MENLEY & JAMES INC
SC 13D, 2000-02-04
PHARMACEUTICAL PREPARATIONS
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                  SCHEDULE 13D

                    Under the Securities Exchange Act of 1934

                              MENLEY & JAMES, INC.
                          -----------------------------
                                (Name of Issuer)

                                  COMMON STOCK
                    -----------------------------------------
                         (Title of Class of Securities)

                                   586817 10 8
                             -----------------------
                                 (CUSIP Number)

                                JANUARY 27, 2000
       -------------------------------------------------------------------
             (Date of Event Which Requires Filing of this Statement

If the filing person has previously filed a statement on Schedule 13G to report
the acquisition that is the subject of this Schedule 13D, and is filing this
schedule because of -- 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the
following box. [X]

1.    Names of Reporting Persons. Harvey Houtkin
      I.R.S. identification Nos. Of above persons (entities only).
                  N/A

2.    Check the Appropriate Box if a Member of a Group
      (a)_____________
      (b)_____________

3.    SEC Use Only

4.    Source of Funds.  BK

5.    Check if Disclosure of Legal Proceedings is Required Pursuant to items
      2(d) or 2(e).  N/A

6.    Citizenship or Place of Organization. United States

Number of                 5.  Sole Voting Power
Shares Bene-                    127,600
ficially Owned            6.  Shared Voting Power
by Each Report-                 444,861


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ing Person With:          7.  Sole Dispositive Power
                                    127,600
                          8.  Shared Dispositive Power
                                    444,861

9.    Aggregate Amount Beneficially Owned by Each Reporting Person
                               572,461

10.   Check if the Aggregate Amount in Row (11) Excludes Certain Shares [ ]

11.   Percent of Class Represented by Amount in Row (11)
                                8.9%

12.   Type of Reporting Person. IN

Item 1.
                   Common Stock
                   Menley & James, Inc.
                   125 Strafford Avenue
                   Suite 300
                   Wayne, PA 19087

Item 2.

     (a)  Name of Person Filing:
              Harvey Houtkin
     (b)  Residence or business address:
              160 Summit Avenue, Montvale, NJ 07645
     (c)  Present principal occupation or employment and the name, principal
          business and address of any corporation or other organization in
          which  such employment is conducted:
              Chief Executive Officer, All-Tech Direct, Inc., an NASD
              registered broker/dealer located at 160 Summit Avenue,
              Montvale, New Jersey 07645
     (d)  Whether or not, during the last five years, such person has been
          convicted in a criminal proceeding (excluding traffic violations or
          similar misdemeanors) and, if so, give the dates, nature of
          conviction, name and location of court, any penalty imposed, or other
          disposition of the case:
                  None
     (e)  Whether or not, during the last five years, such person was a party
          to a civil proceeding of a judicial or administrative body of
          competent jurisdiction and as a result of such proceeding was or is
          subject to a judgment, decree or final order enjoining future
          violations of, or prohibiting or mandating activities subject to,
          federal or state securities laws or finding any violation with respect
          to such laws; and, if so,


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          identify and describe such proceedings and summarize the terms of
          such judgment, decree or final order:
                  None
    (f)   Citizenship:
                  United States

Item 3.   Source and amount of Funds or Other Consideration.
          The funds will be obtained from a bank loan. A preliminary
          agreement has been reached with Summit Bank.

Item 4.   Purpose of Transaction.
          State the purpose or purposes of the acquisition of securities of the
          issuer. Describe any plans or proposals whicih the reporting persons
          may have which relate to or would result in:
    (a)   The acquisition by any person of additional securities of the issuer,
          or the disposition of securities of the issuer:

          Mr. Houtkin wishes to purchase no less than a majority of the
          shares of the issuer either by purchasing the shares himself or
          through an entity which is controlled by him. Management of the
          issuer is proposing to liquidate the assets of the issuer. Mr.
          Houtkin believes he can enhance the value of the shares and is
          prepared himself, or through an entity controlled by him, to offer
          shareholders a premium over liquidation value for their shares.

    (b)   An extraordinary corporate transaction, such as a merger,
          reorganization or liquidation, involving the issuer or any of its
          subsidiaries:

          It is likely that in enhancing the value of the shares, should Mr.
          Houtkin or an entity controlled by him be successful in purchasing
          at least a majority of the outstanding shares, the issuer will
          combine with another entity with an ongoing business.

    (c)   A sale or transfer of a material amount of assets of the issuer or
          any of its subsidiaries.

          A substantial portion of the issuer's assets, consisting of cash,
          may be utilized to finance the acquisition of control of another
          business entity.

    (d)   Any change in the present board of directors or management of the
          issuer, including any plans or proposals to change the


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          number or term of directors or to fill any existing vacancies on the
          board:

          It is likely that if Mr. Houtkin or an entity controlled by him is
          successful in acquiring at least a majority of the shares of the
          issuer, new directors and officers of the issuer will be elected.

    (e)   Any material change in the present capitalization or dividend
          policy of the issuer:

          While no material change in the present capitalization or dividend
          policy of the issuer is presently contemplated by Mr. Houtkin, such
          may not continue to be the case. For example, additional shares of
          the issuer might be issued in connection with a business acquisition.

    (f)   Any other material change in the issuer's business or corporate
          structure, including but not limited to, if the issuer is a
          registered closed-end investment company, any plans or proposals to
          make any changes in its investment policy for which a vote is
          required by section 13 of the Investment Company Act of 1940:

          The issuer is currently doing no business.  Mr. Houtkin contemplates
          that the issuer will engage in a business combination with another
          entity and thus while its corporate structure may not change,
          although such may not be the case, the issuer will engage in some
          sort of business.

    (g)   Changes in the issuer's charter, bylaws or instruments corresponding
          thereto or other actions which may impede the acquisition of control
          of the issuer by any person:

          No such change is currently contemplated by Mr. Houtkin

    (h)   Causing a class of securities of the issuer to be delisted from a
          national securities exchange or to cease to be authorized to be
          quoted in an inter-dealer quotation system of a registered national
          securities association:

          It is not Mr. Houtkin's intention to cause the stock of the issuer
          to be delisted from the Nasdaq Small Cap market but, as a result of
          his purchase of shares, if enough shareholders tender their shares,
          the stock of the company may be delisted from the Nasdaq Small Cap
          market because of the low

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          number of public shareholders.

    (i)   A class of equity securities of the issuer becoming eligible for
          termination of registration pursuant to Section 12(g)(4) of the Act:

          While pursuant to Section 12(g)(4) of the Act termination of the
          registration under Section 12(g) of the Act of the issuer's common
          shares could be effected if there are fewer than 300 shareholders,
          it is not Mr. Houtkin's current intention to seek such termination
          of registration.

    (j)   Any action similar to any of those enumerated above:

            None.

Item 5.  Interest in Securities of the Issuer.

    (a)     State the aggregate number and percentage of the class of securities
            of the issuer identified pursuant to Item 1 (which may be based on
            the number of securities outstanding as contained in the most
            recently available filing with the Commission by the issuer unless
            the filing person has reason to believe such information is not
            current) beneficially owned (identifying those shares which there is
            a right to acquire) by each person named in Item 2. The above
            mentioned information should also be furnished with respect to
            persons who, together with any of the persons named in Item 2,
            comprise a group within the meaning of Section 13(d)(3) of the Act:

            Amount beneficially owned: 572,461 shares (includes shares owned by
            Mr. Houtkin's wife Sherry Houtkin, as to which Mr. Houtkin disclaims
            beneficial ownership).
            Percent of class 8.9%

    (b)     For each person named in response to paragraph (a), indicate the
            number of shares as to which there is sole power to vote or to
            direct the vote, shared power to vote or to direct the vote, sole
            power to dispose or to direct the disposition, or shared power to
            dispose or to direct the disposition. Provide the applicable
            information required by item 2 with respect to each person with
            whom the the power to vote or to direct the vote or to dispose or
            direct the disposition is shared:

            (a) Sole power to vote or to direct the vote               127,600
            (b) Shared power to vote or to direct the vote             444,861
                    Shared with the co-directors of All-Tech
                    Direct, Inc., Harry Lefkowitz and Mark Shefts      178,351


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                    Shared with Esther Houtkin                           1,500

                    Shared with the co-director of Rushmore
                    Financial Services, Inc., Mark Shefts                   10

                    Owned by Sherry Houtkin                             145,000

            (c) Sole power to dispose or to direct the disposition of   127,600

            (d) Shared power to dispose or to direct the disposition of 444,861
                    Shared with the co-directors of All-Tech
                    Direct, Inc., Harry Lefkowitz and
                    Mark Shefts                                         178,351

                    Shared with Esther Houtkin                            1,500

                    Shared with the co-director of Rushmore
                    Financial Services, Inc., Mark Shefts                    10

                    Owned by Sherry Houtkin                             145,000

        (c)   Describe any transactions in the class of securities reported on
              that were effected during the past sixty days or since the most
              recent filing on Schedule 13D (Section 240.13d-191), whichever is
              less, by the persons named in response to paragraph (a).

             All of the following transactions were effected for All-Tech
             Direct, Inc., a market maker in the issuer's stock.

             12/6/99          Buy          500      $1,046.88
             12/15/99         Buy        1,500       3,140.63
             12/21/99         Buy        1,500       3,140.63
             12/22/99         Sell         100        (218.74)
             12/22/99         Buy          100         218.75
             12/23/99         Buy          600       1,256.25
             12/23/99         Buy          600       1,256.25
             12/23/99         Buy          600       1,256.25
             1/4/00           Buy          200         431.25
             1/4/00           Buy          500       1.062.50
             1/4/00           Buy        1,600       3,412.50
             1/6/00           Buy          500       1,140.63
             1/10/00          Buy          400         900.00
             1/10/00          Buy          100         225.00
             1/10/00          Buy          400         900.00
             1/10/00          Buy          600       1,350.00
             1/12/00          Buy          600       1,200.00
             1/31/00          Buy          200         406.25


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        (d)  If any other person is known to have the right to receive or
             the power to direct the receipt of dividends from, or the
             proceeds from the sale of, such securities, a statement to
             that effect should be included in response to this item and,
             if such interest related to more than five percent of the
             class, such person should be identified. A listing of the
             shareholders of an investment company registered under the
             Investment Company Act of 1940 or the beneficiaries of an
             employee benefit plan, pension fund or endowment fund is not
             required.

             Shares owned by All-Tech Direct, Inc., and the power to direct the
             receipt of dividends from, or the proceeds from the sale of, the
             common stock of the issuer, are shared equally by the co-directors
             of All-Tech, Mark Shefts, Harry Lefkowitz, and Mr. Houtkin.

             Sherry Houtkin, the wife of Harvey Houtkin, owns 145,000 shares of
             the issuer.

             Shares owned by Rushmore Financial Services, Inc., and the power
             to direct the receipt of dividends from, or the proceeds from the
             sale of, the common stock of the issuer, are shared equally by the
             co-directors of Rushmore, Mr. Houtkin and Mark Shefts.

        (e)  Not applicable.

Item 6. Contracts, Arrangement, Understandings or Relationships with Respect to
Securities of the Issuer.

         Describe any contracts, arrangements, understandings or relationships
         (legal or otherwise) among the persons named in Item 2 and between such
         persons and any person with respect to any securities of the issuer,
         including, but not limited to transfer or voting of any of the
         securities, finder's fees, joint ventures, loan or option arrangements,
         put or calls, guarantees of profits, division of profits or loss, or
         the giving or withholding of proxies, naming the persons with whom such
         contracts, arrangements, understandings or relationships have been
         entered into. Include such information for any of the securities that
         are pledged or otherwise subject to a contingency the occurrence of
         which would give another person voting power or investment power over
         such securities except that disclosure of standard default and similar
         provisions contained in loan agreements need not be included.

         None.

Item 7.  Material to be filed as Exhibits.

         None


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SIGNATURE.

         After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.

                                     February 4, 2000
                                ----------------------------
                                            Date

                                     S/Harvey Houtkin
                                ----------------------------
                                       Signature

                                     Harvey Houtkin
                                ----------------------------
                                       Name/Title




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