AUTHENTIC FITNESS CORP
DEF 14A, 1996-10-15
APPAREL & OTHER FINISHD PRODS OF FABRICS & SIMILAR MATL
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               Section 240.14a-101  Schedule 14A.
          Information required in proxy  statement.
                 Schedule 14A Information
   Proxy Statement Pursuant to Section 14(a) of the Securities
                      Exchange Act of 1934
                        (Amendment No.  )
Filed by the Registrant [X]
Filed by a party other than the Registrant [ ]
Check the appropriate box:
[ ]  Preliminary Proxy Statement
[ ]  Confidential, for Use of the Commission Only (as permitted
     by Rule 14a-6(e)(2))
[X]  Definitive Proxy Statement
[ ]  Definitive Additional Materials
[ ]  Soliciting Material Pursuant to Section 240.14a-11(c) or Section
     240.14a-12

                 AUTHENTIC FITNESS CORPORATION
 .................................................................
     (Name of Registrant as Specified In Its Charter)

                 AUTHENTIC FITNESS CORPORATION
 .................................................................
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)


Payment of Filing Fee (Check the appropriate box):
[X]  No fee required
[ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(1)
           and 0-11

     (1) Title of each class of securities to which transaction
           applies:


     ............................................................

     (2)  Aggregate number of securities to which transaction
           applies:


     .......................................................

     (3) Per unit price or other underlying value of transaction
computed pursuant to Exchange Act Rule 0-11 (set forth the amount
on which the filing fee is calculated and state how it was
determined):


     .......................................................

     (4) Proposed maximum aggregate value of transaction:


     .......................................................

     (5)  Total fee paid:


     .......................................................

[ ]  Fee paid previously with preliminary materials.
[ ]  Check box if any part of the fee is offset as provided by
     Exchange Act Rule 0-11(a)(2) and identify the filing for
     which the offsetting fee was paid previously.  Identify the
     previous filing by registration statement number, or the
     Form or Schedule and the date of its filing.

          (1) Amount Previously Paid:

           
          .......................................................

          (2) Form, Schedule or Registration Statement No.:


          .......................................................

          (3) Filing Party:


          .......................................................

          (4) Date Filed:

            
          .......................................................
                           NOTES. * * *



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                         AUTHENTIC FITNESS CORPORATION
                               6040 BANDINI BLVD.
                           COMMERCE, CALIFORNIA 90040
                            ------------------------
                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                            ------------------------
 
     The   1996  Annual  Meeting  of   the  stockholders  of  Authentic  Fitness
Corporation will be held at the Century  Plaza Hotel, 2025 Avenue of the  Stars,
Century  City, CA  90067, on November  14, 1996  at 2:00 p.m.  for the following
purposes:
 
          1. To elect one Class  III director for a term  to expire at the  1998
     Annual Meeting of the stockholders.
 
          2.  To elect two  Class I directors for  a term to  expire at the 1999
     Annual Meeting of the stockholders.
 
          3. To transact  such other business  as may properly  come before  the
     meeting and any and all adjournments or postponements thereof.
 
     The Board of Directors has fixed the close of business on October 14, 1996,
as  the record date for the determination of the stockholders entitled to notice
of and to vote at the meeting and at any adjournments or postponements thereof.
 
     Stockholders are invited to attend the  meeting. Whether or not you  expect
to attend, WE URGE YOU TO SIGN, DATE AND PROMPTLY RETURN THE ENCLOSED PROXY CARD
IN  THE ENCLOSED POSTAGE  PREPAID ENVELOPE. If  you attend the  meeting, you may
vote your shares  in person, which  will revoke any  previously executed  proxy.
Representatives  of Ernst &  Young LLP, the  Company's independent auditors, are
expected to attend the 1996 Annual Meeting, where they will have the opportunity
to make a  statement if  they wish  to do  so and  will be  available to  answer
appropriate questions from the stockholders.
 
     If  your shares are held  of record by a broker,  bank or other nominee and
you wish to attend the meeting, you  must obtain a letter from the broker,  bank
or other nominee confirming your beneficial ownership of the shares and bring it
to  the meeting. In  order to vote your  shares at the  meeting, you must obtain
from the record holder a proxy issued in your name.
 
     Regardless of how many shares you own, your vote is very important.  Please
SIGN, DATE AND RETURN THE ENCLOSED PROXY CARD TODAY.
 
                                          By order of the Board of Directors,


                                          WILLIAM W. CHAN,
                                          Vice President and Secretary
 
Commerce, California
October 14, 1996



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                         AUTHENTIC FITNESS CORPORATION
                               6040 BANDINI BLVD.
                               COMMERCE, CA 90040
 
                            ------------------------
                                PROXY STATEMENT
                            ------------------------
 
                                  INTRODUCTION
 
     This  proxy statement is  furnished in connection  with the solicitation of
proxies on behalf of the Board of Directors of Authentic Fitness Corporation,  a
Delaware  corporation  (the  'Company'),  for the  1996  Annual  Meeting  of the
stockholders of the Company  (the '1996 Annual  Meeting') on Thursday,  November
14,   1996.  The  Notice  of  Annual  Meeting,  this  proxy  statement  and  the
accompanying proxy  are first  being mailed  on  or about  October 14,  1996  to
stockholders  of record as of the close of business on October 14, 1996. You can
ensure that your shares are voted at the meeting by signing, dating and promptly
returning the enclosed proxy in the envelope provided. Sending in a signed proxy
will not affect your  right to attend  the meeting and vote  in person. You  may
revoke  your proxy  at any time  before it  is voted by  notifying the Company's
Transfer Agent, The Bank of New York, 101 Barclay Street, New York, NY 10286  in
writing,  or  by executing  a subsequent  proxy,  which revokes  your previously
executed proxy.
 
     The Company's  principal  executive offices  are  located at  6040  Bandini
Blvd., Commerce, CA 90040.
 
VOTING OF PROXIES
 
     Proxies  will be  voted as  specified by  the stockholders.  Where specific
choices are  not  indicated,  proxies will  be  voted  for proposals  1  and  2.
Abstentions,  broker non-votes or instructions on the accompanying proxy card to
withhold authority  to vote  for  the nominated  director  will result  in  such
proposal  or  proposals  receiving  fewer  votes.  Under  the  Delaware  General
Corporation Law and the Company's Restated Certificate of Incorporation and  the
Company's  Bylaws, the affirmative vote of a plurality of the outstanding shares
of Common Stock entitled to vote and present, in person or by properly  executed
proxy,  will be required to elect  or reelect a nominated director. Stockholders
will not be entitled to appraisal rights  in connection with any of the  matters
to be voted on at the 1996 Annual Meeting.
 
1. ELECTION OF CLASS III DIRECTOR
 
     At  the 1996  Annual Meeting, one  Class III  director is to  be elected to
serve for a term to expire at  the 1998 Annual Meeting of the stockholders.  The
nominee  for  reelection  is Mr.  Robert  D. Walter.  Information  regarding the
Board's nominee  is  set  forth  on page  2.  Information  regarding  the  three
directors whose terms expire in 1997 and 1998 is set forth on pages 3 and 4.
 
     The  accompanying proxy  will be  voted for  the reelection  of the Board's
nominee unless contrary instructions are given. If the Board's nominee is unable
to serve, which is not anticipated, the persons named as proxies intend to vote,
unless the number of  nominees is reduced  by the Board  of Directors, for  such
other person or persons as the Board of Directors may designate.
 

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<PAGE>
THE  BOARD OF DIRECTORS RECOMMENDS A VOTE FOR  THE REELECTION OF MR. WALTER AS A
CLASS III DIRECTOR WHICH IS DESIGNATED AS  PROPOSAL NO. 1 ON THE ENCLOSED  PROXY
CARD.
 
NOMINEE FOR ELECTION TO THE BOARD OF DIRECTORS FOR A TWO-YEAR TERM
TO EXPIRE AT THE 1998 ANNUAL MEETING OF STOCKHOLDERS
 
     Mr. Robert D. Walter, 66, has been a Director of the Company since November
1992.  Mr. Walter served as a Vice  President and Chief Financial Officer of The
Warnaco Group, Inc. ('Warnaco')  from June 1986 to  February 1988 pursuant to  a
consulting contract. Mr. Walter served successively as Treasurer, Vice President
and  Chief Accounting  Officer, and  Senior Vice  President and  Chief Financial
Officer and  Member of  the  Office of  the Chairman  of  Norton Simon  Inc.,  a
diversified consumer products company, from 1971 to 1983. Since 1983, Mr. Walter
has  served as a  consultant to several  companies and non-profit organizations,
including TLC  Group, the  New  York Mission  Society  and the  National  Health
Foundation.
 
2. ELECTION OF CLASS I DIRECTORS
 
     At  the 1996  Annual Meeting, two  Class I  directors are to  be elected to
serve for a term to expire at  the 1999 Annual Meeting of the stockholders.  The
nominees for reelection are Messrs. Stanley S. Arkin and Joseph A. Califano, Jr.
Information  regarding  the Board's  nominees  is set  forth  on page  2  and 3.
Information regarding the three directors whose terms expire in 1997 and 1998 is
set forth on pages 3 and 4.
 
     The accompanying proxy  will be  voted for  the reelection  of the  Board's
nominees  unless contrary instructions are given. If any of the Board's nominees
is unable  to serve,  which is  not anticipated,  the persons  named as  proxies
intend  to  vote, unless  the  number of  nominees is  reduced  by the  Board of
Directors, for  such other  person or  persons  as the  Board of  Directors  may
designate.
 
THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR THE REELECTION OF MESSRS. ARKIN AND
CALIFANO  AS CLASS  I DIRECTORS  WHICH IS  DESIGNATED AS  PROPOSAL NO.  2 ON THE
ENCLOSED PROXY CARD.
 
NOMINEES FOR ELECTION TO THE BOARD OF DIRECTORS FOR A THREE-YEAR TERM
TO EXPIRE AT THE 1999 ANNUAL MEETING OF STOCKHOLDERS
 
     Mr. Stanley S. Arkin, 58, has been a Director of the Company since  October
1995.  Mr. Arkin is the Senior Partner of the New York law firm Arkin Schaffer &
Kaplan LLP, and is of counsel to the Los Angeles law firm of Alschuler, Grossman
& Pines LLP. He  is a fellow of  the American College of  Trial Lawyers and  has
been  Chairman of  the Association  of the Bar  of the  City of  New York City's
Committee on  the Criminal  Courts,  Law and  Procedure,  and its  Committee  on
Professional  Discipline, and has  been a member  of the Association's Executive
Committee. He is the author of several treatises and writes a regular column for
the New York Law Journal. Mr. Arkin is  also a member of the Board of  Directors
for  the American Committee of the Weizmann Institute of Science and a member of
the Board of Directors for the American Craft Museum.
 
     Mr. Joseph A. Califano, Jr., 65, has  been a Director of the Company  since
November 1993. Mr. Califano is Chairman and President of the Center on Addiction
and  Substance Abuse at Columbia University. He  is a director of Automatic Data
Processing, Inc., Chrysler Corporation, Kmart
 
                                       2
 

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<PAGE>
Corporation, New York and New  England Telephone Companies, Travelers Group  Inc
and  Warnaco. Mr.  Califano is  a Trustee  of New  York University  , Georgetown
University, and the Twentieth Century Fund and a Governor of New York  Hospital.
He  serves as  Chairman of the  Board of  the Institute for  Social and Economic
Policy in  the  Middle East  at  the Kennedy  School  of Government  at  Harvard
University,  and  as a  member  of the  governing  council of  the  Institute of
Medicine of the National Academy of  Sciences. Mr. Califano served as  Secretary
of  the United States Department  of Health, Education and  Welfare from 1977 to
1979. He was  Special Assistant  for Domestic Affairs  to the  President of  the
United States for the period 1965 to 1969. He is the author of nine books.
 
MEMBERS OF THE BOARD OF DIRECTORS CONTINUING IN OFFICE;
TERMS EXPIRE AT THE 1997 ANNUAL MEETING OF STOCKHOLDERS
 
     Mr.  Stuart D. Buchalter, 59, has been  a Director of the Company since May
1990. Mr. Buchalter served as Chairman of the Board until June 1995 and Chairman
of the Board and Chief Executive Officer  of The Art Stores until January  1995.
Mr.  Buchalter is  of counsel to  the law  firm of Buchalter,  Nemer, Fields and
Younger. From August 1980 to  June 1993 he served as  Chairman of the Board  and
Chief  Executive Officer of Standard Brands Paint Company. On February 11, 1992,
Standard Brands Paint Company  filed for protection  from creditors pursuant  to
Chapter  11  of  the  United  States  Bankruptcy  Code.  The  Company's  plan of
reorganization was confirmed on  May 14, 1993 and  became effective on June  15,
1993.  In  1975,  Mr.  Buchalter  was  a  Special  Counsel  to  the  Division of
Enforcement of the Securities and  Exchange Commission in Washington, D.C.,  and
was  a Lecturer at Law  at the UCLA School of  Law in 'Securities Regulation' in
Spring, 1990. Mr.  Buchalter also serves  as a director  of City National  Corp.
(bank  holding company)  and Farroudja  Images, Inc.  (video imaging enhancement
company). He is Vice Chairman  of the Board of Trustees  of Otis College of  Art
and  Design and the President of the  Jewish Community Foundation of Greater Los
Angeles and served  as a Director  of the California  Chamber of Commerce  until
December 1993.
 
     Mr.  William S. Finkelstein, 48,  has been a Director  of the Company since
May 1992. Mr. Finkelstein  has been Senior Vice  President of Warnaco since  May
1992  and Chief  Financial Officer  of Warnaco  since May  1995. Mr. Finkelstein
served as  Vice  President  (until  May 1992)  and  Senior  Vice  President  and
Controller  of  Warnaco  from  November  1988  until  his  appointment  as Chief
Financial Officer. Mr.  Finkelstein served as  Senior Vice President,  Treasurer
and  Secretary of the Company from May  1990 to May 1992. Mr. Finkelstein served
as Vice President  of Finance of  Warnaco's Activewear and  Olga Divisions  from
March  1988 until his appointment as Controller and as Vice President of Warnaco
in November 1988. Mr. Finkelstein served as Vice President and Controller of SPI
Pharmaceuticals Inc. from February 1986 to March 1988 and held various financial
positions including Assistant Corporate Controller with Max Factor and  Company,
between 1977 and 1985. Mr. Finkelstein also serves as a Director of Warnaco.
 
MEMBER OF THE BOARD OF DIRECTORS CONTINUING IN OFFICE;
TERM EXPIRES AT THE 1998 ANNUAL MEETING OF THE STOCKHOLDERS
 
     Mrs.  Linda J. Wachner, 50, has been  a Director, Chairman of the Board and
Chief Executive Officer  of the Company  since its inception  in May 1990.  Mrs.
Wachner  concurrently serves  as and  has been  a Director,  President and Chief
Executive Officer of Warnaco since August 1987, and the Chairman of the Board of
Warnaco since August 1991. Mrs. Wachner was a Director and President of  Warnaco
from  March 1986 to August 1987.  Mrs. Wachner held various positions, including
President
 
                                       3
 

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<PAGE>
and Chief Executive Officer, with Max  Factor and Company from December 1978  to
October 1984. Mrs. Wachner also serves as a Director of Travelers Group Inc. and
Applied Graphics Technologies, Inc.
 
COMMITTEES OF THE BOARD -- BOARD MEETINGS
 
     The  Board of  Directors held  seven meetings  in fiscal  1996. All  of the
Directors attended at least 75% of the meetings of the Board and the  respective
Committees of the Board of which they were a member during fiscal 1996.
 
     The Board of Directors has the following standing committees:
 
AUDIT COMMITTEE
 
     The  Audit Committee, which met three  times in fiscal 1996, recommends the
appointment of the Company's external auditors and meets with both internal  and
external  auditors to review the scope of  their audits and the results thereof.
In addition, the Audit Committee reviews  and comments on the proposed plans  of
the  internal and external  auditors, audit fee  proposals, financial statements
and other documents  submitted to  stockholders and regulators  and reviews  the
internal control policies and procedures of the Company.
 
     The  members of the Audit Committee  are Mr. Buchalter, Mr. Finkelstein and
Mr. Walter. Mr. Walter serves as chairman of the Audit Committee.
 
COMPENSATION COMMITTEE
 
     The Compensation Committee,  which met  twice in fiscal  1996, reviews  and
approves  the remuneration  arrangements for the  officers and  directors of the
Company and reviews and recommends new executive compensation or stock plans  in
which  the officers and/or directors are  eligible to participate, including the
granting of stock options.
 
     The members of the Compensation Committee  are Mr. Califano and Mr.  Arkin.
Mr. Califano serves as chairman of the Compensation Committee.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION
 
     The  following  individuals served  on  the Compensation  Committee  of the
Company's Board of  Directors during fiscal  1996: Mr. Califano,  and Mr.  Arkin
(since  October 5, 1995.) Mr. Finkelstein also  served until October 5, 1995 and
Mr. R. Stephen Rubin served until July 15, 1996. Mr. Finkelstein was formerly an
officer of  the  Company. Mr.  Finkelstein  also serves  as  a Director  and  an
executive officer of Warnaco. Mrs. Wachner, an executive officer of the Company,
serves on the Board of Directors of Warnaco. Mr. Califano serves on the Board of
Directors of Warnaco. Mr. Rubin is Executive Chairman of Pentland Group PLC.
 
     The  Company acquired substantially  all of the  business of the Activewear
Division  of  Warnaco  in  1990.  Warnaco,  a  Delaware  corporation,   designs,
manufactures and markets a broad line of women's intimate apparel, such as bras,
panties and sleepwear, and men's dress and sport shirts, neckwear, underwear and
accessories,  including jewelry and  small leather goods, all  of which are sold
under a variety of  internationally recognized owned  and licensed brand  names.
During  fiscal 1996  the Company rented  certain office facilities  in Van Nuys,
California   from   Warnaco    pursuant   to   a    lease   that   expired    in
 
                                       4
 

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2002.  The Company and Warnaco terminated the lease agreement in September 1996.
The Company  rents certain  office facilities  in  New York,  New York  and  Los
Angeles, California from Warnaco pursuant to month to month leases. Payments for
the  leased facilities amounted  to approximately $1.0  million for fiscal 1996.
The Company  purchased  certain contract  labor  for production,  telephone  and
utilities  services  related  to  leased facilities  from  Warnaco,  as  well as
laboratory testing and  other services, all  of which are  charged at  Warnaco's
costs. Payments for such services totalled approximately $2.7 million for fiscal
1996.
 
     In fiscal 1994 the Company and Warnaco entered into a license agreement for
the  production of  certain mens' and  women's sportswear  under the Catalina'r'
name. The Company recorded  royalty income of  approximately $0.6 million  under
this  agreement  in  fiscal 1996.  In  June  1995, the  Company  entered  into a
sub-license agreement  with  Warnaco  for the  production  of  certain  intimate
apparel  under the Speedo'r' name. Royalty  income related to this agreement was
approximately $0.2  million  in fiscal  1996.  In addition,  the  Company  sells
merchandise  to Warnaco from  time to time  for sale in  Warnaco's retail outlet
stores. Sales of such merchandise totalled approximately $4.3 million for fiscal
1996. The Company provides certain  design and development services to  Warnaco.
Payments  for such services  amounted to $1.3  million in fiscal  1996. All such
services are charged to Warnaco at the Company's cost.
 
     In May 1996  the Company made  a strategic decision  to close its  closeout
outlet  stores. In July 1996, the Company  closed several of its closeout outlet
stores, assigned the  leases on  the remaining stores  to Warnaco  and sold  the
existing store inventory to Warnaco for $2.4 million.
 
     The  Company believes that  arrangements with Warnaco  are on approximately
the same terms as could be obtained from third persons.
 
     See also 'Certain Relationships and Certain Transactions' on page 7.
 
COMPENSATION OF DIRECTORS
 
     The Company  does not  pay  any additional  remuneration to  employees  for
serving  as directors. Directors of the Company who are not employees receive an
annual retainer fee  of $20,000  and receive  $1,500 per  day of  each Board  of
Directors  meeting and $1,000 for each  committee meeting attended. In addition,
Mr. Walter,  Mr. Buchalter  and Mr.  Arkin received  $25,000 plus  out-of-pocket
expenses  for their services as  members of a special  committee of the Board of
Directors. Directors  of  the  Company are  also  reimbursed  for  out-of-pocket
expenses, including reasonable travel and lodging expenses.
 
     At  the  1994  Annual  Meeting,  the  Company's  stockholders  adopted  The
Authentic Fitness Corporation  1993 Stock Plan  for Non-Employee Directors  (the
'Director  Stock  Plan'),  Pursuant to  the  Director Stock  Plan,  each outside
director of the Company will be granted  an option to purchase 15,000 shares  of
the  Company's common stock upon initial election to the Board of Directors, and
will be granted an option to purchase 5,000 shares of the Company's common stock
immediately following each annual meeting of stockholders. The exercise price of
any such option will be 100% of  the fair market value of the underlying  shares
on  the date of grant of  such option. As of September  1, 1996, the Company has
granted options to purchase 170,000 shares of common stock to eligible directors
under the Director Stock  Plan of which 20,000  options have been exercised  and
15,000 options were cancelled.
 
STOCK OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
 
     The  following  table  sets  forth  certain  information  with  respect  to
beneficial ownership of  the Company's  Common Stock  by each  of the  Company's
directors  and  nominees, each  of the  four  most highly  compensated executive
officers who  were serving  as executive  officers at  the end  of fiscal  1996,
 
                                       5
 

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other  than the Chief Executive Officer, all directors, nominees and officers as
a group and each  person who is  known by the Company  to beneficially own  five
percent  or more of any  class of the Company's  voting securities as of October
14, 1996.
 
<TABLE>
<CAPTION>
                                                                                  SHARES BENEFICIALLY OWNED
                                                                                         COMMON STOCK
                                                                               --------------------------------
                                                                                NUMBER
                                 NAME                                          OF SHARES              PERCENT
- -----------------------------------------------------------------------        ---------             ----------
<S>                                                                            <C>                   <C>
DIRECTORS, NOMINEES AND OFFICERS(a)
Linda J. Wachner (b)...................................................        2,836,462                12.1%
Nicolette Sohl (c).....................................................           16,667                   *
William W. Chan (d)....................................................           48,402                   *
Kathryn Van Ness (e)...................................................           70,000                   *
Susan Guensch (f)......................................................          100,577                   *
Stanley S. Arkin (g)...................................................           17,600                   *
Stuart D. Buchalter (h)................................................           41,600                   *
Joseph A. Califano, Jr. (h)............................................           27,000                   *
William S. Finkelstein (h).............................................          144,714                   *
Robert D. Walter (h)...................................................           27,000                   *
All directors, nominees and officers as a group (10 persons) (i).......        3,330,022                14.1%
OTHER 5% STOCKHOLDERS
Pentland Ventures Ltd. ................................................        5,067,468                22.7%
  Pentland Center
  Lakeside, Squires Lane
  Finchley N3
  London, England
General Electric Capital Corporation ..................................        1,809,179                 8.1%
  260 Long Ridge Road
  Stamford, Connecticut 06902
</TABLE>
 
- ------------------
 
* Less than 1%
 
 (a) The business address of each of the directors, nominees and officers is c/o
     Authentic Fitness  Corporation, 6040  Bandini Blvd.,  Commerce,  California
     90040.
 
 (b) Includes  options pursuant  to the 1992  Long-Term Stock  Incentive Plan to
     purchase 1,050,000 shares of Common Stock.
 
 (c) Includes options pursuant  to the  1992 Long-Term Stock  Incentive Plan  to
     purchase 16,667 shares of Common Stock.
 
 (d) Includes  options pursuant  to the 1992  Long-Term Stock  Incentive Plan to
     purchase 10,000 shares of Common Stock.
 
 (e) Includes options pursuant  to the  1992 Long-Term Stock  Incentive Plan  to
     purchase 70,000 shares of Common Stock.
 
 (f) Includes  options pursuant  to the 1992  Long-Term Stock  Incentive Plan to
     purchase 84,000 shares of Common Stock.
 
                                              (footnotes continued on next page)
 
                                       6
 

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<PAGE>
(footnotes continued from previous page)
 
 (g) Includes options pursuant to  the 1993 Stock  Option Plan for  Non-Employee
     Directors to purchase 15,000 shares of Common Stock.
 
 (h) Includes  options pursuant to  the 1993 Stock  Option Plan for Non-Employee
     Directors to purchase 25,000 shares of Common Stock.
 
 (i) Includes options pursuant to  the 1992 Long-Term  Stock Incentive Plan  and
     the  1993 Non-Employee Directors Stock Plan to purchase 1,320,667 shares of
     common stock.
 
CERTAIN RELATIONSHIPS AND CERTAIN TRANSACTIONS
 
     Speedo Holdings B.V., which is an affiliate of Pentland Ventures Ltd.,  has
licensed  the Company to  design, manufacture and  market certain men's, women's
and children's apparel and accessories under the Speedo'r' trademark and certain
related trademarks including Speedo'r'  Surf Walker'tm' and Speedo'r'  Authentic
Fitness'r'.  Such  license was  granted in  perpetuity and  is exclusive  in the
United States, its territories and possessions, Canada, Mexico and the Caribbean
Islands. The Company has paid royalties and other fees pursuant to the licensing
agreements with Speedo Holdings  B.V. of approximately  $6.2 million for  fiscal
1996.
 
     ASCO   International   Sourcing   Limited   and   Soaring   Force   Limited
(collectively, 'ASCO'),  both  affiliates  of Pentland  Ventures  Ltd.,  act  as
exclusive  buying agents on behalf of the Company in certain Far East countries,
including China, Hong Kong, India, Japan, Korea, the Philippines, Singapore  and
Thailand.  The Company has agreed to  pay ASCO an amount equal  to 6% of the FOB
price in U.S. dollars indicated  on the manufacturers' or suppliers'  commercial
invoices for the merchandise shipped on behalf of the Company. ASCO also extends
credit   to  the  Company  on  a   secured  basis  and  guarantees  payments  to
manufacturers and suppliers  (by means  of letters  of credit  or otherwise)  in
exchange  for the Company's payment of all direct bank charges and certain other
charges, which are  approximately 0.6% of  the FOB price.  The Company has  paid
interest, commissions and other fees associated with the Company's Buying Agency
Agreement with ASCO of approximately $2.5 million in fiscal 1996.
 
     An  affiliate of Pentland Ventures  Ltd. also purchases certain merchandise
from the  Company, principally  goggles. Sales  of such  merchandise  aggregated
approximately $1.3 million for fiscal 1996.
 
EXECUTIVE COMPENSATION
 
     Set  forth below are tables prescribed by the proxy rules of the Securities
and Exchange Commission which present compensation information for the Company's
chief executive officer  and the  four other most  highly compensated  executive
officers whose aggregate cash compensation exceeds $100,000 per year (the 'Named
Executives').
 
                                       7
 

<PAGE>
<PAGE>
                           SUMMARY COMPENSATION TABLE
 
<TABLE>
<CAPTION>
                                                      ANNUAL COMPENSATION
                                           -----------------------------------------         LONG TERM COMPENSATION
                                                                             OTHER       ------------------------------    ALL
                                                                             ANNUAL      RESTRICTED                       OTHER
            NAME AND PRINCIPAL             FISCAL                           COMPEN-        STOCK     OPTIONS/    LTIP    COMPEN-
                 POSITION                   YEAR    SALARY     BONUS         SATION        AWARDS    SARS (#)   PAYOUTS   SATION
- ------------------------------------------ ------  --------  ----------     --------     ----------  --------   -------  --------
 
<S>                                        <C>     <C>       <C>            <C>          <C>         <C>        <C>      <C>
Linda J. Wachner .........................   1996  $975,000  $       --     $       (3)          --  500,000         --  $     --
  Chairman and Chief                         1995   975,000          --             (3)          --  250,000         --        --
  Executive Officer                          1994   975,000   2,500,000(1)          (3)          --  200,000         --   800,000(2)
 
Susan Guensch (4) ........................   1996   181,101      48,280             (3)          --   40,000         --        --
  President Speedo'r'                        1995        --          --           --             --       --         --        --
  Division                                   1994        --          --           --             --       --         --        --
 
Nicolette Sohl (5) .......................   1996   250,000      27,306             (3)          --       --         --        --
  Senior Vice President and Chief            1995        --          --           --             --   50,000         --        --
  Financial Officer                          1994        --          --           --             --       --         --        --
 
Beth Ravit (6) ...........................   1996   186,923     120,000             (3)          --   25,000         --        --
  President of Retail Stores and Special     1995   205,127      20,000             (3)          --   50,000         --        --
  Merchandising                              1994   200,000     100,000(1)          (3)          --   20,000         --        --
 
Kathryn Van Ness .........................   1996   289,635     200,000             (3)          --   50,000         --        --
  President Swimwear                         1995   256,599      98,077             (3)          --   50,000         --    46,289(8)
  Division (7)                               1994   163,461      50,000             (3)          --   30,000         --    86,468(8)
</TABLE>
 
- ------------
 
(1) Includes  discretionary bonuses awarded to Mrs. Wachner and Ms. Ravit in the
    amounts of $2,500,000  and $100,000,  respectively, in  recognition of  such
    executives'  strategic  accomplishments  in  completing  the  acquisition of
    Catalina/Cole swimwear  brands  and in  the  timely disposition  of  certain
    assets acquired therewith that were not required to accomplish the Company's
    strategy.
 
(2) Includes  a signing bonus  of $800,000 in connection  with the amendment and
    extension of Mrs. Wachner's employment agreement in December 1993.
 
(3) Other compensation was less  than $50,000 and 10%  of such officer's  annual
    salary and bonus for such year.
 
(4) Ms.  Guensch was appointed President of  the Speedo'r' Division on September
    27, 1996.
 
(5) Ms. Sohl was appointed Senior Vice President and Chief Financial Officer  on
    April 8, 1995.
 
(6) Ms.  Ravit's employment with the Company terminated on February 23, 1996 and
    as a result, all outstanding unvested stock options were cancelled.
 
(7) Ms. Van Ness' employment with the Company terminated on September 27, 1996.
 
(8) Includes relocation expenses of $46,289 and $86,468 paid to Ms. Van Ness  in
    fiscal 1995 and fiscal 1994, respectively.
 
                                       8
 

<PAGE>
<PAGE>
                     OPTION/SAR GRANTS IN LAST FISCAL YEAR
 
<TABLE>
<CAPTION>
                                                     INDIVIDUAL GRANTS
                            -------------------------------------------------------------------
                                             PERCENT OF                                               POTENTIAL REALIZABLE VALUE
                             NUMBER OF         TOTAL                                                   AT ASSUMED ANNUAL RATES
                             SECURITIES     OPTIONS/SARS                                             OF STOCK PRICE APPRECIATION
                             UNDERLYING      GRANTED TO         EXERCISE OR                             FOR OPTION TERM(3),(4)
                            OPTIONS/SARS    EMPLOYEES IN         BASE PRICE        EXPIRATION     ----------------------------------
           NAME              GRANTED(5)     FISCAL 1995         $ PER SHARE           DATE         0%        5%             10%
- --------------------------- ------------   --------------   --------------------  -------------   ----  -------------  -------------
<S>                         <C>            <C>              <C>                   <C>             <C>   <C>            <C>
Linda J. Wachner(1)........     500,000         42.2%             $20.875          Aug 11, 2005    0     $4,528,000     $13,393,000
Susan Guensch(2)...........      40,000          3.3%             $20.875          Aug 11, 2005    0      $362,000      $1,074,000
Nicolette Sohl.............     --            --                     --                --          0        $ --           $ --
Beth Ravit(2)(6)...........      25,000          2.1%             $20.875          Aug 11, 2005    0        $ --           $ --
Kathryn Van Ness(2)........      50,000          4.2%             $20.875          Aug 11, 2005    0      $452,797      $1,339,000
All stockholders...........     --            --                     --                --          0    $202,254,000   $598,214,000
All optionees..............   1,185,000          100%        $19.750 - $20.875     Aug 11, 2005    0     $10,731,000    $31,740,000
</TABLE>
 
- ------------
 
(1) All  of such options were granted on August 11, 1995 and are fully vested as
    of such date. Such options have stock-for-stock exercise and tax withholding
    features which allow the  holders, in lieu of  paying cash for the  exercise
    price and any tax withholding, to have the Company commensurately reduce the
    number  of such shares of common stock to which the optionee would otherwise
    be entitled upon exercise of such options.
 
(2) All of such options were  granted on August 11,  1995 and one-third of  such
    options  vest annually until  fully vested on August  11, 1998. Such options
    have stock-for-stock exercise and tax  withholding features which allow  the
    holders,  in  lieu  of  paying  cash for  the  exercise  price  and  any tax
    withholding, to have the  Company commensurately reduce  the number of  such
    shares  of common  stock to which  the optionee would  otherwise be entitled
    upon exercise of such options.
 
(3) The dollar amounts under these columns are the result of calculations at  0%
    and  at the 5% and  10% rates set by  the Securities and Exchange Commission
    based upon the closing price of the Company's common stock on July 5,  1996.
    These  amounts are not intended to  forecast future appreciation, if any, of
    the Company's stock price.
 
(4) No gain  to  optionees  is  possible without  an  increase  in  stock  price
    appreciation,  which will  benefit all  stockholders commensurately.  A zero
    percent gain in stock price appreciation will result in zero dollars for the
    optionees.
 
(5) All such options expire ten years from the date of grant.
 
(6) Ms. Ravit's employment with the Company terminated on February 23, 1996, and
    as a result all of such options were cancelled.
 
                                       9
 

<PAGE>
<PAGE>
              AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR
                     AND FISCAL YEAR-END OPTION/SAR VALUES
 
<TABLE>
<CAPTION>
                                                                                  NUMBER OF
                                                                                 SECURITIES            VALUE OF
                                                                                 UNDERLYING           UNEXERCISED
                                                                                 UNEXERCISED         IN-THE-MONEY
                                                                               OPTIONS/SARS AT      OPTIONS/SARS AT
                                                                                JULY 6, 1996         JULY 6, 1996
                                                                               ---------------    -------------------
                                              SHARES ACQUIRED       VALUE       EXERCISABLE/         EXERCISABLE/
                                                ON EXERCISE       REALIZED      UNEXERCISABLE        UNEXERCISABLE
                                              ---------------    -----------   ---------------    -------------------
 
<S>                                           <C>                <C>           <C>                <C>
Linda J. Wachner...........................          0               $0           1,050,000/0           $3,318,750/$0
Susan Guensch..............................          0               $0         84,000/40,000        $482,333/$41,667
Nicolette Sohl.............................          0               $0         16,667/33,333         $47,917/$95,833
Beth Ravit.................................       129,970        $1,540,472                --                      --
Kathyrn Van Ness...........................          0               $0         70,000/60,000        $169,167/$84,583
</TABLE>
 
EMPLOYMENT AGREEMENT
 
     The Company and  Mrs. Wachner  have entered into  an employment  agreement,
which  was amended on November 1, 1993 (the 'Employment Agreement'), pursuant to
which the  Company has  agreed to  employ Mrs.  Wachner as  the Chief  Executive
Officer  of the Company and of  Authentic Fitness Products, Inc. through October
31, 1998,  with automatic  one-year renewals  thereafter, and  to use  its  best
efforts  to ensure that she is elected to serve as a director of the Company for
two successive  three-year  terms.  In  connection with  the  amendment  of  the
Employment  Agreement in November 1993, Mrs. Wachner was awarded a signing bonus
of $800,000.  The amended  Employment  Agreement provides  for Mrs.  Wachner  to
receive  a  base salary  of $975,000  per year  for the  term of  the Employment
Agreement with automatic  cost of  living increases beginning  January 1,  1996.
Under  the  Employment  Agreement,  Mrs. Wachner  is  also  eligible  for annual
bonuses, as  determined  by the  Compensation  Committee. In  this  regard,  the
stockholders  approved  the  Executive Incentive  Compensation  Plan ('Executive
Plan'), at the 1994 Annual Meeting of Stockholders.
 
     The Employment Agreement provides that Mrs. Wachner shall devote such  time
to the business and affairs of the Company as is reasonably necessary to perform
the  duties of  her position,  except that  she is  not required  to perform any
duties or responsibilities  which would  be likely to  result in  non-compliance
with or breach or violation of her employment contract with Warnaco.
 
     In  the event that  Mrs. Wachner's employment is  terminated by the Company
other than for 'cause,' or  by Mrs. Wachner for 'good  reason,' in each case  as
defined  in the Employment Agreement, she will be entitled to receive a lump-sum
payment equal to the present value of base salary payments owing pursuant to the
Employment Agreement through the end of the then current term of employment, all
other accrued but unpaid amounts owing to her in connection with her employment,
and a lump-sum termination payment  of $2,000,000. If Mrs. Wachner's  employment
is  terminated by  the Company  for cause or  if she  voluntarily terminates her
employment without good  reason, she  will be  entitled to  receive any  amounts
owing  to her under the Employment Agreement through the date of termination. In
the case  of any  other termination  of employment,  Mrs. Wachner  will  receive
continued payments of base salary through the end of the term of employment.
 
                                       10
 

<PAGE>
<PAGE>
                 COMPENSATION COMMITTEE REPORT TO STOCKHOLDERS
 
     The Compensation Committee of the Board of the Directors has been delegated
the  authority to  determine the  salaries and  other compensation  of executive
officers of the Company and  to administer the Company's executive  compensation
plans  and arrangements. Each member of the Committee, whose names are set forth
following this report, is an outside, non-employee Director of the Company.
 
GENERAL POLICIES REGARDING COMPENSATION OF EXECUTIVE OFFICERS
 
     The Committee's goals in establishing compensation levels and administering
executive compensation  plans  are (1)  to  attract and  retain  individuals  of
superior  ability and managerial  talent, (2) to  reward executives for superior
individual contributions to the achievement of the Company's business objectives
and (3)  to motivate  executive officers  to increase  Company performance.  The
Company's  compensation structure consists of  base salary, variable annual cash
bonuses and stock based long-term incentive awards.
 
     Salary. The Committee establishes base salaries at levels that reflect  the
Committee's   subjective  assessment  of  prevailing  salary  levels  among  the
Company's competitors.  The Company's  competitors,  for this  purpose,  include
certain  of the  companies included  in the industry  peer group  index used for
comparison with the  Company's performance  in the  performance graph  following
this  report as well as other companies with which, in the Committee's view, the
Company competes  for executive  talent.  This group  of companies  may  include
nonpublic  companies and  companies in related  industries such  as retailing or
general apparel manufacturing.
 
     In general, the Committee attempts to set base salaries at levels that will
attract  and  retain  highly  qualified  individuals.  In  selected  cases,  the
Committee  may feel  that excellent executive  talent may only  be attracted and
retained by  compensation in  excess of  prevailing levels  among the  Company's
competitors.
 
     In  establishing  the  appropriate compensation  level  for  any particular
officer, as well as  in determining which companies  should form the  comparison
group  for  this purpose,  the  Committee from  time  to time  may  consult with
independent compensation consultants. However, the Committee ultimately  reviews
the  case  of  each  executive  officer  individually,  relying  heavily  on the
recommendations of the Chief  Executive Officer as well  as on its members'  own
subjective  judgment. The  Committee did  not engage  outside consultants during
fiscal 1996.
 
     Annual Bonus. The  Committee generally believes  that, at higher  executive
levels,  a greater percentage of an  individual's total annual cash compensation
opportunity should  consist  of  variable compensation  tied  to  the  Company's
performance.  Annual bonus opportunities for executive officers, other than Mrs.
Wachner, range from 70% to 100% of base salary. Starting with fiscal 1995,  Mrs.
Wachner's  annual bonus  has been  determined in  accordance with  the Executive
Incentive Compensation Plan.
 
     The  Committee's  practice  with  regard  to  awarding  annual  bonuses  to
executive  officers other than Mrs. Wachner has been to establish those measures
of corporate  performance  which  the  Committee  has  determined  in  its  sole
discretion  to  be  appropriate  under the  circumstances,  and  to  assign such
relative weight to  any such  factors as it  determines to  be appropriate.  The
Committee  focuses particularly on such factors  as growth in earnings (measured
by earnings  before interest,  taxes, depreciation  and amortization  (EBITDA)),
cash  flow,  distribution  of  product  as  well  as  discretionary  factors  in
determining whether or not bonuses are paid. The Committee also pays bonuses  to
selected individuals
 
                                       11
 

<PAGE>
<PAGE>
on  an ad hoc  basis in connection with  or in recognition  of special events or
projects such as major acquisitions,  financings and licensing arrangements.  In
making  all of such  determinations, the Committee  takes into consideration and
gives significant weight to the  recommendations of the Chief Executive  Officer
with respect to bonuses of executive officers other than herself.
 
     For  fiscal 1997, the Committee generally intends to maintain its customary
approach to determining annual bonuses as described above.
 
     Long-Term Incentive Compensation.  Stock-based incentives,  at the  present
time  consisting solely  of stock  options granted at  100% of  the stock's fair
market value on the  grant date, constitute the  long-term incentive portion  of
the Company's executive compensation package. Stock options provide an incentive
for  executives to increase the Company's stock price and, therefore, the return
to the Company's shareholders.  The Committee has  not heretofore granted  stock
appreciation  rights ('SARs') or  other stock-based awards,  although it has the
authority to  do  so under  the  1992 Stock  Plan.  The Committee  reserves  the
discretion  to  consider any  factors its  considers relevant,  and to  give all
factors considered  the  relative  weight it  considers  appropriate  under  the
circumstances  then prevailing, in reaching its determination regarding the size
and timing of option grants.
 
     Limitations on Deductibility of  Executive Compensation. Section 162(m)  of
the  Internal Revenue Code, enacted as part of the Revenue Reconciliation Act of
1993, limits  the  deductibility  of  compensation  paid  to  certain  executive
officers  of  the Company  beginning  with the  Company's  1995 fiscal  year. To
qualify for  deductibility  under  Section 162(m),  compensation  in  excess  of
$1,000,000  per year paid to the Chief Executive Officer and the four other most
highly compensated executive officers at the  end of such fiscal year  generally
must be 'performance-based' compensation, as determined under Section 162(m). In
order  to be considered 'performance-based,' for this purpose, compensation must
be paid  solely on  account of  the attainment  of one  or more  pre-established
performance goals established by a committee of two or more 'outside directors,'
pursuant  to  an  arrangement  that  has  been  disclosed  to  and  approved  by
shareholders. Also, in order for an arrangement to give rise to fully deductible
'performance-based' compensation, the terms of the arrangement must preclude the
exercise of any discretion in the administration of the plan that would have the
effect of increasing compensation paid thereunder.
 
     The Company  generally intends  to comply  with the  requirements for  full
deductibility  of  executive  compensation under  Section  162(m).  However, the
Committee will balance the costs and burdens involved in such compliance against
the value of the tax benefits to be obtained by the Company thereby, and may  in
certain  instances  pay compensation  that  is not  fully  deductible if  in its
determination such costs and burdens outweigh such benefits.
 
COMPENSATION FOR FISCAL YEAR 1996
 
     The amounts shown as 1996 bonus  in the Summary Compensation Table for  Ms.
Ravit,  Ms. Van  Ness, and Ms.  Sohl reflect  bonuses awarded in  fiscal 1996 in
connection with the Company's  incentive compensation plan  for the 1995  fiscal
year.
 
     In awarding the options granted to the named executive officers as shown in
the  table  labelled  Option/SAR  Grants  in  Last  Fiscal  Year,  the Committee
considered the number of option shares  available for grant under the  Company's
stock  option plan and the shareholder  dilution represented by the total number
of options authorized and outstanding under  all such plans. The Committee  then
determined  in its discretion  the number of  options it wished  to grant during
fiscal 1996 and allocated the
 
                                       12
 

<PAGE>
<PAGE>
options available for  grant among  executive officers based  on its  subjective
assessment  of individual performance, seniority and relative position level. In
making such  assessments,  the  Committee reviewed  the  number  of  outstanding
options  held  by each  executive officer.  In  making these  determinations and
allocations, the  Committee also  relied  on the  recommendations of  the  Chief
Executive Officer.
 
COMPENSATION OF THE CHIEF EXECUTIVE OFFICER
 
     Mrs.  Wachner's  cash  compensation  is  determined  by  the  terms  of her
employment agreement with the Company, which is described on page 10.
 
     Mrs. Wachner received a grant of  500,000 options during fiscal year  1996.
These  options were granted at $20.875, 100% of  the market price on the date of
grant. This  option  grant  was  based on  the  factors  described  above  under
'Compensation  for Fiscal Year  1996'. In October  1995 the Committee determined
that it was  appropriate to  amend the  vesting schedule  of options  previously
granted  to Mrs. Wachner to  provide that they would be  fully vested as of such
date.
 
                                          Joseph A. Califano, Jr.
                                          Stanley S. Arkin
 
                                       13
 

<PAGE>
<PAGE>
                         STOCK PRICE PERFORMANCE GRAPH
 
     The Stock Price Performance Graph below compares cumulative total return of
the Company, the  Wilshire 5000 Total  Return Composite Index  and a  comparable
industry index selected by the Company. The stock price performance shown on the
graph below is not necessarily indicative of future price performance.
 


                              [PERFORMANCE GRAPH]


<TABLE>
<CAPTION>
                                                                            6/28/92    7/3/93    7/2/94    7/1/95    7/6/96
                                                                            -------    ------    ------    ------    ------
 
<S>                                                                         <C>        <C>       <C>       <C>       <C>
Authentic Fitness........................................................     100        148       200       239       263
Wilshire 5000............................................................     100        117       120       149       185
S&P Textiles.............................................................     100         98        86        89       109
</TABLE>
 
Note:  Assumes $100  invested on 6/30/92  in Authentic  Fitness Corporation, The
Wilshire 5000  Total Return  Index and  the S&P  Textile-Apparel Index.  Assumes
reinvestment of dividends on a daily basis.
 
OUTSTANDING VOTING SECURITIES
 
     On  October 14, 1996,  the record date  for the 1996  Annual Meeting, there
were outstanding and entitled to vote  22,333,908 shares of Common Stock of  the
Company, entitled to one vote per share.
 
                                       14
 

<PAGE>
<PAGE>
SOLICITATION OF PROXIES
 
     The cost of soliciting proxies for the 1996 Annual Meeting will be borne by
the Company. In addition to solicitation by mail, solicitations may also be made
by  personal interview, telegram and telephone. The Company may use the services
of outside consultants to assist in soliciting proxies. The Company expects that
fees for such services,  if necessary, will be  less than $10,000.  Arrangements
will   be  made  with  brokerage  houses  and  other  custodians,  nominees  and
fiduciaries to send  proxies and  proxy material  to their  principals, and  the
Company  will  reimburse them  for  expenses in  so  doing. Consistent  with the
Company's confidential voting procedure,  directors, officers and other  regular
employees  of the Company, as  yet undesignated, may also  request the return of
proxies by telephone or telegram, or in person.
 
ANNUAL REPORT
 
     The Annual Report of the Company for the fiscal year ended July 6, 1996, is
being mailed to all stockholders with this proxy statement.
 
STOCKHOLDER PROPOSALS
 
     In general, stockholder  proposals intended  to be presented  at an  Annual
Meeting,  including proposals for the nomination  of directors, must be received
by the Company not  less than 60 days  nor more than 90  days in advance of  the
anniversary  date of the  immediately preceding annual  meeting, or by September
11, 1996, to  be considered for  the 1996 Annual  Meeting. The requirements  for
submitting such proposals are set forth in the Company's Bylaws.
 
     Stockholder  proposals intended to be considered for inclusion in the proxy
statement for presentation at  the 1997 Annual Meeting  must be received by  the
Company by June 17, 1997.
 
COMPLIANCE WITH SECTION 16(a) OF THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED
 
     Section  16(a) of the Securities Exchange Act of 1934, as amended, requires
the Company's officers, directors and shareholders who own more than ten percent
of the  Company's  common  stock  to  file  with  the  Securities  and  Exchange
Commission ('SEC') initial reports of ownership of common stock and other equity
securities  of the  Company. Officers, directors  and shareholders  who own more
than 10% are required by  SEC regulation to furnish  the Company with copies  of
all Section 16(a) reports they file.
 
     Based  solely upon a review of the  copies of such reports furnished to the
Company  and  written   representations  from  such   officers,  directors   and
shareholders  who own more than 10% of  the Company's common stock that no other
reports were  required to  be made,  the Company  believes that  there was  full
compliance  for the fiscal year ended July 6, 1996 with all Section 16(a) filing
requirements applicable to  the Company's officers,  directors and  stockholders
who own more than 10% of the Company's common stock.
 
OTHER MATTERS
 
     The  Board  of Directors  does  not know  of  any matter  other  than those
described in  this proxy  statement that  will be  presented for  action at  the
meeting. If other matters properly come before the meeting, the persons named as
proxies  intend  to vote  the  shares they  represent  in accordance  with their
judgment.
 
                                       15


<PAGE>
<PAGE>
                                   APPENDIX 1

                                   PROXY CARD

                         AUTHENTIC FITNESS CORPORATION
                           COMMERCE, CALIFORNIA 90040
                                     PROXY
          THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
 
     The undersigned hereby  appoints Linda J.  Wachner, William S.  Finkelstein
and  William W. Chan, and each of them acting solely, proxies with full power of
substitution and with  all powers  the undersigned would  possess if  personally
present,  to represent and to  vote at the Annual  Meeting of stockholders to be
held on November 14, 1996 and  at any adjournments or postponements thereof,  as
designated  on the reverse side  hereof and in their  discretion with respect to
any other matters as may properly come before such meeting, all of the shares of
Common Stock of Authentic Fitness Corporation held of record by the  undersigned
as of the close of business on October 14, 1996.
 
     THIS  PROXY, WHEN  PROPERLY EXECUTED WILL  BE VOTED IN  THE MANNER DIRECTED
HEREIN BY THE UNDERSIGNED SHAREHOLDER. IF NO DIRECTION IS MADE, THIS PROXY  WILL
BE VOTED FOR PROPOSALS 1 AND 2.
 
                                       (Continued and to be signed and dated on
                                       reverse side.)
 
                                       AUTHENTIC FITNESS CORPORATION
                                       P.O. BOX 11154
                                       NEW YORK, N.Y. 10203-0154

<PAGE>
<PAGE>
 
<TABLE>
<S>                            <C>                        <C>                                    <C>
1. Proposal to elect one       FOR the nominee   [X]      WITHHOLD AUTHORITY to vote      [X]
   Class III director          listed below               for the nominee listed below
   for a term of two
   years.

   Nominee: Robert D. Walter

2. Proposal to elect          FOR all nominees   [X]       WITHHOLD AUTHORITY to vote for [X]     *EXCEPTIONS    [X]
     two Class III            listed below                 all nominees listed below
     directors for a
     term of three
     years.


     Nominees: Stanley S. Arkin and Joseph A. Califano, Jr.
     (INSTRUCTIONS: To withhold authority to vote for any individual nominee, mark the 'Exceptions' box and write that
     nominee's name on the space below.)
     *Exceptions
                ----------------------------------------------------------------------------------------------------------
3.   To transact such other business as may properly come before the meeting and any and all adjournments or postponements
     thereof.
</TABLE>
 
                                             Change of Address and    [X]
                                             or Comments Mark Here
 
                                       Please sign exactly as name appears. When
                                       shares  are held  by joint  tenants, both
                                       should sign.  When signing  as  attorney,
                                       executor,   administrator,   trustee   or
                                       guardian, please give full title as such.
                                       If a  corporation,  please sign  in  full
                                       corporate  name  by  President  or  other
                                       authorized  officer.  If  a  partnership,
                                       please   sign  in   partnership  name  by
                                       authorized person.
 
                                       Date ______________________________, 1996
                                       _________________________________________
                                       _________________________________________
                                                     Signature(s)
 
                                       VOTES MUST BE INDICATED    [X]
                                       (X) IN BLACK OR BLUE INK.
 
Sign, Date and Return the Proxy Card Promptly Using the Enclosed Envelope.




                            STATEMENT OF DIFFERENCES
                            ------------------------

           The registered trademark symbol shall be expressed as 'r'




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