                      Registration No. 333-67219
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------
    

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                               ------------------

   
                                 AMENDMENT NO. 1
                                       TO
                                    FORM S-1
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933

                               ------------------
    

                               REGAN HOLDING CORP.
             (Exact name of Registrant as specified in its charter)

  California                          6411                       68-0211359
(State or other               (Primary Standard)              (I.R.S. Employer
jurisdiction of       Industrial Classification Code Number  Identification No.)
incorporation or
 organization)

                             1179 N. McDowell Blvd.
                               Petaluma, CA 94954
                                 (707) 778-8638
               (Address, including zip code, and telephone number,
        including area code, of Registrant's principal executive offices)

                               ------------------

                                R. Preston Pitts
                      President and Chief Operating Officer
                               Regan Holding Corp.
                             1179 N. McDowell Blvd.
                               Petaluma, CA 94954
                                 (707) 778-8638
            (Name, address, including zip code, and telephone number,
                   including area code, of agent for service)

                               ------------------


                            Thomas L. Fairfield, Esq.
                     LeBoeuf, Lamb, Greene & MacRae, L.L.P.
                           1875 Connecticut Avenue, NW
                            Washington, DC 20009-5728

                               ------------------

     Approximate  date of commencement of the proposed sale of the securities to
the public:  As soon as practicable  after the  Registration  Statement  becomes
effective.

     If any of the securities being registered on this Form are to be offered on
a delayed or continuous  basis  pursuant to Rule 415 under the Securities Act of
1933, check the following the box. [X]

     If this Form is filed to  register  additional  securities  for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration  statement  number  of the  earlier
effective registration statement for the same offering.[ ]

     If this Form is a  post-effective  amendment  filed pursuant to Rule 462(c)
under the  Securities  Act,  check the following box and list the Securities Act
registration  statement number of the earlier effective  registration  statement
for the same offering.[ ]

     If this Form is a  post-effective  amendment  filed pursuant to Rule 462(d)
under the  Securities  Act,  check the following box and list the Securities Act
registration  statement number of the earlier effective  registration  statement
for the same offering.[ ]

     If delivery of the  prospectus is expected to be made pursuant to Rule 434,
please check the following.[ ]

                         CALCULATION OF REGISTRATION FEE

   
<TABLE>
<CAPTION>
Title of Each Class of Securities to Be           Proposed Maximum Aggregate               Amount of
              Registered                              Offering Price (1)               Registration Fee
- ----------------------------------------------------------------------------------------------------------------
<S>                                                <C>                               <C>
Options to Purchase Class A Common Stock,
no par value                                       $ 0                                  $ 0
- ----------------------------------------------------------------------------------------------------------------
Class A Common Stock, no par value                 $ 11,232,066.00                      $ 3,313.00
- ----------------------------------------------------------------------------------------------------------------
</TABLE>

(1)  Estimated  solely for purposes of calculating the registration fee pursuant
     to Rule 457(h).
    
                               ------------------

     The Registrant  hereby amends this  Registration  Statement on such date or
dates as may be necessary to delay its effective date until the Registrant shall
file a further  amendment  which  specifically  states  that  this  Registration
Statement shall  thereafter  become effective in accordance with Section 8(a) of
the Securities  Act of 1933, or until the  Registration  Statement  shall become
effective on such date as the Commission,  acting pursuant to said Section 8(a),
may determine.

- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------

<PAGE>
   
                 SUBJECT TO COMPLETION, DATED DECEMBER 29, 1998

                        Stock Options to be issued under
            Regan Holding Corp. Producer Stock Award and Option Plan
                on Regan Holding Corp. 1998 Stock Option Plan and

                                15,000,000 Shares
                               Regan Holding Corp.
                              Class A Common Stock
                                 (no par value)


Regan Holding Corp.  (the  "Company") is hereby offering (i) stock options to be
granted under the Company's  Producer Stock Award And Option Plan (the "Producer
Plan") to certain producers  ("Producers")  who market annuity,  life insurance,
and other  investment  products on behalf of the  Company and its  subsidiaries,
(ii) stock options to be granted  under the Company's  1998 Stock Option Plan to
certain  employees  and  Directors  of the  Company  (the  "Employee  Plan"  and
collectively  with the Producer Plan, the "Plans"),  (iii) shares of its Class A
Common  Stock,  no par value (the  "Shares") to be issued upon exercise of stock
options (the  "Options")  granted  pursuant to the Producer Plan or the Employee
Plan;  and (iv) Shares to be issued  pursuant to stock awards  granted under the
Producer Plan or the Employee Plan. The Company is a California corporation with
its principal executive offices located at 1179 N. McDowell Boulevard, Petaluma,
CA 94954.

The Options are being offered only to (i) Producers pursuant to grants under the
Producer  Plan,  and (ii)  employees  and  directors of the Company  pursuant to
grants under the Employee  Plan. Up to an aggregate of 15,000,000  Shares may be
issued under the Plans,  subject to  adjustment  described in the Plans and this
Prospectus.

The Shares are being offered only to (i) Producers  pursuant to grants of Shares
under the  Producer  Plan and  valid  exercises  of  Options  granted  under the
Producer Plan, and (ii) employees and directors of the Company pursuant to valid
exercises of Options granted under the Employee Plan.

No  underwriting  discounts or commissions  will be paid in connection  with the
offering  of the Option on the  Shares.  Neither  the Options nor the Shares are
listed on any national securities exchange or the Nasdaq Stock Market.

                               ------------------

For a discussion of certain factors that should be considered in connection with
an investment in the Options or the Shares, see "Risk Factors" on page 4.

                               ------------------
    

                 Neither The Securities And Exchange Commission
              Nor Any State Securities Commission Has Approved Or
                 Disapproved Of These Securities Or Passed Upon
                The Accuracy Or Adequacy Of This Prospectus. Any
              Representation To The Contrary Is A Criminal Offense.


                The date of this Prospectus is December 29, 1998.

<PAGE>



No  dealer,  salesperson  or  other  person  has  been  authorized  to give  any
information or to make any  representation not contained in this Prospectus and,
if given, such information or  representation  must not be relied upon as having
been authorized by the Company.  This Prospectus does not constitute an offer to
sell or a solicitation  of an offer to buy any of the securities  offered hereby
in any  jurisdiction  to any person to whom it is unlawful to make such offer in
such  jurisdiction.  Neither the delivery of this  Prospectus  nor any sale made
hereunder  shall,  under any  circumstances,  create  any  implication  that the
information  herein is correct as of any time  subsequent  to the date hereof or
that there has been no change in the affairs of the Company since such date.


                                TABLE OF CONTENTS


PROSPECTUS SUMMARY.............................................................2
RISK FACTORS...................................................................4
USE OF PROCEEDS................................................................6
DETERMINATION OF OFFERING PRICE................................................6
DESCRIPTION OF THE PLANS.......................................................6
BUSINESS OF THE COMPANY.......................................................10
SELECTED CONSOLIDATED FINANCIAL DATA..........................................15
MANAGEMENT'S DISCUSSION AND ANALYSIS
     OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.........................16
MANAGEMENT....................................................................20
EXECUTIVE COMPENSATION........................................................21
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT................23
CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS................................23
DESCRIPTION OF CAPITAL STOCK..................................................23
MARKET PRICE OF AND DIVIDENDS ON
    THE COMPANY'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS...............24
PLAN OF DISTRIBUTION..........................................................24
LEGAL MATTERS.................................................................25
EXPERTS.......................................................................25
FINANCIAL STATEMENTS.........................................................F-1

<PAGE>

                               PROSPECTUS SUMMARY

     The following summary is qualified in its entirety by and should be read in
conjunction  with  the  more  detailed   information  and  financial  statements
appearing elsewhere in this Prospectus.

                                   The Company

     Regan Holding Corp. (the "Company") is engaged in the design, marketing and
administration  of life insurance,  annuity and other  investment  products (the
"Products") on behalf of three  unaffiliated  insurance  carriers.  The Company,
through its  wholly-owned  subsidiary  Legacy  Marketing Group  ("Legacy"),  has
entered into  marketing  agreements  with these  carriers  pursuant to which the
Company is responsible for the recruiting, training, managing and supervising of
producers in the sale of the Products.  The Company,  through  Legacy,  has also
entered into insurance  processing  agreements  with these carriers  pursuant to
which the Company provides clerical, administrative and accounting services with
respect to the Products. Such services include billing, collecting and remitting
cash on insurance  policies.  Legacy  currently  markets policies written in the
District of Columbia and in each state of the United States,  except Alabama and
New York,  through a network  consisting  of  approximately  14,000  independent
insurance producers ("Producers") who market the Products on behalf of Legacy on
a  non-exclusive  basis.  The  Company  also  offers  variable  annuity and life
insurance  products,  mutual  funds and debt and equity  securities  through its
wholly-owned broker-dealer subsidiary, Legacy Financial Services, Inc. ("LFS").

     The Company was  incorporated  under the laws of the State of California in
1990.  The Company's  executive  offices are located at 1179 N. McDowell  Blvd.,
Petaluma, CA 94954 and its telephone number is (707) 778-8638.


                                  The Offering

                                       
   
Securities Being Offered............... Options to purchase 15,000,000 Shares
                                        ("Options")

                                        15,000,000 shares of the Company's
                                        Common Stock-Series A, no par
                                        value ("Shares").

Offering Price......................... The offering price of the Options and
                                        the Shares will be as determined by the
                                        committees which administer the Plans
                                        (as defined below).



                                       2
<PAGE>

Terms of Offering...................... Options will be issued upon their grant
                                        pursuant to the Plans for no tangible
                                        consideration. Shares will be issued
                                        (i) upon the exercise of Options granted
                                        pursuant to the Company's Producer Stock
                                        Award and Option Plan (the "Producer
                                        Plan"), (ii) upon  grants of Shares
                                        pursuant to the terms of the Producer
                                        Plan, and (iii) upon the exercise of
                                        Options granted pursuant to the
                                        Company's 1998 Stock Option Plan (the
                                        "Employee Plan" and collectively with
                                        the Producer Plan, the "Plans").

Capital Structure...................... As of September 30, 1998 there were
                                        25,854,615 shares of the Company's
                                        Common Stock-Series A ("Series A
                                        Stock") and 600,398 shares of the
                                        Company's Common Stock-Series B
                                        ("Series B Stock" and collectively
                                        with the Series A Stock, the
                                        "Common Stock") issued and
                                        outstanding.

Voting Rights.......................... Each share of  Series A Stock and
                                        Series B Stock is entitled to one vote
                                        on all matters submitted to a vote of
                                        shareholders.  Holders of shares of
                                        Series A Stock and Series B Stock
                                        vote together as a single class on all
                                        matters submitted to a vote of the
                                        shareholders of the Company except
                                        with respect to those matters which
                                        affect the holders of one series in a
                                        different manner than the other series.



                                        3

<PAGE>





Use of Proceeds........................ The proceeds of this offering will be
                                        added to the general funds of the
                                        Company and used for general
                                        corporate purposes.

Dividend Policy........................ To date, the Company has not paid
                                        any dividends on its Common Stock.
                                        The Company does not anticipate
                                        paying dividends on any of its
                                        outstanding common stock in the
                                        foreseeable future.

Risk Factors........................... Potential grantees of Options or
                                        purchasers of Shares should carefully
                                        consider the factors set forth herein
                                        under "Risk Factors" commencing on
                                        page 4, as well as other information
                                        contained in this Prospectus.

                                        4
    
<PAGE>



                                  RISK FACTORS

     Investment  in the  Company is subject to  significant  risks.  Prospective
investors should  carefully  consider,  together with the information  contained
elsewhere in this Prospectus, the following:

     Regulation.  Legacy is licensed as an insurance agency and/or a third party
administrator  in several of the United States and,  accordingly,  is subject to
regulation by the various states'  Departments of Insurance.  Increased national
attention has forced the National  Association  of Insurance  Commissioners  and
state  insurance   departments  to  re-examine  existing  laws  and  regulations
affecting  insurance  companies,  especially those involving  insurance  company
solvency, marketing practices, and investment policies. While the Company itself
is not an insurance  company,  any legislative or regulatory changes relating to
insurance company solvency,  marketing practices,  and investment policies could
have an adverse  impact on the  business of the Company.  In addition,  LFS, the
wholly  owned  broker-dealer  subsidiary  of the  Company,  is  registered  as a
broker-dealer  with the  Securities  and Exchange  Commission  ("SEC") and under
various state  broker-dealer  registration  laws and is a member of the National
Association of Securities Dealers ("NASD").  Due to the extensive  regulation to
which the Company is subject,  the Company may be restricted  in its  activities
and the Company's  management may be required to devote  substantial  efforts to
regulatory compliance issues. Violations of federal or state laws or regulations
or rules of industry  self-regulatory  organizations ("SROs"), such as the NASD,
could subject the Company, its subsidiaries and/or its employees to disciplinary
proceedings or civil or criminal  liability,  including  revocation of licenses,
censures,  fines or temporary  suspension  or permanent  bar from the conduct of
their business.  Any such proceedings or liability could have a material adverse
effect upon the Company's business,  financial condition,  results of operations
and business prospects.

     The  regulatory  environment  in which the  Company  operates is subject to
change.  The  Company  may be  adversely  affected as a result of new or revised
legislation or regulations  imposed by states in which the Company  conducts its
business or by the SEC, other governmental  regulatory  authorities or SROs. The
Company  may also be  adversely  affected  by changes in the  interpretation  or
enforcement  of existing laws and rules by these  governmental  authorities  and
SROs.

     Litigation.  Companies in the life insurance  industry have been subject to
substantial claims involving sales practices, alleged agent misconduct,  failure
to properly  supervise  agents,  and other  matters in  connection  with sale of
insurance  and other  investment  products.  Increasingly  these  lawsuits  have
resulted in the award of substantial  judgments that are disproportionate to the
actual damages,  including material amounts of punitive damages.  In some states
juries have  substantial  discretion in awarding  punitive damages which creates
the potential for unpredictable material adverse judgments in any given punitive
damages suit.  Legacy recently  settled a claim alleging  misrepresentation  and
price  discrimination  in connection with the sale of certain annuity  products.
Except for this claim,  neither the Company nor any  subsidiary is or has been a
defendant in any  class-action  lawsuit alleging  improper sales  practices.  No
assurance can be given that such class-action  lawsuits or other litigation will
not be brought  against the Company in the  future,  or if any such  lawsuits or
other litigation are brought against the Company,  that such  proceedings  would
not materially and adversely affect the Company's business,  financial condition
or results of operations.

                                        5

<PAGE>

     Reliance on Legacy. The Company's growth is, and for the foreseeable future
will continue to be, completely dependent on Legacy's ability to design,  market
and administer life insurance and annuity  products  through Legacy.  Management
believes that the ability of Legacy to successfully perform these services could
be affected by many factors,  including the following: (i) the ability of Legacy
to recruit, train, and motivate successful Producers;  (ii) the degree of market
acceptance  of the  Products;  (iii) the  relationship  between  Legacy  and the
insurance  companies with which Legacy  currently  places,  or may in the future
place,  business;  (iv) the failure of Legacy to comply with federal,  state and
other regulatory requirements applicable to the sale of insurance and investment
products; and (v)competition from other financial services companies in the sale
of insurance and investment products.
   
     Dependence On Carriers.  Legacy has entered into  marketing  agreements and
administrative  services  agreements with American  National  Insurance  Company
("American  National"),  IL Annuity and Insurance  Company ("IL  Annuity"),  and
Transamerica Life Insurance and Annuity Company ("Transamerica"),  each of which
is an unaffiliated  insurance carrier.  During 1997 and the first nine months of
1998,  Legacy's revenues were derived from the agreements with American National
and IL Annuity.  For the nine months ended  September  30,  1998,  approximately
13.1% and 81.2% of the Company's  total revenue  resulted from  agreements  with
American  National  and IL Annuity,  respectively.  During the third  quarter of
1998, Legacy began earning revenues from its agreements with  Transamerica.  The
agreements  with American  National and IL Annuity expire on January 1, 1999 and
December  31, 2005,  respectively,  but may be renewed by mutual  agreement  for
successive one year terms. The agreements with  Transamerica do not have a fixed
term but may be  terminated  by either  party upon  twelve  months  notice.  The
termination of Legacy's  relationship with any of these insurance companies,  or
the termination or material revision by any of these insurance  companies of the
products offered through Legacy would require the Company to seek  relationships
with other  insurance  companies to replace the lost revenue or products.  There
can be no assurance that the Company would be able to reach  agreements with any
other  insurance  companies on favorable terms or at all. The failure to replace
such  business  quickly  could have a material  adverse  effect on the operating
results and prospects of the Company.

     Competition.  The business of marketing  and  administering  insurance  and
investment  products is highly  competitive.  The  success of the  Company  will
depend to a significant  extent on the ability of the Company's  subsidiaries to
compete with other marketing  organizations and financial service companies that
market and  administer  insurance  and  investment  products,  including  banks,
securities   brokerage   firms,   investment   advisors   and  other   financial
intermediaries marketing insurance products,  annuities, mutual funds, and other
retirement  oriented  investments.  Some of these competitors have substantially
greater assets, financial resources and market acceptance than Legacy.
    
     The  Company's  growth will depend  largely on the efforts of Producers who
are independent contractors of Legacy. Producers can voluntarily terminate their
contracts with Legacy at any time. Future growth in the Company's  business will
depend largely upon either an increase in the productivity of existing Producers
or growth in the  number  of  productive  Producers.  Due to  competition  among
insurance  companies  and  insurance  marketing   organizations  for  successful
producers,  there can be no assurance that Legacy will be able to retain some or
all of its top Producers.

                                        6

<PAGE>



     Significant  Control by Lynda Regan. Lynda Regan, the Chairman of the Board
and Chief  Executive  Officer of the Company,  owns  approximately  43.8% of the
outstanding shares of Series A Stock.  Through her stock ownership,  role on the
Board of Directors  and  management  position,  Ms. Regan will  continue to have
significant  influence  over the affairs of the Company  after the Shares  being
offered hereby are sold. Ms. Regan will be able to effectively  elect all of the
members of the Company's  Board of Directors,  and to approve or disapprove  any
action requiring shareholder  approval,  including adopting of amendments to the
Company's  Articles of  Incorporation  and approving or disapproving  mergers or
sales of all or substantially all of the assets of the Company. Ms Regan's stock
ownership will make it virtually  impossible for any third party to gain control
of the Company through the purchase of Common Stock.

     No Public  Market for Common  Stock.  There is currently  no active  public
market for the shares of Common Stock. The Company intends to conduct an initial
public  offering  or  otherwise  create a public  market for the  Common  Stock.
However,  there can be no assurance that an active trading market for the shares
of Common  Stock will  develop or be  sustained  or that the market price of the
shares  of Common  Stock  will not  decline  below  the  price  paid for  Shares
purchased pursuant to this offering. Unless and until a market for the shares of
Common  Stock  develops,  owners of Shares may not be able to quickly  liquidate
their  investment.  This lack of an active  market may  significantly  limit the
ability to sell, and adversely affect the price of, the Shares.
   
     Obligation to  Repurchase  Stock.  The Company is obligated,  under various
agreements,  to redeem approximately  5,306,391 shares of Series A Stock and all
of the shares of Series B Stock outstanding,  at the option of the holders, at a
price per share based on the fair market value of such stock.  The redemption of
all of these  shares  at one time or over a short  period of time  could  have a
material adverse effect on the Company.
    
     Taxation. Under the Internal Revenue Code of 1986, as amended (the "Code"),
income tax payable by  policyholders  on investment  earnings is deferred during
the  accumulation  period of certain life insurance and annuity  products.  This
favorable tax treatment may give certain of the products marketed by the Company
a competitive advantage over other non-insurance products. Congress is currently
reviewing  certain proposals  contained in President  Clinton's Fiscal Year 1999
Budget which, if enacted,  would adversely  impact the tax treatment of variable
annuity and  certain  other life  insurance  products.  Although  sales of these
products do not  currently  represent  a  significant  portion of the  Company's
income,  if the Code is  revised  to  reduce  the  tax-deferred  status  of life
insurance  and annuity  products,  or to  increase  the  tax-deferred  status of
competing products, the business of the Company could be adversely impacted. The
Company  cannot  predict what future  initiatives  the President or Congress may
propose which may affect the Company.

     Year  2000.  As the year 2000  approaches,  a critical  business  issue has
emerged  regarding  how existing  application  software  programs and  operating
systems can  accommodate  this date value. In brief,  many existing  application
software  products in the  marketplace  were designed to accommodate  only a two
digit date position which represents the year (e.g., '95 is stored on the system
and represents the year 1995).  As a result,  the year 1999 (i.e.  '99) could be
the maximum date value these systems will be able to accurately process.

                                        7

<PAGE>



Management  has  developed,  and is in the  process of  implementing,  a plan to
insure  that the  Company  will be year  2000  compliant.  Based on  information
currently available,  management does not anticipate that the Company will incur
significant  operating  expenses or be  required  to invest  heavily in computer
system  improvements  to be year 2000  compliant.  However,  the Company has not
completed  implementation  of its plan. To the extent the Company's  systems are
not fully year 2000 compliant,  there can be no assurance that potential systems
interruptions or the cost necessary to update software would not have a material
adverse  effect on the  Company's  business,  financial  condition,  results  of
operations and business prospects. (See "Management's Discussion and Analysis of
Financial Condition and Results of Operations - Year 2000.")


                                 USE OF PROCEEDS

     The  purpose  of the  Plans is not to  provide  proceeds  for a  particular
purpose but to provide incentives for Producers,  members of the Company's Board
of Directors ("Directors") and employees of the Company to generally promote the
success of the Company's business. The net proceeds that become available to the
Company upon the sale of the Shares  pursuant to the  exercise of Options  under
the Plans will be added to the  general  funds and are  expected  to be used for
general corporate purposes.


                         DETERMINATION OF OFFERING PRICE
   
     The Option  exercise  prices for the Shares  issuable  pursuant  to Options
granted or to be granted under the Plans will be  established  by the committees
which administer the Plans (see "Description of the  Plans--Administration")  in
accordance with the terms of the Plans.  Options granted under the plans will be
granted for no monetary consideration.
    

                            DESCRIPTION OF THE PLANS

     The Board of  Directors  of the  Company  (the  "Board")  has  adopted  the
Producer  Plan and the Employee  Plan.  The purpose of the  Producer  Plan is to
provide an incentive  to Producers  and  registered  representatives  of LFS who
market  Products  on behalf of the  Company,  by aligning  the  interest of such
individuals  with those of the  shareholders of the Company.  The purpose of the
Employee  Plan is to  provide an  incentive  to  Directors  of the  Company  and
employees of its subsidiaries,  to increase their interest in the welfare of the
Company,  and to aid in  attracting  and  retaining  employees  and Directors of
outstanding ability.

     Participation/Types of Awards
     -----------------------------

     The  Employee  Plan  provides  for grants of options to purchase  Shares to
Directors  and employees of the Company and certain of its  subsidiaries.  Under
the  Employee  Plan,  employees  and  employee-Directors  of the  Company and of
certain of its subsidiaries  may be granted  incentive stock options ("ISOs") as

                                        8

<PAGE>



well as  non-qualified  stock options  ("Non-Qualified  Options").  Non-employee
Directors of the Company and of certain of its subsidiaries, may only be granted
Non-Qualified  Options under the Employee Plan. (ISOs and Non-Qualified  Options
collectively referred to herein as "Options.")

     The Producer Plan provides for grants of  Non-Qualified  Options and awards
of Shares  ("Awards") to  Producers.  ISOs may not be granted under the Producer
Plan.

     Administration  Each of the Plans is administered by one or more committees
     --------------
(each a "Committee"  and  collectively  the  "Committees").  The Committee  that
administers the Producer Plan consists of Lynda L. Regan, R. Preston Pitts,  and
David A. Skup,  each an officer of the Company.  The Committee that  administers
the Employee Plan consists of Lynda L. Regan,  R. Preston Pitts,  David A. Skup,
Gregory C. Egger, and H. Lynn Stafford,  who collectively  constitute all of the
officers of the Company. In addition, a special committee consisting of Steve C.
Anderson and Ute Scott Smith,  each a  non-employee  Director of the Company and
each of whom is a  "disinterested  person"  under Rule  16b-3 of the  Securities
Exchange Act of 1934 (the "Exchange Act"), administers the Employee Plan for the
purposes of Rule 16b-3 with respect to employees  and  Directors who are subject
to Section 16 of the  Exchange  Act.  Subject to the  provisions  of each of the
Plans, the Committees have authority to (i) determine  eligibility of Producers,
employees and  Directors to  participate  in the  respective  Plans,  (ii) grant
Options and Awards under the Plans,  (iii) determine whether the Options granted
under the Employee Plan will be  Non-Qualified  Options or ISOs,  (iv) interpret
the Plans, (v) prescribe,  amend, and rescind rules and regulations  relating to
each of the Plans, (vi) determine the terms and provisions of written agreements
evidencing   the  granting  of  Options  under  either  of  the  Plans  ("Option
Agreement") or the granting of Awards under the Producer Plan, and (vi) make all
other determinations necessary or advisable for the administration of the Plans.
Any  controversy or claim arising out of or related to one of the Plans shall be
determined  unilaterally  by and  at  the  sole  discretion  of  the  respective
Committee.  Any  determination,  decision or action of a Committee in connection
with  the  construction,  interpretation,   administration,   implementation  or
maintenance of the respective  Plan shall be final,  conclusive and binding upon
all  persons to whom an Option or Award is granted  (each a  "Grantee")  and all
persons claiming under or through any Grantee.

     Term and Termination Each of the Plans became effective on January 1, 1998.
     --------------------
The Board may, at any time, alter,  amend,  suspend,  discontinue,  or terminate
either of the Plans,  provided  that no such action shall  adversely  affect the
right of any holder of an Option or Award previously granted under either of the
Plans, and provided that certain  amendments to the Employee Plan are subject to
the approval of the shareholders of the Company.

     Shares Subject to the Plan The total number of Shares underlying Options to
     --------------------------
be granted  during the term of the  Employee  Plan may not exceed 9.5 million in
the  aggregate,  provided  that approval of the  shareholders  of the Company is
required  with  respect to 8 million  of such  Shares,  and the total  number of
Shares  underlying  Awards  and  Options  to be  granted  during the term of the
Producer Plan may not exceed 5.5 million in the  aggregate.  In the event of any
change in capitalization  affecting the Shares,  including without limitation, a
stock  dividend  or  other  distribution,  stock  split,  reverse  stock  split,
recapitalization,  consolidation,  subdivision,  split-up, spin-off,  split-off,
combination  or  exchange  of  shares  or  other  form  of   reorganization   or
recapitalization,  or any other  change  affecting  the Shares,  the Board shall
authorize and make such proportionate adjustments to the Options, if any, as the
Board deems appropriate to reflect such change.

     Payment of  Exercise  Price The  purchase  price for  Shares  subject to an
     ---------------------------
Option is payable upon exercise of an Option in cash or by check,  bank draft or
postal  or  express  money  order,  or,  in the  discretion  of  the  respective
Committee, in shares of Common Stock.

     Termination of  Producer/Employment/Director  Status Under the terms of the
     ----------------------------------------------------
Producer Plan, in the event that a Grantee's  status as a Producer is terminated

                                       9

<PAGE>

for any reason,  all options held by the Grantee which have not vested as of the
date  of  such  termination  shall  expire  immediately,   provided,   that  the
termination  of a Grantee's  status as a Producer shall not affect the Grantee's
rights with respect to the  exercise of any options  which have vested as of the
date of such termination.

     Under the terms of the Employee  Plan, if a Grantee's  employment  with the
Company or status as a Director  of the  Company  is  terminated  as a result of
retirement  at or after age 62, or by reason of  disability  (as  defined in the
Plan) or death,  all Options held by the Grantee on the date of such termination
shall immediately vest and become fully  exercisable  provided that such Options
are exercised by the earlier of 3 months after the date of  termination,  or the
date the Option  would  otherwise  expire,  and any such  Options  which are not
exercised  during  the  3-month  period   immediately   following  the  date  of
termination  shall be forfeited.  If a Grantee's  employment with the Company or
status as a Director of the Company is  terminated  for cause (as defined in the
Employee  Plan) or by the  Grantee  other than as a result of  retirement  at or
after age 62, or by reason of disability or death, all unexercised  Options held
by the  Grantee  on the  date of  such  termination  shall  be  forfeited.  If a
Grantee's employment with the Company or the status as a Director of the Company
is terminated for any reason other than as set forth in the prior two sentences,
only those Options which were vested and fully  exercisable  at the time of such
termination  may be exercised  provided  that such Options are  exercised by the
earlier of 3 months after the date of termination,  or the date the Option would
otherwise  expire,  and any such  Options  which are not  exercised  during  the
3-month period immediately following the date of termination shall be forfeited.
Any of the foregoing  provisions  may be altered by the Committee  provided that
such altered terms are reflected in the applicable Option Agreement.

     Grant Information The Employee Plan limits the number of Shares that may be
     -----------------
subject to ISOs granted to any individual which ISOs become  exercisable for the
first time during a particular calendar year. If the fair market value of Shares
subject to one or more ISOs which become exercisable for the first time during a
particular  calender  year,  combined with the fair market value of shares under
ISOs  granted  to such  individual  under  other  plans of the  Company or of it
subsidiaries,  determined at the time of grant, exceeds $100,000,  the Shares in
excess of such  amount  will be  treated  as having  been  granted  pursuant  to
Non-Qualified Options.

Federal Income Tax Aspects of the Plans
- ---------------------------------------

     Optionholders
     -------------

          Grant There are no federal income tax consequences to the holder of an
          -----
Option solely by reason of the grant of an ISO or a  Non-Qualified  Option under
either of the Plans,  provided that, in the case of a Non-Qualified  Option, the
Option does not have a readily  ascertainable  fair market  value at the date of
grant.

          Exercise  The  exercise  of an ISO is not a taxable  event for regular
          --------
federal  income  tax  purposes.  However,  such  exercise  may  give  rise to an
alternative minimum tax liability.

          Upon the exercise of a Non-Qualified  Option, the holder of the Option
will generally recognize ordinary income in an amount equal to the excess of the
fair market value of the Shares at the time of exercise  over the amount paid as
the exercise  price.  The ordinary  income  recognized  in  connection  with the
exercise by a holder of a Non-Qualified  Option will be subject to both wage and
employment tax withholding.

          The holder's tax basis in the Shares acquired pursuant to the exercise
of an Option  will be the  amount  paid  upon  exercise  plus,  in the case of a
Non-Qualified   Option,   the  amount  of  ordinary  income  recognized  by  the
optionholder upon exercise.

          Qualifying  Disposition If an optionholder disposes of Shares acquired
          -----------------------
upon exercise of an ISO in a taxable  transaction,  and such disposition  occurs

                                       10

<PAGE>



more than two years from the date on which the  Option is granted  and more than
one year after the date on which the Shares are transferred to the optionholder,
the  optionholder  will  recognize  long-term  capital gain or loss equal to the
difference   between  the  amount   realized  upon  such   disposition  and  the
optionholder's  adjusted  basis in such Shares  (generally  the option  exercise
price.)

          Disqualifying  Disposition  If  an  optionholder  disposes  of  Shares
          --------------------------
acquired upon exercise of an ISO (other than in certain  tax-free  transactions)
within  two years  from the date on which the ISO is  granted or within one year
after  the  transfer  of the  Shares  to the  optionholder,  then at the time of
disposition the optionholder will generally  recognize  ordinary income equal to
the lesser of (a) the excess of such  Shares'  fair market  value on the date of
exercise  over  the  exercise  price  paid  by  the   optionholder  or  (b)  the
optionholder's  actual gain (i.e., the excess, if any, of the amount realized on
the disposition over the exercise price paid by the optionholder). If the amount
realized  on a  taxable  disposition  of the  Shares  obtained  pursuant  to the
exercise of an ISO  exceeds the fair market  value of such Shares on the date of
the exercise,  then the optionholder will recognize a capital gain in the amount
of such excess. If the optionholder  incurs a loss on such a disposition  (i.e.,
if  the  amount   realized  is  less  than  the  exercise   price  paid  by  the
optionholder),  then the loss will be a capital  loss.  The capital gain or loss
will be  long-term  or short term  depending on whether the Shares were held for
more  than  one  year  from  the  date  such  Shares  were  transferred  to  the
optionholder.

          Other Disposition If an optionholder  disposes of Shares acquired upon
          -----------------
exercise of a Non-Qualified  Option in a taxable  transaction,  the optionholder
will recognize capital gain or loss in an amount equal to the difference between
the optionholder's  basis (as discussed above) in the Shares sold and the amount
realized upon  disposition.  Any such capital gain or loss (and any capital gain
or loss  recognized  on a  disqualifying  disposition  of Shares  acquired  upon
exercise of ISOs as discussed  above) will be long-term or short-term  depending
on whether the Shares were held for more than one year from the date such Shares
were transferred to the optionholder.

          Alternative  Minimum Tax The  exercise of ISOs (but not  Non-Qualified
          ------------------------
Options) will  generally  result in an upward  adjustment to the  optionholder's
alternative minimum taxable income ("AMTI") in the year of exercise by an amount
equal to the excess,  if any, of the fair market value of the Shares on the date
of exercise  over the  exercise  price.  The basis of the Shares  acquired,  for
alternative minimum tax purposes, will equal the exercise price increased by the
prior upward  adjustment of the taxpayer's  AMTI due to the exercise of the ISO.
This will result in a corresponding  downward  adjustment to the  optionholder's
AMTI in the year the Shares are disposed.

    Award Recipients
    ----------------

          Grant  Upon the grant of an Award,  the  recipient  of the Award  will
          -----
generally  recognize ordinary income in an amount equal to the fair market value
of the Shares received  pursuant to the Award.  The recipient's tax basis in the
Shares  acquired  pursuant  to the Award will be equal to the amount of ordinary
income recognized by the recipient upon the grant.

          Disposition If the recipient of an Award  disposes of Shares  acquired
          -----------
pursuant to such Award in a taxable transaction, the recipient of the Award will
recognize capital gain or loss in an amount equal to the difference  between the
recipient's  basis  (as  discussed  above)  in the  Shares  sold and the  amount
realized upon  disposition.  Any such capital gain or loss (and any capital gain
or loss  recognized  on a  disqualifying  disposition  of Shares  acquired  upon
exercise of ISOs as discussed  above) will be long-term or short-term  depending
on whether the Shares were held for more than one year from the date such Shares
were awarded.

    Consequences to the Company
    ---------------------------

          There are no federal income tax  consequences to the Company by reason
of the grant of ISOs or Non-  Qualified  Options or the  exercise of ISOs (other
than disqualifying dispositions).

                                       11

<PAGE>



          At the time  the  optionholder  recognizes  ordinary  income  from the
exercise of a Non-Qualified  Option, or an Award recipient  recognizes  ordinary
income upon the  receipt of Shares  pursuant  to an Award,  the Company  will be
entitled to a federal income tax deduction in the amount of the ordinary  income
so recognized  (as  described  above),  provided that the Company  satisfies its
withholding   obligations  described  below.  To  the  extent  the  optionholder
recognizes  ordinary  income  by reason of a  disqualifying  disposition  of the
shares of Common  Stock  acquired  upon  exercise of ISOs,  the Company  will be
entitled to a  corresponding  deduction  in the year in which the  disqualifying
disposition occurs.

          The Company will be required to report to the Internal Revenue Service
any ordinary income  recognized by any optionholder by reason of the exercise of
a  Non-Qualified  Option  or a  disqualifying  disposition  of an  ISO or by the
recipient  of an Award.  The Company  will be  required  to withhold  income and
employment taxes (and pay the employer's share of employment taxes) with respect
to  ordinary  income  recognized  by  the  optionholder  upon  the  exercise  of
Non-Qualified  Options  or a  disqualifying  disposition  of an  ISO  or by  the
recipient of an Award.

THE FOREGOING IS A GENERAL DISCUSSION OF CERTAIN POTENTIAL MATERIAL U.S. FEDERAL
INCOME TAX ASPECTS OF THE  RECEIPT OF AN AWARD OR THE  RECEIPT  AND  EXERCISE OF
OPTIONS  UNDER THE PLANS AND IS  INCLUDED  FOR  GENERAL  INFORMATION  ONLY.  THE
FOREGOING  DISCUSSION  DOES NOT TAKE  INTO  ACCOUNT  THE  PARTICULAR  FACTS  AND
CIRCUMSTANCES  OR TAX STATUS OR  ATTRIBUTES OF EACH  GRANTEE.  AS A RESULT,  THE
INCOME TAX CONSEQUENCES  ADDRESSED IN THE FOREGOING  DISCUSSION MAY NOT APPLY TO
EACH  GRANTEE.  ACCORDINGLY,  EACH  GRANTEE  SHOULD  CONSULT  HIS OR HER OWN TAX
ADVISOR  REGARDING THE SPECIFIC TAX  CONSEQUENCES  OF THE RECEIPT OF AN AWARD OR
THE RECEIPT AND EXERCISE OF OPTIONS UNDER THE PLANS, INCLUDING,  BUT NOT LIMITED
TO, THE APPLICATION AND EFFECT OF FEDERAL,  STATE,  LOCAL AND OTHER TAX LAWS AND
THE POSSIBLE EFFECTS OF CHANGES IN SUCH LAWS.


                             BUSINESS OF THE COMPANY

Operations

     The  Company is  primarily  engaged,  through its  wholly-owned  subsidiary
Legacy,  in the design,  marketing  and  administration  of life  insurance  and
annuity  products.  Through  Legacy,  the  Company has  entered  into  marketing
agreements (the "Marketing Agreements") with American National Insurance Company
("American  National"),  IL Annuity and Insurance  Company ("IL  Annuity"),  and
Transamerica Life Insurance and Annuity Company ("Transamerica"),  each of which
is an unaffiliated company and which are collectively  referred to herein as the
"Carriers."  American  National has over $1.4 billion in capital and surplus and
is rated  "A++" by A.M.  Best.  IL Annuity  has over $13  million in capital and
surplus and is rated "A" by A.M.  Best.  Transamerica  has over $560  million in
capital  and  surplus  and is rated "A+" by A.M.  Best.  The  Company  currently
markets  Policies  written in the  District of Columbia and in each state of the
United States, except Alabama and New York.

     The Marketing Agreements grant Legacy the exclusive right to market certain
annuity and life  insurance  products  issued by the Carriers (the  "Policies").
Under the terms of the  Marketing  Agreements,  Legacy  is  responsible  for the
recruiting,  training, managing and supervising of producers who have contracted
with Legacy to sell the Policies.  For these  services,  the Carriers pay Legacy
marketing  allowances and commissions  based on the volume of Policies sold. The

                                       12

<PAGE>



Carriers are also responsible for the payment to Producers of commissions on the
sale of Policies.  Legacy may, in its  discretion,  elect to pay  commissions to
Producers in addition to those paid by the Carriers.

     The Company currently markets the Policies through a network  consisting of
approximately  14,000  Producers,  of whom  approximately  4,000 have  generated
business  during  1998.  Each of these  Producers  have  entered into a producer
agreement  with  Legacy  pursuant  to which the  services  of the  Producer  are
provided  on  a  non-exclusive   basis.   These  agreements  may  be  terminated
immediately by either the Producer or Legacy, with or without cause.

     Legacy's  sales  network is built on a  multi-level  structure  pursuant to
which Producers may sponsor other Producers. Sponsored Producers are referred to
as "downline"  Producers within the sponsoring  Producer's  "downline  network."
Sponsored Producers may also sponsor other Producers, creating a hierarchy under
the original sponsoring  Producer.  The Producer contract contains a nine- level
"open book"  design  pursuant to which a Producer  may advance from one level to
the next  based on  commission  level  and the size of the  Producer's  downline
network. As a Producer advances to higher levels within the system, the Producer
receives a higher  commission  on sales made by the Producer and the  Producer's
downline  network.  This creates a financial  incentive for Producers to build a
hierarchy, or downline network, of Producers,  thereby contributing to their own
financial growth and to the growth of the Company. Advancements to higher levels
can occur as often as every three  months.  Producers at the highest  levels are
considered "Wholesalers."

     Legacy provides tools and services that assist Wholesalers with recruiting,
training and support  responsibilities  associated  with the  Producers in their
hierarchy.  In addition,  Legacy  assists  Producers  with programs  designed to
increase  their sales and better serve their  clients.  Recruiting  and training
programs include visual presentations,  product videos and seminars, advertising
material  guidelines  and  sales  flip  charts.  Legacy  also  produces  product
information,   sales  brochures,   pre-approved  advertisements  and  recruiting
material.

     Legacy  has  also  entered  into  insurance   processing   agreements  (the
"Processing  Agreements")  with each of the  Carriers  pursuant to which  Legacy
provides clerical,  administrative  and accounting  services with respect to the
Policies.  Such services include  billing,  collecting and remitting cash on the
Policies.  However,  all cash receipts are deposited into accounts maintained by
the Carriers and all cash  remitted by the Carriers to either  policyholders  or
Legacy is paid from  accounts  maintained by the  Carriers.  For providing  such
services,  Legacy is paid on a per transaction  basis with the amount of the fee
depending  on the  type  of  policy  and  type  of  service.  Historically,  all
administrative services with respect to Policies were preformed at the Company's
headquarters  in  Petaluma,  California.  However,  during  1998,  Legacy  began
performing   administrative   services  with  respect  to  certain  Policies  at
facilities located in Rome, Georgia.

         In addition to Policy marketing and administration, Legacy also assists
the Carriers in Policy design and development.  Legacy's marketing and actuarial
departments  work with the  Carriers  to  design  proprietary  annuity  and life
insurance  products to be marketed by Legacy.  All  products  marketed by Legacy
include certain  guarantees for the benefit of policyholders,  known as Legacy's
Cornerstone  Guarantees,  which  are  designed  to be  unique  in the  insurance

                                       13

<PAGE>



marketplace.   Legacy's   Cornerstone   Guarantees   generally  include:  (i)  a
contractually  guaranteed maximum  administrative  fee; (ii) multiple cash value
strategies;  and (iii) life  insurance  products  providing a guarantee that the
cost of  insurance  will be no  greater  than the  yearly  renewable  term rates
provided  by the  reinsurers  of the  Policies,  with  changes  in the  cost  of
insurance  resulting  solely from  changes in the  Policies'  future  experience
factors.
   
     During  1997,  American  National  and IL Annuity  were the only  insurance
companies  for  which  Legacy  marketed  and  administered  insurance  products.
Approximately  36.2%  and  57.0% of the  Company's  total  revenue  during  1997
resulted from  agreements with American  National and IL Annuity,  respectively.
For the nine months ended September 30, 1998,  approximately  13.1% and 81.2% of
the Company's total revenue resulted from agreements with American  National and
IL Annuity, respectively.
    
     Neither the Marketing  Agreements  nor the  Processing  Agreements  prevent
Legacy from entering into similar  arrangements with other insurance  companies.
However,  the Marketing  Agreements prevent Legacy from marketing products which
are similar,  in the case of American  National and IL Annuity,  or the same, in
the case of Transamerica,  to those being offered under the respective Marketing
Agreement.  In  addition,  under  the  terms of the  Marketing  Agreements  with
American National and IL Annuity,  Legacy is obligated to give American National
and IL Annuity  the  opportunity  to  participate  in the  marketing  of any new
products developed by Legacy.
   
     The  Marketing and  Processing  Agreements  with  American  National and IL
Annuity expire on January 1, 1999, and December 31, 2005,  respectively  but may
be renewed by mutual  agreement for successive one year terms.  These Agreements
may be terminated by either party upon 180 days notice without cause, and may be
terminated by either party  immediately  for cause.  In addition,  the Marketing
Agreements   with  American   National  and  with  IL  Annuity  will   terminate
automatically  at the end of any calendar quarter upon failure of Legacy to meet
certain quarterly minimum  production  requirements for two successive  calendar
quarters.  The Marketing and Processing Agreements with Transamerica do not have
a fixed term but may be  terminated  by either party upon twelve  months  notice
without cause, and may be terminated by either party immediately for cause.
    
     Through  its  wholly-owned   broker-dealer  subsidiary,   Legacy  Financial
Services, Inc. ("LFS"), the Company engages in the offering and sale of variable
annuity and life insurance products, mutual funds and debt and equity securities
on a fully disclosed basis.  LFS has entered into agreements (the  "Agreements")
with various entities pursuant to which LFS has a non-exclusive right to solicit
sales of these investment  products offered by such entities through its network
of   independent   representatives   and  to  provide   certain   marketing  and
administrative services in order to facilitate sales of such products. Under the
Agreements,  the Company is compensated based upon pre-determined percentages of
production.  The  Agreements may be terminated by any party upon 30 days written
notice.  Sales of products  pursuant to the  Agreements  began  during the first
quarter of 1996.

                                       14
<PAGE>

Competitive Business Conditions
- -------------------------------

     The life insurance and annuity business is highly competitive.  The Company
faces  competition from various  companies and  organizations,  including banks,
securities   brokerage   firms,   investment   advisors   and  other   financial
intermediaries marketing insurance products,  annuities, mutual funds, and other
retirement  oriented  investments.  Some of these competitors have substantially
greater  assets,  financial  resources  and  market  acceptance.  The  Company's
distribution  system  relies on  independent  insurance  Producers to be able to
effectively market its products  competitively.  Maintaining  relationships with
Producers requires getting new products to the market in an efficient and timely
manner,  offering  competitive  commission  schedules,  and  providing  superior
marketing training and support.

Regulatory Environment
- ----------------------

     Legacy  is  licensed  as  an   insurance   agency   and/or  a  third  party
administrator  in several of the United States and,  accordingly,  is subject to
regulation by the various states' Departments of Insurance. As a result of being
licensed as an  insurance  agency,  Legacy is subject to  regulations  regarding
residency  requirements,  record  maintenance,  qualifications of its agents and
employees, and payments of commissions. As a result of being licensed as a third
party  administrator,  Legacy is  subject  to  regulation  regarding  receipt of
payments from insureds,  record  maintenance,  approval of advertising,  premium
collection  and payment of claims,  compensation,  and disclosure of charges and
fees and delivery of materials to insureds.

     Increased  national  attention  has  forced  the  National  Association  of
Insurance  Commissioners and state insurance  departments to re-examine existing
laws and regulations  affecting insurance companies,  especially those involving
insurance company solvency,  marketing practices,  and investment policies.  The
Company has responded to the increased  scrutiny over the marketing of insurance
products by instituting strict  advertising  guidelines,  generating  consistent
marketing materials and testimonies  addressing appropriate marketing practices,
and including this topic in its bi-annual Wholesaler meetings. While the Company
itself is not an insurance company,  changes in the regulatory environment which
affect  the  insurance   companies  with  which  it  contracts  can  impact  its
operations.

     LFS is registered as a broker-dealer with, and is subject to regulation by,
the SEC and is a member of the NASD. LFS is also registered as a fully disclosed
broker-dealer in several states. As a result of federal and state  broker-dealer
registration  and SRO  memberships,  LFS is  subject to  overlapping  schemes of
regulation which cover many aspects of its securities business. Such regulations
cover  matters  including  capital  requirements,  record  keeping and reporting
requirements,  supervisory  and  organizational  procedures  intended  to assure
compliance with securities laws and to prevent the improper  trading on material
nonpublic information,  employee-related  matters,  including  qualification and
licensing of supervisory and sales personnel,  and rules of the SROs designed to
promote high standards of commercial honor and just and equitable  principles of
trade.  A  particular   focus  of  the  applicable   regulations   concerns  the
relationship  between  broker-dealers  and their  customers.  As a result,  many
aspects of the  broker-dealer  customer  relationship are subject to regulation,
including in some instances "suitability"  determinations as to certain customer
transactions,  limitations in the amounts that may be charged to customers,  and
disclosures to customers.  LFS is in full compliance with all applicable capital
and other regulatory requirements.

                                       15

<PAGE>

     Compliance with many of the regulations  applicable to the Company involves
a number of risks,  particularly  because applicable  regulations in a number of
areas  may be  subject  to  varying  interpretation.  Regulators  make  periodic
examinations  and review  annual,  monthly  and other  reports on the  Company's
operations  and  financial  condition.  In  the  event  of  a  violation  of  or
non-compliance  with any applicable law or regulation,  governmental  regulators
and SROs may institute administrative or judicial proceedings that may result in
censure,  fine, civil penalties (including treble damages in the case of insider
trading  violations),  criminal  penalties,  the  issuance  of  cease-and-desist
orders, the deregistration or suspension of the non-compliant broker-dealer, the
suspension or disqualification of the broker-dealer's officers or employees, and
other adverse consequences. Such violations or non-compliance could also subject
the Company,  and/or its  employees  to civil  actions by private  persons.  Any
governmental,  SRO or private proceeding alleging violation of or non-compliance
with laws or regulations could have a material adverse effect upon the Company's
business, financial condition, results of operations and business prospects.


Employees
   
     As of  September  30, 1998,  the Company had  approximately  354  full-time
equivalent  employees.  None of the  employees  of the  Company  is covered by a
collective  bargaining  agreement,  and the Company  believes  that its employee
relations are satisfactory.
    

Property

     The Company  currently  leases  approximately  43,000 square feet of office
space in Petaluma,  California at which the Company's  headquarters are located.
The lease for this space was  terminated  on September  11, 1998 and the Company
intends to vacate such space on March 11,  1999.  The Company has entered into a
lease  for  approximately  72,000  square  feet of  office  space  in  Petaluma,
California into which the Company intends to move its headquarters upon vacating
the space it currently  leases.  This lease expires in April,  2009,  subject to
extension,  at the option of the Company, for two additional terms of five years
each.  The Company also  currently  leases  approximately  30,500 square feet of
office space in Rome, Georgia. This lease expires in December,  2002, unless the
Company  exercises  its option to extend the lease for a period of three  years.
Management  believes that existing and planned office space is and will continue
to be adequate for the Company's operations for the foreseeable future.


Legal Proceedings

     As a  professional  services firm engaged in marketing  and servicing  life
insurance and annuity products,  the Company encounters litigation in the normal
course of  business.  Management  is not aware of any  material  exposure to the
Company  resulting  from  such  litigation.  Legacy  recently  settled a lawsuit
brought in the State of Alabama.  (See "Management's  Discussion and Analysis of
Financial Condition and Results of Operations.")

                                       16

<PAGE>

Available Information

     The Company  has filed with the SEC a  Registration  Statement  on Form S-1
(together with all amendments,  exhibits, schedules and supplements thereto, the
"Registration  Statement")  pursuant to the  provisions of the Securities Act of
1933,  as  amended  (the  "Securities  Act"),  and  the  rules  and  regulations
promulgated thereunder,  for the registration of the Shares offered hereby. This
Prospectus,  which  constitutes a part of the Registration  Statement,  does not
contain all the information  set forth in the  Registration  Statement,  certain
portions of which have been omitted as permitted by the rules and regulations of
the SEC.  For  further  information  with  respect to the Company and the Shares
offered  hereby,  reference  is made to the  Registration  Statement,  including
exhibits  thereto and  financial  statements  and notes filed as a part thereof.
Statements  made in this  Prospectus  concerning the contents of any contract or
other document are not necessarily complete.  With respect to each such contract
or  other  document  filed  with  the  SEC as an  exhibit  to  the  Registration
Statement,  reference is made to the exhibit for a more complete  description of
the matter  involved,  and each such statement shall be deemed  qualified in its
entirety by such  reference.  The  Registration  Statement  and the exhibits and
schedules  thereto  filed by the Company  with the SEC may be  inspected  at the
public  reference  facilities  maintained by the SEC at 450 Fifth Street,  N.W.,
Room 1024, Washington, D.C. 20549 and at the regional offices of the SEC located
at Seven World Trade Center,  New York, New York 10048 and Citicorp Center,  500
West  Madison  Street,  Suite  1400,  Chicago,  Illinois  60661.  Copies of such
materials  may be obtained from the Public  Reference  Section of the SEC at 450
Fifth Street, N.W., Room 1024,  Washington,  D.C. 20549, at prescribed rates. In
addition,  the SEC  maintains a Web site on the  Internet at  http://www.sec.gov
that contains  reports,  proxy and information  statements and other information
regarding registrants that file electronically with the SEC.

     The Company is currently subject to the  informational  requirements of the
Exchange  Act.  So long as the  Company  is subject  to the  periodic  reporting
requirements  of the Exchange  Act, it will  continue to furnish the reports and
other  information  required  thereby to the Commission.  The Company intends to
furnish the holders of the Shares with annual  reports  containing,  among other
information,  audited  consolidated  financial  statements  reported  upon by an
independent  public  accounting  firm.  The Company also intends to furnish such
other reports as it may determine or as may be required by law.

                                       17

<PAGE>


                      SELECTED CONSOLIDATED FINANCIAL DATA
   
     The following selected summary consolidated  financial data for the Company
for the years ended December 31, 1997,  1996,  1995, and 1994 and the five month
period  ended  December 31, 1993 have been  derived  from  financial  statements
audited   by   PricewaterhouseCoopers,   LLP,   independent   certified   public
accountants,  whose  report  with  respect  to  their  audits  of the  financial
statements  as of  December  31,  1997 and 1996,  and for the three  years ended
December 31, 1997, is included elsewhere in this Prospectus.  The data presented
for the nine month  periods  ended  September 30, 1998 and 1997 are derived from
unaudited financial  statements  presented elsewhere in the this Prospectus and,
in the  opinion  of  management,  fairly  reflect  the  consolidated  results of
operations  and the  consolidated  financial  condition  of the Company for such
periods. The summary consolidated  financial data set forth below should be read
in conjunction  with the  consolidated  financial  statements of the Company and
notes  thereto  and the other  financial  information,  including  "Management's
Discussion  and  Analysis of  Financial  Condition  and Results of  Operations,"
included elsewhere herein. The results of operations for interims period are not
necessarily  indicative  of results  that may be expected for a full year or any
other interim period.
    
<TABLE>
<CAPTION>
                                                                                                                      Five
                                                                                                                  Months Ended
                                         Year Ended       Year Ended          Year Ended        Year Ended     December 31, 1993
                                      December 31, 1997 December 31, 1996  December 31, 1995 December 31, 1994       (2)
                                      ----------------- -----------------  ----------------- ----------------- -----------------
<S>                                   <C>               <C>                <C>               <C>               <C>
Selected Income Statement Data:

  Total Income                        $      22,581,07  $    18,237,528    $   17,153,947    $    7,683,791    $    1,627,210
  Net Income Before Extraordinary Item       3,150,454        2,714,495         4,858,620         5,085,866           473,187
  Earnings Per Share                               .12              .10               .18               .21               .02

Selected Balance Sheet Data:

  Total Assets                        $     19,280,941  $    15,424,902    $   12,304,801    $    6,860,778    $    2,128,057
  Total Non Current Liabilities                281,894          316,741           304,557           130,146         1,136,321
  Total Liabilities                          3,621,380        2,519,866         1,762,924         1,287,425         2,199,685
  Redeemable Common Stock                   11,842,651       12,343,001        12,682,750        12,696,412        12,696,412
  Shareholders' Equity (Deficit)             3,816,910          562,035        (2,140,873)       (7,123,059)     (12,768,040)
  Cash Dividends declared                            -                -                 -                 -                 -

Selected Operating Data:

  Total Premium Placed Inforce(1)     $    777,300,000  $   626,800,000    $  620,000,000    $  339,000,000    $   30,000,000
  Total No. of Policies Placed Inforce(1)       15,060           11,144            12,167             6,118               313
</TABLE>






                                      Nine Months Ended      Nine Months Ended
                                     September 30, 1998     September 30, 1997
                                     ------------------     ------------------

Selected Income Statement Data:

  Total Income                           $  34,379,973           $ 15,408,704
  Net Income Before Extraordinary Item       7,292,192              1,767,510
  Earnings Per Share - basic                       .27                    .07
  Earnings per share - diluted                     .27                    .07

Selected Balance Sheet Data

  Total Assets                           $  31,183,002
  Total Non Current Liabilities                514,171
  Total Liabilities                          8,534,874
  Redeemable Common Stock                   11,462,963
  Shareholders' Equity                      11,185,165
  Cash Dividends Declared                            -



(1)  Inforce  premium and policies are actually  statistics  of the Carriers but
     represent factors which directly affect the Company's revenue.

(2)  Operating  statements  are for the five months ended December 31, 1993. See
     discussion at "Financial  Statements and Supplementary  Data," Notes to the
     Consolidated Financial Statements, Note 1(a).


                                       18


<PAGE>

                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                  FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Results of Operations

     Year Ended  December 31, 1997 Compared to Year Ended  December 31, 1996 and
     ---------------------------------------------------------------------------
Year Ended December 31, 1996 Compared to Year Ended December 31, 1995
- ---------------------------------------------------------------------

     Summary--The  Company's net income  increased  approximately  $436,000,  or
16.1%,  in 1997  compared to 1996.  This increase is  attributable  primarily to
increases in income  resulting  from increases in premium placed inforce for the
Carriers.  From 1995 to 1996, however,  net income decreased  approximately $2.1
million,  or 44.1%, due primarily to increases in expenses to accommodate actual
and anticipated increases in sales, as discussed below.

     Income--The  Company's  major sources of income are  marketing  allowances,
commission  income  and  administrative  fees from sales and  administration  of
annuity  and life  insurance  products  on  behalf  of the  Carriers.  Levels of
marketing allowances and commission income are directly related to the volume of
sales of such products.  Administrative  fees are a function not only of product
sales, but also  administration  of policies inforce and producer  appointments.
Total income increased approximately $4.3 million, or 23.8%, in 1997 compared to
1996,  and increased  approximately  $1.1 million,  or 6.3%, in 1996 compared to
1995. These increases are  attributable  primarily to increases in sales volume,
as discussed below.

     Marketing   allowances   and   commission   income,   combined,   increased
approximately  $3.7  million,  or,  25.7%,  in  1997  from  1996  and  increased
approximately  $633,000,  or 4.6%,  in 1996 from 1995.  These  increases are due
primarily  to  increases  in the volume of sales by the  Company's  distribution
network  for the  Carriers.  Premium  placed  inforce for the  Carriers  totaled
approximately $777.3 million,  $626.8 million, and $620.0 million in 1997, 1996,
and 1995, respectively.  This represented a 24.0% increase from 1996 to 1997 and
a 1.2% increase from 1995 to 1996. Also  contributing to the increases in income
were  shifts  in both  1997 and 1996 to sales of  products  which  yield  higher
marketing allowances and commission income.

     Administrative  fees increased  approximately  $468,000,  or 14.9%, in 1997
compared  to 1996,  and  increased  approximately  $104,000,  or  3.4%,  in 1996
compared to 1995.  These  increases are due primarily to increases in the number
of policies sold and administered  during the respective  periods and to a shift
in policies administered to those which generate higher administrative fees.

     In 1997, the Company marketed and administered  insurance products for only
two Carriers, American National and IL Annuity. In 1997, approximately 36.2% and
57.0% of the Company's  total revenue  resulted  from  agreements  with American
National and IL Annuity, respectively, compared to approximately 87.5% and 5.9%,
respectively, in 1996. This shift in income from American National to IL Annuity
is  attributable  primarily  to  favorable  market  acceptance  of IL  Annuity's
products. On May 29, 1998, the Company entered into marketing and administrative
agreements with Transamerica.

     Savings  and  investment   income   primarily   represents   earnings  from
investments  in marketable  securities.  Such earnings  decreased  approximately
$31,000, or 4.3%, in 1997 from 1996, and increased  approximately  $376,000,  or
106.3%,  in 1996 from 1995.  These  fluctuations  are  attributed  primarily  to
changes in the amount of assets invested.

     Seminar  income  consists  of  attendance  fees and  sales  of  educational
materials related to educational  seminars held by the Company. The seminars are
designed to stimulate sales of life insurance  products  through the training of
Producers in current estate  planning  concepts and were first  sponsored by the
Company in 1997.

     Expenses--Total expenses increased approximately $3.6 million, or 25.9%, in
1997 compared to 1996 and increased  approximately  $3.3 million,  or 31.7%,  in
1996 compared to 1995. These increases are  attributable  primarily to increases
in  compensation,  sales  promotion  and support,  and  occupancy  expenses,  as
discussed below.

                                       19

<PAGE>

     As a service organization,  the Company's primary expenses are salaries and
related employee benefits.  These expenses increased approximately $2.3 million,
or 27.4%, in 1997 from 1996, and increased approximately $2.0 million, or 31.3%,
in 1996 from 1995. These increases resulted from increases in the average number
of full-time equivalent  employees,  which rose to 184 in 1997, from 151 in 1996
and 108 in 1995.  These  increases in  employment  are largely  attributable  to
preparation for and  accommodation of increases in sales of insurance  products.
Salaries  and  benefits  also  increased in 1997 and 1996 due to the addition of
personnel at higher pay levels and due to scheduled  pay  increases for existing
employees.

     Sales promotion and support expense consists  primarily of costs related to
the Company's  annual  national sales  conventions and to various sales training
activities.  Also included in sales promotion and support expense is the cost of
designing and printing sales brochures for use by Producers. It is expected that
these  expenses  will  continue  to be a major  element  of the  Company's  cost
structure,  as attendance at the national sales  conventions  increases,  as the
number of Producers  marketing  products for the Company  increases,  and as new
products are  introduced.  This expense  increased  approximately  $333,000,  or
14.9%,  in 1997 from 1996,  due  primarily to increased  Producer  support costs
associated  with  higher  sales  volume,   as  discussed  above,  and  increased
approximately  $869,000,  or 63.8%,  in 1996 from 1995,  due primarily to higher
costs associated with the Company's 1996 annual sales convention.

     Occupancy expense increased  approximately $244,000, or 37.9%, in 1997 from
1996, and increased  approximately  $88,000,  or 15.8%, in 1996 from 1995. These
increases are due primarily to increases in  facilities  rent expense  resulting
from the Company's  leasing  additional  office space in November,  1996, and to
overall  increases in telephone and other  utilities  expenses which  correspond
with increases in sales volume and employment, as discussed above.

     Depreciation and amortization expense increased  approximately $171,000, or
36.5%, in 1997 from 1996 and increased  approximately $99,000, or 26.6%, in 1996
from 1995.  These increases are due primarily to acquisitions of fixed assets in
1997 and 1996. Such  acquisitions  were necessary to improve newly leased office
space and to accommodate increases in employment, as discussed above.
   
     Nine Month Period Ended  September  30, 1998  Compared to Nine Month Period
     ---------------------------------------------------------------------------
Ended September 30, 1997
- ------------------------

     Summary--The  Company's net income for the nine months ended  September 30,
1998  increased  approximately  $5.5  million,  or  312.6%,  compared  with  the
corresponding  period  in 1997.  This  increase  is  attributable  primarily  to
increases in sales volume, as discussed below.

     Income--For  the  nine  months  ended  September  30,  1998,  total  income
increased $19.0 million, or 123.1%, over the corresponding nine month period in
1997.  This increase  resulted  primarily  from  increases in sales  volume,  as
discussed below.

     Marketing   allowances   and   commission   income,   combined,   increased
approximately  $16.3  million,  or  133.0%,  for the  nine  month  period  ended
September  30, 1998,  compared  with the nine month period ended  September  30,
1997.  This  increase is due  primarily  to  increases in volume of sales by the
Company's  distribution  network on behalf of the  Carriers.  Premium  placed in
force for the Carriers totaled approximately $1.2 billion during the nine months
ended  September 30, 1998,  compared to $526.0 million during the same period in
1997,  representing an increase of 131.1%.  Also contributing to the increase in
income during the first nine months of 1998 was a shift in sales mix to sales of
products which yield higher marketing allowances and commission income.

     For the nine months ended September 30, 1998  administrative fees increased
approximately  $2.4 million,  or 93.7%, over the  corresponding  period in 1997.
This  increase is due  primarily to increases in the number of policies sold and
administered  and to a shift in policies  administered  to those which  generate
higher administrative fees.

     For the nine months ended September 30, 1998, approximately 13.1% and 81.2%
1% of the  Company's  total  revenue  resulted  from  agreements  with  American
National and IL Annuity, respectively.

     Expenses--Total  expenses increased  approximately $9.8 million,  or 79.2%,
during the nine months ended September 30, 1998,  compared to the  corresponding
nine months of 1997.  This  increase is  attributable  primarily to increases in
compensation,   sales   promotion   and  support,   supplies,   and  travel  and
entertainment  expenses  and to  accrual  for  settlement  of a legal  matter as
discussed below.

                                       20

<PAGE>

     Salaries  and  related  employee  benefits  increased   approximately  $4.8
million, or 62.6%, in the first nine months of 1998, compared to the same period
in 1997. This increase  resulted  primarily from increases in the average number
of  full-time  equivalent  employees,  which rose to 278 during the nine  months
ended  September  30,  1998,  compared  with 179  during the nine  months  ended
September 30, 1997.  This increase in  employment  was necessary to  accommodate
increases in sales  volume,  as  discussed  above.  Salaries  and benefits  also
increased  in the first nine months of 1998 due to the  addition of personnel at
higher pay levels and to scheduled pay increases for existing employees.

     Sales promotion and support expense increased  approximately  $2.2 million,
or 128.4%,  for the nine months ended  September  30, 1998, as compared with the
corresponding  period in 1997,  due  primarily  to an increase in the accrual of
costs associated with the Company's  national sales conventions and to increased
anticipated  attendance at such  conventions,  as well as increased  commissions
paid to Producers by the Company.

     Professional fees increased  approximately $389,000, or 75.3%, for the nine
month period ended September 30, 1998 as compared with the corresponding  period
in 1997.  These increases are primarily the result of consulting fees related to
various  information  systems  projects and increased legal fees associated with
the  settlement  of the  litigation  described  in the  footnotes  to  Financial
Statements.

     Stationery  and  supplies  expense  increased  approximately  $292,000,  or
108.4%,  for the nine months  ended  September  30, 1998,  as compared  with the
corresponding  period  in  1997.  This  increase  is  primarily  the  result  of
additional  supplies  necessary to support the increased  volume of business and
increased number of employees, as described above.

     Travel and entertainment  increased and approximately  $251,000, or 127.4%,
for the nine months ended September 30, 1998, as compared with the corresponding
period  in  1997.   This  increase  is  due  to  increased   travel  duties  and
responsibilities  of the Company's marketing  department,  travel related to the
implementation  of the carrier  relationship  with  Transamerica,  as  discussed
above,  and to travel  related to set-up and training for an east coast  service
center which became operational in July, 1998.


Recent Developments

     As a result of the Company  vacating  its current  office space in Petaluma
California (see "Business of Company  Property"),  management  anticipates  that
increased  depreciation  expenses  of  approximately  $700,000  attributable  to
abandoned  leasehold  improvements will be recognized  ratably during the fourth
quarter of 1998 and the first quarter of 1999. In  conjunction  with the leasing
of  additional  office  space  that  the  Company  will  began to  occupy  1999,
management  anticipates that capital  expenditures of approximately $1.1 million
will be made in 1999 for furniture and fixtures.

     Sales of Transamerica  annuity  products  commenced in the third quarter of
1998.


Liquidity and Capital Resources

     The Company's  ability to mobilize its assets  remained  strong at December
31, 1997, with cash and short-term investment grade debt securities representing
66.8% of the  Company's  total assets  (73.7% as of  September  30,  1998).  The
Company's principal needs for cash are for operating  expenses,  the purchase of
computer  hardware  and  software,   leasehold  improvements,   acquisitions  of
furniture  and  fixtures  to  accommodate  new  employees,  support to growth in
operations,  funding  continued  product  development  and  potential  strategic
acquisitions, and as a

                                       21

<PAGE>



reserve to cover possible  redemptions of certain of the Company's common stock,
which is redeemable at the option of shareholders  under various agreements with
the Company.  The Company  generally  utilizes cash from  operations to fund its
needs  for  cash.  The  Company  generated  cash from  operating  activities  of
approximately  $4.6  million and $11.7  million for the year ended  December 31,
1997 and the nine months ended  September  30, 1998,  respectively.  The Company
used  approximately  $1.3  million and $8.6  million of net cash for  investment
activities  for the year  ended  December  31,  1997 and the nine  months  ended
September 30, 1998,  respectively,  and  approximately  $348,000 and $267,000 of
cash for  redemptions and retirement of Common Stock for the year ended December
31, 1997 and the nine months ended  September 30, 1998,  respectively.  In 1997,
and in the  first  nine  months of 1998,  redemption  requests  received  by the
Company were not material in amount,  either  individually  or in the aggregate,
and  the  Company  believes  that  its  liquid  assets  are  sufficient  to meet
anticipated  requests for redemption.  In the unlikely event that all redeemable
shares were  presented for  redemption,  the Company  believes that such demands
could be met by reserves on hand.  At December 31, 1997 and  September 30, 1998,
the redemption value of redeemable common stock was  approximately  $5.9 million
and $8.0 million,  respectively  (see " Financial  Statements and  Supplementary
Data," Notes to Consolidated Financial Statements,  Note 9).The Company's future
cash flows available to fund  operations  will depend  primarily on the level of
sales of annuity and life insurance  products and upon the Company's  ability to
control  operating  expenses in relation to demand placed upon the  organization
from increased sales.

     In order to fund LFS during the start-up  phase,  the Company has committed
to make sufficient contributions to support LFS's operations and to ensure LFS's
compliance with financial regulatory  requirements through December,  1998. Such
contributions  totaled $330,000 in 1997 and $225,000 in the first nine months of
1998.

     Management  intends  to  continue  to retain  any  earnings  for use in its
business and does not anticipate  paying any cash  dividends in the  foreseeable
future.  As a result,  management  anticipates  that cash and  investments  will
continue to represent a high  percentage  of total assets.  Management  believes
that  existing  cash and  investment  balances,  together  with cash  flows from
operations, will provide sufficient funding for the foreseeable future.


Year 2000

     As the  year  2000  approaches,  a  critical  business  issue  has  emerged
regarding how existing  application  software programs and operating systems can
accommodate  this date  value.  In brief,  many  existing  application  software
products in the marketplace  were designed to only  accommodate a two digit date
position  which  represents  the year  (e.g.,  '95 is stored on the  system  and
represents the year 1995).  As a result,  the year 1999 (i.e.  '99) could be the
maximum date value these systems will be able to accurately process.  Management
has  developed and is in the process of  implementing  a plan to insure that the
Company will be year 2000  compliant.  This plan consists of the following  four
stages:  (i)  conducting  an  inventory  of all  hardware,  software and support
systems; (ii) assessing whether such hardware,  software and support systems are
year 2000 compliant;  (iii) correcting or replacing any non-compliant  hardware,
software and support systems; and (iv) testing to ensure that all corrections or
replacements  made  pursuant  to the  third  phase of the  plan are  functioning
properly.  The first two stages of this plan have been  completed and management
anticipates  that the last two stages will be completed  by March 31, 1999.  The
Company is also working closely with significant customers and vendors to ensure
that their  systems  will be fully  year 2000  compliant.  Based on  information
currently available,  Management does not anticipate that the Company will incur
significant  operating  expenses or be  required  to invest  heavily in computer
system  improvements to be year 2000 compliant,  however,  as noted, the Company
has not  completed  implementation  of its  compliance  plan.  To the extent the
Company's  systems are not fully year 2000 compliant,  there can be no assurance
that potential  systems  interruptions  or the cost necessary to update software
would not have a material  adverse effect on the Company's  business,  financial
condition, results of operations and business prospects.
    

                                   MANAGEMENT

Directors and Executive Officers

Directors
- ---------

     The following are the Directors of the Company:

                                       22

<PAGE>



Name                   Principal Occupation                       Director Since
- ----                   --------------------                       --------------

Lynda L. Regan     Ms. Regan, born in 1948, has served as Chairman     1990
                   and Chief Executive Officer of the Company since
                   1992.  She was Senior Vice President and
                   Treasurer from 1990 to 1992.

Steve C. Anderson  Mr. Anderson, born in 1948, has been a partner in   1990
                   Hoalst Anderson, an independent insurance
                   agency, since 1983.  He is a member of the
                   National Association of Life Underwriters and
                   CLU Society.

R. Preston Pitts   Mr. Pitts, born in 1951, has served as President    1995
                   and Secretary of the Company since February
                   1997, and as Chief Operating Officer of the
                   Company since April, 1998, and he served as
                   Chief Financial Officer of the Company from 1994
                   to July 1997.  Prior to joining the Company, he
                   owned Pitts Company, a CPA firm specializing in
                   services for insurance companies, served as
                   financial officer for United Family Life Insurance
                   Company and American Security Insurance Group,
                   both Fortis-owned companies, and was Audit
                   Manager for Ernst & Young.

Ute Scott-Smith    Ms. Scott-Smith, born in 1960, served as Senior     1997
                   Vice-President of the Company from 1990 to April
                   of 1997.



                                       23

<PAGE>


Executive Officers
- ------------------

     In addition to the Directors who serve as executive officers of the Company
and who are  identified  above,  the  following  individuals  serve as executive
officers of the Company:

     H. Lynn Stafford served as Vice President of Operations of the Company from
1995 to July, 1997, and as Information Systems Officer since August, 1997. Prior
to that time,  he served as Chief  Operations  Officer for Lincoln  Liberty Life
Insurance Company and First Delaware Life Insurance Company.

     Gregory  Egger has served as Chief  Marketing  Officer of the Company since
August,  1997.  Prior to that time,  Mr. Egger was Executive  Vice President for
American Security Group.

     David A. Skup has served as Chief  Financial  Officer of the Company  since
July, 1997. Previously,  Mr. Skup was Vice President in charge of Internal Audit
for Independent Insurance Group, Inc. and was Senior Audit Manager for Deloitte,
Haskins & Sells.

                             EXECUTIVE COMPENSATION

Executive Compensation

                           Summary Compensation Table


<TABLE>
<CAPTION>
                                                        Annual Compensation
                                             ------------------------------------------

                                             Annual           Annual                          All Other
Name and Position            Year            Salary         Bonus (1)          Other        Compensation
- -----------------            ----            ------         ---------          -----        ------------

<S>                          <C>        <C>              <C>              <C>             <C>
Lynda L. Regan,              1997       $    407,712     $    167,916     $   4,750 (2)   $     ----
Chief Executive Officer                                                      16,825 (5)
                             1996            408,894           52,290         4,750 (2)         ----
                                                                             16,824 (5)
                             1995            408,067          181,534         4,620 (2)         ----
                                                                             11,216 (5)

R. Preston Pitts,            1997       $    300,000     $    149,916     $   4,750 (2)   $     ----
President and Chief          1996            300,000           72,290         4,750 (2)         ----
Operating Officer            1995            300,000           81,534         4,620 (2)         ----


Gregory C Egger, (4)         1997       $     77,885     $     52,046     $    ----       $     ----
Chief Marketing Officer

David A. Skup, (4)           1997       $     60,577     $     20,661     $    ----       $     ----
Chief Financial Officer

H. Lynn Stafford,            1997       $    139,231     $     73,416     $   4,750 (2)   $     ----
Information Systems Officer  1996            130,059           31,790         4,750 (2)         ----
                             1995             50,000           32,368          ----             ----

Ute Scott-Smith, (6)         1997       $     66,754     $     ----       $   4,750 (2)   $     ----
Senior Vice President        1996            177,318           47,290         4,750 (2)         ----
                             1995            175,000           56,534         4,620 (2)      80,313 (3)
</TABLE>


(1)  Includes bonuses in the year in which they were earned.
(2)  The Company matches contributions made to its 401(k) plan at a rate of $.50
     for every $1.00 deferred, up to 6% of total annual salary.
(3)  Compensation  related to the  payment of personal  income  taxes due to the
     exercise of stock options in 1991.
(4)  Mr. Skup and Mr. Egger were elected  officers of the Company in July, 1997,
     and August, 1997, respectively.
(5)  The Company pays interest on debt related to a split dollar life  insurance
     policy under which Ms. Regan is the beneficiary.
(6)  Ms. Scott-Smith  resigned effective April 4, 1997, and became a Director in
     August, 1997.

                                       24
<PAGE>

Director Compensation

         The Company  compensates  outside  Directors  for  attending  Board and
committee meetings at $2,000 per meeting.  Currently,  Steve C. Anderson and Ute
Scott-Smith are the only outside  Directors of the Company.  The other Directors
are  otherwise  employed by the Company and are not  compensated  for serving as
Directors or attending Board or committee meetings.

                                       25
<PAGE>

Compensation Committee Interlocks and Insider Participation

         The Company does not have a compensation committee. The compensation of
executive officers is determined by the Board of Directors.  Lynda Regan, who is
Chief  Executive  Officer  of the  Company,  is also  Chairman  of the  Board of
Directors and R. Preston Pitts, who is President and Chief Operating Officer, is
also a  Director.  None of the  executive  officers  of the  Company  serve as a
Director  or member of the  compensation  committee  of an entity,  any of whose
executive officers serves as a Director of the Company.


         SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
   
     The  following  table shows the number of shares and the  percentage of the
shares  of the  Company's  Series  A  Stock  beneficially  owned  by each of the
Directors  and  executive  officers of the Company as of October  31,  1998.  No
Director or officer owns any shares of Series B Stock.
    

<TABLE>
<CAPTION>
Name                       Position                             Total                Percent
- ----                       --------                             -----                -------

<S>                        <C>                               <C>                   <C>
Lynda L. Regan             Chairman  of the Board &
                           Chief Executive Officer             11,358,222             43.9%
R. Preston Pitts           Director, President & Chief
                           Operating Officer                      800,000              3.0%
Ute Scott-Smith            Director                               441,739              1.7%
Steve C. Anderson          Director                                69,714                 *

     Directors and
     officers as a group                                       12,669,675             49.0%
</TABLE>

     *Indicates that the percentage of the outstanding shares beneficially owned
is less than one percent (1%).


     The  Company  knows of no person who is the  beneficial  owner of more than
five percent of any class of the Company's  outstanding  Common Stock other than
Lynda L. Regan,  Chairman  and Chief  Executive  Officer of the  Company,  whose
ownership is listed above.



                 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

     The Company paid Ashley A. Penney, a Director until August,  1997, $133,113
for services provided as a human resource consultant during 1997.

     In May of 1998,  the Company  entered into a  Shareholder's  Agreement with
Lynda Regan and certain other individuals. Under the terms of this agreement, in
the event of the death of Ms.  Regan,  the  Company  shall  repurchase  from Ms.
Regan's  estate all shares of Common  Stock that were owned by Ms.  Regan at the
time of her death or were  transferred by her to one or more trusts prior to her
death.  The purchase  price to be paid by the Company  shall be equal to 125% of
the fair market value of the shares.


                          DESCRIPTION OF CAPITAL STOCK
   
     The Company's total authorized capital stock consists of 100,000,000 shares
of Common  Stock,  which is divided  into one or more  series,  and  100,000,000
shares of preferred stock ("Preferred Stock"). There are currently two series of
Common  Stock  authorized,  Series  A  Stock  of  which  45,000,000  shares  are
authorized  and 25,852,102  shares were  outstanding as of October 31, 1998, and
Series  B Stock  of  which  615,242  are  authorized  and  600,398  shares  were
outstanding  as of October 31, 1998. All of the  outstanding  shares of Series A
Stock and Series B Stock are fully paid and non-assessable.  Shareholders do not
have pre-emptive rights to purchase additional shares of Common Stock. There are
no shares of Preferred Stock currently outstanding.
    
                                       26
<PAGE>

     Each share of Series A Stock and Series B Stock is  entitled to one vote at
shareholders'  meetings.  Holders of shares of Series A Stock and Series B Stock
vote as one class with  holders of each  other  series of Common  Stock upon any
matter  submitted to a vote of shareholders of the Company,  except with respect
to those  matters  which  would  adversely  affect the  holders of one series of
Common Stock in a different manner than other series of Common Stock. A majority
of shares of Common Stock eligible to vote at a meeting constitutes a quorum for
voting purposes. Pursuant to Section 708 of the California Corporations Code, in
the election of Directors,  each  shareholder  may cumulate his or her votes and
give any one candidate a number of votes to which the  shareholder's  shares are
entitled,  or  may  distribute  such  votes  among  as  many  candidates  as the
shareholder may determine.  However, no shareholder will be entitled to cumulate
votes unless such candidates  names have been placed in nomination  prior to the
voting and at least one shareholder has given notice at the meeting prior to the
voting of intent to cumulate votes.

     Holders  of  Series A Stock  and  Series B Stock are  entitled  to  receive
distributions  out of any funds  legally  available  therefor,  payable pro rata
based on the total  aggregate  number of shares of such series held to the total
number of shares of Common Stock then  outstanding.  No distribution may be made
to the holders of any series of Common  Stock unless such  distribution  is also
made,  on a pro rata basis,  to the holders of each other series of Common Stock
then outstanding.

     The Board may, without further action by the shareholders,  issue shares of
Preferred  Stock in such series and amounts and under such terms and  conditions
as the Board shall decide.  The Board may also,  without  further  action by the
shareholders,  issue additional series of Common Stock in such amounts and under
such terms and  conditions  as the Board  shall  decide The Board has no current
intention to issue any series of  Preferred  Stock or any  additional  series of
Common Stock.
   
     Prior to December 31, 1992, the Company issued 5,935,094 shares of Series A
Stock (the  "Redeemable  Series A Stock") at prices  ranging from $1.00 to $2.25
per share. The Redeemable Series A Stock was issued in accordance with the terms
of the 701 Asset Accumulator  Program (the "701 Plan") between the Company,  its
Producers and employees,  and the Confidential  Private Placement Memorandum and
Subscription  Agreement (the "Subscription  Agreement")  between the Company and
certain  accredited  investors.  Under  the  terms  of  the  701  Plan  and  the
Subscription  Agreement,  the  Redeemable  Series A Stock may be redeemed at the
option of the holder after being held for two consecutive years, at a redemption
price based on current  market value,  subject to the Company's  ability to make
such purchases  under  applicable  corporate law. In connection with a merger in
1991 between the Company and LifeSurance  Corporation,  a wholly-owned insurance
subsidiary of the Company with no current ongoing operations,  615,242 shares of
B Stock (the "Redeemable Series B Stock") were authorized and issued in exchange
for all of the  outstanding  stock of LifeSurance  Corporation.  Pursuant to the
Agreement  and Plan of  Merger,  the  Redeemable  Series B Stock is  subject  to
redemption at the option of the holder in quantities of up to 10% per year, at a
redemption price based on current market value,  provided that the redemption is
in accordance with applicable corporate law. As of September 30, 1998, 5,306,391
shares of Redeemable  Series A Stock and 600,398  shares of Redeemable  Series B
Stock remained outstanding.
    
     The transfer  agent and  registrar for the shares of Common Stock is Harris
Trust Company of California.



          MARKET PRICE OF AND DIVIDENDS ON THE COMPANY'S COMMON EQUITY
                         AND RELATED STOCKHOLDER MATTERS

     There is no established  public trading market for the Company's  stock. As
of October 31, 1998 the Company's Series A Stock was held by approximately 1,500
shareholders  of record.  As of October  31, 1998 the Series B Stock was held by
approximately 9,800 shareholders of record.

     The Board may, at its sole discretion,  declare and pay dividends on common
stock,  subject to capital and solvency  restrictions  under California law. The
Company's  ability  to  pay  dividends  is  dependent  on  the  ability  of  its
subsidiaries  to pay dividends or make other  distributions  to the Company.  To
date,  the  Company  has not paid any  dividends  on its Common  Stock,  and the
Company does not anticipate paying any dividends on its outstanding Common Stock
in the foreseeable future.


                                       27
<PAGE>

                              PLAN OF DISTRIBUTION
   
     The Options and Shares being offered hereby may be granted or sold pursuant
to the Plans either (i) by employees of the Company,  or its  subsidiaries,  who
have  other  duties  in  connection  with the  business  of the  Company  or its
subsidiaries or (ii) through its wholly-owned  broker-dealer  subsidiary  Legacy
Financial Services, Inc. ("LFS").  Neither such employees nor LFS will receive a
commission or other  compensation  in connection  with the offer and sale of the
Options or the Shares being offered hereby.


                                  LEGAL MATTERS

     The  validity of the Options and the Shares  offered  hereby will be passed
upon for the  Company by LeBoeuf,  Lamb,  Greene & MacRae,  L.L.P.,  Washington,
D.C., a limited liability partnership including professional corporations.
    

                                     EXPERTS

     The consolidated  balance sheets of the Company as of December 31, 1997 and
1996 and the consolidated  statements of income,  shareholders' equity, and cash
flows for each of the years in the  three-year  period  ended  December 31, 1997
included in this  Prospectus  have been so included in reliance on the report of
PricewaterhouseCoopers,  LLP,  independent  public  accountants,  given  on  the
authority of said firm as experts in auditing and accounting.

                                       28
<PAGE>



                         INDEX TO FINANCIAL STATEMENTS


Report of Independent Accountants...........................................F-2

Consolidated Balance Sheets as of December 31,
         1997 and 1996......................................................F-3

Consolidated Income Statements For the Years Ended
         December 31, 1997, 1996, and 1995..................................F-4

Consolidated Statements of Shareholders' Equity.............................F-5

Consolidated Statements of Cash Flows For the Years
         Ended December 31, 1997, 1996, and 1995............................F-6

Notes to Consolidated Financial Statements..................................F-7

Consolidated Balance Sheets as of September 30, 1998 (unaudited)...........F-17

Consolidated Income Statements For the Nine Months Ended
         September 30,  1998 and 1997 (unaudited)..........................F-18

Consolidated Statements of Shareholders' Equity (unaudited)................F-19

Consolidated Statements of Cash Flows For the Nine Months Ended
         September 30,  1998 and 1997 (unaudited)..........................F-20

Notes to Consolidated Financial Statements (unaudited).....................F-21

                                      F-1
<PAGE>





                        REPORT OF INDEPENDENT ACCOUNTANTS





To The Board of Directors
   Regan Holding Corp.


We have audited the  accompanying  consolidated  balance sheets of Regan Holding
Corp.  and  Subsidiaries  as of  December  31,  1997 and 1996,  and the  related
consolidated  statements of income,  shareholders'  equity  (deficit),  and cash
flows for each of the three years in the period ended  December 31, 1997.  These
financial  statements are the  responsibility of the Company's  management.  Our
responsibility  is to express an opinion on these financial  statements based on
our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the accounting  principles used and the significant  estimates made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion,  the financial  statements  referred to above present fairly, in
all material  respects,  the  consolidated  financial  position of Regan Holding
Corp.  and  Subsidiaries  as of December  31, 1997 and 1996,  and the results of
their  operations and their cash flows for each of the three years in the period
ended  December 31, 1997,  in  conformity  with  generally  accepted  accounting
principles.


/s/ Coopers & Lybrand L.L.P.

San Francisco, California
March 18, 1998

                                      F-2
<PAGE>

REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Balance Sheets

<TABLE>
<CAPTION>

                                                      December 31, 1997       December 31, 1996
<S>                                                 <C>                     <C> 
ASSETS
     Cash and cash equivalents                        $       5,194,332       $       2,202,596
     Investments                                              7,692,279               7,947,207
     Accounts receivable                                      1,239,306                 511,710
     Prepaid expenses                                           572,932                 361,950
     Deferred income taxes-current                              488,437                      --
     Marketing supplies inventory                               228,853                 251,979
     Income taxes receivable                                         --                 179,746
                                                      -----------------       -----------------
         Total Current Assets                                15,416,139              11,455,188
                                                      -----------------       -----------------

     Net fixed assets                                         2,610,324               1,741,388
     Deferred income taxes-non current                          783,477               1,600,150
     Other assets                                               471,001                 628,176
                                                      -----------------       -----------------
         Total Non Current Assets                             3,864,802               3,969,714
                                                      -----------------       -----------------
         TOTAL ASSETS                                 $      19,280,941       $      15,424,902
                                                      =================       =================

LIABILITIES, REDEEMABLE COMMON STOCK,
AND SHAREHOLDERS' EQUITY

LIABILITIES
     Accounts payable                                 $         344,071       $         170,738
     Accrued liabilities                                      2,605,854               2,032,387
     Income taxes payable                                       389,561                      --
                                                      -----------------       -----------------
         Total Current Liabilities                            3,339,486               2,203,125

     Loan payable                                               132,285                 132,285
     Deferred incentive compensation                            149,609                 184,456
                                                      -----------------       -----------------
         Total Non Current Liabilities                          281,894                 316,741
                                                      -----------------       -----------------
         TOTAL LIABILITIES                                    3,621,380               2,519,866
                                                      -----------------       -----------------

COMMITMENTS AND CONTINGENCIES (Note 8)                               --                      --

REDEEMABLE COMMON STOCK, Series A and B (Note 9)             11,842,651              12,343,001
                                                      -----------------       -----------------

SHAREHOLDERS' EQUITY
     Preferred stock, no par value:
         Authorized: 100,000,000 shares
         No shares issued or outstanding                            ---                     ---
     Series A common stock,  no par value:
         Authorized:  45,000,000 shares
         Issued and outstanding:  20,614,014 and 20,800,791
         shares at December 31, 1997 and 1996, respectively   3,382,914               3,532,071
     Paid-in capital from retirement of common stock            611,559                 310,110
     Accumulated deficit                                       (182,433)             (3,332,887)
     Net unrealized gains on investments                          4,870                  52,741
                                                      -----------------       -----------------
         TOTAL SHAREHOLDERS' EQUITY                           3,816,910                 562,035
                                                      -----------------       -----------------
         TOTAL LIABILITIES, REDEEMABLE COMMON
         STOCK AND SHAREHOLDERS' EQUITY               $      19,280,941       $      15,424,902
                                                      =================       =================
</TABLE>

           See accompanying notes to consolidated financial statements

                                      F-3
<PAGE>




REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Income Statements


                                               For the Year Ended December 31,

                                             1997          1996           1995
                                             ----          ----           ----
INCOME
         Marketing allowances            $12,386,755   $10,039,278   $ 9,767,414
         Commission income                 5,609,078     4,281,032     3,920,318
         Administrative fees               3,603,708     3,136,123     3,032,538
         Savings and investment income       697,593       728,927       353,393
         Seminar income                      220,406         -----         -----
         Other income                         63,535        52,168        80,284
                                         -----------   -----------   -----------
                  Total Income            22,581,075    18,237,528    17,153,947
                                         -----------   -----------   -----------

EXPENSES
         Salaries and related benefits    10,512,259     8,253,564     6,287,339
         Sales promotion and support       2,565,200     2,231,978     1,362,689
         Occupancy                           887,608       643,726       555,679
         Professional fees                   712,129       652,219       766,025
         Depreciation and amortization       640,614       469,255       370,651
         Courier and postage                 480,175       373,158       255,149
         Stationery and supplies             399,140       292,695       195,541
         Equipment                           369,706       287,448       261,691
         Travel and entertainment            329,611       239,400       196,868
         Insurance                           165,028       167,154        89,729
         Miscellaneous                       174,127        74,273        50,758
                                         -----------   -----------   -----------
                  Total Expenses          17,235,597    13,684,870    10,392,119
                                         -----------   -----------   -----------

INCOME FROM OPERATIONS                     5,345,478     4,552,658     6,761,828
PROVISION FOR INCOME TAXES                 2,195,024     1,838,163     1,903,208
                                         -----------   -----------   -----------

NET INCOME                               $ 3,150,454   $ 2,714,495   $ 4,858,620
                                         ===========   ===========   ===========

EARNINGS PER SHARE

Weighted average shares outstanding       26,895,594    27,540,209    27,563,679

Basic earnings per share                 $       .12   $       .10   $       .18
                                         ===========   ===========   ===========
Diluted earnings per share               $       .12   $       .10   $       .18
                                         ===========   ===========   ===========


           See accompanying notes to consolidated financial statements

                                      F-4
<PAGE>




REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Statements of Shareholders' Equity (Deficit)



<TABLE>
<CAPTION>
                                                             Paid-in                             Net
                                                           Capital from                       Unrealized
                            Series A     Common Stock     Retirement of   Accumulated           Gains/  
                             Shares         Amount        Common Stock      Deficit           (Losses)          Total
                             ------         ------        ------------      -------           --------          -----
<S>                     <C>            <C>              <C>            <C>             <C>                <C>
Balance
   January 1, 1995        20,964,126    $  3,801,004     $       ---    $(10,906,002)   $      (18,061)     $ (7,123,059)


Issuance of stock            106,665           1,067                                                               1,067
Net income for the
    twelve months ended
    December 31, 1995
                                                                           4,858,620                           4,858,620
Net unrealized gains on
    investments                                                                                207,806           207,806
Deferred taxes on net
    unrealized gains             ---             ---             ---            ---            (85,307)          (85,307)
                         -----------     -----------    ------------   -------------       -----------      -------------

Balance
   December 31, 1995      21,070,791       3,802,071             ---     (6,047,382)           104,438        (2,140,873)


Redemptions and
    retirement of
    common stock            (270,000)       (270,000)        310,110                                              40,110
Net income for the
    twelve months ended
    December 31, 1996
                                                                          2,714,495                            2,714,495
Net unrealized losses on
    investments                                                                                (93,603)          (93,603)
Deferred taxes on net
    unrealized losses                                                                           41,906            41,906
                         -----------     -----------    ------------   -------------       -----------      -------------

Balance
    December 31, 1996     20,800,791       3,532,071         310,110     (3,332,887)            52,741           562,035

Redemptions and
    retirement of
    common stock            (186,777)       (149,157)        301,449                                             152,292
Net income for the
    twelve months ended
    December 31, 1997
                                                                          3,150,454                            3,150,454
Net unrealized losses on
    investments                                                                                 (80,010)         (80,010)
Deferred taxes on net
    unrealized losses                                                                            32,139           32,139
                         -----------     -----------    ------------   -------------       -----------      -------------

Balance
    December 31, 1997    $20,614,014     $ 3,382,914    $    611,559   $   (182,433)       $     4,870      $  3,816,910
                         ===========     ===========    ============   =============       ===========      =============
</TABLE>

          See accompanying notes to consolidated financial statements.

                                      F-5
<PAGE>



REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Statements of Cash Flows



<TABLE>
<CAPTION>
                                                                         For the Year Ended December 31,
                                                                    1997            1996             1995
                                                                    ----            ----             ----
<S>                                                          <C>             <C>             <C>
CASH FLOWS FROM OPERATING ACTIVITIES
         Net Income                                           $  3,150,454    $  2,714,495    $  4,858,620
         Adjustments to reconcile net income to cash
             provided by operating activities:
                  Depreciation and amortization of
                      fixed assets                                 632,781         465,394         354,854
                  Accretion/amortization of investments            (68,761)        (39,372)        (33,903)
                  Net realized gain on sales of investments        (13,499)         (2,525)           --
                  Realized loss on sale of fixed assets             19,603            --              --
         Net change in accounts receivable                        (727,596)        995,418      (1,262,202)
         Net change in prepaid expenses                           (210,982)       (255,411)         15,594
         Net change in marketing supplies inventory                 23,126         (73,265)       (104,036)
         Net change in income taxes receivable and payable         569,307        (174,059)       (109,792)
         Net change in deferred income taxes                       360,375         539,413         508,103
         Net change in accounts payable                            173,333          48,290          54,994
         Net change in accrued liabilities                         573,467         784,156         528,849
         Net change in other assets and liabilities                116,734        (458,000)        228,286
                                                              -------------   -------------   -------------
                  Net cash provided by operating activities      4,598,342       4,544,534       5,039,367
                                                              -------------   -------------   -------------

CASH FLOWS FROM INVESTING ACTIVITIES:
         Purchases of investments                              (20,404,456)    (19,087,646)     (6,589,085)
         Proceeds from sale and maturities of investments       20,667,228      16,156,162       3,497,115
         Purchases of fixed assets                              (1,521,320)       (519,758)       (823,022)
                                                              -------------   -------------   -------------
                  Net cash used in investing activities         (1,258,548)     (3,451,242)     (3,914,992)
                                                              -------------   -------------   -------------

CASH FLOWS FROM FINANCING ACTIVITIES:
         Redemptions and retirement of common stock               (348,058)       (299,639)           --
         Payments on note payable                                     --           (87,688)       (280,000)
         Proceeds from issuance of common stock                       --              --             1,067
                                                              -------------   -------------   -------------
                  Net cash used in financing activities           (348,058)       (387,327)       (278,933)
                                                              -------------   -------------   -------------

INCREASE IN CASH AND CASH EQUIVALENTS                            2,991,736         705,965         845,442
CASH AND CASH EQUIVALENTS,
         BEGINNING OF PERIOD                                     2,202,596       1,496,631         651,189
                                                              -------------   -------------   -------------
CASH AND CASH EQUIVALENTS,
         END OF PERIOD                                        $  5,194,332    $  2,202,596    $  1,496,631
                                                              =============   =============   =============
SUPPLEMENTAL CASH FLOW INFORMATION:
         Interest paid                                        $     18,695    $     18,883    $     12,042
         income taxes paid                                    $  1,265,025    $  1,472,806    $  1,450,300
</TABLE>


           See accompanying notes to consolidated financial statements

                                      F-6
<PAGE>



REGAN HOLDING CORP. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1.   Organization and Summary of Significant Accounting Policies

     a.   Organization

          Regan Holding Corp. (the  "Company") was  incorporated in the State of
          California on February 21, 1990, for the primary purpose of owning and
          operating an insurance company. The Company conducted business through
          its  primary  subsidiary,  Old Colony  Life  Insurance  Company  ("Old
          Colony"),  until May 21, 1992. The Company conducted no operations and
          prepared no financial statements through August 1, 1993.

          The Company,  through its  wholly-owned  subsidiary  Legacy  Marketing
          Group ("LMG"),  has entered into marketing  agreements (the "Marketing
          Agreements")  with  American  National  Insurance  Company  ("American
          National")  and IL  Annuity  and  Insurance  Company  ("IL  Annuity"),
          collectively  referred to herein as the "Carriers."  American National
          is an  unaffiliated  company  with over $1.5  billion in  capital  and
          surplus  and is  rated  "A++"  by A.M.  Best.  IL  Annuity  is also an
          unaffiliated company, with over $13 million in capital and surplus and
          is rated "A" by A.M. Best. The Marketing  Agreements grant the Company
          the  exclusive  right to market  certain  annuity  and life  insurance
          products issued by the Carriers (the  "Policies").  Under the terms of
          the  Marketing   Agreements,   the  Company  is  responsible  for  the
          recruiting,  training,  managing and  supervising  of Producers in the
          sale of the Policies. For these services, the Carriers pay the Company
          marketing  allowances and commissions  based on the volume of Policies
          sold.

          The Company has also entered into insurance processing agreements (the
          "Processing  Agreements")  with the  Carriers  pursuant  to which  the
          Company provides clerical, administrative and accounting services with
          respect to the Policies. Such services include billing, collecting and
          remitting  cash  on the  Policies.  However,  all  cash  receipts  are
          deposited into accounts maintained by the Carriers upon receipt by the
          Company and all cash remitted is paid from accounts  maintained by the
          Carriers.  For providing such  services,  the Company is paid on a per
          transaction  basis with the amount of the fee depending on the type of
          policy.

          Effective March 1, 1996, the Marketing and Processing  Agreements with
          American  National  were  amended to reduce  certain  commissions  and
          administrative fees earned by the Company.  In addition,  during April
          1996,  certain  investment  strategy  features of the annuity policies
          offered by American National were eliminated.

          The Marketing and Processing  Agreements with American National and IL
          Annuity expire June 1, 1998, and December 31, 2005, respectively,  but
          may be renewed by mutual  agreement for successive one year terms. The
          Agreements  may be  terminated  by either  party upon 180 days  notice
          without cause,  and may be terminated by either party  immediately for
          cause.   In  addition,   the  Marketing   Agreements   will  terminate
          automatically  at the end of any calendar  quarter upon failure of the
          Company to meet certain quarterly minimum production  requirements for
          two successive calendar quarters. The Company is currently negotiating
          with  American   National  to  renew  the  Marketing  and   Processing
          Agreements.  Management  expects  that new  agreements  will be signed
          during the second quarter of 1998.

          In May,  1995,  the Company  formed Legacy  Financial  Services,  Inc.
          ("LFS"),  a  wholly-owned   broker-dealer  subsidiary.  LFS  has  been
          approved by the National  Association  of  Securities  Dealers and the
          Securities and Exchange  Commission to engage in the offering and sale
          of variable annuity and life insurance products, mutual funds and debt

                                      F-7
<PAGE>

          and  equity  securities  (collectively,  the  "Products")  on a  fully
          disclosed  basis.  LFS has entered into agreements (the  "Agreements")
          with various  entities  licensed to sell the Products.  The Agreements
          grant LFS the  non-exclusive  right to solicit  sales of the  Products
          through  its  network of  independent  representatives  and to provide
          certain marketing and  administrative  services in order to facilitate
          sales  of  the  Products.   Under  the  Agreements,   the  Company  is
          compensated based upon pre-determined  percentages of production.  The
          Agreements may be terminated by any party upon 30 days written notice.
          Sales of the  Products  pursuant to the  Agreements  began  during the
          first quarter of 1996. LFS is in full  compliance  with all applicable
          capital and other regulatory requirements.

     b.   Basis of Presentation

          The  accompanying  consolidated  financial  statements are prepared in
          conformity with generally accepted  accounting  principles and include
          the accounts of Regan Holding Corp. and its wholly-owned subsidiaries,
          Legacy  Marketing  Group,   Legacy  Financial   Services,   Inc.,  and
          LifeSurance Corporation,  a non-operating subsidiary.  All significant
          intercompany accounts and transactions have been eliminated.

          The  preparation of financial  statements in conformity with generally
          accepted  accounting  principles requires management to make estimates
          and  assumptions  that  affect  the  reported  amounts  of assets  and
          liabilities and disclosure of contingent assets and liabilities at the
          date of the financial  statements and the reported amounts of revenues
          and expenses during the reporting period.  Actual results could differ
          from those estimates.

     c.   Revenue Recognition

          Through June 30, 1995, in  accordance  with the terms of the Marketing
          Agreement with American National, marketing allowances and commissions
          were accrued when policies were  submitted for  acceptance.  Effective
          July 1, 1995, both the Marketing  Agreement with American National and
          the  related  recording  of  revenue  were  modified  to  provide  for
          recognition  of  marketing   allowances  and  commissions  only  after
          policies  become  inforce,  which is  consistent  with the  method  of
          recognition of revenue generated under the Marketing Agreement with IL
          Annuity. Administrative fees are recognized on a per transaction basis
          as services are performed.

     d.   Cash and Cash Equivalents

          Cash  and cash  equivalents  include  cash on hand  and in  banks  and
          short-term  investments with an original  maturity of 90 days or less.
          The carrying amount of cash and cash equivalents  approximates  market
          value.

     e.   Investments

          Investments include  mortgage-backed  securities,  corporate bonds and
          equity securities, and obligations backed by U.S. government agencies.
          The Company's investments are classified as available-for-sale and are
          carried at market value.  Market values are determined using published
          quotes as of the close of business.  Unrealized gains and losses,  net
          of the related tax effect, are excluded from earnings and are reported
          as a separate component of shareholders' equity until realized.

          Premiums and  discounts are amortized or accreted over the life of the
          related  investment  as an  adjustment  to yield  using the  effective
          interest method.  Interest income is recognized when earned.  Realized
          gains and losses on sales of investments  are included in earnings and
          are derived using the specific  identification  method for determining
          the cost of investments sold.

                                      F-8
<PAGE>

     f.   Fixed Assets

          Fixed assets are stated at cost,  less  accumulated  depreciation  and
          amortization.  Depreciation  is computed on the  straight-line  method
          over the estimated useful life of each type of asset. The Company uses
          an estimated  useful life for computers and furniture and equipment of
          5 years.  Leasehold  improvements  are amortized  over the term of the
          lease  or the  estimated  useful  life,  whichever  is  shorter.  Upon
          retirement  or  disposition  of  fixed  assets,  any  gain  or loss is
          included in income.

     g.   Sales Promotion and Support Costs

          Sales promotion and support costs are expensed as incurred, except for
          sales brochures and other marketing  materials,  which are inventoried
          at cost.

     h.   Income Taxes

          The Company and its  subsidiaries  file  consolidated  tax returns for
          federal purposes.  For financial  reporting  purposes,  the income tax
          effects of transactions are recognized in the year in which they enter
          into the determination of recorded income, regardless of when they are
          recognized  for income tax purposes.  Accordingly,  the provisions for
          income taxes in the consolidated  statements of income include charges
          or credits for deferred income taxes relating to temporary differences
          between  the tax basis of assets and  liabilities  and their  reported
          amounts in the financial statements.

     i.   Earnings Per Share

          Basic and diluted  earnings per share are presented in accordance with
          Statement  of  Financial   Accounting   Standards  ("SFAS")  No.  128,
          "Earnings  Per  Share."  Earnings  per share is based on the  weighted
          average  number  of common  shares  outstanding,  including  shares of
          redeemable common stock.

     j.   Reclassifications

          Certain 1996 and 1995 balances have been  reclassified to conform with
          the 1997  presentation.  Such  reclassifications  had no effect on net
          income or shareholders' equity.

     k.   Comprehensive Income

          In June, 1997, the FASB issued SFAS No. 130, "Reporting  Comprehensive
          Income."  SFAS No. 130  establishes  standards  for the  reporting and
          display of  comprehensive  income and its  components in a full set of
          general purpose financial statements.  Comprehensive income is defined
          as the change in equity of a business  enterprise during a period form
          transactions  and  other  events  and  circumstances   from  non-owner
          sources.  SFAS No. 130 is effective for fiscal years  beginning  after
          December 15, 1997. The Company does not believe that SFAS No. 130 will
          have a material impact on the Company's financial statements.

     l.   Segment Reporting

          In June,  1997,  the FASB  issued  SFAS No.  131,  "Disclosures  about
          Segments  of an  Enterprise  and  Related  Information."  SFAS No. 131
          requires  publicly-held   companies  to  report  financial  and  other
          information  about key  revenue-producing  segments  of the entity for
          which such  information  is  available  and is  utilized  by the chief
          operation  decision  maker.  Specific  information  to be reported for
          individual  segments  includes  profit or loss,  certain  revenue  and
          expense items and total assets. A reconciliation  of segment financial
          information to amounts  reported in the financial  statements would be
          provided.  SFAS No. 131 is effective for fiscal years  beginning after
          December 15, 1997. The Company does not believe that SFAS No. 131 will
          have a material impact on the Company's financial statements.

                                      F-9
<PAGE>

2.       Investments

         Investment   portfolios  at  the  dates  indicated   consisted  of  the
following:


                         Maturity in years:

<TABLE>
<CAPTION>
                             1 Year       1 to 5    Longer Than
                            or Less        Years     10 Years      Other         Total
                            -------        -----     --------      -----         -----
<S>                      <C>          <C>           <C>         <C>           <C> 
 December 31, 1997
 -----------------

 Government agency
     securities          $ 3,588,363  $   500,762  $        --  $         --  $ 4,089,125
 Mortgage-backed
     securities                   --           --           --     2,336,717    2,336,717
 Equity securities                --           --           --     1,252,750    1,252,750
                         -----------  -----------  -----------  ------------  -----------
     Amortized cost        3,588,363      500,762           --     3,589,467    7,678,592
 Gross unrealized gains       14,042        8,103           --        31,745       53,890
 Gross unrealized losses          --           --           --       (40,203)     (40,203)
                         -----------  -----------  -----------  ------------  -----------
     Market value        $ 3,602,405  $   508,865  $        --  $  3,581,009  $ 7,692,279
                         ===========  ===========  ===========  ============  ===========


 December 31, 1996
 -----------------

 Government agency
     securities          $        --  $ 1,093,183  $ 1,909,275  $        --   $ 3,002,458
 U.S. Treasury notes         552,213           --           --           --       552,213
 Corporate bonds                  --           --      503,496                    503,496
 Mortgage-backed
     securities                   --           --           --    3,053,187     3,053,187
 Equity securities                --           --           --      747,750       747,750
                         -----------  -----------  -----------  ------------  -----------
     Amortized cost          552,213    1,093,183    2,412,771    3,800,937     7,859,104
 Gross unrealized gains       26,338       43,318       65,611       14,971       150,238
 Gross unrealized losses          --           --     (10,214)      (51,921)      (62,135)
                         -----------  -----------  -----------  ------------  -----------
     Market value        $   578,551  $ 1,136,501  $ 2,468,168  $ 3,763,987   $ 7,947,207
                         ===========  ===========  ===========  ============  ===========
</TABLE>

Included in  operating  results for the years ended  December 31, 1997,
1996 and 1995 are $494,033,  $501,753,  and $319,490 of interest income
earned on investments, respectively.

3.   Fixed Assets

     A summary of fixed assets at the dates indicated follows:

                                             Accumulated
                                             Depreciation/             Net
                                Cost         Amortization          Book Value
                                ----         ------------          ----------
December 31, 1997
Computers                  $  2,088,329      $    981,955        $    1,106,374
Leasehold improvements        1,227,563           429,797               797,766
Furniture and equipment         974,922           396,260               578,662
Land                            127,522                --               127,522
                           ------------      ------------        --------------
         Totals            $  4,418,336      $  1,808,012        $    2,610,324
                           ============      ============        ==============
December 31, 1996
Computers                  $  1,614,881      $    659,111        $      955,770
Leasehold improvements          689,722           323,813               365,909
Furniture and equipment         671,416           251,707               419,709
                           ------------      ------------        --------------
         Totals            $  2,976,019      $  1,234,631        $    1,741,388
                           ============      ============        ==============

                                      F-10
<PAGE>

4.   Accrued Liabilities

     Accrued liabilities at December 31 consisted of the following:

                                                  1997                  1996
                                                  ----                  ----
     Annual sales convention               $   1,226,169         $     825,556
     Accrued compensation                        976,428               843,301
     Producer seminar expenses                    39,498               151,531
     Other                                       363,759               211,999
                                           -------------         -------------
              Totals                       $   2,605,854         $   2,032,387
                                           =============         =============

5.   Loan Payable

     The  Company  has  a  loan  payable,   bearing  interest  at  9%  annually,
     representing  amounts  borrowed in a non-cash  transaction  to pay premiums
     related to a split-dollar life insurance policy. The outstanding balance of
     the loan was $132,285 at December 31, 1997 and 1996.

6.   Deferred Incentive Compensation

     Under the Company's officer incentive bonus plan (the "Plan"), each officer
     of the Company is allocated 1.25% of annual net income in a given year (the
     "Bonus Year"), before officer incentive bonuses, as an incentive bonus (the
     "Bonus").  The payment of the Bonus occurs in equal  amounts over the three
     years  following the Bonus Year.  The first payment is  automatically  paid
     immediately following the end of the Bonus Year. The remaining two payments
     are paid in February of each of the second and third  years  following  the
     Bonus Year and are contingent upon the Company achieving targeted growth in
     net income  during the first and second  years  following  the Bonus  Year,
     respectively.  The Bonus payment is forfeited for any year during which the
     specified growth is not achieved.  At December 31, 1997 and 1996,  $149,609
     and   $184,456,   respectively,   are   reflected  as  deferred   incentive
     compensation in the accompanying balance sheets. Such amounts represent the
     deferred  portion of the 1997 and 1996 Bonuses,  except for the second year
     payment of the 1995 Bonus, which was forfeited,  because net income targets
     were not achieved in 1996.

7.   Deferred Compensation Plan

     The Company  sponsors a  qualified  defined  contribution  401(k) plan (the
     "401(k) Plan"), which is available to all employees. The 401(k) Plan allows
     employees to defer,  on a pretax basis, a portion of their  compensation as
     contributions  to the plan.  Employees may elect to contribute up to 15% of
     their annual  compensation (not to exceed $9,500 annually for 1997 and 1996
     and $9,240 for 1995) to the 401(k)  Plan.  The Company  matches 50% of each
     employee's contributions, up to a maximum of 6% of annual compensation. The
     Company's  matching   contributions  charged  to  operating  expenses  were
     $181,443, $134,673, and $83,849 for the years ended December 31, 1997, 1996
     and 1995, respectively.

8.   Commitments and Contingencies

     The Company leases its office  premises and certain office  equipment under
     operating leases. Related rent expense of $335,973,  $219,214, and $198,196
     are  included in  occupancy  costs for the years ended  December  31, 1997,
     1996,  and 1995,  respectively.  Total  rentals for and leases of equipment
     included in equipment  expenses were $146,874,  $132,635,  and $107,585 for
     the years ended December 31, 1997, 1996 and 1995, respectively.

     The Company  currently  leases  approximately  43,300 square feet of office
     space  at  an  annual  rent  of   approximately   $292,000   plus  required
     maintenance, landscaping and related expenses. The current lease expires in
     October,  2006,  and  includes  a  commitment  by the  Company  to lease an
     additional  10,460 square feet beginning  August 1, 1998,  which will raise
     the annual rent by approximately $72,000 per year.

                                      F-11
<PAGE>

     The Company's  minimum annual lease  commitments under all operating leases
are as follows:

         1998                                        $         481,191
         1999                                                  537,536
         2000                                                  525,200
         2001                                                  432,797
         2002                                                  442,030
         Thereafter                                          1,783,529
                                                     -----------------
         Total minimum lease payments                $       4,202,283
                                                     =================

     In order to fund LFS during the start-up  phase,  the Company has committed
     to make sufficient  contributions to support LFS's operations and to ensure
     LFS's compliance with financial  regulatory  requirements  through December
     31, 1998.  Such  contributions  totaled  $330,000,  $455,000,  and $215,000
     during 1997, 1996 and 1995, respectively.

     As part of the  Company's  agreements  with its  insurance  producers  (the
     "Producers"), the Company may, under certain circumstances, be obligated to
     purchase the business of the Producers. At December 31, 1997, there were no
     outstanding commitments relating to the above by the Company.

     As a  professional  services firm engaged in marketing  and servicing  life
     insurance and annuity products,  the Company  encounters  litigation in the
     normal course of business,  including the activities relating to its former
     business of operating an insurance company.  Management is not aware of any
     material  asserted or unasserted  litigation  which existed at December 31,
     1997, except as follows:

          In  December,  1996,  LMG and  American  National  (collectively,  the
          "Co-defendants") were named in a lawsuit filed in the Circuit Court of
          Jefferson  County,  Alabama,  alleging   misrepresentation  and  price
          discrimination in connection with the sale of certain annuity products
          issued by  American  National  and  marketed by LMG.  The  plaintiffs,
          policyholders Buddie Watson King and Feyrene Zink, sought and received
          conditional  class  action  certification  prior  to  service  of  the
          complaint  upon the  Co-defendants.  In February,  1997,  the case was
          removed to the U. S. Federal  District Court in  Birmingham,  Alabama,
          and the  conditional  class  action  certification  was vacated by the
          federal  district  court.  Thereafter,  the federal court remanded the
          case back to the above  Circuit  Court of Jefferson  County,  Alabama,
          where the case is currently pending. The outcome of the lawsuit cannot
          be  determined  nor can the  amount of any  potential  liability  with
          respect to this matter be estimated. Accordingly, no amounts have been
          recorded in the financial  statements  for any losses which may result
          from the lawsuit.

9.   Redeemable Common Stock

     During  the three  years  ended  December  31,  1992,  the  Company  issued
     5,935,094  shares  of  Series  A Common  Stock  (the  "Redeemable  Series A
     Stock"), no par value, at prices ranging from $1.00 to $2.25 per share. The
     Redeemable  Series A Stock was issued in  accordance  with the terms of the
     701 Asset  Accumulator  Program (the "701 Plan")  between the Company,  its
     insurance  Producers,  and  its  employees,  and the  Confidential  Private
     Placement   Memorandum  and  Subscription   Agreement  (the   "Subscription
     Agreement") between the Company and certain accredited investors. Under the
     terms of the 701 Plan and the Subscription Agreement, the Redeemable Series
     A Stock may be  redeemed  at the option of the holder  after being held for
     two  consecutive  years,  subject  to the  Company's  ability  to make such
     purchases under applicable corporate law.

     In  connection  with a merger in 1991  between the Company and  LifeSurance
     Corporation,  a  wholly-owned  insurance  subsidiary of the Company with no

                                      F-12
<PAGE>



     current  ongoing  operations,  615,242 shares of Series B Common Stock (the
     "Redeemable  Series B Stock"),  no par value, were authorized and issued in
     exchange  for all of the  outstanding  stock  of  LifeSurance  Corporation.
     Pursuant to the Agreement and Plan of Merger (the "Merger Agreement"),  the
     Redeemable  Series B Stock is  subject to  redemption  at the option of the
     holder in quantities of up to 10% per year, provided that the redemption is
     in accordance with applicable corporate law.

     At December 31, 1994, the Company did not have  sufficient  current assets,
     as required under California corporate law, to purchase all of the Series A
     Redeemable  Common  Stock and Series B Redeemable  Common Stock  (hereafter
     collectively referred to as the "Redeemable Common Stock"). However, during
     1995, current assets surpassed current  liabilities by an amount sufficient
     to allow the  Company  to meet its  obligations  under  the 701  Plan,  the
     Subscription Agreement, and the Merger Agreement.

     Redeemable  Common  Stock has been  recorded at the greater of the issuance
     value or the  redemption  value as of December  31, 1997 and 1996.  The 701
     Plan, the Subscription Agreement, and the Merger Agreement specify that the
     Redeemable  Common  Stock is to be  redeemed at a rate per share based upon
     current  fair  market  value.   These  Agreements  specify  factors  to  be
     considered  in  determining  fair market  value,  including the net present
     value of inforce insurance policy cash flows. However, since the Company no
     longer  operates an  insurance  business,  this  factor is not  applicable.
     Further,  there is no active trading  market for the Company's  stock which
     would establish market value. Accordingly, the Company's Board of Directors
     has approved a redemption  value of $.96 per share as of December 31, 1997,
     based on management's  estimate of fair market value.  The total redemption
     value for Series A and Series B Redeemable  Common Stock was $5,287,033 and
     $576,827,  respectively,  at December 31, 1997 and $4,499,887 and $476,054,
     respectively,  at December 31, 1996.  Carrying  value  exceeded  redemption
     value by  $5,978,791 at December 31, 1997,  and  $7,367,060 at December 31,
     1996.  As the  shares  are  redeemed,  the  excess of  carrying  value over
     redemption value will be reflected as additional paid-in capital.

     Changes to  Redeemable  Common  Stock  during the years ended  December 31,
     1997, 1996 and 1995 were as follows:


<TABLE>
<CAPTION>
                              Series A                 Series B                     Total
                      Redeemable Common Stock   Redeemable Common Stock     Redeemable Common Stock

                                     Carrying                  Carrying                   Carrying
                                    (Issuance)                (Issuance)                 (Issuance)
                       Shares         Amount        Shares      Amount       Shares        Amount
                       ------         ------        ------      ------       ------        ------
<S>                 <C>           <C>            <C>        <C>           <C>          <C>
Balance
January 1, 1995      5,935,094   $  10,850,686     615,242  $ 1,845,726    6,550,336   $ 12,696,412
 Adjustment to
fractional share
liability                -----           -----      (4,554)     (13,662)      (4,554)       (13,662)
                    -----------  --------------  ---------- ------------  -----------  ------------
 Balance December
31, 1995             5,935,094      10,850,686     610,688    1,832,064    6,545,782     12,682,750
 Redemptions and
retirement of
common stock          (166,008)       (338,663)       (362)      (1,086)    (166,370)      (339,749)
                    -----------  --------------  ---------- ------------  -----------  ------------ 
Balance December
31, 1996             5,769,086      10,512,023     610,326    1,830,978    6,379,412     12,343,001
 Redemptions and
retirement of
common stock          (261,760)       (471,955)     (9,465)     (28,395)    (271,225)      (500,350)
                    -----------  --------------  ---------- ------------  -----------  ------------
 Balance December
31, 1997             5,507,326   $  10,040,068     600,861  $ 1,802,583    6,108,187   $ 11,842,651
                    ===========  ==============  ========== ============  ===========  ============

</TABLE>

Shares of  Redeemable  Common  Stock are excluded  from total shares  issued and
outstanding in the accompanying balance sheets.

                                      F-13
<PAGE>


10.  Stock Awards and Stock Options

     At December 31, 1996,  the Company had  outstanding  warrants which granted
     the holder the right to purchase  140,950  shares of its common  stock at a
     price of $2.25 per share. The warrants became exercisable on April 1, 1995,
     and expired on March 31, 1997.

     In August,  1997,  the  Company's  shareholders  voted to approve the Regan
     Holding Corp. 1998 Stock Option Plan, which authorizes the Company to grant
     stock options to employees and directors (the "Employee Option Plan").  The
     Employee Option Plan is administered by two committees  which are appointed
     by the  Company's  Board of  Directors.  1,500,000  shares of the Company's
     Series A Common Stock were reserved by shareholders  for granting under the
     Employee  Option  Plan.  On January 1, 1998,  (the  "Employee  Grant Date")
     1,476,000 options were granted to employees pursuant to the Employee Option
     Plan (the "Employee  Options").  The Employee Options vest evenly over four
     years following the Employee Grant Date. Once vested,  the Employee Options
     become  exercisable  at the estimated  fair market value of $.73 per share.
     Any unexercised  Employee Options expire ten years after the Employee Grant
     Date. The Employee Options qualify as "Incentive Stock Options," as defined
     by the Internal  Revenue  Code.  The impact of the Employee  Options on the
     Company's  1998  Financial  Statements  will be accounted for in accordance
     with SFAS No. 123,  "Accounting for Stock-Based  Compensation,"  and is not
     expected to be material.

     During 1997,  the Company's  Board of Directors  approved the Regan Holding
     Corp.  Producer  Stock  Option Plan (the  "Producer  Option  Plan"),  which
     provides  for the  granting  of  stock  options  to LMG  Producers  and LFS
     registered  representatives.  2,700,000  shares of the  Company's  Series A
     Common Stock were  reserved for  granting  under the Producer  Stock Option
     Plan. On January 1, 1998,  (the "Producer Grant Date") 795,400 options were
     granted   pursuant  to  the  Producer  Stock  Option  Plan  (the  "Producer
     Options").  The Producer  Options vest evenly over five years following the
     Producer Grant Date. Once vested,  the Producer Options become  exercisable
     at the  estimated  fair  market  value of $.73 per share.  Any  unexercised
     Producer Options expire six years after the Producer Grant Date. The impact
     of the Producer Options on the Company's 1998 financial  statements will be
     accounted  for  in  accordance  with  Statement  of  Financial   Accounting
     Standards No. 123,  "Accounting for Stock-Based  Compensation,"  and is not
     expected to be material.

11.  Income Taxes

     Deferred tax assets and liabilities are recognized as temporary differences
     between  amounts  reported in the financial  statements  and the future tax
     consequences  attributable  to those  differences  that are  expected to be
     recovered or settled.

     The  provisions  for  federal  and state  income  taxes  consist of amounts
     currently  payable and amounts deferred which,  for the periods  indicated,
     are shown below:



                                        For the Year Ended December 31,
                                     1997            1996            1995
                                     ----            ----            ----
Current income taxes:
    Federal                      $ 1,262,317    $    891,442   $      778,164
    State                            572,332         407,305          604,928
                                 -----------    ------------   --------------
              Total current        1,834,649       1,298,747        1,383,092
                                 -----------    ------------   --------------

Deferred income taxes:
    Federal                          405,951         523,365        1,066,893
    State                            (45,576)         16,051         (546,777)
                                 -----------    ------------   --------------
              Total deferred         360,375         539,416          520,116
                                 -----------    ------------   --------------
Provision for income taxes       $ 2,195,024    $  1,838,163   $    1,903,208
                                 ===========    ============   ==============

                                      F-14
<PAGE>

     The Company's deferred tax assets at December 31 consist of the following:


                                                  1977                 1996
                                                  ----                 ----

Alternative minimum tax credit carryforward  $      652,320     $    1,387,885
Sales incentive trip accrual                        488,437                 --
State net operating loss carryforward                    --            205,891
Fixed asset depreciation                            (26,834)           (39,833)
Other                                               157,991             46,207
                                             --------------     --------------
    Total deferred tax assets                $    1,271,914     $    1,600,150
                                             ==============     ==============

     The  provisions  for income  taxes differ from the  provisions  computed by
     applying  the  statutory  federal  income tax rate  (34%) to income  before
     taxes, as follows:


                                      For the Year Ended December 31,
                                       1997              1996           1995
                                       ----              ----           ----
Federal income taxes due at
   statutory rate (34%)           $  1,817,462     $  1,547,904   $  2,299,022
Increases (reductions) in income
   taxes resulting from:
      State franchise taxes, net
        of federal income tax
        benefit                        375,892          288,628        258,407
      Reversal of valuation
        allowance                           --               --       (437,310)
      Adjustment to prior year's
        provision                           --               --       (240,695)
      Other                              1,670            1,631         23,784
                                  ------------     ------------   ------------
Provisions for income taxes       $  2,195,024     $  1,838,163   $  1,903,208
                                  ============     ============   ============

     During 1995, the Company recorded federal  alternative  minimum tax ("AMT")
     credits of $240,695 as of December  31,  1994,  which can be used to reduce
     income taxes in  subsequent  years to the extent of tentative  minimum tax.
     Federal  and  state  income  tax AMT  credits  of  $210,775  and  $441,545,
     respectively,  remained  as of  December  31,  1997.  The  credits  have no
     expiration date.


12.  Related Party Transactions

     The Company paid Ashley A. Penney, a director until August, 1997, $133,113,
     $140,100 and $107,293 for services provided as a human resource  consultant
     during the years ended December 31, 1997, 1996 and 1995, respectively.

     Pursuant to a salary continuation agreement related to the Company's former
     Chief Executive Officer, John Regan, payments totaling $87,688 and $280,000
     were made to Ms. Regan  during the years ended  December 31, 1996 and 1995,
     respectively,  as an  obligation  of the  Company  to his  estate.  No such
     payments were made during 1997.

13.  Concentration of Risk

     At  December  31,  1997,  the  Company  was  contracted  with  over  12,000
     independent  insurance  Producers to sell insurance products throughout the
     country  in a  majority  of the fifty  states.  Production  in no one state
     accounted  for over 20% of  insurance  premiums to the  Carriers nor of the
     corresponding revenue of the Company during 1997.

                                      F-15
<PAGE>




     Prior to December,  1995,  American National was the only insurance company
     with which the Company was contracted to market  insurance  products.  This
     arrangement  generated   approximately  36.2%,  87.5%,and  97.7%  of  total
     revenues  to the  Company  during  1997,  1996 and 1995,  respectively.  In
     December   1995,   the  Company   contracted   to  provide   marketing  and
     administrative   services  for  IL  Annuity.   This  arrangement  generated
     approximately  57.0% and 5.9% of the  Company's  revenues  during  1997 and
     1996,  respectively.  However,  neither the  Marketing  Agreements  nor the
     Processing  Agreements  prevent  the Company  from  entering  into  similar
     arrangements with other insurance companies.

                                      F-16
<PAGE>



REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Balance Sheet (Unaudited)


<TABLE>
<CAPTION>
                                                                         September 30, 1998
                                                                         ------------------
<S>                                                                    <C>
ASSETS:
     Cash and cash equivalents                                          $        8,083,986
     Investments                                                                14,906,933
     Accounts receivable                                                         1,899,782
     Prepaid expenses                                                              598,404
     Marketing supplies inventory                                                  399,928
     Deferred income taxes-current                                                 896,053
                                                                        ------------------
       Total Current Assets                                                     26,785,086
                                                                        ------------------

     Net fixed assets                                                            3,239,091
     Deferred income taxes-non current                                             756,049
     Other assets                                                                  402,776
                                                                        ------------------
         Total Non-Current Assets                                                4,397,916
                                                                        ------------------
         TOTAL ASSETS                                                   $       31,183,002
                                                                        ==================
LIABILITIES, REDEEMABLE COMMON STOCK,
AND SHAREHOLDERS' EQUITY

LIABILITIES:
     Accounts payable                                                   $          386,853
     Income taxes payable                                                          850,934
     Accrued sales convention costs                                              2,181,979
     Other accrued liabilities                                                   4,600,937
                                                                        ------------------
         Total Current Liabilities                                               8,020,703
                                                                        ------------------
     Loan payable                                                                  132,285
     Deferred incentive compensation                                               381,886
                                                                        ------------------
         Total Non-Current Liabilities                                             514,171
                                                                        ------------------
         TOTAL LIABILITIES                                                       8,534,874
                                                                        ------------------


REDEEMABLE COMMON STOCK (Note 2)                                                11,462,963
                                                                        ------------------

SHAREHOLDERS' EQUITY:
     Preferred stock, no par value, 100,000,000 shares
         authorized, no shares issued or outstanding                                   --
     Series A common stock, no par value, 45,000,000 shares
         authorized, 20,548,224 shares issued  and outstanding
         at September 30, 1998                                                   3,266,874
     Paid-in capital from redemption and retirement of common stock                840,750
     Paid-in capital from non-employee stock options                                18,750
     Retained earnings                                                           7,109,759
     Net unrealized losses on investments                                          (50,968)
                                                                        ------------------
         TOTAL SHAREHOLDERS' EQUITY                                             11,185,165
                                                                        ------------------
         TOTAL LIABILITIES, REDEEMABLE COMMON
         STOCK & SHAREHOLDERS' EQUITY                                   $       31,183,002
                                                                        ==================
</TABLE>

           See accompanying notes to consolidated financial statements



<PAGE>


REGAN HOLDING CORP. AND SUBSIDIARIES
Consolidated Income Statements (Unaudited)

<TABLE>
<CAPTION>
                                                         For the Nine Months Ended
                                                                September 30,
                                                              1998           1997
                                                              ----           ----


<S>                                                     <C>            <C>
INCOME:
         Marketing allowances                             $19,299,171   $ 8,492,401
         Commission income                                  9,180,142     3,732,659
         Administrative fees                                4,872,523     2,515,183
         Investment income                                    833,332       476,768
         Other income                                         194.805       191,693
                                                          -----------   -----------
                  Total Income                             34,379,973    15,408,704
                                                          -----------   -----------

EXPENSES:
         Salaries and related benefits                     12,501,208     7,688,238
         Sales promotion and support                        3,982,620     1,743,553
         Occupancy                                            805,744       642,184
         Professional fees                                    906,570       517,188
         Litigation settlement (Note 3)                     1,104,404          --
         Depreciation and amortization                        724,422       459,219
         Courier and postage                                  515,246       369,695
         Equipment                                            432,154       267,113
         Stationery and supplies                              560,691       269,048
         Travel and entertainment                             447,504       196,771
         Insurance                                            123,491       129,097
         Other miscellaneous expenses                         133,199       123,686
                                                          -----------   -----------
                  Total Expenses                           22,237,253    12,405,792
                                                          -----------   -----------

INCOME FROM OPERATIONS                                     12,142,720     3,002,912
PROVISION FOR INCOME TAXES                                  4,850,528     1,235,402
                                                          -----------   -----------

NET INCOME                                                $ 7,292,192   $ 1,767,510
                                                          ===========   ===========


EARNINGS PER SHARE:

Weighted average shares outstanding - basic                26,703,920    26,937,299

Basic earnings per share                                  $      0.27   $      0.07
                                                          ===========   ===========
Weighted average shares outstanding - diluted              27,090,580    26,937,299

Diluted earnings per share                                $      0.27   $      0.07
                                                          ===========   ===========
</TABLE>



          See accompanying notes to consolidated financial statements.

                                      F-18
<PAGE>







                      REGAN HOLDING CORP. AND SUBSIDIARIES
                 Consolidated Statement of Shareholders' Equity
                                   (Unaudited)



<TABLE>
<CAPTION>
                                                                              Paid-in
                                                           Paid-in Capital    Capital      Retained
                                                           from Retirement    from Non-    Earnings/      Unrealized
                             Series A Common Stock               of           Employee    (Accumulated      Gains
                                 Shares Amount              Common Stock    Stock Options   Deficit)       (Losses)          Total
<S>                    <C>         <C>           <C>          <C>         <C>           <C>           <C>                <C>
Balance
  January 1, 1998       20,614,014    $3,382,914   $ 611,559  $   --      $  (182,433)   $    4,870      $ 3,816,910
Net Income for the
  nine months ended
  September 30, 1998                                                        7,292,192                      7,292,192
Redemption and
  retirement of
  common stock             (65,790)     (116,040)    229,191                                                 113,151
Non-employee stock
  option expense                                                18,750                                        18,750
Net unrealized losses
  on investments                                                                            (93,844)         (93,844)
Deferred tax on net
  unrealized losses                                                                          38,006           38,006
                         -----------  ----------   ---------  --------    -----------    ----------     ------------

Balance
    September 30, 1998    20,548,224  $3,266,874   $ 840,750  $ 18,750    $ 7,109,759    $  (50,968)    $ 11,185,165
                         ===========  ==========   =========  ========    ===========    ===========    ============
</TABLE>


           See accompanying notes to consolidated financial statements



                                      F-19
<PAGE>

REGAN HOLDING CORP.  AND SUBSIDIARIES
Consolidated Statements of Cash Flows


<TABLE>
<CAPTION>
                                                                              (Unaudited)
                                                                      Nine Months Ended September 30,

                                                                            1998            1997
                                                                            ----            ----
<S>                                                                  <C>             <C>
CASH FLOW FROM OPERATING ACTIVITIES:
       Net income                                                     $  7,292,192    $  1,767,510
       Adjustments to reconcile net income to cash
           provided by operating activities:
                Depreciation and amortization of fixed assets              671,665         454,190
                Amortization of intangible assets                           52,757           5,029
                Amortization/accretion of investments                      (46,765)        (24,547)
                Non-employee stock option expense                           18,750            --
                Realized loss (gain) on sales of investments               (14,463)         28,686
       Net change in accounts receivable                                  (660,476)       (510,966)
       Net change in prepaid expenses                                      (25,472)       (201,504)
       Net change in marketing supplies inventory                         (171,075)         40,259
       Net change in deferred tax assets                                  (342,182)        152,239
       Net change in accounts payable                                       42,782          (5,899)
       Net change in income taxes payable                                  461,373         527,820
       Net change in accrued sales convention costs                        955,810         (91,087)
       Net change in other accrued liabilities                           3,221,252         (54,597)
       Net change in other assets and liabilities                          265,551         135,013
                                                                      ------------    ------------
                Net cash provided by operating activities               11,721,699       2,222,146
                                                                      ------------    ------------

CASH FLOWS FROM INVESTING ACTIVITIES:
       Purchases of investments                                        (10,049,466)    (11,060,306)
       Proceeds from sales and maturities of investments                 2,802,196       9,739,821
       Purchases of fixed assets                                        (1,300,432)     (1,215,750)
       Purchase of organization costs                                      (17,806)        (10,640)
                                                                      ------------    ------------
                Net cash (used in) provided by investing activities     (8,565,508)     (2,546,875)
                                                                      ------------    ------------

CASH FLOWS FROM FINANCING ACTIVITIES:
       Redemptiones and retirement of common stock                        (266,537)       (271,091)
                                                                      ------------    ------------
                Net cash used in financing activities                     (266.537)       (271,091)
                                                                      ------------    ------------

INCREASE IN CASH AND CASH EQUIVALENTS                                    2,889,654        (595,820)
CASH AND CASH EQUIVALENTS,
       BEGINNING OF PERIOD                                               5,194,332       2,202,596
                                                                      ------------    ------------
CASH AND CASH EQUIVALENTS, END OF PERIOD                              $  8,083,986    $  1,606,776
                                                                      ============    ============
</TABLE>


          See accompanying notes to consolidated financial statements.

                                      F-20
<PAGE>

REGAN HOLDING CORP. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (Unaudited)


1.   Financial Information

     The  accompanying   consolidated   financial  statements  are  prepared  in
     conformity with generally  accepted  accounting  principles and include the
     accounts of Regan Holding Corp. and its wholly-owned  subsidiaries,  Legacy
     Marketing Group ("LMG"),  Legacy Financial Services,  Inc., and LifeSurance
     Corporation. All intercompany transactions have been eliminated.

     The statements are unaudited but reflect all adjustments  (consisting  only
     of normal recurring  adjustments)  which are, in the opinion of management,
     necessary for a fair presentation of the Company's  financial  position and
     results of operations.  The consolidated balance sheet data at December 31,
     1997, was derived from audited financial  statements,  but does not include
     all disclosures required by generally accepted accounting  principles.  The
     results for the nine months ended  September 30, 1998, are not  necessarily
     indicative  of the results to be  expected  for the entire  year.  Users of
     these financial  statements are encouraged to refer to the Annual Report on
     Form 10-K for the year ended December 31, 1997, for additional disclosure.

2.   Redeemable Common Stock

     The  Company is  obligated  to  repurchase  certain of its shares of common
     stock  pursuant  to various  agreements  under  which the stock was issued.
     During the nine months ended  September 30, 1998,  redeemable  common stock
     was redeemed and retired as follows:



<TABLE>
<CAPTION>
                                 Series A Redeemable         Series B Redeemable            Total Redeemable
                                    Common Stock                Common Stock                 Common Stock
                                              Carrying                    Carrying                   Carrying
                                             (Issuance)                  (Issuance)                 (Issuance)
                                Shares         Amount         Shares       Amount      Shares         Amount

<S>                          <C>           <C>             <C>         <C>            <C>         <C>
      Balance
       December 31, 1997       5,507,326   $ 10,040,068     600,861    $ 1,802,583    6,108,187   $11,842,651
      Redemption and
       retirement of common
       stock                    (200,935)      (378,299)       (463)        (1,389)    (201,398)     (379,688)
                              ----------   ------------    --------   ------------   ----------   -----------
      Balance
       September 30, 1998      5,306,391   $  9,661,769     600,398   $ 1,801,194     5,906,789   $11,462,963
                              ==========   ============    ========   ===========    ==========   ===========
</TABLE>



3.   Litigation Settlement

     In December 1996, LMG and American National  Insurance  Company  ("American
     National")  were named in a lawsuit filed in the Circuit Court of Jefferson
     County,  Alabama,  alleging  misrepresentation  and price discrimination in
     connection  with the sale of certain  annuity  products  issued by American
     National  and  marketed by LMG.  American  National and LMG have denied the
     allegations  contained  in the  complaint  as well as any  wrongdoing  with
     respect to the sale and issuance of annuities.  However,  on June 17, 1998,
     in order to avoid protracted litigation,  American National and LMG entered
     into a settlement  agreement  with the  plaintiffs and other class members.
     LMG's  portion  of the  settlement,  net of  recovery  under its errors and
     omissions  insurance  policy,  was recorded as an expense during the second
     quarter of 1998.

4.   Lease Commitment

     The Company  currently  leases  approximately  43,000 square feet of office
     space in Petaluma,  California,  at which the  Company's  headquarters  are
     located. The lease for this space was terminated on September 11, 1998, and

                                      F-21
<PAGE>



     the  Company  intends to vacate such space in March,  1999.  On October 27,
     1998, the Company entered into a new lease for approximately  72,000 square
     feet of office  space in  Petaluma,  California,  into  which  the  Company
     intends  to move its  headquarters  upon  vacating  the space it  currently
     leases. This lease expires in April, 2009, and includes an option to extend
     the term for two five-year periods. Pursuant to the lease, the Company will
     pay monthly rent of $71,612,  plus a pro-rate  share of property  taxes and
     operating expenses based on leased square footage.

5.   Amendments to Marketing and Processing Agreements

     In  December  1998,  LMG and  American  National  amended  the terms of the
     Marketing  Agreement  and  Insurance  Processing  Agreement  to extend  the
     initial terms thereof to March 31, 1999.  LMG and American  National are in
     the process of negotiating a five year extension.

6.   Related Party Transactions

     In May of 1998,  the Company  entered into a  Shareholder's  Agreement with
     Lynda  Regan,  Chief  Executive  Officer of the Company and Chairman of the
     Company's  Board of  Directors,  and certain other  individuals.  Under the
     terms of this  agreement,  in the  event of the  death  of Ms.  Regan,  the
     Company shall repurchase from Ms. Regan's estate all shares of Common Stock
     that were owned by Ms.  Regan at the time of her death or were  transferred
     by her to one or more trusts prior to her death.  The purchase  price to be
     paid by the Company  shall be equal to 125% of the fair market value of the
     shares.

7.   Comprehensive Income

     In June  1997,  the FASB  issued  SFAS No.  130,  "Reporting  Comprehensive
     Income." SFAS No. 130  establishes  standards for the reporting and display
     of comprehensive income and its components in a full set of general purpose
     financial  statements.  Comprehensive  income is  defined  as the change in
     equity of a business enterprise during a period resulting from transactions
     and other events and circumstances  from non-owner  sources.  The Company's
     comprehensive income for the nine month period ended September 30, 1998 and
     1997,  includes  unrealized  losses,  net of  deferred  tax, of $55,838 and
     $34,016, respectively.

8.   Recent Accounting Pronouncements--Internal Use Software Cost

     In April 1998,  the  American  Institute of  Certified  Public  Accountants
     issued  Statement of Position 98-1,  "Accounting  for the Costs of Computer
     Software  Developed or Obtained for Internal  Use" ("SOP  98-1").  SOP 98-1
     provides guidance on determining  whether computer software is internal-use
     software and on accounting for the proceeds of computer software originally
     developed or obtained for  internal use and then  subsequently  sold to the
     public.  It also provides  guidance on capitalization of the costs incurred
     for computer  software  developed or obtained for internal use. The Company
     has not yet determined the impact, if any, of adopting SOP 98-1, which will
     be effective for the Company's year ending December 31, 1999.

9.   Reclassifications

     Certain amounts in the 1997 financial  statements have been reclassified to
     conform with 1998 classifications.


                                      F-22
<PAGE>

                                     PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS

Item 13.  Other Expenses of Issuance and Distribution

The estimated  expenses in connection with the issuance and  distribution of the
shares  of  Common  Stock  being  registered,  all of which  will be paid by the
Company, are as follows:

      Securities and Exchange Commission registration fee..   $  3,313.00
      Legal fees and expenses..............................   $ 90,000.00*
      Accounting fees and expenses ........................   $ 20,000.00*
      Printing, engraving and postage expenses.............   $ 20,000.00*
      Miscellaneous........................................   $ 20,000.00*

      Total................................................   $153,313.00*


      *Estimated

- -------------------


Item 14.  Indemnification of Officers and Directors

     Article V,  Section 8 of the  Amended  and  Restated  Bylaws of the Company
provides:

     Indemnification  of Corporate Agents:  The Corporation shall indemnify each
     ------------------------------------
of its agents against expenses, judgments, fines, settlements and other amounts,
actually  and  reasonably  incurred  by such  person by reason of such  person's
having been made or having been threatened to be made a party to a proceeding by
reason of the fact that the person is or was an agent of the Corporation, to the
extent  permitted  by  Section  317 of the  California  Corporations  Code.  The
indemnification  provided by this Section  shall not be deemed  exclusive of any
other rights to which those seeking indemnification may be entitled to under any
other bylaw,  agreement,  vote of shareholders or  disinterested  directors,  or
otherwise,  to the extent such additional  rights are authorized in the Articles
of Incorporation and by applicable law.

     Section 317 of the California Corporations Code provides in pertinent part:

     (b) A corporation  shall have power to indemnify any person who was or is a
party or is  threatened  to be made a party  to any  proceeding  (other  than an
action by or in the right of the corporation to procure a judgment in its favor)
by  reason of the fact  that the  person is or was an agent of the  corporation,
against expenses,  judgments, fines, settlements, and other amounts actually and
reasonably  incurred in connection  with the  proceeding if that person acted in
good  faith and in a manner  the person  reasonably  believed  to be in the best
interests of the  corporation  and, in the case of criminal  proceeding,  had no
reasonable  cause to  believe  the  conduct  of the  person  was  unlawful.  The
termination of any proceeding by judgment,  order,  settlement,  conviction,  or
upon a plea of nolo contendere or its equivalent shall not, of itself,  create a
presumption  that the person did not act in good faith and in a manner which the
person  reasonably  believed to be in the best  interests of the  corporation or
that the person had  reasonable  cause to believe that the person's  conduct was
unlawful.

     (c) A corporation shall have power to indemnify any person who was in or is
a party or is  threatened  to be made a party  to any  threatened,  pending,  or
completed  action by or in the right of the corporation to procure a judgment in
its  favor by  reason  of the fact  that  the  person  is or was an agent of the
corporation,  against expenses actually or reasonably incurred by that person in
connection  with the defense or  settlement of the action if the person acted in
good faith,  in a manner the person  believed to be in the best interests of the
corporation and its shareholders.

Item 15.  Recent Sales of Unregistered Securities

     The Company has not sold any of its securities during the three year period
prior  to the date of this  Registration  Statement.  During  this  period,  the
Company has issued Options to certain  Producers,  Directors and  employees.  No
consideration  was paid by the recipients for such Options and accordingly,  the
granting does not constitute a sale.

                                      II-1
<PAGE>



Item 16.  Exhibits and Financial Statement Schedules

         (a)  Exhibits


              3(a)   Restated Articles of Incorporation.***
              3(b)   Bylaws of the Company.***
              4      Certificate  of  Determination  of  Preferences of Series C
                     Common Stock of Regan Holding Corp.*
              5      Opinion of LeBoeuf, Lamb, Greene & MacRae, L.L.P. (1)
              10(a)  Administrative  Services  Agreement  effective  January  1,
                     1991, as amended, between Allianz Life Insurance Company of
                     North America and the Company.*
              10(b)  Marketing  Agreement  effective  June 1, 1993,  as amended,
                     between  American   National   Insurance  Company  and  the
                     Company.*
              10(c)  Insurance  Processing  Agreement effective June 1, 1993, as
                     amended,  between American  National  Insurance Company and
                     the Company.*
              10(d)  Form of Producer Agreement.*
              10(e)  Lease  Agreement  dated  September 26, 1996, for 1179 North
                     McDowell Blvd., Petaluma, California 94954.***
              10(f)  Settlement  Agreement dated June 18, 1993,  among the State
                     of Georgia as receiver for and on behalf of Old Colony Life
                     Insurance Company, other related parties and the Company.*
              10(g)  401(K) Profit Sharing Plan & Trust dated July 1, 1994.*
              10(h)  Marketing  Agreement  effective  January 1, 1996 between IL
                     Annuity and Insurance Company and the Company.**
              10(i)  Insurance  Processing  Agreement  effective January 1, 1996
                     between IL Annuity and Insurance Company and the Company.**
              10(j)  Marketing  Agreement  effective  January  1,  1996  between
                     Indianapolis Life Insurance Company and the Company.**
              10(k)  Insurance  Processing  Agreement  effective January 1, 1996
                     between   Indianapolis   Life  Insurance  Company  and  the
                     Company.**
              10(l)  Marketing Agreement between Transamerica Life Insurance and
                     Annuity Company and the Company, dated June 1, 1998****
              10(m)  Administrative Services Agreement between Transamerica Life
                     Insurance and Annuity Company and the Company dated May 29,
                     1998, as amended****
              10(n)  Lease  Agreement  dated  October 27, 1998,  for 2090 Marina
                     Avenue, Petaluma, California*****
              10(o)  Producer  Stock  Award and Stock  Option  Plan,  as amended
              10(p)  1998 Stock Option Plan, as amended
              21     Subsidiaries of the Company.**
              23(a)  Consent of LeBoeuf,  Lamb,  Greene & MacRae,  L.L.P.  
              23(b)  Consent of PricewaterhouseCoopers, LLP.

              *      Incorporated  herein by reference from the Company's annual
                     report on Form 10-K for the year ended December 31, 1994.
              **     Incorporated  herein by reference from the Company's annual
                     report on Form 10-K for the year ended December 31, 1995.
              ***    Incorporated   herein  by  reference   form  the  Company's
                     quarterly  Form 10-Q for the three months  ended  September
                     30, 1996.
              ****   Incorporated herein by reference form the Company's current
                     report on Form 8-K dated June 1, 1998.
              *****  Incorporated   herein  by  reference   form  the  Company's
                     quarterly  report on Form 10-Q for the three  months  ended
                     September 30, 1998.
              (1)    To be provided by amendment.

     (b)  Financial Statement Schedules

     1.   The following financial statements are included:

          (i)   Report of  Independent  Accountants.

          (ii)  Consolidated Balance  Sheets as of  December  31, 1997 and 1996.

          (iii) Consolidated  Income Statements for the years ended December 31,
                1997, 1996 and 1995.

                                      II-2
<PAGE>

          (iv)  Consolidated  Statements  of Shareholders' Equity (Deficit) for
                the years ended December 31, 1997, 1996 and 1995.

          (v)   Consolidated Statements  of  Cash  Flows  for  the  years  ended
                December 31,  1997,  1996 and 1995.

          (vi)  Notes to  Consolidated Financial Statements.

     2.   Financial  statement  schedules are omitted because the information is
          not  required or has been  included in the  financial  statements  and
          related notes.



Item 17.  Undertakings

The Company hereby undertakes:

     (1) To file,  during any period in which offers or sales of the  securities
     being  registered  are  being  made,  a  post-effective  amendment  to this
     Registration Statement:

          (i) To include  any  prospectus  required  by Section  10(a)(3) of the
          Securities Act of 1933 (the "1933 Act");

          (ii) To reflect in the  prospectus  any facts or events  arising after
          the effective date of the  Registration  Statement (or the most recent
          post-effective  amendment  thereof)  which,  individually  or  in  the
          aggregate, represent a fundamental change in the information set forth
          in the  Registration  Statement.  Notwithstanding  the foregoing,  any
          increase  or decrease  in volume of  securities  offered (if the total
          dollar  value of  securities  offered  would not exceed that which was
          registered)  and  any  deviation  from  the  low  or  high  end of the
          estimated  maximum  offering  range  may be  reflected  in the form of
          prospectus  filed with the  Commission  pursuant to Rule 424(b) if, in
          the aggregate,  the changes in volume and price represent no more than
          20 percent change in the maximum aggregate offering price set forth in
          the   "Calculation  of  Registration   Fee"  table  in  the  effective
          registration statement; and

          (iii) To include any material  information with respect to the plan of
          distribution not previously disclosed in the Registration Statement or
          any material change to such information in the Registration Statement;

     (2) That, for the purpose of determining  any liability under the 1933 Act,
     each such post-effective amendment shall be deemed to be a new Registration
     Statement relating to the securities  offered therein,  and the offering of
     such  securities  at that time shall be deemed to be the initial  bona fide
     offering thereof;

     (3) To remove from registration by means of a post-effective  amendment any
     of the securities  being  registered which remain unsold at the termination
     of the offering.

     (4) Insofar as indemnification  for liabilities  arising under the 1933 Act
     may be permitted to  Directors,  officers  and  controlling  persons of the
     registrant  pursuant  to  the  foregoing  provisions,   or  otherwise,  the
     registrant  has been  advised  that in the  opinion of the  Securities  and
     Exchange  Commission  such  indemnification  is  against  public  policy as
     expressed in the Act and is, therefore,  unenforceable. In the event that a
     claim for indemnification  against such liabilities (other than the payment
     by the  registrant of expenses  incurred or paid by a Director,  officer or
     controlling  person of the  registrant  in the  successful  defense  of any
     action,  suit or  proceeding)  is  asserted  by such  Director,  officer or
     controlling person in connection with the securities being registered,  the
     registrant  will,  unless in the opinion of its counsel the matter has been
     settled  by  controlling  precedent,  submit  to  a  court  of  appropriate
     jurisdiction  the question  whether such  indemnification  by it is against
     public  policy as  expressed  in the Act and will be  governed by the final
     adjudication of such issue.


                                      II-3
<PAGE>



                                   SIGNATURES
   
     Pursuant to the  requirements of the Securities Act of 1933, the registrant
has duly caused this  registration  statement  to be signed on its behalf by the
undersigned,  thereunto  duly  authorized,  in the  City of  Petaluma,  State of
California, on December 29, 1998.

                             REGAN HOLDING CORP.
                             (Registrant)

                             By: /s/ R. Preston Pitts
                                ------------------------------------------------
                                R. Preston Pitts, President and Chief
                                     Operating Officer


     Pursuant to the  requirements  of the  Securities  Act of 1933, as amended,
this  Registration  Statement  has been signed by the  following  persons in the
capacities and on the dates indicated.


/s/ Lynda L. Regan                      December 29, 1998
- ---------------------------------------------------------
Lynda L. Regan, Chairman of the Board,       (Date)
     and Chief Executive Officer


/s/ R. Preston Pitts                    December 29, 1998
- ---------------------------------------------------------
R. Preston Pitts, President and Chief        (Date)
     Operating Officer, and  Director


/s/ Steven C. Anderson                  December 29, 1998
- ---------------------------------------------------------
Steven C. Anderson, Director                 (Date)


/s/ Ute Scott-Smith                     December 29, 1998
- ---------------------------------------------------------
Ute Scott-Smith, Director                    (Date)


/s/ David A. Skup                       December 29, 1998
- ---------------------------------------------------------
David A. Skup, Chief Financial               (Date)
     Officer
    
                                      II-4



                               REGAN HOLDING CORP.
                      PRODUCER STOCK AWARD AND OPTION PLAN
              (As Amended and Restated Effective November 1, 1998)




I.   ESTABLISHMENT OF PLAN; DEFINITIONS

          1.  Purpose.  The purpose of the Regan Holding  Corp.  Producer  Stock
              -------
Award and Option  Plan is to  provide  an  incentive  to  individuals  marketing
annuity,  life  insurance,  and  other  investment  products  on behalf of Regan
Holding  Corp.  and  its  subsidiaries,   by  aligning  the  interests  of  such
individuals with those of the shareholders of Regan Holding Corp.

          2. Definitions.  Unless the context clearly indicates  otherwise,  the
             -----------
following terms shall have the meanings set forth below:

          a. "Board" shall mean the Board of Directors of the Corporation.

          b.  "Committee"  shall mean a committee  designated by the Board which
     committee  shall  administer  the Plan as set  forth in  Section  4 of this
     Article I of the Plan.

          c.  "Corporation"   shall  mean  Regan  Holding  Corp.,  a  California
     corporation.

          d. "Fair Market Value" shall mean on any date, (i) if the Stock is not
     listed  on a  national  securities  exchange  or  quoted  on  the  National
     Association of Securities  Dealers Automated  Quotation System  ("Nasdaq"),
     the fair market value of Stock on that date as determined by the Board,  or
     (ii) if the Stock is listed on a national  securities exchange or is quoted
     on the Nasdaq,  the closing price reported on the composite tape for issues
     listed on such  exchange on such date,  or the closing price or the average
     of the closing  dealer "bid" and "asked" prices of the Stock on the date of
     grant as quoted as Nasdaq,  or if no trades  shall have been  reported  for
     such date, on the next preceding date on which there were trades  reported;
     provided, however, that if no quotations shall have been made within the 10
     --------  -------
     business  days  preceding  such  date,  the  Fair  Market  Value  shall  be
     determined by the Board as provided in clause (i) above.

          e. "Grantee"  shall mean a Producer who has been granted a Stock Award
     or a Stock Option under the Plan.

          f.  "Person"  shall  mean an  individual,  a  corporation,  a  limited
     liability company, or a partnership.

          g. "Plan" shall mean the Regan Holding Corp.  Producer Stock Award and
     Option Plan as set forth herein and as amended from time to time.

          h.  "Producer"  shall mean a Person who has entered  into an agreement
     with the Corporation,  or one of its  subsidiaries,  pursuant to which such
     person  agrees to market  annuity,  life  insurance,  and other  investment
     products on behalf of the Corporation, or one of its subsidiaries.

          i. "Stock" shall mean  authorized but unissued  shares of the Series A
     Common Stock of the Corporation,  no par value, or reacquired shares of the
     Corporation's Series A Common Stock.

<PAGE>




          j.  "Stock  Awards"  shall mean  shares of Stock  granted to a Grantee
     pursuant to the Plan.

          k. "Stock Option" shall mean an option granted pursuant to the Plan to
     purchase shares of Stock.

          l.  "Stock  Option  Agreement"  shall  mean  the  written   instrument
     evidencing  the grant of one or more Stock Options under the Plan and which
     shall contain the terms and conditions applicable to such grant.

          3. Shares of Stock Subject to the Plan.  There are hereby reserved for
             -----------------------------------
issuance under the Plan 9.5 million  shares of Stock.  Subject to the provisions
of Section 1 of  Article  IV, the Stock  which may be issued  pursuant  to Stock
Awards and Stock  Options  authorized to be granted under the Plan and the Stock
which is subject to  outstanding  but  unexercised  Stock Options under the Plan
shall not exceed 5.5 million shares of Stock in the aggregate. If a Stock Option
shall expire and  terminate for any reason,  in whole or in part,  without being
exercised,  the number of shares of Stock as to which such expired or terminated
Stock Option shall not have been  exercised  may again become  available for the
grant of Stock Options.

          4.  Administration  of the Plan. The Plan shall be administered by the
              ---------------------------
Committee  which  shall  consist  of 3  or  more  officers  of  the  Corporation
designated  by the Board.  Subject to the express  provisions  of the Plan,  the
Committee  shall have  authority to determine  the  eligibility  of Producers to
participate in the Plan, to grant Stock Awards and Stock Options under the Plan,
to interpret the Plan, to prescribe,  amend,  and rescind rules and  regulations
relating to the Plan, to determine the terms and  provisions of Stock Awards and
Stock  Option  Agreements  and to make all  other  determinations  necessary  or
advisable for the  administration  of the Plan. Any controversy or claim arising
out of or  related to the Plan shall be  determined  unilaterally  by and at the
sole discretion of the Committee.  Any determination,  decision or action of the
Committee in connection with the construction,  interpretation,  administration,
implementation or maintenance of the Plan shall be final, conclusive and binding
upon all Grantees and all person(s) claiming under or through any Grantees.

          5. Amendment or Termination. The Board may, at any time, alter, amend,
             ------------------------
suspend,  discontinue,  or terminate the Plan; provided,  however,  that no such
action shall adversely  affect the right of any Grantee under any Stock Award or
Stock Option previously granted thereto hereunder.

          6.  Effective  Date of Plan.  The Plan became  effective on January 1,
              -----------------------
1998; this Amendment and restatement of the Plan shall become effective November
1, 1998, subject to the approval of the Board.

II.  STOCK OPTION PROVISIONS

          1. Granting of Stock Options.
             -------------------------

          a. The Committee shall determine and shall designate from time to time
     those  Producers  who are to be granted Stock Options and shall specify the
     number of shares of Stock subject to each Stock Option.

          b. When granting a Stock Option,  the  Committee  shall  determine the
     purchase price of the Stock subject to the Stock Option.


                                       -2-
<PAGE>



          c. The Committee, in its sole discretion,  shall determine whether any
     particular   Stock  Option  shall  become   exercisable   in  one  or  more
     installments,  shall specify the installment dates, and shall determine the
     total period during which the Stock Option shall be exercisable.

          d. In  addition  to the  powers  set  forth  in this  Section  1,  the
     Committee shall have the exclusive  responsibility and authority to set all
     terms and conditions applicable to Stock Options granted under the Plan.

          2. Exercise of Stock Options. The purchase price of Stock subject to a
Stock  Option  shall be payable on  exercise  of the Option in cash or by check,
bank draft or postal or express money order.

          3.  Termination  of  Producer  Status.  In the event that a  Grantee's
status as a Producer is terminated for any reason, all Stock Options held by the
Grantee  which have not vested as of the date of such  termination  shall expire
immediately,  provided, that the termination of a Grantee's status as a Producer
shall not effect the Grantee's  rights with respect to the exercise of any Stock
Options  which have vested as of the date of the  termination  of the  Grantee's
status as a Producer.

III.   STOCK AWARD PROVISIONS

          The Committee  shall  determine and shall  designate from time to time
those  Producers who are to be granted Stock Awards and shall specify the number
of shares of Stock subject to each Stock Award and the terms and conditions,  if
any, applicable thereto.

IV.    GENERAL PROVISIONS

          1. Recapitalization Adjustments.
             ----------------------------

          a. In the event of any change in  capitalization  affecting the Stock,
     including,  without  limitation,  a stock  dividend or other  distribution,
     stock  split,   reverse  stock  split,   recapitalization,   consolidation,
     subdivision,  split-up,  spin-off,  split-off,  combination  or exchange of
     shares or other form of  reorganization or  recapitalization,  or any other
     change  affecting  the  Stock,  the  Board  shall  authorize  and make such
     proportionate  adjustments,  if any,  as the  Board  deems  appropriate  to
     reflect such change,  including,  without  limitation,  with respect to the
     aggregate number of shares of Stock for which Stock Awards or Stock Options
     may be granted  under the Plan,  the  number of shares of Stock  covered by
     each  outstanding  Stock Option,  the purchase  price per share of Stock in
     respect of outstanding Stock Options,  and such adjustments with respect to
     the Stock Awards as the Board deems appropriate.

          b. Any provision hereof to the contrary notwithstanding,  in the event
     the Corporation is a party to a merger or other reorganization, outstanding
     Stock   Options   shall  be   subject  to  the   agreement   of  merger  or
     reorganization.  Such agreement may provide,  without  limitation,  for the
     assumption of outstanding Stock Options by the surviving corporation or its
     parent,  for their continuation by the Corporation (if the Corporation is a
     surviving  corporation) for accelerated vesting and accelerated  expiration
     or for settlement in cash.

          2. General.
             -------

          a. Each Stock Option shall be evidenced by a Stock Option Agreement.


                                       -3-

<PAGE>
          b. The  granting of a Stock Award or a Stock  Option in any year shall
     not give the  Grantee  any right to similar  grants in future  years or any
     right to be retained as a Producer,  and all Producers shall remain subject
     to  discharge  or  removal  to the same  extent  as if the Plan were not in
     effect.

          c. No Grantee,  and no beneficiary  or other person  claiming under or
     through  him or her,  shall have any right,  title or interest by reason of
     any Stock Option to any particular assets of the Corporation, or any shares
     of Stock  allocated  or reserved for the purposes of the Plan or subject to
     any Stock Option except as set forth herein.  The Corporation  shall not be
     required to establish any fund or make any other  segregation  of assets to
     assure the exercise of any Stock Option.

          d. No Stock  Option  or  right  under  the Plan  shall or may be sold,
     exchanged,  assigned,  pledged,  encumbered,  or otherwise  hypothecated or
     disposed of except by will or the laws of descent and  distribution,  and a
     Stock Option shall be exercisable during the Grantee's lifetime only by the
     Grantee or his conservator, provided that Committee shall have the right to
     grant  exceptions to the foregoing  restrictions on terms and conditions to
     be determined by the Committee.

          e.  Notwithstanding any other provision of the Plan or agreements made
     pursuant  thereto,  the  Corporation's  obligation  to issue or deliver any
     certificate  or  certificates  for shares of Stock under a Stock Award or a
     Stock Option, and the  transferability of Stock acquired upon a Stock Award
     or by exercise of a Stock Option,  shall be subject to all of the following
     conditions:

               (1) Any registration or other  qualification of such shares under
          any state or federal law or regulation,  or the  maintaining in effect
          of any such registration or other qualification which the Board shall,
          in its absolute discretion upon the advice of counsel,  deem necessary
          or advisable;

               (2) The obtaining of any other consent,  approval, or permit from
          any state or federal governmental agency which the Board shall, in its
          absolute  discretion  upon the  advice  of  counsel,  determine  to be
          necessary or advisable; and

               (3) Each stock certificate  issued pursuant to a Stock Award or a
          Stock  Option  shall bear such  legends  which the  Corporation  shall
          determine, in its absolute discretion,  are necessary or advisable, or
          which in the opinion of counsel to the  Corporation are required under
          applicable federal or state securities laws.

          f. All payments to Grantees or to their legal representatives shall be
     subject to any applicable  tax,  community  property,  or other statutes or
     regulations  of the  United  States  or of any  state  having  jurisdiction
     thereof.  The Grantee may be required to pay to the  Corporation the amount
     of any withholding taxes which the Committee, in its sole discretion, deems
     necessary to be withheld in order to comply with any applicable statutes or
     regulations  with  respect  to a  Stock  Award  or a  Stock  Option  or its
     exercise.  In the  event  that  such  payment  is not made  when  due,  the
     Corporation shall have the right to deduct, to the extent permitted by law,
     from any payment or settlement of any kind otherwise due to such person all
     or part of the amount  required to be withheld.  If the  Committee,  in its
     sole discretion, permits shares of Stock to be used to satisfy any such tax
     withholding, such Stock shall be valued based upon the Fair Market Value of
     such Stock as of the date the tax  withholding is required to be made, such
     date to be  determined  by the  Committee.  The  Corporation  shall  not be
     required to issue Stock until such obligations are satisfied.


                                       -4-

<PAGE>


          g. A  Grantee  entitled  to Stock as a result  of the  exercise  of an
Option or a grant of a Stock Award shall not be deemed for any purpose to be, or
have rights as, a shareholder  of the  Corporation  by virtue of such  exercise,
except to the extent a stock  certificate is issued  therefor and then only from
the date such certificate is issued.  No adjustments shall be made for dividends
or  distributions or other rights for which the record date is prior to the date
such stock  certificate  is issued,  except as otherwise  provided  herein.  The
Corporation  shall  issue  any  stock  certificates  required  to be  issued  in
connection with the exercise of a Stock Option with reasonable  promptness after
such exercise.

          h. The Plan and the grant of Stock Awards under the Plan and the grant
or exercise  of Stock  Options  granted  under the Plan shall be subject to, and
shall in all respects comply with, applicable California law.



                                       -5-




                               REGAN HOLDING CORP.
                             1998 STOCK OPTION PLAN
              (As Amended and Restated Effective November 1, 1998)


I. ESTABLISHMENT OF PLAN; DEFINITIONS

          1. Purpose.  The purpose of the Regan Holding Corp.  1998 Stock Option
             -------
Plan is to provide an  incentive  to Employees  and  Directors of Regan  Holding
Corp. and its  Affiliates who are in a position to contribute  materially to the
long-term  success of the Corporation  and/or its Affiliates,  to increase their
interest  in the welfare of the  Corporation  and its  Affiliates  and to aid in
attracting and retaining Employees and Directors of outstanding ability.

          2. Definitions.  Unless the context clearly indicates  otherwise,  the
             -----------
following terms shall have the meanings set forth below:

               a.  "Affiliate"  shall  mean  any  parent  or  subsidiary  of the
          Corporation which meets the requirements of Section 425 of the Code.

               b. "Board" shall mean the Board of Directors of the Corporation.

               c.  "Cause"  shall  mean  repeated  failure to  properly  perform
          assigned duties,  gross negligence,  insubordination,  commission of a
          felony  or any  act  injurious  to  the  Corporation  or an  Affiliate
          involving  dishonesty  or  breach  of any duty of  confidentiality  or
          loyalty.

               d.  "Change of Control"  shall mean the  happening  of any of the
          following events:

                    (i) the Corporation  receives a report on Schedule 13D filed
               with the Securities and Exchange  Commission  pursuant to Section
               13(d) of the  Exchange  Act  disclosing  that any person,  group,
               corporation or other entity is the beneficial owner,  directly or
               indirectly,  of  thirty  percent  or more of the  total  combined
               voting power of all classes of stock of the Corporation;

                    (ii) any person (as such term is defined in Section 13(d) of
               the Exchange Act), group,  corporation or other entity other than
               the Corporation or a wholly-owned  subsidiary of the Corporation,
               purchases  shares  of any  common  stock of the  Corporation  (or
               securities  convertible  into common stock)  pursuant to a tender
               offer  or  exchange  offer  for  cash,  securities  or any  other
               consideration, provided that after consummation of the offer, the
               person,  group,  corporation  or other  entity in question is the
               beneficial owner (as such term is defined in Rule 13d-3 under the
               Exchange Act), directly or indirectly,  of thirty percent or more
               of the total combined voting power of all classes of stock of the
               Corporation  (calculated  as  provided in  paragraph  (d) of Rule
               13d-3  under the  Exchange  Act in the case of rights to  acquire
               common stock);

                    (iii) the  shareholders of the  Corporation  approve (a) any
               consolidation   or  merger  of  the   Corporation  in  which  the
               Corporation  is not the  continuing or surviving  corporation  or
               pursuant to which shares of Stock would be  converted  into cash,
               securities or other property, or (b) any sale, lease, exchange or
               other  transfer  (in  one  transaction  or a  series  of  related
               transactions)  of all or  substantially  all of the assets of the
               Corporation; or

                                      -1-
<PAGE>

                    (iv) there  shall  have been a change in a  majority  of the
               members of the Board of Directors of the Corporation  within a 24
               month period  unless the election or  nomination  for election by
               the Corporation's  shareholders of each new Director was approved
               by the vote of two-thirds  of the Directors  then still in office
               who were in office at the beginning of the 24 month period.

          e. "Code" shall mean the Internal  Revenue Code of 1986,  as it may be
     amended from time to time.

          f.  "Committee"  shall mean a committee  designated by the Board which
     committee  shall  administer  the Plan as set  forth in  Section  4 of this
     Article I of the Plan.

          g.  "Corporation"   shall  mean  Regan  Holding  Corp.,  a  California
     corporation.

          h.  "Director"  shall mean any individual who is a member of the Board
     and/or a member of the Board of Directors of an Affiliate.

          i.  "Disability"  shall mean the inability of an individual to provide
     meaningful  service for the  Corporation  due to a  medically  determinable
     physical or mental impairment,  which service is reasonably consistent with
     the individual's past service for the Corporation, training and experience.
     Such   determination   of  disability  shall  be  made  by  the  Committee.
     Notwithstanding  the  foregoing,  if an  individual  qualifies  for Federal
     Social  Security  disability  benefits  or for  payments  under a long-term
     disability  income Plan of the  Corporation or the Affiliate  which employs
     such  individual,  based  upon  his  physical  or  mental  condition,  such
     individual shall be deemed to suffer from a Disability hereunder.

          j.  "Employee"  shall mean any employee,  including  officers,  of the
     Corporation or any of its Affiliates.

          k. "Exchange  Act" shall mean the Securities  Exchange Act of 1934, as
     amended.

          l. "Fair Market Value" shall mean on any date, (i) if the Stock is not
     listed  on a  national  securities  exchange  or  quoted  on  the  National
     Association of Securities  Dealers Automated  Quotation System  ("Nasdaq"),
     the fair market value of the Stock on that date as determined by the Board,
     or (ii) if the Stock is  listed on a  national  securities  exchange  or is
     quoted on Nasdaq,  the closing  price  reported on the  composite  tape for
     issues  listed on such  exchange on such date,  or the closing price or the
     average of the closing  dealer "bid" and "asked" prices of the Stock on the
     date of grant as quoted by Nasdaq, or if no trades shall have been reported
     for such  date,  on the next  preceding  date on which  there  were  trades
     reported;  provided,  however,  that if no quotations  shall have been made
     within the 10 business  days  preceding  such date,  the Fair Market  Value
     shall be determined by the Board as provided in clause (i) above.

          m. "Grantee" shall mean an Employee or Director who has been granted a
     Stock Option under the Plan.

          n. "Incentive Stock Option" shall mean a Stock Option granted pursuant
     to the Incentive Stock Option  provisions as set forth in Article II of the
     Plan.

                                       -2-
<PAGE>

          o.  "Non-Qualified  Stock  Option"  shall mean a Stock Option  granted
     pursuant  to the  Non-Qualified  Stock  Option  provisions  as set forth in
     Article III of the Plan.

          p. "Option  Period"  shall mean the term of a Stock Option as fixed by
     the Committee.

          q. "Plan" shall mean the Regan Holding Corp. 1998 Stock Option Plan as
     set forth herein and as amended from time to time.

          r. "Stock" shall mean  authorized but unissued  shares of the Series A
     Common Stock of the Corporation,  no par value, or reacquired shares of the
     Corporation's Series A Common Stock.

          s.  "Stock   Option"  shall  mean  an  option,   which  shall  include
     Non-Qualified  Stock Options and Incentive Stock Options,  granted pursuant
     to the Plan to purchase shares of Stock.

          t.  "Stock  Option  Agreement"  shall  mean  the  written   instrument
     evidencing  the grant of one or more Stock Options under the Plan and which
     shall contain the terms and conditions applicable to such grant.

          u. "Ten Percent Shareholder" shall mean an Employee or Director who at
     the time a Stock Option is granted thereto owns stock  possessing more than
     10% of the total combined  voting power of all stock of the  Corporation or
     of its Affiliates.

          3. Shares of Stock Subject to the Plan.  There are hereby reserved for
             -----------------------------------
issuance under the Plan 5,500,000 shares of Stock.  Subject to the provisions of
Section 1 of Article IV, the Stock which may be issued pursuant to Stock Options
authorized  to be  granted  under the Plan and the  Stock  which is  subject  to
outstanding  but  unexercised  Stock  Options  under the Plan  shall not  exceed
5,500,000  shares of Stock in the aggregate.  If a Stock Option shall expire and
terminate  for any reason,  in whole or in part,  without being  exercised,  the
number of shares of Stock as to which such  expired or  terminated  Stock Option
shall not have been exercised may again become  available for the grant of Stock
Options.

          There shall be no terms and conditions in a Stock Option which provide
that the exercise of an Incentive  Stock Option  reduces the number of shares of
Stock for which an outstanding  Non-Qualified Stock Option may be exercised; and
there shall be no terms and  conditions in a Stock Option which provide that the
exercise of a  Non-Qualified  Stock Option reduces the number of shares of Stock
for which an outstanding Incentive Stock Option may be exercised.

          4.  Administration  of the Plan. The Plan shall be administered by the
              ---------------------------
Committee.  Subject to the express  provisions of the Plan, the Committee  shall
have  authority to determine  the  eligibility  of  Employees  and  Directors to
participate  in the Plan, to grant Stock Options under the Plan and to determine
whether  Stock  Options  granted  under the Plan  shall be  Non-Qualified  Stock
Options or Incentive Stock Options, to interpret the Plan, to prescribe,  amend,
and rescind rules and  regulations  relating to the Plan, to determine the terms
and provisions of Stock Option  Agreements and to make all other  determinations
necessary or advisable for the  administration  of the Plan. Any  controversy or
claim arising out of or related to the Plan shall be determined  unilaterally by
and at the sole  discretion of the  Committee.  Any  determination,  decision or
action of the Committee in  connection  with the  construction,  interpretation,
administration,  implementation  or  maintenance  of the Plan  shall  be  final,
conclusive  and binding upon all Grantees and all  person(s)  claiming  under or
through any Grantees.


                                       -3-
<PAGE>


          There shall be 2 Committees under the Plan. Solely with respect to the
participation  in the Plan of Employees and Directors who are subject to Section
16 of the  Exchange  Act or any  successor  statute  ("Section  16"),  a special
Committee  comprised solely of 2 or more "non-employee  directors" (as such term
is  defined in Rule  16b-3(d)(1)  promulgated  by the  Securities  and  Exchange
Commission under the Exchange Act) shall administer the Plan solely for purposes
of the Plan  and the  Stock  Options  granted  under  the  Plan to  satisfy  the
applicable  requirements  of Rule 16b-3  promulgated by the Securities  Exchange
Commission  under the Exchange Act ("Rule 16b-3") with respect to such Employees
and Directors. For all other purposes of the Plan, a committee comprised of 3 or
more  officers  of the  Corporation  designated  by the Board shall serve as the
Committee. Notwithstanding anything contained in this Section 4 to the contrary,
no member of the Committee  shall have the authority to render any decision with
respect to his or her  participation  in or  entitlement  to benefits  under the
Plan.

          5. Amendment or Termination. The Board may, at any time, alter, amend,
             ------------------------
suspend,  discontinue,  or terminate the Plan; provided,  however,  that no such
                                               --------   -------
action shall  adversely  affect the right of any Grantee  under any Stock Option
previously granted thereto hereunder.

          6.  Effective  Date of Plan.  The Plan became  effective on January 1,
              -----------------------
1998;  this  amendment  and  restatement  of the Plan shall become  effective on
November 1, 1998, subject to approval of the shareholders of the Corporation.


II. INCENTIVE STOCK OPTION PROVISIONS

          1. Granting of Incentive Stock Options.
             -----------------------------------

          a. Solely  Employees of the  Corporation  or its  Affiliates  shall be
     eligible to receive Incentive Stock Options under the Plan.

          b. When  granting an  Incentive  Stock  Option,  the  Committee  shall
     determine the purchase price of the Stock subject thereto,  provided,  that
     the purchase  price of each share of Stock  subject to an  Incentive  Stock
     Option  shall not be less than 100% of the Fair Market  Value of a share of
     the Stock on the date the Incentive Stock Option is granted;  and provided,
                                                                       --------
     further,  that the  purchase  price of each  share of Stock  subject  to an
     -------
     Incentive  Stock Option granted to a Ten Percent  Shareholder  shall not be
     less than 110% of the Fair Market Value of a share of the Stock on the date
     the Incentive Stock Option is granted.

          c. No Incentive  Stock Option shall be exercisable  more than 10 years
     from the date the Incentive  Stock Option was granted;  provided,  however,
                                                             --------   -------
     that an Incentive Stock Option granted to a Ten Percent  Shareholder  shall
     not be  exercisable  more than 5 years  from the date the  Incentive  Stock
     Option was granted.

          d. The Committee shall determine and shall designate from time to time
     those  Employees  who are to be granted  Incentive  Stock Options and shall
     specify  the  number of shares of Stock  subject  to each  Incentive  Stock
     Option.

          e.  Notwithstanding  any other provisions  hereof,  the aggregate Fair
     Market Value  (determined  at the time the option is granted) of Stock with
     respect to which Incentive Stock Options are exercisable for the first time
     by an  Employee  during  any  calendar  year  (under  all such plans of the
     Corporation and its Affiliates) shall not exceed $100,000.


                                       -4-

<PAGE>



          f. The Committee, in its sole discretion,  shall determine whether any
     particular  Incentive Stock Option shall become  exercisable in one or more
     installments,   shall  specify  the  installment  dates,  and,  within  the
     limitations herein provided,  shall determine the total period during which
     the Incentive Stock Option is exercisable.  Further, the Committee may make
     such other  provisions as may appear  generally  acceptable or desirable to
     the  Committee or necessary to qualify its grants under the  provisions  of
     Section 422 of the Code.

          g. The Committee may grant at any time new Incentive  Stock Options to
     an Employee who has previously  received  Incentive  Stock Options or other
     options  whether such prior  Incentive  Stock  Options or other options are
     still  outstanding,  have  previously been exercised in whole or in part or
     are  canceled  in  connection  with the  issuance  of new  Incentive  Stock
     Options.  The  purchase  price of the new  Incentive  Stock  Options may be
     established by the Committee without regard to the existing Incentive Stock
     Options or other options.

          2. Exercise of Incentive  Stock  Options.  The purchase price of Stock
             -------------------------------------
subject to an Incentive  Stock Option shall be payable on exercise of the Option
in cash or by check, bank draft or postal or express money order. The Committee,
in its  discretion,  may permit a Grantee to make partial or full payment of the
purchase  price by the surrender of Stock owned by the Grantee prior to the date
of exercise.  Shares of Stock  surrendered  in payment of the purchase  price as
provided  above shall be valued at the Fair Market Value  thereof on the date of
exercise.  Surrender  of such  stock  shall  be  evidenced  by  delivery  of the
certificate(s)  representing  such shares in such  manner,  and endorsed in such
form, or accompanied by stock powers endorsed in such form, as the Committee may
determine.

          3.  Termination  of  Employment.  Except as provided  otherwise in the
              ---------------------------
applicable  Stock Option  Agreement  (in which case the  provisions of the Stock
Option Agreement shall control over the provisions of this Section 3):

          a. If a Grantee's  employment  with the Corporation or an Affiliate is
     terminated  by reason of death,  Disability,  or retirement at or after age
     62, notwithstanding the otherwise applicable vesting requirements set forth
     in the applicable Stock Option Agreement,  all Incentive Stock Options held
     by the Grantee at the date of the  termination of the Grantee's  employment
     shall immediately vest and become fully  exercisable.  Such Incentive Stock
     Options  must be  exercised  within  3 months  after  such  termination  of
     employment (but in no event after  expiration of the Option Period) or they
     shall be forfeited.

          b. If a Grantee's  employment  with the Corporation or an Affiliate is
     terminated for Cause or if Grantee shall have  voluntarily  terminated such
     employment  other  than  by  retirement  at  or  after  age  62,  all  then
     outstanding  Incentive  Stock  Options  held by the  Grantee  shall  expire
     immediately and such Incentive Stock Options shall not be exercisable after
     the date of the termination of Grantee's employment.

          c. If a Grantee's  employment  with the Corporation or an Affiliate is
     terminated  for any reason other than as set forth in  subparagraph  (a) or
     subparagraph (b) of this Section 3, only those Incentive Stock Options held
     by the Grantee which were vested and fully  exercisable  at the date of the
     Grantee's  termination  shall be exercisable  by the Grantee  following the
     termination  of the  Grantee's  employment;  provided,  however,  that such
     Incentive  Stock  Options  must be exercised by the earlier of (i) 3 months
     from the date of the Grantee's  termination,  or (ii) the expiration of the
     Option Period, or they shall be forfeited.


                                       -5-
<PAGE>



III. NON-QUALIFIED STOCK OPTION PROVISIONS

          1. Granting of Non-Qualified Stock Options.
             ---------------------------------------
  
          a. Employees and Directors of the Corporation or its Affiliates  shall
     be eligible to receive Non-Qualified Stock Options under the Plan.

          b. The Committee shall determine and shall designate from time to time
     those  Employees and Directors  who are to be granted  Non-Qualified  Stock
     Options  and shall  specify  the number of shares of Stock  subject to each
     Non-Qualified Stock Option.

          c. The Committee may grant at any time new Non-Qualified Stock Options
     to an Employee or Director who has previously received  Non-Qualified Stock
     Options or other options, whether such prior Non-Qualified Stock Options or
     other options are still  outstanding,  have  previously  been  exercised in
     whole or in part or are  canceled in  connection  with the  issuance of new
     Non-Qualified Stock Options.

          d. When granting a  Non-Qualified  Stock Option,  the Committee  shall
     determine the purchase price of the Stock subject thereto.

          e. The Committee, in its sole discretion,  shall determine whether any
     particular  Non-Qualified  Stock Option shall become  exercisable in one or
     more   installments,   specify  the  installment   dates  and,  within  the
     limitations  herein  provided,  determine the total period during which the
     Non-Qualified Stock Option is exercisable.  Further, the Committee may make
     such other  provisions as may appear  generally  acceptable or desirable to
     the Committee.

          2. Exercise of  Non-Qualified  Stock  Options.  The purchase  price of
             ------------------------------------------
Stock subject to a Non-  Qualified  Stock Option shall be payable on exercise of
the Option in cash or by check, bank draft or postal or express money order. The
Committee,  in its  discretion,  may  permit a Grantee  to make  partial or full
payment of the  purchase  price by the  surrender  of Stock owned by the Grantee
prior to the date of  exercise.  Shares of Stock  surrendered  in payment of the
purchase  price as  provided  above  shall be  valued at the Fair  Market  Value
thereof on the date of  exercise,  surrender of such to be evidenced by delivery
of the certificates(s)  representing such shares in such manner, and endorsed in
such  form,  or  accompanied  by stock  powers  endorsed  in such  form,  as the
Committee may determine.

          3.  Termination of Employment or Director  Status.  Except as provided
              ---------------------------------------------
otherwise in the applicable Stock Option Agreement (in which case the provisions
of the Stock Option  Agreement shall control over the provisions of this Section
3):

          a. If a Grantee's  employment  with the Corporation or an Affiliate or
     status as a  Director  is  terminated  by reason of death,  Disability,  or
     retirement  at or after age 62  notwithstanding  the  otherwise  applicable
     vesting  requirements set forth in the applicable  Stock Option  Agreement,
     Non-  Qualified  Stock  Options  held  by the  Grantee  at the  date of the
     termination  of the  Grantee's  employment  or status as a  Director  shall
     immediately vest and become fully  exercisable.  Such  Non-Qualified  Stock
     Options  must be  exercised  within  3 months  after  such  termination  of
     employment or status as a Director (but in no event after expiration of the
     Option Period) or they shall be forfeited.

          b. If a Grantee's  employment  with the Corporation or an Affiliate or
     status as a Director is  terminated  for Cause or if the Grantee shall have
     voluntarily  terminated  such employment or status as a Director other than
     by retirement at or after age 62, all then outstanding  Non-Qualified Stock
     Options held by the Grantee shall expire immediately and such Non-Qualified
     Stock Options shall not be exercisable after the date of the termination of
     the Grantee's employment or status as a Director.

                                       -6-
<PAGE>




          c. If a Grantee's  employment  with the Corporation or an Affiliate or
     status as a Director is  terminated  for any reason other than as set forth
     in  subparagraph  (a) or  subparagraph  (b) of this  Section  3, only those
     Non-Qualified Stock Options held by the Grantee which were vested and fully
     exercisable at the date of the Grantee's  termination  shall be exercisable
     by the Grantee  following the  termination  of the Grantee's  employment or
     status as a Director;  provided,  however,  that such Non- Qualified  Stock
     Options  must be  exercised by the earlier of (i) 3 months from the date of
     the Grantee's termination,  or (ii) the expiration of the Option Period, or
     they shall be forfeited.

IV. GENERAL PROVISIONS

          1. Recapitalization Adjustments.
             ----------------------------

          a. In the event of any change in  capitalization  affecting the Stock,
     including,  without  limitation,  a stock  dividend or other  distribution,
     stock  split,   reverse  stock  split,   recapitalization,   consolidation,
     subdivision,  split-up,  spin-off,  split-off,  combination  or exchange of
     shares or other form of  reorganization or  recapitalization,  or any other
     change  affecting  the  Stock,  the  Board  shall  authorize  and make such
     proportionate  adjustments,  if any,  as the  Board  deems  appropriate  to
     reflect such change,  including,  without  limitation,  with respect to the
     aggregate  number of shares of Stock for which  Stock  Options  in  respect
     thereof  may be  granted  under  the  Plan,  the  number of shares of Stock
     covered by each outstanding Stock Option,  and the purchase price per share
     of Stock in respect of outstanding Stock Options.

          b. Any provision hereof to the contrary notwithstanding,  in the event
     the Corporation is a party to a merger or other reorganization, outstanding
     Stock   Options   shall  be   subject  to  the   agreement   of  merger  or
     reorganization.  Such agreement may provide,  without  limitation,  for the
     assumption of outstanding Stock Options by the surviving corporation or its
     parent,  for their continuation by the Corporation (if the Corporation is a
     surviving  corporation) for accelerated vesting and accelerated  expiration
     or for settlement in cash.

          2. General.
             -------

          a. Each Stock Option shall be evidenced by a Stock Option Agreement.

          b. The  granting  of a Stock  Option  in any year  shall  not give the
     Grantee  any right to  similar  grants  in future  years or any right to be
     retained as an Employee or Director,  and all Employees and Directors shall
     remain  subject to  discharge  or removal to the same extent as if the Plan
     were not in effect.

          c. No  Employee  or  Director,  and no  beneficiary  or  other  person
     claiming  under or  through  him or her,  shall  have any  right,  title or
     interest  by  reason of any Stock  Option to any  particular  assets of the
     Corporation,  or any shares of Stock allocated or reserved for the purposes
     of the Plan or subject to any Stock Option except as set forth herein.  The
     Corporation  shall not be required to establish  any fund or make any other
     segregation of assets to assure the exercise of any Stock Option.

          d. No Stock  Option  or  right  under  the Plan  shall or may be sold,
     exchanged,  assigned,  pledged,  encumbered,  or otherwise  hypothecated or
     disposed of except by will or the laws of descent and  distribution,  and a
     Stock Option shall be exercisable during the Grantee's lifetime only by the
     Grantee or his conservator.

                                       -7-

<PAGE>



          e.  Notwithstanding any other provision of the Plan or agreements made
     pursuant  thereto,  the  Corporation's  obligation  to issue or deliver any
     certificate or certificates  for shares of Stock under a Stock Option,  and
     the transferability of Stock acquired by exercise of a Stock Option,  shall
     be subject to all of the following conditions:

               (1) Any registration or other  qualification of such shares under
          any state or federal law or regulation,  or the  maintaining in effect
          of any such registration or other qualification which the Board shall,
          in its absolute discretion upon the advice of counsel,  deem necessary
          or advisable;

               (2) The obtaining of any other consent,  approval, or permit from
          any state or federal governmental agency which the Board shall, in its
          absolute  discretion  upon the  advice  of  counsel,  determine  to be
          necessary or advisable; and

               (3) Each stock  certificate  issued  pursuant  to a Stock  Option
          shall bear such legends which the Corporation shall determine,  in its
          absolute  discretion,  are  necessary  or  advisable,  or which in the
          opinion of counsel to the  Corporation  are required under  applicable
          federal or state securities laws.

          f. All payments to Grantees or to their legal representatives shall be
     subject to any applicable  tax,  community  property,  or other statutes or
     regulations  of the  United  States  or of any  state  having  jurisdiction
     thereof.  The Grantee may be required to pay to the  Corporation the amount
     of any withholding taxes which the Committee, in its sole discretion, deems
     necessary to be withheld in order to comply with any applicable statutes or
     regulations  with respect to a Stock Option or its  exercise.  In the event
     that such  payment  is not made when due,  the  Corporation  shall have the
     right to  deduct,  to the  extent  permitted  by law,  from any  payment or
     settlement  of any kind  otherwise  due to such  person  all or part of the
     amount required to be withheld.  If the Committee,  in its sole discretion,
     permits  shares of Stock to be used to  satisfy  any such tax  withholding,
     such Stock shall be valued  based upon the Fair Market  Value of such Stock
     as of the date the tax  withholding is required to be made, such date to be
     determined by the Committee. The Corporation shall not be required to issue
     Stock until such obligations are satisfied.

          g. In the  case  of a  grant  of a Stock  Option  to any  Employee  or
     Director of an Affiliate of the  Corporation,  the Corporation  may, if the
     Committee so directs,  issue or transfer the shares, if any, covered by the
     Stock  Option  to the  Affiliate,  for  such  lawful  consideration  as the
     Committee  may  specify,  upon  the  condition  or  understanding  that the
     Affiliate  will  transfer  the  shares  to  the  Employee  or  Director  in
     accordance  with the terms of the Stock Option  specified by the  Committee
     pursuant to the provisions of the Plan.

          h. A  Grantee  entitled  to Stock as a result  of the  exercise  of an
     Option  shall not be deemed  for any  purpose  to be, or have  rights as, a
     shareholder of the  Corporation  by virtue of such exercise,  except to the
     extent a stock  certificate is issued  therefor and then only from the date
     such certificate is issued.  No adjustments  shall be made for dividends or
     distributions  or other  rights for which the  record  date is prior to the
     date such stock certificate is issued, except as otherwise provided herein.
     The Corporation shall issue any stock certificates required to be issued in
     connection with the exercise of a Stock Option with  reasonable  promptness
     after such exercise.


                                       -8-
<PAGE>


          i. The Plan and the grant or exercise of Stock  Options  granted under
     the Plan  shall be  subject  to,  and shall in all  respects  comply  with,
     applicable California law.

          j. Should the participation of any Employee or Director in the Plan be
     subject to Section 16, it is the express intent of the Corporation that the
     Plan  and  the  Stock  Options  granted  under  the  Plan  satisfy  and  be
     interpreted  in  a  manner  to  achieve  the  result  that  the  applicable
     requirements  of  Rule  16b-3  shall  be  satisfied  with  respect  to such
     Employees and Directors,  with the result that such Employees and Directors
     shall be  entitled  to the  benefits  of Rule  16b-3  or  other  applicable
     exemptive  rules under  Section 16. If any  provision of the Plan or of any
     Stock Option would  otherwise  frustrate or conflict with the intent of the
     Corporation  expressed in the immediately preceding sentence, to the extent
     possible,  such provision  shall be interpreted and deemed amended so as to
     avoid such  conflict,  and, to the extent of any  remaining  irreconcilable
     conflict  with such intent,  the  provision  shall,  solely with respect to
     Employees and Directors subject to Section 16, be deemed void.

                                       -9-


PRICEWATERHOUSECOOPERS

                                                   PricewaterhouseCoopers LLP
                                                   333 Market Street
                                                   San Francisco CA 94105-2119
                                                   Telephone (415) 957-3000
                                                   Facsimile (415) 957-3394
                                                             (415) 957 3372





                       CONSENT OF INDEPENDENT ACCOUNTANTS

We consent to the inclusion in this registration statement on Form s-1 (File No.
333-67219)  of our report dated March 18, 1998,  on our audits of the  financial
statements of Regan Holding  Corporation.  We also consent to the  references to
our firm under the captions "Experts" and "Selected Financial Data."


PricewaterhouseCoopers LLP

San Francisco, California
December 28, 1998



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