ACTION PERFORMANCE COMPANIES INC
8-K, 1996-06-25
MISC DURABLE GOODS
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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                                    Form 8-K

                Current Report Pursuant to Section 13 or 15(d) of

                       the Securities Exchange Act of 1934

         Date of Report (Date of earliest event reported): June 20, 1996

                       ACTION PERFORMANCE COMPANIES, INC.
             ------------------------------------------------------
             (Exact name of registrant as specified in its charter)
<TABLE>
<S>                                         <C>                                            <C>       
          ARIZONA                                  1-11866                                       86-0704792
      ---------------                       ---------------------                          ---------------------
      (State or other                       (Commission File No.)                          (IRS Employer ID No.)
jurisdiction of incorporation)
</TABLE>


                  2401 West First Street, Tempe, Arizona 85281
               --------------------------------------------------
               (Address of principal executive office) (Zip Code)

       Registrant's telephone number, including area code: (602) 894-0100
<PAGE>
Item 5.  Other Events.

         On June 20, 1996, Action  Performance  Companies,  Inc. (the "Company")
and Hasbro,  Inc.  ("Hasbro")  entered  into a letter of intent (the  "Letter of
Intent")  pursuant  to which the  Company and Hasbro have agreed to enter into a
license  agreement (the "License  Agreement").  The License Agreement will cover
the exclusive  sale by Hasbro of the Company's  motorsports-related  products in
the mass-merchandise  market (the "Licensed  Products").  The Company and Hasbro
currently are negotiating a definitive License Agreement, the terms of which may
vary from the  proposed  terms set forth in the Letter of Intent,  as  described
below.

         The License  Agreement will cover products for which the Company has or
will secure exclusive or non-exclusive licenses from racing drivers, car owners,
manufacturers,  or sponsors (the "Licensors").  Under the License Agreement, the
Company will be  responsible  for acquiring and  maintaining  the license rights
with the  Licensors,  and  Hasbro  will be  responsible  for all costs and other
arrangements  relating to  tooling,  manufacturing,  transportation,  marketing,
distribution, and  sales of  Licensed  Products.  Hasbro  will  pay the  Company
royalties as described below,  with minimum annual royalty payments in each year
during the term of the License  Agreement.  Hasbro also will be responsible  for
royalties,  including  advances and  guarantees,  paid to Licensors for Licensed
Products.  Hasbro will pay or reimburse the Company for all license fees paid to
Licensors for Licensed Products.

         The  Licensed  Products  will  consist  of  (i)  die-cast  replicas  of
motorsports  vehicles  and the  1/18th-scale  plastic  toy car that the  Company
currently markets,  for which Hasbro will pay a royalty of 6.5% of the wholesale
price with  increases of up to 2.0% based on cost  incentives  and an additional
1.0% based on volume  incentives,  and (ii) all other  products  that Hasbro may
market as licensed motorsports products,  including, for example,  radio-control
cars, slot car sets, games (including  CD-ROM  interactive  games),  plush toys,
figurines,  play sets, walkie talkies, and other products, for which Hasbro will
pay a royalty of 3.0% of the wholesale price.  Hasbro currently  markets certain
of these products under the "Kenner," "Tonka," "Milton Bradley," and other brand
names.

         Hasbro's initial focus under the License  Agreement will be to develop,
with the Company's  guidance,  a line of motorsports  die-cast  products for the
retail  mass-merchandise  market.  Hasbro will fund all capital requirements for
this  product  line and will  manufacture,  distribute,  and market the products
under a Hasbro  brand name to be  determined.  The Company and Hasbro  intend to
introduce this product line to the  mass-market  retail  industry in the fall of
1996, with shipments  expected to begin in December 1996 for January 1997 retail
sales.  The mass-market  die-cast  products  manufactured and marketed by Hasbro
will be completely  distinct from the  Company's  current  products and will not
compete directly with the Company's current limited-edition motorsports die-cast
collectible products.

         The License  Agreement  will  provide for a term ending on December 31,
2001. Hasbro may extend the License Agreement for an additional three-year term,
provided that total

                                        2
<PAGE>
wholesale  revenue of Licensed  Products  exceeds a specified  amount during the
initial five-year term.

         The  Company  believes  that the  License  Agreement  will enable it to
remain  focused on its core  business of  designing  and  marketing  motorsports
collectible products, while enabling the Company to benefit from Hasbro's retail
mass merchandise  marketing  expertise and resources as a means of expanding the
Company's  product  offerings  without  committing   substantial   resources  to
manufacturing and marketing activities.

         In  addition to the License  Agreement,  the Letter of Intent  provides
that the  Company  and  Hasbro  will enter  into an equity  agreement  (the "Put
Option")  pursuant  to which  the  Company  will be able to  require  Hasbro  to
purchase  $15.0  million  of the  Company's  common  stock at any time  during a
four-year period  beginning on the date of execution of the Put Option,  subject
to the  approval  by Hasbro of the use of the  proceeds  of such  exercise.  The
exercise  price of the Put Option will be equal to the average  closing price of
the Company's common stock for the five business days prior to the date on which
the Company exercises the Put Option.  Upon the issuance and in consideration of
the Put Option,  the Company will issue to Hasbro five-year warrants to purchase
375,000 shares of the Company's common stock at an exercise price of $19.225 per
share, which is equal to the average closing price of the Company's common stock
for the five  business  days prior to the date on which the Letter of Intent was
executed.

                                   SIGNATURES

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  Registrant  has duly  caused  this report to be signed on its behalf by the
undersigned hereunto duly authorized.

June 24, 1996                      ACTION PERFORMANCE COMPANIES, INC.



                                   By: /s/ Christopher S. Besing
                                      -----------------------------
                                      Christopher S. Besing

                                      Vice President and Chief Financial Officer

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