SPORT SUPPLY GROUP INC
10-Q, 1998-02-17
CATALOG & MAIL-ORDER HOUSES
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                  SECURITIES AND EXCHANGE COMMISSION
                        Washington, D.C. 20549
                                                       
                               FORM 10-Q
   (Mark One)

        [x]  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
             OF THE SECURITIES EXCHANGE ACT OF 1934
             For the quarterly period ended January 2, 1998.
                                  OR
        []   TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
             OF THE SECURITIES EXCHANGE ACT OF 1934
             For the transition period from            to          .

             Commission File Number 1-10704
             
                           SPORT SUPPLY GROUP, INC.
             (Exact name of registrant as specified in its charter)

                   Delaware                               75-2241783
             State or other jurisdiction of            (I.R.S. Employer
             incorporation or organization)             Identification No.)

       1901 Diplomat Drive, Farmers Branch, Texas             75234
       (Address of principal executive offices)            (Zip Code)

   Registrant's telephone number, including area code:  (972) 484-9484
                                                     
                          Not Applicable                          
           Former Name, Former Address and Former Fiscal Year, if 
                       Changed Since Last Report

        Indicate by check mark whether the registrant (1) has filed all reports 
   required to be filed by Section 13 or 15(d) of the Securities Exchange Act 
   of 1934 during the preceeding 12 months (or for such shorter period that the 
   registrant was required to file such reports), and (2) has been subject to 
   such filing requirements for the past 90 days.  Yes  [x]      No [ ]        
                                
        Indicated below is the number of shares outstanding of each class of 
   the registrant's common stock as of February 5, 1998.

   Title of Each Class of Common Stock                 Number Outstanding  
   Common Stock, $0.01 par value                        8,088,759 shares

<PAGE>



                        PART I. FINANCIAL INFORMATION
                          
   Item 1.   Financial Statements


                 Index to Consolidated Financial Statements


                                                                Page

   Consolidated Balance Sheets                                    3

   Consolidated Statements of Operations                          4

   Consolidated Statements of Cash Flows                          5

   Notes to Consolidated Financial Statements                     7
   <PAGE>       
   <TABLE>
           SPORT SUPPLY GROUP, INC. AND SUBSIDIARY
                 CONSOLIDATED BALANCE SHEETS
         AS OF JANUARY 2, 1998 AND SEPTEMBER 26, 1997
   <CAPTION>
                                         January 2,      September 26,
                                            1998             1997
   <S>                                      <C>            <C>
   CURRENT ASSETS:
      Cash                                  $  376,659     $ 602,779
      Accounts receivable --
         Trade, less allowance for 
         doubtful accounts of $1,265,000 
         in 1998 and $797,000 in 1997        7,223,209    13,452,286
         Other                                 137,217       467,661
      Income taxes receivable                1,653,875      1,653,875
      Inventories, net                      17,560,151    12,284,425
      Other current assets                     876,453       583,414
      Deferred tax assets                    2,069,678     2,069,678
          Total current assets              29,897,242    31,114,118
          
   DEFERRED CATALOG EXPENSES                 1,562,388     1,150,514
   
   PROPERTY, PLANT AND EQUIPMENT :
      Land                                       8,663         8,663
      Buildings                              1,595,228     1,595,228
      Machinery and equipment                5,989,572     5,661,315
      Furniture and fixtures                 2,413,875     2,427,527
      Leasehold improvements                 2,277,373     2,277,372
      
                                            12,284,711    11,970,105
      Less -- Accumulated depreciation      
      and amortization                      (6,892,358)   (6,638,319)
      
                                             5,392,353     5,331,786

   DEFERRED TAX ASSETS                       6,176,021     5,838,895

   COST IN EXCESS OF TANGIBLE NET ASSETS
   ACQUIRED,less accumulated amortization 
      of $1,156,000 in 1998 and $1,130,000                            
      in 1997                                3,258,272     2,959,114
      
   TRADEMARKS, less accumulated 
      amortization of $987,000 in 1998 
      and $935,000 in 1997                   3,312,092     3,364,046

   OTHER ASSETS, less accumulated 
      amortization of $1,067,000
      in 1998 and $1,119,000 in 1997           868,103       725,624
      

                                           $50,466,471   $50,484,097
</TABLE>
<PAGE>
<TABLE>
<CAPTION>                                    
<S>                                          <C>           <C>
CURRENT LIABILITIES :
      Accounts payable                       4,499,983     4,956,830
      Accrued property taxes                   310,191       294,882
      Other accrued liabilities                665,881     1,292,247
      Notes payable and capital lease               
         obligations, current portion          588,969       564,638

                                             6,065,024     7,108,597

   DEFERRED GAIN                                19,079        22,091
   NOTES PAYABLE AND CAPITAL LEASE 
   OBLIGATIONS, net of current portion       5,898,268     4,396,090
     
   COMMITMENTS AND CONTINGENCIES

   STOCKHOLDERS' EQUITY :
      Preferred stock, par value $0.01,
         100,000 shares authorized, no 
         shares outstanding in 1998 or 1997     -              -
      Common stock, par value $0.01,
         20,000,000 shares authorized,  
         9,163,124 and 9,158,749 shares
         issued in 1998 and 1997, 
         8,088,759 and 8,084,384 shares
         outstanding in 1998 and 1997           91,632        91,588
      Paid-in capital                       58,604,257    58,574,218
      Retained deficit                     (10,212,659)   (9,709,357)
      Treasury stock, at cost, 1,074,365 
         shares in 1998 and 1997            (9,999,130)   (9,999,130)
               
                                            38,484,100    38,957,319

                                          $ 50,466,471  $ 50,484,097

   The accompanying notes are an integral part of these financial statements.
   </TABLE>
   <PAGE>
   <TABLE>
             SPORT SUPPLY GROUP, INC. AND SUBSIDIARY
              CONSOLIDATED STATEMENTS OF OPERATIONS
                            UNAUDITED
   <CAPTION>
                                      For the Three Months Ended
                                      January 2,    December 27,
                                        1998           1996
   <S>                               <C>             <C>
   Net revenues                      $ 14,411,846    $ 14,037,795

   Cost of sales                        8,784,692       9,384,260
   
      Gross Profit                      5,627,154       4,653,535
     
   Selling, general and
      administrative expenses           6,550,641       7,212,631

      Loss before interest, other       
         income and taxes                (923,487)     (2,559,096)
      
   Interest expense                      (118,619)       (271,124)
   
   Other income, net                      279,523            (935)
   
      Loss from continuing operations
         before benefit from 
         income taxes                    (762,583)     (2,831,155)
     
   Benefit from income taxes              259,281         977,044
   
      Loss from continuing operations    (503,302)     (1,854,111)

   Discontinued operations:

      Loss from operations, net            -             (160,000)
      Loss on disposal, net                -           (3,360,000)
                                         
      Loss from discontinued operations    -           (3,520,000)
     
     
   Net loss                             $(503,302)    $(5,374,111)

   Basic and diluted loss per 
      common share:
         
      Continuing operations                 (0.06)          (0.24)
      Discontinued operations                0.00           (0.46)

      Net loss                            $ (0.06)     $    (0.70)

   Weighted average number of
      common shares outstanding - 
      Basic and Diluted                 8,084,617       7,679,120
   
   
   The accompanying notes are an integral part of these financial statements.
   </TABLE>
   <PAGE>
   <TABLE>              
                 SPORT SUPPLY GROUP, INC. AND SUBSIDIARY
                  CONSOLIDATED STATEMENTS OF CASH FLOWS
                                UNAUDITED
   <CAPTION>
                                                For The Three Months Ended
                                                January 2,   December 27,
                                                  1998          1996
   <S>                                          <C>          <C>
   CASH FLOWS FROM OPERATING ACTIVITIES:
      Net Loss                                  $(503,302)   $(5,374,111) 
      Adjustments to reconcile net loss
         to net cash used in operating
            activities --                      
         Loss on disposal of discontinued         
            operations                            -            3,520,000
         Depreciation and amortization            353,178        406,653
         Provision for allowances for 
            accounts receivable                    65,751         82,506
      Changes in assets and liabilities --
         Decrease in receivables                7,224,358      7,566,096
         Increase in inventories               (4,498,553)      (808,875)
         Increase in deferred catalogs
            and other current assets             (704,913)    (1,192,790)
         Decrease in payables                    (456,847)    (1,740,773)
         Increase (decrease) in                  
            accrued liabilities                  (911,057)       315,340
         Increase in other assets                (119,031)    (4,524,714)
      Other                                        (3,012)        (3,013)
      Discontinued operations - noncash
         charges and working capital changes          -        1,176,298

      Net cash provided by (used in)             
         operations activities                    446,572       (577,383)
     
   CASH FLOWS FROM INVESTING ACTIVITIES:
      Acquisitions of property, plant &        
         and equipment                           (140,534)         -
      Payments for acquisitions, net of        
         cash acquired                         (1,500,682)         -
      Proceeds from sale of investments           -               10,000

      Net cash provided by (used in)
         investing activities                  (1,641,216)        10,000
        
   CASH FLOWS FROM FINANCING ACTIVITIES:
      Proceeds from issuances of 
         notes payable                          1,197,139        858,178
      Payments of notes payable and
         capital lease obligations               (258,698)   (12,164,441)
      Proceeds from common stock issuances         30,083     12,000,000
     
      Net cash provided by financing              
         activities                               968,524        693,737
         
   Net change in cash                            (226,120)       126,354
   
   Cash, beginning of period                      602,779        577,888
  
   Cash, end of period                         $  376,659    $   704,242
   
   The accompanying notes are an integral part of these financial statements.
   </TABLE>
   <PAGE>
   <TABLE>
                 SPORT SUPPLY GROUP, INC. AND SUBSIDIARY
             CONSOLIDATED STATEMENTS OF CASH FLOWS - CONTINUED
                                UNAUDITED

   SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION:
   <CAPTION>
                                                For The Three Months Ended
                                                January 2,    December 27,
                                                  1998           1996
   <S>                                         <C>           <C>
   Cash paid during the period for interest    $   19,285    $   670,220 
   
   Cash paid during the period for 
   income taxes                                       856          -

   

                                                                            



   The accompanying notes are an integral part of these financial statements 
   </TABLE>
   <PAGE>
                   SPORT SUPPLY GROUP, INC. AND SUBSIDIARY
                  NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                  
   Basis of Presentation

   These  consolidated  financial  statements   reflect  all  normal   and
   recurring adjustments that are, in the opinion of management, necessary
   to present  a  fair  statement  of  Sport  Supply  Group,  Inc.'s  (the
   "Company" or "SSG")  consolidated financial position  as of January  2,
   1998 and the  results of  its operations  for the  three month  periods
   ended January 2,  1998 and  December 27, 1996.   In  January 1997,  the
   Company changed its  financial reporting year  end from  October 31  to
   September 30.  The Company is operating on a 52/53 week year ending  on
   the  Friday  closest  to  September  30.    Consequently,  results   of
   operations presented for the three month period ended December 27, 1996
   represent a different period than historically reported by the Company.

   The consolidated financial statements include  the accounts of SSG  and
   its wholly-owned subsidiary, Athletic Training Equipment Company, Inc.
   ("ATEC"), previously named Sport Supply Group International Holdings,
   Inc.  All significant intercompany accounts and transactions have  been
   eliminated in consolidation.  The consolidated financials also  include
   estimates and assumptions made by  management that affect the  reported
   amounts of assets and liabilities, the reported amounts of revenues and
   expenses, provisions for  and the disclosure  of contingent assets  and
   liabilities.  Actual  results  could  materially  differ  from  those
   estimates.

   During May 1996,  the Company sold  substantially all  of the  assets
   (other  than  cash  and  accounts  receivable)  of  its  Gold   Eagle
   Professional Golf  Products  Division (the  "Gold  Eagle  Division").
   Subsequent to  the  sale of  the  Gold Eagle  Division,  the  Company
   adopted a formal plan to dispose  of the remaining operations of  the
   Company's retail segment  (which previously included  the Gold  Eagle
   Division)  and   therefore  has   classified  these   operations   as
   discontinued.  On March 28, 1997,  SSG disposed of substantially  all
   of the  remaining  assets  of the  discontinued  operation  to  Nitro
   Leisure Products, Inc.,  a Delaware corporation.   As  a result,  the
   Company's  retail  segment  is  being  reported  as  a   discontinued
   operation  through  the   date  of  disposal   in  the   accompanying
   consolidated financial statements.

   Note 1 - Inventories

   Inventories are  stated  at the  lower  of cost  or  market.   Cost  is
   determined using the first-in, first-out method for items  manufactured
   by the  Company  and  weighted-average cost  for  items  purchased  for
   resale.  As  of January  2, 1998  and September  26, 1997,  inventories
   consisted of the following:
   <TABLE>
   <CAPTION>
                                       January 2,      September 26,
                                         1998              1997
     <S>                               <C>             <C>
     Raw materials                     $ 3,042,096     $2,410,009
     Work-in-progress                      269,548        113,170
     Finished and purchased goods       15,096,999     10,471,262

                                        18,408,643     12,994,441
     Less inventory reserve for           
     obsolete or slow moving items        (848,492)      (710,016)
    
                                       $17,560,151    $12,284,425
   </TABLE>
   <PAGE>
   Note 2 - Stockholders' Equity

   The Company maintains a stock option plan that provides up to 2,000,000
   shares of common stock for awards of incentive and non-qualified  stock
   options to directors  and employees of  the Company.   Under the  stock
   option plan, the exercise  price of options will  not be less than  the
   fair market value of the common stock at the date of grant or not  less
   than 110% of fair market value  for incentive stock options granted  to
   certain employees, as more fully described in the Amended and  Restated
   Stock Option Plan.  Options expire 10  years from the grant date, or  5
   years from  the  grant date  for  incentive stock  options  granted  to
   certain employees, or such earlier date  as determined by the Board  of
   Directors of  the Company  (or a  Stock Option  Committee comprised  of
   members of the Board of Directors).

   Transactions under the plan for the three months ended January 2, 1998
   and December 27, 1996 are summarized as follows:
   <TABLE>
   <CAPTION>
                                       Three Months Ended
                                     January 2,      December 27,
                                       1998             1996
      <S>                             <C>               <C>
      Options outstanding -      
         beginning of period          1,040,573         708,723
      Options granted                   182,300           6,250
      Options exercised                  (4,375)            --
      Options forfeited                   --            (23,250)
      Options outstanding -         
         end of period                1,218,498         691,723
         
      Weighted average prices            $7.30           $6.89
   <CAPTION>
                                     Stock Options         Stock Options
                                      Outstanding          Exercisable
                                  Wtd. Avg.   Wtd. Avg.            Wtd. Avg.
   Range of Exercise              Remaining   Exercise             Exercise
        Prices         Shares      Life        Price        Shares   Price
   <S>                 <C>         <C>        <C>          <C>       <C>
   $4.80 - $7.50       1,218,498   7.5 yrs.   $7.30        508,498   $7.12
   </TABLE>

   As  of  January  2,  1998  there  were  186,200  non-qualified  options
   outstanding that  were issued  outside the  plan.   Such  options  have
   exercise prices ranging from $6.88 to $15.00 per share.

   Note 3 - Notes Payable and Capital Lease Obligations

   As of January 2, 1998 and September 26, 1997, notes payable and capital
   lease obligations consisted of the following:
   <TABLE>
   <CAPTION>
                                               January 2,       September 26,
                                                 1998               1997
   <S>                                         <C>             <C>
   Note payable under revolving line
      of credit, interest at prime plus  
      1/2% (9.25% at January 2, 1998) 
      or LIBOR plus 2-1/4% (8.50% at
      January 2, 1998), due October 31,
      2000 collateralized by substantially
      all assets                               $ 4,198,992     $ 3,000,000
   <PAGE>
   Term loan, interest at LIBOR plus
     2-1/4% (8.50% at January 2, 1998), 
     payable in quarterly installments 
     plus accrued interest of $125,000
     through October 31, 2000,
     collateralized by substantially
     all assets                                  1,375,000       1,625,000

   Promissory note, noninterest           
      bearing, due June 30, 1999                   525,000          --

   Capital lease obligation,
     interest at 9.0%, payable
     in annual installments of            
     principal and interest totaling 
     $55,000 through August 2005                   290,599         290,599

   Other                                            97,646          45,129
   
      Total                                      6,487,239       4,960,728
      Less - current portion                      (588,969)       (564,638)
      Long-term debt and capital               
         lease obligations, net                $ 5,898,268      $4,396,090
         
   </TABLE>
   The Company  has a senior secured  credit  facility to  finance  its
   working capital requirements. The  Company's ability to borrow  funds
   under its revolving credit facility is based upon certain percentages
   of eligible trade accounts receivable  and eligible inventories.   On
   September 9,  1997, the  Company entered  into a  Second Amended  and
   Restated Loan and Security Agreement ("Agreement"), which includes  a
   senior credit  facility  of  $25,000,000  with  a  maturity  date  of
   October 31, 2000.   This Agreement provides for  a revolving line  of
   credit, a  letter of  credit facility,  a term  loan, and  additional
   loans to be made to SSG for the cost of certain capital  expenditures
   (up to a maximum of  $4,000,000) and reduced interest rates and fees.
   The Agreement  also contains  financial and  net worth  covenants  in
   addition to limits on  capital expenditures. As  of January 2,  1998,
   the Company was in compliance with the covenants in the senior credit
   facility.

   Amounts  outstanding   under   the   senior   credit   facility   are
   collateralized by  substantially all  assets of  the Company.  As  of
   January 2, 1998, the Company had the option of electing the revolving
   credit facility and the term loan to bear interest at the  prevailing
   LIBOR rate plus  2-1/4% (8.50% at  January 2, 1998)  or the  lender's
   prime rate plus 1/2% (9.25% at  January 2, 1998).  Historically,  the
   Company has elected the lower of  the interest rates available  under
   the facility.

   As of January 2,  1998, the Company  had borrowings of  approximately
   $4,199,000  outstanding   under   the  revolving   credit   facility,
   approximately $1,746,000 of letters of credit outstanding for foreign
   purchases of inventory, and availability of approximately $9,524,000.
   In addition, as of January 2, 1998, SSG had borrowings of  $1,375,000
   under the term  loan which is  payable in  quarterly installments  of
   principal and accrued interest of $125,000 through October 31, 2000.
   <PAGE>
   Note 4 - Net Earnings (Loss) Per Common Share

   In 1997, the Financial Accounting Standards Board issued Statement No.
   128, "Earnings Per Share".  Statement  No. 128 replaced the previously
   reported primary and fully  diluted earnings per share  with basic and
   diluted earnings per share.  Unlike  primary earnings per share, basic
   earnings per share excludes any dilutive effects of options, warrants,
   and convertible  securities.    Diluted  earnings  per  share  is very
   similar to the previously  reported fully diluted  earnings per share.
   All earnings per  share amounts for  all periods  have been presented,
   and where  necessary, restated  to conform  to  the Statement  No. 128
   requirements.
         
   The following table  sets forth the  computation of  basic and diluted
   earnings per share:
   <TABLE>
   <CAPTION>
   
                                          For the Three Months Ended
                                         January 2, 1998    December 27, 1996
      <S>                                   <C>             <C>
      Numerator:
      Net loss from continuing         
      operations                            ($503,302)      ($1,854,111)
      
      Numerator for basic and
      diluted earnings per
      share - loss available to      
      common stockholders                   ($503,302)      ($1,854,111)
      

      Denominator:
      Denominator for basic diluted
      earnings per share - weighted              
      average shares                        8,084,617         7,679,120
      
      Basic and diluted 
      earnings per share                     ($0.06)          ($0.24)

      
   </TABLE>
   <PAGE>
   Note 5 - Acquisitions

   During December 1997, the Company acquired  certain assets of Athletic
   Training Equipment Company, Inc. ("ATEC"),  a manufacturer of pitching
   machines for  cash,  a  noninterest bearing  promissory  note  and the
   assumption of certain liabilities.

   Note 6 - Recently Issued Accounting Pronouncements

   In 1997, the Financial Accounting Standards Board issued Statement No.
   130, "Reporting Comprehensive Income," which is required to be adopted
   in fiscal year 1999.   At that time,  the Company will  be required to
   disclose total  comprehensive  income  and  comprehensive  income  per
   share.     Comprehensive  income   is  defined   as  all   changes  in
   stockholders' equity  exclusive of  transactions with  owners  such as
   capital investments and dividends.


   Item 2.   Management's Discussion and  Analysis of Financial  Condition
             and Results of Operations

   Liquidity and Capital Resources

   The Company's working capital decreased approximately $173,000  during
   the three months ended January 2, 1998, from $24.0 million at September
   26, 1997 to $23.8 million  at January 2, 1998.   The small decrease in
   working capital is primarily a result  of: (i) a $5.3 million  increase
   in inventory associated with the seasonality of the Company's  business
   as well  as the  inventory acquired  from the  acquisition of  Athletic
   Training Equipment Company, Inc. ("ATEC") in December, 1997; and (ii) a
   $0.6 million decrease in accrued liabilities.  This increase in working
   capital was offset by a $6.2 million decrease in trade receivables  due
   to lower revenues  generated in  the first  fiscal quarter  of 1998  as
   compared to the fourth fiscal quarter of 1997.  The lower revenues  are
   a result of the seasonality of the Company's business.

   As of  January 2,  1998, the  Company had  total borrowings  under  its
   senior credit facility of approximately  $5.6 million including a  term
   loan of  $1.4 million  which is  payable in  quarterly installments  of
   principal and accrued  interest of $125,000  through October 31,  2000,
   outstanding letters of  credit for  foreign purchases  of inventory  of
   approximately $1.7  million,  and availability  of  approximately  $9.5
   million.  The net increase of  $949,000 in borrowings under the  senior
   credit facility compared to September  26, 1997 partially reflects  the
   cash payment for the ATEC acquisition in December, 1997.

   On September 9,  1997, the Company  entered into a  Second Amended  and
   Restated Loan  and Security  Agreement ("Agreement")  which includes  a
   senior credit facility of $25,000,000 with  a maturity date of  October
   31, 2000.  This  Agreement provides for a  revolving line of credit,  a
   letter of credit facility, a term loan, additional loans to be made  to
   SSG for the cost  of certain capital expenditures  (up to a maximum  of
   $4,000,000) and reduced  interest rates.   The Agreement also  contains
   financial and  net worth  covenants in  addition to  limits on  capital
   expenditures.

   The Company  believes  it will  satisfy  its short-term  and  long-term
   liquidity needs from  borrowings under its  senior credit facility  and
   cash flows from  operations.   As a  result of  reduced interest  rates
   included in the new credit agreement,  interest expense is expected  to
   be less in future operating periods as compared to fiscal year 1997.
   <PAGE>
   On May 28, 1997, the Company approved the repurchase of up to 1,000,000
   shares of its issued  and outstanding common stock  in the open  market
   and/or privately negotiated transactions.   Such purchases are  subject
   to price and availability of  shares, working capital availability  and
   any alternative  capital  spending programs  of  the Company.   As  of
   January 2, 1998, the Company repurchased  approximately 287,300 of its
   issued and outstanding common stock in the open market.  Except as 
   described below, the Company does not currently have any material  
   commitments for capital expenditures.

   Impact of Year 2000

   The Year 2000 Issue  is the result of  computer programs being  written
   using two digits rather than four digits to define the applicable year.   
   Some of the Company's computer programs that have time-sensitive software
   may recognize a date using "00" as  the year 1900 rather than the year
   2000.   This  could result  in  a failure  or  miscalculations causing
   disruptions of operations, including  a temporary inability to process
   transactions or engage in normal business activities.  The Company has
   determined that it will be necessary to replace significant portions of
   its software so that its computer systems will function properly with
   respect to dates in the year 2000 and thereafter.  The Company believes
   that with successful conversions to new software which are Year 2000
   compatible, the Year 2000 Issue will pose no significant operational  
   problems for its computer systems.  However, if such conversions are 
   not made, or are not completed timely, the Year 2000 Issue could have  
   a material impact on the operations of the Company.  The Company will 
   utilize internal and external resources to convert to, test and implement 
   the new software.  The Company anticipates completing the Year 2000 
   project during the calendar year 1999.  The Company is currently in  
   the process of receiving competitive bids from vendors and has not 
   determined the total cost of the Year 2000 Project, which cost will 
   be funded through operating cash flows and borrowings under the 
   Company's senior credit facility.  The majority of the costs associated 
   with the Year 2000 Project will be capitalized and amortized beginning 
   in fiscal year 2000.

   Results of Operations

   Net Revenues. Net revenues increased approximately $374,000 (2.7%) for
   the three month period ended  January 2, 1998 as  compared to the same
   period ended December 27, 1996. This increase in net revenues reflects
   increases in revenues  associated primarily  with the  Company's Youth
   and U.S.  Games divisions  as well  as  the Company's  new subsidiary,
   ATEC, which was  acquired on December 1, 1997.   These increases were
   partially offset by  a decrease  in Government  sales.   If Government
   spending  continues  to  be  reduced,  the  Company  may  continue  to
   experience a  decrease in  Government sales  in  future periods.   Net
   revenues were  also  adversely  impacted  because  the  Company mailed
   significantly less catalogs  to its customers  after consolidating the
   BSN, GSC,  and  Passons'  catalogs into  one  catalog.  The  benefits 
   from reducing catalog and postage  expenses are reflected in the "Selling,
   General and  Administrative  Expenses."    The  Company is constantly
   reviewing its methods to maximize revenue  growth and minimize expenses.  
   The Company  expects to  experience an increase in sales related to 
   sporting goods dealers and retailers as a result of the ATEC acquisition.
   <PAGE>
   Gross Profit.   Gross profit increased  approximately $974,000 (20.9%)
   for the three month  period ended January  2, 1998 as  compared to the
   same period ended December 27, 1996.  As a percentage of net revenues,
   gross profit increased from 33.2% to  39.1% for the three month period
   ended January 2,  1998 as compared  to the same  period ended December
   27, 1996. The dollar increase in gross  profit as well as the increase
   in gross profit as a percentage of net revenues were attributable to a
   prior year provision recorded for obsolete inventory of $950,000.

   Selling, General  and  Administrative  Expenses.    Operating expenses
   decreased approximately  $662,000 (9.2%)  for the  three  month period
   ended January 2,  1998 as compared  to the same  period ended December
   27,  1996.  As  a  percentage  of  net  revenues,  operating  expenses
   decreased from 51.4% to 45.5% for the three month period ended January
   2, 1998 as compared  to the same  period ended December  27, 1996. The
   dollar decrease in operating expenses for the three month period ended
   January 2, 1998 was primarily a result of the following:

   (i)    A decrease  in catalog expenses associated with the Company's
          consolidation of the BSN, GSC, and Passons' catalogs.

   (ii)   A  decrease in  professional  fees  and  expenses  primarily
          relating to  investment  banking,  financial  and  legal services
          provided to the Company during the period  ended December 27, 1996
          in connection  with the  Company's efforts to raise additional
          debt and equity financing.

   (iii)  A decrease in management information system expenses.


   Operating Profit (Loss).  Operating profit  for the three month period
   ended January 2,  1998 increased  approximately $1.6  million (63.9%),
   which reflects the  impact of  the (i) increase  in both  gross profit
   dollars as  well  as  gross profit  percentages  related  to increased
   sales, and (ii) the decrease in operating expenses as discussed above.

   Interest Expense.   Interest expense  decreased approximately $153,000
   (56.3%) for the three  month period ended January  2, 1998 as compared
   to the same period  ended December 27, 1996.  The decrease in interest
   expense resulted  from  lower  borrowing  levels  as  well  as reduced
   interest rates.  See Item 2 "Liquidity and Capital Resources".

   Other Income, Net. Other income increased approximately $280,000  for
   the three month period ended January 2, 1998 as compared to the  same
   period ended  December  27,  1996.  The  increase  in  other  income
   resulted from one year promotional agreements entered into between the 
   Company and certain corporate  sponsors of a  market segment.  In 
   addition, other income  includes  services  provided  to  Emerson  
   Radio  Corp. ("Emerson") such as human resources, advertising, 
   warehousing/distribution, and banking functions as provided in a 
   Management  Services Agreement between the Company and Emerson 
   effective May 1997.

   Provision (Benefit) for  Income Taxes.   The benefit  for income taxes
   decreased approximately  $718,000  for the  three  month  period ended
   January 2,  1998 as  compared to  the same  period ended  December 27,
   1996. The Company's effective  tax rate decreased from  34.5% to 34.0%
   for the three month  period ended January  2, 1998 as  compared to the
   same period ended December 27, 1996. 
   <PAGE>
   Net Earnings  (Loss) from  Continuing Operations.   Net  loss from
   continuing operations decreased  approximately $1.4  million  for  the
   three month  period ended  January 2,  1998, as  compared to  the  same
   period ended December 27, 1996.  Net loss per share from continuing
   operations decreased from a loss of ($0.24) to  ($0.06) for the  three
   month period   ended January  2, 1998 as  compared to  the same  period
   ended December 27, 1996.  The three month period ended January 2,  1998
   includes an increase of approximately  5.0% in weighted average  shares
   outstanding.
                                   
   Certain Factors  that  May  Affect the  Company's  Business  or  Future
   Operating Results

   This report contains various forward looking statements and information
   that are based on Management's beliefs  as well as assumptions made  by
   and information currently available to Management.   When used in  this
   report,  the  words  "anticipate",  "estimate",  "expect",   "predict",
   "project", and  similar expressions  are intended  to identify  forward
   looking statements.   Such  statements are  subject to  certain  risks,
   uncertainties and assumptions.   Should one or more  of these risks  or
   uncertainties  materialize,  or  should  underlying  assumptions  prove
   incorrect, actual results may  vary materially from those  anticipated,
   expected or projected.   Among the key factors  that may have a  direct
   bearing on the Company's results are set forth below.

   Future trends  for  revenues  and  profitability  remain  difficult to
   predict.  The Company continues to  face many risks and uncertainties,
   including: general  and  specific market  economic  conditions, United
   States Government sales,  risk of  nonpayment of  accounts receivable,
   competitive factors, and foreign supplier related issues.

   The general economic condition in the U.S. could affect pricing on raw
   materials  such  as   metals  and   other  commodities  used   in  the
   manufacturing of certain  products.  The  Company believes  it will be
   able to  pass any  significant price  increases  on to  its customers;
   however, any price increases could have  an adverse effect on revenues
   and costs.

   Approximately 7% of the Company's institutional  sales are made to the
   U.S.  Government,   a  majority   of  which   are  made   to  military
   installations.   Anticipated  reductions in  U.S.  Government spending
   could reduce  funds  available  to  various  government  customers for
   sports related equipment,  which could adversely  affect the Company's
   results of operations.

   The Company ships  approximately 80%  of its products  using United
   Parcel Service ("UPS"). As experienced in 1997, a strike by any of  
   the Company's major carriers could adversely affect the Company's results  
   of operations due to not being able to deliver its products in  a timely 
   manner and using other more expensive freight  carriers.  Although the 
   Company has analyzed the cost benefit effect of using other carriers, 
   the Company continues to utilize UPS for the majority of its small 
   package shipments.

   Management continues to closely monitor orders and the creditworthiness 
   of its customers.  The Company has not experienced abnormal increases in  
   losses associated with  accounts receivable; however, credit risks  
   associated with the youth league division are considered by the Company 
   to be greater than any other division.  The Company has made allowances 
   for the  amount it believes to be adequate to properly reflect the risk   
   to accounts receivable; however, unforeseen market conditions may compel  
   the Company to increase the allowances.
   <PAGE>
   The sports related equipment market in  which the Company participates
   is highly competitive.  SSG competes  principally in the institutional
   market with local sporting goods dealers, as well as other direct mail
   companies.  While large  sporting goods companies  dominate the market
   of sporting goods in  the United States, the  Company does not compete
   with such companies.

   The Company derives a  significant portion of its  revenues from sales
   of  products  purchased   directly  from   foreign  suppliers  located
   primarily in the Far East.  In  addition, the Company believes many of
   the products  it purchases  from  domestic suppliers  are  produced by
   foreign manufacturers.    The Company  is  subject to  risks  of doing
   business abroad, including  delays in  shipments, adverse fluctuations
   in currency exchange rates,  increases in import  duties, decreases in
   quotas, changes in  custom regulations  and political  and/or economic
   turmoil.  The  occurrence of  any one or  more of  the foregoing could
   adversely affect the Company's operations.

   Item 3.  Quantitative and Qualitative Disclosures About Market Risk

        Not Applicable


   PART II.  OTHER INFORMATION

   Item 1.   Legal Proceedings

   The Company from time  to time becomes involved  in various claims  and
   lawsuits incident  to  its  business  (primarily  relating  to  product
   liability issues).  In the opinion  of management of SSG, any  ultimate
   liability arising out of currently pending claims and lawsuits will not
   have a material  effect on the  financial condition or  the results  of
   operations of SSG.

   Item 2.   Changes in Securities

        (a)  Not applicable.

        (b)  Not applicable.

   Item 3.   Defaults Upon Senior Securities

        (a)  Not applicable.

        (b)  Not applicable.

   Item 4.   Submission of Matters to a Vote of Security Holders

   The Company's Annual Meeting of Stockholders was held on January 13,
   1998.  The only item submitted to the stockholders was a proposal to
   elect (6) persons to serve as Directors of the Company.  The results
   /of the vote on this proposal are as follows:
   <PAGE>
                           ELECTION OF DIRECTORS

             Directors              Votes For        Votes
                                                    Withheld
                                                    
        (1)  Geoffrey P. Jurick     7,873,757        41,716

        (3)  Peter S. Blumenfeld    7,880,603        34,870

        (4)  John P. Walker         7,880,844        34,629

        (5)  Peter G. Bunger        7,881,219        34,254

        (6)  Johnson C. S. Ko       7,881,219        34,254

        (7)  Thomas P. Treichler    7,881,219        34,254


   Item 5.   Other Information

        Not applicable

   Item 6.   Exhibits and Reports on Form 8-K

                             Item

   (a)(1)    Exhibit 3.1 --     Amended and Restated Certificate of 
                                Incorporation of the Company (incorporated 
                                by reference from Exhibit 4.1 to the Company's 
                                Registration Statement on Form S-8 
                                (Registration No. 33-80028)).

   (a)(2)    Exhibit 3.1.1 --   Certificate of Amendment of Amended and 
                                Restated Certificate of Incorporation to the 
                                Company (incorporated by reference from 
                                Exhibit 4.1 to the Company's Registration
                                Statement on Form S-8 
                                (Registration No. 33-80028)).

   (a)(3)    Exhibit 3.2 --     Amended and Restated Bylaws of the Company
                                (incorporated by reference from Exhibit 3.2 
                                to the Company's Report on Form 10-K for the 
                                year ended November 1, 1996).

   (a)(4)    Exhibit 4.1 --     Specimen of Common Stock Certificate 
                                (incorporated by reference from Exhibit 4.1
                                to the Company's Registration Statement on 
                                Form S-1 (Registration No. 33-39218)).

   (a)(5)    Exhibit 4.2 --     Warrant Agreement entered into between the
                                Company and Warrant Agent, including form of 
                                Warrant, relating to the purchase of up to
                                1,300,000 shares of the Company's common stock 
                                for $25.00 per share, which expires on
                                December 15, 1998 (incorporated by reference 
                                from Exhibit 4.2 to the Company's Registration
                                Statement on Form S-3 
                                (Registration No. 33-71574)).
   
   
   
   <PAGE>
   (a)(6)    Exhibit 4.3 --     Warrant Agreement entered into between the 
                                Company and Emerson relating to the purchase 
                                of up to 1,000,000 shares of the Company's 
                                common stock for $7.50 per share,which expires 
                                on December 10, 2001 (incorporated by 
                                reference from Exhibit 4(a) to the Company's
                                Report on Form 8-K filed on December 12, 1996.

   *(a)(16)  Exhibit 27    --   Financial Data Schedule


   (b)  No Reports on Form 8-K were filed during the quarter ended 
        January 2, 1998.
   ----------------------------------
   *  Filed Herewith

                              SIGNATURES

   Pursuant to the requirements  of the Securities  Exchange Act of  1934,
   the Company has duly caused this report  to be signed on its behalf  by
   the undersigned thereunto duly authorized.

                                 SPORT SUPPLY GROUP, INC.


   February 16, 1998                       By: /s/ John P. Walker
                                      John P. Walker
                                      Executive Vice President and
                                      Chief Financial Officer


                              INDEX TO EXHIBITS


   ITEM


   Exhibit 27    --     Financial Data Schedule
   



<TABLE> <S> <C>

<ARTICLE> 5
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          OCT-02-1998
<PERIOD-END>                               JAN-02-1998
<CASH>                                         376,659
<SECURITIES>                                         0
<RECEIVABLES>                                8,625,426
<ALLOWANCES>                               (1,265,000)
<INVENTORY>                                 17,560,151
<CURRENT-ASSETS>                            30,234,368
<PP&E>                                      12,284,711
<DEPRECIATION>                             (6,892,358)
<TOTAL-ASSETS>                              50,466,471
<CURRENT-LIABILITIES>                        6,065,024
<BONDS>                                              0
                                0
                                          0
<COMMON>                                        91,632
<OTHER-SE>                                  38,392,468
<TOTAL-LIABILITY-AND-EQUITY>                50,466,471
<SALES>                                     14,411,846
<TOTAL-REVENUES>                            14,411,846
<CGS>                                        8,784,692
<TOTAL-COSTS>                                6,550,641
<OTHER-EXPENSES>                               279,523
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                             118,619
<INCOME-PRETAX>                              (762,583)
<INCOME-TAX>                                 (259,281)
<INCOME-CONTINUING>                          (503,302)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                 (503,302)
<EPS-PRIMARY>                                   (0.06)
<EPS-DILUTED>                                   (0.06)
        

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