HA LO INDUSTRIES INC
SC 13D, 1996-10-09
MISC DURABLE GOODS
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                          SECURITIES AND EXCHANGE COMMISSION
                                Washington, D.C. 20549

                                     SCHEDULE 13D

                      Under the Securities Exchange Act of 1934
                                 (Amendment No. ___)*

                                HA-LO Industries, Inc.
                                   (Name of Issuer)


                              Common Stock, no par value
                            (Title of Class of Securities)

                                     404429 10 2
                                    (CUSIP Number)

                                   Seymour N. Okner
                                    701 Lee Street
                                Des Plaines, IL  60016
                                    (847) 803-1931
                    (Name, Address and Telephone Number of Person
                  Authorized to Receive Notices and Communications)

                                  September 30, 1996
               (Date of Event which Requires Filing of this Statement)

          If the filing person has previously filed a statement on Schedule
          13G to report the acquisition which is the subject of this
          Schedule 13D, and is filing this Schedule because of Rule 13d-
          1(b)(3) or (4), check the following box.                    /   /

          Check the following box if a fee is being paid with the
          statement.                                                  / X /

          *The remainder of this cover page shall be filled out for a
          reporting person's initial filing on this form with respect to
          the subject class of securities, and for any subsequent amendment
          containing information which would alter disclosures provided in
          a prior cover page.

          The information required on the remainder of this cover page
          shall not be deemed to be "filed" for the purpose of Section 18
          of the Securities Exchange Act of 1934 ("Act") or otherwise
          subject to the liabilities of that section of the Act but shall
          be subject to all other provisions of the Act (however, see the
          Notes).

                        Exhibit index appears at end of text.

                            (Continued on following pages)




                                                         Page 1 of 25 Pages<PAGE>

<PAGE>


          1.   Name of Reporting Person:

                    Seymour N. Okner

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       771,361
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     -0-
          Reporting
          Person
          With           9.   Sole Dispositive Power:  771,361


                         10.  Shared Dispositive       -0-
                              Power:


          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         771,361

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              5.9%

          14.  Type of Reporting Person:  IN












                                                         Page 2 of 25 Pages<PAGE>



<PAGE>


          1.   Name of Reporting Person:

                    Samuel P. Okner Family Trust

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  Illinois

          Number of      7.   Sole Voting Power:       401,625 (1)
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     -0-
          Reporting
          Person
          With           9.   Sole Dispositive Power:  401,625 (1)


                         10.  Shared Dispositive       -0-
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         401,625

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              3.1%

          14.  Type of Reporting Person:  OO - Trust





                              

          (1)Power is exercised through its Trustees, Samuel P. Okner and
          Anne Okner.

                                                         Page 3 of 25 Pages<PAGE>



<PAGE>


          1.   Name of Reporting Person:

                    Ellyn Robbins Family Trust

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  Illinois

          Number of      7.   Sole Voting Power:       248,625 (1)
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     -0-
          Reporting
          Person
          With           9.   Sole Dispositive Power:  248,625 (1)


                         10.  Shared Dispositive       -0-
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         248,625

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              1.9%

          14.  Type of Reporting Person:  OO - Trust





                              

          (1)Power is exercised through its Trustees, Ellyn Robbins and Anne
          Okner.

                                                         Page 4 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Joel C. Okner Family Trust

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  Illinois

          Number of      7.   Sole Voting Power:       363,375 (1)
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     -0-
          Reporting
          Person
          With           9.   Sole Dispositive Power:  363,375 (1)


                         10.  Shared Dispositive       -0-
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         363,375

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              2.8%

          14.  Type of Reporting Person:  OO - Trust





                              

          (1)Power is exercised through its Trustees, Joel C. Okner and Anne
          Okner.

                                                         Page 5 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Samuel P. Okner

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       254,984
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     401,625 (1)
          Reporting
          Person
          With           9.   Sole Dispositive Power:  254,984


                         10.  Shared Dispositive       401,625 (1)
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         656,609

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              5.0%

          14.  Type of Reporting Person:  IN





                              

          (1)Solely in his capacity as co-Trustee of the Samuel P. Okner
          Family Trust.

                                                         Page 6 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Ellyn Robbins

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       -0-
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     248,625 (1)
          Reporting
          Person
          With           9.   Sole Dispositive Power:  -0-


                         10.  Shared Dispositive       248,625 (1)
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         248,625

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              1.9%

          14.  Type of Reporting Person:  IN





                              

          (1)Solely in her capacity as co-Trustee of the Ellyn Robbins
          Family Trust.

                                                         Page 7 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Joel C. Okner

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       -0-
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     363,375 (1)
          Reporting
          Person
          With           9.   Sole Dispositive Power:  -0-


                         10.  Shared Dispositive       363,375 (1)
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         363,375

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              2.8%

          14.  Type of Reporting Person:  IN





                              

          (1)Solely in his capacity as co-Trustee of the Joel C. Okner
          Family Trust.

                                                         Page 8 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Anne Okner

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       25
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     1,013,625 (1)
          Reporting
          Person
          With           9.   Sole Dispositive Power:  25


                         10.  Shared Dispositive       1,013,625 (1)
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         1,013,650

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              7.8%

          14.  Type of Reporting Person:  IN


                              

          (1)Solely in her capacity as co-Trustee of the Samuel P. Okner
          Family Trust with respect to 401,625 Shares.  Solely in her
          capacity as co-Trustee of the Ellyn Robbins Family Trust with
          respect to 248,625 Shares.  Solely in her capacity as co-Trustee
          of the Joel C. Okner Family Trust with respect to 363,375 Shares.

                                                         Page 9 of 25 Pages<PAGE>




<PAGE>

          1.   Name of Reporting Person:

                    Debra Okner

          2.   Check the Appropriate Box if a Member of a Group:  (a) /   /
                                                                  (b) / X /

          3.   SEC Use Only


          4.   Source of Funds:    OO

          5.   Check box if Disclosure of Legal Proceedings is
               Required Pursuant to Items 2(e) or 2(f):               /   /

          6.   Citizenship or Place of Organization:  United States Citizen

          Number of      7.   Sole Voting Power:       25
          Shares 
          Beneficially
          Owned By Each  8.   Shared Voting Power:     -0-
          Reporting
          Person
          With           9.   Sole Dispositive Power:  25


                         10.  Shared Dispositive       -0-
                              Power:

          11.  Aggregate Amount Beneficially Owned by Each Reporting
               Person:

                         25

          12.  Check Box if the Aggregate Amount in Row (11) Excludes
               Certain Shares:                                        /   /

          13.  Percent of Class Represented by Amount in Row (11):

                              0.0%

          14.  Type of Reporting Person:  IN










                                                        Page 10 of 25 Pages<PAGE>



<PAGE>

          Item 1.  Security and Issuer.

               This statement relates to the Common Stock, no par value
          (the "Shares"), of HA-LO Industries, Inc., an Illinois
          corporation (the "Company").  The principal executive offices of
          the Company are located at 5980 West Touhy Avenue, Niles,
          Illinois 60714.

          Item 2.  Identity and Background.  

               (a)  Pursuant to Rules 13d-1(f)(1) and (2) promulgated
          under the Securities Exchange Act of 1934, as amended (the
          "Act"), the undersigned hereby file this statement on Schedule
          13D on behalf of Seymour N. Okner, the Samuel P. Okner Family
          Trust, the Ellyn Robbins Family Trust, the Joel C. Okner Family
          Trust, Samuel P. Okner, Ellyn Robbins, Joel C. Okner, Anne Okner
          and Debra Okner.  The foregoing persons are sometimes hereinafter
          referred to collectively as the "Reporting Persons."  The
          Reporting Persons are making this single, joint filing because
          they may be deemed to constitute a "group" within the meaning of
          Section 13(d)(3) of the Act, although neither the fact of this
          filing nor anything contained herein shall be deemed to be an
          admission by any of the Reporting Persons that such a "group"
          exists.

               Seymour N. Okner

               (b) - (c)      Seymour N. Okner's business address is 701
          Lee Street, Des Plaines, Illinois 60016, and his present
          principal occupation or employment at such address is as the
          Chairman and Chief Executive Officer of each of Market U.S.A.,
          Inc. and Marusa Marketing Inc.

               Samuel P. Okner Family Trust

               The Samuel P. Okner Family Trust is an irrevocable grantor
          trust existing under the laws of the State of Illinois.  The
          address of the Samuel P. Okner Family Trust is 701 Lee Street,
          Des Plaines, Illinois 60016.

               Ellyn Robbins Family Trust

               The Ellyn Robbins Family Trust is an irrevocable grantor
          trust existing under the laws of the State of Illinois.  The
          address of the Ellyn Robbins Family Trust is 701 Lee Street, Des
          Plaines, Illinois 60016.

               Joel C. Okner Family Trust

               The Joel C. Okner Family Trust is an irrevocable grantor
          trust existing under the laws of the State of Illinois.  The


                                                        Page 11 of 25 Pages<PAGE>





          address of the Joel C. Okner Family Trust is 701 Lee Street, Des
          Plaines, Illinois 60016.

               Samuel P. Okner

               (b) - (c)      Samuel P. Okner's business address is 701 Lee
          Street, Des Plaines, Illinois 60016, and his present principal
          occupation or employment at such address is as the President and
          Chief Operating Officer of each of Market U.S.A., Inc. and Marusa
          Marketing Inc.

               Ellyn Robbins

               (b) - (c)      Ellyn Robbins' business address is 931 Yale,
          Highland Park, Illinois 60035, and her present principal
          occupation or employment at such address is as an interior
          decorator.

               Joel C. Okner

               (b) - (c)      Joel C. Okner's business address is 150 Half
          Day Road, Buffalo Grove, Illinois 60089, and his present
          principal occupation or employment at such address is as a
          medical doctor.

               Anne Okner

               (b) - (c)      Anne Okner's business address is 5834 N.
          Lincoln Avenue, Chicago, Illinois 60659, and her present
          principal occupation or employment at such address is as a travel
          agent.

               Debra Okner

               (b) - (c)      Debra Okner's business address is 257
          Woodlawn, Hubbard Woods, Illinois 60093, and her present
          principal occupation or employment at such address is as a
          housewife.

               (d)  None of the persons identified in this Item 2 has,
          during the last five years, been convicted in a criminal
          proceeding (excluding traffic violations and similar
          misdemeanors).

               (e)  None of the persons identified in this Item 2 has
          during the last five years been a party to a civil proceeding of
          a judicial or administrative body of competent jurisdiction and
          as a result of such proceeding was or is subject to a judgment,
          decree or final order enjoining future violations of, or
          prohibiting or mandating activities subject to, federal or state
          securities laws or finding of any violation with respect to such
          laws.

                                                        Page 12 of 25 Pages<PAGE>



<PAGE>

               (f)  All of such persons identified in this Item 2 are
          citizens of the United States of America.

          Item 3.  Source and Amount of Funds or Other Consideration

               Prior to September 30, 1996, Seymour N. Okner, the Ellyn
          Robbins Family Trust, the Joel C. Okner Family Trust and the
          Samuel P. Okner Family Trust were shareholders of Market U.S.A.,
          Inc., an Illinois corporation ("Market USA");  Seymour N. Okner
          and Samuel P. Okner were shareholders of Marusa Marketing Inc., a
          Canadian federal corporation ("Marusa"); Seymour N. Okner and
          Samuel P. Okner were shareholders of Marusa Financial Services
          Ltd., a Canadian federal corporation ("Marusa Financial"); and
          Anne Okner and Debra Okner were shareholders of Nerok
          Verifications Inc., a Canadian federal corporation ("Nerok").  On
          September 30, 1996, pursuant to the Agreement and Plan of Merger
          and Amalgamation dated June 14, 1996, as amended (the "Plan of
          Merger"), attached hereto as Exhibit 1 and incorporated herein by
          reference, among other things, (i) HA-LO Acquisition Corporation,
          Inc., an Illinois corporation and a wholly-owned subsidiary of
          the Company merged with and into Market USA (the "Merger"), (ii)
          HA-LO Acquisition Corporation of Canada Ltd., a Canadian federal
          corporation and a wholly-owned subsidiary of the Company
          amalgamated with Marusa (the "Amalgamation"), and (iii) the
          Company purchased the shares of the common stock of certain
          shareholders of each of Marusa Financial and Nerok (the "Stock
          Purchase Transactions").  Pursuant to the Merger, each
          shareholder of Market USA received 19,125 Shares in exchange for
          each of his shares of the common stock of Market USA.  Pursuant
          to the Amalgamation, each shareholder of Marusa received 318,700
          Shares for each of his shares of the common stock of Marusa. 
          Pursuant to the Stock Purchase Transactions, certain shareholders
          of Marusa Financial received, in the aggregate, 50 Shares in
          exchange for their shares of the common stock of Marusa
          Financial, and each shareholder of Nerok received 25 Shares in
          exchange for her shares of the common stock of Nerok. 

          Item 4.  Purpose of Transaction.

               The Shares to which this Statement relates have been
          acquired for investment purposes.

               Pursuant to the terms of the Plan of Merger, at the
          Effective Time (as defined in the Plan of Merger), the Company
          amended its By-laws to increase the number of its Directors by
          one (1), and elected Seymour N. Okner to fill such additional
          directorship.  In addition, from and after the Effective Time
          until the date set forth below, prior to each annual meeting of
          the shareholders of the Company, the Company shall nominate one
          (1) Target Shareholder (as defined in the Plan of Merger)
          reasonably satisfactory to the Company and Seymour N. Okner (or,
          in his absence, Samuel P. Okner) for election to the Board of

                                                        Page 13 of 25 Pages<PAGE>



<PAGE>

          Directors of the Company.  The Company's obligation to recommend
          to its shareholders the election of a Target Shareholder to the
          Company's Board of Directors will terminate upon the earlier to
          occur of (i) June 14, 2001; (ii) the last to occur of the death
          of Seymour N. Okner or Samuel P. Okner; or (iii) the date upon
          which the Target Shareholders have sold or disposed of more than
          fifty percent (50%) of the Shares received by them pursuant to
          the Plan of Merger.

               The Reporting Persons expressly reserve the right to
          dispose of all or any part of their investment in the Shares by
          public or private sale, merger or otherwise (subject to
          applicable restrictions of the Securities Act of 1933, as amended
          (the "Securities Act")) or to continue to hold the Shares or to
          acquire additional Shares or other securities of the Company at
          such prices and on such terms as each of the Reporting Persons
          deems advisable, including without limitation, by purchase, by
          inviting a tender of Shares or other securities of the Company,
          by merger or otherwise.

               Except as described herein, none of the Reporting Persons
          has any plans or proposals that relate to or would result in any
          of the actions specified in clauses (a) through (j) of Item 4 of
          Schedule 13D.

          Item 5.  Interests in Securities of the Issuer.

               The following information provided in this statement is
          based upon a total of 13,059,055 Shares outstanding.  This total
          number of Shares outstanding is based on information disclosed in
          the final prospectus set forth in the Company's Registration
          Statement on Form S-4 (Registration No. 333-10481) (the
          "Registration Statement"), dated August 20, 1996, that as of July
          31, 1996, the Company had outstanding approximately 10,509,055
          shares.  The total number of Shares also includes the 2,550,000
          shares registered pursuant to the Registration Statement.

               (a)  Seymour N. Okner

               Seymour N. Okner beneficially owns 771,361 Shares,
          constituting approximately 5.9% of the Shares outstanding as
          described above.

               Samuel P. Okner Family Trust

               The Samuel P. Okner Family Trust beneficially owns 401,625
          Shares, constituting approximately 3.1% of the Shares outstanding
          as described above.





                                                        Page 14 of 25 Pages<PAGE>



<PAGE>

               Ellyn Robbins Family Trust

               The Ellyn Robbins Family Trust beneficially owns 248,625
          Shares, constituting approximately 1.9% of the Shares outstanding
          as described above.

               Joel C. Okner Family Trust

               The Joel C. Okner Family Trust beneficially owns 363,375
          Shares, constituting approximately 2.8% of the Shares outstanding
          as described above.

               Samuel P. Okner

               Samuel P. Okner beneficially owns 656,609 Shares,
          constituting approximately 5.0% of the Shares outstanding as
          described above.

               Ellyn Robbins

               Ellyn Robbins beneficially owns 248,625 Shares,
          constituting approximately 1.9% of the Shares outstanding as
          described above.

               Joel C. Okner

               Joel C. Okner beneficially owns 363,375 Shares,
          constituting approximately 2.8% of the Shares outstanding as
          described above.

               Anne Okner

               Anne Okner beneficially owns 25 Shares and, due to her
          positions as Trustee of the Samuel P. Okner Family Trust, the
          Ellyn Robbins Family Trust, and the Joel C. Okner Family Trust,
          may be deemed to be the beneficial owner of 1,013,625 Shares,
          constituting, in the aggregate, approximately 7.8% of the Shares
          outstanding as described above.

               Debra Okner

               Debra Okner beneficially owns 25 Shares, constituting
          approximately 0.0% of the Shares outstanding as described above.

               Other

               If the Reporting Persons are deemed, pursuant to Section
          13(d)(3) under the Act, to be members of a "group," such group
          would beneficially own in the aggregate 2,040,020 Shares,
          constituting approximately 15.6% of the Shares outstanding as
          described above.


                                                        Page 15 of 25 Pages<PAGE>


<PAGE>


               (b)  Seymour N. Okner

               Seymour N. Okner has the sole power to vote or direct the
          vote and the sole power to dispose or direct the disposition of
          771,361 Shares, constituting approximately 5.9% of the Shares
          outstanding as described above.

               Samuel P. Okner Family Trust

               Acting through its Trustees, the Samuel P. Okner Family
          Trust has the sole power to vote or direct the vote and the sole
          power to dispose or direct the disposition of 401,625 Shares,
          constituting approximately 3.1% of the Shares outstanding as
          described above.

               Ellyn Robbins Family Trust

               Acting through its Trustees, the Ellyn Robbins Family Trust
          has the sole power to vote or direct the vote and the sole power
          to dispose or direct the disposition of 248,625 Shares,
          constituting approximately 1.9% of the Shares outstanding as
          described above.

               Joel C. Okner Family Trust

               Acting through its Trustees, the Joel C. Okner Family Trust
          has the sole power to vote or direct the vote and the sole power
          to dispose or direct the disposition of 363,375 Shares,
          constituting approximately 2.8% of the Shares outstanding as
          described above.

               Samuel P. Okner

               Samuel P. Okner has the sole power to vote or direct the
          vote and the sole power to dispose or direct the disposition of
          254,984 Shares, and, in his capacity as co-Trustee of the Samuel
          P. Okner Family Trust, has shared power to vote or direct the
          vote and shared power to dispose or direct the disposition of
          401,625 Shares, constituting, in the aggregate, approximately
          5.0% of the Shares outstanding as described above.

               Ellyn Robbins

               Ellyn Robbins, in her capacity as co-Trustee of the Ellyn
          Robbins Family Trust, has shared power to vote or direct the vote
          and shared power to dispose or direct the disposition of 248,625
          Shares, constituting approximately 1.9% of the Shares outstanding
          as described above.





                                                        Page 16 of 25 Pages<PAGE>



<PAGE>

               Joel C. Okner

               Joel C. Okner, in his capacity as co-Trustee of the Joel
          Co. Okner Family Trust, has shared power to vote or direct the
          vote and shared power to dispose or direct the disposition of
          363,375 Shares, constituting approximately 2.8% of the Shares
          outstanding as described above.

               Anne Okner

               Anne Okner has the sole power to vote or direct the vote
          and the sole power to dispose or direct the disposition of 25
          Shares, and, in her capacities as co-Trustee of the Samuel P.
          Okner Family Trust, the Ellyn Robbins Family Trust and the Joel
          C. Okner Family Trust, has shared power to vote or direct the
          vote and shared power to dispose or direct the disposition of
          1,013,625 Shares, constituting, in the aggregate, approximately
          7.8% of the Shares outstanding as described above.

               Debra Okner

               Debra Okner has the sole power to vote or direct the vote
          and the sole power to dispose or direct the disposition of 25
          Shares, constituting approximately 0.0% of the Shares outstanding
          as described above.

               (c)  Except as set forth above, none of the Reporting
          Persons beneficially owns any Shares or has effected any
          transactions in, or with respect to, Shares during the preceding
          60 days.

               (d)  Not applicable.

               (e)  Not applicable.

          Item 6.  Contracts, Arrangements, Understandings or
                   Relationships With Respect to Securities of the Issuer.

               Except as set forth below, none of the Reporting Persons
          nor, to the best of their knowledge, any other person listed
          herein, has any contract, arrangement, understanding or
          relationship (legal or otherwise) with any person with respect to
          any securities of the Company, including but not limited to,
          transfer or voting of any of the securities, finder's fees, joint
          ventures, loan or option arrangements, puts or calls, guarantees
          of profits, division of profit or loss, or the giving or
          withholding of proxies.

               Seymour N. Okner, Samuel P. Okner, Anne Okner and Debra
          Okner have each entered into an Affiliate Agreement dated
          September 30, 1996 between each of them and the Company.  Samuel
          P. Okner and Anne Okner, not individually but as co-Trustees of

                                                        Page 17 of 25 Pages<PAGE>



<PAGE>

          the Samuel P. Okner Family Trust, have entered into an Affiliate
          Agreement dated September 30, 1996, between the Samuel P. Okner
          Family Trust and the Company (the "Samuel Okner Trust Affiliate
          Agreement").  Ellyn Robbins and Anne Okner, not individually but
          as co-Trustees of the Ellyn Robbins Family Trust, have entered
          into an Affiliate Agreement dated September 30, 1996, between the
          Ellyn Robbins Family Trust and the Company (the "Ellyn Robbins
          Trust Affiliate Agreement").  Joel C. Okner and Anne Okner, not
          individually but as co-Trustees of the Joel C. Okner Family
          Trust, have entered into an Affiliate Agreement dated September
          30, 1996, between the Joel C. Okner Family Trust and the Company
          (the "Joel Okner Trust Affiliate Agreement").  Pursuant to such
          Affiliate Agreements, the Reporting Persons have each agreed,
          among other things, not to sell, transfer or otherwise dispose of
          any Shares until such time as results covering thirty (30) days
          of combined operations Market USA, Marusa and the Company have
          been published by the Company in the form of a public earnings
          report (the "Pooling Period").  In addition, the Reporting
          Persons each agreed that he would not sell, transfer or otherwise
          dispose of Shares issued under the Plan of Merger unless (x) such
          sale, transfer or disposition has been registered under the
          Securities Act of 1933, as amended (the "Securities Act"),
          including pursuant to the Registration Rights Agreement (as
          defined below), for as long as he shall remain an "affiliate" of
          the Company, (y) such sale, transfer or disposition is made in
          conformity with the volume and other limitations of Rule 145
          under the Securities Act, or (z) in the opinion of counsel
          reasonably acceptable to the Company, such sale, transfer or
          disposition is exempt from registration under the Securities Act. 
          Such Affiliate Agreements are attached hereto as Exhibits 2
          through 8 and incorporated herein by reference.

               Each of the Reporting Persons has entered into a
          Registration Rights Agreement dated September 30, 1996 (the
          "Registration Rights Agreement") among Seymour N. Okner, Samuel
          P. Okner, Anne Okner, Debra Okner, the Ellyn Robbins Family
          Trust, the Joel C. Okner Family Trust, the Samuel P. Okner Family
          Trust, Merchant Partners Limited Partnership, a Delaware limited
          partnership, and the Company.  Pursuant to the Registration
          Rights Agreement, the Company shall file with, and shall cause to
          be declared effective by, the Securities and Exchange Commission
          prior to times set forth below, a registration statement under
          the Securities Act relating to the following number of
          Registrable Shares (as defined in the Registration Rights
          Agreement), which registration statement shall provide for the
          sale by the holders thereof of the Registrable Shares included
          therein from time to time on a delayed or continuous basis
          pursuant to Rule 415 under the Securities Act, but need not
          provide for an underwritten registration:

                         (i)  prior to the completion of the Pooling
               Period, a whole number of Shares equal to the quotient of

                                                        Page 18 of 25 Pages<PAGE>


<PAGE>


               $15 million divided by the average per share price of
               Shares for the ten trading days prior to the Closing Date
               (as defined in the Registration Rights Agreement) (it being
               understood, however, that the Company shall not be required
               to request acceleration of the effective date of such
               registration statement until the completion of the Pooling
               Period);

                         (ii) prior to the first anniversary of the Closing
               Date, a whole number of Shares equal to the product of (x)
               the number of Shares then held by the Shareholders (as
               defined in the Registration Rights Agreement) which were
               acquired pursuant to the Plan of Merger multiplied by (y)
               50%; and

                         (iii) prior to the second anniversary of the
               Closing Date, the remaining number of Shares acquired by
               the Shareholders pursuant to the Plan of Merger which have
               not previously been sold or otherwise disposed of.

          The Company agreed to use its best efforts to keep each
          registration statement filed pursuant to the Registration Rights
          Agreement continuously effective and usable for the resale of
          shares for a period time as specified in the Registration Rights
          Agreement.  In addition, if at any time prior to the satisfaction
          of the Company's obligation to file and keep effective the Shelf
          Registrations, Lou Weisbach ceases to be Chairman of the Board of
          the Company, holders of Shares owning a majority of the
          Registrable Shares, have the right to require the Company to
          effect an underwritten registration with respect to their Shares. 
          The Registration Rights Agreement also grants the Reporting
          Persons certain rights, subject to cutback, to piggyback on
          primary and secondary offerings of the Company's common stock
          pursuant to a registration statement.  The Registration Rights
          Agreement is attached hereto as Exhibit 9 and incorporated herein
          by reference.

               Pursuant to the Plan of Merger, claims for damages under
          the indemnification provisions of the Plan of Merger are
          enforceable against the Shares issued pursuant to the Plan of
          Merger.  The Plan of Merger provides that all Shares which are
          not then eligible for registration and sale are subject to the
          Company's right of indemnification through set-off against the
          cancellation of such Shares.  The Company's right of
          indemnification is limited to the set-off against and
          cancellation of Shares with an aggregate value not exceeding ten
          percent (10%) of (x) the total number of Shares received pursuant
          to the Plan of Merger, multiplied by the Average Value (as
          defined in the Plan of Merger).  The Company is not entitled to
          any recovery for a claim of indemnification unless such claim is
          made within the twelve (12) month period immediately following
          the Effective Time (as defined in the Plan of Merger).  

                                                        Page 19 of 25 Pages<PAGE>



<PAGE>

          Item 7.  Material to be filed as Exhibits.

               Exhibit 1.     Plan of Merger

               Exhibit 2.     Affiliate Agreement dated September 30, 1996,
                              by and between Seymour N. Okner and HA-LO
                              Industries, Inc.

               Exhibit 3.     Affiliate Agreement dated September 30, 1996,
                              by and between Samuel P. Okner and HA-LO
                              Industries, Inc.

               Exhibit 4.     Samuel Okner Trust Affiliate Agreement

               Exhibit 5.     Ellyn Robbins Trust Affiliate Agreement

               Exhibit 6.     Joel Okner Trust Affiliate Agreement

               Exhibit 7.     Affiliate Agreement dated September 30, 1996,
                              by and between Debra Okner and HA-LO
                              Industries, Inc.

               Exhibit 8.     Affiliate Agreement dated September 30, 1996,
                              by and between Anne Okner and HA-LO
                              Industries, Inc.

               Exhibit 9.     Registration Rights Agreement


























                                                        Page 20 of 25 Pages<PAGE>



<PAGE>

               After reasonable inquiry and to the best of my knowledge
          and belief, I certify that the information set forth in this
          statement is true, complete and correct.

               Dated:  October 7, 1996

                              /s/ Seymour N. Okner 
                              Seymour N. Okner



                              SAMUEL P. OKNER FAMILY TRUST

                              By:/s/ Samuel P. Okner 
                                   Samuel P. Okner
                                   Co-Trustee

                              By:/s/ Anne Okner 
                                   Anne Okner
                                   Co-Trustee



                              ELLYN ROBBINS FAMILY TRUST

                              By:/s/ Ellyn Robbins 
                                   Ellyn Robbins
                                   Co-Trustee

                              By:/s/ Anne Okner 
                                   Anne Okner
                                   Co-Trustee



                              JOEL C. OKNER FAMILY TRUST

                              By:/s/ Joel C. Okner 
                                   Joel C. Okner
                                   Co-Trustee

                              By:/s/ Anne Okner 
                                   Anne Okner
                                   Co-Trustee



                              /s/ Samuel P. Okner 
                              Samuel P. Okner




                                                        Page 21 of 25 Pages<PAGE>



<PAGE>

                              /s/ Ellyn Robbins 
                              Ellyn Robbins



                              /s/ Joel C. Okner 
                              Joel C. Okner



                              /s/ Anne Okner 
                              Anne Okner



                              /s/ Debra Okner 
                              Debra Okner




































                                                        Page 22 of 25 Pages<PAGE>


<PAGE>


                                    EXHIBIT INDEX

          Exhibit No.            Document Description

               A.        Agreement pursuant to Rule 13d-1(f)(1)(iii).

               1.        Agreement and Plan of Merger and Amalgamation
                         dated June 14, 1996, by and among HA-LO
                         Industries, Inc., HA-LO Acquisition Corporation,
                         Inc., HA-LO Acquisition Corporation of Canada
                         Ltd., Market USA, Inc., Marusa Marketing Inc.,
                         Marusa Financial Services Ltd., Nerok
                         Verifications Inc., and the stockholders of Market
                         USA, Inc. and Marusa Marketing Inc., including the
                         First and Second Amendments thereto.

               2.        Affiliate Agreement dated September 30, 1996, by
                         and between Seymour N. Okner and HA-LO Industries,
                         Inc.

               3.        Affiliate Agreement dated September 30, 1996, by
                         and between Samuel P. Okner and HA-LO Industries,
                         Inc.

               4.        Affiliate Agreement dated September 30, 1996, by
                         and between Samuel P. Okner and Anne Okner, not
                         individually, but as co-Trustees of the Samuel P.
                         Okner Family Trust u/a/d May 14, 1996, and HA-LO
                         Industries, Inc.

               5.        Affiliate Agreement dated September 30, 1996, by
                         and between Ellyn Robbins and Anne Okner, not
                         individually, but as co-Trustees of the Ellyn
                         Robbins Family Trust u/a/d May 14, 1996, and HA-LO
                         Industries, Inc.

               6.        Affiliate Agreement dated September 30, 1996, by
                         and between Joel C. Okner and Anne Okner, not
                         individually, but as co-Trustees of the Joel C.
                         Okner Family Trust u/a/d May 14, 1996, and HA-LO
                         Industries, Inc.

               7.        Affiliate Agreement dated September 30, 1996, by
                         and between Anne Okner and HA-LO Industries, Inc.

               8.        Affiliate Agreement dated September 30, 1996, by
                         and between Debra Okner and HA-LO Industries, Inc.






                                                        Page 23 of 25 Pages<PAGE>



<PAGE>

          Exhibit No.            Document Description

               9.        Registration Rights Agreement dated September 30,
                         1996, by and among HA-LO Industries, Inc., Seymour
                         N. Okner, Samuel P. Okner, the Ellyn Robbins
                         Family Trust, the Joel C. Okner Family Trust, the
                         Samuel P. Okner Family Trust and Merchant
                         Partners, Limited Partnership.













































                                                        Page 24 of 25 Pages<PAGE>


<PAGE>


                                      EXHIBIT A

               Pursuant to Rule 13d-1(f)(1)(iii) of Regulation 13D-G of
          the General Rules and Regulations of the Securities and Exchange
          Commission under the Securities Exchange Act of 1934, as amended,
          the undersigned agree that the Statement to which this Exhibit is
          attached is filed on behalf of each of them in the capacities set
          forth below.

          Dated:  October 7, 1996



          /s/ Seymour N. Okner                    /s/ Samuel P. Okner 
          Seymour N. Okner                        Samuel P. Okner


          SAMUEL P. OKNER FAMILY TRUST            /s/ Ellyn Robbins 
                                                  Ellyn Robbins
          By:/s/ Samuel P. Okner 
               Samuel P. Okner
               Co-Trustee                         /s/ Joel C. Okner 
                                                  Joel C. Okner
          By:/s/ Anne Okner 
               Anne Okner
               Co-Trustee                         /s/ Anne Okner 
                                                  Anne Okner

          ELLYN ROBBINS FAMILY TRUST

          By:/s/ Ellyn Robbins                    /s/ Debra Okner 
               Ellyn Robbins                      Debra Okner
               Co-Trustee

          By:/s/ Anne Okner 
               Anne Okner
               Co-Trustee


          JOEL C. OKNER FAMILY TRUST

          By:/s/ Joel C. Okner 
               Joel C. Okner
               Co-Trustee

          By:/s/ Anne Okner 
               Anne Okner
               Co-Trustee




          120841_04
                                                         Page 25 of 25 Pages<PAGE>







               THIS AGREEMENT AND PLAN OF MERGER AND AMALGAMATION, dated as
          of  June 14,  1996  (this "Agreement"),  is  by and  among  HA-LO
          Industries, Inc.,  an  Illinois corporation  ("Acquiror"),  HA-LO
          Acquisition Corporation, Inc., an Illinois corporation ("Acquiror
          Sub-1"), HA-LO Acquisition Corporation of Canada Ltd., a Canadian
          federal  corporation  ("Acquiror  Sub-2"), Market  USA,  Inc., an
          Illinois corporation (the "U.S. Company"), Marusa Marketing Inc.,
          a  Canadian federal  corporation (the  "Canada Company"),  Marusa
          Financial Services Ltd., a Canadian federal corporation  ("Marusa
          Financial"),  Nerok  Verifications   Inc.,  a  Canadian   federal
          corporation ("Nerok"),  and the stockholders of  the U.S. Company
          and the Canada  Company who are identified on  Schedule 1 to this
          Agreement (such  stockholders, together  with every other  person
          who acquires shares of  the authorized capital stock of  the U.S.
          Company or the Canada  Company prior to the "Effective  Time" [as
          hereafter   defined],  are  hereafter  collectively  the  "Target
          Shareholders", and each individually is a "Target Shareholder").

                                     WITNESSETH:

               WHEREAS, the  U.S. Company and  the Canada Company  are each
          engaged in the conduct  of a telemarketing business on  behalf of
          their respective clients and customers;

               WHEREAS,  the  U.S.  Company  and  the  Canada  Company  are
          "affiliates" through  common ownership within the  meaning of (i)
          paragraphs (c) and (d) of  Rule 145 of the rules and  regulations
          of the  Securities  and Exchange  Commission  (the  "Commission")
          under the Securities Act  of 1933, as amended, and  the rules and
          regulations  promulgated thereunder  (the "Securities  Act"), and
          (ii)  Accounting Series, Releases 130 and 135, as amended, of the
          Commission (the U.S. Company and the Canada Company are hereafter
          collectively the  "Target Companies", and each  individually is a
          "Target Company");

               WHEREAS, the Target Shareholders identified on Schedule 1 to
          this Agreement are currently the sole stockholders of the  Target
          Companies;

               WHEREAS,  the  Canada Company  engages in  its telemarketing
          business  alone   and  through  Marusa  Financial,  and  conducts
          telemarketing   verification   services  through   Nerok  (Marusa
          Financial  and Nerok  are  hereafter  collectively the  "Canadian
          Ancillary Service Entities", and each individually is a "Canadian
          Ancillary Service Entity");

               WHEREAS,   Acquiror  Sub-1,   a   wholly-owned  first   tier
          subsidiary  of  Acquiror,  upon  the terms  and  subject  to  the
          conditions of this Agreement and in  accordance with the Business
          Corporation  Act of the State of  Illinois, as amended ("Illinois
          Law"),  will  merge with  and into  the  U.S. Company  (the "U.S.
          Merger");

                                                                        -1-<PAGE>


<PAGE>


               WHEREAS,   Acquiror   Sub-2,  a   wholly-owned   first  tier
          subsidiary  of Acquiror,  upon  the  terms  and  subject  to  the
          conditions of  this Agreement and  in accordance with  the Canada
          Business  Corporations  Act,  as  amended  ("Canada  Law"),  will
          amalgamate with the Canada Company (the "Canada Amalgamation");

               WHEREAS, at the Effective Time, Acquiror, upon the terms and
          subject  to  the  conditions  of this  Agreement,  will  cause  a
          designee  organized under Canada Law to acquire all of the right,
          title and interest  of the Canada  Ancillary Service Entities  in
          all of  their licenses, rights,  properties and other  assets, in
          exchange for such designee's (the "New Canadian Ancillary Service
          Entity") transfer  to the Canadian Ancillary  Service Entities of
          one hundred (100) shares in aggregate of Acquiror's common voting
          stock,  no  par  value,  together with  its  assumption,  without
          recourse of any  nature to Acquiror,  of all debts,  obligations,
          liabilities and  "Taxes" (as  hereafter defined) of  the Canadian
          Ancillary Service  Entities (such  transaction  is hereafter  the
          "Ancillary  Asset  Acquisition")  (the  U.S. Merger,  the  Canada
          Amalgamation and  the Ancillary  Asset Acquisition are  hereafter
          sometimes collectively referred to as the "Unitary Transaction");

               WHEREAS, the Board of Directors and shareholders of the U.S.
          Company  have  determined  that   the  U.S.  Merger  and  Unitary
          Transaction  are in the best  interests of the  U.S. Company, and
          have  unanimously  approved   and  adopted  this  Agreement   and
          consented to the transactions contemplated hereby;

               WHEREAS,  the Board  of  Directors and  shareholders of  the
          Canada Company  have determined that the  Canada Amalgamation and
          Unitary  Transaction  are in  the  best interests  of  the Canada
          Company, and have unanimously approved and adopted this Agreement
          and consented to the transactions contemplated hereby;

               WHEREAS,  the Board  of  Directors and  shareholders of  the
          Canadian  Ancillary Service  Entities  have  determined that  the
          Ancillary Asset  Acquisition and  Unitary Transaction are  in the
          best  interests of  each Canadian  Ancillary Service  Entity, and
          have  unanimously  approved   and  adopted  this   Agreement  and
          consented to the transactions contemplated hereby;

               WHEREAS, the  Board of Directors of  Acquiror has determined
          that the Unitary Transaction is in the best interests of Acquiror
          and its stockholders, and has approved and adopted this Agreement
          and the transactions contemplated hereby;

               WHEREAS,  for  U.S.  federal  income  tax  purposes,  it  is
          intended that the  U.S. Merger and the  Canada Amalgamation shall
          qualify  as a  reorganization  under the  provisions of  Sections
          368(a) of the  United States  Internal Revenue Code  of 1986,  as
          amended (the "Code");


                                                                        -2-<PAGE>


<PAGE>


               WHEREAS, for Canada  tax purposes, it  is intended that  the
          Canada Amalgamation  shall qualify  as a transaction  exempt from
          taxation under the Canada/U.S.  Income Tax Convention, as amended
          (the "Tax Convention"); and

               WHEREAS, for  accounting purposes,  it is intended  that the
          Unitary  Transaction  shall be  accounted  for as  a  "pooling of
          interests";

               NOW, THEREFORE,  in consideration  of the foregoing  and the
          respective representations, warranties, covenants  and agreements
          set forth in this Agreement, the parties agree as follows:

                                      ARTICLE I

                               THE UNITARY TRANSACTION

               SECTION 1.01.  The U.S. Merger.   Upon the terms and subject
          to  the conditions set forth in this Agreement, and in accordance
          with Illinois Law, at the Effective Time, Acquiror Sub-1 shall be
          merged with  and into the U.S.  Company. As a result  of the U.S.
          Merger, the separate corporate  existence of Acquiror Sub-1 shall
          cease and  the  U.S.  Company  shall continue  as  the  surviving
          corporation of the Merger (the "U.S. Surviving Corporation").

               SECTION 1.02.  The Canada Amalgamation.  Upon  the terms and
          subject to the  conditions set  forth in this  Agreement, and  in
          accordance with Canada Law, at the Effective Time, Acquiror Sub-2
          shall be amalgamated with the Canada Company.  As a result of the
          Canada   Amalgamation,  the  separate   corporate  existences  of
          Acquiror  Sub-2  and  the  Canada  Company shall  cease  and  the
          amalgamating  corporations  shall continue  in  existence as  one
          amalgamated   corporation  under   Canada  Law   (hereafter,  the
          "Amalgamated Canada  Corporation"), using  such name, and  having
          such features and characteristics, as are described in Schedule 2
          to this Agreement.

               SECTION 1.03.  The  Ancillary Asset  Acquisition.   Upon the
          terms and subject to  the conditions set forth in  this Agreement
          and  in the Asset Purchase Agreement in the form attached to this
          Agreement as  Exhibit "A" and  by this reference  incorporated in
          and   made  a   part  hereof   (the  "Ancillary   Asset  Purchase
          Agreement"), and in  accordance with Ontario (Canada) Law, at the
          Effective  Time, the  Canadian  Ancillary Service  Entities shall
          sell, convey, transfer and assign  to the New Canadian  Ancillary
          Service  Entity, and  the New  Canadian Ancillary  Service Entity
          shall purchase from the Canadian Ancillary Service Entities, free
          and  clear   of  any  liability,  lien,   claim,  restriction  or
          encumbrance whatsoever, except those created under  the Ancillary
          Asset Purchase  Agreement, all  of their respective  right, title
          and interest  in  and  to  all  assets,  properties,  rights  and
          privileges  of every  kind  and nature  whatsoever, tangible  and

                                                                        -3-<PAGE>



<PAGE>

          intangible,  wherever  located, and  whether  or not  used  in or
          related to  the conduct of  a business (the  "Ancillary Assets");
          provided,  however, the  New Canadian  Ancillary Service  Entity,
          Marusa  Financial  and  the Canada  Company  may,  in their  sole
          discretion, endeavor to cause the clients and customers of Marusa
          Financial  to  renew  and/or renegotiate  any  contracts expiring
          prior  to  the Effective  Time  with the  New  Canadian Ancillary
          Service Entity.

               SECTION 1.04.  Effective Time.   As promptly as  practicable
          after  the  satisfaction  or,  if  permissible,  waiver,  of  the
          conditions  set forth in Article VII, the parties shall cause the
          Unitary Transaction to be  consummated by filing, as  promptly as
          practicable without regard to priority of task, (i) a certificate
          of merger  (the "Certificate  of Merger") with  the Secretary  of
          State  of the State of Illinois in  such form as required by, and
          executed in accordance with,  the relevant provisions of Illinois
          Law,  (ii) the Articles of  Amalgamation in the  form attached to
          this Agreement  as Exhibit  "B" (the "Articles  of Amalgamation")
          with the  Department of Industry Canada, together with such other
          forms required by, and executed  in accordance with, the relevant
          provisions of Canada Law, and (iii) all filings required (if any)
          to  effectuate  the  purposes  of the  Ancillary  Asset  Purchase
          Agreement (the  date and time at  which the last  of such filings
          shall become effective, and  the Unitary Transaction deemed close
          for all purposes under this Agreement is hereafter the "Effective
          Time").

               SECTION 1.05.  Effect of  the Unitary  Transaction.   At the
          Effective  Time,  the  effect of  the  U.S.  Merger  shall be  as
          provided in the  applicable provisions of  Illinois Law, and  the
          effect of the  Canada Amalgamation  shall be as  provided in  the
          applicable  provisions  of  Canada  Law.   Without  limiting  the
          generality of those laws, and subject to their provisions, at the
          Effective Time,  except as otherwise provided  in this Agreement,
          (i) all the properties, rights, privileges, powers and franchises
          of Acquiror  Sub-1 and the  U.S. Company  shall vest in  the U.S.
          Surviving   Corporation,  (ii)   all   the  properties,   rights,
          privileges,  powers  and franchises  of  Acquiror  Sub-2 and  the
          Canada  Company  shall   continue  to   be  properties,   rights,
          privileges,  powers and  franchises  of  the  Amalgamated  Canada
          Corporation, (iii) all debts,  liabilities and duties of Acquiror
          Sub-1 and the  U.S. Company shall  become the debts,  liabilities
          and duties  of the  U.S. Surviving  Corporation, (iv)  all debts,
          liabilities and duties of Acquiror  Sub-2 and the Canada  Company
          shall  be the  debts, liabilities and  duties of  the Amalgamated
          Canada Corporation,  and (v)  the New Canadian  Ancillary Service
          Entity  shall purchase  the  Ancillary Assets  from the  Canadian
          Ancillary  Service Entities  (subject  to its  assumption of  all
          debts,  obligations,  liabilities and  Taxes  of  same), for  the
          purpose, among  others, of continuing  the businesses  previously
          conducted by the Canadian Ancillary Service Entities.

                                                                        -4-<PAGE>


<PAGE>


               SECTION 1.06.  Articles of Incorporation;  By-Laws.  At  the
          Effective Time, (i) the Articles of Incorporation and the By-Laws
          of  the U.S. Company shall  be the Articles  of Incorporation and
          the By-Laws of the U.S. Surviving  Corporation, (ii) the Articles
          of  Amalgamation shall be the Articles  of the Amalgamated Canada
          Corporation,  and (iii)  the  By-Laws of  the Amalgamated  Canada
          Corporation  shall be in the  form attached to  this Agreement as
          Exhibit "C".

               SECTION 1.07.  Directors  and Officers.   Except  as may  be
          provided in  the Employment  Agreements attached as  Exhibits "D"
          and  "E"  to this  Agreement,  the  directors of  Acquiror  Sub-1
          immediately  preceding the  Effective Time  shall be  the initial
          directors of the U.S. Surviving Corporation, each to  hold office
          in  accordance with the Articles of Incorporation and the By-Laws
          of  the U.S. Surviving Corporation,  and the officers of Acquiror
          Sub-1  immediately  preceding the  Effective  Time  shall be  the
          initial officers of the U.S. Surviving Corporation,  in each case
          until their  respective successors are duly  elected or appointed
          and  qualified.   The  directors  of  Acquiror Sub-2  immediately
          preceding the  Effective Time shall  be the initial  directors of
          the Amalgamated Canada Corporation,  and the officers of Acquiror
          Sub-2  immediately  preceding the  Effective  Time  shall be  the
          initial officers  of the Amalgamated Canada  Corporation, in each
          case  until  their  respective  successors are  duly  elected  or
          appointed and qualified.

               SECTION 1.08.  Taking Necessary Action; Further Action.  The
          parties shall each use  reasonable efforts to take all  action as
          may  be  necessary  or  appropriate  to  effectuate  the  Unitary
          Transaction at the time specified in Section 1.04 hereof.  If, at
          any  time following or prior  to the Effective  Time, any further
          action is necessary  or desirable  to carry out  the purposes  of
          this  Agreement or (i) to vest the U.S. Surviving Corporation and
          the  Amalgamated Canada  Corporation with  full right,  title and
          possession to  all  properties, rights,  privileges,  immunities,
          powers  and  franchises  of  its  constituent  corporations,  the
          officers of  such Surviving or Amalgamated  Corporation are fully
          authorized,  in  the  name  of each  constituent  corporation  or
          otherwise, to take, and shall take, all such lawful and necessary
          action, to carry out the purposes of this Agreement, and (ii) the
          Ancillary  Asset  Purchase  Agreement,  and/or to  vest  the  New
          Canadian  Ancillary Service  Entity with  the Canadian  Ancillary
          Service Entities'  respective right, title and  possession to all
          Ancillary Assets, the officers  of the Canadian Ancillary Service
          Entities and the New Canadian Ancillary Service Entity are  fully
          authorized to take, and shall take, all such lawful and necessary
          action  desirable to carry out the purposes of this Agreement and
          the  Ancillary Asset  Purchase Agreement.   Without  limiting the
          generality  of the forgoing, each such party shall take all steps
          necessary  (if  any)  to   conform  their  respective  boards  of
          directors  to  applicable  Laws,  and  obtain  and/or  renew  all

                                                                        -5-<PAGE>



<PAGE>

          licenses and  other permits required to  conduct their businesses
          under applicable Laws.

               SECTION 1.09.  The Closing.  The closing of the transactions
          contemplated  by this Agreement will take place at the offices of
          Neal Gerber & Eisenberg, Chicago, Illinois, and will be effective
          at the Effective Time.

                                      ARTICLE II

                  CONVERSION OF SECURITIES; EXCHANGE OF CERTIFICATES

               SECTION 2.01.  Conversion of Securities; Consideration.   At
          the  Effective Time,  by  virtue of  the Unitary  Transaction and
          without any further action on the part of Acquiror, Acquiror Sub-
          1,  Acquiror Sub-2,  the U.S.  Company, the  Canada  Company, the
          Canadian  Ancillary Service Entities or the holders of any of the
          following securities:

                    (a)  Conversion  Applicable  to   Shares  of  the  U.S.
               Company.    Each share  of common  stock,  no par  value per
               share, of  the U.S.  Company ("U.S. Company  Common Stock"),
               issued and  outstanding immediately preceding  the Effective
               Time shall  be converted  into and become  nineteen thousand
               one  hundred twenty-five (19,125) shares (the "U.S. Exchange
               Ratio")  of  common  voting  stock, no  par  value,  of  the
               Acquiror ("Acquiror Common Stock").  All such shares of U.S.
               Company  Common  Stock  so  converted  shall  no  longer  be
               outstanding and shall automatically be cancelled and retired
               and shall  cease to  exist, and each  certificate previously
               representing any such shares  shall thereafter represent the
               shares of Acquiror Common Stock into which such U.S. Company
               Common Stock was converted in the U.S. Merger.  Certificates
               previously representing  shares of U.S. Company Common Stock
               shall  be  exchanged  for  certificates  representing  whole
               shares  of Acquiror  Common  Stock  issued in  consideration
               therefor  upon   the  surrender  of   such  certificates  in
               accordance  with the  provisions  of  Section 2.02,  without
               interest; and

                    (b)  Conversion  Applicable  to  Shares of  the  Canada
               Company.  Each  share of Class A Common Stock  of the Canada
               Company   ("Canada  Company   Common  Stock"),   issued  and
               outstanding immediately  preceding the Effective  Time shall
               be converted into and become three hundred eighteen thousand
               seven hundred (318,700) shares of Acquiror Common Stock (the
               "Canada   Exchange   Ratio").      Certificates   previously
               representing shares of Canada  Company Common Stock shall be
               exchanged  for certificates  representing  whole  shares  of
               Acquiror Common Stock issued  in consideration therefor upon
               the surrender  of such  certificates in accordance  with the
               provisions of Section 2.02, without interest.

                                                                        -6-<PAGE>



<PAGE>

                    (c)  Consideration  Payable  to the  Canadian Ancillary
               Service Entities.  At  the Effective Time, the New  Canadian
               Ancillary Service  Entity shall transfer (or  cause Acquiror
               to  issue) (i) fifty (50) shares of Acquiror Common Stock to
               Marusa  Financial  against  delivery of  Marusa  Financial's
               Ancillary  Assets, and  (ii) fifty  (50) shares  of Acquiror
               Common Stock to Nerok  against delivery of Nerok's Ancillary
               Assets, representing  one hundred  (100) shares  of Acquiror
               Common Stock  in aggregate issuable to  Marusa Financial and
               Nerok.  Simultaneously therewith, the New Canadian Ancillary
               Service Entity shall assume  and agree to pay and  discharge
               the debts, obligations,  liabilities and Taxes arising  from
               the  conduct  of  each Canadian  Ancillary  Service Entity's
               businesses  preceding  the  Effective  Time,  in  each  case
               whether  matured or  unmatured, accrued  or contingent,  and
               whether  now  known   or  later  discovered.    As  soon  as
               practicable  after  the  Effective   Time,  each  of  Marusa
               Financial  and Nerok shall completely liquidate and dissolve
               under  Canada   Law,  and  each  shall   distribute  to  its
               stockholders in cancellation of all their outstanding shares
               of  capital stock, all right,  title and interest  in and to
               the Acquiror Common Stock  received in the exchange  for the
               Ancillary Assets  and debt assumptions  under the  Ancillary
               Asset Purchase Agreement.

                    (d)  Effect of Recapitalization,  Etc.  If between  the
               date  of   this  Agreement   and  the  Effective   Time  the
               outstanding  shares of Acquiror  Common Stock,  U.S. Company
               Common Stock  or Canada Company Common Stock shall have been
               changed into  a different  number of  shares or  a different
               class,  by  reason  of   any  stock  dividend,  subdivision,
               reclassification,  recapitalization,  split, combination  or
               exchange of  shares, the  U.S. Exchange Ratio  and/or Canada
               Exchange Ratio, and the  aggregate number of Acquiror Common
               Stock to be issued  to Marusa Financial and Nerok  under the
               Ancillary  Asset Purchase  Agreement,  as the  case may  be,
               shall  be correspondingly  adjusted  to reflect  such  stock
               dividend,  subdivision, reclassification,  recapitalization,
               split, combination  or exchange of  shares.  Subject  to the
               provisions of  this subsection  (d), at the  Effective Time,
               after  giving effect  to  all issuances  by Acquiror  of its
               voting common  stock under  this Section 2.01,  an aggregate
               amount not exceeding two million five hundred fifty thousand
               (2,550,000)  shares  of  Acquiror  Common  Stock  shall   be
               transferred   at   the   Effective  Time   to   the   Target
               Shareholders, Marusa Financial and Nerok.

                    (e)  No Fractional  Shares.  Anything in this Agreement
               to  the contrary notwithstanding,  any fractional  shares of
               Acquiror  Common Stock  otherwise  issuable  in the  Unitary
               Transaction  shall  be rounded  upward  or  downward to  the
               nearest whole number of shares of Acquiror Common Stock.

                                                                        -7-<PAGE>


<PAGE>


                    (f)  Treasury  and Other  Shares.   Each share  of U.S.
               Company  Common  Stock  held in  the  treasury  of  the U.S.
               Company and each share of U.S. Company Common Stock owned by
               Acquiror or  any direct or indirect  subsidiary of Acquiror,
               the  U.S.  Company,  the  Canada  Company  or  the  Canadian
               Ancillary   Service   Entities  immediately   preceding  the
               Effective  Time shall be  cancelled and extinguished without
               any conversion of such  shares and no payment shall  be made
               with respect to such shares.

                    (g)  Conversion of Acquiror Sub  Shares.  Each share of
               common stock,  no par  value, of  Acquiror Sub-1  issued and
               outstanding immediately preceding  the Effective Time  shall
               be converted  into  and  exchanged  for one  (1)  newly  and
               validly issued, fully paid and nonassessable share of common
               stock  of the U.S. Surviving  Corporation, and each share of
               common stock,  no par  value, of  Acquiror Sub-2  issued and
               outstanding  immediately preceding the  Effective Time shall
               be  converted into  and  exchanged  for  one (1)  newly  and
               validly issued, fully paid and nonassessable share of Common
               Voting Stock of the Amalgamated Canada Corporation.

               SECTION 2.02.  Exchange of Certificates; No Cash Payments in
          Lieu of Fractional Shares.

                    (a)  Exchange of Certificates.  At  the Effective Time,
               each holder of record of a certificate or certificates which
               immediately   preceding   the  Effective   Time  represented
               outstanding shares  of U.S.  Company Common Stock  or Canada
               Company  Common  Stock, as  the  case  may be  (the  "Target
               Certificates"),  shall forthwith  deliver  to  Acquiror  the
               Target Certificates in exchange for and against certificates
               representing the shares  of Acquiror  Common Stock  issuable
               pursuant  to Section  2.01  hereof  (such  certificates  for
               shares  of  Acquiror  Corporation  Stock  are hereafter  the
               "Acquiror  Certificates").   Upon the  transfer of  a Target
               Certificate to  Acquiror, together with  such duly  executed
               documents  and   other  instruments   of  transfer   as  may
               reasonably  be  required by  Acquiror,  the  holder of  such
               Target  Certificate  shall receive  in exchange  therefor an
               Acquiror  Certificate  or   Certificates  representing,   in
               aggregate, that  number of  whole shares of  Acquiror Common
               Stock  which  such holder  has  received in  respect  of the
               shares of U.S. Company Common Stock or Canada Company Common
               Stock, as  the  case may  be, formerly  represented by  such
               Target Certificate (after taking  into account all shares of
               such  U.S. Company  Common  Stock or  Canada Company  Common
               Stock, as  the case may be, then held by such holder and the
               Exchange Ratio applicable thereto).

                    (b)  No Further  Rights in  Company Common Stock.   All
               shares of  Acquiror Common  Stock issued upon  conversion of

                                                                        -8-<PAGE>


<PAGE>


               the shares  of U.S. Company Common Stock  in accordance with
               the terms of  this Agreement  shall be deemed  to have  been
               issued in full satisfaction of all rights pertaining to such
               shares of U.S. Company Common Stock.  All shares of Acquiror
               Common Stock issued upon conversion of the shares  of Canada
               Company  Common Stock in  accordance with the  terms of this
               Agreement shall  be  deemed  to have  been  issued  in  full
               satisfaction  of all  rights  pertaining to  such shares  of
               Canada Company Common Stock.

               SECTION 2.03.  Stock Transfer Books.  At the Effective Time,
          the  stock transfer  books of  the Target  Companies shall,  with
          respect to the  Unitary Transaction,  be closed  and solely  with
          respect to  the Unitary Transaction,  there shall  be no  further
          registration  of transfers of  shares of (i)  U.S. Company Common
          Stock  thereafter on  the records  of the  U.S. Company,  or (ii)
          Canada  Company Common  Stock thereafter  on the  records of  the
          Canada  Company.   From  and after  the  Effective Time,  (i) the
          holders  of  Target  Certificates  representing  shares  of  U.S.
          Company  Common  Stock   outstanding  immediately  preceding  the
          Effective Time shall  cease to  have any rights  with respect  to
          such  shares  of U.S.  Company  Common Stock  following  the U.S.
          Merger except as otherwise provided in this Agreement or by "Law"
          (as  hereafter   defined),  and   (ii)  the  holders   of  Target
          Certificates representing shares  of Canada Company  Common Stock
          outstanding immediately preceding the Effective  Time shall cease
          to have any rights with respect to such  shares of Canada Company
          Common   Stock  following  the   Canada  Amalgamation  except  as
          otherwise provided in this Agreement or by Law.  For the purposes
          of this Agreement, the term "Law"  shall mean any Canada or  U.S.
          federal,  state, provincial,  local  or  municipal law,  statute,
          ordinance, rule, regulation, order, judgment or decree.

               SECTION 2.04.  Other Securities  and Options.  At  and as of
          the Effective Time:

                    (a)  each  outstanding  share of  common  and preferred
               capital stock  of the U.S.  Company other than  U.S. Company
               Common Stock  ("Other  U.S. Company  Securities"),  together
               with  all  options, warrants  or  other  rights, agreements,
               arrangements or commitments (collectively, the "U.S. Company
               Options")  to sell or purchase shares of U.S. Company Common
               Stock  or Other  U.S. Company  Securities, whether  written,
               oral, authorized,  outstanding, issued, unissued,  vested or
               unvested,  shall, to the  extent not  prohibited by  Law, be
               cancelled and terminated, and of no further force or effect.
               Prior to the Effective Time, the U.S. Company and the Target
               Shareholders shall  take all  corporate action necessary  to
               effectuate the  cancellation  and termination  of all  Other
               U.S. Company Securities and U.S. Company Options; and



                                                                        -9-<PAGE>


<PAGE>


                    (b)  each  outstanding  share of  common  and preferred
               capital  stock  of  the  Canada Company  other  than  Canada
               Company  Common Stock  ("Other Canada  Company Securities"),
               together   with  all  options,  warrants  or  other  rights,
               agreements, arrangements or  commitments (collectively,  the
               "Canada  Company Options")  to  sell or  purchase shares  of
               Canada   Company  Common  Stock   or  Other  Canada  Company
               Securities, whether written, oral,  authorized, outstanding,
               issued, unissued,  vested or unvested, shall,  to the extent
               not prohibited  by Law, be cancelled and  terminated, and of
               no  further force or effect.   Prior to  the Effective Time,
               the Canada  Company and  the Target Shareholders  shall take
               all   corporate   action   necessary   to   effectuate   the
               cancellation and  termination  of all  Other Canada  Company
               Securities and Canada Company Options.

                                     ARTICLE III

                REPRESENTATIONS AND WARRANTIES OF THE TARGET COMPANIES

               The term  "Target Company Adverse  Effect", as used  in this
          Agreement, shall mean any change or  effect that, individually or
          when taken together with all other such changes or effects, would
          reasonably  be  considered  to   be  materially  adverse  to  the
          financial  condition, business  or results  of operations  of the
          U.S.   Company,   the  Canada   Company   and   their  respective
          "subsidiaries"  (if any),  taken as  a whole;  provided, however,
          except  to the  extent  set  forth  in  Article  IX  hereof,  the
          occurrence  of  any of  the changes  or  events described  in any
          Section of the "Target Company Disclosure Schedule" (as hereafter
          defined), shall not, individually or in the aggregate, constitute
          a breach of, or misstatement or inaccuracy in a representation or
          warranty of a Target Company hereunder, nor shall it constitute a
          Target Company Adverse Effect.

               The  term  "subsidiary"  (or  its plural)  as  used  in this
          Agreement with  respect to the U.S. Company,  the Canada Company,
          Acquiror, the U.S. Surviving  Corporation, the Amalgamated Canada
          Corporation, Marusa Financial, Nerok,  or any other person, shall
          mean any  corporation, partnership, joint venture  or other legal
          entity  of which the U.S. Company,  the Canada Company, Acquiror,
          the   U.S.   Surviving   Corporation,   the   Amalgamated  Canada
          Corporation, Marusa Financial, Nerok or such other person, as the
          case  may be (either alone or  through or together with any other
          subsidiary), owns,  directly or indirectly, five  percent (5%) or
          more of  the stock or other equity interests the holders of which
          are  generally entitled to vote for the  election of the board of
          directors or  other governing body  of such corporation  or other
          legal entity.

               For purposes of this Article III, and Sections 6.04 and 7.01
          hereof, the term  "knowledge" means the  actual knowledge of  the

                                                                       -10-<PAGE>




<PAGE>
          following  individuals  (collectively,   the  "Target   Knowledge
          Persons"):   (1) the current Target Shareholders, (2) each person
          who, in accordance with Section 7.02(e)(iii) hereof, has executed
          an Employment Agreement as of the date of this Agreement, and (3)
          to the  extent not previously described,  the directors, officers
          and  shareholders  of  the  Target  Companies  and  the  Canadian
          Ancillary Service Entities who were in or acquired such director,
          officer  or shareholder  status at  any time  within the  six (6)
          month period immediately preceding the date of this Agreement and
          ending at the Effective Time.

               Acquiror hereby agrees that to the extent any representation
          or warranty  of a Target Company made hereunder is, to the actual
          knowledge  of any person listed  on Schedule 3  to this Agreement
          (the  "Acquiror  Knowledge  Persons"),   acquired  prior  to  the
          Effective Time, untrue  or incorrect in any material respect, and
          Acquiror does not elect to terminate this Agreement in accordance
          with  the  provisions  of   Section  8.01(b)  hereof,  then  such
          representation  or warranty shall be  deemed to be  amended as of
          the  Effective   Time  to  the  extent  necessary  to  render  it
          consistent with  the actual knowledge of  such Acquiror Knowledge
          Person.   The  Target Companies  agree they  shall have  the sole
          burden  of  proof  to  demonstrate  the  actual  knowledge of  an
          Acquiror  Knowledge Person,  and further  agree that  such burden
          shall include a  showing that such  actual knowledge was  derived
          prior to the Effective Time from any one or more of the documents
          provided to  Acquiror  listed on  Schedule 4  to this  Agreement,
          which Schedule  4 is, by this reference,  incorporated herein and
          made a part hereof.

               Except to  the extent  provided in the  preceding paragraph,
          and except as set forth in the Target Company Disclosure Schedule
          attached  to this  Agreement and  by this  reference made  a part
          hereof  (the "Target  Company Disclosure Schedule"), which Target
          Company Disclosure  Schedule  shall identify  exceptions  to  the
          Target  Companies'  representations  and  warranties  by specific
          Section  references, the  Target  Companies hereby  represent and
          warrant, jointly and severally, to Acquiror that:

               SECTION 3.01.  Organization and Qualification; Subsidiaries.
          Each  Target Company  and  its subsidiaries  (if  any), and  each
          Canadian  Licensed Entity  and its  subsidiaries  (if any),  is a
          corporation validly existing  and in good standing under the Laws
          of the jurisdiction of its incorporation or organization.  Except
          to the extent  described in  Section 3.01 of  the Target  Company
          Disclosure Schedule, each Target Company, each Canadian Ancillary
          Service Entity and, to  the Target Companies' knowledge, each  of
          their  respective employees,  separately possesses  all requisite
          corporate  or other power and authority to own, lease and operate
          its properties and/or  to carry on  their business as  it is  now
          being conducted, and is duly qualified and in good standing to do
          business in each jurisdiction in which the nature of the business

                                                                       -11-<PAGE>



<PAGE>

          conducted  by  such person  or the  ownership  or leasing  of its
          properties makes  such qualification necessary,  other than where
          the failure  to do  so would  not have  a Target Company  Adverse
          Effect.   A true and complete  list of each Target  Company's and
          Canadian   Licensed  Entity's   directly  and   indirectly  owned
          subsidiaries, together  with the jurisdiction of incorporation or
          organization  of each such subsidiary  and the percentage of each
          subsidiary's outstanding capital stock  or other equity interests
          owned by such Target Company, Canadian Licensed Entity or another
          subsidiary  thereof, is set forth  in Section 3.01  of the Target
          Company Disclosure Schedule.

               SECTION 3.02.  Articles of Incorporation; By-Laws.  The U.S.
          Company has furnished to Acquiror complete and correct  copies of
          its  Articles  of  Incorporation   and  By-Laws,  as  amended  or
          restated, together with those  of each of its subsidiaries.   The
          Canada Company, Marusa Financial and Nerok have each furnished to
          Acquiror complete and correct copies of their respective Articles
          of Incorporation  and By-Laws,  as amended or  restated, together
          with those of each  of their respective subsidiaries.   Except as
          set  forth  in Section  3.02  of  the Target  Company  Disclosure
          Schedule, neither Target Company  nor any subsidiary thereof, nor
          any Canadian Ancillary Service Entity nor any subsidiary thereof,
          is in violation of any provision of its Articles of Incorporation
          or ByLaws.

               SECTION 3.03.  Capitalization  of  the Target  Companies and
          the Canadian Ancillary Service Entities.

                    (a)  As of  the date of this  Agreement, the authorized
               capital stock of  the U.S.  Company consists  solely of  one
               thousand (1,000) shares of U.S. Company Common Stock, no par
               value,  of which  one hundred  (100)  shares are  issued and
               outstanding, and as of the date hereof there are not, and at
               the  Effective  Time there  shall  not  be, any  Other  U.S.
               Company Securities authorized by the U.S. Company.

                    (b)  As of  the date of this  Agreement, the authorized
               capital stock of  the Canada Company consists  solely of (i)
               an  unlimited number of shares of (A) Class A Voting Shares,
               of  which two  (2)  Class A  Voting  Shares are  issued  and
               outstanding, (B) Class B  Non-Voting Shares, and (C) Classes
               A through D, inclusive,  of Preferred Stock, and (ii)  as of
               the date hereof  there are  not, and at  the Effective  Time
               there  will  not be,  any  other  Canada Company  Securities
               authorized by the Canada Company.

                    (c)  As of  the date of this  Agreement, the authorized
               capital stock of Marusa Financial consists  solely of (i) an
               unlimited  number of  Class A  Common Non-Voting  Shares, of
               which  two (2) Class  A Common Non-Voting  Shares are issued
               and outstanding, (ii)  an unlimited number of Class B Common

                                                                       -12-<PAGE>



<PAGE>

               Voting  Shares, of  which one hundred  (100) Class  B Common
               Voting  Shares are  issued  and outstanding,  and (iii)  the
               other securities set forth in  Section 3.03(c) of the Target
               Company Disclosure Schedule.

                    (d)  As of  the date of this  Agreement, the authorized
               capital  stock of Nerok consists  solely of (i) an unlimited
               number of shares  of (A) Class A Voting Shares, of which one
               hundred  (100)   Class  A  Voting  Shares   are  issued  and
               outstanding, (B) Class B  Non-Voting Shares, and (C) Classes
               A through D, inclusive,  of Preferred Stock, and (ii)  as of
               the date hereof  there are  not, and at  the Effective  Time
               they  will  not  be,  any other  Canada  Company  Securities
               authorized by Nerok.

                    (e)  Except  as described  in  Section 3.03(e)  of  the
               Target Company Disclosure Schedule no shares of U.S. Company
               Common Stock  or  Canada Company  Common Stock  are held  in
               treasury or are reserved for any other purpose.

                    (f)  All  outstanding  shares  of  U.S.  Company Common
               Stock and  Canada Company Common Stock  are duly authorized,
               validly  issued,  fully  paid  and  non-assessable,  and not
               subject to  preemptive rights  created by statute,  a Target
               Company's Articles  of  Incorporation  or  By-Laws,  or  any
               agreement as  to which any Target  Company is a party  or by
               which  it is  bound.   Each  of  the outstanding  shares  of
               capital stock of, or other equity interests in, each  Target
               Company's subsidiaries  is duly authorized,  validly issued,
               fully  paid and  non-assessable,  and such  shares or  other
               equity interests are owned by such  Target Company, free and
               clear of  all security  interests,  liens, claims,  pledges,
               agreements,  limitations  on  such  Target  Company's voting
               rights,  charges  or  other   encumbrances  of  any   nature
               whatsoever,  except  for  an  option in  favor  of  Merchant
               Partners,   Limited   Partnership,   a    Delaware   limited
               partnership ("MPLP"),  pursuant to the  terms and conditions
               of  an  October,  1993   agreement  between  certain  Target
               Shareholders and MPLP, which was re-memorialized in a letter
               agreement dated November 9, 1995 (a true and correct copy of
               which  is attached to this  Agreement as Exhibit  "F" and by
               this  reference made  a  part hereof;  hereafter, the  "MPLP
               Option").   From  October, 1993,  through and  including the
               date  of this  Agreement, the  MPLP Option  was, and  at all
               times hereafter,  through and including the  period expiring
               at the Effective Time,  the MPLP Option shall be,  valid and
               binding  on  MPLP  and   the  Target  Shareholders  who  are
               signatory thereto, and there is  no default (or event which,
               with the giving of notice  or lapse of time, or both,  would
               be a default) by any party thereto in the timely performance
               of  any obligation to  be performed or  paid thereunder. The
               MPLP  Option provides MPLP with no rights, and MPLP does not

                                                                       -13-<PAGE>



<PAGE>

               otherwise possess any right or claim, to acquire any  shares
               of capital stock or assets of Marusa Financial or Nerok.

                    (g)  Except  as  disclosed in  Section  3.03(g) of  the
               Target  Company  Disclosure  Schedule,  there  are  no  U.S.
               Company  Options to  which the  U.S. Company  or any  of its
               subsidiaries is  a party  of any  character relating to  the
               issued  or  unissued  capital  stock  of,  or  other  equity
               interests in, the U.S. Company or any of its subsidiaries or
               obligating the U.S.  Company or any  of its subsidiaries  to
               grant,  issue, sell or register  for sale any  shares of the
               capital stock  of, or  other equity  interests in,  the U.S.
               Company or any subsidiaries thereof, whether by sale, lease,
               license  or otherwise.   As  of the  date of  this Agreement
               there are no, and as of the Effective Time there will be no,
               obligations, contingent or otherwise, of the U.S. Company or
               any  of  its  subsidiaries  to  (x)  repurchase,  redeem  or
               otherwise acquire any shares of U.S. Company Common Stock or
               the capital  stock of,  or  other equity  interests in,  any
               subsidiary  of  the  U.S. Company,  or  (y)  except  for (i)
               guarantees  of obligations of  subsidiaries in  the ordinary
               course of business, and (ii) advances and loans to providers
               in the  ordinary  course  of  business and  in  amounts  not
               exceeding five thousand dollars ($5,000) in the aggregate to
               any  one  such provider,  provide  funds  to,  or  make  any
               investment in (in  the form of a  loan, capital contribution
               or otherwise), or provide any guarantee with  respect to the
               obligations of,  any subsidiary of the U.S.  Company, or any
               other person.

                    (h)  Except  as disclosed  in  Section  3.03(h) of  the
               Target  Company  Disclosure Schedule,  there  are no  Canada
               Company  Options to which the  Canada Company or  any of its
               subsidiaries is  a party  of any  character relating to  the
               issued  or  unissued  capital  stock  of,  or  other  equity
               interests in, the Canada Company or any  of its subsidiaries
               or obligating the Canada Company or any of its  subsidiaries
               to grant, issue, sell or register for sale any shares of the
               capital stock of,  or other equity interests  in, the Canada
               Company or any subsidiaries thereof, whether by sale, lease,
               license  or otherwise.   As  of the  date of  this Agreement
               there are no, and as of the Effective Time there will be no,
               obligations, contingent or otherwise,  of the Canada Company
               or  any of  its subsidiaries  to (x)  repurchase, redeem  or
               otherwise acquire any shares  of Canada Company Common Stock
               or the capital stock  of, or other equity interests  in, any
               subsidiary of  the Canada  Company, or  (y)  except for  (i)
               guarantees of  obligations of  subsidiaries in the  ordinary
               course of business, and (ii) advances and loans to providers
               in the  ordinary  course  of  business and  in  amounts  not
               exceeding five thousand dollars ($5,000) in the aggregate to
               any one provider  at any one time, provide funds to, or make

                                                                       -14-<PAGE>


<PAGE>


               any  investment   in  (in  the  form  of   a  loan,  capital
               contribution or  otherwise), or provide  any guarantee  with
               respect to the obligations of,  any subsidiary of the Canada
               Company, or any other person.

                    (i)  The Target Shareholders hold of record and own the
               entire beneficial  interest in  all of the  outstanding U.S.
               Company Common Stock and Canada  Company Common Stock.  Each
               Target Shareholder's legal and beneficial  stockholdings (by
               number of shares and percentage) in the Target Companies  is
               listed  opposite  each such  person's  name  and address  on
               Schedule 1 attached to this Agreement.

                    (j)  The  shareholders of  Marusa  Financial and  Nerok
               (the "MFN Shareholders") are listed on Schedule 1(a) to this
               Agreement.  Each such MFN Shareholder's legal and beneficial
               stockholdings (by  number of  shares and percentage)  in the
               Canadian  Ancillary Service Entities is listed opposite each
               such person's name and address on said Schedule 1(a).

                    (k)  With the exception of the MPLP Option, each Target
               Shareholder owns his shares  of Target Company Common Stock,
               and such Target Company Common Stock is, on the date of this
               Agreement,  and will  be, at  the  Effective Time,  free and
               clear   of   all  liabilities,   liens,   charges,  security
               interests,    adverse    claims,   pledges,    restrictions,
               encumbrances and  demands whatsoever.   No other  person has
               any right, title or interest in or to such shares  of Target
               Company  Common Stock,  whether  by reason  of any  purchase
               agreement, Law, statute, rule, option,  assignment, contract
               (written  or oral) or otherwise.  No Target Shareholder is a
               party  to any  voting  trust, proxy  or  other agreement  or
               understanding with respect  to the voting of such  shares of
               Target  Company Common Stock.   The shares of Target Company
               Common Stock  recited herein  as being  owned by  the Target
               Shareholders constitute  all of  the issued  and outstanding
               shares of capital stock of the Target Companies.  Except for
               the  MPLP Option,  no Target  Shareholder has  entered into,
               issued or given, or agreed to enter into, issue or give, any
               person other  than Acquiror  or its subsidiaries  an option,
               warrant, right,  put, call, commitment or agreement relating
               to,  or any security convertible into, any shares of capital
               stock  of  the  Target  Companies or  any  such  convertible
               security  and, except as set forth in Section 3.03(k) to the
               Target Company Disclosure Schedule, no Target Shareholder is
               a party to  any agreement (written  or oral) respecting  the
               issue, purchase, sale or transfer of any of the same.

                    (l)  Each  MFN Shareholder owns  his shares  of capital
               stock in Marusa Financial or Nerok, as the case may  be, and
               such shares of stock are, on the date of this Agreement, and
               will  be, at  the  Effective Time,  free  and clear  of  all

                                                                       -15-<PAGE>

<PAGE>



               liabilities,  liens,  charges,  security interests,  adverse
               claims,  pledges,  restrictions,  encumbrances  and  demands
               whatsoever.    No  other  person has  any  right,  title  or
               interest  in  or  to  shares  of  capital  stock  of  Marusa
               Financial  or  Nerok,  whether  by reason  of  any  purchase
               agreement, Law, statute, rule, option,  assignment, contract
               (written or oral)  or otherwise.   No MFN  Shareholder is  a
               party  to any  voting  trust, proxy  or  other agreement  or
               understanding with respect to the  voting of such shares  of
               Marusa Financial and/or Nerok capital stock.  The shares  of
               Marusa Financial  and Nerok capital stock  recited herein as
               being owned  by the MFN  Shareholders constitute all  of the
               issued  and  outstanding  shares  of capital  stock  of  the
               Canadian Ancillary Service Entities.  No MFN Shareholder has
               entered  into, issued  or given,  or  agreed to  enter into,
               issue  or  give, any  person  other  than  Acquiror  or  its
               subsidiaries   an  option,   warrant,   right,  put,   call,
               commitment   or  agreement  relating  to,  or  any  security
               convertible into,  any shares of capital stock  or assets of
               the Canadian  Ancillary Service Entities and,  except as set
               forth in  Section 3.03(l)  to the Target  Company Disclosure
               Schedule, no MFN  Shareholder is  a party  to any  agreement
               (written or  oral) respecting  the issue, purchase,  sale or
               transfer of any of the same.

                    (m)  As used in this Agreement, the term "person" means
               any   individual,  corporation,   partnership,  association,
               trust, unincorporated organization, other entity or group.

               SECTION 3.04.  Authority.    The  Target  Companies  and the
          Canadian Ancillary Service Entities  have the requisite corporate
          power and  authority to execute  and deliver  this Agreement,  to
          perform their obligations under  this Agreement and to consummate
          the transactions  contemplated by this Agreement.   The execution
          and  delivery  of  this  Agreement by  each  Target  Company  and
          Canadian Ancillary  Service Entity  and the consummation  by such
          Target  Company  or  Canadian  Ancillary Service  Entity  of  the
          transactions  contemplated  by  this  Agreement  have  been  duly
          authorized  by  all  necessary  corporate  action  and  no  other
          corporate  proceedings  on  the part  of  any  Target Company  or
          Canadian Ancillary Service Entity are necessary to authorize this
          Agreement or to consummate  the transactions contemplated by this
          Agreement.   This Agreement has  been duly executed and delivered
          by the Target Companies, the Target Shareholders and the Canadian
          Ancillary Service  Entities, and assuming the  due authorization,
          execution and  deliver by  Acquiror, Acquiror Sub-1  and Acquiror
          Sub-2,  constitutes the  legal, valid  and binding  obligation of
          each Target  Company, Target  Shareholder and Canadian  Ancillary
          Service Entity.

               SECTION 3.05.  No Conflicts; Required Filings and Consents.


                                                                       -16-<PAGE>


<PAGE>


                    (a)  The execution  and delivery  of this  Agreement by
               the  U.S. Company  does  not, and  the  performance of  this
               Agreement by the U.S. Company shall not (i) conflict with or
               violate  its  Articles   of  Incorporation  or   By-Laws  or
               equivalent organizational documents, or  those of any of its
               subsidiaries, (ii)  subject to  (x) obtaining the  consents,
               authorizations, approvals and permits of, and making filings
               with  or notifications  to, any  governmental or  regulatory
               authority, domestic or foreign  (collectively, "Governmental
               Entities"), pursuant to the  applicable requirements of U.S.
               and Canadian  federal, state,  provincial  and local  rules,
               Laws  and  regulations, including  but  not  limited to  the
               Securities  Act, the  Securities  Exchange Act  of 1934,  as
               amended,  and  the  rules  and  regulations thereunder  (the
               "Exchange Act"), state  securities or blue sky laws  and the
               rules  and regulations  thereunder  ("Blue Sky  Laws"),  the
               Hart-Scott-Rodino  Antitrust Improvements  Act  of 1976,  as
               amended, and the rules  and regulations thereunder (the "HSR
               Act"), and the filing  and recordation of appropriate merger
               documents as required by Illinois Law, and (y) obtaining the
               consents, approvals, authorizations or permits  described in
               Section 3.05(a)  of the Target Company  Disclosure Schedule,
               conflict with  or violate any  Laws applicable  to the  U.S.
               Company or  any of its subsidiaries or by which any of their
               respective properties is bound  or affected, or (iii) result
               in any breach  of or constitute a default (or  an event that
               with notice or lapse of time or both would become a default)
               under,  or  give  to   others  any  rights  of  termination,
               amendment, acceleration or cancellation of, or result in the
               creation of a lien  or encumbrance on any of  the properties
               or assets of  the U.S.  Company or any  of its  subsidiaries
               pursuant  to, any note, bond, mortgage, indenture, contract,
               agreement,  lease,  license,  permit,  franchise   or  other
               instrument or obligation to which the U.S. Company or any of
               its subsidiaries  is a party or by which the U.S. Company or
               any  of   its  subsidiaries  or  any   of  their  respective
               properties  is  bound  or  affected,  except  for  any  such
               conflicts  or  violations  described   in  clause  (ii),  or
               breaches or  defaults described  in clause (iii)  that would
               not have a Target Company Adverse Effect.

                    (b)  The  execution and delivery  of this  Agreement by
               the Canada Company, Marusa Financial and Nerok does not, and
               the  performance of  this Agreement  by the  Canada Company,
               Marusa  Financial and Nerok  shall not (i)  conflict with or
               violate their respective  Articles or By-Laws  or equivalent
               organizational  documents,  or   those  of   any  of   their
               subsidiaries, (ii)  subject to  (x) obtaining the  consents,
               authorizations, approvals and permits of, and making filings
               with or notifications to, any Governmental Entities pursuant
               to the applicable requirements of U.S. and Canadian federal,
               state,  provincial and  local rules,  Laws and  regulations,

                                                                       -17-<PAGE>


<PAGE>


               including but not  limited to the  HSR Act, the  Competition
               Act (Canada), and the  rules and regulations thereunder (the
               "Competition Act"), the Investment Canada Act, and the rules
               and  regulations  thereunder  (the  "Investment  Act"),  the
               Income  Tax Act  (Canada),  as amended,  and  the rules  and
               regulations  thereunder (the  "ITA"),  and  the  filing  and
               recordation  of  appropriate  amalgamation  documents  (with
               respect  to the  Canada Company)  as required  by applicable
               Law,   and   (y)   obtaining   the    consents,   approvals,
               authorizations or  permits described  in Section  3.05(a) of
               the Target  Company Disclosure  Schedule,  conflict with  or
               violate any  Laws applicable  to the Canada  Company, Marusa
               Financial, Nerok or  any of their  subsidiaries or by  which
               any of their respective properties is bound or  affected, or
               (iii) result in any breach of or constitute a default (or an
               event that with notice or lapse of time or both would become
               a  default)  under,   or  give  to  others   any  rights  of
               termination, amendment, acceleration or cancellation  of, or
               result in the  creation of a lien  or encumbrance on  any of
               the  properties  or assets  of  the  Canada Company,  Marusa
               Financial, Nerok  or any of their  subsidiaries pursuant to,
               any  note, bond,  mortgage, indenture,  contract, agreement,
               lease,  license, permit,  franchise  or other  instrument or
               obligation to  which the  Canada Company,  Marusa Financial,
               Nerok or any of  their subsidiaries is a  party or by  which
               the Canada Company, Marusa Financial,  Nerok or any of their
               subsidiaries or any of  their respective properties is bound
               or  affected, except  for any  such conflicts  or violations
               described in clause (ii),  or breaches or defaults described
               in clause (iii) that would not have a Target Company Adverse
               Effect.

                    (c)  The execution and  delivery of  this Agreement  by
               the  Target  Companies  and the  Canadian  Ancillary Service
               Entities does not, and the  performance of this Agreement by
               the  Target Companies  and  the  Canadian Ancillary  Service
               Entities  shall not,  individually or  collectively, require
               any consent, approval, authorization or permit of, or filing
               with or notification to,  any Governmental Entities or other
               persons, except for applicable  requirements, if any, of the
               Securities Act,  Exchange Act, Blue  Sky Laws, the  HSR Act,
               the  Competition  Act,  the  Investment Act,  the  ITA,  the
               consents,  approvals, authorizations or permits described in
               Section 3.05(a)  of the Target  Company Disclosure Schedule,
               and  the filing  and  recordation of  appropriate merger  or
               amalgamation documents  as  required  by  Illinois  Law  and
               Canada Law, as applicable.

               SECTION 3.06.  Permits; Compliance.  Each Target Company and
          its subsidiaries, and each  Canadian Ancillary Service Entity and
          its  subsidiaries, is  in possession  of all  franchises, grants,
          authorizations,   licenses,    permits,   easements,   variances,

                                                                       -18-<PAGE>




<PAGE>
          exemptions,   consents,   certificates,   approvals  and   orders
          necessary  for such  Target  Company, Canadian  Ancillary Service
          Entity and  their subsidiaries  to own,  lease and  operate their
          respective properties or to  carry on their respective businesses
          as they are now being conducted (each, a "Company Permit"), other
          than where  the failure to so possess  a Company Permit would not
          have  a  Target  Company   Adverse  Effect,  and  no  suspension,
          revocation or cancellation of any  such Company Permit is pending
          or,  to  the knowledge  of any  Target  Company, threatened.   No
          Target  Company,   Canadian  Ancillary  Service  Entity   or  any
          subsidiary of any of the foregoing is operating in conflict with,
          or  is  in  default or  violation  of (i)  any  Canadian  or U.S.
          federal,  state,  provincial or  local  rule,  Law or  regulation
          applicable to such person or by which its properties are bound or
          affected, including  without  limitation, the  Telemarketing  and
          Consumer  Fraud and Abuse Prevention Act of 1994, as amended, and
          the rules  and regulations thereunder (the  "Telemarketing Act"),
          other  Canadian and  U.S.  federal, state,  provincial and  local
          telemarketing rules, Laws  and regulations ("Other  Telemarketing
          Laws"),  and rules,  Laws and  regulations governing the  sale of
          insurance  or other  financial  products, or  the performance  of
          insurance agency or other  financial services ("Financial Laws"),
          or (ii)  any  Company  Permit,  except for  any  such  conflicts,
          defaults  or violations  which would  not  have a  Target Company
          Adverse  Effect.  Each Company  Permit material to the operations
          of  a Target  Company  or Canadian  Ancillary  Service Entity  is
          listed in Section 3.06 to the Target Company Disclosure Schedule.

               SECTION 3.07.  Governmental Reports; Financial Statements.

                    (a)  Since December 31, 1992, the Target Companies, the
               Canadian  Ancillary Service  Entities  and their  respective
               subsidiaries have filed  all forms, reports, statements  and
               other  documents required  to be  filed with  any applicable
               Governmental Entities, except where failure to file any such
               forms,  reports, statements  and other  documents would  not
               have  a  Target  Company  Adverse Effect  (all  such  forms,
               reports, statements and other  documents referred to in this
               Subsection (a) are,  collectively, "Company Reports").   The
               Company Reports, including  all Company Reports filed  after
               the date of this  Agreement and prior to the  Effective Time
               (i) were or  will be  prepared in all  material respects  in
               accordance  with the  requirements of  applicable Laws,  and
               (ii) did not,  at the times they were filed,  or will not at
               the time they are  filed, contain any untrue statement  of a
               material fact or omit  to state a material fact  required to
               be  stated  therein  or  necessary  in  order  to  make  the
               statements  therein,  in  light of  the  circumstances under
               which they were made, not materially misleading.

                    (b)  Except  as disclosed  in  Section 3.07(b)  of  the
               Target  Company  Disclosure Schedule,  the  audited combined

                                                                       -19-<PAGE>


<PAGE>


               income  statements of the Target Companies as at and for the
               periods ended  December 31,  1993, 1994  and  1995, and  the
               audited combined balance sheets  of the Target Companies for
               the years ended  December 31, 1994  and 1995 (including,  in
               each case, related notes) (collectively, the "Target Company
               Financial Statements")  delivered to  Acquiror prior to  the
               date  of this Agreement (i) have been prepared from, and are
               in  agreement  in all  material  respects  with, the  books,
               records and accounts
               (including consolidating workpapers and supporting entries),
               of the  Target Companies  and their subsidiaries,  (ii) have
               been  prepared  in  all  material  respects  in  substantial
               accordance with  the published rules and  regulations of the
               Financial  Accounting  Standards  Board  and  United  States
               generally  accepted  accounting  principles   and  standards
               ("GAAP")  applied  on  a  consistent  basis  throughout  the
               periods  involved,  (iii)  fairly present  in  all  material
               respects the financial position  of the Target Companies and
               their  subsidiaries  on a  combined  basis as  of  the dates
               thereof, and (iv) fairly  present, in all material respects,
               the combined  results of operations of  the Target Companies
               for  the  periods  indicated.       All assets,  properties,
               liabilities, debts, results of  operations and cash flows of
               the  Canadian  Ancillary  Service  Entities  have previously
               been, and shall continue to be, fully reported in the Target
               Company Financial Statements.

                    (c)  Except  as  and to  the  extent set  forth  on the
               Target  Company Financial  Statements,  including all  notes
               thereto,  the  Target  Companies,  the   Canadian  Ancillary
               Service Entities  and their respective subsidiaries  have no
               liabilities or obligations of any nature whatsoever (whether
               accrued, absolute, contingent  or otherwise)  that would  be
               required  to  be reflected  on,  or reserved  against  in, a
               balance  sheet  of such  Target  Company  (or in  the  notes
               thereto),  prepared in  accordance  with GAAP  applied on  a
               consistent  basis, except  for  liabilities  or  obligations
               described  in   Section  3.07(c)   of  the   Target  Company
               Disclosure Schedule,  or incurred in the  ordinary course of
               business  since  December 31,  1995, that  would not  have a
               Target Company Adverse Effect.

               SECTION 3.08.  Absence of Certain Changes or Events.  Except
          as disclosed  in Section  3.08 of  the Target  Company Disclosure
          Schedule,  (i) since December 31,  1995, there has  not been, and
          the  Target Companies  have no  knowledge of  any facts  that are
          reasonably likely to  result in,  any event or  events causing  a
          Target Company Adverse  Effect, and (ii) from  December 31, 1995,
          to the date of this Agreement, there has not been any change by a
          Target  Company,   Canadian  Ancillary  Service  Entity   or  any
          subsidiary in  its accounting methods,  principles or  practices,


                                                                       -20-<PAGE>


<PAGE>


          except  any such change after the date of this Agreement mandated
          by a change in GAAP.

               SECTION 3.09.  Absence of Litigation.

                    (a)  Section  3.09(a) of the  Target Company Disclosure
               Schedule  lists and briefly  describes all  claims, actions,
               suits,    litigations,    proceedings,    arbitrations    or
               investigations of  any kind affecting  each Target  Company,
               Canadian  Ancillary  Service  Entity  and  their  respective
               subsidiaries,  at law  or  in equity  (including actions  or
               proceedings  seeking injunctive  relief), which  are pending
               or, to  the knowledge  of the Target  Companies, threatened.
               Except as  noted in Section  3.09(a) of  the Target  Company
               Disclosure Schedule, none of  the matters listed therein may
               reasonably  be expected  to  have a  Target Company  Adverse
               Effect.  There  is no  action pending seeking  to enjoin  or
               restrain the Unitary Transaction  or any of the transactions
               contemplated by this Agreement.

                    (b)  Except  as set  forth  in Section  3.09(b) of  the
               Target  Company Disclosure Schedule, neither Target Company,
               Canadian  Ancillary   Service  Entity  nor   any  of   their
               respective subsidiaries  is subject to any  continuing order
               of,  consent decree,  settlement agreement or  other similar
               written agreement with, or, to  the knowledge of such Target
               Company,  continuing  investigation  by,   any  Governmental
               Entity, or any judgment,  order, writ, injunction, decree or
               award of  any Governmental Entity or  arbitrator, including,
               without limitation, cease-and-desist or other orders.

               SECTION 3.10.  Contracts; No Default.

                    (a)  Section 3.10(a) of  the Target Company  Disclosure
               Schedule  sets  forth as  of the  date  of this  Agreement a
               listing  of  each  contract  or  agreement  of  each  Target
               Company,   Canadian  Ancillary   Service  Entity   or  their
               respective  subsidiaries in  effect as  of the date  of this
               Agreement and:

                    (i)   concerning a partnership, joint  venture or other
               business  venture  involving  the  sharing  of profits  with
               another person;

                    (ii)  relating to the employment or compensation of any
               employee, officer, director or  agent, with respect to which
               there is  or may  be an  obligation by  a Target Company  or
               Canadian  Ancillary  Service  Entity to  provide  current or
               deferred  compensation  in  excess  of  U.S. fifty  thousand
               dollars  (U.S. $50,000) per year for  such person, and which
               is  not  terminable  by  such  Target  Company  or  Canadian


                                                                       -21-<PAGE>


<PAGE>


               Ancillary Service Entity without  premium or penalty on less
               than twenty (20) days prior notice;

                    (iii)    under which  such  Target Company's,  Canadian
               Ancillary  Service  Entity's  or   subsidiary's  unfulfilled
               obligations exceed U.S. fifty thousand dollars (U.S.$50,000)
               in value;

                    (iv)     under  which  any   Target  Company,  Canadian
               Ancillary Service  Entity or subsidiary has  obtained access
               to or  through local or long-distance  telephone carriers or
               other Canada and U.S. federally-regulated entities;

                    (v)   relating  to  any customer  of  a Target  Company
               listed  on Section  3.26  to the  Target Company  Disclosure
               Schedule;

                    (vi)   relating to telephone or telemarketing equipment
               or   other  personal   property   purchases   involving   an
               expenditure  (or series  thereof)  of  U.S.  fifty  thousand
               dollars (U.S.$50,000)  or greater, or to  the development of
               computer   software   programs  or   applications  involving
               expenditures   of   U.S.   twenty-five    thousand   dollars
               (U.S.$25,000)  or greater (but  excluding annual maintenance
               expenses  arising  after   the  first  twelve   (12)  months
               following acceptance thereof);

                    (vii)  relating to bonus and incentive plans or similar
               plans and arrangements providing for the payment of bonuses,
               commissions, incentive compensation or  similar result-based
               salary or other remuneration  to employees and other service
               providers to the Target Companies;

                    (viii)   relating  to  borrowed  money,  guarantees  or
               undertakings  to  answer  for   the  debts  of  another,  or
               otherwise encumbering title to any asset, excepting purchase
               money obligations relating to personal property which do not
               exceed U.S. fifty thousand  dollars (U.S.$50,000) in any one
               case;

                    (ix)  concerning a  conditional sales contract or lease
               of personal  property  involving an  annual expenditure  (or
               series thereof) of  U.S. twenty-five thousand  (U.S.$25,000)
               or greater;

                    (x)  concerning  a lease or  agreement relating in  any
               manner to real estate; and

                    (xi)   relating to  royalty or licensing  contracts, or
               contracts  requiring  similar  payments (including  software
               license agreements) involving or which may reasonably in the


                                                                       -22-<PAGE>


<PAGE>


               future involve  an amount  in  excess of  U.S. ten  thousand
               dollars (U.S.$10,000) annually.

                    (b)  Section 3.10(b) of  the Target Company  Disclosure
               Schedule  lists  each contract  or  agreement  to which  any
               Target Company, Canadian Ancillary  Service Entity or any of
               their   respective   subsidiaries,  directors,   affiliates,
               shareholders, employees or officers  is a party limiting the
               right  of such  Target  Company, Canadian  Ancillary Service
               Entity or any such  person to engage in, or to  compete with
               any  person in,  any  business, including  each contract  or
               agreement containing exclusivity provisions  restricting the
               geographical  area  in which,  or the  method by  which, any
               business may  be conducted by such  Target Company, Canadian
               Ancillary  Service Entity  or any  such  person prior  to or
               after the Effective Time, or  by the Acquiror or any of  its
               subsidiaries or  affiliates after  the Effective Time.   For
               the purpose of this Agreement, the term  (i) "affiliate", in
               addition to  the meaning given by the  Commission, means any
               person  that directly  or  indirectly, through  one or  more
               intermediaries, controls,  is  controlled by,  or  is  under
               common  control  with,  the  first  mentioned  person,  (ii)
               "control" (including  the terms "controlled  by" and  "under
               common  control with")  means  the  possession, directly  or
               indirectly or as trustee or executor, of the power to direct
               or  cause the direction of  the management or  policies of a
               person, whether through the ownership of stock or as trustee
               or executor, by contract or credit arrangement or otherwise,
               and  (iii)  "Company  Contracts"  means  the  contracts  and
               agreements  listed in  Sections 3.10(a)  and 3.10(b)  of the
               Target Company Disclosure Schedule.

                    (c)  Each  Company  Contract,  each  other  contract or
               agreement which would  have been required to be disclosed in
               Section  3.10(a) of the  Target Company  Disclosure Schedule
               had  such contract or  agreement been entered  into prior to
               the date  of this Agreement, and each  contract or agreement
               listed in  Section 3.10(b) of the  Target Company Disclosure
               Schedule  is,  on  the date  hereof,  and  shall  be at  the
               Effective  Time,  in full  force  and effect  and  valid and
               binding  as to  the contracting  Target Company  or Canadian
               Ancillary Service Entity and, to the knowledge of the Target
               Companies,  the other  party or  parties signatory  thereto.
               With  respect to  each such  Company Contract,  there is  no
               default  (or any event known to a Target Company which, with
               the giving  of notice or lapse  of time or both,  would be a
               default) by  a Target Company or  Canadian Ancillary Service
               Entity or,  to the  knowledge of  the Target  Companies, any
               other party or parties thereto, in the timely performance of
               any  obligation  to  be  performed  or  amount  to  be  paid
               thereunder,  which  default  would  have  a  Target  Company
               Adverse Effect.

                                                                       -23-<PAGE>


<PAGE>


               SECTION 3.11.  Employee Benefit Plans; Labor Matters.

                    (a)  Section  3.11(a) of the  Target Company Disclosure
               Schedule   sets  forth  all  pension,  retirement,  savings,
               disability,  medical, dental,  health,  life (including  any
               individual  life  insurance  policy  as to  which  a  Target
               Company is owner, beneficiary or both of such policy), death
               benefit,   group   insurance,   profit   sharing,   deferred
               compensation, stock option, bonus, incentive,  vacation pay,
               severance pay,  "cafeteria" or "flexible benefit"  plans, or
               other   employee   benefit   plans,  trusts,   arrangements,
               contracts,  agreements,  policies or  commitments (including
               without  limitation, any  employee pension  benefit  plan as
               defined in  Section 3(2)  of the Employee  Retirement Income
               Security Act of 1974, as amended ("ERISA"), any pension plan
               as  defined  in  Section  1  of  the  Pension  Benefits  Act
               (Quebec),  as  amended  ("QBA"), and  any  employee  welfare
               benefit  plan as defined  in Section  3(1) of  ERISA), under
               which  current  or former  employees  of  a Target  Company,
               Canadian  Ancillary  Service   Entity  or  their  respective
               subsidiaries or  "Plan  Affiliates" (as  defined in  Section
               3.11(b)  below) are  entitled  to participate  by reason  of
               their   employment  with   such  Target   Company,  Canadian
               Ancillary Service Entity, subsidiary or its Plan Affiliates,
               whether or not any  of the foregoing is funded,  and whether
               insured  or  self-funded, (i)  to  which  a Target  Company,
               Canadian  Ancillary  Service  Entity,  subsidiary   or  Plan
               Affiliate is a party or a sponsor or a fiduciary  thereof or
               by  which such  Target Company,  Canadian Ancillary  Service
               Entity,  subsidiary  or  Plan  Affiliate (or  any  of  their
               rights, properties or assets) is bound, or (ii) with respect
               to which  such Target  Company,  Canadian Ancillary  Service
               Entity, subsidiary or Plan  Affiliate has made any payments,
               contributions  or  commitments,  or may  otherwise  have any
               liability (whether  or  not such  plan, trust,  arrangement,
               contract, agreement, policy or commitment is still in effect
               or  frozen  as to  benefits  or  assets) (collectively,  the
               "Employee Benefit Plans").

                    (b)  For  purposes  of this  Agreement, the  term "Plan
               Affiliate" shall mean any trade or business (whether  or not
               incorporated)  that is part of the same controlled group, or
               under common control  with, or part of an affiliated service
               group that includes, a  Target Company or Canadian Ancillary
               Service Entity  within the  meaning of Section  414(b), (c),
               (m) or (o) of the Code, or within the intendment of the QBA.

                    (c)  As used  in this  Agreement, "Pension Plan"  means
               any  Employee  Benefit Plan  which  is  an employee  pension
               benefit plan as defined in ERISA or the QBA, or is otherwise
               a  pension, savings or retirement plan or a plan of deferred


                                                                       -24-<PAGE>



<PAGE>

               compensation, and the term "Welfare Plan" means any Employee
               Benefit Plan which is not a Pension Plan.

                    (d)  With respect to the Employee Benefit Plans:

                    (i)   There  are no  Employee  Benefit Plans  which are
               multiemployer plans as  defined in Section 3(37) of ERISA or
               Section  1 of the QBA, and neither the Target Companies, the
               Canadian  Ancillary  Service  Entities  nor  any  of   their
               respective subsidiaries or ERISA  Affiliates has incurred or
               may reasonably  be expected to incur, any direct or indirect
               liability under or by operation of Title IV of ERISA or  the
               QBA (including, without  limitation, Sections 22,  75(1)(b),
               86, 87, 88, 109 or 110 of the QBA).

                    (ii)  There are no Employee Benefit Plans which promise
               or provide  health or  life benefits  to retirees  or former
               employees  of a  Target Company, Canadian  Ancillary Service
               Entity, subsidiary or Plan  Affiliate other than as required
               by  Title  I of  ERISA  or  Section  4980  of the  Code,  or
               otherwise  as identified  in Section  3.11(d) of  the Target
               Company Disclosure Schedule.

                    (iii)   Except as  disclosed in Section  3.11(d) of the
               Target  Company Disclosure  Schedule, each  Employee Benefit
               Plan  has at  all times  been operated  and administered  in
               material  compliance  with  the  applicable  requirements of
               ERISA, the Code, the  QBA, the ITA and any  other applicable
               law (including regulations and  rulings thereunder), and its
               terms.

                    (iv)   Each Pension Plan identified  in Section 3.11(a)
               of the Target Company Disclosure Schedule has (i) received a
               favorable  determination  letter from  the  Internal Revenue
               Service  ("IRS")  stating  that  such  Plan  meets  all  the
               requirements  of  the  Code  and that  any  trust  or trusts
               associated with the plan are tax exempt under Section 501(a)
               of the  Code, or (ii)  been accepted for  registration under
               the ITA.  Any  trust or trusts associated with  such Pension
               Plans are tax exempt under Section 501(a) of the Code or the
               relevant provisions of  the ITA.   To the  knowledge of  the
               Target Companies,  there is no reason  why the tax-qualified
               or  registered status  of any  such Pension  Plan  should be
               revoked,  whether  retroactively  or prospectively,  by  any
               Governmental Entity  pursuant to  applicable rules,  Laws or
               regulations.  All amendments to the Pension Plans which were
               required  to  be  made  through  the  date  hereof  and  the
               Effective  Time under  Section  401(a) of  the  Code or  the
               applicable provisions of the  ITA subsequent to the issuance
               of  each such  Plan's determination  letter or  registration
               have been made, including all amendments required to be made
               by each respective date by the  Tax Reform Act of 1986,  the

                                                                       -25-<PAGE>



<PAGE>

               ITA, the  Canadian federal budget announced  in March, 1996,
               and  any  other  rules,  Laws  or  regulations   legislation
               affecting such Employee Benefit Plans.   Except as set forth
               in  Section  3.11(d)   of  the  Target   Company  Disclosure
               Schedule,  there are no amendments which  are required to be
               made  to such Pension  Plans which adversely  affect, or may
               result  in  the  discontinuance  of,  the   continuing  tax-
               qualification  or registered  status of  such Pension  Plans
               under the Code or the ITA.

                    (v)   To  the  knowledge of  the  Target Companies,  no
               actual or threatened disputes, lawsuits,  claims (other than
               routine  claims for  benefits),  investigations,  audits  or
               complaints to, or by, any person or Governmental Entity have
               been filed  or  are pending  with  respect to  any  Employee
               Benefit Plan or its  sponsor, or such sponsor's subsidiaries
               or Plan Affiliates, in  connection with any Employee Benefit
               Plan, or  the  fiduciaries  responsible  for  such  Employee
               Benefit Plan, and to the knowledge of the Target  Companies,
               no state of facts or conditions exist which reasonably could
               be  expected  to  subject  such  Target   Company,  Canadian
               Ancillary Service  Entity, subsidiary  or Plan  Affiliate to
               any  material  liability  (other  than  routine  claims  for
               benefits)  in accordance  with  the terms  of such  Employee
               Pension  Plan  or  pursuant  to applicable  rules,  Laws  or
               regulations.

                    (vi)   Except  as disclosed in  Section 3.11(d)  of the
               Target  Company Disclosure  Schedule, the  following clauses
               are true with respect to each Employee Benefit Plan:

                         (A)  All material  filings required by  ERISA, the
                    Code or the ITA, or any other applicable rules, Laws or
                    regulations, have  been timely  filed and all  material
                    notices and  disclosures to Plan  participants required
                    by same have been timely provided.

                         (B)  The Target Companies, the  Canadian Ancillary
                    Service Entities and their respective  subsidiaries and
                    Plan Affiliates have not  made, nor have they committed
                    to   make,  whether   in   writing   or   orally,   any
                    representation,  payment, contribution  or award  to or
                    under any Employee Benefit Plan (other than as required
                    by its terms, the Code, ERISA, the ITA or the QBA).

                         (C)  All  contributions  and   payments  made   or
                    accrued  with  respect to  each  Employee  Benefit Plan
                    required  to be  disclosed  in Section  3.11(a) of  the
                    Target  Company Disclosure  Schedule are  deductible in
                    full under the  Code or  the ITA, as  applicable.   All
                    contributions, premiums or payments required to be made
                    with respect  to each  such Employee Benefit  Plan have

                                                                       -26-<PAGE>


<PAGE>


                    been or will hereafter  be made on or before  their due
                    date(s).

                         (D)  Except as disclosed in Section 3.11(e) of the
                    Target  Company Disclosure  Schedule,  with respect  to
                    each Employee Benefit Plan,  the Target Companies  have
                    delivered to  Acquiror true and complete  copies of the
                    following  documents to  the extent  in each  case that
                    such documents  exist or  are required to  be preserved
                    under applicable domestic or foreign Laws:

                              (1)  plan    documents,    subsequent    plan
                         amendments, and any and  all other documents  that
                         establish  or describe the  existence of the plan,
                         trust,    arrangement,    contract,   policy    or
                         commitment;

                              (2)  summary plan  descriptions and summaries
                         of material amendments and modifications;

                              (3)  the     most    recent     tax-qualified
                         determination    letters    received   from,    or
                         applications pending with, the IRS with respect to
                         Pension Plans;

                              (4)  the  most  recent letters  received from
                         the Department of National Revenue and the Pension
                         Commission of Quebec relating to the status of the
                         Pension Plans adopted by the Canada Company, and a
                         copy of the most  recent letter of confirmation of
                         registration for  such Plans  pursuant to  the ITA
                         and the QBA;

                              (5)  the three most recent annual information
                         returns, including related  schedules and  audited
                         financial statements and  opinions of  independent
                         certified  public  accountants, for  each Employee
                         Benefit  Plan  filed  (i)  on IRS  Form  5500  for
                         Employee   Benefit  Plans  adopted   by  the  U.S.
                         Company, and (ii)  on such forms prescribed  under
                         the QBA for Employee  Benefit Plans adopted by the
                         Canada Company; and

                              (6)  all related  trust agreements, insurance
                         contracts or other funding agreements  that imple-
                         ment each such Employee Benefit Plan.

                    (vii)  At no time have the Target Companies adopted any
               Pension Plan which is or could become subject to Title IV of
               ERISA,  the funding standards of Section 402 of the Code, or
               which contain defined benefit provisions within the  meaning
               of Section 147.1(1) of  the ITA.  The Target  Companies have

                                                                       -27-<PAGE>


<PAGE>


               not, and  no subsidiaries  or Plan Affiliates  thereof have,
               incurred any  liability to, or adopted  any Employee Benefit
               Plan or other  arrangement which may expose  it to liability
               of  any  nature  whatsoever,  to  (i)  the  Pension  Benefit
               Guarantee  Corporation  under Title  IV  or  Section 502  of
               ERISA, (ii)  the IRS under Chapter 43  of the Code, or (iii)
               the Department of National Revenue or the Pension Commission
               of Quebec under the ITA or other Canadian Laws;

                    (viii)   With  respect to  each Employee  Benefit Plan,
               there  has   not  occurred,  and  no  person  or  entity  is
               contractually bound to enter into, any nonexempt "prohibited
               transaction" within the meaning of Section  4975 of the Code
               or  Section 406 of ERISA, or  any other transaction contrary
               to the provisions of the  ITA, the QBA or the terms  of such
               Employee Benefit Plan.

                    (e)  The Target Companies have complied in all material
               respects with the provisions of ERISA, the Code and the ITA,
               as applicable, with respect to each Pension Plan and Welfare
               Plan  heretofore  adopted or  currently  in  effect for  the
               benefit of  its employees, together with  employees of their
               respective subsidiaries and Plan Affiliates.  Each  Employee
               Benefit  Plan described  in  Section 3.11(a)  of the  Target
               Company Disclosure  Schedule may,  by its express  terms, be
               amended or terminated, in whole or in part, without penalty,
               premium or unscheduled contributions or payments.

                    (f)  No payment that is  owed or may become due  to any
               director, officer, employee or agent  of a Target Company is
               subject  to, and none shall result in the imposition of, tax
               under Section 280(G) or 4999 of the  Code, nor is any Target
               Company  obligated, orally or  in writing, to  "gross up" or
               otherwise compensate  any such person due  to the imposition
               of an  excise or similar tax on payments made to such person
               by the Target Company.

                    (g)  The consummation of the  transactions contemplated
               by this Agreement will not accelerate or terminate, nor does
               there exist  any basis  for the acceleration  or termination
               of,  (i)   benefits  payable   to  employees  of   or  other
               compensated personnel  at  the Target  Companies  under  any
               Employee  Benefit   Plan,  Welfare  Plan,  or   other  plan,
               arrangement, contract or agreement,  written or oral, (ii) a
               participant's vesting credits or  years of service under any
               Pension Plan or Welfare Plan, or (iii) accruals with respect
               to  any other  benefits or  amounts reserved under  any such
               plan or arrangement.

                    (h)  Section 3.11(e)  of the Target  Company Disclosure
               Schedule  lists,  as of  the  date  of  this Agreement,  all
               collective  bargaining or  other  labor  union contracts  to

                                                                       -28-<PAGE>


<PAGE>


               which  either Target Company or any of its subsidiaries is a
               party and  which is applicable  to persons employed  by such
               Target  Company or subsidiary.   There is no  pending or, to
               the knowledge  of the  Target  Companies, threatened,  labor
               dispute, strike or work stoppage against a Target Company or
               any of its subsidiaries  which may materially interfere with
               the   business  activities  of   such  Target  Company,  its
               revenues,  profits,   cash  flows,   or  other   results  of
               operations,  or  those  of  its subsidiaries.    The  Target
               Companies have no knowledge of the commission of any  unfair
               labor practices  in connection  with the operation  of their
               respective businesses or the businesses  of their respective
               subsidiaries,  and  there  is not  now  pending  or, to  the
               knowledge  of the Target  Companies, threatened, any charge,
               complaint or other proceeding  against any Target Company or
               its subsidiaries  by the National Labor  Relations Board, or
               comparable  Governmental Entities,  both Canadian  and U.S.,
               state and provincial, and local.

                    (i)  Section 3.11  (i) of the Target Company Disclosure
               Schedule  sets  forth  all  written  employment  agreements,
               employment   contracts   or   understandings   relating   to
               employment to  which  each  Target  Company or  any  of  its
               subsidiaries  is  a  party,   other  than  (i)  the  general
               employment   of   employees    pursuant   to   an    at-will
               understanding,   and   (ii)    agreements,   contracts    or
               understandings which  may be  terminated without penalty  or
               premium  on no more than  twenty (20) days'  prior notice to
               the  employed person.    To  the  knowledge  of  the  Target
               Companies, no employee  of a  Target Company or  any of  its
               subsidiaries holding  the position  of manager or  higher is
               subject to  any secrecy  or noncompetition agreement  or any
               agreement  or restriction of  any kind with  any third party
               that  in any material way  would impede the  ability of such
               employee to carry out fully  all activities of such employee
               in furtherance of the business of such Target Company or any
               of its subsidiaries.

               SECTION 3.12. Taxes.

                    (a)  (i)  Except as disclosed in Section 3.12(a) of the
               Target Company Disclosure Schedule, all material Returns (as
               defined  below) in  respect  of "Taxes"  (as defined  below)
               required to  be filed with  respect to each  Target Company,
               Canadian  Ancillary   Service  Entity  and  each   of  their
               subsidiaries (including any  Canada or U.S.  federal, state,
               provincial and  local income  tax returns and  returns which
               would include a Target  Company, Canadian Ancillary  Service
               Entity  or any  subsidiary  on a  consolidated, combined  or
               unitary basis,  returns required to  be filed under  the ITA
               and under Part IX of the Excise Tax Act (Canada) (the "GST")
               and  reports and  returns  applicable to  the S  Corporation

                                                                       -29-<PAGE>



<PAGE>

               Election  under Section 1361 et.  seq. of the  Code filed by
               the U.S.  Company and  its stockholders (the  "S Corporation
               Election")  have been  timely filed  (including extensions),
               and  no  extension of  time within  which  to file  any such
               Return  has been requested, which Return  has not since been
               filed;

                    (ii)   Except as  disclosed in  Section 3.12(b)  of the
               Target Company Disclosure Schedule,  all Taxes shown on such
               Returns or otherwise known by a Target  Company to be due or
               payable  (whether  by   such  Target  Company,   a  Canadian
               Ancillary  Service  Entity   or,  in  the  case   of  the  S
               Corporation Election, by a Target Shareholder, "Subchapter S
               Returns")  have  been  timely  paid  by  the  party to  whom
               chargeable and  all payments of estimated  Taxes required to
               be made with respect to a Target Company, Canadian Ancillary
               Service  Entity or  any  of  their respective  subsidiaries,
               affiliates or shareholders under the Code, the ITA, the GST,
               or  any  comparable provision  of  Canada  or U.S.  federal,
               state, provincial,  local or foreign  law have been  made on
               the basis  of such Target  Company's good faith  estimate of
               the required installments;

                    (iii)   Except  as disclosed  in  Section 3.12  of  the
               Target Company Disclosure Schedule, all such Returns (or, in
               cases where amended Returns have been filed, such Returns as
               amended)  are believed by  the Target Companies  to be true,
               correct and complete in all material respects;

                    (iv)   No material adjustment  relating to any  of such
               Returns has been proposed  in writing by any  Tax authority,
               except proposed adjustments that have been resolved prior to
               the date hereof;

                    (v)  There are no outstanding subpoenas or requests for
               information  with respect  to  any Canada  or U.S.  federal,
               state or provincial income tax Returns of a Target  Company,
               Canadian  Ancillary Service  Entity  or  subsidiary, or  the
               Taxes  reflected  on  such   Returns,  or  with  respect  to
               Subchapter S Returns;

                    (vi)   No Target Company or  Canadian Ancillary Service
               Entity has, in any  taxable period for which the  statute of
               limitations  on assessment  remains  open, acquired,  either
               directly  or through  any subsidiary,  any corporation  that
               filed  a consolidated  federal  income tax  return with  any
               other  corporation  that  was  not   also  acquired,  either
               directly or  through any subsidiary, by  such Target Company
               or Canadian  Ancillary Service Entity, and  no subsidiary or
               corporation that was included in the filing of a Return with
               a Target Company  or Canadian Ancillary Service Entity  on a
               consolidated,  combined,  or  unitary basis  has  left  such

                                                                       -30-<PAGE>


<PAGE>


               corporation's consolidated,  combined or unitary group  in a
               taxable  year  for  which  the  statute  of  limitations  on
               assessment remains open;

                    (vii)   No consent under Section 341(f) of the Code has
               been  filed  with  respect  to a  Target  Company,  Canadian
               Ancillary Service Entity or their subsidiaries;

                    (viii)   There  are no  Tax liens  on any  assets of  a
               Target Company,  Canadian Ancillary Service Entity  or their
               subsidiaries  other than  liens  for Taxes  not  yet due  or
               payable or being contested in good faith;

                    (ix)   No  Target Company,  Canadian Ancillary  Service
               Entity or any  of their subsidiaries has been at  any time a
               member  of any partnership or joint venture or the holder of
               a  beneficial interest in any trust for any period for which
               the   statute  of   limitations  for  any   Tax  potentially
               applicable as a result of such membership or holding has not
               expired;

                    (x)   No  Target  Company,  Canadian Ancillary  Service
               Entity or any of their subsidiaries owes any material amount
               pursuant to any Tax sharing agreement or arrangement, and no
               such  corporation will  have  any liability  after the  date
               hereof  in   respect  of   any  Tax  sharing   agreement  or
               arrangement executed or agreed to  prior to the date  hereof
               with respect to any  company that has been sold  or disposed
               prior to the date  of this Agreement or the  Effective Time,
               whether  any such  agreement  or arrangement  is written  or
               unwritten;

                    (xi)    All material  Taxes  required  to be  withheld,
               collected  or  deposited  by each  Target  Company, Canadian
               Ancillary Service  Entity and their  respective subsidiaries
               during  any   taxable  period   for  which  the   statue  of
               limitations on  an assessment remains open  have been timely
               withheld,  collected   or  deposited  and,  to   the  extent
               required,  have been  paid  to the  relevant Tax  authority;
               without limiting the generality of the foregoing, the Canada
               Company  and each  Canadian  Ancillary  Service  Entity  has
               withheld at  source and remitted to  the relevant Government
               Entity all  material amounts  required to be  withheld under
               the ITA, and has accounted for and remitted all Tax that has
               been collected and is remittable under the GST;

                    (xii)     Neither  Target   Company  nor  any   of  its
               subsidiaries  was  acquired  in a  qualified  stock purchase
               under Section 338(d)(3) of  the Code and no  elections under
               Section  338(g)  of  the Code,  protective  carryover  basis
               elections, offset  prohibition elections or  other deemed or


                                                                       -31-<PAGE>


<PAGE>


               actual elections  are applicable  to such Target  Company or
               any of its subsidiaries;

                    (xiii)     Neither  Target  Company  nor   any  of  its
               subsidiaries is  or has been  subject to  the provisions  of
               Section 1503(d)  of the  Code related to  "dual consolidated
               loss" rules;

                    (xiv)     Neither  Target   Company  nor  any   of  its
               subsidiaries  is  a party  to  any  agreement, contract,  or
               arrangement  that  would   result,  separately  or   in  the
               aggregate, in the payment of any "excess parachute payments"
               within the  meaning of Section 280G of the Code by reason of
               the Unitary Transaction; and

                    (xv)  No property of  any Target Company or any of  its
               subsidiaries is property that  is or will be required  to be
               treated  as   being  owned  by  another   person  under  the
               provisions of section  168(f)(8) of the  Code (as in  effect
               prior to  amendment by the  Tax Reform  Act of 1986);  or is
               "tax-exempt use property" within  the meaning of Section 168
               of the Code.

                    (b)  (i)  There   are   no   outstanding   waivers   or
               agreements  extending  the statute  of  limitations for  any
               period  with respect to any Tax, other than real or personal
               property Taxes to which a Target Company, Canadian Ancillary
               Service Entity or their subsidiaries may be subject;

                    (ii)   No  Target  Company, Canadian  Ancillary Service
               Entity or  any of their subsidiaries  is, as of the  date of
               this  Agreement, under  audit  with respect  to any  taxable
               period for any federal,  state, provincial, local or foreign
               Tax (including income and  franchise Taxes but not including
               real  or personal  property Taxes)  by the  Internal Revenue
               Service, Revenue  Canada or the applicable  Tax authority in
               each   such  other   country,   state,  local,   or  foreign
               jurisdiction.

                    (c)  (i)  Except   as   expressly   provided  in   this
               subdivision  (i),  no  Target  Company,  Canadian  Ancillary
               Service Entity or any of their subsidiaries has any --

                         (A)  Material  income  reportable  for   a  period
                    ending after the Effective  Time but attributable to an
                    installment sale occurring in or a change in accounting
                    method  made for  a period  ending at  or prior  to the
                    Effective Time which resulted  in a deferred  reporting
                    of income from such transaction or  from such change in
                    accounting method  (other than a  deferred intercompany
                    transaction), or


                                                                       -32-<PAGE>

<PAGE>



                         (B)  Material deferred gain or loss arising out of
                    any deferred intercompany transaction.

                    (ii)   No written  Tax sharing or  allocation agreement
               exists  involving  a Target  Company  or  Canadian Ancillary
               Service Entity.

                    (iii)     Neither  Target   Company  nor  any   of  its
               subsidiaries has  any unused net operating  loss, unused net
               capital loss,  unused credit, unused foreign  tax credit, or
               excess  charitable contribution for federal or Canada income
               tax purposes as of the Effective Time.

                    (d)  For  purposes of this  Agreement, "Tax" or "Taxes"
               shall mean  any and  all taxes, charges,  fees, levies,  and
               other governmental assessments and impositions of any  kind,
               payable to  any Canada  or U.S. federal,  state, provincial,
               local or foreign governmental  entity or taxing authority or
               agency, including, without limitation,

                    (i)    income,  franchise,  net  worth, profits,  gross
               receipts,  minimum,  alternative   minimum,  estimated,   ad
               valorem, value  added, sales, use, goods  and services, real
               or  personal  property,  capital  stock,  license,  payroll,
               withholding,   disability,   employment,  social   security,
               Medicare,  workers compensation,  unemployment compensation,
               utility, severance, production,  excise, stamp,  occupation,
               premiums, withholding taxes pursuant to the  Tax Convention,
               windfall profits, transfer and gains taxes;

                    (ii)  customs duties, imposts, charges, levies or other
               similar assessments of any kind; and

                    (iii)  interest, penalties and additions to tax imposed
               with respect thereto.

          As  used  herein,  the term  "Returns"  shall  mean  any and  all
          returns, reports, information  returns and information statements
          with respect to Taxes required to be filed with the  IRS, Revenue
          Canada  or any U.S. State or Canada provincial equivalent, or any
          other  Governmental Entity  or tax  authority or  agency, whether
          domestic or foreign, including, without limitation, consolidated,
          combined,  unitary and Subchapter S  Returns. For the purposes of
          this Section  3.12, references  to a  Target Company  or Canadian
          Ancillary  Service  Entity and  each  of  its subsidiaries  shall
          include former  subsidiaries of  such Target Company  or Canadian
          Ancillary  Service  Entity  for  periods during  which  any  such
          corporations  were  owned,  directly   or  indirectly,  by   such
          corporation.

               SECTION 3.13.  Intellectual Property Rights.  Except  as set
          forth in Section  3.13 to the Target Company Disclosure Schedule,

                                                                       -33-<PAGE>



<PAGE>

          each Target Company  and its subsidiaries  owns or possesses  the
          right  or  license  to  use  all  material  patents,  trademarks,
          servicemarks,  trade  names,   slogans,  registered   copyrights,
          industrial designs, and  all trade secrets  (including scientific
          and   technical   information,   design  processes,   procedures,
          formulae,  data  processing  techniques,  computer  programs  and
          improvements, the specialized information and technology embodied
          in communications  program materials, software  documentation and
          other program and system designs), it currently uses, without any
          known conflict or alleged conflict with, or infringement of,  the
          rights of others. Section  3.13 of the Target Company  Disclosure
          Schedule identifies in all material respects (i) the intellectual
          property  (including, without  limitation,  issued  domestic  and
          foreign patents, patent applications pending, patent applications
          in  process, industrial  designs, industrial  design applications
          and registrations, trademarks, trademark registrations, trademark
          registration  applications,  copyright  registrations,  copyright
          registration   applications,   service   marks,    service   mark
          registrations, service mark  registration applications,  know-how
          agreements, licenses  (other than  of computer software  which is
          generally  commercially  available),   rights  acquired   through
          litigation, logos, trade names and trade  secrets material to the
          conduct of  the business  of the Target  Companies (collectively,
          the   "Owned  Intellectual  Property"),   and  (ii)  intellectual
          property currently  licensed to  such  Target Company  ("Licensed
          Intellectual  Property") (together  with the  "Owned Intellectual
          Property", the "Intellectual Property").  To the knowledge of the
          Target Companies,  (i)  the agreements  and/or  arrangements  for
          Licensed Intellectual Property  (including computer software) are
          in full force  and effect; (ii) the rights of each Target Company
          thereunder are free  and clear  of all  adverse claims,  options,
          liens, charges, security interests and encumbrances; and (iii) no
          material defaults exist  thereunder. There  are no  interference,
          opposition  or cancellation  proceedings  or  infringement  suits
          pending, or, to the knowledge of the Target Companies threatened,
          with respect to any Owned Intellectual Property.  Within the last
          six (6) years, no  Target Company or subsidiary has  been charged
          with infringing any patent or trademark  right of any person. The
          Intellectual  Property comprises all of the intellectual property
          rights and  licenses pertaining thereto necessary  for the Target
          Companies to conduct their respective businesses as now operated,
          and  such Intellectual Property is sufficient for the purposes of
          operating  the  communications   hardware  and  other   equipment
          utilized   by  the   Target   Companies  in   the  provision   of
          telemarketing  services   generally.    No  Target   Company  has
          knowingly taken or knowingly allowed there to be taken any action
          to cause any of the material Owned Intellectual Property relating
          to its business or operations to enter the public domain,

          or knowingly failed to take such action necessary to prevent such
          Owned Intellectual Property from so entering the public domain.


                                                                       -34-<PAGE>


<PAGE>


               SECTION 3.14.  Certain  Business Practices  and Regulations.
          Neither  Target Company nor any  of its subsidiaries,  nor any of
          their respective  executive  officers, directors,  or  managerial
          employees  has, to the knowledge of such Target Company, (i) made
          or  agreed to  make  any contribution,  payment  or gift  to  any
          customer,  supplier,  governmental  official,  employee  or agent
          where either  the contribution,  payment or  gift or the  purpose
          thereof was illegal under any Law, (ii) established or maintained
          any unrecorded  fund or asset for  any purpose or made  any false
          entries on its  books and records for  any reason, (iii) made  or
          agreed to make any contribution, or reimbursed any political gift
          or  contribution made by any  other person, to  any candidate for
          foreign,  federal, state,  provincial or  local public  office in
          violation  under  any  Law,  or  (iv)  engaged  in  any  activity
          constituting  fraud   or  abuse   under  the  Laws   relating  to
          telemarketing or insurance.

               SECTION 3.15.  Insurance.    All  policies  and  binders  of
          insurance  for  professional liability,  directors  and officers,
          fire,  liability,  worker's   compensation  and  other  customary
          matters  held  by or  on  behalf of  each Target  Company  or its
          subsidiaries ("Insurance  Policies") have been made  available to
          Acquiror.  The  Insurance Policies (which  term shall include any
          insurance policy entered into after the date of this Agreement in
          replacement   of  an   Insurance  Policy;  provided,   that  such
          replacement policy shall  insure against  risks and  liabilities,
          and in amounts and under terms and  conditions, substantially the
          same as those provided in such replaced policy or binder)  are in
          full force and effect and neither Target Company nor any of their
          subsidiaries is in default with respect to any material provision
          contained in any Insurance  Policy nor, to the knowledge  of such
          Target  Company,  has such  Target  Company  or its  subsidiaries
          failed to give any notice of any claim under any Insurance Policy
          in due and  timely fashion, nor, to the  knowledge of such Target
          Company, has any coverage for  current claims been denied, except
          where  such default or  failure individually or  in the aggregate
          would not reasonably be expected to have a Target Company Adverse
          Effect.

               SECTION 3.16.  Accounting   and  Tax  Matters.    No  Target
          Company, Canadian Ancillary Service Entity, nor, to the knowledge
          of the Target Companies, any of their subsidiaries or affiliates,
          has taken or agreed to take any  action that would prevent either
          the U.S. Merger or the  Canadian Amalgamation from being effected
          as a pooling of interests under GAAP or the rules and regulations
          promulgated by  the Commission, or would prevent  the U.S. Merger
          or  the  Canadian Amalgamation  from  constituting  a transaction
          qualifying as a reorganization under Section 368(a) of the Code.





                                                                       -35-<PAGE>



<PAGE>

               SECTION 3.17.  Real  Property.   Neither Target  Company nor
          any of  its subsidiaries  owns  or has  the  option or  right  to
          acquire any
          real property.   Section 3.17  of the  Target Company  Disclosure
          Schedule sets forth a true and complete list of all real property
          leases to which a Target Company is a party (all such real estate
          is  hereafter collectively,  the "Real  Property").   Each Target
          Company has  heretofore furnished  to Acquiror true  and complete
          copies of the  most recent lease with respect to  any leased Real
          Property.

                    (a)  Except  as set  forth  in Section  3.17(a) of  the
               Target Company  Disclosure Schedule,  no Target Company  has
               any interest in, or  any right or obligation to  acquire any
               material interest in, any other real property.

                    (b)  To the  knowledge of  the Target  Companies, there
               are no  pending  or  threatened  requests,  applications  or
               proceedings to  alter or  materially restrict the  zoning or
               other use restrictions applicable to any Real Property.

                    (c)  Each  Target Company  is  in  material  compliance
               with,  and to the knowledge of the Target Companies the Real
               Property  has not been used by any other person in violation
               of, any Environmental Laws.  For purposes of this Agreement,
               the term  "Environmental Laws"  shall mean all  Canadian and
               U.S. federal,  state, provincial  and local statutes,  Laws,
               ordinances,  codes,  rules,  regulations,  orders,  decrees,
               directives,  permits, licenses  and  guidelines relating  to
               protection  of  the environment,  or  to  protection of  the
               public  health   from  releases  into  the   environment  of
               hazardous substances, pollutants or contaminants, including,
               but   not  limited   to,  the   Comprehensive  Environmental
               Response,  Compensation   and  Liability  Act  of  1980,  as
               amended, the Resource Conservation and Recovery Act of 1976,
               as amended,  the Environmental  Quality Act,  R.S.Q.C., Q-2,
               and  Canadian and  U.S. state and  provincial tort  laws and
               common Laws.

                    (d)  With respect to  the leases  described in  Section
               3.17(d) of  the Target  Company Disclosure Schedule  (i) the
               rental set forth  in each  such lease is  the actual  rental
               being  paid,  and  there   are  no  separate  agreements  or
               understandings  with  respect  to  the same  not  set  forth
               therein,  (ii) the lessee under  each such lease  has, as of
               the date  hereof, the  full  right to  exercise any  renewal
               option contained therein, (iii) there are no written or oral
               contracts between  a Target Company and  any person relating
               to any claim by such person of any right to  all or any part
               of  the interest  of  such Target  Company in  any leasehold
               estate;  and (iv)  all  security deposits  required by  such


                                                                       -36-<PAGE>


<PAGE>


               leases  have  been  made  and no  material  forfeiture  with
               respect thereto has been claimed by any of the lessors.



                    (e)  No Target  Company is the subject  of any remedial
               order  entered with respect to real property of which it was
               previously or is currently in possession.

               SECTION 3.18.  Shareholder  Approval  Obtained.   The Target
          Shareholders and the  MFN Shareholders have  unanimously approved
          and consented to the Unitary Transaction.

               SECTION 3.19.  Brokers.   No  broker,  finder or  investment
          banker is entitled  to any  brokerage, finder's or  other fee  or
          commission in  connection with the  transactions contemplated  by
          this  Agreement based upon arrangements  made by or  on behalf of
          any Target  Company, Canadian  Ancillary Service Entity  or their
          subsidiaries or affiliates.

               SECTION 3.20.  Title to Assets.    Each  Target Company,  or
          its applicable subsidiary, is the owner of and has good and valid
          title to, or in the case of leased property has a valid leasehold
          interest  in, all of  its material properties  and assets (except
          statutory   liens  for   taxes,  materialmen,   warehousemen  and
          landlords incurred in the ordinary course of business and not yet
          due), including those assets and properties reflected in the 1995
          Target Company Financial Statements.

               SECTION 3.21.  Related Party Transactions.   Neither  Target
          Company,  nor  to  the knowledge  of  the  Target Companies,  any
          director,  employee, shareholder,  officer or  agent of  a Target
          Company,  have any direct or indirect interest in any competitor,
          supplier or customer of  a Target Company  or in any person  from
          whom or to  whom a Target Company leases any  property, or in any
          other person, firm or entity with whom a Target Company transacts
          business  of  any nature.   Section  3.21  to the  Target Company
          Disclosure  Schedule   identifies  and  describes   all  material
          contracts or other arrangements (oral or written), including, but
          not limited to, intercompany  loans, advances, transfers of goods
          or  services,   or  other   transactions  (whether  or   not  for
          consideration),  to which either Target Company is a party and to
          which the other, or  any of their subsidiaries or  affiliates, or
          their  respective  officers, directors,  employees, shareholders,
          officers or agents, is directly or indirectly also a party.

               SECTION 3.22.  Bank Accounts.   Section 3.22  to the  Target
          Company  Disclosure  Schedule  sets  forth all  banks  and  other
          institutions or agents in  which either Target Company or  any of
          its  subsidiaries  has  or   maintains  an  account,  installment
          obligation, mortgage,  deposit, escrow, lockbox  or safe  deposit
          box, the names  of all persons authorized  to draw thereon  or to

                                                                       -37-<PAGE>


<PAGE>


          have access  thereto, the  number  of signatures  required to  be
          given  for   any  transaction,  deposit  or   withdrawal,  and  a
          description of the type of relationship maintained by such entity
          with such bank, institution or agent.

               SECTION 3.23.  Officers and Directors.  Section  3.23 to the
          Target Company  Disclosure  Schedule sets  forth  a list  of  the
          names,  addresses  and years  of  service  of  all  officers  and
          directors of the Target Companies, the Canadian Ancillary Service
          Entities and their respective subsidiaries as of the date hereof.

               SECTION 3.24.  Powers of  Attorney.   No  Target Company  or
          Canadian  Ancillary  Service  Entity  has  given  any  powers  of
          attorney (irrevocable or otherwise)  to any person or  entity for
          any purpose whatsoever.

               SECTION 3.25.  Guarantees.  No  Target  Company or  Canadian
          Ancillary Service  Entity is a  guarantor of, or  indemnitor, co-
          maker  or otherwise liable  for, any indebtedness  of any person,
          except as an endorser of checks  received by it and deposited  in
          the ordinary course of business.

               SECTION 3.26.  Customers.     Section  3.26  to  the  Target
          Company  Disclosure  Schedule sets  forth  a  true, complete  and
          accurate  listing  of  (i)  the names,  addresses  and  telephone
          numbers  of the ten (10)  largest customers (measured by revenue)
          to whom the  Target Companies and the  Canadian Ancillary Service
          Entities, as  a  whole, have  provided  services during  each  of
          calendar years  1994 and 1995, (ii) the  revenues attributable to
          each  such  customer  for   the  same  periods,  and  (iii)   the
          approximate gross profits attributable  to each such customer for
          such  periods. The business of  the Target Companies  will, as of
          the Effective  Time, include the  services provided on  behalf of
          those  customers listed  on Section  3.26  to the  Target Company
          Disclosure  Schedule.   Except  as  specifically  noted  on  such
          Disclosure Schedule, the Target  Companies have no knowledge that
          the  customers listed therein  will not continue  as customers of
          the U.S. Surviving Corporation and Amalgamated Canada Corporation
          on and after the Effective Time. Except for billings with respect
          to customer deposits, the Target  Companies have made no billings
          whatsoever to their customers  for services to be  provided after
          the Effective  Time.  All  customer  deposits held  by  a  Target
          Company arose from written agreements between such Target Company
          and the remitting customer, are correct as to amount, and no such
          customer has notified the Target Company of its intention to seek
          a refund of its deposit. All such customer deposits were received
          by the  Target Companies in cash, in the ordinary course of their
          business.  The  Target  Companies  have previously  delivered  to
          Acquiror true and complete copies of all contracts and agreements
          (and written  descriptions of any oral  arrangements) between all
          such customers and the applicable Target Company.  As of the date
          of this Agreement, no party to any such contract has defaulted in
          any of its material obligations thereunder, and no customer is in

                                                                       -38-<PAGE>


<PAGE>


          default  of  its payment  obligations  on  invoices for  services
          previously rendered by such Target Company.


               SECTION 3.27.  Proprietary  Software  Used in  the Business.
          Section 3.27 to the Target Company Disclosure Schedule contains a
          description   of  all  material  non-licensed  computer  software
          products   and   software   programs   (collectively,   "Software
          Programs"),  both  generally  available  in  a  Target  Company's
          business and  under development  (in all stages  of development),
          that are used or intended for use in the  business and operations
          of  each Target Company. To  the extent any  Software Program has
          been  developed by  a  third  party for  the  benefit of,  or  in
          accordance with specifications provided by, a Target Company, the
          Target  Company  Disclosure  Schedule  sets forth  the  form  and
          placement  of the  proprietary  legends and/or  copyright notices
          displayed  in or  on  the  Software  Programs.    To  the  Target
          Companies' knowledge, in no instance  has the eligibility of  any
          such Software Program  for protection under applicable  copyright
          law  been forfeited  to  the public  domain  by omission  of  any
          required  notice  or any  other action  or  inaction by  a Target
          Company unless such  forfeiture would not  have a Target  Company
          Material Effect. Except as provided in Section 3.27 of the Target
          Company Disclosure  Schedule, the  source code for  such Software
          Programs has at  all times been  maintained in strict  confidence
          and  the only  individuals or  entities who  have access  to such
          source code are parties  to written nondisclosure agreements with
          the Target Company. Section 3.27 to the Target Company Disclosure
          Schedule also sets forth  all individuals and entities, including
          employees,   agents,  consultants   and  contractors,   who  have
          contributed to or participated  in the conception and development
          of  such Software  Programs.  All individuals  so listed  in such
          Schedule  have  either  (i)   been  party  to  a  "work-for-hire"
          arrangement  or agreement  with a  Target Company,  in accordance
          with applicable  national and  state law,  or (ii)  have executed
          appropriate  instruments of  assignment in  favor of  such Target
          Company  as  assignee, conveying  to  such  Target Company  full,
          effective and exclusive ownership  of all tangible and intangible
          property rights thereunder arising.

               SECTION 3.28.  Receivables  and  Advances.     All  accounts
          receivable  and advances of  the Target Companies  have arisen in
          the    ordinary   course  of  business,  for  full  and  adequate
          consideration, and, to the knowledge of the Target Companies, are
          subject to no  claims, charges  or defenses (either  by a  Target
          Company or by any other  person). No person has asserted  a right
          of set-off  (or similar  right) against  any  such receivable  or
          advance.

               SECTION 3.29.  Commission Policies.   Each  Target Company's
          commission  and  bonus policies  with  respect  to employees  and
          independent  contractors entitled  to receive  commissions and/or

                                                                       -39-<PAGE>


<PAGE>


          bonus in excess  of U.S. ten  thousand dollars (U.S.$10,000)  per
          year  are  described  on  Section  3.29  to  the  Target  Company
          Disclosure Schedule.



               SECTION 3.30. Sole  Source Suppliers.   Section 3.30 to  the
          Target  Company  Disclosure Schedule  sets  forth  the names  and
          addresses of,  and  volume of  purchases from,  any suppliers  of
          significant goods,  equipment or services to  each Target Company
          (other  than public  utilities) with  respect to  which practical
          alternative sources of supply are not available.

               SECTION 3.31.  Disclosure.  No representations or warranties
          made  by either  Target Company  under this  Agreement or  in any
          certificate, Schedule, Exhibit or  other document furnished or to
          be furnished to Acquiror, Acquiror Sub-1, Acquiror Sub-2 or their
          respective counsel  pursuant hereto contains or  will contain any
          untrue statement of any material fact,  or omits or will omit  to
          state  a material fact necessary  to make the  statements of fact
          contained therein not misleading.

                                      ARTICLE IV

                      REPRESENTATIONS AND WARRANTIES OF ACQUIROR

               The term "Acquiror Adverse Effect" as used in this Agreement
          shall  mean any change or effect that, individually or when taken
          together  with  all  such other  changes  or  effects,  is or  is
          reasonably  likely  to be  materially  adverse  to the  financial
          condition, business or results of operations  of Acquiror and its
          subsidiaries,  taken  as a  whole;  provided,  however, that  the
          occurrence of  any or all  of the changes or  events described in
          the Acquiror  Disclosure Schedule  shall not, individually  or in
          the aggregate, constitute an Acquiror  Adverse Effect.  Except as
          set  forth in the  Acquiror Disclosure Schedule  attached to this
          Agreement and by this reference made a part hereof (the "Acquiror
          Company Disclosure Schedule"),  which Acquiror Company Disclosure
          Schedule shall identify  exceptions to the  Acquiror's represent-
          ations and warranties  by specific  Section references,  Acquiror
          hereby represents and warrants to the Target Companies that:

               SECTION 4.01.  Organization and Qualification; Subsidiaries.
          Each of  Acquiror and  Acquiror's subsidiaries is  a corporation,
          duly incorporated,  validly existing  and in good  standing under
          the   Laws  of   the   jurisdiction  of   its  incorporation   or
          organization,  has all  requisite  corporate or  other power  and
          authority to own, lease  and operate its properties and  to carry
          on its business as it is now being conducted and each of Acquiror
          and its subsidiaries is duly qualified and in good standing to do
          business in each jurisdiction in which the nature of the business
          conducted by it  or the  ownership or leasing  of its  properties

                                                                       -40-<PAGE>


<PAGE>


          makes such qualification necessary,  other than where the failure
          to do so would not have  an Acquiror Adverse Effect.  A  true and
          complete list of  all of Acquiror's directly  or indirectly owned
          subsidiaries,  together with the jurisdiction of incorporation or
          organization  of  each  subsidiary  and the  percentage  of  each
          subsidiary's outstanding  capital stock or other equity interests
          owned by the Acquiror  or another subsidiary of Acquiror,  is set
          forth in Section 4.01 of the Acquiror Disclosure Schedule.

               SECTION 4.02.  Articles of Incorporation; By-Laws.  Acquiror
          has furnished to the Target Companies a complete and correct copy
          of the Articles of  Incorporation and the By-Laws, as  amended or
          restated, of each of Acquiror, Acquiror Sub-1 and Acquiror Sub-2.
          Neither  Acquiror,  Acquiror  Sub-1  nor  Acquiror  Sub-2  is  in
          violation   of  any  of   the  provisions  of   its  Articles  of
          Incorporation or ByLaws.

               SECTION 4.03.  Capitalization of Acquiror.  

                    (a)  The authorized capital  stock of Acquiror consists
               of (i) 25,000,000 shares of  Acquiror Common Stock, and (ii)
               10,000,000  shares  of preferred  stock,  no  par value  per
               share.  As of  the  date of  this Agreement,  (i) 10,479,219
               shares of Acquiror Common  Stock are issued and outstanding,
               and are duly authorized, validly issued, fully-paid and non-
               assessable and  not subject to preemptive  rights created by
               statute, Law,  Acquiror's Articles  of Incorporation or  By-
               Laws or any  agreement to which  Acquiror is a  party or  is
               bound,  (ii)  approximately  3,111,905  shares  of  Acquiror
               Common Stock  were reserved for future  issuance pursuant to
               stock  options,  warrants  and   awards  issued  to  certain
               officers, employees, consultants,  directors and  affiliates
               of  Acquiror,  and  (iii)  approximately 510,426  shares  of
               Acquiror Common Stock were  issued and outstanding  pursuant
               to  the terms  and  conditions of  those certain  agreements
               described  in Section  4.03(a)  of  the Acquiror  Disclosure
               Schedule, a significant portion of which are subject to set-
               off  or  cancellation  in  accordance  with  the  terms  and
               provisions  of such  agreements,  and therefore  may not  be
               fully-paid  and  non-assessable.   As  of the  date  of this
               Agreement,  no  shares  of  Acquiror  preferred  stock  were
               outstanding.

                    (b)  As of  the date of  this Agreement, except  as set
               forth  in   Section  4.03(b)  to  the   Acquiror  Disclosure
               Schedule, there are no obligations, contingent or otherwise,
               of Acquiror or any of its subsidiaries to repurchase, redeem
               or otherwise acquire any shares  of Acquiror Common Stock or
               the  capital  stock of,  or other  equity interests  in, any
               subsidiary of Acquiror.



                                                                       -41-<PAGE>



<PAGE>

                    (c)  Subject  in   all  respects   to  the   terms  and
               conditions of this Agreement,  the shares of Acquiror Common
               Stock to be  issued pursuant to the  Unitary Transaction (i)
               will be duly authorized, validly issued, fully paid and non-
               assessable and  not subject to preemptive  rights created by
               statute, or  by Acquiror's  Articles of Incorporation  or By
               Laws or  any agreement to  which Acquiror is  a party or  is
               bound,  (ii)  will, when  issued,  be  registered under  the
               Exchange   Act  and   the   Securities  Act   (but   without
               representation as to effectiveness) and registered or exempt
               from registration under applicable  Blue Sky Laws, and (iii)
               will, when issued, be listed on the NASDAQ.

               SECTION 4.04.  Capitalization of Acquiror Sub-1 and Sub-2.

                    (a)  The  authorized  capital stock  of  Acquiror Sub-1
               consists of 100,000 shares of Acquiror Sub-1 Common Stock of
               which, as of the  date of this Agreement, 10,000  shares are
               issued and  outstanding. On the date of  this Agreement, all
               issued and outstanding shares of Acquiror Sub-1 Common Stock
               are, and  at the Effective  Time all issued  and outstanding
               shares  of  Acquiror  Sub-1   Common  Stock  will  be,  duly
               authorized, validly  issued, fully paid  and non-assessable.
               Acquiror  is the record holder of all issued and outstanding
               shares  of Acquiror Sub-1 Common  Stock, and such shares are
               owned by Acquiror  free and  clear of any  and all  security
               interests, liens, claims,  pledges, agreements,  limitations
               on  Acquiror's voting rights,  charges or other encumbrances
               of any nature whatsoever.

                    (b)  The  authorized  capital stock  of  Acquiror Sub-2
               consists  of an  unlimited shares  of Acquiror  Sub-2 Common
               Stock of  which, as of  the date of this  Agreement, one (1)
               shares is  issued  and  outstanding. On  the  date  of  this
               Agreement, all  issued  and outstanding  shares of  Acquiror
               Sub-2 Common  Stock  are, and  at  the Effective  Time,  all
               issued and outstanding shares of Acquiror Sub-2 Common Stock
               will  be, duly  authorized, validly  issued, fully  paid and
               non-assessable. Acquiror is the  record holder of all issued
               and outstanding  shares of Acquiror Sub-2  Common Stock, and
               such shares are  owned by Acquiror free and clear of any and
               all security interests, liens, claims,  pledges, agreements,
               limitations on  Acquiror's voting  rights, charges  or other
               encumbrances of any nature whatsoever.

                    (c)  Except  as  disclosed in  Section  4.04(c) to  the
               Acquiror  Disclosure  Schedule,  as  of  the  date  of  this
               Agreement, there  are no options, warrants  or other rights,
               agreements, arrangements or commitments to which Acquiror or
               either of Acquiror Sub-1 or Acquiror Sub-2 is a party of any
               character relating  to the issued or  unissued capital stock
               of, or other equity interests in, Acquiror Sub-1 or Acquiror

                                                                       -42-<PAGE>



<PAGE>

               Sub-2, or obligating Acquiror  or Acquiror Sub-1 or Acquiror
               Sub-2  to grant, issue, sell or register for sale any shares
               of  the capital  stock  of, or  other  equity interests  in,
               either of Acquiror Sub-1  or Acquiror Sub-2 by  sale, lease,
               license or otherwise.

               SECTION 4.05.  Authority.   Each of Acquiror, Acquiror Sub-1
          and  Acquiror  Sub-2  has   the  requisite  corporate  power  and
          authority to execute and deliver  this Agreement, to perform  its
          obligations  hereunder,  and   to  consummate  the   transactions
          contemplated hereby.
          The execution and delivery of this Agreement by Acquiror and such
          Acquiror Subs, and the consummation by Acquiror and such Acquiror
          Subs  of the  transactions  contemplated hereby,  have been  duly
          authorized  by  all  necessary  corporate  action  and  no  other
          corporate proceedings on  the part of  Acquiror or such  Acquiror
          Subs are necessary  to authorize this Agreement  or to consummate
          the transactions contemplated by  this Agreement.  This Agreement
          has been duly executed and delivered by Acquiror, Acquiror  Sub-1
          and Acquiror Sub-2 and, assuming the due authorization, execution
          and  delivery by  the  Target Companies,  the Canadian  Ancillary
          Service Entities, the Target Shareholders and the stockholders of
          Acquiror, constitutes the legal,  valid and binding obligation of
          Acquiror, Acquiror Sub-1 and Acquiror Sub-2.

               SECTION 4.06.  No Conflict; Required Filings and Consents.

                    (a)  The  execution and delivery  of this  Agreement by
               Acquiror, Acquiror  Sub-1 and Acquiror Sub-2 do not, and the
               performance of this Agreement  by Acquiror and such Acquiror
               Subs shall not  (i) conflict with  or violate the  Articles,
               By-Laws or equivalent  organizational documents of Acquiror,
               Acquiror  Sub-1,  Acquiror   Sub-2  or  any  of   Acquiror's
               subsidiaries, (ii)  subject to  (x) obtaining the  consents,
               approvals, authorizations and permits of, and making filings
               or notifications  to, any Governmental Entities  pursuant to
               the applicable requirements, if  any, of the Securities Act,
               the  Exchange Act, Blue Sky  Laws, the NASDAQ,  the HSR Act,
               the Competition  Act, the  Investment Act,  the ITA  and the
               filing   and   recordation   of   appropriate   merger   and
               amalgamation  documents as  required  by  Illinois  Law  and
               Canada  Law,  and  (y)  obtaining  the consents,  approvals,
               authorizations or  permits described  in Section  4.06(b) of
               the Acquiror  Disclosure Schedule, conflict  with or violate
               any Laws  applicable to  Acquiror, Acquiror  Sub-1, Acquiror
               Sub-2 or any  of Acquiror's other  subsidiaries or by  which
               any of  their respective properties is bound or affected, or
               (iii) result in any breach of or constitute a default (or an
               event that with notice or lapse of time or both would become
               a   default)  under,  or  give  to   others  any  rights  of
               termination, amendment, acceleration or cancellation  of, or
               result in the  creation of a lien  or encumbrance on  any of

                                                                       -43-<PAGE>


<PAGE>


               the  properties  or  assets  of  Acquiror,  Acquiror  Sub-1,
               Acquiror  Sub-2  or  any  of  Acquiror's  other subsidiaries
               pursuant to, any note,  bond, mortgage, indenture, contract,
               agreement,   lease,  license,  permit,  franchise  or  other
               instrument or obligation to which  Acquiror, Acquiror Sub-1,
               Acquiror  Sub-2 or any of Acquiror's other subsidiaries is a
               party  or by  which Acquiror,  such Acquiror  Subs  or other
               Acquiror subsidiaries or any  of their respective properties
               is bound  or  affected, except  for  any such  conflicts  or
               violations described in clause  (ii) or breaches or defaults
               described in  clause (iii) that  would not have  an Acquiror
               Adverse Effect.

                   (b)      The execution and delivery of this Agreement by
               Acquiror,  Acquiror Sub-1 and Acquiror Sub-2 do not, and the
               performance of  this Agreement by  Acquiror, Acquiror  Sub-1
               and Acquiror Sub-2 shall not, require any consent, approval,
               authorization or  permit of, or filing  with or notification
               to, any  Governmental Entities or other  persons, except for
               (i) applicable requirements, if  any, of the Securities Act,
               the  Exchange Act, Blue Sky  Laws, the NASDAQ,  the HSR Act,
               the  Competition  Act,  the  Investment Act,  the  ITA,  the
               Telemarketing  Act, Other  Telemarketing Laws  and Insurance
               Laws,  (ii)  the  consents,  approvals,   authorizations  or
               permits   described  in  Section  4.06(b)  of  the  Acquiror
               Disclosure Schedule, and (iii) the filing and recordation of
               appropriate merger and amalgamation documents as required by
               Illinois Law and Canada Law.

               SECTION 4.07.  Permits;  Compliance.   Each of  Acquiror and
          its  subsidiaries is  in  possession of  all franchises,  grants,
          authorizations,   licenses,    permits,   easements,   variances,
          exemptions,   consents,   certificates,   approvals  and   orders
          necessary for Acquiror or  any of its subsidiaries to  own, lease
          and operate its  properties or to carry on its  business as it is
          now being  conducted (the "Acquiror Permits")  and no suspension,
          revocation or  cancellation of  any  of the  Acquiror Permits  is
          pending  or, to  the  knowledge of  Acquiror, threatened,  except
          where  the failure  to  have, or  the  suspension, revocation  or
          cancellation  of, any of the  Acquiror Permits would  not have an
          Acquiror  Adverse  Effect.  Neither   Acquiror  nor  any  of  its
          subsidiaries is in conflict  with, or in default or  violation of
          (i) any Law applicable to Acquiror or  any of its subsidiaries or
          by which any of their respective properties is bound or affected,
          or  (ii) any  of  the  Acquiror  Permits,  except  for  any  such
          conflicts,  defaults  or  violations  which  would  not  have  an
          Acquiror Adverse Effect.

               SECTION 4.08.  Securities Reports; Financial Statements.

                    (a)  Since   December  31,   1993,  Acquiror   and  its
               subsidiaries have  filed (x) all forms,  reports, statements

                                                                       -44-<PAGE>



<PAGE>

               and  other documents  required  to  be  filed (or  filed  by
               reference)  with  (i)   the  Commission,  including  without
               limitation, (A)  all Annual  Reports on  Form 10-K,  (B) all
               Quarterly  Reports on  Form 10-Q,  (C) all  Proxy Statements
               relating  to  meetings  of  shareholders, (D)  all  required
               current reports  on  Form 8-K,  (E)  all other  reports  and
               registration   statements,  and   (F)  all   amendments  and
               supplements to all such  reports and registration statements
               (collectively, the  "Acquiror SEC Documents"),  and (ii) any
               applicable state securities authorities,  and (y) all forms,
               reports, statements and other documents required to be filed
               with  any  other  applicable  federal  or  state  regulatory
               authorities, except  where failure  to file any  such forms,
               reports,  statements and other  documents under  this clause
               (y)  would not  have an  Acquiror  Adverse Effect  (all such
               forms, reports,  statements and other  documents referred to
               in   this  Subsection   (a)  are,   collectively,  "Acquiror
               Reports").   The Acquiror  Reports,  including all  Acquiror
               Reports  filed after the date of this Agreement and prior to
               the  Effective  Time (i)  were or  will  be prepared  in all
               material respects  in  accordance with  the requirements  of
               applicable Law, and  (ii) did  not, at the  times they  were
               filed, or will  not at the time they  are filed, contain any
               untrue  statement  of a  material fact  or  omit to  state a
               material fact required  to be stated therein or necessary in
               order  to  make the  statements  therein,  in light  of  the
               circumstances under which they were made, not misleading.

                    (b)  Except  as disclosed  in  Section  4.08(b) of  the
               Acquiror   Disclosure  Schedule,  and   except  for  changes
               required under GAAP or by the Commission, each of Acquiror's
               financial  statements (including any notes to such financial
               statements)  included  within the  Acquiror Reports  (i) has
               been  or  will be  prepared  in  all  material  respects  in
               accordance with  the published rules and  regulations of the
               Financial  Accounting  Standards  Board  and  GAAP  and  the
               Commission  applied on  a  consistent basis  throughout  the
               periods involved,  and (ii)  fairly present, or  will fairly
               present,   in  all   material  respects,   the  consolidated
               financial  position of  the  Acquiror as  of the  respective
               dates thereof and the consolidated results of operations and
               cash flows for the periods indicated; provided, however, the
               interim financial statements of  Acquiror may (x) be subject
               to  normal or  recurring  adjustments at  Acquiror's  fiscal
               year-end, (y) not necessarily be indicative of results for a
               full-fiscal   year,  and  (z)  contain  pro-forma  financial
               information   which  is   not   necessarily  indicative   of
               Acquiror's consolidated financial position.

                    (c)  Except as  and to the extent  disclosed in Section
               4.08(c)   of  the  Acquiror   Disclosure  Schedule,  neither
               Acquiror nor any  of its subsidiaries has any liabilities or

                                                                       -45-<PAGE>


<PAGE>


               obligations   of  any  nature  (whether  accrued,  absolute,
               contingent  or  otherwise)  that  would be  required  to  be
               reflected on,  or reserved  against in,  a balance  sheet of
               Acquiror, prepared  in accordance  with GAAP, except  (i) as
               otherwise  disclosed  in  Section  4.08(c) of  the  Acquiror
               Disclosure Schedule,  or (ii) for liabilities or obligations
               incurred in the  ordinary course of business since March 31,
               1996, that would not have an Acquiror Adverse Effect.

               SECTION 4.09.  Absence of Certain Changes or Events.  Except
          as disclosed in Section 4.09 of the Acquiror Disclosure Schedule,
          or as contemplated in  this Agreement, (i) since March  31, 1996,
          there has  not been, and Acquiror  has no knowledge  of any facts
          that  are reasonably  likely  to result  in, an  Acquiror Adverse
          Effect, and
          (ii) from December 31, 1996, to the date of this Agreement, there
          has not been any change by Acquiror or its subsidiaries  in their
          accounting  methods,  principles or  practices,  except any  such
          change after the date of this  Agreement required by GAAP or  the
          Commission.

               SECTION 4.10.  Absence of Litigation.

                    (a)  There  is  no  claim,  action,  suit,  litigation,
               proceeding, arbitration, or,  to the knowledge  of Acquiror,
               investigation of any  kind affecting Acquiror or  any of its
               subsidiaries,  at law  or  in equity  (including actions  or
               proceedings  seeking injunctive relief),  pending or, to the
               knowledge  of  Acquiror,   threatened,  except  for  claims,
               actions,   suits,litigations,proceedings,  arbitrations   or
               investigations which  cannot reasonably be expected  to have
               an Acquiror Adverse Effect.

                    (b)  Neither Acquiror  nor any  of its subsidiaries  is
               subject   to  any  continuing   order  of,  consent  decree,
               settlement  agreement  or  other  similar  written agreement
               with,  or,   to  the  knowledge   of  Acquiror,   continuing
               investigation by, any Governmental  Entity, or any judgment,
               order, writ, injunction, decree or award of any Governmental
               Entity  or arbitrator, including, without limitation, cease-
               and-desist or  other orders,  except for such  matters which
               cannot reasonably  be expected  to have an  Acquiror Adverse
               Effect.

               SECTION 4.11.  Title to Assets.  Acquiror, or its applicable
          subsidiary,  is the owner of and has  good and valid title to, or
          in the case of leased property has a valid leasehold interest in,
          all of its material properties and assets (except statutory liens
          for  taxes, materialmen, warehousemen  and landlords  incurred in
          the ordinary course of business and not yet due), including those
          assets and  properties reflected in  the Acquiror's  consolidated
          financial statements.

                                                                       -46-<PAGE>


<PAGE>


               SECTION 4.12.  Accounting and Tax Matters.  Neither Acquiror
          nor, to the  knowledge of  Acquiror, any of  its subsidiaries  or
          affiliates, has taken  or agreed  to take any  action that  would
          prevent either the U.S. Merger or  the Canadian Amalgamation from
          being effected as a pooling of interests under  GAAP or the rules
          and regulations  promulgated by the Commission,  or would prevent
          the U.S.  Merger or  the Canadian Amalgamation  from constituting
          transaction qualifying  as a reorganization under  Section 368(a)
          of the Code.


               SECTION 4.13.  Ownership of Acquiror Subs; Prior Activities.

                    (a)  Acquiror Sub-1 and Acquiror Sub-2 were  formed for
               the purpose of engaging  in the transactions contemplated by
               this Agreement and have no material debts or liabilities.

                    (b)  As  of  the Effective  Time,  all the  outstanding
               capital stock  of each of Acquiror Sub-1  and Acquiror Sub-2
               will be  owned directly  by Acquiror.  As  of the  Effective
               Time, there  will be  no options,  warrants or  other rights
               (including registration rights), agreements, arrangements or
               commitments to which either  Acquiror Sub is a party  of any
               character relating  to the issued or  unissued capital stock
               of,  or  other equity  interests  in, such  Acquiror  Sub or
               obligating such  Acquiror Sub  to grant,  issue or  sell any
               shares  of the capital  stock of, or  other equity interests
               in, such Acquiror Sub, by sale, lease, license or otherwise.
               There are  no obligations,  contingent or otherwise,  of any
               Acquiror Sub to repurchase,  redeem or otherwise acquire any
               shares of the capital stock of such Acquiror Sub.

               SECTION 4.14.  Brokers.  Except as disclosed in Section 4.14
          of  the  Acquiror  Disclosure  Schedule,  no  broker,  finder  or
          investment banker is entitled to any brokerage, finder's or other
          fee   or  commission   in   connection   with  the   transactions
          contemplated by this Agreement based upon arrangements made by or
          on behalf of Acquiror.

               SECTION 4.15.  Disclosure.  No representations or warranties
          made  by Acquiror  under  this Agreement  or in  any certificate,
          Schedule,  Exhibit or other document furnished or to be furnished
          to the Target Companies,  Target Shareholders or their respective
          counsel  pursuant  hereto contains  or  will  contain any  untrue
          statement of  any material fact, or omits or will omit to state a
          material fact necessary to make the statements of fact  contained
          therein not misleading.

                                      ARTICLE V

                    COVENANTS RELATING TO THE CONDUCT OF BUSINESS


                                                                       -47-<PAGE>



<PAGE>

               SECTION 5.01.  Affirmative    Covenants   of    the   Target
          Companies.   The Target Companies and  Canadian Ancillary Service
          Entities  hereby  covenant  and   agree  with  Acquiror  and  its
          subsidiaries that, prior to  the Effective Time, unless otherwise
          expressly  contemplated  by this  Agreement  or  consented to  in
          writing by  Acquiror, each Target Company  and Canadian Ancillary
          Service Entity shall, and shall cause its subsidiaries to:

                    (a)  operate  its  business  only  in  the  usual   and
               ordinary course, consistent with reasonable past practices;

                    (b)  use reasonable best efforts to preserve intact its
               business organization  and assets,  maintain its rights  and
               franchises,  retain  the  services  of  its   officers,  key
               employees  and   managers,   and  maintain   existing   good
               relationships  with  its  customers,  clients,  vendors  and
               suppliers;

                    (c)  use reasonable best efforts  to keep in full force
               and effect  all liability insurance and  bonds comparable in
               amount and  scope of coverage to  that currently maintained;
               and

                    (d)  confer   with   Acquiror   from  time-to-time   at
               Acquiror's request  to report  on all manner  of operational
               matters, and to  provide, orally or in  writing, as Acquiror
               shall request, the general  status of the ongoing operations
               of the business of such Target Company or Canadian Ancillary
               Service Entity;

                    (e)  prepare and cause  its independent accountants  to
               deliver  to Acquiror  combined  interim quarterly  financial
               statements  (including  a  balance  sheet and  statement  of
               results  of operations  and cash  flows) as  at and  for the
               periods ended March 31, 1996, June 30, 1996, and if prior to
               the Effective Time, September  30, 1996 (the "Target Company
               Interim Financials"). Such Target Company Interim Financials
               shall be  prepared in  accordance with  GAAP,  applied on  a
               consistent basis for the periods involved, and shall present
               fairly,  in  all material  respects, the  combined financial
               position  of the Target Companies as  of the dates indicated
               therein the combined results of operations and cash flows of
               the Target Companies for the periods then ended, except that
               the Target Companies Interim Financials (i) shall be subject
               to normal recurring year-end  adjustments, and (ii) may omit
               footnote  disclosures  required by  GAAP  in audited  annual
               financial statements;

                    (f)  file their  Canada  and U.S.  federal  income  tax
               returns, and all required provincial, state and local income
               and franchise  tax returns,  and Subchapter S  Returns, that
               include a Target Company,  Canadian Ancillary Service Entity

                                                                       -48-<PAGE>


<PAGE>


               or any of their  subsidiaries, for the fiscal tax  year 1995
               on or before the due date for filing such returns (including
               extensions),  and if such returns, or any of them, are filed
               prior to  the Effective Time, such  corporation shall afford
               to  Acquiror  reasonable  opportunity  for  review  of  such
               returns prior to filing; and

                    (g)  immediately prior to the  Effective Time, the U.S.
               Company shall,  upon the written  instructions of  Acquiror,
               sell all or  such portion  of its accounts  receivable to  a
               bank or factor designated  by Acquiror, for a discount  from
               face value reasonably acceptable to Acquiror.

               SECTION 5.02.  Negative Covenants of  the Target  Companies.
          Except  as expressly contemplated by this Agreement, set forth in
          Section 5.02 of  the Target Company Disclosure Schedule or other-
          wise consented  to in writing by Acquiror,  from the date of this
          Agreement until the Effective Time, the Target  Companies and the
          Canadian  Ancillary Service  Entities shall  not, and  the Target
          Shareholders shall not cause a Target Company to, individually or
          collectively,   nor  shall  the   Target  Companies  or  Canadian
          Ancillary  Service  Entities  permit   any  of  their  respective
          subsidiaries to, do any of the following:

                    (a)  (i) increase the compensation payable or to become
               payable  to  any  director,  officer, manager  or  employee,
               except for increases in salary or wages payable or to become
               payable in  the ordinary  course of business  and consistent
               with  past  practice to  employees  who  are not  directors,
               officers   or  managers,   (ii)   grant  any   severance  or
               termination  pay other  than  pursuant  to normal  severance
               policy  to, or enter into any  severance agreement with, any
               director, officer, manager or employee, (iii) enter into any
               employment  agreement of  any  nature  whatsoever  with  any
               director, officer,  manager  or employee  that would  extend
               beyond  the Effective Time,  except on an  at-will basis, or
               (iv)  establish, adopt,  enter  into or  amend any  employee
               benefit plan  or arrangement, except  as may be  required to
               comply with applicable Law;

                    (b)  except as expressly set  forth in Section  5.02(b)
               of the  Target Company  Disclosure Schedule with  respect to
               income reportable  on the U.S. Company's  final Subchapter S
               Return,  declare or pay, or agree  to declare or pay, in any
               manner  whatsoever,  any  dividend  on, or  make  any  other
               distribution in  respect  of,  outstanding  shares  of  U.S.
               Company  Common  Stock, Canada  Company Common  Stock, Other
               U.S.  Company Securities,  Other Canada  Company Securities,
               U.S. Company Options or Canada Company Options;

                    (c)  accrue or pay, or  agree to accrue or pay,  in any
               manner  whatsoever, any amount, whether  in cash or in kind,

                                                                       -49-<PAGE>


<PAGE>


               from one  Target Company, Canadian Ancillary  Service Entity
               (or  their  respective subsidiaries)  to  or  in respect  of
               another  Target Company,  Canadian Ancillary  Service Entity
               (or their respective subsidiaries), and whether for products
               or services provided  or to  be provided, or  for any  other
               reason;

                    (d)  (i)  redeem,  purchase  or otherwise  acquire  any
               shares of its or  any of its subsidiaries' capital  stock or
               any   securities  or   obligations   convertible   into   or
               exchangeable  for any  shares  of its  or its  subsidiaries'
               capital  stock, or  any options,  warrants or  conversion or
               other  rights  to   acquire  any  shares   of  its  or   its
               subsidiaries'  capital  stock  or  any  such  securities  or
               obligations,    (ii)    effect    any   reorganization    or
               recapitalization, or (iii) split, combine or reclassify  any
               of  its or  its  respective subsidiaries'  capital stock  or
               issue or  authorize  or propose  the issuance  of any  other
               securities in respect of, in lieu of or in substitution for,
               shares of its or its subsidiaries' capital stock;

                    (e)  issue, deliver, award, grant or sell, or authorize
               the issuance,  delivery, award, grant or  sale of (including
               the grant of any security interests, liens, claims, pledges,
               limitations   in   voting    rights,   charges   or    other
               encumbrances),  any  shares  of  any class  of  its  or  its
               subsidiaries'  capital  stock  (including  shares   held  in
               treasury), any securities convertible into or exercisable or
               exchangeable for any such shares, or any rights, warrants or
               options to  acquire any such  shares, or amend  or otherwise
               modify the terms  of any such  rights, warrants or  options,
               the  effect  of  which shall  be  to  make  such terms  more
               favorable to the holders thereof;

                    (f)  acquire  or  agree  to  acquire,  by   merging  or
               consolidating with, by purchasing an equity interest in or a
               portion  of the  assets  of, or  by  any other  manner,  any
               business  or any  corporation,  partnership, association  or
               other   business  organization   or  division   thereof,  or
               otherwise  acquire  or agree  to acquire  any assets  of any
               other  person  (other  than  the  purchase  of  assets  from
               suppliers  or vendors in the ordinary course of business and
               consistent with reasonable past practices);

                    (g)  except  to  the  extent  required   under  Section
               5.01(g)  of this Agreement, sell, lease, exchange, mortgage,
               pledge, transfer  or otherwise dispose of, or agree to sell,
               lease, exchange,  mortgage,  pledge, transfer  or  otherwise
               dispose  of, any amount of  any of its  or its subsidiaries'
               operating assets, except for retirements of operating assets
               in  the  ordinary course  of  business  and consistent  with
               reasonable past practices;

                                                                       -50-<PAGE>


<PAGE>


                    (h)  initiate, solicit or  encourage (including by  way
               of furnishing  any information or  assistance in  connection
               with)  any inquiries  or  the making  of  any proposal  that
               constitutes, or may reasonably  be expected to lead  to, any
               "Competing  Transaction"  (as such  term is  defined below),
               enter  into  discussions or  negotiate  with  any person  or
               entity  in  furtherance of  such  inquiries or  to  obtain a
               Competing Transaction, or agree  to or endorse any Competing
               Transaction, or authorize any officer, manager, director  or
               affiliate of such  Target Company, or  of any of  subsidiary
               thereof, to take any  such action; and each Target  Company,
               together  with  its  Target  Shareholder(s)  shall  use  its
               reasonable best  efforts to  cause the directors,  officers,
               managers, employees, affiliates, agents  and representatives
               of  such Target  Company  and  its subsidiaries  (including,
               without   limitation,   any  investment   banker,  financial
               advisor,  attorney or  accountant  retained  by such  Target
               Company or any  of its  subsidiaries) not to  take any  such
               action.  Each Target  Company shall promptly notify Acquiror
               if  any such inquiries or proposals are received by a Target
               Company  or  any of  its subsidiaries,  or  by any  of their
               respective   officers,   managers,  directors,   affiliates,
               investment    bankers,   financial    advisors,   attorneys,
               accountants  or other  representatives. Each  Target Company
               shall keep  Acquiror informed,  on a  current basis, of  the
               nature  of,  and provide  Acquiror  with  true and  complete
               copies  of, any  such inquiries,  and such  Target Company's
               responses thereto. For purposes  of this Agreement, the term
               "Competing  Transaction" shall  mean  any  of the  following
               involving a Target Company or any subsidiary (other than the
               transactions   contemplated  by  this  Agreement):  (i)  any
               merger, consolidation, share exchange, business combination,
               or  other  similar   transaction;  (ii)  any  sale,   lease,
               exchange, mortgage, pledge, transfer or other disposition of
               five percent  (5%) or more of the assets of a Target Company
               or a subsidiary thereof, in a single  transaction; (iii) any
               public  or private  tender offer or  exchange offer  for any
               outstanding shares of capital  stock of a Target Company  or
               any  subsidiary thereof,  or  the filing  of a  registration
               statement under the Securities Act  in connection therewith;
               (iv) any  solicitation of proxies in  opposition to approval
               by a Target Company's  shareholders of such Target Company's
               Merger  or of the Unitary  Transaction; (v) any person other
               than  the Target  Shareholders or  MPLP shall  have acquired
               beneficial  ownership or  the  right  to acquire  beneficial
               ownership  of, or any "group" (as such term is defined under
               Section 13(d)  of the Exchange  Act) shall have  been formed
               which  beneficially  owns  or   has  the  right  to  acquire
               beneficial ownership of, any  of the then outstanding shares
               of  capital stock of a Target Company; or (vi) any agreement
               to,  or  public  announcement  by  a  Target  Company  of  a
               proposal, plan or intention, to do any of the foregoing;

                                                                       -51-<PAGE>



<PAGE>

                    (i)  adopt any amendments to their Articles or By-Laws;

                    (j)  change  any methods  of  accounting  in effect  at
               December  31, 1995, or make or rescind any express or deemed
               election relating to taxes (including an election to  file a
               Subchapter  S  Return),  settle  or  compromise  any  claim,
               action,    suit,   litigation,    proceeding,   arbitration,
               investigation, audit  or controversy  relating to  Taxes, or
               change any  method of reporting income,  gain, expense, loss
               or deduction for federal or Canada income tax purposes  from
               those employed  in the preparation of income tax returns for
               taxable  years ending  on  or prior  to  November 30,  1994,
               except in either case  as may be required by  Law; provided,
               however,  that the  Canada  Company may  settle an  existing
               dispute with Revenue Canada  to the extent and on  the terms
               set  forth in Section 3.12  of the Target Company Disclosure
               Schedule;

                    (k)  incur  any  obligation   for  borrowed  money   or
               purchase money  indebtedness, whether or not  evidenced by a
               note, bond,  debenture  or similar  instrument,  except  for
               borrowings made  with the prior written  consent of Acquiror
               or borrowings not exceeding $10,000 in the aggregate made in
               the  ordinary  course of  a  Target  Company's business  and
               consistent with reasonable past practice;

                    (l)  agree in writing or otherwise to do any of the
               foregoing; or 

                    (m)  without  first  consulting   with  Acquiror,   (i)
               perform any act which, if performed, would prevent or excuse
               the performance of this Agreement by Acquiror or which would
               result in any representation or warranty herein contained of
               the Target Companies to be untrue in any material respect as
               if originally  made on and as of the Effective Time, or (ii)
               fail to perform any  act which, if omitted to  be performed,
               would prevent or excuse the performance of this Agreement by
               Acquiror  or which  would  result in  any representation  or
               warranty  herein contained  of  the Target  Companies to  be
               untrue  in any material respect as if originally made on and
               as of the Effective Time.

               SECTION 5.03.  Affirmative Covenants of Acquiror.   Acquiror
          hereby covenants  and agrees that,  prior to the  Effective Time,
          unless  otherwise expressly  contemplated  by  this Agreement  or
          consented to  in writing by the Target  Companies, Acquiror will,
          and will cause each of its subsidiaries to:

                    (a)  operate its  business  in the  usual and  ordinary
               course;



                                                                       -52-<PAGE>



<PAGE>

                    (b)  use  reasonable efforts  to  preserve  intact  its
               business organization  and assets, maintain  its rights  and
               franchises, retain  the services of its  respective officers
               and key  employees and  maintain the relationships  with its
               respective customers and suppliers; and

                    (c)  use reasonable  efforts to keep in  full force and
               effect liability  insurance and  bonds comparable  in amount
               and scope of coverage to that currently maintained.

               SECTION 5.04.  Negative  Covenants of  Acquiror.   Except as
          expressly contemplated by  this Agreement or otherwise  consented
          to in  writing by  the Target  Companies, from the  date of  this
          Agreement to  the Effective Time,  Acquiror shall not,  and shall
          not  permit any  of  its subsidiaries  to (i)  amend  any of  the
          material terms or provisions of Acquiror's securities, except for
          any such amendments  which affect equally all  shares of Acquiror
          Common  Stock, (ii)  agree  in writing  or  otherwise to  do  the
          foregoing,  or (iii)  without  first consulting  with the  Target
          Companies, (x) perform any act which, if performed, would prevent
          or  excuse  the  performance  of this  Agreement  by  the  Target
          Companies or which would result in any representation or warranty
          herein contained of the Acquiror to be
          untrue in any material respect as if originally made on and as of
          the Effective  Time, or  (y) fail  to perform  any act which,  if
          omitted to be performed, would  prevent or excuse the performance
          of this Agreement by  the Target Companies or which  would result
          in any representation or warranty herein contained of Acquiror to
          be untrue in any material respect as if originally made on and as
          of the Effective Time.

               SECTION 5.05.  Access and Information.  

                    (a)  Upon  reasonable prior  notice from  Acquiror, the
               Target Companies and the Canadian Ancillary Service Entities
               shall  (and shall  cause  their subsidiaries  to) afford  to
               Acquiror   and   its   officers,   employees,   accountants,
               consultants,  legal  counsel   and  other   representatives,
               reasonable   access  during   business  hours  to   (i)  the
               properties and locations at  which the Target Companies, the
               Canadian Ancillary  Service Entities and  their subsidiaries
               are  conducting  business  activities,  (ii)  the directors,
               officers and  management personnel  of the  Target Companies
               and  the Canadian  Ancillary  Service Entities  at all  such
               locations,   and  (iii)   all  information   (including,  if
               available,  original documents  and Returns)  concerning the
               business,  properties, contracts,  records and  personnel of
               the   Target  Companies,  the   Canadian  Ancillary  Service
               Entities  and their subsidiaries.  The Target  Companies and
               the  Canadian   Ancillary  Service  Entities   shall  permit
               Acquiror to  make copies  of such books,  records and  other
               documents  as Acquiror  reasonably  considers  necessary  or

                                                                       -53-<PAGE>


<PAGE>


               appropriate for the purpose of familiarizing itself with the
               business,  properties, contracts,  records and  personnel of
               such  corporations,  and/or  for  obtaining  any  approvals,
               consents,   licenses   or  permits   for   the  transactions
               contemplated by this Agreement.

                    (b)  Acquiror shall (and  shall cause its  subsidiaries
               to)  afford to  the  Target Companies  and their  respective
               officers, employees, accountants, consultants, legal counsel
               and other representatives, reasonable access upon reasonable
               notice   to  all   information   concerning  the   business,
               properties, contracts, records and personnel  of Acquiror or
               its  subsidiaries  as  the Target  Companies  may reasonably
               request, and as may be lawfully disclosed by Acquiror.

                    (c)  The   parties   and  their   respective  officers,
               employees, accountants, consultants, legal counsel and other
               representatives  shall comply  with all of  their respective
               obligations  under  that   certain  Confidentiality   Letter
               Agreement dated  as of April  30, 1996, among  Acquiror, the
               U.S. Company and the Canada Company.

               SECTION 5.06.  New Target Company  Shareholders.  The Target
          Companies shall  cause each person becoming  a Target Shareholder
          after the  date  of  this Agreement  (including  MPLP,  upon  the
          exercise of  the MPLP Option) to  be bound by this  Agreement, by
          executing a counterpart hereof or such other document in form and
          substance  reasonably satisfactory to  Acquiror which causes this
          Agreement,  and   the  duties  and  obligations   of  the  Target
          Shareholders hereunder, to  become valid and binding  on such new
          Target  Shareholder; provided,  however, no  person may  become a
          Target Shareholder  if, in  the reasonable judgment  of Acquiror,
          the effect  of such  acquisition of Target  Company Common  Stock
          shall  be to (i) disqualify  the Unitary Transaction for "pooling
          of  interests"   accounting   treatment,  or   (ii)   cause   the
          representation  of the Target  Companies in Section  3.16 of this
          Agreement to become untrue in any respect whatsoever.

                                      ARTICLE VI

                                ADDITIONAL AGREEMENTS

               SECTION 6.01.  Registration Statement; Proxy Statement.

                    (a)  As promptly as practicable  after the date of this
               Agreement,  Acquiror  shall   prepare  and  file   with  the
               Commission a registration  statement on  Form S-4  (together
               with any amendments thereto, the  "Registration Statement"),
               containing a proxy  statement/prospectus (together with  any
               amendments  thereto, the  "Proxy Statement"),  in connection
               with  (i) the registration  under the Securities  Act of the
               Acquiror  Common   Stock  to   be  issued  in   the  Unitary

                                                                       -54-<PAGE>



<PAGE>

               Transaction, (ii)  the vote of Acquiror's  stockholders with
               respect  to the  Unitary  Transaction, and  (iii) the  other
               transactions   contemplated  by  this   Agreement.  Each  of
               Acquiror,  the Target  Companies and the  Canadian Ancillary
               Service Entities will use reasonable best efforts to have or
               cause  the  Registration  Statement to  become  effective as
               promptly as practicable, and  shall take any action required
               to be taken under any  applicable Canadian and U.S. federal,
               state,  provincial or  local  securities Laws  in connection
               with  the issuance of shares of Acquiror Common Stock in the
               Unitary Transaction.  Each of Acquiror, the Target Companies
               and the Canadian  Ancillary Service  Entities shall  furnish
               all information concerning it and the holders of its capital
               stock as the other may reasonably request in connection with
               such  actions.   As  promptly   as  practicable   after  the
               Registration Statement shall have become effective, Acquiror
               shall  mail the  Proxy  Statement to  its stockholders.  The
               Proxy   Statement  shall   include  the   recommendation  of
               Acquiror's  Board  of  Directors  in favor  of  the  Unitary
               Transaction,  unless  otherwise  required by  the  fiduciary
               duties of the  directors of Acquiror, as  determined by such
               directors in good faith  after consultation with and receipt
               of written advice from outside legal counsel.

                    (b)  The  information supplied by the Target Companies,
               Target  Shareholders  or   the  Canadian  Ancillary  Service
               Entities for inclusion in  the Registration Statement  shall
               not,  at the  time  the Registration  Statement is  declared
               effective, contain  any untrue statement of  a material fact
               or omit to  state any  material fact required  to be  stated
               therein  or  necessary  in  order  to  make  the  statements
               therein, in light of the circumstances under which  they are
               made, not misleading. The information supplied by the Target
               Companies, the Target Shareholders or the Canadian Ancillary
               Service Entities for inclusion in  the Proxy Statement to be
               sent to the stockholders of Acquiror in  connection with the
               meeting of  Acquiror's stockholders to  consider the Unitary
               Transaction (the "Stockholders' Meeting")  shall not, at the
               time  the  Proxy  Statement  (or any  amendment  thereof  or
               supplement    thereto)   is   first   mailed   to   Acquiror
               stockholders, at the time of the Stockholders' Meeting or at
               the  Effective  Time,  contain  any untrue  statement  of  a
               material fact or omit to state any material fact required to
               be  stated  therein  or  necessary  in  order  to  make  the
               statements  therein, in  light  of  the circumstances  under
               which they are made, not misleading. If at any time prior to
               the Effective Time any event or circumstance relating to the
               Target Companies, the Canadian Ancillary Service Entities or
               any  of their respective  subsidiaries, or  their respective
               affiliates, officers  or directors, should be  discovered by
               the Target Companies or  Target Shareholders which should be
               set forth in an amendment to the Registration Statement, the

                                                                       -55-<PAGE>



<PAGE>

               Target Companies  (or Target  Shareholders, as the  case may
               be) shall  promptly so  inform Acquiror. All  documents that
               any  Target Company,  Canadian Ancillary  Service Entity  or
               Target   Shareholder   is  responsible   for   providing  in
               connection  with the  transactions contemplated  herein will
               comply as  to form  and substance in  all material  respects
               with the  applicable requirements of the  Securities Act and
               the rules  and regulations thereunder, and  the Exchange Act
               and the rules and regulations thereunder.

                    (c)  The information supplied by Acquiror for inclusion
               in the  Registration Statement  shall not,  at the  time the
               Registration  Statement is  declared effective,  contain any
               untrue statement of  a material  fact or omit  to state  any
               material  fact required to be stated therein or necessary in
               order to  make  the  statements therein,  in  light  of  the
               circumstances under which they are made, not misleading. The
               information supplied by Acquiror  for inclusion in the Proxy
               Statement to  be sent  to  the stockholders  of Acquiror  in
               connection with the Stockholders'  Meeting shall not, at the
               time  the  Proxy  Statement  (or any  amendment  thereof  or
               supplement    thereto)   is   first   mailed   to   Acquiror
               stockholders, at the time of the Stockholders' Meeting or at
               the  Effective  Time,  contain  any untrue  statement  of  a
               material fact or omit to state any material fact required to
               be  stated  therein  or  necessary  in  order  to  make  the
               statements  therein,  in  light of  the  circumstances under
               which they are made, not misleading. If at any time prior to
               the  Effective Time  any event  or circumstance  relating to
               Acquiror  or any  of its  subsidiaries, or  their respective
               affiliates, officers  or directors, should be  discovered by
               Acquiror  which should be set  forth in an  amendment to the
               Registration  Statement, Acquiror  shall promptly  so inform
               the  Target  Companies  and  the  Target  Shareholders.  All
               documents that  Acquiror  is responsible  for  providing  in
               connection  with the  transactions contemplated  herein will
               comply  as to  form and substance  in all  material respects
               with the  applicable requirements of the  Securities Act and
               the rules  and regulations thereunder, and  the Exchange Act
               and the rules and regulations thereunder.

                    (d)  The Target Companies, the Target Shareholders, the
               Canadian Ancillary Service Entities and Acquiror each hereby
               (i) consent  to the use  of their  names and,  on behalf  of
               their  subsidiaries  and  affiliates,   the  names  of  such
               subsidiaries   and  affiliates,  and  to  the  inclusion  of
               financial  statements and  business information  relating to
               such  party  and its  subsidiaries  and  affiliates, in  any
               registration   statement  or  proxy  statement  prepared  by
               Acquiror,  (ii) agree  to  use their  reasonable efforts  to
               obtain  the written consent of any person or entity retained
               by it which  may be required  to be named  (as an expert  or

                                                                       -56-<PAGE>



<PAGE>

               otherwise)   in   such  registration   statement   or  proxy
               statement,  and (iii)  agree  to cooperate,  with any  legal
               counsel,  investment banker,  accountant or  other agent  or
               representative retained  by any of the  parties specified in
               clause (i) in connection with the preparation of any and all
               information required, as determined after  consultation with
               each  party's counsel  by applicable  securities Laws  to be
               disclosed  in  any  such  registration  statement  or  proxy
               statement.

               SECTION 6.02.  Meeting of Acquiror  Stockholders.   Acquiror
          shall, promptly after the date of this Agreement, take all action
          necessary, in accordance  with Illinois Law  and its Articles  of
          Incorporation and By-Laws, to convene the  Stockholders' Meeting.
          Acquiror shall  use its  reasonable efforts to  solicit from  the
          stockholders  of  Acquiror  proxies   in  favor  of  the  Unitary
          Transaction  and  shall  take  all  other  actions  necessary  or
          advisable to secure the vote or consent  of stockholders required
          by  Illinois  Law  to  approve the  Unitary  Transaction,  unless
          otherwise  required  by  the   applicable  fiduciary  duties   of
          directors of  Acquiror, as determined  by such directors  in good
          faith after consultation with and receipt  of written advice from
          outside legal counsel.

               SECTION 6.03.  Ratification of  Target Shareholder Approval.
          At any  time or  times prior  to the  Effective Time  as Acquiror
          shall reasonably request, the  Target Shareholders shall  provide
          Acquiror with documents, in such form and substance as reasonably
          requested
          by  Acquiror,  executed  by  each such  Target  Shareholder,  and
          affirming and  ratifying their unanimous approval  of and consent
          to   the   Unitary  Transaction   and   the  other   transactions
          contemplated hereunder.

               SECTION 6.04.  Appropriate Action; Consents; Filings.  

                    (a)  The  Target  Companies,  the   Canadian  Ancillary
               Service Entities, the Target Shareholders and Acquiror shall
               use  all  reasonable efforts  to (i)  take,  or cause  to be
               taken,  all appropriate action, and do, or cause to be done,
               all things necessary, proper  or advisable under  applicable
               Laws  or  otherwise to  consummate  and  make effective  the
               transactions contemplated  by this Agreement as  promptly as
               practicable, (ii) obtain from any Governmental Entities  any
               consents,    licenses,    permits,    waivers,    approvals,
               authorizations or orders required to be obtained or made  by
               the Target  Companies, Canadian Ancillary  Service Entities,
               Target Shareholders  or Acquiror or any  of their respective
               subsidiaries in connection with the authorization, execution
               and  delivery of this Agreement and  the consummation of the
               transactions   contemplated   herein,   including,   without
               limitation,  the Unitary  Transaction,  and  (iii) make  all

                                                                       -57-<PAGE>



<PAGE>

               necessary filings,  and thereafter  make any  other required
               submissions, with respect to  this Agreement and the Unitary
               Transaction required  under (A)  the Securities Act  and the
               Exchange Act, and any  other applicable Canadian, federal or
               state securities Laws, (B) the HSR Act, (C)  the Competition
               Act,   and   (D)   any  other   applicable   Law;  provided,
               however,that  the  Target   Companies.  Canadian   Ancillary
               Service  Entities and  Acquiror  shall  cooperate with  each
               other  in connection with  the making  of all  such filings,
               including providing copies of all such documents to the non-
               filing  party  and  its advisors  prior  to  filing  and, if
               requested, to accept all reasonable  additions, deletions or
               changes   suggested  in  connection  therewith.  The  Target
               Companies,  Canadian  Ancillary  Service   Entities,  Target
               Shareholders and  Acquiror shall  furnish to each  other all
               information required for any  application or other filing to
               be  made  pursuant  to  the rules  and  regulations  of  any
               applicable Law  (including all  information  required to  be
               included  in  the  Registration  Statement   and  the  Proxy
               Statement) in connection  with the transactions contemplated
               by this Agreement.

                    (b)  (i)  The   Target  Companies,  Canadian  Ancillary
               Service Entities,  Target  Shareholders and  Acquiror  shall
               give  (or  shall  cause  their  respective  subsidiaries  or
               affiliates to give)  any notices to third  parties, and use,
               and  cause  their  respective   subsidiaries  to  use,   all
               reasonable efforts  to obtain any third  party consents, (A)
               necessary  or  advisable   to  consummate  the  transactions
               contemplated in this Agreement, or (B) required to prevent a
               Target  Company Adverse  Effect from  occurring prior  to or
               after the Effective Time or an Acquiror Adverse  Effect from
               occurring after the Effective Time  (collectively, "Material
               Consents").

                    (ii) In the event that any party shall fail to obtain a
               third party  consent described in  subsection (b)(i), above,
               such party shall use best reasonable efforts, and shall take
               any  such actions  reasonably requested  by the  other party
               hereto,  to  minimize any  adverse  effect  upon the  Target
               Companies,  the  Canadian  Ancillary  Service  Entities  and
               Acquiror,   their   respective   subsidiaries,   and   their
               respective businesses resulting,  or which could  reasonably
               be expected  to result  after the  Effective Time,  from the
               failure to obtain such consent.

                    (c)  From  the  date   of  this  Agreement  until   the
               Effective Time,  the  Target Companies,  Canadian  Ancillary
               Service  Entities and  Target  Shareholders  shall  promptly
               notify  Acquiror  in  writing  of  any  pending  or, to  the
               knowledge   of  any   Target  Company,   threatened  action,
               proceeding or  investigation  by any  Governmental Entity or

                                                                       -58-<PAGE>


<PAGE>


               any  other  person (i)  challenging  or  seeking damages  in
               connection with  the U.S. Merger,  the Canada  Amalgamation,
               the  Ancillary Asset  Acquisition, the  Unitary Transaction,
               the conversion  of U.S.  Company Common Stock  into Acquiror
               Common Stock pursuant to the U.S. Merger, the  conversion of
               Canada  Company Common  Stock  into  Acquiror  Common  Stock
               pursuant  to  the  Canada  Amalgamation,  the conversion  of
               Acquiror Sub-1 capital stock into  capital stock of the U.S.
               Surviving Corporation,  and/or  the conversion  of  Acquiror
               Sub-2 capital  stock into  capital stock of  the Amalgamated
               Canada Corporation, or (ii)  seeking to restrain or prohibit
               the  consummation  of  the  Unitary Transaction,  the  other
               transactions contemplated under this Agreement, or otherwise
               limit  the right of Acquiror  or its subsidiaries  to own or
               operate  all or any portion  of the businesses  or assets of
               the  Target  Companies,   the  Canadian  Ancillary   Service
               Entities  or their  subsidiaries,  which in  either case  is
               reasonably likely  to have  a Target Company  Adverse Effect
               prior to or after the Effective Time, or an Acquiror Adverse
               Effect after the Effective Time.

                    (d)  From  the   date  of  this  Agreement   until  the
               Effective Time,  Acquiror shall promptly  notify the  Target
               Companies and Target Shareholders  in writing of any pending
               or,   to  the  knowledge  of  Acquiror,  threatened  action,
               proceeding or investigation  by any  Governmental Entity  or
               any  other  person (i)  challenging  or  seeking damages  in
               connection  with the U.S.  Merger, the  Canada Amalgamation,
               the  Ancillary Asset  Acquisition, the  Unitary Transaction,
               the conversion  of U.S.  Company Common Stock  into Acquiror
               Common Stock pursuant to the U.S.  Merger, the conversion of
               Canada Company  Common  Stock  into  Acquiror  Common  Stock
               pursuant  to  the  Canada  Amalgamation, the  conversion  of
               Acquiror Sub-1 capital  stock into capital stock of the U.S.
               Surviving  Corporation, and/or  the  conversion of  Acquiror
               Sub-2 capital  stock into  capital stock of  the Amalgamated
               Canada Corporation, or (ii)  seeking to restrain or prohibit
               the  consummation of  the Unitary  Transaction or  the other
               transactions contemplated under this Agreement, or in either
               case reasonably  likely to  have an Acquiror  Adverse Effect
               prior to the Effective Time.

               SECTION 6.05.  Letters of Accountants.  The Target Companies
          and Acquiror shall use their reasonable efforts, respectively, to
          cause to be delivered "cold comfort" letters  of Arthur Andersen,
          L.L.P.,  independent public  accountants for  each of  the Target
          Companies and  Acquiror, dated the date on which the Registration
          Statement shall  become effective and  as of the  Effective Time,
          and addressed to the Target Companies and Acquiror, respectively,
          in  form  and substance  reasonably  satisfactory  to the  Target
          Companies  and Acquiror,  and reasonably  customary in  scope and
          substance for letters delivered by independent public accountants

                                                                       -59-<PAGE>



<PAGE>

          in  connection  with  registration   statements  similar  to  the
          Registration   Statement   and   transactions   such   as   those
          contemplated by this Agreement.

               SECTION 6.06.  Update Disclosure; Breaches.   From and after
          the date of this  Agreement until the Effective Time,  the Target
          Companies and the Canadian Ancillary Service Entities, on the one
          hand,  and Acquiror, on the other hand, shall promptly notify the
          other by written  update to  its Disclosure Schedule  of (i)  the
          occurrence  or  non-occurrence of  any  event  the occurrence  or
          nonoccurrence  of which would be likely to cause any condition to
          the obligations  of any party  to effect the  Unitary Transaction
          and the other transactions contemplated by  this Agreement not to
          be satisfied, or (ii) the failure of any Target Company, Canadian
          Ancillary  Service Entity  or Acquiror,  as the  case may  be, to
          comply with or satisfy any covenant, condition or agreement to be
          complied with or satisfied by it pursuant to this Agreement which
          would  be likely to result in any condition to the obligations of
          any  party  to  effect  the  Merger  and  the  other transactions
          contemplated  by this  Agreement not  to be  satisfied; provided,
          however, that the delivery of any notice pursuant to this Section
          6.06 shall not be deemed to cure any breach of any representation
          or warranty requiring disclosure of such matter prior to the date
          of  this Agreement,  or otherwise  limit  or affect  the remedies
          available hereunder to the party receiving such notice.

               SECTION 6.07.  Target Company Affiliates; Accounting and Tax
          Treatment.    Section  6.07  of  the  Target  Company  Disclosure
          Schedule sets  forth all  persons who,  as  of the  date of  this
          Agreement, may be deemed to be affiliates of the Target Companies
          under applicable accounting releases  with respect to pooling-of-
          interests accounting treatment.  As promptly as practicable after
          the date  of this  Agreement, the Target  Companies shall  advise
          such  persons of  the resale  restrictions imposed  by applicable
          securities Laws  required to  cause the  U.S. Merger,  the Canada
          Amalgamation,  the Ancillary  Asset Acquisition  and the  Unitary
          Transaction  to  qualify   for  pooling-of-interests   accounting
          treatment.   Prior  to the  Effective Time, the  Target Companies
          shall  obtain  from each  person listed  in  Section 6.07  of the
          Target  Company  Disclosure Schedule  and any  person who  may be
          deemed to have  become an affiliate of a Target Company after the
          date of  this Agreement and on or prior to the Effective Time, or
          affiliate  of Acquiror on and after the Effective Time, a written
          agreement substantially in the form  of Exhibit "G" hereto (each,
          an   "Affiliate  Agreement");   provided,  however,   the  Target
          Companies   shall  provide  Acquiror  with  Affiliate  Agreements
          executed  by  Seymour  Okner ("Sy  Okner")  and  Sam  Okner ("Sam
          Okner")  prior to  the  filing by  Acquiror  of the  Registration
          Statement; and provided, further,  the Target Companies shall use
          reasonable efforts  to obtain executed Affiliate  Agreements from
          each other such person  as soon as practicable after  the date of
          this  Agreement or  the date  on which  such person  attains such

                                                                       -60-<PAGE>


<PAGE>


          status, as  the case  may be.   Each party  shall use  reasonable
          efforts to  cause the U.S.  Merger, the Canada  Amalgamation, the
          Ancillary  Asset  Acquisition  and  the  Unitary  Transaction  to
          qualify, and shall not  take any actions which could  prevent any
          such Merger from  qualifying, for pooling-of-interests accounting
          treatment and as a reorganization qualifying under the provisions
          of Section  368(a)  of  the Code;  provided,  however,  that  the
          incurrence  of tax  by stockholders  of the  Canada Company  upon
          consummation of the Canada Amalgamation  by virtue of its  status
          as a  "controlled foreign corporation" under the  Code shall not,
          in itself,  be  deemed  a  disqualification  from  reorganization
          treatment under the provisions of Section 368(a) of the Code.

               SECTION 6.08.  Public Announcements.  Acquiror shall consult
          with the Target Companies  and Target Shareholders before issuing
          any press release with respect to the Unitary Transaction or this
          Agreement, and shall not issue any such press release or make any
          such public statement prior to  such consultation, except as  may
          be required by Law or the requirements of the NASDAQ.  The Target
          Companies and Target Shareholders  acknowledge and agree that any
          such press  release or  other public announcement  respecting the
          Unitary Transaction  or this  Agreement may be  disseminated only
          through the agents of Acquiror.

               SECTION 6.09.  NASDAQ  Listing  of Acquiror  Common  Stock. 
          Acquiror  shall cause the shares  of Acquiror Common  Stock to be
          issued  in the  Unitary Transaction  to be  listed on  the NASDAQ
          subject only to official notice of issuance thereof.

               SECTION 6.10.  Indemnification of Directors and Officers.  

                    (a)  From and after the Effective Time, Acquiror shall,
               and  shall  cause (x)  the  U.S.  Surviving Corporation  to,
               indemnify, defend  and hold harmless the  present and former
               officers  and directors  of the  U.S. Company,  and (y)  the
               Amalgamated Canada  Corporation  to, indemnify,  defend  and
               hold harmless the present  and former officers and directors
               of the  Canada Company (such U.S. Company and Canada Company
               present  and former officers and directors are collectively,
               the  "Indemnified  Parties") against  all  losses, expenses,
               claims,  damages or  liabilities arising  out of  actions or
               omissions  occurring  at  or  prior to  the  Effective  Time
               (including,    without    limitation,    the    transactions
               contemplated by  this Agreement, but  specifically excluding
               damages or  liabilities attributable to an  inaccuracy in or
               breach  or violation  of  the  representations,  warranties,
               covenants and agreements of  the Target Companies made under
               or pursuant to  the Agreement) to the  full extent permitted
               or required under  Illinois Law  and Canada  Law (and  shall
               also  advance expenses  as  incurred to  the fullest  extent
               permitted under  Illinois Law and Canada  Law, provided that
               the  person  to  whom  expenses are  advanced  provides  the

                                                                       -61-<PAGE>



<PAGE>

               undertaking to repay such  advances contemplated by Illinois
               Law and  Canada Law).  Acquiror, Acquiror Sub-1 and Acquiror
               Sub-2 agree  that all  rights to  indemnification, including
               provisions  relating  to advances  of  expenses incurred  in
               defense   of   any  claim,   action,  suit,   proceeding  or
               investigation  (a   "Claim")  existing   in  favor  of   the
               Indemnified Parties  as  provided in  each Target  Company's
               Articles of Incorporation or By-Laws, as in effect as of the
               date hereof,  with respect to matters  occurring through the
               Effective Time,  shall (subject  to the  exclusions provided
               for  damages and  liabilities attributable  to inaccuracies,
               breaches  and  violations, as  provided  above)  survive the
               Unitary Transaction  and continue in full  force and effect,
               as provided by Law.

                    (b)  Without  limiting the generality of the foregoing,
               in the  event any Claim  is brought against  any Indemnified
               Party (whether  arising before or after  the Effective Time)
               after the  Effective Time,  (i) the Indemnified  Parties may
               retain  counsel satisfactory  to  them  and  the  applicable
               Surviving   Corporation,   (ii)  the   applicable  Surviving
               Corporation shall  pay all  reasonable fees and  expenses of
               such  counsel  for  the  Indemnified  Parties  promptly   as
               statements therefor  are received, and (iii)  the applicable
               Surviving Corporation  will use  all  reasonable efforts  to
               assist in the defense of any such matter; provided, however,
               the applicable Surviving Corporation shall not be liable for
               the  settlement of  any Claim  effected without  its written
               consent, which  consent, however, shall not  be unreasonably
               withheld.     Any   Indemnified   Party  wishing   to  claim
               indemnification under  this Section  6.10, upon  learning of
               any  such  Claim, shall  promptly  notify  Acquiror and  the
               applicable  Surviving Corporation.   The Indemnified Parties
               as a group may  retain only one  law firm to represent  them
               with  respect to  each such  matter unless  there is,  under
               applicable standards of professional  conduct, a conflict on
               any significant issue  between the positions  of any two  or
               more Indemnified Parties.

                    (c)  In the  event a Target Company  (the U.S. Survivor
               Corporation or the Canada Amalgamated Corporation) is unable
               to obtain  extended coverage under any  existing policies of
               directors' and officers' liability insurance, Acquiror shall
               use reasonable efforts  to cause to be  maintained in effect
               for not less than  three (3) years after the  Effective Time
               the current policies  of directors' and  officers' liability
               insurance  and fiduciary  liability insurance  maintained by
               such Target Company with  respect to matters occurring prior
               to the Effective Time;  provided, however, that Acquiror may
               cause to  be substituted therefor policies  of substantially
               the same coverage containing  terms and conditions which are


                                                                       -62-<PAGE>


<PAGE>


               substantially the  same for  the Indemnified Parties  to the
               extent reasonably available.

                    (d)  This Section  6.10  is  intended  to  benefit  the
               Indemnified Parties  and shall be binding  on all successors
               and assigns of Acquiror, Acquiror Sub-1, Acquiror Sub-2, the
               U.S.  Company,  the  Canada  Company,  the   U.S.  Surviving
               Corporation and the Amalgamated Canada Corporation.

               SECTION 6.11.  Election  of  Target Shareholder  to Acquiror
          and  Other Sub  Boards.   At the  Effective Time,  Acquiror shall
          amend its By-Laws to increase the number of its Directors by  one
          (1),  and  shall  elect  one (1)  Target  Shareholder  reasonably
          satisfactory to  Acquiror and Sy  Okner to fill  the directorship
          thereby created.    Acquiror  agrees  that,  in  the  absence  of
          materially  adverse information  discovered  or coming  to  light
          after the date of this Agreement, Sy Okner and Sam Okner are each
          deemed reasonably  satisfactory to Acquiror for  purposes of this
          Section 6.11.  From and after  the Effective Time, prior to  each
          annual meeting  of the stockholders of  Acquiror, Acquiror shall,
          and  shall   cause  the   U.S.  Surviving  Corporation   and  the
          Amalgamated  Canada  Corporation  to,  nominate  one  (1)  Target
          Shareholder reasonably  satisfactory to Acquiror  and selected by
          Sy Okner  (or, in  his absence,  Sam Okner) for  election to  the
          respective Boards  of Directors  of Acquiror, the  U.S. Surviving
          Corporation and  the Amalgamated Canada Corporation,  and once so
          nominated,  Acquiror  shall  not,  except to  the  extent  of the
          fiduciary   requirements   under  Illinois   Law,   withdraw  its
          recommendation  of  or support  for  such  Target Shareholder  to
          Acquiror's  stockholders  generally;   provided,  however,   that
          election  of such Target Shareholder to the Board of Directors of
          any such  corporation shall be  determined by vote  of Acquiror's
          stockholders (or  the Board  of Directors elected  by them);  and
          provided,  further, upon  the earlier  to occur  of (i)  five (5)
          years from the date of this  Agreement, (ii) the last to occur of
          the  death  of Sy  or  Sam  Okner, or  (iii)  the  sale or  other
          disposition by  Target Shareholders of more than  one-half of the
          shares of Acquiror Common  Stock received by them in  the Unitary
          Transaction, Acquiror shall be under no obligation to nominate or
          cause  there to be nominated  any such Target  Shareholder to the
          Boards of  Directors of Acquiror, the  Surviving U.S. Corporation
          or the Amalgamated Canada Corporation.

               SECTION 6.12.  Obligations of Acquiror Subs.  Acquiror shall
          take all action  necessary to  cause each of  Acquiror Sub-1  and
          Sub-2 to  perform its  obligations  under this  Agreement and  to
          consummate the  Unitary Transaction  on the terms  and conditions
          set forth in this Agreement.

               SECTION 6.13.  Obligations  of the  Target Companies.   Each
          Target Company shall take all action necessary to cause the other
          to perform its obligations under this Agreement and to consummate

                                                                       -63-<PAGE>


<PAGE>


          the  Unitary Transaction on the terms and conditions set forth in
          this Agreement.

               SECTION 6.14.  Obligations  of  Target  Shareholders.    The
          Target Shareholders shall take all action necessary to  cause the
          Target Companies  to perform  their respective obligations  under
          this  Agreement and to consummate  the Unitary Transaction on the
          terms and conditions set forth in this Agreement.

                                     ARTICLE VII

                                  CLOSING CONDITIONS

               SECTION 7.01.  Conditions to Obligations of Each Party Under
          this  Agreement.   The respective  obligations  of each  party to
          effect  the  Unitary  Transaction  and  the  other   transactions
          contemplated  by   this  Agreement   shall  be  subject   to  the
          satisfaction at or prior  to the Effective Time of  the following
          conditions, any or  all of which  may be waived,  in whole or  in
          part, to the extent permitted by applicable Law:

                    (a)  Effectiveness  of the Registration Statement.  The
               Registration Statement shall have been declared effective by
               the  Commission under  the Securities  Act.   No  stop order
               suspending the effectiveness  of the Registration  Statement
               shall have been issued by  the Commission and no proceedings
               for that purpose shall have been initiated and be continuing
               or, to  the knowledge  of  Acquiror or  any Target  Company,
               threatened by the Commission.   Acquiror shall have received
               all  other Canadian  and U.S.  federal, state  or provincial
               securities  permits  and other  authorizations  necessary to
               issue Acquiror Common Stock in exchange for the U.S. Company
               Common  Stock  and  Canada  Company  Common  Stock,  and  to
               consummate  the U.S.  Merger, the  Canada  Amalgamation, the
               Ancillary Asset Acquisition and the Unitary Transaction, and
               the shares of Acquiror  Common Stock so deliverable pursuant
               to  this Agreement shall have been delivered as a portion of
               the  registered  distribution  covered by  the  Registration
               Statement.

                    (b)  Stockholder  Approval.    This Agreement  and  the
               Unitary Transaction shall have  been approved and adopted by
               the requisite vote of the stockholders of Acquiror.

                    (c)  No  Action or  Proceeding.   There shall  not have
               been instituted and there shall not be pending any action or
               proceeding by a Governmental  Entity, and no such action  or
               proceeding  shall  have  been specifically  threatened  in a
               written   communication   from   a   representative   of   a
               Governmental  Entity with  authority  to  institute such  an
               action  or   proceeding,  before  any   court  of  competent
               jurisdiction  or  governmental   agency  or  regulatory   or

                                                                       -64-<PAGE>


<PAGE>


               administrative body, and no order or decree shall have  been
               entered  in  any action  or  proceeding  before such  court,
               agency or body (i) imposing or seeking to impose limitations
               on the ability of Acquiror to acquire or hold or to exercise
               full  rights of  ownership  of any  securities  of the  U.S.
               Surviving Corporation, the Amalgamated Canada Corporation or
               any  of  their  respective  subsidiaries,  (ii) imposing  or
               seeking to impose limitations on  the ability of Acquiror to
               combine  and operate the  business and assets  of any Target
               Company  with  any  of   Acquiror's  subsidiaries  or  other
               operations,  (iii)  imposing  or  seeking  to  impose  other
               sanctions, damages or liabilities arising out of the Unitary
               Transaction on Acquiror, Acquiror Sub-1, Acquiror Sub-2, the
               U.S. Company, the Canada Company, Marusa Financial, Nerok or
               any  of   their  respective  officers  or   directors,  (iv)
               requiring or  seeking to require divestiture  by Acquiror of
               all or  any significant portion  of the business,  assets or
               properties of any Target Company or any of its subsidiaries,
               or (v)  restraining, enjoining or prohibiting  or seeking to
               restrain, enjoin  or prohibit  the consummation of  the U.S.
               Merger, the Canada Amalgamation, or both; provided, however,
               the  condition  described  in this  clause  (v)  may not  be
               invoked with respect to threatened proceedings with  respect
               to  which no action  or proceeding is  commenced within days
               (10)  days  following  receipt  of  written  notice  of  the
               threatened proceeding.

                    (d)  HSR Act.  The applicable waiting  period, together
               with any  extensions thereof, under  the HSR Act  shall have
               expired or been terminated.

                    (e)  Competition Act.   If deemed reasonably necessary,
               the Director  under the Competition Act  shall have informed
               the  parties  in  writing   that  no  approval,  consent  or
               application for  an order is required  under the Competition
               Act; provided, if approval is required thereunder, then such
               approval, consent or order shall have been received.

                    (f)  Section 116 Certificate.  The  Target Shareholders
               shall have delivered to  Acquiror a certificate issued under
               Section 116  of the ITA  indicating a  certificate limit  or
               proceeds of disposition  equal to or greater than  the value
               of  Acquiror's  Common Stock,  in  order  to constitute  the
               Canada Amalgamation a tax-free transaction under the ITA.

               SECTION 7.02.  Additional   Conditions  to   Obligations  of
          Acquiror.   The obligations  of Acquiror  to  effect the  Unitary
          Transaction  and the  other  transactions  contemplated  in  this
          Agreement are also subject to the following conditions:

                    (a)  Representations  and  Warranties.    Each  of  the
               representations and  warranties of the Target  Companies and

                                                                       -65-<PAGE>



<PAGE>

               Target  Shareholders contained  in this  Agreement shall  be
               true  and  correct  in  all  material  respects  as  of  the
               Effective  Time, as though made  on and as  of the Effective
               Time, and Acquiror shall have received  a certificate of the
               Chief Executive  Officer (acting  in such capacity)  of each
               Target Company  to that effect; provided,  however, that (i)
               those representations and  warranties which address  matters
               only as of a  particular date shall remain true  and correct
               in  all  material respects  as of  such  date, and  (ii) for
               purposes  of determining  satisfaction  of  this  condition,
               Acquiror  shall   not  give   effect   to  an   individually
               insignificant breach  of a representation and  warranty of a
               Target Company herein.   For purposes of this  Agreement, an
               "individually  insignificant breach  of a  representation or
               warranty"  shall mean a  misstatement in, or  breach of, any
               representation  or  warranty set  forth  in  Article III  or
               Article  IV of  this  Agreement, and  which misstatement  or
               breach, absent discovery by the non-breaching party prior to
               the  Effective  Time,   may  reasonably  have  resulted   in
               "Damages"  (hereafter  defined)   not  exceeding  U.S.  five
               thousand dollars  $5,000 in a  single instance, or  U.S. one
               hundred thousand dollars $100,000  in the aggregate from all
               such breaches.

                    (b)  Agreements  and Covenants.   Each  Target Company.
               Canadian  Ancillary Service  Entity  and Target  Shareholder
               shall have  performed or  complied in all  material respects
               with all agreements and covenants required by this Agreement
               to be performed or complied with by it or him on or prior to
               the  Effective  Time, and  Acquiror  shall  have received  a
               certificate of  the Chief Executive Officer  (acting in such
               capacity) of each Target Company to that effect.

                    (c)  Consents  Under Agreements.  The Material Consents
               shall have been obtained.

                    (d)  Affiliate Agreements.  Each Target Shareholder and
               every other  holder of shares  of U.S. Company  Common Stock
               and Canada  Company Common  Stock shall have  fully tendered
               such shares to Acquiror in accordance with the provisions of
               Section  2.01 of  this  Agreement, and  Acquiror shall  have
               received from the Target  Shareholders and each other person
               listed  in Section  6.07  of the  Target Company  Disclosure
               Schedule  and any  other person  who may  be deemed  to have
               become an affiliate or stockholder of a Target Company after
               the date  of this Agreement and on or prior to the Effective
               Time (or  affiliate of Acquiror after the Effective Time), a
               duly  executed Affiliate  Agreement in  the form  of Exhibit
               "G".

                    (e)  Employment and  Other  Agreements.   Acquiror,  on
               behalf of  the Surviving  Corporations, shall  have received

                                                                       -66-<PAGE>


<PAGE>


               from (i)  Sy Okner, an executed Employment  Agreement in the
               form of  Exhibit "D"  hereto, (ii)  Sam  Okner, an  executed
               Employment Agreement in the form  of Exhibit "E" hereto, and
               (iii)  the  persons identified  in  Section  7.02(e) of  the
               Target Company Disclosure Schedule, shall  have executed, on
               the  date of  this Agreement,  Employment Agreements  in the
               form  of  Exhibit  "H"   hereto,  and  all  such  Employment
               Agreements shall be  in full force and  effect at and  as of
               the  Effective  Time.    In addition,  Acquiror  shall  have
               received from each of Sy Okner and Sam Okner an executed (i)
               Agreement  and Covenant  Against Unfair Competition,  in the
               form  of Exhibit  "I" hereto,  and (ii)  General Release  of
               Claims, in the form of Exhibit "J" hereto.

                    (f)  The Ancillary Asset Acquisition.  The New Canadian
               Ancillary Service Entity and the Canadian Ancillary  Service
               Entities  shall  have  closed  the  transactions  under  the
               Ancillary Asset Purchase Agreement.

                    (g)  Fairness  Opinion.   Acquiror shall  have received
               the  updated opinion  of  William Blair  & Company,  L.L.C.,
               dated  the date of the  Proxy Statement, to  the effect that
               the  U.S. Exchange Ratio and the  Canada Exchange Ratio are,
               from a financial standpoint, fair to Acquiror.

                    (h)  Cash Accounts.   Acquiror shall have received,  if
               it so  requests, terminations of authority,  effective as of
               the  Effective Time, by each  employee or agent  of a Target
               Company having signatory or other authority over such Target
               Company's cash,  checking, lock box, safe  deposit and other
               depositary  arrangements, and for each institution described
               in Section 3.22 to the Target Company Disclosure Schedule.

                    (i)  Opinion of  Counsel.  Acquiror shall have received
               the  opinion of  Altheimer  & Gray,  legal  counsel for  the
               Target  Companies,  dated as  of  the  Effective Time,  with
               respect to those  matters set forth  in Exhibit "K"  hereto,
               and in a form reasonably acceptable to Acquiror.

                    (j)  Complete  Financial  Information.   Acquiror shall
               have received true and  complete financial information  from
               the  Target Companies  and Target  Shareholders in  the form
               required,  in the  reasonable  opinion  of Arthur  Andersen,
               L.L.P.,  certified public  accountants  for Acquiror,  to be
               included in  any  and all  of  Acquiror's filings  with  the
               Commission prior to the Effective Time.

                    (k)  Director   Resolutions.     Acquiror   shall  have
               received  resolutions  of  each  Target  Company's Board  of
               Directors, dated after the date hereof and immediately prior
               to  the  Effective  Time,   and  certified  by  such  Target
               Company's  Secretary,  unanimously approving,  ratifying and

                                                                       -67-<PAGE>


<PAGE>


               confirming, (1) all matters and things done by the  officers
               and  directors of  such Target  Company at  any time  in the
               conduct  its  business or  otherwise  during  the course  of
               operations,  and  (2)   the  consummation  of   the  Unitary
               Transactions  and other  transactions  contemplated by  this
               Agreement.

                    (l)  Shareholder  Resolutions.    Acquiror  shall  have
               received resolutions of each Target  Company's stockholders,
               dated  after the  date hereof and  immediately prior  to the
               Effective Time,  and  certified  by  such  Target  Company's
               Secretary, unanimously approving,  ratifying and  confirming
               (1)  all  matters  and  things  done  by  the  officers  and
               directors  of such Target Company at any time in the conduct
               its business  or otherwise during the  course of operations,
               and  (2) the  consummation of  the Unitary  Transactions and
               other transactions contemplated by this Agreement.

                    (m)  Other Documents and  Instruments.  Acquiror  shall
               have received, upon its  written request given at least  two
               (2)   days  prior   to  the   Effective  Time,   such  other
               certificates,  instruments  and  other documents  reasonably
               required to effectuate the transactions contemplated hereby,
               or to confirm to Acquiror the effectiveness thereof.

                    (n)  Satisfaction  of Debts.   All  Target Shareholders
               and  other stockholders  of the  Target  Companies, together
               with  their spouses, blood  relations and  affiliates, shall
               have paid in full, with interest if applicable, all of their
               outstanding indebtedness to each Target Company, whether  or
               not then due.

               SECTION 7.03.  Conditions  to  Obligations  of   the  Target
          Companies and Target Shareholders.  The obligations of the Target
          Companies   and  Target  Shareholders   to  effect   the  Unitary
          Transaction  and  the  other transactions  contemplated  in  this
          Agreement are also subject to the following conditions:

                    (a)  Representations  and  Warranties.    Each  of  the
               representations and warranties of Acquiror contained in this
               Agreement shall be true and correct in all material respects
               as of  the Effective Time, as  though made on and  as of the
               Effective  Time,   and  the  Target  Companies   and  Target
               Shareholders shall have received  a certificate of the Chief
               Operating Officer or Chief  Financial Officer of Acquiror to
               that   effect;   provided,    however,   that   (i)    those
               representations and warranties which address matters only as
               of  a particular date shall  remain true and  correct in all
               material  respects as of such date, and (ii) for purposes of
               determining  satisfaction  of  this  condition,  the  Target
               Companies  shall   not  give  effect   to  an   individually


                                                                       -68-<PAGE>



<PAGE>

               insignificant  breach of  a representation  and warranty  of
               Acquiror herein.

                    (b)  Agreements   and  Covenants.    Acquiror  and  its
               subsidiaries  shall  have  performed  or   complied  in  all
               material respects with all agreements and covenants required
               by this Agreement to  be performed or complied with  by them
               on  or prior to the Effective Time, and the Target Companies
               and Target Shareholders shall have received a certificate of
               the Chief  Operating Officer  or Chief Financial  Officer of
               Acquiror to that effect.

                    (c)  Consents  Under Agreements.   Acquiror  shall have
               obtained  the  consent  or  approval of  each  person  whose
               consent or approval shall be required in connection with the
               Unitary  Transaction under  all  loan or  credit agreements,
               notes, mortgages, indentures, leases  or other agreements or
               instruments  to which  it or  any of  its subsidiaries  is a
               party,  except  those agreements  or  instruments  for which
               failure to  obtain such consents and approvals would, in the
               Target  Companies' reasonable estimation,  not have a Target
               Company Adverse Effect prior to or after the Effective Time,
               or an Acquiror Adverse Effect after the Effective Time.

                    (d)  Affiliate Agreements.   Each person entering  into
               an  Affiliate  Agreement  shall  have received  an  executed
               counterpart thereof from Acquiror.

                    (e)  Employment Agreements.   Each person entering into
               an Employment  Agreement with a  Surviving Corporation shall
               have received an executed  counterpart thereof from Acquiror
               and such Surviving Corporation.

                    (f)  Opinion  of  Counsel.   The  Target  Companies and
               Target Shareholders shall have  received the opinion of Neal
               Gerber  & Eisenberg, counsel  for Acquiror, dated  as of the
               Effective Time,  with respect to those matters  set forth in
               Exhibit "L" hereto, and  in a form reasonably acceptable  to
               the Target Companies.

                    (g)  Other  Documents  and  Instruments.    The  Target
               Companies and Target Shareholders shall have  received, upon
               their written request given  at least two (2) days  prior to
               the Effective Time, such other certificates, instruments and
               other  documents  reasonably  required  to   effectuate  the
               transactions contemplated  hereby,  or  to  confirm  to  the
               Target Companies  and Target Shareholders  the effectiveness
               thereof.

                                     ARTICLE VIII

                          TERMINATION, AMENDMENT AND WAIVER

                                                                       -69-<PAGE>


<PAGE>


               SECTION 8.01.  Termination.      This   Agreement   may   be
          terminated  at any  time  prior to  the  Effective Time,  whether
          before  or  after approval  of  this  Agreement and  the  Unitary
          Transaction by the stockholders of Acquiror:

                    (a)  by  mutual consent  of  Acquiror  and  the  Target
               Companies (or Target Shareholders acting on their behalf);

                    (b)  by Acquiror,  if  there has  been  a breach  by  a
               Target  Company or Target Shareholder  of any of  its or his
               covenants or  agreements contained  in this Agreement  or if
               any  of the  representations  and warranties  of the  Target
               Companies or Target Shareholders  shall have become  untrue,
               in any  such  case  such  that Section  7.02(a)  or  Section
               7.02(b)  will not be satisfied, and such breach or condition
               has not been cured within thirty (30) days following receipt
               by either Target Company of written notice of such breach;

                    (c)  by  the Target  Companies (or  Target Shareholders
               acting  on  their behalf),  if there  has  been a  breach by
               Acquiror of any of its  covenants or agreements contained in
               this  Agreement  or  if   any  of  the  representations  and
               warranties of Acquiror shall have become untrue, in any such
               case such that  Section 7.03(a) or Section 7.03(b)  will not
               be  satisfied, and  such breach  or condition  has  not been
               cured within thirty (30)  days following receipt by Acquiror
               of written notice of such breach;

                    (d)  by Acquiror or the Target Companies (or the Target
               Shareholders  acting  on  their  behalf),  if  any   decree,
               permanent injunction, judgment, order or other action by any
               court of competent  jurisdiction or any  Governmental Entity
               preventing  or  prohibiting  consummation  of   the  Unitary
               Transaction shall have become final and nonappealable;

                    (e)  by  Acquiror  or the  U.S.  Company,  if the  U.S.
               Merger  and   Canada  Amalgamation  shall   not  have   been
               consummated  prior to  August 31,  1996; provided,  however,
               that this Agreement may be extended not more than sixty (60)
               days  by  either Acquiror  or  the U.S.  Company  by written
               notice   to  the  other  if  the   U.S.  Merger  and  Canada
               Amalgamation  shall not have been consummated as a result of
               any  party's   having  failed  to  receive   all  regulatory
               approvals or consents required to  be obtained by that party
               with respect to the U.S. Merger or Canada Amalgamation;

                    (f)  by Acquiror, if the Board of Directors of a Target
               Company shall  have recommended to the  stockholders of such
               Target Company any Competing  Transaction, or resolved to do
               so;  provided,  however,  subject to  Section  8.03(c),  and
               notwithstanding  the existence  of a  Competing Transaction,
               termination by Acquiror under  this subsection (g) shall not

                                                                       -70-<PAGE>


<PAGE>


               be exclusive of, or  preclude, Acquiror's right to terminate
               this  Agreement under  any other  provision of  this Section
               8.01; or

                    (g)  by   the   Target   Companies   (or   the   Target
               Shareholders,  acting on  their  behalf),  if  Acquiror  has
               entered into  a written agreement under  which Acquiror will
               be acquired  by or  merge with  another entity  where, after
               such  transaction, persons  who  were directors  of Acquiror
               prior to such transaction will not constitute a majority  of
               the  board  of  directors  of  the  acquiring  or  surviving
               corporation.

               SECTION 8.02.  Effect of Termination.  Except as provided in
          Sections  9.01 and  9.02,  and subject  to  the remedies  of  the
          parties set forth in Sections  8.03(c), (d), (e) and (f), in  the
          event of  the termination of  this Agreement pursuant  to Section
          8.01, this Agreement shall forthwith become void,  there shall be
          no  liability under  this  Agreement  on  the part  of  Acquiror,
          Acquiror  Sub-1, Acquiror  Sub-2,  the U.S.  Company, the  Canada
          Company, the  Canadian  Ancillary Service  Entities,  the  Target
          Shareholders, or any of their respective officers or directors,
          and all rights and obligations of any party shall cease.

               SECTION 8.03.  Fees and Expenses.

                    (a)  Except as  provided in  Sections 8.03(d) and  (e),
               all  "Expenses" (hereafter defined)  incurred by the parties
               hereto shall be borne solely and entirely by the party which
               has incurred the same; provided, however, that advice of tax
               counsel received  by the  Target Shareholders  in connection
               with the structure and general tax consequences of  the U.S.
               Merger  and Canada Amalgamation shall be deemed to have been
               incurred by the Target Companies.

                    (b)  As  used in  this Agreement,  the term  "Expenses"
               shall  include all  reasonable  out-of-pocket  expenses  and
               disbursements (including,  without limitation, all  fees and
               expenses of counsel, accountants, experts and consultants to
               a party hereto and its affiliates) incurred by a party or on
               its   behalf  in   connection   with  or   related  to   the
               authorization,   preparation,  negotiation,   execution  and
               performance  of  this  Agreement,  the  preparation  of  the
               Registration Statement and Proxy Statement, the solicitation
               of stockholder  approvals and  all other matters  related to
               the closing of the transactions contemplated herein.

                    (c)  (i) The  Target Companies  agree that if  Acquiror
               shall  terminate this Agreement  pursuant to Section 8.01(b)
               due  to an intentional breach, and without fault of its own,
               the  Target  Companies  shall,  on the  "Payment  Date"  (as
               hereafter defined), jointly and severally pay to Acquiror an

                                                                       -71-<PAGE>


<PAGE>


               amount  equal  to  the  sum  of  its  Expenses  incurred  in
               connection with this Agreement.

                    (ii) Acquiror agrees that if the Target Companies shall
               terminate this Agreement pursuant  to Section 8.01(c) due to
               an  intentional  breach, and  without  fault  of their  own,
               Acquiror  shall,  on the  Payment  Date, pay  to  the Target
               Companies  an amount  equal  to the  sum  of their  Expenses
               incurred in connection with this Agreement.

                    (d)  The  Target Companies agree that if Acquiror shall
               terminate this Agreement  pursuant to  Section 8.01  without
               fault of  its own, and at the time of such termination there
               shall exist  a Competing  Transaction as defined  in Section
               5.02(h),  then at the  written election of  Acquiror, on the
               Payment  Date,  the  Target  Companies  shall  jointly   and
               severally pay to Acquiror an amount equal to the sum  of its
               Expenses  incurred  in connection  with  this Agreement  and
               fifteen million dollars ($15,000,000).  For purposes of this
               Section 8.03(d),  the "Payment Date"  shall be the  date ten
               (10)  days  following  the  termination  of  this  Agreement
               pursuant to  Section 8.01(f)  hereof.  Acquiror  agrees that
               its election to accept the payments provided for  under this
               Section 8.03(d) shall constitute  its exclusive remedy under
               this Agreement, regardless  of the circumstances  (including
               wilful   or   deliberate  conduct)   giving  rise   to  such
               termination or surrounding the breach of this Agreement by a
               Target Company.

                    (e)  Acquiror agrees that if the Target Companies shall
               terminate this Agreement pursuant to Section 8.01(g) without
               fault  of  the Target  Companies, and  at  the time  of such
               termination  there shall  exist a  written agreement  of the
               nature  described in  Section 8.01(g),  then at  the written
               election  of  the Target  Companies,  on  the Payment  Date,
               Acquiror  shall  pay  to   the  Target  Companies,  in  such
               proportions as they shall determine, an amount equal to  the
               sum  of  their Expenses  incurred  in  connection with  this
               Agreement  and fifteen  million dollars ($15,000,000).   The
               Target  Companies agree  that their  election to  accept the
               payments  provided for  under  this  Section  8.03(e)  shall
               constitute their  sole  and exclusive  remedy  arising  upon
               termination   of   this   Agreement,   regardless   of   the
               circumstances  (including  wilful  or   deliberate  conduct)
               giving rise to such termination or surrounding the breach of
               this Agreement by Acquiror.

                    (f)  Acquiror agrees that if the Target Companies shall
               terminate this Agreement pursuant  to Section 8.01(c) or (d)
               without  fault of the Target Companies,  then at the written
               election  of the U.S. Company, on the Payment Date, Acquiror
               shall  pay  to  the U.S.  Company  an  amount  equal to  the

                                                                       -72-<PAGE>


<PAGE>


               discount (if any) applicable  to accounts receivable sold by
               the  U.S.  Company pursuant  to  the  provisions of  Section
               5.01(g) hereof.

                    (g)  Any payment required to be made to Acquiror or the
               Target Companies  pursuant to  Section 8.03(b), (c),  (d) or
               (e) shall be made not later than two (2) business days after
               delivery by one party to the other of demand for payment and
               an  itemization  setting  forth  in  reasonable  detail  all
               Expenses  of  such  party  for  which  it  is  entitled   to
               reimbursement (which
               itemization  may be  supplemented and  updated from  time to
               time by such party until the 60th day after delivery of such
               notice of demand  for payment),  and shall be  made by  wire
               transfer  of  immediately  available  funds  to  an  account
               designated by the  party so entitled  to receive payment  in
               the notice of demand  delivered pursuant to Section 8.03(b),
               (c), (d) or (e), as the case may be.

                                      ARTICLE IX

                               INDEMNIFICATION MATTERS

               SECTION 9.01.  Survival  of Representations,  Warranties and
          Agreements;  Indemnification.   Except  as  provided in  Sections
          8.03(b), (c),  (d), (e) and (f),  the representations, warranties
          and agreements of Acquiror, the  Target Companies and the  Target
          Shareholders in this Agreement  shall survive termination of this
          Agreement or the Effective Time.

               SECTION 9.02.  Indemnification by the  Target Companies  and
          the Target Shareholders.

                    (a)  In  the event  Acquiror terminates  this Agreement
               pursuant to Section 8.01(b) or  (f) prior to consummation of
               the Unitary  Transaction, then,  unless Acquiror  shall have
               elected  the  remedy  provided  under  Section  8.03(d), the
               Target Companies shall be  obligated, jointly and severally,
               to indemnify and hold Acquiror harmless from and against the
               full  amount of  its  costs, Expenses,  losses, damages  and
               liabilities (including  reasonable legal  fees and costs  of
               investigation)   (collectively,   "Damages")   incurred   or
               suffered directly or indirectly  by Acquiror and proximately
               resulting  from or  attributable  to such  termination,  not
               later than  two (2) business days  after Acquiror's delivery
               of written demand for payment pursuant to this Section 9.02,
               and an  itemization setting  forth in reasonable  detail the
               Damages as to which it  shall be entitled to indemnification
               hereunder.    Such  payment  shall  be made  in  the  manner
               provided in the last sentence of Section 8.03(g) hereof.



                                                                       -73-<PAGE>


<PAGE>


                    (b)  Provided the Unitary  Transaction shall have  been
               consummated, the Target Shareholders, jointly and severally,
               covenant and  agree to indemnify and  save harmless Acquiror
               from and against  any and all  Damages incurred or  suffered
               directly or indirectly by Acquiror and proximately resulting
               from or attributable  to (i) the breach of,  or misstatement
               in,  any one or more of the representations or warranties of
               the Target  Companies made  in this  Agreement, or  (ii) the
               failure  of  any Target  Company  or  Target Shareholder  to
               comply with, or the breach by any  Target Company of, any of
               the  covenants  or  agreements   in  this  Agreement  to  be
               performed by such Target Company or Target Shareholder.

                    (c)  Provided the  Unitary Transaction shall  have been
               consummated, the Target Shareholders, jointly and severally,
               covenant and  agree to indemnify and  save harmless Acquiror
               from and  against any and  all Damages incurred  or suffered
               directly or indirectly by Acquiror and proximately resulting
               from or attributable to, (x) U.S. federal, state, provincial
               and local Taxes attributable  to, assessed against or levied
               on the U.S. Company  with respect to all Tax  periods ending
               on or before the Effective Time, but only to  the extent (i)
               such  Taxes would  not  have been  payable by  or assessable
               against the U.S.  Company if a valid S  Corporation Election
               had been in effect  with respect to the U.S.  Company during
               such Tax periods, and (ii) the U.S. Company, during such Tax
               periods,  would  have  been  subject to  the  provisions  of
               Sections 1361  et. seq. of the Code,  and (y) any failure to
               withhold Employee Health Tax in Canada.

                    (d)  Following the  Effective Time, any and  all claims
               for  Damages pursuant  to Section  9.02(b), above,  shall be
               enforceable,  if at all, only against the shares of Acquiror
               Common Stock issued in  the Unitary Transaction, and limited
               as follows:

                    (i)  Each  Target  Shareholder acknowledges  and agrees
               with Acquiror that all shares of Acquiror Common Stock which
               are  not  then eligible  for  registration  and sale  shall,
               during such  period of ineligibility, be  and remain subject
               to  Acquiror's  right  of  indemnification  through  set-off
               against  and cancellation of such shares.  Such shares shall
               constitute the  sole source  for satisfaction  of Acquiror's
               indemnification claims,  and Acquiror hereby  agrees that it
               shall  not seek payment  or satisfaction  of any  such claim
               from  any other  source, it  being acknowledged  by Acquiror
               that  the rules  set  forth in  this  Section 9.02(d)  shall
               exclusively  govern  Acquiror's  claims for  indemnification
               asserted  after   the  Effective  Time.     Subject  to  the
               provisions of  this Section 9.02(d), any  such set-off shall
               be treated as  a reduction of the consideration  received by
               the Target Shareholders in the Unitary Transaction.

                                                                       -74-<PAGE>


<PAGE>


                    (ii) Acquiror's  right of  set-off  against  shares  of
               Acquiror Common  Stock held by any  Target Shareholder shall
               be  limited to the product  of the maximum  amount for which
               indemnification  shall be  available  and  the  indemnifying
               Target Shareholder's percentage  interest in  all shares  of
               Acquiror Common Stock issued in the Unitary Transaction.

                    (iii) Acquiror  shall not  be entitled to  any recovery
               unless  a claim  for indemnification  is made  in accordance
               with Section 9.02  and within the  twelve (12) month  period
               immediately following the Effective Time.

                    (iv) Acquiror shall not be entitled to any recovery for
               Damages  (or  portion  thereof)  which  are attributable  to
               matters  for   which  Acquiror  has  (x)   received  (or  is
               indirectly entitled to receive) proceeds of insurance  under
               a  policy which  was in  effect at  the Effective  Time with
               respect to the matter for which indemnification is otherwise
               available hereunder, (y) separately accrued,  for the period
               during  which  such claim  for  Damages  actually arises,  a
               charge  against  its  reportable  earnings  for Tax  expense
               directly  attributable  to such  Damages,  but  only to  the
               extent such Tax expense would not be treated or reflected as
               a  timing difference under GAAP,  and only to  the extent of
               fifty  percent (50%) of the  Tax expense actually accrued by
               Acquiror,  or (z)  reserved against  assets or  reflected as
               liabilities in  the Target Company Financial Statements, but
               only to the extent specific provision is made therefor.

                    (v)  In  valuing  a  Target  Shareholder's   shares  of
               Acquiror Common Stock for purposes of Acquiror's set-off and
               indemnification  rights  under  this Section  9.02(d),  such
               shares  shall in all events be valued at the average closing
               sale price of a  share of Acquiror Common Stock  as reported
               by the  NASDAQ National Market or  other securities exchange
               ("NASDAQ") on which the Acquiror Common Stock  is traded for
               the ten (10) trading  days prior to the Effective  Time (the
               "Average Value").

                    (vi) Acquiror's  right  of  indemnification under  this
               Section  9.02 shall in each and every instance be limited to
               the  set-off  against and  cancellation  of  shares with  an
               aggregate  value not exceeding ten  percent (10%) of (x) the
               total number of shares of  Acquiror Common Stock received by
               the indemnifying Target Shareholder under Article II of this
               Agreement   (and/or  through   liquidation  of   the  Canada
               Ancillary Service Entities),  multiplied by (y) the  Average
               Value.

                    (vii)  Acquiror shall  not be  entitled to  recover any
               amount for indemnification claims under this Section 9.02(d)
               unless  and until  the aggregate  Damages which  Acquiror is

                                                                       -75-<PAGE>



<PAGE>

               entitled to recover  in respect of  all such claims  exceeds
               U.S.   five  hundred   thousand   dollars  ($500,000)   (the
               "Basket"), and only to  the extent such Acquiror's aggregate
               Damages exceed the Basket;  provided, however, the amount of
               any Damage incurred or  suffered, directly or indirectly, by
               Acquiror and proximately resulting  from or attributable  to
               the  breach of, or misstatement  in, any one  or more of the
               representations or  warranties of the Target  Companies made
               in this Agreement shall, notwithstanding the failure of such
               breach,  misrepresentation or  inaccuracy  to  constitute  a
               Target  Company  Adverse  Effect,  and  notwithstanding  the
               materiality  (monetarily  or otherwise)  of such  Damage, be
               specifically applied against and reduce the Basket available
               for purposes of this Section 9.02(vii).

                    (e)  As  used in  this  Agreement, the  term  "Damages"
               shall not include punitive or exemplary damages awarded by a
               court or  other  trier of  fact,  Damages arising  from  the
               breach  of  a  representation  or warranty  which  has  been
               disclosed  in the  Target  Company  Disclosure  Schedule  or
               Acquiror Disclosure Schedule or otherwise actually  known to
               an Acquiror Knowledge  Person as of  the Effective Date,  or
               Damages arising solely from the failure to obtain a Material
               Consent (provided the person  required to have obtained such
               consent shall  have used  reasonable best efforts  to obtain
               same); provided, however,  notwithstanding disclosure in the
               Target Company Disclosure Schedule  or the actual  knowledge
               of  an  Acquiror  Knowledge   Person,  but  subject  to  the
               provisions  of  Section   9.02(d)(vii)  hereof,  the  Target
               Companies  shall be  obligated,  jointly and  severally,  to
               indemnify and  hold Acquiror  harmless from and  against the
               full amount of any Damages incurred or suffered, directly or
               indirectly, by Acquiror  and proximately  resulting from  or
               attributable to the following  specific matters prior to the
               Effective Time:

                    (i)  The  U.S.  Company's   failure  to  register   (if
               required)  under and  comply  with an  Act  relating to  the
               regulation  of telephone  solicitation; providing  civil and
               criminal penalties.  Acts  1993, 73rd Leg., ch. 569,  of the
               Texas Civ. St. Art. 5069-18.01, as amended;

                    (ii) The  U.S.  Company's   failure  to  register   (if
               required) and comply with, and  the failure of its employees
               to  register (if  required) and  comply with,  Title XXXIII,
               Regulation    of    Trade,    Commerce,   Investments    and
               Solicitations,  Chapter 501,  Consumer Protection,  Part IV,
               the Florida Telemarketing Act,  Fla. Stat. Section  501.601,
               et.seq.;




                                                                       -76-<PAGE>


<PAGE>


                    (iii) Marusa  Financial's failure (if any)  to maintain
               in full force and  effect any required permits and  licenses
               under applicable Canadian Laws; and

                    (iv) Marusa  Financial's  and/or  the Canada  Company's
               failure (if any) to remit Taxes actually collected under the
               GST, but only to  the extent any such Taxes  not so remitted
               exceed  the   amounts  reserved   therefor  in   the  Target
               Companies' Financial Statements.

               SECTION 9.03.  Acquiror's    Indemnification.       Acquiror
          covenants
          and agrees to  indemnify and save  harmless the Target  Companies
          and  the Target Shareholders from and against any and all Damages
          incurred  or   suffered  directly  or  indirectly   by  them  and
          proximately resulting from  or attributable to (i) the breach of,
          or misstatement in,  any one  or more of  the representations  or
          warranties of  Acquiror  made in  this  Agreement, and  (ii)  the
          failure of Acquiror to comply with, or the breach by Acquiror of,
          any  of the  covenants  or agreements  in  this Agreement  to  be
          performed  by   Acquiror.    The  Target   Companies  and  Target
          Shareholders  shall  not be  entitled to  recover any  amount for
          indemnification claims  under this Section 9.03  unless and until
          the  aggregate Damages which the Target Companies are entitled to
          recover in respect of all such claims exceed the Basket, and only
          to the extent the Target  Companies' aggregate Damages exceed the
          Basket.

               SECTION 9.04.  Indemnification Procedures.

                    (a)  In the  event that any party  hereto shall sustain
               or incur any Damages in respect of which indemnification may
               be  sought by  such party  pursuant  to this  Agreement, the
               party to be indemnified  hereunder (the "Indemnitee")  shall
               assert a claim for indemnification by serving written notice
               on  the party providing  indemnification (the "Indemnitor"),
               stating the nature and basis of such claim.

                    (b)  The  Indemnitee shall  provide the  Indemnitor, on
               request,  all  information   and  documentation   reasonably
               necessary  to  support  and  verify any  Damages  which  the
               Indemnitee believes give rise to a claim for indemnification
               hereunder, and  shall give the Indemnitor  reasonable access
               to all  books, records  and personnel  in the  possession or
               under the control of the Indemnitee which would have bearing
               on such claim.

                    (c)  In case either party has received actual notice of
               any claim asserted or any action  or administrative or other
               proceeding in  respect of which claim,  action or proceeding
               such party believes indemnity properly may be sought against
               the other  party pursuant to this  Agreement, the Indemnitee

                                                                       -77-<PAGE>

<PAGE>



               shall,  within thirty  (30) days  of receiving  such notice,
               give  notice  thereof  in  writing to  the  Indemnitor,  but
               failure to  give such notice  within such time  period shall
               relieve  the  Indemnitor of  its  indemnification obligation
               only to the extent  of actual prejudice resulting therefrom.
               Within fifteen  (15) days  after receipt of  notice of  such
               claim,  action or  proceeding, the  Indemnitor may  give the
               Indemnitee  written notice  of its  election to  conduct the
               defense  of  such  claim,  action  or  proceeding; provided,
               however,  that  the  Indemnitee  shall  have  the  right  to
               participate in the  defense thereof, but  such participation
               shall  be solely at the expense of the Indemnitee, without a
               right of  further reimbursement.   Until the  Indemnitee has
               received notice  of  the Indemnitor's  election  whether  to
               defend any claim, action or proceeding, the Indemnitee shall
               take reasonable steps  to defend (but  may not settle)  such
               claim, action or proceeding.   If the Indemnitor has  not so
               notified   the  Indemnitee   in  writing  within   the  time
               hereinabove provided of its  election to conduct the defense
               of such  claim, action  or proceeding, the  Indemnitee shall
               conduct the defense of any such claim, action or proceeding;
               provided that the Indemnitee  shall not at any  time settle,
               compromise or  satisfy any such claim,  action or proceeding
               without the  written consent of the  Indemnitor, which shall
               not  unreasonably  be   withheld.    Any   such  settlement,
               compromise or  satisfaction made by the  Indemnitee with the
               Indemnitor's  consent  of, or  any  such  final judgment  or
               decree entered in, any  claim, action or proceeding defended
               only by the Indemnitee shall be binding upon the Indemnitor.
               The failure of the  Indemnitor to assume the defense  of any
               claim, action or proceeding shall not be deemed a concession
               that  it is  required  to indemnify  the Indemnitee  for the
               subject matter thereof.  If the Indemnitor has elected under
               this  Section to conduct the defense of any claim, action or
               proceeding, then  the Indemnitor  shall be obligated  to pay
               the amount of any adverse final judgment  or decree rendered
               with respect to such claim, action or proceeding.

                                      ARTICLE X

                                  GENERAL PROVISIONS

               SECTION 10.01. Notices.        All    notices   and    other
          communications given or made pursuant  to this Agreement shall be
          in writing and shall be deemed to have been duly given or made as
          of  the date  delivered,  mailed  or  transmitted, and  shall  be
          effective  upon  receipt,  if  delivered  personally,  mailed  by
          registered  or certified  mail (postage  prepaid,  return receipt
          requested)  to the parties at the following addresses (or at such
          other address  for a party as shall  be specified by like changes
          of  address) or sent by electronic transmission to the telecopier
          number specified below:

                                                                       -78-<PAGE>



<PAGE>

               If to Acquiror, Acquiror Sub-1 or Acquiror Sub-2:

                    HA-LO Industries, Inc.
                    5980 West Touhy Avenue
                    Niles, IL 60714
                    Attention:  Mr. Richard A. Magid, CFO
                    Facsimile number:  847.647.4970

                              with copies to:

                    Marc S. Roth, Esq.
                    Marc S. Roth & Associates, Ltd.
                    261 Walden Drive
                    Glencoe, IL 60022
                    Facsimile number:  847.835.3418

                              -and-

                    Barry J. Shkolnik
                    Neal Gerber & Eisenberg
                    Two North LaSalle Street
                    Suite 2200
                    Chicago, IL 60602
                    Facsimile number:  312.269.1747

               (a)  If to the Target Companies:

                    Market USA, Inc.
                    701 Lee Street
                    Des Plaines, IL 60610
                    Attention:  Mr. Seymour Okner, CEO
                    Facsimile No.:  847.803.1825

                              with a copy to:

                    David W. Schoenberg, Esq.
                    Altheimer & Gray
                    10 South Wacker Drive
                    Suite 4000
                    Chicago, IL 60606
                    Facsimile No.:  312.715.4800

               SECTION 10.02. Amendment.  This Agreement  may be amended by
          the  parties by action taken by  or on behalf of their respective
          Boards  of Directors  at any  time prior  to the  Effective Time;
          provided, however,  that, after  approval  of the  Merger by  the
          stockholders of  Acquiror, no amendment  may be made  which would
          increase  the amount  or change  the type  of consideration  into
          which  each  share  of  Target  Company  Common  Stock  shall  be
          converted  pursuant to  this Agreement  upon consummation  of the
          Unitary Transaction.  This Agreement may not be amended except by
          an instrument in writing signed by the parties.

                                                                       -79-<PAGE>



<PAGE>

               SECTION 10.03. Waiver.   At any time prior  to the Effective
          Time, any  party may (i) extend  the time for  the performance of
          any of the  obligations or  other acts of  the other party,  (ii)
          waive  in writing  any  inaccuracies in  the representations  and
          warranties of the other  party contained in this Agreement  or in
          any  document delivered  pursuant  to this  Agreement, and  (iii)
          waive compliance by the other party with any of the agreements or
          conditions contained  in this Agreement.   Any such  extension or
          waiver shall  be valid if set  forth in an instrument  in writing
          signed by the party or parties to be bound thereby.

               SECTION 10.04. Headings.   The  headings contained  in  this
          Agreement are for reference purposes only and shall not affect in
          any way the meaning or interpretation of this Agreement.

               SECTION 10.05. Severability.  If any term or other provision
          of  this Agreement  is  invalid, illegal  or  incapable of  being
          enforced  by  any  rule  of  Law  or  public  policy,  all  other
          conditions and provisions  of this  Agreement shall  nevertheless
          remain in full force and effect  so long as the economic or legal
          substance of the transactions contemplated hereby is not affected
          in  any  manner  materially adverse  to  any  party.   Upon  such
          determination  that  any  term  or other  provision  is  invalid,
          illegal  or  incapable  of  being  enforced,  the  parties  shall
          negotiate in good faith  to modify this Agreement so as to effect
          the original intent  of the parties as closely as  possible in an
          acceptable  manner to  the  end  that  transactions  contemplated
          hereby are fulfilled to the extent possible.

               SECTION 10.06. Entire Agreement.   This Agreement  (together
          with the Exhibits, and the Target Company and Acquiror Disclosure
          Schedules and  the other  documents  delivered pursuant  hereto),
          constitutes the entire agreement of the parties and supersede all
          prior agreements and undertakings, both written and oral, between
          the parties, or any of  them, with respect to the  subject matter
          hereof and,  except as  otherwise expressly provided  herein, are
          not  intended to  confer  upon any  other  person any  rights  or
          remedies hereunder.  Any matter which is disclosed in any portion
          of the  Target Company or  Acquiror Disclosure Schedule  shall be
          deemed  to have been disclosed  for the purposes  of all relevant
          provisions of this Agreement.  The  inclusion of any item in  any
          such  Disclosure Schedule  shall not  be  deemed evidence  of the
          materiality of such  item for  purposes of this  Agreement.   The
          parties  make no  representations  or warranties  to each  other,
          except  as contained  in this  Agreement, and  any and  all prior
          representations  and   warranties  made  by  any   party  or  its
          representatives, whether orally or in writing, shall be deemed to
          have been merged into  this Agreement, it being intended  that no
          such  prior  representations  or  warranties  shall  survive  the
          execution and delivery of this Agreement.



                                                                       -80-<PAGE>


<PAGE>


               SECTION  10.07. Assignment.    This Agreement  shall not  be
          assigned by operation of law or otherwise.

               SECTION 10.08. Parties in Interest.  This Agreement shall be
          binding upon and inure solely  to the benefit of each party,  and
          nothing in  this Agreement,  express or implied,  other than  the
          right  to  receive  the  consideration  payable  in  the  Unitary
          Transaction  pursuant to  Article  II, is  intended  to or  shall
          confer upon any other person any  right, benefit or remedy of any
          nature whatsoever under or by reason of this Agreement.

               SECTION 10.09  Governing  Law.    This  Agreement  shall  be
          governed  by, and construed in  accordance with, the  Laws of the
          State of Illinois, regardless  of the Laws that might  other vise
          govern under applicable principles of conflicts of law.

               SECTION 10.10. Counterparts.  This Agreement may be executed
          in or more counterparts,  and by the different parties  hereto in
          separate  counterparts,  each of  which  when  executed shall  be
          deemed to  be an original but  all of which taken  together shall
          constitute one and the same agreement.  Each person owning shares
          of U.S.  Company or Canada  Company Common Stock  on the  date of
          this Agreement shall execute this Agreement on the date hereof as
          a  Target Shareholder, and every other person so acquiring shares
          of U.S. Company or  Canada Company Common Stock after the date of
          this  Agreement and prior to  the Effective Time  shall execute a
          separate undertaking or counterpart  hereof, agreeing to be bound
          by all the representations, warranties, covenants  and agreements
          of a Target Shareholder herein.

               SECTION 10.11. Power  of  Attorney.    Each  of  the  Target
          Shareholders hereby appoints Sy Okner,  with   full    power   of
          substitution, as his attorney in fact,  with   full   power   and
          authority:

                    (a)  to execute  and deliver, on behalf  of such Target
               Shareholder, and to  accept delivery of,  on behalf of  such
               Target Shareholder, such documents  as may be deemed by  the
               Sy  Okner, in  his  sole discretion,  to  be appropriate  to
               consummate this Agreement;

                    (b)  to  deliver on behalf  of such Target Shareholder,
               certificates  representing  the U.S.  Company  Common Common
               Stock  or Canada Company Common Stock to be converted in the
               Unitary Merger Transaction;

                    (c)  to receive, on behalf of  such Target Shareholder,
               the shares of  Acquiror Common  Stock to be  issued to  such
               Target Shareholder in the Unitary Merger Transaction;

                    (d)  to  (x)  dispute  or  refrain  from  disputing, on
               behalf  of  such  Target  Shareholder,  any  claim  made  by

                                                                       -81-<PAGE>



<PAGE>

               Acquiror under this Agreement; (y) negotiate and compromise,
               on behalf of such  Target Shareholder, any dispute that  may
               arise under, and to exercise  or refrain from exercising any
               remedies available under,  this Agreement, and  (z) execute,
               on  behalf  of  such  Target   Shareholder,  any  settlement
               agreement, release  or other  document with respect  to such
               dispute or remedy;

                    (e)  to waive,  on behalf of  such Target  Shareholder,
               any  closing  condition contained  in  Article  VII of  this
               Agreement and to give or agree to, on behalf  of such Target
               Shareholder, any and  all consents,  waivers, amendments  or
               modifications, deemed  by Sy Okner, in  his sole discretion,
               to be  necessary or appropriate, under  this Agreement, and,
               in  each case, to execute and deliver any documents that may
               be necessary or appropriate in connection therewith;

                    (f)  to  enforce, on behalf of such Target Shareholder,
               any claim against Acquiror arising under this Agreement;

                    (g)  to engage attorneys, accountants and agents at the
               expense of the Target Shareholders;

                    (h)  to amend  this Agreement (other than  this Section
               10.11) or any of the instruments to be delivered to Acquiror
               by such Target Shareholder pursuant to this Agreement; and

                    (i)  to give such instructions  and to take such action
               or refrain from taking such action, on behalf of such Target
               Shareholder,  as Sy  Okner  deems, in  his sole  discretion,
               necessary or appropriate to carry out the provisions of this
               Agreement.

               Each Target Shareholder shall  severally indemnify Sy  Okner
          against  any  Damages  (except  such as  result  from  his  gross
          negligence  or willful misconduct)  that Sy  Okner may  suffer or
          incur in  connection with any  action or  omission by him.   Each
          Target  Shareholder  shall  bear  its pro-rata  portion  of  such
          Damages.   Sy  Okner  shall  have  no  liability  to  any  Target
          Shareholder  with  respect to  any  action or  omission  taken or
          omitted to be taken by him pursuant to this Section 10.11, except
          for Sy Okner's gross negligence or willful misconduct.  The power
          of attorney granted to Sy Okner pursuant to this Section 10.11 is
          coupled with an interest and is irrevocable.

               IN  WITNESS WHEREOF, Acquiror, Acquiror Sub-1, Acquiror Sub-
          2, the  U.S. Company, the Canada Company, Marusa Financial, Nerok
          and  the Target  Shareholders have  caused this  Agreement to  be
          executed as of the  date first written above by  their respective
          officers duly authorized.



                                                                       -82-<PAGE>



<PAGE>

                                   HA-LO INDUSTRIES, INC.



                                   By:       /s/ Lou Weisbach              
                                        Its: Chief Executive Officer       

                                   HA-LO ACQUISITION CORPORATION, INC.,


                                   By:  /s/ Lou Weisbach                   
                                        Its: President                     

                                   HA-LO ACQUISITION CORPORATION OF CANADA,
                                   LTD.,

                                   By:  /s/ Lou Weisbach                   
                                        Its: President                     

                                   MARKET USA, INC.



                                   By:  /s/ Seymour N. Okner               
                                        Its: President                     

                                   MARUSA MARKETING INC.


                                   By:  /s/ Seymour N. Okner               
                                        Its: President                     

                                   MARUSA FINANCIAL SERVICES LTD.

                                   By:  /s/ Seymour N. Okner               
                                        Its: President                     

                                   NEROK VERIFICATIONS INC.

                                   By:  /s/ Anne Okner                     
                                        Its: President                     

                                   TARGET SHAREHOLDERS:

                                   /s/ Seymour N. Okner                    
                                   Seymour N. Okner

                                   /s/ Samuel P. Okner                     
                                   Samuel P. Okner




                                                                       -83-<PAGE>


<PAGE>


                                   ELLYN   ROBBINS   FAMILY   TRUST   UNDER
                                   AGREEMENT DATED MAY 14, 1996

                                   /s/ Anne Okner                          
                                   Anne Okner, Co-Trustee

                                   /s/ Ellyn Robbins                       
                                   Ellyn Robbins, Co-Trustee

                                   JOEL   C.   OKNER  FAMILY   TRUST  UNDER
                                   AGREEMENT DATED MAY 14, 1996

                                   /s/ Anne Okner                          
                                   Anne Okner, Co-Trustee

                                   /s/ Joel C. Okner                       
                                   Joel C. Okner, Co-Trustee

                                   SAMUEL P. OKNER, FAMILY TRUST UNDER
                                   AGREEMENT DATED MAY 14, 1996

                                   /s/ Anne Okner                          
                                   Anne Okner, Co-Trustee

                                   /s/ Samuel P. Okner                     
                                   Samuel P. Okner, Co-Trustee

                                   MERCHANT PARTNERS, LIMITED PARTNERSHIP

                                   By:  Merchant Advisors, Limited
                                        Partnership, general partner

                                   By:  Merchant Development Corp., general
                                        partner

                                   By:  /s/ Raymond L. Bank                

                                        President












          182519_01
                                                                       -84-<PAGE>



<PAGE>

                                  FIRST AMENDMENT TO
                     AGREEMENT AND PLAN OF MERGER AND AMALGAMATION

               THIS FIRST AMENDMENT TO THE AGREEMENT AND PLAN OF MERGER AND
          AMALGAMATION ("Amendment  One") is made  and entered  into as  of
          this  30th day of September, 1996, by and among HA-LO INDUSTRIES,
          INC.,   an  Illinois  corporation  ("HA-LO"),  HA-LO  ACQUISITION
          CORPORATION,  INC., an  Illinois corporation  ("Acquiror Sub-1"),
          HA-LO ACQUISITION CORPORATION OF  CANADA LTD., a Canadian federal
          corporation  ("Acquiror Sub-2"),  MARKET USA,  INC., an  Illinois
          corporation  (the  "U.S.  Company"),  MARUSA  MARKETING  INC.,  a
          Canadian  federal  corporation  (the  "Canada  Company"),  MARUSA
          FINANCIAL SERVICES  LTD., a Canadian federal corporation ("Marusa
          Financial"),  NEROK   VERIFICATIONS  INC.,  a   Canadian  federal
          corporation ("Nerok"),  and the shareholders of  the U.S. Company
          and  the Canada Company   (such shareholders, together with every
          other person who acquires shares  of the authorized capital stock
          of  the U.S. Company or the Canada Company prior to the Effective
          Time, are hereafter  collectively the "Target Shareholders",  and
          each individually is a "Target Shareholder").

               WHEREAS, the parties have entered into an Agreement and Plan
          of Merger and  Amalgamation dated as of June  14, 1996 (the "Plan
          of Merger"), whereunder  HA-LO will acquire the U.S.  Company and
          the  Canada Company through a  series of transactions intended to
          qualify  as a  reorganization  under the  provisions of  Sections
          368(a) of the  United States  Internal Revenue Code  of 1986,  as
          amended, an  exempt transaction under the  Canada/U.S. Income Tax
          Convention,  as  amended,  and   a  pooling  of  interests  under
          applicable securities and accounting rules; 

               WHEREAS,  Section 1.03  of the  Plan of  Merger contemplates
          that, at the Effective  Time, HA-LO would purchase the  assets of
          Marusa  Financial  and Nerok  through  a  Canadian designee  (the
          "Ancillary Asset Acquisition"); 

               WHEREAS,  in  lieu  of  consummating  the  Ancillary   Asset
          Acquisi-tion,  the  parties  have  determined it  would  be  more
          appropriate for HA-LO to purchase  (i) all issued and outstanding
          shares  of Marusa Financial which  are owned by  Seymour N. Okner
          and Samuel P. Okner, and (ii)  all of the issued and  outstanding
          shares of Nerok; and

               WHEREAS, the sole  shareholders of Nerok are  Anne Okner and
          Debra  Okner (the  "Nerok Shareholders"),  who are  not otherwise
          signatories to the Plan of Merger; and 

               WHEREAS, the  parties are desirous  of amending the  Plan of
          Merger  for  the  purposes  of  cancelling  the  Ancillary  Asset
          Acquisition, and  establishing terms  and conditions  pursuant to
          which  HA-LO would purchase (i) the issued and outstanding shares
          of  Marusa Financial  which are  owned by  Seymour N.  Okner ("Sy
          Okner") and  Samuel P. Okner ("Sam  Okner"), and (ii) all  of the<PAGE>


<PAGE>


          issued   and  outstanding   shares  of   Nerok  from   the  Nerok
          Shareholders; 

               WHEREAS, Section 10.2  of the Plan  of Merger provides  that
          the  agreement of the parties may be amended, modified or altered
          only by action taken by  or on behalf of the Boards  of Directors
          of HA-LO,  Acquiror Sub-1, Acquiror Sub-2,  the Target Companies,
          Marusa Financial and Nerok prior to the Effective Time;

               WHEREAS, HA-LO,  Acquiror Sub-1, Acquiror Sub-2,  the Target
          Companies,  Marusa Financial,  Nerok and the  Target Shareholders
          have  agreed to  amend the  Plan  of Merger  as provided  in this
          Preamble;

               NOW, THEREFORE, in consideration of the premises, the mutual
          covenants and  agreements hereinafter  set forth, and  other good
          and valuable consideration, the  receipt and sufficiency of which
          is hereby mutually acknowledged, the parties hereto, intending to
          be legally bound, agree as follows:

               1.   Reference is hereby made to the Plan of Merger.  Unless
          otherwise provided  in this Amendment One,  all capitalized terms
          shall  have the  meanings  ascribed to  them  under the  Plan  of
          Merger.  
               2.   This Amendment  One  shall  be  conclusive,  final  and
          binding on the parties  and their successors with respect  to the
          matters  herein, and  in the  event of  an ambiguity  between the
          terms  and provisions  of this  Amendment One  and the  terms and
          provisions of the  Plan of  Merger, the terms  and provisions  of
          this Amendment One shall, to  the fullest extent possible, govern
          and control the rights and obligations of the parties.

               3.   Section 1.03 of the Plan of Merger is hereby amended in
          its entirety to read as follows: 

               "SECTION 1.03   Acquisition of Outstanding  Shares of Marusa
          Financial and Nerok.

                    (a)  Upon the  terms and subject to  the conditions set
               forth in this Agreement and the  Stock Purchase Agreement in
               the form  attached to this  Agreement as Exhibit  "A-1" (the
               "Marusa Financial  Stock  Purchase Agreement",  which is  by
               this reference specifically incorporated  in and made a part
               hereof),  at the  Effective  Time, Sy  Okner  and Sam  Okner
               (collectively,  the  "Selling  Target  Shareholders")  shall
               sell, convey, transfer and  assign to Acquiror, and Acquiror
               shall purchase from  the Selling  Target Shareholders,  free
               and  clear of  any  liability, lien,  claim, restriction  or
               encumbrance whatsoever, the entire right, title and interest
               in  and   to  their  shares   of  Marusa   Financial.     As
               consideration  therefor,  Acquiror  shall  issue  fifty (50)
               shares  of  Acquiror  Common  Stock to  the  Selling  Target

                                          2<PAGE>


<PAGE>


               Shareholders,  to  be divided  between  them  in the  manner
               provided in  the Marusa Financial  Stock Purchase Agreement.
               Acquiror   hereby  acknowledges  that   the  Selling  Target
               Shareholders (i) have informed Acquiror they  do not own all
               of the authorized and outstanding shares of, or  other forms
               of  ownership in,  Marusa Financial,  and (ii)  have neither
               promised nor made representations to Acquiror  regarding the
               intentions of Ernest  E. Gershon with respect  to the fifty-
               one  (51) Class B  shares of  Marusa Financial  reflected as
               being  owned  by  him  in  the  permanent  records  of   the
               corporation.

                    (b)  Upon the  terms and subject to  the conditions set
               forth in this Agreement and the Stock Purchase  Agreement in
               the  form attached to  this Agreement as  Exhibit "A-2" (the
               "Nerok Stock Purchase Agreement", which is by this reference
               specifically incorporated in and made a part hereof), at the
               Effective Time, Anne Okner and  Debra Okner (the spouses  of
               Sy Okner and Sam Okner, and hereafter sometimes collectively
               referred to as the "Nerok Shareholders") shall sell, convey,
               transfer and assign to Acquiror, and Acquiror shall purchase
               from  the   Nerok  Shareholders,  free  and   clear  of  any
               liability,   lien,   claim,   restriction   or   encumbrance
               whatsoever, the entire  right, title and interest in  and to
               their shares of Nerok.   As consideration therefor, Acquiror
               shall issue  fifty (50) shares  of Acquiror Common  Stock to
               the  Nerok Shareholders, to  be divided between  them in the
               manner provided in the Nerok Stock Purchase Agreement."
               
               4.   The Plan of Merger is hereby amended in its entirety to
          cancel  reference  to the  Ancillary  Asset  Acquisition and,  in
          replacement  therefor,  substitute  the  Marusa  Financial  Stock
          Purchase  Agreement,  the  Nerok  Stock Purchase  Agreement,  the
          transactions contemplated thereunder  and all documents,  actions
          and/or  forbearances required or  reasonably deemed  necessary by
          Acquiror, a Selling Target Shareholder or a  Nerok Shareholder to
          effectuate the  transactions contemplated thereby.    The parties
          acknowledge and  agree that (i)  the closing of  the transactions
          under the Marusa Financial Stock Purchase Agreement and the Nerok
          Stock  Purchase  Agreement  shall  constitute conditions  to  the
          obligations   of  the   parties  thereto   to  close   the  other
          transactions  under the  Plan of  Merger, and  (ii) a  refusal by
          either Nerok Shareholder to execute, deliver or perform the Nerok
          Stock Purchase Agreement shall be deemed a failure to satisfy the
          conditions of Section 7.02(b) of the Plan of Merger.
            
               5.   The parties hereby  acknowledge that Merchant Partners,
          Limited Partnership,  a Delaware limited partnership ("MPLP"), by
          virtue  of  its  exercise  of  option under  an  agreement  dated
          November 9, 1995, memorializing  an oral understanding reached in
          October,  1993, with  certain  Target Shareholders,  has recently
          acquired  shares  of Target  Company  Common Stock  and  become a

                                          3<PAGE>


<PAGE>


          Target Shareholder hereunder.  MPLP hereby ratifies and reaffirms
          its execution  and delivery of the  Plan of Merger,  MPLP and the
          other  parties  hereby  agreeing  that,  at  all  relevant  times
          hereafter, MPLP shall  be subject  to and observe  the terms  and
          conditions of  the Plan of  Merger as fully  as though it  was an
          original signatory thereto.

               6.   In all other respects, the  terms and conditions of the
          Plan of Merger shall remain in full force and effect.

               IN WITNESS WHEREOF, Acquiror, Acquiror  Sub-1, Acquiror Sub-
          2, the U.S. Company, the  Canada Company, Marusa Financial, Nerok
          and  the Target Shareholders have caused this Amendment One to be
          executed as of the  date first written above by  their respective
          officers duly authorized.

                                   HA-LO INDUSTRIES, INC.


                                   By:       /s/ Richard A. Magid          

                                        Its: Vice President            


                                   HA-LO ACQUISITION CORPORATION, INC. 


                                   By:       /s/ Richard A. Magid          

                                        Its: Vice President            


                                   HA-LO ACQUISITION CORPORATION OF CANADA,
                                        LTD.


                                   By:       /s/ Richard A. Magid          

                                        Its: Treasurer                 


                                   MARKET USA, INC.


                                   By:       /s/ Seymour N. Okner          

                                        Its: President                 






                                          4<PAGE>



<PAGE>

                                   MARUSA MARKETING INC.


                                   By:       /s/ Seymour N. Okner          

                                        Its: President                 


                                   MARUSA FINANCIAL SERVICES LTD.


                                   By:       /s/ Seymour N. Okner          

                                        Its: President                 


                                   NEROK VERIFICATIONS INC.


                                   By:       /s/ Anne Okner                

                                        Its: President                 


                                   TARGET SHAREHOLDERS:

                                   MERCHANT PARTNERS, LIMITED PARTNERSHIP

                                   By:  Merchant Advisors, Limited 
                                        Partnership, its general partner

                                   By:  Merchant Development Corp.,
                                        its general partner


                                   By:  /s/ Raymond L. Bank                
                                        Raymond L. Bank, President




                                   /s/ Seymour N. Okner                   
                                   Seymour N. Okner




                                   /s/ Samuel P. Okner                    
                                   Samuel P. Okner




                                          5<PAGE>



<PAGE>

                                   ELLYN   ROBBINS   FAMILY   TRUST   UNDER
                                   AGREEMENT DATED MAY 14, 1996


                                   By:  /s/ Anne Okner                     
                                        Anne Okner, Co-Trustee


                                   By:  /s/  Ellyn Robbins                 

                                        Ellyn Robbins, Co-Trustee


                                   JOEL C. OKNER FAMILY TRUST UNDER
                                   AGREEMENT DATED MAY 14, 1996


                                   By:  /s/ Anne Okner                     
                                        Anne Okner, Co-Trustee


                                   By:  /s/ Joel C. Okner                  

                                        Joel C. Okner, Co-Trustee


                                   SAMUEL P. OKNER FAMILY TRUST UNDER 
                                   AGREEMENT DATED MAY 14, 1996


                                   By:  /s/ Anne Okner                     
                                        Anne Okner, Co-Trustee


                                   By:  /s/ Sam Okner                      

                                        Sam Okner, Co-Trustee
















                                          6<PAGE>



<PAGE>

          SECOND AMENDMENT TO AGREEMENT AND PLAN OF MERGER AND AMALGAMATION

               THIS SECOND  AMENDMENT TO AGREEMENT  AND PLAN OF  MERGER AND
          AMALGAMATION ("Second Amendment") is made and  entered into as of
          this  30th day of September, 1996, by and among HA-LO INDUSTRIES,
          INC., an Illinois corporation ("HA-LO"), party of the first part;
          and MARKET  U.S.A.,  INC., an  Illinois  corporation  ("Market"),
          MARUSA MARKETING INC., a  Canadian federal corporation ("Marusa")
          (Market and Marusa are collectively, the "Target Companies"), and
          SEYMOUR  N.  OKNER  (the   "Shareholder"),  individually  and  as
          attorney-in-fact for all Target Shareholders (as defined herein),
          parties of the second part (collectively, the "Target Parties").

               WHEREAS,  HA-LO,  HA-LO  Acquisition Corporation,  Inc.,  an
          Illinois   corporation   ("HA-LO   Sub-1"),   HA-LO   Acquisition
          Corporation of Canada Ltd.,  a Canadian federal corporation ("HA-
          LO Sub-2")  (the foregoing  parties are collectively,  the "HA-LO
          Parties"),  the  Target Parties  and  certain  affiliates of  the
          Target Parties entered into  an Agreement and Plan of  Merger and
          Amalgamation dated  as of June 14, 1996 (the "Merger Agreement"),
          under which, among other  events (i) HA-LO Sub-1 agreed  to merge
          with and into  Market, with  Market continuing  as the  surviving
          corporation  (the  "Merger"), and  (ii)  HA-LO  Sub-2 and  Marusa
          agreed  to   amalgamate,  such  that  their   separate  corporate
          existences  ceased  with  both  continuing in  existence  as  one
          amalgamated corporation (the "Amalgamation"); and

               WHEREAS, the closing of the transactions  contemplated under
          the Merger  Agreement (the "Effective Time"), as modified by that
          certain  First Amendment  to  Agreement and  Plan  of Merger  and
          Amalgamation dated  even date  herewith ("First  Amendment"), are
          scheduled to occur simultaneously with the execution and delivery
          of this Second Amendment; and

               WHEREAS, at  the  Effective Time,  the  Target  Shareholders
          owning  shares of Market immediately prior to the Merger, and the
          Target Shareholders owning shares  of Marusa immediately prior to
          the amalgamation, are to receive, in exchange for their shares in
          the  respective Target Companies, a fixed number of shares of HA-
          LO's authorized common capital stock, no par value; and

               WHEREAS, the parties to the Merger Agreement have in certain
          instances  agreed to  indemnify and  save harmless  certain other
          parties thereto from and against certain qualifying "Damages" (as
          defined in the Merger Agreement) incurred or suffered directly or
          indirectly by  such other parties and  proximately resulting from
          or  attributable  to,  among  other  matters,  a  breach  of,  or
          misstatement  in,  any one  or  more  of the  representations  or
          warranties of the  indemnifying parties set  forth in the  Merger
          Agreement; and 

               WHEREAS, HA-LO has  asserted a claim for Damages against the
          Target Parties (the "HA-LO Damage Claim") arising from the breach
          of, and misstatement  in, certain representations and  warranties<PAGE>



<PAGE>

          of  the Target Companies set forth in the Merger Agreement, which
          HA-LO  Damage Claim  is evidenced  by certain disclosures  of the
          Target Companies set forth in  the second revised "Target Company
          Disclosure Schedule" delivered to HA-LO prior to the date of this
          Second  Amendment  (the "Second  Revised Disclosure  Schedule", a
          true  and  correct  copy of  which  is  attached  to this  Second
          Amendment as Exhibit A); and 

               WHEREAS,  after discussions,  and  in consideration  of  the
          mutual   desire  of   the  parties   hereto  to   consummate  the
          transactions contemplated under  the Merger Agreement,  the HA-LO
          Parties  and  the Target  Parties have  agreed  to (i)  fully and
          finally determine the terms and conditions under which the Target
          Shareholders  shall  indemnify  the  HA-LO  Parties  pursuant  to
          Article IX of the Merger Agreement for their damages arising from
          and  as a result  of the HA-LO Damage  Claim, and (ii) thereafter
          diligently  proceed to  consummate the  transactions contemplated
          under the  Merger  Agreement in  accordance  with the  terms  and
          conditions thereof;

               NOW, THEREFORE, in consideration of the premises, the mutual
          covenants and  agreements hereinafter  set forth, and  other good
          and valuable consideration, the  receipt and sufficiency of which
          is hereby mutually acknowledged, the parties hereto, intending to
          be legally bound, agree as follows:

               1.   Reference is  hereby made  to the Merger  Agreement and
          the First Amendment.   Unless otherwise  provided in this  Second
          Amendment, all  capitalized terms herein shall  have the meanings
          ascribed to them in the Merger Agreement and the First Amendment.
          This  Second  Amendment  is  entered  into pursuant  to,  and  is
          specifically intended to supplement, the Merger Agreement and the
          First Amendment.

               2.   This  Second Amendment shall  be conclusive,  final and
          binding on the parties  and their successors with respect  to all
          rights  of indemnification  of  the HA-LO  Parties under  Section
          9.02(b) and  9.02(c)(y) of the  Merger Agreement with  respect to
          Damages directly  or indirectly  incurred or  suffered by  any of
          them  from, in connection with or as  a result of the changes and
          events (i) described in Section 3.07(b)(1) of the  Second Revised
          Disclosure  Schedule, (ii) relating to any GST and/or QST owed by
          the Canada Company or  Marusa Financial for periods ending  on or
          prior to  the Effective  Time (which  together with  interest and
          penalties  thereon  are  hereafter  collectively,  the  "Canadian
          Taxes")  described on  page 15 of  the Second  Revised Disclosure
          Schedule,  and (iii)  relating to  U.S. federal and  state taxes,
          interest  and penalties  arising from  the failure  to file  1099
          Informational   Returns   for  payments   to   non-employees  and
          transactions with other persons (the "1099 Taxes") (collectively,
          the "Settled  Matters"), and irrespective of  whether the Settled
          Matters  would,  in  themselves,  or in  combination  with  other

                                          2<PAGE>


<PAGE>


          changes or events  not so  set forth or  described, constitute  a
          breach of, or misstatement in, the representations and warranties
          of the Target Companies made in the Merger Agreement.  

               3.   The  parties hereto agree that, on  or prior to October
          11, 1996, the Target Shareholders shall pay HA-LO the U.S. dollar
          equivalent of CN  $144,000, in settlement  of the obligations  of
          the Target  Shareholders under  Section 9.02(c)(y) of  the Merger
          Agreement.   Such  amount shall  be  converted to  United  States
          Dollars  utilizing the  exchange rate  in effect  as of  the date
          hereof, as quoted in the Wall Street Journal for Tuesday, October
          1, 1996.  At the election of the Target Shareholders, such amount
          shall be paid to HA-LO (i) in cash, in United  States Dollars, or
          (ii) by  means of pro-rata  cancellation of  the Acquiror  Shares
          issued  to  the  Target   Shareholders  at  the  Effective  Time,
          utilizing for such purpose  a value of $29.1875 per  share, which
          shall constitute  the Average  Value for  all purposes  under the
          Merger   Agreement.       The  parties  agree   to  cooperate  in
          effectuating  any  such cancellation.    The  Target Shareholders
          represent to HA-LO that all other Employee Health Taxes which are
          due and payable in Canada through August 31, 1996 (September 1996
          Employee Health  Taxes are not  due as of  the date  hereof) have
          been paid in full, and agree they shall pay directly and hold the
          HA-LO  Parties  harmless  from   and  against  any  interest  and
          penalties  attributable to  any delinquencies in  Employee Health
          Taxes for periods prior to September 1, 1996.  

               4.   From   and  after  the   Effective  Time,   the  Target
          Shareholders shall be obligated  to indemnify and hold the  HA-LO
          Parties  harmless from and against any (i) 1099 Taxes assessed or
          assessable  aginst  the  U.S.  Surviving  Corporation,  and  (ii)
          Canadian Taxes  assessed or  assessable  against the  Amalgamated
          Canada  Corporation and  Marusa  Financial, with  respect to  all
          periods  ending on or prior to the Effective Time, without regard
          to the provisions of Section 9.02 of the Merger Agreement, to the
          extent  such  1099  Taxes  and  Canadian  Taxes (x)  exceed  U.S.
          $50,000, and (y) do not exceed U.S. $490,000.  All remaining 1099
          Taxes and/or  Canadian Taxes  which become  payable  by the  U.S.
          Survivor  Corporation, Amalgamated  Canada Corporation  or Marusa
          Financial  and  which  are  not  indemnifiable  pursuant  to  the
          preceding  sentence  shall  constitute  Damages  which  shall  be
          indemnifiable   pursuant  to  Section   9.02(b)  of   the  Merger
          Agreement,  subject  to  the  limitations set  forth  in  Section
          9.02(d) of the Merger Agreement.

               5.   In all other respects, the terms and conditions of  the
          Merger Agreement,  as amended  by the  First  Amendment and  this
          Second Amendment shall remain in full force and effect.

               IN  WITNESS WHEREOF,  the  parties have  duly executed  this
          Second Amendment on the day and year first above written.


                                          3<PAGE>


<PAGE>


                                   HA-LO INDUSTRIES, INC.



                                   By: /s/ Richard A. Magid          
                                        Its: COO

                                   MARKET U.S.A., INC.



                                   By: /s/ Seymour N. Okner          
                                        Its: President

                                   MARUSA MARKETING INC.



                                   By: /s/ Seymour N. Okner          
                                        Its: President



                                   /s/ Seymour N. Okner              
                                   Seymour N. Okner, individually and
                                   as attorney-in-fact for the Target
                                   Shareholders


























                                          4<PAGE>







                                 AFFILIATE AGREEMENT


               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered into  as  of this  30th day  of September,  1996, by  and
          between the  undersigned, SEYMOUR  N. OKNER ("Shareholder"),  and
          HA-LO INDUSTRIES, INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date  of this Affiliate Agreement, Shareholder  is
          an  executive  officer,  director  and/or shareholder  of  Market
          U.S.A.,  Inc.,   an  Illinois  corporation  ("Market  USA"),  and
          executive officer and/or shareholder  of Marusa Marketing Inc., a
          Canadian  federal   corporation  ("Marusa").    Pursuant   to  an
          Agreement  and Plan of Merger  and Amalgamation dated  as of June
          14, 1996  (the "Plan  of Merger"),  among Shareholder,  the other
          shareholders of Market USA and Marusa, HA-LO, Market USA, Marusa,
          and others,  it was  agreed  that, upon  satisfaction of  certain
          conditions,   HA-LO's   wholly-owned   Illinois    and   Canadian
          subsidiaries would merge into and  amalgamate with Market USA and
          Marusa,  respectively,  in  a  unitary  transaction  intended  to
          qualify  simultaneously   as  (i)  a   reorganization  under  the
          provisions  of Section  368(a) of  the  Internal Revenue  Code of
          1986, as amended, (ii) an amalgamation exempt from taxation under
          the Canada/U.S.  Income Tax Convention,  and (iii) a  "pooling of
          interests"   under   generally  accepted   accounting  principles
          ("GAAP"),  the published statements  of the  Financial Accounting
          Standards Board  ("FASB"), and the rules  and regulations ("Rules
          and Regulations") of the  Securities and Exchange Commission (the
          "Commission") promulgated  under the  Securities Act of  1933, as
          amended (the "Securities Act").  The aforesaid tax and accounting
          treatments  (hereafter  collectively referred  to as  the "Merger
          Benefits") were  a material  inducement to  the parties to  enter
          into  the Plan  of  Merger.   Shareholder's agreements  hereunder
          constituted  an inducement  to HA-LO  to enter  into the  Plan of
          Merger,  and HA-LO's  obligation  to consummate  the transactions
          contemplated under  the Plan of Merger  are expressly conditioned
          upon Shareholder's  execution  and  delivery  of  this  Affiliate
          Agreement  prior to  the effectiveness  of said  transactions (as
          defined in Section  1.04 of  the Plan of  Merger, the  "Effective
          Time").   Unless otherwise provided in  this Affiliate Agreement,
          the capitalized terms  used herein shall  have the same  meanings
          ascribed to them in the Plan of Merger.

               Pursuant  to the Plan of  Merger, Market USA  and Marusa (in
          their merged and/or amalgamated composition) would become wholly-
          owned subsidiaries of HA-LO, and Shareholder would receive shares
          of  HA-LO's  common  capital  voting  stock, no  par  value  (the
          "Acquiror  Securities"),  in  exchange  for  Shareholder's  total
          shareholdings   in  Market   USA   and/or  Marusa   (the  "Target
          Securities").    It   is  the  parties'  good  faith  belief  and
          understanding that  Shareholder is  an "affiliate" of  Market USA
          and/or  Marusa prior  to  the  Effective  Time,  and  may  be  an<PAGE>



<PAGE>

          "affiliate" of HA-LO  on and  after the Effective  Time. As  used
          herein,  "affiliate" shall  have the  same meaning given  to such
          term for  purposes of paragraphs (c)  and (d) of Rule  145 of the
          Rules and Regulations of the Commission under the Securities Act,
          and/or as used in and for purposes of Accounting Series, Releases
          130 and 135, as amended, of the Commission.

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit  the  applicability  and/or  availability   of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder of  his  Target Securities  and Acquiror  Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that Shareholder will  not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa  as a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition of Acquiror Securities received  by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration  Agreement"), which shall  be executed concurrently
          herewith  by HA-LO,  Shareholder  and the  other shareholders  of
          Market USA and/or Marusa, or paragraph 7 hereof.

               NOW,  THEREFORE,  in  consideration  of  the  premises,  the
          agreement  of the  parties  to  enter  into  and  consummate  the
          transactions  contemplated under  the Plan  of Merger,  and other
          good and  valuable consideration, the receipt  and sufficiency of
          which is  hereby mutually  acknowledged,  Shareholder and  HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

               1.   In  the event  Shareholder  receives any  Acquiror
          Securities  under, pursuant  to or  as a  result of  the  Plan of
          Merger, Shareholder shall  not make any  sale, transfer or  other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder  has  carefully read  the  Plan  of  Merger and  this
          Affiliate  Agreement, and  to  the extent  Shareholder deemed  it
          necessary, Shareholder  has discussed the  requirements of  these
          documents,  and  other  applicable  limitations  on Shareholder's
          ability  to  sell,  transfer  or otherwise  dispose  of  Acquiror
          Securities, with legal counsel of Shareholder s selection.

               3.   Shareholder  understands the  transactions contemplated
          under the  Plan of  Merger must  be submitted for  a vote  of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in  part, material information concerning,  and provided by or on

                                        - 2 -<PAGE>


<PAGE>


          behalf  of, Market  USA, Marusa and  Shareholder.   In connection
          with  such  solicitation,  and   otherwise  for  the  purpose  of
          consummating  the transactions  contemplated  under  the Plan  of
          Merger, the Proxy Statement  and other written materials prepared
          by  or  on  behalf  of  HA-LO  may  deem  Shareholder  to  be  an
          "affiliate" of Market USA and Marusa prior to the Effective Time,
          and  an "affiliate"  of HA-LO  on and  after the  Effective Time.
          Shareholder   hereby   agrees   that,   whether   or   not   such
          classification is  correct, Shareholder shall  not take objection
          to,  and Shareholder  shall not  cause or  suffer others  to take
          objection to, such classification, if such objection could result
          in,  or   effect,   any  modification,   alteration,   amendment,
          restatement or nullification of  any term or provision  set forth
          in  this Affiliate Agreement or otherwise  intended to be binding
          on Shareholder and Shareholder's successors and assigns.

               4.   Shareholder  hereby  agrees  that, from  the  Effective
          Time,  he  shall  not  sell,  transfer  or otherwise  dispose  of
          Acquiror Securities issued to him under the Plan of Merger unless
          (x)  such  sale, transfer  or  disposition  has been  effectively
          registered under  the Securities  Act, including pursuant  to the
          Registration  Agreement,  for  as  long  as he  shall  remain  an
          "affiliate"  of HA-LO, (y) such sale,  transfer or disposition is
          made  in conformity with the volume and other limitations of Rule
          145 promulgated by  the Commission under  the Securities Act,  or
          (z) in  the opinion  of counsel  reasonably acceptable  to HA-LO,
          such sale,  transfer or  disposition is exempt  from registration
          under the Securities Act.

               5.   Anything in  this Affiliate Agreement  to the  contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of  Target Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares  of Acquiror
          Securities, whether or not received by Shareholder under the Plan
          of  Merger, during the period from the Effective Time until after
          such  time as  results  covering at  least  thirty (30)  days  of
          combined operations  of Market  USA, Marusa  and HA-LO  have been
          published by HA-LO in the form of a quarterly earnings report, an
          effective  registration statement  filed with  the  Commission, a
          report to  the Commission on Form 10-K, 10-Q or 8-K, or any other
          public  filing  or  announcement  which  includes  such  combined
          results  of operations  for Market  USA, Marusa  and HA-LO.   For
          purposes of this Affiliate Agreement, the separate periods during
          which  Shareholder shall be prohibited from selling, transferring
          or  otherwise  disposing   of  Target   Securities  or   Acquiror
          Securities pursuant to this Section 5 are hereafter collectively,
          the "Pooling Periods".

               6.   Shareholder understands  and agrees it  is intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a

                                        - 3 -<PAGE>



<PAGE>

          "pooling of interests" in accordance with GAAP, FAS and Rules and
          Regulations promulgated  by the Commission  under the  Securities
          Act.   Shareholder  agrees  that  Shareholder's forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror  Securities during a  Pooling Period is  required to
          preserve the Merger Benefits.

               7.   Following  expiration of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities issued  to  him  under  the Plan  of  Merger
          pursuant to Rule 145 under the Securities Act, and  to the extent
          applicable, Rule 144  under the Securities Act,  HA-LO shall file
          those reports required to be  filed by it pursuant to  Section 13
          of  the Securities Exchange Act of 1934,  as amended, in order to
          permit Shareholder  to sell  Acquiror Securities pursuant  to the
          terms and conditions of Rule 145 and the applicable provisions of
          Rule 144.

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition  by  Shareholder  of   Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares  of Acquiror  Securities issued  to Shareholder  under the
          Plan  of Merger (other than  those shares which  are eligible for
          registration and sale  from time to  time under the  Registration
          Agreement following the expiration of the Pooling Periods or sale
          in accordance with Rule 145) and that there will be placed on the
          certificates for such shares, or on any substitutions therefor, a
          legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT   OF   1933,  AS   AMENDED   (THE
                    "SECURITIES ACT"), OF HA-LO INDUSTRIES,  INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION SUBJECT TO  RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3)  ARE SUBJECT  TO CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN

                                        - 4 -<PAGE>



<PAGE>

                    AFFILIATE AGREEMENT DATED AS OF SEPTEMBER __, 1996
                    BETWEEN THE  ISSUER AND THE OWNER (A COPY OF WHICH
                    IS ON FILE WITH THE  SECRETARY OF THE ISSUER); AND
                    (4)  MAY  NOT BE  SOLD,  TRANSFERRED OR  OTHERWISE
                    DISPOSED  OF  IN  THE  ABSENCE   OF  AN  EFFECTIVE
                    REGISTRATION  STATEMENT  UNDER THE  SECURITIES ACT
                    (AND ANY  APPLICABLE STATE LAWS) OR  AN OPINION OF
                    THE ISSUER'S COUNSEL TO THE EFFECT THAT SUCH SALE,
                    TRANSFER  OR OTHER DISPOSITION  IS PERMITTED UNDER
                    THE SECURITIES ACT AND THE REGULATIONS PROMULGATED
                    THEREUNDER."

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror Securities at  the times
          at  which they become eligible for registration and sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder  hereby  represents and  warrants  to HA-LO
          that  he possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties,  covenants and  agreements herein  contained, and  to
          perform  all  of  his  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and  Shareholder's  successors  and  assigns.     This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This Affiliate Agreement  may
          be amended only in a writing  signed by the parties, and shall be
          construed in accordance with, and  governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal  or state courts with venue  in the County of Cook, State
          of Illinois, and in no other location. 



















                                        - 5 -<PAGE>



<PAGE>

               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.




                                        /s/ Seymour N. Okner               
                                        Seymour N. Okner

                                        HA-LO INDUSTRIES, INC.



                                        By:  /s/ Richard A. Magid          

                                             Its: Vice President           




































          182640_01
                                                                    - 6 -<PAGE>








                                 AFFILIATE AGREEMENT


               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered into  as of  this  30th day  of September,  1996, by  and
          between the undersigned, SAMUEL P. OKNER ("Shareholder"), and HA-
          LO INDUSTRIES, INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the  date of this Affiliate  Agreement, Shareholder is
          an  executive officer,  director  and/or  shareholder  of  Market
          U.S.A.,  Inc.,  an  Illinois  corporation  ("Market   USA"),  and
          executive officer and/or shareholder  of Marusa Marketing Inc., a
          Canadian  federal   corporation  ("Marusa").     Pursuant  to  an
          Agreement  and Plan of Merger  and Amalgamation dated  as of June
          14,  1996 (the "Plan  of Merger"),  among Shareholder,  the other
          shareholders of Market USA and Marusa, HA-LO, Market USA, Marusa,
          and others,  it was  agreed that,  upon  satisfaction of  certain
          conditions,   HA-LO's   wholly-owned   Illinois    and   Canadian
          subsidiaries would merge into and amalgamate  with Market USA and
          Marusa,  respectively,  in  a  unitary  transaction  intended  to
          qualify  simultaneously   as  (i)  a  reorganization   under  the
          provisions  of Section  368(a) of  the Internal  Revenue  Code of
          1986, as amended, (ii) an amalgamation exempt from taxation under
          the  Canada/U.S. Income Tax  Convention, and (iii)  a "pooling of
          interests"   under   generally  accepted   accounting  principles
          ("GAAP"), the  published statements  of the  Financial Accounting
          Standards Board  ("FASB"), and the rules  and regulations ("Rules
          and Regulations") of the  Securities and Exchange Commission (the
          "Commission") promulgated  under the  Securities Act of  1933, as
          amended (the "Securities Act").  The aforesaid tax and accounting
          treatments  (hereafter collectively  referred to  as  the "Merger
          Benefits") were  a material  inducement to  the parties  to enter
          into  the Plan  of  Merger.   Shareholder's agreements  hereunder
          constituted  an inducement  to HA-LO  to enter  into the  Plan of
          Merger,  and HA-LO's  obligation to  consummate the  transactions
          contemplated under  the Plan of Merger  are expressly conditioned
          upon  Shareholder's  execution  and  delivery of  this  Affiliate
          Agreement  prior to  the effectiveness  of said  transactions (as
          defined in Section  1.04 of  the Plan of  Merger, the  "Effective
          Time").   Unless otherwise provided in  this Affiliate Agreement,
          the capitalized  terms used herein  shall have the  same meanings
          ascribed to them in the Plan of Merger.

               Pursuant  to the Plan of  Merger, Market USA  and Marusa (in
          their merged and/or amalgamated composition) would become wholly-
          owned subsidiaries of HA-LO, and Shareholder would receive shares
          of  HA-LO's  common  capital  voting  stock,  no  par value  (the
          "Acquiror  Securities"),  in  exchange  for  Shareholder's  total
          shareholdings   in  Market   USA  and/or   Marusa  (the   "Target
          Securities").    It  is  the   parties'  good  faith  belief  and
          understanding that  Shareholder is  an "affiliate" of  Market USA<PAGE>


<PAGE>


          and/or  Marusa prior  to  the  Effective  Time,  and  may  be  an
          "affiliate" of HA-LO  on and  after the Effective  Time. As  used
          herein, "affiliate"  shall have  the same  meaning given  to such
          term for  purposes of paragraphs (c)  and (d) of Rule  145 of the
          Rules and Regulations of the Commission under the Securities Act,
          and/or as used in and for purposes of Accounting Series, Releases
          130 and 135, as amended, of the Commission.

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit  the   applicability  and/or  availability  of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder  of his  Target Securities  and Acquiror  Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that Shareholder will not take  any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa  as a  pooling of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition of Acquiror  Securities received by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration Agreement"), which  shall be executed  concurrently
          herewith  by HA-LO,  Shareholder  and the  other shareholders  of
          Market USA and/or Marusa, or paragraph 7 hereof.

               NOW,  THEREFORE,  in  consideration  of  the  premises,  the
          agreement  of  the  parties  to enter  into  and  consummate  the
          transactions  contemplated under  the Plan  of Merger,  and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is  hereby mutually  acknowledged, Shareholder  and HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

               1.   In   the  event   Shareholder  receives   any  Acquiror
          Securities under,  pursuant  to or  as a  result of  the Plan  of
          Merger, Shareholder  shall not make  any sale, transfer  or other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder  has  carefully read  the  Plan  of Merger  and  this
          Affiliate  Agreement, and  to  the extent  Shareholder deemed  it
          necessary,  Shareholder has  discussed the requirements  of these
          documents,  and  other  applicable limitations  on  Shareholder's
          ability  to  sell,  transfer  or otherwise  dispose  of  Acquiror
          Securities, with legal counsel of Shareholder's selection.

               3.   Shareholder  understands the  transactions contemplated
          under  the Plan  of Merger must  be submitted  for a  vote of the

                                        - 2 -<PAGE>


<PAGE>


          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in part, material information  concerning, and provided by or  on
          behalf of,  Market USA,  Marusa and  Shareholder.   In connection
          with  such  solicitation,  and   otherwise  for  the  purpose  of
          consummating  the  transactions contemplated  under  the  Plan of
          Merger, the Proxy Statement  and other written materials prepared
          by  or  on  behalf  of  HA-LO  may  deem  Shareholder  to  be  an
          "affiliate" of Market USA and Marusa prior to the Effective Time,
          and  an "affiliate"  of HA-LO  on and  after the  Effective Time.
          Shareholder   hereby   agrees   that,   whether   or   not   such
          classification is correct,  Shareholder shall not  take objection
          to,  and Shareholder  shall not  cause or  suffer others  to take
          objection to, such classification, if such objection could result
          in,   or  effect,   any   modification,  alteration,   amendment,
          restatement or nullification  of any term or provision  set forth
          in  this Affiliate Agreement or  otherwise intended to be binding
          on Shareholder and Shareholder's successors and assigns.

               4.   Shareholder  hereby agrees  that,  from  the  Effective
          Time,  he shall  not  sell,  transfer  or  otherwise  dispose  of
          Acquiror Securities issued to him under the Plan of Merger unless
          (x)  such  sale, transfer  or  disposition  has been  effectively
          registered under  the Securities  Act, including pursuant  to the
          Registration Agreement,  for  as  long  as  he  shall  remain  an
          "affiliate"  of HA-LO, (y) such  sale, transfer or disposition is
          made  in conformity with the volume and other limitations of Rule
          145  promulgated by the  Commission under the  Securities Act, or
          (z)  in the  opinion of counsel  reasonably acceptable  to HA-LO,
          such sale,  transfer or  disposition is exempt  from registration
          under the Securities Act.

               5.   Anything  in this  Affiliate Agreement to  the contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise  dispose of any  shares of  Target Securities,  or (ii)
          sell,  transfer or  otherwise dispose of  any shares  of Acquiror
          Securities, whether or not received by Shareholder under the Plan
          of  Merger, during the period from the Effective Time until after
          such  time as  results  covering at  least  thirty (30)  days  of
          combined operations  of Market USA,  Marusa and  HA-LO have  been
          published by HA-LO in the form of a quarterly earnings report, an
          effective  registration statement  filed with  the Commission,  a
          report to the Commission on Form  10-K, 10-Q or 8-K, or any other
          public  filing  or  announcement  which  includes  such  combined
          results  of operations  for Market  USA, Marusa  and HA-LO.   For
          purposes of this Affiliate Agreement, the separate periods during
          which Shareholder  shall be prohibited from selling, transferring
          or   otherwise  disposing  of   Target  Securities   or  Acquiror
          Securities pursuant to this Section 5 are hereafter collectively,
          the "Pooling Periods".


                                        - 3 -<PAGE>



<PAGE>

               6.   Shareholder understands  and agrees it is  intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a
          "pooling of interests" in accordance with GAAP, FAS and Rules and
          Regulations  promulgated by  the Commission under  the Securities
          Act.    Shareholder agrees  that  Shareholder's  forbearance from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror Securities  during a Pooling  Period is required  to
          preserve the Merger Benefits.

               7.   Following  expiration of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities  issued to  him  under  the Plan  of  Merger
          pursuant to  Rule 145 under the Securities Act, and to the extent
          applicable,  Rule 144 under the Securities  Act, HA-LO shall file
          those reports required  to be filed by it pursuant  to Section 13
          of the Securities Exchange Act  of 1934, as amended, in order  to
          permit Shareholder  to sell  Acquiror Securities pursuant  to the
          terms and conditions of Rule 145 and the applicable provisions of
          Rule 144.

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters   for  the  disposition  by  Shareholder  of  Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares  of Acquiror  Securities issued  to Shareholder  under the
          Plan  of Merger (other than  those shares which  are eligible for
          registration and  sale from time  to time under  the Registration
          Agreement following the expiration of the Pooling Periods or sale
          in accordance with Rule 145) and that there will be placed on the
          certificates for such shares, or on any substitutions therefor, a
          legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT  OF   1933,   AS   AMENDED   (THE
                    "SECURITIES ACT"), OF  HA-LO INDUSTRIES, INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION  SUBJECT TO RULE 145 PROMULGATED UNDER

                                        - 4 -<PAGE>



<PAGE>

                    THE  SECURITIES ACT;  (3) ARE  SUBJECT TO  CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN
                    AFFILIATE AGREEMENT DATED AS OF SEPTEMBER __, 1996
                    BETWEEN THE ISSUER AND THE OWNER  (A COPY OF WHICH
                    IS ON FILE WITH THE SECRETARY OF THE  ISSUER); AND
                    (4)  MAY  NOT  BE SOLD,  TRANSFERRED  OR OTHERWISE
                    DISPOSED  OF  IN  THE  ABSENCE  OF   AN  EFFECTIVE
                    REGISTRATION  STATEMENT  UNDER THE  SECURITIES ACT
                    (AND ANY  APPLICABLE STATE LAWS) OR  AN OPINION OF
                    THE ISSUER'S COUNSEL TO THE EFFECT THAT SUCH SALE,
                    TRANSFER OR  OTHER DISPOSITION IS  PERMITTED UNDER
                    THE SECURITIES ACT AND THE REGULATIONS PROMULGATED
                    THEREUNDER."

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect  to said Acquiror Securities at the times
          at which they become eligible  for registration and sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder hereby  represents  and warrants  to  HA-LO
          that  he possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties,  covenants and  agreements herein  contained, and  to
          perform  all  of  his  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and  Shareholder s  successors  and  assigns.     This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.   This Affiliate Agreement may
          be amended only in a writing signed by the parties,  and shall be
          construed in accordance with, and governed by, the  internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal or state courts with  venue in the County of  Cook, State
          of Illinois, and in no other location. 

















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.




                                        /s/ Samuel P. Okner                
                                        Samuel P. Okner

                                        HA-LO INDUSTRIES, INC.



                                        By:  /s/ Richard A. Magid          

                                             Its: Vice President           




































          182659_01
                                                                    - 6 -<PAGE>







                                 AFFILIATE AGREEMENT

               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered  into as  of this  30th day  of September,  1996, by  and
          between  the undersigned,  ANNE  OKNER and  SAMUEL P.  OKNER, not
          individually,  but as co-Trustees  of The Samuel  P. Okner Family
          Trust u/a/d  May 14, 1996 ("Shareholder"),  and HA-LO INDUSTRIES,
          INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date of this Affiliate Agreement, Shareholder is a
          shareholder  of Market  U.S.A.,  Inc.,  an  Illinois  corporation
          ("Market USA"), an affiliate of Marusa Marketing Inc., a Canadian
          federal  corporation ("Marusa").   Pursuant  to an  Agreement and
          Plan  of Merger and  Amalgamation dated as of  June 14, 1996 (the
          "Plan of  Merger"), among Shareholder, the  other shareholders of
          Market  USA and Marusa, HA-LO, Market USA, Marusa, and others, it
          was agreed that, upon satisfaction of certain conditions, HA-LO's
          wholly-owned Illinois  and Canadian subsidiaries would merge into
          and amalgamate  with Market  USA and  Marusa, respectively,  in a
          unitary transaction  intended to qualify simultaneously  as (i) a
          reorganization  under the  provisions  of Section  368(a) of  the
          Internal Revenue Code  of 1986, as amended, (ii)  an amalgamation
          exempt from taxation under the Canada/U.S. Income Tax Convention,
          and  (iii)  a "pooling  of  interests"  under generally  accepted
          accounting principles ("GAAP"), the  published statements of  the
          Financial Accounting Standards Board  ("FASB"), and the rules and
          regulations  ("Rules  and  Regulations") of  the  Securities  and
          Exchange  Commission  (the  "Commission")  promulgated  under the
          Securities Act of 1933,  as amended (the "Securities Act").   The
          aforesaid tax  and accounting treatments  (hereafter collectively
          referred  to as the "Merger Benefits") were a material inducement
          to the parties  to enter into the Plan  of Merger.  Shareholder's
          agreements hereunder constituted an  inducement to HA-LO to enter
          into the Plan of Merger, and HA-LO's obligation to consummate the
          transactions contemplated under the  Plan of Merger are expressly
          conditioned  upon Shareholder's  execution and  delivery of  this
          Affiliate  Agreement   prior  to   the   effectiveness  of   said
          transactions (as defined in  Section 1.04 of the Plan  of Merger,
          the  "Effective  Time").    Unless  otherwise  provided  in  this
          Affiliate Agreement, the capitalized terms used herein shall have
          the same meanings ascribed to them in the Plan of Merger.

               Pursuant  to the Plan of  Merger, Market USA  and Marusa (in
          their merged and/or amalgamated composition) would become wholly-
          owned subsidiaries of HA-LO, and Shareholder would receive shares
          of  HA-LO's  common  capital  voting stock,  no  par  value  (the
          "Acquiror  Securities"),  in  exchange  for  Shareholder s  total
          shareholdings   in  Market   USA  and/or   Marusa  (the   "Target
          Securities").     It  is  the  parties'  good  faith  belief  and
          understanding that  Shareholder is  an "affiliate" of  Market USA
          and/or  Marusa prior  to  the  Effective  Time,  and  may  be  an
          "affiliate" of HA-LO  on and  after the Effective  Time. As  used<PAGE>


<PAGE>


          herein,  "affiliate" shall  have the same  meaning given  to such
          term for  purposes of paragraphs (c)  and (d) of Rule  145 of the
          Rules and Regulations of the Commission under the Securities Act,
          and/or as used in and for purposes of Accounting Series, Releases
          130 and 135, as amended, of the Commission.

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit   the  applicability  and/or  availability  of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder  of his  Target Securities  and  Acquiror Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that  Shareholder will not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa as  a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition  of Acquiror Securities received by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration Agreement"),  which shall be  executed concurrently
          herewith  by HA-LO,  Shareholder  and the  other shareholders  of
          Market USA and/or Marusa, or paragraph 7 hereof.

               NOW,  THEREFORE,  in  consideration  of  the  premises,  the
          agreement  of  the  parties  to  enter  into  and  consummate the
          transactions  contemplated under  the Plan  of Merger,  and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is hereby  mutually acknowledged,  Shareholder and  HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

                    1.   In  the  event Shareholder  receives  any Acquiror
          Securities  under, pursuant  to or  as a  result  of the  Plan of
          Merger,  Shareholder shall not  make any sale,  transfer or other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder has  carefully  read  the  Plan of  Merger  and  this
          Affiliate  Agreement, and  to  the extent  Shareholder deemed  it
          necessary, Shareholder  has discussed  the requirements  of these
          documents,  and  other  applicable limitations  on  Shareholder's
          ability  to  sell,  transfer  or otherwise  dispose  of  Acquiror
          Securities, with legal counsel of Shareholder's selection.

               3.   Shareholder  understands the  transactions contemplated
          under  the Plan  of Merger must  be submitted  for a  vote of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in part, material  information concerning, and provided by  or on
          behalf of,  Market USA,  Marusa and  Shareholder.  In  connection

                                        - 2 -<PAGE>



<PAGE>

          with  such  solicitation,  and   otherwise  for  the  purpose  of
          consummating  the transactions  contemplated  under the  Plan  of
          Merger, the Proxy Statement  and other written materials prepared
          by  or  on  behalf  of  HA-LO  may  deem  Shareholder  to  be  an
          "affiliate" of Market USA and Marusa prior to the Effective Time,
          and  an "affiliate"  of HA-LO  on and  after the  Effective Time.
          Shareholder   hereby   agrees   that,   whether   or   not   such
          classification is  correct, Shareholder shall not  take objection
          to,  and Shareholder  shall not  cause or  suffer others  to take
          objection to, such classification, if such objection could result
          in,   or  effect,   any   modification,  alteration,   amendment,
          restatement or nullification  of any term or  provision set forth
          in this Affiliate Agreement  or otherwise intended to  be binding
          on Shareholder and Shareholder's successors and assigns.

               4.   Shareholder  hereby agrees  that,  from  the  Effective
          Time,  he  shall  not  sell, transfer  or  otherwise  dispose  of
          Acquiror Securities issued to him under the Plan of Merger unless
          (x)  such  sale, transfer  or  disposition  has been  effectively
          registered under  the Securities  Act, including pursuant  to the
          Registration  Agreement,  for  as  long as  he  shall  remain  an
          "affiliate" of HA-LO, (y)  such sale, transfer or  disposition is
          made  in conformity with the volume and other limitations of Rule
          145  promulgated by the  Commission under the  Securities Act, or
          (z) in  the opinion  of counsel  reasonably acceptable to  HA-LO,
          such sale,  transfer or  disposition is exempt  from registration
          under the Securities Act.

               5.   Anything in  this Affiliate  Agreement to  the contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of Target  Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares of  Acquiror
          Securities, whether or not received by Shareholder under the Plan
          of  Merger, during the period from the Effective Time until after
          such  time as  results  covering at  least  thirty (30)  days  of
          combined  operations of  Market USA,  Marusa and HA-LO  have been
          published by HA-LO in the form of a quarterly earnings report, an
          effective  registration  statement filed  with the  Commission, a
          report to the Commission on Form  10-K, 10-Q or 8-K, or any other
          public  filing  or  announcement  which  includes  such  combined
          results  of operations  for Market  USA, Marusa  and HA-LO.   For
          purposes of this Affiliate Agreement, the separate periods during
          which Shareholder shall be  prohibited from selling, transferring
          or   otherwise  disposing   of  Target  Securities   or  Acquiror
          Securities pursuant to this Section 5 are hereafter collectively,
          the "Pooling Periods".

               6.   Shareholder understands  and agrees it is  intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a
          "pooling of interests" in accordance with GAAP, FAS and Rules and

                                        - 3 -<PAGE>


<PAGE>


          Regulations promulgated  by the  Commission under  the Securities
          Act.   Shareholder  agrees  that Shareholder's  forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror Securities  during a Pooling  Period is required  to
          preserve the Merger Benefits.

               7.   Following expiration  of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities  issued  to  him under  the  Plan  of Merger
          pursuant to Rule 145 under the Securities  Act, and to the extent
          applicable, Rule 144 under  the Securities Act, HA-LO shall  file
          those reports required  to be filed by it  pursuant to Section 13
          of the Securities Exchange Act  of 1934, as amended, in  order to
          permit Shareholder  to sell  Acquiror Securities pursuant  to the
          terms and conditions of Rule 145 and the applicable provisions of
          Rule 144.  

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition   by  Shareholder  of  Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares  of Acquiror  Securities issued  to Shareholder  under the
          Plan  of Merger (other than  those shares which  are eligible for
          registration  and sale from  time to time  under the Registration
          Agreement following the expiration of the Pooling Periods or sale
          in accordance with Rule 145) and that there will be placed on the
          certificates for such shares, or on any substitutions therefor, a
          legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT  OF   1933,   AS   AMENDED   (THE
                    "SECURITIES ACT"), OF  HA-LO INDUSTRIES, INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION  SUBJECT TO RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3) ARE  SUBJECT TO  CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN
                    AFFILIATE AGREEMENT DATED AS OF SEPTEMBER __, 1996

                                        - 4 -<PAGE>


<PAGE>


                    BETWEEN THE ISSUER AND THE OWNER (A COPY OF  WHICH
                    IS ON  FILE WITH THE SECRETARY OF THE ISSUER); AND
                    (4)  MAY NOT  BE  SOLD,  TRANSFERRED OR  OTHERWISE
                    DISPOSED   OF  IN  THE  ABSENCE  OF  AN  EFFECTIVE
                    REGISTRATION  STATEMENT  UNDER THE  SECURITIES ACT
                    (AND ANY  APPLICABLE STATE LAWS) OR  AN OPINION OF
                    THE ISSUER'S COUNSEL TO THE EFFECT THAT SUCH SALE,
                    TRANSFER OR  OTHER DISPOSITION IS  PERMITTED UNDER
                    THE SECURITIES ACT AND THE REGULATIONS PROMULGATED
                    THEREUNDER."

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror  Securities at the times
          at which they become eligible for registration and  sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder hereby  represents  and warrants  to  HA-LO
          that  he possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties, covenants  and  agreements herein  contained, and  to
          perform  all  of  his  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and   Shareholder's  successors  and  assigns.    This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This  Affiliate Agreement may
          be amended only in a writing signed by the parties,  and shall be
          construed in  accordance with, and governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal or state courts  with venue in the County of  Cook, State
          of Illinois, and in no other location.




















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.

                                        THE SAMUEL P. OKNER FAMILY TRUST
                                        U/A/D MAY 14, 1996


                                        By:  /s/ Samuel P. Okner           

                                             Co-Trustee


                                        By:  /s/ Anne Okner                

                                             Co-Trustee

                                        HA-LO INDUSTRIES, INC.


                                        By:  /s/ Richard A. Magid          

                                             Its: Vice President           






























          182671_01
                                                                    - 6 -<PAGE>







                                 AFFILIATE AGREEMENT

               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered  into as  of this  30th day  of September,  1996, by  and
          between  the  undersigned,  ANNE  OKNER and  ELLYN  ROBBINS,  not
          individually,  but as  co-Trustees  of The  Ellyn Robbins  Family
          Trust u/a/d  May 14, 1996 ("Shareholder"),  and HA-LO INDUSTRIES,
          INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date of this Affiliate Agreement, Shareholder is a
          shareholder  of Market  U.S.A.,  Inc.,  an  Illinois  corporation
          ("Market USA"), an affiliate of Marusa Marketing Inc., a Canadian
          federal  corporation ("Marusa").   Pursuant  to an  Agreement and
          Plan  of Merger and  Amalgamation dated as of  June 14, 1996 (the
          "Plan of  Merger"), among Shareholder, the  other shareholders of
          Market  USA and Marusa, HA-LO, Market USA, Marusa, and others, it
          was agreed that, upon satisfaction of certain conditions, HA-LO's
          wholly-owned Illinois  and Canadian subsidiaries would merge into
          and amalgamate  with Market  USA and  Marusa, respectively,  in a
          unitary transaction  intended to qualify simultaneously  as (i) a
          reorganization  under the  provisions  of Section  368(a) of  the
          Internal Revenue Code  of 1986, as amended, (ii)  an amalgamation
          exempt from taxation under the Canada/U.S. Income Tax Convention,
          and  (iii)  a "pooling  of  interests"  under generally  accepted
          accounting principles ("GAAP"), the  published statements of  the
          Financial Accounting Standards Board  ("FASB"), and the rules and
          regulations  ("Rules  and  Regulations") of  the  Securities  and
          Exchange  Commission  (the  "Commission")  promulgated  under the
          Securities Act of 1933,  as amended (the "Securities Act").   The
          aforesaid tax  and accounting treatments  (hereafter collectively
          referred  to as the "Merger Benefits") were a material inducement
          to the parties  to enter into the Plan  of Merger.  Shareholder's
          agreements hereunder constituted an  inducement to HA-LO to enter
          into the Plan of Merger, and HA-LO's obligation to consummate the
          transactions contemplated under the  Plan of Merger are expressly
          conditioned  upon Shareholder's  execution and  delivery of  this
          Affiliate  Agreement   prior  to   the   effectiveness  of   said
          transactions (as defined in  Section 1.04 of the Plan  of Merger,
          the  "Effective  Time").    Unless  otherwise  provided  in  this
          Affiliate Agreement, the capitalized terms used herein shall have
          the same meanings ascribed to them in the Plan of Merger.    
            
               Pursuant  to the Plan of  Merger, Market USA  and Marusa (in
          their merged and/or amalgamated composition) would become wholly-
          owned subsidiaries of HA-LO, and Shareholder would receive shares
          of  HA-LO's  common  capital  voting stock,  no  par  value  (the
          "Acquiror  Securities"),  in  exchange  for  Shareholder's  total
          shareholdings   in  Market   USA  and/or   Marusa  (the   "Target
          Securities").     It  is  the  parties'  good  faith  belief  and
          understanding that  Shareholder is  an "affiliate" of  Market USA
          and/or  Marusa prior  to  the  Effective  Time,  and  may  be  an
          "affiliate" of HA-LO  on and  after the Effective  Time. As  used<PAGE>



<PAGE>

          herein,  "affiliate" shall  have the same  meaning given  to such
          term for  purposes of paragraphs (c)  and (d) of Rule  145 of the
          Rules and Regulations of the Commission under the Securities Act,
          and/or as used in and for purposes of Accounting Series, Releases
          130 and 135, as amended, of the Commission.  

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit   the  applicability  and/or  availability  of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder  of his  Target Securities  and  Acquiror Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that  Shareholder will not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa as  a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition  of Acquiror Securities received by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration Agreement"),  which shall be  executed concurrently
          herewith  by HA-LO,  Shareholder  and the  other shareholders  of
          Market USA and/or Marusa, or paragraph 7 hereof.

               NOW,  THEREFORE,  in  consideration  of  the  premises,  the
          agreement  of  the  parties  to  enter  into  and  consummate the
          transactions  contemplated under  the Plan  of Merger,  and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is hereby  mutually acknowledged,  Shareholder and  HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

                    1.   In  the  event Shareholder  receives  any Acquiror
          Securities  under, pursuant  to or  as a  result  of the  Plan of
          Merger,  Shareholder shall not  make any sale,  transfer or other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder has  carefully  read  the  Plan of  Merger  and  this
          Affiliate  Agreement, and  to  the extent  Shareholder deemed  it
          necessary, Shareholder  has discussed  the requirements  of these
          documents,  and  other  applicable limitations  on  Shareholder's
          ability  to  sell,  transfer  or otherwise  dispose  of  Acquiror
          Securities, with legal counsel of Shareholder's selection.

               3.   Shareholder  understands the  transactions contemplated
          under  the Plan  of Merger must  be submitted  for a  vote of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in part, material  information concerning, and provided by  or on
          behalf of,  Market USA,  Marusa and  Shareholder.  In  connection

                                        - 2 -<PAGE>


<PAGE>


          with  such  solicitation,  and   otherwise  for  the  purpose  of
          consummating  the transactions  contemplated  under the  Plan  of
          Merger, the Proxy Statement  and other written materials prepared
          by  or  on  behalf  of  HA-LO  may  deem  Shareholder  to  be  an
          "affiliate" of Market USA and Marusa prior to the Effective Time,
          and an "affiliate"  of HA-LO on  and after the  Effective Time.  
          Shareholder   hereby   agrees   that,   whether   or   not   such
          classification is  correct, Shareholder shall not  take objection
          to,  and Shareholder  shall not  cause or  suffer others  to take
          objection to, such classification, if such objection could result
          in,   or  effect,   any   modification,  alteration,   amendment,
          restatement or nullification  of any term or  provision set forth
          in this Affiliate Agreement  or otherwise intended to  be binding
          on Shareholder and Shareholder's successors and assigns.

               4.   Shareholder  hereby agrees  that,  from  the  Effective
          Time,  he  shall  not  sell, transfer  or  otherwise  dispose  of
          Acquiror Securities issued to him under the Plan of Merger unless
          (x)  such  sale, transfer  or  disposition  has been  effectively
          registered under  the Securities  Act, including pursuant  to the
          Registration  Agreement,  for  as  long as  he  shall  remain  an
          "affiliate" of HA-LO, (y)  such sale, transfer or  disposition is
          made  in conformity with the volume and other limitations of Rule
          145  promulgated by the  Commission under the  Securities Act, or
          (z) in  the opinion  of counsel  reasonably acceptable to  HA-LO,
          such sale,  transfer or  disposition is exempt  from registration
          under the Securities Act.

               5.   Anything in  this Affiliate  Agreement to  the contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of Target  Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares of  Acquiror
          Securities, whether or not received by Shareholder under the Plan
          of  Merger, during the period from the Effective Time until after
          such  time as  results  covering at  least  thirty (30)  days  of
          combined  operations of  Market USA,  Marusa and HA-LO  have been
          published by HA-LO in the form of a quarterly earnings report, an
          effective  registration  statement filed  with the  Commission, a
          report to the Commission on Form  10-K, 10-Q or 8-K, or any other
          public  filing  or  announcement  which  includes  such  combined
          results  of operations  for Market  USA, Marusa  and HA-LO.   For
          purposes of this Affiliate Agreement, the separate periods during
          which Shareholder shall be  prohibited from selling, transferring
          or   otherwise  disposing   of  Target  Securities   or  Acquiror
          Securities pursuant to this Section 5 are hereafter collectively,
          the "Pooling Periods".  

               6.   Shareholder understands  and agrees it is  intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a
          "pooling of interests" in accordance with GAAP, FAS and Rules and

                                        - 3 -<PAGE>



<PAGE>

          Regulations promulgated  by the  Commission under  the Securities
          Act.   Shareholder  agrees  that Shareholder's  forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror Securities  during a Pooling  Period is required  to
          preserve the Merger Benefits.

               7.   Following expiration  of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities  issued  to  him under  the  Plan  of Merger
          pursuant to Rule 145 under the Securities  Act, and to the extent
          applicable, Rule 144 under  the Securities Act, HA-LO shall  file
          those reports required  to be filed by it  pursuant to Section 13
          of the Securities Exchange Act  of 1934, as amended, in  order to
          permit Shareholder  to sell  Acquiror Securities pursuant  to the
          terms and conditions of Rule 145 and the applicable provisions of
          Rule 144.  

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition   by  Shareholder  of  Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares  of Acquiror  Securities issued  to Shareholder  under the
          Plan  of Merger (other than  those shares which  are eligible for
          registration  and sale from  time to time  under the Registration
          Agreement following the expiration of the Pooling Periods or sale
          in accordance with Rule 145) and that there will be placed on the
          certificates for such shares, or on any substitutions therefor, a
          legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT  OF   1933,   AS   AMENDED   (THE
                    "SECURITIES ACT"), OF  HA-LO INDUSTRIES, INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION  SUBJECT TO RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3) ARE  SUBJECT TO  CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN
                    AFFILIATE AGREEMENT DATED AS OF SEPTEMBER __, 1996

                                        - 4 -<PAGE>


<PAGE>


                    BETWEEN THE ISSUER AND THE OWNER (A COPY OF  WHICH
                    IS ON  FILE WITH THE SECRETARY OF THE ISSUER); AND
                    (4)  MAY NOT  BE  SOLD,  TRANSFERRED OR  OTHERWISE
                    DISPOSED   OF  IN  THE  ABSENCE  OF  AN  EFFECTIVE
                    REGISTRATION  STATEMENT  UNDER THE  SECURITIES ACT
                    (AND ANY  APPLICABLE STATE LAWS) OR  AN OPINION OF
                    THE ISSUER'S COUNSEL TO THE EFFECT THAT SUCH SALE,
                    TRANSFER OR  OTHER DISPOSITION IS  PERMITTED UNDER
                    THE SECURITIES ACT AND THE REGULATIONS PROMULGATED
                    THEREUNDER."

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror  Securities at the times
          at which they become eligible for registration and  sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder hereby  represents  and warrants  to  HA-LO
          that  he possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties, covenants  and  agreements herein  contained, and  to
          perform  all  of  his  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and   Shareholder s  successors  and  assigns.    This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This  Affiliate Agreement may
          be amended only in a writing signed by the parties,  and shall be
          construed in  accordance with, and governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal or state courts  with venue in the County of  Cook, State
          of Illinois, and in no other location. 




















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.

                                        THE ELLYN ROBBINS FAMILY TRUST
                                        U/A/D MAY 14, 1996


                                        By:  /s/ Ellyn Robbins             

                                             Co-Trustee


                                        By:  /s/ Anne Okner                

                                             Co-Trustee

                                        HA-LO INDUSTRIES, INC.


                                        By:  /s/ Richard A. Magid          

                                             Its: Vice President           






























          182652_01
                                                                    - 6 -<PAGE>







                                 AFFILIATE AGREEMENT

               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered  into as  of this  30th day  of September,  1996, by  and
          between the  undersigned,  ANNE  OKNER  and JOEL  C.  OKNER,  not
          individually,  but as  co-Trustees of  The  Joel C.  Okner Family
          Trust u/a/d  May 14, 1996 ("Shareholder"),  and HA-LO INDUSTRIES,
          INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date of this Affiliate Agreement, Shareholder is a
          shareholder  of Market  U.S.A.,  Inc.,  an  Illinois  corporation
          ("Market USA"), an affiliate of Marusa Marketing Inc., a Canadian
          federal  corporation ("Marusa").   Pursuant  to an  Agreement and
          Plan  of Merger and  Amalgamation dated as of  June 14, 1996 (the
          "Plan of  Merger"), among Shareholder, the  other shareholders of
          Market  USA and Marusa, HA-LO, Market USA, Marusa, and others, it
          was agreed that, upon satisfaction of certain conditions, HA-LO's
          wholly-owned Illinois  and Canadian subsidiaries would merge into
          and amalgamate  with Market  USA and  Marusa, respectively,  in a
          unitary transaction  intended to qualify simultaneously  as (i) a
          reorganization  under the  provisions  of Section  368(a) of  the
          Internal Revenue Code  of 1986, as amended, (ii)  an amalgamation
          exempt from taxation under the Canada/U.S. Income Tax Convention,
          and  (iii)  a "pooling  of  interests"  under generally  accepted
          accounting principles ("GAAP"), the  published statements of  the
          Financial Accounting Standards Board  ("FASB"), and the rules and
          regulations  ("Rules  and  Regulations") of  the  Securities  and
          Exchange  Commission  (the  "Commission")  promulgated  under the
          Securities Act of 1933,  as amended (the "Securities Act").   The
          aforesaid tax  and accounting treatments  (hereafter collectively
          referred  to as the "Merger Benefits") were a material inducement
          to the parties  to enter into the Plan  of Merger.  Shareholder's
          agreements hereunder constituted an  inducement to HA-LO to enter
          into the Plan of Merger, and HA-LO's obligation to consummate the
          transactions contemplated under the  Plan of Merger are expressly
          conditioned  upon Shareholder's  execution and  delivery of  this
          Affiliate  Agreement   prior  to   the   effectiveness  of   said
          transactions (as defined in  Section 1.04 of the Plan  of Merger,
          the  "Effective  Time").    Unless  otherwise  provided  in  this
          Affiliate Agreement, the capitalized terms used herein shall have
          the same meanings ascribed to them in the Plan of Merger.

               Pursuant  to the Plan of  Merger, Market USA  and Marusa (in
          their merged and/or amalgamated composition) would become wholly-
          owned subsidiaries of HA-LO, and Shareholder would receive shares
          of  HA-LO's  common  capital  voting stock,  no  par  value  (the
          "Acquiror  Securities"),  in  exchange  for  Shareholder's  total
          shareholdings   in  Market   USA  and/or   Marusa  (the   "Target
          Securities").     It  is  the  parties'  good  faith  belief  and
          understanding that  Shareholder is  an "affiliate" of  Market USA
          and/or  Marusa prior  to  the  Effective  Time,  and  may  be  an
          "affiliate" of HA-LO  on and after the  Effective Time.  As  used<PAGE>


<PAGE>


          herein,  "affiliate" shall  have the same  meaning given  to such
          term for  purposes of paragraphs (c)  and (d) of Rule  145 of the
          Rules and Regulations of the Commission under the Securities Act,
          and/or as used in and for purposes of Accounting Series, Releases
          130 and 135, as amended, of the Commission.

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit   the  applicability  and/or  availability  of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder  of his  Target Securities  and  Acquiror Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that  Shareholder will not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa as  a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition  of Acquiror Securities received by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration Agreement"),  which shall be  executed concurrently
          herewith  by HA-LO,  Shareholder  and the  other shareholders  of
          Market USA and/or Marusa, or paragraph 7 hereof.

               NOW,  THEREFORE,  in  consideration  of  the  premises,  the
          agreement  of  the  parties  to  enter  into  and  consummate the
          transactions  contemplated under  the Plan  of Merger,  and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is hereby  mutually acknowledged,  Shareholder and  HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

               1.   In   the  event   Shareholder  receives   any  Acquiror
          Securities  under, pursuant  to or  as a  result of  the  Plan of
          Merger, Shareholder shall  not make any  sale, transfer or  other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder  has  carefully read  the  Plan  of  Merger and  this
          Affiliate  Agreement, and  to  the extent  Shareholder deemed  it
          necessary, Shareholder  has discussed the  requirements of  these
          documents,  and  other  applicable  limitations  on Shareholder's
          ability  to  sell,  transfer  or otherwise  dispose  of  Acquiror
          Securities, with legal counsel of Shareholder s selection.

               3.   Shareholder  understands the  transactions contemplated
          under the  Plan of  Merger must  be submitted for  a vote  of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in  part, material information concerning,  and provided by or on

                                        - 2 -<PAGE>


<PAGE>


          behalf  of, Market  USA, Marusa and  Shareholder.   In connection
          with  such  solicitation,  and   otherwise  for  the  purpose  of
          consummating  the transactions  contemplated  under  the Plan  of
          Merger, the Proxy Statement  and other written materials prepared
          by  or  on  behalf  of  HA-LO  may  deem  Shareholder  to  be  an
          "affiliate" of Market USA and Marusa prior to the Effective Time,
          and  an "affiliate"  of HA-LO  on and  after the  Effective Time.
          Shareholder   hereby   agrees   that,   whether   or   not   such
          classification is  correct, Shareholder shall  not take objection
          to,  and Shareholder  shall not  cause or  suffer others  to take
          objection to, such classification, if such objection could result
          in,  or   effect,   any  modification,   alteration,   amendment,
          restatement or nullification of  any term or provision  set forth
          in  this Affiliate Agreement or otherwise  intended to be binding
          on Shareholder and Shareholder's successors and assigns.

               4.   Shareholder  hereby  agrees  that, from  the  Effective
          Time,  he  shall  not  sell,  transfer  or otherwise  dispose  of
          Acquiror Securities issued to him under the Plan of Merger unless
          (x)  such  sale, transfer  or  disposition  has been  effectively
          registered under  the Securities  Act, including pursuant  to the
          Registration  Agreement,  for  as  long  as he  shall  remain  an
          "affiliate"  of HA-LO, (y) such sale,  transfer or disposition is
          made  in conformity with the volume and other limitations of Rule
          145 promulgated by  the Commission under  the Securities Act,  or
          (z) in  the opinion  of counsel  reasonably acceptable  to HA-LO,
          such sale,  transfer or  disposition is exempt  from registration
          under the Securities Act.

               5.   Anything in  this Affiliate Agreement  to the  contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of  Target Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares  of Acquiror
          Securities, whether or not received by Shareholder under the Plan
          of  Merger, during the period from the Effective Time until after
          such  time as  results  covering at  least  thirty (30)  days  of
          combined operations  of Market  USA, Marusa  and HA-LO  have been
          published by HA-LO in the form of a quarterly earnings report, an
          effective  registration statement  filed with  the  Commission, a
          report to  the Commission on Form 10-K, 10-Q or 8-K, or any other
          public  filing  or  announcement  which  includes  such  combined
          results  of operations  for Market  USA, Marusa  and HA-LO.   For
          purposes of this Affiliate Agreement, the separate periods during
          which  Shareholder shall be prohibited from selling, transferring
          or  otherwise  disposing   of  Target   Securities  or   Acquiror
          Securities pursuant to this Section 5 are hereafter collectively,
          the "Pooling Periods".

               6.   Shareholder understands  and agrees it  is intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a

                                        - 3 -<PAGE>


<PAGE>


          "pooling of interests" in accordance with GAAP, FAS and Rules and
          Regulations promulgated  by the Commission  under the  Securities
          Act.   Shareholder  agrees  that  Shareholder's forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror  Securities during a  Pooling Period is  required to
          preserve the Merger Benefits.

               7.   Following  expiration of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities issued  to  him  under  the Plan  of  Merger
          pursuant to Rule 145 under the Securities Act, and  to the extent
          applicable, Rule 144  under the Securities Act,  HA-LO shall file
          those reports required to be  filed by it pursuant to  Section 13
          of  the Securities Exchange Act of 1934,  as amended, in order to
          permit Shareholder  to sell  Acquiror Securities pursuant  to the
          terms and conditions of Rule 145 and the applicable provisions of
          Rule 144.

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.   Nothing set forth in  this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition  by  Shareholder  of   Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares  of Acquiror  Securities issued  to Shareholder  under the
          Plan  of Merger (other than  those shares which  are eligible for
          registration and sale  from time to  time under the  Registration
          Agreement following the expiration of the Pooling Periods or sale
          in accordance with Rule 145) and that there will be placed on the
          certificates for such shares, or on any substitutions therefor, a
          legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT   OF   1933,  AS   AMENDED   (THE
                    "SECURITIES ACT"), OF HA-LO INDUSTRIES,  INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION SUBJECT TO  RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3)  ARE SUBJECT  TO CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN

                                        - 4 -<PAGE>


<PAGE>


                    AFFILIATE AGREEMENT DATED AS OF SEPTEMBER __, 1996
                    BETWEEN THE  ISSUER AND THE OWNER (A COPY OF WHICH
                    IS ON FILE WITH THE  SECRETARY OF THE ISSUER); AND
                    (4)  MAY  NOT BE  SOLD,  TRANSFERRED OR  OTHERWISE
                    DISPOSED  OF  IN  THE  ABSENCE   OF  AN  EFFECTIVE
                    REGISTRATION  STATEMENT  UNDER THE  SECURITIES ACT
                    (AND ANY  APPLICABLE STATE LAWS) OR  AN OPINION OF
                    THE ISSUER'S COUNSEL TO THE EFFECT THAT SUCH SALE,
                    TRANSFER  OR OTHER DISPOSITION  IS PERMITTED UNDER
                    THE SECURITIES ACT AND THE REGULATIONS PROMULGATED
                    THEREUNDER."

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror Securities at  the times
          at  which they become eligible for registration and sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder  hereby  represents and  warrants  to HA-LO
          that  he possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties,  covenants and  agreements herein  contained, and  to
          perform  all  of  his  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and  Shareholder s  successors  and  assigns.     This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This Affiliate Agreement  may
          be amended only in a writing  signed by the parties, and shall be
          construed in accordance with, and  governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal  or state courts with venue  in the County of Cook, State
          of Illinois, and in no other location.



















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.

                                        THE JOEL C. OKNER FAMILY TRUST
                                        U/A/D MAY 14, 1996


                                        By:  /s/ Joel C. Okner             

                                             Co-Trustee


                                        By:  /s/ Anne Okner                

                                             Co-Trustee

                                        HA-LO INDUSTRIES, INC.


                                        By:  /s/ Richard A. Magid          

                                             Its: Vice President           






























          182651_01
                                                                    - 6 -<PAGE>








                                 AFFILIATE AGREEMENT


               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered into  as of  this  30th day  of September,  1996, by  and
          between  the undersigned, DEBRA  OKNER ("Shareholder"), and HA-LO
          INDUSTRIES, INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date of this Affiliate Agreement, Shareholder is a
          shareholder  of Nerok  Verifications  Inc.,  a  Canadian  federal
          corporation  ("Nerok").   Pursuant  to an  Agreement and  Plan of
          Merger and Amalgamation  dated as of June 14, 1996  (the "Plan of
          Merger"), among HA-LO, Market  USA, Inc., an Illinois corporation
          ("Market  USA"),  Marusa  Marketing   Inc.,  a  Canadian  federal
          corporation   ("Marusa"),  Marusa  Financial   Services  Ltd.,  a
          Canadian  federal  corporation,   Nerok  Verifications  Inc.,   a
          Canadian  federal  corporation  ("Nerok"),  the  shareholders  of
          Market  USA  and Marusa,  and others,  it  was agreed  that, upon
          satisfaction of certain conditions, HA-LO's wholly-owned Illinois
          and Canadian  subsidiaries would  merge into and  amalgamate with
          Market  USA and  Marusa, respectively,  in a  unitary transaction
          intended to qualify simultaneously  as (i) a reorganization under
          the  provisions of Section 368(a) of the Internal Revenue Code of
          1986, as amended, (ii) an amalgamation exempt from taxation under
          the Canada/U.S. Income  Tax Convention, and  (iii) a "pooling  of
          interests"   under   generally  accepted   accounting  principles
          ("GAAP"), the  published statements of  the Financial  Accounting
          Standards Board  ("FASB"), and the rules  and regulations ("Rules
          and Regulations") of the  Securities and Exchange Commission (the
          "Commission") promulgated  under the  Securities Act of  1933, as
          amended (the "Securities Act").  The aforesaid tax and accounting
          treatments (hereafter  collectively  referred to  as the  "Merger
          Benefits")  were a material  inducement to  the parties  to enter
          into the Plan  of Merger.   In addition, as  part of the  unitary
          transaction, HA-LO  would purchase all of  the outstanding shares
          of Nerok pursuant  to a Stock Purchase  Agreement dated September
          30, 1996 (the "Stock  Purchase Agreement") between HA-LO  and the
          shareholders of  Nerok.   Shareholder enters into  this Affiliate
          Agreement  pursuant to the terms of the Stock Purchase Agreement.
          Unless  otherwise  provided  in  this  Affiliate  Agreement,  the
          capitalized  terms  used  herein  shall have  the  same  meanings
          ascribed to them in the Plan of Merger.    
            
               Pursuant  to  the  Stock  Purchase  Agreement,  HA-LO  would
          purchase Shareholder's  total shareholdings in Nerok (the "Target
          Securities"), and Shareholder would receive, as consideration for
          the Target  Securities, shares  of HA-LO's common  capital voting
          stock,  no  par value  (the "Acquiror  Securities").   It  is the
          parties' good faith belief  and understanding that Shareholder is
          an "affiliate" of Market USA and/or Marusa prior to the Effective
          Time,  and  may be  an  "affiliate"  of HA-LO  on  and  after the<PAGE>


<PAGE>


          Effective Time.  As used herein, "affiliate" shall  have the same
          meaning given to such term for purposes of paragraphs (c) and (d)
          of Rule 145 of  the Rules and Regulations of the Commission under
          the  Securities  Act,  and/or as  used  in  and  for purposes  of
          Accounting  Series, Releases  130  and 135,  as  amended, of  the
          Commission.  

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit  the  applicability  and/or  availability   of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder of  her  Target Securities  and Acquiror  Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that Shareholder will  not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa  as a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition of Acquiror Securities received  by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration  Agreement"), which shall  be executed concurrently
          herewith  by HA-LO,  Shareholder and  the shareholders  of Market
          USA, Marusa and/or Nerok, or paragraph 7 hereof.

               NOW, THEREFORE, in consideration  of the premises, and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is hereby  mutually  acknowledged, Shareholder  and HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

               1.   In   the  event   Shareholder  receives   any  Acquiror
          Securities  under, pursuant  to or  as a  result  of the  Plan of
          Merger,  Shareholder shall not  make any sale,  transfer or other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder has  carefully read this Affiliate  Agreement, and to
          the  extent  Shareholder  deemed  it  necessary, Shareholder  has
          discussed  the   requirements  of  these  documents,   and  other
          applicable limitations on Shareholder's ability to sell, transfer
          or otherwise  dispose of Acquiror Securities,  with legal counsel
          of Shareholder's selection.

               3.   Shareholder  understands the  transactions contemplated
          under  the Plan  of Merger must  be submitted  for a  vote of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in part, material  information concerning, and provided by  or on
          behalf  of, Market  USA  and Marusa.    In connection  with  such

                                        - 2 -<PAGE>



<PAGE>

          solicitation, and  otherwise for the purpose  of consummating the
          transactions  contemplated under  the Plan  of Merger,  the Proxy
          Statement and other written materials prepared by or on behalf of
          HA-LO may deem Shareholder to be an "affiliate" of Market USA and
          Marusa prior to the  Effective Time, and an "affiliate"  of HA-LO
          on  and after  the Effective  Time.    Shareholder  hereby agrees
          that, whether or not  such classification is correct, Shareholder
          shall not take objection  to, and Shareholder shall not  cause or
          suffer others to take objection to, such  classification, if such
          objection  could   result  in,   or  effect,   any  modification,
          alteration, amendment, restatement  or nullification of  any term
          or provision set  forth in this Affiliate  Agreement or otherwise
          intended  to   be  binding   on  Shareholder  and   Shareholder's
          successors and assigns.

               4.   Shareholder  hereby agrees  that,  from  the  Effective
          Time,  she  shall not  sell,  transfer  or otherwise  dispose  of
          Acquiror  Securities  received  by  her  pursuant  to  the  Stock
          Purchase Agreement unless (x)  such sale, transfer or disposition
          has  been   effectively  registered  under  the  Securities  Act,
          including pursuant to  the Registration Agreement for  as long as
          she shall remain an "affiliate" of HA-LO, (y) such sale, transfer
          or  disposition is made in  conformity with the  volume and other
          limitations of Rule  145 promulgated by the Commission  under the
          Securities  Act,  or (z)  in  the opinion  of  counsel reasonably
          acceptable to HA-LO, such sale, transfer or disposition is exempt
          from registration under the Securities Act.

               5.   Anything in  this Affiliate  Agreement to  the contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of Target  Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares of  Acquiror
          Securities, whether  or not  received by Shareholder  pursuant to
          the  Stock  Purchase  Agreement,   during  the  period  from  the
          Effective Time until after such time as results covering at least
          thirty (30) days of combined operations of Market USA, Marusa and
          HA-LO have been  published by HA-LO  in the form  of a  quarterly
          earnings report, an  effective registration statement filed  with
          the Commission, a  report to the Commission on Form 10-K, 10-Q or
          8-K,  or any other  public filing or  announcement which includes
          such combined results  of operations for  Market USA, Marusa  and
          HA-LO.   For purposes of  this Affiliate Agreement,  the separate
          periods  during  which  Shareholder   shall  be  prohibited  from
          selling, transferring or otherwise disposing of Target Securities
          or Acquiror Securities pursuant  to this Section 5 are  hereafter
          collectively, the "Pooling Periods".  

               6.   Shareholder understands  and agrees it is  intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a
          "pooling of interests" in accordance with GAAP, FAS and Rules and

                                        - 3 -<PAGE>


<PAGE>


          Regulations promulgated  by the  Commission under  the Securities
          Act.   Shareholder  agrees  that Shareholder's  forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror Securities  during a Pooling  Period is required  to
          preserve the Merger Benefits.

               7.   Following expiration  of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities  received  by  her  pursuant  to  the  Stock
          Purchase Agreement pursuant to Rule 145 under the Securities Act,
          and  to the extent applicable, Rule 144 under the Securities Act,
          HA-LO  shall  file  those reports  required  to  be  filed by  it
          pursuant to Section 13 of the Securities Exchange Act of 1934, as
          amended,  in  order  to   permit  Shareholder  to  sell  Acquiror
          Securities pursuant to the  terms and conditions of Rule  145 and
          the applicable provisions of Rule 144.  

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition   by  Shareholder  of  Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares of Acquiror Securities received by Shareholder pursuant to
          the Stock Purchase  Agreement (other than those  shares which are
          eligible  for registration and sale  from time to  time under the
          Registration Agreement  following the expiration  of the  Pooling
          Periods or sale in accordance with Rule 145)  and that there will
          be  placed on  the  certificates  for  such  shares,  or  on  any
          substitutions therefor, a legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT  OF   1933,   AS   AMENDED   (THE
                    "SECURITIES ACT"), OF  HA-LO INDUSTRIES, INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION  SUBJECT TO RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3) ARE  SUBJECT TO  CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN
                    AFFILIATE  AGREEMENT  DATED AS  OF  SEPTEMBER ___,

                                        - 4 -<PAGE>


<PAGE>


                    1996 BETWEEN  THE ISSUER AND THE OWNER  (A COPY OF
                    WHICH  IS  ON  FILE  WITH  THE  SECRETARY  OF  THE
                    ISSUER); AND  (4) MAY NOT BE  SOLD, TRANSFERRED OR
                    OTHERWISE   DISPOSED  OF  IN  THE  ABSENCE  OF  AN
                    EFFECTIVE   REGISTRATION   STATEMENT   UNDER   THE
                    SECURITIES ACT  (AND ANY APPLICABLE STATE LAWS) OR
                    AN OPINION  OF THE ISSUER'S COUNSEL  TO THE EFFECT
                    THAT SUCH  SALE, TRANSFER OR OTHER  DISPOSITION IS
                    PERMITTED   UNDER  THE  SECURITIES   ACT  AND  THE
                    REGULATIONS PROMULGATED THEREUNDER." 

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror  Securities at the times
          at which they become eligible for registration and  sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder hereby  represents  and warrants  to  HA-LO
          that she possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties, covenants  and  agreements herein  contained, and  to
          perform  all  of  her  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and   Shareholder s  successors  and  assigns.    This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This  Affiliate Agreement may
          be amended only in a writing signed by the parties,  and shall be
          construed in  accordance with, and governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal or state courts  with venue in the County of  Cook, State
          of Illinois, and in no other location. 




















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.




                                        /s/ Debra Okner                    
                                        Debra Okner

                                        HA-LO INDUSTRIES, INC.



                                        By:  /s/ Richard A. Magid          
                                             Its: Vice President           





































          180110_01 
                                        - 6 -<PAGE>








                                 AFFILIATE AGREEMENT


               THIS AFFILIATE AGREEMENT ("Affiliate Agreement") is made and
          entered into  as of  this  30th day  of September,  1996, by  and
          between  the undersigned, ANNE  OKNER ("Shareholder"),  and HA-LO
          INDUSTRIES, INC., an Illinois corporation ("HA-LO").

               The background of this Affiliate Agreement is as follows:

               As of the date of this Affiliate Agreement, Shareholder is a
          shareholder  of Nerok  Verifications  Inc.,  a  Canadian  federal
          corporation  ("Nerok").   Pursuant  to an  Agreement and  Plan of
          Merger and Amalgamation  dated as of June 14, 1996  (the "Plan of
          Merger"), among HA-LO, Market  USA, Inc., an Illinois corporation
          ("Market  USA"),  Marusa  Marketing   Inc.,  a  Canadian  federal
          corporation   ("Marusa"),  Marusa  Financial   Services  Ltd.,  a
          Canadian  federal  corporation,   Nerok  Verifications  Inc.,   a
          Canadian  federal  corporation  ("Nerok"),  the  shareholders  of
          Market  USA  and Marusa,  and others,  it  was agreed  that, upon
          satisfaction of certain conditions, HA-LO's wholly-owned Illinois
          and Canadian  subsidiaries would  merge into and  amalgamate with
          Market  USA and  Marusa, respectively,  in a  unitary transaction
          intended to qualify simultaneously  as (i) a reorganization under
          the  provisions of Section 368(a) of the Internal Revenue Code of
          1986, as amended, (ii) an amalgamation exempt from taxation under
          the Canada/U.S. Income  Tax Convention, and  (iii) a "pooling  of
          interests"   under   generally  accepted   accounting  principles
          ("GAAP"), the  published statements of  the Financial  Accounting
          Standards Board  ("FASB"), and the rules  and regulations ("Rules
          and Regulations") of the  Securities and Exchange Commission (the
          "Commission") promulgated  under the  Securities Act of  1933, as
          amended (the "Securities Act").  The aforesaid tax and accounting
          treatments (hereafter  collectively  referred to  as the  "Merger
          Benefits")  were a material  inducement to  the parties  to enter
          into the Plan  of Merger.   In addition, as  part of the  unitary
          transaction, HA-LO  would purchase all of  the outstanding shares
          of Nerok pursuant  to a Stock Purchase  Agreement dated September
          30, 1996 (the "Stock  Purchase Agreement") between HA-LO  and the
          shareholders of  Nerok.   Shareholder enters into  this Affiliate
          Agreement  pursuant to the terms of the Stock Purchase Agreement.
          Unless  otherwise  provided  in  this  Affiliate  Agreement,  the
          capitalized  terms  used  herein  shall have  the  same  meanings
          ascribed to them in the Plan of Merger.    
            
               Pursuant  to  the  Stock  Purchase  Agreement,  HA-LO  would
          purchase Shareholder's  total shareholdings in Nerok (the "Target
          Securities"), and Shareholder would receive, as consideration for
          the Target  Securities, shares  of HA-LO's common  capital voting
          stock,  no  par value  (the "Acquiror  Securities").   It  is the
          parties' good faith belief  and understanding that Shareholder is
          an "affiliate" of Market USA and/or Marusa prior to the Effective
          Time,  and  may be  an  "affiliate"  of HA-LO  on  and  after the<PAGE>



<PAGE>

          Effective Time.  As used herein, "affiliate" shall  have the same
          meaning given to such term for purposes of paragraphs (c) and (d)
          of Rule 145 of  the Rules and Regulations of the Commission under
          the  Securities  Act,  and/or as  used  in  and  for purposes  of
          Accounting  Series, Releases  130  and 135,  as  amended, of  the
          Commission.  

               By and through this  Affiliate Agreement, Shareholder is (i)
          acknowledging that  certain requirements of the  Code, the Canada
          Tax Act,  GAAP, Financial  Accounting Statements of  FASB ("FAS")
          and the Securities Act (among other laws and rules) may govern or
          limit  the  applicability  and/or  availability   of  the  Merger
          Benefits in the event of a sale, transfer or other disposition by
          Shareholder of  her  Target Securities  and Acquiror  Securities,
          (ii)  representing and warranting to and for the benefit of HA-LO
          that Shareholder will  not take any action which could jeopardize
          the treatment of the merger of Market USA and the amalgamation of
          Marusa  as a pooling  of interests  for accounting  purposes, and
          (iii)  acknowledging  and  agreeing  that  HA-LO  shall  have  no
          obligation or responsibility to  facilitate the sale, transfer or
          other disposition of Acquiror Securities received  by Shareholder
          under the  Plan of Merger except  to the extent set  forth in the
          Registration Rights  Agreement attached hereto as  Annex "1" (the
          "Registration  Agreement"), which shall  be executed concurrently
          herewith  by HA-LO,  Shareholder and  the shareholders  of Market
          USA, Marusa and/or Nerok, or paragraph 7 hereof.

               NOW, THEREFORE, in consideration  of the premises, and other
          good and  valuable consideration, the receipt  and sufficiency of
          which  is hereby  mutually  acknowledged, Shareholder  and HA-LO,
          intending to be legally  bound, covenant to and agree,  each with
          the other, as follows:

               1.   In   the  event   Shareholder  receives   any  Acquiror
          Securities  under, pursuant  to or  as a  result  of the  Plan of
          Merger,  Shareholder shall not  make any sale,  transfer or other
          disposition  of  such Acquiror  Securities  in  violation of  the
          Securities Act or Rules and Regulations of the Commission.

               2.   Shareholder    acknowledges    and   represents    that
          Shareholder has  carefully read this Affiliate  Agreement, and to
          the  extent  Shareholder  deemed  it  necessary, Shareholder  has
          discussed  the   requirements  of  these  documents,   and  other
          applicable limitations on Shareholder's ability to sell, transfer
          or otherwise  dispose of Acquiror Securities,  with legal counsel
          of Shareholder's selection.

               3.   Shareholder  understands the  transactions contemplated
          under  the Plan  of Merger must  be submitted  for a  vote of the
          stockholders of  HA-LO pursuant to a  Proxy Statement containing,
          in part, material  information concerning, and provided by  or on
          behalf  of, Market  USA  and Marusa.    In connection  with  such

                                        - 2 -<PAGE>


<PAGE>


          solicitation, and  otherwise for the purpose  of consummating the
          transactions  contemplated under  the Plan  of Merger,  the Proxy
          Statement and other written materials prepared by or on behalf of
          HA-LO may deem Shareholder to be an "affiliate" of Market USA and
          Marusa prior to the  Effective Time, and an "affiliate"  of HA-LO
          on  and after  the Effective  Time.    Shareholder  hereby agrees
          that, whether or not  such classification is correct, Shareholder
          shall not take objection  to, and Shareholder shall not  cause or
          suffer others to take objection to, such  classification, if such
          objection  could   result  in,   or  effect,   any  modification,
          alteration, amendment, restatement  or nullification of  any term
          or provision set  forth in this Affiliate  Agreement or otherwise
          intended  to   be  binding   on  Shareholder  and   Shareholder's
          successors and assigns.

               4.   Shareholder  hereby agrees  that,  from  the  Effective
          Time,  she  shall not  sell,  transfer  or otherwise  dispose  of
          Acquiror  Securities  received  by  her  pursuant  to  the  Stock
          Purchase Agreement unless (x)  such sale, transfer or disposition
          has  been   effectively  registered  under  the  Securities  Act,
          including pursuant to  the Registration Agreement for  as long as
          she shall remain an "affiliate" of HA-LO, (y) such sale, transfer
          or  disposition is made in  conformity with the  volume and other
          limitations of Rule  145 promulgated by the Commission  under the
          Securities  Act,  or (z)  in  the opinion  of  counsel reasonably
          acceptable to HA-LO, such sale, transfer or disposition is exempt
          from registration under the Securities Act.

               5.   Anything in  this Affiliate  Agreement to  the contrary
          notwithstanding, Shareholder covenants and agrees with HA-LO that
          Shareholder  shall not,  directly or  indirectly, (i)  during the
          thirty (30) days prior  to the Effective Time, sell,  transfer or
          otherwise dispose  of any  shares of Target  Securities, or  (ii)
          sell, transfer  or otherwise  dispose of  any shares of  Acquiror
          Securities, whether  or not  received by Shareholder  pursuant to
          the  Stock  Purchase  Agreement,   during  the  period  from  the
          Effective Time until after such time as results covering at least
          thirty (30) days of combined operations of Market USA, Marusa and
          HA-LO have been  published by HA-LO  in the form  of a  quarterly
          earnings report, an  effective registration statement filed  with
          the Commission, a  report to the Commission on Form 10-K, 10-Q or
          8-K,  or any other  public filing or  announcement which includes
          such combined results  of operations for  Market USA, Marusa  and
          HA-LO.   For purposes of  this Affiliate Agreement,  the separate
          periods  during  which  Shareholder   shall  be  prohibited  from
          selling, transferring or otherwise disposing of Target Securities
          or Acquiror Securities pursuant  to this Section 5 are  hereafter
          collectively, the "Pooling Periods".  

               6.   Shareholder understands  and agrees it is  intended the
          transactions  under the  Plan  of Merger  will  be treated  as  a
          "pooling of interests" in accordance with GAAP, FAS and Rules and

                                        - 3 -<PAGE>


<PAGE>


          Regulations promulgated  by the  Commission under  the Securities
          Act.   Shareholder  agrees  that Shareholder's  forbearance  from
          selling, transferring or otherwise disposing of Target Securities
          and Acquiror Securities  during a Pooling  Period is required  to
          preserve the Merger Benefits.

               7.   Following expiration  of  the Pooling  Periods, for  so
          long as shall be necessary in order to permit Shareholder to sell
          Acquiror  Securities  received  by  her  pursuant  to  the  Stock
          Purchase Agreement pursuant to Rule 145 under the Securities Act,
          and  to the extent applicable, Rule 144 under the Securities Act,
          HA-LO  shall  file  those reports  required  to  be  filed by  it
          pursuant to Section 13 of the Securities Exchange Act of 1934, as
          amended,  in  order  to   permit  Shareholder  to  sell  Acquiror
          Securities pursuant to the  terms and conditions of Rule  145 and
          the applicable provisions of Rule 144.  

               Shareholder  understands that,  except as  set forth  in the
          Registration Agreement or this Agreement, HA-LO shall be under no
          obligation to register the sale, transfer or other disposition of
          any Acquiror Securities by or on behalf of Shareholder or to take
          any  other action necessary in  order to make  compliance with an
          exemption from registration available.

               8.    Nothing set forth in this Affiliate Agreement shall be
          deemed to evidence a present intention on the part of Shareholder
          to dispose of any  Acquiror Securities, and Shareholder expressly
          disclaims any such intention.   This Agreement merely establishes
          parameters  for  the  disposition   by  Shareholder  of  Acquiror
          Securities should Shareholder elect in the future to do so.

               9.   Shareholder  agrees  that  stop  transfer  instructions
          shall  be given  to HA-LO's  transfer agent  with respect  to the
          shares of Acquiror Securities received by Shareholder pursuant to
          the Stock Purchase  Agreement (other than those  shares which are
          eligible  for registration and sale  from time to  time under the
          Registration Agreement  following the expiration  of the  Pooling
          Periods or sale in accordance with Rule 145)  and that there will
          be  placed on  the  certificates  for  such  shares,  or  on  any
          substitutions therefor, a legend stating in substance:

                    "THE  SECURITIES  REPRESENTED BY  THIS CERTIFICATE
                    (1) ARE OWNED BY A PERSON (THE "OWNER") WHO MAY BE
                    DEEMED  TO  BE AN  "AFFILIATE,"  AS  SUCH TERM  IS
                    DEFINED  IN  RULE  144(a)  PROMULGATED  UNDER  THE
                    SECURITIES   ACT  OF   1933,   AS   AMENDED   (THE
                    "SECURITIES ACT"), OF  HA-LO INDUSTRIES, INC. (THE
                    "ISSUER");  (2) WERE  RECEIVED BY  THE OWNER  IN A
                    TRANSACTION  SUBJECT TO RULE 145 PROMULGATED UNDER
                    THE  SECURITIES ACT;  (3) ARE  SUBJECT TO  CERTAIN
                    RESTRICTIONS  ON  DISPOSITIONS  CONTAINED   IN  AN
                    AFFILIATE  AGREEMENT  DATED AS  OF  SEPTEMBER ___,

                                        - 4 -<PAGE>


<PAGE>


                    1996 BETWEEN  THE ISSUER AND THE OWNER  (A COPY OF
                    WHICH  IS  ON  FILE  WITH  THE  SECRETARY  OF  THE
                    ISSUER); AND  (4) MAY NOT BE  SOLD, TRANSFERRED OR
                    OTHERWISE   DISPOSED  OF  IN  THE  ABSENCE  OF  AN
                    EFFECTIVE   REGISTRATION   STATEMENT   UNDER   THE
                    SECURITIES ACT  (AND ANY APPLICABLE STATE LAWS) OR
                    AN OPINION  OF THE ISSUER'S COUNSEL  TO THE EFFECT
                    THAT SUCH  SALE, TRANSFER OR OTHER  DISPOSITION IS
                    PERMITTED   UNDER  THE  SECURITIES   ACT  AND  THE
                    REGULATIONS PROMULGATED THEREUNDER." 

               The   foregoing  "stop   transfer"  instructions   shall  be
          terminated with respect to said Acquiror  Securities at the times
          at which they become eligible for registration and  sale pursuant
          to  the Registration Agreement or to the extent eligible for sale
          in accordance with Rule 145.

               10.  Shareholder hereby  represents  and warrants  to  HA-LO
          that she possesses the full power, right and authority to execute
          and  deliver this  Agreement,  and to  make the  representations,
          warranties, covenants  and  agreements herein  contained, and  to
          perform  all  of  her  obligations  hereunder.    This  Affiliate
          Agreement  shall inure to the benefit of HA-LO and its successors
          and assigns, and shall be binding upon, and obligate, Shareholder
          and   Shareholder s  successors  and  assigns.    This  Affiliate
          Agreement  shall be  specifically enforceable  by HA-LO,  with or
          without proof of monetary damages.  This  Affiliate Agreement may
          be amended only in a writing signed by the parties,  and shall be
          construed in  accordance with, and governed by, the internal laws
          of the State of Illinois.  In the event of any dispute under this
          Affiliate Agreement, the matter shall be settled by resort to the
          federal or state courts  with venue in the County of  Cook, State
          of Illinois, and in no other location. 




















                                        - 5 -<PAGE>


<PAGE>


               IN WITNESS WHEREOF, the parties have executed this Affiliate
          Agreement as of the day and year first above written.




                                        /s/ Anne Okner                     
                                        Anne Okner

                                        HA-LO INDUSTRIES, INC.



                                        By:  /s/ Richard A. Magid          
                                             Its: Vice President           





































          180116_01
                                                                    - 6 -<PAGE>







                            REGISTRATION RIGHTS AGREEMENT


               This REGISTRATION RIGHTS AGREEMENT (the "Agreement") is made
          and  entered into as  of September 30,  1996, by  and among HA-LO
          INDUSTRIES,  INC.,  an  Illinois corporation  (together  with its
          permitted successors and assigns, the "Company"), and the persons
          whose signatures appear on the  execution pages of this Agreement
          (the "Shareholders").

               This Agreement is made pursuant to the Agreement and Plan of
          Merger  dated as of June 14, 1996 (the "Merger Agreement") by and
          among  the Company,  HA-LO Acquisition  Corporation,  Inc., HA-LO
          Acquisition Corporation  of  Canada, Ltd.,  Market U.S.A.,  Inc.,
          MARUSA Marketing  Inc., and  the Shareholders, pursuant  to which
          the Shareholders will  receive shares of Common Stock (as defined
          below) of the Company.

               The parties hereto, for good and valuable consideration, the
          receipt  and  sufficiency  of   which  is  hereby   acknowledged,
          intending to be bound hereby, agree as follows:

          SECTION 1.  Definitions.

               As used in  this Agreement, the  following terms shall  have
          the following meanings:

               Advice:  See Section 6 hereof.

               Affiliate means,  with respect to any  specified person, any
          other person directly or  indirectly controlling or controlled by
          or under  direct or indirect  common control with  such specified
          person.  For the purposes of this definition, "control" when used
          with  respect to any specified  person means the  power to direct
          the  management   and  policies  of  such   person,  directly  or
          indirectly, whether  through the ownership of  voting securities,
          by  contract  or  otherwise;  and  the  terms  "controlling"  and
          "controlled" have meanings correlative to the foregoing.

               Business  Day means any day that is not a Saturday, a Sunday
          or a legal  holiday on which banking institutions in the State of
          Illinois are not required to be open.

               Claims:  See Section 8(a) hereof.

               Closing  Date means  the  date upon  which the  transactions
          contemplated by the Merger Agreement are consummated.

               Common  Stock means the Common  Stock, no par  value, of the
          Company, or any other shares of capital stock of the Company into
          which such stock  shall be reclassified or changed  (by operation
          of  law  or  otherwise).    If  the  Common  Stock  has  been  so
          reclassified or changed,  or if  the Company pays  a dividend  or
          makes a distribution  on its  Common Stock in  shares of  capital<PAGE>


<PAGE>


          stock,  or subdivides  (or  combines) its  outstanding shares  of
          Common  Stock into  a greater  (or smaller)  number of  shares of
          Common Stock,  a share of Common Stock shall be deemed to be such
          number  of shares of capital stock and amount of other securities
          to  which a  holder  of  a  share  of  Common  Stock  outstanding
          immediately  prior to such  reclassification, exchange, dividend,
          distribution, subdivision or combination would be entitled.

               Cutback  Registration means  any  registration in  which the
          managing underwriter  advises the Company that  marketing factors
          require  a limitation of the  number of Registrable  Shares to be
          underwritten in such registration.

               Delay Period:  See Section 2(b) hereof.

               Delay Notice:  See Section 2(b) hereof.

               Delaying Notice:  See Section 3(d) hereof.

               Demand Effectiveness Period:  See Section 3(b) hereof.

               Demand Request:  See Section 3(a) hereof.

               Effectiveness Period:  See Section 2(b) hereof.

               Exchange Act means  the Securities Exchange Act  of 1934, as
          amended.

               Merchant  Agreement means  that certain  Registration Rights
          Agreement dated as  of January 11, 1995, as  amended, between the
          Company and Merchant Partners, L.P.

               Notice of Demand Request:  See Section 3(a) hereof.

               person means any individual, corporation, partnership, joint
          venture, association, joint stock company,  trust, unincorporated
          organization or government or any agency or political subdivision
          thereof.

               Pooling Period means  the period  of time  beginning on  the
          Closing  Date  and  ending on  the  date  that  the date  Company
          publishes  an earnings  release meeting  the requirements  of APB
          Opinion No. 16.

               Prospectus means the prospectus included in any Registration
          Statement  (including,  without  limitation,  a  prospectus  that
          discloses information previously omitted from  a prospectus filed
          as part of  an effective Registration Statement  in reliance upon
          Rule 430A),   as  amended  or   supplemented  by  any  prospectus
          supplement,  with respect  to the  terms of  the offering  of any
          portion of  the Registrable  Shares covered by  such Registration
          Statement  and  all  other  amendments  and  supplements  to  the

                                         -2-<PAGE>


<PAGE>


          prospectus, including post-effective amendments, and all material
          incorporated  by  reference  or  deemed  to  be  incorporated  by
          reference in such Prospectus.

               Registrable Shares  means the shares of  Common Stock issued
          to  the Shareholders pursuant  to the Merger  Agreement, until in
          the case of any such share (i) it has been effectively registered
          under Section 5 of the Securities Act and disposed of pursuant to
          an effective  Registration Statement under the  Securities Act or
          (ii)  it  has  been  transferred  other  than  pursuant  to  Rule
          "4(1-1/2)" (or any similar  private transfer exemption) under the
          Securities Act.  Where specified herein, "Registrable Shares" may
          also refer  to the  shares  of Common  Stock  held by  any  other
          person.

               Registration Documents:  See Section 8(a) hereof.

               Registration  Statement means any  registration statement of
          the Company that covers any of the Registrable Shares pursuant to
          the  provisions of  this  Agreement,  including  the  Prospectus,
          amendments  and  supplements  to  such   registration  statement,
          including   post-effective  amendments,  all  exhibits,  and  all
          material incorporated  by reference or deemed  to be incorporated
          by reference in such registration statement.

               Requested   Registration   means  a   registration  demanded
          pursuant  to  Section 3  for  which  the  Registration  Statement
          relating thereto has been  declared effective by the SEC  and for
          which  no   stop-order  suspending  the  effectiveness   of  such
          registration  statement has  been issued  by the  SEC within  the
          Demand Effectiveness Period which  prevents the Shareholders from
          completing the distribution of their Registrable Shares described
          included in such Registration Statement.

               SEC means the Securities and Exchange Commission.

               Securities Act means the Securities Act of 1933, as amended.

               Shelf Registration:  See Section 2(a) hereof.

               Shareholders:  See the introductory clauses hereof.

               underwritten registration or  underwritten offering means  a
          registration  in which securities of  the Company are  sold to or
          through one or more underwriters, on a firm commitment basis, for
          reoffering or sale to the public.

               Weisbach:  See Section 3(a) hereof.





                                         -3-<PAGE>


<PAGE>


          SECTION 2.  Required Shelf Registration.

                    (a)  The Company shall file with, and shall cause to be
          declared effective by, the SEC prior  to times set forth below, a
          Registration Statement  under the Securities Act  relating to the
          following  number  of  Registrable  Shares,   which  Registration
          Statement  shall provide for the  sale by the  holders thereof of
          the  Registrable Shares included therein  from time to  time on a
          delayed  or  continuous  basis  pursuant to  Rule  415  under the
          Securities  Act,  but  need   not  provide  for  an  underwritten
          registration (each, a "Shelf Registration"):

                         (i)  prior  to  the completion   of  the   Pooling
               Period,  a whole number of  shares of Common  Stock equal to
               (x) the quotient of  $11 million divided by the  average per
               share price of Common  Stock for the ten trading  days prior
               to the Closing Date if the Closing Date occurs on  or before
               August 31, 1996  or (y) the quotient of  $15 million divided
               by the average per share price  of Common Stock for the  ten
               trading days prior to  the Closing Date if the  Closing Date
               occurs after August 31, 1996 (it being  understood, however,
               that  the   Company  shall   not  be  required   to  request
               acceleration  of the  effective  date of  such  Registration
               Statement until the completion of the Pooling Period);

                         (ii) prior to the first anniversary of the Closing
               Date, a whole number of shares of Common  Stock equal to the
               product of (x)  the number  of shares of  Common Stock  then
               held by the Shareholders which were acquired pursuant to the
               Merger Agreement multiplied by (y) 50%; and

                         (iii)    prior to  the second  anniversary of  the
               Closing Date, the remaining number of shares of Common Stock
               acquired  by  the  Shareholders   pursuant  to  the   Merger
               Agreement which  have not previously been  sold or otherwise
               disposed of.

                    (b)  The Company agrees to use its best efforts to keep
          each  Registration Statement  filed  pursuant to  this Section  2
          continuously effective  and usable for the  resale of Registrable
          Shares for a  period ending on the earlier of  (i) two years from
          the  date upon  which  such Registration  Statement was  declared
          effective  and (ii) the first  date on which  all the Registrable
          Shares covered by such Shelf Registration have been sold pursuant
          to such Registration Statement.

                    (c)  Notwithstanding anything to the contrary contained
          in this  Agreement, the Company shall  not be required to  file a
          Registration  Statement or cause it to be declared effective at a
          time (x) after completion of a  fiscal year end, but prior to the
          availability of  the year  end audited financial  statements, (y)
          when the  Company, in  the good faith  judgement of its  board of

                                         -4-<PAGE>



<PAGE>

          directors shall determine that any offering of Registrable Shares
          would impede,  delay or otherwise  interfere with any  pending or
          contemplated acquisition  involving the  Company or (z)  when the
          Company is in  possession of material  information which, in  the
          good  faith judgment  of  the Company's  board  of directors,  if
          disclosed  in  a  Registration  Statement,  would  be  materially
          harmful to the interests of the Company and its shareholders (any
          such period  in clauses  (y) or  (z) is referred  to as  a "Delay
          Period").  A Delay Period shall  commence on and include the date
          that the Company  gives written notice  (such notice referred  to
          herein as the "Delay Notice") to the Shareholders that  it is not
          required  to  file a  Registration Statement  or  cause it  to be
          declared   effective   pursuant   to  the   provisions   of  this
          Section 2(c)  and shall end on the date when the Shareholders are
          advised in writing by  the Company that the current  Delay Period
          is over (it  being understood  that the Company  shall give  such
          notice to all Shareholders promptly upon making the determination
          that the  Delay  Period is  over);  provided; however,  that  the
          Company shall  not be entitled to Delay  Periods having durations
          that  exceed 90 days in  the aggregate during  any calendar year.
          Each Shareholder shall cease all disposition efforts with respect
          to  Registrable Shares held by them immediately upon receipt of a
          Delay Notice.

                    (d)  The two year  time period for which the Company is
          required  to  maintain  the  effectiveness  of  any  Registration
          Statement  shall be extended by  the aggregate number  of days of
          all  Delay  Periods and  such two  year  period or  the extension
          thereof required by the  preceding sentence is hereafter referred
          to as the "Effectiveness Period."

                    (e)  The Company may,  in its sole  discretion, include
          other  securities in  such  Shelf Registration  (whether for  the
          account of the Company or otherwise, including without limitation
          any securities of the  Company held by security holders,  if any,
          who have  piggyback registration rights with  respect thereto) or
          otherwise combine the offering of the Registrable Shares with any
          offering of  other securities  of the  Company  (whether for  the
          account of the Company or otherwise).

          SECTION 3.  Requested Registration.

                    (a)  If at any  time prior to  the satisfaction of  the
          Company's  obligations  to  file  and keep  effective  the  Shelf
          Registrations  pursuant  to  Section 2(a)  hereof,  Lou  Weisbach
          ("Weisbach")  is no  longer  the Chairman  of  the Board  of  the
          Company,  Shareholders  owning  a  majority  of  the  Registrable
          Shares, shall have the  right to require the Company,  by written
          request  (the  "Demand  Request"),  to  effect   an  underwritten
          registration with respect to the Registrable Shares owned by such
          Shareholders and  their respective Affiliates.   The Company will
          give prompt written  notice (the "Notice  of Demand Request")  of

                                         -5-<PAGE>



<PAGE>

          such demand for an  underwritten registration to all Shareholders
          and thereupon  the Company shall, as  expeditiously as reasonably
          practicable,  file  a  Registration  Statement  relating  to  the
          registration  under   the  Securities  Act  of   (i)  first,  the
          Registrable Shares  which the Company  has been  so requested  to
          register by the demanding Shareholders and (ii) second, all other
          Registrable  Shares  as to  which  Shareholders  (other than  the
          demanding Shareholders) shall have made  a written request to the
          Company for registration thereof within 30 days  after the Notice
          of Demand Request, all to the extent necessary to permit the sale
          or  other  disposition  in   an  underwritten  offering  by  such
          Shareholders  of  the Registrable  Shares  to  be so  registered;
          provided; however, that  (i) if  such registration  is a  Cutback
          Registration, the  Company  shall register  in such  registration
          (A) first,  the  Registrable  Shares   proposed  to  be  sold  by
          Shareholders and  (B) second, the Registrable  Shares proposed to
          be  sold by each of  Weisbach, his relatives  and/or trust(s) for
          the benefit thereof, and Merchant Partners, L.P. and its partners
          holding   Registrable  Shares   included  in   such  Registration
          Statement pursuant  to the Merchant Agreement;  and (ii) that the
          Company shall not be  obligated to take any action to  effect any
          such registration,  qualification or compliance pursuant  to this
          Section 4(a)  (A) of a number of Registrable  Shares in excess of
          the  number of Registrable Shares  for which the  Company is then
          required  to effect Shelf Registrations pursuant to Section 2(a);
          (B) within 90 days  (or such other date as may  be agreed between
          the Company, the Shareholders, and the managing underwriter of an
          underwritten   offering   of   Registrable  Shares)   immediately
          following  the  effective  date  of  any  Registration  Statement
          pertaining  to   such  an  underwritten   offering;  (C) if   the
          Shareholders have, within the  past 270 days, caused  a Requested
          Registration; or (D) if the demanding Shareholders have requested
          the registration of  Registrable Shares in an aggregate  price to
          public of less than $7,500,000.

                    (b)  The  Company  agrees  to  keep  each  Registration
          Statement filed pursuant to this Section 3 continuously effective
          and usable for the resale  of Registrable Shares for a period  of
          up to 90  days or until  all Registrable Shares included  in such
          Registration  Statement have completed the distribution described
          in the Registration Statement  relating thereto, whichever  first
          occurs  (the "Demand  Effectiveness Period"),  provided, however,
          that during such 90-day period the Company may give notice to all
          such  Shareholders   that  the  Registration   Statement  or  the
          prospectus  included therein is  no longer usable  for offers and
          sales of Registrable Shares, in which case the 90-day period will
          be  tolled until  such  time as  each  such Shareholder  and  the
          managing   underwriter  of  such   underwritten  offering  either
          receives copies of  a supplemented  or amended  prospectus or  is
          advised in writing by the Company that use of the  prospectus may
          be resumed (it  being understood  that in such  case the  Company
          shall promptly comply with its obligations under Section 6(a)).

                                         -6-<PAGE>



<PAGE>

                    (c)  The Company, if  eligible to do  so, shall file  a
          Registration  Statement   covering  the  Registrable   Shares  so
          requested to  be registered  on Form  S-2 or  S-3 or any  similar
          short-form  registration  under the  Securities  Act  as soon  as
          reasonably practicable  after the receipt of  the Demand Request;
          provided,  however,  that if  the  managing  underwriter of  such
          underwritten offering  shall advise the Company  in writing that,
          in its opinion, the use of another form of Registration Statement
          is  of  material  importance  to  the  success of  such  proposed
          underwritten  offering, then such underwritten registration shall
          be effected on such other form.

                    (d)  The   Shareholders  shall  be  entitled  to  three
          Requested Registrations.   Notwithstanding anything  contained in
          this  Section 4, if  (x) the  SEC has  issued a  stop-order as  a
          result  of actions taken by the demanding Shareholders or (y) the
          demanding Shareholders  give notice  (the "Delaying  Notice"), at
          any time prior to the time the Registration Statement is declared
          effective  or prior  to  the  last  day of  Demand  Effectiveness
          Period,  that the  demanding Shareholders  desire the  Company to
          either withdraw the  Registration Statement with the  SEC, if the
          Registration Statement has been  filed with the SEC,  or postpone
          filing the Registration Statement, if the Registration  Statement
          has not  been filed with the  SEC and the  Company is immediately
          able to file  the Registration  Statement, then, in  the case  of
          clause (x) herein,  the issuance  of the stop-order,  or, in  the
          case of clause (y)  herein, the Delaying Notice, shall  reduce by
          one  the   number  of   Requested  Registrations  to   which  the
          Shareholders are entitled.

                    (e)  A underwritten registration requested  pursuant to
          this Section 3 shall  not be deemed to have been  effected unless
          the  Registration  Statement  relating  thereto   and  any  post-
          effective  amendment  required   to  commence  the   underwritten
          offering contemplated thereby has  been declared effective by the
          SEC  and   maintained  continuously  effective  for   the  Demand
          Effectiveness Period.

                    (f)  The demanding  Shareholders  shall enter  into  an
          underwriting agreement relating to a firm commitment underwriting
          in  a form  which  is reasonably  satisfactory  to the  demanding
          Shareholders  with the underwriter  or underwriters  selected for
          such  underwriting by  the demanding  Shareholders and  which are
          reasonably satisfactory to the Company.   The Company shall enter
          an  underwriting   agreement  with  a  managing   underwriter  or
          underwriters    of    an    underwritten   offering    containing
          representations,    warranties,   indemnities    and   agreements
          customarily included  (but not  inconsistent with the  agreements
          contained herein) by  an issuer of  common stock in  underwriting
          agreements  with respect  to  offerings of  common stock  for the
          account of, or on  behalf of, selling shareholders.   The Company
          may include securities  for its own account or the account of any

                                         -7-<PAGE>


<PAGE>


          other person in such registration if the managing underwriter  so
          agrees and if so doing would not make such registration a Cutback
          Registration.

          SECTION 4.  Piggyback Registration.

                    (a)  If,  at   any   time  prior   to   the   Company's
          satisfaction of  its obligations to  file and keep  effective the
          Shelf  Registrations  pursuant to  Section  2(a)  or a  Requested
          Registration  pursuant  to  Section   3(a)  hereof,  the  Company
          proposes  to register  under  the Securities  Act  any shares  of
          Common Stock  for its  account or for  the account  of any  other
          person  (other than  a registration  relating solely  to employee
          stock option or employee stock purchase plans or pursuant to Form
          S-4  (or successor form)  under the Securities  Act), the Company
          shall:

                         (i)  promptly  give  to  each Shareholder  written
               notice thereof (which written notice shall include a list of
               jurisdictions  in which  the Company  intends to  attempt to
               qualify such  securities under or otherwise  comply with the
               applicable blue sky or other state securities laws); and

                         (ii) include in such registration (and any related
               qualification  under or  other compliance  with blue  sky or
               other  state  securities  laws),  and  in  any  underwriting
               involved therein, all the  Registrable Shares specified in a
               written  request,  made within  15  days  from such  written
               notice from  the Company, by any  Shareholder; provided that
               if such registration is a  Cutback Registration, then (x) if
               such registration is a primary registration on behalf of the
               Company, the Company shall register in such registration (A)
               first, the Company securities  which the Company proposes to
               sell  in such  registration,  (B)  second,  the  Registrable
               Shares  proposed  to  be  sold  by  each  of  Weisbach,  his
               relatives  and/or  trust(s)  for the  benefit  thereof,  and
               Merchant Partners, L.P. and it partners holding  Registrable
               Shares included  in such Registration Statement  pursuant to
               the Merchant  Agreement and  (C)  third, Registrable  Shares
               held  by each Shareholder, on  a pro rata  basis, based upon
               the number of Registrable Shares the Shareholders originally
               sought  to include  in such  registration;  and (y)  if such
               registration  is a  secondary  registration on  behalf of  a
               holder of Company securities,  the Company shall register in
               such registration (A) first, the Registrable Shares proposed
               to   be  sold   by  the   holder  thereof   requesting  such
               registration,  and   (B)  second,  the   Registrable  Shares
               proposed  to be  sold  by each  of  Weisbach, his  relatives
               and/or  trust(s)  for  the  benefit  thereof,  and  Merchant
               Partners, L.P.  and it  partners holding  Registrable Shares
               included  in such  Registration  Statement pursuant  to  the
               Merchant Agreement and (C) third, Registrable Shares held by

                                         -8-<PAGE>



<PAGE>

               each Shareholder, on a pro rata basis, based upon the number
               of Registrable Shares the Shareholders originally sought  to
               include in such registration.

                    (b)  If  the  registration of  which the  Company gives
          notice is  pursuant to an effective  Registration Statement under
          the Securities Act, involving  an underwriting, the Company shall
          so  advise the Shareholders as  part of the  written notice given
          pursuant to subclause (a)(i) above.   In such event, the right of
          any Shareholder to registration pursuant to this Section shall be
          conditioned upon  the inclusion of the Registrable Shares held by
          the Shareholder in the  underwriting and the Shareholder entering
          into an  underwriting agreement, in a  form reasonably acceptable
          to the Company, with the underwriter or underwriters selected for
          such underwriting by the Company.

          SECTION 5.  Hold-Back Agreements.

                    (a)  Each holder of Registrable Shares  agrees, if such
          holder  is   reasonably  requested   by  an  underwriter   in  an
          underwritten offering for the Company (whether for the account of
          the  Company  or otherwise),  not to  effect  any public  sale or
          distribution of any of the Company's equity securities, including
          a  sale pursuant to Rule 144 (except as part of such underwritten
          registration), during the  10-day period prior to, and during the
          90-day period beginning on, the closing date of such underwritten
          offering.

                    (b)  Subject  to the  satisfaction  of its  obligations
          under the Merchant  Agreement, the Company agrees,  to the extent
          not  inconsistent with applicable law,  and if and  to the extent
          requested  by  the   managing  underwriter  of   an  underwritten
          registration of Registrable Shares  pursuant to Section 3 hereof,
          not  to effect  any public  sale  or distribution  of any  of its
          equity  securities  or  of   any  security  convertible  into  or
          exchangeable  or  exercisable  for  any equity  security  of  the
          Company  (other than  any  such  sale  or distribution  for  such
          securities  on Form S-4 or  in connection with  an employee stock
          option or other  benefit plan) during  the 15 days prior  to, and
          for   a  period  of  90  days  (or  such  longer  period  as  the
          underwriters  of   such  underwritten  offering   may  reasonably
          request) beginning  on, the  effective date of  such Registration
          Statement (except as part of such registration).

          SECTION 6.  Registration Procedures.

               In  connection  with  the  registration obligations  of  the
          Company pursuant  to and in accordance  with Sections 2, 3  and 4
          hereof (and subject to  the Company's rights under Sections  2, 3
          and  4), the  Company will use  its best  efforts to  effect such
          registration to  permit the  sale of such  Registrable Shares  in
          accordance  with the  intended method  or methods  of disposition

                                         -9-<PAGE>



<PAGE>

          thereof, and pursuant thereto  the Company shall as expeditiously
          as possible:

                    (a)  prepare  and  file with  the  SEC such  amendments
          (including   post-effective   amendments)  to   any  Registration
          Statement,  and such  supplements to  any  Prospectus, as  may be
          required by the rules,  regulations or instructions applicable to
          the Securities Act or the rules and regulations thereunder during
          the applicable period in accordance with the  intended methods of
          disposition by the  sellers thereof (other  than pursuant to  any
          underwritten  registration or  underwritten  offering, except  in
          accordance  with  Section  4)  and cause  any  Prospectus  as  so
          supplemented  to  be  filed  pursuant  to   Rule  424  under  the
          Securities Act;

                    (b)  before filing  with the SEC  any such Registration
          Statement or prospectus or any amendments or supplements thereto,
          the Company shall furnish to counsel selected by the holders of a
          majority of  the Registrable Shares covered  by such Registration
          Statement and  counsel for the underwriter, if any, in connection
          therewith,  drafts of all such documents proposed to be filed and
          provide  such counsel  with a  reasonable opportunity  for review
          thereof and comment thereon, such review to be conducted and such
          comments to be delivered with reasonable promptness;

                    (c)  notify the  selling holders of  Registrable Shares
          promptly and  (if  requested by  any  such person)  confirm  such
          notice  in writing,  (i)  when  a  Prospectus or  any  Prospectus
          supplement or post-effective amendment  has been filed, and, with
          respect  to  a  Registration  Statement  or  any   post-effective
          amendment,  when  the  same has  become  effective,  (ii) of  any
          request  by   the  SEC  for   amendments  or  supplements   to  a
          Registration Statement or  related Prospectus  or for  additional
          information  regarding such holder, (iii)  of the issuance by the
          SEC  of  any  stop  order   suspending  the  effectiveness  of  a
          Registration Statement  or the initiation of  any proceedings for
          that  purpose,  (iv)  of  the  receipt  by  the  Company  of  any
          notification with respect to  the suspension of the qualification
          or exemption from qualification of  any of the Registrable Shares
          for  sale in any jurisdiction or the initiation or threatening of
          any proceeding for  such purpose, and (v) of the happening of any
          event   that  requires  the   making  of  any   changes  in  such
          Registration Statement, Prospectus or documents so that they will
          not contain  any untrue statement  of a material fact  or omit to
          state  any  material  fact  required  to  be  stated  therein  or
          necessary to make the statements therein not misleading;

                    (d)  use  its  best  reasonable efforts  to  obtain the
          withdrawal  of  any  order  suspending  the  effectiveness  of  a
          Registration  Statement, or the lifting of  any suspension of the
          qualification  or  exemption from  qualification  of  any of  the


                                         -10-<PAGE>


<PAGE>


          Registrable  Shares for  sale in any  jurisdiction in  the United
          States;

                    (e)  if  requested by  the selling holders,  furnish to
          counsel for  the selling  holders of Registrable  Shares, without
          charge,  one conformed  copy  of each  Registration Statement  as
          declared  effective  by  the  SEC  and  of  each  post  effective
          amendment thereto,  in each  case including  financial statements
          and schedules and all exhibits and reports incorporated or deemed
          to  be  incorporated therein  by  reference; and  such  number of
          copies  of the  preliminary prospectus, each  amended preliminary
          prospectus,  each  final  Prospectus  and   each  post  effective
          amendment  or  supplement thereto,  as  the  selling holders  may
          reasonably request in order to facilitate the disposition  of the
          Registrable  Shares covered  by  each  Registration Statement  in
          conformity with the requirements of the Securities Act;

                    (f)  prior to any public offering of Registrable Shares
          register or qualify  such Registrable Shares  for offer and  sale
          under  the securities or Blue  Sky laws of  such jurisdictions in
          the United States as any  selling holder shall reasonably request
          in writing;  and do any  and all other reasonable  acts or things
          necessary  or advisable to enable such  holders to consummate the
          disposition  in such  jurisdictions  of  such Registrable  Shares
          covered  by the  Registration Statement; provided,  however, that
          the Company shall in no event be required to qualify generally to
          do business  as  a foreign  corporation  or as  a dealer  in  any
          jurisdiction where  it is  not  at the  time so  qualified or  to
          execute  or file a general  consent to service  of process in any
          such jurisdiction where it has not theretofore done so or to take
          any action that would subject it to general service of process or
          taxation in any such jurisdiction where it is not then subject; 

                    (g)  except   during   any  Delay   Period,   upon  the
          occurrence  of any  event contemplated  by paragraph  6(b)(ii) or
          6(b)(v) above,  prepare a supplement or  post-effective amendment
          to  each  Registration Statement  or  related  Prospectus or  any
          document  incorporated or  deemed to  be incorporated  therein by
          reference  or  file  any  other required  document  so  that,  as
          thereafter delivered to the  purchasers of the Registrable Shares
          being sold thereunder, such Prospectus will not contain an untrue
          statement of a  material fact or omit to state  any material fact
          required to be stated therein or necessary to make the statements
          therein,  in light  of the  circumstances under  which they  were
          made, not misleading;

                    (h)  cause  all  Registrable   Shares  covered  by  the
          Registration Statement  to be listed on  each securities exchange
          and included in  the over-the-counter  market, if  any, on  which
          similar  securities issued  by  the Company  are  then listed  or
          traded;


                                         -11-<PAGE>


<PAGE>


                    (i)  if   requested  by  the  managing  underwriter  or
          underwriters  of any registration or by the holders of a majority
          of the Registrable Shares included in any Registration Statement,
          subject to approval of  counsel to the Company in  its reasonable
          judgement, promptly incorporate  in a  prospectus, supplement  or
          post-effective  amendment  to  the  Registration  Statement  such
          information concerning underwriters and the plan  of distribution
          of  the  Registrable  Shares  as  such  managing  underwriter  or
          underwriters  or such  holders  reasonably shall  furnish to  the
          Company in  writing and  request be included  therein, including,
          without  limitation, with  respect to  the number  of Registrable
          Shares  being  sold  by  such  holders  to  such  underwriter  or
          underwriters,  the purchase  price  being paid  therefor by  such
          underwriter  or underwriters and with respect  to any other terms
          of the underwritten offering of the Registrable Shares to be sold
          in  such  offering;   and  make  all  required  filings  of  such
          prospectus,  supplement or  post-effective amendment  as soon  as
          reasonably  possible after being  notified of  the matters  to be
          incorporated in such prospectus, supplement or post-effective
          amendment;

                    (j)  make available  for  inspection by  any seller  of
          Registrable   Shares,  any   underwriter  participating   in  any
          disposition  pursuant to  such  Registration Statement,  and  any
          attorney, accountant or  other agent retained by any  such seller
          or  underwriter  (in  each  case  in  a  manner  which  minimizes
          disruption of  the Company's  business), all financial  and other
          records,  pertinent  corporate  documents and  properties  of the
          Company, and cause the Company's officers,  directors, employees,
          attorneys and  independent accountants to supply  all information
          in  each   case  reasonably   requested  by  any   such  sellers,
          underwriters, attorneys, accountants or agents in connection with
          such  Registration Statement, subject to right  of the Company to
          limit  access to any such information  (i) to the extent that the
          Company is restricted from providing such information pursuant to
          any bona fide  confidentiality agreement to which  the Company or
          any of its  subsidiaries or  Affiliates is a  party and (ii)  the
          Company shall have  delivered to each  seller of the  Registrable
          Shares a certificate duly executed by the chief executive officer
          of the Company stating that such information does not contain any
          material  information that  has not  been publicly  disclosed and
          which  would be  required  to be  disclosed  in, or  which  would
          materially affect  any information  required to be  disclosed in,
          such Registration Statement;

                    (k)  use its best efforts to comply with all applicable
          laws related to such Registration Statement and offering and sale
          of  securities  and  all  applicable  rules  and  regulations  of
          governmental  authorities  in  connection  therewith  (including,
          without limitation, the Securities Act and  the Exchange Act, and
          the rules  and  regulations  promulgated  by the  SEC)  and  make
          generally  available   to  its   security  holders  as   soon  as
          practicable  (but in any event not later than fifteen (15) months

                                         -12-<PAGE>


<PAGE>


          after  the  effectiveness  of  such  Registration  Statement)  an
          earnings statement of the  Company and its subsidiaries complying
          with Section 11(a) of the Securities Act;

                    (l)  deliver promptly to each Shareholder participating
          in  a registration copies  of all correspondence  between the SEC
          and the  Company,  its  counsel or  auditors  and  all  memoranda
          relating to discussions with the SEC or its staff with respect to
          the Registration Statement;

                    (m)  provide a  transfer agent  and  registrar for  all
          such Registrable Shares  covered by  such Registration  Statement
          not later than the effective date of such Registration Statement;

                    (n)  with respect to an underwritten registration only,
          obtain  an opinion from the  Company's counsel and "cold comfort"
          letters  from   the  Company's  independent   public  accountants
          (including one  letter  when  such  Registration  Statement  goes
          effective  and one at the closing) in customary form and covering
          such matters of the type customarily covered by such opinions and
          "cold comfort" letters;

                    (o)  make   any   necessary   arrangements   with   The
          Depository Trust Company;

                    (p)  cause  unlegended  stock   certificates  for   the
          Registrable Shares to be prepared and printed;

                    (q)  make  any  necessary  filings  with  the  National
          Association of  Securities Dealers, Inc.,  or with respect  to an
          underwritten registration  only, assist the underwriters  to make
          any necessary filings.

                    The  Company  may  require each  seller  of Registrable
          Shares  as to which any registration is being effected to furnish
          such information  regarding the distribution of  such Registrable
          Shares  and  as to  such  seller  as it  may  from  time to  time
          reasonably  request.  If any such information with respect to any
          seller is not furnished  prior to the filing of  the Registration
          Statement,  the  Company may  exclude  such  seller's Registrable
          Shares from such Registration Statement.

                    Each holder of Registrable Shares agrees by acquisition
          of  such Registrable Shares that, upon receipt of any notice from
          the Company of  the happening of any event  of the kind described
          in  Section 6(b)(ii),  6(b)(iii), 6(b)(iv)  or 6(b)(v)  hereof or
          upon  notice of the commencement of any Delay Period, such holder
          shall  forthwith  discontinue  disposition  of  such  Registrable
          Shares covered by such Registration Statement or Prospectus until
          such holder's  receipt  of  the  copies of  the  supplemented  or
          amended Prospectus contemplated by  Section 6(f) hereof, or until
          it is advised in writing (the  "Advice") by the Company that  the

                                         -13-<PAGE>



<PAGE>

          use of the applicable Prospectus may be resumed, and has received
          copies  of   any  amended  or  supplemented   Prospectus  or  any
          additional  or supplemental  filings which  are incorporated,  or
          deemed to be incorporated,  by reference in such  Prospectus and,
          if requested by  the Company,  such holder shall  deliver to  the
          Company  (at the expense of  the Company) all  copies, other than
          permanent file copies  then in such  holder's possession, of  the
          Prospectus  covering  such  Registrable  Shares at  the  time  of
          receipt of  such  request.   Each  holder of  Registrable  Shares
          further  agrees  not  to  utilize  any  material  other  than the
          applicable current Prospectus in  connection with the offering of
          Registrable Shares pursuant to this Agreement.

          SECTION 7.  Registration Expenses.

               Whether or not any Registration Statement becomes effective,
          the  Company shall pay all  costs, fees and  expenses incident to
          the Company's  performance of  or compliance with  this Agreement
          including, without limitation,  (i) all  registration and  filing
          fees,  (ii) fees  and expenses  of compliance with  securities or
          Blue  Sky  laws,  (iii)  printing  expenses  (including,  without
          limitation, expenses of printing  of prospectuses if the printing
          of prospectuses is requested by the holders of a majority of  the
          Registrable Shares included in  any Registration Statement), (iv)
          fees and disbursements of  counsel for the Company, (v)  fees and
          disbursements of all independent certified  public accountants of
          the  Company and  all other  persons retained  by the  Company in
          connection with the Registration Statement, (vi) to the extent an
          underwritten  registration is  involved  in  accordance with  the
          terms  of  this   Agreement,  to  the  extent   provided  in  the
          underwriting agreement, all fees  and expenses of underwriters in
          connection  therewith (excluding  discounts and  commissions) and
          (vii)  the reasonable fees and expenses, not to exceed $1,500, of
          no  more than  one counsel for  the holders  (as a  group) of the
          Registrable    Shares    included    in     such    registration.
          Notwithstanding  the  foregoing,   any  discounts,   commissions,
          underwriting or  advisory fees, brokers' fees or  fees of similar
          securities  industry  professional   (including  any   "qualified
          independent underwriter" retained for the purpose of Section 3 of
          Schedule  E  of  the  By-laws  of  the  National  Association  of
          Securities  Dealers, Inc.)  relating to  the distribution  of the
          Registrable Shares will be payable by such holder and the Company
          will have no obligation to pay any such amounts.

          SECTION 8.  Indemnification.

                    (a)  In  connection  with  any  Registration  Statement
          effected  or  to be  effected  pursuant  to this  Agreement,  the
          Company  shall  indemnify  each  holder  of   Registrable  Shares
          included  in  such Registration  Statement  and  each person  who
          controls (within the meaning of Section 15 of the Securities Act)
          such holder of  Registrable Shares from  and against all  losses,

                                         -14-<PAGE>


<PAGE>


          claims, damages,   liabilities or expenses, joint  or several, or
          actions  in  respect  thereof   ("Claims")  to  which  each  such
          indemnified party may become subject, under the Securities Act or
          otherwise, insofar as such Claims (or actions in respect thereof)
          arise  out of or  are based upon any  untrue statement or alleged
          untrue  statement   of  any   material  fact  contained   in  the
          Registration   Statement   or  prospectus   or   any  preliminary
          prospectus or  summary or  final prospectus  or any  amendment or
          supplement thereto or any document filed under a state securities
          or  blue  sky  law (collectively,  "Registration  Documents")  or
          insofar  as such  Claims  arise out  of  or  are based  upon  the
          omission  or  alleged  omission  to  state  in  any  Registration
          Document  a  material  fact  required  to be  stated  therein  or
          necessary  to make  the statements  made therein  not misleading;
          provided that the Company shall not be liable in any such case to
          the extent  such Claim arises out  of or is based  upon an untrue
          statement  or alleged  untrue  statement of  a  material fact  or
          omission  or  alleged omission  of a  material  fact made  in any
          Registration  Document in  reliance upon  and in  conformity with
          written information furnished to  the Company by or on  behalf of
          such indemnified party specifically for use in the preparation of
          such Registration Document.

                    (b)  In  connection  with  any  Registration  Statement
          effected  or  to be  effected  pursuant to  this  Agreement, each
          holder  of  Registrable  Shares  included  in  such  Registration
          Statement shall indemnify the  Company, its directors,  officers,
          employees  or agents,  and each person  who controls  (within the
          meaning of Section 15 of the Securities Act) the Company from and
          against  all Claims  to  which each  such  indemnified party  may
          become subject under the Securities Act  or otherwise, insofar as
          such Claims (or actions  in respect thereof) arise out of  or are
          based  upon any untrue  statement or alleged  untrue statement of
          any  material fact  contained  in any  Registration Document,  or
          insofar  as such  Claims  arise  out of  or  are based  upon  the
          omission  or  alleged  omission  to  state  in  any  Registration
          Document  a  material  fact  required  to  be  stated  therein or
          necessary  to make  the statements  made therein  not misleading;
          provided, however,  that  such indemnification  or  reimbursement
          shall be payable only if, and to the extent that,  any such Claim
          arises out  of or  is based upon  an untrue statement  or alleged
          untrue  statement  of a  material  fact  or  omission or  alleged
          omission  of a material fact made in any Registration Document in
          reliance  upon   and  in  conformity   with  written  information
          furnished  to the Company  by such  holder of  Registrable Shares
          specifically  for use  in  the preparation  of such  Registration
          Document;   provided   further,  however,   that  no   holder  of
          Registrable Shares  shall be  liable under this  Section 7(b) for
          any amounts in excess of the dollar amount  of the gross proceeds
          to be received  by such Holder  from the sale of  its Registrable
          Shares pursuant to such registration.


                                         -15-<PAGE>


<PAGE>


                    (c)  Any  person  entitled  to   indemnification  under
          Section 8(a) or 8(b) above shall notify promptly the indemnifying
          party in  writing of the commencement of any Claim if a claim for
          indemnification  in  respect thereof  is  to be  made  against an
          indemnifying party  pursuant to this Section 8,  but the omission
          of  such notice shall not relieve the indemnifying party from any
          liability which it may  have to any indemnified party,  except to
          the  extent  that  the  indemnifying party  has  been  materially
          prejudiced by such  failure to provide such notice.   In case any
          action is  brought against  the  indemnified party  and it  shall
          notify the  indemnifying party  of the commencement  thereof, the
          indemnifying party shall  be entitled to participate  in, and, to
          the  extent  that   it  shall  wish,   jointly  with  any   other
          indemnifying party  similarly  notified, to  assume  the  defense
          thereof with counsel satisfactory  to the indemnified party; and,
          after notice from the indemnifying party to the indemnified party
          that  it so chooses, the  indemnifying party shall  not be liable
          for any  legal  or other  expenses subsequently  incurred by  the
          indemnified party  in connection  with the defense  thereof other
          than reasonable costs of  investigation; provided, however,  that
          (i)  if the  indemnifying party  fails to  take reasonable  steps
          necessary to defend diligently the Claim  within twenty (20) days
          after  receiving  notice  from  the indemnified  party  that  the
          indemnified party believes it has failed to do so; or (ii) if the
          indemnified  party who is a defendant in any action or proceeding
          which is  also brought against the  indemnifying party reasonably
          shall have concluded that there  may be legal defenses  available
          to  the  indemnified  party  which  are  not  available  to   the
          indemnifying party; or (iii) if representation of both parties by
          the  same counsel  is  otherwise inappropriate  under  applicable
          standards of  professional conduct,  the indemnified  party shall
          have the right to assume or continue its own defense as set forth
          above (but  with  no  more  than one  firm  of  counsel  for  all
          indemnified parties  in each  jurisdiction, except to  the extent
          any party or  parties reasonably shall have  concluded that there
          may  be legal defenses available  to such party  or parties which
          are  not available  to the  other indemnified  parties or  to the
          extent  representation of  all  indemnified parties  by the  same
          counsel  is otherwise inappropriate under applicable standards of
          professional conduct) and the  indemnifying party shall be liable
          for  any   reasonable  expenses   therefor;  provided,  that   no
          indemnifying  party shall  be subject  to  any liability  for any
          settlement of a Claim made without its  consent (which may not be
          unreasonably withheld).   If  the indemnifying party  assumes the
          defense of any Claim hereunder, such indemnifying party shall not
          enter into any settlement without the consent of the  indemnified
          party if such settlement  attributes liability to the indemnified
          party (which consent may not be unreasonably withheld).

                    (d)  If  for  any  reason the  foregoing  indemnity  is
          unavailable, or is insufficient  to hold harmless, an indemnified
          party, then the indemnifying party shall contribute to the amount

                                         -16-<PAGE>


<PAGE>


          paid or payable by the indemnified party as a result of any Claim
          in such  proportion as  is appropriate  to  reflect the  relative
          fault of the indemnifying party and the indemnified party as well
          as  any other  relevant equitable  considerations.   The relative
          fault shall  be determined  by reference to,  among-other things,
          whether the untrue or alleged untrue statement of a material fact
          or  the omission  or alleged  omission to  state a  material fact
          relates to information  supplied by the indemnifying  party or by
          the  indemnified   party  and  the   parties'  relative   intent,
          knowledge, access  to information  and opportunity to  correct or
          prevent  such statement  or omission.   The parties  hereto agree
          that it would not be just and equitable if contributions pursuant
          to this Section 8(d) were determined by pro rata allocation or by
          any other method of allocation which does not take account of the
          equitable considerations referred to above in this Section.

          SECTION 9.  Miscellaneous.

               9.1  Termination.  This Agreement and the obligations of the
          Company hereunder  shall terminate  on the  earliest  of (i)  the
          first date on which no Registrable Shares remain outstanding, and
          (ii)  the  close  of  business  on  the  last  day  of  the  last
          Effectiveness Period.

               9.2  Rule  144.    The  Company hereby  covenants  that  the
          Company will file  in a timely manner all reports  required to be
          filed by it under the Securities Act and the Exchange Act and the
          rules and regulations adopted  by the SEC thereunder (or,  if the
          Company is not required  to file such reports, it  will, upon the
          request  of  any  holder  of Registrable  Shares,  make  publicly
          available other information so long as  necessary to permit sales
          under Rule 144 under  the Securities Act), and it will  take such
          further action as any holder of Registrable Shares may reasonably
          request, all to  the extent required from time  to time to enable
          such holder to sell Registrable Shares without registration under
          the  Securities  Act  within  the limitation  of  the  exemptions
          provided by (i)  Rule 144 under the Securities Act,  as such Rule
          may be  amended from time  to time, or  (ii) any similar  rule or
          regulation hereafter adopted by the SEC.

               9.3  Amendments  and   Waivers.    The  provisions  of  this
          Agreement,  including the provisions of this sentence, may not be
          amended, modified or   supplemented, and  waivers or consents  to
          departures from  the provisions hereof  may not be  given, unless
          the  Company   has  obtained  the  written   consent  of  holders
          representing    a   majority    of   the    Registrable   Shares.
          Notwithstanding the foregoing, a waiver or consent to depart from
          the  provisions hereof  with respect  to a  matter which  relates
          exclusively to the rights of holders  of Registrable Shares whose
          securities are  being sold  pursuant to a  Registration Statement
          and that does not  directly or indirectly affect the  rights of a
          holder  whose securities  are not   being  sold pursuant  to such

                                         -17-<PAGE>

<PAGE>



          Registration Statement may be given by holders of a  majority  of
          the  Registrable Shares  being  sold by  such holders;  provided,
          however,  that the provision of this sentence may not be amended,
          modified,   or  supplemented   except  in  accordance   with  the
          provisions of the immediately preceding sentence.

               9.4  Notices.   All  notices, requests,  demands  and  other
          communications  required  or  permitted  hereunder  shall  be  in
          writing and shall be deemed given: when delivered personally; one
          Business Day  after being deposited with a  next-day air courier;
          five  Business Days  after being  deposited in the  mail, postage
          prepaid,  if  mailed; when  answered  back  if telexed  and  when
          receipt  is  acknowledged, if  telecopied,  in each  case  to the
          parties at the  address specified  for such party  in the  Merger
          Agreement  (or at  such other  address for  a party  as shall  be
          specified  by like notice: provided  that notices of  a change of
          address shall be effective only upon receipt thereof).

               9.5  Successors and Assigns.  This Agreement, other than the
          provisions of  Section 3, shall  inure to  the benefit of  and be
          binding upon the successors and assigns of each of the parties.

               9.6  Counterparts.   This Agreement  may be executed  in any
          number  of counterparts  and by  the  parties hereto  in separate
          counterparts, each of which  when so executed shall be  deemed to
          be an original and  all of which taken together  shall constitute
          one and the same agreement.

               9.7  Headings.    The headings  in  this  Agreement are  for
          convenience of  reference only and  shall not limit  or otherwise
          affect the meaning hereof.

               9.8  Governing Law.  THIS AGREEMENT SHALL BE GOVERNED BY AND
          CONSTRUED IN ACCORDANCE  WITH THE  INTERNAL LAWS  OF THE STATE OF
          ILLINOIS   WITHOUT  GIVING  EFFECT   TO  THE  PROVISIONS  THEREOF
          GOVERNING CONFLICT OF LAWS PRINCIPLES.

               9.9  Severability.   If  any  term,  provision, covenant  or
          restriction of this  Agreement is  held by a  court of  competent
          jurisdiction to  be invalid, illegal, void  or unenforceable, the
          remainder of  the terms,  provisions, covenants and  restrictions
          set forth herein shall remain in  full force and effect and shall
          in no way be  affected, impaired or invalidated, and  the parties
          hereto  shall  use  their best  efforts  to  find  and employ  an
          alternative means to achieve the  same or substantially the  same
          result as that contemplated by such term, provision, covenant  or
          restriction.   It  is hereby  stipulated and  declared to  be the
          intention  of  the parties  that  they  would have  executed  the
          remaining terms, provisions,  covenants and restrictions  without
          including any  of such that  may be  hereafter declared  invalid,
          illegal, void or unenforceable.


                                         -18-<PAGE>


<PAGE>


               9.10 Entire Agreement.   This  Agreement is intended  by the
          parties as a final  expression of their agreement and  a complete
          and exclusive statement of the agreement and understanding of the
          parties hereto in respect of the subject matter contained herein.
          There are no restrictions, promises,  warranties or undertakings,
          other than those set forth or referred to herein, with respect to
          the registration rights  granted by the  Company with respect  to
          the Registrable  Shares issued pursuant to  the Merger Agreement.
          This Agreement supersedes all prior agreements and understandings
          between the parties with respect to such subject matter.

               9.11 Calculation  of  Time  Periods.   Except  as  otherwise
          indicated, all periods of  time referred to herein  shall include
          all  Saturdays, Sundays and holidays; provided,  that if the date
          to  perform the  act  or give  any notice  with  respect to  this
          Agreement shall fall on a day other than a Business Day, such act
          or notice may be timely performed or given if performed  or given
          on the next succeeding Business Day.

               9.12 Existing    Registration   Rights;    No   Inconsistent
          Agreements.  The  Company represents and warrants  that there are
          not existing agreements with respect to  its securities which are
          inconsistent  with   the  rights   granted  to  the   holders  of
          Registrable Shares  in this Agreement or  otherwise conflict with
          the provisions hereof and  agrees that it will not enter into any
          agreements which  are inconsistent  with or  limit or  impair the
          rights  granted to the holders of Registrable Shares prior to the
          termination of this Agreement.

               IN WITNESS WHEREOF, the parties have executed this Agreement
          as of the date first written above.

                                   THE COMPANY:

                                   HA-LO  INDUSTRIES,   INC.,  an  Illinois
                                   corporation



                                   By:  /s/ Richard A. Magid          
                                        Its: Vice President           












                                         -19-<PAGE>


<PAGE>


                                   SHAREHOLDERS:


                                   /s/ Seymour N. Okner               
                                   Seymour N. Okner

                                   Number of Shares:  771,361


                                   /s/ Samuel P. Okner                
                                   Samuel P. Okner

                                   Number of Shares:  254,984

                                   The Ellyn Robbins Family Trust
                                   u/a/d May 14, 1996


                                   By: /s/ Ellyn Robbins              
                                        Co-Trustee


                                   By:  /s/ Anne Okner                
                                        Co-Trustee

                                   Number of Shares:  248,625

                                   The Joel C. Okner Family Trust
                                   u/a/d May 14, 1996


                                   By:  /s/ Joel C. Okner             
                                        Co-Trustee


                                   By:  /s/ Anne Okner                
                                        Co-Trustee

                                   Number of Shares:  363,375

                                   The Samuel P. Okner Family Trust
                                   u/a/d May 14, 1996

                                   By:  /s/ Samuel P. Okner           
                                        Co-Trustee

                                   By:  /s/ Anne Okner                
                                        Co-Trustee

                                   Number of Shares:  401,625



                                         -20-<PAGE>

<PAGE>



                                   Merchant Partners, Limited Partnership

                                   By:  Merchant Advisors, Limited 
                                   Partnership,
                                        general partner

                                   By:  Merchant Development Corp.,  
                                        general partner


                                   By:  /s/ Raymond L. Bank            
                                        President

                                        Number of Shares: 509,980







































                                         -21-<PAGE>

<PAGE>



                                   /s/ Anne Okner                 
                                   Anne Okner

                                   Number of Shares: 25




                                   /s/ Debra Okner                
                                   Debra Okner

                                   Number of Shares: 25








































               182643_01
                                                                     -22-<PAGE>


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