SEAGRAM CO LTD
8-K, 1998-06-25
BEVERAGES
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<PAGE>   1
                       SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549



                                    FORM 8-K

                                 CURRENT REPORT


                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934



                          Date of Report: June 22, 1998


                            THE SEAGRAM COMPANY LTD.
             (EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)



           Canada                     1-2275                       None
(STATE OR OTHER JURISDICTION       (COMMISSION                (IRS EMPLOYER
      OF INCORPORATION)            FILE NUMBER)            IDENTIFICATION NO.)


               1430 Peel Street, Montreal, Quebec, Canada H3A 1S9
               (ADDRESS OF PRINCIPAL EXECUTIVE OFFICES) (ZIP CODE)



               Registrant's telephone number, including area code:

                                 (514) 849-5271
<PAGE>   2
Item 5. Other Events.

        On June 22, 1998, The Seagram Company Ltd. (the "Corporation"),
        Koninklijke Philips Electronics  N.V. ("Philips") and PolyGram N.V.
        ("PolyGram") announced that they had signed definitive agreements with
        respect to the proposed acquisition of PolyGram by the Corporation,
        through its entertainment subsidiary, Universal Studios, Inc.
        ("Universal), in a transaction valued at $10.4 billion.

        Universal will acquire Philips' 75 percent ownership position in
        PolyGram as part of a tender offer for all issued shares, including
        publicly-held shares, for NLG 115 or approximately US$57 per share in
        cash or, at the shareholders' election, for a mixture of cash and the
        Corporation's common shares, based on an exchange ratio of 1.3772 shares
        of the Corporation for each PolyGram share. These agreements call for
        the Corporation to issue a maximum of approximately 47.9 million common
        shares (12 percent of the outstanding shares after the transaction), or
        approximately $2 billion in value. Philips will tender all its PolyGram
        shares into the Corporation's tender offer, acquire as many of the
        Corporation's shares as may be available to it in the tender offer
        (taking into account the election by the public shareholders), and hold
        its shares of the Corporation for no less than two years.

        On May 21, 1998, the Corporation, Philips and PolyGram announced that
        they had reached an agreement in principle with a price of NLG 117 in
        cash for each PolyGram share or a mixture of cash and shares of the
        Corporation based on an exchange ratio of 1.4012 shares of the
        Corporation for each PolyGram share. The price was reduced to the price
        mentioned above to reflect lower than expected financial results of
        PolyGram during the second quarter of this fiscal year.

        The Corporation's obligation to commence the tender offer is subject to
        customary conditions, including preparation of the offering documents,
        obtaining necessary regulatory approvals, and the absence of defined
        materially adverse changes or events. The tender offer, which is
        expected to commence in the third quarter of this year, will also be
        subject to several customary conditions, including that 95 percent of
        PolyGram's issued share capital be tendered, expiration of all
        applicable waiting periods under the Hart-Scott-Rodino Antitrust
        Improvements Act of 1976, approval by the Commission of the European
        Communities, and absence of defined materially adverse changes or
        events.

        A copy of the definitive agreements are attached hereto as Exhibits 2.1,
        2.2, 2.3 and 10.1 and are incorporated herein by reference.
          
        A copy of the press release is attached hereto as Exhibit 99 and is
        incorporated herein by reference.


                                       2
<PAGE>   3
 Item 7. Financial Statements and Exhibits.

       (c)     Exhibits

       (2.1)   Offer Agreement dated as of June 21, 1998 among the
               Corporation, Philips and PolyGram.          

       (2.2)   Tender Agreement dated as of June 21, 1998 between the
               Corporation and Philips.

       (2.3)   Voting Agreement dated June 21, 1998 between the Corporation
               and Philips.

       (10.1)  Stockholders Agreement dated as of June 21, 1998 between the
               Corporation and Philips.

       (99)    Press Release.            
                                       3

<PAGE>   4
                                    SIGNATURE


Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                    THE SEAGRAM COMPANY LTD.
                                         (Registrant)



Date:  June 25, 1998
                                    By: /s/ Daniel R. Paladino 
                                        ----------------------------
                                         Daniel R. Paladino
                                         Executive Vice President -- Legal and
                                            Environmental Affairs


                                       4
<PAGE>   5
                                  EXHIBIT INDEX

<TABLE>
<CAPTION>
Exhibit                                                            
Number                Description of Exhibit                     
- ------                ----------------------                     
<S>                    <C>                                       <C>
       (2.1)           Offer Agreement dated as of
                       June 21, 1998 among the Corporation,
                       Philips and PolyGram.
 
       (2.2)           Tender Agreement dated as of June 21,
                       1998 between the Corporation and Philips.

       (2.3)           Voting Agreement dated June 21, 1998
                       between the Corporation and Philips.

       (10.1)          Stockholders Agreement dated as of
                       June 21, 1998 between the Corporation
                       and Philips.
_
       (99)            Press Release.                            

</TABLE>


                                       5

<PAGE>   1
                                 OFFER AGREEMENT


                            DATED AS OF JUNE 21, 1998


                                      AMONG


                            THE SEAGRAM COMPANY LTD.,


                      KONINKLIJKE PHILIPS ELECTRONICS N.V.


                                       AND


                                  POLYGRAM N.V.
<PAGE>   2
                                TABLE OF CONTENTS

<TABLE>
<CAPTION>
                                                     ARTICLE I
                                                     THE OFFER

<S>                                                                                                              <C>
         1.1      The Offer.....................................................................................  2
         1.2      Offer Consideration...........................................................................  3
         1.3      Election Procedure............................................................................  3
         1.4      Limited Availability of Share Consideration...................................................  3
         1.5      Issuance of Share Consideration and Payment of Cash Consideration at the
                  Closing.......................................................................................  4
         1.6      Company Share Options.........................................................................  5
         1.7      Purchaser Action..............................................................................  6
         1.8      Company and Stockholder Action................................................................  9
                  (a)     Approvals of Company..................................................................  9
                  (b)     Approvals of Stockholder..............................................................  9
                  (c)     14D-9 SEC Filing......................................................................  9
                  (d)     Stockholder Lists..................................................................... 10
         1.9      The Closing................................................................................... 10
         1.10     Company Board Representation.................................................................. 10

                                                    ARTICLE II
                                                   POST-CLOSING

         2.1      Post-Closing Restructuring.................................................................... 11

                                                    ARTICLE III
                                          REPRESENTATIONS AND WARRANTIES

         3.1      Representations and Warranties of the Company................................................. 12
                  (a)     Organization.......................................................................... 12
                  (b)     Authority............................................................................. 13
                  (c)     No Conflicts.......................................................................... 13
                  (d)     Governmental Approvals................................................................ 13
                  (e)     Capital Structure..................................................................... 14
                  (f)     Reports and Financial Statements...................................................... 15
                  (g)     Information Supplied.................................................................. 16
                  (h)     Absence of Certain Changes or Events.................................................. 17
                  (i)     Absence of Litigation................................................................. 17
                  (j)     Employees............................................................................. 17
                  (k)     Compliance............................................................................ 20
                  (l)     Tax Matters........................................................................... 20
                  (m)     Environmental Matters................................................................. 21
                  (n)     Material Contracts.................................................................... 21
                  (o)     Intellectual Property................................................................. 23

                                                       i
</TABLE>
<PAGE>   3
<TABLE>
<CAPTION>
                                                                                                               Page
<S>                                                                                                              <C>
                  (p)     Related Party Transactions............................................................ 23
                  (q)     Brokers or Finders.................................................................... 24
         3.2      Representations and Warranties of Stockholder................................................. 24
                  (a)     Authority............................................................................. 24
                  (b)     No Conflicts.......................................................................... 25
                  (c)     Governmental Approvals................................................................ 25
                  (d)     Capital Structure..................................................................... 26
                  (e)     Information Supplied.................................................................. 27
                  (f)     Employees............................................................................. 27
                  (g)     Related Party Transactions............................................................ 29
                  (h)     Brokers or Finders.................................................................... 30
         3.3      Representations and Warranties of Purchaser................................................... 30
                  (a)     Organization.......................................................................... 30
                  (b)     Authority............................................................................. 31
                  (c)     No Conflicts.......................................................................... 31
                  (d)     Governmental Approvals................................................................ 31
                  (e)     Capital Structure..................................................................... 32
                  (f)     Reports and Financial Statements...................................................... 33
                  (g)     Information Supplied.................................................................. 34
                  (h)     Absence of Certain Changes or Events.................................................. 34
                  (i)     Absence of Litigation................................................................. 34
                  (j)     Available Funds....................................................................... 35
                  (k)     Brokers or Finders.................................................................... 35

                                                    ARTICLE IV
                                                     COVENANTS

         4.1      Covenants Relating to Conduct of Business of the Company...................................... 35
                  (a)     Ordinary Course....................................................................... 35
                  (b)     Dividends; Changes in Share Capital................................................... 36
                  (c)     Issuance of Securities................................................................ 37
                  (d)     Governing Documents................................................................... 37
                  (e)     No Acquisitions....................................................................... 37
                  (f)     No Dispositions....................................................................... 37
                  (g)     Material Contracts.................................................................... 38
                  (h)     Investments; Indebtedness............................................................. 41
                  (i)     Compensation.......................................................................... 42
                  (j)     Other Actions......................................................................... 43
                  (k)     Accounting Methods; Income Tax Elections.............................................. 43
                  (l)     Film Business......................................................................... 43
         4.2      Advice of Changes; Governmental Filings....................................................... 45
         4.3      Control of the Company's Business............................................................. 45
         4.4      Notification to Employees..................................................................... 45


                                                         ii
</TABLE>
<PAGE>   4
<TABLE>
<CAPTION>
                                                                                                               Page

                                                     ARTICLE V
                                               ADDITIONAL AGREEMENTS

<S>                                                                                                            <C>
         5.1      Access to Information......................................................................... 45
         5.2      Best Efforts.................................................................................. 46
         5.3      Notice of Developments........................................................................ 48
         5.4      Termination of Intercompany Agreements........................................................ 48
         5.5      No Solicitation............................................................................... 49
         5.6      Employee Benefits Matters..................................................................... 50
         5.7      Fees and Expenses............................................................................. 55
         5.8      License Agreement............................................................................. 55
         5.9      Directors' and Officers' Indemnification and Insurance........................................ 57
         5.10     Public Announcements.......................................................................... 58
         5.11     Listing of Issued Shares...................................................................... 58
         5.12     Informational Meeting......................................................................... 58
         5.13     Film Division................................................................................. 58
         5.14     Treasury Shares............................................................................... 58
         5.15     Capital Contribution.......................................................................... 58
         5.16     Further Action................................................................................ 59

                                                    ARTICLE VI
                                             TERMINATION AND AMENDMENT

         6.1      Termination................................................................................... 59
         6.2      Effect of Termination......................................................................... 61
         6.3      Amendment..................................................................................... 61
         6.4      Extension; Waiver............................................................................. 61


                                                    ARTICLE VII
                                                GENERAL PROVISIONS

         7.1      Survival...................................................................................... 62
         7.2      Notices....................................................................................... 62
         7.3      Interpretation................................................................................ 63
         7.4      Counterparts.................................................................................. 64
         7.5      Entire Agreement; No Third Party Beneficiaries................................................ 64
         7.6      Governing Law................................................................................. 64
         7.7      Severability.................................................................................. 64
         7.8      Assignment.................................................................................... 65
         7.9      Submission to Jurisdiction; Waivers........................................................... 65
         7.10     Enforcement................................................................................... 66
         7.11     Definitions................................................................................... 67
         7.12     Other Agreements.............................................................................. 68
         7.13     Waiver of Personal Liability.................................................................. 68


                                                        iii
</TABLE>
<PAGE>   5
<TABLE>
<CAPTION>
                                             GLOSSARY OF DEFINED TERMS

Definition                                                                                         Location of Definition

<S>                                                                                                 <C>
Agreement........................................................................................................Preamble
Applicable Pension Continuation Period................................................................. Section 5.6(h)(i)
Artist................................................................................................. Section 3.1(n)(b)
ASE...........................................................................................................Section 1.1
Benefit Plans.......................................................................................... Section 3.1(j)(i)
Biedingsbericht........................................................................................... Section 1.7(c)
Business Day............................................................................................. Section 7.11(a)
Cash Consideration........................................................................................ Section 1.2(b)
Cash Election................................................................................................ Section 1.3
Castle Rock Letter Agreement...............................................................................Section 4.1(h)
Closing...................................................................................................... Section 1.9
Closing Date................................................................................................. Section 1.9
Code..................................................................................................Section 3.1(j)(iii)
Commencement Conditions...................................................................................... Section 1.1
Commencement Date............................................................................................ Section 1.1
Company..........................................................................................................Preamble
Company Disclosure Schedule.................................................................................. Section 3.1
Company Intellectual Property Rights................................................................... Section 3.1(o)(i)
Company Required Consents................................................................................. Section 3.1(d)
Company SEC Reports.................................................................................... Section 3.1(f)(i)
Company Shares...................................................................................................Recitals
Company Stock Option...................................................................................... Section 1.6(a)
Company Voting Debt.................................................................................. Section 3.1(e)(iii)
Confidentiality Agreement.................................................................................... Section 5.1
Controlled Group..................................................................................... Section 3.1(j)(iii)
Conversion Ratio.......................................................................................... Section 1.6(a)
DCC....................................................................................................... Section 2.1(a)
Dutch Law.................................................................................................... Section 1.1
Election..................................................................................................... Section 1.3
Employee............................................................................................... Section 3.1(j)(i)
Encumbrances............................................................................................. Section 7.11(b)
Environmental Laws........................................................................................ Section 3.1(m)
ERISA.................................................................................................. Section 3.1(j)(i)
Exchange Act.............................................................................................. Section 1.7(a)
Exon-Florio............................................................................................... Section 3.1(d)
Expenses..................................................................................................... Section 5.7
Expiration Date.............................................................................................. Section 1.3
General Benefits Continuation Period.......................................................................Section 5.6(d)
Governmental Entity...................................................................................... Section 7.11(c)
HSR Act................................................................................................... Section 3.1(d)

                                                       iv
</TABLE>
<PAGE>   6
<TABLE>
<S>                                                                                                     <C>
Informational Meeting....................................................................................... Section 1.10
Law...................................................................................................... Section 7.11(d)
LSE....................................................................................................... Section 3.3(d)
LYONs.................................................................................................. Section 3.3(e)(i)
Master Recordings...................................................................................... Section 3.1(n)(b)
Material Adverse Effect.................................................................................. Section 7.11(e)
Material Contracts........................................................................................ Section 3.1(n)
Minimum Condition.................................................................................................Annex B
Netherlands GAAP....................................................................................... Section 3.1(f)(i)
Non-Electing Share........................................................................................ Section 1.5(b)
Notice of Offer........................................................................................... Section 1.7(c)
NYSE...................................................................................................... Section 3.1(d)
Offer............................................................................................................Recitals
Offer Agreement...................................................................................................Annex A
Offer Conditions............................................................................................. Section 1.1
Offer Consideration....................................................................................... Section 1.2(b)
Offer Documents........................................................................................... Section 1.7(c)
Other Party.............................................................................................. Section 7.11(f)
Person....................................................................................................Section 7.11(g)
Philips Trademarks........................................................................................ Section 5.8(a)
Process Agent................................................................................................ Section 7.9
Purchaser Disclosure Schedule................................................................................ Section 3.3
Purchaser........................................................................................................Preamble
Purchaser Material Adverse Effect........................................................................ Section 7.11(h)
Purchaser Required Consents................................................................................Section 3.3(d)
Purchaser SEC Reports.................................................................................. Section 3.3(f)(i)
Purchaser Shares.......................................................................................... Section 1.2(a)
Registration Statement.....................................................................................Section 1.7(a)
Retirement............................................................................................. Section 5.6(h)(i)
RFO........................................................................................................Section 5.6(f)
Sale Period................................................................................................. Section 5.13
Schedule 14D-9............................................................................................ Section 1.8(c)
Schedule 14D-1............................................................................................ Section 1.7(b)
SEC.......................................................................................................... Section 1.1
Securities Act............................................................................................... Section 1.1
Share Consideration....................................................................................... Section 1.2(a)
Share Election............................................................................................... Section 1.3
Share Option Schemes................................................................................... Section 3.1(e)(i)
Share Value................................................................................................Section 1.6(a)
Stockholder......................................................................................................Preamble
Stockholder Disclosure Schedule.............................................................................. Section 3.2
Stockholder Benefit Plans.............................................................................. Section 3.2(f)(i)
Stockholder Plans.....................................................................................Section 5.6(h)(iii)
Stockholder Required Consents............................................................................. Section 3.2(c)
Stockholder Shares...............................................................................................Recitals

                                                       v
</TABLE>
<PAGE>   7
<TABLE>
<S>                                                                                                    <C>
Stockholders Agreement...........................................................................................Recitals
Subsidiary............................................................................................... Section 7.11(i)
Sumitomo Lease Agreement...................................................................................Section 4.1(f)
Tax Authority.......................................................................................... Section 3.1(l)(i)
Tax Return............................................................................................. Section 3.1(l)(i)
Taxes.................................................................................................. Section 3.1(l)(i)
Tender Agreement.................................................................................................Recitals
Tendered Shares.............................................................................................. Section 1.1
Termination Date......................................................................................... Section 7.11(j)
Trade Act................................................................................................. Section 1.7(a)
Trigger Date............................................................................................. Section 7.11(j)
TSE....................................................................................................... Section 3.3(d)
U.S. GAAP.............................................................................................. Section 3.1(f)(i)
U.S. Offer Documents...................................................................................... Section 1.7(b)
Voting Agreement.................................................................................................Recitals


                                                       vi
</TABLE>
<PAGE>   8
                                 OFFER AGREEMENT

                  OFFER AGREEMENT, dated as of June 21, 1998 (this "AGREEMENT"),
among THE SEAGRAM COMPANY LTD., a corporation organized under the laws of Canada
("PURCHASER"), POLYGRAM N.V., a corporation incorporated under the laws of The
Netherlands, with corporate seat at Baarn, The Netherlands (the "COMPANY"), and
KONINKLIJKE PHILIPS ELECTRONICS N.V., a corporation incorporated under the laws
of The Netherlands, with corporate seat at Eindhoven, The Netherlands
("STOCKHOLDER").


                  WHEREAS, the Supervisory Board of the Company and the Board of
Management of the Company each has determined that the acquisition of the
Company by Purchaser, upon the terms and conditions set forth herein, is fair
to, and in the best interests of, the Company's shareholders and other relevant
constituencies, its Subsidiaries (as defined in Section 7.11(i)) and the
enterprises carried on by itself and its Subsidiaries;

                  WHEREAS, Stockholder is the beneficial and record owner of
135,000,000 Company Shares (as defined below) (together with any other shares of
the Company acquired by Stockholder after the date hereof and during the term of
the Tender Agreement (as defined below), the "STOCKHOLDER SHARES")),
constituting 75% of the issued Company Shares;

                  WHEREAS, the Supervisory Board of Stockholder and the Board of
Management of Stockholder each has approved the sale of the Stockholder Shares
to Purchaser;

                  WHEREAS, upon the terms and subject to the conditions set
forth herein, the parties hereto desire that Purchaser prepare and commence an
offer (the "OFFER") to purchase all of the issued and outstanding shares, par
value NLG 0.50 per share, of the Company (the "COMPANY SHARES");

                  WHEREAS, as a condition to its willingness to enter into this
Agreement and consummate the transactions contemplated hereby, Purchaser has
required Stockholder to enter into (i) a tender agreement, dated as of the date
hereof (the "TENDER AGREEMENT"), pursuant to which Stockholder has agreed, among
other things, to tender all of the Stockholder Shares into the Offer, and (ii) a
voting agreement, dated as of the date hereof (the "VOTING AGREEMENT"), relating
to the voting of the Stockholder Shares; and

                  WHEREAS, as a condition to its willingness to enter into this
Agreement and consummate the transactions contemplated hereby, Purchaser has
required Stockholder to enter into a stockholders agreement, dated as of the
date hereof (the "STOCKHOLDERS AGREEMENT").

                  NOW, THEREFORE, in consideration of the foregoing and the
respective representations, warranties, covenants and agreements set forth
herein, and intending to be legally bound hereby, the parties hereto agree as
follows:
<PAGE>   9
                                                                               2



                                    ARTICLE I

                                    THE OFFER

                  1.1 THE OFFER. Provided that this Agreement shall not have
been terminated in accordance with Section and no event shall have occurred and
no circumstance shall exist which would result in the occurrence of any of the
events set forth in Annex A hereto (the "COMMENCEMENT CONDITIONS"), Purchaser
shall, in accordance with the applicable provisions of the Dutch Merger Code and
the rules and regulations of the Amsterdam Stock Exchange (the "ASE") and
otherwise in accordance with applicable Law (as defined in Section 7.11(d)),
commence the Offer not later than the fifth Business Day (as defined in Section
7.11(a)) (the "COMMENCEMENT DATE") after the Registration Statement (as defined
in Section ) is declared effective pursuant to the Securities Act of 1933, as
amended (the "SECURITIES ACT"), by the Securities and Exchange Commission (the
"SEC"). The obligation of Purchaser to accept for payment Company Shares
properly tendered pursuant to the Offer (the "TENDERED SHARES") shall be subject
only to the satisfaction or waiver by Purchaser of the conditions set forth in
Annex B hereto (the "OFFER CONDITIONS"). Purchaser expressly reserves the right,
in its sole discretion (subject to Section 6.2(b)), to waive any Commencement
Condition or Offer Condition and make any other changes in the terms and
conditions of the Offer (or to extend the Offer beyond a scheduled Expiration
Date (as defined in Section 1.3) if any Offer Conditions shall not be
satisfied); provided, that, unless previously approved by the Company and
Stockholder in writing, no change may be made which increases the Minimum
Condition (as defined in Annex B hereto), decreases the price per share payable
in the Offer, changes the form of consideration payable in the Offer (other than
by adding consideration), reduces the maximum number of Company Shares to be
purchased in the Offer, or amends the terms of the Offer or Offer Conditions or
imposes conditions or terms to the Offer in addition to those set forth herein
which, in any such case, are adverse to holders of the Company Shares or make
the likelihood of the Offer succeeding more remote in any material respect.
Purchaser agrees that, in the event that it is unable to consummate the Offer on
the initial scheduled Expiration Date due to the failure of the Offer Conditions
to be satisfied or waived, it shall, unless this Agreement is terminated
pursuant to Section , extend the Offer and set a subsequent scheduled Expiration
Date, and shall continue to so extend the Offer and set subsequent scheduled
Expiration Dates, until the Termination Date (as defined in Section 7.11(j)).
Purchaser agrees that (i) the initial scheduled Expiration Date of the Offer
shall be not later than the earlier of (x) 60 Business Days following the
Commencement Date and (y) the date on which Purchaser reasonably believes that
all Offer Conditions (other than the Minimum Condition) will be satisfied or
waived (which date may not be fewer than 20 Business Days following the
Commencement Date) and (ii) each subsequent scheduled Expiration Date shall be
not later than the earlier of (x) 20 Business Days following the previous
scheduled Expiration Date, (y) the date on which Purchaser reasonably believes
that all Offer Conditions (other than the Minimum Condition) will be satisfied
or waived and (z) the Termination Date. To the maximum extent permitted by the
Laws of The Netherlands ("DUTCH LAW"), including the Dutch Merger Code, and by
the rules and regulations of the ASE, it is agreed that the Offer Conditions are
for the benefit of Purchaser and may be asserted by Purchaser regardless of the
circumstances giving rise to
<PAGE>   10
                                                                               3



any such condition (except for any action or inaction by Purchaser constituting
a breach of this Agreement) and, except as provided in Section 6.2(b), may be
waived by Purchaser, in whole or in part, at any time and from time to time, in
its sole discretion. Purchaser may, at any time, transfer or assign to one or
more Subsidiaries of Purchaser (organized or incorporated under the Laws of
Canada, the United States, The Netherlands or any other jurisdiction, provided,
that such other jurisdiction would not impose a withholding tax on the payment
of the Offer Consideration (as defined in Section 1.2)) the right to purchase
all or any portion of the Tendered Shares, but any such transfer or assignment
shall not relieve Purchaser of its obligations under the Offer or prejudice the
rights of tendering shareholders to receive payment for the Tendered Shares
accepted for payment.

                  1.2 OFFER CONSIDERATION. Upon the terms and subject to the
conditions of the Offer, the Offer shall commit Purchaser to acquire each
Tendered Share for, at the election of the holder but subject to the limitations
set forth in this Article I, either:

                  (a) 1.3772 validly issued, fully paid and nonassessable common
shares without nominal or par value ("PURCHASER SHARES") of Purchaser, subject
to any adjustments in accordance with Section 1.5(e) (the "SHARE
CONSIDERATION"); or

                  (b) NLG 115, net to the seller in cash (the "CASH
CONSIDERATION" and, together with the Share Consideration, the "OFFER
CONSIDERATION").

                  1.3 ELECTION PROCEDURE. Each holder of Tendered Shares not
withdrawn pursuant to the Offer by 3:00 p.m. Amsterdam time on the date the
Offer expires (such time, the "EXPIRATION DATE"), shall have the right, subject
to the limitations set forth in this Article I, to submit a request made in
accordance with the provisions of this Section 1.3 and the Offer Documents (as
defined in Section 1.7(c)) (the "ELECTION") specifying (i) the number of
Tendered Shares owned by such holder that such holder desires to exchange for
the Share Consideration in the Offer (the "SHARE ELECTION") and (ii) the number
of Tendered Shares owned by such holder that such holder desires to have
exchanged for the Cash Consideration in the Offer (the "CASH ELECTION").
Purchaser shall have the right to make rules (which shall not be inconsistent
with the terms of this Agreement, shall be in accordance with applicable Law,
including the Dutch Merger Code, and the rules and regulations of the ASE, shall
be reasonably acceptable to the Company and Stockholder and shall be equitable
to the Company's shareholders) governing the Election.

                  1.4      LIMITED AVAILABILITY OF SHARE CONSIDERATION.

                  (a) Pursuant to the Offer, Share Consideration shall be paid
in respect of 34,783,758 Tendered Shares (an aggregate of 47,904,191 Purchaser
Shares) and Cash Consideration shall be paid in respect of the remaining
Tendered Shares.

                  (b) Stockholder shall tender all of the Stockholder Shares
into the Offer and shall elect to receive Share Consideration in respect of all
the Stockholder Shares. In the event that no other holder of Tendered Shares
makes a Share Election, Stockholder shall
<PAGE>   11
                                                                               4



receive an aggregate of 47,904,191 Purchaser Shares in the Offer in respect of
34,783,758 Stockholder Shares and Cash Consideration in respect of the remaining
Stockholder Shares.

                  (c) In the event that shareholders of the Company (other than
Stockholder) shall make Share Elections, all such shareholders (including
Stockholder) shall have the equal opportunity to receive Share Consideration in
the Offer (based on the number of Tendered Shares in respect of which each such
holder (including Stockholder) shall have made a Share Election), subject to the
limitation that Share Consideration shall be paid in respect of an aggregate of
34,783,758 Tendered Shares. To the extent Share Elections are made in respect of
more than 34,783,758 Tendered Shares, each tendering shareholder (including
Stockholder) shall receive (x) Cash Consideration in the Offer in respect of
such number of Tendered Shares in respect of which such shareholder has made a
Share Election equal to (i) the number of Tendered Shares in respect of which
such shareholder has made a Share Election minus (ii) the number of Tendered
Shares in respect of which such shareholder has made a Share Election multiplied
by a fraction the numerator of which equals 34,783,758 and the denominator of
which equals the aggregate number of Tendered Shares for which a Share Election
has been made by all tendering shareholders (including Stockholder) and (y)
Share Consideration in respect of the remaining portion of the Tendered Shares
in respect of which such shareholder has made a Share Election.

                  1.5 ISSUANCE OF SHARE CONSIDERATION AND PAYMENT OF CASH
CONSIDERATION AT THE CLOSING. The manner in which the Tendered Shares shall be
exchanged for the Share Consideration and the Cash Consideration pursuant to the
Offer shall be as set forth in this Section ; provided, that the parties agree
to modify any of such procedures to the extent inconsistent with applicable
legal or regulatory requirements or applicable practices; provided, however,
that such modification does not result in any diminution in the Offer
Consideration.

                  (a) Each Tendered Share for which a Share Election has been
received shall be, at the Closing (as defined in Section 1.9), subject to the
limitations of Section , exchanged for the Share Consideration in the Offer;
provided, however, that no certificates or scrips representing fractional shares
of the Share Consideration shall be issued upon the exchange for such Tendered
Shares. In lieu of any such fractional share, Purchaser shall pay to each such
shareholder of the Company who otherwise would be entitled to receive a
fractional share, an amount in cash (without interest) determined by multiplying
the fractional interest in a Purchaser Share to which such holder would
otherwise be entitled by NLG 83.50.

                  (b) Each Tendered Share for which a Cash Election has been
received and each Tendered Share as to which an Election is not in effect at
3:00 p.m. Amsterdam time on the Expiration Date (a "NON-ELECTING SHARE") shall
be, at the Closing, exchanged for the Cash Consideration in the Offer.

                  (c) If Purchaser shall determine that any Election is not
properly made with respect to any Tendered Shares, such Election shall be deemed
to be not in effect, and the Tendered Shares covered by such Election shall, for
purposes hereof and the Offer, be deemed to be Non-Electing Shares.
<PAGE>   12
                                                                               5



                  (d) Purchaser shall have the right to make rules (which shall
not be inconsistent with the terms of this Agreement, shall be in accordance
with applicable Law, including the Dutch Merger Code, and the rules and
regulations of the ASE, shall be reasonably acceptable to the Company and
Stockholder and shall be equitable to the Company's shareholders) providing for
the issuance and delivery of certificates or scrips for the Share Consideration
into which Tendered Shares are to be exchanged pursuant to the Offer and the
payment of Cash Consideration pursuant to the Offer. Such rules shall be
consistent with U.S. and Dutch customary practices, as applicable, in connection
with exchange offers.

                  (e) In the event that, between the date of this Agreement and
the Closing Date (as defined in Section 1.9), (i) Purchaser shall have effected
a dividend or other distribution of cash, assets or securities (including but
not limited to equity securities and including by issuing rights, options or
warrants entitling the holder thereof to subscribe for or purchase securities,
but excluding quarterly ordinary dividends paid at a rate that is not in excess
of 150% of Purchaser's current dividend rate consistent with past practice and
rights, options or warrants issued at or above current market price) or (ii)
Purchaser Shares shall have been affected or changed into a different number of
shares or a different class of shares as a result of a share split, reverse
share split, share distribution, spin-off, recapitalization, reclassification
(other than a change in par value) or other similar transaction with a record
date within such period, the Share Consideration shall be equitably adjusted by
Purchaser in a manner reasonably satisfactory to Stockholder and the Company. In
the event that at any time, as a result of an adjustment made pursuant to the
preceding sentence, a holder of Company Shares making a Share Election shall
become entitled to receive any securities of Purchaser other than the Purchaser
Shares upon consummation of the Offer, thereafter the number of such other
securities so receivable upon consummation of the Offer shall be subject to
adjustment from time to time in a manner and on terms as nearly equivalent as
practicable to the provisions with respect to the Purchaser Shares contained in
this paragraph.

                  1.6      COMPANY SHARE OPTIONS.

                  (a) The vesting and exercisability of each stock option and
bonus share granted by the Company or any of its Subsidiaries which is
outstanding as of the Closing Date shall be accelerated to become fully vested
and exercisable on the Closing Date. Each stock option granted by the Company
prior to the date of this Agreement and that remains outstanding at the Closing
Date (a "COMPANY STOCK OPTION") shall be converted, on the Closing Date, upon
the holder's election (on an option by option basis), into an option to acquire,
on the same terms and conditions as were applicable under the Company's option
plans, that number of Purchaser Shares determined by multiplying the number of
Company Shares subject to such Company Stock Option by the Conversion Ratio,
rounded, if necessary, up to the nearest whole Purchaser Share, at a price per
share equal to the per-share exercise price specified in such Company Stock
Option divided by the Conversion Ratio, rounded, if necessary, down to the
nearest whole cent. For purposes of this Section, the "CONVERSION RATIO" means
the sum of (A)(i) 0.1932, multiplied by (ii) the Share Consideration, and (B)(i)
0.8068, multiplied by (ii) the quotient determined by dividing the amount of the
Cash Consideration by the average of the last sales prices on the New York Stock
Exchange
<PAGE>   13
                                                                               6



Composite Transaction Tape of the Purchaser Shares on each of the five
consecutive trading days ending on the last trading day immediately prior to the
Closing Date (the "SHARE VALUE"). Alternatively, upon such a holder's election
prior to the Closing Date, the Company shall pay to such holder, as soon as
practicable following the Closing Date, an amount, if any, in cash, equal to (A)
the number of Company Shares subject to such holder's Company Stock Option,
multiplied by (B) the excess, if any, of the Cash Consideration over the
per-share exercise price specified in such Company Stock Option, reduced by any
applicable withholding taxes or other amounts required by law to be paid or
withheld by the Company or its Subsidiary, and such Company Stock Option will
then be cancelled.

                  (b) Subject to Section 1.6(c), with respect to each holder of
a Company Stock Option who did not make an election specified in Section 1.6(a),
such holder's Option shall be converted, on the Closing Date, into an option to
acquire Purchaser Shares in accordance with the conversion terms set forth in
Section 1.6(a).

                  (c) With respect to each holder of a Company Stock Option who
did not make an election specified in Section 1.6(a) and who provides notice to
the Company that such holder will not permit his or her Option to be converted
into an option to acquire Purchaser Shares, the Company shall take all
reasonable action such that following the Closing Date such holder may elect to
have only the right, upon providing notice to the Company, to receive an amount,
if any, in cash, equal to (A) the number of Company Shares subject to such
holder's Company Stock Option, multiplied by (B) the excess, if any, of the Cash
Consideration over the per-share exercise price specified in such Company Stock
Option, reduced by any applicable withholding taxes or other amounts required by
law to be paid or withheld by the Company or its Subsidiary.

                  (d) With respect to the Company Stock Options that are
converted into options to acquire Purchaser Shares, the Purchaser shall reserve
for issuance a number of Purchaser Shares equal to the number of Purchaser
Shares which may become issuable upon exercise of such Company Stock Options.
Upon the Closing Date (if reasonably practicable) or within 3 Business Days
thereafter, Purchaser shall file with the SEC a Registration Statement on Form
S-8 covering all Purchaser Shares to be issued upon exercise of such Company
Stock Options, and shall cause such Registration Statement to remain effective
so long as there are Company Stock Options outstanding.

                  (e) For the purposes of this Section, the Cash Consideration
and the per-share exercise price specified in each Company Stock Option shall
be, to the extent necessary, converted from NLG to U.S. dollars, based on an
exchange ratio of NLG 2 to U.S. $1.

                  1.7      PURCHASER ACTION.

                  (a) In connection with the registration pursuant to the
Securities Act of the Purchaser Shares to be issued as the Share Consideration
pursuant to the Offer, Purchaser shall file a Registration Statement on Form S-4
(together with all amendments, schedules, and exhibits thereto, the
"REGISTRATION STATEMENT") with the SEC promptly following the execution of this
Agreement. The Registration Statement shall comply in all material respects
<PAGE>   14
                                                                               7



with the applicable provisions of the Securities Act and the Securities Exchange
Act of 1934, as amended (the "EXCHANGE ACT"), and the rules and regulations
promulgated thereunder, as well as with the Dutch act on the supervision of the
securities trade 1995 (the "TRADE ACT"), and the rules and regulations
promulgated thereunder, including Purchaser obtaining an individual dispensation
of the Netherlands Securities Board from the prohibition set forth in Section 3,
paragraph 1 of the Trade Act. Purchaser shall use its reasonable best efforts to
have the Registration Statement declared effective by the SEC at the earliest
practicable date and to keep the Registration Statement effective as long as is
necessary to consummate the Offer. Purchaser shall also take any action required
to be taken under applicable blue sky or securities laws (other than pursuant to
state takeover laws) in connection with the issuance of the Purchaser Shares as
Share Consideration, and the Company shall furnish all information concerning
the Company and the holders of Company Shares as Purchaser may reasonably
request in connection with such action. The Company and Stockholder shall
reasonably assist and cooperate with Purchaser in the preparation of the
Registration Statement and shall use their reasonable best efforts to assist
Purchaser to have the Registration Statement declared effective by the SEC at
the earliest practicable date. Purchaser shall, as promptly as practicable after
receipt thereof, provide copies of any written comments received from the SEC
with respect to the Registration Statement to the Company and Stockholder and
advise the Company and Stockholder of any oral comments with respect to the
Registration Statement received from the SEC. Purchaser agrees that none of the
information supplied or to be supplied by Purchaser for inclusion or
incorporation by reference in the Registration Statement, and each amendment or
supplement thereto, at the time of mailing the prospectus relating thereto and
on the Closing Date, will contain an untrue statement of a material fact or omit
to state a material fact required to be stated therein or necessary to make the
statements therein, in the light of the circumstances under which they were
made, not misleading. The Company and Stockholder each agree that none of the
information supplied or to be supplied by it for inclusion or incorporation by
reference in the Registration Statement and each amendment or supplement
thereto, at the time of mailing the prospectus relating thereto and on the
Closing Date, will contain an untrue statement of a material fact or omit to
state a material fact required to be stated therein or necessary to make the
statements therein, in the light of the circumstances under which they were
made, not misleading. If at any time before the Closing Date when a prospectus
relating to the Purchaser Shares is required to be delivered under the
Securities Act in connection with the Offer, any event occurs as a result of
which the prospectus as then amended or supplemented relating to the Offer would
include an untrue statement of a material fact or omit to state any material
fact necessary to make the statements therein, in the light of the circumstances
under which they were made, not misleading, or if it is necessary at any time to
amend such prospectus to comply with the Securities Act, Purchaser will promptly
notify the Company and the Stockholder of such event and will promptly prepare
and file with the SEC an amendment or supplement which will correct such
statement or omission or effect such compliance. If at any time before the
Closing Date when a prospectus relating to the Purchaser Shares is required to
be delivered under the Securities Act in connection with the Offer, there shall
occur any event with respect to the Company or Stockholder or any information
supplied by the Company or Stockholder for inclusion in the Registration
Statement which requires the Registration Statement to be amended, or the
prospectus relating thereto to be amended or supplemented, the Company
or Stockholder, as the case may be, shall promptly advise the Purchaser of such
event.
<PAGE>   15
                                                                               8



Purchaser will provide the Company and Stockholder with a reasonable opportunity
to review and comment on any amendment or supplement to the Registration
Statement prior to filing such with the SEC, and will provide the Company and
Stockholder with a copy of all such filings made with the SEC. No amendment or
supplement to the information supplied by the Company or Stockholder for
inclusion in the Registration Statement shall be made without the approval of
the Company or Stockholder, respectively, which approval shall not be
unreasonably withheld or delayed. Purchaser shall notify the Company and
Stockholder of any stop order proceedings in respect of the Registration
Statement and will use its reasonable best efforts to prevent the issuance of
any such stop order and to obtain as soon as possible its lifting, if issued.
Following the execution and delivery of this Agreement, Purchaser shall submit a
request for "no action" or other appropriate relief to the SEC as may be
reasonably required in the good faith judgment of Purchaser in order to make the
Offer in the United States and to holders of Company Shares resident or citizens
of the United States.

                  (b) Subject to Section 1.1, as soon as practicable after the
Registration Statement is declared effective by the SEC, Purchaser shall
commence the Offer. As soon as practicable on the Commencement Date, Purchaser
shall file with the SEC a Tender Offer Statement on Schedule 14D-1 (together
with all amendments and supplements thereto, the "SCHEDULE 14D-1") with respect
to the Offer. The Schedule 14D-1 shall contain an offer to purchase, a form of
the related letter of transmittal, a form of notice of guaranteed delivery and
the form for making the Election (together with any supplements or amendments
thereto, collectively, the "U.S. OFFER DOCUMENTS"). Purchaser will provide the
Company and Stockholder with a reasonable opportunity to review and comment on
the U.S. Offer Documents prior to filing such with the SEC and will provide the
Company and Stockholder with a copy of all such filings made with the SEC.
Purchaser, the Company and Stockholder each agrees promptly to correct any
information provided by it for use in the U.S. Offer Documents that shall have
become false or misleading in any material respect, and Purchaser further agrees
to take all steps necessary to cause the Schedule 14D-1, as so corrected, to be
filed with the SEC, and the other U.S. Offer Documents, as so corrected, to be
disseminated to holders of Company Shares, in each case as and to the extent
required by applicable federal securities laws. The Schedule 14D-1 shall comply
as to form in all material respects with the applicable provisions of the
Exchange Act and the rules and regulations promulgated thereunder.

                  (c) On the Commencement Date, Purchaser and the Company shall
make generally available a notice of offer ("BIEDINGSBERICHT") (together with
all amendments and supplements thereto, the "NOTICE OF OFFER") and shall
announce the making available of the Notice of Offer in at least one national
daily newspaper in The Netherlands. The Notice of Offer shall contain all the
information required by the Dutch Merger Code, including the information
referred to in Article 6, Article 9, paragraph 2 and Article 10 thereof, and
shall also contain a written opinion of Lazard Freres & Co. LLC, dated as of May
21, 1998, addressed to the Company that the Offer Consideration is, in the
opinion of such advisor, fair to the holders of the Company Shares, from a
financial point of view. Purchaser and the Company shall invite the ASE and the
Dutch Merger Panel to review drafts of the Notice of Offer and provide any
comments they may have. The Notice of Offer shall comply as to form and
substance in all respects with the requirements of the Dutch Merger Code, the
Trade
<PAGE>   16
                                                                               9



Act, including any conditions that may be attached to the dispensation granted
pursuant to Section 4 of the Trade Act, and the applicable rules and regulations
of the ASE and shall be consistent with Dutch commercial practice. The U.S.
Offer Documents and the Notice of Offer are herein collectively referred to as
the "OFFER DOCUMENTS." The Offer Documents, including the Notice of Offer, shall
state that, subsequent to being tendered, Tendered Shares (including Stockholder
Shares) may be withdrawn prior to any subsequently scheduled Expiration Date to
the fullest extent permitted under the Exchange Act and the rules and
regulations promulgated thereunder.

                  1.8      COMPANY AND STOCKHOLDER ACTION.

                  (a) Approvals of Company. The Company hereby approves of and
consents to the Offer and represents and warrants that (i) the Company's
Supervisory Board and the Company's Board of Management, at meetings duly called
and held, (a) determined that this Agreement and the transactions contemplated
hereby, including the Offer, are fair to, and in the best interests of, its
shareholders and other relevant constituencies, its Subsidiaries and the
enterprises carried on by itself and its Subsidiaries, (b) approved this
Agreement and the transactions contemplated hereby, including the Offer, in all
respects and (c) resolved to recommend that the shareholders of the Company
accept the Offer and tender their Company Shares thereunder to Purchaser and
(ii) Lazard Freres & Co. LLC has delivered to the Company's Supervisory Board
and the Company's Board of Management its opinion as of May 21, 1998 (which
opinion was confirmed in writing as of such date) that the Offer Consideration
is, in the opinion of such advisor, fair to the holders of the Company Shares,
from a financial point of view. The Company shall make its recommendation in the
Offer Documents and shall be a signatory thereto, subject to the limitation set
forth in the next sentence. The Company's Supervisory Board and its Board of
Management shall make no other statements as to its position with respect to the
Offer other than such recommendation unless the Company's Supervisory Board or
its Board of Management, as the case may be, concludes in good faith and on the
basis of advice from outside counsel that failure to do otherwise would
constitute a breach of its fiduciary duties under applicable Law.

                  (b) Approvals of Stockholder. Stockholder hereby approves of
and consents to the Offer and represents and warrants that Stockholder's
Supervisory Board and Stockholder's Board of Management, at meetings duly called
and held, approved this Agreement, including the Offer, the Tender Agreement,
the Voting Agreement and the Stockholders Agreement.

                  (c) 14D-9 SEC Filing. Contemporaneously with the commencement
of the Offer, the Company shall file with the SEC a Solicitation/Recommendation
Statement on Schedule 14D-9 (together with all amendments and supplements
thereto, the "SCHEDULE 14D-9"), containing a description of the recommendation
of the Offer by the Company's Supervisory Board and Board of Management
described in Section and any other statements made by such Boards subsequent
thereto permitted by Section 1.8(a), and shall promptly mail the Schedule 14D-9
to those of the Company's shareholders that are holders of record of registered
shares of the Company, in each case as and to the extent required by the
Exchange Act and any other applicable federal securities laws. The Company will
provide
<PAGE>   17
                                                                              10



Purchaser and Stockholder with a reasonable opportunity to review and comment on
the Schedule 14D-9 prior to filing such with the SEC, and will provide Purchaser
with a copy of all such filings made with the SEC. Purchaser, the Company and
Stockholder each agree to correct promptly any information provided by it for
use in the Schedule 14D-9 that shall have become false or misleading in any
material respect, and the Company further agrees to take all steps necessary to
cause the Schedule 14D-9, as so corrected, to be filed with the SEC and
disseminated to holders of Company Shares that are holders of record of
registered shares of the Company, in each case as and to the extent required by
applicable federal securities laws. The Schedule 14D-9 shall comply with the
applicable provisions of the Exchange Act and the rules and regulations
promulgated thereunder.

                  (d) Stockholder Lists. In connection with the Offer, the
Company shall, within two Business Days after a request from Purchaser, furnish
Purchaser with mailing labels, security position listings and any available
listings or computer files of the Company or its transfer agent containing the
names and addresses of the record holders of those Company Shares that are
registered shares as of the latest practicable date and shall furnish Purchaser
with such additional information and assistance (including, without limitation,
updated lists of stockholders, mailing labels and lists of securities positions)
as Purchaser or its agents may reasonably request in communicating the Offer to
the record and beneficial holders of Company Shares. Subject to the requirements
of applicable Law, and except for such steps as are necessary to disseminate the
Offer Documents and any other documents necessary to consummate the Offer,
Purchaser and its affiliates and associates shall use the information contained
in any such labels, listings and files only in connection with and for the
purpose of the Offer, and, if this Agreement shall be terminated, Purchaser will
deliver to the Company or destroy all copies of such information then in the
possession of Purchaser or any of Purchaser's affiliates or associates.

                  1.9 THE CLOSING. Purchaser shall consummate the Offer and
acquire all Tendered Shares properly tendered and not withdrawn (the "CLOSING")
at the earliest time permitted under the Exchange Act, the Dutch Merger Code and
other applicable Dutch Laws and as of which all of the Offer Conditions shall
have been satisfied or waived by Purchaser. For purposes of this Agreement, the
"CLOSING DATE" shall be the date on which Purchaser shall acquire the Tendered
Shares by means of the Offer. The Closing shall occur on the Closing Date at a
place or places to be mutually agreed by the parties.

                  1.10 COMPANY BOARD REPRESENTATION. Upon Purchaser's request,
Stockholder shall cause the members of the Supervisory Board of the Company to
resign as of the Closing, except for any member who Purchaser indicates it would
like to remain as a member of either of such Board. As soon as practicable after
the Commencement Date, Purchaser shall provide the Company and Stockholder with
the names of the individuals Purchaser wishes to be appointed to, or remain as
members of, the Supervisory Board and the Board of Management of the Company
effective as of the Closing. Following receipt by the Company of the names of
such individuals (and any further information regarding these individuals as
reasonably requested by the Company), either at the shareholder informational
meeting to be called by the Company relating to the Offer (the "INFORMATIONAL
MEETING") or at a general meeting of shareholders convened by the Company for
the purpose of appointing
<PAGE>   18
                                                                              11



these individuals to the Supervisory Board and the Board of Management of the
Company, as the case may be, Stockholder shall cause such appointments to take
place effective as of, and conditional upon the occurrence of, the Closing.


                                   ARTICLE II

                                  POST-CLOSING

                  2.1      POST-CLOSING RESTRUCTURING.

                  (a) Purchaser intends, simultaneously with or as soon as
possible after the Closing, to effectuate a corporate reorganization of the
Company and its subsidiaries, which may include, without limitation, (i) the
sale and transfer by the Company, or any of its subsidiaries, to Purchaser, or
any affiliates of Purchaser, of all or a portion of the assets of the Company or
its Subsidiaries, (ii) the amendment of the Articles of Association of the
Company to permit the creation, among other things, of separate classes of
shares, (iii) the distribution of an extraordinary dividend on the shares of the
Company or a particular class or classes of shares of the Company, (iv) the
commencement of a compulsory acquisition by Purchaser of shares of the Company
from any remaining minority shareholder in accordance with Section 2:92a of the
Dutch Civil Code (the "DCC") and (v) the effectuation by the Company and one or
more Dutch Subsidiaries of Purchaser of a legal merger within the meaning of
Section 2:309 of the DCC; provided, that the merger consideration shall, if the
legal merger referred to in clause (v) above occurs within six months after
Closing, provide equivalent value (taking into account the liquidity of any
securities issued and the other aspects of the valuation of such securities) as
the Offer Consideration.

                  (b) Each of Stockholder and the Company hereby agrees with
Purchaser that, unless its respective Supervisory Board or Board of Management
concludes in good faith and on the basis of advice from outside counsel that to
do so would constitute a breach of its fiduciary duties under applicable Law or
will violate any other applicable Law, it shall take, conditioned on the Minimum
Condition having been satisfied (but not waived) and effective no earlier than
the consummation of the Offer, all actions reasonably necessary or desirable to
accomplish the corporate reorganizations referred to in Section 2.1(a),
including, without limitation, (i) the convening of the necessary meetings of
the shareholders, Board of Management and Supervisory Board of the Company, (ii)
the casting of the votes attached to the shares of Stockholder in favor of any
proposal of the Company that purports to effectuate any of such corporate
reorganizations, (iii) the consideration of any and all necessary or desirable
resolutions by the Board of Management or the Supervisory Board of the Company
for the purpose of the corporate reorganizations and (iv) the execution of any
and all reasonably requested documents, agreements or deeds that are necessary
or desirable to effectuate any of the corporate reorganizations and the filing
or registration of any or all of such documents, agreements or deeds with the
appropriate authorities or agencies. In addition, at the request of Purchaser,
each of Stockholder and the Company hereby agrees to take any and all other
actions that are required or desirable to accomplish the corporate
reorganization of the Company and its Subsidiaries, so long as such actions are
reasonable in
<PAGE>   19
                                                                              12



such party's judgment based on the relative detriment to such party of taking
such action and the relative benefit to Purchaser from such action; provided,
that in the case of an action detrimental to the Company or Stockholder (as
determined in the good faith judgment of the applicable party), such action
shall not be effective prior to the Closing Date. With respect to all actions
taken by Stockholder or the Company pursuant to this Section 2.1(b), Purchaser
shall reimburse such parties for their out-of-pocket costs and expenses
regardless of whether or not the Offer is consummated.

                  (c) Purchaser shall defend, indemnify and hold harmless
Stockholder and the Company and their respective directors, officers and
affiliates, including the members of the Company's Board of Management, against
any loss, damage, claim, liability, judgment or settlement of any nature or
kind, including all costs and expenses relating thereto, including interest,
penalties and reasonable attorneys' fees, arising out of, resulting from or
relating to the effectuation of any of the actions or transactions described in
Section 2.1(a) or any of the actions described in Section 2.1(b).


                                   ARTICLE III

                         REPRESENTATIONS AND WARRANTIES

                  3.1 REPRESENTATIONS AND WARRANTIES OF THE COMPANY. Except as
set forth in the Company SEC Reports (as defined in Section 3.1(f)) publicly
available prior to the date of this Agreement, press releases issued by the
Company and publicly available in New York prior to the date of this Agreement
(but the foregoing exception with respect to press releases shall not apply in
the case of Section 3.1(h) with regard to any press release that is not included
in the Company SEC Reports) or in the disclosure schedule delivered by the
Company to Purchaser prior to the execution of this Agreement (the "COMPANY
DISCLOSURE SCHEDULE"), the Company represents and warrants to Purchaser as
follows (it being agreed that any representation or warranty herein that is
qualified by knowledge shall mean the knowledge of the Company's executive
officers):

                  (a) Organization. Each of the Company and each of its material
Subsidiaries is a corporation or other entity duly organized or incorporated,
validly existing and in good standing (as applicable) under the Laws of its
jurisdiction of organization or incorporation. Each of the Company and each of
its material Subsidiaries has all requisite corporate or other power and
authority to own, lease and operate its properties and to carry on its business
in all material respects as now being conducted. Furthermore, neither the
Company nor any of the Company's material Subsidiaries (i) has been dissolved,
and there is no action or request pending to accomplish such dissolution, (ii)
is involved in preparations for a merger as described in Section 2:309 of Book 2
of the DCC, or (iii) has been declared bankrupt and no action or request is
pending to declare the Company or any of the Company's material Subsidiaries
bankrupt and neither the Company nor any of the Company's material Subsidiaries
has filed or been granted an official moratorium of payments under or pursuant
to Dutch Law. Each of the Company and each of its material Subsidiaries is duly
licensed or qualified and in good standing to do business in each jurisdiction
in which
<PAGE>   20
                                                                              13



the nature of its business or the ownership or leasing of its properties makes
such qualification necessary other than in such jurisdictions where the failure
to be so licensed, in good standing or to so qualify would not be reasonably
expected to result in a Material Adverse Effect (as defined in Section 7.11(e)).
The copy of the Articles of Association of the Company included in the Company
Disclosure Schedule is a true, complete and correct copy of such document as in
effect on the date of this Agreement.

                  (b) Authority. The Company has all requisite corporate power
and authority to enter into this Agreement and to consummate the transactions
contemplated hereby. Notwithstanding Section 7.13(c), the execution and delivery
of this Agreement, the performance by the Company of its obligations hereunder
and the consummation of the transactions contemplated hereby by the Company have
been duly authorized by all necessary corporate action on the part of the
Company, subject to the holding of the Informational Meeting prior to Closing.
Notwithstanding Section 7.13(c), this Agreement has been duly executed and
delivered by the Company and constitutes a legal, valid and binding agreement of
the Company, enforceable against the Company in accordance with its terms,
except as such enforceability may be limited by bankruptcy, insolvency,
reorganization, moratorium and similar Laws relating to or affecting creditors
generally, by general equity principles (regardless of whether such
enforceability is considered in a proceeding in equity or at law) and by an
implied covenant of good faith and fair dealing.

                  (c) No Conflicts. The execution, delivery and performance of
this Agreement by the Company and Stockholder and the consummation by the
Company and Stockholder of the transactions contemplated hereby do not and will
not (i) violate any provision of the articles of association, by-laws or other
organizational document of the Company or of any material Subsidiary of the
Company (including such entity's partnership agreement, if such entity is a
partnership), except, with respect to any Subsidiary of the Company, as would
not be reasonably expected to result in any liability of the Company or any of
its Subsidiaries, or (ii) result in the breach, violation, suspension or
termination of, give rise to any right of termination, purchase or amendment
under, require consent or notification under, result in the loss of any benefit,
right or license under, increase or accelerate the liability of any party under,
result in the creation of an Encumbrance (as defined in Section 7.11(b)) on any
assets of the Company or any material Subsidiary of the Company or constitute a
default under (in each case, with or without the giving of notice or the lapse
of time or both) any provision of any loan or credit agreement, note, mortgage,
bond, indenture, lease, benefit plan or other agreement, contract, obligation,
instrument, commitment, license, franchise or permit to which the Company or any
material Subsidiary of the Company is a party or is subject or by which any
assets of any of them is bound, except, in the case of clause (ii), (a) as would
not be reasonably expected to result in a Material Adverse Effect and (b) as
would not be reasonably expected to prevent or materially delay the consummation
of the transactions contemplated hereby.

                  (d) Governmental Approvals. The execution, delivery and
performance of this Agreement by the Company and the consummation by the Company
of the transactions contemplated hereby do not and will not violate in any
material respect any Law applicable to the Company or any Subsidiary of the
Company or any of their respective assets or require
<PAGE>   21
                                                                              14



any consent, approval, license, permit, order or authorization of, or
registration, declaration or filing with, any Governmental Entity (as defined in
Section 7.11(c)) by or with respect to the Company or any Subsidiary of the
Company in connection with the execution and delivery of this Agreement by the
Company or the consummation of the transactions contemplated hereby by the
Company, except in relation to (i) the Hart-Scott-Rodino Antitrust Improvements
Act of 1976, as amended (the "HSR ACT"), and confirmation by way of a decision
of the Commission of the European Communities under Article 6(1)(b) or Article
8(2) of Council Regulation (EEC) No. 4064/89 of 21 December 1989 that the
transactions contemplated by this Agreement and any matters arising therefrom
are compatible with the common market, (ii) the Exchange Act, (iii) the rules
and regulations of the New York Stock Exchange (the "NYSE") and the ASE, (iv)
Section 721 of the Defense Production Act of 1950, as amended ("EXON-FLORIO"),
and the rules and regulations promulgated thereunder, and the rules and
regulations promulgated by the United States Department of Defense, (v) such
filings with the Trade Register and all other filings under Dutch Law, (vi) the
Competition Act (Canada) and (vii) such consents, approvals, orders,
authorizations, registrations, declarations and filings as may be required under
other Laws, including antitrust or other competition laws of other
jurisdictions, and except for any such violation and failure to make or obtain
any such consent, approval, order, authorization, registration, declaration or
filing which (a) would not be reasonably expected to result in a Material
Adverse Effect and (b) would not be reasonably expected to prevent or materially
delay the consummation of the transactions contemplated hereby. Consents,
approvals, orders, authorizations, registrations, declarations and filings
required under or in relation to any of the foregoing clauses (i) through (vii)
are hereinafter referred to as the "COMPANY REQUIRED CONSENTS."

                  (e)      Capital Structure.

                           (i) The authorized capital stock of the Company
         consists of 500,000,000 Company Shares. As of April 30, 1998,
         180,000,000 Company Shares were outstanding, of which 1,645,973 were
         held in the treasury relating to options issued pursuant to the
         PolyGram N.V. Share Option Scheme 1990, the PolyGram N.V. Share Option
         Scheme 1995, the U.K.-Approved Share Option Scheme 1990, the U.K.-
         Approved Share Option Scheme 1995, the Netherlands Share Option Scheme
         1990 and the Netherlands Share Option Scheme 1995 (collectively, the
         "SHARE OPTION SCHEMES"). Since April 30, 1998 to the date of this
         Agreement, there have been no issuances of shares of the Company or any
         other securities of the Company. All Company Shares are duly
         authorized, validly issued, fully paid and nonassessable, and no class
         of shares is entitled to preemptive rights, other than as provided by
         Dutch Law. There were outstanding as of April 30, 1998 no options,
         warrants or other rights, agreements, arrangements or commitments of
         any character to acquire shares from the Company, other than options
         representing in the aggregate the right to acquire 4,186,328 Company
         Shares pursuant to the Share Option Schemes. Since April 30, 1998 to
         the date of this Agreement, no options or warrants or other rights to
         acquire shares of the Company have been issued or granted and no
         agreements or commitments have been entered into by the Company to
         issue shares of the Company.
<PAGE>   22
                                                                              15



                           (ii) All issued and outstanding shares of capital
         stock, partnership interests, membership interests, joint venture
         interests and other equity interests of each of the Company's material
         Subsidiaries are duly authorized, validly issued, fully paid and
         nonassessable, and all such shares are owned by the Company or another
         Subsidiary of the Company free and clear of all Encumbrances, in each
         case other than as provided by Law or the terms of any applicable
         partnership or similar agreement as in effect on the date hereof.

                           (iii) No bonds, debentures, notes or other
         indebtedness of the Company having the right to vote on any matters on
         which shareholders may vote ("COMPANY VOTING DEBT") are issued or
         outstanding.

                           (iv) Except as otherwise set forth in this Section
         3.1(e) or as permitted by this Agreement, and other than, in the case
         of the Company's non-material Subsidiaries, pursuant to the terms of
         any partnership or similar agreement in effect on the date hereof, and
         other than as provided by Law, there are no securities, options,
         warrants, calls, rights, commitments, agreements, arrangements or
         undertakings of any kind to which the Company or any of its
         Subsidiaries is a party or by which any of them is bound obligating the
         Company or any of its Subsidiaries to issue, deliver or sell, or cause
         to be issued, delivered or sold, any shares or other voting securities
         of the Company or any of its Subsidiaries or obligating the Company or
         any of its Subsidiaries to issue, grant, extend or enter into any such
         security, option, warrant, call, right, commitment, agreement,
         arrangement or undertaking. There are no commitments, agreements,
         arrangements or undertakings of any kind relating to the Company's
         right to vote or dispose of shares or other voting securities of the
         Company or its Subsidiaries, other than, in the case of its
         Subsidiaries, pursuant to the terms of the articles of organization,
         by-laws or other organizational document of such entity (including such
         entity's partnership agreement, if such entity is a partnership) in
         effect on the date hereof, and other than as provided by Law. Except as
         permitted by this Agreement, there are no outstanding obligations of
         the Company or any of its Subsidiaries to repurchase, redeem or
         otherwise acquire any shares or other equity interests of the Company
         or any of its Subsidiaries, other than, in the case of non-material
         Subsidiaries, pursuant to the terms of its articles of organization,
         by-laws or other organizational document of such entity (including such
         entity's partnership agreement if such entity is a partnership) in
         effect on the date hereof, and other than as provided by Law.

                  (f)      Reports and Financial Statements.

                           (i) The Company has filed all required reports,
         schedules, forms, statements and other documents required to be filed
         by it with the SEC since January 1, 1996 (including all exhibits
         thereto and any voluntary reports on Form 6-K, the "COMPANY SEC
         REPORTS"). No Subsidiary of the Company is required to file any form,
         report or other document with the SEC. None of the Company SEC Reports,
         as of their respective dates (and, if amended or superseded by a filing
         prior to the date of this Agreement or the Closing Date, then on the
         date of such filing), contained or will
<PAGE>   23
                                                                              16



         contain any untrue statement of a material fact or omitted or will omit
         to state a material fact required to be stated therein or necessary to
         make the statements therein, in light of the circumstances under which
         they were made, not misleading. Each of the financial statements
         (including the related notes) included in the Company SEC Reports
         presents fairly, in all material respects, the consolidated financial
         position and consolidated results of operations and cash flows of the
         Company and its Subsidiaries as of the respective dates or for the
         respective periods set forth therein, all in conformity with generally
         accepted accounting principles in The Netherlands ("NETHERLANDS GAAP")
         (and, to the extent reported therein, reconciled to United States
         generally accepted accounting principles ("U.S. GAAP")) consistently
         applied during the periods involved except as otherwise noted therein,
         and subject, in the case of the unaudited interim financial statements,
         to normal and recurring year-end adjustments that have not been and are
         not expected to be material in amount. All of the Company SEC Reports,
         as of their respective dates (and as of the date of any amendment to
         the Company SEC Reports), complied as to form in all material respects
         with the applicable requirements of the Securities Act and the Exchange
         Act, and the rules and regulations promulgated thereunder.

                           (ii) As of the date hereof, neither the Company nor
         any of its Subsidiaries has any liabilities (absolute, accrued,
         contingent or otherwise), except liabilities (a) reserved on, or
         disclosed or reflected in, the Company's audited balance sheet
         (including any related notes and schedules thereto) for the fiscal year
         ended December 31, 1997 included in the Company's Annual Report on Form
         20-F for such fiscal year, (b) incurred in the ordinary course of
         business since December 31, 1997, (c) incurred in accordance with this
         Agreement or the transactions contemplated hereby or (d) which would
         not be reasonably expected to result in a Material Adverse Effect.

                  (g)      Information Supplied.

                           (i) None of the information supplied or to be
         supplied in writing by the Company for inclusion or incorporation by
         reference in the Registration Statement or the Offer Documents will, at
         the time the Registration Statement, the Offer Documents or amendments
         or supplements thereto are filed with the SEC and the Netherlands
         Securities Board or, in the case of the Registration Statement, is
         declared effective and on the Closing Date, or, in the case of the
         Offer Documents, are first published, sent or given to shareholders, as
         the case may be, contain any untrue statement of a material fact or
         omit to state any material fact required to be stated therein or
         necessary to make the statements therein, in the light of the
         circumstances under which they were made, not misleading.

                           (ii) Notwithstanding the foregoing provisions of
         Section 3.1(g)(i), no representation or warranty is made by the Company
         with respect to statements made or incorporated by reference in the
         Registration Statement, Offer Documents or amendments or supplements
         thereto other than those supplied by the Company in writing for
         inclusion or incorporation by reference therein.
<PAGE>   24
                                                                              17




                  (h) Absence of Certain Changes or Events. Since December 31,
1997, (i) except for the performance of this Agreement and the transactions
contemplated hereby and compliance with the covenants set forth herein, the
Company and its Subsidiaries have conducted their businesses only in the
ordinary course and consistent with past practice in all material respects and
(ii) there has not occurred any event, change or development which has had or
would be reasonably expected to result in a Material Adverse Effect.

                  (i) Absence of Litigation. There are no suits, claims,
actions, proceedings or investigations pending or, to the knowledge of the
Company, threatened against the Company or any of its Subsidiaries, or any
properties or rights of the Company or any of its Subsidiaries, before any
court, arbitrator or administrative, governmental or regulatory authority or
body, domestic or foreign, which would be reasonably expected to result in a
Material Adverse Effect. As of the date of this Agreement, neither the Company
nor any of its Subsidiaries nor any of their respective properties is or are
subject to any order, writ, judgment, injunction, decree, determination or award
which (i) would be reasonably expected to result in a Material Adverse Effect or
(ii) would be reasonably expected to prevent or materially delay the
consummation of the transactions contemplated hereby. The foregoing does not
apply to any suits, claims, actions, proceedings or investigations arising in
connection with or as a result of the execution of this Agreement or the
commencement of the Offer or the consummation of the other transactions
contemplated hereby.

                  (j)      Employees.

                           (i) Subject to Section 3.1(j)(viii), with respect to
         each material "employee benefit plan" (within the meaning of section
         3(3) of the Employee Retirement Income Security Act of 1974, as amended
         ("ERISA")), including, without limitation, multiemployer plans (within
         the meaning of section 3(37) of ERISA), and each material stock
         purchase, stock option, severance, employment, change-in-control,
         fringe benefit, bonus, incentive, deferred compensation and each other
         material employee benefit plan, agreement, program, policy, commitment
         or other arrangement, including any commitment arising under the laws
         of any U.S. or non- U.S. jurisdiction, whether or not subject to ERISA,
         that (a) is sponsored or is being maintained or contributed to, by the
         Company or any of its Subsidiaries, or (b) is entered into by and
         between (i) any current or former director, consultant or employee of
         the Company or any of its Subsidiaries (each, an "EMPLOYEE") and (ii)
         the Company or any of its Subsidiaries (collectively, the "BENEFIT
         PLANS"), the Company has delivered or made available, or shall deliver
         or make available within 30 days after the date hereof, to Purchaser a
         current, accurate and complete copy (or, to the extent no such copy
         exists, an accurate description) thereof and, to the extent applicable,
         (a) any related trust agreement, annuity contract or other funding
         instrument; (b) the most recent determination letter; (c) any summary
         plan description prepared or distributed within the five year period
         ending on the date hereof and other written communications (or a
         description of any oral communications) by the Company or any of its
         Subsidiaries to any Employees which in any material way vary the terms
         of, or increase the rights or benefits provided under, the terms of any
         Benefit
<PAGE>   25
                                                                              18



         Plan; and (d) the most recent (i) Form 5500 and attached schedules;
         (ii) audited financial statements; and (iii) actuarial valuation
         reports.

                           (ii) Schedule 3.1(j) of the Company Disclosure
         Schedule contains a true and complete list of the following Benefit
         Plans pursuant to which Employees in the United States, the United
         Kingdom, France, Japan or Germany benefit or participate: each
         "employee benefit plan" (within the meaning of Section 3(3) of ERISA,
         but whether or not subject to ERISA) and stock option, severance,
         change-in- control and bonus plan, agreement and arrangement.

                           (iii) Except where failure of any of the following
         statements to be true would not be reasonably expected to result in a
         Material Adverse Effect, (i) each Benefit Plan has been established and
         administered in accordance with its terms, and in compliance with the
         applicable provisions of ERISA, the Internal Revenue Code of 1986, as
         amended (the "CODE") and other applicable U.S. and non-U.S. laws, rules
         and regulations; (ii) each U.S. Benefit Plan which is intended to be
         qualified within the meaning of Code section 401(a) is so qualified and
         has received a favorable determination letter as to its qualification
         and, to the knowledge of the Company or any of its Subsidiaries,
         nothing has occurred, whether by action or failure to act, which would
         cause the loss of such qualification; (iii) with respect to any Benefit
         Plan, no actions, suits or claims (other than routine claims for
         benefits in the ordinary course) are pending or threatened, and no
         facts or circumstances exist which could give rise to any such actions
         suits or claims; (iv) no event has occurred and, to the knowledge of
         the Company or any of its Subsidiaries, no condition exists that could
         subject the Company, or any of its Subsidiaries, either directly or by
         reason of its affiliation with any member of its CONTROLLED GROUP
         (defined as any organization which is a member of a controlled group of
         organizations within the meaning of Code section 414(b), (c), (m) or
         (o) or any similar non-U.S. law, rule or regulation), to any tax, fine,
         liability or penalty imposed by ERISA, the Code or any other applicable
         U.S. or non-U.S. laws, rules and regulations; (v) no Benefit Plan
         provides for an increase in benefits on or after the Closing Date; (vi)
         except as otherwise provided by Law, each Benefit Plan may be amended
         or terminated without obligation or liability, other than for benefits
         accrued or payable as of the date of such amendment or termination;
         (vii) no U.S. Benefit Plan has incurred any "accumulated funding
         deficiency" as such term is defined in ERISA section 302 (whether or
         not waived); and (viii) all contributions and payments due with respect
         to any periods prior to the date hereof under any Benefit Plan have
         been made or appropriate charges have been made on the financial
         statements of the Company or its Subsidiaries.

                           (iv) Subject to Section 3.1(j)(viii), with respect to
         each of the U.S. Benefit Plans which is not a multiemployer plan within
         the meaning of section 4001(a)(3) of ERISA but is subject to Title IV
         of ERISA, and for which the Company could be liable and each non-U.S.
         pension Benefit Plan sponsored by the Company which is funded, as of
         the last actuarial valuation report prior to the date of this Agreement
         the value of the net assets of each such Plan are at least equal in
         value to the present value of the accrued benefits (vested and
         unvested) of the participants in
<PAGE>   26
                                                                              19



         such Plan on an accumulated benefit obligation basis, based on the
         actuarial methods and assumptions indicated in such actuarial valuation
         reports. Subsequent to such valuation date, there has not been, to the
         knowledge of the Company, any material adverse change in the funding
         status of each such Plan. In addition, the obligations of each pension
         Benefit Plan which is not funded are properly accrued on the financial
         statements of the Company or its Subsidiaries.

                           (v) Neither the Company nor any of its Subsidiaries
         has incurred any obligation in connection with the termination or
         withdrawal from any pension Benefit Plan, which obligation would be
         reasonably expected to result in a Material Adverse Effect. With
         respect to any U.S. or non-U.S. multiemployer plan to which the Company
         or any member of its Controlled Group has any liability or contributes:
         (a) the Company and each member of its Controlled Group has or will
         have, as of the Closing Date, made all contributions to each such plan
         required by the terms of such plan, any collective bargaining
         agreement, or any applicable U.S. or non-U.S. law, rule or regulation;
         and (b) no such multiemployer plan is in reorganization or insolvent,
         other than any failure to contribute or reorganization or insolvency
         which would not be reasonably expected to result in a Material Adverse
         Effect.

                           (vi) The events contemplated by this Agreement
         (either alone or together with any other event) will not, except as
         would not be reasonably expected to result in a Material Adverse
         Effect, (a) except as indicated in Schedule 3.1(j) of the Company
         Disclosure Schedule, accelerate the time of payment or vesting or
         materially increase the amount of benefits due under any Benefit Plan
         or compensation to any Employee; (b) result in any payments (including
         parachute payments) under any Benefit Plan or from the Company or any
         of its Subsidiaries becoming due to any Employee; or (c) terminate or
         modify or give a third party a right to terminate or modify the
         provisions or terms of any Benefit Plan.

                           (vii) There are no claims or proceedings pending or,
         to the knowledge of the Company or any of the Company's Subsidiaries,
         threatened, between the Company or any of its Subsidiaries and any
         Employees, other than claims for benefits in the ordinary course or
         claims or proceedings that would not be reasonably expected to result
         in a Material Adverse Effect; and neither the Company nor any of its
         Subsidiaries has any knowledge of any strikes, slowdowns, work
         stoppages, lockouts, or threats thereof, by or with respect to any
         Employees. The Company has delivered or made available, or shall
         deliver or make available within 30 days after the date hereof, to
         Purchaser a current, accurate and complete copy of each collective
         bargaining agreement which covers any Employees, or under which the
         Company or any of its Subsidiaries has any obligations or is a party in
         the United States, the United Kingdom, France, Japan or Germany.

                           (viii) The foregoing notwithstanding, the Company
         makes no representation or warranty in this Article III with respect to
         any Benefit Plan which is managed, funded, maintained, sponsored or
         administered by Stockholder and in which Employees participate.
<PAGE>   27
                                                                              20




                  (k) Compliance. Neither the Company nor any of its
Subsidiaries is in conflict with, or in breach, default or violation of, (i) its
articles of association, by-laws or other organizational documents (including
such entity's partnership agreement, if such entity is a partnership), (ii) any
judgment, order, decree, statute, law, ordinance, rule or regulation applicable
to which the Company or any of its material Subsidiaries is a party or is
subject or by which any assets of any of them is bound or (iii) any loan or
credit agreement, note, mortgage, bond, indenture, lease, benefit plan or other
agreement, contract, obligation, instrument, commitment, license, franchise or
permit to which the Company or any of its material Subsidiaries is a party or is
subject or by which any assets of any of them is bound, except for any such
conflicts, breaches, defaults or violations which (a) would not be reasonably
expected to result in a Material Adverse Effect and (b) would not be reasonably
expected to prevent or materially delay the consummation of transactions
contemplated by this Agreement. The Company and its Subsidiaries hold all
licenses, permits, approvals and other authorizations of Governmental Entities,
and are in substantial compliance with all applicable Laws, in connection with
their businesses as now being conducted, except for such matters as would not be
reasonably expected to result in a Material Adverse Effect.

                  (l)      Tax Matters.

                           (i) The Company and each of its material
         Subsidiaries, and any consolidated, combined, unitary or aggregate
         group for tax purposes of which the Company or any of its Subsidiaries
         is or has been a member has timely filed all material Tax Returns
         required to be filed by it in the manner provided by Law and has paid
         all material Taxes due (including interest and penalties). With respect
         to any period or portion thereof ending on or before the latest balance
         sheet included in the financial statements for which Tax Returns have
         not yet been filed, or for which Taxes have accrued but are not yet due
         or owing, the Company and each of its material Subsidiaries has made
         due and sufficient current accruals for such Taxes on such balance
         sheet. The Company and each of its Subsidiaries file Tax Returns in all
         jurisdictions where required to file Tax Returns. All such Tax Returns
         were true, correct and complete in all material respects. No material
         claim for unpaid Taxes has become a lien or encumbrance of any kind
         against the property of the Company or any of its Subsidiaries or is
         being asserted against the Company or any of the Company's
         Subsidiaries. As of the date hereof no audit or examination of any Tax
         Return of the Company or any of its material Subsidiaries is being
         conducted by a Tax Authority. As used herein, "TAXES" shall mean any
         non-United States and United States taxes and social security premiums
         of any kind, including but not limited to those on or measured by or
         referred to as income, gross receipts, capital, sales, use, ad valorem,
         franchise, profits, license, withholding, payroll, employment, excise,
         severance, stamp, occupation, premium, value added, property or
         windfall profits taxes, customs, duties or similar fees, assessments or
         charges of any kind whatsoever, together with any interest and any
         penalties, additions to tax or additional amounts imposed by any
         Governmental Entity, domestic or foreign. As used herein, "TAX RETURN"
         shall mean any return, report or statement required to be filed with
         any Governmental Entity with respect to Taxes. As used herein, "TAX
         AUTHORITY" shall
<PAGE>   28
                                                                              21



         mean any competent Governmental Entity responsible for the
         determination, assessment or collection of Taxes.

                           (ii) No rulings or notices have been issued to the
         Company or any material Subsidiary by any Tax Authority that could
         result in a material increase in Taxes for any period following the
         Closing Date.

                  (m) Environmental Matters. Except as would not be reasonably
expected to result in a Material Adverse Effect, the Company and each of its
material Subsidiaries: (i) have obtained all necessary governmental approvals
which are required to be obtained under all applicable federal, state, foreign
or local laws or any regulation, code, plan, order, decree, judgment, notice or
demand letter issued, entered, promulgated or approved thereunder relating to
pollution or protection of the environment, including Laws relating to
emissions, discharges, releases or threatened releases of pollutants,
contaminants, or hazardous or toxic materials or wastes into ambient air,
surface water, ground water, or land or otherwise relating to the manufacture,
processing, distribution, use, treatment, storage, disposal, transport, or
handling of pollutants, contaminants or hazardous or toxic materials or wastes
("ENVIRONMENTAL LAWS") by the Company or its Subsidiaries, and (ii) are in
compliance with all terms and conditions of such required governmental
approvals, and also are in compliance with all applicable Environmental Laws.

                  (n) Material Contracts. Set forth in Schedule 3.1(n) of the
Company Disclosure Schedule is a true and complete list of each of the following
contracts and agreements of the Company or any of its Subsidiaries as in effect
on the date of this Agreement, whether written or oral (such contracts or
agreements, "MATERIAL CONTRACTS"):

                                    (a) material contracts and agreements (and
                  any material modifications and amendments thereto) with any of
                  the 19 Persons set forth on Section (a) of Schedule 3.1(n) of
                  the Company Disclosure Schedule;

                                    (b) material contracts and agreements (and
                  any material modifications and amendments thereto) with any
                  singer, musician, publisher or producer (each, an "ARTIST")
                  who renders services or otherwise participates in the
                  preparation or production of any sound recordings in which the
                  Company or a Subsidiary owns, licenses or otherwise controls
                  the copyright under federal, foreign or common copyright law
                  ("MASTER RECORDINGS"), which contain any "change of control"
                  provisions or any provisions that would be triggered upon a
                  sale of the Company or, with respect to material contracts or
                  agreements with any of the Persons set forth on Section (a) of
                  Schedule 3.1(n) of the Company Disclosure Schedule, upon a
                  sale of any Subsidiaries of the Company;

                                    (c) material contracts and agreements (and
                  any material modifications and amendments thereto) with the
                  songwriters listed on Section (c) of Schedule 3.1(n) of the
                  Company Disclosure Schedule;
<PAGE>   29
                                                                              22



                                    (d) material contracts and agreements
                  containing material covenants limiting the freedom of the
                  Company or any Subsidiary after the date hereof (i) to engage
                  in any line of business in any geographic area or to compete
                  with any Person that impairs in any material respect the
                  operation of the business of the Company and the Subsidiaries,
                  taken as a whole, including limitations on the Company's
                  freedom to enter into other contracts, in each case except for
                  any sales, distribution, licensing and similar agreements made
                  in the ordinary course of business, or (ii) to incur
                  indebtedness for borrowed money (other than pursuant to joint
                  venture, partnership or similar agreements);

                                    (e) "key-man" contracts or agreements which
                  give rise to any right of termination or the loss of any
                  benefit or increase in liability of the Company or any
                  Subsidiary, if a specified individual shall cease to be an
                  Employee of the Company or any Subsidiary of the Company or
                  shall cease to be employed in a specified capacity by the
                  Company or such Subsidiary;

                                    (f) contracts and agreements (and any
                  material modifications and amendments thereto) with, or on
                  behalf of, any Artist, production company, songwriter or
                  publishing company in respect of whom or which the Company and
                  its Subsidiaries are committed to pay advances after the date
                  hereof which exceed $50 million, other than any immaterial
                  contract or agreement that is ancillary to the principal
                  contract(s) or agreement(s) (or to any material modifications
                  or amendments thereto) relating to the foregoing;

                                    (g) contracts and agreements (and any
                  material modifications and amendments thereto) pursuant to
                  which the Company or any of its Subsidiaries has engaged a
                  third party as a distributor in any territory, or agrees to
                  act as a distributor for a third party in any territory, and
                  pursuant to which the Company or such Subsidiary is obligated
                  to make, or is entitled to receive, payments which are
                  reasonably likely to exceed $100 million per year, other than
                  any immaterial contract or agreement that is ancillary to the
                  principal contract(s) or agreement(s) (or to any material
                  modifications or amendments thereto) relating to the
                  foregoing;

                                    (h) contracts and agreements (and any
                  material modifications and amendments thereto) to which any of
                  the Master Recordings, music videos or video clips, films or
                  other products or services of Purchaser or any of its
                  Subsidiaries (other than, following the Closing, the Company
                  and its Subsidiaries) would become subject upon consummation
                  of any of the transactions contemplated by this Agreement;

                                    (i) employment contracts or agreements with
                  any of the individuals set forth on Section (i) of Schedule
                  3.1(n) of the Company Disclosure Schedule;
<PAGE>   30
                                                                              23



                                    (j) contracts or instruments under which the
                  Company or any of its Subsidiaries has directly or indirectly
                  guaranteed indebtedness, liabilities or obligations of any
                  Person (other than the Company or a Subsidiary), in each case,
                  which guarantee obligation is reasonably likely to exceed $20
                  million, or the aggregate of which guarantee obligations are
                  reasonably likely to exceed $40 million; or

                                    (k) any partnership, joint venture or other
                  similar contract or agreement with any Person (other than the
                  Company or any of its Subsidiaries) pursuant to which the
                  Company or such Subsidiary has an existing commitment to pay
                  in excess of $100 million after the date hereof.

                  (o)  Intellectual Property.

                           (i) The Company, directly or indirectly, owns, or is
         licensed or otherwise possesses valid rights to use, all patents,
         trademarks, trade names, service marks, copyrights, and any
         applications therefor, technology, know-how and tangible or intangible
         proprietary information or material that are material to the business
         of the Company and its Subsidiaries, taken as a whole, as currently
         conducted (the "COMPANY INTELLECTUAL PROPERTY RIGHTS").

                           (ii) All registered trademarks, service marks and
         copyrights owned by the Company are valid and subsisting, except to the
         extent any failure to own or be valid would not be reasonably expected
         to result in a Material Adverse Effect. There is no unauthorized use,
         infringement or misappropriation of any of the Company Intellectual
         Property Rights owned by the Company by any third party, except for any
         such use, infringement or misappropriation that would not be reasonably
         expected to result in a Material Adverse Effect. No Company
         Intellectual Property Right owned by the Company or any of its
         Subsidiaries or product of the Company or any of its Subsidiaries is
         subject to any outstanding decree, order, judgment, or stipulation
         restricting in any manner the licensing thereof by the Company or any
         of its Subsidiaries, except to the extent any such restriction would
         not be reasonably expected to result in a Material Adverse Effect.
         Either the Company or a Subsidiary owns or has valid rights to sell or
         otherwise exploit each Master Recording, music video, video clip or
         film exploited by it in the manner, places and forms in which it is
         currently being exploited, subject to the payment of all applicable
         contractual or statutory obligations, except where the failure to own
         or have such rights would not be reasonably expected to result in a
         Material Adverse Effect.

                           (iii) To the knowledge of the Company, the Company
         currently has the right to use certain Company Intellectual Property
         Rights as a result of licenses between Stockholder or its affiliates
         and certain third parties as listed in Schedule 3.1(o) of the
         Stockholder Disclosure Schedule.

                  (p) Related Party Transactions. Part 1 of Schedule 3.1(p) of
the Company Disclosure Schedule contains a list of all written contracts and a
summary of all oral
<PAGE>   31
                                                                              24



contracts, agreements or other arrangements between the Company or any
Subsidiary of the Company, on the one hand, and the Stockholder or any of its
Subsidiaries or, to the knowledge of the Company, affiliates (other than the
Company or any Subsidiary of the Company), on the other hand, (x) that are
material to the Company or are not on an arms length basis or (y) whether or not
so described in clause (x), that relate to intellectual property (including
technology, trademarks, or license agreements), tax sharing arrangements or
distribution arrangements. Part 1 of Schedule 3.1(p) of the Company Disclosure
Schedule also contains a list of all written contracts and a summary of all oral
contracts, agreements or other arrangements between the Company, any Subsidiary
of the Company incorporated or organized in the United States, the United
Kingdom, France, Germany or Japan or any other Subsidiary of the Company (but in
the case of such other Subsidiaries, immaterial contracts, agreements or
arrangements are excluded from such list), on the one hand, and any current
director or executive officer of the Company or any of its Subsidiaries or any
entity controlled by such current director or executive officer, on the other
hand, other than employment or consulting agreements or arrangements or under
Benefit Plans. Except as disclosed in Part 2 of Schedule 3.1(p) of the Company
Disclosure Schedule or as otherwise agreed by the parties, immediately following
the Closing, all contracts, agreements, or other arrangements between the
Company or any Subsidiary of the Company, on the one hand, and Stockholder or
any of its Subsidiaries or affiliates (other than the Company or any Subsidiary
of the Company), on the other hand, will be terminated.

                  (q) Brokers or Finders. No agent, broker, investment banker,
financial advisor or other firm or Person is or will be entitled to any broker's
or finder's fee or any other similar commission or fee in connection with any of
the transactions contemplated by this Agreement based upon arrangements made by
or on behalf of the Company, except Lazard Freres & Co. LLC and SocGen Bannon &
Co., whose fees and expenses will be paid by the Company in accordance with the
Company's agreement with such firm, copies of which have been provided to
Purchaser.

                  3.2 REPRESENTATIONS AND WARRANTIES OF STOCKHOLDER. Except as
set forth in Stockholder's Annual Report on Form 20-F for the fiscal year ended
December 31, 1997, the Company SEC Reports publicly available prior to the date
of this Agreement, press releases issued by Stockholder or the Company and
publicly available in New York prior to the date of this Agreement or in the
disclosure schedule delivered by Stockholder to Purchaser prior to the execution
of this Agreement (the "STOCKHOLDER DISCLOSURE SCHEDULE"), Stockholder
represents and warrants as follows (it being agreed that any representation or
warranty herein that is qualified by knowledge shall mean the knowledge of
Stockholder's executive officers):

                  (a) Authority. Stockholder has all requisite corporate power
and authority to enter into this Agreement and to consummate the transactions
contemplated hereby. The execution and delivery of this Agreement, the
performance by Stockholder of its obligations hereunder and the consummation of
the transactions contemplated hereby by Stockholder have been duly authorized by
all necessary corporate action on the part of Stockholder. This Agreement has
been duly executed and delivered by Stockholder and constitutes a legal, valid
and binding agreement of Stockholder, enforceable against Stockholder in
accordance with its
<PAGE>   32
                                                                              25



terms, except as such enforceability may be limited by bankruptcy, insolvency,
reorganization, moratorium and similar Laws relating to or affecting creditors
generally, by general equity principles (regardless of whether such
enforceability is considered in a proceeding in equity or at law) and by an
implied covenant of good faith and fair dealing.

                  (b) No Conflicts. The execution, delivery and performance of
this Agreement by Stockholder and the consummation by Stockholder of the
transactions contemplated hereby do not and will not (i) violate any provision
of the Articles of Association, by-laws or other organizational document of
Stockholder or of any material Subsidiary of Stockholder (including such
entity's partnership agreement, if such entity is a partnership), except, with
respect to any Subsidiary of Stockholder, as would not be reasonably expected to
result in any liability of Stockholder or any of its Subsidiaries, or (ii)
result in the breach, violation, suspension or termination of, give rise to any
right of termination, purchase or amendment under, require consent or
notification under, result in the loss of any benefit, right or license under,
increase or accelerate the liability of any party under, result in the creation
of an Encumbrance on any assets of Stockholder or any material Subsidiary of
Stockholder (other than the Company or any of its Subsidiaries) or constitute a
default under (in each case, with or without the giving or notice or the lapse
of time or both) any provision of any loan or credit agreement, note, mortgage,
bond, indenture, lease, benefit plan or other agreement, contract, obligation,
instrument, commitment, license, franchise or permit to which Stockholder or any
material Subsidiary of Stockholder (other than the Company or any of its
Subsidiaries) is a party or is subject or by which any assets of any of them is
bound, except, in the case of clause (ii), (a) as would not be reasonably
expected to result in a Material Adverse Effect and (b) as would not be
reasonably expected to prevent or materially delay the consummation of the
transactions contemplated hereby.

                  (c) Governmental Approvals. The execution, delivery and
performance of this Agreement by Stockholder and the consummation by Stockholder
of the transactions contemplated hereby do not and will not violate in any
material respect any Law applicable to Stockholder or any of its assets or
require any consent, approval, license, permit, order or authorization of, or
registration, declaration or filing with, any Governmental Entity by or with
respect to Stockholder in connection with the execution and delivery of this
Agreement by Stockholder or the consummation of the transactions contemplated
hereby by Stockholder, except in relation to (i) the HSR Act, and confirmation
by way of a decision of the Commission of the European Communities under Article
6(1)(b) or Article 8(2) of Council Regulation (EEC) No. 4064/89 of 21 December
1989 that the transactions contemplated by this Agreement and any matters
arising therefrom are compatible with the common market, (ii) the Exchange Act,
(iii) the rules and regulations of the NYSE and the ASE or any other exchange on
which the securities of Stockholder are listed, (iv) Exon-Florio and the rules
and regulations promulgated thereunder, and the rules and regulations
promulgated by the United States Department of Defense, (v) such filings with
the Trade Register and all other filings under Dutch Law, (vi) the Competition
Act (Canada) and (vii) such consents, approvals, orders, authorizations,
registrations, declarations and filings as may be required under other Laws,
including antitrust or other competition laws of other jurisdictions, and except
for any such violation and failure to make or obtain any such consent, approval,
order, authorization, registration, declaration or filing which (a) would not be
reasonably expected to result in a
<PAGE>   33
                                                                              26



Material Adverse Effect and (b) would not be reasonably expected to prevent or
materially delay the consummation of the transactions contemplated hereby.
Consents, approvals, orders, authorizations, registrations, declarations and
filings required under or in relation to any of the foregoing clauses (i)
through (vii) are hereinafter referred to as the "STOCKHOLDER REQUIRED
CONSENTS".

                  (d)      Capital Structure.

                           (i) The authorized capital stock of the Company
         consists of 500,000,000 Company Shares. As of April 30, 1998,
         180,000,000 Company Shares were outstanding, of which 1,645,973 were
         held in the treasury relating to the options issued pursuant to the
         Share Option Schemes. Since April 30, 1998 to the date of this
         Agreement, there have been no issuances of shares of the Company or any
         other securities of the Company, except as may be described in Schedule
         3.1(e)(i) of the Company Disclosure Schedule in connection with the
         exercise or issuance of Company Stock Options. All Company Shares are
         duly authorized, validly issued, fully paid and nonassessable, and no
         class of shares is entitled to preemptive rights, other than as
         provided by Dutch Law. There were outstanding as of April 30, 1998 no
         options, warrants or other rights, agreements, arrangements or
         commitments of any character to acquire shares from the Company other
         than options representing in the aggregate the right to acquire
         4,186,328 Company Shares pursuant to the Share Option Schemes. Other
         than as may be described in Schedule 3.1(e)(i) of the Company
         Disclosure Schedule, since April 30, 1998 to the date of this
         Agreement, no options or warrants or other rights to acquire shares of
         the Company have been issued or granted and no agreements or
         commitments have been entered into by the Company to issue shares of
         the Company.

                           (ii) All issued and outstanding shares of capital
         stock, partnership interests, membership interests, joint venture
         interests and other equity interests of each of the Company's material
         Subsidiaries are duly authorized, validly issued, fully paid and
         nonassessable, and all such shares are owned by the Company or another
         Subsidiary of the Company free and clear of all Encumbrances, in each
         case other than as provided by Law or the terms of any applicable
         partnership or similar agreement as in effect on the date hereof.

                           (iii) No Company Voting Debt is issued or
outstanding.

                           (iv) Except as otherwise set forth in this Section
         3.2(d) or as permitted by this Agreement, and other than, in the case
         of the Company's non-material Subsidiaries, pursuant to the terms of
         any partnership or similar agreement in effect on the date hereof, and
         other than as provided by Law, there are no securities, options,
         warrants, calls, rights, commitments, agreements, arrangements or
         undertakings of any kind to which the Company or any of its
         Subsidiaries is a party or by which any of them is bound obligating the
         Company or any of its Subsidiaries to issue, deliver or sell, or cause
         to be issued, delivered or sold, any shares or other voting securities
         of the Company or any of its Subsidiaries or obligating the Company
<PAGE>   34
                                                                              27



         or any of its Subsidiaries to issue, grant, extend or enter into any
         such security, option, warrant, call, right, commitment, agreement,
         arrangement or undertaking. There are no commitments, agreements,
         arrangements or undertakings of any kind relating to the Company's
         right to vote or dispose of shares or other voting securities of the
         Company or its Subsidiaries, other than, in the case of its
         Subsidiaries, pursuant to the terms of the articles of organization,
         by-laws or other organizational document of such entity (including such
         entity's partnership agreement, if such entity is a partnership) in
         effect on the date hereof, and other than as provided by Law. Except as
         permitted by this Agreement, there are no outstanding obligations of
         the Company or any of its Subsidiaries to repurchase, redeem or
         otherwise acquire any shares or other equity interests of the Company
         or any of its Subsidiaries, other than, in the case of non-material
         Subsidiaries, pursuant to the terms of its articles of organization,
         by-laws or other organizational document of such entity (including such
         entity's partnership agreement if such entity is a partnership) in
         effect on the date hereof, and other than as provided by Law.

                  (e)      Information Supplied.

                           (i) None of the information supplied or to be
         supplied in writing by Stockholder for inclusion or incorporation by
         reference in the Registration Statement or the Offer Documents will, at
         the time the Registration Statement, the Offer Documents or amendments
         or supplements thereto are filed with the SEC and the Netherlands
         Securities Board or, in the case of the Registration Statement, is
         declared effective and on the Closing Date, or, in the case of the
         Offer Documents, are first published, sent or given to shareholders, as
         the case may be, contain any untrue statement of a material fact or
         omit to state any material fact required to be stated therein or
         necessary to make the statements therein, in the light of the
         circumstances under which they were made, not misleading.

                           (ii) Notwithstanding the foregoing provisions of
         Section 3.2(e)(i), no representation or warranty is made by Stockholder
         with respect to statements made or incorporated by reference in the
         Registration Statement, Offer Documents or amendments or supplements
         thereto other than those supplied by Stockholder in writing for
         inclusion or incorporation by reference therein.

                  (f)      Employees.

                           (i) With respect to each type of benefit plan
         described in Section 3.1(j)(i) which is (a) sponsored or is being
         maintained by Stockholder or any of its Subsidiaries (other than the
         Company or any of its Subsidiaries) and in which Employees participate;
         (b) is entered into by and between any Employee and Stockholder or any
         of its Subsidiaries (other than the Company or any of its Subsidiaries)
         or (c) is contributed to, or required to be contributed to, by
         Stockholder or any of its Subsidiaries (other than the Company or any
         of its Subsidiaries) on behalf of any Employees (collectively, the
         "STOCKHOLDER BENEFIT PLANS"), Stockholder or the Company has delivered
         or made available, or Stockholder shall, or shall cause
<PAGE>   35
                                                                              28



         the Company to, deliver or make available within 30 days after the date
         hereof, to Purchaser a current, accurate and complete copy (or, to the
         extent no such copy exists, an accurate description) thereof and, to
         the extent applicable, (a) any related trust agreement, annuity
         contract or other funding instrument; (b) the most recent determination
         letter from the U.S. Internal Revenue Service; (c) any summary plan
         description prepared or distributed within the five-year period ending
         on the date hereof and other written communications by Stockholder or
         any of its Subsidiaries (other than the Company or any of its
         Subsidiaries) to any Employees which in any way vary the terms of, or
         increase the rights or benefits provided under, the terms of any
         Stockholder Benefit Plan; and (d) the most recent (i) Form 5500 and
         attached schedules; (ii) audited financial statements; and (iii)
         actuarial valuation reports.

                           (ii) Schedule 3.2(f) of the Stockholder Disclosure
         Schedule contains a true and complete list of the following Stockholder
         Benefit Plans pursuant to which Employees in the United States, the
         United Kingdom, Japan or Germany benefit or participate: each "employee
         benefit plan" (within the meaning of Section 3(3) of ERISA, but whether
         or not subject to ERISA) and each stock option, severance,
         change-in-control and bonus plan, agreement and arrangement.

                           (iii) (a) Except where failure of any of the
         following statements to be true would not be reasonably expected to
         result in a Material Adverse Effect, (i) each Stockholder Benefit Plan
         has been established and administered in accordance with its terms, and
         in compliance with the applicable provisions of ERISA, the Code and
         other applicable U.S. and non-U.S. laws, rules and regulations; (ii)
         each U.S. Stockholder Benefit Plan which is intended to be qualified
         within the meaning of Code section 401(a) is so qualified and has
         received a favorable determination letter as to its qualification and,
         to the knowledge of the Stockholder or any of its Subsidiaries (other
         than the Company or any of its Subsidiaries), nothing has occurred,
         whether by action or failure to act, which would cause the loss of such
         qualification; (iii) with respect to any Stockholder Benefit Plan, no
         actions, suits or claims (other than routine claims for benefits in the
         ordinary course) are pending or threatened, and no facts or
         circumstances exist which could give rise to any such actions suits or
         claims; (iv) with respect to each Stockholder Benefit Plan, no event
         has occurred and, to the knowledge of the Stockholder or any of its
         Subsidiaries (other than the Company or any of its Subsidiaries), no
         condition exists that could subject Stockholder or any of its
         Subsidiaries (other than the Company or any of its Subsidiaries),
         either directly or by reason of its affiliation with any member of its
         Controlled Group to any tax, fine, liability or penalty imposed by
         ERISA, the Code or any other applicable U.S. or non- U.S. laws, rules
         and regulations; (v) no Stockholder Benefit Plan provides for an
         increase in benefits on or after the Closing Date; (vi) except as
         otherwise provided by Law, each Stockholder Benefit Plan may be amended
         or terminated without obligation or liability, other than for benefits
         accrued or payable as of the date of such amendment or termination; and
         (vii) no U.S. Stockholder Benefit Plan has incurred any "accumulated
         funding deficiency" as such term is defined in ERISA section 302
         (whether or not waived).
<PAGE>   36
                                                                              29



                           (iv) No U.S. Stockholder Benefit Plan is subject to
         Title IV of ERISA.

                           (v) Neither the Company nor Stockholder nor any of
         their respective Subsidiaries, has incurred any obligation in
         connection with the termination or withdrawal from any pension
         Stockholder Benefit Plan, which obligation would reasonably be expected
         to result in a Material Adverse Effect. With respect to any U.S. or
         non-U.S. multiemployer Stockholder Benefit Plan to which Stockholder or
         any member of its Controlled Group (other than the Company or any of
         its Subsidiaries) has any liability or contributes, no such
         multiemployer plan is in reorganization or insolvent, other than any
         failure to contribute or reorganization or insolvency which would not
         reasonably be expected to result in a Material Adverse Effect.

                           (vi) The events contemplated by this Agreement
         (either alone or together with any other event) will not, except as
         would not have a Material Adverse Effect, (a) except as indicated in
         Schedule 3.2(f) of the Stockholder Disclosure Schedule, accelerate the
         time of payment or vesting or materially increase the amount of
         benefits due under any Stockholder Benefit Plan or compensation to any
         Employee from Stockholder or any of its Subsidiaries (other than the
         Company or any of its Subsidiaries); (b) result in any payments
         (including parachute payments) under any Stockholder Benefit Plan or
         from Stockholder or any of its Subsidiaries (other than the Company or
         any of its Subsidiaries) becoming due to any Employee; or (c) terminate
         or modify or give a third party a right to terminate or modify the
         provisions or terms of any Stockholder Benefit Plan.

                           (vii) With respect to any Stockholder Benefit Plan in
         which Employees participate, there are no claims or proceedings pending
         or, to the knowledge of Stockholder or any of its Subsidiaries (other
         than the Company or any of its Subsidiaries), threatened, between
         Stockholder or any of its Subsidiaries and any Employees, other than
         claims for benefits in the ordinary course or claims or proceedings
         that would not reasonably be expected to result in a Material Adverse
         Effect.

                  (g) Related Party Transactions. Part 1 of Schedule 3.2(g) of
the Stockholder Disclosure Schedule contains a list of all written contracts and
a summary of all oral contracts, agreements or other arrangements between the
Company or any Subsidiary of the Company, on the one hand, and Stockholder or
any of its Subsidiaries or affiliates (other than the Company or any Subsidiary
of the Company), on the other hand, (x) that are material to the Company or are
not on an arms length basis or (y) whether or not described in clause (x), that
relate to intellectual property (including technology, trademarks or license
agreements), tax sharing arrangements or distribution arrangements. Except as
disclosed in Part 2 of Schedule 3.2(g) of the Stockholder Disclosure Schedule or
otherwise agreed by the parties, immediately following the Closing, all
contracts, agreements or other arrangements between the Company or any
Subsidiary of the Company, on the one hand, and Stockholder or any of its
Subsidiaries or affiliates (other than the Company or any Subsidiary of the
Company), on the other hand, will be terminated.
<PAGE>   37
                                                                              30



                  The Company currently has the right to use certain Company
Intellectual Property Rights as a result of licenses between Stockholder or its
affiliates and certain third parties as listed in Schedule 3.1(o) of the
Stockholder Disclosure Schedule. As a result of the consummation of the Offer,
the Company's rights to use such Company Intellectual Property Rights will cease
in accordance with the terms of the applicable license.

                  (h) Brokers or Finders. No agent, broker, investment banker,
financial advisor or other firm or Person is or will be entitled to any broker's
or finder's fee or any other similar commission or fee in connection with any of
the transactions contemplated by this Agreement based upon arrangements made by
or on behalf of Stockholder, except Goldman Sachs International, whose fees and
expenses will be paid by Stockholder in accordance with Stockholder's agreement
with such firms, copies of which have been provided to Purchaser.

                  3.3 REPRESENTATIONS AND WARRANTIES OF PURCHASER. Except as set
forth in the Purchaser SEC Reports (as defined in Section 3.3(f)) publicly
available prior to the date of this Agreement, press releases issued by
Purchaser and publicly available in New York prior to the date of this Agreement
(but the foregoing exception with respect to press releases shall not apply in
the case of Section 3.3(h) with regard to any press release that is not included
in the Purchaser SEC Reports) or in the disclosure schedule delivered by
Purchaser to the Company and Stockholder prior to the execution of this
Agreement (the "PURCHASER DISCLOSURE SCHEDULE"), Purchaser represents and
warrants to the Company and Stockholder as follows (it being agreed that any
representation or warranty herein that is qualified by knowledge shall mean the
knowledge of Purchaser's executive officers):

                  (a) Organization. Each of Purchaser and each of its material
Subsidiaries is a corporation or other entity duly organized or incorporated,
validly existing and in good standing (references to good standing refer only to
the fact that Purchaser has a current certificate of compliance) (as applicable)
under the Laws of its jurisdiction of organization or incorporation. Each of
Purchaser and each of its material Subsidiaries has all requisite corporate or
other power and authority to own, lease and operate its properties and to carry
on its business in all material respects as now being conducted. Furthermore,
neither Purchaser nor any of Purchaser's material Subsidiaries (i) has been
dissolved, and there is no action or request pending to accomplish such
dissolution or (ii) has been declared bankrupt and no action or request is
pending to declare Purchaser or any of Purchaser's material Subsidiaries
bankrupt and neither Purchaser nor any of Purchaser's material Subsidiaries has
filed or been granted an official moratorium of payments under or pursuant to
Canadian or U.S. Law. Each of Purchaser and each of its material Subsidiaries is
duly licensed or qualified and in good standing to do business in each
jurisdiction in which the nature of its business or the ownership or leasing of
its properties makes such qualification necessary other than in such
jurisdictions where the failure to be so licensed, in good standing or to so
qualify would not be reasonably expected to result in a Purchaser Material
Adverse Effect (as defined in Section 7.11(h)). The copies of the Articles of
Amalgamation of Purchaser and by-laws of Purchaser included in the Purchaser
Disclosure Schedule are true, complete and correct copies of such documents as
in effect on the date of this Agreement.
<PAGE>   38
                                                                              31



                  (b) Authority. Purchaser has all requisite corporate power and
authority to enter into this Agreement and to consummate the transactions
contemplated hereby. The execution and delivery of this Agreement, the
performance by Purchaser of its obligations hereunder and the consummation of
the transactions contemplated hereby by Purchaser have been duly authorized by
all necessary corporate action on the part of Purchaser. This Agreement has been
duly executed and delivered by Purchaser and constitutes a legal, valid and
binding agreement of Purchaser, enforceable against Purchaser in accordance with
its terms, except as such enforceability may be limited by bankruptcy,
insolvency, reorganization, moratorium and similar Laws relating to or affecting
creditors generally, by general equity principles (regardless of whether such
enforceability is considered in a proceeding in equity or at law) and by an
implied covenant of good faith and fair dealing.

                  (c) No Conflicts. The execution, delivery and performance of
this Agreement by Purchaser and the consummation by Purchaser of the
transactions contemplated hereby do not and will not (i) violate any provision
of the Articles of Amalgamation, by-laws or other organizational document of
Purchaser or of any material Subsidiary of Purchaser (including such entity's
partnership agreement, if such entity is a partnership), except, with respect to
any Subsidiary of Purchaser, as would not be reasonably expected to result in
any liability of Purchaser or any of its Subsidiaries, or (ii) result in the
breach, violation, suspension or termination of, give rise to any right of
termination, purchase or amendment under, require consent or notification under,
result in the loss of any benefit, right or license under, increase or
accelerate the liability of any party under, result in the creation of an
Encumbrance on any assets of Purchaser or its material Subsidiaries or
constitute a default under (in each case, with or without the giving of notice
or the lapse of time or both) any provision of any loan or credit agreement,
note, mortgage, bond, indenture, lease, benefit plan or other agreement,
contract, obligation, instrument, commitment, license, franchise or permit to
which Purchaser or any material Subsidiary of Purchaser is a party or is subject
or by which any assets of any of them is bound, except, in the case of clause
(ii), (a) as would not be reasonably expected to result in a Purchaser Material
Adverse Effect and (b) as would not be reasonably expected to prevent or
materially delay the consummation of the transactions contemplated hereby.

                  (d) Governmental Approvals. The execution, delivery and
performance of this Agreement by Purchaser and the consummation by Purchaser of
the transactions contemplated hereby do not and will not violate, in any
material respect any Law applicable to Purchaser or any of its Subsidiaries or
any of their respective assets or require any consent, approval, license,
permit, order or authorization of, or registration, declaration or filing with,
any Governmental Entity by or with respect to Purchaser or any of its
Subsidiaries, in connection with the execution and delivery of this Agreement by
Purchaser or the consummation of the transactions contemplated hereby by
Purchaser, except in relation to (i) the HSR Act and confirmation by way of a
decision of the Commission of the European Communities under Article 6(1)(b) or
Article 8(2) of Council Regulation (EEC) No. 4064/89 of 21 December 1989 that
the transactions contemplated by this Agreement and any matters arising
therefrom are compatible with the common market, (ii) state or provincial
securities or "blue sky" laws, (iii) the Securities Act, (iv) the Exchange Act,
(v) the rules and regulations of the Quebec Securities Commission, (vi) the
rules and regulations of the NYSE, the Toronto
<PAGE>   39
                                                                              32



Stock Exchange (the "TSE"), the Montreal Exchange, the Vancouver Stock Exchange,
the London Stock Exchange(the "LSE") and the ASE or any other exchange on which
the securities of Stockholder, the Company or Purchaser are listed, (vii) the
Competition Act (Canada), (viii) Exon-Florio, and the rules and regulations
promulgated thereunder, and the rules and regulations promulgated by the United
States Department of Defense, (ix) such filings with the Trade Register and all
other filings under Dutch Law and (x) such consents, approvals, orders,
authorizations, registrations, declarations and filings as may be required under
other Laws, including antitrust or other competition laws of other
jurisdictions, and except for any such violation or failure to make or obtain
any such consent, approval, order, authorization, registration, declaration or
filing which (a) would not be reasonably expected to result in a Purchaser
Material Adverse Effect and (b) would not be reasonably expected to prevent or
materially delay the consummation of the transactions contemplated hereby.
Consents, approvals, orders, registrations, declarations and filings required
under or in relation to any of the foregoing clauses (i) through (x) are
referred to as "PURCHASER REQUIRED CONSENTS."

                  (e)      Capital Structure.

                           (i) As of April 30, 1998, the authorized capital
         stock of Purchaser consisted of (a) an unlimited number of Purchaser
         Shares, of which 346,301,125 shares were outstanding and (b) an
         unlimited number of first preferred shares and second preferred shares,
         each without nominal or par value, of which no shares were outstanding.
         Since April 30, 1998 to the date of this Agreement, there have been no
         issuances of shares of capital stock of Purchaser or any other
         securities of Purchaser, except for the issuance of Purchaser Shares in
         an amount not exceeding 1,000,000 Purchaser Shares in connection with
         the exercise of options and the conversion of Liquid Yield Option Notes
         issued by a Subsidiary of Purchaser ("LYONS"). All outstanding
         Purchaser Shares are duly authorized, validly issued, fully paid and
         nonassessable, and no class of capital stock of Purchaser is entitled
         to preemptive rights, other than as provided by Law. There were
         outstanding as of April 30, 1998 no options, warrants or other rights,
         agreements, arrangements or commitments to acquire capital stock from
         Purchaser, other than (a) options representing in the aggregate the
         right to purchase 38,578,917 Purchaser Shares and (b) LYONs, which were
         convertible into an aggregate of 313,961 Purchaser Shares. Other than
         options or warrants or other rights to acquire no more than 50,000
         Purchaser Shares in the aggregate, since April 30, 1998 to the date of
         this Agreement, no options or warrants or other rights to acquire
         capital stock from Purchaser have been issued or granted and no
         agreements or commitments have been entered into by Purchaser to issue
         capital stock of Purchaser.

                           (ii) All issued and outstanding shares of capital
         stock, partnership interests, membership interests, joint venture
         interests and other equity interests of each of Purchaser's material
         Subsidiaries are duly authorized, validly issued, fully paid and
         nonassessable, and all such shares are owned by Purchaser or another
         Subsidiary of Purchaser free and clear of all Encumbrances, in each
         case other than as provided
<PAGE>   40
                                                                              33



         by Law or the terms of any applicable partnership or similar agreement
         as in effect on the date hereof.

                           (iii) No bonds, debentures, notes or other
         indebtedness of Purchaser having the right to vote on any matters on
         which shareholders may vote are issued or outstanding.

                           (iv) Except as otherwise set forth in this Section
         3.3(e) or as permitted by this Agreement, and other than, in the case
         of Purchaser's non-material Subsidiaries, pursuant to the terms of any
         partnership or similar agreement in effect on the date hereof, and
         other than as provided by Law, there are no securities, options,
         warrants, calls, rights, commitments, agreements, arrangements or
         undertakings of any kind to which Purchaser or any of its Subsidiaries
         is a party or by which any of them is bound obligating Purchaser or any
         of its Subsidiaries to issue, deliver or sell, or cause to be issued,
         delivered or sold, any shares or other voting securities of Purchaser
         or any of its Subsidiaries or obligating Purchaser or any of its
         Subsidiaries to issue, grant, extend or enter into any such security,
         option, warrant, call, right, commitment, agreement, arrangement or
         undertaking. There are no commitments, agreements, arrangements or
         undertakings of any kind relating to Purchaser's right to vote or
         dispose of shares or other voting securities of Purchaser or its
         Subsidiaries, other than, in the case of its Subsidiaries, pursuant to
         the terms of the articles of organization, by-laws or other
         organizational document of such entity (including such entity's
         partnership agreement, if such entity is a partnership) in effect on
         the date hereof, and other than as provided by Law. Except as permitted
         by this Agreement, there are no outstanding obligations of Purchaser or
         any of its Subsidiaries to repurchase, redeem or otherwise acquire any
         shares or other equity interests of Purchaser or any of its
         Subsidiaries, other than, in the case of non-material Subsidiaries,
         pursuant to the terms of its articles of organization, by-laws or other
         organizational document of such entity (including such entity's
         partnership agreement if such entity is a partnership) in effect on the
         date hereof, and other than as provided by Law.

                  (f)      Reports and Financial Statements.

                           (i) Purchaser has filed all required reports,
         schedules, forms, statements and other documents required to be filed
         by it with the SEC since January 1, 1996 (including all exhibits
         thereto, the "PURCHASER SEC REPORTS"). No Subsidiary of Purchaser is
         required to file any form, report or other document with the SEC. None
         of the Purchaser SEC Reports, as of their respective dates (and, if
         amended or superseded by a filing prior to the date of this Agreement
         or the Closing Date, then on the date of such filing), contained or
         will contain any untrue statement of a material fact or omitted or will
         omit to state a material fact required to be stated therein or
         necessary to make the statements therein, in light of the circumstances
         under which they were made, not misleading. Each of the financial
         statements (including the related notes) included in the Purchaser SEC
         Reports presents fairly, in all material respects, the consolidated
         financial position and consolidated results of operations and cash
         flows of Purchaser and its Subsidiaries as of the respective dates or
         for the
<PAGE>   41
                                                                              34



         respective periods set forth therein, all in conformity with U.S. GAAP
         consistently applied during the periods involved except as otherwise
         noted therein, and subject, in the case of the unaudited interim
         financial statements, to normal and recurring year-end adjustments that
         have not been and are not expected to be material in amount. All of
         such Purchaser SEC Reports, as of their respective dates (and as of the
         date of any amendment to the Purchaser SEC Reports), complied as to
         form in all material respects with the applicable requirements of the
         Securities Act and the Exchange Act and the rules and regulations
         promulgated thereunder.

                           (ii) As of the date hereof, neither Purchaser nor any
         of its Subsidiaries has any liabilities (absolute, accrued, contingent
         or otherwise), except liabilities (a) reserved on, or disclosed or
         reflected in, Purchaser's audited balance sheet (including any related
         notes and schedules thereto) for the fiscal year ended June 30, 1997
         included in the Company's Annual Report on Form 10-K for such fiscal
         year, (b) incurred in the ordinary course of business since June 30,
         1997, (c) incurred in accordance with this Agreement or the
         transactions contemplated hereby or (d) which would not be reasonably
         expected to result in a Purchaser Material Adverse Effect.

                  (g)      Information Supplied.

                           (i) The Registration Statement, the Offer Documents
         or amendments or supplements thereto, at the time they are filed with
         the SEC, securities authorities in each province of Canada (if
         required) and The Netherlands Securities Board or, in the case of the
         Registration Statement, declared effective and on the Closing Date, or,
         in the case of the Offer Documents, first published, sent or given to
         shareholders, as the case may be, will not contain any untrue statement
         of a material fact or omit to state any material fact required to be
         stated therein or necessary to make the statements therein, in the
         light of the circumstances under which they were made, not misleading.


                           (ii) Notwithstanding the foregoing provisions of
         Section 3.3(g)(i), no representation or warranty is made by Purchaser
         with respect to statements made or incorporated by reference in the
         Registration Statement, Offer Documents or amendments or supplements
         thereto based on information supplied by Stockholder or the Company in
         writing for inclusion or incorporation by reference therein.

                  (h) Absence of Certain Changes or Events. Since December 31,
1997, (i) except for the performance of this Agreement and the transactions
contemplated hereby and compliance with the covenants set forth herein,
Purchaser and its Subsidiaries have conducted their businesses only in the
ordinary course and consistent with past practice in all material respects and
(ii) there has not occurred any event, change or development which has had or
would be reasonably expected to result in a Purchaser Material Adverse Effect.

                  (i) Absence of Litigation. There are no suits, claims,
actions, proceedings or investigations pending or, to the knowledge of
Purchaser, threatened against Purchaser or
<PAGE>   42
                                                                              35



any of its Subsidiaries, or any properties or rights of Purchaser or any of its
Subsidiaries, before any court, arbitrator or administrative, governmental or
regulatory authority or body, domestic or foreign, which would be reasonably
expected to result in a Purchaser Material Adverse Effect. As of the date of
this Agreement, neither Purchaser nor any of its Subsidiaries nor any of their
respective properties is or are subject to any order, writ, judgment,
injunction, decree, determination or award which (i) would be reasonably
expected to result in a Purchaser Material Adverse Effect or (ii) would be
reasonably expected to prevent or materially delay the consummation of the
transactions contemplated hereby. The foregoing does not apply to any suits,
claims, actions, or investigations arising in connection with or as a result of
the execution of this Agreement or the commencement of the Offer or the
consummation of the other transactions contemplated hereby.

                  (j) Available Funds. Purchaser has or will have available to
it all funds necessary to satisfy all of its obligations hereunder in connection
with the Offer.

                  (k) Brokers or Finders. No agent, broker, investment banker,
financial advisor or other firm or Person is or will be entitled to any broker's
or finder's fee or any other similar commission or fee in connection with any of
the transactions contemplated by this Agreement based upon arrangements made by
or on behalf of Purchaser, except Morgan Stanley & Co. Incorporated and Bear,
Stearns & Co. Inc., whose fees and expenses will be paid by Purchaser in
accordance with Purchaser's agreements with such firms.


                                   ARTICLE IV

                                    COVENANTS

                  4.1 COVENANTS RELATING TO CONDUCT OF BUSINESS OF THE COMPANY.
During the period from the date of this Agreement and continuing until the
Closing Date, Stockholder shall use its best efforts to cause the Company and
the Company's Subsidiaries to comply with the covenants set forth in this
Section , and, subject to Section 4.4, the Company shall and shall cause its
Subsidiaries to, comply with such covenants (except as expressly contemplated or
permitted by this Agreement or to the extent that Purchaser shall otherwise
consent in writing such consent not to be unreasonably withheld or unreasonably
delayed, provided, that, in considering any consent requested pursuant to this
Section 4.1, Purchaser shall act in good faith in accordance with applicable Law
and with a view to preserving the current going concern value of the Company's
businesses and operations); provided, further, that neither the Company nor
Stockholder shall be deemed to be in breach of this Section 4.1 as a result of
an inadvertent breach of this Section.

                  (a)      Ordinary Course.

                           (i) The Company and its Subsidiaries shall carry on
         their respective businesses in the usual, regular and ordinary course
         in all material respects, in substantially the same manner as
         heretofore conducted, and shall use all reasonable efforts to preserve
         intact their present lines of business, maintain their rights and
<PAGE>   43
                                                                              36



         franchises and preserve their relationships with customers, suppliers
         and others having business dealings with them; provided, however, that
         no action by the Company or its Subsidiaries with respect to matters
         specifically permitted by any other provision of this Section shall be
         deemed a breach of this Section unless such action would constitute a
         breach of one or more of such other provisions.

                           (ii) Neither the Company nor its Subsidiaries shall
         (a) enter into any new material line of business or (b) incur or commit
         to any capital expenditures other than capital expenditures incurred or
         committed to in the ordinary course of business consistent with past
         practice and which, together with all such expenditures incurred or
         committed since January 1, 1998, are not in excess of either of (1)
         125% of the respective amounts in the following two categories, (x)
         capital expenditures for manufacturing and distribution and (y) capital
         expenditures for film and music, or (2) 110% of the aggregate amount
         set forth in the Company's 1998 capital expenditure budget, as
         previously disclosed to Purchaser or, if the Closing has not occurred
         prior to December 31, 1998, such additional amounts for any subsequent
         period as may be consented to by Purchaser, such consent not to be
         unreasonably withheld, or, if Purchaser shall not have so consented,
         not greater than an amount equal to 110% of a pro rata portion of the
         Company's 1998 capital expenditure budget (such that in respect of each
         three-month period commencing January 1, 1999, 110% of 25% of the
         aggregate 1998 budget will be deemed to be the budget for such period);
         provided, however, that, no commitment for any individual capital
         expenditure that will not be completed within 12 months of the date of
         commitment may be made that exceeds $7.5 million.

                  (b) Dividends; Changes in Share Capital. Neither the Company
nor any of its Subsidiaries shall, or shall propose to, other than to the extent
required by applicable Law or by the partnership, organizational, joint venture
or similar agreement of any such Subsidiary as in effect on the date hereof, (i)
declare or pay any dividends on or make other distributions (whether in cash,
stock or property or any combination thereof) in respect of any of its capital
stock, except (x) dividends by wholly-owned Subsidiaries of the Company to the
Company or another wholly-owned Subsidiary of the Company, (y) a dividend by the
Company payable to all shareholders of the Company in an amount per share equal
to NLG 0.50 in respect of the period from January 1, 1998 until June 30, 1998,
inclusive, and (z) as permitted by Section 2.1, (ii) split, combine or
reclassify any of its capital stock or issue or authorize or propose the
issuance of any other securities in respect of, in lieu of or in substitution
for, shares of its capital stock, except for any such transaction by a wholly
owned Subsidiary of the Company which remains a wholly owned Subsidiary after
consummation of such transaction (other than the issuance of Company Shares in
respect of Company Stock Options outstanding on the date of this Agreement or
issued in accordance with this Agreement), or (iii) repurchase, redeem or
otherwise acquire any shares of its capital stock or any securities convertible
or exchangeable into or exercisable for any of its shares of its capital stock,
except in the case of open market purchases of Company Shares by the Company in
connection with the exercise of Company Stock Options (which Company Shares are
delivered by the Company to the option holder upon such exercise).
<PAGE>   44
                                                                              37



                  (c) Issuance of Securities. Neither the Company nor any of its
Subsidiaries shall issue, deliver or sell, or authorize or propose the issuance,
delivery or sale of, any shares of its capital stock of any class, any Company
Voting Debt or any securities convertible into or exercisable for, or any
subscriptions, options, warrants or rights to acquire, any such shares or
Company Voting Debt or enter into any agreement with respect to any of the
foregoing, other than (i) the issuance of Company Shares upon the exercise of
Company Stock Options outstanding as of the date of this Agreement, (ii)
issuances of Company Shares upon the exercise of Company Stock Options issued
after the date of this Agreement, provided that, except as permitted by Section
5.6(a) no such Company Stock Options shall be issued before February 1, 1999,
and, thereafter, Company Stock Options may only be issued in the ordinary course
of business consistent with past practice and in accordance with the Share
Option Schemes, (iii) issuances by a wholly owned Subsidiary of the Company of
capital stock to such Subsidiary's parent, (iv) as permitted by Section 2.1 or
(v) to the extent required by applicable Law or by the partnership,
organizational, joint venture or similar agreement of any such Subsidiary as in
effect on the date hereof.

                  (d) Governing Documents. The Company and its Subsidiaries
shall not amend or propose to amend their respective articles of association,
by-laws or other organizational documents, except as required by Law.

                  (e) No Acquisitions. Neither the Company nor any of its
Subsidiaries shall acquire or agree to acquire by merging or consolidating with,
or by purchasing a substantial equity interest in or a substantial portion of
the assets of, or by any other manner (including the formation of a joint
venture, partnership or similar arrangement), any business or any corporation,
partnership, association or other business organization or division thereof or
otherwise acquire or agree to acquire any assets (other than the acquisition of
assets used in the operations of the business of the Company and its
Subsidiaries in the ordinary course); provided, however, that the foregoing
shall not prohibit (i) acquisitions pursuant to binding agreements the terms of
which require such acquisitions (as such terms are in effect as of the date
hereof), (ii) acquisitions or any of the other foregoing transactions the fair
market value of the total consideration (including the value of indebtedness or
other liability acquired or assumed) paid or contributed by the Company and its
Subsidiaries for which does not exceed $25 million, individually, or $75 million
during the next twelve months after the date hereof or (iii) acquisitions of
immaterial assets in the ordinary course among the Company and its wholly-owned
Subsidiaries.

                  (f) No Dispositions. Other than (i) as may be required by or
in conformance with Law in order to permit or facilitate the consummation of the
transactions contemplated hereby, (ii) as contemplated by Section 2.1 or Section
5.13, (iii) sales, leases or licenses of inventory or dispositions of obsolete
inventory or equipment not used or useful in the business, in each case in the
ordinary course of business, (iv) exploitations by the Company or its
Subsidiaries of their respective intellectual property rights, in each case in
the ordinary course of business or (v) pursuant to the sale-leaseback
arrangements available under the lease agreement between Sumitomo Bank of New
York Trust Company and PolyGram Filmed Entertainment Distribution, Inc., dated
November 13, 1996 (the "SUMITOMO LEASE AGREEMENT"), in accordance with the terms
and conditions of such agreement as in effect on
<PAGE>   45
                                                                              38



the date hereof, neither the Company nor any of its Subsidiaries shall sell,
lease, or otherwise dispose of, or agree to sell, lease or otherwise dispose of,
any of its assets (including capital stock of Subsidiaries of the Company), the
fair market value of which assets exceeds $2 million, individually, or $5
million, in the aggregate during the twelve months following the date hereof
(except pursuant to binding agreements the terms of which require such
dispositions (as such terms are in effect on the date hereof)); provided, that,
notwithstanding the foregoing, neither the Company nor any of its Subsidiaries
shall dispose of, or agree to dispose of, any interest in Really Useful Holdings
Ltd., Sundance Channel LLC, MTV Asia LDC (it being understood that dilution
arising from an issue of equity does not constitute a disposition) or VIVA.

                  (g) Material Contracts. Neither the Company nor any of its
Subsidiaries shall:

                  (i) enter into any contract or agreement with any Person so as
         to include, or amend any contract or agreement with any Person so as to
         include, any of the following provisions, or amend any of the following
         provisions to the extent contained in any contract or agreement with
         any Person in any manner detrimental to the Company, any Subsidiary or
         Purchaser: (w) any "change of control" provision or any provision that
         would be triggered upon a sale of the Company or any of its
         Subsidiaries contained in contracts relating to Artists, (x) any
         "key-man" provision, including any provision which gives rise to any
         (1) breach of contract or agreement, (2) right of termination, (3) loss
         of any benefit or increase in liability of the Company or any
         Subsidiary thereof or (4) any requirement to pay any penalty or damages
         by the Company or any Subsidiary thereof, in each case described in
         this clause (x) if a specified Employee shall fail to participate in
         the preparation, publishing or production of Master Recordings or films
         subject to such contract or agreement or if a specified individual
         shall cease to be an Employee of the Company or any Subsidiary of the
         Company or shall cease to be employed in a specified capacity by the
         Company or such Subsidiary, (y) in the case of any amendment, any
         provision that reduces any existing territorial rights of the Company
         or any Subsidiary or (z) in the case of any new contract or agreement,
         any provision that provides for reversions in favor of any third party
         (other than (1) reversions that are customary and entered into on arm's
         length terms and in the ordinary course of business in the music
         publishing business, (2) reversions that are customary and entered into
         on arm's length terms and in the ordinary course of business in the
         recorded music and music video business with respect to licenses for
         "one-off" compilation and sampler-type albums or with respect to
         licenses for catalogs of Master Recordings or music videos by more than
         one Artist and (3) in connection with the sale or acquisition of
         territorial distribution rights outside the United States in motion
         pictures for a term of years, which motion pictures, in the case of
         acquisitions, were not produced by the Company or any Subsidiary), and
         in the case of any amendment, any provision that provides for
         reversions in favor of any third party (if there were no reversion
         provisions prior to the amendment) or that shortens the term of the
         reversion (if there were reversion provisions prior to the amendment)
         (for purposes of this Section 4.1, any contract or agreement shall be
         deemed to be amended if, upon the expiration of the term thereof,
<PAGE>   46
                                                                              39



         such contract or agreement is renewed (whether by exercise of a renewal
         option or otherwise) on different terms (other than the expiration date
         of such contract or agreement));

                  (ii) terminate any contract or agreement with any Artist whose
         last album sold in excess of 1 million units during any five-year
         period;

                  (iii) enter into, amend in any material respect or renew any
         contract or agreement with, or on behalf of, any Artist, production
         company, songwriter or publishing company in respect of whom or which
         the Company and its Subsidiaries are required to make payments (which
         are not contingent on achieving bona fide specified performance
         objectives) valued in excess of $25 million to, or on behalf of, any
         Artist or production company or valued in excess of $15 million to, or
         on behalf of, any songwriter or publishing company;

                  (iv) provide or commit to provide advances to Artists in
         aggregate amounts exceeding $50 million more than the aggregate amount
         set forth in the Company's 1998 budget for such category of
         expenditure, as previously disclosed to Purchaser, or, if the Closing
         has not occurred prior to December 31, 1998, such additional amounts
         for any subsequent period as may be consented to by Purchaser, such
         consent not to be unreasonably withheld, or, if Purchaser shall not
         have so consented, not greater than an amount equal to a pro rata
         portion of 107.7% of the Company's 1998 budget for such category of
         expenditure (such that in respect of each three-month period commencing
         January 1, 1999, 25% of the aggregate 1998 budget for such category of
         expenditure plus $12.5 million will be deemed to be the budget for such
         period);

                  (v) terminate any distribution contract or agreement pursuant
         to which the Company or any of its Subsidiaries acts as a distributor
         for a third party and pursuant to which at least $10 million of sales
         were made during the preceding 12 months;

                  (vi) enter into any contract or agreement with any Person so
         as to include, or amend any contract or agreement with any Person so as
         to include, any of the following provisions, or amend any of the
         following provisions to the extent contained in any contract or
         agreement with any Person in any manner detrimental to the Company, any
         Subsidiary or Purchaser: any provision limiting the freedom of the
         Company or any Subsidiary (x) to engage in any line of business in any
         geographic area or to compete with any Person that impairs in any
         material respect the operation of the business of the Company and the
         Subsidiaries, taken as a whole, including limitations on the Company's
         freedom to enter into other contracts, in each case except for any
         sales, distribution, licensing and similar agreements made in the
         ordinary course of business, or (y) to incur indebtedness for borrowed
         money;

                  (vii) enter into any contract or agreement with any Person so
         as to include, or amend any contract or agreement with any Person so as
         to include, the following provision, or amend the following provision
         to the extent contained in any contract or agreement with any Person in
         any manner detrimental to the Company, any Subsidiary
<PAGE>   47
                                                                              40



         or Purchaser: any provision which would subject any of the Master
         Recordings, music videos or video clips, films or other products or
         services of Purchaser or any of its Subsidiaries or affiliates (other
         than, following the Closing, the Company or any of its Subsidiaries) to
         such contract or agreement upon consummation of any of the transactions
         contemplated by this Agreement (including any pending but not binding
         film output arrangements relating to Showtime Network);

                  (viii) enter into any employment contract or agreement that
         provides for total guaranteed annual compensation (defined for purposes
         of this Section 4.1 to exclude stock options, pension and medical
         benefits and retention bonus paid pursuant to Section 5.6) in excess of
         $500,000 per year for any person who is not an Employee of the Company
         or any Subsidiary thereof on the date of this Agreement, provided that
         this clause (viii) will not be applicable to any contract or agreement
         with any person who is hired to replace an Employee who is no longer
         employed by the Company or any Subsidiary and who was so employed at
         any time during the six months prior to the date of such contract or
         agreement, if such person is hired in good faith to replace such
         Employee on substantially the same terms (including total guaranteed
         annual compensation not exceeding 120% of the total guaranteed annual
         compensation (defined for purposes of this Section 4.1 to exclude stock
         options, pension and medical benefits and retention bonus paid pursuant
         to Section 5.6) previously paid to the replaced employee) as such
         Employee;

                  (ix) enter into, or amend any material term of, or renew any
         employment contract or agreement with any Employee of the Company or
         any Subsidiary so as to provide for a term in excess of five years
         (other than employment contracts or agreements that are terminable at
         the Company's option upon not more than 60 days' notice and without any
         termination, cancellation or severance payment or penalty) or so as to
         provide total guaranteed annual compensation (defined for purposes of
         this Section 4.1 to exclude stock options, pension and medical benefits
         and retention bonus paid pursuant to Section 5.6) in excess of the
         greater of (x) $500,000 per year and (y) 120% of such compensation of
         such Employee as of the date of this Agreement;

                  (x) renew any employment contract or agreement, or amend the
         scheduled expiration date of any employment contract or agreement
         (other than employment contracts or agreements that are terminable at
         the Company's option upon not more than 60 days' notice and without any
         termination, cancellation or severance payment or penalty), in each
         case if there are more than 90 days until the scheduled expiration date
         of such contract or agreement; provided, however, that if any such
         contract or agreement contains a renewal option which by its terms must
         be exercised more than 90 days prior to the scheduled expiration date
         thereof, such contract or agreement may be renewed during the 30 day
         period preceding such exercise date;

                  (xi) renew for a period in excess of one year any employment
         contract or agreement (other than employment contracts or agreements
         that are terminable at the Company's option upon not more than 60 days'
         notice and without any termination, cancellation or severance payment
         or penalty) that provides (as renewed) for total
<PAGE>   48
                                                                              41



         guaranteed annual compensation (defined for purposes of this Section
         4.1 to exclude stock options, pension and medical benefits and
         retention bonus paid pursuant to Section 5.6) in excess of $1,000,000
         per year;

                  (xii) terminate any employment contract or agreement that
         provides any Employee with total guaranteed annual compensation
         (defined for purposes of this Section 4.1 to exclude stock options,
         pension and medical benefits and retention bonus paid pursuant to
         Section 5.6) in excess of $500,000 per year (other than for material
         breach by such Employee) or release any such Employee from such
         contract;

                  (xiii) enter into, amend any material term of or renew for a
         period longer than one year any contract or agreement with any current
         or former director or executive officer of the Company or any of its
         Subsidiaries or affiliates or any entity controlled by such current or
         former director or officer, other than employment agreements or
         pursuant to the Share Option Schemes or involving de minimis assets or
         services;

                  (xiv) enter into, amend in any material respect or renew for a
         period of more than one year any contract, agreement or instrument
         under which (a) any Person (other than the Company or any of its
         Subsidiaries) has directly or indirectly guaranteed indebtedness,
         liabilities or obligations of the Company or any of its Subsidiaries or
         (b) the Company or any of its Subsidiaries has directly or indirectly
         guaranteed indebtedness, liabilities or obligations of any Person
         (other than the Company or a Subsidiary), in each case, which guarantee
         obligation exceeds $20 million, or the aggregate of which guarantee
         obligations exceed $40 million; or

                  (xv) enter into or renew for a period of more than two years
         any film output arrangements relating to Showtime Network; provided,
         however, that any permitted renewal of two years or less shall
         explicitly provide that any films or other products or services of
         Purchaser or any of its Subsidiaries or affiliates (other than,
         following the Closing, the Company or any of its affiliates) shall not
         be subject to such arrangement and, prior to entering into any such
         permitted renewal, Purchaser shall have the right to review and consult
         with the Company with respect to such provisions contained in any such
         permitted renewal.

                  (h) Investments; Indebtedness. Neither the Company nor any of
its Subsidiaries shall, (i) other than in connection with actions permitted by
Section , make any loans, advances or capital contributions to, or investments
in, any other Person, other than (v) by the Company or a Subsidiary of the
Company to or in the Company or any Subsidiary of the Company, (w) pursuant to
the terms of agreements as in effect on the date of this Agreement or entered
into in accordance with this Agreement (including the Castle Rock Letter
Agreement and Term Sheet dated December 7, 1997 (the "CASTLE ROCK LETTER
AGREEMENT"), (x) subject to the provisions of clause (iv) of Section 4.1(g),
advances or loans made in the ordinary course of business consistent with past
practice to Artists or other licensors pursuant to contracts, (y) loans of less
than $15,000 made in the ordinary course of business consistent with past
practice to Employees and (z) capital contributions or
<PAGE>   49
                                                                              42



investments incurred in the ordinary course of business consistent with past
practice, (ii) pay, discharge or satisfy any claims, liabilities or obligations
(absolute, accrued, asserted or unasserted, contingent or otherwise) before such
claims, liabilities or obligations are due and payable, other than payments,
discharges or satisfactions incurred in the ordinary course of business
consistent with past practice and other than settlements in good faith of any
claims for less than $1 million in the ordinary course of business consistent
with past practice, (iii) mortgage, pledge or subject to any other Encumbrance
any of its properties or assets, tangible or intangible (including assets which
constitute intellectual property), other than in the ordinary course of business
consistent with past practice, Encumbrances and other imperfections in title as
do not materially detract from the value or impair the use of the property
subject thereto, Encumbrances for taxes not yet subject to penalties for
non-payment or which are being actively contested in good faith by appropriate
proceedings, and other than Encumbrances that will be released at or prior to
the Closing or (iv) other than in connection with actions permitted by Section ,
create, incur, assume or suffer to exist any indebtedness for borrowed money,
issuances of debt securities or guarantees not in existence as of the date of
this Agreement (including any film financing arrangement other than the
sale-leaseback arrangements available under the Sumitomo Lease Agreement in
accordance with the terms and conditions of such agreement as in effect on the
date hereof), except pursuant to letters of credit incurred in the ordinary
course of business consistent with past practice or pursuant to the credit
facilities, indentures and other arrangements in existence on the date of this
Agreement and in the ordinary course of business, indebtedness of up to $200
million under facilities from The Chase Manhattan Bank incurred in connection
with the Company's Castle Rock joint venture (so long as the Company's interest
in such joint venture does not exceed 50%) and any other indebtedness existing
on the date of this Agreement, in each case as such credit facilities,
indentures, other arrangements and other existing indebtedness may be amended,
extended, modified, refunded, renewed or refinanced after the date of this
Agreement, but only if the aggregate principal amount thereof is not increased
thereby, the term thereof is not extended thereby for more than one year and the
other terms and conditions thereof, taken as a whole, are not less advantageous
to the Company and its Subsidiaries than those in existence as of the date of
this Agreement;

                  (i) Compensation. Except (i) for arrangements entered into in
the ordinary course of business consistent with past practice (and, in the case
of any bonuses, that comply with the conditions, restrictions and limitations
set forth in Section 5.6(f) and, in the case of any employment agreement or
contract, that complies with the conditions, restrictions and limitations set
forth in Section 4.1(g)), (ii) as contemplated by Section 5.6 or (iii) as
required by applicable law or the terms of agreements as in effect as of the
date of this Agreement or Share Option Schemes, neither the Company nor any
Subsidiary shall enter into, adopt or materially amend or materially change the
funding or accrual practices of any bonus, profit sharing, compensation,
severance, termination, stock option, stock appreciation right, restricted
stock, performance unit, pension, retirement, deferred compensation, employment,
severance or other employee benefit agreements, trusts, plans, funds or other
arrangements of or for the benefit or welfare of any employee of the Company or
any of its Subsidiaries (or any other Person for whom either the Company or any
of its Subsidiaries will have liability), or (except for normal increases in the
ordinary course of business consistent with past practices) materially increase
in any manner the compensation or fringe benefits of any employee of the
<PAGE>   50
                                                                              43



Company or any of its Subsidiaries (or any other Person for whom the Company or
any of its Subsidiaries will have liability) or pay any material benefit not
required by any existing plan or arrangement (including the granting of stock
options, stock appreciation rights, shares of restricted stock or performance
units) or enter into any contract, agreement, commitment or arrangement to do
any of the foregoing; provided, however, that the increase in the total
guaranteed annual compensation (defined for purposes of this Section 4.1 to
exclude stock options, pension and medical benefits and retention bonus paid
pursuant to Section 5.6) of any employee whose compensation as of the date of
this Agreement exceeds $500,000 to an amount that does not exceed 120% of such
compensation of such employee as of the date of this Agreement shall not be
prohibited by this Section 4.1(i); provided, further, that, with respect to any
employee whose total guaranteed annual compensation (defined for purposes of
this Section 4.1 to exclude stock options, pension and medical benefits and
retention bonus paid pursuant to Section 5.6) shall exceed $500,000 per year who
is party to an employment agreement with the Company or any Subsidiary, the
Company agrees to consult in good faith with Purchaser prior to the expiration
of the term of such agreement if the Company intends not to renew such
agreement.

                  (j) Other Actions. Neither the Company nor any of its
Subsidiaries shall take any action that would, or that could reasonably be
expected to, result in any of the Offer Conditions set forth in Annex B not
being satisfied or in the delay in the satisfaction of any such conditions.

                  (k) Accounting Methods; Income Tax Elections. Except as
disclosed in the Company SEC Reports filed prior to the date of this Agreement,
or as required by a Governmental Entity or applicable Law or changes in
generally accepted accounting standards or principles, neither the Company nor
any Subsidiary shall change its methods of accounting in effect at December 31,
1997. The Company shall not (i) change its fiscal year or (ii) make any material
tax election or settle or compromise any material Tax liability or file any
federal income tax or other material Tax Return without consultation, to the
extent practical, with Purchaser (provided that the Company shall use its
reasonable best efforts to provide Purchaser with a reasonable opportunity to
review such Tax Returns prior to filing).

                  (l) Film Business. In connection with the filmed entertainment
business, neither the Company nor any of its Subsidiaries shall: (a) incur or
commit development and production spending in aggregate amounts greater than
100% (in the case of development) and 100% (in the case of production) of the
respective amounts set forth in the Company's 1998 filmed entertainment
production budget or advertising and print budget (each as previously disclosed
to Purchaser), as the case may be, or, if the Closing has not occurred prior to
December 31, 1998, such additional amounts for any subsequent period as may be
consented to by Purchaser, such consent not to be unreasonably withheld, or, if
Purchaser shall not have so consented, not greater than an amount equal to a pro
rata portion of 115% of such 1998 budgets (such that in respect of each
three-month period commencing January 1, 1999, 115% of 25% of the aggregate of
each such 1998 budget will be deemed to be the production budget or advertising
budget, as the case may be, for such period), provided that (x) with respect to
production spending for Castle Rock, the Company may incur or commit production
spending for the five Castle Rock films listed on Schedule 4.1(l) of the Company
<PAGE>   51
                                                                              44



Disclosure Schedule as required by the terms of the Castle Rock Letter Agreement
as in effect as of the date of this Agreement (but, for each such film, only up
to the respective amount listed on such Schedule) and (y) with respect to
development spending for Castle Rock films, the Company may incur or commit
development expenditures as required by the terms of the Castle Rock Letter
Agreement as in effect as of the date of this Agreement; (b) incur or commit
expenditures for film development projects in excess of $750,000 per development
project (which amount shall be the aggregate expenditure for such project and
not merely the Company's pro rata portion thereof, if less than 100%) other than
for expenditures committed pursuant to the terms of agreements as in effect as
of the date of this Agreement, except with respect to development spending for
Castle Rock films, the Company may incur or commit development expenditures as
required by the terms of the Castle Rock Letter Agreement as in effect as of the
date of this Agreement; (c) enter into, amend in any material respect, make
binding or renew any "first look" agreement (other than those where there is no
obligation to take product or those in which the Company and its Subsidiaries
are not required to incur costs exceeding $250,000 per year) or "put picture"
agreement, which agreement, amendment or renewal was not approved by the
Supervisory Board of the Company prior to the date of this Agreement (whether or
not contemplated to be entered into by the Company or any Subsidiary prior to
the date of this Agreement); (d) incur or commit direct production expenditures
(excluding promotion and advertising and costs of prints) in excess of
$25,000,000 per film (which amount shall be the aggregate expenditures per film
and not merely the Company's pro rata portion thereof, if less than 100%), other
than amounts budgeted for films which are listed on Schedule 4.1(l) of the
Company Disclosure Schedule (but, for each such film, only up to the respective
amount listed on such Schedule); (e) enter into any license covering any film or
television product for a term of more than three years (four years in the case
of any U.S. network license covering one film or television product), other than
(i) immaterial licenses and (ii) licenses providing for exclusive distribution,
in countries where the Company does not, directly or indirectly, engage in film
distribution, for a term of years of individual films which licenses are entered
into prior to the release of such films in theatres, provided that all licenses
covering any film or television product shall be entered into in the ordinary
course of business consistent with past practice and shall not unduly encumber
the film catalog of the Company and its Subsidiaries, particularly in Germany or
France provided, further, that the aggregate revenue from all licenses entered
into by the Company and its Subsidiaries during 1998 shall not exceed 125% of
the 1998 budgeted amount (except in the case of licenses regarding CDR which the
parties acknowledge are not covered by such budget) or, if the Closing Date has
not occurred prior to December 31, 1998, such additional amounts for any
subsequent period as may be consented to by Purchaser, such consent not to be
unreasonably withheld, or, if Purchaser shall not have so consented, not greater
than an amount equal to 125% of a pro rata portion of such 1998 budgeted amount
(such that in respect of each three-month period commencing January 1, 1999,
125% of 25% of such 1998 budgeted amount will be deemed to be the budget for
such period) (except in the case of licenses regarding CDR which the parties
acknowledge are not covered by such budget); (f) enter into any exclusive output
arrangement for new films (except as provided in clause (xv) of Section 4.1(g));
or (g) enter into contracts or agreements (with any Person other than the
Company or any Subsidiary thereof) providing for exclusive distribution of film
products in any country by such Person other than individual film sales
<PAGE>   52
                                                                              45



prior to release in theaters in the ordinary course of business in countries
where the Company does not, directly or indirectly, engage in film distribution.

                  4.2 ADVICE OF CHANGES; GOVERNMENTAL FILINGS. Purchaser and the
Company shall file all reports required to be filed by each of them with the SEC
(and all other Governmental Entities) between the date of this Agreement and the
Closing Date and shall (to the extent permitted by Law or regulation or any
applicable confidentiality agreement) deliver to the other party copies of all
such publicly filed reports, announcements and publications promptly after the
same are filed. Subject to applicable Laws relating to the exchange of
information, Purchaser, the Company and Stockholder shall have the right to
review in advance, and will consult with each other, with respect to, all the
information relating to the other party or parties, as the case may be, and each
of their respective Subsidiaries, which appears in any filings, announcements or
publications made with, or written materials submitted to, any third party or
any Governmental Entity in connection with the transactions contemplated by this
Agreement. In exercising the foregoing right, each of the parties hereto agrees
to act reasonably and as promptly as practicable. Each party agrees that, to the
extent practicable and as timely as practicable, it will consult with, and
provide all appropriate and necessary assistance to, the other party or parties,
as the case may be, with respect to the obtaining of all permits, consents,
approvals and authorizations of all third parties and Governmental Entities
necessary or advisable to consummate the transactions contemplated by this
Agreement and each party will keep the other party or parties, as the case may
be, apprised of the status of matters relating to completion of the transactions
contemplated hereby.

                  4.3 CONTROL OF THE COMPANY'S BUSINESS. Nothing contained in
this Agreement shall give Purchaser, directly or indirectly, the right to
control or direct the Company's operations prior to the Closing Date. Prior to
the Closing Date, the Company shall exercise, consistent with the terms and
conditions of this Agreement, complete control and supervision over its
operations.

                  4.4 NOTIFICATION TO EMPLOYEES. The Company agrees that it will
use its reasonable best efforts to promptly notify its current Employees, as
appropriate, of the covenants set forth in Section 4.1. Notwithstanding anything
to the contrary contained in Section 4.1, neither the Company nor Stockholder
shall be deemed to have breached any provision of Section 4.1 if,
notwithstanding the efforts described in the preceding sentence, an Employee
(other than an executive officer of the Company) shall inadvertently take any
action or fail to take any action that results in the violation of any provision
of Section 4.1.


                                    ARTICLE V

                              ADDITIONAL AGREEMENTS

                  5.1 ACCESS TO INFORMATION. Upon reasonable notice, (i) the
Company shall (and shall cause its Subsidiaries to) afford to the officers,
employees, accountants, counsel, financial advisors and other representatives of
Purchaser reasonable access during normal
<PAGE>   53
                                                                              46



business hours, during the period prior to the Closing Date, to all its
properties, books, contracts, commitments and records and, during such period,
the Company shall furnish promptly to Purchaser, consistent with its legal
obligations, all information concerning its business, properties and personnel
as Purchaser may reasonably request and (ii) Purchaser shall (and shall cause
its Subsidiaries to) afford to the officers, employees, accountants, counsel,
financial advisors and other representatives of Stockholder reasonable access
during normal business hours, during the period prior to the Closing Date, to
all its properties, books, contracts, commitments and records and, during such
period, Purchaser shall furnish promptly to Stockholder, consistent with its
legal obligations, all information concerning its business, properties and
personnel as Stockholder may reasonably request; provided, however, that either
party may restrict the foregoing access to the extent that, in such party's
reasonable judgment (based on advice of outside counsel), any Law, treaty, rule
or regulation of any Governmental Entity or existing confidentiality agreement
with a third party applicable to such party requires such party or its
Subsidiaries to restrict access to any properties or information. The parties
will hold any such information which is non-public in confidence to the extent
required by, and in accordance with, the provisions of the letter dated May 5,
1998 between Purchaser and Stockholder, as supplemented by the letter dated May
8, 1998 among Purchaser, Stockholder and the Company (the "CONFIDENTIALITY
AGREEMENT"). Any investigation by Purchaser, Stockholder or the Company shall
not affect the representations and warranties of any of the other parties
hereto. In addition, subsequent to the date of this Agreement, Purchaser and/or
any of its Subsidiaries may initiate communications with any officer or key
Employee of the Company on behalf of Purchaser for the purpose of addressing the
prospective retention of such officer or Employee following the Closing,
provided that (i) Purchaser believes, in good faith, that there is a compelling,
legitimate business necessity to initiate such communications prior to the
Closing and (ii) such communications with each such Employee shall be conducted
in coordination with Company management.

                  5.2      BEST EFFORTS.

                  (a) Subject to the terms and conditions of this Agreement,
each of Purchaser, Stockholder and the Company shall use its best efforts to
take, or cause to be taken, all actions and to do, or cause to be done, all
things necessary, proper or advisable under this Agreement and under applicable
Laws (including, in the case of Purchaser, Chapter 1 of the Resolution of the
Social and Economic Council on Rules relating to Mergers) and regulations to
consummate the Offer and the other transactions contemplated by this Agreement
as soon as practicable after the date hereof. In furtherance and not in
limitation of the foregoing, each party hereto agrees to make all necessary
filings in connection with the Company Required Consents, Stockholder Required
Consents and Purchaser Required Consents, as applicable, as promptly as
practicable after the date of this Agreement, and to use all reasonable efforts
to furnish or cause to be furnished, as promptly as practicable, all information
and documents requested with respect to such Company Required Consents,
Stockholder Required Consents and Purchaser Required Consents and shall
otherwise cooperate with the applicable Governmental Entity in order to obtain
such Company Required Consents, Stockholder Required Consents and Purchaser
Required Consents in as expeditious a manner as possible.
<PAGE>   54
                                                                              47



                  (b) Each of Purchaser, Stockholder and the Company shall, in
connection with the efforts to obtain all requisite approvals and authorizations
for the purchase of Tendered Shares under the Offer and the other transactions
contemplated by this Agreement under applicable antitrust or competition laws,
use its best efforts to (i) take or cause to be taken all actions and to do or
cause to be done all things necessary, proper or advisable to obtain all such
approvals and authorizations (which efforts shall include, without limitation,
(a) entering into negotiations, providing information, making proposals,
entering into and performing agreements or submitting to judicial or
administrative orders, (b) proffering the Company's and Purchaser's willingness
to accept an order providing for the divestiture by Purchaser of such of the
Company's assets and businesses (or, in lieu thereof, approximately equivalent
assets and businesses of Purchaser) as are necessary to permit Purchaser to
consummate the Offer, including an offer to hold separate such assets and
businesses pending any such divestiture, and (c) opposing vigorously any
litigation relating to the Offer or the transactions contemplated by this
Agreement, including promptly appealing any adverse court order, (ii) cooperate
in all respects with each other in connection with any filing or submission and
in connection with any investigation or other inquiry, including any proceeding
initiated by a private party, (iii) promptly inform the other party of any
communication received by such party from, or given by such party to any
Governmental Entity and of any material communication received or given in
connection with any proceeding by a private party, in each case regarding any of
the transactions contemplated hereby, and (iv) permit the other party to review
any communication given by it to, and consult with each other in advance of any
meeting or conference with, any such Governmental Entity or, in connection with
any proceeding by a private party, with any other Person, and to the extent
permitted by such Governmental Entity or other Person, give the other party the
opportunity to attend and participate in such meetings and conferences.

                  (c) In furtherance and not in limitation of the covenants of
the parties contained in Sections and , if any administrative or judicial action
or proceeding, including any proceeding by a private party, is instituted (or
threatened to be instituted) challenging any transaction contemplated by this
Agreement as violative of any applicable antitrust or competition laws, each of
Purchaser, Stockholder and the Company shall cooperate in all respects with each
other and use its respective reasonable best efforts to contest and resist any
such action or proceeding and to have vacated, lifted, reversed or overturned
any decree, judgment, injunction or other order, whether temporary, preliminary
or permanent, that is in effect and that prohibits, prevents or restricts
consummation of the transactions contemplated by this Agreement. Notwithstanding
the foregoing or any other provision of this Agreement, nothing in this Section
shall limit a party's right to terminate this Agreement pursuant to Section or
so long as such party has up to then complied in all respects with its
obligations under this Section .

                  (d) If any objections are asserted with respect to the
transactions contemplated hereby under any applicable antitrust or competition
laws or if any suit is instituted by any Governmental Entity or any private
party challenging any of the transactions contemplated hereby as violative of
any applicable antitrust or competition laws, each of Purchaser, Stockholder and
the Company shall use its reasonable best efforts to resolve any such objections
or challenge as such Governmental Entity or private party may have to such
<PAGE>   55
                                                                              48



transactions under such applicable antitrust or competition laws so as to permit
consummation of the transactions contemplated by this Agreement.

                  (e) Purchaser, Stockholder and the Company will give promptly
such notices to third parties and use their respective reasonable best efforts
to obtain all such third party consents as are necessary or desirable in
connection with the transactions contemplated by this Agreement.

                  (f) Nothing in this Section 5.2 shall require Purchaser to
take, or agree to take, any action, or permit Stockholder or the Company to
take, or agree to take, any action, whether as a condition to obtaining any
approval from a Governmental Entity or any other Person or for any other reason,
if such action is reasonably likely to be materially burdensome to Universal
Studios, Inc. and its Subsidiaries and the Company and its Subsidiaries, taken
as a whole, or to have a material adverse effect on the strategic and financial
benefits of the transactions contemplated by this Agreement.

                  5.3 NOTICE OF DEVELOPMENTS. Prior to the Closing Date, each
party shall, promptly after obtaining knowledge of the occurrence (or
non-occurrence) of any event, circumstance or fact arising subsequent to the
date of this Agreement which (i) would be reasonably expected to result in a
breach of any representation, warranty, covenant or agreement of such party in
this Agreement or (ii) would be reasonably expected to result in a Material
Adverse Effect or a Purchaser Material Adverse Effect, as the case may be, give
notice thereof to the other parties and shall use all reasonable efforts to
prevent or to remedy promptly such breach or satisfy such conditions; provided,
however, that the delivery of, or failure to deliver, any notice pursuant to
this Section shall not limit or otherwise affect the remedies available
hereunder.

                  5.4 TERMINATION OF INTERCOMPANY AGREEMENTS. The Company and
Stockholder covenant and agree that, as of the Closing Date, all agreements
(other than the agreements listed in Schedule 5.4 of the Stockholder Disclosure
Schedule) between Stockholder or any of its Subsidiaries (other than the Company
and its Subsidiaries), on the one hand, and the Company or any of the Company's
Subsidiaries, on the other hand, shall be terminated with no further obligations
or liabilities on the part of the Company or Stockholder or any of their
respective Subsidiaries thereunder (other than the obligation to pay for goods,
services or other assets on an arms length basis provided thereunder prior to
the Closing). Except with respect to those agreements set forth in Schedule 5.4
of the Stockholder Disclosure Schedule, subject to Purchaser's acceptance for
payment of Tendered Shares pursuant to the Offer, (a) Stockholder, on behalf of
itself and its Subsidiaries and affiliates (other than the Company and its
Subsidiaries), hereby releases and discharges and indemnifies and holds harmless
the Company and its Subsidiaries and their successors and assigns from all
actions, causes of action, suits, debts, dues, sums of money, accounts, claims
and demands owed by the Company and its Subsidiaries to Stockholder and its
Subsidiaries and affiliates (other than the Company and its Subsidiaries), by
reason of any matter, cause, contract (whether written or oral), course of
dealing or thing whatsoever arising during, or in respect of, the period on or
before the Closing Date and (b) the Company, on behalf of itself and its
Subsidiaries, hereby releases and discharges and indemnifies and holds harmless
Stockholder
<PAGE>   56
                                                                              49



and its Subsidiaries (other than the Company and its Subsidiaries) and their
successors and assigns from all actions, causes of action, suits, debts, dues,
sums of money, accounts, claims and demands owed by Stockholder and its
Subsidiaries to the Company and its Subsidiaries and affiliates (other than
Stockholder and its Subsidiaries), by reason of any matter, cause, contract
(whether written or oral), course of dealing or thing whatsoever arising during,
or in respect of, the period on or before the Closing Date.

                  5.5 NO SOLICITATION. Except as contemplated by Section 5.13,
neither Stockholder, the Company nor any of their respective Subsidiaries or
affiliates shall, nor shall Stockholder, the Company or any of their respective
Subsidiaries or affiliates authorize or permit any of their officers, managing
directors, directors, employees, representatives or agents (including but not
limited to any investment banker, financial advisor, attorney, accountant or
other representative or agent) to, directly or indirectly, (a) solicit,
initiate, encourage (including by way of furnishing information or assistance),
or take any other action to facilitate, any inquiry or the making of any
proposal or offer (including any proposal or offer to any of its shareholders)
(i) with respect to any acquisition or sale of all or any significant portion of
the assets of, or any equity interest in (whether newly-issued equity interests
or outstanding equity interests), the Company and its Subsidiaries, taken as a
whole, or any tender offer (including a self tender offer) or exchange offer,
merger, consolidation, business combination, recapitalization, liquidation,
dissolution or similar transaction involving the Company or any of the Company's
Subsidiaries or (ii) which could reasonably be expected to impede, frustrate,
prevent, delay or nullify any of the transactions contemplated by this Agreement
or to materially diminish the benefits to Purchaser of the transactions
contemplated by this Agreement or (b) enter into or participate in any
discussions or negotiations regarding any of the foregoing, or in the
furtherance of any inquiries regarding any of the foregoing, or furnish to any
other Person any information with respect to its business, properties or assets
or any of the foregoing; provided, that the foregoing clauses (a) and (b) shall
not prohibit the Company's Supervisory Board or Board of Management from (i)
furnishing information concerning the Company and its business, properties or
assets to a third party who has made a bona fide written transaction proposal,
which is not subject to any material contingencies relating to financing, in
response to a request for such information, pursuant to a confidentiality
agreement on terms no less favorable to the Company than the Confidentiality
Agreement, so long as neither such request for information nor such transaction
proposal was solicited, initiated, encouraged or facilitated in violation of
clause (a) above, (ii) engaging in discussions or negotiations with such a third
party who has made such a transaction proposal or (iii) following receipt of
such a transaction proposal, taking and disclosing to its shareholders a
position contemplated by Rule 14e-2(a) under the Exchange Act or applicable
Dutch Law or disclosing to its shareholders information required by Schedule
14D-9, in each case to the extent permitted by the last sentence of Section
1.8(a); provided, further, that any such action referred to in the foregoing
clauses (i) and (ii) may be taken by the Company only if its Board of Management
or Supervisory Board, as applicable, shall have concluded in good faith and on
the basis of advice (x) from the Company's financial advisors, that such
transaction proposal involves consideration to the Company's shareholders that
is superior to the Offer Consideration, and (y) from outside counsel that
failure to take such action would constitute a breach of the fiduciary duties of
such Boards under Dutch Law; and provided, further, that the Company shall not
take any of the foregoing
<PAGE>   57
                                                                              50



actions referred to in clauses (i) through (iii) until after providing prior
written notice to Purchaser. If the Company or Stockholder or the Board of
Management or Supervisory Board of either such party receives an inquiry,
proposal or offer relating to any of the foregoing, then the Company or
Stockholder, as the case may be, shall orally (within one Business Day) and in
writing (as promptly as practicable) inform Purchaser of the terms and
conditions of such proposal and the identity of the Person making it. Each of
the Company and Stockholder agrees that it will immediately cease and cause to
be terminated any existing activities, discussions or negotiations with any
parties conducted heretofore with respect to any of the foregoing. Each of the
Company and Stockholder agrees that it will take the necessary steps to promptly
inform the individuals or entities referred to in the first sentence of this
Section of the obligations undertaken in this Section .

                  5.6      EMPLOYEE BENEFITS MATTERS.

                  (a) Subsequent to the date hereof, and prior to the Closing
Date, the Company may continue to grant stock options and awards to an Employee
to the extent required by the provisions (as of the date hereof) of such
Employee's employment agreement. In addition, if the Closing Date does not occur
prior to February 1, 1999, then the Company may thereafter continue to grant
stock options (with an exercise price equal to fair market value) to Employees
in the ordinary course of business in accordance with past practice; provided,
however, that no more than 1,000,000 Company Shares may be subject to such
ordinary course additional equity awards and options granted during the period
between the date hereof and the Closing Date.

                  (b) As of the Closing Date, each unexpired, unexercised,
outstanding stock option granted by the Company or any of its Subsidiaries and
converted into options to acquire Purchaser Shares (in accordance with the
conversion terms set forth in Section 1.6(a)) may be exercised by its holder
during the period specified in the applicable Benefit Plan or the holder's
employment agreement, or if later, throughout the period ending 90 days
following the date on which such holder's employment with the Company or any of
its Subsidiaries terminates without cause; provided, however, that the provision
of such extended right to exercise a stock option does not result in any adverse
accounting charge to Purchaser, the Company or any of their respective
Subsidiaries. If the provision of such right would result in such a charge, or
would otherwise be prohibited, then the Company shall notify each such holder
whose employment is being terminated without cause subsequent to the Closing
Date that his or her employment is being terminated at least ten days prior to
the effective date of such termination.

                  (c) With respect to the Company's U.S. retiree medical plan,
the Company shall not amend or terminate such plan following the Closing Date in
any manner which results in the reduction or elimination of the benefits
available thereunder or increases in costs, other than any copayment and cost
sharing increases (which may be continued in the same proportions to the
Company-provided portions of cost) to any former Employee (and his or her
eligible dependents) who is currently receiving such benefits thereunder, or any
active Employee (and his or her eligible dependents) who would be eligible for
such benefits if he
<PAGE>   58
                                                                              51



or she retired on the Closing Date (or who, as of the Closing Date, is within
five years of being able to retire and receive benefits thereunder).

                  (d) Until December 31, 2000 (or longer, if required by law)
(the "GENERAL BENEFITS CONTINUATION PERIOD"), the Company shall continue to
provide the Employees (who are employed on the Closing Date and who continue
their employment with the Company or any of its Subsidiaries) with base salary
levels, bonus opportunity levels (but subject to the achievement of reasonable
performance goals) and overall employee benefits (but excluding for these
purposes (i) any retention bonuses or other extraordinary or special payments;
and (ii) any stock options and other equity awards) that are no less favorable,
in the aggregate, than those currently provided to Employees generally, except
for any changes made to comply with applicable law or tax qualification
nondiscrimination rules. Purchaser shall cause the Company for at least twelve
months following the Closing Date to maintain the severance- related provisions
of existing Benefit Plans and to provide 150% of the current cash severance
payments required thereunder, reduced by any severance payments otherwise
required under existing severance and employment agreements or applicable law
(unless, with respect to the severance benefit prior to the increase provided
for herein, no such reduction is permitted or provided for). After the end of
the General Benefits Continuation Period, Purchaser shall cause the Company to
provide base salary, bonus opportunity levels and overall benefits to such
Employees (but with the same exclusion as set forth above for any retention
bonuses, payments, options and equity awards) that are no less favorable, in the
aggregate, than those then provided to similarly-situated employees of the
relevant Subsidiary of Purchaser and shall credit service with the Company and
its Subsidiaries for such Purchaser plans (unless such credit would result in a
duplication of benefits). Nothing in this Agreement shall restrict, limit or
interfere with the ability (after the Closing Date) of the Company or the
Purchaser to terminate, amend or replace any particular agreement, plan or
program, or terminate the employment of any person, provided that the
requirements of this Section 5.6 are otherwise satisfied.

                  (e) Each Employee shall be eligible for participation in
Purchaser's equity- related plans under the same criteria used with
similarly-situated employees of the relevant Subsidiary of Purchaser.

                  (f) Notwithstanding any prior practices in the normal course,
and as a limitation on the Company's ability pursuant to the provisions of
Section 4.1(i) to award bonuses in the ordinary course of business consistent
with past practice, the Company shall only be permitted to award a bonus, in
respect of calendar year 1998, to each Employee whom the Company budgeted such a
bonus for, in an amount no more than such Employee's target bonus in respect of
such year; provided, however, that each such bonus payment must be based on the
achievement of the applicable performance objectives (if any) relative to the
applicable bonus plan or arrangement, and that the timing (which shall occur
after year-end) and amount of each such payment are consistent with past
practices; and provided further that if actual results from operations ("RFO")
of the Company fall below those specified in the Company's budget for 1998 (as
provided to Purchaser prior to the date of this Agreement), then no Employee
shall receive a bonus that exceeds two months of salary unless a higher payment
is required pursuant to the terms of a binding contractual provision in
existence on
<PAGE>   59
                                                                              52



the date hereof. Notwithstanding the foregoing, the Company may award
discretionary bonuses to Employees with respect to calendar year 1998 that do
not exceed 8 weeks of salary or hourly compensation, as applicable, but only to
Employees (x) who are not a party to an employment agreement, (y) who are party
to an employment agreement that does not include a bonus provision or (z) who
are party to an employment agreement that provides for a bonus solely in the
discretion of the Company and not based on any financial performance criteria.

                  (g) The Company shall provide up to U.S. $40 million as a
retention pool for the purpose of retaining the services of selected key
Employees through the Closing Date and thereafter. The Supervisory Board of the
Company, after consultation with (but not approval by) Purchaser, shall select
those Employees who may receive awards from such pool, shall establish any
criteria for allocating such awards and shall determine the final allocation of
awards from such pool; provided, however, that no individual Employee shall be
allocated a bonus award in excess of 100% of his or her base salary (or, if
less, $500,000). Fifty percent of such awards shall be paid in cash, in a lump
sum, on the Closing Date, with the balance payable in cash on the first
anniversary of the Closing Date (provided the recipient remains employed by the
Company through such dates, or is terminated without cause prior to such dates).
The Company shall, upon Purchaser's request, permit Purchaser to implement
additional retention programs covering Employees.

                           (h) (i) All pension benefits will be maintained
                  without adverse amendment or modification during the
                  "APPLICABLE PENSION CONTINUATION PERIOD," which shall mean the
                  following: (A) for the General Benefits Continuation Period
                  for (I) all U.S. Employees and (II) all other Employees not
                  covered by clause (B); and (B) without time limit for all
                  non-U.S. Employees who are, as of the Closing Date, within 5
                  years of "Retirement"; provided, however, that nothing herein
                  shall prevent or preclude amendments or modifications required
                  by law or reasonably necessary to obtain favorable tax
                  treatment under the rules of the applicable jurisdiction. For
                  the purposes of this Section 5.6(h), "RETIREMENT" shall be
                  defined as eligibility to terminate employment and receive an
                  immediate unreduced pension (i.e., there is no requirement
                  that the individual defer payment until attaining a certain
                  age in order to receive such unreduced pension) benefit under
                  a pension plan of the Stockholder or the Company (or having
                  reached normal retirement age in the case of Employees
                  employed in a country where no such plan is in effect on the
                  date hereof).

                    (ii) All funded pension Benefit Plans maintained by the
                  Company or any of its Subsidiaries in which Employees
                  participate will continue to be so maintained after the
                  Closing Date during the Applicable Pension Continuation
                  Period.

                  (iii) With respect to the funded pension Benefit Plans in
                  which Employees participate, but which are maintained or
                  sponsored by Stockholder or its
<PAGE>   60
                                                                              53



                  Subsidiaries (other than the Company or any of its
                  Subsidiaries) (the "STOCKHOLDER PLANS"):

                           (A)      With respect to Stockholder Plans covering
                                    Employees in Brazil and Germany, Purchaser
                                    shall cause the Company or its appropriate
                                    Subsidiary to consent to make the
                                    contributions necessary to permit Employees
                                    who elect to do so to continue participation
                                    in such Plans for the Applicable Pension
                                    Continuation Period, and Stockholder shall
                                    permit such participation, unless prohibited
                                    by applicable law, the trustees or the
                                    independent pension board for the plans, or
                                    the terms of the plans.

                           (B)      With respect to Stockholder Plans covering
                                    Employees in the Netherlands, Australia and
                                    the United Kingdom, Purchaser shall cause
                                    the Company or its appropriate Subsidiary to
                                    consent to make the contributions necessary
                                    to permit such Employees who elect to do so
                                    to continue participation in such Plans for
                                    the Applicable Pension Continuation Period,
                                    and Stockholder shall permit such
                                    participation, unless prohibited by
                                    applicable law, the trustees or the
                                    independent pension board for the plans, or
                                    the terms of the plans. Alternatively,
                                    Purchaser shall request from the independent
                                    pension board that administers such Plan a
                                    transfer of assets and liabilities to a plan
                                    designated by Purchaser which provides
                                    benefits, features and rights no less
                                    favorable, in the aggregate, than the
                                    existing Plan and which is maintained for
                                    the Applicable Pension Continuation Period,
                                    provided the covered Employees consent. In
                                    addition, the Company shall grant past
                                    service credit for all purposes to those
                                    Employees who so consent to such transfer.

                           (C)      With respect to Stockholder Plans covering
                                    Employees in Switzerland, such Employees
                                    shall vest in such Plans as of the Closing
                                    Date. Purchaser will cause the appropriate
                                    Company entity to create a new pension plan
                                    which provides benefits, features and rights
                                    no less favorable, in the aggregate, than
                                    the existing Plan and which is maintained
                                    for the Applicable Pension Continuation
                                    Period.

                           (D)      Any other countries in which Employees
                                    participate in a funded Stockholder Plan
                                    will be treated on a substantially
                                    equivalent basis, to the extent possible
                                    under applicable law and tax qualification
                                    requirements.

                           (E)      Stockholder and Purchaser will permit those
                                    Employees participating in the Stockholder
                                    Plans who are within five years
<PAGE>   61
                                                                              54



                                    of being eligible for Retirement to work at
                                    a Subsidiary of Stockholder designated by
                                    Stockholder which shall continue to employ
                                    such Employees (at the Employee's election)
                                    and lease their services to the Company and
                                    the Company shall reimburse Stockholder for
                                    all costs.

                           (F)      The Company shall maintain any unfunded
                                    pension Benefit Plans without adverse
                                    amendment or modification for the Applicable
                                    Pension Continuation Period, other than as
                                    required under applicable law and tax
                                    qualification requirements.

                           (G)      To the extent participation in the foregoing
                                    Stockholder Plans cannot be continued as a
                                    matter of law (or is otherwise not permitted
                                    by the trustees or the independent pension
                                    board for the plans, or by the terms of the
                                    plans), Purchaser shall cause the
                                    appropriate Company entity to establish
                                    substantially identical plans to replicate
                                    the benefits, rights and features of the
                                    Stockholder Plans and maintain such Plans
                                    for the Applicable Pension Continuation
                                    Period; provided, however, that Purchaser
                                    shall not have any obligation to continue
                                    any pension contribution holiday or provide
                                    any grossup with respect to the tax effects
                                    resulting from or in connection with the tax
                                    status of a Stockholder Plan or such
                                    substantially identical plan.

                           (H)      Transfers of assets from Stockholder Plans
                                    to Purchaser plans shall be made in an
                                    amount substantially equivalent to the
                                    aggregate projected benefit obligations of
                                    such plans, as agreed upon by actuaries of
                                    Stockholder, Purchaser, and the Company. To
                                    the extent new or substantially identical
                                    plans are created after the Closing Date,
                                    Purchaser shall cause such pension plans to
                                    credit Employees with all past service
                                    credit for purposes of vesting, eligibility
                                    to participate and benefit accrual (other
                                    than if such credit results in a duplication
                                    benefits).

                  (i)  Intentionally omitted.

                  (j) Except as disclosed in Schedule 3.1(j) of the Company
Disclosure Schedule, as provided in this Section or as otherwise agreed,
Stockholder shall retain all liabilities with respect to all Employees under all
Benefit Plans that are sponsored or are being maintained or contributed to, or
required to be contributed to, by Stockholder or any of its Subsidiaries
(excluding the Company and its Subsidiaries).

                  (k) The Company, Stockholder and Purchaser agree to cooperate
reasonably during the period prior to the Closing Date to ensure the continuity
of the workforce of the Company and its Subsidiaries and to preserve the human
resources of the Company and its Subsidiaries.
<PAGE>   62
                                                                              55



                  (l) The accrued benefit (as of the Closing Date) under each
pension Benefit Plan of each Employee shall be fully vested as of the Closing
Date.

                  5.7 FEES AND EXPENSES. Whether or not the transactions
contemplated hereby are consummated, all Expenses incurred in connection with
this Agreement and the transactions contemplated hereby shall be paid by the
party incurring such Expenses, except that all Expenses incurred in connection
with the filing, printing and mailing of the Offer Documents shall be paid by
Purchaser. As used in this Agreement, "EXPENSES" includes all out-of-pocket
expenses (including all fees and expenses of counsel, accountants, investment
bankers, experts and consultants to a party hereto and its affiliates) incurred
by a party or on its behalf in connection with or related to the authorization,
preparation, negotiation, execution and performance of this Agreement and the
transactions contemplated hereby, including the preparation, printing, filing
and mailing of the Offer Documents and the solicitation of stockholder approvals
and all other matters related to the transactions contemplated hereby.

                  5.8 LICENSE AGREEMENT. (a) Effective as of the Closing,
Stockholder agrees to grant a license to the Company or one or more affiliates
of the Company designated by Purchaser (or upon the mutual agreement of
Stockholder and Purchaser, to amend the existing license agreements between
Stockholder and the Company and its Subsidiaries) to use the wordmark "Philips"
and the Philips shield emblem (the "PHILIPS TRADEMARKS") on a royalty-free,
worldwide, non-exclusive basis, solely for the purpose of permitting the Company
and its affiliates to market, sell and distribute (either in (i) a tangible
format such as compact discs, compact cassettes and audio-visual sound and image
carriers or (ii) an intangible format such as the internet) (x) classical music
or (y) other types or categories of music that are identical or similar in
nature to those types or categories marketed, sold or distributed by the Company
or affiliates under the Philips Trademarks prior to the date of this Agreement.
Such license shall contain other terms customary for a commercial license
between unrelated parties concerning similar trademarks and contemplated use
which fairly balances the needs and interests of licensor and licensee, provided
that the terms of such license shall reasonably take into account the specific
position of the Philips Trademarks as housemarks. The term of such license shall
expire on the tenth anniversary of the Closing Date, provided that the term
shall be extended to the extent required to honor, and solely with respect to,
binding obligations of the Company or its affiliates to third parties contained
in agreements entered into by the Company or any of its affiliates prior to the
date hereof (or in extensions of any such agreement entered into after the date
hereof so long as such extension is entered into pursuant to a renewal option
exercised by any such third party that is contained in any such agreement as of
the date hereof). At the reasonable request of Purchaser, such license shall be
evidenced by separate agreements covering one or more territories, which
agreements shall be substantially similar as to the substantive terms contained
therein but which may vary in form to reflect local legal requirements or
customary practice. Without limiting the generality of the Company's rights
regarding the marketing, selling and distribution of music (as described above),
the Company shall also be entitled to use for the maximum period of ten years
the name "Philips" as part of its trading style or trade name, but appropriately
clarifying that it is not part of the Philips group, and provided that the name
Philips is followed by a descriptive designation of the activity of the
<PAGE>   63
                                                                              56



Company's pertinent division such as "Philips Classics" or "Philips Music
Group." The name shall not form part of the Company's statutory corporate name
nor shall the use of the trading style containing the name "Philips" be
incorporated in the articles of association or similar governing instruments of
the Company. The parties shall negotiate the license described in this Section
5.8 in good faith as soon as practicable following the date hereof.

         (b) Prior to the five-year anniversary of the Closing Date, neither
Stockholder nor any of its Subsidiaries (other than the Company and its
Subsidiaries) shall use, or grant any license to use (except as contemplated by
this Agreement), the Philips Trademarks in connection with the marketing, sale
or distribution of music; provided, however, that Stockholder and its
Subsidiaries may (i) use, or grant any license to use, the Philips Trademarks on
data carriers or other products, whether in a tangible format or an intangible
format (as described above), which contain music or music effects of whatever
kind or category and which music or music effects serve a supporting, incidental
or non-primary function or use or (ii) use, or grant any license to use, the
Philips Trademarks on special releases made and produced primarily in relation
to the promotion and advertising of other non-music Philips branded products.

         (c) Commencing on the five-year anniversary of the Closing Date and
ending on the ten-year anniversary of the Closing Date, neither Stockholder nor
any of its Subsidiaries (other than the Company and its Subsidiaries) shall use,
or grant any license to use (except as contemplated by this Agreement), the
Philips Trademarks in connection with the marketing, sale or distribution of
music; provided, however, that Stockholder and its Subsidiaries may (i) use the
Philips Trademarks to market, sell or distribute music except for classical
music, (ii) use, or grant any license to use, the Philips Trademarks on data
carriers or other products, whether in a tangible format or an intangible
format, which contain music or music effects of whatever kind or category and
which music or music effects serve a supporting, incidental or non-primary
function or use or (iii) use, or grant any license to use, the Philips
Trademarks on special releases made and produced primarily in relation to the
promotion and advertising of other non-music Philips branded products.

         (d) Until the ten-year anniversary of the Closing Date, neither
Stockholder nor any of its Subsidiaries (other than the Company and its
Subsidiaries) shall use, or grant any license to use, the wordmarks "Philips
Classics", "Philips Music Group" or "Philips Classics Productions" for any
business purpose or in any manner.

         (e) Except as provided in Section 5.8(b), 5.8(c) or 5.8(d), this
Agreement shall not limit Stockholder's right to use, or grant any license to
use, the Philips Trademarks for any business purpose or in any manner.

         (f) At the request of Purchaser, prior to the Closing Date, Stockholder
shall agree to amend the three trademark license agreements with the third party
repertoire licensees that are referenced on Schedule 3.2(g) of the Stockholder
Disclosure Schedule so as to reflect the terms described above in this Section
5.8 as if the Company were the licensee thereunder (or, at the option of the
Purchaser, enter into new agreements), in each case subject to the consent of
the applicable third party.
<PAGE>   64
                                                                              57




         (g) The Company shall reimburse Stockholder for all its reasonable
out-of-pocket costs relating to the filing, registration or recordation of any
new license agreement contemplated by this Section 5.8, and for Stockholder's
reasonable attorney's fees incurred in connection with any action required to be
taken by Stockholder relating to such filing, registration or recordation. Such
filing, registration or recordation shall only be made in those countries where
required by local law, such countries to be determined by mutual agreement of
Stockholder and Purchaser.

                  5.9 DIRECTORS' AND OFFICERS' INDEMNIFICATION AND INSURANCE.

                  (a) Purchaser shall (i) indemnify, defend and hold harmless,
to the fullest extent lawful, each Person who is now, or has been at any time
prior to the date of this Agreement or who becomes prior to the Closing Date, an
officer, director, employee or agent of the Company or any of its Subsidiaries
against all losses, claims, damages, costs, reasonable expenses, liabilities or
judgments or amounts that are paid in settlement with the approval of Purchaser
(which approval shall not be unreasonably withheld) in connection with any
claim, action, suit, proceeding or investigation based in whole or in part on or
arising in whole or in part out of the fact that such Person is or was a
director, officer, employee or agent of the Company or any of its Subsidiaries,
whether pertaining to any matter existing now or occurring at or prior to the
purchase of the Tendered Shares pursuant to the Offer and (ii) cause to be
maintained in effect for a period of six years after the Closing Date, the
current policies of directors' and officers' liability insurance and fiduciary
liability insurance maintained by the Company; provided, that Purchaser may
substitute therefor policies of at least the same coverage and amounts
containing terms and conditions which are, in the aggregate, no less
advantageous to the insured) with respect to claims arising from facts or events
that occurred on or before the Closing Date; provided, however, that in no event
shall Purchaser be required to expend in any one year an amount in excess of
150% of the annual premiums currently paid by the Company for such insurance;
and, provided, further, that if the annual premiums of such insurance coverage
exceed such amount, Purchaser shall be obligated to obtain a policy with the
greatest coverage available for a cost not exceeding such amount.

                  (b) To the extent the indemnity provided in Section 2.1(c) and
Section 5.9(a) is not available or adequate, Stockholder shall indemnify, defend
and hold harmless, to the fullest extent lawful, each Person who is now, or has
been at any time prior to the date of this Agreement or who becomes prior to the
Closing Date an officer, director, employee or agent of the Company against all
losses, claims, damages, costs, reasonable expenses, liabilities or judgments or
amounts that are paid in settlement with the approval of Stockholder (which
approval shall not be unreasonably withheld) in connection with any claim,
action, suit, proceeding or investigation based in whole or in part on or
arising in whole or part out of the fact that such Person is or was a director,
officer, employee or agent of the Company and pertaining to any matter arising
out of the negotiation, approval, performance, consummation or disclosure of
this Agreement, including any action or transaction contemplated by or
undertaken pursuant to Article II hereof.
<PAGE>   65
                                                                              58



                  5.10 PUBLIC ANNOUNCEMENTS. Purchaser, Stockholder and the
Company shall use all reasonable efforts to develop a joint communications plan
and each party shall use all reasonable efforts (a) to ensure that all press
releases and other public statements with respect to the transactions
contemplated hereby shall be consistent with such joint communications plan and
(b) unless otherwise required by applicable Law or by obligations pursuant to
any listing agreement with or rules of any securities exchange, to consult with
each other before issuing any press release or otherwise making any public
statement with respect to this Agreement or the transactions contemplated
hereby.

                  5.11 LISTING OF ISSUED SHARES. Purchaser shall use its best
efforts to cause the Purchaser Shares to be issued as Share Consideration to be
authorized for listing, upon official notice of issuance, on the NYSE and the
TSE.

                  5.12 INFORMATIONAL MEETING. In accordance with the
requirements of the Dutch Merger Code, prior to the Closing, the Company shall
duly call, give notice of, convene and hold the Informational Meeting.

                  5.13 FILM DIVISION. The Company shall retain Goldman Sachs
International as principal financial advisor for the purpose of selling the film
division of the Company as promptly as practicable. If the sale is closed prior
to the Closing, the sale proceeds shall be retained in the Company for the
benefit of Purchaser. Prior to Closing (the "SALE PERIOD"), Goldman Sachs
International shall report to a three member committee (consisting of one
designee of each of Purchaser, the Company and Stockholder). This three member
committee shall during the Sale Period manage the sale process and shall act by
majority vote; provided, however, that Purchaser shall be entitled to veto, in
Purchaser's sole discretion, any decision of the three member committee
including, without limitation, approval of any specific proposal to sell the
film division (including the sale price or terms of any sale) and any
determination as to the assets, liabilities or businesses to be included in or
excluded from any sale. Each of Purchaser, the Company and Stockholder (to the
extent applicable) shall use its reasonable best efforts to effect the
foregoing, including implementing the actions approved by such committee.
Effective as of the Closing, the three member committee shall be dissolved and
Purchaser shall have sole authority to manage the sale of or to retain the film
division (or any assets or business included therein). The Company shall provide
reasonable assistance and cooperate with Purchaser in connection with the
foregoing, including, without limitation, preparation of audited financial
statements (which shall be audited by Purchaser's independent accountants) and
informational materials to be delivered to prospective purchasers.

                  5.14 TREASURY SHARES. To the extent fully permitted by Law,
the Company hereby agrees to validly tender, pursuant and in accordance with the
Offer, and not withdraw, all of the shares held in treasury of the Company and
to make a Cash Election in respect of all such shares.

                  5.15 CAPITAL CONTRIBUTION. Immediately prior to the Closing,
Stockholder shall contribute $90 million in cash to the Company (after giving
effect to any applicable taxes payable by the Company arising out of such
contribution) unless the Purchaser,
<PAGE>   66
                                                                              59



Stockholder and the Company shall mutually agree to an alternative arrangement,
provided, however, that Stockholder shall not be entitled to any capital stock
of the Company or any other consideration from the Company in exchange for such
contribution.

                  5.16 FURTHER ACTION. Each of the parties hereto shall use all
reasonable efforts to take, or cause to be taken, all appropriate action, do or
cause to be done all things necessary, proper or advisable under applicable Law,
and execute and deliver such documents and other papers, as may be required to
carry out the provisions of this Agreement and consummate the transactions
contemplated by this Agreement.


                                   ARTICLE VI

                            TERMINATION AND AMENDMENT

                  6.1 TERMINATION. This Agreement may be terminated at any time
prior to the Closing Date by action taken or authorized by the Board of
Directors (in the case of Purchaser) or the Board of Management and the
Supervisory Board (in the case of the Company or Stockholder):

                  (a) By mutual written consent of Purchaser, the Company and
Stockholder;

                  (b) By any party if the Closing Date shall not have occurred
on or before the Termination Date; provided, however, that the right to
terminate this Agreement under this Section shall not be available to (i)
Purchaser, if the failure of Purchaser to perform its obligations hereunder has
to any extent been the cause of, or resulted in, the failure of the Closing to
occur on or before the Termination Date or (ii) Stockholder or the Company, if
the failure of Stockholder or the Company to perform its obligations hereunder
has to any extent been the cause of, or resulted in, the failure of the Closing
to occur on or before the Termination Date;

                  (c) By any party if any Governmental Entity (i) shall have
issued an order, decree or ruling or taken any other action (which the parties
shall have used their best efforts to resist, resolve or lift, as applicable, in
accordance with Section 5.2) permanently restraining, enjoining or otherwise
prohibiting the transactions contemplated by this Agreement, and such order,
decree, ruling or other action shall have become final and nonappealable or (ii)
shall have failed to issue an order, decree or ruling or to take any other
action (which order, decree, ruling or other action the parties shall have used
their best efforts to obtain, in accordance with Section 5.2), which is
necessary to fulfill the conditions set forth in clauses (d) and (e) of Annex B
and such denial of a request to issue such order, decree, ruling or take such
other action shall have become final and nonappealable; provided, however, that
the right to terminate this Agreement under this Section shall not be available
to any party whose failure to comply with Section 5.2 has to any extent been the
cause of such action or inaction;
<PAGE>   67
                                                                              60



                  (d) By Purchaser if (i) any of the representations and
warranties of the Company or Stockholder set forth in this Agreement that are
qualified by reference to a Material Adverse Effect shall not be true and
correct, or any such representations and warranties that are not so qualified
shall not be true and correct in any respect that is reasonably expected to
result in a Material Adverse Effect, in each case as if such representations and
warranties were made at the time of such determination (except to the extent any
such representation or warranty speaks to an earlier date), and which failure to
be so true and correct is not reasonably likely to be cured by the Termination
Date, (ii) the Company or Stockholder shall have failed to perform in any
material respect any obligation or to comply in any material respect with any
agreement or covenant of the Company or Stockholder to be performed or complied
with by it under this Agreement, and which failure is not reasonably likely to
be cured by the Termination Date, or (iii) since December 31, 1997, except as
disclosed in the Company SEC Reports publicly available prior to the date of
this Agreement or in the Company Disclosure Schedule, there shall have occurred
any event, change or development which has had or would be reasonably expected
to result in a Material Adverse Effect, and which event, change or development
is not reasonably expected to be cured by the Termination Date; provided, that
any termination pursuant to this clause (d) shall be effective as of the next
scheduled Expiration Date so long as any failure described in clause (i) or (ii)
or event, change or development described in clause (iii) has not, in fact, been
cured prior to such Expiration Date;

                  (e) By Stockholder if (i) any of the representations and
warranties of Purchaser set forth in this Agreement that are qualified by
reference to a Material Adverse Effect shall not be true and correct, or any
such representations and warranties that are not so qualified shall not be true
and correct in any respect that is reasonably expected to result in a Material
Adverse Effect, in each case as if such representations and warranties were made
at the time of such determination (except to the extent any such representation
or warranty speaks to an earlier date), and which failure to be so true and
correct is not reasonably likely to be cured by the Termination Date, (ii)
Purchaser shall have failed to perform in any material respect any obligation or
to comply in any material respect with any agreement or covenant of Purchaser to
be performed or complied with by it under this Agreement, and which failure is
not reasonably likely to be cured by the Termination Date, or (iii) since
December 31, 1997, except as disclosed in the Purchaser SEC Reports publicly
available prior to the date of this Agreement or in the Purchaser Disclosure
Schedule, there shall have occurred any event, change or development which has
had or would be reasonably expected to result in a Purchaser Material Adverse
Effect, and which event, change or development is not reasonably expected to be
cured by the Termination Date; provided, that any termination pursuant to this
clause (e) shall be effective as of the second Business Day immediately
preceding the next scheduled Expiration Date so long as any failure described in
clause (i) or (ii) or event, change or development described in clause (iii) has
not, in fact, been cured prior to the second Business Day prior to such
Expiration Date;

                  (f) By Purchaser if Stockholder shall have failed to perform
or comply with any material agreement or covenant in the Tender Agreement or the
Voting Agreement and which failure is not cured within 5 days following delivery
to Stockholder of notice thereof;
<PAGE>   68
                                                                              61



provided, that the foregoing notice requirement shall not be applicable if such
breach is not capable of being cured;

                  (g) By Stockholder if Purchaser shall have failed to perform
or comply with any material agreement or covenant in the Tender Agreement or the
Voting Agreement and which failure is not cured within 5 days following delivery
to Purchaser of notice thereof; provided, that the foregoing notice requirement
shall not be applicable if such breach is not capable of being cured; or

                  (h) By Stockholder, if there shall occur any event described
in Section 9.1(c) of the Stockholders Agreement.

                  6.2      EFFECT OF TERMINATION.

                  (a) In the event of termination of this Agreement as provided
in Section 6.1, this Agreement shall forthwith become void and there shall be no
liability or obligation on the part of Purchaser, Stockholder or the Company
except with respect to Section 3.1(q), Section 3.2(h), 3.3(k), Section , this
Section and Article VII; provided, however, the foregoing shall not relieve any
party for any breach of any representation, warranty, covenant or agreement in
this Agreement.

                  (b) Notwithstanding any provision hereof to the contrary,
Purchaser agrees that, in the event that this Agreement is terminated pursuant
to Section 6.1, (i) Purchaser shall not be entitled to waive the Minimum
Condition without the prior written consent of Stockholder and the Company and
(ii) unless the Company shall otherwise agree, Stockholder shall not tender
Stockholder Shares in the Offer and Stockholder shall withdraw any Stockholder
Shares previously tendered in the Offer.

                  6.3 AMENDMENT. This Agreement (including the Annexes hereto)
may be amended by the parties hereto, but only pursuant to an instrument in
writing signed on behalf of each of the parties hereto.

                  6.4 EXTENSION; WAIVER. At any time prior to the Closing Date,
the parties hereto, by action taken or authorized by the Board, in the case of
Purchaser, and the Board of Management and the Supervisory Board, in the case of
the Company and Stockholder, may, to the extent legally allowed and not
inconsistent with the provisions hereof, (a) extend the time for the performance
of any of the obligations or other acts of the other parties hereto, (b) waive
any inaccuracies in the representations and warranties contained herein or in
any document delivered pursuant hereto and (c) waive compliance with any of the
agreements or conditions contained herein. Any agreement on the part of a party
hereto to any such extension or waiver shall be valid only if set forth in a
written instrument signed on behalf of such party. The failure of any party to
this Agreement to assert any of its rights under this Agreement or otherwise
shall not constitute a waiver of those rights.

<PAGE>   69
                                                                              62



                                   ARTICLE VII

                               GENERAL PROVISIONS

                  7.1 SURVIVAL. Purchaser has the right to rely fully upon the
representations, warranties, covenants and agreements of Stockholder and the
Company contained in this Agreement. Stockholder and the Company have the right
to rely fully upon the representations, warranties, covenants and agreements of
Purchaser contained in this Agreement. Except for the representations and
warranties of Stockholder set forth in Section 3.2(d) and 3.2(g), which shall
survive the Closing without limitation as to time, all of the representations
and warranties of the parties contained in this Agreement shall expire on the
Closing Date. All of the covenants and agreements of the parties contained in
this Agreement to be performed on or after the date of this Agreement shall
survive the Closing without limitation as to time.

                  7.2 NOTICES. All notices and other communications hereunder
shall be in writing and shall be deemed duly given (a) on the date of delivery
if delivered personally, or by facsimile, upon confirmation of receipt, (b) on
the first Business Day following the date of dispatch if delivered by a
recognized next-day courier service, or (c) on the tenth Business Day following
the date of mailing if delivered by registered or certified mail, return receipt
requested, postage prepaid. All notices hereunder shall be delivered as set
forth below, or pursuant to such other instructions as may be designated in
writing by the party to receive such notice:

                           (a)      if to Purchaser, to

                                    The Seagram Company Ltd.
                                    c/o Joseph E. Seagram & Sons, Inc.
                                    375 Park Avenue
                                    New York, New York 10152
                                    Fax:  (212) 572-1398
                                    Attention:  Daniel R. Paladino

                                    with a copy to

                                    Simpson Thacher & Bartlett
                                    425 Lexington Avenue
                                    New York, New York  10017
                                    Fax: (212) 455-2502
                                    Attention:  John G. Finley
<PAGE>   70
                                                                              63



                           (b)      if to the Company, to

                                    PolyGram N.V.
                                    8 St. James's Square
                                    London SW1 Y4JU
                                    Fax:  011-44-171-747-4499
                                    Attention:  Richard Constant

                                    with a copy to

                                    Wachtell, Lipton, Rosen & Katz
                                    51 West 52nd Street
                                    New York, New York 10019
                                    Fax:  (212) 403-2000
                                    Attention:  Patricia A. Vlahakis

                           (c)      if to Stockholder, to

                                    Koninklijke Philips Electronics N.V.
                                    Building HRT, 24th Floor
                                    Amstelplein 1
                                    1096 H.A. Amsterdam
                                    The Netherlands
                                    Fax:  011-31-20-597-7150
                                    Attention:  General Secretary

                                    with a copy to

                                    Sullivan & Cromwell
                                    125 Broad Street
                                    New York, New York 10004
                                    Fax: (212) 558-3588
                                    Attention:  W. Loeber Landau

                  7.3 INTERPRETATION. When a reference is made in this Agreement
to Sections or Annexes, such reference shall be to a Section of or an Annex to
this Agreement unless otherwise indicated. The table of contents, glossary of
defined terms and headings contained in this Agreement are for reference
purposes only and shall not affect in any way the meaning or interpretation of
this Agreement. Whenever the words "include", "includes" or "including" are used
in this Agreement, they shall be deemed to be followed by the words "without
limitation." The parties hereto acknowledge that references herein to the
"transactions contemplated" by this Agreement shall be deemed not to refer to
the post- Closing restructuring described in Section 2.1 or to any transaction
contemplated by Section 5.13.
<PAGE>   71
                                                                              64



                  7.4 COUNTERPARTS. This Agreement may be executed in one or
more counterparts, all of which shall be considered one and the same agreement
and shall become effective when one or more counterparts have been signed by
each of the parties and delivered to the other party, it being understood that
both parties need not sign the same counterpart.

                  7.5      ENTIRE AGREEMENT; NO THIRD PARTY BENEFICIARIES.

                  (a) This Agreement constitutes the entire agreement and
supersedes all prior agreements and understandings, both written and oral, among
the parties with respect to the subject matter hereof, other than the Tender
Agreement, the Voting Agreement, the Stockholders Agreement and the
Confidentiality Agreement (except as provided in the next sentence), each of
which shall survive the execution and delivery of this Agreement. The second
paragraph (other than the last two sentences thereof) of the letter dated May 5,
1998 constituting part of the Confidentiality Agreement shall terminate upon
execution and delivery of this Agreement and the seventh paragraph of such
letter shall terminate upon the effectiveness of the Stockholders Agreement.

                  (b) This Agreement shall be binding upon and inure solely to
the benefit of each party hereto, and nothing in this Agreement, express or
implied, is intended to or shall confer upon any other Person any right, benefit
or remedy of any nature whatsoever under or by reason of this Agreement, other
than Sections 5.9 and 7.13 (which is intended to be for the benefit of the
Persons covered thereby and may be enforced by such Persons).

                  7.6 GOVERNING LAW. This Agreement shall be governed and
construed in accordance with the Laws of the State of New York.

                  7.7 SEVERABILITY. If any term or other provision of this
Agreement is invalid, illegal or incapable of being enforced by any Law or
public policy, all other terms and provisions of this Agreement shall
nevertheless remain in full force and effect so long as the economic or legal
substance of the transactions contemplated hereby is not affected in any manner
materially adverse to any party. Upon such determination that any term or other
provision is invalid, illegal or incapable of being enforced, the parties hereto
shall negotiate in good faith to modify this Agreement so as to effect the
original intent of the parties as closely as possible in an acceptable manner in
order that the transactions contemplated hereby are consummated as originally
contemplated to the greatest extent possible. If any of the provisions of this
Agreement are incapable of being performed as a result of applicable Dutch Law,
the rules of the ASE or Dutch commercial practice, the parties shall in good
faith negotiate alternative provisions that reflect the intent of the parties in
entering into this Agreement, provided, that the parties agree to amend this
Agreement to the extent necessary to comply with applicable Dutch Law or the
rules of the ASE. Without limiting the foregoing, Purchaser shall have no
obligation (i) to commence the Offer pursuant to conditions that, relative to
the conditions contained in Annex A, would affect in any manner materially
adverse to Purchaser the economic or legal substance of the transactions
contemplated hereby, or (ii) to consummate the Offer pursuant to conditions
that, relative to
<PAGE>   72
                                                                              65



the conditions contained in Annex B, would affect in any manner materially
adverse to Purchaser the economic or legal substance of the transactions
contemplated hereby.

                  7.8 ASSIGNMENT. Neither this Agreement nor any of the rights,
interests or obligations hereunder shall be assigned by any of the parties
hereto, in whole or in part (whether by operation of law or otherwise), without
the prior written consent of the other party, and any attempt to make any such
assignment without such consent shall be null and void; provided, however, that
Purchaser may assign any of its rights, interests or obligations (other than the
obligation to issue Purchaser Shares) hereunder, in whole or in part, to one or
more Subsidiaries of Purchaser (organized or incorporated under the Laws of
Canada, the United States, The Netherlands or any other jurisdiction, provided
that such other jurisdiction would not impose a withholding tax on the payment
of the Offer Consideration) but any such assignment shall not relieve Purchaser
of its obligations hereunder. Subject to the preceding sentence, this Agreement
will be binding upon, inure to the benefit of and be enforceable by the parties
and their respective successors and assigns.

                  7.9 SUBMISSION TO JURISDICTION; WAIVERS. Each of Purchaser,
the Company and Stockholder irrevocably consents to the jurisdiction and venue
in the United States District Court for the Southern District of New York and in
the courts hearing appeals therefrom unless no federal subject matter
jurisdiction exists, in which event, each of Purchaser, the Company and
Stockholder irrevocably consents to jurisdiction and venue in the Supreme Court
of the State of New York, New York County, and in the courts hearing appeals
therefrom, for the resolution of any dispute, action, suit or proceeding arising
out of or relating to this Agreement. Each of Purchaser, the Company and
Stockholder hereby irrevocably waives, and agrees not to assert, by way of
motion, as a defense, counterclaim or otherwise, in any action or proceeding
with respect to this Agreement, the defense of sovereign immunity, any claim
that it is not personally subject to the jurisdiction of the above-named courts
for any reason other than the failure to serve process in accordance with this
Section , that it or its property is exempt or immune from jurisdiction of any
such court or from any legal process commenced in such courts (whether through
service of notice, attachment prior to judgment, attachment in aid of execution
of judgment, execution of judgment or otherwise), and to the fullest extent
permitted by applicable Law, that the suit, action or proceeding in any such
court is brought in an inconvenient forum, that the venue of such suit, action
or proceeding is improper, or that this Agreement, or the subject matter hereof
or thereof, may not be enforced in or by such courts and further irrevocably
waives, to the fullest extent permitted by applicable Law, the benefit of any
defense that would hinder, fetter or delay the levy, execution or collection of
any amount to which the party is entitled pursuant to the final judgment of any
court having jurisdiction. Purchaser hereby designates Joseph E. Seagram & Sons,
Inc., with an office as of the date hereof at 375 Park Avenue, New York, New
York 10152, the Company hereby irrevocably designates PolyGram Holding Inc.,
with an office on the date hereof at 825 Eighth Avenue, New York, New York 10019
and Stockholder hereby designates Philips Electronics North America, with an
office as of the date hereof at 1251 Avenue of the Americas, New York, New York
10020-1104 (each a "PROCESS AGENT"), as the designees, appointees and agents of
the Company, Stockholder and Purchaser, respectively, to receive, for and on
such parties' behalves, service of process in such jurisdiction in any legal
action or proceeding with respect to this Agreement and such
<PAGE>   73
                                                                              66



service shall be deemed complete upon delivery thereof to the applicable Process
Agent; provided, that in the case of any such service upon a Process Agent, the
party effecting such service shall also deliver a copy thereof to the party who
designated such Process Agent in the manner provided in Section 7.2. Each party
shall take all such action as may be necessary to continue said appointment in
full force and effect or to appoint another agent so that it will at all times
have an agent for service of process for the above purposes in New York, New
York. Each of Purchaser, the Company and Stockholder further irrevocably
consents to the service of process out of any of the aforementioned courts in
any such action or proceeding by the mailing of copies thereof by registered
airmail, postage prepaid, to such party at its address set forth in this
Agreement, such service of process to be effective upon acknowledgement of
receipt of such registered mail. Nothing herein shall affect the right of any
party to serve process in any other manner permitted by Law or to commence legal
proceedings or otherwise proceed against the other party in any other
jurisdiction in which the other party may be subject to suit. Each of Purchaser,
the Company and Stockholder expressly acknowledges that the foregoing waiver is
intended to be irrevocable under the Laws of the State of New York and of the
United States of America; provided, that each such party's consent to
jurisdiction and service contained in this Section 7.9 is solely for the purpose
referred to in this Section 7.9 and shall not be deemed to be a general
submission to said courts or in the State of New York other than for such
purpose.

                  In the event of the transfer of all or substantially all of
the assets and business of the Process Agent to any other corporation by
consolidation, merger, sale of assets or otherwise, such other corporation shall
be substituted hereunder for the Process Agent with the same effect as if named
herein in place of Joseph E. Seagram & Sons, Inc., PolyGram Holding Inc. or
Philips Electronics North America, as the case may be.

                  7.10     ENFORCEMENT.

                  (a) Each of the parties acknowledges that the other party or
parties, as the case may be, would not have an adequate remedy at law for money
damages in the event that any of the covenants or agreements of the other party
in this Agreement were not performed in accordance with its terms, and it is
therefore agreed that each of Purchaser, the Company and Stockholder, in
addition to and without limiting any other remedy or right it may have, will
have the right to an injunction or other equitable relief in any court of
competent jurisdiction, subject to Section 7.9, enjoining any such breach and
enforcing specifically the terms and provisions hereof, and each of Purchaser,
the Company and Stockholder hereby waives any and all defenses they may have on
the ground of lack of jurisdiction or competence of the court to grant such an
injunction or other equitable relief. Notwithstanding anything to the contrary
contained herein, any action that the Supervisory Board or the Board of
Management of the Company is required to take or is prohibited from taking
pursuant to applicable Law or an order of a court shall not give rise to a
breach of this Agreement; provided, that (i) the Company is not prior to such
order in breach of this Agreement with respect to such action and (ii) the
Company has used reasonable best efforts in good faith (including, without
limitation, the taking of any appropriate appeals) to resist the imposition of
such order.
<PAGE>   74
                                                                              67



                  (b) All rights, powers and remedies provided under this
Agreement or otherwise available in respect hereof at law or in equity shall be
cumulative and not alternative, and the exercise or beginning of the exercise of
any thereof by any party shall not preclude the simultaneous or later exercise
of any other such right, power or remedy by such party.

                  7.11     DEFINITIONS.  As used in this Agreement:

                  (a) "BUSINESS DAY" means any day on which banks are not
required or authorized to close in the City of New York.

                  (b) "ENCUMBRANCES" means any claim, lien (statutory or other),
pledge, option, charge, easement, security interest, right-of-way, encroachment,
encumbrance, mortgage or other rights of third parties of any nature whatsoever.

                  (c) "GOVERNMENTAL ENTITY" means any supranational, national,
provincial, state, municipal or local government, any instrumentality,
subdivision, court, arbitrator, administrative agency or commission or other
authority thereof, or any quasi-governmental or private body exercising any
regulatory, taxing, importing or other governmental or quasi-governmental
authority.

                  (d) "LAW" means any judgment, injunction, order, decree,
statute, law, ordinance, rule, license or regulation of any Governmental Entity.

                  (e) "MATERIAL ADVERSE EFFECT" means any effect that,
individually or in the aggregate with all other adverse effects, is materially
adverse to the condition (financial or otherwise), business, assets or results
of operations of the Company and its Subsidiaries taken as a whole, other than
any effect resulting from (i) changes in general economic conditions, (ii) the
announcement and performance of this Agreement and the transactions contemplated
hereby and compliance with the covenants set forth in this Agreement, (iii)
changes or developments in the music and film industry generally and (iv) any
actions required under this Agreement (subject to Section 5.2(f)) to obtain any
approval or authorization under applicable antitrust or competition laws for the
consummation of the Offer.

                  (f) "OTHER PARTY" means, with respect to Purchaser,
Stockholder and the Company and means, with respect to Stockholder and the
Company, Purchaser.

                  (g) "PERSON" means an individual, corporation, limited
liability company, partnership, association, trust, unincorporated organization,
other entity or group (as defined in the Exchange Act).

                  (h) "PURCHASER MATERIAL ADVERSE EFFECT" means any effect that,
individually or in the aggregate with all other adverse effects, is materially
adverse to the condition (financial or otherwise), business, assets or results
of operations of Purchaser and its Subsidiaries taken as a whole, other than any
effect resulting from (i) changes in general economic conditions, (ii) the
announcement and performance of this Agreement and the
<PAGE>   75
                                                                              68



transactions contemplated hereby and compliance with the covenants set forth in
this Agreement, (iii) changes or developments in the music and film industry
generally and (iv) any actions required under this Agreement (subject to Section
5.2(f)) to obtain any approval or authorization under applicable antitrust or
competition laws for the consummation of the Offer.

                  (i) "SUBSIDIARY" when used with respect to any party means any
corporation or other organization, whether incorporated or unincorporated, (i)
of which such party or any other Subsidiary of such party is a general partner
(excluding partnerships, the general partnership interests of which held by such
party or any Subsidiary of such party do not have a majority of the voting
interests in such partnership) or (ii) at least a majority of the securities or
other interests of which having by their terms ordinary voting power to elect a
majority of the board or directors, management board or supervisory board or
others performing similar functions with respect to such corporation or other
organization is directly or indirectly owned or controlled by such party or by
any one or more of its Subsidiaries, or by such party and one or more of its
Subsidiaries.

                  (j) "TERMINATION DATE" shall mean the later of (i) December
31, 1998 and (ii) 60 days after the earliest date on which all of the following
shall have occurred or been satisfied: (v) any waiting periods under the HSR Act
applicable to the purchase of Company Shares pursuant to the Offer, and any
applicable mandatory waiting periods under any applicable non-U.S. statutes or
regulations, shall have expired or been terminated, (w) the parties shall have
received in respect of the Offer and any matters arising therefrom confirmation
by way of a decision of the Commission of the European Communities under Article
6(1)(b) or Article 8(2) of Council Regulation (EEC) No. 4064/89 of 21 December
1989 that the transactions contemplated by this Agreement and any matters
arising therefrom are compatible with the common market, (x) the Registration
Statement is declared effective by the SEC under the Securities Act and the
applicable requirements under Dutch Law and the rules of the ASE for
commencement of the Offer have been satisfied, (y) the Offer shall have been
commenced and (z) any of the events described in paragraphs (a) and (b) of Annex
B is not occurring (and during such 60 days has not occurred) or shall not have
been waived as an Offer Condition by Purchaser; provided, that, under no
circumstances shall the Termination Date be later than the one year anniversary
of the date of this Agreement.

                  7.12 OTHER AGREEMENTS. The parties hereto acknowledge and
agree that, except as otherwise expressly set forth in this Agreement, the
rights and obligations of Purchaser and Stockholder under any other agreement
between the parties shall not be affected by any provision of this Agreement.

                  7.13 WAIVER OF PERSONAL LIABILITY. (a) The parties hereto
acknowledge and agree that the representations and warranties contained in this
Agreement are made on behalf of the parties hereto and are not made by the
officers or members of the Board of Directors (in the case of Purchaser) or the
officers or members of the Supervisory Board or Board of Management (in the case
of the Company and Stockholder) of such parties in their individual capacities.
The parties hereto acknowledge and agree that no such Person shall have any
personal liability, in law or in equity, of any kind with regard to the
representations and
<PAGE>   76
                                                                              69



warranties of Purchaser, the Company or Stockholder, as applicable, contained in
this Agreement or in any other agreement, document or certificate contemplated
by this Agreement, and each party hereto irrevocably waives any such claim
regarding the validity or enforceability of this Section 7.13, and agrees not to
challenge or otherwise reject the terms hereof. The parties hereto also waive
any claim regarding the validity or enforceability of the provisions of this
Section 7.13, and agree not to challenge or otherwise reject the terms hereof.
The Persons designated in the first sentence of this Section 7.13 are intended,
and shall be deemed, to be third-party beneficiaries of the provisions of this
Section 7.13, and shall be entitled to directly claim and enforce the rights and
benefits provided herein.

                  (b) The parties hereto acknowledge and agree that the approval
of this Agreement by the Supervisory Board and the Board of Management of the
Company, and the entry into of this Agreement by the Company and compliance with
the covenants herein by the Company, do not constitute a waiver by any
individual of any claim against the Company or its Subsidiaries with respect to
a breach of any employment agreement by the Company or its Subsidiaries or
otherwise with respect to such individual's employment with the Company or its
Subsidiaries.

                  (c) Stockholder and Purchaser have been informed and
acknowledge that the Board of Management of the Company believes that the
provisions set forth in Section 4.1, Section 5.6(f) and, with respect to the
amount and terms of the retention pool, Section 5.6(g), of this Agreement are
inconsistent with operating the Company as it has previously been operated or
maximizing profits, but that notwithstanding such reservation on the part of the
Board of Management of the Company, the Company will comply with the covenants
set forth in such Sections.
<PAGE>   77
                                                                              70




         IN WITNESS WHEREOF, Purchaser, the Company and Stockholder have caused
this Agreement to be signed by their respective officers thereunto duly
authorized, all as of June 21, 1998.


                              THE SEAGRAM COMPANY LTD.



                              By: /s/ Robert Matschullat
                                  ------------------------------------------
                                   Name:   Robert Matschullat
                                   Title:  Vice Chairman and Chief Financial
                                           Officer


                              POLYGRAM N.V.



                              By: /s/ Alain Levy
                                  ------------------------------------------
                                   Name:    Alain Levy
                                   Title:   President and Chief
                                            Executive Officer


                              By: /s/ Jan Cook
                                  ------------------------------------------
                                   Name:   Jan Cook
                                   Title:  Executive Vice President


                              KONINKLIJKE PHILIPS ELECTRONICS N.V.



                              By: /s/ Cor Boonstra
                                  ------------------------------------------
                                   Name:   Cor Boonstra
                                   Title:  Chairman of the Board of
                                           Management and Chief Executive
                                           Officer


                              By: /s/ Jan Hommen
                                   Name:  Jan Hommen
                                   Title:  Chief Financial Officer
<PAGE>   78
                                                                              71



                                     ANNEX A

                             COMMENCEMENT CONDITIONS

                  The capitalized terms used in this Annex A have the meanings
set forth in the attached Offer Agreement (the "OFFER AGREEMENT") to which this
Annex A is attached.

                  Notwithstanding any other provision of the Offer Agreement,
Purchaser shall not be required to commence the Offer if, at any time on or
after the date of this Agreement and prior to the Commencement Date, any of the
following events occurs or has occurred (provided, that notwithstanding the
occurrence of any such events, Purchaser (in its sole discretion) may elect to
commence the Offer):

                  (a) there shall have been entered and continuing any order,
         preliminary or permanent injunction, decree, judgment or ruling in any
         action or proceeding before any court or governmental, administrative
         or regulatory authority or agency, domestic or foreign, or any statute,
         rule or regulation enacted, entered, enforced, promulgated, amended or
         issued that is applicable to Purchaser, the Company or any Subsidiary
         or affiliate of Purchaser or the Company or the Offer, by any
         legislative body, court, government or governmental, administrative or
         regulatory authority or agency that: (i) makes illegal or otherwise
         directly or indirectly restrains or prohibits or makes materially more
         costly the making of the Offer in accordance with the terms of the
         Offer Agreement, the acceptance for payment of, or payment for, some of
         or all the Company Shares by Purchaser; (ii) prohibits the ownership or
         operation by the Company or any of its Subsidiaries, or Purchaser or
         any of its Subsidiaries, of all or any material portion of the business
         or assets of the Company and its Subsidiaries, taken as a whole, or
         Purchaser and its Subsidiaries, taken as a whole; (iii) materially
         limits the ownership or operation by the Company or any of its
         Subsidiaries, or Purchaser or any of its Subsidiaries, of all or any
         material portion of the business or assets of the Company and its
         Subsidiaries, taken as a whole, or Purchaser and its Subsidiaries,
         taken as a whole (other than, in either case, assets or businesses of
         the Company or its Subsidiaries that are not material (measured in
         relation to the combined assets or revenues of the Company and its
         Subsidiaries, taken as a whole)) or compels Purchaser or any of its
         Subsidiaries to dispose of or hold separate all or any material portion
         of the businesses or assets of the Company and its Subsidiaries, taken
         as a whole, or Purchaser and its Subsidiaries, taken as a whole, as a
         result of the purchase of the Tendered Shares; (iv) imposes material
         limitations on the ability of Purchaser to acquire or hold or to
         exercise full rights of ownership of Company Shares, including without
         limitation the right to vote any Company Shares acquired or owned by
         Purchaser or any of its affiliates on all matters properly presented to
         the stockholders of the Company or the right to vote any shares of
         capital stock of any Subsidiary directly or indirectly owned by the
         Company; or (v) requires divestiture by Purchaser or any of its
         affiliates of any Company Shares; except, in the respect of clauses (i)
         through (v), as a consequence of any adverse effects resulting from any
         actions required under the Offer Agreement (subject to Section 5.2(f))
         to obtain any
<PAGE>   79
                                                                              72



         approval or authorization under applicable antitrust or competition
         laws for the consummation of the Offer;

                  (b) since December 31, 1997, except as disclosed in the
         Company SEC Reports publicly available prior to the date of the Offer
         Agreement or in the Company Disclosure Schedule, there shall have
         occurred any event, change or development which has had or would be
         reasonably expected to result in a Material Adverse Effect;

                  (c) there shall have occurred and be continuing (i) any
         general suspension of trading in, or limitation on prices (other than
         suspensions or limitations triggered on the NYSE, the ASE or the LSE by
         price fluctuations on a trading day) for, securities on any national
         securities exchange or in the over-the-counter market in the United
         States, (ii) a declaration of a banking moratorium or any suspension of
         payments in respect of banks in the United States or The Netherlands,
         (iii) any material limitation (whether or not mandatory) by any
         government or governmental, administrative or regulatory authority or
         agency, domestic, foreign or supranational, on, the extension of credit
         by banks or other lending institutions, (iv) a commencement of a war or
         armed hostilities or other national calamity directly or indirectly
         involving the United States or The Netherlands or (v) in the case of
         any of the foregoing existing at the time of commencement of the Offer,
         a material acceleration or worsening thereof;

                  (d) any of the representations and warranties of the Company
         or Stockholder set forth in the Offer Agreement that are qualified by
         reference to a Material Adverse Effect shall not be true and correct,
         or any such representations and warranties that are not so qualified
         shall not be true and correct in any respect which would be reasonably
         expected to result in a Material Adverse Effect, in each case as if
         such representations and warranties were made at the time of such
         determination (except to the extent any such representation and
         warranty speaks to an earlier date);

                  (e) the Company or Stockholder shall have failed to perform in
         any material respect any obligation or to comply in any material
         respect with any agreement or covenant of Stockholder or the Company
         (which obligation, agreement or covenant is, by its nature, capable of
         being performed or complied with prior to the Commencement Date) to be
         performed or complied with by it under the Offer Agreement;

                  (f) the Offer Agreement shall have been terminated in
         accordance with its terms;

                  (g) the Tender Agreement or the Voting Agreement shall have
         been terminated in accordance with its terms; or

                  (h) the Registration Statement shall have not been declared
         effective by the SEC under the Securities Act, or a stop order
         suspending the effectiveness of the Registration Statement shall have
         been issued by the SEC or proceedings for that purpose shall have been
         initiated or threatened by the SEC;
<PAGE>   80
                                                                              73



                                     ANNEX B

                                OFFER CONDITIONS

                  The capitalized terms used in this Annex B have the meanings
set forth in the attached Offer Agreement to which this Annex B is attached.

                  Notwithstanding any other provision of the Offer, Purchaser
shall not be required to accept for payment, purchase or, subject to any
applicable rules and regulations of the SEC, including Rule 14e-1(c) under the
Exchange Act, pay for any Tendered Shares and, subject to the terms of the Offer
Agreement, may postpone the acceptance for payment or, subject to the
restriction referred to above, payment for any Tendered Shares, if (i) there
shall not have been validly tendered and not properly withdrawn pursuant to the
Offer a number of Company Shares which, when added to any Company Shares
previously acquired by Purchaser, constitute at least 95% of the issued share
capital of the Company (the "MINIMUM CONDITION") or (ii) at any time on or after
the date of the commencement of the Offer and prior to the acceptance for
payment of Company Shares, any of the following events occurs or has occurred:

                  (a) there shall have been entered and continuing any order,
         preliminary or permanent injunction, decree, judgment or ruling in any
         action or proceeding before any court or governmental, administrative
         or regulatory authority or agency, domestic or foreign, or any statute,
         rule or regulation enacted, entered, enforced, promulgated, amended or
         issued that is applicable to Purchaser, the Company or any Subsidiary
         or affiliate of Purchaser or the Company or the Offer, by any
         legislative body, court, government or governmental, administrative or
         regulatory authority or agency that: (i) makes illegal or otherwise
         directly or indirectly restrains or prohibits or makes materially more
         costly the making of the Offer in accordance with the terms of the
         Offer Agreement, the acceptance for payment of, or payment for, some of
         or all the Company Shares by Purchaser; (ii) prohibits the ownership or
         operation by the Company or any of its Subsidiaries, or Purchaser or
         any of its Subsidiaries, of all or any material portion of the business
         or assets of the Company and its Subsidiaries, taken as a whole, or
         Purchaser and its Subsidiaries, taken as a whole; (iii) materially
         limits the ownership or operation by the Company or any of its
         Subsidiaries, or Purchaser or any of its Subsidiaries, of all or any
         material portion of the business or assets of the Company and its
         Subsidiaries, taken as a whole, or Purchaser and its Subsidiaries,
         taken as a whole (other than, in either case, assets or businesses of
         the Company or its Subsidiaries that are not material (measured in
         relation to the combined assets or revenues of the Company and its
         Subsidiaries, taken as a whole)) or compels Purchaser or any of its
         Subsidiaries to dispose of or hold separate all or any material portion
         of the businesses or assets of the Company and its Subsidiaries, taken
         as a whole, or Purchaser and its Subsidiaries, taken as a whole, as a
         result of the purchase of Tendered Shares in the Offer; (iv) imposes
         material limitations on the ability of Purchaser to acquire or hold or
         to exercise full rights of ownership of Company Shares, including
         without limitation the right to vote any Company Shares acquired or
         owned by Purchaser on all matters properly presented to the
         stockholders
<PAGE>   81
                                                                              74



         of the Company or the right to vote any shares of capital stock of any
         Subsidiary directly or indirectly owned by the Company; or (v) requires
         divestiture by Purchaser or any of its affiliates of any Company
         Shares; except, in the respect of clauses (i) through (v), as a
         consequence of any adverse effects resulting from any actions required
         under the Offer Agreement (subject to Section 5.2(f)) to obtain any
         approval or authorization under applicable antitrust or competition
         laws for the consummation of the Offer;

                  (b) there shall be instituted or pending any action or
         proceeding before the federal courts of the United States of America
         (other than (x) any such action or proceeding in which a motion for a
         temporary restraining order, a preliminary injunction or a permanent
         injunction shall have been denied or shall have expired, or a judicial
         order granting any such temporary restraining order, preliminary
         injunction or permanent injunction shall have been reversed on appeal
         and not reinstated, (y) any such action or proceeding in which the
         United States Department of Justice or the Federal Trade Commission
         does not file within ten Business Days after commencement of such
         action a motion seeking injunctive relief of the type referred to in
         clauses (i) through (iv) of this paragraph (b) or (z) an action filed
         with the consent of Purchaser) by any United States federal government
         or governmental authority or agency (i) challenging or seeking to make
         illegal or otherwise directly or indirectly to restrain or prohibit the
         making of the Offer, the acceptance for payment of or payment for some
         of or all the Company Shares by Purchaser or the consummation of the
         Offer; (ii) seeking to restrain or prohibit Purchaser's ownership or
         operation (or that of its respective Subsidiaries or affiliates) of all
         or any material portion of the business or assets of the Company and
         its Subsidiaries, taken as a whole, or of Purchaser and its
         Subsidiaries, taken as a whole, or to compel Purchaser or any of its
         Subsidiaries or affiliates to dispose of or hold separate all or any
         material portion of the business or assets of the Company and its
         Subsidiaries, taken as a whole, or of Purchaser and its Subsidiaries,
         taken as a whole; (iii) seeking to impose or confirm material
         limitations on the ability of Purchaser or any of its Subsidiaries or
         affiliates effectively to exercise full rights of ownership of the
         Company Shares, including, without limitation, the Company Shares
         acquired or owned by Purchaser or any of its Subsidiaries or affiliates
         on all matters properly presented to the shareholders of the Company;
         or (iv) seeking to require divestiture by Purchaser or any of its
         Subsidiaries or affiliates of such Company Shares;

                  (c) there shall have occurred and be continuing (i) any
         general suspension of trading in, or limitation on prices (other than
         suspensions or limitations triggered on the NYSE, the ASE or the LSE by
         price fluctuations on a trading day) for, securities on any national
         securities exchange or in the over-the-counter market in the United
         States, (ii) a declaration of a banking moratorium or any suspension of
         payments in respect of banks in the United States or The Netherlands,
         (iii) any material limitation (whether or not mandatory) by any
         government or governmental, administrative or regulatory authority or
         agency, domestic, foreign or supranational, on, the extension of credit
         by banks or other lending institutions, (iv) a commencement of a war or
         armed hostilities or other national calamity directly or indirectly
         involving the United States
<PAGE>   82
                                                                              75



         or The Netherlands or (v) in the case of any of the foregoing existing
         at the time of commencement of the Offer, a material acceleration or
         worsening thereof;

                  (d) any waiting periods under the HSR Act applicable to the
         purchase of Company Shares pursuant to the Offer, and any applicable
         mandatory waiting periods under any applicable non-U.S. statutes or
         regulations, shall not have expired or been terminated;

                  (e) the parties shall have failed to receive in respect of the
         Offer and any matters arising therefrom: confirmation by way of a
         decision of the Commission of the European Communities under Article
         6(1)(b) or Article 8(2) of Council Regulation (EEC) No. 4064/89 of 21
         December 1989 that the transactions contemplated by the Offer Agreement
         and any matters arising therefrom are compatible with the common
         market;

                  (f) a stop order suspending the effectiveness of the
         Registration Statement shall have been issued by the SEC or proceedings
         for that purpose shall have been initiated or threatened by the SEC;

                  (g) the Committee for Merger Affairs of the Social and
         Economic Council shall have, prior to the date of honoring the Offer,
         issued a public censure concerning infringement of any of the rules
         contained in Chapter I of the Resolution of the Social and Economic
         Council on Rules relating to Mergers 1975, provided, that such censure
         was not caused by any action or failure to act by Purchaser; or

                  (h) prior to the Closing Date, facts or circumstances shall
         have arisen which Purchaser was not aware of at the time of making the
         Offer and which in the opinion of the ASE justify withdrawal of the
         Offer; provided, however, that such facts or circumstances shall be
         limited to (i) the failure of any of the representations or warranties
         of the Company or Stockholder set forth in the Offer Agreement that are
         qualified by reference to a Material Adverse Effect to be true and
         correct, or the failure of any such representation or warranty that is
         not so qualified to be true and correct in any respect which would be
         reasonably expected to result in a Material Adverse Effect, in each
         case as if such representation or warranty were made at the time the
         ASE comes to the conclusion that withdrawal of the Offer is justified
         (except to the extent any such representation or warranty speaks to an
         earlier date), (ii) the failure of the Company or Stockholder to
         perform in any material respect any obligation or to comply in any
         material respect with any agreement or covenant of Stockholder or the
         Company to be performed or complied with by it under the Offer
         Agreement or (iii) any other fact or circumstance which would be
         reasonably expected to result in a Material Adverse Effect; provided,
         further, that no adverse effects resulting from any actions required
         under the Offer Agreement (subject to Section 5.2(f)) to obtain any
         approval or authorization under applicable antitrust or competition
         laws for the consummation of the Offer shall be considered in
         connection with the evaluation of such facts and circumstances.
<PAGE>   83
                                                                              76



                  To the maximum extent permitted by Dutch Law, Purchaser
expressly reserves the right, in its sole discretion, to waive any of the
foregoing conditions (subject to Section 6.2(b) of the Offer Agreement) and make
any other changes in the terms and conditions of the Offer (or to extend the
Offer beyond a scheduled Expiration Date if any Offer Conditions shall not be
satisfied); provided, that, unless previously approved by the Company and
Stockholder in writing, no change may be made which increases the Minimum
Condition, decreases the price per share payable in the Offer, changes the form
of consideration payable in the Offer (other than by adding consideration),
reduces the maximum number of Company Shares to be purchased in the Offer, or
amends the terms or Offer Conditions or imposes conditions or terms to the Offer
in addition to those set forth herein which, in either case, are adverse to
holders of the Company Shares or make the likelihood of the Offer succeeding
more remote in any material respect.


<PAGE>   1
                                TENDER AGREEMENT


            TENDER AGREEMENT, dated as of June 21, 1998, (this "AGREEMENT"),
between THE SEAGRAM COMPANY LTD., a corporation organized under the laws of
Canada ("PURCHASER"), and KONINKLIJKE PHILIPS ELECTRONICS N.V., a corporation
incorporated under the laws of The Netherlands, with corporate seat at
Eindhoven, The Netherlands ("STOCKHOLDER").


            WHEREAS, concurrently herewith, Purchaser, PolyGram N.V., a
corporation incorporated under the laws of The Netherlands, with corporate seat
at Baarn, The Netherlands (the "COMPANY"), and Stockholder are entering into an
Offer Agreement of even date herewith (the "OFFER AGREEMENT"; capitalized terms
used but not defined herein shall have the meanings set forth in the Offer
Agreement), pursuant to which Purchaser agrees to commence an offer (the
"OFFER") to purchase all of the issued shares, par value NLG 0.50 per share (the
"COMPANY SHARES"), of the Company for consideration per Company Share of, at the
election of the holder of such Company Share but subject to the limitations set
forth in the Offer Agreement, (i) 1.3772 validly issued, fully paid and
nonassessable common shares without nominal or par value of Purchaser
("PURCHASER SHARES") (subject to any adjustments in accordance with Section
1.5(e) of the Offer Agreement) (the "SHARE CONSIDERATION") or (ii) NLG 115, net
to the seller in cash (the "CASH CONSIDERATION" and, together with the Share
Consideration, the "OFFER CONSIDERATION");

            WHEREAS, Stockholder is the beneficial and record owner of
135,000,000 Company Shares (the "EXISTING SHARES" and, together with any other
shares of the Company acquired by Stockholder after the date hereof and during
the term of this Agreement, the "STOCKHOLDER SHARES"), constituting 75% of the
issued Company Shares;

            WHEREAS, as a condition to its willingness to enter into the Offer
Agreement and consummate the transactions contemplated thereby, Purchaser has
required that Stockholder agree, and Stockholder has agreed, among other things,
(i) to tender the Stockholder Shares in the Offer and to elect to receive Share
Consideration in respect of all the Stockholder Shares on the terms and
conditions provided for herein and (ii) to enter into a voting agreement, dated
as of the date hereof, with Purchaser relating to the voting of the Stockholder
Shares (the "VOTING AGREEMENT"); and

            WHEREAS, as a condition to its willingness to enter into the Offer
Agreement and consummate the transactions contemplated thereby, Purchaser has
required that Stockholder enter into a stockholders agreement, dated as of the
date hereof (the "STOCKHOLDERS AGREEMENT").

            NOW, THEREFORE, in consideration of the foregoing and the respective
representations, warranties, covenants and agreements set forth herein, and
intending to be legally bound hereby, the parties hereto agree as follows:
<PAGE>   2
                                                                               2


            1.    AGREEMENT TO TENDER AND VOTE.

            1.1 TENDER. Except as otherwise contemplated by the last sentence of
Section 2.1 hereof, Stockholder hereby agrees to validly tender, pursuant to and
in accordance with the terms of the Offer, and not withdraw, all of the
Stockholder Shares. Stockholder hereby acknowledges and agrees that Purchaser's
obligation to accept for payment and pay for the Company Shares in the Offer,
including the Stockholder Shares, is subject to the terms and conditions of the
Offer.

            1.2 SHARE ELECTION. Stockholder hereby agrees to elect to receive
Share Consideration in the Offer in respect of all the Stockholder Shares.
Stockholder acknowledges and agrees that all shareholders of the Company
(including Stockholder) which make Share Elections will have an equal
opportunity to receive Share Consideration in the Offer (based on the number of
Tendered Shares in respect of which each such holder (including Stockholder)
shall have made a Share Election), subject to the limitation that Share
Consideration shall be paid in respect of an aggregate of 34,783,758 Tendered
Shares. To the extent Share Elections are made in respect of more than
34,783,758 Tendered Shares, each tendering shareholder (including Stockholder)
shall receive (x) Cash Consideration in the Offer in respect of such number of
Tendered Shares in respect of which such shareholder has made a Share Election
equal to (i) the number of Tendered Shares in respect of which such shareholder
has made a Share Election minus (ii) the number of Tendered Shares in respect of
which such shareholder has made a Share Election multiplied by a fraction, the
numerator of which equals 34,783,758 and the denominator of which equals the
aggregate number of Tendered Shares for which a Share Election has been made by
all tendering shareholders (including Stockholder) and (y) Share Consideration
in respect of the remaining portion of the Tendered Shares in respect of which
such shareholder has made a Share Election.

            2.    TERMS OF AGREEMENT.

            2.1 EXPIRATION. This Agreement and Stockholder's obligation to
tender, and not withdraw, pursuant hereto shall terminate on the Expiration
Date. As used herein, the term "EXPIRATION DATE" means the date on which the
Offer Agreement is terminated in accordance with its terms. In the event of
termination of this Agreement, this Agreement shall forthwith become void and
there shall be no liability or obligation on the part of Purchaser or
Stockholder or their respective officers or directors; provided, however, the
foregoing shall not relieve either party for any breach of any representation,
warranty, covenant or agreement in this Agreement. Purchaser acknowledges that,
in the event of termination of this Agreement, Stockholder shall no longer have
the obligation to tender, and may withdraw, the Stockholder Shares.

            2.2 COMPLIANCE WITH LAW. Notwithstanding anything herein to the
contrary, nothing in this Agreement shall require Stockholder to tender Company
Shares or exchange, or accept Share Consideration in exchange for, the
Stockholder Shares, in violation of any applicable material Law.
<PAGE>   3
                                                                               3


            3.    REPRESENTATIONS AND WARRANTIES.

            3.1 REPRESENTATIONS AND WARRANTIES OF PURCHASER. Purchaser hereby
represents and warrants to Stockholder as follows:

            (a) Organization. Each of Purchaser and its material Subsidiaries is
      a corporation or other entity duly organized or incorporated, validly
      existing and in good standing (references to good standing refer only to
      the fact that Purchaser has a current certificate of compliance) (as
      applicable) under the Laws of its jurisdiction of organization or
      incorporation. Each of Purchaser and its material Subsidiaries has all
      requisite corporate or other power and authority to own, lease and operate
      its properties and to carry on its business in all material respects as
      now being conducted. Furthermore, neither Purchaser nor any of Purchaser's
      material Subsidiaries (i) has been dissolved, and there is no action or
      request pending to accomplish such dissolution or (ii) has been declared
      bankrupt and no action or request is pending to declare Purchaser or any
      of Purchaser's material Subsidiaries bankrupt and neither Purchaser nor
      any of Purchaser's material Subsidiaries has filed or been granted an
      official moratorium of payments under or pursuant to Canadian or U.S. Law.
      Each of Purchaser and each of its material Subsidiaries is duly licensed
      or qualified and in good standing to do business in each jurisdiction in
      which the nature of its business or the ownership or leasing of its
      properties makes such qualification necessary other than in such
      jurisdictions where the failure to be so licensed, in good standing or to
      so qualify would not be reasonably expected to result in a Purchaser
      Material Adverse Effect.

            (b) Purchaser Shares. Upon completion of the Offer, the Purchaser
      Shares issued to Stockholder as part of the Offer Consideration for the
      Stockholder Shares shall be validly issued, fully paid and nonassessable
      shares of the capital stock of Purchaser.

            (c) Authority. Purchaser has all requisite corporate power and
      authority to enter into this Agreement and to consummate the transactions
      contemplated hereby. The execution and delivery of this Agreement, the
      performance by Purchaser of its obligations hereunder and the consummation
      of the transactions contemplated hereby by Purchaser have been duly
      authorized by all necessary corporate action on the part of Purchaser.
      This Agreement has been duly executed and delivered by Purchaser and
      constitutes a legal, valid and binding agreement of Purchaser, enforceable
      against Purchaser in accordance with its terms, except as such
      enforceability may be limited by bankruptcy, insolvency, reorganization,
      moratorium and similar Laws relating to or affecting creditors generally,
      by general equity principles (regardless of whether such enforceability is
      considered in a proceeding in equity or at law) and by an implied covenant
      of good faith and fair dealing.
<PAGE>   4
                                                                               4


            (d) No Conflicts. The execution, delivery and performance of this
      Agreement by Purchaser and the consummation by Purchaser of the
      transactions contemplated hereby do not and will not (i) violate any
      provision of the Articles of Amalgamation, by-laws or other organizational
      document of Purchaser or of any material Subsidiary of Purchaser
      (including such entity's partnership agreement, if such entity is a
      partnership), except, with respect to any Subsidiary of Purchaser as would
      not be reasonably expected to result in any liability of Purchaser or any
      of its Subsidiaries, or (ii) result in the breach, violation, suspension
      or termination of, give rise to any right of termination, purchase or
      amendment under, require consent or notification under, result in the loss
      of any benefit, right or license under, increase or accelerate the
      liability of any party under, result in the creation of an Encumbrance on
      any assets of Purchaser or its Subsidiaries or constitute a default under
      (in each case, with or without the giving of notice or the lapse of time
      or both) any provision of any loan or credit agreement, note, mortgage,
      bond, indenture, lease, benefit plan or other agreement, contract,
      obligation, instrument, commitment, license, franchise or permit to which
      Purchaser or any Subsidiary of Purchaser is a party or is subject or by
      which any assets of any of them is bound, except, in the case of clause
      (ii), (a) as would not be reasonably expected to result in a Purchaser
      Material Adverse Effect and (b) as would not be reasonably expected to
      prevent or materially delay the consummation of the transactions
      contemplated hereby and by the Offer Agreement.

            (e) Governmental Approvals. The execution, delivery and performance
      of this Agreement by Purchaser and the consummation by Purchaser of the
      transactions contemplated hereby do not and will not violate, in any
      material respects, any Law applicable to Purchaser or any of its
      Subsidiaries or any of their respective assets or require any consent,
      approval, license, permit, order or authorization of, or registration,
      declaration or filing with, any Governmental Entity by or with respect to
      Purchaser or any of its Subsidiaries, except in relation to Purchaser
      Required Consents, and except for any such violation or failure to make or
      obtain any such consent, approval, order, authorization, registration,
      declaration or filing which (i) would not be reasonably expected to result
      in a Purchaser Material Adverse Effect and (ii) would not be reasonably
      expected to prevent or materially delay the consummation of the
      transactions contemplated hereby and by the Offer Agreement.

            3.2 REPRESENTATIONS AND WARRANTIES OF STOCKHOLDER. Stockholder
hereby represents and warrants to Purchaser as follows:

            (a) Shares. Stockholder owns of record and beneficially and has good
      title to, all of the Existing Shares, free and clear of all Encumbrances,
      including, without limitation, any agreement (other than this Agreement
      and the Voting Agreement), understanding or restriction affecting the
      voting or disposition or other incidents of record or beneficial ownership
      pertaining to the Existing Shares. Stockholder does not own, of record or
      beneficially, any other Company Shares other than the Existing Shares.
      Stockholder has the sole right to vote, and the sole power of disposition
      with respect to, the Existing Shares. Except as provided in the Company's
      Articles of
<PAGE>   5
                                                                               5


      Association, the Voting Agreement and this Agreement, there are no
      restrictions upon the voting or disposition of any of the Existing Shares.
      Upon the acceptance for payment of the Stockholder Shares pursuant to the
      Offer, Purchaser will acquire good title to the Stockholder Shares, free
      and clear of all Encumbrances (except Encumbrances arising as a result of
      any action taken by Purchaser or any of its affiliates) and Purchaser
      shall be entitled to exercise all rights attaching to the Stockholder
      Shares. Stockholder has not granted any proxy that remains outstanding
      with respect to the Existing Shares and will not grant any proxies with
      respect to any or all of the Stockholder Shares other than the proxy
      pursuant to the Voting Agreement.

            (b) Organization. Stockholder is a corporation duly incorporated and
      validly existing under the Laws of The Netherlands. Stockholder has all
      requisite corporate or other power and authority to own, lease and operate
      its properties and to carry on its business in all material respects as
      now being conducted. Furthermore, Stockholder (i) has not been dissolved,
      and there is no action or request pending to accomplish such dissolution,
      (ii) is not involved in preparations for a merger as described in 2:309 of
      Book 2 of the DCC, and (iii) has not been declared bankrupt and no action
      or request is pending to declare Stockholder bankrupt and Stockholder has
      not filed or been granted an official moratorium of payments under or
      pursuant to Dutch Law. Stockholder is duly licensed or qualified and in
      good standing to do business in each jurisdiction in which the nature of
      its business or the ownership or leasing of its properties makes such
      qualification necessary other than in such jurisdictions where the failure
      to be licensed, in good standing or to so qualify would not be reasonably
      expected to result in a Material Adverse Effect.

            (c) Authority. Stockholder has all requisite corporate power and
      authority to enter into this Agreement and to consummate the transactions
      contemplated hereby. The execution and delivery of this Agreement, the
      performance by Stockholder of its obligations hereunder and the
      consummation of the transactions contemplated hereby by Stockholder have
      been duly authorized by all necessary action on the part of Stockholder.
      This Agreement has been duly executed and delivered by Stockholder and
      constitutes a legal, valid and binding agreement of Stockholder,
      enforceable against Stockholder in accordance with its terms, except as
      such enforceability may be limited by bankruptcy, insolvency,
      reorganization, moratorium and similar Laws relating to or affecting
      creditors generally, by general equity principles (regardless of whether
      such enforceability is considered in a proceeding in equity or at law) and
      by an implied covenant of good faith and fair dealing.

            (d) No Conflicts. The execution, delivery and performance of this
      Agreement by Stockholder and the consummation by Stockholder of the
      transactions contemplated hereby do not and will not (i) violate any
      provision of the Articles of Association, by-laws or other organizational
      document of Stockholder or of any material Subsidiary of Stockholder
      (including such entity's partnership agreement, if such entity is a
      partnership), except with respect to any Subsidiary of Stockholder, as
<PAGE>   6
                                                                               6


      would not be reasonably expected to result in any liability of Stockholder
      or any of its Subsidiaries, or (ii) result in the breach, violation,
      suspension or termination of, give rise to any right of termination,
      purchase or amendment under, require consent or notification under, result
      in the loss of any benefit, right or license under, increase or accelerate
      the liability of any party under, result in the creation of an Encumbrance
      on the Stockholder Shares or constitute a default under (in each case,
      with or without the giving or notice or the lapse of time or both) any
      provision of any loan or credit agreement, note, mortgage, bond,
      indenture, lease, benefit plan or other agreement, contract, obligation,
      instrument, commitment, license, franchise or permit to which Stockholder
      or any material Subsidiary of Stockholder is a party or is subject or by
      which any assets of any of them is bound, except, in the case of clause
      (ii), (a) as would not be reasonably expected to result in a Material
      Adverse Effect and (b) as would not be reasonably expected to prevent or
      materially delay the consummation of the transactions contemplated hereby.

            (e) Governmental Approvals. The execution, delivery and performance
      of this Agreement by Stockholder and the consummation by Stockholder of
      the transactions contemplated hereby do not and will not violate, in any
      material respect, any Law applicable to Stockholder or any of its assets
      or require any consent, approval, license, permit, order or authorization
      of, or registration, declaration or filing with, any Governmental Entity
      by or with respect to Stockholder in connection with the execution and
      delivery of this Agreement by Stockholder or the consummation of the
      transactions contemplated hereby by Stockholder, except in relation to
      Stockholder Required Consents, and except for any such violation or
      failure to make or obtain any such consent, approval, order,
      authorization, registration, declaration or filing which (i) would not be
      reasonably expected to result in a Purchaser Material Adverse Effect and
      (ii) would not be reasonably expected to prevent or materially delay the
      consummation of the transactions contemplated hereby and by the Offer
      Agreement. .

            (f) Reliance. Stockholder understands and acknowledges that
      Purchaser is entering into the Offer Agreement in reliance upon
      Stockholder's execution and delivery of this Agreement with Purchaser.

            4. CERTAIN COVENANTS OF STOCKHOLDER. Except in accordance with the
terms of this Agreement, Stockholder hereby covenants and agrees as follows:

            4.1 RESTRICTION ON TRANSFER, PROXIES AND NON-INTERFERENCE.
Stockholder hereby agrees, while this Agreement is in effect, and except as
contemplated hereby, not to, directly or indirectly, (i) offer to sell, sell,
tender, transfer, pledge, encumber, assign or otherwise dispose of
(collectively, "TRANSFER") or enter into any contract, option or other
arrangement or understanding with respect to or consent to the Transfer of, any
of the Stockholder Shares, or any interest therein, to any Person other than
pursuant to the Offer, (ii) except as contemplated by the Voting Agreement,
grant any proxies or powers of attorney with respect to the Stockholder Shares,
deposit any Stockholder Shares into a voting trust or enter into a voting
agreement with respect to any Stockholder Shares, or any interest in the
<PAGE>   7
                                                                               7


foregoing, (iii) take any action that would make any representation or warranty
of Stockholder contained herein untrue or incorrect or have the effect of
preventing or disabling Stockholder from performing its obligations under this
Agreement or (iv) commit or agree to take any of the foregoing.

            4.2 ADDITIONAL SHARES. Stockholder hereby agrees, while this
Agreement is in effect, to promptly notify Purchaser of the number of any
Company Shares acquired by Stockholder, if any, after the date hereof. In the
event that, between the date of this Agreement and the Closing Date, Company
Shares shall have been affected or changed into a different number of shares or
a different class of shares as a result of a share split, reverse share split,
share distribution, spin-off, recapitalization, reclassification (other than a
change in par value), or other similar transaction the term "Stockholder Shares"
shall be deemed to refer to and include the Stockholder Shares as well as any
shares into which or for which any or all of the Stockholder Shares may be
changed or exchanged and all such share distributions or, if applicable, to such
smaller number of Company Shares replacing the Stockholder Shares. Stockholder
shall be entitled to receive any cash dividend paid by the Company during the
term of this Agreement until the Stockholder Shares are purchased in the Offer
or hereunder.

            5.    FURTHER ASSURANCES. From time to time, at the other party's
request and without further consideration, each party hereto shall execute and
deliver, or cause to be executed and delivered, such additional consents,
documents and other instruments and take all such further action as may be
necessary or desirable to consummate and make effective, in the most expeditious
manner practicable, the transactions contemplated by this Agreement.

            6.    MISCELLANEOUS.

            6.1 AMENDMENTS. This Agreement may not be modified, amended, altered
or supplemented, except upon the execution and delivery of a written agreement
executed by the parties hereto.

            6.2 NOTICES. All notices and other communications hereunder shall be
in writing and shall be deemed duly given (a) on the date of delivery if
delivered personally, or by facsimile, upon confirmation of receipt, (b) on the
first Business Day following the date of dispatch if delivered by a recognized
next-day courier service, or (c) on the tenth Business Day following the date of
mailing if delivered by registered or certified mail, return receipt requested,
postage prepaid. All notices hereunder shall be delivered as set forth below, or
pursuant to such other instructions as may be designated in writing by the party
to receive such notice:
<PAGE>   8
                                                                               8



                  (a)   if to Purchaser, to

                        The Seagram Company Ltd.
                        c/o Joseph E. Seagram & Sons, Inc.
                        375 Park Avenue
                        New York, New York  10152
                        Fax:  (212) 572-1398
                        Attention:  Daniel R. Paladino

                        with a copy to

                        Simpson Thacher & Bartlett
                        425 Lexington Avenue
                        New York, New York  10017
                        Fax: (212) 455-2502
                        Attention:  John G. Finley

                  (b)   if to Stockholder, to

                        Koninklijke Philips Electronics N.V.
                        Building HRT, 24th Floor
                        Amstelplain 1
                        1096 H.A. Amsterdam
                        The Netherlands
                        Fax:  011-31-20-597-7150
                        Attention:  General Secretary

                        with a copy to

                        Sullivan & Cromwell
                        125 Broad Street
                        New York, New York 10004
                        Fax: (212) 558-3588
                        Attention:  W. Loeber Landau

            6.3 INTERPRETATION. When a reference is made in this Agreement to
Sections, such reference shall be to a Section of this Agreement unless
otherwise indicated. Whenever the words "include", "includes" or "including" are
used in this Agreement, they shall be deemed to be followed by the words
"without limitation." The headings contained in this Agreement are for reference
purposes only and shall not affect in any way the meaning or interpretation of
this Agreement.

            6.4 COUNTERPARTS. This Agreement may be executed in one or more
counterparts, all of which shall be considered one and the same agreement and
shall become effective when one or more counterparts have been signed by each of
the parties and
<PAGE>   9
                                                                               9


delivered to the other party, it being understood that both parties need not
sign the same counterpart.

            6.5   ENTIRE AGREEMENT; NO THIRD PARTY BENEFICIARIES.

            (a) This Agreement constitutes the entire agreement and supersedes
all prior agreements and understandings, both written and oral, among the
parties with respect to the subject matter hereof, other than the Offer
Agreement, the Voting Agreement, the Stockholders Agreement and the
Confidentiality Agreement (except as provided in the next sentence), each of
which shall survive the execution and delivery of this Agreement. The second
paragraph (other than the last two sentences thereof) of the letter dated May 5,
1998 constituting part of the Confidentiality Agreement shall terminate upon
execution and delivery of the Offer Agreement and the seventh paragraph of such
letter shall terminate upon the effectiveness of the Stockholders Agreement.

            (b) This Agreement shall be binding upon and inure solely to the
benefit of each party hereto, and nothing in this Agreement, express or implied,
is intended to or shall confer upon any other Person any right, benefit or
remedy of any nature whatsoever under or by reason of this Agreement.

            6.6 GOVERNING LAW. This Agreement shall be governed and construed in
accordance with the Laws of the State of New York.

            6.7 SEVERABILITY. If any term or other provision of this Agreement
is invalid, illegal or incapable of being enforced by any Law or public policy,
all other terms and provisions of this Agreement shall nevertheless remain in
full force and effect so long as the economic or legal substance of the
transactions contemplated hereby is not affected in any manner materially
adverse to any party. Upon such determination that any term or other provision
is invalid, illegal or incapable of being enforced, the parties hereto shall
negotiate in good faith to modify this Agreement so as to effect the original
intent of the parties as closely as possible in an acceptable manner in order
that the transactions contemplated hereby are consummated as originally
contemplated to the greatest extent possible. If any of the provisions of this
Agreement are incapable of being performed as a result of applicable Dutch Law,
the rules of the ASE or Dutch commercial practice, the parties shall in good
faith negotiate alternative provisions that reflect the intent of the parties in
entering into this Agreement, provided, that the parties agree to amend this
Agreement to the extent necessary to comply with applicable Dutch Law or the
rules of the ASE.

            6.8 ASSIGNMENT. Neither this Agreement nor any of the rights,
interests or obligations hereunder shall be assigned by any of the parties
hereto, in whole or in part (whether by operation of law or otherwise), without
the prior written consent of the other party, and any attempt to make any such
assignment without such consent shall be null and void; provided, however, that
Purchaser may assign any of its rights, interests or obligations hereunder, in
whole or in part, to one or more Subsidiaries of Purchaser (organized or
incorporated under the Laws of Canada, the United States, The Netherlands or any
other
<PAGE>   10
                                                                              10


jurisdiction, provided that such other jurisdiction would not impose a
withholding tax on the payment of the Offer Consideration) but any such
assignment shall not relieve Purchaser of its obligations hereunder. Subject to
the preceding sentence, this Agreement will be binding upon, inure to the
benefit of and be enforceable by the parties and their respective successors and
assigns.

            6.9 SUBMISSION TO JURISDICTION; WAIVERS. Each of Purchaser and
Stockholder irrevocably consents to jurisdiction and venue in the United States
District Court for the Southern District of New York and in the courts hearing
appeals therefrom unless no federal subject matter jurisdiction exists, in which
event, each of Purchaser and Stockholder irrevocably consents to jurisdiction
and venue in the Supreme Court of the State of New York, New York County, and in
the courts hearing appeals therefrom, for the resolution of any dispute action,
suit or proceeding arising out of or relating to this Agreement. Each of
Purchaser and Stockholder hereby irrevocably waives, and agrees not to assert,
by way of motion, as a defense, counterclaim or otherwise, in any action or
proceeding with respect to this Agreement, the defense of sovereign immunity,
any claim that it is not personally subject to the jurisdiction of the
above-named courts for any reason other than the failure to serve process in
accordance with this Section , that it or its property is exempt or immune from
jurisdiction of any such court or from any legal process commenced in such
courts (whether through service of notice, attachment prior to judgment,
attachment in aid of execution of judgment, execution of judgment or otherwise),
and to the fullest extent permitted by applicable Law, that the suit, action or
proceeding in any such court is brought in an inconvenient forum, that the venue
of such suit, action or proceeding is improper, or that this Agreement, or the
subject matter hereof or thereof, may not be enforced in or by such courts and
further irrevocably waives, to the fullest extent permitted by applicable Law,
the benefit of any defense that would hinder, fetter or delay the levy,
execution or collection of any amount to which the party is entitled pursuant to
the final judgment of any court having jurisdiction. Purchaser hereby
irrevocably designates Joseph E. Seagram & Sons, Inc., with an office as of the
date hereof at 375 Park Avenue, New York, New York 10152, and Stockholder hereby
irrevocably designates Philips Electronics North America, with an office as of
the date hereof at 1251 Avenue of the Americas, New York, New York 10020-1104
(each such person, a "PROCESS AGENT"), as the designees, appointees and agents
of Purchaser and Stockholder, respectively, to receive, for and on such parties'
behalves, service of process in such jurisdiction in any legal action or
proceeding with respect to this Agreement and such service shall be deemed
complete upon delivery thereof to the other party's Process Agent; provided,
that in the case of any such service upon such Process Agent, the party
effecting such service shall also deliver a copy thereof to the other party in
the manner provided in Section . Each party shall take all such action as may be
necessary to continue said appointment in full force and effect or to appoint
another agent so that will at all times have an agent for service of process for
the above purposes in New York, New York. Each of Purchaser and Stockholder
further irrevocably consents to the service of process out of any of the
aforementioned courts in any such action or proceeding by the mailing of copies
thereof by registered airmail, postage prepaid, to such party at its address set
forth in this Agreement, such service of process to be effective upon
acknowledgement of receipt of such registered mail. Nothing herein shall affect
the right of any party to serve process in any other manner
<PAGE>   11
                                                                              11


permitted by Law or to commence legal proceedings or otherwise proceed against
the other party in any other jurisdiction in which the other party may be
subject to suit. Each of Purchaser and Stockholder expressly acknowledges that
the foregoing waiver is intended to be irrevocable under the Laws of the State
of New York and of the United States of America; provided, that each such
party's consent to jurisdiction and service contained in this Section is solely
for the purpose referred to in this Section and shall not be deemed to be a
general submission to said courts or in the State of New York other than for
such purpose.

            In the event of the transfer of all or substantially all of the
assets and business of a Process Agent to any other corporation by
consolidation, merger, sale of assets or otherwise, such other corporation shall
be substituted hereunder for the Process Agent with the same effect as if named
herein in place of Joseph E. Seagram & Sons, Inc. and Philips Electronics North
America, respectively.

            6.10  ENFORCEMENT.

            (a) Each of the parties acknowledges that the other party, would not
have an adequate remedy at law for money damages in the event that any of the
covenants or agreements of the other party in this Agreement were not performed
in accordance with its terms, and it is therefore agreed that each of Purchaser
and Stockholder, in addition to and without limiting any other remedy or right
it may have, will have the right to an injunction or other equitable relief in
any court of competent jurisdiction, subject to Section , enjoining any such
breach and enforcing specifically the terms and provisions hereof, and each of
Purchaser and Stockholder hereby waives any and all defenses they may have on
the ground of lack of jurisdiction or competence of the court to grant such an
injunction or other equitable relief.

            (b) All rights, powers and remedies provided under this Agreement or
otherwise available in respect hereof at law or in equity shall be cumulative
and not alternative, and the exercise or beginning of the exercise of any
thereof by any party shall not preclude the simultaneous or later exercise of
any other such right, power or remedy by such party.

            6.11 SURVIVAL. Except for the representations and warranties of
Purchaser set forth in Section 3.1(b) and Stockholder set forth in Section ,
which shall survive the Closing without limitation as to time, all of the
representations and warranties contained herein shall expire on the Closing
Date. All of the covenants and agreements of the parties contained in this
Agreement shall survive the Closing without limitation as to time.
<PAGE>   12
                                                                              12


            IN WITNESS WHEREOF, Purchaser and Stockholder have caused this
Agreement to be duly executed as of the day and year first above written.



                              THE SEAGRAM COMPANY LTD.

                              By: /s/ Robert Matschullat
                                  ----------------------------------
                                    Name:  Robert Matschullat
                                    Title:  Vice Chairman and Chief Financial
                                                Officer



                              KONINKLIJKE PHILIPS ELECTRONICS N.V.


                              By: /s/ Cor Boonstra
                                  ----------------------------------
                                    Name:  Cor Boonstra
                                    Title:  Chairman of the Board of
                                          Management and Chief Executive
                                          Officer

                              By: /s/ Jan Hommen
                                  ----------------------------------
                                    Name:  Jan Hommen
                                    Title:  Chief Financial Officer



<PAGE>   1
                      KONINKLIJKE PHILLIPS ELECTRONICS N.V.
                                Groenewoudseweg 1
                       5621 BA Eindhoven, The Netherlands


                                  June 21, 1998


THE SEAGRAM COMPANY LTD.
1430 Peel Street
Montreal, Quebec, Canada H3A 1S9

Dear Sirs:

            Reference is made to the (i) Offer Agreement dated as of June 21,
1998 among The Seagram Company Ltd. ("you"), PolyGram N.V. (the "Company") and
us (the "Offer Agreement"; capitalized terms used but not defined herein shall
have the meanings set forth in the Offer Agreement), pursuant to which you have
agreed, subject to the terms and conditions thereof, to commence an Offer to
purchase all the issued and outstanding shares of the Company, and (ii) the
Tender Agreement dated as of June 21, 1998 between you and us (the "Tender
Agreement"), pursuant to which we have agreed, subject to the terms and
conditions thereof, to, among other things, tender our Stockholder Shares into
the Offer. As a condition to your willingness to enter into the Offer Agreement
and to consummate the transactions contemplated thereby, you have required that
we agree, among other things, on certain voting arrangements with respect to the
voting of our Stockholder Shares and to grant to you a proxy to vote the
Stockholder Shares on the terms and conditions set forth below.

            1. During the time the Offer Agreement is in effect, at any meeting
of the shareholders of the Company, however called, or at any adjournment
thereof or in any other circumstances upon which a vote, consent or other
approval is sought, we shall vote all the Stockholder Shares (a) against any
action or agreement that would result in a breach in any material respect of any
covenant, representation or warranty or any other obligation or agreement of the
Company or us under the Offer Agreement or of us under this letter agreement and
(b) against any action or agreement (other than the Offer Agreement or the
transactions contemplated thereby) that could reasonably be expected to impede,
interfere with, delay, postpone or attempt to discourage the Offer, including,
but not limited to, (i) any acquisition or sale of all or any significant
portion of the assets of, or any equity interest in, the Company or any of its
Subsidiaries or any tender offer (including a self tender offer) or exchange
offer, merger, consolidation, business combination, recapitalization,
liquidation, dissolution or similar transaction involving the Company or any of
the Company's Subsidiaries; (ii) any other action or agreement that could be
reasonably expected to materially diminish the benefits to you of the
transactions contemplated hereby and by the Offer Agreement; (iii) any change in
the key management, Supervisory Board or Board of Management of the Company,
except as otherwise agreed to in writing by you prior to such change; (iv) any
material change in the present capitalization or dividend policy of the Company;
or (v) any other material change in the Company's corporate structure or
business and (c) in favor of any action or agreement or proposal submitted in
any general meeting of shareholders of the Company that is necessary or
desirable in connection with the transactions contemplated in the Offer
Agreement, provided, however, that this paragraph 1 shall not
<PAGE>   2
                                                                          Page 2

require us to vote any Stockholder Shares with respect to any matters set forth
in or contemplated by Article II of the Offer Agreement except to the extent we
are required to so vote, in accordance with the provisions of such Article. We
agree not to enter into any agreement, arrangement or understanding with any
Person the effect of which would be inconsistent with any of the foregoing.

            2. We hereby grant to you, and this letter agreement shall
constitute, an irrevocable proxy to vote the Stockholder Shares in accordance
with paragraph 1, but otherwise in your sole discretion; provided, however, that
the proxy granted hereby shall not extend to or encompass any vote of the
Stockholder Shares with respect to any matters set forth in or contemplated by
Article II of the Offer Agreement. This proxy is irrevocable and, for so long as
the Offer Agreement is in effect, coupled with an interest, and we will take
such further action or execute such other instruments as may be necessary to
effectuate the intent of this proxy.

            3. At least 10 days prior to any meeting of shareholders of the
Company, we shall confirm in writing to you (i) how we will be voting all of the
Stockholder Shares during such meeting with respect to each of the items that is
on the agenda of such meeting of shareholders and (ii) that such voting by us
will fully comply with paragraph 1 of this letter agreement. In the event (i) we
do not provide the confirmation in accordance with the preceding sentence or
(ii) if the confirmation is provided, you do not concur with the statement in
the confirmation that the intended voting by us will fully comply with paragraph
1 hereof, you may notify us that you will use the proxy granted to you pursuant
to paragraph 2 hereof. Following such notification, we will abstain from casting
any votes of the Stockholder Shares and we will not contest, in the meeting of
shareholders or otherwise, your exclusive right to vote the Stockholder Shares
in your sole discretion.

            4. This letter agreement shall be governed and construed in
accordance with the Laws of The Netherlands.

            5. The provisions of Sections 6.1 through 6.4 and Sections 6.7
through 6.10 of the Tender Agreement are incorporated by reference as if made
herein.

            6. This letter agreement constitutes the entire agreement and
supersedes all prior agreements and understandings, both written and oral, among
the parties with respect to the subject matter hereof, other than the Offer
Agreement, the Tender Agreement, the Stockholders Agreement and the
Confidentiality Agreement (except as provided in the next sentence), each of
which shall survive the execution and delivery of this letter agreement. The
second paragraph (other than the last two sentences thereof) of the letter dated
May 5, 1998 constituting part of the Confidentiality Agreement shall terminate
upon execution and delivery of the Offer Agreement and the seventh paragraph of
such letter shall terminate upon the effectiveness of the Stockholders
Agreement.

            7. This letter agreement shall be binding upon and inure solely to
the benefit of each party hereto, and nothing in this letter agreement, express
or implied, is intended to or shall confer upon any other Person any right,
benefit or remedy of any nature whatsoever under or by reason of this letter
agreement.
<PAGE>   3
                                                                          Page 3

            8. This letter agreement and all of our obligations hereunder shall
terminate only upon the termination, in accordance with its terms, of the Offer
Agreement.

            If the foregoing is acceptable to you, please execute a copy of this
letter agreement in the space below, at which time this instrument will
constitute a binding agreement between us.

                               Very truly yours,

                               KONINKLIJKE PHILIPS ELECTRONICS N.V.

                               By: /s/ Cor Boonstra
                                   ---------------------------------------
                                   Name:  Cor Boonstra
                                   Title:  Chairman of the Board of
                                           Management and Chief Executive
                                           Officer

                               By: /s/ Jan Hommen
                                   ---------------------------------------
                                   Name:  Jan Hommen
                                   Title:  Chief Financial Officer


ACCEPTED AND AGREED as
of the date written above

THE SEAGRAM COMPANY LTD.


By: /s/ Robert Matschullat
   --------------------------------------
      Name:  Robert Matschullat
      Title:  Vice Chairman and Chief Financial
           Officer


<PAGE>   1


                             STOCKHOLDERS AGREEMENT


                                     BETWEEN


                            THE SEAGRAM COMPANY LTD.


                                       AND


                      KONINKLIJKE PHILIPS ELECTRONICS N.V.







                            DATED AS OF JUNE 21, 1998
<PAGE>   2
                                TABLE OF CONTENTS


                                    ARTICLE I
                                   DEFINITIONS

<TABLE>
<S>                                                                          <C>
  1.1   Certain Defined Terms ...........................................      1
  1.2   Other Definitional Provisions ...................................      5
  1.3   Methodology for Calculations ....................................      5

                                   ARTICLE II
                              CORPORATE GOVERNANCE

  2.1   Designee to the Board ...........................................      6
  2.2   Audit Committee .................................................      7
  2.3   Voting ..........................................................      7
  2.4   Irrevocable Proxy ...............................................      8
  2.5   Cooperation .....................................................      8
  2.6   Confidential Information ........................................      9

                                   ARTICLE III
                            TRANSFER OF VOTING SHARES

  3.1   Restrictions on Transfer During Two Years Following Closing .....      9
  3.2   Restrictions on Transfer After Two Years Following Closing ......      9
  3.3   Right of First Offer ............................................     10
  3.4   Permitted Transferees ...........................................     11
  3.5   Required Sale ...................................................     11
  3.6   Notice of Transfer ..............................................     12
  3.7   Compliance with Transfer Provisions .............................     12

                                   ARTICLE IV
                                   STANDSTILL

  4.1   No Acquisitions .................................................     12
  4.2   Other Restrictions ..............................................     12
  4.3   Restrictions Following Any Spin-off .............................     14

                                    ARTICLE V
                            INCIDENTAL REGISTRATIONS

  5.1   Right to Include Registrable Securities .........................     15
  5.2   Company's Ability to Postpone ...................................     16
  5.3   Expenses ........................................................     16
  5.4   Priority in Incidental Registrations ............................     16
</TABLE>


                                       -i-
<PAGE>   3
<TABLE>
<CAPTION>
                                                                             Page
                                                                             ----
<S>                                                                          <C>
                                   ARTICLE VI
                             REGISTRATION ON REQUEST

   6.1      Request by Holders .......................................        17
   6.2      Expenses .................................................        17
   6.3      Effective Registration Statement .........................        18
   6.4      Selection of Underwriters ................................        18
   6.5      Priority in Requested Registrations ......................        18
   6.6      Company's Ability to Postpone ............................        18
   6.7      Holdback Agreements ......................................        19

                                   ARTICLE VII
                             REGISTRATION PROCEDURES

   7.1      Registration Procedures ..................................        19
   7.2      Information ..............................................        22
   7.3      Discontinuance of Disposition ............................        22
   7.4      Sale by Way of Prospectus ................................        22

                                  ARTICLE VIII
                                 INDEMNIFICATION

   8.1      Indemnification by the Company ...........................        22
   8.2      Indemnification by the Sellers ...........................        23
   8.3      Notices of Claims, Etc ...................................        24
   8.4      Contribution .............................................        24
   8.5      Other Indemnification ....................................        25

                                   ARTICLE IX
                              TERM AND TERMINATION

   9.1      Term .....................................................        25

                                    ARTICLE X
                               GENERAL PROVISIONS

  10.1      Notices ..................................................        26
  10.2      Interpretation ...........................................        27
  10.3      Counterparts .............................................        27
  10.4      Entire Agreement; No Third Party Beneficiaries ...........        27
  10.5      Governing Law ............................................        28
  10.6      Severability .............................................        28
  10.7      Assignment ...............................................        28
  10.8      Submission to Jurisdiction; Waivers ......................        28
  10.9      Enforcement ..............................................        29
</TABLE>


                                      -ii-
<PAGE>   4
<TABLE>
<CAPTION>
                                                                          Page
                                                                          ----
<S>                                                                       <C>

  10.10     Legends ..................................................        30
  10.11     Other Agreements .........................................        31
</TABLE>


                                      -iii-
<PAGE>   5
                             STOCKHOLDERS AGREEMENT


            STOCKHOLDERS AGREEMENT, dated as of June 21, 1998 (this
"AGREEMENT"), between THE SEAGRAM COMPANY LTD., a corporation organized under
the laws of Canada (the "COMPANY"), and KONINKLIJKE PHILIPS ELECTRONICS N.V., a
corporation incorporated under the laws of The Netherlands, with corporate seat
at Eindhoven, The Netherlands ("STOCKHOLDER").

            WHEREAS, upon the terms and subject to the conditions set forth in
the Offer Agreement, dated as of the date hereof (the "OFFER AGREEMENT"), among
Stockholder, the Company and PolyGram N.V., a corporation incorporated under the
laws of the Netherlands, with corporate seat at Baarn, The Netherlands
("POLYGRAM"), the Company has agreed to commence an offer (the "OFFER") to
purchase all of the issued and outstanding shares, par value NLG 0.50 per share
(the "POLYGRAM SHARES"), of PolyGram for a combination of cash and/or Common
Shares (as defined below).

            WHEREAS, Stockholder is the beneficial and record owner of
135,000,000 PolyGram Shares, constituting 75% of the issued PolyGram Shares, and
will acquire Common Shares pursuant to the Offer; and

            WHEREAS, as a condition to its willingness to enter into the Offer
Agreement and consummate the transactions contemplated thereby, the Company has
required Stockholder to enter into this Agreement with respect to its rights and
obligations as a holder of Common Shares, effective as of the closing of the
Offer (the "CLOSING").

            NOW, THEREFORE, in consideration of the foregoing and the respective
covenants and agreements set forth herein, and intending to be legally bound
hereby, the parties hereto agree as follows:


                                    ARTICLE I

                                   DEFINITIONS


            1.1  CERTAIN DEFINED TERMS.  As used in this Agreement:

            (a) "AFFILIATE" means, with respect to any Person, any other Person
that directly, or indirectly through one or more intermediaries, controls, is
controlled by or is under common control with, such specified Person.

            (b) "AGREEMENT" means this Stockholders Agreement as it may be
amended, supplemented, restated or modified from time to time.
<PAGE>   6
                                                                               2


            (c) "APPLICABLE PERCENTAGE" means, at any time, the ratio, expressed
as a percentage, of (i) the number of Voting Shares beneficially owned by
Stockholder and Stockholder's Permitted Transferees to (ii) the total then
outstanding Voting Shares.

            (d) "BENEFICIAL OWNER" or "BENEFICIALLY OWN" has the meaning given
such term in Rule 13d-3 under the Exchange Act and a Person's beneficial
ownership of Voting Shares shall be calculated in accordance with the provisions
of such Rule; provided, however, that (i) in determining beneficial ownership
for purposes of Section 2.1, a Person shall not be deemed to be the beneficial
owner of any Voting Shares (x) which may be acquired by such Person upon the
conversion, exchange or exercise of any Voting Share Equivalents or (y) in
respect of which such Person does not have a pecuniary interest, and (ii) in
determining beneficial ownership for purposes of the other provisions of this
Agreement, a Person shall be deemed to be the beneficial owner of any Voting
Shares which may be acquired by such Person, whether within 60 days or
thereafter, upon the conversion, exchange or exercise of any Voting Stock
Equivalents.

            (e) "BOARD" means the Board of Directors of the Company.

            (f) "BUSINESS DAY" shall mean any day that is not a Saturday, a
Sunday or other day on which banks are required or authorized by law to be
closed in The City of New York or The Netherlands.

            (g) "COMMON SHARES" means common shares without nominal or par value
of the Company and any securities issued in substitution therefor, in connection
with any stock split, dividend or combination, or any reclassification,
recapitalization, merger, consolidation, exchange or other similar
reorganization.

            (h) "CONTROL" (including the terms "CONTROLLED BY" and "UNDER COMMON
CONTROL WITH"), with respect to the relationship between or among two or more
Persons, means the possession, directly or indirectly, of the power to direct or
cause the direction of the affairs or management of a Person, whether through
the ownership of voting securities, as trustee or executor, by contract or
otherwise.

            (i) "CURRENT MARKET VALUE" means, with respect to any security, the
average of the daily closing prices on the New York Stock Exchange (or such
principal exchange or market on which such security may be listed or may trade)
for such security for the 20 consecutive trading days commencing on the 22nd
trading day prior to the date with respect to which the Current Market Value is
being determined. The closing price for each day shall be the closing price, if
reported, or, if the closing price is not reported, the average of the closing
bid and asked prices as reported by the New York Stock Exchange (or such
principal exchange or market) or a similar source selected from time to time by
the Company for such purpose. In the event such closing prices or bid and asked
prices, as applicable, are unavailable, the Current Market Value shall be the
Fair Market Value of such security established by a Determination of the
Directors.
<PAGE>   7
                                                                               3



            (j) "DETERMINATION OF THE DIRECTORS" means, with respect to any
matter, a determination made on an informed basis and in good faith, on the
basis of such relevant factors as the Directors consider, in their judgment,
appropriate, by the vote of a majority of the Directors present at a meeting of
the Board if a quorum of the Directors is present at such meeting), or without a
meeting if a majority of all Directors consent thereto in writing.

            (k) "DIRECTOR" means any member of the Board.

            (l) "ENCUMBRANCE" means any claim, lien (statutory or other),
pledge, option, charge, security interest, encumbrance, mortgage or other rights
of third parties of any nature whatsoever.

            (m) "EXCHANGE ACT" means the Securities Exchange Act of 1934, as
amended.

            (n) "FAIR MARKET VALUE" means, as to any securities or other
property, the cash price at which a willing seller would sell and a willing
buyer would buy such securities or property in an arm's-length negotiated
transaction without time constraints.

            (o) "GROUP" shall have the meaning assigned to it in Section
13(d)(3) of the Exchange Act.

            (p) "HOLDER" means Stockholder or any Permitted Transferee that is
the record holder of Registrable Securities.

            (q) "MARKET SALE" means a sale or other transfer which is effected
in accordance with the provisions of Rule 144 under the Securities Act.

            (r) "MEI" means Matsushita Electric Industrial Co., Ltd.

            (s) "PECUNIARY INTEREST" has the meaning given such term in Rule
16a-1(a)(2) under the Exchange Act.

            (t) "PERMITTED TRANSFEREE" means any direct or indirect wholly-owned
Subsidiary of Stockholder. In addition, Stockholder shall be a Permitted
Transferee of its Permitted Transferees.

            (u) "PERSON" means any individual, corporation, limited liability
company, limited or general partnership, joint venture, association, joint-stock
company, trust, unincorporated organization, government or any agency or
political subdivisions thereof or any Group comprised of two or more of the
foregoing.

            (v) "PRIVATE PLACEMENT" means one or a series of related
privately-negotiated Transfers pursuant to which an insurance company,
foundation or charitable organization, pension fund or other employee benefit
plan, broker dealer, investment company, private investment fund (provided that
such private investment fund is not, and will not in connection with such
Private Placement be, required to file a Schedule 13D regarding Voting Shares)
<PAGE>   8
                                                                               4


investment adviser, bank, savings bank, savings association or other financial
institution shall acquire up to 4% of the then outstanding Voting Shares or
Voting Share Equivalents.

            (w) "REGISTRABLE SECURITIES" means any Common Shares issued pursuant
to the Offer Agreement and held by a Holder. As to any particular Registrable
Securities, such securities shall cease to be Registrable Securities when (i) a
registration statement with respect to the sale of such securities shall have
become effective under the Securities Act and such Registrable Securities shall
have been disposed of in accordance with such registration statement, (ii) such
securities shall have ceased to be outstanding or (iii) such securities shall
have been sold or otherwise Transferred to any Person who is not a Permitted
Transferee.

            (x) "REGISTRATION EXPENSES" means any and all expenses incident to
the Company's performance of its obligations under Articles V, VI and VII of
this Agreement, including (i) all SEC, provincial securities commissions and
stock exchange or National Association of Securities Dealers, Inc. registration
and filing fees, (ii) all fees and expenses of complying with securities or blue
sky laws (including reasonable fees and disbursements of counsel for the
underwriters in connection with blue sky qualifications of the Registrable
Securities), (iii) all printing, messenger and delivery expenses, (iv) all fees
and expenses incurred in connection with the listing of the Registrable
Securities on any securities exchange pursuant to Article VII, (v) the
out-of-pocket fees and disbursements of counsel for the Company and of its
independent public accountants, including the expenses of any special audits
and/or "cold comfort" letters required by or incident to such performance, (vi)
the reasonable fees and disbursements of one counsel selected by Stockholder in
connection with each such registration or prospectus, and (vii) any fees and
disbursements of underwriters customarily paid by the issuers or sellers of
securities, including liability insurance if the Company so desires or if the
underwriters so require, and the fees and expenses of any special experts
retained by the Company in connection with the requested registration or
prospectus, but excluding underwriting discounts, fees or commissions, fees and
expenses of counsel for the underwriters (except as otherwise set forth in
clause (ii) above) and transfer taxes, if any.

            (y) "SEC" means the United States Securities and Exchange Commission
or any other federal agency at the time administering the Securities Act or the
Exchange Act.

            (z) "SECURITIES ACT" means the Securities Act of 1933, as amended.

            (aa) "SUBSIDIARY" means, with respect to any Person, any
corporation, partnership, joint venture, limited liability company or other
entity controlled by such Person directly or indirectly through one or more
intermediaries; provided, that for purposes of Article IV, a Person shall be
deemed to be "controlled" by another Person if such other Person possesses,
directly or indirectly, the power to prohibit the taking of any action by such
controlled Person, whether through the ownership of voting securities, as
trustee or executor, by contract or otherwise.

            (ab) "TRANSFER" means, directly or indirectly, to sell, transfer,
assign, pledge, encumber, hypothecate or similarly dispose of, either
voluntarily or involuntarily, or to enter
<PAGE>   9
                                                                               5


into any contract, option or other arrangement or understanding with respect to
the sale, transfer, assignment, pledge, Encumbrance, hypothecation or similar
disposition of, any Voting Shares or Voting Share Equivalents or any interest in
any Voting Shares or Voting Share Equivalents.

            (ac) "UNDERWRITTEN OFFERING" means the sale of Common Shares for
cash in an underwritten public offering or block trade or in an offering
effected pursuant to Regulation S under the Securities Act, which, in any case,
is designed to effect a broad distribution of such Common Shares in which no
purchaser is intended to acquire 4% or more of the Common Shares. Underwritten
offering shall also include a sale of debt securities of the Holder or any
Permitted Transferee for cash, which debt securities are exchangeable for Common
Shares, at the option of the holder or the issuer of such debt securities or as
required by the terms of such debt securities, and which sale is effected
pursuant to an offering under Rule 144A and Regulation S which is designed to
effect a broad distribution of such debt securities in which no purchaser is
intended to acquire Voting Share Equivalents equal to or greater than 4% of the
Common Shares.

            (ad) "VOTING SHARE EQUIVALENTS" means any warrants, options, rights
or securities convertible into, or exchangeable or exercisable for, Voting
Shares.

            (ae) "VOTING SHARES" means any securities of the Company the holders
of which are generally entitled to vote for members of the Board and any
securities issued in substitution therefor, in connection with any stock split,
dividend or combination, or any reclassification, recapitalization, merger,
consolidation, exchange or other similar reorganization.

            1.2 OTHER DEFINITIONAL PROVISIONS. (a) The words "hereof", "herein"
and "hereunder" and words of similar import when used in this Agreement shall
refer to this Agreement as a whole and not to any particular provision of this
Agreement, and Article and Section references are to this Agreement unless
otherwise specified.

            (b) The meanings given to terms defined herein shall be equally
applicable to both the singular and plural forms of such terms.

            1.3 METHODOLOGY FOR CALCULATIONS. For purposes of this Agreement,
the Transfer of a Voting Share Equivalent shall be treated as the Transfer of
the Voting Shares into which such Voting Share Equivalent can be converted,
exchanged or exercised. For purposes of calculating the amount of outstanding
Voting Shares as of any date and the amount of Voting Shares beneficially owned
by any Person as of any date, the amount of any Voting Shares shall be equal to
the number of votes such Voting Shares shall then entitle the holder thereof to
cast in an election for members of the Board.
<PAGE>   10
                                                                               6


                                   ARTICLE II

                              CORPORATE GOVERNANCE


            2.1 DESIGNEE TO THE BOARD. (a) Effective as of the Closing, the
Company agrees to appoint the Chief Executive Officer of Stockholder (the
"DESIGNEE") to the Board.

            (b) After the Closing, Stockholder shall be entitled to designate
its then Chief Executive Officer as its Designee for nomination for election to
the Board for so long as the Applicable Percentage is at least 5%. There shall
be no requirement that the Designee or any subsequent Designee be a "resident
Canadian" as defined in the Canada Business Corporations Act.

            (c) At any time that Stockholder is entitled to designate a Director
hereunder, Stockholder shall be entitled to appoint one ex officio member of the
Board, who shall be entitled to notice of and to attend meetings of the Board
and to receive all information circulated or made available to the Board. Such
ex officio member of the Board shall not be deemed to be a member of the Board
for purposes of determining a quorum or for any other purpose, and shall not
have the right to vote on any matter voted on by the Board.

            (d) The Company agrees to use its best efforts to cause the election
of the Designee to the Board, including nominating such individual to be elected
to the Board.

            (e) If the Designee shall cease to serve as the Chief Executive
Officer of Stockholder, Stockholder shall cause such individual to promptly
resign as a Director, and upon such resignation, Stockholder shall have the
right to designate a replacement Designee as provided in the following sentence.
In the event that a vacancy in the Board is created at any time by the death,
disability, retirement, resignation or removal (with or without cause) of the
Designee, Stockholder shall have the right to designate a replacement Designee
to fill such vacancy and the Company agrees to use its best efforts to cause
such vacancy to be filled as promptly as possible with the replacement Designee,
provided that such replacement Designee then serves as the Chief Executive
Officer of Stockholder. The Company shall not take any action to cause the
removal of the Designee without cause, except (i) if such individual shall cease
to serve as the Chief Executive Officer of Stockholder or (ii) pursuant to
Section 2.1(f)(ii). Unless the Company otherwise agrees, Stockholder shall not,
and shall use its best efforts to cause the Designee not to, take any action to
cause the removal of any Director (other than the Designee) with or without
cause. The Designee will be entitled to directors fees to the same extent as
other independent directors of the Company. The Designee and the Stockholder's
designated ex officio member of the Board will be entitled to be reimbursed by
the Company for all reasonable travel and out-of-pocket expenses incurred by the
Designee and ex officio member as a result of attending meetings of the Board to
the same extent as other independent directors of the Company. For purposes of
this paragraph, "cause" shall mean the wilful and continuous failure of a
Director to substantially perform such Director's duties to the Company or the
wilful engaging by a Director in gross misconduct materially and demonstrably
injurious to the Company. Notwithstanding anything
<PAGE>   11
                                                                               7


to the contrary contained herein, in the event that the Designee is removed from
the Board for cause, Stockholder shall have the right to designate an executive
officer of Stockholder (who shall be reasonably acceptable to the Company) as a
replacement Designee.

            (f) If, at any time, the Applicable Percentage of Stockholder is
less than 5%, then:

                      (i) Stockholder shall use its best efforts to cause the
      Designee to resign from the Board as promptly as practicable;

                     (ii) if the Designee shall not have resigned within 5 days
      of the event requiring such resignation, the Company may take or cause to
      be taken all actions necessary to remove the Designee from the Board and
      any committee of the Board upon which the Designee may be serving and
      Stockholder shall vote (and cause each of its Affiliates to vote, if
      applicable) or act by written consent with respect to, all Voting Shares
      beneficially owned by it and otherwise take or cause to be taken all
      actions necessary to remove such Designee; and

                    (iii) any ex officio member of the Board or any other
      committee of the Board designated by Stockholder pursuant to Section
      2.1(c) shall cease to be entitled to notice of, or to attend, meetings of
      the Board or such committee and shall cease to be an ex officio member of
      the Board.

            2.2 AUDIT COMMITTEE. For so long as Stockholder has an ex officio
designee to the Board pursuant to Section 2.1(c), such individual shall be
entitled to notice of and to attend meetings of the Audit Committee and to
receive all information circulated or made available to the members of the Audit
Committee. Such individual shall not be deemed to be a member of the Audit
Committee for purposes of determining a quorum or for any other purpose, and
shall not have the right to vote on any matter voted on by such committee.

            2.3 VOTING. (a) Stockholder agrees to vote or act by written consent
with respect to (and to cause each of its Affiliates that beneficially own
Voting Shares to vote or act by written consent with respect to), any Voting
Shares beneficially owned by it to cause each of the nominees designated by the
Board to be elected to the Board; provided, however, that the foregoing shall
not be applicable if the Company has not complied with its obligations under
Sections 2.1(a) and 2.1(d).

            (b) In connection with any vote or action by written consent of the
shareholders of the Company relating to any matter other than election of
Directors, unless the Company otherwise consents in writing, Stockholder agrees
to vote or act by written consent with respect to (and to cause each of its
Affiliates that beneficially own Voting Shares to vote or act by written consent
with respect to), any Voting Shares beneficially owned by it, at Stockholder's
option, either proportionately on the same basis as the other holders of Voting
Shares so vote or as recommended by the Board; provided, that Stockholder shall
be entitled to vote its shares in its discretion (and not in such proportion or
as so recommended) with respect to any transaction submitted to holders of
Voting Shares pursuant
<PAGE>   12
                                                                               8


to which Voting Shares beneficially owned by Stockholder or any of its Permitted
Transferees will not be entitled to receive (or will not be permitted to elect
to receive on an equitable basis with the Voting Shares held by all other
shareholders), in such transaction, the same consideration as Voting Shares held
by all other shareholders of the Company.

            2.4 IRREVOCABLE PROXY. (a) Prior to any meeting of shareholders of
the Company, Stockholder agrees to deliver to the extent required under Section
2.3(a) or 2.3(b), and to cause its Permitted Transferees to deliver, not later
than five Business Days following receipt of the Company's request, a duly
executed irrevocable proxy to the Company specifying how Stockholder intends to
vote as to each matter to be brought before the meeting with respect to all
Voting Shares beneficially owned by Stockholder and its Affiliates. Such proxy
shall appoint the Chief Executive Officer of the Company and Secretary of the
Company as the true and lawful proxies and attorneys-in-fact of Stockholder and
its Affiliates as to the matters to be voted at the meeting, shall state that it
is irrevocable and shall be voted in accordance with the terms of this
Agreement.

            (b) In connection with any proposed action by written consent of the
shareholders of the Company, Stockholder agrees that, at the Company's request,
it shall, and shall cause its Permitted Transferees to, execute and deliver to
the Company a written consent with respect to all Voting Shares beneficially
owned by Stockholder and its Affiliates, within 10 days of receipt of such
proposed action. Any such written consent shall be made in accordance with the
terms of this Agreement.

            (c) If Stockholder (and its Permitted Transferees, if applicable)
shall fail to deliver a proxy to the Company by the date described in Section
2.4(a) or a consent to the Company by the date described in Section 2.4(b) or if
such proxy (or consent) shall not comply with the terms of this Agreement, or
shall be voted in a manner that is contrary to this Agreement, the irrevocable
proxies set forth in Section 2.4(d) below shall thereupon be irrevocably
activated with respect to the matters to be brought before the meeting or which
are subject to the consent, as the case may be.

            (d) In order to secure Stockholder's obligation to vote (or to act
or not act by written consent with respect to) all Voting Shares beneficially
owned by it and its Permitted Transferees in accordance with the provisions of
this Article II, Stockholder, on behalf of itself and its Permitted Transferees,
hereby appoints the Chief Executive Officer of the Company and the Secretary of
the Company as its true and lawful proxies and attorneys-in-fact, with full
power of substitution, to vote (or to act or not act by written consent with
respect to) all of the Voting Shares beneficially owned by it and its Permitted
Transferees in accordance with the terms of Section 2.3(a) or, as recommended by
the Board, with respect to any matter described in Section 2.3(b). The proxies
and powers granted pursuant to this Section 2.4 are irrevocable and are coupled
with an interest and are given to secure the performance of Stockholder's
obligations under this Article II. Such proxies and powers shall survive the
bankruptcy, insolvency, dissolution or liquidation of Stockholder.

            2.5 COOPERATION. Stockholder shall, and shall cause its Permitted
Transferees that beneficially own Voting Shares to, vote (or act or not act by
written consent with respect
<PAGE>   13
                                                                               9


to) all of its Voting Shares and take all other necessary or desirable actions
within its control (including attending all meetings in person or by proxy for
purposes of obtaining a quorum and executing all written consents in lieu of
meetings), and the Company shall take all necessary and desirable actions within
its control to effectuate the provisions of this Article II.

            2.6 CONFIDENTIAL INFORMATION. To the extent that MEI is an investor
in the Company or its Subsidiaries and has provided confidential and proprietary
information or trade secrets of MEI and its Affiliates to the Company or its
Subsidiaries, Stockholder understands that access to such information may be
restricted by the Company and that the Designee and any ex officio designee of
Stockholder may be required to be excluded from Board deliberations to the
extent such confidential information is discussed. To the extent that
Stockholder has provided confidential and proprietary information or trade
secrets of Stockholder and its Affiliates to the Company or its Subsidiaries,
the Company understands that access to such information may be restricted by
Stockholder and that it may be required to cause any designee of MEI to any
board of a subsidiary of the Company to be excluded from board deliberations to
the extent such confidential information is discussed.


                                   ARTICLE III

                            TRANSFER OF VOTING SHARES

            3.1 RESTRICTIONS ON TRANSFER DURING TWO YEARS FOLLOWING CLOSING.
Without the consent of the Company, during the period commencing on the Closing
and ending on the second anniversary thereof, Stockholder agrees not to, and to
cause its Permitted Transferees not to, Transfer any Voting Shares beneficially
owned by Stockholder or any of its Permitted Transferees except (a) to any
Permitted Transferee, (b) as required by Section 3.5 (so long as such Transfer
is effected in a manner which would be permitted by Section 3.2 if such Transfer
were to occur after the second anniversary of the Closing), or (c) pursuant to a
bona fide third party tender offer or exchange offer which was not induced
directly or indirectly by Stockholder or any of its Affiliates and (i) which is
approved by the Board or (ii) in which Stockholder would be disadvantaged, in
any material respect, if Stockholder failed to tender because the offer is a
partial tender offer for less than all of the outstanding Common Shares or a
tender offer for all Common Shares with no undertaking by the offeror or its
Affiliates for a second step or similar "back-end" transaction providing for the
same consideration as in the offer; provided, that all conditions to such tender
offer (other than the minimum condition) are reasonably likely to be satisfied
at the scheduled expiration date and the minimum condition is reasonably likely
to be satisfied at the scheduled expiration date for such offer even if
Stockholder does not tender (any such offer, a "PERMITTED TENDER OFFER").

            3.2 RESTRICTIONS ON TRANSFER AFTER TWO YEARS FOLLOWING CLOSING.
Without the consent of the Company, following the second anniversary of the
Closing, Stockholder agrees not to, and to cause its Affiliates not to, Transfer
any Voting Shares except (a) to any Permitted Transferee, (b) pursuant to a
Permitted Tender Offer, (c) pursuant to an Underwritten Offering, (d) pursuant
to a Private Placement or (e) pursuant to a Market Sale.
<PAGE>   14
                                                                              10


            3.3 RIGHT OF FIRST OFFER. (a) Any Transfer of Voting Shares by
Stockholder or its Permitted Transferees (the proposed transferor, the
"TRANSFERRING PARTY") pursuant to a Permitted Tender Offer, an Underwritten
Offering, a Private Placement, a Market Sale or otherwise consented to by the
Company will be subject to the right of first offer provisions of this Section
3.3. Notwithstanding the foregoing, and subject to compliance with Section 3.4,
the provisions of this Section 3.3 shall not apply to any Transfer between
Stockholder and any of its Permitted Transferees or between Permitted
Transferees.

            (b) Prior to effecting any Transfer, the Transferring Party shall
deliver a written notice (the "OFFER NOTICE") to the Company, which Offer Notice
shall specify the number or amount and description of the Voting Shares intended
to be Transferred and whether such Transfer shall be effected as a Permitted
Tender Offer, an Underwritten Offering, a Private Placement or a Market Sale.
The Offer Notice shall constitute an irrevocable offer to the Company or its
designee, for the period of time described below, to purchase all (but not less
than all) of such Voting Shares at the Offer Price (as defined in Section 3.3(c)
below), in the case of a Permitted Tender Offer, or at the Current Market Value,
in all other cases, in any case plus a gross-up and an indemnification
(including, for the avoidance of doubt, any withholding taxes on such gross-up
or indemnification) in respect of all applicable Canadian withholding taxes on
such purchase.

            (c) For purposes hereof, the "OFFER PRICE" shall mean with respect
to any Permitted Tender Offer, the tender offer or exchange offer price per
Voting Share taking into account any provisions thereof with respect to
proration and any proposed second step or "back-end" transaction. To the extent
the Offer Price consists of consideration other than cash or a publicly traded
security for which a closing market price is published for each Business Day,
such consideration shall be valued by a determination of a nationally recognized
investment bank (selected by the Company and reasonably satisfactory to
Stockholder) of the Fair Market Value thereof per Voting Share. Notwithstanding
anything to the contrary contained in this Section 3.3, the time periods
applicable to an election by the Company to purchase the offered securities set
forth in Section 3.3(d) shall not be deemed to commence until the determination
of the investment bank under this Section 3.3(c) has been made; provided, that,
in no event shall any such election be permitted later than 24 hours prior to
the latest time by which Voting Shares shall be tendered in order to be accepted
pursuant to such offer or to qualify for any proration applicable to such offer
if all conditions to such offer (other than the number of shares tendered) are
reasonably likely to be satisfied or waived. The Company agrees to use its best
efforts to cause the determination of the investment bank under this Section
3.3(c) to be made as promptly as practicable.

            (d) If the Company elects to purchase all or a portion of the
offered Voting Shares at the price described in Section 3.3(b), it shall give
notice to the Transferring Party if it shall wish to purchase such Voting Shares
within 14 days (in the case that the Transferring Party discloses in the Offer
Notice that it intends to effect an Underwritten Offering) or 10 days (in the
case that the Transferring Party discloses in the Offer Notice that it intends
to effect a Market Sale or a Private Placement) of its receipt of the Offer
Notice (or in the case of a Permitted Tender Offer, not later than five Business
Days prior to the expiration date of such offer; provided, that all conditions
to such offer (other than with respect to the number
<PAGE>   15
                                                                              11


of Voting Shares tendered) are reasonably likely to be satisfied or waived at
the scheduled expiration date and the Offer Notice shall have been provided at
least ten Business Days prior to the expiration date of such offer). If the
Company shall deliver such a notice, it shall constitute a binding obligation,
subject to obtaining governmental and other similar required approvals, to
purchase the offered Voting Shares, which notice shall include the date set for
the closing of such purchase, which date shall be no later than 30 days
following the delivery of such election notice, subject to extension to the
extent necessary to obtain required governmental approvals and other required
approvals which the Transferring Party and the Company shall use their
respective best efforts to obtain. Notwithstanding the foregoing, such time
periods shall not be deemed to commence with respect to any purported notice
that does not comply in all material respects with the requirements of this
Section 3.3(d). The Company may assign its rights to purchase under this Section
3.3 to any Person.

            (e) If the Company does not respond to the Offer Notice within the
required response time period or elects not to purchase the offered Voting
Shares, the Transferring Party shall be free to complete, with respect to the
offered Voting Shares, an Underwritten Offering, Private Placement or Market
Sale, or to tender such Voting Shares into a Permitted Tender Offer; provided,
that (x) such Transfer is closed within 1 year (in the case of a registered
Underwritten Offering) or 6 months (in the case of any other Transfer) after the
latest of (A) the expiration of the foregoing required response time periods, or
(B) the receipt by the Transferring Party of the foregoing election notice, and
(y) the price at which the Voting Shares are Transferred must be equal to or
higher than the fair market value of such Voting Shares pursuant to a
transaction of the type being effected at the time of such Transfer (taking into
account any applicable market discounts for such a transaction).

            3.4 PERMITTED TRANSFEREES. Any Permitted Transferee shall be subject
to the terms and conditions of this Agreement as if such Permitted Transferee
were Stockholder. Prior to the initial acquisition of beneficial ownership of
any Voting Shares by any Permitted Transferee, and as a condition thereto,
Stockholder agrees (a) to cause such Permitted Transferees to agree in writing
with the Company to be bound by the terms and conditions of this Agreement to
the extent described in the preceding sentence and (b) that it shall remain
directly liable for the performance by the Permitted Transferees of all
obligations of such Permitted Transferees under this Agreement. Stockholder
agrees not to cause or permit any of the Permitted Transferees to cease to be
directly or indirectly wholly-owned by Stockholder so long as such Permitted
Transferee beneficially owns any Voting Shares, and if any such Permitted
Transferee shall cease to be so wholly-owned, such Permitted Transferee shall
automatically upon the occurrence of such event cease to be a "Permitted
Transferee" for any purpose under this Agreement. Stockholder agrees not to
Transfer any Voting Shares to any Affiliate other than a Permitted Transferee of
Stockholder.

            3.5 REQUIRED SALE. If, due to repurchases of Common Shares by the
Company at any time following the Closing, the Applicable Percentage exceeds
17-1/2%, then the Company may, at its option, cause Stockholder or any Permitted
Transferees to Transfer Voting Shares (subject to Section 4.2) during the 180
day period commencing following notice by the Company of its exercise of such
option; provided that such 180 day period shall be extended to the extent
Stockholder has made a registration or prospectus request pursuant
<PAGE>   16
                                                                              12


to Section 6.1 for the period following receipt of notice of the Company's
election of its rights under this Section 3.5 until such registration statement
has been declared effective and a final prospectus, if applicable, has been
receipted, but only if such request shall have been made by Stockholder within
30 days following receipt of such notice. With respect to any Transfer pursuant
to this Section 3.5, Stockholder shall select the method or methods of Transfer,
which methods shall consist of one or more of the following: a Private
Placement, an Underwritten Offering or a Market Sale.

            3.6 NOTICE OF TRANSFER. To the extent Stockholder and any Permitted
Transferees shall Transfer any Voting Shares, Stockholder shall, within three
Business Days following consummation of such Transfer, deliver notice thereof to
the Company.

            3.7 COMPLIANCE WITH TRANSFER PROVISIONS. Any Transfer or attempted
Transfer of Voting Shares in violation of any provision of this Agreement shall
be void, and the Company shall not record such Transfer on its books or treat
any purported transferee of such Voting Shares as the owner of such Voting
Shares for any purpose.


                                   ARTICLE IV

                                   STANDSTILL

            4.1 NO ACQUISITIONS. (a) Stockholder covenants and agrees with the
Company that Stockholder shall not, and shall cause each of its Subsidiaries not
to, directly or indirectly, acquire, or agree to acquire, by purchase or
otherwise, beneficial ownership of any Voting Shares (except pursuant to the
Offer or by way of stock dividends, stock reclassifications or other
distributions or offerings made available to holders of Voting Shares
generally).

            (b) The provisions of Section 4.1(a) shall terminate in the event
(i) the Board approves a tender offer for 50% or more of the outstanding Voting
Shares (provided that if such offer is withdrawn or expires without being
consummated, Section 4.1(a) shall be reinstated) or (ii) it is publicly
disclosed that Voting Shares representing 33-1/3% of the voting power have been
acquired by any Person or Group (other than Stockholder or an Affiliate thereof
or any Group in which Stockholder or any Affiliate is a member) which does not
own more than 20% of the Voting Shares immediately following the Closing.

            (c) Stockholder represents and warrants that neither it nor any of
its Subsidiaries beneficially own any Voting Shares or Voting Share Equivalents
as of the date of this Agreement and agrees that, as of the Closing, except for
Common Shares issued pursuant to the Offer, neither Stockholder nor any of its
Subsidiaries shall beneficially own any Voting Shares or Voting Share
Equivalents.

            4.2 OTHER RESTRICTIONS. Except as expressly set forth in Article II,
Stockholder covenants and agrees with the Company that Stockholder shall not,
and it will cause its Subsidiaries not to, directly or indirectly, alone or in
concert with others, unless specifically
<PAGE>   17
                                                                            7 13


requested in writing by the Chief Executive Officer of the Company or by a
resolution of a majority of the Directors of the Company, take any of the
actions set forth below (or take any action that would require the Company to
make an announcement regarding any of the following); provided, however, that
Stockholder shall not be required to take any such action as a result of the
request of the Company:

            (a) effect, seek, offer, engage in, propose (whether publicly or
otherwise) or cause or participate in, or assist any other Person to effect,
seek, engage in, offer or propose (whether publicly or otherwise) or participate
in:

                  (i) any acquisition of Beneficial Ownership of Voting Shares
      which would result in a breach of Section 4.1 of this Agreement;

                  (ii) any tender or exchange offer, merger, consolidation,
      share exchange, business combination, recapitalization, restructuring,
      liquidation, dissolution or other extraordinary transaction involving the
      Company or any material portion of its business or any purchase of all or
      any substantial part of the assets of the Company or any material portion
      of its business; or

                  (iii) any "solicitation" of "proxies" (as such terms are used
      in the proxy rules of the SEC but without regard to the exclusion set
      forth in Section 14a- 1(1)(2)(iv) from the definition of "solicitation")
      with respect to the Company or any of its Affiliates or any action
      resulting in Stockholder, any of its Subsidiaries, or such other Person
      becoming a "participant" in any "election contest" (as such terms are used
      in the proxy rules of the SEC) with respect to the Company or any of its
      Subsidiaries.

            (b) propose any matter for submission to a vote of shareholders of
the Company or any of its Affiliates;

            (c) seek election to, seek to place a representative (other than the
Designee) on, or seek the removal of, any Director, except pursuant to Section
2.1;

            (d) except as contemplated by this Agreement, grant any proxy with
respect to any Voting Shares;

            (e) except as contemplated by this Agreement, execute any written
consent with respect to any Voting Shares;

            (f) form, join or participate in a Group with respect to any Voting
Shares or deposit any Voting Shares in a voting trust or subject any Voting
Shares to any arrangement or agreement with respect to the voting of such Voting
Shares or other agreement having similar effect;

            (g) take any other action to seek to affect the control of the
management or Board of the Company or any of its Affiliates, including publicly
suggesting or announcing its willingness to engage in or have another Person
engage in a transaction that could reasonably
<PAGE>   18
                                                                              14


be expected to result in a business combination or to increase the ownership
percentage of Stockholder; provided that nothing in this Section 4.2(g) shall
restrict the manner in which the Designee may (i) vote on any matter submitted
to the Board or (ii) participate in deliberations or discussions of the Board
(so long as such actions do not otherwise violate any other provision of Section
4.1 or Section 4.2) in his or her capacity as a Director so long as such action
is required by the Designee's fiduciary duty to the Company or its shareholders
or by securities or similar laws, in each case as advised by outside counsel to
the Designee (to the extent practicable under the then-existing circumstances);

            (h) enter into any discussions, negotiations, arrangements or
understandings with any Person with respect to any of the foregoing, or advise,
assist, encourage or seek to persuade others to take any action with respect to
any of the foregoing;

            (i) disclose to any Person (other than an Affiliate), or otherwise
induce, encourage, discuss or facilitate, any intention, plan or arrangement
inconsistent with the foregoing or with the restrictions on transfer set forth
in Article III or form any such intention which would result in the Company or
any of its Affiliates or Stockholder or any of its Affiliates being required to
make any such disclosure in any filing with a Governmental Authority or being
required to make a public announcement with respect thereto; or

            (j) request the Company or any of its Affiliates, directors,
officers, employees, representatives, advisors or agents, directly or
indirectly, to amend or waive this Agreement (including this Section 4.2) or the
articles of amalgamation or bylaws (or similar constituent documents) of the
Company or any of its Affiliates;

provided, however, that notwithstanding the foregoing restrictions, Stockholder
shall be entitled to make any disclosure required by securities or similar
disclosure laws, as advised in writing by outside counsel reasonably
satisfactory to the Company.

            4.3 RESTRICTIONS FOLLOWING ANY SPIN-OFF. In the event that, on or at
any time following the Closing, the Company effects any spin-off of one or more
of its Subsidiaries to holders of Voting Shares, there shall be deemed to exist
between Stockholder and such spun off Subsidiary (the "SPINOFF COMPANY") a
binding agreement (the "SPINOFF STOCKHOLDERS AGREEMENT") substantially identical
to this Agreement; provided that, for purposes of the Spinoff Stockholders
Agreement, (i) references to the Company shall mean the Spinoff Company; (ii)
references to Voting Shares and Voting Share Equivalents shall refer to the
equivalent securities of the Spinoff Company; and (iii) references to "the date
hereof" and "the date of this Agreement" shall mean the date of the spin-off of
the Spinoff Company. Prior to any such spin-off, Stockholder shall, and the
Company shall cause such Spinoff Company to, enter into an agreement
memorializing such Spinoff Stockholders Agreement; and, provided, further, that
in the event that the spirits and wine business of the Company becomes a
separate publicly traded company, the applicable Spinoff Stockholders Agreement
shall not subject Stockholder to the transfer restrictions set forth in Article
III hereof with respect to such Spinoff Company (except for the provisions of
such Article III that restrict Transfers pursuant to a tender offer or exchange
offer only to Permitted Tender Offers, and the related right of first offer
provisions).
<PAGE>   19
                                                                              15


                                    ARTICLE V

                            INCIDENTAL REGISTRATIONS

            5.1 RIGHT TO INCLUDE REGISTRABLE SECURITIES. If the Company at any
time after the second anniversary of the Closing proposes (i) to register Common
Shares under the Securities Act (other than a registration on Form S-4 or S-8,
or any successor or other forms promulgated for similar purposes), for sale for
its own account, pursuant to a registration statement on which it is permissible
to register Registrable Securities for sale to the public under the Securities
Act, or (ii) to sell Common Shares pursuant to a prospectus in any Canadian
province it will each such time give prompt written notice to Stockholder of its
intention to do so. Upon the written request of any Holder made within 15 days
after the receipt of any such notice (which request shall specify the maximum
number of Registrable Securities intended to be disposed of by such Holder), the
Company will use its reasonable best efforts, as applicable, (i) to effect the
registration under the Securities Act of all Registrable Securities which the
Company has been so requested to register by the Holders thereof (with the
securities that the Company at the time proposes to register) or (ii) to qualify
for sale as a secondary offering pursuant to a prospectus under the securities
legislation of applicable Canadian provinces all Registrable Securities which
the Company has been so requested to qualify for sale by the Holders thereof
(with the securities that the Company at the time proposes to sell by way of
prospectus), to permit the sale or other disposition by such Holders (in
accordance with the intended method of distribution thereof) of the Registrable
Securities to be so registered or qualified for sale; provided, that (a) the
Company shall not be obligated to include any Common Shares of any Holder in any
registration statement or prospectus pursuant to this Section 5.1 within a
period of 365 days after the effective date of any other registration statement
or prospectus which included Common Shares of any Holder under this Section 5.1,
(b) if, at any time after giving written notice of its intention to register or
sell any Common Shares and prior to the effective date of the registration
statement or prospectus filed in connection with such registration or sale by
way of prospectus, the Company shall determine for any reason not to proceed
with the proposed registration or sale by way of prospectus of the Common Shares
to be sold by it, the Company may, at its election, give written notice of such
determination to Stockholder and, thereupon, shall be relieved of its obligation
to register or qualify for sale pursuant to a prospectus any Registrable
Securities in connection with such registration or sale (but not from its
obligation to pay the Registration Expenses in connection therewith), and (c) if
such registration or sale by way of prospectus involves an Underwritten
Offering, all Holders of Registrable Securities requesting to be included in the
registration or sale by way of prospectus must sell their Registrable Securities
to the underwriters selected by the Company on the same terms and conditions as
apply to the Company, with such differences, including any with respect to
indemnification and liability insurance, as may be customary or appropriate in
combined primary and secondary offerings. If a registration or sale by way of
prospectus requested pursuant to this Section 5.1 involves an Underwritten
Offering, any Holder of Registrable Securities requesting to be included in such
registration or sale by way of prospectus may elect, in writing prior to the
effective date of the registration statement or prospectus filed in connection
with such registration or sale by way of prospectus, not to register such
Registrable Securities in connection with such registration or sell such
<PAGE>   20
                                                                              16


Registrable Securities pursuant to such sale by way of prospectus; provided,
however, that such withdrawal shall be irrevocable and, after making such
withdrawal, a Holder shall no longer have any right to include Registrable
Securities in the registration or sale by way of prospectus as to which such
withdrawal was made.

            5.2 COMPANY'S ABILITY TO POSTPONE. The Company shall be entitled to
postpone for a reasonable period of time (but not exceeding a total of 120 days
in any 360 day period) the filing of any registration statement or prospectus or
suspend the effectiveness of any registration statement or prospectus otherwise
effecting any registration or permitting any sale by way of prospectus under
this Article V, if, upon a Determination of the Directors, the Company concludes
that, a registration or sale by way of prospectus of Registrable Securities
pursuant to this Article V would materially adversely affect any financing,
offering, acquisition or disposition, corporate reorganization or other material
transaction involving the Company or any of its Affiliates, or would require
premature disclosure thereof. The Company shall promptly give Stockholder notice
of such conclusion. If the Company shall so postpone the filing of a
registration statement or prospectus, the Holders of Registrable Securities
requesting registration or sale by way of prospectus thereof pursuant to Section
5.1 shall have the right to withdraw the request for registration or sale by way
of prospectus by giving written notice to the Company within 30 days after
receipt of the notice of postponement and, in the event of such withdrawal, such
request shall not be counted for purposes of the requests for registration or
sale by way of prospectus to which Holders of Registrable Securities are
entitled pursuant to Section 5.1 hereof.

            5.3 EXPENSES. The Company will pay all Registration Expenses in
connection with each registration or sale by way of prospectus of Registrable
Securities requested pursuant to this Article V.

            5.4 PRIORITY IN INCIDENTAL REGISTRATIONS. If a registration or sale
by way of prospectus pursuant to this Article V involves an Underwritten
Offering and the managing underwriter advises the Company that, in its opinion,
the number of Registrable Securities requested to be included in such
registration or sale by way of prospectus exceeds the number which can be sold
in such offering, so as to be likely to have an adverse effect on the successful
marketing of such offering (including the price at which such securities can be
sold pursuant thereto), then the Company will include in such registration or
sale by way of prospectus (a) first, 100% of the securities the Company proposes
to sell, (b) second, up to 100% of the securities requested to be registered or
sold by any shareholder of the Company pursuant to demand registration rights in
any agreement between the Company and such Person, and (c) third, to the extent
of the number of Registrable Securities (and securities held by other Persons
with similar incidental registration rights) requested to be included in such
registration or sale by way of prospectus which, in the opinion of such managing
underwriter, can be sold without having the adverse effect referred to above,
the number of Registrable Securities (and such securities) which the Holders
(and such other Persons) have requested to be included in such registration or
sale by way of prospectus, such amount to be allocated pro rata among all
requesting Holders (and such other Persons) on the basis of the relative number
of shares of Registrable Securities then held by each such Holder (or Voting
Shares then held by such other Person) (provided, that any shares thereby
allocated to any such
<PAGE>   21
                                                                              17


Holder (or such other Person) that exceed such Holder's (or such other Person's)
request will be reallocated among the remaining requesting Holders (and such
other Persons) in like manner).


                                   ARTICLE VI

                             REGISTRATION ON REQUEST

            6.1 REQUEST BY HOLDERS. At any time, and from time to time, after
the second anniversary of the Closing, upon the written request of Stockholder
requesting that the Company effect the registration under the Securities Act or
the qualification for sale by way of prospectus in one or more Canadian
provinces of all or part of the Registrable Securities and specifying the
intended method of disposition thereof, the Company shall, as promptly as
practicable, use its reasonable best efforts, as applicable, (i) to effect the
registration under the Securities Act (including by means of a shelf
registration (which the Company shall not be required to keep effective for more
than 60 days) pursuant to Rule 415 under the Securities Act if so requested and
if the Company is then eligible to effect a shelf registration for such
disposition) of the Registrable Securities which the Company has been so
requested to register so as to permit the disposition (in accordance with the
intended method thereof as aforesaid) of the Registrable Securities so to be
registered, or (ii) to qualify for sale as a secondary offering pursuant to a
prospectus under the securities legislation of applicable Canadian provinces all
Registrable Securities which the Company has been so requested to qualify in
order to permit the disposition of the Registrable Securities so to be qualified
for sale by way of prospectus; provided, that the Company shall not be obligated
to file a registration statement or prospectus relating to any request for
registration or sale by way of prospectus under this Section 6.1 within a period
of 365 days after the effective date of any other registration statement or
prospectus which included Common Shares of any Holder under this Section 6.1;
provided, further, that the Company shall not be required to effect more than
four (4) requested registrations or sales by way of prospectus pursuant to this
Article VI (except that a demand in response to a sale pursuant to Section 3.5
shall not be included in such total). If requested by the Holder or a Permitted
Transferee after consultation with the Company, any such registration may be
effected in respect of a transaction relating to a debt security of the Holder
or a Permitted Transferee, which is exchangeable for Common Shares, and
constitutes an offering outside the United States which is exempt from the
registration requirements of the Securities Act pursuant to Regulation S and a
placement in the United States exempt from registration pursuant to Rule 144A
under the Securities Act and in which the Company undertakes to effect a
registration of the Shares as soon as possible after completion of such
transaction in order to permit such shares to be freely tradeable in the United
States of America.

            6.2 EXPENSES. The Company will pay all Registration Expenses in
connection with the registrations or sales by way of prospectus of Registrable
Securities pursuant to this Article VI.
<PAGE>   22
                                                                              18


            6.3 EFFECTIVE REGISTRATION STATEMENT. A registration or sale by way
of prospectus requested pursuant to this Article VI will not be deemed to have
been effected unless it has become effective; provided, that if, within 60 days
after it has become effective, the offering of Registrable Securities pursuant
to such registration or prospectus is interfered with by any stop order,
injunction or other order or requirement of the SEC, any provincial securities
commission or other governmental agency or court, such registration or sale by
way of prospectus will be deemed not to have been effected.

            6.4 SELECTION OF UNDERWRITERS. If a requested registration or sale
by way of prospectus pursuant to this Article VI involves an Underwritten
Offering, Stockholder shall have the right to select the investment banker or
bankers and managers to administer the offering and the method of distribution
for the offering, subject to the consent of the Company, which shall not be
unreasonably withheld.

            6.5 PRIORITY IN REQUESTED REGISTRATIONS. If a requested registration
or sale by way of prospectus pursuant to this Article VI involves an
Underwritten Offering and the managing underwriter advises the Company that, in
its opinion, the number of securities requested to be included in such
registration or sale by way of prospectus (including securities of the Company
or other Persons which are not Registrable Securities) exceeds the number which
can be sold in such offering, so as to be likely to have an adverse effect on
the successful marketing of such offering (including the price at which such
securities can be sold pursuant thereto), the Company will include in such
registration or sale by way of prospectus only the Registrable Securities
requested to be included in such registration or sale by way of prospectus. In
the event that the number of Registrable Securities requested to be included in
such registration or sale by way of prospectus exceeds the number which, in the
opinion of such managing underwriter, can be sold without having the adverse
effect referred to above, the number of such Registrable Securities to be
included in such registration or sale by way of prospectus shall be allocated
pro rata among all requesting Holders on the basis of the relative number of
shares of Registrable Securities then held by each such Holder and requested to
be included (provided, that any shares thereby allocated to any such Holder that
exceed such Holder's request shall be reallocated among the remaining requesting
Holders in like manner). In the event that the number of Registrable Securities
requested to be included in such registration or sale by way of prospectus is
less than the number which, in the opinion of the managing underwriter, can be
sold without having the adverse effect referred to above, the Company may
include in such registration or sale by way of prospectus the securities the
Company (or any other stockholder) proposes to sell up to the number of
securities that, in the opinion of the underwriter, can be sold without having
the adverse effect referred to above.

            6.6 COMPANY'S ABILITY TO POSTPONE. The Company shall be entitled to
postpone for a reasonable period of time (but not exceeding a total of 120 days
in any 360 day period) the filing of any registration statement or prospectus or
suspend the effectiveness of any registration statement or prospectus otherwise
effecting any registration or qualifying Registrable Securities for sale by way
of prospectus under this Article VI, if, upon a Determination of the Directors
the Company concludes that, a registration or sale by way of prospectus of
Registrable Securities pursuant to this Article VI would materially adversely
<PAGE>   23
                                                                              19


affect any financing, offering, acquisition or disposition, corporate
reorganization or other material transaction involving the Company or any of its
Affiliates, or would require premature disclosure thereof; provided, however,
that in any event the Company shall not be required to effect any registration
or sale by way of prospectus prior to the termination, waiver or reduction of
any reasonable "blackout period" required by the underwriters to be applicable
to the Holders or the Company, if any, in connection with any offering. The
Company shall promptly give Stockholder notice of such conclusion. If the
Company shall so postpone the filing of a registration statement or prospectus
or suspend the effectiveness or use of any registration statement or prospectus,
the Holders of Registrable Securities requesting registration or sale by way of
prospectus thereof pursuant to Section 6.1 shall have the right to withdraw the
request for registration or sale by way of prospectus by giving written notice
to the Company within 30 days after receipt of the notice of postponement or
suspension and, in the event of such withdrawal, such request shall not be
counted for purposes of the requests for registration or sale by way of
prospectus to which Holders of Registrable Securities are entitled pursuant to
Section 6.1 hereof.

            6.7 HOLDBACK AGREEMENTS. Notwithstanding anything in this Agreement
to the contrary, the Company shall not be required to effect any requested
registration or sale by way of prospectus under Section 6.1 within a period of 7
days prior to or 90 days after the effective date of any other registration
statement or prospectus relating to an Underwritten Offering or any other
offering of Common Shares (a "RECENT OFFERING"), if, in the opinion of the
underwriters of such Recent Offering (or the good faith judgment of the Board,
in the case of a Recent Offering that is not an Underwritten Offering), such
requested registration or sale by way of prospectus could have an adverse effect
on such Recent Offering or the market for the Common Shares. In addition, the
Company shall be entitled to postpone for a reasonable period of time, but not
in excess of 90 days, the filing of any registration statement or prospectus
otherwise required to be prepared and filed by the Company under Section 6.1 if
the Company, at such time, is conducting an Underwritten Offering, has commenced
registration procedures, or intends in good faith to effect an Underwritten
Offering, and is advised in writing by its managing underwriter or underwriters
that such Underwritten Offering would in its or their opinion be adversely
affected by the registration or sale by way of prospectus so requested.

                                   ARTICLE VII

                             REGISTRATION PROCEDURES

            7.1 REGISTRATION PROCEDURES. If and whenever the Company is required
to use its reasonable best efforts to effect or cause the registration of any
Registrable Securities under the Securities Act as provided in this Agreement,
the Company will, as promptly as practicable:

            (a) prepare and, in any event within 60 days after the end of the
period within which a request for registration may be given to the Company, file
with the SEC a registration statement with respect to such Registrable
Securities and use its reasonable best efforts to cause such registration
statement to become effective;
<PAGE>   24
                                                                              20


            (b) prepare and file with the SEC such amendments and supplements to
such registration statement and the prospectus used in connection therewith as
may be necessary to keep such registration statement effective for a period not
in excess of 60 days (or such shorter period during which the distribution of
securities thereunder continues) and to comply with the provisions of the
Securities Act with respect to the sale or other disposition of all securities
covered by such registration statement during such period in accordance with the
intended methods of disposition by the seller or sellers thereof set forth in
such registration statement (so long as such intended methods of disposition are
commercially reasonable); provided, that before filing a registration statement
or prospectus, or any amendments or supplements thereto, the Company will
furnish to one counsel selected by Stockholder to represent all Holders of
Registrable Securities covered by such registration statement, copies of all
documents proposed to be filed, which documents will be subject to the
reasonable review of such counsel;

            (c) furnish to each seller of such Registrable Securities such
number of copies of such registration statement and of each amendment and
supplement thereto (in each case including all exhibits), such number of copies
of the prospectus included in such registration statement (including each
preliminary prospectus and summary prospectus), in conformity with the
requirements of the Securities Act, and such other documents as such seller may
reasonably request in order to facilitate the disposition of the Registrable
Securities by such seller;

            (d) use its reasonable best efforts to register or qualify such
Registrable Securities covered by such registration statement under such other
securities or blue sky laws of such jurisdictions as each seller shall
reasonably request, and do any and all other acts and things which may be
reasonably necessary or advisable to enable such seller to consummate the
disposition in such jurisdictions of the Registrable Securities owned by such
seller, except that the Company shall not for any such purpose be required to
qualify generally to do business as a foreign corporation in any jurisdiction
where, but for the requirements of this Section 7.1(d), it would not be
obligated to be so qualified, to subject itself to taxation in any such
jurisdiction, or to consent to general service of process in any such
jurisdiction;

            (e) use its reasonable best efforts to cause such Registrable
Securities covered by such registration statement to be registered with or
approved by such other governmental agencies or authorities as may be necessary
to enable the seller or sellers thereof to consummate the disposition of such
Registrable Securities;

            (f) notify each seller of any such Registrable Securities covered by
such registration statement, at any time when a prospectus relating thereto is
required to be delivered under the Securities Act within the appropriate period
mentioned in Section 7.1(b), of the Company's becoming aware that the prospectus
included in such registration statement, as then in effect, includes an untrue
statement of a material fact or omits to state a material fact required to be
stated therein or necessary to make the statements therein not misleading in the
light of the circumstances then existing, and at the request of any such seller
and subject to Section 7.1(b), prepare and furnish to such seller a reasonable
number of copies of an amended or supplemental prospectus as may be necessary so
that, as thereafter delivered to
<PAGE>   25
                                                                              21


the purchasers of such Registrable Securities, such prospectus shall not include
an untrue statement of a material fact or omit to state a material fact required
to be stated therein or necessary to make the statements therein not misleading
in the light of the circumstances then existing;

            (g) otherwise use its reasonable best efforts to comply with all
applicable rules and regulations of the SEC, and make available to its security
holders, as soon as reasonably practicable (but not more than 18 months) after
the effective date of the registration statement, an earnings statement which
shall satisfy the provisions of Section 11(a) of the Securities Act and the
rules and regulations promulgated thereunder;

            (h) use its reasonable efforts to list such Registrable Securities
on any securities exchange on which the Common Shares are then listed;

            (i) enter into such customary agreements (including an underwriting
agreement in customary form) and take such other actions as sellers of a
majority of shares of such Registrable Securities or the underwriters, if any,
reasonably request in order to expedite or facilitate the disposition of such
Registrable Securities;

            (j) use its reasonable efforts to obtain a "cold comfort" letter or
letter from the Company's independent public accountants in customary form and
covering matters of the type customarily covered by "cold comfort" letters as
Stockholder shall reasonably request (provided, that Registrable Securities
constitute at least 25% of the securities covered by such registration
statement);

            (k) make reasonably available for inspection by representatives of
the sellers of such Registrable Securities covered by such registration
statement, by any underwriter participating in any disposition to be effected
pursuant to such registration statement and by any attorney, accountant or other
agent retained by such sellers or any such underwriter, all pertinent financial
and other records, pertinent corporate documents and properties of the Company,
and cause all of the Company's officers, directors and employees to supply all
information reasonably requested by any such seller, underwriter, attorney,
accountant or agent in connection with such registration statement (subject to
each party referred to in this Section 7.1(k) entering into customary
confidentiality agreements in a form reasonably acceptable to the Company and
provided that the Company shall not be required to disclose any information
which it is prohibited by law or any agreement from disclosing, or which could
in its judgment result in a waiver or loss of any attorney-client privilege to
which it may be entitled); and

            (l) use its reasonable efforts (taking into account the interests of
the Company) to make available members of the Company's management to
participate in customary "road show" presentations that may be reasonably
requested by the Holders and the managing underwriter in any Underwritten
Offering; provided, that the participation of such individuals shall not
interfere in any material respect with the conduct of their duties to the
Company.
<PAGE>   26
                                                                              22


            7.2 INFORMATION. The Company may require each seller of Registrable
Securities as to which any registration is being effected to furnish the Company
with such information regarding such seller and pertinent to the disclosure
requirements relating to the registration and the distribution of such
securities as the Company may from time to time reasonably request in writing.

            7.3 DISCONTINUANCE OF DISPOSITION. Each Holder of Registrable
Securities agrees that, upon receipt of any notice from the Company of the
happening of any event of the kind described in Section 7.1(f), such Holder will
forthwith discontinue disposition of Registrable Securities pursuant to the
registration statement covering such Registrable Securities until such Holder's
receipt of the copies of the supplemented or amended prospectus contemplated by
Section 7.1(f), and, if so directed by the Company, such Holder will deliver to
the Company (at the Company's expense) all copies of the prospectus covering
such Registrable Securities current at the time of receipt of such notice. In
the event the Company shall give any such notice, the period mentioned in
Section 7.1(b) shall be extended by the number of days during the period from
and including the date of the giving of such notice pursuant to Section 7.1(f)
and including the date when each seller of Registrable Securities covered by
such registration statement shall have received the copies of the supplemented
or amended prospectus contemplated by Section 7.1(f).

            7.4 SALE BY WAY OF PROSPECTUS. The provisions of this Article VII
shall apply, mutatis mutandis, to a sale by way of prospectus of Registrable
Securities in any Canadian province if and whenever the Company is requested to
use its reasonable best efforts as provided in this Agreement to qualify
Registrable Securities for sale by way of prospectus; provided, that the Company
shall only be required to file such prospectus with the securities commission or
similar regulatory authority of the province or provinces in which the
Registrable Securities need to be qualified for sale.

                                  ARTICLE VIII

                                 INDEMNIFICATION

            8.1 INDEMNIFICATION BY THE COMPANY. In the event of any registration
of any securities of the Company under the Securities Act pursuant to Articles V
or VI, the Company will, and it hereby does, indemnify and hold harmless, the
seller of any Registrable Securities covered by such registration statement and
each person who participates as an underwriter in any offering or sale of the
Registrable Securities, their directors and officers or general and limited
partners (and the directors and officers and general and limited partners
thereof), and each other Person, if any, who controls such seller or underwriter
within the meaning of the Securities Act (collectively, the "INDEMNIFIED
PARTIES"), against any and all losses, claims, damages or liabilities, joint or
several, and expenses to which such seller, any such director or officer or
general or limited partner or controlling Person may become subject under the
Securities Act, common law or otherwise, insofar as such losses, claims, damages
or liabilities (or actions or proceedings in respect thereof) arise out of or
are based upon (a) any untrue statement or alleged untrue statement of any
material fact contained in any registration statement under which such
securities were registered under the Securities
<PAGE>   27
                                                                              23


Act, any preliminary, final or summary prospectus contained therein, or any
amendment or supplement thereto, or (b) any omission or alleged omission to
state therein a material fact required to be stated therein or necessary to make
the statements therein not misleading (in the case of a prospectus or a
preliminary prospectus, in light of the circumstances under which they are
made), and the Company will reimburse such Indemnified Party for any legal or
any other expenses reasonably incurred by it in connection with investigating or
defending any such loss, claim, liability, action or proceeding; provided, that
the Company shall not be liable to any Indemnified Party in any such case to the
extent that any such loss, claim, damage, liability (or action or proceeding in
respect thereof) or expense arises out of or is based upon any untrue statement
or alleged untrue statement or omission or alleged omission made in such
registration statement or amendment or supplement thereto or in any such
preliminary, final or summary prospectus in reliance upon and in conformity with
written information furnished to the Company by or on behalf of such indemnified
parties for use in the preparation thereof; and provided, further, that the
Company will not be liable to any Indemnified Party (including any person
controlling such Indemnified Party), who is obligated to deliver a prospectus in
transactions in a security as to which a registration statement has been filed
pursuant to the Securities Act, under the indemnity agreement in this Section
8.1, with respect to any preliminary prospectus or the final prospectus or the
final prospectus as amended or supplemented, as the case may be, to the extent
that any such loss, claim, damage or liability of such Indemnified Party arises
out of or is based upon an untrue statement or alleged untrue statement or
omission or alleged omission contained in any preliminary prospectus and such
Registrable Securities were sold to a person to whom there was not sent or
given, at or prior to the written confirmation of such sale, a copy of the final
prospectus (excluding any documents incorporated by reference therein) or of the
final prospectus as then amended or supplemented (excluding any documents
incorporated by reference therein), whichever is most recent, if the Company has
previously furnished copies thereof to such Indemnified Party and such
prospectus corrects such untrue statement or omission or alleged untrue
statement or omission. Such indemnity shall remain in full force and effect
regardless of any investigation made by or on behalf of such seller or any
Indemnified Party and shall survive the transfer of such securities by such
seller.

            8.2 INDEMNIFICATION BY THE SELLERS. In the event of any registration
of any securities of the Company under the Securities Act pursuant to Article V
or VI, each prospective seller of Registrable Securities shall indemnify and
hold harmless (in the same manner and to the same extent as set forth in Section
8.1) the Company, all other prospective sellers, and any of their respective
directors, officers or general or limited partners, and other Persons, if any,
who control the Company or such sellers, as the case may be, within the meaning
of the Securities Act, with respect to any statement or alleged statement in or
omission or alleged omission from such registration statement, any preliminary,
final or summary prospectus contained therein, or any amendment or supplement,
if such statement or alleged statement or omission or alleged omission was made
in reliance upon and in conformity with written information furnished to the
Company by or on behalf of such seller for use in the preparation of such
registration statement, preliminary, final or summary prospectus or amendment or
supplement, or a document incorporated by reference into any of the foregoing.
Such indemnity shall remain in full force and effect regardless of any
investigation made by or on behalf of the Company or any of the prospective
sellers, or any
<PAGE>   28
                                                                              24


of their respective Affiliates, directors, officers or controlling Persons and
shall survive the transfer of such securities by such seller.

            8.3 NOTICES OF CLAIMS, ETC. Promptly after receipt by an indemnified
party hereunder of written notice of the commencement of any action or
proceeding with respect to which a claim for indemnification may be made
pursuant to this Article VIII, such indemnified party will, if a claim in
respect thereof is to be made against an indemnifying party, give written notice
to the latter of the commencement of such action; provided, that the failure of
the indemnified party to give notice as provided herein shall not relieve the
indemnifying party of its obligations under Sections 8.1 or 8.2, as the case may
be, except to the extent that the indemnifying party is actually prejudiced by
such failure to give notice. In case any such action is brought against an
indemnified party, the indemnifying party will be entitled to participate in and
to assume the defense thereof, jointly with any other indemnifying party
similarly notified to the extent that it may wish, with counsel reasonably
satisfactory to such indemnified party, and after notice from the indemnifying
party to such indemnified party of its election so to assume the defense
thereof, the indemnifying party will not be liable to such indemnified party for
any legal or other expenses subsequently incurred by the latter in connection
with the defense thereof other than reasonable costs of investigation, unless in
such indemnified party's reasonable judgment a conflict of interest between such
indemnified and indemnifying parties may exist in respect of such claim (in
which event such indemnified party and any other indemnified party to which such
conflict of interest applies shall be reimbursed for the reasonable expenses
incurred in connection with retaining one separate legal counsel for all such
indemnified parties in connection with any one such action or separate but
substantially similar or related actions in the same jurisdiction arising out of
the same general allegations or circumstances). No indemnifying party will,
without the prior written consent of the indemnified party (which consent shall
not be unreasonably withheld), consent to entry of any judgment or enter into
any settlement in respect of any such indemnifiable claim, unless any such
judgment or settlement includes as an unconditional term thereof, the giving by
the claimant or plaintiff to such indemnified party of a release from all
liability in respect to such claim or litigation. No indemnified party will,
without the prior written consent of the indemnifying party (which consent shall
not be unreasonably withheld), consent to entry of any judgment or enter into
any settlement in respect of any such indemnifiable claim which the indemnifying
party is defending in good faith.

            8.4 CONTRIBUTION. (a) If for any reason the indemnity provided for
in Section this Article VIII is unavailable or is insufficient to hold harmless
an indemnified party under this Article VIII, then the indemnifying party, in
lieu of indemnifying such indemnified party, shall contribute to the amount paid
or payable by such indemnified party as a result of such losses, claims, damages
or liabilities in such proportion as is appropriate to reflect the relative
fault of the indemnifying party and of the indemnified party in connection with
the actions, statements or omissions that resulted in such losses, claims,
damages or liabilities, as well as any other relevant equitable considerations.
The relative fault of the indemnifying party, on the one hand, and of the
indemnified party, on the other, shall be determined by reference to, among
other things, whether the untrue or alleged untrue statement of a material fact
relates
<PAGE>   29
                                                                              25


to information supplied by such party, and the parties' relative intent,
knowledge, access to information and opportunity to correct or prevent such
statement or omission.

            (b) The parties hereto agree that it would not be just and equitable
if contribution pursuant to this Section 8.4 were determined by pro rata
allocation or by any other method of allocation that does not take account of
the equitable considerations referred to in the immediately preceding paragraph.
The amount paid or payable by an indemnified party as a result of the losses,
claims, damages or liabilities referred to in the immediately preceding
paragraph shall be deemed to include, subject to the limitations set forth
above, any legal or other expenses reasonably incurred by such indemnified party
in connection with investigating or defending any such action or claim. No
person guilty of fraudulent misrepresentation (within the meaning of Section
11(f) of the Securities Act) shall be entitled to contribution from any person
who was not guilty of such fraudulent misrepresentation.

            8.5 OTHER INDEMNIFICATION. Indemnification similar to that specified
in Sections 8.1 and 8.2 (with appropriate modifications) shall be given by the
Company and each seller of Registrable Securities with respect to any required
registration or other qualification of securities under any federal, state or
provincial law or regulation or governmental authority other than the Securities
Act.

            8.6 NON-EXCLUSIVITY. The obligations of the parties under this
Article VIII shall be in addition to any liability which any party may otherwise
have to any other party.


                                   ARTICLE IX

                              TERM AND TERMINATION

            9.1 TERM. (a) This Agreement shall become effective upon
consummation of the Offer and prior thereto shall be of no force or effect. If
the Offer Agreement shall be terminated in accordance with its terms, this
Agreement shall automatically be deemed to have been terminated and shall
thereafter be of no force or effect.

            (b) Subject to earlier termination pursuant to paragraph (c) below
or Section 4.1(b), the rights and obligations of Stockholder and its Permitted
Transferees hereunder shall terminate upon the Applicable Percentage equalling
less than 5%; provided that Sections 2.3, 2.4 and 2.5 and Articles III and IV of
this Agreement shall automatically become effective and reinstated if, within 12
months following the date that the Applicable Percentage is less than 5%, the
Applicable Percentage shall equal or exceed 5% as a result of the acquisition of
Voting Shares by Stockholder or any Subsidiary.

            (c) In addition, the rights and obligations of Stockholder and its
Permitted Transferees under Section 2.3(b) and Article III of this Agreement
shall terminate immediately at the time (x) any Person or Group (excluding any
Person or Group that beneficially owns more than 20% of the Voting Shares as of
the date hereof) becomes the beneficial owner of more than 25% of the Voting
Shares (excluding any Voting Shares
<PAGE>   30
                                                                              26


acquired from Stockholder or a Permitted Transferee) if such Person or Group
beneficially owns more Voting Shares than any other Person or Group or (y)(i) no
Person or Group beneficially owns more than 20% of the Voting Shares and (ii)
none of Edgar M. Bronfman, Charles R. Bronfman or Edgar Bronfman, Jr. shall
serve as Chairman of the Board of the Company, Co-Chairman of the Board of the
Company or Chief Executive Officer of the Company.


                                    ARTICLE X

                               GENERAL PROVISIONS

            10.1 NOTICES. All notices and other communications hereunder shall
be in writing and shall be deemed duly given (a) on the date of delivery if
delivered personally, or by facsimile, upon confirmation of receipt, (b) on the
first Business Day following the date of dispatch if delivered by a recognized
next-day courier service, or (c) on the third Business Day following the date of
mailing if delivered by registered or certified mail, return receipt requested,
postage prepaid. All notices hereunder shall be delivered as set forth below, or
pursuant to such other instructions as may be designated in writing by the party
to receive such notice:

                  (i)   if to Company, to

                        The Seagram Company Ltd.
                        c/o Joseph E. Seagram & Sons, Inc.
                        375 Park Avenue
                        New York, New York 10152
                        Fax: (212) 572-1398
                        Attention:  Daniel R. Paladino

                        with a copy to

                        Simpson Thacher & Bartlett
                        425 Lexington Avenue
                        New York, New York  10017
                        Fax: (212) 455-2502
                        Attention:  John G. Finley
<PAGE>   31
                                                                              27


                  (ii)  if to Stockholder, to

                        Koninklijke Philips Electronics N.V.
                        Building HRT, 24th Floor
                        Amstelplain 1
                        1096 H.A. Amsterdam
                        The Netherlands
                        Fax:  011-31-20-597-7150
                        Attention:  General Secretary

                        with a copy to

                        Sullivan & Cromwell
                        125 Broad Street
                        New York, New York 10004
                        Fax: (212) 558-3588
                        Attention:  W. Loeber Landau

            10.2 INTERPRETATION. When a reference is made in this Agreement to
Sections, such reference shall be to a Section of this Agreement unless
otherwise indicated. The table of contents and headings contained in this
Agreement are for reference purposes only and shall not affect in any way the
meaning or interpretation of this Agreement. Whenever the words "include",
"includes" or "including" are used in this Agreement, they shall be deemed to be
followed by the words "without limitation."

            10.3 COUNTERPARTS. This Agreement may be executed in one or more
counterparts, all of which shall be considered one and the same agreement and
shall become effective when one or more counterparts have been signed by each of
the parties and delivered to the other party, it being understood that both
parties need not sign the same counterpart.

            10.4 ENTIRE AGREEMENT; NO THIRD PARTY BENEFICIARIES. (a) This
Agreement constitutes the entire agreement and supersedes all prior agreements
and understandings, both written and oral, between the parties with respect to
the subject matter hereof, other than the Offer Agreement, the Tender Agreement,
the Voting Agreement and the Confidentiality Agreement (except as provided in
the next sentence) (in the case of each of the three immediately preceding
agreements, as defined in the Offer Agreement), each of which shall survive the
execution and delivery of this Agreement. The second paragraph (other than the
last two sentences thereof) of the letter dated May 5, 1998 constituting part of
the Confidentiality Agreement shall terminate upon execution and delivery of the
Offer Agreement and the seventh paragraph of such letter shall terminate upon
the effectiveness of this Agreement.

            (b) This Agreement shall be binding upon and inure solely to the
benefit of each party hereto, and nothing in this Agreement, express or implied,
is intended to or shall
<PAGE>   32
                                                                              28


confer upon any other Person any right, benefit or remedy of any nature
whatsoever under or by reason of this Agreement.

            10.5 GOVERNING LAW. This Agreement shall be governed and construed
in accordance with the laws of the State of New York.

            10.6 SEVERABILITY. If any term or other provision of this Agreement
is invalid, illegal or incapable of being enforced by any law or public policy,
all other terms and provisions of this Agreement shall nevertheless remain in
full force and effect so long as the economic or legal substance of the
transactions contemplated hereby is not affected in any manner materially
adverse to any party. Upon such determination that any term or other provision
is invalid, illegal or incapable of being enforced, the parties hereto shall
negotiate in good faith to modify this Agreement so as to effect the original
intent of the parties as closely as possible in an acceptable manner in order
that the transactions contemplated hereby are consummated as originally
contemplated to the greatest extent possible.

            10.7 ASSIGNMENT. Except as provided in Section 3.3(d), neither this
Agreement nor any of the rights, interests or obligations hereunder shall be
assigned by any of the parties hereto, in whole or in part (whether by operation
of law or otherwise), without the prior written consent of the other party, and
any attempt to make any such assignment without such consent shall be null and
void. Subject to the preceding sentence, this Agreement will be binding upon,
inure to the benefit of and be enforceable by, the parties and their respective
successors and assigns. If the Company assigns its rights to purchase under
Section 3.3(d), the Company shall guarantee the purchase obligations of its
assignee.

            10.8 SUBMISSION TO JURISDICTION; WAIVERS. Each of the Company and
Stockholder irrevocably consents to the jurisdiction and venue in the United
States District Court for the Southern District of New York and in the courts
hearing appeals therefrom unless no federal subject matter jurisdiction exists,
in which event, each of the Company and Stockholder irrevocably consents to
jurisdiction and venue in the Supreme Court of the State of New York, New York
County, and in the courts hearing appeals therefrom, for the resolution of any
dispute, action, suit or proceeding arising out of or relating to this
Agreement. Each of the Company and Stockholder hereby irrevocably waives, and
agrees not to assert, by way of motion, as a defense, counterclaim or otherwise,
in any action or proceeding with respect to this Agreement, the defense of
sovereign immunity, any claim that it is not personally subject to the
jurisdiction of the above-named courts for any reason other than the failure to
serve process in accordance with this Section 10.8, that it or its property is
exempt or immune from jurisdiction of any such court or from any legal process
commenced in such courts (whether through service of notice, attachment prior to
judgment, attachment in aid of execution of judgment, execution of judgment or
otherwise), and to the fullest extent permitted by applicable law, that the
suit, action or proceeding in any such court is brought in an inconvenient
forum, that the venue of such suit, action or proceeding is improper, or that
this Agreement, or the subject matter hereof or thereof, may not be enforced in
or by such courts and further irrevocably waives, to the fullest extent
permitted by applicable law, the benefit of any defense that would hinder,
fetter or delay the levy, execution or collection of any amount to which the
party is entitled pursuant to the final judgment of any court having
<PAGE>   33
                                                                              29


jurisdiction. The Stockholder hereby irrevocably designates Philips Electronics
North America, with an office on the date hereof at 1251 Avenue of the Americas,
New York, New York 10020-1104, and the Company hereby irrevocably designates
Joseph E. Seagram & Sons, Inc., with an office on the date hereof at 375 Park
Avenue, New York, New York 10152 (each a "PROCESS AGENT"), as the designees,
appointees and agents of Stockholder and the Company to receive, for and on such
parties' behalves, service of process in such jurisdiction in any legal action
or proceeding with respect to this Agreement and such service shall be deemed
complete upon delivery thereof to the Process Agent; provided, that in the case
of any such service upon a Process Agent, the party effecting such service shall
also deliver a copy thereof to the party who designated such Process Agent in
the manner provided in Section 10.1. Each party shall take all such action as
may be necessary to continue said appointment in full force and effect or to
appoint another agent so that it will at all times have an agent for service of
process for the above purposes in New York, New York. Each of the Company and
Stockholder further irrevocably consents to the service of process out of any of
the aforementioned courts in any such action or proceeding by the mailing of
copies thereof by registered airmail, postage prepaid, to such party at its
address set forth in this Agreement, such service of process to be effective
upon acknowledgement of receipt of such registered mail. Nothing herein shall
affect the right of any party to serve process in any other manner permitted by
law or to commence legal proceedings or otherwise proceed against the other
party in any other jurisdiction in which the other party may be subject to suit.
Each of the Company and Stockholder expressly acknowledges that the foregoing
waiver is intended to be irrevocable under the laws of the State of New York and
of the United States of America; provided, that each such party's consent to
jurisdiction and service contained in this Section 10.8 is solely for the
purpose referred to in this Section 10.8 and shall not be deemed to be a general
submission to said courts or in the State of New York other than for such
purpose.

            In the event of the transfer of all or substantially all of the
assets and business of a Process Agent to any other corporation by
consolidation, merger, sale of assets or otherwise, such other corporation shall
be substituted hereunder for such Process Agent with the same effect as if
originally named herein in place of Joseph E. Seagram & Sons, Inc. or Philips
Electronics North America, as the case may be.

            10.9 ENFORCEMENT. (a) Each of the Company and Stockholder
acknowledges that the other party would not have an adequate remedy at law for
money damages in the event that any of the covenants or agreements of the other
party in this Agreement were not performed in accordance with its terms, and it
is therefore agreed that each of the Company and Stockholder, in addition to and
without limiting any other remedy or right it may have, will have the right to
an injunction or other equitable relief in any court of competent jurisdiction,
subject to Section 10.8, enjoining any such breach and enforcing specifically
the terms and provisions hereof, and each of the Company and Stockholder hereby
waives any and all defenses they may have on the ground of lack of jurisdiction
or competence of the court to grant such an injunction or other equitable
relief. Notwithstanding anything to the contrary contained herein, any action
that the Supervisory Board or the Board of Management of Stockholder is required
to take or is prohibited from taking pursuant to an order of a court shall not
give rise to a breach of this Agreement; provided, that (i) Stockholder is not
prior to
<PAGE>   34
                                                                              30


such order in breach of this Agreement with respect to such action and (ii)
Stockholder has used reasonable best efforts in good faith (including, the
taking of any appropriate appeals) to resist the imposition of such order.

            (b) All rights, powers and remedies provided under this Agreement or
otherwise available in respect hereof at law or in equity shall be cumulative
and not alternative, and the exercise or beginning of the exercise of any
thereof by any party shall not preclude the simultaneous or later exercise of
any other such right, power or remedy by such party.

            10.10 LEGENDS. (a) Upon original issuance thereof, and until such
time as the same is no longer required hereunder or under the applicable
requirements of the Securities Act or applicable state securities or "blue sky"
laws, any certificate issued representing any Voting Shares held by Stockholder
or any Permitted Transferee (including all certificates issued in exchange
thereof or in substitution therefor) shall bear the following legend:

      "THE SHARES REPRESENTED BY THIS CERTIFICATE ARE SUBJECT
      TO VOTING AGREEMENTS AND RESTRICTIONS ON TRANSFER SET
      FORTH IN A CERTAIN STOCKHOLDERS AGREEMENT DATED AS OF
      JUNE 21, 1998 BETWEEN KONINKLIJKE PHILIPS ELECTRONICS N.V.
      AND THE SEAGRAM COMPANY LTD. (THE "COMPANY"), COPIES OF
      WHICH AGREEMENT ARE ON FILE AT THE PRINCIPAL OFFICE OF
      THE COMPANY."

            (b) The certificates representing the Voting Shares held by
Stockholder or any Permitted Transferee (including any certificate issued in
exchange thereof or in substitution therefor) shall also bear any legend
required under any applicable state securities or "blue sky" laws.

            (c) The Company may make a notation on its records or give
instructions to any transfer agents or registrars for the Voting Shares in order
to implement the restrictions on Transfer set forth in Article III.

            (d) In connection with any Transfer of Voting Shares, the transferor
shall provide the Company with such customary certificates, opinions and other
documents as the Company may reasonably request to assure that such Transfer
complies fully with applicable securities and other laws.

            (e) The Company shall not incur any liability for any delay in
recognizing any Transfer of Voting Shares if the Company in good faith
reasonably believes that such Transfer may have been or would be in violation in
any material respect of the provisions of the Securities Act, applicable state
securities or "blue sky" laws, or this Agreement.

            (f) After such time as the legend described in this Section 10.10 is
no longer required on any certificate or certificates representing the Voting
Shares, upon the request of
<PAGE>   35
                                                                              31


Stockholder, the Company will cause such certificate or certificates to be
exchanged for a certificate or certificates that do not bear such legend.

            10.11 OTHER AGREEMENTS. The parties hereto acknowledge and agree
that, except as otherwise expressly set forth in this Agreement, the rights and
obligations of the Company and Stockholder under any other agreement between the
parties shall not be affected by any provision of this Agreement.
<PAGE>   36
                                                                              32


         IN WITNESS WHEREOF, the Company and Stockholder have caused this
Agreement to be signed by their respective officers thereunto duly authorized,
all as of June 21, 1998.

                              THE SEAGRAM COMPANY LTD.

                              By: /s/ Robert Matschullat
                                  --------------------------------------------
                                  Name:  Robert Matschullat
                                  Title:  Vice Chairman and Chief Financial
                                            Officer



                              KONINKLIJKE PHILIPS ELECTRONICS N.V.


                              By: /s/ Cor Boonstra
                                  --------------------------------------------
                                  Name:  Cor Boonstra
                                  Title:  Chairman of the Board of
                                          Management and Chief Executive
                                          Officer

                              By: /s/ Jan Hommen
                                  --------------------------------------------
                                  Name:  Jan Hommen
                                  Title:  Chief Financial Officer



<PAGE>   1
                                   EXHIBIT 99



<PAGE>   2
      IMMEDIATELY                                            SEE BELOW

            SEAGRAM, PHILIPS AND POLYGRAM SIGN DEFINITIVE AGREEMENTS;
                     ADJUSTMENT OF PURCHASE PRICE ANNOUNCED

MONTREAL, June 22, 1998 -- The Seagram Company Ltd., Royal Philips Electronics
and PolyGram N.V. today announced that they have signed definitive agreements
with respect to the proposed acquisition of PolyGram by Seagram, through its
entertainment subsidiary, Universal Studios, Inc., in a transaction valued at
$10.4 billion.

Universal will acquire Philips' 75 percent ownership position in PolyGram as
part of a tender offer for all issued shares, including publicly-held shares,
for NLG 115 or approximately US$57 per share in cash or, at the shareholders'
election, for a mixture of cash and Seagram common shares, based on an exchange
ratio of 1.3772 Seagram shares for each PolyGram share. These agreements call
for Seagram to issue a maximum of approximately 47.9 million common shares (12
percent of the outstanding shares after the transaction), or approximately $2
billion in value. Philips will tender all its PolyGram shares into the Seagram
tender offer, acquire as many Seagram shares as may be available to it in the
tender offer (taking into account the election by the public shareholders), and
hold its Seagram shares for no less than two years.

On May 21, 1998, Seagram, Philips and PolyGram announced that they had reached
an agreement in principle with a price of NLG 117 in cash for each PolyGram
share or a mixture of cash and Seagram shares based on an exchange ratio of
1.4012 Seagram shares for each PolyGram share. The price was reduced to the
price mentioned above to reflect lower than expected financial results of
PolyGram during the second quarter of this fiscal year.

This announcement does not constitute the making of a tender offer for PolyGram
shares. Seagram's obligation to commence the tender offer is subject to
customary conditions, including preparation of the offering documents, obtaining
necessary regulatory approvals, and the absence of defined materially adverse
changes or events. The tender offer, which is expected to commence in the third
quarter of this year, will also be subject to several customary conditions,
including that 95 percent of PolyGram's issued share capital be tendered,
expiration of all applicable waiting periods under the Hart-Scott-Rodino
Antitrust Improvements Act of 1976, approval by the Commission of the European
Communities, and absence of defined materially adverse changes or events.
Offering documents, including the Notice of Offer (in Dutch: biedingsbericht),
required under the applicable Dutch rules and regulations, will be made
available at that time.

The Seagram Company Ltd. operates in two global business segments: beverages and
entertainment. The beverage businesses are engaged principally in the production
and marketing of distilled spirits, wines, fruit juices, coolers, beers and
mixers throughout more than 150 countries and territories. The entertainment
company, Universal Studios, Inc., produces and distributes motion picture,
television and home video products, recorded music under the Universal Music
Group, which includes Universal Music International, MCA Music Publishing and
Universal Concerts, and such labels as MCA Records, MCA Records Nashville, GRP
Recording Company, Geffen Records, Universal Records, Interscope Records, and
Hip-O Records; and operates theme parks and retail stores. Headquartered in
Montreal, Seagram employs 30,000 people worldwide. The Company's corporate
website is located at www.seagram.com.


                                       7
<PAGE>   3
PolyGram N.V. is a global entertainment company with annual revenues over $5.5
billion. It is the world's leading record company with such pop and classical
record labels as A&M, Decca/London, Def Jam, Deutsche Grammophon, Island,
London, Mercury, Motown, Philips Music Group, Polydor and Verve. Through its
PolyGram Filmed Entertainment division, PolyGram is also a leading producer and
distributor of film, television and video. Its film companies include Gramercy
Pictures, Interscope Communications, PolyGram Films, PolyGram Television,
PolyGram Video, Propaganda Films and Working Title Films. PolyGram is quoted on
the Amsterdam and New York stock exchanges (PLG). PolyGram's U.S. website is at
www.PolyGram-US.com.

Royal Philips Electronics of the Netherlands is one of the world's biggest
electronics companies, with sales of over US $39 billion in 1997. It is a global
leader in color television sets, lighting, home telephony products, electric
shavers and recorded music (PolyGram). Its 264,700 employees in more than 60
countries are active in the areas of semiconductors and components, consumer
products, professional products and systems, lighting, and software and
services. Philips is quoted on the New York, London, Frankfurt, Amsterdam and
other stock exchanges. News from Philips is located at www.news.philips.com.
 ...... The statements in this release relating to matters that are not
historical facts are forward-looking statements that are not guarantees of
future performance and involve risks and uncertainties, including but not
limited to future global economic conditions, foreign exchange rates, regulatory
approvals, market conditions, the actions of competitors and other factors.

                                       ###

Contacts:

SEAGRAM                 UNIVERSAL STUDIOS, INC.               POLYGRAM
MEDIA:            MEDIA:                               MEDIA:
Ray Boyce               Iris Gelt                                  Dawn Bridges
212/572-7172            818/777-9775                               212/333-8357

INVESTOR RELATIONS:        UNIVERSAL MUSIC GROUP:     ROYAL PHILIPS ELECTRONICS
Joseph Fitzgerald          MEDIA:                  MEDIA:
212/572-7282               Bob Bernstein                   Jeremy Cohen
                           818/777-0589                    31-20-597-7213


                                       8


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