MARKETLINK INC
10QSB, 1997-05-13
TELEPHONE INTERCONNECT SYSTEMS
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                        Securities & Exchange Commission
                             Washington, D.C. 20549

                                   FORM 10-QSB


(Mark One)
[X]   QUARTERLY  REPORT  PURSUANT  TO  SECTION  13 or  15(d)  OF THE  SECURITIES
      EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 1997

[  ]  TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES
      EXCHANGE ACT OF 1934

                         Commission file number 0-25764

                          OneLink Communications, Inc.
        (Exact name of small business issuer as specified in its charter)
                  Minnesota                                  41-1675041
            (State or other jurisdiction                   (IRS Employer
            of incorporation or organization)            Identification No.)

                          10340 Viking Drive, Suite 150
                             Eden Prairie, MN 55344
                    (Address of principal executive offices)

                                  612-996-9000
                           (Issuer's telephone number)

      Check  whether  the issuer (1) filed all  reports  required to be filed by
section 13 or 15(d) of the  Exchange  Act during the past 12 months (or for such
shorter period that the  registrant was required to file such reports),  and (2)
has been subject to such filing  requirements for the past 90 days. 
  YES  [X]    NO [  ]


                         APPLICABLE TO CORPORATE ISSUERS
      State the number of shares  outstanding of each of the issuer's classes of
common equity, as of the latest  practicable date:  2,966,696 shares outstanding
as of 4/30/97, par value $.01 per share.

      Transitional Small Business Disclosure Format (check one);  YES [ ] NO [X]


<PAGE>


                          OneLink Communications, Inc.
                                   Form 10-QSB
                          Quarter Ended March 31, 1997


                                Table of Contents

PART I        Financial Information                                    Page No.

 Item 1.    Financial Statements (Unaudited)
              Balance Sheets at December 31, 1996 and
                   March 31, 1997                                          3

              Statements of Operations for the three month
                  period ended March 31, 1997 and 1996                     4

              Statements of Cash Flows for the three month
                  period ended March 31, 1997 and 1996                     5

              Notes to Financial Statements                                6


 Item 2.    Management's Discussion and Analysis of Financial
            Condition and Results of Operations                            7


PART II       Other Information                                            9

 Item 1.    Legal Proceedings                                              9

 Item 6     Exhibits and Reports on Form 8-K                               9

SIGNATURES                                                                10

Exhibit Index                                                             11


<PAGE>



Part 1 - Financial Information

Item 1. Financial Statements

                                      OneLink Communications, Inc.
                                            Balance Sheets
<TABLE>
<CAPTION>
                                                                     March 31,
                                                                        1997       December 31,
                                                                    (unaudited)       1996
                                                                   -----------------------------------
<S>                                                                 <C>            <C>
Assets
Current assets:
      Cash and cash equivalents                                     $   172,602    $   709,026
      Trade accounts receivable, net of allowance for
         doubtful accounts of $60,000 in 1996 and $53,023 in 1997       327,706        114,601
      Minimum lease payments receivable                                  34,200         34,200
      Computer parts and supplies, net of reserve for
         obsolescence of $12,000 in 1996 and $12,000 1997                42,079         40,969
      Prepaid expenses                                                   53,292         40,254
                                                                    -----------    -----------
Total current assets                                                    629,879        939,050

Property and equipment:
      Furniture and equipment                                           922,569        951,848
      Equipment leased to others                                        409,500        315,745
                                                                    -----------    -----------
                                                                      1,332,069      1,267,593
      Accumulated depreciation                                         (635,340)      (563,054)
                                                                    -----------    -----------
                                                                        696,730        704,539
Other assets:
      Goodwill                                                          564,985        592,542
      Investment in sales type                                           17,100         17,100
      leases
      Deposits                                                           62,885        285,885
                                                                    -----------    -----------
                                                                        644,970        895,527
                                                                    -----------    -----------
Total Assets                                                          1,971,580      2,539,116
                                                                    ===========    ===========

Liabilities and shareholders' equity

Current liabilities
      Accounts payable                                              $   219,174    $   239,277
      Current maturities of long-term debt                               66,207         69,206
      Customer deposits                                                  71,438        197,175
      Deferred revenue                                                  119,414         45,649
      Other accrued liabilities                                         293,938        312,437
                                                                    -----------    -----------
Total current liabilities                                               770,171        863,744

Long-term debt, net of current maturities                                41,604         52,689

Shareholders' equity:
      Common stock, par value $.01 per share, Authorized shares--
         50,000,000; Issued and outstanding shares: 1997
         and 1996--2,966,696 and 2,931,415, respectively                 29,438         29,438
      Additional paid-in capital                                      6,346,663      6,346,663
      Accumulated deficit                                            (5,216,297)    (4,753,418)
                                                                    -----------    -----------

Total shareholders' equity                                            1,159,804      1,622,683
                                                                    -----------    -----------

Total liabilities and shareholders' equity                          $ 1,971,580    $ 2,539,116
                                                                    ===========    ===========
</TABLE>

See accompanying notes.


<PAGE>




                                 OneLink Communications, Inc.
                                   Statements of Operations
                                          (unaudited)

                                               Three months ended March 31,
                                                    1997          1996
                                               ----------------------------

Revenues                                        $   446,840    $   218,645
Cost of revenues                                    258,870         86,818
                                                -----------    -----------
Gross profit                                        187,970        131,827

Operating expenses:
    Selling                                         176,886         75,320
    General and administrative                      420,618        285,179
    Research and development                         47,728        166,328
                                                -----------    -----------
Total operating expenses                            645,232        526,827
                                                -----------    -----------
Operating loss                                     (457,262)      (395,000)

Interest income                                       6,984         32,098
Interest expense                                     (3,528)        (4,762)
Other income                                         (8,671)        16,520
                                                -----------    -----------
Loss before income taxes                           (462,477)      (351,144)

Provision for income taxes                              400            300
                                                -----------    -----------
Net loss                                        $  (462,877)   $  (351,444)
                                                ===========    ===========

Net loss per share                              $     (0.16)   $     (0.12)

Weighted average number of shares outstanding     2,947,388      2,931,415





<PAGE>




                          OneLink Communications, Inc.
                            Statements of Cash Flows
                                   (unaudited)
<TABLE>
<CAPTION>

                                                    Three months ended March 31,
                                                        1997             1996
                                                    ----------------------------
<S>                                                  <C>            <C>
Operating Activities
Net Loss                                             $  (462,877)   $  (351,444)
Adjustments to reconcile net loss to
  net cash used in operating activities:
    Depreciation and amortization of goodwill             99,842         64,522
    Write-off of A/P                                      24,000         11,000
    Net gain on sale of property
    and                                                                  (5,520)
         equipment
    Changes in operating assets and liabilities:
      Accounts receivable                               (213,105)       (70,658)
      Minimum lease pmts                                       0          8,550
    receivable
      Computer parts and supplies                         (1,110)       (21,279)
      Prepaid expenses and deposits                      209,736        (44,508)
      Accounts payable                                   (44,103)       (27,971)
      Accrued liabilities                               (144,238)       (20,897)
      Deferred revenue                                    73,765        (20,067)
                                                     -----------    -----------
Net cash used in operating activities                   (458,090)      (478,272)

Investing Activities:
Sale of property and equipment                              --           79,684
Purchases of property and equipment                      (64,476)       (57,054)
                                                     -----------    -----------
Net cash used in investing activities                    (64,476)        22,630

Financing activities:
Payments on short-term and long-term notes payable       (14,083)       (13,275)
                                                     -----------    -----------
Net cash (used) provided by financing activities         (14,083)       (13,275)
                                                     -----------    -----------

Decrease in cash and cash                               (536,651)      (468,917)
equivalents
Cash and cash equivalents at beginning of period         709,253      2,720,771
                                                     -----------    -----------
Cash and cash equivalents at end of period           $   172,602    $ 2,251,854
                                                     ===========    ===========
</TABLE>


See accompanying notes.



<PAGE>




                                       OneLink Communications, Inc.
                                      Notes to Financial Statements
                                              March 31, 1997
                                               (Unaudited)


Note. 1.  Summary of Significant Accounting Policies.

Interim Financial Information

The accompanying unaudited financial statements have been prepared in accordance
with generally accepted accounting principles for interim financial information.
Accordingly,  certain information and footnote  disclosures normally included in
financial  statements  prepared in accordance with generally accepted accounting
principles have been omitted pursuant to such rules and  regulations.  Operating
results for the three months ended March 31, 1997 are not necessarily indicative
of the results  that may be expected for the year ended  December 31, 1997.  The
accompanying   financial   statements  and  related  notes  should  be  read  in
conjunction  with the audited  financial  statements  of the Company,  and notes
thereto,  for the fiscal year ended December 31, 1996, included in the Company's
Form 10-KSB for the year ended  December 31, 1996 and the Company's  1996 Annual
Report to Shareholders.

The financial information furnished reflects, in the opinion of management,  all
adjustments,  consisting  of normal  recurring  accruals,  necessary  for a fair
presentation of the results of the interim periods presented.

Reclassifications

Certain  prior  year  items  have been  reclassified  to  conform  with the 1997
presentation.



<PAGE>


Item 2. Management's  Discussion and Analysis of Financial Condition and Results
of Operations

Results of Operations

The  following  table sets  forth  certain  Statement  of  Operations  data as a
percentage of revenues.
                                                First            First
                                            Quarter 1997      Quarter 1996

          Revenues                               100.0%          100.0%
          Cost of revenues                        57.9            39.7
          Gross profit                            42.1            60.3
          Operating expense:
              Selling                             39.6            34.5
             General & administrative             94.1           130.4
             Research & development               10.7            76.1
          Total other income (expense)            (1.2)           20.0
          Net loss                              (103.6)%        (160.7)%

Revenues
The  Company's  revenues  of $446,840  increased  $228,195 or 204% for the three
months  ended March 31, 1997  compared to $218,645  for the three  months  ended
March 31,  1996.  The increase in revenue was  attributed  to the sale of an IVR
system and  revenue  from the access  card  operation.  The  Company  recognized
approximately  $55,000  in revenue  from the sale of an IVR system and  $165,000
sales of access cards.  The Company acquired its access card operation in August
1996 as a result of its acquisition of Provident Worldwide Communications,  Inc.
As a result,  the Company did not have comparable  revenues from sales of access
cards for the three months ended March 31, 1996.

Cost of Revenues
The Company's costs of revenues of $258,870  increased  $172,052 or 298% for the
three months ended March 31, 1997 compared to $86,818 for the three months ended
March 31, 1996. A large portion of this increase, approximately $162,000, is due
to the telephone access card operation and the sale of the IVR system.

Selling
The Company's  selling expenses of $176,886  increased  $101,566 or 234% for the
three months ended March 31, 1997 compared to $75,320 for the three months ended
March 31,  1996.  This  increase  was largely due to  increased  sales staff and
additional travel related to new business prospects.

General and Administrative
The Company's general and administrative expenses of $420,618 increased $135,439
or 47% for the three  months  ended March 31, 1997  compared to $285,179 for the
three months ended March 31,  1996.  The increase in general and  administrative
expenses are primarily  related to the  acquisition of the access card operation
and the transfer of GIS  personnel to general and  administrative  from research
and development,  which accounted for approximately $106,000 of the increase. In
addition,  the  Company  incurred  additional  travel  expenses  related  to new
business  opportunities and miscellaneous expenses related to the Company's name
change.
<PAGE>

Research and Development
The Company's research and development expenses of $47,728 decreased $118,600 or
71% for the three months ended March 31, 1997 compared to $166,328 for the three
months ended March 31, 1996. The decline in research and development expenses is
attributed to the completion of the development phase of the UNIX system in 1996
and the transfer of GIS personnel to general and administrative in 1997.

Other Income and Expense
Interest income declined to $6,984 from $32,098 for the three months ended March
31, 1997  compared to the three months  ended March 31,  1996.  The decline is a
result of the decrease in cash and cash  equivalents  held by the Company during
the three month period ended March 31, 1997. Cash and cash  equivalents on March
31, 1997 were $172,602 compared to $2,251,854 on March 31, 1996.

The Company  had other  expense of $8,671 for the three  months  ended March 31,
1997  compared to other income of $16,520 for three months ended March 31, 1996.
The  Company  ceased the  pursuit  of the its N11  service in 1995 and is in the
process  of  writing  off  accounts  payable  balances  associated  with the N11
service.  For the three months  ended March 31, 1997 and 1996 the company  wrote
off $24,000 and $11,000, respectively. In the three months ended March 31, 1997,
the Company  also  recognized  amortization  expenses of $32,573  related to the
acquisition of Provident Worldwide Communications, Inc.

Net Loss
The Company incurred a net loss of $462,877 for the three months ended March 31,
1997  compared to a net loss of $351,444  for the three  months  ended March 31,
1996.

Liquidity and Capital Resources

The Company had cash of $172,602 and negative  working  capital of ($140,292) at
March 31, 1997. Cash used in operating  activities during the three month period
ended  March 31,  1997 was  $458,090.  Cash used for  investing  activities  was
$64,476,  primarily used for the purchase of property and equipment. The Company
is currently  raising  additional  capital and implementing a plan to reduce its
losses and improve its cash flow.

The  Company is in the process of raising  approximately  $800,000 in short term
capital by selling units (the "Units") consisting of unsecured convertible notes
(the  "Notes")  and  common  stock  warrants  (the   "Warrants")  to  accredited
investors.  Interest on the Notes will be paid at an annual rate of 9% per annum
quarterly and the principal is due nine months from the date of issuance  unless
extended by the Company. The Notes are convertible prior to maturity into equity
of the  Company on the same terms of the  Company's  next equity  offering.  The
Warrants  are  exercisable  at a price  equal  to the fair  market  value of the
Company's  Common  Stock on date of issuance or any five day trading  average of
the Company's  common stock during the term of the note, whichever is lower and
expires three years from the date of issuance.
<PAGE>

The Company's ability to continue its operations is dependent on the closing the
sale of the Units.  Management believes that if the Company  successfully raises
the $800,000,  it will be able to continue operations for approximately five (5)
months  from the date the Unit  offering  closes.  Following  the closing of the
Units, the Company currently believes it will need  approximately  $1,000,000 of
additional capital in 1997. The Company is currently investigating its financing
options  including debt and equity  financing.  The Company's  ability to obtain
additional  capital is severely  restricted  and, if  obtainable  at all,  would
likely result in substantial  dilution and would likely be at terms  unfavorable
to the Company.  Therefore,  the Company's  ability to fund its working  capital
requirements in fiscal 1997 will be almost entirely  dependent on (i) generating
sales  which  exceed  the  Company's  fiscal  1996  sales;   (ii)  avoiding  any
significant increase in expenses and (iii) obtaining approximately $1,000,000 in
additional working after completion of the Unit offering.  There is no assurance
the Company will be able to raise additional  working capital in the future from
the sale of Company debt or equity or from any other sources.


PART II  Other Information

Item 1.  Legal Proceedings

On March 8, 1996,  Don  Lomax,  a former  employee  of the  Company,  filed suit
against  the  Company  in  Hennepin  County  District  Court  for the  State  of
Minnesota.  The suit alleges breach of an unsigned employment  agreement between
Mr. Lomax and the Company.  The terms of the unsigned instrument provide for the
annual  payment of salary and for the issuance of a certain  number of shares of
Company  Common Stock to Mr. Lomax upon the  execution of such  instrument.  Mr.
Lomax is  seeking  specific  performance  of the  terms of the  instrument.  The
Company has sought legal  counsel with respect to such suit.  Management  of the
Company believes the suit will be resolved in its favor.


Items 2. through 5.  Not Applicable


Item 6.  Exhibits and Reports on Form 8-K

       Exhibits
       11. Computation of Earnings Per Common Share
       27.  Financial Data Schedule

       Reports on Form 8-K
       None




                          OneLink Communications, Inc.


                                   SIGNATURES
Pursuant to the  registration  requirements  of the  Securities  Exchange Act of
1934,  the  registrant has duly caused this report to be signed on its behalf by
the undersigned thereunto duly authorized.

                                        ONELINK COMMUNICATIONS, INC.
                                        (Registrant)


Date: May 12, 1997                      BY: /s/ Nicholas C. Bluhm
                                        President and Chief Executive Officer


                                        BY: /s/ Michael J. Ryan
                                        Chief Financial Officer



<PAGE>





                                  Exhibit Index

                          OneLink Communications, Inc.
                                   Form 10-QSB

Exhibit Number    Description

      11          Computation of Earnings Per Common Share
      27          Financial Data Schedule (filed only in electronic format)




                           OneLink Communications Inc.

                                   Exhibit 11



Computation of Earnings Per Common Share

Net income (loss) per common share is calculated based on the net income and net
loss for the respective  period and the weighted average number of common shares
outstanding during the period.  Common Stock equivalents  (options and warrants)
and not dilutive and  anti-dilutive for the respective three month periods ended
March 31, 1997 and 1996.

<TABLE> <S> <C>


<ARTICLE>                          5
<MULTIPLIER>                       1
<CURRENCY>                         U.S. Dollars
       
<S>                                <C>
<PERIOD-TYPE>                      3-MOS
<FISCAL-YEAR-END>                  DEC-31-1997
<PERIOD-START>                     JAN-01-1997
<PERIOD-END>                       MAR-31-1997
<EXCHANGE-RATE>                                     1
<CASH>                                        172,602
<SECURITIES>                                        0
<RECEIVABLES>                                 380,729
<ALLOWANCES>                                 (53,023)
<INVENTORY>                                    42,079
<CURRENT-ASSETS>                              629,879
<PP&E>                                      1,332,069
<DEPRECIATION>                              (635,340)
<TOTAL-ASSETS>                              1,971,580
<CURRENT-LIABILITIES>                         770,171
<BONDS>                                             0
                               0
                                         0
<COMMON>                                       29,438
<OTHER-SE>                                  1,130,366
<TOTAL-LIABILITY-AND-EQUITY>                1,971,580
<SALES>                                       446,840
<TOTAL-REVENUES>                              446,840
<CGS>                                         258,870
<TOTAL-COSTS>                                 258,870
<OTHER-EXPENSES>                              645,232
<LOSS-PROVISION>                                    0
<INTEREST-EXPENSE>                            (3,528)
<INCOME-PRETAX>                             (462,477)
<INCOME-TAX>                                      400
<INCOME-CONTINUING>                         (462,877)
<DISCONTINUED>                                      0
<EXTRAORDINARY>                                     0
<CHANGES>                                           0
<NET-INCOME>                                (462,877)
<EPS-PRIMARY>                                   (.16)
<EPS-DILUTED>                                   (.16)
        

</TABLE>


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