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<TABLE> <S> <C>
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM JUST TOYS,
INC. FINANCIAL STATEMENTS AND IS QUALIFIED IN ITS ENTIRELY BY REFERENCE TO SUCH
FINANCIAL STATEMENTS.
</LEGEND>
<S> <C>
<PERIOD-TYPE> 6-MOS
<FISCAL-YEAR-END> DEC-31-2000
<PERIOD-START> JAN-01-2000
<PERIOD-END> JUN-30-2000
<CASH> 151,275
<SECURITIES> 0
<RECEIVABLES> 451,389
<ALLOWANCES> 123,790
<INVENTORY> 2,302,667
<CURRENT-ASSETS> 4,519,999
<PP&E> 8,020,069
<DEPRECIATION> 5,548,329
<TOTAL-ASSETS> 7,668,524
<CURRENT-LIABILITIES> 4,773,602
<BONDS> 0
306,196
0
<COMMON> 22,476
<OTHER-SE> 2,566,250
<TOTAL-LIABILITY-AND-EQUITY> 7,668,524
<SALES> 6,243,901
<TOTAL-REVENUES> 6,243,901
<CGS> 3,758,291
<TOTAL-COSTS> 3,188,883
<OTHER-EXPENSES> 0
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 245,363
<INCOME-PRETAX> (948,636)
<INCOME-TAX> 0
<INCOME-CONTINUING> (948,636)
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> (948,636)
<EPS-BASIC> (0.44)
<EPS-DILUTED> (0.44)
</TABLE>
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