RENT WAY INC
8-K, 1998-01-20
EQUIPMENT RENTAL & LEASING, NEC
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    FORM 8-K

                                 CURRENT REPORT
     Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934



                       January 20, 1998 (January 7, 1998)
                Date of Report (Date of earliest event reported)


                                 Rent-Way, Inc.
             (Exact name of registrant as specified in its charter)


Pennsylvania                   000-22026                  25-1407782
(State or other jurisdiction)  (Commission File Number)  (IRS Employer
        of corporation)                                   Identification No.)


3230 West Lake Road, Erie, Pennsylvania            16505
(Address of principal executive offices)         Zip Code


Registrant's telephone number, including area code:         (814) 836-0618


<PAGE>





Item 2.    Acquisition or Disposition of Assets

On January 7, 1998, Rent-Way,  Inc. ("the Company") completed the asset purchase
of South Carolina Rentals, Inc., Paradise Valley Holdings,  Inc., and L&B Rents,
Inc., d/b/a Ace T.V. Rentals ("Ace"), a rental-purchase chain, for consideration
of  $25,246,514.  Prior to the  acquisition,  Ace was  wholly  owned by James S.
Archer.  The amount and form of consideration paid to such person was determined
through  arm's  length  negotiations.  Pursuant  to  terms  of the  acquisition,
$750,000 of the purchase price was placed in escrow and held subject to terms of
the escrow  agreement.  The cash paid for the acquisition was from a combination
of funds received in connection with a public stock offering on December 2, 1997
and the balance drawn on the Company's  existing  credit  facility with National
City Bank of Pennsylvania.

Ace operated a chain of 50 rental-purchase  stores located in South Carolina and
California. Annual revenues were approximately $22.0 million.

Item 7.    Financial Statements and Exhibits

               a.   Financial statements of business acquired.
                    Financial   statements  required  by  Regulation  S-X
                    Article 3, Item 3-05 will be filed by amendment.
               b.   Pro-forma financial information.
                    Pro-forma   financial    information    required   by
                    Regulation S-X Article 11 will be filed by amendment.
               c.   Exhibits in Accordance with the Provisions of Item 
                    601 of Regulation S-K:

               Exhibit

               (2)-1 Asset Purchase  Agreement  between  Rent-Way,  Inc.,  South
                     Carolina Rentals, Inc., Paradise Valley Holdings, Inc., L&B
                     Rents, Inc., and James S. Archer dated November 21, 1997.
               (2)-2 Closing Letter  Agreement  dated January 7, 1998.  
                     Amendment to the Asset  Purchase  Agreement
                     between Rent-Way,  Inc., South Carolina  Rentals,  Inc., 
                     Paradise Valley Holdings,  Inc., L&B
                     Rents, Inc., and James S. Archer dated November 21, 1997.





                                   SIGNATURES


Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.


                                           Rent-Way, Inc.
                                           (Registrant)

                                             /s/ Jeffrey A. Conway
Date  January 20, 1998                     ----------------------------------
                                            (Signature)
                                             Jeffrey A. Conway
                                             Chief Financial Officer

                                                        -2-




 

 

<PAGE>


                            ASSET PURCHASE AGREEMENT

                             Dated November 21, 1997

                                  By and Among

                                 RENT-WAY, INC.
                          (a Pennsylvania Corporation),

                          SOUTH CAROLINA RENTALS, INC.
                            (a Georgia Corporation),

                         PARADISE VALLEY HOLDINGS, INC.
                            (a Georgia Corporation),

                                L & B RENTS, INC.
                             (a Georgia Corporation)

                                       and

                                 JAMES S. ARCHER


<PAGE>


                                                       - 31 -

                            ASSET PURCHASE AGREEMENT



        THIS ASSET PURCHASE  AGREEMENT  (this  "Agreement"),  dated November 21,
1997 is by and among RENT-WAY, INC., a Pennsylvania corporation ("Buyer"), SOUTH
CAROLINA RENTALS, INC., a Georgia corporation, PARADISE VALLEY HOLDINGS, INC., a
Georgia  corporation,  L & B RENTS, INC., a Georgia corporation  (individually a
"Seller" and collective the "Sellers") and JAMES S. ARCHER ("Shareholder").

                                    RECITALS:

        A.  Sellers  own  assets  which  are used to  conduct  Sellers'  rental,
rental-purchase and video store business in South Carolina and California.

        B. Buyer desires to purchase from Sellers, and Sellers desire to sell to
Buyer,  substantially  all of  Sellers'  assets  upon the terms  and  conditions
contained in this Agreement.

        C. As of the Closing  Date,  Shareholder  will own all of the issued and
outstanding  shares  of  stock  of  Sellers,   and  Buyer  has  conditioned  its
willingness to enter into this Agreement upon Shareholder  being a party to this
Agreement, upon the terms and conditions contained in this Agreement.

        NOW,  THEREFORE,  in  consideration of the mutual covenants and promises
contained in this Agreement, and for other good and valuable consideration,  the
receipt  and  adequacy  of which is  hereby  acknowledged,  Buyer,  Sellers  and
Shareholder agree as follows:


                                    ARTICLE 1
                                   DEFINITIONS

        1.1Defined Terms. As used in this Agreement,  the terms below shall have
the following meanings:

        (a)"Accounts" shall mean the customer accounts  established and existing
under the Rental Contracts.

        (b)"Active  Rental  Merchandise"  shall mean rental  merchandise  of the
Business,  including any service units, which is subject to a Rental Contract as
of the Effective Time.

        (c)"Affiliate"  shall mean,  as to any Person,  any other  Person  which
directly  or  indirectly  controls,  or is  under  common  control  with,  or is
controlled by, such Person.  As used in this definition,  "control"  (including,
with its correlative meanings,  "controlled by" and "under common control with")
shall mean possession,  directly or indirectly,  of power to direct or cause the
direction of management or policies  (whether  through  ownership of securities,
ownership of partnership or other equity interests, by contract or otherwise).

        (d)"Agreement"  shall mean this Asset Purchase Agreement,  together with
the Schedules and Exhibits  attached to this Agreement and the  certificates and
instruments to be executed and delivered in connection with this Agreement.

        (e)"Assumed  Contracts"  shall mean (i) the Rental  Contracts,  (ii) the
Real Property Leases,  (iii) the Vehicle Leases, (iv) the License Agreements and
(v) the Miscellaneous Contracts.

        (f)"Assumed  Liabilities"  shall mean (i) liabilities  under the Assumed
Contracts  arising after the Effective Time (other than  contingent  liabilities
arising from events prior to the Effective Time), (ii) the Vehicle Indebtedness,
(iii) all costs and  expenses  directly  related to the  operation  of the Store
Locations  following  the  Effective  Time in the  ordinary  course of  business
including,  but not limited to, non-delinquent rents, water, sewer,  electricity
and other utilities,  advertising  expenses for advertising  appearing after the
Effective Time and payroll related to store employees,  managers and home office
personnel  except that Sellers  agree that Buyer shall have no liability for (A)
any  negligent  acts  or  omissions  of  Sellers  or  their  agents  nor (B) any
employment expenses relating to Shareholder,  and (iv) the liabilities set forth
on Schedule 1.1(f), if any.

        (g)"Average  Monthly  Revenues"  shall  mean all  revenues  received  by
Sellers in the ordinary course of business  (excluding  vendor rebates and sales
taxes collected, but including video rentals) during the Test Months, divided by
three (3).

        (h)"Business"  shall mean the  rental,  rental-purchase  and video store
business in South  Carolina  and  California  conducted  by Sellers at the Store
Locations.

        (i)"Business  Records"  shall  mean  all  originals  and  copies  of all
operating data and records of the Business on whatever media including,  without
limitation,  financial,  accounting and bookkeeping books and records,  purchase
and sale orders and  invoices,  sales and sales  promotional  data,  advertising
materials,  marketing  analyses,  past and present price lists, past and present
customer  service  and  credit  files,   personnel  records  and  other  records
pertaining to the Purchased Assets.

        (j)"Cash-in-Drawer"  shall mean the cash on hand at each Store  Location
which shall equal $150 per store or more on the Closing Date.

        (k)"Closing  Date" shall mean January 6, 1998, except that if all of the
conditions to Closing set forth in Articles 7 and 8 of this Agreement  shall not
have been  satisfied  or waived on or prior to such date,  "Closing  Date" shall
mean the  third  business  day  after  the  satisfaction  or  waiver of all such
conditions to Closing, or on such other date as the parties may agree.

        (l)"Code" shall mean the Internal Revenue Code of 1986, as amended to   
date.

        (m)"Defaulted  Rental  Purchase  Contract"  shall mean a Rental Purchase
Contract for which either of the following is true as of the Effective Time: (i)
a payment due within thirty (30) days prior to the  Effective  Time has not been
made by the customer  which is the party thereto or (ii) the rental  merchandise
covered thereby was lost, damaged or destroyed by theft or casualty.

        (n)"Effective Time" shall mean midnight on December 31, 1997.

        (o)"Encumbrance"  shall  mean any  restriction,  charge,  lien,  pledge,
option, easement, security interest, right-of-way,  encumbrance or other similar
right of any Person.

        (p)"Environmental Claims" shall mean any notice of violation,  notice of
potential or actual  responsibility or liability,  claim, suit, action,  demand,
directive or order by any Person for any damage (including,  but not limited to,
personal  injury,   tangible  or  intangible   property  damage,   contribution,
indemnity,  indirect  or  consequential  damages,  damage  to  the  environment,
environmental  removal,  response or  remediation  costs,  nuisance,  pollution,
contamination  or  other  adverse  effects  on the  environment  or  for  fines,
penalties  or  restrictions  on  existing  environmental  permits  or  licenses)
resulting  from or relating to (i) the  presence  of, the Release or  threatened
Release into the environment of, or exposure to, any Hazardous  Substance,  (ii)
the  generation,   manufacture,   processing,   distribution,   use,   handling,
transportation, storage, treatment or disposal of any Hazardous Substance, (iii)
the  violation,  or alleged  violation,  of any  Environmental  Laws or (iv) the
non-compliance or alleged non-compliance with any Environmental Laws.

        (q)"Environmental Laws" shall mean any applicable statutes,  ordinances,
directives or other laws, any rules or  regulations,  orders,  and any licenses,
permits,  orders,  judgments,  notices  or other  requirements  issued  pursuant
thereto, enacted, promulgated or issued by any Governmental Authority,  relating
to pollution or protection of public health or the environment  (including,  but
not limited to, any air, surface water, groundwater, land surface or sub-surface
strata,   whether   outside,   inside  or  under  any  structure),   or  to  the
identification,  reporting, generation, manufacture,  processing,  distribution,
use, handling,  treatment,  storage, disposal, labeling, deposit,  transporting,
presence,   Release  or  threatened   Release  of,  any  Hazardous   Substances,
pollutants,  contaminants,  wastes or any other substances or materials. Without
limiting the  generality of the foregoing,  Environmental  Laws shall include in
the United States, the Comprehensive  Environmental  Response,  Compensation and
Liability Act of 1980, as amended, the Toxic Substances Control Act, as amended,
the  Hazardous   Materials   Transportation   Act,  as  amended,   the  Resource
Conservation and Recovery Act, as amended,  the Clean Water Act, as amended, the
Safe  Drinking  Water Act,  as amended,  the Clean Air Act, as amended,  and the
Occupational  Safety and Health Act, as amended,  all  analogous  laws  enacted,
promulgated or lawfully issued by any Governmental Authority.

        (r)"ERISA" shall mean the Employment  Retirement  Income Security Act of
1974, as amended.

        (s)"Excluded Assets" shall mean:

            (i)      all cash (other than Cash-in-Drawer) of Sellers;

            (ii)     all employee accounts receivable of Sellers; and

            (iii) certain home office assets of Sellers listed on
Schedule 1.1(s).

        (t)"Future  Rental Revenue  Stream" shall mean, as of any date and as to
any Rental  Purchase  Contract,  an amount equal to the total  dollar  amount of
remaining rental payments  necessary for a customer to acquire  ownership of the
rental merchandise under such Rental Purchase  Contract.  "Future Rental Revenue
Stream" shall be calculated by multiplying  the monthly or weekly rental rate of
a Rental Purchase Contract by the remaining number of monthly or weekly payments
necessary for a customer to acquire  ownership of the rental  merchandise  under
such Rental Purchase Contract.

        (u)"GAAP" shall mean generally accepted accounting principles in the 
United States.

        (v)"Governmental  Authority"  shall mean any  federal,  state,  local or
foreign government, or any political subdivision of any of the foregoing, or any
court,  agency or other entity,  body,  organization  or group,  exercising  any
executive, legislative, judicial,  quasi-judicial,  regulatory or administrative
function of government.

        (w)"Governmental  Requirement"  shall mean any rule,  regulation,  code,
plan, injunction,  judgment, order, decree, ruling or charge of any Governmental
Authority.

        (x)"Hazardous  Substances"  shall  mean  any  pollutants,  contaminants,
substances,   chemicals,  carcinogens,  wastes  and  any  ignitable,  corrosive,
reactive,  toxic or other  hazardous  substances of materials,  whether  solids,
liquids or gases (including,  but not limited to, petroleum and its derivatives,
PCBs, asbestos,  radioactive materials, waste waters, sludge, slag and any other
substance,  material or waste),  as defined in or regulated by any Environmental
Laws or as determined by any Governmental Authority.

        (y)"Inactive  Rental  Merchandise"  shall mean the rental merchandise of
the Business which is not subject to a Rental  Contract as of the Effective Time
including  loaners and service units not subject to a Rental  Contract as of the
Effective Time.

        (z)"Intangible Property" shall mean (i) all right, title and interest of
Sellers in and to the  telephone  numbers  used in the Business and set forth on
Schedule 1.1(z) and (ii) each copyright,  patent, service mark, trademark, trade
secret and other  intellectual  property  right  used by Sellers to conduct  the
Business (including,  but not limited to, each such intellectual  property right
listed on Schedule 1.1(z)).

        (aa) "License  Agreements" shall mean all computer  software  agreements
and other license  agreements  which relate to all computers and other equipment
used by the Sellers in the conduct of the Business,  (including, but not limited
to, those agreements and licenses listed on Schedule 1.1(aa)).

        (bb)  "Miscellaneous  Contracts" shall mean the contracts and agreements
listed on Schedule 1.1(ab).

        (cc) "Net Book Value of Rental  Merchandise" shall mean the combined net
book value of rental merchandise of the Sellers as determined in accordance with
GAAP applied on a consistent basis except that, with respect to depreciation, it
shall be calculated for purposes of this Agreement in a manner  consistent  with
Sellers' historical depreciation methods regardless of compliance with GAAP.

        (dd) "Permits" shall mean all licenses, permits and other authorizations
used in the Business.

        (ee) "Permitted  Encumbrance" shall mean (i) liens for Taxes not yet due
and payable or for Taxes that the taxpayer is  contesting  in good faith through
appropriate  proceedings  or (ii) other liens arising in the ordinary  course of
business (not including any mechanic's lien) and not incurred in connection with
the borrowing of money.

     (ff)  "Person"   shall  mean  any   Governmental   Authority,   individual,
corporation, partnership, trust or other entity.

        (gg)  "Prepaid  Expenses"  shall mean all of Sellers'  prepaid  expenses
relating to the Business.

        (hh)  "Proceeding"  shall  mean any  action,  order,  writ,  injunction,
judgment, decree, claim, suit, litigation,  dispute, grievance, arbitral action,
investigation or other proceeding.

        (ii) "Purchase Price" shall mean, subject to adjustment after Closing in
accordance with Section 2.3 of this Agreement, $24,375,000;

               (i)  less the 1998 Revenues;

               (ii) plus the 1998 Expenses;

               (iii)less the  amount,  if any,  that the Future  Rental  Revenue
                    Stream  under all  Rental  Purchase  Contracts  (other  than
                    Defaulted  Rental  Purchase  Contracts)  as of the Effective
                    Time is less than $20,000,000;

               (iv) plus the aggregate  amount of the security  deposits held by
                    all landlords pursuant to the Real Property Leases;

               (v)  plus an  amount  equal to the  Cash-in-Drawer  at the  Store
                    Locations on the Closing Time;

               (vi) plus an amount equal to Sellers'  rental  product  purchases
                    for the Test  Months in excess of  $400,000  for each month;
                    provided,  however, that (I) if Sellers should fail to equal
                    or exceed  Average  Monthly  Revenues of $1,750,000  for the
                    Test Months or (II) if on the  Effective  Time  Sellers' Net
                    Book Value of Rental  Merchandise is less than $5,000,000 or
                    Sellers'   Future  Rental   Revenue   Stream  is  less  than
                    $20,000,000,  then Buyer shall have no  liability  for these
                    amounts;

               (vii)plus  an  amount  not  to  exceed   $20,000   for   Sellers'
                    advertising  costs  during the ---- Test Months which exceed
                    the average monthly level of Sellers'  advertising  costs as
                    disclosed to Buyer through May 31, 1997,  subject to Buyer's
                    review  and   approval   prior  to  Sellers   placing   such
                    advertising;  provided,  however, that (I) if Sellers should
                    fail  to  equal  or  exceed  Average  Monthly   Revenues  of
                    $1,750,000  for  the  Test  Months  or  (II)  if as  of  the
                    Effective Time Sellers' Net Book Value of Rental Merchandise
                    is less than  $5,000,000 or Sellers'  Future Rental  Revenue
                    Stream is less than  $20,000,000,  then Buyer  shall have no
                    liability for these amounts;

               (viii) plus an amount not to exceed  $50,000 for  Sellers'  store
                    level  bonus  plan for the Test  Months,  subject to Buyer's
                    review  and  approval  prior to the  implementation  of such
                    plan; provided,  however, that (I) if Sellers should fail to
                    equal or exceed Average  Monthly  Revenues of $1,750,000 for
                    the Test Months or (II) if as of the Effective Time Sellers'
                    Net Book Value of Rental Merchandise is less than $5,000,000
                    or  Sellers'  Future  Rental  Revenue  Stream  is less  than
                    $20,000,000,  then Buyer shall have no  liability  for these
                    amounts;  (ix)  less the  amount  the  Vehicle  Indebtedness
                    exceeds $550,000,  unless additional  vehicles are purchased
                    by Sellers with Buyer's  prior review and written  approval,
                    in which case this amount shall be increased by the approved
                    amount of vehicle purchases.

        (jj)  "Purchased  Assets"  shall mean all right,  title and  interest of
Sellers in and to all of the assets of Sellers used in the Business and existing
as of the Effective Time (other than the Excluded  Assets),  including,  without
limitation:

                             (i)    Accounts;
                            (ii)    the Assumed Contracts;
                           (iii)    the Business Records;
                            (iv)    the Cash-in-Drawer;
                             (v)    the Intangible Property;
                            (vi)    the Permits (to the extent assignable);
                           (vii)    the Prepaid Expenses;
                          (viii)    the Rental Contracts;
                            (ix)    the Rental  Merchandise;  and (x) the  
                                    Tangible Personal Property.

        (kk)  "Release"  shall mean any  spillage,  leaking,  pumping,  pouring,
emitting,  emptying,  discharging,  injecting,  escaping,  leaching, dumping, or
disposing into the environment.

        (ll)  "Rental  Contracts"  shall  mean all  rental  and  rental-purchase
contracts  relating  to  the  Business  (including,  without  limitation,  video
rentals),  which are duly signed by a customer,  made in the ordinary  course of
business  and  otherwise  legally  enforceable,  providing  for  the  rental  to
customers of furniture,  appliances,  electronic equipment and/or other personal
property.   Rental  Contracts  shall  not  include  rental  and  rental-purchase
contracts  that  customers  entered  into  as a part  of a  promotion  or  other
marketing  strategy that did not require the customer to pay at least one week's
rent prior to  delivery of the rental  property;  provided,  however,  that this
exclusion shall not apply to any rental or rental-purchase contracts for which a
free rental  period has expired  and the  customer  has paid at least one week's
rent prior to Closing.

        (mm) "Rental  Merchandise" shall mean (i) the Active Rental Merchandise,
(ii) the  Inactive  Rental  Merchandise  and (iii) all of  Sellers'  video  tape
inventory.

        (nn) "Rental Purchase Contracts" shall mean those Rental Contracts which
permit customers to acquire ownership of the rental merchandise.

        (oo)  "Representative"  shall  mean any  officer,  director,  principal,
attorney, accountant, agent, employee or other representative of any Person.

        (pp) "Store  Locations"  shall mean the rental store locations set forth
on Schedule 1.1(ap).

        (qq)  "Tangible  Personal  Property"  shall mean all  tangible  personal
property  (other  than rental  merchandise  and  certain  home office  assets of
Sellers set forth on Schedule 1.1(aq)) used to conduct the Business,  including,
without limitation,  vehicles,  computers,  modems, printers, fax machines, file
cabinets,  desks, calculators,  telephone systems,  counters, safes and security
systems,  together  with any  transferable  manufacturer  or  vendor  warranties
related thereto.

        (rr) "Tax" shall mean any federal, state, local or foreign income, gross
receipts, license, payroll, employment,  excise, severance, startup, occupation,
premium,  windfall  profits,  environmental,   customs  duties,  capital  stock,
franchise,  profits,  withholding,  social security (or similar),  unemployment,
disability, real property,  personal property,  intangible property, sales, use,
transfer,  registration,  value added, alternative or add-on minimum, estimated,
or other tax of any kind whatsoever, including any interest, penalty or addition
thereto, whether disputed or not.

        (ss) "Tax Return" shall mean any return, declaration,  report, claim for
refund,  or  information  return or statement  relating to Taxes,  including any
schedule or attachment thereto, and any amendment thereof.

        (tt)      "Test Months" shall mean October, November and December 1997.

        (uu)  "Vehicle   Indebtedness"  shall  mean  the  installment   contract
indebtedness of Sellers for certain of the vehicles owned by Sellers and used in
the  Business  which  remains  unpaid as of the  Effective  Time (other than any
amounts  which  were  payable  on or  prior  to the  Effective  Time),  as  more
particularly  set forth on Schedule  4.7;  provided,  however,  that this amount
shall not exceed  $550,000,  net of  interest,  unless  additional  vehicles are
purchased by Sellers with Buyer's  prior review and written  approval,  in which
case this  amount  shall be  increased  by the  amount of the  approved  vehicle
purchases.

        (vv) "Vehicle Leases" shall mean the leases, as amended to date, for the
vehicles  leased to Seller and used in the Business,  as more  particularly  set
forth on Schedule 4.7.

        (ww) "1998 Revenues"  shall mean all operating  revenues of the Sellers,
whether held in a bank account or otherwise,  generated  from the Effective Time
up to and through the Closing Date.

        (xx) "1998 Expenses" shall mean any and all costs and expenses  relating
to the operation of the Business in the ordinary course after the Effective Time
including,  but not limited to, (a)  non-delinquent  payments  under the Assumed
Contracts in respect of periods after the  Effective  Time,  (b)  non-delinquent
water,  sewer,  electricity and other utilities relating to the Store Locations,
(c) expenses incurred for advertising appearing after the Effective Time and (d)
wages,  salary and other employment  expenses of Sellers'  employees  (including
store and regional  managers and home office)  directly related to the operation
of the  Business  in the  ordinary  course  but  excluding  any such  employment
expenses  relating  to  Shareholder,  in each case  which are  actually  paid by
Sellers.

        1.2Other  Defined Terms. The following terms shall have meanings defined
for such terms in the Sections set forth below:

        Term                           Section

        Benefit Arrangement            4.20(m)
        Bank Accounts                  4.23
        Business Reports               4.5
        Buyer's Accountant             2.3(c)
        Buyer's Audit                  2.3(c)
        Closing                        3.1
        Closing Certificate            2.3(c)
        COBRA                          4.20(h)
        Confidentiality Agreement      6.2
        Default                        2.7(b)(v)
        Deposit                        2.7
        Deposit Escrow Agreement       2.7(b)(ii)
        Employee Plans                 4.20(a)
        ERISA Affiliate                4.20(e)
        Escrow Agent                   2.4(c)
        Escrow Funds                   2.4(c)
        Financial Statements           4.9
        Indemnified Party              9.2(c)
        Indemnifying Party             9.2(c)
        Interim Financial Statement    4.9
        Letter of Intent               6.2
        Losses                         9.2
        New Bank Accounts              6.8(d)
        Non-Compete Agreement          6.6
        PBGC                           4.20(k)
        Pension Plans                  4.20(a)
        Real Property                  4.10
        Real Property Leases           4.10
        Retained Liabilities           2.2
        Third-Party Accountants        2.3(c)
        Unconfirmed Rental Purchase Contract      2.3(c)
        Welfare Plans                  4.20(a)

        1.3Usage of Terms.  Except where the context otherwise  requires,  words
importing the singular number shall include the plural number and vice versa.

        1.4References  to  Articles,   Sections,  Exhibits  and  Schedules.  All
references in this  Agreement to Articles,  Sections  (and other  subdivisions),
Exhibits and Schedules refer to the corresponding Articles,  Sections (and other
subdivisions),  Exhibits and Schedules of or attached to this Agreement,  unless
the context expressly, or by necessary implication otherwise requires.


                                    ARTICLE 2
                           PURCHASE AND SALE OF ASSETS

        2.1Transfer of Assets;  Assumption of Assumed  Liabilities.  Subject to
 the terms and conditions contained in this Agreement, on the Closing Date:

          (a)Sellers shall sell, convey, transfer, assign, and deliver to Buyer,
     and Buyer shall acquire from Sellers,  the Purchased Assets, free and clear
     of any Encumbrances.

          (b)Buyer shall assume, effective as of the Effective Time, the Assumed
     Liabilities.

        2.2Liabilities Not Assumed. It is expressly  understood and agreed that,
other than the Assumed  Liabilities,  Buyer  shall not  assume,  nor shall it be
liable  for,  any  liability,  debt,  obligation,  claim  against or contract of
Sellers  of any  kind or  nature  whatsoever,  whether  or not  relating  to the
Business,  at any time  existing or asserted,  whether or not  accrued,  whether
fixed,  contingent  or otherwise,  whether known or unknown,  and whether or not
recorded on the books and records of Sellers,  (including,  without  limitation,
any tax  liability,  any  product  warranty  or  other  product  liability,  any
liability in respect of labor  relations  or  practices or any employee  benefit
plans,  or  any  environmental,  safety  or  health  liability)  (the  "Retained
Liabilities").

        2.3Purchase Price; Allocation of Purchase Price;Post-Closing Adjustment.

        (a)Buyer  shall  pay to  Sellers  for the  sale,  transfer,  assignment,
conveyance and delivery of the Purchased  Assets an amount equal to the Purchase
Price (less the Deposit (as defined in Section 2.7)).

        (b)Buyer and Sellers  shall agree prior to the Closing Date on estimated
allocations of the Purchase  Price to the extent  necessary to permit the making
of any timely transfer tax filings.  In addition,  as soon as practicable  after
the Closing Date, but in no event later than March 9, 1998,  Buyer shall provide
to Sellers a proposed  statement  (the  "Allocation  Statement")  allocating the
total of the Purchase  Price,  and any other  payments made by Buyer pursuant to
this  Agreement that are properly  treated as additional  purchase price for tax
purposes,  among the  different  items of assets of the Sellers to be  acquired,
using the fair market value thereof as of the  Effective  Time (the "Fair Market
Value Principle") except that the Buyer and Sellers have agreed that $500,000 of
the  Purchase  Price shall be  allocated to the  Non-Compete  Agreement.  Within
thirty  (30) days  following  delivery  of the  proposed  Allocation  Statement,
Sellers may propose  changes to the Allocation  Statement.  Buyer shall consider
Sellers'  proposed  changes in good faith, but shall have no obligation to amend
the  Allocation  Statement to reflect any proposed  changes except to the extent
such  changes are  required to comply  with the Fair  Market  Principle.  Unless
otherwise  agreed in writing by Buyer and Sellers,  Buyer and Sellers  shall (i)
reflect the Purchased  Assets in their books and for tax  reporting  purposes in
accordance  with such Allocation  Statement,  (ii) file all forms required under
Section  1060 of the Code and all other tax returns  and  reports in  accordance
with and  based  upon such  allocation  and (iii)  unless  required  to do so in
accordance with a "determination"  as defined in Section 1313(a)(1) of the Code,
take no position in any tax return, tax proceeding, tax audit or otherwise which
is inconsistent with such allocation.  Buyer and Sellers shall execute Form 8594
completed in accordance with the allocation  procedure set forth in this Section
2.3(b) in a timely manner.

        (c)On the Closing Date,  Sellers  shall deliver to Buyer a  certificate,
certified by an executive  officer of the Sellers (the  "Closing  Certificate"),
setting forth

               (i)  a  schedule  of  the  Defaulted  Rental  Purchase  Contracts
                    existing as of the Effective  Time and a computation  of the
                    combined  Future Rental  Revenue  Stream as of the Effective
                    Time under all Rental  Purchase  Contracts of Sellers  other
                    than Defaulted Rental Purchase Contracts;

               (ii) a  computation  of the  combined  Net Book  Value of  Rental
                    Merchandise as of the Effective Time;

               (iii)a computation of the estimated 1998 Revenues and the
                    estimated 1998 Expenses;

               (iv) a computation of the Vehicle Indebtedness; and

               (v)  a computation of the Average  Monthly  Revenues for the Test
                    Months.

           So long as the Net Book Value of Rental  Merchandise  is greater than
$5,000,000  and the  Average  Monthly  Revenues  for the Test Months is at least
$1,750,000, the Closing shall proceed, and any adjustments to the Purchase Price
shall be made based on the Closing Certificate.

        There  shall  be  conducted  by  Buyer's  certified  public  accountants
("Buyer's  Accountants")  within ninety (90) days  following the Closing Date an
audit of Sellers'  financial  statements  and Business  Records to determine the
existence  of any  Rental  Purchase  Contract  (other  than a  Defaulted  Rental
Purchase Contract  disclosed to Buyer in the Closing  Certificate on the Closing
Date) which meets any of the criteria  set forth on Schedule  2.3(c)  (each,  an
"Unconfirmed  Rental Purchase  Contract") and to determine the Net Book Value of
Rental  Merchandise  of Sellers as of the Effective  Time, the 1998 Revenues and
1998 Expenses,  the Vehicle Indebtedness and the Average Monthly Revenue for the
Test Months (the "Buyer's  Audit").  Buyer shall report any  Unconfirmed  Rental
Purchase Contract or any change in the Net Book Value of Rental Merchandise, the
1998  Revenues  and 1998  Expenses,  the  Vehicle  Indebtedness  and the Average
Monthly  Revenues for the Test Months to Sellers upon discovery.  As promptly as
reasonably possible,  but in any event not later than ninety (90) days after the
Closing Date,  Buyer shall  deliver the Buyer's Audit to Sellers.  Sellers shall
have  fifteen  (15)  days  after  receipt  of the  Buyer's  Audit to  clear  any
Unconfirmed  Rental  Purchase  Contract,  account for any  increases in the 1998
Revenues or decreases in 1998  Expenses,  or to account for any increases in the
Vehicle Indebtedness.

        If  Sellers  are  unable,  within  such  15-day  period,  to  clear  any
Unconfirmed  Rental Purchase  Contracts  and/or account for any increases in the
1998 Revenues and the Vehicle  Indebtedness,  or any decreases in 1998 Expenses,
the  Purchase  Price  shall be reduced  on a dollar for dollar  basis by (i) the
Future Rental Revenue Stream of all Unconfirmed Rental Purchase Contracts,  (ii)
the amount that the 1998 Revenues as determined in the Buyer's Audit are greater
than the 1998  Revenues set forth on the Closing  Certificate,  (iii) the amount
that the 1998 Expenses as determined in the Buyer's Audit are less than the 1998
Expenses  set forth on the  Closing  Certificate  and (iv) the  amount  that the
Vehicle  Indebtedness  as  determined  in the Buyer's  Audit exceeds the Vehicle
Indebtedness set forth on the Closing Certificate;  provided,  however, that any
dollar for dollar  reduction  in the  Purchase  Price on account of the  Vehicle
Indebtedness  shall  only  occur if the  Vehicle  Indebtedness  set forth in the
Closing  Certificate is in excess of $550,000,  unless  additional  vehicles are
purchased  by Sellers with  Buyer's  prior review and written  approval in which
case this  amount  shall be  increased  by the  amount of the  approved  vehicle
purchases.  Otherwise,  such dollar for dollar  reduction in the Purchase  Price
shall not occur  unless and until,  and, in such event,  only to the extent that
the Vehicle  Indebtedness,  as calculated in the Buyer's Audit exceeds $550,000,
unless  additional  vehicles are  purchased by Sellers with Buyer's prior review
and written  approval in which case this amount shall be increased by the amount
of the approved vehicle purchases.

        The amount of any such  reduction to the Purchase Price shall be payable
by Sellers  within five (5) days after the  expiration  of such  15-day  period,
unless Sellers contest such adjustments in which case all payments shall be made
within five (5) days after the  determination of the Third-Party  Accountants as
set forth below.

        If the Buyer and the  Sellers  are unable to reach  agreement  as to any
final  Purchase  Price  adjustment  within 15 days  after the end of the  15-day
review  period  set  forth  above,  then  Ernst & Young  LLP  (the  "Third-Party
Accountants")  shall promptly be retained to undertake the  determination of any
adjustments to the Purchase Price  necessary  under this Section  2.3(c),  which
determination  shall be made as quickly as possible.  Such  determination of the
Third-Party  Accountants  shall be final  and  binding  upon the  Buyer  and the
Sellers,  and all expenses of the Third-Party  Accountants shall be borne by the
party found by the  Third-Party  Accountants  to be in the  greatest  error with
respect to its position on the amount of such adjustment.

     2.4Assumption  of Assumed  Liabilities;  Payment of Purchase  Price. On the
Closing Date,  Buyer shall assume the Assumed  Liabilities  and pay the Purchase
Price to Sellers as follows:

        (a)Buyer  shall (i) pay all amounts  set forth on Schedule  1.1(f) to be
paid at Closing,  if any, (ii) pay to Sellers the Purchase Price (as adjusted if
applicable)  minus the  Escrow  Funds  (as  hereinafter  defined)  and minus the
Deposit,  in cash by wire transfer of immediately  available funds in accordance
with written wire transfer  instructions  delivered by Sellers to Buyer not less
than three days prior to the  Closing and (iii) cause the Deposit to be released
from escrow to Sellers.

        (b)Buyer shall deliver to  Manufacturers  and Traders Trust Company (the
"Escrow Agent")  $750,000 (the "Escrow Funds") by wire transfer as instructed by
the Escrow Agent in a letter  delivered to Buyer not less than two days prior to
the  Closing to be held (i) to pay for any  adjustments  in the  Purchase  Price
pursuant  to  Section  2.3(c)  of this  Agreement  and (ii) to  provide  partial
security for Sellers' and Shareholder's indemnification obligations in Article 9
of this  Agreement.  Such funds shall be held for a period of 180 days following
the  Closing  Date;  provided,  however,  that at the end of  ninety  (90)  days
following the Closing Date, Buyer shall cause Escrow Agent to release to Sellers
an amount equal to $375,000 of the Escrow Funds minus an amount equal to 100% of
any claims asserted by Buyer, in its reasonable  discretion,  against the Escrow
Funds,  all in accordance  with, and pursuant to, the terms and conditions of an
Escrow Agreement among Sellers, Buyer and Escrow Agent in substantially the form
of Exhibit A.

        2.5Sales  Taxes.  Sellers shall be responsible  for any sales or use tax
imposed by reason of the transfer of the Purchased Assets provided hereunder.

        2.6[RESERVED]

        2.7Deposit.  (a)  Prior to the  execution  of this  Agreement  Buyer has
delivered a check for  $100,000  (the  "Deposit")  to Escrow  Agent.  Subject to
Paragraph (b) below, the Deposit shall be held by Escrow Agent until the Closing
of the  transactions  provided for in this Agreement,  in which case the Deposit
shall be released and credited against payment of the Purchase Price.

        (b)If the  Closing  shall not have  occurred by January  31,  1998,  the
Deposit  shall be either  retained  by  Shareholder  or  returned  to Buyer,  as
follows:

               i.   If  all  of  the   conditions  to  Buyer's   obligations  to
                    consummate the  transactions  provided for in this Agreement
                    except  for those set  forth in  Sections  8.5 and 8.7 shall
                    have been satisfied by January 31, 1998, and Buyer exercises
                    its rights under  Article 8 hereof not to close  because the
                    conditions in either  Section 8.5 or 8.7 shall have not been
                    satisfied, then Shareholder shall be entitled to the Deposit
                    and Buyer  shall have no further  claim or  interest  in the
                    Deposit; or

               ii.  If  all  of  the   conditions  to  Buyer's   obligations  to
                    consummate the transactions  provided for in this Agreement,
                    excluding those set forth in Sections 8.5 and 8.7, shall not
                    have been satisfied by January 31, 1998, and Buyer exercises
                    its rights under  Article 8 hereof not to close,  then Buyer
                    may so notify the Escrow Agent,  and Escrow Agent shall then
                    return  the  Deposit  to  Buyer  upon   written   notice  to
                    Shareholder in accordance with the Escrow Agreement  between
                    Buyer,  Shareholder  and  Manufacturers  and  Traders  Trust
                    Company,   dated  October  24,  1997  (the  "Deposit  Escrow
                    Agreement"); or

               iii. If the conditions to Sellers'  obligations to consummate the
                    transactions  provided for in this  Agreement  which are set
                    forth in Sections 7.1, 7.4, 7.5, 7.6 and 7.7 shall have been
                    satisfied, and Sellers exercise their rights under Article 7
                    hereof not to close,  because  the  conditions  set forth in
                    Section  7.2 or Section  7.3 shall not have been  satisfied,
                    then Buyer shall be entitled  to the  Deposit  upon  written
                    notice to Shareholder in accordance  with the Deposit Escrow
                    Agreement; or

               iv.  If the conditions to Sellers'  obligations to consummate the
                    transactions  provided for in this  Agreement  which are set
                    forth in Sections  7.1, 7.4, 7.5, 7.6 and 7.7 shall not have
                    been  satisfied,  and Sellers  exercise  their  rights under
                    Article 7 hereof  not to close  unless  clause  (ii) of this
                    Paragraph (b) shall also apply,  then  Shareholder  shall be
                    entitled  to the  Deposit  and Buyer  shall  have no further
                    claim or interest in the Deposit.  If clause (ii) shall also
                    apply, then the Deposit shall be returned to Buyer; or

               v.   Notwithstanding  the provisions of clause (i) - (iv) of this
                    Paragraph  (b),(A) if Sellers  shall breach or be in default
                    of any  material  covenant  of  Sellers  set  forth  in this
                    Agreement  and shall not have cured  such  breach or default
                    within five (5) days after  notice  from Buyer  ("Default"),
                    then Buyer shall be entitled to a return of the Deposit;  or
                    (B) if Buyer shall  breach or be in default of any  material
                    covenant of Buyer set forth in this  Agreement and shall not
                    have cured such breach or default within five (5) days after
                    notice from Shareholder,  then Shareholder shall be entitled
                    to the Deposit.

        (c)The  parties agree that, in the event that the Closing does not occur
and the  Deposit is  delivered  to Sellers by the Escrow  Agent,  the payment by
Buyer and  retention  by the  Sellers  of the  Deposit as  provided  for in this
Section 2.7 shall  constitute  Sellers' sole and exclusive  remedy on account of
any failure by the Buyer to  consummate  the purchase of the  Purchased  Assets,
under this  Agreement or on any other legal  basis.  The parties  further  agree
that,  in the event  that the  Closing  does not occur and the  Deposit is to be
returned to Buyer, the Sellers shall not have any further monetary  liability to
the Buyer, under this Agreement or on any other legal basis,  unless the Sellers
(or  any of  them)  shall  have  willfully  breached  any  covenant  by  Sellers
hereunder,  in which case Buyer shall be entitled to be  indemnified  by Sellers
for any  Losses  it may  incur as a result of such  breach  as  provided  for in
Section 9.2.

        (d)The   obligations  and  provisions  of  this  Section  2.7  supersede
Paragraph 14 of the Letter of Intent and shall survive the  termination  of this
Agreement.


                                    ARTICLE 3
                                     CLOSING

        3.1Closing.   The  closing  of  the  transaction  contemplated  in  this
Agreement (the  "Closing")  shall be held at 9:00 a.m. local time on the Closing
Date at the  offices of Sellers in Phoenix,  Arizona,  or at such other place as
shall be agreed to by Sellers and Buyer.

        3.2Conveyances at Closing.

        (a)Instruments and Possession.  Upon the terms and conditions  contained
in this  Agreement,  on the  Closing  Date  Sellers  shall  deliver to Buyer (i)
assignments  and bills of sale conveying  title to Buyer in the aggregate of all
of the Purchased Assets,  (ii) assignments of the Assumed Contracts,  (iii) such
other  instruments  as shall be  reasonably  requested by Buyer to vest in Buyer
title in and to the Purchased  Assets in accordance  with the provisions of this
Agreement,   including   assignments  in  recordable  form  for  any  registered
trademarks of Sellers  included in the  Intangible  Property  (including but not
limited to "ACE TV RENTALS"),  and (iv) such other  documents and  agreements as
are contemplated by this Agreement.

        (b)Form of  Instruments.  All of such  instruments  shall be in form and
substance,  and  shall  be  executed  and  delivered  in  a  manner,  reasonably
satisfactory to Buyer and Sellers, but shall not diminish the status of title to
the  Purchased  Assets  required  to be  delivered  by Sellers  pursuant to this
Agreement.

        3.3Assumptions at Closing.

        (a)Instruments.   Upon  the  terms  and  conditions  contained  in  this
Agreement,  on the Closing Date Buyer shall deliver to Sellers (i) an assumption
of the Assumed Liabilities, (ii) such other instruments of assumption evidencing
Buyer's  assumption of the Assumed  Liabilities  as Sellers shall deem necessary
and (iii)  such other  documents  and  agreements  as are  contemplated  by this
Agreement.

        (b)Form  of  Instruments.  All  such  instruments  shall  be in form and
substance,  and  shall  be  executed  and  delivered  in  a  manner,  reasonably
satisfactory  to Sellers  and Buyer,  but shall not  increase  or  decrease  the
liabilities  and  obligations  required to be assumed by Buyer  pursuant to this
Agreement.

        3.4Consents  to  Assignment.  Sellers  shall use their  best  efforts to
obtain any consents required to consummate the transactions contemplated by this
Agreement.

        3.5Certificates and Other Documents. Buyer and Sellers shall deliver the
certificates  and  other  items  provided  for in  Articles  6, 7 and 8 of  this
Agreement.


                                    ARTICLE 4
            REPRESENTATIONS AND WARRANTIES OF SELLERS AND SHAREHOLDER

        Sellers and Shareholder, jointly and severally, represent and warrant to
Buyer that the  following  are true,  correct  and  complete on the date of this
Agreement, and shall be true, correct and complete as of the Closing Date:

        4.1Organization  and Good Standing.  The Sellers are  corporations  duly
organized,  validly existing and in good standing in the jurisdictions set forth
on  Schedule  4.1.  Schedule  4.1  includes  each  jurisdiction  other  than the
jurisdiction of incorporation  where each Seller is qualified to do business and
each  trade  name or  assumed  name used by each  Seller in the  conduct  of the
Business.  Sellers are duly  qualified to do business  in, and in good  standing
under the laws of, each  jurisdiction in which such  qualification  is necessary
under the applicable laws as result of the conduct of their respective  business
or the  ownership of their  respective  properties.  Sellers have full power and
authority to conduct their  business as it is presently  being  conducted and to
own and lease their properties and assets. Sellers have no subsidiaries. Sellers
conduct the Business  directly and not through any  association,  joint venture,
partnership or other business entity.

        4.2Authority;  Authorization;  Binding  Effect.  Shareholder and Sellers
have all necessary  power and  authority and have taken all action  necessary to
execute  and deliver  this  Agreement  and the  instruments  to be executed  and
delivered  pursuant hereto, to consummate the transactions  contemplated by this
Agreement and to perform their obligations  under this Agreement.  Copies of all
resolutions  of the board of directors and  shareholders  of each of the Sellers
with respect to the  transactions  contemplated by this Agreement,  certified by
the Secretary or an Assistant  Secretary of each Seller in form  satisfactory to
counsel for Buyer,  have been or will be delivered to Buyer.  This Agreement has
been duly executed and delivered by  Shareholder  and Sellers and  constitutes a
legal,  valid and binding  obligation  of  Shareholder  and Sellers  enforceable
against  Shareholder  and  Sellers  in  accordance  with its  terms,  except  as
enforcement   may  be  limited  by  (i)   applicable   bankruptcy,   insolvency,
reorganization,  moratorium  or similar laws  relating to or limiting  creditors
rights  generally and (ii) the discretion of the appropriate  court with respect
to specific performance, injunctive relief or other forms of equitable remedies.

        4.3No Conflicts,  Violations or Proceedings.  The execution and delivery
of this Agreement,  the  consummation of the  transactions  contemplated by this
Agreement and the  fulfillment of the terms hereof do not and will not result in
(i) a  violation  of or  conflict  with  any  provision  of the  Certificate  of
Incorporation,  Bylaws or other  organization  certificates  or documents of any
Seller,  (ii) a breach of, or a default under, any material term or provision of
any  contract,  agreement,  indebtedness,   encumbrance,   commitment,  license,
franchise, permit, authorization or concession relating to the Business to which
Shareholder or Sellers are a party,  (iii) a violation by Shareholder or Sellers
in any  material  respect of any statute,  rule,  regulation,  ordinance,  code,
order, judgment, writ, injunction,  decree or award or (iv) an imposition of any
Encumbrance  on any of the  Purchased  Assets.  There is no  pending  or, to the
knowledge  of  Shareholder  or Sellers,  threatened  or  anticipated  Proceeding
against,  relating  to  or  affecting  the  transactions  contemplated  by  this
Agreement.

        4.4No  Consents or Approvals.  Except as otherwise set forth on Schedule
4.4,  no  consent,  approval  or  authorization  of, or  declaration,  filing or
registration with, any Governmental Authority or any other Person is required to
be made or obtained by Shareholder or Sellers in connection  with the execution,
delivery  and  performance  of  this  Agreement  and  the  consummation  of  the
transactions contemplated by this Agreement.

        4.5Customer/Account  Information.  Sellers  have  delivered to Buyer the
reports set forth on Schedule 4.5 (the "Business Reports"). The Business Reports
are true and correct in all respects and fairly  present the  operations  of the
Business.

        4.6Title to Purchased Assets;  Sufficiency of Purchased Assets.  Sellers
have  good  title  to  all  of the  Purchased  Assets,  free  and  clear  of any
Encumbrance  (other  than any  Permitted  Encumbrances).  The  Purchased  Assets
constitute substantially all assets which have been used and which are necessary
to conduct the Business as presently conducted by Sellers.

        4.7Vehicles  Leases;  Vehicle  Indebtedness.  Sellers have  delivered to
Buyer correct and complete  copies of (i) the Vehicle Leases and (ii) each other
document  evidencing  the  Vehicle  Indebtedness.  Schedule  4.7 sets  forth the
Vehicle  Leases and the Vehicle  Indebtedness,  and a list of the other vehicles
owned by Sellers and used in the Business.  With respect to each Vehicle  Lease:
(i) the  lease is  legal,  valid,  binding,  enforceable  and in full  force and
effect,  (ii) the lease will continue to be legal, valid,  binding,  enforceable
and in full force and effect on identical  terms  following the  consummation of
the  transactions  contemplated  hereby,  (iii) to the  knowledge of Sellers and
Shareholder  no party to the  lease is in breach  or  default,  and no event has
occurred  which,  with  notice or lapse of time,  would  constitute  a breach or
default or permit termination,  modification or acceleration thereunder and (iv)
Sellers have not  assigned,  transferred  or conveyed any interest in the lease.
With  respect to the  Vehicle  Indebtedness,  to the  knowledge  of Sellers  and
Shareholder  no party is in breach or default  and no event has  occurred  which
with notice or lapse of time would  constitute  a breach or  default,  or permit
termination, modification or acceleration thereunder.

        4.8Corporate  Records.  Except as set forth on Schedule  4.8, the minute
books of each  Seller are  complete  and  accurate  and  contain a complete  and
accurate record of all meetings and actions of shareholders and directors and of
any  executive  committee  or other  committee of the  shareholders  or board of
directors.  The stock  record book of each Seller is complete  and  accurate and
contains a  complete  and  accurate  record of all share  transactions  for such
Seller  from the date of its  incorporation.  True and  complete  copies  of the
Business  Records,  the minute book and stock  record book of Sellers  have been
made available for review by Buyer.

        4.9Financial Statements; Changes.

           (a) Sellers and  Shareholder  have delivered or will deliver to Buyer
(i)  unaudited  financial  statements  of  Sellers  for each of the years in the
three-year  period  ended  December  31, 1996  (consisting  of a balance  sheet,
statement of income,  profit and loss and a statement of cash flows), which have
been  prepared by Sellers'  except for 1994,  which was audited (the  "Financial
Statements")  and  (ii)  unaudited  interim  financial   statements  of  Sellers
(consisting  of a balance  sheet,  statement  of  income,  profit and loss and a
statement of cash flows) for the 9-month  period ended  September  30, 1997 (the
"Interim  Financial  Statements").  Except as set forth on Schedule 4.9(a),  the
Financial  Statements and the Interim  Financial  Statements  fairly present the
financial  condition  and the  results  of  operations  of  Sellers  as of their
respective  dates and for the periods  then ended and the  Financial  Statements
have been prepared in accordance  with GAAP applied on a consistent  basis.  The
books and  records  of  Sellers  fairly  reflect  the  assets,  liabilities  and
operations of Sellers in accordance  with GAAP and the Financial  Statements and
the Interim Financial Statements are in conformity therewith.

           (b) Except as set forth on  Schedule  4.9(b),  since the date of 1996
Financial Statements, there has not been, with respect to any Seller, any:

               (i)  Amendment to its certificate of incorporation or bylaws;

               (ii) Increases  in  salary,  bonus or other  compensation  of any
                    employee  or  officer  other  than the  ordinary  course  of
                    business;

               (iii) Material change in accounting methods used by such Seller;

               (iv) Sale,  lease or disposition of any asset or property of such
                    Seller, other than in the ordinary course of business; or

               (v)  Agreements,  whether  oral or written,  by such Seller to do
                    any of the foregoing.



        4.10 Real Property.  Schedule 4.10 lists and describes  briefly all real
property leased or subleased and used in the Business ("Real Property"). Sellers
have delivered to Buyer correct and complete copies of the leases and subleases,
as amended to date,  for the Real Property (the "Real  Property  Leases").  With
respect to each Real Property Lease: (i) the lease or sublease is legal,  valid,
binding,  enforceable  and in full force and effect,  (ii) the lease or sublease
will continue to be legal,  valid,  binding,  enforceable  and in full force and
effect  on  identical  terms  following  the  consummation  of the  transactions
contemplated  hereby,  provided;  however,  that certain  leases may require the
landlord's consent to assignment as contemplated by this Agreement, (iii) to the
knowledge  of Sellers  and  Shareholder  no party to the lease or sublease is in
breach or  default,  and no event has  occurred  which,  with notice or lapse of
time, would constitute a breach or default or permit  termination,  modification
or  acceleration  thereunder,  (iv)  Sellers  have  not  assigned,  transferred,
conveyed,  mortgaged,  deeded  in  trust,  or  encumbered  any  interest  in the
leasehold or subleasehold and (v) all facilities leased or subleased  thereunder
have received all approvals of governmental  authorities (including licenses and
permits)  required  in  connection  with the  operation  thereof  and have  been
operated  and  maintained  in  accordance  with  applicable   laws,   rules  and
regulations.

        4.11  Tangible  Personal  Property.  Schedule  4.11,  lists all Tangible
Personal  Property  owned or leased by  Sellers  as of  October  31,  1997.  The
Tangible Personal  Property  constitutes all the tangible personal property used
in the  operation  of the  Business  and  necessary  to conduct the  Business as
presently conducted. Except as set forth on Schedule 4.11, the Tangible Personal
Property  owned by  Sellers  is free and clear of all  Encumbrances.  All of the
Tangible  Personal  Property  is  located  at the Real  Property.  The  Tangible
Personal  Property is in all material  respects in good working order,  ordinary
wear and tear excepted.

        4.12 Intangible Property.  Schedule 4.12, lists all Intangible Property.
Except as set forth on Schedule 4.12, (i) the Intangible Property is legally and
beneficially owned exclusively by Sellers and is used exclusively by Sellers and
is not the  subject of any  pending or  threatened  proceeding  for  opposition,
cancellation,  reexamination,  revocation or rectification and, to the knowledge
of Shareholder and Sellers,  there are no facts or matters which might give rise
to any such proceeding.  To the knowledge of Shareholder or Sellers,  the use by
Sellers of the Intangible Property is not infringing upon or otherwise violating
the  rights  of any  third  party  in or to  such  Intangible  Property,  and no
proceedings have been instituted against,  and no notices have been received by,
Sellers that are presently  outstanding  alleging that the use by Sellers of the
Intangible  Property  infringes upon or otherwise violates any rights of a third
party in or to such Intangible  Property.  Except as set forth on Schedule 4.12,
to the knowledge of Shareholder or Sellers, the consummation of the transactions
contemplated  by this  Agreement will not result in the loss of or impairment of
any of  Sellers'  rights  in the  Intangible  Property.  Except  as set forth on
Schedule 4.12, no  shareholder,  director,  officer or employee of Sellers owns,
directly  or  indirectly,  in  whole  or in part,  any  right in the  Intangible
Property  that  Sellers  have  used or the use of  which  is  necessary  for the
Business as now conducted.

        4.13  Compliance  with Laws;  Permits.  Except as set forth in  Schedule
4.13,  Sellers and the Sellers'  conduct of the Business have duly complied with
and are in  compliance  with all  Governmental  Requirements.  Sellers  have not
received any notice to the effect that, or otherwise been advised that,  Sellers
are not in compliance with any Governmental Requirement.  The Permits constitute
all  material  permits,  consents,  licenses,  franchises,   authorizations  and
approvals  of any  Governmental  Authority or other Person (a) which are used in
the  operation  of the  Business  and (b) which are  necessary  to  conduct  the
Business as presently conducted, other than those the failure of which to obtain
would not have a material  adverse  effect on the Business,  assets or financial
condition of Sellers. All of the Permits are valid and in full force and effect,
no violations  thereof have been issued or are  anticipated and no proceeding is
pending, or to the knowledge of Sellers or Shareholder threatened,  to revoke or
limit any of them. Except as set forth on Schedule 4.13, the consummation of the
transactions  contemplated  by this  Agreement  do not and will not  violate  or
render any of the Permits invalid, require any amendment or reissuance of any of
the  Permits or require  the  consent of the  Governmental  Authority  which has
issued any of the Permits.

        4.14  Litigation.  Except as set  forth in  Schedule  4.14,  there is no
claim, legal action, suit, arbitration,  Governmental Authority investigation or
other legal or  administrative  proceeding,  or any order,  decree,  or judgment
pending, or to the knowledge of Sellers and Shareholder  threatened,  against or
relating  to  Sellers,  their  officers,   directors  or  employees,   or  their
properties,  assets or business.  Neither  Shareholder  nor Sellers knows of any
basis  or  grounds  for  any  such  claim,  legal  action,  suit,   arbitration,
Governmental   Authority   investigation   or  other  legal  or   administrative
proceeding.  None of the matters  disclosed in Schedule  4.14 has or will have a
material adverse affect on the Business or financial condition of Sellers.

        4.15 Tax  Matters.  Except as set forth on Schedule  4.15,  Sellers have
filed all Tax Returns  relating to the Business that they were required to file.
All such Tax Returns were correct and  complete in all  respects.  Except as set
forth on Schedule 4.15,  all Taxes owed by Sellers  (whether or not shown on any
Tax Return) have been paid or will be timely paid.  There are no Encumbrances on
any of the  Purchased  Assets  that arose in  connection  with any  failure  (or
alleged  failure)  to pay any Tax.  Sellers  have  withheld  and paid all  Taxes
required to have been withheld and paid in connection with amounts paid or owing
to any employee,  independent contractor,  creditor,  stockholder or other third
party.  Except as set forth on Schedule  4.15 and to Sellers' and  Shareholder's
knowledge,  there are no federal,  state, local or foreign tax liens upon any of
the properties or assets of Sellers,  and there are no unpaid taxes which are or
could  become a lien on the  properties  or assets of Sellers  or the  Purchased
Assets,  except  for  current  taxes  not  yet  due and  payable.  Sellers  have
delivered,  or will deliver  upon  execution  of this  Agreement,  copies of all
federal,  state,  local and foreign tax returns and reports  filed by Sellers in
the past five years.

        4.16   Rental Contracts; Rental Merchandise.

        (a)With respect to each Rental  Contract:  (i) the Rental Contract is in
full force and effect  according  to its terms,  (ii) the Rental  Contract  will
continue  to be in full  force and  effect  following  the  consummation  of the
transactions  contemplated  hereby, in the same manner and to the same extent as
it was prior to  consummation  and (iii) the  Rental  Contract  complies  in all
respects with South Carolina or California  law,  whichever shall properly apply
to such Rental Contract.

        (b)The  Net Book  Value of  Rental  Merchandise,  including  video  tape
inventory, as of the Effective Time will be greater than or equal to $5,000,000.

        (c)The Future  Rental  Revenue  Stream as of the Effective  Time will be
greater  than or equal to  $20,000,000;  provided,  however,  that  Buyer's sole
remedy in the event  that such  representation  is not true as of the  Effective
Time shall be to accept the  adjustment  of the  Purchase  Price as  provided in
Section 2.3(c) and to proceed with the Closing.

        (d)The Average Monthly  Revenues for the Test Months as of the Effective
Time will be greater than or equal to $1,750,000.

        (e)To the knowledge of Sellers and Shareholder,  the Rental  Merchandise
is in good, merchantable and usable condition,  ordinary wear and tear excepted.
Shareholder  and Sellers  have  delivered to Buyer or will deliver to Buyer upon
execution of this Agreement,  an itemized list of all of the Rental  Merchandise
as of October 31, 1997 showing the date of  purchase,  the  supplier,  the cost,
description of each item sufficient to identify it to Buyer, and the location of
each item.  For  purposes  of this  Section,  the term "good,  merchantable  and
usable" shall mean merchandise  which is in good and merchantable  condition and
of the quality  regularly  rented to customers of Sellers in the usual course of
the Business.

        4.17 Employees.  Schedule 4.17 identifies all employees of the Business.
Sellers  are in  compliance  with  all  applicable  laws  respecting  employment
practices,  terms and conditions of employment,  management-labor  relations and
wages and hours  which are in effect as of the date of this  Agreement.  Sellers
are not party to any labor  agreement with any labor  organization.  There is no
unfair labor  practice,  charge or complaint  against  Sellers pending or to the
knowledge  of  Shareholder  and  Sellers,  threatened  before  any  Governmental
Authority.  There is no labor strike or labor disturbance  pending or threatened
against Sellers nor is any material grievance currently being asserted.  Sellers
have not  experienced  a work  stoppage or work  slowdown at any time during the
three (3) years  immediately  preceding the date of this Agreement.  There is no
organizational  campaign being conducted and no dispute as to the representation
of any employees of Sellers.  Except as set forth on Schedule 4.17,  there is no
employment agreement with any employee,  officer or director of Sellers. Sellers
have  reasonably  good  business  relations  with their  employees  at the store
manager level and above and there is no reason to believe that the  transactions
contemplated by this Agreement will adversely affect such business relations.

        4.18  Customers.  To the knowledge of Sellers and Shareholder no records
of customers who have rented  merchandise from Sellers within the last two years
have been destroyed.  The customer lists of the Business accurately identify all
of the customers of the Business.  All transactions with customers have been and
are currently conducted on an arm's length basis.

        4.19  Environmental  Matters.  Except as  disclosed  in  Schedule  4.19,
Sellers,  and their assets,  properties and operations are now and, at all times
prior to the Closing Date, have been in compliance with all Environmental  Laws.
There  has  been  and is no  Release  or  threatened  Release  of any  Hazardous
Substance  at, on,  under,  in, to or from any of the Real  Property (or, to the
knowledge  of Sellers at, on,  under,  in, to or from any of the Real  Property)
whether as a result of or in connection  with the  operations  and activities at
the Real Property or otherwise,  except as disclosed in Schedule  4.19.  Neither
Sellers,  nor  Shareholder  have  received  any  notice  of  alleged,  actual or
potential  responsibility  for, or any inquiry or investigation  regarding,  the
presence,  Release or  threatened  Release  of any  Hazardous  Substance  at any
location,  whether at the Real Property or otherwise, which Hazardous Substances
were  allegedly  manufactured,  used,  generated,  processed,  treated,  stored,
disposed  or  otherwise  handled at or  transported  from the Real  Property  or
otherwise,   except  as  set  forth  in  Schedule  4.19.  Neither  Sellers,  nor
Shareholder have received any notice of any other claim, demand or action by any
Person  alleging  any  actual or  threatened  injury  or  damage to any  Person,
property,  natural  resource or the environment  arising from or relating to the
presence,  Release or  threatened  Release of any Hazardous  Substances  at, on,
under,  in, to or from the Real Property or in connection with any operations or
activities  thereat,  except as set forth on  Schedule  4.19.  Neither  the Real
Property nor any operations or activities  thereat is or has been subject to any
judicial or administrative  proceeding,  order,  consent,  agreement or any lien
relating to any Environmental Laws or Environmental  Claims. Except as set forth
on Schedule 4.19, (a) there are no underground  storage tanks presently  located
at the Real Property and there have been no releases of any Hazardous Substances
from any underground  storage tanks or related piping at the Real Property,  (b)
there are no PCBs  located  at, on or in the Real  Property  and (c) there is no
asbestos or friable  asbestos-containing  material located at, on or in the Real
Property.  Sellers have delivered to Buyer or its Representatives  copies of all
information  requested  by Buyer  which  has been  supplied  by or on  behalf of
Sellers  to  any  Governmental   Authority  having  the  duties  of  regulation,
registration, authorization or enforcement of or under any Environmental Laws.

        4.20   Employee Benefits Plans.

(a) Attached hereto as Schedule 4.20(a)(1), is a list identifying each "employee
pension  benefit  plan," as  defined  in Section  3(2) of ERISA,  including  any
"multi-employer  plan," as  defined  in Section  3(37) of ERISA,  (the  "Pension
Plans") and as Schedule  4.20(a)(2),  a list identifying each "employee  welfare
benefit plan," as defined in Section 3(1) of ERISA,  (the "Welfare Plans") that,
in either case, are maintained,  administered  or contributed to by Sellers,  or
which cover any  employee  or former  employee  of  Sellers.  Collectively,  the
Pension  Plans and the  Welfare  Plans  shall  hereafter  be  referred to as the
"Employee  Plans."  Except as otherwise  identified on Schedule  4.20(a)(1)  and
Schedule  4.20(a)(2)  and on Schedule  4.20(l),  (i) no Employee Plan or Benefit
Arrangement  (as defined in Section  4.20(l) of this  Agreement) is  maintained,
administered  or  contributed  to by any entity other than Sellers,  and (ii) no
Employee  Plan is  maintained  under  any trust  arrangement  which  covers  any
employee benefit arrangement which is not an Employee Plan.

        (b)Sellers  have delivered to Buyer true and complete  copies of (i) the
Employee Plans (and related trust agreements and other funding arrangements,  if
any, and  adoption  agreements,  if any),  (ii) any  amendments  to the Employee
Plans,  (iii)  written  interpretations  of  the  Employee  Plans  to  the  plan
administrator of such Plan, (iv) material  employee  communications  by the plan
administrator of any Employee Plan (including,  but not limited to, summary plan
descriptions  and summaries of material  modifications  as defined under ERISA),
(v) the three most recent annual reports  (e.g.,  the complete Form 5500 series)
prepared  in  connection  with  each  Employee  Plan  (if any  such  report  was
required), including all attachments (including without limitation the actuarial
valuation  reports) and (vi) the three most recent actuarial  valuation  reports
prepared  in  connection  with  each  Employee  Plan  (if any  such  report  was
required).

        (c)Each  Employee Plan has been  maintained in compliance with its terms
and the  requirements  prescribed  by any and all  statutes,  orders,  rules and
regulations,  including  but not  limited  to,  ERISA  and the  Code,  which are
applicable to such Employee Plan.

        (d)There are no pending or, to the knowledge of Sellers or  Shareholder,
threatened claims, suits or other proceedings by any employees, former employees
or plan participants or the beneficiaries,  spouses or representatives of any of
them, against any Employee Plan, the assets held thereunder,  the trustee of any
such  assets,  or  Sellers  relating  to any of the  Employee  Plans,  any other
employee benefit plans, contracts or arrangements, other than ordinary and usual
claims for benefits by participants or beneficiaries.  Furthermore, there are no
pending  or, to the  knowledge  of Sellers  or  Shareholder,  threatened  suits,
investigations  or  other  proceedings  by any  federal,  state,  local or other
governmental agency or authority of or against any Employee Plan, the trustee of
any assets held  thereunder,  or Sellers  relating to any of the Employee Plans,
any other  employee  benefit  plans,  contracts or  arrangements.  If any of the
actions  described in this  subsection are initiated  prior to the Closing Date,
Sellers shall notify the Buyers of such action prior to the date of Closing.

        (e)No  liability has been incurred by Sellers or by a trade or business,
whether  or not  incorporated,  which is deemed to be under  common  control  or
affiliated  with Sellers within the meaning of Section 4001 of ERISA or Sections
414(b),  (c), (m) or (o) of the Code (an "ERISA Affiliate") for any tax, penalty
or other  liability  with respect to any Employee  Plan and, to the knowledge of
Sellers or  Shareholder,  such  Plans do not expect to incur any such  liability
prior to the date of Closing.  Sellers,  for all periods  ending on the prior to
the date of this  Agreement,  have  administered,  and  between the date of this
Agreement  and the  date of  Closing,  will  administer  each  Employee  Plan in
compliance with the reporting,  disclosure, fiduciary and all other requirements
applicable thereto under ERISA, the Code or any other applicable law.

        (f)Sellers or Shareholder  have not engaged in any  transaction or acted
or failed to act in a manner that violates the fiduciary requirements of Section
404 of ERISA with respect to any Employee Plans, and will not so engage,  act or
fail to act  prior to the  date of  Closing.  Sellers  or  Shareholder  have not
engaged in any "prohibited  transaction" within the meaning of Section 406(a) or
406(b) of ERISA,  or of Section 4975(c) of the Code with respect to any Employee
Plan. Furthermore,  to the knowledge of Sellers or Shareholder,  no other "party
in interest," as defined in Section 3(14) of ERISA, or "disqualified person," as
defined in Section  4975(e)(2) of the Code, has engaged in any such  "prohibited
transaction."

        (g)No Employee Plan provides  benefits,  including  without  limitation,
death, disability, or medical benefits (whether or not insured), with respect to
current  or  former  employees  of  Sellers  beyond  their  retirement  or other
termination of service other than (i) coverage  mandated by applicable law, (ii)
death,  disability or retirement benefits under any Pension Plan, (iii) deferred
compensation  benefits  accrued as  liabilities  on the financial  statements of
Sellers,  or (iv)  benefits,  the full cost of which is borne by the  current or
former employee (or his or her beneficiary).

        (h)The  Welfare  Plans that are group  health  plans (as defined for the
purposes  of  Section  4980B of the Code and Part 6 of  Subtitle B of Title I of
ERISA, and all regulations  thereunder,  ("COBRA")) have materially  complied at
all times,  and will continue to materially  comply through the date of Closing,
with  requirements  of COBRA to provide  health  care  continuation  coverage to
qualified  beneficiaries who have elected,  or may elect to have, such coverage.
Sellers,  or their agents who administer any of the Welfare Plans, have complied
at all times and will continue to comply  through the date of Closing,  with the
notification and written notice requirements of COBRA. There are no pending, and
to the knowledge of Sellers or Shareholder,  threatened claims,  suits, or other
proceedings  by  any  employee,   former   employee,   participants  or  by  the
beneficiary,  dependent  or  representative  of any such person,  involving  the
failure of any Welfare Plan or of any other group health plan ever maintained by
Sellers to comply with the health care  continuation  coverage  requirements  of
COBRA.

        (i)Each Pension Plan is "qualified" within the meaning of Section 401(a)
of the Code,  and has been  qualified  during  the  period  from the date of its
adoption to the date of this  Agreement,  and each trust  created  thereunder is
tax-exempt under Section 501(a) of the Code. Sellers have delivered to the Buyer
the latest  determination  letters of the Internal  Revenue Service  relating to
each  Pension  Plan.   Such   determination   letters  have  not  been  revoked.
Furthermore, there are no pending proceedings or, to the knowledge of Sellers or
Shareholder,  threatened  proceedings  in which  the  "qualified"  status of any
Pension Plan is at issue and in which revocation of the determination letter has
been threatened.  Each such Pension Plan has not been amended or operated, since
the  receipt of the most  recent  determination  letter,  in a manner that would
adversely affect the "qualified"  status of the Plan. No distributions have been
made from any of the  Pension  Plans  that  would  violate  in any  respect  the
restrictions under Treas. Reg. Section 1.401(a)(4)-5(b), and none will have been
made by the date of Closing.  To the knowledge of Sellers or Shareholder,  there
has been no partial termination as defined in Section 411(d) of the Code and the
regulations thereunder, of any Pension Plan.

        (j) Sellers have made all required contributions under each Pension Plan
on a timely  basis or, if not yet due,  adequate  accruals  therefore  have been
provided  for in the  financial  statements.  No Pension  Plan has  incurred any
"accumulated  funding  deficiency" within the meaning of Section 302 of ERISA or
Section 412 of the Code and no Pension Plan has applied for or received a waiver
of the minimum funding standards imposed by Section 412 of the Code.

        (k)Except  for required  premium  payments,  no liability to the Pension
Benefit  Guaranty  Corporation  (the "PBGC") have been  incurred by Sellers with
respect to any Pension Plan.  Sellers have  complied,  or will comply,  with all
requirements  for premium  payments,  including any interest and penalty charges
for late  payment,  due to PBGC on or before the date of Closing with respect to
each  Pension  Plan for which any  premiums  are  required.  No  proceedings  to
terminate,  pursuant to Section 4042 of ERISA,  have been  instituted or, to the
knowledge of the Sellers or the  Shareholder,  are  threatened  by the PBGC with
respect  to any  Pension  Plan  (or any  Pension  Plan  maintained  by an  ERISA
Affiliate).  There has been no termination or partial termination, as defined in
Section 411(d) of the Code and the regulations thereunder,  of any Pension Plan.
No reportable  event,  within the meaning of Section 4043 of ERISA, has occurred
with respect to any Pension Plan.

        (l)Sellers  and their  ERISA  Affiliates  have not  been,  nor will they
become through the date of Closing,  liable to contribute to any "multi-employer
plan" (as defined in Section 3(37) of ERISA).

        (m)Schedule   4.20(m)  contains  a  list  identifying  each  employment,
severance or similar  contract,  arrangement  or policy  (exclusive  of any such
contract  which is  terminable  within  thirty (30) days  without  liability  to
Shareholder and Sellers),  and each plan or arrangement  providing for insurance
coverage  (including  any  self-insured  arrangements),  workers'  compensation,
disability  benefits,   supplemental  employment  benefits,  vacation  benefits,
retirement  benefits,  deferred  compensation,  bonuses,  profit-sharing,  stock
options,  stock appreciation rights, or other forms of incentive compensation or
post-retirement  compensation or benefit which (i) is not an Employee Plan, (ii)
has been  entered  into or  maintained,  as the case may be, by  Shareholder  or
Sellers,  and (iii)  covers any  employee or former  employee  of Sellers.  Such
contracts,  plans and arrangements  are hereinafter  referred to collectively as
the "Benefit  Arrangements".  True and complete  copies or  descriptions  of the
Benefit  Arrangements have been delivered to Buyer. Each Benefit Arrangement has
been maintained in substantial  compliance with the  requirements  prescribed by
any and all statutes, orders, rules and regulations which are applicable to such
Benefit Arrangements.

        (n)Except as set forth on Schedule 4.20(n),  there has been no amendment
to, written  interpretation or announcement  (whether or not written) by Sellers
relating to, or change in employee participation or coverage under, any Employee
Plan or  Benefit  Arrangement  that would  increase  materially  the  expense of
maintaining such Employee Plan or Benefit Arrangement above the level of expense
incurred in respect of such  Employee Plan or Benefit  Arrangement  for the most
recent plan year with respect to Employee  Plans or the most recent  fiscal year
with respect to Benefit Arrangements.

        (o)There is no contract,  agreement,  plan or  arrangement  covering any
employee or former employee of Sellers that, individually or in aggregate, could
give rise to the payment by Sellers,  directly or indirectly, of any amount that
would not be deductible pursuant to the terms of Section 280G of the Code.

        4.21  Brokers.  Sellers  and  Shareholder  shall pay any  finder's  fee,
broker's  commission or similar payment due and owing to Edward Winn, III, Esq.,
or any other Person in connection  with the  transactions  contemplated  by this
Agreement.

        4.22   Insurance.

           (a) Sellers have  delivered to Buyer true and complete  copies of all
policies of  insurance to which any of Sellers are a party or under which any of
Sellers or any officer or director  thereof,  is or has been covered at any time
within the two (2) years immediately preceding the date of this Agreement.

           (b) Schedule 4.22(b) describes:

               (i)  any  self-insurance  arrangement by or affecting any Seller,
                    including any reserves established thereunder;

               (ii) any  contract  or  arrangement,   other  than  a  policy  of
                    insurance,  for the  transfer  or sharing of any risk by any
                    Seller; and

               (iii)all obligations of Sellers to provide insurance  coverage to
                    third  parties  (for   example,   under  leases  or  service
                    agreements),  and  identifies  the policy  under  which such
                    coverage is provided.

           (c) Schedule 4.22(c) sets forth, by year, for the current policy year
and each of the two (2) preceding policy years:

               (i)  a  summary  of the loss  experience  under  each  policy  of
                    insurance;

               (ii) a  statement   describing  each  claim  under  a  policy  of
                    insurance  for an amount in excess of  $10,000,  which  sets
                    forth:

                    (A)  the name of the claimant;

                    (B)  a  description  of  the  policy  by  insurer,  type  of
                         insurance, and period of coverage; and

                    (C)  the amount and a brief description of the claim; and

               (iii)a statement  describing  the loss  experience for all claims
                    that were  self-insured,  including the number and aggregate
                    cost of such claims.

           (d) Except as set forth on Schedule 4.22(d):

               (i)  all policies of insurance to which any of Sellers is a party
                    or that provide coverage to any of Sellers or any officer or
                    director thereof:

                    (A)  are valid, outstanding, and enforceable;

                    (B)  are  issued by an insurer  that,  to the  knowledge  of
                         Sellers  and  Shareholder,  is  financially  sound  and
                         reputable;

                    (C)  taken together, provide adequate insurance coverage for
                         the assets and the  operations  of the  Sellers for all
                         risks normally  insured against by a Person carrying on
                         the same business or businesses as the Sellers; and

                    (D)  to  the  knowledge  of  Sellers  and  Shareholder,  are
                         sufficient for compliance  with all legal  requirements
                         and contracts to which any of the Sellers is a party or
                         by which it is bound;

               (ii) Except  as set forth on  Schedule  4.22(d),  no  Seller  has
                    received  (A) any  refusal of  coverage or any notice that a
                    defense will be afforded with reservation of rights,  or (B)
                    any notice of cancellation or any other  indication that any
                    policy of  insurance is no longer in full force or effect or
                    that the issuer of any policy of insurance is not willing or
                    able to perform its obligations thereunder;

               (iii)Each Seller has paid all  premiums  due,  and has  otherwise
                    performed  all of its  obligations,  under  each  policy  of
                    insurance to which it is a party or that  provides  coverage
                    to such Sellers or any officer or director thereof; and

               (iv) Each  Seller has given  notice to the  insurer of all claims
                    that may be insured thereby.


        4.23 Bank Accounts.  Schedule 4.23 contains  true,  complete and correct
lists of all bank accounts and safe deposit boxes maintained by the Sellers (the
"Bank  Accounts"),  and all  persons  entitled  to  draw  thereon,  to  withdraw
therefrom or, with access thereto.

        4.24 Material Misstatements or Omissions.  No representation or warranty
by  Shareholder  or  Sellers in this  Agreement,  or in any  document,  exhibit,
statement, certificate, document or schedule furnished to Buyer pursuant to this
Agreement,  or  in  connection  with  the  transactions   contemplated  by  this
Agreement,  contains or will contain at the Closing Date any untrue statement of
a material fact, or intentionally  omits or will omit to state any material fact
necessary to make the statements or facts contained therein not misleading.


                                    ARTICLE 5
                     REPRESENTATIONS AND WARRANTIES OF BUYER

        Buyer hereby represents and warrants to Sellers and Shareholder that the
following are true,  correct and complete on the date hereof, and shall be true,
correct and complete as of the Closing Date:

        5.1Organization  and  Good  Standing.  Buyer  is  a  corporation,   duly
organized,  validly  existing  and  in  good  standing  under  the  laws  of the
Commonwealth of  Pennsylvania.  Buyer is duly qualified to do business and is in
good  standing in each  jurisdiction  in which such  qualification  is necessary
under the  applicable  law as a result of the  conduct  of its  business  or the
ownership of its  properties.  Buyer has all  necessary  power and  authority to
execute and deliver this Agreement, to consummate the transactions  contemplated
by this Agreement and to perform its obligations under this Agreement.

        5.2Authority;  Authorization;  Binding  Effect.  Buyer has all necessary
power and  authority  and has taken all action  necessary to execute and deliver
this Agreement and the instruments to be executed and delivered pursuant hereto,
to consummate the transactions contemplated by this Agreement and to perform its
obligations  under this  Agreement.  This  Agreement  has been duly executed and
delivered by Buyer and  constitutes  a legal,  valid and binding  obligation  of
Buyer,  enforceable  against  Buyer in  accordance  with its  terms,  except  as
enforcement   may  be  limited  by  (i)   applicable   bankruptcy,   insolvency,
reorganization,  moratorium  or similar laws  relating to or limiting  creditors
rights  generally and (ii) the discretion of the appropriate  court with respect
to specific performance, injunctive relief or other forms of equitable remedies.

        5.3No Conflicts,  Violations or Proceedings.  The execution and delivery
of this Agreement,  the  consummation of the  transactions  contemplated by this
Agreement and the performance by Buyer of its  obligations  under this Agreement
do not and  will  not  result  in (i) a  violation  of or a  conflict  with  any
provision  of the  Articles of  Incorporation  of Buyer or other  organizational
documents of Buyer,  (ii) a breach of, or a default under, any term or provision
of any contract,  agreement,  indebtedness,  encumbrance,  commitment,  license,
franchise,  permit,  authorization  or  concession  to which Buyer is a party or
(iii) a violation of Buyer of any statute,  rule, regulation,  ordinance,  code,
order, judgment,  writ, injunction,  decree or award. There is no pending or, to
the knowledge of Buyer,  threatened or anticipated Proceeding against,  relating
to or affecting the transactions contemplated by this Agreement.

        5.4No Consents or Approvals.  No consent,  approval or authorization of,
or declaration,  filing or registration with, any Governmental  Authority or any
other Person is required to be made or obtained by Buyer in connection  with the
execution,  delivery and  performance of this Agreement and the  consummation of
the transaction contemplated hereby.

        5.5No  Brokers.  Buyer has not entered  into and will not enter into any
agreement, arrangement or understanding with any Person which will result in the
obligation  of  Sellers  or  Shareholder  to pay  any  finder's  fee,  brokerage
commission or similar payment in connection  with the  transaction  contemplated
hereby.

        5.6Material Misstatements or Omissions. No representations or warranties
by Buyer in this Agreement, or in any document, exhibit, statement, certificate,
document or schedule  furnished  to Sellers  pursuant to this  Agreement,  or in
connection with the transaction contemplated by this Agreement, contains or will
contain any untrue statement of a material fact, or intentionally  omits or will
omit to state  any  material  fact  necessary  to make the  statements  or facts
contained therein not misleading.

                                    ARTICLE 6
                           COVENANTS PRIOR TO CLOSING

        Sellers and  Shareholder  on the one hand,  and Buyer on the other hand,
each covenant with the other as follows:

        6.1Conduct of Business Prior to Closing. Sellers shall continue to carry
on the Business in the ordinary course and substantially in accordance with past
practice  and  will  not  take any  action  inconsistent  therewith  or with the
consummation  of  the  transactions  contemplated  by  this  Agreement.  Without
limiting the generality of the  foregoing,  Sellers shall maintain the Purchased
Assets in substantially their current state of repair, excepting normal wear and
tear.  Sellers shall inform Buyer of any material  changes in the  Business.  In
addition,  Sellers shall obtain  Buyer's  written  approval  (which shall not be
unreasonably  withheld or delayed) prior to (i) purchasing any additional rental
products during the Test Months, (ii) placing additional  advertising during the
Test Months,  (iii)  implementing any store level bonus or growth incentive plan
and (iv) making any capital expenditures in excess of $25,000.

        6.2Investigation  by Buyer.  Sellers  acknowledge and agree that between
the date of this Agreement and the Closing Date,  Buyer and each  Representative
of  Buyer  shall,  with  the  prior  consent  of  Sellers,  which  shall  not be
unreasonably  withheld or delayed,  be allowed to conduct a due diligence review
with respect to the  Purchased  Assets.  In  connection  with such due diligence
review,  Sellers and each Representative of Sellers shall, upon reasonable prior
notice, (i) cooperate with Buyer and each  Representative of Buyer, (ii) provide
all  information,  and all  documents  and other  tangible  items  containing or
relating to such information,  reasonably requested by Buyer, any Representative
of Buyer or any financial  institution and (iii) permit each  Representative  of
Buyer to inspect  any of the  Purchased  Assets.  Buyer  shall  conduct  its due
diligence  investigation  in a  manner  so as not to  unreasonably  disrupt  the
Business.  Buyer  agrees that the letter of intent  between  Buyer and  Sellers,
dated  October 6, 1997 (the "Letter of Intent")  shall apply to all  information
disclosed pursuant to its due diligence investigation.

        6.3Consents and Best Efforts. As soon as practicable,  Buyer and Sellers
as applicable,  will commence all reasonable action required hereunder to obtain
all consents,  approvals and agreements of, and to give all notices and make all
filings with, any Person as may be necessary (a) to authorize, approve or permit
the full and complete sale, conveyance,  assignment or transfer of the Purchased
Assets, free and clear of any Encumbrances,  by a date early enough to allow the
sale hereunder to be consummated by the Closing Date and (b) to obtain  consents
from any  Person  who is a party  to a Real  Property  Lease  or other  material
contract  with  Sellers the terms of which give such Person a right to terminate
such  lease or  contract  as a result of the  transaction  provided  for in this
Agreement.  Buyer and Sellers agree to use commercially  reasonable best efforts
to  satisfy  all  conditions  precedent  to  their  respective   obligations  to
consummate the transactions contemplated by this Agreement.

        6.4Matters Relating to Employees.

        (a)Offers of  Employment to Sellers'  Employees.  Except as set forth on
Schedule  6.4(a),  prior to or after the Closing,  Buyer may offer employment to
any  individual  employed by Sellers in the  Business  immediately  prior to the
Closing;  provided,  however, that notwithstanding  anything to the contrary set
forth in this  Agreement,  it is  understood  that there is no obligation on the
part of Buyer to make any such offers of  employment.  With respect to employees
of Sellers who are hired by Buyer as of the Closing,  Buyer and Sellers agree to
cooperate  fully in the  transition  of any such  employees to  employment  with
Buyer.  Nothing contained in this Section shall be construed to affect any right
Buyer or its  affiliates  may have after the Closing to terminate the employment
of any employee at any time.

        (b)No Rights to Employment.  After the Closing, nothing herein expressed
or implied  shall  confer upon any former  employee  of  Sellers,  or any union,
collective  bargaining  agent or other  person or entity any rights or  remedies
(including,   but  not  limited  to,  any  right  to  employment,  or  continued
employment, for any specified period) or any right to any particular benefits in
connection  with any  employment  of any nature or kind  whatsoever  under or by
reason of this Agreement.

        (c)Actions By Seller.  Sellers shall be responsible  for all accrued but
unpaid  obligations  to each employee of Sellers  through the Effective Time and
for providing all notices and other  communications to employees of Sellers that
may be required under the Workers Adjustment and Retraining  Notification Act or
other   applicable  law.  Buyer  shall  assume  no  obligations  or  liabilities
whatsoever of Sellers in respect of workers'  compensation,  severance,  payroll
and/or  unemployment tax, pension,  profit-sharing,  health insurance,  COBRA or
other employee benefit liabilities in respect of any employees of Sellers in the
Business employed by Buyer at or after the Closing.

        6.5Certain Prohibited  Transactions.  During the period beginning on the
date of this Agreement and ending on the Closing Date, Sellers shall not:

        (a)mortgage, pledge or otherwise encumber or sell, transfer or otherwise
dispose of any of the  Purchased  Assets  other than in the  ordinary  course of
business and as contemplated by this Agreement;

        (b)enter into or terminate any material  contract or agreement,  or make
any material change in any of its material  contracts or agreements  relating to
or otherwise  affecting the Purchased Assets,  other than in the ordinary course
of  business  and  consistent  with past  practice  or as  contemplated  by this
Agreement; or

        (c)do any other act which would cause any  representation or warranty of
Sellers in this Agreement to be or become untrue in any material respect.

        6.6Non-Compete Agreement. On the Closing Date, Sellers,  Shareholder and
Buyer  shall enter into a  non-compete  agreement  substantially  in the form of
Exhibit B (the "Non-Compete Agreement").

        6.7Intangible  Property.  On or prior to the Closing Date,  Sellers will
cooperate  with Buyer to enable Buyer to obtain and use on and after the Closing
Date the telephone numbers and other Intangible Property used in the Business.

        6.8Additional Closing Arrangements.  The parties agree that:

        (a)All  revenues and expenses of the Sellers prior to the Effective Time
shall be for the account and benefit of the Sellers.

        (b)All  revenues and expenses of the Sellers  after the  Effective  Time
shall be for the account and benefit of the Buyer including, but not limited to,
the 1998 Revenues.

        (c)All  revenues  received by the  Sellers'  stores on the Closing  Date
shall be deposited in the existing Bank Accounts and all revenues received after
the Closing  Date shall be  deposited in New Bank  Accounts,  and Sellers  shall
cooperate  with  Buyer  in  giving   appropriate   directions  to  that  effect.
Shareholder  and Sellers shall cooperate with Buyer in closing the Bank Accounts
or changing authorized signatures thereon in a reasonably prompt manner.

        (d)For purposes hereof, "New Bank Accounts" shall mean bank accounts for
the stores of the Sellers  opened by Buyer in its name prior to, or on or about,
the Closing Date.

        6.9Tax  Status  Certificates.  Sellers  shall  have  delivered  to Buyer
certificates  or letters from the South Carolina and California tax  departments
stating  that  Sellers  owe no  sales,  use,  franchise  or  other  taxes to the
respective tax departments.

                                    ARTICLE 7
              CONDITIONS TO SELLERS' AND SHAREHOLDER'S OBLIGATIONS

        The   obligations   of  Sellers  and   Shareholder   to  consummate  the
transactions  contemplated  by this Agreement are subject,  in the discretion of
Sellers and Shareholder,  to the satisfaction,  on or prior to the Closing Date,
of each  of the  following  conditions  (any  of  which  may,  in  Sellers'  and
Shareholder's absolute and sole discretion, be waived in whole or in part):

        7.1Representations,  Warranties and Covenants.  All  representations and
warranties of Buyer contained in this Agreement shall be true and correct in all
material  respects at and as of the Closing Date, and Buyer shall have performed
all agreements and covenants  required  hereby to be performed by it prior to or
at the Closing Date.

        7.2Consents.  All consents,  approvals  and waivers  necessary to permit
Sellers to transfer the Purchased  Assets to Buyer as contemplated  hereby shall
have been obtained,  unless the failure to obtain any such consent,  approval or
waiver would not have a material adverse effect upon Sellers.

        7.3No  Proceedings.   No  Proceeding  by  any  Person  shall  have  been
instituted  or  threatened  which  questions  the  validity  or  legality of the
transaction contemplated hereby and which could reasonably be expected to affect
materially  the right or ability of Sellers to transfer the Purchased  Assets to
Buyer.

        7.4Certificates.  Buyer will furnish  Sellers with such  certificates of
its officers and others to evidence  compliance with the conditions set forth in
this Article 7 as may be reasonably requested by Sellers.

        7.5Corporate  Documents.  Sellers  shall  have  received  from Buyer (i)
resolutions  adopted by the board of directors of Buyer approving this Agreement
and the  transactions  contemplated  hereby and (ii) a list of the  officers  of
Buyer executing this Agreement and any agreement contemplated by this Agreement,
certified by the Secretary or an Assistant Secretary of Buyer.

        7.6Other  Agreements.  Concurrently  with the Closing,  Buyer shall have
executed and delivered to Sellers and Shareholder the Non-Compete Agreement.

        7.7Payment.  Buyer shall have,  concurrently with the Closing, paid that
portion of the Purchase Price required to be paid on the Closing Date.

                                    ARTICLE 8
                        CONDITIONS TO BUYER'S OBLIGATIONS

        The  obligations  of Buyer to consummate  the  transaction  provided for
hereby are subject, in the discretion of Buyer, to the satisfaction, on or prior
to the Closing Date, of each of the following  conditions  (any of which may, in
Buyer's absolute and sole discretion, be waived in whole or in part):

        8.1Representations,  Warranties and Covenants.  All  representations and
warranties of Sellers and Shareholder  contained in this Agreement shall be true
and correct in all material  respects at and as of the Closing Date, and Sellers
and  Shareholder  shall have  performed all  agreements  and covenants  required
hereby to be performed by them prior to or at the Closing Date.

        8.2Consents.

        (a)All  consents,  approvals and waivers  necessary to permit Sellers to
transfer the Purchased Assets to Buyer (including, without limitation,  consents
to the transfer and  assignment of the Real Property  Leases as set forth below)
as  contemplated  hereby shall have been obtained,  except for consents which in
the aggregate if not obtained would not have any material  adverse affect on the
Business or the Purchased Assets.

        (b)Sellers  shall have obtained  consents from landlords with respect to
at least 50% of the Real Property Leases.  With respect to landlord consents not
obtained by the Closing Date, Buyer and Sellers agree as follows:

               (i)  Buyer will  accept a written  consent to  sublease  from any
                    landlord in lieu of a written  consent to assignment in full
                    satisfaction of Sellers' obligation under this Section.

               (ii) If any  landlord is unable or unwilling to furnish a consent
                    with  due  diligence,   as  appropriate  in  each  case,  as
                    reasonably determined by the parties, the parties will enter
                    into a sublease  agreement for the premises for a term equal
                    to  Seller's  term  under the  original  lease  under  which
                    sublease,  Buyer  will  assume  all  of  Seller's  financial
                    obligations   under  the  original   lease  with  Seller  as
                    sublessor  and  Buyer  as  sublessee.  If  Buyer  is able to
                    operate  in  such  store(s)  until  the  expiration  of  the
                    original lease, including any periods covered by any renewal
                    options,  Seller  shall have no  liability  relating to such
                    sublease arrangement.

               (iii)If any  landlord who has  withheld  consent  gives notice of
                    default or commences  eviction  procedures against Seller or
                    Buyer  due  to  failure  to  obtain  necessary  consents  of
                    assignment  or  sublease,  then Buyer agrees to relocate the
                    assets  of  such  store(s)  prior  to  an  eviction  through
                    judicial  process  and Seller  agrees to pay the  reasonable
                    costs of such relocation, which costs the parties agree will
                    not  exceed  $25,000  for any one  location,  and  which the
                    parties  agree  will  be  the  limit  of any  liability  per
                    location that Seller shall have due to the failure to obtain
                    any landlord's consent.

        8.3No  Proceedings.   No  Proceeding  by  any  Person  shall  have  been
instituted  or  threatened  which  questions  the  validity  or  legality of the
transaction contemplated hereby and which could reasonably be expected to affect
materially  the  right or  ability  of  Buyer to own,  operate  or  possess  the
Purchased Assets after the Closing.

        8.4Certificates.  Sellers and  Shareholder  will furnish Buyer with such
certificates  to  evidence  compliance  with the  conditions  set  forth in this
Article 8 as may be reasonably requested by Buyer.

        8.5Due  Diligence.  Buyer shall have completed its due diligence  review
contemplated by Section 6.2 and shall not have found any material  variance from
the representations in this Agreement.

        8.6No  Interruption  or  Adverse  Change.  Prior  to or at the  time  of
Closing,  (i) no interruption or suspension of a material volume of the Business
as now  conducted  shall have  occurred or been  threatened  and (ii) no adverse
change  in the  Business  or  Purchased  Assets  shall  have  occurred  or  been
threatened.

        8.7Financing. Buyer  shall  have  obtained  all  financing  necessary to
consummate the transaction provided for in this Agreement.

        8.8Corporate  Documents.  Buyer  shall have  received  from  Sellers (i)
resolutions  adopted  by the board of  directors  and  shareholders  of  Sellers
approving this  Agreement and the  transactions  contemplated  hereby and (ii) a
list of the officers of Sellers  executing  this  Agreement  and each  agreement
contemplated  by  this  Agreement,  certified  by  the  Secretary  or  Assistant
Secretary of each Seller.

        8.9Other   Agreements.   Concurrently   with  the  Closing  Sellers  and
Shareholder   shall  have  executed  and  delivered  to  Buyer  the  Non-Compete
Agreements.

        8.10Lien  Releases.  Sellers shall have  delivered  financing  statement
changes and such other  documents  as may be  necessary  to release any recorded
lien on the Purchased Assets.

        8.11Opinion   Letter.   Buyer  shall  have   received  an  opinion  from
Overstreet,   Winn  &  Edwards,   P.C.,  counsel  to  Sellers  and  Shareholder,
substantially in the form hereto as Exhibit C.

        8.12Financial  Condition.  Sellers Average Monthly Revenues for the Test
Months shall equal at least $1,750,000 and the combined Net Book Value of Rental
Merchandise as of the Effective Time shall equal at least $5,000,000.

        8.13Sole  Shareholder.  Seller and Shareholder shall deliver evidence to
Buyer that Shareholder is the sole shareholder of Paradise Valley Holdings, Inc.
and L & B Rents, Inc.

                                    ARTICLE 9
                                 INDEMNIFICATION

        9.1Survival of Representations, Warranties and Covenants. Except for the
representations  of Sellers and  Shareholder  set forth in Sections  4.16(b) and
4.16(d) of this  Agreement  which are only  conditions  to closing and shall not
survive the Closing  Date,  the  representations  and  warranties of Sellers and
Shareholder,  and of Buyer, contained in this Agreement shall, without regard to
any  investigation  made by any of the parties hereto,  survive the Closing Date
until  December  31,  1998;  provided,  however,  that the  representations  and
warranties made in Section 4.6 (Title) shall survive closing  indefinitely.  The
covenants and  agreements of Sellers,  Shareholder  and Buyer  contained in this
Agreement shall survive the Closing Date until they have been fully satisfied or
otherwise discharged.

        9.2Indemnifications.

        (a)By  Sellers and  Shareholder.  Sellers and  Shareholder,  jointly and
severally,  shall indemnify,  save and hold Buyer harmless from,  against and in
respect of the following (individually a "Loss" and collectively "Losses"):

           (i) any and all loss,  liability,  deficiency  or damage  suffered or
incurred  by Buyer by  reason  of (A) any  untrue  representation  or  breach of
warranty  or (B)  nonfulfillment  of any  covenant  or  agreement  by Sellers or
Shareholder in this  Agreement or in any agreement,  instrument or other writing
delivered to Buyer by Sellers or Shareholder  pursuant to or in connection  with
this Agreement;

           (ii) any claim against the Buyer for (x) a finder's  fee,  investment
banker's  fee, or brokerage or other  commission or (y) for legal  expenses,  in
each case by any  Person  for  services  alleged  to have been  rendered  at the
instance  of  Shareholder  or  Sellers  with  respect to this  Agreement  or the
transactions contemplated by this Agreement;

           (iii)  other  than  the  Assumed  Liabilities,   any  and  all  loss,
liability,  deficiency or damage  suffered or incurred by Buyer  relating to any
claim, suit,  litigation or proceeding with respect to events occurring prior to
the Closing Date;

           (iv) any  liabilities and obligations for Taxes which are or shall be
incurred  with respect to the  operation of the Sellers  prior to the  Effective
Time and any costs and expenses  (including  legal fees)  incurred on account of
any tax lien on any of the Purchased Assets;

           (v) any and all loss,  liability,  deficiency  or damage  suffered or
incurred by Buyer in connection with any Employee Plan;

           (vi) any and all loss,  liability,  deficiency or damage  suffered or
incurred  by  Buyer  caused  by or  arising  out of the  generation,  treatment,
handling,  storage or disposal of Hazardous Substances or noncompliance with any
Environmental  Laws prior to the Closing Date  regardless  of whether or not the
matter or matters  giving  rise to any such Losses  were  disclosed  to Buyer in
Schedule 4.19 or known by Sellers or Shareholder at the date of this Agreement;

           (vii) any and all loss,  liability,  deficiency or damage suffered or
incurred  by Buyer as a result of failure  of  Sellers  or Buyer to comply  with
applicable bulk sales provisions;

            (viii)any and all loss, liability,  deficiency or damage suffered or
incurred by Buyer from or as a result of claims from any former  shareholder  of
any of Sellers; and

           (ix)  any and  all  actions,  suits,  proceedings,  claims,  demands,
assessments,  judgments,  costs and  expenses,  (including,  but not limited to,
legal  fees and  expenses)  incident  to any of the  foregoing  or  incurred  in
enforcing this Agreement or any agreement provided for in this Agreement.

With respect to any Losses covered by Sellers' and Shareholder's indemnification
obligations  under Section  9.2(a)(i)(A),  (a)(iii) or (a)(vi),  the Sellers and
Shareholder shall have no liability until any such Losses in the aggregate shall
exceed Fifty Thousand Dollars ($50,000);  provided,  however, that (x) once such
any such Losses exceed $50,000 Sellers and  Shareholder  shall be liable for the
full dollars of such Losses and (y) such limitation shall not apply to any other
Losses  covered by Section  9.2(a)  nor to any  Losses  incurred  as a result of
fraud.

Notwithstanding anything to the contrary contained in this Agreement, except for
indemnifiable  Losses  incurred  as a result of fraud  which  may be  completely
recovered,  the maximum amount of indemnifiable Losses which may be recovered at
any time from Sellers and Shareholder  arising out of this Article 9 shall be an
amount equal to the Purchase Price set forth in this Agreement.

        (b)By Buyer.  Buyer shall  indemnify and save and hold harmless  Sellers
and Shareholder from, against and in respect of the following  (individually,  a
"Loss" and, collectively, "Losses"):

           (i) any and all loss,  liability,  deficiency  or damage  suffered or
incurred by Sellers or  Shareholder,  resulting from any untrue  representation,
breach of warranty or  nonfulfillment  of any  covenant  or  agreement  by Buyer
(including failure to deliver the Purchase Price) contained in this Agreement or
in  any  agreement,   instrument  or  other  writing  delivered  to  Sellers  or
Shareholder pursuant to or in connection with this Agreement;

           (ii) any claim  against  Sellers or  Shareholder  for a finder's fee,
investment  banker's  fee, or  brokerage or other  commission  by any Person for
services  alleged to have been rendered at the instance of Buyer with respect to
this Agreement or the transaction contemplated by this Agreement;

           (iii) any and all loss,  liability,  deficiency or damage suffered or
incurred by Sellers or Shareholder  relating to any claim,  suit,  litigation or
proceeding relating to the Sellers or the Business with respect to the operation
of the Business or events occurring after the Effective Time; and

           (iv)  any and  all  actions,  suits,  proceedings,  claims,  demands,
assessments,  judgments,  costs and  expenses,  (including,  but not limited to,
legal  fees and  expenses)  incident  to any of the  foregoing  or  incurred  in
enforcing this Agreement or any agreement provided for in this Agreement.

        (c)Notification  of  Claims.  In the event  that any party  entitled  to
indemnification pursuant to this Agreement (the "Indemnified Party") proposes to
make any claim for such indemnification,  the Indemnified Party shall deliver to
the indemnifying party (the "Indemnifying  Party"), a signed certificate,  which
certificate  shall (i) state that Losses have been  incurred or that a claim has
been made for which  Losses may be  incurred,  (ii) specify the sections of this
Agreement under which such claim is made and (iii) specify in reasonable  detail
each individual item of Loss or other claim including the amount thereof and the
date such Loss was  incurred.  In addition,  each  Indemnified  Party shall give
notice to the Indemnifying  Party within ten (10) days of its receipt of service
of any suit or proceeding  which pertains to a matter for which  indemnification
may be sought; provided, however, that the failure to give such notice shall not
relieve the Indemnifying Party of its obligations  hereunder if the Indemnifying
Party has not been prejudiced thereby.

        (d)Defense of Third Party Claims. If the Indemnifying Party acknowledges
in writing  its or their  obligations  to  indemnify  the  Indemnified  Party in
accordance with the provisions of this Agreement,  then the  Indemnifying  Party
shall be  entitled  to assume and control the defense of all claims for which it
has received  notice  pursuant to paragraph  (c) of this Section at its or their
expense and through  counsel of its or their choice if they give notice of their
intention  to do so to the  Indemnified  Party within ten days of the receipt of
such notice from the Indemnified Party; provided,  however, that if there exists
or is  reasonably  likely to exist a  conflict  of  interest  that would make it
inappropriate in the reasonable  judgment of the Indemnified Party, for the same
counsel to represent both the Indemnified Party and the Indemnifying Party, then
the  Indemnified  Party  shall be entitled  to retain its own  counsel,  in each
jurisdiction for which the Indemnified Party determines counsel is required,  at
the expense of the Indemnifying Party. Otherwise, the Indemnified Party shall be
entitled to  participate in and follow the conduct of the defense with attorneys
of its own choosing and at its expense.  If the Indemnifying Party exercises the
right to undertake the defense against a claim entitled to  indemnification  for
which notice has been received  pursuant to paragraph  (c) of this Section,  the
Indemnified  Party shall cooperate with the  Indemnifying  Party in such defense
and make  available  to the  Indemnifying  Party,  at the  Indemnifying  Party's
expense,  all witnesses,  pertinent  records,  materials and  information in the
Indemnified Party's possession or under the Indemnified Party's control relating
thereto as is reasonably required by the Indemnifying Party.

        If the  Indemnifying  Party fails to give notice of its intent to assume
the defense of the claim as set forth above, then the Indemnified Party shall be
entitled to assume the defense of the claim and the Indemnifying Party shall pay
the reasonable costs of any such defense.  In the event the Indemnified Party is
conducting the defense against a claim, the  Indemnifying  Party shall cooperate
within  the  Indemnified  Party  in  such  defense  and  make  available  to the
Indemnified  Party, at the  Indemnifying  Party's  expense,  all such witnesses,
records and materials and information in the Indemnifying  Party's possession or
under  the  Indemnifying  Party's  control  relating  thereto  as is  reasonably
required by the  Indemnified  Party.  No claim may be settled by the Indemnified
Party without the prior written consent of the Indemnifying Party.

        Notwithstanding the provisions of this Section,  Sellers and Shareholder
shall not enter into any settlement  which will result in an injunction or other
order from any Governmental Authority which will affect Buyer's operation of the
Business without Buyer's prior written consent.

                                   ARTICLE 10
                           COVENANTS AFTER THE CLOSING


        10.1  Payment of State Sales  Taxes.  Each Seller  shall pay in a timely
manner  all  state  sales and  similar  taxes and  charges  attributable  to the
operation of the Business as and when they become due.

        10.2 Payment of Retained Liabilities. Each Seller shall pay in full from
the proceeds of the Closing all sums due and owing to such  Seller's  creditors,
except with respect to obligations that comprise the Assumed Liabilities. If any
Taxes of Sellers or creditors are not so paid, or if Buyer is required or elects
in  good  faith  to  make  any   payments   for  which   Buyer  is  entitled  to
indemnification  under Article 9 of this Agreement,  Buyer may at any time after
the Closing  Date elect to make all such  payments  directly  (but shall have no
obligation  to do so) and shall be  entitled,  among other  remedies,  to make a
claim for indemnification under Article 9 of this Agreement.

        10.3 Reports and Records. Each Seller shall promptly complete, make, and
file all  reports  and  returns  required  by  applicable  law  relating to such
Seller's  business as conducted using the Purchased Assets, to and including the
Effective  Time.  Buyer will be entitled to possession of all documents,  books,
records,  agreements, and financial data of any sort relating to the business to
be conducted by the Buyer utilizing the Purchased Assets.

        10.4 Books and  Records.  For a period of four (4) years  following  the
Closing Date,  Buyer shall afford to Sellers and their  Representatives,  during
normal business hours, reasonable access to the books, records and other data of
Sellers  in the  possession  of Buyer with  respect  to the period  prior to the
Closing  Date to the extent  that such  access  may be  reasonably  required  by
Sellers to facilitate (i) the preparation by Sellers of tax returns as it may be
required  to  file  with  respect  to its  operations  prior  to  Closing  or in
connection with any audit,  amended  return,  claim for refund or any proceeding
with respect thereto,  (ii) the investigation,  litigation and final disposition
of any claims which may have been or may be made against  Sellers in  connection
with its operations or the Purchased Assets prior to Closing,  (iii) the payment
of any indemnity under this Agreement or (iv) any other reasonable  purpose.  At
any time after the Closing Date, Buyer may dispose of, alter or destroy any such
books,  records  and other data upon  giving  sixty (60) days'  prior  notice to
Sellers to permit them,  at their  expense,  to examine,  duplicate or repossess
such books, records and other data. For a period of four (4) years following the
Closing  Date,  Sellers  shall afford to Buyer and its  Representatives,  during
normal business hours, reasonable access to the books, records and other data of
Sellers  which  Sellers  retain  after the Closing  Date.  At any time after the
Closing Date,  Sellers may dispose of, alter or destroy any such books,  records
and other data upon  giving  sixty (60) days' prior  written  notice to Buyer to
permit it, at its expense, to examine,  duplicate or possess such books, records
and other data.

        10.5 Further  Assurances.  Both before and after the Closing Date,  each
party will  cooperate  in good faith  with the other  parties  and will take all
appropriate action and execute any documents,  instruments or conveyances of any
kind which are expressly called for in this Agreement or which may be reasonably
necessary  or  advisable  to  carry  out  any of the  transactions  contemplated
hereunder.

        10.6 Use of Name.  From and  after the  Closing,  Buyer  shall  have the
exclusive right to use the name "Ace TV Rentals".

        10.7 Customer and Other Business Relationships.  Sellers and Shareholder
will cooperate with Buyer in its efforts to continue and maintain, with lessors,
licensors,  customers,  suppliers,  or other  business  associates of any of the
Sellers, the same business  relationships with Buyer after Closing as maintained
with the Sellers before the Closing,  with respect to the business to be carried
on by the Buyer utilizing the Purchased Assets. Sellers and Shareholder will not
take any action  designed  or intended  to have the effect of  discouraging  any
customer  or such other  person from  continuing  or  maintaining  the same such
business with Buyer after Closing Date.

        10.8 Subrogation. If Buyer becomes liable for or suffers any damage with
respect to any matter that was covered by insurance maintained by Sellers or any
of them at or before the Closing Date,  Buyer shall be and is hereby  subrogated
to any rights of Sellers under the insurance  coverage.  Sellers shall  promptly
remit to Buyer any insurance  proceeds any of them may receive on account of any
such  liability  or damage;  provided,  however,  that upon  receipt of any such
proceeds,  Buyer shall have no right to  indemnification  for any matter  giving
rise to payment of such insurance up to the amount thereof.

                                   ARTICLE 11
                                  MISCELLANEOUS

        11.1  Termination.  This Agreement may be terminated  upon ten (10) days
prior written notice at any time prior to Closing without liability of any party
or any other party:

               (i)  by mutual written consent of Buyer and Sellers;

               (ii) by Buyer,  if Closing has not occurred on or before  January
                    31,  1998 as a result  of the  nonfulfillment  of any of the
                    conditions  to Buyer's  obligation  to perform  contained in
                    Article 8 of this  Agreement  after  written  notice of such
                    nonfulfillment and reasonable opportunity to cure; or

               (iii)by Sellers if Closing has not occurred on or before  January
                    31,  1998 as a result  of the  nonfulfillment  of any of the
                    conditions  to  its  obligations  to  perform  contained  in
                    Article 7 of this  Agreement  after  written  notice of such
                    nonfulfillment and reasonable opportunity to cure.

This  Agreement may also be terminated by Sellers on the one hand, or Buyer,  on
the other hand,  upon ten (10) days prior  written  notice if a  non-terminating
party has breached any material  covenant to be performed by it pursuant to this
Agreement.  Termination  of  this  Agreement  shall  not  affect  in any way the
continuing  obligations  of the parties  hereto  pursuant to Section 11.9 hereof
relating to expenses.

        11.2 Rebate. Sellers shall be entitled to receive and collect any rebate
which may be forthcoming to Sellers for product purchases prior to the Effective
Time; provided,  however, that rebates associated with purchases during the Test
Months which are  reimbursed  to Sellers (in excess of the $400,000 as stated in
Section 1.1(ai)(vi)) by Buyer, will be the property of Buyer.

        11.3  Assignment.  Neither  this  Agreement  nor  any of the  rights  or
obligations hereunder may be assigned by Sellers or Shareholder on the one hand,
or Buyer on the other  hand,  without  the prior  written  consent  of the other
party,  except  that  Buyer may assign its  rights  under this  Agreement  to an
affiliate as the acquiring entity of the Purchased Assets. No assignment of this
Agreement  by Buyer shall  relieve  Buyer of any of its  obligations  hereunder.
Subject to the foregoing,  this Agreement shall be binding upon and inure to the
benefit of Sellers,  Shareholder and Buyer and their  respective  successors and
assigns,  and no other  Person  shall  have any right or  obligation  under this
Agreement.

        11.4 Notices.  Unless otherwise provided in this Agreement,  any notice,
request,  instruction or other document to be given hereunder by either party to
the other shall be in writing and  delivered  personally  or mailed by certified
mail,  postage  prepaid,  return  receipt  requested,  or by  telecopy,  with  a
confirmation via one of the preceding methods, as follows:

        If to Sellers or Shareholder, addressed to:

           South Carolina Rentals, Inc.
           Paradise Valley Holdings, Inc.
           L & B Rents, Inc.
           Attn:  James S. Archer
           4040 E. Camelback Road
           Suite 275
           Phoenix, Arizona  85018
           Telephone: 602-852-0141
           Telecopy : 602-852-0529

        With a copy to:

           Overstreet, Winn & Edwards, P.C.
           Attn:  Edward L. Winn, III, Esq.
           1209 West Fifth Street
           Austin, Texas  78703
           Telephone: 512-474-6436
           Telecopy : 512-478-3849

        If to Buyer, addressed to:

           Rent-Way, Inc.
           Attn:  Ronald D. DeMoss,
                  Vice President and General Counsel
           3230 West Lake Road
           Erie, Pennsylvania 16505
           Telephone: (814) 836-0618
           Telecopy : (814) 835-6865

        and to:

           Hodgson, Russ, Andrews, Woods & Goodyear, LLP
           Attn:  Robert B. Fleming, Jr., Esq.
                  Paul J. Vallone, Esq.
           1800 One M&T Plaza
           Buffalo, NY  14203-2391
           Telephone: (716) 856-4000
           Telecopy : (716) 849-0349


and be effective (i) if given by hand delivery,  when left at the address of the
addressee as above  provided,  (ii) if given by mail, on the third  business day
after such communication is deposited in the mail,  addressed as above provided,
and (iii) if given by telecopy,  when  telecopied to the number above  provided,
except  that  notices  of a change  of  address  shall  not be  effective  until
received;  or to such other place and with such other copies as either party may
designate as to itself by written notice to the other party.

        11.5 Choice of Law. This Agreement  shall be construed,  interpreted and
the  rights  of the  parties  determined  in  accordance  with  the  laws of the
Commonwealth of Pennsylvania  (without reference to the choice of law provisions
of  Pennsylvania  law)  except  with  respect to matters of law  concerning  the
internal  corporate  affairs of any corporate  entity which is a party to or the
subject of this Agreement,  and as to those matters the law of the  jurisdiction
under which the respective entity was incorporated shall govern.

        11.6 Entire Agreement;  Amendments and Waivers. This Agreement, together
with all Exhibits and  Schedules  hereto,  the Letter of Intent,  a letter dated
October 6, 1997 between Buyer,  Sellers and  Shareholder  amending the Letter of
Intent and the Deposit Escrow Agreement, constitute the entire agreement between
Sellers,  Shareholder  and Buyer  pertaining  to the subject  matter  hereof and
except for the Letter of Intent supersedes all prior agreements, understandings,
negotiations and discussions,  whether oral or written, of Sellers,  Shareholder
and Buyer.  No supplement,  modification  or waiver of this  Agreement  shall be
binding unless  executed in writing by the party to be bound thereby.  No waiver
of any provision of this Agreement shall be deemed or shall  constitute a waiver
of any other  provision of this  Agreement  (whether or not similar),  nor shall
such waiver constitute a continuing waiver unless otherwise  expressly  provided
in such writing.

        11.7  Multiple  Counterparts.  This  Agreement may be executed in one or
more counterparts,  each of which shall be deemed an original,  but all of which
together  shall  constitute one and the same  instrument.  Any party may execute
this  Agreement by facsimile  signature and the other party shall be entitled to
rely on such  facsimile  signature as evidence that this Agreement has been duly
executed  by such  party.  Any  party  executing  this  Agreement  by  facsimile
signature  shall  immediately  forward to the other party an original  signature
page by overnight mail.

        11.8 Expenses.  Except as otherwise specified in this Agreement, each of
Sellers,  Shareholder  and Buyer shall pay its own legal,  accounting  and other
expenses  incident to the  negotiation and preparation of this Agreement and the
consummation of the transactions contemplated hereby.

        11.9  Invalidity.  In the event  that any one or more of the  provisions
contained  in this  Agreement  or in any other  instrument  referred  to herein,
shall,  for any reason,  be held to be invalid,  illegal or unenforceable in any
respect,  then  to  the  maximum  extent  permitted  by  law,  such  invalidity,
illegality  or  unenforceability  shall not affect any other  provision  of this
Agreement or any other such instrument.

        11.10  Titles.  The titles,  captions or  headings of the  articles  and
sections of this  Agreement are inserted for  convenience  of reference only and
are not intended to be a part of or to affect the meaning or  interpretation  of
this Agreement.

        11.11 Publicity.  Neither Sellers nor Shareholder  shall issue any press
release or make any public  statement  regarding  the  transaction  contemplated
hereby prior to the Closing Date, without the prior approval of Buyer, except as
may be required  by  applicable  law, in which case the party  required to issue
such press  release or make such public  statement  will  consult with the other
party prior to issuing such press release or making such public statement.

        IN WITNESS  WHEREOF,  Sellers and Buyer have caused this Agreement to be
duly executed on their  respective  behalf by their  respective  duly authorized
officers,  and Shareholder  has executed this Agreement,  as of the day and year
indicated at the beginning of this Agreement.

                  RENT-WAY, INC.


                  By:___________________________________________
                      William E. Morgenstern
                      President and Chief Executive Officer


                  SOUTH CAROLINA RENTALS, INC.


                  By:___________________________________________
                      James S. Archer
                      President


                  PARADISE VALLEY HOLDINGS, INC.


                  By:___________________________________________
                      James S. Archer
                      President


                  L & B RENTS, INC.


                  By:___________________________________________
                      James S. Archer
                      President


                  ----------------------------------------------
                      James S. Archer, individually

CORPORATE:146454_7 (3506_7)


<PAGE>



                                    SCHEDULES

        Schedule         Description

        Schedule 1.1(f)      Assumed Liabilities
        Schedule 1.1(s)      Other Excluded Assets
        Schedule 1.1(z)      Intangible Property
        Schedule 1.1(aa)     License Agreements
        Schedule 1.1(ab)     Miscellaneous Contracts
        Schedule 1.1(ap)     Store Locations
        Schedule 2.3(c)      Unconfirmed Rental Purchase Contracts
        Schedule 4.1         Organization
        Schedule 4.4         Consents and Approvals
        Schedule 4.5         Customers
        Schedule 4.6         Title to Assets
        Schedule 4.7         Vehicles
        Schedule 4.8         Corporate Records
        Schedule 4.9         Financial Statements
        Schedule 4.10        Real Property
        Schedule 4.11        Tangible Personal Property
        Schedule 4.12        Intangible Property
        Schedule 4.13        Compliance with Laws
        Schedule 4.14        Litigation
        Schedule 4.15        Tax Matters
        Schedule 4.17        Employees
        Schedule 4.19        Environmental Matters
        Schedule 4.20        Accounts Receivable
        Schedule 4.21        Suppliers
        Schedules 4.20   Employee Benefits
        Schedules 4.22   Insurance
        Schedule 4.23        Bank Accounts
        Schedule 6.4(a)      Employment Matters

        Exhibit       Description
          A                  Escrow Agreement
          B                  Non-Compete Agreement
          C                  Form of Opinion Letter


<PAGE>


                                 Schedule 1.1(f)

                         Additional Assumed Liabilities




                                    - NONE -


<PAGE>


                                 Schedule 2.3(c)


Unconfirmed Rental Purchase Contracts


        An "Unconfirmed Rental Purchase Contract" shall mean:



<PAGE>


1. A Rental Purchase Contract which is fictitious.

2. A Rental Purchase Contract which meets one or more of the following criteria:

         a.       The customer thereto has skipped,  at or before the Closing, 
                  and cannot be located; or

         b.       The  Rental  Merchandise  covered  thereby,  at or before  the
                  Closing,  was destroyed or reported  destroyed,  was stolen or
                  reported  stolen,  was damaged and cannot be repaired,  or was
                  missing or reported missing;

    An "Unconfirmed Rental Contract" may be cleared as follows:

1.       To clear a fictitious  Rental Contract,  the Sellers must (i) establish
         that the Rental  Contract  meets the  definition of Rental  Contract in
         Article 1.1(al) of this  Agreement,  (ii) provide a valid address where
         the  customer  resides,  (iii)  establish  that the  customer's  Rental
         Merchandise is at the customer's  residence and that the merchandise is
         in "good,  merchantable,  and usable" condition as that term is defined
         in Article  4.16(e) of this  Agreement,  and (iv) obtain a payment that
         can be verified as being received from the customer and that brings the
         customer's  account current.  A fictitious Rental Contract shall not be
         confirmed merely by the recovery of merchandise subject to it.

2.       To clear a Rental  Contract  where the  customer  skipped  at or before
         closing  and cannot be  located,  the Seller  must  establish  the same
         criteria necessary to reinstate a fictitious Rental Contract.

3.       To clear a Rental  Contract  where,  at or before  closing,  the Rental
         Merchandise was reported  destroyed,  missing,  or stolen,  the Sellers
         must (i) recover the  merchandise  and (ii) restore the  merchandise to
         "good,  merchantable,  and usable" condition as that term is defined in
         Article 4.16(e) of this Agreement.



<PAGE>


                                  Schedule 4.5

                                Business Reports




<PAGE>


1. Complete customer list for all open Accounts.

2. Complete list of all Rental Purchase Contracts with pertinent data.

3.  Complete list of all past-due accounts.

4.  Complete list of all Inactive Rental Merchandise.

5.  Complete list of all Active Rental Merchandise.

6.  Projected revenue report.



<PAGE>


                                    EXHIBIT A

                                ESCROW AGREEMENT



        THIS AGREEMENT dated January __, 1998, is by and among RENT-WAY, INC., a
Pennsylvania  corporation  ("Buyer"),  SOUTH CAROLINA  RENTALS,  INC., a Georgia
corporation, PARADISE VALLEY HOLDINGS, INC., a Georgia corporation, L & B RENTS,
INC., a California  corporation  (together  the  "Sellers"  and  individually  a
"Seller"),  and  MANUFACTURERS  AND TRADERS  TRUST  COMPANY,  a New York banking
corporation (the "Escrow Agent").

                                    RECITALS:

        A. Buyer,  Sellers and James S. Archer  entered  into an Asset  Purchase
Agreement dated October ___, 1997 (the "Purchase  Agreement")  pursuant to which
Sellers are selling to Buyer and Buyer is purchasing from Sellers  substantially
all of the assets of Sellers.

        B. Pursuant to Section 2.3 of the Purchase Agreement,  Buyer is required
to  deposit  with  the  Escrow  Agent  Seven  Hundred  Fifty  Thousand   Dollars
($750,000.00) to be held and released in accordance with the Purchase  Agreement
and this Agreement.

        NOW, THEREFORE,  in consideration of the mutual covenants and agreements
contained in this Agreement, the parties hereto agree as follows:

        1. Escrow of  Collateral.  Upon the delivery by Buyer of  $750,000.00 in
cash by wire transfer in  accordance  with the wire  transfer  instructions  set
forth on Schedule A attached  hereto (such funds and all  interest  which may be
earned with respect thereto hereinafter being referred to as the "Deposit"), the
Escrow Agent agrees to hold the Deposit  pursuant to the terms and conditions of
this  Agreement.  Simultaneously  with the delivery of the Deposit to the Escrow
Agent,  the parties shall cause to be delivered to the Escrow Agent  appropriate
IRS Forms W-9. Interest on the Deposit shall be for the account of Sellers.


<PAGE>



        2. Release of Deposit.  Except as otherwise  provided in this Agreement,
no portion of the Deposit shall be released by the Escrow Agent unless and until
any of the following conditions shall have occurred:

        (a)The  Escrow Agent shall have  received an original  release  document
signed by Buyer and Sellers,  specifically  directing  all or any portion of the
Deposit be delivered in the manner and to the recipients specified therein; or

        (b)A final order or judgment of a court of competent  jurisdiction shall
have been issued and a certified  copy thereof shall have been  delivered to the
Escrow  Agent  directing  delivery  of all or any  portion of the Deposit in the
manner and to the recipients specified therein; or

        (c)On [__________________],  1998 [90 days from closing], if (i) none of
the conditions in  subsections  (a) or (b) of this Section 2 shall have occurred
and the Escrow Agent shall not have received an original  notice signed by Buyer
notifying  the Escrow  Agent  that there is a dispute as to Buyer's or  Sellers'
entitlement to all or any portion of the Deposit or (ii) any of such  conditions
shall have occurred but the Escrow Agent shall have received an original  notice
signed by Buyer and  Sellers  specifically  confirming  that there is no pending
dispute as to  Buyer's  or  Sellers'  entitlement  to all or any  portion of the
Deposit, then the Escrow Agent shall pay to Sellers $375,000 of the Deposit.

        (d)On  [_______________],  1998 [180 days from closing],  if (i) none of
the conditions in  subsections  (a) or (b) of this Section 2 shall have occurred
and the Escrow Agent shall not have received an original  notice signed by Buyer
notifying  the Escrow  Agent  that there is a dispute as to Buyer's or  Sellers'
entitlement to all or any portion of the Deposit or (ii) any of such  conditions
shall have occurred but the Escrow Agent shall have received an original  notice
signed by Buyer and  Sellers  specifically  confirming  that there is no pending
dispute as to  Buyer's  or  Sellers'  entitlement  to all or any  portion of the
Deposit or the  remaining  portion  thereof held by the Escrow  Agent,  then the
Escrow Agent shall pay to Sellers the Deposit or such remaining portion which it
then holds.

        (e)Notwithstanding  the  foregoing,  in the event that  either  Buyer or
Sellers  object to the  disbursement  of any portion of the Deposit  pursuant to
this Section,  they must immediately so notify the Escrow Agent in writing.  Any
objection  must specify  with  reasonable  detail the reasons why the  objecting
party is objecting to the  disbursement.  Such a dispute will be resolved in the
manner set forth in Section 4 below and the Escrow  Agent will  continue to hold
the Deposit until it has received a signed  arbitration  award or  nonappealable
court order from a court of competent  jurisdiction directing the disposition of
the Deposit,  or until it has received  appropriate  written  instruction signed
both by Sellers and Buyer.

        3. Proof of  Conditions  for  Release.  The  Escrow  Agent may refuse to
release any part of the Deposit under Section 2 of this Agreement  unless it has
been fully  satisfied  that the written notice  referred to in such  subsections
contains the genuine signature of Buyer or Sellers. Nothing herein shall require
the Escrow Agent to establish the genuineness of any signature but, instead, the
Escrow Agent may in good faith rely upon any  signature  appearing to be that of
an officer of Buyer or of Sellers as being genuine  and/or duly  authorized,  in
the absence of actual information to the contrary.

        4.  Disputes.  If the Escrow Agent has  fulfilled  its duties under this
Agreement,  the Escrow Agent shall not, without its consent,  be made a party to
any action,  proceeding or arbitration  relating to this Agreement.  Any dispute
arising under this Agreement between Buyer and Sellers shall be submitted to the
American Arbitration Association to be settled by arbitration to be conducted in
Erie,  Pennsylvania in accordance with the Commercial  Arbitration  Rules of the
American Arbitration  Association then in effect. Any dispute arising under this
Agreement  involving  the Escrow  Agent shall not be  submitted  to  arbitration
unless all  parties to the  dispute  agree in writing to seek  arbitration.  The
award  rendered  in any such  arbitration  shall be final and binding and may be
entered in any court having jurisdiction  thereof. The Arbitrator or Arbitrators
shall have the power to issue mandatory orders and restraining orders, including
orders of  specific  performance,  in  connection  with such  arbitration.  This
Section 4 shall be enforceable  under prevailing  arbitration  laws.  During the
continuance  of any  arbitration  the parties  shall  continue to perform  their
respective obligations hereunder.

        5. Term.This Agreement shall remain in effect until one of the following
conditions occurs:

           (a) Buyer and  Sellers  shall  have  jointly  given 30 days'  advance
written notice of the cancellation of the designation of the Escrow Agent to act
and serve in such capacity,  which notice shall contain directions to the Escrow
Agent for delivery of the Deposit;

           (b) The  Escrow  Agent  shall  have  resigned  upon 30 days'  advance
written notice to Buyer and Sellers;

           (c) There  shall  have been  full  compliance  with the terms of this
Agreement and the release of the Deposit; or

           (d) A court of competent jurisdiction shall have issued a final order
or judgment ordering the termination of this Agreement,  and all appeals of such
order or judgment  shall have been  exhausted or all periods in which to take an
appeal shall have expired without an appeal being taken.

        In the event that the Escrow Agent resigns pursuant to subsection (b) of
this  Section and Buyer and Sellers  fail to agree on a successor  escrow  agent
within the said 30-day notice period, the Escrow Agent shall deposit the Deposit
into the registry of an appropriate court and request judicial  determination of
the rights  between  Buyer and Sellers,  by  interpleader  or other  appropriate
action,  and Buyer and Sellers hereby  jointly and severally  agree to indemnify
and hold the Escrow  Agent  harmless  from and  against any damages or losses in
connection therewith including,  but not limited to, reasonable  attorneys' fees
and court  costs at all trial and  appellate  levels.  Upon  termination  of the
duties  of the  Escrow  Agent  as set  forth  in  subsection  (a) or (b) of this
Section,  the Escrow  Agent shall  deliver  the  Deposit to the newly  appointed
escrow agent designated by Buyer and Sellers (or shall otherwise  dispose of the
Deposit as  instructed  by Buyer and Sellers in  writing),  and the Escrow Agent
shall not  otherwise  have the right to  withhold  the  Deposit  from said newly
appointed escrow agent.

        6.  Escrow  Agent  Fees.  Buyer  and  Sellers  agree to pay all fees and
expenses of the Escrow Agent as specified on or determined  in  accordance  with
Schedule B attached  hereto.  All such fees and expenses shall be borne one-half
by Buyer and one-half by Sellers.

        7.  Liability and  Indemnification  of Escrow  Agent.  Buyer and Sellers
hereby  agree  that the duties of the Escrow  Agent are  purely  ministerial  in
nature and shall be expressly  limited to the safekeeping of the Deposit and the
disposition  of the same in  accordance  with the terms of this  Agreement.  The
Deposit  shall be invested by the Escrow Agent in the Vision Money Market Mutual
Fund.  The Escrow  Agent shall have no  liability to any party on account of any
investment  of funds in  accordance  with this  Agreement,  or on account of any
failure  to invest  any funds.  Buyer and  Sellers  hereby  agree,  jointly  and
severally,  to indemnify  the Escrow Agent and hold it harmless from and against
any and all claims,  liabilities,  damages, costs,  penalties,  losses, actions,
suits or proceedings at law or in equity, or any other expenses, fees or charges
of any  character  or nature,  which the Escrow Agent may incur or with which it
may be threatened,  directly or indirectly, arising from or in any way connected
with this  Agreement  or which may result from the Escrow  Agent's  following of
instructions  from either or both of Buyer and Sellers in  accordance  with this
Agreement,  and in connection  therewith,  to indemnify the Escrow Agent against
any and all expenses,  including  attorneys'  fees and the cost of defending any
action, suit or proceeding or resisting any claim,  whether or not litigation is
instituted,  but nothing  herein shall be  construed to so indemnify  the Escrow
Agent to the extent that it is  determined  that the Escrow Agent has acted in a
grossly  negligent or  intentionally  wrongful  manner.  The  provisions of this
Section shall survive the termination of this Agreement.

        8. Notices.  All written  communications  to parties required  hereunder
shall be in writing and (a)  delivered in person,  (b) mailed by  registered  or
certified mail,  return receipt  requested,  (such mailed notice to be effective
four days after the date it is mailed)  or (c) sent by  facsimile  transmission,
with confirmation  sent by way of one of the above methods,  to the party at the
address given below for such party (or to such other address as such party shall
designate in a writing  complying  with this  Section 9,  delivered to the other
parties):

        If to Buyer:

           Rent-Way, Inc.
           Attn: President
           3230 West Lake Road
           Erie, Pennsylvania 16505
           Telephone: (814) 836-0618
           Telecopy:  (814) 835-6865

        with a copy to:

           Hodgson, Russ, Andrews, Woods & Goodyear, LLP
           1800 One M&T Plaza
           Buffalo, New York 14202
           Attention: Robert B. Fleming, Jr., Esq.
                      Paul J. Vallone, Esq.
           Telephone: (716) 856-4000
           Telecopy:  (716) 849-0349

        If to Sellers:

           c/o James S. Archer
           4040 E. Camelback Road, Suite 275
           Phoenix, Arizona  85018
           Telephone: ______________________
           Telecopy:  ______________________

        with a copy to:

           Overstreet, Winn & Edwards, P.C.
           Attn:  Edward L. Winn, III, Esq.
           1209 West Fifth Street
           Austin, Texas  78703
           Telephone: 512-474-6436
           Telecopy : 512-478-3849

        If to the Escrow Agent:

           Manufacturers and Traders Trust Company
           One M&T Plaza
           Buffalo, New York 14203
           Attention: Kathy Puccio
           Telephone: (716) 842-5223
           Telecopy:  (716) 842-4474


        9.  Cumulative  Rights.  No right,  power or remedy  conferred  upon the
Escrow Agent by this Agreement is exclusive of any other right, power or remedy,
but each  and  every  such  right,  power or  remedy  shall  be  cumulative  and
concurrent  and shall be in  addition  to any other  right,  power or remedy the
Escrow Agent may have under this Agreement or now or hereafter  existing at law,
in equity or by statute,  and the exercise of one right,  power or remedy by the
Escrow  Agent  shall not be  construed  or  considered  as a waiver of any other
right, power or remedy.

        10.Miscellaneous.  This Agreement  shall be governed by and construed in
accordance  with the laws of the State of New York. The headings  herein are for
convenience only and shall not be of substantive effect. This Agreement shall be
binding  upon and shall  inure to the  benefit of the  parties  hereto and their
respective  legal  representatives,   heirs,  successors  and  assignees.   This
Agreement constitutes the entire agreement among the parties with respect to the
subject matter hereof and, supersede all prior negotiations,  understandings and
writings  (or any part  thereof)  whether  oral or  written  between  any of the
parties relating to the subject matter of this Agreement.  This Agreement may be
executed in one or more counterparts, each of which shall be deemed an original,
and all of which taken together shall constitute one and the same instrument.
        IN WITNESS WHEREOF,  the parties hereto have signed this Agreement as of
the date first above written.

                      BUYER:

                      RENT-WAY, INC.


                      By:______________________________________
                         William E. Morgenstern
                         President and Chief Executive Officer


                      SELLERS:

                      SOUTH CAROLINA RENTALS, INC.


                      By:_______________________________________
                           James S. Archer
                           President



                      PARADISE VALLEY HOLDINGS, INC.


                      By:______________________________________
                           James S. Archer
                           President



<PAGE>



                      L & B RENTS, INC.


                      By:______________________________________
                          James S. Archer
                          President


                      ESCROW AGENT:

                      MANUFACTURERS AND TRADERS TRUST COMPANY



                      By:_______________________________________
                           Stuart A. Mitchell
                           Assistant Vice President


CORPORATE:146454_7 (3506_7)


<PAGE>


                                   Schedule A

                                Wire Instructions




Manufacturers and Traders Trust Company

ABA# 022000046

MFRS BUFF

CC # 880

ACCOUNT:       #

REFERENCE: RENT-WAY, INC.

ATTENTION: Kathy Puccio


<PAGE>



                                   Schedule B

                                Escrow Agent Fees


Escrow Agent Fee:   [$__________________]


<PAGE>



                                    EXHIBIT B

                              NON-COMPETE AGREEMENT



        THIS AGREEMENT (this "Agreement"),  dated the ____ day of _______, 1998,
between SOUTH CAROLINA RENTALS,  INC., a Georgia corporation  ("SCR"),  PARADISE
VALLEY  HOLDINGS,  INC., a Georgia  corporation  ("PVH"),  L & B RENTS,  INC., a
California  corporation (L & B"), JAMES S. ARCHER  ("Archer")  (SCR, PVH, L & B,
and  Archer  being   collectively   the   "Covenantors"   and   individually   a
"Covenantor"),  and RENT-WAY,  INC., a Pennsylvania corporation having an office
at 3230 West Lake Road, Erie, Pennsylvania 16505 ("Rent-Way").

                                    RECITALS:


        WHEREAS,  Covenantors  and  Rent-Way  are  parties  to a  certain  Asset
Purchase  Agreement,  dated as of October __, 1997 (the  "Purchase  Agreement"),
pursuant to which Rent-Way will purchase substantially all of the assets of SCR,
PVH and L & B (the "Assets"); and

        WHEREAS, Archer is the sole shareholder of each of SCR,PVH and L & B;and

        WHEREAS,  Rent-Way  is  engaged  in  the  rental,   rental-purchase  and
rent-to-own business (the "Business") and intends to operate the rent-to-own and
other  business  of  SCR,  PVH  and  L & B on  and  after  the  closing  of  the
transactions contemplated by the Purchase Agreement; and

        WHEREAS,  during the course of many years, Archer has had access to, and
have  gained  knowledge  with  respect  to,  the  rental,   rental-purchase  and
rent-to-own business of SCR, PVH and L & B; and

        WHEREAS, as a condition to closing the Purchase Agreement,  Rent-Way has
required Covenantors to agree not to compete with Rent-Way;

        NOW, THEREFORE, Covenantors and Rent-Way agree as follows:



<PAGE>


        1.  Non-Competition.  (a) For the period  beginning  on the date of this
Agreement  and  ending  five  (5)  years  thereafter  (the  "Covenant  Period"),
Covenantors agree that they will not:

           (i) for their  benefit  or on behalf of any other  person or  entity,
within a  twenty-five  (25) mile radius of any rental or  rental-purchase  store
location  owned or operated  by SCR,  PVH, L & B or Rent-Way on the date of this
Agreement (the  "Restricted  Territory"),  directly or indirectly,  own, manage,
operate or control, or otherwise associate in any manner with, engage in or have
a  financial  interest  in,  any  business  which is the same as,  substantially
similar to or directly or indirectly competitive with the Business; or



<PAGE>


           (ii) for their  own  benefit  or on  behalf  of any  other  person or
entity, anywhere in the Restricted Territory,  solicit, divert or appropriate or
attempt to solicit,  divert or  appropriate,  for the purpose of competing  with
Rent-Way or any present or future  subsidiary or Affiliate of Rent-Way  which is
engaged in a business  similar to the Business,  any customers or patrons of the
Business that rented or purchased  merchandise  from SCR, PVH, L & B or Rent-Way
at any time  within the five (5) years  immediately  preceding  the date of this
Agreement or any prospective customers or patrons; or

           (iii)  employ or  solicit  the  employment  of (x) any person who was
employed by the Rent-Way on the date of this  Agreement or within six (6) months
prior to such date or (y) any person who was  employed  by SCR,  PVH or L & B on
the date of this Agreement or within six (6) months prior to such date.

        (b)Covenantors  acknowledge  and  agree  that the  restrictions  in this
Section 1 are  reasonable,  legitimate  and fair to  Covenantors in light of the
Rent-Way's  purchase  of the  Assets  from  SCR,  PVH or L & B  pursuant  to the
Purchase Agreement.

        2.   Consideration.   Covenantors  shall  receive  no  consideration  in
connection  with this Agreement other than any  consideration  to be received by
them  pursuant  to the  Purchase  Agreement,  and  Covenantors  agree  that such
consideration  is full and adequate  compensation for their covenants in Section
1.

        3.  Affiliated  Defined.  For  purposes  of  this  Agreement,  the  term
"Affiliate"  shall mean, as to any person or entity,  any other person or entity
which directly or indirectly controls or is under control with, or is controlled
by such person or entity.

        4.  Attorneys'  Fees.  If any  action at law or equity is  necessary  to
enforce or interpret the terms of this Agreement,  the prevailing party shall be
entitled to reasonable  attorneys' fees,  costs, and necessary  disbursements in
addition to any other relief to which he may be entitled.

        5. Governing Law.  This Agreement shall be construed under and in 
accordance with the laws of the Commonwealth of Pennsylvania.

        6. Binding Effect. This Agreement shall be binding upon and inure to the
benefit  of  the  parties  hereto  and  their   respective   heirs,   executors,
administrators,  legal representatives,  successors, and assigns where permitted
by this Agreement.

        7. Severability.  In case any one or more of the provisions contained in
this  Agreement  shall  for  any  reason  be  held to be  invalid,  illegal,  or
unenforceable in any respect, such invalidity,  illegality,  or unenforceability
shall not  affect  any  other  provision  hereof,  and this  Agreement  shall be
construed as if such invalid, illegal, or unenforceable provision had never been
contained herein.

        8. Entire Agreement.  This Agreement constitutes the entire agreement of
the parties  hereto with respect to the subject  matter of this  Agreement,  and
supersedes any prior  understandings  or written or oral agreements  between the
parties with respect to the subject matter of this Agreement.


                      RENT-WAY, INC.


                      By:_______________________________________
                         William E. Morgenstern, President


                      SOUTH CAROLINA RENTALS, INC.


<PAGE>


Page 1




                      By:_______________________________________
                         James S. Archer, President


                      PARADISE VALLEY HOLDINGS, INC.


                      By:_______________________________________
                         James S. Archer, President


                      L & B RENTS, INC.


                      By:_______________________________________
                         James S. Archer, President


                      ------------------------------------------
                         James S. Archer



<PAGE>


January __, 1998
Page 1

                                    EXHIBIT C

                                 FORM OF OPINION


                     [Legal Opinion of counsel for Sellers]




                      January ___, 1998



Rent-Way, Inc.
3230 West Lake Road
Erie, Pennsylvania  16505

Ladies and Gentlemen:

        Re:Asset Purchase Agreement, dated October ___, 1997, among Rent-Way, 
Inc., South Carolina Rentals, Inc.,Paradise Valley Holdings, Inc., L & B Rents, 
Inc. and James S. Archer

        We have acted as counsel to James S. Archer  ("Shareholder");  and South
Carolina Rentals, Inc., ("SCR"), Paradise Valley Holdings, Inc., ("PVH") and L &
B  Rents,  Inc.,  ("L & B")  (collectively  the  "Sellers"  and  individually  a
"Seller") in connection with



<PAGE>


        The execution and delivery to you of:

               (a)  an Asset Purchase  Agreement,  dated October __, 1997, among
                    Rent-Way, Inc. ("Buyer"),Sellers and Shareholder (the "Asset
                    Purchase Agreement");

               (b)  an Escrow  Agreement,  dated January __, 1998,  among Buyer,
                    Sellers and Manufacturers and Traders Trust Company; and

               (c)  a Non-Compete  Agreement,  dated  January __, 1998,  between
                    Buyer and Sellers;

(collectively the "Seller Documents" and individually a "Seller Document"); and

        This letter is being  delivered  to you  pursuant to Section 8.11 of the
Asset Purchase Agreement.

        The  opinions  set forth in this  letter are  subject  to the  following
qualifications:

        [INSERT OPINION LETTER QUALIFICATIONS]

        Subject to the qualifications set forth in the letter, it is our opinion
that:

        1. SCR is a corporation duly incorporated,  validly existing and in good
standing  under  the law of the  State of  Georgia.  PVH is a  corporation  duly
incorporated,  validly  existing and in good standing under the law of the State
of Georgia.  L & B is a corporation duly  incorporated,  validly existing and in
good  standing  under the law of the State of  California.  Each  Seller is duly
qualified to do business as a foreign  corporation in each jurisdiction in which
it owns or leases its  properties  or which it  conducts  its  business so as to
require such qualifications.


<PAGE>


Page 5








        2. Each Seller has the corporate  power to execute,  deliver and perform
each Seller Document executed by it.

        3. The execution,  delivery and performance by the Sellers of the Seller
Documents has been duly  authorized by all  necessary  corporate  action of each
Seller.

        4. Each Seller  Document  executed by Sellers (a) has been duly executed
and delivered by Sellers and (b)  constitutes a valid and binding  obligation of
Sellers and is enforceable  against Sellers in accordance with its terms, except
that such  enforceability  may be affected by any  bankruptcy  or other  similar
statute or principles of equity.

        5. Each Shareholder  Document  executed by Shareholder (a) has been duly
executed and delivered by  Shareholder  and (b)  constitutes a valid and binding
obligation of Shareholder and is enforceable  against  Shareholder in accordance
with  its  terms,  except  that  such  enforceability  may  be  affected  by any
bankruptcy or other similar statute or principles of equity.

        6. Except as disclosed in the Schedules to the Asset Purchase Agreement,
no filing  with,  notice to,  consent or  authorization  of, or other act by any
Georgia,  South  Carolina,  California or United  States  federal court or other
Georgia,  South  Carolina,  California  or United  States  federal  governmental
authority  is required in  connection  with the  execution  and  delivery by the
Sellers and the Shareholder of the Seller Documents,  and the performance by the
Sellers and Shareholder of the Seller Documents.

        7. The  execution  and  delivery by the Sellers of each Seller  Document
executed  by them does not,  and the  performance  by the  Sellers of the Seller
Documents,  if such performance were to occur on the date of this letter,  would
not, (a) violate the Certificate of Incorporation or By-Laws of the Sellers, (b)
except as otherwise  disclosed in the Schedules to the Asset Purchase Agreement,
violate,  result in a violation of,  constitute  (whether  immediately  or after
notice,  after lapse of time or after both notice and lapse of time) any default
under,  or result in or require  the  imposition  or  creation  of any  security
interest in, or of any other lien or encumbrance  upon, any asset of the Sellers
pursuant to, any material  contract to which the Sellers are a party, (c) to our
knowledge, except as disclosed in the Schedules to the Asset Purchase Agreement,
violate  any  judgment,  decree  or  order of any  court  or other  governmental
authority  applicable  to the Sellers or (d) assuming the  non-existence  of any
judgment,  decree or order of any  court or other  governmental  authority  that
would be violated by such execution,  delivery and performance,  (i) violate the
California  General  Corporation  Law  ("CGCL"),  the  South  Carolina  Business
Corporation Act ("SCBCA"), the Georgia Business Corporation Code ("GBCC") or any
United  States  federal  statute,  rule or regulation or (ii) require any order,
consent,  approval or  authorization  of, or any declaration or filing with, any
Georgia,  South Carolina or California court or other Georgia, South Carolina or
California  governmental  authority pursuant to the CGCL, the SCBCA, the GBCC or
any United  States  federal court or other United  States  federal  governmental
authority.

        8. The execution and delivery by the Shareholder of each Seller Document
executed by him does not, and the  performance by the Shareholder of each Seller
Document performed by him, if such performance were to occur on the date of this
letter, would not, (a) to our knowledge,  violate any judgment,  decree or order
of any court or other  governmental  authority  applicable to  Shareholder,  (b)
except as otherwise  disclosed in the Schedules to the Asset Purchase  Agreement
violate,  result in a violation of,  constitute  (whether  immediately  or after
notice,  after lapse of time or after both notice and lapse of time) any default
under,  or result in or require  the  imposition  or  creation  of any  security
interest in, or of any other lien or encumbrance  upon, any asset of the Sellers
pursuant to, any contract,  or (c) assuming the  non-existence  of any judgment,
decree  or order of any  court or other  governmental  authority  that  would be
violated by such execution,  delivery and performance, (i) violate the CGCL, the
SCBCA, the GBCC or any United States federal statute, rule or regulation or (ii)
require any order, consent,  approval or authorization of, or any declaration or
filing with, any Georgia,  South Carolina or California  court or other Georgia,
South Carolina or California  governmental  authority  pursuant to the CGCL, the
SCBCA,  the GBCC or United States  federal court or other United States  federal
governmental authority.

        9. To our  knowledge,  except as disclosed in the Schedules to the Asset
Purchase  Agreement,  there is no pending or overtly  threatened  action,  suit,
proceeding,   inquiry  or   investigation  by  or  before  any  court  or  other
governmental   authority  that  is  against  or  involves  the  Sellers  or  the
Shareholder  that threatens or questions the  transactions  contemplated  by the
Asset Purchase Agreement.

        10.To our  knowledge,  except as disclosed in the Schedules to the Asset
Purchase Agreement,  no unsatisfied judgment,  order, writ, injunction,  decree,
directive  or  assessment  or other  command of any court or other  governmental
authority  has  been  entered   against  or  served  upon  the  Sellers  or  the
Shareholder.

        This letter is intended solely for the benefit of the parties to whom it
is  addressed,  and each of their  respective  successors  and  assignees,  and,
without our express  written  consent,  may not be relied  upon,  referred to or
otherwise  used by any other person or other than in connection  with the Seller
Documents.

                      Very truly yours,

 

<PAGE>




                      January 7, 1998




South Carolina Rentals, Inc.
Paradise Valley Holdings, Inc.
L & B Rents, Inc.
and James S. Archer
4040 E. Camelback Road
Suite 275
Phoenix, Arizona  85018

Gentlemen:

                  Re:      Closing Letter Agreement

        Reference is made to a certain Asset  Purchase  Agreement  among each of
you and Rent-Way, Inc., dated November 21, 1997 (the "Purchase Agreement"). This
letter is intended  to set forth  certain  agreements  and  understandings  with
respect  to the  Closing  of the  transactions  provided  for  in,  and  certain
amendments of, the Purchase Agreement as follows:

        11.Each specially  capitalized term not otherwise defined in this letter
agreement  shall  have the  meaning  set forth in the  Purchase  Agreement.  All
references  to L & B,  Rents,  Inc.,  a  Georgia  corporation  in  the  Purchase
Agreement shall refer to and mean L & B Rents, Inc., a California corporation.

        12.Attached  to this letter  agreement  is the final  Closing  Statement
listing all Purchase Price payments made at Closing.

        13.Attached  to this  letter agreement  is  amended schedule 4.14 to the
Purchase Agreement.

        14.The parties further agree as follows:

        (a)Sellers and Shareholder acknowledge that they do not own a registered
trademark for the name "Ace TV Rentals" as  represented to Buyer in the Purchase
Agreement.  Sellers  and  Shareholder  agree that any and all rights of any kind
that they  have in and to the name "Ace TV  Rentals"  are being  transferred  to
Buyer pursuant to the Purchase  Agreement.  Sellers and Shareholder will execute
any  documents  and  instruments  of any  kind  after  the  Closing  that may be
requested  by Buyer in order to transfer  ownership of the name "Ace TV Rentals"
to Buyer.  Sellers and  Shareholder  further  agree to,  jointly and  severally,
indemnify,  save and hold  Buyer  harmless  from  any and all  loss,  liability,
deficiency or damage suffered or incurred by Buyer as a result of Buyer's use of
the name "Ace TV Rentals" including,  without limitation, any suit or proceeding
from any Person for trademark  infringement  relating to Buyer's use of the name
"Ace TV Rentals".

        (b)The Purchased Assets shall include the Sellers' employee  receivables
which shall equal in the aggregate $10,053.00 as of the Closing Date.

        (c)Sellers and Shareholder shall deliver to Buyer after the Closing Date
a letter of tax clearance from the California Board of Equalization. Sellers and
Buyer shall cooperate in the execution of all documents necessary to obtain such
tax clearance. Buyer shall withhold from the Purchase Price the estimated amount
of the final  equipment and fixture tax owing to the State of California and pay
such tax at or after the Closing. Any post-Closing adjustments to this amount of
tax shall be made during Buyer's audit of Sellers'  Business Records pursuant to
Section 2.3(c) of the Purchase Agreement.

        (d)The parties agree that all 1998 Revenues have been deposited into the
New Bank  Accounts  under  Buyer's name and all 1998  Expenses are being paid by
Buyer.  Therefore,  the  Purchase  Price shall only be adjusted  both before and
after the  Closing  pursuant  to Section 2.3 of the  Purchase  Agreement  to the
extent  of any 1998  Revenues  that  have not been  deposited  into the New Bank
Accounts but instead  have been  deposited  into bank  accounts for the Sellers'
account and any 1998 Expenses that have been paid by Sellers instead of Buyer.

        (e)The parties agree that even though the Sellers' Future Rental Revenue
Stream is less than $20,000,000 and the conditions to Buyer's obligations to pay
the additional  Purchase Price amounts set forth in Section  1.1(ai)(vi) through
Section  1.1(ai)(viii) of the Purchase Agreement have not been satisfied,  Buyer
waives such  conditions  and shall pay Sellers such  additional  Purchase  Price
amounts.  The parties  agree that the  Purchase  Price paid at closing  shall be
reduced by $75,000 as a result of Sellers'  Future Rental  Revenue  Stream being
less than $20,000,000. All adjustments to the Purchase Price paid at the Closing
and after the Closing pursuant to Section 2.3 of the Purchase Agreement shall be
based upon the amount that the Sellers'  Future  Rental  Revenue  Stream is less
than  $19,716,155.20  and the other  criteria  set forth in  Section  2.3 of the
Purchase Agreement.


<PAGE>






        If the foregoing  correctly sets forth our agreement,  please so confirm
by signing a copy of this letter below.

                      Very truly yours,

                      RENT-WAY, INC.

                      By__________________________
                          William E. Morgenstern
                          President

Agreed and accepted this
__ day of January, 1998


SOUTH CAROLINA RENTALS, INC.


By____________________________
   James S. Archer, President


PARADISE VALLEY HOLDINGS, INC.


By_____________________________
   James S. Archer, President


L & B RENTS, INC.


By_____________________________
   James S. Archer
   Chief Executive Officer


- -------------------------------
   James S. Archer
CORPORATE:159678_1 (3F7I_1)




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