AMERICAN MEDICAL SECURITY GROUP INC
SC 13G/A, 1999-02-16
HOSPITAL & MEDICAL SERVICE PLANS
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                     United States
          Securities and Exchange Commission
                Washington, D.C.  20549
                           
                     Schedule 13G
       Under the Securities Exchange Act of 1934
                   (Amendment No. 3)
                           
                           
         American Medical Security Group, Inc.
        ---------------------------------------
                   (Name of Issuer)
                           
                           
              Common Stock, no par value
        ---------------------------------------
            (Title of Class of Securities)
                           
                           
                       913236105
        ---------------------------------------
                    (CUSIP Number)

                  December 31, 1998
        ----------------------------------------
 (Date of Event Which Requires Filing of this Amendment)
                           
                           
Check the appropriate box to designate the rule
pursuant to which this Schedule is filed:

               [   ] Rule 13d-1(b)
               [   ] Rule 13d-1(c)
               [X] Rule 13d-1(d)

*    The remainder of this cover page shall be filled
  out for a reporting person's initial filing on this
  form with respect to the subject class of securities,
  and for any subsequent amendment containing information
  which would alter the disclosures provided in a prior
  cover page.

   The information required in the remainder of this
   cover page shall not be deemed to be "filed" for the
   purpose of Section 18 of the Securities Exchange Act
   of 1934 ("Act") or otherwise subject to the
   liabilities of that section of the Act but shall be
   subject to all other provisions of the Act.

<PAGE>

                    Schedule 13G
                           
CUSIP No. 913236105

1.   NAME OF REPORTING PERSON.
          Wallace J. Hilliard
     S.S. or IRS IDENTIFICATION NO. OF ABOVE PERSON.
          ###-##-####
2.   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP.

          (a)  [     ]
          (b)  [     ]

3.   SEC USE ONLY.


4.   CITIZENSHIP OR PLACE OF ORGANIZATION.
          USA

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH:

5.   SOLE VOTING POWER.
          765,000
6.   SHARED VOTING POWER.
          169,500
7.   SOLE DISPOSITIVE POWER.
          530,000
8.   SHARED DISPOSITIVE POWER.
          404,500

9.   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON.
          934,500

10.  CHECK IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES.

11.  PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9).
          5.5%

12   TYPE OF REPORTING PERSON.
          IN

<PAGE>

                     Schedule 13G
                           
CUSIP No. 913236105

ITEM 1(a). NAME OF ISSUER
     American Medical Security Group, Inc.

ITEM 1(b). ADDRESS OF ISSUER'S PRINCIPAL EXECUTIVE OFFICES.
     3100 AMS Boulevard
     Green Bay, Wisconsin  54313

ITEM 2(a). NAME OF PERSON FILING
     Wallace J. Hilliard

ITEM 2(b). ADDRESS OF PRINCIPAL BUSINESS OFFICE, OR, IF NONE, RESIDENCE
     P.O. Box 12146
     Green Bay, Wisconsin  54307-2146

ITEM 2(c). CITIZENSHIP
     U.S.A

ITEM 2(d). TITLE OR CLASS OF SECURITIES
     Common Stock, no par value

ITEM 2(e).  CUSIP NUMBER
     913236105

ITEM 3.
     N/A

ITEM 4. OWNERSHIP
     (a)  Amount Beneficially Owned:  934,500
     (b)  Percent of Class:  5.5%
     (c)  Number of Shares as to which such person has:
          (i) sole power to vote or to direct the vote:  765,000
         (ii) shared power to vote or to direct the vote:  169,500
        (iii) sole power to dispose or to direct the disposition of:  530,000
         (iv) shared power to dispose or to direct the disposition of:  404,500

ITEM 5.   OWNERSHIP OF FIVE PERCENT OR LESS OF A CLASS
     If this statement is being filed to report the
fact that as of the date hereof the reporting person
has ceased to be the beneficial owner of more than five
percent of the class of securities, check the following [  ].

<PAGE>

ITEM 6.   OWNERSHIP OF MORE THAN FIVE PERCENT ON BEHALF OF ANOTHER PERSON.
          N/A

ITEM 7.   IDENTIFICATION AND CLASSIFICATION OF THE
          SUBSIDIARY WHICH ACQUIRED THE SECURITY BEING REPORTED
          ON BY THE PARENT HOLDING COMPANY.
          N/A

ITEM 8.   IDENTIFICATION AND CLASSIFICATION OF MEMBERS OF THE GROUP.
          N/A

ITEM 9.   NOTICE OF DISSOLUTION OF GROUP.
          N/A

ITEM 10. CERTIFICATION
          N/A

<PAGE>

     After reasonable inquiry and to the best of my
knowledge and belief, I certify that the information
set forth in this statement is true, complete and
correct.

Dated as of the 12th day of February, 1999.


                              /s/ Wallace J. Hilliard
                              ------------------------
                              (Signature)

                              Wallace J. Hilliard





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