SENECA FOODS CORP /NY/
8-K/A, 1995-08-14
CANNED, FRUITS, VEG, PRESERVES, JAMS & JELLIES
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                       SECURITIES AND EXCHANGE COMMISSION

                            Washington, D. C. 20549

                                   Form 8-K/A


                 CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934


        Date of Report (Date of earliest event reported) August 11, 1995
                              (February 10, 1995)

                            Seneca Foods Corporation
             (Exact name of registrant as specified in its charter)

                           New York 0-1989 16-0733425
         (State or other jurisdiction of (Commission (I. R. S. Employer
        incorporation or organization) File Number) Identification No.)

             1162 Pittsford-Victor Road, Pittsford, New York 14534
              (Address of principal executive offices) (Zip Code)


        Registrant's telephone number, including area code 716/385-9500


                                 Not Applicable
Former name, former address and former fiscal year,if changed since last report

<PAGE>


Item 7. Financial Statements and Exhibits

      Financial Statements

The  Registrant  believes that what was purchased does not constitute a business
for  purposes of Article 11 of  Regulation  S-X.  Pillsbury  retained the market
distribution  system,  the sales force,  the customer base, the operating rights
related to the proprietary  seed, and the trade names.  The Registrant  acquired
some of the physical facilities (others were closed), some of the employee base,
and the production  techniques.  The Registrant believes the Statement of Income
for the Green Giant Division of Pillsbury does not accurately reflect the income
and operations of the acquired assets,  because it relects revenue and promotion
amounts that relate to sales by Pillsbury to its industrywide customers, whereas
the Registant's sales will be to the Green Giant Division.  Accordingly, the Pro
Forma financial  statements are not based on historical  data, but the estimated
results based on the financial terms of the Alliance Agreement.

      Pro Forma Financial Information

The pro forma  financial  information  required by Article 11 of Regulation  S-X
follows:


<TABLE>

                                        Item 7(b)
                               SENECA FOODS CORPORATION AND
                                       SUBSIDIARIES
                                 PRO FORMA CONSOLIDATED
                                CONDENSED BALANCE SHEETS
                                     OCTOBER 29, 1994
                                        (Unaudited)
                                 (In Thousands of Dollars)

<CAPTION>                                                                      
                                  Consolidated    Pro Forma      Pro Forma
                                   Historical   Adjustments      Balance
                                   __________   ___________      _________      
<S>                                   <C>          <C>     <C>      <C>    
ASSETS                                                                     
Current Assets:                                                            
Cash and Short Term Invest.            $2,514                        $2,514
Accounts Receivable, Net               35,274       10,854 (a)       46,128
Inventories                           142,771      199,000 (a)      341,771
Off Season Reserve                    (16,181)      (2,700)(a)      (18,881)
Deferred Tax Asset , Net                1,194                         1,194
Other Current Assets                    2,425        (664) (b)        1,761
Total Current Assets                  167,997      206,490          374,487
Prop., Plant and Eq., Net              79,877       73,025 (a)      152,902
Common Stock of Moog Inc.               6,483                         6,483
Other Assets                              191                           191
                                     ________     ________         ________
                                     $254,548     $279,515         $534,063
 LIABILITIES AND STOCKHOLDERS' EQUITY
Current Liabilities:                                                       
Notes Payable                         $38,700      $80,355 (c)      119,055
Accounts Payable                       42,970       20,000 (a)       62,970
Accrued Expenses                       18,223        8,000 (a)       26,223
Income Taxes                                                               
Current Portion of Long Term Debt
  and Capital Lease Obligation          6,233        (540) (a)        5,693
                                      _______      _______          _______
Total Current Liabilities             106,126      107,815          213,941
Long Term Debt                         50,576      169,570 (a)      220,146
Capital Lease Obligations                 832                           832
Deferred Income Taxes                  10,741        1,000           11,741
Stockholder's Equity:                                                      
Preferred Stock                            70                            70
Common Stock                            1,880                         1,880
Net Unrealized Gain                       255                           255
Retained Earnings                      84,068        1,130 (a)       85,198
                                      _______      _______         ________
Stockholders' Equity                   86,273        1,130           87,403
                                     ________     ________         ________
                                     $254,548     $279,515         $534,063
                                     ========     ========         ========
<FN>                                                                           
 The accompanying notes are an integral part of these unaudited
 Pro Forma Condensed Financial Statements.
</FN>
</TABLE>


<TABLE>
                      SENECA FOODS CORPORATION, AND SUBSIDIARIES
                        PRO FORMA CONDENSED STATEMENT OF INCOME
                           THREE MONTHS ENDED OCTOBER 29, 1994
                                       (Unaudited)
                            (In thousands, except share data)
                                                                           
<CAPTION>                                                                     
                                   Consolidated    Pro Forma      Pro Forma
                                    Historical   Adjustments      Balance
                                    __________   ___________      _________
<S>                                   <C>          <C>     <C>     <C>     
Net Sales                             $88,827      $70,555 (a)     $159,382
                                                                           
Costs and Expenses:                                                        
Cost of Product Sold                   77,982       63,210 (a)      141,192
Selling and Administrative              8,240              (a)        8,240
Interest Expense                        1,441        5,550 (a)        6,991
                                      _______      _______         ________
  Total Costs and Expenses             87,663       68,761          156,424
                                                                           
Income Before Income Taxes and          1,164        1,794 (a)        2,958
Extraordinary Item
                                                                           
Income Taxes                              431          664 (a)        1,095
                                       ______       ______         ________ 
Earnings from Continued Operations
  less Appl. Income Taxes                $733       $1,130           $1,863
                                       ======       ======         ========  
                                                                           
Net Earnings Applicable to Common Stock  $727       $1,130           $1,857
                                       ======       ======         ========   
Earnings from Continuing                                                   
  Operations Per Share                  $0.26        $0.40            $0.66
                                       ======       ======         ========    
Weighted Average Common Shares
  Outstanding                       2,796,555    2,796,555        2,796,555
                                    =========    =========        =========    
<FN>                                                                           
 The accompanying notes are an integral part of these unaudited
 Pro Forma Condensed Financial Statements.
</FN>
</TABLE>


<TABLE>
                     SENECA FOODS CORPORATION, AND SUBSIDIARIES
                      PRO FORMA CONDENSED STATEMENT OF INCOME
                         TWELVE MONTHS ENDED JULY 31, 1994
                                     (Unaudited)
                         (In thousands, except share data)
                                                                           
<CAPTION>                                                                      
                                  Consolidated    Pro Forma      Pro Forma
                                   Historical   Adjustments      Balance
                                   __________   ___________      _________
<S>                                  <C>          <C>      <C>     <C>       
Net Sales                            $290,185     $282,220 (a)     $572,405
                                                                           
Costs and Expenses:                                                        
                                                                           
Cost of Product Sold                  247,158      252,842 (a)      500,000
Selling and Administrative             28,824              (a)       28,824
Interest Expense                        6,046       22,201 (a)       28,247
                                     ________     ________         ________
  Total Costs and Expenses            282,028      275,043          557,071
                                                                           
Income Before Income Taxes and          8,157        7,178 (a)       15,335
Extraordinary Item
                                                                           
Income Taxes                            2,816        2,478 (a)        5,294
                                     ________     ________         ________                                    
Earnings from Continued Op.            $5,341       $4,700          $10,041
                                     ========     ========         ========                                      
Net Earnings- Common Stock             $5,318       $4,700          $10,018
                                     ========     ========         ========                                      
Earnings Per Share                      $1.84        $1.62            $3.47
                                     ========     ========         ========                                      
Wtd Ave. Common Shares O/S          2,898,863    2,898,863        2,898,863
                                    =========    =========        =========                                       
<FN>                                                                           
 The accompanying notes are an integral part of these unaudited
 Pro Forma Condensed Financial Statements.
</FN>
</TABLE>


                                                                           
 
                   SENECA FOODS CORPORATION AND SUBSIDIARIES
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS


October 29, 1994 Statements (Last previous fiscal quarter):

(a) The Pro Forma  adjustments  referenced  as (a) reflect  the  addition of the
    assets and  liabilities  and related  income and expense  accounts as if the
    Alliance Agreement  with of the Green Giant Division of Pillsbury was in
    effect from the beginning of the period.

(b) The Pro  Forma  adjustments  referenced  as (b)  reflect  the the  estimated
    federal and state income tax effect of aforementioned acquisition.

(c) The Pro Forma adjustments  referenced as (c) reflect the source of the funds
    used by the aforementioned purchases.

July 31, 1994 Statements (Last previous year end):

The Pro Forma  adjustments  reflect the addition of the July 31, 1994 assets and
liabilities and related income and expense accounts as if the Alliance Agreement
with the Green Giant  Division of Pillsbury  was in effect from the beginning of
the
period.



<PAGE>



      Exhibits

The  Asset  Purchase  Agreement,   the  Alliance  Agreement,   and  the  Secured
Nonrecourse  Subordinated  Promissory Note related to the  transaction  with the
Green Giant Division of Pillsbury are attached  hereto as Exhibits  2(A),  2(B),
2(C),  respectively.  The  Registrant  has  requested  confidental  treatment of
certain  portions of the Alliance  Agreement.  The Alliance  Agreement  contains
certain  schedules and exhibits  which are omitted from this filing  pursuant to
item  601(b)(2) of Regulation  S-K.  These exhibits are listed on page 43 of the
Alliance  Agreement.  The Registrant agrees to furnish  supplementally a copy of
any omitted exhibit to the Securities and Exchange Commission upon request.



<PAGE>



                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                                        Seneca Foods Corporation
                                                               (Registrant)

                                                        /s/Kraig H. Kayser
August 11, 1995                                         Kraig H. Kayser
                                                        President and
                                                        Chief Executive Officer



<PAGE>




                                  Exhibit 2(B)




                                CONFORMED COPY




                           FIRST AMENDED AND RESTATED


                               ALLIANCE AGREEMENT


                                  by and among


                           SENECA FOODS CORPORATION,


                             THE PILLSBURY COMPANY


                                      and


                        GRAND METROPOLITAN INCORPORATED


                               December 8, 1994,
                          as amended February 10, 1995






<PAGE>



                           FIRST AMENDED AND RESTATED
                               ALLIANCE AGREEMENT


                  This Alliance Agreement (the "Agreement") is entered into this
8th day of December,  1994, to be made  effective as of the  Effective  Date (as
hereinafter defined),  by and among THE PILLSBURY COMPANY,  having its principal
offices at Pillsbury  Center,  200 South Sixth  Street,  Minneapolis,  Minnesota
55402 ("Pillsbury"),  SENECA FOODS CORPORATION,  having its principal offices at
1162 Pittsford-Victor Road, Pittsford, New York 14534 ("Seneca") and, solely for
the purposes set forth in Section 23.8 hereof, GRAND METROPOLITAN  INCORPORATED,
having its  principal  offices at  Pillsbury  Center,  200 South  Sixth  Street,
Minneapolis, Minnesota 55402 ("GMI").

                              W I T N E S S E T H

                  WHEREAS,   Pillsbury   owns  11   vegetable   processing   and
manufacturing  facilities  located in the  Midwest  and  Northwest  areas of the
United States  (collectively,  the "Pillsbury Plants").  Pillsbury  manufactures
certain  shelf-stable and frozen  vegetable  products  (consisting,  on the date
hereof,  of peas,  green beans,  corn,  asparagus  and dry bean  products  among
others)  under the Green  Giant(R)  brands  (the  "Products")  at the  Pillsbury
Plants;

                  WHEREAS,  Seneca owns 16 fruit and/or vegetable processing and
manufacturing facilities located in the West, Midwest and Northeast areas of the
United States (the "Seneca Plants") and is engaged in businesses  similar to the
manufacture of the Products;

                  WHEREAS,  Pillsbury has particular  expertise in the marketing
and selling  functions  and Seneca has  particular  expertise in the  acquiring,
processing, manufacturing and packaging of products similar to the Products;

                  WHEREAS,  each of Pillsbury and Seneca has determined  that it
would be  mutually  beneficial  to create a  strategic  alliance  of the parties
through which Seneca would engage in the sourcing, processing, manufacturing and
packaging of the Products,  and Pillsbury would distribute,  market and sell the
Products, as contemplated herein;

                  WHEREAS,  in order to effect the first stage of the  alliance,
on the  date  hereof,  Pillsbury  and  Seneca  entered  into an  Asset  Purchase
Agreement  (the "Sale  Agreement")  which  provides for the sale by Pillsbury to
Seneca of six of the Pillsbury  Plants (the "Sold  Plants"),  and the closing of
the remaining five Pillsbury  Plants, on the condition that, among other things,
Pillsbury and Seneca enter into this Alliance Agreement;

                  WHEREAS, upon such sale, Pillsbury desires to have, and Seneca
desires to provide to Pillsbury, a long-term,  strategic supply alliance for the
Products;

                  WHEREAS,  following  such  sale,  Seneca  intends  to  provide
Pillsbury with such long-term,  strategic alliance supply from the Seneca Plants
and the Sold Plants under this Agreement. As identified on Exhibit A hereto, the
Seneca  Plants and the Sold  Plants  located in the Midwest  and  Northwest  are
collectively  referred to herein as the  "Central  Division  Plants," the Seneca
Plants located in the Northeast which will be producing Products under the terms
of this Agreement are collectively  referred to herein as the "Eastern  Division
Plants" and the Central  Division  Plants and the  Eastern  Division  Plants are
collectively referred to herein as the "Alliance Plants";

                  WHEREAS,  Pillsbury  understands  that,  to  improve  the cost
structure of the strategic alliance,  the parties need to maximize production of
Product  through  the  Central  Division  Plants.  Pillsbury  intends to use the
Alliance  Plants as the  primary  provider  of  Product,  so long as the Central
Division  Plants  are the  low-cost  provider  of Product  in the  aggregate  to
Pillsbury, in order to assist in maximizing such production;

                  WHEREAS,  Pillsbury  and Seneca wish to set forth herein their
agreement  with  respect to the terms and  conditions  under  which  Seneca will
supply the Products to Pillsbury from the Alliance Plants; and

                  WHEREAS,  the parties  understand  that their  relationship is
strategic in nature and is intended to provide  long-term  value for each party;
and that the parties desire a strategic  alliance that recognizes the importance
of flexibility, open communication, and management time and commitment.

                  NOW THEREFORE, in consideration of the mutual covenants herein
contained, the parties hereto agree as follows:

                                  DEFINITIONS

As used herein,  the following terms
shall have the following meanings:

"Acceptable Cases"     means Equivalent Cases of Product from an Approved Plant,
which  Equivalent  Cases  Pillsbury  has  determined  meet or exceed  all of the
requirements set forth in the Quality Documents.

"Accounting Procedures" means, collectively, the accounting principles and 
procedures governing all aspects of accounting  for the  expenses, depreciation,
overhead charges,  pricing of the  Products and any other accounting elements
of the parties' arrangements under this Agreement, as set forth in Exhibit B
hereto.

"Agreement" means this Alliance Agreement.

"Alliance Plants" means, collectively, the Central Division Plants and the 
Eastern Division Plants, as described on Exhibit A hereto.

"Ancillary Services" means special services such as sample requests and other
activities not directly  contributing to Product  production which are requested
by Pillsbury and performed by Seneca.

"Annual Incentive Payment"  means the annual incentive payment payable by
Pillsbury to Seneca in accordance with the terms of Section 8.1 hereof.

"Annual Pack Plan" means Pillsbury's annual projected volume requirements for 
all Products to be produced at the Alliance Plants for any Fiscal Year,  
identifying such requests  separately for each Division and by seed type for
each major crop category,  in the form delivered by Pillsbury to Seneca on or
before December 1 of the immediately preceding Fiscal Year.

"Approved Plant" means Alliance Plants approved by Pillsbury pursuant to Section
10.2 hereof.

"ARB" means the Alliance Review Board to be established by the parties pursuant
to Section 18.1 hereof. The ARB shall have the authority, except as to matters
with respect to which the SRB has authority, to make tactical decisions 
regarding the business arrangements between the parties.

"Balance Amount" has the meaning set forth in Section 6.4 hereof.

"Central Division" means the operations and business conducted at the Central
Division Plants.

"Central Division Plants" means, collectively, the Seneca Plants and the Sold
Plants located in the Midwest and Northwest, which are identified on Exhibit A 
hereto.

"Central Product Cases" means the actual number of Acceptable Cases of all 
Products produced  by Seneca for  Pillsbury  at the Central  Division  Plants
and shipped therefrom during the Initial Period and, thereafter, the immediately
preceding Fiscal Year.

"Central Seneca Cases" means, for the Central Division, the actual number of
Equivalent  Cases of all  products  produced  by Seneca for itself and for third
parties  at  the  Central   Division  Plants  during  the  Initial  Period  and,
thereafter, each immediately preceding Fiscal Year.

"Change in Control" shall mean:

(a)      the public announcement (which, for purposes of this definition, shall
         include,  without limitation,  a report filed pursuant to Section 13(d)
         of the Securities Exchange Act of 1934, as amended (the "Exchange Act")
         that any  person,  entity or  "group,"  within  the  meaning of Section
         13(d)(3)  or 14(d)(2) of the  Exchange  Act,  which is not, on the date
         hereof,  the  beneficial  owner  (within  the  meaning  of  Rule  13d-3
         promulgated  under  the  Exchange  Act) of 30% or more of the  combined
         voting power of Seneca's then outstanding  voting securities has become
         such a beneficial owner in a transaction or series of transactions; or

(b)      the shareholders of a corporation shall have approved:  (i) any 
         consolidationor merger in which such  corporation is not the continuing
         or surviving corporation  or pursuant to which  shares of such  
         corporation's  stock would be converted into cash, securities or other
         property, other than a merger of such corporation in which shareholders
         immediately prior to the merger  continue to be the  beneficial  owner 
         of voting  securities sufficient to maintain voting control of the
         surviving  corporation immediately after the merger; (ii) any sale,
         lease, exchange or other transfer (in one  transaction or a series of
         related  transactions)  of all or substantially  all of the assets of
         such  corporation;  or (iii) any plan of liquidation or dissolution of
         such corporation.

"Conversion Schedule" means the conversion schedule set forth in Exhibit D 
hereto.

"Divisions" means the Central Division and the Eastern Division, collectively.

"Eastern Division" means the operations and business conducted at the Eastern 
Division Plants.

"Eastern Division Plants"  means, collectively, the Seneca Plants located in the
Northeast  which will be producing  Products under the terms of this  Agreement,
all of which are identified on Exhibit A hereto.

"Eastern Product Cases" means the actual number of Acceptable Cases of all 
Products produced  by Seneca for  Pillsbury  at the Eastern  Division  Plants 
and shipped therefrom during the Initial Period and, thereafter,  the
immediately preceding Fiscal Year.

"Eastern Seneca Cases" means the actual number of Equivalent Cases of all 
products produced  by Seneca  for itself and for third  parties at the  Eastern
Division Plants during the Initial Period and,  thereafter,  each  immediately 
preceding Fiscal Year.

"ED Can Differential" means, to the extent can supplies are manufactured, or
purchased by Seneca especially for use, in the Eastern Division,  the 
incremental cost (on a per Equivalent  Case basis) of such cans over the actual
Central  Division can costs of Seneca for the  Products  (identified  by SKU)
produced at the Eastern Division Plants.

"Effective Date" means the date on which this Agreement  becomes effective in
accordance with Section 2.2 of this Agreement.

"Equivalent Case" shall mean a case containing 24 cans each, having standard 300
x 407 dimensions, or an equivalent amount of Product determined pursuant to the
Conversion Schedule.

"Fiscal Year" means the consecutive 12-month period beginning on April 1 and 
ending on the following March 31 of each year following the Initial Period.

"FME" means, for any Product (identified by SKU), the aggregate fixed 
manufacturing expenses  plus the aggregate  warehousing  costs for such Product
at the Central Division  Plant or Plants at which such  Product was produced for
a Fiscal Year, as more particularly described in the Accounting Procedures.

"FME Holiday Amount" has the meaning set forth in Section 3.4(b) hereof.

"Freight Charge" means the cost to Seneca of shipping Product from any Alliance
Plant to the destination designated by Pillsbury.  The Freight Charge shall
apply only to Product with respect to which Pillsbury requests Seneca to 
arrange shipping.

"Fully Allocated Costs"  means, for any Product (identified by SKU) produced at
a Central Division Plant,  the sum of the (i) FME  allocated to such Product per
Equivalent  Case for the Fiscal Year in which the Product is produced  plus (ii)
Variable Costs per Equivalent  Case to manufacture  such Product for such Fiscal
Year.

"GMI" means Grand Metropolitan Incorporated, a Delaware corporation.

"Information" means, collectively, specifications, designs, plans, drawings,
information,  data, formulas, or other business or technical information whether
such information is provided in writing, orally, by samples or by observation.

"Initial  Period"  means the period
between the Effective Date and March 31, 1996.

"Initial Product Inventory" means all finished goods and frozen bulk inventory
of Products located at any of the Sold Plants as of the Effective Date.

[Section  deleted  per  application  for  confidental   treatment]   "Management
Fee"means the annual  management fee payable by Pillsbury to Seneca, as such fee
may be modified  from time to time by mutual  agreement of the parties.  For the
period  beginning  on the  Effective  Date and  ending on March  31,  1996 , the
parties  agree  that the  Management  Fee shall,  subject to the  reconciliation
procedures set forth in Section 3.6(b) hereof, be equal to $18,200,000.

"Mandatory Capital" means capital expenditures required to be made in any Sold
Plant pursuant to any law, rule, regulation, order or decree issued by any 
federal, or state or local governmental  authority having proper jurisdiction 
over such Sold Plant,  including the Environmental  Protection  Agency, the 
Department of Labor (enforcing  the  Occupational  Health  and  Safety  Act)
and the Food and Drug Administration.  The SRB shall decide whether a particular
expenditure constitutes a Mandatory Capital expenditure, and shall resolve all 
disputes with respect thereto.

"Marks" means, collectively, each party's trade names, logos, trademarks, 
service marks, trade devices, symbols, codes specifications, abbreviations or
registered marks or contractions or simulations thereof.

                  "MIS" means management information systems.

"Net Free Cash Flow" means for any Fiscal Year, the depreciation recognized in 
the Central Division,  less the principal payments made by Seneca on the Note 
during such Fiscal Year, less any capital  expenditures  made by Seneca at any
Central Division Plant during such Fiscal Year that have been approved by the 
SRB.

"NonRCP Projects" means any capital expenditure projects affecting any of the
Central Division Plants that are not specifically contemplated by the RCP.

"Note" means that certain promissory note defined in the Sale Agreement as the
"Note."

"Pack" means the annual harvest for each major crop category.

[Section  deleted per application  for confidental  treatment] "Per Case Tolling
Fee" means ten cents ($0.10) per Equivalent Case (including  Equivalent Cases of
Products  sourced by Seneca on behalf of Pillsbury)  throughout the term of this
Agreement.

"Performance Goals" means the performance goals relating to certain production
and planning  processes  that are  critically  important  for  Pillsbury's  
business requirements,  which goals shall be determined  in accordance  with the
terms of Article XIII hereof.

"Pillsbury" means The Pillsbury Company, a Delaware corporation.

"Pillsbury's Annual Commitment" means  all Acceptable Cases of Product produced
by Seneca in conformity with the Annual Pack Plan, as modified through May 15 of
any Fiscal Year, agreed to be purchased by Pillsbury in such Fiscal Year.

"Pillsbury Can Contracts" means the can supply contracts identified in Exhibit E
hereto.

"Pillsbury Plants" means, collectively, 11 vegetable processing and
manufacturing facilities owned by Pillsbury and located in the Midwest and 
Northwest areas of the United States.

"Private Label Product" means all vegetable product produced by Seneca for 
resale to any third party,  which is labelled with a generic or other store
brand name for such  third  party,  and  which  is  intended  to be  sold to
institutions  or,ultimately,  to retail consumers primarily in supermarkets (or
other retail food distribution outlets) owned or operated by such third party.

"Processes" means production processes.

"Product Inventory" means the inventory of finished Product produced at any 
Alliance Plant during the term hereof and held by Seneca prior to sale to 
Pillsbury.

"Product Specifications" means those specifications for producing Product 
constituting part of the Quality  Documents  previously  delivered by Pillsbury
to Seneca, as such  specifications  may be  modified  in  accordance  with  the
terms of this Agreement.

"Products" means certain shelf-stable and frozen vegetable products (consisting,
on the date hereof,  of peas,  green beans,  corn,  asparagus and dry bean
products among others) under the Green Giant(R) brands (the  "Products")  
manufactured by Pillsbury at the Sold Plants as of the date hereof.

"Proprietary Seed" means all vegetable seed products developed by or for 
Pillsbury in which Pillsbury claims a proprietary interest and which are used 
for growing raw vegetables for Products.

"Quality Documents" means, collectively, the Product Specifications, quality 
systems manual  and  other  quality  documents  provided  to  Seneca  by
Pillsbury  and incorporated by reference herein.

"RCP" means that certain capital restructuring program, a copy of which is
attached hereto as Exhibit C, as modified from time to time by the SRB.

"RCP Principal Balance" has the meaning set forth in Section 7.2 hereof.

"Released Orders" means the production schedule (of Product) developed by Seneca
based upon Pillsbury's rolling, 12-week demand forecast.

"Sale Agreement" means that certain Asset Purchase Agreement, dated December 8,
1994, by and between Pillsbury and Seneca, as amended as of February 10, 1995.

"Seneca" means Seneca Corporation, a New York corporation.

"Seneca Effective Tax Rate" means Seneca's effective United States and New York
State combined corporate income tax rate for any Fiscal Year.

"Seneca Inventory" means the following items of inventory owned by Seneca:  (i)
inventories  of  supplies  (including  cans  and  other  containers,   packaging
materials,  labels and  ingredients)  and  vegetable  raw  materials  (including
vegetable  seed) in existence on the date of  termination of this Agreement that
would have been used by Seneca to fulfill its obligations to Pillsbury hereunder
with respect to Pillsbury's  Annual  Commitment then in effect if this Agreement
were not terminated  (including all of Seneca's  outstanding orders or contracts
for the purchase of such  supplies and  vegetable  raw  materials,  which Seneca
shall assign to Pillsbury and Pillsbury  shall accept and assume,  to the extent
assignable),  and (ii) fuels and other  miscellaneous  items located at the Sold
Plants and used in the maintenance or operation of any of the Sold Plants.

"Seneca Plants" means the 16 fruit and/or vegetable processing and manufacturing
facilities owned by Seneca and located in the West,  Midwest and Northeast areas
of the United States.

"Seneca Projection" means, for any Fiscal Year, the projection of  vegetable 
products that  Seneca  projects  to  produce,  both for  itself  and for all
third  party entities  contracting with Seneca to manufacture,  produce or 
package  vegetable products at the Alliance Plants, for such Fiscal Year.

"Services" means, collectively, sourcing the seed, contracting with the growers,
supervising  the  Pack,  processing  the  harvested  vegetables,  acquiring  the
Supplies,  packaging,  warehousing,  acquiring  the  labels,  labeling  and,  as
requested by Pillsbury, shipping the Products.

"Sold Plants" means the six Pillsbury Plants to be sold by Pillsbury to Seneca
pursuant to the Sale Agreement.

"SRB" means the Strategic Review Board to be established by the parties pursuant
to Section  18.2  hereof.  The SRB shall have the authority to make all relevant
decisions  concerning  RCP and NonRCP  Projects under  consideration  (including
without  limitation,  budget,  timetable,  scope of work and the effect, if any,
upon  Transfer  Price  components),  and to review  and  resolve  all  business,
financial,  strategic or other  unresolved  issues or disputes  arising under or
related to this Agreement.

"Standard Cost" means the estimated Fully Allocated Costs of each Product 
(identified by SKU), as determined by the parties as of each December 15th.

"Supplies" means all packaging materials (including cans, slipsheets and labels)
and operating supplies, such  as  glue, tape, fumigants,  in-plant  materials,
stretchwrap,  tooling and set-up  charges,  and any other  supplies  used in, or
necessary  for, the  operations of the Alliance  Plants or the production of the
Products.

"Total Pack"  means the sum of the projected volumes of all vegetable products
identified in the Annual Pack Plan and the Seneca Projections for a Fiscal Year,
in each case,  as initially  delivered on or before  December 1 of the preceding
Fiscal Year.

"Transfer Price"  means, for any Product (identified by SKU), the sum of (i) 
either the Fully  Allocated  Cost (if known) or, if not known,  the  Standard
Cost per Equivalent Case, for such Product, plus (ii) the Per Case Tolling Fee.

"US GAAP" means generally accepted accounting principles of the United States.

"Variable Costs" means, as calculated in accordance with the Accounting 
Procedures, for any Product  (identified by SKU) produced at a Central  Division
Plant,  the sum of all raw product costs (from sourcing of seed to harvesting of
vegetables) for such Product,  plus the cost of all ingredients used to process 
such Product at such Central  Division Plant,  plus the costs of all Supplies
used to package and label such Product at such  Central  Division  Plant,  plus 
the direct labor used in the production of such Product at such Central Division
Plant.


                                   ARTICLE I

               SERVICES, SPECIFICATIONS AND ACCOUNTING PRINCIPLES

1.1    The Services.  Seneca agrees to perform the Services for Pillsbury at the
Alliance Plants in strict compliance with all of Pillsbury's  specifications and
requirements as provided by Pillsbury to Seneca,  as the same may be modified by
Pillsbury  from time to time in order to  anticipate  or respond to (i) internal
product  development or marketing  factors or (ii) external customer requests or
requirements or market forces;  provided that,  Seneca shall have a commercially
reasonable period of time to adjust to the foregoing modifications.  The parties
agree that the Services with respect to frozen  vegetable  Products include bulk
frozen  vegetable  handling  for  further  use at other  plants  (including  the
Alliance  Plants)  designated  by  Pillsbury,  but do not include the process of
putting frozen  vegetables into final form for sale to customers  (which process
may be the subject of a separate agreement between the parties).

1.2   Specifications.  Seneca agrees to provide the Services for the Products in
accordance  with  all  specifications  (including  the  Product  Specifications)
provided  by  Pillsbury  to  Seneca  as part  of the  Quality  Documents,  which
specifications  may be amended by Pillsbury from time to time in accordance with
the first sentence of Section 1.1 hereof.

1.3     Additional Products.  Upon mutual agreement, additional products may be
included within this Agreement from time to time.

1.4  Accounting Principles.  The Accounting Procedures contemplate modifications
thereto from time-to-time,  as the parties shall mutually agree. In general, the
following  principles  shall be  included  in,  and be  deemed  a part  of,  the
Accounting Procedures, until further amended by the parties:

(a)    The FME for the Central Division shall include an "off-season" reserve to
       cover operational  contingencies which are a part of Seneca's operating
       budgets for the  Central  Division.  The  off-season  reserve  shall be
       consistent  with  similar  reserves  created  by Seneca  for the Seneca
       Plants prior to the date of this  Agreement.  The  off-season  reserves
       shall not exceed a  specified  amount to be agreed by the parties on or
       before  each  December  15th  (in  accordance  with  the  terms  of the
       Accounting  Procedures)  with  respect to each Fiscal Year  immediately
       following such December 15th.

(b     The operating principle for the parties is that Seneca will operate the
       Central Division during the term hereof as a "cost center."

(c) Pillsbury's existing accounting policies regarding capitalization of capital
    investments  shall be adopted by Seneca for purposes of calculating the
    effects  on the  Fully  Allocated  Costs  at the  Central  Division  of
    Seneca's  capital  investments  in  the  Central  Division  Plants,  as
    contemplated  by Article VII of this  Agreement.  Such  policies may be
    changed from time to time by mutual agreement of the parties.

                                   ARTICLE II

                              TERM; EFFECTIVE DATE

2.1    Term.  This Agreement shall become effective on the Effective Date, shall
continue  for  an  initial   term  ending  on  December  31,  2014,   and  shall
automatically be extended for additional  terms of five years unless  terminated
in writing by one of the parties (other than as provided in Section 19.1 hereof)
upon  written  notice  delivered  by one  party to the  other  hereto,  with the
consequences  set forth in Section  19.2(a)  hereof.  Such written notice shall,
except as set forth below,  be effective upon the 12-month  anniversary  thereof
and may be  delivered  at any time,  but must be delivered at least 12 months in
advance of the last day of the initial term or any  additional  five-year  term.
Accordingly,  if either party gives written  notice of  termination  (other than
pursuant to Section 19.1) when the  remaining  period of the initial term or any
five-year  extension  thereof  is less  than 12  months,  this  Agreement  shall
automatically be extended for an additional five-year term.

2.2 Effective Date. This Agreement shall become effective as of the "Closing" on
the "Closing Date" (as each such term is defined in the Sale Agreement).  In the
event the Sale  Agreement is  terminated  prior to the Closing,  this  Agreement
shall be void.


                                  ARTICLE III

                            PRICE AND PAYMENT TERMS

3.1      General Pricing Principles.  The following principles shall apply to
determining all Transfer Prices hereunder:

(a)      The Transfer Prices paid by Pillsbury to Seneca for Acceptable Cases of
         Products    [Section    deleted   per   application   for   confidental
         treatment]shall  be  determined  on a "cost plus"  basis,  and shall be
         calculated  separately  for each type of  Product  (identified  by SKU)
         produced at the Central  Division Plants,  all as further  described in
         this Article III.

(b)   Standard Costs for each type of Product (identified by SKU) shall be based
         upon Seneca's good faith  estimates (as  determined in accordance  with
         the Accounting  Procedures) of the Fully  Allocated  Costs prior to the
         start of each  Fiscal  Year  based on the  prior  Fiscal  Year's  Fully
         Allocated  Costs (as adjusted for inflation and reasonable  projections
         of future costs) for such Product,  and of the Annual Pack Plan and the
         Seneca  Projection for the Central Division for such Fiscal Year. On or
         before the April 1st of each Fiscal  Year,  the parties  shall agree on
         the Standard Costs for each Product (identified by SKU), and the ED Can
         Differential, for the Fiscal Year.

(c) As soon as is reasonably practicable, the Fully Allocated Costs of a Product
         (identified  by SKU) shall  replace the  Standard  Cost in the Transfer
         Price for such Product.

(d)On or before May 31 of the following Fiscal Year, the parties shall calculate
         the actual amount of Acceptable  Cases of each Product  (identified  by
         SKU)  produced,  the  actual  Transfer  Price  therefor  and the ED Can
         Differential  in the immediately  preceding  Fiscal Year, and reconcile
         the overpayments or underpayments made during the preceding Fiscal Year
         in the manner set forth in Section 3.6(c) hereof.

(e)    All frozen vegetable Products (and third party frozen vegetable products)
         produced by the Central Division shall be converted to Equivalent Cases
         in accordance with the Conversion Schedule. All other Products produced
         by the Central Division that are not packaged in standard-sized cans of
         300 x 407 dimensions  shall also be converted into Equivalent  Cases in
         accordance  with the terms of the Conversion  Schedule.  The Conversion
         Schedule  shall  also be used,  as  necessary,  with  respect to frozen
         vegetable and other Products produced by the Eastern Division.

(f)      All Fully Allocated Cost factors shall be determined from the books and
         records  of  Seneca  maintained  in  accordance  with US GAAP,  as more
         specifically described in the Accounting Procedures.

(g)    Notwithstanding anything to the contrary set forth in this Agreement, all
         corporate  overhead  costs of Seneca  incurred  through or on behalf of
         Seneca's Pittsford, New York corporate headquarters,  including without
         limitation,  the costs incurred by its corporate management,  sales and
         marketing  organization  (wherever  located) and its finance,  customer
         service,  MIS,  legal,  accounting,  human resource and other,  similar
         groups shall be excluded,  for all purposes,  from the calculations and
         determinations of all Product costs and Transfer Prices hereunder.

 3.2 Central Division Transfer Prices.  The price charged by Seneca to Pillsbury
for all Acceptable Cases of Products (identified by SKU) produced at the Central
Division  Plants shall be equal to the Transfer Prices for such Products then in
effect,  and the Fully  Allocated Costs with respect to each such Transfer Price
shall be the same for identical products  (identified by SKU) produced by Seneca
at the Central Division Plants for use in Seneca's business. Freight Charges, if
any,  applicable  to the invoiced  Acceptable  Cases of Product will be invoiced
separately  by Seneca.  In  addition,  as  described  in Section  3.6(b)  below,
Pillsbury shall separately pay the Management Fee.

3.3  Eastern Division Transfer Prices.  The price charged by Seneca to Pillsbury
for all Acceptable Cases of Products (identified by SKU) produced at any Eastern
Division Plant shall be calculated by adding  [Section  deleted per  application
for confidental  treatment]adding  thirty cents ($0.30 U.S.) per Equivalent Case
to the Transfer  Prices for such  Products then in effect.  In addition,  to the
extent can supplies are manufactured, or purchased by Seneca especially for use,
in the Eastern Division, Seneca shall include in its invoice to Pillsbury the ED
Can Differential.

3.4      Special Pricing Exceptions.

(a)  Non-Vegetable Costs. Notwithstanding any other provision of this Agreement 
     to the contrary, all costs and expenses of the Central Division (including
     without limitation,  FME, variable  manufacturing  costs,  overhead and
     depreciation  charges)  that are not  related  to the  delivery  of the
     Services  to  Pillsbury  (with  respect  to  the  Products)  or to  the
     manufacture  and production of vegetable  products for Seneca or other,
     third party customers of Seneca shall,  for purposes of this Agreement,
     be deemed not to constitute a part of the costs of the Central Division
     and shall,  instead, be allocated by Seneca to the costs of the Eastern
     Division.   The   determination   of  whether   any  costs   constitute
     "non-vegetable costs" for purposes of this Section 3.4(a) shall be made
     by the SRB. The calculation of such  non-vegetable  product costs shall
     be made in accordance with the Accounting Procedures.

         [Section deleted per application for confidental treatment (b) One-Time
         FME  Calculation.  During the period from the  Effective  Date  through
         March 31, 1995 (or April 30, 1995,  if Seneca has not adopted  March 31
         as its fiscal year-end by March 31, 1995),  the FME for the Sold Plants
         (which amount shall be calculated  in  accordance  with the  Accounting
         Procedures)  shall be  deemed  to be zero for any  purpose  under  this
         Agreement;  provided that, upon the termination of this Agreement,  for
         whatever reason, such amount (the "FME Holiday Amount"), ] (b) One-Time
         FME  Calculation.  During the period from the  Effective  Date  through
         March 31, 1995 (or April 30, 1995,  if Seneca has not adopted  March 31
         as its fiscal year-end by March 31, 1995),  the FME for the Sold Plants
         (which amount shall be calculated  in  accordance  with the  Accounting
         Procedures)  shall be  deemed  to be zero for any  purpose  under  this
         Agreement;  provided that, upon the termination of this Agreement,  for
         whatever  reason,  such  amount  (the "FME  Holiday  Amount"),  without
         interest,  shall be paid by Pillsbury to Seneca in accordance  with the
         terms of Section 19.2 hereof.

[Section  deleted per application for confidental  treatment] in accordance with
the terms of Section 19.2 hereof.

(c)      Pillsbury Can Contracts.  As of the Effective Date, Pillsbury is a
         party  to  each  of the  Pillsbury  Can  Contracts.  (b)  One-Time  FME
         Calculation.  During the period from the  Effective  Date through March
         31, 1995 (or April 30, 1995,  if Seneca has not adopted March 31 as its
         fiscal year-end by March 31, 1995),  the FME for the Sold Plants (which
         amount  shall  be  calculated  in   accordance   with  the   Accounting
         Procedures)  shall be  deemed  to be zero for any  purpose  under  this
         Agreement;  provided that, upon the termination of this Agreement,  for
         whatever  reason,  such  amount  (the "FME  Holiday  Amount"),  without
         interest,  shall be paid by Pillsbury to Seneca in accordance  with the
         terms of Section  19.2  hereof.[Section  deleted  per  application  for
         confidental treatment] Pursuant to the terms of the Sale Agreement, the
         parties intend for Seneca to assume the Pillsbury Can Contracts for the
         purpose of  providing  supplies  of cans for the  Products  and, to the
         extent obtainable,  supplies for other products  manufactured by Seneca
         for third parties at the Alliance Plants. (b) One-Time FME Calculation.
         During the period from the  Effective  Date through  March 31, 1995 (or
         April  30,  1995,  if Seneca  has not  adopted  March 31 as its  fiscal
         year-end by March 31, 1995),  the FME for the Sold Plants (which amount
         shall be calculated in accordance with the Accounting Procedures) shall
         be deemed to be zero for any  purpose  under this  Agreement;  provided
         that, upon the termination of this Agreement, for whatever reason, such
         amount (the "FME Holiday Amount"),  without interest,  shall be paid by
         Pillsbury  to  Seneca in  accordance  with the  terms of  Section  19.2
         hereof.

         [Section   deleted  per  application  for  confidental   treatment]  In
         accordance with the foregoing,  Seneca shall be entitled to supply cans
         from other sources,  including  Seneca,  to the three Central  Division
         Plants  that were owned by Seneca  prior to the date  hereof.  Further,
         Seneca shall be entitled to supply cans from other  sources,  including
         Seneca,  to the Eastern Division Plants;  (b) One-Time FME Calculation.
         During the period from the  Effective  Date through  March 31, 1995 (or
         April  30,  1995,  if Seneca  has not  adopted  March 31 as its  fiscal
         year-end by March 31, 1995),  the FME for the Sold Plants (which amount
         shall be calculated in accordance with the Accounting Procedures) shall
         be deemed to be zero for any  purpose  under this  Agreement;  provided
         that, upon the termination of this Agreement, for whatever reason, such
         amount (the "FME Holiday Amount"),  without interest,  shall be paid by
         Pillsbury  to  Seneca in  accordance  with the  terms of  Section  19.2
         hereof.

         [Section deleted per application for confidental treatment]

(c)  Pillsbury Can Contracts.  As of the Effective Date, Pillsbury is a party to
         each of the Pillsbury Can  Contracts.  Exhibit E sets forth the pricing
         received by Pillsbury  under each of the Pillsbury Can  Contracts,  the
         term  thereof  and other  pertinent  information  with  respect  to the
         Pillsbury Can Contracts.  Pursuant to the terms of the Sale  Agreement,
         the parties intend for Seneca to assume the Pillsbury Can Contracts for
         the purpose of providing  supplies of cans for the Products and, to the
         extent obtainable,  supplies for other products  manufactured by Seneca
         for third parties at the Alliance Plants.  Seneca agrees that,  whether
         or not the Pillsbury Can Contracts are assignable to Seneca,  the costs
         to Seneca of procuring  cans for the  Products at the Central  Division
         Plants (wherever procured) shall be deemed to be equal to the costs set
         forth  in  Exhibit  E  hereto  for the  remainder  of the  terms of the
         Pillsbury Can Contracts set forth in Exhibit E. In accordance  with the
         foregoing,  Seneca shall be entitled to supply cans from other sources,
         including  Seneca, to the three Central Division Plants that were owned
         by Seneca prior to the date hereof.  Further,  Seneca shall be entitled
         to supply cans from other  sources,  including  Seneca,  to the Eastern
         Division  Plants;  provided  that,  the price paid shall not exceed the
         price  available to  Pillsbury,  as  delivered to the Eastern  Division
         Plant or Plants,  pursuant  to the third party  commercially  available
         supply contracts.

(d)      Bulk Asparagus Transfers.  Seneca understands that Pillsbury currently
         transfers bulk,  trimmed and unprocessed  asparagus from the Sold Plant
         located in Dayton, Washington to Pillsbury's Canadian division at cost.
         Seneca  hereby  agrees  to  continue  to  provide  bulk,   trimmed  and
         unprocessed asparagus to the Canadian division of Pillsbury as and when
         requested by the Canadian  division (in the same manner as the Canadian
         division  currently  makes  such  request)  at a price  equal  to Fully
         Allocated  Cost  for  such  bulk  asparagus,  in  accordance  with  the
         Accounting Procedures.

3.5      Price Assumptions; Title Transfer.

(a) Seneca shall provide, at its expense (to be included in the Transfer Price),
         all components of Variable Costs.

(b)      The Transfer Prices include all costs of maintaining and operating the
         Alliance Plants,  including all production costs, packaging and packing
         services,  Supplies,  materials,  receiving  services,   administrative
         services,  quality assurance  testing and inventory control  procedures
         needed to source, process, manufacture,  package and label the Products
         and  provide  information  to  Pillsbury  in  accordance  with  all  of
         Pillsbury's specifications and requirements as provided by Pillsbury to
         Seneca.  There are no fees,  equipment  costs or facility  costs of the
         Alliance  Plants  (other  than  Pillsbury's  pro  rata  share  of those
         incurred by the Central  Division,  which are  included in the Transfer
         Prices) to be paid by Pillsbury,  other than the inventory  warehousing
         charges  described  in Article  VI hereof and other than for  Ancillary
         Services, as defined in 3.7 below.

(c)      Seneca shall pay for ingredients and Supplies, and, except as otherwise
         expressly set forth in the second sentence of Section 6.1 hereof, or in
         Section 6.2 hereof or in the last sentence of Section 6.3 hereof, or in
         Section 6.4  hereof,  freight,  warehouse  storage  and  handling,  and
         Product storage and handling.  Except as otherwise set forth in Section
         6.3  hereof,  title to the  finished  Products  delivered  by Seneca to
         Pillsbury   shall  transfer   [Section   deleted  per  application  for
         confidental treatment]F.O.B.
         the Alliance Plant (whether shipment is by truck or rail).

                                            3.6      Payment Terms.

 (a)  Product Invoices.  Except as otherwise contemplated by Section 6.3 hereof,
         Seneca shall invoice Pillsbury at the time of shipment of Products from
         any  Alliance  Plant  for all  Acceptable  Cases  of  Product  produced
         hereunder.  The invoice shall identify the applicable  Transfer  Prices
         for the shipped  Product.  Terms of payment  shall be net fifteen  (15)
         days from the date of invoice.  Payment  shall be made by wire transfer
         of  immediately  available  funds to an account  designated  by Seneca.
         Invoices  not paid  within  15 days of the date  thereof  shall  accrue
         interest at the rate of one percent  (1%) per month.  Accrued  interest
         will be paid by wire  transfer  of  immediately  available  funds to an
         account  designated  by  Seneca;  such  accrued  interest  will  not be
         accounted for as revenues of the Central Division,  but shall be deemed
         corporate  revenues of Seneca. The invoice will reference item code and
         product name,  number of Acceptable  Cases,  Transfer Prices and amount
         due.

  (b)Management Fee Invoices.   In addition to the invoices described in Section
         3.6(a) above,  Seneca shall invoice  Pillsbury on a calendar  quarterly
         basis  for the  aggregate  Management  Fee for the  preceding  calendar
         quarter,  as reconciled  for each calendar  quarter in accordance  with
         this  Section  3.6(b).  Each  quarterly  payment  shall be made by wire
         transfer of  immediately  available  United States funds (to an account
         designated  by Seneca to  Pillsbury)  on the first  business day of the
         calendar  month  immediately  following  the end of each such  calendar
         quarter  (i.e.,  April 1, July 1,  October  1,  January  1, or the next
         business  day  thereafter).  On or before the 15th day of the  calendar
         month following the end of each calendar quarter hereafter,  Seneca and
         Pillsbury shall  reconcile any material  overpayment or underpayment of
         the Management Fee for the preceding calendar quarter.

 (c)Year-End Reconciliation Procedures.  On or before the May 31st following the
         end of the Initial Period,  and of each Fiscal Year thereafter,  Seneca
         shall compute (and Pillsbury  shall  approve),  in accordance  with the
         Accounting  Procedures,  the Central Product Cases, the Eastern Product
         Cases,  the Central  Seneca  Cases and the  Eastern  Seneca  Cases.  In
         addition,  on or before  May 31st of each  Fiscal  Year,  Seneca  shall
         determine (and Pillsbury  shall approve) the actual Transfer Prices for
         each Product (by SKU) in  accordance  with the terms of the  Accounting
         Procedures,  utilizing  the Central  Product  Cases and Central  Seneca
         Cases for such relevant time period.  If Pillsbury has underpaid Seneca
         for the aggregate of all Acceptable  Cases of Products  produced in the
         preceding  Fiscal  Year (or Initial  Period) by Seneca at the  Alliance
         Plants and shipped  therefrom,  then Seneca will invoice  Pillsbury for
         the amount of such  underpayment  and  Pillsbury  will  (subject to its
         rights to audit and dispute  such  amounts set forth in the  Accounting
         Procedures)  pay such  amount  within  thirty  (30) days of the invoice
         date.  If  Pillsbury  has  overpaid  Seneca for the  aggregate  of such
         Acceptable  Cases,  Seneca shall refund such overpaid amounts within 30
         days after such  computation.  No interest shall accrue to either party
         for any amount  that the actual  aggregate  Transfer  Prices  have been
         overpaid or  underpaid  for such  period.  The parties  intend that the
         result of the  aggregate  payments  made by Pillsbury to Seneca for any
         Fiscal  Year,   after   giving   effect  to  the   foregoing   year-end
         reconciliation, is that Seneca shall have realized a profit of [Section
         deleted per application for confidental  treatment] $.10 per Acceptable
         Case of Product  produced for such Fiscal Year (exclusive of any Annual
         Incentive Payments paid pursuant to Section 8.1 hereof).

 (d)     "Open Book Policy".  Seneca understands and agrees that this Agreement
         requires  Seneca to maintain  complete and  accurate  books and records
         with respect to the Central  Division (and,  solely to enable Pillsbury
         to audit the ED Can Differential determinations,  the Eastern Division)
         in  accordance  with US GAAP,  and to  maintain  them on an "open book"
         basis. Therefore, for a period of at least seven years after each March
         31st during the term of this Agreement,  Seneca shall maintain complete
         and accurate  accounting  books and records in accordance with standard
         accounting  practices to substantiate all Transfer Price components for
         the  Central  Division,  and the ED Can  Differential  for the  Eastern
         Division,  for the  Fiscal  Year  ending on such  March  31st,  and any
         proposed year-end adjustments  thereto.  Seneca shall make such records
         available to Pillsbury or Pillsbury's agents to the extent necessary to
         enable Pillsbury to verify, to Pillsbury's  satisfaction,  the Transfer
         Prices and the ED Can Differential  and otherwise  support all Transfer
         Price  components,  all as  more  fully  described  in  the  Accounting
         Procedures.

 (e) Shrinkage. Product shrinkage during the packaging and warehousing stages of
         production occurring within the aggregate limits set forth in Exhibit F
         will be charged to Variable  Costs,  for purposes of calculating  Fully
         Allocated  Costs,  in  accordance  with  the  terms  of the  Accounting
         Procedures.  Seneca shall be responsible for Product  shrinkage  during
         the  packaging  and  warehousing  stages of production in excess of the
         aggregate  limits  set forth in the  attached  Exhibit F (and shall not
         include costs related  thereto in Fully Allocated  Costs).  Any Product
         that is not  accepted  by  Pillsbury  for  failure to meet the  Product
         Specifications  required for  Acceptable  Cases will not be paid for by
         Pillsbury  and the costs  thereof  shall be  excluded  from the Central
         Division  costs,  to the  extent  said costs  exceed  the  agreed  upon
         shrinkage  rate. The parties agree that such amounts shall initially be
         similar to Pillsbury's  actual  experience for similar  products at the
         Sold Plants prior to the date hereof.  On or before each  December 1st,
         the parties shall agree upon the expected shrinkage performance amounts
         for the upcoming  Fiscal Year and such amounts shall be attached hereto
         and incorporated herein as amended Exhibit F.

 (f)   Yields and Recoveries.  Seneca agrees to use its best efforts to maximize
         yields  and  recoveries  of raw  materials  used in the  production  of
         Products for each Product  (identified by SKU) in each geographic area.
         Pillsbury  understands  that force majeure  events,  the most common of
         which is  weather,  may affect  Seneca's  ability  to achieve  specific
         yields and recoveries for any Product in any given Pack. Therefore, the
         parties  agree that Seneca  shall be  obligated at all times during the
         term of this Agreement to achieve,  for any Pack, yields and recoveries
         for each Product  (identified by SKU) in each  geographic area that are
         at least equal to normal  industry  standards for such Products in such
         geographic areas.

3.7 Ancillary Services and Other Special Services.  The Product prices described
above exclude costs of the Ancillary Services. The SRB shall agree in writing on
prices for Ancillary Services. Invoices for Ancillary Services shall be paid net
thirty  (30) days from the date of  invoice,  provided  that an  explanation  of
charges and supporting documents accompany the invoice.

3.8 Pillsbury Right of Offset. During the term of this Agreement, and so long as
the Note  (including any refinancing  thereof)  remains  outstanding,  Pillsbury
shall have the right,  without notice or demand therefor,  to offset against any
payment or payments to be made by Pillsbury to Seneca under this  Agreement  the
full  amount of all  interest  due and owing at any time  under the terms of the
Note (and any refinancing  thereof).  Delay or failure to act by Pillsbury shall
not preclude  the exercise or  enforcement  of  Pillsbury's  rights and remedies
under this  Section  3.8,  and no waiver of such  rights and  remedies  shall be
effective  unless  such waiver is  delivered  in a writing  duly  executed by an
authorized officer of Pillsbury.

As set forth in the preceding paragraph, Pillsbury shall be entitled to offset,
in accordance with the terms of such preceding paragraph, any accrued but unpaid
interest  under the Note that has become due and  payable.  Pillsbury,  however,
shall not,  under any  circumstances,  be  entitled  to offset any  payments  of
principal  under the Note (whether or not past due)  pursuant to such  preceding
paragraph,  or, so long as any "Senior Indebtedness" (as defined in the Note) is
outstanding,  any common law, contractual or statutory right (including any such
right  pursuant to the  Bankruptcy  Code of 1978,  as amended  (the  "Bankruptcy
Code")) or otherwise,  nor, so long as any Senior  Indebtedness  is outstanding,
may any  principal  obligation  under  the  Note be  satisfied  pursuant  to any
counterclaim against Seneca held by Pillsbury;  and Pillsbury hereby irrevocably
waives  (solely  for the benefit of the  "Senior  Creditors"  (as defined in the
Note) and not for the  benefit of Seneca) any right to assert any such rights of
offset or  counterclaim as they relate to the repayment or recovery of principal
due under the Note  (but the  foregoing  waiver  shall  not  affect  Pillsbury's
rights, if any, to offset or counterclaim with respect to any other amounts owed
to Pillsbury by Seneca under any other instrument or agreement).



                                   ARTICLE IV

                                     VOLUME

 4.1  Annual Pack Plan.  Pillsbury shall deliver to Seneca its projected Product
volume requirements from the Alliance Plants for each Fiscal Year as follows:

(a) On or before December 1st of each Fiscal Year after the date hereof, 
    Pillsbury shall  supply  to Seneca Pillsbury's Annual Pack Plan for the next
    succeeding Fiscal Year.

(b) On or before the January 10th following the initial submission of the Annual
    Pack  Plan,  Pillsbury  will  provide  Seneca  with  all   significant
    adjustments  to the  projected  volumes  set forth in such  Annual Pack
    Plan.

(c) On or before the immediately succeeding March 15th (and, in all events, 
    before planting of the  vegetable  crops for that Fiscal  Year's  Products
    has begun), Pillsbury will complete its review of the projected Product mix
    set forth in the Annual Pack Plan and will notify  Seneca of changes to
    the  projected  Product  mix  resulting  from  such  review.  Pillsbury
    acknowledges  that, by March 15th, there will be little opportunity for
    Seneca to alter the acreage  under  contract to be planted with respect
    to the Products for such Fiscal Year.

(d) On or before the immediately succeeding May 15th (and, in all events, before
    the Pack for that Fiscal  Year's  Products has begun),  Pillsbury  will
    submit to Seneca its additional,  minor  adjustments to the Product mix
    (identifying all such changes by seed type and Division).

(e) Thereafter, as the Pack for such Fiscal Year is progressing, Pillsbury shall
    be entitled to seek further adjustments in the Product mix as circumstances
    warrant.

(f) Seneca shall identify and provide reasonable written notice to Pillsbury of
    any  potential  capacity or  operational  conflicts  as a result of the
    Annual Pack Plan.  The parties agree to use all  reasonable  efforts to
    alleviate  such  conflicts,   including   altering  inventory  targets,
    building or  depleting  inventory  and  switching  production  to other
    Alliance Plants or facilities.  However,  Pillsbury shall, at all times
    during the term of this  Agreement,  have first priority for production
    capacity in the Alliance Plants for volume as set forth in Exhibit G.

4.2 Seneca Projection. Seneca shall follow the same requirements as are set 
forth in Section 4.1(a) above with respect to the annual Seneca Projection. The 
Seneca Projection  for the Initial Period shall be delivered on or before the 
Effective Date.

4.3  Pillsbury's Purchase Commitment.  For any Fiscal Year, Pillsbury agrees to
purchase Pillsbury's Annual Commitment.

4.4  Pack and Commitment Variations.   The parties understand and agree that the
parties'  ability to meet the projected volume of product set forth in the Total
Pack (and,  therefore,  Pillsbury's Annual Commitment) are subject to variations
due to force majeure events, the most common of which is weather. Therefore, the
parties  agree to pro rate  both  shortages  and  surpluses  (in each  case,  of
"Extra-Standard"  and/or  "Fancy"  quality  product (as such terms are  commonly
understood  in the  vegetable  processing  industry))  in the Total Pack for any
Fiscal Year in direct proportion to the parties' respective Annual Pack Plan and
Seneca  Projections  in effect on the December 1 of the  preceding  Fiscal Year.
Shortages  and  surpluses  (in each case,  of  "Extra-Standard"  and/or  "Fancy"
quality  product  (as  such  terms  are  commonly  understood  in the  vegetable
processing industry)) in the Total Pack shall be measured by major crop category
covered by this Agreement and  separately  for each of the Central  Division and
the Eastern Division.

Seneca shall use its good faith efforts to cooperate closely with Pillsbury to 
revise Product mix in years of Product shortages, as may be reasonably requested
by Pillsbury.  In addition, at Pillsbury's request,  Seneca  agrees to sell any
"Extra-Standard" quality Product upon terms to be mutually agreed.

4.5   Dry Bean Production. Pillsbury shall be responsible for the production of
dry bean  Products  until  Pillsbury's  production  of dry bean Products in 1995
has ceased.  Thereafter,  at Pillsbury's  request,  Seneca shall be responsible
for production of dry bean Products after  allowing for a reasonable  period of
time to  transfer  the  equipment  with  respect to dry bean  Products to one or
more Central Division Plants.


                                   ARTICLE V

                          FINISHED PRODUCT SCHEDULING

5.1     Finished Product Scheduling.

(a)     Seneca shall be responsible for producing sufficient labelled Product to
        maintain Pillsbury's demand forecast.

(b)     Pillsbury shall provide Seneca, on a daily basis, with a rolling 12-week
        demand  forecast,  specified  by  individual  Product at the SKU level.
        Seneca shall then calculate the Released Orders for each Alliance Plant
        that will meet the  demand  forecast  for each  Product.  Seneca  shall
        transmit to Pillsbury each day, via electronic data interchange,  daily
        production and labeling performance, as well as the Released Orders for
        the next one-to-two week time period.

(c)     Seneca shall use its best efforts to produce according to the Released 
        Orders transmitted to Pillsbury. Seneca shall notify Pillsbury promptly
        if the actual case fill rate of Acceptable Cases for any Released Order
        is less than 100%.

(d)     Seneca shall take all necessary steps to produce Product to meet
        Pillsbury's demand  forecast.  The  parties  agree to  submit  for SRB 
        review  and assessment  Pillsbury's  increased  costs or expenses  that
        result from Seneca's failure to maintain adequate labelled inventory
        levels to meet demand  forecasts,  and  Seneca's  increased  costs  that
        result from extraordinary  steps  taken by Seneca to maintain adequate
        labelled inventory levels to meet demand forecasts.

5.2 Labelling Capacity Requirements. Pillsbury shall provide Seneca on a monthly
basis a rolling 12-month labelled finished Product demand forecast. Seneca shall
identify and provide  reasonable  written  notice to Pillsbury of any  potential
labelling  capacity issues.  The parties agree to use all reasonable  efforts to
alleviate such issues,  including  altering  labelled finished Product Inventory
targets,  building or depleting  inventory  and  switching  production  to other
plants or facilities.  However, Pillsbury shall at all times have first priority
for labelled finished Product production  capacity in the Alliance Plants as set
forth in Exhibit H.

5.3   Packaging Supplies.

(a) Seneca shall maintain at each Alliance Plant appropriate inventory to ensure
    that packaging Supplies are available to support the production of Released 
    Orders.

(b) Seneca shall notify Pillsbury of any packaging Supplies which do not conform
    to  the  Product  Specifications.  In  addition,  Seneca  shall  notify
    Pillsbury  of any  supplier  problems or  inventory  difficulties,  but
    Seneca shall not be responsible for expenses incurred by Pillsbury with
    respect to packaging Supplies for causes beyond Seneca's control.

(c) Unless otherwise requested, Seneca shall receive all packaging Supplies upon
    arrival at the Plants and shall  transmit to Pillsbury on a daily basis
    all requested  information  regarding receipt of packaging  Supplies at
    each Plant, including but not limited to the following:

    (i)      receipt date;
    (ii)     vendor name;
    (iii)    quantity received;
    (iv)     Pillsbury specification number;
    (v)      Pillsbury purchase order number; and
    (vi)     such other information as is reasonably requested by Pillsbury.




<PAGE>


                                   ARTICLE VI

                              INVENTORY MANAGEMENT

6.1  Initial Product Inventory. Pursuant to the terms of the Sale Agreement, all
Initial Product  Inventory  shall remain the property of Pillsbury.  The cost of
labelling  and  handling  the  Initial  Product  Inventory  shall be  charged to
Pillsbury when the Initial Product Inventory is shipped to Pillsbury.

Seneca shall maintain all Initial Product Inventory at the respective Sold Plant
at which it is presently located in conformity with the terms therefor contained
in the "Quality Documents" (defined in Section 9.1 hereof) previously  delivered
by Pillsbury to Seneca. So long as Seneca observes such terms, the risk of loss
for the Initial Product Inventory shall remain with Pillsbury. Seneca shall ship
the Initial Product Inventory in accordance with Section 6.4 hereof.

6.2  Warehousing Cost.  Except as otherwise set forth in Section 6.1 above or in
Section 6.3 below,  Seneca shall retain title to all Product Inventory until the
date of shipment thereof from an Alliance Plant to the destination designated by
Pillsbury.  Until such  shipment,  Seneca  shall  store and  handle all  Product
Inventory in conformity with the terms contained in the Quality  Documents.  The
warehousing cost charged hereunder for each Product in the Pack to occur in each
Fiscal  Year shall be included in the  Standard  Cost for such  Product for such
Fiscal Year.

6.3  Sale of Products to Pillsbury.  Product Inventory from the prior Pack which
remains  unsold as of the dates set forth in Exhibit I hereto shall be sold, and
title  shall  pass,  to  Pillsbury  as of each such date at the actual  Transfer
Prices for the applicable Products  (identified by SKU) in effect for such prior
Fiscal Year  (determined  pursuant to the terms of Section 3.6(c) hereof and the
Accounting  Procedures).  Terms of payment shall be net fifteen (15) days of the
date of  invoice.  The  risk of loss and  insurance  liability  for all  Product
Inventory  sold to  Pillsbury  pursuant  to the terms of this  Section 6.3 shall
remain  with  Seneca  after  the  date of sale  hereunder,  until  such  Product
Inventory is shipped [Section deleted per application for confidental treatment]
F.O.B.  the Alliance Plant;  provided that,  Seneca shall not be responsible for
degradation in quality of frozen bulk vegetable  Product Inventory due solely to
the  passage  of time so long as  Seneca  observes  the terms  contained  in the
Quality  Documents  with  respect to storage and handling of such  Product.  The
monthly warehousing cost for Product Inventory from the prior Pack which remains
unsold as of the dates set forth in Exhibit I hereto  will be equal to  [Section
deleted per  application for confidental  treatment]  one-twelfth  (1/12) of the
annual warehousing costs (including  insurance costs applicable  thereto) agreed
upon pursuant to Section 6.2 above.

6.4 Inventory Shipping.  In general, Pillsbury intends to have Product Inventory
shipped [Section deleted per application for confidental  treatment]  F.O.B. the
Alliance Plant. As and when requested by Pillsbury,  however,  Seneca shall ship
designated  Product  from  the  identified  Alliance  Plant  to the  destination
designated  by  Pillsbury  in  strict   compliance  with   Pillsbury's   notice.
Pillsbury's  notice shall designate the carrier,  the amount of Product (by SKU)
to be shipped, pallet or shipment  configuration,  date and time of shipment and
delivery, and destination point. If applicable, Seneca will invoice Pillsbury at
the time of  shipment  in the amount of the  applicable  Freight  Charge for the
Product shipped pursuant to Seller's  request.  If applicable,  terms of payment
shall be net fifteen (15) days of the date of invoice.

6.5  Negative Pledge.  During the term of this Agreement and except as otherwise
required by applicable federal law, Seneca shall not agree with or consent to or
otherwise  permit  any  third  party  to take or  maintain  any  lien,  security
interest, mortgage, pledge or other encumbrance upon any (i) finished Product or
(ii) frozen bulk vegetables held for use by Pillsbury.


                                  ARTICLE VII

                              CAPITAL EXPENDITURES

7.1Restructuring Capital Plan.  In order to achieve the operating and production
goals of the parties under this Agreement, Seneca acknowledges that significant,
long-term capital investment will be required to be made in the Sold Plants. The
RCP  contemplates a capital expense of  approximately  $50 million (U.S.) over a
period of two years.  Subject to any differing  determination of the SRB, Seneca
shall be solely  responsible for managing the capital  projects  outlined in the
RCP at the Alliance Plants.

The aggregate estimated capital costs of the RCP include, for each project, the
costs of purchasing  and installing  new equipment and any refurbishment of the
Sold Plants necessary to accommodate  such equipment.  With respect to any 
identified RCP project,  the SRB shall prepare and agree (prior to the 
commencement of such project)  upon a project  memorandum  which sets forth the
total capital cost of such project,  a timetable,  milestones and a project cash
flow. If actual costs for the RCP projects in the aggregate exceed $50 million 
(U.S.), Seneca shall be solely responsible for such costs and shall not, 
directly or indirectly, include such costs in its bills,  invoices  or other
requests  for  payment  (including Product  invoices) to Pillsbury  under this
Agreement.  In addition, if actual costs for the RCP projects with respect to
any Central Division  Plants,  in the aggregate, [Section  deleted per
application for confidental  treatment],  Seneca shall be solely  responsible
for all depreciation charges with respect thereto and shall not, directly or 
indirectly, include such costs in its bills,  invoices or other requests for 
payment (including  Product invoices) to Pillsbury under this Agreement.

7.2   Amortization of RCP Investment.  Any Annual Incentive Payments received by
Seneca  pursuant to Section 8.1 hereof  shall,  after  deducting  taxes  payable
thereon  (using the Seneca  Effective  Tax Rate for the  Initial  Period or such
Fiscal  Year),  be deemed  to have  been  used by  Seneca to repay,  on the date
received by Seneca,  principal on any amounts of indebtedness  then  outstanding
with respect to the RCP ("RCP  Principal  Balance").  From January 1, 2001 until
the RCP  Principal  Balance has been fully  retired by Seneca,  Seneca  shall be
deemed  to have  repaid,  on March 31 of each  Fiscal  Year,  the RCP  Principal
Balance  by an  amount  equal  to the Net  Free  Cash  Flow  generated  from the
preceding Fiscal Year. From January 1, 2005 until the RCP Principal  Balance has
been fully retired by Seneca, Seneca shall be deemed to have repaid, on March 31
of each Fiscal Year thereafter, in addition to Net Free Cash Flow, the following
amount to repay the RCP Principal Balance:  an amount equal to (i) the aggregate
amount of the Per Case Tolling Fee for all Acceptable  Cases of Product invoiced
by Seneca to  Pillsbury  in the  preceding  Fiscal Year less (ii) the product of
such  aggregate  amount  multiplied  by the Seneca  Effective  Tax Rate for such
Fiscal Year.

7.3     NonRCP Projects.   Approval of any NonRCP Projects shall be the sole
responsibility of the SRB. Seneca shall fund the costs of such projects.  To the
extent  agreed by the SRB,  the  depreciation  related  to such  NonRCP  capital
expenditures  shall be included in the Transfer  Price  calculations  more fully
described in Article III of this Agreement.

7.4    Mandatory Capital Investments.  If Seneca is required to make a Mandatory
Capital  investment  during the term of this  Agreement,  then Seneca shall just
satisfy  such  investment  from Net Free  Cash  Flow.  If such  source  provides
insufficient  funds  to  satisfy  the  required  Mandatory  Capital  investment,
Pillsbury shall make a cash payment to Seneca in an amount equal to such funding
deficiency  (the "Balance  Amount").  As Seneca  depreciates  the Balance Amount
portion  of such  Mandatory  Capital  investment  (which  depreciation  shall be
determined in accordance with the terms of the Accounting Procedures),  it shall
provide  Pillsbury  with a credit  against  Pillsbury's  purchases  of  Products
hereunder up to the full amount of such depreciation.

7.5      Sales Tax Refunds.  Seneca agrees to apply for any refunds or rebates
available to it under applicable state or local laws,  regulations or ordinances
with respect to the payment of sales taxes  related to any capital  expenditures
contemplated  by the RCP or as otherwise  approved by the SRB (including  NonRCP
Project). To the extent that Seneca obtains any such refunds or rebates,  Seneca
shall apply them, on the books and records of Seneca in accordance  with US GAAP
as consistently applied, to reduce the value of the capital asset in the Central
Division for which the subject capital expenditure was made, and shall be deemed
to have reduced the outstanding  principal  balance (if any) of the indebtedness
which funded such capital expenditure.


                                  ARTICLE VIII

                                COST REDUCTIONS

8.1 Cost Reduction Incentives. During the period beginning on the Effective Date
and ending  March 31, 2000 (and  assuming  this  Agreement  is still in effect),
Seneca  shall  receive an Annual  Incentive  Payment  from  Pillsbury  if Seneca
exceeds, in the aggregate, certain annual cost-saving targets for the operations
of the Central Division Plants and savings from logistics  benefits which accrue
to  Pillsbury  from  production  in the  Eastern  Division  Plants.  The  Annual
Incentive  Payments for the Initial  Period or Fiscal Year shall equal  [Section
deleted per application for confidental treatment] one-third (1/3) of the amount
by which Seneca  exceeds the annual cost savings  targets for the Initial Period
or for such  Fiscal  Year.  Attached  hereto as Exhibit J is a  schedule  of the
annual  targeted  cost-savings  and  a  related  schedule  of  Annual  Incentive
Payments. The Initial Period and each Fiscal Year thereafter shall be treated as
separate time periods (with no carryforward or carry-back of cost-savings across
time periods),  for purposes of  calculating  the Annual  Incentive  Payment due
Seneca for each period. The calculations of the costs for each targeted category
shall be determined in accordance with the Accounting Procedures.

8.2       Cost Reduction in Supply Procurement.  Pillsbury shall use its good
efforts to cooperate with Seneca to enable Seneca to procure supplies (including
cans) and raw materials in a manner that seeks to maximize  Seneca's  efficiency
hereunder;  provided that,  Seneca  understands that the foregoing  agreement of
Pillsbury  shall not  obligate  Pillsbury  to incur any  out-of-pocket  costs or
expenses.
8.2 Cost Reduction in Supply Procurement.Pillsbury shall use its good efforts to
cooperate with Seneca to enable Seneca to procure supplies  (including cans) and
raw materials in a manner that seeks to maximize Seneca's efficiency  hereunder;
provided  that,  Seneca  understands  that the foregoing  agreement of Pillsbury
shall not obligate Pillsbury to incur any out-of-pocket costs or expenses.


                                   ARTICLE IX

                       INSURANCE, TITLE AND RISK OF LOSS

9.1 Title; Risk of Loss.  Seneca shall have title to all ingredients,  Supplies,
work-in-progress and finished Products. In addition,  Seneca shall have the risk
of loss of ingredients and Supplies.  Seneca shall also have the risk of loss of
work-in-progress  and  finished  Products  until the  finished  Products  are in
transit for delivery to the  destination  designated by Pillsbury.  The costs of
the  insurance  deductible  payable  by Seneca  for lost  product  and all other
casualty losses shall, to the extent properly allocable to the Central Division,
be included  in the Fully  Allocated  Cost of  Products  produced at the Central
Division Plants.

9.2 Insurance. Until completion of the Services to be provided hereunder, Seneca
shall maintain at all times and at its own expense (which expense, to the extent
properly  allocable  to the  Central  Division,  shall be  included in the Fully
Allocated  Costs of Products  produced at the Central  Division)  the  following
described minimum amounts of insurance, all on the "occurrence form":

(a)    Worker's Compensation Insurance, including occupational disease coverage,
       all as required by law, and Employer' s Liability Insurance with a limit
       of $500,000 for each employee.

(b)    Commercial General and Excess Liability Insurance, including products,
       completed  operations  and  contractual  liability,   insuring  against
       personal injuries and property damage with limits, in the aggregate, of
       not  less  than  $5,000,000  general  aggregate  and  each  occurrence;
       $5,000,000 products/completed operations aggregate and each occurrence;
       $500,000 fire damage on any one fire; and $500,000  medical  expense on
       any one person.

 (c)   Automobile Public Liability Insurance insuring against personal injuries
       and against  property  damage,  with limits of no less than  $1,000,000
       per occurrence.  All such automobile public liability insurance shall 
       cover any and all motor vehicles  engaged in operations  under this 
       Agreement whether on or off the worksite.

All policies with respect to the foregoing insurance shall specifically name 
Pillsbury as an additional insured party as Pillsbury's  interests may appear 
with respect to this Agreement.  Before  commencing work, Seneca shall furnish 
to Pillsbury's Risk Manager with an insurance  certificate  or  certificates  
showing  Seneca's compliance  with  the  requirements  of this  provision,  as
determined  in the discretion of Pillsbury.  Such  certificate or certificates 
shall  specifically provide that  Seneca's  comprehensive  general  liability 
insurance  includes a contract  liability  rider covering the agreements and 
covenants of Seneca under and in connection with this Agreement and further, 
that said insurance shall not be canceled or changed until at least thirty (30)
days' written  notice has been given to Pillsbury by the insurance company.

Seneca agrees that the insurance limits stated in this Section 9.2 are the
minimum requirement  and that Pillsbury does not in any way represent that the 
insurance or the limits  required  herein are  sufficient or adequate to protect
Seneca's interests or liabilities.


                                   ARTICLE X

                        QUALITY PERFORMANCE REQUIREMENTS

10.1 General.  Seneca shall be responsible for quality assurance and food safety
compliance  with respect to all aspects of the provision of the Services for all
Products hereunder and, in the fulfillment of its obligations under this Article
X, shall meet or exceed all  requirements  specified  herein and comply with all
operating  standards in the Quality  Documents or such other comparable  quality
systems manuals of Seneca as are approved in writing by Pillsbury. Pillsbury may
make reasonable  changes to the Quality  Documents from  time-to-time;  provided
that,  Seneca  is  able  reasonably  to  accommodate  the  change  and is  given
reasonable time to implement the change.

10.2 Plant Inspection and Assessment.Pillsbury and its authorized 
representatives shall have the right to inspect the Alliance  Plants and observe
all  procedures prior to and during any period of the  provision of any Services
with respect to the  Products.  In  addition,  Pillsbury  or its agents  shall 
have the right to conduct an assessment of each Alliance Plant and its quality
management  system at least once per year to  determine  the level of  
compliance  with the Quality Documents. Pillsbury shall be responsible for all 
out-of-pocket expenses related to such inspections, audits and assessments. 
Pillsbury hereby warrants to Seneca that each of the Sold Plants will be an 
Approved Plant as of the Effective Date.

(a) Pillsbury shall use the inspection or assessment findings to determine the
    approval status of each Alliance Plant.  Pillsbury shall not assess any
    Plant as "Approved"  if there are any  compliance  deviations  from the
    Quality Documents which materially  compromise the safety or quality of
    the Products.

(b) If Pillsbury rates any Alliance Plant as "Conditionally Approved," Seneca
    shall submit a written  corrective  action plan to Pillsbury within ten
    working  days  for  Pillsbury's  approval.  In the  absence  of such an
    approved  corrective  action plan within 10 days,  Pillsbury  may cease
    production  or  acceptance  of any Products  from that Plant and Seneca
    shall be responsible  for  Pillsbury's  extra costs,  if any,  directly
    related to the absence of the plan until that Plant has  corrected  the
    conditions  causing the "Conditional  Approval"  rating.  Costs of such
    corrective action, other than capital expenditures  approved by the SRB
    (which  shall be treated as NonRCP  Projects  approved  by the SRB) for
    such purpose, shall be treated as corporate overhead cost in the manner
    described in Section 3.1(g).

(c) If Pillsbury rates any Alliance Plant "Unapproved," Pillsbury shall have the
    right to cease production or acceptance of all Products from that Plant
    and Seneca shall be responsible  for  Pillsbury's  extra costs directly
    related to the  Unapproved  rating at that Plant  until the  conditions
    causing the  "Unapproved"  rating are  corrected  at Seneca's  expense.
    Pillsbury agrees to give reasonable assistance to Seneca to correct the
    cause(s) for the "Unapproved"  rating. Costs of such corrective action,
    other than  capital  expenditures  approved by the SRB (which  shall be
    treated as NonRCP Projects approved by the SRB) for such purpose, shall
    be treated  as  corporate  overhead  cost in the  manner  described  in
    Section 3.1(g).

10.    Product Quality.

(a)    Approved Varieties.  Seneca shall utilize only crop varieties approved by
       Pillsbury for Products not utilizing Proprietary Seed. (See Article XI,
       pertaining to Proprietary Seed). Seneca shall take actions necessary or
       appropriate to ensure that Proprietary  Seed is not mixed,  either with
       commercial  or  any  third  party's  commercial  variety  products.  In
       Alliance  Plants in which  Products  will be packed  for Seller and any
       other third party customer of Seneca, Seneca shall use its best efforts
       to use only  vegetables  grown from the seed  designated  by  Pillsbury
       (including, but not limited to, Proprietary Seed) for Products and only
       vegetables grown from commercial seed (or third party proprietary seed)
       for all third party  products;  provided that,  both parties  recognize
       that,  because of force  majeure  events  (the  primary one of which is
       weather) affecting agricultural crops, such as corn, there may be times
       when the overlapping use of Proprietary Seed and commercial seed may be
       necessary in order to enable  Seneca to continue  operating the Central
       Division Plants (or to avoid bypass).

(b)    Thermal Processing.  Thermally processed Product will be produced in
       compliance  with all relevant FDA  regulations and will comply with the
       standards and follow the procedures set forth in the Quality  Documents
       with regard to thermal process management.  Seneca will certify the use
       of all acceptable  production  codes and provide approved code lists as
       requested by Pillsbury.

(c)    Product Specifications.   Product shall meet or exceed all criteria 
       specified in the Product  Specifications  or the Product shall not be 
       deemed  Acceptable Cases.

(d)    Acceptance of Product.  If Product is not deemed to be Acceptable Cases
       pursuant  to  Section  10.3(c)  above,  then  Pillsbury  shall  not  be
       obligated to accept such Product,  with the  consequences  set forth in
       Section  3.6(e)  hereof.  Seneca shall remove all Green  Giant(R) brand
       labels from  unaccepted  labelled,  finished  Product (and may re-label
       such Product with labels that do not contain any  proprietary  names of
       Pillsbury).  Seneca shall be  responsible  for all expenses and losses,
       including  resale and/or disposal costs,  ingredient costs and Supplies
       costs resulting from the production of unaccepted finished Product.

(e)    Release of Product.  Seneca shall be responsible for adequate control of
       all non-conforming or unacceptable Product and shall take all appropriate
       actions  in order to  prevent  unauthorized  release  of such  Product.
       Seneca's  responsibility  under  this  Article  X  continues  until the
       Product disposition has been determined and accomplished,  and does not
       end when Product has been delivered to Pillsbury.

(f) Samples.   Samples may be requested by Pillsbury at any time for purposes of
    quality  evaluation.  Seneca shall  invoice  Pillsbury  for the special
    samples at the price agreed to by the parties pursuant to Section 3.7.

                                   ARTICLE XI

                                PROPRIETARY SEED

11.1 General Rules. During the term of this Agreement, Seneca shall only acquire
seed for the growth of vegetable  raw  materials for the Products as directed by
Pillsbury  in  accordance  with the  information  set forth in Exhibit K hereto,
which Exhibit identifies the type of seed, by code, for each Product (identified
by  SKU).  Except  as  otherwise  set  forth  herein,  all  such  seed  shall be
Proprietary  Seed.  Except as Pillsbury  otherwise agrees in writing in its sole
discretion, all Proprietary Seed shall be used by Seneca only for the production
of  Products  for sale to  Pillsbury  hereunder.  Pillsbury  agrees to work with
Seneca to determine  which types of Proprietary  Seed may be used (but not sold)
by Seneca for the production of products for third parties.

Pursuant to the Sale Agreement, Seneca shall acquire Pillsbury's current 
inventories of processed and unprocessed  production  seed, which seed comprises
part of the Proprietary  Seed.  Should  Pillsbury  develop  new types of  
Proprietary  Seed, Pillsbury  intends  to  transfer  to Seneca,  at no cost to
Seneca,  sufficient quantities  of such  new  seed in  order  that  Seneca  may
acquire  production quantities  of such new seed for  Seneca's  use,  but not 
for sale to any  third party.

11.2  Limited License. Pillsbury hereby grants to Seneca, effective as of the 
date hereof, a nonexclusive,  nontransferable, fully-paid license to make and/or
have made through third party contractors, and/or use the Proprietary Seed 
identified by seed  code on Exhibit  K (and any  modifications  thereto)  for
the sole and exclusive purpose of producing  Products for sale to Pillsbury, 
as contemplated by this  Agreement.  Seneca shall have no right to make or use
such  Proprietary Seed for any other purpose and shall grant no  sublicense,  in
whole or in part, of the  license  granted  pursuant to this  Section  11.2,  
without  Pillsbury's written  consent  (which may be granted or  withheld  by 
Pillsbury  in its sole discretion). Seneca shall make no modifications to the 
Proprietary Seed, conduct no experiments  involving the Proprietary  Seed,  
perform no genetic analysis on the Proprietary  Seed, nor shall Seneca utilize 
any of the  Proprietary  Seed in any breeding  program without  Pillsbury's 
written consent.  Seneca  recognizes Pillsbury's ownership of the Proprietary 
Seed and shall not at any time take any action that might in any way impair
Pillsbury's rights in and to the Proprietary Seed and shall not claim any right
or  interest in or to the  Proprietary  Seed, except such as are expressly  
granted by this Section 11.2. Seneca hereby agrees to take all such actions as
Pillsbury may  reasonably  request,  at  Pillsbury's expense,  in order to 
protect  and  enforce  Pillsbury's  rights  in and to the Proprietary  Seed. 
The license  granted by this  Section  11.2 shall  terminate automatically  upon
any  termination  of this  Agreement  and may  otherwise  be terminated  at any
time by  Pillsbury  by providing  written  notice  thereof to Seneca.

11.3     Third Party Contractors.  Seneca recognizes that the Proprietary Seed
represents a valuable  trade secret of Pillsbury,  and that special care will be
required when Seneca  contracts with  third-party seed producers and/or growers.
Seneca  agrees  that it will take all  precautions  necessary  to  maintain  the
Proprietary  Seed  as a trade  secret,  including  notifying  each  third  party
contractor  that the  Proprietary  Seed comprises a trade secret,  and requiring
each third-party seed producer to execute the "Agreement for Protection of Trade
Secrets"  in  the  form  attached  hereto  as  Exhibit  M,  and  requiring  each
third-party  grower  to enter  into  Seneca's  form of  grower  contract,  which
contract  shall contain (as an addendum  thereto,  or  otherwise)  the terms and
conditions  set forth in  Exhibit N attached  hereto.  Seneca  shall  provide an
executed  copy of every such  agreement to Pillsbury  within thirty (30) days of
its execution.


                                  ARTICLE XII

                       WARRANTIES, CLAIMS AND LIABILITIES

12.1  Pure Food Guaranty.  Seneca hereby warrants that its obligations hereunder
shall be performed in full  compliance  with the Federal Food, Drug and Cosmetic
Act and  applicable  state and municipal  laws and  regulations.  Seneca further
warrants  that  Ingredients  used in  Products  shall  conform  to said laws and
regulations. Seneca warrants that Products manufactured and packaged by it shall
not, at the time of delivery thereof,  be adulterated or contaminated within the
meaning  of said  regulations  nor shall  such  Products  constitute  an article
prohibited from the introduction  into interstate  commerce under the provisions
of Section 404 and 505 of the Federal Food, Drug and Cosmetic Act.

12.2 Good Manufacturing Practices. Seneca hereby represents and warrants that it
shall  operate  the  Alliance  Plants in  accordance  with  "Good  Manufacturing
Practices," as such term is defined in the Quality Documents.

12.3     Indemnification.

(a)   Seneca.  Seneca agrees to indemnify, defend, and hold harmless, Pillsbury,
      its officers, directors,  employees and  affiliates,  from and against any
      claims, liabilities, actions, losses, or expenses (including reasonable
      attorney's fees) arising out of or related to the action or inaction of
      Seneca, its officers,  directors,  employees,  agents,  contractors, or
      affiliates  including but not limited to, any claims,  including claims
      for bodily injury or property damage,  relating to the condition of the
      Products prior to delivery to Pillsbury.

(b)Pillsbury.  Pillsbury agrees to indemnify, defend, and hold harmless, Seneca,
   its officers, directors, employees and affiliates, from and against any
   claims, liabilities, actions, losses, or expenses (including reasonable
   attorney's fees) arising out of or related to the action or inaction of
   Pillsbury, its officers, directors,  employees, agents, contractors, or
   affiliates  including but not limited to, any claims,  including claims
   for  bodily  injury or  property  damage,  relating  to  changes in the
   condition of the Product which result from the acts of Pillsbury or its
   agents after delivery of the Product to Pillsbury.

12.4  Survival.  The warranties and indemnification obligations provided in this
Agreement shall survive any termination of this or any supplementary Agreements.


                                  ARTICLE XIII

                               PERFORMANCE GOALS

Seneca acknowledges that certain production and planning processes are 
critically important for Pillsbury's  business  requirements.  The parties
therefore agree that  Performance  Goals shall be determined by the parties 
within 90 days after the  Effective   Date initially and amended within 60 days
prior to the commencement of each Fiscal Year. The Performance Goals shall be 
incorporated by reference  herein.  The  SRB  shall  conduct  a  quarterly  
review  of  Seneca's performance  measured against the Performance Goals.  
Seneca agrees to submit to Pillsbury for approval a written  corrective  action
plan within 30 days of each review for each  Performance Goal not met or 
exceeded.  Performance  Goals shall include, but not be limited to the following
areas of measurement:

(a)Case fill to order, on-time, damage-free [Section deleted per application for
   confidental treatment]F.O.B. the Alliance Plant, per shipment orders; and

(b)specification compliance and agreed upon quality improvement goals.


                                  ARTICLE XIV

                                   CONTINUITY

If the parties are unable to agree on new exhibit(s) before the beginning of any
Fiscal Year,  the parties shall use the  appropriate  exhibit(s)  from the prior
Fiscal Year until the new exhibit(s) are decided.  The new exhibit(s) shall then
be  effective as of the start of the current  Fiscal Year and the parties  shall
have thirty (30) days to effect any resulting invoicing adjustments,  credits or
set-offs required to implement the new exhibit(s)) as of such effective date.


                                   ARTICLE XV

                              INFORMATION SYSTEMS

15.1     MIS.

(a)In exchange for the use of Pillsbury's Diamond MIS System (for its operations
   at the Seneca  Plants and other  Seneca  plants),  in the form in which
   they  currently  exist,  at their  current  location and subject to the
   usage and other  limitations set forth in this Article XV, for a period
   beginning on the  Effective  Date and ending on March 31, 2000,  Seneca
   shall  pay  to  Pillsbury  a  service  fee  of  [Section   deleted  per
   application for confidental  treatment]$250,000  per the Initial Period
   and each Fiscal Year thereafter;  provided that,  Seneca's right to use
   the Diamond MIS System under this Section  15.1(a) shall terminate upon
   the termination of this Agreement.  Such service fee will be considered
   part of the Fully Allocated  Costs of Products  produced at the Central
   Division.  This MIS  arrangement  will terminate upon the expiration of
   the period ending March 31, 2000. Thereafter, during the remaining term
   of this Agreement  (including any extensions  hereof),  Pillsbury shall
   grant a license described in Section 15.1(b) below.  During the term of
   such license,  Pillsbury shall not be obligated to expend any funds, or
   devote any management time or resources,  to maintaining,  upgrading or
   otherwise modifying its Diamond MIS System so licensed.

(b)Effective as of March 31, 2000, Pillsbury shall grant to Seneca a
   non-exclusive,  non-transferable,  fully  paid  license to use (for its
   operations  at the Seneca  Plants and other Seneca  plants) the Diamond
   MIS System,  in the form in which it exists on such date.  Seneca shall
   have no right to use the  Diamond  MIS System in any other place or for
   any other purpose and shall grant no  sublicense,  in whole or in part,
   of the  license  granted  pursuant  to this  Section  15.1(b),  without
   Pillsbury's   prior  written   consent.   Seneca  shall  not  make  any
   unreasonable   modifications   to  the  Diamond   MIS  System   without
   Pillsbury's prior consent.  Seneca recognizes  Pillsbury's ownership of
   the  Diamond  MIS System and shall not at any time take any action that
   might in any way impair  Pillsbury's  rights in and to the  Diamond MIS
   System and shall not claim any right or  interest  in or to the Diamond
   MIS System, except such rights as are expressly granted by this Section
   15.1(b). Seneca hereby agrees to take all such actions as Pillsbury may
   reasonably  request  in  order  to  protect  and  enforce   Pillsbury's
   ownership  of the  Diamond  MIS  System.  The  license  granted by this
   Section 15.1(b) shall terminate  automatically  upon any termination of
   this Agreement.

(c) Pillsbury understands and agrees that, if Seneca determines that it may more
    efficiently  account  for the  Central  Division  operations  by  using
    another accounting system, it may cease using the Diamond MIS System at
    such time, upon prior written notice to Pillsbury.

15.2 Pillsbury Property.  All files, input and output materials, the media upon
which they are located and all software programs or packages  (together with any
related documentation,  source code, object code, and upgrades or modifications)
which contain  Pillsbury  data or which are utilized or developed  for, and paid
for by,  Pillsbury in connection with this Agreement and which may or may not be
confidential or proprietary shall be the property of Pillsbury.

15.3 Software Warranties.

(a) With respect to the Diamond MIS System, Pillsbury hereby makes the following
    representations to Seneca as of the Effective Date:

             (i)  that  there  are  no  timers,   clocks,
                  counters,  or other limiting  designs or routines  designed to
                  disable the software automatically with the passage of time or
                  after  the  occurrence  of  any  triggering   event  known  by
                  Pillsbury to be contained within such software; and

             (ii) that  Pillsbury has disclosed to Seneca
                  the  existence  and  operation  of any  "back  door"  routines
                  designed to permit unauthorized access; and

            (iii) that such software  contains no virus,
                  Trojan  horse,  worm or other  surreptitious  code designed to
                  disable, erase or otherwise harm software, hardware or data.

(b)For all software used by Seneca in the performance of any Services hereunder,
   Seneca warrants, during the term of this Agreement:

             (i)  that  there  are  no  timers,   clocks,
                  counters,  or other limiting  designs or routines  designed to
                  disable the software automatically with the passage of time or
                  after the occurrence of any  triggering  event known by Seneca
                  to be contained within such software; and

             (ii) that Seneca has  disclosed to Pillsbury
                  the  existence  and  operation  of any  "back  door"  routines
                  designed to permit unauthorized access; and

           (iii)  that  Seneca  will  not use any  such
                  "back  door"  routines  for entry  into any such  software  or
                  hardware without prior authorization by Pillsbury; and

             (iv) that unless Seneca has obtained written
                  verification  from  Pillsbury  that no  testing  procedure  is
                  available,  prior to each  initial use at Seneca's  facilities
                  and again prior to each initial use at Pillsbury's  facilities
                  of any software used in the  provision of services  hereunder,
                  Seneca has tested all such  software  for the  presence of any
                  virus     or     other      surreptitious      code      using
                  surreptitious-code-detection  software  approved by  Pillsbury
                  and has provided  Pillsbury with written  verification  of the
                  test results; and

              (v) that such  software  contains  no virus,
                  Trojan  horse,  worm or other  surreptitious  code designed to
                  disable, erase or otherwise harm software, hardware or data.

15.4     Software Security.   Seneca shall provide adequate security, including
restricted  computer or  telecommunications  equipment  access and systems usage
passwords,  to prevent  unauthorized entry into Pillsbury systems or data files,
including  any  transmission  of such data files to  Pillsbury or any request of
data from Pillsbury. Seneca shall not be responsible for unauthorized entry into
Pillsbury systems or data files by persons other than Seneca employees or agents
if such unauthorized entry involves equipment or systems access at locations not
owned or leased by Seneca.

15.5     Indemnification.  Seneca agrees to defend, indemnify and hold Pillsbury
harmless  against  any claim,  loss or expense  arising out of any breach of the
above warranties and responsibilities of Seneca.


                                  ARTICLE XVI

                                CONFIDENTIALITY

16.1 Acknowledgement. Each party acknowledges and agrees that certain 
information, including but not limited to, the production processes and 
methodology, equipment  designs, business plans, quality assurance  information,
product specifications, raw ingredients specifications and other technical  and
nontechnical  information given to it by the other party in connection with this
Agreement  belong to and are  proprietary  and  confidential  information of the
other party. Each party agrees that it did not have any of the  above-referenced
confidential  information  prior to the establishment of a relationship with the
other party.

16.2     Disclosure of Confidential Information.  Both parties, for their mutual
benefit,  desire to disclose or have disclosed to the other, certain Information
which is proprietary to the disclosing  party or its affiliated  companies.  The
receiving  party shall hold such  Information in confidence,  shall reproduce or
copy such Information only to the extent necessary for its authorized use, shall
restrict  disclosure  of such  Information  to its  employees who have a need to
know, shall advise such employees of the obligations assumed under this Section,
and shall not disclose  such  Information  to any third party  without the prior
written approval of the other party.

16.3Unprotected Data or Disclosures. These restrictions on the use or disclosure
of Information shall not apply to any Information:

 (a)    that is independently developed by the receiving party or its affiliated
        companies  as  evidenced  in  writing  or  lawfully  received  free  of
        restriction  from  another  source  having the right to so furnish such
        Information; or

 (b)    that is or becomes publicly available by other than unauthorized 
        disclosure; or

 (c)    that, at the time of disclosure to the receiving party, was known to 
        such party or its affiliated companies free of restriction as evidenced
        by documentation in such party's possession; or

 (d)    that the disclosing party agrees in writing is free of restrictions 
        stated in this Agreement.

16.4   No License Granted By Disclosure.  No license to a party, under any
trademark, patent, or other intellectual property right, is either granted or 
implied by the conveying of Information to such party. None of the Information
which may be disclosed or  exchanged  by the parties  shall  constitute  any  
representation, warranty,   assurance,   guarantee  or   inducement   by  either
party to  the noninfringement of trademarks,  patents, any other intellectual 
property rights, or other rights of third persons or of either party.

16.5 No Independent Use Contemplated. Each party agrees that it will not use any
of the  Information  except as is  specifically  contemplated  by the Agreement.
Without limiting the generality of the foregoing, Seneca agrees that it will not
use the product  specifications  and formulas  disclosed by Pillsbury  except to
produce  Products  hereunder.  Seneca  further  agrees  that  it  will  not  use
Pillsbury's  patented or trade  secret  production  processes  as long as patent
protection or trade secret status  continues  except as may be  contemplated  by
this Agreement.

16.6   Additional Protection.  The parties agree that each party's Processes are
highly  confidential  and especially  valuable trade secrets of such party which
may be difficult  to protect  within the  framework of the business  arrangement
herein. The parties further acknowledge that Pillsbury  particularly  desires to
protect the trade secret status of such  Processes with respect to retail brands
because the benefit of such  Processes  is visually  apparent to  consumers  and
therefore  generates  consumer  loyalty  and added value to  Pillsbury's  retail
brands. Furthermore, each party acknowledges that any proprietary Processes that
are improved upon during the term of this  Agreement  shall continue to be owned
exclusively by the party  originally  owning such Processes,  but may be used by
the  other  party  hereto   (subject  to  such  other  party's   confidentiality
obligations hereunder).

16.7     Survival of Obligations After Agreement Termination. The obligations of
confidentiality  and non-use of proprietary  information shall continue for five
years after  termination  of this Agreement but shall not per se prevent the use
of equipment by the parties after the termination of the Agreement.

16.8  No Disclosure of Agreement. The existence and terms and conditions of this
Agreement are confidential and considered Information and shall not be disclosed
by either party without the other party's prior written consent;  provided that,
Pillsbury  acknowledges  that  Seneca  may  disclose  such  Information  to  its
prospective lender (and Seneca shall be responsible to Pillsbury for any failure
of such prospective lender to comply with the terms of this Article XVI).

16.9  Remedies. Both parties acknowledge that the remedies at law for the breach
of the  covenants  contained  in this Article XVI may be  inadequate  and that 
each party  shall be entitled to injunctive  relief for any such breach  without
the need for the posting of any bond (or that if a bond is nonetheless required,
it may be the  corporate  bond of a party  without  the  requirement  of any 
surety thereon);  provided that nothing contained herein shall be construed as 
limiting either party's rights to other remedies under law with respect to 
breach of this Article XVI, including the recovery of damages.


                                  ARTICLE XVII

TRADEMARKS, TRADENAMES, SERVICE MARKS AND REGISTERED MARKS

17.1    General Rules.  Each party agrees not to display or use any of the other
party's  Marks,  without the prior  written  consent of the other,  and will not
permit the same to be displayed  or used by anyone  else.  Any use by a party of
the other party's Marks shall be subject to the prior,  written  approval by the
other party.  Nothing in this  Agreement  creates in any party any rights in the
Marks of the other party. Upon termination of this Agreement, any and all rights
or  privileges of either party to use the other's  Marks  previously  granted in
writing shall terminate, and each party shall discontinue the use of the other's
Marks.

17.2    Marks at Sold Plant.  Notwithstanding the terms of Section 17.1 hereof,
during the  term of  this  Agreement,  Seneca  shall  be entitled  to use  
Pillsbury's proprietary  names and logos on the exterior signage for each of the
Sold Plants solely  in  strict  compliance  with  the  terms  of  Section  10.04
of the Sale Agreement.  In addition,  this Section  17.2 shall also  constitute
Pillsbury's written consent,  pursuant to such Section 10.04, to Seneca's use of
Pillsbury's proprietary names and logos at the three Seneca Plants included in 
the Central Division in the same manner as they are currently  being used at the
Sold Plants and otherwise in strict compliance with the terms of such Section 
10.04.


                                 ARTICLE XVIII

                               DISPUTE RESOLUTION

18.1 Alliance Review Board.The ARB shall be composed of one employee designated
by Pillsbury and one employee  designated by Seneca. The ARB shall meet as often
as the members  deem  necessary  or  appropriate,  but no less  frequently  than
quarterly to resolve operational issues under this Agreement.  Additionally, the
ARB shall meet, in person or by phone, at any time upon request of either of the
members of the ARB. The parties shall agree as to the location and timing of the
ARB meetings.

18.2    Strategic Review Board.  The SRB shall be composed of either two or four
persons,  an equal  number  of whom  shall be  selected  by each of  Seneca  and
Pillsbury.  Each  member of the SRB shall be from a level of  management  higher
than the members of the ARB. The SRB,  which shall have the  authority to settle
any  controversy  between  the  parties,  shall meet at such times and places as
requested by the ARB and at other times as agreed by the SRB. The members of the
SRB shall each use their best good faith  efforts to resolve  any such  disputes
arising out of or relating to this  Agreement to their mutual  satisfaction.  If
the  members of the SRB are able to  resolve  any such  dispute to their  mutual
satisfaction,  such resolution shall be binding upon the parties. If the members
of the SRB are unable to resolve any such dispute to their  mutual  satisfaction
within 15 business  days of  commencing  their review  thereof,  then the matter
shall be submitted to mediation in accordance with Section 18.3 hereof.

18.3  Mediation.  If the members of the SRB are unable to resolve any dispute in
accordance  with Section 18.2 hereof,  then the parties  shall attempt to settle
the dispute by  mediation  under the then  current  Center for Public  Resources
("CPR") Model Procedure for Mediation of Business  Disputes.  Unless the parties
otherwise  agree,  a neutral  third party will be selected from the CPR Panel of
Neutrals,  with the assistance of CPR, and to the extent possible,  such neutral
third  party  shall be  experienced  in and  knowledgeable  with  respect to the
business of providing the Services with respect to, and marketing,  distributing
and selling packaged food products.  The parties shall use their best good faith
efforts to  resolve,  with the  assistance  of such  neutral  third  party,  any
disputes  submitted  to  mediation  to  their  mutual  satisfaction,  and  shall
cooperate  with the  mediator in  attempting  to resolve such  disputes.  If the
parties are able to resolve the dispute through mediation, such resolution shall
be binding upon the parties.  If the parties are unable to settle the dispute by
mediation in  accordance  with this  Section 18.3 within 20 business  days after
submitting  the matter to mediation,  then either party may submit the matter to
arbitration in accordance with Section 18.4 hereof.

18.4 Arbitration. Except as otherwise provided herein, any controversy, claim or
dispute between the parties arising out of or relating to this Agreement, or the
breach  hereof,  or the  subject  matter  hereof  shall be  finally  settled  by
arbitration as provided herein;  provided,  however, that before any dispute can
be submitted  for  arbitration,  the ARB (if  applicable)  and the SRB must have
first  attempted  in good faith to resolve such dispute and the matter must have
been submitted to mediation  pursuant to Section 18.3 hereof.  Such  arbitration
shall be held in Chicago,  Illinois  and,  except as otherwise  provided  herein
shall  be  governed  by  the  Commercial   Arbitration  Rules  of  the  American
Arbitration  Association and heard by a single  arbitrator who must be a retired
federal judge.  Judgment upon the arbitration  award may be entered by any court
of  competent  jurisdiction.   No  later  than  ten  (10)  calendar  days  after
arbitration  is  initiated,  the  parties  shall  jointly  select and appoint an
arbitrator.  If  the  parties  are  unable  to  agree  on  the  selection  of an
arbitrator,  the parties shall apply to the United States District Court for the
Northern  District of Illinois or the Cook County,  Illinois  Circuit  Court for
appointment of an arbitrator.  The decision of the arbitrator shall be final and
binding on both  parties  and the  arbitrator's  decision  shall be  implemented
immediately or in accordance with its terms.


                                  ARTICLE XIX

                                  TERMINATION

  19.1     Termination Rights.

   (a)     Either party may terminate this Agreement:

   (i) by  giving  written  notice to the other
       party  hereto at least 12 months in advance  of the  effective
       date of such termination (provided that, such notice must also
       comply with the terms of Article II hereof),

   (ii) upon sixty (60) days written notice for
        a  substantial  and  continuing  material  breach of the other
        party; provided, that:

    (A) the  terminating  party
        has provided written notice to the breaching
        party and the breaching  party has not cured
        the breach within sixty (60) days, or if the
        breach  cannot be cured  within  sixty  (60)
        days,  has not commenced  good faith efforts
        towards  such  cure  or has  not  diligently
        pursued such cure to completion; and

    (B) neither the SRB nor the mediation process described in Section 18.3
        hereof have been able to resolve the breach to the terminating party's
        reasonable satisfaction, or

  (iii) if a  petition  is filed by or against
        the non-terminating party in bankruptcy or the non-terminating
        party makes any assignment for the benefit of creditors.

 (b) Pillsbury may terminate this Agreement at any time within the 30-day period
     after receiving  written notice from Seneca that a Change of Control of
     Seneca has occurred.

 (c)   If there is an acceleration of the Note (including, for this purpose, a
       payment  default of the final principal  payment when due  thereunder),
       this Agreement shall automatically terminate.

 (d) Seneca may terminate this Agreement if GMI is liquidated for the purpose of
     dissolving the consolidated entities of GMI.

 19.2 Effects of Termination. The foregoing events of termination shall have the
      following consequences:

 (a)  If the Agreement is terminated pursuant to Section 19.1(a)(i) above, then,
      on  the effective date of such termination notice:

                                    (i) the  party  delivering  such  notice  of
                  termination   shall  pay,  by  wire  transfer  to  an  account
                  designated by the recipient,  [Section deleted per application
                  for confidental treatment] a termination fee of $20,000,000 to
                  the other party (except as otherwise set forth in Section 22.1
                  hereof), and

                                    (ii) legal title to and beneficial ownership
                  of the "Assets" (as defined in the Sale Agreement)  (including
                  the real property, plant and equipment, fixtures, furnishings,
                  motor  vehicles,  other  personal  property and all  contracts
                  related  thereto,   but  specifically   excluding  the  Seneca
                  Inventory and the "Transferred Equipment" (as such quoted term
                  is defined  in the Sale  Agreement)  located  at any  Alliance
                  Plant that is not a Sold Plant)  shall  transfer to  Pillsbury
                  automatically,  free and clear of all  liens and  encumbrances
                  except for (a) "Title  Defects,"  including but not limited to
                  "Permitted  Encumbrances" (as each such term is defined in the
                  Sale Agreement) in existence immediately prior to the transfer
                  of the Real Estate Assets from Pillsbury to Seneca pursuant to
                  the  Sale  Agreement,   which  Title  Defects  have  not  been
                  extinguished as of the termination  date of this Agreement and
                  (b) liens for taxes which have  accrued but are not yet due or
                  are being  contested  by  Pillsbury  in good faith (and Seneca
                  shall  execute such  warranty  deeds,  bills of sale and other
                  conveyancing instruments as Pillsbury shall reasonably request
                  to  effect  such   transfers);   Seneca  shall  terminate  all
                  employees working at the Sold Plants (and any related facility
                  being  transferred as part of the Assets) effective as of such
                  effective  date, and Pillsbury  shall offer  employment to all
                  employees of Seneca working at the Sold Plants and any related
                  facility being transferred as part of the Assets and Pillsbury
                  shall  indemnify,  defend and hold harmless Seneca against any
                  claim by employees at the Sold Plants or any related  facility
                  under the Worker Adjustment and Retraining Notification Act or
                  any successor federal statute or similar state statute,

                                    (iii) Pillsbury shall pay to Seneca, by wire
                  transfer to an account  designated by Seneca,  an amount equal
                  to the sum of [Section deleted per application for confidental
                  treatment]  (iii)  Pillsbury  shall  pay to  Seneca,  by  wire
                  transfer to an account  designated by Seneca,  an amount equal
                  to the sum of (A) the remaining  undepreciated  value (if any)
                  of the capital improvements made by Seneca to the Assets being
                  transferred by Seneca to Pillsbury  since the Effective  Date,
                  plus (B) the book value of the Seneca Inventory, in each case,
                  as properly  reflected  on the most recent  quarterly  balance
                  sheet of the Central  Division (as  determined  in  accordance
                  with US GAAP for Seneca's books and records),

                                    (iv) Seneca shall pay to Pillsbury,  by wire
                  transfer to an account  designated by Pillsbury (to the extent
                  such value  exceeds the FME  Holiday  Amount),  the  remaining
                  undepreciated  value  (if  any) of the  Transferred  Equipment
                  located at any  Alliance  Plant that is not a Sold  Plant,  as
                  properly  reflected on the most recent quarterly balance sheet
                  of the Central  Division (as determined in accordance  with US
                  GAAP for Seneca's books and records),

                  (v)     the outstanding principal balance and accrued interest
                  on the Note, if outstanding at such time, shall be forgiven by
                  Pillsbury, and

                                    (vi) from and  after  such  effective  date,
                  Pillsbury  shall  honor  its  obligations  to  purchase  (from
                  Product  Inventory in existence at the Alliance  Plants on the
                  effective date of termination)  Acceptable Cases of Product in
                  accordance with the terms of Pillsbury's  Annual Commitment in
                  effect at the time of such termination.

         (b)  If the Agreement is terminated pursuant to Section 19.1(a)(ii) 
         above, then the consequences set forth in paragraphs (ii), (iii), (iv),
         (v) and (vi) of Subsection 19.2(a) above shall immediately ensue.

         (c)  If the Agreement is terminated pursuant to Section 19.1(b) above,
         then Seneca shall pay to Pillsbury,  by wire  transfer to an account
         designated by Pillsbury,  [Section deleted per application for
         confidental treatment] termination  fee  on  the  effective   date  of
         such termination,  and the consequences set forth in paragraphs (ii),
         (iii), (iv), (v) and (vi) of Subsection 19.2(a) above shall immediately
         ensue.

         (d)  If the Agreement is terminated pursuant to Section 19(c) above,
         then the consequences set forth in paragraphs (ii), (iii), (iv), (v)
         and (vi) of Subsection 19.2(a) above shall immediately ensue.

         (e)  If the Agreement is terminated pursuant to Section 19.1(d) hereof,
         then Seneca shall  retain  title to the Sold Plants and the 
         outstanding  principal balance and accrued  interest on the Note, if 
         outstanding at such time, shall be forgiven by Pillsbury.

         (f)     If the Agreement is terminated for any reason hereunder, 
         Pillsbury shall pay to Seneca, on the effective date of termination and
         by wire transfer to an account  designated  by Seneca,  an amount  
         equal to the FME Holiday Amount, without interest; provided that, 
         Pillsbury shall be entitled to offset  against  this  payment
         obligation  an  amount  equal  to  the undepreciated  value (if any) of
         the Transferred  Equipment  located at any  Alliance  Plant that is not
         a Sold Plant,  as such amount shall be determined  in accordance  with
         paragraph  (iv) of Subsection  19.2(a) above.


                                   ARTICLE XX

                                 FORCE MAJEURE

Neither party, its affiliates, subsidiaries or parent corporations shall be 
liable in any way for  delay,  failure  in  performance,  loss or damage due to 
any of the following force majeure conditions:  fire, embargo,  explosion,  
power blackout, earthquake, volcanic action, flood, war, water, drought, 
hurricanes,  tornadoes, pestilence,  the  elements,  civil or military  
authority,  acts of God,  public enemy,  acts or omissions of third party
carriers or other causes  beyond their reasonable control;  provided,  however,
that such occurrences shall not suspend obligations to keep information 
confidential or to comply with obligations which can reasonably be accomplished
in spite of such force majeure event.


                                  ARTICLE XXI

                                  EXCLUSIVITY

As a material inducement to Pillsbury to enter into this Agreement and the Sale
Agreement and to consummate the  transactions  contemplated  hereby and thereby,
Seneca  hereby  agrees to the  following  exclusivity  covenants,  which  Seneca
acknowledges  are  reasonable  and  necessary  under the  circumstances  of such
contemplated transactions:

21.1     Seneca Exclusivity.  During the term of this Agreement, and without
Pillsbury's written consent,  which may be given or withheld in Pillsbury's sole
discretion,  Seneca  shall not  provide  any  Services  using any portion of any
facilities,  including the Alliance Plants,  owned, leased or operated by Seneca
at   any   time   during   such   term   for   purposes   of    producing    any
proprietary-brand-name,  shelf-stable or frozen,  vegetable product,  other than
the  Products  under the Green  Giant(R)  brand,  for retail  sale,  except such
product as is currently being produced and packaged by Seneca under the existing
brand names identified in Exhibit L hereto. The foregoing  restriction shall not
apply to any Private-Label  Products produced by Seneca,  and shall not apply to
up to one million  Equivalent  Cases of shelf-stable  product used by Seneca for
intercanner packing purposes.


                                  ARTICLE XXII

                          ASSIGNMENT AND RELATIONSHIP

22.1   Assignment to Affiliates.  Either party to this Agreement may assign this
Agreement to a subsidiary or parent corporation without the consent of the other
party;  provided  that,  the  assigning  party shall remain  liable for and will
guarantee its assignee's  performance  under this Agreement.  Either party shall
provide notice to the other party of such assignment.  Other than such permitted
assignment  and except as set forth in the next  paragraph of this Section 22.1,
neither party shall assign this Agreement  without the prior written  consent of
the other party. Subject to these restrictions, the provisions of this Agreement
shall be binding  upon and shall  inure to the  benefit of the parties and their
permitted assigns.

Notwithstanding the foregoing assignment limitation, and only during the period
during which "Senior  Indebtedness"  (as hereinafter  defined) is  outstanding,
Seneca hereby assigns to the "Senior Creditors" (as hereinafter defined), and
grants to the Senior  Creditors a security  interest  in,  Seneca's  rights to 
receive the payments from Pillsbury contemplated by, and under the circumstances
described, in Section  19.2 hereof to secure all amounts  owing from time to 
time under the Senior  Indebtedness,  and  Pillsbury  hereby  consents to such
assignment  and security  interest.  If Pillsbury  makes such a payment under 
the  circumstances described in Section 19.2 hereof at a time at which  
Pillsbury  has not received written notice from the "Collateral Agent" 
(as hereinafter  defined),  on behalf of the  Senior  Creditors,  to the effect
that there is no Senior  Indebtednessoutstanding,  Pillsbury  and  Seneca  agree
that such  payment  shall be made by Pillsbury  to a single  account  specified
in writing to Pillsbury in advance of such payment date by the Collateral Agent,
on behalf of the Senior Creditors or, if the  Collateral  Agent has  notified 
Pillsbury  in  writing  that the Senior Indebtedness has been  irrevocably paid
in full, to Seneca.  Pillsbury shall not be liable for any action  taken in
reliance upon any notice or other document purported to be delivered  hereunder
and reasonably  believed by Pillsbury to be genuine.  The foregoing security 
interest and assignment to the Senior Creditors shall not, and shall not be
deemed to, affect in any manner Pillsbury's rights of offset under the terms of
Sections 3.8 and/or 19.2(f) hereof,  and the rights
of the Secured Creditors under such security interest and assignment are subject
to all the terms of this  Agreement and any defense or claim arising  therefrom.
As used herein,  the terms "Senior  Indebtedness,"  and "Senior  Creditors"  and
"Collateral  Agent"  shall have the  meanings  given to them in Section 9 of the
Note.

22.2 Relationship of Independent Contractors. The parties hereto are independent
contractors.  Nothing  herein  shall be  deemed to create  the  relationship  of
partnership  or joint  venture.  Neither party shall have the right to incur any
obligation  to third  parties  which shall be binding upon the other and neither
party shall have any  interest  whatever in the profits and  liabilities  of the
other arising out of or resulting from the subject matter of this Agreement.

22.3 Independent Labor Obligations. Neither party hereto shall have the right or
authority to employ,  supervise or discharge  any person on behalf of the other.
Each party shall have the  exclusive  right to employ,  manage and discharge all
persons hired by it for the performance of obligations hereunder, and shall with
respect to such persons, perform all obligations and discharge all persons hired
by it for the  performance of obligations  hereunder,  and shall with respect to
such persons, perform all obligations and discharge all liabilities imposed upon
employers under labor, wage and hour laws, worker' s compensation,  unemployment
compensation insurance,  social security and other applicable federal, state and
municipal laws and regulations.


                                 ARTICLE XXIII

                                 MISCELLANEOUS

23.1 Notices.All notices, requests, demands and other communications required or
permitted  under this Agreement  shall be in writing and shall be deemed to have
been duly made and received when personally served, or when mailed by registered
or certified first class mail, postage prepaid and return receipt requested,  or
by telecopier or facsimile, by the most rapid practical manner to the addressees
indicated on the signature  page.  The names and addresses may be changed on ten
(10) days' written notice.

23.2 Publicity. Except as set forth below, no public statements or announcements
relating to this  Agreement  shall be issued by either party,  without the prior
consent of the  other.  Seneca  understands  that Grand  Metropolitan  plc,  the
indirect  sole  stockholder  of  Pillsbury   ("Parent"),   is  a  publicly  held
corporation  subject to disclosure  rules and regulations of federal and foreign
securities laws. Similarly, Pillsbury understands that Seneca is a publicly held
corporation  subject to disclosure  rules and regulations of federal  securities
laws.  Each of Seneca (with  respect to Parent) and  Pillsbury  (with respect to
Seneca)  acknowledges  the right of the other public company to make disclosures
with respect to this Agreement at any time if such  disclosure is deemed by such
other public company,  in its reasonable  opinion, to be required by law. In the
event either public  company  determines to make such  disclosure,  Pillsbury or
Seneca,  as the case may be,  agrees to notify  the other  party  hereto of such
public  company's  intention to make such  disclosure  and to provide such other
party with the text of the disclosure  sufficiently in advance of its release to
the  public to enable  such  other  party to have a  reasonable  opportunity  to
comment thereon.

23.3 Survival.  Provisions of this Agreement that by their sense and context may
require  performance  by  either  or  both  parties  after  the  termination  or
expiration of this Agreement shall so survive the expiration or termination.

23.4   Severability.  If any portion of this Agreement is found to be invalid or
unenforceable,  the  remaining  portions  shall remain in effect and the parties
will begin  negotiations  for a  replacement  of the  invalid  or  unenforceable
portion.

23.5 Section Headings. The headings of the sections hereunder are for 
convenience only and are not intended to be part of or to affect the meaning or 
interpretation of this Agreement.

23.6 Governing Law.   This Agreement shall be construed in accordance with and
governed by the laws of the State of Minnesota, excluding its choice of law 
rules, provided, however, that all issues relating to the arbitrability or the
enforcement of the agreement to arbitrate contained herein, shall be governed by
the Federal Arbitration Act (9 U.S.C. Sect. 1, et seq).

23.7 Compliance with Law. Seneca shall comply with all applicable local, county,
state and federal  laws,  codes and  ordinances of any  description,  including,
without  limitation  all laws  regarding  occupational  health or safety issues,
labor laws,  product  safety  laws,  fire codes,  and  hazardous  waste or toxic
substances  management,  handling or disposal laws,  and Seneca shall  forthwith
remedy any breach of such laws.

(a) Fair Labor Standards Act.  Without limiting the generality of the foregoing,
    Seneca  agrees that the goods  produced  under this  Agreement  will be
    produced in compliance  with all  applicable  requirements  of Sections
    6,7,  and 12 of  the  Fair  Labor  Standards  Act,  as  amended  and of
    regulations and orders of the United States  Department of Labor issued
    under Section 14 thereof.

(b) Equal Opportunity Employment and Affirmative Action.  Without limiting the
    generality of the foregoing,  Seneca agrees that during the fulfillment
    of this  Agreement  insofar as such is required by  applicable  laws or
    regulations,  the  contract  provisions  set  forth in 41 CFR  60-741.4
    (a)-(f),  41 CFR  60.250.4  (a)-(m),  41 CFR  60-1.4a  (1)-(7),  and in
    paragraphs A (a)-(d) of the Policy Letter 80-2 published in 45 FR 35810
    on May 28, 1980 shall be incorporated by reference in this Agreement if
    it is not exempt  from the  federal  contracting  requirements.  Seneca
    agrees to comply with the provisions of 41 CFR 60-2 and incorporates by
    reference in this Agreement a certificate of non-segregated  facilities
    as provided in 41 CFR 60-1.8 in the form  described  by the Director of
    the office of Federal Contract Compliance and Contractor further agrees
    that it will obtain a similar  certificate from its  subcontractor  and
    suppliers prior to the award of any subcontract that is not exempt from
    the federal contracting provisions.

23.8 GMI Obligations. GMI, the ultimate U.S. parent company of Pillsbury, hereby
agrees, during the term of this Agreement,  to be obligated,  to the same degree
and in the same manner as  Pillsbury,  to make all  payments due to Seneca under
Sections 3.6, 4.3,  6.2,  6.3.  7.4, 8.1 and 19.2 of this  Agreement,  and to be
entitled to the same rights as Pillsbury under such Sections.

23.9    Board Observation Rights.  Seneca hereby agrees that a representative of
Pillsbury  shall be permitted  to attend and observe all  meetings  (regular and
special) of the Board of Directors  at Seneca and any  committee  thereof.  Such
representative  shall be entitled  to receive  notice of all such  meetings  and
copies  of  all  documents  and  other  materials  provided  or  distributed  in
connection  with such  meetings,  all in the same  manner as is  provided to the
directors of Seneca.

23.10   Entire Understanding. This Agreement shall consist of this document, the
following  exhibits  (which may be amended from  time-to-time in accordance with
this Agreement) attached thereto and all other materials  incorporated within by
reference:

Exhibits

Exhibit A       -        Alliance Plants (Recitals)

[the following exhibits have been deleted per application for confidental
treatment](a)


Exhibit B       -        Accounting Procedures (Definitions)

Exhibit C       -        RCP (Definitions)

Exhibit D       -        Can/Frozen Bulk   Conversion Schedule  
                         (Definitions)

Exhibit E       -        Pillsbury Can Contracts (Section 3.4(c))

Exhibit F       -        Shrinkage ( Section 3.6(e))

Exhibit G       -        First Priority for Production Capacity--Volume
                         (Section 4.1(f))

Exhibit H       -        First Priority for Production
                         Capacity--labelled
                         finished Product (Section 5.2)

Exhibit I       -        Schedule of Product Inventory Mandatory Sale      Dates
                                     (Section 6.3)

Exhibit J       -        Annual Incentive Payment Schedule (Section 8.1)

Exhibit K       -        Proprietary Seed (Section 11.1)

Exhibit L       -        Sunrise Permitted Brand Names (Section 21.1)

Exhibit M       -        Agreement for Protection of Trade Secrets 
                         (Section 11.3)

Exhibit N       -        Addendum to Seneca's Form of Grower's Contract
                         (Section 11.3)

                         (b)    Quality Documents

                         Product Specifications
                         Manufacturing Control Plans
                         Quality Systems Manual

                         (c)    Performance Goals

23.11  No Seneca Breach.  The parties hereto agree that the failure by Seneca to
perform under this Agreement,  but only to the extent arising  substantially as 
a result of Pillsbury's failure to perform its obligations under either of 
Sections 10.05 or 10.06 of the Sale  Agreement,  shall  not be deemed a breach 
by Seneca of its obligations under this Agreement.

THIS IS THE ENTIRE AGREEMENT  BETWEEN THE PARTIES WITH RESPECT TO THE PRODUCT OR
ITS   PRODUCTION   AND  IT   SUPERSEDES   ALL   PRIOR   AGREEMENTS,   PROPOSALS,
REPRESENTATIONS,   STATEMENTS,  OR  UNDERSTANDINGS,  WHETHER  WRITTEN  OR  ORAL,
CONCERNING THE PRODUCT OR ITS PRODUCTION.  No change,  modification or waiver of
any of the terms of this Agreement shall be binding unless included in a written
agreement and signed by both parties.


<PAGE>


                                 IN WITNESS  WHEREOF,  the  parties  hereto have
caused this Agreement to be executed by their duly
authorized officers or representatives.


SENECA FOODS CORPORATION                      THE PILLSBURY COMPANY


By: /s/ ARTHUR S. WOLCOTT_                     By: /s/ THOMAS A. DEBROWSKI
      Arthur S. Wolcott                        Thomas A. Debrowski
      Chairman of the Board                    Senior Vice President, Operations


ADDRESS FOR NOTICES:

Seneca Foods Corporation                       The Pillsbury Company
1162 Pittsford-Victor Road                     Pillsbury Center
Pittsford, New York 14534                      200 South Sixth Street
                                               Minneapolis, Minnesota 55402

                                               with a copy to:
                                               The Pillsbury Company
                                               Pillsbury Center
                                               200 South Sixth Street
                                               Minneapolis, Minnesota 55402
                                               Attention:  General Counsel

                                               GRAND METROPOLITAN INCORPORATED

                                               By: /s/ JEROME J. JENKO
                                               Jerome J. Jenko
                                               Senior Vice President

                                                ADDRESS FOR NOTICES:

                                                Grand Metropolitan Incorporated
                                                c/o The Pillsbury Company
                                                Pillsbury Center
                                                200 South Sixth Street
                                                Minneapolis, Minnesota 55402
                                                Attention:  General Counsel


<PAGE>



                               TABLE OF CONTENTS


DEFINITIONS                                                                  2

ARTICLE I              SERVICES, SPECIFICATIONS AND ACCOUNTING PRINCIPLES   10
       1.1             The Services                                         10
       1.2             Specifications                                       10
       1.3             Additional Products ...............................  10
       1.4             Accounting Principles .............................  10

ARTICLE II             TERM; EFFECTIVE DATE ..............................  11
       2.1             Term                                                 11
       2.2             Effective Date                                       11

ARTICLE III            PRICE AND PAYMENT TERMS ...........................  11
       3.1             General Pricing Principles ........................  11
       3.2             Central Division Transfer Prices ..................  13
       3.3             Eastern Division Transfer Prices ..................  13
       3.4             Special Pricing Exceptions ........................  13
                       (a)     Non-Vegetable Costs                          13
                       (b)     One-Time FME Calculation ..................  13
                       (c)     Pillsbury Can Contracts ...................  14
                       (d)     Bulk Asparagus Transfers ..................  14
       3.5             Price Assumptions; Title Transfer .................  14
       3.6             Payment Terms                                        15
                       (a)     Product Invoices                             15
                       (b)     Management Fee Invoices ...................  15
                       (c)     Year-End Reconciliation Procedures ........  16
                       (d)     "Open Book Policy"                           16
                       (e)     Shrinkage                ....................17
                       (f)     Yields and Recoveries                        17
       3.7             Ancillary Services and Other Special Services .......17
       3.8             Pillsbury Right of Offset .........................  17

ARTICLE IV             VOLUME                                               18
       4.1             Annual Pack Plan ..................................  18
       4.2             Seneca Projection .................................  19
       4.3             Pillsbury's Purchase Commitment ...................  19
       4.4             Pack and Commitment Variations ....................  19
       4.5             Dry Bean Production ...............................  20

ARTICLE V              FINISHED PRODUCT SCHEDULING .......................  20
       5.1             Finished Product Scheduling .......................  20
       5.2             Labelling Capacity Requirements ...................  21
       5.3             Packaging Supplies ................................  21

ARTICLE VI             INVENTORY MANAGEMENT ..............................  22
       6.1             Initial Product Inventory .........................  22
       6.2             Warehousing Cost ..................................  22
       6.3             Sale of Products to Pillsbury .....................  22
       6.4             Inventory Shipping ................................  22
       6.5             Negative Pledge                                      23

ARTICLE VII            CAPITAL EXPENDITURES ..............................  23
       7.1             Restructuring Capital Plan ........................  23
       7.2             Amortization of RCP Investment ....................  24
       7.3             NonRCP Projects                                      24
       7.4             Mandatory Capital Investments .....................  24
       7.5             Sales Tax Refunds .................................  24

ARTICLE VIII           COST REDUCTIONS                                      25
       8.1             Cost Reduction Incentives .........................  25
       8.2             Cost Reduction in Supply Procurement ..............  25

ARTICLE IX             INSURANCE, TITLE AND RISK OF LOSS .................  25
       9.1             Title; Risk of Loss ...............................  25
       9.2             Insurance                                            25
               (a)     Worker's Compensation Insurance ...................  26
               (b)     Commercial General and Excess Liability Insurance    26
               (c)     Automobile Public Liability Insurance .............  26

ARTICLE X              QUALITY PERFORMANCE REQUIREMENTS ..................  26
       10.1            General                                              26
       10.2            Plant Inspection and Assessment ...................  27
       10.3            Product Quality                                      28
                       (a)     Approved Varieties                           28
                       (b)     Thermal Processing                           28
                       (c)     Product Specifications ....................  28
                       (d)     Acceptance of Product  ....................  28
                       (e)     Release of Product     ....................  29
                       (f)     Samples               ...................... 29

ARTICLE XI             PROPRIETARY SEED ..................................  29
       11.1            General Rules    ..................................  29
       11.2            Limited License  ..................................  29
       11.3            Third Party Contractors ...........................  30

ARTICLE XII            WARRANTIES, CLAIMS AND LIABILITIES ................  30
       12.1            Pure Food Guaranty ................................  30
       12.2            Good Manufacturing Practices ......................  30
       12.3            Indemnification  ..................................  31
                       (a)     Seneca   ..................................  31
                       (b)     Pillsbury .................................  31
       12.4            Survival          .................................  31

ARTICLE XIII           PERFORMANCE GOALS .................................  31

ARTICLE XIV            CONTINUITY ........................................  32

ARTICLE XV             INFORMATION SYSTEMS ...............................  32
       15.1            MIS      ..........................................  32
       15.2            Pillsbury Property ................................  33
       15.3            Software Warranties ...............................  33
       15.4            Software Security .................................  34
       15.5            Indemnification   .................................  35

ARTICLE XVI            CONFIDENTIALITY   .................................  35
       16.1            Acknowledgement   .................................  35
       16.2            Disclosure of Confidential Information ............  35
       16.3            Unprotected Data or Disclosures ...................  35
       16.4            No License Granted By Disclosure ..................  36
       16.5            No Independent Use Contemplated ...................  36
       16.6            Additional Protection .............................  36
       16.7            Survival of Obligations After Agreement Termination  36
       16.8            No Disclosure of Agreement ........................  36
       16.9            Remedies           ................................  36

ARTICLE XVII           TRADEMARKS, TRADENAMES, SERVICE MARKS AND 
                       REGISTERED MARKS                                     37
       17.1            General Rules     .................................  37
       17.2            Marks at Sold Plant ...............................  37

ARTICLE XVIII          DISPUTE RESOLUTION ................................  37
       18.1            Alliance Review Board .............................  37
       18.2            Strategic Review Board ............................  37
       18.3            Mediation .........................................  38
       18.4            Arbitration .......................................  38



<PAGE>


ARTICLE XIX            TERMINATION ........................................ 39
       19.1            Termination Rights ................................  39
       19.2            Effects of Termination ............................  40

ARTICLE XX             FORCE MAJEURE .....................................  42

ARTICLE XXI            EXCLUSIVITY .......................................  42
       21.1            Seneca Exclusivity ................................  42

ARTICLE XXII           ASSIGNMENT AND RELATIONSHIP .......................  43
       22.1            Assignment to Affiliates ..........................  43
       22.2            Relationship of Independent Contractors ...........  44
       22.3            Independent Labor Obligations .....................  44

ARTICLE XXIII          MISCELLANEOUS .....................................  44
       23.1            Notices ...........................................  44
       23.2            Publicity .........................................  44
       23.3            Survival  .........................................  45
       23.4            Severability ......................................  45
       23.5            Section Heading ...................................  45
       23.6            Governing Law .....................................  45
       23.7            Compliance with Law ...............................  45
               (a)     Fair Labor Standards Act ..........................  45
               (b)     Equal Opportunity Employment and Affirmative Action  45
       23.8            GMI Obligations                                      46
       23.9            Board Observation Rights ..........................  46
       23.10           Entire Understanding ..............................  46
                       (a)     Exhibits                 ..................  46
                       (b)     Quality Documents .........................  47
                       (c)     Performance Goals .........................  47
       23.11           No Seneca Breach ..................................  47



                                  Exhibit A


The following is a general description of the Alliance Plants, decribing both 
owned and the leased portions of the facilities in question:

Dayton, Washington

The Dayton plant includess an asparagus processing facility and warehouse, a pea
seed treatment facitlity, asparagus greenhouse and research facility located in
Dayton, Washington, and a leased spray field in the Dayton area.  Also included
for purposes of this Agreement are an agricultural administrative office as well
as two receiving stations in Pasco, Washington, approximately 60 miles west of
Dayton, as well as two hydrocoolers.

Buhl, Idaho

The Buhl plant includes a pea and corn processing facility, an agricultural shop
and warehouses.  Also included in the facility for purposes of this Agreement 
are wastewater fields located in the vicinity of Buhl.

Glencoe, Minnesota

The Glencoe plant includes a processing facility, an agricultural shop, a 
silage stack and lagoons, all located on several contiguous parcels of land.

Montgomery, Minnesota

The Montgomery plant includes a processing facility, an agricultural shop, a 
silage stack, a warehouse and wetland spray fields, all located on several 
contiguous parcels of land.

Blue Earth, Minnesota

The Blue Earth plant includes a processing facility, an agricultural shop, a 
silage stack, a warehouse and spray fields, all located on several contiguous
parcels of land.

Mayville, Wisconsin

The Mayville plant includes a processing facility, a silage stack, warehouses
and spray fields, all located on several contiguous parcels of land.




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