RIGHT START INC /CA
8-K, 1998-04-23
CATALOG & MAIL-ORDER HOUSES
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<PAGE>
 
                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                            WASHINGTON, D.C.  20549

                                    FORM 8-K

                                 CURRENT REPORT
                      PURSUANT TO SECTION 13 OR 15 (d) OF
                      THE SECURITIES EXCHANGE ACT OF 1934

       Date of Report (date of earliest event reported):  April 23, 1998


                             The Right Start, Inc.
          ____________________________________________________________
             (Exact name of registrant as specified in its charter)

            California                0-19536              95-3971414
         -----------------    -----------------------    -------------
         (State of other      (Commission file number)   (IRS employer
         jurisdiction of                                 identification
         incorporation                                      number)

         5334 Sterling Center Drive
         Westlake Village, California                        91361
    --------------------------------------               -------------
   (Address of principal executive offices)                (Zip code)
                                               


                                 (818) 707-7100
                       ---------------------------------
              (Registrant's telephone number, including area code)

                                 Not applicable
    -----------------------------------------------------------------------
         (Former name or former address, if changed since last report)
<PAGE>
 
Item 5.  Other Events
         ------------

     The Press Release dated April 23, 1998 of The Right Start, Inc., which is
filed as Exhibit 99.1 to this form 8-K, is incorporated herein by reference.

Item 7.  Financial Statements, Pro Forma Financial Information and Exhibits
         ------------------------------------------------------------------

     (a) Financial Statements of Businesses Acquired

               Not applicable.

     (b) Pro Forma Financial Information

               Not applicable.

     (c) Exhibits

     A list of exhibits included as part of this report is set forth in the
Exhibit Index which immediately precedes such exhibits and is incorporated by
reference herein.

     Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                        THE RIGHT START, INC.


Date:  April 23, 1998                   /s/ Jerry R. Welch
                                        ------------------
                                        Jerry R. Welch
                                        Chief Executive Officer and
                                        Chairman of the Board

                                      -2-
<PAGE>
 
                                 EXHIBIT INDEX

10.1  The Right Start, Inc. Letter Agreement dated as of April 6, 1998.

10.2  The Right Start, Inc. Amendment to Letter Agreement dated as of April 13,
      1998

10.3  The Right Start, Inc. Securities Purchase Agreement dated as of April 13,
      1998 between the Company and the certain investors listed therein with
      respect to the Company's Senior Subordinated Notes due May 6, 2000 and
      warrants to purchase the Company's common stock.

99.1  Press Release dated April 23, 1998.

                                      -3-

<PAGE>
 
                                                                    EXHIBIT 10.1

                             THE RIGHT START, INC.
                           5334 STERLING CENTER DRIVE
                          WESTLAKE VILLAGE, CALIFORNIA



                                 April 6, 1998



To each of the parties listed
on the signature pages hereto

Gentlemen:

     This letter agreement (the "Letter Agreement") is entered into by and among
The Right Start, Inc., a California corporation (the "Company"); ARBCO
Associates, L.P., Kayne Anderson Non-Traditional Investments, L.P., Kayne
Anderson Offshore Limited, Offense Group Associates, L.P., and Opportunity
Associates, L.P., (collectively, the "Purchasers"); Strategic Associates, L.P.
and Cahill Warnock Strategic Partners Fund, L.P., holders of the Company's
Convertible Debentures dated October 11, 1996, as amended on May 30, 1997, in
the aggregate original principal amount of $3,000,000 (the "Convertible
Debentures") (collectively, the "Debenture Holders"); and Fred Kayne, an
individual, Kayne Anderson Non-Traditional Investments, L.P., Kayne Anderson
Offshore Limited, Arthur E. Hall & Company Money Purchase Plan, ARBCO
Associates, L.P., Offense Group Associates, L.P., Opportunity Associates, L.P.,
Strategic Associates, L.P., Michael Targoff, an individual, The Travelers
Indemnity Company, and Cahill Warnock Strategic Partners Fund, L.P., holders of
the Company's 11.5% Senior Subordinated Notes due May 6, 2000 in the aggregate
original principal amount of $3,000,000 (the "Senior Notes") and warrants to
purchase shares of the Company's common stock issued in connection with the
Senior Notes (the "Senior Notes Warrants," and together with the Senior Notes,
the "Senior Notes Securities") (collectively, the "Noteholders").  The Senior
Notes Securities and the Convertible Debentures are collectively referred to
herein as the "Existing Securities."  The Noteholders and the Debenture Holders
are collectively referred to herein as the "Existing Securityholders."

     The parties hereby agree, subject to the terms and conditions set forth in
this Letter Agreement, that (a) the Company will issue, and the Purchasers will
purchase for an aggregate purchase price of $3,500,000, the Company's Senior
Subordinated Notes due May 6, 2000 (the "New Notes") having an aggregate
principal amount of $3,500,000 and warrants to purchase 3,500,000 shares of the
Company's common stock (the "New Warrants," and together with the New Notes, the
"New Securities"), on the same terms as the Senior Notes and Senior Notes
Warrants, respectively, except that no interest will be payable or accrue with
respect to the New Notes and the New Warrants will be exercisable at $1.00 per
share, subject to adjustment, and (b) the Existing Securityholders will exchange
their Existing Securities for the Preferred Stock (as defined below).
<PAGE>
 
1.  Purchase of New Securities
    --------------------------

     (a) Subject to the conditions set forth in Section 1(b) and the rights of
each Existing Securityholder (other than a Purchaser) set forth in Section 1(c)
of this Letter Agreement, the Company agrees to issue, and the Purchasers agree
to purchase on April 10, 1998 (the "Funding Date") New Securities for an
aggregate purchase price of $3,500,000, in the allocations set forth in Schedule
I hereto (or in such other allocations as may be agreed upon by each affected
Purchaser).  Each New Note shall mature and be payable upon the same terms as
the Senior Notes and subject to the conditions set forth in this Letter
Agreement.  In connection with the Recapitalization (as defined below), each
Purchaser agrees to exchange its New Securities for shares of Series C Preferred
Stock as provided below.

     (b)  The obligations of the Purchasers to purchase, and the Company to
issue, the New Securities on the Funding Date shall be subject to the prior
satisfaction of the following:

          (1) the agreement by all of the Existing Securityholders to exchange
     their Existing Securities for the Preferred Stock as contemplated herein;

          (2) the waiver by all of the Existing Securityholders of their rights
     to receive any and all interest payments accrued and owing after February
     28, 1998, under the Existing Debt;

          (3) the approval by the Board of Directors, including the affirmative
     vote of each "disinterested" director on or prior to April 7, 1998, of the
     transactions contemplated by this Letter Agreement; and

          (4) the receipt by the Board of Directors of the Company of a
     favorable opinion rendered by a qualified investment bank as to the
     fairness of the Recapitalization, from a financial point of view, to the
     Company and its shareholders.

     (c) Each Existing Securityholder (other than a Purchaser) shall have the
right to purchase New Securities on the same terms, and subject to the same
conditions, as the Purchasers.  Any such Existing Securityholder electing to
purchase New Securities should indicate on the signature page hereof the
principal amount of New Notes (and corresponding number of New Warrants) such
Existing Securityholder desires to purchase; provided that the aggregate
principal amount purchasable by such Existing Securityholder shall not exceed
$3,500,000 (the maximum aggregate principal amount of New Notes to be issued)
multiplied by a fraction equal to (a) the aggregate principal amount of
Convertible Debentures and Senior Notes held by such Existing Securityholder
divided by (b) $6,000,000 (the aggregate principal amount of Convertible
Debentures and Senior Notes held by all Existing Securityholders).  To the
extent any such Existing Securityholder elects to purchase New Securities, the
aggregate principal amount of New Notes and corresponding number of New Warrants
to be purchased by the Purchasers shall be reduced on a pro rata basis.

2.   Recapitalization
     ----------------

     As soon as reasonably practicable after the Funding Date, the Company
agrees, in consideration for the purchase of the New Securities, to undertake,
and the Purchasers and the Existing Securityholders agree to participate in, the
recapitalization of the Company (the "Recapitalization") as described herein.
The Recapitalization shall include the following and shall be undertaken in the
order set forth below:

                                      -2-
<PAGE>
 
     (a) The Company shall seek approval for and effect an amendment to the
Company's Articles of Incorporation (the "Charter Amendment") and obtain all
other authorization necessary to issue Preferred Stock in connection with the
Recapitalization, with sufficient number of shares of each series of Preferred
Stock to accommodate the Recapitalization.  The Charter Amendment also may
provide for the authorization of the Board of Directors to issue additional
shares of preferred stock from time to time after the Recapitalization, with the
rights, preferences, privileges and other terms of such additional shares to be
determined by the Board of Directors, subject to the voting rights of holders of
the Preferred Stock.  The Preferred Stock to be authorized in connection with
the Recapitalization shall include each of the following series:

          (1) Series A Preferred Stock, par value $0.01 per share, which shall
     have the rights, preferences, privileges, limitations and restrictions set
     forth on Exhibit A attached hereto and incorporated herein by reference
     (the "Series A Preferred Stock");

          (2) Series B Preferred Stock, par value $0.01 per share, which shall
     have the rights, preferences, privileges, limitations and restrictions set
     forth on Exhibit B attached hereto and incorporated herein by reference
     (the "Series B Preferred Stock" and together with the Series A Preferred
     Stock, the "Preferred Stock"); and

          (3) Series C Preferred Stock, par value $0.01 per share, which shall
     have the rights, preferences, privileges, limitations and restrictions set
     forth on Exhibit C attached hereto and incorporated herein by reference
     (the "Series C Preferred Stock").

     (b) The Company shall undertake the following simultaneous exchanges:

          (1) an exchange whereby all Existing Securityholders shall exchange
     their Existing Securities in the aggregate principal amount of $6,000,000,
     for either Series A Preferred Stock and/or Series B Preferred Stock (the
     "Preferred Stock Exchange"), as elected by each of the Existing
     Securityholders on the signature page hereof, having an aggregate
     preference upon liquidation ("Liquidation Preference") equal to the
     aggregate principal amount of the Senior Notes and Convertible Debentures
     so exchanged therefor; and

          (2) the Company shall undertake an exchange whereby all holders of the
     New Securities shall exchange their New Securities, in the aggregate
     principal amount of $3,500,000, for Series C Preferred Stock having an
     aggregate Liquidation Preference equal to the aggregate principal amount of
     New Notes so exchanged therefor.

3.   Exchange of Existing Securities for Preferred Stock
     ---------------------------------------------------

     (a) After the Funding Date, each of the Existing Securityholders agrees as
follows:

          (1) to exchange the Existing Securities for Series A Preferred Stock
     and/or Series B Preferred Stock, as elected by each of the Existing
     Securityholders on the signature pages hereof;

          (2) to waive their right to receive any and all interest payments
     accrued and owing after February 28, 1998, under the Existing Debt; and

                                      -3-
<PAGE>
 
          (3) if the Company is unable to issue the Preferred Stock within two-
     hundred forty (240) days after the Funding Date for reasons outside of the
     control of the Company or the Purchasers, to subordinate the Senior Notes
     and Convertible Debentures to the New Notes.

4.   Covenants
     ---------

     (a) Each party to this Letter Agreement hereby covenants and agrees as
follows:

          (1) to execute each of the documents the Company reasonably deems
     necessary or desirable to effect the above-described transactions
     including, without limitation, a registration rights agreement providing
     that upon the request of a majority of the holders of the Series B
     Preferred Stock or the Series C Preferred Stock, the Company will file a
     shelf registration statement with respect to the shares of the Company's
     common stock issuable upon conversion of such Preferred Stock;

          (2) to use its reasonable best efforts to obtain all regulatory and
     third party approvals as quickly as reasonably practicable, including the
     approval of the Company's shareholders, necessary to consummate each of the
     transactions contemplated by this Letter Agreement; and

          (3) to vote their respective holdings of the Company's common stock in
     favor of the transactions contemplated by this Letter Agreement, including
     but not limited to the authorization of the Preferred Stock.

5.   Representations and Warranties of the Existing Securityholders and the
     ----------------------------------------------------------------------
Purchasers
- ----------

     Each Existing Securityholder and Purchaser represents and warrants for
itself with respect to the exchange of the Existing Securities or the New
Securities for Preferred Stock, as the case may be, that:

     (a) such person or entity is an "accredited investor" within the meaning of
Rule 501 of Regulation D promulgated under the Securities Act and was not
organized for the specific purpose of acquiring such securities;

     (b) such person or entity has sufficient knowledge and experience so as to
be able to evaluate the risks and merits of investment in the Company, and it is
able financially to bear the risks thereof;

     (c) such securities are being acquired for investment purposes for such
person's or entity's own account, without a view to or for resale in connection
with, any distribution thereof, and such person or entity has no present
intention of selling or otherwise distributing the same in violation of the
Securities Act of 1933, as amended (the "Securities Act");

     (d) such person or entity has been furnished with or given access to all
information which such person or entity considers necessary relating to the
Company and such securities and all information which such person or entity has
requested, and such person or entity has been afforded the opportunity to meet
with the management of the Company in order to ask all questions and receive all
answers as such person or entity has requested; and

                                      -4-
<PAGE>
 
     (e) all actions necessary for the authorization, execution, delivery and
performance by such person or entity or entity of this Letter Agreement and the
consummation by it of the transactions contemplated herein have been taken.
This Letter Agreement is a valid and binding obligation of such person or
entity, enforceable in accordance with its terms, except as enforcement may be
limited by bankruptcy, insolvency, reorganization and moratorium laws and other
laws of general application affecting the enforcement of creditors' rights
generally.

6.   Miscellaneous
     -------------

     This Letter Agreement shall be governed by, and construed in accordance
with, the laws of the State of Delaware, without giving effect to its principles
of conflict of laws.

     This Letter Agreement constitutes and expresses the entire understanding
between the parties hereto with respect to the subject matter hereof, and
supersedes all prior agreements and understandings, inducements, commitments or
conditions, express or implied, oral or written, except as herein contained.
The express terms hereof control and supersede any course of performance or
usage of the trade inconsistent with any of the terms hereof.  Neither this
Letter Agreement nor any portion or provision hereof may be changed, altered,
modified, supplemented, discharged, cancelled, terminated, or amended orally or
in any manner other than by an agreement, in writing signed by the parties
hereto.

     The provisions of this Letter Agreement are independent of and separable
from each other.  If any provision hereof shall for any reason be held invalid
or unenforceable, such invalidity or unenforceability shall not affect the
validity or enforceability of any other provision hereof, but this Letter
Agreement shall be construed as if such invalid or unenforceable provision had
never been contained herein.

     This Letter Agreement may be executed in any number of counterparts, each
of which shall be an original and all of which, when taken together, shall
constitute one and the same instrument.

                                      -5-
<PAGE>
 
     If the foregoing is in accordance with your understanding of our agreement,
please so indicate by having an authorized representative sign this Letter
Agreement in the appropriate space provided below, make the required election of
either the Series A Preferred Stock or the Series B Preferred Stock and return
to us this Letter Agreement on or prior to April 6, 1998, whereupon this Letter
Agreement and your acceptance shall represent a binding agreement between you
and the Company with respect to the matters set forth herein; provided, however,
if each of the conditions set forth in Section 1(b) have not been satisfied (or
waived by the Purchasers or the Company, as the case may be) on or prior to the
Funding Date, this Letter Agreement shall be null and void and no party hereto
shall have any rights or obligations hereunder.

                                             THE RIGHT START, INC.


                                             By: /s/ Gina Shauer 
                                                -------------------------------
                                                Gina Shauer
                                                Chief Financial Officer and
                                                Vice President of Finance and
                                                Administration

                                      -6-
<PAGE>
 
AGREED TO AND ACCEPTED AS OF THE DATE 
FIRST SET FORTH ABOVE


ARBCO ASSOCIATES, L.P.


By: /s/ David Shladovsky
   ------------------------------------
   Name:
        -------------------------------
   Title:
         ------------------------------
 
In accordance with the terms of this Letter Agreement,
ARBCO Associates, L.P. makes the following election:
 
Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________
 
 
KAYNE ANDERSON NON-TRADITIONAL INVESTMENTS, L.P.
 
 
By: /s/ David Shladovsky
   ----------------------------------------------
   Name:
        -----------------------------------------
   Title:
         ----------------------------------------
 
In accordance with the terms of this Letter Agreement,
Kayne Anderson Non-Traditional Investments, L.P.
makes the following election:
 
Series A Preferred Stock  $
                           ________________
Series B Preferred Stock  $  100%
                           ________________
 
 
KAYNE ANDERSON OFFSHORE LIMITED
 
 
By: /s/ William T. Miller
   ----------------------------------------------
   Name:
        -----------------------------------------
   Title:
         ----------------------------------------
 
In accordance with the terms of this Letter Agreement,
Kayne Anderson Offshore Limited makes the following
election:
 
Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $    100%
                           _____________________
 
OFFENSE GROUP ASSOCIATES, L.P.

                                      -7-
<PAGE>
 
By:  /s/ David Shladovsky
   ------------------------------------------------
   Name:
        -------------------------------------------
   Title:
         ------------------------------------------

In accordance with the terms of this Letter Agreement,
Offense Group Associates, L.P. makes the following
election:
 
Series A Preferred Stock  $
                           ________________
Series B Preferred Stock  $    100%
                           ________________
 
OPPORTUNITY ASSOCIATES, L.P.
 
 
By:  /s/ David Shladovsky
   -------------------------------------------------
   Name:
        --------------------------------------------
   Title:
         -------------------------------------------

In accordance with the terms of this Letter Agreement,
Opportunity Associates, L.P. makes the following
election:
 
Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________
 
STRATEGIC ASSOCIATES, L.P.
 
 
By:  /s/ David L. Warnock
   -------------------------------------------------
   Name:  David L. Warnock
        --------------------------------------------
   Title:  General Partner
         -------------------------------------------

In accordance with the terms of this Letter Agreement,
Strategic Associates, L.P. makes the following election:
 
Series A Preferred Stock  $  157,500
                           _____________________
Series B Preferred Stock  $   52,500
                           _____________________
 
Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants):  $   -0-
(maximum of $122,500)      ______________________


                                      -8-
<PAGE>
 
CAHILL WARNOCK STRATEGIC PARTNERS FUND, L.P.
 
 
By:  /s/ David L. Warnock
   ------------------------------------------------
   Name:  David L. Warnock
        -------------------------------------------
   Title:  General Partner
         ------------------------------------------

In accordance with the terms of this Letter Agreement,
Cahill Warnock Strategic Partners Fund, L.P. makes the
following election:

Series A Preferred Stock  $  2,842,500
                           ________________
Series B Preferred Stock  $    947,500
                           ________________

Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants): $   -0-
                          ______________________
(maximum of $2,210,833)


FRED KAYNE


By:  /s/ Fred Kayne
   ------------------------------------------------
   Name:  Fred Kayne
        -------------------------------------------
   Title:
         ------------------------------------------

In accordance with the terms of this Letter Agreement,
Fred Kayne makes the following election:

Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________

Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants): $______________________
(maximum of $145,833)

                                      -9-
<PAGE>
 
ARTHUR E. HALL & COMPANY MONEY PURCHASE PLAN


By:  /s/ Arthur Hall
   ------------------------------------------------
   Name:  Arthur E. Hall
        -------------------------------------------
   Title:  Trustee
         ------------------------------------------
 
In accordance with the terms of this Letter Agreement,
Arthur E. Hall & Company Money Purchase Plan
makes the following election:
 
Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________
 
Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants):  $   116,667
(maximum of $116,667)      ______________________
  
 
 
MICHAEL TARGOFF
 
 
By:  /s/ Michael Targoff
   ------------------------------------------------
Name:
     ----------------------------------------------
Title:
      ---------------------------------------------

In accordance with the terms of this Letter Agreement,
Michael Targoff makes the  following election:

Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________

Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants): $
(maximum of $87,500)       ______________________


                                      -10-
<PAGE>
 
THE TRAVELERS INDEMNITY COMPANY


By:  /s/ Harvey P. Eisen
   ----------------------------------------------
   Name:  Harvey P. Eisen
        -----------------------------------------
   Title:  Senior Vice President
         ----------------------------------------

In accordance with the terms of this Letter Agreement,
The Travelers Indemnity Company makes the
following election:
 
Series A Preferred Stock  $
                           _____________________
Series B Preferred Stock  $   100%
                           _____________________

Principal Amount of New Notes to be
purchased (including corresponding
number of New Warrants):  $
(maximum of $116,667)      _____________________


                                      -11-
<PAGE>
 
                                   SCHEDULE I
                                   ----------

                             SCHEDULE OF PURCHASERS



Purchasers                                       Amount of Notes Purchased
- ----------                                       -------------------------

ARBCO Associates, L.P.                                  $1,000,000
 
Kayne Anderson Non-Traditional
Investments, L.P.                                        1,000,000
 
Kayne Anderson Offshore Limited                            250,000
 
Offense Group Associates, L.P.                           1,000,000
 
Opportunity Associates, L.P.                               250,000
                                                        ----------
 
                              TOTAL:                    $3,500,000
                                                        ==========

                                      -12-
<PAGE>
 
                                                                       EXHIBIT A


                             THE RIGHT START, INC.
                            SERIES A PREFERRED STOCK

                                SUMMARY OF TERMS


ISSUER:        The Right Start, Inc., a California corporation (the "Company").
                                                                     -------   

SECURITY:      Series A Preferred Stock, par value $0.01 per share (the "Series
                                                                         ------
               A Preferred Stock").
               -----------------

EXCHANGE
PRICE:         $1,000 principal amount of Existing Debt per ten shares of Series
               A Preferred Stock.

PRIORITY:      The Series A Preferred Stock will rank senior to the Company's
               common stock (the "Common Stock") and pari passu with the
                                                     ----------         
               Company's Series B Preferred Stock and Series C Preferred Stock
               with respect to liquidation, and shall be senior or pari passu
                                                                   ----------
               with any other preferred stock subsequently issued by the
               Company; provided however, that the Series A Preferred Stock
                        --------                                           
               shall be senior to the Series B Preferred Stock and the Series C
               Preferred Stock from and after June 1, 2002.

LIQUIDATION
PREFERENCE:    $100 per share of Series A Preferred Stock (the "Liquidation
                                                                -----------
               Value").
               -----   

VOTING RIGHTS: Consent of the holders of at least a majority of the Series A
               Preferred Stock, Series B Preferred Stock and Series C Preferred
               Stock voting together as a single class, will be required for (a)
               any sale by the Company of a substantial portion of its assets,
               (b) any merger of the company with another entity, (c) each
               amendment of the company's articles of incorporation, and (d) any
               action that (i) increases the authorized number of shares of
               preferred stock of the Company of any series, (ii) creates any
               new class or series of shares having preference over or being on
               a parity with the Series A Preferred Stock, Series B Preferred
               Stock, and Series C Preferred Stock, or (iii) creates any
               contractually subordinated debt

                                      -13-
<PAGE>
 
               of the company. Such consent shall not be unreasonably withheld.
               Except for such consent rights and such voting rights as may be
               provided by applicable law, the Series A Preferred Stock shall
               have no voting rights as a separate series except the right to
               vote as a separate series within the class of preferred stock as
               to any matters regarding the modification of the rights,
               privileges or terms of the Series A Preferred Stock and otherwise
               in accordance with applicable law.

MANDATORY
REDEMPTION:    The Series A Preferred Stock shall be redeemed by the Company on
               May 31, 2002 for cash (subject to the legal availability of funds
               therefor) at a price per share equal to the Liquidation Value.

               The Series A Preferred Stock shall also be redeemed by the
               Company for cash (subject to the legal availability of funds
               therefor) at a price per share equal to the Liquidation Value
               upon the occurrence of a Change of Control (as defined below).

               Change of Control shall be defined as:

               a)   any merger or consolidation of the Company where the Company
                    is not the surviving corporation or as a result of which
                    Kayne Anderson and its affiliates cease to beneficially own
                    (as beneficial ownership is defined in Rule 13d-3 of the
                    Securities Exchange Act of 1934, as amended) and control,
                    directly or indirectly, at least twenty-five (25%) percent
                    of the issued and outstanding shares of each class of
                    capital stock of the Company entitled (without regard to the
                    occurrence of any contingency) to vote for the election of a
                    majority of the members of the board of directors of the
                    Company; or

               b)   any sale or transfer of all or substantially all of the
                    Company's assets or stock.


               The Series A Preferred Stock shall also be mandatorily redeemable
               by the Company for cash (subject to the legal availability of
               funds therefor) at a price per share equal to the Liquidation
               Value if the Company shall consummate the sale or a series of
               related sales for cash of equity securities the net proceeds to
               the Company from which (after deduction of discounts, commissions
               and other offering expenses) shall equal or exceed the sum of
               $12,000,000 plus the
                           ----

                                      -14-
<PAGE>
 
               amount of Series A Preferred Stock originally issued pursuant to
               the Preferred Stock Exchange.

DIVIDEND:      There shall be no dividends on the Series A Preferred Stock prior
               to June 1, 2002.  Thereafter, dividends on the Series A Preferred
               Stock shall cumulate and accrue on a daily basis without
               interest, at the rate of $15.00 per share per annum.  After June
               1, 2002, the holders of the Series A Preferred Stock shall be
               entitled to receive, out of funds legally available for such
               purpose, quarterly payments of dividends on the Series A
               Preferred Stock.  The cumulation and accrual of dividends on the
               Series A Preferred Stock after June 1, 2002 shall occur
               regardless of whether or not the Company shall have funds legally
               available for the payment of dividends.

               In no event, so long as any Series A Preferred Stock shall remain
               outstanding, shall any dividend whatsoever be declared or paid
               upon, nor shall any distribution be made upon, any Common Stock,
               other than a dividend or distribution payable in shares of Common
               Stock, nor (without the written consent of the holders of 50% of
               the outstanding shares of Series A Preferred Stock) shall any
               shares of Common Stock be purchased or redeemed by the Company,
               nor shall any moneys be paid to or made available for a sinking
               fund for the purchase or redemption of any Common Stock.


INFORMATION
RIGHTS:        The Company will timely furnish the holders of the Series A
               Preferred Stock with annual, quarterly and monthly financial
               statements.  Representatives of such holders will have the right,
               upon reasonable notice, to inspect the books and records of the
               Company.

                                      -15-
<PAGE>
 
                                                                       EXHIBIT B



                             THE RIGHT START, INC.
                      SERIES B CONVERTIBLE PREFERRED STOCK

                                SUMMARY OF TERMS


ISSUER:        The Right Start, Inc., a California corporation (the "Company").
                                                                     -------   

SECURITY:      Series B Convertible Preferred Stock, par value $0.01 per share
               (the "Series B Preferred Stock").
                     ------------------------   

EXCHANGE
PRICE:         $1,000 principal amount of Existing Debt per ten shares of Series
               B Preferred Stock.

PRIORITY:      The Series B Preferred Stock will rank senior to the Company's
               common stock (the "Common Stock") and pari passu with the
                                                     ----------         
               Company's Series A Preferred Stock and Series C Preferred Stock
               with respect to liquidation, and shall be senior to or pari passu
                                                                      ----------
               with any other preferred stock subsequently issued by the
               Company; provided however, that the Series A Preferred Stock
                        --------                                           
               shall be senior with respect to liquidation to the Series B
               Preferred Stock and Series C Preferred Stock from and after June
               1, 2002.

LIQUIDATION
PREFERENCE:    $100 per share of the Series B Preferred Stock (the "Liquidation
                                                                    -----------
               Value").
               -----   

VOTING RIGHTS: Consent of the holders of at least a majority of the Series A
               Preferred Stock, Series B Preferred Stock and Series C Preferred
               Stock voting together as a single class, will be required for (a)
               any sale by the Company of a substantial portion of its assets,
               (b) any merger of the company with another entity, (c) each
               amendment of the company's articles of incorporation, and (d) any
               action that (i) increases the authorized number of shares of
               preferred stock of the Company of any series, (ii) creates any
               new class or series of shares having preference over or being on
               a parity with the Series A Preferred Stock, Series B Preferred
               Stock, and Series C Preferred Stock, or (iii) creates any
               contractually subordinated debt

                                      -16-
<PAGE>
 
               of the company. Such consent shall not be unreasonably withheld.
               Except for such consent rights and such voting rights as may be
               provided by applicable law, the Series B Preferred Stock shall
               have no voting rights as a separate series except the right to
               vote as a separate series within the class of Preferred Stock as
               to any matters regarding any modification of the rights,
               privileges or terms of the Series B Preferred Stock or otherwise
               in accordance with applicable law.

OPTIONAL
CONVERSION:    Series B Preferred Stock shall be convertible in whole or in part
               at any time, and from time to time, at the option of the holders
               into shares of the Company's Common Stock at a rate equal to
               $1.50 per share, the "Conversion Price").
                                     ----------------   

ANTI-DILUTION
PROVISIONS:    The Series B Preferred Stock will be subject to anti-dilution
               provisions providing for adjustments to the Conversion Price
               upon:

               (a) Dividend or distribution of shares of Common Stock to holders
               of Common Stock;

               (b) Subdivision or combination of the outstanding shares of
               Common Stock.

MANDATORY
REDEMPTION:    The Series B Preferred Stock shall be mandatorily redeemable by
               the Company for cash (subject to the legal availability of funds
               therefor) at a price per share equal to the Liquidation Value
               upon the occurrence of a Change of Control (as defined below). In
               connection with any such event, the Company shall provide the
               holders of the Series B Preferred Stock with prior written notice
               no later than 30 days in advance of a mandatory redemption due to
               a Change of Control.

               Change of Control shall be defined as,

               a)   any merger or consolidation of the Company where the Company
                    is not the surviving corporation or as a result of which
                    Kayne Anderson and its affiliates cease to beneficially own
                    (as beneficial ownership is defined in Rule 13d-3 of the
                    Securities Exchange Act of 1934, as amended) and control,
                    directly or indirectly, at least twenty-five (25%) percent
                    of the issued and outstanding shares of each class of
                    capital stock of the Company entitled (without regard to the
                    occurrence of any

                                      -17-
<PAGE>
 
                    contingency) to vote for the election of a majority of the
                    members of the board of directors of the Company; or

               b)   any sale or transfer of all or substantially all of the
                    Company's assets or stock.

INFORMATION
RIGHTS:        The Company will timely furnish the holders of the Series B
               Preferred Stock with annual, quarterly and monthly financial
               statements.  Representatives of such holders will have the right,
               upon reasonable notice, to inspect the books and records of the
               Company.

PREEMPTIVE
RIGHTS:        If the Company proposes to offer additional securities (other
               than employee incentive stock or stock options, securities issued
               in a public offering or the acquisition of another company, or
               shares issued upon conversion or exercise of outstanding
               securities), the Company will first offer all such securities to
               the holders of the Series B Preferred Stock and the Series C
               Preferred Stock (or Common Stock issued upon conversion of the
               Series B Preferred Stock or Series C Preferred Stock) on a pro
               rata basis.  Such preemptive rights will not be transferable and
               will terminate with respect to any shares of Series B Preferred
               Stock or Series C Preferred Stock (or common stock issued upon
               conversion of the Series B Preferred Stock or Series C Preferred
               Stock), as the case may be, upon the earlier of (a) the transfer
               of such shares or (b) the fifth anniversary of the Preferred
               Stock Exchange.

                                      -18-
<PAGE>
 
                                                                       EXHIBIT C


                             THE RIGHT START, INC.
                      SERIES C CONVERTIBLE PREFERRED STOCK

                                SUMMARY OF TERMS


ISSUER:        The Right Start, Inc., a California corporation (the "Company").
                                                                     -------   

SECURITY:      Series C Convertible Preferred Stock, par value $0.01 per share
               (the "Series C Preferred Stock").
                     ------------------------   

EXCHANGE
PRICE:         $1000 principal amount of debt, represented by the new Senior
               Subordinated Notes due 2000, per ten shares of Series C Preferred
               Stock.

PRIORITY:      The Series C Preferred Stock will rank senior to the Company's
               common stock (the "Common Stock") and pari passu with the
                                                     ----------
               Company's Series A Preferred Stock and Series B Preferred Stock
               with respect to liquidation, and shall be senior to or pari passu
                                                                      ----------
               with any other preferred stock subsequently issued by the
               Company; provided however, that the Series A Preferred Stock
                        ----------------
               shall be senior with respect to liquidation to the Series B 
               Preferred Stock and the Series C Preferred Stock from and after
               June 1, 2002.

LIQUIDATION
PREFERENCE:    $100 per share of Series C Preferred Stock (the "Liquidation
                                                                -----------
               Value").
               -----   

VOTING RIGHTS: Consent of the holders of at least a majority of the Series A
               Preferred Stock, Series B Preferred Stock and Series C Preferred
               Stock voting together as a single class, will be required for (a)
               any sale by the Company of a substantial portion of its assets,
               (b) any merger of the company with another entity, (c) each
               amendment of the company's articles of incorporation, and (d) any
               action that (i) increases the authorized number of shares of
               preferred stock of the Company of any series, (ii) creates any
               new class or series of shares having preference over or being on
               a parity with the Series A Preferred Stock, Series B Preferred
               Stock, and Series C Preferred Stock, or (iii) creates any
               contractually subordinated debt

                                      -19-
<PAGE>
 
               of the company. Such consent shall not be unreasonably withheld.
               Except for such consent rights and such voting rights as may be
               provided by applicable law, the Series C Preferred Stock shall
               have no voting rights as a separate series except the right to
               vote as a separate series within the class of Preferred Stock as
               to any matters regarding any modification of the rights,
               privileges or terms of the Series C Preferred Stock or otherwise
               in accordance with applicable law.

OPTIONAL
CONVERSION:    The Series C Preferred Stock shall be convertible in whole or in
               part at any time, and from time to time, at the option of the
               holders into shares of the Company's Common Stock at a rate equal
               to $1.00 per share, the "Conversion Price").
                                        ----------------   

ANTI-DILUTION
PROVISIONS:    The Series C Preferred Stock will be subject to anti-dilution
               provisions providing for adjustments to the Conversion Price
               upon:

               (a) Dividend or distribution of shares of Common Stock to holders
               of Common Stock;

               (b) Subdivision or combination of the outstanding shares of
               Common Stock.

MANDATORY
REDEMPTION:    The Series C Preferred Stock shall be mandatorily redeemable by
               the Company for cash (subject to the legal availability of funds
               therefor) at a price per share equal to the Liquidation Value
               upon the occurrence of a Change of Control (as defined below). In
               connection with any such event, the Company shall give the
               holders of the Series C Preferred Stock prior written notice no
               later than 30 days in advance of a mandatory redemption due to a
               Change of Control.

               Change of Control shall be defined as,

               a)   any merger or consolidation of the Company where the Company
                    is not the surviving corporation or as a result of which
                    Kayne Anderson and its affiliates cease to beneficially own
                    (as beneficial ownership is defined in Rule 13d-3 of the
                    Securities Exchange Act of 1934, as amended) and control,
                    directly or indirectly, at least twenty-five (25%) percent
                    of the issued and outstanding shares of each class of
                    capital stock of the Company entitled (without regard to the
                    occurrence of any

                                      -20-
<PAGE>
 
                    contingency) to vote for the election of a majority of the
                    members of the board of directors of the Company; or
 
               b)   any sale or transfer of all or substantially all of the
                    Company's assets or stock.

INFORMATION
RIGHTS:        The Company will timely furnish the holders of the Series C
               Preferred Stock with annual, quarterly and monthly financial
               statements.  Representatives of such holders will have the right,
               upon reasonable notice, to inspect the books and records of the
               Company.

PREEMPTIVE
RIGHTS:        If the Company proposes to offer additional securities (other
               than employee incentive stock or stock options, securities issued
               in a public offering or the acquisition of another company, or
               shares issued upon conversion or exercise of outstanding
               securities), the Company will first offer all such securities to
               the holders of the Series B Preferred Stock and the Series C
               Preferred Stock (or Common Stock issued upon conversion of the
               Series B Preferred Stock or Series C Preferred Stock) on a pro
               rata basis.  Such preemptive rights will not be transferable and
               will terminate with respect to any shares of Series B Preferred
               Stock or Series C Preferred Stock (or common stock issued upon
               conversion of the Series B Preferred Stock or Series C Preferred
               Stock), as the case may be, upon the earlier of (a) the transfer
               of such shares or (b) the fifth anniversary of the Preferred
               Stock Exchange.

                                      -21-

<PAGE>
 
                                                                    EXHIBIT 10.2

                         AMENDMENT TO LETTER AGREEMENT

                                 APRIL 13, 1998


     WHEREAS, The Right Start, Inc. (the "Company"), ARBCO Associates, L.P.,
Kayne Anderson Non-Traditional Investments, L.P., Kayne Anderson Offshore
Limited, Offense Group Associates, L.P. and Opportunity Associates, L.P.,
(collectively, the "Purchasers"), and Strategic Associates, L.P., Cahill Warnock
Strategic Partners Fund, L.P., ARBCO Associates, L.P., Kayne Anderson Non-
Traditional Investments, L.P., Kayne Anderson Offshore Limited, Offense Group
Associates, L.P. Opportunity Associates, L.P., Fred Kayne, an individual, Arthur
E. Hall & Company Money Purchase Plan, Michael Targoff, an individual, and The
Travelers Indemnity Company (collectively, the "Existing Securityholders" and
together with the Company and the Purchasers, collectively, the "Letter
Agreement Parties") have entered into a Letter Agreement dated as of April 6,
1998 (the "Letter Agreement"; capitalized words used herein and not otherwise
defined have the meaning ascribed to them in the Letter Agreement); and

     WHEREAS, Fred Kayne desires to buy and the Company desires to sell, for a
purchase price of $350,000, additional New Notes in the principal amount of
$350,000 and additional New Warrants to purchase 350,000 shares of the Company's
common stock, on the same terms and conditions as set forth in the Letter
Agreement, bringing the aggregate total offering amount of the New Securities to
$3,850,000;

     NOW THEREFOR IN CONSIDERATION OF THE FOREGOING, the Letter Agreement
Parties hereby amend the Letter Agreement as follows:

     1.  The term "Purchasers" shall include Fred Kayne, an individual, as a
     Purchaser of the New Securities on the same terms and conditions set forth
     in the Letter Agreement.

     2.  The aggregate purchase price of the New Notes shall be $3,850,000.

     3.  The aggregate principal amount of the New Notes shall be $3,850,000.

     4.  The aggregate principal amount of the New Warrants shall be 3,850,000.

     5.  The Schedule of Purchasers set forth on Schedule I to the Letter
     Agreement shall be amended to include Fred Kayne as an additional Purchaser
     of $350,000 of New Notes and to change the total amount of New Notes
     purchased to $3,850,000.
<PAGE>
 
     Except to the extent set forth above, the Letter Agreement shall continue
in full force and effect, and the Existing Securityholders that opted to
purchase New Securities pursuant to Section 1(c) of the Letter Agreement shall
continue to be obligated to so purchase such New Securities.  This Amendment to
the Letter Agreement shall be subject to the same terms and provisions as set
forth in the Letter Agreement and may be executed in any number of counterparts,
each of which shall be an original and all of which, when taken together, shall
constitute one and the same instrument.



                                    THE RIGHT START, INC.



                                    By:   /s/ Gina Shauer 
                                        _________________________
                                         Gina Shauer
                                         Chief Financial Officer and Vice
                                         President of Finance and Administration
 

                                      -2-
<PAGE>
 
AGREED TO AND ACCEPTED AS OF THE DATE FIRST SET FORTH ABOVE



ARBCO ASSOCIATES, L.P.


By: /s/ David Shladovsky
   ---------------------------
     Name:  
          -------------------- 
     Title: 
           -------------------


KAYNE ANDERSON NON-TRADITIONAL
INVESTMENTS, L.P.


By: /s/ David Shladovsky
   ---------------------------
     Name:  
          -------------------- 
     Title: 
           -------------------


KAYNE ANDERSON OFFSHORE LIMITED


By:  /s/ William T. Miller 
   ---------------------------
     Name:  
          -------------------- 
     Title: 
           -------------------



OFFENSE GROUP ASSOCIATES, L.P.


By: /s/ David Shladovsky
   ---------------------------
     Name:  
          -------------------- 
     Title: 
           -------------------

                                      -3-
<PAGE>
 
OPPORTUNITY ASSOCIATES, L.P.


By: /s/ David Shladovsky
   ---------------------------
     Name:  
          -------------------- 
     Title: 
           -------------------


STRATEGIC ASSOCIATES, L.P.


By: /s/ David L. Warnock
   ---------------------------
     Name: David L. Warnock
          -------------------- 
     Title: General Partner
           -------------------



CAHILL WARNOCK STRATEGIC PARTNERS
FUND, L.P.


By: /s/ David L. Warnock
   ---------------------------
     Name: David L. Warnock
          -------------------- 
     Title: General Partner
           -------------------



FRED KAYNE


By: /s/ Fred Kayne
   ---------------------------
     Name: 
          -------------------- 
     Title: 
           -------------------


ARTHUR E. HALL & COMPANY MONEY
PURCHASE PLAN


By: /s/ Arthur E. Hall
   ---------------------------
     Name: Arthur E. Hall
          -------------------- 
     Title: Trustee
           -------------------

                                      -4-
<PAGE>
 
MICHAEL TARGOFF


By: /s/ Michael Targoff
   ---------------------------
     Name: 
          -------------------- 
     Title: 
           -------------------



THE TRAVELERS INDEMNITY COMPANY


By: /s/ Harvey P. Eisen
   ---------------------------
     Name: Harvey P. Eisen
          -------------------- 
     Title: Sr. V.P.
           -------------------

                                      -5-

<PAGE>
 
                                                                    EXHIBIT 10.3

                             THE RIGHT START, INC.



                                _______________



                         SECURITIES PURCHASE AGREEMENT



                           Dated as of April 13, 1998



                                _______________



                    $3,850,000 aggregate principal amount of

                   Senior Subordinated Notes due May 6, 2000

             Warrants to Purchase 3,850,0000 shares of Common Stock
<PAGE>
 
                               TABLE OF CONTENTS
<TABLE>
<CAPTION>
                                                                                    Page
                                                                                    ----
<S>                                                                                 <C>
Section 1.  ISSUANCE OF SECURITIES.................................................  1
     Section 1.1.   Authorization..................................................  1
     Section 1.2.   Purchase and Sale of Securities; the Closing...................  2
     Section 1.3.   Representations of the Purchasers..............................  2

Section 2.  REPRESENTATIONS OF THE COMPANY.........................................  3
     Section 2.1.   Organization and Authority of the Company......................  3
     Section 2.2.   Business, Properties and Other
                    Information Regarding the Company..............................  3
     Section 2.3.   Capital Stock..................................................  4
     Section 2.4.   Litigation; Observance of Statutes,
                    Regulations and Orders.........................................  5
     Section 2.5.   Title to Property..............................................  6
     Section 2.6.   Taxes..........................................................  6
     Section 2.7.   Compliance with Laws and Other
                    Instruments of the Company.....................................  7
     Section 2.8.   Governmental Authorizations....................................  7
     Section 2.9.   Licenses and Permits...........................................  7
     Section 2.10.  Compliance with ERISA..........................................  7
     Section 2.11.  Investment Company Act.........................................  9
     Section 2.12.  Environmental Compliance.......................................  9
     Section 2.13.  Maintenance of Insurance.......................................  9
     Section 2.14.  Labor Relations................................................  9
     Section 2.15.  Assumptions or Guaranties of
                    Indebtedness of Other Persons.................................. 10
     Section 2.16.  Disclosure..................................................... 10

Section 3.  CONDITIONS OF CLOSING.................................................. 10
     Section 3.1.   Proceedings Satisfactory....................................... 10
     Section 3.2.   Representations True; Officer's Certificate.................... 11
     Section 3.3.   Purchase Permitted by Applicable Laws.......................... 11
     Section 3.4.   Securities..................................................... 11
     Section 3.5.   Registration Rights Agreement.................................. 11
     Section 3.6.   Fairness Opinion............................................... 11
     Section 3.7.   Third-Party Consents........................................... 12
     Section 3.8.   Amended Letter Agreement....................................... 12

Section 4.  PREPAYMENT OF THE NOTES................................................ 12
     Section 4.1.   Mandatory Prepayment........................................... 12
     Section 4.2.   Surrender of Notes; Notation Thereon........................... 12
     Section 4.3.   Purchase of Notes.............................................. 12
</TABLE>
                                       i
<PAGE>
 
<TABLE>
<S>                                                                                <C>
Section 5.  COVENANTS.............................................................. 12
     Section 5.1.   Payment of Notes............................................... 12
     Section 5.2.   Observance of Statutes, Regulations and Orders................. 12
     Section 5.3.   Corporate Existence............................................ 13
     Section 5.4.   Taxes.......................................................... 13
     Section 5.5.   Maintenance of Properties...................................... 13
     Section 5.6.   Books and Records.............................................. 13
     Section 5.7.   Maintenance of Insurance....................................... 13
     Section 5.8.   Change of Control.............................................. 13
     Section 5.9.   Limitations on Transactions with Affiliates.................... 14
     Section 5.10.  Investment Company Act......................................... 14
     Section 5.11.  Compliance with ERISA.......................................... 14
     Section 5.12.  Access to Information.......................................... 14
     Section 5.13.  Compliance with Amended Letter Agreement....................... 15

Section 6.  SEC REPORTS...........................................................  15

Section 7.  DEFINITIONS...........................................................  15
     Section 7.1.   Definitions...................................................  15
     Section 7.2.   Accounting Terms..............................................  21

Section 8.  EVENTS OF DEFAULT; REMEDIES...........................................  22
     Section 8.1.   Events of Default Defined; Acceleration of Maturity...........  22
     Section 8.2.   Annulment of Defaults.........................................  23
     Section 8.3.   Suits for Enforcement.........................................  23
     Section 8.4.   Remedies Cumulative...........................................  24
     Section 8.5.   Remedies Not Waived...........................................  24

Section 9.  REGISTRATION, TRANSFER AND EXCHANGE OF SECURITIES; LOST SECURITIES....  24

Section 10. HOME OFFICE PAYMENT...................................................  25

Section 11. TAXES.................................................................  26

Section 12. MISCELLANEOUS.........................................................  26
     Section 12.1.  Indemnification...............................................  26
     Section 12.2.  Expenses......................................................  26
     Section 12.3.  Amendments, Waiver and Consents...............................  26
     Section 12.4.  Reliance on and Survival of Representations...................  27
     Section 12.5.  Successors and Assigns........................................  27
     Section 12.6.  Notices.......................................................  27
     Section 12.7.  Counterparts..................................................  28
     Section 12.8.  Governing Law.................................................  28
     Section 12.9.  Waiver of Jury Trial..........................................  28
</TABLE>
                                      ii
<PAGE>
 
Schedules
 
     SCHEDULE I     -    Purchasers
     SCHEDULE 2.13  -    Insurance
 
 
Exhibits
 
     EXHIBIT A      -    Form of Note
     EXHIBIT B      -    Form of Warrant
     EXHIBIT C      -    Form of Registration Rights Agreement

                                      iii
<PAGE>
 
                             THE RIGHT START, INC.

                         SECURITIES PURCHASE AGREEMENT


                                                      Dated as of April 13, 1998


To each of the Purchasers
Listed on Schedule I hereto



Ladies and Gentlemen:

          The Right Start, Inc., a California corporation (the "Company"),
                                                                -------   
hereby agrees with the Purchasers as follows:

          Section 1.  ISSUANCE OF SECURITIES.

          Section 1.1.  Authorization.
                        ------------- 

          The Company has duly authorized (a) an issue of its Senior
Subordinated Notes due May 6, 2000 (the "Notes") in the aggregate principal
                                         -----                             
amount of $3,850,000 and (b) an issue of warrants (the "Warrants") to purchase
                                                        --------              
an aggregate of 3,850,000 Stock Units, initially covering 3,850,000 shares of
the Company's common stock and exercisable at $1.00 per Stock Unit (as defined
in the Warrants).  Each Note shall be in the form of Exhibit A and shall mature
                                                     ---------                 
and be payable and shall be otherwise as provided herein and therein.  Each
Warrant shall be in the form of Exhibit B and shall be exercisable, transferable
                                ---------                                       
and subject to adjustment and shall be otherwise as provided herein and therein.

          As used herein, the term "Notes" and "Warrants" shall include all
                                    -----       --------                   
notes or warrants, as the case may be, originally issued pursuant to this
Securities Purchase Agreement (the "Agreement") and all notes or warrants
                                    ---------                            
delivered in substitution or exchange for any of such notes or warrants and,
where applicable, shall include the singular number as well as the plural.  The
term "Note" shall mean one of the Notes and the term "Warrant" shall mean one of
      ----                                            -------                   
the Warrants.  The Notes and Warrants issued to the Purchasers pursuant to this
Agreement, and the certificates and other instruments from time to time
evidencing the same, are herein sometimes collectively called the "Securities."
                                                                   ----------  
<PAGE>
 
          Section 1.2.  Purchase and Sale of Securities; the Closing.  The
                        --------------------------------------------      
Company shall sell to the Purchasers and, subject to the terms and conditions
hereof, the Purchasers shall purchase from the Company (a) Notes in an aggregate
principal amount of $3,850,000 and (b) Warrants to purchase an aggregate of
3,850,000 Stock Units, at a combined purchase price equal to 100% of the
aggregate principal amount of the Notes.

          The closing (the "Closing") of such purchase of the Securities shall
                            -------                                           
be held at 10:00 a.m., Los Angeles time, on     April 13, 1998 (the "Closing
                                                                     -------
Date"), at the office of Milbank, Tweed, Hadley & McCloy, Los Angeles, or at
- ----                                                                        
such other time or place as the parties hereto may mutually agree; provided,
however, that if the Closing Date shall not have occurred within ten (10)
Business Days after the date hereof, the Purchasers' obligation to purchase and
pay for the Notes hereunder shall be terminated and the Purchasers shall have no
liability or further obligations hereunder.

          On the Closing Date, the Company shall deliver to each Purchaser one
or more certificates representing the Notes and Warrants, registered in such
Purchaser's name or in the name of such Purchaser's nominee in any
denominations, all as such Purchaser may specify by notice delivered to the
Company at least two days prior to the Closing Date (or, in the absence of such
notice, one certificate representing the Notes and one certificate representing
the Warrants, registered in such Purchaser's name), duly executed and dated the
Closing Date, against each Purchaser's delivery to the Company of immediately
available funds in the amount of the purchase price.

          Section 1.3.  Representations of the Purchasers.   Each Purchaser
                        ---------------------------------                  
represents and warrants to the Company that:

          (a) Such Purchaser is an "accredited investor" within the meaning of
Rule 501 under the Securities Act and was not organized for the specific purpose
of acquiring the Securities.

          (b) Such Purchaser has sufficient knowledge and experience so as to be
able to evaluate the risks or merits of investment in the Company, and it is
able financially to bear the risks thereof.

          (c) Such Purchaser is acquiring the Securities for such Purchaser's
own account for the purpose of investment and not with a view to or for sale in
connection with any distribution thereof in violation of the Securities Act.

                                       2
<PAGE>
 
          Section 2.  REPRESENTATIONS OF THE COMPANY.  The Company represents
and warrants to each of the Purchasers as of the date hereof and as of the
Closing Date that:

          Section 2.1.  Organization and Authority of the Company.
                        ----------------------------------------- 

          (a)  The Company is a corporation duly organized, validly existing and
in good standing under the laws of the State of California, and has all
requisite power and authority to own or hold under lease the property it
purports to own or hold under lease, to transact the business it transacts and
proposes to transact.  The Company has all requisite power and authority to
execute and deliver this Agreement, the Securities, and any other documents or
agreements contemplated hereby and thereby, to perform its obligations hereunder
and thereunder and to consummate the transactions contemplated hereunder and
thereunder.  The Company is duly qualified as a foreign corporation and is in
good standing in each jurisdiction in which the character of the properties
owned or held under lease by it or the nature of the business transacted by it
requires such qualification except such jurisdictions, if any, in which the
failure to be so qualified or in good standing will not have a Material Adverse
Effect on the Company.

          (b)  The execution, delivery and performance of this Agreement, the
Securities, and any other documents or agreements to which the Company is a
party contemplated hereby and thereby, and the consummation of the transactions
contemplated hereby and thereby, have been duly authorized and approved by the
Board of Directors.  Each of this Agreement, the Securities, and any other
document or agreement to which the Company is a party contemplated hereby or
thereby has been (or on the Closing Date will have been) duly authorized,
executed and delivered by, and each is (or, when duly executed and delivered on
the Closing Date, will be) the valid and binding obligation of, the Company,
enforceable in accordance with its terms, except as may be limited by applicable
bankruptcy, reorganization, insolvency, moratorium or other similar laws or by
legal or equitable principles relating to or limiting creditors' rights
generally.

          Section 2.2.  Business, Properties and Other Information Regarding the
                        --------------------------------------------------------
Company.
- ------- 

          (a)  The Company has delivered to each of the Purchasers copies of the
(i) audited report of the Company's independent accountants for the transition
period ended February 1, 1997 containing balance sheets of the Company as of the
last day of the eight month period ended February 1, 1997 and the fiscal year
ended June 1, 1996, and the related statements of operations, stockholders'
equity and cash flows of the Company

                                       3
<PAGE>
 
for the eight month period ended February 1, 1997 and the fiscal year ended June
1, 1996 and (ii) the unaudited balance sheets and the related statements of
operations, stockholders' equity and cash flows of the Company for the periods
ended November 1, 1997, August 2, 1997 and May 3, 1997 (such financial
statements being referred to collectively herein as the "Financial Statements").
                                                         -------------------- 
The Financial Statements fairly present the financial position of the Company as
of the respective dates of such balance sheets and the results of the Company's
operations for the respective periods covered by such statements of operations,
stockholders' equity and cash flows. The Financial Statements are true, accurate
and complete in all material respects and have been prepared in accordance with
GAAP consistently applied throughout the periods involved. There are no material
liabilities, contingent or otherwise, of the Company as of the date hereof and
as of the Closing Date required to be reflected in a balance sheet prepared in
accordance with GAAP which are not reflected in such balance sheets. Since
February 1, 1997, the Company has continued to experience operating losses.
However, there have been no changes in the assets, liabilities or financial
position of the Company from that set forth in such balance sheet as of such
date, other than such continued operating losses and changes in the ordinary
course of business or are otherwise disclosed in the reports filed by the
Company pursuant to the Exchange Act.

          (b)  As of their respective dates, neither the Financial Statements
nor any certificate executed by the Company in connection with the transactions
contemplated hereby and thereby, contained any untrue statement of a material
fact or omitted to state any material fact necessary to make the statements
therein, in light of the circumstances under which they were made, not
misleading.  Since November 1, 1997, there has been no change in the business,
prospects, properties, condition (financial or otherwise) or operations which
has had a Material Adverse Effect on the Company.  To the best of the Company's
knowledge, no fact has had a Material Adverse Affect or, so far as the Company
can reasonably foresee, will have a Material Adverse Effect on the Company, or
materially adversely affect the ability of the Company to perform its respective
obligations under this Agreement, the Securities, or any other documents or
agreements contemplated hereby and thereby.

          Section 2.3.  Capital Stock.
                        ------------- 

          (a)  The authorized capital stock of the Company consists of
25,000,000 shares of Common Stock, no par value per share (the "Common Stock").
                                                                ------------    
On the date hereof and on the Closing Date, 10,103,639 shares of Common Stock
are and will be issued and outstanding, all of which shares have been duly and
validly issued and are fully paid and nonassessable. On the date hereof and on
the Closing Date, no shares of Preferred Stock have or will have been issued.

                                       4
<PAGE>
 
          (b)  The Company does not have outstanding any capital stock or other
securities convertible into or exchangeable for any of its capital stock or any
rights to subscribe for or to purchase, or any options for the purchase of, or
any agreements (contingent or otherwise) providing for the issuance of, or any
calls, commitments or claims of any character relating to, any of its capital
stock or any securities convertible into or exchangeable for any of its capital
stock, other than (i) stock options issued under the Company's stock option
plans, (ii) the Convertible Debenture dated October 11, 1996, as amended on May
30, 1997, issued to Strategic Associates, L.P. and Cahill, Warnock Strategic
Partners, L.P., (iii) Warrants dated May 6, 1997 to purchase an aggregate of
475,000 shares of Common Stock issued to ARBCO Associates, L.P., Cahill Warnock
Strategic Partners Fund, L.P., Fred Kayne, A.E. Hall & Company Money Purchase
Plan, Kayne Anderson Non-Traditional Investments, L.P., Kayne Anderson Offshore
Limited, Offense Group Associates, L.P., Opportunity Associates, L.P., Michael
Targoff, The Travelers Indemnity Company and Strategic Associates, L.P. and (iv)
the rights pursuant to the Letter Agreement dated April 6, 1998 (the "Letter
                                                                      ------
Agreement") and the Amendment to Letter Agreement dated April 13, 1998 (the
- ---------                                                                  
"Amendment", and together with the Letter Agreement, the "Amended Letter
Agreement") of the Existing Securityholders (as defined in the Amended Letter
Agreement) to exchange their Existing Securities (as defined in the Amended
Letter Agreement) for the Preferred Stock (as defined in the Amended Letter
Agreement) to be authorized and issued as set forth therein.

          (c)  The Company does not have any obligation (contingent or
otherwise) to repurchase or otherwise acquire or retire any of its capital stock
or obligation evidencing the right of the holder thereof to purchase any of its
capital stock, other than the Company's obligation to repurchase stock owned by
an employee under The Right Start, Inc. Employee Stock Purchase Plan after such
employee elects to withdraw from such plan.  There is not in effect any
agreement by the Company (other than the Warrants) pursuant to which any holders
of securities of the Company have a right to cause the Company to register such
securities under the Securities Act, other than (i) the shelf registration on
file with the Commission for Kayne Anderson to register shares of common stock
owned by Kayne Anderson, (ii) the Registration Rights Agreements dated October
11, 1996, as amended on May 30, 1997, between the Company and Strategic
Associates, L.P. and Cahill, Warnock Strategic Partners, L.P., (iii) the
Registration Rights Agreement dated May 6, 1997 among the parties listed in
Section 2.3(b)(iii) above and (iv) the registration rights to be granted
pursuant to the Amended Letter Agreement.

                                       5
<PAGE>
 
          Section 2.4.  Litigation; Observance of Statutes, Regulations and
                        ---------------------------------------------------
Orders.
- ------ 

          (a)  There are no actions, suits or proceedings pending or, to the
best knowledge of the Company, threatened against or affecting the Company or
any of its properties in any court or before any arbitrator of any kind or
before or by any Governmental Body except actions, suits or proceedings arising
in the ordinary course of business which individually or in the aggregate, if
adversely determined, would not have a Material Adverse Effect on the Company or
materially adversely affect its ability to perform its obligations under this
Agreement, the Securities, and any other document or agreement contemplated
hereby or thereby.

          (b)  The Company is not in default under any order of any court,
arbitrator or Governmental Body, or is subject to or a party to any Order of any
court or Governmental Body arising out of any action, suit or proceeding under
any statute or other law respecting antitrust, monopoly, restraint of trade,
unfair competition or similar matters.  The Company is not in violation of any
statute or other rule or regulation of any Governmental Body the violation of
which would have a Material Adverse Effect on the Company or materially
adversely affect its ability to perform its obligations under this Agreement,
the Securities, and any other document or agreement contemplated hereby or
thereby.

          Section 2.5.  Title to Property.
                        ----------------- 

          (a) The Company has good and marketable title to its real properties
and good and merchantable title to each of its other properties as are reflected
on the Financial Statements, except for personal property sold or otherwise
disposed of in the ordinary course of business.  All properties of the Company
are free and clear of all Liens, other than Permitted Liens.

          (b) The Company enjoys full and undisturbed possession under all
leases necessary in any material respect for the operation of its business (the
"Leases").  None of the Company's Leases contain any unusual or burdensome
 ------                                                                   
provisions which, individually or in the aggregate, are likely to materially
impair the operation of the business of the Company.  The Company's Leases are
valid and subsisting and are in full force and effect, and there are no existing
material defaults by the Company or events that with notice or lapse of time or
both would constitute material defaults by the Company under any of the Leases.

          Section 2.6.  Taxes.  The Company has filed all tax returns which are
                        -----                                                  
required to have been filed in any jurisdiction, and has paid all taxes shown to
be due and payable 

                                       6
<PAGE>
 
on such returns and all other taxes and assessments payable by the Company to
the extent the same have become due and payable and before they have become
delinquent, except for any taxes and assessments the amount, applicability or
validity of which is currently being contested in good faith by appropriate
proceedings and with respect to which the Company has set aside on its books
reserves (segregated to the extent required by GAAP) deemed by it to be
adequate. The Company knows of no proposed material tax assessment against the
Company and in the opinion of the Company all tax liabilities are adequately
provided for on the books of the Company.

          Section 2.7.  Compliance with Laws and Other Instruments of the
                        -------------------------------------------------
Company.  The consummation of the transactions contemplated by this Agreement
- -------                                                                      
and the execution, delivery and performance of the terms and provisions of this
Agreement, the Securities, or any other document or agreement contemplated
hereby or thereby will not (i) contravene, result in any breach of, or
constitute a default under, or result in the creation of any Lien in respect of
any property of the Company under, any material indenture, mortgage, deed of
trust, bank loan or credit agreement, corporate charter, by-laws or other
material agreement or instrument to which the Company is a party or by which the
Company or any of its properties may be bound or affected, (ii) conflict with or
result in a breach of any of the terms, conditions or provisions of any Order of
any court, arbitrator or Governmental Body applicable to the Company, or (iii)
violate any provision of any statute or other rule or regulation of any
Governmental Body applicable to the Company.

          Section 2.8.  Governmental Authorizations.  No consent, approval or
                        ---------------------------                          
authorization of, or registration, filing or declaration with, any Governmental
Body is required for the issuance of the Securities or the valid execution and
delivery of the Securities or for the performance by the Company of this
Agreement, the Securities, and any other documents or agreements contemplated
hereby and thereby.

          Section 2.9.  Licenses and Permits.  The Company possesses all
                        --------------------                            
licenses, permits, franchises, authorizations, patents, copyrights, trademarks
and trade names, or rights thereto, required to conduct its business
substantially as now conducted and as currently proposed to be conducted,
without known conflict with the rights of others.

          Section 2.10.  Compliance with ERISA.
                         --------------------- 

          (a) Neither the Company nor any Related Person (as defined below) has
breached the fiduciary rules of the Employee Retirement Income Security Act of
1974, as amended ("ERISA"), or engaged in any transaction in connection with
                   -----                                                    
which the Company or any Related Person could be subjected to a suit 

                                       7
<PAGE>
 
for damages, a civil penalty assessed pursuant to Section 502(i) of ERISA or a
tax imposed by Section 4975 of the Internal Revenue Code of 1986, as amended
(the "Code"), in any such case which would be materially adverse to the Company.
      ----  
For purposes of this Section 2.10, a "Related Person" shall mean any trade or
business, whether or not incorporated, which, together with the Company, would
be treated as a single employer under Section 414 of the Code.

          (b) Neither any employee pension benefit plan (as defined in Section
3(2) of ERISA) which is or has been established or maintained, or to which
contributions are or have been made, by the Company or any Related Person or
with respect to which the Company or any Related Person is or has been obligated
to contribute (a "Plan") nor any trust created under any Plan has been
                  ----                                                
terminated within the meaning of Title IV of ERISA since September 2, 1974 under
circumstances that could result in liability which could be materially adverse
to the Company.  Other than premiums due and owing in the normal course, no
liability to the Pension Benefit Guaranty Corporation (the "PBGC") has been
                                                            ----           
incurred and remains unsatisfied or is expected by the Company to be incurred
with respect to any Plan by the Company or any Related Person which is or would
be materially adverse to the Company.  There has been no reportable event
(within the meaning of Section 4043(b) of ERISA) or any other event or condition
with respect to any Plan which presents a risk of termination of any such Plan
by the PBGC under circumstances which in any case could result in liability
which would be materially adverse to the Company.

          (c) Neither the Company nor any Related Person has within the past six
years contributed, or had any obligation to contribute, to a single employer
plan that has at least two contributing sponsors not under common control or has
ceased operations at a facility under circumstances which could result in
liability under Section 4068(f) of ERISA.

          (d) There is no multiemployer plan (within the meaning of Section
4001(a)(3) of ERISA) to which the Company or any Related Person is or has ever
been obligated to contribute under Title IV of ERISA.

          (e) No accumulated funding deficiency (as defined in Section 302 of
ERISA and Section 412 of the Code), whether or not waived, exists with respect
to any Plan.  Full payment has been made within the time required under Section
412 of the Code of all amounts that the Company or any of its Related Persons is
required under the terms of each Plan and applicable law to have paid as
contributions to such Plan as of the date hereof.  Each Plan satisfies the
minimum funding standard of Section 412 of the Code.

                                       8
<PAGE>
 
          (f) The present value of the benefit liabilities (within the meaning
of Title IV of ERISA) under all Plans determined as of May 31, 1996 and on the
basis of PBGC assumptions required under Title IV of ERISA did not exceed the
current value of the assets of all such Plans determined as of such date.

          (g) Neither the Company nor any Related Person has engaged in any
transaction that could result in the incurrence of any liabilities under
Section 4069 or Section 4212 of ERISA.

          (h) The Company is not a party in interest with respect to any
employee benefit plan, except for The Right Start, Inc. Employee Stock Ownership
Plan and securities of the Company are not employer securities with respect to
any employee benefit plan other than the above listed plan.  For such purpose,
the term "employee benefit plan" shall have the meaning assigned to such term in
Section 3 of ERISA and the term "employer security" shall have the meaning
assigned to such term in Section 407(d)(1) of ERISA.  The execution and delivery
of this Agreement, the Securities and any other agreements or instruments
executed in connection herewith and therewith will not involve any transaction
which is subject to the prohibitions of Section 406 of ERISA or in connection
with which a tax could be imposed pursuant to Section 4975 of the Code.

          Section 2.11.  Investment Company Act.  The Company is not an
                         ----------------------                        
investment company or a person directly or indirectly controlled by or acting on
behalf of an investment company within the meaning of the Investment Company Act
of 1940, as amended.

          Section 2.12.  Environmental Compliance.  The Company has obtained and
                         ------------------------                               
is in compliance with all permits, licenses, and other authorizations that are
required under all Environmental Laws (as hereinafter defined), including laws
relating to emissions, discharges, releases or threatened releases of
contaminants into the environment (including, without limitation, ambient air,
surface water, ground water or land) or otherwise relating to the manufacture,
processing, distribution, use, treatment, storage, disposal, transport, or
handling of contaminants, except to the extent that failure to have any such
permit, license or other authorization does not have a material adverse effect
on the business, condition (financial or other), assets, properties, operations
or prospects of the Company.

          Section 2.13.  Maintenance of Insurance.  The Company carries
                         ------------------------                      
insurance covering its properties and business adequate and customary for the
type and scope of the properties and business.  The Company's present insurance
coverage is as set forth in Schedule 2.13 hereto.
                            -------------        

                                       9
<PAGE>
 
          Section 2.14.  Labor Relations.  To the best knowledge of the Company,
                         ---------------                                        
no material unfair labor practice complaint or sex, age, race or other
discrimination claim has been brought during the last five years against the
Company before the National Labor Relations Board, the Equal Employment
Opportunity Commission or any other Governmental Body.  During that period, the
Company has complied in all material respects with all applicable laws relating
to the employment of labor, including, without limitation, those relating to
immigration, wages, hours and collective bargaining.

          Section 2.15.  Assumptions or Guaranties of Indebtedness of Other
                         --------------------------------------------------
Persons.  The Company has not assumed, guaranteed, endorsed or otherwise become
- -------                                                                        
directly or contingently liable (including, without limitation, liability by way
of agreement, contingent or otherwise, to purchase, to provide funds for
payment, to supply funds to or otherwise invest in the debtor or otherwise to
assure the creditor against loss) on any Indebtedness of any other Person.

          Section 2.16.  Disclosure.  The Company has provided to Purchaser
                         ----------                                        
copies of its Annual Report on Form 10-K for the transition period ended
February 1, 1997, and its quarterly reports on Form 10-Q for the periods ended
November 1, 1997, August 2, 1997 and May 3, 1997, which include the Financial
Statements (the "Exchange Act Documents").  Such documents are true, accurate
                 ----------------------                                      
and complete in all material respects.  Neither this Agreement, the Financial
Statements, the Exchange Act Documents nor any other agreement, document,
certificate or written statement furnished to Purchaser by or on behalf of the
Company in connection with the transactions contemplated hereby contains any
untrue statement of a material fact or omits to state a material fact necessary
in order to make the statements contained herein or therein not misleading.
There is no fact within the knowledge of the Company or any of its executive
officers which has not been disclosed herein or in the Exchange Act Documents or
in writing by them to Purchaser and which materially adversely affects, or in
the future in their opinion may, insofar as they can now reasonably foresee,
materially adversely affect, the business, properties, assets, operations,
prospects or condition, financial or otherwise, of the Company.

          Section 3.  CONDITIONS OF CLOSING.  Each Purchaser's obligation to
purchase and pay for the Securities to be purchased by such Purchaser on the
Closing Date shall be subject to the satisfaction on or before the Closing Date
of the conditions hereinafter set forth.

          Section 3.1.  Proceedings Satisfactory.  All proceedings taken on or
                        ------------------------                              
prior to the Closing Date in connection with the issuance of the Securities and
the consummation of the transactions contemplated hereby and all documents and
papers 

                                       10
<PAGE>
 
relating thereto shall be reasonably satisfactory in form and substance to the
Purchasers and their special counsel, and they shall have received copies of
such documents, papers, and certificates of officers of the Company, all in form
and substance reasonably satisfactory to the Purchasers and their special
counsel, as they may reasonably request in connection therewith.

          Section 3.2.  Representations True; Officer's Certificate.  All
                        --------------------------------------------      
representations and warranties of the Company contained in Section 2 shall be
                                                           ---------         
true, in each case on and as of the Closing Date with the same effect as though
such representations and warranties had been made on and as of the Closing Date;
the Company shall have performed all agreements on its part required to be
performed under this Agreement on or prior to the Closing Date; no Default or
Event of Default shall have occurred and be continuing; the Company shall not
have consolidated with, merged into, or sold, leased or otherwise disposed of
its properties as an entirety or substantially as an entirety to any person; all
conditions specified in Section 3 shall have been satisfied; and the Purchasers
                        ---------                                              
shall have received a certificate signed by the Chairman of the Board of
Directors, the President or the principal financial officer of the Company,
dated the Closing Date, certifying to the effect specified in this Section.

          Section 3.3.  Purchase Permitted by Applicable Laws.  The sale by the
                        -------------------------------------                  
Company and the payment for the Securities to be purchased by the Purchasers (i)
shall not be prohibited by any applicable law or governmental regulation,
release, interpretation or opinion, (ii) shall not subject any Purchaser to any
penalty under or pursuant to any applicable law or governmental regulation, and
(iii) shall be permitted by the laws and regulations of the jurisdictions to
which any Purchaser is subject.

          Section 3.4.  Securities.  The Securities shall have been duly
                        ----------                                      
executed and delivered by the parties thereto in the respective forms attached
as Exhibits hereto, with only such changes or additions as the Purchasers or
their special counsel shall, in their sole judgment, require and all
governmental charges payable in connection therewith shall have been paid (or
payment shall have been provided for) in full, and shall be in full force and
effect and no term or condition thereof shall have been amended, modified or
waived without each Purchaser's prior written consent.

          Section 3.5.  Registration Rights Agreement.  The Company and the
                        -----------------------------                      
Purchasers shall have entered into the Registration Rights Agreement
substantially in the form set forth as Exhibit C hereto.
                                       ---------        

                                       11
<PAGE>
 
          Section 3.6.  Fairness Opinion. The Company shall have received the
                        ----------------                                     
opinion of Cruttendon & Roth that the purchase of the Securities and the other
transactions contemplated by the Amended Letter Agreement are fair to the
Company and its shareholders from a financial point of view.

          Section 3.7.  Third-Party Consents.  The Company shall have received
                        --------------------                                  
all third party and governmental consents and waivers (including, but not
limited to, the consent of any holder of Senior Debt (as defined in the Notes))
necessary to permit consummation of the transactions contemplated hereunder.

          Section 3.8.  Amended Letter Agreement.  Each of the Existing
                        ------------------------                       
Securityholders (as defined in the Amended Letter Agreement) shall have executed
and delivered to the Company the Amended Letter Agreement.

          Section 4.  PREPAYMENT OF THE NOTES.

          Section 4.1.  Mandatory Prepayment.  The Notes shall be subject to
                        --------------------                                
mandatory prepayment by the Company only as set forth in Section 5.8 below.
                                                         -----------       

          Section 4.2.  Surrender of Notes; Notation Thereon.  Upon any
                        ------------------------------------           
prepayment of a portion of the principal amount of any Note pursuant to Section
                                                                        -------
4.1 above, the Holder of such Note at its option may require the Company to make
- ---                                                                             
and deliver, at the expense of the Company (other than for transfer taxes, if
any), upon surrender of such Note, a new Note payable to such person or persons
as may be designated by such Holder in the principal amount then remaining
unpaid of the surrendered Note, dated as of the date of the surrendered Note, or
may present such Note to the Company for notation thereon of the payment of the
portion of the principal amount of such Note so prepaid.

          Section 4.3.  Purchase of Notes.  The Company shall not, and shall not
                        -----------------                                       
permit any Affiliate of the Company to, acquire directly or indirectly by
purchase or prepayment or otherwise any of the outstanding Notes except by way
of payment or prepayment in accordance with the provisions of the Notes and of
this Agreement.  Any Notes so acquired shall not be deemed to be outstanding.

          Section 5.  COVENANTS.  The Company covenants and agrees that on and
after the date hereof, so long as any Note shall be outstanding, that it will
perform and observe the following covenants and provisions and will cause each
Subsidiary to perform and observe such of the following covenants and provisions
as are applicable to such Subsidiary:

                                       12
<PAGE>
 
          Section 5.1.  Payment of Notes  The Company shall pay the principal of
                        ----------------                                        
the Notes on the date and in the manner provided in the Notes and this
Agreement.

          Section 5.2.  Observance of Statutes, Regulations and Orders.  The
                        ----------------------------------------------      
Company shall remain at all times in compliance with all statutes or other rules
or regulations of any Governmental Body, including any Environmental Law, the
violation of which might have a Material Adverse Effect on the Company or
materially adversely affect the ability of the Company to perform its
obligations under this Agreement and the Securities.

          Section 5.3.  Corporate Existence.  The Company shall do or cause to
                        -------------------                                   
be done all things necessary to preserve and keep in full force and effect, and
shall cause each Subsidiary to preserve and keep in full force and effect, its
corporate existence in accordance with the rights (charter and statutory),
licenses and franchises of the Company; provided, however, that the Company
                                        --------  -------                  
shall not be required to preserve any such right, license or franchise if the
Board of Directors shall determine in good faith in accordance with the
Company's charter that the preservation thereof is no longer desirable in the
conduct of the business of the Company, taken as a whole, and that the loss
thereof is not adverse in any material respect to the Holders.

          Section 5.4.  Taxes.  The Company shall pay, and shall cause each
                        -----                                              
Subsidiary to pay, prior to delinquency, all material taxes, assessments and
governmental levies that may be imposed upon the Company, except as contested in
good faith and by appropriate proceedings.

          Section 5.5.  Maintenance of Properties.  The Company shall, and shall
                        -------------------------                               
cause each of its Subsidiaries to, maintain, preserve, protect and keep its
properties in good repair, working order and condition (ordinary wear and tear
excepted), and make necessary and proper repairs, renewals and replacements so
that its business carried on in connection therewith may be properly conducted
at all times consistent with past practices of the Company.

          Section 5.6.  Books and Records.  The Company shall keep books and
                        -----------------                                   
records which accurately reflect all of its  material business affairs and
transactions.

          Section 5.7.  Maintenance of Insurance.  The Company shall maintain,
                        ------------------------                              
and cause each Subsidiary to maintain, insurance with responsible and reputable
insurance companies or associations in such amounts and covering such risks as
is usually carried by companies engaged in similar businesses and owning similar
properties in the same general areas in which the Company operates.

                                       13
<PAGE>
 
          Section 5.8.  Change of Control.  If at any time there is a Change of
                        -----------------                                      
Control of the Company then the Company shall, immediately following the
occurrence of any such event, send a notice to each Holder offering to
repurchase the Notes (or at each Holder's option, any portion thereof) at the
par amount thereof.  If any Holder desires to accept such offer in whole or in
part, such Holder must advise the Company of such acceptance within 30 days of
the date of receiving such notice.  The Company shall then repurchase the Notes
or portion thereof so tendered for repurchase by such Holder by paying the
purchase price to the Holder (or any person or persons designated by such Holder
in such acceptance notice), in immediately available funds, within five days of
the Company's receipt of such Holder's acceptance notice.  If Holder tenders
only a portion of such Holder's Note, the Holder shall deliver such Note to the
Company and the Company then shall issue to the Holder a new subordinated note
with the same maturity date and other terms as Holder's Note, representing the
portion of the Note not repurchased by the Company.

          Section 5.9.  Limitations on Transactions with Affiliates.  Except as
                        -------------------------------------------            
contemplated by the Amended Letter Agreement, the Company shall not make, and
shall cause its Subsidiaries not to make, any payment to or investment in, or
enter into any transaction with, any Affiliate, including without limitation the
purchase, sale or exchange of property or the rendering of any service, except
pursuant to the reasonable requirements of the Company's existing or proposed
business; provided that such transaction is on terms comparable to those
          --------                                                      
generally available on an arm's-length basis.

          Section 5.10.  Investment Company Act.  The Company shall not become
                         ----------------------                               
an investment company subject to registration under the Investment Company Act
of 1940, as amended.

          Section 5.11.  Compliance with ERISA.  The Company shall comply, and
                         ---------------------                                
cause each Subsidiary to comply, with the provisions of ERISA and the Code, and
the rules and regulations thereunder, which are applicable to any Plan.  The
Company shall not permit any event or condition to exist which could permit any
such plan to be terminated under circumstances which would cause the lien
provided for in Section 4068 of ERISA to attach to the assets of the Company.

          Section 5.12.  Access to Information.  At the request of any Purchaser
                         ---------------------                                  
(a "Requesting Purchaser"), the Company shall provide such Requesting Purchaser
    --------------------                                                       
with the monthly unaudited balance sheet of the Company as of the last day of
the month then ended and the related unaudited statements of operations,
stockholders' equity and cash flows of the Company for the month then ended.  A
Requesting Purchaser under this Section 5.12 hereby acknowledges that it is
                                ------------                               
aware of the restrictions imposed by federal and state securities laws on a
person possessing 

                                       14
<PAGE>
 
material nonpublic information about a company. In this regard, a Requesting
Purchaser hereby agrees that while it is in possession of material nonpublic
information with respect to the Company and its subsidiaries, such Requesting
Purchaser will not purchase or sell any securities of the Company, or
communicate such information to any third party, in violation of any such laws.
Such Requesting Purchaser also agrees that, if requested by the Company, such
Requesting Purchaser will cause any of its representatives, consultants or
advisors who have been or may become apprised of any material nonpublic
information about the Company to give a written undertaking to the same effect
to the Company.

          Section 5.13.  Compliance with Amended Letter Agreement.  The Company
                         ----------------------------------------              
shall comply with and perform each of its obligations under the Amended Letter
Agreement.

          Section 6.  SEC REPORTS.  The Company shall file all reports and other
information and documents which it is required to file with the Securities and
Exchange Commission ("SEC") pursuant to Section 13 or 15(d) of the Exchange Act.
                      ---   
The Company will cause any quarterly and annual reports, proxy statements and
any other documents which it mails to its stockholders to be mailed to each
Holder.

          If the Company is not subject to the reporting requirements of Section
13 or 15(d) of the Exchange Act, the Company will prepare, for the first three
quarters of each fiscal year, quarterly financial statements substantially
equivalent to the financial statements required to be included in a report on
Form 10-Q under the Exchange Act. The Company will also prepare, on an annual
basis, complete audited consolidated financial statements, including, but not
limited to, a balance sheet, a statement of income and retained earnings, a
statement of changes in financial position and all appropriate notes. All such
financial statements will be prepared in accordance with generally accepted
accounting principles consistently applied, except for changes with which the
Company's independent accountants concur, and except that quarterly statements
may be subject to year-end adjustments. The Company will cause a copy of such
financial statements to be mailed to each Holder of a Note as soon as available
within forty-five (45) days after the close of each of the first three quarters
of each fiscal year and within ninety (90) days after the close of each fiscal
year.

          Each Holder of a Note and prospective purchasers designated by such
holder will have the right to obtain from the Company upon request by such
holder or prospective purchasers, during any period in which the Company is not
subject to Section 13 or 15(d) of the Exchange Act, the information required by
paragraph d(4)(i) of Rule 144A under the Securities Act.

                                       15
<PAGE>
 
          Section 7.  DEFINITIONS.

          Section 7.1.  Definitions.  Except as otherwise specified or as the
                        -----------                                          
context may otherwise require, the following terms shall have the respective
meanings set forth below whenever used in this Agreement:

          "Affiliate" means a Person (i) that directly or indirectly controls,
           ---------                                                          
or is controlled by, or is under common control with, the Company, (ii) that
beneficially owns ten percent (10%) or more of the Voting Stock of the Company,
or (iii) ten percent (10%) or more of the Voting Stock (or in the case of a
Person which is not a corporation, ten percent (10%) or more of the equity
interest) of which is owned by the Company.  The term "control" means the
                                                       -------           
possession, directly or indirectly, of the power to direct or cause the
direction of the management and policies of a Person, whether through the
ownership of voting securities, by contract or otherwise. Notwithstanding the
foregoing, the holders of the Securities shall be deemed not to be Affiliates of
the Company for purposes of this Agreement.

          "Agreement" has the meaning ascribed thereto in Section 1.1.
           ---------                                      ----------- 

          "Board of Directors" means either the board of directors of the
           ------------------                                            
Company or any duly authorized committee of that board.

          "Business Day" means any day other than a Saturday, Sunday or a day on
           ------------                                                         
which banks in the State of California are required or permitted to close.

          "Capital Lease" means any lease of property which, in accordance with
           -------------                                                       
GAAP, should be capitalized on the lessee's balance sheet or for which the
amount of the asset and liability thereunder as if so capitalized should be
disclosed in a note to such balance sheet; and "Capital Lease Obligation" means
                                                ------------------------       
the amount of the liability with respect to a Capital Lease which should be so
capitalized or disclosed.

          "Change of Control" means an event or series of events by which (1)
           -----------------                                                 
Kayne Anderson ceases to beneficially own (as beneficial ownership is defined in
Rule 13d-3 of the Exchange Act) and control, directly or indirectly, at least
twenty-five percent (25%) of the issued and outstanding shares of each class of
capital stock of the Company entitled (without regard to the occurrence of any
contingency) to vote for the election of a majority of the members of the board
of directors of the Company; (2) any person or group (as defined in Rule 13d-1
of the Exchange Act), other than a group which includes Kayne Anderson, who
obtains beneficial ownership (as defined in Rule 13d-3 of the Exchange Act) or
control of a majority of the securities of the 

                                       16
<PAGE>
 
Company ordinarily having the right to vote in the election of directors; (3)
during any two year period commencing on the Closing Date, individuals who at
the beginning of such period constituted the Board of Directors cease for any
reason to constitute a majority of the Board of Directors; (4) any sale, lease,
exchange or other transfer (in one transaction or a series of related
transactions) of all, or substantially all, the assets of the Company; (5) the
merger or consolidation of the Company with another Person with the effect that
immediately after such transaction any beneficial owner of the Company shall
have become the beneficial owner of securities of the Person surviving such
merger or consolidation representing a majority of the combined voting power of
the outstanding securities of the surviving Person ordinarily having the right
to vote in the election of directors; or (6) the adoption of a plan leading to
the liquidation or dissolution of the Company.

          "Closing" has the meaning ascribed thereto in Section 1.2.
           -------                                      ----------- 

          "Closing Date" has the meaning ascribed thereto in Section 1.2.
           ------------                                      ------------

          "Code" has the meaning ascribed thereto in Section 2.10.
           ----                                      ------------ 

          "Commission" means the Securities and Exchange Commission and any
           ----------                                                      
other similar or successor agency of the federal government administering the
Securities Act and the Exchange Act.

          "Common Stock" has the meaning ascribed thereto in Section 2.3.
           ------------                                      ----------- 

          "Company" means The Right Start, Inc., a California corporation.
           -------                                                        

          "Convertible Debenture" means the Cahill, Warnock Convertible
           ---------------------                                       
Debentures issued by the Company on October 11, 1996, as amended on May 30,
1997.

          "Default" means any default or other event which, with notice or the
           -------                                                            
lapse of time or both, would constitute an Event of Default.

          "Environmental Law" or "Environmental Laws" mean any law or Order
           -----------------      ------------------                       
relating to the regulation or protection of human health, safety or the
environment or to emissions, discharges, releases or threatened releases of
pollutants, contaminants, chemicals or industrial, toxic or hazardous substances
or wastes into the environment (including, without limitation, ambient air,
soil, surface water, ground water, wetlands, land or subsurface

                                      17
<PAGE>
 
strata), or otherwise relating to the manufacture, processing, distribution,
use, treatment, storage, disposal, transport or handling of pollutants,
contaminants, chemicals or industrial, toxic or hazardous substances or wastes.

          "ERISA" has the meaning ascribed thereto in Section 2.10.
           -----                                      ------------ 

          "ERISA Affiliate" means any corporation that is a member of the same
           ---------------                                                    
controlled group of corporations (within the meaning of Section 414(b) of the
Code) as the Company or any corporation or trade or business that is under
common control (within the meaning of Section 414(c) of the Code) with the
Company.

          "Events of Default" has the meaning ascribed thereto in Section 8.1.
           -----------------                                      ----------- 

          "Exchange Act" means the Securities and Exchange Act of 1934, as
           ------------                                                   
amended, and any similar or successor federal statute, and the rules and
regulations of the Commission thereunder, all as the same shall be in effect at
any applicable time.

          "Exchange Act Documents" has the meaning ascribed thereto in Section
           ----------------------                                      -------
2.16.
- ---- 

          "Financial Statements" has the meaning ascribed thereto in Section
           --------------------                                      -------
2.2.
- ---
          "GAAP" means generally accepted accounting principles as in effect at
           ----                                                                
the time of application to the provisions hereof.

          "Governmental Body" means any federal, state, municipal or other
           -----------------                                              
governmental department, commission, board, bureau, agency or instrumentality,
foreign or domestic, or any financial or other rating agency.

          "Guarantee" means any guarantee or other contingent liability, direct
           ---------                                                           
or indirect, with respect to any Indebtedness of another person, through an
agreement or otherwise, including, without limitation, (i) any endorsement
(otherwise than for collection or deposit in the ordinary course of business) or
discount with recourse or undertaking substantially equivalent to or having
similar economic effect of a guarantee with respect to any such Indebtedness,
and (ii) any agreement (A) to purchase, or to advance or supply funds for the
payment or purchase of, any such Indebtedness of another, (B) to purchase, sell
or lease property, products, materials or supplies, or transportation or
services, primarily for the purpose of enabling such other person to pay such
Indebtedness or to assure the owner thereof against loss regardless of the
delivery or non-delivery of the property,

                                      18
<PAGE>
 
products, materials or supplies or transportation or services, or (C) to make
any loan, advance, capital contribution or other investment in such other person
to assure a minimum equity, working capital or other balance sheet condition for
any date, or to provide funds for the payment of any liability, dividend or
stock liquidation payment, or otherwise to supply funds to or in any manner
invest in such other person. The amount of any Guarantee shall be equal to the
outstanding principal amount of the Indebtedness guaranteed, unless some lesser
limitation is specifically stated in such Guarantee.

          "Holder" means each of the Purchasers and any other Person that
           ------                                                        
becomes a registered holder of any of the Notes (or any note or notes issued by
the Company in exchange therefor in accordance with this Agreement) as
registered on the books of the Company.

          "Indebtedness" means any obligation for borrowed money or for which
           ------------                                                      
interest is customarily paid, but in any event shall include without limitation
(i) any obligation owed for all or any part of the purchase price of property,
services or other assets or for the cost of property or other assets constructed
or of improvements thereto, other than accounts payable included in current
liabilities and incurred in respect of property purchased or services rendered
in the ordinary course of business, (ii) any obligations secured by any Lien in
respect of property even though the person owning the property has not assumed
or become liable for the payment of such obligation, (iii) any Capital Lease
Obligation, (iv) any Guarantee with respect to Indebtedness (of the kind
otherwise described in this definition) of another person, and (v) obligations
in respect of letters of credit, surety bonds and completion bonds.

          "Kayne Anderson" means Kayne Anderson Investment Management, Inc.,
           --------------                                                   
KAIM Non-Traditional, L.P., Kayne Anderson Non-Traditional Investments, L.P.,
Kayne Anderson Offshore Limited, ARBCO Associates, L.P., Offense Group
Associates, L.P., and Opportunity Associates, L.P. and each of their affiliates.

          "Leases" has the meaning ascribed thereto in Section 2.5.
           ------                                      ----------- 

          "Lien" means, as to any person, any mortgage, lien, pledge, charge,
           ----                                                              
security interest or other encumbrance in or on, or any interest or title of any
vendor, lessor, lender or other secured party to or of the person under any
Indebtedness, conditional sale or other title retention agreement or Capital
Lease with respect to, any property or asset of the person, or the signing or
filing of a financing statement which names the person as debtor, or the signing
of any security agreement authorizing any other party as the secured party
thereunder to file any financing statement.

                                      19
<PAGE>
 
          "Material Adverse Effect" means, with respect to any Person, a
           -----------------------                                      
material adverse effect on the business, prospects, properties, condition
(financial or otherwise) or operations of such Person.

          "Notes" has the meaning ascribed thereto in Section 1.1.
           -----                                      ----------- 

          "Order" means any order, writ, injunction, decree, judgment, award,
           -----                                                             
determination, direction or demand.

          "PBGC" means the Pension Benefit Guaranty Corporation.
           ----                                                 

          "Permitted Liens" means:
           ---------------        

               (a) Liens for taxes, assessments, or governmental charges or
     claims the payment of which is not yet past due or that are being contested
     in good faith by appropriate proceedings and for which adequate reserves
     have been established;

               (b) statutory Liens of landlords, carriers, warehousemen,
     mechanics, or materialmen, and other Liens imposed by law and incurred in
     the ordinary course of business, that are for sums not yet delinquent for a
     period of more than thirty (30) days or are being contested in good faith,
     if reserves or other appropriate provisions, if any, as shall be required
     by GAAP, shall have been made therefor;

               (c) Liens incurred or deposits or pledges made in the ordinary
     course of business in connection with workers' compensation, unemployment
     insurance, and other types of social security laws;

               (d) any attachment or judgment Lien; provided that (i) the time
                                                    --------                  
     for the appeal or petition for rehearing of such judgment lien shall not
     have expired; (ii) the Company in good faith shall be prosecuting an appeal
     or proceeding for review with respect to which execution has been stayed
     pending such appeal or which is vacated or discharged within thirty (30)
     days of the termination of such stay; or (iii) with respect to which
     payment in full above any applicable deductible is covered by insurance (so
     long as no reservation of rights has been made by the insurer in connection
     with such coverage), and Liens incurred to secure any surety bonds, appeal
     bonds, supersedeas bonds, or other instruments serving a similar purpose in
     connection with the appeal of any such judgment or any proceeding to which
     the Company is a party;

               (e) minor survey exceptions, easements and licenses, reservations
     of, or rights of others for, rights-

                                      20
<PAGE>
 
     of-way, highway and railroad crossings, sewers, electric lines, telegraph
     and telephone lines, and other similar purposes, or zoning or other
     restrictions or similar charges with respect to the use of real properties
     not incurred in connection with Indebtedness of the Company or materially
     detracting from the value of such properties; and

               (f) any Lien on the Company's assets or properties to secure
     payment to a lender that is senior in right of payment to a Holder of the
     Notes.

          "Person" shall include an individual, a corporation, an association, a
           ------                                                               
partnership, a trust or estate, a government, foreign or domestic, and any
agency or political subdivision thereof, or any other entity.

          "Purchasers" means the Purchasers listed on Schedule I hereto and
           ----------                                 ----------           
their successors and assigns.

          "Securities" has the meaning ascribed thereto in Section 1.1.
           ----------                                      ----------- 

          "Securities Act" means the Securities Act of 1933, as amended, and any
           --------------                                                       
similar or successor federal statute, and the rules and regulations of the
Commission thereunder, all as the same shall be in effect at any applicable
time.

          "Stock Unit" shall constitute one share of Common Stock, as such
           ----------                                                     
Common Stock was constituted on the Closing Date and thereafter shall constitute
such number of shares (including any fractional shares) of Common Stock as shall
result from the adjustments specified in Section 4 of the Warrants.

          "Subsidiary" means any corporation or other entity of which the
           ----------                                                    
Company and/or one or more of its Subsidiaries own more than 50% of the
outstanding stock or other interest having by its terms ordinary voting power to
elect a majority of the board of directors of such corporation, entity or
otherwise control such corporation or entity, and, except as otherwise expressly
indicated herein, references to Subsidiaries shall refer to Subsidiaries of the
Company.

          "Voting Stock" means any equity security entitling the holder of such
           ------------                                                        
security to vote at meetings of shareholders except an equity security which
entitles the holder of such security to vote only upon the occurrence of some
contingency, unless that contingency shall have occurred and be continuing.

          "Warrants" has the meaning ascribed thereto in Section 1.1.
           --------                                      ----------- 

                                      21
<PAGE>
 
          Section 7.2.  Accounting Terms.  All accounting terms used herein
                        ----------------                                   
which are not expressly defined in this Agreement have the meanings respectively
given to them in accordance with GAAP, all computations made pursuant to this
Agreement shall be made in accordance with GAAP, and all balance sheets and
other financial statements shall be prepared in accordance with GAAP, except in
the case of unaudited financial statements which are subject to year-end audit
adjustments and the absence of footnotes.

          Section 8.  EVENTS OF DEFAULT; REMEDIES.

          Section 8.1.  Events of Default Defined; Acceleration of Maturity.  If
                        ---------------------------------------------------     
any of the following events ("Events of Default") shall occur and be continuing
                              -----------------                                
(for any reason whatsoever and whether it shall be voluntary or involuntary or
by operation of law or otherwise):

               (a)  The Company shall fail to pay any of the principal on the
     Notes when due and any such failure shall not be cured by full performance
     thereof within ten (10) days after written notice thereof shall have been
     given to the Company by any registered Holder; or

               (b) The Company shall default in the performance of any covenant
     contained in Article 5 and any such failure shall not be cured by full
     performance thereof within ten (10) days after written notice thereof shall
     have been given to the Company by any Holder; or

               (c) Any representation or warranty made by the Company in this
     Agreement or by the Company (or any officers of the Company) in any
     certificate, instrument or written statement contemplated by or made or
     delivered pursuant to or in connection with this Agreement, shall prove to
     have been incorrect when made in any material respect; or

               (d) The Company shall fail to perform or observe any other term,
     covenant or agreement contained in this Agreement, or a Note on its part to
     be performed or observed and any such failure shall not be cured by full
     performance thereof within ten (20) days after written notice thereof shall
     have been given to the Company by any Holder; or

               (e) The Company shall (i) admit in writing its inability to pay
     its debts generally as they become due; (ii) commence a voluntary case
     under Title 11 of the United States Code as from time to time in effect, or
     authorize, by appropriate proceedings of its Board of Directors or other
     governing body, the commencement of such a voluntary case; (iii) file an
     answer or other pleading omitting or failing to deny the material
     allegations of a petition filed against

                                      22
<PAGE>
 
     it commencing an involuntary case under such Title 11, or seek, consent to
     or acquiesce in the relief therein provided, or fail to controvert timely
     the material allegations of any such petition; (iv) suffer the entry of an
     order for relief in any involuntary case commenced under said Title 11; (v)
     seek relief as a debtor under any applicable law, other than said Title 11,
     of any jurisdiction relating to the liquidation or reorganization of
     debtors or to the modification or alteration of the rights of creditors, or
     consent to or acquiesce in such relief; (vi) suffer the entry of an order
     by a court of competent jurisdiction (A) finding it to be bankrupt or
     insolvent, (B) ordering or approving its liquidation, reorganization or any
     modification or alteration of the rights of its creditors, (C) assuming
     custody of, or appointing a receiver or other custodian for, all or a
     substantial part of its property, or (D) make an assignment for the benefit
     of, or enter into a composition with, its creditors, or appoint or consent
     to the appointment of a receiver or other custodian of all or a substantial
     part of its property; or

               (f) Any judgment, writ, warrant of attachment or execution or
     similar process shall be issued or levied against the property of the
     Company in an aggregate amount which exceeds $2,500,000 and such judgment,
     writ, or similar process shall not be released, vacated or fully bonded or
     stayed pending appeal within sixty (60) days after its issue or levy.

Upon the occurrence of any Event of Default, and in any such event, Purchaser or
any other Holder of any Note may, by notice to the Company, declare the entire
unpaid principal amount of such Note and all other amounts payable to such
holder under such Note or this Agreement to be forthwith due and payable,
whereupon such Note and all such amounts shall become and be forthwith due and
payable, without presentment, demand, protest or further notice of any kind, all
of which are hereby expressly waived by the Company with respect to itself and
its Subsidiaries.

          Section 8.2.   Annulment of Defaults.  If at any time after the
                         ---------------------                           
principal of any Note shall have become due and payable, and before any judgment
or decree for the payment of the moneys so due shall have been entered, all
other sums payable to the Holder of such Note under this Agreement (except the
principal amount which by such declaration shall have become payable) shall have
been duly paid, and every other default and Event of Default shall have been
made good or cured, then and in every such case the Holder of such Note, by
written instrument filed with the Company, may rescind and annul such
declaration and its consequences; but no such rescission or annulment shall
extend to or affect any other or subsequent default or Event of

                                      23
<PAGE>
 
Default or impair any right of the Holders of any other Note consequent thereon.

          Section 8.3.  Suits for Enforcement.  If any Event of Default shall
                        ---------------------                                
have occurred and be continuing, any Holder may proceed to protect and enforce
its rights, either by suit in equity or by action at law, or both, whether for
the specific performance of any covenant or agreement contained in this
Agreement or in aid of the exercise of any power granted in this Agreement, or
such Holder may proceed to enforce the payment of all sums due upon such Note or
to enforce any other legal or equitable right of such Holder.

          The Company covenants that, if it shall default in the making of any
payment due under any Note or in the performance or observance of any agreement
contained in this Agreement, it shall pay to any Holder such further amounts, to
the extent lawful, as shall be sufficient to pay the costs and expenses of
collection or of otherwise enforcing such Holder's rights, including reasonable
counsel fees and costs and expenses incurred in connection with any
restructuring, refinancing, workout, bankruptcy or other similar transaction or
proceeding.  The obligations set forth in this paragraph shall survive the
payment in full of the Notes.

          Section 8.4.  Remedies Cumulative.  No remedy herein conferred upon
                        -------------------                                  
any Holder is intended to be exclusive of any other remedy and each and every
such remedy shall be cumulative and shall be in addition to every other remedy
given hereunder or now or hereafter existing at law or in equity or by statute
or otherwise.

          Section 8.5.  Remedies Not Waived.  No course of dealing between the
                        -------------------                                   
Company and the Holders and no delay or failure in exercising any rights
hereunder or under any Note in respect thereof shall operate as a waiver of any
rights of any Holder.

          Section 9.  REGISTRATION, TRANSFER AND EXCHANGE OF SECURITIES; LOST
SECURITIES.  The Company shall keep at its principal executive office a register
in which, subject to such reasonable regulations as it may prescribe, but at its
expense (other than transfer taxes, if any), it shall provide for the
registration and transfer of the Securities.

          The Securities may not be sold, transferred, pledged or hypothecated
unless the proposed transaction does not require registration or qualification
under federal or state securities laws or unless the proposed transaction is
registered or qualified as required.

                                      24
<PAGE>
 
          The holder of any of the Securities may, at such holder's option,
surrender the same for transfer or exchange either at the principal executive
office of the Company or at the place of payment named in the Notes, accompanied
in the case of a transfer or assignment by a written instrument of transfer or
assignment in form satisfactory to the Company duly executed by the registered
holder thereof or by such holder's attorney duly authorized in writing. In case
any holder shall so request the transfer, assignment or exchange of any
Security, the Company at its expense shall execute and deliver in exchange
therefor one or more new Securities, as may be requested by such holder, in the
same denomination or denominations as the Securities or Securities so
surrendered.

          The Company and any agent of the Company may treat the Person in whose
name any Security is registered as the owner of such Security for the purpose of
receiving payment of the principal on any Note and for all other purposes
whatsoever.

          Upon receipt by the Company of evidence satisfactory to it of the
loss, theft, destruction or mutilation of any Security, and (in case of loss,
theft or destruction) of indemnity reasonably satisfactory to it, upon surrender
and cancellation of such Security or receipt of such indemnity, the Company
shall make and deliver in lieu of such Security a new Security in the same
denomination and, in the case of a Note, dated as of the date of surrender and
cancellation of such Note or receipt of such indemnity.

          Notwithstanding the foregoing provisions of this Section, if any
Security of which any Purchaser or any other institutional Holder is the owner
is lost, stolen or destroyed, then the affidavit of such Purchaser or such
Holder's Treasurer or Assistant Treasurer (or other responsible official),
setting forth the name of the owner of such Security and the circumstances with
respect to such loss, theft or destruction, shall be accepted as satisfactory
evidence thereof, and no indemnity shall be required as a condition to the
execution and delivery by the Company of a new Security in lieu of such Security
(or as a condition to the payment thereof, if due and payable) other than a
Purchaser's or such Holder's written agreement to indemnify the Company.

          Section 10.  HOME OFFICE PAYMENT.  Notwithstanding anything to the
contrary in this Agreement or the Notes, so long as any Purchaser or any nominee
designated by such Purchaser shall be a Holder of any Notes, the Company shall
punctually pay all amounts which become due and payable on such Note to such
Purchaser at such Purchaser's address set forth on its signature page hereto,
and in the manner set forth in the Notes, or at such other place and in such
other manner as such Purchaser may designate by notice to the Company, without
presentation or

                                      25
<PAGE>
 
surrender of such Note. Each Purchaser agrees that prior to the sale,
assignment, transfer or other disposition of any such Note, such Purchaser shall
make notation thereon of the portion of the principal amount paid or prepaid, or
surrender the same in exchange for a Note or Notes aggregating the same
principal amount as the unpaid principal amount of the Note so surrendered. The
Company agrees to enter into an agreement similar to that contained in this
Section with any other institutional investor (or nominee thereof) who shall
hold any of the Notes.

          Section 11.  TAXES.  The Company shall pay all taxes (including
interest and penalties), other than taxes imposed on the income of the Holders,
which may be payable in respect of the execution and delivery of this Agreement
or of the execution and delivery of any of the Securities or of any amendment
of, or waiver or consent under or with respect to, this Agreement or any of the
Securities and shall save each Purchaser and all subsequent Holders of the
Securities harmless against any loss or liability resulting from nonpayment or
delay in payment of any such tax.  The obligations of the Company under this
Section shall survive the payment of the Notes and the exercise of the Warrants.

          Section 12.  MISCELLANEOUS.

          Section 12.1.  Indemnification.  The Company hereby agrees to
                         ---------------                               
indemnify, exonerate and hold Purchaser and each of its partners and affiliates,
and their stockholders, officers, directors, employees and agents free and
harmless from and against any and all actions, causes of action, suits,
litigation, losses, liabilities and damages, investigations or proceedings
instituted by any governmental agency or any other Person, and expenses in
connection therewith, including without limitation reasonable attorneys' fees
and disbursements, incurred by the indemnitee or any of them as a result of, or
arising out of, or relating to (a) any transaction financed or to be financed in
whole or in part directly or indirectly with proceeds from the sale by the
Company of any securities hereunder, or (b) the execution, delivery, performance
or enforcement of this Agreement or any instrument contemplated hereby by any of
the indemnitees, except in each such case to the extent any such indemnified
liabilities arise on account of such indemnitee's gross negligence, willful
misconduct or bad faith.

          Section 12.2.  Expenses.  The Company and Purchasers each agree to pay
                         --------                                               
all their own costs and expenses in connection with the preparation, execution
and delivery of this Agreement, the Securities and other instruments and
documents to be delivered hereunder.

          Section 12.3.  Amendments, Waiver and Consents.  No amendment,
                         -------------------------------                
modification or addition to this Agreement, and no

                                      26
<PAGE>
 
waiver of or consent to noncompliance with any covenant or other provision of
this Agreement, or the Securities shall be effective unless in writing and duly
executed by the party against whom enforcement of such amendment, modification,
addition, waiver or consent is sought. Any waiver or consent may be given
subject to satisfaction of conditions stated therein and any waiver or consent
shall be effective only in the specific instance and for the specific purpose
for which given.

          Section 12.4.  Reliance on and Survival of Representations.   All
                         -------------------------------------------       
agreements, representations and warranties of the Company contained in this
Agreement and in any certificates or other instruments delivered  pursuant to
this Agreement shall (i) be deemed to be material and to have been relied upon
by the Purchasers, notwithstanding any investigation heretofore or hereafter
made by any Purchaser or on such Purchaser's behalf, and (ii) survive the
execution and delivery of this Agreement and the Notes, and shall continue in
effect so long as any Security is outstanding.  Notwithstanding the foregoing,
the agreements set forth in Sections 8.3, 11 and 12.2 shall continue and survive
                            ------------  --     ----                           
regardless of whether any Securities are sold hereunder or remain outstanding.

          Section 12.5.  Successors and Assigns.  This Agreement shall bind and
                         ----------------------                                
inure to the benefit of and be enforceable by the Company, each of the
Purchasers, and the Purchasers' respective successors and assigns, and, in
addition, shall inure to the benefit of and be enforceable by each Person who
shall from time to time be a Holder of any of the Securities.  The Company may
not assign its rights under this Agreement.

          Section 12.6.  Notices.  All notices and other communications provided
                         -------                                                
for in this Agreement shall be in writing and delivered, telecopied or mailed,
first class postage prepaid, addressed:

          (a)  If to the Company:

                    The Right Start, Inc.
                    5334 Sterling Center Drive
                    Westlake Village, CA 91361
                    Attention:  President
                    Facsimile:  (818) 707-7132

               with a copy to:

                    Milbank, Tweed, Hadley & McCloy
                    601 S. Figueroa, 30th Floor
                    Los Angeles, CA 90017
                    Attention:  Kenneth J. Baronsky, Esq.
                    Facsimile:  (213) 629-5063

                                      27
<PAGE>
 
          (b)  If to the Holders, at the addresses set forth on the signature
     page (in the case of the original Holder) and as may be designated by
     notice to the Company.

          Any such notice or communication shall be deemed to have been duly
given when delivered, telecopied or mailed as aforesaid.

          Section 12.7.  Counterparts.  This Agreement may be executed in two or
                         ------------                                           
more counterparts, each of which shall be deemed an original but all of which
together shall constitute one and the same instrument.

          Section 12.8.  Governing Law.  This Agreement and the Securities and
                         -------------                                        
(unless otherwise provided) all amendments, supplements, waivers and consents
relating hereto or thereto shall be governed by and construed in accordance with
the laws of the State of Delaware.

          Section 12.9.  Waiver of Jury Trial.  EACH PURCHASER, EACH HOLDER, BY
                         --------------------                                  
ITS ACCEPTANCE OF ANY OF THE NOTES, AND THE COMPANY, EACH HEREBY AGREE TO WAIVE
ITS RESPECTIVE RIGHTS TO A JURY TRIAL OF ANY CLAIM OR CAUSE OF ACTION BASED UPON
OR ARISING OUT OF THIS AGREEMENT, THE SECURITIES, OR ANY OTHER AGREEMENTS
RELATING TO THE SECURITIES OR ANY DEALINGS BETWEEN THEM RELATING TO THE SUBJECT
MATTER OF THIS TRANSACTION AND THE LENDER/BORROWER RELATIONSHIP THAT IS BEING
ESTABLISHED.  The scope of this waiver is intended to be all-encompassing of any
and all disputes that may be filed in any court and that relate to the subject
matter of this transaction, including without limitation, contract claims, tort
claims, breach of duty claims and all other common law and statutory claims.
The Purchasers and the Company each acknowledge that this waiver is a material
inducement to enter into a business relationship, that each has already relied
on the waiver in entering into this Agreement, and that each shall continue to
rely on the waiver in their related future dealings.  The Purchasers and the
Company further represent and warrant that each has reviewed this waiver with
its legal counsel, and that each knowingly and voluntarily waives its jury trial
rights following consultation with legal counsel.  NOTWITHSTANDING ANYTHING TO
THE CONTRARY HEREIN, THIS WAIVER IS IRREVOCABLE, MEANING THAT IT MAY NOT BE
MODIFIED EITHER ORALLY OR IN WRITING, AND THE WAIVER SHALL APPLY TO ANY
SUBSEQUENT AMENDMENTS, RENEWALS, SUPPLEMENTS OR MODIFICATIONS TO THIS AGREEMENT,
THE NOTES, OR TO ANY OTHER DOCUMENTS OR AGREEMENTS RELATING TO THE NOTES.  In
the event of litigation, this Agreement may be filed as a written consent to a
trial by the Court.

                  [Remainder of page intentionally left blank]

                                      28
<PAGE>
 
          Each Purchaser is requested to sign the form of acceptance in the
space provided below whereupon this Agreement shall become a binding agreement
between such Purchaser and the Company.

                         Very truly yours,


                         THE RIGHT START, INC.



                         By: /s/ Jerry R. Welch
                             _______________________________
                             Jerry R. Welch
                             Chief Executive Officer

                                      S-1
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:



                              ARBCO Associates, L.P.


                              By:  /s/ David Shladovsky
                                 ________________________________
 
 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, 2nd Floor
                              Los Angeles, CA  90067
                              Attention:  Richard Kayne
                              Telephone:  (310) 556-2721
                              Telecopy:   (310) _________________

                                      S-2
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:



                              KAYNE ANDERSON NON-TRADITIONAL INVESTMENTS, L.P.


                              By: /s/ David Shladovsky 
                                 _______________________________

 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, 2nd Floor
                              Los Angeles, CA  90067
                              Attention:  Richard Kayne
                              Telephone:  (310) 556-2721
                              Telecopy:   (310) _________________

                                      S-3
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:


                              KAYNE ANDERSON OFFSHORE LIMITED



                              By: /s/ William T. Miller
                                 ________________________________
 
 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, 2nd Floor
                              Los Angeles, CA  90067
                              Attention:  Richard Kayne
                              Telephone:  (310) 556-2721
                              Telecopy:   (310) _________________

                                      S-4
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:


                              OFFENSE GROUP ASSOCIATES, L.P.



                              By: /s/ David Shladovsky
                                 ________________________________
 
 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, 2nd Floor
                              Los Angeles, CA  90067
                              Attention:  Richard Kayne
                              Telephone:  (310) 556-2721
                              Telecopy:   (310) _________________

                                      S-5
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:


                              OPPORTUNITY ASSOCIATES, L.P.



                              By: /s/ David Shladovsky
                                 ________________________________
 
 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, 2nd Floor
                              Los Angeles, CA  90067
                              Attention:  Richard Kayne
                              Telephone:  (310) 556-2721
                              Telecopy:   (310) _________________

                                      S-6
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:


                              ARTHUR E. HALL & COMPANY MONEY PURCHASE PLAN



                              By: /s/ Arthur Hall
                                 ________________________________
 
 

                              Address for Notices and Payments:
                              c/o A.E. Hall & Company
                              1726 Cedarwood Drive
                              Minden, NV  89423

                              Attention:  Arthur Hall
                              Telephone:  (702) 782-5174
                              Telecopy:   (702) 782-5189

                                      S-7
<PAGE>
 
The foregoing Agreement is hereby accepted as of the date first above written:


                              FRED KAYNE



                              By: Fred Kayne
                                 ________________________________
 
 

                              Address for Notices and Payments:

                              1800 Avenue of the Stars, Ste. 1112
                              Los Angeles, CA  90067
                              Attention:  Fred Kayne
                              Telephone:  (310) 551-0322
                              Telecopy:   (310) ________________

                                      S-8
<PAGE>
 
                                   SCHEDULE I

<TABLE>
<CAPTION>
                                                          AMOUNT OF
PURCHASERS                                            NOTES PURCHASED
- ---------------------------------------------------   ---------------
<S>                                                   <C>
 
ARBCO Associates, L.P.                                  $  930,417.00
 
Kayne Anderson Non-Traditional Investments, L.P.           930,417.00
 
Kayne Anderson Offshore Limited                            169,166.00
 
Offense Group Associates, L.P.                             930,417.00
 
Opportunity Associates, L.P.                               422,916.00
 
Arthur E. Hall & Company Money Purchase Plan               116,667.00
 
Fred Kayne                                                 350,000.00
                                                        -------------
 
  TOTAL:                                                $3,850,000.00
                                                        =============
</TABLE>
<PAGE>
 
                                 SCHEDULE 2.13

                               Insurance Policies



<TABLE>
<CAPTION>
- --------------------------------------------------------------------------
    LINE OF COVERAGE         CARRIER/POLICY NO.      POLICY TERM
- --------------------------------------------------------------------------
<S>                        <C>                      <C>
Commercial Package           Reliance Insurance         08/31/97 -
(Property, Inland                 Company                 08/31/98
 Marine, Crime)               # QB 8605449-01
- --------------------------------------------------------------------------
Commercial General              General Star            08/31/97 -
 Liability Incl.                 Indemnity                08/31/98
Employee Benefits                 Company
 Liability                      # IYG336587B
- --------------------------------------------------------------------------
Employment Practices         Reliance Insurance         08/31/97 -
 Liability                          Co.                   08/31/98
                                   of IL
                              # NGT 0132022-97
- --------------------------------------------------------------------------
Directors, Officers         National Union Fire         08/31/97 -
 and Corporate                 Insurance Co.              08/31/98
 Liability                            # 484 26 19
- --------------------------------------------------------------------------
Umbrella Liability             TIG Insurance            08/31/97 -
                              # XLB 926 28 87             08/31/98
- --------------------------------------------------------------------------
Fiduciary Liability          Federal Insurance          03/01/98 -
                                  Company                 03/01/99
                                     # 8147 94 63
- --------------------------------------------------------------------------
Ocean Cargo                    Fireman's Fund          12/16/96
                             Insurance Company          until
                                 # OW 93611           canceled
- --------------------------------------------------------------------------
Third Party Liability        Lumbermens Mutual          07/01/97 -
                               Casualty Co.               07/01/98
                              # 3F 812 039-00
- --------------------------------------------------------------------------
Notary Bond                Western Surety Company       05/21/97 -
                                       # 68496719         05/21/98
- --------------------------------------------------------------------------
</TABLE>
<PAGE>
 
                                                                       EXHIBIT A


          THE NOTES REPRESENTED BY THIS CERTIFICATE HAVE NOT BEEN REGISTERED
UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR REGISTERED OR QUALIFIED UNDER
ANY STATE SECURITIES LAWS.  THE NOTES MAY NOT BE SOLD, TRANSFERRED, PLEDGED OR
HYPOTHECATED UNLESS THE PROPOSED TRANSACTION DOES NOT REQUIRE REGISTRATION OR
QUALIFICATION UNDER FEDERAL OR STATE SECURITIES LAWS, OR UNLESS THE PROPOSED
TRANSACTION IS REGISTERED OR QUALIFIED AS REQUIRED.

          THE HOLDER OF THE NOTES REPRESENTED BY THIS CERTIFICATE AND ITS
SUCCESSORS AND ASSIGNS ARE SUBJECT TO THE TERMS OF A LETTER AGREEMENT DATED
APRIL 6, 1998 AND AN AMENDMENT TO LETTER AGREEMENT DATED APRIL 13, 1998.  ANY
TRANSFEREE OF SUCH NOTES WILL BE DEEMED TO HAVE AGREED TO BE BOUND BY SUCH
AMENDED LETTER AGREEMENT, A COPY OF WHICH MAY BE OBTAINED FROM THE COMPANY.


                             THE RIGHT START, INC.

                    SENIOR SUBORDINATED NOTE DUE MAY 6, 2000


$___________                                             Los Angeles, California
Subordinated Note No. _________                                   April 13, 1998


          FOR VALUE RECEIVED, the undersigned, The Right Start, Inc., a
California corporation (the "Company"), hereby promises to pay to _____________
                             -------                                           
or registered assigns, the principal sum of ______________ DOLLARS (or so much
thereof as shall not have been prepaid) on May 6, 2000, under the terms of the
Securities Purchase Agreement dated as of April 13, 1998 (the "Agreement")
                                                               ---------  
between the Company and each of the purchasers named therein.  Payments are to
be made at the office of _____________, located at ___________________________
in lawful money of the United States of America.

          This Subordinated Note is one of the Subordinated Notes issued
pursuant to the Agreement and is also entitled to the benefits thereof.  If an
Event of Default (as defined in the Agreement) shall occur and be continuing,
the principal of this Subordinated Note may, under certain circumstances, become
or be declared due and payable in the manner and with the effect provided in
such Agreement.  Subject to the terms of the Agreement, upon the occurrence or
existence of an Event of Default the holder of this Subordinated Note (the
"Holder") may, by notice to the Company, declare the entire unpaid principal
- -------                                                                     
amount of this Subordinated Note and all other amounts payable to the Holder
hereunder or under the Agreement to be forthwith due and payable, whereupon this
Subordinated Note and all such amounts shall become and be forthwith due and
payable, and in addition thereto, and not in substitution for, the Holder shall
<PAGE>
 
be entitled to exercise any one or more of the rights and remedies provided by
applicable law. Failure to exercise any right or remedy under this Subordinated
Note or available under applicable law shall not constitute a waiver of such
option or such other remedies or of the right to exercise any of the same in the
event of any subsequent Event of Default. The Company and all makers, sureties,
guarantors, endorsers and other persons assuming obligations pursuant to this
Subordinated Note hereby waive presentment, protest, demand, notice of dishonor
and all other notices and all defenses and pleas on the grounds of any extension
or extension of the time of payments or the due dates hereof, in whole or in
part, before or after maturity, with or without notice. No renewal or extension
of this Subordinated Note, no release of any obligor and no delay in enforcement
of this Subordinated Note or in exercising any right or power hereunder shall
affect the liability of any obligor hereunder.

          1.   Prepayment.  If at any time there is a Change of Control of the
               ----------                                                     
Company (as defined in the Agreement) then the Company shall, immediately
following the occurrence of any such event, send a notice to each Holder
offering to repurchase this Subordinated Note (or at each Holder's option, any
portion thereof) at the par amount thereof.  If any Holder desires to accept
such offer in whole or in part, such Holder must advise the Company of such
acceptance within 30 days of the date of receiving such notice.  The Company
shall then repurchase this Subordinated Note or portion thereof so tendered for
repurchase by such Holder by paying the purchase price to the Holder (or any
person or persons designated by such Holder in such acceptance notice), in
immediately available funds, within five days of the Company's receipt of such
Holder's acceptance notice.  If Holder tenders only a portion of this
Subordinated Note, the Holder shall deliver this Subordinated Note to the
Company and the Company then shall issue to the Holder a new subordinated note
with the same maturity date and other terms as this Subordinated Note,
representing the portion of the Subordinated Note not repurchased by the
Company.

          2.   Subordination.
               ------------- 

          2.1  Agreement to Subordinate.  The Company, for its successors, and
               ------------------------                                       
each Holder, by his acceptance of this Subordinated Note, agree that the payment
of the principal of or any other amounts due on this Subordinated Note is
subordinated in right of payment, to the extent and in the manner stated in this
Section 2, to the prior payment in full of all Senior Debt.  For purposes
hereof, "Senior Debt" means the principal of, interest on (including any
         -----------                                                    
interest accruing after the commencement of any bankruptcy proceeding or which
would have accrued but for such proceeding whether or not allowed) and other
amounts due on or with respect to (i) indebtedness of the Company, whether
outstanding on the date hereof or incurred, 

                                      A-2
<PAGE>
 
assumed or guaranteed by the Company, for money borrowed from banks or other
financial institutions and any refinancings or refundings thereof; (ii)
indebtedness of the Company, whether outstanding on the date hereof or hereafter
created, incurred, assumed or guaranteed by the Company, which is not
subordinated in right of payment or in rights upon liquidation to any Senior
Debt; and (iii) indebtedness of the Company under interest rate swaps, caps or
similar hedging agreements and foreign exchange contracts, currency swaps or
similar agreements.

          2.2  Ranking with Respect to Other Subordinated Indebtedness of the
               --------------------------------------------------------------
Company.  Except as set forth in Section 3(a)(3) of the Letter Agreement dated
- -------                                                                       
April 6, 1998 (the Letter Agreement") and the Amendment to Letter Agreement
dated April 13, 1998 (the "Amendment" and together with the Letter Agreement,
the "Amended Letter Agreement") , this Subordinated Note shall rank pari passu
with all other Subordinated Debt of the Company.  For purposes hereof,
"Subordinated Debt" means any indebtedness of the Company, whether outstanding
- ------------------                                                            
on the date hereof or incurred, assumed or guaranteed by the Company, which is
subordinated in right of payment or liquidation to any Senior Debt.

          2.3  No Payment on this Subordinated Note if Senior Debt in Default.
               --------------------------------------------------------------  
Anything in this Subordinated Note to the contrary notwithstanding, no payment
or other distribution on account of principal of or redemption of, or other
amounts due on this Subordinated Note, and no redemption, purchase, or other
acquisition of this Subordinated Note, shall be made by or on behalf of the
Company (i) unless full payment of amounts then due for principal and interest
and of all other amounts then due on all Senior Debt has been made or duly
provided for in cash pursu ant to the terms of the instrument governing such
Senior Debt, (ii) if, at the time of such payment, redemption, purchase or other
acquisition, or immediately after giving effect thereto, there shall exist under
any Senior Debt, or any agreement pursu ant to which any Senior Debt is issued,
any default, which default shall not have been cured or waived and which default
shall have resulted in the full amount of such Senior Debt being due and payable
or (iii) if, at the time of such payment, redemption, purchase or other
acquisition, the Holder shall have received written notice from the Holder or
holders of any Senior Debt or their representative or representatives (a
"Payment Blockage Notice") that there exists under such Senior Debt, or any
- ------------------------                                                   
agreement pursuant to which such Senior Debt is issued, any default, which
default shall not have been cured or waived, permitting the holders thereof to
declare the full amount of such Senior Debt due and payable, but only for the
period (the "Payment Blockage Period") commencing on the date of receipt of the 
             -----------------------
Payment Blockage Notice and ending (unless earlier terminated by notice given to
the Holder by the holders of such Senior Debt) on the earlier of (a) the date on
which such event of default 

                                      A-3
<PAGE>
 
shall have been cured or waived or (b) 180 days from the receipt of the Payment
Blockage Notice unless payment or distribution with respect to this Subordinated
Note are otherwise not then permitted. Upon termination of Payment Blockage
Period, payments on account of principal of this Subordinated Note (other than
amounts due and payable by reason of the acceleration of the maturity of this
Subordinated Note) and redemptions, purchases or other acquisitions may be made
by or on behalf of the Company, if otherwise permitted hereunder.
Notwithstanding anything herein to the contrary, (A) only one Payment Blockage
Notice may be given during any period of 360 consecutive days with respect to
the same event of default and any other events of default on the same issue of
Senior Debt existing and known to the person giving such notice at the time of
such notice and (B) no new Payment Blockage Period may be commenced by the
Holder or holders of the same issue of Senior Debt or their representative or
representa tives during any period of 360 consecutive days unless all events of
default which were the object of the immediately preceding Payment Blockage
Notice, and any other event of default on the same issue of Senior Debt existing
and known to the person giving such notice at the time of such notice, have been
cured or waived.

          In the event that, notwithstanding the provisions of this Section 2.3,
payments are made by or on behalf of the Company in contravention of the
provisions of this Section 2.3, such payments shall be held by the Holders in
trust for the benefit of, and shall be paid over to and delivered to, the
holders of Senior Debt or their representative for application to the payment of
all Senior Debt remaining unpaid to the extent necessary to pay all Senior Debt
in full accordance with the terms of such Senior Debt, after giving effect to
any concurrent payment or distribution to or for the holders of Senior Debt.

          The Company shall give prompt written notice to the Holder of any
event of default under any Senior Debt or under any agreement pursuant to which
any Senior Debt may have been issued.

          So long as any Senior Debt remains unpaid, the Holders of these
Subordinated Notes will not accelerate, or cause to be accelerated, the
Subordinated Notes, or exercise any remedies with respect to any event of
default occurring with respect to the Subordinated Notes for a period of no less
than 180 days after the holders have delivered to the holders of the Senior Debt
notice of the occurrence of any event of default. If the event of default is
cured or waived or shall have ceased to exist within such 180 day period (and
payment of all amounts then due on the Subordinated Notes without acceleration
shall constitute a cure of any event of default resulting from the failure to
make such payment when due), then the holders shall not be entitled to declare
these Subordinated Notes due prior to their stated maturity because of such
event of default.

                                      A-4
<PAGE>
 
          2.4  Distribution on Acceleration of this Subordinated Note;
               -------------------------------------------------------
Dissolution and Reorganization; Subrogation of this Subordinated Note.
- --------------------------------------------------------------------- 

               (a)  Upon (i) any acceleration of the principal amount due on
                    this Subordinated Note because of an Event of Default or
                    (ii) any distribution of assets of the Company upon any
                    dissolution, winding up, liquidation or reorganization of
                    the Company (whether in bankruptcy, insolvency or
                    receivership proceedings or upon an assignment for the
                    benefit of creditors or any other dissolution, winding up,
                    liquidation or reorganization of the Company):

                    (i) the holders of the Senior Debt shall first be entitled
to receive payment in full of the principal thereof, the interest thereon and
any other amounts due thereon before the Holder is entitled to receive payment
on account of the principal of or any other amounts due on this Subordinated
Note.

                   (ii) any payment or distribution of assets of the Company of
any kind or character, whether in cash, property or securities (other than
securities of the Company as reorganized or readjusted or securities of the
Company or any other corporation provided for by a plan of reorganization or
readjustment the payment of which is subordinate, at least to the extent
provided in this Section 2 with respect to this Subordinated Note, to the
payment in full without diminution or modification by such plan of all Senior
Debt), to which the Holder would be entitled except for the provisions of this
Section 2, shall be paid by the liquidating trustee or agent or other person
making such a payment or distribution, directly to the holders of Senior Debt
(or their representative(s) or trustee(s) acting on their behalf), ratably
according to the aggregate amounts remaining unpaid on account of the principal
of or interest on and other amounts due on the Senior Debt held or represented
by each, to the extent necessary to make payment in full of all Senior Debt
remaining unpaid, after giving effect to any concurrent payment or distribution
to the holders of such Senior Debt; and

                  (iii) in the event that, notwithstanding the foregoing, any
payment or distribution of assets of the Company of any kind or character,
whether in cash, property or securities shall be received by the Holder before
all Senior Debt is paid in full in cash, such payment or distribution shall be
held in trust for the benefit of, and be paid over to upon request by a holder
of the Senior Debt, the holders of the Senior Debt remaining unpaid (or their
representatives) or trustee(s) 

                                      A-5
<PAGE>
 
acting on their behalf, ratably as aforesaid, for application to the payment of
such Senior Debt until all such Senior Debt shall have been paid in full, after
giving effect to any concurrent payment or distribution to the holders of such
Senior Debt.

          Subject to the payment in full of all Senior Debt, the Holder shall be
subrogated to the rights of the holders of Senior Debt to receive payments or
distributions of cash, property or securities of the Company applicable to the
Senior Debt until the principal of this Subordinated Note shall be paid in full
and, for purposes of such subrogation, no such payments or distributions to the
holders of Senior Debt of cash, property or securities which otherwise would
have been payable or distributable to the Holder shall, as between the Company,
its creditors other than the holders of Senior Debt, and the Holder, be deemed
to be a payment by the Company to or on account of the Senior Debt, it being
understood that the provisions of this Section 2 are and are intended solely for
the purpose of defining the relative rights of the Holder, on the one hand, and
the holders of Senior Debt, on the other hand.

          Nothing contained in this Section 2, or elsewhere in this Subordinated
Note, is intended to or shall impair, as between the Company and its creditors,
other than the holders of Senior Debt, the obligation of the Company, which is
absolute and unconditional, to pay to the Holder the principal of this
Subordinated Note as and when the same shall become due and payable in
accordance with the terms of this Subordinated Note, or is intended to or shall
affect the relative rights of the Holder and creditors of the Company, other
than holders of Senior Debt, nor shall anything herein or therein prevent the
Holder from exercising all remedies otherwise permitted by applicable law upon
default under this Subordinated Note, subject to the rights, if any, under this
Section 2 of the holders of Senior Debt in respect of cash, property and
securities of the Company received upon the exercise of any such remedy.  Upon
distribution of assets of the Company referred to in this Section 2, the Holder
shall be entitled to rely upon a certificate of the liquidating trustee or agent
or other person making any distribution to the Holder for the purpose of
ascertaining the persons entitled to participate in such distribution, the
holders of the Senior Debt and other indebtedness of the Company, the amount
thereof or payable thereon, the amount or amounts paid or distributed thereon
and all other facts pertinent thereto or to this Section 2.

          2.5  Reliance by Senior Debt on Subordination Provisions.  The Holder
               ---------------------------------------------------             
of this Subordinated Note by his acceptance thereof acknowledges and agrees that
the foregoing subordination provisions are, and are intended to be, an
inducement and a consideration for each holder of any Senior Debt, whether such
Senior Debt was created or acquired before or 

                                      A-6
<PAGE>
 
after the issuance of this Subordinated Note, to acquire and continue to hold,
or to continue to hold, such Senior Debt, and such holder of Senior Debt shall
be deemed conclusively to have relied on such subordination provisions in
acquiring and continuing to hold, or in continuing to hold, such Senior Debt.
Notice of any default in the payment of any Senior Debt, except as expressly
stated in this Section 2, and notice of acceptance of the provisions thereof are
hereby expressly waived. Except as otherwise expressly provided herein, no
waiver, forbearance or release by any holder of Senior Debt under such Senior
Debt or under this Section 2 shall constitute a release of any of the
obligations or liabilities of the Holders provided in this Section 2. Except as
otherwise expressly provided herein, no right of any present or future holder of
Senior Debt to enforce the subordination provisions hereof shall at any time or
in any way be prejudiced or impaired by any act or failure to act on the part of
the Company or any such holder or by any noncompliance by the Company with the
terms, provisions or covenants of this Subordinated Note, regardless of any
knowledge thereof which such holder may have otherwise been charged with.

          3.   Transfer; Registration; Replacement.  Upon surrender of this
               -----------------------------------                         
Subordinated Note for registration of transfer or assignment, duly endorsed, or
accompanied by a written instrument of transfer or assignment duly executed, by
the registered Holder hereof or such Holder's attorney duly authorized in
writing, a new Subordinated Note for a like principal amount shall be issued to,
and, at the option of the Holder, registered in the name of, the transferee or
assignee.  The Company may deem and treat the person in whose name this
Subordinated Note is registered as the Holder and owner hereof for the purpose
of receiving payments and for all other purposes whatsoever, and the Company
shall not be affected by any notice to the contrary.

          IN WITNESS WHEREOF, the undersigned has caused this Subordinated Note
to be duly executed on its behalf as of the date first hereinabove set forth.

                              THE RIGHT START, INC.



                              By:________________________________
                                 Jerry R. Welch
                                 Chief Executive Officer

                                      A-7
<PAGE>
 
                                                                       EXHIBIT B

No. of Stock Units:  ______                                        Warrant No. _


                                    WARRANT

                          to Purchase Common Stock of

                             THE RIGHT START, INC.



THIS IS TO CERTIFY THAT ________________________________________, or its
registered assigns, is entitled to purchase from The Right Start, Inc., a
California corporation (hereinbelow called the "Company"), at any time on and
                                                -------                      
after the Closing Date (as defined below), but not later than 5:00 p.m., Los
Angeles time, on the date that is five (5) years after the Closing Date (the
"Expiration Date"), ______ Stock Units, in whole or in part, at a purchase price
- ----------------                                                                
per Stock Unit of $1.00, adjusted as provided below, all on the terms and
conditions hereinbelow provided.

          THE SECURITIES REPRESENTED BY THIS CERTIFICATE HAVE NOT BEEN
REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR REGISTERED OR
QUALIFIED UNDER ANY STATE SECURITIES LAWS.  THE SECURITIES HAVE BEEN ACQUIRED
FOR INVESTMENT AND MAY NOT BE SOLD, TRANSFERRED, PLEDGED OR HYPOTHECATED UNLESS
PURSUANT TO REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED, AND ANY
REQUIRED REGISTRATION OR QUALIFICATION UNDER ANY STATE SECURITIES LAWS, OR THE
PROPOSED TRANSACTION DOES NOT REQUIRE REGISTRATION OR QUALIFICATION UNDER
FEDERAL OR STATE SECURITIES LAWS.

          THE HOLDER OF THE SECURITIES REPRESENTED BY THIS CERTIFICATE AND ITS
SUCCESSORS AND ASSIGNS ARE SUBJECT TO THE TERMS OF A LETTER AGREEMENT DATED
APRIL 6, 1998 AND AN AMENDMENT TO LETTER AGREEMENT DATED APRIL 13, 1998.  ANY
TRANSFEREE OF SUCH SECURITIES WILL BE DEEMED TO HAVE AGREED TO BE BOUND BY SUCH
AMENDED LETTER AGREEMENT, A COPY OF WHICH MAY BE OBTAINED FROM THE COMPANY.

          Section 1.  Certain Definitions.  As used in this Warrant, unless the
                      -------------------                                      
context otherwise requires:

          "Affiliate" means a Person (1) that directly or indirectly controls,
           ---------                                                          
or is controlled by, or is under common control with, the Company, (2) that
beneficially owns ten percent (10%) or more of the Voting Stock of the Company,
or (3) ten percent (10%) or more of the Voting Stock (or in the case of a Person
which is not a corporation, ten percent (10%) or more of the equity interest) of
which is owned by the Company. The term 

                                      B-1
<PAGE>
 
"control" means the possession, directly or indirectly, of the power to direct
or cause the direction of the management and policies of a Person, whether
through the ownership of voting securities, by contract or otherwise.

          "Amended Letter Agreement" shall mean the Letter Agreement between the
           -------------------------                                            
Company, the Purchasers and the Existing Securityholders (as defined in the
Amended Letter Agreement) dated as of April 6, 1998 together with the Amendment
to Letter Agreement among the same parties dated as of April 13, 1998.

          "Appraised Value" shall mean the fair market value of all outstanding
           ---------------                                                     
shares of Common Stock (on a fully diluted basis including any fractional shares
and assuming the exercise in full of all then-outstanding Warrants and all other
options, warrants or other rights to purchase shares of Common Stock that are
then currently exercisable at exercise prices less than the Current Market
Price), as determined by a written appraisal prepared by an appraiser acceptable
to the Company and the holders of Warrants evidencing a majority in number of
the total number of Stock Units at the time purchasable upon the exercise of all
then outstanding Warrants.  "Fair market value" is defined for this purpose as
the price in a single transaction determined on a going-concern basis that would
be agreed upon by the most likely hypothetical buyer for a 100% controlling
interest in the equity capital of the Company (on a fully diluted basis
including any fractional shares and assuming the exercise in full of all then-
outstanding Warrants and all other options, warrants or other rights to purchase
shares of Common Stock that are then currently exercisable at exercise prices
less than the Current Market Price), with consideration given to the effect of a
noncompete covenant signed by the seller and employment agreements signed by key
management personnel of the Company (and of its subsidiaries), each extending
for a period of time considered sufficient by all parties to effect the transfer
of goodwill from the seller to the buyer and disregarding any discounts for
nonmarketability of Common Stock of the Company.  In the event that the Company
and said holders cannot, in good faith, agree upon an appraiser, then the
Company, on the one hand, and said holders, on the other hand, shall each select
an appraiser, the two appraisers so selected shall select a third appraiser who
shall be directed to prepare such a written appraisal (the "Appraisal") and the
                                                            ---------          
term Appraised Value shall mean the appraised value set forth in the Appraisal
prepared in accordance with this definition.  Except as otherwise set forth
herein, the entire cost of the appraisal process shall be borne by the Company,
but the cost thereof shall be deemed an account payable of the Company and shall
be considered in the determination of the Appraised Value.

                                      B-2
<PAGE>
 
          "Board of Directors" shall mean either the board of directors of the
           ------------------                                                 
Company or any duly authorized committee of that board.

          "Business Day" shall mean any day other than a Saturday, Sunday or a
           ------------                                                       
day on which banks in the State of California are required or permitted to
close.

          "Certificate of Incorporation" shall mean the certificate or articles
           ----------------------------                                        
of incorporation of the Company, as in effect on the Closing Date and as at any
time amended or otherwise modified.

          "Closing Date" shall have the meaning set forth in the Securities
           ------------                                                    
Purchase Agreement.

          "Commission" shall mean the Securities and Exchange Commission and any
           ----------                                                           
other similar or successor agency of the federal government administering the
Securities Act and the Exchange Act.

          "Common Stock" shall mean the Company's authorized Common Stock, no
           ------------                                                      
par value per share, irrespective of class unless otherwise specified, as
constituted on the date of original issuance of this Warrant, and any stock into
which such Common Stock may thereafter be changed, and shall also include stock
of the Company of any other class, which is not preferred as to dividends or
assets over any other class of stock of the Company issued to the holders of
shares of Common Stock upon any reclassification thereof.

          "Company" shall mean The Right Start, Inc., a California corporation.
           -------                                                             

          "Current Market Price" per share of Common Stock for the purposes of
           --------------------                                               
any provision of this Warrant at the date herein specified, shall be deemed to
be the price determined pursuant to the first applicable of the following
methods:

               (i) If the Common Stock is traded on a national securities
     exchange or is traded in the over-the-counter market, the Current Market
     Price per share of Common Stock shall be deemed to be the average of the
     daily market prices for 20 consecutive Business Days commencing 20 Business
     Days before such date.  The market price for each such Business Day shall
     be, (a) if the Common Stock is traded on a national securities exchange or
     in the over-the-counter market, its last sale price on the preceding
     Business Day on such national securities exchange or over-the-counter
     market or, if there was no sale on that day, the last sale price on the
     next preceding Business Day on which there was a sale, all as made
     available over the Consolidated Last Sale 

                                      B-3
<PAGE>
 
     Reporting System of the CTA Plan (the "CLSRS") or, if the Common Stock is
                                            -----
     not then eligible for reporting over the CLSRS, its last reported sale
     price on the preceding Business Day on such national securities exchange
     or, if there was no sale on that day, on the next preceding Business Day on
     which there was a sale reported on such exchange or (b) if the principal
     market for the Common Stock is the over-the-counter market, but the Common
     Stock is not then eligible for reporting over the CLSRS, but the Common
     Stock is quoted on the Nasdaq National Market ("Nasdaq"), the last sale
                                                     ------
     price reported on Nasdaq on the preceding Business Day or, if the Common
     Stock is an issue for which last sale prices are not reported on Nasdaq,
     the closing bid quotation on such day, but, in each of the next preceding
     two cases, if the relevant Nasdaq price or quotation did not exist on such
     day, then the price or quotation on the next preceding Business Day in
     which there was such a price or quotation.

              (ii) If the Current Market Price per share of Common Stock cannot
     be ascertained by any of the methods set forth in paragraph (i) immediately
     above, the Current Market Price per share of Common Stock shall be deemed
     to be the price equal to the quotient determined by dividing the Appraised
     Value by the number of outstanding shares of Common Stock (on a fully
     diluted basis including any fractional shares and assuming the exercise in
     full of all then-outstanding Warrants and all other options, warrants or
     other rights to purchase shares of Common Stock that are then currently
     exercisable at exercise prices equal to or less than the Current Market
     Price).

          "Current Warrant Price" per share of Common Stock, for the purpose of
           ---------------------                                               
any provision of this Warrant at the date herein specified, shall mean the
amount equal to the quotient resulting from dividing the Exercise Price in
effect on such date by the number of shares (including any fractional share) of
Common Stock comprising a Stock Unit on such date.

          "Exchange Act" shall mean the Securities and Exchange Act of 1934, as
           ------------                                                        
amended, and any similar or successor federal statute, and the rules and
regulations of the Commission thereunder, all as the same shall be in effect at
any applicable time.

          "Exercise Price" shall mean the purchase price per Stock Unit as set
           --------------                                                     
forth on the first page of this Warrant on the Closing Date and thereafter shall
mean such dollar amount as shall result from the adjustments specified in
Section 4.

          "Holder" means, initially, each of the Purchasers listed on Schedule I
           ------                                                               
to the Securities Purchase Agreement and 

                                      B-4
<PAGE>
 
thereafter any Person that is or Persons that are the registered holder(s) of
the Warrants or Warrant Stock as registered on the books of the Company.

          "Letter Agreement" shall mean the Letter Agreement between the
           ----------------                                             
Company, the Purchasers and the Existing Securityholders (as defined in the
Amended Letter Agreement) dated as of April 6, 1998.

          "Nonpreferred Stock" shall mean the Common Stock and shall also
           ------------------                                            
include stock of the Company of any other class which is not preferred as to
dividends or assets over any other class of stock of the Company and which is
not subject to redemption.

          "Person" shall include an individual, a corporation, an association, a
           ------                                                               
partnership, a trust or estate, a government, foreign or domestic, and any
agency or political subdivision thereof, or any other entity.

          "Restricted Certificate" shall mean a certificate for Common Stock or
           ----------------------                                              
a Warrant bearing either of the restrictive legend set forth in Section 9.1(a).

          "Restricted Securities" shall mean Restricted Stock and Restricted
           ---------------------                                            
Warrants.

          "Restricted Stock" shall mean Common Stock evidenced by a Restricted
           ----------------                                                   
Certificate.

          "Restricted Warrant" shall mean a Warrant evidenced by a Restricted
           ------------------                                                
Certificate.

          "Securities" shall mean the Warrant issued to the Holder pursuant to
           ----------                                                         
the Securities Purchase Agreement, and the certificates and other instruments
from time to time evidencing the same.

          "Securities Act" shall mean the Securities Act of 1933, as amended,
           --------------                                                    
and any similar or successor federal statute, and the rules and regulations of
the Commission thereunder, all as the same shall be in effect at any applicable
time.

          "Securities Purchase Agreement" shall mean the Securities Purchase
           -----------------------------                                    
Agreement between the Company and the Purchasers party thereto, dated as of
April 13, 1998.

          "Seller" shall mean a holder of Restricted Securities of the Company
           ------                                                             
for which the Company shall be required to file a registration statement or
which shall be registered under the Securities Act at the request of such holder
pursuant to any of the provisions of Section 10. Neither the Company nor any of
its 

                                      B-5
<PAGE>
 
Affiliates shall be deemed a "Seller" for any purposes of this Agreement.

          "Stock Unit" shall constitute one share of Common Stock, as such
           ----------                                                     
Common Stock was constituted on the Closing Date and thereafter shall constitute
such number of shares (including any fractional shares) of Common Stock as shall
result from the adjustments specified in Section 4.

          "Subordinated Note" shall mean that certain Senior Subordinated Note
           -----------------                                                  
Due May 6, 2000, issued to the Holder of this Warrant on the date hereof (or any
permitted assignee).

          "Voting Stock" shall mean any equity security entitling the holder of
           ------------                                                        
such security to vote at meetings of shareholders except an equity security
which entitles the holder of such security to vote only upon the occurrence of
some contingency, unless that contingency shall have occurred and be continuing.

          "Warrants" shall mean the Warrants issued pursuant to the Securities
           --------                                                           
Purchase Agreement, of which this Warrant is one, evidencing rights to purchase
up to an aggregate of 3,500,000 Stock Units, and all Warrants issued upon
transfer, division or combination of, or in substitution for, any thereof.  All
Warrants shall at all times be identical as to terms and conditions and date,
except as to the number of Stock Units for which they may be exercised.

          "Warrant Stock" shall mean the shares of Common Stock purchasable by
           -------------                                                      
the holder of a Warrant upon the exercise of such Warrant.

          Section 2.  Exercise of Warrant.  The holder of this Warrant may, at
                      -------------------                                     
any time on and after the date of approval/ratification of the issuance of this
Warrant by the Company's shareholders, but not later than the Expiration Date,
exercise this Warrant in whole at any time or in part from time to time for the
number of Stock Units which such holder is then entitled to purchase hereunder.
The Holder may exercise this Warrant, in whole or in part, by either of the
following methods:

               (a)  The Holder may deliver to the Company at its office
     maintained pursuant to Section 14 for such purpose (i) a written notice of
     such Holder's election to exercise this Warrant, which notice shall specify
     the number of Stock Units to be purchased, (ii) this Warrant and, if the
     Holder desires to tender all or a portion of the Subordinated Note in
     consideration of the Exercise Price, the Subordinated Note, and (iii) a sum
     equal to the aggregate Exercise Price therefor in immediately available
     funds or, in lieu thereof, all or a portion of the Subordinated Note. For
     purposes of 

                                      B-6
<PAGE>
 
     this subparagraph (a), the Subordinated Note will be attributed a value
     equal to the principal amount of such Subordinated Note. Additionally, if,
     upon exercise of the Warrant, the value of the surrendered Subordinated
     Note of the Holder is greater than the aggregate Exercise Price for which
     the Subordinated Note is being tendered for payment, then the Company shall
     issue to the Holder a new subordinated note, with the same maturity date
     and other terms as the Holder's Subordinated Note, which represents the
     remaining balance of the Subordinated Note; or

               (b)  The Holder may also exercise this Warrant, in whole or in
     part, in a "cashless" or "net-issue" exercise by delivering to the Company
     at its office maintained pursuant to Section 15 for such purpose (i) a
     written notice of such Holder's election to exercise this Warrant, which
     notice shall specify the number of Stock Units to be delivered to such
     Holder and the number of Stock Units with respect to which this Warrant is
     being surrendered in payment of the aggregate Exercise Price for the Stock
     Units to be delivered to the Holder, and (ii) this Warrant.  For purposes
     of this subparagraph (b), each Stock Unit as to which this Warrant is
     surrendered will be attributed a value equal to the product of (x) the
     Current Market Price per share of Common Stock minus the Current Warrant
     Price per share of Common Stock, multiplied by (y) the number of shares of
     Common Stock then comprising a Stock Unit.

          Any notice required under this Section 2 may be in the form of the
Subscription Form set out at the end of this Warrant.  Upon delivery thereof,
the Company shall as promptly as practicable and in any event within ten
Business Days thereafter, cause to be executed and delivered to such holder a
certificate or certificates representing the aggregate number of fully-paid and
nonassessable shares of Common Stock issuable upon such exercise.

          The stock certificate or certificates for Warrant Stock so delivered
shall be in such denominations as may be specified in said notice and shall be
registered in the name of such holder or, subject to Section 9, such other name
or names as shall be designated in said notice.  Such certificate or
certificates shall be deemed to have been issued and such holder or any other
Person so designated to be named therein shall be deemed to have become a holder
of record of such shares, including to the extent permitted by law the right to
vote such shares or to consent or to receive notice as a stockholder, as of the
time said notice is delivered to the Company as aforesaid. If this Warrant shall
have been exercised only in part, the Company shall, at the time of delivery of
said certificate or certificates, deliver to such holder a new Warrant dated the
date it is issued, evidencing the rights of such holder to purchase the
remaining Stock Units 

                                      B-7
<PAGE>
 
called for by this Warrant, which new Warrant shall in all other respects be
identical with this Warrant, or, at the request of such holder, appropriate
notation may be made on this Warrant and the Warrant shall be returned to such
holder.

          The Company shall pay all expenses, taxes and other charges payable in
connection with the preparation, issue and delivery of stock certificates under
this Section 2.

          All shares of Common Stock issuable upon the exercise of this Warrant
shall be validly issued, fully paid and nonassessable, and free from all liens
and other encumbrances thereon.

          Except as may otherwise be required by law, the Company will not close
its books against the transfer of this Warrant or of any share of Warrant Stock
in any manner which interferes with the timely exercise of this Warrant.

          The Company shall issue certificates for fractional shares of stock
upon any exercise of this Warrant whenever, in order to implement the provisions
of this Warrant, the issuance of such fractional shares is required.

          Section 3.  Transfer, Division and Combination.  Subject to Section 9,
                      ----------------------------------                        
this Warrant and all rights hereunder are transferable, in whole or in part, on
the books of the Company to be maintained for such purpose, upon surrender of
this Warrant at the office of the Company maintained for such purpose pursuant
to Section 14, together with a written assignment in the form set out at the end
of this Warrant duly executed by the holder hereof or its agent or attorney and
payment of funds sufficient to pay any stock transfer taxes payable upon the
making of such transfer.  Upon such surrender and payment the Company shall,
subject to Section 9, execute and deliver a new Warrant or Warrants in the name
of the assignee or assignees and in the denominations specified in such
instrument of assignment, and this Warrant shall promptly be canceled.  If and
when this Warrant is assigned in blank (in case the restrictions on
transferability in Section 9 shall have been terminated), the Company may (but
shall not be obliged to) treat the bearer hereof as the absolute owner of this
Warrant for all purposes and the Company shall not be affected by any notice to
the contrary.  This Warrant, if properly assigned in compliance with this
Section 3 and Section 9, may be exercised by an assignee for the purchase of
shares of Common Stock without having a new Warrant issued.

          This Warrant may, subject to Section 9, be divided or combined with
other Warrants upon presentation at the aforesaid office of the Company,
together with a written notice specifying the names and denominations in which
new Warrants are to be 

                                      B-8
<PAGE>
 
issued, signed by the holder hereof or its agent or attorney. Subject to
compliance with the preceding paragraph and with Section 9, as to any transfer
which may be involved in such division or combination, the Company shall execute
and deliver a new Warrant or Warrants in exchange for the Warrant or Warrants to
be divided or combined in accordance with such notice.

          The Company shall pay all expenses, taxes and other charges incurred
by the Company in the performance of its obligations in connection with the
preparation, issue and delivery of Warrants under this Section 3.

          The Company agrees to maintain at its aforesaid office books for the
registration and transfer of the Warrants.

          Section 4.  Adjustment of Stock Unit or Exercise Price.  The number of
                      ------------------------------------------                
shares of Common Stock comprising a Stock Unit shall be subject to adjustment
from time to time as set forth in this Section 4 and in Section 5.  The Company
will not take any action with respect to its Nonpreferred Stock of any class
requiring an adjustment pursuant to any of the following Subsections 4.1, or 4.3
without at the same time taking like action with respect to its Nonpreferred
Stock of each other class; and the Company will not create any class of
Nonpreferred Stock which carries any rights to dividends or assets differing in
any respect from the rights of the Common Stock on the Closing Date.

          4.1.  Stock Dividends, Subdivisions and Combinations.  In case at any
                ----------------------------------------------                 
time or from time to time the Company shall

          (a) take a record of the holders of its Nonpreferred Stock for the
purpose of entitling them to receive a dividend payable in, or other
distribution of, Nonpreferred Stock, or

          (b) subdivide its outstanding shares of Nonpreferred Stock into a
larger number of shares of Nonpreferred Stock, or

          (c) combine its outstanding shares of Nonpreferred Stock into a
smaller number of shares of Nonpreferred Stock,

then the number of shares of Common Stock comprising a Stock Unit immediately
after the happening of any such event shall be adjusted so as to consist of the
number of shares of Common Stock which a record holder of the number of shares
of Common Stock comprising a Stock Unit immediately prior to the happening of
such event would own or be entitled to receive after the happening of such
event; provided, however, that no such event may take place with respect to any
shares of Nonpreferred Stock unless it shall also take place for all shares of
Nonpreferred Stock.

                                      B-9
<PAGE>
 
          4.2.  Other Provisions Applicable to Adjustments.  The following
                ------------------------------------------                
provisions shall be applicable to the making of adjustments of the number of
shares of Common Stock comprising a Stock Unit hereinbefore provided for in this
Section 4:

          (a)  When Adjustments to Be Made.  The adjustments required by the
               ---------------------------                                  
preceding Section 4.1 shall be made whenever and as often as any specified event
requiring an adjustment shall occur.  For the purpose of any adjustment, any
specified event shall be deemed to have occurred at the close of business on the
date of its occurrence.

          (b)  Fractional Interests.  In computing adjustments under this
               --------------------                                      
Section 4, fractional interests in Nonpreferred Stock shall be taken into
account to the nearest one-thousandth of a share.

          (c)  When Adjustment Not Required.  If the Company shall take a record
               ----------------------------                                     
of the holders of its Nonpreferred Stock for the purpose of entitling them to
receive a dividend or distribution pursuant to this Section 4 and shall,
thereafter and before the distribution thereof to shareholders, legally abandon
its plan to pay or deliver such dividend or distribution rights, then thereafter
no adjustment shall be required by reason of the taking of such record and any
such adjustment previously made in respect thereof shall be rescinded and
annulled.

          4.3.  Merger, Consolidation or Disposition of Assets.  In case the
                ----------------------------------------------              
Company shall merge or consolidate into another corporation, or shall sell,
transfer or otherwise dispose of all or substantially all of its property,
assets or business to another corporation and pursuant to the terms of such
merger, consolidation or disposition of assets, shares of common stock of the
successor or acquiring corporation are to be received by or distributed to the
holders of Nonpreferred Stock of the Company, then each holder of a Warrant
shall have the right to receive, upon exercise of such Warrant, Stock Units each
comprising the number of shares of common stock of the successor or acquiring
corporation receivable upon or as a result of such merger, consolidation or
disposition of assets by a holder of the number of shares of Nonpreferred Stock
comprising a Stock Unit immediately prior to such event.

          Section 5.  Notice to Warrant Holders.
                      ------------------------- 

          5.1.  Notice of Adjustment of Stock Unit or Exercise Price.  Whenever
                ----------------------------------------------------           
the number of shares of Common Stock comprising a Stock Unit, shall be adjusted
pursuant to Section 4, the Company shall forthwith obtain a certificate signed
by independent accountants, of recognized national standing, selected by the
Company and reasonably acceptable to the Holders of the Warrants, setting forth,
in reasonable detail, the event 

                                     B-10
<PAGE>
 
requiring the adjustment and the method by which such adjustment was calculated
and specifying the number of shares of Common Stock comprising a Stock Unit and
(if such adjustment was made pursuant to Section 4.3) describing the number and
kind of any other shares of stock comprising a Stock Unit, after giving effect
to such adjustment or change. The Company shall promptly, and in any case within
three days after the making of such adjustment, cause a signed copy of such
certificate to be delivered to each holder of a Warrant in accordance with
Section 15. The Company shall keep at its office or agency, maintained for the
purpose pursuant to Section 14, copies of all such certificates and cause the
same to be available for inspection at said office during normal business hours
by any holder of a Warrant or any prospective purchaser of a Warrant designated
by a holder thereof.

          5.2.  Notice of Certain Corporate Action.  In case the Company shall
                ----------------------------------                            
propose (a) to pay any dividend payable in stock of any class to the holders of
its Nonpreferred Stock or to make any other distribution to the holders of its
Nonpreferred Stock payable in stock, or (b) to effect any reorganization,
consolidation, merger or sale, organic change, transfer or other disposition of
all or substantially all of its property, assets or business, or (c) to effect
the liquidation, dissolution or winding up of the Company, then in each such
case, the Company shall deliver to each holder of a Warrant, in accordance with
Section 15, a notice of such proposed action, which shall specify the date on
which a record is to be taken for the purposes of such stock dividend or
distribution, or the date on which such reorganization, consolidation, merger,
sale, organic change, transfer, disposition, liquidation, dissolution, or
winding up is to take place and the date of participation therein by the holders
of Nonpreferred Stock, if any such date is to be fixed, and shall also set forth
such facts with respect thereto as shall be reasonably necessary to indicate the
effect of such action on the Nonpreferred Stock and the number and kind of any
other shares of stock which will comprise a Stock Unit after giving effect to
any adjustment which will be required as a result of such action.  Such notice
shall be so delivered thirty (30) days prior to (i) the record date for
determining holders of the Nonpreferred Stock for purposes of any action covered
by clause (a) or (b) above, and (ii) in the case of any other such action, the
date of the taking of such proposed action or the date of participation therein
by the holders of Nonpreferred Stock, whichever shall be the earlier.

          Section 6.  Reservation and Authorization of Nonpreferred Stock;
                      ----------------------------------------------------
Registration with or Approval of any Governmental Authority.  The Company shall
- -----------------------------------------------------------                    
at all times reserve and keep available for issue upon the exercise of Warrants
such number of its authorized but unissued shares of Common Stock as will be
sufficient to permit the exercise in full of all 

                                     B-11
<PAGE>
 
outstanding Warrants. Except as contemplated by the Amended Letter Agreement,
the Company will not amend its Certificate of Incorporation in any respect
relating to the Common Stock other than to increase or decrease the number of
shares of authorized capital stock (subject to the provisions of the preceding
sentence). All shares of Common Stock which shall be so issuable, when issued
upon exercise of any Warrant or upon such conversion, as the case may be, shall
be duly and validly issued and fully-paid and nonassessable.

          Before taking any action which would result in an adjustment in the
number of shares of Common Stock comprising a Stock Unit, the Company shall
obtain all such authorizations or exemptions thereof, or consents thereto, as
may be necessary from any public regulatory body or bodies having jurisdiction
thereof.

          If any shares of Common Stock required to be reserved for issue upon
exercise of Warrants require registration with any governmental authority under
any federal or state law (otherwise than as provided in Section 9.3) before such
shares may be so issued, the Company will in good faith and as expeditiously as
possible and at its expense endeavor to cause such shares to be duly registered.

          Section 7.  Taking of Record; Stock and Warrant Transfer Books.  In
                      --------------------------------------------------     
the case of all dividends or other distributions by the Company to the holders
of its Nonpreferred Stock with respect to which any provision of Section 4
refers to the taking of a record of such holders, the Company will in each such
case take such a record and will take such record as of the close of business on
a Business Day.  The Company will not at any time, except upon dissolution,
liquidation or winding up or as otherwise may be required by law, close its
stock transfer books or Warrant transfer books so as to result in preventing or
delaying the exercise or transfer of any Warrant.

          Section 8.  Taxes.  The Company will pay all taxes (other than
                      -----                                             
federal, state, local or foreign income taxes) which may be payable in
connection with the execution and delivery of this Warrant or the issuance and
sale of the Restricted Securities hereunder or in connection with any
modification of the Restricted Securities and will save the Holder harmless
without limitation as to time against any and all liabilities with respect to or
resulting from any delay in paying, or omission to pay, such taxes. The
obligations of the Company under this Section 8 shall survive any redemption,
repurchase or acquisition of Restricted Securities by the Company.

          Section 9.  Restrictions on Transferability.  The Restricted
                      -------------------------------                 
Securities shall not be transferable except upon the conditions specified in
this Section 9 unless such Restricted Securities are properly registered under
the Securities Act.   

                                     B-12
<PAGE>
 
Each transferee shall be subject to the same transfer restrictions imposed on
the Holder by this Agreement.

          9.1.  Restrictive Legend.
                ------------------ 

          (a) Unless and until otherwise permitted by this Section 9, (i) each
certificate for Warrants issued under this Agreement, (ii) each certificate for
any Warrants issued to any transferee of any such certificate, (iii) each
certificate for any Warrant Stock issued upon exercise of any Warrant and (iv)
each certificate for any Warrant Stock issued to any transferee of any such
certificate, shall be stamped or otherwise imprinted with a legend in
substantially the following form:

          "THE SECURITIES REPRESENTED BY THIS CERTIFICATE HAVE NOT BEEN
REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR REGISTERED OR
QUALIFIED UNDER ANY STATE SECURITIES LAWS.  THE SECURITIES HAVE BEEN ACQUIRED
FOR INVESTMENT AND MAY NOT BE SOLD, TRANSFERRED, PLEDGED OR HYPOTHECATED UNLESS
PURSUANT TO REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED, AND ANY
REQUIRED REGISTRATION OR QUALIFICATION UNDER ANY STATE SECURITIES LAWS, OR THE
PROPOSED TRANSACTION DOES NOT REQUIRE REGISTRATION OR QUALIFICATION UNDER
FEDERAL OR STATE SECURITIES LAWS."

          (b) Unless and until the consummation of the transactions contemplated
by the Amended Letter Agreement of the termination of such Amended Letter
Agreement, each certificate referred to in claused (i) and (ii) of paragraph (a)
above shall be stamped or otherwise imprinted with a legend in substantially the
following form:

          "THE HOLDER OF THE SECURITIES REPRESENTED BY THIS CERTIFICATE AND ITS
SUCCESSORS AND ASSIGNS ARE SUBJECT TO THE TERMS OF A LETTER AGREEMENT DATED
APRIL 6, 1998 AND AN AMENDMENT TO LETTER AGREEMENT DATED APRIL 13, 1998.  ANY
TRANSFEREE OF SUCH SECURITIES WILL BE DEEMED TO HAVE AGREED TO BE BOUND BY SUCH
AMENDED LETTER AGREEMENT, A COPY OF WHICH MAY BE OBTAINED FROM THE COMPANY."

          9.2.  Notice of Proposed Transfers; Request for Registration.
                ------------------------------------------------------ 

          (a)  Prior to any transfer or attempted transfer of any Restricted
Securities not covered by the proviso contained in the introductory paragraph to
Section 9, the holder of such Restricted Certificate shall give written notice
to the Company of such holder's intention to effect such transfer.  Each such
notice shall describe the manner and circumstances of the proposed transfer in
sufficient detail.

                                     B-13
<PAGE>
 
          (b)  Upon receipt of such notice, the Company may request an opinion
of counsel of such holder to the effect that such proposed transfer may be
effected without registration under the Securities Act.  Upon receipt of such
opinion, or if the Company does not request such an opinion, within ten (10)
Business Days after receiving notice of the proposed transfer, the Company
shall, as promptly as practicable, so notify the holder of such Restricted
Certificate and such holder shall thereupon be entitled to transfer such
Restricted Securities in accordance with the terms of the notice delivered by
such holder to the Company.  Each certificate evidencing the Restricted
Securities thus to be transferred (and each certificate evidencing any
untransferred balance of the Restricted Securities evidenced by such Restricted
Certificate) shall bear the restrictive legend set forth in Section 9.1, unless
in the opinion of the Company or the opinion of such counsel, if requested,
pursuant to Rule 144(k) of the Securities Act or otherwise, such legend is not
required in order to ensure compliance with the Securities Act.  The fees and
expenses of counsel for any such opinion shall be paid by the Company.

          (c)  Subject to the limitations contained in Section 9.3 below, if in
the opinion of the Company or the opinion of such counsel, if requested, the
proposed transfer of the Restricted Securities evidenced by such Restricted
Certificate may not be effected without registration under the Securities Act,
the Company shall, as promptly as practicable, so notify the holder thereof.  If
within 30 days after receipt of such notice to such effect such holder shall
request registration of such Restricted Securities (which request shall state
the intended method of disposition of such securities by the prospective Seller)
and the preconditions to the Company's obligation to effect such registration
specified in Section 9.3 are satisfied, the Company will immediately use its
best efforts to effect the registration of such Restricted Securities under the
Securities Act, all in accordance with the following provisions of this Section
9.

          9.3.  Required Registration.  The Warrant Stock issuable upon exercise
                ---------------------                                           
of the Warrants and the Company's obligation to register such Warrant Stock is
subject to the terms and conditions of that certain Registration Rights
Agreement dated as of the date hereof among the Company and the Purchasers named
therein, attached as Exhibit C to the Securities Purchase Agreement.

          9.4.  Termination of Restrictions.  Notwithstanding the foregoing
                ---------------------------                                
provisions of this Section 9, the restrictions imposed by this Section 9 upon
the transferability of the Restricted Securities shall cease and terminate as to
any particular Restricted Security when such Restricted Security shall have been
effectively registered under the Securities Act and sold by the 

                                     B-14
<PAGE>
 
holder thereof in accordance with such registration or sold under Rule 144 or
Rule 144A promulgated by the Commission. Whenever the restrictions imposed by
this Section 9 shall terminate as to any Restricted Certificate, as hereinabove
provided, the holder thereof shall be entitled to receive from the Company,
without expense, a new certificate not bearing the restrictive legend required
to be borne under section 9.1(a).

          Section 10.  Limitation of Liability.  No provision hereof, in the
                       -----------------------                              
absence of affirmative action by the holder hereof to purchase shares of Common
Stock, and no mere enumeration herein of the rights or privileges of the holder
hereof, shall give rise to any liability of such holder for the purchase price
of the Warrant Stock or as a stockholder of the Company, whether such liability
is asserted by the Company or by creditors of the Company.

          Section 11.  Loss or Destruction of Warrant Certificates.  Upon
                       -------------------------------------------       
receipt of evidence satisfactory to the Company of the loss, theft, destruction
or mutilation of any Warrant and, in the case of any such loss, theft or
destruction, upon receipt of indemnity or security satisfactory to the Company
(the original Warrant holder's or any other institutional Warrant holder's
indemnity being satisfactory indemnity in the event of loss, theft or
destruction of any Warrant owned by such institutional holder), or, in the case
of any such mutilation, upon surrender and cancellation of such Warrant, the
Company will make and deliver, in lieu of such lost, stolen, destroyed or
mutilated Warrant, a new Warrant of like tenor and representing the right to
purchase the same aggregate number of shares of Common Stock.

          Section 12.  Furnish Information.  The Company agrees that it shall
                       -------------------                                   
deliver to the holder of record hereof promptly after their becoming available
copies of all financial statements, reports and proxy statements which the
Company shall have sent to its stockholders generally.

          Section 13.  Amendments.  The terms of this Warrant and all other
                       ----------                                          
Warrants may be amended, and the observance of any term therein may be waived,
but only with the unanimous written consent of the holders of the then
outstanding Warrants evidencing a majority in number of the total number of
Stock Units at the time purchasable upon the exercise of all then outstanding
Warrants, provided that no such action may change the number of shares of stock
comprising a Stock Unit or the Exercise Price, without the written consent of
the holders of Warrants evidencing 100% in number of the total number of Stock
Units at the time purchasable upon the exercise of all then outstanding
Warrants.  For the purposes of determining whether the holders of outstanding
Warrants entitled to purchase a requisite number of Stock Units at any time have
taken any action authorized by this 

                                     B-15
<PAGE>
 
Warrant, any Warrants owned by the Company or any Affiliate of the Company
(other than an institutional investor which may be deemed an Affiliate solely by
reason of the ownership of Warrants) shall be deemed not to be outstanding.

          Section 14.  Office of the Company.  So long as any of the Warrants
                       ---------------------                                 
remains outstanding, the Company shall maintain an office in Southern California
where the Warrants may be presented for exercise, transfer, division or
combination as in this Warrant provided.  Such office shall be at 5334 Sterling
Center Drive, Westlake Village, California 91361 unless and until the Company
shall designate and maintain some other office for such purposes and deliver
written notice thereof to the holders of all outstanding Warrants.

          Section 15.  Notices Generally.
                       ----------------- 

          15.1.  All communications (including all required or permitted
notices) pursuant to the provisions hereof shall be in writing and shall be
sent,

               (a)  if to any party to the Securities Purchase Agreement at its
     address for notices specified beneath its name on the signature page of the
     Securities Purchase Agreement, or at such other address as it may have
     furnished in writing to each other party thereto and all other holders of
     Warrants and Warrant Stock at the time outstanding, or

              (b)  if to any other Person who is the registered holder of any
     Warrants or Warrant Stock, to the address of such holder as it appears in
     the stock or warrant ledger of the Company.

          15.2.  Any notice shall be deemed to have been duly delivered when
delivered by hand, if personally delivered, and if sent by mail to a party whose
address is in the same country as the sender, two Business Days after being
deposited in the mail, postage prepaid, and if sent by recognized international
courier, freight prepaid, with a copy sent by telecopier, to a party whose
address is not in the same country as the sender, three Business Days after the
later of (a) being telecopied and (b) delivery to such courier.

          SECTION 16.  GOVERNING LAW.  THIS WARRANT SHALL BE GOVERNED BY AND
                       -------------                                        
CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF DELAWARE.

                                     B-16
<PAGE>
 
          IN WITNESS WHEREOF, the Company has caused this Warrant to be signed
in its name by its President or a Vice President and its corporate seal to be
impressed hereon and attested by its Secretary or an Assistant Secretary.

Dated:  April 13, 1998

                              THE RIGHT START, INC.:


                              By______________________________
                                 Jerry R. Welch
                                 Chief Executive Officer


ATTEST:

___________________________ 
Gina M. Shauer
Chief Financial Officer

                                     B-17
<PAGE>
 
                               SUBSCRIPTION FORM

                 (to be executed only upon exercise of Warrant)


          The undersigned registered owner of this Warrant irrevocably exercises
this Warrant for and purchases Stock Units of The Right Start, Inc., a
California corporation, purchasable with this Warrant, and herewith makes
payment therefor: (circle the following as applicable)

          1.   By check in the amount of $______.

          2.   By tender of a portion of the Subordinated Note having a value
               (calculated pursuant to the Warrant) equal to $______.

          3.   By the surrender of _____ Stock Units.

all at the price and on the terms and conditions specified in this Warrant and
requests that certificates for the shares of Common Stock hereby purchased (and
any securities or other property issuable upon such exercise) be issued in the
name of and delivered to _____ whose address is _____ and, if such Stock Units
shall not include all of the Stock Units issuable as provided in this Warrant
that a new Warrant of like tenor and date for the balance of the Stock Units
issuable thereunder be delivered to the undersigned.


Dated:

                              _______________________________
                              (Signature of Registered Owner)


                              _______________________________
                              (Street Address)

                              _______________________________
                              (City)       (State) (Zip Code)
<PAGE>
 
                                ASSIGNMENT FORM

          FOR VALUE RECEIVED the undersigned registered owner of this Warrant
hereby sells, assigns and transfers unto the Assignee named below all of the
rights of the undersigned under this Warrant, with respect to the number of
Stock Units set forth below:

                                            
                                            No of Stock
     Name and Address of Assignee              Units           
     ----------------------------           -----------
          



and does hereby irrevocably constitute and appoint _____ Attorney to make sure
transfer on the books of The Right Start, Inc., a California corporation,
maintained for the purpose, with full power of substitution in the premises.

Dated:

                              ___________________________
                              Signature



                              ___________________________
                              Witness


NOTICE:   The signature to the assignment must correspond with the name as
          written upon the face of the within Warrant in every particular,
          without alteration or enlargement or any change whatever.

          The signature to this assignment must be guaranteed by a bank or trust
          company having an office or correspondent in New York, New York or Los
          Angeles, California or by a firm having membership on the New York
          Stock Exchange.
<PAGE>
 
                                                                       EXHIBIT C

                         REGISTRATION RIGHTS AGREEMENT

          THIS REGISTRATION RIGHTS AGREEMENT (the "Agreement") is made as of
April 13, 1998 between The Right Start, Inc., a California corporation (the
"Company"), and ARBCO Associates, L.P., a California limited partnership, Kayne
Anderson Non-Traditional Investments, L.P., a California limited partnership,
Kayne Anderson Offshore Limited, a British Virgin Islands corporation, Offense
Group Associates, L.P., a California limited partnership, Opportunity
Associates, L.P., a California limited partnership and Arthur E. Hall, as
Trustee for the Arthur E. Hall & Company Money Purchase Plan (each individually
a "Purchaser," and collectively the "Purchasers").

          WHEREAS, the Company and Purchasers have entered into a Securities
Purchase Agreement dated as of April 13, 1998 (the "Purchase Agreement")

          WHEREAS, pursuant to the Purchase Agreement, the Company and
Purchasers desire to enter into this Agreement to provide Purchasers with
certain registration rights and to address related matters;

          NOW, THEREFORE, in consideration of the foregoing and of the mutual
covenants and agreements set forth herein, the parties agree as follows:

          1.   Registration Rights.
               ------------------- 

               1.1  Demand Registration Rights.
                    -------------------------- 

               (a)  Subject to the provisions of this Section 1.1, at any time
                    after the date hereof, Purchasers may request registration
                    for sale under the Act of all or part of the Common Stock,
                    no par value, of the Company ("Common Stock") then held by
                    Purchasers or issuable to Purchasers pursuant to exercise of
                    the Warrant of even date herewith, issued by the Company to
                    Purchasers pursuant to the Purchase Agreement (the
                    "Warrant").  The Company shall thereafter, as expeditiously
                    as practicable, use its best efforts (i) to file with the
                    Securities and Exchange Commission (the "SEC") under the
                    Securities Act of 1933, as amended (the "Act"), a
                    registration statement on the appropriate form (using Form
                    S-3 or other "short form," if available) covering all the
                    shares of Common Stock specified in the demand request and
                    (ii) to cause such registration statement to be declared
                    effective. The Company shall use its best efforts to cause
                    each offering pursuant to this Section 1.1 to be managed,
<PAGE>
 
                    on a firm commitment basis, by a recognized regional or
                    national underwriter. The Company shall not be required to
                    comply with more than two (2) requests by Purchasers for
                    demand registration pursuant to this Section 1.1(a). The
                    Company shall not be required to effect a demand
                    registration under the Act pursuant to Section 1.1(a) above
                    if (i) the Company receives such request for registration
                    within 120 days preceding the anticipated effective date of
                    a proposed underwritten public offering of securities of the
                    Company approved by the Company's Board of Directors prior
                    to the Company's receipt of such request; (ii) within 180
                    days prior to any such request for registration , a
                    registration of securities of the Company has been effected
                    in which Purchasers had the right to participate pursuant to
                    Section 1.2 hereof; or (iii) the Board of Directors of the
                    Company reasonably determines in good faith that effecting
                    such a demand registration at such time would have a
                    material adverse effect upon a proposed sale of all (or
                    substantially all) the assets of the Company, or a merger,
                    reorganization, recapitalization, or similar transaction
                    materially affecting the capital structure or equity
                    ownership of the company, including the transactions set
                    forth in the Letter Agreement dated April 6, 1998 (the
                    "Letter Agreement") among the Company, the holders of the
                    Company's Convertible Debentures and the holders of the
                    Company's 11.5% Senior Subordinated Notes due 2000 and an
                    Amendment to Letter Agreement among the same parties dated
                    April 13, 1998 (the "Amendment" and together with the Letter
                    Agreement, the "Amended Letter Agreement"); provided,
                    however, that the Company may only delay a demand
                    registration pursuant to this Section 1.1(b)(iii) for a
                    period not exceeding 90 days (or until such earlier time as
                    such transaction is consummated or no longer proposed). The
                    Company shall promptly notify Purchasers in writing of any
                    decision not to effect any such request for registration
                    pursuant to this Section 1.1(b), which notice shall set
                    forth in reasonable detail the reason for such decision and
                    shall include an undertaking by the Company promptly to
                    notify Purchasers as soon as a demand registration may be
                    effected.

                                      C-2
<PAGE>
 
               (b)  Purchasers may withdraw a request for demand registration at
                    any time before a registration statement is declared
                    effective, in which event the Company shall withdraw such
                    registration statement (and Purchasers shall not be deemed
                    to have requested a demand registration for purposes of
                    Section 1.1(a) hereof).  If the Company withdraws a
                    registration statement under this Section 1.1(c) in respect
                    of a registration for which the Company would otherwise be
                    required to pay expenses under Section 1.4(b) hereof,
                    Purchasers shall be liable to the Company for all expenses
                    of such registration specified in Section 1.4(b) hereof in
                    proportion to the number of shares each of the Purchasers
                    shall have requested to be registered, and Purchasers shall
                    not be deemed to have requested a demand registration for
                    purposes of Section 1.1(a) hereof.

               1.2  Piggyback Registration Rights.
                    ----------------------------- 

               (a)  If at any time or times after the date hereof, the Company
                    proposes to make a registered public offering of any of its
                    securities under the Act, whether to be sold by it or by one
                    or more third parties (other than an offering pursuant to a
                    demand registration under Section 1.1(a) hereof or an
                    offering registered on Form S-8, Form S-4, or comparable
                    forms), the Company shall, not less than 45 days prior to
                    the proposed filing date of the registration form, give
                    written notice of the proposed registration to Purchasers,
                    and at the written request of Purchasers delivered to the
                    Company within 20 days after the receipt of such notice,
                    shall include in such registration and offering, and in any
                    underwriting of such offering, all shares of Common Stock
                    that may have been designated in Purchasers' request.

               (b)  If a registration in which Purchasers have the right to
                    participate pursuant to this Section 1.2 is an underwritten
                    offering for the account of the Company or for the account
                    of a security holder (other than Purchaser) pursuant to the
                    exercise of a demand registration right, and the managing
                    underwriters advise the Company or such security holder, as
                    the case may be, in writing that in their opinion the number
                    of securities requested to be included in such registration,
                    together with the securities

                                      C-3
<PAGE>
 
                    being offered by the Company or such security
                    holder, as the case may be, exceeds the number which can be
                    effectively sold in such offering, the Company shall include
                    in such registration (i) first, the securities of the
                    Company or such security holder proposed to be sold, and
                    (ii) second, to the extent possible, the Common Stock
                    proposed to be sold by each of the Purchasers and any other
                    selling stockholders, in proportion to the number of shares
                    of Common Stock with respect to which they have requested
                    registration.

               1.3  Registration Procedures.  The Company shall have no
                    -----------------------                            
obligation to file a registration statement pursuant to Section 1.1 hereof, or
to include shares of Common Stock owned by or issuable to any Purchaser in a
registration statement pursuant to Section 1.2 hereof, unless and until such
Purchaser shall have furnished the Company with all information and statements
about or pertaining to such Purchaser in such reasonable detail and on such
timely basis as is reasonably required by the Company in connection with the
preparation of the registration statement.  Whenever Purchasers have requested
that any shares of Common Stock be registered pursuant to Section 1.1 or 1.2
hereof, the Company shall, as expeditiously as reasonably possible:

               (a)  prepare and file with the SEC a registration statement with
                    respect to such shares and use its best efforts to cause
                    such registration statement to become effective as soon as
                    reasonably practicable thereafter (provided that before
                    filing a registration statement or prospectus or any
                    amendments or supplements thereto, the Company shall furnish
                    counsel for Purchasers with copies of all such documents
                    proposed to be filed);

               (b)  prepare and file with the SEC such amendments and
                    supplements to such registration statement and prospectus
                    used in connection therewith as may be necessary to keep
                    such registration statement effective for a period of not
                    less than nine months (or two years, if the provisions of
                    Rule 415 under the Act are available with respect thereto)
                    or until Purchasers have completed the distribution
                    described in such registration statement, whichever occurs
                    first;

               (c)  furnish to Purchasers such number of copies of such
                    registration statement, each amendment and supplement
                    thereto, the prospectus included in such registration
                    statement (including each preliminary

                                      C-4
<PAGE>
 
                    prospectus), and such other document as Purchasers may
                    reasonably request;

               (d)  use its best efforts to register or qualify such shares
                    under such other securities or blue sky laws of such
                    jurisdictions as Purchasers request (and to maintain such
                    registrations and qualifications effective for a period of
                    nine months or until Purchasers have completed the
                    distribution of such shares, whichever occurs first), and to
                    do any and all other acts and things which may be necessary
                    or advisable to enable Purchasers to consummate the
                    disposition in such jurisdictions of such shares (provided
                    that the Company will not be required to (i) qualify
                    generally to do business in any jurisdiction where it would
                    not be required but for this Section 1.3(d), (ii) subject
                    itself to taxation in any such jurisdiction, or (iii) file
                    any general consent to service of process in any such
                    jurisdiction);

               (e)  notify Purchasers, at any time during which a prospectus
                    relating thereto is required to be delivered under the Act
                    within the period that the Company is required to keep a
                    registration statement effective, of the happening of any
                    event as a result of which the prospectus included in such
                    registration statement contains an untrue statement of a
                    material fact or omits any fact necessary to make the
                    statements therein not misleading, and prepare a supplement
                    or amendment to such prospectus so that, as thereafter
                    delivered to the purchasers of such shares, such prospectus
                    will not contain an untrue statement of a material fact or
                    omit to state any fact necessary to make the statements
                    therein not misleading;

               (f)  use its best efforts to cause all such shares to be listed
                    on securities exchanges or interdealer quotation systems
                    (including NASDAQ National Market), if any, on which
                    similar securities issued by the Company are then listed;

               (g)  enter into such customary agreements (including an
                    underwriting agreement in customary form) and take all such
                    other actions as Purchasers reasonably request (and subject
                    to Purchasers' reasonable approval) in order to expedite or
                    facilitate the disposition of such shares; and

                                      C-5
<PAGE>
 
               (h)  make reasonably available for inspection by Purchasers, by
                    any underwriter participating in any distribution pursuant
                    to such registration statement, and by any attorney,
                    accountant or other agent retained by Purchasers or by any
                    such underwriter, all relevant financial and other records,
                    pertinent corporate documents, and properties (other than
                    confidential intellectual property) of the Company;
                    provided, however, that any information that is designated
                    in writing by the Company, in good faith, as confidential at
                    the time of delivery of such information shall be kept
                    confidential by Purchasers or any such underwriter,
                    attorney, accountant or agent, unless such disclosure is
                    made in connection with a court proceeding or required by
                    law, or such information becomes available to the public
                    generally or through a third party without an accompanying
                    obligation of confidentiality.

               1.4  Registration Expenses.
                    --------------------- 

          The Company will pay all Registration Expenses of all registrations
under this Agreement, provided, however, that if a registration under Section
                      --------  -------                                      
1.1 is withdrawn at the request of Purchasers (other than as a result of
information concerning the business or financial condition of the Company that
is made known to the Purchasers after the date on which such registration was
requested) and if the requesting Purchasers elect not to have such registration
counted as a registration requested under Section 1.1, Purchasers shall pay the
Registration expenses of such registration.  For purposes of this Section, the
term "Registration Expenses" means all expenses incurred by the Company in
complying with this Section, including, without limitation, all registration and
filing fees (other than National Association of Securities Dealers, Inc. filing
fees pursuant to an underwritten offering), exchange listing fees, printing
expenses, fees, and expenses of counsel for the Company and the reasonable fees
and expenses of one firm or counsel selected by Purchasers to represent it,
state Blue Sky fees and expenses, and the expense of any special audits incident
to or required by any such registration, but excluding underwriting discounts
and selling commissions.

               1.5  Indemnity.
                    --------- 

               (a)  In the event that any shares of Common Stock owned by
                    Purchasers are sold by means of a registration statement
                    pursuant to Section 1.1 or 1.2 hereof, the Company agrees to
                    indemnify and hold harmless such Purchasers, each of its
                    partners and their officers and directors, and each person,
                    if any, who 

                                      C-6
<PAGE>
 
                    controls such Purchasers within the meaning of the Act
                    (Purchaser, its partners and their officers and directors,
                    and any such other persons being hereinafter referred to
                    individually as an "Indemnified Person" and collectively as
                    "Indemnified Persons") from and against all demands, claims,
                    actions or causes of action, assessments, losses, damages,
                    liabilities, costs, and expenses, including, without
                    limitation, interest, penalties, and reasonable attorneys'
                    fees and disbursements, asserted against, resulting to,
                    imposed upon or incurred by such Indemnified Person,
                    directly or indirectly (hereinafter referred to in this
                    Section 1.5 in the singular as a "claim" and in the plural
                    as "claims"), based upon, arising out of or resulting from
                    any untrue statement of a material fact contained in the
                    registration statement or any omission to state therein a
                    material fact necessary to make the statements made therein,
                    in the light of the circumstances under which they were
                    made, not misleading, except insofar as such claim is based
                    upon, arises out of or results from information furnished to
                    the Company in writing by such Purchaser for use in
                    connection with the registration statement.

               (b)  Each Purchaser agrees to indemnify and hold harmless the
                    Company, its officers and directors, and each person, if
                    any, who controls the Company within the meaning of the Act
                    (the Company, its officers and directors, and any such other
                    persons also being hereinafter referred to individually as
                    an "Indemnified Person" and collectively as "Indemnified
                    Persons") from and against all claims based upon, arising
                    out of or resulting from any untrue statement of a material
                    fact contained in the registration statement or any omission
                    to state therein a material fact necessary in order to make
                    the statements made therein, in the light of the
                    circumstances under which they were made, not misleading, to
                    the extent that such claim is based upon, arises out of or
                    results from information furnished to the Company in writing
                    by Purchaser for use in connection with the registration
                    statement.

               (c)  The indemnification set forth herein shall be in addition to
                    any liability the Company or a Purchaser may otherwise have
                    to the Indemnified Persons.  Promptly after actually

                                      C-7
<PAGE>
 
                    receiving definitive notice of any claim in respect of which
                    an Indemnified Person may seek indemnification under this
                    Section 1.5, such Indemnified Person shall submit written
                    notice thereof to either the Company or Purchaser, as the
                    case may be (sometimes being hereinafter referred to as an
                    "Indemnifying Person").  The failure of the Indemnified
                    Person so to notify the Indemnifying Person of any such
                    claim shall not relieve the Indemnifying Person from any
                    liability it may have hereunder except to the extent that
                    (a) such liability was caused or materially increased by
                    such failure, or (b) the ability of the Indemnifying Person
                    to reduce such liability was materially adversely affected
                    by such failure.  In addition, the failure of the
                    Indemnified Person so to notify the Indemnifying Person of
                    any such claim shall not relieve the Indemnifying Person
                    from any liability it may have otherwise than hereunder.
                    The Indemnifying Person shall have the right to undertake,
                    by counsel or representatives of its own choosing, the
                    defense, compromise or settlement (without admitting
                    liability of the Indemnified Person) of any such claim
                    asserted, such defense, compromise or settlement to be
                    undertaken at the expense and risk of the Indemnifying
                    Person, and the Indemnified Person shall have the right to
                    engage separate counsel, at such Indemnified Person's own
                    expense, whom counsel for the Indemnifying Person shall keep
                    informed and consult with in a reasonable manner.  In the
                    event the Indemnifying Person shall elect not to undertake
                    such defense by its own representatives, the Indemnifying
                    Person shall give prompt written notice of such election to
                    the Indemnified Person, and the Indemnified Person may
                    undertake the defense, compromise or settlement (without
                    admitting liability of the Indemnified Person) thereof on
                    behalf of and for the account and risk of the Indemnifying
                    Person by counsel or other representatives designated by the
                    Indemnified Person. Notwithstanding the foregoing, no
                    Indemnifying Person shall be obligated hereunder with
                    respect to amounts paid in settlement of any claim if such
                    settlement is effected without the consent of such
                    Indemnifying Person, which consent shall not be unreasonably
                    withheld.

                                      C-8
<PAGE>
 
               (d)  If for any reason the foregoing indemnity is unavailable to,
                    or is insufficient to hold harmless, an Indemnified Person,
                    then the Indemnifying Person shall contribute to the amount
                    paid or payable by the Indemnified Person as a result of
                    such claims, in such proportion as is appropriate to reflect
                    the relative fault of the Indemnifying Person and the
                    Indemnified Person as well as any other relevant equitable
                    considerations.  No person guilty of fraudulent
                    misrepresentation (within the meaning of Section 11(f) of
                    the Act) shall be entitled to contribution from any person
                    who was not guilty of such fraudulent misrepresentation.

               1.6  Subsequent Registration Statements.  The Company shall not
                    ----------------------------------                        
cause or permit any new registration statements (except registration statements
on Form S-8, S-4, or comparable forms) to become effective during the 90 days
after the effective date of a registration statement covering shares of Common
Stock owned by Purchasers.

          2.   Miscellaneous.
               ------------- 

               2.1  Additional Actions and Documents.  Each of the parties
                    --------------------------------                      
hereto hereby agrees to use its good faith best efforts to take or cause to be
taken such further actions, to execute, deliver and file or cause to be
executed, delivered and filed such further documents and instruments, and to
obtain such consents, as may be necessary or as may be reasonably requested in
order to fully effectuate the purposes, terms and conditions of this Agreement.

               2.2  Assignment.  Any Purchaser may assign its rights under this
                    ----------                                                 
Agreement to any assignee of the Warrant or the shares of Common Stock issuable
thereunder.

               2.3  Entire Agreement; Amendment. This Agreement, including the
                    ---------------------------   
other writings referred to herein or delivered pursuant hereto, constitutes the
entire agreement among the parties hereto with respect to the transactions
contemplated herein, and it supersedes all prior oral or written agreements,
commitments or understandings with respect to the matters provided for herein.
No amendment, modification or discharge of this Agreement shall be valid or
binding unless set forth in writing and duly executed by a party against whom
enforcement of the amendment, modification, or discharge is sought.

               2.4  Limitation on Benefits.  It is the explicit intention of the
                    ----------------------                                      
parties hereto that no person or entity other than the parties hereto (and their
respective successors and assigns) is or shall be entitled to bring any action
to enforce any provision of this Agreement against any of the parties hereto,
and the covenants, undertakings and agreements set forth 

                                      C-9
<PAGE>
 
in this Agreement shall be solely for the benefit of, and shall be enforceable
only by, the parties hereto or their respective successors and assigns.

               2.5  Binding Effect.  This Agreement shall be binding upon and
                    --------------                                           
shall inure to the benefit of the parties hereto and their respective successors
and assigns.

               2.6  Governing Law.    This Agreement, the rights and obligations
                    -------------                                               
of the parties hereto, and any claims or disputes relating thereto, shall be
governed by and construed in accordance with the laws of Delaware.

               2.7  Notices.  All notices, demands, requests, or other
                    -------                                           
communications which may be or are required to be given, served, or sent by any
party to any other party pursuant to this Agreement shall be in writing and
shall be mailed by first-class, registered or certified mail, return receipt
requested, postage prepaid, or transmitted by hand delivery, including delivery
by courier, telegram, telex, or facsimile transmission, addressed as follows:

               (a)  If to the Company:

                            The Right Start, Inc.
                            5334 Sterling Center Drive
                            Westlake Village, California 91361
                            Attention:  President
                            Facsimile:  (818) 707-7132

                    with a copy (which shall not constitute notice) to:

                            Milbank, Tweed, Hadley & McCloy
                            601 S. Figueroa, 30th Floor
                            Los Angeles, CA 90017
                            Attention:  Kenneth J. Baronsky, Esq.
                            Facsimile:  (213) 629-5063

               (b)  If to Purchaser, to the address set forth in the Securities
                    Purchase Agreement for such Purchaser.

Each party may designate by notice in writing a new address to which any notice,
demand, request or communication may thereafter be so given, served or sent.
Each notice, demand, request, or communication which shall be mailed, delivered
or transmitted in the manner described above shall be deemed sufficiently given,
served, sent and received for all purposes at such time as it is delivered to
the addressee (with the return receipt, the delivery receipt, the affidavit of
messenger or (with respect to a telex) the answer back being deemed conclusive
(but not exclusive) evidence of such delivery) or at such time as delivery is
refused by the addressee upon presentation.

                                     C-10
<PAGE>
 
               2.8  Headings.  Article and Section headings contained in this
                    --------                                                 
Agreement are inserted for convenience of reference only, shall not be deemed to
be a part of this Agreement for any purpose, and shall not in any way define or
affect the meaning, construction or scope of any of the provisions hereof.

               2.9  Execution in Counterparts.  To facilitate execution, this
                    -------------------------                                
Agreement may be executed in as many counterparts as may be required; and it
shall not be necessary that the signatures of each party appear on each
counterpart; but it shall be sufficient that the signature of each party appear
on one or more of the counterparts.  All counterparts shall collectively
constitute a single agreement.  It shall not be necessary in making proof of
this Agreement to produce or account for more than a number of counterparts
containing the respective signatures of all of the parties hereto.

                                     C-11
<PAGE>
 
          IN WITNESS WHEREOF, each of the parties hereto has caused this
Agreement to be duly executed on its behalf as of the date first above written.

                                    THE RIGHT START, INC.



                                    By: ___________________________
                                    Jerry R. Welch
                                    Chief Executive Officer


                                    THE PURCHASERS:

                                    ARBCO ASSOCIATES, L.P.



                                    By: ___________________________
                                    Name:
                                    Title:

                                    KAYNE ANDERSON NON-TRADITIONAL 
                                    INVESTMENTS, L.P.



                                    By: ___________________________
                                    Name:
                                    Title:


                                    KAYNE ANDERSON OFFSHORE LIMITED



                                    By: ___________________________
                                    Name:
                                    Title:

                                    OFFENSE GROUP ASSOCIATES, L.P.



                                    By: ___________________________
                                    Name:
                                    Title:


                                     C-12
<PAGE>
 
                                    OPPORTUNITY ASSOCIATES, L.P.



                                    By: ___________________________
                                    Name:
                                    Title:

                                    ARTHUR E. HALL & COMPANY MONEY 
                                    PURCHASE PLAN


                                    By: ___________________________
                                    Name:
                                    Title:


                                    FRED KAYNE



                                    By: ___________________________
                                    Name:
 

                                     C-13

<PAGE>
 
Contact:  Jerry R. Welch
          Chief Executive Officer
          Gina Shauer
          Chief Financial Officer
          (818) 707-7100



FOR IMMEDIATE RELEASE

             The Right Start, Inc. Announces Fiscal 1997 Results,
             ----------------------------------------------------
                 New Financing and Store Openings and Closings
                 ---------------------------------------------

Westlake Village, California -- April 23, 1998 -- The Right Start, Inc. (NASDAQ 
- - RTST) today reported financial results for the thirteen and fifty-two weeks 
ended January 31, 1998.  In addition, the company announced the completion of 
new financing and proposed changes to its capital structure and also announced 
its store opening and closing plans for fiscal 1998.

For the fifty-two weeks ended January 31, 1998, the company reported sales of 
$38,521,000 and a net loss of $9,241,000, or $1.01 per share.  For the thirteen 
weeks ended January 31, 1998, sales were $9,413,000, with a net loss of 
$3,244,000, or $0.32 per share.  Included in sales for the full year were retail
sales of $31,107,000 and catalog sales of $7,414,000, while the fourth quarter 
consisted of retail sales of $8,212,000 and catalog sales of $1,201,000. The net
loss for both the full year and fourth quarter include asset write-offs and
related charges of $1,905,000 and $1,577,000, respectively, due to the planned
closure of certain regional mall retail stores, the relocation of the company's
east coast distribution facility and the write-off of non-performing assets 
related to the move of the company's corporate office. Finally, the company
ended fiscal 1997 with 43 stores in operation, compared to 37 at February 1,
1997.

In 1997, the company elected to change its fiscal year end to the Saturday 
closest to January 31, from the Saturday closest to May 31.  As a result, for 
fiscal 1996 the company reported results for a thirty-three week transition 
period from June 2, 1996 to February 1, 1997.  For the thirty-three weeks ended 
February 1, 1997, sales were $27,211,000 and the company incurred a net loss of 
$5,378,000, or $0.67 per share.  Included in the sales for the thirty-three week
period were retail sales of $19,576,000 and catalog sales of $7,635,000.  The 
net loss for the transition period includes one time costs and expenses of 
$1,058,000 related to the write-off of non-performing assets, executive 
severance, income tax expense recognized on the revaluation of the company's 
deferred tax asset and prepayment penalties incurred in the replacement of the 
company's credit facility.

In addition, the company announced that it has completed a private placement of 
non-interest bearing Senior Subordinated Notes in an aggregate principal amount 
of $3,850,000, together with Warrants to purchase an aggregate of 3,850,000 
shares of common stock exercisable at $1.00 per share.  The new securities were 
sold for an aggregate purchase price of $3,850,000 and were purchased 
principally by affiliates of the company.  The proceeds from
<PAGE>
 
the sale of the new securities are to be used for new store growth and working
capital. In connection with the sale of the new securities, the company reported
that it has entered into an agreement with all of the holders of the company's
existing subordinated debt securities, representing an aggregate principal
amount of $6,000,000. Pursuant to the agreement, each holder waived its rights
to the payment of interest which would have been due on or after February 28,
1998 under the existing subordinated debt securities. In addition, each holder
of the existing subordinated debt securities, as well as each holder of the new
subordinated debt securities, agreed to exchange all of its subordinated debt
securities, together with any warrants issued in connection therewith, for newly
issued preferred stock having a liquidation preference equal to the principal
amount of the subordinated debt securities to be exchanged therefor and on the
terms set forth in the next sentences. Holders of $3,000,000 principal amount of
existing subordinated debt securities elected to receive Series A preferred
stock which will have no fixed dividend rights, will not be convertible into
common stock, and will be mandatorily redeemable by the company in May 2002.
Holders of $3,000,000 principal amount of existing subordinated debt securities
elected to receive Series B convertible preferred stock which will have no fixed
dividend rights, will be convertible into common stock at a price per share of
$1.50 and will not be mandatorily redeemable by the company. Holders of the
$3,850,000 principal amount of new subordinated debt securities will receive
Series C convertible preferred stock which will have no fixed dividend rights,
will be convertible into common stock at a price per share of $1.00 and will not
be mandatorily redeemable by the company. The issuance of the shares of
preferred stock upon exchange of the subordinated debt securities is subject to
the approval of the company's shareholders, which approval the company expects
to obtain at its annual meeting scheduled to be held in July 1998. After the
proposed exchange is completed, the company expects that it will have no funded
debt outstanding, other than borrowings under the company's $13,000,000 bank
credit facility, of which $3,000,000 is currently outstanding.

Finally, the company announced its store opening and closing plans for fiscal
1998. For the year ending January 31, 1999, the company expects to open 6 or
more of its new street location formats, while closing 8 to 9 of its major
regional mall formats. Currently, the company has 43 stores, of which 4 are
street locations, 38 are mall sites and 1 is an outlet mall location.

Jerry R. Welch, Chairman and Chief Executive Officer, said "Although 1997 was a 
difficult year, we now believe we are on the right track with our retail store 
concept.  During the year, we updated and refined our original street location 
format and opened two of these stores in Los Angeles in November.  Both stores 
are performing well and we are very encouraged by the results of all 4 of our 
street locations.  Regarding our regional mall format, we have implemented plans
to close 8 to 9 underperforming stores pending final negotiations with the 
landlords.  After these closings, we will have a very solid base of 29 to 30 
regional mall locations from which to grow our retail store base."

Mr. Welch also added, "After giving effect to our recently completed private 
placement and the proposed exchange of subordinated debt for Preferred Stock, 
our capital structure will be much improved with no debt except for that 
outstanding under our bank credit facility.  Further, we now have the capital in
place to fund our 1998 expansion plans of 6 or more stores

                                      -2-
<PAGE>
 
in our new street location format and position the company for future growth in 
1999 and beyond."

The Right Start, Inc. is a leading merchant of unique, high quality products for
infants and young children, which are distributed through its 40 retail stores 
and The Right Start Catalog.

This press release contains "forward-looking statements" within the meaning of 
Section 27A of the Securities Act of 1933, as amended and Section 21E of the
Securities Exchange Act of 1934, as amended.  The forward-looking statements in 
this press release are intended to be subject to the safe harbor protection 
provided by Sections 27A and 21E.  All forward-looking statements involve risks 
and uncertainties.  Although the Company believes that its expectations are 
based upon reasonable assumptions within the bounds of its knowledge of its 
business and operations, there can be no assurance that actual results will not 
materially differ from its expectations.  For factors that may cause actual 
results to materially differ from expectations and underlying assumptions, see 
the Company's Registration Statement on Form S-3 (File No. 333-08175) and 
periodic reports, including the Company's Annual Report on Form 10-K for the 
Company's most recently completed fiscal year filed by the Company with the 
Securities and Exchange Commission.  Readers are cautioned not to place undue 
reliance on any forward-looking statements, which speak only as of the date 
thereof.  The Company undertakes no obligation to publicly release any revisions
to such forward-looking statements to reflect events or circumstances after the 
date hereof.

                                      -3-


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