COACTIVE MARKETING GROUP INC
10-Q, 1999-11-22
NON-OPERATING ESTABLISHMENTS
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 10-Q

(Mark One)
_x_  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934

For the quarterly period ended September 30, 1999

                                                        OR

___ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
    EXCHANGE ACT OF 1934

For the transition period from                 to

                         Commission file number 0-20394

                         COACTIVE MARKETING GROUP, INC.
              ----------------------------------------------------
             (Exact name of registrant as specified in its charter)

        Delaware                                        06-1340408
- -------------------------------                   ----------------------
(State or other jurisdiction of                      (I.R.S. Employer
 incorporation or organization)                    Identification Number)

        415 Northern Boulevard
         Great Neck, New York                              11021
- ---------------------------------------                  --------
(Address of principal executive offices)                (Zip Code)

Registrant's telephone number, including area code: (516) 622-2800
                                                     -------------

Indicate  by check  mark  whether  the  Registrant:  (1) has filed  all  reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
Registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.

                  Yes  _x_   No ___

On November 13, 1999,  4,515,356  shares of the  Registrant's  Common Stock, par
value $.001 a share, were outstanding.


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<PAGE>



                                      INDEX

                 COACTIVE MARKETING GROUP, INC. AND SUBSIDIARIES
<TABLE>
<S>               <C>                                                                                             <C>

PART I - FINANCIAL INFORMATION                                                                                    Page
- ------------------------------                                                                                    ----

Item 1.           Consolidated Financial Statements of CoActive Marketing Group, Inc. (Unaudited)

                  Consolidated Balance Sheets - September 30, 1999 and March 31, 1999                               3

                  Consolidated Statements of Operations - Three month and six month periods
                  ended September 30, 1999 and September 30, 1998                                                   4

                  Consolidated Statement of Stockholders' Equity - Six month period ended
                  September 30, 1999                                                                                5

                  Consolidated Statements of Cash Flows - Six month periods ended
                  September 30, 1999 and September 30, 1998                                                         6

                  Notes to Unaudited Consolidated Financial Statements                                              7

Item 2.           Management's Discussion and Analysis of Financial Condition and
                  Results of Operations                                                                             8

Item 3.           Quantitative and Qualitative Disclosures About Market Risk                                       12

PART II - OTHER INFORMATION                                                                                        13

Item 1.                    Legal Proceedings

Items 2, 3 and 5.          Not Applicable

Item 4.                    Submission of Matters to a Vote of Security Holders

Item 6.  Exhibits and Reports on Form 8-K.

                  (a) Exhibits.

                  Exhibit No.                        Description of Exhibit
                  3.1                                Certificate of Incorporation, as amended, of the Registrant

                  3.2                                By-Laws, as amended, of the Registrant

                  27                                 Financial Data Schedule

                  (b) Reports on Form 8-K.           None

SIGNATURES                                                                                                         15
</TABLE>


                                        2

<PAGE>



                         PART I - FINANCIAL INFORMATION

                         COACTIVE MARKETING GROUP, INC.
                           Consolidated Balance Sheets
                      September 30, 1999 and March 31, 1999


<TABLE>
<S>                                                                              <C>                        <C>

                                                                                  September 30, 1999          March 31, 1999*
                                                                                 --------------------       -----------------
                                                                                     (Unaudited)

Assets
Current assets:
    Cash and cash equivalents                                                   $             676,163               2,687,575
    Accounts receivable                                                                     9,520,673               7,042,640
    Unbilled contracts in progress                                                          3,465,458               9,537,540
    Prepaid taxes                                                                           1,152,091               1,502,431
    Prepaid expenses and other current assets                                                 856,880                 376,593
                                                                                    -----------------       -----------------
        Total current assets                                                               15,671,265              21,146,779
                                                                                    -----------------       -----------------

Furniture, fixtures and equipment, net                                                      2,121,337               1,820,479
Less accumulated depreciation                                                                 654,095                 453,341
                                                                                    -----------------       -----------------
                                                                                            1,467,242               1,367,138
                                                                                    -----------------       -----------------

Notes receivable from officer                                                                 225,000                 225,000
Goodwill, net                                                                              19,038,109              19,548,929
Deferred financing costs                                                                       87,150                  99,600
Other assets                                                                                   66,822                  64,997
                                                                                    -----------------       -----------------
        Total assets                                                            $          36,555,588              42,452,443
                                                                                    =================       =================

Liabilities and Stockholders' Equity Current liabilities:
    Accounts payable                                                            $           3,275,123               3,499,388
    Deferred revenue                                                                        4,030,131               3,096,698
    Accrued job costs                                                                       4,725,991               8,841,958
    Accrued compensation                                                                      245,431                 320,273
    Other accrued liabilities                                                                 509,426                 991,137
    Deferred taxes payable                                                                    625,884                 625,884
    Notes payable bank - current                                                              625,000                       -
    Subordinated notes payable - current                                                      625,000                 625,000
                                                                                    -----------------       -----------------
        Total current liabilities                                                          14,661,986              18,000,338

Notes payable bank - long term                                                              8,035,000              10,000,000
Subordinated notes payable - long term                                                      1,875,000               1,875,000
                                                                                    -----------------       -----------------
            Total liabilities                                                              24,571,986              29,875,338
                                                                                    -----------------       -----------------

Stockholders' equity:
    Class A convertible preferred stock, par value
        $.001; authorized 650,000 shares; none issued and  outstanding                              -                       -
    Class B convertible preferred stock, par value
        $.001;  authorized 700,000 shares; none issued and outstanding                              -                       -
    Preferred stock, undesignated; authorized
        3,650,000  shares; none issued and outstanding                                              -                       -
    Common stock, par value $.001; authorized
        25,000,000 shares; issued and outstanding 4,515,356 shares at
        September 30, 1999 and 4,513,481 shares at March 31, 1999                               4,515                   4,513
    Additional paid-in capital                                                              5,699,631               5,697,458
    Retained earnings                                                                       6,279,456               6,875,134
                                                                                    -----------------       -----------------
        Total stockholders' equity                                                         11,983,602              12,577,105
                                                                                    -----------------       -----------------
        Total liabilities and stockholders' equity                              $          36,555,588              42,452,443
                                                                                    =================       =================
</TABLE>

* The  consolidated  balance sheet as of March 31, 1999 has been summarized from
the Company's  audited balance sheet as of that date. See accompanying  notes to
unaudited consolidated financial statements.


                                        3

<PAGE>




                         COACTIVE MARKETING GROUP, INC.
                      Consolidated Statements of Operations
           Three Month and Six Month Periods Ended September 30, 1999
                             and September 30, 1998
                                   (Unaudited)

<TABLE>
<S>                                            <C>                      <C>                    <C>               <C>


                                                           Three Months Ended                           Six Months Ended
                                                              September 30,                               September 30,

                                                       1999                  1998                  1999                  1998
                                                   -----------------    ---------------       ---------------   ----------------


Sales                                           $          9,159,310         10,151,232   $        17,942,740         22,403,002
Direct expenses                                            6,299,500          6,702,499            12,495,276         14,995,703
                                                     ---------------    ---------------       ---------------    ---------------

      Gross Profit                                         2,859,810          3,448,733             5,447,464          7,407,299
                                                     ---------------    ---------------       ---------------    ---------------


Salaries                                                   1,547,166          1,097,900             3,033,478          2,171,322
Selling, general and administrative expense                1,583,709          1,112,631             3,013,340          2,218,594
                                                     ---------------    ---------------       ---------------    ---------------

      Total operating expenses                             3,130,875          2,210,531             6,046,818          4,389,916
                                                     ---------------    ---------------       ---------------    ---------------

Operating income (loss)                                     (271,065)         1,238,202              (599,354)         3,017,383

Interest expense, net                                        183,540            127,917               393,442            298,553
                                                     ---------------    ---------------       ---------------    ---------------

Income (loss) before income taxes                           (454,605)         1,110,285              (992,796)         2,718,830
Provision (benefit) for income taxes                        (181,842)           445,000              (397,118)         1,088,000
                                                     ---------------    ---------------       ---------------    ---------------

Net income (loss)                               $           (272,763)           665,285   $          (595,678)         1,630,830
                                                     ===============    ===============       ===============    ===============


Net income (loss) per common and common
   equivalent share:**

   Basic                                        $               (.06)  $            .15      $           (.13)    $          .36
                                                    ================    ===============       ===============       ============

   Diluted                                      $               (.06)  $            .12      $           (.13)    $          .29
                                                    ================    ===============       ===============       ============


Weighted average number of common and
   common equivalent shares outstanding:**

   Basic                                                   4,515,064          4,479,891             4,514,268          4,477,621
                                                     ===============    ===============       ===============       ============

   Diluted                                                 4,515,064          5,593,517             4,514,268          5,675,847
                                                     ===============    ===============       ===============       ============

Reconciliation of weighted average shares used for basic and diluted computation
is as follows:

           Weighted average shares - Basic                 4,515,064          4,479,891             4,514,268          4,477,621

           Dilutive effect of options and                         -           1,113,626                    -           1,198,226
           warrants
                                                     ---------------    ---------------       ---------------     --------------

           Weighted average shares - Diluted               4,515,064          5,593,517             4,514,268          5,675,847
                                                     ===============     ===============      ===============     ==============
</TABLE>

**  Adjusted  for the  five-for-four  stock  split  paid in the  form of a stock
dividend to shareholders of record May 14, 1998.



See accompanying notes to unaudited consolidated financial statements.

                                        4

<PAGE>



                         COACTIVE MARKETING GROUP, INC.
                 Consolidated Statement of Stockholders' Equity
                       Six months ended September 30, 1999
                                   (Unaudited)



<TABLE>
<S>                               <C>                   <C>           <C>              <C>          <C>
                                                                       Additional                       Total
                                             Common Stock               Paid-in        Retained     Stockholders'
                                            par value $.001             Capital        Earnings        Equity
                                  --------------------------------   -------------    ------------  -------------
                                     Shares              Amount
                                  -------------       ------------

Balance, March 31, 1999               4,513,481    $        4,513  $    5,697,458  $    6,875,134  $  12,577,105

Exercise of stock options                 1,875                 2           2,173               -          2,175

Net loss                                      -                 -               -        (595,678)      (595,678)
                                   ------------      ------------    ------------     -----------   ------------

Balance, September 30, 1999           4,515,356    $        4,515  $    5,699,631  $    6,279,456  $  11,983,602
                                   ============      ============    ============     ===========   ============


</TABLE>













See accompanying notes to unaudited consolidated financial statements.

                                        5

<PAGE>




                         COACTIVE MARKETING GROUP, INC.
                      Consolidated Statements of Cash Flows
                  Six Months Ended September 30, 1999 and 1998
                                   (Unaudited)


<TABLE>
<S>                                                                                      <C>                <C>
                                                                                              1999                1998
                                                                                         ---------------    ----------------


Cash flows from operating activities:
    Net income (loss)                                                                   $       (595,678)          1,630,830
    Adjustments to reconcile net income (loss) to net cash provided by (used in)
    operating activities:
        Depreciation and amortization                                                            724,024             531,428
        Changes in operating assets and liabilities, net of effects of acquisitions:
           Increase in accounts receivable                                                    (2,478,033)           (224,222)
           Decrease (increase) in unbilled contracts in progress                               6,072,082          (5,382,443)
           Increase in prepaid expenses and other assets                                        (482,113)           (412,084)
           Decrease in prepaid taxes                                                             350,340             205,022
           Decrease in accounts payable                                                         (224,265)           (845,929)
           Increase in deferred revenue                                                          933,433                   -
           (Decrease) increase in accrued job costs                                           (4,115,967)          4,826,722
           Decrease in other accrued liabilities                                                (481,710)           (137,976)
           Decrease in accrued taxes payable                                                           -             (94,260)
           Decrease in accrued compensation                                                      (74,842)            (66,408)
                                                                                         ---------------    ----------------

           Net cash provided by (used in) operating activities                                  (372,729)             30,680
                                                                                         ---------------    ----------------

Cash flows from investing activities:
    Purchases of fixed assets                                                                   (300,858)           (189,012)
    Costs related to purchase of Optimum Group, Inc.                                                   -             (18,126)
                                                                                         ---------------    ----------------

           Net cash used in investing activities                                                (300,858)           (207,138)
                                                                                         ---------------    ----------------

Cash flows from financing activities:
    Repayments of bank borrowings - long term, net                                            (1,340,000)                  -
    Proceeds from exercise of stock options                                                        2,175               5,600
                                                                                         ---------------    ----------------

           Net cash provided (used in) by financing activities                                (1,337,825)              5,600
                                                                                         ---------------    ----------------

           Net decrease in cash                                                               (2,011,412)           (170,858)

Cash and cash equivalents at beginning of period                                               2,687,575           1,459,909
                                                                                         ---------------    ----------------
Cash and cash equivalents at end of period                                              $        676,163           1,289,051
                                                                                         ===============    ================

Supplemental disclosure:
    Interest paid during the period                                                     $        482,358             335,864
                                                                                         ===============    ================
    Income tax paid during the period                                                   $         46,570             952,536
                                                                                         ===============    ================

</TABLE>


See accompanying notes to unaudited consolidated financial statements.

                                        6

<PAGE>




                 CoActive Marketing Group, Inc. and Subsidiaries

            Notes to the Unaudited Consolidated Financial Statements

                           September 30, 1999 and 1998



(1)      Basis of Presentation
         ---------------------

         The interim financial statements of CoActive Marketing Group, Inc. (the
         "Company") for the three and six month periods ended September 30, 1999
         and  1998  have  been  prepared   without  audit.  In  the  opinion  of
         management,   such  financial   statements   reflect  all  adjustments,
         consisting of normal  recurring  accruals,  necessary to present fairly
         the Company's results for the interim periods presented. The results of
         operations for the three and six month periods ended September 30, 1999
         are not necessarily indicative of the results for a full year.

On       December 29, 1998, U.S. Concepts, Inc, a wholly-owned subsidiary of the
         Company,  acquired  the  business  of Murphy  Liquidating  Corporation,
         formerly  known  as  U.S.  Concepts,  Inc.  The  acquisition  has  been
         accounted  for as a purchase by the Company as at  December  29,  1998.
         Accordingly, the results of operations of the Company for the three and
         six month  periods ended  September  30, 1999 reflect the  consolidated
         operations of the Company  including U.S.  Concepts,  Inc.  whereas the
         operations for the three and six month periods ended September 30, 1998
         are that of the Company excluding U.S. Concepts, Inc.

         Certain  information  and  footnote  disclosures  normally  included in
         financial  statements  prepared in accordance  with generally  accepted
         accounting   principles   have  been   condensed   or  omitted.   These
         consolidated  financial  statements  should be read in conjunction with
         the consolidated financial statements and notes thereto included in the
         Company's Annual Report on Form 10-K for the year ended March 31, 1999.


(2)      Earnings Per Share
         ------------------

         Earnings per share of common stock for the three and six month  periods
         ended September 30, 1999 and 1998 have been calculated according to the
         guidelines of Statement No. 128 "Earnings per Share".  All earnings per
         share calculations have been adjusted for the five-for-four stock split
         paid in the form of a stock dividend June 15, 1998 to  shareholders  of
         record May 14, 1998.

         Basic  earnings per share for the three and six month periods have been
         computed by dividing net income for each of the  respective  periods by
         the weighted  average number of shares of common stock  outstanding for
         each  such  period.  Diluted  earnings  per share for the three and six
         month periods have been computed by dividing net income for each of the
         periods by the  weighted  average  number of shares of common stock and
         common stock  equivalents  outstanding  for each such period,  plus the
         assumed  exercise  of stock  options and  warrants,  less the number of
         treasury  shares  assumed to be  purchased  from the  proceeds  of such
         exercises using the average market price of the Company's  common stock
         during the  respective  period.  Stock  options and warrants  have been
         excluded  from the  calculation  of diluted  earnings  per share in any
         period in which they would be antidilutive.





                                        7

<PAGE>



(3)      Unbilled Contracts in Progress
         ------------------------------

         Unbilled contracts in progress represents revenue recognized in advance
         of  billings  rendered  based  on work  performed  to  date on  certain
         contracts.  Accrued job costs are also  recorded for such  contracts to
         properly match costs and revenue.


(4)      Deferred Revenue
         ----------------

         Represents  contract  amounts  billed and client  advances in excess of
         costs incurred and estimated profit earned.


(5)      Notes Payable, Bank
         -------------------

         At September 30, 1999, the Company was not in compliance  with three of
         the financial covenants of its bank loan agreement;  namely the minimum
         EBITDA, the defined maximum senior debt leverage ratio and fixed charge
         ratio.  On November  19,  1999,  the  Company and the bank  executed an
         amendment to the loan  agreement  pursuant to which the bank waived the
         Company's non-compliance with respect to such financial covenants as of
         September  30, 1999 and the  financial  covenants  were  modified to be
         consistent with the Company's business plan.


(6)      Income Taxes
         ------------

         The  provision  for  income  taxes for the three and six month  periods
         ended September 30, 1999 and 1998 is based upon the Company's estimated
         effective tax rate for the respective year.


Item 2.           Management's Discussion and Analysis of Financial Condition
                  -----------------------------------------------------------
                  and Results of Operations.
                  --------------------------

                  On December 29, 1998, U.S. Concepts, Inc. ("U.S. Concepts", a
wholly-owned  subsidiary  of  the  Company,  acquired  the  business  of  Murphy
Liquidating  Corporation,  formerly  known as U.S.  Concepts,  Inc.  (the  "U.S.
Concepts Acquisition").  The U.S. Concepts Acquisition has been accounted for as
a purchase by the Company as at December 29, 1998.  Accordingly,  the results of
operations  discussed  below for the three and six month periods ended September
30, 1999  reflect the  consolidated  operations  of the Company  including  U.S.
Concepts,  whereas  the  operations  for the three and six month  periods  ended
September  30,  1998  are  that of the  Company  excluding  U.S.  Concepts.  The
information  herein  should be read  together  with the  consolidated  financial
statements  and notes thereto  included in the  Company's  Annual Report on Form
10-K for the year ended March 31, 1999.



                                        8

<PAGE>



Results of Operations

         The following table presents  operating data of the Company,  expressed
as a  percentage  of sales for each of the three  and six  month  periods  ended
September 30, 1999 and 1998:

<TABLE>
<S>                                                     <C>                   <C>               <C>                <C>
                                                                 Three Months Ended                     Six Months Ended
                                                                   September 30,                          September 30,
                                                         ----------------------------------    -----------------------------------
                                                              1999                1998              1999                1998
                                                         ---------------     --------------    ---------------    ----------------

Statement of Operations Data:

Sales                                                             100.0%             100.0%             100.0%              100.0%
Direct expenses                                                    68.8%              66.0%              69.6%               66.9%
Gross profit                                                       31.2%              34.0%              30.4%               33.1%
Salaries                                                           16.9%              10.8%              16.9%                9.7%
Selling, general and administrative expense                        17.3%              11.0%              16.8%                9.9%
Total operating expense                                            34.2%              21.8%              33.7%               19.6%
Operating income (loss)                                            (3.0%)             12.2%              (3.3%)              13.5%
Interest expense, net                                               2.0%               1.3%               2.2%                1.3%
Income (loss) before provision for taxes                           (5.0%)             10.9%              (5.5%)              12.1%
Provision (benefit) for income taxes                               (2.0%)              4.4%              (2.2%)               4.9%
Net income (loss)                                                  (3.0%)              6.6%              (3.3%)               7.3%

Other Data:

EBITDA                                                              1.1%              14.8%               0.7%               15.8%
</TABLE>

         The following table presents  operating data of the Company,  expressed
as a comparative  percentage of change for the three and six month periods ended
September 30, 1999  compared to the three and six month periods ended  September
30, 1998 and the three and six month periods  ended  September 30, 1998 compared
to the three and six month periods ended September 30, 1997:

<TABLE>
<S>                                                     <C>                   <C>               <C>                <C>




                                                                Three Months Ended                     Six Months Ended
                                                                  September 30,                          September 30,
                                                        ----------------------------------    -----------------------------------
                                                             1999                1998              1999                1998
                                                        ---------------     --------------    ---------------    ----------------

Statement of Operations Data:

Sales                                                             (9.8%)            106.1%             (19.9%)             106.6%
Direct expenses                                                   (6.0%)            105.7%             (16.7%)             105.6%
Gross profit                                                     (17.1%)            106.9%             (26.5%)             108.6%
Salaries                                                          40.9%              57.9%              39.7%               57.1%
Selling, general and administrative expense                       42.3%             151.8%              35.8%              142.0%
Total operating expense                                           41.6%              94.4%              37.7%               91.0%
Operating income (loss)                                         (121.9%)            133.8%            (119.9%)             141.0%
Interest expense, net                                             43.5%            (617.2%)             31.8%              362.7%
Income (loss) before provision for taxes                        (140.9%)            100.3%            (136.5%)             106.5%
Provision (benefit) for income taxes                            (140.9%)            239.7%            (136.5%)             228.4%
Net income (loss)                                               (141.0%)             57.1%            (136.5%)              65.5%

Other Data:

EBITDA                                                           (93.3%)            139.7%             (96.5%)             147.7%

</TABLE>

                                        9

<PAGE>



                  Sales.  Sales for the quarter  ended  September  30, 1999 were
$9,159,000, inclusive of $3,888,000 of sales of U.S. Concepts, compared to sales
of $10,151,000  for the prior year quarter ended  September 30, 1998, a decrease
of $992,000. Sales for the six months ended September 30, 1999 were $17,943,000,
inclusive  of  $7,058,000  of  sales  of U.S.  Concepts,  compared  to  sales of
$22,403,000  for  the six  months  ended  September  30,  1998,  a  decrease  of
$4,460,000.  The  decrease in sales for the quarter and six month  periods  were
primarily  attributable to a lesser than anticipated  amount of contracted sales
materializing  during  the  respective  periods.  At  September  30,  1999,  the
Company's sales backlog,  inclusive of approximately  $3,363,000 attributable to
U.S. Concepts,  amounted to approximately $9,160,000 compared to a sales backlog
of approximately $9,355,000 at September 30, 1998.

                  Direct  Expenses.   Direct  expenses  for  the  quarter  ended
September 30, 1999 were  $6,299,000,  inclusive of $3,075,000 of direct expenses
of U.S. Concepts,  compared to $6,702,000 for the comparable prior year quarter,
a decrease of $403,000.  Direct  expenses for the six months ended September 30,
1999 were $12,495,000, inclusive of $5,465,000 direct expenses of U.S. Concepts,
compared  to  $14,996,000  for the  comparable  prior year six month  period,  a
decrease of $2,500,000.  The decrease in direct expenses for the quarter and six
month period ended September 30, 1999 was primarily attributable to the decrease
in sales for the  respective  periods.  The  increase  in direct  expenses  as a
percentage  of sales for both the quarter and six month period  ended  September
30, 1999 was primarily the result of the aggregate  added mix of client programs
of U.S.  Concepts  having  a  lower  gross  profit  margin  than  the mix of the
Company's projects in both the respective  comparable prior year quarter and six
month period.

                  As a result of these  changes  in sales and  direct  expenses,
gross  profit for the quarter and six month  periods  ended  September  30, 1999
decreased to  $2,860,000  and  $5,447,000,  respectively,  from  $3,449,000  and
$7,407,000 for the prior year respective periods.

                  Operating  Expenses.  Operating expenses for the quarter ended
September 30, 1999  increased by $920,000 to  $3,131,000  compared to $2,211,000
for the quarter ended September 30, 1998.  Operating expenses for the six months
ended  September 30, 1999  increased by  $1,657,000  to  $6,047,000  compared to
$4,390,000  for the  comparable  prior year six month  period.  The  increase in
operating  expenses for the quarter  ended  September 30, 1999 was primarily the
result of (A) the inclusion of $577,000 of operating  expenses of U.S.  Concepts
and  (B)  increases,   primarily   related  to  supporting  and  maintaining  an
anticipated  increase  in the level of  operations,  of  $146,000  in  salaries,
accrued bonuses and related  employee  payroll expenses and $197,000 in selling,
general and administrative  expenses. The increase in operating expenses for the
six  months  ended  September  30,  1999 was  primarily  the  result  of (A) the
inclusion  of  $1,022,000  of  operating  expenses  of  U.S.  Concepts  and  (B)
increases,  primarily  related to  supporting  and  maintaining  an  anticipated
increase in the level of operations,  of $296,000 in salaries,  accrued  bonuses
and related  employee  payroll  expenses  and  $339,000 in selling,  general and
administrative expenses.

                  Interest  Expense.  Interest  expense  for the quarter and six
month  period  ended  September  30,  1999  increased  by  $56,000  and  $95,000
respectively, compared to interest expense of $128,000 and $299,000 respectively
for the quarter and six month period ended  September 30, 1998.  The increase in
interest  expense for the quarter and six month period ended  September 30, 1999
was primarily related to the Company's  increased bank borrowings in conjunction
with the U.S. Concepts Acquisition.

                  Benefit/Provision   For  Income  Taxes.  Both  the  respective
benefit  and  provision  for  federal,  state  and  local  income  taxes for the
respective quarters and six month periods ended September 30, 1999 and 1998 were
based upon the Company's  estimated effective tax rate for the respective fiscal
year.

                   Net Income (Loss).  As a result of the items discussed above,
net loss for the quarter ended September 30, 1999 was $(273,000) compared to net
income of $665,000 for the comparable prior year

                                       10

<PAGE>



quarter and net loss for the six months ended  September 30, 1999 was $(596,000)
compared to net income of  $1,631,000  for the  comparable  prior year six month
period.


Liquidity and Capital Resources.

                  The Company has an outstanding bank credit facility (the "Loan
Agreement")  consisting  of a  $3,660,000  term loan  (the  "Term  Loan")  and a
$5,000,000  revolving  credit facility (the  "Revolving  Credit  Facility").  At
September  30, 1999,  the  aggregate of the  Company's  Term Loan and  Revolving
Credit  Facility  notes payable  amounted to $8,660,000  and, at that date,  the
Company was not in compliance with three of the financial  covenants of the Loan
Agreement;  namely the minimum EBITDA,  the defined maximum senior debt leverage
ratio and fixed charge  coverage ratio. On November 19, 1999, the Loan Agreement
was amended pursuant to which the bank waived the Company's  non-compliance with
such  financial  covenants as of September 30, 1999 and the financial  covenants
were modified to be consistent with the Company's business plan. There can be no
assurance  that the Company will be able to satisfy,  on an ongoing  basis,  the
modified financial covenants of the Loan Agreement.

For the six months ended  September  30, 1999,  the  Company's  activities  were
funded with existing  working capital and amounts  available under its revolving
credit  bank  line.  At  September  30,  1999,  the  Company  had  cash and cash
equivalents totaling $676,000 and working capital of $1,009,000 compared to cash
and cash  equivalents of $2,688,000  and working  capital of $3,146,000 at March
31, 1999.  The decrease in working  capital at  September  30, 1999  compared to
March 31, 1999 was primarily the result of the Company's repayment of $1,340,000
of long term bank notes  payable  and the  re-classification  of $625,000 of the
remaining  bank  notes  payable  as  a  current  payable.  Stockholders'  equity
decreased  to  $11,984,000  as a result  of the  Company's  net loss for the six
months ended September 30, 1999.

                  For the six months ended  September 30, 1999, (i) cash used in
operating activities amounted to $373,000,  primarily as a result of an increase
in accounts  receivable and accrued job costs which were offset by a decrease in
unbilled contracts in progress and deferred revenue; (ii) cash used in investing
activities to purchase fixed assets  amounted to $301,000;  and net cash used in
financing activities primarily to repay bank borrowings amounted to $ 1,338,000.
As a result of the net effect of the aforementioned, the Company's cash and cash
equivalents at September 30, 1999 decreased by $2,011,000.

                  The Company believes that its current working capital position
is sufficient to support its existing and  anticipated  levels of operation.  To
the extent  that the  Company  should be  required  to seek  external  equity or
additional  debt  financing,  there can be no assurance that the Company will be
able to obtain any such additional funding.


Other Matters.

                  Year  2000  issues  relate to the  potential  for  system  and
processing  failures of date  related  data as a result of  computer  controlled
systems using two digits  rather than four to define the  applicable  year.  The
result could be system failure or miscalculations  which could cause disruptions
to operations of the Company, its customers and suppliers. The Company relies on
computer,  voice and telecommunication  systems and applications for most of its
operations.  The Company has evaluated its systems and has determined  that they
require software  upgrades to make them Year 2000 compliant.  Where  applicable,
the Company has purchased  Year 2000 vendor  software  upgrades to make existing
systems  compliant and has  purchased  and is in the process of  purchasing  and
installing  newer systems  which have been tested as being Year 2000  compliant.
The Company believes that, based on its testings to date, its systems  currently
in use are Year 2000  compliant.  The Company does not anticipate  incurring any
significant incremental costs related to Year 2000 compliance. The

                                       11

<PAGE>



Company's computer systems are not  interdependent  with the computer systems of
its vendors and others with which the Company  transacts  business.  The Company
has initiated  formal  communications  with its significant  vendors and service
suppliers to determine  the extent to which the Company is  vulnerable  to those
third  parties'  failures to remediate  their  systems,  business  processes and
supply chains.  The most  reasonably  likely risk  confronting the Company would
relate to a third  party  failure  beyond  the  control of the  Company  such as
telecommunications  and related  electrical  failures.  Upon further analysis of
responses of Year 2000  readiness  surveys  received from vendors and suppliers,
the Company  intends to prepare  contingency  plans before  calendar year end to
minimize the potential impact of operational disruptions.

Forward-Looking Statements.

                  This   report    contains   or   incorporates   by   reference
forward-looking  statements  within the meaning of Section 27A of the Securities
Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934,
as amended,  that are based on beliefs of the  Company's  management  as well as
assumptions  made  by and  information  currently  available  to  the  Company's
management.   When  used  in  this  report,  the  words  "estimate,"  "project,"
"believe," "anticipate," "intend," "expect," "plan," "predict," "may," "should,"
"will,"  the  negative  thereof  or  other  variations   thereon  or  comparable
terminology  are  intended  to  identify  forward-  looking   statements.   Such
statements  reflect the  current  views of the  Company  with  respect to future
events based on  currently  available  information  and are subject to risks and
uncertainties  that could cause actual results to differ  materially  from those
contemplated  in those  forward-looking  statements.  Factors  that could  cause
actual  results to differ  materially  from the Company's  expectations  are set
forth in the  Company's  Annual  Report on Form 10-K for the  fiscal  year ended
March 31, 1999 under "Risk Factors", including but not limited to "Dependence on
Key Personnel,"  "Customers," " Unpredictable  Revenue  Patterns,""Competition,"
"Risk  Associated with  Acquisitions,"  "Expansion  Risk," "Control by Executive
Officers and  Directors,"  "Outstanding  Indebtedness;  Security  Interest," and
"Shares  Eligible for Future Sale." Other factors may be described  from time to
time  in  the  Company's   public  filings  with  the  Securities  and  Exchange
Commission,   news  releases  and  other  communications.   The  forward-looking
statements  contained  in this  report  speak  only as of the date  hereof.  The
Company does not undertake any  obligation to release  publicly any revisions to
these  forward-looking  statements to reflect events or circumstances  after the
date hereof or to reflect the occurrence of unanticipated events.


Item 3.           Quantitative and Qualitative Disclosures About Market Risk
                  ----------------------------------------------------------

                  The   Company's   earnings  and  cash  flows  are  subject  to
fluctuations  due to changes in interest rates  primarily from its investment of
available  cash  balances in money market funds with  portfolios  of  investment
grade  corporate  and U.S.  government  securities  and,  secondarily,  from its
long-term debt  arrangements.  Under its current policies,  the Company does not
use interest rate  derivative  instruments  to manage  exposure to interest rate
changes.


                                       12

<PAGE>



                           PART II - OTHER INFORMATION
                           ---------------------------


Item 1.           Legal Proceedings

                  On April 30, 1999, the  Registrant's  wholly-owned  subsidiary
U.S.  Concepts,  Inc. ("U.S.  Concepts"),  was sued in the Superior Court of the
State of California,  County of San Francisco, by Ms. Star Norman for damages in
excess of $25,000 plus  unspecified  punitive and other  damages.  The complaint
arises out of Plaintiff's claim of sex discrimination in violation of California
Fair  Employment  and Housing Act and the California  constitution  and wrongful
discharge in violation of public  policy.  On September  24, 1999,  the suit was
amended to include the Company as an additional Defendant and Ms. Erica Smith as
an  additional  Plaintiff  alleging  race  discrimination  in  addition  to  the
aforementioned claims of Ms. Norman.

                  With the exception of certain acts complained of by Ms. Smith,
all of the acts complained of took place prior to the date of  incorporation  of
U.S.  Concepts in Delaware  and at a time when the  subject  business  was being
conducted  by a New York  corporation,  then named U.S.  Concepts,  Inc. and now
named  Murphy  Liquidating  Corporation  ("Murphy  Liquidating").   The  subject
business was acquired by U.S.  Concepts from Murphy  Liquidating on December 28,
1998. The Registrant  intends to defend this case vigorously on the grounds that
(i) U.S.  Concepts has no liability for the acts complained of since all of such
acts with respect to Ms. Norman and to a  significant  extent those of Ms. Smith
are alleged to have taken place prior to the  existence  of U.S.  Concepts as an
entity  and (ii) the claims are  without  merit.  Further,  the  Registrant  has
notified Murphy  Liquidating and its shareholder that it claims  indemnification
from them for any loss  arising  from this matter  pursuant  to  indemnification
agreements entered into in connection with the acquisition.

Items 2, 3 and 5.  Not Applicable

Item 4.   Submission of Matters to a Vote of Security Holders
          ---------------------------------------------------

                  The Annual Meeting of  Stockholders of the Company was held on
September 14, 1999 at the  Company's  offices at 415 Northern  Boulevard,  Great
Neck, New York 11021 at 10:a.m.  A majority of the Company's  voting shares were
present at the meeting, either in person or by proxy.

                  At such meeting, the stockholders:

                           1. elected  Paul A.  Amershadian,  John P.  Benfield,
Donald A. Bernard,  Herbert M. Gardner,  Joseph S. Hellman,  Thomas E. Lachenman
and Brian Murphy to the Board of Directors.  All of these individuals will serve
on the Board of  Directors  until the next annual  meeting of  stockholders  and
until their successors are duly elected and qualified.

       Directors                          Votes For          Votes Against
       ---------                          ---------          -------------
       Paul A. Amershadian                4,171,683                30,839
       John P. Benfield                   4,171,683                30,839
       Donald A. Bernard                  4,171,683                30,839
       Herbert M. Gardner                 4,171,683                30,839
       Joseph S. Hellman                  4,171,683                30,839
       Thomas E. Lachenman                4,171,683                30,839

                           2. approved an amendment to the Company's Certificate
of Incorporation changing the Company's name to CoActive Marketing Group, Inc.

                      Votes For          Votes Against       Votes Abstained
                      ---------          -------------       ----------------
                      4,150,960                 44,325                 7,237

                                       13

<PAGE>




                           3. approved an amendment to the Company's  1992 Stock
Option Plan (the "1992 Plan") to increase the number of shares of the  Company's
Common Stock (the  "Shares")  for which  options may be granted  pursuant to the
1992 Plan from  1,125,000  to  1,500,000  and  limit the  number of Shares  with
respect  to which  options  may be  granted  under the 1992  Plan to any  single
participant in any single plan year to 150,000.

                        Votes For          Votes Against      Votes Abstained
                        ---------          -------------      ---------------
                        2,639,011                 47,141               56,299

                           4. approved and ratified on a  retroactive  basis the
Company's 1997 Executive Officer Stock Option Plan.

                        Votes For          Votes Against      Votes Abstained
                        ---------          -------------      ---------------
                        2,603,636                 78,766               60,049

Item 6.  Exhibits and Reports on Form 8-K.
         ---------------------------------

                  (a) Exhibits.

<TABLE>
                  <S>                                <C>
                  Exhibit No.                        Description of Exhibits
                  -----------                        -----------------------

                           3.1                       Certificate of Incorporation, as amended, of the Registrant

                           3.2                       By-Laws, as amended, of the Registrant

                          27                         Financial Data Schedule
</TABLE>

                  (b) Reports on Form 8-K.           None



                                       14

<PAGE>




                                   SIGNATURES


                  Pursuant to the requirements of the Securities Exchange Act of
1934,  the  Registrant has duly caused this report to be signed on its behalf by
the undersigned thereunto duly authorized.

                                       COACTIVE MARKETING GROUP, INC.



Dated: November 19, 1999            By:          /s/ John P. Benfield
                                        ---------------------------------------
                                             John P. Benfield, President
                                             (Principal Executive Officer)
                                                          and  Director



Dated: November 19, 1999            By:         /s/ Donald A. Bernard
                                        ----------------------------------------
                                           Donald A. Bernard, Executive Vice
                                           President and Chief Financial Officer
                                           (Principal Accounting and Financial
                                           Officer) and Director



                                       15

<PAGE>



<TABLE> <S> <C>

<ARTICLE>                 5
<CIK>                     0000886475
<NAME>                    COACTIVE MARKETING GROUP, INC.
<MULTIPLIER>              1


<S>                                                <C>
<PERIOD-TYPE>                                           6-MOS
<FISCAL-YEAR-END>                                  Mar-31-2000
<PERIOD-START>                                     Apr-01-1999
<PERIOD-END>                                       Sep-30-1999
<CASH>                                                 676,163
<SECURITIES>                                                 0
<RECEIVABLES>                                       12,986,131
<ALLOWANCES>                                                 0
<INVENTORY>                                                  0
<CURRENT-ASSETS>                                    15,671,265
<PP&E>                                               2,121,337
<DEPRECIATION>                                         654,095
<TOTAL-ASSETS>                                      36,555,588
<CURRENT-LIABILITIES>                               14,661,986
<BONDS>                                                      0
                                        0
                                                  0
<COMMON>                                                 4,515
<OTHER-SE>                                          11,979,087
<TOTAL-LIABILITY-AND-EQUITY>                        36,555,588
<SALES>                                             17,942,740
<TOTAL-REVENUES>                                    17,942,740
<CGS>                                               12,495,276
<TOTAL-COSTS>                                       12,495,276
<OTHER-EXPENSES>                                     6,046,818
<LOSS-PROVISION>                                             0
<INTEREST-EXPENSE>                                     393,442
<INCOME-PRETAX>                                       (992,796)
<INCOME-TAX>                                          (397,118)
<INCOME-CONTINUING>                                   (595,678)
<DISCONTINUED>                                               0
<EXTRAORDINARY>                                              0
<CHANGES>                                                    0
<NET-INCOME>                                          (595,678)
<EPS-BASIC>                                             (.13)
<EPS-DILUTED>                                             (.13)



</TABLE>

                            CERTIFICATE OF AMENDMENT

                                     TO THE

                          CERTIFICATE OF INCORPORATION

                                       OF

                            INMARK ENTERPRISES, INC.

                 ----------------------------------------------

                    Under Section 242 of the Delaware General

                                 Corporation Law
                 ----------------------------------------------

                  Pursuant  to the  provisions  of  Section  242 of the  General
Corporation Law of the State of Delaware, the undersigned,  being the President,
Chief Executive Officer and Chairman of the Board of Inmark  Enterprises,  Inc.,
does hereby certify that:

                  FIRST: The name of the corporation is Inmark Enterprises, Inc.
(hereinafter referred to as the "Corporation").

                  SECOND: The Certificate of Incorporation of the Corporation is
hereby amended to change the name of the  Corporation  from Inmark  Enterprises,
Inc. to CoActive Marketing Group, Inc., so that Article FIRST of the Certificate
of Incorporation of the Corporation is amended to read as follows:

                      "FIRST:  The name of the corporation is CoActive Marketing
                       Group, Inc."

                  THIRD:  This amendment to the Certificate of  Incorporation of
the  Corporation was duly adopted by the Board of Directors and by a majority of
the stockholders of the Corporation  entitled to vote thereon in accordance with
the  provisions  of Section 242 of the General  Corporation  Law of the State of
Delaware.

                  IN  WITNESS   WHEREOF,   the  undersigned  has  executed  this
Certificate of Amendment to the Certificate of  Incorporation of the Corporation
this 15th day of September, 1999.


                                            s/ JOHN P. BENFIELD
                                           ----------------------------
                                           John P. Benfield, President,
                                           Chief Executive Officer and
                                           Chairman of the Board of
                                           Inmark Enterprises, Inc.


<PAGE>



                            CERTIFICATE OF AMENDMENT
                                       of
                          CERTIFICATE OF INCORPORATION
                                       of
                            HEALTH IMAGE MEDIA, INC.

        (Pursuant to Section 242 of the Delaware General Corporation Law)

                  HEALTH  IMAGE  MEDIA,  INC.,  a  corporation  organized  and
existing  under  and by virtue of the  General  Corporation  Law of the State of
Delaware.

                  DOES HEREBY CERTIFY:

                  FIRST:  That at a meeting of the Board of  Directors of HEALTH
IMAGE  MEDIA,  INC.  resolutions  were duly  adopted  setting  forth a  proposed
amendment of the Certificate of Incorporation of said corporation declaring said
amendment  to be  advisable  and  directing  that  said  proposed  amendment  be
considered by the  stockholders of said  corporation at the next annual meeting.
The resolution setting forth the proposed amendment is as follows:

                  RESOLVED,  that  the  Certificate  of  Incorporation  of  this
                  Corporation  be  amended  by  changing  the  Article   thereof
                  numbered "ONE (1)" so that, as amended,  said Article shall be
                  and read as follows:

                  "The name of the Corporation is INMARK ENTERPRISES, INC."

                  SECOND:   That,   pursuant  to  resolution  of  its  Board  of
Directors,  the annual meeting of the  stockholders of said corporation was duly
called and held,  upon  notice in  accordance  with  Section  222 of the General
Corporation  Law of the State of Delaware at which meeting the necessary  number
of shares as required by statute were voted in favor of the amendment.

                  THIRD: That said amendment was duly adopted in accordance with
the  provisions  of Section 242 of the General  Corporation  Law of the State of
Delaware.

                  FOURTH:  That the  capital  of said  corporation  shall not be
reduced under or by reason of said amendment.

                  IN WITNESS WHEREOF,  said HEALTH IMAGE MEDIA,  INC. has caused
this Certificate to be signed by JOHN P. BENFIELD, the President, and COURTLANDT
G. MILLER, its Secretary, this 29th day of September, 1995.

                                       By:   s/John P. Benfield
                                           ----------------------------------
                                             John P. Benfield, President


                                       By:   s/Courtlandt G,. Miller
                                           ----------------------------------
                                             Courtlandt G. Miller, Secretary



<PAGE>



                            CERTIFICATE OF AMENDMENT
                                       of
                          CERTIFICATE OF INCORPORATION

                  HEALTH IMAGE MEDIA,  INC. (the  "Corporation"),  a corporation
organized and existing under and by virtue of the General Corporation Law of the
State of  Delaware,  DOES HEREBY  CERTIFY  that the Board of  Directors  and the
stockholders of the Corporation  entitled to vote thereon,  by a Joint Action by
Consent in Writing,  adopted the following resolution amending the Corporation's
Certificate of  Incorporation,  and further  certifies that said  resolution was
duly adopted in  accordance  with the  provisions of Section 141, 228 and 242 of
the General  Corporation Law of the State of Delaware and written notice of such
action has been given to  stockholders  who have not  consented  in writing,  as
provided in Section 228 of the General Corporation Law of the State of Delaware:

                  RESOLVED,   that  Section   FOURTH  of  the   Certificate   of
                  Incorporation of the Corporation,  be and it is hereby amended
                  by the addition of the following to Article Fourth:

                  FOURTH:           On the effective date of the  Certificate of
                                    Amendment    to    the     Certificate    of
                                    Incorporation of the Corporation  containing
                                    the   provisions   herein   set  forth  (the
                                    "Effective  Date"),  each  share  of  Common
                                    Stock,  par value  $.001 per share  ("Common
                                    Stock"),  outstanding prior to the Effective
                                    Date,  each  share  of  Class A  Convertible
                                    Preferred  Stock,  par value $.001 per share
                                    ("Class  A  Preferred  Stock"),  outstanding
                                    prior to the  Effective  Date and each share
                                    of Class B Convertible  Preferred Stock, par
                                    value  $.001 per share  ("Class B  Preferred
                                    Stock"),  outstanding prior to the Effective
                                    Date is hereby reclassified as and converted
                                    into, without any further act by any person,
                                    fifty-five  one-hundredths  (.55) of a share
                                    of Common Stock, Class A Preferred Stock and
                                    Class B Preferred Stock, respectively.  From
                                    and  after  the  Effective  Date,  and until
                                    exchanged  for   certificates   representing
                                    Common  Stock,  Class A Preferred  Stock and
                                    Class B Preferred Stock issued and delivered
                                    after  the  Effective   Date,   certificates
                                    representing  each  share of  Common  Stock,
                                    Class  A   Preferred   Stock   and  Class  B
                                    Preferred  Stock prior to the Effective Date
                                    shall be  deemed  to  represent  a number of
                                    shares equal to the product of (x) .55 times
                                    (y)  the   number  of   shares   represented
                                    thereby. Any fractions of


<PAGE>



                                    shares resulting form this  reclassification
                                    and  conversion  shall  not be  issued,  but
                                    instead  those  who  would  be  entitled  to
                                    receive a fraction of a share shall receive,
                                    in lieu thereof,  cash in an amount equal to
                                    the  product  of  such  fraction  times  six
                                    dollars ($6.00).

                  IN WITNESS WHEREOF,  HEALTH IMAGE MEDIA,  INC. has caused this
Certificate  of Amendment to be signed by its  President  and attested to by its
Assistant Secretary this 2nd of July, 1992.

                                                        HEALTH IMAGE MEDIA, INC.


                                                      By:   s/ KARAMJEET S. PAUL
                                                         -----------------------


Attest:

By:   s/ LAURENCE WEILHEIMER
   -------------------------




<PAGE>




                          CERTIFICATE OF INCORPORATION
                                       of
                            HEALTH IMAGE MEDIA, INC.


                  FIRST: The name of the corporation is HEALTH IMAGE MEDIA, INC.
(the "Corporation").

                  SECOND: The address of the Corporation's  registered office in
the State of Delaware is Corporation  Trust Center,  1209 Orange Street,  in the
City of Wilmington,  County of New Castle.  The name of its registered  agent at
such address is the Corporation Trust Company.

                  THIRD: The purposes for which the Corporation is formed are to
engage in any lawful act or activity  for which  corporations  may be  organized
under the General Corporation Law of Delaware and to possess and exercise all of
the powers and privileges granted by such law and any other law of Delaware.

                  FOURTH:           A. The  total  number  of  shares  that this
                                    Corporation shall have authority to issue is
                                    Thirty Million (30,000,000) shares, of which
                                    Twenty-Five   Million   (25,000,000)  shares
                                    shall be  designated  as Common Stock with a
                                    par value of $.001 per  share,  and of which
                                    Five  Million  (5,000,000)  shares  shall be
                                    Preferred Stock.

                                    The Board of Directors may issue,  in one or
                                    more classes or series,  shares of Preferred
                                    Stock,   with   full,   limited,   multiple,
                                    fractional  or no  voting  rights,  and with
                                    such       designations,        preferences,
                                    qualifications,   privileges,   limitations,
                                    restrictions,  options, conversion rights or
                                    other special or relative rights as shall be
                                    fixed  from  time to time  by the  Board  of
                                    Directors by resolution.

                                    B. Of the Five Million (5,000,000) shares of
                                    Preferred    Stock    authorized   by   this
                                    Corporation,  Six Hundred and Fifty Thousand
                                    (650,000)  shares  shall  be  designated  as
                                    Class A Convertible  Preferred  Stock with a
                                    par  value  of $.001  per  share  ("Class  A
                                    Preferred Stock") and Seven Hundred Thousand
                                    (700,000)  shares  shall  be  designated  as
                                    Class B Convertible  Preferred  Stock with a
                                    par  value  of $.001  per  share  ("Class  B
                                    Preferred  Stock"),  which  shall  have such
                                    rights,  preferences and  characteristics in
                                    relation  to the  Common  Stock as set forth
                                    below:

                                    (1)  Voting  Rights.  The  holders of Common
                                    Stock  shall  be  entitled  to one  vote per
                                    share  of  Common  Stock on all  matters  on
                                    which  shareholders  are  entitled  to  vote
                                    thereon.  Except as  expressly  provided  by
                                    law, the holders of Class B Preferred Stock


                                                         1

<PAGE>



                                    shall have full  voting  rights and  powers;
                                    they  shall  be  entitled  to  vote  on  all
                                    matters as to which  holders of Common Stock
                                    shall be entitled to vote,  voting  together
                                    with  the  holders  of  Common  Stock as one
                                    class,  and they  shall be  entitled  to one
                                    vote for each  share of  Common  Stock  into
                                    which each share of Class B Preferred  Stock
                                    may  be   converted   in   accordance   with
                                    subsection  4 herein.  Except  as  expressly
                                    provided  by law,  the  holders  of  Class A
                                    Preferred  Stock shall have no voting rights
                                    and powers.

                                    (2)  Dividends.  The holder of Common Stock,
                                    the holders of Class A  Preferred  Stock and
                                    the holders of Class B Preferred Stock shall
                                    be entitled to receive, when and as declared
                                    in the discretion of the Board of Directors,
                                    such   cash   dividends   as  the  Board  of
                                    Directors  may from  time to time  determine
                                    out of such funds that are legally available
                                    therefor;  provided,  that no cash dividends
                                    shall be  declared  or paid on one  class of
                                    capital stock unless  parallel  action shall
                                    be  taken   simultaneously   therewith  with
                                    respect  to the  other  classes  of  capital
                                    stock.

                                    (3) Preemptive Rights; No Cumulative Voting.
                                    Stockholders   shall  not  have   preemptive
                                    rights  to  purchase  additional  shares  of
                                    capital  stock  and shall not have the right
                                    to  vote  cumulatively  in the  election  of
                                    directors.

                                    (4)  Conversion  Rights of Class A Preferred
                                    Stock and Class B Preferred Stock.

                                            (a)      Conversion at the Option of
                                                     the Holder.

                                                     (i) Conversion  Rate.  Each
                                                     share of Class A  Preferred
                                                     Stock shall be  convertible
                                                     at the option of the holder
                                                     thereof into one fully paid
                                                     and non-assessable share of
                                                     Common  Stock,  subject  to
                                                     adjustment   as   described
                                                     below.  Each share of Class
                                                     B Preferred  Stock shall be
                                                     convertible  at the  option
                                                     of the holder  thereof into
                                                     one    fully    paid    and
                                                     non-assessable   share   of
                                                     Common  Stock,  subject  to
                                                     adjustment   as   described
                                                     below. The number of shares
                                                     of Common  Stock into which
                                                     the Class A Preferred Stock
                                                     and Class B Preferred Stock
                                                     may be  converted  shall be
                                                     the   "Conversion    Rate."
                                                     Conversion  of the  Class A
                                                     Preferred  Stock or Class B
                                                     Preferred   Stock   at  the
                                                     option   of   the    holder
                                                     thereof    shall   be   the
                                                     "Optional Conversion."



                                                         2

<PAGE>



                                                     (ii)      Adjustment     to
                                                     Conversion Rate for Certain
                                                     Changes  in  the  Company's
                                                     Capitalization.   If  there
                                                     shall be issued  additional
                                                     shares  of   Common   Stock
                                                     solely  by  reason of stock
                                                     dividends,   stock  splits,
                                                     combinations  or  exchanges
                                                     of  shares,  the  Board  of
                                                     Directors      of      this
                                                     Corporation   shall  adjust
                                                     the   Conversion   Rate  to
                                                     reflect  such  issuance  of
                                                     shares of Common Stock such
                                                     that immediately  after any
                                                     of  the  foregoing  events,
                                                     the Class A Preferred Stock
                                                     and the  Class B  Preferred
                                                     Stock shall be  convertible
                                                     into the same proportion of
                                                     issued   and    outstanding
                                                     shares of Common Stock into
                                                     which the Class A Preferred
                                                     Stock   and  the   Class  B
                                                     Preferred  Stock would have
                                                     been  convertible  prior to
                                                     such    event;    provided,
                                                     however,  that in no  event
                                                     shall fractional  shares of
                                                     Common Stock be issuable in
                                                     respect of any conversion.

                                            (b)   Mandatory   Conversion.    The
                                            Corporation shall have the right, at
                                            its option,  to cause the conversion
                                            (the "Mandatory Conversion") of all,
                                            but not less than all of the  shares
                                            of Class A Preferred Stock and Class
                                            B  Preferred  Stock then  issued and
                                            outstanding   into  fully  paid  and
                                            non-assessable   shares   of  Common
                                            Stock (other than fractional shares)
                                            at  the  Conversion   Rate  then  in
                                            effect  upon the  occurrence  of the
                                            Corporation's   public  offering  or
                                            private     offering    of    equity
                                            securities of the Corporation  which
                                            yields to the  Corporation  not less
                                            than    Five     Million     Dollars
                                            ($5,000,000)  in net proceeds (other
                                            than  an  offering  related  to  the
                                            offer and sale of  securities of the
                                            Corporation   to  employees  of,  or
                                            other persons providing services to,
                                            the   Corporation   pursuant  to  an
                                            employee  benefit plan, stock option
                                            plan,   stock   purchase   plan,  or
                                            otherwise).

                                            (c) Mergers, Consolidations, Etc. In
                                            the  event  the  Corporation   shall
                                            merge, consolidate or take any other
                                            similar  action in which the  Common
                                            Stock   shall   be   exchanged   for
                                            securities or assets, whether of the
                                            Corporation  or of  another  entity,
                                            the Class A Preferred  Stock and the
                                            Class B  Preferred  Stock  shall  be
                                            convertible    into    such    other
                                            securities or assets as if the Class
                                            A  Preferred  Stock  and the Class B
                                            Preferred  Stock had been  converted
                                            into Common Stock  immediately prior
                                            to  such  merger,  consolidation  or
                                            such other similar action.


                                                         3

<PAGE>




                                            (d)      Mechanics of Conversion.

                                                     (i)  Mandatory  Conversion.
                                                     If     the      Corporation
                                                     exercises   its   Mandatory
                                                     Conversion  right  pursuant
                                                     to  subsection   4(b),  all
                                                     holders of record of shares
                                                     of Class A Preferred  Stock
                                                     and all  holders  or record
                                                     of   shares   of   Class  B
                                                     Preferred  Stock  shall  be
                                                     given ten (10)  days  prior
                                                     written  notice of the date
                                                     on  which  the  Corporation
                                                     shall      exercise     its
                                                     Mandatory  Conversion right
                                                     (the "Mandatory  Conversion
                                                     Date").  Such  notice  also
                                                     shall   specify  the  place
                                                     designated  for  exchanging
                                                     shares of Class A Preferred
                                                     Stock and Class B Preferred
                                                     Stock for  shares of Common
                                                     Stock.  On  or  before  the
                                                     Mandatory  Conversion Date,
                                                     each   holder  of  Class  A
                                                     Preferred  Stock  and  each
                                                     holder of Class B Preferred
                                                     Stock shall  surrender  his
                                                     certificate or certificates
                                                     for all such  shares to the
                                                     Corporation or the transfer
                                                     agent    at    the    place
                                                     designated  in such notice,
                                                     and    thereafter     shall
                                                     receive   certificates  for
                                                     the  number  of  shares  of
                                                     Common  Stock to which such
                                                     holder is  entitled  at the
                                                     Conversion     Date,    all
                                                     certificates   representing
                                                     shares of Class A Preferred
                                                     Stock and shares of Class B
                                                     Preferred  Stock  shall  be
                                                     deemed   canceled   by  the
                                                     Corporation, and any holder
                                                     of Class A Preferred  Stock
                                                     or Class B Preferred  Stock
                                                     who  fails to  deliver  his
                                                     certificate or certificates
                                                     for  Mandatory   Conversion
                                                     shall be  entitled  only to
                                                     receive  shares  of  Common
                                                     Stock to which such  holder
                                                     would   be   entitled   had
                                                     delivery of his certificate
                                                     or  certificates  been made
                                                     on   or    prior   to   the
                                                     Mandatory Conversion Date.

                                                     (ii)  Optional  Conversion.
                                                     If a holder  of  shares  of
                                                     Class A Preferred  Stock or
                                                     Class  B  Preferred   Stock
                                                     desires  to  exercise   his
                                                     right      of      Optional
                                                     Conversion    pursuant   to
                                                     subsection    4(a),    such
                                                     holder  shall give  written
                                                     notice  to the  Corporation
                                                     of his  election to convert
                                                     a stated  number  of shares
                                                     of Class A Preferred  Stock
                                                     and/or  Class  B  Preferred
                                                     Stock into shares of Common
                                                     Stock,  at  the  Conversion
                                                     Rate then in effect,  which
                                                     notice shall be accompanied
                                                     by   the   certificate   or
                                                     certificates   representing
                                                     such   shares  of  Class  A
                                                     Preferred Stock


                                                         4

<PAGE>



                                                     and/or  Class  B  Preferred
                                                     Stock    which   shall   be
                                                     converted    into    Common
                                                     Stock.   The  notice   also
                                                     shall  contain a  statement
                                                     of the  name  or  names  in
                                                     which  the  certificate  or
                                                     certificates   for   common
                                                     stock   shall  be   issued.
                                                     Promptly  after the receipt
                                                     of the aforesaid notice and
                                                     certificate or certificates
                                                     representing  the  Class  A
                                                     Preferred    Stock   and/or
                                                     Class  B  Preferred   Stock
                                                     surrendered for conversion,
                                                     the Corporation shall issue
                                                     and  deliver  to the holder
                                                     of the  Class  A  Preferred
                                                     Stock    and/or   Class   B
                                                     Preferred Stock surrendered
                                                     for  conversion  or to  his
                                                     nominee  or   nominees,   a
                                                     certificate or certificates
                                                     for the number of shares of
                                                     Common Stock  issuable upon
                                                     conversion  of such Class A
                                                     Preferred    Stock   and/or
                                                     Class B Preferred Stock and
                                                     the            certificates
                                                     representing    shares   of
                                                     Class  A  Preferred   Stock
                                                     an/or   Class  B  Preferred
                                                     Stock    surrendered    for
                                                     conversion     shall     be
                                                     canceled       by       the
                                                     Corporation.  If the number
                                                     of  shares  represented  by
                                                     the      certificate     or
                                                     certificates    surrendered
                                                     for conversion shall exceed
                                                     the  number of shares to be
                                                     converted,  the Corporation
                                                     shall  issue and deliver to
                                                     the person entitled thereto
                                                     a certificate  representing
                                                     the    balance    of    any
                                                     unconverted shares.

                                            (e)  Reservation of Common Stock The
                                            Corporation   shall  at  all   times
                                            reserve and keep  available  out its
                                            authorized   but   unissued   Common
                                            stock,   solely  for  issuance  upon
                                            conversion  of  shares  of  Class  A
                                            Preferred    Stock   and   Class   B
                                            Preferred Stock as herein  provided,
                                            such  number  of  shares  of  Common
                                            Stock as shall be issuable from time
                                            to time upon the  conversion  of all
                                            of the  shares of Class A  Preferred
                                            Stock and Class B Preferred Stock at
                                            that time issued and outstanding.

                                            (f) Notices.  Any notice required to
                                            be given  pursuant to this Section 4
                                            shall  be  deemed  to  be  given  if
                                            deposited in the United States mail,
                                            first-class  postage  prepaid,   and
                                            addressed to the holder of record at
                                            his address  appearing  on the books
                                            of the Corporation.

                                    (5) Liquidation  Rights. In the event of any
                                    liquidation,   dissolution   or  winding  up
                                    (either  voluntary  or  involuntary)  of the
                                    Corporation,   the   holders   of   Class  A
                                    Preferred   Stock   shall  be   entitled  to
                                    receive, after payment by the Corporation of
                                    all sums


                                                         5

<PAGE>



                                    due creditors,  an amount equal to $1.75 per
                                    share plus all declared but unpaid dividends
                                    before  any  amount  shall  be  paid  to the
                                    holders  of  Class B  Preferred  Stock or of
                                    Common  Stock.  After such  payment has been
                                    made, the holders of Class B Preferred Stock
                                    shall be entitled to receive  $.72 per share
                                    before any  amounts  are paid to the holders
                                    of Common Stock or further  amounts are paid
                                    to holders of Class A Preferred Stock. After
                                    such  payments  shall have been made in full
                                    to the  holders of Class A  Preferred  Stock
                                    and to the  holders  of  Class  B  Preferred
                                    Stock,  the  holders  of Common  Stock,  the
                                    holders of Class A  Preferred  Stock and the
                                    holders of Class B Preferred  Stock shall be
                                    entitled to receive the remaining assets and
                                    funds of the  Corporation  in  proportion to
                                    the number of shares of Common Stock held by
                                    holders of Common  Stock,  and the number of
                                    shares of Common  Stock  held by  holders of
                                    Class A  Preferred  Stock and by  holders of
                                    Class B Preferred Stock assuming the Class A
                                    Preferred  Stock and Class B Preferred Stock
                                    had  been   converted   into  Common   Stock
                                    immediately   prior   to  the   liquidation,
                                    dissolution    or    winding   up   of   the
                                    Corporation.

                  FIFTH:   The name and mailing address of the incorporator
                           is as follows:

                  Name                              Address
                  ----                              -------

                  Hedy Wheleer                      12th Floor, Packard Building
                                                    15th and Chestnut Streets
                                                    Philadelphia, PA 19102

                  SIXTH:   The Corporation is to have perpetual existence.

                  SEVENTH:  The  By-laws  of the  Corporation  may  be  altered,
amended or repealed by the vote of a majority of all directors or by the vote of
holders of a majority of the outstanding stock entitled to vote.

                  EIGHTH:  Election of directors  need not be by written  ballot
unless the By- laws of the Corporation shall so provide.

                  NINTH:  The  Corporation  reserves  the  right  to  amend  the
provisions  in  this  Certificate  of  Incorporation   and  in  any  certificate
amendatory  hereof in the manner now or  hereafter  prescribed  by law,  and all
rights  conferred on stockholders or others  hereunder or thereunder are granted
subject to such reservation.

                  TENTH: If any action is to be taken by stockholders  without a
meeting,  such action must be authorized by unanimous  written consent signed by
all of the holders of outstanding voting stock.



                                                         6

<PAGE>


                  ELEVENTH:  Whenever a compromise  or  arrangement  is proposed
between the  Corporation  and its creditors or any class of them and/or  between
the  Corporation  and its  stockholders  or any  class  of  them,  any  court of
equitable jurisdiction within the State of Delaware may, on the application in a
summary way of the  Corporation or of any creditor or stockholder  thereof or on
the application of any receiver or receivers appointed for the Corporation under
the  provisions  of  Section  291 of  Title  8 of the  Delaware  Code  or on the
application of trustees in dissolution or of any receiver or receivers appointed
for the  Corporation  under  the  provisions  of  Section  279 of Title 8 of the
Delaware Code order a meeting of the creditors or class of creditors,  and/or of
the  stockholders or class of stockholders of the  Corporation,  as the case may
be, to be summoned in such a manner as the said court directs.  If a majority in
number  representing  three-fourths  in  value  of the  creditors  or  class  of
creditors,   and/or  of  the  stockholders  or  class  of  stockholders  of  the
Corporation,  as the case may be, agree to any compromise or arrangement  and to
any  reorganization  shall,  if  sanctioned  by the  court  to  which  the  said
application  has  been  made,  be  binding  on all the  creditors  or  class  of
creditors,  and/or  on all the  stockholders  or class of  stockholders,  of the
corporation, as the case may be, and also on the Corporation.

                  TWELFTH: The directors of the Corporation shall be entitled to
the benefits of all limitations on the liability of directors generally that are
now or hereafter become available under the General Corporation Law of Delaware.
Without limiting the generality of the foregoing, no director of the Corporation
shall be liable to the Corporation or its  stockholders for monetary damages for
breach of fiduciary duty as a director,  except for liability (i) for any breach
of the director's duty of loyalty to the Corporation or its  stockholders,  (ii)
for acts or omissions not in good faith or which involve intentional  misconduct
or a knowing  violation of law, (iii) under Section 174 of the Delaware  General
Corporation  Law, or (iv) for any transaction from which the director derived an
improper personal  benefit.  Any repeal or modification of this Article 12 shall
be prospective only, and shall not affect, to the detriment of any director, any
limitation on the personal  liability of a director of the Corporation  existing
at the time of such repeal or modification.

                  IN WITNESS WHEREOF,  I have hereunto set my hand and seal this
11th day of March, 1992.


                                          S/ HEDY WHEELER
                                          ---------------
                                          Hedy Wheeler                    (SEAL)


                                                         7

<PAGE>

                         AMENDED AND RESTATED BY-LAWS OF

                         COACTIVE MARKETING GROUP, INC.


                               ARTICLE I - OFFICES

                Section  1.1  Registered   Office  and  Registered   Agent.  The
Corporation  shall maintain a registered  office and registered agent within the
State of Delaware,  which may be changed by the Board of Directors  (hereinafter
referred to as the "Board of Directors" or the "Board") from time to time.

                Section  1.2.  Other  Offices.  The  Corporation  may also  have
offices at such other  places,  within or without the State of Delaware,  as the
Board of Directors may from time to time determine.

                       ARTICLE II - STOCKHOLDERS' MEETINGS

                Section  2.1.  Place  of  Stockholders'  Meetings.  Meetings  of
stockholders  may be held at such place,  either  within or without the State of
Delaware,  as may be designated by the Board of Directors  from time to time. If
no  such  place  is  designated  by the  Board  of  Directors,  meetings  of the
stockholders  shall be held at the registered  office of the  Corporation in the
State of Delaware.

                  Section 2.2.  Annual Meeting.

                  (a) Time.  A meeting of the  stockholders  of the  Corporation
shall be held in each calendar  year,  commencing  with the year 1995, at a date
and time fixed by the Board of  Directors,  or if the Board  falls to set a date
and time, on the second  Tuesday of September at 10:00 a.m., if not a holiday on
which national banks are or may elect to be closed ("Holiday"),  and if such day
is a Holiday, then such meeting shall be held on the next business day.

                  (b)  Election  of  Directors.   At  each  annual   meeting  of
stockholders  there shall be held an election of  directors to succeed the class
of directors whose term expires at that meeting.

                  Section  2.3.  Special  Meetings  of  Stockholders.  Except as
otherwise specifically provided by law, special meetings of the stockholders may
be called at any time only by the Chief Executive  Officer of the Corporation or
the Board of Directors.  Upon the written request of any person entitled to call
a special

                                       -1-

<PAGE>



meeting  under these  By-laws or applicable  law,  which  request  specifies the
purpose for which the meeting is desired,  it shall be the duty of the Secretary
to give  prompt  written  notice of such  meeting to be held at such time as the
Secretary  may fix,  subject to the  provisions  of Section 2-4  hereof.  If the
Secretary  shall  fail to fix such date and give  notice  within  10 days  after
receipt of such request, the person or persons calling the meeting may do so.

                  Section  2.4.  Notice  of  Meetings  and  Adjourned  Meetings.
Written  notice,  complying  with  Article VI of these  By-laws  and stating the
place,  date and hour of any  meeting and in the case of special  meetings,  the
purpose or  purposes  for which the  meeting is called,  shall be given not less
than 10 nor more than 60 days before the date of the meeting to each stockholder
entitled  to vote at such  meeting,  except as  provided  in Section  230 of the
Delaware  General  Corporation  Law, as amended from time to time (the "Delaware
Code"). Such notice may be given by or at the direction of the person or persons
authorized  to call the meeting.  When a meeting is adjourned to another time or
place,  notice need not be given of the adjourned  meeting if the time and place
thereof are announced at the meeting at which the  adjournment is taken.  If the
adjournment  is for more than 30 days, or if after the  adjournment a new record
date is fixed for the adjourned meeting, a notice of the adjourned meeting shall
be given to each stockholder of record entitled to vote at the meeting

                  Section 2.5.  Business at Meetings of Stockholders.  Except as
otherwise  provided  by law  (including  but not  limited  to Rule  14a-8 of the
Securities  and Exchange Act of 1934,  as amended,  or any  successor  provision
thereto) or in these  By-laws,  the  business  which shall be  conducted  at any
meeting of the stockholders  shall (a) have been specified in the written notice
of the meeting (or any  supplement  thereto)  given by the  Corporation,  (b) be
brought  before the meeting at the  direction  of the Board of  Directors or the
presiding officer of the meeting, or (c) have been specified in a written notice
given to the Secretary of the  Corporation,  by or on behalf of any  stockholder
who shall have been a stockholder  of record on the record date for such meeting
and who  shall  continue  to be  entitled  to  vote  thereat  (the  "Stockholder
Notice"), in accordance with all of the following requirements:

                                       -2-

<PAGE>



                  (1) Each  Stockholder  Notice must be delivered  to, or mailed
and received at, the principal  executive  offices of the Corporation (i) in the
case of an  annual  meeting  that is  called  for a date  that is within 30 days
before or after the anniversary date of the immediately preceding annual meeting
of  stockholders,  not less  than 60 days nor  more  than 90 days  prior to such
anniversary date, and (ii) in the case of an annual meeting that is called for a
date that is not  within 30 days  before  or after the  anniversary  date of the
immediately  preceding  annual meeting,  not later than the close of business on
the tenth day  following  the day on which notice of the date of the meeting was
mailed or  public  disclosure  of the date of the  meeting  was made,  whichever
occurs first; an

                  (2) Each such Stockholder  Notice must set forth: (i) the name
and  address of the  stockholder  who intends to bring the  business  before the
meeting;  (ii) the general nature of the business which he or she seeks to bring
before the meeting;  and (iii) a representation that the stockholder is a holder
of record of the stock of the  Corporation  entitled to vote at such meeting and
intends  to appear in person or by proxy at the  meeting  to bring the  business
specified in the notice before the meeting. The presiding officer of the meeting
may, in his or her sole discretion,  refuse to acknowledge any business proposed
by a stockholder not made in compliance with the foregoing procedure

                  Section 2.6.  Quorum of and Action by Stockholders.

                  (a) General Rule. Unless otherwise provided in the Certificate
of Incorporation of the Corporation (the "Certificate"), the presence, in person
or by proxy, of  stockholders  entitled to cast at least a majority of the votes
that all  stockholders  are entitled to cast on a particular  matter to be acted
upon at the meeting  shall  constitute  a quorum.  However,  in no event shall a
quorum  consist  of less than  one-third  of the  shares  entitled  to vote at a
meeting.  If a meeting  cannot be organized  because of the absence of a quorum,
those present may, except as otherwise  provided by law,  adjourn the meeting to
such time and place as they may determine.

                  (b) Action by  Stockholders.  Whenever any corporate action is
to be taken by vote of the  stockholders  of the Corporation at a duly organized
meeting, unless otherwise provided in the Certificate

                                       -3-

<PAGE>



or the Delaware Code, such corporate action shall be authorized by a majority of
the votes cast at the meeting by the holders of shares entitled to vote thereon.

                  (c) Withdrawal.  The stockholders  present at a duly organized
meeting can  continue  to do business  until  adjournment,  notwithstanding  the
withdrawal of enough stockholders to leave less than a quorum.

                  (d) Election of Directors at Adjourned Meeting. In the case of
any  meeting for the  election of  directors,  those  stockholders  who attend a
meeting called for the election of directors that has been previously  adjourned
for lack of a quorum,  although  less  than a quorum  as fixed in this  Section,
shall nevertheless constitute a quorum for the purpose of electing directors.

                  Section 2.7.  Voting List: Proxies: Voting.

                  (a)  Voting  List.  The  officer  who has  charge of the stock
ledger of the Corporation  shall prepare,  at least 10 days before every meeting
of  stockholders,  a complete list of the  stockholders  entitled to vote at the
meeting,  arranged  in  alphabetical  order,  and  showing  the  address of each
stockholder and the number of shares registered in the name of each stockholder.
Such list shall be open to the examination of any  stockholder,  for any purpose
germane to the meeting, during ordinary business hours, for a period of at least
10 days  prior to the  meeting,  either  at a place  within  the city  where the
meeting  is to be held,  which  place  shall be  specified  in the notice of the
meeting, or, if not so specified,  at the place where the meeting is to be held.
The list shall also be  produced  and kept at the time and place of the  meeting
during the whole time thereof,  and may be inspected by any  stockholder  who is
present.
                Upon the willful  neglect or refusal of the directors to produce
such a list  at any  meeting  for the  election  of  directors,  they  shall  be
ineligible for election to any office at such meeting.

                  (b) Proxies. Each stockholder entitled to vote at a meeting of
stockholders  or to express  consent or dissent to  corporate  action in writing
without a meeting may authorize  another person or persons to act for him or her
by proxy.  All proxies shall be executed in writing by the  stockholder  or such
stockholder's duly authorized  attorney-in-fact  and filed with the Secretary of
the Corporation not later than

                                       -4-

<PAGE>



the day on which it is intended to be exercised.  A duly executed proxy shall be
irrevocable if it states that it is irrevocable  and if, and only as long as, it
is coupled with an interest sufficient in law to support an irrevocable power. A
proxy may be made  irrevocable  regardless of whether the interest with which it
is coupled is an interest in the stock itself or an interest in the  Corporation
generally.  No  unrevoked  proxy  shall be voted or acted upon after three years
from its date, unless the proxy provides for a longer period.

                  (c) Voting. Except as otherwise  specifically provided by law,
all matters  coming  before the meeting shall be determined by a vote by shares.
All elections of directors shall be by written ballot unless otherwise  provided
in the Certificate.  Except as otherwise specifically provided by law, all other
votes may be taken by voice  unless a  stockholder  demands  that it be taken by
ballot, in which latter event the vote shall be taken by written ballot.

                  (d) Inspector of Elections.  The Corporation shall, in advance
of any meeting of  stockholders,  appoint one or more  inspectors who shall have
such  duties as,  provided  in Section  231 of the  Delaware  Code to act at the
meeting and make a written report thereof.  The Corporation may designate one or
more persons as alternate  inspectors to replace any inspector who fails to act.
If no inspector or  alternate is able to act at a meeting of  stockholders,  the
person  presiding at the meeting shall appoint one or more  inspectors to act at
the  meeting.  Each  inspector,  before and during the  discharge of his duties,
shall take and sign an oath  faithfully to execute the duties of inspector  with
strict impartiality and according to the best of his or her ability.

                  Section  2.8.  Action by  Unanimous  Consent of  Stockholders.
Unless otherwise provided in the Certificate, any action required to be taken at
any annual or special meeting of stockholders,  or any action which may be taken
at any annual or special  meeting of such  stockholders,  may be taken without a
meeting,  without  prior notice and without a vote,  if a consent or consents in
writing,  setting  forth  the  action  so  taken,  shall be signed by all of the
stockholders  who would be entitled  to vote at a meeting  for such  purpose and
shall be delivered  to the  Secretary of the  Corporation  for  insertion in the
Corporation's minute book.

                                       -5-

<PAGE>



                        ARTICLE III - BOARD OF DIRECTORS

                  Section 3.1.  Directors.

                  (a)  General  Powers.  The Board of  Directors  shall have all
powers necessary or appropriate to the management of the business and affairs of
the Corporation  and, in addition to the power and authority  conferred by these
By-laws,  may exercise all powers of the Corporation and do all such lawful acts
and things as are not by statute,  these By-laws or the Certificate  directed or
required to be exercised or done by the stockholders.

                (b) Number.  The Board of  Directors  shall  consist of not less
than two and not more than twelve  members,  the precise number to be fixed from
time to time by the Board of Directors by resolution.

                Section  3.2.  Place  of  Meeting.  Meetings  of  the  Board  of
Directors  may be held at such  place  either  within  or  without  the State of
Delaware,  as a majority of the directors may from time to time  designate or as
may be designated in the notice calling the meeting.

                Section 3.3. Regular Meetings. A regular meeting of the Board of
Directors  shall be held annually,  immediately  following the annual meeting of
stockholders,  at the place where such meeting of the stockholders is held or at
such other place,  date and hour as a majority of the  directors in office after
the annual meeting of stockholders  may designate.  At such meeting the Board of
Directors shall elect officers of the  Corporation.  In addition to such regular
meeting, the Board of Directors shall have the power to fix, by resolution,  the
place, date and hour of other regular meetings of the Board.

                  Section 3.4. Special  Meetings.  Special meetings of the Board
of Directors shall be held whenever ordered by the Chief Executive Officer, by a
majority of the members of the executive committee,  if any, or by a majority of
the directors in office.

                  Section 3.5.  Notices of Meetings of Board of Directors.

                  (a) Regular Meetings.  No notice shall be required to be given
of any regular meeting,  unless the same be held at other than the time or place
for holding  such  meetings  as fixed in  accordance  with  Section 3.3 of these
By-laws, in which event two days notice shall be given of

                                       -6-

<PAGE>



the time and place of such meeting.

                  (b) Special Meetings.  At least two days notice shall be given
of the time,  place and purpose  for which any  special  meeting of the Board of
Directors is to be held.

                  Section  3.6.  Quorum.  A  majority  of the  total  number  of
directors  shall  constitute a quorum for the  transaction of business,  and the
vote of a majority  of the  directors  present at a meeting at which a quorum is
present  shall be the act of the  Board of  Directors.  If there be less  than a
quorum present, a majority of those present may adjourn the meeting from time to
time and place to place and shall cause notice of each such adjourned meeting to
be given to all absent directors.

                  Section 3.7.  Informal  Action by the Board of Directors.  Any
action  required  or  permitted  to be  taken  at any  meeting  of the  Board of
Directors,  or of any committee  thereof,  may be taken without a meeting if all
members  of the  Board or  committee,  as the case may be,  consent  thereto  in
writing,  and the writing or writings are filed with the minutes of  proceedings
of the Board or committee.

                  Section  3.8.  Compensation  of  Directors.   Compensation  of
directors and  reimbursement  of their expenses  incurred in connection with the
business of the Corporation, if any, shall be as determined from time to time by
resolution of the Board of Directors.

                  Section 3.9. Removal of Directors by Stockholders.  The entire
Board of Directors or any individual  director may be removed from office,  only
for cause, by a vote of the stockholders  entitled to elect  directors.  In case
the entire  Board of Directors be so removed,  new  directors  may be elected at
such  time.  In the event  that less than the entire  Board of  Directors  be so
removed,  new directors  shall be elected by a majority of the directors then in
office, although less than a quorum.

                  Section  3.10.  Resignations.  Any  director may resign at any
time by submitting his written resignation to the Corporation.  Such resignation
shall take effect at the time of its receipt by the  Corporation  unless another
time be fixed in the resignation, in which case it shall become effective at the
time so fixed.

The acceptance of a resignation shall not be required to make it effective.

                  Section 3.11.  Vacancies.  Except as otherwise set forth in
the Certificate, any vacancies on

                                       -7-

<PAGE>



the Board of  Directors,  including  vacancies  resulting  from the  removal  of
directors under Section 3.9 and from newly created directorships  resulting from
any  increase  in the  authorized  number  of  directors,  shall be  filled by a
majority vote of the remaining  directors  then in office,  although less than a
quorum, or by a sole remaining  director,  and each person so elected shall be a
director until the next election of directors, and until his or her successor is
duly elected and qualified or until his or her earlier resignation or removal.

                  Section 3.12. Participation by Conference Telephone. Directors
may  participate  in  regular  or  special  meetings  of the Board or  committee
meetings by means of conference  telephone or similar  communications  equipment
whereby all persons  participating  in the meeting can hear each other, and such
participation shall constitute presence in person at the meeting.

                  Section 3.13.  Nominations.  Notwithstanding the provisions of
Section  2.5  of  these   By-laws   (dealing   with   business  at  meetings  of
stockholders),  nominations  for the  election of  directors  may be made by the
Board of  Directors,  a committee  appointed by the Board of Directors or by any
stockholder  of record  entitled to vote on the election of  directors  who is a
stockholder  at the  record  date of the  meeting  and  also on the  date of the
meeting at which directors are to be elected, provided such stockholder provides
timely written notice to the Secretary of the Corporation in accordance with the
following requirements:

                  (1) To be timely, a stockholder's notice must be delivered to,
or mailed and received at, the principal  executive  offices of the  Corporation
(i) in the case of an annual meeting that is called for a date that is within 30
days before or after the anniversary  date of the immediately  preceding  annual
meeting  of  stockholders,  not less than 60 days nor more than 90 days prior to
such anniversary  date, and (ii) in the case of an annual meeting that is called
for a date that is not within 30 days  before or after the  anniversary  date of
the immediately preceding annual meeting, or in the case of a special meeting of
stockholders  called for the purpose of electing  directors,  not later than the
close of business on the tenth day following the day on which notice of the date
of the  meeting was mailed or public  disclosure  of the date of the meeting was
made, whichever occurs first; and

                  (2)      Each such written notice must set forth: (i) the name
 and address of the stockholder

                                       -8-

<PAGE>



who intends to make the  nomination;  (ii) the name and address of the person or
persons to be nominated; (iii) a representation that the stockholder is a holder
of record of the stock of the  Corporation  entitled to vote at such meeting and
intends to appear in person or by proxy at the meeting to nominate the person or
persons  specified in the notice;  (iv) a  description  of all  arrangements  or
understandings  between the stockholder and each nominee and any other person or
persons  (naming  such person or persons)  pursuant to which the  nomination  or
nominations  are to be made  by the  stockholder;  (v)  such  other  information
regarding each nominee  proposed by such stockholder as would have been required
to be included  in a proxy  statement  filed  pursuant to the proxy rules of the
Securities and Exchange  Commission had the nominee been nominated,  or intended
to be nominated, by the Board of Directors; and (vi) the consent of each nominee
to serve as a director of the Corporation if so elected.  The presiding  officer
of the meeting may refuse,  in his or her sole  discretion,  to acknowledge  the
nomination of any person not made in compliance with the foregoing procedure.

                              ARTICLE IV - OFFICERS

                Section 4.1.  Election and Office.  The Corporation shall have a
President,  a  Secretary  and a  Treasurer  who shall be elected by the Board of
Directors.  The Board of Directors may elect such additional  officers as it may
deem proper, including a Chairman and a Vice Chairman of the Board of Directors,
one or more Vice  Presidents,  and one or more  assistant or honorary  officers.
Officers may, but need not, be  directors.  Any number of offices may be held by
the same person.

                  Section 4.2.  Term.  The  President,  Secretary  and Treasurer
shall each serve for a term of one year and until  their  respective  successors
are elected and qualified,  unless removed from office by the Board of Directors
during their respective  tenures.  The term of office of any other officer shall
be as specified by the Board of Directors.

                  Section  4.3.  Powers  and  Duties  of the  President.  Unless
otherwise  determined  by the Board of Directors,  the President  shall have the
usual duties of an executive officer with general supervision over and direction
of the affairs of the  Corporation.  In the exercise of these duties and subject
to the limitations

                                       -9-

<PAGE>



set forth in the Delaware Code,  these By-laws,  and the actions of the Board of
Directors,  the President may appoint,  suspend and discharge employees,  agents
and  assistant  officers,  fix the  compensation  of all  employees  others than
executive  officers,  shall preside at all meetings of the stockholders at which
he or she shall be present and shall, unless there is a Chairman of the Board of
Directors,  preside at all  meetings of the Board of  Directors.  The  President
shall also do and perform such other duties as from time to time may be assigned
to him or her by the Board of  Directors.  Unless  otherwise  designated  by the
Board of Directors,  the President shall be the Chief  Executive  Officer of the
Corporation.
                  Unless  otherwise  determined by the Board of  Directors,  the
President  shall have the full power and authority on behalf of the  Corporation
to  attend  and to act and to vote at any  meeting  of the  stockholders  of any
corporation in which the Corporation  may hold stock,  and, at any such meeting,
shall possess and may exercise any and all of the rights and powers  incident to
the ownership of such stock and which,  as the owner  thereof,  the  Corporation
might have possessed and exercised.  The President  shall also have the right to
delegate such power.

                  Section  4.4.  Powers  and  Duties  of the  Secretary.  Unless
otherwise  determined by the Board of Directors,  the Secretary shall record all
proceedings of the meetings of the  Corporation,  the Board of Directors and all
committees, in books to be kept for that purpose, and shall attend to the giving
and serving of all notices for the Corporation.  The Secretary shall have charge
of the corporate seal, the certificate books,  transfer books and stock ledgers,
and such  other  books and  papers as the Board of  Directors  may  direct.  The
Secretary  shall perform all other duties  ordinarily  incident to the office of
Secretary  and shall have such other powers and perform such other duties as may
be assigned to him or her by the Board of Directors.

                  Section  4.5.  Powers  and  Duties  of the  Treasurer.  Unless
otherwise determined by the Board of Directors,  the Treasurer shall have charge
of all the funds and  securities of the  Corporation  which may come into his or
her hands.  When necessary or proper,  unless otherwise  ordered by the Board of
Directors,  the  Treasurer  shall  endorse  for  collection  on  behalf  of  the
Corporation checks, notes and other obligations,

                                      -10-

<PAGE>



and shall  deposit  the same to the credit of the  Corporation  in such banks or
depositories as the Board of Directors may designate and shall sign all receipts
and vouchers for payments made to the  Corporation.  The  Treasurer  shall enter
regularly,  in  books  of the  Corporation  to be kept  by him or her  for  that
purpose,  a full and accurate  account of all moneys received and paid by him or
her on account of the Corporation.  Whenever required by the Board of Directors,
the  Treasurer  shall  render a  statement  of the  financial  condition  of the
Corporation.   The  Treasurer   shall  at  all  reasonable   times  exhibit  the
Corporation's  books and  accounts  to any  director  of the  Corporation,  upon
application  at the  office  of  the  Corporation  during  business  hours.  The
Treasurer  shall have such other  powers and shall  perform such other duties as
may be assigned to him or her from time to time by the Board of Directors.

                  Section 4.6. Powers and Duties of the Chairman of the Board of
Directors.  Unless otherwise determined by the Board of Directors,  the Chairman
of the Board,  if any, shall preside at all meetings of directors.  The Chairman
of the Board shall have such other powers and perform such further duties as may
be  assigned  to such  officer  by the Board of  Directors,  including,  without
limitation, acting as Chief Executive Officer of the Corporation. To be eligible
to serve, the Chairman of the Board must be a director of the Corporation.

                  Section  4.7.   Powers  and  Duties  of  Vice  Presidents  and
Assistant Officers.  Unless otherwise determined by the Board of Directors, each
Vice President and each assistant  officer shall have the powers and perform the
duties as shall be  designated by the Board of Directors.  Vice  Presidents  and
assistant  officers  shall have such rank as shall be designated by the Board of
Directors and each, in the order of rank, shall act for such superior officer in
his or her absence or disability or when so directed by such superior officer or
by the  Board  of  Directors.  Vice  Presidents  may  be  designated  as  having
responsibility  for a specific  aspect of the  Corporation's  affairs,  in which
event each such Vice President shall be superior to the other Vice Presidents in
relation to matters within his or her area. The President  shall be the superior
officer of the Vice Presidents.

                  The Treasurer and the Secretary shall be the superior officers
 of the Assistant Treasurers and

                                      -11-

<PAGE>



Assistant Secretaries, respectively.

                  Section 4.8.  Delegation of Office. The Board of Directors may
delegate  the powers or duties of any  officer of the  Corporation  to any other
officer or to any director from time to time.

                  Section 4.9. Vacancies.  The Board of Directors shall have the
power to fill any vacancies in any office occurring for any reason.

                  Section 4.10. Resignations. Any officer may resign at any time
by  submitting  his  or  her  written  resignation  to  the  Corporation.   Such
resignation  shall take  effect at the time of its  receipt by the  Corporation,
unless another time be fixed in the  resignation,  in which case it shall become
effective at the time so fixed.  The  acceptance of a  resignation  shall not be
required to make it effective.

                            ARTICLE V - CAPITAL STOCK

                  Section 5.1.  Stock Certificates.

                (a) Execution. Shares of the Corporation shall be represented by
certificates  signed by or in the name of the Corporation by (i) the Chairman or
Vice Chairman of the Board of Directors,  the President or a Vice President, and
(ii) the Treasurer or an Assistant  Treasurer,  or the Secretary or an Assistant
Secretary, representing the number of shares registered in certificate form, and
may be countersigned by a transfer agent or registrar other than the Corporation
or its employee.  Any or all of the signatures on the share  certificates may be
facsimiles.  In case any officer,  transfer agent or registrar who has signed or
whose facsimile  signature has been placed upon a certificate  shall have ceased
to be such  officer,  transfer  agent or registrar  before such  certificate  is
issued, it may be issued by the Corporation with the same effect as if he or she
were such officer, transfer agent or registrar at the date of issue.

                  (b) Fractional Shares.  Except as otherwise  determined by the
Board of Directors,  shares or certificates  thereof may be issued as fractional
shares.

                  Section 5.2. Fixing Date for  Determination of Stockholders of
                  Record

                  (a) General Rules. In order that the Corporation may determine
the stockholders entitled to notice of or to vote at any meeting of stockholders
or any adjournment thereof, the Board of

                                      -12-

<PAGE>



Directors  may fix a record  date,  which record date shall not precede the date
upon which the  resolution  fixing  the  record  date is adopted by the Board of
Directors, and which record date shall not be more than 60 nor less than 10 days
before the date of such meeting.
                If no record date is fixed by the Board of Directors, the record
date for determining  stockholders entitled to notice of or to vote at a meeting
of stockholders  shall be at the close of business on the day next preceding the
day on which notice is given, or, if notice is waived,  at the close of business
on the day next preceding the day on which the meeting is held. A  determination
of  stockholders  of record  entitled  to  notice of or to vote at a meeting  of
stockholders shall apply to any adjournment of the meeting; providing,  however,
that the Board of Directors may fix a new record date for the adjourned meeting.

                (b)  Actions in Lieu of Meeting.  In order that the  Corporation
may  determine  the  stockholders  entitled  to consent to  corporate  action in
writing without a meeting,  the Board of Directors may fix a record date,  which
record  date shall not  precede  the date upon which the  resolution  fixing the
record  date is adopted by the Board of  Directors,  and which date shall not be
more than 10 days  after the date upon  which the  resolution  fixing the record
date is adopted by the Board of  Directors.  If no record date has been fixed by
the Board of  Directors,  the record for  determining  stockholders  entitled to
consent to corporate  action in writing without a meeting,  when no prior action
by the Board of Directors is required by the Delaware  Code,  shall be the first
date on which a  signed  written  consent  setting  forth  the  action  taken or
proposed  to be  taken  is  delivered  to the  Corporation  by  delivery  to its
registered office in the State of Delaware,  its principal place of business, or
an  officer  or agent of the  Corporation  having  custody  of the book in which
proceedings  of meetings of  stockholders  are  recorded.  Delivery  made to the
Corporation's  registered  office shall be by hand or by certified or registered
mail, return receipt requested.
                If no record date has been fixed by the Board of  Directors  and
prior action by the Board of Directors  is required by the  Delaware  Code,  the
record date for determining stockholders entitled to consent to corporate action
in writing  without a meeting  shall be at the close of  business  on the day on
which the Board of Directors adopts a resolution taking such prior action.

                                      -13-

<PAGE>



                  (c)  Dividends and Other  Related  Matters.  In order that the
Corporation  may determine the  stockholders  entitled to receive payment of any
dividend or other  distribution  or allotment of any rights or the  stockholders
entitled to exercise any rights in respect of any change, conversion or exchange
of stock, or for the purpose of any other lawful action,  the Board of Directors
may fix a record  date,  which record date shall not precede the date upon which
the resolution fixing the record date is adopted, and which record date shall be
not more than 60 days prior to such action.
                If no record  date is fixed,  the  record  date for  determining
stockholders  for any such purpose  shall be at the close of business on the day
on which the Board of Directors adopts the resolution relating thereto.

                Section 5.3.  Transfer of Shares.  Except as provided in Section
5.4,  transfer of shares shall be made on the books of the Corporation only upon
surrender of the share  certificate,  duly endorsed and otherwise in proper form
for transfer,  which  certificate shall be canceled at the time of the transfer;
no transfer  of shares  shall be made on the books of this  Corporation  if such
transfer is in  violation of a lawful  restriction  noted  conspicuously  on the
certificate.

                Section 5.4. Lost, Stolen or Destroyed Share  Certificates.  The
Corporation may issue a new certificate of stock or uncertified  shares in place
of any certificate  therefore issued by it, alleged to have been lost, stolen or
destroyed,  and the  Corporation may require the owner of the lost,  stolen,  or
destroyed  certificate,  or his legal  representative  to give the Corporation a
bond  sufficient  to indemnify  it against  claim that may be made against it on
account of the alleged loss, theft or destruction of any such certificate or the
issuance of such new certificate or uncertified shares.

                  ARTICLE VI - NOTICES - COMPUTING TIME PERIODS

                Section  6.1.  Contents  of  Notice.  Whenever  any  notice of a
meeting is required to be given  pursuant to these By-laws,  the  Certificate or
otherwise,  the notice shall specify the place, day and hour of the meeting;  in
the case of a special  meeting or where  otherwise  required by law, the general
nature  of the  business  to be  transacted  at  such  meeting;  and  any  other
information required by the Delaware Code.

                                      -14-

<PAGE>



                Section  6.2.  Method of Notice.  All notices  shall be given to
each person entitled thereto,  either personally or by sending a copy thereof by
first class or express mail,  postage  prepaid,  or by telegram (with  messenger
service specified), telex or TWX (with answer back received) or courier service,
charges  prepaid,  or by  telecopier,  with  confirmation  of  receipt,  to such
person's address (or their telex, TWX,  telecopier or telephone  number),  as it
appears on the  records of the  Corporation,  or  supplied by such person to the
Corporation for the purpose of notice.  If notice is sent by mail,  telegraph or
courier  service,  it shall be deemed to have been given to the person  entitled
thereto when deposited in the United States Mail,  with the telegraph  office or
with the courier service, as the case may be, for delivery to that person or, in
the case of telex,  TWX or  telecopier,  when  dispatched.  If no address  for a
stockholder appears on the books of the Corporation and such stockholder has not
supplied  the  Corporation  with an address  for the  purpose of notice,  notice
deposited  in the United  States  Mail  addressed  to such  stockholder  care of
General Delivery in the city in which the principal office of the Corporation is
located shall be sufficient

                Section 6.3. Waiver of Notice. Whenever notice is required to be
given  under any  provision  of the  Delaware  Code,  the  Certificate  or these
By-laws,  a written  waiver,  signed by the person  entitled to notice,  whether
before or after the time stated therein,  shall be deemed  equivalent to notice.
Attendance of a person at a meeting shall  constitute a waiver of notice of such
meeting,  except when the person  attends a meeting  for the express  purpose of
objecting,  at the beginning of the meeting,  to the transaction of any business
because the meeting is not lawfully called or convened.  Neither the business to
be  transacted  at, nor the purpose  of, any  regular or special  meeting of the
stockholders,  directors,  or  members  of a  committee  of  directors  need  be
specified in any written waiver of notice unless so required by the Certificate.

                  Section 6.4.  Computing Time Periods.

                  (a) Days to be Counted.  In  computing  the number of days for
purposes  of these  Bylaws,  all days  shall be  counted,  including  Saturdays,
Sundays or Holidays; provided, however, that if the final day of any time period
fails on a Saturday, Sunday or Holiday, then the final day shall be deemed to be
the next day which is not a Saturday, Sunday or Holiday. In computing the number
of days for the

                                      -15-

<PAGE>



purpose of giving notice of any meeting, the date upon which the notice is given
shall be counted but the day set for the meeting shall not be counted.

                  (b) Two Day Notice.  In any case where only two days notice is
being  given,  notice  must be given at least 48 hours in advance by delivery in
person, telephone, telex, TWX, telecopler or similar means of communication.

                 ARTICLE VII - INDEMNIFICATION OF DIRECTORS AND
                           OFFICERS AND OTHER PERSONS

                Section 7.1.  Indemnification.  The  Corporation  shall have the
power to indemnify any director,  officer,  employee or agent of the Corporation
against expenses (including attorney's fees), judgments,  fines and amounts paid
in settlement,  actually and  reasonably  incurred by him or her, to the fullest
extent now or hereafter  permitted by law in connection with and including,  but
not limited to, those instances in which such indemnification,  although greater
in scope or degree than that  expressly  provided by Section 145 of the Delaware
Code,  as deemed by a majority of a quorum of directors  who were not parties to
such action, suit or proceeding (which may consist of only one director if there
is only one such disinterested  director) or by independent legal counsel, after
due  investigation,  to be in the best  interests of the  Corporation,  with any
threatened,  pending or completed  action,  suit or  proceeding,  whether civil,
criminal,  administrative or investigative,  brought or threatened to be brought
against him or her by reason of his or her  performance as a director,  officer,
employee or agent of the Corporation, its parent or any of its subsidiaries,  or
in any other  capacity  on behalf of the  Corporation,  its parent or any of its
subsidiaries.  The Board of Directors  by  resolution  adopted in each  specific
instance may  similarly  indemnify  any person  other than a director,  officer,
employee or agent of the Corporation  for liabilities  incurred by him or her in
connection  with  services  rendered  by him or her for or at the request of the
Corporation, its parent or any of its subsidiaries.

                  The  provisions  of this Section  shall be  applicable  to all
actions,  suits or proceedings commenced after its adoption,  whether such arise
out of acts or omissions which occurred prior or

                                      -16-

<PAGE>



subsequent to such adoption and shall  continue as to a person who has ceased to
be a director,  officer,  employee or agent or to render  services for or at the
request of the  Corporation or as the case may be, its parent,  or  subsidiaries
and shall inure to the benefit of the heirs,  executors  and  administrators  of
such a person.  The rights of  indemnification  provided for herein shall not be
deemed exclusive of any other rights to which any director, officer, employee or
agent of the Corporation may be entitled under these By-laws, agreement, vote of
stockholders or disinterested  directors or otherwise,  both as to action in his
official  capacity  and as to action in  another  capacity  while  holding  such
office,  and shall  continue  as to a person  who has  ceased to be a  director,
officer,  employee  or agent  and  shall  inure  to the  benefit  of the  heirs,
executors and administrators of such a person.

                  Section 7.2. Advances.  Expenses  (including  attorney's fees)
incurred  by  any  officer  or  director  in  defending  any  civil,   criminal,
administrative or investigative action, suit or proceeding,  whether threatened,
pending or  completed,  may be paid by the  Corporation  in advance of the final
disposition  of such action,  suit or  proceeding  as authorized by the Board of
Directors in the specific case upon receipt of an  undertaking,  by or on behalf
of such  director or officer,  to repay such  amount if it shall  ultimately  be
determined  that he or she is not entitled to be indemnified by the  Corporation
as  authorized by law. Such expenses  (including  attorney's  fees)  incurred by
other employees and agents may be paid upon such terms and  conditions,  if any,
as the Board of Directors deems appropriate.

                  Section 7.3.  Amendment.  The  provisions  of this Article VII
relating to indemnification  and to the advancement of expenses shall constitute
a contract  between the Corporation and each of its directors and officers which
may be modified as to any director or officer only with that person's consent or
as specifically provided in this Section. Notwithstanding any other provision of
these By-laws relating to their amendment generally,  any repeal or amendment of
this Article VII which is adverse to any director or officer shall apply to such
director or officer only on a prospective  basis, and shall not limit the rights
of persons covered by this Article VII to  indemnification or to the advancement
of expenses with respect to any action or failure to act occurring  prior to the
time of such repeal or amendment. Notwithstanding any other

                                      -17-

<PAGE>



provision of these By-laws, no repeal or amendment of these By-laws shall affect
any or all of this Article VII so as to limit indemnification or the advancement
of  expenses  in any  manner  unless  adopted by (a) the  unanimous  vote of the
directors  of the  Corporation  then  serving,  or (b) the  affirmative  vote of
shareholders  entitled  to cast not less than a  majority  of the votes that all
shareholders are entitled to cast in the election of directors; provided that no
such amendment shall have  retroactive  effect  inconsistent  with the preceding
sentence.
                Section  7.4.  Insurance.   The  Corporation  may  purchase  and
maintain  insurance  on behalf of any person who is or was a director,  officer,
employee or agent of the Corporation, or is or was serving at the request of the
Corporation as a director,  officer,  employee or agent of another  corporation,
partnership,  joint  venture,  trust or other  enterprise  against any liability
asserted against him or her and incurred by him or her in any such capacity,  or
arising out of his or her status as such,  whether or not the Corporation  would
have the power to indemnify him or her against such liability under law.
                               ARTICLE VIII - SEAL
                The form of the seal of the  Corporation,  [Form of Seal] called
the corporate seal of the Corporation, shall be as impressed adjacent hereto.
                            ARTICLE IX - FISCAL YEAR
                The Board of Directors shall have the power by resolution to fix
the fiscal year of the  Corporation.  If the Board of Directors shall fail to do
so, the President shall fix the fiscal year.
                             ARTICLE X - AMENDMENTS
                  (a)  Stockholders.  The  affirmative  vote of the holders of a
majority  of the  combined  voting  power  of the  outstanding  shares  of stock
entitled to vote  generally in the election of directors,  voting  together as a
single  class,  shall be required to alter,  amend or repeal these By-laws or to
adopt any provision inconsistent therewith.
                  (b) Board of Directors.  If the  Certificate so provides,  the
Board shall have the power

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to alter, amend or repeal these By-laws, however, the Board may not alter, amend
or repeal any provision or subject of these By-laws which is expressly committed
to the stockholders by the Delaware Code or otherwise. Notwithstanding that such
power may be granted to the Board,  it shall not divest the  stockholders of the
power, nor limit their power to adopt, amend or repeal these By-laws.

             ARTICLE XI - INTERPRETATION OF BY-LAWS - - SEPARABILITY

                  Section 11.1. Interpretation.  All words, terms and provisions
of these By-laws shall be interpreted  and defined by and in accordance with the
Delaware Code, as amended, and as amended from time to time hereafter.

                  Section 11.2.  Separability.  The  provisions of these By-laws
are  independent  of and separable  from each other,  and no provision  shall be
affected or rendered invalid or unenforceable by virtue of the fact that for any
reason any other or others of them may be invalid or  unenforceable  in whole or
in part.
                    ARTICLE XII - DETERMINATION BY THE BOARD

                Section 12.1. Effect of Board Determinations.  Any determination
involving  interpretation  or application of these By-laws made in good faith by
the Board of Directors shall be final,  binding and conclusive on all parties in
interest.


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