HEMAGEN DIAGNOSTICS INC
DEFC14A, 1999-08-12
IN VITRO & IN VIVO DIAGNOSTIC SUBSTANCES
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                                  SCHEDULE 14A
                            SCHEDULE 14A INFORMATION
                    Proxy Statement Pursuant to Section 14(a)
                     of the Securities Exchange Act of 1934
                               (Amendment No.__)


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Check the appropriate box:

[ ]  Preliminary Proxy Statement

[ ]  Confidential,  for Use of the  Commission  Only  (as  permitted  by Rule
     14a-6(e)(2))

[ ]  Definitive Proxy Statement

[X]  Definitive  Additional Materials

[ ] Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

                            Hemagen Diagnostics, Inc.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)


    Jerry L. Ruyan, William P. Hales, Thomas A. Donelan, Christopher P. Hendy
- --------------------------------------------------------------------------------
     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

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[ ] Fee paid previously with preliminary materials.

[ ] Check box if any part of the fee is offset as provided by Exchange  Act Rule
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previously.  Identify the previous filing by registration  statement  number, or
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<PAGE>
                                THE REDWOOD GROUP
                              9468 Montgomery Road
                              Cincinnati, OH 45242
                                  800-205-0407





August 11, 1999



Dear Fellow Hemagen Stockholders:

     Our  original  statement in our consent  solicitation  material of July 20,
1999  contained  an error as to the number of shares as to which we can  execute
consents.  The  figure as  originally  given  included  warrants  which were not
exercised  for  shares  prior to the  record  date of June 29 and  5,000  shares
purchased after that record date. Accordingly, we intend to execute consents for
the 557,627  shares of common  stock we owned at the record date in favor of all
proposals.  As a result,  written consents by owners of an additional  3,268,318
shares or 42.7% of the shares  not owned by us,  will be  required  to adopt and
approve each of the proposals. Under the Bylaw amendment purportedly approved by
the Board of Directors on July 2, 1999, the affirmative vote of 5,101,260 shares
(including  4,543,633  or 59.4% of the shares not known by us) will be necessary
to effect the proposals.

     References  have  been made to  statements  made by us to the  effect  that
Hemagen had refused an offer  involving the sale of the Company which would have
paid  stockholders  $2.50 per share.  We had made this statement on the basis of
information  provided to us by a stockholder  of Hemagen who told us that he was
on the due  diligence  team of a company  that,  according to this  stockholder,
would have  resulted in such an  acquisition  of  Hemagen.  We have to date been
unable to obtain  any other  independent  information  concerning  this  alleged
offer,  or to confirm that any of the statements  made to us and then to Hemagen
shareholders are true.

     We also wish to clarify our correspondence of August 3 as follows:

We believe you need only read Hemagen's response to our Consent  Solicitation of
July 20, 1999, to know that the current  management and directors  couldn't care
less about the long suffering stockholders!  We believe it is apparent that they
only care about the jobs of their four family  members and lining their cronies'
pockets.

               CHANGE WILL ONLY OCCUR IF YOU VOTE THE WHITE CARD!

If you want more red ink,  more  excuses,  nepotism,  and think it is acceptable
that four out of the five top executive positions are filled with members of the
Franzblau  family -- who appear to have no business  experience  other than with
Hemagen . . . then do nothing and don't  complain  when your Hemagen  stock goes
down.

If  you  want  to  allow  the   string   of  bad   acquisitions,   losses,   and
underperformance  to continue,  and what we think is a "rubber  stamp board" to
run roughshod over the stockholders . . . then do nothing and don't complain!

<PAGE>

If you want to allow Carl Franzblau who has repeatedly promised earnings but has
delivered  losses  resulting  in an  accumulated  deficit  today of $3.4 million
dollars  since  becoming a public  company 6 years ago to continue . . . then do
nothing and don't complain!

Carl  Franzblau,  Chairman,  President and CEO of Hemagen is also,  according to
Hemagen's  revocation  materials,  a Professor and Chairman of the  Biochemistry
Department  and  Associate  Dean for Graduate  Affairs at the Boston  University
School of Medicine.. Did you ever wonder which job takes precedence? We all know
the answer . . . it is obvious from Hemagen's financial performance.  If you are
happy with the financial  performance of your company, its stock price, and with
the fact that the  company you  invested  in is run by a President  and CEO with
other outside interests  presumably  demanding his time and attention . . . then
do nothing and don't complain!

          HEMAGEN STOCKHOLDERS NEED AND DESERVE FULL-TIME PROFESSIONAL
           MANAGEMENT WHO ARE COMMITTED TO SUCCESSFULLY OPERATING THE
                     COMPANY AND BUILDING STOCKHOLDER VALUE!

Jerry L.  Ruyan,  is a founder  and former CEO of  Meridian  Diagnostics,  Inc.,
("KITS"  on the  NASDAQ),  who  steered  Meridian's  growth  from $0 to over $30
million  in  revenues  and  $140  million  in  stockholder  value  driven  by 19
consecutive  years of profits under his  leadership.  William Hales is a CPA and
Investment  Banker who spent six years in Big Six accounting  firms and the last
seven years in the  investment  banking  field.  Both of these  individuals  are
highly  capable and possess the skills  necessary  to fix  Hemagen.  If you want
proven experienced business professionals . . . THEN VOTE THE WHITE CARD FOR THE
REDWOOD GROUP.

If you want us to assemble a management team capable of designing,  implementing
and  delivering  a model for  successfully  operating a  profitable  diagnostics
company with extraordinary  results like Meridian . . . THEN VOTE THE WHITE CARD
FOR THE REDWOOD GROUP AND LET US BEGIN TO FIX HEMAGEN!

<PAGE>

                      VOTE THE WHITE CARD TO END NEPOTISM!

If you want us to recruit the best and brightest industry  professionals to make
Hemagen  succeed  and you want the reign of  NEPOTISM to end . . . THEN VOTE THE
WHITE CARD FOR THE REDWOOD GROUP.

We believe  NEPOTISM in any public company can destroy morale,  create conflicts
and eliminate  checks and balances  within an  organization.  It can produce and
promote  cover-ups and excuses.  Could you fire your wife, son, or son-in-law if
they weren't  performing?  Are the Franzblaus -- with their business  experience
apparently  limited to Hemagen really  entitled to the  positions,  salaries and
benefits which they enjoy? Hemagen's Chief Financial Officer, William Franzblau,
whose  compensation  is  $113,300,  is not even  described as an  accountant  in
Hemagen's consent materials, and furthermore the Company does not list any other
financial  reporting  experience  for him!  Hemagen  does not describe any prior
diagnostics  experience  in its  materials  for  its  top  sales  and  marketing
executive,  Scott Weiss,  (Carl Franzblau's  son-in-law),  whose compensation is
$113,500.  We ask  Hemagen's  stockholders  to  decide  -- are  these  the  best
qualified  people  for the job?  Is  there a  conflict  of  interest  with  Carl
Franzblau on the  Compensation  Committee which  determines the salaries for his
family members? Is there any potential conflict with the Chairman's son, William
Franzblau  and wife,  Myrna  Franzblau,  controlling  the financial and treasury
function,  respectively?  WE ALL KNOW THE ANSWER!  TELL THEM BY VOTING THE WHITE
CARD!

The Franzblau's reaction to our Consent Solicitation was predictable. We believe
that they bulldozed the board into changing the company's Bylaws thereby denying
the right of a simple  majority  of shares to  determine  who would  manage your
company.

We  believe  that  Hemagen  has  been  run by the seat of its  pants  since  its
inception.  Since 1993,  current  management has continuously tried to re-invent
themselves,  each time with a new acquisition that they promise will be the "key
to the future". As in the acquisition of Cellular Products, management obviously
failed to capitalize on the  opportunity.  Each time the  stockholders get a new
spin!  At the most  recent  annual  stockholders  meeting  we were told that the
latest acquisition,  the "ANALYST" is the "sleeper of the century" to quote your
Chairman,  President and CEO, and a Professor  and Chairman of the  Biochemistry
Department  and  Associate  Dean of  Graduate  Affairs at the Boston  University
School of Medicine. This management group has used $15 million of public capital
raised in offerings in 1993, 1995 and 1996 and $5 million in debt only to end up
with an  accumulated  deficit of $3.4 million.  With the four  Franzblau  family
members who pervade upper management of our company it is obvious that no amount
of money can make this current management succeed.

<PAGE>


                         LET US SET THE RECORD STRAIGHT

Hemagen's  management  would have you believe  that if you vote with the Redwood
Group to remove and replace the current "RUBBER STAMP" directors,  that you will
give the  Redwood  Group 15% of Hemagen for Free!  THIS IS NOT TRUE!  AS ALWAYS,
WHEN THE FRANZBLAUS SPEAK -- YOU MUST READ BETWEEN THE LINES!

We are not receiving any stock for free. When we are successful, we will have to
pay close to $2.4 million  dollars to the company to exercise our options.  That
is 33 1/3% more  than we can  purchase  the stock for today in the open  market.
THAT IS NOT FOR FREE! Furthermore, we have agreed not to exercise our option for
a  period  of  eighteen  months  or  until  the  stock  trades  above  $5 for 20
consecutive days or unless there is a further change in control.

                         OUR OPTION IS PERFORMANCE BASED

IF WE CAN'T  MAKE YOUR  INVESTMENT  APPRECIATE,  OUR OPTION  WILL BE  WORTHLESS.
UNLIKE THE CURRENT  BOARD AND  MANAGEMENT,  WE ARE ALIGNED WITH YOU. IF YOU MAKE
MONEY -- WE MAKE MONEY.

As your stock languishes and the company keeps losing money, the Franzblaus keep
getting paid, and the  stockholder's  value keeps  eroding.  ALIGN YOUR INTEREST
WITH OUR'S, VOTE THE WHITE CARD FOR THE REDWOOD GROUP TODAY!!!


Sincerely,

Jerry L. Ruyan    William P. Hales  Thomas A. Donelan     Christopher P. Hendy




<PAGE>



                        YOUR VOTE IS EXTREMELY IMPORTANT

     1.   Please  SIGN,  MARK,  DATE  and  MAIL you  WHITE  consent  card in the
          enclosed  postage-paid  envelope. If you wish to vote for our Nominees
          and proposals,  you must submit the enclosed WHITE proxy card and must
          NOT submit Hemagen's blue card.

     2.   If you have already voted  Hemagen's  blue card,  you have every legal
          right to change your mind and vote FOR our Nominees  and  proposals on
          the WHITE  consent  card.  Only your latest  dated  consent  card will
          count.

     3.   If your shares are held for you by a bank or brokerage firm, only your
          bank or broker  can vote your  shares and only  after  receiving  your
          instructions.  Please sign, date and return the enclosed WHITE consent
          card in the envelope  provided or call your bank or broke and instruct
          your  representative  to vote FOR our  Nominees  and  proposals on the
          WHITE consent card.

     4.   Time is Short. Please vote today!

If you have any  questions  or need  assistance  in  voting  your  shares  or in
changing your vote,  please contact Beacon Hill Partners,  Inc. at the toll free
number listed below.

                              BEACON HILL PARTNERS
                                 90 Broad Street
                            New York, New York 10004
                          (212) 843-8500 (call Collect)
                        or Call toll-free (800) 755-5001





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