AMERISERV FOOD CO
S-4/A, 1997-11-10
GROCERIES, GENERAL LINE
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<PAGE>   1
 
   
   AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON NOVEMBER 10, 1997.
    
 
                                                      REGISTRATION NO. 333-38337
================================================================================
 
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                            ------------------------
   
                                AMENDMENT NO. 2
    
 
                                       TO
 
                                    FORM S-4
                             REGISTRATION STATEMENT
                                     UNDER
                           THE SECURITIES ACT OF 1933
                            ------------------------
 
                      AMERISERVE FOOD DISTRIBUTION, INC.*
              (EXACT NAME OF REGISTRANT SPECIFIED IN ITS CHARTER)
 
<TABLE>
<S>                            <C>                            <C>
           NEBRASKA                         5142                        47-0464089
(STATE OR OTHER JURISDICTION OF  (PRIMARY STANDARD INDUSTRIAL        (I.R.S. EMPLOYER
INCORPORATION OR ORGANIZATION)   CLASSIFICATION CODE NUMBER)      IDENTIFICATION NUMBER)
</TABLE>
 
                        17975 WEST SARAH LANE, SUITE 100
                          BROOKFIELD, WISCONSIN 53045
                                 (414) 792-9300
(ADDRESS, INCLUDING ZIP CODE, AND TELEPHONE NUMBER, INCLUDING AREA CODE, OF THE
                     COMPANY'S PRINCIPAL EXECUTIVE OFFICES)
 
                            ------------------------
 
<TABLE>
<S>                                           <C>
                                                     Copies of all communications to:
               DONALD J. ROGERS                           ADAM O. EMMERICH, ESQ.
           CHIEF FINANCIAL OFFICER                    WACHTELL, LIPTON, ROSEN & KATZ
      AMERISERVE FOOD DISTRIBUTION, INC.                   51 WEST 52ND STREET
       17975 WEST SARAH LANE, SUITE 100                  NEW YORK, NEW YORK 10019
         BROOKFIELD, WISCONSIN 53045                          (212) 403-1000
                (414) 792-9300
    (NAME, ADDRESS, INCLUDING ZIP CODE AND
              TELEPHONE NUMBER,
  INCLUDING AREA CODE, OF AGENT FOR SERVICE)
</TABLE>
 
     Approximate date of commencement of proposed sale to public:  Upon
consummation of the Exchange Offer referred to herein.
 
                            ------------------------
 
     If the securities being registered on this form are being offered in
connection with the formation of a holding company and there is compliance with
General Instruction G, check the following box.  [ ]
 
                            ------------------------
 
     THE REGISTRANTS HEREBY AMEND THE REGISTRATION STATEMENT ON SUCH DATE OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANTS
SHALL FILE A FURTHER AMENDMENT WHICH SPECIFICALLY STATES THAT THIS REGISTRATION
STATEMENT SHALL THEREAFTER BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(a) OF
THE SECURITIES ACT OF 1933 OR UNTIL THE REGISTRATION STATEMENT SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8(a),
MAY DETERMINE.
 
================================================================================
<PAGE>   2
 
                        *TABLE OF ADDITIONAL REGISTRANTS
 
<TABLE>
<CAPTION>
                                                   STATE OR OTHER
                                                  JURISDICTION OF      PRIMARY STANDARD      I.R.S. EMPLOYER
                                                  INCORPORATION OR         INDUSTRY           IDENTIFICATION
       NAME, ADDRESS AND TELEPHONE NUMBER           ORGANIZATION     CLASSIFICATION NUMBER        NUMBER
- ------------------------------------------------  ----------------   ---------------------   ----------------
<S>                                               <C>                <C>                     <C>
AmeriServ Food Company(1).......................   Delaware                     5142            75-2296149
Chicago Consolidated Corporation(1).............   Illinois                     5142            36-2691925
Northland Transportation Services, Inc.(1)......   Nebraska                     5142            39-1807312
The Harry H. Post Company(1)....................   Colorado                     5142            84-0294250
Delta Transportation, Ltd.(1)...................   Wisconsin                    5142            39-1411171
AmeriServe Transportation, Inc.(2)..............   Nebraska                     5142            91-1824117
</TABLE>
 
- ---------------
 
(1) The address of these additional registrants is 17975 West Sarah Lane, Suite
    100, Brookfield, WI 53045. Their telephone number is (414) 792-9300.
 
(2) The address of this registrant is 14841 Dallas Parkway, Dallas, TX 75240.
    Its telephone number is (972) 385-8595.
<PAGE>   3
 
                                EXPLANATORY NOTE
 
     This Registration Statement covers the registration of an aggregate
principal amount of $350,000,000 of 8 7/8% New Senior Notes due 2006 (the "New
Senior Notes" or "New Notes") of AmeriServe Food Distribution, Inc. (the
"Company") that may be exchanged for equal principal amounts of the Company's
outstanding 8 7/8% Senior Notes due 2006 (the "Senior Notes") (the "Exchange
Offer"). This Registration Statement also covers the registration of the New
Notes for resale by Donaldson, Lufkin & Jenrette Securities Corporation and
BancAmerica Robertson Stephens in market-making transactions. The complete
Prospectus relating to the Exchange Offer (the "Exchange Offer Prospectus")
follows immediately after this Explanatory Note. Following the Exchange Offer
Prospectus are certain pages of the Prospectus relating solely to such
market-making transactions (the "Market-Making Prospectus"), including alternate
front and back cover pages, an alternate "Available Information" section, a
section entitled "Risk Factors -- Trading Market for the New Notes" to be used
in lieu of the section entitled "Risk Factors -- Absence of Public Market for
the New Notes; Restrictions on Transfers," a new section entitled "Use of
Proceeds" and an alternate section entitled "Plan of Distribution." In addition,
the Market-Making Prospectus will not include the following captions (or the
information set forth under such captions) in the Exchange Offer Prospectus:
"Prospectus Summary -- The Note Offering" and "-- The Exchange Offer," "Risk
Factors -- Exchange Offer Procedures" and "-- Restrictions on Transfer," "The
Exchange Offer, and "Certain Federal Income Tax Consequences of the Exchange
Offer." All other sections of the Exchange Offer Prospectus will be included in
the Market-Making Prospectus.
<PAGE>   4
 
     INFORMATION CONTAINED HEREIN IS SUBJECT TO COMPLETION OR AMENDMENT. A
     REGISTRATION STATEMENT RELATING TO THESE SECURITIES HAS BEEN FILED WITH THE
     SECURITIES AND EXCHANGE COMMISSION. THESE SECURITIES MAY NOT BE SOLD NOR
     MAY OFFERS TO BUY BE ACCEPTED PRIOR TO THE TIME THE REGISTRATION STATEMENT
     BECOMES EFFECTIVE. THIS PROSPECTUS SHALL NOT CONSTITUTE AN OFFER TO SELL OR
     THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE
     SECURITIES IN ANY STATE IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE
     UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS
     OF ANY SUCH STATE.
 
                 SUBJECT TO COMPLETION, DATED NOVEMBER   , 1997
 
PRELIMINARY PROSPECTUS
 
                               OFFER TO EXCHANGE
                                ALL OUTSTANDING
[AMERISERVE LOGO]
                          8 7/8% SENIOR NOTES DUE 2006
                  ($350,000,000 PRINCIPAL AMOUNT OUTSTANDING)
 
                                      FOR
 
                        8 7/8% NEW SENIOR NOTES DUE 2006
                        ($350,000,000 PRINCIPAL AMOUNT)
 
                                       OF
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
    THE EXCHANGE OFFER WILL EXPIRE AT 12:00 MIDNIGHT, NEW YORK CITY TIME, ON
                                     , 1997, UNLESS EXTENDED
 
     AmeriServe Food Distribution, Inc., a Nebraska corporation (the "Company"),
hereby offers (the "Exchange Offer"), upon the terms and subject to the
conditions set forth in this Prospectus and the accompanying Letter of
Transmittal (the "Letter of Transmittal"), to exchange up to an aggregate
principal amount of $350,000,000 of its 8 7/8% New Senior Notes due 2006 (the
"New Senior Notes" or "New Notes") for an equal principal amount of its
outstanding 8 7/8% Senior Notes due 2006 (the "Senior Notes" or the "Notes"), in
integral multiples of $1,000. The New Notes will be fully and unconditionally
guaranteed on a senior unsecured basis (the "New Note Guarantees") by, and will
be joint and several obligations of, AmeriServ Food Company, a Delaware
corporation and a subsidiary of the Company, AmeriServe Transportation, Inc., a
Nebraska corporation and a subsidiary of the Company, Chicago Consolidated
Corporation, an Illinois corporation and a subsidiary of the Company, Northland
Transportation Services, Inc., a Nebraska corporation and a subsidiary of the
Company, The Harry H. Post Company, a Colorado corporation and a subsidiary of
the Company, and Delta Transportation, Ltd., a Wisconsin corporation and a
subsidiary of the company (the "Subsidiary Guarantors"). The New Notes will be
senior unsecured obligations of the Company and are substantially identical
(including principal amount, interest rate, maturity and redemption rights) to
the Notes for which they may be exchanged pursuant to this offer, except that
(i) the offering and sale of the New Notes will have been registered under the
Securities Act of 1933, as amended (the "Securities Act"), and (ii) holders of
New Notes will not be entitled to certain rights of holders under a Registration
Rights Agreement of the Company and the Subsidiary Guarantors dated as of
October 15, 1997 (the "Registration Rights Agreement"). The Senior Notes have
been, and the New Senior Notes will be, issued under an Indenture dated as of
October 15, 1997 (the "Senior Note Indenture" or the "Indenture"), among the
Company, the Subsidiary Guarantors and State Street Bank & Trust Company, as
trustee (the "Senior Note Trustee"). See "Description of New Notes." There will
be no proceeds to the Company from this offering; however, pursuant to the
Registration Rights Agreement, the Company will bear certain offering expenses.
                            ------------------------
 
SEE "RISK FACTORS," COMMENCING ON PAGE 13, FOR A DISCUSSION OF CERTAIN FACTORS
THAT SHOULD BE CONSIDERED BY HOLDERS WHO TENDER NOTES IN THE EXCHANGE OFFER.
                            ------------------------
 
  THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
 EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS THE SECURITIES
   AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION PASSED UPON THE
ACCURACY OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
                               CRIMINAL OFFENSE.
 
                THE DATE OF THIS PROSPECTUS IS           , 1997.
                                                          (cover page continued)
<PAGE>   5
 
     The Company will accept for exchange any and all validly tendered Notes on
or prior to 12:00 midnight New York City time, on             , 1997, unless the
Exchange Offer is extended (the "Expiration Date"). Tenders of Notes may be
withdrawn at any time prior to 12:00 midnight, New York City time, on the
Expiration Date; otherwise such tenders are irrevocable. State Street Bank &
Trust Company will act as Exchange Agent with respect to the Senior Subordinated
Notes (in such capacity, the "Exchange Agent") in connection with the Exchange
Offer. The Exchange Offer is not conditioned upon any minimum principal amount
of Notes being tendered for exchange, but is otherwise subject to certain
customary conditions.
 
     The Notes were sold by the Company on October 15, 1997 in transactions not
registered under the Securities Act in reliance upon the exemption provided in
Section 4(2) of the Securities Act. A portion of the Notes were subsequently
resold to qualified institutional buyers in reliance upon Rule 144A under the
Securities Act, to a limited number of institutional accredited investors in a
manner exempt from registration under the Securities Act and to persons outside
the United States in reliance on Regulation S under the Securities Act.
Accordingly, the Notes may not be reoffered, resold or otherwise transferred in
the United States unless registered under the Securities Act or unless an
applicable exemption from the registration requirements of the Securities Act is
available. The New Notes are being offered hereunder in order to satisfy certain
obligations of the Company under the Registration Rights Agreement. See "The
Exchange Offer."
 
     The New Senior Notes will bear interest from October 15, 1997, the date of
issuance of the Senior Notes that are tendered in exchange for the New Senior
Notes (or the most recent Interest Payment Date (as defined herein) to which
interest on such Notes has been paid), at a rate equal to 8 7/8% per annum.
Interest on the New Notes will be payable semiannually on April 15 and October
15 of each year, commencing April 15, 1998. The New Notes are redeemable at the
option of the Company, in whole or in part, at any time on or after April 15,
2002, at the redemption prices set forth herein, plus accrued and unpaid
interest and liquidated damages, if any, thereon to the date of redemption. See
"Prospectus Summary -- Summary of Terms of New Notes."
 
     Prior to October 15, 2000, up to 33% of the initially outstanding aggregate
principal amount of New Senior Notes will be redeemable at the option of the
Company, on one or more occasions, from the net proceeds of public or private
sales of common stock of, or contributions to the common equity capital of, the
Company, at a price of 108.875% of the principal amount of the New Senior Notes,
together with accrued and unpaid interest, and liquidated damages, if any, to
the date of redemption; provided that at least 67% of the initially outstanding
aggregate principal amount of New Senior Notes remains outstanding immediately
after such redemption. Upon the occurrence of a Change of Control (as defined in
the Indenture), each Holder (as defined herein) of New Notes may require the
Company to repurchase all or a portion of such Holder's New Notes at 101% of the
aggregate principal amount of the New Senior Notes, together with accrued and
unpaid interest, and liquidated damages, if any, to the date of repurchase.
There can be no assurance that sufficient funds will be available at the time of
any Change of Control to make any required repurchase of the New Notes tendered.
See "Risk Factors -- Payment Upon a Change of Control" and "Description of New
Notes -- Repurchase at the Option of Holders."
 
     The New Notes will be senior unsecured obligations of the Company and will
rank pari passu in right of payment with all existing and future senior
unsecured indebtedness of the Company and senior in right of payment to all
existing and future subordinated indebtedness of the Company. The New Notes will
be effectively subordinated, however, to all secured obligations of the Company,
including the Company's borrowings, if any, under the New Credit Facility, to
the extent of the assets securing such obligations. As of June 28, 1997, on a
pro forma basis after giving effect to the Refinancing and the Transactions, the
New Notes and the New Note Guarantees would have been effectively subordinated
to approximately $24.1 million in aggregate principal amount of secured
obligations of the Company and the Subsidiary Guarantors. See "Capitalization."
 
     Based on an interpretation by the staff of the SEC (as defined herein) set
forth in no-action letters issued to third parties, the Company believes that
New Notes issued pursuant to the Exchange Offer in exchange for Notes may be
offered for resale, resold and otherwise transferred by any holder thereof
(other than any such holder which is an "affiliate" of the Company within the
meaning of Rule 405 under the Securities Act) without compliance with the
registration and prospectus delivery provisions of the Securities Act, provided
that such New Notes are acquired in the ordinary course of such holder's
business and that such holder does not intend to participate in the distribution
of such New Notes.
 
                                                          (cover page continued)
 
                                        i
<PAGE>   6
 
     Each broker-dealer that receives New Notes for its own account pursuant to
the Exchange Offer must acknowledge that it will deliver a prospectus in
connection with the initial resale of such New Notes. The Letter of Transmittal
delivered with this Prospectus states that by so acknowledging and by delivering
a prospectus, a broker-dealer will not be deemed to admit that it is an
"underwriter" within the meaning of the Securities Act. This Prospectus, as it
may be amended or supplemented from time to time, may be used by a broker-dealer
in connection with resales of New Notes received in exchange for Notes where
such Notes were acquired by such broker-dealer as a result of market-making
activities or other trading activities. The Company has agreed that for a period
of 120 days after the consummation of the Exchange Offer, it will make this
Prospectus available to any broker-dealer for use in connection with any such
resale.
 
     Any Holder who tenders in the Exchange Offer with the intention to
participate, or for purpose of participating, in a distribution of the New Notes
cannot rely on the position of the staff of the SEC enunciated in Exxon Capital
Holdings Corporation (available April 13, 1989), or Morgan Stanley & Co., Inc.
(available June 5, 1991) or similar no-action letters and, in the absence of an
exemption therefrom, must comply with the registration and prospectus delivery
requirements of the Securities Act in connection with the resale of the New
Notes. Failure to comply with such requirements in such instance may result in
such Holder incurring liability under the Securities Act for which the Holder is
not indemnified by the Company.
 
     The Company does not intend to list the New Notes on any securities
exchange, or to seek admission thereof to trading in the National Association of
Securities Dealers Automated Quotation System. Donaldson, Lufkin & Jenrette
Securities Corporation ("DLJ") and BancAmerica Robertson Stephens ("BancAmerica
Robertson Stephens" and, together with DLJ, the "Initial Purchasers") have
advised the Company that they intend to make a market in the New Notes; however,
they are not obligated to do so and any market-making may be discontinued at any
time. As a result, the Company cannot determine whether an active public market
will develop for the New Notes.
 
     ANY NOTES NOT TENDERED AND ACCEPTED IN THE EXCHANGE OFFER WILL REMAIN
OUTSTANDING. TO THE EXTENT ANY NOTES ARE TENDERED AND ACCEPTED IN THE EXCHANGE
OFFER, A HOLDER'S ABILITY TO SELL UNTENDERED NOTES COULD BE ADVERSELY AFFECTED.
FOLLOWING CONSUMMATION OF THE EXCHANGE OFFER, THE HOLDERS OF NOTES WILL CONTINUE
TO BE SUBJECT TO THE EXISTING RESTRICTIONS UPON TRANSFER THEREOF AND THE COMPANY
WILL HAVE FULFILLED ONE OF ITS OBLIGATIONS UNDER THE REGISTRATION RIGHTS
AGREEMENT. HOLDERS OF NOTES WHO DO NOT TENDER THEIR NOTES GENERALLY WILL NOT
HAVE ANY FURTHER REGISTRATION RIGHTS UNDER THE REGISTRATION RIGHTS AGREEMENT OR
OTHERWISE. SEE "THE EXCHANGE OFFER -- CONSEQUENCES OF FAILURE TO EXCHANGE."
 
     The New Notes issued pursuant to this Exchange Offer generally will be
issued in the form of Global New Notes (as defined herein), which will be
deposited with, or on behalf of, The Depository Trust Company (the "Depository"
or "DTC") and registered in its name or in the name of Cede & Co., its nominee.
Beneficial interests in the Global New Notes representing the New Notes will be
shown on, and transfers thereof will be effected through, records maintained by
the Depository and its participants. Notwithstanding the foregoing, Notes held
in certificated form will be exchanged solely for New Notes in certificated
form. After the initial issuance of the Global New Notes, New Notes in
certificated form will be issued in exchange for the Global New Notes only on
the terms set forth in the Indenture. See "Description of New Notes --
Book-Entry, Delivery and Form."
                            ------------------------
     NO DEALER, SALESPERSON OR OTHER PERSON HAS BEEN AUTHORIZED TO GIVE
INFORMATION OR TO MAKE ANY REPRESENTATIONS NOT CONTAINED IN THIS PROSPECTUS,
AND, IF GIVEN OR MADE, SUCH INFORMATION OR REPRESENTATIONS MUST NOT BE RELIED
UPON AS HAVING BEEN AUTHORIZED BY THE COMPANY. THIS PROSPECTUS DOES NOT
CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY ANY SECURITY
OTHER THAN THE NEW NOTES OFFERED HEREBY, NOR DOES IT CONSTITUTE AN OFFER TO SELL
OR THE SOLICITATION OF AN OFFER TO BUY ANY OF THE NEW NOTES TO ANY PERSON IN ANY
JURISDICTION IN WHICH IT IS UNLAWFUL TO MAKE SUCH AN OFFER OR SOLICITATION TO
SUCH PERSON. NEITHER THE DELIVERY OF THIS PROSPECTUS NOR ANY SALE MADE HEREUNDER
SHALL UNDER ANY CIRCUMSTANCES CREATE ANY IMPLICATION THAT THE INFORMATION
CONTAINED HEREIN IS CORRECT AS OF ANY DATE SUBSEQUENT TO THE DATE HEREOF.
 
     UNTIL           , 1997 (90 DAYS AFTER COMMENCEMENT OF THIS OFFERING), ALL
DEALERS EFFECTING TRANSACTIONS IN THE NEW NOTES, WHETHER OR NOT PARTICIPATING IN
THE EXCHANGE OFFER, MAY BE REQUIRED TO DELIVER A PROSPECTUS.
 
                                       ii
<PAGE>   7
 
                             AVAILABLE INFORMATION
 
     The Company has filed with the Securities and Exchange Commission (the
"SEC" or the "Commission") a Registration Statement on Form S-4 under the
Securities Act for the registration of the New Notes offered hereby (the
"Registration Statement"). This Prospectus, which constitutes a part of the
Registration Statement, does not contain all of the information set forth in the
Registration Statement, certain items of which are contained in exhibits and
schedules to the Registration Statement as permitted by the rules and
regulations of the SEC. For further information with respect to the Company or
the New Notes offered hereby, reference is made to the Registration Statement,
including the exhibits and financial statement schedules thereto, which may be
inspected without charge at the public reference facility maintained by the SEC
at 450 Fifth Street, N.W., Room 1024, Washington, D.C. 20549, and copies of
which may be obtained from the SEC at prescribed rates. Statements made in this
Prospectus concerning the contents of any document referred to herein are not
necessarily complete. With respect to each such document filed with the SEC as
an exhibit to the Registration Statement, reference is made to the exhibit for a
more complete description of the matter involved, and each such statement shall
be deemed qualified in its entirety by such reference.
 
     Such documents and other information filed by the Company can be inspected
and copied at the public reference facilities of the SEC at 450 Fifth Street,
N.W., Room 1024, Washington, D.C. 20549, at the web site maintained by the SEC
(http://www.sec.gov) and at the regional offices of the SEC located at 7 World
Trade Center, 13th Floor, New York, New York 10048 and 500 West Madison Street,
Suite 1400, Chicago, Illinois 60661. Copies of such materials may be obtained
from the Public Reference Section of the SEC, Judiciary Plaza, 450 Fifth Street,
N.W., Washington, D.C. 20549 and at its public reference facilities in New York,
New York and Chicago, Illinois at prescribed rates.
 
     The Company and the Subsidiary Guarantors are not currently subject to the
informational requirements of the Securities Exchange Act of 1934, as amended
(the "Exchange Act"). As a result of the offering of the New Notes (the
"Offering"), each of the Company and the Subsidiary Guarantors will become
subject to the informational requirements of the Exchange Act. The Company will
fulfill its obligations with respect to such requirements by filing periodic
reports with the Commission on its own behalf or, in the case of the Subsidiary
Guarantors, by including information regarding the Subsidiary Guarantors in the
Company's periodic reports. In addition, the Company will send to each holder of
New Notes copies of annual reports and quarterly reports containing the
information required to be filed under the Exchange Act.
 
     So long as the Company is subject to the periodic reporting requirements of
the Exchange Act, it is required to furnish the information required to be filed
with the SEC to the Trustees and the holders of the Notes and the New Notes. The
Company has agreed that, even if it is not required under the Exchange Act to
furnish such information to the SEC, it will nonetheless continue to furnish
information that would be required to be furnished by the Company by Section 13
of the Exchange Act to the Trustees and the holders of the Notes or New Notes as
if it were subject to such periodic reporting requirements.
 
     In addition, the Company and the Subsidiary Guarantors have agreed that,
for so long as any of the Notes remain outstanding, they will make available to
any prospective purchaser of the Notes or Holder of the Notes in connection with
any sale thereof, the information required by Rule 144A(d)(4) under the
Securities Act.
 
     THIS PROSPECTUS INCORPORATES DOCUMENTS BY REFERENCE WHICH ARE NOT PRESENTED
HEREIN OR DELIVERED HEREWITH. THESE DOCUMENTS ARE AVAILABLE UPON REQUEST FROM
AMERISERVE FOOD DISTRIBUTION, INC., 17975 WEST SARAH LANE, SUITE 100,
BROOKFIELD, WISCONSIN 53045, (414) 792-9300. IN ORDER TO ENSURE TIMELY DELIVERY
OF THE DOCUMENTS, ANY REQUEST SHOULD BE MADE BY NOVEMBER   , 1997.
 
                                        2
<PAGE>   8
 
                               PROSPECTUS SUMMARY
 
     The following summary is qualified in its entirety by reference to and
should be read in conjunction with the more detailed information and financial
statements, including the notes thereto, appearing elsewhere in this Prospectus.
Unless otherwise indicated, all references in this Prospectus to the Company's
business and pro forma data give effect to the transactions described below. An
index of certain defined terms used herein can be found on page 95. Unless the
context indicates or otherwise requires, references in this Prospectus to the
"Company" or "AmeriServe" are to AmeriServe Food Distribution, Inc., its
predecessors and its subsidiaries, and give effect to the acquisition of PFS and
the contribution of The Harry H. Post Company ("Post"), each as described below,
and references to "NEHC" are to Nebco Evans Holding Company, a Delaware
corporation and the parent of the Company.
 
                                  THE COMPANY
 
     AmeriServe is North America's largest systems foodservice distributor
specializing in distribution to chain restaurants, the fastest growing segment
of the domestic restaurant industry. The Company is the primary supplier to its
customers of a wide variety of items, including fresh and frozen meat and
poultry, seafood, frozen foods, canned and dry goods, fresh and pre-processed
produce, beverages, dairy products, paper goods, cleaning supplies and
equipment. The Company serves over 30 different restaurant chains and over
26,500 restaurant locations in North America. The Company has had long-standing
relationships with such leading restaurant concepts as Pizza Hut, Taco Bell,
KFC, Wendy's, Burger King, Dairy Queen, Subway and Applebee's. The Company's
strategy is to capitalize on its market leading position, compelling industry
trends and management's extensive experience to: (i) pursue profitable internal
and external growth opportunities; (ii) capitalize on its nationwide network of
distribution centers to increase customer density and regional market
penetration; (iii) continue to provide low cost, superior customer service; and
(iv) maximize operating leverage by pursuing selective acquisitions within the
fragmented foodservice distribution industry. For the fiscal year ended December
28, 1996, the Company generated pro forma net sales, pro forma EBITDA and pro
forma net loss of $4.9 billion, $126.7 million and $1.9 million, respectively.
 
     The Company has achieved a record of strong growth in net sales and EBITDA
by successfully implementing this strategy. From 1992 to 1996, exclusive of PFS,
the Company's net sales increased from $293.6 million to $1.3 billion,
representing a compound annual growth rate ("CAGR") of 44.5%. During the same
period, the Company's EBITDA, exclusive of PFS, increased from $6.0 million to
$26.0 million, representing a CAGR of 44.1%. The Company believes it is well
positioned to continue to expand its presence in the systems foodservice
distribution industry as a result of its reputation for providing superior
customer service as well as its ability to provide low cost, efficient services.
The Company believes that it was primarily as a result of these factors that in
January 1997 it was awarded a three-year exclusive contract effective April 1997
to provide foodservice distribution to approximately 2,600 Arby's restaurants.
The Company estimates that this contract, which management believes represents
the single largest customer migration in the systems foodservice distribution
industry, will result in the addition of approximately $325 million of net sales
in the first 12 months of such contract.
 
     On July 11, 1997, in furtherance of its strategy, NEHC acquired PFS, the
foodservice distribution business ("PFS") of PepsiCo, Inc. ("PepsiCo") (the
"Acquisition"). Prior to the Acquisition, PFS was North America's second largest
systems foodservice distributor, serving over 17,000 restaurants in the Pizza
Hut, Taco Bell and KFC restaurant systems. The Company expects to realize
significant benefits from the Acquisition, including: (i) enhanced customer and
concept diversification; (ii) increased customer density; (iii) broadened
national and international presence; and (iv) substantial cost savings and
economies of scale. In addition, in connection with the Acquisition, the Company
has entered into the Distribution Agreement whereby it will be the exclusive
distributor of selected products for five years to the approximately 9,800 Pizza
Hut, Taco Bell and KFC restaurants in the continental United States owned by
PepsiCo and previously serviced by PFS. These restaurants accounted for
approximately 68% of PFS's 1996 net sales and 44% of the Company's 1996 pro
forma net sales after giving effect to the Arby's contract.
 
                                        3
<PAGE>   9
 
     The Company believes it is well positioned to capitalize on the attractive
characteristics of the chain restaurant segment of the foodservice distribution
industry, which include: (i) the high growth rate of the segment, which
experienced an approximately 7.4% net sales CAGR from 1985 to 1995; (ii) the
uniformity of product offerings and consistency of demand by chain restaurant
customers; (iii) the increased focus by chain restaurants on foodservice
distributors that can provide consistent quality, reliable service and value on
a nationwide basis to maintain the chain's uniform standards; and (iv) the
fragmented nature of the industry, which includes over 3,000 foodservice
distribution companies. As the largest systems foodservice distributor serving
chain restaurants, the Company believes it is better positioned than its
competitors to offer consistent quality, reliable service and value on a
national scale in order to accommodate the growth of each customer.
 
COMPETITIVE ADVANTAGES
 
     The Company believes that it will benefit from the following competitive
advantages:
 
     MMarket Leader with a Nationwide Presence.  As a result of its national
      presence, the Company believes it is one of the few systems foodservice
      distributors capable of effectively serving large national accounts. The
      Company believes it has significant advantages over smaller, regional
      foodservice distributors as a result of its ability to: (i) derive
      significant economies of scale in operating and distribution expenses;
      (ii) benefit from increased purchasing power; (iii) make significant
      investments in advanced technology and equipment, which enhance
      productivity and customer service; and (iv) provide superior customer
      service on a national scale.
 
     MLow Cost Structure.  The Company believes that it is uniquely positioned
      to provide distribution services to chain restaurants at attractive prices
      while also providing superior customer service. A critical component of
      the Company's ability to reduce costs is the Company's effective
      management of its warehouse and distribution costs, primarily as a result
      of: (i) utilizing fewer, larger distribution centers within each of its
      geographic regions; and (ii) maximizing customer density within each
      region it serves. Furthermore, the Company has made significant
      investments in advanced distribution centers, transportation equipment and
      information technology, which enable it to efficiently serve its
      customers.
 
     MStable Customer Base.  The Company services over 26,500 restaurant
      locations within more than 30 different restaurant concepts. The Company
      believes it has among the best relationships with its customers of any
      systems foodservice distributor as evidenced by the length and stability
      of such relationships. For example, as a result of its ability to provide
      high quality service at attractive rates, the Company has developed
      long-standing relationships with many of the leading restaurant concepts,
      including Dairy Queen (customer for 46 years), Burger King (customer for
      36 years), KFC (customer for 26 years), Wendy's (customer for 21 years),
      Pizza Hut (customer for 20 years) and Taco Bell (customer for 18 years).
 
     MExperienced Management Team.  The Company's management team has extensive
      experience in the systems foodservice distribution business and has
      developed long-standing relationships with franchisees and senior
      management of successful concepts. The top four senior executives of the
      Company have an average of approximately 24 years of experience with the
      Company. In addition, prior to the Acquisition, the Company's management
      team has successfully integrated five acquisitions since 1990,
      representing approximately $1.2 billion in aggregate annual sales.
 
                                        4
<PAGE>   10
 
BUSINESS STRATEGY
 
     The Company's objective is to continue to increase net sales and EBITDA by
implementing the following key elements of its business strategy:
 
     MContinue to Pursue Internal and External Growth Opportunities.  The
      Company intends to continue to grow through a combination of the
      development of new business from existing customers, the addition of new
      chains, international expansion and selective acquisitions.
 
     MCapitalize on the Benefits of the PFS Acquisition.  Management believes
      that combining the operations of AmeriServe and PFS will present it with
      opportunities to eliminate duplicative costs and realign the Company's
      distribution center network to capitalize effectively on economies of
      scale and the benefits of higher customer density.
 
     MContinue to Maximize Operating Leverage.  As the largest systems
      foodservice distributor in North America, the Company pursues a low-cost
      operating strategy based primarily on achieving economies of scale in the
      areas of warehousing, transportation, general and administrative functions
      and management information systems.
 
     MContinue to Provide Superior Customer Service.  The Company believes it
      enjoys a reputation for providing consistent, high quality service based
      on its customer focus, its commitment to service excellence and the depth
      of its management team.
 
                                THE REFINANCING
 
     The Offering was completed as part of the refinancing of certain
outstanding term indebtedness of the Company incurred under the New Credit
Facility in connection with the Acquisition to, among other things, (i) extend
the maturity of those borrowings, (ii) fix the interest rate of those borrowings
at a rate believed by the Company to be attractive for fixed rate financing, and
(iii) provide the Company with additional cash to be utilized for working
capital and to fund possible future acquisitions (collectively, the
"Refinancing"). See "The Refinancing," "The Business -- Business Strategy" and
"Description of the Indebtedness -- New Credit Facility."
 
                                THE TRANSACTIONS
 
     In connection with the Acquisition, the Company: (i) consummated the Senior
Subordinated Note Offering (as defined herein); (ii) entered into the New Credit
Facility (as defined herein); (iii) established the Accounts Receivable Program
(as defined herein); (iv) received the Equity Contribution (as defined herein);
(v) effected the Preferred Stock Contribution (as defined herein); and (vi)
consummated the Post Contribution (as defined herein) (collectively, the
"Transactions"). See "The Transactions," "Description of Indebtedness" and
"Certain Relationships and Related Party Transactions."
 
                            ------------------------
 
     The Company's principal executive offices are located at 17975 West Sarah
Lane, Suite 100, Brookfield, Wisconsin 53045, and its telephone number is (414)
792-9300.
 
                               THE NOTE OFFERING
 
THE NOTES..................  The Notes were sold by the Company on October 15,
                             1997 and were subsequently resold to qualified
                             institutional buyers pursuant to Rule 144A under
                             the Securities Act, to institutional investors that
                             are accredited investors in a manner exempt from
                             registration under the Securities Act and to
                             persons in transactions outside the United States
                             in reliance on Regulation S under the Securities
                             Act (the "Offering").
 
                                        5
<PAGE>   11
 
REGISTRATION RIGHTS
AGREEMENT..................  In connection with the Note Offering, the Company
                             entered into the Registration Rights Agreement,
                             which grants Holders of the Notes certain exchange
                             and registration rights, which generally terminate
                             upon the consummation of the Exchange Offer.
 
                               THE EXCHANGE OFFER
 
SECURITIES OFFERED.........  $350,000,000 in aggregate principal amount of the
                             Company's 8 7/8% New Senior Notes due 2006.
 
THE EXCHANGE OFFER.........  $1,000 principal amount of 8 7/8% New Notes in
                             exchange for each $1,000 principal amount of the
                             Notes. As of the date hereof, $350,000,000
                             aggregate principal amount of Senior Notes are
                             outstanding. The Company will issue the New Notes
                             to Holders on or promptly after the Expiration
                             Date.
 
EXPIRATION DATE............  12:00 midnight, New York City time on           ,
                             1997, unless the Exchange Offer is extended, in
                             which case the term "Expiration Date" means the
                             latest date and time to which the Exchange Offer is
                             extended.
 
INTEREST ON THE NEW NOTES
AND THE NOTES..............  The New Notes will bear interest from October 15,
                             1997, the date of issuance of the Notes that are
                             tendered in exchange for the New Notes (or the most
                             recent Interest Payment Date (as defined below in
                             the Summary of Terms of New Notes) to which
                             interest on such Notes has been paid). Accordingly,
                             Holders of Notes that are accepted for exchange
                             will not receive interest on the Notes that is
                             accrued but unpaid at the time of tender, but such
                             interest will be payable on the first Interest
                             Payment Date after the Expiration Date.
 
CONDITIONS TO THE EXCHANGE
  OFFER....................  The Exchange Offer is subject to certain customary
                             conditions, which may be waived by the Company. See
                             "The Exchange Offer -- Conditions."
 
PROCEDURES FOR TENDERING
  NOTES....................  Each Holder of Notes wishing to accept the Exchange
                             Offer must complete, sign and date the relevant
                             accompanying Letter of Transmittal, or a facsimile
                             thereof, in accordance with the instructions
                             contained herein and therein, and mail or otherwise
                             deliver such Letter of Transmittal, or such
                             facsimile, together with the Notes and any other
                             required documentation to the relevant Exchange
                             Agent at the address set forth in the Letter of
                             Transmittal. The Letter of Transmittal should be
                             used to tender Notes. By executing the Letter of
                             Transmittal, each Holder will represent to the
                             Company that, among other things, the Holder or the
                             person receiving such New Notes, whether or not
                             such person is the Holder, is acquiring the New
                             Notes in the ordinary course of business and that
                             neither the Holder nor any such other person has
                             any arrangement or understanding with any person to
                             participate in the distribution of such New Notes.
                             In lieu of physical delivery of the certificates
                             representing Notes, tendering Holders may transfer
                             Notes pursuant to the procedure for book-entry
                             transfer as set forth under "The Exchange Offer --
                             Procedures for Tendering."
 
                                        6
<PAGE>   12
 
SPECIAL PROCEDURES FOR
BENEFICIAL OWNERS..........  Any beneficial owner whose Notes are registered in
                             the name of a broker, dealer, commercial bank,
                             trust company or other nominee and who wishes to
                             tender should contact such registered Holder
                             promptly and instruct such registered Holder to
                             tender on such beneficial owner's behalf. If such
                             beneficial owner wishes to tender on such
                             beneficial owner's own behalf, such beneficial
                             owner must, prior to completing and executing the
                             Letter of Transmittal and delivering its Notes,
                             either make appropriate arrangements to register
                             ownership of the Notes in such beneficial owner's
                             name or obtain a properly completed bond power from
                             the registered Holder. The transfer of registered
                             ownership may take considerable time.
 
GUARANTEED DELIVERY
  PROCEDURES...............  Holders of Notes who wish to tender their Notes and
                             whose Notes are not immediately available or who
                             cannot deliver their Notes, the Letter of
                             Withdrawal Transmittal or any other documents
                             required by the Letter of Transmittal to the
                             Exchange Agent (or comply with the procedures for
                             book-entry transfer) prior to the Expiration Date
                             must tender their Notes according to the guaranteed
                             delivery procedures set forth in "The Exchange
                             Offer -- Guaranteed Delivery Procedures."
 
WITHDRAWAL RIGHTS..........  Tenders may be withdrawn at any time prior to 12:00
                             midnight, New York City time, on the Expiration
                             Date pursuant to the procedures described under
                             "The Exchange Offer -- Terms of the Exchange
                             Offer."
 
ACCEPTANCE OF NOTES AND
  DELIVERY OF NEW NOTES....  The Company will accept for exchange any and all
                             Notes that are properly tendered in the Exchange
                             Offer prior to 12:00 midnight, New York City time,
                             on the Expiration Date. The New Notes issued
                             pursuant to the Exchange Offer will be delivered
                             promptly following the Expiration Date. See "The
                             Exchange Offer -- Terms of the Exchange Offer."
 
FEDERAL INCOME TAX
  CONSEQUENCES.............  The issuance of the New Notes to Holders of the
                             Notes pursuant to the terms set forth in this
                             Prospectus will not constitute an exchange for
                             federal income tax purposes. Consequently, no gain
                             or loss would be recognized by Holders of the Notes
                             upon receipt of the New Notes. See "Certain Federal
                             Income Tax Consequences of the Exchange Offer."
 
USE OF PROCEEDS............  There will be no proceeds to the Company from the
                             exchange of Notes pursuant to the Exchange Offer.
 
EFFECT ON HOLDERS OF
NOTES......................  As a result of the making of this Exchange Offer,
                             the Company will have fulfilled certain of its
                             obligations under the Registration Rights
                             Agreement, and Holders of Notes who do not tender
                             their Notes will generally not have any further
                             registration rights under the Registration Rights
                             Agreement or otherwise. Such Holders will continue
                             to hold the untendered notes and will be entitled
                             to all the rights and subject to all the
                             limitations applicable thereto under the
                             Indentures, except to the extent such rights or
                             limitations, by their terms, terminate or cease to
                             have further effectiveness as a result of the
                             Exchange Offer. All untendered Notes will continue
                             to be subject to certain restrictions on transfer.
                             Accordingly, if any Notes are tendered and accepted
                             in the Exchange
 
                                        7
<PAGE>   13
 
                             Offer, the trading market for the untendered Notes
                             could be adversely affected.
 
EXCHANGE AGENT.............  State Street Bank and Trust Company is serving as
                             exchange agent in connection with the Exchange
                             Offer. See "The Exchange Offer -- Exchange Agent."
 
                         SUMMARY OF TERMS OF NEW NOTES
 
     The form and terms of the New Notes are the same as the form and terms of
the Notes (which they will replace) except that (i) the New Notes have been
registered under the Securities Act and, therefore, will not bear legends
restricting the transfer thereof and (ii) the Holders of the New Notes generally
will not be entitled to further registration rights under the Registration
Rights Agreement, which rights generally will be satisfied when the Exchange
Offer is consummated. The New Notes will evidence the same debt as the Notes and
will be entitled to the benefits of the Indenture. See "Description of New
Notes."
 
THE COMPANY................  AmeriServe Food Distribution, Inc.
 
SECURITIES OFFERED.........  $350.0 million in aggregate principal amount of the
                             Company's 8 7/8% Senior Notes due 2006.
 
MATURITY DATE..............  October 15, 2006.
 
INTEREST RATE..............  The New Notes will bear interest at the rate of
                             8 7/8% per annum, payable semi-annually on April 15
                             and October 15 of each year, commencing April 15,
                             1998.
 
OPTIONAL REDEMPTION........  The New Notes will be redeemable at the option of
                             the Company, in whole or in part, at any time on or
                             after April 15, 2002 in cash at the redemption
                             prices set forth herein, plus accrued and unpaid
                             interest and liquidated damages, if any, thereon to
                             the date of redemption. In addition, at any time
                             prior to October 15, 2000, the Company may redeem
                             up to 33% of the initially outstanding aggregate
                             principal amount of New Notes at a redemption price
                             equal to 108.875% of the principal amount thereof,
                             plus accrued and unpaid interest and Liquidated
                             Damages, if any, thereon to the redemption date,
                             with the net proceeds of a Public Equity Offering;
                             provided that, in each case, at least 67% of the
                             initially outstanding aggregate principal amount of
                             New Notes remains outstanding immediately after the
                             occurrence of any such redemption. See "Description
                             of Notes--Optional Redemption."
 
CHANGE OF CONTROL..........  Upon the occurrence of a Change of Control, each
                             holder of New Notes will have the right to require
                             the Company to repurchase all or any part of such
                             holder's New Notes at an offer price in cash equal
                             to 101% of the aggregate principal amount thereof,
                             plus accrued and unpaid interest and Liquidated
                             Damages, if any, thereon to the date of repurchase.
                             See "Description of Notes--Repurchase at the Option
                             of Holders--Change of Control." There can be no
                             assurance that, in the event of a Change of
                             Control, the Company would have sufficient funds to
                             repurchase all New Notes tendered. See "Risk
                             Factors--Payment Upon a Change of Control."
 
RANKING....................  The New Notes will be senior unsecured obligations
                             of the Company and will rank pari passu in right of
                             payment with all existing and future senior
                             unsecured indebtedness of the Company and senior in
                             right of
 
                                        8
<PAGE>   14
 
                             payment to all existing and future subordinated
                             indebtedness of the Company. The New Notes will be
                             effectively subordinated, however, to all secured
                             obligations of the Company, including the Company's
                             borrowings, if any, under the New Credit Facility,
                             to the extent of the assets securing such
                             obligations. As of June 28, 1997, on a pro forma
                             basis after giving effect to the Offering and the
                             Transactions and the application of the estimated
                             net proceeds therefrom, the New Notes and the New
                             Notes Guarantees would have been effectively
                             subordinated to approximately $24.1 million in
                             aggregate principal amount of secured obligations
                             of the Company and the Subsidiary Guarantors. See
                             "Risk Factors -- Subordination to Senior Secured
                             Debt; Encumbrances on Assets."
 
NEW NOTE GUARANTEES........  The New Notes will be fully and unconditionally
                             guaranteed on a joint and several basis by all
                             direct or indirect domestic Restricted Subsidiaries
                             of the Company (together, the "Subsidiary
                             Guarantors"). The New Note Guarantees will be
                             general unsecured obligations of the Subsidiary
                             Guarantors and will rank pari passu in right of
                             payment to all existing and future senior unsecured
                             indebtedness of the Subsidiary Guarantors and
                             senior in right of payment to all existing and
                             future subordinated indebtedness of the Subsidiary
                             Guarantors.
 
CERTAIN COVENANTS..........  The Indenture will contain certain covenants that
                             will limit, among other things, the ability of the
                             Company to: (i) pay dividends, redeem capital stock
                             or make certain other restricted payments or
                             investments; (ii) incur additional indebtedness or
                             issue preferred equity interests; (iii) merge,
                             consolidate or sell all or substantially all of its
                             assets; (iv) create liens on assets; and (v) enter
                             into certain transactions with affiliates or
                             related persons. See "Description of New
                             Notes--Certain Covenants."
 
FORM AND DENOMINATION......  The certificates representing the New Notes will be
                             issued in fully registered form, deposited with a
                             custodian for and registered in the name of a
                             nominee of the Depositary in the form of a Global
                             New Note certificate. Beneficial interests in the
                             certificates representing the Global New Note will
                             be shown on, and transfers thereof will be effected
                             through, records maintained by the Depositary and
                             its Participants. See "Book Entry, Delivery and
                             Form."
 
EXCHANGE OFFER;
REGISTRATION RIGHTS........  If any Holder of an aggregate of at least $2.0
                             million in principal amount of Notes notifies the
                             Company within 20 business days of the consummation
                             of the Exchange Offer that (A) such Holder is
                             prohibited by law or SEC policy from participating
                             in the Exchange Offer, or (B) such Holder may not
                             resell the New Notes acquired by it in the Exchange
                             Offer to the public without delivering a prospectus
                             and the Prospectus contained in the Exchange Offer
                             Registration Statement is not appropriate or
                             available for such resales by such Holder, or (C)
                             such Holder is a broker-dealer and holds Notes
                             acquired directly from the Company or one of its
                             respective affiliates, then the Company and the
                             Subsidiary Guarantors will be required to provide a
                             shelf registration statement (the "Shelf
                             Registration Statement") to cover resales of the
                             Notes by the Holders thereof. Notwithstanding the
                             foregoing, at any time after consummation of the
                             Exchange Offer, the Company may allow the Shelf
 
                                        9
<PAGE>   15
 
                             Registration Statement to cease to be effective and
                             usable if (i) the Board of Directors of the Company
                             determines in good faith that it is in the best
                             interests of the Company not to disclose the
                             existence of or facts surrounding any proposed or
                             pending material corporate transaction involving
                             the Company, and the Company notifies the Holders
                             within a certain period of time after the Board of
                             Directors makes such determination, or (ii) the
                             prospectus contained in the Shelf Registration
                             Statement contains an untrue statement of a
                             material fact necessary in order to make the
                             statements therein, in the light of the
                             circumstances under which they were made, not
                             misleading. The Company will pay certain liquidated
                             damages to Holders of Notes and Holders of New
                             Notes if the Company is not in compliance with its
                             obligations under the Registration Rights
                             Agreement. See "Exchange Offer; Registration
                             Rights."
 
     FOR A DISCUSSION OF CERTAIN FACTORS THAT SHOULD BE CONSIDERED BY
PARTICIPANTS IN THE EXCHANGE OFFER, SEE "RISK FACTORS."
 
                                       10
<PAGE>   16
 
            SUMMARY UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL DATA
 
                             (DOLLARS IN THOUSANDS)
 
     The following table sets forth summary unaudited pro forma consolidated
balance sheet data at June 28, 1997 and summary unaudited pro forma consolidated
income statement data of the Company for the fiscal year ended December 28, 1996
and the six months ended June 28, 1997. The Company has a fiscal year ending on
the Saturday closest to the end of the calendar year. The Company's fiscal year
was 52 weeks. PFS had a fiscal year ending on the last Wednesday in December.
PFS' fiscal year was 52 weeks. The pro forma consolidated balance sheet data at
June 28, 1997 give effect to the Transactions and the Refinancing as if they had
occurred on June 28, 1997. The pro forma consolidated income statement data and
other data for the fiscal year ended December 28, 1996 and the six months ended
June 28, 1997 give effect to the Transactions and the Refinancing as if they had
occurred at the beginning of the period presented. The following information
should be read in conjunction with "Management's Discussion and Analysis of
Financial Condition and Results of Operations," the historical and unaudited pro
forma financial statements of the Company, the historical financial statements
of PFS and the related notes thereto included elsewhere herein.
 
<TABLE>
<CAPTION>
                                                                                               SIX MONTHS
                                                                                                 ENDED
                                                                            FISCAL YEAR         JUNE 28,
                                                                                1996              1997
                                                                            ------------       ----------
<S>                                                                         <C>                <C>
INCOME STATEMENT DATA:
 
  Net sales.............................................................     $4,874,980        $2,301,244
 
  Gross profit..........................................................        488,051          234,697
 
  Operating expenses....................................................        405,502          201,395
 
  Operating income......................................................         82,549           33,302
 
OTHER DATA:
 
  Pro forma EBITDA(1)...................................................     $  126,653        $  55,768
 
  Depreciation and amortization.........................................         44,587           22,466
 
  Capital expenditures..................................................         41,510           19,775
 
  Ratio of earnings to fixed charges(2).................................            N/A              N/A
</TABLE>
 
<TABLE>
<CAPTION>
                                                                                  AT JUNE 28, 1997
                                                                            ----------------------------
                                                                              ACTUAL         PRO FORMA
                                                                            ----------      ------------
<S>                                                                         <C>             <C>
BALANCE SHEET DATA:
 
  Cash and cash equivalents.............................................    $    3,413       $  161,856
 
  Working capital.......................................................       213,067          169,895
 
  Total assets..........................................................     1,416,592        1,404,356
 
  Long-term debt, including current portion.............................       995,615          874,070
 
  Stockholder's equity..................................................        41,630          147,907
</TABLE>
 
- ---------------
(1) Pro forma EBITDA represents pro forma operating income plus pro forma
    depreciation and amortization and excludes one-time non-recurring gains and
    losses.
 
    Pro forma EBITDA is computed as follows:
 
<TABLE>
<CAPTION>
                                                                                                SIX MONTHS
                                                                             FISCAL YEAR          ENDED
                                                                                1996          JUNE 28, 1997
                                                                             -----------      --------------
    <S>                                                                      <C>              <C>
 
    Pro forma operating income...........................................     $  82,549          $ 33,302
 
    Pro forma depreciation and amortization..............................        44,587            22,466
 
    New recurring gains/losses:
 
      Gains on sale of assets............................................        (4,283)               --
 
      Integration costs..................................................         3,800                --
                                                                               --------        ----------
    Pro forma EBITDA.....................................................     $ 126,653          $ 55,768
                                                                               ========        ==========
</TABLE>
 
    EBITDA is presented because management believes it is a widely accepted
    financial indicator used by certain investors and analysts to analyze and
    compare companies on the basis of operating performance. The Company
    understands that EBITDA, as used herein, is not necessarily comparable to
    other similarly titled captions of other companies due to potential
    inconsistencies in the method of calculation. EBITDA is not intended to
    represent cash flows for the period, nor has it been presented as an
    alternative to operating income as an indicator of operating performance and
    should not be considered in isolation or as a substitute for measures of
    performance prepared in accordance with generally accepted accounting
    principles. See the historical and unaudited pro forma financial statements
    of the Company, the historical financial statements of PFS and the related
    notes thereto included elsewhere herein.
(2) For purposes of computing this ratio, earnings consist of income before
    income taxes plus fixed charges. Fixed charges consist of interest expense,
    amortization of deferred finance fees and one-third of the rent expense from
    operating leases, which management believes is a reasonable approximation of
    the interest factor of the rent. For the fiscal year ended December 28, 1996
    and the six months ended June 28, 1997, on a pro forma basis, earnings were
    inadequate to cover fixed charges by $3.1 million and $10.3 million,
    respectively.
 
                                       11
<PAGE>   17
 
                        SUMMARY SELECTED FINANCIAL DATA
                             (DOLLARS IN THOUSANDS)
 
     The following table sets forth summary historical financial data of
AmeriServe and PFS for the fiscal years 1994, 1995 and 1996, which have been
derived from the audited financial statements of AmeriServe and PFS,
respectively. The financial statements of AmeriServe were audited by Ernst &
Young LLP for fiscal years 1994, 1995 and 1996. The financial statements of PFS
were audited by KPMG Peat Marwick LLP for fiscal years 1994, 1995 and 1996.
AmeriServe has a fiscal year ending on the Saturday closest to the end of the
calendar year. Each fiscal year for AmeriServe was 52 weeks. PFS had a 52-53
week fiscal year ending on the last Wednesday in December. Each fiscal year for
PFS was 52 weeks, except 1994, which contained 53 weeks. Data for the first six
months of 1996 and 1997 have been derived from unaudited financial statements of
AmeriServe and PFS, which, in the opinion of management, include all adjustments
necessary for a fair presentation of the information. Data at and for the first
six months of 1997 do not purport to be indicative of results to be expected for
the full fiscal year. The following information should be read in conjunction
with "Management's Discussion and Analysis of Financial Condition and Results of
Operations," the historical and unaudited pro forma financial statements of the
Company, the historical financial statements of PFS and related notes thereto
included elsewhere herein.
 
<TABLE>
<CAPTION>
                                                    FISCAL YEAR                   SIX MONTHS
                                          --------------------------------   --------------------
                AMERISERVE                  1994       1995        1996        1996        1997
  --------------------------------------  --------   --------   ----------   ---------   --------
  <S>                                     <C>        <C>        <C>          <C>         <C>
  INCOME STATEMENT DATA:
    Net sales...........................  $358,516   $400,017   $1,280,598   $ 584,791   $741,009
    Gross profit........................    37,914     40,971      128,849      59,011     72,465
    Operating expenses..................    34,488     36,695      114,560      53,328     67,133
    Operating income....................     3,426      4,276       14,289       5,683      5,332
  OTHER DATA:
    EBITDA(1)...........................  $  6,710   $  7,038   $   26,041   $   9,923   $ 11,743
    Depreciation and amortization.......     3,284      2,762       10,061       4,240      6,411
    Capital expenditures................     1,331      2,496       12,518       2,783      7,275
    Net cash provided by (used in):
       Operating activities.............     4,276      4,505        1,213      (2,345)    (8,543)
       Investing activities.............    (5,422)    (5,574)    (105,013)   (100,659)   (13,246)
       Financing activities.............       490        619      105,387     103,733     23,040
</TABLE>
 
<TABLE>
<CAPTION>
                                                 FISCAL YEAR                      SIX MONTHS
                                     ------------------------------------   -----------------------
                 PFS                    1994         1995         1996         1996         1997
  ---------------------------------  ----------   ----------   ----------   ----------   ----------
  <S>                                <C>          <C>          <C>          <C>          <C>
  INCOME STATEMENT DATA:
    Net sales......................  $3,279,837   $3,458,944   $3,422,086   $1,552,475   $1,498,345
    Gross profit...................     326,672      344,777      341,484      154,852      155,686
    Operating expenses.............     239,772      265,305      261,741      122,528      120,945
    Operating income...............      86,900       79,472       79,743       32,324       34,741
  OTHER DATA:
    EBITDA(1)......................    $103,953      $98,236      $99,573      $41,143      $43,555
    Depreciation and
       amortization................      17,053       18,764       19,830        8,819        8,814
    Capital expenditures...........      21,310       25,245       28,771       14,214       12,291
    Net cash provided by (used in):
       Operating activities........      64,717       29,580       78,437          897        7,972
       Investing activities........     (20,263)     (24,388)     (27,561)     (13,182)      (4,048)
       Financing activities........     (44,360)      (5,163)     (49,454)      12,661       (5,517)
</TABLE>
 
- ---------------
(1) EBITDA represents operating income plus depreciation and amortization and
    excludes one-time non-recurring gains and losses. EBITDA for AmeriServe in
    fiscal 1996 adds back a net one-time, non-recurring charge of $1.7 million.
    EBITDA is presented because management believes it is a widely accepted
    financial indicator used by certain investors and analysts to analyze and
    compare companies on the basis of operating performance. EBITDA is not
    intended to represent cash flows for the period, nor has it been presented
    as an alternative to operating income as an indicator of operating
    performance and should not be considered in isolation or as a substitute for
    measures of performance prepared in accordance with generally accepted
    accounting principles. The Company understands that, while EBITDA is
    frequently used by securities analysts in the evaluation of companies,
    EBITDA, as used herein, is not necessarily comparable to other similarly
    titled captions of other companies due to potential inconsistencies in the
    method of calculation. See the historical and unaudited pro forma financial
    statements of the Company and the historical financial statements of PFS and
    the related notes thereto included elsewhere herein.
 
                                       12
<PAGE>   18
 
                                  RISK FACTORS
 
     Holders of Notes should consider carefully the factors set forth below, as
well as the other information set forth elsewhere in this Prospectus, before
tendering Notes in the Exchange Offer. This Prospectus includes forward-looking
statements, including statements concerning the Company's business strategy,
operations, cost savings initiatives, economic performance, financial condition
and liquidity and capital resources. Such statements are subject to various
risks and uncertainties. The Company's actual results may differ materially from
the results discussed in such forward-looking statements because of a number of
factors, including those identified in this "Risk Factors" section and elsewhere
in this Prospectus. See "Summary," "Management's Discussion and Analysis of
Financial Condition and Results of Operations" and "The Business." The forward-
looking statements are made as of the date of this Prospectus, and the Company
assumes no obligation to update the forward-looking statements or to update the
reasons why actual results could differ from those projected in the
forward-looking statements.
 
SUBSTANTIAL LEVERAGE AND DEBT SERVICE
 
     The Company is and will continue to be highly leveraged as a result of
substantial indebtedness it has incurred in connection with the Transactions and
the Refinancing. After giving pro forma effect to the Refinancing and the
Transactions, the Company would have had total indebtedness of $874.1 million
and stockholder's equity of $147.9 million as of June 28, 1997, and the
Company's earnings would have been inadequate to cover fixed charges by $3.1
million and $10.3 million for the year ended December 28, 1996 and the six
months ended June 28, 1997, respectively. The Company may incur additional
indebtedness in the future, subject to limitations imposed by the Indenture, the
Senior Subordinated Note Indenture (as defined herein) and the New Credit
Facility. See "The Refinancing," "Capitalization," "Unaudited Pro Forma Combined
Financial Statements," "The Transactions--The Acquisition" and "Description of
Indebtedness."
 
     The Company's ability to make scheduled payments of principal of, or to pay
interest on, or to refinance its indebtedness (including the New Notes) depends
on its future performance, which, to a certain extent, is subject to general
economic, financial, competitive, legislative, regulatory and other factors
beyond its control. Based upon the current level of operations and anticipated
growth, the management of the Company believes that available cash flow,
together with available borrowings under the New Credit Facility and other
sources of liquidity, including the Accounts Receivable Program, will be
adequate to meet the Company's anticipated future requirements for working
capital, capital expenditures, scheduled payments of principal of and interest
on its indebtedness, and interest on the New Notes. However, all or a portion of
the principal payments at maturity on the New Notes may require refinancing.
There can be no assurance that the Company's business will generate sufficient
cash flow from operations or that future borrowings will be available in an
amount sufficient to enable the Company to service its indebtedness, including
the New Notes, or to make necessary capital expenditures, or that any
refinancing would be available on commercially reasonable terms or at all. See
"Management's Discussion and Analysis of Financial Condition and Results of
Operations--Liquidity and Capital Resources."
 
     The degree to which the Company is now leveraged and will continue to be
leveraged following the Offering could have important consequences to holders of
the New Notes, including, but not limited to, the following: (i) a substantial
portion of the Company's cash flow from operations will be required to be
dedicated to debt service and will not be available for other purposes; (ii) the
Company's ability to obtain additional financing in the future could be limited;
(iii) certain of the Company's borrowings are at variable rates of interest,
which could result in higher interest expense in the event of an increase in
interest rates; and (iv) the Indenture, the Senior Subordinated Note Indenture
and the New Credit Facility contain financial and restrictive covenants that
limit the ability of the Company to, among other things, borrow additional
funds, dispose of assets or pay cash dividends. Failure by the Company to comply
with such covenants could result in an event of default, which, if not cured or
waived, could have a material adverse effect on the Company. In addition, the
degree to which the Company is leveraged could prevent it from repurchasing all
New Notes tendered to it upon the occurrence of a Change of Control. See
"Description of New Notes--Repurchase at the Option of Holders--Change of
Control," "The Transactions--The Acquisition," "Description of Indebtedness--New
Credit Facility" and "--Senior Subordinated Notes."
 
                                       13
<PAGE>   19
 
EFFECTIVE SUBORDINATION; ENCUMBRANCES ON ASSETS
 
     Under the New Credit Facility, NEHC has granted the lenders thereunder (the
"Lenders") security interests in all of the capital stock of the Company, and
the Company has granted to the Lenders security interests in substantially all
of the current and future assets of the Company, including a pledge of all of
the issued and outstanding shares of capital stock of certain of the Company's
subsidiaries. In the event of a default on secured indebtedness (whether as a
result of the failure to comply with a payment or other covenant, a
cross-default, or otherwise), such Lenders will have a prior secured claim on
the capital stock of the Company and the assets of the Company and its
subsidiaries. As a result, the secured assets of the Company would be available
to pay obligations on the New Notes only after borrowings under the New Credit
Facility and other secured indebtedness have been paid in full. If the Lenders
should attempt to foreclose on their collateral, the Company's financial
condition and the value of the New Notes will be materially adversely affected
and could be eliminated. See "Description of Indebtedness." At June 28, 1997, on
a pro forma basis after giving effect to the Refinancing and the Transactions,
the New Notes and the New Note Guarantees would have been effectively
subordinated to approximately $24.1 million of secured obligations of the
Company and the Subsidiary Guarantors.
 
     In addition, if the Company incurs any additional senior indebtedness which
would rank pari passu in right of payment with the New Notes, and even if such
indebtedness is not secured, the holders of such debt would be entitled to share
ratably with the holders of the New Notes in any proceeds distributed in
connection with any insolvency, liquidation, reorganization, dissolution or
other winding-up of the Company. This may have the effect of reducing the amount
of proceeds paid to holders of the New Notes.
 
RELIANCE ON KEY CONTRACTS
 
     In January 1997, the Company entered into a three-year agreement, which
became effective April 1997, to become the primary supplier to approximately
2,600 Arby's restaurants nationwide. The Company expects to generate at least
$325 million of annual net sales during the term of the agreement. No assurance
can be given that the Company's contract with Arby's will be renewed upon
expiration, that any renewal of such contract will be on terms as favorable to
the Company as the current contract or that the Company will realize expected
net sales under the existing contract.
 
     In connection with the Acquisition, the Company entered into a five-year
Distribution Agreement effective from the Transactions Closing (as defined
herein) with each of PepsiCo's chain restaurant businesses pursuant to which the
Company will be the exclusive distributor of specified restaurant products
purchased by Pizza Hut, Taco Bell and KFC restaurants within the continental
United States, which are owned, directly or indirectly, by the subsidiaries of
PepsiCo which hold each of the three restaurant businesses as of the
Transactions Closing (other than certain specified restaurants) or which are
acquired or built by PepsiCo's chain restaurant business during the term of the
Distribution Agreement. Each of the subsidiaries which is a party to the
Distribution Agreement will be owned by TRICON Global Restaurants, Inc.
("TRICON") following PepsiCo's spin-off of its core restaurant businesses to its
shareholders. As a result, the spin-off of TRICON will have no impact on the
Distribution Agreement. On a pro forma basis after giving effect to the
Transactions and after giving effect to the Arby's contract, approximately 44%
of the Company's 1996 net sales would have been generated under the Distribution
Agreement. The Distribution Agreement may be terminated at any time (i) by any
party in the event that the other party breaches any material term and such
breach remains unremedied for a period of 30 calendar days after written notice
of such breach, (ii) by the PepsiCo Chains if the Company is in material breach
of the Distribution Agreement for failure to maintain specified service levels
for a specified period of time or (iii) by either party in the event that the
other party becomes the subject of a bankruptcy, insolvency or other similar
proceeding. See "The Acquisition--Distribution Agreement."
 
     While exclusive or written arrangements are not typically the basis of
foodservice distribution sales and have not historically been requisite to the
Company's growth, the Distribution Agreement will expire in five years and no
assurance can be given that the Distribution Agreement will be renewed or, if
renewed, whether such renewal will be on terms as favorable as the existing
agreement. Furthermore, no assurance can be given
 
                                       14
<PAGE>   20
 
that the Company will be able to achieve the expected net sales under the
current Distribution Agreement. Gross profit and net pretax profit on certain
sales by PFS to Pizza Hut under the Distribution Agreement are limited.
 
DEPENDENCE ON CERTAIN CHAINS AND CUSTOMERS
 
     The Company derives substantially all of its net sales from several chain
restaurant concepts. On a pro forma basis after giving effect to the
Transactions, and the Arby's contract, the largest chains serviced by the
Company would have been Pizza Hut, Taco Bell and KFC, representing 28%, 28% and
12% of 1996 net sales, respectively. Adverse developments affecting such chains
or a decision by a corporate owner or franchisor to revoke its approval of the
Company as a distributor could have a material adverse effect on the Company's
operating results.
 
     The Company's customers are generally individual franchisees or
corporate-owned restaurants within such restaurant chains. Although the
corporate owner or franchisor of a chain generally reserves the right to approve
the distributors for its franchisees, each customer generally makes its
selection of a foodservice distributor from an approved group of distributors.
On a pro forma basis after giving effect to the Transactions and after giving
effect to the Arby's contract, the Company's largest customer would have been
PepsiCo, representing 44% of the Company's 1996 net sales. No other customer
accounted for more than 10% of the Company's pro forma net sales in 1996.
Adverse events affecting any of the Company's largest customers, a material
decrease in sales to any such customers or the loss of a major customer through
the acquisition thereof by a company with an internal foodservice distribution
business or otherwise could have a material adverse effect on the Company's
operating results. In addition, the Company's continued growth is dependent in
part on the continued growth and expansion of its customers.
 
     A significant portion of the Company's business is conducted with customers
with which the Company does not have contracts. Such customers could cease doing
business with the Company on little or no notice. The Company's contracts with
its other customers are subject to termination by the customer prior to
expiration of the stated term under circumstances specified in each contract,
including, in some cases, failure to comply with performance reliability
standards. Although the Company is not aware of any issues of non-compliance
that could reasonably be expected to result in termination of any such contracts
prior to expiration of the stated term, and has not been notified by any
customer that it intends to terminate its contract with the Company, there can
be no assurance that historic levels of business from any customer of the
Company will be maintained in the future. See "--Key Contracts" and "The
Business--Customers."
 
ABILITY TO INTEGRATE ACQUISITIONS
 
     The Company has achieved a significant portion of its growth through
acquisitions and will continue to try to grow in this way. Although each of the
previously acquired companies has a significant operating history, the Company
has a limited history of owning and operating the most recently acquired of
these businesses on a consolidated basis. Holberg Industries, Inc. ("Holberg")
acquired NEBCO Distribution of Omaha, Inc. ("NEBCO") in 1986. NEBCO acquired
Evans Brothers Company ("Evans") in January 1990 and the combined company was
renamed "NEBCO EVANS Distribution, Inc." ("NEBCO EVANS"). NEBCO EVANS acquired
L.L. Distribution Systems Inc. in 1990, Condon Supply Company in 1991, AmeriServ
Food Company ("AmeriServ") in January 1996 and, in April 1997, changed its name
to "AmeriServe Food Distribution, Inc." Following the Acquisition, the Company
will have to integrate PFS with its existing business, including its prior
acquisitions. While the Company believes that such integration provides
significant opportunities to reduce costs, there can be no assurance that the
Company will be able to meet performance expectations or successfully integrate
these businesses on a timely basis without disruption in the quality and
reliability of service to its customers or diversion of management resources. In
addition, while the Company has made acquisitions successfully before, the
Acquisition is substantially larger than the Company's prior acquisitions. The
integration of such businesses will also require improvements in the Company's
management information systems. There can be no assurance that such improvements
will be realized on a timely basis.
 
                                       15
<PAGE>   21
 
DEPENDENCE ON KEY PERSONNEL
 
     The Company's success is, and will continue to be, substantially dependent
upon the continued services of its senior management, particularly Mr. John V.
Holten, Chairman and Chief Executive Officer of the Company, and Mr. Raymond E.
Marshall, President and Treasurer of the Company. The loss of the services of
one or more members of senior management could adversely affect the Company's
operating results. The Company has entered into employment agreements with Mr.
Marshall and other members of senior management, and has obtained key-man life
insurance in the amount of $3.0 million on Mr. Marshall. In addition, the
Company's continued growth depends on the ability to attract and retain skilled
operating managers and employees and the ability of its key personnel to manage
the Company's growth and consolidate and integrate its operations. See
"Management."
 
COMPETITION
 
     The foodservice distribution industry is highly competitive. The Company
competes with other systems foodservice distribution companies that focus on
chain restaurants and with broadline foodservice distributors that distribute to
a wide variety of customers. Further, the Company could face increased
competition to the extent that there is an increase in the number of foodservice
distributors specializing in distribution to chain restaurants on a nationwide
basis. See "The Business--Competition."
 
CONTROL BY PRINCIPAL STOCKHOLDER
 
     As a result of the consummation of the Transactions, Holberg indirectly
owns a majority of the issued and outstanding capital stock of NEHC, which in
turn directly owns all of the issued and outstanding capital stock of the
Company. See "Security Ownership of Certain Beneficial Holders and Management."
Holberg and DLJ collectively have sufficient voting power to elect the entire
Board of Directors of each of NEHC, and through NEHC, the Company, and thereby
exercise control over the business, policies and affairs of NEHC and the
Company, and, in general, determine the outcome of any corporate transaction or
other matters submitted to stockholders for approval, such as any amendment to
the certificate of incorporation of the Company (the "Certificate of
Incorporation"), the authorization of additional shares of capital stock, and
any merger, consolidation or sale of all or substantially all of the assets of
the Company, all of which could adversely affect the Company and holders of the
New Notes.
 
PAYMENT UPON A CHANGE OF CONTROL
 
     Upon the occurrence of a Change of Control, each holder of New Notes may
require the Company to repurchase all or a portion of such holder's New Notes at
101% of the principal amount of the New Notes, together with accrued and unpaid
interest, if any, and Liquidated Damages, if any, to the date of repurchase. The
Indenture will require that prior to such a repurchase, the Company must either
repay all outstanding indebtedness under the New Credit Facility or obtain any
required consent to such repurchase. If a Change of Control were to occur, the
Company may not have the financial resources to repay all of its obligations
under the New Credit Facility, the New Notes and the other indebtedness that
would become payable upon such event. See "Description of New Notes--Repurchase
at the Option of Holders--Change of Control."
 
FRAUDULENT CONVEYANCE RISKS
 
     Management of the Company believes that the indebtedness represented by the
New Notes is being incurred for proper purposes and in good faith, and that,
based on present forecasts, asset valuations and other financial information,
after the consummation of the Transactions and the Refinancing, the Company will
be solvent, will have sufficient capital for carrying on its business and will
be able to pay its debts as they mature. See "--Substantial Leverage and Debt
Service." Notwithstanding management's belief, however, if a court of competent
jurisdiction in a suit by an unpaid creditor or a representative of creditors
(such as a trustee in bankruptcy or a debtor-in-possession) were to find that,
at the time of the incurrence of such indebtedness, the Company was insolvent,
was rendered insolvent by reason of such incurrence, was engaged in a business
or transaction for which its remaining assets constituted unreasonably small
capital, intended to incur, or believed that it would incur, debts beyond its
ability to pay such debts as they matured, or intended to hinder, delay or
defraud its creditors, and that the indebtedness was incurred for less than
reasonably equivalent value, then
 
                                       16
<PAGE>   22
 
such court could, among other things, (i) void all or a portion of the Company's
obligations to the holders of the New Notes, the effect of which would be that
the holders of the New Notes may not be repaid in full and/or (ii) subordinate
the Company's obligations to the holders of the New Notes to other existing and
future indebtedness of the Company to a greater extent than would otherwise be
the case, the effect of which would be to entitle such other creditors to be
paid in full before any payment could be made on the New Notes.
 
     The Company's obligations under the New Notes will be guaranteed, jointly
and severally, on a senior unsecured basis, by each of the Subsidiary
Guarantors. Management of the Company believes that indebtedness represented by
the Note Guarantees is being incurred by the Subsidiary Guarantors for proper
purposes and in good faith, and that, based on present forecasts, asset
valuations and other financial information, after consummation of the
Transactions and the Refinancing, each of the Subsidiary Guarantors will be
solvent, will have sufficient capital for carrying on its business, and will be
able to pay its debts as they mature. See "--Substantial Leverage and Debt
Service." Notwithstanding management's belief, however, if a court of competent
jurisdiction in a suit by an unpaid creditor or a representative of creditors
(such as a trustee in bankruptcy or a debtor-in-possession) were to find that,
at the time of the incurrence of such indebtedness, the Subsidiary Guarantors
were insolvent, were rendered insolvent by reason of such incurrence, were
engaged in a business or transaction for which their remaining assets
constituted unreasonably small capital, intended to incur, or believed that they
would incur, debts beyond their ability to pay such debts as they matured, or
intended to hinder, delay or defraud their creditors, and that the indebtedness
was incurred for less than reasonably equivalent value, then such court could,
among other things, (i) void all or a portion of such Subsidiary Guarantors'
obligations to the holders of the New Notes, the effect of which would be that
the holders of the New Notes may not be repaid in full or at all and/or (ii)
subordinate such Subsidiary Guarantors' obligations to the holders of the New
Notes to other existing and future indebtedness of such Subsidiary Guarantors,
the effect of which would be to entitle such other creditors to be paid in full
before any payment could be made on the New Notes. Among other things, a legal
challenge to a New Note Guarantee on fraudulent conveyance grounds may focus on
the benefits, if any, realized by the Subsidiary Guarantors as a result of the
issuance by the Company of the New Notes.
 
ABSENCE OF PUBLIC MARKET FOR THE NEW NOTES; RESTRICTIONS ON TRANSFERS
 
     The Notes are currently owned by a relatively small number of beneficial
owners. The Notes have not been registered under the Exchange Act and will be
subject to restrictions on transferability to the extent that they are not
exchanged for the New Notes. The New Notes will constitute a new issue of
securities with no established trading market. Although the New Notes will
generally be permitted to be resold or otherwise transferred by Holders who are
not affiliates of the Company without compliance with the registration
requirements under the Securities Act, the Company does not intend to list the
New Notes on any securities exchange or to seek admission thereof to trading in
the National Association of Securities Dealers Automated Quotation System.
Although DLJ and BancAmerica Robertson Stephens have advised the Company that
they currently intend to make a market in the New Notes, they are not obligated
to do so and may discontinue such market making at any time without notice. If a
trading market does not develop or is not maintained, holders of the New Notes
may experience difficulty in reselling the New Notes or may be unable to sell
them at all. If a market for the New Notes develops, any such market may be
discontinued at any time. See "Notice to Investors." In addition, such market
making activity will be subject to the limits imposed by the Exchange Act. See
"Description of New Notes -- Registration Rights; Liquidated Damages."
Accordingly, there can be no assurance as to the development or liquidity of any
market for the New Notes.
 
COMPLIANCE WITH EXCHANGE OFFER PROCEDURES; RESTRICTIONS ON RESALES
 
     Issuance of the New Notes in exchange for Notes pursuant to the Exchange
Offer will be made only after a timely receipt by the Exchange Agent of such
Notes, a properly completed and duly executed Letter of Transmittal and all
other required documents. Therefore, Holders of the Notes desiring to tender
such Notes in exchange for New Notes should allow sufficient time to ensure
timely delivery. The Company is under no duty to give notification of defects or
irregularities with respect to the tenders of Notes for exchange. Notes
 
                                       17
<PAGE>   23
 
that are not tendered or are tendered but not accepted will, following the
consummation of the Exchange Offer, continue to be subject to the existing
restrictions upon transfer thereof and, upon consummation of the Exchange Offer,
the registration rights under the Registration Rights Agreement generally will
terminate. In addition, any Holder of Notes who tenders in the Exchange Offer
for the purpose of participating in a distribution of the New Notes may be
deemed to have received restricted securities and, if so, will be required to
comply with the registration and prospectus delivery requirements of the
Securities Act in connection with any resale. Each broker-dealer that receives
New Notes for its own account in exchange for Notes, where such Notes were
acquired by such broker-dealer as a result of market-making activities or other
trading activities must acknowledge that it will deliver a prospectus in
connection with the initial resale of such New Notes. To the extent that Notes
are tendered and accepted in the Exchange Offer, the trading market for
untendered and tendered but unaccepted Notes could be adversely affected. See
"The Exchange Offer."
 
FORWARD-LOOKING STATEMENTS
 
     This Prospectus includes forward-looking statements, including statements
concerning the Company's business strategy, operations, cost savings
initiatives, economic performance, financial condition and liquidity and capital
resources. Such statements are subject to various risks and uncertainties. The
Company's actual results may differ materially from the results discussed in
such forward-looking statements because of a number of factors, including those
identified in the sections of this Prospectus captioned "Prospectus Summary,"
"Risk Factors," "Management's Discussion of Financial Condition and Results of
Operations" and "The Business." Forward-looking statements are made as of the
date of this Prospectus, and the Company assumes no obligation to update the
forward-looking statements, or to update the reasons why actual results could
differ from those projected in the forward-looking statements.
 
                                       18
<PAGE>   24
 
                               THE EXCHANGE OFFER
 
     The following discussion sets forth or summarizes what the Company believes
are the material terms of the Exchange Offer, including those set forth in the
Letter of Transmittal distributed with this Prospectus. This summary is
qualified in its entirety by reference to the full text of the documents
underlying the Exchange Offer, copies of which are filed as exhibits to the
Registration Statement of which this Prospectus is a part, and are incorporated
by reference herein.
 
PURPOSE AND EFFECT OF THE EXCHANGE OFFER
 
     The Notes were sold by the Company on October 15, 1997, and were
subsequently resold to qualified institutional buyers pursuant to Rule 144A
under the Securities Act, to institutional investors that are accredited
investors in a manner exempt from registration under the Securities Act and to
certain persons in transactions outside the United States in reliance on
Regulation S under the Securities Act. In connection with the Note Offering, the
Company entered into the Registration Rights Agreement, which requires, among
other things, that promptly following the completion of the Refinancing, the
Company and the Subsidiary Guarantors (i) file with the SEC a registration
statement under the Securities Act with respect to an issue of new Notes of the
Company identical in all material respects to the Notes, (ii) use their best
efforts to cause such registration statement to become effective under the
Securities Act and (iii) upon the effectiveness of that registration statement,
offer to the Holders of the Notes the opportunity to exchange their Notes for a
like principal amount of New Notes, which would be issued without a restrictive
legend and may be reoffered and resold by the holder without restrictions or
limitations under the Securities Act (other than any such holder that is an
"affiliate" of the Company within the meaning of Rule 405 under the Securities
Act). A copy of the Registration Rights Agreement has been filed as an exhibit
to the Registration Statement of which this Prospectus is a part. The term
"Holder" with respect to the Exchange Offer means any person in whose name the
Notes are registered on the books of the Company or any other person who has
obtained a properly completed bond power from the registered holder.
 
     Because the Exchange Offer is for any and all Notes, the number of Notes
tendered and exchanged in the Exchange Offer will reduce the principal amount of
Notes outstanding. Following the consummation of the Exchange Offer, Holders of
the Notes who did not tender their Notes generally will not have any further
registration rights under the Registration Rights Agreement, and such Notes will
continue to be subject to certain restrictions on transfer. Accordingly, the
liquidity of the market for such Notes could be adversely affected. The Notes
are currently eligible for sale pursuant to Rule 144A through the PORTAL System
of the National Association of Securities Dealers, Inc. Because the Company
anticipates that most holders of Notes will elect to exchange such Notes for New
Notes due to the absence of restrictions on the resale of New Notes under the
Securities Act, the Company anticipates that the liquidity of the market for any
Notes remaining after the consummation of the Exchange Offer may be
substantially limited.
 
TERMS OF THE EXCHANGE OFFER
 
     Upon the terms and subject to the conditions set forth in this Prospectus
and in the Letter of Transmittal, the Company will accept any and all Notes
validly tendered and not withdrawn prior to 12:00 midnight, New York City time,
on the Expiration Date. The Company will issue $1,000 principal amount of New
Senior Notes in exchange for each $1,000 principal amount of outstanding Senior
Notes accepted in the Exchange Offer. Holders may tender some or all of their
Notes pursuant to the Exchange Offer. However, Notes may be tendered only in
integral multiples of $1,000.
 
     The form and terms of the New Notes are the same as the form and terms of
the Notes except that (i) the New Notes have been registered under the
Securities Act and hence will not bear legends restricting the transfer thereof
and (ii) the holders of the New Notes generally will not be entitled to certain
rights under the Registration Rights Agreement, which rights generally will
terminate upon consummation of the Exchange Offer. The New Notes will evidence
the same debt as the Notes and will be entitled to the benefits of the
Indentures.
 
     Holders of Notes do not have any appraisal or dissenters' rights under the
Nebraska Business Corporation Act or the Indentures in connection with the
Exchange Offer. The Company intends to conduct the Exchange
 
                                       19
<PAGE>   25
 
Offer in accordance with the applicable requirements of the Exchange Act and the
rules and regulations of the SEC thereunder, including Rule 14e-1 thereunder.
 
     The Company shall be deemed to have accepted validly tendered Notes when,
as and if the Company has given oral or written notice thereof to the Exchange
Agents. The Exchange Agent will act as agent for the tendering Holders for the
purpose of receiving the New Notes from the Company.
 
     If any tendered Notes are not accepted for exchange because of an invalid
tender, the occurrence of certain other events set forth herein or otherwise,
the certificates for any such unaccepted Notes will be returned, without
expense, to the tendering Holder thereof as promptly as practicable after the
Expiration Date.
 
     Holders who tender Notes in the Exchange Offer will not be required to pay
brokerage commissions or fees or, subject to the instructions in the Letter of
Transmittal, transfer taxes with respect to the exchange of Notes pursuant to
the Exchange Offer. The Company will pay all charges and expenses, other than
transfer taxes in certain circumstances, in connection with the Exchange Offer.
See "-- Fees and Expenses."
 
EXPIRATION DATE; EXTENSIONS; AMENDMENTS
 
     The term "Expiration Date" shall mean 12:00 midnight, New York City time,
on                , 1997, unless the Company, in its sole discretion, extends
the Exchange Offer, in which case the term "Expiration Date" shall mean the
latest date and time to which the Exchange Offer is extended.
 
     To extend the Exchange Offer, the Company will notify the Exchange Agent of
any extension by oral or written notice, followed by a public announcement
thereof no later than 9:00 a.m., New York City time, on the next business day
after the previously scheduled expiration date.
 
     The Company reserves the right, in its reasonable judgment, (i) to delay
accepting any Notes, to extend the Exchange Offer or to terminate the Exchange
Offer if any of the conditions set forth below under "-- Conditions" shall not
have been satisfied, by giving oral or written notice of such delay, extension
or termination to the Exchange Agent or (ii) to amend the terms of the Exchange
Offer in any manner. Any such delay in acceptance, extension, termination or
amendment will be followed as promptly as practicable by a public announcement
thereof. If the Exchange Offer is amended in a manner determined by the Company
to constitute a material change, the Company will promptly disclose such
amendment by means of a prospectus supplement that will be distributed to the
registered Holders, and, depending upon the significance of the amendment and
the manner of disclosure to the registered Holders, the Company will extend the
Exchange Offer for five to ten business days if the Exchange Offer would
otherwise expire during such five to ten business-day period.
 
     If the Company does not consummate the Exchange Offer, or, in lieu thereof,
the Company does not file and cause to become effective a resale shelf
registration for the New Notes within the time periods set forth herein,
liquidated damages will accrue and be payable on the New Notes either
temporarily or permanently. See "Description of New Notes -- Registration
Rights; Liquidated Damages."
 
INTEREST ON NEW NOTES
 
     The New Senior Notes will bear interest from October 15, 1997, the date of
issuance of the Notes that are tendered in exchange for the New Notes (or the
most recent Interest Payment Date to which interest on such Notes has been
paid). Accordingly, Holders of Notes that are accepted for exchange will not
receive interest that is accrued but unpaid on the Notes at the time of tender,
but such interest will be payable on the first Interest Payment Date after the
Expiration Date. Interest on the New Notes will be payable semiannually on each
April 15 and October 15, commencing on April 15, 1998.
 
PROCEDURES FOR TENDERING
 
     Only a Holder of Notes may tender such Notes in the Exchange Offer. To
tender in the Exchange Offer, a Holder must complete, sign and date the relevant
Letter of Transmittal, or a facsimile thereof, have the signatures thereon
guaranteed if required by the Letter of Transmittal and mail or otherwise
deliver such Letter of Transmittal or such facsimile, together with the Notes
and any other required documents, to the Exchange Agent so as to be received by
the Exchange Agent at the address set forth below prior to 12:00 midnight, New
York City time, on the Expiration Date. The Letter of Transmittal must be used
to tender Notes. Delivery of the Notes may be made by book-entry transfer in
accordance with the procedures described
 
                                       20
<PAGE>   26
 
below. Confirmation of such book-entry transfer must be received by the Exchange
Agent prior to the Expiration Date.
 
     By executing the Letter of Transmittal, each Holder will make to the
Company the representation set forth below in the second paragraph under the
heading "-- Resale of New Notes."
 
     The tender by a Holder and the acceptance thereof by the Company will
constitute an agreement between such Holder and the Company in accordance with
the terms and subject to the conditions set forth herein and in the Letter of
Transmittal.
 
     THE METHOD OF DELIVERY OF NOTES AND THE LETTER OF TRANSMITTAL AND ALL OTHER
REQUIRED DOCUMENTS TO THE EXCHANGE AGENT IS AT THE ELECTION AND RISK OF THE
HOLDER. INSTEAD OF DELIVERY BY MAIL, IT IS RECOMMENDED THAT HOLDERS USE AN
OVERNIGHT OR HAND DELIVERY SERVICE. IN ALL CASES, SUFFICIENT TIME SHOULD BE
ALLOWED TO ASSURE DELIVERY TO THE EXCHANGE AGENT BEFORE THE EXPIRATION DATE. NO
LETTER OF TRANSMITTAL OR NOTES SHOULD BE SENT TO THE COMPANY. HOLDERS MAY
REQUEST THEIR RESPECTIVE BROKERS, DEALERS, COMMERCIAL BANKS, TRUST COMPANIES OR
NOMINEES TO EFFECT THE ABOVE TRANSACTIONS FOR SUCH HOLDERS.
 
     Any beneficial owner whose Notes are registered in the name of a broker,
dealer, commercial bank, trust company or other nominee and who wishes to tender
should contact the registered Holder promptly and instruct such registered
Holder to tender on such beneficial owner's behalf.
 
     Signatures on the Letter of Transmittal or a notice of withdrawal, as the
case may be, must be guaranteed by an Eligible Institution (as defined below)
unless the Notes tendered pursuant thereto are tendered (i) by a registered
Holder who has not completed the box entitled "Special Registration
Instructions" or "Special Delivery Instructions" on the Letter of Transmittal or
(ii) for the account of an Eligible Institution. In the event that signatures on
a Letter of Transmittal or a notice of withdrawal, as the case may be, are
required to be guaranteed, such guarantee must be by a member firm of a
registered national securities exchange or of the National Association of
Securities Dealers, Inc., a commercial bank or trust company having an office or
correspondent in the United States or an "eligible guarantor institution" within
the meaning of Rule 17Ad-15 under the Exchange Act (an "Eligible Institution").
 
     If the Letter of Transmittal is signed by a person other than the
registered Holder of any Notes listed therein, such Notes must be endorsed or
accompanied by a properly completed bond power, signed by such registered Holder
as such registered Holder's name appears on such Notes with the signature
thereon guaranteed by an Eligible Institution.
 
     If the Letter of Transmittal or any Notes or bond powers are signed by
trustees, executors, administrators, guardians, attorneys-in-fact, officers of
corporations or others acting in a fiduciary or representative capacity, such
persons should so indicate when signing, and unless waived by the Company,
evidence satisfactory to the Company of their authority to so act must be
submitted with the Letter of Transmittal.
 
     The Company understands that each Exchange Agent will make a request
promptly after the date of this Prospectus to establish accounts with respect to
the Notes at the Depository for the purpose of facilitating the Exchange Offer,
and subject to the establishment thereof, any financial institution that is a
participant in the Depository's system may make book-entry delivery of the Notes
by causing the Depository to transfer such Notes into the Exchange Agent's
account with respect to the Notes in accordance with the Depository's procedures
for such transfer. Although delivery of the Notes may be effected through
book-entry transfer into the Exchange Agent's account at the Depository, an
appropriate Letter of Transmittal properly completed and duly executed with any
required signature guarantee and all other required documents must in each case
be transmitted to and received or confirmed by the Exchange Agent at its address
set forth below on or prior to the Expiration Date, or, if the guaranteed
delivery procedures described below are complied with, within the time period
provided under such procedures. Delivery of documents to the Depository does not
constitute delivery to the Exchange Agent.
 
     All questions as to the validity, form, eligibility (including time of
receipt), acceptance of tendered Notes and withdrawal of tendered Notes will be
determined by the Company in its sole discretion, which determination will be
final and binding. The Company reserves the absolute right to reject any and all
Notes
 
                                       21
<PAGE>   27
 
not properly tendered or any Notes the Company's acceptance of which would, in
the opinion of counsel for the Company, be unlawful. The Company also reserves
the right to waive any defects, irregularities or conditions of tender as to
particular Notes. The Company's interpretation of the terms and conditions of
the Exchange Offer (including the instructions in the Letter of Transmittal)
will be final and binding on all parties. Unless waived, any defects or
irregularities in connection with tenders of Notes must be cured within such
time as the Company shall determine. Although the Company intends to notify
Holders of defects or irregularities with respect to tenders of Notes, none of
the Company, the Exchange Agent or any other person shall incur any liability
for failure to give such notification. Tenders of Notes will not be deemed to
have been made until such defects or irregularities have been cured or waived.
Any Notes received by the Exchange Agent that are not properly tendered and as
to which the defects or irregularities have not been cured or waived will be
returned by the Exchange Agent to the tendering Holders, unless otherwise
provided in the Letter of Transmittal, as soon as practicable following the
Expiration Date.
 
GUARANTEED DELIVERY PROCEDURES
 
     Holders who wish to tender their Notes and (i) whose New Notes are not
immediately available, (ii) who cannot deliver their Notes, the Letter of
Transmittal or any other required documents to the relevant Exchange Agent or
(iii) who cannot complete the procedures for book-entry transfer, prior to the
Expiration Date, may effect a tender if:
 
          (a) the tender is made through an Eligible Institution;
 
          (b) prior to the Expiration Date, the relevant Exchange Agent receives
     from such Eligible Institution a properly completed and duly executed
     Notice of Guaranteed Delivery (by facsimile transmission, mail or hand
     delivery) setting forth the name and address of the Holder, the certificate
     number(s) of such Notes and the principal amount of Notes tendered, stating
     that the tender is being made thereby and guaranteeing that, within three
     New York Stock Exchange trading days after the Expiration Date, the Letter
     of Transmittal (or facsimile thereof), together with the certificates(s)
     representing the Notes (or a confirmation of book-entry transfer of such
     Notes into the Exchange Agent's account at the Depository) and any other
     documents required by the Letter of Transmittal, will be deposited by the
     Eligible Institution with the Exchange Agent; and
 
          (c) such properly completed and executed Letter of Transmittal (or
     facsimile thereof), as well as the certificate(s) representing all tendered
     Notes in proper form for transfer (or a confirmation of book-entry transfer
     of such Notes into the Exchange Agent's account at the Depository) and all
     other documents required by the Letter of Transmittal, are received by the
     Exchange Agent within three New York Stock Exchange trading days after the
     Expiration Date.
 
     Upon request to the Exchange Agent, a Notice of Guaranteed Delivery will be
sent to Holders who wish to tender their Notes according to the guaranteed
delivery procedures set forth above.
 
WITHDRAWALS OF TENDERS
 
     Except as otherwise provided herein, tenders of Notes may be withdrawn at
any time prior to 12:00 midnight New York City time, on the Expiration Date.
 
     To withdraw a tender of Notes in the Exchange Offer, a written or facsimile
transmission notice of withdrawal must be received by the Exchange Agent at its
address set forth herein prior to 12:00 midnight New York City time, on the
Expiration Date. Any such notice of withdrawal must (i) specify the name of the
person having deposited the Notes to be withdrawn (the "Depositor"), (ii)
identify the Notes to be withdrawn (including the certificate number(s) and
principal amount of such Notes, or, in the case of Notes transferred by
book-entry transfer, the name and number of the account at the Depository to be
credited), (iii) be signed by the Holder in the same manner as the original
signature on the Letter of Transmittal by which such Notes were tendered
(including any required signature guarantees) or be accompanied by documents of
transfer sufficient to have the Trustee with respect to the Notes register the
transfer of such Notes into the name of the person withdrawing the tender, and
(iv) specify the name in which any such Notes are to be registered, if different
from that of the Depositor. All questions as to the validity, form and
eligibility (including time or receipt) of such notices will be determined by
the Company, whose determination shall be final and binding on all parties. Any
Notes so withdrawn will be deemed not to have been validly tendered for purposes
of the
 
                                       22
<PAGE>   28
 
Exchange Offer and no New Notes will be issued with respect thereto unless the
Notes so withdrawn are validly retendered. Any Notes which have been tendered
but which are not accepted for exchange will be returned to the Holder thereof
without cost to such Holder as soon as practicable after withdrawal, rejection
of tender or termination of the Exchange Offer. Properly withdrawn Notes may be
retendered by following one of the procedures described above under
"-- Procedures for Tendering" at any time prior to the Expiration Date.
 
CONDITIONS
 
     Notwithstanding any other term of the Exchange Offer, the Company shall not
be required to accept for exchange, or to exchange New Notes for, any Notes, and
may terminate or amend the Exchange Offer as provided herein before the
acceptance of such Notes, if any law, statute, rule, regulation or
interpretation by the staff of the SEC is proposed, adopted or enacted, which,
in the reasonable judgment of the Company, might materially impair the ability
of the Company to proceed with the Exchange Offer or materially impair the
contemplated benefits of the Exchange Offer to the Company.
 
     If the Company determines in its reasonable judgment that any of the
conditions are not satisfied, the Company may (i) refuse to accept any Notes and
return all tendered Notes to the tendering Holders, (ii) extend the Exchange
Offer and retain all Notes tendered prior to the expiration of the Exchange
Offer, subject, however, to the rights of Holders to withdraw such Notes (see
"Withdrawals of Tenders") or (iii) waive such unsatisfied conditions with
respect to the Exchange Offer and accept all properly tendered Notes which have
not been withdrawn. If such waiver constitutes a material change to the Exchange
Offer, the Company will promptly disclose such waiver by means of a prospectus
supplement that will be distributed to the registered Holders, and, depending
upon the significance of the waiver and the manner of disclosure to the
registered Holders, the Company will extend the Exchange Offer for a period of
five to ten business days if the Exchange Offer would otherwise expire during
such five to ten business-day period.
 
EXCHANGE AGENT
 
     State Street Bank & Trust Company will act as Exchange Agent for the
Exchange Offer with respect to the Notes (the "Exchange Agent").
 
     Questions and requests for assistance, requests for additional copies of
this Prospectus or of the Letter of Transmittal for the Notes and requests for
copies of Notice of Guaranteed Delivery should be directed to the Exchange
Agent, addressed as follows:
 
        By Registered or Certified Mail, Overnight Mail or Courier Service or in
        Person by Hand:
 
        State Street Bank & Trust Company
        777 Main Street, 11th floor
        Hartford, CT 06123-0177
        Attention: Corporate Trust Administration
 
        By Facsimile:
 
        (860) 986-7920
 
FEES AND EXPENSES
 
     The expenses of soliciting tenders will be borne by the Company. The
principal solicitation is being made by mail; however, additional solicitation
may be made by telegraph, telephone, facsimile or in person by officers and
regular employees of the Company and its affiliates.
 
     The Company has not retained any dealer-manager in connection with the
Exchange Offer and will not make any payments to brokers or other persons
soliciting acceptances of the Exchange Offer. The Company, however, will pay the
Exchange Agent reasonable and customary fees for their services and will
reimburse them for their reasonable out-of-pocket expenses in connection
therewith and pay other registration expenses, including fees and expenses of
the Trustees, filing fees, blue sky fees and printing and distribution expenses.
 
     The Company will pay all transfer taxes, if any, applicable to the exchange
of the Notes pursuant to the Exchange Offer. If, however, certificates
representing the New Notes or the Notes for principal amounts not tendered or
accepted for exchange are to be delivered to, or are to be issued in the name
of, any person other than the registered Holder of the Notes tendered, or if
tendered Notes are registered in the name of any person
 
                                       23
<PAGE>   29
 
other than the person signing the Letter of Transmittal, or if a transfer tax is
imposed for any reason other than the exchange of the Notes pursuant to the
Exchange Offer, then the amount of any such transfer taxes (whether imposed on
the registered Holder or any other person) will be payable by the tendering
Holder.
 
ACCOUNTING TREATMENT
 
     The New Notes will be recorded at the same carrying value as the Notes,
which is the aggregate principal amount in the case of the Notes, as reflected
in the Company's accounting records on the date of exchange. Accordingly, no
gain or loss for accounting purposes will be recognized in connection with the
Exchange Offer. The expenses of the Exchange Offer will be amortized over the
term of the New Notes.
 
RESALE OF NEW NOTES
 
     Based on an interpretation by the staff of the SEC set forth in no-action
letters issued to third parties, the Company believes that New Notes issued
pursuant to the Exchange Offer in exchange for Notes may be offered for resale,
resold and otherwise transferred by any Holder of such New Notes (other than any
such Holder which is an "affiliate" of the Company within the meaning of Rule
405 under the Securities Act) without compliance with the registration and
prospectus delivery provisions of the Securities Act, provided that such New
Notes are acquired in the ordinary course of such Holder's business and such
Holder does not intend to participate, and has no arrangement or understanding
with any person to participate, in the distribution of such New Notes. Any
Holder who tenders in the Exchange Offer with the intention to participate, or
for the purpose of participating, in a distribution of the New Notes may not
rely on the position of the staff of the SEC enunciated in Exxon Capital
Holdings Corporation (available April 13, 1989) and Morgan Stanley & Co.,
Incorporated (available June 5, 1991), or similar no-action letters, but rather
must comply with the registration and prospectus delivery requirements of the
Securities Act in connection with any resale transaction. In addition, any such
resale transaction should be covered by an effective registration statement
containing the selling security holder's information required by Item 507 or 508
of Regulation S-K of the Securities Act, as applicable. Each broker-dealer that
receives New Notes for its own account in exchange for Notes, where such Notes
were acquired by such broker-dealer as a result of market-making activities or
other trading activities, may be a statutory underwriter and must acknowledge
that it will deliver a prospectus in connection with any resale of such New
Notes.
 
     By tendering in the Exchange Offer, each Holder will represent to the
Company that, among other things, (i) the New Notes acquired pursuant to the
Exchange Offer are being obtained in the ordinary course of business of the
person receiving such New Notes, whether or not such person is a Holder, (ii)
neither the Holder nor any such other person has an arrangement or understanding
with any person to participate in the distribution of such New Notes and (iii)
the Holder and such other person acknowledge that if they participate in the
Exchange Offer for the purpose of distributing the New Notes (a) they must, in
the absence of an exemption therefrom, comply with the registration and
prospectus delivery requirements of the Securities Act in connection with any
resale of the New Notes and cannot rely on the no-action letters referenced
above and (b) failure to comply with such requirements in such instance could
result in such Holder incurring liability under the Securities Act for which
such Holder is not indemnified by the Company. Further, by tendering in the
Exchange Offer, each Holder that may be deemed an "affiliate" (as defined under
Rule 405 of the Securities Act) of the Company will represent to the Company
that such Holder understands and acknowledges that the New Notes may not be
offered for resale, resold or otherwise transferred by that Holder without
registration under the Securities Act or an exemption therefrom.
 
     As set forth above, affiliates of the Company are not entitled to rely on
the foregoing interpretations of the staff of the SEC with respect to resales of
the New Notes without compliance with the registration and prospectus delivery
requirements of the Securities Act. In connection with the Note Offering, the
Company entered into the Registration Rights Agreement pursuant to which the
Company agreed to file and maintain, subject to certain limitations, a
registration statement that would allow DLJ, and BancAmerica Robertson Stephens
to engage in market-making transactions with respect to the Notes or the New
Notes. The Company has agreed to bear all registration expenses incurred under
such agreement, including printing and distribution expenses, reasonable fees of
counsel, blue sky fees and expenses, reasonable fees of independent accountants
in connection with the preparation of comfort letters, and SEC and the National
Association of Securities Dealers, Inc. filing fees and expenses.
 
                                       24
<PAGE>   30
 
CONSEQUENCES OF FAILURE TO EXCHANGE
 
     As a result of the making of this Exchange Offer, the Company will have
fulfilled one of its obligations under the Registration Rights Agreement, and
Holders of Notes who do not tender their Notes generally will not have any
further registration rights under the Registration Rights Agreement or
otherwise. Accordingly, any Holder of Notes that does not exchange that Holder's
Notes for New Notes will continue to hold the untendered Notes and will be
entitled to all the rights and limitations applicable thereto under the
Indentures, except to the extent that such rights or limitations, by their
terms, terminate or cease to have further effectiveness as a result of the
Exchange Offer.
 
     The Notes that are not exchanged for New Notes pursuant to the Exchange
Offer will remain restricted securities. Accordingly, such Notes may be resold
only (i) to the Company (upon redemption thereof or otherwise), (ii) pursuant to
an effective registration statement under the Securities Act, (iii) so long as
the Notes are eligible for resale pursuant to Rule 144A, to a qualified
institutional buyer within the meaning of Rule 144A under the Securities Act in
a transaction meeting the requirements of Rule 144A, (iv) outside the United
States to a foreign person pursuant to the exemption from the registration
requirements of the Securities Act provided by Regulation S thereunder, (v)
pursuant to an exemption from registration under the Securities Act provided by
Rule 144 thereunder (if available), or (vi) to an institutional accredited
investor in a transaction exempt from the registration requirements of the
Securities Act, in each case in accordance with any applicable securities laws
of any state of the United States. See "Risk Factors -- Restrictions on
Transfer."
 
OTHER
 
     Participation in the Exchange Offer is voluntary and holders should
carefully consider whether to accept. Holders of the Notes are urged to consult
their financial and tax advisors in making their own decision on what action to
take.
 
     The Company may in the future seek to acquire untendered Notes in open
market or privately negotiated transactions, through subsequent exchange offers
or otherwise. The Company has no present plans to acquire any Notes that are not
tendered in the Exchange Offer or to file a registration statement to permit
resales of any untendered Notes.
 
                    CERTAIN FEDERAL INCOME TAX CONSEQUENCES
                             OF THE EXCHANGE OFFER
 
     The following discussion is based upon current provisions of the Internal
Revenue Code of 1986, as amended, applicable Treasury regulations, judicial
authority and administrative rulings and practice. There can be no assurance
that the Internal Revenue Service (the "IRS") will not take a contrary view, and
no ruling from the IRS has been or will be sought. Legislative, judicial or
administrative changes or interpretations may be forthcoming that could alter or
modify the statements and conditions set forth herein. Any such changes or
interpretations may or may not be retroactive and could affect the tax
consequences to Holders. Certain Holders of the Notes (including insurance
companies, tax-exempt organizations, financial institutions, broker-dealers,
foreign corporations and persons who are not citizens or residents of the United
States) may be subject to special rules not discussed below. Each Holder of a
Note should consult his, her or its own tax advisor as to the particular tax
consequences of exchanging such Holder's Notes for New Notes, including the
applicability and effect of any state, local or foreign tax laws.
 
     The issuance of the New Notes to Holders of the Notes pursuant to the terms
set forth in this Prospectus will not constitute an exchange for federal income
tax purposes. Consequently, no gain or loss would be recognized by Holders of
the Notes upon receipt of the New Notes, and ownership of the New Notes will be
considered a continuation of ownership of the Notes. For purposes of determining
gain or loss upon the subsequent sale or exchange of the New Notes, a Holder's
basis in the New Notes should be the same as such Holder's basis in the Notes
exchanged therefor. A Holder's holding period for the New Notes should include
the Holder's holding period for the Notes exchanged therefor. The issue price
and other tax characteristics of the New Notes should be identical to the issue
price and other tax characteristics of the Notes exchanged therefor.
 
                                       25
<PAGE>   31
 
     See also "Description of Certain Federal Income Tax Consequences."
 
                                THE REFINANCING
 
     The Offering was completed as part of the refinancing of certain
outstanding term indebtedness of the Company incurred under the New Credit
Facility in connection with the Acquisition, to, among other things, (i) extend
the maturity of those borrowings, (ii) fix the interest rate of those borrowings
at a rate believed by the Company to be attractive for fixed rate financing, and
(iii) provide the Company with additional cash to be utilized for working
capital and to fund possible future acquisitions (collectively, the
"Refinancing"). See "The Business -- Business Strategy" and "Description of the
Indebtedness -- New Credit Facility."
 
                                THE TRANSACTIONS
 
     In connection with the Acquisition, the Company: (i) consummated the Senior
Subordinated Notes Offering; (ii) entered into the New Credit Facility; (iii)
established the Accounts Receivable Program; (iv) received the Equity
Contribution; (v) effected the Preferred Stock Contribution; and (vi)
consummated the Post Contribution. See "Description of Indebtedness" and
"Certain Relationships and Related Party Transactions."
 
THE ACQUISITION
 
     Pursuant to an Asset Purchase Agreement (together with the related
agreement covering Canadian assets, the "Asset Purchase Agreement"), dated as of
May 23, 1997, by and between NEHC and PepsiCo, which was assigned to the Company
at the closing of the Transactions on July 11, 1997 (the "Transactions
Closing"), the Company, subject to the terms and conditions contained in the
Asset Purchase Agreement, acquired substantially all of the assets and
properties used or held for use by PFS for $830.0 million in cash, subject to
adjustment, and assumed certain liabilities, including post-closing purchase
price adjustments.
 
THE POST CONTRIBUTION
 
     In connection with the January 1996 purchase of AmeriServ, the Company
acquired a minority interest in Post Holdings Company ("Post Holdings"), which
owned 93.6% of Post. Post is a systems food distributor with three distribution
centers in the western United States. For the fiscal year ending December 28,
1996, Post generated net sales of $119.4 million and EBITDA of $1.9 million. On
November 25, 1996, NEHC: (i) acquired (a) the Company's ownership interest in
Post Holdings, and (b) Daniel W. Crippen's 50% ownership of Post Holdings and
(ii) merged Post Holdings with and into NEHC with NEHC as the surviving entity.
Mr. Crippen is the Company's Chief Operating Officer and was the President of
Post.
 
     In connection with the Acquisition: (i) the remaining 6.4% of the capital
stock outstanding of Post was acquired from the minority stockholder; (ii) a
dividend of $4.7 million was declared to eliminate the intercompany balance
between Post and NEHC; (iii) all of the capital stock of Post was transferred to
AmeriServ Food Company, a subsidiary of the Company; and (iv) Post's $10.6
million of outstanding indebtedness was refinanced. AmeriServ Food Company's
investment in NEHC preferred stock of $2.5 million was cancelled (collectively,
the "Post Contribution"). See note 2 to the historical financial statements of
the Company.
 
EQUITY CONTRIBUTION
 
     In connection with the Acquisition, NEHC contributed $130.0 million of cash
to the Company (the "Equity Contribution"). The Equity Contribution was financed
through NEHC's sale of debt and equity securities. A portion of such funds was
raised by NEHC through the sale to DLJ Merchant Banking, L.P. II and Affiliates
("DLJMBII") of preferred stock and warrants for aggregate consideration of
$115.0 million. See "Certain Relationships and Related Party Transactions."
 
PREFERRED STOCK CONTRIBUTION
 
     In connection with the Acquisition, NEHC contributed to the Company an
aggregate principal amount of $45.0 million of outstanding non-convertible
preferred stock of the Company (the "Preferred Stock Contribution"). See
"Capitalization."
 
                                       26
<PAGE>   32
 
                                USE OF PROCEEDS
 
     The net proceeds from the sale of the Notes were approximately $339.0
million (after deducting discounts and commissions and estimated expenses of the
Offering) and were used by the Company to repay the term loans and provide cash
for working capital and other general corporate purposes. The existing
indebtedness of the Company being repaid in connection with the Offering
includes approximately $205.0 million of borrowings under the Company's New
Credit Facility (which bears interest at a blended rate of approximately 9.0% at
June 28, 1997).
 
     See "The Refinancing."
 
                                       27
<PAGE>   33
 
                                 CAPITALIZATION
                             (DOLLARS IN THOUSANDS)
 
     The following table sets forth the consolidated cash and capitalization of
the Company as of June 28, 1997 and the pro forma consolidated capitalization of
the Company as of June 28, 1997, adjusted to reflect the Transactions and the
Refinancing. This table should be read in conjunction with the historical and
unaudited pro forma financial statements of the Company and the related notes
thereto included elsewhere herein. See "The Transactions" and "The Refinancing."
 
<TABLE>
<CAPTION>
                                                                         AS OF JUNE 28, 1997
                                                                      -------------------------
                                                                        ACTUAL       PRO FORMA
                                                                      ----------     ----------
<S>                                                                   <C>            <C>
Cash and cash equivalents...........................................  $    3,413     $  161,856
                                                                        ========       ========
Long-term debt (including current portion):
  Existing credit facility..........................................  $  138,800     $       --
  Revolving Credit Facility.........................................          --             --
  Term Loans........................................................          --             --
  Senior Notes due 2006.............................................          --        350,000
  Capital lease obligations.........................................      21,239         24,070
  Note payable to PepsiCo...........................................     830,000             --
  Senior Subordinated Notes due 2007................................          --        500,000
  Other.............................................................       5,576             --
                                                                        --------       --------
          Total long-term debt......................................     995,615        874,070
Stockholder's equity:
  Preferred.........................................................      45,000             --
  Common............................................................      (3,370)       147,907
                                                                        --------       --------
          Total stockholder's equity................................      41,630        147,907
                                                                        --------       --------
Total capitalization................................................  $1,037,245     $1,021,977
                                                                        ========       ========
</TABLE>
 
                                       28
<PAGE>   34
 
                 SELECTED AMERISERVE HISTORICAL FINANCIAL DATA
                             (DOLLARS IN THOUSANDS)
 
     The following table presents selected historical financial data of the
Company at and for the fiscal years 1992, 1993, 1994, 1995 and 1996, which have
been derived from the audited financial statements of the Company, and at and
for the first six months of 1996 and 1997, which have been derived from the
unaudited interim financial statements of the Company. The historical financial
statements of the Company for the fiscal years 1994, 1995 and 1996 were audited
by Ernst & Young LLP. The historical data of the Company at and for the first
six months of 1996 and 1997 have been derived from, and should be read in
conjunction with, the unaudited financial statements of the Company and the
related notes thereto, included elsewhere herein. In the opinion of management,
such interim financial statements reflect all adjustments (consisting only of
normal and recurring adjustments) necessary to fairly present the information
presented for such periods. The results of operations for the first six months
of 1997 are not necessarily indicative of the results of operations to be
expected for the full year. The selected financial data set forth below should
be read in conjunction with "The Transactions," "The Refinancing," "Summary
Selected Financial Data," "Management's Discussion and Analysis of Financial
Condition and Results of Operations," and the historical financial statements of
the Company and the related notes thereto included elsewhere herein.
 
<TABLE>
<CAPTION>
                                                                       FISCAL YEAR                               SIX MONTHS
                                                  -----------------------------------------------------     ---------------------
                                                    1992       1993       1994       1995       1996          1996        1997
                                                  --------   --------   --------   --------   ---------     --------   ----------
<S>                                               <C>        <C>        <C>        <C>        <C>           <C>        <C>
INCOME STATEMENT DATA:
  Net sales...................................... $293,621   $327,606   $358,516   $400,017   $1,280,598    $584,791   $  741,009
  Gross profit...................................   33,827     35,153     37,914     40,971     128,849       59,011       72,465
  Operating expenses.............................   30,347     32,054     34,488     36,695     114,560       53,328       67,133
                                                     -----      -----      -----      -----       -----        -----    ---------
  Operating income...............................    3,480      3,099      3,426      4,276      14,289        5,683        5,332
  Interest expense...............................   (3,404)    (2,759)    (3,294)    (3,936)    (10,999)      (5,281)      (7,243)
  Interest income-Holberg and affiliate..........      293        150        533        749         528          215          237
                                                     -----      -----      -----      -----       -----        -----    ---------
  Income (loss) before income taxes,                   369        490        665      1,089       3,818          617       (1,674)
    extraordinary loss, and cumulative effect of
    accounting change............................
  Provision (credit) for income taxes............      223        172        523        583       1,300          340         (629)
                                                     -----      -----      -----      -----       -----        -----    ---------
  Income (loss) before extraordinary loss and          146        318        142        506       2,518          277       (1,045)
    cumulative effect of accounting change.......
                                                        --       (613)        --         --          --           --           --
  Extraordinary loss on early extinguishment of debt...
  Cumulative effect of change in method of              --       (495)        --         --          --           --           --
    accounting for income taxes..................
                                                     -----      -----      -----      -----       -----        -----    ---------
  Net income (loss).............................. $    146   $   (790)  $    142   $    506   $   2,518     $    277   $   (1,045)
                                                     =====      =====      =====      =====       =====        =====    =========
OTHER DATA:
  EBITDA(1)...................................... $  6,034   $  6,195   $  6,710   $  7,038   $  26,041     $  9,923   $   11,743
  Depreciation and amortization..................    2,554      3,096      3,284      2,762      10,061        4,240        6,411
  Capital expenditures...........................    3,446      2,205      1,331      2,496      12,518        2,783        7,275
  Net cash provided by (used in):
    Operating activities.........................   10,462      4,680      4,276      4,505       1,213       (2,345)      (8,543)
    Investing activities.........................   (3,352)    (6,556)    (5,422)    (5,574)   (105,013)    (100,659)     (13,246)
    Financing activities.........................   (6,462)     2,676        490        619     105,387      103,733       23,040
  Ratio of earnings to fixed charges(2)..........     1.1x       1.1x       1.1x       1.2x        1.2x         1.1x          N/A
BALANCE SHEET DATA:
  Cash........................................... $    882   $  1,682   $  1,025   $    575   $   2,162     $  1,304   $    3,413
  Total assets...................................   68,040     75,265     79,218     77,503     291,103      291,908    1,416,592
  Long-term debt, including current portion......   34,065     34,170     32,160     32,779     129,905      119,893      995,615
  Total stockholder's equity.....................   10,212     14,779     17,205     10,157      42,675       40,434       41,630
</TABLE>
 
- ---------------
 
(1) EBITDA represents operating income plus depreciation, amortization and
    excludes one-time, non-recurring gains and losses. EBITDA in fiscal 1996
    adds back a net one-time, non-recurring charge of $1.7 million. EBITDA is
    presented because management believes it is a widely accepted financial
    indicator used by certain investors and analysts to analyze and compare
    companies on the basis of operating performance. EBITDA is not intended to
    represent cash flows for the period, nor has it been presented as an
    alternative to operating income as an indicator of operating performance and
    should not be considered in isolation or as a substitute for measures of
    performance prepared in accordance with generally accepted accounting
    principles. The Company understands that, while EBITDA is frequently used by
    securities analysts in the evaluation of companies, EBITDA, as used herein,
    is not necessarily comparable to other similarly titled captions of other
    companies due to potential inconsistencies in the method of calculation. See
    the historical and unaudited pro forma financial statements of the Company
    and the related notes thereto included elsewhere herein.
 
(2) For purposes of computing this ratio, earnings consist of income before
    income taxes plus fixed charges. Fixed charges consist of interest expense,
    amortization of deferred finance fees and one-third of the rent expense from
    operating leases, which management believes is a reasonable approximation of
    the interest factor of the rent. For the first six months of 1997, earnings
    were inadequate to cover fixed charges by $1.7 million.
 
                                       29
<PAGE>   35
 
                     SELECTED PFS HISTORICAL FINANCIAL DATA
                             (DOLLARS IN THOUSANDS)
 
     The following table presents selected historical financial data of PFS at
and for the fiscal years 1992, 1993, 1994, 1995 and 1996, and the first six
months of 1996 and 1997. The selected historical financial data for the fiscal
years 1992, 1993, 1994, 1995 and 1996 have been derived from the audited
financial statements of PFS. The historical financial statements of PFS for the
fiscal years 1992, 1993, 1994, 1995 and 1996 were audited by KPMG Peat Marwick
LLP. The historical data of PFS at and for the first six months of 1996 and 1997
have been derived from, and should be read in conjunction with, the unaudited
financial statements of PFS and the related notes thereto, which are included
elsewhere herein. In the opinion of management, such interim financial
statements reflect all adjustments (consisting only of normal and recurring
adjustments) necessary to fairly present the information presented for such
periods. The results of operations for the first six months of 1997 are not
necessarily indicative of the results of operations to be expected for the full
year. The selected financial data set forth below should be read in conjunction
with "The Transactions," "The Refinancing," "Summary Selected Financial Data,"
"Management's Discussion and Analysis of Financial Conditions and Results of
Operations" and the historical financial statements of PFS and the related notes
thereto included elsewhere herein.
 
<TABLE>
<CAPTION>
                                                             FISCAL YEAR(1)                                   SIX MONTHS(1)
                                   ------------------------------------------------------------------    ------------------------
                                      1992          1993          1994          1995          1996          1996          1997
                                   ----------    ----------    ----------    ----------    ----------    ----------    ----------
<S>                                <C>           <C>           <C>           <C>           <C>           <C>           <C>
INCOME STATEMENT DATA:
  Net sales....................... $2,799,673    $3,126,745    $3,279,837    $3,458,944    $3,422,086    $1,552,475    $1,498,345
  Gross profit....................    273,858       304,030       326,672       344,777       341,484       154,852       155,686
  Operating expenses..............    198,776       219,332       239,772       265,305       261,741       122,528       120,945
                                   ----------    ----------    ----------    ----------    ----------      --------      --------
  Operating income................     75,082        84,698        86,900        79,472        79,743        32,324        34,741
  Interest expense(4).............    (10,331)      (10,282)      (12,934)      (17,613)      (15,566)       (7,102)       (8,041)
                                   ----------    ----------    ----------    ----------    ----------      --------      --------
  Income before income taxes......     64,751        74,416        73,966        61,859        64,177        25,222        26,700
  Provision for income taxes......     24,624        28,703        28,874        23,844        24,597         9,928         9,924
                                   ----------    ----------    ----------    ----------    ----------      --------      --------
  Net income...................... $   40,127    $   45,713    $   45,092    $   38,015    $   39,580    $   15,294    $   16,776
                                   ==========    ==========    ==========    ==========    ==========      ========      ========
OTHER DATA:
  EBITDA(2)....................... $   87,264    $   96,872    $  103,953    $   98,236    $   99,573    $   41,143    $   43,555
  Depreciation and amortization...     13,202        13,676        17,053        18,764        19,830         8,819         8,814
  Capital expenditures............     16,246        24,927        21,310        25,245        28,771        14,214        12,291
  Net cash provided by (used in):
    Operating activities..........     29,077        29,412        64,717        29,580        78,437           897         7,972
    Investing activities..........    (18,709)      (20,679)      (20,263)      (24,388)      (27,561)      (13,182)       (4,048)
    Financing activities..........    (10,377)       (8,758)      (44,360)       (5,163)      (49,454)       12,661        (5,517)
  Ratio of earnings to fixed              5.5x          6.1x          5.2x          3.8x          4.1x          3.7x          3.6x
    charges(3)....................
BALANCE SHEET DATA:
  Cash............................ $     (441)   $       80    $      174    $      203    $    1,625    $      579    $       32
  Total assets....................    401,168       462,042       479,799       516,288       478,921       521,014       508,455
  Long-term debt, including                --            --            --            --            --            --            --
    current portion...............
  Divisional equity...............     77,997       100,146        85,707        88,579        93,405        96,168        87,639
</TABLE>
 
- ---------------
(1) PFS had a 52-53 week fiscal year ending on the last Wednesday in December.
    Each fiscal year had 52 weeks, except 1994 contained 53 weeks. Each six
    months presented was 24 weeks.
 
(2) EBITDA represents operating income plus depreciation, amortization and
    excludes one-time non-recurring gains and losses. EBITDA is presented
    because management believes it is a widely accepted financial indicator used
    by certain investors and analysts to analyze and compare companies on the
    basis of operating performance. EBITDA is not intended to represent cash
    flows for the period, nor has it been presented as an alternative to
    operating income as an indicator of operating performance and should not be
    considered in isolation or as a substitute for measures of performance
    prepared in accordance with generally accepted accounting principles.
    Management understands that, while EBITDA is frequently used by securities
    analysts in the evaluation of companies, EBITDA, as used herein, is not
    necessarily comparable to other similarly titled captions of other companies
    due to potential inconsistencies in the method of calculation. See the
    historical financial statements of PFS and the related notes thereto
    included elsewhere herein.
 
(3) For purposes of computing this ratio, earnings consist of income before
    income taxes plus fixed charges. Fixed charges consist of interest expense,
    amortization of deferred finance fees and one-third of the rent expense from
    operating leases, which management believes is a reasonable approximation of
    the interest factor of the rent.
 
(4) Interest is paid on advances from PepsiCo, Inc. and affiliates at the prime
    rate (8.35% at December 31, 1996). The advances are not subject to stated
    repayment terms. PFS and PepsiCo, Inc. have agreed to reclassify amounts
    between advances and divisional equity in order to maintain a preestablished
    debt to equity ratio, as defined, as part of agreements between PFS and
    Pizza Hut, Inc. and its franchisees.
 
                                       30
<PAGE>   36
 
                    MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                 FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
GENERAL
 
     AmeriServe is North America's largest systems foodservice distributor
specializing in distribution to chain restaurants, the fastest growing segment
of the domestic restaurant industry. The Company serves over 30 different
restaurant chains and over 26,500 restaurant locations in North America. The
Company has long-standing relationships with such leading restaurant concepts as
Pizza Hut, Taco Bell, KFC, Wendy's, Arby's, Burger King, Dairy Queen, Subway and
Applebee's. Holberg was formed in 1986 to acquire and manage foodservice
distribution businesses. Management believes the Company's history of
successfully identifying and integrating acquisitions helped the Company achieve
its current market position.
 
     Acquisitions prior to the Acquisition of PFS consisted of:
 
     M The acquisition in December 1986 of NEBCO, a regional systems distributor
       based in Omaha, Nebraska for $6.0 million. NEBCO had annual sales of
       approximately $60 million at the time of such acquisition.
 
     M The acquisition in January 1990 of Evans, a regional systems distributor
       based in Waukesha, Wisconsin for $33.9 million. Evans had annual sales of
       approximately $115 million at the time of such acquisition.
 
     M The acquisition in December 1990 of L.L. Distribution Systems Inc., a
       regional systems distributor based in Plymouth, Minnesota for $10.0
       million. L.L. Distribution Systems Inc. had annual sales of approximately
       $50 million at the time of such acquisition.
 
     M The acquisition in March 1991 of Condon Supply Company, a regional
       systems distributor based in St. Cloud, Minnesota for $3.4 million.
       Condon Supply Company had annual sales of approximately $15 million at
       the time of such acquisition.
 
     M The acquisition in January 1996 of AmeriServ, a wholesale distributor of
       food and other supply items based in Dallas, Texas for a purchase price
       of $92.9 million. AmeriServ had annual sales of approximately $940
       million at the time of such acquisition.
 
     M The acquisition of Chicago Consolidated Corporation, an operator of
       redistribution facilities for dry goods based in Chicago, Illinois for
       approximately $2.0 million.
 
     Primarily as a result of these acquisitions, the Company's net sales
increased from $277.9 million in 1991 to $1.3 billion in 1996. In May 1997, in
furtherance of its growth strategy, the Company entered into an agreement to
acquire PFS, subject to certain conditions. See "The Transactions."
 
RECENT DEVELOPMENTS
 
     During the third quarter of 1997, management of the Company performed an
extensive review of the existing operations including the recently acquired PFS
operations with the objective of developing a business plan for the
restructuring and consolidation of the organizations. The business plan, which
was approved by the Company's Board of Directors late in the third quarter,
identified a number of actions designed to significantly increase the efficiency
and effectiveness of the combined entity's warehouse and transportation network
and operational support infrastructure, and position the Company for continued
sales growth and increased penetration in the chain restaurant segment of the
foodservice distribution industry. These actions include construction of new
strategically located warehouse facilities, closures of certain existing
warehouse facilities and expansions of others, dispositions of property and
equipment, conversion of computer systems, reductions in workforce and
relocation of the Company's headquarters.
 
     To reflect the impact of the business plan on existing operations, the
Company intends to record a restructuring charge of approximately $31.0 million,
to be recorded in the third quarter of 1997, which primarily relates to these
actions. Included in this charge are approximately: (i) $18.0 million related to
impairment of property, equipment and other assets; (ii) $9.0 million for exit
costs associated with future lease terminations and employee displacements; and
(iii) $4.0 million of integration expenses incurred in the third quarter of 1997
associated with a previous acquisition and certain incurred employee relocations
associated with the business plan.
 
                                       31
<PAGE>   37
 
     Although the business plan action, when completed, is expected to result in
cost savings of $7.9 million, results in 1998 will be impacted by start-up costs
and other operating inefficiencies associated with the warehouse and
transportation network reconfiguration, including workforce hiring and training
and integration of customer delivery routes.
 
RESULTS OF OPERATIONS OF AMERISERVE
 
     The following financial information presents certain historical financial
information of AmeriServe, expressed as a percentage of net sales, for the
fiscal years 1994, 1995 and 1996 and for the first six months of 1996 and 1997.
 
<TABLE>
<CAPTION>
                                                            FISCAL YEAR              SIX MONTHS
                                                     -------------------------     ---------------
                                                     1994      1995      1996      1996      1997
                                                     -----     -----     -----     -----     -----
<S>                                                  <C>       <C>       <C>       <C>       <C>
Net sales..........................................  100.0%    100.0%    100.0%    100.0%    100.0%
Gross profit.......................................   10.6      10.2      10.1      10.1       9.8
Distribution, selling and administrative
  expenses.........................................    9.6       9.1       9.0       9.1       9.1
Operating income...................................    1.0       1.1       1.1       1.0       0.7
</TABLE>
 
  FIRST SIX MONTHS OF 1997 COMPARED TO FIRST SIX MONTHS OF 1996
 
     AmeriServ was acquired on January 26, 1996. Therefore, the first six months
of 1996 include only five months of operations related to the acquisition of
AmeriServ.
 
     Net Sales.  Net sales increased by $156.2 million, or 26.7%, during the
first six months of 1997 as compared to the first six months of 1996. The pro
forma effect of the AmeriServ acquisition accounted for $55.1 million, or 35.3%,
of such increase, and increased account penetration, new store openings and
service to Arby's accounted for the remaining $101.1 million, or 64.7%, of such
increase. The increased account penetration in new store openings was
principally a result of successful marketing of the Company's service
capabilities and attractive pricing.
 
     Gross Profit.  Gross profit increased by $13.5 million, or 22.8%, during
the first six months of 1997 as compared to the first six months of 1996. The
increase was due to the pro forma effect of the AmeriServ acquisition ($5.2
million) and the increase in sales ($8.3 million). Gross margin decreased from
10.1% during the first six months of 1996 as compared to 9.8% for the first six
months of 1997 due to the slightly higher cost of products purchased by
customers added through the AmeriServ acquisition.
 
     Distribution, Selling and Administrative Expenses.  Distribution, selling
and administrative expenses increased by $13.8 million, or 25.9%, during the
first six months of 1997 as compared to the first six months of 1996. The
increase was primarily due to costs related to preparation for the commencement
of service to Arby's. Distribution, selling and administrative expenses as a
percent of net sales remained constant at 9.1% during the first six months of
1997 as compared to the first six months of 1996.
 
     Operating Income.  Operating income decreased by $0.4 million, or 6.2%,
during the first six months of 1997 as compared to the first six months of 1996.
The decrease was due to increased (i) depreciation resulting from capital
projects and capital expenditures associated with the integration of AmeriServ
and (ii) amortization resulting from goodwill associated with the acquisition of
AmeriServ, offset by the increase in net sales. Operating income margin
decreased from 1.0% during the first six months of 1996 to 0.7% during the first
six months of 1997.
 
  FISCAL 1996 COMPARED TO FISCAL 1995
 
     Net Sales.  Net sales increased by $880.6 million, or 220.1%, during fiscal
1996 as compared to fiscal 1995. This increase was primarily due to the
acquisition of AmeriServ. The increase in net sales was net of certain account
resignations made during fiscal 1996. The Company regularly reviews the
profitability of its account portfolio, and at times decides to discontinue
relationships with accounts deemed not sufficiently profitable for the Company.
 
     Gross Profit.  Gross profit increased by $87.9 million, or 214.5%, during
fiscal 1996 as compared to fiscal 1995. The increase was due to the acquisition
of AmeriServ. Gross margin declined slightly from 10.2% during
 
                                       32
<PAGE>   38
 
fiscal 1995 as compared to 10.1% during fiscal 1996, due to the slightly higher
cost of products purchased by customers added through the AmeriServ acquisition.
 
     Distribution, Selling and Administrative Expenses.  Distribution, selling
and administrative expenses increased by $77.9 million, or 212.2%, during fiscal
1996 as compared to fiscal 1995. The overall increase was primarily due to the
AmeriServ acquisition. Distribution, selling and administrative expenses as a
percent of net sales decreased from 9.1% during fiscal 1995 to 9.0% during
fiscal 1996, due to decreased operating costs offset by an increase in
depreciation and amortization of $7.3 million. The increased amortization and
depreciation were a result of the AmeriServ acquisition and the capital
expenditures made by the Company in 1996.
 
     Operating Income.  Operating income increased by $10.0 million, or 234.2%,
during fiscal 1996 as compared to fiscal 1995 principally as a result of the
increase in net sales. Operating margin remained constant at 1.1% in fiscal 1995
and fiscal 1996.
 
  FISCAL 1995 COMPARED TO FISCAL 1994
 
     Net Sales.  Net sales increased by $41.5 million, or 11.6%, during fiscal
1995 as compared to fiscal 1994. This increase was primarily due to new store
openings by existing customers, increased account penetration and expanded
geographical coverage.
 
     Gross Profit.  Gross profit increased by $3.1 million, or 8.1%, during
fiscal 1995 as compared to fiscal 1994. The increase was due to new store
openings by existing customers, increased account penetration and expanded
geographical coverage, offset by lower gross margins. Gross margin decreased
from 10.6% during fiscal 1994 to 10.2% during fiscal 1995, consistent with
decreases in gross margin throughout the industry at that time.
 
     Distribution, Selling and Administrative Expenses.  Distribution, selling
and administrative expenses increased by $2.2 million, or 6.4%, during fiscal
1995 as compared to fiscal 1994. The increase was primarily due to several
distribution center expansions. Distribution, selling and administrative
expenses as a percent of net sales decreased from 9.6% during fiscal 1994 to
9.1% during fiscal 1995.
 
     Operating Income.  Operating income increased by $0.9 million, or 24.8%,
during fiscal 1995 as compared to fiscal 1994 for the reasons stated above. As a
result, operating income margin increased from 1.0% during fiscal 1994 to 1.1%
during fiscal 1995.
 
RESULTS OF OPERATIONS OF PFS
 
     The following financial information presents certain historical financial
information of PFS, expressed as a percentage of net sales, for the fiscal years
1994, 1995 and 1996 and for the first six months of 1996 and 1997. PFS sales are
reported net of rebates as a result of profit limitation agreements with Pizza
Hut, Inc. and its franchisees. Such profit limitation agreements continue after
the Transactions Closing.
 
<TABLE>
<CAPTION>
                                                      FISCAL YEAR                   SIX MONTHS
                                             -----------------------------       -----------------
                                             1994        1995        1996        1996        1997
                                             -----       -----       -----       -----       -----
<S>                                          <C>         <C>         <C>         <C>         <C>
Net sales..................................  100.0%      100.0%      100.0%      100.0%      100.0%
Gross profit...............................   10.0        10.0        10.0        10.0        10.4
Operating expenses.........................    7.4         7.7         7.7         7.9         8.1
Operating income...........................    2.6         2.3         2.3         2.1         2.3
</TABLE>
 
  FIRST SIX MONTHS 1997 COMPARED TO FIRST SIX MONTHS 1996
 
     Net Sales.  PFS net sales of $1,498.3 million declined by $54.1 million, or
3.5%, during the first six months of 1997 as compared to the first six months of
1996, primarily due to new product rollouts and sales of promotional items in
the first six months of 1996 and lower store volumes in the current period,
offset slightly by an increased market share in the first six months of 1997.
 
     Gross Profit.  Gross profit increased by $0.8 million, or 0.5%, during the
first six months of 1997 as compared to the first six months of 1996, due to the
impact of low margin promotional sales on margins during the first six months of
1996. Gross margin increased from 10.0% during the first six months of 1996 to
10.4% during the first six months of 1997, due to a shift in sales to higher
margin products.
 
                                       33
<PAGE>   39
 
     Operating Expenses.  Operating expenses decreased by $1.6 million, or 1.3%,
during the first six months of 1997 as compared to the first six months of 1996,
due to lower headcounts, lower computer processing charges and a decline in bad
debt expense, partially offset by costs associated with a new computer system,
which is expected to be implemented in 1998.
 
     Operating Income.  Operating income increased by $2.4 million, or 7.5%,
during the first six months of 1997 as compared to the first six months of 1996
due to the reasons stated above. As a result, operating income margin increased
from 2.1% during the first six months of 1996 to 2.3% during the first six
months of 1997.
 
  FISCAL 1996 COMPARED TO FISCAL 1995
 
     Net Sales.  Net sales decreased by $36.9 million, or 1.1%, during fiscal
1996 as compared to fiscal 1995. This decrease was due to the impact of soft
sales in the equipment segment, which declined by $24.7 million from fiscal
1995. Food and supply revenues declined by $12.2 million during fiscal 1996 as
compared to fiscal 1995, due to soft volumes in our customer base, offset
slightly by increased market share.
 
     Gross Profit.  Gross profit decreased by $3.3 million, or 1.0%, during
fiscal 1996 as compared to fiscal 1995, due to the decrease in revenue during
fiscal 1996. Gross margin was consistent with prior year results during fiscal
1996.
 
     Operating Expenses.  Operating expenses decreased by $3.6 million, or 1.3%,
during fiscal 1996 as compared to fiscal 1995. This decline reflected
temporarily higher field management expenses in fiscal 1995 and lower bad debt
expense in fiscal 1996, partially offset by increased depreciation expense in
fiscal 1996 due to several distribution center expansions and the relocation of
a distribution center.
 
     Operating Income.  Operating income increased by $0.3 million, or 0.3%,
during fiscal 1996 as compared to fiscal 1995. This increase was primarily due
to a favorable performance in operating expenses, largely offset by a decline in
gross margin. Operating income margin during fiscal 1996 was consistent with the
prior year's margin of 2.3%.
 
  FISCAL 1995 COMPARED TO FISCAL 1994
 
     Net Sales.  Net sales increased by $179.1 million, or 5.5%, during fiscal
1995 as compared to fiscal 1994, due to an increase in the number of units
served by an average of almost 1,000 stores, as well as increased product costs.
Strong food and supply sales were offset by soft sales in the equipment segment.
 
     Gross Profit.  Gross profit increased by $18.1 million, or 5.5%, during
fiscal 1995 as compared to fiscal 1994, due to the increase in revenue during
fiscal 1995. Gross margin was consistent with prior year results during fiscal
1995.
 
     Operating Expenses.  Operating expenses increased by $25.5 million, or
10.6%, during fiscal 1995 as compared to fiscal 1994, reflecting increased bad
debt expense, costs associated with a short-term field management reorganization
and increased depreciation due to the relocation of a distribution center and
several center expansions.
 
     Operating Income.  Operating income decreased by $7.4 million, or 8.5%,
during fiscal 1995 as compared to fiscal 1994, for the reasons stated above.
Operating income margin decreased from 2.6% during fiscal 1994 to 2.3% during
fiscal 1995 as a result of the increased operating expenses.
 
LIQUIDITY AND CAPITAL RESOURCES
 
  HISTORICAL AMERISERVE
 
     The Company had $213.1 million of working capital at June 28, 1997 as
compared to $18.0 million at the end of fiscal 1996. The increase of $195.1
million was primarily due to increased receivables of $341.4 million and
increased inventory of $103.0 million, offset by increased accounts payable of
$202.1 million and increased accrued liabilities of $52.6 million. The changes
in working capital were due to the acquisition of PFS and the new business to
Arby's.
 
     The Company had $18.0 million of working capital at December 28, 1996
compared to $10.5 million of working capital at December 30, 1995. The increase
was due to the working capital required to service the customer base of
AmeriServ, which was acquired on January 25, 1996.
 
                                       34
<PAGE>   40
 
     The Company had $10.5 million of working capital at December 30, 1995 as
compared to $10.9 million of working capital at December 31, 1994. The decrease
was due to an increase in accounts payable.
 
     Net cash used in operating activities for the first six months of 1997 was
$8.5 million compared to net cash used in operating activities of $2.3 million
for the first six months of 1996. The increase in cash used in operating
activities was primarily due to the increase in working capital needs for the
new Arby's business.
 
     Net cash used in investing activities during the first six months of 1997
was $13.2 million compared to net cash used in investing activities of $100.7
million for the first six months of 1996. The decrease in cash used in investing
activities was primarily due to the acquisition of AmeriServ for $92.9 million
during 1996, offset by an increase in capital expenditures of $4.5 million.
 
     Net cash provided by financing activities during the first six months of
1997 was $23.0 million compared to net cash provided by financing activities of
$103.7 million for the first six months of 1996. The decrease in cash provided
by financing was primarily due to proceeds from the issuance of preferred stock
and borrowings under the Company's credit facility in order to fund the
acquisition of AmeriServ in 1996, offset by borrowings under the Company's
credit facilities in the first six months of 1997 to service the working capital
needs of Arby's.
 
     Net cash provided by operating activities during fiscal 1996 was $1.2
million compared to $4.5 million in fiscal 1995. The decrease in cash provided
by operating activities was due to the increase in working capital at December
28, 1996 compared to December 30, 1995 (as discussed above), offset by an
increase in net income from $0.5 million during fiscal 1995 to $2.5 million in
fiscal 1996 and an increase in depreciation and amortization from $2.8 million
in fiscal 1995 to $10.1 million in fiscal 1996.
 
     Net cash used in investing activities during fiscal 1996 increased $99.4
million to $105.0 million compared to $5.6 million in fiscal 1995. This increase
was principally due to the acquisition of AmeriServ for $92.9 million during
fiscal 1996. In addition, capital expenditures increased from $2.5 million in
fiscal 1995 to $12.5 million in fiscal 1996 as a result of expenditures to
modify and expand certain distribution centers.
 
     Net cash provided by financing activities during fiscal 1996 was $105.4
million compared to $0.6 million in fiscal 1995. This increase was principally
due to proceeds from the issuance of preferred stock and borrowings under the
Company's credit facilities in order to fund the acquisition of AmeriServ.
 
     Net cash provided by operating activities during fiscal 1995 was $4.5
million, which is comparable to the net cash provided by operating activities of
$4.3 million in fiscal 1994. Net cash used in investing activities during fiscal
1995 was $5.6 million compared to $5.4 million in fiscal 1995. Net cash provided
by financing activities during fiscal 1995 was $0.6 million compared to $0.5
million in fiscal 1994.
 
  PRO FORMA
 
     After the Transactions and the Refinancing, the Company's primary capital
requirements, on a pro forma basis, will be for debt service, working capital
and capital expenditures. The Company believes that cash flow from operating
activities, cash and cash equivalents and borrowings under the New Credit
Facility will be adequate to meet the Company's short-term and long-term
liquidity requirements prior to the maturity of its long-term indebtedness,
although no assurance can be given in this regard. Under the New Credit
Facility, the Revolving Credit Facility provides $150 million of revolving
credit availability, of which approximately $138.9 million is available (after
reductions of $11.1 million of letters of credit) for draw subject to customary
covenants. In addition, the Company may increase the Accounts Receivable
Program, further improving liquidity, although no assurance can be given that
the Receivables will be sufficient to increase the Accounts Receivable Program.
See "Risk Factors -- Substantial Leverage and Debt Service."
 
     The Company estimates that capital expenditures for fiscal 1997 will be
approximately $35 million, which includes maintenance capital expenditures and
various planned and potential projects designed to increase efficiencies and
enhance the Company's competitiveness and profitability. Specifically, such
capital expenditures include the planned distribution center consolidation,
modification and expansion of certain distribution centers, integration and
upgrade of MIS and other general capital improvements.
 
                                       35
<PAGE>   41
 
  HISTORICAL PFS
 
     Net cash provided by operating activities for the first six months of 1997
increased $7.1 million compared to the first six months of 1996. Growth in net
income contributed $1.5 million of this increase. Changes in receivables and
accounts payable resulted in a $1.2 million decline in cash outflows compared to
1996. An unfavorable change in accounts receivable reflected a recovery in sales
from the late 1996 decline. This impact was more than offset by a favorable
change in accounts payable that also reflected the recovery in sales from the
late 1996 decline, as well as timing of payments in the first six months of
1996. Accrued liabilities provided a favorable change of $2.9 million due to
increases in 1997 bonus accruals to be paid in 1998. Investing activities
provided a $9.1 million favorable change as compared to 1996, which included
$7.3 million in transfers of property to affiliates of the Parent in
anticipation of the sale of PFS and a $1.9 million decline in capital spending.
Financing activities, which largely represent net transfers of funds to/from the
Parent, reflected an $18.2 million change from a cash inflow in 1996 to a cash
outflow in 1997. This change includes $9.0 million representing the increase in
net cash provided by operating activities and a decrease in capital spending, as
well as the $7.3 million in transfers of property to affiliates of the Parent.
 
     Net cash provided by operating activities in fiscal 1996 increased $48.9
million, or 165.2%, compared to fiscal 1995. This growth was driven by favorable
changes in working capital. Changes in receivables, inventories and accounts
payable provided net cash inflows of $22.7 million in 1996 compared to cash
outflows of $29.4 million in 1995. These changes reflect a decline in net sales
late in 1996, compared to sales growth in 1995. Investing activities reflected
capital spending growth over 1995 of $3.5 million to $28.8 million. Capital
spending activity was led by purchases of fleet and material handling equipment
and expenditures related to the expansion of a distribution center. Financing
activities, which largely represent net transfers of funds to/from the Parent,
reflected a $44.3 million increase in cash outflows compared to 1995. This
change primarily represents the increase in net cash provided by operating
activities, partially offset by the increase in capital spending.
 
     Net cash provided by operating activities in fiscal 1995 decreased $35.1
million, or 54.3%, compared to fiscal 1994. Changes in accrued liabilities
accounted for $17.8 million of the decline reflecting timing of income and sales
tax payments. Unfavorable changes in accounts payable of $11.9 million were due
to timing of payments while unfavorable changes in inventories of $9.9 million
resulted from sales growth in fiscal 1995 and inventory control efforts late in
fiscal 1994. Investing activities reflected capital spending growth over 1994 of
$3.9 million to $25.2 million. Capital spending activity was led by purchases of
fleet and material handling equipment and expenditures related to the relocation
of two distribution centers. Financing activities, which largely represent net
transfers of funds to/from the Parent, reflected a $39.2 million decrease in
cash outflows compared to 1996. This change primarily represents the decline in
net cash provided by operating activities as well as the increase in capital
spending.
 
SEASONALITY AND INFLATION
 
     Historically, AmeriServe's sales and operating results have reflected
seasonal variations. The Company experiences lower net sales and income from
operations in the first and fourth quarters, with the effects being more
pronounced in the first quarter. Additionally, the effect of these seasonal
variations is more pronounced in regions where winter weather is generally more
inclement.
 
     Inflation has not had a significant impact on the Company's operations.
Food price deflation could adversely affect the Company's profitability as a
significant portion of the Company's sales are at prices based on product cost
plus a percentage markup. The Company has not been adversely affected by food
price deflation in recent years.
 
ENVIRONMENTAL MATTERS
 
     Under applicable environmental laws, the Company may be responsible for
remediation of environmental conditions and may be subject to associated
liabilities (including liabilities resulting from lawsuits brought by private
litigants) relating to its distribution centers and the land on which its
distribution centers are situated, regardless of whether the Company leases or
owns the stores or land in question and regardless of whether such environmental
conditions were created by the Company or by a prior owner or tenant.
 
                                       36
<PAGE>   42
 
     The Company believes it currently conducts its business, and in the past
has conducted its business, in substantial compliance with applicable
environmental laws and regulations. In addition, compliance with federal, state
and local laws enacted for protection of the environment has had no material
effect on the Company. However, there can be no assurance that environmental
conditions relating to prior, existing or future distribution centers or
distribution center sites will not have a material adverse effect on the
Company.
 
     In connection with the Acquisition, the Company reviewed existing reports
and retained environmental consultants to conduct an environmental audit of
PFS's operations in order to identify conditions that could have material
adverse effects on the Company. The Company has obtained final reports on the
results of such audit with regard to PFS, which concluded that there are no
environmental matters that are likely to have a material adverse effect on the
Company.
 
                                       37
<PAGE>   43
 
                                  THE BUSINESS
 
     AmeriServe is North America's largest systems foodservice distributor
specializing in distribution to chain restaurants, the fastest growing segment
of the domestic restaurant industry. The Company is the primary supplier to its
customers of a wide variety of items, including fresh and frozen meat and
poultry, seafood, frozen foods, canned and dry goods, fresh and pre-processed
produce, beverages, dairy products, paper goods, cleaning supplies and
equipment. The Company serves over 30 different restaurant chains and over
26,500 restaurant locations in North America. The Company has had long-standing
relationships with such leading restaurant concepts as Pizza Hut, Taco Bell,
KFC, Wendy's, Burger King, Dairy Queen, Subway and Applebee's. The Company's
strategy is to capitalize on its market leading position, compelling industry
trends and management's extensive experience to: (i) pursue profitable internal
and external growth opportunities; (ii) capitalize on its nationwide network of
distribution centers to increase customer density and regional market
penetration; (iii) continue to provide low cost, superior customer service; and
(iv) maximize operating leverage by pursuing selective acquisitions within the
fragmented foodservice distribution industry. For the fiscal year ended December
28, 1996, the Company generated pro forma net sales, pro forma EBITDA and pro
forma net loss of $4.9 billion, $126.7 million and $1.9 million, respectively.
 
     The Company has achieved a record of strong growth in net sales and EBITDA
by successfully implementing this strategy. From 1992 to 1996, exclusive of PFS,
the Company's net sales increased from $293.6 million to $1.3 billion,
representing a CAGR of 44.5%. During the same period, the Company's EBITDA,
exclusive of PFS, increased from $6.0 million to $26.0 million, representing a
CAGR of 44.1%. The Company believes it is well positioned to continue to expand
its presence in the systems foodservice distribution industry as a result of its
reputation for providing superior customer service as well as its ability to
provide low cost, efficient services. The Company believes that it was primarily
as a result of these factors that in January 1997 it was awarded a three-year
exclusive contract effective April 1997 to provide foodservice distribution to
approximately 2,600 Arby's restaurants. The Company estimates that this
contract, which management believes represents the single largest customer
migration in the systems foodservice distribution industry, will result in the
addition of approximately $325 million of net sales in the first 12 months of
such contract.
 
     On July 11, 1997, in furtherance of its strategy, NEHC acquired PFS, the
foodservice distribution business of PepsiCo. Prior to the Acquisition, PFS was
North America's second largest systems foodservice distributor, serving over
17,000 restaurants in the Pizza Hut, Taco Bell and KFC restaurant systems. The
Company expects to realize significant benefits from the Acquisition, including:
(i) enhanced customer and concept diversification; (ii) increased customer
density; (iii) broadened national and international presence; and (iv)
substantial cost savings and economies of scale. In addition, in connection with
the Acquisition, the Company has entered into the Distribution Agreement,
whereby it will be the exclusive distributor of selected products for five years
to the approximately 9,800 Pizza Hut, Taco Bell and KFC restaurants in the
continental United States owned by PepsiCo and previously serviced by PFS. These
restaurants accounted for approximately 68% of PFS's 1996 net sales and 44% of
the Company's 1996 pro forma net sales after giving effect to the Arby's
contract.
 
     The Company believes it is well positioned to capitalize on the attractive
characteristics of the chain restaurant segment of the foodservice distribution
industry, which include: (i) the high growth rate of the segment, which
experienced an approximately 7.4% net sales CAGR from 1985 to 1995; (ii) the
uniformity of product offerings and consistency of demand by chain restaurant
customers; (iii) the increased focus by chain restaurants on foodservice
distributors that can provide consistent quality and reliable service on a
nationwide basis to maintain the chain's uniform standards; and (iv) the
fragmented nature of the industry, which includes over 3,000 foodservice
distribution companies. As the largest systems foodservice distributor serving
chain restaurants, the Company believes it is better positioned than its
competitors to offer consistent quality, reliable service and value on a
national scale in order to accommodate the growth of each customer.
 
                                       38
<PAGE>   44
 
FOODSERVICE DISTRIBUTION INDUSTRY
 
  Generally
 
     The foodservice distribution business involves the purchasing, receiving,
warehousing, marketing, selecting, loading and transportation of fresh and
frozen meat and poultry, seafood, frozen foods, canned and dry goods, fresh and
preprocessed produce, beverages, dairy products, paper goods, cleaning supplies,
equipment and other supplies from manufacturers and vendors to a broad range of
enterprises, including restaurants, cafeterias, nursing homes, hospitals, other
health care facilities and schools (but generally does not include supermarkets
and other retail grocery stores). The United States foodservice distribution
industry was estimated to generate $123 billion in sales in 1996.
 
     Within the foodservice distribution industry, there are two primary types
of distributors: broadline foodservice distributors and specialist foodservice
distributors, such as the Company. Broadline foodservice distributors service a
wide variety of customers including both independent and chain restaurants,
schools, cafeterias and hospitals. Broadline distributors may purchase and
inventory as many as 25,000 different food and food-related items. Customers
utilizing broadline foodservice distributors typically purchase inventory from
several distributors. Specialist foodservice distributors may be segregated into
three categories: product specialists, which distribute a limited number of
products (such as produce or meat); market specialists, which distribute to one
type of restaurant (such as Mexican); and systems specialists, which focus on
one type of customer (such as chain restaurants or health care facilities).
Systems specialists, such as the Company, typically serve as a single source of
supply for their customers. In addition, chain restaurant foodservice
distributors are less vulnerable to customer migrations because much of their
inventory is proprietary to the restaurant concept. Also, broadline foodservice
distributors generally rely on sales representatives who must call on customers
regularly. Systems' distributors, however, regularly process orders
electronically without the need for a sales representative's involvement.
 
  Systems Specialty--Chain Restaurants
 
     The Company operates as a systems distributor that specializes in servicing
chain restaurants. The chain restaurant segment represents a significant portion
of the foodservice distribution industry, with 1996 industry sales in this
segment estimated by the Company to be approximately $103 billion at the retail
level and approximately $44 billion at the distributor level. In addition,
retail sales in this segment are estimated to have grown at a CAGR of
approximately 7.4% from 1985 to 1995, reflecting both the growth of existing
chain restaurants and the introduction of new chain restaurant concepts. The
chain restaurant market at the retail level is projected to grow from $103
billion in 1996 to $162 billion by 2005, representing a ten-year inflation
adjusted CAGR of approximately 5%.
 
     The Company believes a significant factor influencing growth in the systems
distribution market share segment is the ability of the systems distributor to
provide consistently high quality and reliable distribution services at
competitive prices, which has resulted in customers' forming long-term
relationships with their systems distributor in order to tailor specific
programs that meet the particular needs of the customer while creating operating
and cost efficiencies for both the customer and the systems distributor.
 
     The Company believes that systems distributors are better able to service
chain restaurants than broadline distributors because the Company believes
systems distributors are often able to offer their customers a higher quality of
service at a lower cost. Given the uniformity of product offerings and the
consistency of demand of chain restaurants, a systems distributor has the
opportunity to reduce its overall costs and consequently those of its customers
through purchasing and holding fewer SKUs in inventory than a broadline
distributor. This reduces both the inbound and outbound freight costs through
higher volumes and larger drop sizes and provides more efficient and reliable
distribution schedules, thereby reducing labor costs of both the systems
distributor and its customer. In addition, systems distributors generally
require a smaller sales force than broadline distributors. The Company believes
that the uniformity of product offerings, frequency of deliveries and magnitude
of volumes allow a systems distributor to chain restaurants to significantly
improve net asset turnover as compared to a broadline distributor. In addition,
management believes that the larger systems distributors have the volume and
scale to offer chain restaurants an opportunity to further reduce their costs
through value-added services, such as procurement of nonproprietary
 
                                       39
<PAGE>   45
 
items and in-bound freight logistics management. In addition, larger systems
distributors can invest in technology and business processes, such as electronic
order entry, to reduce the cost of distributing to the restaurants.
 
     The Company believes that it has the leading market share in the chain
restaurant foodservice distribution segment. The foodservice distribution
industry remains highly fragmented and continues to experience significant
consolidation. The number of foodservice distributors has decreased from
approximately 3,600 in 1985 to approximately 3,000 in 1997, with a significant
increase in the market shares of the largest distributors. The Company
anticipates that further consolidation may take place in this segment and
intends to be a leading participant in any such further consolidation.
 
BUSINESS STRATEGY
 
     The Company's objective is to continue to grow net sales and EBITDA by
implementing the following key elements of its business strategy:
 
     MContinue to Pursue Internal and External Growth Opportunities.  The
      Company intends to continue to grow through a combination of the
      development of new business from existing customers, the addition of new
      chains, international expansion and selective acquisitions.
 
             Growth From Existing Chains.  As the primary foodservice
        distributor to most of its customers, the Company expects to benefit
        from the continued growth of the domestic chain restaurant industry, the
        fastest growing sector of the restaurant industry. From 1985 to 1995,
        the chain restaurant segment experienced an approximately 7.4% net sales
        CAGR, which exceeds the estimated 3.0% CAGR experienced by the overall
        restaurant industry. The Company expects to realize growth from its
        existing base of customers and concepts primarily due to: (i) increased
        traffic within existing restaurants; (ii) the addition of new product
        lines; (iii) new restaurant development and restaurant acquisitions by
        existing customers; and (iv) the addition of new customers within
        concepts currently serviced by the Company.
 
             Growth Through Addition of New Chains.  The Company continually
        monitors the marketplace for opportunities to expand its portfolio of
        customers and concepts. The Company targets (i) chains operating in
        geographic areas where the Company could benefit from increased customer
        density, further enhancing its operating leverage, and (ii) concepts
        that could benefit from the Company's national presence and superior
        customer service. In April 1997, the Company began operating under a
        recently awarded three-year exclusive contract to provide foodservice
        distribution to over 2,600 Arby's restaurants nationwide. The Company
        estimates that this contract, which management believes represents the
        single largest customer migration in the systems foodservice
        distribution industry, will result in the addition of approximately $325
        million of net sales in the first 12 months of such contract. In
        addition, the Company plans to pursue additional export opportunities
        and further expand its operations in international markets. After giving
        effect to the Acquisition, the Company exports products from its
        distribution centers in the United States to approximately 65 foreign
        countries.
 
             Pursue Selective Acquisition Opportunities.  As North America's
        largest systems foodservice distributor serving chain restaurants, the
        Company believes it is well positioned to capitalize on the
        consolidation taking place in the fragmented foodservice distribution
        industry. The number of foodservice distributors has decreased from
        approximately 3,600 in 1985 to approximately 3,000 in 1997, with a
        significant increase in the market shares of the largest distributors.
        The Company intends to continue to make strategic fold-in acquisitions
        in order to augment its operations in existing markets, enhance customer
        density and further reduce costs, and may also make larger acquisitions
        as appropriate opportunities arise.
 
     MCapitalize on the Benefits of the PFS Acquisition.  Management believes
      that combining the operations of AmeriServe and PFS will present it with
      opportunities to eliminate duplicative costs and realign the Company's
      distribution center network to effectively capitalize on economies of
      scale and the benefits of higher customer density. Management has
      identified approximately $27 million of annual cost savings, which it
      believes it can achieve through the elimination of general and
 
                                       40
<PAGE>   46
 
      administrative expenses and the consolidation of distribution centers in
      certain markets. Following the Acquisition, the Company expects to reduce
      the number of current distribution centers from 39 to 29. In addition, the
      five-year Distribution Agreement will further secure the Company's
      customer base and provide for a long-term contract covering approximately
      44% of the Company's pro forma 1996 net sales after giving effect to the
      Arby's contract.
 
     MContinue to Maximize Operating Leverage.  As the largest systems
      foodservice distributor in North America, the Company pursues a low-cost
      operating strategy based primarily on achieving economies of scale in the
      areas of warehousing, transportation, general and administrative functions
      and management information systems. The Company generates significant
      operating leverage by utilizing large distribution centers strategically
      within each of its geographic markets, enabling it to: (i) service
      multiple concepts from the same warehouse; (ii) maximize the density of
      restaurants served from each facility; (iii) optimize delivery routes;
      (iv) invest in advanced technology, which increases operational
      efficiencies and enhances customer service; and (v) manage inventory more
      efficiently.
 
     MContinue to Provide Superior Customer Service.  The Company believes it
      enjoys a reputation for providing consistent, high quality service based
      on its customer focus, its commitment to service excellence and the depth
      of its management team. The Company has successfully implemented a
      decentralized management structure that enables the Company to respond
      quickly and flexibly to local customer needs. The Company typically
      interacts with its customers on a daily basis, and generally makes
      multiple deliveries to each restaurant each week. The Company measures
      daily its service performance by continuously monitoring the accuracy and
      promptness of deliveries. The Company's advanced computer systems are
      linked to many of its customers' locations, enabling customers to
      communicate electronically with the Company, thereby reducing the
      Company's administrative costs, and enabling it to more efficiently
      respond to customers' needs. In addition, the Company's national presence
      allows it to provide consistent and reliable service to national
      restaurant concepts with geographically diverse locations.
 
CUSTOMERS
 
     The Company's customers are generally individual franchisees or
corporate-owned restaurants of chain restaurant concepts. The Company's
customers include over 30 restaurant concepts with over 26,500 restaurant
locations. The corporate owner or franchisor of the restaurant concept generally
reserves the right to designate one or more approved foodservice distributors
within a geographic region, and each franchisee is typically allowed to select
its foodservice distributor from such approved list.
 
  Concept Mix and Concentration
 
     On a pro forma basis after giving effect to the Transactions and the Arby's
contract, the Company's net sales in 1996 to its largest restaurant concepts
were as follows:
 
<TABLE>
<CAPTION>
                                                               PERCENTAGE OF 1996 NET SALES
                                                             --------------------------------
                                                                                    PRO FORMA
                            CONCEPT                          AMERISERVE     PFS     COMBINED
                                                             ----------     ---     ---------
    <S>                                                      <C>            <C>     <C>
    Pizza Hut restaurants(1)...............................                 43%         28%
    Taco Bell restaurants(2)...............................                 43%         28%
    KFC restaurants(3).....................................       7%        14%         12%
    Wendy's restaurants....................................      30%                    10%
    Arby's restaurants.....................................      17%                     6%
    Burger King restaurants................................      14%                     5%
</TABLE>
 
- ------------------------------
(1) PepsiCo-owned Pizza Hut restaurants accounted for approximately 17.4% of pro
    forma combined net sales.
 
(2) PepsiCo-owned Taco Bell restaurants accounted for approximately 18.3% of pro
    forma combined net sales.
 
(3) PepsiCo-owned KFC restaurants accounted for approximately 7.9% of pro forma
    combined net sales.
 
                                       41
<PAGE>   47
 
     On a pro forma basis after giving effect to the Transactions and to the
Arby's contract, aggregate sales to PepsiCo Chains would have represented 44% of
the Company's 1996 net sales. No other single customer accounted for more than
10% of the Company's pro forma net sales in fiscal 1996. See "Risk Factors --
Dependence on Certain Chains and Customers."
 
  Length of Customer Relationships
 
     The Company has enjoyed long and successful relationships with its
customers that, in many cases, date back to the initial start-up of the
concept's operations. The following table illustrates concepts that are serviced
by the Company and the number of years the Company has serviced customers within
these concepts:
 
<TABLE>
<CAPTION>
                                                                    YEARS AS A
                                     CONCEPT                         CUSTOMER
                --------------------------------------------------  ----------
                <S>                                                 <C>
                Dairy Queen.......................................      46
                Burger King.......................................      36
                KFC...............................................      26
                Wendy's...........................................      21
                Pizza Hut.........................................      20
                Taco Bell.........................................      18
                Applebee's........................................       8
                Subway............................................       6
</TABLE>
 
     The Distribution Agreement entered into with PepsiCo will provide the
Company with exclusive distribution rights for certain restaurant products to
approximately 9,800 Pizza Hut, Taco Bell and KFC restaurants for a five-year
term. Historically, PFS has had great success retaining business with
restaurants formerly owned by PepsiCo that have been refranchised. The
increasing penetration of franchise restaurants and the strong refranchising
retention rate have resulted in an overall net increase in restaurants served
every year. PFS's high level of customer satisfaction is a direct result of
management's emphasis on customer service. PFS's field level management is
responsible for maintaining and reinforcing long-standing partnerships with the
Pizza Hut, Taco Bell and KFC restaurants.
 
     In January 1997, the Company entered into a three-year agreement, which
became effective April 1997, to become the primary supplier to approximately
2,600 Arby's restaurants nationwide. Management believes this to be the single
largest customer migration in the systems foodservice distribution business. The
Company services these restaurants together with three other cooperating
distributors. The cooperating distributors currently serve Arby's restaurants
located outside the Company's pre-Acquisition primary service territory. The
Company expects to generate at least $325 million of net sales during the first
12 months of the Distribution Agreement. See "Risk Factors -- Key Contracts."
 
OPERATIONS AND DISTRIBUTION
 
     The Company's operations generally can be categorized into three business
processes: product replenishment, product storage and order fulfillment. Product
replenishment involves the management of logistics from the vendors through the
delivery of products to the Company's distribution centers. Product storage
involves the warehousing and rotation of temperature-controlled inventory at the
distribution centers pending sale to customers. Order fulfillment involves all
activities from customer order placement and selecting and loading through
delivery from the distribution centers to the restaurant location. Supporting
these processes is the Company's nationwide network of distribution centers, its
fleet of approximately 900 tractors and 1,200 trailers and its management
information systems. Substantially all the Company's products are purchased,
stored and delivered in sealed cases, that the Company does not open or alter.
 
  Product Replenishment
 
     While the Company is responsible for purchasing products to be delivered to
its customers, chain restaurants typically approve the vendors and negotiate the
price for their proprietary products. The Company determines the distribution
centers that will warehouse products for each customer and the quantities in
which such products will be purchased. Order quantities for each product are
systematically determined for each
 
                                       42
<PAGE>   48
 
distribution center, taking into account both recent sales history and projected
customer demand. The distribution centers selected to serve a customer are based
on the location of the restaurants to be serviced.
 
     The Company works with its chain customers in order to optimize
transportation from vendor locations to distribution centers. By utilizing the
collective demand of its customers for inbound transportation, its existing
fleet of trucks, and its expertise in managing transportation, the Company can,
in many instances, offer its customers inbound transportation on a more
economical basis than the vendors that have traditionally provided such
services. The Company believes it can offer its customers lower inbound
transportation costs through (i) the use of the Company's delivery fleet to
backhaul products, and (ii) the consolidation of products from more than one
vendor or for use by more than one customer to increase truckloads and brokering
freight to third-party carriers with whom the Company has negotiated lower
transportation rates.
 
  Product Storage
 
     The Company currently warehouses approximately 1,100 to 5,500 SKUs
(excluding the redistribution and equipment distribution centers) for its
customers at 36 facilities in 30 metropolitan areas. Upon receipt of the product
at the distribution centers, the product is inspected and stored in pallets, in
racks or in bulk in the appropriate temperature-controlled environment. Products
stored at the distribution centers are generally not reserved for a specific
customer. Rather, customer orders are filled from the common inventory at the
relevant distribution center. The Company's computer systems continuously
monitor inventory levels in an effort to maintain optimal levels, taking into
account required service levels, buying opportunities and capital requirements.
Each distribution center contains ambient, refrigerated (including cool docks)
and frozen space, as well as offices for operations, sales and customer service
personnel and a computer network, accessing systems at other distribution
centers and the Company's corporate support centers.
 
     A majority of the Company's distribution centers are between 100,000 to
200,000 square feet with approximately 20% refrigerated storage space, 30%
frozen storage space and 50% dry storage area. The Company uses sophisticated
logistics programs to strategically locate new distribution centers in areas
near key highways with specific consideration given to the proximity of
customers and suppliers. The Company also employs consultants in distribution
center layout and product flow to design the distribution center with the
objective of maximizing product throughput. The Company estimates that each
distribution center can effectively service customers within a 350 mile radius,
although the Company's objective is to service customers within a 150 mile
radius.
 
  Order Fulfillment
 
     The Company places a significant emphasis on providing high quality service
in order fulfillment. By providing high quality service and reliability, the
Company believes that it can reduce the number of reorders and redeliveries,
reducing costs for both the Company and its customers. Each restaurant places
product orders based on recent usage, estimated sales and existing restaurant
inventories. The Company uses its management information systems to continually
update routes and delivery times with each customer in order to lower
fulfillment costs. Product orders are placed with the Company one to three times
a week either through the Company's customer service representatives or through
electronic transmission using specially designed software. Many of the
restaurants served by the Company transmit product orders electronically.
 
     Once ordered by the customer, products are picked and labeled at each
distribution center, and the products are generally placed on a pallet for the
loading of outbound trailers. Delivery routes are scheduled to both fully
utilize the trailer's load capacity and minimize the number of miles driven in
order to exploit the cost benefit of customer density.
 
  Fleet
 
     The Company operates a fleet of approximately 900 tractors and 1,200
trailers. The Company leases approximately 300 of the tractors from General
Electric Capital Corp. pursuant to full-service leases that include maintenance,
licensing and fuel tax reporting. The Company owns approximately 600 tractors
and approximately 800 trailers. The remaining trailers are leased under similar
full-service leases from a variety of leasing companies. Lease terms average six
years for new tractors and nine years for new trailers.
 
                                       43
<PAGE>   49
 
     Most of the Company's vehicles contain onboard computers. The computers
assist in managing fleet operations and provide expense controls, automated
service level data collection and real-time driver feedback, thereby enhancing
the Company's service level to customers. Data from the onboard computers are
loaded into the routing software after each route in order to continually
optimize the route structure. Substantially all of the Company's trailers
contain three temperature-controlled compartments, which allow the Company to
simultaneously deliver frozen food, refrigerated food and dry goods.
 
  Management Information Systems
 
     AmeriServe and PFS currently operate with different computer systems.
AmeriServe utilizes a variety of personal computer and IBM AS/400-based software
applications. PFS also operates with a variety of applications, the core of
which are mainframe-based. Both companies have invested significantly in their
systems, and both consider their systems to be among the leaders in the
industry. Programs in use include various customized and special-purpose
applications, such as warehouse management tools, remote order entry, automated
replenishment, delivery routing, and onboard computers for delivery trucks.
 
     Following the Acquisition, the Company intends to replace its core
applications with software from J.D. Edwards in order to integrate the systems
of AmeriServe and PFS. This conversion process is expected to take 18 to 24
months to complete and will result in all of the Company's distribution centers
operating with the same computer systems and the same operating policies and
practices.
 
  Procurement, Logistics and Re-Distribution
 
     The Company procures a wide range of food, paper and cleaning products for
ultimate distribution to its chain restaurant customers. These products include
fresh and frozen meat and poultry, seafood, frozen foods, canned and dry goods,
fresh and preprocessed produce, beverages, dairy products, paper goods, cleaning
supplies and equipment. The Company is also exclusively responsible for the
inventory management of these items for its customers. The Company also operates
two re-distribution centers for the purpose of purchasing slow-moving inventory
items and consolidating these items into full truckload shipments to the
Company's distribution centers nationally, as well as to customers outside the
Company. The re-distribution division has been approved as a national
consolidation point for Burger King, Dairy Queen, Arby's, KFC, Taco Bell, Pizza
Hut and several other chains. The major benefits of consolidation are: (i)
effective reduction of inbound freight costs; and (ii) increased distributor
inventory turns, providing optimal quantity purchase opportunities and
optimizing the inventory management of both the Company's distribution centers
and the chain customers. The Company also offers re-distribution services to
customers outside of the continental U.S.
 
     The Company operates a freight logistics division for the purpose of
achieving the lowest landed costs to its distribution centers through the review
of purchase orders generated at the various distribution centers. The Company
generates freight savings through leveraged purchasing, with key carriers
operating in defined traffic lanes. This division also provides logistical
services to a substantial number of customers outside of the Company on a fee
basis. Current inbound purchase orders controlled by this division exceed 2,500
truckloads monthly. Further, the Company operates a nationally registered common
carrier fleet of temperature-controlled tractor-trailer units. This division
serves as a "core-carrier" to several national food manufacturers and is an
integral part of the Company's inbound freight logistics initiative.
 
MARKETING AND CUSTOMER SERVICE
 
     The Company employs national and regional marketing representatives who
service existing customers, as well as focus on developing new customers from
among other restaurant concepts. Additionally, each division President and
certain members of senior management are active in maintaining relationships
with current and potential customers. The Company compensates its sales and
marketing representatives under various compensation plans, which combine a base
pay with an incentive bonus.
 
     The Company's customer service activities are highly customized to the
unique needs of each customer. Each customer has a dedicated account manager who
is responsible for overseeing all of a customer's needs and coordinating the
services provided to such customer. In order to manage problem resolution, the
Company tracks customer calls to ensure that appropriate action and follow-up
occur. The Company's representatives travel frequently to the customer's
restaurant or office for regularly scheduled meetings and key project reviews to
ensure close coordination between the Company and the customer.
 
                                       44
<PAGE>   50
 
     A key component of the Company's marketing plan is the use of customized
information systems to improve customer service, and to assist the customer in
the daily operation of its business. The Company utilizes on-line order entry
inventory systems, which permit the Company to simultaneously take orders,
compare the order to previous orders, track and replenish inventory and schedule
the delivery. In addition to placing orders, certain customers may also access
their own accounts, and inventory information, and print copies of order
acknowledgments, invoices and account statements. This electronic data
interchange system provides certain customers with access to the Company's
information systems at their convenience and enables the Company to accept
orders 24 hours a day, seven days a week. The electronic data interchange not
only allows for greater efficiencies, but also produces reduced administrative
expenses and fewer ordering errors. The Company believes that this system
provides customers with superior value-added services, which strengthens the
relationship between the Company and its customers and creates certain
competitive strengths.
 
COMPETITION
 
     The foodservice distribution industry is highly competitive. Competitors
include other systems distribution companies focused on the chain restaurants
and captive, multi-unit franchisor-owned distribution companies and broadline
foodservice distributors.
 
     The Company competes directly with other systems specialists that target
chain restaurant concepts. The Company's principal competitors are ProSource,
Inc., Sysco Corporation's Sygma division, Marriott Distribution Services Inc.,
Alliant Foodservice Inc. and MBM Corp. The Company also competes with regional
and local distributors in the foodservice industry, principally for business
from franchisee-owned chain restaurants. National and regional chain restaurant
concepts typically receive service from one or more systems distributors.
Distributors are appointed or approved to service these concepts and/or their
franchisees on either a national or regional basis. The Company believes that
distributors in the foodservice industry compete on the bases of quality,
reliability of service and price. Because a number of the Company's customers
prefer a distributor that is able to service their restaurants on a nationwide
basis, the Company believes that it is in a strong position to retain and
compete for national chain restaurant customers and concepts. The Company
believes that restaurant management, in general, is reluctant to change
distributors or use multiple distributors if service and prices are
satisfactory. Accordingly, the ability to provide quality service and deliver
the products in a timely, dependable manner is the key to building, as well as
maintaining, customer relationships. The Company believes it has an excellent
reputation as a prompt and reliable systems foodservice distributor with
competitive prices.
 
     Opportunities for growth by gaining access to new chains typically occur at
the expense of a competitor and are awarded in a bid or negotiation situation,
in which large blocks of business are awarded to the most efficient distributor.
The Company believes that a key competitive advantage is continuously pursuing a
strategy of being the low-cost provider of distribution and other value-added
services within the industry. See "Risk Factors -- Competition."
 
LITIGATION
 
     From time to time the Company is involved in litigation relating to claims
arising out of its normal business operations. The Company is not currently
engaged in any legal proceedings that are expected, individually or in the
aggregate, to have a material adverse effect on the Company.
 
REGULATORY MATTERS
 
     The Company is subject to a number of federal, state and local laws,
regulations and codes, including those relating to the protection of human
health and the environment, compliance with which has required, and will
continue to require, capital and operating expenditures. The Company believes
that it is in compliance, in all material respects, with all such laws,
regulations and codes. The Company, however, is not able to predict the impact
of any changes in the requirements or mode of enforcement of these laws,
regulations and codes on its operating results.
 
EMPLOYEES
 
     As of June 28, 1997, after giving effect to the Acquisition, the Company
had approximately 4,800 full-time employees, approximately 400 of whom were
employed in corporate support functions and approximately
 
                                       45
<PAGE>   51
 
4,400 of whom were warehouse, transportation, sales, and administrative staff at
the distribution centers. As of such date, approximately 275 of the Company's
employees were covered by two collective bargaining agreements. One such
collective bargaining agreement, covering approximately 200 employees, will
expire in January 1998. The other such collective bargaining agreement, covering
approximately 75 employees, will expire at the end of November 1998. The Company
has not experienced any significant labor disputes or work stoppages and
believes that its relationships with its employees are good. Substantially all
full-time employees who are over age 21 and have completed one year of service
with the Company are eligible to participate in the Company's 401(k) plans.
 
FACILITIES
 
     The Company currently operates 39 distribution centers located throughout
the United States and Canada as follows:
 
<TABLE>
<CAPTION>
                   AMERISERVE                                                PFS
- -------------------------------------------------     -------------------------------------------------
                       APPROXIMATE                                           APPROXIMATE
      LOCATION         SQUARE FEET   LEASED/OWNED           LOCATION         SQUARE FEET   LEASED/OWNED
- ---------------------  -----------   ------------     ---------------------  -----------   ------------
<S>                    <C>           <C>              <C>                    <C>           <C>
Albuquerque, NM......     65,000     Leased           Albany, NY...........    104,000     Leased
Canton, MS...........     80,500     Leased           Arlington, TX........    105,600     Leased
Charlotte, NC........    158,500     Owned            Charlotte, NC........     91,771     Leased
Denver, CO...........    119,000     Leased           Columbus, OH.........    143,903     Leased
Fort Worth, TX.......    113,000     Leased           Denver, CO...........     74,360     Leased
Gainesville, FL......     53,000     Leased           Gulfport, MS.........     63,792     Leased
Grand Rapids, MI.....    180,000     Leased           Houston, TX..........     69,800     Leased
Hebron, KY...........    124,000     Leased           Indianapolis, IN.....    115,200     Leased
Jacksonville, FL.....    119,600     Leased           Indianapolis,            180,100     Leased
                                                      IN(3)................
Lemont, IL(1)........    105,000     Leased           Jonesboro, GA........    124,076     Leased
Madison, WI(1).......    123,000     Leased           Lenexa, KS...........    105,600     Leased
Norcross, GA.........    169,900     Owned            Manassas, VA.........    100,337     Owned
Omaha, NE............    105,000     Leased           Memphis, TN..........     70,750     Leased
Orlando, FL(2).......    268,000     Leased           Milwaukee, WI........    123,185     Leased
Plymouth, MN.........    104,200     Leased           Mississauga,              53,487     Leased
                                                      Ontario..............
Salt Lake City, UT...     31,000     Leased           Mt. Holly, NJ........    126,637     Leased
Waukesha, WI.........    196,000     Leased           Novi, MI.............     72,830     Leased
                                                      Oklahoma City, OK....     52,500     Leased
                                                      Ontario, CA..........    201,454     Leased
                                                      Orlando, FL..........    115,240     Leased
                                                      Portland, OR.........     81,815     Leased
                                                      Stockton, CA.........    105,000     Leased
                                                      Tempe, AZ............     67,660     Leased
</TABLE>
 
- ------------------------------
(1) Re-distribution facilities
 
(2) Under construction
 
(3) PFS restaurant equipment distribution center
 
     Within five years of December 31, 1996, two of the Company's distribution
center leases are due to expire. The Company believes that it will be able to
renew expiring leases at reasonable rates in the future. The Company believes
that its existing distribution centers, together with planned modifications and
expansions, provide sufficient space to support its expected expansion over the
next several years.
 
                                       46
<PAGE>   52
 
                                THE ACQUISITION
 
     Pursuant to the Asset Purchase Agreement, which was assigned to the Company
at the Transactions Closing (with the Canadian agreement being assigned to a
Canadian subsidiary of the Company), the Company acquired substantially all of
the assets and properties used or held for use by PFS for a price of $830.0
million in cash, subject to adjustment, and assumed certain liabilities.
 
     The Asset Purchase Agreement contains customary representations and
warranties from PepsiCo with respect to the assets and liabilities of PFS.
PepsiCo has agreed to indemnify NEHC and its affiliates, including the Company,
for any loss (i) resulting from any breach of any such representation, warranty
or agreement made by PepsiCo, provided, however, that such indemnity is limited
to cover only losses in excess of $3.0 million in the aggregate; or (ii)
resulting from or arising out of any liability or obligation not expressly
assumed by the Company pursuant to the Asset Purchase Agreement. The Company has
agreed to indemnify PepsiCo and its affiliates for any loss resulting from any
breach of any representation, warranty or agreement made by the Company pursuant
to the Asset Purchase Agreement or the operation of PFS by the Company after the
Closing. PepsiCo has agreed to refrain from actively and directly soliciting any
officer, manager or key employee of the Company without the prior written
consent of the Company for the 12 months following the Transactions Closing.
 
DISTRIBUTION AGREEMENT
 
     Upon consummation of the Acquisition, the Company was assigned and assumed
the Sales and Distribution Agreement (the "Distribution Agreement") dated as of
May 6, 1997, as amended as of May 29, 1997, by and among PFS and PepsiCo's chain
restaurant businesses (the "PepsiCo Chains"). The Distribution Agreement
provides that the Company will be the exclusive distributor of specified
restaurant products purchased by the Pizza Hut, Taco Bell and KFC restaurants
within the continental United States, which are owned by the PepsiCo Chains as
of the Transactions Closing (other than certain specified restaurants), or which
are acquired or built by the PepsiCo Chains during the term of the Distribution
Agreement. The Distribution Agreement will continue to cover restaurants
refranchised by PepsiCo (other than KFC restaurants) for the five-year term.
Additionally, the Distribution Agreement provides that the Company will be an
approved distributor of specified restaurant products sold to all Pizza Hut,
Taco Bell and KFC restaurants, whether franchised or owned by the PepsiCo
Chains, in the United States, Canada or the countries to which PFS currently
exports restaurant products from its distribution centers in the United States.
The Distribution Agreement will be effective from the Transactions Closing and
through the fifth anniversary of the Transactions Closing, unless renewed or
extended by mutual agreement of the parties. The Distribution Agreement may be
terminated at any time (i) by any party in the event that the other party
breaches any material term and such breach remains unremedied for a period of 30
calendar days after written notice of such breach from the nonbreaching party,
(ii) by the PepsiCo Chains if the Company is in material breach of the
Distribution Agreement for failure to maintain specified service levels for a
specified period or (iii) by any party in the event that the other party becomes
the subject of a bankruptcy, insolvency or other similar proceeding. See "Risk
Factors -- Key Contracts."
 
                                       47
<PAGE>   53
 
                                   MANAGEMENT
 
EXECUTIVE OFFICERS AND DIRECTORS
 
     The following table sets forth certain information as of August 1, 1997,
with respect to each person who is an executive officer or director of the
Company, as indicated below:
 
<TABLE>
<CAPTION>
              NAME                  AGE                           TITLE
- ---------------------------------   ----  ------------------------------------------------------
<S>                                 <C>   <C>
     John V. Holten..............     40  Director, Chairman and Chief Executive Officer
     John R. Evans...............     57  Director and Vice Chairman
     Raymond E. Marshall.........     47  Director, President PFS Foodservice Group
     Daniel W. Crippen...........     45  Director and President, AmeriServe Foodservice Group
     William F. Woodall..........     50  President and Chief Operating Officer, Procurement
                                          Group
     Donald J. Rogers............     37  Chief Financial Officer and Secretary
     Edward Zielinski............     45  Senior Vice President--Operations Support
     Susan E. Adzick.............     42  Senior Vice President--South Region
     David Rader.................     49  President--Shared Services Group
     Kurt E. Twining.............     42  Senior Vice President--Human Resources
     Steve A. Johnson............     52  Senior Vice President--Logistics
     Diana M. Moog...............     38  Senior Vice President--Finance & Treasurer
     Gene Meken..................     39  Senior Vice President & Chief Financial Officer -- PFS
                                          Foodservice Group
     Kenneth W. Gerhardt.........     47  Chief Information Officer, Senior Vice
                                          President--Information Technology
     Robert W. Jorge.............     48  Senior Vice President--Western Region
     Kenneth R. Lane.............     50  Senior Vice President--Northern Region
     Gunnar E. Klintberg.........     48  Director and Vice President
     A. Petter Ostberg...........     35  Vice President
     Leif F. Onarheim............     62  Director
     Peter T. Grauer.............     51  Director
     Benoit Jamar................     42  Director
</TABLE>
 
     John V. Holten.  Mr. Holten has served as Chairman and Chief Executive
Officer of Holberg since its inception in 1986. Mr. Holten was Managing Director
of DnC Capital Corporation, a merchant banking firm in New York City, from 1984
to 1986. Mr. Holten received his M.B.A. from Harvard University in 1982 and he
graduated from the Norwegian School of Economics and Business Administration in
1980.
 
     John R. Evans.  Mr. Evans has been in the foodservice distribution industry
for nearly forty years, all of which have been with the Company or its
predecessors. Mr. Evans became President of Evans in 1971, and was named Chief
Executive Officer of the combined company when Evans merged with NEBCO in 1990.
Along with building Evans from its infancy, Mr. Evans has played an active
leadership role in the industry. Mr. Evans obtained his degree from Spencerian
College and serves on the Board of Directors of each of M&I Northern Bank,
Aerial Company, Inc., AFI Inc., and AmeriServe.
 
     Raymond E. Marshall.  Mr. Marshall has 27 years of foodservice distribution
experience, including 24 years with the Company or its predecessors. Mr.
Marshall progressed through management positions in virtually all areas of NEBCO
before being named President and Chief Executive Officer in 1980. In 1989, at
the time of the merger between NEBCO and Evans, Mr. Marshall was named President
and Chief Operating Officer of NEBCO EVANS. He took on his new position as
President of AmeriServe in April 1996. Mr. Marshall earned his PMD from Harvard
Business School in 1980 after attending the University of Omaha and serves on
the Board of Directors of each of NEHC, AmeriServe and Independent Distributors
of America ("IDA").
 
                                       48
<PAGE>   54
 
     Daniel W. Crippen.  Mr. Crippen has spent the last 20 years in the
foodservice distribution business with Post. In addition, Mr. Crippen was
appointed to his present position at AmeriServe in April 1997. He is Chairman of
the Board of Directors of IDA. Mr. Crippen received his B.A. from Augustana
College in Rock Island, Illinois in 1973 and is a certified public accountant.
 
     William F. Woodall.  Mr. Woodall has over 18 years' experience in the
distribution industry. Mr. Woodall worked as Transportation Director for
Perlman/Rocque Company from 1978 to 1980. From 1980 to 1982 he was Vice
President for Distribution of Chart House, Inc. In 1982, Mr. Woodall became
President of IDA, and in 1990 founded Chicago Consolidated Company ("CCC"). Mr.
Woodall was appointed to his present position as President and Chief Operating
Officer of the Procurement Group at AmeriServe in April 1996. Mr. Woodall
attended the University of Illinois at Chicago. He is currently on the Board of
Directors of EMCO, Inc. and holds various other positions with industry
organizations. He served four years in the United States Navy--Aviation, and was
a police officer for eight years.
 
     Donald J. Rogers.  Mr. Rogers joined AmeriServe in March 1993 after
spending five years with Holberg. While at Holberg, Mr. Rogers worked closely
with AmeriServe's management on a variety of projects. Before joining Holberg,
Mr. Rogers held financial analyst positions at The Dun & Bradstreet Corporation
and Keypoint Financial Corporation and spent three years in a management
training program at Metropolitan Life Insurance Company. Mr. Rogers earned an
M.B.A. from UCLA Graduate School of Management in 1987 and his B.S. degree from
The Wharton School, University of Pennsylvania in 1982.
 
     Edward Zielinski.  Mr. Zielinski joined AmeriServe in 1996 from Alliant
Foodservice Inc. (formerly Kraft Foodservice) where he held the position of
Director of Logistics and Field Operations since 1990, with responsibility for
the management and operating performance of all field operations throughout the
company. Prior to Alliant, Mr. Zielinski held a variety of logistics and
industrial engineering positions with various companies including Baxter
Healthcare Corporation, Edward Don, National Can Industries and Amway. Mr.
Zielinski holds a B.S. degree from the University of Illinois and an M.B.A. from
the Rochester Institute of Technology.
 
     Susan E. Adzick.  Ms. Adzick joined AmeriServe as part of the acquisition
of PFS. At PFS, Ms. Adzick was Vice President of Operations for the South
Region. Prior to joining PFS in 1994, Ms. Adzick was Director of Quality
Management with Occidental Chemical Company at their headquarters in Dallas,
Texas. She has held various management and technical positions in the chemical
industry with Stouffer Chemical Company in phosphate based manufacturing for
nine years, and with DuPont Chemical Company for two years. Ms. Adzick received
her undergraduate degree in Biomedical Engineering from Vanderbilt University
and an M.B.A. from the same university.
 
     David Rader.  Mr. Rader assumed the position of Vice President, Finance and
Chief Financial Officer of PFS in 1993. Mr. Rader joined the PepsiCo
organization in 1975 as Financial Analyst for Frito-Lay. He then moved to Taco
Bell as Director of Business Planning. Mr. Rader then held the positions of Vice
President, Planning and Vice President, Controller for Taco Bell before joining
PFS as Vice President of Finance in 1987. He was previously with Chrysler
Corporation. Mr. Rader received his M.B.A. in marketing/finance and his B.S. in
electrical engineering from Ohio State University.
 
     Kurt E. Twining.  Mr. Twining joined AmeriServe in connection with the
acquisition of PFS. Mr. Twining joined PFS in 1986 as Manager, Employee
Relations. He then held positions of Manager, Staffing and Development;
Director, Employee Relations; Senior Director, Employee Relations; Senior
Director, Organization and Management Development; and Vice President, Field
Human Resources and Safety. Previously, he was employed by Texas Instruments.
Mr. Twining earned his B.S. in criminal justice and psychology and an M.S. in
labor relations from Michigan State University.
 
     Steve A. Johnson.  Mr. Johnson joined AmeriServe in connection with the
acquisition of PFS. Mr. Johnson joined the PepsiCo organization in 1974 as a
Distribution Engineer for Frito-Lay. He then held the positions of Group Manager
for Logistics; Warehouse Industrial Engineering; and Sales Productivity,
respectively. In 1989, Mr. Johnson joined PFS as Director of Logistics, followed
by his promotion to Senior Director of Logistics in 1991. He was previously
Owner/Consultant for Systems Research Corporation.
 
                                       49
<PAGE>   55
 
Mr. Johnson received his Masters in industrial engineering and B.S. in
agriculture from Kansas State University and has completed coursework toward a
Ph.D. in operations research.
 
     Diana M. Moog.  Mrs. Moog joined AmeriServe as Senior Vice President and
Treasurer at the time of its acquisition of PFS. Most recently she had served as
Vice President, Controller of PFS. Mrs. Moog had held various positions at
PepsiCo, Inc. from 1989 to 1997 including Manager, Financial Reporting for
PepsiCo, Inc. and Assistant Controller, Frito-Lay. Prior to PepsiCo, Mrs. Moog
spent eight years with Ernst & Young as a Senior Manager. Mrs. Moog is a
certified public accountant and earned her Bachelors of Business Administration
in accounting from Texas Tech University in 1981.
 
     Gene Meken.  Mr. Meken joined AmeriServe in 1997 with the acquisition of
PFS from PepsiCo, Inc., where he worked for almost 12 years. In five years at
PFS, Mr. Meken was Vice President of Strategic Business Planning and Vice
President, Controller. He held a variety of other financial planning and
accounting positions at PepsiCo and its divisions, including Assistant
Controller of Pepsi-Cola International and Senior Manager of Planning at PepsiCo
Food Systems International. Prior to PepsiCo, he was a financial manager with
Thorn EMI (USA), Inc. and an audit senior at KPMG Peat Marwick. Mr. Meken holds
a BS in Accounting from the University of Connecticut and is a certified public
accountant.
 
     Kenneth W. Gerhardt.  Mr. Gerhardt joined AmeriServe in 1997 from PepsiCo
where he had served since 1991 in a variety of technology leadership roles. Most
recently, he served as Vice President, Information Technology for PFS where he
instigated the systems re-engineering initiatives adopted by AmeriServe. Prior
to joining PFS, Mr. Gerhardt served as Senior Director, Information Technology
for Pepsi Cola where he was responsible for financial, manufacturing, and
distribution systems. Mr. Gerhardt also served as Senior Director, Corporate
Systems for Pizza Hut, Inc. where he was responsible for financial,
marketing/sales, and customer access systems. Prior to joining PepsiCo, Mr.
Gerhardt worked in the transportation industry from 1984-1991 as Director,
Airline Information Systems for Trans World Airlines. Mr. Gerhardt also served
as Manager, Systems Planning for the Indiana University System from 1979-1984.
Mr. Gerhardt holds a Masters Degree from Indiana University.
 
     Robert W. Jorge.  Mr. Jorge joined AmeriServe as part of the acquisition of
PFS. At PFS he was Vice President of Operations for the Western Region. He
joined PFS in 1990 as Distribution Services Manager in Grand Prairie, Texas and
was subsequently promoted to Director, Senior Director and Vice President of
Procurement Services. Prior to joining PFS, Mr. Jorge spent 12 years with
American Hospital Supply Corporation and Baxter Healthcare Corporation in
various field operating positions. Mr. Jorge received his undergraduate degree
from American International College in 1971 and spent 6 years as a U.S. Naval
Aviator and Human Resources Management Specialist.
 
     Kenneth R. Lane.  Mr. Lane joined AmeriServe in connection with the
acquisition of PFS. The prior 24 years were spent with PepsiCo as PFS Vice
President Operations, North, overseeing the Northern United States as well as
international operations in Mexico, Canada, and Puerto Rico. Prior to the PFS
assignment, other positions included Vice President Distribution for the Central
Division of Frito-Lay, Director of Sales Development for Frito-Lay, Division
Sales Manager for Frito-Lay, and Department Manager, Financial Services for
Frito-Lay. Before Frito-Lay, he served as Retail Control Manager for Shop-Rite
Foods, Inc. for three years.
 
     Gunnar E. Klintberg.  Mr. Klintberg has served as Vice Chairman of Holberg
since its inception in 1986. Mr. Klintberg was a Managing Partner of DnC Capital
Corporation, a merchant banking firm in New York City, from 1983 to 1986. From
1975 to 1983, Mr. Klintberg held various management positions with the Axel
Johnson Group, headquartered in Stockholm, Sweden. Mr. Klintberg headed up the
Axel Johnson Group's headquarters in Moscow from 1976 to 1979 and served as
assistant to the President of Axel Johnson Group's $1 billion operation in the
U.S., headquartered in New York City, from 1979 to 1983. Mr. Klintberg received
his undergraduate degree from Dartmouth College in 1972 and a degree in Business
Administration and Economics from the University of Uppsala, Sweden in 1974.
 
     A. Petter Ostberg.  Mr. Ostberg joined Holberg in 1994 and was appointed
Chief Financial Officer of Holberg in 1997. Prior to joining Holberg, Mr.
Ostberg held various finance positions from 1990 to 1994 with
 
                                       50
<PAGE>   56
 
New York Cruise Lines, Inc., including Group Vice President, Treasurer and
Secretary. Prior to joining New York Cruise Lines, Inc., Mr. Ostberg was General
Manager of Planter Technology Ltd. in Mountain View, California, and from 1985
to 1987, Mr. Ostberg was a Financial Analyst with Prudential Securities, Inc. in
New York. Mr. Ostberg received a B.A. in International Relations and Economics
from Tufts University in 1985, and an M.B.A. from Stanford University Graduate
School of Business in 1989.
 
     Leif F. Onarheim.  Mr. Onarheim is one of Norway's leading industrialists
and for the last 4 years held the position as president of Norway's largest
business school. In 1996, Mr. Onarheim was elected chairman of NHO, the
country's largest association of business and industry. From 1980 to 1992 Mr.
Onarheim served as CEO of Nora Industries. When Nora merged with Orkla
Borregaard to form the Orkla Group in 1991, Onarheim briefly served as the new
group's Chairman. The Orkla Group is one of Scandinavia's largest branded goods
company with production facilities in the US, Germany, Poland and England. Mr.
Onarheim is a graduate of the Norwegian School of Business and Economics in
Bergen, Norway. He serves as Chairman of the Board of Directors of H. Aschehoug
& Co. publishers, Norwegian Fair, Netcom ASA and Narvesen ASA, Vice Chairman of
Saga Petroleum ASA and is a board member with Wilhelm Wihelmsen Ltd. (shipping).
He has been a director of AmeriServe since 1986 and a director of Holberg since
1997.
 
     Peter T. Grauer.  Mr. Grauer has been a Managing Director of DLJ Merchant
Banking, Inc. since September 1992. From April 1989 to September 1992, he was
Co-Chairman of Grauer & Wheat, Inc., an investment firm specializing in
leveraged buyouts. Prior thereto Mr. Grauer was a Senior Vice President of
Donaldson, Lufkin & Jenrette Securities Corporation. Mr. Grauer serves on the
Board of Directors of each of Doane Products Co. and Total Renal Care, Inc.
 
     Benoit Jamar.  Mr. Jamar is a Managing Director in the Mergers &
Acquisitions group at Donaldson, Lufkin & Jenrette Securities Corporation. Prior
to joining Donaldson, Lufkin & Jenrette Securities Corporation in 1989, he
worked at Lehman Brothers in its financial restructuring group.
 
                                       51
<PAGE>   57
 
EXECUTIVE COMPENSATION
 
     The following table sets forth the information for 1996 with regard to
compensation for services rendered in all capacities to the Company by the Chief
Executive Officer and the other four most highly compensated executive officers
of the Company (collectively, the "Named Executive Officers"). Information set
forth in the table reflects compensation earned by such individuals for services
with the Company or its respective subsidiaries.
 
                           SUMMARY COMPENSATION TABLE
 
<TABLE>
<CAPTION>
                                                                          OTHER
                                                                         ANNUAL      ALL OTHER
                                                                         COMPEN-      COMPEN-
                                      FISCAL     SALARY       BONUS      SATION       SATION
        NAME AND PRINCIPAL POSITION    YEAR      ($)(1)        ($)         ($)        ($)(2)
        ----------------------------  ------
                                                 ---------------------------------------------
        <S>                           <C>        <C>         <C>         <C>         <C>
        John V. Holten..............   1996           --          --         --             --
          Chairman and Chief           1995           --          --         --             --
          Executive Officer            1994           --          --         --             --
        Raymond E. Marshall.........   1996      273,793     265,000(3)      --         11,600
          President and Treasurer      1995      212,492     109,220         --         10,400
                                       1994      202,000      64,000         --          6,800
        Daniel W. Crippen...........   1996      246,764     265,076         --          9,659
          Chief Operating Officer      1995      202,538     129,464         --          9,788
                                       1994      202,250     295,284         --          9,394
        Donald J. Rogers............   1996      158,529     125,000(3)  33,000 (4)     11,600
          Chief Financial Officer      1995      115,671      45,000     33,000 (4)     10,400
          and Secretary                1994      106,050      15,000     34,000 (4)      6,800
        John R. Evans...............   1996      263,000          --         --          4,800
          Vice Chairman                1995      262,832          --         --          4,800
                                       1994      262,600          --         --          4,800
</TABLE>
 
- ---------------
(1) The amounts shown in this column include amounts contributed by the Company
    to its 401(k) plan under a contribution matching program.
 
(2) The amounts shown in this column reflect premiums paid by the Company on
    behalf of Named Executive Officers for whole life insurance policies and
    annuities to which the Named Executive Officers are entitled to the cash
    surrender value.
 
(3) These amounts include discretionary cash bonuses paid by Holberg for
    services provided during 1995 in connection with the acquisition of
    AmeriServ Food Company.
 
(4) This amount reflects forgiveness by the Company of a portion of a $100,000
    relocation assistance loan.
 
     The Company will pay an annual $4.0 million management fee to Holberg for
management services. The amount of this fee is not set or allocated with respect
to any particular employee's compensation from Holberg.
 
DIRECTOR COMPENSATION
 
     Non-employee directors who are unaffiliated with DLJ receive $15,000 annual
compensation for serving on the Company's Board of Directors. Other directors of
the Company do not receive compensation for such service.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION
 
     The Company did not have a Compensation Committee in fiscal 1996. The
Company intends to form a Compensation Committee in fiscal 1997. The members of
such committee have not yet been determined. During fiscal 1996, no executive
officer of the Company served as a member of the Compensation Committee of
another entity.
 
                                       52
<PAGE>   58
 
EMPLOYMENT CONTRACTS AND TERMINATION OF EMPLOYMENT AND CHANGE-IN-CONTROL
ARRANGEMENTS
 
     Mr. Marshall's current employment agreement with the Company provides for a
three year term, scheduled to lapse on January 1, default annual renewals, and
an annual base salary of $210,000, which will increase for 1997 to $285,000 plus
an annual bonus to be determined by the Chairman of the Board of Directors after
considering the Company's Reported Operating Profit, plus participation in any
employee benefit plan sponsored by the Company. Mr. Marshall agrees not to
disclose confidential information for so long as such information remains
competitively sensitive. During the term of the employment agreement and for one
year after its termination, Mr. Marshall agrees not to render services to, or
have any ownership interest in, any business which is competitive with the
Company. Mr. Marshall's employment agreement does not contain any change of
control provisions.
 
                                       53
<PAGE>   59
 
        SECURITY OWNERSHIP OF CERTAIN BENEFICIAL HOLDERS AND MANAGEMENT
 
     All of the Company's capital stock is held by NEHC. The following table
sets forth certain information regarding the beneficial ownership of NEHC Common
Stock by (i) each person known to the Company to own beneficially more than 5%
of any class of NEHC Common Stock, (ii) each director of the Company, (iii) each
Named Executive Officer of the Company and (iv) all executive officers and
directors of the Company, as a group. All information with respect to beneficial
ownership has been furnished to the Company by the respective stockholders of
NEHC. Except as otherwise indicated in the footnotes, each beneficial owner has
the sole power to vote and to dispose of all shares held by such holder.
 
<TABLE>
<CAPTION>
                                                                                         PERCENT
                                                 AMOUNT AND NATURE                      OF SHARES
       NAME AND ADDRESS                       OF BENEFICIAL OWNERSHIP                  OUTSTANDING
- -------------------------------  -------------------------------------------------    --------------
<S>                              <C>                                                  <C>
Nebco Evans Distributors, Inc.
  ("NED")......................        6,508 shares of Class A Common Stock                 100%(+)
                                       1,733 shares of Class B Common Stock                 100%(+)
Orkla ASA ("Orkla")............                         (1)
DLJ Merchant Banking, L.P. and         Warrants to purchase 3,682 shares of
  affiliates ("DLJMB").........                Class A Common Stock                        36.1%(++)
                                        Warrants to purchase 981 shares of
                                               Class B Common Stock                        36.1%(++)
John V. Holten.................                         (2)
Daniel W. Crippen..............                         (3)
John R. Evans..................                         --
Peter T. Grauer................                         (4)
Benoit Jamar...................                         (4)
Gunnar E. Klintberg............                         (5)
Raymond E. Marshall............                         (6)
Leif F. Onarheim...............                         (7)
Donald J. Rogers...............                         (8)
</TABLE>
 
- ------------------------
(+)    Computed with respect to the currently outstanding shares of Class A and
       Class B Common Stock of NEHC, and without taking into account any options
       or convertible interests of NEHC.
 
(++)   Computed with respect to the currently outstanding shares of Class A and
       Class B Common Stock of NEHC and the warrants held by DLJMB, but without
       taking into account any other options or convertible interests of NEHC.
       Holberg has exercised a contractual right to repurchase from DLJMB and
       affiliates (i) 55% of the junior exchangeable preferred stock of NEHC
       acquired by DLJMB and affiliates in connection with the Acquisition (see
       "Certain Relationships and Related Party Transactions"), and (ii)
       warrants conferring the right to acquire 851.84 shares of the Common
       Stock. The consummation of such repurchase is expected to be in or before
       January 1998. The ownership information reported herein does not give
       effect to such expected repurchase, but reflects actual ownership as of
       the date hereof.
 
(1)   Orkla owns approximately 7% of the outstanding common stock of NED, and
      has an additional interest in the common stock of NED of approximately 8%
      through certain warrants to purchase such common stock. In addition, Orkla
      owns approximately 30% of the outstanding common stock of Holberg (which
      itself owns the balance of the common stock of NED not owned directly by
      Orkla and has an additional interest in the common stock of NED of
      approximately 75% through certain preferred stock convertible into common
      stock), and an additional interest in the common stock of Holberg of
      approximately 17% through certain preferred stock convertible into common
      stock. The warrant and convertible interests described in this note have
      been computed based upon the outstanding common shares of NED and Holberg,
      without taking into account any options or convertible interests of NED or
      Holberg. Orkla also has certain contractual rights as to NED and NEHC
      pursuant to an Amended and Restated Investors Agreement among DLJMB, NEHC,
      NED, Holberg and Orkla.
 
                                       54
<PAGE>   60
 
(2)   Mr. Holten owns all of the outstanding common stock of the corporate
      parent of Holberg, which entity owns approximately 70% of the outstanding
      common stock of Holberg, and an additional interest in the common stock of
      Holberg of approximately 25% through certain preferred stock convertible
      into common stock. As noted above, Holberg owns approximately 93% of the
      outstanding NED common stock and has an additional interest through
      certain preferred stock convertible into common stock. The convertible
      interests described in this note have been computed based upon the
      outstanding common shares of Holberg and NED, without taking into account
      any options or convertible interests of Holberg or NED.
 
(3)   Mr. Crippen owns shares of a series of convertible preferred stock of NEHC
      that, if converted, would result in his ownership of approximately 1.6% of
      the outstanding common stock of NEHC, taking into account the actually
      outstanding shares and the warrants held by DLJMB.
 
(4)   Messrs. Grauer and Jamar are Managing Directors of DLJ, and may be
      considered to have beneficial ownership of the interests of DLJMB in the
      Company and NEHC. Messrs. Grauer and Jamar disclaim such beneficial
      ownership.
 
(5)   Mr. Klintberg is an officer and director of NED and certain of its
      corporate parents, but disclaims beneficial ownership of any of the shares
      owned by NED.
 
(6)   Mr. Marshall has an interest of 5% in NED through certain options that
      have been granted to him by NED. Such interest has been computed based
      upon the outstanding common shares of NED, without taking into account any
      options or convertible interests of NED.
 
(7)   Mr. Onarheim has an interest of less than 1% in NED through certain
      options that have been granted to him by NED. Such interest has been
      computed based upon the outstanding common shares of NED, without taking
      into account any options or convertible interests of NED. Mr. Onarheim has
      also had a long affiliation with Orkla and acts as Orkla's representative
      on the Board of Directors of the Company and NEHC, but disclaims
      beneficial ownership of any interests held by Orkla.
 
(8)   Mr. Rogers has an indirect interest of less than 1% in NEHC and the
      Company through certain options that have been granted to him as an
      indirect corporate shareholder of NEHC.
 
                                       55
<PAGE>   61
 
              CERTAIN RELATIONSHIPS AND RELATED PARTY TRANSACTIONS
 
     DLJMB, an affiliate of DLJ, and certain of its affiliates beneficially own
approximately 36.1% of the common stock of NEHC. Peter T. Grauer, a principal of
DLJ, is a member of the Board of Directors of NEHC and the Company; Benoit
Jamar, a principal of DLJ, is a member of the Board of Directors of NEHC and the
Company. Further, DLJ Capital Funding, Inc., an affiliate of DLJ, acted as
documentation agent in connection with the New Credit Facility for which it
received certain customary fees and expenses. In addition, DLJ received a merger
advisory fee of $4.0 million in cash from the Company upon consummation of the
Transactions.
 
     Holberg has received customary investment banking and advisory fees from
the Company and its affiliates in connection with certain prior transactions and
received a $4.0 million merger advisory fee upon consummation of the
Transactions. In addition, it is expected that the Company will pay Holberg a
financial advisory and arrangement fee of $1.0 million in connection with the
Refinancing, as well as a management fee of approximately $4.0 million annually
for 1997 and subsequent years. See "Management--Executive Compensation."
 
     The Company leases a warehouse and office facility in Waukesha, Wisconsin
from an affiliated partnership owned by certain former shareholders of an
acquired company, including Mr. John Evans, for approximately $810,000 per year
through May 31, 2008.
 
     With the January 1996 acquisition of AmeriServ, the Company acquired a
minority interest in Post Holdings, a 93.6% owner of Post. On November 25, 1996
NEHC acquired: (i) the Company's ownership interest in Post Holdings; and (ii)
Daniel W. Crippen's 50% ownership of Post Holdings. In connection with this
transaction, Mr. Crippen, the Company's Chief Operating Officer, received $4.4
million ($2.0 million cash and $2.4 million in NEHC 8% Senior Convertible
Preferred Stock) in exchange for his 50% equity interest in Post Holdings.
 
     The Company participates in a self-insured group casualty (including
workers compensation and auto liability) risk program with an affiliate, which
determines the insurance expenses to be allocated to the Company. The Company
and Holberg also periodically engage in bi-lateral interest-bearing loans and
advances. See Note 10 to the Company's historical financial statements included
elsewhere herein.
 
     DLJ and BancAmerica Robertson Stephens have, from time to time, provided
investment banking and other financial advisory services for which they have
received customary compensation, including fees received in connection with the
offering of the Senior Subordinated Notes.
 
     In connection with the Acquisition, NEHC, pursuant to the Equity
Contribution, contributed $130.0 million of cash to the Company. This
contribution was financed in part through NEHC's sale of debt and equity
securities, as well as warrants to purchase NEHC Common Stock, to DLJMB II.
 
     The equity securities sold by NEHC to affiliates of DLJ for an aggregate of
$115 million consist of NEHC senior exchangeable preferred stock, junior
exchangeable preferred stock and warrants to purchase shares of NEHC Class A
Common Stock (representing the right to acquire an aggregate of up to 22.5% of
the common stock of NEHC).
 
     In connection with the consummation of the Transactions, NEHC made an
offering of 12 3/8% Senior Discount Notes due 2007 (the "Senior Discount
Notes"). Upon consummation of such offering, all of the outstanding Old NEHC
Notes were redeemed with the proceeds of the issuance of the Senior Discount
Notes, and the proceeds from such offering in excess of the amount used in such
redemption were used by NEHC in the Equity Contribution.
 
     See "The Transactions," and "Plan of Distribution."
 
                                       56
<PAGE>   62
 
                          DESCRIPTION OF INDEBTEDNESS
 
     The following sets forth information concerning the Company's indebtedness,
other than the Notes, outstanding immediately following the consummation of the
Refinancing.
 
ACCOUNTS RECEIVABLE PROGRAM
 
     In connection with the Acquisition, the Company entered into the Accounts
Receivable Program (the "Accounts Receivable Program"). The Accounts Receivable
Program is structured as an off-balance sheet financing for accounting purposes.
 
   
     Under the Accounts Receivable Program, the Company will transfer to
AmeriServe Funding Corporation ("AmeriServe Funding"), a newly-formed
wholly-owned, special purpose bankruptcy-remote subsidiary, on a daily basis,
all of the trade receivables (the "Receivables") generated by the Company and/or
one or more of its subsidiaries. AmeriServe Funding will then sell the
receivables to a newly-formed master trust, AmeriServe Master Trust (the
"Trust"), which will issue a series of certificates representing an undivided
interest in the assets of the Trust. The certificates will be purchased by any
of Bank of America, a commercial paper conduit administered by Bank of America
NT&SA, and/or a group of banks (all of the foregoing, collectively, referred to
as the "Banks").
    
 
     Up to $225.0 million of proceeds are presently available under the Accounts
Receivable Program. However, when the Company satisfies certain reporting
requirements, up to $250.0 million of total proceeds will be available. The
Accounts Receivable Program is available to AmeriServe Funding for five years
from the Transactions Closing, subject to early termination in accordance with
the terms of the transaction documents.
 
   
     All of the Receivables are transferred on a daily basis to AmeriServe
Funding. The exchange price for the Receivables conveyed to AmeriServe Funding
is a dollar amount equal to the aggregate unpaid balance of the Receivables less
a discount specified in the transaction documents. AmeriServe Funding may also
pay the exchange price for such Receivables by increasing the principal amount
of notes payable by it to the Company and subsidiaries of the Company rather
than paying cash for such Receivables. Certain of the Receivables have been
transferred by the Company to AmeriServe Funding as a contribution of capital.
AmeriServe Funding (and the Trust, in turn) has obtained first priority,
perfected ownership interests in the Receivables, and any related security and
proceeds thereof. The Company serves as the initial master servicer of the
Accounts Receivable Program.
    
 
     The Banks' yield on their Invested Amount is based on either LIBOR or a
Base Rate plus a margin. The "Invested Amount" is generally calculated as the
sum of the purchase prices paid by the Banks from time to time for undivided
interests in the Receivables in the Trust, reduced by the aggregate amount of
distributions made to the Banks on account of principal.  As of June 30, 1997,
the Banks' yield would have been 6.875%.
 
     A non-usage fee of 3/8 of 1% per annum on a daily average of (i) the
aggregate commitments of the Banks under the Accounts Receivable Program minus
(ii) the Invested Amount is payable by AmeriServe Funding monthly in arrears.
 
     Prior to termination of the Banks' commitment under the Accounts Receivable
Program, AmeriServe Funding may cause the Trust to sell undivided interests in
the Receivables to the Banks from time to time so long as certain conditions are
satisfied, including, without limitation, that after giving effect to such sale,
the Invested Amount (less amounts held in certain Trust accounts) would not
exceed the Base Amount. The "Base Amount" generally will be equal to the result
of (a)(i) the Net Eligible Receivables, times (ii) 100% minus the Applicable
Reserve Ratio, minus (b) the Carrying Cost Receivables Reserve. The "Net
Eligible Receivables" generally will be calculated as the aggregate unpaid
balance of Receivables held by the Trust that satisfy certain eligibility
criteria, less unapplied cash held by the Trust, less funds not yet made
available by lockbox banks holding collections on Receivables, less the
aggregate amount of excess concentrations of Receivables as specified in the
transaction documents. The "Applicable Reserve Ratio" will be calculated
consistent with the trade receivable rating methodology of Standard & Poor's
and/or Duff & Phelps, will incorporate specified loss reserve ratios and
dilution reserve ratios, and will be subject to a floor of 15%. The
 
                                       57
<PAGE>   63
 
"Carrying Cost Receivables Reserve" generally will be calculated to reflect
interest payable to the Banks, the servicing fee payable from the Assets of the
Trust, certain accrued and unpaid expenses and certain additional amounts based
on days sales outstanding.
 
     The Accounts Receivable Program contains customary conditions, including,
without limitation, delivery of true sale and non-consolidation opinions. In
addition, BancAmerica Robertson Stephens has been satisfied that structural
enhancements are in place so that the Accounts Receivable Program satisfies, at
a minimum, the "BBB" rating criteria of Standard & Poor's and/or Duff & Phelps.
The Accounts Receivable Program also contains customary termination events,
including, without limitation, bankruptcy or insolvency of the Company or
AmeriServe Funding, cross-acceleration to other material indebtedness of the
Company and Receivables performance triggers.
 
NEW CREDIT FACILITY
 
     The Company has entered into the New Credit Facility, pursuant to which the
Company has available a new revolving credit facility (the "Revolving Credit
Facility"), and, prior to the Refinancing, four term loan facilities (the "Term
Loans"). At the Closing, the Company used a portion of the Notes proceeds to
repay in full the Term Loans. The undrawn amount of $150.0 million under the
Revolving Credit Facility will remain available for working capital and general
corporate purposes, including the issuance of letters of credit, which were
$11.1 million at the Transactions Closing, subject to the achievement of certain
financial ratios and compliance with certain conditions.
 
     The initial interest rate for borrowings under the Revolving Credit
Facility will be, at the option of the Company, LIBOR plus 2.50% or the Base
Rate plus 1.25%. The initial rates for borrowings under the Revolving Credit
Facility will remain in effect until December 31, 1997, at which time they may
be reduced according to a pricing grid contained in the New Credit Facility
agreements. The Company may elect interest periods of one, two, three or six
months for LIBOR borrowings. Calculation of interest shall be on the basis of
actual days elapsed in a year of 360 days (or 365 or 366 days, as the case may
be, in the case of the Base Rate Loans based on the Administrative Agent's
"reference rate") and interest shall be payable at the end of each interest
period and, in any event, at least every three months or 90 days, as the case
may be. The "Base Rate" is the higher of (i) the Administrative Agent's
reference rate and (ii) the Federal Funds Effective Rate plus one-half of 1%.
LIBOR will at all times include statutory reserves to the extent actually
incurred.
 
     NEHC and all domestic subsidiaries of the Company guarantee indebtedness
under the New Credit Facility (the "Guarantors"). All extensions of credit under
the New Credit Facility to the Company and guaranties of subsidiaries of the
Company are secured by all existing and after-acquired personal property (other
than accounts receivable transferred in connection with the Accounts Receivable
Program or any securitization refinancing of the Accounts Receivable Program) of
the Company and its subsidiaries, including all outstanding capital stock of the
Company and of all of its domestic subsidiaries, 65% of outstanding capital
stock of the Company's foreign subsidiaries and any intercompany debt
obligations, and, subject to exceptions to be agreed upon, all existing and
after-acquired real property fee and leasehold interests. NEHC's guaranty is
secured by a pledge of all outstanding capital stock of the Company. With
certain exceptions, NEHC, the Company and its subsidiaries are prohibited from
pledging any of their assets other than under the New Credit Facility.
 
     Under the New Credit Facility, the letter of credit fee is 2.50% per annum
for standby letters of credit, which will be shared by all Lenders, and an
additional 0.25% per annum to be retained by the issuing bank for issuing the
standby letters of credit, based upon the amount available for drawing under
outstanding standby letters of credit. There will be adjustments, after December
31, 1997, in the letter of credit fees described above, according to a to be
determined pricing grid contained in the New Credit Facility agreements.
 
     Indebtedness under the New Credit Facility may be prepaid in whole or in
part without premium or penalty (subject in some cases to related breakage) and
the Lenders' commitments relative thereto reduced or terminated upon such notice
and in such amounts as may be agreed upon.
 
     The Company is required to make the following mandatory prepayments and
permanent reduction of the commitments under the Revolving Credit Facility
(subject to certain exceptions and basket amounts set forth
 
                                       58
<PAGE>   64
 
in the New Credit Facility): (a) with respect to asset sales, prepayments in an
amount equal to 100% of (i) the net after-tax cash proceeds of the sale or other
disposition of any property or assets of the Company or any of its subsidiaries
other than net cash proceeds of sales or certain other dispositions in the
ordinary course of business, or (ii) the net after-tax cash proceeds in excess
of $275 million from the sale or other disposition of receivables payable upon
receipt; (b) with respect to debt financings of the Company or any of its
subsidiaries, prepayments in an amount equal to 100% of the net cash proceeds
received from such debt financings (excluding, among other things, the Senior
Subordinated Notes and, with respect to the Revolving Credit Facility, the
Notes), payable upon receipt; (c) with respect to equity offerings of the
Company or any of its subsidiaries, prepayments in an amount equal to 50% of the
net cash proceeds received from the issuance of such equity securities, payable
upon receipt; and (d) with respect to Excess Cash Flow (as defined in the New
Credit Facility), prepayments in an amount equal to 50% of Excess Cash Flow,
payable within 90 days of fiscal year-end.
 
     The New Credit Facility contains customary and appropriate representations
and warranties, including without limitation those relating to due organization
and authorization, no conflicts, financial condition, no material adverse
changes, title to properties, liens, litigation, payment of taxes, no material
adverse agreements, compliance with laws, environmental liabilities and full
disclosure.
 
     The New Credit Facility also contains customary and appropriate conditions
to all borrowings under the Revolving Credit Facility including requirements
relating to prior written notice of borrowing, the accuracy of representations
and warranties, and the absence of any default or potential event of default.
 
     The New Credit Facility also contains customary affirmative and negative
covenants (including, where appropriate, certain exceptions and baskets),
including but not limited to furnishing information and limitations on other
indebtedness, liens, investments, guarantees, restricted payments, restructuring
and reserve costs, mergers and acquisitions, sales of assets, capital
expenditures, leases, and affiliate transactions. The New Credit Facility also
contains financial covenants relating to minimum interest coverage, minimum
fixed charge coverage, and maximum leverage.
 
     Events of default under the New Credit Facility include those relating to:
(a) non-payment of interest, principal or fees payable under the New Credit
Facility; (b) non-performance of certain covenants; (c) cross default to other
material debt of the Company and its subsidiaries; (d) bankruptcy or insolvency;
(e) judgments in excess of specified amounts; (f) impairment of security
interests in collateral; (g) invalidity of guarantees; (h) materially inaccurate
or false representations or warranties; and (i) change of control.
 
10 1/8% SENIOR SUBORDINATED NOTES DUE 2007 (THE "SENIOR SUBORDINATED NOTES").
 
     On July 9, 1997, the Company issued and sold $500,000,000 principal amount
of the Senior Subordinated Notes pursuant to an Indenture, dated as of July 11,
1997, by and among the Company, the Subsidiary Guarantors and State Street Bank
and Trust Company as Trustee (the "Senior Subordinated Note Indenture"). The
Senior Subordinated Notes were sold pursuant to exemptions from, or in
transactions not subject to, the registration requirements of the Securities Act
and applicable state securities laws. The Company expects to consummate an offer
to exchange the Senior Subordinated Notes for new Senior Subordinated Notes,
which will be registered under the Securities Act with terms substantially
identical to the Senior Subordinated Notes.
 
     The Senior Subordinated Notes will mature on July 15, 2007. Interest
accrues at the rate of 10 1/8% per annum and is payable semi-annually in arrears
on January 15 and July 15 each year. Payment of principal, premium and interest
on the Senior Subordinated Notes are subordinated, as set forth in the Senior
Subordinated Indenture, to the prior payment in full of the Company's Senior
Debt (as defined in the Senior Subordinated Note Indenture), including the
Notes.
 
     The Senior Subordinated Notes may not be redeemed at the option of the
Company any time prior to July 15, 2002. Thereafter, the Senior Subordinated
Notes may be prepaid with a premium that declines each year until July 5, 2005
when the Senior Subordinated Notes may be prepaid in whole or in part at 100% of
their principal amount. Upon a Change of Control, each holder can require the
Company to redeem such
 
                                       59
<PAGE>   65
 
holder's Senior Subordinated Notes at an offer price equal to 101% of their
principal amount plus accrued and unpaid interest, subject to restrictions
contained in the New Credit Facility and the Indenture.
 
     The Senior Subordinated Note Indenture contains various restrictive
covenants that, among other things, limit (i) the incurrence of indebtedness by
the Company and its subsidiaries and the issuance of preferred stock by the
Company, (ii) the payment of dividends on capital stock of the Company and its
subsidiaries and certain other Restricted Payments (as defined in the Senior
Subordinated Note Indenture), (iii) transactions with affiliates, (iv) the
business activities of the Company, (v) the creation of liens on the assets of
the Company and (vi) consolidations, mergers, conveyances, transfers and leases
of all or substantially all of the Company's assets. All of these limitations,
however, are subject to a number of important qualifications.
 
     Events of default under the Senior Subordinated Indenture include, among
other things, (i) a default continuing for 30 days in payment of interest or
Liquidated Damages when due, (ii) a default in the payment of any principal or
premium when due, (iii) the failure to comply with covenants in the Senior
Subordinated Note Indenture, subject in certain instances to grace periods, (iv)
a default under other indebtedness of the Company or any Subsidiary in excess of
$15 million which is caused by a failure to make a required payment beyond any
applicable grace period or which results in the acceleration of such
indebtedness prior to its stated maturity, (v) certain events of bankruptcy or
insolvency with respect to the Company of any subsidiary, and (vi) the failure
to pay any judgment in excess of $5 million for a period of 60 days. However,
certain of these defaults will not constitute an Event of Default (as defined
under the Senior Subordinated Indenture) until the Trustee or the holders of 25%
in principal amount of the outstanding Senior Subordinated Notes notify the
Company of the default and the Company does not cure such default within the
time required after receipt of such notice.
 
                                       60
<PAGE>   66
 
                            DESCRIPTION OF NEW NOTES
 
GENERAL
 
     The New Notes will be issued pursuant to the same indenture (the
"Indenture") among the Company, the direct or indirect domestic Restricted
Subsidiaries of the Company (together, the "Subsidiary Guarantors"), and State
Street Bank and Trust Company, as trustee (the "Trustee"), under which the Notes
were issued. The terms of the New Notes include those stated in the Indenture
and those made part of the Indenture by reference to the Trust Indenture Act of
1939, as amended (the "Trust Indenture Act"). The New Notes are subject to all
such terms, and Holders of New Notes are referred to the Indenture and the Trust
Indenture Act for a statement thereof. The following summary of the material
provisions of the Indenture does not purport to be complete and is qualified in
its entirety by reference to the Indenture, including the definitions therein of
certain terms used below. Copies of the proposed form of Indenture and
Registration Rights Agreement are available as set forth below under
"--Additional Information." The definitions of certain terms used in the
following summary are set forth below under "--Certain Definitions."
 
     The New Notes will be general unsecured obligations of the Company and will
rank pari passu in right of payment with all current and future unsecured senior
Indebtedness of the Company. The Company's obligations under the New Notes will
be fully and unconditionally guaranteed (the "New Note Guarantees") on an
unsecured senior basis by, and will be joint and several obligations of, the
Subsidiary Guarantors. See "--New Note Guarantees." As of June 28, 1997, on a
pro forma basis giving effect to the Refinancing and the Transactions, the New
Notes and the New Note Guarantees would have been effectively subordinated to
approximately $24.1 million of secured obligations of the Company and the
Subsidiary Guarantors. The Indenture will permit the incurrence of additional
secured Indebtedness in the future.
 
     The operations of the Company are conducted in part through its
Subsidiaries, and the Company may, therefore, be dependent upon the cash flow of
its Subsidiaries to meet its debt obligations, including its obligations under
the Notes. All of the existing domestic Restricted Subsidiaries of the Company
are, and all future domestic Restricted Subsidiaries are expected to be,
Subsidiary Guarantors. As of the date of the Indenture, all of the Company's
Subsidiaries, except for the Receivables Subsidiary, will be Restricted
Subsidiaries. However, under certain circumstances, the Company will be able to
designate current or future Subsidiaries as Unrestricted Subsidiaries.
Unrestricted Subsidiaries will not be subject to many of the restrictive
covenants set forth in the Indenture.
 
PRINCIPAL, MATURITY AND INTEREST
 
     The New Notes will be limited in aggregate principal amount to $350.0
million and will mature on October 15, 2006. Interest on the New Notes will
accrue at the rate of 8 7/8% per annum and will be payable semi-annually in
arrears on April 15 and October 15 of each year, commencing on April 15, 1998,
to Holders of record on the immediately preceding April 1 and October 1.
Interest on the New Notes will accrue from the most recent date to which
interest has been paid or, if no interest has been paid, from October 15, 1997,
the date of original issuance of the Notes. Interest will be computed on the
basis of a 360-day year comprised of twelve 30-day months. Principal, premium
and Liquidated Damages, if any, and interest on the New Notes will be payable at
the office or agency of the Company maintained for such purpose within the City
and State of New York or, at the option of the Company, payment of interest and
Liquidated Damages, if any, may be made by check mailed to the Holders of the
New Notes at their respective addresses set forth in the register of Holders of
New Notes; provided that all payments of principal, premium and Liquidated
Damages, if any, and interest with respect to New Notes the Holders of which
have given wire transfer instructions to the Company will be required to be made
by wire transfer of immediately available funds to the accounts specified by the
Holders thereof. Until otherwise designated by the Company, the Company's office
or agency in New York will be the office of the Trustee maintained for such
purpose. The New Notes will be issued in denominations of $1,000 and integral
multiples thereof.
 
                                       61
<PAGE>   67
 
NEW NOTE GUARANTEES
 
     The Company's payment obligations under the New Notes will be fully and
unconditionally guaranteed by the Subsidiary Guarantors on a joint and several
basis. The New Note Guarantees will be general unsecured obligations of the
Subsidiary Guarantors, will rank senior in right of payment to all subordinated
Indebtedness of the Subsidiary Guarantors and pari passu in right of payment to
all existing and future senior Indebtedness of the Subsidiary Guarantors, if
any. The obligations of any Subsidiary Guarantor under its New Note Guarantee
will be limited so as not to constitute a fraudulent conveyance under applicable
law.
 
     The Indenture will provide that no Subsidiary Guarantor may consolidate
with or merge with or into (whether or not such Subsidiary Guarantor is the
surviving Person), another corporation, Person or entity whether or not
affiliated with such Subsidiary Guarantor unless, subject to the provisions of
the following paragraph, (i) the Person formed by or surviving any such
consolidation or merger (if other than such Subsidiary Guarantor) assumes all
the obligations of such Subsidiary Guarantor pursuant to a supplemental
indenture in form and substance reasonably satisfactory to the Trustee, under
the New Notes and the Indenture; (ii) immediately after giving effect to such
transaction, no Default or Event of Default exists; (iii) such Subsidiary
Guarantor, or any Person formed by or surviving any such consolidation or
merger, would have Consolidated Net Worth (immediately after giving effect to
such transaction) equal to or greater than the Consolidated Net Worth of such
Subsidiary Guarantor immediately preceding the transaction; and (iv) the Company
would be permitted by virtue of its pro forma Fixed Charge Coverage Ratio,
immediately after giving effect to such transaction, to incur at least $1.00 of
additional Indebtedness pursuant to the Fixed Charge Coverage Ratio test set
forth in the covenant described below under the caption "--Certain
Covenants--Incurrence of Indebtedness and Issuance of Preferred Stock." The
requirements of clauses (iii) and (iv) of this paragraph will not apply in the
case of a consolidation with or merger with or into (a) the Company or another
Subsidiary Guarantor or (b) any other Person if the acquisition of all of the
Equity Interests in such Person would have complied with the provisions of the
covenants described below under the captions "--Certain Covenants--Restricted
Payments" and "--Incurrence of Indebtedness and Issuance of Preferred Stock."
 
     The Indenture will provide that (a) in the event of a sale or other
disposition of all of the assets of any Subsidiary Guarantor, by way of merger,
consolidation or otherwise, or a sale or other disposition of all of the capital
stock of any Subsidiary Guarantor, or (b) in the event that the Company
designates a Subsidiary Guarantor to be an Unrestricted Subsidiary, or such
Subsidiary Guarantor ceases to be a Subsidiary of the Company, then such
Subsidiary Guarantor (in the event of a sale or other disposition, by way of
such a merger, consolidation or otherwise, of all of the capital stock of such
Subsidiary Guarantor or any such designation) or the entity acquiring the
property (in the event of a sale or other disposition of all of the assets of
such Subsidiary Guarantor) will be released and relieved of any obligations
under its New Note Guarantee; provided that the Net Proceeds of such sale or
other disposition are applied in accordance with the applicable provisions of
the Indenture. See "--Repurchase at the Option of Holders." In the case of a
sale, assignment, lease, transfer, conveyance or other disposition of all or
substantially all of the assets of a Subsidiary Guarantor, upon the assumption
provided for in clause (ii) of the covenant described under the caption
"--Certain Covenants--Merger, Consolidation, or Sale of Assets," such Subsidiary
Guarantor shall be discharged from all further liability and obligation under
the Indenture.
 
OPTIONAL REDEMPTION
 
     The New Notes will not be redeemable at the Company's option prior to April
15, 2002. Thereafter, the New Notes will be subject to redemption at any time at
the option of the Company, in whole or in part, upon not less than 30 nor more
than 60 days' notice, at the redemption prices (expressed as percentages of
principal amount) set forth below plus accrued and unpaid interest and
Liquidated Damages thereon, if any, to the
 
                                       62
<PAGE>   68
 
applicable redemption date, if redeemed during the twelve-month period beginning
on April 15 of the years indicated below:
 
<TABLE>
<CAPTION>
                                       YEAR                                 PERCENTAGE
        ------------------------------------------------------------------  ----------
        <S>                                                                 <C>
        2002..............................................................    104.438%
        2003..............................................................    102.219%
        2004 and thereafter...............................................    100.000%
</TABLE>
 
     Notwithstanding the foregoing, at any time prior to October 15, 2000, the
Company may redeem up to 33% of the original aggregate principal amount of New
Notes at a redemption price of 108.875% of the principal amount thereof, plus
accrued and unpaid interest and Liquidated Damages thereon, if any, to the
redemption date, with the net cash proceeds of a Public Equity Offering;
provided that at least 67% of the original aggregate principal amount of New
Notes remains outstanding immediately after the occurrence of such redemption;
and provided, further, that such redemption shall occur within 45 days of the
date of the closing of such Public Equity Offering.
 
SELECTION AND NOTICE
 
     If less than all of the New Notes are to be redeemed at any time, selection
of New Notes for redemption will be made by the Trustee in compliance with the
requirements of the principal national securities exchange, if any, on which the
New Notes are listed, or, if the New Notes are not so listed, on a pro rata
basis, by lot or by such method as the Trustee shall deem fair and appropriate;
provided that no New Notes of $1,000 or less shall be redeemed in part. Notices
of redemption shall be mailed by first class mail at least 30 but not more than
60 days before the redemption date to each Holder of New Notes to be redeemed at
its registered address. Notices of redemption may not be conditional. If any New
Note is to be redeemed in part only, the notice of redemption that relates to
such New Note shall state the portion of the principal amount thereof to be
redeemed. A new New Note in principal amount equal to the unredeemed portion
thereof will be issued in the name of the Holder thereof upon cancellation of
the original New Note. New Notes called for redemption become due on the date
fixed for redemption. On and after the redemption date, interest ceases to
accrue on New Notes or portions of them called for redemption.
 
MANDATORY REDEMPTION
 
     Except as set forth below under "--Repurchase at the Option of Holders,"
the Company is not required to make mandatory redemption or sinking fund
payments with respect to the New Notes.
 
REPURCHASE AT THE OPTION OF HOLDERS
 
     Change of Control
 
     Upon the occurrence of a Change of Control, each Holder of New Notes will
have the right to require the Company to repurchase all or any part (equal to
$1,000 or an integral multiple thereof) of such Holder's New Notes pursuant to
the offer described below (the "Change of Control Offer") at an offer price in
cash equal to 101% of the aggregate principal amount thereof plus accrued and
unpaid interest and Liquidated Damages thereon, if any, to the date of purchase
(the "Change of Control Payment"). Within 30 days following any Change of
Control, the Company will mail a notice to each Holder describing the
transaction or transactions that constitute the Change of Control and offering
to repurchase New Notes on the date specified in such notice, which date shall
be no earlier than 30 days and no later than 60 days from the date such notice
is mailed (the "Change of Control Payment Date"), pursuant to the procedures
required by the Indenture and described in such notice. The Company will comply
with the requirements of Rule 14e-1 under the Exchange Act and any other
securities laws and regulations thereunder to the extent such laws and
regulations are applicable in connection with the repurchase of the New Notes as
a result of a Change of Control.
 
     On the Change of Control Payment Date, the Company will, to the extent
lawful, (1) accept for payment all New Notes or portions thereof properly
tendered pursuant to the Change of Control Offer, (2) deposit with the Paying
Agent an amount equal to the Change of Control Payment in respect of all New
Notes or portions
 
                                       63
<PAGE>   69
 
thereof so tendered and (3) deliver or cause to be delivered to the Trustee the
New Notes so accepted together with an Officers' Certificate stating the
aggregate principal amount of New Notes or portions thereof being purchased by
the Company. The Paying Agent will promptly mail to each Holder of New Notes so
tendered the Change of Control Payment for such New Notes, and the Trustee will
promptly authenticate and mail (or cause to be transferred by book entry) to
each Holder a new New Note equal in principal amount to any unpurchased portion
of the New Notes surrendered, if any; provided that each such new New Note will
be in a principal amount of $1,000 or an integral multiple thereof.
 
     The Change of Control provisions described above will be applicable whether
or not any other provisions of the Indenture are applicable. Except as described
above with respect to a Change of Control, the Indenture does not contain
provisions that permit the Holders of the New Notes to require that the Company
repurchase or redeem the New Notes in the event of a takeover, recapitalization
or similar transaction.
 
     The Company will not be required to make a Change of Control Offer upon a
Change of Control if a third party makes the Change of Control Offer in the
manner, at the times and otherwise in compliance with the requirements set forth
in the Indenture applicable to a Change of Control Offer made by the Company and
purchases all New Notes validly tendered and not withdrawn under such Change of
Control Offer.
 
     The definition of Change of Control includes a phrase relating to the sale,
lease, transfer, conveyance or other disposition of "all or substantially all"
of the assets of the Company and its Subsidiaries taken as a whole. Although
there is a developing body of case law interpreting the phrase "substantially
all," there is no precise established definition of that phrase under applicable
law. Accordingly, the ability of a Holder of New Notes to require the Company to
repurchase such New Notes as a result of a sale, lease, transfer, conveyance or
other disposition of less than all of the assets of the Company and its
Subsidiaries taken as a whole to another Person or group may be uncertain.
 
     Asset Sales
 
     The Indenture provides that the Company will not, and will not permit any
of its Restricted Subsidiaries to, consummate an Asset Sale other than transfers
of Receivables to a Receivables Subsidiary in connection with a Receivables
Transaction unless (i) the Company (or the Restricted Subsidiary, as the case
may be) receives consideration at the time of such Asset Sale at least equal to
the fair market value (evidenced by a resolution of the Board of Directors set
forth in an Officers' Certificate delivered to the Trustee) of the assets or
Equity Interests issued or sold or otherwise disposed of and (ii) at least 80%
of the consideration therefor received by the Company or such Restricted
Subsidiary is in the form of cash; provided that the amount of (x) any
liabilities (as shown on the Company's or such Restricted Subsidiary's most
recent balance sheet) of the Company or any Restricted Subsidiary (other than
contingent liabilities and liabilities that are by their terms subordinated to
the New Notes or any guarantee thereof) that are assumed by the transferee of
any such assets pursuant to a customary novation agreement that releases the
Company or such Restricted Subsidiary from further liability and (y) any
securities, notes or other obligations received by the Company or any such
Restricted Subsidiary from such transferee that are converted by the Company or
such Restricted Subsidiary into cash within 180 days (to the extent of the cash
received), shall be deemed to be cash for purposes of this provision.
 
     Within 360 days after the receipt of any Net Proceeds from an Asset Sale,
the Company may apply such Net Proceeds, at its option, (a) to permanently repay
Senior Debt (and to correspondingly reduce commitments with respect thereto in
the case of revolving borrowings), or (b) to the acquisition of a controlling
interest in another business, the making of a capital expenditure or the
acquisition of other long-term assets, in each case, in a Permitted Business.
Pending the final application of any such Net Proceeds, the Company may
temporarily reduce the revolving Indebtedness under the New Credit Facility or
otherwise invest such Net Proceeds in any manner that is not prohibited by the
Indenture. Any Net Proceeds from Asset Sales that are not applied or invested as
provided in the first sentence of this paragraph will be deemed to constitute
"Excess Proceeds." When the aggregate amount of Excess Proceeds exceeds $15.0
million, the Company will be required to make an offer to all Holders of New
Notes (an "Asset Sale Offer") to purchase the maximum principal amount of New
Notes that may be purchased out of the Excess Proceeds, at an offer
 
                                       64
<PAGE>   70
 
price in cash in an amount equal to 100% of the principal amount thereof plus
accrued and unpaid interest and Liquidated Damages thereon, if any, to the date
of purchase, in accordance with the procedures set forth in the Indenture. To
the extent that the aggregate amount of New Notes tendered pursuant to an Asset
Sale Offer is less than the Excess Proceeds, the Company may use any remaining
Excess Proceeds for general corporate purposes. If the aggregate principal
amount of New Notes surrendered by Holders thereof exceeds the amount of Excess
Proceeds, the Trustee shall select the New Notes to be purchased on a pro rata
basis. Upon completion of such offer to purchase, the amount of Excess Proceeds
shall be reset at zero.
 
CERTAIN COVENANTS
 
     Restricted Payments
 
     The Indenture provides that from and after the date of the Indenture the
Company will not, and will not permit any of its Restricted Subsidiaries to,
directly or indirectly: (i) declare or pay any dividend or make any other
payment or distribution on account of the Company's or any of its Restricted
Subsidiaries' Equity Interests (including, without limitation, any payment in
connection with any merger or consolidation involving the Company) or to the
direct or indirect holders of the Company's or any of its Restricted
Subsidiaries' Equity Interests in their capacity as such (other than dividends
or distributions payable in Equity Interests (other than Disqualified Stock) of
the Company); (ii) purchase, redeem or otherwise acquire or retire for value
(including without limitation, in connection with any merger or consolidation
involving the Company) any Equity Interests of the Company or any direct or
indirect parent of the Company; (iii) make any payment on or with respect to, or
purchase, redeem, defease or otherwise acquire or retire for value any
Indebtedness that is pari passu with or subordinated to the New Notes (other
than New Notes), except scheduled payments of interest or principal at Stated
Maturity of such Indebtedness; or (iv) make any Restricted Investment (all such
payments and other actions set forth in clauses (i) through (iv) above being
collectively referred to as "Restricted Payments"), unless, at the time of and
after giving effect to such Restricted Payment:
 
          (a)  no Default or Event of Default shall have occurred and be
     continuing or would occur as a consequence thereof; and
 
          (b)  the Company would, at the time of such Restricted Payment and
     after giving pro forma effect thereto as if such Restricted Payment had
     been made at the beginning of the applicable four-quarter period, have been
     permitted to incur at least $1.00 of additional Indebtedness pursuant to
     the Fixed Charge Coverage Ratio test set forth in the first paragraph of
     the covenant described below under caption "--Incurrence of Indebtedness
     and Issuance of Preferred Stock"; and
 
          (c)  such Restricted Payment, together with the aggregate amount of
     all other Restricted Payments made by the Company and its Subsidiaries
     after the date of the Indenture (excluding Restricted Payments permitted by
     clause (ii) of the next succeeding paragraph), is less than the sum of (i)
     50% of the Consolidated Net Income of the Company for the period (taken as
     one accounting period) from the beginning of the first fiscal quarter
     commencing after the date of the Indenture to the end of the Company's most
     recently ended fiscal quarter for which internal financial statements are
     available at the time of such Restricted Payment (or, if such Consolidated
     Net Income for such period is a deficit, less 100% of such deficit), plus
     (ii) 100% of the aggregate net cash proceeds received by the Company from
     the issue or sale since the date of the Indenture of Equity Interests of
     the Company (other than Disqualified Stock) or of Disqualified Stock or
     debt securities of the Company that have been converted into such Equity
     Interests (other than Equity Interests (or Disqualified Stock or
     convertible debt securities) sold to a Subsidiary of the Company and other
     than Disqualified Stock or convertible debt securities that have been
     converted into Disqualified Stock), plus (iii) to the extent that any
     Restricted Investment that was made after the date of the Indenture is sold
     for cash or otherwise liquidated or repaid for cash, the lesser of (A) the
     cash return of capital with respect to such Restricted Investment (less the
     cost of disposition, if any) and (B) the initial amount of such Restricted
     Investment, plus (iv) if any Unrestricted Subsidiary (A) is redesignated as
     a Restricted Subsidiary, the fair market value of such redesignated
     Subsidiary (as determined in good faith by the Board of Directors) as of
     the date of its
 
                                       65
<PAGE>   71
 
     redesignation or (B) pays any cash dividends or cash distributions to the
     Company or any of its Restricted Subsidiaries, 50% of any such cash
     dividends or cash distributions made after the date of the Indenture.
 
     The foregoing provisions will not prohibit (i) the payment of any dividend
within 60 days after the date of declaration thereof, if at said date of
declaration such payment would have complied with the provisions of the
Indenture; (ii) the redemption, repurchase, retirement, defeasance or other
acquisition of any pari passu or subordinated Indebtedness or Equity Interests
of the Company in exchange for, or out of the net cash proceeds of the
substantially concurrent sale or issuance (other than to a Restricted Subsidiary
of the Company) of, other Equity Interests of the Company (other than any
Disqualified Stock); provided that the amount of any such net cash proceeds that
are utilized for any such redemption, repurchase, retirement, defeasance or
other acquisition shall be excluded from clause (c)(ii) of the preceding
paragraph; (iii) the defeasance, redemption, repurchase or other acquisition of
pari passu or subordinated Indebtedness with the net cash proceeds from an
incurrence of Permitted Refinancing Indebtedness; (iv) the payment of any
dividend by a Restricted Subsidiary of the Company to the holders of its Equity
Interests on a pro rata basis; (v) the declaration or payment of dividends to
NEHC for expenses incurred by NEHC or Holberg in its capacity as a holding
company that are attributable to the operations of the Company and its
Restricted Subsidiaries, including, without limitation, (a) customary salary,
bonus and other benefits payable to officers and employees of NEHC or Holberg,
(b) fees and expenses paid to members of the Board of Directors of NEHC or
Holberg, (c) general corporate overhead expenses of NEHC or Holberg, (d)
foreign, federal, state or local tax liabilities paid by NEHC or Holberg, (e)
management, consulting or advisory fees paid to Holberg not to exceed $4.0
million in any fiscal year, and (f) the repurchase, redemption or other
acquisition or retirement for value of any Equity Interests of NEHC or Holberg
held by any member of NEHC's or the Company's (or any of their Restricted
Subsidiaries') management pursuant to any management equity subscription
agreement or stock option agreement in effect as of the date of the Indenture;
provided, however, the aggregate amount paid pursuant to the foregoing clauses
(a) through (f) does not exceed $7.0 million in any fiscal year; (vi)
Investments in any Person (other than the Company or a Wholly-Owned Restricted
Subsidiary) engaged in a Permitted Business in an amount not to exceed $5.0
million; (vii) other Investments in Unrestricted Subsidiaries having an
aggregate fair market value, taken together with all other Investments made
pursuant to this clause (vii) that are at that time outstanding, not to exceed
$2.0 million; (viii) Permitted Investments; (ix) payments to NEHC or Holberg
pursuant to the tax sharing agreement among Holberg and other members of the
affiliated corporations of which Holberg is the common parent; (x) optional and
mandatory prepayments on any Indebtedness incurred under the New Credit Facility
or other senior secured Indebtedness allowed to be incurred pursuant to the
covenant described below under the caption "Incurrence of Indebtedness and
Issuance of Preferred Stock"; or (xi) other Restricted Payments in an aggregate
amount not to exceed $10.0 million.
 
     The Board of Directors may designate any Restricted Subsidiary to be an
Unrestricted Subsidiary if such designation would not cause a Default; provided
that in no event shall the business currently operated by any Subsidiary
Guarantor be transferred to or held by an Unrestricted Subsidiary. For purposes
of making such determination, all outstanding Investments by the Company and its
Restricted Subsidiaries (except to the extent repaid in cash) in the Subsidiary
so designated will be deemed to be Restricted Payments at the time of such
designation and will reduce the amount available for Restricted Payments under
the first paragraph of this covenant. All such outstanding Investments will be
deemed to constitute Investments in an amount equal to the fair market value of
such Investments at the time of such designation (as determined in good faith by
the Board of Directors). Such designation will only be permitted if such
Restricted Payment would be permitted at such time and if such Restricted
Subsidiary otherwise meets the definition of an Unrestricted Subsidiary.
 
     The amount of all Restricted Payments (other than cash) shall be the fair
market value on the date of the Restricted Payment of the asset(s) or securities
proposed to be transferred or issued by the Company or such Subsidiary, as the
case may be, pursuant to the Restricted Payment. The fair market value of any
non-cash Restricted Payment shall be determined in good faith by the Board of
Directors whose resolution with respect thereto shall be delivered to the
Trustee; such determination will be based upon an opinion or appraisal issued
 
                                       66
<PAGE>   72
 
by an accounting, appraisal or investment banking firm of national standing if
such fair market value exceeds $10.0 million. Not later than the date of making
any Restricted Payment, the Company shall deliver to the Trustee an Officers'
Certificate stating that such Restricted Payment is permitted and setting forth
the basis upon which the calculations required by the covenant "--Restricted
Payments" were computed, together with a copy of any fairness opinion or
appraisal required by the Indenture.
 
     Incurrence of Indebtedness and Issuance of Preferred Stock
 
     The Indenture provides that the Company will not, and will not permit any
of its Subsidiaries to, directly or indirectly, create, incur, issue, assume,
guarantee or otherwise become directly or indirectly liable, contingently or
otherwise, with respect to (collectively, "incur") any Indebtedness (including
Acquired Debt) and that the Company will not issue any Disqualified Stock and
will not permit any of its Subsidiaries to issue any shares of preferred stock;
provided, however, that the Company may incur Indebtedness (including Acquired
Debt) or issue shares of Disqualified Stock if the Fixed Charge Coverage Ratio
for the Company's most recently ended four full fiscal quarters for which
internal financial statements are available immediately preceding the date on
which such additional Indebtedness is incurred or such Disqualified Stock is
issued would have been at least 2.0 to 1, determined on a pro forma basis
(including a pro forma application of the net proceeds therefrom), as if the
additional Indebtedness had been incurred, or the Disqualified Stock had been
issued, as the case may be, at the beginning of such four-quarter period.
 
     The provisions of the first paragraph of this covenant will not apply to
the incurrence of any of the following items of Indebtedness (collectively,
"Permitted Debt"):
 
          (i) the incurrence by the Company and its Restricted Subsidiaries of
     Indebtedness represented by the Senior Subordinated Notes and the
     guarantees thereof, respectively;
 
          (ii) the incurrence by the Company of Indebtedness and letters of
     credit pursuant to the New Credit Facility; provided that the aggregate
     principal amount of all such Indebtedness (with letters of credit being
     deemed to have a principal amount equal to the maximum potential liability
     of the Company thereunder) outstanding under the New Credit Facility after
     giving effect to such incurrence does not exceed the sum of $225.0 million
     plus the Borrowing Base.
 
          (iii) the incurrence by the Company and its Restricted Subsidiaries of
     the Existing Indebtedness;
 
          (iv) the incurrence by the Company and the Subsidiary Guarantors of
     Indebtedness represented by the New Notes and the New Note Guarantees,
     respectively;
 
          (v) the incurrence by the Company or any of its Restricted
     Subsidiaries of Indebtedness represented by Capital Lease Obligations,
     mortgage financings or purchase money obligations, in each case incurred
     for the purpose of financing all or any part of the purchase price or cost
     of construction or improvement of property, plant or equipment used in the
     business of the Company or such Restricted Subsidiary (whether through the
     direct purchase of assets or the Capital Stock of any Person owning such
     Assets), in an aggregate principal amount not to exceed $125.0 million;
 
          (vi) the incurrence by the Company or any of its Restricted
     Subsidiaries of Indebtedness in connection with the acquisition of assets
     or a new Restricted Subsidiary; provided that such Indebtedness was
     incurred by the prior owner of such assets or such Restricted Subsidiary
     prior to such acquisition by the Company or one of its Subsidiaries and was
     not incurred in connection with, or in contemplation of, such acquisition
     by the Company or one of its Subsidiaries; provided further that the
     principal amount (or accreted value, as applicable) of such Indebtedness,
     together with any other outstanding Indebtedness incurred pursuant to this
     clause (vi), does not exceed $5.0 million;
 
          (vii) the incurrence by the Company or any of its Restricted
     Subsidiaries of Permitted Refinancing Indebtedness in exchange for, or the
     net proceeds of which are used to refund, refinance or replace Indebtedness
     that was permitted by the Indenture to be incurred;
 
          (viii) the incurrence by the Company or any of its Restricted
     Subsidiaries of intercompany Indebtedness between or among the Company and
     any of its Wholly-Owned Restricted Subsidiaries;
 
                                       67
<PAGE>   73
 
     provided, however, that (i) if the Company is the obligor on such
     Indebtedness and the payee is not a Subsidiary Guarantor, such Indebtedness
     is expressly subordinated to the prior payment in full in cash of all
     Obligations with respect to the New Notes and (ii)(A) any subsequent
     issuance or transfer of Equity Interests that results in any such
     Indebtedness being held by a Person other than the Company or a Wholly
     Owned Restricted Subsidiary and (B) any sale or other transfer of any such
     Indebtedness to a Person that is not either the Company or a Wholly Owned
     Restricted Subsidiary shall be deemed, in each case, to constitute an
     incurrence of such Indebtedness by the Company or such Restricted
     Subsidiary, as the case may be;
 
          (ix) the incurrence by the Company or any of its Restricted
     Subsidiaries of Hedging Obligations that are incurred for the purpose of
     fixing or hedging currency risk or interest rate risk with respect to any
     floating rate Indebtedness that is permitted by the terms of this Indenture
     to be outstanding;
 
          (x) the guarantee by the Company or any of its Restricted Subsidiaries
     of Indebtedness of the Company or a Restricted Subsidiary of the Company
     that was permitted to be incurred by another provision of this covenant;
 
          (xi) the incurrence by the Company's Unrestricted Subsidiaries of
     Non-Recourse Debt, provided, however, that if any such Indebtedness ceases
     to be Non-Recourse Debt of an Unrestricted Subsidiary, such event shall be
     deemed to constitute an incurrence of Indebtedness by a Restricted
     Subsidiary of the Company;
 
          (xii) Asset Sales in the form of Receivables Transactions;
 
          (xiii) Indebtedness incurred by the Company or any of its Restricted
     Subsidiaries constituting reimbursement obligations with respect to letters
     of credit issued in the ordinary course of business, including without
     limitation to letters of credit in respect to workers' compensation claims
     or self-insurance, or other Indebtedness with respect to reimbursement type
     obligations regarding workers' compensation claims; provided, however, that
     upon the drawing of such letters of credit or the incurrence of such
     Indebtedness, such obligations are reimbursed within 30 days following such
     drawing or incurrence;
 
          (xiv) Indebtedness arising from agreements of the Company or a
     Restricted Subsidiary providing for indemnification, adjustment of purchase
     price or similar obligations, in each case, incurred or assumed in
     connection with the disposition of any business, asset or Subsidiary, other
     than guarantees of Indebtedness incurred by any Person acquiring all or any
     portion of such business, assets or Subsidiary for the purpose of financing
     such acquisition; provided that the maximum aggregate liability of all such
     Indebtedness shall at no time exceed 50% of the gross proceeds actually
     received by the Company or a Restricted Subsidiary in connection with such
     disposition;
 
          (xv) obligations in respect of performance and surety bonds and
     completion guarantees provided by the Company or any Restricted Subsidiary
     in the ordinary course of business;
 
          (xvi) guarantees incurred in the ordinary course of business in an
     aggregate principal amount not to exceed $5.0 million at any time
     outstanding; and
 
          (xvii) the incurrence by the Company or any of its Restricted
     Subsidiaries of additional Indebtedness, including Attributable Debt
     incurred after the date of the Indenture, in an aggregate principal amount
     (or accreted value, as applicable) at any time outstanding, including all
     Permitted Refinancing Indebtedness incurred to refund, refinance or replace
     any other Indebtedness incurred pursuant to this clause (xvii), not to
     exceed $25.0 million.
 
     For purposes of determining compliance with this covenant, in the event
that an item of Indebtedness meets the criteria of more than one of the
categories of Permitted Debt described in clauses (i) through (xvii) above or is
entitled to be incurred pursuant to the first paragraph of this covenant, the
Company shall, in its sole discretion, classify such item of Indebtedness in any
manner that complies with this covenant and such item of Indebtedness will be
treated as having been incurred pursuant to only one of such clauses or pursuant
 
                                       68
<PAGE>   74
 
to the first paragraph hereof. Accrual of interest and the accretion of accreted
value will not be deemed to be an incurrence of Indebtedness for purposes of
this covenant.
 
     Liens
 
     The Indenture provides that the Company will not, and will not permit any
of its Restricted Subsidiaries to, create, incur, assume or otherwise cause or
suffer to exist or become effective any Lien (other than Permitted Liens) upon
any of their property or assets, now owned or hereafter acquired.
 
     Dividend and Other Payment Restrictions Affecting Restricted Subsidiaries
 
     The Indenture provides that the Company will not, and will not permit any
of its Restricted Subsidiaries to, directly or indirectly, create or otherwise
cause or suffer to exist or become effective any encumbrance or restriction on
the ability of any Restricted Subsidiary to (i)(a) pay dividends or make any
other distributions to the Company or any of its Restricted Subsidiaries (1) on
its Capital Stock or (2) with respect to any other interest or participation in,
or measured by, its profits, or (b) pay any indebtedness owed to the Company or
any of its Restricted Subsidiaries, (ii) make loans or advances to the Company
or any of its Restricted Subsidiaries or (iii) transfer any of its properties or
assets to the Company or any of its Restricted Subsidiaries, except for such
encumbrances or restrictions existing under or by reason of (a) Existing
Indebtedness as in effect on the date of the Indenture, (b) the New Credit
Facility as in effect as of the date of the Indenture, and any amendments,
modifications, restatements, renewals, increases, supplements, refundings,
replacements or refinancings thereof, provided that such amendments,
modifications, restatements, renewals, increases, supplements, refundings,
replacement or refinancings are no more restrictive in the aggregate (as
determined by the Credit Agent in good faith) with respect to such dividend and
other payment restrictions than those contained in the New Credit Facility as in
effect on the date of the Indenture, (c) the Indenture and the New Notes, (d)
any applicable law, rule, regulation or order, (e) any instrument governing
Indebtedness or Capital Stock of a Person acquired by the Company or any of its
Restricted Subsidiaries as in effect at the time of such acquisition (except to
the extent such Indebtedness was incurred in connection with or in contemplation
of such acquisition), which encumbrance or restriction is not applicable to any
Person, or the properties or assets of any Person, other than the Person, or the
property or assets of the Person, so acquired, provided that, in the case of
Indebtedness, such Indebtedness was permitted by the terms of the Indenture to
be incurred, (f) by reason of customary non-assignment provisions in leases
entered into in the ordinary course of business and consistent with past
practices, (g) purchase money obligations for property acquired in the ordinary
course of business that impose restrictions of the nature described in clause
(iii) above on the property so acquired, (h) Permitted Refinancing Indebtedness,
provided that the material restrictions contained in the agreements governing
such Permitted Refinancing Indebtedness are no more restrictive than those
contained in the agreements governing the Indebtedness being refinanced, (i)
contracts for the sale of assets, including without limitation customary
restrictions with respect to a Subsidiary pursuant to an agreement that has been
entered into for the sale or disposition of all or substantially all of the
Capital Stock or assets of such Subsidiary, and (j) restrictions on cash or
other deposits or net worth imposed by customers under contracts entered into in
the ordinary course of business.
 
     Merger, Consolidation, or Sale of Assets
 
     The Indenture provides that the Company may not consolidate or merge with
or into (whether or not the Company is the surviving corporation), or sell,
assign, transfer, lease, convey or otherwise dispose of all or substantially all
of its properties or assets in one or more related transactions, to another
corporation, Person or entity unless (i) the Company is the surviving
corporation or the entity or the Person formed by or surviving any such
consolidation or merger (if other than the Company) or to which such sale,
assignment, transfer, lease, conveyance or other disposition shall have been
made is a corporation organized or existing under the laws of the United States,
any state thereof or the District of Columbia; (ii) the entity or Person formed
by or surviving any such consolidation or merger (if other than the Company) or
the entity or Person to which such sale, assignment, transfer, lease, conveyance
or other disposition shall have been made assumes all the obligations of the
Company under the New Notes and the Indenture pursuant to a supplemental
indenture in a
 
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<PAGE>   75
 
form reasonably satisfactory to the Trustee; (iii) immediately after such
transaction no Default or Event of Default exists; and (iv) except in the case
of a merger of the Company with or into a Wholly-Owned Restricted Subsidiary of
the Company, the Company or the entity or Person formed by or surviving any such
consolidation or merger (if other than the Company), or to which such sale,
assignment, transfer, lease, conveyance or other disposition shall have been
made will, at the time of such transaction and after giving pro forma effect
thereto as if such transaction had occurred at the beginning of the applicable
four-quarter period, be permitted to incur at least $1.00 of additional
Indebtedness pursuant to the Fixed Charge Coverage Ratio test set forth in the
first paragraph of the covenant described above under the caption "--Incurrence
of Indebtedness and Issuance of Preferred Stock."
 
     Transactions with Affiliates
 
     The Indenture provides that the Company will not, and will not permit any
of its Restricted Subsidiaries to, make any payment to, or sell, lease, transfer
or otherwise dispose of any of its properties or assets to, or purchase any
property or assets from, or enter into or make or amend any transaction,
contract, agreement, understanding, loan, advance or guarantee with, or for the
benefit of, any Affiliate (each of the foregoing, an "Affiliate Transaction")
involving consideration in excess of $3.0 million unless (i) such Affiliate
Transaction is on terms that are no less favorable to the Company or the
relevant Restricted Subsidiary than those that would have been obtained in a
comparable transaction by the Company or such Restricted Subsidiary with an
unrelated Person and (ii) the Company delivers to the Trustee (a) with respect
to any Affiliate Transaction or series of related Affiliate Transactions
involving aggregate consideration in excess of $7.5 million, a resolution of the
Board of Directors set forth in an Officers' Certificate certifying that such
Affiliate Transaction complies with clause (i) above and that such Affiliate
Transaction has been approved by a majority of the disinterested members of the
Board of Directors and (b) with respect to any Affiliate Transaction or series
of related Affiliate Transactions involving either aggregate consideration in
excess of $15.0 million or an aggregate consideration in excess of $10.0 million
where there are no disinterested members of the Board of Directors, an opinion
as to the fairness to the Holders of such Affiliate Transaction from a financial
point of view issued by an accounting, appraisal or investment banking firm of
national standing; provided that the following shall not be deemed Affiliate
Transactions: (q) any employment agreement entered into by the Company or any of
its Restricted Subsidiaries in the ordinary course of business and consistent
with the past practice of the Company or such Restricted Subsidiary, (r)
transactions between or among the Company and/or its Restricted Subsidiaries,
(s) Permitted Investments and Restricted Payments that are permitted by the
provisions of the Indenture described above under the caption "--Restricted
Payments," (t) customary loans, advances, fees and compensation paid to, and
indemnity provided on behalf of, officers, directors, employees or consultants
of the Company or any of its Restricted Subsidiaries, (u) annual management fees
paid to Holberg not to exceed $5.0 million in any one year, (v) transactions
pursuant to any contract or agreement in effect on the date of the Indenture as
the same may be amended, modified or replaced from time to time so long as any
such amendment, modification or replacement is no less favorable to the Company
and its Restricted Subsidiaries than the contract or agreement as in effect on
the Issue Date or is approved by a majority of the disinterested directors of
NEHC, (w) transactions between the Company or its Restricted Subsidiaries on the
one hand, and Holberg on the other hand, involving the provision of financial or
advisory services by Holberg; provided that fees payable to Holberg do not
exceed the usual and customary fees for similar services, (x) transactions
between the Company or its Restricted Subsidiaries on the one hand, and
Donaldson, Lufkin & Jenrette Securities Corporation or its Affiliates ("DLJ") on
the other hand, involving the provision of financial, advisory, placement or
underwriting services by DLJ; provided that fees payable to DLJ do not exceed
the usual and customary fees of DLJ for similar services, (y) the insurance
arrangements between NEHC and its Subsidiaries and an Affiliate of Holberg that
are not less favorable to the Company or any of its Subsidiaries than those that
are in effect on the date hereof provided such arrangements are conducted in the
ordinary course of business consistent with past practices, and (z) payments
under the tax sharing agreement among Holberg and other members of the
affiliated group of corporations of which it is the common parent.
 
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<PAGE>   76
 
     Sale and Leaseback Transactions
 
     The Indenture provides that the Company will not, and will not permit any
of its Restricted Subsidiaries to, enter into any sale and leaseback
transaction; provided that the Company may enter into a sale and leaseback
transaction if (i) the Company could have (a) incurred Indebtedness in an amount
equal to the Attributable Debt relating to such sale and leaseback transaction
pursuant to the covenant described above under the caption "--Incurrence of
Indebtedness and Issuance of Preferred Stock" and (b) incurred a Lien to secure
such Indebtedness pursuant to the covenant described above under the caption
"--Liens," (ii) the gross cash proceeds of such sale and leaseback transaction
are at least equal to the fair market value (as determined in good faith by the
Board of Directors and set forth in an Officers' Certificate delivered to the
Trustee) of the property that is the subject of such sale and leaseback
transaction and (iii) the transfer of assets in such sale and leaseback
transaction is permitted by, and the Company applies the proceeds of such
transaction in compliance with, the covenant described above under the caption
"--Repurchase at the Option of Holders--Asset Sales."
 
     Limitation on Issuances and Sales of Capital Stock of Wholly-Owned
Restricted Subsidiaries
 
     The Indenture provides that the Company (i) will not, and will not permit
any Wholly-Owned Restricted Subsidiary of the Company to, transfer, convey,
sell, lease or otherwise dispose of any Capital Stock of any Wholly-Owned
Subsidiary of the Company to any Person (other than the Company or a
Wholly-Owned Restricted Subsidiary of the Company), unless (a) such transfer,
conveyance, sale, lease or other disposition is of all the Capital Stock of such
Wholly-Owned Restricted Subsidiary and (b) the cash Net Proceeds from such
transfer, conveyance, sale, lease or other disposition are applied in accordance
with the covenant described above under the caption "--Asset Sales," and (ii)
will not permit any Wholly-Owned Restricted Subsidiary of the Company to issue
any of its Equity Interests (other than, if necessary, shares of its Capital
Stock constituting directors' qualifying shares) to any Person other than to the
Company or a Wholly-Owned Restricted Subsidiary of the Company.
 
     Limitations on Issuances of Guarantees of Indebtedness
 
     The Indenture provides that the Company will not permit any Restricted
Subsidiary, directly or indirectly, to Guarantee or pledge any assets to secure
the payment of any other Indebtedness of the Company unless either such
Restricted Subsidiary (x) is a Subsidiary Guarantor or (y) simultaneously
executes and delivers a supplemental indenture to the Indenture providing for
the Guarantee of the payment of the New Notes by such Restricted Subsidiary,
which Guarantee shall be senior to or pari passu with such Restricted
Subsidiary's Guarantee of or pledge to secure such other Indebtedness.
Notwithstanding the foregoing, any such Guarantee by a Restricted Subsidiary of
the New Notes shall provide by its terms that it shall be automatically and
unconditionally released and discharged upon any sale, exchange or transfer, to
any Person not an Affiliate of the Company, of all of the Company's stock in, or
all or substantially all the assets of, such Restricted Subsidiary, which sale,
exchange or transfer is made in compliance with the applicable provisions of the
Indenture. The form of such Guarantee will be attached as an exhibit to the
Indenture.
 
     Business Activities
 
     The Company will not, and will not permit any Restricted Subsidiary to,
engage in any business other than a Permitted Business, except to such extent as
would not be material to the Company and its Restricted Subsidiaries taken as a
whole.
 
     Additional Guarantees
 
     The Indenture provides that (i) if the Company or any of its Restricted
Subsidiaries shall, after the date of the Indenture, transfer or cause to be
transferred, including by way of any Investment, in one or a series of
transactions (whether or not related), any assets, businesses, divisions, real
property or equipment having an aggregate fair market value (as determined in
good faith by the Board of Directors) in excess of $1.0 million to any
Restricted Subsidiary that is not a Subsidiary Guarantor or a Foreign
Subsidiary, (ii) if the Company
 
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<PAGE>   77
 
or any of its Restricted Subsidiaries shall acquire another Restricted
Subsidiary other than a Foreign Subsidiary having total assets with a fair
market value (as determined in good faith by the Board of Directors) in excess
of $1.0 million, or (iii) if any Restricted Subsidiary other than a Foreign
Subsidiary shall incur Acquired Debt in excess of $1.0 million, then the Company
shall, at the time of such transfer, acquisition or incurrence, (i) cause such
transferee, acquired Restricted Subsidiary or Restricted Subsidiary incurring
Acquired Debt (if not then a Subsidiary Guarantor) to execute a New Note
Guarantee of the Obligations of the Company under the New Notes in the form set
forth in the Indenture and (ii) deliver to the Trustee an Opinion of Counsel, in
form reasonably satisfactory to the Trustee, that such New Note Guarantee is a
valid, binding and enforceable obligation of such transferee, acquired
Restricted Subsidiary or Restricted Subsidiary incurring Acquired Debt, subject
to customary exceptions for bankruptcy, fraudulent conveyance and equitable
principles. Notwithstanding the foregoing, the Company or any of its Restricted
Subsidiaries may make a Restricted Investment in any Wholly-Owned Restricted
Subsidiary of the Company without compliance with this covenant provided that
such Restricted Investment is permitted by the covenant described under the
caption, "--Restricted Payments."
 
     Reports
 
     The Indenture provides that, whether or not required by the rules and
regulations of the Commission, so long as any New Notes are outstanding, the
Company will furnish to the Holders of New Notes (i) all quarterly and annual
financial information that would be required to be contained in a filing with
the Commission on Forms 10-Q and 10-K if the Company were required to file such
Forms, including a "Management's Discussion and Analysis of Financial Condition
and Results of Operations" and, with respect to the annual information only, a
report thereon by the Company's certified independent accountants and (ii) all
current reports that would be required to be filed with the Commission on Form
8-K if the Company were required to file such reports. In addition, whether or
not required by the rules and regulations of the Commission, the Company will
file a copy of all such information and reports with the Commission for public
availability (unless the Commission will not accept such a filing) and make such
information available to securities analysts and prospective investors upon
request. In addition, the Company has agreed that, for so long as any New Notes
remain outstanding, it will furnish to the Holders and to securities analysts
and prospective investors, upon their request, the information required to be
delivered pursuant to Rule 144A(d)(4) under the Securities Act.
 
EVENTS OF DEFAULT AND REMEDIES
 
     The Indenture provides that each of the following constitutes an Event of
Default: (i) default for 30 days in the payment when due of interest on, or
Liquidated Damages with respect to, the New Notes; (ii) default in payment when
due of the principal of or premium, if any, on the New Notes; (iii) failure by
the Company to comply with the provisions described under the captions
"--Repurchase at the Option of Holders--Change of Control," "--Certain
Covenants--Asset Sales," or "--Certain Covenants--Merger, Consolidation, or Sale
of Assets"; (iv) failure by the Company for 30 days after notice from the
Trustee or at least 25% in principal amount of the New Notes then outstanding to
comply with the provisions described under the captions "--Restricted Payments"
or "--Incurrence of Indebtedness and Issuance of Preferred Stock"; (v) failure
by the Company for 60 days after notice from the Trustee or at least 25% in
principal amount of the New Notes then outstanding to comply with any of its
other agreements in the Indenture or the New Notes; (vi) default under any
mortgage, indenture or instrument under which there may be issued or by which
there may be secured or evidenced any Indebtedness for money borrowed by the
Company or any of its Subsidiaries (or the payment of which is guaranteed by the
Company or any of its Subsidiaries) whether such Indebtedness or Guarantee now
exists, or is created after the date of the Indenture, which default (a) is
caused by a failure to pay principal of or premium, if any, or interest on such
Indebtedness prior to the expiration of the grace period provided in such
Indebtedness on the date of such default (a "Payment Default") or (b) results in
the acceleration of such Indebtedness prior to its express maturity and, in each
case, the principal amount of any such Indebtedness, together with the principal
amount of any other such Indebtedness under which there has been a Payment
Default or the maturity of which has been so accelerated, aggregates $15.0
million or more; (vii) failure by the Company or any of its Subsidiaries to pay
final judgments aggregating in excess of $5.0
 
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<PAGE>   78
 
million, which judgments are not paid, discharged or stayed for a period of 60
days; and (viii) certain events of bankruptcy or insolvency with respect to the
Company or any of its Subsidiaries.
 
     If any Event of Default occurs and is continuing, the Trustee or the
Holders of at least 25% in principal amount of the then outstanding New Notes
may declare all the New Notes to be due and payable immediately. Notwithstanding
the foregoing, in the case of an Event of Default arising from certain events of
bankruptcy or insolvency, with respect to the Company or any of its Subsidiaries
all outstanding New Notes will become due and payable without further action or
notice. Holders of the New Notes may not enforce the Indenture or the New Notes
except as provided in the Indenture. Subject to certain limitations, Holders of
a majority in principal amount of the then outstanding New Notes may direct the
Trustee in its exercise of any trust or power. The Trustee may withhold from
Holders of the New Notes notice of any continuing Default or Event of Default
(except a Default or Event of Default relating to the payment of principal or
interest) if it determines that withholding notice is in their interest.
 
     In the case of any Event of Default occurring by reason of any willful
action (or inaction) taken (or not taken) by or on behalf of the Company with
the intention of avoiding payment of the premium that the Company would have had
to pay if the Company then had elected to redeem the New Notes pursuant to the
optional redemption provisions of the Indenture, an equivalent premium shall
also become and be immediately due and payable to the extent permitted by law
upon the acceleration of the New Notes. If an Event of Default occurs prior to
April 15, 2002 by reason of any willful action (or inaction) taken (or not
taken) by or on behalf of the Company with the intention of avoiding the
prohibition on redemption of the New Notes prior to April 15, 2002, then the
premium specified in the Indenture shall also become immediately due and payable
to the extent permitted by law upon the acceleration of the New Notes.
 
     The Holders of a majority in aggregate principal amount of the New Notes
then outstanding by notice to the Trustee may on behalf of the Holders of all of
the New Notes waive any existing Default or Event of Default and its
consequences under the Indenture except a continuing Default or Event of Default
in the payment of interest on, or the principal of, the New Notes.
 
     The Company is required to deliver to the Trustee annually a statement
regarding compliance with the Indenture, and the Company is required upon
becoming aware of any Default or Event of Default, to deliver to the Trustee a
statement specifying such Default or Event of Default.
 
NO PERSONAL LIABILITY OF DIRECTORS, OFFICERS, EMPLOYEES AND STOCKHOLDERS
 
     No director, officer, employee, incorporator or stockholder of the Company
or the Subsidiary Guarantors, as such, shall have any liability for any
obligations of the Company or any Subsidiary Guarantor under the New Notes, the
Indenture, the Note Guarantees or for any claim based on, in respect of, or by
reason of, such obligations or their creation. Each Holder of New Notes by
accepting a New Note waives and releases all such liability. The waiver and
release are part of the consideration for issuance of the New Notes. Such waiver
may not be effective to waive liabilities under the federal securities laws and
it is the view of the Commission that such a waiver is against public policy.
 
LEGAL DEFEASANCE AND COVENANT DEFEASANCE
 
     The Company may, at its option and at any time, elect to have all of its
obligations discharged with respect to the outstanding New Notes and all
obligations of the Subsidiary Guarantors under the New Note Guarantees ("Legal
Defeasance") except for (i) the rights of Holders of outstanding New Notes to
receive payments in respect of the principal of, premium and Liquidated Damages,
if any, and interest on such New Notes when such payments are due from the trust
referred to below, (ii) the Company's obligations with respect to the New Notes
concerning issuing temporary New Notes, registration of New Notes, mutilated,
destroyed, lost or stolen New Notes and the maintenance of an office or agency
for payment and money for security payments held in trust, (iii) the rights,
powers, trusts, duties and immunities of the Trustee, and the Company's
obligations in connection therewith and (iv) the Legal Defeasance provisions of
the Indenture. In addition, the Company may, at its option and at any time,
elect to have the obligations of the Company and
 
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<PAGE>   79
 
the Subsidiary Guarantors released with respect to certain covenants that are
described in the Indenture ("Covenant Defeasance") and thereafter any omission
to comply with such obligations shall not constitute a Default or Event of
Default with respect to the New Notes. In the event Covenant Defeasance occurs,
certain events (not including non-payment, bankruptcy, receivership,
rehabilitation and insolvency events) described under "--Events of Default" will
no longer constitute an Event of Default with respect to the New Notes.
 
     In order to exercise either Legal Defeasance or Covenant Defeasance, (i)
the Company must irrevocably deposit with the Trustee, in trust, for the benefit
of the Holders of the New Notes, cash in U.S. dollars, non-callable Government
Securities, or a combination thereof, in such amounts as will be sufficient, in
the opinion of a nationally recognized firm of independent public accountants,
to pay the principal of, premium and Liquidated Damages, if any, and interest on
the outstanding New Notes on the stated maturity or on the applicable redemption
date, as the case may be, and the Company must specify whether the New Notes are
being defeased to maturity or to a particular redemption date; (ii) in the case
of Legal Defeasance, the Company shall have delivered to the Trustee an opinion
of counsel in the United States reasonably acceptable to the Trustee confirming
that (A) the Company has received from, or there has been published by, the
Internal Revenue Service a ruling or (B) since the date of the Indenture, there
has been a change in the applicable federal income tax law, in either case to
the effect that, and based thereon such opinion of counsel shall confirm that,
the Holders of the outstanding New Notes will not recognize income, gain or loss
for federal income tax purposes as a result of such Legal Defeasance and will be
subject to federal income tax on the same amounts, in the same manner and at the
same times as would have been the case if such Legal Defeasance had not
occurred; (iii) in the case of Covenant Defeasance, the Company shall have
delivered to the Trustee an opinion of counsel in the United States reasonably
acceptable to the Trustee confirming that the Holders of the outstanding New
Notes will not recognize income, gain or loss for federal income tax purposes as
a result of such Covenant Defeasance and will be subject to federal income tax
on the same amounts, in the same manner and at the same times as would have been
the case if such Covenant Defeasance had not occurred; (iv) no Default or Event
of Default shall have occurred and be continuing on the date of such deposit
(other than a Default or Event of Default resulting from the borrowing of funds
to be applied to such deposit) or insofar as Events of Default from bankruptcy
or insolvency events are concerned, at any time in the period ending on the 91st
day after the date of deposit; (v) such Legal Defeasance or Covenant Defeasance
will not result in a breach or violation of, or constitute a default under any
material agreement or instrument (other than the Indenture) to which the Company
or any of its Subsidiaries is a party or by which the Company or any of its
Subsidiaries is bound; (vi) the Company must have delivered to the Trustee an
opinion of counsel to the effect that after the 91st day following the deposit,
the trust funds will not be subject to the effect of any applicable bankruptcy,
insolvency, reorganization or similar laws affecting creditors' rights
generally; (vii) the Company must deliver to the Trustee an Officers'
Certificate stating that the deposit was not made by the Company with the intent
of preferring the Holders of New Notes over the other creditors of the Company
with the intent of defeating, hindering, delaying or defrauding creditors of the
Company or others; and (viii) the Company must deliver to the Trustee an
Officers' Certificate and an opinion of counsel, each stating that all
conditions precedent provided for relating to the Legal Defeasance or the
Covenant Defeasance have been complied with.
 
TRANSFER AND EXCHANGE
 
     A Holder may transfer or exchange New Notes in accordance with the
Indenture. The Registrar and the Trustee may require a Holder, among other
things, to furnish appropriate endorsements and transfer documents and the
Company may require a Holder to pay any taxes and fees required by law or
permitted by the Indenture. The Company is not required to transfer or exchange
any New Note selected for redemption. Also, the Company is not required to
transfer or exchange any New Note for a period of 15 days before a selection of
New Notes to be redeemed.
 
     The registered Holder of a New Note will be treated as the owner of it for
all purposes.
 
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<PAGE>   80
 
AMENDMENT, SUPPLEMENT AND WAIVER
 
     Except as provided in the next two succeeding paragraphs, the Indenture,
the New Notes or the New Note Guarantees may be amended or supplemented with the
consent of the Holders of at least a majority in principal amount of the New
Notes then outstanding (including, without limitation, consents obtained in
connection with a purchase of, or tender offer or exchange offer for, New
Notes), and any existing default or compliance with any provision of the
Indenture, the New Notes or the New Note Guarantees may be waived with the
consent of the Holders of a majority in principal amount of the then outstanding
New Notes (including consents obtained in connection with a tender offer or
exchange offer for New Notes).
 
     Without the consent of each Holder affected, an amendment or waiver may not
(with respect to any New Notes held by a non-consenting Holder): (i) reduce the
principal amount of New Notes whose Holders must consent to an amendment,
supplement or waiver; (ii) reduce the principal of or change the fixed maturity
of any New Note or alter the provisions with respect to the redemption of the
New Notes (other than provisions relating to the covenants described above under
the caption "--Repurchase at the Option of Holders"); (iii) reduce the rate of
or change the time for payment of interest on any New Note; (iv) waive a Default
or Event of Default in the payment of principal of or premium, if any, or
interest on the New Notes (except a rescission of acceleration of the New Notes
by the Holders of at least a majority in aggregate principal amount of the New
Notes and a waiver of the payment default that resulted from such acceleration);
(v) make any New Note payable in money other than that stated in the New Notes;
(vi) make any change in the provisions of the Indenture relating to waivers of
past Defaults or the rights of Holders of New Notes to receive payments of
principal of or premium, if any, or interest on the New Notes; (vii) waive a
redemption payment with respect to any New Note (other than a payment required
by one of the covenants described above under the caption "--Repurchase at the
Option of Holders") or (viii) make any change in the foregoing amendment and
waiver provisions.
 
     Notwithstanding the foregoing, without the consent of any Holder of New
Notes, the Company, the Subsidiary Guarantors and the Trustee may amend or
supplement the Indenture, the New Notes or the New Note Guarantees to cure any
ambiguity, defect or inconsistency, to provide for uncertificated New Notes in
addition to or in place of certificated New Notes, to provide for the assumption
of the Company's and the Subsidiary Guarantors' obligations to Holders of New
Notes in the case of a merger or consolidation, to make any change that would
provide any additional rights or benefits to the Holders of New Notes or that
does not adversely affect the legal rights under the Indenture of any such
Holder, to comply with requirements of the Commission in order to effect or
maintain the qualification of the Indenture under the Trust Indenture Act or to
allow any Subsidiary to guarantee the New Notes.
 
CONCERNING THE TRUSTEE
 
     The Indenture contains certain limitations on the rights of the Trustee,
should it become a creditor of the Company, to obtain payment of claims in
certain cases, or to realize on certain property received in respect of any such
claim as security or otherwise. The Trustee will be permitted to engage in other
transactions; however, if it acquires any conflicting interest it must eliminate
such conflict within 90 days, apply to the Commission for permission to continue
or resign.
 
     The Holders of a majority in principal amount of the then outstanding New
Notes will have the right to direct the time, method and place of conducting any
proceeding for exercising any remedy available to the Trustee, subject to
certain exceptions. The Indenture provides that in case an Event of Default
shall occur (which shall not be cured), the Trustee will be required, in the
exercise of its power, to use the degree of care of a prudent man in the conduct
of his own affairs. Subject to such provisions, the Trustee will be under no
obligation to exercise any of its rights or powers under the Indenture at the
request of any Holder of New Notes, unless such Holder shall have offered to the
Trustee security and indemnity satisfactory to it against any loss, liability or
expense.
 
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<PAGE>   81
 
ADDITIONAL INFORMATION
 
     Anyone who receives this Prospectus may obtain a copy of the Indenture and
Registration Rights Agreement without charge by writing to AmeriServe,
Brookfield Lake Corporate Center, 17975 West Sarah Lane, Suite 100, Brookfield,
Wisconsin 53045; Attention: Secretary.
 
BOOK-ENTRY, DELIVERY AND FORM
 
     The New Notes initially being issued in exchange for the Notes generally
will be represented by one or more fully-registered global notes without
interest coupons (collectively the "Global New Note"). Notwithstanding the
foregoing, Notes held in certificated form will be exchanged solely for New
Notes in certificated form as discussed below. The Global New Note will be
deposited upon issuance with the Depository Trust Company (the "DTC") and
registered in the name of DTC or its nominee (the "Global New Note Registered
Owner"), in each case for credit to an account of a direct or indirect
participant as described below. Except as set forth below, the Global New Note
may be transferred, in whole and not in part, only to another nominee of the DTC
or to a successor of the DTC or its nominee. See "-- Exchange of Book-Entry New
Notes for Certificated New Notes."
 
     The New Notes may be presented for registration of transfer and exchange at
the offices of the Registrar.
 
  Depository Procedures
 
     DTC has advised the Company that DTC is a limited-purpose trust company
created to hold securities for its participating organizations (collectively,
the "Participants") and to facilitate the clearance and settlement of
transactions in those securities between Participants through electronic
book-entry changes in accounts of Participants. The Participants include
securities brokers and dealers (including the Initial Purchaser), banks, trust
companies, clearing corporations and certain other organizations. Access to
DTC's system is also available to other entities such as banks, brokers, dealers
and trust companies that clear through or maintain a custodial relationship with
a Participant, either directly or indirectly (collectively, the "Indirect
Participants"). Persons who are not Participants may beneficially own securities
held by or on behalf of DTC only through the Participants or Indirect
Participants. The ownership interest and transfer of ownership interest of each
actual purchaser of each security held by or on behalf of DTC are recorded on
the records of the Participants and Indirect Participants.
 
     DTC has also advised the Company that pursuant to procedures established by
it, (i) upon deposit of the Global New Notes, DTC will credit the accounts of
Participants designated by the Initial Purchaser with portions of the principal
amount of Global New Notes and (ii) ownership of such interests in the Global
New Notes will be shown on, and the transfer ownership thereof will be effected
only through, records maintained by DTC (with respect to Participants) or by
Participants and the Indirect Participants (with respect to other owners of
beneficial interests in the Global New Notes).
 
     EXCEPT AS DESCRIBED BELOW, OWNERS OF INTERESTS IN THE GLOBAL NEW NOTES WILL
NOT HAVE NEW NOTES REGISTERED IN THEIR NAMES, WILL NOT RECEIVE PHYSICAL DELIVERY
OF NEW NOTES IN CERTIFICATED FORM AND WILL NOT BE CONSIDERED THE REGISTERED
OWNERS OR HOLDERS THEREOF UNDER THE INDENTURE FOR ANY PURPOSE.
 
     Payments in respect of the principal and premium and Liquidated Damages, if
any, and interest on a Global New Note registered in the name of DTC or its
nominee will be payable by the Trustee to DTC or its nominee in its capacity as
the registered holder under the Indenture. Under the terms of the Indenture, the
Company and the Trustee will treat the persons in whose names the New Notes,
including the Global New Notes, are registered as the owners thereof for the
purpose of receiving such payments and for any and all other purposes
whatsoever. Consequently, none of the Company, the Trustee nor any agent of the
Company or the Trustee has or will have any responsibility or liability for (i)
any aspect of DTC's records or any Participant's or Indirect Participant's
records relating to or payments made on account of beneficial ownership
interests in the Global New Notes, or for maintaining, supervising or reviewing
any of DTC's records or any Participant's or Indirect Participant's records
relating to the beneficial ownership interests in the Global New Notes or (ii)
any other matter relating to the actions and practices of DTC or any of its
Participants or Indirect Participants.
 
                                       76
<PAGE>   82
 
     DTC has advised the Company that its current practice, upon receipt of any
payment in respect of securities such as the New Notes (including principal and
interest), is to credit the accounts of the relevant Participants with the
payment on the payment date, in amounts proportionate to their respective
holdings in principal amount of beneficial interests in the relevant security
such as the Global New Notes as shown on the records of DTC. Payments by
Participants and the Indirect Participants to the beneficial owners of New Notes
will be governed by standing instructions and customary practices and will not
be the responsibility of DTC, the Trustee or the Company. Neither the Company
nor the Trustee will be liable for any delay by DTC or its Participants in
identifying the beneficial owners of the New Notes, and the Company and the
Trustee may conclusively rely on and will be protected in relying on
instructions from DTC or its nominee as the registered owner of the New Notes
for all purposes.
 
     DTC has advised the Company that it will take any action permitted to be
taken by a holder of New Notes only at the direction of one or more Participants
to whose account DTC interests in the Global New Notes are credited and only in
respect of such portion of the aggregate principal amount of the New Notes as to
which such Participant or Participants have given direction. However, if there
is an Event of Default under the New Notes, DTC reserves the right to exchange
Global New Notes for legended New Notes in certificated form, and to distribute
such New Notes to its Participants.
 
     The information in this section concerning DTC and its book-entry system
has been obtained from sources that the Company believes to be reliable, but the
Company takes no responsibility for the accuracy thereof.
 
     Although DTC has agreed to the foregoing procedures to facilitate transfers
of interests in the Global New Notes among Participants in DTC, it is under no
obligation to perform or to continue to perform such procedures, and such
procedures may be discontinued at any time. None of the Company, the Initial
Purchaser or the Trustee will have any responsibility for the performance by
DTC, or its Participants or indirect Participants of its obligations under the
rules and procedures governing their operations.
 
  Exchange of Book-Entry New Notes for Certificated New Notes
 
     A Global New Note is exchangeable for definitive New Notes in registered
certificated form if (i) DTC (x) notifies the Company that it is unwilling or
unable to continue as depositary for the Global New Note and the Company
thereupon fails to appoint a successor depositary or (y) has ceased to be a
clearing agency registered under the Exchange Act, (ii) the Company, at its
option, notifies the Trustee in writing that it elects to cause the issuance of
the New Notes in certificated form or (iii) there shall have occurred and be
continuing to occur a Default or an Event of Default with respect to the New
Notes. In addition, beneficial interests in a Global New Note may be exchanged
for certificated New Notes upon request but only upon at least 20 days' prior
written notice given to the Trustee by or on behalf of DTC in accordance with
customary procedures. In all cases, certificated New Notes delivered in exchange
for any Global New Note or beneficial interest therein will be registered in the
names, and issued in any approved denominations, requested by or on behalf of
the depositary (in accordance with its customary procedures).
 
     Subject to the restrictions on the transferability of the New Notes
described in "Risk Factors -- Restrictions on Transfer," a New Note in
definitive form will be issued (i) in the Exchange Offer solely in exchange for
certificated Notes or (ii) following the Exchange Offer, upon the resale, pledge
or other transfer of any New Note or interest therein to any person or entity
that does not participate in the Depository. The exchange of certificated Notes
in the Exchange Offer may be made only by presentation of the Notes, duly
endorsed, together with a duly completed Letter of Transmittal and other
required documentation as described under "The Exchange Offer -- Procedures for
Tendering" and "-- Guaranteed Delivery Procedures." Transfers of certificated
New Notes may be made only by presentation of New Notes, duly endorsed, to the
Trustees for registration of transfer on the Note Register maintained by the
Trustees for such purposes.
 
     The information in this section concerning the Depository and the
Depository's book-entry system has been obtained from sources that the Company
believes to be reliable, but the Company takes no responsibility for the
accuracy thereof.
 
                                       77
<PAGE>   83
 
CERTIFICATED NEW NOTES
 
     Subject to certain conditions, any person having a beneficial interest in
the Global New Note may, upon request to the Trustee, exchange such beneficial
interest for New Notes in the form of Certificated New Notes. Upon any such
issuance, the Trustee is required to register such Certificated New Notes in the
name of, and cause the same to be delivered to, such person or persons (or the
nominee of any thereof). In addition, if (i) the Company notifies the Trustee in
writing that the DTC is no longer willing or able to act as a depositary and the
Company is unable to locate a qualified successor within 90 days or (ii) the
Company, at its option, notifies the Trustee in writing that it elects to cause
the issuance of New Notes in the form of Certificated New Notes under the
Indenture, then, upon surrender by the Global New Note Holder of its Global New
Note, New Notes in such form will be issued to each person that the Global New
Note Holder and the DTC identify as being the beneficial owner of the related
New Notes.
 
     Neither the Company nor the Trustee will be liable for any delay by the
Global New Note Holder or the DTC in identifying the beneficial owners of New
Notes and the Company and the Trustee may conclusively rely on, and will be
protected in relying on, instructions from the Global New Note Holder or the DTC
for all purposes.
 
SAME DAY SETTLEMENT AND PAYMENT
 
     The Indenture requires that payments in respect of the New Notes
represented by the Global New Note (including principal, premium, if any,
interest and Liquidated Damages, if any) be made by wire transfer of immediately
available next day funds to the accounts specified by the Global New Note
Holder. With respect to Certificated New Notes, the Company will make all
payments of principal, premium, if any, interest and Liquidated Damages, if any,
by wire transfer of immediately available funds to the accounts specified by the
Holders thereof or, if no such account is specified, by mailing a check to each
such Holder's registered address. The Company expects that secondary trading in
the Certificated New Notes will also be settled in immediately available funds.
 
REGISTRATION RIGHTS; LIQUIDATED DAMAGES
 
     The Company, the Subsidiary Guarantors and the Initial Purchasers entered
into the Registration Rights Agreement on the Closing date. Pursuant to the
Registration Rights Agreement, the Company and the Subsidiary Guarantors agreed
to file with the Commission the Exchange Offer Registration Statement of which
this Prospectus is a part on the appropriate form under the Securities Act with
respect to the New Notes. Pursuant to the Exchange Offer, the Company is
offering to the Holders of Transfer Restricted Securities who are able to make
certain representations the opportunity to exchange their Transfer Restricted
Securities for New Notes. If any Holder of Transfer Restricted Securities
notifies the Company prior to the 20th day following consummation of the
Exchange Offer that (i) it is prohibited by law or Commission policy from
participating in the Exchange Offer or (ii) that it may not resell the New Notes
acquired by it in the Exchange Offer to the public without delivering a
prospectus and the prospectus contained in the Exchange Offer Registration
Statement is not appropriate or available for such resales or (iii) that it is a
broker-dealer and owns Notes acquired directly from the Company or an affiliate
of the Company, the Company and the Subsidiary Guarantors will file with the
Commission a Shelf Registration Statement to cover resales of the Notes by the
Holders thereof who satisfy certain conditions relating to the provision of
information in connection with the Shelf Registration Statement. The Company and
the Subsidiary Guarantors will use their best efforts to cause the applicable
registration statement to be declared effective as promptly as possible by the
Commission. For purposes of the foregoing, "Transfer Restricted Securities"
means each Note until (i) the date on which such Note has been exchanged by a
person other than a broker-dealer for a New Note in the Exchange Offer, (ii)
following the exchange by a broker-dealer in the Exchange Offer of a Note for a
New Note, the date on which such New Note is sold to a purchaser who receives
from such broker-dealer on or prior to the date of such sale a copy of the
prospectus contained in the Exchange Offer Registration Statement, (iii) the
date on which such Note has been effectively registered under the Securities Act
and disposed of in accordance with the Shelf Registration Statement or (iv) the
date on which such Note is distributed to the public pursuant to Rule 144 under
the Act.
 
                                       78
<PAGE>   84
 
     The Registration Rights Agreement provides, among other things, that (i)
unless the Exchange Offer would not be permitted by applicable law or Commission
policy, the Company and the Subsidiary Guarantors will have commenced the
Exchange Offer and used their best efforts to issue on or prior to 30 business
days after the date on which the Exchange Offer Registration Statement was
declared effective by the Commission, New Notes in exchange for all Notes
tendered prior thereto in the Exchange Offer and (ii) if obligated to file the
Shelf Registration Statement, the Company and the Subsidiary Guarantors will use
their best efforts to file the Shelf Registration Statement with the Commission
on or prior to 45 days after such filing obligation arises and to cause the
Shelf Registration to be declared effective by the Commission on or prior to 120
days after such obligation arises. If (a) the Company and the Subsidiary
Guarantors fail to file any of the Registration Statements required by the
Registration Rights Agreement on or before the date specified for such filing,
(b) any of such Registration Statements is not declared effective by the
Commission on or prior to the date specified for such effectiveness (the
"Effectiveness Target Date"), (c) the Company and the Subsidiary Guarantors fail
to consummate the Exchange Offer within 30 business days of the Effectiveness
Target Date with respect to the Exchange Offer Registration Statement, or (d)
the Shelf Registration Statement or the Exchange Offer Registration Statement is
declared effective but thereafter ceases to be effective or usable in connection
with resales of Transfer Restricted Securities during the periods specified in
the Registration Rights Agreement (each such event referred to in clauses (a)
through (d) above a "Registration Default"), then the Company will pay
Liquidated Damages to each Holder of Notes, with respect to the first 90-day
period immediately following the occurrence of the first Registration Default in
an amount equal to $.05 per week per $1,000 principal amount of Notes held by
such Holder. The amount of the Liquidated Damages will increase by an additional
$.05 per week per $1,000 principal amount of Notes with respect to each
subsequent 90-day period until all Registration Defaults have been cured, up to
a maximum amount of Liquidated Damages of $.50 per week per $1,000 principal
amount of Notes. All accrued Liquidated Damages will be paid by the Company on
each Damages Payment Date to the Global Note Holder by wire transfer of
immediately available funds or by federal funds check and to Holders of
Certificated Notes by wire transfer to the accounts specified by them or by
mailing checks to their registered addresses if no such accounts have been
specified. Following the cure of all Registration Defaults, the accrual of
Liquidated Damages will cease.
 
     Holders of Notes will be required to make certain representations to the
Company (as described in the Registration Rights Agreement) in order to
participate in the Exchange Offer and will be required to deliver information to
be used in connection with the Shelf Registration Statement and to provide
comments on the Shelf Registration Statement within the time periods set forth
in the Registration Rights Agreement in order to have their Notes included in
the Shelf Registration Statement and benefit from the provisions regarding
Liquidated Damages set forth above.
 
CERTAIN DEFINITIONS
 
     Set forth below are certain defined terms used in the Indenture. Reference
is made to the Indenture for a full disclosure of all such terms, as well as any
other capitalized terms used herein for which no definition is provided.
 
     "Acquired Debt" means, with respect to any specified Person, (i)
Indebtedness of any other Person existing at the time such other Person is
merged with or into or became a Subsidiary of such specified Person, including,
without limitation, Indebtedness incurred in connection with, or in
contemplation of, such other Person merging with or into or becoming a
Subsidiary of such specified Person, and (ii) Indebtedness secured by a Lien
encumbering any asset acquired by such specified Person.
 
     "Affiliate" of any specified Person means any other Person directly or
indirectly controlling or controlled by or under direct or indirect common
control with such specified Person. For purposes of this definition, "control"
(including, with correlative meanings, the terms "controlling," "controlled by"
and "under common control with"), as used with respect to any Person, shall mean
the possession, directly or indirectly, of the power to direct or cause the
direction of the management or policies of such Person, whether through the
ownership of voting securities, by agreement or otherwise; provided that
beneficial ownership of 10% or more of the voting securities of a Person shall
be deemed to be control.
 
                                       79
<PAGE>   85
 
     "Asset Sale" means (i) the sale, lease, conveyance or other disposition of
any assets or rights (including, without limitation, by way of a sale and
leaseback) other than sales of inventory in the ordinary course of business
consistent with past practices and other than a Receivables Transaction
(provided that the sale, lease, conveyance or other disposition of all or
substantially all of the assets of the Company and its Restricted Subsidiaries
taken as a whole will be governed by the provisions of the Indenture described
above under the caption "--Repurchase at Option of Holders--Change of Control"
and/or the provisions described above under the caption "--Certain
Covenants--Merger, Consolidation or Sale of Assets" and not by the provisions of
the Asset Sale covenant), and (ii) the issue or sale by the Company or any of
its Restricted Subsidiaries of Equity Interests of any of the Company's
Restricted Subsidiaries, in the case of either clause (i) or (ii), whether in a
single transaction or a series of related transactions (a) that have a fair
market value in excess of $3.0 million or (b) for net proceeds in excess of $3.0
million. Notwithstanding the foregoing: (i) a transfer of assets by the Company
to a Wholly Owned Restricted Subsidiary or by a Wholly Owned Restricted
Subsidiary to the Company or to another Wholly Owned Restricted Subsidiary, (ii)
an issuance of Equity Interests by a Wholly Owned Restricted Subsidiary to the
Company or to another Wholly Owned Restricted Subsidiary, and (iii) a Restricted
Payment that is permitted by the covenant described above under the caption
"--Certain Covenants--Restricted Payments" will not be deemed to be Asset Sales.
 
     "Attributable Debt" in respect of a sale and leaseback transaction means,
at the time of determination, the present value (discounted at the rate of
interest implicit in such transaction, determined in accordance with GAAP) of
the obligation of the lessee for net rental payments during the remaining term
of the lease included in such sale and leaseback transaction (including any
period for which such lease has been extended or may, at the option of the
lessor, be extended).
 
     "Borrowing Base" means, as of any date, an amount equal to the sum of (i)
85% of the sum of (a) the face amount of the Receivables of the Company and its
Restricted Subsidiaries and (b) the book value of the Company's undivided
interest in the assets of the AmeriServe Master Trust plus (ii) 65% of the book
value of all inventory of the Company and the Restricted Subsidiaries, all
calculated as of the end of the most recently completed month on a consolidated
basis and in accordance with GAAP.
 
     "Capital Lease Obligation" means, at the time any determination thereof is
to be made, the amount of the liability in respect of a capital lease that would
at such time be required to be capitalized on a balance sheet in accordance with
GAAP.
 
     "Capital Stock" means (i) in the case of a corporation, corporate stock,
(ii) in the case of an association or business entity, any and all shares,
interests, participations, rights or other equivalents (however designated) of
corporate stock, (iii) in the case of a partnership or limited liability
company, partnership or membership interests (whether general or limited) and
(iv) any other interest or participation that confers on a Person the right to
receive a share of the profits and losses of, or distributions of assets of, the
issuing Person.
 
     "Cash Equivalents" means (i) United States dollars, (ii) securities issued
or directly and fully guaranteed or insured by the United States government or
any agency or instrumentality thereof having maturities of not more than six
months from the date of acquisition, (iii) certificates of deposit and
eurodollar time deposits with maturities of six months or less from the date of
acquisition, bankers' acceptances with maturities not exceeding six months and
overnight bank deposits, in each case with any lender party to the New Credit
Facility or with any domestic commercial bank having capital and surplus in
excess of $500 million and a Thompson Bank Watch Rating of "B" or better, (iv)
repurchase obligations with a term of not more than seven days for underlying
securities of the types described in clauses (ii) and (iii) above entered into
with any financial institution meeting the qualifications specified in clause
(iii) above, (v) commercial paper having the highest rating obtainable from
Moody's Investors Service, Inc. or Standard & Poor's Corporation and in each
case maturing within six months after the date of acquisition and (vi)
securities quoted by the Nasdaq National Market or listed on a United States,
Canadian or western European national securities exchange.
 
     "Change of Control" means the occurrence of any of the following: (i) the
sale, lease, transfer, conveyance or other disposition (other than by way of
merger or consolidation), in one or a series of related transactions, of all or
substantially all of the assets of the Company and its Subsidiaries taken as a
whole to any
 
                                       80
<PAGE>   86
 
"person" (as such term is used in Section 13(d)(3) of the Exchange Act) other
than the Principals or their Related Parties (as defined below), (ii) the
adoption of a plan relating to the liquidation or dissolution of the Company,
(iii) the consummation of any transaction (including, without limitation, any
merger or consolidation) the result of which is that any "person" (as defined
above), other than the Principals and their Related Parties, becomes the
"beneficial owner" (as such term is defined in Rule 13d-3 and Rule 13d-5 under
the Exchange Act, except that a person shall be deemed to have "beneficial
ownership" of all securities that such person has the right to acquire, whether
such right is currently exercisable or is exercisable only upon the occurrence
of a subsequent condition), directly or indirectly, of more than 50% of the
Voting Stock of the Company (measured by voting power rather than number of
shares), (iv) the first day on which a majority of the members of the Board of
Directors of the Company are not Continuing Directors or (v) the Company
consolidates with, or merges with or into, any Person or sells, assigns,
conveys, transfers, leases or otherwise disposes of all or substantially all of
its assets to any Person, or any Person consolidates with, or merges with or
into, the Company, in any such event pursuant to a transaction in which any of
the outstanding Voting Stock of the Company is converted into or exchanged for
cash, securities or other property, other than any such transaction where the
Voting Stock of the Company outstanding immediately prior to such transaction is
converted into or exchanged for Voting Stock (other than Disqualified Stock) of
the surviving or transferee Person constituting a majority of the outstanding
shares of such Voting Stock of such surviving or transferee Person (immediately
after giving effect to such issuance).
 
     "Consolidated Cash Flow" means, with respect to any Person for any period,
the Consolidated Net Income of such Person for such period plus (i) an amount
equal to any extraordinary loss plus any net loss realized in connection with an
Asset Sale (to the extent such losses were deducted in computing such
Consolidated Net Income), plus (ii) provision for taxes based on income or
profits of such Person and its Subsidiaries for such period, to the extent that
such provision for taxes was included in computing such Consolidated Net Income,
plus (iii) consolidated interest expense of such Person and its Subsidiaries for
such period, whether paid or accrued and whether or not capitalized (including,
without limitation, amortization of debt issuance costs and original issue
discount, non-cash interest payments, the interest component of any deferred
payment obligations, the interest component of all payments associated with
Capital Lease Obligations, commissions, discounts and other fees and charges
incurred in respect of letter of credit or bankers' acceptance financings, and
net payments (if any) pursuant to Hedging Obligations), to the extent that any
such expense was deducted in computing such Consolidated Net Income, plus (iv)
depreciation, amortization (including amortization of goodwill and other
intangibles but excluding amortization of prepaid cash expenses that were paid
in a prior period) and other non-cash expenses (excluding any such non-cash
expense to the extent that it represents an accrual of or reserve for cash
expenses in any future period or amortization of a prepaid cash expense that was
paid in a prior period) of such Person and its Subsidiaries for such period to
the extent that such depreciation, amortization and other non-cash expenses were
deducted in computing such Consolidated Net Income, plus (v) in connection with
any acquisition by the Company, projected quantifiable improvements in operating
results (on an annualized basis) due to cost reductions calculated in accordance
with Article 11 of Regulation S-X of the Securities Act and evidenced by (A) in
the case of cost reductions of less than $10.0 million, an Officers' Certificate
delivered to the Trustee and (B) in the case of cost reductions of $10.0 million
or more, a resolution of the Board of Directors set forth in an Officers'
Certificate delivered to the Trustee, minus (vi) non-cash items increasing such
Consolidated Net Income for such period. Notwithstanding the foregoing, the
provision for taxes on the income or profits of, and the depreciation and
amortization and other non-cash charges of, a Subsidiary of the referent Person
shall be added to Consolidated Net Income to compute Consolidated Cash Flow only
to the extent that a corresponding amount would be permitted at the date of
determination to be dividended to the Company by such Subsidiary without prior
governmental approval (that has not been obtained), and without direct or
indirect restriction pursuant to the terms of its charter and all agreements,
instruments, judgments, decrees, orders, statutes, rules and governmental
regulations applicable to that Subsidiary or its stockholders.
 
     "Consolidated Net Income" means, with respect to any Person for any period,
the aggregate of the Net Income of such Person and its Restricted Subsidiaries
for such period, on a consolidated basis, determined in accordance with GAAP;
provided that (i) the Net Income (but not loss) of any Person that is not a
Restricted Subsidiary or that is accounted for by the equity method of
accounting shall be included only to the
 
                                       81
<PAGE>   87
 
extent of the amount of dividends or distributions paid in cash to the referent
Person or a Wholly Owned Restricted Subsidiary thereof, (ii) the Net Income of
any Restricted Subsidiary shall be excluded to the extent that the declaration
or payment of dividends or similar distributions by that Restricted Subsidiary
of that Net Income is not at the date of determination permitted without any
prior governmental approval (that has not been obtained) or, directly or
indirectly, by operation of the terms of its charter or any agreement,
instrument, judgment, decree, order, statute, rule or governmental regulation
applicable to that Subsidiary or its stockholders, (iii) the Net Income of any
Person acquired in a pooling of interests transaction for any period prior to
the date of such acquisition shall be excluded, (iv) the cumulative effect of a
change in accounting principles shall be excluded and (v) the Net Income of any
Unrestricted Subsidiary shall be excluded, whether or not distributed to the
Company or one of its Restricted Subsidiaries for purposes of the covenant
described under the caption "Incurrence of Indebtedness and Issuance of
Preferred Stock" and shall be included for purposes of the covenant described
under the caption "Restricted Payments" only to the extent of the amount of
dividends or distributions paid in cash to the Company or one of its Restricted
Subsidiaries.
 
     "Consolidated Net Worth" means, with respect to any Person as of any date,
the sum of (i) the consolidated equity of the common stockholders of such Person
and its consolidated Subsidiaries as of such date plus (ii) the respective
amounts reported on such Person's balance sheet as of such date with respect to
any series of preferred stock (other than Disqualified Stock) that by its terms
is not entitled to the payment of dividends unless such dividends may be
declared and paid only out of net earnings in respect of the year of such
declaration and payment, but only to the extent of any cash received by such
Person upon issuance of such preferred stock, less (x) all write-ups (other than
write-ups resulting from foreign currency translations and write-ups of tangible
assets of a going concern business made within 12 months after the acquisition
of such business) subsequent to the date of the Indenture in the book value of
any asset owned by such Person or a consolidated Subsidiary of such Person, (y)
all investments as of such date in unconsolidated Subsidiaries and in Persons
that are not Subsidiaries (except, in each case, Permitted Investments), and (z)
all unamortized debt discount and expense and unamortized deferred charges as of
such date, all of the foregoing determined in accordance with GAAP.
 
     "Continuing Directors" means, as of any date of determination, any member
of the Board of Directors of the Company who (i) was a member of such Board of
Directors on the date of the Indenture or (ii) was nominated for election or
elected to such Board of Directors with the approval of a majority of the
Continuing Directors who were members of such Board at the time of such
nomination or election.
 
     "Credit Agent" means the Bank of America, in its capacity as Administrative
Agent for the lenders party to the New Credit Facility, or any successor thereto
or any person otherwise appointed.
 
     "Default" means any event that is or with the passage of time or the giving
of notice or both would be an Event of Default.
 
     "Disqualified Stock" means any Capital Stock that, by its terms (or by the
terms of any security into which it is convertible or for which it is
exchangeable), or upon the happening of any event, matures or is mandatorily
redeemable, pursuant to a sinking fund obligation or otherwise, or redeemable at
the option of the Holder thereof, in whole or in part, on or prior to the date
that is 91 days after the date on which the New Notes mature; provided, however,
that any Capital Stock that would not qualify as Disqualified Stock but for
change of control provisions shall not constitute Disqualified Stock if the
provisions are not more favorable to the holders of such Capital Stock than the
provisions described under "--Change of Control" applicable to the Holders of
the New Notes.
 
     "Equity Interests" means Capital Stock and all warrants, options or other
rights to acquire Capital Stock (but excluding any debt security that is
convertible into, or exchangeable for, Capital Stock).
 
     "Existing Indebtedness" means Indebtedness of the Company and its
Subsidiaries (other than Indebtedness under the New Credit Facility) in
existence on the date of the Indenture, until such amounts are repaid.
 
     "Fixed Charges" means, with respect to any Person for any period, the sum,
without duplication, of (i) the consolidated interest expense of such Person and
its Restricted Subsidiaries for such period, whether paid or accrued (including,
without limitation, original issue discount, non-cash interest payments, the
interest
 
                                       82
<PAGE>   88
 
component of any deferred payment obligations, the interest component of all
payments associated with Capital Lease Obligations, commissions, discounts and
other fees and charges incurred in respect of letter of credit or bankers'
acceptance financings, and net payments (if any) pursuant to Hedging
Obligations), (ii) the consolidated interest expense of such Person and its
Restricted Subsidiaries that was capitalized during such period, (iii) any
interest expense on Indebtedness of another Person that is Guaranteed by such
Person or one of its Restricted Subsidiaries or secured by a Lien on assets of
such Person or one of its Restricted Subsidiaries (whether or not such Guarantee
or Lien is called upon) and (iv) the product of (a) all dividend payments,
whether or not in cash, on any series of preferred stock of such Person or any
of its Restricted Subsidiaries, other than dividend payments on Equity Interests
payable solely in Equity Interests of the Company, times (b) a fraction, the
numerator of which is one and the denominator of which is one minus the then
current combined federal, state and local statutory tax rate of such Person,
expressed as a decimal, in each case, on a consolidated basis and in accordance
with GAAP.
 
     "Fixed Charge Coverage Ratio" means with respect to any Person for any
period, the ratio of the Consolidated Cash Flow of such Person and its
Restricted Subsidiaries for such period to the Fixed Charges of such Person and
its Restricted Subsidiaries for such period. In the event that the Company or
any of its Restricted Subsidiaries incurs, assumes, Guarantees or redeems any
Indebtedness (other than revolving credit borrowings) or issues preferred stock
subsequent to the commencement of the period for which the Fixed Charge Coverage
Ratio is being calculated but prior to the date on which the event for which the
calculation of the Fixed Charge Coverage Ratio is made (the "Calculation Date"),
then the Fixed Charge Coverage Ratio shall be calculated giving pro forma effect
to such incurrence, assumption, Guarantee or redemption of Indebtedness, or such
issuance or redemption of preferred stock, as if the same had occurred at the
beginning of the applicable four-quarter reference period. In addition, for
purposes of making the computation referred to above, (i) acquisitions that have
been made by the Company or any of its Restricted Subsidiaries, including
through mergers or consolidations and including any related financing
transactions, during the four-quarter reference period or subsequent to such
reference period and on or prior to the Calculation Date shall be deemed to have
occurred on the first day of the four-quarter reference period and Consolidated
Cash Flow for such reference period shall be calculated without giving effect to
clause (iii) of the proviso set forth in the definition of Consolidated Net
Income, (ii) the Consolidated Cash Flow attributable to discontinued operations,
as determined in accordance with GAAP, and operations or businesses disposed of
prior to the Calculation Date, shall be excluded, and (iii) the Fixed Charges
attributable to discontinued operations, as determined in accordance with GAAP,
and operations or businesses disposed of prior to the Calculation Date, shall be
excluded, but only to the extent that the obligations giving rise to such Fixed
Charges will not be obligations of the referent Person or any of its Restricted
Subsidiaries following the Calculation Date.
 
     "GAAP" means generally accepted accounting principles set forth in the
opinions and pronouncements of the Accounting Principles Board of the American
Institute of Certified Public Accountants and statements and pronouncements of
the Financial Accounting Standards Board or in such other statements by such
other entity as have been approved by a significant segment of the accounting
profession, which are in effect on the date of the Indenture.
 
     "Government Securities" means direct obligations of, or obligations
guaranteed by, the United States of America for the payment of which guarantee
or obligations the full faith and credit of the United States is pledged.
 
     "Guarantee" means a guarantee (other than by endorsement of negotiable
instruments for collection in the ordinary course of business), direct or
indirect, in any manner (including, without limitation, letters of credit and
reimbursement agreements in respect thereof), of all or any part of any
Indebtedness.
 
     "Hedging Obligations" means, with respect to any Person, the obligations of
such Person under (i) interest rate swap agreements, interest rate cap
agreements and interest rate collar agreements and (ii) other agreements or
arrangements designed to protect such Person against fluctuations in interest
rates or currency rates.
 
     "Indebtedness" means, with respect to any Person, any indebtedness of such
Person, whether or not contingent, in respect of borrowed money or evidenced by
bonds, notes, debentures or similar instruments or
 
                                       83
<PAGE>   89
 
letters of credit (or reimbursement agreements in respect thereof) or bankers'
acceptances or representing Capital Lease Obligations or the balance deferred
and unpaid of the purchase price of any property or representing any Hedging
Obligations, except any such balance that constitutes an accrued expense or
trade payable, if and to the extent any of the foregoing indebtedness (other
than letters of credit and Hedging Obligations) would appear as a liability upon
a balance sheet of such Person prepared in accordance with GAAP, as well as all
indebtedness of others secured by a Lien on any asset of such Person (whether or
not such indebtedness is assumed by such Person) and, to the extent not
otherwise included, the Guarantee by such Person of any indebtedness of any
other Person. The amount of any Indebtedness outstanding as of any date shall be
(i) the accreted value thereof, in the case of any Indebtedness that does not
require current payments of interest, and (ii) the principal amount thereof,
together with any interest thereon that is more than 30 days past due, in the
case of any other Indebtedness.
 
     "Insolvency or Liquidation Proceedings" means (i) any insolvency or
bankruptcy case or proceeding, or any receivership, liquidation, reorganization
or other similar case or proceeding, relative to the Company or to the creditors
of the Company, as such, or to the assets of the Company, or (ii) any
liquidation, dissolution, reorganization or winding up of the Company, whether
voluntary or involuntary, and involving insolvency or bankruptcy, or (iii) any
assignment for the benefit of creditors or any other marshalling of assets and
liabilities of the Company.
 
     "Investments" means, with respect to any Person, all investments by such
Person in other Persons (including Affiliates) in the forms of direct or
indirect loans (including guarantees of Indebtedness or other obligations),
advances or capital contributions (excluding commission, travel and similar
advances to officers and employees made in the ordinary course of business),
purchases or other acquisitions for consideration of Indebtedness, Equity
Interests or other securities, together with all items that are or would be
classified as investments on a balance sheet prepared in accordance with GAAP.
If the Company or any Restricted Subsidiary of the Company sells or otherwise
disposes of any Equity Interests of any direct or indirect Restricted Subsidiary
of the Company such that, after giving effect to any such sale or disposition,
such Person is no longer a Restricted Subsidiary of the Company, the Company
shall be deemed to have made an Investment on the date of any such sale or
disposition equal to the fair market value of the Equity Interests of such
Restricted Subsidiary not sold or disposed of in an amount determined as
provided in the final paragraph of the covenant described above under the
caption "--Restricted Payments."
 
     "Lien" means, with respect to any asset, any mortgage, lien, pledge,
charge, security interest or encumbrance of any kind in respect of such asset,
whether or not filed, recorded or otherwise perfected under applicable law
(including any conditional sale or other title retention agreement, any lease in
the nature thereof, any option or other agreement to sell or give a security
interest in and any filing of or agreement to give any financing statement under
the Uniform Commercial Code (or equivalent statutes) of any jurisdiction).
 
     "Net Income" means, with respect to any Person, the net income (loss) of
such Person, determined in accordance with GAAP and before any reduction in
respect of preferred stock dividends, excluding, however, (i) any gain (but not
loss), together with any related provision for taxes on such gain (but not
loss), realized in connection with (a) any Asset Sale (including, without
limitation, dispositions pursuant to sale and leaseback transactions) or (b) the
disposition of any securities by such Person or any of its Restricted
Subsidiaries or the extinguishment of any Indebtedness of such Person or any of
its Restricted Subsidiaries and (ii) any extraordinary or nonrecurring gain (but
not loss), together with any related provision for taxes on such extraordinary
or nonrecurring gain (but not loss).
 
     "Net Proceeds" means the aggregate cash proceeds received by the Company or
any of its Restricted Subsidiaries in respect of any Asset Sale (including,
without limitation, any cash received upon the sale or other disposition of any
non-cash consideration received in any Asset Sale), net of the direct costs
relating to such Asset Sale (including, without limitation, legal, accounting
and investment banking fees, and sales commissions) and any relocation expenses
incurred as a result thereof, taxes paid or payable as a result thereof (after
taking into account any available tax credits or deductions and any tax sharing
arrangements), and any reserve for adjustment in respect of the sale price of
such asset or assets established in accordance with GAAP.
 
                                       84
<PAGE>   90
 
     "New Credit Facility" means that certain Credit Facility, dated as of July
11, 1997, by and among the Company and Bank of America, providing for up to
$150.0 million of revolving credit borrowings, including any related notes,
guarantees, collateral documents, instruments and agreements executed in
connection therewith, and in each case as amended, modified, renewed, refunded,
replaced or refinanced from time to time.
 
     "Non-Recourse Debt" means Indebtedness (i) as to which neither the Company
nor any of its Restricted Subsidiaries (a) provides credit support of any kind
(including any undertaking, agreement or instrument that would constitute
Indebtedness), (b) is directly or indirectly liable (as a guarantor or
otherwise), or (c) constitutes the lender; (ii) no default with respect to which
(including any rights that the holders thereof may have to take enforcement
action against an Unrestricted Subsidiary) would permit (upon notice, lapse of
time or both) any holder of any other Indebtedness (other than the New Notes
being offered hereby) of the Company or any of its Restricted Subsidiaries to
declare a default on such other Indebtedness or cause the payment thereof to be
accelerated or payable prior to its stated maturity; and (iii) as to which the
lenders have been notified in writing that they will not have any recourse to
the stock or assets of the Company or any of its Restricted Subsidiaries.
 
     "Obligations" means any principal, interest, penalties, fees,
indemnifications, reimbursements, damages and other liabilities payable under
the documentation governing any Indebtedness.
 
     "Permitted Business" means any of the businesses and any other businesses
related to the businesses engaged in by the Company and its respective
Restricted Subsidiaries on the date of the Indenture.
 
     "Permitted Investments" means (a) any Investment in the Company or in a
Wholly Owned Restricted Subsidiary of the Company that is engaged in a Permitted
Business; (b) any Investment in Cash Equivalents; (c) any Investment by the
Company or any Restricted Subsidiary of the Company in a Person, if as a result
of such Investment (i) such Person becomes a Wholly Owned Restricted Subsidiary
of the Company that is engaged in a Permitted Business or (ii) such Person is
merged, consolidated or amalgamated with or into, or transfers or conveys
substantially all of its assets to, or is liquidated into, the Company or a
Wholly Owned Restricted Subsidiary of the Company that is engaged in a Permitted
Business; (d) any Restricted Investment made as a result of the receipt of
non-cash consideration from an Asset Sale that was made pursuant to and in
compliance with the covenant described above under the caption "--Repurchase at
the Option of Holders--Asset Sales"; (e) any acquisition of assets solely in
exchange for the issuance of Equity Interests (other than Disqualified Stock) of
the Company; (f) loans and advances made after the date of the Indenture to
Holberg Industries, Inc. not to exceed $10.0 million at any time outstanding;
(g) loans and advances made after the date of the Indenture to NEHC not to
exceed $10.0 million at any time outstanding; and (h) other Investments made
after the date of the Indenture in any Person having an aggregate fair market
value (measured on the date each such Investment was made and without giving
effect to subsequent changes in value), when taken together with all other
Investments made pursuant to this clause (h) that are at the time outstanding,
not to exceed $10.0 million.
 
     "Permitted Liens" means (i) Liens securing Indebtedness under the New
Credit Facility that was permitted by the terms of the Indenture to be incurred
or other Indebtedness allowed to be incurred under clause (ii) of the covenant
described above under the caption "Incurrence of Indebtedness and Issuance of
Preferred Stock"; (ii) Liens in favor of the Company; (iii) Liens on property of
a Person existing at the time such Person is merged into or consolidated with
the Company or any Restricted Subsidiary of the Company, provided that such
Liens were in existence prior to the contemplation of such merger or
consolidation and do not extend to any assets other than those of the Person
merged into or consolidated with the Company; (iv) Liens on property existing at
the time of acquisition thereof by the Company or any Restricted Subsidiary of
the Company, provided that such Liens were in existence prior to the
contemplation of such acquisition; (v) Liens to secure the performance of
statutory obligations, surety or appeal bonds, performance bonds or other
obligations of a like nature incurred in the ordinary course of business; (vi)
Liens existing on the date of the Indenture; (vii) Liens for taxes, assessments
or governmental charges or claims that are not yet delinquent or that are being
contested in good faith by appropriate proceedings promptly instituted and
diligently concluded, provided that any reserve or other appropriate provision
as shall be required in conformity with GAAP shall have been made therefor;
(viii) Liens incurred in the ordinary course of business of the Company
 
                                       85
<PAGE>   91
 
or any Restricted Subsidiary of the Company with respect to obligations that do
not exceed $5.0 million at any one time outstanding and that (a) are not
incurred in connection with the borrowing of money or the obtaining of advances
or credit (other than trade credit in the ordinary course of business) and (b)
do not in the aggregate materially detract from the value of the property or
materially impair the use thereof in the operation of business by the Company or
such Restricted Subsidiary, and (ix) Liens on assets of Unrestricted
Subsidiaries that (A) secure Non-Recourse Debt of Unrestricted Subsidiaries or
(B) are incurred in connection with a Receivables Transaction.
 
     "Permitted Refinancing Indebtedness" means any Indebtedness of the Company
or any of its Restricted Subsidiaries issued in exchange for, or the net
proceeds of which are used to extend, refinance, renew, replace, defease or
refund other Indebtedness of the Company or any of its Restricted Subsidiaries;
provided that: (i) except for Indebtedness used to extend, refinance, renew,
replace, defease or refund the New Credit Facility, the principal amount (or
accreted value, if applicable) of such Permitted Refinancing Indebtedness does
not exceed the principal amount of (or accreted value, if applicable), plus
accrued interest on, the Indebtedness so extended, refinanced, renewed,
replaced, defeased or refunded (plus the amount of reasonable expenses incurred
in connection therewith); (ii) such Permitted Refinancing Indebtedness has a
final maturity date later than the final maturity date of, and has a Weighted
Average Life to Maturity equal to or greater than the Weighted Average Life to
Maturity of, the Indebtedness being extended, refinanced, renewed, replaced,
defeased or refunded; (iii) if the Indebtedness being extended, refinanced,
renewed, replaced, defeased or refunded is subordinated in right of payment to
the New Notes, such Permitted Refinancing Indebtedness has a final maturity date
later than the final maturity date of, and is subordinated in right of payment
to, the New Notes on terms at least as favorable to the Holders of New Notes as
those contained in the documentation governing the Indebtedness being extended,
refinanced, renewed, replaced, defeased or refunded; and (iv) such Indebtedness
is incurred either by the Company or by the Restricted Subsidiary who is the
obligor on the Indebtedness being extended, refinanced, renewed, replaced,
defeased or refunded.
 
     "Principals" means Holberg Industries, Inc., John V. Holten, Orkla, ASA,
Nebco Evans Distributors, Inc., NEHC, DLJ Merchant Banking, L.P., DLJ
International Partners, C.V., DLJ Offshore Partners, C.V., DLJ Merchant Banking
Funding, Inc., DLJ Merchant Banking Partners II, L.P., DLJ Merchant Banking
Partners II-A, L.P., DLJ Offshore Partners II, C.V., DLJ Diversified Partners,
L.P., DLJ Diversified Partners-A, L.P., DLJ Millennium Partners, L.P., DLJ
Millennium Partners-A, L.P., DLJMB Funding II, Inc., DLJ First ESC LLC, DLJ EAB
Partners, L.P. and UK Investment Plan 1997 Partners.
 
     "Public Equity Offering" means a public offering of Equity Interests (other
than Disqualified Stock) of (i) the Company; or (ii) NEHC to the extent the net
proceeds thereof are contributed to the Company as a capital contribution, that,
in each case, results in the net proceeds to the Company of at least $25.0
million.
 
     "Receivables" means, with respect to any Person or entity, all of the
following property and interests in property of such Person or entity, whether
now existing or existing in the future or hereafter acquired or arising: (i)
accounts, (ii) accounts receivable incurred in the ordinary course of business,
including, without limitation, all rights to payment created by or arising from
sales of goods, leases of goods or the rendition of services, no matter how
evidenced, whether or not earned by performance, (iii) all rights to any goods
or merchandise represented by any of the foregoing after creation of the
foregoing, including, without limitation, returned or repossessed goods, (iv)
all reserves and credit balances with respect to any such accounts receivable or
account debtors, (v) all letters of credit, security or guarantees for any of
the foregoing, (vi) all insurance policies or reports relating to any of the
foregoing, (vii) all collection or deposit accounts relating to any of the
foregoing, (viii) all proceeds of the foregoing and (ix) all books and records
relating to any of the foregoing.
 
     "Receivables Subsidiary" means an Unrestricted Subsidiary exclusively
engaged in Receivables Transactions and activities related thereto; provided,
however, that (i) at no time shall the Company and its Subsidiaries have more
than one Receivables Subsidiary and (ii) all Indebtedness or other borrowings of
such Unrestricted Subsidiary shall be Non-Recourse Debt.
 
                                       86
<PAGE>   92
 
     "Receivables Transaction" means (i) the sale or other disposition to a
third party of Receivables or an interest therein, or (ii) the sale or other
disposition of Receivables or an interest therein to a Receivables Subsidiary
followed by a financing transaction in connection with such sale or disposition
of such Receivables (whether such financing transaction is effected by such
Receivables Subsidiary or by a third party to whom such Receivables Subsidiary
sells such Receivables or interests therein); provided that in each of the
foregoing, the Company or its Subsidiaries receive at least 80% of the aggregate
principal amount of any Receivables financed in such transaction.
 
     "Regulation S" means Regulation S promulgated under the Securities Act.
 
     "Regulation S Global Notes" means the Regulation S Temporary Global Notes
or the Regulation S Permanent Global Notes as applicable.
 
     "Regulation S Permanent Global Notes" means the permanent global notes that
are deposited with and registered in the name of the Depository or its nominee,
representing a series of Notes sold in reliance on Regulation S.
 
     "Regulation S Temporary Global Notes" means the temporary global notes that
are deposited with and registered in the name of the Depositary or its nominee,
representing a series of Notes sold in reliance on Regulation S.
 
     "Related Party" with respect to any Principal means (A) any controlling
stockholder, 80% (or more) owned Subsidiary, or spouse or immediate family
member (in the case of an individual) of such Principal or (B) any trust,
corporation, partnership or other entity, the beneficiaries, stockholders,
partners, owners or Persons beneficially holding an 80% or more controlling
interest of which consist of such Principal and/or such other Persons referred
to in the immediately preceding clause (A).
 
     "Reorganization Securities" means securities distributed to the Holders of
the New Notes in an Insolvency or Liquidation Proceeding pursuant to a plan of
reorganization consented to by each class of the Senior Debt, but only if all of
the terms and conditions of such securities (including, without limitation,
term, tenor, interest, amortization, subordination, standstills, covenants and
defaults) are at least as favorable (and provide the same relative benefits) to
the holders of Senior Debt and to the holders of any security distributed in
such Insolvency or Liquidation Proceeding on account of any such Senior Debt as
the terms and conditions of the New Notes and the Indenture are, and provide to
the holders of Senior Debt.
 
     "Representative" means the Trustee, agent or representative for any Senior
Debt.
 
     "Restricted Investment" means an Investment other than a Permitted
Investment.
 
     "Restricted Subsidiary" of a Person means any Subsidiary of the referent
Person that is not an Unrestricted Subsidiary.
 
     "Rule 144A" means Rule 144A promulgated under the Securities Act.
 
     "Rule 144A Global Note" means a permanent global note that is deposited
with and registered in the name of the Depository or its nominee, representing a
series of Notes sold in reliance on Rule 144A.
 
     "Stated Maturity" means, with respect to any installment of interest or
principal on any series of Indebtedness, the date on which such payment of
interest or principal was scheduled to be paid in the original documentation
governing such Indebtedness, and shall not include any contingent obligations to
repay, redeem or repurchase any such interest or principal prior to the date
originally scheduled for the payment thereof.
 
     "Subsidiary" means, with respect to any Person, (i) any corporation,
association or other business entity of which more than 50% of the total voting
power of shares of Capital Stock entitled (without regard to the occurrence of
any contingency) to vote in the election of directors, managers or trustees
thereof is at the time owned or controlled, directly or indirectly, by such
Person or one or more of the other Subsidiaries of that Person (or a combination
thereof) and (ii) any partnership (a) the sole general partner or the managing
 
                                       87
<PAGE>   93
 
general partner of which is such Person or a Subsidiary of such Person or (b)
the only general partners of which are such Person or of one or more
Subsidiaries of such Person (or any combination thereof).
 
     "Subsidiary Guarantors" means all direct and indirect Restricted
Subsidiaries of the Senior Subordinated Notes.
 
     "Unrestricted Subsidiary" means (i) any Subsidiary that is designated by
the Board of Directors as an Unrestricted Subsidiary pursuant to a Board
Resolution; but only to the extent that such Subsidiary: (a) has no Indebtedness
other than Non-Recourse Debt; (b) is not party to any agreement, contract,
arrangement or understanding with the Company or any Restricted Subsidiary of
the Company unless the terms of any such agreement, contract, arrangement or
understanding are no less favorable to the Company or such Restricted Subsidiary
than those that might be obtained at the time from Persons who are not
Affiliates of the Company; (c) is a Person with respect to which neither the
Company nor any of its Restricted Subsidiaries has any direct or indirect
obligation (x) to subscribe for additional Equity Interests or (y) to maintain
or preserve such Person's financial condition or to cause such Person to achieve
any specified levels of operating results; (d) has not guaranteed or otherwise
directly or indirectly provided credit support for any Indebtedness of the
Company or any of its Restricted Subsidiaries; and (e) has at least one director
on its board of directors that is not a director or executive officer of the
Company or any of its Restricted Subsidiaries and has at least one executive
officer that is not a director or executive officer of the Company or any of its
Restricted Subsidiaries. Any such designation by the Board of Directors shall be
evidenced to the Trustee by filing with the Trustee a certified copy of the
Board Resolution giving effect to such designation and an Officers' Certificate
certifying that such designation complied with the foregoing conditions and was
permitted by the covenant described above under the caption "Certain
Covenants--Restricted Payments." If, at any time, any Unrestricted Subsidiary
would fail to meet the foregoing requirements as an Unrestricted Subsidiary, it
shall thereafter cease to be an Unrestricted Subsidiary for purposes of the
Indenture and any Indebtedness of such Subsidiary shall be deemed to be incurred
by a Restricted Subsidiary of the Company as of such date (and, if such
Indebtedness is not permitted to be incurred as of such date under the covenant
described under the caption "Incurrence of Indebtedness and Issuance of
Preferred Stock," the Company shall be in default of such covenant). The Board
of Directors of the Company may at any time designate any Unrestricted
Subsidiary to be a Restricted Subsidiary; provided that such designation shall
be deemed to be an incurrence of Indebtedness by a Restricted Subsidiary of the
Company of any outstanding Indebtedness of such Unrestricted Subsidiary and such
designation shall be permitted only if (i) such Indebtedness is permitted under
the covenant described under the caption "Certain Covenants--Incurrence of
Indebtedness and Issuance of Preferred Stock," and (ii) no Default or Event of
Default would be in existence following such designation.
 
     "Voting Stock" of any Person as of any date means the Capital Stock of such
Person that is at the time entitled to vote in the election of the Board of
Directors of such Person.
 
     "Weighted Average Life to Maturity" means, when applied to any Indebtedness
at any date, the number of years obtained by dividing (i) the sum of the
products obtained by multiplying (a) the amount of each then remaining
installment, sinking fund, serial maturity or other required payments of
principal, including payment at final maturity, in respect thereof, by (b) the
number of years (calculated to the nearest one-twelfth) that will elapse between
such date and the making of such payment, by (ii) the then outstanding principal
amount of such Indebtedness.
 
     "Wholly Owned Subsidiary" of any Person means a Subsidiary of such Person
all of the outstanding Capital Stock or other ownership interests of which
(other than directors' qualifying shares) shall at the time be owned by such
Person or by one or more Wholly Owned Subsidiaries of such Person and one or
more Wholly Owned Subsidiaries of such Person.
 
             DESCRIPTION OF CERTAIN FEDERAL INCOME TAX CONSEQUENCES
 
     The following discussion is a summary of certain U.S. federal income tax
considerations relevant to the purchase, ownership and disposition of the New
Notes by the holders thereof. This summary does not purport to be a complete
analysis of all the potential federal income tax effects relating to the
purchase, ownership and
 
                                       88
<PAGE>   94
 
disposition of the New Notes. There can be no assurance that the U.S. Internal
Revenue Service will take a similar view of such consequences. Further, the
discussion does not address all aspects of taxation that may be relevant to
particular purchasers in light of their individual circumstances (including the
effect of any foreign, state or local laws) or to certain types of purchasers
(including dealers in securities, insurance companies, financial institutions,
persons that hold New Notes that are a hedge or that are hedged against currency
risks or that are part of a straddle or conversion transaction, persons whose
functional currency is not the U.S. dollar and tax-exempt entities) subject to
special treatment under U.S. federal income tax laws. The discussion below
assumes that the New Notes are held as capital assets.
 
     The discussion of the U.S. federal income tax consequences set forth below
is based upon currently existing provisions of the Internal Revenue Code of
1986, as amended (the "Code"), judicial decisions, and administrative
interpretations. Because individual circumstances may differ, each prospective
purchaser of the New Notes is strongly urged to consult its own tax advisor with
respect to its particular tax situation and the particular tax effects of any
state, local, non-U.S. or other tax laws and possible changes in the tax laws.
 
     As used herein, the term "U.S. Holder" means a beneficial owner of a New
Note who or which is for U.S. federal income tax purposes either (i) a citizen
or resident of the U.S., (ii) a corporation, partnership or other entity created
or organized in or under the laws of the U.S. or of any political subdivision
thereof, (iii) an estate or trust the income of which is subject to U.S. federal
income taxation regardless of its source or (iv) a trust if a court within the
U.S. is able to exercise primary supervision over the administration of the
trust and one or more U.S. fiduciaries have the authority to control all
substantial decisions of the trust. The term also includes certain former
citizens of the U.S. whose income and gain on the New Notes will be subject to
U.S. taxation. As used herein, the term "U.S. Alien Holder" means a beneficial
owner of a New Note that is not a U.S. Holder.
 
PAYMENTS OF INTEREST
 
     Interest paid on a New Note will generally be taxable to a U.S. Holder as
ordinary interest income at the time it accrues or is received in accordance
with the U.S. Holder's method of accounting for federal income tax purposes.
 
MARKET DISCOUNT AND PREMIUM
 
     If a U.S. Holder that acquires a New Note has a tax basis in the New Note
that is less than its "stated redemption price at maturity," the amount of the
difference will be treated as "market discount" for U.S. federal income tax
purposes, unless such difference is less than a specified de minimis amount.
Under the market discount rules of the Code, a U.S. Holder will be required to
treat any principal payment on, or any gain on the sale, exchange, retirement or
other disposition of, a New Note as ordinary income to the extent of any accrued
market discount that has not previously been included in income. Market discount
generally accrues on a straight-line basis over the remaining term of a New
Note. A U.S. Holder may not be allowed to deduct immediately all or a portion of
the interest expense on any indebtedness incurred or continued to purchase or to
carry such New Note. A U.S. Holder may elect to include market discount in
income currently as it accrues (either on a straight-line basis or, if the
United States Holder so elects, on a constant yield basis), in which case the
interest deferral rule set forth in the preceding sentence will not apply. Such
an election will apply to all bonds acquired by the U.S. Holder on or after the
first day of the first taxable year to which such election applies and may be
revoked only with the consent of the Internal Revenue Service.
 
     If a U.S. Holder purchases a New Note for an amount that is greater than
the sum on all amounts payable on the New Note after the purchase date, other
than stated interest, such holder will be considered to have purchased such New
Note with "amortizable bond premium" equal in amount to such excess, and may
elect (in accordance with applicable Code provisions) to amortize such premium,
using a constant yield method over the remaining term of the New Note. The
amount amortized in any year will be treated as a reduction of the U.S. Holder's
interest income from the New Note in such year. A U.S. Holder that elects to
amortize bond premium must reduce its tax basis in the New Note by the amount of
the premium amortized in any year. An election to amortize bond premium applies
to all taxable debt obligations then owned and
 
                                       89
<PAGE>   95
 
thereafter acquired by the U.S. Holder and may be revoked only with the consent
of the Internal Revenue Service.
 
SALE, EXCHANGE OR RETIREMENT OF NEW NOTES
 
     Upon the sale, exchange or retirement of a New Note, a U.S. Holder will
recognize taxable gain or loss equal to the difference between the amount
realized on the sale, exchange or retirement (not including any amount
attributable to accrued but unpaid interest) and such holder's adjusted tax
basis in the New Note. A U.S. Holder's adjusted tax basis in a New Note will
equal the cost of the New Note to such holder, increased by the amount of any
market discount previously included in income by such holder with respect to
such New Note and reduced by any amortized bond premium and any principal
payment received by such holder.
 
     Subject to the discussion of market discount above, gain or loss realized
on the sale, exchange or retirement of a New Note by a U.S. Holder will be
capital gain or loss, and will be long-term capital gain or loss if at the time
of the sale, exchange or retirement the New Note has been held for more than one
year. In the case of individual U.S. Holders, net capital gain is taxed at a
maximum rate of 28% if the U.S. Holder's holding period is more than one year
but not more than 18 months and at a maximum rate of 20% if the U.S. Holder's
holding period is more than 18 months. The distinction between capital gain or
loss and ordinary income or loss is also relevant for purposes of, among other
things, limitations on the deductibility of capital losses.
 
     A U.S. Holder will recognize no gain or loss on the exchange of a Note for
a New Note pursuant to the Exchange Offer.
 
TAX CONSEQUENCES TO U.S. ALIEN HOLDERS
 
     Under present U.S. federal income and estate tax law, and subject to the
discussion below concerning backup withholding:
 
          (a) payments of principal or interest on the New Notes by the Company
     or any paying agent to a beneficial owner of a New Note that is a U.S.
     Alien Holder will not be subject to U.S. federal withholding tax, provided
     that, in the case of interest, (i) such Holder does not own, actually or
     constructively, 10% or more of the total combined voting power of all
     classes of stock of the Company entitled to vote, (ii) such Holder is not,
     for U.S. federal income tax purposes, a controlled foreign corporation
     related, directly or indirectly, to the Company through stock ownership,
     (iii) such Holder is not a bank receiving interest described in Section
     881(c)(3)(A) of the Code, and (iv) the certification requirements under
     Section 871(h) or Section 881(c) of the Code and Treasury Regulations
     thereunder (summarized below) are met;
 
          (b) a U.S. Alien Holder of a New Note will not be subject to U.S.
     federal income tax on gains realized on the sale, exchange or other
     disposition of such New Note, unless (i) such Holder is an individual who
     is present in the U.S. for 183 days or more in the taxable year of sale,
     exchange or other disposition, and certain conditions are met; (ii) such
     gain is effectively connected with the conduct by such Holder of a trade or
     business in the U.S. and, if certain tax treaties apply, is attributable to
     a U.S. permanent establishment maintained by the U.S. Alien Holder or (iii)
     the U.S. Alien Holder is subject to tax pursuant to the Code provisions
     applicable to certain U.S. expatriates; and
 
          (c) a New Note held by an individual who is not a citizen or resident
     of the U.S. at the time of his death will not be subject to U.S. federal
     estate tax as a result of such individual's death, provided that, at the
     time of such individual's death, the individual does not own, actually or
     constructively, 10% or more of the total combined voting power of all
     classes of stock of the Company entitled to vote and payments with respect
     to such New Note would not have been effectively connected with the conduct
     by such individual of a trade or business in the U.S.
 
     Sections 871(h) and 881(c) of the Code and currently effective Treasury
Regulations thereunder require that, in order to obtain the exemption from
withholding tax described in paragraph (a) above, either (i) the beneficial
owner of a New Note must certify, under penalties of perjury, to the Company or
paying agent, as
 
                                       90
<PAGE>   96
 
the case may be, that such owner is a U.S. Alien Holder and must provide such
owner's name and address, and U.S. taxpayer identification number ("TIN"), if
any, or (ii) a securities clearing organization, bank or other financial
institution that holds customers securities in the ordinary course of its trade
or business (a "Financial Institution") and holds the New Note on behalf of the
beneficial owner thereof must certify, under penalties of perjury, to the
Company or paying agent, as the case may be, that such certificate has been
received from the beneficial owner by it or by a Financial Institution between
it and the beneficial owner and must furnish the payor with a copy thereof. A
certificate described in this paragraph is effective only with respect to
payments of interest made to the certifying U.S. Alien Holder after delivery of
the certificate in the calendar year of its delivery and the two immediately
succeeding calendar years. Under temporary U.S. Treasury Regulations, such
requirement will be fulfilled if the beneficial owner of a Note certifies on
Internal Revenue Service Form W-8, under penalties of perjury, that it is a U.S.
Alien Holder and provides its name and address, and any Financial Institution
holding the New Note on behalf of the beneficial owner files a statement with
the withholding agent to the effect that it has received such a statement from
the beneficial owner (and furnishes the withholding agent with a copy thereof).
 
     Treasury Regulations released on October 6, 1997 (the "New Regulations")
and effective for payments made after December 31, 1998 will provide alternative
methods for satisfying the certification requirement described above. The New
Regulations also would require, in the case of New Notes held by a foreign
partnership, that (x) the certification be provided by the partners rather than
by the foreign partnership and (y) the partnership provide certain information,
including a United States taxpayer identification number. A look through rule
would apply in the case of tiered partnerships.
 
     If a U.S. Alien Holder of a New Note is engaged in a trade or business in
the U.S., and if interest on the New Note, or gain realized on the sale,
exchange or other disposition of the New Note, is effectively connected with the
conduct of such trade or business and, if certain tax treaties apply, is
attributable to a U.S. permanent establishment maintained by the U.S. Alien
Holder, the U.S. Alien Holder, although exempt from U.S. withholding tax, will
generally be subject to regular U.S. income tax on such interest or gain in the
same manner as if it were a U.S. Holder. In lieu of the certificate described in
the preceding paragraph, such a Holder will be required to provide the Company a
properly executed Internal Revenue Service Form 4224 in order to claim an
exemption from withholding tax. In addition, if such U.S. Alien Holder is a
foreign corporation, it may be subject to a branch profits tax equal to 30% (or
such lower rate provided by an applicable treaty) of its effectively connected
earnings and profits for the taxable year, subject to certain adjustments. For
purposes of the branch profits tax, interest on and any gain recognized on the
sale, exchange or other disposition of a New Note will be included in the
earnings and profits of such U.S. Alien Holder if such interest or gain is
effectively connected with the conduct by the U.S. Alien Holder of a trade or
business in the U.S. The New Regulations will change some of the withholding
reporting requirements described above, effective for payments made after
December 31, 1998, subject to certain grandfathering provisions.
 
BACKUP WITHHOLDING
 
     Under current U.S. federal income tax law, a 31% backup withholding tax
requirement applies to certain payments of interest on, and the proceeds of a
sale, exchange or redemption of, the New Notes.
 
     Backup withholding will generally not apply with respect to payments made
to certain exempt recipients, such as corporations or other tax-exempt entities.
In the case of a non-corporate U.S. Holder, backup withholding will apply only
if such Holder (i) fails to furnish its TIN, which, for an individual, would be
his Social Security number, (ii) furnishes an incorrect TIN, (iii) is notified
by the Internal Revenue Service that it has failed to properly report payments
of interest and dividends or (iv) under certain circumstances, fails to certify,
under penalties of perjury, that it has furnished a correct TIN and has not been
notified by the Internal Revenue Service that it is subject to backup
withholding for failure to report interest and dividend payments.
 
     In the case of a U.S. Alien Holder, under currently effective Treasury
Regulations, backup withholding will not apply to payments made by the Company
or any paying agent thereof on a New Note if such holder has provided the
required certification under penalties of perjury that it is not a U.S. Holder
(as defined
 
                                       91
<PAGE>   97
 
above) or has otherwise established an exemption, provided in each case that the
Company or such paying agent, as the case may be, does not have actual knowledge
that the payee is a U.S. Holder.
 
     Under currently effective Treasury Regulations, if payments on a Note are
made to or through a foreign office of a custodian, nominee or other agent
acting on behalf of a beneficial owner of a Note, such custodian, nominee or
other agent acting will not be required to apply backup withholding to such
payments made to such beneficial owner. However, under the New Regulations,
backup withholding may apply to payments made after December 31, 1998 if such
custodian, nominee or other agent has actual knowledge that the payee is a U.S.
Holder.
 
     Under currently effective Treasury Regulations, payments on the sale,
exchange or other disposition of a New Note made to or through a foreign office
of a broker generally will not be subject to backup withholding. However, under
proposed Treasury Regulations, backup withholding may apply to payments made
after December 31, 1998 if such broker has actual knowledge that the payee is a
U.S. Holder. In the case of proceeds from a sale of a New Note by a U.S. Alien
Holder paid to or through the foreign office of a U.S. broker or a foreign
office of a foreign broker that is (i) a controlled foreign corporation for U.S.
tax purposes or (ii) a person 50% or more of whose gross income for the
three-year period ending with the close of the taxable year preceding the year
of payment (or for the part of that period that the broker has been in
existence) is effectively connected with the conduct of a trade or business
within the U.S., information reporting is required unless the broker has
documentary evidence in its files that the payee is not a U.S. person and
certain other conditions are met, or the payee otherwise establishes an
exemption. Payments to or through the U.S. office of a broker will be subject to
backup withholding and information reporting unless the holder certifies, under
penalties of perjury, that it is not a U.S. Holder and that certain other
conditions are met or otherwise establishes an exemption.
 
     Holders of New Notes should consult their tax advisors regarding the
application of backup withholding in their particular situations, the
availability of an exemption therefrom, the procedure for obtaining such an
exemption, if available, and the impact of the New Regulations on payments made
with respect to New Notes after December 31, 1998. Any amounts withheld from
payment under the backup withholding rules will be allowed as a credit against a
Holder's U.S. federal income tax liability and may entitle such holder to a
refund, provided that the required information is furnished to the Internal
Revenue Service.
 
     THE FOREGOING DISCUSSION IS FOR GENERAL INFORMATION AND IS NOT TAX ADVICE.
ACCORDINGLY, EACH PROSPECTIVE HOLDER OF NEW NOTES SHOULD CONSULT ITS OWN TAX
ADVISOR AS TO THE PARTICULAR TAX CONSEQUENCES TO THE PROSPECTIVE HOLDER OF THE
NEW NOTES, INCLUDING THE APPLICABILITY AND EFFECT OF ANY STATE, LOCAL, OR
NON-U.S. INCOME TAX LAWS AND ANY RECENT OR PROSPECTIVE CHANGES IN APPLICABLE TAX
LAWS AND THE EFFECT OF THE NEW REGULATIONS WITH RESPECT TO PAYMENTS MADE AFTER
DECEMBER 31, 1998.
 
                                       92
<PAGE>   98
 
                              PLAN OF DISTRIBUTION
 
     Each broker-dealer that receives New Notes for its own account
("Participating Broker-Dealer") pursuant to the Exchange Offer must acknowledge
that it will deliver a Prospectus in connection with the initial sales of such
New Notes. This Prospectus, as it may be amended or supplemented from time to
time, may be used by a Participating Broker-Dealer in connection with the sales
of New Notes received in exchange for Notes where such Notes were acquired as a
result of market-making activities or other trading activities. The Company has
agreed that it will make this Prospectus, as amended or supplemented, available
to any Participating Broker-Dealer for use in connection with any such resale
and Participating Broker-Dealers shall be authorized to deliver this prospectus
for a period not exceeding 120 days after the Expiration Date. In addition,
until           , 1997 (90 days after the date of this Prospectus), all dealers
effecting transactions in the New Notes may be required to deliver a prospectus.
 
     The Company will not receive any proceeds from any sales of the New Notes
by participating Broker-Dealers. New Notes received by Participating
Broker-Dealers for their own account pursuant to the Exchange Offer may be sold
from time to time, in one or more transactions in the over-the counter market,
in negotiated transactions, through the writing of options on the New Notes or a
combination of such methods of resale, at market prices prevailing at the time
of resale, at prices related to such prevailing market prices or at negotiated
prices. Any such resale may be made directly to purchasers or to or through
brokers or dealers who may receive compensation in the form of commissions or
concessions from any such Participating Broker-Dealer that resells the New Notes
that were received by it for its own account pursuant to the Exchange Offer. Any
broker or dealer that participates in a distribution of such New Notes may be
deemed to be an "underwriter" within the meaning of the Securities Act and may
profit on any such resale of New Notes and any commissions or concessions
received by any such persons may be deemed to be underwriting compensation under
the Securities Act. The Letter of Transmittal states that by acknowledging that
it will deliver and by delivering a prospectus, a Participating Broker-Dealer
will not be deemed to admit that it is an "underwriter" within the meaning of
the Securities Act.
 
     The Company will promptly send additional copies of this Prospectus and any
amendment or supplement to this prospectus to any Participating Broker-Dealer
that requests such documents in the Letter of Transmittal. See "The Exchange
Offer."
 
     Bank of America NT&SA, an affiliate of BancAmerica Robertson Stephens, is
an agent and lender under the Company's New Credit Facility and will receive
proceeds from the Offering in connection with the repayment of term Indebtedness
loans under such New Credit Facility. See "Use of Proceeds."
 
     DLJ and BancAmerica Robertson Stephens have, from time to time, provided
investment banking and other financial advisory services for which they have
received customary compensation, including fees received in connection with the
offering of the Senior Subordinated Notes.
 
     DLJMB, an affiliate of DLJ, and certain of its affiliates beneficially own
approximately 36.1% of the common stock of NEHC, the parent of the Company.
Peter T. Grauer, a Managing Director of DLJ, is a member of the Board of
Directors of NEHC and the Company; Benoit Jamar, a Managing Director of DLJ, is
a member of the Board of Directors of NEHC and the Company.
 
     See "Certain Relationships and Related Party Transactions."
 
                                       93
<PAGE>   99
 
                                 LEGAL MATTERS
 
     Certain legal matters in connection with the New Notes offered hereby will
be passed upon for the Company by Wachtell, Lipton, Rosen & Katz, New York, New
York.
 
                                    EXPERTS
 
     The consolidated financial statements of the Company as of December 30,
1995 and December 28, 1996 and for each of the three years in the period ended
December 28, 1996, appearing in this Prospectus and in the Registration
Statement, and the financial statement schedule for each of the three years in
the period ended December 28, 1996 included in the Registration Statement have
been audited by Ernst & Young LLP ("Ernst & Young"), independent auditors, as
set forth in their reports thereon appearing elsewhere herein and in the
Registration Statement, and are included herein in reliance upon such reports
given upon the authority of such firm as experts in accounting and auditing.
 
     The financial statements of PFS (A Division of PepsiCo, Inc. Held for Sale)
as of December 27, 1995 and December 25, 1996 and for each of the years in the
three-year period ended December 25, 1996 appearing in this Prospectus and in
the Registration Statement have been audited by KPMG Peat Marwick LLP,
independent auditors, as set forth in their report thereon appearing elsewhere
herein, and in the Registration Statement and are included herein in reliance
upon such report given upon the authority of such firm as experts in accounting
and auditing.
 
     The consolidated statements of operations, stockholders' equity, and cash
flows of Ameriserv Food Company for each of the two years in the period ended
December 30, 1995 appearing in this Prospectus and in the Registration Statement
have been audited by Ernst & Young, independent auditors, as set forth in their
report thereon appearing elsewhere herein, and in the Registration Statement and
are included herein in reliance upon such report given upon the authority of
such firm as experts in accounting and auditing.
 
                         CHANGE IN COMPANY'S ACCOUNTANT
 
     Prior to the acquisition by the Company of AmeriServ, the Company's
principal independent auditors were Deloitte & Touche LLP ("Deloitte & Touche").
At the time of its acquisition by the Company the principal independent auditors
for AmeriServ were Ernst & Young LLP ("Ernst & Young"). In July 1996 the Company
invited both Deloitte & Touche and Ernst & Young to submit proposals to act as
principal independent auditors to the Company. On or about October 1, 1996, the
Company notified Deloitte & Touche that Deloitte & Touche had been dismissed as
the Company's principal accountants. On October 1, 1996, the Company selected
and retained Ernst & Young as the Company's principal independent auditors for
the Company's 1996 fiscal year. The Company's Board of Directors approved of
this change.
 
     Deloitte & Touche's reports on the Company's financial statements, which
financial statements were prepared on a private entity basis and not in
accordance with the requirements of Regulation S-X, for the fiscal years ended
December 31, 1994 and December 30, 1995 did not contain an adverse opinion or a
disclaimer of opinion and were not qualified or modified as to uncertainty,
audit scope or procedure, or accounting principles. During the fiscal years
ended December 31, 1994 and December 30, 1995 and through October 1, 1996 there
were no disagreements with Deloitte & Touche, as described in Item
304(a)(1)(iv), nor were there any events that would be "reportable events"
pursuant to Item 304(a)(1)(v) of Regulation S-K.
 
     The Company's financial statements, which financial statements have been
presented on a basis which will comply with the requirements of Regulation S-X
for the fiscal years ended December 31, 1994 and December 30, 1995 included in
this Prospectus and Registration Statement have been audited by Ernst & Young.
 
     As required pursuant to Item 304 of Regulation S-K, filed as Exhibit 16.1
hereto is a letter from Deloitte & Touche addressed to the Securities and
Exchange Commission (the "SEC") stating that Deloitte & Touche agrees with the
statements in the first and fourth sentences of the first paragraph and the
statements in the second paragraph (and has no basis to agree or disagree with
the other statements) of this section.
 
                                       94
<PAGE>   100
 
                         INDEX OF CERTAIN DEFINED TERMS
<TABLE>
<CAPTION>
                                      PAGE NO.
<S>                                   <C>
Accounting Receivable Program.......       57
Acquisition.........................        3
AmeriServe Funding..................       57
AmeriServ...........................       15
AmeriServe..........................        3
Applicable Reserve Ratio............       57
Asset Purchase Agreement............       26
BancAmerica Robertson Stephens......       ii
Banks...............................       57
Base Amount.........................       57
CAGR................................        3
Carrying Cost Receivables Reserve...       57
CCC.................................       49
Certificate of Incorporation........       16
Change of Control...................       80
Code................................       89
Commission..........................        2
Company.............................        1
Depository..........................       ii
Distribution Agreement..............       47
DLJ.................................       ii
DLJMB...............................       54
EBITDA..............................       12
Equity Contribution.................       26
Evans...............................       15
Exchange Act........................        2
Exchange Offer......................        1
Financial Institution...............       91
Guarantors..........................       58
Holberg.............................       15
IDA.................................       48
Indebtedness........................       77
Indenture...........................        1
Initial Purchasers..................       ii
Lenders.............................       14
Named Executive Officers............       52
NEBCO...............................       15
NEBCO EVANS.........................       15
 
<CAPTION>
                                      PAGE NO.
<S>                                   <C>
NED.................................       54
NEHC................................        3
Net Eligible Receivables............       57
New Credit Facility.................       85
New Note Guarantee..................        1
New Notes...........................        1
New Regulations.....................       91
Notes...............................        1
Participants........................       76
PepsiCo.............................        3
PepsiCo Chains......................       47
PFS.................................        3
Post................................        3
Post Contribution...................       26
Post Holdings.......................       26
Preferred Stock Contribution........       26
Receivables.........................       57
Registration Rights Agreement.......        1
Regulation S Permanent Global
  Notes.............................       87
Regulation S Temporary Global
  Notes.............................       87
Restricted Subsidiary...............       87
Revolving Credit Facility...........       58
Rule 144A Global Note...............       81
SEC.................................        2
Securities Act......................        1
Shelf Registration Statement........        9
Subsidiary Guarantors...............        9
Term Loans..........................       58
TIN.................................       85
Transactions........................        5
Transactions Closing................       26
Transfer Restricted Securities......       78
Trust...............................       57
Trustee.............................       61
U.S. Alien Holder...................       89
U.S. Holder.........................       89
</TABLE>
 
                                       95
<PAGE>   101
 
               INDEX TO UNAUDITED PRO FORMA FINANCIAL STATEMENTS
 
<TABLE>
<CAPTION>
                                                                                        PAGE
<S>                                                                                     <C>
AMERISERVE FOOD DISTRIBUTION, INC.
  Unaudited Pro Forma Consolidated Balance Sheet as of June 28, 1997..................   P-2
  Notes to Unaudited Pro Forma Condensed Consolidated Balance Sheet as of June 28,
     1997.............................................................................   P-3
  Unaudited Pro Forma Consolidated Statement of Income for the Fiscal Year 1996.......   P-5
  Unaudited Pro Forma Consolidated Statement of Income for the Six Months Ended June
     28, 1997.........................................................................   P-6
  Notes to Unaudited Pro Forma Consolidated Statements of Income for Fiscal Year 1996
     and the Six Months Ended June 28, 1997...........................................   P-7
</TABLE>
 
                                       P-1
<PAGE>   102
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
             UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
 
     The following sets forth the Unaudited Pro Forma Consolidated Balance Sheet
and the Unaudited Pro Forma Consolidated Statements of Income of AmeriServe Food
Distribution, Inc., in each case giving effect to the Transactions and the
Refinancing as if such Transactions and Refinancing had been consummated on June
28, 1997 (in the case of the Unaudited Pro Forma Consolidated Balance Sheet) and
at the beginning of the earliest period presented (in the case of the Unaudited
Pro Forma Consolidated Statements of Income). The Unaudited Pro Forma
Consolidated Financial Statements of the Company do not purport to present the
financial position or results of operations of the Company had the transactions
assumed herein occurred on the dates indicated, nor are they necessarily
indicative of the results of operations which may be expected to occur in the
future.
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                 UNAUDITED PRO FORMA CONSOLIDATED BALANCE SHEET
                              AS OF JUNE 28, 1997
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                                                 PRO FORMA          PRO FORMA
                                                              PRO FORMA           PRO FORMA     ADJUSTMENTS            FOR
                                 HISTORICAL   HISTORICAL   ADJUSTMENTS FOR           FOR            FOR            TRANSACTIONS
                                 AMERISERVE      POST       TRANSACTIONS         TRANSACTIONS   REFINANCING      AND REFINANCING
                                 ----------   ----------   ---------------       ------------   -----------      ----------------
<S>                              <C>          <C>          <C>                   <C>            <C>              <C>
ASSETS
Current assets:
  Cash and cash equivalents..... $    3,413    $     61       $  24,382(1)        $   27,856     $ 134,000(5)       $  161,856
  Accounts receivable...........    410,074      14,505        (378,821)(2)           45,758            --              45,758
  Undivided interest in accounts
    receivable
    trust.......................         --          --         153,821(2)           153,821            --             153,821
  Inventories...................    150,759       6,644              --              157,403            --             157,403
  Other current assets..........     13,448       6,086          (4,700)(4)           14,834            --              14,834
                                 ----------     -------       ---------           ----------       -------          ----------
    Total current assets........    577,694      27,296        (205,318)             399,672       134,000             533,672
Property and equipment, net.....    122,232       3,426              --              125,658            --             125,658
Other assets:
  Goodwill......................    684,085       4,630              --              688,715            --             688,715
  Other.........................     32,581         230          24,100(1)            52,411        11,000(5)           56,311
                                                                 (2,000)(1)                         (7,100)(6)
                                                                 (2,500)(4)
                                 ----------     -------       ---------           ----------       -------          ----------
                                 $1,416,592    $ 35,582       $(185,718)          $1,266,456     $ 137,900          $1,404,356
                                 ==========     =======       =========           ==========       =======          ==========
LIABILITIES & STOCKHOLDER'S EQUITY
Current liabilities:
  Current maturities of
    long-term debt.............. $    5,540    $    489       $  (1,958)(1)       $    4,071     $      --          $    4,071
  Accounts payable..............    291,572      12,935              --              304,507            --             304,507
  Accrued liabilities...........     67,515         484         (12,800)(1)           55,199            --              55,199
                                 ----------     -------       ---------           ----------       -------          ----------
    Total current liabilities...    364,627      13,908         (14,758)             363,777            --             363,777
Non-current liabilities.........     20,260       2,413              --               22,673            --              22,673
Long-term debt:
  Existing credit facilities....    137,650      10,642        (148,292)(1)               --            --                  --
  Note payable to PepsiCo,
    Inc. .......................    830,000          --        (830,000)(1,2,3)           --            --                  --
  Term Loans....................         --          --         205,000(1)           205,000      (205,000)(5)              --
  Senior Notes..................         --          --              --                   --       350,000(5)          350,000
  Senior Subordinated Notes.....         --          --         500,000(1)           500,000            --             500,000
  Other.........................     22,425       2,342          (4,768)(1)           19,999            --              19,999
                                 ----------     -------       ---------           ----------       -------          ----------
    Total long-term debt........    990,075      12,984        (278,060)             724,999       145,000             869,999
                                 ----------     -------       ---------           ----------       -------          ----------
      Total liabilities.........  1,374,962      29,305        (292,818)           1,111,449       145,000           1,256,449
                                 ----------     -------       ---------           ----------       -------          ----------
Stockholder's equity:
  Preferred.....................     45,000          --         (45,000)(3)               --            --                  --
  Common........................     (3,370)      6,277         175,000(3)           155,007        (7,100)(6)         147,907
                                                                (13,700)(1)
                                                                 (2,000)(3)
                                                                 (7,200)(4)
                                 ----------     -------       ---------           ----------       -------          ----------
    Total stockholder's
      equity....................     41,630       6,277         107,100              155,007        (7,100)            147,907
                                 ----------     -------       ---------           ----------       -------          ----------
                                 $1,416,592    $ 35,582       $(185,718)          $1,266,456     $ 137,900          $1,404,356
                                 ==========     =======       =========           ==========       =======          ==========
</TABLE>
 
   See accompanying notes to unaudited pro forma consolidated balance sheet.
 
                                       P-2
<PAGE>   103
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
            NOTES TO UNAUDITED PRO FORMA CONSOLIDATED BALANCE SHEET
 
                              AS OF JUNE 28, 1997
                                 (IN THOUSANDS)
 
(1) Represents the following:
 
<TABLE>
        <S>                                                                 <C>
        Sources of funds:
        Proceeds under the New Credit Facility............................  $205,000
        Proceeds from the Senior Subordinated Notes Offering..............   500,000
                                                                            --------
                                                                            $705,000
                                                                            ========
        Use of Proceeds:
        Reduction of existing indebtedness:
          Current maturities of long-term debt............................  $  1,958
          Existing credit facilities......................................   148,292
          Other...........................................................     4,768
        Deferred financing fees and offering costs........................    24,100
        One time commitment and securitization fees and other costs
          expensed at closing.............................................    13,700
        Partially repay PepsiCo, Inc. note payable (excludes $11 million
          payable subsequent to closing)..................................   475,000
        Payment of accrued transaction costs at closing...................    12,800
        Cash for working capital..........................................    24,382
                                                                            --------
                                                                            $705,000
                                                                            ========
</TABLE>
 
     In connection with the reduction of existing indebtedness, $2,000 of
     deferred financing costs were written off.
 
   
(2) Represents the transfer of accounts receivable ($378,821) to AmeriServe
    Funding Corporation (Funding), a wholly-owned, special purpose, bankruptcy
    remote subsidiary of the Company, for $225,000 in cash (which was used to
    partially repay the PepsiCo, Inc. note payable), and a $153,821 undivided
    interest in the AmeriServe Master Trust (Trust). Under the Accounts
    Receivable Program, all of the trade receivables generated by the Company
    and its subsidiaries will be transferred on a daily basis to Funding.
    Funding will then sell the receivables to the Trust, which will issue a
    series of short-term notes to investors, currently yielding 6.875%,
    representing undivided interests in the assets of the Trust. Currently,
    $225,000 under the Accounts Receivable Program is available to Funding for a
    period of five years. Under the provisions of Statement of Financial
    Accounting Standards No. 125, "Accounting for Transfers and Servicing of
    Financial Assets and Extinguishments of Liabilities," the transaction has
    been recorded as a transfer of receivables to an unconsolidated, special
    purpose entity. The Company intends to hold to maturity the retained
    interest in the transferred receivables and, therefore, will carry the
    investment on the cost basis in accordance with Statement of Financial
    Accounting Standards No. 115, "Accounting for Certain Investments in Debt
    and Equity Securities."
    
 
(3) Adjustments to stockholder's equity:
 
<TABLE>
        <S>                                                                 <C>
        Equity Contribution of $130,000 by NEHC to partially repay
          PepsiCo, Inc. note payable......................................  $130,000
        Addition to common stock pursuant to the Preferred Stock
          Contribution....................................................    45,000
        Elimination of existing preferred stock pursuant to the Preferred
          Stock Contribution..............................................   (45,000)
        Write off deferred financing costs................................    (2,000)
</TABLE>
 
                                       P-3
<PAGE>   104
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
     NOTES TO UNAUDITED PRO FORMA CONSOLIDATED BALANCE SHEET -- (CONTINUED)
 
                              AS OF JUNE 28, 1997
                                 (IN THOUSANDS)
 
(4) In connection with the contribution of Post to AmeriServe by NEHC, eliminate
    AmeriServe's investment in NEHC preferred stock of $2,500 and declare a
    dividend of $4,700 on Post to eliminate the intercompany balance.
 
(5) Represents the following:
 
<TABLE>
        <S>                                                                 <C>
        Proceeds from the Senior Notes Offering...........................  $350,000
                                                                            ========
        Use of Proceeds:
        Repay Term Loans..................................................  $205,000
        Deferred financing fees and offering costs........................     8,750
        Payment of accrued transaction costs at closing...................     2,250
        Cash for working capital..........................................   134,000
                                                                            --------
                                                                            $350,000
                                                                            ========
</TABLE>
 
(6) Represents write-off of the deferred financing costs of $7,100 related to
    the Term Loans.
 
                                       P-4
<PAGE>   105
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
              UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF INCOME
                            FOR THE FISCAL YEAR 1996
                             (DOLLARS IN THOUSANDS)
<TABLE>
<CAPTION>
                                                                                      ACQUISITION       PRO FORMA
                                               HISTORICAL   HISTORICAL   HISTORICAL        OF        ADJUSTMENTS FOR
                                               AMERISERVE      PFS          POST      AMERISERV(9)    TRANSACTIONS
                                               ----------   ----------   ----------   ------------   ---------------
<S>                                            <C>          <C>          <C>          <C>            <C>
INCOME STATEMENT DATA:
Net sales(13)................................  $1,280,598   $3,422,086    $ 119,444     $ 52,852        $      --
Cost of goods sold...........................   1,151,749    3,080,602      106,938       47,640               --
                                               ----------   ----------     --------      -------         --------
Gross profit.................................     128,849      341,484       12,506        5,212               --
                                               ----------   ----------     --------      -------         --------
Operating expenses:
  Distribution, selling and administrative...     102,808      241,911       10,560        5,850          (11,100)(1)
                                                                                                           (8,100)(2)
                                                                                                           15,469(6)
                                                                                                            4,000(4)
  Depreciation...............................       5,251       19,830          295          134           (1,000)(3)
  Amortization...............................       4,810           --          142          404           14,721(7)
  Other -- net...............................       1,691           --       (4,283)          --            2,109(10)
                                               ----------   ----------     --------      -------         --------
Total operating expenses.....................     114,560      261,741        6,714        6,388           16,099
                                               ----------   ----------     --------      -------         --------
Operating income.............................      14,289       79,743        5,792       (1,176)         (16,099)
Interest expense.............................      10,471       15,566        1,338          739           44,485(5)
                                               ----------   ----------     --------      -------         --------
Income (loss) before income taxes............       3,818       64,177        4,454       (1,915)         (60,584)
Provision (credit) for income taxes..........       1,300       24,597        1,886           17          (23,920)(8)
                                               ----------   ----------     --------      -------         --------
Net income (loss)............................  $    2,518   $   39,580    $   2,568     $ (1,932)       $ (36,664)
                                               ==========   ==========     ========      =======         ========
 
<CAPTION>
                                                                                   PRO FORMA
                                                PRO FORMA        PRO FORMA            FOR
                                                   FOR          ADJUSTMENTS      TRANSACTIONS
                                               TRANSACTIONS   FOR REFINANCING   AND REFINANCING
                                               ------------   ---------------   ---------------
<S>                                            <C>            <C>               <C>
INCOME STATEMENT DATA:
Net sales(13)................................   $ 4,874,980       $    --         $ 4,874,980
Cost of goods sold...........................     4,386,929            --           4,386,929
                                                 ----------       -------          ----------
Gross profit.................................       488,051            --             488,051
                                                 ----------       -------          ----------
Operating expenses:
  Distribution, selling and administrative...       361,398            --             361,398
 
  Depreciation...............................        24,510            --              24,510
  Amortization...............................        20,077            --              20,077
  Other -- net...............................          (483)           --                (483)
                                                 ----------       -------          ----------
Total operating expenses.....................       405,502            --             405,502
                                                 ----------       -------          ----------
Operating income.............................        82,549            --              82,549
Interest expense.............................        72,599        13,080(12)          85,679
                                                 ----------       -------          ----------
Income (loss) before income taxes............         9,950       (13,080)             (3,130)
Provision (credit) for income taxes..........         3,880        (5,101)(8)          (1,221)
                                                 ----------       -------          ----------
Net income (loss)............................   $     6,070       $(7,979)        $    (1,909)
                                                 ==========       =======          ==========
</TABLE>
 
See accompanying notes to unaudited pro forma consolidated statements of income.
 
                                       P-5
<PAGE>   106
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
              UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF INCOME
                     FOR THE SIX MONTHS ENDED JUNE 28, 1997
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                 PRO FORMA                        PRO FORMA          PRO FORMA
                                                                ADJUSTMENTS        PRO FORMA     ADJUSTMENTS            FOR
                         HISTORICAL   HISTORICAL   HISTORICAL       FOR               FOR            FOR           TRANSACTIONS
                         AMERISERVE      PFS          POST      TRANSACTIONS      TRANSACTIONS   REFINANCING      AND REFINANCING
                         ----------   ----------   ----------   ------------      ------------   -----------      ---------------
<S>                      <C>          <C>          <C>          <C>               <C>            <C>              <C>
INCOME STATEMENT DATA:
Net sales(13)..........   $741,009    $1,498,345    $ 65,467      $ (3,577)(11)    $2,301,244      $    --          $ 2,301,244
Cost of goods sold.....    668,544     1,342,659      58,731        (3,387)(11)     2,066,547           --            2,066,547
                          --------    ----------     -------      --------         ----------      -------           ----------
Gross profit...........     72,465       155,686       6,736          (190)           234,697           --              234,697
                          --------    ----------     -------      --------         ----------      -------           ----------
Operating expenses:
  Distribution, selling
    and
    administrative.....     60,722       112,131       5,752        (5,550)(1)        178,929           --              178,929
                                                                       190(11)
                                                                    (4,050)(2)
                                                                     7,734(6)
                                                                     2,000(4)
  Depreciation.........      4,092         8,814         315          (500)(3)         12,721           --               12,721
  Amortization.........      2,319            --          65         7,361(7)           9,745           --                9,745
                          --------    ----------     -------      --------         ----------      -------           ----------
Total operating
  expenses.............     67,133       120,945       6,132         7,185            201,395           --              201,395
                          --------    ----------     -------      --------         ----------      -------           ----------
Operating income.......      5,332        34,741         604        (7,375)            33,302           --               33,302
Interest expense.......      7,006         8,041         804        21,169(5)          37,020        6,540(12)           43,560
                          --------    ----------     -------      --------         ----------      -------           ----------
Income (loss) before
  income taxes.........     (1,674)       26,700        (200)      (28,544)            (3,718)      (6,540)             (10,258)
Provision (credit) for
  income taxes.........       (629)        9,924          --       (10,745)(8)         (1,450)      (2,551)(8)           (4,001)
                          --------    ----------     -------      --------         ----------      -------           ----------
Net income (loss)......   $ (1,045)   $   16,776    $   (200)     $(17,799)        $   (2,268)     $(3,989)         $    (6,257)
                          ========    ==========     =======      ========         ==========      =======           ==========
</TABLE>
 
See accompanying notes to unaudited pro forma consolidated statements of income.
 
                                       P-6
<PAGE>   107
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
         NOTES TO UNAUDITED PRO FORMA CONSOLIDATED STATEMENTS OF INCOME
                                 (IN THOUSANDS)
 
 (1) Represents net cost reductions in accordance with the terms of the Asset
     Purchase Agreement for the following items:
 
<TABLE>
<CAPTION>
                                                               FISCAL      SIX MONTHS ENDED
                                                                1996        JUNE 28, 1997
                                                               -------     ----------------
     <S>                                                       <C>         <C>
     Reduction in lease expense for existing PFS facilities
       being retained by PepsiCo, Inc. ......................  $ 4,100          $2,050
     Net reduction in data processing costs charged by
       PepsiCo, Inc. to PFS under the terms of a one year
       data processing service contract......................    4,100           2,050
     Reduction of employee retirement expense due to the
       termination of pension and retirement plans of
       PepsiCo, Inc., net of amounts to be paid under
       AmeriServe's plans....................................    1,900             950
     Compensation of certain PFS employees retained by
       PepsiCo, Inc. ........................................    1,000             500
                                                               -------         -------
     Net cost savings........................................  $11,100          $5,550
                                                               =======     =============
</TABLE>
 
     Management Information System (MIS) costs for fiscal 1996 for PFS
     aggregated $13,700, which included $5,100 of allocated costs for use of the
     PepsiCo, Inc. data processing facilities. The Company plans to integrate
     the MIS Systems of both businesses, which will eliminate PFS's reliance on
     the PepsiCo, Inc. data processing facilities and result in all of the
     Company's distribution centers operating under the same computer systems
     and operating policies and practices. Annual MIS cost savings are expected
     to be $6,600, which includes $2,500 due to the reduction of MIS personnel
     as discussed in Note (2) below.
 
 (2) Represents the net reduction in costs in accordance with the Company's
     business plan to integrate PFS:
 
<TABLE>
<CAPTION>
                                                               FISCAL      SIX MONTHS ENDED
                                                                1996        JUNE 28, 1997
                                                               -------     ----------------
     <S>                                                       <C>         <C>
     Payroll reductions for the elimination of duplicative
       administrative personnel..............................  $ 3,800          $1,900
     Reduction in warehouse facilities and operating
       personnel.............................................    1,800             900
     Reduction of MIS costs..................................    2,500           1,250
                                                                ------          ------
     Net cost savings........................................  $ 8,100          $4,050
                                                                ======          ======
</TABLE>
 
     In addition, there are $7,900 of anticipated cost savings that have not
     been reflected in the pro forma statements of income because they are not
     directly attributable to the acquisition of the PFS business but result
     from actions taken by the Company in the third quarter of 1997 to
     restructure existing AmeriServe operations. The restructuring charge taken
     by the Company in the third quarter of 1997 is $31,000 (composed of $18,000
     related to impairment of assets, $9,000 related to future lease
     terminations and employee displacements and $4,000 related to current
     integration costs associated with a previous acquisition). The Company has
     also identified $28,800 of synergistic cost savings related primarily to
     transportation and insurance which also are not included in the pro forma
     statements of income.
 
 (3) Represents reduction of $1,000 annually in depreciation expense as a result
     of the closure of certain distribution centers.
 
 (4) Represents an annual management fee of $4,000 to be paid by the Company to
     Holberg Industries, Inc. in accordance with the management agreement.
 
                                       P-7
<PAGE>   108
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
         NOTES TO UNAUDITED PRO FORMA CONSOLIDATED STATEMENTS OF INCOME
                                 (IN THOUSANDS)
 
 (5) Represents the change in interest expense related to the Transactions:
 
<TABLE>
<CAPTION>
                                                                                  SIX MONTHS
                                                        PRINCIPAL                   ENDED
                                                         AMOUNT       FISCAL       JUNE 28,
                                                        OF DEBT        1996          1997
                                                        --------     --------     ----------
     <S>                                                <C>          <C>          <C>
     Recording of pro forma interest:
       Term Loans at rates from 8.375% to 9.375%......  $205,000     $ 18,124      $  9,062
       Revolving Credit Facility......................        --           --            --
       Senior Subordinated Notes due 2007 at
          10.125%.....................................   500,000       50,625        25,313
       Letters of credit..............................    12,000          300           150
       Capital leases at 9.0%.........................                    770         1,105
                                                                      -------       -------
       Cash interest expense..........................                 69,819        35,630
       Amortization of deferred financing costs.......                  2,780         1,390
                                                                      -------       -------
     Total interest expense...........................                 72,599        37,020
     Less: historical interest........................                (28,114)      (15,851)
                                                                      -------       -------
     Pro forma interest adjustment....................               $ 44,485      $ 21,169
                                                                      =======       =======
</TABLE>
 
 (6) Represents the discount of $15,469 annually and $7,734 for six months on
     the sale of accounts receivable pursuant to the Accounts Receivable Program
     ($225,000 at a rate of 6.875%).
 
 (7) Represents the amortization of goodwill incurred in connection with the
     Acquisition of $14,721 annually and $7,361 for six months, assuming a
     40-year amortization period.
 
 (8) Represents adjustments to reconcile income taxes to an effective income tax
     rate of 39%.
 
 (9) Represents AmeriServ net sales and expenses for the month of January 1996
     prior to its acquisition by AmeriServe on January 26, 1996.
 
(10) Eliminates AmeriServe's 45% equity interest in the net income of Post for
     the period January 26, 1996 through November 25, 1996. Effective November
     25, 1996, NEHC acquired the remaining 50% interest in Post and AmeriServe's
     equity interest was transferred to NEHC. Post is being contributed to
     AmeriServe in connection with the Transactions.
 
(11) Represents elimination of intercompany sales.
 
(12) Represents adjustment to record interest expense and amortization of
     deferred financing costs on the Senior Notes incurred to repay the Term
     Loans, calculated as follows:
 
<TABLE>
<CAPTION>
                                                                                 SIX MONTHS
                                                                                   ENDED
                                                                     FISCAL       JUNE 28,
                                                                      1996          1997
                                                                    --------     ----------
    <S>                                                             <C>          <C>
    Senior Notes ($350,000 at 8 7/8%).............................  $ 31,062      $ 15,531
    Eliminate interest on Term Loans..............................   (18,124)       (9,062)
                                                                    --------     ----------
                                                                      12,938         6,469
    Amortization of deferred financing costs......................     1,222           611
    Elimination of amortization of deferred financing costs on
      Term Loans..................................................    (1,080)         (540)
                                                                    --------     ----------
                                                                    $ 13,080      $  6,540
                                                                    ========      ========
</TABLE>
 
(13) PFS sales are reported net of $5,694 and $4,957, for the fiscal year 1996
     and the six months ended June 28, 1997, respectively, as a result of profit
     limitation agreements with Pizza Hut, Inc. and its franchisees. Such profit
     limitation agreements continue after the Transactions Closing.
 
                                       P-8
<PAGE>   109
 
                    INDEX TO HISTORICAL FINANCIAL STATEMENTS
 
<TABLE>
<CAPTION>
                                                                                        PAGE
                                                                                        -----
<S>                                                                                     <C>
AMERISERVE FOOD DISTRIBUTION, INC.
  Report of Ernst & Young LLP, Independent Auditors...................................    F-2
  Consolidated Balance Sheets as of December 30, 1995 and December 28, 1996, and as of
     June 28, 1997 (unaudited)........................................................    F-3
  Consolidated Statements of Income for each of the three fiscal years in the period
     ended December 28, 1996, and for the six month periods ended June 29, 1996 and
     June 28, 1997 (unaudited)........................................................    F-4
  Consolidated Statements of Stockholder's Equity for each of the three fiscal years
     in the period ended December 28, 1996, and for the six month period ended June
     28, 1997 (unaudited).............................................................    F-5
  Consolidated Statements of Cash Flows for each of the three fiscal years in the
     period ended December 28, 1996, and for the six month periods ended June 29, 1996
     and June 28, 1997 (unaudited)....................................................    F-6
  Notes to Consolidated Financial Statements..........................................    F-7
 
PFS
  Report of KPMG Peat Marwick LLP, Independent Auditors...............................   F-17
  Balance Sheets as of December 27, 1995 and December 25, 1996, and as of June 11,
     1997 (unaudited).................................................................   F-18
  Statements of Income for each of the years in the three year period ended December
     25, 1996, and for the six month periods ended June 12, 1996 and June 11, 1997
     (unaudited)......................................................................   F-19
  Statements of Divisional Equity for each of the years in the three year period ended
     December 25, 1996, and for the six month period ended June 11, 1997
     (unaudited)......................................................................   F-20
  Statements of Cash Flows for each of the years in the three year period ended
     December 25, 1996, and for the six month periods ended June 12, 1996 and June 11,
     1997 (unaudited).................................................................   F-21
  Notes to Financial Statements.......................................................   F-22
 
AMERISERV FOOD COMPANY
  Report of Ernst & Young LLP, Independent Auditors...................................   F-27
  Consolidated Statements of Operations for each of the two fiscal years in the period
     ended December 30, 1995..........................................................   F-28
  Consolidated Statements of Stockholders' Equity (Deficit) for each of the two fiscal
     years in the period ended December 30, 1995......................................   F-29
  Consolidated Statements of Cash Flows for each of the two fiscal years in the period
     ended December 30, 1995..........................................................   F-30
  Notes to Consolidated Financial Statements..........................................   F-31
</TABLE>
 
                                       F-1
<PAGE>   110
 
               REPORT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
 
Board of Directors
AmeriServe Food Distribution, Inc.
 
     We have audited the accompanying consolidated balance sheets of AmeriServe
Food Distribution, Inc. (formerly known as NEBCO EVANS Distribution, Inc.) (the
Company) as of December 30, 1995 and December 28, 1996, and the related
consolidated statements of income, stockholder's equity and cash flows for each
of the three years in the period ended December 28, 1996. These financial
statements are the responsibility of the Company's management. Our
responsibility is to express an opinion on these financial statements based on
our audits.
 
     We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
     In our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated financial position of the Company at
December 30, 1995 and December 28, 1996, and consolidated results of its
operations and its cash flows for each of the three years in the period ended
December 28, 1996 in conformity with generally accepted accounting principles.
 
                                          ERNST & YOUNG LLP
 
Milwaukee, Wisconsin
August 6, 1997
 
                                       F-2
<PAGE>   111
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                          CONSOLIDATED BALANCE SHEETS
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                        DECEMBER 30,     DECEMBER 28,       JUNE 28,
                                                            1995             1996             1997
                                                        ------------     ------------     ------------
                                                                                          (UNAUDITED)
<S>                                                     <C>              <C>              <C>
                                                ASSETS
Current assets:
  Cash................................................    $    575         $  2,162        $     3,413
  Accounts receivable, less allowance for doubtful
     accounts of $1,170, $4,896 and $4,824,
     respectively.....................................      25,127           68,635            410,074
  Other receivables...................................       2,234            3,764              3,750
  Inventories.........................................      15,230           47,714            150,759
  Due from Holberg....................................         623               --              2,709
  Prepaid expenses and other current assets...........         707            4,313              6,989
                                                           -------         --------           --------
          Total current assets........................      44,496          126,588            577,694
Property and equipment, net...........................       6,912           33,837            122,232
Other assets:
  Intangible assets, net..............................      20,189          122,451            707,086
  Note receivable from Holberg........................       3,516            3,516              3,516
  Other noncurrent assets.............................       2,390            4,711              6,064
                                                           -------         --------           --------
                                                          $ 77,503         $291,103        $ 1,416,592
                                                           =======         ========           ========
 
                                 LIABILITIES AND STOCKHOLDER'S EQUITY
Current liabilities:
  Current maturities of long-term debt................    $     --         $  3,266        $     5,540
  Accounts payable....................................      32,751           89,440            291,572
  Due to Holberg......................................          --              907                 --
  Accrued liabilities.................................       1,232           14,931             67,515
                                                           -------         --------           --------
          Total current liabilities...................      33,983          108,544            364,627
Noncurrent liabilities................................         584           13,245             20,260
Note payable to PepsiCo, Inc. ........................          --               --            830,000
Long-term debt........................................      32,779          126,639            160,075
Commitments
Stockholder's equity:
  Senior preferred stock, $1 par value; 765 shares
     authorized, 600 shares outstanding, $33,492
     liquidation value................................          --           30,000             30,000
  Preferred stock, $50,000 par value; 150 shares
     authorized and outstanding, $8,325 liquidation
     value............................................       7,500            7,500              7,500
  Preferred stock, $25,000 par value; 400 shares
     authorized, 300 shares outstanding, $8,213
     liquidation value................................       7,500            7,500              7,500
  Common stock, $10 par value; 2,000 shares
     authorized, 600 shares outstanding...............           6                6                  6
  Accumulated deficit.................................      (4,849)          (2,331)            (3,376)
                                                           -------         --------           --------
          Total stockholder's equity..................      10,157           42,675             41,630
                                                           -------         --------           --------
                                                          $ 77,503         $291,103        $ 1,416,592
                                                           =======         ========           ========
</TABLE>
 
                            See accompanying notes.
 
                                       F-3
<PAGE>   112
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                       CONSOLIDATED STATEMENTS OF INCOME
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                  YEAR ENDED                           SIX MONTHS ENDED
                               -------------------------------------------------     ---------------------
                               DECEMBER 31,      DECEMBER 30,      DECEMBER 28,      JUNE 29,     JUNE 28,
                                   1994              1995              1996            1996         1997
                               -------------     -------------     -------------     --------     --------
                                                                                          (UNAUDITED)
<S>                            <C>               <C>               <C>               <C>          <C>
Net sales....................    $ 358,516         $ 400,017        $ 1,280,598      $584,791     $741,009
Cost of goods sold...........      320,602           359,046          1,151,749       525,780      668,544
                                  --------          --------         ----------      --------     --------
Gross profit.................       37,914            40,971            128,849        59,011       72,465
Distribution, selling and
  administrative expenses....       34,488            36,695            114,560        53,328       67,133
                                  --------          --------         ----------      --------     --------
Operating income.............        3,426             4,276             14,289         5,683        5,332
                                  --------          --------         ----------      --------     --------
Other income (expense):
  Interest expense...........       (3,294)           (3,936)           (10,999)       (5,281)      (7,243)
  Interest income -- Holberg
     and affiliate...........          533               749                528           215          237
                                  --------          --------         ----------      --------     --------
                                    (2,761)           (3,187)           (10,471)       (5,066)      (7,006)
                                  --------          --------         ----------      --------     --------
Income (loss) before income
  taxes......................          665             1,089              3,818           617       (1,674)
Provision (credit) for income
  taxes......................          523               583              1,300           340         (629)
                                  --------          --------         ----------      --------     --------
Net income (loss)............    $     142         $     506        $     2,518      $    277     $ (1,045)
                                  ========          ========         ==========      ========     ========
</TABLE>
 
                            See accompanying notes.
 
                                       F-4
<PAGE>   113
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                CONSOLIDATED STATEMENTS OF STOCKHOLDER'S EQUITY
                     (IN THOUSANDS, EXCEPT PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                SENIOR      PREFERRED       PREFERRED             ADDITIONAL
                               PREFERRED      STOCK,          STOCK,      COMMON   PAID-IN    ACCUMULATED
                                 STOCK    $50,000 SERIES  $25,000 SERIES  STOCK    CAPITAL      DEFICIT     TOTAL
                               ---------  --------------  --------------  ------  ----------  -----------  -------
<S>                            <C>        <C>             <C>             <C>     <C>         <C>          <C>
Balance, January 2, 1994......  $     --      $7,500          $5,000       $  6    $  5,068     $(2,795)   $14,779
  Issuance of 100 shares of
     preferred stock, $25,000
     Series...................        --          --           2,500         --          --          --      2,500
  Dividends on preferred
     stock....................        --          --              --         --      (1,200)         --     (1,200)
  Contribution of capital.....        --          --              --         --         984          --        984
  Net income..................        --          --              --         --          --         142        142
                                 -------      ------          ------        ---     -------     -------    -------
Balance, December 31, 1994....        --       7,500           7,500          6       4,852      (2,653)    17,205
  Dividends:
     Preferred stock..........        --          --              --         --          --      (2,494)    (2,494)
     Common stock.............        --          --              --         --      (6,086)       (208)    (6,294)
  Contribution of capital.....        --          --              --         --       1,234          --      1,234
  Net income..................        --          --              --         --          --         506        506
                                 -------      ------          ------        ---     -------     -------    -------
Balance, December 30, 1995....        --       7,500           7,500          6          --      (4,849)    10,157
  Issuance of 600 shares of
     senior preferred stock...    30,000          --              --         --          --          --     30,000
  Net income..................        --          --              --         --          --       2,518      2,518
                                 -------      ------          ------        ---     -------     -------    -------
Balance, December 28, 1996....    30,000       7,500           7,500          6          --      (2,331)    42,675
  Net loss (unaudited)........        --          --              --         --          --      (1,045)    (1,045)
                                 -------      ------          ------        ---     -------     -------    -------
Balance, June 28, 1997
  (unaudited).................  $ 30,000      $7,500          $7,500       $  6    $     --     $(3,376)   $41,630
                                 =======      ======          ======        ===     =======     =======    =======
</TABLE>
 
                            See accompanying notes.
 
                                       F-5
<PAGE>   114
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
 
<TABLE>
<CAPTION>
                                                                  YEAR ENDED                      SIX MONTHS ENDED
                                                  ------------------------------------------   ----------------------
                                                  DECEMBER 31,   DECEMBER 30,   DECEMBER 28,   JUNE 29,     JUNE 28,
                                                      1994           1995           1996         1996         1997
                                                  ------------   ------------   ------------   ---------   ----------
                                                                                                    (UNAUDITED)
                                                                            (IN THOUSANDS)
<S>                                               <C>            <C>            <C>            <C>         <C>
OPERATING ACTIVITIES
 
Net income (loss)................................   $    142       $    506      $    2,518    $     277   $   (1,045)
Adjustments to reconcile net income to net cash
  provided by operating activities:
  Depreciation and amortization of property and
     equipment...................................      1,786          1,463           5,251        2,137        4,092
  Amortization of intangible assets..............      1,498          1,299           4,810        2,103        2,319
  Deferred income taxes..........................       (465)            48              --           --           --
  Contribution of capital........................        984          1,234              --           --           --
  Other..........................................         83            131              83           36           --
  Changes in assets and liabilities, net of
     effect of businesses acquired:
     Accounts receivable.........................     (3,567)        (1,645)         (4,924)     (13,015)     (17,689)
     Other receivables...........................        (69)          (645)           (426)        (237)          14
     Inventories.................................        237             (5)         (6,497)     (10,726)     (16,935)
     Prepaid expenses and other assets...........       (261)        (2,425)          1,696         (188)         725
     Accounts payable............................      2,831          5,035           6,741       20,986       29,663
     Accrued liabilities.........................      1,077           (393)         (5,309)       1,369       (4,031)
     Noncurrent liabilities......................         --             --             (66)      (6,979)      (2,985)
     Other.......................................         --            (98)         (2,664)       1,892       (2,671)
                                                     -------        -------       ---------    ----------    --------
Net cash provided by (used in) operating
  activities.....................................      4,276          4,505           1,213       (2,345)      (8,543)
                                                     -------        -------       ---------    ----------    --------
INVESTING ACTIVITIES
Businesses acquired, net of cash acquired........         --             --         (94,411)     (94,411)          --
Expenditures for property and equipment..........     (1,331)        (2,496)        (12,518)      (2,783)      (7,275)
Proceeds from disposals of property and
  equipment......................................         14             22           2,866           --           --
Amounts received from Holberg....................      6,432         28,969          11,121        4,616       12,261
Amounts paid to Holberg..........................     (7,797)       (30,659)         (9,591)      (6,201)     (15,877)
Net increase in deposits with affiliates.........     (2,720)          (315)         (2,480)      (1,880)      (2,355)
Expenditures for intangible and other assets.....        (20)        (1,095)             --           --           --
                                                     -------        -------       ---------    ----------    --------
Net cash used in investing activities............     (5,422)        (5,574)       (105,013)    (100,659)     (13,246)
                                                     -------        -------       ---------    ----------    --------
FINANCING ACTIVITIES
Proceeds from issuance of preferred stock........      2,500             --          30,000       30,000           --
Proceeds from long-term debt.....................         --             --              --           --        5,000
Net increase in borrowings under revolving line
  of credit......................................         15          4,635         120,000      116,700       19,700
Repayments of long-term debt.....................     (2,025)        (4,016)        (44,613)     (42,967)      (1,660)
                                                     -------        -------       ---------    ----------    --------
Net cash provided by financing activities........        490            619         105,387      103,733       23,040
                                                     -------        -------       ---------    ----------    --------
Net increase (decrease) in cash..................       (656)          (450)          1,587          729        1,251
Cash at beginning of period......................      1,681          1,025             575          575        2,162
                                                     -------        -------       ---------    ----------    --------
Cash at end of period............................   $  1,025       $    575      $    2,162    $   1,304   $    3,413
                                                     =======        =======       =========    ==========    ========
Supplemental cash flow information:
  Cash paid during the period for:
     Interest....................................   $  3,100       $  3,622      $    9,504        4,638        7,317
     Income taxes, net of refunds................        406            332           1,256          733        2,443
  Businesses acquired:
     Fair value of assets acquired...............         --             --         187,907      187,907    1,069,117
     Cash paid/note payable issued...............         --             --         (94,411)     (94,411)    (830,000)
                                                     -------        -------       ---------    ----------    --------
     Liabilities assumed.........................   $     --       $     --      $   93,496       93,496   $  239,117
                                                     =======        =======       =========    ==========    ========
Supplemental noncash investing and financing
  activities:
  Payment of dividends to reduce deposits and
     advances with Holberg and affiliate.........   $  1,200       $  8,788      $       --    $      --   $       --
  Property and equipment purchased with capital
     leases (included in long-term debt).........         --             --          11,845        3,487       12,670
</TABLE>
 
                            See accompanying notes.
 
                                       F-6
<PAGE>   115
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                               DECEMBER 28, 1996
 
1.  NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
  Nature of Operations
 
     AmeriServe Food Distribution, Inc. (formerly known as NEBCO EVANS
Distribution, Inc.) has four subsidiaries: AmeriServ Food Company, Inc., (100%
owned), Northland Transportation Services, Inc. (100% owned), Chicago
Consolidated Corporation (CCC) (87% owned), and Delta Transportation Inc. (100%
owned) (collectively, the Company). The Company, through its divisions and
subsidiaries, is a system foodservice distributor specializing in distribution
to chain restaurants. The Company distributes a wide variety of items, including
fresh and frozen meat and poultry, frozen foods, canned and dry goods, fresh and
preprocessed produce, beverages, dairy products, paper goods, cleaning and other
supplies and small equipment.
 
     The majority of revenues arise from sales to franchisees and/or franchisers
of several national limited-menu restaurant concepts. One customer represented
approximately 11% of consolidated net sales for the year ended December 28,
1996. The Company's accounts receivable generally are unsecured.
 
     The Company is a wholly owned subsidiary of Nebco Evans Holding Company
(NEHC), which is ultimately controlled by Holberg Industries, Inc. (Holberg).
Holberg Industries, Inc., is a diversified service company with subsidiaries
operating within the food distribution and parking services industries in North
America.
 
  Principles of Consolidation
 
     The consolidated financial statements include the accounts of the Company
and its subsidiaries. All significant intercompany accounts and transactions
have been eliminated in consolidation.
 
  Fiscal Year
 
     The Company has elected a 52- or 53-week fiscal year ending on the Saturday
nearest to December 31. The fiscal years ended December 31, 1994 (fiscal 1994),
December 30, 1995 (fiscal 1995) and December 28, 1996 (fiscal 1996) are 52-week
periods.
 
  Inventories
 
     Inventories, which consist of purchased goods held for sale, are stated at
the lower of cost (determined on a first-in, first-out basis) or market.
 
  Property and Equipment
 
     Property and equipment are stated at cost. Depreciation is computed over
the estimated useful lives of the assets, using either the straight-line or
double-declining balance method. Amortization of leasehold improvements is
recorded over the respective lease terms or useful lives of the assets,
whichever is shorter. Amortization of assets under capital leases is included in
depreciation expense. Useful lives for amortization and depreciation
calculations are as follows:
 
<TABLE>
<CAPTION>
                                  DESCRIPTION                         LIFE
                ------------------------------------------------  ------------
                <S>                                               <C>
                Buildings and improvements......................  5 - 40 years
                Delivery and automotive equipment...............  3 - 9 years
                Warehouse equipment.............................  5 - 12 years
                Furniture, fixtures and equipment...............  5 - 10 years
</TABLE>
 
                                       F-7
<PAGE>   116
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     During 1995, the Company completed a review of the estimated useful lives
of its property and equipment. The Company determined that, as a result of
preventative maintenance programs and improved product quality, actual useful
lives for certain assets were generally longer than the useful lives originally
estimated. Therefore, the Company extended the estimated useful lives of certain
categories of equipment, effective January 1, 1995. The effect of this change in
estimated reduced depreciation expense for the year ended December 30, 1995 by
$514,000 and increased net income by $308,000.
 
  Goodwill and Other Intangibles
 
     Costs in excess of the net identifiable assets of businesses acquired are
amortized on a straight line basis over periods not to exceed 40 years. Customer
lists and other intangible assets acquired in business acquisitions, deferred
financing costs and other intangibles are being amortized using primarily the
straight-line method over their respective estimated useful lives, which
generally range from 3 to 40 years. The Company periodically reviews the
carrying value of goodwill and other intangibles to assess recoverability and
other than temporary impairments by comparing the estimated future undiscounted
cash flows associated with the asset to the asset's carrying amount.
 
  Investment in Affiliate
 
     On May 30, 1995, the Company invested $550,000 to acquire 45% of the
outstanding common stock of Holberg Warehouse Properties, Inc. (HWPI), an
affiliate of Holberg. HWPI owns a warehouse and office facility in Omaha,
Nebraska, which is leased to the Company (see Note 7). The investment is
accounted for using the equity method and is included in other noncurrent assets
in the accompanying consolidated balance sheets. The results of operations of
HWPI are not significant.
 
  Group Insurance
 
     The Company participates in a self-insured group casualty risk program with
an affiliate, which determines the insurance expenses to be allocated to the
Company. The Company accrues for incurred but not yet reported or settled
claims.
 
  Revenue Recognition
 
     Revenue from the sale of the Company's products is recognized upon shipment
to the customer.
 
  Income Taxes and Tax Sharing Agreement
 
     The Company is part of a consolidated group for income tax purposes and,
accordingly, has a tax-sharing agreement with Holberg which requires the Company
to make tax sharing payments to Holberg for those entities within the Company's
consolidated subgroup that have taxable income. Income taxes have been provided
as if the Company were a separate taxpayer.
 
     Deferred income tax assets or liabilities are recognized for the estimated
future tax effects attributable to temporary differences, including operating
loss carryforwards. The currently enacted statutory rate is used to estimate
differences between the financial statement and income tax bases of inventories,
property and equipment, intangible assets, certain accrued liabilities and
allowances and net operating losses. Because of the Company's prior operating
losses in certain of the Company's taxable entities, a valuation allowance has
been established to offset the entire amount of the net deferred tax assets.
 
  Use of Estimates
 
     The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and
 
                                       F-8
<PAGE>   117
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
liabilities and disclosure of contingent assets and liabilities at the date of
the financial statements and the reported amounts of revenues and expenses
during the reporting period. Actual results could differ from those estimates.
 
  Fair Value Information
 
     The Company believes the carrying value of its financial instruments
(notes, accounts and other receivables, accounts payable and long-term debt) are
a reasonable estimate of the fair value of these instruments. Related party
financial instruments are recorded at cost.
 
  Reclassifications
 
     Certain reclassifications have been made to the 1994 and 1995 financial
statements to conform to the 1996 presentation. In addition, the 1994 and 1995
financial statements have been restated to conform to the requirements of the
Securities and Exchange Commission Staff Accounting Bulletin Number 55 (SAB 55).
 
     SAB 55 requires the historical financial statements of the Company to
reflect all of its costs of doing business. Accordingly, the financial
statements have been revised to include expenses incurred by Holberg or
affiliates on the Company's behalf. The expenses that have been included in the
Company's financial statements are described in Note 10.
 
  Interim Financial Data
 
     The unaudited consolidated balance sheet as of June 28, 1997, and the
related consolidated statements of income and cash flows for the six-month
periods ended June 29, 1996 and June 28, 1997 and the consolidated statement of
stockholder's equity for the six months ended June 28, 1997, have been prepared
in accordance with generally accepted accounting principles for interim
financial information and with Article 10 of Regulation S-X. Accordingly, they
do not include all of the information and notes required by generally accepted
accounting principles for complete financial statements. In the opinion of
management, all adjustments (consisting only of adjustments of a normal and
recurring nature) considered necessary for a fair presentation of the financial
position and results of operations have been included. Operating results for the
six-month period ended June 28, 1997, are not necessarily indicative of the
results that might be expected for the year ending January 3, 1998.
 
2.  ACQUISITIONS AND DISPOSITIONS
 
     On January 25, 1996, the Company acquired the common and preferred stock of
AmeriServ Food Company (AmeriServ), a system foodservice distributor
specializing in distribution of food and supplies to chain restaurants. The
total cash outlay for the acquisition, including all direct costs, was $92.9
million. Of this amount, $44 million related to the retirement of all of
AmeriServ's existing bank debt and accrued interest, which occurred concurrently
with the closing of the purchase transaction. The transaction was financed
through the issuance of $30 million of preferred stock issued to NEHC, as well
as borrowings under a new Credit Agreement.
 
     The acquisition has been accounted for under the purchase method;
accordingly, its results are included in the consolidated financial statements
from the acquisition date. The purchase price was allocated based on the
estimated fair values of identifiable intangible and tangible assets acquired
and liabilities assumed at the acquisition date. The excess of the purchase
price over the net assets acquired was $85 million and has been recorded as
goodwill, which is being amortized on a straight-line basis over 40 years.
 
                                       F-9
<PAGE>   118
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     The following unaudited pro forma results of operations for the years ended
December 30, 1995 and December 28, 1996 assume the acquisition of AmeriServ
occurred at the beginning of each fiscal year (in thousands):
 
<TABLE>
<CAPTION>
                                                                       1995           1996
                                                                    ----------     ----------
            <S>                                                     <C>            <C>
            Net sales.............................................  $1,224,200     $1,335,700
            Net income (loss).....................................      (7,134)           600
</TABLE>
 
     This pro forma information does not purport to be indicative of the results
that actually would have been obtained if the combined operations had been
conducted during the periods presented and is not intended to be a projection of
future results.
 
     At the time of the acquisition, the Company and AmeriServ held ownership
interests of 20% and 18%, respectively, in the outstanding common stock of CCC.
CCC operates redistribution facilities that sell dry goods to independent
wholesale distributors. In March 1996, the Company acquired 49% of CCC's
outstanding common stock for $1.5 million in cash, bringing the consolidated
ownership interest in CCC to approximately 87%. The acquisition has been
accounted for under the purchase method. The Company had accounted for its
original 20% investment in CCC under the cost method. The operating results of
CCC are not significant to the consolidated results of the Company.
 
     At the time of the acquisition, AmeriServ (through a wholly owned holding
company) effectively owned approximately 47% of the outstanding common stock of
Harry H. Post Company (Post). Post was an operating division of AmeriServ, also
engaged in system foodservice distribution. As part of the acquisition, the
Company effectively acquired approximately 44% of the outstanding common stock
of Post. The Company has accounted for this investment under the equity method.
In November of 1996, the Company sold its interest in Post to NEHC for $2.5
million in preferred stock, which approximated the carrying value of the equity
investment. As a result of other concurrent transactions, NEHC owns 93.6% of the
outstanding common stock of Post.
 
     At the time of the acquisition, both the Company and AmeriServ owned
minority interests in the common stock of Independent Distributors of America
(IDA), a nonprofit cooperative providing purchasing services to the Company and
AmeriServ as well as other foodservice distributors. As a result of the
acquisition, on a consolidated basis, the Company owns 40% of the outstanding
stock of IDA and accounts for approximately 75% of IDA's purchasing activity.
IDA arranges large-quantity pricing from food and supply vendors on behalf of
its stockholders. As part of their cooperative function, IDA receives volume
rebates from vendors for purchases made by the stockholders of IDA. IDA remits
those rebates to its stockholders, net of administrative fees, in proportion to
each stockholder's purchases from each vendor. The investment in IDA is
accounted for using the equity method. Volume rebates received from IDA are
accounted for on the accrual basis. IDA volume rebates recognized by the Company
for the years ended December 31, 1994, December 30, 1995 and December 28, 1996
were $403, $488, and $1,761, respectively. The operating results of IDA are not
significant to the consolidated results of the Company.
 
3.  PROPERTY AND EQUIPMENT
 
     Property and equipment consist of the following:
 
<TABLE>
<CAPTION>
                                                             DECEMBER 30,     DECEMBER 28,
                                                                 1995             1996
                                                             ------------     ------------
                                                                    (IN THOUSANDS)
        <S>                                                  <C>              <C>
        Land...............................................    $     --         $  1,479
        Buildings and improvements.........................       2,379           10,036
        Delivery and automotive equipment..................       6,322           15,929
        Warehouse equipment................................       2,604            4,617
        Furniture, fixtures and equipment..................       3,413           11,842
        Construction in progress...........................          --            2,412
                                                                -------          -------
                                                                 14,718           46,315
        Less accumulated depreciation and amortization.....       7,806           12,478
                                                                -------          -------
                                                               $  6,912         $ 33,837
                                                                =======          =======
</TABLE>
 
                                      F-10
<PAGE>   119
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
4.  INTANGIBLE ASSETS
 
     Intangible assets consist of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                             DECEMBER 30,     DECEMBER 28,
                                                                 1995             1996
                                                             ------------     ------------
        <S>                                                  <C>              <C>
        Goodwill, less accumulated amortization of $2,823
          and $5,332.......................................    $ 17,187         $100,201
        Customer lists, deferred financing costs and other
          intangibles, less accumulated amortization of
          $6,076 and $8,370................................       3,002           22,250
                                                                -------          -------
                                                               $ 20,189         $122,451
                                                                =======          =======
</TABLE>
 
5.  LONG-TERM DEBT
 
     Long-term debt consists of the following:
 
<TABLE>
<CAPTION>
                                                             DECEMBER 30,     DECEMBER 28,
                                                                 1995             1996
                                                             ------------     ------------
                                                                    (IN THOUSANDS)
        <S>                                                  <C>              <C>
        Revolving credit facility under Bank Credit
          Agreement........................................    $ 21,779         $ 69,100
        Term loans under Credit Agreement..................      11,000           45,000
        Other notes payable................................          --            6,034
                                                                -------          -------
                                                                 32,779          120,134
        Capital lease obligations (see Note 7).............          --            9,771
                                                                -------          -------
                                                                 32,779          129,905
        Less current maturities............................          --            3,266
                                                                -------          -------
                                                               $ 32,779         $126,639
                                                                =======          =======
</TABLE>
 
     The weighted average interest rates on the outstanding bank borrowings at
December 30, 1995 and December 28, 1996, were 8.61% and 7.99%, respectively. The
Company paid Holberg a guarantee fee of $180,000, $180,000 and $14,000 in 1994,
1995 and 1996, respectively.
 
     In January 1996, in connection with the AmeriServ acquisition (see Note 2),
the Company refinanced its borrowings under a new Credit Agreement. The new
credit facility provided for borrowings of $25,000,000 and $20,000,000 under a
Term A and Term B loan, respectively, and up to $85,000,000 under a revolving
credit facility.
 
     In March 1997, the Credit Agreement was amended. The Amended and Restated
Credit Agreement (Current Agreement), provides for borrowings of $20,000,000 and
$30,000,000 under a Term A and Term B loan, respectively. The amount available
under the revolving credit facility was increased to $100,000,000. Borrowings
under the revolving credit facility are limited to percentages of eligible
accounts receivable and inventories, as defined, and are reduced for letters of
credit outstanding ($8,536,000 outstanding at December 28, 1996). The revolving
credit facility expires on January 25, 2001. The term loans mature in annual
installments through 2002. In addition, mandatory prepayments are required based
on excess cash flow, as defined, and proceeds from sales of assets or issuances
of shares of equity.
 
     Depending on leverage ratios, as defined in the Current Agreement, interest
on the revolving credit facility and the Term A loan is payable at LIBOR plus
 .75% to 2.5% or an alternate reference rate plus 0% to 1.25% as selected by the
Company. Interest on the Term B loan is payable at LIBOR plus 2.75% to 3.00% or
an alternate reference rate plus 1.5% to 1.75%, as selected by the Company. The
alternate rate is the higher of
 
                                      F-11
<PAGE>   120
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
the federal funds rate plus .50% and the prime rate, as defined. A commitment
fee of .25% to .50% is payable on the unutilized revolving line of credit.
 
     Borrowings under the Current Agreement are collateralized by substantially
all the assets of the Company. The Current Agreement contains various
restrictive covenants with respect to additional borrowings, acquisitions and
dispositions of assets, rental liabilities, dividends, transactions with
affiliates and certain financial ratios and requirements.
 
     Other notes payable represent indebtedness assumed in the acquisition of
AmeriServ and consist primarily of subordinated term notes payable to former
stockholders of companies acquired by AmeriServ. These notes mature in 1999 and
bear interest ranging from 8.5% to 10.0%.
 
     In February 1996, the Company entered into an interest rate swap agreement
under which the Company receives a variable rate on a notional amount of
$30,000,000 based on three-month LIBOR and pays a fixed rate of 5.05% through
March 1, 1999. In March 1996, the Company entered into two additional interest
rate swap agreements under which the Company receives a variable rate on a
notional amount of $30,000,000 based on three-month LIBOR and pays a fixed rate
of 5.995% through March 26, 1999. The swap agreements effectively change a
portion of the Company's interest rate exposure from a floating rate to a fixed
rate. In August 1996, the Company entered into an interest rate cap agreement on
a notional amount of $5,000,000. The interest rate cap sets the maximum LIBOR
rate at 9% through August 1999. The initial cost of the interest rate cap
agreement is amortized over the term of the agreement. The counterparties to the
interest rate swap agreements are large financial institutions. Credit loss from
counterparty nonperformance is not anticipated. Net settlements are accrued over
the term of the swap agreements as an adjustment to interest expense.
 
     Aggregate annual principal payments (excluding capital leases) required as
of December 28, 1996, are as follows (in thousands):
 
<TABLE>
<CAPTION>
                                FISCAL YEAR ENDING
                --------------------------------------------------
                <S>                                                 <C>
                1997..............................................  $    933
                1998..............................................     7,968
                1999..............................................     8,833
                2000..............................................     6,450
                2001..............................................    80,625
                Thereafter........................................    15,325
                                                                    --------
                                                                    $120,134
                                                                    ========
</TABLE>
 
6.  STOCKHOLDER'S EQUITY
 
     The authorized capital of the Company consists of 2,000 shares of common
stock at a par value of $10; 765 shares of senior nonconvertible, nonvoting
preferred stock with a liquidation preference of $50,000 per share and
cumulative dividends at a rate of $6,250 per share; 150 shares of Series $50,000
par value nonconvertible, nonvoting preferred stock with a liquidation
preference of $50,000 per share and cumulative dividends at a rate of $5,500 per
share; and 400 shares of Series $25,000 par value nonconvertible, nonvoting
preferred stock with a liquidation preference of $25,000 per share and
cumulative dividends at a rate of $2,375 per share. In connection with the
AmeriServ acquisition, the Company issued 600 shares of senior nonconvertible
preferred stock for $30,000,000. In addition, the $50,000 and $25,000 series
preferred stock outstanding at December 30, 1995 was modified to be expressly
subordinate to the new issue, as well as to be nonconvertible. Accumulated
dividends in arrears at December 28, 1996 are $5,030,000.
 
                                      F-12
<PAGE>   121
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
7.  LEASE COMMITMENTS
 
     The Company has noncancelable commitments under both capital and long-term
operating leases, primarily for office and warehouse facilities, transportation
and office equipment. The leases often contain fixed escalation features,
purchase and renewal options and provisions for payment of certain expenses by
the Company. Rent expense was approximately $5,408,000, $5,709,000 and
$13,757,000 (including contingent rentals based on miles driven) for the years
ended December 31, 1994, December 30, 1995 and December 28, 1996, respectively.
 
     The Company leases a warehouse and office facility in Waukesha, Wisconsin
from an affiliated partnership owned by certain former shareholders of an
acquired company for approximately $810,000 per year through May 31, 2008.
 
     On February 9, 1995, HWPI exercised the Company's option to purchase a
leased warehouse and office facility in Omaha, Nebraska. The Company will lease
the facility from HWPI for a fixed term of 13 years. Under the terms of the
lease, rent is $500,000 for the first 5-year period of the lease, and includes
fixed escalation provisions for the 8 years thereafter. The lease contains no
renewal or purchase options and the Company is responsible for all facility
expenses. In connection with the lease, the Company paid HWPI a security deposit
of $750,000, which is included in other noncurrent assets in the accompanying
consolidated balance sheets.
 
     Property and equipment include the following amounts under capital leases
at December 28, 1996 (in thousands):
 
<TABLE>
        <S>                                                                  <C>
        Delivery and automotive equipment..................................  $ 8,358
        Furniture, fixtures and equipment..................................    3,487
                                                                             -------
                                                                              11,845
        Less accumulated amortization......................................    1,741
                                                                             -------
        Property and equipment under capital leases, net...................  $10,104
                                                                             =======
</TABLE>
 
     The following is a schedule of aggregate future minimum lease payments
(excluding contingent rentals) required under terms of the aforementioned leases
at December 28, 1996 (in thousands):
 
<TABLE>
<CAPTION>
                                                                  CAPITAL     OPERATING
                           FISCAL YEAR ENDING                     LEASES       LEASES
        --------------------------------------------------------  -------     --------
        <S>                                                       <C>         <C>
        1997....................................................  $ 3,347     $  9,414
        1998....................................................    2,398        9,389
        1999....................................................    2,064        9,429
        2000....................................................    1,656        8,667
        2001....................................................    1,246        7,646
        Thereafter..............................................    2,656       69,080
                                                                  -------     --------
        Total...................................................   13,367     $113,625
                                                                              ========
        Less amount representing interest.......................    3,596
                                                                  -------
        Present value of net minimum lease commitments..........  $ 9,771
                                                                  =======
</TABLE>
 
                                      F-13
<PAGE>   122
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
8.  INCOME TAXES
 
     The provision for income taxes consists of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                                        YEAR ENDED
                                                        ------------------------------------------
                                                        DECEMBER 31,   DECEMBER 30,   DECEMBER 28,
                                                            1994           1995           1996
                                                        ------------   ------------   ------------
    <S>                                                 <C>            <C>            <C>
    Current:
      Federal.........................................     $  908         $  437         $1,104
      State...........................................         80             98            196
                                                           ------         ------         ------
                                                              988            535          1,300
    Deferred..........................................       (465)            48             --
                                                           ------         ------         ------
                                                           $  523         $  583         $1,300
                                                           ======         ======         ======
</TABLE>
 
     The provision for income taxes differs from the amount computed by applying
the federal statutory rate of 34% to income before income taxes, as follows (in
thousands):
 
<TABLE>
<CAPTION>
                                                                      YEAR ENDED
                                                    ----------------------------------------------
                                                    DECEMBER 31,     DECEMBER 30,     DECEMBER 28,
                                                        1994             1995             1996
                                                    ------------     ------------     ------------
    <S>                                             <C>              <C>              <C>
    Provision at statutory rate...................     $  226           $  370           $1,298
    State income taxes, net of federal tax                 53               66              130
      benefit.....................................
    Nondeductible goodwill........................        167              167              758
    Equity in earnings of unconsolidated                   --               --             (644)
      subsidiary..................................
    Other.........................................         77              (20)            (242)
                                                       ------           ------           ------
    Provision for income taxes....................     $  523           $  583           $1,300
                                                       ======           ======           ======
</TABLE>
 
     The components of the Company's deferred income tax assets and liabilities
are as follows (in thousands):
 
<TABLE>
<CAPTION>
                                                                 DECEMBER 30,     DECEMBER 28,
                                                                     1995             1996
                                                                 ------------     ------------
    <S>                                                          <C>              <C>
    Deferred income tax liabilities:
      Property and equipment...................................     $  380          $     --
      Intangible assets other than nondeductible goodwill......        582             7,974
      Other....................................................         38                --
                                                                    ------          --------
         Total deferred tax liabilities........................      1,000             7,974
    Deferred income tax assets:
      Allowances and reserves..................................        682             3,155
      Property and equipment...................................         --             1,701
      Accrued liabilities......................................        321             9,045
      Federal net operating loss carryforwards.................         --            10,566
      Other....................................................        136                --
                                                                    ------          --------
                                                                     1,139            24,467
      Valuation allowance for deferred tax assets..............       (139)          (16,493)
                                                                    ------          --------
         Total deferred tax assets.............................      1,000             7,974
                                                                    ------          --------
    Net deferred tax asset.....................................     $   --          $     --
                                                                    ======          ========
</TABLE>
 
                                      F-14
<PAGE>   123
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Under the Company's tax sharing agreement with Holberg, no current tax
benefit is provided for those entities within the Company with current operating
losses. As of December 28, 1996, the Company has net operating loss
carryforwards of $27,000,000, including $11,000,000 of losses incurred by
AmeriServ prior to its acquisition, which are subject to limitation under
Sections 382 and 1504 of the Internal Revenue Code. Under those Sections, after
a change of control, which occurred on January 25, 1996, with respect to
AmeriServ, no more than approximately $2,000,000 of operating loss carryforwards
incurred by AmeriServ prior to that date will be available annually and only to
the extent of future separate taxable income of AmeriServ during the permitted
carryover period.
 
     The $11,000,000 separate return net operating loss carryforwards of
AmeriServ will expire in 2007 to 2010. The $16,000,000 balance of net operating
loss carryforwards of the Company will expire in 2011. As of its acquisition by
the Company, AmeriServ had net operating losses and other deferred tax benefits
(the Acquired Tax Attributes) of $46,000,000, which was entirely offset by a
valuation reserve. Goodwill will be reduced to the extent of any tax benefit
realized from the Acquired Tax Attributes.
 
9.  BENEFIT PLANS
 
     The Company and its subsidiaries have four 401(k) retirement savings plans
covering substantially all union and nonunion employees under which eligible
participants may elect to contribute a specified percentage of their earnings,
subject to certain limitations. The Company matches the contributions of
participating employees on the basis of percentages specified in the respective
plans. At its discretion, the Company may also elect to make a profit-sharing
contribution to the nonunion plans. Company contributions charged to operations
under the plans was approximately $67,000, $109,000 and $515,000 for the years
ended December 31, 1994, December 30, 1995 and December 28, 1996, respectively.
 
10.  OTHER RELATED-PARTY TRANSACTIONS
 
     The current amounts due from/to Holberg represent interest-bearing advances
which are made in the normal course of business as part of the cash management
strategy of Holberg. The note receivable from Holberg bears interest at 5% and
is due January 1, 2007.
 
     The Company participates in a self-insured group casualty (including
workers' compensation and auto liability) risk program with an affiliate, which
determines the insurance expenses to be allocated to the Company. In fiscal year
1994 and 1995, the affiliate paid $1,694,000 and $1,128,000 of the Company's
casualty insurance expense, respectively. In addition, the affiliate paid
$378,000 of the health insurance expenses of the Company in 1995. These payments
have been charged to operations and reflected as contributed capital in the
accompanying consolidated financial statements. In connection with the insurance
program, the Company placed a deposit with an affiliate for insurance collateral
purposes of $2,480,000 as of December 28, 1996, which is included in prepaid
expenses and other current assets in the accompanying 1996 consolidated balance
sheet.
 
     During 1995, distribution, selling and administrative expenses include
$554,000 for certain expenses, including salary, severance, relocation and
computer systems costs, which arose as a result of initiatives directed by
Holberg.
 
     Interest income from Holberg and an affiliate of approximately $533,000,
$749,000 and $528,000 in fiscal 1994, 1995 and 1996, respectively, represents
interest on the advances and note receivable from Holberg and interest on the
insurance deposits with an affiliate, less the guarantee fee to Holberg.
 
                                      F-15
<PAGE>   124
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
11.  SUBSEQUENT EVENT (UNAUDITED)
 
     On May 23, 1997, NEHC entered into a definitive agreement to acquire, in an
asset purchase transaction, the U.S. and Canadian operations of the PFS division
of PepsiCo, Inc. for $830 million in cash, subject to adjustment, and assumption
of certain liabilities (the Acquisition). PFS is engaged in the distribution of
food products and supplies to franchised and company-owned restaurants in
PepsiCo, Inc.'s Pizza Hut, Taco Bell and KFC systems. PepsiCo has announced its
intentions to pursue a spin-off of its restaurant operations. The U.S. and
Canadian operations of PFS posted revenues of $3.4 billion for the fiscal year
ended December 28, 1996. The effective date of the Acquisition was June 11,
1997, the end of PFS's second quarter. The table below reflects the estimated
current value of the net assets acquired from PFS (the final purchase price
allocation will be based upon a final determination of the fair value of the net
assets acquired) (in thousands):
 
<TABLE>
        <S>                                                                <C>
        Accounts receivable..............................................  $ 323,750
        Inventories......................................................     86,110
        Property and equipment...........................................     72,542
        Goodwill.........................................................    585,300
        Other assets.....................................................      1,415
        Accounts payable.................................................   (172,502)
        Accrued liabilities..............................................    (46,615)
        Restructuring reserves...........................................    (20,000)
                                                                            --------
        Note payable to PepsiCo, Inc. ...................................  $ 830,000
                                                                            ========
</TABLE>
 
     The consolidated balance sheet of the Company as of June 28, 1997 includes
the current value of the net assets acquired from PFS as of June 11, 1997. The
restructuring reserves of $20,000,000 were included in the acquisition cost
allocation in connection with the Company's business plan to integrate the
operations of PFS. The reserves represent the accruals for costs to be incurred
by the Company related to the termination of redundant administrative and
operating employees ($4,000,000); lease termination costs in connection with the
closing of duplicative distribution centers and administrative facilities which
will not be used by the Company ($15,000,000) and certain other costs to exit
PFS activities ($1,000,000). It is anticipated that the integration activities
will be substantially completed during 1998. The final purchase price is subject
to a negotiated price adjustment for working capital. The operations of PFS for
the period from June 12, 1997 through June 28, 1997 will be included in the
third quarter results of operations of the Company.
 
   
     In connection with the Acquisition, on July 11, 1997, the Company (i)
issued $500 million principal amount of 10 1/8% Senior Subordinated Notes due
2007 in a Rule 144A private placement, (ii) entered into a $355 million senior
credit facility, (iii) entered into a $250 million accounts receivable program,
whereby the Company transfers, on a daily basis, all trade receivables generated
by the Company to a wholly-owned, special purpose bankruptcy-remote subsidiary,
(iv) received an equity contribution of $130 million from NEHC, (v) acquired the
remaining 6.4% of the outstanding common stock of Post from the minority
stockholder and the capital stock of Post was transferred to the Company from
NEHC, and (vi) paid in full the $830 million note payable to PepsiCo, Inc. In
addition, on October 15, 1997 the Company issued $350 million principal amount
of 8 7/8% Senior Notes due 2006 in a Rule 144A private placement. The Company
used the proceeds to repay term loans of $205 million outstanding under the
senior credit facility and to pay expenses of the offering and to provide
additional working capital of approximately $134 million.
    
 
                                      F-16
<PAGE>   125
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     The following unaudited pro forma results of operations for the year ended
December 28, 1996 and the six months ended June 29, 1996 and June 28, 1997,
respectively, assume the acquisition of PFS and the related transactions
discussed above occurred at the beginning of each period presented (in
thousands):
 
<TABLE>
<CAPTION>
                                                                     SIX MONTHS ENDED
                                                                 ------------------------
                                                  YEAR ENDED      JUNE 29,      JUNE 28,
                                                     1996           1996          1997
                                                  ----------     ----------    ----------
        <S>                                       <C>            <C>           <C>
        Net sales...............................  $4,874,980     $2,243,750    $2,301,244
        Net loss................................      (1,909)        (7,171)       (6,257)
</TABLE>
 
     This pro forma information does not purport to be indicative of the results
that actually would have been obtained if the combined operations had been
conducted during the periods presented and is not intended to be a projection of
future results.
 
12.  SUBSIDIARY GUARANTORS
 
     The Company's subsidiaries fully, unconditionally, jointly and severally
guarantee the notes issued in the private placements discussed in Note 11. The
guarantor subsidiaries are direct or indirect wholly owned subsidiaries of the
Company and the Company and the guarantor subsidiaries conduct substantially all
of the operations of the Company and its subsidiaries on a consolidated basis.
Separate financial statements of the guarantor subsidiaries are not separately
presented because, in the opinion of management, such financial statements are
not material to investors.
 
     The following is summarized combined financial information (in accordance
with Rule 1-02(bb) of Regulation S-X) for the guarantor subsidiaries of the
Company (in thousands):
 
<TABLE>
<CAPTION>
                                                       DECEMBER 28,    JUNE 29,   JUNE 28,
                                                           1996          1996       1997
                                                       -------------   --------   --------
                                                                           (UNAUDITED)
        <S>                                            <C>             <C>        <C>
        Current assets................................   $  63,910     $ 78,232   $ 80,527
        Current liabilities...........................      78,961       94,159     92,807
        Non current assets............................      31,772       33,695     37,357
        Non current liabilities.......................       5,495       14,272      7,740
</TABLE>
 
<TABLE>
<CAPTION>
                                                                        SIX MONTHS ENDED
                                                                       -------------------
                                                        YEAR ENDED     JUNE 29,   JUNE 28,
                                                           1996          1996       1997
                                                       -------------   --------   --------
                                                                           (UNAUDITED)
        <S>                                            <C>             <C>        <C>
        Net sales.....................................   $ 820,882     $364,981   $468,445
        Gross profit..................................      90,175       36,941     45,478
        Net income (loss).............................         956          127       (452)
</TABLE>
 
     Summarized combined financial information for the years ended December 31,
1994 and December 30, 1995 are not presented because there were no guarantor or
non-guarantor subsidiaries of the Company in those periods.
 
     On July 11, 1997 the Company established an unconsolidated special purpose
bankruptcy-remote subsidiary which purchases on a revolving basis substantially
all trade receivables generated by the Company. The subsidiary is not a
guarantor of the notes issued in either of the private placements described in
Note 11. The Company sold trade receivables of approximately $380 million to
this non-guarantor subsidiary on July 11, 1997.
 
                                      F-17
<PAGE>   126
 
             REPORT OF KPMG PEAT MARWICK LLP, INDEPENDENT AUDITORS
 
The Management of PFS
(A Division of PepsiCo, Inc. Held for Sale):
 
     We have audited the accompanying balance sheets of PFS (A Division of
PepsiCo, Inc. Held for Sale) as of December 27, 1995 and December 25, 1996, and
the related statements of income, divisional equity, and cash flows for each of
the years in the three-year period ended December 25, 1996. These financial
statements are the responsibility of the management of PFS. Our responsibility
is to express an opinion on these financial statements based on our audits.
 
     We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audits to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
     In our opinion, the financial statements referred to above present fairly,
in all material respects, the financial position of PFS as of December 27, 1995
and December 25, 1996, and the results of its operations and its cash flows for
each of the years in the three-year period ended December 25, 1996, in
conformity with generally accepted accounting principles.
 
                                          KPMG PEAT MARWICK LLP
 
Dallas, Texas
April 18, 1997
 
                                      F-18
<PAGE>   127
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                                 BALANCE SHEETS
 
<TABLE>
<CAPTION>
                                                          DECEMBER 27,     DECEMBER 25,      JUNE 11,
                                                              1995             1996            1997
                                                          ------------     ------------     -----------
                                                                                            (UNAUDITED)
                                                                                            -----------
                                                                         (IN THOUSANDS)
<S>                                                       <C>              <C>              <C>
                                                ASSETS
Current assets:
  Cash..................................................    $    203         $  1,625        $       32
  Receivables:
  Franchisees and licensees, net of allowance for
     doubtful accounts of $11,941 in 1995 and $7,733 in
     1996...............................................     115,004          117,729           132,679
  Affiliates............................................     206,658          162,485           191,006
  Inventories...........................................     101,767           94,418            86,068
  Prepaid expenses and other current assets.............       1,877            4,690             5,915
  Deferred income taxes (note 7)........................      10,105           10,629             9,975
                                                           ---------        ---------         ---------
          Total current assets..........................     435,614          391,576           425,675
  Property and equipment, net (notes 3 and 6)...........      80,351           87,017            82,460
  Other assets..........................................         323              328               320
                                                           ---------        ---------         ---------
                                                            $516,288         $478,921        $  508,455
                                                           =========        =========         =========
                                   LIABILITIES AND DIVISIONAL EQUITY
Current liabilities:
  Accounts payable -- trade.............................    $196,695         $170,611        $  200,026
  Accrued liabilities (note 7)..........................      79,512           79,728            71,395
  Advances from Parent and affiliates, net (note 4).....     122,957          108,257           125,282
                                                           ---------        ---------         ---------
          Total current liabilities.....................     399,164          358,596           396,703
Other liabilities and deferred credits (notes 6 and
  9)....................................................      23,449           22,400            20,568
Deferred income taxes (note 7)..........................       5,096            4,520             3,545
Divisional equity (note 4)..............................      88,579           93,405            87,639
Commitments (note 6)
                                                           ---------        ---------         ---------
                                                            $516,288         $478,921        $  508,455
                                                           =========        =========         =========
</TABLE>
 
                See accompanying notes to financial statements.
 
                                      F-19
<PAGE>   128
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                              STATEMENTS OF INCOME
 
<TABLE>
<CAPTION>
                                                 YEARS ENDED                      TWENTY-FOUR WEEKS ENDED
                                 --------------------------------------------    -------------------------
                                 DECEMBER 28,    DECEMBER 27,    DECEMBER 25,     JUNE 12,       JUNE 11,
                                     1994            1995            1996           1996           1997
                                  (53 WEEKS)      (52 WEEKS)      (52 WEEKS)            (UNAUDITED)
                                                              (IN THOUSANDS)
<S>                              <C>             <C>             <C>             <C>            <C>
Sales:
  Affiliates (note 4)..........   $2,378,963      $2,463,464      $2,292,423     $1,058,666     $  957,528
  Franchisees and licensees....      905,874         999,988       1,136,201        497,003        544,425
                                  ----------      ----------      ----------       --------       --------
                                   3,284,837       3,463,452       3,428,624      1,555,669      1,501,953
  Less discounts and
     allowances................        5,000           4,508           6,538          3,194          3,608
                                  ----------      ----------      ----------       --------       --------
          Net sales............    3,279,837       3,458,944       3,422,086      1,552,475      1,498,345
                                  ----------      ----------      ----------       --------       --------
Costs and expenses:
  Cost of sales and
     operating.................    3,155,422       3,331,866       3,297,381      1,498,587      1,443,274
  General and administrative
     (notes 4, 6 and 8)........       37,515          47,606          44,962         21,564         20,330
                                  ----------      ----------      ----------       --------       --------
                                   3,192,937       3,379,472       3,342,343      1,520,151      1,463,604
                                  ----------      ----------      ----------       --------       --------
          Income from
            operations.........       86,900          79,472          79,743         32,324         34,741
Interest expense to Parent
  (note 4).....................       12,934          17,613          15,566          7,102          8,041
                                  ----------      ----------      ----------       --------       --------
          Income before income
            taxes..............       73,966          61,859          64,177         25,222         26,700
Provision for income taxes
  (note 7).....................       28,874          23,844          24,597          9,928          9,924
                                  ----------      ----------      ----------       --------       --------
          Net income...........   $   45,092      $   38,015      $   39,580     $   15,294     $   16,776
                                  ==========      ==========      ==========       ========       ========
</TABLE>
 
                See accompanying notes to financial statements.
 
                                      F-20
<PAGE>   129
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                        STATEMENTS OF DIVISIONAL EQUITY
 
<TABLE>
<CAPTION>
                                                                                 (IN THOUSANDS)
                                                                                 --------------
<S>                                                                              <C>
Divisional equity at December 29, 1993.........................................     $100,146
Transfers to Advances from Parent and affiliates, net (note 4).................      (59,531)
Net income.....................................................................       45,092
                                                                                    --------
Divisional equity at December 28, 1994.........................................       85,707
Transfers to Advances from Parent and affiliates, net (note 4).................      (35,143)
Net income.....................................................................       38,015
                                                                                    --------
Divisional equity at December 27, 1995.........................................       88,579
Transfers to Advances from Parent and affiliates, net (note 4).................      (34,754)
Net income.....................................................................       39,580
                                                                                    --------
Divisional equity at December 25, 1996.........................................       93,405
Transfers to Advances from Parent and affiliates, net (note 4)(unaudited)......      (22,542)
Net income (unaudited).........................................................       16,776
                                                                                    --------
Divisional equity at June 11, 1997 (unaudited).................................     $ 87,639
                                                                                    ========
</TABLE>
 
                See accompanying notes to financial statements.
 
                                      F-21
<PAGE>   130
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                            STATEMENTS OF CASH FLOWS
 
<TABLE>
<CAPTION>
                                                          YEARS ENDED
                                           ------------------------------------------    TWENTY-FOUR WEEKS
                                                                                               ENDED
                                           DECEMBER 28,   DECEMBER 27,   DECEMBER 25,   -------------------
                                               1994           1995           1996
                                           ------------   ------------   ------------   JUNE 12,   JUNE 11,
                                            (53 WEEKS)     (52 WEEKS)     (52 WEEKS)      1996       1997
                                                                                        --------   --------
                                                                    (IN THOUSANDS)          (UNAUDITED)
<S>                                        <C>            <C>            <C>            <C>        <C>
Cash flows -- operating activities:
  Net income..............................   $ 45,092       $ 38,015       $ 39,580     $ 15,294   $ 16,776
  Adjustments to reconcile net income to
     net cash provided by operating
     activities:
     Depreciation and amortization........     17,053         18,764         19,830        8,819      8,814
     Loss on sale of property and
       equipment..........................      1,788          2,324          1,065           72       (209)
     Deferred income taxes................     (6,800)        (3,075)        (1,100)        (274)      (321)
     Change in assets and liabilities:
       Receivables........................    (22,614)       (22,051)        41,448       (6,769)   (43,471)
       Inventories........................      4,839         (5,046)         7,349        8,429      8,350
       Accounts payable...................      9,524         (2,347)       (26,084)      (8,519)    29,415
       Accrued liabilities................     13,105         (4,672)           216      (11,278)    (8,333)
       Other..............................      2,730          7,668         (3,867)      (4,877)    (3,049)
                                              -------        -------        -------      -------    -------
          Net cash provided by operating
            activities....................     64,717         29,580         78,437          897      7,972
                                              -------        -------        -------      -------    -------
Cash flows -- investing activities:
  Additions to property and equipment.....    (21,310)       (25,245)       (28,771)     (14,214)   (12,291)
  Transfers of property and equipment to
     affiliates...........................         --             --             --           --      7,338
  Proceeds from sale of property and
     equipment............................      1,047            857          1,210        1,032        905
                                              -------        -------        -------      -------    -------
          Net cash used for investing
            activities....................    (20,263)       (24,388)       (27,561)     (13,182)    (4,048)
                                              -------        -------        -------      -------    -------
Cash flows -- financing
  activities -- (repayment of)/additions
  to advances from Parent and affiliates,
  net.....................................    (44,360)        (5,163)       (49,454)      12,661     (5,517)
                                              -------        -------        -------      -------    -------
  Net increase (decrease) in cash.........         94             29          1,422          376     (1,593)
  Cash at beginning of period.............         80            174            203          203      1,625
                                              -------        -------        -------      -------    -------
  Cash at end of period...................   $    174       $    203       $  1,625     $    579   $     32
                                              =======        =======        =======      =======    =======
</TABLE>
 
     During 1994, 1995, and 1996 PFS made the following transfers to Parent
through the intercompany account:
 
<TABLE>
<CAPTION>
                                                         1994        1995        1996
                                                        -------     -------     -------
        <S>                                             <C>         <C>         <C>
        State income tax..............................  $ 4,135     $ 3,808     $ 3,475
                                                        =======     =======     =======
        Federal income tax............................  $18,876     $19,887     $18,800
                                                        =======     =======     =======
        Interest on advances..........................  $12,994     $17,613     $15,566
                                                        =======     =======     =======
        Divisional equity reclassifications...........  $59,531     $35,143     $34,754
                                                        =======     =======     =======
</TABLE>
 
                See accompanying notes to financial statements.
 
                                      F-22
<PAGE>   131
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                         NOTES TO FINANCIAL STATEMENTS
                    DECEMBER 27, 1995 AND DECEMBER 25, 1996
                                 (IN THOUSANDS)
 
(1)  GENERAL AND BASIS OF PRESENTATION
 
     PFS (A Division of PepsiCo, Inc. Held for Sale) ("PFS") operates as a
division of PepsiCo, Inc. ("Parent") and has no separate legal status or
existence. In January 1997, the Parent announced its intent to spin off its
restaurant business. Concurrent with this announcement, the Parent also
announced that it would explore the possible sale of PFS. The accompanying
financial statements present the business of PFS which is being held for sale.
Accordingly, they include only the assets, liabilities and results of operations
of the PFS business to be sold. The principal nature of this business is to
provide food, equipment, and supply items primarily to Taco Bell, Pizza Hut and
KFC restaurants, which restaurants are either owned or franchised by the Parent
in both the United States and Canada. The Division also has other transactions
with the Parent and affiliates of the Parent ("Affiliates") (notes 4, 5, 7, 8
and 9). PFS' fiscal year ends on the last Wednesday in December and, as a
result, a fifty-third week is added every five or six years. The fiscal year
ended December 28, 1994 consisted of 53 weeks.
 
     The financial statements of the Company as of June 11, 1997 and for the
periods ended June 12, 1996 and June 11, 1997 are unaudited, but in the opinion
of management reflect all adjustments (consisting only of normal recurring
accruals) which are necessary for a fair statement of the results of the interim
periods presented. Results for interim periods are not necessarily indicative of
the results to be expected for a full year or for periods which have been
previously reported.
 
(2)  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
  (a) Inventories
 
     Inventories are valued at the lower of cost, as determined by the first-in,
first-out ("FIFO") method, or net realizable value.
 
  (b) Income Taxes
 
     PFS is included in the consolidated federal income tax return of the
Parent. For financial reporting purposes, federal income taxes are computed on a
separate return basis. State income taxes are computed at a composite rate (6.3%
in 1994 and 5.8% in 1995 and 1996) based upon actual taxes incurred by the
Parent on behalf of the Division.
 
     PFS accounts for income taxes using the asset and liability method. Under
the asset and liability method of accounting for income taxes, deferred tax
assets and liabilities are recognized for the future tax consequences
attributable to differences between the financial statement carrying amounts of
existing assets and liabilities and their respective tax bases. Deferred tax
assets and liabilities are measured using enacted tax rates expected to apply to
taxable income in the years in which those temporary differences are expected to
be recovered or settled. The effect on deferred tax assets and liabilities of a
change in tax rates is recognized in income in the period that includes the
enactment date.
 
  (c) Property and Equipment
 
     Property and equipment are stated at cost less accumulated depreciation.
Depreciation and amortization are calculated on a straight-line basis over the
estimated useful lives of the assets, generally 3 to 10 years.
 
                                      F-23
<PAGE>   132
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
  (d) Use of Estimates
 
     The preparation of the financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from those estimates.
 
(3)  PROPERTY AND EQUIPMENT
 
     Property and equipment at December 27, 1995 and December 25, 1996 is
summarized as follows:
 
<TABLE>
<CAPTION>
                                                                   1995         1996
                                                                 --------     --------
        <S>                                                      <C>          <C>
        Land...................................................  $    756     $    756
        Transportation equipment...............................    81,741       87,039
        Warehouse and office equipment.........................    33,654       38,916
        Buildings and leasehold improvements ..................    38,490       46,651
        Construction in progress...............................     2,656        2,937
        Leased computer and material handling equipment........     5,712        5,750
                                                                 --------     --------
                                                                  163,009      182,049
        Less accumulated depreciation and amortization.........    82,658       95,032
                                                                 --------     --------
                                                                 $ 80,351     $ 87,017
                                                                 ========     ========
</TABLE>
 
(4)  RELATED PARTY TRANSACTIONS
 
     The Parent provides certain corporate general and administrative services
to PFS, including legal, treasury and benefits administration, among others. The
Company estimates the costs of these services to be approximately $1,100 based
on management's assessment of the relative benefit received from the Parent for
each of the years 1994, 1995 and 1996. The Company believes this method is
reasonable and inclusion of such costs would not have a material impact on the
accompanying financial statements.
 
     Transactions with the Parent include utilization of cash management
services under which net cash balances of PFS are transferred to or provided by
the Parent daily. In addition, the Parent provides payments under its incentive
compensation plans to certain key employees of PFS.
 
     In 1994, 1995 and 1996, respectively, approximately 29%, 28% and 27% of the
gross sales of PFS were to restaurants owned by Pizza Hut, Inc., 31%, 31% and
28% of gross sales were to restaurants owned by Taco Bell Corp., and 13%, 11%
and 12% of gross sales were to restaurants owned by KFC Corporation.
 
     PFS and the Parent have agreed to reclassify amounts between advances and
divisional equity in order to maintain a preestablished debt to equity ratio, as
defined, as part of the agreements between PFS and Pizza Hut, Inc. and its
franchisees.
 
     Advances from Parent and Affiliates bear interest at the prime rate (8.25%
at December 25, 1996) and are not subject to stated repayment terms.
Accordingly, such advances are classified as current liabilities in the
accompanying balance sheets. The carrying amount of Advances from the Parent and
Affiliates at December 27, 1995 and December 25, 1996 approximates the fair
value since the borrowings bear interest at current market rates.
 
                                      F-24
<PAGE>   133
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
(5)  PROFIT LIMITATION
 
     "Gross profit" and "net pretax profit" on certain sales of PFS to Pizza Hut
restaurants, as defined in the agreements with Pizza Hut, Inc. and its
franchisees, are limited to amounts not to exceed 14% and 2.5% of sales,
respectively. Such limitations apply only to sales of food, paper products, and
similar restaurant supplies and exclude other nonfood items such as furnishings,
interior and exterior decor items, and equipment. As a result of the profit
limitation, sales are reported net of $3,039, $4,449 and $5,249 in 1994, 1995
and 1996, respectively, for distributions to Pizza Hut, Inc. and its
franchisees.
 
(6)  LEASE COMMITMENTS
 
     PFS occupies warehouse and office facilities under noncancellable operating
lease agreements expiring at various dates through 2006. Most of the leases
contain renewal options for periods ranging from one to five years, with rentals
generally equal to those stated for the initial term of the lease.
 
     PFS also rents transportation equipment under operating leases which
provide for both short-term and long-term rentals.
 
     Rental expense for the years ended December 28, 1994, December 27, 1995 and
December 25, 1996 is summarized as follows:
 
<TABLE>
<CAPTION>
                                                         1994        1995        1996
                                                        -------     -------     -------
        <S>                                             <C>         <C>         <C>
        Transportation equipment:
          Fixed rentals...............................  $   336     $   409     $   442
          Variable rentals............................    2,173       1,776       1,059
        Warehouse and office space....................    8,110       8,531      10,252
        Equipment.....................................    3,993       2,773       2,947
                                                        -------     -------     -------
                                                        $14,612     $13,489     $14,700
                                                        =======     =======     =======
</TABLE>
 
     The future minimum rental commitments as of December 25, 1996 for all
noncancellable operating transportation, warehouse, office, and other equipment
leases are as follows:
 
<TABLE>
                <S>                                                  <C>
                1997...............................................  $10,783
                1998...............................................    9,493
                1999...............................................    8,110
                2000...............................................    6,986
                2001...............................................    7,020
                Thereafter.........................................   17,027
                                                                     -------
                                                                     $59,419
                                                                     =======
</TABLE>
 
                                      F-25
<PAGE>   134
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
     PFS leases computer equipment and material handling equipment under capital
lease arrangements. The minimum lease payments as of December 25, 1996 for the
remainder of the lease periods are as follows:
 
<TABLE>
                <S>                                                     <C>
                1997..................................................  $692
                1998..................................................   118
                                                                        ----
                Total minimum lease payments..........................   810
                Less amount representing interest.....................    22
                                                                        ----
                Present value of net minimum lease payments...........   788
                Less current obligations..............................   673
                                                                        ----
                Long-term obligations.................................  $115
                                                                        ====
</TABLE>
 
     Included in property and equipment as of December 25, 1996 are assets
recorded under capital leases as follows:
 
<TABLE>
                <S>                                                   <C>
                Computer and material handling equipment............  $5,750
                Less accumulated amortization.......................   5,114
                                                                      ------
                                                                      $  636
                                                                      ======
</TABLE>
 
(7)  INCOME TAXES
 
     The provision for income taxes is comprised of the following:
 
<TABLE>
<CAPTION>
                                                         1994        1995        1996
                                                        -------     -------     -------
        <S>                                             <C>         <C>         <C>
        Current:
          Federal.....................................  $29,875     $24,227     $23,127
          State.......................................    5,799       2,692       2,570
        Deferred:
          Federal.....................................   (5,780)     (2,639)       (846)
          State.......................................   (1,020)       (436)       (254)
                                                        -------     -------     -------
                                                        $28,874     $23,844     $24,597
                                                        =======     =======     =======
</TABLE>
 
     The differences between the statutory and effective federal income tax
rates are as follows:
 
<TABLE>
<CAPTION>
                                                                  1994     1995     1996
                                                                  ----     ----     ----
        <S>                                                       <C>      <C>      <C>
        Statutory federal rate..................................   35%      35%      35%
        State income tax, net of federal benefit................    4        4        4
                                                                   --       --       --
          Effective rate........................................   39%      39%      39%
                                                                   ==       ==       ==
</TABLE>
 
     Federal income taxes currently payable to the Parent of $35,714 at December
27, 1995 and $36,441 at December 25, 1996 are included in accrued liabilities in
the accompanying balance sheets.
 
     The primary components of deferred taxes result from accelerated
depreciation methods, bad debt provisions and the deferral of certain expenses
related to postretirement benefits for tax purposes.
 
(8)  RETIREMENT PLANS
 
     PFS participates in two defined benefit noncontributory pension plans for
salaried and nonsalaried employees (the "Plans") which are administered directly
or indirectly by the Parent. Substantially all
 
                                      F-26
<PAGE>   135
 
                                      PFS
                  (A DIVISION OF PEPSICO, INC. HELD FOR SALE)
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
employees of the Division are covered by these Plans. PFS's participation is
accounted for as a multiemployer plan.
 
     Generally, benefits for salaried and nonsalaried employees are based on
years of service and the employees' highest consecutive five-year average annual
earnings. The Parent funds the Plans in amounts not less than the minimum
statutory funding requirements nor more than the maximum amount which can be
deducted for federal income tax purposes by the Parent. The Plans' assets
consist principally of equity securities, government and corporate debt
securities, and other fixed income obligations. Capital stock of the Parent
accounted for approximately 24% and 22% of the total market value of the
domestic Parent sponsored Plans' assets for 1995 and 1996.
 
     PFS was allocated pension expense of $1,211, $1,174 and $2,374 in 1994,
1995 and 1996, respectively.
 
(9)  POSTRETIREMENT BENEFITS OTHER THAN PENSIONS
 
     PFS participates in a postretirement benefit plan administered by the
Parent. The plan provides postretirement health care and life insurance benefits
to eligible retired U.S. employees. Employees who have 10 years of service and
attain age 55 while in service with the Division are eligible to participate in
the postretirement benefit plan. The plan in effect through 1994 was largely
noncontributory and was not funded. PFS accrues the cost of postretirement
benefits over the years employees provide services to the date of their full
eligibility for such benefits.
 
     Postretirement benefit expense amounted to $919, $481 and $1,047 in 1994,
1995 and 1996, respectively. The liability for postretirement benefits of $8,967
at December 25, 1995 and $9,962 at December 27, 1996 is included in other
liabilities and deferred credits in the accompanying balance sheets.
 
     Effective in 1994, certain features of the plan were amended to expand
retiree cost-sharing provisions and limit the Division's share of future
increases in health care costs.
 
                                      F-27
<PAGE>   136
 
               REPORT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
 
Board of Directors
AmeriServ Food Company
 
     We have audited the accompanying consolidated statements of operations,
stockholders' equity, and cash flows of AmeriServ Food Company (the Company) for
the years ended December 31, 1994 and December 30, 1995. These financial
statements are the responsibility of the Company's management. Our
responsibility is to express an opinion on these financial statements based on
our audits.
 
     We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
     In our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated results of operations and cash flows
of the Company for the years ended December 31, 1994 and December 30, 1995, in
conformity with generally accepted accounting principles.
 
                                          ERNST & YOUNG LLP
 
Dallas, Texas
March 22, 1996
 
                                      F-28
<PAGE>   137
 
                             AMERISERV FOOD COMPANY
 
                     CONSOLIDATED STATEMENTS OF OPERATIONS
 
<TABLE>
<CAPTION>
                                                                               YEAR ENDED
                                                                       ---------------------------
                                                                       DECEMBER 31,   DECEMBER 30,
                                                                           1994           1995
                                                                       ------------   ------------
                                                                             (IN THOUSANDS)
<S>                                                                    <C>            <C>
Net sales............................................................    $873,309       $939,096
Operating expenses:
  Cost of sales, including delivery and warehouse expenses...........     841,408        907,597
  Selling, general, and administrative...............................      19,314         20,209
  Depreciation.......................................................       2,778          2,768
  Amortization of goodwill and covenants not to compete..............         888            677
  Losses of divested operations......................................         313             --
                                                                         --------       --------
Total operating expenses.............................................     864,701        931,251
                                                                         --------       --------
Income from operations...............................................       8,608          7,845
Other expense:
  Interest expense...................................................       6,442          7,465
  Interest expense, related parties..................................         226            216
  Amortization of financing costs....................................         236            302
  Other expense, net.................................................          28          1,472
                                                                         --------       --------
Income (loss) before minority interest...............................       1,676         (1,610)
Minority interest....................................................           4             (2)
                                                                         --------       --------
Income (loss) before income taxes....................................       1,680         (1,612)
Income tax provision.................................................         108            270
                                                                         --------       --------
Income (loss) before extraordinary items.............................       1,572         (1,882)
Extraordinary gain on early extinguishment of debt...................         312             --
                                                                         --------       --------
Net income (loss)....................................................    $  1,884       $ (1,882)
                                                                         ========       ========
</TABLE>
 
                            See accompanying notes.
 
                                      F-29
<PAGE>   138
 
                             AMERISERV FOOD COMPANY
 
           CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY (DEFICIT)
 
<TABLE>
<CAPTION>
                                                   COMMON       ADDITIONAL
                                                    STOCK        PAID-IN       ACCUMULATED
                                                  PAR VALUE      CAPITAL         DEFICIT        TOTAL
                                                  ---------     ----------     -----------     -------
                                                                     (IN THOUSANDS)
<S>                                               <C>           <C>            <C>             <C>
Balance at January 1, 1994......................    $  25        $  8,742       $ (17,032)     $(8,265)
  Contribution of dividend promissory notes and
     accrued interest to equity.................       --           5,678              --        5,678
  Accretion of redemption value of Series A
     Redeemable Preferred Stock.................       --              --          (1,125)      (1,125)
  Net income....................................       --              --           1,884        1,884
                                                     ----         -------        --------      -------
Balance at December 31, 1994....................       25          14,420         (16,273)      (1,828)
  One for ten reverse stock split...............      (22)             22              --           --
  Accretion of redemption value of Series A
     Redeemable Preferred Stock.................       --              --            (675)        (675)
  Net loss......................................       --              --          (1,882)      (1,882)
                                                     ----         -------        --------      -------
Balance at December 30, 1995....................    $   3        $ 14,442       $ (18,830)     $(4,385)
                                                     ====         =======        ========      =======
</TABLE>
 
                            See accompanying notes.
 
                                      F-30
<PAGE>   139
 
                             AMERISERV FOOD COMPANY
 
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
 
<TABLE>
<CAPTION>
                                                                               YEAR ENDED
                                                                       ---------------------------
                                                                       DECEMBER 31,   DECEMBER 30,
                                                                           1994           1995
                                                                       ------------   ------------
                                                                             (IN THOUSANDS)
<S>                                                                    <C>            <C>
OPERATING ACTIVITIES
Net income (loss)....................................................   $    1,884     $   (1,882)
Adjustments to reconcile net income (loss) to net cash provided by
  operating activities:
  Depreciation.......................................................        2,778          2,768
  Amortization of goodwill and covenants not to compete..............          888            677
  Amortization of financing costs....................................          236            302
  Other non-cash expenses............................................           --          1,079
  Deferred income tax provision......................................         (347)            45
  Provision for doubtful accounts....................................          410            181
  Minority interest..................................................           (4)             2
  Extraordinary gain.................................................         (312)            --
  Changes in operating assets and liabilities:
     Accounts and other receivables..................................       (3,116)          (664)
     Inventories.....................................................       (5,929)        (2,880)
     Prepaid expenses and other......................................       (1,272)          (730)
     Accounts payable................................................       10,143          7,228
     Accrued liabilities.............................................           67           (844)
                                                                         ---------      ---------
Net cash provided by operating activities............................        5,426          5,282
                                                                         ---------      ---------
INVESTING ACTIVITIES
Acquisitions of businesses...........................................       (1,625)            --
Capital expenditures for property, plant, and equipment..............       (1,263)        (3,030)
Proceeds from sale of property, plant, and equipment.................           71            112
Other................................................................          190           (229)
                                                                         ---------      ---------
Net cash used in investing activities................................       (2,627)        (3,147)
                                                                         ---------      ---------
FINANCING ACTIVITIES
Borrowings under line of credit agreements...........................      929,724        960,744
Repayments under line of credit agreements...........................     (933,505)      (958,785)
Proceeds from long-term debt.........................................        5,896             --
Repayments of long-term debt.........................................       (6,855)        (3,617)
Maturity of certificates of deposit..................................        1,620             --
Proceeds from issuance of Series A Redeemable Preferred Stock........        2,000             --
Other................................................................       (1,335)          (490)
                                                                         ---------      ---------
Net cash used in financing activities................................       (2,455)        (2,148)
                                                                         ---------      ---------
Net increase (decrease) in cash......................................          344            (13)
Cash at beginning of year............................................          502            846
                                                                         ---------      ---------
Cash at end of year..................................................   $      846     $      833
                                                                         =========      =========
Supplemental disclosure of cash flow information -- Cash paid for
  interest...........................................................   $    6,526     $    7,097
</TABLE>
 
                            See accompanying notes.
 
                                      F-31
<PAGE>   140
 
                             AMERISERV FOOD COMPANY
 
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
                    DECEMBER 31, 1994 AND DECEMBER 30, 1995
 
1.  ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
  Basis of Presentation and Disposition
 
     AmeriServ Food Company (the Company or AmeriServ) was formed in September
1989 and was majority owned by J. Lewis Partners, L.P. (Lewis Partners). On
January 26, 1996, all of the Company's outstanding stock (common and preferred)
was acquired by AmeriServe Food Distribution, Inc. (formerly NEBCO EVANS
Distribution, Inc.) (NEBCO). In conjunction with the acquisition, the Company's
revolving line of credit, its term notes payable to five co-lenders, and its
note to Signal Capital Corporation were paid off. The Company continues to
operate as a wholly-owned subsidiary of NEBCO with NEBCO providing any working
capital needed for the Company's operations.
 
     The consolidated financial statements of the Company include the accounts
of the Company and the following subsidiaries:
 
<TABLE>
<CAPTION>
                SUBSIDIARY                                          OWNERSHIP
                --------------------------------------------------  ---------
                <S>                                                 <C>
                Post Holding Company and subsidiary (Post)........      50%
                Delta Transportation, Ltd. (Delta)................     100%
</TABLE>
 
     The Company was formed through a series of acquisitions. Interstate
Distributors, Inc. (IDI), and The Sonneveldt Company (Sonneveldt) represent
holding companies formed for the purpose of acquiring the respective operating
subsidiaries. Lewis Partners acquired a 70% ownership interest in Sonneveldt and
an 81% ownership interest in IDI on December 19, 1988, and August 1, 1989,
respectively. In 1989, Lewis Partners transferred its ownership interests in
these two entities to the Company in exchange for shares of the Company's common
stock. Concurrent with the transfer of Lewis Partners' ownership interests in
the subsidiaries to the Company, the Company acquired the remaining 30% minority
interest in Sonneveldt by exchanging shares of the Company's common stock for
the minority interest holders' shares of Sonneveldt. The Company acquired Post
Holding Company (Post) in 1989, First Choice Food Distributors, Inc. (FCF), in
1990, Alpha Distributors, Ltd., Delta Transportation, Ltd., and Omega
Distributions Services, Ltd. (collectively Alpha), and Food Service Systems
(FSS) in 1991. The Company merged FSS into IDI in December 1992.
 
     On January 11, 1994, the Company completed a series of transactions
including a private equity offering, a corporate restructuring, and a
refinancing of the majority of the Company's debt. As a part of these
transactions, the Company purchased the 19% minority interest in IDI, and
simultaneously merged all of its subsidiaries into AmeriServ, except Post and
Delta Transportation, Ltd. (Delta), which were not merged for regulatory
reasons.
 
  Nature of Operations
 
     The Company, through its divisions and subsidiaries, is a system
foodservice distributor specializing in distribution to chain restaurants. The
Company distributes a wide variety of items, including fresh and frozen meat and
poultry, frozen foods, canned and dry goods, fresh and pre-processed produce,
beverages, dairy products, paper goods, cleaning and other supplies and small
equipment.
 
     At December 30, 1995, the Company served approximately 4,300 restaurant
locations within 38 different restaurant chains (or "concepts") in 38 states,
Mexico and the Caribbean from 14 distribution centers in the United States.
 
                                      F-32
<PAGE>   141
 
                             AMERISERV FOOD COMPANY
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
  Use of Estimates
 
     The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the amounts reported in the financial statements and
accompanying notes. Actual results could differ from those estimates.
 
  Principles of Consolidation
 
     The consolidated financial statements include the accounts of the Company
and its subsidiaries. Upon consolidation, all intercompany accounts,
transactions, and profits have been eliminated.
 
  Fiscal Year
 
     The Company's fiscal year is the 52- or 53-week period ending on the
Saturday closest to December 31. The fiscal years ended December 31, 1994
(fiscal 1994) and December 30, 1995 (fiscal 1995) are 52-week periods.
 
  Inventories
 
     Merchandise inventories are valued at the lower of cost (first-in,
first-out method) or market.
 
  Property, Plant, and Equipment
 
     Property, plant, and equipment are stated at cost. Depreciation is computed
over the estimated useful lives of the assets, using either the straight-line or
double-declining balance method. Amortization of leasehold improvements is
recorded over the respective lease terms or useful lives, whichever are shorter;
and assets recorded under capital leases are amortized over the respective lease
terms. Amortization of capital leases is included in depreciation expense.
Useful lives for amortization and depreciation calculations are as follows:
 
<TABLE>
                <S>                                              <C>
                Buildings and improvements.....................  5 - 40 years
                Delivery and automotive equipment..............  5 - 9 years
                Warehouse equipment............................  5 - 12 years
                Furniture, fixtures, and equipment.............  5 - 10 years
</TABLE>
 
  Other Assets
 
     Goodwill represents the excess of the purchase prices over the fair values
of net assets of acquired businesses and is amortized over 40 years using the
straight-line method. On January 11, 1994, the Company purchased the remaining
minority interest in IDI resulting in additional goodwill of $1,160. The
carrying value of goodwill is reviewed if the facts and circumstances suggest it
may be impaired. If this review indicates that goodwill may not be recoverable,
as determined based on the estimated future undiscounted cash flows of the
entity acquired over the remaining amortization period, the Company's carrying
value of the goodwill is reduced by the estimated shortfall.
 
     The costs of covenants not to compete, incurred in connection with
acquisitions, are being amortized over the lives of the respective covenants
(three to five years) using the straight-line method. Deferred financing costs
are being amortized over the terms of the respective agreements, generally three
to five years, using the straight-line method, which does not differ
significantly from the interest method.
 
  Federal Income Taxes
 
     The Company and its subsidiaries (excluding Post) file a consolidated
federal income tax return. Under federal tax regulations, Post is required to
file a separate consolidated federal income tax return.
 
                                      F-33
<PAGE>   142
 
                             AMERISERV FOOD COMPANY
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
  Losses of Divested Operations
 
     In fiscal 1994, the Company incurred losses of $313, consisting of costs
incurred to close the two remaining FSS distribution facilities. The majority of
these expenses were related to operating, legal, severance, and shut-down costs
associated with the decision to close these facilities. The closing and
divesting of these operations was deemed necessary due to continued operating
losses with respect to these two facilities.
 
  Other Expenses, Net
 
     In fiscal 1995, other expense, net, of $1,472 in the consolidated statement
of operations, included expenses of $827 related to an attempted public offering
of the Company's common stock, and an accrual of $600 representing payments due
under contract to two former owners of a company acquired by AmeriServ in 1988.
As the two former owners are no longer involved in the business, these amounts
have been written off.
 
2.  LEASES
 
     The Company leases warehouse facilities and certain transportation
equipment under operating leases expiring at various dates through 1999. Minimum
annual rental commitments under noncancelable operating leases are as follows at
December 30, 1995:
 
<TABLE>
                  <S>                                                <C>
                  1996.............................................  $ 8,233
                  1997.............................................    7,509
                  1998.............................................    6,604
                  1999.............................................    5,134
                  2000.............................................    3,700
                  Thereafter.......................................    5,887
                                                                     -------
                                                                     $37,067
                                                                     =======
</TABLE>
 
     Rent expense for fiscal 1994 and 1995 was approximately $9,363 and $11,243,
respectively. Under certain truck leases, various subsidiaries of the Company
are obligated to pay contingent rentals based on miles driven each period.
 
     The Madison, Wisconsin, warehouse facility lease grants the Company an
option to purchase the warehouse facility at any time during the initial or
extended lease terms for $6,000. Additionally, the lease grants the lessors a
put option to require the Company to purchase the warehouse facility for $6,000
should the Company either default on future monthly rental payments or fail to
exercise, or not be entitled under the terms of the lease to exercise, any of
its options to extend the initial 10-year term of the lease.
 
     The Company leases operating facilities and certain delivery and warehouse
equipment under capital lease agreements. The leases are for various terms
through 2002, with interest payable at rates ranging from 10 to 12.75%. The
facilities are leased from a partnership, which is partially owned by
stockholders of the Company. Payments representing principal on the facility
leases totaled $133 and $150 in fiscal 1994 and 1995, respectively. The Company
is required to pay real estate and other occupancy costs under the leases.
 
3.  STOCK COMPENSATION PLAN
 
     In 1991, the Company adopted a Stock Compensation Plan (the Plan), which
became effective on December 31, 1991. The Plan covers the issuance of incentive
and nonqualified stock options and restricted stock grants to directors and key
employees of the Company and its subsidiaries. The Plan is administered by a
committee (the Committee) appointed by the Company's Board of Directors. The
Committee generally has the authority to fix the terms and numbers of options to
be granted and to determine the employees or other parties who will receive the
options and the grants. The number of shares that may be issued under the Plan
 
                                      F-34
<PAGE>   143
 
                             AMERISERV FOOD COMPANY
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
shall not exceed 56. Incentive stock options granted by the Committee shall
expire on the date determined by the Committee, but in no event shall any
incentive stock option expire later than 10 years after the grant date. The
exercise price per share for shares issued pursuant to the exercise of incentive
stock options shall not be less than the fair market value of common stock at
the time of the grant of the option. All options granted will expire between
January 1, 2002, and January 11, 2004.
 
     Common share stock options outstanding at December 31, 1994, and December
30, 1995, are as follows adjusted for a 1 for 10 reverse stock split effective
September 1, 1995 (in thousands except per share data):
 
<TABLE>
<CAPTION>
                                                      NUMBER OF      PRICE PER        OPTIONS
                                                       SHARES          SHARE        EXERCISABLE
                                                      ---------   ---------------   -----------
    <S>                                               <C>         <C>               <C>
    Outstanding at December 31, 1994................      23      $53.33 -- $93.33       23
    Outstanding at December 30, 1995................      24      $53.33 -- $93.33       24
</TABLE>
 
4.  INCOME TAXES
 
     Significant components of the provision for income taxes are as follows:
 
<TABLE>
<CAPTION>
                                                                           YEAR ENDED
                                                                   ---------------------------
                                                                   DECEMBER 31,   DECEMBER 30,
                                                                       1994           1995
                                                                   ------------   ------------
    <S>                                                            <C>            <C>
    Current:
      Federal....................................................      $ 72           $ --
      State......................................................       383            289
                                                                       ----           ----
    Total current................................................       455            289
    Deferred
      Federal....................................................      (347)           (19)
                                                                       ----           ----
    Total deferred...............................................      (347)           (19)
                                                                       ----           ----
                                                                       $108           $270
                                                                       ====           ====
</TABLE>
 
     A reconciliation of the Company's income tax provision calculated at
federal statutory rates to the provision for income taxes reported is as
follows:
 
<TABLE>
<CAPTION>
                                                                           YEAR ENDED
                                                                   ---------------------------
                                                                   DECEMBER 31,   DECEMBER 30,
                                                                       1994           1995
                                                                   ------------   ------------
    <S>                                                            <C>            <C>
    Federal statutory tax rate (34%) applied to income
      (loss) before taxes........................................      $571          $ (548)
    Net operating losses not benefited...........................        --             267
    Benefit of net operating loss carryovers.....................      (827)             --
    AMT credit not benefited.....................................        72              --
    State income taxes...........................................       383             289
    Tax return settlements.......................................      (347)             --
    Amortization of goodwill.....................................       124             124
    Meals and entertainment......................................        97             119
    Other........................................................        35              19
                                                                       ----           -----
                                                                       $108          $  270
                                                                       ====           =====
</TABLE>
 
     At December 30, 1995, the Company has consolidated net operating loss
carryforwards of $8,707 for federal income tax purposes that expire in years
2004 through 2009. Additionally, at December 30, 1995, Post
 
                                      F-35
<PAGE>   144
 
                             AMERISERV FOOD COMPANY
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
has net operating loss carryforwards of $1,360, which are available to offset
Post's separate taxable income. The Company establishes a valuation allowance
for its deferred tax assets until, based on available evidence, it is more
likely than not that a portion or all of the deferred tax assets will be
realized.
 
     Section 382 of the 1986 Internal Revenue Code provides for limitations on
the utilization of net operating loss carryovers subsequent to certain ownership
changes. If the Company experiences an ownership change, as defined under
Section 382, the availability of its net operating loss carryovers may be
limited.
 
5.  OTHER RELATED PARTY TRANSACTIONS
 
     The Company and its subsidiaries incurred monitoring and acquisition fees
of $415 to Lewis Partners for management advisory, investment banking, and
acquisition services during both fiscal 1994 and 1995.
 
6.  CAPITAL STOCK
 
     Effective November 10, 1994, the Board of Directors approved a
three-for-four reverse stock split and effective September 1, 1995, the Board of
Directors approved a one-for-ten reverse stock split. All references to stock
related data has been restated to reflect the effect of the splits.
 
     The Board of Directors of the Company is authorized, without action by the
stockholders, to divide authorized preferred stock into one or more series and
to fix, for each series, the number of shares, powers, designations,
preferences, relative rights, qualifications, limitations, and restrictions. The
Company is authorized to issue 500 shares of Preferred Stock with a par value of
$0.01. The Company issued 45 shares of $.01 par value non-voting preferred
shares designated as Series A Redeemable Preferred Stock for $4,500. The
Preferred Stock is convertible into shares of common stock at a rate of 2.5
shares of common for each share of Series A Redeemable Preferred Stock. The
holders of shares of Series A Redeemable Preferred Stock are entitled to receive
dividends as declared by the Board of Directors from time to time. The Series A
Redeemable Preferred Stock is redeemable in whole at any time or from time to
time in part, at the option of the Company, at a redemption price of $125.00 per
share, with such redemption price increasing by 12% per year commencing on
January 1, 1995, and being increased by a per share amount equal to any then
declared but unpaid dividends. The redemption of the Series A Redeemable
Preferred Stock is mandatory on December 31, 2003, or earlier in the event of an
initial public offering, sale of the Company or merger, consolidation, or other
form of business combination in which the Company is not the surviving entity.
In the event of any form of liquidation of the Company, the holders of the
Series A Redeemable Preferred Stock hold preference over all other forms of
capital stock at an amount equal to $100.00 per share with the amount increasing
by 12% per year compounded annually. Commencing on January 1, 1995, this amount
is further increased by a per share amount equal to any then declared but unpaid
dividends.
 
     Under the terms of an agreement with two of the Company's stockholders, the
Company must obtain an affirmative vote by at least one of the directors, if
any, nominated by each of the two stockholders and Lewis Partners, prior to the
consummation of any of the following events: (i) the issuance by the Company or
any subsidiary of any shares of its capital stock or other equity securities or
options, rights, or warrants; (ii) a transfer, as defined, by the Company of any
of the shares of capital stock of Post currently owned by it; (iii) the approval
of any amendments to the Certificate of Incorporation of the Company or its
subsidiaries; (iv) the merger, consolidation, liquidation, or dissolution of the
Company or any of its subsidiaries or the sale or other disposition of all, or
substantially all, of the assets of the Company or its subsidiaries; (v) the
declaration or payment of any dividend on or distribution to holders of the
common equity stock of the Company or any subsidiary that is not wholly owned by
the Company; or (vi) the amendment, modification, supplementation, or
termination of various agreements currently in effect or hereinafter to be
executed by the stockholders.
 
                                      F-36
<PAGE>   145
 
                             AMERISERV FOOD COMPANY
 
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     In connection with the acquisition of Sonneveldt and the related financing
obtained, a warrant was issued to Signal Capital Corporation to purchase 25% of
the common stock of the Company's former subsidiary for an aggregate exercise
price of $0.25. The warrant was exercisable upon issuance. As a part of the
refinancing and restructuring completed January 11, 1994 (Note 9), the warrant
was purchased by the Company for $100.
 
7.  CONCENTRATIONS OF CREDIT RISK
 
     The Company and its subsidiaries perform periodic credit evaluations of its
customers' financial conditions and generally do not require collateral.
Franchiser-owned and franchisee-owned stores of three national limited-menu
concepts accounted for approximately 40%, 10%, and 10% in 1994 and 40%, 11%, and
10% in fiscal 1995 of the Company's consolidated revenues. One customer
represented approximately 15% and 14% of consolidated revenues for fiscal 1994
and 1995, respectively.
 
8.  EMPLOYEE BENEFIT PLANS
 
     The Company and its subsidiaries have two benefit plans, the AmeriServ
401(k) Savings Plan and The Sonneveldt Company 401(k) Plan. The AmeriServ 401(k)
Plan covers all hourly and salaried employees of AmeriServ and its subsidiaries,
except those covered in The Sonneveldt Plan. The Sonneveldt Company 401(k) Plan
covers all hourly warehouse and transportation employees of a former subsidiary,
The Sonneveldt Company. Under the plans, participants may elect to defer up to
15% of compensation, and the Company matches a portion of the participant's
salary deferral, up to plan-specified maximums. The Company's contributions to
the plans totaled $389 and $323 in fiscal 1994 and 1995, respectively.
 
9.  REFINANCING
 
     On January 11, 1994, the Company entered into a series of transactions that
resulted in capital contributions of $10,178, the refinancing of a majority of
the Company's debt, and the restructuring of the Company's corporate
organization.
 
     The Company issued 45 shares of Series A Redeemable Preferred Stock for
$4,500 (Note 6). The consideration for these shares was a combination of cash
and the contribution of the Company's $2,500 promissory note payable to Lewis
Partners. Additionally, the stockholders of the Company, as a group, contributed
the $5,000 balance of the dividend promissory notes, together with accrued
interest of $678 thereon, to the Company in the form of additional paid-in
capital.
 
     In fiscal 1994, the Company recognized a $313 extraordinary gain as a
result of the refinancing of its revolving credit notes payable and certain term
notes payable. The Company purchased the warrants in a subsidiary from one
lender for less than book value, generating a $275 gain, prepaid a note
obtaining a $263 discount in exchange for early extinguishment, and repaid
several issues of debt before the due date resulting in $225 in prepayment
penalties.
 
     The corporate structure of the Company was also simplified with the merger
of all the Company's subsidiaries, except Post and Delta, into the Company. The
mergers were also consummated on January 11, 1994.
 
                                      F-37
<PAGE>   146
 
           =========================================================
 
     NO DEALER, SALESPERSON, OR OTHER PERSON HAS BEEN AUTHORIZED TO GIVE ANY
INFORMATION OR TO MAKE ANY REPRESENTATIONS IN CONNECTION WITH THIS OFFERING
OTHER THAN THOSE CONTAINED IN THIS PROSPECTUS AND, IF GIVEN OR MADE, SUCH
INFORMATION OR REPRESENTATION MUST NOT BE RELIED UPON AS HAVING BEEN AUTHORIZED
BY THE COMPANY OR THE INITIAL PURCHASERS. THIS PROSPECTUS DOES NOT CONSTITUTE AN
OFFER TO SELL OR A SOLICITATION OF AN OFFER TO BUY ANY SECURITIES OTHER THAN THE
SECURITIES TO WHICH IT RELATES, NOR DOES IT CONSTITUTE AN OFFER TO SELL OR THE
SOLICITATION OF AN OFFER TO BUY SUCH SECURITIES IN ANY JURISDICTION IN WHICH
SUCH OFFER OR SOLICITATION IS NOT AUTHORIZED, OR IN WHICH THE PERSON MAKING SUCH
OFFER OR SOLICITATION IS NOT QUALIFIED TO DO SO, OR TO ANY PERSON TO WHOM IT IS
UNLAWFUL TO MAKE SUCH AN OFFER OR SOLICITATION. NEITHER THE DELIVERY OF THIS
PROSPECTUS NOR ANY SALE MADE HEREUNDER SHALL, UNDER ANY CIRCUMSTANCES, CREATE
ANY IMPLICATION THAT THERE HAS BEEN NO CHANGE IN THE AFFAIRS OF THE COMPANY
SINCE THE DATE HEREOF OR THAT THE INFORMATION CONTAINED HEREIN IS CORRECT AS OF
ANY TIME SUBSEQUENT TO ITS DATE.
                            ------------------------
 
                               TABLE OF CONTENTS
 
<TABLE>
<CAPTION>
                                          PAGE
                                          ----
<S>                                       <C>
Prospectus Summary......................     3
The Company.............................     3
Risk Factors............................    13
The Exchange Offer......................    19
Certain Federal Income Tax Consequences
  of the Exchange Offer.................    25
The Transactions........................    26
Use of Proceeds.........................    27
Capitalization..........................    28
Selected AmeriServe Historical Financial
  Data..................................    29
Selected PFS Historical Financial
  Data..................................    30
Management's Discussion and Analysis of
  Financial Condition and Results of
  Operations............................    31
The Business............................    38
The Acquisition.........................    47
Management..............................    48
Security Ownership of Certain Beneficial
  Holders and Management................    54
Certain Relationships and Related Party
  Transactions..........................    56
Description of Indebtedness.............    57
Description of New Notes................    61
Description of Certain Federal Income
  Tax Consequences......................    88
Plan of Distribution....................    93
Legal Matters...........................    94
Experts.................................    94
Change in Company's Accountant..........    94
Index of Certain Defined Terms..........    95
Index to Unaudited Pro Forma Financial
  Statements............................   P-1
Index to Historical Financial
  Statements............................   F-1
</TABLE>
 
           ---------------------------------------------------------
- ---------------------------------------------------------
           =========================================================
 
                                  $350,000,000
 
                                AMERISERVE FOOD
                               DISTRIBUTION, INC.
 
                               OFFER TO EXCHANGE
                        8 7/8% NEW SENIOR NOTES DUE 2006
 
           ---------------------------------------------------------
- ---------------------------------------------------------
<PAGE>   147
 
                  PAGES TO BE USED IN MARKET-MAKING PROSPECTUS
<PAGE>   148
 
                 [ALTERNATE COVER FOR MARKET-MAKING PROSPECTUS]
[AMERISERVE LOGO]
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
 
                        8 7/8% NEW SENIOR NOTES DUE 2006
                            ------------------------
 
     The 8 7/8% New Senior Notes due 2006 (the "New Senior Notes" or "New
Notes") were issued in exchange for the 8 7/8% Senior Notes due 2006 (the
"Senior Notes" or "Notes") by AmeriServe Food Distribution, Inc. (the
"Company"), a Nebraska corporation. The New Notes are fully and unconditionally
guaranteed on a senior unsecured basis by, and are joint and several obligations
of, AmeriServ Food Company, a Delaware corporation and a subsidiary of the
Company, AmeriServe Transportation, Inc., a Nebraska corporation and a
subsidiary of the Company, Chicago Consolidated Corporation, an Illinois
corporation and a subsidiary of the Company, Northland Transportation Services,
Inc., a Nebraska corporation and a subsidiary of the Company, The Harry H. Post
Company, a Colorado corporation and a subsidiary of the Company, and Delta
Transportation, Ltd., a Wisconsin corporation and a subsidiary of the company
(the "Subsidiary Guarantors"). See "Description of New Notes."
 
     The New Senior Notes bear interest from October 15, 1997, the date of
issuance of the Senior Notes that are tendered in exchange for the New Senior
Notes (or the most recent Interest Payment Date (as defined herein) to which
interest on such Notes has been paid), at a rate equal to 8 7/8% per annum.
Interest on the New Senior Notes will be payable semiannually on April 15 and
October 15 of each year, commencing April 15, 1998.
 
     The New Notes are redeemable at the option of the Company, in whole or in
part, at any time on or after April 15, 2002 in cash at the redemption prices
set forth herein, plus accrued and unpaid interest and liquidated damages, if
any, thereon to the date of redemption. Prior to October 15, 2000, up to 33% of
the initially outstanding aggregate principal amount of New Senior Notes will be
redeemable at the option of the Company, on one or more occasions, from the net
proceeds of public or private sales of common stock of, or contributions to the
common equity capital of, the Company, at a price of 108.875% of the principal
amount of the New Senior Notes, together with accrued and unpaid interest, and
liquidated damages, if any, to the date of redemption; provided that at least
67% of the initially outstanding aggregate principal amount of New Senior Notes
remains outstanding immediately after such redemption. Upon the occurrence of a
Change of Control (as defined herein), each Holder of New Notes may require the
Company to repurchase all or a portion of such Holder's New Notes at 101% of the
aggregate principal amount of the New Senior Notes, together with accrued and
unpaid interest, and Liquidated Damages, if any, to the date of repurchase. See
"Risk Factors -- Payment Upon a Change of Control" and "Description of New
Notes -- Repurchase at the Option of Holders."
 
     The New Notes will be general unsecured obligations of the Company and will
rank pari passu in right of payment to all existing and future senior unsecured
indebtedness of the Company and senior in right of payment to all existing and
future subordinated indebtedness of the Company. The New Notes will be
effectively subordinated, however, to all secured obligations of the Company,
including the Company's borrowings under the New Credit Facility and the sales
of receivables under the Accounts Receivable Program, in each case, to the
extent of the assets securing such obligations. The New Notes will be fully and
unconditionally guaranteed (the "New Note Guarantees") on a joint and several
basis by the Subsidiary Guarantors (as defined herein). The New Note Guarantees
will be general unsecured obligations of the Subsidiary Guarantors and will rank
pari passu in right of payment to all existing and future senior unsecured
indebtedness of the Subsidiary Guarantors and senior in right of payment to all
existing and future subordinated indebtedness of the Subsidiary Guarantors. As
of June 28, 1997, on a pro forma basis, after giving effect to the Refinancing
and the Transactions (each, as defined herein), the New Notes and the New Note
Guarantees would have been effectively subordinated to approximately $24.1
million of secured obligations of the Company and the Subsidiary Guarantors.
                            ------------------------
 
     SEE "RISK FACTORS," COMMENCING ON PAGE [   ], FOR A DISCUSSION OF CERTAIN
FACTORS THAT SHOULD BE CONSIDERED IN CONNECTION WITH AN INVESTMENT IN THE NEW
NOTES.
                            ------------------------
 
  THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
 EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS THE SECURITIES
   AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION PASSED UPON THE
ACCURACY OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
                               CRIMINAL OFFENSE.
 
     This Prospectus is to be used by Donaldson, Lufkin & Jenrette Securities
Corporation ("DLJ") and BancAmerica Robertson Stephens ("BancAmerica") in
connection with the offers and sales in market-making transactions at negotiated
prices related to prevailing market prices at the time of sale. The Company does
not intend to list the New Notes on any securities exchange or to seek admission
thereof to trading in the National Association of Securities Dealers Automated
Quotation System. DLJ and BancAmerica have advised the Company that they intend
to make a market in the New Notes; however, they are not obligated to do so and
any market-making may be discontinued at any time. The Company will receive no
portion of the proceeds of the sale of the New Notes and will bear expenses
incident to the registration thereof.
 
DONALDSON, LUFKIN & JENRETTE                      BANCAMERICA ROBERTSON STEPHENS
        SECURITIES CORPORATION
                            ------------------------
 
                The date of this Prospectus is          , 1997.
 
                                       A-1
<PAGE>   149
 
                [ALTERNATE SECTION FOR MARKET-MAKING PROSPECTUS]
 
     No dealer, salesperson or other person has been authorized to give
information or to make any representations not contained in this Prospectus,
and, if given or made, such information or representations must not be relied
upon as having been authorized by the Company, DLJ or BancAmerica. This
Prospectus does not constitute an offer to sell or the solicitation of an offer
to buy any security other than the New Notes offered hereby, nor does it
constitute an offer to sell or the solicitation of an offer to buy any of the
New Notes to any person in any jurisdiction in which it is unlawful to make such
an offer or solicitation to such person. Neither the delivery of this Prospectus
nor any sale made hereunder shall under any circumstances create any implication
that the information contained herein is correct as of any date subsequent to
the date hereof.
 
                             AVAILABLE INFORMATION
 
     The Company and the Subsidiary Guarantors have filed with the Securities
and Exchange Commission ("SEC") a Registration Statement on Form S-4 under the
Securities Act for the registration of the New Notes offered hereby (the
"Registration Statement"). This Prospectus, which constitutes a part of the
Registration Statement, does not contain all of the information set forth in the
Registration Statement, certain items of which are contained in exhibits and
schedules to the Registration Statement as permitted by the rules and
regulations of the SEC. For further information with respect to the Company or
the New Notes offered hereby, reference is made to the Registration Statement,
including the exhibits and financial statement schedules thereto, which may be
inspected without charge at the public reference facility maintained by the SEC
at 450 Fifth Street, N.W., Room 1024, Washington, D.C. 20549, and copies of
which may be obtained from the SEC at prescribed rates. Statements made in this
Prospectus concerning the contents of any document referred to herein are not
necessarily complete. With respect to each such document filed with the SEC as
an exhibit to the Registration Statement, reference is made to the exhibit for a
more complete description of the matter involved, and each such statement shall
be deemed qualified in its entirety by such reference.
 
     Upon the effectiveness of the Registration Statement, the Company became
subject to the information requirements of the Securities Exchange Act of 1934
(the "Exchange Act"), and in accordance therewith will file reports and other
information with the SEC. Such reports and other information filed by the
Company can be inspected and copied at the public reference facilities of the
SEC at 450 Fifth Street, N.W., Room 1024, Washington, D.C. 20549, at the Website
(http://www.sec.gov.) maintained by the SEC, and the regional offices of the SEC
located at 7 World Trade Center, 13th Floor, New York, New York 10048 and
Citicorp Center, 500 West Madison Street, 14th Floor, Chicago, Illinois 60661.
Copies of such materials may be obtained from the Public Reference Section of
the SEC, Judiciary Plaza, 450 Fifth Street, N.W., Washington, D.C. 20549 and at
its public reference facilities in New York, New York and Chicago, Illinois at
prescribed rates.
 
     So long as the Company is subject to the periodic reporting requirements of
the Exchange Act, it is required to furnish the information required to be filed
with the SEC to (i) State Street Bank and Trust Company as trustee (the "Senior
Note Trustee"), under the Indenture dated as of October 15, 1997 (the "Senior
Note Indenture") among the Company, the Subsidiary Guarantors and the Senior
Note Trustee, pursuant to which the Notes and the New Notes were issued and (ii)
the holders of the Notes and the New Notes. The Company has agreed that, even if
they are not required under the Exchange Act to furnish such information to the
SEC, they will nonetheless continue to furnish information that would be
required to be furnished by the Company by Section 13 of the Exchange Act to the
Trustees and the holders of the Notes or New Notes as if they were subject to
such periodic reporting requirements.
 
     In addition, the Company and the Subsidiary Guarantors have agreed that for
so long as any of the New Notes remain outstanding, they will make available to
any prospective purchaser of the New Notes or Holder of the New Notes in
connection with any sale thereof, the information required by Rule 144A(d)(4)
under the Securities Act.
 
     THIS PROSPECTUS INCORPORATES DOCUMENTS BY REFERENCE WHICH ARE NOT PRESENTED
HEREIN OR DELIVERED HEREWITH. THESE DOCUMENTS ARE AVAILABLE UPON REQUEST FROM
AMERISERVE FOOD DISTRIBUTION, INC., 17975 WEST SARAH LANE, SUITE 100,
BROOKFIELD, WISCONSIN 53045, (414) 792-9300. IN ORDER TO ENSURE TIMELY DELIVERY
OF THE DOCUMENTS, ANY REQUEST SHOULD BE MADE BY NOVEMBER   , 1997.
 
                                       A-2
<PAGE>   150
 
                [ALTERNATE SECTION FOR MARKET-MAKING PROSPECTUS]
 
TRADING MARKET FOR THE NEW NOTES
 
     There is no existing trading market for the New Notes, and there can be no
assurance regarding the future development of a market for the New Notes or the
ability of the Holders of the New Notes to sell their New Notes or the price at
which such Holders may be able to sell their New Notes. If such market were to
develop, the New Notes could trade at prices that may be higher or lower than
their initial offering price depending on many factors, including prevailing
interest rates, the Company's operating results and the market for similar
securities. Although they are not obligated to do so, DLJ and BancAmerica
Robertson Stephens intend to make a market in the New Notes. Any such
market-making activity may be discontinued at any time, for any reason, without
notice at the sole discretion of DLJ and BancAmerica Robertson Stephens. No
assurance can be given as to the liquidity of or the trading market for the New
Notes.
 
     DLJ and BancAmerica Robertson Stephens may be deemed to be affiliates of
the Company and, as such, may be required to deliver a prospectus in connection
with their market-making activities in the New Notes. Pursuant to the
Registration Rights Agreement, the Company and the Subsidiary Guarantors agreed
to use their respective best efforts to file and maintain a registration
statement that would allow DLJ and BancAmerica Robertson Stephens to engage in
market-making transactions in the New Notes for up to 120 days from the date on
which the Exchange Offer is consummated. The Company has agreed to bear
substantially all the costs and expenses related to such registration statement.
 
                                       A-3
<PAGE>   151
 
                [ALTERNATE SECTION FOR MARKET-MAKING PROSPECTUS]
 
                                USE OF PROCEEDS
 
     This Prospectus is delivered in connection with the sale of the New Notes
by DLJ and BancAmerica in market-making transactions. The Company will not
receive any of the proceeds from such transactions.
 
                                       A-4
<PAGE>   152
 
                [ALTERNATE SECTION FOR MARKET-MAKING PROSPECTUS]
 
                              PLAN OF DISTRIBUTION
 
     This Prospectus is to be used by DLJ and BancAmerica Robertson Stephens
(the "Initial Purchasers") in connection with offers and sales of the New Notes
in market-making transactions effected from time to time. The Initial Purchasers
may act as a principal or agent in such transactions, including as agent for the
counterparty when acting as principal or as agent for both counterparties, and
may receive compensation in the form of discounts and commissions, including
from both counterparties when it acts as agent for both. Such sales will be made
at prevailing market prices at the time of sale, at prices related thereto or at
negotiated prices.
 
     DLJMB, an affiliate of DLJ, and certain of its affiliates beneficially own
approximately 36.1% of the common stock of NEHC. Peter T. Grauer, a principal of
DLJ, is a member of the Board of Directors of NEHC and the Company; Benoit
Jamar, a principal of DLJ, is a member of the Board of Directors of NEHC and the
Company. Further, DLJ Capital Funding, Inc., an affiliate of DLJ, is acting as
documentation agent in connection with the New Credit Facility for which it
received certain customary fees and expenses. In addition, DLJ received a merger
advisory fee of $4.0 million in cash from the Company after consummation of the
Transactions. DLJ has informed the Company that it does not intend to confirm
sales of the New Notes to any accounts over which it exercises discretionary
authority without the prior specific written approval of such transactions by
the customer.
 
     The Company has been advised by the Initial Purchasers that, subject to
applicable laws and regulations, the Initial Purchasers currently intend to make
a market in the New Notes following completion of the Exchange Offer. However,
the Initial Purchasers are not obligated to do so and any such market-making may
be interrupted or discontinued at any time without notice. In addition, such
market-making activity will be subject to the limits imposed by the Securities
Act and the Exchange Act. There can be no assurance that an active trading
market will develop or be sustained. See "Risk Factors -- Trading Market for the
New Notes."
 
     DLJ and BancAmerica Robertson Stephens have, from time to time, provided
investment banking and other financial advisory services to the Company in the
past for which they have received customary compensation, including fees
received in connection with the offering of the Senior Subordinated Notes, and
may provide such services and financial advisory services to the Company in the
future. DLJ acted as purchasers in connection with the initial sale of the Notes
and received an underwriting discount of approximately $12.0 million in
connection therewith. See "Certain Relationships and Related Party
Transactions."
 
     The Initial Purchasers and the Company have entered into the Registration
Rights Agreement with respect to the use by the Initial Purchasers of this
Prospectus. Pursuant to such agreement, the Company agreed to bear all
registration expenses incurred under such agreement, and the Company agreed to
indemnify the Initial Purchasers against certain liabilities, including
liabilities under the Securities Act.
 
                                       A-5
<PAGE>   153
 
                [ALTERNATE SECTION FOR MARKET-MAKING PROSPECTUS]
 
           =========================================================
 
     NO DEALER, SALESPERSON, OR OTHER PERSON HAS BEEN AUTHORIZED TO GIVE ANY
INFORMATION OR TO MAKE ANY REPRESENTATIONS IN CONNECTION WITH THIS OFFERING
OTHER THAN THOSE CONTAINED IN THIS PROSPECTUS AND, IF GIVEN OR MADE, SUCH
INFORMATION OR REPRESENTATION MUST NOT BE RELIED UPON AS HAVING BEEN AUTHORIZED
BY THE COMPANY OR THE INITIAL PURCHASERS. THIS PROSPECTUS DOES NOT CONSTITUTE AN
OFFER TO SELL OR A SOLICITATION OF AN OFFER TO BUY ANY SECURITIES OTHER THAN THE
SECURITIES TO WHICH IT RELATES, NOR DOES IT CONSTITUTE AN OFFER TO SELL OR THE
SOLICITATION OF AN OFFER TO BUY SUCH SECURITIES IN ANY JURISDICTION IN WHICH
SUCH OFFER OR SOLICITATION IS NOT AUTHORIZED, OR IN WHICH THE PERSON MAKING SUCH
OFFER OR SOLICITATION IS NOT QUALIFIED TO DO SO, OR TO ANY PERSON TO WHOM IT IS
UNLAWFUL TO MAKE SUCH AN OFFER OR SOLICITATION. NEITHER THE DELIVERY OF THIS
PROSPECTUS NOR ANY SALE MADE HEREUNDER SHALL, UNDER ANY CIRCUMSTANCES, CREATE
ANY IMPLICATION THAT THERE HAS BEEN NO CHANGE IN THE AFFAIRS OF THE COMPANY
SINCE THE DATE HEREOF OR THAT THE INFORMATION CONTAINED HEREIN IS CORRECT AS OF
ANY TIME SUBSEQUENT TO ITS DATE.
                            ------------------------
 
                               TABLE OF CONTENTS
 
<TABLE>
<CAPTION>
                                          PAGE
                                          ----
<S>                                       <C>
Prospectus Summary......................
The Company.............................
Risk Factors............................
The Exchange Offer......................
Certain Federal Income Tax Consequences
  of the Exchange Offer.................
The Transactions........................
Use of Proceeds.........................
Capitalization..........................
Selected AmeriServe Historical Financial
  Data..................................
Selected PFS Historical Financial
  Data..................................
Management's Discussion and Analysis of
  Financial Condition and Results of
  Operations............................
The Business............................
The Acquisition.........................
Management..............................
Security Ownership of Certain Beneficial
  Holders and Management................
Certain Relationships and Related Party
  Transactions..........................
Description of Indebtedness.............
Description of New Notes................
Description of Certain Federal Income
  Tax Consequences......................
Plan of Distribution....................
Legal Matters...........................
Experts.................................
Change in Company's Accountant..........
Index of Certain Defined Terms..........
Index to Unaudited Pro Forma Financial
  Statements............................   P-1
Index to Historical Financial
  Statements............................   F-1
</TABLE>
 
           ---------------------------------------------------------
- ---------------------------------------------------------
           =========================================================
 
                                  $350,000,000
 
                                AMERISERVE FOOD
                               DISTRIBUTION, INC.
 
                            8 7/8% NEW SENIOR NOTES
                                    DUE 2006
                         ------------------------------
 
                                   PROSPECTUS
                         ------------------------------
 
           ---------------------------------------------------------
- ---------------------------------------------------------
<PAGE>   154
 
                                    PART II
 
                     INFORMATION NOT REQUIRED IN PROSPECTUS
 
ITEM 20.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.
 
     Section 103 of the Nebraska Business Corporation Act ("NBCA"), permits
indemnification of directors and officers for judgments, fines, settlements, and
expenses, including attorney's fees, incurred in connection with any threatened,
pending, or completed action, suit, or proceeding other than an action by or in
the right of the Company. This applies to any civil, criminal, investigative or
administrative action provided that the director or officer involved acted in
good faith, in a manner he reasonably believed to be in or not opposed to the
best interests of the corporation and, with respect to any criminal action or
proceeding, had no reasonable cause to believe his conduct was unlawful.
 
     Indemnification of directors and officers may be also provided for
judgments, fines, settlements, and expenses, including attorney's fees, incurred
in connection with any threatened, pending, or completed action, or suit by or
in the right of the corporation if such director or officer acted in good faith
and in a manner he reasonably believed to be in or not opposed to the best
interests of the corporation. However, no indemnification shall be made in
respect of any claim, issue or matter in which such person is adjudged to be
liable for negligence or misconduct in the performance of his duties to the
corporation unless the court in which the action is brought deems indemnity
proper.
 
     Under NBCA, Section 107 the grant of indemnification to a director or
officer shall be made by a majority of a quorum of disinterested directors, by a
written opinion from independent legal counsel, or by the shareholders.
 
     Under NBCA, Section 104 indemnification shall be provided to any directors
and officers for expenses, including attorney's fees, actually and reasonably
incurred in the defense of any action, suit or proceeding to the extent that he
or she has been successful on the merits.
 
ITEM 21.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES
 
     (a) Exhibits.
 
<TABLE>
<C>     <S>
 2.1    Asset Purchase Agreement between PepsiCo, Inc. and Nebco Evans Holding Company
        (incorporated by reference to Exhibit 2.2 to the Registrant's Registration Statement
        Form S-4 No. 333-33225 filed August 8, 1997).
 3.1    Certificate of Incorporation of the Company (incorporated by reference to Exhibit 3.1
        to the Registrant's Registration Statement on Form S-4 filed August 8, 1997).
 3.2    By-Laws of the Company (incorporated by reference to Exhibit 3.2 to the Registrant's
        Registration Statement on Form S-4 filed August 8, 1997).
 3.3    Certificate of Incorporation of AmeriServ Food Company (incorporated by reference to
        Exhibit 3.3 to the Registrant's Registration Statement on Form S-4 filed August 8,
        1997).
 3.4    By-Laws of AmeriServ Food Company (incorporated by reference to Exhibit 3.4 to the
        Registrant's Registration Statement on Form S-4 filed August 8, 1997).
 3.5    Articles of Incorporation of AmeriServe Transportation, Inc. (incorporated by
        reference to Exhibit 3.5 to the Registrant's Registration Statement on Form S-4 filed
        August 8, 1997).
 3.6    By-Laws of AmeriServe Transportation, Inc. (incorporated by reference to Exhibit 3.6
        to the Registrant's Registration Statement on Form S-4 filed August 8, 1997).
</TABLE>
 
                                      II-1
<PAGE>   155
 
<TABLE>
<C>     <S>
 3.7    Articles of Incorporation of Chicago Consolidated Corporation (incorporated by
        reference to Exhibit 3.7 to the Registrant's Registration Statement on Form S-4 filed
        August 8, 1997).
 3.8    By-Laws of Chicago Consolidated Corporation (incorporated by reference to Exhibit 3.8
        to the Registrant's Registration Statement on Form S-4 filed August 8, 1997).
 3.9    Articles of Incorporation of Northland Transportation Services, Inc. (incorporated by
        reference to Exhibit 3.9 to the Registrant's Registration Statement on Form S-4 filed
        August 8, 1997).
 3.10   By-Laws of Northland Transportation Services, Inc. (incorporated by reference to
        Exhibit 3.10 to the Registrant's Registration Statement on Form S-4 filed August 8,
        1997).
 3.11   Articles of Incorporation of The Harry H. Post Company (incorporated by reference to
        Exhibit 3.11 to the Registrant's Registration Statement on Form S-4 filed August 8,
        1997).
 3.12   By-Laws of The Harry H. Post Company (incorporated by reference to Exhibit 3.12 to
        the Registrant's Registration Statement on Form S-4 filed August 8, 1997).
 3.13   Articles of Incorporation of Delta Transportation, Ltd. (incorporated by reference to
        Exhibit 3.13 to the Registrant's Registration Statement on Form S-4 filed August 8,
        1997).
 3.14   By-Laws of Delta Transportation, Ltd (incorporated by reference to Exhibit 3.14 to
        the Registrant's Registration Statement on Form S-4 No. 333-33225 filed August 8,
        1997).
 4.1    Indenture, dated as of October 15, 1997, by and among the Company, the Subsidiary
        Guarantors and State Street Bank and Trust Company, with respect to the Senior
        Notes.*
 4.2    Form of New Senior Note (included as Exhibit A to Exhibit 4.1).*
 4.3    Form of New Note Guarantee (included as Exhibit D to Exhibit 4.1).*
 4.4    Purchase Agreement, by and among the Company, the Subsidiary Guarantors, Donaldson,
        Lufkin & Jenrette Securities Corporation and BancAmerica Robertson Stephens dated as
        of October 8, 1997.*
 4.5    Indenture, dated as of July 11, 1997, by and among the Company, the Subsidiary
        Guarantors and State Street Bank and Trust Company, with respect to the New Senior
        Subordinated Notes (incorporated by reference to Exhibit 4.1 of the Registrant's
        Registration Statement on Form S-4 No. 333-33225 filed August 8, 1997).
 4.6    Purchase Agreement, by and among the Company, the Subsidiary Guarantors, Donaldson,
        Lufkin & Jenrette Securities Corporation and BancAmerica Securities dated as of July
        9, 1997 (incorporated by reference to Exhibit 4.4 to the Registrant's Registration
        Statement Form S-4 No. 333-33225 filed August 8, 1997).
 5.1    Opinion of Wachtell, Lipton, Rosen & Katz.*
10.1    Registration Rights Agreement, dated as of October 15, 1997, by and among the
        Company, the Subsidiary Guarantors and Donaldson, Lufkin & Jenrette Securities
        Corporation.*
10.2    Registration Rights Agreement, dated as of July 11, 1997, by and among the Company,
        the Subsidiary Guarantors and Donaldson, Lufkin & Jenrette Securities Corporation
        (incorporated by reference to Exhibit 10.1 to the Registrant's Registration Statement
        on Form S-4 No. 333-33225 filed August 8, 1997).
10.3    Second Amended and Restated Credit Agreement, dated as of July 11, 1997 among the
        Company, Bank of America National Trust and Savings Association, as Administrative
        Agent, Donaldson, Lufkin & Jenrette Securities Corporation, as Documentation Agent,
        Bank of America National Trust and Savings Association as Letter of Credit Issuing
        Lender, the Other Financial Institutions Party thereto and BancAmerica Securities,
        Inc. as Arranger (incorporated by reference to Exhibit 10.3 to the Registrant's
        Registration Statement on Form S-4 No. 333-33225 filed August 8, 1997).
</TABLE>
 
                                      II-2
<PAGE>   156
 
<TABLE>
<C>     <S>
10.4    Employment Agreement, dated as of December 23, 1986 between the Company and Raymond
        E. Marshall, as amended by Amendment to Employment Agreement, dated as of January 1,
        1995 (incorporated by reference to Exhibit 10.4 to the Registrant's Registration
        Statement on Form S-4 No. 333-33225 filed August 8, 1997).
10.5    Sales and Distribution Agreement dated as of May 6, 1997, by and among PFS, Pizza
        Hut, Taco Bell, Kentucky Fried Chicken Corporation and Kentucky Fried Chicken of
        California, Inc. (incorporated by reference to Exhibit 10.5 to Amendment No. 1 to the
        Registrant's Registration Statement on Form S-4 No. 333-33225 filed October 21,
        1997).
12.1    Statements re computation of ratios (incorporated by reference to Exhibit 12.1 to
        Amendment No. 2 to the Registrant's Registration Statement on Form S-4 No. 333-33225
        filed November 6, 1997).
12.2    Statement re computation of ratios -- PFS (incorporated by reference to Exhibit 12.2
        to Amendment No. 2 to the Registrant's Registration Statement on Form S-4 No.
        333-33225 filed November 6, 1997).
16.1    Letter from Deloitte & Touche LLP (incorporated by reference to Exhibit 16.1 to the
        Registrant's Registration Statement on Form S-4 No. 333-33225 filed August 8, 1997).
21.1    Subsidiaries of the Company (incorporated by reference to Exhibit 21.1 to the
        Registrant's Registration Statement on Form S-4 No. 333-33225 filed August 8, 1997).
23.1    Consent of Ernst & Young LLP.
23.2    Consent of KPMG Peat Marwick LLP.
23.3    Consent of Ernst & Young LLP.
23.4    Consent of Wachtell, Lipton, Rosen & Katz (contained in Exhibit 5.1).*
24.1    Power of Attorney.*
25.1    Statement of Eligibility and Qualification of Trustee on Form T-1 of State Street
        Bank and Trust Company under the Trust Indenture Act of 1939.*
27.1    Financial Data Schedule (incorporated by reference to Exhibit 27.1 to Amendment No. 1
        to the Registrant's Registration Statement on Form S-4 No. 333-33225 filed October
        21, 1997).
99.1    Form of Letter of Transmittal for the 8 7/8% New Senior Subordinated Notes due 2006.*
99.2    Guidelines for Certification of Taxpayer Identification Number on Substitute Form
        W-9.*
99.3    Form of Notice of Guaranteed Delivery.*
</TABLE>
 
- ---------------
* Previously filed.
 
(b) Financial Statement Schedule.
 
22. UNDERTAKINGS.
 
     The undersigned Registrant hereby undertakes:
 
          (a)(1) To file, during any period in which offers or sales are being
     made, a post-effective amendment to this Registration Statement:
 
             (i) To include any prospectus required by Section 10(a)(3) of the
        Securities Act of 1933;
 
             (ii) To reflect in the prospectus any facts or events arising after
        the effective date of the registration statement (or most recent
        post-effective amendment thereof) which, individually or in the
        aggregate, represent a fundamental change in the information set forth
        in the registration statement. Notwithstanding the foregoing, any
        increase or decrease in volume of securities offered (if the total
        dollar value of securities offered would not exceed that which was
        registered) and any deviation from the low or high and of the estimated
        maximum offering range may be reflected in the form of prospectus filed
        with the Commission pursuant to Rule 424(b) if, in the aggregate, the
        changes in volume and price represent no more than 20 percent change in
        the maximum aggregate offering price set forth in the "Calculation of
        Registration Fee" table in the effective registration statement.
 
                                      II-3
<PAGE>   157
 
             (iii) To include any material information with respect to the plan
        of distribution not previously disclosed in the registration statement
        or any material change to such information in the registration
        statement.
 
          (2) That, for the purpose of determining any liability under the
     Securities Act of 1933, each such post-effective amendment shall be deemed
     to be a new registration statement relating to the securities offered
     therein, and the offering of such securities at that time shall be deemed
     to be the initial bona fide offering thereof.
 
          (3) To remove from registration by means of a post-effective amendment
     any of the securities being registered which remain unsold at the
     termination of the offering.
 
          (b) To respond to requests for information that is incorporated by
     reference into the prospectus pursuant to Item 4, 10(b), 11 or 13 of this
     form, within one business day of receipt of such request, and to send the
     incorporated documents by first class mail or other equally prompt means.
     This includes information contained in documents filed subsequent to the
     effective date of the registration statement through the date of responding
     to the request.
 
          (c) To supply by means of a post-effective amendment all information
     concerning a transaction, and the company being acquired involved therein,
     that was not the subject of and included in the registration statement when
     it became effective.
 
          (d) Insofar as indemnification for liabilities arising under the
     Securities Act of 1933 may be permitted to directors, officers and
     controlling persons of the registrant pursuant to the foregoing provisions,
     or otherwise, the registrant has been advised that in the opinion of the
     Securities Exchange Commission such indemnification is against public
     policy as expressed in the Act and is, therefore unenforceable. In the
     event that a claim for indemnification against such liabilities (other than
     payment by the registrant of expenses incurred or paid by a director,
     officer or controlling person of the registrant in the successful defense
     of any action, suit or proceeding) is asserted by such director, officer or
     controlling person in connection with the securities being registered, the
     registrant will, unless in the opinion of its counsel the matter has been
     settled by controlling precedent, submit to a court of appropriate
     jurisdiction the question of whether indemnification by it is against
     public policy as expressed in the Act and will be governed by the final
     adjudication of such issue.
 
                                      II-4
<PAGE>   158
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                          AMERISERVE FOOD DISTRIBUTION, INC.
 
                                          By                  *
                                            ------------------------------------
                                                    Raymond E. Marshall
                                                         President
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                    NAME                                            TITLE
- ---------------------------------------------   ----------------------------------------------
<C>                                             <S>
 
                      *                         President, Treasurer and Director
- ---------------------------------------------
              Raymond Marshall
 
                      *                         Chief Operating Officer and Director
- ---------------------------------------------
              Daniel W. Crippen
            /s/  DONALD J. ROGERS               Chief Financial Officer and Secretary
- ---------------------------------------------
              Donald J. Rogers
 
                      *                         Director
- ---------------------------------------------
                John R. Evans
 
                      *                         Chief Executive Officer and Director
- ---------------------------------------------
               John V. Holten
 
                      *                         Director
- ---------------------------------------------
             Gunnar E. Klintberg
 
          *By /s/  DONALD J. ROGERS
- ---------------------------------------------
              Donald J. Rogers
              Attorney-in-fact
</TABLE>
 
                                      II-5
<PAGE>   159
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                          AMERISERV FOOD COMPANY
 
                                          By                  *
 
                                            ------------------------------------
                                                    Raymond E. Marshall
                                                         President
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                    NAME                                            TITLE
- ---------------------------------------------   ----------------------------------------------
<C>                                             <S>
 
                      *                         President, Treasurer and Director
- ---------------------------------------------
             Raymond E. Marshall
 
            /s/ DONALD J. ROGERS                Chief Financial Officer and Secretary
- ---------------------------------------------
              Donald J. Rogers
 
          *By /s/  DONALD J. ROGERS
- ---------------------------------------------
              Donald J. Rogers
              Attorney-in-fact
</TABLE>
 
                                      II-6
<PAGE>   160
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                    NORTHLAND TRANSPORTATION SERVICES, INC.
 
                                    By                     *
 
                                      ------------------------------------------
                                                 Raymond E. Marshall
                                                      President
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following person in the capacities
indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                    NAME                                            TITLE
- ---------------------------------------------   ----------------------------------------------
<C>                                             <S>
 
                      *                         President and Director
- ---------------------------------------------
             Raymond E. Marshall
 
            /s/ DONALD J. ROGERS                Chief Financial Officer and Secretary
- ---------------------------------------------
              Donald J. Rogers
 
          *By /s/  DONALD J. ROGERS
- ---------------------------------------------
              Donald J. Rogers
              Attorney-in-fact
</TABLE>
 
                                      II-7
<PAGE>   161
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                      DELTA TRANSPORTATION, LTD.
 
                                      By                    *
 
                                        ----------------------------------------
                                                  Raymond E. Marshall
                                                       President
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following person in the capacities
indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                    NAME                                            TITLE
- ---------------------------------------------   ----------------------------------------------
<C>                                             <S>
 
                      *                         President, Treasurer and Director
- ---------------------------------------------
             Raymond E. Marshall
 
          *By /s/  DONALD J. ROGERS
- ---------------------------------------------
              Donald J. Rogers
              Attorney-in-fact
</TABLE>
 
                                      II-8
<PAGE>   162
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                          THE HARRY H. POST COMPANY
 
                                          By                  *
                                            ------------------------------------
                                                    Raymond E. Marshall
                                                  Chief Executive Officer
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                   NAME                                      TITLE
- ------------------------------------------   -------------------------------------
<C>                                          <S>
 
                    *                        Chief Executive Officer and Director
- ------------------------------------------
           Raymond E. Marshall
 
                    *                        Director
- ------------------------------------------
            Daniel W. Crippen
 
                    *                        Director
- ------------------------------------------
              John R. Evans
 
                    *                        Assistant Treasurer & Director
- ------------------------------------------
            A. Petter Ostberg
 
                    *                        Director
- ------------------------------------------
           Gunnar E. Klintberg
 
        *By /s/  DONALD J. ROGERS
- ------------------------------------------
             Donald J. Rogers
             Attorney-in-fact
</TABLE>
 
                                      II-9
<PAGE>   163
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                          CHICAGO CONSOLIDATED CORPORATION
 
                                          By                  *
 
                                            ------------------------------------
                                                    Raymond E. Marshall
                                                Vice President and Director
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                   NAME                                     TITLE
- ------------------------------------------  --------------------------------------
<S>                                         <C>
 
*                                           Vice President and Director
- ------------------------------------------
Raymond E. Marshall
 
           /s/ DONALD J. ROGERS             Chief Financial Officer and Secretary
- ------------------------------------------
             Donald J. Rogers
 
*By /s/  DONALD J. ROGERS
    --------------------------------------
    Donald J. Rogers
    Attorney-in-fact
</TABLE>
 
                                      II-10
<PAGE>   164
 
                                   SIGNATURES
 
   
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
has duly caused this Registration Statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of New York, State of New
York, on November 10, 1997.
    
 
                                          AMERISERVE TRANSPORTATION, INC.
 
                                          By                  *
                                            ------------------------------------
                                                    Raymond E. Marshall
                                                   President and Director
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Raymond E. Marshall, A. Petter Ostberg and Donald
J. Rogers, and each of them, his attorney-in-fact with power of substitution for
him in any and all capacities, to sign any amendments, supplements, subsequent
registration statements relating to the offering to which this Registration
Statement relates, or other instruments he deems necessary or appropriate, and
to file the same, with exhibits thereto, and other documents in connection
therewith, with the Securities and Exchange Commission, hereby ratifying and
confirming all that said attorney-in-fact or his substitute may do or cause to
be done by virtue hereof.
 
   
     Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities indicated and on November 10, 1997.
    
 
<TABLE>
<CAPTION>
                   NAME                                     TITLE
- ------------------------------------------  --------------------------------------
<S>                                         <C>
 
*                                           President and Director
- ------------------------------------------
Raymond E. Marshall
 
           /s/ DONALD J. ROGERS             Secretary
- ------------------------------------------
             Donald J. Rogers
 
*By /s/  DONALD J. ROGERS
    --------------------------------------
    Donald J. Rogers
    Attorney-in-fact
</TABLE>
 
                                      II-11
<PAGE>   165
 
               REPORT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
 
     We have audited the consolidated financial statements of AmeriServe Food
Distribution, Inc. as of December 30, 1995 and December 28, 1996, and for each
of the three years in the period ended December 28, 1996, and have issued our
report thereon dated August 6 1997 (included elsewhere in this Registration
Statement). Our audit also included the financial statement schedule for each of
the three years in the period ended December 28, 1996, listed in Item 21(b) of
this Registration Statement. This schedule is the responsibility of the
Company's management. Our responsibility is to express an opinion based on our
audits.
 
     In our opinion, the financial statement schedule referred to above, when
considered in relation to the basic financial statements taken as a whole,
presents fairly in all material respects the information set forth therein.
 
Milwaukee, Wisconsin                                           ERNST & YOUNG LLP
August 6, 1997
 
                                      II-12
<PAGE>   166
 
                                                                     SCHEDULE II
 
                       AMERISERVE FOOD DISTRIBUTION, INC.
                       VALUATION AND QUALIFYING ACCOUNTS
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                           ADDITIONS
                                                -------------------------------
                                      BALANCE    CHARGED    CHARGED
                                        AT         TO         TO                             BALANCE
                                     BEGINNING  COSTS AND    OTHER    ACQUIRED               AT END
            DESCRIPTION               OF YEAR   EXPENSES   ACCOUNTS   BALANCE(2) DEDUCTIONS(1)  OF YEAR
- ------------------------------------ ---------  ---------  ---------  ---------  ---------  ---------
<S>                                  <C>        <C>        <C>        <C>        <C>        <C>
Year ended December 31, 1994:
  Deducted from asset accounts
     Allowance for doubtful
       accounts.....................  $ 1,142    $   359    $    --    $    --    $   (61)   $ 1,440
                                       ======     ======     ======     ======     ======     ======
     Reserve for inventory obsolescence ..  $    50  $     5  $    --  $    --    $    --    $    55
                                       ======     ======     ======     ======     ======     ======
 
Year ended December 30, 1995:
  Deducted from asset accounts
     Allowance for doubtful
       accounts.....................  $ 1,440    $   134    $    --    $    --    $  (404)   $ 1,170
                                       ======     ======     ======     ======     ======     ======
     Reserve for inventory obsolescence ..  $    55  $    --  $    --  $    --    $    --    $    55
                                       ======     ======     ======     ======     ======     ======
 
Year ended December 28, 1996:
  Deducted from asset accounts
     Allowance for doubtful
       accounts.....................  $ 1,170    $ 1,075    $    --    $ 3,173    $  (522)   $ 4,896
                                       ======     ======     ======     ======     ======     ======
     Reserve for inventory obsolescence ..  $    55  $   317  $    --  $   430    $   (51)   $   751
                                       ======     ======     ======     ======     ======     ======
</TABLE>
 
- ---------------
 
(1) Represents uncollectible accounts written off, net of recoveries.
 
(2) Balance of acquired company at date of acquisition.
 
                                      II-13
<PAGE>   167
 
                               INDEX TO EXHIBITS
 
<TABLE>
<CAPTION>
                                                                                     SEQUENTIALLY
EXHIBIT                                                                                NUMBERED
NUMBER                                  DESCRIPTION                                      PAGE
- -------  --------------------------------------------------------------------------  ------------
<C>      <S>                                                                         <C>
  2.1    Asset Purchase Agreement between PepsiCo, Inc. and Nebco Evans Holding
         Company (incorporated by reference to Exhibit 2.2 to the Registrant's
         Registration Statement Form S-4 No. 333-33225 filed August 8, 1997).
  3.1    Certificate of Incorporation of the Company (incorporated by reference to
         Exhibit 3.1 to the Registrant's Registration Statement on Form S-4 filed
         August 8, 1997).
  3.2    By-Laws of the Company (incorporated by reference to Exhibit 3.2 to the
         Registrant's Registration Statement on Form S-4 filed August 8, 1997).
  3.3    Certificate of Incorporation of AmeriServ Food Company (incorporated by
         reference to Exhibit 3.3 to the Registrant's Registration Statement on
         Form S-4 filed August 8, 1997).
  3.4    By-Laws of AmeriServ Food Company (incorporated by reference to Exhibit
         3.4 to the Registrant's Registration Statement on Form S-4 filed August 8,
         1997).
  3.5    Articles of Incorporation of AmeriServe Transportation, Inc. (incorporated
         by reference to Exhibit 3.5 to the Registrant's Registration Statement on
         Form S-4 filed August 8, 1997).
  3.6    By-Laws of AmeriServe Transportation, Inc. (incorporated by reference to
         Exhibit 3.6 to the Registrant's Registration Statement on Form S-4 filed
         August 8, 1997).
  3.7    Articles of Incorporation of Chicago Consolidated Corporation
         (incorporated by reference to Exhibit 3.7 to the Registrant's Registration
         Statement on Form S-4 filed August 8, 1997).
  3.8    By-Laws of Chicago Consolidated Corporation (incorporated by reference to
         Exhibit 3.8 to the Registrant's Registration Statement on Form S-4 filed
         August 8, 1997).
  3.9    Articles of Incorporation of Northland Transportation Services, Inc.
         (incorporated by reference to Exhibit 3.9 to the Registrant's Registration
         Statement on Form S-4 filed August 8, 1997).
  3.10   By-Laws of Northland Transportation Services, Inc. (incorporated by
         reference to Exhibit 3.10 to the Registrant's Registration Statement on
         Form S-4 filed August 8, 1997).
  3.11   Articles of Incorporation of The Harry H. Post Company (incorporated by
         reference to Exhibit 3.11 to the Registrant's Registration Statement on
         Form S-4 filed August 8, 1997).
  3.12   By-Laws of The Harry H. Post Company (incorporated by reference to Exhibit
         3.12 to the Registrant's Registration Statement on Form S-4 filed August
         8, 1997).
  3.13   Articles of Incorporation of Delta Transportation, Ltd. (incorporated by
         reference to Exhibit 3.13 to the Registrant's Registration Statement on
         Form S-4 filed August 8, 1997).
  3.14   By-Laws of Delta Transportation, Ltd. (incorporated by reference to
         Exhibit 3.14 to the Registrant's Registration Statement on Form S-4 No.
         333-33225 filed August 8, 1997).
  4.1    Indenture, dated as of October 15, 1997, by and among the Company, the
         Subsidiary Guarantors and State Street Bank and Trust Company, with
         respect to the Senior Notes.*
</TABLE>
<PAGE>   168
 
<TABLE>
<CAPTION>
                                                                                     SEQUENTIALLY
EXHIBIT                                                                                NUMBERED
NUMBER                                  DESCRIPTION                                      PAGE
- -------  --------------------------------------------------------------------------  ------------
<C>      <S>                                                                         <C>
  4.2    Form of New Senior Note (included as Exhibit A to Exhibit 4.1).*
  4.3    Form of New Note Guarantee (included as Exhibit D to Exhibit 4.1).*
  4.4    Purchase Agreement, by and among the Company, the Subsidiary Guarantors,
         Donaldson, Lufkin & Jenrette Securities Corporation and BancAmerica
         Robertson Stephens dated as of October 8, 1997.*
  4.5    Indenture, dated as of July 11, 1997, by and among the Company, the
         Subsidiary Guarantors and State Street Bank and Trust Company, with
         respect to the New Senior Subordinated Notes (incorporated by reference to
         Exhibit 4.1 of the Registrant's Registration Statement on Form S-4 No.
         333-33225 filed August 8, 1997).
  4.6    Purchase Agreement, by and among the Company, the Subsidiary Guarantors,
         Donaldson, Lufkin & Jenrette Securities Corporation and BancAmerica
         Securities dated as of July 9, 1997 (incorporated by reference to Exhibit
         4.4 to the Registrant's Registration Statement Form S-4 No. 333-33225
         filed August 8, 1997).
  5.1    Opinion of Wachtell, Lipton, Rosen & Katz.*
 10.1    Registration Rights Agreement, dated as of October 15, 1997, by and among
         the Company, the Subsidiary Guarantors and Donaldson, Lufkin & Jenrette
         Securities Corporation.*
 10.2    Registration Rights Agreement, dated as of July 11, 1997, by and among the
         Company, the Subsidiary Guarantors and Donaldson, Lufkin & Jenrette
         Securities Corporation (incorporated by reference to Exhibit 10.1 to the
         Registrant's Registration Statement on Form S-4 No. 333-33225 filed August
         8, 1997).
 10.3    Second Amended and Restated Credit Agreement, dated as of July 11, 1997
         among the Company, Bank of America National Trust and Savings Association,
         as Administrative Agent, Donaldson, Lufkin & Jenrette Securities
         Corporation, as Documentation Agent, Bank of America National Trust and
         Savings Association as Letter of Credit Issuing Lender, the Other
         Financial Institutions Party thereto and BancAmerica Securities, Inc. as
         Arranger (incorporated by reference to Exhibit 10.3 to the Registrant's
         Registration Statement on Form S-4 No. 333-33225 filed August 8, 1997).
 10.4    Employment Agreement, dated as of December 23, 1986 between the Company
         and Raymond E. Marshall, as amended by Amendment to Employment Agreement,
         dated as of January 1, 1995 (incorporated by reference to Exhibit 10.4 to
         the Registrant's Registration Statement on Form S-4 No. 333-33225 filed
         August 8, 1997).
 10.5    Sales and Distribution Agreement dated as of May 6, 1997, by and among
         PFS, Pizza Hut, Taco Bell, Kentucky Fried Chicken Corporation and Kentucky
         Fried Chicken of California, Inc. (incorporated by reference to Exhibit
         10.5 to Amendment No. 1 to the Registrant's Registration Statement on Form
         S-4 No. 333-33225 filed October 21, 1997).
 12.1    Statements re computation of ratios (incorporated by reference to Exhibit
         12.1 to Amendment No. 2 to the Registrant's Registration Statement on Form
         S-4 No. 333-33225 filed November 6, 1997).
 12.2    Statements re computation of ratios -- PFS (incorporated by reference to
         Exhibit 12.2 to Amendment No. 2 to the Registrant's Registration Statement
         on Form S-4 No. 333-33225 filed November 6, 1997).
</TABLE>
<PAGE>   169
 
<TABLE>
<CAPTION>
                                                                                     SEQUENTIALLY
EXHIBIT                                                                                NUMBERED
NUMBER                                  DESCRIPTION                                      PAGE
- -------  --------------------------------------------------------------------------  ------------
<C>      <S>                                                                         <C>
 16.1    Letter from Deloitte & Touche LLP (incorporated by reference to Exhibit
         16.1 to the Registrant's Registration Statement on Form S-4 No. 333-33225
         filed August 8, 1997).
 21.1    Subsidiaries of the Company (incorporated by reference to Exhibit 21.1 to
         the Registrant's Registration Statement on Form S-4 No. 333-33225 filed
         August 8, 1997).
 23.1    Consent of Ernst & Young LLP.
 23.2    Consent of KPMG Peat Marwick LLP.
 23.3    Consent of Ernst & Young LLP.
 23.4    Consent of Wachtell, Lipton, Rosen & Katz (contained in Exhibit 5.1).*
 24.1    Power of Attorney.*
 25.1    Statement of Eligibility and Qualification of Trustee on Form T-1 of State
         Street Bank and Trust Company under the Trust Indenture Act of 1939.*
 27.1    Financial Data Schedule (incorporated by reference to Exhibit 27.1 to
         Amendment No. 1 to the Registrant's Registration Statement on Form S-4 No.
         333-33225 filed October 21, 1997).
 99.1    Form of Letter of Transmittal for the 8 7/8% New Senior Subordinated Notes
         due 2006.*
 99.2    Guidelines for Certification of Taxpayer Identification Number on
         Substitute Form W-9.*
 99.3    Form of Notice of Guaranteed Delivery.*
</TABLE>
 
- ---------------
* Previously filed.

<PAGE>   1
 
                                                                    EXHIBIT 23.1
 
               CONSENT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
 
   
We consent to the references to our firm under the captions "Experts," "Summary
Selected Financial Data" and "Selected AmeriServe Historical Financial Data" and
to the use of our reports dated August 6, 1997, in Amendment No. 2 to the
Registration Statement (Form S-4 No. 333-38337) and related Prospectus of
AmeriServe Food Distribution, Inc. for the registration of $350,000,000 of
8 7/8% Senior Notes.
    
 
Milwaukee, Wisconsin                                           ERNST & YOUNG LLP
   
November 10, 1997
    

<PAGE>   1
 
                                                                    EXHIBIT 23.2
 
                         INDEPENDENT AUDITORS' CONSENT
 
Management of PFS
(A Division of PepsiCo, Inc. Held for Sale):
 
     We consent to the use of our report included herein and to the reference to
our firm under the headings "Summary Selected Financial Data," "Selected PFS
Historical Financial Data" and "Experts" in the prospectus.
 
                                                 KPMG PEAT MARWICK LLP
 
Dallas, Texas
   
November 6, 1997
    

<PAGE>   1
 
                                                                    EXHIBIT 23.3
 
               CONSENT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
 
   
We consent to the reference to our firm under the captions "Experts" and to the
use of our report dated March 22, 1996, with respect to the financial statements
of AmeriServ Food Company included in Amendment No. 2 to the Registration
Statement (Form S-4 No. 33-38337) and related Prospectus of AmeriServe Food
Distribution, Inc. for the registration of $350,000,000 of 8 7/8% Senior Notes.
    
 
Dallas, Texas                                                  ERNST & YOUNG LLP
   
November 10, 1997
    


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