AVON PRODUCTS INC
S-4/A, 1998-01-07
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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     AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON JANUARY 7, 1998
                                                      REGISTRATION NO. 333-41299
    
================================================================================
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                             ----------------------
                                         
                                 AMENDMENT NO. 1
                                       TO
                                          
                                    FORM S-4
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933
                             ----------------------
                               AVON PRODUCTS, INC.
             (Exact Name of Registrant as Specified in Its Charter)
                             ----------------------
<TABLE>
<S>                                 <C>                                 <C>
           NEW YORK                             2844                          13-0544597
(State or Other Jurisdiction of     (Primary Standard Industrial           (I.R.S. Employer
 Incorporation or Organization)        Classification Number)           Identification Number)
</TABLE>
                             ----------------------
                           1345 AVENUE OF THE AMERICAS
                          NEW YORK, NEW YORK 10105-0196
                                 (212) 282-5000
               (Address, Including Zip Code, and Telephone Number,
       Including Area Code, of Registrant's Principal Executive Offices)
                             ----------------------
                            WARD M. MILLER, JR., ESQ.
                                 GENERAL COUNSEL
                               AVON PRODUCTS, INC.
                           1345 AVENUE OF THE AMERICAS
                          NEW YORK, NEW YORK 10105-0196
                                 (212) 282-5000
            (Name, Address, Including Zip Code, and Telephone Number,
                   Including Area Code, of Agent for Service)
                             ----------------------
                                    Copy to:
                              MICHAEL W. WEIR, ESQ.
                               SULLIVAN & CROMWELL
                                125 BROAD STREET
                            NEW YORK, NEW YORK 10004
                                 (212) 558-4000
                             ----------------------
    APPROXIMATE DATE OF COMMENCEMENT OF PROPOSED SALE TO THE PUBLIC:  As soon as
practicable  after the effective  date of this  Registration  Statement.  
    If the  securities  being  registered  on this  form are  being  offered  in
connection  with the formation of a holding company and there is compliance with
General Instruction G, check the following box. [_]
                             ----------------------
<TABLE>
<CAPTION>
                                              CALCULATION OF REGISTRATION FEE
===================================================================================================================================
<S>                                        <C>                    <C>                  <C>                    <C>
                                                                       Proposed              Proposed
                                                                        Maximum               Maximum
   
         TITLE OF EACH CLASS OF                Amount to Be         Offering Price           Aggregate             Amount of
       SECURITIES TO BE REGISTERED              Registered           Per Unit(1)         Offering Price(1)    Registration Fee(2)
    
- -----------------------------------------------------------------------------------------------------------------------------------
          6.55% Notes due 2007                 $100,000,000           100.1655%             $100,165,500           $29,548.83
===================================================================================================================================
<FN>
(1)  Determined pursuant to Rule 457(f),  solely for the purpose of calculating
     the  registration  fee,  on the basis of the  average of the bid and asked
     price for the securities on November 26, 1997.

   
(2)  THE REGISTRATION FEE WAS PREVIOUSLY PAID.
    
</FN>
</TABLE>
                             ----------------------
    THE  REGISTRANT  HEREBY AMENDS THIS  REGISTRATION  STATEMENT ON SUCH DATE OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE A FURTHER  AMENDMENT  WHICH  SPECIFICALLY  STATES  THAT  THIS  REGISTRATION
STATEMENT SHALL  THEREAFTER  BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(a) OF
THE  SECURITIES  ACT OF 1933 OR UNTIL THE  REGISTRATION  STATEMENT  SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION,  ACTING PURSUANT TO SAID SECTION 8(a),
MAY DETERMINE.
<PAGE>


PROSPECTUS
                               AVON PRODUCTS, INC.

             OFFER TO EXCHANGE 6.55% NOTES DUE 2007, THAT HAVE BEEN
            REGISTERED UNDER THE SECURITIES ACT, FOR ALL OUTSTANDING
                   6.55% NOTES DUE 2007 OF AVON PRODUCTS, INC.
             THAT WERE ISSUED AND SOLD IN A TRANSACTION EXEMPT FROM
                     REGISTRATION UNDER THE SECURITIES ACT

   
       THE EXCHANGE OFFER AND WITHDRAWAL RIGHTS WILL EXPIRE AT 5:00 P.M.,
            NEW YORK CITY TIME, ON FEBRUARY 9, 1998 UNLESS EXTENDED.
    


    Avon  Products,  Inc.,  a New York  corporation  ("Avon" or the  "Company"),
hereby  offers,  upon the terms and subject to the  conditions set forth in this
prospectus (the  "Prospectus")  and the accompanying  letter of transmittal (the
"Letter of Transmittal"  which,  together with the  Prospectus,  constitutes the
"Exchange Offer"), to exchange its 6.55% Notes due 2007 (the "New Notes"), which
have  been  registered  under  the  Securities  Act of  1933,  as  amended  (the
"Securities Act"),  pursuant to a Registration  Statement (as defined herein) of
which this  Prospectus  constitutes a part, for a like  principal  amount of its
issued  and  outstanding  6.55%  Notes  due 2007  (the  "Old  Notes"),  of which
$100,000,000 in aggregate  principal  amount was issued on August 4, 1997 and is
outstanding as of the date hereof.

    The Exchange Offer is being made in compliance  with a  Registration  Rights
Agreement,  dated as of August 4, 1997 (the  "Registration  Rights  Agreement"),
between the Company and Morgan Stanley & Co. Incorporated, Chase Securities Inc.
and J.P. Morgan Securities Inc. (the "Initial  Purchasers").  The form and terms
of the New Notes will be  identical  in all  material  respects  to the form and
terms of the Old Notes, except that the New Notes have been registered under the
Securities Act and,  therefore,  will not bear legends  restricting the transfer
thereof, and the New Notes may be issued in minimum denominations of $1,000. The
New Notes will  evidence  the same  indebtedness  as the Old Notes  (which  they
replace) and will be entitled to the benefits of the same  Indenture (as defined
herein)  which  governs  the Old  Notes.  The Old  Notes  and the New  Notes are
sometimes  referred to herein  collectively  as the "Notes."  See "The  Exchange
Offer" and "Description of the Notes."

   
    The Company will accept for exchange any and all Old Notes validly  tendered
and not withdrawn  prior to 5:00 p.m.,  New York City time, on February 9, 1998,
unless extended (the "Expiration  Date").  Tenders of Old Notes may be withdrawn
at any time prior to 5:00  p.m.,  New York City time,  on the  Expiration  Date,
unless  previously  accepted for exchange by the Company.  The Exchange Offer is
not conditioned  upon any minimum  principal  amount of Old Notes being tendered
for  exchange.  However,  the  Exchange  Offer is subject  to certain  customary
conditions, which may be waived by the Company. It is expected that the Exchange
Offer  will  be  consummated  on or  shortly  after  the  Expiration  Date,  and
therefore,  none of the Notes will be entitled to the contingent increase in the
interest rate provided for in the Old Notes.

    Interest  on the Notes will be payable  from August 1, 1997 or from the most
recent  Interest  Payment Date to which interest has been paid.  Interest on the
Old Notes will be payable on February 1, 1998. Interest on the New Notes will be
payable,  semi-annually  in  arrears  on  February  1 and August 1 of each year,
commencing August 1, 1998. The New Notes will mature on August 1, 2007, and will
not be subject to redemption prior to maturity.  The New Notes will not have the
benefit of a sinking fund. The New Notes will be unsecured  general  obligations
of the Company and rank pari passu with all other  unsecured and  unsubordinated
indebtedness of the Company. See "Description of the Notes."
    

                             ----------------------


  THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
       EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS THE
           SECURITIES AND EXCHANGE COMMISSION OR ANY STATE SECURITIES
            COMMISSION PASSED UPON THE ACCURACY OR ADEQUACY OF THIS
              PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
                               CRIMINAL OFFENSE.

                             ----------------------


   
                         The date of this Prospectus is January 7, 1998.
    

<PAGE>


                               NOTICE TO INVESTORS

     Based on  interpretations  of the  staff  of the  Securities  and  Exchange
Commission  (the  "Commission")  set forth in no-action  letters issued to third
parties,  the Company  believes  that New Notes issued  pursuant to the Exchange
Offer in exchange for Old Notes may be offered for resale, resold, and otherwise
transferred by a holder thereof (other than broker-dealers,  as set forth below,
and any holder that is an  "affiliate" of the Company within the meaning of Rule
405 under the Securities Act) without further  registration under the Securities
Act and without delivery to prospective  purchasers of a prospectus  pursuant to
the provisions of the Securities Act,  provided that the holder is acquiring the
New Notes in the ordinary course of its business,  is not  participating and has
no  arrangement  or  understanding   with  any  person  to  participate  in  the
distribution of the New Notes.  Eligible  holders wishing to accept the Exchange
Offer must  represent  to the  Company in the  Letter of  Transmittal  that such
conditions  have been met. See "The Exchange  Offer--Procedures  for Tendering."
Each  broker-dealer who holds Old Notes acquired for its own account as a result
of market-making or other trading  activities and who receives New Notes for its
own account pursuant to the Exchange Offer must acknowledge that it will deliver
a  prospectus  in  connection  with any resale of such New Notes.  The Letter of
Transmittal  states that by so acknowledging  and by delivering a prospectus,  a
broker-dealer will not be deemed to admit that it is an "underwriter" within the
meaning  of the  Securities  Act.  This  Prospectus,  as it may  be  amended  or
supplemented  from time to time,  may be used by a  broker-dealer  in connection
with the resales of New Notes received for such  broker-dealer's  own account in
exchange for Old Notes where such Old Notes were acquired by such  broker-dealer
as a result of  market-making  activities  or other  trading  activities.  For a
period of up to 90 days after the  Expiration  Date,  the Company will make this
Prospectus  available to any such broker-dealer (who requests such Prospectus in
the Letter of Transmittal) for use in connection with any such resale. See "Plan
of Distribution."

     The Old Notes and the New Notes constitute new issues of securities with no
established  public  trading  market.  The Company  does not intend to apply for
listing of the New Notes on any securities  exchange or for inclusion of the New
Notes in any  automated  quotation  system.  There can be no  assurance  that an
active  public  market for the New Notes will develop or as to the  liquidity of
any market that may  develop  for the New Notes,  the ability of holders to sell
the New  Notes,  or the  price  at which  holders  would be able to sell the New
Notes.  The Company has been advised by the Initial  Purchasers that they intend
to make a  market  in the  New  Notes;  however,  such  entities  are  under  no
obligation  to do so and any market  making  activities  with respect to the New
Notes may be  discontinued  at any time.  Future trading prices of the New Notes
will depend on many factors,  including among other things,  prevailing interest
rates, the Company's operating results and the market for similar securities.

     Any Old Notes not  tendered or accepted in the  Exchange  Offer will remain
outstanding.  To the extent  that Old Notes are  tendered  and  accepted  in the
Exchange  Offer,  a  holder's  ability  to sell  untendered,  and  tendered  but
unaccepted, Old Notes could be adversely affected. Following consummation of the
Exchange  Offer,  the  holders of Old Notes will  continue  to be subject to the
existing  restrictions on transfer  thereof and the Company will have no further
obligation to such holders, under the Registration Rights Agreement,  to provide
for the registration  under the Securities Act of the Old Notes. There may be no
trading market for the Old Notes.

     The Company will not receive any proceeds  from, and has agreed to bear the
expenses of, the Exchange Offer. No underwriter is being used in connection with
the Exchange Offer.

     THE  EXCHANGE  OFFER IS NOT  BEING  MADE TO,  NOR WILL THE  COMPANY  ACCEPT
SURRENDERS FOR EXCHANGE FROM, HOLDERS OF OLD NOTES IN ANY  JURISDICTION IN WHICH
THE EXCHANGE OFFER OR THE ACCEPTANCE THEREOF WOULD NOT BE IN COMPLIANCE WITH THE
SECURITIES OR BLUE SKY LAWS OF SUCH JURISDICTION.


                                        2



<PAGE>



                                TABLE OF CONTENTS


                                                                            Page

Notice to Investors..........................................................2
Incorporation of Certain Documents
   by Reference..............................................................3
Available Information........................................................4
Cautionary Statement for Purposes of
   the "Safe Harbor" Statement under
   the Private Securities Litigation
   Reform Act of 1995........................................................4
Summary......................................................................5
No Cash Proceeds to the Company.............................................13
Consolidated Ratio of Earnings
   to Fixed Charges.........................................................13
Recent Developments.........................................................13
The Exchange Offer..........................................................15
Selected Financial Data.....................................................23
Management's Discussion and Analysis
   of Financial Condition and Results of
   Operations...............................................................24
The Company.................................................................40
Description of the Notes....................................................43
Certain United States Income Tax
   Considerations...........................................................49
Plan of Distribution........................................................50
Validity of the New Notes...................................................50
Experts.....................................................................50


                 INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE

     THIS PROSPECTUS INCORPORATES DOCUMENTS BY REFERENCE WHICH ARE NOT PRESENTED
HEREIN OR DELIVERED  HEREWITH.  THESE  DOCUMENTS ARE AVAILABLE UPON REQUEST FROM
WARD M. MILLER, JR., ESQ., AVON PRODUCTS, INC., 1345 AVENUE OF THE AMERICAS, NEW
YORK, NEW YORK 10105-0196, (212) 282-5000. IN ORDER TO ENSURE TIMELY DELIVERY OF
THE  DOCUMENTS,  ANY REQUEST SHOULD BE MADE AT LEAST FIVE BUSINESS DAYS PRIOR TO
THE EXPIRATION DATE.

     The following documents  heretofore or hereafter filed by the Company (File
No.  1-4881) with the Commission  under the Securities  Exchange Act of 1934, as
amended (the "Exchange Act"), are incorporated by reference in this Prospectus:

     (i) The  Company's  Annual  Report on Form 10-K for its  fiscal  year ended
December  31,  1996,  filed with the  Commission  on March 31, 1997 (the "Annual
Report");

     (ii) The Company's  Quarterly  Reports on Form 10-Q for the quarters  ended
March 31, June 30 and September 30, 1997,  filed with the  Commission on May 13,
August 13 and November 13, 1997, respectively; and

     (iii) The Company's Proxy  Statement,  dated March 25, 1997, filed with the
Commission on March 25, 1997.

     All documents filed by the Company pursuant to Section 13(a),  13(c), 14 or
15(d) of the  Exchange  Act after the date of this  Prospectus  and prior to the
termination  of the offering made hereby shall be deemed to be  incorporated  by
reference  into this  Prospectus and to be a part hereof from the date of filing
of such documents.  Any statement contained herein or in a document incorporated
or deemed to be incorporated by reference  herein shall be deemed to be modified
or  superseded  for purposes of this  Prospectus  to the extent that a statement
contained  herein,  or in any  subsequently  filed  document which also is or is
deemed to be  incorporated  by reference  herein,  modifies or  supersedes  such
statement.  Any statement so modified or superseded shall not be deemed,  except
as so modified or superseded, to constitute a part of this Prospectus.

     The  Company  will  provide  without  charge  to any  person  to whom  this
Prospectus  is delivered,  including  any holder of Notes,  upon written or oral
request of such person to the address or telephone  number listed above,  a copy
of any or all of the foregoing documents incorporated herein by reference (other
than exhibits to such documents which are not specifically  incorporated therein
by reference).


                                        3


<PAGE>


     As used herein,  the terms  "Prospectus"  and "herein" mean this Prospectus
including  the documents  incorporated  or deemed to be  incorporated  herein by
reference,  as the same may be amended,  supplemented or otherwise modified from
time to time.

                              AVAILABLE INFORMATION

     The Company is subject to the  informational  requirements  of the Exchange
Act, and the rules and regulations thereunder, and in accordance therewith files
reports,  proxy  statements  and other  information  with the  Commission.  Such
reports,  proxy  statements  and  other  information  should  be  available  for
inspection  and copying at the public  reference  facilities  maintained  by the
Commission at Room 1024, 450 Fifth Street, N.W.,  Washington,  D.C. 20549 and at
the regional  offices of the  Commission  located at Citicorp  Center,  500 West
Madison  Street,  Suite 1400,  Chicago,  Illinois  60661-2511 and at Seven World
Trade Center, New York, New York 10048.  Copies of such material can be obtained
from the Public Reference  Section of the Commission at 450 Fifth Street,  N.W.,
Washington,  D.C.  20549 upon payment of  prescribed  fees.  In  addition,  such
reports,  proxy  statements  and  other  information  should  be  available  for
inspection at the Commission's Web site,  available at  http://www.sec.gov.  The
common stock of the Company is traded on The New York Stock Exchange (AVP),  and
such reports, proxy statements and other information concerning the Company also
can be inspected at the offices of The New York Stock  Exchange,  Inc., 20 Broad
Street, New York, New York 10005.

     The Company has filed with the Commission  under the Securities Act and the
rules and regulations  thereunder,  a Registration  Statement on Form S-4 (as it
may be amended,  the  "Registration  Statement"),  with respect to the New Notes
issuable pursuant to the Exchange Offer. This Prospectus does not contain all of
the information  contained in the  Registration  Statement,  certain portions of
which have been omitted  pursuant to the rules and regulations of the Commission
and to which reference is hereby made. Any statements contained herein or in any
document  incorporated  by reference  herein  concerning  the  provisions of any
contract or other document are not  necessarily  complete,  and in each instance
reference  is made to the copy of such  contract or other  document  filed as an
exhibit to the  Registration  Statement or other  document,  each such statement
being qualified in its entirety by such reference.  The  Registration  Statement
(and exhibits  thereto)  should also be available for  inspection and copying at
the office of the Commission and in the manner described above.

        CAUTIONARY STATEMENT FOR PURPOSES OF THE "SAFE HARBOR" STATEMENT
           UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

     Certain  statements in this  Prospectus  which are not historical  facts or
information are forward-looking  statements,  including, but not limited to, the
information  set forth in "Recent  Developments"  herein.  Such  forward-looking
statements  involve  known and unknown  risks,  uncertainties  and other factors
which  may  cause  the  actual  results,  levels  of  activity,  performance  or
achievement of the Company, or industry results, to be materially different from
any future results, levels of activity,  performance or achievement expressed or
implied by such forward-looking  statements. Such factors include, among others,
the  following:  general  economic and business  conditions;  the ability of the
Company to implement its business  strategy;  the Company's  access to financing
and  its  management  of  foreign  currency  risks;  the  Company's  ability  to
successfully  identify  new business  opportunities;  the  Company's  ability to
attract and retain key executives;  the Company's ability to achieve anticipated
cost savings and profitability  targets;  changes in the industry;  competition;
the effect of regulatory and legal restrictions  imposed by foreign governments;
the effect of regulatory and legal  proceedings  and other factors  discussed in
Item 1 of the Company's  Annual  Report.  As a result of the foregoing and other
factors,  no assurance can be given as to the future results and achievements of
the Company. Neither the Company nor any other person assumes responsibility for
the accuracy and completeness of these statements.

                                        4


<PAGE>


                                     SUMMARY


     The following information is qualified in its entirety by the more detailed
information  appearing  elsewhere  in  this  Prospectus  and  in  the  Company's
consolidated  financial  statements  and notes  thereto  incorporated  herein by
reference. Certain capitalized terms used in this Prospectus Summary are defined
elsewhere herein.  Unless the context clearly implies otherwise,  all references
to the "Company" or "Avon" refer to Avon Products, Inc., a New York corporation.

                                   THE COMPANY

     The Company is one of the world's  leading  manufacturers  and marketers of
beauty and related products,  which include cosmetics,  fragrance and toiletries
("CFT");  gift  and  decorative  products;  apparel;  and  fashion  jewelry  and
accessories.  The Company  commenced  operations in 1886 and was incorporated in
the State of New York on January 27, 1916.  The Company's  business is comprised
of one industry segment, direct selling, with worldwide operations.

<TABLE>
<CAPTION>
                               THE EXCHANGE OFFER
<S>                                         <C>

Issuer...................................   Avon  Products,  Inc. The principal  office of the Company is
                                            located at 1345 Avenue of the  Americas,  New York,  New York
                                            10105,  and its  telephone  number at that  address  is (212)
                                            282-5000.

Purpose of the Exchange Offer............   The Old Notes  were sold by the  Company on August 4, 1997 to
                                            Morgan Stanley & Co. Incorporated,  Chase Securities Inc. and
                                            J.P. Morgan Securities Inc., as the Initial Purchasers, which
                                            placed  the  Old  Notes  with   certain   institutional   and
                                            accredited investors.  In connection  therewith,  the Company
                                            executed and delivered, for the benefit of the holders of the
                                            Old Notes, the Registration Rights Agreement,  which is filed
                                            as an exhibit  to the  Registration  Statement  of which this
                                            Prospectus is a part,  providing for, among other things, the
                                            Exchange  Offer,  so that,  based on  interpretations  by the
                                            staff of the Commission set forth in no-action letters issued
                                            to third  parties,  the New Notes may be offered  for resale,
                                            resold  or  otherwise  transferred  by  the  holders  thereof
                                            without  further  registration  under the  Securities Act and
                                            without  delivery to  prospective  purchasers of a prospectus
                                            pursuant to the requirements of the Securities Act,  provided
                                            that the holder is acquiring New Notes in the ordinary course
                                            of its business,  is not participating and has no arrangement
                                            or  understanding  with  any  person  to  participate  in the
                                            distribution  of the New Notes and is not an  "affiliate"  of
                                            the  Company  within  the  meaning  of  Rule  405  under  the
                                            Securities  Act.  Each  broker-dealer  who  holds  Old  Notes
                                            acquired for its own account as a result of  market-making or
                                            other trading  activities and who receives New Notes pursuant
                                            to the  Exchange  Offer  for  its  own  account  in  exchange
                                            therefor must  acknowledge  that it will deliver a prospectus
                                            in connection with any resale of such New Notes.

                                            This  Prospectus,  as it may be amended or supplemented  from
                                            time to time,  may be used by a  broker-dealer  in connection
                                            with resales of New Notes  received in exchange for Old Notes
                                            where such Old

                                                    5


<PAGE>


                                            Notes were acquired as a result of  market-making  activities
                                            or other trading activities. See "The Exchange Offer--Purpose
                                            of the Exchange Offer" and "Plan of Distribution." The Letter
                                            of Transmittal that  accompanies this Prospectus  states that
                                            by  so  acknowledging  and  by  delivering  a  prospectus,  a
                                            broker-dealer  will  not be  deemed  to  admit  that it is an
                                            "underwriter"  within the meaning of the Securities  Act. Any
                                            holder of Old Notes who  tenders in the  Exchange  Offer with
                                            the  intention  to   participate,   or  for  the  purpose  of
                                            participating,  in a distribution of the New Notes should not
                                            rely on the  above-referenced  position  of the  staff of the
                                            Commission  and,  in the absence of an  exemption  therefrom,
                                            would have to comply  with the  registration  and  prospectus
                                            delivery  requirements  of the  Securities  Act in connection
                                            with any  resale  transaction.  Failure  to comply  with such
                                            requirements  in such instance  could result in such holder's
                                            incurring  liability  under the  Securities Act for which the
                                            holder is not  indemnified by the Company.  See "The Exchange
                                            Offer--Resale of the New Notes."

The Exchange Offer.......................   $1,000  principal  amount of New Notes in  exchange  for each
                                            $1,000  principal  amount of Old Notes duly  tendered and not
                                            withdrawn prior to acceptance thereof. The Company will issue
                                            the New Notes to holders (who have properly  tendered and not
                                            withdrawn  their Old Notes) as promptly as practicable  after
                                            the  Expiration  Date.  As of the date hereof,  there is $100
                                            million principal amount of Old Notes outstanding.

   
Expiration Date..........................   5:00 p.m.,  New York City time,  on February 9, 1998,  unless
                                            the  Exchange  Offer is  extended  by the Company in its sole
                                            discretion,  in which case the term  "Expiration  Date" means
                                            the  latest  date  and time to which  the  Exchange  Offer is
                                            extended.   See   "The   Exchange   Offer--Expiration   Date;
                                            Extensions; Amendments."
    

Procedures for Tendering Old Notes
      and Resale.........................   Each holder of Old Notes wishing to accept the Exchange Offer
                                            must complete, sign and date the Letter of Transmittal,  or a
                                            facsimile  thereof (or an Agent's Message (as defined herein)
                                            in lieu thereof), have its signature guaranteed, if required,
                                            in  accordance  with the  instructions  contained  herein and
                                            therein,  and  mail  or  otherwise  deliver  such  Letter  of
                                            Transmittal,  or such facsimile,  together with the Old Notes
                                            and any other  required  documentation  to the Exchange Agent
                                            (as  defined  herein)  at its  address  set forth  herein for
                                            receipt  prior to 5:00  p.m.,  New  York  City  time,  on the
                                            Expiration  Date.  Certain  financial  institutions  may also
                                            effect  tenders of Old Notes by book-entry  transfer  through
                                            the Exchange Agent's account at DTC (as defined  herein),  in
                                            which case the  procedures  for  book-entry  transfer must be
                                            completed  prior to 5:00  p.m.,  New York City  time,  on the
                                            Expiration  Date.  See "The  Exchange  Offer--Procedures  for
                                            Tendering."  Questions  regarding  how to tender and requests
                                            for information  should be directed to the Exchange Agent. NO
                                            LETTERS OF TRANSMITTAL, CERTIFICATES

                                                                6


<PAGE>


                                            REPRESENTING  OLD NOTES OR ANY OTHER REQUIRED  DOCUMENTATION  SHOULD BE
                                            SENT TO THE COMPANY. SUCH DOCUMENTS SHOULD BE SENT ONLY TO THE EXCHANGE
                                            AGENT.

                                            By  executing  the Letter of  Transmittal,  the  holder  will
                                            represent  to and agree with the  Company  that,  among other
                                            things,  (i) the New Notes to be  acquired  by such holder of
                                            Old Notes in  connection  with the  Exchange  Offer are being
                                            acquired  by  such  holder  in  the  ordinary  course  of its
                                            business,   (ii)   such   holder   has  no   arrangement   or
                                            understanding   with  any   person   to   participate   in  a
                                            distribution  of the New Notes,  and (iii) such holder is not
                                            an  "affiliate,"  as defined in Rule 405 under the Securities
                                            Act, of the Company.  If the holder is a  broker-dealer  that
                                            will  receive New Notes for its own  account in exchange  for
                                            Old Notes that were acquired as a result of  market-making or
                                            other  trading  activities,  such  holder will be required to
                                            acknowledge  in the Letter of  Transmittal  that such  holder
                                            will deliver a prospectus  in  connection  with any resale of
                                            such  New  Notes;   however,   by  so  acknowledging  and  by
                                            delivering  a  prospectus,  such holder will not be deemed to
                                            admit that it is an  "underwriter"  within the meaning of the
                                            Securities  Act.  See  "The  Exchange  Offer--Procedures  for
                                            Tendering."

Special Procedures for
      Beneficial Owners..................   Any  beneficial  owner whose Old Notes are  registered in the
                                            name of a broker,  dealer,  commercial bank, trust company or
                                            other  nominee and who wishes to tender  should  contact such
                                            registered  holder  promptly  and  instruct  such  registered
                                            holder to tender on such  beneficial  owner's  behalf,  or if
                                            such  beneficial  owner  wishes to tender on its own  behalf,
                                            such owner must, prior to completing and executing the Letter
                                            of Transmittal and delivering such owner's Old Notes,  either
                                            make  appropriate  arrangements to register  ownership of the
                                            Old Notes in such owner's name or obtain a properly completed
                                            bond  power  from the  registered  holder.  The  transfer  of
                                            registered  ownership may take  considerable  time.  See "The
                                            Exchange Offer--Procedures for Tendering."

Guaranteed Delivery Procedures...........   Holders  of Old Notes who wish to tender  their Old Notes and
                                            whose Old Notes are not  immediately  available or who cannot
                                            deliver  their Old  Notes (or  complete  the  procedures  for
                                            book-entry transfer),  the Letter of Transmittal or any other
                                            documents  required  by  the  Letter  of  Transmittal  to the
                                            Exchange  Agent  prior to the  Expiration  Date,  must tender
                                            their  Old  Notes   according  to  the  guaranteed   delivery
                                            procedures  set  forth  in  "The  Exchange  Offer--Guaranteed
                                            Delivery Procedures."

Withdrawal Rights........................   Subject to the  conditions  set forth herein,  tenders of Old
                                            Notes may be  withdrawn  at any time prior to 5:00 p.m.,  New
                                            York City time,  on the  Expiration  Date.  See "The Exchange
                                            Offer--Withdrawal of Tenders."

                                                                7



<PAGE>


Acceptance of Old Notes and Issuance
      of New Notes.......................   Subject to the terms and  conditions  of the Exchange  Offer,
                                            including the  reservation  (or waiver) of certain  rights by
                                            the Company, the Company will accept for exchange any and all
                                            Old Notes which are validly  tendered in the Exchange  Offer,
                                            and not withdrawn, prior to 5:00 p.m., New York City time, on
                                            the Expiration  Date.  Subject to such terms and  conditions,
                                            the Company will issue $1,000  principal  amount of New Notes
                                            in exchange for each $1,000  principal  amount of outstanding
                                            Old Notes validly  tendered and not withdrawn at the earliest
                                            practicable  date  following the  Expiration  Date.  See "The
                                            Exchange Offer--Terms of the Exchange Offer."

                                            Old Notes  initially  purchased by  "qualified  institutional
                                            buyers"  (as that  term is  defined  in Rule  144A  under the
                                            Securities  Act)  were  initially  represented  by a  single,
                                            global Note in  registered  form,  registered  in the name of
                                            Cede & Co., a nominee of The Depository  Trust  Company,  New
                                            York,  New  York  ("DTC"),  as  depository.   The  New  Notes
                                            exchanged for Old Notes  represented  by the global Note will
                                            be  represented  by a single,  global New Note in  registered
                                            form,  registered  in the name of Cede & Co., as a nominee of
                                            DTC. See "Description of the Notes--Book-Entry;  Delivery and
                                            Form."

Exchange Agent...........................   The Chase  Manhattan  Bank is serving as Exchange  Agent (the
                                            "Exchange  Agent") in connection with the Exchange Offer. The
                                            Exchange  Agent's  telephone  number is (212)  946-3083.  The
                                            Exchange Agent also serves as trustee under the Indenture (as
                                            defined herein).

Certain Federal Income Tax
      Consequences of the Exchange
      Offer..............................   Generally,  for Federal  income tax purposes,  holders of the
                                            Old  Notes  will  not  recognize  any  gain or loss  upon the
                                            receipt of the New Notes pursuant to the Exchange Offer.  See
                                            "The  Exchange   Offer--Certain   United  States  Income  Tax
                                            Consequences."

Effect on Holders of Old Notes...........   As a result of the  making of the  Exchange  Offer,  and upon
                                            acceptance  for  exchange of all validly  tendered  Old Notes
                                            pursuant to the terms of the Exchange Offer, the Company will
                                            have  fulfilled  a  covenant  contained  in the  Registration
                                            Rights  Agreement  and,  accordingly,  the holders of the Old
                                            Notes will have no further registration or other rights under
                                            the Registration  Rights  Agreement. Holders of the Old Notes
                                            who do not tender their Old Notes in the Exchange  Offer will
                                            continue  to hold such Old Notes and will be  entitled to all
                                            the   rights  and   limitations   applicable   thereto.   All
                                            untendered,  and  tendered  but  unaccepted,  Old Notes  will
                                            continue  to be  subject  to  the  restrictions  on  transfer
                                            provided for in the  Indenture  and all  registration  rights
                                            under  the  Registration  Rights  Agreement  accorded  to the
                                            holders  thereof  will  terminate  upon  consummation  of the
                                            Exchange Offer. To the extent that Old

                                                                8



<PAGE>


                                            Notes are tendered and  accepted in the Exchange  Offer,  the
                                            trading market,  if any, for the Old Notes could be adversely
                                            affected.  The  holders of the New Notes will not be entitled
                                            to any  exchange or  registration  rights with respect to the
                                            New Notes.  See "The Exchange  Offer--Termination  of Certain
                                            Rights."

Failure to Exchange Old Notes............   The New Notes will be issued in  exchange  for Old Notes only
                                            after timely receipt by the Exchange Agent of such Old Notes,
                                            a properly  completed and duly executed Letter of Transmittal
                                            and all other required documentation or an Agent's Message in
                                            lieu  thereof.  Therefore,  holders of Old Notes  desiring to
                                            tender such Old Notes in exchange  for New Notes should allow
                                            sufficient  time  to  ensure  timely  delivery.  Neither  the
                                            Exchange  Agent  nor the  Company  is under  any duty to give
                                            notification  of defects or  irregularities  with  respect to
                                            tenders  of Old Notes for  exchange.  Old Notes  that are not
                                            tendered or are  tendered but not  accepted  will,  following
                                            consummation of the Exchange Offer, continue to be subject to
                                            the existing restrictions upon transfer thereof. In addition,
                                            any holder of Old Notes who tenders in the Exchange Offer for
                                            the purpose of  participating  in a  distribution  of the New
                                            Notes will be required to comply  with the  registration  and
                                            prospectus  delivery  requirements  of the  Securities Act in
                                            connection with any resale  transaction.  Each  broker-dealer
                                            who holds Old Notes  acquired for its own account as a result
                                            of market-making or other trading activities and who receives
                                            New Notes for its own account in exchange  for such Old Notes
                                            pursuant to the Exchange Offer must  acknowledge that it will
                                            deliver a prospectus  in  connection  with any resale of such
                                            New Notes.  To the  extent  that Old Notes are  tendered  and
                                            accepted  in the  Exchange  Offer,  the  trading  market  for
                                            untendered  and  tendered but  unaccepted  Old Notes could be
                                            adversely  affected due to the limited amount, or "float," of
                                            the  Old  Notes  that  are  expected  to  remain  outstanding
                                            following the Exchange Offer. Generally, a lower "float" of a
                                            security  could  result  in  less  demand  to  purchase  such
                                            security  and could,  therefore,  result in lower  prices for
                                            such  security.  For the same  reason,  to the extent  that a
                                            large  amount of Old Notes are not  tendered or are  tendered
                                            and not accepted in the Exchange  Offer,  the trading  market
                                            for the New Notes could be adversely  affected.  See "Plan of
                                            Distribution" and "The Exchange Offer."

                                            Holders of Old Notes who do not exchange  their Old Notes for
                                            New Notes  pursuant to the Exchange Offer will continue to be
                                            subject to the  restrictions on transfer of such Old Notes as
                                            set  forth in the  legend  thereon  as a  consequence  of the
                                            issuance of the Old Notes pursuant to exemptions  from, or in
                                            transactions not subject to, the registration requirements of
                                            the Securities Act and applicable  state  securities laws. In
                                            general,  the Old Notes may not be  offered  or sold,  unless
                                            registered  under the  Securities  Act and  applicable  state
                                            securities  laws,  or  pursuant  to an  exemption  therefrom.
                                            Except

                                                                9


<PAGE>


                                            under  certain  limited  circumstances,  the Company does not
                                            intend to register  the Old Notes under the  Securities  Act.
                                            See  "The   Exchange   Offer--Consequences   of   Failure  to
                                            Exchange."

Use of Proceeds..........................   The Company will not receive any  proceeds  from the issuance
                                            of the New Notes and has agreed to bear the  expenses  of the
                                            Exchange Offer. See "Use of Proceeds."
</TABLE>

                               TERMS OF THE NOTES

    The Exchange Offer applies to the $100,000,000 aggregate principal amount of
Old Notes outstanding as of the date hereof. The form and terms of the New Notes
will be  identical  in all  material  respects  to the form and terms of the Old
Notes except that the New Notes will have been  registered  under the Securities
Act and,  therefore,  will not bear legends restricting the transfer thereof and
holders of the New Notes will not be entitled to any of the registration  rights
of holders  of the Old Notes  under the  Registration  Rights  Agreement,  which
rights will terminate upon consummation of the Exchange Offer. In addition,  the
New Notes may be issued in minimum  denominations of $1,000.  The New Notes will
evidence the same indebtedness as the Old Notes (which they replace) and will be
issued under,  and will be entitled to the benefits of, the same Indenture under
which the Old Notes were issued. See "Description of the Notes."

<TABLE>
<S>                                         <C>
Principal Amount Outstanding.............   $100,000,000  aggregate principal amount of Old Notes and New
                                            Notes.

Maturity Date............................   August 1, 2007.

Interest Rate............................   6.55% per annum.

   
Interest Payment Dates...................   February 1 and August 1 of each  year,  commencing  August 1,
                                            1998.  Interest  on the New Notes will  accrue  from the most
                                            recent date to which  interest has been paid on the Old Notes
                                            or, if no interest  has been paid,  from August 1, 1997.  The
                                            interest  on the Old Notes  will be payable  on  February  1,
                                            1998.
    

Redemption...............................   The Notes are not redeemable prior to Maturity.

Ranking..................................   The Notes are unsecured senior obligations of the Company and
                                            rank pari passu with all other  unsecured and  unsubordinated
                                            indebtedness of the Company.

Certain Covenants........................   The  indenture,  dated as of August  1,  1997,  between  Avon
                                            Products,  Inc., as Issuer,  and The Chase Manhattan Bank, as
                                            Trustee,  governing the Notes (as amended,  the  "Indenture")
                                            contains  covenants  that,  among  other  things,  limit  the
                                            ability  of the  Company to create  liens,  engage in certain
                                            sale/leaseback   transactions   and  merge,   consolidate  or
                                            transfer substantially all of its assets.

Absence of Market for
      the New Notes......................   The New Notes are new securities for which there is currently
                                            no market.  The Company  does not intend to apply for listing
                                            of the New Notes on any securities  exchange or for inclusion
                                            of the New  Notes  in any  automated  quotation  system.  The
                                            Company has been  advised by each of the  Initial  Purchasers
                                            that, subject to applicable

                                                              10



<PAGE>



                                            laws and regulations,  it currently  intends to make a market
                                            in the New Notes.  However,  there can be no  assurance as to
                                            the development or liquidity of any market for the New Notes.
                                            If a market for the New Notes were to develop,  the New Notes
                                            could  trade at prices that may be higher or lower than their
                                            principal  amount  depending  upon  many  factors,  including
                                            prevailing  interest rates, the Company's  operating  results
                                            and the markets for similar securities.
</TABLE>





















                                                                11


<PAGE>


                                          SUMMARY FINANCIAL DATA

    The  following  table sets forth  selected  financial  data  relating to the
Company and its consolidated  subsidiaries.  The summary financial data relating
to each of the  years in the  five-year  period  ended  December  31,  1996 were
derived from the Company's audited  consolidated  financial  statements for such
years. The summary financial data for the nine-month periods ended September 30,
1997 and 1996 were derived from the  Company's  unaudited  consolidated  interim
financial statements for such periods. The Summary Financial Data should be read
in conjunction with "Management's Discussion and Analysis of Financial Condition
and Results of Operations--Results of  Operations--Comparison of the nine months
ended  September  30, 1997 with the nine months  ended  September  30, 1996" and
"--Comparison  of the year ended  December 31, 1996 with the year ended December
31, 1995."


<TABLE>
<CAPTION>

                                           NINE MONTHS
                                              ENDED
                                          SEPTEMBER 30,                          YEARS ENDED DECEMBER 31,
                                      --------------------     --------------------------------------------------------------
                                        1997         1996         1996         1995         1994          1993         1992
                                      -------     --------     ---------     --------     --------     ---------     --------
<S>                                   <C>         <C>          <C>           <C>          <C>          <C>           <C>

OPERATING DATA:                                                ($ in millions, except ratios)
Net sales......................       $3,562        $3,322       $4,814       $4,492       $4,267        $3,844       $3,661
Income from continuing
    operations before income
    taxes, minority interest and
    accounting changes.........          321           297          510          465          434           395          290
Net income.....................          205           186          318          257          196           132          175

BALANCE SHEET DATA (AT PERIOD END):
Total assets...................       $2,406        $2,215       $2,222       $2,053       $1,978        $1,919       $1,693
Total debt.....................          460           454          202          162          178           194          215
Other financing(1).............           59            --           --           --           --            --           --
Total stockholders' equity.....          227           143          242          193          186           314          311

OTHER DATA:
EBITDA(2)......................        403.8         376.3        614.9        564.6        540.3         497.0        486.4
Capital expenditures...........        111.0          62.6        103.6         72.7         99.9          58.1         62.7
Ratio of total debt and other
    financing to EBITDA........         1.3x          1.2x         0.3x         0.3x         0.3x          0.4x         0.4x
Ratio of EBITDA to interest
    expense....................        12.8x         12.2x        15.4x        13.7x        10.6x         11.0x        11.1x
Ratio of earnings to fixed
    charges(3).................         7.0x          6.6x         8.3x         7.9x         6.2x          6.1x         6.2x


- ---------------------------

<FN>

(1)  "Other  financing"  is included in other  non-current  liabilities  on the
      Consolidated Balance Sheet of the Company at September 30, 1997.

(2)   EBITDA represents  income from continuing  operations before income taxes,
      interest  expense,  depreciation  and  amortization.  EBITDA  is a  widely
      accepted  financial  indicator  of a company's  ability to service  and/or
      incur debt.  However,  EBITDA should not be construed as an alternative to
      operating  income (as  determined in accordance  with  generally  accepted
      accounting  principles)  or to cash flows from  operating  activities  (as
      determined in accordance with generally  accepted  accounting  principles)
      and should not be  construed  as an  indication  of a company's  operating
      performance or as a measure of liquidity.

(3)   The ratio of earnings to fixed  charges  has been  determined  by dividing
      fixed charges into earnings.  Earnings  consist of income from  continuing
      operations  before  income taxes and  extraordinary  items,  plus minority
      interests,  plus interest expense and amortization of debt discount,  fees
      and expenses, plus one-third of rentals. Fixed charges consist of interest
      expense and amortization of debt discount, fees and expenses and one-third
      of rentals. 
</FN>
</TABLE>

                                       12

<PAGE>

                        NO CASH PROCEEDS TO THE COMPANY

    This  Exchange  Offer is  intended  to satisfy  certain  obligations  of the
Company under the Registration  Rights  Agreement.  The Company will not receive
any proceeds from the issuance of the New Notes offered hereby and has agreed to
pay the expenses of the Exchange  Offer.  In  consideration  for issuing the New
Notes as contemplated in this Prospectus, the Company will receive, in exchange,
Old  Notes in like  principal  amount.  The form and  terms of the New Notes are
identical  in all  material  respects  to the form and  terms of the Old  Notes,
except as otherwise  described  herein under "The Exchange  Offer--Terms  of the
Exchange Offer." The Old Notes surrendered in exchange for the New Notes will be
retired and canceled and cannot be  reissued.  Accordingly,  issuance of the New
Notes will not result in any increase in the outstanding debt of the Company.

                 CONSOLIDATED RATIO OF EARNINGS TO FIXED CHARGES

    The following table sets forth the Company's consolidated ratios of earnings
to fixed charges for the years and periods indicated:

<TABLE>
<CAPTION>

                                           NINE MONTHS
                                              ENDED
                                          SEPTEMBER 30,                          YEARS ENDED DECEMBER 31,
                                      --------------------     --------------------------------------------------------------
                                        1997         1996         1996         1995         1994          1993         1992
                                      -------     --------     ---------     --------     --------     ---------     --------
<S>                                   <C>         <C>          <C>           <C>          <C>          <C>           <C>

Consolidated Ratio of Earnings
           to Fixed Charges...........  7.0          6.6          8.3           7.9          6.2          6.1           6.2
</TABLE>



    For purposes of this computation, earnings consist of income from continuing
operations before income taxes and extraordinary items, plus minority interests,
plus interest expense and amortization of debt discount, fees and expenses, plus
one-third of rentals. Fixed charges consist of interest expense and amortization
of debt discount, fees and expenses and one-third of rentals.


                               RECENT DEVELOPMENTS

    On October 23, 1997, the Company  announced that it has raised its long-term
growth  targets  for sales and  earnings  and that it expects to record  special
charges in connection with a major re-engineering  program.  Commencing in 1998,
the  long-term  target  for sales  growth  has been  raised to 8-10%  compounded
annually,  and its target  for net  income-per-share  growth has been  raised to
16-18% annually. Previously, the Company targeted long-term sales growth of 6-8%
and long-term net  income-per-share  growth of 13-15%.  The higher  targets come
largely as a result of  initiatives  currently  underway and others under review
intended  to reduce  costs by up to $400.0  million a year by 2000,  with $200.0
million  of  the  savings  being  reinvested  concurrently  in  advertising  and
marketing  programs  to boost  sales.  Avon  expects to record  special  charges
totaling  $150.0-$200.0  million pretax to cover one-time costs  associated with
the  re-engineering  program.  Approximately half the charges are expected to be
recorded in the first quarter of 1998,  with the balance to be recorded in early
1999. Approximately $50.0 million of the charges will be cash related.

   
    On November 17, 1997,  Avon announced that it expects its earnings per share
in the  fourth  quarter  of 1997 to be below the  current  range of Wall  Street
analyst estimates of $1.10 to $1.15 per share. The

                                       13



<PAGE>



Company's current estimate for 1997'S fourth quarter earnings is in the range of
$1.00 to $1.05 per share. In 1996, Avon earned $132 million or $.99 per share in
the fourth  quarter.  Avon's 1997  earnings  estimate  includes the benefit of a
recent favorable  settlement of a V.A.T.  tax claim equal to  approximately  $17
million after taxes or about $.13 per share.  For the first nine months of 1997,
Avon earned $1.55 per share,  up 12% from the comparable  1996 period.  Although
the Company expects its sales and earnings to increase in 1997 over 1996 levels,
it believes  that its fourth  quarter  profits  will be  negatively  affected by
results in several  markets,  including  Brazil,  the U.S., China and Japan. The
Company remains committed to its 16-18% long-term growth target for earnings per
share,  commencing  in 1998. In addition to further  weakness in Japan,  tighter
regulatory requirements on direct selling companies in China slowed sales growth
in the fourth  quarter  significantly  there.  In Brazil,  aggressive  marketing
initiatives  are not  generating  the  expected  sales  increases  in the fourth
quarter, due in part to consumer reaction to growing economic concerns. However,
Avon Brazil  should  show strong  year-over-year  gains  beginning  in the first
quarter of 1998. Avon's results in the U.S. for the fourth quarter will be below
earlier expectations.  Current sales trends and other business indicators in the
U.S. are positive, but not sufficient to offset earlier weakness in the quarter.
    

















                                       14



<PAGE>



                               THE EXCHANGE OFFER

PURPOSE OF THE EXCHANGE OFFER

    The Old Notes were sold by the Company on August 4, 1997 (the "Issue  Date")
to the Initial Purchasers pursuant to a Purchase Agreement, dated July 30, 1997,
between the Company and the Initial Purchasers (the "Purchase  Agreement").  The
Initial Purchasers  subsequently sold the Old Notes to "qualified  institutional
buyers",  as defined in Rule 144A under the  Securities  Act ("Rule  144A"),  in
reliance on Rule 144A. As a condition to the initial sale of the Old Notes,  the
Company  and  the  Initial  Purchasers  entered  into  the  Registration  Rights
Agreement.  Pursuant to the Registration  Rights  Agreement,  the Company agreed
that it would (i) use its  reasonable  best efforts to file with the  Commission
within  150 days  after  the  Issue  Date a  registration  statement  under  the
Securities  Act with respect to the New Notes and (ii) use its  reasonable  best
efforts to cause  such  Registration  Statement  to become  effective  under the
Securities Act within 180 days after the Issue Date. The Company agreed to issue
and exchange  New Notes for all Old Notes  validly  tendered  and not  withdrawn
before the expiration of the Exchange Offer. A copy of the  Registration  Rights
Agreement  has been filed as an exhibit to the  Registration  Statement of which
this  Prospectus is a part.  The  Registration  Statement is intended to satisfy
certain of the Company's obligations under the Registration Rights Agreement and
the Purchase Agreement.

TERMS OF THE EXCHANGE OFFER

    Upon the terms and subject to the  conditions  set forth in this  Prospectus
and in the Letter of Transmittal,  the Company will accept any and all Old Notes
validly tendered and not withdrawn prior to the Expiration Date.

    The Company will issue $1,000  principal amount of New Notes in exchange for
each $1,000 principal amount of outstanding Old Notes validly tendered  pursuant
to the Exchange Offer and not withdrawn prior to the Expiration  Date. Old Notes
may be tendered in the  principal  amount of $100,000 and integral  multiples of
$1,000 in excess thereof,  provided that if fewer than all of the Old Notes of a
holder  are  tendered  for  exchange,  the  untendered  principal  amount of the
holder's remaining Old Notes must be $100,000 or any integral multiple of $1,000
in excess thereof.

    The form and  terms of the New  Notes  are the same as the form and terms of
the Old  Notes  except  that  (i) the  exchange  will be  registered  under  the
Securities Act and,  therefore,  the New Notes will not bear legends restricting
the  transfer  thereof and (ii) holders of the New Notes will not be entitled to
any of the  registration  rights of holders of Old Notes under the  Registration
Rights  Agreement,  which rights will  terminate  upon the  consummation  of the
Exchange  Offer.  The New Notes will evidence the same  indebtedness  as the Old
Notes  (which they  replace)  and will be issued  under,  and be entitled to the
benefits of, the Indenture, which also authorized the issuance of the Old Notes,
such  that  both  series  of Notes  will be  treated  as a single  class of debt
securities under the Indenture.

   
    As of the  date of this  Prospectus,  $100,000,000  in  aggregate  principal
amount of the Old Notes is  outstanding,  all of which is registered in the name
of Cede & Co., as nominee for DTC.  Solely for  reasons of  administration,  the
Company has fixed the close of business on December  22, 1997 as the record date
for the  Exchange  Offer for  purposes of  determining  the persons to whom this
Prospectus and the Letter of Transmittal will be mailed initially. There will be
no fixed  record  date for  determining  holders  of the Old Notes  entitled  to
participate in the Exchange Offer.
    

    Holders of the Old Notes do not have any  appraisal  or  dissenters'  rights
under the Business  Corporation Law of the State of New York or the Indenture in
connection with the Exchange Offer. The

                                       15



<PAGE>



Company  intends to conduct the Exchange Offer in accordance with the provisions
of the  Registration  Rights  Agreement and the applicable  requirements  of the
Securities Act and the rules and regulations of the Commission thereunder.

    The Company  shall be deemed to have  accepted  validly  tendered  Old Notes
when,  and if, the Company has given oral or written notice thereof to The Chase
Manhattan Bank (the "Exchange Agent").  The Exchange Agent will act as agent for
the  tendering  holders of Old Notes for the purpose of receiving  the New Notes
from the Company.

    Holders who tender Old Notes in the  Exchange  Offer will not be required to
pay brokerage  commissions or fees or, subject to the instructions in the Letter
of  Transmittal,  transfer  taxes  with  respect  to the  exchange  of Old Notes
pursuant to the Exchange  Offer.  The Company will pay all charges and expenses,
other than certain  applicable  taxes  described  below,  in connection with the
Exchange Offer. See "The Exchange Offer--Fees and Expenses."

EXPIRATION DATE; EXTENSIONS; AMENDMENTS

   
    The term  "Expiration  Date"  shall mean 5:00 p.m.,  New York City time,  on
February  9, 1998,  unless the  Company,  in its sole  discretion,  extends  the
Exchange Offer, in which case the term  "Expiration  Date" shall mean the latest
date and time to which the Exchange Offer is extended.
    

    If the Company  determines to extend the Exchange  Offer,  the Company will,
prior to 9:00  a.m.,  New York City  time,  on the next  business  day after the
previously  scheduled  Expiration  Date,  (i) notify the  Exchange  Agent of any
extension  by oral or written  notice  and (ii)  issue a press  release or other
public  announcement which shall include disclosure of the approximate number of
Old Notes deposited to date.

    The  Company  reserves  the  right,  in its  sole  discretion,  (i) to delay
accepting any Old Notes,  (ii) to extend the Exchange  Offer or (iii) if, in the
opinion of counsel for the Company, the consummation of the Exchange Offer would
violate any applicable law, rule or regulation or any applicable  interpretation
of the staff of the  Commission,  to terminate  or amend the  Exchange  Offer by
giving oral or written notice of such delay, extension, termination or amendment
to the Exchange Agent. Any such delay in acceptance,  extension,  termination or
amendment  will be followed as promptly  as  practicable  by a press  release or
other public announcement  thereof. If the Exchange Offer is amended in a manner
determined  by the Company to  constitute  a material  change,  the Company will
promptly  disclose such amendment by means of a prospectus  supplement that will
be distributed to the registered  holders of the Old Notes, and the Company will
extend the Exchange Offer for a period of five to ten business  days,  depending
upon the  significance  of the  amendment  and the manner of  disclosure  to the
holders,  if the Exchange Offer would  otherwise  expire during such five to ten
business day period.

    Without limiting the manner in which the Company may choose to make a public
announcement of any delay,  extension,  amendment or termination of the Exchange
Offer, the Company shall have no obligation to publish,  advertise, or otherwise
communicate any such public announcement,  other than by making a timely release
to an appropriate news agency.

INTEREST ON THE NEW NOTES

    The New Notes will  accrue  interest at the rate of 6.55% per annum from the
most  recent  date to which  interest  has been  paid on the Old Notes or, if no
interest has been paid, from August 1, 1997, payable semi-annually in arrears on
February 1 and August 1 of each year, commencing February 1, 1998.


                                       16



<PAGE>



RESALE OF THE NEW NOTES

    With respect to the New Notes,  based upon  interpretations  by the staff of
the Commission set forth in certain  no-action  letters issued to third parties,
the Company  believes that a holder who exchanges Old Notes for New Notes in the
ordinary  course  of  business,  who is not  participating,  does not  intend to
participate,  and  has no  arrangement  or  understanding  with  any  person  to
participate in a distribution of the New Notes, and who is not an "affiliate" of
the  Company  within the  meaning  of Rule 405 of the  Securities  Act,  will be
allowed to resell New Notes to the public without further registration under the
Securities  Act and  without  delivering  to the  purchasers  of the New Notes a
prospectus that satisfies the  requirements of Section 10 of the Securities Act.
However,  if any holder acquires New Notes in the Exchange Offer for the purpose
of  distributing or  participating  in the  distribution of the New Notes,  such
holder cannot rely on the position of the staff of the Commission  enumerated in
such  no-action  letters  issued  to  third  parties  and must  comply  with the
registration  and  prospectus  delivery  requirements  of the  Securities Act in
connection with any resale transaction, unless an exemption from registration is
otherwise  available.  Each  broker-dealer  that  receives New Notes for its own
account in exchange for Old Notes acquired by such  broker-dealer as a result of
market-making or other trading  activities must acknowledge that it will deliver
a  prospectus  in  connection  with any resale of such New Notes.  The Letter of
Transmittal  states that by so acknowledging  and by delivering a prospectus,  a
broker-dealer will not be deemed to admit that it is an "underwriter" within the
meaning  of the  Securities  Act.  This  Prospectus,  as it may  be  amended  or
supplemented  from time to time,  may be used by a  broker-dealer  in connection
with  resales of any New Notes  received in exchange  for Old Notes  acquired by
such broker-dealer as a result of market-making or other trading activities. The
Company will make this  Prospectus,  as it may be amended or  supplemented  from
time to time,  available to any such  broker-dealer that requests copies of such
Prospectus  in the Letter of  Transmittal  for use in  connection  with any such
resale for a period of up to 90 days  after the  Expiration  Date.  See "Plan of
Distribution."

PROCEDURES FOR TENDERING

    To tender in the  Exchange  Offer,  a holder of Old Notes  must  either  (i)
complete, sign and date the Letter of Transmittal or facsimile thereof, have the
signatures thereon guaranteed if required by the Letter of Transmittal, and mail
or  otherwise  deliver  such  Letter of  Transmittal  or such  facsimile  to the
Exchange  Agent,  or  (ii)  if such  Old  Notes  are  tendered  pursuant  to the
procedures for book-entry transfer set forth below, a holder tendering Old Notes
may transmit an Agent's  Message (as defined  herein) to the  Exchange  Agent in
lieu of the Letter of Transmittal, in either case for receipt on or prior to the
Expiration Date. In addition, either (i) certificates for such Old Notes must be
received  by the  Exchange  Agent along with the Letter of  Transmittal,  (ii) a
timely  confirmation of a book-entry  transfer (a "Book-Entry  Confirmation") of
such  Old  Notes  into the  Exchange  Agent's  account  at DTC  pursuant  to the
procedure for  book-entry  transfer  described  below,  along with the Letter of
Transmittal or an Agent's  Message,  as the case may be, must be received by the
Exchange Agent prior to the Expiration Date or (iii) the holder must comply with
the guaranteed delivery  procedures  described below. The term "Agent's Message"
means a message, transmitted to the Exchange Agent's account at DTC and received
by the Exchange Agent and forming a part of the Book-Entry  Confirmation,  which
states  that such  account  has  received  an  express  acknowledgment  from the
tendering  participant that such participant has received and agrees to be bound
by the Letter of  Transmittal  and that the  Company  may  enforce the Letter of
Transmittal against such participant. To be tendered effectively,  the Letter of
Transmittal and other required documents, or an Agent's Message in lieu thereof,
must be received by the Exchange Agent at the address set forth below under "The
Exchange  Offer--Exchange  Agent" prior to 5:00 p.m., New York City time, on the
Expiration Date.


                                       17



<PAGE>



    The tender by a holder that is not withdrawn  prior to the  Expiration  Date
will  constitute an agreement  between such holder and the Company in accordance
with the terms and subject to the  conditions set forth herein and in the Letter
of Transmittal.

    THE METHOD OF DELIVERY OF OLD NOTES, THE LETTER OF TRANSMITTAL AND ALL OTHER
REQUIRED  DOCUMENTS  TO THE  EXCHANGE  AGENT IS AT THE  ELECTION AND RISK OF THE
HOLDER.  INSTEAD OF  DELIVERY BY MAIL,  IT IS  RECOMMENDED  THAT  HOLDERS USE AN
OVERNIGHT OR HAND DELIVERY SERVICE,  PROPERLY INSURED. IN ALL CASES,  SUFFICIENT
TIME  SHOULD BE ALLOWED TO ASSURE  DELIVERY  TO THE  EXCHANGE  AGENT  BEFORE THE
EXPIRATION  DATE. DO NOT SEND THE LETTER OF  TRANSMITTAL OR ANY OLD NOTES TO THE
COMPANY.  HOLDERS MAY REQUEST  THEIR  RESPECTIVE  BROKERS,  DEALERS,  COMMERCIAL
BANKS,  TRUST  COMPANIES OR NOMINEES TO EFFECT THE ABOVE  TRANSACTIONS  FOR SUCH
HOLDERS.

    Any beneficial  owner(s) of the Old Notes whose Old Notes are held through a
broker,  dealer,  commercial bank, trust company or other nominee and who wishes
to  tender  should  contact  such   intermediary   promptly  and  instruct  such
intermediary  to tender on such beneficial  owner's  behalf.  If such beneficial
owner wishes to tender on its own behalf,  such owner must,  prior to completing
and executing the Letter of Transmittal  and delivering  such owner's Old Notes,
either make appropriate  arrangements to register  ownership of the Old Notes in
such owner's name or obtain a properly  completed bond power from the registered
holder. The transfer of registered ownership may take considerable time.

    Signatures on a Letter of  Transmittal  or a notice of withdrawal  described
below (see "The Exchange  Offer--Withdrawal  of  Tenders"),  as the case may be,
must be guaranteed by an Eligible  Institution (as defined below) unless the Old
Notes tendered  pursuant thereto are tendered (i) by a registered holder who has
not completed the box titled  "Special  Delivery  Instruction"  on the Letter of
Transmittal  or (ii) for the  account of an Eligible  Institution.  In the event
that  signatures on a Letter of Transmittal  or a notice of  withdrawal,  as the
case may be, are required to be  guaranteed,  such  guarantee  must be made by a
member firm of a  registered  national  securities  exchange or of the  National
Association  of  Securities  Dealers,  Inc., a commercial  bank or trust company
having  an  office  or  correspondent  in the  United  States,  or an  "eligible
guarantor  institution"  (within the meaning of Rule 17Ad-15  under the Exchange
Act) which is a member of one of the  recognized  signature  guarantee  programs
identified in the Letter of Transmittal (an "Eligible Institution").

    If the Letter of Transmittal is signed by a person other than the registered
holder of any Old Notes  listed  therein,  such Old Notes  must be  endorsed  or
accompanied by a properly completed bond power, signed by such registered holder
exactly as such registered holder's name appears on such Old Notes.

   
    In connection with any tender of Old Notes in definitive  certificated form,
if the  Letter of  Transmittal  or any Old Notes or bond  powers  are  signed by
trustees, executors, administrators,  guardians, attorneys-in-fact,  officers of
corporations or others acting in a fiduciary or  representative  capacity,  such
persons  should so indicate  when  signing,  and,  unless waived by the Company,
evidence  satisfactory  to the  Company  of  their  authority  to so act must be
submitted with the Letter of Transmittal.
    

    The Exchange  Agent and DTC have  confirmed  that any financial  institution
that is a participant in DTC's system may utilize DTC's  Automated  Tender Offer
Program to tender Old Notes.


                                       18



<PAGE>



    All  questions as to the  validity,  form,  eligibility  (including  time of
receipt),  acceptance and withdrawal of tendered Old Notes will be determined by
the  Company  in its sole  discretion,  which  determination  will be final  and
binding. The Company reserves the absolute right to reject any and all Old Notes
not properly tendered and any Old Notes the Company's acceptance of which would,
in the  opinion of counsel  for the  Company,  be  unlawful.  The  Company  also
reserves the right to waive any defects,  irregularities or conditions of tender
as to  particular  Old  Notes.  The  Company's  interpretation  of the terms and
conditions of the Exchange Offer  (including the  instructions  in the Letter of
Transmittal)  will be final and  binding  on all  parties.  Unless  waived,  any
defects or  irregularities in connection with tenders of Old Notes must be cured
within such time as the Company shall determine. Although the Company intends to
notify holders of defects or  irregularities  in connection  with tenders of Old
Notes,  neither the Company, the Exchange Agent nor any other person shall incur
any liability for failure to give such  notification.  Tenders of Old Notes will
not be deemed to have been made until such defects or  irregularities  have been
cured or waived.

    While the Company has no present  plan to acquire any Old Notes that are not
tendered in the  Exchange  Offer or to file a  registration  statement to permit
resales of any Old Notes that are not tendered  pursuant to the Exchange  Offer,
the Company reserves the right in its sole discretion to purchase or make offers
for any Old Notes that remain outstanding subsequent to the Expiration Date and,
to the  extent  permitted  by  applicable  law,  purchase  Old Notes in the open
market, in privately negotiated transactions or otherwise. The terms of any such
purchases or offers could differ from the terms of the Exchange Offer.

    By tendering Old Notes  pursuant to the Exchange  Offer,  each holder of Old
Notes will represent to the Company that, among other things,  (i) the New Notes
to be acquired by such holder of Old Notes in connection with the Exchange Offer
are being  acquired  by such holder in the  ordinary  course of business of such
holder,  (ii) such holder is not participating,  does not intend to participate,
and has no  arrangement or  understanding  with any person to participate in the
distribution  (within the meaning of the Securities Act) of the New Notes, (iii)
such holder  acknowledges and agrees that any person who is participating in the
Exchange  Offer for the purpose of  distributing  the New Notes must comply with
the registration and prospectus  delivery  requirements of the Securities Act in
connection with a secondary  resale of the New Notes acquired by such person and
cannot rely on the position of the staff of the  Commission set forth in certain
no-action  letters,  (iv)  such  holder  understands  that  a  secondary  resale
transaction  described  in  clause  (iii)  above  and any  resales  of New Notes
obtained  by such  holder in  exchange  for Old Notes  acquired  by such  holder
directly  from the  Company  should  be  covered  by an  effective  registration
statement  containing the selling security holder  information  required by Item
507 or Item 508, as applicable, of Regulation S-K of the Commission and (v) such
holder is not an  "affiliate",  as defined in Rule 405 under the Securities Act,
of the Company. If the holder is a broker-dealer that will receive New Notes for
such  holder's  own  account in exchange  for Old Notes that were  acquired as a
result of market-making activities or other trading activities, such holder will
be required to acknowledge  in the Letter of  Transmittal  that such holder will
deliver a prospectus in connection  with any resale of such New Notes;  however,
by so  acknowledging  and by  delivering a  prospectus,  such holder will not be
deemed to admit that it is an "underwriter" within the meaning of the Securities
Act.


                                       19



<PAGE>



RETURN OF OLD NOTES

    In all  cases,  issuance  of New Notes for Old Notes that are  accepted  for
exchange  pursuant to the Exchange  Offer will be made only after timely receipt
by the Exchange Agent of Old Notes or a timely  Book-Entry  Conformation of such
Old Notes into the Exchange  Agent's  account at DTC, a properly  completed  and
duly executed  Letter of  Transmittal  and all other required  documents,  or an
Agent's Message in lieu thereof.  If any tendered Old Notes are not accepted for
any reason set forth in the terms and conditions of the Exchange Offer or if Old
Notes are  withdrawn or are submitted  for a greater  principal  amount than the
holders   desire  to   exchange,   such   unaccepted,   withdrawn  or  otherwise
non-exchanged Old Notes will be returned without expense to the tendering holder
thereof (or, in the case of Old Notes  tendered by book-entry  transfer into the
Exchange Agent's account at DTC pursuant to the book-entry  transfer  procedures
described below,  such Old Notes will be credited to an account  maintained with
DTC) as promptly as practicable.

BOOK-ENTRY TRANSFER

    The Exchange  Agent will make a request to establish an account with respect
to the Old Notes at DTC for purposes of the  Exchange  Offer within two business
days after the date of this Prospectus,  and any financial institution that is a
participant  in DTC's  systems  may make  book-entry  delivery  of Old  Notes by
causing DTC to transfer such Old Notes into the Exchange  Agent's account at DTC
in accordance with DTC's procedures for transfer.  However, although delivery of
Old Notes may be effected  through  book-entry  transfer  at DTC,  the Letter of
Transmittal or facsimile thereof, with any required signature guarantees and any
other  required  documents,  or an  Agent's  Message  in  lieu  of a  Letter  of
Transmittal,  must, in any case, be  transmitted to and received by the Exchange
Agent at the address set forth below under "The Exchange  Offer--Exchange Agent"
on or  prior to the  Expiration  Date or  pursuant  to the  guaranteed  delivery
procedures described below.

GUARANTEED DELIVERY PROCEDURES

    Holders  who wish to tender  their Old Notes and (i) whose Old Notes are not
immediately  available or (ii) who cannot  deliver  their Old Notes (or complete
the procedures for book-entry transfer),  the Letter of Transmittal or any other
required  documents  to the Exchange  Agent prior to the  Expiration  Date,  may
effect a tender if:

    (a) The tender is made through an Eligible Institution;

    (b) Prior to the  Expiration  Date,  the Exchange  Agent  receives from such
Eligible  Institution  (by  facsimile  transmission,  mail or hand  delivery)  a
properly completed and duly executed Notice of Guaranteed Delivery substantially
in the form  provided by the Company  setting  forth the name and address of the
holder,  the  certificate  number(s) of such Old Notes (if  applicable)  and the
principal  amount of Old Notes  tendered,  stating that the tender is being made
thereby and guaranteeing that, within three New York Stock Exchange trading days
after the Expiration Date, the Letter of Transmittal, or a facsimile thereof (or
an  Agent's  Message  in  lieu  thereof),   together  with  the   certificate(s)
representing  the  Old  Notes  in  proper  form  for  transfer  or a  Book-Entry
Confirmation, as the case may be, and any other documents required by the Letter
of Transmittal,  will be deposited by the Eligible Institution with the Exchange
Agent; and

    (c) Such properly  executed Letter of Transmittal,  or facsimile thereof (or
an Agent's Message in lieu thereof), as well as the certificate(s)  representing
all tendered Old Notes in proper form for transfer or a Book-Entry Confirmation,
as the  case  may  be,  and  all  other  documents  required  by the  Letter  of
Transmittal,  are  received by the  Exchange  Agent  within three New York Stock
Exchange trading days after the Expiration Date.



                                       20



<PAGE>



    Upon request to the Exchange Agent, a form of Notice of Guaranteed  Delivery
will be sent to  holders  who wish to tender  their Old Notes  according  to the
guaranteed delivery procedures set forth above.

WITHDRAWAL OF TENDERS

    Except as otherwise  provided herein,  tenders of Old Notes may be withdrawn
at any time prior to 5:00 p.m., New York City time, on the Expiration Date.

    To  withdraw  a tender  of Old Notes in the  Exchange  Offer,  a written  or
facsimile  transmission  notice of  withdrawal  must be received by the Exchange
Agent at its address set forth herein  prior to the  Expiration  Date.  Any such
notice of withdrawal  must (i) specify the name of the person  having  deposited
the Old Notes to be  withdrawn,  (ii)  identify  the Old  Notes to be  withdrawn
(including  the  certificate  number or numbers,  if  applicable,  and principal
amount of such Old Notes)  and (iii) be signed by the holder in the same  manner
as the original  signature on the Letter of  Transmittal by which such Old Notes
were tendered (including any required signature  guarantees).  If Old Notes have
been tendered pursuant to the procedure for book-entry transfer described above,
any notice of withdrawal  must specify the name and number of the account at DTC
to be  credited  with the  withdrawn  Old Notes and  otherwise  comply  with the
procedures  of DTC.  All  questions  as to the  validity,  form and  eligibility
(including  time of receipt) of such notices will be  determined by the Company,
in its sole discretion,  whose  determination  shall be final and binding on all
parties.  Any Old Notes so  withdrawn  will be deemed  not to have been  validly
tendered  for purposes of the  Exchange  Offer,  and no New Notes will be issued
with respect thereto unless the Old Notes so withdrawn are validly  re-tendered.
Properly  withdrawn  Old  Notes  may  be  re-tendered  by  following  one of the
procedures described above under "The Exchange  Offer--Procedures for Tendering"
at any time prior to the Expiration Date.

TERMINATION OF CERTAIN RIGHTS

    All registration  rights under the Registration Rights Agreement accorded to
holders of the Old Notes (and all rights to receive  additional  interest in the
event  of a  Registration  Default  as  defined  therein)  will  terminate  upon
consummation of the Exchange Offer. However, for a period of up to 90 days after
the  Registration  Statement  is declared  effective,  the Company will keep the
Registration Statement effective and provide copies of the latest version of the
Prospectus to any  broker-dealer  that requests copies of such Prospectus in the
Letter  of  Transmittal   for  use  in  connection   with  any  resale  by  such
broker-dealer of New Notes received for its own account pursuant to the Exchange
Offer in  exchange  for Old Notes  acquired  for its own  account as a result of
market-making or other trading activities.

EXCHANGE AGENT

    The  Chase  Manhattan  Bank has been  appointed  as  Exchange  Agent for the
Exchange Offer.  Questions and requests for assistance,  requests for additional
copies of this  Prospectus  or of the Letter of  Transmittal  and  requests  for
Notice of Guaranteed Delivery should be directed to the Exchange Agent addressed
as follows:

 By Mail or Hand/Overnight Delivery:                   By Facsimile:

   
The Chase Manhattan Bank                               (212) 946-8161
450 West 33rd Street, 15th Floor
New York, NY 10001                                     Confirm by Telephone:

Attn.: Global Trust Services,                          (212) 946-3083
          Kathleen Perry
    

The Chase Manhattan Bank also serves as Trustee under the Indenture.


                                       21



<PAGE>



FEES AND EXPENSES

    The  expenses  of  soliciting  tenders  will be  borne by the  Company.  The
principal solicitation is being made by mail; however,  additional  solicitation
may be made by  telegraph,  facsimile  transmission,  telephone  or in person by
officers and regular employees of the Company and its affiliates.

    The Company has not  retained  any  dealer-manager  in  connection  with the
Exchange  Offer and will not make any  payments  to  brokers,  dealers or others
soliciting acceptances of the Exchange Offer. The Company, however, will pay the
Exchange Agent reasonable and customary fees for its services and will reimburse
it for its reasonable out-of-pocket expenses in connection therewith.

    The expenses to be incurred in connection with the Exchange Offer, including
registration  fees,  fees and  expenses of the  Exchange  Agent and the Trustee,
accounting and legal fees, and printing costs, will be paid by the Company.

    The Company will pay all transfer taxes, if any,  applicable to the exchange
of Old Notes  pursuant to the Exchange  Offer.  If,  however,  a transfer tax is
imposed for any reason other than the exchange of the Old Notes  pursuant to the
Exchange Offer,  then the amount of any such transfer taxes (whether  imposed on
the  registered  holder or any other  persons)  will be payable by the tendering
holder. If satisfactory evidence of payment of such taxes or exemption therefrom
is not  submitted  with the Letter of  Transmittal,  the amount of such transfer
taxes will be billed directly to such tendering holder.

CONSEQUENCE OF FAILURE TO EXCHANGE

    Participation  in the Exchange Offer is voluntary.  Holders of the Old Notes
are urged to  consult  their  financial  and tax  advisors  in making  their own
decisions on what action to take.

    Old Notes that are not exchanged for the New Notes  pursuant to the Exchange
Offer  will  remain   "restricted   securities"   within  the  meaning  of  Rule
144(a)(3)(iv) under the Securities Act.  Accordingly,  such Old Notes may not be
offered,  sold, pledged or otherwise transferred except (i) to a person whom the
seller  reasonably  believes is a  "qualified  institutional  buyer"  within the
meaning of Rule 144A  purchasing  for its own  account  or for the  account of a
qualified  institutional buyer in a transaction meeting the requirements of Rule
144A,  (ii) in an offshore  transaction  complying  with Rule 903 or Rule 904 of
Regulation S under the  Securities  Act,  (iii)  pursuant to an  exemption  from
registration  under the  Securities  Act  provided  by Rule 144  thereunder  (if
available),  (iv)  pursuant to an  effective  registration  statement  under the
Securities  Act  or  (v)  pursuant  to  another  available  exemption  from  the
registration  requirements  of  the  Securities  Act,  and,  in  each  case,  in
accordance with all other applicable securities laws.

ACCOUNTING TREATMENT

    For  accounting  purposes,  the Company will  recognize no gain or loss as a
result of the  Exchange  Offer.  The  expenses  of the  Exchange  Offer  will be
amortized over the term of the Notes.


                                       22


<PAGE>


                             SELECTED FINANCIAL DATA

    The  following  table sets forth  selected  financial  data  relating to the
Company and its consolidated subsidiaries.  The selected financial data relating
to each of the  years in the  five-year  period  ended  December  31,  1996 were
derived from the Company's audited  consolidated  financial  statements for such
years.  The selected  financial data for the nine-month  periods ended September
30, 1997 and 1996 were derived from the Company's unaudited consolidated interim
financial  statements  for such periods.  The Selected  Financial Data should be
read in  conjunction  with  "Management's  Discussion  and Analysis of Financial
Condition and Results of  Operations--Results of  Operations--Comparison  of the
nine months ended  September  30, 1997 with the nine months ended  September 30,
1996" and  "--Comparison of the year ended December 31, 1996 with the year ended
December 31, 1995."

<TABLE>
<CAPTION>

                                           NINE MONTHS
                                              ENDED
                                          SEPTEMBER 30,                          YEARS ENDED DECEMBER 31,
                                      --------------------     --------------------------------------------------------------
                                        1997         1996         1996         1995         1994          1993         1992
                                      -------     --------     ---------     --------     --------     ---------     --------
<S>                                   <C>         <C>          <C>           <C>          <C>          <C>           <C>

OPERATING DATA:                                                ($ in millions, except ratios)
Net sales......................       $3,562        $3,322       $4,814       $4,492       $4,267        $3,844       $3,661
Income from continuing
    operations before income
    taxes, minority interest and
    accounting changes.........          321           297          510          465          434           395          290
Net income.....................          205           186          318          257          196           132          175


BALANCE SHEET DATA (AT PERIOD
END):
Total assets...................       $2,406        $2,215       $2,222       $2,053       $1,978        $1,919       $1,693
Total debt.....................          460           454          202          162          178           194          215
Other financing(1).............           59            --           --           --           --            --           --
Total stockholders' equity.....          227           143          242          193          186           314          311


OTHER DATA:
EBITDA(2)......................        403.8         376.3        614.9        564.6        540.3         497.0        486.4
Capital expenditures...........        111.0          62.6        103.6         72.7         99.9          58.1         62.7
Ratio of total debt and other
     financing to EBITDA.......         1.3x          1.2x         0.3x         0.3x         0.3x          0.4x         0.4x
Ratio of EBITDA to interest
    expense....................        12.8x         12.2x        15.4x        13.7x        10.6x         11.0x        11.1x
Ratio of earnings to fixed
    charges(3).................         7.0x          6.6x         8.3x         7.9x         6.2x          6.1x         6.2x

- ---------------------------

<FN>
(1)  "Other  financing"  is included  in other  non-current  liabilities  on the
     Consolidated Balance Sheet of the Company at September 30, 1997.

(2)  EBITDA  represents  income from continuing  operations before income taxes,
     interest  expense,  depreciation  and  amortization.  EBITDA  is  a  widely
     accepted financial indicator of a company's ability to service and/or incur
     debt.  However,  EBITDA  should  not  be  construed  as an  alternative  to
     operating  income (as  determined in  accordance  with  generally  accepted
     accounting  principles)  or to cash flows  from  operating  activities  (as
     determined in accordance with generally accepted accounting principles) and
     should  not  be  construed  as  an  indication  of  a  company's  operating
     performance or as a measure of liquidity.


                                       23

<PAGE>



(3)  The ratio of earnings  to fixed  charges  has been  determined  by dividing
     fixed charges into  earnings.  Earnings  consist of income from  continuing
     operations  before  income taxes and  extraordinary  items,  plus  minority
     interests,  plus interest expense and  amortization of debt discount,  fees
     and expenses,  plus one-third of rentals. Fixed charges consist of interest
     expense and amortization of debt discount,  fees and expenses and one-third
     of rentals.
</FN>
</TABLE>


















                                       24



<PAGE>



                     MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                  FINANCIAL CONDITION AND RESULTS OF OPERATIONS

RESULTS OF OPERATIONS

COMPARISON  OF THE THREE MONTHS ENDED  SEPTEMBER  30, 1997 WITH THE THREE MONTHS
ENDED SEPTEMBER 30, 1996

    Consolidated

    Avon's net income for the three  months  ended  September  30, 1997 of $68.6
million, or $.52 per share, increased 10% and 11%, respectively, from net income
of $62.5 million,  or $.47 per share, in the comparable  period of 1996.  Pretax
income of  $107.9  million  increased  9% due to  higher  sales and an  improved
expense ratio. These favorable results were partially offset by a decline in the
gross margin,  unfavorable net interest and unfavorable net foreign  exchange in
1997. Net income was also affected by favorable  minority interest due mainly to
the results in China and a higher  effective tax rate. The higher  effective tax
rate (37.0% versus 36.5% in 1996)  resulted  primarily  from the mix of earnings
and tax rates of international subsidiaries.

    Consolidated  net sales for the three  months  ended  September  30, 1997 of
$1,249.4 million  increased $72.1 million,  or 6%, over the comparable period of
the prior year. The increase in sales was due to an 8% increase in international
and a 3% increase in U.S.  sales which  includes the results of Discovery  Toys,
Inc. The  international  sales  improvement  resulted  from strong growth in the
Americas,  most  significantly in Mexico and Argentina.  Sales continued to grow
significantly in the United Kingdom,  Russia and Taiwan. These improvements were
partially  offset by sales declines in Germany and Brazil.  Excluding the effect
of  foreign  currency  exchange,  consolidated  net  sales  rose  10%  over  the
comparable period of the prior year.

    Cost of sales as a  percentage  of sales was 41.4% in the third  quarter  of
1997  compared to 40.3% in the third  quarter of 1996.  The decline in the gross
margin  resulted  from  lower  margins  in Japan  due to an  aggressive  pricing
strategy  and  in  Brazil   reflecting  a  continued   consumer   shift  towards
lower-priced  products as well as actions taken to reduce inventory  levels.  In
addition,  the gross margin in the U.S. declined due to investments in strategic
pricing  initiatives  to drive  customer  sales.  These  declines were partially
offset by a margin improvement in the United Kingdom due to a shift in sales mix
to higher-margin items.

    Marketing,  distribution  and  administrative  expenses  of  $614.7  million
increased  $17.1  million,  or 3%,  over the  comparable  period  of  1996,  but
decreased as a percentage of sales to 49.2% from 50.8% in 1996.  The increase in
operating  expenses was primarily in markets which have experienced strong sales
growth,  including  Mexico,  Taiwan,  Russia,  Argentina and the United Kingdom.
These  increases  were partially  offset by lower expenses in Brazil  reflecting
reduced  advertising  expenses  and in Germany  and Japan due to the impact of a
stronger  U.S.  dollar in 1997.  The  decrease in the  expense  ratio was due to
improvements throughout Europe due to continued fixed expense reduction efforts,
in Mexico  resulting  from  dramatic  sales  growth  and in Japan due to reduced
distribution   expenses  and  more  efficient  order  entry   processes.   These
improvements   were  partially  offset  by  higher  expense  ratios  in  Germany
reflecting  the sales  decline and in Venezuela  due to increased  marketing and
distribution expenses.

   
    Interest expense of $11.2 million  increased $.3 million over the comparable
period of the prior year  primarily  due to increased  average  working  capital
borrowings in 1997.

    Interest  income  decreased $.9 million versus the comparable  period of the
prior year primarily due to lower interest rates in Brazil.
    


                                       25



<PAGE>


    Other (income) expense,  net, was $2.4 million unfavorable,  representing an
expense  of $.8  million  in 1997  compared  to income of $1.6  million in 1996,
primarily due to unfavorable net foreign exchange.

    U.S.

    Net sales  increased 3% while pretax income declined 8% in the third quarter
of 1997  compared  with the third  quarter  of 1996.  Excluding  the  results of
Discovery  Toys,  which was acquired in early 1997,  sales were up 1% and pretax
income  decreased  3%. The 1% sales  increase  reflected  a 4%  increase  in the
average  order  size  partially  offset  by  a  3%  decline  in  the  number  of
Representative  orders. The sales improvement  resulted primarily from growth in
the cosmetics,  fragrance and toiletries  category  ("CFT"),  with a significant
increase in personal  care  products  resulting  from the  introduction  of Avon
Techniques,  a hair care  line,  and  continued  success of the  specialty  bath
segment.  In the non-CFT  categories,  apparel  sales grew due to the success of
children's back to school,  novelty  apparel and casual  clothing  lines.  These
improvements  were  almost  completely  offset  by a  decline  in the  gift  and
decorative  category  attributable to the phenomenal  success of the 1996 Winter
Velvet Barbie.  Pretax income  decreased 3%,  excluding the results of Discovery
Toys,  due primarily to a decline in the gross margin.  The gross margin decline
resulted from  strategic  price  investments in CFT products aimed at energizing
customer sales.

    International

    Net sales  increased  8%, or 14%  excluding  the effect of foreign  currency
exchange,  over the comparable  period of 1996 and pretax income  increased 21%.
The sales  increase  reflects  improvements  in all  regions,  primarily  in the
Americas. Sales growth in the Americas was driven by significant improvements in
Mexico,  strong unit growth in Argentina,  and to a lesser extent,  in Chile and
Central  America and an  increased  average  order size in  Venezuela.  Mexico's
continued sales growth reflected double-digit increases in the number of orders,
average order size and active  Representatives  primarily due to customer growth
initiatives. These initiatives included incentive programs focused on retention,
sampling concentrated on breakthrough  products,  advertising and an emphasis on
market  penetration in metropolitan  areas.  Sales in the Pacific region were up
due to strong unit growth in Taiwan,  Australia,  and the Philippines.  Taiwan's
sales  performance  was the strongest in the region driven by a higher number of
active  Representatives  and  the  successful  launch  of  Lighten  Up  Undereye
Treatment. The sales improvement in Europe reflected strong growth in the United
Kingdom  driven by increases  in the average  order size and number of orders as
well as a favorable  exchange rate impact. In addition,  the sales growth in the
United  Kingdom is  attributable  to an ongoing focus on improving  market share
through  brand and image  enhancement.  Sales grew in Russia due to  exceptional
growth in the number of units and Representatives.

    These higher sales were  partially  offset by declines in Germany and Brazil
and, to a lesser extent in Thailand.  The sales decline in Germany resulted from
an unfavorable exchange impact of a stronger U.S. dollar in 1997 and a continued
weak economic  environment  which resulted in lower consumer spending and higher
unemployment. Consumers in Brazil continued to experience a tightening of credit
which has  limited  their  purchasing  ability.  The sales  decrease in Thailand
resulted from unit declines primarily due to a weakening economic condition.  To
grow sales,  new  achievement  programs in Brazil and the party plan  concept in
Germany were implemented.

   
    The 21%  increase in pretax  income  reflected  improvements  in  Argentina,
Mexico,  the  United  Kingdom,  and to a lesser  extent,  the  Philippines.  The
increase in Argentina was  primarily due to the sales growth and an  improvement
in the operating expense ratio resulting from lower distribution costs per order
as well as reduced incentive  programs in 1997. Higher pretax results in Mexico,
the United Kingdom and  Philippines  were primarily  driven by increased  sales.
These favorable results were partially offset by lower

                                       26



<PAGE>



pretax income in Japan due to a significant  gross margin decline resulting from
strategic  pricing  programs  as well as a shift  in sales  mix to lower  margin
non-CFT items.  The  competitive  environment  remains intense in Japan with the
continued relaxation of import restrictions and the resulting accelerated growth
in discount outlets.  As a result,  prices were adjusted earlier in 1997 to make
products  more  competitive  in  the  marketplace.  Several  new  programs  were
introduced   in  1997   including   the  multiple   order  system  which  allows
Representatives to place orders more frequently.  Efforts have also been focused
on improving access,  and innovative  recruiting  programs have been launched to
increase market  penetration.  Consequently,  customers served in Japan grew 58%
and  active  Representatives  grew 46% over the  comparable  period of the prior
year. Pretax results were also lower in Germany primarily due to lower sales and
in China due to a  current  government  licensing  revalidation  process  of all
direct selling  companies,  which has delayed the Company's  branch expansion in
China.
    

    Several currencies in the Pacific Rim devalued  significantly  since the end
of the second quarter of 1997. The Thailand baht devalued by 28%, the Philippine
peso by 22% and the  Malaysian  ringgit and  Indonesian  rupiah each devalued by
19%. These  devaluations  lowered pretax income by approximately $4.0 million in
the third quarter of 1997. In response to this  situation,  several actions have
been  taken  by local  management  including  cost  negotiations  with  vendors,
identification of expense  reductions and a focus on growing the  Representative
base. In terms of size,  these markets  represented  approximately  5% of Avon's
consolidated net sales in 1996.

    Brazil,  previously  designated  as a  country  with a  highly  inflationary
economy, was converted to non-hyperinflationary  status, effective July 1, 1997,
due to the reduced  cumulative  inflation  rate over the past three  years.  The
effect of the change is not considered significant to the Company's consolidated
financial statements.

COMPARISON  OF THE NINE  MONTHS  ENDED  SEPTEMBER  30, 1997 WITH THE NINE MONTHS
ENDED SEPTEMBER 30, 1996

    Consolidated

    Avon's net income for the nine  months  ended  September  30, 1997 of $205.1
million, or $1.55 per share,  increased 10% and 12%,  respectively,  compared to
net income of $185.9 million,  or $1.39 per share,  in the comparable  period of
1996.  Pretax  income of $321.4  million  increased 8% due to higher  sales,  an
improved  expense  ratio and  favorable  net  foreign  exchange  in 1997.  These
increases were partially offset by a decline in the gross margin and unfavorable
net  interest  in 1997.  Net income of $205.1  million  was  impacted by a lower
effective  tax rate (37.0%  versus  37.5% in 1996) due  primarily  to the mix of
earnings and tax rates of international subsidiaries.  In addition, the increase
in net income  reflects a favorable  minority  interest impact due mainly to the
results in Japan and China.  Income per share of $1.55 was favorably impacted by
the lower average  shares  outstanding in 1997 compared to 1996 due to continued
stock repurchases.

Consolidated  net sales for the nine months ended September 30, 1997 of $3,562.0
million increased $239.9 million, or 7%, over the comparable period of the prior
year.  The higher  sales was due to a 10%  increase  in  international  and a 2%
increase  in U.S.  sales  which  includes  the results of  Discovery  Toys.  The
international  sales  improvement  resulted  from strong growth in most markets,
most significantly in Mexico, the United Kingdom, Argentina, the Pacific Rim and
Russia.  Sales  growth in Chile,  Venezuela,  Central  America  and Poland  also
contributed to the  improvement.  These  improvements  were partially  offset by
sales declines in Brazil and Germany.  Excluding the impact of foreign  currency
exchange,  consolidated  net sales  rose 11% over the  comparable  period of the
prior year.


                                       27



<PAGE>


    Cost of sales as a percentage of sales was 40.3%  compared to 39.5% in 1996.
The higher  cost ratio was  primarily  due to gross  margin  declines  in Brazil
reflecting actions taken to reduce inventory levels and in Japan due to sales of
lower  priced  items  and  price  reductions  taken in the CFT  category.  These
declines  were  partially  offset by margin  improvements  in Venezuela  and the
United Kingdom due to a shift in sales mix to higher-margin items.

    Marketing,  distribution  and  administrative  expenses of $1,779.5  million
increased  $94.9  million,  or 6%,  over the  comparable  period  of  1996,  but
decreased as a percentage of sales to 50.0% from 50.7% in 1996.  The increase in
operating  expenses was primarily in markets which have experienced strong sales
growth,  including  Mexico,  the Pacific Rim, the United Kingdom,  Venezuela and
Russia.  These increases were partially  offset by lower expenses in Germany due
to the impact of a stronger U.S.  dollar in 1997 as well as a continued focus on
fixed  expense  reductions.  The  decrease  in  the  expense  ratio  was  due to
improvements  throughout  Europe due to ongoing fixed expense  reduction efforts
and in Mexico due to dramatic sales growth.  These  improvements  were partially
offset by higher  expense  ratios in Brazil and Germany due to the sales decline
despite lower expenses discussed above.

    Interest expense  increased $.7 million versus the comparable period of 1996
primarily due to higher overall debt levels  partially  offset by lower interest
rates in Brazil.

    Interest  income  decreased $3.1 million from the comparable  period of 1996
primarily due to lower interest rates in Brazil.

   
    Other  expense,  net, of $2.4  million  was $4.2  million  favorable  to the
comparable period of the prior year primarily due to net foreign exchange.
    

    U.S.

   
    Net sales  increased 2% while pretax  income  decreased 4% in the first nine
months of 1997.  Excluding the results of Discovery  Toys,  sales were up 1% and
pretax  income was level with the prior year. A 4% increase in the average order
size partially  offset by a 3% decrease in the number of  Representative  orders
resulted in the sales increase.  Units sold increased 5%. The sales  improvement
resulted  from  increases  in the CFT category  partially  offset by declines in
apparel and fashion jewelry and accessory categories. The launch of Anew Retinol
Recovery  Complex and Avon  Techniques hair care line and the first quarter 1997
product  introductions in the specialty bath segment drove the growth in the CFT
category. In addition, the launch of the renovated Anew line earlier in the year
contributed  to higher CFT sales in 1997.  The decrease in apparel sales was due
to the  success  of the  Olympic  games  collection  in 1996 and lower  sales of
demonstration  products  in the first two  quarters  of 1997.  Sales of  fashion
jewelry and  accessories  decreased  primarily  due to lower first quarter sales
which were  impacted by the  demonstration  product  pricing  policy change made
earlier in 1997.
    

    Pretax  income  was level  with the  comparable  period  of the  prior  year
excluding the results of Discovery  Toys.  The increase in sales was  completely
offset by higher  expenses and a slight decline in the gross margin.  The higher
expense  level  was  primarily   driven  by  strategic   investments   including
advertising and promotional support for new products,  costs associated with the
centralization  of the returned  goods and call center  operations and increased
field incentives  designed to drive sales.  Discovery Toys had a negative impact
on pretax income due to the seasonal nature of the business.

                                       28


<PAGE>


    International

    Net sales increased 10% over the comparable period of 1996 and pretax income
increased 14%. The sales increase  reflects  improvements in all regions.  Sales
growth in the  Americas  was  highlighted  by  significant  growth in Mexico and
strong unit  increases in Argentina,  Chile and Central  America.  Sales grew in
Venezuela due to a higher  average order size in 1997. The sales increase in the
Pacific  region  was due to strong  unit  growth in almost  every  market in the
Pacific  Rim,  primarily in Taiwan,  the  Philippines,  and China.  An increased
average order size and unit growth in the United Kingdom and a dramatic increase
in the  number  of  units  and  active  Representatives  in  Russia  and  Poland
contributed to the increase in Europe.  These improvements were partially offset
by  significant  declines  in Germany  due to ongoing  economic  weakness  and a
negative  currency impact and in Brazil resulting from a weak consumer  economy.
Excluding the impact of foreign currency exchange,  international sales rose 16%
over the comparable period of 1996.

    The 14% increase in pretax  income  reflected  increases in the Americas and
Europe regions. The most significant  contributor in the Americas was Mexico due
to the strong  sales  improvement.  The increase in Europe  reflected  the sales
increase and improved expense ratios  throughout the region due to the continued
effect of fixed  expense  reduction  efforts.  Pretax  income  was higher in the
Philippines  due to the sales increase.  These favorable  results were partially
offset by decreases in Brazil,  and, to a lesser extent, in Japan. Pretax income
in Brazil was affected by a continued tightening in consumer spending and margin
investments  relating to inventory reduction programs.  The decline in Japan was
due to lower sales and a  deterioration  in the gross margin  resulting  from an
aggressive pricing strategy.

LIQUIDITY AND CAPITAL RESOURCES

    Cash Flows

    Excluding  changes  in debt,  there  was a net  decrease  in cash of  $360.7
million in the first nine months of 1997  compared  with  $376.0  million in the
comparable  period of 1996. The Company  received net proceeds of  approximately
$58.6 million  under a securities  lending  transaction  which was used to repay
commercial paper borrowings and is included in the cash flows as other financing
activities,  see "--Capital  Resources."  Excluding debt and the other financing
activities,  there  was a net  increase  in cash  usage of $43.3  million.  This
variance  primarily  reflects  increased  capital  expenditures   including  the
relocation  of  the  global  and  U.S.  office  facilities,  conclusion  of  the
three-year  long-term incentive plan which resulted in a cash payment during the
first  quarter  of  1997,  as well  as a  higher  working  capital  usage  level
principally  due to  accounts  payable and  accrued  expenses.  These items were
partially  offset by the impact of  discontinued  operations  reflected in 1996,
lower repurchases of common stock and higher net income in 1997.

    For the first nine months of 1997, the Company  purchased  approximately 1.5
million  shares of common stock for $90.0 million  compared with $124.4  million
spent  for the  repurchase  of  approximately  2.9  million  shares  during  the
comparable period in 1996.

    Capital Resources

    Total debt increased  $258.8 million to $460.4 million at September 30, 1997
from total debt of $201.6 million at December 31, 1996,  principally  due to the
working capital  requirements  mentioned above as well as the seasonality of the
business. Total debt at September 30, 1997 of $460.4 million remained relatively
level with total debt of $454.3  million at September 30, 1996. In addition,  at
September 30, 1997, other non-current  liabilities  include  approximately $58.6
million related to securities lending activities. In late September, the Company
entered  into a securities  lending  transaction  resulting in the  borrowing of
securities which were  subsequently  sold for net proceeds  approximating  $58.6
million which were used to

                                       29



<PAGE>



repay commercial paper borrowings. The borrowed securities are due to the lender
no later than December 29, 2000, but at the Company's  option can be returned at
any time.  The  obligation is included in other  non-current  liabilities on the
balance sheet. The effective interest rate on this transaction is expected to be
6.5%.

    At September  30, 1997,  there were  borrowings  of $29.2  million under the
amended  and  restated   revolving  credit  and  competitive   advance  facility
agreement. This agreement is also used to support the Company's commercial paper
borrowings of which $181.0 million was outstanding at September 30, 1997.

    At September 30, 1997,  there were $10.0  million of borrowings  outstanding
under  uncommitted  lines of  credit  and  there  were no  borrowings  under the
Company's bankers' acceptance facilities.

    At  September  30, 1997,  the 170 million  6-1/8%  deutsche  mark notes ("DM
Notes") due May 1998 and the related currency  exchange contract were classified
as short term. The DM Notes have been  effectively  converted  into U.S.  dollar
debt of $100.0  million  through the use of a currency  exchange  swap  contract
which  includes both  principal and interest.  During the third quarter of 1997,
the  Company  issued  the Old Notes and the net  proceeds  were used to pay down
commercial paper borrowings.

    Management  currently  believes  that cash  from  operations  and  available
financing alternatives are adequate to meet anticipated requirements for working
capital, dividends, capital expenditures, the stock repurchase program and other
cash needs.

    Working Capital

    As of September 30, 1997 and December 31, 1996, current liabilities exceeded
current assets by $90.7 million and $41.7 million, respectively. The increase of
current  liabilities  over current assets of $49.0 million was mainly due to the
increase in  short-term  debt and  decrease in cash and  equivalents,  partially
offset by the increase in inventories, reflecting the seasonal pattern of Avon's
operations, and a decrease in accounts payable.

    Although current liabilities  exceeded current assets at September 30, 1997,
management  believes this is due to the Company's direct selling business format
which  results in lower  receivable  and working  capital  levels as well as the
Company's practice of repurchasing  shares with available cash. Avon's liquidity
results from its ability to generate  significant cash flows from operations and
its ample unused  borrowing  capacity.  Actions that would eliminate the working
capital  deficit are not anticipated at this time.  Avon's credit  agreements do
not contain any provisions or requirements with respect to working capital.

    Financial Instruments and Risk Management Strategies

    The  Company  operates   globally,   with   manufacturing  and  distribution
facilities  in various  locations  around the world.  The Company may reduce its
exposure  to  fluctuations  in  interest  rates and  foreign  exchange  rates by
creating   offsetting   positions  through  the  use  of  derivative   financial
instruments. The Company currently does not use derivative financial instruments
for trading or  speculative  purposes,  nor is the Company a party to  leveraged
derivatives. The Company periodically uses interest rate swaps to hedge portions
of interest  payable on its debt.  In  addition,  the  Company may  periodically
employ interest rate caps to reduce  exposure,  if any, to increases in variable
interest rates.

    At September 30, 1997, the Company had three  interest rate swap  agreements
on its DM  Notes.  Each  agreement  has a  notional  principal  amount of $100.0
million.  During 1995, the Company entered into an interest rate swap agreement,
which effectively converted the interest payable on the DM Notes from a floating
to a fixed interest rate basis of approximately 7.2% through maturity.

                                       30



<PAGE>



    The Company has one  interest  rate cap contract  with a notional  principal
amount of $100.0 million,  used to economically  hedge the Company's  short-term
variable  interest rate working capital debt.  This cap contract  expires in May
1998 and has been  marked-to-market  yielding an insignificant  income statement
adjustment.

    The  Company  may  periodically  hedge  foreign  currency   royalties,   net
investments in foreign  subsidiaries,  firm purchase commitments and contractual
foreign   currency  cash  flows  or   obligations,   including   third-party  or
intercompany foreign currency  transactions.  The Company regularly monitors its
foreign currency exposures and ensures that hedge contract amounts do not exceed
the amounts of the underlying exposures.

    At September 30, 1997, the Company held foreign currency  forward  contracts
with notional amounts totaling $181.1 million and option contracts with notional
amounts totaling $71.9 million to hedge foreign currency items.  These contracts
have various  maturities  through  December  1998. The Company also entered into
certain foreign currency forward  contracts with notional amounts totaling $81.9
million  and  option  contracts  with  notional  amounts  of  $63.4  million  to
economically hedge certain foreign currency  exposures,  which do not qualify as
hedging transactions under the current accounting  definitions and, accordingly,
have been marked-to-market.  The mark-to-market adjustment on these contracts at
September 30, 1997 was insignificant.  The Company's risk of loss on the options
in the future is limited to premiums paid, which are insignificant.

    The Company  attempts to minimize its credit exposure to  counterparties  by
entering into interest rate swap and cap contracts only with major international
financial institutions with "A" or higher credit ratings as issued by Standard &
Poor's Corporation. The Company's foreign currency and interest rate derivatives
are  comprised  of  over-the-counter  forward  contracts  or options  with major
international financial institutions.  Although the Company's theoretical credit
risk  is the  replacement  cost  at the  then  estimated  fair  value  of  these
instruments, management believes that the risk of incurring losses is remote and
that such losses, if any, would not be material.

COMPARISON OF THE YEAR ENDED  DECEMBER 31, 1996 WITH THE YEAR ENDED DECEMBER 31,
1995

    Continuing Operations

    Income from continuing  operations for 1996 was $317.9 million,  or 11% over
1995.  Income per share from continuing  operations  increased 13% to $2.38 from
$2.10 in the prior year.  This 13% increase in income per share exceeded the 11%
increase in income from  continuing  operations  reflecting  the impact of lower
average shares outstanding in 1996 compared with the prior year due to the stock
repurchase  program begun in 1994. Pretax income for 1996 was $510.4 million,  a
10%, or $45.4  million,  increase  over the prior year.  The increase was due to
higher sales, an improved operating expense ratio, lower non-operating  expenses
and lower net foreign  exchange  losses in 1996.  These  favorable  results were
partially  offset by a decline in the gross margin and lower interest  income in
1996.

    On a consolidated basis, Avon's net sales of $4.81 billion in 1996 increased
7% from $4.49 billion in 1995. International sales increased 8% to $3.14 billion
from $2.91 billion in 1995 due to strong growth in most markets in the Americas,
the Pacific Rim, Russia,  the United Kingdom and the Central  European  markets.
These  improvements  were partially  offset by sales declines in Japan and, to a
lesser extent,  Venezuela and Germany.  Sales in the U.S.  increased 6% to $1.67
billion  due  to  an  increase  in  both  average   order  size  and  number  of
Representative  orders.  Excluding  the  impact of  foreign  currency  exchange,
consolidated net sales rose 14% over the prior year.


                                       31



<PAGE>



    Cost of sales as a  percentage  of sales  was 39.9% in 1996,  compared  with
39.4% in 1995.  The decline in gross margin was primarily due to an  unfavorable
cost ratio in Venezuela  reflecting  the impact of the bolivar  devaluations,  a
shift to sales of lower-priced  products in Japan and investments made to reduce
excess  inventory in Brazil.  These  declines  were  partially  offset by margin
improvements in Mexico, Argentina and the United Kingdom.

    Marketing, distribution and administrative expenses of $2.35 billion in 1996
represented  a $132.6  million,  or 6%,  increase  over 1995 and  decreased as a
percentage  of sales to 48.8%  from 49.3% in 1995.  The  increase  in  operating
expenses  reflects  sales  volume-related  increases  in  most  markets  in  the
Americas,  the Pacific Rim and in the U.S. and higher marketing and distribution
expenses in Brazil.  These increases were partially  offset by lower expenses in
Japan  reflecting the sales decline and the impact of a stronger U.S.  dollar in
1996.  In  addition,  expense  levels  were lower in Germany  due to a continued
active  focus on expense  reduction  and in  Venezuela  due to the impact of the
bolivar  devaluations.  The decrease in the  operating  expense  ratio  reflects
improvements in most European  markets due to continued fixed expense  reduction
efforts,  in  Venezuela  due to the impact of the  bolivar  devaluations  and in
Mexico  and  China  due  primarily  to  the  significant  sales  growth.   These
improvements were partially offset by an unfavorable  expense ratio in Japan due
to the sales decline.

    Interest expense in 1996 of $40.0 million decreased $1.3 million compared to
the prior year as a result of lower interest rates partially  offset by slightly
higher debt levels.  Interest  income in 1996 of $14.5  million  decreased  $4.9
million  compared to 1995 due to lower  interest  rates in Brazil and Mexico and
lower cash investment levels in Brazil and in the U.S.

    Inflation in the United States has remained at a relatively low level during
the last  three  years,  and has not had a major  effect  on Avon's  results  of
operations.  Many countries in which Avon has operations have experienced higher
rates of inflation than the United States. Among the countries in which Avon has
significant operations,  extremely high rates of inflation have been experienced
in Brazil for a number of years. The annual  inflation rate in Brazil,  however,
has decreased  significantly  in 1995 and 1996 as the economic  environment  has
improved  as  a  result  of  the  government's  economic  stabilization  program
implemented in mid-1994. While it is not possible to forecast with certainty, it
is currently  expected  that  Brazil's  inflation  rate will  continue to remain
relatively stable throughout 1997.  Venezuela and Mexico  experienced high rates
of inflation in 1996.

















                                       32



<PAGE>



    Below is an  analysis  of the key  factors  affecting  net sales and  pretax
income from  continuing  operations by geographic  area for each of the years in
the three-year period ended December 31, 1996:

<TABLE>
<CAPTION>
                                                                          YEARS ENDED DECEMBER 31
                                                    -----------------------------------------------------------------------
                                                            1996                     1995                     1994
                                                    -----------------------   ---------------------   ---------------------
                                                        NET       PRETAX        NET       PRETAX       NET       PRETAX
                                                       SALES      INCOME       SALES      INCOME      SALES      INCOME
                                                                              ($ IN MILLIONS)
<S>                                                 <C>           <C>          <C>        <C>         <C>        <C>      
United States......................................    $1,672.5     $227.3     $1,584.8     $211.6    $1,535.1     $201.2

International
   Americas........................................     1,609.9      291.9      1,466.9      265.8     1,415.3      273.9
   Pacific.........................................       751.1       73.6        712.0       67.5       664.3       89.7
   Europe..........................................       780.7       54.4        728.4       41.7       651.8       15.3
                                                     ----------    -------    ---------   --------   ---------   --------
          Total International......................     3,141.7      419.9      2,907.3      375.0     2,731.4      378.9
                                                      ---------     ------    ---------    -------   ---------    -------
          Total from operations....................    $4,814.2      647.2     $4,492.1      586.6    $4,266.5      580.1
                                                       ========                ========               ========
Corporate expenses.................................                 (95.4)                  (74.6)                 (84.9)
Interest expense...................................                 (40.0)                  (41.3)                 (50.8)
Other expense, net.................................                  (1.4)                   (5.7)                 (10.6)
                                                                  --------                --------               --------
Total..............................................                 $510.4                  $465.0                 $433.8
                                                                    ======                  ======                 ======
</TABLE>


    U.S.

    In  1996,  U.S.  sales  increased  6% to $1.67  billion  and  pretax  income
increased  7% to $227.3  million.  The sales  growth  reflects a 4%  increase in
average order size and a 2% increase in the number of Representative orders. The
sales  improvement  was  driven  by  significant   increases  in  the  gift  and
decorative, apparel and CFT categories. These improvements were partially offset
by a decline in sales of the  fashion  jewelry  and  accessories  category.  The
growth in the gift and decorative  category  resulted mainly from the success of
both the Spring  Blossom and Winter Velvet Barbie dolls  introduced in 1996. The
Winter Velvet Barbie doll was the most  successful new product  introduction  in
Avon's  history.  The  success  of the Diane Von  Furstenberg  spring and summer
collections,  novelty  and  children's  lines and the  launch of Legwear in 1996
contributed  to the  increase in apparel  sales.  The growth in the CFT category
consisted  primarily  of  increases  in sales  of  personal  care and  fragrance
products.  The growth of personal care products was driven by the specialty bath
segment  which in 1996  reflected  an  aggressive  new  products  program  and a
heightened promotional focus.

    International

    International  sales in 1996 increased 8% to $3.14 billion and pretax income
increased 12% over 1995 to $419.9  million.  The sales increase  reflects strong
unit growth in most markets in the Americas Region,  the Pacific Rim, the United
Kingdom,  Russia and Central Europe. These improvements were partially offset by
sales declines in Japan  attributable to both operational and economic  factors,
discussed  below,  and to a lesser  extent in Venezuela due to the impact of the
bolivar  devaluations and in Germany due to both operational declines as well as
a negative  foreign  currency  impact in 1996.  Excluding  the impact of foreign
currency exchange, international sales were up 18% over 1995.


                                       33



<PAGE>



    In the Americas  Region,  sales  increased  10% to $1.61  billion and pretax
income increased 10%, or $26.1 million, to $291.9 million from $265.8 million in
1995.  The sales  increase  was driven by growth in almost  every  market in the
region, most significantly in Mexico and Brazil.  Higher sales in Mexico reflect
increases in prices at a rate below the inflation level, as well as increases in
average  order size and unit  growth.  The number of active  Representatives  in
Mexico in 1996  continued to grow from the prior year due to the  implementation
of incentive  programs focused on retention and increasing the number of orders.
Brazil's  sales  growth was due to  double-digit  increases  in unit  volume and
customers.  The growth in Brazil's number of customers  resulted from a revision
of pricing  strategies  and new product  launches  aimed at increasing  customer
orders in response to an increasingly  intense competitive  environment in 1996.
The sales  increase  in the region  also  reflects  strong unit growth in Chile,
Argentina and Central America.  These  improvements were partially offset by the
decline  in  Venezuela   resulting  mainly  from  the  negative  impact  of  two
maxi-devaluations  of the bolivar.  Venezuela did,  however,  have  double-digit
increases in both local  currency  sales and in active  Representatives  in 1996
attributable to a focus on building market share and Representative  growth. The
increase in the region's pretax income was primarily due to favorable results in
Mexico  reflecting  the  strong  sales  increase  combined  with a lower rate of
increase in operating  expenses,  an improved gross margin and foreign  exchange
gains in 1996 compared to losses in 1995. The operating  expense ratio in Mexico
improved  significantly as a result of an expense control program implemented in
1996. In addition, pretax profit was higher in Chile due mainly to sales growth.
These  improvements were partially offset by a lower pretax profit in Venezuela,
as a result of the bolivar devaluations,  and in Brazil reflecting a lower gross
margin and an unfavorable operating expense ratio.

    In the Pacific  Region,  sales in 1996 increased 6% to $751.1  million.  The
increase  in  sales  was  driven  by  strong  operational  improvements  in  the
Philippines  and  China,  and,  to a lesser  extent,  in  Taiwan,  Malaysia  and
Australia.  Sales growth in virtually  all of these markets was  accompanied  by
strong  increases in units sold,  customers  served and active  Representatives.
These improvements were partially offset by a significant sales decline in Japan
resulting  from the  unfavorable  exchange  impact of a stronger U.S.  dollar in
1996,  a shift in  pricing  strategy  to sales of  lower-priced  products  and a
decrease in average order size.

    In the Europe  Region,  sales in 1996  increased 7% to $780.7  million.  The
sales increase was due to unit growth in Russia,  the United Kingdom and Central
Europe. The Representative  base in Russia and Central Europe grew significantly
in 1996 due to a continuous  focus on expansion of operations in these  markets.
Sales  also rose in Italy  mainly  due to a  favorable  impact of a weaker  U.S.
dollar in 1996. These  improvements were partially offset by sales shortfalls in
Germany reflecting a shift to lower-priced  items and weak economic  conditions,
including  increased  unemployment,  which  resulted  in a  general  decline  in
consumer confidence and spending in 1996.

    Corporate Expenses

    Corporate expenses were $95.4 million in 1996 compared with $74.6 million in
1995.  The  $20.8  million  increase  is  primarily  due  to a  favorable  lease
settlement in 1995,  which  reduced  expenses,  and higher  expenses in 1996 for
information systems upgrades and enhancements.

    Accounting Changes

    Effective  January 1, 1996,  the  Company  adopted  Statement  of  Financial
Accounting  Standards  ("FAS")  No.  121,  "Accounting  for  the  Impairment  of
Long-Lived  Assets and for Long-Lived  Assets to be Disposed of." This statement
requires that long-lived assets and certain identifiable  intangibles to be held
and used by an entity be reviewed for impairment  whenever  events or changes in
circumstances indicate that

                                       34



<PAGE>



the carrying amount of assets may not be recoverable. There was no impact on the
Company's results of operations or financial position.

    Also,  effective  January  1,  1996,  the  Company  adopted  the fair  value
disclosure   requirements   of  FAS  No.  123,   "Accounting   for   Stock-Based
Compensation."  As  permitted by the  statement,  the Company did not change the
method of accounting for its employee stock compensation plans.

    Discontinued Operations

    In December  1995, the Company  entered into an agreement with  Mallinckrodt
Group, Inc.  ("Mallinckrodt"),  which fully settled the litigation  initiated by
Mallinckrodt.  The settlement covers all indemnity obligations related to Avon's
sale of  Mallinckrodt,  including  environmental  clean-up claims and litigation
concerning Mallinckrodt's settlement of a DuPont patent claim.

    The  settlement  payments made by Avon to  Mallinckrodt,  and related costs,
resulted in an after-tax charge to discontinued operations in the fourth quarter
of 1995, net of existing reserves, of $29.6 million, or $.22 per share.

    Contingencies

    Although Avon has completed its divestiture of all discontinued  operations,
various  lawsuits and claims (asserted and unasserted) are pending or threatened
against Avon.  The Company is also involved in a number of  proceedings  arising
out of the federal  Superfund  law and similar  state laws.  In some  instances,
Avon,  along  with  other  companies,  has  been  designated  as  a  potentially
responsible  party which may be liable for costs  associated  with these various
hazardous waste sites. In the opinion of Avon's management,  based on its review
of the information  available at this time, the difference,  if any, between the
total cost of resolving  such  contingencies  and  reserves  recorded by Avon at
December  31,  1996  should  not  have  a  material  adverse  impact  on  Avon's
consolidated financial position, results of operations, or cash flows.

LIQUIDITY AND CAPITAL RESOURCES

    Cash Flows

    Net cash  provided  by  continuing  operations  was  $425.1  million in 1996
compared to $328.6  million in 1995.  The 1996  increase in net cash provided by
continuing operations  principally reflects,  among other things, an increase in
net income of $61.4  million and a lower funding of working  capital.  The lower
funding of working capital  reflects  improvements in both prepaid  expenses and
accounts  payable  and  accrued  liabilities.  A more  detailed  analysis of the
individual  items  contributing  to the 1996 and 1995 amounts is included in the
Consolidated Statement of Cash Flows in the Company's Annual Report on Form 10-K
for its fiscal year ended December 31, 1996, incorporated herein by reference.

    Cash used by discontinued  operations was $38.2 million in 1996, compared to
$49.6 million in 1995.  The $38.2 million cash used in 1996  primarily  reflects
final payment of the Mallinckrodt settlement in January 1996.

    Excluding  changes in debt, net cash usage of $6.6 million in 1996 was $38.1
million  favorable  compared  to net cash usage of $44.7  million in 1995.  This
improvement  reflects higher cash provided by continuing  operations,  described
above, as well as lower cash used in 1996 for discontinued operations, partially
offset by higher  capital  expenditures,  higher cash used for the repurchase of
common stock,  an unfavorable  exchange rate impact on cash and higher  dividend
payments in 1996. As of December 31, 1996,

                                       35



<PAGE>



12.6 million shares of common stock have been purchased for $422.9 million under
the stock repurchase program begun in 1994.

    Working Capital

    As of December 31, 1996,  current  liabilities  exceeded  current  assets by
$41.7 million  compared with $30.3 million at the end of 1995.  The variance was
primarily  due to an increase  in accounts  payable and net debt (debt less cash
and   equivalents)   partially   offset  by   higher   inventory   levels   (see
"--Inventories") and accounts receivable,  due to a higher 1996 sales level. The
increase in net debt is primarily due to the final  payment of the  Mallinckrodt
litigation settlement and the ongoing share repurchase program, and the increase
in accounts payable resulted from higher inventory levels.

    Avon's liquidity results from its ability to generate significant cash flows
from  operations and its ample unused  borrowing  capacity.  Management does not
presently plan any actions that would  eliminate the working  capital deficit at
this  time.   Avon's  credit   agreements  do  not  contain  any  provisions  or
requirements with respect to working capital.

    Capital Resources

    Total debt of $201.6  million at December 31, 1996  increased  $40.1 million
from  $161.5  million  at  December  31,  1995.  During  1996,  cash  flows from
continuing  operations and higher debt levels,  partially  offset by higher cash
and equivalents,  were used for dividends, the stock repurchase program, capital
expenditures, a payment made related to discontinued operations and the purchase
of a company in South Africa. During 1995, cash flows from continuing operations
as well as cash on hand were used for dividends,  the stock repurchase  program,
capital expenditures,  a payment made related to discontinued operations and the
reduction of debt.

    Debt maturing  within one year  consists of  borrowings  from banks of $94.0
million and the current maturities of long-term debt of $3.1 million. Management
believes  that cash from  operations  and  available  sources of  financing  are
adequate  to meet  anticipated  requirements  for  working  capital,  dividends,
capital expenditures, the stock repurchase program and other cash needs.

    During 1996, the Company  entered into an agreement,  which expires in 2001,
with various banks to amend and restate the five-year,  $600.0 million revolving
credit and competitive  advance  facility  agreement,  which was entered into in
1994.  Within this  facility,  the Company is able to borrow,  on an uncommitted
basis, various foreign currencies. The new agreement and the prior agreement are
referred to, collectively, as the credit facility.

    The credit  facility is  primarily  to be used to finance  working  capital,
provide  support  for the  issuance  of  commercial  paper and support the stock
repurchase  program.  At the Company's  option,  the interest rate on borrowings
under the credit facility is based on LIBOR,  prime, or federal fund rates.  The
credit facility has an annual  facility fee of $.4 million.  The credit facility
contains a  covenant  for  interest  coverage,  as  defined.  The  Company is in
compliance with this covenant. At December 31, 1996, borrowings of $29.7 million
were outstanding under the credit facility. There were no borrowings outstanding
at December 31, 1995.

    At December  31, 1996,  Avon had $34.1  million  outstanding  under a $500.0
million commercial paper program supported by the credit facility. There were no
borrowings  outstanding  as of December 31, 1995.  In addition,  the Company has
bankers'  acceptance  facilities and  uncommitted  lines of credit  available of
$230.0 million with various banks which have no  compensating  balances or fees.
As of December 31,

                                       36



<PAGE>



1996 and 1995, there were no borrowings under these facilities.  In addition, as
of December 31, 1996 and 1995, there were international lines of credit totaling
$357.0  million and $320.0  million,  respectively,  of which $30.2  million and
$42.3  million,  respectively,  were  outstanding.  There  are  no  compensating
balances or fees under these facilities.

    Inventories

    Avon's  products are marketed during twelve to twenty-six  individual  sales
campaigns each year. Each campaign is conducted using a brochure offering a wide
assortment of products,  many of which change from  campaign to campaign.  It is
necessary for Avon to maintain  relatively high inventory  levels as a result of
the nature of its business, including the number of campaigns conducted annually
and the large number of products  marketed.  Avon's  operations  have a seasonal
pattern  characteristic  of many  companies  selling  CFT,  fashion  jewelry and
accessories, gift and decorative items and apparel. Christmas sales cause a peak
in the fourth  quarter  which results in the build-up of inventory at the end of
the third quarter.  Inventory  levels are then sharply reduced by the end of the
fourth  quarter.  Inventories  of $530.0 million at December 31, 1996 were $63.7
million  higher  than 1995 due to higher CFT levels in the U.S.  to support  the
launch  of new skin care  products  in the first  quarter  of 1997 and  business
growth and continued  expansion into Central Europe,  Russia and the Pacific Rim
markets.  It is Avon's  objective to continue to manage  purchases and inventory
levels  maintaining  the focus of operating the business at efficient  inventory
levels.  However,  the addition or  expansion of product  lines such as apparel,
jewelry and impulse gift items,  products  that are subject to changing  fashion
trends and consumer tastes, as well as planned expansion in high growth markets,
may cause the inventory levels to grow periodically.

    Capital Expenditures

    Capital expenditures during 1996 were $103.6 million (1995--$72.7  million).
These  expenditures were made for capacity  expansion in high growth markets and
for facility  modernization,  information  systems  upgrades  and  enhancements,
equipment  replacement  projects and  leasehold  improvements  related to office
facilities for U.S. and global operations. Numerous construction and information
systems projects were in progress at December 31, 1996 with an estimated cost to
complete  of  approximately  $74.9  million.  Capital  expenditures  in 1997 are
expected to be in the range of $150.0-$175.0  million.  These  expenditures will
include  continued  investments  for capacity  expansion in high growth markets,
most  significantly in the Pacific Rim, to maintain  worldwide  facilities,  for
contemporization  and  replacement of information  systems and for  expenditures
related  to the  relocation  of  office  facilities  for  the  U.S.  and  global
operations.

    Foreign Operations

    The Company  derived  approximately  65% of both its 1996  consolidated  net
sales and  consolidated  pretax income from  operations  from its  international
subsidiaries.  In addition, as of December 31, 1996, international  subsidiaries
comprised approximately 59% of the Company's consolidated total assets.

    Avon's  operations in many countries utilize numerous  currencies.  Avon has
significant net assets in Japan, Argentina,  Mexico, the United Kingdom, Germany
and the  Philippines.  Changes  in the  value  of  these  countries'  currencies
relative to the U.S. dollar result in direct charges or credits to equity.  Avon
also has substantial  operations in Brazil, a country with an economy designated
as highly  inflationary,  whose functional currency is the U.S. dollar,  whereby
changes  in  exchange  rates  result in  charges  or  credits  to income and may
significantly  impact the  results  of  operations.  Effective  January 1, 1997,
Mexico was designated as a country with a highly inflationary economy due to the
cumulative inflation rates over the past three years.

                                       37



<PAGE>



    The Venezuelan  bolivar devalued  significantly  in December 1995.  However,
because the devaluation  occurred late in the year, there was no material impact
on the 1995 results of  operations.  Following  the December  1995  devaluation,
another devaluation occurred in late April 1996. As previously mentioned,  these
devaluations  negatively  affected  Venezuela's  U.S.  dollar  results  in 1996.
Venezuela's   1996  and  1995  sales  represent   approximately   2%  of  Avon's
consolidated  net sales.  Efforts have been focused on building market share and
Representative growth in Venezuela. It is expected that a continued weak bolivar
will have some impact on 1997 results;  however,  management cannot at this time
project what this impact will be. Avon's well  diversified  global  portfolio of
businesses  has  demonstrated  that the effects of weak  economies  and currency
fluctuations in certain countries may be offset by strong results in others.

    Fluctuations in the value of foreign currencies cause U.S. dollar-translated
amounts to change in comparison with previous periods.  Accordingly, Avon cannot
project in any  meaningful  way the possible  effect of such  fluctuations  upon
translated  amounts  or  future  earnings.  This is due to the  large  number of
currencies involved,  the constantly changing exposure in these currencies,  the
complexity of inter-company relationships,  the hedging activity entered into in
an attempt to minimize  certain of the effects of exchange  rate  changes  where
economically  feasible and the fact that all foreign  currencies do not react in
the same manner against the U.S. dollar.

    Certain of the  Company's  financial  instruments  are used to hedge various
amounts relating to certain international  subsidiaries.  However, the Company's
foreign  currency  hedging  activities are not significant  when compared to the
Company's international financial position or result of operations.

    Some foreign subsidiaries rely primarily on short-term borrowings from local
commercial  banks to fund working capital needs created by their highly seasonal
sales pattern.  From time to time,  when tax and other  considerations  dictate,
Avon will finance subsidiary working capital needs or borrow foreign currencies.
At December 31, 1996, the total  indebtedness of foreign  subsidiaries was $37.4
million.  In addition,  Avon borrowed  $29.7  million  which  represented a 3.45
billion yen loan, due November 1997,  used to hedge the Company's net investment
in Japan.

    It is  Avon's  policy  to remit all the  available  cash  (cash in excess of
working capital  requirements,  having no legal  restrictions and not considered
permanently  reinvested)  of foreign  subsidiaries  as rapidly as is  practical.
During  1996,  these  subsidiaries  remitted,  net of taxes,  $251.1  million in
dividends  and  royalties.  This  sum  is a  substantial  portion  of  the  1996
consolidated net earnings of Avon's foreign subsidiaries.

    Risk Management Strategies

    The  Company  operates   globally,   with   manufacturing  and  distribution
facilities  in various  locations  around the world.  The Company may reduce its
exposure  to  fluctuations  in  interest  rates and  foreign  exchange  rates by
creating   offsetting   positions  through  the  use  of  derivative   financial
instruments. The Company currently does not use derivative financial instruments
for trading or  speculative  purposes,  nor is the Company a party to  leveraged
derivatives.

    The  Company  periodically  uses  interest  rate swaps to hedge  portions of
interest payable on its debt. In addition,  the Company may periodically  employ
interest rate caps to reduce exposure, if any, to increases in variable interest
rates.

    During a substantial  portion of the  three-year  period ended  December 31,
1996, the Company utilized  interest rate swaps to effectively  convert variable
interest on its  long-term  debt to a fixed  interest  rate.  From November 1994
through July 10,  1995,  due to the  expiration  of an interest  rate swap,  the
interest  payable on the DM Notes became  variable at a rate of one-month  LIBOR
plus 1.4%. During this period, the Company

                                       38



<PAGE>



had an interest  rate cap in place to reduce its  exposure to  increases in that
variable  interest rate above a specified  level.  On July 11, 1995, the Company
entered into a new interest rate swap agreement,  which effectively  reconverted
the interest payable on the DM Notes to a fixed rate basis of approximately 7.2%
through maturity.

    Avon had three interest rate swap agreements on the DM Notes at December 31,
1996 and 1995,  each such agreement  having a notional amount of $100.0 million,
yielding an  aggregate  notional  amount at December 31, 1996 and 1995 of $300.0
million.  Effective  January 1995, the Company had two interest rate caps on the
DM Notes, each with a notional amount of $100.0 million, one of which expired in
1996 and the other  expires when the notes  mature.  Subsequent  to the interest
rate on the DM Notes becoming fixed,  these caps have been marked to market with
an insignificant mark-to-market adjustment.

    In December  1995,  the Company  entered into an interest  rate cap contract
with a notional amount of $100.0 million,  which expired early 1997, in order to
hedge a portion of the Company's  anticipated  short-term variable interest rate
working capital debt.  This cap has been marked to market with an  insignificant
mark-to-market adjustment.

    The interest rate on the DM Notes was fixed at approximately 10% for most of
1994 through the use of a currency  exchange swap contract and several  interest
rate swaps.  With the expiration of one interest rate swap in November 1994, the
Company's  interest rate on this $100.0  million debt was converted from a fixed
to a floating rate  determined at one-month  LIBOR plus 1.4%. The effective rate
of interest  paid for the DM Notes in 1996 and 1995 was  approximately  7.2% and
7.5%, respectively.

    The  Company  may  periodically  hedge  foreign  currency   royalties,   net
investments  in foreign  subsidiaries,  firm purchase  commitments,  contractual
foreign   currency  cash  flows  or  obligations,   including   third-party  and
intercompany foreign currency  transactions.  The Company regularly monitors its
foreign currency exposures and ensures that hedge contract amounts do not exceed
the amounts of the underlying exposures.

    At December 31, 1996, the Company held foreign  currency  forward  contracts
with notional amounts totaling $203.1 million and option contracts with notional
amounts totaling $61.2 million to hedge foreign currency items.  These contracts
all have  maturities  prior to December 31, 1997.  The Company also entered into
certain  option  contracts  with  notional  amounts  totaling  $46.4 million and
foreign currency forward contracts totaling $99.0 million,  which do not qualify
as  hedging   transactions  under  the  current   accounting   definitions  and,
accordingly,  have been marked to market. The mark-to-market adjustment on these
option contracts at December 31, 1996, was insignificant.  The Company's risk of
loss on these  options  in the future is limited  to  premiums  paid,  which are
insignificant.

    The Company  attempts to minimize its credit exposure to  counterparties  by
entering into interest rate swap and cap contracts only with major international
financial institutions with "A" or higher credit ratings as issued by Standard &
Poor's Corporation. The Company's foreign currency and interest rate derivatives
are  comprised  of  over-the-counter  forward  contracts  or options  with major
international financial institutions.  Although the Company's theoretical credit
risk  is the  replacement  cost  at the  then  estimated  fair  value  of  these
instruments, management believes that the risk of incurring losses is remote and
that such losses, if any, would not be material.

    Non-performance of the counterparties to the balance of all the currency and
interest rate swap agreements in a net receivable position would not result in a
significant  write-off at December 31, 1996.  In addition,  there are other swap
agreements in a net payable position of an insignificant amount at

                                       39



<PAGE>



December  31, 1996.  Each  agreement  provides  for the right of offset  between
counterparties to the agreement. In addition, Avon may be exposed to market risk
on its foreign exchange and interest rate swap and cap agreements as a result of
changes in foreign  exchange and interest rates.  The market risk related to the
foreign exchange  agreements  should be  substantially  offset by changes in the
valuation of the underlying items being hedged.

































                                       40



<PAGE>



                                   THE COMPANY

GENERAL

    The Company is one of the world's  leading  manufacturers  and  marketers of
beauty and related  products,  which include CFT; gift and decorative  products;
apparel;  and fashion jewelry and accessories.  The Company commenced operations
in 1886 and was  incorporated  in the State of New York on January 27, 1916. The
Company's  business is comprised of one industry segment,  direct selling,  with
worldwide operations.

STRATEGY

    Avon's global strategy is focused on three key growth initiatives:

    International Expansion

    Avon is one of the most  widely  recognized  brand  names in the world.  The
Company  is  particularly  well  positioned  to  capitalize  on  growth  in  new
international  markets due to high demand for quality  products,  underdeveloped
retail infrastructures and relatively attractive earnings opportunity for women.
The Company  presently has  operations in 41 countries  outside the U.S. and its
products  are  distributed  in 89 more,  for  coverage  in over 130  markets and
continues  to expand  into new  markets.  The Company has entered 15 new markets
since 1990,  including Russia and China and rapidly emerging nations  throughout
Central  Europe,  and is currently  evaluating  several other markets in Eastern
Europe and Asia Pacific.

    Leveraging Direct Selling Channel

   
    The Company has revitalized its direct selling channel, enabling the Company
to reach women  quickly and  efficiently  as well as introduce new products that
complement  the  core  beauty  business.  In  1994,  Avon  introduced  a  highly
successful line of apparel in the U.S.  achieving $437 million in net sales over
three years.  In 1996,  the Company had  outstanding  success with Barbie dolls,
achieving  over $40 million in sales of Barbie dolls  designed  exclusively  for
Avon,  making her the Company's best selling gift product ever. The relationship
with Mattel is being  expanded  to include  additional  products.  This array of
products,  available  through the direct  selling  channel,  increases  earnings
opportunities and presents a consistent beauty image to consumers across a broad
product line.
    

    Customer Access and Image Enhancement

    To restore and accelerate growth in established  industrial  nations such as
the U.S.,  Western  Europe and Japan,  the Company has developed new channels to
reach customers and improve access to its products through direct mail catalogs,
toll-free telephone numbers, buying by fax and "on line" with a new home page on
the worldwide web. The Company also updated its core beauty products and created
a portfolio of global  beauty  brands.  These  contemporary  products  project a
consistent,  high-quality  image in all markets and include  brands such as Avon
Color,  Anew,  Far Away,  Rare Gold,  Natori and  Millennia.  Global  brands are
growing  rapidly as a percentage  of the Company's  worldwide  CFT business.  In
1996,  they  accounted  for  $755  million  or 26% of  core  beauty  sales.  The
development  of global  brands has also  enabled  the  Company to achieve  major
economies  of  scale  by  consolidating  certain  functions  like  sourcing  and
logistics.



                                       41



<PAGE>



DISTRIBUTION

    The  Company's  products  are sold  worldwide by  approximately  2.3 million
Representatives,  approximately  440,000  of  whom  are  in the  United  States.
International  operations are conducted  primarily  through  subsidiaries  in 41
countries and through distributorships, licensees and other similar arrangements
in  89  other  countries.  Avon  sells  its  products  to  customers  through  a
combination   of   direct   selling   and   marketing,   utilizing   independent
Representatives,  the mail, phone and fax. Almost all  Representatives are women
who  sell  on  a  part-time   basis  either  in  the  home  or  the   workplace.
Representatives  purchase  products  directly  from the  Company  and sell  them
directly to their  customers.  Representatives  are  independent  contractors or
independent dealers, and are not agents or employees of the Company.

    In  the  United  States,  the  Representatives  contact  customers,  selling
primarily  through the use of  brochures  that also  highlight  new products and
specially  priced  items for each  two-week  sales  campaign.  Product  samples,
demonstration  products  and  make-up  color  charts are also used.  Outside the
United  States,  each  sales  campaign  is  generally  of a three  or four  week
duration.  Although terms of payment and cost of merchandise to  Representatives
vary from country to country,  the basic method of direct  selling and marketing
by  Representatives  is essentially  the same as that used in the United States,
and substantially the same merchandising and promotional techniques are used.

PRODUCTS

    Avon has pioneered many innovative  products,  including  Skin-So-Soft,  its
best selling bath oil;  BioAdvance,  the first skin care product with stabilized
retinol, the purest form of Vitamin A; and Collagen Booster, the premier product
to  capitalize  on Vitamin C technology.  Avon also  introduced  the benefits of
aromatherapy  to  millions  of  American  women,   encapsulated  color  for  the
Color-Release  line and  introduced  alpha-hydroxy  acid for cosmetic use in the
Anew Perfecting Complex products. Each year, researchers at the Company test and
develop more than 600 products in the cosmetic,  fragrance, toiletry and jewelry
categories  as well  as  analyze,  evaluate  and  develop  gift  and  decorative
products.

    Avon's  consolidated  net sales,  by classes of principal  products,  are as
follows:


<TABLE>
<CAPTION>

                                                YEARS ENDED DECEMBER 31,
                                         --------------------------------------
                                               1996        1995         1994
                                         --------------------------------------
                                                    (IN MILLIONS)
<S>                                          <C>         <C>          <C>
Cosmetics, fragrance and toiletries......    $2,946.8    $2,797.2     $2,604.2
Gift and decorative products.............       934.1       780.6        769.2
Apparel..................................       556.3       500.5        480.3
Fashion jewelry and accessories..........       377.0       413.8        412.8
                                           ----------   ----------   ----------
   Total.................................    $4,814.2    $4,492.1     $4,266.5
                                             ========    ========     ========
</TABLE>


MANUFACTURING

    The Company manufactures and packages almost all of its cosmetic,  fragrance
and toiletry  products.  Raw materials,  consisting  chiefly of essential  oils,
chemicals,  containers  and packaging  components,  are  purchased  from various
suppliers.  The Company has nineteen manufacturing  facilities around the world,
three of which are principally devoted to the manufacture of fashion jewelry. In
the United States, the Company's  cosmetic,  fragrance and toiletry products are
produced in three manufacturing laboratories for

                                       42



<PAGE>



the Company's four distribution centers. Most products sold in foreign countries
are manufactured in the Company's facilities abroad. The fashion jewelry line is
generally developed by the Company's staff and produced in its two manufacturing
facilities in Puerto Rico, its manufacturing facility in Ireland, or by  several
independent manufacturers.

COMPETITION

    The cosmetic,  fragrance and toiletry; gift and decorative product; apparel;
and fashion jewelry and accessory industries are highly competitive. The Company
is one of the leading manufacturers and distributors of cosmetics and fragrances
in the United  States.  Its principal  competitors  are the large and well-known
cosmetics and fragrances companies that manufacture and sell broad product lines
through various types of retail establishments. The Company has many competitors
in the gift and decorative products and apparel industries in the United States,
including retail  establishments,  principally department stores, gift shops and
direct-mail companies, specializing in these products. The Company is one of the
leading  distributors of fashion jewelry and accessories for women in the United
States. Its principal  competition in the fashion jewelry industry consists of a
few large companies and many small  companies that  manufacture and sell fashion
jewelry for women through retail  establishments.  The number of competitors and
degree  of  competition  that  the  Company  faces  in  its  foreign  cosmetics,
fragrance,  toiletries and fashion jewelry markets varies widely from country to
country. The Company is one of the leading manufacturers and distributors in the
cosmetics,  fragrance and toiletries industry in most of its foreign markets, as
well as in the  fashion  jewelry  industry  in  Europe.  There  are a number  of
direct-selling companies which sell product lines similar to the Company's, some
of which also have  worldwide  operations  and  compete  with the  Company.  The
Company   believes   that  the   personalized   customer   service   offered  by
Representatives;  the high quality,  attractive designs and reasonable prices of
its products; new product  introductions;  and the guarantee of satisfaction are
significant factors in establishing and maintaining its competitive position.



















                                       43



<PAGE>



                            DESCRIPTION OF THE NOTES

    The Old Notes were,  and the New Notes will be,  issued under an  Indenture,
dated as of August 1, 1997 (as amended,  the  "Indenture"),  between the Company
and The  Chase  Manhattan  Bank,  as  Trustee  (the  "Trustee").  The  following
summaries of certain  provisions  of the Indenture do not purport to be complete
and are subject to, and  qualified in their  entirety by  reference  to, all the
provisions of the Trust Indenture Act of 1939, as amended, the Indenture and the
Notes issued  thereunder,  including  the  definitions  of certain  terms in the
Indenture.  Wherever  particular  Sections or defined terms of the Indenture are
referred  to,  such  Sections  or  defined  terms  are  incorporated  herein  by
reference.

    The Old Notes  and the New Notes  will be  considered  collectively  to be a
single  class  for  all  purposes  under  the  Indenture,   including,   without
limitation, waivers and amendments.

GENERAL

    The Notes are unsecured  obligations of the Company and rank pari passu with
all other unsecured and  unsubordinated  indebtedness of the Company.  The Notes
are  limited to $100.0  million  aggregate  principal  amount and will mature on
August 1, 2007. The Notes bear interest at the rate of 6.55% from August 1, 1997
or from the most recent Interest Payment Date to which interest has been paid or
provided  for,  payable  semi-annually  on February 1 and August 1 of each year,
commencing  February 1, 1998, to the Person in whose name the Note is registered
at the close of business on the preceding January 15 or July 15, as the case may
be. (Sections 301 and 307)

    The Notes are not  redeemable  prior to maturity and do not have the benefit
of a sinking fund.  The principal of and interest on the Notes are payable,  and
the transfer of Notes is registrable,  at the office of the Trustee at One Chase
Manhattan  Plaza,  New York, New York. In addition,  payment of interest may, at
the option of the Company,  be made by check mailed to the address of the Person
entitled thereto as it appears in the Security Register.  (Sections 301, 305 and
1002)

    The New  Notes  will be issued  only in fully  registered  book-entry  form,
without coupons, in denominations of $1,000 and any integral multiple of $1,000.
(Section 302) No service charge will be made for any registration of transfer or
exchange of Notes,  but the Company may require  payment of a sum sufficient  to
cover any tax or other  governmental  charge  payable in  connection  therewith.
(Section 305) The Notes will be represented  by a Global Note  registered in the
name of a nominee of The Depository  Trust Company,  New York, New York ("DTC").
Except as set forth under "Book-Entry;  Delivery and Form" below, Notes will not
be issuable in certificated form.

COVENANTS

    Negative  Pledge.  In the  Indenture,  the  Company  has agreed  that if the
Company  or  any  subsidiary  shall  issue,   assume,  incur  or  guarantee  any
indebtedness  secured by a lien on any  Principal  Property  or on any shares of
capital stock of any subsidiary  ("Secured  Debt"),  the Company will secure, or
cause such subsidiary to secure,  the outstanding Notes equally and ratably with
such Secured Debt,  unless after giving effect  thereto the aggregate  amount of
all such Secured Debt, together with all Attributable Debt (as defined below) of
the Company and its  subsidiaries in respect of sale and leaseback  transactions
to which the restrictions referred to in the following paragraph applies,  would
not exceed 20% of the  Consolidated  Net Tangible  Assets of the Company and its
consolidated  subsidiaries.  Secured Debt does not include  indebtedness secured
by: (a) liens on any Principal  Property acquired by the Company or a subsidiary
after  the date of the  Indenture  to  secure  or  provide  for the  payment  or
financing of all or any part of the purchase  price thereof or  construction  of
fixed improvements thereon (prior to, at the time of or within 180 days after

                                       44



<PAGE>



the latest of the  acquisition,  completion of  construction  or commencement of
commercial  operation  thereof);  (b) liens on any shares of stock or  Principal
Property acquired by the Company or a subsidiary after the date of the Indenture
existing  at the time of such  acquisition;  (c) liens on any shares of stock or
Principal  Property of a corporation  which is merged into or consolidated  with
the  Company or a  subsidiary  or  substantially  all of the assets of which are
acquired by the Company or a subsidiary;  (d) liens securing  indebtedness  of a
subsidiary owing to the Company or another subsidiary; (e) liens existing at the
date of the Indenture;  (f) liens on any Principal Property being constructed or
improved securing loans to finance such construction or improvements;  (g) liens
in favor of governmental bodies of the United States or any state thereof or any
other country or political  subdivision  thereof to secure partial,  progress or
advance  payments  pursuant  to  any  contract  or  statute,  or to  secure  any
indebtedness incurred or guaranteed for the purpose of financing all or any part
of the cost of acquiring, constructing or improving the property subject to such
liens; (h) liens securing taxes,  assessments or governmental  charges or levies
not yet  delinquent,  or already  delinquent  but the validity of which is being
contested in good faith;  (i) liens  arising by reason of deposits  necessary to
qualify  the  Company  or  any   subsidiary   to  conduct   business,   maintain
self-insurance,  or obtain the  benefit  of, or comply  with,  any law;  and (j)
extensions,  renewals  or  replacement  of liens  referred  to in the  foregoing
clauses  provided  that the  indebtedness  secured is not  increased or the lien
extended to any additional assets. (Sections 1006 and 101)

    Restrictions on Sale and Leaseback Transactions. The Company has also agreed
in the Indenture  that neither the Company nor any  subsidiary  will enter into,
assume,  guarantee,  or  otherwise  become  liable with  respect to any sale and
leaseback transaction involving any Principal Property, unless immediately after
giving  effect  thereto  the  sum,  without  duplication,  of (i) the  aggregate
principal  amount  of all  Secured  Debt and (ii) the  aggregate  amount  of all
Attributable  Debt in respect of sale and leaseback  transactions  to which this
restriction applies would not exceed 20% of the Consolidated Net Tangible Assets
of the Company and its  consolidated  subsidiaries.  This  restriction  will not
apply to the  extent  that  during the  period  commencing  60 days prior to and
ending  120  days  after a sale  and  leaseback  transaction  the  Company  or a
subsidiary applies an amount equal to the Attributable Debt with respect to such
sale and leaseback  transaction (a) to the  acquisition,  directly or indirectly
and in whole or in part,  of Principal  Properties  or (b) to the  retirement of
long-term  indebtedness  (other than mandatory  prepayment or retirement) of the
Company or any subsidiary.  This restriction will also not apply to any sale and
leaseback  transaction  (i)  between the  Company  and a  subsidiary  or between
subsidiaries  or (ii) involving the taking back of a lease for a period of three
years or less. (Section 1007)

    "Attributable  Debt"  means,  as of the time of  determination,  the present
value  (discounted at the rate per annum equal to the rate of interest  implicit
in the lease involved in such sale and leaseback  transaction,  as determined in
good faith by the Company) of the obligation of the lessee thereunder for rental
payments  (excluding,  however,  any amounts required to be paid by such lessee,
whether or not designated as rent or additional  rent, on account of maintenance
and repairs,  insurance,  taxes, assessments,  water rates or similar charges or
any amounts  required to be paid by such lessee  thereunder  contingent upon the
amount of sales or similar  contingent awards) during the remaining term of such
lease  (including  any period for which such lease has been  extended or may, at
the  option of the  lessor,  be  extended).  In the case of any  lease  which is
terminable  by the lessee  upon the payment of a penalty,  such rental  payments
shall also include the amount of such penalty,  but no rental  payments shall be
considered as required to be paid under such lease  subsequent to the first date
upon which it may be so terminated. (Section 101)

    "Consolidated  Net Tangible Assets" means the total assets shown on the most
recent  audited  annual  consolidated  balance  sheet  of the  Company  and  its
consolidated subsidiaries, after deducting the amount of all current liabilities
and intangible assets. (Section 101)

                                       45



<PAGE>



    "Principal  Property" means any manufacturing plant, testing or research and
development  facility,  distribution  facility,  processing  plant or  warehouse
(including,  without limitation,  land, fixtures and equipment), owned or leased
by the Company or any  subsidiary  (including  any of the foregoing  acquired or
leased after the date of the  Indenture) and located within the United States of
America,  its territories and possessions,  unless the Board of Directors of the
Company  determines in good faith that such plant or facility is not of material
importance to the total business  conducted by the Company and its  consolidated
subsidiaries. (Section 101)

    The  Indenture  does not  otherwise  restrict the  incurrence of debt by the
Company or its subsidiaries.

    Consolidation, Merger and Sale of Assets. The Company has also agreed in the
Indenture that it will not consolidate  with or merge into, or convey,  transfer
or lease its properties and assets  substantially  as an entirety to, any Person
(a "successor Person"),  and may not permit any Person to merge into, or convey,
transfer or lease its properties and assets substantially as an entirety to, the
Company,  unless (i) the successor Person (if not the Company) is a corporation,
partnership, trust or other entity organized and validly existing under the laws
of any domestic  jurisdiction and assumes the Company's obligations on the Notes
and  under  the  Indenture,   (ii)  immediately   after  giving  effect  to  the
transaction,  and treating any  indebtedness  which becomes an obligation of the
Company or any subsidiary as a result of the transaction as having been incurred
by it at the time of the transaction,  no Event of Default,  and no event which,
after notice or lapse of time or both,  would become an Event of Default,  shall
have occurred and be  continuing,  and (iii) certain other  conditions  are met.
(Section 801)

EVENTS OF DEFAULT

    Each of the following  constitutes  an Event of Default under the Indenture:
(a)  failure  to pay  principal  of any Note when due;  (b)  failure  to pay any
interest on any Notes when due,  continued  for 30 days;  (c) failure to perform
any  covenant  of the  Company  in the  Indenture,  continued  for 60 days after
written  notice of such  failure  is given as  provided  in the  Indenture;  (d)
failure by the Company to pay when due (subject to any applicable  grace period)
the principal of, or acceleration of, any indebtedness for money borrowed by the
Company  having  an  aggregate   principal   amount   outstanding  of  at  least
$50,000,000, if, in the case of any such failure, such indebtedness has not been
discharged or, in the case of any such  acceleration,  such indebtedness has not
been discharged or such acceleration has not been rescinded or annulled, in each
case within 30 days after written  notice has been given by the Trustee,  or the
holders  of at least  25% in  principal  amount  of the  Outstanding  Notes,  as
provided in the Indenture;  and (e) certain events in bankruptcy,  insolvency or
reorganization. (Section 501)

    If an Event of Default  (other than an Event of Default  described in clause
(e) above) shall occur and be  continuing,  either the Trustee or the holders of
at least 25% in aggregate principal amount of the outstanding Notes by notice as
provided in the Indenture  may declare the  principal  amount of the Notes to be
due and  payable  immediately.  If an Event of Default  described  in clause (e)
above  shall  occur,  the  principal  amount of all the  outstanding  Notes will
automatically,  and  without  any action by the  Trustee or any  holder,  become
immediately due and payable. After any such acceleration,  but before a judgment
or  decree  based on  acceleration,  the  holders  of a  majority  in  aggregate
principal  amount of the  outstanding  Notes may,  under certain  circumstances,
rescind and annul such  acceleration  if all Events of  Default,  other than the
non-payment of accelerated  principal,  have been cured or waived as provided in
the  Indenture.  (Section  502) For  information  as to waiver of defaults,  see
"Modification and Waiver."

    Subject to the  provisions  of the  Indenture  relating to the duties of the
Trustee in case an Event of Default shall occur and be  continuing,  the Trustee
is under no obligation to exercise any of its rights or

                                       46



<PAGE>



powers  under the  Indenture  at the request or direction of any of the holders,
unless such  holders  shall have  offered to the Trustee  reasonable  indemnity.
(Section 603) Subject to such provisions for the indemnification of the Trustee,
the holders of a majority in aggregate principal amount of the outstanding Notes
have the right to direct the time, method and place of conducting any proceeding
for any  remedy  available  to the  Trustee  or  exercising  any  trust or power
conferred on the Trustee with respect to the Notes. (Section 512)

    No holder of a Note has any right to institute any  proceeding  with respect
to the Indenture,  or for the appointment of a receiver or a trustee, or for any
other  remedy  thereunder,  unless (i) such holder has  previously  given to the
Trustee  written  notice of a  continuing  Event of Default  with respect to the
Notes,  (ii) the holders of at least 25% in  aggregate  principal  amount of the
outstanding  Notes have made  written  request,  and such holder or holders have
offered  reasonable  indemnity,  to the Trustee to institute such  proceeding as
trustee and (iii) the Trustee has failed to institute such  proceeding,  and has
not received from the holders of a majority in aggregate principal amount of the
outstanding  Notes a direction  inconsistent  with such request,  within 60 days
after such notice, request and offer. (Section 507) However, such limitations do
not  apply to a suit  instituted  by a holder of a Note for the  enforcement  of
payment of the principal of or interest on such Note on or after the  applicable
due date specified in such Note. (Section 508)

    The Company is required  to furnish to the Trustee  annually a statement  by
certain of its officers as to whether or not the Company, to their knowledge, is
in default in the performance or observance of any of the terms,  provisions and
conditions  of the Indenture  and, if so,  specifying  all such known  defaults.
(Section 1004)

MODIFICATION AND WAIVER

    Modifications and amendments of the Indenture may be made by the Company and
the Trustee  with the consent of the holders of at least a majority in aggregate
principal  amount of the  Outstanding  Notes  affected by such  modification  or
amendment; but no such modification or amendment may, without the consent of the
holder of each outstanding Note affected thereby, (a) change the stated maturity
of the principal of, or any installment of interest on, any Note, (b) reduce the
principal  amount of or interest on, any Note,  (c) change the place or currency
of payment of  principal  of or interest  on, any Note,  (d) impair the right to
institute  suit for the  enforcement  of any  payment on or with  respect to any
Note, (e) reduce the percentage in principal  amount of outstanding  Notes,  the
consent of whose  Holders is  required  for  modification  or  amendment  of the
Indenture,  (f) reduce the percentage in principal  amount of outstanding  Notes
necessary for waiver of compliance  with certain  provisions of the Indenture or
for waiver of certain  defaults or (g) modify such  provisions  with  respect to
modification and waiver. (Section 902)

    The holders of at least a majority in  principal  amount of the  outstanding
Notes may waive compliance by the Company with certain restrictive provisions of
the Indenture.  (Section 1011) The holders of a majority in principal  amount of
the outstanding  Notes may waive any past default under the Indenture,  except a
default in the payment of  principal  or  interest  and  certain  covenants  and
provisions of the Indenture  which cannot be amended  without the consent of the
holder of each outstanding Note affected. (Section 513)


DEFEASANCE AND DISCHARGE; COVENANT DEFEASANCE

    The Company may elect,  at its option at any time, to have the provisions of
Section 1102,  relating to defeasance and discharge of indebtedness,  or Section
1103, relating to defeasance of certain restrictive  covenants in the Indenture,
applied to the outstanding Notes. (Section 1101)

                                       47



<PAGE>



    Defeasance and Discharge.  The Indenture  provides that,  upon the Company's
exercise of its option to have Section  1102  applied to the Notes,  the Company
will be discharged  from all its  obligations  with respect to the Notes (except
for  certain  obligations  to exchange or  register  the  transfer of Notes,  to
replace stolen, lost or mutilated Notes, to maintain paying agencies and to hold
monies for  payment in trust)  upon the  deposit in trust for the benefit of the
holders of the Notes of money or U.S.  Government  Obligations,  or both, which,
through the payment of principal  and interest in respect  thereof in accordance
with  their  terms,  will  provide  money  in an  amount  sufficient  to pay the
principal of and interest on the Notes at maturity in accordance  with the terms
of the Indenture and the Notes.  Such defeasance or discharge may occur only if,
among  other  things,  the Company  has  delivered  to the Trustee an opinion of
counsel to the effect  that the  Company has  received  from,  or there has been
published by, the United States Internal Revenue Service a ruling,  or there has
been a change in tax law, in either case to the effect that holders of the Notes
will not recognize  gain or loss for federal  income tax purposes as a result of
such deposit, defeasance and discharge and will be subject to federal income tax
on the same amount,  in the same manner and at the same times as would have been
the case if such deposit,  defeasance and discharge were not to occur. (Sections
1102 and 1104)

    Defeasance of Certain  Covenants.  The  Indenture  provides  that,  upon the
Company's  exercise of its option to have Section 1103 applied to the Notes, the
Company may omit to comply with certain restrictive  covenants,  including those
described  under  "Covenants--Negative  Pledge" and  "--Restriction  on Sale and
Leaseback  Transactions" and in the last sentence under  "Consolidation,  Merger
and Sale of Assets," and the occurrence of certain Events of Default,  which are
described above in clause (d) (with respect to such  restrictive  covenants) and
clause (e) under  "Events of Default,"  will be deemed not to be or result in an
Event of Default,  in each case with respect to the Notes. The Company, in order
to exercise such option,  will be required to deposit,  in trust for the benefit
of the  holders of the Notes,  money or U.S.  Government  Obligations,  or both,
which,  through  the payment of  principal  and  interest in respect  thereof in
accordance with their terms,  will provide money in an amount  sufficient to pay
the  principal of and interest on the Notes at maturity in  accordance  with the
terms of the Indenture and the Notes.  The Company will also be required,  among
other things, to deliver to the Trustee an opinion of counsel to the effect that
holders  of the Notes will not  recognize  gain or loss for  federal  income tax
purposes as a result of such deposit and defeasance of certain  obligations  and
will be subject to federal income tax on the same amount, in the same manner and
at the same times as would  have been the case if such  deposit  and  defeasance
were not to occur. In the event the Company  exercises this option and the Notes
are declared due and payable  because of the occurrence of any Event of Default,
the amount of money and U.S. Government  Obligations so deposited in trust would
be  sufficient  to pay  amounts  due on the  Notes  at  maturity  but may not be
sufficient to pay amounts due on the Notes upon any acceleration  resulting from
such Event of Default.  In such case,  the Company  would remain liable for such
payments. (Sections 1103 and 1104)

REGARDING THE TRUSTEE

    The Indenture  provides that,  except during the  continuance of an Event of
Default, the Trustee will perform only such duties as are specifically set forth
in the Indenture.  During the existence of an Event of Default, the Trustee will
exercise  such rights and powers  vested in it under the  Indenture  and use the
same degree of care and skill in its exercise as a prudent person would exercise
under the  circumstances in the conduct of such person's own affairs.  (Sections
601 and 603)

    The Indenture  and  provisions of the Trust  Indenture Act  incorporated  by
reference  therein contain  limitations on the rights of the Trustee,  should it
become a creditor of the Company,  to obtain  payment of claims in certain cases
or to realize on certain property received by it in respect of any such claim as
security

                                       48



<PAGE>



or otherwise.  The Trustee is permitted to engage in other transactions with the
Company or any affiliate of the Company; provided,  however, that if it acquires
any conflicting  interest (as defined in the Indenture or in the Trust Indenture
Act), it must eliminate such conflict or resign. (Section 608)

    The  Trustee  under the  Indenture  is also the  Administrative  Agent and a
lender under the Company's $600,000,000 Revolving Credit and Competitive Advance
Facility  Agreement  dated as of August 8, 1996, the Trustee with respect to the
Company's  pension  assets and the Issuing and Paying  Agent with respect to the
Company's commercial paper program.

BOOK-ENTRY; DELIVERY AND FORM

    The New Notes will be  represented  by one or more fully  registered  global
notes  (collectively,  the "Global  Notes") and will be deposited  upon issuance
with DTC and registered in the name of DTC or a nominee thereof.

    DTC has  advised  the Company as  follows:  DTC is a limited  purpose  trust
company  organized  under  the  laws  of the  State  of  New  York,  a  "banking
organization"  within the meaning of the New York  Banking  Law, a member of the
Federal Reserve System, a "clearing  corporation"  within the meaning of the New
York Uniform Commercial Code and a "clearing agency" registered  pursuant to the
provisions  of  Section  17A of the  Exchange  Act.  DTC  was  created  to  hold
securities for its participants ("Participants") and to facilitate the clearance
and settlement of securities transactions,  such as transfers and pledges, among
Participants in deposited  securities through  electronic  book-entry charges to
accounts of its Participants, thereby eliminating the need for physical movement
of securities certificates. Participants include securities brokers and dealers,
banks, trust companies,  clearing  corporations and certain other  organizations
("Direct   Participants").   Certain  of  such  Direct  Participants  (or  other
representatives),  together  with  other  entities,  own DTC.  Access to the DTC
System is also available to others such as securities brokers and dealers, banks
and trust companies that clear through or maintain a custodial relationship with
a Direct Participant,  either directly or indirectly ("Indirect  Participants").
The  rules  applicable  to DTC  and  its  Participants  are  on  file  with  the
Commission.

    Purchases  of Global  Notes  under the DTC system must be made by or through
Direct  Participants,  which will receive a credit for the Global Notes on DTC's
records.  The ownership interest of each actual purchaser of each Global Note (a
"Beneficial  Owner") is in turn to be recorded on the Direct  Participants'  and
Indirect  Participants'  records.  Beneficial  Owners will not  receive  written
confirmation  from DTC of their purchase,  but Beneficial Owners are expected to
receive written confirmations providing details of the transactions,  as well as
periodic  statements of their holdings,  from the Direct Participant or Indirect
Participant  through which the  Beneficial  Owner entered into the  transaction.
Transfers of ownership  interests in the Global Notes are to be  accomplished by
entries made on the books of Participants acting on behalf of Beneficial Owners.
Beneficial  Owners will not receive  certificates  representing  their ownership
interests in Global Notes, except in the event that use of the book-entry system
for the Global Notes is discontinued.

    To facilitate subsequent transfers,  all Global Notes deposited with DTC are
registered in the name of DTC's nominee,  Cede & Co. The deposit of Global Notes
with DTC and their  registration  in the name of Cede & Co.  effect no change in
beneficial  ownership.  DTC has no knowledge of the actual  Beneficial Owners of
the  Global  Notes;  DTC's  records  reflect  only the  identity  of the  Direct
Participants to whose accounts such Global Notes are credited,  which may or may
not be the Beneficial  Owners.  The  Participants  will remain  responsible  for
keeping account of their holdings on behalf of their customers.

    Conveyance   of  notices   and  other   communications   by  DTC  to  Direct
Participants,  by Direct  Participants  to Indirect  Participants  and by Direct
Participants and Indirect Participants to Beneficial Owners

                                       49



<PAGE>



will be  governed  by  arrangements  among  them,  subject to any  statutory  or
regulatory requirements that may be in effect from time to time.

    Principal  and interest  payments on the Global Notes will be made to DTC by
wire transfer of immediately available funds. DTC's practice is to credit Direct
Participants'  accounts on the payable date in accordance with their  respective
holdings  shown on DTC's  records  unless DTC has reason to believe that it will
not receive payment on the payable date.  Payments by Participants to Beneficial
Owners will be governed by standing instructions and customary practices,  as is
the case with  securities  held for the  accounts of customers in bearer form or
registered in "street name," and will be the  responsibility of such Participant
and  not  of DTC  or  the  Company,  subject  to  any  statutory  or  regulatory
requirements  as may be in effect from time to time.  Payment of  principal  and
interest  to DTC is the  responsibility  of the  Company,  disbursement  of such
payments  to  Direct  Participants  shall  be the  responsibility  of  DTC,  and
disbursement   of  such  payments  to  the   Beneficial   Owners  shall  be  the
responsibility of Direct Participants and Indirect Participants.

    DTC may  discontinue  providing its services as securities  depositary  with
respect  to the  Global  Notes at any time by  giving  reasonable  notice to the
Company.  Under such  circumstances,  in the event that a  successor  securities
depositary is not obtained, certificates for the Global Notes are required to be
printed and delivered.

    The  Company  may  decide to  discontinue  use of the  system of  book-entry
transfers  through DTC (or a successor  securities  depositary).  In that event,
certificates representing the Global Notes will be printed and delivered.

    The information in this section  concerning DTC and DTC's book-entry  system
has been obtained from sources that the Company believes to be reliable, but the
Company does not take responsibility for the accuracy thereof.


                 CERTAIN UNITED STATES INCOME TAX CONSIDERATIONS

    The  exchange of Old Notes for New Notes  should not be treated as a taxable
transaction for U.S.  Federal income tax purposes because the New Notes will not
be  considered  to differ  materially  in kind or in extent  from the Old Notes.
Rather,  the New Notes  received by a holder of Old Notes should be treated as a
continuation of such holder's  investment in the Old Notes.  As a result,  there
should be no material U.S. Federal income tax consequences to holders exchanging
Old Notes for New Notes.

    PERSONS  CONSIDERING  THE  EXCHANGE  OF THE OLD NOTES  FOR NEW NOTES  SHOULD
CONSULT THEIR OWN TAX ADVISORS  CONCERNING  THE TAX  CONSEQUENCES  ARISING UNDER
STATE, LOCAL, OR FOREIGN LAWS OF SUCH AN EXCHANGE.

                                       50



<PAGE>




                              PLAN OF DISTRIBUTION

    This Prospectus, as it may be amended or supplemented from time to time, may
be used by a broker-dealer  in connection with resales of any New Notes received
in  exchange  for Old  Notes  acquired  by such  broker-dealer  as a  result  of
market-making or other trading activities. Each such broker-dealer that receives
New Notes for its own  account in  exchange  for such Old Notes  pursuant to the
Exchange Offer must  acknowledge that it will deliver a prospectus in connection
with any  resale  of such New  Notes.  For a period  of up to 90 days  after the
Expiration  Date,  the  Company  will  make  this  Prospectus,   as  amended  or
supplemented,  available to any such  broker-dealer that requests copies of this
Prospectus  in the Letter of  Transmittal  for use in  connection  with any such
resale.

    The  Company  will not receive  any  proceeds  from any sale of New Notes by
broker-dealers or any other persons.  New Notes received by  broker-dealers  for
their own account  pursuant to the Exchange  Offer may be sold from time to time
in one or  more  transactions  in the  over-the-counter  market,  in  negotiated
transactions  or  through  the  writing  of  options  on  the  New  Notes,  or a
combination of such methods of resale,  at market prices  prevailing at the time
of  resale  or  negotiated  prices.  Any such  resale  may be made  directly  to
purchasers or to or through  brokers or dealers who may receive  compensation in
the form of commissions or concessions  from any such  broker-dealer  and/or the
purchasers of any such New Notes. Any broker-dealer  that resells New Notes that
were  received  by it for its own  account  pursuant  to the  Exchange  Offer in
exchange  for  Old  Notes  acquired  by  such   broker-dealer  as  a  result  of
market-making   or  other  trading   activities  and  any   broker-dealer   that
participates  in a  distribution  of  such  New  Notes  may be  deemed  to be an
"underwriter"  within the  meaning of the  Securities  Act and any profit on any
such resale of New Notes and any commissions or concessions received by any such
persons may be deemed to be underwriting  compensation under the Securities Act.
The Letter of Transmittal  states that by acknowledging that it will deliver and
by delivering a prospectus,  a broker-dealer will not be deemed to admit that it
is an "underwriter" within the meaning of the Securities Act.

    The  Company  has  agreed  to pay all  expenses  incident  to the  Company's
performance of, or compliance with, the Registration Rights Agreement and, under
certain  circumstances,  will indemnify the holders of Old Notes  (including any
broker-dealers),  and certain parties  related to such holders,  against certain
liabilities, including liabilities under the Securities Act.


                            VALIDITY OF THE NEW NOTES

    The  validity  of the New  Notes  will be  passed  upon for the  Company  by
Sullivan & Cromwell, New York, New York.


                                     EXPERTS

    The  consolidated  financial  statements  and  related  financial  statement
schedule  as of  December  31,  1996 and 1995,  and for each of the years in the
three-year  period ended  December 31, 1996,  incorporated  herein by reference,
have been  incorporated  herein in  reliance on the  report,  which  includes an
explanatory   paragraph   regarding   changes  in  methods  of  accounting   for
postemployment  benefits,  postretirement  benefits  other than pensions for its
foreign  benefit plans,  and internal  systems  development  costs, of Coopers &
Lybrand L.L.P., independent accountants,  given on the authority of that firm as
experts in accounting and auditing.


                                       51



<PAGE>


                               AVON PRODUCTS, INC.

    All  tendered  Old  Notes,  executed  Letters  of  Transmittal,  Notices  of
Guaranteed  Delivery,  and other  related  documents  should be  directed to the
Exchange Agent. Any questions or requests for assistance or additional copies of
this Prospectus,  the Letter of Transmittal,  the Notice of Guaranteed  Delivery
and other related  documents  should be directed to the Exchange Agent addressed
as set forth below. You may also contact your broker, dealer, commercial bank or
trust company or other nominee for assistance concerning the Exchange Offer.

                       By Mail or Hand/Overnight Delivery:

                            The Chase Manhattan Bank
   
                        450 West 33rd Street, 15th Floor
                               New York, NY 10001
    

                          Attn.: Global Trust Services
   
                                 Kathleen Perry
    

                                  By Facsimile:

                                 (212) 941-8161

                              Confirm by Telephone:

                                 (212) 946-3083

                    (Originals of all documents submitted by
                   facsimile should be sent promptly by hand,
               overnight courier or registered or certified mail.)
                                ----------------

    NO PERSON HAS BEEN  AUTHORIZED IN CONNECTION WITH THE EXCHANGE OFFER TO GIVE
ANY  INFORMATION OR TO MAKE ANY  REPRESENTATIONS  OTHER THAN THOSE  CONTAINED IN
THIS  PROSPECTUS  (OR  INCORPORATED  BY REFERENCE  HEREIN) AND THE  ACCOMPANYING
LETTER  OF   TRANSMITTAL,   AND,  IF  GIVEN  OR  MADE,   SUCH   INFORMATION   OR
REPRESENTATIONS  MUST  NOT BE  RELIED  UPON AS  HAVING  BEEN  AUTHORIZED  BY THE
COMPANY.  NEITHER THIS PROSPECTUS NOR THE ACCOMPANYING LETTER OF TRANSMITTAL NOR
BOTH TOGETHER CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY
ANY SECURITIES  OTHER THAN THE SECURITIES TO WHICH THE PROSPECTUS  RELATES OR AN
OFFER TO SELL OR THE  SOLICITATION  OF AN OFFER  TO BUY SUCH  SECURITIES  IN ANY
CIRCUMSTANCES  IN WHICH SUCH OFFER OR  SOLICITATION  IS  UNLAWFUL.  NEITHER  THE
DELIVERY OF THIS  PROSPECTUS OR THE LETTER OF  TRANSMITTAL  OR BOTH TOGETHER NOR
ANY  EXCHANGE  MADE  HEREUNDER  SHALL,  UNDER  ANY  CIRCUMSTANCES,   CREATE  ANY
IMPLICATION  THAT THERE HAS BEEN NO CHANGE IN THE AFFAIRS OF THE  COMPANY  SINCE
THE DATE HEREOF OR THAT THE  INFORMATION  CONTAINED  HEREIN IS CORRECT AS OF ANY
TIME SUBSEQUENT TO ITS DATE.

                                ----------------






<PAGE>



                                     PART II

                   INFORMATION NOT REQUIRED IN THE PROSPECTUS

ITEM 20. INDEMNIFICATION OF DIRECTORS AND OFFICERS.

    Article XII of the By-Laws of Avon Products, Inc. provides as follows:

    Section 1. Indemnification--Third Party and Derivative Actions. (a) The
corporation shall indemnify any person made, or threatened to be made, a party
to an action or proceeding, whether civil or criminal (other than one by or in
the right of the corporation to procure a judgment in its favor), including an
action by or in the right of any other corporation of any type or kind, domestic
or foreign, or any partnership, joint venture, trust, employee benefit plan or
other enterprise, which any director, officer or employee of the corporation
served in any capacity at the request of the corporation, by reason of the fact
that he is or was a director or officer of the corporation, or is or was serving
such other corporation, partnership, joint venture, trust, employee benefit plan
or other enterprise in any capacity, against judgments, fines, including excise
taxes, amounts paid in settlement and expenses, including attorney's fees,
incurred in connection with any such action or proceeding, or any appeal
therein, provided that no indemnification may be made to or on behalf of such
person if a judgment or other final adjudication adverse to such person
establishes that (i) his acts were committed in bad faith or were the result of
his active or deliberate dishonesty and were material to such action or
proceeding or (ii) he personally gained in fact a financial profit or other
advantage to which he was not legally entitled.

    (b) The corporation shall indemnify any person made, or threatened to be
made, a party to an action by or in the right of the corporation to procure a
judgment in its favor by reason of the fact that he is or was a director or
officer of the corporation, or is or was serving at the request of the
corporation as a director or officer of any other corporation of any type or
kind, domestic or foreign, or of any partnership, joint venture, trust, employee
benefit plan or other enterprise, against amounts paid in settlement and
expenses, including attorneys' fees, incurred in connection with such action, or
any appeal therein, provided that no indemnification may be made to or on behalf
of such person if (i) his acts were committed in bad faith or were the result of
his active and deliberate dishonesty and were material to such action or (ii) he
personally gained in fact a financial profit or other advantage to which he was
not legally entitled.

    (c) The termination of any civil or criminal action or proceeding by
judgment, settlement, conviction or upon a plea of nolo contendere, or its
equivalent, shall not in itself create a presumption that any such person has
not met the standard of conduct set forth in this Section 1.

    Section 2. Payment of Indemnification; Repayment. (a) A person who has been
successful, on the merits or otherwise, in the defense of a civil or criminal
action or proceeding of the character described in Section 1 of this Article
shall be entitled to indemnification as authorized in such Section.

    (b) Any indemnification under Section 1 of this Article, unless ordered by a
court, shall be made by the corporation in such manner as provided by law.

    (c) Expenses incurred by a person referred to in Section 1 of this Article
in defending a civil or criminal action or proceeding shall be paid by the
corporation in advance of the final disposition of such action or proceeding
upon receipt of an undertaking by or on behalf of such person to repay such
amount in case he is ultimately found, in accordance with this Article, not to
be entitled to

                                      II-1



<PAGE>



indemnification or, where indemnity is granted, to the extent the expenses so
paid exceed the indemnification to which he is entitled.

    (d) Any indemnification of a person under Section 1 of this Article, or
advancement of expenses under Section 2(c) of this Article, shall be made
promptly, and in any event within 60 days, upon the written request of such
person.

    Section 3. Enforcement; Defenses. The right to indemnification or
advancement of expenses granted by this Article shall be enforceable by the
person in question in any court of competent jurisdiction if the corporation
denies such request, in whole or in part, or if no disposition thereof is made
within 60 days. Such person's expenses incurred in connection with successfully
establishing his right to indemnification, in whole or in part, in any such
action shall also be indemnified by the corporation. It shall be a defense to
any such action (other than an action brought to enforce a claim for the
advancement of expenses under Section 2(c) of this Article where the required
undertaking has been received by the corporation) that the claimant has not met
the standard of conduct set forth in Section 1 of this Article, but the burden
of proving such defense shall be on the corporation. Neither the failure of the
corporation to have made a determination that indemnification of the claimant is
proper, nor the fact that there has been an actual determination by the
corporation that indemnification of the claimant is not proper, shall be a
defense to the action or create a presumption that the claimant is not entitled
to indemnification.

    Section 4. Survival; Savings Clause; Preservation of Other Rights. (a) The
foregoing indemnification provisions shall be deemed to be a contract between
the corporation and each person who serves in such capacity at any time while
these provisions as well as the relevant provisions of the New York Business
Corporation Law are in effect and any repeal or modification thereof shall not
affect any right or obligation then existing with respect to any state of facts
then or previously existing or any action or proceeding previously or thereafter
brought or threatened based in whole or in part upon any such state of facts.
Such a contract right may not be modified retroactively without the consent of
such person.

   
    (b) If this Article or any portion hereof shall be invalidated on any ground
by any court of competent jurisdiction, then the corporation shall nevertheless
indemnify each such person against judgments, fines, amounts paid in settlement
and expenses, including attorneys' fees, incurred in connection with any actual
or threatened action by or in the right of the corporation, or any appeal
therein, to the full extent permitted by any applicable portion of this Article
that shall not have been invalidated and to the full extent permitted by
applicable law.
    

    (c) The indemnification provided by this Article shall not be deemed
exclusive of any other rights to which those indemnified may be entitled under
any by-law, agreement, vote of shareholders or directors or otherwise, both as
to action in his official capacity and as to action in another capacity while
holding such office, and shall continue as to a person who has ceased to be a
director, officer or employee of the corporation and shall inure to the benefit
of the heirs, executors and administrators of such a person. The corporation is
hereby authorized to provide further indemnification if it deems it advisable by
resolution of shareholders or directors, by amendment of these by-laws or by
agreement.






                                      II-2



<PAGE>



ITEM 21. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES.

    (a) Exhibits.

   
        1.1*   Purchase Agreement, dated July 30, 1997, between Avon Products, 
               Inc. and Morgan Stanley & Co. Incorporated, Chase Securities Inc.
               and J.P. Morgan Securities Inc.

        4.1*   Form of New Note (included in Exhibit 4.2)

        4.2*   Indenture dated as of August 1, 1997, between Avon
               Products, Inc., as Issuer, and The Chase Manhattan Bank,
               as Trustee, relating to the 6.55% Notes due 2007 of Avon
               Products, Inc.

        4.3    First Supplemental Indenture dated as of January 7, 1998, to the 
               Indenture

        4.4*   Registration Rights Agreement, dated as of August 4, 1997, 
               between Avon Products, Inc. and Morgan Stanley & Co. 
               Incorporated, Chase Securities Inc. and J.P. Morgan Securities 
               Inc.

        5.1    Opinion of Sullivan & Cromwell regarding the validity of the
               New Notes.

        23.1   Consent of Sullivan & Cromwell (included in Exhibit 5.1)
    

        23.2   Consent of Coopers & Lybrand L.L.P.

   
        24.1*  Power of Attorney.

        25.1*  Statement of Eligibility under the Trust Indenture Act of 1939
               on Form T-1 of The Chase Manhattan Bank, as Trustee.

        99.1   Form of Letter of Transmittal

        99.2   Form of Notice of Guaranteed Delivery

        99.3   Form of Exchange Agent Agreement
    

    (b) Not applicable.

    (c) Not applicable.

- -------------------

   
*    Previously filed.
    

ITEM 22. UNDERTAKINGS.

    The undersigned Registrant hereby undertakes:

          (a)    That, for purposes of determining any liability under the
    Securities Act of 1933, each filing of the Registrant's annual report
    pursuant to Section 13(a) or Section 15(d) of the Securities Exchange Act of
    1934 (and, where applicable, each filing of an employee benefit


                                      II-3



<PAGE>



    plan's annual report pursuant to Section 15(d) of the Securities Exchange
    Act of 1934) that is incorporated by reference in the Registration Statement
    shall be deemed to be a new registration statement relating to the
    securities offered therein, and the offering of such securities at that time
    shall be deemed to be the initial bona fide offering thereof.

          (b)     To respond to requests for information that is incorporated by
    reference into the prospectus pursuant to Item 4, 10(b), 11, or 13 of this
    Form, within one business day of receipt of such request, and to send the
    incorporated documents by first class mail or other equally prompt means.
    This includes information contained in documents filed subsequent to the
    effective date of the Registration Statement through the date of responding
    to the request.

    Insofar as indemnification for liabilities arising under the Securities Act
of 1933 may be permitted to directors, officers and controlling persons of the
Registrant pursuant to the provisions referred to in Item 20, or otherwise, the
Registrant has been advised that in the opinion of the Securities and Exchange
Commission such indemnification is against public policy as expressed in the Act
and is, therefore, unenforceable. In the event a claim for indemnification
against such liabilities (other than the payment by the Registrant of expenses
incurred or paid by a director, officer or controlling person of the Registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been settled by controlling precedent, submit to a court of appropriate
jurisdiction the question whether such indemnification by it is against public
policy as expressed in the Act and will be governed by the final adjudication of
such issue.

                                      II-4



<PAGE>




                                   SIGNATURES

   
    Pursuant to the requirements of the Securities Act, the Registrant has duly
caused this amendment to the Registration Statement to be signed on its behalf
by the undersigned, thereunto duly authorized, in the City of New York, State of
New York, on this 7th day of January, 1998.
    

                                         AVON PRODUCTS, INC.




                                         By: /s/ Ward M. Miller, Jr.
                                            -----------------------------------
                                            Ward M. Miller, Jr.
                                            Senior Vice President,
                                            General Counsel and Secretary

   
         Pursuant to the requirements of the Securities Act of 1933, this
amendment to the Registration Statement has been signed by the following persons
in the capacities and on the dates indicated.

<TABLE>
          Signature                   Title                     Date
          ---------                   -----                     ----
<S>                           <C>                               <C>
           *                  Chairman of the Board and         January 7, 1998
- --------------------------    Chief Executive Officer
     James E. Preston         (principal executive officer)


           *                  Executive Vice President and      January 7, 1998
- --------------------------    Chief Financial and
     Edwina D. Woodbury       Administrative Officer
                              (principal financial officer)


           *                  Vice President and Controller     January 7, 1998
- --------------------------    (principal accounting officer)
     Michael R. Mathieson


           *                   Director                         January 7, 1998
- --------------------------
     Brenda C. Barnes


           *                   Director                         January 7, 1998
- --------------------------
    Richard S. Barton


           *                   Director                         January 7, 1998
- --------------------------
  Remedios Diaz Oliver


           *                   Director                         January 7, 1998
- --------------------------
    Edward T. Fogarty


                                      II-5
<PAGE>




           *                   Director                         January 7, 1998
- --------------------------
     Stanley C. Gault


           *                   Director                         January 7, 1998
- --------------------------
     George V. Grune


                               Director                         
- --------------------------
     Charles S. Locke


           *                   Director                         January 7, 1998
- --------------------------
       Ann S. Moore


                               Director                         
- --------------------------
    Charles R. Perrin


           *                   Director                         January 7, 1998
- --------------------------
       Paula Stern


By: /s/ Ward M. Miller, Jr.
   -----------------------------
   Ward M. Miller, Jr.
   Senior Vice President,
   General Counsel and Secretary

</TABLE>
    












                                      II-6

<PAGE>


                                  EXHIBIT INDEX


EXHIBIT NO.                            DESCRIPTION
   
  1.1*     Purchase Agreement, dated July 30, 1997, between Avon Products,
           Inc. and Morgan Stanley & Co. Incorporated, Chase Securities 
           Inc. and J.P. Morgan Securities Inc.

  4.1*     Form of New Note (included in Exhibit 4.2)

  4.2*     Indenture dated as of August 1, 1997, between Avon
           Products, Inc., as Issuer, and The Chase Manhattan Bank,
           as Trustee, relating to the 6.55% Notes due 2007 of Avon
           Products, Inc.

  4.3      First Supplemental Indenture dated as of January 7, 1998,
           to the Indenture 

  4.4*     Registration Rights Agreement, dated as of August 4, 1997,
           between Avon Products, Inc. and Morgan Stanley & Co.
           Incorporated, Chase Securities Inc. and J.P. Morgan Securities
           Inc.

  5.1      Opinion of Sullivan & Cromwell regarding the validity of the New
           Notes.

  23.1     Consent of Sullivan & Cromwell (included in Exhibit 5.1)

  23.2     Consent of Coopers & Lybrand L.L.P.

  24.1*    Power of Attorney (included on the signature pages of this 
           Registration Statement).

  25.1*    Statement of Eligibility under the Trust Indenture Act of 1939 
           on Form T-1 of The Chase Manhattan Bank, as Trustee.

  99.1     Form of Letter of Transmittal

  99.2     Form of Notice of Guaranteed Delivery

  99.3     Form of Exchange Agent Agreement

- ------------------
*    Previously filed.
    
















                                      II-7


                              AVON PRODUCTS, INC.,
                                               as Issuer

                                       and

                            THE CHASE MANHATTAN BANK,
                                               as Trustee


                          ----------------------------


                          FIRST SUPPLEMENTAL INDENTURE

                           Dated as of January 7, 1998

                       To Indenture of Avon Products, Inc.

                           Dated as of August 1, 1997

                           ---------------------------


                              6.55% Notes due 2007




<PAGE>



         THIS FIRST SUPPLEMENTAL INDENTURE, dated as of January 7, 1998, between
AVON PRODUCTS, INC., a New York corporation, as Issuer (the "Company"), and THE
CHASE MANHATTAN BANK, a New York banking corporation, as Trustee (the
"Trustee"), under the Indenture referred to hereinafter.

                              W I T N E S S E T H:

         WHEREAS, the Company and the Trustee executed and delivered an
Indenture dated as of August 1, 1997 (the "Indenture"), providing for the
issuance of $100,000,000 principal amount of 6.55% Notes due 2007 of the Company
(the "Securities");

         WHEREAS, for all purposes of this First Supplemental Indenture, except
as otherwise defined or unless the context otherwise requires, capitalized terms
used in this First Supplemental Indenture and defined in the Indenture have the
meaning specified in the Indenture;

         WHEREAS, pursuant to Section 901 of the Indenture, the Company and the
Trustee have agreed to enter into this First Supplemental Indenture to amend the
provisions of Sections 203, 205, 302 and 305 of the Indenture;

         WHEREAS, the parties hereto are entering into this First Supplemental
Indenture, in connection with the filing with the Commission of a Registration
Statement on Form S-4 in respect of the Securities, for the purpose of amending
the Indenture to allow Exchange Securities to be issued thereunder in minimum
denominations of $1,000 and integral multiples thereof;

         WHEREAS, the execution and delivery of this First Supplemental
Indenture has been authorized by a Board Resolution and all acts, conditions and
requirements necessary to make this First Supplemental Indenture a valid and
binding agreement in accordance with its terms and for the purposes herein set
forth have been done and taken, and the execution and delivery of this First
Supplemental Indenture have otherwise been in all respects duly authorized;

         NOW THEREFORE, in consideration of the above premises, each party
hereto agrees, for the benefit of the other party and for the equal and
proportionate benefit of the Holders of the Securities, as follows:


                                       -2-

<PAGE>



                                    ARTICLE I

                                   AMENDMENTS

         Section 1.1 The first sentence of the eleventh paragraph of the "Form
of Reverse of Security" appearing in Section 203 of the Indenture is hereby
amended to add to the end of such sentence, before the period, the following:

         "; provided, that Exchange Securities may be issued in registered form
without coupons in denominations of $1,000 and any integral multiple thereof."

         Section 1.2 The proviso to the first sentence of Section 205 is hereby
deleted in its entirety and replaced by the following:

         "; provided, however, that the term "Restricted Security"
         shall not include any Exchange Securities or any Securities as
         to which restrictions have been terminated in accordance with
         Section 305."

         Section 1.3 Section 302 of the Indenture is hereby amended to add to
the end of such section, before the period, the following:

         "; provided, that Exchange Securities may be issued in registered form
without coupons in denominations of $1,000 and any integral multiple thereof."

         Section 1.4 The last sentence of the sixth paragraph of Section 305(a)
of the Indenture is hereby deleted in its entirety and replaced by the
following:

         "Exchange Securities and other Securities which are not
         Restricted Securities, as well as Securities which are issued
         upon registration of transfer of, or in exchange for,
         Securities which are not Restricted Securities, shall not bear
         such legend."

                                   ARTICLE II

                            MISCELLANEOUS PROVISIONS

         Section 2.1 Except as specifically amended and supplemented by, or to
the extent inconsistent with, this First Supplemental Indenture, the Indenture
shall remain in full force and effect and is hereby ratified and confirmed.

         Section 2.2 THE LAWS OF THE STATE OF NEW YORK SHALL GOVERN THIS FIRST
SUPPLEMENTAL INDENTURE.




                                       -3-

<PAGE>



         Section 2.3 The Trustee accepts the modification of the Indenture as
hereby effected but only upon the terms and conditions set forth in the
Indenture as amended and supplemented by this First Supplemental Indenture.

         Section 2.4 The parties may sign any number of counterparts of this
First Supplemental Indenture. Each such counterpart shall be an original, but
all of them together represent the same agreement.

         Section 2.5 Except as otherwise provided in the Indenture, the Trustee
shall not be responsible in any manner whatsoever for or in respect of the
validity or sufficiency of this First Supplemental Indenture or for or in
respect of the recitals contained herein.




                                       -4-

<PAGE>


         IN WITNESS WHEREOF, the parties hereto have caused this First
Supplemental Indenture to be duly executed as of the date first written above.


                                           AVON PRODUCTS, INC.
                                                           as Issuer


                                           By: /s/ Ward M. Miller, Jr. 
                                              ---------------------------------
                                              Name:  Ward M. Miller, Jr. 
                                              Title: Senior Vice President,
                                                     General Counsel and 
                                                     Secretary


                                            THE CHASE MANHATTAN BANK,
                                                                  as Trustee


                                            By: /s/ Kathleen Perry
                                               --------------------------------
                                               Name:  Kathleen Perry
                                               Title: Second Vice President



                                       -5-


                                                                 Exhibit 5.1





                                                              January 7, 1998







Avon Products, Inc.,
      1345 Avenue of the Americas,
           New York, NY 10105-0196.

Dear Sirs:

         In connection with the registration under the Securities Act of 1933
(the "Act") of $100 million principal amount of 6.55% Notes due 2007 (the "New
Notes") of Avon Products, Inc., a New York corporation (the "Company"), to be
issued in exchange for the Company's outstanding 6.55% Notes due 2007 pursuant
to (i) the Indenture, dated as of August 1, 1997, between the Company and The
Chase Manhattan Bank, as trustee (the "Trustee"), as amended to date (the
"Indenture") and (ii) the Registration Rights Agreement, dated as of August 1,
1997 (the "Registration Rights Agreement"), by and among the Company and Morgan
Stanley & Co. Incorporated, Chase Securities Inc. and J.P. Morgan



<PAGE>


Avon Products, Inc.                                                        -2-



Securities Inc., we, as your special counsel, have examined such corporate
records, certificates and other documents, and such questions of law, as we have
considered necessary or appropriate for the purposes of this opinion.

         Upon the basis of such examination, we advise you that, in our opinion,
the New Notes have been duly authorized by the Company; and when the Securities
and Exchange Commission declares the Company's Registration Statement on Form
S-4 (File No. 333-41299) effective and the New Notes have been duly executed,
authenticated, issued and delivered in accordance with the terms of the
Registration Rights Agreement and the Indenture, the New Notes will constitute
valid and legally binding obligations of the Company enforceable in accordance
with their terms, subject to bankruptcy, insolvency, fraudulent transfer,
reorganization, moratorium and similar laws of general applicability relating to
or affecting creditors' rights and to general equity principles.

         The foregoing opinion is limited to the Federal laws of the United
States and the laws of the State of New York, and we are expressing no opinion
as to the effect of the laws of any other jurisdiction.



<PAGE>


Avon Products, Inc.                                                        -3-



         In connection with the foregoing, we have assumed that at the time of
the issuance and delivery of the New Notes there will not have occurred any
change in law affecting the validity, legally binding character or
enforceability of the New Notes and that the issuance and delivery of the New
Notes, all of the terms of the New Notes and the performance by the Company of
its obligations thereunder will comply with applicable law and with each
requirement or restriction imposed by any court or governmental body having
jurisdiction over the Company and will not result in a default under or a breach
of any agreement or instrument then binding upon the Company.

         In rendering the foregoing opinion, we have relied as to certain
matters on information obtained from public officials, officers of the Company
and other sources believed by us to be responsible, and we have assumed (i) that
the Indenture has been duly authorized, executed and delivered by the Trustee,
(ii) that the New Notes will conform to the specimens thereof examined by us,
(iii) that the Trustee's certificates of authentication of the New Notes will be
manually signed by one of the Trustee's authorized officers and (iv) that the
signatures on all




<PAGE>


Avon Products, Inc.                                                        -4-


documents examined by us are genuine, assumptions which we have not
independently verified.

         We hereby consent to the filing of this opinion as an exhibit to the
Registration Statement and to the reference to us under the heading "Validity of
the New Notes" in the Prospectus. In giving such consent, we do not hereby admit
that we are in the category of persons whose consent is required under Section 7
of the Act.

                                                  Very truly yours,


                                                  SULLIVAN & CROMWELL





                                                                    EXHIBIT 23.2



                       CONSENT OF INDEPENDENT ACCOUNTANTS

    We consent to the incorporation by reference in this Amendment No. 1 to the
Registration Statement (No. 333-41299) of Avon Products, Inc. on Form S-4 of our
report dated February 6, 1997, on our audits of the financial statements and
financial statement schedule included in the Annual Report on Form 10-K of Avon
Products, Inc. for the year ended December 31, 1996. We also consent to the
reference to our firm under the heading "Experts" in the Prospectus, which is
part of this Registration Statement.




COOPERS & LYBRAND L.L.P.
New York, NY


January 6, 1998


                              LETTER OF TRANSMITTAL
                                       FOR
                              6.55% NOTES DUE 2007
                                       OF
                               AVON PRODUCTS, INC.
                                 PURSUANT TO THE
                                 EXCHANGE OFFER
                                  IN RESPECT OF
                   ALL OF ITS OUTSTANDING 6.55% NOTES DUE 2007
                                       FOR
                              6.55% NOTES DUE 2007

                                 ---------------

                PURSUANT TO THE PROSPECTUS DATED JANUARY 7, 1998


THE EXCHANGE OFFER AND WITHDRAWAL RIGHTS WILL EXPIRE AT 5:00 P.M., NEW
YORK CITY TIME, ON FEBRUARY 9, 1998 UNLESS THE EXCHANGE OFFER IS EXTENDED (THE
"EXPIRATION DATE").


                  To: The Chase Manhattan Bank, Exchange Agent



     By Mail or Hand/Overnight Courier:                   By Facsimile:

     The Chase Manhattan Bank                            (212) 946-8161
     450 West 33rd Street, 15th Floor
     New York, NY 10001                               Confirm by Telephone:

     Attention: Global Trust Services,                  (212) 946-3083
                Ms. Kathleen Perry


    DELIVERY OF THIS LETTER OF TRANSMITTAL TO AN ADDRESS, OR TRANSMISSION VIA
FACSIMILE, OTHER THAN AS SET FORTH ABOVE WILL NOT CONSTITUTE A VALID DELIVERY.

    THE INSTRUCTIONS CONTAINED HEREIN SHOULD BE READ CAREFULLY BEFORE THIS
LETTER OF TRANSMITTAL IS COMPLETED.

    HOLDERS WHO WISH TO BE ELIGIBLE TO RECEIVE NEW NOTES FOR THEIR OLD NOTES
PURSUANT TO THE EXCHANGE OFFER MUST VALIDLY TENDER (AND NOT WITHDRAW) THEIR OLD
NOTES TO THE EXCHANGE AGENT PRIOR TO THE EXPIRATION DATE.

    Capitalized terms used but not defined herein shall have the same meaning
given them in the Prospectus (as defined below). As used herein, the term
"holder" means a holder of Old Notes (as defined below), including any
participant ("DTC Participant") in the book-entry transfer facility system of
The Depository Trust Company



<PAGE>



("DTC"), whose name appears on a security position listing as the owner of the
Old Notes. As used herein, the term "certificates" means physical certificates
representing Old Notes.

    To participate in the Exchange Offer (as defined below), holders must tender
by (a) book-entry transfer pursuant to the procedures set forth in the
Prospectus under "The Exchange Offer--Book-Entry Transfer" or (b) forwarding
certificates herewith. Holders who are DTC Participants tendering by book-entry
transfer may execute such tender through the Automated Tender Offer Program
("ATOP") of DTC. A holder using ATOP should transmit its acceptance to DTC on or
prior to the Expiration Date (as defined in the Prospectus). DTC will verify
such acceptance, execute a book-entry transfer of the tendered Old Notes into
the account of The Chase Manhattan Bank (the "Exchange Agent") at DTC and then
send to the Exchange Agent a Book-Entry Confirmation (as defined below),
including an Agent's Message (as defined below) confirming that DTC has received
an express acknowledgment from such holder that such holder has received and
agrees to be bound by this Letter of Transmittal and that the Company (as
defined below) may enforce this Letter of Transmittal against such holder. The
Book-Entry Confirmation must be received by the Exchange Agent in order for the
tender relating thereto to be effective. Book-entry transfer to DTC in
accordance with DTC's procedures does not constitute delivery of the Book-Entry
Confirmation to the Exchange Agent.

    If the tender is not made pursuant to the book-entry transfer procedures,
certificates, as well as this Letter of Transmittal (or facsimile thereof),
properly completed and duly executed, with any required signature guarantees,
and any other documents required by this Letter of Transmittal, must be received
by the Exchange Agent at its address set forth herein on or prior to the
Expiration Date in order for such tender to be effective.

    Holders of Old Notes whose certificates for such Old Notes are not
immediately available or who cannot deliver their certificates and all other
required documents to the Exchange Agent on or prior to the Expiration Date or
who cannot complete the procedures for book-entry transfer on or prior to the
Expiration Date, must tender their Old Notes according to the guaranteed
delivery procedures set forth in "The Exchange Offer--Guaranteed Delivery
Procedures" in the Prospectus.

    The Company reserves the right, at any time or from time to time, to extend
the Exchange Offer at its sole discretion, in which event the term "Expiration
Date" shall mean the latest time and date to which the Exchange Offer is
extended. The Company shall notify the holders of the Old Notes of any extension
by means of a press release or other public announcement prior to 9:00 a.m., New
York City time, on the next business day after the previously scheduled
Expiration Date.

    DELIVERY OF DOCUMENTS TO DTC DOES NOT CONSTITUTE DELIVERY TO THE EXCHANGE
AGENT.


                                       -2-



<PAGE>



List below the Old Notes to which this Letter of Transmittal relates. If the
space provided below is inadequate, list the certificate numbers, principal
amounts and number of beneficial holders on a separately executed schedule and
affix the schedule to this Letter of Transmittal. See Instruction 3.

<TABLE>
<CAPTION>

                                          DESCRIPTION OF OLD NOTES TENDERED
- --------------------------------------------------------------------------------------------------------------------
                                                                             PRINCIPAL
                                                                           AMOUNT OF OLD
                                                                               NOTES                 NUMBER OF
   NAME(S) AND ADDRESS(ES) OF REGISTERED                                   TENDERED (IF         BENEFICIAL HOLDERS
                 HOLDER(S)                         CERTIFICATE             LESS THAN ALL        FOR WHICH OLD NOTES
         (PLEASE FILL IN, IF BLANK)                 NUMBER(S)*            ARE TENDERED)**            ARE HELD
- --------------------------------------------------------------------------------------------------------------------
<S>                                            <C>                    <C>                       <C>
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
                                                                      $
- --------------------------------------------------------------------------------------------------------------------
            TOTAL PRINCIPAL AMOUNT OF OLD NOTES TENDERED              $
===================================================================== ==============================================
<FN>

  *      Need not be completed by holders tendering by book-entry transfer.

 **      Old Notes may be tendered in the principal amount of $100,000 and integral multiples of $1,000 in excess
         thereof, provided that if fewer than all of the Old Notes of a holder are tendered for exchange, the untendered
         principal amount of the holder's remaining Old Notes must be $100,000 or any integral multiple of $1,000
         in excess thereof.  All Old Notes held shall be deemed tendered unless a lesser number is specified in this
         column.  See Instruction 4.
</FN>
</TABLE>


                                                  -3-



<PAGE>



  (BOXES BELOW TO BE CHECKED BY ELIGIBLE INSTITUTIONS (DEFINED IN INSTRUCTION 1)
ONLY)
 __
/_/      CHECK HERE IF TENDERED OLD NOTES ARE BEING DELIVERED BY BOOK-ENTRY
         TRANSFER MADE TO THE ACCOUNT MAINTAINED BY THE EXCHANGE AGENT WITH
         DTC AND COMPLETE THE FOLLOWING:

         Name of Tendering Institution:
                                       -----------------------------------------

         DTC Account Number:
                            ----------------------------------------------------

         Transaction Code Number:
                                 -----------------------------------------------

 __
/_/      CHECK HERE AND ENCLOSE A PHOTOCOPY OF THE NOTICE OF GUARANTEED DELIVERY
         IF TENDERED OLD NOTES ARE BEING DELIVERED PURSUANT TO A NOTICE OF
         GUARANTEED DELIVERY PREVIOUSLY SENT TO THE EXCHANGE AGENT AND COMPLETE
         THE FOLLOWING:

         Name(s) of Registered Holder(s) of Old Notes:
                                                      --------------------------

         Window Ticket Number (if any):
                                       -----------------------------------------

         Date of Execution of Notice of Guaranteed Delivery:
                                                            --------------------

         Name of Institution which Guaranteed Delivery:
                                                       -------------------------

                  If Guaranteed Delivery is to be made by Book-Entry Transfer:

         Name of Tendering Institution:
                                       -----------------------------------------

         DTC Account Number:
                            ----------------------------------------------------

         Transaction Code Number:
                                 -----------------------------------------------

 __
/_/      CHECK HERE IF OLD NOTES ARE BEING DELIVERED BY BOOK-ENTRY TRANSFER AND
         NON-EXCHANGED  OR UNTENDERED OLD NOTES ARE TO BE RETURNED BY CREDITING
         THE DTC ACCOUNT NUMBER SET FORTH ABOVE.

 __
/_/      CHECK HERE IF YOU ARE A BROKER-DEALER WHO HOLDS OLD NOTES ACQUIRED FOR
         YOUR OWN ACCOUNT AS A RESULT OF MARKET MAKING OR OTHER TRADING
         ACTIVITIES (A "PARTICIPATING BROKER-DEALER") AND WISH TO RECEIVE
         ADDITIONAL COPIES OF THE PROSPECTUS AND COPIES OF ANY AMENDMENTS OR
         SUPPLEMENTS THERETO FOR USE IN CONNECTION WITH RESALES OF NEW NOTES
         RECEIVED FOR YOUR OWN ACCOUNT IN EXCHANGE FOR SUCH OLD NOTES.

         Name:
              ------------------------------------------------------------------

         Address:
                 ---------------------------------------------------------------

         Area Code and Telephone Number:                Contact Person:
                                        ---------------                ---------

         Principal Amount of Old Notes so Held:$
                                                --------------------------------



                                       -4-



<PAGE>



Ladies and Gentlemen:

    The  undersigned  hereby  tenders  to  Avon  Products,   Inc.,  a  New  York
corporation  (the  "Company"),  the  aggregate  principal  amount  of Old  Notes
indicated  in this  Letter of  Transmittal,  upon the terms and  subject  to the
conditions set forth in the Company's  Prospectus  dated January 7, 1998 (as the
same may be  amended  or  supplemented  from  time to time,  the  "Prospectus"),
receipt  of which is hereby  acknowledged,  and in this  Letter of  Transmittal,
which together constitute the Company's offer (the "Exchange Offer") to exchange
$100  million  principal  amount of its 6.55%  Notes due 2007,  which  have been
registered  under the Securities Act of 1933, as amended (the "New Notes"),  for
$100  million  principal  amount of its issued and  outstanding  6.55% Notes due
2007, of which  $100 million  aggregate  principal amount was outstanding on the
date of the Prospectus  (the "Old Notes" and,  together with the New Notes,  the
"Notes").

    Subject to, and effective  upon,  the  acceptance for exchange of all or any
portion of the Old Notes  tendered  herewith  in  accordance  with the terms and
conditions of the Exchange Offer  (including,  if the Exchange Offer is extended
or amended,  the terms and conditions of any such  extension or amendment),  the
undersigned  hereby  sells,  assigns and transfers to, or upon the order of, the
Company  all  right,  title and  interest  in and to such Old Notes as are being
tendered  hereby and hereby  irrevocably  constitutes  and appoints the Exchange
Agent as  attorney-in-fact  of the  undersigned  with  respect to such Old Notes
(with full  knowledge  that the  Exchange  Agent is also  acting as agent of the
Company in connection with the Exchange Offer),  with full power of substitution
(such power of attorney  being an  irrevocable  power coupled with an interest),
subject  only to the right of  withdrawal  described in the  Prospectus,  to (i)
deliver certificates for Old Notes to the Company together with all accompanying
evidences  of transfer and  authenticity  to, or upon the order of, the Company,
upon receipt by the Exchange Agent, as the undersigned's agent, of the New Notes
to be issued in exchange for such Old Notes, (ii) present  certificates for such
Old  Notes  for  transfer,  and to  transfer  the Old  Notes on the books of the
Company,  and (iii)  receive for the account of the  Company  all  benefits  and
otherwise exercise all rights of beneficial  ownership of such Old Notes, all in
accordance with the terms and conditions of the Exchange Offer.

    The undersigned hereby represents and warrants that the undersigned has full
power and authority to tender,  sell, assign and transfer the Old Notes tendered
hereby and to acquire New Notes  issuable  upon  exchange of such  tendered  Old
Notes, and that, when the Old Notes are accepted for exchange,  the Company will
acquire good,  marketable and unencumbered title thereto,  free and clear of all
security interests, liens, restrictions, charges, encumbrances, conditional sale
agreements  or other  obligations  relating to their sale or  transfer,  and not
subject to any  adverse  claim when the same are  accepted by the  Company.  The
undersigned  will,  upon request,  execute and deliver any additional  documents
deemed by the Company or the  Exchange  Agent to be  necessary  or  desirable to
complete the exchange, assignment and transfer of the Old Notes tendered hereby,
and the  undersigned  will  comply  with any  obligations  it may have under the
Registration  Rights Agreement (as defined in the  Prospectus).  The undersigned
further agrees that  acceptance of any tendered Old Notes by the Company and the
issuance of New Notes in exchange therefor shall constitute  performance in full
by the Company of its obligations  under the  Registration  Rights Agreement and
that the Company shall have no further  obligations  or  liabilities  thereunder
(except in certain limited circumstances).

    The  undersigned  hereby further  represents  that any New Notes acquired in
exchange for Old Notes  tendered  hereby will have been acquired in the ordinary
course of business of the person  receiving such New Notes,  whether or not such
person is the  undersigned,  that  neither  the holder of such Old Notes nor any
such  other  person is  participating,  or  intends  to  participate,  or has an
arrangement or understanding  with any person to participate in the distribution
(within the meaning of the Securities Act of 1933, as amended,  the  "Securities
Act") of such New Notes and that  neither  the  holder of such Old Notes nor any
such other person is an "affiliate," as defined in Rule 405 under the Securities
Act, of the Company.

    The undersigned also  acknowledges that this Exchange Offer is being made in
reliance  on  interpretations  by the  staff  of  the  Securities  and  Exchange
Commission  (the  "SEC"),  as set  forth in  no-action  letters  issued to third
parties, that the New Notes issued in exchange for the Old Notes pursuant to the
Exchange Offer may be offered for resale,


                                       -5-



<PAGE>



resold and otherwise  transferred by holders thereof (other than any such holder
that is an  "affiliate"  of the Company within the meaning of Rule 405 under the
provisions of the Securities Act),  provided that such New Notes are acquired in
the  ordinary  course  of  such  holders'  business  and  such  holders  are not
participating,  do not  intend  to  participate,  and  have  no  arrangement  or
understanding  with any person to  participate in the  distribution  of such New
Notes. However, the Company does not intend to request the SEC to consider,  and
the SEC has not  considered,  the  Exchange  Offer in the context of a no-action
letter,  and there can be no  assurance  that the staff of the SEC would  make a
similar   determination   with  respect  to  the  Exchange  Offer  as  in  other
circumstances.  If any holder is an affiliate  of the Company,  is engaged in or
intends to engage in or has any arrangement or understanding with respect to the
distribution  of the New Notes to be acquired  pursuant to the  Exchange  Offer,
such holder (i) could not rely on the applicable interpretations of the staff of
the SEC and (ii) must  comply  with the  registration  and  prospectus  delivery
requirements of the Securities Act in connection with any resale transaction. If
the  undersigned  is a  broker-dealer  that will  receive  New Notes for its own
account in exchange for Old Notes acquired as a result of market-making or other
trading activities (a "Participating Broker-Dealer"), it represents that the Old
Notes to be  exchanged  for the New  Notes  were  acquired  by it as a result of
market-making or other trading  activities and acknowledges that it will deliver
a prospectus in  connection  with any resale of such New Notes;  however,  by so
acknowledging and by delivering a prospectus,  such Participating  Broker-Dealer
will not be deemed to admit that it is an  "underwriter"  within the  meaning of
the Securities Act.

    The Company has agreed that,  subject to the provisions of the  Registration
Rights Agreement, the Prospectus, as it may be amended or supplemented from time
to time, may be used by a Participating Broker-Dealer in connection with resales
of New Notes  received  in exchange  for Old Notes  which were  acquired by such
Participating  Broker-Dealer for its own account as a result of market-making or
other trading activities,  for a period ending 90 days after the Expiration Date
or,  if  earlier,  when  all  such  New  Notes  have  been  disposed  of by such
Participating   Broker-Dealer.   Any   person,   including   any   Participating
Broker-Dealer,  who is an "affiliate" may not rely on such interpretive  letters
and must comply with the  registration and prospectus  delivery  requirements of
the Securities Act in connection  with any resale  transaction.  In that regard,
each Participating  Broker-Dealer by tendering such Old Notes and executing this
Letter of  Transmittal,  agrees that, upon receipt of notice from the Company of
the  occurrence  of any  event or the  discovery  of any fact  which  makes  any
statement contained or incorporated by reference in the Prospectus untrue in any
material respect or which causes the Prospectus to omit to state a material fact
necessary in order to make the statements contained or incorporated by reference
therein,  in  light  of the  circumstances  under  which  they  were  made,  not
misleading,  such Participating Broker-Dealer will suspend the sale of New Notes
pursuant to the  Prospectus  until the Company has amended or  supplemented  the
Prospectus to correct such  misstatement or omission and has furnished copies of
the amended or supplemented Prospectus to the Participating Broker-Dealer or the
Company has given  notice that the sale of the New Notes may be resumed,  as the
case may be. If the  Company  gives such  notice to suspend  the sale of the New
Notes,  it shall  extend  the  90-day  period  referred  to above  during  which
Participating  Broker-Dealers  are entitled to use the  Prospectus in connection
with the  resale of New Notes by the number of days  during the period  from and
including  the date of the giving of such notice to and  including the date when
Participating  Broker-Dealers  shall have received copies of the supplemented or
amended  Prospectus  necessary  to  permit  resales  of the New  Notes or to and
including  the date on which the Company  has given  notice that the sale of New
Notes may be resumed, as the case may be.

    The  undersigned  will,  upon  request,  execute and deliver any  additional
documents  deemed by the Company to be  necessary  or  desirable to complete the
sale,  assignment and transfer of the Old Notes tendered  hereby.  All authority
conferred  or agreed to be  conferred  in this Letter of  Transmittal  and every
obligation of the  undersigned  hereunder  shall be binding upon the successors,
assigns,  heirs,  executors,  administrators,  trustees in bankruptcy  and legal
representatives  of the  undersigned  and shall not be  affected  by,  and shall
survive,  the  death  or  incapacity  of the  undersigned.  This  tender  may be
withdrawn  only in  accordance  with the  procedures  set forth in "The Exchange
Offer--Withdrawal of Tenders" section of the Prospectus.

    Holders of Old Notes  whose Old Notes are  accepted  for  exchange  will not
receive any interest on such Old Notes,  and the  undersigned  hereby waives the
right to receive any interest on such Old Notes in connection  with the Exchange
Offer.


                                       -6-



<PAGE>



    The name(s) and  address(es)  of the  registered  holder(s) of the Old Notes
tendered hereby should be printed above in the box entitled  "Description of Old
Notes  Tendered,"  if they are not already set forth in such box, as they appear
on the certificates  representing  such Old Notes. The certificate  number(s) of
the Old Notes that the  undersigned  wishes to tender should be indicated in the
appropriate boxes above.

    If tendered Old Notes are not exchanged  pursuant to the Exchange  Offer for
any  reason,  or if  certificates  are  submitted  for more Old  Notes  than are
tendered  or  accepted  for  exchange,   certificates  of  such  unexchanged  or
untendered  Old Notes will be returned (or, in the case of Old Notes tendered by
book-entry transfer, such Old Notes will be credited to an account maintained at
DTC), without expense to the tendering holder, promptly following the expiration
or termination of the Exchange Offer.

    The undersigned  recognizes that, under certain  circumstances  set forth in
the  Prospectus,  the Company may not be required to accept for  exchange any of
the Old Notes tendered hereby.

    Unless  otherwise  indicated  herein in the box entitled  "Special  Issuance
Instructions" below, the undersigned hereby directs that the New Notes be issued
in the name(s) of the  undersigned  or, in the case of a book-entry  transfer of
Old  Notes,  that such New Notes be  credited  to the  account  indicated  above
maintained at DTC. If applicable, substitute certificates representing Old Notes
not exchanged or not accepted for exchange will be issued to the undersigned or,
in the case of a  book-entry  transfer  of Old Notes,  will be  credited  to the
account indicated above maintained at DTC. Similarly, unless otherwise indicated
under "Special Delivery Instructions" below, the undersigned hereby directs that
the New Notes be delivered to the  undersigned at the address shown above in the
box entitled "Description of Old Notes Tendered."



                                       -7-



<PAGE>



                                HOLDERS SIGN HERE
                          (SEE INSTRUCTIONS 2, 5 AND 6)
                (PLEASE COMPLETE SUBSTITUTE FORM W-9 ON PAGE 16)
      (NOTE: SIGNATURE(S) MUST BE GUARANTEED IF REQUIRED BY INSTRUCTION 2)

    Must be signed by the registered holder exactly as name(s) appear(s) on
certificates for the Old Notes hereby tendered or on a security position
listing, or by any person authorized to become the registered holder by
endorsements and documents transmitted herewith (including such opinions of
counsel, certifications and other information as may be required by the Company,
the Trustee for the Old Notes or the Exchange Agent to comply with the
restrictions on transfer applicable to the Old Notes). If signature is by an
attorney-in-fact, executor, administrator, trustee, guardian, officer of a
corporation or another acting in a fiduciary capacity or representative
capacity, please set forth the signer's full title. See Instruction 5.

o
 -------------------------------------------------------------------------------
o
 -------------------------------------------------------------------------------
                              (SIGNATURE OF HOLDER)

Date: 
     --------------------
Name:
     ---------------------------------------------------------------------------
                                 (PLEASE PRINT)

Capacity (full title):

- --------------------------------------------------------------------------------
Address:

- --------------------------------------------------------------------------------

- --------------------------------------------------------------------------------
                               (INCLUDE ZIP CODE)

Area Code and Telephone Number:
                               -------------------------------------------------
Tax Identification or Social Security Number:
                                             -----------------------------------

                             GUARANTEE OF SIGNATURE
                           (SEE INSTRUCTIONS 2 AND 5)

o
 -------------------------------------------------------------------------------
                             (AUTHORIZED SIGNATURE)
Date:
     --------------------
Name of Firm:
             -------------------------------------------------------------------
                                 (PLEASE PRINT)
Capacity (full title):

- --------------------------------------------------------------------------------
Address:

- --------------------------------------------------------------------------------

- --------------------------------------------------------------------------------
                               (INCLUDE ZIP CODE)

Area Code and Telephone Number:
                               -------------------------------------------------


                                       -8-



<PAGE>



                          SPECIAL ISSUANCE INSTRUCTIONS
                          (SEE INSTRUCTIONS 4, 5 AND 6)

To be completed ONLY if the New Notes and/or any Old Notes that are not tendered
are to be issued in the name of someone other than the registered holder of the
Old Notes whose name appears above.

Issue
[_] New Notes
[_] Old Notes not tendered

to:
Name: 
      -------------------------------------------------------------------------
Address:
         ----------------------------------------------------------------------

- -------------------------------------------------------------------------------
                             (INCLUDE ZIP CODE)

Area Code and Telephone Number: 
                                -----------------------------------------------
Tax Identification or Social Security Number: 
                                              ---------------------------------

================================================================================
                          SPECIAL DELIVERY INSTRUCTIONS
                          (SEE INSTRUCTIONS 4, 5 AND 6)

To be completed ONLY if the New Notes and/or any Old Notes that are not tendered
are to be sent to someone other than the registered holder of the Old Notes
whose name appears above, or to such registered holder at an address other than
that shown above.

Mail
[_] New Notes
[_] Old Notes not tendered

to:
Name: 
      -------------------------------------------------------------------------
Address:  
         ----------------------------------------------------------------------

- -------------------------------------------------------------------------------
                             (INCLUDE ZIP CODE)

Area Code and Telephone Number: 
                                -----------------------------------------------
Tax Identification or Social Security Number: 
                                              ---------------------------------


                                       -9-


<PAGE>


                                  INSTRUCTIONS

    FORMING PART OF THE TERMS AND CONDITIONS OF THE OFFER OF AVON PRODUCTS, INC.
    TO EXCHANGE ITS 6.55% NOTES DUE 2007 FOR ALL OF ITS OUTSTANDING  6.55% NOTES
    DUE 2007

1.  BOOK-ENTRY  TRANSFER;  DELIVERY  OF THIS  LETTER OF  TRANSMITTAL  AND NOTES;
    GUARANTEED DELIVERY PROCEDURES

    To tender in the  Exchange  Offer,  holders  must  tender by (a)  forwarding
certificates herewith or (b) book-entry transfer, pursuant to the procedures set
forth  in "The  Exchange  Offer--Procedures  for  Tendering"  and  "--Book-Entry
Transfer"  in the  Prospectus.  Holders who are DTC  Participants  tendering  by
book-entry  transfer may execute such tender through DTC's ATOP system. A holder
using ATOP should  transmit its  acceptance to DTC on or prior to the Expiration
Date.  DTC will verify such  acceptance,  execute a  book-entry  transfer of the
tendered Old Notes into the Exchange Agent's account at DTC and then send to the
Exchange  Agent  a  Book-Entry   Confirmation,   including  an  Agent's  Message
confirming that DTC has received an express acknowledgment from such holder that
such holder has  received  and agrees to be bound by this Letter of  Transmittal
and that the Company may enforce this Letter of Transmittal against such holder.
The Book-Entry  Confirmation must be received by the Exchange Agent in order for
the tender  relating  thereto to be  effective.  Book-entry  transfer  to DTC in
accordance with DTC's procedures does not constitute  delivery of the Book-Entry
Confirmation to the Exchange Agent. The term "Book-Entry  Confirmation"  means a
timely  confirmation  of a  book-entry  transfer of Old Notes into the  Exchange
Agent's account at DTC. The term "Agent's Message" means a message,  transmitted
by DTC to and received by the Exchange  Agent and forming a part of a Book-Entry
Confirmation,  which states that DTC has received an express acknowledgment from
the tendering participant, which acknowledgment states that such participant has
received  and agrees to be bound by the  Letter of  Transmittal  (including  the
representations contained herein) and that the Company may enforce the Letter of
Transmittal against such participant.

    If the tender is not made pursuant to the  book-entry  transfer  procedures,
certificates,  as well as this Letter of  Transmittal  (or  facsimile  thereof),
properly completed and duly executed,  with any required  signature  guarantees,
and any other documents required by this Letter of Transmittal, must be received
by the  Exchange  Agent  at its  address  set  forth  herein  on or prior to the
Expiration  Date in order  for such  tender  to be  effective.  Old Notes may be
tendered in the principal amount of $100,000 and integral multiples of $1,000 in
excess thereof, provided that if fewer than all of the Old Notes of a holder are
tendered for exchange, the untendered principal amount of the holder's remaining
Old Notes must be $100,000 or any integral multiple of $1,000 in excess thereof.

    Holders of Old Notes whose  certificates  for Old Notes are not  immediately
available  or who  cannot  deliver  their  certificates  and all other  required
documents  to the  Exchange  Agent on or prior to the  Expiration  Date,  or who
cannot  complete the procedure for  book-entry  transfer on a timely basis,  may
tender their Old Notes pursuant to the guaranteed  delivery procedures set forth
in  "The  Exchange   Offer--Guaranteed   Delivery  Procedures"  section  of  the
Prospectus. Pursuant to such procedures, (i) such tender must be made through an
Eligible  Institution (as defined below), (ii) prior to the Expiration Date, the
Exchange  Agent  must  receive  from such  Eligible  Institution  (by  facsimile
transmission,  mail or hand  delivery) a properly  completed  and duly  executed
Notice  of  Guaranteed  Delivery,  substantially  in the  form  provided  by the
Company,  setting  forth the name and address of the holder of Old Notes and the
amount of Old Notes tendered,  stating that the tender is being made thereby and
guaranteeing  that within three New York Stock  Exchange  ("NYSE")  trading days
after the Expiration  Date,  the  certificates  for all physically  tendered Old
Notes, or a Book-Entry  Confirmation,  and any other documents  required by this
Letter of  Transmittal  will be deposited by the Eligible  Institution  with the
Exchange Agent, and (iii) a properly executed Letter of Transmittal,  as well as
the  certificates  for all  physically  tendered  Old Notes in  proper  form for
transfer or Book-Entry Confirmation, as the case may be, and all other documents
required by this Letter of  Transmittal,  must be received by the Exchange Agent
within three NYSE trading days after the Expiration Date.


                                      -10-


<PAGE>


    The Notice of  Guaranteed  Delivery  must be  delivered  by hand,  overnight
courier or mail, or transmitted by facsimile transmission, to the Exchange Agent
on or prior to the Expiration  Date, and must include a guarantee by an Eligible
Institution  in the form set forth in such notice.  For Old Notes to be properly
tendered pursuant to the guaranteed delivery procedure,  the Exchange Agent must
receive a Notice of Guaranteed  Delivery on or prior to the Expiration  Date. As
used herein and in the Prospectus,  "Eligible Institution" means a firm or other
entity  identified  in Rule  17Ad-15  under  the  Exchange  Act as "an  eligible
guarantor  institution,"  including  (as such terms are defined  therein)  (i) a
bank; (ii) a broker, dealer, municipal securities broker or dealer or government
securities broker or dealer;  (iii) a credit union;  (iv) a national  securities
exchange, registered securities association or clearing agency; or (v) a savings
association that is a participant in a Securities Transfer Association.

    THE METHOD OF DELIVERY OF THIS LETTER OF TRANSMITTAL,  THE OLD NOTES AND ALL
OTHER REQUIRED  DOCUMENTS IS AT THE ELECTION AND RISK OF THE TENDERING  HOLDERS,
AND  DELIVERY  WILL BE DEEMED MADE ONLY WHEN  ACTUALLY  RECEIVED BY THE EXCHANGE
AGENT.  INSTEAD OF  DELIVERY  BY MAIL,  IT IS  RECOMMENDED  THAT  HOLDERS USE AN
OVERNIGHT OR HAND DELIVERY SERVICE,  PROPERLY INSURED. IN ALL CASES,  SUFFICIENT
TIME SHOULD BE ALLOWED TO ASSURE  DELIVERY TO THE  EXCHANGE  AGENT PRIOR TO 5:00
P.M.,  NEW YORK CITY TIME,  ON THE  EXPIRATION  DATE. DO NOT SEND THIS LETTER OF
TRANSMITTAL OR ANY OLD NOTES TO THE COMPANY.

    The  Company  will not accept any  alternative,  conditional  or  contingent
tenders. Each tendering holder, by book-entry transfer through ATOP or execution
of a Letter of Transmittal (or facsimile  thereof),  waives any right to receive
any notice of the acceptance of such tender.

2.   GUARANTEE OF SIGNATURES.

    No signature guarantee on this Letter of Transmittal is required if:

    (i) this Letter of  Transmittal  is signed by the  registered  holder (which
term, for purposes of this document,  shall include any participant in DTC whose
name  appears on a security  position  listing as the owner of the Old Notes) of
Old Notes  tendered  herewith,  unless such holder has completed  either the box
entitled "Special  Issuance  Instructions" or the box entitled "Special Delivery
Instructions" above; or

    (ii)  such Old  Notes  are  tendered  for the  account  of a firm that is an
Eligible Institution.

    In all other cases, an Eligible  Institution must guarantee the signature on
this Letter of Transmittal. See Instruction 5.

3.   INADEQUATE SPACE.

    If the  space  provided  in the  box  captioned  "Description  of Old  Notes
Tendered" is inadequate,  the certificate  number(s) and/or the principal amount
of Old Notes and any other required  information  should be listed on a separate
signed schedule which is attached to this Letter of Transmittal.

4.   PARTIAL TENDERS (NOT APPLICABLE TO HOLDERS OF OLD NOTES WHO TENDER BY BOOK-
     ENTRY TRANSFER); WITHDRAWAL RIGHTS

    Tenders  of Old  Notes  will be  accepted  only in the  principal  amount of
$100,000 and integral  multiples of $1,000 in excess  thereof,  provided that if
fewer  than all of the Old Notes of a holder  are  tendered  or  exchanged,  the
untendered or unexchanged  principal amount of the holder's  remaining Old Notes
must be $100,000 or any integral  multiple of $1,000 in excess thereof.  If less
than  all of the  Old  Notes  evidenced  by a  submitted  certificate  are to be
tendered,  the tendering holder(s) should fill in the aggregate principal amount
of Old Notes to be tendered in the box


                                      -11-


<PAGE>


    above entitled "Description of Old Notes--Aggregate  Principal Amount of Old
Notes  Tendered  (If  Less  than  All are  Tendered)."  A  reissued  certificate
representing  the balance of untendered Old Notes will be sent to such tendering
holder,  unless  otherwise  provided  in the  appropriate  box on this Letter of
Transmittal,  promptly after the Expiration Date. ALL OF THE OLD NOTES DELIVERED
TO THE  EXCHANGE  AGENT WILL BE DEEMED TO HAVE BEEN  TENDERED  UNLESS  OTHERWISE
INDICATED.

    Except as otherwise  provided herein,  tenders of Old Notes may be withdrawn
at any time  prior to the  Expiration  Date.  In order  for a  withdrawal  to be
effective  prior to that time,  a written or  facsimile  transmission  notice of
withdrawal must be timely received by the Exchange Agent at one of its addresses
set forth above prior to the Expiration Date. Any such notice of withdrawal must
specify the name of the person  having  deposited the Old Notes to be withdrawn,
the aggregate principal amount of Old Notes to be withdrawn and (if certificates
for such Old Notes have been tendered) the name of the registered  holder of the
Old Notes as set forth on the  certificate  for the Old Notes, if different from
that of the person who  tendered  such Old Notes.  If  certificates  for the Old
Notes have been delivered or otherwise  identified to the Exchange  Agent,  then
prior to the  physical  release  of such  certificates  for the Old  Notes,  the
tendering  holder  must  submit  the  serial  numbers  shown  on the  particular
certificates  for the Old Notes to be withdrawn  and the signature on the notice
of withdrawal must be guaranteed by an Eligible Institution,  except in the case
of Old Notes tendered for the account of an Eligible  Institution.  If Old Notes
have been tendered pursuant to the procedures for book-entry  transfer set forth
in "The Exchange  Offer--Book-Entry  Transfer"  section of the  Prospectus,  the
notice of  withdrawal  must  specify  the name and number of the  account at the
book-entry transfer facility system of DTC to be credited with the withdrawal of
Old Notes,  in which case a notice of withdrawal  will be effective if delivered
to the  Exchange  Agent by written or  facsimile  transmission.  Withdrawals  of
tenders of Old Notes may not be rescinded. Old Notes properly withdrawn will not
be deemed to have been validly  tendered for purposes of the Exchange Offer, and
no New  Notes  will be  issued  with  respect  thereto  unless  the Old Notes so
withdrawn are validly retendered. Properly withdrawn Old Notes may be retendered
at any  subsequent  time on or prior to the  Expiration  Date by  following  the
procedures described in the Prospectus under "The Exchange Offer--Procedures for
Tendering."

    All questions as to the validity,  form and  eligibility  (including time of
receipt) of such  withdrawal  notices will be determined by the Company,  in its
sole discretion,  whose determination shall be final and binding on all parties.
Neither  the  Company,  any  employees,  agents,  affiliates  or  assigns of the
Company, the Exchange Agent nor any other person shall be under any duty to give
any notification of any  irregularities in any notice of withdrawal or incur any
liability for failure to give such  notification.  Any Old Notes which have been
tendered but which are withdrawn will be returned to the holder thereof  without
cost to such holder as promptly as practicable after withdrawal.

5.   SIGNATURES ON THIS LETTER OF TRANSMITTAL; BOND POWERS AND ENDORSEMENTS;
     GUARANTEE OF SIGNATURES

    If this  Letter of  Transmittal  is  signed  by the  holder of the Old Notes
tendered hereby,  the signature must correspond exactly with the name as written
on the face of the certificates or on a securities  position listing without any
change whatsoever.

    If any tendered  Old Notes are owned of record by two or more joint  owners,
all of such owners must sign this Letter of Transmittal.

    If any  tendered  Old Notes are  registered  in  different  names on several
certificates or securities positions listings, it will be necessary to complete,
sign and submit as many  separate  copies of this Letter as there are  different
registrations.

    When this  Letter of  Transmittal  is signed by the holder or holders of the
Old Notes specified herein and tendered hereby,  no endorsements of certificates
or  separate  bond powers are  required.  If,  however,  the New Notes are to be
issued,  or any untendered Old Notes are to be reissued,  to a person other than
the holder, then endorsements of


                                      -12-


<PAGE>


any  certificates  transmitted  hereby or  separate  bond  powers are  required.
Signatures on such certificate(s) must be guaranteed by an Eligible Institution.

    In connection with any tender of Old Notes in definitive  certificated form,
if this Letter of  Transmittal  is signed by a person other than the  registered
holder or holders of any certificate(s)  specified herein,  such  certificate(s)
must be endorsed or  accompanied  by  appropriate  bond  powers,  in either case
signed  exactly  as the  name or  names  of the  registered  holder  or  holders
appear(s) on the certificate(s),  and the signatures on such certificate(s) must
be guaranteed by an Eligible Institution.

    If this Letter of Transmittal or any  certificates or bond powers are signed
by trustees, executors, administrators,  guardians, attorneys-in-fact,  officers
of corporations or others acting in a fiduciary or representative capacity, such
persons  should so indicate  when  signing,  and,  unless waived by the Company,
evidence  satisfactory  to the  Company  of  their  authority  to so act must be
submitted.

    Endorsements  on  certificates  for Old Notes or  signatures  on bond powers
required by this instruction 5 must be guaranteed by an Eligible Institution.

6.   SPECIAL ISSUANCE AND DELIVERY INSTRUCTIONS.

    If New  Notes  are to be  issued  in the  name of a  person  other  than the
registered  holder,  or if New Notes are to be sent to  someone  other  than the
registered  holder or to an address other than that shown above, the appropriate
boxes on this Letter of Transmittal  should be completed.  Certificates  for Old
Notes not  exchanged  will be returned  by mail or, if  tendered  by  book-entry
transfer,  by crediting the account indicated above maintained at DTC unless the
appropriate  boxes on this Letter of Transmittal are completed.  See Instruction
4.

7.   TAX IDENTIFICATION NUMBER.

    Under U.S.  federal  income tax law, a holder  whose  tendered Old Notes are
accepted for exchange is required to provide the Exchange  Agent (as payor) with
such holder's correct taxpayer  identification  number ("TIN") on the Substitute
Form W-9 below which, in the case of a tendering holder who is an individual, is
his or her Social Security  Number.  In the case of a tendering holder who is an
individual  who does not have and is not  eligible  to obtain a Social  Security
Number (e.g., a resident alien), the correct taxpayer  identification  number is
such holder's IRS individual  taxpayer  identification  number ("ITIN").  If the
Exchange  Agent is not  provided  with the correct  TIN,  the  Internal  Revenue
Service (the "IRS") may subject the holder or other payee to a $50  penalty.  In
addition,  payments to such  holders or other  payees with  respect to Old Notes
exchanged  pursuant  to  the  Exchange  Offer  may  be  subject  to  31%  backup
withholding.

    The box in Part 3 of the  Substitute  Form  W-9  should  be  checked  if the
tendering  holder has not been issued a TIN and has applied for a TIN or intends
to apply  for a TIN in the near  future.  If the box in Part 3 is  checked,  the
holder or other payee must also complete the  Certificate  of Awaiting  Taxpayer
Identification   Number   below   in  order   to   avoid   backup   withholding.
Notwithstanding  that  the  box in Part 3 is  checked  and  the  Certificate  of
Awaiting Taxpayer  Identification  Number is completed,  the Exchange Agent will
withhold 31% of all payments made prior to the time a properly  certified TIN is
provided to the  Exchange  Agent.  The  Exchange  Agent will retain such amounts
withheld during the 60 day period following the date of the Substitute Form W-9.
If the holder furnishes the Exchange Agent with its TIN within 60 days after the
date of the Substitute  Form W-9, the amounts  retained during the 60 day period
will be  remitted  to the holder and no further  amounts  shall be  retained  or
withheld from payments made to the holder  thereafter.  If, however,  the holder
has not  provided  the  Exchange  Agent with its TIN within  such 60 day period,
amounts withheld will be remitted to the IRS as backup withholding. In addition,
31% of all  payments  made  thereafter  will be withheld and remitted to the IRS
until a correct TIN is provided.


                                      -13-


<PAGE>


    The holder is  required  to give the  Exchange  Agent the TIN (e.g.,  social
security  number,  employer  identification  number or IRS  individual  taxpayer
identification  number) of the registered  owner of the Old Notes or of the last
transferee  appearing  on the  transfers  attached  to, or endorsed  on, the Old
Notes.  If the Old Notes are  registered in more than one name or are not in the
name of the actual owner,  consult the enclosed "Guidelines for Certification of
Taxpayer  Identification  Number on Substitute Form W-9" for additional guidance
on which number to report.

    Certain   holders   (including,   among  others,   corporations,   financial
institutions  and certain  foreign  persons)  may not be subject to these backup
withholding requirements. Such holders should nevertheless complete the attached
Substitute  Form W-9 below,  and write  "exempt" on the face  thereof,  to avoid
possible erroneous backup withholding. A foreign person may qualify as an exempt
recipient  by  submitting  a properly  completed  IRS Form W-8  (Certificate  of
Foreign Status),  signed under penalties of perjury,  attesting to that holder's
exempt  status.  See the  enclosed  "Guidelines  for  Certification  of Taxpayer
Identification Number on Substitute Form W-9" for additional instructions.

8.   TRANSFER TAXES.

    The Company will pay all transfer taxes, if any,  applicable to the transfer
of Old Notes to it or its order pursuant to the Exchange Offer. If, however, New
Notes and/or  substitute  Old Notes not exchanged are to be delivered to, or are
to be  registered  or issued in the name of, any person other than the holder of
the Old Notes  tendered  hereby,  or if tendered Old Notes are registered in the
name of any person other than the person signing this Letter of Transmittal,  or
if a transfer tax is imposed for any reason other than the transfer of Old Notes
to the Company or its order  pursuant to the Exchange  Offer,  the amount of any
such transfer taxes (whether imposed on the holder or any other persons) will be
payable by the tendering  holder.  If  satisfactory  evidence of payment of such
taxes or  exemption  therefrom  is not  submitted  herewith,  the amount of such
transfer taxes will be billed directly to such tendering holder.

    EXCEPT AS  PROVIDED  IN THIS  INSTRUCTION  8, IT WILL NOT BE  NECESSARY  FOR
TRANSFER  TAX STAMPS TO BE AFFIXED TO THE OLD NOTES  SPECIFIED IN THIS LETTER OF
TRANSMITTAL.

9.   DETERMINATION OF VALIDITY.

    The Company will determine, in its sole discretion,  all questions as to the
form  of  documents,  validity,  eligibility  (including  time of  receipt)  and
acceptance for exchange of any tender of Old Notes, which determination shall be
final and binding on all parties.  The Company  reserves  the absolute  right to
reject  any and all  tenders  determined  by it not to be in proper  form or the
acceptance of which,  or exchange for which,  may, in the view of counsel to the
Company, be unlawful.  The Company also reserves the absolute right,  subject to
applicable  law, to waive any of the  conditions of the Exchange Offer set forth
in the  Prospectus  under the caption "The Exchange  Offer" or any conditions or
irregularity in any tender of Old Notes of any particular  holder whether or not
similar conditions or irregularities are waived in the case of other holders.

    The  Company's  interpretation  of the terms and  conditions of the Exchange
Offer (including this Letter of Transmittal and the instructions hereto) will be
final and  binding.  No tender of Old Notes will be deemed to have been  validly
made until all  irregularities  with  respect to such  tender have been cured or
waived.   Although  the  Company   intends  to  notify  holders  of  defects  or
irregularities  with respect to tenders of Old Notes,  neither the Company,  any
employees, agents, affiliates or assigns of the Company, the Exchange Agent, nor
any  other  person  shall  be  under  any  duty  to  give  notification  of  any
irregularities  in  tenders  or incur any  liability  for  failure  to give such
notification.

10.  NO CONDITIONAL TENDERS.

    No  alternative,  conditional,  irregular  or  contingent  tenders  will  be
accepted.  All  tendering  holders of Old Notes,  by execution of this Letter of
Transmittal,  shall waive any right to receive notice of the acceptance of their
Old Notes for exchange.


                                      -14-


<PAGE>


    Neither the Company, the Exchange Agent nor any other person is obligated to
give  notice of any  defect or  irregularity  with  respect to any tender of Old
Notes nor shall any of them  incur any  liability  for  failure to give any such
notice.


11.  MUTILATED, LOST, STOLEN OR DESTROYED OLD NOTES.

    If any  certificates  representing  Old Notes have been lost,  destroyed  or
stolen,  the holder should promptly  notify the Exchange Agent.  The holder will
then be  instructed  as to the steps that must be taken in order to replace  the
certificates.  This  Letter  of  Transmittal  and  related  documents  cannot be
processed  until  the  procedures  for  replacing  lost,   destroyed  or  stolen
certificates have been followed.

12.  REQUESTS FOR ASSISTANCE OR ADDITIONAL COPIES.

    Questions  relating to the procedure for tendering,  as well as requests for
additional copies of the Prospectus,  the Notice of Guaranteed Delivery and this
Letter of Transmittal, may be directed to the Exchange Agent, at the address and
telephone number indicated on the front of this Letter of Transmittal.

    IMPORTANT:  THIS  LETTER OF  TRANSMITTAL  (OR  FACSIMILE  THEREOF OR AGENT'S
MESSAGE IN LIEU THEREOF) AND ALL OTHER  REQUIRED  DOCUMENTS  MUST BE RECEIVED BY
THE EXCHANGE AGENT ON OR PRIOR TO THE EXPIRATION DATE.


                                      -15-


<PAGE>

                    TO BE COMPLETED BY ALL TENDERING HOLDERS
                               (SEE INSTRUCTION 7)

PAYER'S NAME:  THE CHASE MANHATTAN BANK
SUBSTITUTE
FORM W-9
Department of the Treasury Internal Revenue Service
PAYER'S REQUEST FOR TAXPAYER IDENTIFICATION NUMBER (TIN)

PART 1 -- Enter your TIN in the appropriate box.  For individuals, your social 
security number (SSN). For individuals who do not have and are not eligible to 
obtain a Social Security Number, this is your IRS individual taxpayer 
identification number (ITIN).  For other entities it is your employer 
identification number (EIN).

Social security number, Employer identification number OR IRS individual 
taxpayer identification number: 
                                -----------------------------------------------

PART 2 -- CERTIFICATION -- Under penalties of perjury, I certify that:

(1)  The number shown on this form is my correct Taxpayer Identification Number
     (or I am waiting for a number to be issued to me) and
(2)  I am not subject to backup withholding either because: (a) I am exempt
     from backup withholding, or (b) I have not been notified by the Internal
     Revenue Service (the "IRS") that I am subject to backup withholding as a
     result of a failure to report all interest or dividends, or (c) the IRS
     has notified me that I am no longer subject to backup withholding.

CERTIFICATION INSTRUCTIONS -- You must cross out item (2) above if you have been
notified by the IRS that you are currently subject to backup withholding because
you have failed to report interest or dividends on your tax return. However, if
after being notified by the IRS that you are subject to backup withholding, you
received another notification from the IRS that you are no longer subject to
backup withholding, do not cross out such item (2).

If exempt recipient, write "EXEMPT" in the space below.  See the accompanying
Guidelines for Certification of Taxpayer Identification Number on Substitute
Form W-9.

THE INTERNAL REVENUE SERVICE DOES NOT REQUIRE YOUR CONSENT TO ANY PROVISION OF
THIS DOCUMENT OTHER THAN THE CERTIFICATIONS REQUIRED TO AVOID BACKUP
WITHHOLDING.

PART 3--
Awaiting TIN [_]

SIGNATURE                                              DATE
          --------------------------------------------       ------------------
NAME (Please Print)
                    -----------------------------------------------------------
BUSINESS NAME (If different) (Please Print)
                                           ------------------------------------
ADDRESS (Please Print)
                       --------------------------------------------------------

NOTE: FAILURE  TO  COMPLETE  AND  RETURN  THIS  FORM  MAY  RESULT  IN  BACKUP
      WITHHOLDING  OF 31% OF ANY  PAYMENTS  MADE TO YOU  PURSUANT TO THE  
      EXCHANGE OFFER.  PLEASE REVIEW THE ENCLOSED  GUIDELINES FOR CERTIFICATION 
      OF TAXPAYER IDENTIFICATION NUMBER ON SUBSTITUTE FORM W-9 FOR ADDITIONAL 
      DETAILS.

YOU MUST COMPLETE THE FOLLOWING  CERTIFICATE IF YOU CHECKED THE BOX IN PART 3 OF
SUBSTITUTE FORM W-9.

             CERTIFICATE OF AWAITING TAXPAYER IDENTIFICATION NUMBER

    I certify under penalties of perjury that a taxpayer  identification  number
has not been  issued  to me,  and  either  (1) I have  mailed  or  delivered  an
application  to  receive a  taxpayer  identification  number to the  appropriate
Internal Revenue Service Center or Social Security  Administration Office or (2)
I intend to mail or deliver an application in the near future. I understand that
if I do not provide a taxpayer identification number by the time of payment, 31%
of all  reportable  payments made to me will be withheld,  but that such amounts
will be refunded to me if I then provide a Taxpayer Identification Number within
sixty (60) days.

Signature                                             Date 
          -------------------------------------------      --------------------
Name (Please Print)
                   ------------------------------------------------------------
Address (Please Print)
                      ---------------------------------------------------------

                                      -1-
<PAGE>

             GUIDELINES FOR CERTIFICATION OF TAXPAYER IDENTIFICATION
                          NUMBER ON SUBSTITUTE FORM W-9

HOW TO GET A TIN

If you don't have a  taxpayer  identification  number (a  "TIN"),  apply for one
immediately.  To apply, get Form SS-5,  Application for a Social Security Number
Card  (for   individuals),   from  you  local  office  of  the  Social  Security
Administration,  or Form SS-4,  Application for Employer  Identification  Number
(for  businesses  and all  other  entities),  from you  local  IRS  office.  For
individuals  who do not have and are not  eligible  to obtain a Social  Security
Number,  apply for an IRS  taxpayer  identification  number on Form W-7 which is
available from your local IRS office.

If you do not have a TIN,  write  "Applied For" in the space for the TIN in Part
1, sign and date the form,  and give it to the  requester.  Generally,  you will
then have 60 days to get a TIN and give it to the  requester.  If the  requester
does not receive your TIN within 60 days,  backup  withholding,  if  applicable,
will begin and continue until you furnish your TIN.

NOTE:  Writing "Applied For" on the form means that you have already applied for
a TIN or that you intend to apply for one soon.

As soon as you receive your TIN, complete a Form W-9, include your TIN, sign and
date the form, and give it to the requester.

SPECIFIC INSTRUCTIONS

NAME. If you are an individual,  you must generally enter the name shown on your
social security card. However, if you have changed your last name, for instance,
due to marriage,  without  informing the Social Security  Administration  of the
name  change,  please  enter you first name,  the last name shown on your social
security card, and your new last name.

SOLE  PROPRIETOR.  You must enter your individual name (enter either your social
security number ("SSN") or your employer  identification  number ("EIN") in Part
1). You may also enter your  business  name or "doing  business  as" name on the
business  name line.  Enter your name as shown on your social  security card and
business name as it was used to apply for your EIN on Form SS-4.

PART I -- TIN

You must enter your TIN in the  appropriate  box. If you are a sole  proprietor,
you may enter  either your SSN or your EIN.  Also see the chart on the  attached
page for further clarification of name and TIN combinations.  If you do not have
a TIN, follow the instructions under "How to Get a TIN" above.

PART II -- FOR PAYEES EXEMPT FROM BACKUP WITHHOLDING

Individuals (including sole proprietors) are not exempt from backup withholding.
Corporations are exempt from backup withholding for certain payments. If you are
exempt from backup  withholding,  you should still  complete  this form to avoid
possible erroneous backup  withholding.  Enter your correct TIN in Part I, write
"Exempt" in the space provided, and sign and date the form.

If you are a  nonresident  alien or a  foreign  entity  not  subject  to  backup
withholding,  give the requester a completed  Form W-8,  Certificate  of Foreign
Status.

The following is a list of payees exempt from backup  withholding.  For interest
and  dividends,  all listed payees are exempt except the payee in item (ix). For
broker  transactions,  payees listed in items (i) through  (xiii),  and a person
registered  under the  Investment  Advisors Act of 1940 who regularly  acts as a
broker are exempt.

(i)  a corporation;

(ii) an  organization  exempt  from tax under  Section  501(a)  of the  Internal
Revenue  Code of 1986,  as amended (the  "Code"),  or an  individual  retirement
account,  or a custodial  account  under  Section  403(b)(7)  of the Code if the
account satisfies the requirements of Section 401(f)(2) of the Code;

(iii) the United States or any of its agencies or instrumentalities;

(iv) a state,  the District of Columbia,  a possession of the United States,  or
any of their political subdivisions or instrumentalities;

(v) a foreign  government  or any of its  political  subdivisions,  agencies  or
instrumentalities;

(vi) an international organization or any of its agencies or instrumentalities;

(vii) a foreign central bank of issue;

(viii) a dealer in securities or commodities  required to register in the United
States or a possession of the United States;

<PAGE>

(ix) a futures commission merchant registered with the Commodity Futures Trading
Commission;

(x) a real estate investment trust;

(xi) an entity  registered at all times during the tax year under the Investment
Company Act of 1940;

(xii) a common trust fund operated by a bank under Section 584(a) of the Code;

(xiii) a financial institution;


                                      -1-


<PAGE>


(xiv) a middleman known in the investment community as a

nominee or who is listed in the most recent  publication of the American Society
of Corporate Secretaries, Inc., Nominee List; or

(xv) a trust exempt from tax under Section 664 or described in Section 4947.

PRIVACY ACT NOTICE -- Section 6109  requires you to give your TIN to persons who
must  report  certain  payments  to the  IRS.  The  IRS  uses  the  numbers  for
identification  purposes.  Payers  must be  given  the  numbers  whether  or not
recipients are required to file tax returns.  Payers must generally withhold 31%
of taxable  interest,  dividend,  and certain other payments to a payee who does
not furnish a taxpayer  identification  number to a payer. Certain penalties may
also apply.

PENALTIES

(1) PENALTY FOR FAILURE TO FURNISH TAXPAYER  IDENTIFICATION  NUMBER. If you fail
to furnish your TIN to a requester, you are subject to a penalty of $50 for each
such failure  unless your failure is due to reasonable  cause and not to willful
neglect.

(2) CIVIL PENALTY FOR FALSE INFORMATION WITH RESPECT TO WITHHOLDING. If you make
a  false  statement  with  no  reasonable  basis  which  results  in  no  backup
withholding, you are subject to a penalty of $500.

(3)  CRIMINAL   PENALTY  FOR  FALSIFYING   INFORMATION.   Willfully   falsifying
certifications or affirmations may subject you to criminal  penalties  including
fines and/or imprisonment.

FOR ADDITIONAL  INFORMATION  CONTACT YOUR TAX CONSULTANT OR THE INTERNAL REVENUE
SERVICE


                                       -2-


<PAGE>


             GUIDELINES FOR CERTIFICATION OF TAXPAYER IDENTIFICATION
                          NUMBER ON SUBSTITUTE FORM W-9

Guidelines for Determining the Proper name and Identification Number to Give the
Requester.  Social Security  numbers have nine digits  separated by two hyphens:
i.e. 000-00-0000.  Employer identification numbers have nine digits separated by
only one hyphen: i.e. 00-0000000.

<TABLE>
<CAPTION>

- ---------------------------------------------------------------       -------------------------------------------------------------
                                 GIVE THE                                                                GIVE THE EMPLOYER
                                 SOCIAL SECURITY                                                         IDENTIFICATION
FOR THIS TYPE OF ACCOUNT:        NUMBER OF--                          FOR THIS TYPE OF ACCOUNT:          NUMBER OF--
- ---------------------------------------------------------------       -------------------------------------------------------------
<S>                              <C>                                  <C>                                <C>
1. Individual                    The individual                       6.   Sole proprietorship           The owner3

2. Two or more individuals       The actual owner of the              7.   A valid trust, estate, or     Legal entity4
   (joint account)               account or, if combined                   pension trust
                                 funds, the first individual on
                                 the account1

3. Custodian account of a        The minor2
   minor (Uniform Gift to
   Minors Act)

4. a. The usual revocable        The grantor-trustee1                 8.   Corporate                     The corporation
      saving trust account
      (grantor is also trustee)
   b. So-called trust account    The actual owner1                    9.   Association, club,            The organization
      is not a legal or valid                                              religious, charitable,
      trust under State law                                                educational or other tax-
                                                                           exempt organization

5. Sole Proprietorship           The Owner3                           10.  Partnership                   The partnership

                                                                      11.  A broker or registered        The broker or nominee
                                                                           nominee
                                                                      12.  Account with the              The public entity
                                                                           Department of Agriculture
                                                                           in the name of a public
                                                                           entity (such as a State or
                                                                           local government, school
                                                                           district, or prison) that
                                                                           receives agricultural
                                                                           program payments
- ---------------------------------------------------------------       -------------------------------------------------------------
<FN>

1  List first and circle the name of the person whose number you furnish. 
   If only one person on a joint account has a social security number, that 
   person's number must be furnished.
2  Circle the minor's name and furnish the minor's social security number.
3  You must show your individual name, but you may also enter your business or
   "doing business as" name. You may use either your social security number or
   your employer identification number.
4  List first and circle the name of the legal trust, estate or pension trust.
   (Do not furnish the identifying number of the personal representative or
   trustee unless the legal entity itself is not designated in the account
   title.)

NOTE: If no name is circled when there is more than one name, the number will be 
      considered to be that of the first name listed.
</FN>
</TABLE>
                               -3-



                                                                 Exhibit 99.2


                          NOTICE OF GUARANTEED DELIVERY
                                       FOR
                              6.55% NOTES DUE 2007
                                       OF
                               AVON PRODUCTS, INC.


         This form or one substantially equivalent hereto must be used to accept
the  Exchange  Offer  of  Avon  Products,  Inc.,  a New  York  corporation  (the
"Company"), made pursuant to the Prospectus,  dated January 7, 1998 (as the same
may be  amended  or  supplemented  from  time  to  time  the  "Prospectus"),  if
certificates  for the outstanding  6.55% Notes due 2007 of the Company (the "Old
Notes")  are  not  immediately  available  or if the  procedure  for  book-entry
transfer  cannot be  completed on a timely basis or time will not permit the Old
Notes,  the Letter of Transmittal and all other required  documents to reach The
Chase  Manhattan Bank (the "Exchange  Agent") on or prior to 5:00 p.m., New York
City  time,  on the  Expiration  Date of the  Exchange  Offer.  This  Notice  of
Guaranteed  Delivery  may be delivered by hand,  overnight  courier or mail,  or
transmitted by facsimile transmission, to the Exchange Agent as set forth below.
See  "The  Exchange   Offer--Procedures   for  Tendering"  in  the   Prospectus.
Capitalized  terms  used  herein  but not  defined  herein  have the  respective
meanings given to them in the Prospectus.

- -------------------------------------------------------------------------------
THE EXCHANGE OFFER AND WITHDRAWAL RIGHTS WILL EXPIRE AT 5:00 P.M., NEW YORK CITY
TIME, ON FEBRUARY 9, 1998 UNLESS THE OFFER IS EXTENDED (THE "EXPIRATION DATE").
- -------------------------------------------------------------------------------

To: The Chase Manhattan Bank, Exchange Agent-

By Mail or Hand/Overnight Delivery:                           By Facsimile:

The Chase Manhattan Bank                                     (212) 946-8161
450 West 33rd Street, 15th Floor
New York, NY 10001                                      Confirm by Telephone:

Attention:  Global Trust Services,                           (212) 946-3083
            Ms. Kathleen Perry

         DELIVERY  OF THIS  NOTICE OF  GUARANTEED  DELIVERY  TO AN  ADDRESS,  OR
TRANSMISSION VIA FACSIMILE,  OTHER THAN AS SET FORTH ABOVE WILL NOT CONSTITUTE A
VALID DELIVERY.

         THIS  NOTICE  OF  GUARANTEED  DELIVERY  IS NOT TO BE USED TO  GUARANTEE
SIGNATURES.  IF A  SIGNATURE  ON THE LETTER OF  TRANSMITTAL  IS  REQUIRED  TO BE
GUARANTEED BY AN "ELIGIBLE  INSTITUTION"  UNDER THE INSTRUCTIONS  THERETO,  SUCH
SIGNATURE  GUARANTEE  MUST  APPEAR  IN  THE  APPLICABLE  SPACE  PROVIDED  IN THE
SIGNATURE BOX ON THE LETTER OF TRANSMITTAL.

Ladies and Gentlemen:

         The  undersigned  hereby  tender(s) to the Company,  upon the terms and
subject to the  conditions set forth in the Prospectus and the related Letter of
Transmittal,  receipt of which is hereby  acknowledged,  the aggregate principal
amount  of Old  Notes  set  forth  below  pursuant  to the  guaranteed  delivery
procedures  set  forth  in  the  Prospectus  under  the  caption  "The  Exchange
Offer--Guaranteed Delivery Procedures."

         All authority herein conferred or agreed to be conferred by this Notice
of Guaranteed  Delivery shall survive the death or incapacity of the undersigned
and every obligation of the undersigned under this Notice of Guaranteed Delivery
shall  be  binding  upon  the  heirs,   personal   representatives,   executors,
administrators,  successors,  assigns,  trustees in  bankruptcy  and other legal
representatives of the undersigned.


<PAGE>


                            PLEASE SIGN AND COMPLETE


Signature(s) of Owner(s) or Authorized Signatory: 
                                                  -----------------------------
Name(s) of Registered Holder(s):
                                 ----------------------------------------------
Principal Amount of Old Notes Tendered:* 
                                         --------------------------------------

- -------------------------------------------------------------------------------
Address: 
         ----------------------------------------------------------------------

- -------------------------------------------------------------------------------
Certificate No(s). of Old Notes (if available): 
                                                -------------------------------

- -------------------------------------------------------------------------------

- -------------------------------------------------------------------------------
Area Code and Telephone No.: 
                             --------------------------------------------------
If Old Notes will be tendered by book-entry transfer provide the following 
information:

Signature: 
           --------------------------------------------------------------------
Date:                            DTC Account Number:
      -------------------                            --------------------------
                                 Date: 
                                       ----------------------------------------

This Notice of Guaranteed  Delivery must be signed by the holder(s) of Old Notes
exactly as its  (their)  name(s)  appear on  certificates  for Old Notes or on a
security position listing as the owner of Old Notes, or by person(s)  authorized
to become holder(s) by endorsements  and documents  transmitted with this Notice
of Guaranteed Delivery. If signature is by a trustee,  executor,  administrator,
guardian,  attorney-in-fact,  officer or other  person  acting in a fiduciary or
representative capacity, such person must provide the following information.

                      PLEASE PRINT NAME(S) AND ADDRESS(ES)

Name(s):
         ----------------------------------------------------------------------

         ----------------------------------------------------------------------
Capacity:
          ---------------------------------------------------------------------
Address(es):
             ------------------------------------------------------------------

- -------------------------------------------------------------------------------

- -------------------------------------------------------------------------------


DO NOT SEND OLD NOTES WITH THIS NOTICE OF GUARANTEED  DELIVERY.  NOTES SHOULD BE
SENT TO THE EXCHANGE AGENT TOGETHER WITH A PROPERLY  COMPLETED AND DULY EXECUTED
LETTER OF TRANSMITTAL.


               THE GUARANTEE ON THE REVERSE SIDE MUST BE COMPLETED

- ------------------------
*   Must be in denominations of principal amount of $100,000 and integral
    multiples of $1,000 in excess thereof, provided that if fewer than all
    of the Old Notes of a holder are tendered for exchange, the untendered
    principal amount of the holder's remaining Old Notes must be $100,000
    or any integral multiple in excess thereof.


                                       -2-


<PAGE>


                                    GUARANTEE
                    (NOT TO BE USED FOR SIGNATURE GUARANTEE)


The undersigned, a firm or other entity identified in Rule 17Ad-15 under the
Securities Exchange Act of 1934, as amended (the "Exchange Act") as an "eligible
guarantor institution," including (as such terms are defined therein): (i) a
bank; (ii) a broker, dealer, municipal securities broker, municipal securities
dealer, government securities broker or government securities dealer; (iii) a
credit union; (iv) a national securities exchange, registered securities
association or clearing agency; or (v) a savings association that is a
participant in a Securities Transfer Association recognized program (each of the
foregoing being referred to as an "Eligible Institution"), hereby guarantees to
deliver to the Exchange Agent at the address set forth above, either the Old
Notes tendered hereby in proper form for transfer, or confirmation of the
book-entry transfer of such Old Notes to the Exchange Agent's account at The
Depository Trust Company, pursuant to the procedure for book-entry transfer set
forth in the Prospectus, in either case together with one or more properly
completed and duly executed Letters of Transmittal (or facsimile thereof or
Agent's Message in lieu thereof) and any other required documents within three
New York Stock Exchange trading days after the Expiration Date.

The undersigned acknowledges that it must deliver the Letter of Transmittal (or
Agent's Message in lieu thereof) and Old Notes tendered hereby to the Exchange
Agent within the time period set forth above and that failure to do so could
result in financial loss to the undersigned.

Name of Firm: 

              -----------------------------------------------------------------

- -------------------------------------------------------------------------------
                              Authorized Signature
Address:
         ----------------------------------------------------------------------
Name:
      -------------------------------------------------------------------------

- -------------------------------------------------------------------------------
                              (Include Zip Code)
Title: 
       ------------------------------------------------------------------------

Area Code and Telephone No.:                            Date:
                             -----------------------          -----------------

DO NOT SEND OLD NOTES WITH THIS NOTICE OF GUARANTEED  DELIVERY.  NOTES SHOULD BE
SENT TO THE EXCHANGE AGENT TOGETHER WITH A PROPERLY  COMPLETED AND DULY EXECUTED
LETTER OF TRANSMITTAL.


                                       -3-


                                                            Exhibit 99.3


                                                                January 7, 1998


                            EXCHANGE AGENT AGREEMENT


The Chase Manhattan Bank
450 East 33rd Street
New York, N.Y.  10001

Attention: Corporate Trust Services

Ladies and Gentlemen:

         Avon Products, Inc., a New York corporation (the "Company"), proposes
to make an offer (the "Exchange Offer") to exchange up to $100,000,000 principal
amount of its 6.55% Notes due 2007 (the "New Notes"), for a like principal
amount of its outstanding 6.55% Notes due 2007 (the "Old Notes"). The terms and
conditions of the Exchange Offer are set forth in a prospectus (the
"Prospectus") included in the Company's registration statement on Form S-4 (File
No. 333-41299), as amended (the "Registration Statement"), filed with the
Securities and Exchange Commission (the "SEC"), and proposed to be distributed
to all record holders of the Old Notes. The Old Notes and the New Notes are
collectively referred to herein as the "Notes." Capitalized terms used herein
and not defined shall have the respective meanings ascribed to them in the
Prospectus or accompanying Letter of Transmittal.

         The Company hereby appoints The Chase Manhattan Bank to act as exchange
agent (the "Exchange Agent") in connection with the Exchange Offer. References
hereinafter to "you" shall refer to The Chase Manhattan Bank.

         The Exchange Offer is expected to be commenced by the Company on or
about January 8, 1998. The Letter of Transmittal accompanying the Prospectus (or
in the case of book entry securities, either the Letter of Transmittal or the
Automated Tender Offer Program ("ATOP") system) is to be used by the holders of
the Old Notes to accept the Exchange Offer and contains instructions with
respect to the delivery of certificates for Old Notes tendered.

         The Exchange Offer shall expire at 5:00 P.M., New York City time, on
February 9, 1998, or on such later date or time to which the Company may extend
the Exchange Offer (the "Expiration Date"). Subject to the terms and conditions
set forth in the Prospectus, the Company expressly reserves the right to extend
the Exchange Offer from time to time and may extend the Exchange Offer by giving
oral (confirmed in writing) or written notice to you before 9:00 A.M., New York
City time, on the next business day after the previously scheduled Expiration
Date.


<PAGE>


         The Company expressly reserves the right, in its sole discretion, to
amend or terminate the Exchange Offer, and not to accept for exchange any Old
Notes not theretofore accepted for exchange. The Company will give oral
(confirmed in writing) or written notice of any amendment, termination or
nonacceptance to you as promptly as practicable.

         In carrying out your duties as Exchange Agent, you are to act in
accordance with the following instructions:

         1.    You will perform such duties and only such duties as are
specifically set forth in the section of the Prospectus captioned "The Exchange
Offer", in the Letter of Transmittal accompanying the Prospectus or as
specifically set forth herein; provided, however, that in no way will your
general duty to act in good faith and without gross negligence or willful
misconduct be limited by the foregoing.

         2.    You will establish an account with respect to the Old Notes at 
The Depository Trust Company (the "Book-Entry Transfer Facility") for purposes 
of the Exchange Offer within two business days after the date of the Prospectus,
and any financial institution that is a participant in the Book-Entry Transfer
Facility's systems may, until the Expiration Date, make book-entry delivery of
the Old Notes by causing the Book-Entry Transfer Facility to transfer such Old
Notes into your account in accordance with the Book-Entry Transfer Facility's
procedures for such transfer. In every case, however, a Letter of Transmittal
(or a manually executed facsimile thereof) or an Agent's Message, properly
completed and duly executed, with any required signature guarantees and any
other required documents must be transmitted to and received by you prior to the
Expiration Date or the guaranteed delivery procedures described in the Exchange
Offer must be complied with.

         3.    You are to examine each of the Letters of Transmittal and
certificates for Old Notes (and confirmation of book-entry transfers of Old
Notes into your account at the Book-Entry Transfer Facility) and any other
documents delivered or mailed to you by or for holders of the Old Notes, to
ascertain whether: (i) the Letters of Transmittal, certificates and any such
other documents are duly executed and properly completed in accordance with
instructions set forth therein and that such book-entry confirmations are in due
and proper form and contain the information required to be set forth therein,
(ii) the Old Notes have otherwise been properly tendered, (iii) the Old Notes
tendered in part are tendered in principal amounts of $100,000 and integral
multiples of $1,000 in excess thereof and that if any Old Notes are tendered for
exchange in part, the untendered principal amount thereof is $100,000 or any
integral multiple of $1,000 in excess thereof, and (iv) holders have provided
their Tax Identification Number or required certification. In each case where
the Letter of Transmittal or any other document has been improperly completed or
executed, or where book-entry confirmations are not in due and proper form or
omit certain information, or any of the certificates for Old Notes are not in 


                                        2

<PAGE>



proper form for transfer or some other irregularity in connection with the 
acceptance of the Exchange Offer exists, you will endeavor to inform the 
presenters of the need for fulfillment of all requirements and to take any
other action as may be necessary or advisable to cause such irregularity to be
corrected.

         4.    With the approval of the Chairman, the President, any Vice
President, the Secretary or any Assistant Secretary (such approval, if given
orally, to be confirmed in writing) or any other person designated by such an
officer in writing, you are authorized to waive any irregularities in connection
with any tender of Old Notes pursuant to the Exchange Offer.

         5.    At the written request of the Company or its counsel, you shall
notify tendering holders of Old Notes in the event of any extension, termination
or amendment of the Exchange Offer. In the event of any such termination, you
will return all tendered Old Notes to the persons entitled thereto, at the
request and expense of the Company.

         6.    Tenders of Old Notes may be made only as set forth in the Letter 
of Transmittal and in the section of the Prospectus captioned "The Exchange
Offer," and Old Notes shall be considered properly tendered to you only when
tendered in accordance with the procedures set forth therein. Notwithstanding
the provisions of this paragraph 6, Old Notes which the Chairman, the President,
any Vice President, the Secretary or any Assistant Secretary or any other
officer of the Company designated by any such person shall approve as having
been properly tendered shall be considered to be properly tendered (such
approval, if given orally, shall be confirmed in writing). New Notes are to be
issued in exchange for Old Notes pursuant to the Exchange Offer only (i) against
deposit with you prior to the Expiration Date or, in the case of a tender in
accordance with the guaranteed delivery procedures outlined in Instruction 1 of
the Letter of Transmittal, within three New York Stock Exchange trading days
after the Expiration Date of the Exchange Offer, together with executed Letters
of Transmittal and any other documents required by the Exchange Offer or (ii) in
the event that the holder is a participant in The Depository Trust Company
("DTC") system, by the utilization of DTC's ATOP and any evidence required by
the Exchange Offer.

         7.    You shall advise the Company with respect to any Old Notes 
received subsequent to the Expiration Date and accept its instructions with
respect to disposition of such Old Notes.

         8.    You shall accept tenders:

         (a)   in cases where the Old Notes are registered in two or more names
only if signed by all named holders;


                                        3

<PAGE>


         (b)   in cases where the signing person (as indicated on the Letter of
Transmittal) is acting in a fiduciary or a representative capacity only when
proper evidence of his or her authority so to act is submitted; and

         (c)   from persons other than the registered holder of Old Notes 
provided that customary transfer requirements, including those regarding any
applicable transfer taxes, are fulfilled.

         You shall accept partial tenders of Old Notes when so indicated and as
permitted in the Letter of Transmittal and deliver certificates for Old Notes to
the Security Registrar for split-up and return any untendered Old Notes to the
holder (or such other person as may be designated in the Letter of Transmittal)
as promptly as practicable after expiration or termination of the Exchange
Offer.

         9.    Upon satisfaction or waiver of all of the conditions to the 
Exchange Offer, the Company will notify you (such notice if given orally, to be 
confirmed in writing) of its acceptance, promptly after the Expiration Date, of 
all Old Notes properly tendered and you, on behalf of the Company, will exchange
such Old Notes for New Notes and cause such Old Notes to be canceled. Delivery
of New Notes will be made on behalf of the Company by you at the rate of $1,000
principal amount of New Notes for each $1,000 principal amount of the Old Notes
tendered promptly after notice (such notice if given orally, to be confirmed in
writing) of acceptance of said Old Notes by the Company; provided, however, that
in all cases, Old Notes tendered pursuant to the Exchange Offer will be
exchanged only after timely receipt by you of certificates for such Old Notes
(or confirmation of book-entry transfer into your account at the Book- Entry
Transfer Facility), a properly completed and, except as described in the section
of the Prospectus captioned "The Exchange Offer--Procedures for Tendering", duly
executed Letter of Transmittal (or facsimile thereof) with any required
signature guarantees and any other required documents. Unless otherwise
instructed by the Company, you shall issue New Notes only in denominations of
$1,000 or any integral multiple thereof.

         10.   Tenders, pursuant to the Exchange Offer are irrevocable, except
that, subject to the terms and upon the conditions set forth in the Prospectus
and the Letter of Transmittal, Old Notes tendered pursuant to the Exchange Offer
may be withdrawn at any time on or prior to the Expiration Date in accordance
with the terms of the Exchange Offer.

         11.   The Company shall not be required to exchange any Old Notes
tendered if any of the conditions set forth in the Exchange Offer are not met.
Notice of any decision by the Company not to exchange any Old Notes tendered
shall be given (and confirmed in writing) by the Company to you.


                                        4

<PAGE>


         12.   If, pursuant to the Exchange Offer, the Company does not accept 
for exchange all or part of the Old Notes tendered because of an invalid tender,
the occurrence of certain other events set forth in the Prospectus or otherwise,
you shall as soon as practicable after the expiration or termination of the
Exchange Offer return those certificates for unaccepted Old Notes (or effect
appropriate book-entry transfer), together with any related required documents
and the Letters of Transmittal relating thereto that are in your possession, to
the persons who deposited them (or effected such book-entry transfer).

         13.   All certificates for reissued Old Notes, unaccepted Old Notes or
for New Notes (other than those effected by book-entry transfer) shall be
forwarded by (a) first-class certified mail, return receipt requested, under a
blanket surety bond obtained by you protecting you and the Company from loss or
liability arising out of the nonreceipt or nondelivery of such certificates or
(b) by registered mail insured by you separately for the replacement value of
each of such certificates.

         14.   As soon as practicable after the Expiration Date, you shall 
arrange for cancellation of the Old Notes submitted to you or returned by DTC in
connection with ATOP. Such Old Notes shall be cancelled and retired by you as
you are instructed by the Company (or a representative designated by the
Company) in writing.

         15.   You are not authorized to pay or offer to pay any concessions, 
commissions or other solicitation fees to any broker, dealer, commercial bank,
trust company or other nominee or to engage or use any person to solicit
tenders.

         16.   As Exchange Agent hereunder, you:

               (a)  shall have no duties or obligations other than those 
specifically set forth in the Prospectus, the Letter of Transmittal or herein or
as may be subsequently agreed to in writing by you and the Company;

               (b)  will be regarded as making no representations and having no 
responsibilities as to the validity, sufficiency, value or genuineness of any of
the certificates for the Old Notes deposited with you pursuant to the Exchange
Offer, and will not be required to and will make no representation as to the
validity, value or genuineness of the Exchange Offer;

               (c)  shall not be obligated to take any legal action hereunder 
which might in your reasonable judgment involve any expense or liability, unless
you shall have been furnished with reasonable indemnity;

               (d)  may reasonably rely on and shall be protected in acting in 
reliance upon any certificate, instrument, opinion, notice, letter, telegram or
other


                                        5

<PAGE>


document or security delivered to you and reasonably believed by you to be 
genuine and to have been signed by the proper party or parties;

               (e)  may reasonably act upon any tender, statement, request, 
comment, agreement or other instrument whatsoever not only as to its due
execution and validity and effectiveness of its provisions, but also as to the
truth and accuracy of any information contained therein, which you shall in good
faith believe to be genuine or to have been signed or represented by a proper
person or persons;

               (f)  may rely on and shall be protected in acting upon written or
oral instructions from any officer of the company;

               (g)  may consult with your counsel with respect to any questions 
relating to your duties and responsibilities, and the written opinion of such
counsel shall be full and complete authorization and protection in respect of
any action taken, suffered or omitted to be taken by you hereunder in good faith
and in accordance with the written opinion of such counsel; and

               (h)  shall not advise any person tendering Old Notes pursuant to 
the Exchange Offer as to whether to tender or refrain from tendering all or any
portion of Old Notes or as to the market value, decline or appreciation in
market value of any Old Notes that may or may not occur as a result of the
Exchange Offer or as to the market value of the New Notes;

provided, however, that in no way will your general duty to act in good faith
and without gross negligence or willful misconduct be limited by the foregoing.

         17.   You shall take such action as may from time to time be requested 
by the Company or its counsel (and such other action as you may reasonably deem
appropriate) to furnish copies of the Prospectus, Letter of Transmittal and the
Notice of Guaranteed Delivery (as defined in the Prospectus) or such other forms
as may be approved from time to time by the Company to all persons requesting
such documents and to accept and comply with telephone requests for information
relating to the Exchange Offer, provided, that such information shall relate
only to the procedures for accepting (or withdrawing from) the Exchange Offer.
The Company will furnish you with copies of such documents at your request.

         18.   You shall advise by facsimile transmission or telephone, and 
promptly thereafter confirm in writing to Katherine O'Hara, Senior Counsel, of
the Company (telephone number (212) 282-7243, facsimile number (212) 282-6509)
and to Judy Chen, Manager Corporate Finance, of the Company (telephone number
(212) 282- 5232, facsimile number (212) 282-6117) and such other person or
persons as the Company may request, daily (and more frequently during the week
immediately preceding 


                                        6

<PAGE>


the Expiration Date and if otherwise requested), up to and including the
Expiration Date, as to the number and aggregate principal amount of Old Notes
which have been duly tendered pursuant to the Exchange Offer and the items
received by you pursuant to the Exchange Offer and this Agreement, separately
reporting and giving cumulative totals as to items properly received and items
improperly received. In addition, you will also inform, and cooperate in making
available to, the Company or any such other person or persons upon oral request
made from time to time prior to the Expiration Date of such other information as
it or he or she reasonably requests. Such cooperation shall include, without
limitation, the granting by you to the Company and such person as the Company
may request of access to those persons on your staff who are responsible for
receiving tenders, in order to ensure that immediately prior to the Expiration
Date the Company shall have received information in sufficient detail to enable
it to decide whether to extend the Exchange Offer. You shall prepare a final
list of all persons whose tenders were accepted, the number and aggregate
principal amount of Old Notes tendered, the number and aggregate principal
amount of Old Notes accepted and the identity of any Participating
Broker-Dealers (as defined in the Letter of Transmittal) and the number and
aggregate principal amount of New Notes delivered to each, and deliver said list
to the Company.

         19.   Letters of Transmittal, book-entry confirmations and Notices of 
Guaranteed Delivery received by you shall be preserved by you for a period of
time at least equal to the period of time you preserve other records pertaining
to the transfer of securities, or one year, whichever is longer, and thereafter
shall be delivered by you to the Company. You shall dispose of unused Letters of
Transmittal and other surplus materials, upon consultation with the Company, in
accordance with your customary procedures.

         20.   You hereby expressly waive any lien, encumbrance or right of 
set-off whatsoever that you may have with respect to funds deposited with you
for the payment of transfer taxes by reasons of amounts, if any, borrowed by the
Company, or any of its subsidiaries or affiliates pursuant to any loan, credit
or other agreement with you or for compensation owed to you hereunder.

         21.   For services rendered as Exchange Agent hereunder, you shall be 
entitled to such compensation as set forth on the Schedule attached hereto.

         22.   You hereby acknowledge receipt of the Prospectus and the Letter 
of Transmittal and further acknowledge that you have examined each of them. Any
inconsistency between this Agreement, on the one hand, and the Prospectus and
the Letter of Transmittal (as they may be amended from time to time), on the
other hand, shall be resolved in favor of the latter two documents, except with
respect to the duties, liabilities and indemnification of you as Exchange Agent,
which shall be controlled by this Agreement.


                                       7
<PAGE>


         23.   The Company covenants and agrees to indemnify and hold you 
harmless in your capacity as Exchange Agent hereunder against any loss,
liability, cost or expense, including reasonable attorneys' fees and expenses
arising out of or in connection with any act, omission, delay or refusal made by
you in reliance upon any signature, endorsement, assignment, certificate, order,
request, notice, instruction or other instrument or document reasonably believed
by you to be valid, genuine and sufficient and in accepting any tender or
effecting any transfer of Old Notes reasonably believed by you in good faith to
be authorized, and in delaying or refusing in good faith to accept any tenders
or effect any transfer of Old Notes; provided, however, that anything in this
Agreement to the contrary notwithstanding, the Company shall not be liable for
indemnification or otherwise for any loss, liability, cost or expense to the
extent arising out of your gross negligence or willful misconduct. In no case
shall the Company be liable under this indemnity with respect to any claim
against you unless the Company shall be notified by you, by letter or cable or
by facsimile which is confirmed by letter, of the written assertion of a claim
against you or of any other action commenced against you, promptly after you
shall have received any such written assertion or notice of commencement of
action. The Company shall be entitled to participate, at its own expense, in the
defense of any such claim or other action, and, if the company so elects, the
Company may assume the defense of any pending or threatened action against you
in respect of which indemnification may be sought hereunder, in which case the
Company shall not thereafter be responsible for the subsequently incurred fees
and disbursements of legal counsel for you under this paragraph so long as the
Company shall retain counsel reasonably satisfactory to you to defend such suit;
provided, that the Company shall not be entitled to assume the defense of any
such action if the named parties to such action include both you and the Company
and representation of both parties by the same legal counsel would, in the
written opinion of your counsel, be inappropriate due to actual or potential
conflicting interests between you and the Company. You understand and agree that
the Company shall not be liable under this paragraph for the fees and expenses
of more than one legal counsel for you.

         24.   You shall arrange to comply with all requirements under the tax 
laws of the United States, including those relating to missing Tax
Identification Numbers, and shall file any appropriate reports with the Internal
Revenue Service. The Company understands that you are required, in certain
instances, to deduct thirty-one percent (31%) with respect to interest paid on
the New Notes and proceeds from the sale, exchange, redemption or retirement of
the New Notes from holders who have not supplied their correct Taxpayer
Identification Numbers or required certification. Such funds will be turned over
to the Internal Revenue Service in accordance with applicable regulations.

         25.   You shall notify the Company of the amount of any transfer taxes
payable in respect of the exchange of Old Notes and, upon receipt of a written
approval from the Company, shall deliver or cause to be delivered, in a timely
manner to each governmental authority to which any transfer taxes are payable in
respect of the exchange


                                        8

<PAGE>


of Old Notes, your check in the amount of all transfer taxes so payable, and the
Company shall reimburse you for the amount of any and all transfer taxes payable
in respect of the exchange of Old Notes; provided, however, that you shall
reimburse the Company for amounts refunded to you in respect of your payment of
any such transfer taxes, at such time as such refund is received by you.

         26.  THIS AGREEMENT AND YOUR APPOINTMENT AS EXCHANGE AGENT HEREUNDER 
SHALL BE CONSTRUED AND ENFORCED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW
YORK APPLICABLE TO AGREEMENTS MADE AND TO BE PERFORMED ENTIRELY WITHIN SUCH
STATE, AND WITHOUT REGARD TO CONFLICTS OF LAW PRINCIPLES.

         27.   This Agreement shall be binding upon and inure solely to the
benefit of each party hereto, and its successor and assigns, and nothing in this
Agreement, express or implied, is intended to or shall confer upon any other
person any right, benefit or remedy of any nature whatsoever under or by reason
of this Agreement. Without limitation of the foregoing, the parties hereto
expressly agree that no holder of Old Notes or New Notes shall have any right,
benefit or remedy of any nature whatsoever under or by reason of this Agreement.

         28.   This Agreement may be executed in two or more counterparts, each 
of which shall be deemed to be an original, and all of which taken together
shall constitute one and the same agreement.

         29.   In case any provision of this Agreement shall be invalid, 
illegal or unenforceable, the validity, legality and enforceability of the
remaining provisions shall not in any way be affected or impaired thereby.

         30.   This Agreement shall not be deemed or construed to be modified, 
amended, rescinded, canceled or waived, in whole or in part, except by a written
instrument signed by a duly authorized representative of the party to be
charged.

         31.   Unless otherwise provided herein, all notices, requests and other
communications to any party hereunder shall be in writing (including facsimile
or similar writing) and shall be given to such party, addressed to it, at its
address or telecopy number set forth below:


                                        9

<PAGE>


If to the Company, to:

                   Avon Products, Inc.
                   1345 Avenue of the Americas
                   New York, New York 10105-0196
                   Telephone:  (212) 282-5122
                   Telecopy:  (212) 282-6225
                   Attention:  Ward M. Miller, Jr., Esq.
                               Senior Vice President,
                               General Counsel and Secretary

with a copy to:

                   Sullivan & Cromwell
                   125 Broad Street
                   New York, NY 10004
                   Telephone:  (212) 558-3941
                   Telecopy:  (212) 558-3588
                   Attention:  Michael W. Weir, Esq.

If to the Exchange Agent, to:

                   The Chase Manhattan Bank
                   450 West 33rd Street, 15th Floor
                   New York, N.Y. 10001
                   Telephone:  (212) 946-3083
                   Telecopy:  (212) 946-8161
                   Attention: Global Trust Services, Kathleen Perry

         32.   Unless terminated earlier by the parties hereto, this Agreement 
shall terminate 90 days following the Expiration Date. Notwithstanding the
foregoing, paragraphs 19, 21, 23 and 25 shall survive the termination of this
Agreement. Upon any termination of this Agreement, you shall promptly deliver to
the Company any certificates for New Notes, funds or property then held by you
as Exchange Agent under this Agreement.

         33.   This Agreement shall be binding and effective as of the date 
hereof.


                                       10

<PAGE>


          Please acknowledge receipt of this Agreement and confirm the 
arrangements herein provided by signing and returning the enclosed copy.

                                         AVON PRODUCTS, INC.


                                         By:___________________________________
                                             Name:
                                             Title:


Accepted as of the date 
first above written:

THE CHASE MANHATTAN BANK,
as Exchange Agent


By:______________________________
    Name:
    Title:


                                       11

<PAGE>


                                FEE SCHEDULE FOR
                             EXCHANGE AGENT SERVICES

         Covers review of the Letter of Transmittal, DTC ATOP voluntary offering
instruction ("VOI"), the Exchange Agent Agreement and other related
documentation, if any, as required by the Exchange Offer; set-up of records and
accounts; distribution of materials; all operational and administrative charges
and time in connection with the review, receipt and processing of Letters of
Transmittal/VOI, processing delivery of guarantees, legal items, withdrawals,
record keeping, and answering securityholders' inquiries pertaining to the
Exchange Offer.

                                                 Flat Fee: $2,500.00


                                      NOTE

         These fees are also subject to change should circumstances warrant.
Reimbursement for all out-of-pocket expenses, disbursements (including postage,
telex, fax, photocopying and advertising costs), and reasonable fees of counsel
(including their disbursements and expenses) incurred in the performance of our
duties will be added to the billed fees. Once appointed, if the Exchange Offer
should fail to close for reasons beyond our control, we reserve the right to
charge a fee not to exceed the amount of our acceptance fee and we will require
reimbursement in full for our legal fees and any out-of-pocket expenses related
to our responsibilities under the Exchange Agent Agreement.

         Fees for any services not specifically covered in this or any other
applicable schedule will be based on the appraisal of services rendered.


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