SIGNATURE BRANDS USA INC
8-K, 1997-08-13
ELECTRIC HOUSEWARES & FANS
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<PAGE>   1
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                -----------------


                                    FORM 8-K


                                 CURRENT REPORT


                         Pursuant to Section 13 or 15(d)
                     of the Securities Exchange Act of 1934


        Date of Report (Date of earliest event reported):    August 12, 1997
                                                         ---------------------

                           SIGNATURE BRANDS USA, INC.
             ------------------------------------------------------
             (Exact name of registrant as specified in its charter)


     DELAWARE                    0-19912                    36-3635286
 ---------------               ------------             -------------------
 (State or other               (Commission                (I.R.S. Employer
 jurisdiction of               File Number)             Identification No.)
 incorporation)

           7005 Cochran Road, Glenwillow, Ohio                44139-4312
- --------------------------------------------------------------------------------
         (Address of principal executive offices)             (Zip Code)


Registrant's telephone number, including area code:     (216) 542-4200
                                                   -------------------------


                          Health o meter Products, Inc.
             ------------------------------------------------------
                                  (Former Name)

             24700 Miles Road, Bedford Heights, Ohio                 44146-1399
- --------------------------------------------------------------------------------
                              (Former Address)

<PAGE>   2


                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                -----------------


                                    FORM 8-K


                                 CURRENT REPORT


                         Pursuant to Section 13 or 15(d)
                     of the Securities Exchange Act of 1934


        Date of Report (Date of earliest event reported):    August 12, 1997
                                                         ---------------------

                              SIGNATURE BRANDS INC.
             ------------------------------------------------------
             (Exact name of registrant as specified in its charter)




      Ohio                       33-80000                   36-3330781
 ---------------               ------------             -------------------
 (State or other               (Commission                (I.R.S. Employer
 jurisdiction of               File Number)             Identification No.)
 incorporation)



           7005 Cochran Road, Glenwillow, Ohio                44139-4312
- --------------------------------------------------------------------------------
         (Address of principal executive offices)             (Zip Code)


Registrant's telephone number, including area code:     (216) 542-4200
                                                   -------------------------


                             Health o meter, Inc.
             ------------------------------------------------------
                                  (Former Name)

             24700 Miles Road, Bedford Heights, Ohio                 44146-1399
- --------------------------------------------------------------------------------
                              (Former Address)

<PAGE>   3


Item 5.      Other Events.
             -------------

             Signature Brands USA, Inc. (the "Company") issued a News
             Release on August 12, 1997, a copy of which is filed as
             Exhibit 99.


Item 7.      Financial Statements, Pro Forma Financial Information And Exhibits.
             -------------------------------------------------------------------

    (c)      Exhibits.

             99       News Release dated August 12, 1997, from the Company.


<PAGE>   4


                                    SIGNATURE
                                    ---------



                  Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned hereunto duly authorized.


                                             SIGNATURE BRANDS USA, INC.
                                             SIGNATURE BRANDS, INC.



Date:  August 13, 1997                       By /s/  Steven M. Billick
                                                --------------------------------
                                               Steven M. Billick
                                               Senior Vice President, Treasurer
                                                 and Chief Financial Officer



<PAGE>   5


                                  EXHIBIT INDEX
                                  -------------



                  Exhibit                   Description of Exhibit
                  -------                   ----------------------

                  99                        News Release dated August 12, 1997.


<PAGE>   1


                                                                      Exhibit 99
[Signature Brands Letterhead]

FOR IMMEDIATE RELEASE

                    CONTACTS:
                        FINANCIAL/IR               MARKETING/PR
                        Steven M. Billick          Torrey A. Glass
                        SVP/CFO                    SVP/Marketing & Sales
                        (216) 542-4202             (216) 542-4205

                    SIGNATURE BRANDS NAMES MEETA VYAS AS CEO

                   GE Appliances Veteran to Focus on Growth Of
            Mr. Coffee(R), Health o meter(R) and Pelouze(R) Brands

CLEVELAND, August 12, 1997 - Signature Brands USA, Inc. [NASDAQ:SIGB] today
announced that Meeta Vyas has been named Vice Chairman and Chief Executive
Officer, replacing Peter C. McC. Howell, who left to pursue other interests. At
the same time, the company said that Thomas R. Shepherd, a Managing Director of
Thomas H. Lee Company and former President of Sylvania's Lighting Products
Group, was named Chairman of Signature Brands. Thomas H. Lee Company is the
Company's largest shareholder.

        "Meeta Vyas is a superb candidate to grow an exciting consumer brands
franchise that includes Mr. Coffee(R) and Health o meter(R)," said Mr.
Shepherd. "Her experience at General Electric -- ranging from strategic
planning and new product development to global sourcing and hands-on operating
control of GE's important kitchen appliance business - will serve her well as
we seek to grow two of the best-known consumer brands in the U.S. and add other
brands to these core assets."

        Ms. Vyas came to Signature after more than six years in senior
management positions at General Electric Company. Most recently, she was
General Manager, GE Corporate Business Development, with responsibility 


<PAGE>   2
Signature Brands USA, Inc.
August 12, 1997
Page 2

for global strategic planning for GE Capital and new product introductions for
GE. She was previously General Manager of GE Appliances, with profit and loss
responsibility for kitchen products. Ms. Vyas also spent more than three years
at McKinsey & Co. developing strategies for clients in such areas as new
technologies, acquisitions, logistics, post-merger integration and overseas
investments.

        Signature Brands USA, Inc., formerly Health o meter Products, Inc., is
a leading manufacturer of a comprehensive line of consumer and professional
products. The company's consumer products, marketed under the Mr. Coffee(R) and
Health o meter(R) brand names, include automatic drip coffee makers, tea
makers, filters, water filtration products, accessories and other kitchen
countertop appliances, as well as bath, kitchen and diet scales and therapeutic
devices. Professional products include the Pelouze(R) and Health o meter(R) 
brands of office, food service and medical scales.



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