LIFETIME HOAN CORP
10-Q, 1998-05-14
CUTLERY, HANDTOOLS & GENERAL HARDWARE
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                                     6
                                 FORM 10-Q
                                     
                  U.S. SECURITIES AND EXCHANGE COMMISSION
                          Washington, D.C. 20549
                                     
               QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF
                                     
                    THE SECURITIES EXCHANGE ACT OF 1934
                                     
For quarter ended March 31, 1998

Commission file number 1-19254

                                     
                         Lifetime Hoan Corporation
          (Exact name of registrant as specified in its charter)

Delaware                                               11-2682486
(State or other jurisdiction of incorporation or organization)
(I.R.S. Employer Identification No.)

One Merrick Avenue, Westbury, NY                                 11590
(Address of principal executive offices)               (Zip Code)

Registrant's telephone number, including area code  (516) 683-6000
                                     
                               Not applicable
(Former name, former address and former fiscal year, if changed since last
                                  report)


Indicate by check mark whether the registrant (1) has filed all  reports
required  to be filed by Section 13 or 15(d) of the Securities  Exchange
Act  of 1934 during the preceding 12 months (or for such shorter periods
that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days.
Yes X No

                   APPLICABLE ONLY TO CORPORATE ISSUERS
Indicate the number of shares outstanding of each of the issuer's classes
of common stock, as of the latest practicable date.
Common Stock, $.01 Par Value 12,565,325 shares outstanding as of April 30,
                                   1998
                                     
                                     
                                   INDEX
                                     
                         LIFETIME HOAN CORPORATION


PART I. FINANCIAL INFORMATION

Item 1. Financial Statements (Unaudited)

Condensed Consolidated Balance Sheets as of March 31, 1998
    and December 31, 1997                                       3

Condensed Consolidated Statements of Income for the
    Three months ended March 31, 1998 and 1997                  4

Condensed Consolidated Statement of Changes in Stockholders' Equity for the
    Three months ended March 31, 1998                           5

Condensed Consolidated Statements of Cash Flows for the
    Three months ended March 31, 1998 and 1997                  6

Notes to Condensed Consolidated Financial Statements for the
    Three months ended March 31, 1998                           7


Item 2. Management's Discussion and Analysis of Financial Condition
    and Results of Operations                                   8


PART II. OTHER INFORMATION                                     10

SIGNATURES                                                     12


ITEM 1.  FINANCIAL STATEMENTS

                   CONDENSED CONSOLIDATED BALANCE SHEETS
                         LIFETIME HOAN CORPORATION
                     (in thousands, except share data)
<TABLE>
<CAPTION>
<S>                                         <C>           <C>
                                             March 31,         
                                               1998        December 31
                                            (unaudited)       1997
ASSETS                                                         
CURRENT ASSETS                                                 
Cash and cash equivalents                        $5,596        $7,773
Accounts receivable, less allowances of                              
$1,019 in 1998 and
      $851 in 1997                               12,070        13,274
Merchandise inventories                          46,466        42,763
Prepaid expenses                                  3,197         3,290
Deferred income taxes                               591           439
Other current assets                              2,509         2,170
     TOTAL CURRENT ASSETS                        70,429        69,709
                                                                     
PROPERTY AND EQUIPMENT, net                       9,672         9,434
EXCESS OF COST OVER NET ASSETS ACQUIRED,net       1,824         1,841
OTHER INTANGIBLES,  net                          10,852        10,950
OTHER ASSETS                                      1,026         1,023
                    TOTAL ASSETS                $93,803       $92,957
                                                                     
                                                                     
LIABILITIES AND STOCKHOLDERS' EQUITY                                 
CURRENT LIABILITIES                                                  
Accounts payable and trade acceptances           $3,067        $5,360
Accrued expenses                                  7,062         6,152
Income taxes                                      1,420           539
     TOTAL CURRENT LIABILITIES                   11,549        12,051
                                                                     
STOCKHOLDERS' EQUITY                                                 
Common Stock, $.01 par value, authorized                             
25,000,000 shares;
issued and outstanding 12,564,109 in 1998                            
and 12,522,246 in 1997                              126           125
Paid-in capital                                  75,522        75,307
Retained earnings                                 7,571         6,443
Notes receivable for shares issued to             (908)         (908)
stockholders
Deferred compensation                              (57)          (61)
     TOTAL STOCKHOLDERS' EQUITY                  82,254        80,906
                                                                     
    TOTAL LIABILITIES AND                              
        STOCKHOLDERS' EQUITY                    $93,803       $92,957
                                                               

                                  
      See notes to condensed consolidated financial statements.
                                     
                                     
                                     
                CONDENSED CONSOLIDATED STATEMENTS OF INCOME
                                (unaudited)
                         LIFETIME HOAN CORPORATION
                   (in thousands, except per share data)
                                     

</TABLE>
<TABLE>
<CAPTION>
<S>                                           <C>           <C>
                                                 Three Months Ended
                                                     March 31,
                                                  1998       1997
                                                         
Net sales                                        $21,868       $21,108
Cost of sales                                     11,472        11,133
                                                  10,396         9,975
                                                                      
Selling, general and administrative expenses       7,370         7,737
                                                                      
INCOME FROM OPERATIONS                             3,026         2,238
                                                                      
Interest expense                                       0            23
Other (income), net                                 (85)          (40)
                                                                      
INCOME BEFORE INCOME TAXES                         3,111         2,255
                                                                      
Provision for federal, state and local                                
  Income taxes                                     1,200           892
                                                                      
NET INCOME                                        $1,911        $1,363
                                                                                                                      
NET INCOME PER SHARE-BASIC AND DILUTED             $0.15         $0.11
                                                         


                                     
                                     
                                     
         See notes to condensed consolidated financial statements.



       CONDENSED CONSOLIDATED STATEMENT OF CHANGES IN STOCKHOLDERS' EQUITY

                                   (unaudited)
                                        
                            LIFETIME HOAN CORPORATION
                                 (in thousands)
                                        

</TABLE>
<TABLE>
<CAPTION>
<S>                 <C>     <C>      <C>       <C>         <C>           <C>          <C>
                                                          Notes        
                  Common   Stock   Paid-in   Retained   Receivable     Deferred   
                  Shares   Amount  Capital   Earnings     from       Compensation    Total
                                                       Stockholders    
                                                       
Balance at                                                                          
December 31,1997   12,522   $125   $75,307    $6,443      ($908)         ($61)      $80,906
                                                                                    
Exercise of stock                                                                               
 options               42      1       215                                              216
                                                                                    
Net income for the                                                                  
 three months ended                                                                  
 March 31, 1998                                1,911                                  1,911
                              
                                                                                    
Cash Dividend                                  (783)                                  (783)
                                                                                    
Amortization of                                                                     
 deferred                                                                    
 compensation                                                                4            4
                                                                                    
Balance at                                                                          
 March 31, 1998   12,564   $126  $75,522      $7,571       ($908)         ($57)      $82,254
                                                                                                                                
                                        
            See notes to condensed consolidated financial statements.
                                        
                                        
                                        
                                     
              CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                (unaudited)
                         LIFETIME HOAN CORPORATION
                              (in thousands)




</TABLE>
<TABLE>
<CAPTION>
<S>                                           <C>          <C>
                                                     Three        Three
                                                     Months       Months
                                                     Ended        Ended
                                                    March 31,    March 31,
                                                      1998         1997
OPERATING ACTIVITIES                                         
Net income                                            $1,911       $1,363
Adjustments to reconcile net income to net cash                           
provided by / (used in) operating activities:                                
Depreciation and amortization                            527          403
Deferred tax (benefit)                                 (152)         (27)
Provision for losses on accounts receivable               61           10
Reserve for sales returns and allowances                  84          105
Changes in operating assets and liabilities:                                   
Accounts receivable                                    1,059        1,869
Merchandise inventories                              (3,702)      (1,678)
Prepaid expenses, other current assets                            
  and other assets                                     (248)          371
Accounts payable and trade acceptances                            
  and accrued expenses                               (1,383)      (1,286)
Income taxes payable                                     880        (421)
                                                                  
NET CASH (USED IN) / PROVIDED BY                                  
OPERATING ACTIVITIES                                   (963)          709
                                                                  
INVESTING ACTIVITIES                                              
Purchase of property and equipment, net                (647)        (326)
                                                                  
NET CASH (USED IN) INVESTING ACTIVITIES                (647)        (326)
                                                                  
FINANCING ACTIVITIES                                              
Repayment of short term borrowings, net                    0      (1,000)
Proceeds from the exercise of stock options              216          128
Cash Dividend Paid                                     (783)
                                                                  
NET CASH (USED IN) FINANCING ACTIVITIES                (567)        (872)                                 
                                                                                                 
(DECREASE) IN CASH AND CASH EQUIVALENTS              (2,177)        (489)                         
                                                    
Cash and cash equivalents at beginning of              
 period                                                7,773        1,093
                                                                  
CASH AND CASH EQUIVALENTS AT END OF PERIOD            $5,596         $604
                                                             
    See notes to condensed consolidated financial statements.
                                                             
       NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                            (unaudited)
                     LIFETIME HOAN CORPORATION

Note  A  -  Basis  of  Presentation   The  accompanying  unaudited
condensed consolidated financial statements have been prepared  in
accordance  with  generally  accepted  accounting  principles  for
interim financial information and with the instructions to Form 10-
Q  and  Article  10 of Regulation S-X. Accordingly,  they  do  not
include all of the information and footnotes required by generally
accepted  accounting principles for complete financial statements.
In  the  opinion  of  management, all adjustments  (consisting  of
normal  recurring  accruals)  considered  necessary  for  a   fair
presentation have been included. Operating results for  the  three
month  period ended March 31, 1998 are not necessarily  indicative
of  the  results that may be expected for the year ending December
31,   1998.  For  further  information,  refer  to  the  financial
statements and footnotes thereto included in the Company's  Annual
Report on Form 10-K for the year ended December 31, 1997.

Note B - Inventories
Merchandise inventories, principally finished goods, are  recorded
at the lower of cost (first-in, first-out basis) or market.

Note C - Line of Credit Agreement
The  Company has available an unsecured $25,000,000 line of credit
with  a  bank  (the  "Line")  which may  be  used  for  short-term
borrowings  or  letters  of credit.  As of  March  31,  1998,  the
Company had $16,592,000 of letters of credit and trade acceptances
outstanding  and no borrowings. The line is cancelable  by  either
party at any time. Borrowings under the Line bear interest payable
daily  at  a negotiated short term borrowing rate. The Company  is
charged a nominal fee on the entire Line.

Note D - Capital Stock
Cash  Dividends:  On January 20, 1998, the Board of  Directors  of
the  Company  declared a quarterly cash dividend  of  $0.0625  per
share  to  shareholders of record on February  5,  1998,  paid  on
February  19,  1998 and on April 22, 1998 the Board  of  Directors
declared  another regular quarterly cash dividend of  $0.0625  per
share to shareholders of record on May 5, 1998, to be paid on  May
19, 1998.

Earnings  Per  Share:  In February 1997, the Financial  Accounting
Standards  Board  issued Statement No. 128,  Earnings  Per  Share.
Statement No. 128 replaced the calculation of primary earnings per
share  and fully diluted earnings per share with basic and diluted
earnings  per  share.  Unlike primary earnings  per  share,  basic
earnings  per  share  excludes any dilutive  effects  of  options,
warrants, and convertible securities.  Diluted earnings per  share
is  very similar to the previously reported fully diluted earnings
per  share.   All earnings per share amounts have been  presented,
and  where appropriate, restated to conform to Statement  No.  128
requirements.

The  following  table  sets  forth the computation  of  basic  and
diluted earnings per share:

</TABLE>
<TABLE>                                                             
<CAPTION>                                                
<S>                                                <C>        <C>
                                                Three Months Ended
                                                    March 31,
                                               (in thousands, except
                                                  per share data)
                                                 1998         1997
                                                                   
Numerator for basic and diluted earnings per   
share - net income                              $1,911        $1,363
Denominator:                                                       
 Denominator for basic earnings per share -     
 weighted average shares                        12,538        12,417
Effect of dilutive securities:                                     
Employee stock options                             287           383
Denominator for diluted earnings per share -               
adjusted weighted-average                       
shares and assumed conversions                  12,825        12,800
                                                                   
Net income per share - basic                     $0.15         $0.11
                                                                   
Net income per share - diluted                   $0.15         $0.11

                                 
ITEM 2.            MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                   FINANCIAL CONDITION AND RESULTS OF OPERATIONS

RESULTS OF OPERATIONS

The following table sets forth income statement data of the
Company as a percentage of net sales for the periods indicated
below.


</TABLE>
<TABLE>                                 
<CAPTION>                                           
<S>                                       <C>         <C>
                                                             
                                         Three Months Ended
                                             March 31,
                                          1998        1997    
                                                            
Net Sales                                 100.0  %    100.0  %
Cost of sales                              52.5        52.7   
Gross profit                               47.5        47.3   
Selling, general and administrative        33.7        36.7   
expenses
Income from operations                     13.8        10.6   
Other (income), expense                   (0.4)       (0.1)   
Income before income taxes                 14.2        10.7   
Income taxes                                5.5         4.2   
Net Income                                  8.7  %      6.5  %



                 Three Months Ended March 31, 1998
           Compared to Three Months ended March 31, 1997

Net Sales
Net  sales  for the three months ended March 31, 1998  were  $21.9
million, an increase of $760,000 or 3.6% from the comparable  1997
period.  Excluding  sales  from the Company's  Farberware  outlet
stores,  net sales in the core business increased by approximately
12%  in  1998.  The sales growth was due principally to  increased
shipments  of Hoffritz and Farberware branded products, partially
offset by lower sales in non-branded products.

Net sales from the Farberware outlet stores were $1.1 million  in
1998,  as  compared to $2.5 million for the comparable  period  in
1997.   The  lower  sales  in the 1998 period  resulted  from  the
restructuring of the operations of the outlet stores  pursuant  to
an  agreement with Meyer Corporation which became effective in the
third  quarter  of 1997.  Under the terms of the  agreement  Meyer
Corporation  receives all revenue from sales of cookware  products
in  the  Farberware outlet stores and is responsible for 62.5%  of
the operating expenses.

Gross Profit
Gross  profit for the three months ended March 31, 1998 was  $10.4
million,  an  increase  of 4.2% from the comparable  1997  period.
Gross  profit as a percentage of net sales improved to  47.5%  due
primarily to a favorable change in the overall sales product mix.

Selling, General and Administrative Expenses
Selling, general and administrative expenses for the three  months
ended  March 31, 1998 were $7.4 million, a decrease of  4.8%  from
the comparable 1997 period.  Excluding the expenses related to the
outlet  stores,  S,G&A expenses increased in the 1998  quarter  by
8.8%.  This increase was primarily attributable to higher  selling
and distribution expenses related to the 12% sales increase in the
core business.

Selling,  general and administrative expenses for the  Farberwarer
outlet  stores  decreased by $910,000 in 1998 as compared  to  the
comparable  period  in 1997, reflecting the restructuring  of  the
operations of the outlet stores.

Forward  Looking Statements:  This Quarterly Report on  Form  10-Q
contains certain forward-looking statements within the meaning  of
the  "safe harbor" provisions of the Private Securities Litigation
Reform  Act of 1995, including statements concerning the Company's
future  products, results  of operations  and  prospects.  These
forward-looking statements  involve  risks  and   uncertainties,
including   risks  relating  to  general  economic  and   business
conditions, including changes which could affect customer  payment
practices or consumer spending; industry trends; the loss of major
customers;  changes  in  demand for the  Company's  products;  the
timing of orders received from customers; cost and availability of
raw  materials;  increases in costs relating to manufacturing  and
transportation  of  products; dependence  on  foreign  sources  of
supply  and foreign manufacturing; and the seasonal nature of  the
business as detailed elsewhere in this Quarterly Report on Form 10-
Q  and  from  time  to  time  in the Company's  filings  with  the
Securities and Exchange Commission.  Such statements are based  on
management's current expectations and are subject to a  number  of
factors  and  uncertainties which could cause  actual  results  to
differ  materially  from  those described in  the  forward-looking
statements.

LIQUIDITY AND CAPITAL RESOURCES

The  Company  has an unsecured $25,000,000 line of credit  with  a
bank  (the "Line") which may be used for short term borrowings  or
letters  of  credit and trade acceptances.  Borrowings  under  the
Line  bear  interest  payable daily at  a  negotiated  short  term
borrowing rate. The Company is charged a nominal fee on the entire
Line. As of March 31, 1998, the Company had $16,592,000 of letters
of  credit and trade acceptances outstanding under the Line and no
borrowings and, as a result, the availability under the  Line  was
$8,408,000. The Line is cancelable by either party at any time.

At  March  31, 1998, the Company had cash and cash equivalents  of
$5.6  million  versus  $7.8  million at  December  31,  1997.  The
decrease  is  primarily  attributable to the  Company's  increased
inventory levels, decreased accounts payable and trade acceptances
and  the  cash dividend paid in February 1998, offset by decreased
accounts  receivable,  increased accrued  expenses  and  increased
income taxes payable.

On  April 22, 1998 the Board of Directors declared another regular
quarterly  cash  dividend of $0.0625 per share to shareholders  of
record  on May 5, 1998, to be paid on May 19, 1998.  The  dividend
to be paid will be $783,000.

The  Company estimates that approximately $6.0 million of  capital
expenditures  will  be incurred in 1998.  These  expenditures  are
primarily for the equipment and a management system to be used  in
a   new,  more  modern,  leased  distribution  facility,  and  the
installation   of  a  new  financial  reporting   system.    These
expenditures  will be financed from current operations,  cash  and
cash equivalents and, if needed, short term borrowings.

Products  are sold to retailers primarily on 30-day credit  terms,
and to distributors primarily on 60-day credit terms.

The   Company   believes  that  its  cash  and  cash  equivalents,
internally  generated funds and its existing  credit  arrangements
will  be  sufficient to finance its operations  for  the  next  12
months.

The results of operations of the Company for the periods discussed
have  not  been  significantly affected by  inflation  or  foreign
currency  fluctuation. The Company negotiates its purchase  orders
with  its  foreign manufacturers in United States  dollars.  Thus,
notwithstanding   any  fluctuation  in  foreign  currencies,   the
Company's  cost  for any purchase order is not subject  to  change
after the time the order is placed. However, the weakening of  the
United  States dollar against local currencies could lead  certain
manufacturers  to increase their United States dollar  prices  for
products. The Company believes it would be able to compensate  for
any such price increase.

The   Company   is   in   the  process   of   installing   a   new
financial/accounting  system and a separate  warehouse  management
system  which  the  Company  believes will  significantly  enhance
capabilities.  These systems are expected to be fully  operational
by  the  middle of 1999 and be Year 2000 compliant.   The  Company
also  has  initiated  discussions with its significant  suppliers,
large  customers and financial institutions to ensure  that  those
parties  have  appropriate plans to remedy Year 2000 issues  where
their  systems interface with the Company's systems  or  otherwise
impact  its  operations.  The Company will assess  the  extent  to
which  its  operations are vulnerable should  those  organizations
fail to remedy properly their computer systems.  While the Company
believes  its  planning efforts are adequate to address  its  Year
2000 concerns, there can be no guarantee that the systems of other
companies on which the Company's systems and operations rely  will
be converted on a timely basis and will not have a material effect
on the Company.


PART II - OTHER INFORMATION

Item 6. Exhibit(s) and Reports on Form 8-K.

     (a) Exhibit(s) in the first quarter of 1998:

Exhibit No.     Description
27              Financial Data Schedule


     (b) Reports on Form 8-K in the first quarter of 1998: NONE



Exhibit 27.  Financial Data Schedule

                     Lifetime Hoan Corporation
                                 
                      Financial Data Schedule
                                 
             Pursuant to Item 601(c) of Regulation S-K
                                 
  This schedule contains summary financial information extracted
      from the financial statements included in the form 10-Q
  and is qualified in its entirety by reference to such financial
                            statements
            for the three months ended March 31, 1998.
               (in thousands, except per share data)

</TABLE>
<TABLE>    
<CAPTION>                                     
<S>                     <C>                                       <C>
Item              Item Description                              Amount
Number
                                                   
5-02(1)         Cash and Cash Items                       $      5,596
5-02(2)         Marketable Securities                     $          0
5-02(3)(a)(1)   Notes and Accounts Receivable - Trade     $     12,145
5-02(4)         Allowances for Doubtful Accounts          $         75           Accounts
5-02(6)         Inventory                                 $     46,466
5-02(9)         Total Current Assets                      $     70,429
5-02(13)        Property, Plant and Equipment             $     15,576
5-02(14)        Accumulated Depreciation                  $      5,904
5-02(18)        Total Assets                              $     93,803
5-02(21)        Total Current Liabilities                 $     11,549
5-02(22)        Bonds, Mortgages and Similar Debt         $          0           Debt
5-02(28)        Preferred Stock - Mandatory Redemption    $          0           Redemption
5-02(29)        Preferred Stock - No Mandatory Redemption $          0           Redemption
5-02(30)        Common Stock                              $        126
5-02(31)        Other Stockholders' Equity                $     82,128
5-02(32)        Total Liabilities and Stockholders'
                 Equity                                   $     93,803           Stockholders' Equity
5-03(b)1(a)     Net Sales of Tangible Products            $     21,843
5-03(b)1        Total Revenues                            $     21,868
5-03(b)2(a)     Cost of Tangible Goods Sold               $     11,472
5-03(b)2        Total Costs and Expenses Applicable                               Applicable
                 to Sales and Revenues                    $     11,472
5-03(b)3        Other Costs and Expenses                  $          0
5-03(b)5        Provision for Doubtful Accounts           
                 and Notes                                $         61
5-03(b)(8)      Interest and Amortization of Debt    
                 Discount                                 $          0
5-03(b)(10)     Income Before Taxes and Other Items       $      3,111 
5-03(b)(11)     Income Tax Expense                        $      1,200
5-03(b)(14)     Income/Loss Continuing Operations         $      1,911  
5-03(b)(15)     Discontinued Operations                   $          0
5-03(b)(17)     Extraordinary Items                       $          0
5-03(b)(18)     Cumulative effect - Changes in               
                 Accounting Principles                    $          0              
5-03(b)(19)     Net Income or Loss                        $      1,911
5-03(b)(20)     Earnings Per Share - Primary              $       0.15
5-03(b)(20)     Earnings Per Share - Fully Diluted        $       0.15
  


                           SIGNATURES
                                
                                
Pursuant  to the requirements of the Securities Exchange  Act  of
1934, the registrant has duly caused this report to be signed  on
its behalf by the undersigned thereunto duly authorized.






                    Lifetime Hoan Corporation

                                                  May 14, 1998
                    /s/ Milton Cohen
                    __________________________________
                    Milton L. Cohen
                    Chairman of the Board of Directors
                    and President
                    (Principal Executive Officer)


                                                  May 14, 1998
                    /s/ Robert McNally
                    __________________________________
                    Robert McNally
                    Vice President - Finance and Treasurer
                    (Principal Financial and Accounting Officer)
                                
                                

                                

                                

                                


                                


</TABLE>


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