SEAWAY FOOD TOWN INC
425, 2000-06-20
GROCERY STORES
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Filed by Spartan Stores, Inc.
Pursuant to Rule 425 under the Securities Act of 1933
and deemed filed pursuant to Rule 14a-12
of the Securities Exchange Act of 1934

Subject Company: Seaway Food Town, Inc.
Commission File No.: 000-00080


[Spartan Stores Logo]
















[Spartan Stores Logo]


Investment Highlights



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Retail acquisitions create a dominant regional food retailer

 

 

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Spartan's neighborhood market strategy has successfully competed with Meijer's, Wal-mart and Kroger in several Michigan and Ohio Markets

 

 

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Significant growth opportunities as a result of:


 

-

Acquisitions of retailers

 

-

Shift of business to higher margin segments of food industry

 

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Synergies as a result of acquisition integration


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Strong distribution base from which to grow retail operations

 

 

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Experienced management team







[Spartan Stores Logo]

Company Facts



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Company Overview


 

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1917 - Founded as Grand Rapids Wholesale Grocery (a non-profit co-op)

 

 

 

 

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1969 - Converted to a for-profit corporation

 

 

 

 

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1999 - Re-entered retail - in 18 month period increased retail sales to 18% of consolidated sales through acquisitions of four retail chains in Michigan

 

 

 

 

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2000 - Will acquire 73 stores via pending merger with Seaway Food Town resulting in retail sales comprising 33% of consolidated sales








[Spartan Stores Logo]

Company Facts



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Quick Facts


 

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9th largest supermarket distributor in U.S.

 

 

 

 

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Distribute over 40,000 products (national & private label brands)

 

 

 

 

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Serve 400 independently owned grocery stores

 

 

 

 

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6th largest convenience store distributor serving 9,600 convenience stores in nine states

 

 

 

 

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Approximately 22% of Michigan retail food sales begin with Spartan's supply chain






[Spartan Stores Logo]

Company Facts -- Sales Mix



Spartan Stores, Inc. 1999 Sales Mix

[pie chart]

 

Grocery Distribution

67.5%

 

 

Convenience Distribution

31.5%

 

 

Insurance

0.6%

 

 

Real Estate

0.4%

 






[Spartan Stores Logo]

Company Facts -- Sales Mix



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Increasing retail revenues


Spartan Stores, Inc. Pro Forma Sales Mix
40 weeks ended 1/1/2000
(Including Seaway Food Town)

[pie chart]

 

Grocery Distribution

41.8%

 

 

Retail

32.7%

 

 

Convenience Distribution

24.8%

 

 

Insurance

0.4%

 

 

Real Estate

0.3%

 






[Spartan Stores Logo]

Trade Area



[MAP OF MICHIGAN, INDIANA, OHIO, WISCONSIN, ILLINOIS, KENTUCKY, TENNESSEE,
WEST VIRGINIA, PENNSYLVANIA AND PART OF GEORGIA
WITH SYMBOLS INDICATING LOCATIONS OF
SPARTAN STORES AND SEAWAY FOOD TOWN IN
MICHIGAN, INDIANA, OHIO, AND KENTUCKY]


 

 

*

Spartan Stores Retail
47 Locations

Distribution Center Locations:

 

 

 

 

[   ]

Spartan: Grocery

 

 

 

Seaway Food Town Inc.

 

Grand Rapids, MI

 

 

Food Town Supermarkets

 

Plymouth, MI

 

 

 

47 Locations

 

 

 

 

Deep Discount Drug Stores

[   ]

Spartan: Convenience

 

 

 

26 Locations

 

Grand Rapids, MI

 

 

 

 

 

Louisville, KY

 

 

[  ]

Grocery Distribution

 

Sandusky, OH

 

 

 

(MI, IN & OH)

 

Gahanna, OH

 

 

 

 

 

 

 

 

 

Convenience Distribution

[   ]

Seaway Food Town: Toledo, OH

 

 

 

MI, IL, IN, KY, OH, PA,

 

 

 

 

 

TN, GA, WV

 

 







[Spartan Stores Logo]

Michigan Market Share



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Spartan supplied grocery stores have the leading market share in Michigan


 

Spartan Supplied

22.0%

 

 

Meijer

17.0%

 

 

Farmer Jack

12.0%

 

 

Kroger/Kessel

12.0%

 

 

Carter's Foods

3.0%

 

 

Super K-Mart

2.0%

 

 

L.A.S. Stores

2.0%

 

 

Roundy's Supplied

2.0%

 

 

Wal-Mart Supercenters

1.0%

 






[Spartan Stores Logo]

Metropolitan Market Share



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Spartan's retail grocery stores have strong market share in their specific markets


[chart]

Glen's Market - Northern Michigan

40%

Seaway - Greater Toledo, OH

33%

Family Fare/Great Day - Greater Grand Rapids, MI

19%

Ashcraft's Market - Central Michigan

19%






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Company Vision



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Dominant regional food retailer operating neighborhood markets with the scale and efficiency of a self-distributing chain

 

 

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Capitalize on our 83 year history of being a partner to the neighborhood supermarket operator

 

 

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Goal of reaching $7 billion in annual revenue by 2005






[Spartan Stores Logo]

Business Strategy



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Position the Company as the neighborhood market while taking advantage of Spartan's overall scale

 

 

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Focus on acquisitions throughout the Midwestern U.S. Become the acquirer of choice for high quality independent retail grocers who operate neighborhood markets

 

 

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Create a Spartan retail marketing network

 

 

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Continue to offer value-added wholesale services to existing distribution customers

 

 

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Be a low cost, efficient operator






[Spartan Stores Logo]

Wholesale Operations Strategy



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Continue position as value added partner to independent retail customers

 

 

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Leverage strength as the #9 supermarket wholesaler

 

 

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Leverage strength as the #6 convenience store wholesaler

 

 

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Continue to rationalize products, services and operations to be the most cost effective wholesaler in markets served

 

 

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Provides foundation for growth strategy






[Spartan Stores Logo]

Neighborhood Market Strategy



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Alternative to the "supercenters"

 

 

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Targeted merchandise selection recognizing unique demographics--with the scale and efficiencies of a self-distributing chain

 

 

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Convenient locations

 

 

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Pricing strategy

 

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Employ high/low promotional merchandising message

 

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Comprehensive "background" pricing program to identify margin opportunities within each category

 

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Enhanced margin and sales by establishing "value" as the focus of marketing efforts






[Spartan Stores Logo]

Neighborhood Market Strategy



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Superior quality "branded" perishable offerings

 

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Deliver variety, quality, freshness and value to draw customers


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Prepared foods

 

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Introduction of innovative, fresh and convenient food service programs


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Expanded multi-tiered private label program

 

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Higher margins

 

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Build brand and store loyalty

 

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Create leverage with packaged good manufacturers


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Special emphasis on in-store merchandising to drive sales and margin

 

 

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Continue to remodel and develop stores to drive neighborhood market strategy






[Spartan Stores Logo]

Retail Marketing Network Strategy



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Synergistic approach to marketing and procurement to enhance margins and sales by bringing the benefits of a self-distributing chain to the independent grocer

 

 

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Common marketing and promotional programs across banners

 

 

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Common procurement programs


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Benefits

 

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Guaranteed execution to manufacturer

 

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Reduces distribution and transportation costs

 

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Increased impact of promotions across network

 

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Reduced administrative cost for network participants


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Bridge between traditional wholesale customers and acquired chains






[Spartan Stores Logo]

Acquisition Strategy



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Key element to earnings growth

 

 

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Acquisition criteria

 

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Exit strategy of choice for independent grocery retailers operating neighborhood markets

 

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Consolidation of chains in contiguous markets throughout the Midwestern United States

 

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Profitable stores that can benefit from more efficient management and increased buying leverage

 

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Accretive to earnings within 12 to 24 months


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Acquisitions are expected to add an additional 5%-10% revenue growth

 

 

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Pharm concept as a potential fill-in/market segmentation opportunity






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Acquisition Strategy - History



                    Company Name

Acquisition Date

Number of Stores

[Ashcraft's Markets Logo]

January 1999

8

[Family Fare Supermarkets Logo]

March 1999

13

[Glen's Markets Logo]

April 1999

23

[Great Day Food Centers Logo]

December 1999

3






[Spartan Stores Logo]

Seaway Food Town Merger



[Food Town Super Markets Logo]

Announced:

April 7, 2000






[The Pharm Logo]

Terms:

$5.00 per share cash payment to Seaway shareholders; and Seaway shareholders receive one Spartan share for each Seaway share held.

Spartan shareholders exchange existing Spartan shares for 13.2 million shares of new Spartan Stores common stock

Ownership:

Spartan - 66.5%
Seaway - 33.5%






[Spartan Stores Logo]

Seaway Food Town



Number of Stores

 

 

 

 

 

Store Format

 

Number

 

 

 

 

 

Food Town

 

47

 

Pharm


 

26


 

 

 

 

 

Total

 

73

 


 

 

 

 

 

 

 

 

 


 

 

Sales

 

 

 

 

 

 

 

[chart]

 

 

 

 

 

1994

-

$546

 

1995

-

$559

 

1996

-

$598

 

1997

-

$608

 

1998

-

$625

 

1999

-

$659

 


Total Sales Growth

2.4%

6.8%

1.8%

2.8%

5.4%

 

Comparable Store Sales Growth

1.3

4.3

1.2

0.3

2.9

 


 

 

EBITDA

 

 

 

 

 

 

 

[chart]

 

 

 

 

 

1994

-

$20.2

 

1995

-

$23.8

 

1996

-

$27.2

 

1997

-

$28.7

 

1998

-

$29.5

 

1999

-

$30.4

 


1EDITDA is defined as operating income plus depreciation and
amortization and LIFO charges.
2Excludes approximately $1.0 million of non-recurring charges.






[Spartan Stores Logo]

Seaway Food Town Merger



Pharm Concept

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Pharms are a hybrid supermarket/drugstore format with great market fill-in possibilities

 

 

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Pharm represents a potential growth opportunity for Spartan.

 

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Uniquely positioned to offer customers value and product offering not available from other retailers

 

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Provides a competitive advantage with pharmacy and general merchandise






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Acquisition Synergies



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Acquisition synergies forecasted to result in at least $6 million in cost reductions during fiscal year ended March 31, 2002


 

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Elimination of duplicative overhead

 

 

 

 

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Merchandise procurement

 

 

 

 

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Warehouse and transportation

 

 

 

 

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Marketing programs

 

 

 

 

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Expansion of private label program

 

 

 

 

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Implementation of best practices across company






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Streamline Existing Operations



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Increase EBITDA margin to between 3.5% and 4.0%


 

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Drive distribution costs to best in class

 

 

 

 

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Consolidate administrative functions

 

 

 

 

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Consolidate purchasing functions

 

 

 

 

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Leverage purchasing scale across operating units and customers served






[Spartan Stores Logo]

Experienced Management Team



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Strong management team assembled to implement Spartan's vision



Name


Position

Years in
Industry

Years with
Company

Jim Meyer

President and Chief Executive Officer

26

26

Joel Barton

Vice President Spartan Stores Retail

27

1/2

Dave Couch

Vice President Information Technology

12

12

Dick Deming

Vice President Human Resources

2

2

Chuck Fosnaugh

Vice President Development

23

10

Mike Frank

Vice President Logistics

24

3

John Sommavilla

Vice President Purchasing

15

15

Dave Staples

Vice President Finance and Chief Financial Officer

4

1/2






[Spartan Stores Logo]

Financial Overview -- Spartan Stores



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Spartan has realized strong sales growth


[chart]

1997

-

$2,475,025

 

1998

-

$2,489,250

 

1999

-

$2,671,700

 

2000

-

$3,050,282

 






[Spartan Stores Logo]

Financial Overview -- Spartan Stores



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With solid EBITDA performance


[chart]

1997

-

41,650

 

1998

-

51,492

 

1999

-

57,162

 

2000

-

78,090

 






[Spartan Stores Logo]

Financial Overview -- Spartan Stores



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History of strong and improving financial performance


Spartan Summary Income Statement - Historical
($ in 000's)

For Fiscal Years Ended March 31,

1997

1998

1999

2000

Net Sales

$2,475,025

$2,489,250

$2,671,700

$3,050,282

-3.1%

0.6%

7.3%

14.2%

Gross Profit

236,661

255,085

273,882

406,792

9.6%

10.25%

10.25%

13.34%

Operating Income

19,770

25,948

35,593

(1),(2)

46,521

(1),(2)

0.8%

1.0%

1.3%

1.5%

Adjusted EBITDA

41,650

51,492

57,162

(1),(2)

78,090

(1),(2)

1.7%

2.1%

2.1%

2.6%

Net Earnings

9,703

14,234

14,799

(2)

17,194

(2)

0.4%

0.6%

0.6%

0.6%

Comp Store Sales Growth

2.4%

Number of Retail Stores

--

8

47


(1) Excludes impact of restructuring charge of $5.7 million in fiscal year 1999 and its partial reversal totaling $4.5 million in fiscal year 2000.
(2) Includes pre-tax unusual and non-recurring gains of $7.0 million in fiscal year 1999 and $0.5 million in fiscal year 2000. (After-tax of $4.4 million and $0.3 million in fiscal 1999 and 2000, respectively.)






[Spartan Stores Logo]

Financial Overview -- Pro Forma




[charts]


Pro Forma Sales

1999 PF

-

$3,603,143

 

2000 PF

-

$3,770,588

 



Pro Forma EBITDA (1)

1999 PF

-

$111,796

 

2000 PF

-

$112,556

 



(1) Includes unusual and non-recurring gains of $7.0 million in fiscal year 1999 and $0.5 million in fiscal year 2000. (After-tax of $4.4 million and $0.3 million in fiscal 1999 and 2000, respectively.)

Note: Pro forma to give effect to Spartan's retail acquisitions including the pending acquisition of Seaway Food Town.






[Spartan Stores Logo]

Financial Overview -- Pro Forma



-

Pending Seaway merger creates a nearly $4.0 billion company with strong growth prospects


Pro Forma Combined Earnings
($ in 000's)

Fiscal Year Ended March 31, 1999

PF Spartan Stores

Seaway

PF Adjustments

PF Combined

Net Sales

$2 ,964,840

$638,303

$          -

$3,603,143

Gross Margin

423,021
14.3%

162,662
25.5%

-

585,683
16.3%

         

Operating Income (1)

43,778
1.5%

14,961
2.3%

1,137

57,582
1.6%

         

Adjusted EBITDA (1)

81,502
2.7%

30,294
4.7%

111,796
3.1%

         

Net Earnings (1)

12,560
0.4%

7,263
1.1%

(2,556)

17,267
0.5%


Pro Forma Combined Earnings
($ in 000's)

Fiscal Year Ended March 31, 2000

PF Spartan Stores

Seaway

PF Adjustments

PF Combined

Net Sales

$ 3,090,305

$ 680,284

$ -

$ 3,770,558

Gross Margin

426,518
13.8%

174,593
25.7%

-

601,110
15.9%

         

Operating Income (1), (2)

47,093
1.5%

16,184
2.4%

(1,137)

62,215
1.7%

         

Adjusted EBITDA (1), (2)

80,566
2.6%

31,990
4.7%

112,556
3.0%

         

Net Earnings (2)

17,429
0.6%

8,773
1.3%

(2,686)

24,116
0.6%


(1) Excludes impact of restructuring charge of $5.7 million in fiscal year 1999 and its partial reversal totaling $4.5 million in fiscal year 2000.
(2) Includes pre-tax unusual and non-recurring gains of $7.0 million in fiscal year 1999 and $0.5 million in fiscal year 2000. (After-tax of $4.4 million and $0.3 million in fiscal 1999 and 2000, respectively.)

Note: Pro Forma to give effect to Spartan's retail acquisition and pending Seaway Food Town acquisition






[Spartan Stores Logo]

Financial Overview -- Pro Forma



-

Conservative capitalization with flexibility to meet Spartan's future acquisition and growth needs


Combined Pro Forma Balance Sheet
($ in 000's)



Mar. 31, 2000

Cash and Marketable Securities

$65,989

Other Current Assets

272,222

Other Assets

184,022

Net Property & Equipment

269,880


Total Assets

$792,113


Total Current Liabilities

$208,906

Current Portion of Long-term Debt

23,862

Long-term Debt & Capital Lease Obligations

342,920

Other Long-term Liabilities

15,480

Total Shareholders Equity

200,945


Total Liabilities and Shareholders' Equity

$792,113


Pro Forma Shares Outstanding

21,147

Total Debt to EBITDA

3.3x


Note: Pro forma to give effect to Spartan's retail acquisitions including the pending acquisition of Seaway Food Town.






[Spartan Stores Logo]

Summary



-

Accelerate growth through retail acquisitions

 

 

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Focus on neighborhood market strategy

 

 

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Significant opportunities to streamline operations, reduce costs and create long-term shareholder value






[Spartan Stores Logo]

Definitive Prospectus/Joint Proxy Statement



Spartan Stores, Inc. and Seaway Food Town, Inc. have filed with the Securities and Exchange Commission and mailed to their respective shareholders a definitive prospectus/joint proxy statement relating to the proposed merger of Spartan Stores and Seaway Food Town. The registration statement on Form S-4 containing the prospectus/joint proxy statement was declared effective on June 7, 2000, by the SEC. WE URGE INVESTORS TO READ THE DEFINITIVE PROSPECTUS/JOINT PROXY STATEMENT AND ANY OTHER RELEVANT DOCUMENTS WHICH HAVE BEEN FILED WITH THE SEC, BECAUSE THEY CONTAIN IMPORTANT INFORMATION. Investors are able to obtain the documents free of charge at the SEC's Web site, www.sec.gov. In addition, documents filed with the SEC by Spartan Stores will be available free of charge by directing a request to the Chief Financial Officer of Spartan Stores, Inc. at 850 76th Street S.W., P.O. Box 8700, Grand Rapids, Michigan 49518. Documents filed with the SEC by Seaway Food Town will be available free of charge by directing a request to the Chief Financial Officer of Seaway Food Town, Inc. at 1020 Ford Street, Maumee, Ohio 43537. Information concerning the participants in the solicitation of proxies for the merger is included in the definitive prospectus/joint proxy statement.







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Forward Looking Statements



This presentation contains expectations and other forward-looking statements about the proposed merger of Spartan Stores, Inc. and Seaway Food Town, Inc. and the business and operations of Spartan Stores that involve significant risks and uncertainties. Actual results may differ materially from the results discussed in these forward-looking statements. Factors that may cause such a difference include the possibility that the merger with Seaway Food Town may not be completed and other factors described in the Spartan Stores' Registration Statement on Form S-4, the Annual Report on Form 10-K and other filings with the SEC. Spartan Stores disclaims any intention or obligation to update or revise any forward-looking statement.






[Spartan Stores Logo]



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