CATALINA MARKETING CORP/DE
8-K, 1997-11-25
ADVERTISING AGENCIES
Previous: STI CLASSIC FUNDS, 497, 1997-11-25
Next: CATALINA MARKETING CORP/DE, 8-K, 1997-11-25



<PAGE>   1

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON D.C. 20549


                                    FORM 8-K

                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                        SECURITIES EXCHANGE ACT OF 1934


       Date of Report (Date of earliest event reported): October 15, 1997

                         Catalina Marketing Corporation
             (Exact name of registrant as specified in its charter)

                                    Delaware
                 (State or other jurisdiction of incorporation)




      1-11008                                             33-0499007
 Commission File Number                                   (IRS Employer
                                                       Identification No.)

       11300 9th Street North                                33716
       St. Petersburg, Florida                             (Zip code)
(Address of principal executive offices)

                                 (813) 579-5000
                         Registrant's Telephone Number
<PAGE>   2

Item 5.          Other Events.

                 On October 15, 1997 Catalina Marketing Corporation (the
           Company) issued a press release communicating its fiscal 1998 second
           quarter earnings, included in this report as Exhibit 99.2.
<PAGE>   3


Item 7.          Exhibits.

                   99.2     Form of press release dated October 15, 1997.
<PAGE>   4


                                   SIGNATURE

         Pursuant to the requirements of Section 12 of the Securities Exchange
Act of 1934, the registrant has duly caused this report to be signed on its
behalf by the undersigned, thereunto duly authorized.

                
                                        CATALINA MARKETING CORPORATION




                                        By  /s/ PHILIP B. LIVINGSTON
                                           -------------------------------
                                           Philip B. Livingston, 
                                           Senior Vice President and Chief
                                           Financial Officer


Dated:      November 25, 1997

<PAGE>   1
                                                                 Exhibit 99.2
       CATALINA
[LOGO] MARKETING
       CORPORATION



                                                                            NEWS
- --------------------------------------------------------------------------------


FOR IMMEDIATE RELEASE                 CONTACT:         Philip B. Livingston
                                                       Senior Vice President and
                                                       Chief Financial Officer
                                                       813-579-5006

                                                       Bruce Valentine
                                                       Treasurer
                                                       813-579-5210

                       CATALINA MARKETING REPORTS RECORD
                         REVENUE AND EARNINGS PER SHARE

ST. PETERSBURG, Florida, October 15, 1997 - Catalina Marketing Corporation
(NYSE: POS) today announced that for the second quarter ended September 30,
1997, earnings per share increased 23 percent to 43 cents versus 35 cents
reported for the comparable period a year ago.  The company's net income was
$8.2 million on total revenue of $52.7 million, compared to net income of $7.2
million on revenue of $41.6 million in the September 1996 quarter.  The
company's revenue growth amounted to a 27 percent increase over the year-ago
quarter.

For the six month period ended September 30, 1997, total revenue increased 25
percent to $99.4 million versus $79.7 million posted in the first half of
fiscal 1997.  Earnings per share was 73 cents versus 66 cents reported a year
ago.

George W. Off, president and chief executive officer, commented, "We were
pleased with the quarter's results, as we achieved record levels of revenue and
earnings per share.  The $53 million in consolidated revenue for the quarter
included solid top-line growth in our core domestic business, and we continued
to benefit from new product initiatives like Checkout Direct.  In addition, our
new ventures and international operations were growing contributors to the top
line.  We feel that we are positioned for a successful second half."

Other highlights for the quarter included the following:

*   Quarterly cash flow, or EBITDA, increased 32 percent to $19.9 million from 
    the comparable period a year ago.  Total operating expenses before
    depreciation and amortization decreased as a percent of revenue, resulting
    in an improved EBITDA margin of 38 percent versus 36 percent a year ago. 
    On a trailing twelve month basis, EBITDA reached $67.9 million, up
    25 percent over the comparable period a year ago.



                                  - more -
<PAGE>   2



*   Net income was up 15 percent over the second quarter a year ago.  The
    difference between this mark and the 23 percent increase in earnings per
    share reflects the company's share repurchase activity and related interest
    costs.  Over the twelve month period ended September 30, 1997,  the company
    has repurchased 1.6 million common shares for $49.0 million at an average
    price of $30.59 per share, with the activity occurring in the December,
    March, and June quarters.  Revolving credit borrowings for this purpose
    were as high as $22 million during the first quarter ended June 30 and were
    reduced to $1.7 million as of September 30.

*   The company made continued progress in store installations in the United
    Kingdom, France and Japan.  In the U.K., store installations began in the
    Somerfield chain under a contract to install over 400 stores by the end of
    the calendar year.  In France, the roll-out of Champion stores commenced
    under an agreement calling for the installation of 500 stores before the
    end of next year.  In Japan, a second retailer pilot was launched with the
    200-store Seiyu chain.

*   Health Resource Publishing Company (HRPC), which delivers targeted 
    promotions and advertising in over 1,400 pharmacy outlets, announced that
    it has signed an installation agreement with the 4,000 store Rite Aid
    chain.  The agreement provides for HRPC's program to be rolled out in over
    1,000 West-coast Rite Aid stores over the next 12 months, with
    installations to commence in the remaining Rite Aid pharmacies thereafter.

*   SuperMarkets Online, Inc. announced that it is launching a secure Internet
    coupon solution this fall that will give packaged goods manufacturers and
    retailers an important tool for linking Internet marketing with the
    Catalina Marketing Network(R) on a national scale.

*   Net income for the quarter included pre-tax losses from domestic new 
    business ventures of $1.6 million, or five cents per share after tax.  In
    the comparable quarter a year ago, the company's net income reflected
    pre-tax losses from domestic new business ventures of $3.1 million, or
    nine cents per share on an after-tax basis.

Based in St. Petersburg, Florida, Catalina Marketing Corporation provides
in-store electronic marketing programs for more than 150 consumer goods
companies.  The Catalina Marketing Network(R) reaches more than 142 million
shoppers each week in over 10,800 supermarkets across the United States.  The
company consists of four distinct business units: Catalina Marketing Services,
which markets the company's core electronic marketing programs; Catalina
Marketing International, which markets Network programs abroad;  Health
Resource Publishing Company, which delivers incentives through customized
newsletters in the pharmacy; and SuperMarkets Online, Inc., which distributes
targeted consumer goods promotions on the World Wide Web.






                                     - 2 -
<PAGE>   3
                        CATALINA MARKETING CORPORATION

                           Selected Financial Data

                   (in thousands, except per share amounts)

<TABLE>
<CAPTION>
                                                        Three Months                   Six Months
                                                        ------------                   ----------
Periods ended September 30                           1997         1996              1997        1996 
                                                     ----         ----              ----        ----
<S>                                                  <C>        <C>                 <C>        <C>
       Revenue                                      $52,727      $41,618           $99,386     $79,745

       Direct Operating Expenses                     20,407       14,863            38,440      27,999 

       Selling, General and Administrative           12,421       11,658            25,317      22,812

       Depreciation and Amortization                  5,923        4,090            11,614       7,754

       Income from Operations                        13,976       11,007            24,015      21,180

       Interest Income/(Expense) and Other             (390)         341              (783)        573

       Minority Interest                               -             212              -            372

       Provision for Income Taxes                     5,342        4,371             9,351       8,642

       Net Income                                     8,244        7,189           $13,881      13,483

       Earnings Per Share                           $  0.43      $  0.35           $  0.73     $  0.66  

       Weighted Average Shares Outstanding           19,146       20,608            19,135      20,580                  

</TABLE>


                              Selected Other Data


<TABLE>
<CAPTION>
                                                                                     September 30
                                                                                     ------------  
                                                                                  1997          1996
                                                                                  ----          ----
<S>    <C>                                                                   <C>             <C>
Balance Sheet and Cash Flow (in thousands):
- -------------------------------------------

       Cash                                                                  $     2,769       $    25,894

       Stockholders' Equity                                                       75,914            88,294

       Twelve Month EBITDA                                                        67,977            54,400

U.S. Checkout Coupon Business:
- ------------------------------

       Number of Stores at Quarter End                                            10,801            10,470

       Net Stores Installed During Quarter/YTD                                   (31)/56           385/704

       Promotions Printed During Quarter/YTd (in millions)                     660/1,257         574/1,095

       Weekly Shopper Reach at Quarter End (in millions)                             142               136

International Checkout Coupon Business:
- ---------------------------------------

       Number of Stores at Quarter End                                               913               690

       Net Stores Installed During Quarter/YTD                                 (144)/(28)           68/132

       Promotions Printed During Quarter/YTD (in millions)                        78/184             48/98

       Weekly Shopper Reach at Quarter End (in millions)                              15                14

</TABLE>
   



                                     - 3 -


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission