RIGHT START INC /CA
10-K, 1999-04-30
CATALOG & MAIL-ORDER HOUSES
Previous: NATIONWIDE VA SEPARATE ACCOUNT-B, 485BPOS, 1999-04-30
Next: ROSECAP INC/NY, 8-K, 1999-04-30




                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    FORM 10-K
                        FOR ANNUAL AND TRANSITION REPORTS
                PURSUANT TO SECTIONS 13 OR 15(d) OF THE
                    SECURITIES EXCHANGE ACT OF 1934

(Mark One)
(X) Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act
of 1934 (No fee required effective October 7, 1996)

              For the fiscal year ended January 30, 1999

( ) Transition Report Pursuant to Section 13 or 15(d) of the Securities Exchange
Act  of   1934   for   the   Transition   Period   from   _________________   to
___________________________.

                           Commission file no. 0-19536

                              THE RIGHT START, INC.
                              ---------------------
             (Exact name of registrant as specified in its charter)

           California                              95-3971414
           ----------                              ----------
(State or other jurisdiction of                    (I.R.S.Employer
incorporation or organization)                     Identification No.)

5388 Sterling Center Dr., Unit C, Westlake Village, California    91361
- -----------------------------------------------------------------------
           (Address of principal executive offices)      (Zip code)

           Registrant's telephone number, including area code
                             (818) 707-7100

Securities  registered  pursuant to Section  12(b) of the Act:  None
Securities registered pursuant to Section 12(g) of the Act:

                           Common Stock, no par value
                           --------------------------


Indicate  by check  mark  whether  the  registrant:  (1) has filed  all  reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days. Yes X No

Indicate by check mark if disclosure of delinquent  filers  pursuant to Item 405
of Regulation  S-K is not contained  herein,  and will not be contained,  to the
best of registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K. [ ]

As of April 19, 1999,  approximately 2,595,487 shares of the Registrant's Common
Stock held by non-affiliates  were outstanding and the aggregate market value of
such  shares  was  approximately  $17,519,537.  As of April 19,  1999 there were
outstanding  5,051,820  shares of Common Stock,  no par value,  with no treasury
stock.

Portions of the  Registrant's  definitive Proxy Statement for the Annual Meeting
of  Stockholders  to be  held on June  29,  1999  (the  "Proxy  Statement")  are
incorporated by reference into Part III hereof.


<PAGE>

      This  Annual  Report on Form 10-K  contains  "forward-looking  statements"
within the meaning of Section-27A of the Securities Act of 1933, as amended, and
Section 21E of the  Securities  Exchange  Act of 1934,  as amended.  Discussions
containing  such  forward-looking  statements  may be found in the  material set
forth under Item 1. Business and Item 7. Management's Discussion and Analysis of
Financial  Condition  and Results of  Operations,  as well as within this Annual
Report  generally  (including any document  incorporated  by reference  herein).
Also,  documents  subsequently  filed by the  Company  with the  Securities  and
Exchange Commission may contain forward-looking statements. Actual results could
differ  materially from those projected in the  forward-looking  statements as a
result of the risk factors  identified  herein or in other public filings by the
Company,  including but not limited to, the Company's  Registration Statement on
Form S-3 (File No. 333-08175).


                                     PART I


ITEM 1.    BUSINESS

General

      The Right Start, Inc., a California corporation ("The Right Start" or "the
Company")  is a leading  merchant  offering  unique,  high-quality  products for
infants and young children.  The Company markets its products  through 41 retail
stores and  through  The Right Start  catalog.  The  Company is a market  leader
offering  approximately  800 items targeting infants and children from pre-birth
up to age four.  Products  offered are carefully  selected to meet parents' baby
care needs in such categories as Travel, Developmental Toys,  Books/Music/Video,
Feeding, Nursery, Health/Safety and Bath/Potty.


History

      The Company was formed in 1985 to capitalize  upon growing  trends towards
the use of mail order  catalogs  and the demand for high  quality  infants'  and
children's goods. Until the formation of the Company, new parents'  alternatives
were  low-service  mass  merchandise  stores  or  sparsely-stocked,  high-priced
infants' and  children's  specialty  stores.  To counter  this,  The Right Start
carefully  screened  infant and  toddler  products  in order to  identify  those
considered to be the "best of the best," that is, the safest, most durable, best
designed and best valued items.

      The Right Start then expanded its  distribution  channel  beyond The Right
Start  Catalog and into  specialty  retail sales through The Right Start stores.
Based on the results of the retail  stores,  the Company's  strategy  evolved to
include a reduction in The Right Start Catalog circulation and plans for a major
retail expansion.

      Management  has  always  made  customer  service  the  Company's   highest
priority.  By offering to its customers sales associates with extensive  product
knowledge,  carefully  selected  and  tested  products,  fast  shipment  that is
generally  less than 48 hours from  receipt of catalog  orders,  and a 24 hour a
day/365  day  a  year  ordering  availability,   The  Right  Start  is  able  to
differentiate itself from its competitors.


Retail Operations

      On January 30, 1999,  the Company had 40 stores in operation.  The stores'
product mix includes a wide variety of items to meet the needs of the parents of
infants and small children,  all presented  within a store designed to provide a
safe, baby-friendly environment for the shopping ease of new parents.

      The number of stores  open  reflects  the rapid  growth  that the  Company
experienced  in 1996 and early  1997,  during  which  time 24 mall  stores  were
opened. After studying the results of both mall and street locations, management


                                       2
<PAGE>

concluded that street locations  represented a much more appropriate  format for
future retail growth. These locations are more convenient to access and shop for
the  Company's  customers,  many of whom are  shopping  with  infants  and small
children.  Further,  street  locations  are more  cost  efficient  to build  and
operate.  Accordingly,  the Company  adopted a store opening plan which provided
for the opening of eight street-location stores in 1998.

      In addition to reevaluating store location  strategy,  in 1997 the Company
determined  that certain  existing  mall  locations  were not  performing  at an
acceptable  level and  implemented a store  closing plan.  Nine mall stores were
closed in 1998.


The Right Start Catalog

      The Right  Start  catalog  offers a mail order  alternative  for The Right
Start customers.  This division of the Company  represents the business on which
the Company  was founded  over twelve  years ago,  and it  continues  to offer a
quality  selection of Right Start products through  nationally  distributed mail
order catalogs. Several attractive glossy issues are mailed each year, targeting
the Company's principal customers: educated, first-time parents from 23-40 years
old, with an average annual income in excess of $60,000.


Advertising and Marketing

      The Right Start has  implemented a number of national,  regional and local
marketing  programs to reinforce  its strong  brand name and  increase  customer
awareness of customers in new store locations.  These programs include print ads
in  national  and  regional  publications,   direct  mail  and  local  newspaper
advertising.  In addition,  the stores'  point of sale system  provides a strong
marketing  database.  Customers'  names and  addresses are captured and are then
used for promotional mailings and other follow up activities. Further, the Right
Start catalog provides effective marketing support for the stores.  Catalogs are
distributed in existing and future retail markets to a targeted customer base.

      The Company reaches its catalog  customers  through  mailings of The Right
Start  catalog to qualified  segments of the  Company's  own  customer  list and
selected rented lists. In order to achieve this  efficiently,  the customer list
is  segmented  by  frequency,  recency and size of  purchase.  Rented  lists are
evaluated  based on  historical  performance  in The Right  Start  mailings  and
availability of names meeting the Company's customer profile.


Purchasing

      The Right Start  purchases  products from over 500 different  vendors.  No
single vendor  represents more than 5% of overall sales.  In total,  the Company
imports   approximately  5%  of  the  products  offered.   Imported  items  have
historically   had  higher  gross  profit  margins  and  tend  to  provide  more
opportunities for the Company to offer a large selection of unique goods.


Employees

      As of April 19, 1999, the Company employed 327 employees, approximately 57
percent of whom were  part-time.  The Company's  employees have not entered into
any  collective  bargaining  agreements nor are they  represented by union.  The
Company considers its employee relations to be good.




                                       3
<PAGE>

Recent Developments

      The Company continues to develop its plan to engage in electronic commerce
over the  Internet.  The Company has been  developing  its  e-commerce  Website,
RightStart.com,  Inc., as  subsidiary of the Company,  that will own and operate
the Internet  portion of the Company's  business.  The Company's  plans call for
RightStart.com  to be  operational  by  mid-summer  1999.  The Company  plans to
capitalize on its valuable  brand name and knowledge and expertise in children's
specialty retailing,  developed through its retail store and catalog operations,
to successfully launch RightStart.com in the Internet arena.

      The  Company has  engaged a  financial  advisory  firm to advise it on its
e-commerce  strategy  and  to  assist  the  Company  in  funding  and  financing
RightStart.com.  The  financing  will  likely  consist of the sale of a minority
stake in  RightStart.com  to  strategic  investors.  The Company is currently in
negotiations with prospective investors regarding the size, terms and conditions
of  such  investment,  although  the  Company  has  not  yet  entered  into  any
contractual arrangements with any such prospective investors.


Competition

      The retail  market for infant and toddler  products  is very  competitive.
Significant competition currently comes from "big box" concept children's stores
which  are  becoming  more and more  prevalent.  This type of  operation  offers
customers an extensive variety of products for children and is typically located
in up to 50,000 square feet of retail space, generally in lower real estate cost
locations.  In addition,  many national and regional mass merchants offer infant
and toddler products in conjunction with a full line of hard and soft goods. The
Right Start  distinguishes  itself from its competition by offering only select,
high-quality   products  in  each   category   in  a  small,   service-intensive
environment.

      There are a variety of general and specialty catalogs selling infants' and
children's  items in  competition  with The Right  Start  catalog.  The  Company
considers  its primary  catalog  competition,  however,  to be "One Step Ahead,"
"Kids Club" by Perfectly  Safe,  and  "Sensational  Beginnings."  These catalogs
emerged  several  years after The Right Start  catalog and  directly  compete by
offering a very  similar  product  line at  comparable  price points to the same
target market.

     New entrants to The Right Start's  competitive  landscape  include  several
e-commerce  sites that sell  infants' and  children's  products on -line.  These
entities  are  generally  newcomers  in the infant and  children  market and the
Company  believes  that for the most part,  such  entities do not have the brand
recognition or relationships  necessary to quickly gain  marketshare.  The Right
Start expects that its e-commerce Website,  RightStart.com,  will be operational
during  mid-Fiscal  1999. The Company  believes  RightStart.com  will be able to
differentiate  itself from its competitors by drawing on the Company's extensive
knowledge  of retail  sales of products  for infants and  children to its target
market.


Trademarks

      The  Company  has  registered  and  continues  to  register,  when  deemed
appropriate,    certain   U.S.    trademarks   and   trade   names,    including
"RightStart.com",  "The Right Start", and "The Right Start Catalog." The Company
considers these trademarks and tradenames to be readily  identifiable  with, and
valuable to, its business.


ITEM 2.    PROPERTIES

      At January  30,  1999,  The Right Start  operated  40 retail  stores in 15
states including California,  Colorado,  Massachusetts,  Minnesota,  New Jersey,
Illinois,  Pennsylvania, New York, Connecticut,  Michigan, Washington, Missouri,
Virginia,  Maryland and Ohio.  The Company  leases each of its retail  locations
under operating leases with lease terms ranging from six to ten years, including
provisions  for early  termination in most locations if certain sales levels are
not achieved.  At certain locations,  the Company has options to extend the term
of the lease. In most cases, rent provisions include a fixed minimum rent plus a
contingent  percentage  rent  based on net  sales of the  store in  excess  of a
certain threshold.



                                       4
<PAGE>

      The Right Start  currently  leases  approximately  11,000 square feet as a
sub-tenant  in  a  mixed-use  building  in  Westlake  Village,  California.  The
Company's  corporate  office  resides in this  space.  The  sub-lease  agreement
terminates  in September  1999.  The Company is currently  negotiating  with its
landlord to extend the lease term.

ITEM 3.    LEGAL PROCEEDINGS

      The Company is a party to various  legal  actions  arising in the ordinary
course of business. In the opinion of management, any claims which may occur are
adequately  covered by insurance or are without  significant  merit. The Company
believes  that the  ultimate  outcome of these  matters will not have a material
adverse effect on the Company's financial position or results of operations.

ITEM 4.    SUBMISSIONS OF MATTERS TO A VOTE OF SECURITY HOLDERS

Not applicable.

                                     PART II

ITEM 5.    MARKET  FOR   REGISTRANTS'   COMMON   EQUITY  AND   RELATED
           STOCKHOLDERS' MATTERS

      The Company's  common stock is traded on the Nasdaq National Market system
under  the  symbol  RTST.  The  Company's  common  stock  is held of  record  by
approximately  121 registered  shareholders  as of April 19, 1999. The following
table sets  forth the range of high and low bid  prices on the  Nasdaq  National
Market for the Common Stock for the periods indicated.  The bid price quotations
listed below reflect  inter-dealer  prices without retail mark-up,  mark-down or
commission and may not necessarily represent actual transactions.
<TABLE>
                                        Bid Price (1)
                                        -------------
<S>                                   <C>        <C>

Fiscal 1998                            High       Low
- -----------                            ----       ---

First Quarter                         $4.50      $2.75
Second Quarter                         3.75       1.75
Third Quarter                          2.75       1.50
Fourth Quarter                         4.50       2.00

Fiscal 1997
First Quarter                          5.50       2.13
Second Quarter                         3.38       2.25
Third Quarter                          3.50       2.38
Fourth Quarter                         2.69       1.75
<FN>

(1)Bid prices have been  restated to give  effect to the  Company's  one-for-two
   reverse  stock split which was  reflected on Nasdaq at the opening of trading
   on December 16, 1998.
</FN>
</TABLE>

      The Company has never paid  dividends  on its common  stock and  currently
does not expect to pay  dividends  in the future.  In  addition,  the  Company's
credit agreement contains a number of financial covenants which may, among other
things,  limit  the  Company's  ability  to  pay  dividends.  See  "Management's
Discussion and Analysis of Financial Condition and Results of Operation."

                                       5
<PAGE>
ITEM 6. SELECTED  FINANCIAL DATA - (Dollars in thousands  except share data; all
share data has been restated to give effect to the Company's one-for-two reverse
stock split which was effective December 15, 1998)


                                              33-Week
                                             Transition
                            Fiscal Year        Period        Fiscal Year
                       ----------------------- -------- ----------------------
                         1998       1997                  1996      1995
Earnings Data
  Revenues:
    Net sales         $  36,611  $  38,521  $  27,211  $  40,368 $  44,573
    Other revenues                                           877       214
                       -------------------------------------------------------
                         36,611     38,521     27,211     41,245    44,787

    Net loss             (5,680)    (9,241)    (5,378)    (3,899)   (2,106)
    Basic and diluted 
      loss per share      (1.13)    (2.01)     (1.34)      (1.19)    (0.66)
Share Data
  Weighted average shares
    outstanding        5,051,820  4,594,086  4,003,095   3,268,407 3,150,000



                                              33-Week
                                            Transition
                           Fiscal Year        Period        Fiscal Year
                      ----------------------- --------- ----------------------
                         1998       1997                  1996      1995
Balance Sheet Data
  Current assets     $  8,300   $  8,908   $  11,704  $  8,353  $  9,660
  Total assets         17,671     18,462     22,982     17,475    14,632
  Current liabilities   6,572      4,796      8,457      4,649     3,690
  Long-term debt         --        8,734      5,643       --        --
  Shareholders' equity  7,861      3,307      7,172     11,902    10,694


ITEM 7.    MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
           AND RESULTS OF OPERATIONS


Recapitalization

      In order to enhance  the  Company's  liquidity  and  improve  its  capital
structure, effective April 13, 1998 the Company completed a private placement of
non-interest  bearing senior subordinated notes in an aggregate principal amount
of  $3,850,000,  together with  detachable  warrants to purchase an aggregate of
3,850,000  shares of  common  stock  exercisable  at $2.00  per  share.  The new
securities  were sold for an aggregate  purchase  price of  $3,850,000  and were
purchased  principally by affiliates of the Company. In connection with the sale
of the new  securities,  the Company  entered into an agreement  with all of the
holders  of  the  Company's   existing   subordinated   debt   securities   (the
"Agreement"), representing an aggregate principal amount of $6,000,000. Pursuant
to the Agreement, each holder (of new and old securities) agreed to exchange all
of its  subordinated  debt  securities,  together  with any  warrants  issued in
connection therewith,  for newly issued shares of preferred stock. Ten shares of
newly issued  preferred  stock were issued for each $1,000  principal  amount of
subordinated debt securities  exchanged.  The total number of shares issued were
30,000,  30,000 and 38,500 for Preferred Stock Series A, B and C,  respectively.
Holders of $3,000,000 principal amount of existing  subordinated debt securities


                                       6
<PAGE>

elected to receive Series A Preferred Stock which has no fixed dividend  rights,
is not convertible  into common stock, is mandatorily  redeemable by the Company
in May 2002 and will not accrue dividends unless the Company is unable to redeem
the Series A Preferred  Stock at the required  redemption  date,  at which point
dividends  would begin to  accumulate  and accrue at a rate of $15 per share per
annum.  Holders of $3,000,000  principal amount of subordinated  debt securities
elected to  receive  Series B  convertible  preferred  stock  which has no fixed
dividend  rights and is  convertible  into common  stock at a price per share of
$3.00. Holders of the $3,850,000 principal amount of newly issued,  non-interest
bearing  senior  subordinated  notes  exchanged  such debt  securities  (and the
warrants  issued in connection  therewith)  for Series C  convertible  preferred
stock,  which has no fixed dividend rights and is convertible  into common stock
at a price of $2.00 per share.  The  issuance of the shares of  preferred  stock
occurred upon exchange of the subordinated debt securities in December 1998.


Results of Operations

      This  discussion  should  be  read in  conjunction  with  the  information
contained in the  Financial  Statements  and  accompanying  Notes thereto of the
Company appearing elsewhere in this Form 10-K.

      Results for the Transition Period (the 33-week period from June 2, 1996 to
February 1, 1997) have been  presented  and discussed to provide the reader with
an understanding of the Company's financial condition and results of operations.
Comparisons have been made, based on the significant  operating  factors in each
period, between the current fiscal year and Fiscal 1997, between Fiscal 1997 and
the  comparable  unaudited  52-week  period of the prior  year and  between  the
Transition Period and the comparable period of Fiscal 1996.


Fiscal 1998 Compared With Fiscal 1997

      Revenues for Fiscal 1998 were $36.6 million  compared to $38.5 million for
Fiscal  1997.  Retail  net sales were  $31.9  million  in Fiscal  1998 and $31.1
million in Fiscal  1997;  catalog net sales were $4.7 million in Fiscal 1998 and
$7.4 million in Fiscal  1997.  Retail net sales  increased  $.8 million or 2.5%,
reflecting the impact of same-store  sales  increases of 6.5% and the opening of
eight new street location stores, offset by the impact of eleven store closures.
The 36.1%  decline in catalog  sales  resulted  from the Company  mailing  fewer
catalogs in accordance with its operating plan.

      Cost of goods sold  represented  50.7% of sales in Fiscal 1998 compared to
50.0% of sales in Fiscal 1997. The slight decline in gross margin  resulted from
the additional  markdowns taken in conjunction  with the closing of certain mall
stores and from the  conversion of three of the Company's  remaining mall stores
to a discount  format.  The  discount  store  format  was  adopted in three poor
performing  stores in an effort to better meet the demographics of the customers
in those markets.

      Operating  expense  decreased  $3.9  million or 20.3% in Fiscal  1998 from
$19.2 million in Fiscal 1997 to $15.3 million in Fiscal 1998.  Catalog operating
expenses decreased 46% or $1.9 million in Fiscal 1998 as compared to Fiscal 1997
in  conjunction  with  the  reduction  in  catalog  mailings  and  reduction  of
production costs on a per-catalog basis.  Retail operating expenses declined 13%
or $2.0 million in Fiscal 1998 as compared to Fiscal 1997. The retail reductions
include  $.5  million  of  occupancy  costs  related to store  closings  (offset
somewhat  by  street  location  openings),  $.8  million  of  distribution  cost
reductions and $.7 million of payroll and other operating cost reductions. These
reductions reflect management's attention to expense management.

      General and  administrative  expense  decreased  11.6% to $3.5  million in
Fiscal  1998 as  compared  to $3.9  million in Fiscal  1997.  The  decrease  was
primarily  due to payroll and occupancy  cost  reductions  in  conjunction  with
management's ongoing expense management.



                                       7
<PAGE>

      Preopening  costs decreased $.5 million from $.7 million in Fiscal 1997 to
$.2 million in Fiscal 1998. The reduction was due to the reduction in preopening
costs per store opened as well as the impact,  in Fiscal 1997,  of the Company's
previous policy of recognizing store opening costs evenly over the stores' first
twelve months of operations  for the stores opened in 1996. In the third quarter
of Fiscal 1997,  the Company  changed its method of accounting  for  pre-opening
costs and began expensing them as incurred.

      Depreciation  and  amortization  expense  decreased $.1 million or 7.5% in
Fiscal 1997 to $1.5  million in Fiscal  1998.  The  decrease  resulted  from the
closure of eleven  stores,  most of which were  closed  during the first half of
Fiscal 1998,  offset by the  depreciation  expense  recognized on assets for the
eight new stores opened in the second half of the fiscal year.

      Other  income of $.1 million in Fiscal 1998 is  comprised  of net revenues
generated  from  store  closings.  In  December  1997,  the  Company's  Board of
Directors  approved  management's  plan to close  seven poor  performing  retail
stores. Six of these stores were closed as of April 1999 and the remaining store
is in the process of being  closed as of April  1999.  Such  closures  generated
positive  revenues for the Company  resulting  from the recovery of the value of
certain of the leases through  either  landlords or future tenants of the leased
space. In the prior year,  other expense of $1.9 million include $1.3 million of
fixed assets and leasehold  improvements written off in conjunction with planned
store closures,  $.4 million in fixed assets and leasehold  improvements written
off in conjunction with the Company's  corporate office and distribution  center
moves and $.2 million of severance expense.

      Non-cash  beneficial  conversion  feature  amortization  expense  of  $3.9
million represents the one-time expense recognition associated with the issuance
of the Company's  Series C convertible  Preferred  Stock in connection  with the
Company's recapitalization, as discussed above.

      Interest expense decreased $.5 million from $1.1 million in Fiscal 1997 to
$.6 million in Fiscal 1998. The 44.0% decrease results from the restructuring of
the  Company's  subordinated  debt to eliminate  interest on that debt and lower
overall borrowings.

      The Company has a deferred  tax asset of $9.1  million,  which is reserved
against by a valuation  allowance of $7.7 million,  for a net deferred tax asset
of $1.4 million. Management expects that the Company will generate $4 million of
taxable  income  within the next 15 years to utilize the net deferred tax asset.
The taxable income will be generated through a combination of improved operating
results  and tax  planning  strategies.  Rather than lose the tax  benefit,  the
Company could implement  certain tax planning  strategies  including the sale of
the Company's catalog operations,  since such operations  generally operate on a
profitable  basis.  Alternatively,  the  Company  could  also  sell its  catalog
operation's  mailing lists in order to generate  income to enable the Company to
realize  its  NOL  carryforwards.  Based  on the  above  operating  improvements
combined  with tax  planning  strategies  in  place,  management  believes  that
adequate  taxable  income will be  generated  over the next 15 years in which to
utilize the NOL carryforwards.


Fiscal 1997 Compared With Transition Period

      Revenues for Fiscal 1997 were $38.5 million  compared to $27.2 million for
the  Transition  Period ($41.2  million for the 52-week period ended February 1,
1997).  Retail net sales were $31.1  million in fiscal 1997 and $19.6 million in
the  Transition  Period ($26.8  million for the 52-week period ended February 1,
1997);  catalog net sales were $7.4  million in Fiscal 1997 and $7.6  million in
the  Transition  Period ($14.4  million for the 52-week period ended February 1,
1997).  Retail net sales declined 14% between Fiscal 1997 and the 52-week period
ended  February 1, 1997,  reflecting the partial year impact of three new stores
opened in early Fiscal 1997 and three new stores  opened at the end of the year,
offset  by  same-store  sales  declines  of  21%.  The  Company  attributes  its
same-store  sales declines to the elimination of various  marketing  activities,
promotional  offers and heavy  couponing  which  enhanced  sales but  negatively
impacted margins and operating expenses.



                                       8
<PAGE>

      The 49% decline in catalog net sales  between  Fiscal 1997 and the 52-week
period ended February 1, 1997 reflects the continued downsizing of the Company's
catalog  circulation.  Circulation  was down  40%  between  Fiscal  1997 and the
52-week  period ended  February 1, 1997.  This  reflects the  Company's  plan to
reduce the mailings of the catalog to operate it at a more profitable level.

      Cost of goods sold  represented 50% of net sales in Fiscal 1997 and 53% in
the Transition  Period (54% in the 52-week  period ended February 1, 1997).  The
Company  has  achieved  better  gross  margins in Fiscal  1997,  continuing  the
favorable trend in gross margin that began in the Transition Period. At the same
time,  average  inventory  turns have increased from two times in the Transition
Period to three times in Fiscal 1997.  This reflects the ongoing effort to right
size inventory levels and minimize the need for markdowns.

      Operating  expenses increased as a percentage of net sales to 50% or $19.2
million in Fiscal 1997 compared to 46% in the Transition Period or $12.6 million
($20.0  million or 48% of net sales in the  52-week  period  ended  February  1,
1997).  The  remaining  $13.3  million or 35% of sales and $9.7  million  36% of
sales,  respectively  ($16.2 million or 40% of sales in the 52-week period ended
February 1, 1997),  are payroll and other operating  expenses.  These costs have
decreased as a percentage of sales,  reflecting  management's on-going attention
to cost reductions.  The burden of fixed occupancy costs in light of the decline
in same-store  sales had a negative  impact on the Company's  results for Fiscal
1997.  This fact is a major part of the  Company's  decision to focus its retail
expansion plans on street locations, wherein occupancy and other fixed operating
costs are substantially lower than in mall locations.

      General  and  administrative  expenses  were $3.9  million in Fiscal  1997
compared to $2.9 million in the Transition  Period ($4.5 million for the 52-week
period ended February 1, 1997). The Company experienced a 13% decline in general
and  administrative  expenses  between  Fiscal 1997 and the 52-week period ended
February 1, 1997. This decline reflects the impact of payroll and other overhead
cost  reductions  made in  connection  with  the  Company's  efforts  to  reduce
expenses.

      Pre-opening  costs were $.7  million in Fiscal 1997 and $.5 million in the
Transition  Period ($.7 million for the 52-week  period ended February 1, 1997).
In Fiscal  1997,  three  stores  were  opened in the first half of the year (the
period through which the Company's policy of deferring  pre-opening costs was in
effect)  compared  to  twenty-one  stores  opened in the  52-week  period  ended
February  1,  1997.  Due to the  timing of the  previous  year's  openings,  the
majority of the amortization  related to these openings was recognized in Fiscal
1997.  The increased  months'  amortization  offset by reductions in pre-opening
costs   beginning  in  the  Transition   Period   resulted  in  relatively  flat
amortization expense for the comparable periods.

      Depreciation and amortization  expense increased to $1.6 million in Fiscal
1997  compared to $.8 million in the  Transition  Period  ($1.2  million for the
52-week  period ended February 1, 1997).  The increase  results from a full-year
impact of the addition of  build-outs  and  equipment  for the new stores opened
during the Transition Period and the partial-year impact of stores opened during
Fiscal 1997.

      Other non-recurring  expenses incurred in Fiscal 1997 include $1.3 million
of fixed  assets and  leasehold  improvements  written off in  conjunction  with
planned store closures,  $.4 million in fixed assets and leasehold  improvements
written off in conjunction with the Company's  corporate office and distribution
center moves and $.2 million of severance expense.

      Interest expense  increased from $.2 million in the Transition  Period and
for the 52-week  period  ended  February 1, 1997 to $1.1 million in Fiscal 1997.
This reflects the interest charge on the Company's  borrowings  under its credit
facility and  subordinated  debt  issuances  which funded  operating  losses and
growth.






                                       9
<PAGE>

Transition Period Compared with Fiscal 1996

      Revenues for the  Transition  Period were $27.2 million  compared to $26.5
million  for the  comparable  period of Fiscal  1996.  Catalog net sales for the
Transition  Period were $7.6 million and were $16.6  million for the  comparable
period of Fiscal  1996.  The 54%  decline in catalog net sales was a result of a
significant  decrease  in  catalog  circulation.  The  decrease  in  circulation
reflects  management's  efforts to  discontinue  the summer sale  catalog  which
generated  very low  margin  sales and  eliminate  circulation  to  unprofitable
mailing lists.

      Retail net sales were $19.6 million for the Transition  Period compared to
$9.9 million for the  comparable  period of Fiscal 1996.  The increase in retail
net sales was a result of the Company's retail expansion; 37 stores were open at
February  1, 1997 as  compared to 22 at June 1, 1996.  Further,  the  Transition
Period  includes the benefit of a full  period's  results for the eleven  stores
opened in Fiscal 1996. Same-store sales were flat for the Transition Period.

      Cost of goods sold  represented 53% of net sales in the Transition  Period
and 54% of net sales in both Fiscal 1996 and the 33-week  period ended  February
3, 1996. The  improvement in gross margin  reflected the net positive  impact of
steadily  improved  margins  beginning  in Fall  1996,  offset by lower  margins
generated at the  beginning of the  Transition  Period due to heavy  promotional
activity to improve the Company's inventory position. The margin improvement was
attributed  to better  management  of inventory  levels and the  elimination  of
excessive mark-down promotions.

      Operating  expense  was  $12.6  million,  or  46%  of  net  sales,  in the
Transition  Period  compared to $18.3  million,  or 45% of net sales,  in Fiscal
1996.  The increase was  primarily  attributed  to the addition of senior retail
operations management and increased telemarketing costs for the catalog.

      General  and  administrative  expense  in the  Transition  Period was $2.9
million  compared to $4.3  million in Fiscal  1996 ($2.0  million in the 33-week
period  ended  February  3, 1996).  The  increase  between  the 33-week  periods
reflected  the  investment  made  in  executive  and  senior  management  in the
merchandising areas to support the Company's new retail stores and implement the
Company's merchandising strategy.

      The Transition  Period included $.5 million in pre-opening  costs compared
to $.4 million in Fiscal 1996  ($265,000 in the 33-week period ended February 3,
1996).  The increase  resulted from the retail  expansion  over the previous two
years.  The Company  amortized its new store opening costs over the first twelve
months of each store's operations.

      Depreciation and amortization was $.8 million during the Transition Period
as compared to $.9  million in Fiscal  1996 ($.6  million in the 33-week  period
ended  February 3, 1996).  The  increase was due to the increase in property and
equipment  resulting from the construction of new stores and installation of the
Company's new information system.

      Non-recurring  expenses  of $.9  million  incurred  during the  Transition
Period  were  primarily  attributed  to  the  following:  the  Company's  former
President  resigned in October 1996 resulting in a $.3 million severance charge;
the Company  prepaid its line of credit upon funding of its new credit  facility
resulting in $.1 million of prepayment charges; and the Company had taken action
to close two  unprofitable  retail  store  locations,  which has  resulted  in a
write-off of $.4 million in non-recoverable assets.

      The  Company  recognized  $.2  million  of  income  tax  expense  for  the
Transition  Period.  This charge resulted from  management's  revaluation of the
deferred tax asset. In evaluating the deferred tax asset,  management considered
the Company's plans and projections and available tax planning strategies.


Liquidity and Capital Resources

      During Fiscal 1998, the Company's  primary  sources of liquidity were from
proceeds  from the  issuance of $3.85  million of  non-interest  bearing  senior
subordinated  notes  and  cash  from  operations.  These  sources  financed  the


                                       10
<PAGE>

Company's  debt  paydown  and  capital  expenditures.  Capital  expenditures  of
approximately  $1.3 million  were  incurred in opening new store  locations  and
refurbishing several of the Company's older stores.

     The Company has a $13.0 million  credit  facility  (the "Credit  Facility")
which consists of a $10.0 million  revolving line of credit for working  capital
(the  "Revolving  Line") and a $3.0 million  capital  expenditure  facility (the
"Capex  Line").  Availability  under the Revolving  Line is subject to a defined
borrowing base. As of January 30, 1999, no borrowings were outstanding under the
Revolving  Line and $2.75 million was  outstanding  under the Capex Line;  $3.05
million was  available at January 30, 1999 under the  Revolving  Line.  Interest
accrues  on the  Revolving  Line at prime  plus 1% and at prime plus 1.5% on the
Capex Line. At January 30, 1999 the bank's prime rate of interest was 7.75%. The
Credit  Facility  terminates  on  November  19,  1999,  and on  such  date,  all
borrowings  thereunder are  immediately  due and payable.  Borrowings  under the
Credit Facility are secured by substantially  all of the Company's  assets.  The
Company plans to replace the Credit Facility by November 1999, and beleives that
it could extend the Credit Facility to May 2000.

      The Credit  Facility,  as  amended,  requires  the Company at all times to
maintain net worth (defined to include equity and subordinated debt) of at least
$8.0 million.  The Credit  Facility also limits the  Company's  earnings  before
interest,  taxes,  depreciation and amortization  (EBITDA) to the following loss
amounts:  $900,000 for the twelve months ended January 31, 1999 and $500,000 for
the twelve months ending April 30, 1999.  Minimum EBITDA of zero is required for
the twelve months ending July 31, 1999 and $400,000 for the twelve months ending
October 31, 1999. In addition, capital expenditures are limited to $1,750,000 in
Fiscal 1999.

      The Company's ability to fund its operations, open new stores and maintain
compliance  with the Credit  Facility  is  dependent  on its ability to generate
sufficient cash flow from operations and secure  financing  beyond November 1999
as  described  above.  Historically,  the  Company has  incurred  losses and may
continue  to incur  losses in the near  term.  Depending  on the  success of its
business  strategy,  the Company  may  continue to incur  losses.  Losses  could
negatively  affect working  capital and the extension of credit by the Company's
suppliers and impact the Company's operations.

      In order to enhance  the  Company's  liquidity  and  improve  its  capital
structure,  the Company  completed a private  placement of non-interest  bearing
senior  subordinated  notes in an  aggregate  principal  amount  of  $3,850,000,
together  with  warrants to purchase an aggregate of 3,850,000  shares of common
stock  exercisable  at $2.00  per  share.  The new  securities  were sold for an
aggregate  purchase  price of  $3,850,000  and  were  purchased  principally  by
affiliates of the Company.  In connection  with the sale of the new  securities,
the Company  entered into an agreement  with all of the holders of the Company's
existing  subordinated  debt and warrant  securities,  representing an aggregate
principal amount of $6,000,000. Pursuant to the agreement, each holder agreed to
exchange all of its  subordinated  debt  securities,  together with any warrants
issued in  connection  therewith,  for newly issued  shares of preferred  stock.
Holders of $3,000,000  principal  amount existing  subordinated  debt securities
elected to receive Series A Preferred Stock which has no fixed dividend  rights,
is not  convertible  into  common  stock and is  mandatorily  redeemable  by the
Company in May 2002.  Holders of $3,000,000  principal amount  subordinated debt
securities elected to receive Series B convertible  preferred stock which has no
fixed dividend rights,  is convertible into common stock at a price per share of
$3.00  and  is  not  mandatorily  redeemable  by  the  Company.  Holders  of the
$3,850,000  principal  amount of new  subordinated  debt  securities  elected to
receive Series C convertible preferred stock which has no fixed dividend rights,
is  convertible  into  common  stock at a price  per  share of $2.00  and is not
mandatorily  redeemable by the Company.  The issuance of the shares of preferred
stock upon  exchange of the  subordinated  debt  securities  was approved by the
Company's  shareholders  at its annual meeting of  shareholders  on December 15,
1998.

      In  the  restructuring  described  above,  the  holders  of  $6.0  million
principal amount of subordinated debt permanently waived their rights to receive
interest  payments  and  agreed  to  exchange  such  debt for  preferred  stock,
resulting in the Company's  elimination of  approximately  $.6 million in annual
interest  payments.  In  addition,  the  proceeds  from  the  Company's  private
placement of  $3,850,000  were used to pay off the Company's  revolving  line of
credit.




                                       11
<PAGE>

Impact of Inflation

      The impact of inflation on results of operations has not been  significant
during the Company's last three fiscal years.


Seasonality

      The  Company's  business  is not as  significantly  impacted  by  seasonal
fluctuations,   when  compared  to  many  other  specialty  retail  and  catalog
operations. The Right Start's products are for the most part need-driven and the
customer  is often  the end  user of the  product.  However,  the  Company  does
experience increased sales during the Christmas holiday season.


Other Matters

Year 2000

      The year 2000  problem is the result of computer  programs  being  written
using two digits  (rather than four) to define the  applicable  year. Any of the
Company's programs that have time-sensitive  software may recognize a date using
"00" as the  year  1900  rather  than  the  year  2000  which  could  result  in
miscalculations or system failures.

      The Company is  currently  working to identify  and resolve all  potential
issues relating to the year 2000 on the processing of date-sensitive information
by the Company's computerized information system. For purposes of addressing the
issues and planning the appropriate resolutions,  the Company has segregated its
internal systems and individually assessed their state of readiness as follows:

                     Phase of Planning ("x" indicates phase is complete)
                     ---------------------------------------------------
System            Awareness  Assessment  Renovation  Validation  Implementation
- ------            ---------  ----------  ----------  ----------  --------------
Credit Card Processing   x        x           x           x             x
Inventory Maintenance    x        x           x           x
Accounting and Reporting x        x           x           x
Point of Sale 
  Transactions           x        x 
Non-computerized         x        x
systems (none are
material to the
Company's
operations)

      In addition to resolving  any year 2000 issues on the  Company's  internal
systems, the Company is working with its third party vendors in implementing the
appropriate solutions.  The Company estimates that the maximum,  worst-case cost
of addressing  its year 2000 issues is  approximately  $125,000 for hardware and
software.

      The Company is currently  working with its software  vendors for inventory
maintenance  systems  and  accounting  and  reporting  systems to  complete  the
installation of the upgraded,  year 2000 compliant version of these systems. The
Company is  working  with its  vendor  for its point of sale  ("POS")  system to
complete the program changes required for this system to be year 2000 compliant.
If, in a worst-case scenario, the necessary upgrades could not be completed in a
timely  manner,  the  Company's  contingency  plans provide for the purchase and
installation of replacement  POS software.  No other systems are material to the
Company's operations.




                                       12
<PAGE>

New Accounting Requirements

      In April 1998,  the American  Institute of  Certified  Public  Accountants
issued   Statement  of  Position  98-5  "Reporting  on  the  Costs  of  Start-up
Activities" (SOP 98-5) which requires that the costs of start-up  activities and
organization  costs be expensed as incurred.  The statement is effective for the
Company  in  Fiscal  2000  and the  impact  of the  adoption  of SOP 98-5 is not
expected  to be  material  to the  Company's  financial  position  or results of
operations.  Effective  October 1, 1997 and as  disclosed in Note 1, the Company
began expensing all store pre-opening costs as incurred.


ITEM 7A.   QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

      In the ordinary  course of  operations,  the Company faces no  significant
market risk. Its purchase of imported products subjects the Company to a minimum
amount of foreign  currency risk.  Foreign currency risk is that risk associated
with recurring  transactions with foreign companies,  such as purchases of goods
from foreign vendors.  If the strength of foreign currencies  increases compared
to the U.S. dollar, the price of imported products could increase.  However, the
Company has no  commitments  for future  purchases  with  foreign  vendors  and,
additionally, the Company has the ability to source products domestically in the
event of import price increases.

      See  "Management's  Discussion  and  Analysis of Financial  condition  and
Results of Operations -- Liquidity and Capital Resources" above for a discussion
of debt  obligations  of the Company,  the interest rates of which are linked to
the prime  rate.  The  Company has not  entered  into any  derivative  financial
instruments  to mange  interest  rate  risk,  currency  risk or for  speculative
purposes and is currently not evaluating the future use of such instruments.



ITEM 8.    FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

      The financial  statements and supplementary data of the Company are as set
forth in Item 14(a) hereof.


ITEM 9.    CHANGES IN AND DISAGREEMENTS  WITH ACCOUNTANTS ON ACCOUNTING
           AND FINANCIAL DISCLOSURE

      The  Company  has  not  had  any  changes  in or  disagreements  with  its
accountants on the Company's accounting and financial disclosure.



                                    PART III


ITEM 10.   DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

      The  information  contained in the  Company's  Proxy  Statement  under the
captions "Executive Officers" and "Election of Directors" is incorporated herein
by reference.  The Company's  Proxy  Statement will be filed with the Securities
and Exchange Commission no later than 120 days after the close of Fiscal 1998.





                                       13
<PAGE>

ITEM 11.   EXECUTIVE COMPENSATION

      The  information  contained in the  Company's  Proxy  Statement  under the
caption "Executive Compensation and Other Information" is incorporated herein by
reference.  The Company's  Proxy Statement will be filed with the Securities and
Exchange Commission no later than 120 days after the close of Fiscal 1998.


ITEM 12.   SECURITY   OWNERSHIP  OF  CERTAIN   BENEFICIAL  OWNERS  AND
           MANAGEMENT

      The  information  contained in the  Company's  Proxy  Statement  under the
caption  "Principal  Shareholders  and  Management"  is  incorporated  herein by
reference.  The Company's  Proxy Statement will be filed with the Securities and
Exchange Commission no later than 120 days after the close of Fiscal 1998.


ITEM 13.   CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

      The  information  contained in the  Company's  Proxy  Statement  under the
caption "Certain  Relationships and Related Transactions" is incorporated herein
by reference.  The Company's  Proxy  Statement will be filed with the Securities
and Exchange Commission no later than 120 days after the end of Fiscal 1998.









                                       14
<PAGE>

                                     PART IV


ITEM 14.   EXHIBITS, FINANCIAL STATEMENTS SCHEDULES AND REPORTS ON FORM 8-K


(a) The following documents are filed as part of this report.

(1)    Financial Statements:                         Page

Report of Independent Accountants                    F - 1

Balance  Sheet - January  30, 1999 and January 31,   F - 2
1998

Statement of  Operations - Periods  Ended  January
30, 1999, January  31,  1998, February 1, 1997 and
June 1, 1996                                         F - 3

Statement  of  Changes in  Shareholders'Equity -
Periods Ended January 30, 1999, January 31, 1998,
February 1, 1997 and June 1, 1996                    F - 4

Statement  of Cash Flows - Periods
Ended  January 30,  1999,  January 31, 1998,
February 1, 1997 and June 1, 1996                    F - 5

Notes to Financial Statements                        F - 6




(2)    Financial Statement Schedules:

Valuation Reserves                                  F - 21

All other financial  statement schedules are omitted because they are either not
applicable or the required  information is shown in the financial  statements or
notes thereto.

(3)  Listing of Exhibits

The following  exhibits are filed as part of, or incorporated by reference into,
this annual report:










                                       15
<PAGE>

                                INDEX TO EXHIBITS
Exhibit
Number
- ------


3.1        Amended  and  Restated   Articles  of   Incorporation  of  the
           Company, dated August 12, 1991(1)

3.1.1      Amendment  to  Articles  of  Incorporation,  dated  August 20,
           1991(1)

3.1.2      Form of Amendment to Articles of  Incorporation,  dated August
           24, 1991(1)

3.2        Bylaws of the Company, as amended(2)

3.3        Specimen   Certificate   of  the  Common  Stock  (without  par
           value)(1)

10.1       1991 Key Employee Stock Option Plan(3)

10.2       Form of  Indemnification  Agreement between Registrant and its
           directors and executive officers(3)

10.3       Asset  Purchase  Agreement  for  Acquisition  of the Assets of
           Small  People,  Inc.  and Jimash  Corporation  by Right  Start
           Subsidiary I, Inc.(4)

10.4       1995 Non-employee Directors Option Plan(5)

10.5       Registration  Rights  Agreement dated  August 3,  1995 between
           Registrant and Kayne Anderson Non-Traditional  Investments LP,
           ARBCO Associates LP, Offense Group Associates LP,  Opportunity
           Associates  LP, Fred Kayne,  Albert O.  Nicholas and Primerica
           Life Insurance Company(5)

10.6       Asset  Purchase  Agreement  dated as of July  29,  1996 by and
           between Blasiar,  Inc. (DBA Alert Communications  Company) and
           The Right Start, Inc.(5)

10.7       Convertible  Debenture  Purchase  Agreement  between The Right
           Start,  Inc. and Cahill Warnock Strategic  Partners,  LP dated
           as of October 11, 1996(6)

10.7.1     First Amendment to Convertible  Debenture  Purchase  Agreement
           between The Right  Start,  Inc. and Cahill  Warnock  Strategic
           Partners, LP dated as of May 30, 1997(11)

10.8       Convertible  Debenture  Purchase  Agreement  between The Right
           Start, Inc. and Strategic  Associates,  LP dated as of October
           11, 1996(6)

10.8.1     First Amendment to Convertible  Debenture  Purchase  Agreement
           between The Right Start,  Inc. and  Strategic  Associates,  LP
           dated as of May 30, 1997(11)

10.9       Registration  Rights  Agreement dated October 11, 1996 between
           The Right Start, Inc. and Strategic Associates, L.P.(7)

10.10      Registration  Rights  Agreement dated October 11, 1996 between
           The Right Start, Inc. and Cahill,  Warnock Strategic  Partners
           Fund, L.P.(7)

10.11      Loan and  Security  Agreement  dated as of  November  14, 1996
           between The Right Start, Inc. and Heller Financial, Inc.(6)

10.12      First  Amendment  to Loan and Security  Agreement  and Limited
           Waiver and Consent(8)

10.13      Second  Amendment to Loan and Security  Agreement  and Limited
           Waiver and Consent(9)

10.14      Third  Amendment  to Loan and Security  Agreement  and Limited
           Waiver and Consent(9)



                                       16
<PAGE>

10.15      Fourth  Amendment to Loan and Security  Agreement  and Limited
           Waiver and Consent(7)

10.16      Registration  Rights  Agreement  dated May 6, 1997 between The
           Right Start,  Inc. and certain Kayne Anderson  funds,  Cahill,
           Warnock Strategic Partners Fund, L.P.,  Strategic  Associates,
           L.P.,  The  Travelers  Indemnity  Company  and  certain  other
           investors named therein(7)

10.17      Registration  Rights Agreement dated September 4, 1997 between
           The Right  Start,  Inc.  and  certain  Kayne  Anderson  funds,
           Cahill,  Warnock Strategic  Partners Fund, L.P., The Travelers
           Indemnity Company and certain other investors named therein(7)

10.18      The Right Start,  Inc.  Letter  Agreement dated as of April 6,
           1998(10)

10.19      The Right Start,  Inc.  Amendment to Letter Agreement dated as
           of April 13, 1998(10)

10.20      The Right Start, Inc.  Securities  Purchase Agreement dated as of May
           6, 1997 between the Company and certain investors listed therein with
           respect to the Company's 11.5% Senior  Subordinated  Notes due May 6,
           2000 and warrants to purchase the Company's common stock(10)

10.21      The Right Start, Inc. Securities Purchase Agreement dated as of April
           13, 1998  between the Company and certain  investors  listed  therein
           with respect to the Company's  Senior  Subordinated  Notes due May 6,
           2000 and warrants to purchase the Company's common stock(10)

10.22      Registration  Rights  Agreement  dated April 13, 1998  between
           The Right Start, Inc. and the investors named therein(7)

10.23      The Right Start, Inc.  Securities  Purchase Agreement dated as
           of  September 4,  1997  between the Company and the  investors
           named  therein  with  respect  to  1,510,000   shares  of  the
           Company's common stock(9)

23.1       Consent of Independent Accountants

27.1       Financial Data Schedule
- --------------------------

(1)   Previously filed as an Exhibit to the Company's  Registration Statement of
      Form S-1 dated August 29, 1991.

(2)   Previously  filed as an Exhibit  to  Amendment  Number 2 to the  Company's
      Registration Statement on Form S-1 dated October 3, 1991.

(3)   Previously  filed as an Exhibit  to  Amendment  Number 1 to the  Company's
      Registration Statement on Form S-1 dated September 11, 1991.

(4)   Previously  filed as an Exhibit to the Company's  10-K for the fiscal year
      ended May 26, 1993.

(5)   Previously  filed as an Exhibit to the  Company's  10-K for the year ended
      June 1, 1996.

(6)   Previously  filed as an Exhibit to the Company's 10-Q for the period ended
      November 30, 1996.

(7)   Previously  filed as an Exhibit to the Company's  10-K for the fiscal year
      ended January 31, 1998, as amended.

(8)   Previously  filed as an Exhibit to the Company's  10-K for the  transition
      period from June 2, 1996 to February 1, 1997.

(9)   Previously  filed as an Exhibit to the Company's 10-Q for the period ended
      August 2, 1997.

(10)  Previously filed as an Exhibit to the Company's 8-K dated April 23, 1998.



                                       17
<PAGE>

(11)  Previously  filed as an Exhibit to the Company's 10-Q for the period ended
      May 3, 1997.

(12)  Previously filed as an Exhibit to the Company's 8-K dated May 6, 1997.

(b)   Reports on Form 8-K

      A Report on Form 8-K was filed by the Company on January 25,  1999.  There
were no other  Reports on Form 8-K filed by the Company  during the last quarter
of Fiscal 1998.


(c) A list of  exhibits  included as part of this report is set forth in Part IV
of this Annual Report on Form 10-K above and is hereby incorporated by reference
herein.


(d)   Not applicable









                                       18
<PAGE>

                                   SIGNATURES

      Pursuant  to the  requirements  of Section  13 or 15(d) of the  Securities
Exchange Act of 1934, the Registrant has duly caused this Report to be signed on
its behalf by the undersigned, thereunto duly authorized.

                                         THE RIGHT START, INC.
                                         (Registrant)


Dated: April 29, 1999                    \s\ Jerry R. Welch
                                         ----------------------
                                               Jerry R. Welch
                                         Chairman of the Board,
                                  Chief Executive Officer and President

      Pursuant to the  requirement of the Securities  Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
registrant and in the capacities and on the dates indicated.

  Signature                       Title                         Date
  ---------                       -----                         ----


\s\ Jerry R. Welch       Chairman  of the Board, Chief      April 29, 1999
- ----------------------   Executive Officer and President
Jerry R. Welch 


\s\ Richard A. Kayne     Director                           April 29, 1999
- ----------------------
sRichard A. Kayne


\s\ Andrew D. Feshbach   Director                           April 29, 1999
- ----------------------
Andrew D. Feshbach


\s\ Robert R. Hollman    Director                           April 29, 1999
- ----------------------
Robert R. Hollman


\s\ Fred Kayne           Director                           April 29, 1999
- ----------------------
Fred Kayne


\s\ Howard M. Zelikow    Director                           April 29, 1999
- ----------------------
Howard M. Zelikow


\s\ Gina M. Engelhard    Chief Financial Officer            April 29, 1999
- ----------------------  (Principal Financial and
Gina M. Engelhard        Accounting Officer)




                                      19
<PAGE>
 


             REPORT OF INDEPENDENT ACCOUNTANTS




To the Board of Directors and
Shareholders of The Right Start, Inc.

In our opinion, the financial statements listed in the
index appearing under Item 14(a) (1) and (2) on page 15
present fairly, in all material respects, the financial
position of The Right Start, Inc. at January 30, 1999 and
January 31, 1998, and the results of its operations and
its cash flows for the years ended January 30, 1999 and
January 31, 1998, the thirty-three weeks ended February 1,
1997 and the year ended June 1, 1996, in conformity with
generally accepted accounting principles.  These financial
statements are the responsibility of the Company's
management; our responsibility is to express an opinion on
these financial statements based on our audits.  We
conducted our audits of these statements in accordance
with generally accepted auditing standards which require
that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free
of material misstatement.  An audit includes examining, on
a test basis, evidence supporting the amounts and
disclosures in the financial statements, assessing the
accounting principles used and significant estimates made
by management, and evaluating the overall financial
statement presentation.  We believe that our audits
provide a reasonable basis for the opinion expressed above.



/ s / PricewaterhouseCoopers LLP
Los Angeles, California
March 12, 1999, except as to
   Note 3, which is as of April 29, 1999

                                      F-1
<PAGE>
<TABLE>

                     THE RIGHT START, INC.

                         BALANCE SHEET


                                                    January 30,     January 31,
                                                       1999            1998
                                                       ----            ----
                             ASSETS
<S>                                                 <C>              <C>

Current assets:
  Cash                                              $   626,000      $   240,000
  Accounts and other receivables                        585,000          405,000
  Merchandise inventories                             5,797,000        6,602,000
  Prepaid catalog costs                                 363,000          297,000
  Other current assets                                  929,000        1,364,000
                                                    -----------      -----------                                                    
    Total current assets                              8,300,000        8,908,000
Noncurrent assets:
  Property, plant and equipment, net                  7,884,000        8,115,000
  Deferred income taxes                               1,400,000        1,400,000
  Other noncurrent assets                                87,000           39,000
                                                    -----------      -----------
                                                    $17,671,000      $18,462,000
                                                    ===========      ===========
 

              LIABILITIES AND SHAREHOLDERS' EQUITY

Current liabilities:
  Accounts payable and accrued expenses            $  3,822,000    $  2,782,000
  Revolving line of credit                                            2,014,000
  Term note payable                                   2,750,000
                                                   -----------      -----------
    Total current liabilities                         6,572,000       4,796,000
Term note payable                                                     3,000,000
Deferred rent                                         1,449,000       1,625,000
Senior subordinated notes, net of
  unamortized discount of $266,000                                    2,734,000
Subordinated convertible debentures                                   3,000,000
  
Commitments and contingencies

Mandatorily redeemable preferred stock
  Series A, $3,000,000 redemption value               1,789,000
Shareholders' equity:
  Convertible preferred stock Series B                2,813,000
  Convertible preferred stock Series C                3,850,000
  Common stock (25,000,000 shares authorized
    at no par value; 5,051,820 shares issued
    and outstanding)                                 22,337,000      22,337,000
  Additional paid-in capital                          3,571,000
  Accumulated deficit                               (24,710,000)    (19,030,000)
                                                   -----------      -----------
      Total shareholders' equity                      7,861,000       3,307,000
                                                   -----------      -----------
                                                   $ 17,671,000    $ 18,462,000
                                                    ===========      ===========


        See accompanying notes to financial statements.

</TABLE>

                                      F-2
<PAGE>
<TABLE>

                              THE RIGHT START, INC.

                             STATEMENT OF OPERATIONS



                                                     
                                   Year Ended         Thirty-three
                             ------------------------ Weeks Ended    Year Ended
                             January 30,  January 31,  February 1,     June 1,
                                1999         1998         1997          1996
                                ----         ----         ----          ----
<S>                          <C>          <C>          <C>          <C>
Net sales:
  Retail                     $31,875,000  $31,107,000  $19,576,000  $17,075,000
  Catalog                      4,736,000    7,414,000    7,635,000   23,293,000
Other revenues                                                          877,000
                             -----------   -----------  ----------- ----------- 
                              36,611,000   38,521,000   27,211,000   41,245,000
                             -----------   -----------  ----------- ----------- 
Costs and expenses:
  Cost of goods sold          18,576,000   19,244,000   14,417,000   21,605,000
  Operating expense           15,371,000   19,212,000   12,608,000   18,282,000
  General and
   administrative expense      3,459,000    3,912,000    2,941,000    4,341,000
  Pre-opening costs              209,000      711,000      528,000      418,000
  Depreciation and
   amortization expense        1,488,000    1,608,000      833,000      938,000
  Other (income) expense        (113,000)   1,905,000      851,000      450,000
                             -----------   -----------  ----------- ----------- 

                              38,990,000   46,592,000    32,178,000  46,034,000
                             -----------   -----------  ----------- ----------- 

Operating loss                (2,379,000)   8,071,000)   (4,967,000)(4,789,000)
Non-cash beneficial
 conversion feature
 amortization                 3,850,000
Interest expense                640,000     1,143,000      204,000      37,000
                             -----------   -----------  ----------- ----------- 
Loss before income taxes
 and extraordinary item      (6,869,000)    (9,214,000)   (5,171,000)(4,826,000)
Income tax provision
(benefit)                        22,000         27,000       207,000   (927,000)
                             -----------   -----------  ----------- ----------- 

Loss before extraordinary
item                          (6,891,000)  (9,241,000)   (5,378,000)(3,899,000)
Extraordinary gain on
 debt restructuring            1,211,000
                             -----------   -----------  ----------- ----------- 

Net loss                     $(5,680,000)  $(9,241,000) $(5,378,000)$(3,899,000)
                             ===========   ===========  =========== =========== 

Basic and diluted loss
 per share:
 Loss before extraordinary
 item                        $     (1.37)  $     (2.01) $     (1.34)$     (1.19)
  Extraordinary item                0.24
                             -----------   -----------  ----------- ----------- 

  Net loss                   $     (1.13)  $     (2.01) $     (1.34)$     (1.19)
                             ===========   ===========  =========== =========== 


Weighted average number
 of common shares outstanding  5,051,820     4,594,086    4,003,095   3,268,407
                             ===========   ===========  =========== =========== 


         See accompanying notes to financial statements.
</TABLE>


                                      F-3
<PAGE>
<TABLE>

                              THE RIGHT START, INC.

                  STATEMENT OF CHANGES IN SHAREHOLDERS' EQUITY



                                                         
                                    Common Stock         Additional
                                  ------------------      Paid-in     Accumulated
                                  Shares      Amount      Capital       Deficit
                                  ------      ------      -------     ----------

<S>                              <C>         <C>          <C>           <C>
Balance at May 31, 1995          3,150,000   $11,206,000                ($512,000)
Issuance of shares pursuant
 to a rights offering               789,403    4,906,000
Issuance of shares pursuant
 to the exercise of stock options    30,250      201,000
Net loss                                                               (3,899,000)
                                   --------- -----------             ------------ 

Balance at June 1, 1996           3,969,653   16,313,000               (4,411,000)
Issuance of shares pursuant
 to the exercise of stock options   107,167      648,000
Net loss                                                               (5,378,000)
                                   --------- -----------             ------------ 

Balance at February 1, 1997       4,076,820   16,961,000               (9,789,000)
Issuance of shares pursuant
 to the exercise of stock options   220,000    1,320,000
Issuance of shares pursuant
 to a private placement             755,000    3,705,000
Issuance of common stock warrants
 in conjunction with sale of senior
 subordinated notes                              351,000
Net loss                                                               (9,241,000)
                                   --------- -----------             ------------ 

Balance at January 31, 1998        5,051,820  22,337,000              (19,030,000)
Issuance of subordinated debt 
 in conjunction with
 recapitalization, net (Note 12)                          $3,590,000
Accretion of mandatorily redeemable
  preferred stock Series A                                   (19,000)
Net loss                                                               (5,680,000)
                                   --------- -----------  ---------- ------------ 

Balance at January 30, 1999        5,051,820 $22,337,000  $3,571,000 ($24,710,000)
                                   ========= ===========  ========== ============ 



         See accompanying notes to financial statements.
</TABLE>



                                      F-4
<PAGE>
<TABLE>
                              THE RIGHT START, INC.

                             STATEMENT OF CASH FLOWS

                                                                            
                                                            Year Ended             Thirty-three
                                                      -------------------------    Weeks Ended      Year Ended
                                                      January 30,    January 31,    February 1,       June 1,
                                                         1999          1998            1997            1996
                                                       ---------     ----------     ----------      ---------- 
<S>                                                  <C>            <C>            <C>            <C>
Cash flows from operating activities:
  Net loss                                           ($5,680,000)   ($9,241,000)   ($5,378,000)   ($3,899,000)
Adjustments to reconcile net loss to net cash
   provided by (used in) operating activities:
  Depreciation and amortization                        1,538,000      2,319,000      1,361,000      1,356,000
  Non-cash beneficial conversion feature
     amortization                                      3,850,000
  Amortization of discount on senior
     subordinated notes                                   44,000         85,000
  Loss on store closings                                  39,000      1,580,000
  Extraordinary gain                                  (1,211,000)
    Change in assets and liabilities affecting
       operations                                      1,760,000     (1,316,000)      (957,000)       506,000
                                                     -----------    -----------    -----------    -----------
      Net cash provided by (used in)
         operating activities                            340,000     (6,573,000)    (4,974,000)    (2,037,000)
                                                     -----------    -----------    -----------    -----------
Cash flows from investing activities:
  Additions to property, plant and equipment          (1,296,000)    (2,063,000)    (3,607,000)    (4,165,000)

  Proceeds from sale of telemarketing center                                           298,000
                                                     -----------    -----------    -----------    -----------
      Net cash used in investing activities           (1,296,000)    (2,063,000)    (3,309,000)    (4,165,000)
                                                     -----------    -----------    -----------    -----------

Cash flows from financing activities:
  Net proceeds from (payments on) revolving
     line of credit                                   (2,014,000)       181,000      1,833,000
  Proceeds from (payments on) note payable              (250,000)       357,000      2,643,000
  Proceeds from sale of convertible subordinated
     debentures                                                                      3,000,000
  Proceeds from private placement of common
     stock                                                            3,705,000
  Proceeds from common stock issued upon exercise
     of stock options                                                 1,320,000        648,000        201,000
  Proceeds from common stock issued pursuant to a
     rights offering                                                                                4,906,000
  Proceeds from sale of senior subordinated notes,
     net                                               3,606,000      3,000,000
                                                     -----------    -----------    -----------    -----------
      Net cash provided by financing activities        1,342,000      8,563,000      8,124,000      5,107,000
                                                     -----------    -----------    -----------    -----------

Net increase (decrease) in cash                          386,000        (73,000)      (159,000)    (1,095,000)
Cash at beginning of period                              240,000        313,000        472,000      1,567,000
                                                     -----------    -----------    -----------    -----------

Cash at end of period                                $   626,000    $   240,000    $   313,000    $   472,000
                                                     ===========    ===========    ===========    ===========


             See accompanying notes to financial statements.
</TABLE>

                                      F-5
<PAGE>


                         THE RIGHT START, INC.

                     NOTES TO FINANCIAL STATEMENTS



NOTE 1 - THE COMPANY AND ITS SIGNIFICANT ACCOUNTING POLICIES:

The Company

The Right Start, Inc. (the Company) is a specialty merchant of infants'
and children's products throughout the United States.  In 1991, the
Company completed the sale of 2,300,000 shares of its common stock in
an initial public offering.  Prior to that, it was a wholly owned
subsidiary of American Recreation Centers, Inc. (ARC).  ARC maintained
majority ownership of the Company through July 1995.  In August 1995,
an investment group led by Kayne, Anderson Investment Management, Inc.
(KAIM) acquired the 3,937,000 shares of common stock owned by ARC.

Fiscal Year

The Company has a fiscal year consisting of fifty-two or fifty-three
weeks ending on the Saturday closest to the last day in January.
Effective January 1997, the Company changed its fiscal year which had
been the fifty-two or fifty-three weeks ending on the Saturday closest
to the last day in May.  The change in year end resulted in a
thirty-three week transition period from June 2, 1996 to February 1,
1997 ("the Transition Period").  The fiscal years ended January 30,
1999 ("Fiscal 1998"), January 31, 1998 ("Fiscal 1997"), and June 1,
1996 ("Fiscal 1996") were fifty-two week periods.  See Note 15.

Revenue Recognition

Retail sales are recorded at time of sale or when goods are delivered.
Catalog sales are recorded at the time of shipment.  The Company
provides for estimated returns at the time of the sale.

Merchandise Inventories

Merchandise inventories consist of products purchased for resale and
are stated at the lower of cost or market value.  Cost is determined on
a first-in, first-out basis.

Prepaid Catalog Expenses

Prepaid catalog expenses consist of the costs to produce, print and
distribute catalogs.  These costs are amortized over the expected sales
life of each catalog which does not exceed four months.  Catalog
production expenses of $1,363,000, $2,753,000, $1,844,000 and
$6,061,000 were recorded in Fiscal 1998, Fiscal 1997, the Transition
Period and Fiscal 1996, respectively.

Property, Plant and Equipment

Property, plant and equipment are stated at cost less accumulated
depreciation.  Depreciation is provided using the straight-line method
based upon the estimated useful lives of the assets, generally three to
ten years.  Amortization of leasehold improvements is based upon the
term of the lease or the estimated useful life of the leasehold
improvements, whichever is shorter.




                                      F-6
<PAGE>

NOTE1:  (Continued)

Long-lived Assets

The Company periodically evaluates whether events and circumstances
have occurred that indicate the remaining estimated useful life of
long-lived assets may warrant revision or that the remaining balance
may not be recoverable.  When factors indicate that the asset should be
evaluated for possible impairment, the Company uses an estimate of the
stores' undiscounted net cash flows over the remaining life of the
asset in measuring whether the asset is recoverable.  Based upon the
anticipated future income and cash flow from operations, there has been
no impairment.

Store Opening Costs

Effective October 1, 1997, the Company changed the way costs incurred
in opening stores are recognized.  Previously, these costs had been
deferred and amortized over 12 months commencing with the store
opening. After the effective date, any pre-opening costs incurred for
new stores were charged to expense as incurred.  The impact of this
change was not significant to the Company's results of operations or
financial position.

Deferred Rent

The Company recognizes rent expense on the straight-line basis over the
life of the underlying lease.  The benefit from tenant allowances and
landlord concessions are recorded as deferred rent and recognized over
the lease term.

Income Taxes

The Company accounts for income taxes using an asset and liability
approach under which deferred tax liabilities and assets are recognized
for the expected future tax consequences of temporary differences
between the carrying amounts and the tax bases of assets and
liabilities.  A valuation allowance is established against deferred tax
assets when it is more likely than not that all, or some portion, of
such deferred tax assets will not be realized.

During the periods that the Company was majority owned by ARC, the
Company provided for income taxes as a separate taxpayer.  State income
taxes were settled pursuant to an informal tax sharing agreement and
the Company filed a separate federal income tax return.

Per Share Data

On December 15, 1998, the Company's shareholders approved a one-for-two
reverse split of the Company's common stock, which had previously been
approved by the Company's Board of Directors.  The reverse split was
effective December 15, 1998.  All references in the financial
statements to shares and related prices, weighted average number of
shares, per share amounts and stock plan data have been adjusted to
reflect the reverse split.

Basic per share data is computed by dividing net loss applicable to
common shareholders by the weighted average number of common shares
outstanding.  Diluted per share data is computed by dividing income
available to common shareholders plus income associated with dilutive
securities by the weighted average number of shares outstanding plus
any potential dilution that could occur if securities or other
contracts to issue common stock were exercised or converted into common
stock in each year.



                                      F-7
<PAGE>

NOTE1:  (Continued)
<TABLE>
                                           Year Ended        Thirty-three
                                     ------------------------ Weeks Ended  Year Ended
                                     January 30,  January 31,  February 1,   June 1,
                                        1999          1998        1997        1996
                                     ---------     ----------  ----------  ---------- 
<S>                                  <C>          <C>          <C>          <C>
Loss before extraordinary item       $6,891,000   $9,241,000   $5,378,000   $3,899,000
Plus:  Preferred stock accretion         19,000
                                     ----------   ----------   ----------   ----------

Basic and diluted loss before
  extraordinary item applicable to
  common shareholders                $6,910,000   $9,241,000   $5,378,000   $3,899,000
                                     ==========   ==========   ==========   ==========
</TABLE>


Securities that could potentially dilute basic EPS in the future were
not included in the computation of diluted EPS, because to do so would
have been antidilutive for the periods presented.  Such securities
include options outstanding to purchase 890,519, 326,005, 489,960, and
523,701 shares of common stock at January 30, 1999, January 31, 1998,
February 1, 1997 and June 1, 1996, respectively, Series B preferred
stock convertible into 1,000,000 shares of common stock and Series C
preferred stock convertible into 1,925,000 shares of common stock at
January 30, 1999.

Stock-Based Compensation

Compensation cost attributable to stock option plans is recognized
based on the difference, if any, between the closing market price of
the stock on the date of grant over the exercise price of the option.
The Company has not issued any stock options with an exercise price
less than the closing market price of the stock on the date of grant.

Reclassifications

Certain reclassifications have been made to conform prior period
amounts to current year presentation.

Use of Estimates

The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates
and assumptions that affect the reported amounts of assets and
liabilities and disclosure of contingent assets and liabilities at the
date of the financial statements and the reported amounts of revenues
and expenses during the reporting period.  Actual results could differ
from those estimates.

Comprehensive Income

In June 1997, the Financial Accounting Standards Board issued Statement
of Financial Accounting Standards No. 130, "Reporting Comprehensive
Income" ("SFAS 130").  This statement divides comprehensive income into
net income and other comprehensive income.  SFAS 130 was effective for
the Company during Fiscal 1998.  The Company has no items of other
comprehensive income in any period presented and, consequently, is not
required to report comprehensive income.





                                      F-8
<PAGE>

NOTE 2 - PROPERTY, PLANT AND EQUIPMENT, NET:

                                               January 30,     January 31,
                                                  1999            1998
                                              ------------    ------------
 
Property, plant and equipment, at cost:
      Machinery, furniture and equipment      $  4,015,000    $  3,669,000
      Leaseholds and leasehold improvements      7,511,000       6,683,000
      Computer software                            840,000         821,000
                                              ------------    ------------

                                                12,366,000      11,173,000

Accumulated depreciation and amortization       (4,482,000)     (3,058,000)
                                              ------------    ------------

                                              $  7,884,000    $  8,115,000
                                              ============    ============


Depreciation and amortization expense for property, plant and equipment
amounted to $1,488,000; $1,608,000; $833,000 and $938,000 for Fiscal
1998, Fiscal 1997, the Transition Period and Fiscal 1996, respectively.


NOTE 3 - CREDIT AGREEMENTS:

In November 1996, the Company entered into an agreement with a
financial institution for a $13 million credit facility (the "Credit
Facility").  The $13 million facility consists of a $3 million capital
expenditure facility (the "Capex Line") and a $10 million revolving
credit line for working capital (the "Revolver").  Availability under
the Revolver is subject to a defined borrowing base.  As of January 30,
1999, no borrowings were outstanding and $3,054,000 was available under
the Revolver.  As of January 30, 1999, $2,750,000 was outstanding on
the Capex Line.  The Credit Facility, as amended, requires the Company
at all times to maintain net worth (defined to include equity and
subordinated debt) of at least $8 million and provides that cash
dividends may be paid only if written consent of the lender is
obtained.  The Credit Facility also limits the Company's earnings
before interest, taxes, depreciation and amortization (EBITDA) to the
following loss amounts:  $900,000 for the twelve months ended January
31, 1999 and $500,000 for the twelve months ending April 30, 1999.
Minimum EBITDA of zero is required for the twelve months ending July
31, 1999 and $400,000 for the twelve months ending October 31, 1999. In
addition, capital expenditures are limited to $1,750,000 in fiscal year
1999.  Interest accrues on the revolving line of credit at prime plus
1% and at prime plus 1 1/2% on the capital expenditure facility.  At
January 30, 1999, the bank's prime rate of interest was 7.75%.  The
Company's weighted average interest rate on short-term borrowings was
9.43% and 9.48% for Fiscal 1998 and Fiscal 1997, respectively.

The Credit Facility is for a period of three years and is secured by
substantially all the Company's assets. The Company plans to replace the Credit
Facility by November 1999, and believes that it could extend the Credit Facility
to May 2000.




                                      F-9
<PAGE>

NOTE 3:  (Continued)

Effective May 6, 1997, the Company sold subordinated notes in the
aggregate principal amount of $3,000,000 and warrants to purchase
common stock, certain of the purchasers of which were affiliates of the
Company.  The subordinated notes bore interest at 11.5% and were due in
full on May 6, 2000.  Warrants to purchase an aggregate of 237,500
shares of common stock at $6.00 per share were issued in connection
with the subordinated notes.  Proceeds from the sale of the
subordinated notes and warrants were allocated to the debt security and
the warrants based on the fair value of the securities at the date of
issuance.  The value assigned to the warrants was $351,000.  The
resulting debt discount was amortized over the term of the notes.  In
December 1998, the holders of the notes exchanged the notes and
warrants in connection with a capital restructuring.  See Note 12.

The Company issued and sold subordinated convertible debentures in the
aggregate principal amount of
$3 million effective October 11, 1996.  The terms of such debentures,
as amended, permitted the holders to convert the principal amount into
375,000 shares of the Company's common stock at $8.00 per share at any
time prior to May 31, 2002, the due date of the debentures.  The
debentures bore interest at a rate of 8% per annum.  The holders of the
debentures exchanged the debentures in conjunction with a capital
restructuring in December 1998.  See Note 12.


NOTE 4 - MANDATORILY REDEEMABLE PREFERRED STOCK:

In connection with the Company's recapitalization (see Note 12), the
Company issued 30,000 shares of mandatorily redeemable preferred stock
Series A.  The stock has a par value of $.01 per share and a
liquidation preference of $100 per share; it is mandatorily redeemable
at the option of the holders on May 31, 2002 at a redemption price of
$100 per share or $3,000,000.  The Series A preferred stock shall also
be redeemed by the Company upon a change of control or upon the
issuance of equity securities by the Company for proceeds in excess of
$15,000,000, both as defined in the Certificate of Determination for
the Series A preferred stock.

The difference in the fair value of the mandatorily redeemable Series A
preferred stock at the date of issuance and the redemption amount is
being accreted, using the interest method, over the period from the
issuance date to the required redemption date as a charge to additional
paid-in capital.

There shall be no dividends on the Series A preferred stock unless the
Company is unable to redeem the stock at the required redemption date,
at which point dividends shall cumulate and accrue on a daily basis,
without interest, at the rate of $15.00 per share per annum, payable
quarterly.


NOTE 5 - SHAREHOLDERS' EQUITY:

Pursuant to shareholder approval in December 1998, the Company
authorized for issuance 250,000 shares of preferred stock, of which
30,000 were designated Series A (see Note 4), 30,000 were designated
for Series B and 38,500 were designated for Series C.  In connection
with the Company's recapitalization (see Note 12), the Company issued
the Series A, Series B and Series C shares (collectively, the
"Preferred Shares").

The Preferred Shares are non-voting.  However, holders of at least a
majority of the Preferred Shares acting as a class, must consent to
certain corporate actions, including the sale of the Company, as
defined in the respective Certificates of Determination.



                                      F-10
<PAGE>

NOTE 5:  (Continued)

Both Series B and Series C preferred stock have a par value of $.01 per
share and a liquidation preference of $100 per share.  The shares shall
be convertible in whole or in part at any time at the option of the
holders into shares of the Company's common stock.  The conversion
rates are $3.00 per common share and $2.00 per common share for the
Series B preferred stock and the Series C preferred stock,
respectively, subject to anti-dilution provisions set forth in the
Certificates of Determination for the Series B and the Series C
preferred stock.


NOTE 6 - INCOME TAXES:

The provision (benefit) for income taxes is comprised of the following:
<TABLE>

                                          Year Ended         Thirty-three
                                    ------------------------ Weeks Ended  Year Ended
                                    January 30,  January 31,  February 1,    June 1,
                                       1999        1998          1997        1996
                                      -------     -------       --------   --------- 
<S>                                  <C>          <C>           <C>        <C>    
Current provision:  
  Federal                                                                    $1,000
  State                              $22,000      $27,000

Deferred provision (benefit):  
  Federal                                                                   (928,000)
  State
  Adjustment to valuation allowance                             $207,000
                                      -------     -------       --------   --------- 

                                      $22,000     $27,000       $207,000   ($927,000)
                                      =======     =======       ========   ========= 

</TABLE>

The Company's effective income tax rate differed from the federal
statutory rate as follows:
<TABLE>

                                          Year Ended         Thirty-three
                                    ------------------------ Weeks Ended  Year Ended
                                    January 30,  January 31,  February 1,    June 1,
                                       1999        1998          1997        1996
                                      -------     -------       --------   --------- 
<S>                                     <C>         <C>            <C>        <C>
Federal statutory rate                  34%         34%            34%        34%
State income taxes, net of federal
  benefit                                            3              1          3
Stock options                                                       4
Valuation allowance                    (11)        (39)           (45)       (19)
Debt discount amortization             (23)
Other                                                2              2          1
                                      -------     -------       --------   --------- 

Effective tax rate                       0%          0%            (4)%       19%
                                      =======     =======       ========   ========= 
</TABLE>




                                      F-11
<PAGE>

NOTE 6:  (Continued)

Deferred tax liabilities (assets) are comprised of the following:

                               January 30,January 31,
                                  1999      1998

Depreciation and amortization      $    87,000    $   200,000
Pre-opening costs                       21,000
Other                                   27,000         64,000
                                   -----------    ----------- 

  Deferred tax liabilities             114,000        285,000
                                   -----------    ----------- 

Net operating loss carryforwards    (7,672,000)    (6,799,000)
Deferred rent                         (604,000)      (839,000)
Writedown of fixed assets             (633,000)
Other reserves                        (868,000)      (396,000)
Other tax carryforwards                (69,000)       (68,000)
Sales returns                          (29,000)       (29,000)
                                   -----------    ----------- 

  Deferred tax assets               (9,242,000)    (8,764,000)
                                   -----------    ----------- 

Valuation allowance                  7,728,000      7,079,000
                                   -----------    ----------- 

  Net deferred tax asset           ($1,400,000)   ($1,400,000)
                                   ===========    =========== 


In evaluating the realizability of the deferred tax asset, management
considered the Company's projections and available tax planning
strategies.  Management expects that the Company will generate
sufficient taxable income in future years to utilize the net deferred
tax asset.  In addition, the Company could implement certain tax
planning strategies including the sale of the Company's catalog
operations or its catalog operation's mailing lists in order to
generate income to enable the Company to realize its NOL
carryforwards.

The Company has federal and state net operating loss carryforwards at
January 30, 1999 of $20,492,000 and $8,033,000, respectively.  These
carryforwards will expire in fiscal years ending 2002 through 2019.


NOTE 7 - SALE OF TELEMARKETING CENTER:

In July 1996, the Company sold its phone center operations to a
telemarketing services provider for approximately $500,000, $250,000 of
which was in cash and the remainder of which was in a two-year note
secured by the assets of the phone center.  There was no gain or loss
on the sale.





                                      F-12
<PAGE>

NOTE 8 - EMPLOYEE BENEFITS AND STOCK OPTIONS:

On March 15, 1991, two now former executives were granted options to
acquire up to 450,000 shares of the Company's common stock under a
non-qualified stock option plan.  The options were granted at fair
market value of $6.66 per share.  One hundred fifty thousand options
were exercisable at the date of grant. These options expire June 1,
2001.  In conjunction with the August 1995 renegotiation of the
employment contracts with these two executives, certain option terms
were amended.  Each executive's holdings became 194,000 options
exercisable at $6.00 per share, the fair market value at the time of
reissuance.  At January 30, 1999, 40,500 shares were outstanding under
this plan.

One of the executives covered by these option agreements was the
Company's chief executive officer who resigned in March 1996.  The
other executive covered by these option agreements was the Company's
president who resigned in October 1996.  The employment contracts for
these individuals called for severance payments in aggregate of
approximately $930,000.  A significant portion of each individual's
severance represented the cash surrender value of a life insurance
policy and the remainder was paid out through December 1997.

The Company adopted the 1991 Employee Stock Option Plan, covering an
aggregate of 725,000 shares of the Company's common stock, in October
1991.  Options outstanding under this plan have terms ranging from
three to ten years (depending on the terms of the individual grant).
In May 1998, certain option holders were given the right to cancel
their existing options (many of which were vested) (the "Existing
Options") and have new options issued to them at the fair market value
on the date of grant of $3.50 per share (the "New Options").  The
Existing Options vested 33% per annum.  The New Options vest 20% in the
first year and 40% per annum thereafter.  In December 1998, the Company
granted 275,000 options which vest immediately upon the attainment of a
closing stock price, as defined in the grant agreements, of $6.50 for
thirty consecutive trading days.  Other options granted under this
plan, representing 47,320 of the 696,160 outstanding options, vest
fully one year after grant date.  At January 30, 1999, there were no
Existing Options outstanding.  Options for 11,991 shares were
exercisable at January 30, 1999.

In October 1995, the Company adopted the 1995 Non-Employee Directors
Option Plan.  This Plan provides for the annual issuance, to each
non-employee director, of options to purchase 1,500 shares of common
stock.  In addition, each director is entitled to make an election to
receive, in lieu of directors' fees of $12,000 per year, additional
options to purchase common stock.  The amount of additional options is
determined based on an independent valuation such that the fair value
of the options issued is equivalent to the fees that the director would
be otherwise entitled to receive on an annual basis.  Options issued
under this plan vest on the anniversary date of their grant and upon
termination of Board membership.  These options expire three to five
years from the date of grant.  Options to purchase 153,859 shares of
common stock were issued under this plan at exercise prices ranging
from $2.50 to $10.26 per share, such exercise price being equal to the
closing price of the Company's common stock on the date of grant.  No
compensation cost was recognized in income in connection with options
granted under the Non-Employee Directors Option Plan.  At January 30,
1999, 95,515 of the options issued under this plan were exercisable.

In 1993, the Company adopted an employee stock ownership plan (ESOP)
and employee stock purchase plan (ESPP) for the benefit of its
employees.  The ESOP is funded exclusively by discretionary
contributions determined by the Board of Directors.  The Board of
Directors authorized contributions to the ESOP of $70,000 in Fiscal
1996. The Company matches employees' contributions to the ESPP at a
rate of 50%.  The Company's contributions to the ESPP amounted to
$14,000, $24,000, $21,000, $28,000 in Fiscal 1998, Fiscal 1997, the
Transition Period and Fiscal 1996, respectively.




                                      F-13
<PAGE>

NOTE 8:  (Continued)

The following table summarizes option activity through January 30, 1999:
<TABLE>

                                                 Weighted
                                   Number         Average
                                 of Options    Exercise Price
                                 ----------    --------------

<S>                                <C>        <C>      
Outstanding at May 31, 1995        521,000    $    6.98
Granted                            153,451         8.54
Canceled                          (120,500)        6.20
Exercised                          (30,250)        6.38
                                 ----------                              
Outstanding at June 1, 1996        523,701         6.80
Granted                             81,760        10.54
Canceled                            (8,334)        6.84
Exercised                         (107,167)        6.04
                                 ----------                              
Outstanding at February 1, 1997    489,960         7.40
Granted                             98,295         5.00
Canceled                           (42,250)        8.08
Exercised                         (220,000)        6.00
                                 ----------                              
Outstanding at January 31, 1998    326,005         7.62
Granted                            785,014         3.03
Canceled                          (220,500)        7.13
                                 ----------                              
Outstanding at January 30, 1999    890,519         3.72
                                 ==========
</TABLE>


The Company has adopted Financial Accounting Standards No. 123,
"Accounting for Stock-Based Compensation" ("FAS 123").  In accordance
with the provisions of FAS 123, the Company applies APB Opinion No. 25,
"Accounting for Stock Issued to Employees," and related interpretations
in accounting for its plans and does not recognize compensation expense
for its stock-based compensation plans based on the fair market value
method prescribed by FAS 123.  If the Company had elected to recognize
compensation expense based upon the fair value at the grant date for
awards under these plans consistent with the methodology prescribed by
FAS 123, the Company's net loss and loss per share would be increased
to the pro forma amounts indicated below:
<TABLE>

                                       Year Ended         Thirty-three
                               -------------------------- Weeks Ended     Year Ended
                               January 30,     January 31,  February 1,     June 1,
                                   1999           1998         1997          1996
                                -----------    -----------  -----------   ----------- 
      <S>                       <C>            <C>          <C>           <C> 
      Net loss:
        As reported             ($5,680,000)   ($9,241,000) ($5,378,000)  ($3,899,000)

        Pro forma                (6,258,000)    (9,640,000)  (5,839,000)   (4,068,000)
      Basic and diluted loss per share:
        As reported                  ($1.13)        ($2.01)      ($1.34)       ($1.19)
        Pro forma                     (1.24)         (2.10)       (1.46)        (1.25)

</TABLE>



                                      F-14
<PAGE>

NOTE 8:  (Continued)

These pro forma amounts may not be representative of future disclosures
since the estimated fair value of stock options is amortized to expense
over the vesting period, and additional options may be granted in
future years.  The fair value for these options was estimated at the
date of grant using the Black-Scholes options-pricing model with the
following weighted-average assumptions for Fiscal 1998, Fiscal 1997,
the Transition Period and Fiscal 1996, respectively:  dividend yields
of zero percent; expected volatility of 76.91, 79.34, 73.25 and 70.97
percent; risk-free interest rates of 5.17, 6.00, 6.36 and 6.10 percent;
and expected life of four years for all periods.  The weighted average
fair value of options granted during Fiscal 1998, Fiscal 1997, the
Transition Period and Fiscal 1996 for which the exercise price equals
the market price on the grant date was $1.07, $1.55, $3.10 and $4.78,
respectively.

The Black-Scholes option valuation model was developed for use in
estimating the fair value of traded options which have no vesting
restrictions and are fully transferable.  In addition, option valuation
models require the input of highly subjective assumptions including the
expected stock price volatility.  Because the Company's employee stock
options have characteristics significantly different from those of
traded options, and because changes in the subjective input assumptions
can materially affect the fair value estimate, in management's opinion,
the existing models do not necessarily provide a reliable single
measure of the fair value of employee stock options.

The following table summarizes information concerning outstanding and
exercisable stock options at January 30, 1999:
<TABLE>

<S>                           <C>            <C>            <C>            <C>       
Range of exercise prices      $2.50 - $3.75  $3.76 - $5.50  $5.51 - $8.25  $8.26 - $10.26
Number of outstanding options       742,513         44,296         40,500          63,210
Weighted average remaining
 contractual life                 8.9 years      3.3 years      6.3 years       2.0 years
Weighted average exercise price       $3.05          $5.00          $6.00           $9.41
Number of options exercisable             -         44,294         40,500          63,212
Weighted average exercise price of
 options exercisable                      -          $5.00          $6.00           $9.40
</TABLE>


NOTE 9 - RELATED PARTY TRANSACTIONS:

KAIM provides certain management services to the Company and charges
the Company for such services.  Management fees of $100,000, $100,000,
$66,667 and $83,333 were paid to KAIM in Fiscal 1998, Fiscal 1997, the
Transition Period and Fiscal 1996, respectively.

The Company provided telemarketing services through July 1996, to K.A.
Industries, a related party to KAIM.  Revenues generated from this
service amounted to $40,000 for the Transition Period and $365,000 for
Fiscal 1996.  Management believes that the terms of this agreement were
no less favorable than those that would have been negotiated with an
unrelated third party.




                                      F-15
<PAGE>

NOTE 10 - COMMITMENTS AND CONTINGENCIES

The Company leases real property and equipment under non-cancelable
agreements expiring from 1999 through 2007.  Certain retail store lease
agreements provide for contingent rental payments if the store's net
sales exceed stated levels ("percentage rents").  Certain other of the
leases contain escalation clauses which provide for increases in base
rental for increases in future operating cost and renewal options at
fair market rental rates.  The Company's minimum rental commitments are
as follows:

                Fiscal Year

                   1999                $3,461,000
                   2000                 3,506,000
                   2001                 3,460,000
                   2002                 3,283,000
                   2003                 2,922,000
                Thereafter              5,073,000
                                      -----------
                                      $21,705,000
                                      ===========



Net rental expense under operating leases was $3,233,000, $3,802,000,
$1,929,000 and $1,959,000 for Fiscal 1998, Fiscal 1997, the Transition
Period and Fiscal 1996, respectively.  No percentage rents were
incurred in Fiscal 1998 and Fiscal 1997; percentage rents incurred in
the Transition Period and Fiscal 1996 amounted to $54,000 and $82,000,
respectively.  The Company recognizes percentage rent expense when it
is probable that it will be incurred.

The Company is not a party to any material legal actions.


NOTE 11 - STORE CLOSINGS:

On December 16, 1997, the Board of Directors of the Company approved
management's plan to close seven poor-performing retail stores.  The
Company wrote off $1.3 million of the net carrying value of capitalized
leasehold improvements and fixed assets related to these stores, which
is included in other expenses in the statement of operations.  The
revenues from the stores which closed were $1,904,000, $4,663,000,
$3,003,000 and $2,802,000 for Fiscal 1998, Fiscal 1997, the Transition
Period and Fiscal 1996, respectively.  Operating losses from these
stores were $17,000, $435,000, $215,000 and $48,000 for Fiscal 1998,
Fiscal 1997, the Transition Period and Fiscal 1996, respectively.  All
but one of these stores were closed in Fiscal 1998.  The remaining
store is currently being closed.

On January 28, 1997, the Board of Directors of the Company approved
management's plan to close two poor-performing retail stores.  The
Company wrote off $425,000 of the net carrying value of capitalized
leasehold improvements and fixed assets related to these stores, which
is included in other expenses in the statement of operations.  The
revenues from these stores were $99,000, $802,000, $616,000 and
$1,170,000 for Fiscal 1998, Fiscal 1997, the Transition Period and
Fiscal 1996, respectively.  Operating losses from these stores were
$42,000, $167,000, $225,000 and $155,000 for Fiscal 1998, Fiscal 1997,
the Transition Period and Fiscal 1996, respectively.  These stores were
closed in Fiscal 1998.





                                      F-16
<PAGE>

NOTE 12 - RECAPITALIZATION AND EXTRAORDINARY GAIN:

In order to enhance the Company's liquidity and improve its capital
structure, effective April 13, 1998 the Company completed a private
placement of non-interest bearing senior subordinated notes in an
aggregate principal amount of $3,850,000, together with detachable
warrants to purchase an aggregate of 1,925,000 shares of common stock
exercisable at $2.00 per share (the "New Securities").  The New
Securities were sold for an aggregate purchase price of $3,850,000 and
were purchased principally by affiliates of the Company.

In connection with the sale of the New Securities, the Company entered
into an agreement (the "Agreement") with all of the holders of the
Company's existing subordinated debt and warrant securities
representing an aggregate principal amount of $6,000,000.  Pursuant to
the Agreement, each holder (of new and old securities) agreed to
exchange all of its subordinated debt securities together with any
warrants issued in connection therewith, for newly issued preferred
stock.  The issuance of the shares of preferred stock was subject to
the approval of the Company's shareholders, which approval was received
on December 15, 1998.

Ten shares of newly issued preferred stock were issued for each $1,000
principal amount of subordinated debt securities exchanged.  The total
number of shares issued were 30,000, 30,000 and 38,500 for Series A, B
and C Preferred Stock, respectively.

Holders of $3,000,000 principal amount of existing subordinated debt
securities elected to receive Series A Preferred Stock which has no
fixed dividend rights, is not convertible into common stock, is
mandatorily redeemable by the Company in May 2002 and does not accrue
dividends unless the Company is unable to redeem the Series A Preferred
Stock at the required redemption date, at which point dividends would
begin to accumulate and accrue at a rate of $15 per share per annum.

Holders of $3,000,000 principal amount of existing subordinated debt
securities elected to receive Series B convertible preferred stock
which has no fixed dividend rights and is convertible into common stock
at a price per share of $3.00.

Holders of the $3,850,000 principal amount of New Securities elected to
receive Series C convertible preferred stock which has no fixed
dividend rights and is convertible into common stock at a price per
share of $2.00.

As the $3.85 million of New Securities were issued in contemplation of
the exchange into convertible preferred stock, the accounting for the
New Securities is analogous to convertible debt.  The New Securities
were to be exchanged for Series C preferred stock which were
convertible into common stock at a price per share of $2.00.  As of the
date of issue of the New Securities, the stock was trading at $4.00 a
share.  Since the conversion feature was in the money at the date of
issue of the debt, the portion of the debt proceeds equal to the
beneficial conversion feature of $3.85 million was allocated to
additional paid-in capital.  The resulting debt discount of $3,850,000
was amortized to interest expense over the period from the April
issuance date to the date the New Securities were first convertible.
The date the New Securities were first convertible was the exchange
date when the New Securities were exchanged for convertible preferred
stock.  No value was assigned to the warrants because the requirement
to exchange the warrants, together with the debt, for preferred stock
resulted in an assessment that the warrants has no independent value
apart from the exchange transaction.



                                      F-17
<PAGE>

NOTE 12:  (Continued)

The exchanges of the subordinated debt and warrant securities for the
preferred stock were recorded at the date of issuance of the preferred
stock.  The fair value of each preferred stock series was determined as
of the issuance date of the stock.  The difference between the fair
value of the Series A preferred stock granted of $1,769,000 and the
carrying amount of the related subordinated debt security's balance
exchanged of $3,000,000 was recognized as a gain on the extinguishment
of debt, net of transaction expenses, in the amount of $1,231,000.  The
difference between the fair value of the Series B preferred stock
series granted of $2,812,000 and the carrying amount of the related
subordinated debt security's balance plus accrued interest exchanged of
$2,828,000 was recognized as a gain on the extinguishment of debt, net
of transaction expenses, in the amount of $16,000 with $8,000 of the
gain on the exchange of notes held by principal shareholders recorded
as a credit to additional paid-in capital.  There was no gain or loss
recognized on the conversion of the New Securities.

In connection with the above restructuring, effective April 13, 1998,
the holders of the Company's $3.0 million subordinated notes and $3.0
million subordinated convertible debentures agreed to waive their right
to receive any and all interest payments accrued and owing on or after
February 28, 1998.  This modification of terms was accounted for
prospectively, from the effective date, under Statement of Financial
Accounting Standards No. 15, "Accounting of Debtors and Creditors for
Troubled Debt Restructurings," as follows.

The carrying amount of the subordinated notes as of April 13, 1998 was
not changed as the carrying amount of the debt did not exceed the total
future cash payments of $3.0 million specified by the new terms.
Interest expense was computed using the interest method to apply a
constant effective interest rate to the payable balance between the
modification date of April 13, 1998, and the original maturity date of
the payable in May 2000.

The total future cash payments specified by the new terms of the
convertible debentures of $3.0 million is less than the carrying amount
of the liability to the debenture holders of $3,027,000, therefore, the
carrying amount was reduced to an amount equal to the total future cash
payments specified by the new terms and the Company recognized a gain
on restructuring of payables equal to the amount of the reduction as of
April 13, 1998.  No interest expense was recognized on the payable for
any period between the modification date of April 13, 1998 and the date
the debentures were exchanged for preferred stock.

Proceeds from the Company's private placement of New Securities in the
amount of $3,850,000 were used to pay off the Company's revolving line
of credit.  Further, the Company's lender amended the existing loan
agreement to provide more favorable terms which are consistent with
management's financial and operating plans.  These plans include the
closure of certain unprofitable mall stores and opening of other store
locations.

As a result of the above, management believes that it has sufficient
liquidity to execute its current plan.  However, the Company's ability
to fund its operations, open new stores and maintain compliance with
its loan agreement is dependent on its ability to generate sufficient
cash flow from operations and obtain additional financing as described
in Note 3.  Historically, the Company has incurred losses and may
continue to incur losses in the near term.  Depending on the success of
its business strategy, the Company may continue to incur losses beyond
such period.  Losses could negatively affect working capital and the
extension of credit by the Company's suppliers and impact the Company's
operations.


                                      F-18
<PAGE>
NOTE 13 - SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:

Changes in assets and liabilities which increased (decreased) cash are
as follows:
<TABLE>

                                              Year Ended              Thirty-three
                                    -------------------------------    Weeks Ended      Year Ended
                                        January 30,    January 31,     February 1,        June 1,
                                            1999           1998            1997            1996
                                         ----------     -----------     ----------       --------
<S>                                     <C>             <C>            <C>            <C>         
Accounts and other receivables          ($  180,000)    $   733,000    ($  529,000)   ($  126,000)
Merchandise inventories                     805,000       1,062,000     (2,400,000)      (122,000)
Other current assets                        319,000         217,000     (1,109,000)       (95,000)
Other noncurrent assets                     (48,000)         (2,000)       113,000        142,000
Accounts payable and accrued expenses     1,040,000      (3,641,000)     1,975,000      1,030,000
Amounts due to ARC                                                                        (71,000)
Deferred income taxes                                                      207,000       (928,000)
Other liabilities                                                                         (97,000)
Deferred rent                              (176,000)        315,000        786,000        773,000
                                         ----------     -----------     ----------       --------

                                         $1,760,000     ($1,316,000)    ($ 957,000)      $506,000
                                         ==========     ===========     ==========       ========
</TABLE>



Cash paid for income taxes was $3,000, $5,000 and $7,000 for Fiscal
1998, Fiscal 1997, and the Transition Period, respectively.  Cash paid
for interest was $483,000, $954,000, $193,000 and $73,000 for Fiscal
1998, Fiscal 1997, the Transition Period and Fiscal 1996,
respectively.  Non-cash investing activity consists of a $250,000 note
received upon the sale of the phone center operations in the Transition
Period.


NOTE 14 - NEW ACCOUNTING PRONOUNCEMENTS:

In April 1998, the American Institute of Certified Public Accountants
issued Statement of Position 98-5 "Reporting on the Costs of Start-up
Activities" (SOP 98-5), which requires that the costs of start-up
activities and organization costs be expensed as incurred.  The impact
of the adoption of SOP 98-5 is not expected to be material to the
Company's financial position or results of operations.  Effective
October 1, 1997 and as disclosed in Note 1, the Company began expensing
all store pre-opening costs as incurred.



                                      F-19
<PAGE>

NOTE 15 - COMPARABLE PRIOR PERIOD DATA (Unaudited):

As described in Note 1, the Company changed its fiscal year end
effective January 1, 1997, resulting in a thirty-three week transition
period ending February 1, 1997.  Comparable results of operations for
the thirty-three weeks ended February 3, 1996 are as follows:

Net sales:
  Catalog                                              $ 16,573,000
  Retail                                                  9,894,000
Other revenues                                              749,000
                                                        ------------
                                                         27,216,000
Costs of goods sold                                      13,864,000
Other expenses, net                                      14,632,000
                                                        ------------
Loss before income taxes                                 (1,280,000)
Income tax benefit                                          523,000
                                                        ------------

Net loss                                               ($   757,000)
                                                       ============

Basic and diluted loss per share                       $      (0.24)
                                                       ============

Weighted average number of common shares outstanding      3,151,267
                                                       ============


NOTE 16 - SEGMENT INFORMATION:

In the Fiscal 1998 fourth quarter, the Company adopted Statement of
Financial Accounting Standards No. 131, "Disclosures about Segments of
an Enterprise and Related Information".  This statement supersedes
Statement of Financial Accounting Standards No. 14, "Financial
Reporting for Segments of a Business Enterprise", replacing the
"industry segment approach with the "management" approach.  The
management approach designates the internal organization that is used
by management for making operating decisions and assessing performance
as the source of the company's reportable segments.   This statement
requires disclosure of certain information by reportable segment,
geographic area and major customer.  The Company is a specialty
merchant of infants' and children's products and operates only in one
reportable segment for purposes of this disclosure.
<PAGE>

<TABLE>


                                                  THE RIGHT START, INC.
                                            SCHEDULE II - VALUATION RESERVES

                                                                         Additional
                                                   Balance at              charged                             Balance at
                                                    beginning              to costs                                end
Classification                                      of period            and expenses        Deductions         of period
- --------------                                      ---------            ------------        ----------         ---------

<S>                                                  <C>                   <C>                <C>              <C>       
Fiscal year ended January 30, 1999

Allowance for deferred tax asset                     $7,079,000              $649,000                          $7,728,000
Inventory reserve                                       121,000               369,000         $422,000             68,000
Allowance for sales returns                              69,000                                                    69,000
                                                     ----------            ----------         --------         ----------

                                                     $7,269,000            $1,018,000         $422,000         $7,865,000
                                                     ==========            ==========         ========         ==========
Fiscal year ended January 31, 1998

Allowance for deferred tax asset                     $3,280,000            $3,799,000                          $7,079,000
Inventory reserve                                        81,000               425,000         $385,000            121,000
Allowance for sales returns                             103,000                                 34,000             69,000
                                                     ----------            ----------         --------         ----------

                                                     $3,464,000            $4,224,000         $419,000         $7,269,000
                                                     ==========            ==========         ========         ==========


Thirty-three weeks ended February 1, 1997

Allowance for deferred tax asset                       $940,000            $2,340,000                          $3,280,000
Inventory reserve                                        86,000               267,000         $272,000             81,000
Allowance for sales returns                             103,000                                                   103,000
                                                     ----------            ----------         --------         ----------

                                                     $1,129,000            $2,607,000         $272,000         $3,464,000
                                                     ==========            ==========         ========         ==========

Fiscal year ended June 1, 1996

Allowance for deferred tax asset                                             $940,000                            $940,000
Inventory reserve                                                             490,000         $404,000             86,000
Allowance for sales returns                            $103,000                                                   103,000
                                                     ----------            ----------         --------         ----------

                                                       $103,000            $1,430,000         $404,000         $1,129,000
                                                     ==========            ==========         ========         ==========
</TABLE>


                       Consent of Independent Accountants


We  hereby  consent  to  the   incorporation  by  reference  in  the  Prospectus
constituting part of the Registration  Statement on Form S-3 (No. 333-08157) and
in the Registration  Statements on Form S-8 (No. 333-21749 and No. 333-21747) of
The Right Start,  Inc. of our report  dated March 6, 1998,  except as to Note 11
which is as of April 13, 1998 appearing on page F-1 of this Form 10-K.



/s/Price Waterhouse LLP
Los Angeles, California
April 29, 1998
<PAGE>


<TABLE> <S> <C>

<ARTICLE>                           5
<MULTIPLIER>                               1,000
       
<S>                                   <C>
<PERIOD-TYPE>                       12-MOS
<FISCAL-YEAR-END>                   JAN-30-1999
<PERIOD-START>                      FEB-01-1998
<PERIOD-END>                        JAN-30-1999
<CASH>                                       626
<SECURITIES>                                   0
<RECEIVABLES>                                585
<ALLOWANCES>                                   0
<INVENTORY>                                5,797
<CURRENT-ASSETS>                           8,300
<PP&E>                                    12,366
<DEPRECIATION>                             4,482
<TOTAL-ASSETS>                            17,671
<CURRENT-LIABILITIES>                      6,572
<BONDS>                                        0
                      1,789
                                6,663
<COMMON>                                  22,337
<OTHER-SE>                                 3,571
<TOTAL-LIABILITY-AND-EQUITY>              17,671
<SALES>                                   36,611
<TOTAL-REVENUES>                          36,611
<CGS>                                     18,576
<TOTAL-COSTS>                             38,990
<OTHER-EXPENSES>                           3,850
<LOSS-PROVISION>                               0
<INTEREST-EXPENSE>                           640
<INCOME-PRETAX>                           (6,869)
<INCOME-TAX>                                  22
<INCOME-CONTINUING>                       (6,891)
<DISCONTINUED>                                 0
<EXTRAORDINARY>                            1,211
<CHANGES>                                      0
<NET-INCOME>                              (5,680)
<EPS-PRIMARY>                                 (1.13)
<EPS-DILUTED>                                 (1.13)
        


</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission