K III COMMUNICATIONS CORP
DEF 14C, 1997-11-03
PERIODICALS: PUBLISHING OR PUBLISHING & PRINTING
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<PAGE>

                                  PRELIMINARY

                            SCHEDULE 14C INFORMATION
 
               Information Statement Pursuant to Section 14(c) of
                      the Securities Exchange Act of 1934
 
Check the appropriate box:
/ /  Preliminary Information Statement
/ /  Confidential, for Use of the Commission Only (as permitted by Rule
     14c-5(d)(2))
/X/  Definitive Information Statement
 
                       K-111 Communications Corporation
- --------------------------------------------------------------------------------
                 (Name of Registrant As Specified In Its Charter)
 
Payment of Filing Fee (Check the appropriate box):
 
/X/  No fee required.

/ /  Fee computed on table below per Exchange Act Rules 14c-5(g) and 0-11.

     (1) Title of each class of securities to which transaction applies:

- --------------------------------------------------------------------------------
     (2) Aggregate number of securities to which transaction applies:

- --------------------------------------------------------------------------------
     (3) Per unit price or other underlying value of transaction computed
pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
filing fee is calculated and state how it was determined):

- --------------------------------------------------------------------------------
     (4) Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------
     (5) Total fee paid:

- --------------------------------------------------------------------------------
 
/ /  Fee paid previously with preliminary materials.
 
/ /  Check box if any part of the fee is offset as provided by Exchange Act Rule
0-11(a)(2) and identify the filing for which the offsetting fee was paid
previously.  Identify the previous filing by registration statement number,
or the Form or Schedule and the date of its filing.
 
     (1) Amount Previously Paid:

- --------------------------------------------------------------------------------
     (2) Form, Schedule or Registration Statement No.:

- --------------------------------------------------------------------------------
     (3) Filing Party:

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     (4) Date Filed:

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<PAGE>
                                  PRELIMINARY

                                     K-III
                                COMMUNICATIONS
                                 CORPORATION

WILLIAM F. REILLY                                              745 FIFTH AVENUE
CHAIRMAN AND CHIEF EXECUTIVE OFFICER                         NEW YORK, NY 10151

                                                                October 27, 1997

Dear Stockholder:


     I am pleased to inform you that effective November 18, 1997, the name of 
the corporation will be officially changed to PRIMEDIA Inc.  On the same 
date, the company's New York Stock Exchange ticker symbol will be changed to 
"PRM" from "KCC".   As you know, over the last year, the company has been 
completing the transition from a development company to a focused media 
company with leading brands in the specialty media, education and information 
fields. PRIMEDIA states our strategy in one word: focusing on prime 
positioning in selected media.

     The name PRIMEDIA acknowledges our company as the authoritative source 
for specialized information.

     The following Information Statement is provided to you in accordance 
with federal and state law. You are not required to take any actions.

                                       Sincerely,

                                       /s/William F Reily
                                       ---------------------------


                      Information Statement

     The purpose of this Information Statement is to inform you, a 
stockholder of K-III Communications Corporation (the "Company"), that 
effective November 18, 1997, the Certificate of Incorporation of the Company 
will be amended to change the name of the Company to "PRIMEDIA Inc." The 
amendment was approved by the Board of Directors on September 6, 1997 and by 
written consent dated October 17, 1997 by stockholders holding Shares of the 
Company's Common Stock $.01 par value per Share (the "Shares") representing 
over 80% of the Shares outstanding and entitled to vote on the amendment of 
the Certificate of Incorporation.  On October 17, 1997, there were 
129,458,030 authorized and outstanding Shares.

     WE ARE NOT ASKING YOU FOR A PROXY AND YOU ARE REQUESTED NOT TO SEND US A 
PROXY.

     Pursuant to Section 228 of the Delaware General Corporation Law, no 
meeting of shareholders need be held to authorize the amendment so long as it 
is approved by stockholders holding Shares representing more than 50% of the 
Shares outstanding and entitled to vote or consent and notice of such action 
is given to the other stockholders of the taking of such action.

     This Information Statement is being delivered to all holders of Shares 
on October 17, 1997.


<PAGE>

Why PRIMEDIA?

The Company's well-known media brands are the prime sources of authoritative 
information in more than 200 specialty niches. In fact, the Company holds the 
#1 or #2 position in more than 80% of these niche markets and commands an 
average market share of 59%. Some of its best known brands are 
Seventeen, Weekly Reader, Channel One, New York Magazine, Ward's and Soap 
Opera Digest.  The collective power of these brands is an important component 
of the Company's strategy.

PRIMEDIA communicates the Company's strategy in just one word, a word that is 
also its name. It reflects the "prime" positioning the Company has in 
specialized "media" niches.

<PAGE>

           SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS
                           AND MANAGEMENT

The following table sets forth certain information regarding the beneficial 
ownership of shares as of October 1, 1997 by (i) each beneficial owner of 
more than five percent of the Company's outstanding shares (ii) each of the 
Company's directors, (iii) each of the Company's four executive officers 
highest paid executive officers and (iv) all directors and executive officers 
of the Company as a group.

<TABLE>
<CAPTION>
                                         Number of
                                     Shares Beneficially
     Name                                Owned(1)(2)             Percentage
     ----                            --------------------        ----------
<S>                                 <C>                         <C> 
KKR Associates (3)
 9 West 57th Street
 New York, New York 10019..........       106,886,265                82.6%
William F. Reilly (2)(4)...........         4,591,653                 3.5
Charles G. McCurdy (2)(5)..........         2,366,612                 1.8
Beverly C. Chell (2)...............         2,036,357                 1.6
Jack L. Farnsworth (2).............           240,300                  *
Henry R. Kravis (3)................             --                     --
Meyer Feldberg.....................             6,250                  *
Perry Golkin (3)...................             3,000                  *
George R. Roberts (3)..............             --                     --
Michael T. Tokarz (3)..............             5,000                  *
All directors and executive
 officers as a group (12 persons)..         9,742,592                 7.1

</TABLE>

- --------------------
(1) For purposes of this table, a person or group is deemed to have 
    "beneficial ownership" of any shares as of a given date which such person 
    has the right to acquire within 60 days after such date. For purposes of 
    computing the percentage of outstanding shares held by each person or group 
    of persons named above on a given date, any security which such person or 
    persons has the right to acquire within 60 days after such date is deemed 
    to be outstanding, but is not deemed to be outstanding for the purpose of 
    computing the percentage of ownership of any other person.

(2) Of the shares shown as owned, 3,042,960, 1,949,798, 1,622,484 
    and 266,800 shares, respectively, for Messrs. Reilly and McCurdy,
    Ms. Chell and Mr. Farnsworth are in fact represented by Options which
    were either exercisable on October 1, 1997 or become exercisable within
    60 days thereafter.

(3) Shares shown as owned by KKR Associates are owned of record by MA 
    Associates, L.P., FP Associates, L.P., Magazine Associates, 
    L.P., Publishing Associates, L.P., Channel One Associates, L.P. and KKR 
    Partners II, L.P., of which KKR Associates is the sole general partner 
    and as to which it possessed sole voting and investment power. Messrs, 
    Kravis, Roberts, Tokarz and Golkin (directors of K-III) and Robert I.
    MacDonnell, Paul E. Raether, Michael W. Michelson, James H. Greene, 
    Edward A. Gilhuly, Clifton S. Robbins and Scott M. Stuart, as the 
    general partners of KKR Associates, may be deemed to share beneficial 
    ownership of the shares shown as beneficially owned by KKR Associates.
    Such persons disclaim beneficial ownership of such shares.

(4) Disclaims beneficial ownership of 200,000 of such shares.

(5) Disclaims beneficial ownership of 160,000 of such shares.

(6) Information is not included for the late Harry A. McQuillan, who was one 
    of the Company's five highest paid executive officers in 1996.  It is 
    believed that Mr. McQuillan's estate sold all of his Shares in
    September 1997.

*   Less than one percent.










                                Other Matters
                                -------------

The Company has retained D.F. King to assist in the providing of this 
Information Statement to the Company's stockholders.


                                             Beverly C. Chell
                                             Vice Chairman and Secretary

October 27, 1997








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