AMERICAN ANNUITY GROUP INC
S-3, 1998-05-01
INSURANCE CARRIERS, NEC
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       As filed with the Securities and Exchange Commission on May 1, 1998
                                                      Registration No. 333-
- --------------------------------------------------------------------------------


                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM S-3
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933
                                 --------------

                          AMERICAN ANNUITY GROUP, INC.
- --------------------------------------------------------------------------------
             (Exact name of Registrant as specified in its charter)

       DELAWARE                                                 06-1356481
- -------------------------------                           ----------------------
(State or other jurisdiction of                               (IRS Employer
incorporation or organization)                            Identification Number)

                              250 EAST FIFTH STREET
                             CINCINNATI, OHIO 45202
                                 (513) 333-5300
- --------------------------------------------------------------------------------
               (Address, including zip code, and telephone number,
                 including area code, of Registrant's principal
                               executive offices)


                             MARK F. MUETHING, ESQ.
                     Senior Vice President, General Counsel
                                  and Secretary
                          American Annuity Group, Inc.
                              250 East Fifth Street
                             Cincinnati, Ohio 45202
                                 (513) 333-5515
- --------------------------------------------------------------------------------
       (Name, address, including zip code, and telephone number, including
                        area code, of agent for service)


APPROXIMATE  DATE OF  COMMENCEMENT  OF PROPOSED  SALE TO THE PUBLIC:  As soon as
practicable after the effective date of this Registration Statement.

                              --------------------

     If the only  securities  being  registered  on this Form are being  offered
pursuant to dividend or interest  reinvestment plans, please check the following
box. [ ]

     If any of the securities being registered on this Form are to be offered on
a delayed or  continuous  basis  pursuant to Rule 415 of the  Securities  Act of
1933, other than securities offered only in connection with dividend or interest
reinvestment plans, please check the following box.[X]

     If this Form is filed to  register  additional  securities  for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration  statement  number  of the  earlier
effective registration statement for the same offering. [ ] ____________

     If this Form is a  post-effective  amendment  filed pursuant to Rule 462(c)
under the  Securities  Act,  check the following box and list the Securities Act
registration  statement number of the earlier effective  registration  statement
for the same offering. [ ] ____________

     If delivery of the  prospectus is expected to be made pursuant to Rule 434,
please check the following box.[ ]

                         CALCULATION OF REGISTRATION FEE

                                         Proposed      Proposed
                                          Maximum       Maximum
         Title of          Amount        Offering      Aggregate      Amount of
        Securities          To Be          Price       Offering     Registration
     To Be Registered   Registered(1)  Per Share(2)    Price(2)        Fee(3)
- --------------------------------------------------------------------------------
Common Stock, par         1,000,000       $23.625     $23,625,000      $6,970
value $1.00 per share      Shares
- --------------------------------------------------------------------------------

(1)  This  Registration  Statement is filed for up to 1,000,000  shares issuable
     pursuant to the American Annuity Group, Inc. 1998 Agent Stock Option Plan.

(2)  Estimated solely for purposes of calculating registration fee.

(3)  Registration  fee has been calculated  pursuant to Rule 457(h) based on the
     average of the high and low prices of the Common  Stock as  reported on the
     New York Stock Exchange on April 28, 1998 of $23.625 per share.

        THE REGISTRANT HEREBY AMENDS THIS REGISTRATION STATEMENT ON SUCH DATE OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE A FURTHER  AMENDMENT  WHICH  SPECIFICALLY  STATES  THAT  THIS  REGISTRATION
STATEMENT SHALL  THEREAFTER  BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(A) OF
THE SECURITIES  ACT OF 1933, OR UNTIL THE  REGISTRATION  STATEMENT  SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION,  ACTING PURSUANT TO SAID SECTION 8(A),
MAY DETERMINE.


<PAGE>


                          AMERICAN ANNUITY GROUP, INC.
                              250 East Fifth Street
                             Cincinnati, Ohio 45402
                                 (513) 333-5300
                           --------------------------

                          1998 AGENT STOCK OPTION PLAN
                           ---------------------------

     Common Stock,  $1.00 par value per share, of American  Annuity Group,  Inc.
("AAG" or the "Company")  will be issued upon the exercise of options granted to
insurance agents of the Company and its subsidiaries  pursuant to its 1998 Agent
Stock Option Plan (the "Plan").

     The  exercise  price,  number of shares,  and  certain  other terms of each
option are set forth in a separate Stock Option  Agreement  entered into between
the Company and the agent.


            THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY
               THE SECURITIES AND EXCHANGE COMMISSION OR ANY STATE
                SECURITIES COMMISSION NOR HAS THE SECURITIES AND
                   EXCHANGE COMMISSION OR ANY STATE SECURITIES
                     COMMISSION PASSED UPON THE ACCURACY OR
                        ADEQUACY OF THIS PROSPECTUS. ANY
                         REPRESENTATION TO THE CONTRARY
                             IS A CRIMINAL OFFENSE.
                        ---------------------------------

     NO  PERSON  IS  AUTHORIZED  TO  GIVE  ANY   INFORMATION   OR  TO  MAKE  ANY
REPRESENTATIONS  OTHER THAN THOSE  CONTAINED IN THIS PROSPECTUS OR THE DOCUMENTS
INCORPORATED  BY REFERENCE  HEREIN AND, IF GIVEN OR MADE,  SUCH  INFORMATION  OR
REPRESENTATION  MUST  NOT  BE  RELIED  UPON  AS  HAVING  BEEN  AUTHORIZED.  THIS
PROSPECTUS DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION OF AN OFFER TO
BUY ANY SECURITIES OTHER THAN SECURITIES  OFFERED BY THIS PROSPECTUS OR AN OFFER
TO SELL OR A SOLICITATION OF AN OFFER TO BUY SUCH SECURITIES IN ANY JURISDICTION
TO ANY PERSON TO WHOM IT IS UNLAWFUL TO MAKE SUCH OFFER OR  SOLICITATION IN SUCH
JURISDICTION.  NEITHER  THE  DELIVERY  OF  THIS  PROSPECTUS  NOR ANY  SALE  MADE
HEREUNDER SHALL, UNDER ANY CIRCUMSTANCES,  CREATE ANY IMPLICATION THAT THERE HAS
BEEN NO CHANGE IN THE AFFAIRS OF AAG SINCE THE DATE OF THIS PROSPECTUS,  OR THAT
THE INFORMATION HEREIN IS CORRECT AS OF ANY TIME SINCE SUCH DATE.

                        ---------------------------------

                   The date of this Prospectus is May __, 1998


<PAGE>




                              AVAILABLE INFORMATION

     The Company is subject to the informational  requirements of the Securities
Exchange Act of 1934 (the "Exchange  Act"),  and in accordance  therewith  files
periodic  reports,  proxy and information  statements and other information with
the Securities and Exchange Commission (the "Commission"). The Company has filed
a Registration  Statement on Form S-3 (the  "Registration  Statement")  with the
Commission under the Securities Act of 1933 (the "Securities  Act") with respect
to the  Securities.  This  Prospectus  does  not  contain  all the  information,
exhibits and  undertakings  contained in the  Registration  Statement,  to which
reference is hereby made.  Statements  contained  in this  Prospectus  as to the
terms of any  contract  or other  document  are not  necessarily  complete  with
respect to each such  contract,  agreement or other document filed as an exhibit
to the  Registration  Statement.  Reference  is made to the  exhibits for a more
complete description of the matter involved. Such reports, proxy and information
statements,  the  Registration  Statement and other  information  filed with the
Commission by the Company may be inspected at and obtained  from the  Commission
at its public reference facilities at 450 Fifth Street, N.W.,  Washington,  D.C.
20549, and at the Commission's  regional offices located at Suite 1400, 500 West
Madison Avenue, Chicago,  Illinois, and at 7 World Trade Center, 13th Floor, New
York,  New York.  Copies of such  material can also be obtained,  at  prescribed
rates,  by mail from the  Public  Reference  Section  of the  Commission  at its
Washington,  D.C.  address set forth above.  In addition,  material filed by the
Company,  can be  obtained  and  inspected  at the offices of the New York Stock
Exchange,  Inc., 20 Broad Street, New York, New York 10005 on which AAG's Common
Stock is listed.  Such material may also be accessed  electronically by means of
the Commission's home page on the World Wide Web located at http://www.sec.gov.

                 INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE

     THIS PROSPECTUS INCORPORATES BY REFERENCE CERTAIN DOCUMENTS RELATING TO THE
COMPANY  WHICH ARE NOT  DELIVERED  HEREWITH.  THESE  DOCUMENTS  (OTHER  THAN THE
EXHIBITS TO SUCH DOCUMENTS,  UNLESS SUCH EXHIBITS ARE SPECIFICALLY  INCORPORATED
BY REFERENCE  INTO SUCH  DOCUMENTS) ARE AVAILABLE,  WITHOUT  CHARGE,  ON ORAL OR
WRITTEN REQUEST BY ANY PERSON TO WHOM THIS  PROSPECTUS IS DELIVERED.  Written or
telephone requests should be directed to Mark F. Muething, Senior Vice President
and General Counsel, 250 East Fifth Street,  Cincinnati,  Ohio 45202,  telephone
(513)  333-5515.  The  Annual  Report on Form  10-K for the  fiscal  year  ended
December 31, 1997,  which has been filed by the Company with the Commission,  is
hereby incorporated by reference in this Prospectus:

     All documents subsequently filed by the Company pursuant to Sections 13(a),
13(c), 14 or 15(d) of the Exchange Act prior to the termination of this Offering
shall be deemed to be  incorporated  by reference in this Prospectus and to be a
part of this Prospectus from the date of filing thereof. Any statement contained
in a document incorporated by reference herein shall be deemed to be modified or
superseded  for  purposes  of this  Prospectus  to the extent  that a  statement
contained herein or in any other subsequently filed document which also is or is
deemed to be  incorporated  by  reference  herein  modifies or  supersedes  such
statement.  Any such  statement so modified or  superseded  shall not be deemed,
except as so modified or superseded, to constitute a part of this Prospectus.



<PAGE>




                              FEATURES OF THE PLAN

WHO ADMINISTERS THE PLAN?

     The Plan shall be administered by the AAG Board of Directors or a committee
appointed by the Board.

WHO IS ELIGIBLE TO RECEIVE AN OPTION?

     Agents of AAG or a subsidiary will be eligible to receive options under the
Plan by annual  invitation  by the  Administrator.  For purposes of the Plan, an
"Agent"  is a person  who (i) is an  agent,  managing  general  agent,  personal
producing agent or other person,  (ii) is an independent  contractor for federal
income tax purposes,  (iii) sells insurance or annuities  issued by a subsidiary
of the Company and (iv) receives  commissions in connection with its services to
the Company.

ON WHAT BASIS ARE OPTIONS AWARDED?

     With respect to each January 1 to December 31 period (a "Plan  Year"),  the
Company will determine a method pursuant to which the Company will grant options
to  participants.  The Company will announce the method by which options will be
granted,  the vesting  requirements for options granted and all other provisions
designated by the Administrator with respect to options to be granted during the
foregoing Plan Year.

HOW ARE OPTION PRICES DETERMINED?

     The price at which each option  will be granted  under the Plan will be the
average of the means  between the high and low sales  prices of the Common Stock
for the last ten consecutive  trading days of a Plan Year as reported on the New
York Stock Exchange Composite Tape.

WHEN CAN AN OPTION BE EXERCISED?

     Subject to certain  restrictions,  options  are  exercisable  to the extent
vested.  Each option will have an expiration date at which time such options, to
the extent not  previously  exercised,  will  terminate.  The  schedule  for the
vesting of options will be  determined  by the  Administrator  annually and will
apply to all options granted in a given Plan Year.

WHAT HAPPENS IF THERE IS A STOCK SPLIT OR STOCK DIVIDEND?

     The number of shares  covered  by an  outstanding  option and the  exercise
price per share are appropriately adjusted.



<PAGE>





HOW IS AN OPTION EXERCISED?

     An option  may be  exercised  in full or in part  (subject  to a minimum of
1,000 shares or the number of shares as to which the option is then exercisable,
whichever is less) by  delivering  written  notice to the Company and payment of
the exercise  price. A person  exercising an option will become a shareholder of
the  shares  for which the  option is  exercised  at the time the  Administrator
determines that the exercise is valid,  the option price has been received and a
certificate  for the shares has been  issued.  Certificates  for shares  will be
issued in due course.

HOW MAY THE OPTION PRICE BE PAID?

     Payment of the exercise  price of an option may be made in cash  (including
check),  or in the sole  discretion  of the  Administrator  and  subject  to any
conditions set forth in the option agreement,  by the tender of AAG Common Stock
or both. If payment by the tender of AAG Common Stock is made, the value of each
share  tendered shall be deemed to be the closing price reported on the New York
Stock Exchange (or the principal market on which the Common Stock is traded,  if
not  listed on that  exchange)  on the last  trading  date  prior to the date of
exercise.

WHO ELSE MAY EXERCISE AN OPTION?

     Options are not  transferable  other than by will or by the laws of descent
and  distribution  upon death. In the case of death, the option may be exercised
to the same extent that the Agent could have exercised the option at the time of
death, by the individual's  estate or persons entitled to the option through the
terms of a will or by the operation of the laws of descent and distribution.

WHEN DO OPTIONS TERMINATE?

     All options  terminate  at the end of the term  established  at the date of
grant which may be no longer than ten years from the date of grant.

     If the  status of a holder of an  option  as an Agent of the  Company  or a
Subsidiary  is  terminated  for any  reason  (including  by  reason  of death or
disability),  the holder (or his or her heirs in the case of death) may exercise
the  option(s),  solely to the extent that such person was  entitled to do so at
the date of such  termination,  at any time or from time to time  within  thirty
(30) days after the date of such termination.

WHAT HAPPENS IF THE AGENT RELATIONSHIP TERMINATES?

     The Agent  will not be  eligible  to receive  options  for the Plan Year of
termination.




<PAGE>




WHAT HAPPENS UPON A CHANGE OF CONTROL OF GREAT AMERICAN LIFE INSURANCE COMPANY?

     Upon a change of  control  of Great  American  Life  Insurance  Company,  a
wholly-owned  subsidiary  of the  Company,  the  occurrance  of  which  will  be
determined by the Board of Directors of the Company in its sole discretion,  the
vesting of all  outstanding  options will  accelerate and all such Options shall
become fully exercisable.

IS THE STATUS OF AN INDIVIDUAL HOLDING AN OPTION AFFECTED?

     No.  The  granting  of an option to an Agent  does not  confer any right to
continue as an Agent of AAG or its subsidiaries or interfere in any way with the
right of AAG or its  subsidiaries  to terminate the  relationship as an Agent at
any time.

DOES A HOLDER OF AN OPTION HAVE ANY RIGHTS AS A SHAREHOLDER?

     No.

WHAT TAX CONSIDERATIONS AFFECT OPTIONS?

     Options granted under the Plan are non-qualified options under the Internal
Revenue Code.  The grant of  non-qualified  stock options will not result in the
recognition of taxable income for federal income tax purposes.  However,  when a
non-qualified stock option is exercised,  the optionee  recognizes,  as ordinary
income, the excess of the fair market value of the stock on the date of exercise
over the exercise price.  AAG will be entitled to an income tax deduction to the
same extent and at the same time as income is recognized by the optionee.

     If an optionee tenders shares of the Company that he or she already owns in
exercise of a non-qualified stock option, as permitted by the Plan, the exchange
will not result in the  recognition  of a capital gain or loss on the previously
owned stock.  The number of option  shares  received in excess of the old shares
given up, in effect,  are "purchased"  with the untaxed  appreciation on the old
stock. The tax basis for the equivalent number of new shares will be the same as
the basis of the shares  tendered in the exchange.  Ordinary income equal to the
fair market value of the excess new shares will be recognized. The excess shares
will have a basis equal to their fair market value,  and the holding period will
commence on the day after the stock is received.

     Holders of options  should  consult their own tax advisors to determine the
income tax  consequences to the individual of holding and exercising any options
granted  under  the Plan and of  selling  the stock so  acquired,  as well as to
determine the effect on the individual of any state or local taxes.

     The Plan is not qualified under Section 401(a) of the Internal Revenue Code
and is not subject to any provisions of the Employee  Retirement Income Security
Act of 1974.




<PAGE>




ARE THERE ANY CONSIDERATIONS REGARDING THE RESALE OF SHARES ISSUED?

     Shares of Common Stock acquired  pursuant to the Plan may be sold publicly.
However,  shares owned by persons who may be deemed to be "affiliates" of AAG as
defined  in the  Rules of the  Securities  and  Exchange  Commission  under  the
Securities  Act may not be re-offered  or resold  except  pursuant to a separate
prospectus covering such shares, pursuant to Rule 144 of such Rules, or pursuant
to another exemption from registration under the Securities Act.

OTHER CONSIDERATIONS.

     The Plan will  continue in effect until all options  granted under the Plan
expire,  provided  that no option will be granted after  February 19, 2008.  The
Board of Directors of AAG may at any time, amend,  suspend or terminate the Plan
in any  respect  except  that no such  action  shall  alter or impair any option
granted under the Plan without the consent of the holder thereof.

                                 USE OF PROCEEDS

     The Company will use any proceeds  from the exercise of options for general
corporate purposes.

                                  LEGAL MATTERS

     The legality of the Common Stock offered hereby will be passed upon for the
Company by Mark F. Muething,  Esq., Senior Vice President and General Counsel of
the Company. Mr. Muething beneficially owns 48,704 shares of AAG Common Stock.

                                     EXPERTS

     The  consolidated  financial  statements  of AAG  appearing in AAG's Annual
Report (Form 10-K) for the year ended  December  31, 1997,  have been audited by
Ernst & Young LLP,  independent  auditors,  as set forth in their report thereon
included  therein  and  incorporated  herein  by  reference.  Such  consolidated
financial  statements are incorporated herein by reference in reliance upon such
report  given  upon the  authority  of such firm as experts  in  accounting  and
auditing.



<PAGE>





                                     PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS


ITEM 14.  OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION.

     The following table sets forth the expenses in connection with the offering
described in this Registration Statement:

   *Securities and Exchange Commission registration fee .......   $ 6,970
   Legal fees and expenses ....................................     3,000
   Accounting  fees and expenses ..............................     2,000
   Printing and engraving expenses.............................        --
   Blue Sky fees and expenses..................................     2,000
   Miscellaneous ..............................................     6,030
         TOTAL ................................................   $20,000
                                                                  =======

- ----------------

*Actual; other expenses are estimated


ITEM 15.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.

     Section 145 of the  Delaware  General  Corporation  Law  ("DGCL")  provides
generally and in pertinent  part that a Delaware  corporation  may indemnify its
directors and officers  against  expenses,  judgments,  fines,  and  settlements
actually and  reasonably  incurred by them in connection  with any civil suit or
action,  except  actions  by  or  in  the  right  of  the  corporation,  or  any
administrative or investigative proceeding if, in connection with the matters in
issue,  they acted in good faith and in a manner they  reasonably  believe to be
in, or not opposed to, the best interest of the  corporation,  and in connection
with any  criminal  suit or  proceeding,  if in  connection  with the matters in
issue,  they had no  reasonable  cause to believe  their  conduct was  unlawful.
Section 145 further  provides that, in connection with the defense or settlement
of any action by or in the right of the corporation,  a Delaware corporation may
indemnify its directors and officers  against  expenses  actually and reasonably
incurred by them if, in connection with the matters in issue, they acted in good
faith,  in a manner  they  reasonably  believed to be in, or not opposed to, the
best interests of the corporation,  and without  negligence or misconduct in the
performance of their duties to the  corporation.  Section 145 further  permits a
Delaware  corporation to grant its directors and officers  additional  rights of
indemnification through by-law provisions and otherwise.

     Article VII of the  Registrant's  By-Laws provides for  indemnification  of
directors and officers similar to that provided in Section 145 of DGCL.




<PAGE>




     Reference  is made to  Section  102(b)(7)  of the  DGCL,  which  enables  a
corporation in its original certificate of incorporation or an amendment thereto
to eliminate or limit the personal liability of a director for violations of the
director's  fiduciary duty,  except (i) for any breach of the director's duty of
loyalty to the corporation or its  stockholders,  (ii) for acts or omissions not
in good faith or which involve intentional  misconduct or a knowing violation of
law,  (iii)  pursuant to Section 174 of the DGCL  (providing  for  liability  of
directors  for  unlawful  payment of dividends  or unlawful  stock  purchases or
redemptions)  or (iv) for any  transaction  from  which a  director  derived  an
improper  personal  benefit.  Article Ninth of the  Registrant's  Certificate of
Incorporation  eliminates the liability of directors to the extent  permitted by
Section 102(b)(7) of the DGCL.

     American  Annuity  Group,  Inc.  also  maintains  directors'  and officers'
reimbursement  and liability  insurance and has entered into agreements with its
directors and officers providing for indemnification in certain events.

ITEM 16.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES.

    5           Opinion of Counsel

    10          1998 Agent Stock Option Plan

    23.1        Consent of Counsel (contained on Exhibit 5)

    23.2        Consent of Ernst & Young, LLP

    24          Power of Attorney (contained on the signature page)

ITEM 17.  UNDERTAKINGS.

(a)      The undersigned Registrant hereby undertakes to file, during any period
in which offers or sales are being  made,  a  post-effective  amendment  to this
Registration Statement:

     1.   to  include  any  prospectus  required  by  Section  10(a)(3)  of  the
          Securities Act of 1933;

     2.   to reflect in the  prospectus  any facts or events  arising  after the
          effective  date of the  Registration  Statement  (or the  most  recent
          post-effective  amendment  thereof)  which,  individually  or  in  the
          aggregate, represent a fundamental change in the information set forth
          in the  Registration  Statement.  Notwithstanding  the foregoing,  any
          increase  or decrease  in volume of  securities  offered (if the total
          dollar  value of  securities  offered  would not exceed that which was
          registered)  and  any  deviation  from  the  low  or  high  end of the
          estimated  maximum  offering  range  may be  reflected  in the form of
          prospectus  filed with the  Commission  pursuant to Rule 424(b) if, in
          the aggregate,  the changes in volume and price represent no more than
          a 20% change in the maximum aggregate  offering price set forth in the
          "Calculation of Registration Fee" table in the effective  registration
          statement.




<PAGE>


     3.   to  include  any  material  information  with  respect  to the plan of
          distribution not previously disclosed in the Registration Statement or
          any material change to such information in the Registration Statement.

(b)       The  undersigned  Registrant  hereby  undertakes  that,  for  purposes
of determining  any liability  under the Securities Act of 1933,  each filing of
the Registrant's annual report pursuant to Section 13(a) or Section 15(d) of the
Securities  Exchange  Act of  1934  that is  incorporated  by  reference  in the
Registration  Statement  shall  be  deemed  to be a new  registration  statement
relating to the securities offered therein,  and the offering of such securities
at that time shall be deemed to be the initial bona fide offering thereof.

(c)      Insofar as indemnification for liabilities arising under the Securities
Act of 1933 may be permitted to directors,  officers and controlling  persons of
the  Registrant  pursuant  to  the  foregoing  provisions,   or  otherwise,  the
Registrant  has been advised that in the opinion of the  Securities and Exchange
Commission  such  indemnification  is against  public policy as expressed in the
Securities  Act of 1933 and is,  therefore,  unenforceable.  In the event that a
claim for  indemnification  against such liabilities  (other than the payment by
the  Registrant  of  expenses  incurred  or  paid  by  a  director,  officer  or
controlling  person of the Registrant in the  successful  defense of any action,
suit, or proceeding) is asserted by such director, officer or controlling person
in connection with the securities being registered,  the Registrant will, unless
in the  opinion  of its  counsel  the matter  has been  settled  by  controlling
precedent,  submit to a court of appropriate  jurisdiction  the question whether
such  indemnification  by it is  against  public  policy  as  expressed  in  the
Securities  Act of 1933 and will be governed by the final  adjudication  of such
issue.




<PAGE>



                                   SIGNATURES

     Pursuant to the  requirements  of the  Securities  Act of 1933, the Company
certifies  that it has  reasonable  grounds to believe  that it meets all of the
requirements  for  filing  on Form S-3 and has  duly  caused  this  Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized  in the City of  Cincinnati,  State  of  Ohio,  as of the 30th day of
April, 1998.

                                               AMERICAN ANNUITY GROUP, INC.


                                               By:  /s/Carl H. Lindner
                                                  ---------------------------
                                                    Carl H. Lindner
                                                    Chairman of the Board and
                                                    Chief Executive Officer


     Pursuant  to  the   requirements  of  the  Securities  Act  of  1933,  this
Registration  Statement  has  been  signed  by  the  following  persons  in  the
capacities and on the dates  indicated.  The persons whose names are marked with
an asterisk (*) below hereby  designate  Mark F. Muething or William J. Maney to
sign all amendments,  including post effective  amendments to this  Registration
Statement as well as any related Registration  Statement,  or amendment thereto,
filed pursuant to Rule 462(b) promulgated under the Securities Act of 1933.

           Signature                    Capacity                     Date
           ---------                    --------                     ----


* /s/Carl H. Lindner       
- ---------------------------       Chairman of the Board of 
Carl H. Lindner                   Directors (Principal            April 30, 1998
                                  Executive Officer)


* /s/S. Craig Lindner       
- ---------------------------       Director                        April 30, 1998
S. Craig Lindner


* /s/Robert A. Adams        
- ---------------------------       Director                        April 30, 1998
Robert A. Adams


* /s/A. Leon Fergenson     
- ---------------------------       Director                        April 30, 1998
A. Leon Fergenson




<PAGE>





* /s/Ronald G. Joseph      
- ---------------------------       Director                        April 30, 1998
Ronald G. Joseph


* /s/John T. Lawrence III  
- ---------------------------       Director                        April 30, 1998
John T. Lawrence III


* /s/William R. Martin     
- ---------------------------       Director                        April 30, 1998
William R. Martin


* /s/William J. Maney      
- ---------------------------       Senior Vice President,          April 30, 1998
William J. Maney                  Treasurer and Chief
                                  Financial Officer 
                                  (Principal Financial 
                                  Officer and Principal
                                  Accounting Officer)



                                                                     EXHIBIT 5

                          AMERICAN ANNUITY GROUP, INC.
                              250 EAST FIFTH STREET
                             CINCINNATI, OHIO 45202

                                 April 30, 1998

American Annuity Group, Inc.
250 East Fifth Street
Cincinnati, Ohio 45202

Gentlemen:

     I serve as General  Counsel to American  Annuity  Group,  Inc.,  a Delaware
corporation  (the  "Company"),  and have  served  as the  Company's  counsel  in
connection with the preparation of a Registration Statement on Form S-8 filed by
the Company with the  Securities  and Exchange  Commission  which relates to the
offer and sale of up to One Million  (1,000,000)  shares of Common Stock,  $1.00
par value,  of the Company  pursuant  to the 1998 Agent  Stock  Option Plan (the
"Plan").

     In  connection  with this  opinion,  I have  examined and am familiar  with
originals or copies,  certified or otherwise  identified to my satisfaction,  of
such  documents  as I have deemed  necessary or  appropriate  as a basis for the
opinions set forth below  including  (i) the  Registration  Statement,  (ii) the
Certificate of Incorporation and By-Laws of the Company,  each as amended to the
date  hereof,  and (iii)  resolutions  of the Board of  Directors of the Company
relating to the  approval of the Plan,  the  issuance of shares of Common  Stock
pursuant to the Plan and the filing of the Registration Statement.

     Based upon and subject to the foregoing, I am of the opinion that, when (i)
the Registration Statement has become effective under the Securities Act of 1933
and (ii) the shares of Common  Stock  have been  issued as  contemplated  by the
Plan, such shares of Common Stock will  constitute  duly issued,  fully paid and
non-assessable shares of Common Stock of the Company.

     I hereby consent to the reference to me under the heading  "Legal  Matters"
in  the  Prospectus  and  the  filing  of  this  opinion  as  Exhibit  5 to  the
Registration Statement.



                                          /s/ Mark F. Muething
                                         -----------------------------
                                         Mark F. Muething
                                         Senior Vice President,
                                         General Counsel and Secretary






                          AMERICAN ANNUITY GROUP, INC.

                          1998 AGENT STOCK OPTION PLAN


     Section  1.  Purpose.  The  purpose  of the Plan is to  provide a means for
Agents of  insurance  companies  owned by the  Company to acquire a  proprietary
interest in the Company,  thereby strengthening the Company's ability to attract
and retain Agents.

     Section 2. Definitions. Unless the context clearly indicates otherwise, the
following  terms,  when used in this  Plan,  shall have the  meanings  set forth
below:

     (a)  "Administrator" means the Board or a committee thereof as appointed by
          the Board.

     (b)  "Agent" means any person who (i) is an agent,  managing general agent,
          personal  producing  agent or  other  person,  (ii) is an  independent
          contractor,  (iii) sells insurance or annuities issued by a Subsidiary
          of the Company and (iv) receives Commissions in connection therewith.

     (c)  "Board" shall mean the Board of Directors of the Company.

     (d)  "Code"  shall mean the  Internal  Revenue  Code of 1986,  as it may be
          amended from time to time.

     (e)  "Commissions"  means all  commissions,  overrides  and  other  amounts
          earned by an Agent  during a given  Plan Year in  connection  with the
          sale  of  life   insurance  and  annuities   issued  by  the  Company.
          Notwithstanding the foregoing, the Administrator for any Plan Year may
          further  stipulate or limit the  definition of the term  "Commissions"
          for that Plan Year.

     (f)  "Common  Stock"  shall  mean the  Common  Stock,  par value One Dollar
          ($1.00) per share,  of the Company,  and any other stock or securities
          resulting  from the  adjustment  thereof or  substitution  therefor as
          described in Section 13 of this Plan.

     (g)  "Company"  shall  mean  American  Annuity  Group,   Inc.,  a  Delaware
          corporation and its Subsidiaries.

     (h)  "Fair  Market  Value" with  respect to the Common Stock as of any date
          shall mean (i) in the event the  Common  Stock is listed on a national
          securities  exchange,  the  closing  price as reported  for  composite
          transactions on that date, or, if no sales occurred on that date, then
          the closing  price on the next  preceding  date on which such sales of
          Common  Stock  occurred;  (ii) in the  event the  Common  Stock is not
          listed on a national  securities  exchange,  the mean between the high



<PAGE>




          bid and low asked  prices  reported  for shares of Common Stock traded
          over-the-counter  on that date,  or, if no bid and asked  prices  were
          reported  on that  date,  then the mean  between  the high bid and low
          asked  prices on the next  preceding  date on which such  prices  were
          reported;  or (iii) in the event there are no over-the-counter  prices
          for the Common  Stock and it is not  listed on a  national  securities
          exchange,  the fair market value as determined by the Administrator in
          its discretion.

     (i)  "GALIC"  shall mean Great  American  Life  Insurance  Company  and its
          successors.

     (j)  "Option" shall mean an option granted pursuant to this Plan.

     (k)  "Option  Price"  shall  mean the  price at which  Common  Stock may be
          purchased under an Option, as provided in Section 7(d) of this Plan.

     (l)  "Optionee" shall mean a Participant granted an Option under the Plan.

     (m)  "Participant"  means an Agent who is  selected to  participate  by the
          Administrator and participates in the Plan for a designated Plan Year.

     (n)  "Plan" shall mean the American  Annuity  Group,  Inc. 1998 Agent Stock
          Option Plan.

     (o)  "Plan Year" means the calendar  year,  January 1 through  December 31.
          The initial Plan Year shall  commence on January 1, 1998 and terminate
          on December 31, 1998.

     (p)  "Stock Option  Agreement" shall mean the written  agreement between an
          Optionee and the Company evidencing the grant of an Option and setting
          forth the terms and conditions of the grant.

     (q)  "Subsidiary"   shall  mean  any  corporation   which  qualifies  as  a
          subsidiary  corporation  of the Company  within the meaning of Section
          424 of the Code.

     Section 3.  Administration  of the Plan. The Plan shall be  administered by
the  Administrator.  With respect to each Plan Year, the Company may determine a
method pursuant to which the Company will grant Options to  Participants.  Prior
to each Plan Year,  the Company shall  announce the method by which Options will
be  granted,  the  vesting  requirements  for  Options  granted  and  all  other
provisions designated by the Administrator with respect to Options to be granted
during the foregoing Plan Year.

     Section 4.  Eligibility.  Agents will be eligible to receive  Options under
the Plan by annual  invitation by the  Administrator.  To be eligible,  an Agent
must have the status of an independent contractor for purposes of federal income
taxes.



<PAGE>



     Section 5. Shares Subject to the Plan.

     (a)  Aggregate  Number  of Shares  Available.  Subject  to the  adjustments
          provided  for in  Section  13 of this Plan,  the  aggregate  number of
          shares of Common Stock for which Options may be granted under the Plan
          shall be One  Million  (1,000,000)  shares.  Shares  delivered  by the
          Company  pursuant  to  exercises  of  Options  may be  authorized  but
          unissued  shares of Common Stock,  issued shares of Common Stock which
          have been reacquired by the Company, or a combination  thereof, as the
          Board or the Administrator shall from time to time determine.

     (b)  Effect of Expiration of Options.If  any  outstanding  Option under the
          Plan for any  reason  expires or is  terminated  without  having  been
          exercised  in full,  the  shares of Common  Stock  subject  to but not
          issued under such Option shall again be available  for the granting of
          Options under the Plan.

     (c)  Effect of Exercises.  If all or any portion of an Option is exercised,
          the shares with  respect to which such Option is  exercised  shall not
          thereafter  be available  for the granting of other  Options under the
          Plan.

     Section 6. Stock  Option  Agreements.  Each Option  shall be evidenced by a
written Stock Option  Agreement,  which shall be executed by the Company and the
Optionee,  containing such terms and conditions, not inconsistent with the Plan,
as shall be determined by the Administrator.

     Section 7. Terms and  Conditions of Options.  Each Option granted under the
Plan  shall  comply  with and be subject  to the terms and  conditions  provided
below, as well as such other terms and conditions as may be determined  pursuant
to Section 3 or by the  Administrator.  The related Stock Option  Agreement will
specify the following terms of the Option:

     (a)  Number of  Shares.  The  number of shares of Common  Stock to which an
          Option  relates shall be determined by the  Administrator  pursuant to
          the  method  prescribed  for the  relevant  Plan  Year  and  shall  be
          specified in the related Stock Option Agreement.

     (b)  Date of Grant;  Exercise Period. The date of grant of any Option shall
          be the date on which the Administrator  shall award the Option (or the
          earlier  date,  if  applicable,  that the  Administrator  specifically
          approves  such  grant)  if  an  immediate  grant  of  such  Option  is
          contemplated,  or the  date  contemplated  as the date of grant if the
          Administrator  imposes a condition  on the  granting  of such  Option.
          Options  granted  under the Plan  shall be for such  periods as may be
          determined  by the  Administrator  and set forth in the related  Stock
          Option Agreements, subject to the provisions of Section 9 hereof.

     (c)  Vesting of Options.  The schedule for the vesting of Options  shall be
          determined by the Administrator annually and will apply to all Options
          granted in the foregoing Plan Year.



<PAGE>



     (d)  Option Price. The price at which each Option will be granted under the
          Plan shall be the average of the means  between the high and low sales
          prices of the Common Stock for the last ten  consecutive  trading days
          of a Plan Year as  reported on the New York Stock  Exchange  Composite
          Tape (or the principal market on which the Common Stock is traded,  if
          the Common  Stock is not listed on that  exchange  at any time  during
          such ten day period).

     Section 8. Method of Exercise; Payment of Option Price

     (a)  Method of  Exercise.  An Option may be exercised as to any or all full
          shares of Common  Stock as to which the Option has become  exercisable
          in accordance with the terms of the related Stock Option Agreement and
          the  provisions  of this Plan by  delivering  to the  Company  written
          notice of such exercise in the manner hereinafter specified in Section
          18, provided,  however, that an Option may not be exercised at any one
          time as to less than one  thousand  (1,000)  shares (or such number of
          shares as to which the Option is then  exercisable  if such  number of
          shares is less than one thousand (1,000) shares).  Such written notice
          shall  specify  the number of shares of Common  Stock with  respect to
          which  the  Option is being  exercised  and  shall be  accompanied  by
          payment  in full of the  Option  Price  for such  shares.  The date of
          exercise of an Option or portion  thereof shall be the date of receipt
          by the Company of such written notice as determined in accordance with
          the provisions of Section 18 of the Plan provided,  however,  that for
          purposes of an issuance of shares upon exercise,  the date of issuance
          shall be as soon as practicable after exercise but shall be no earlier
          than a date which is at least ten (10)  business days after receipt of
          notice of exercise.  Until shares are  actually  issued,  those shares
          shall not be deemed outstanding for any purpose.

     (b)  Payment of Option Price. Payment for shares purchased upon exercise of
          an Option may be made

          (i)  in cash (including a check, bank draft or money order), or

          (ii) with the  approval of the  Administrator,  by  delivering  to the
               Company  shares of Common  Stock  already  owned by the  Optionee
               ("Previously Held Shares") having a Fair Market Value (determined
               as of  the  day  preceding  the  date  on  which  the  Option  is
               exercised)  equal to the  Option  Price of the  shares  of Common
               Stock as to which the Option is being exercised, or

          (iii)with the approval of the  Administrator,  by a combination of the
               methods described in (i) and (ii) above.

     Section 9.  Termination of Agency If the  Optionee's  status as an Agent of
the Company or a Subsidiary is terminated for any reason (including by reason of
death or  disability),  the  Optionee (or his or her heirs in the case of death)
may exercise the Option, solely to the extent that such Optionee was entitled to
do so at the date of such termination, at any time or from time to  time  within


<PAGE>



thirty (30) days after the date of such termination. In addition, the Agent will
not be eligible to receive Options for the Plan Year of termination.

     Section 10. Modification,  Extension and Renewal of Options. Subject to the
terms and conditions and within the  limitations of the Plan, the  Administrator
in its discretion may modify,  extend or renew outstanding Options granted under
the Plan,  or accept the  surrender  of  outstanding  Options (to the extent not
theretofore  exercised)  and authorize the granting of new Options  hereunder in
substitution therefor.  Notwithstanding the foregoing,  however, no modification
(other than  adjustments  as provided by Section 13 hereof) of an Option  shall,
without the consent of the Optionee,  alter or impair any rights or  obligations
under any Option theretofore granted to such Optionee.

     Section  11.  Change of  Control.  Upon a Change of Control  of GALIC,  the
occurrence of which shall be determined by the Board in its sole discretion, the
vesting of all outstanding  Options shall  accelerate and all such Options shall
become fully exercisable.  For purposes of the Plan, a "Change of Control" shall
occur  when  American   Financial   Group,   Inc.  ("AFG")  and  its  affiliates
collectively  cease to beneficially  own at least 25% of the outstanding  common
stock of GALIC entitled generally to vote for the election of directors.

     Section 12. Withholding Taxes. The Company shall be entitled to require, as
a condition  to its  delivery of shares of Common  Stock upon the exercise of an
Option, that the Optionee pay to the Company an amount sufficient to satisfy all
present  or  estimated   future  federal,   state  and  local   withholding  tax
requirements related thereto.

     Subject to the further provisions of this Section 12 and to the approval of
the Administrator,  an Optionee may elect to satisfy applicable  withholding tax
liabilities  by (i) having the Company  withhold from the shares of Common Stock
otherwise issuable to the Optionee upon his exercise of an Option that number of
shares of Common Stock having a Fair Market Value on the day  preceding the date
of such  exercise  sufficient to satisfy the amount of such tax  liabilities  or
(ii)  delivering to the Company that number of  previously  held shares having a
Fair Market Value on the day preceding  the date of such exercise  sufficient to
satisfy  the  amount  of  such  tax  liabilities.  Any  such  election  will  be
irrevocable  and must be made  prior to the date  the  Option  exercise  becomes
taxable.

     Section 13.  Adjustments Upon Changes in  Capitalization.  The total number
and character of shares  available  for Options  under the Plan,  the number and
character of shares subject to outstanding Options and the Option Price shall be
appropriately  adjusted by the  Administrator  in the event of any change in the
number or character of outstanding shares of Common Stock resulting from a stock
dividend, subdivision or combination of shares or reclassification. In the event
of a merger or  consolidation  of the  Company  or a tender  offer for shares of
Common  Stock,  the  Administrator  may make such  adjustments  with  respect to
Options  under the Plan and take such  other  actions as it deems  necessary  or
appropriate to reflect,  or in anticipation  of, such merger,  consolidation  or
tender offer,  including,  without limitation,  the substitution of new Options,
the issuance of substitute  options to acquire  shares of the successor  entity,



<PAGE>




the  termination  or adjustment of  outstanding  Options,  the  acceleration  of
Options, or the removal of limitations or restrictions on outstanding Options.

     Section 14.  Nontransferability.  No Option granted under the Plan shall be
transferable by an Optionee otherwise than by will or by the laws of descent and
distribution,  and an  Option  may be  exercised,  during  the  lifetime  of the
Optionee, only by the Optionee.

     Section 15. No Right to Continued Status as an Agent.  Nothing in this Plan
or in any Option  granted  hereunder  shall confer upon an Optionee any right to
continue as an Agent of the Company or a Subsidiary  nor  interfere or affect in
any way the right of the Company or a  Subsidiary  to  terminate  an  Optionee's
agency at any time for any reason.

     Section 16. Rights as a Shareholder.  An Optionee shall have no rights as a
shareholder  with  respect  to any shares of Common  Stock  subject to an Option
until the date of issuance to him of a stock  certificate  or  certificates  for
such shares. Upon exercise, the date of issuance shall be as soon as practicable
but shall be no  earlier  than a date which is at least ten (10)  business  days
after receipt of notice of issuance.  No adjustment  shall be made for dividends
(ordinary or  extraordinary,  whether in cash,  securities or other property) or
distributions  or other  rights for which the  record  date is prior to the date
such stock certificate is issued, except as provided in Section 13 hereof.

     Section 17. Compliance with Law and Other Conditions. The obligation of the
Company to issue or deliver  shares of Common Stock upon the exercise of Options
shall be subject to all  applicable  laws,  regulations,  rules and approvals of
applicable  governmental and regulatory  authorities.  Notwithstanding any other
provisions of this Plan or any Stock Option Agreements, the Company shall not be
required  to issue or deliver  any  certificate  or  certificates  for shares of
Common Stock  purchased upon the exercise of an Option prior to the  fulfillment
of the following conditions:

          (i)  The listing, or approval for listing upon notice of issuance,  of
               such shares on any securities  exchange on which the Common Stock
               is then listed;

          (ii) The registration or other qualification  of such shares under any
               state  or  federal   securities  law  or  regulation   which  the
               Administrator  shall, in its absolute  discretion upon the advice
               of counsel, deem necessary or advisable; and

          (iii)The  obtaining of any other  consent,  approval,  permit or other
               clearance  from any state or federal  governmental  or regulatory
               agency which the Administrator  shall, in its absolute discretion
               upon  the  advice  of  counsel,  determine  to  be  necessary  or
               advisable.

     Section 18.  Notices.  Whenever  any notice is required or  permitted to be
given  under the Plan or any Stock  Option  Agreement,  such  notice  must be in
writing and personally  delivered or sent by courier or by mail. Any such notice
shall be  deemed  effectively  given or  delivered  upon  personal  delivery  or
twenty-four  (24) hours after  delivery to a courier  service  which  guarantees
overnight  delivery or five (5) days after deposit with the U.S. Post Office, by



<PAGE>



registered  or  certified  mail,  return  receipt  requested,  postage  prepaid,
addressed to the person who is to receive such notice at the address  which such
person has  theretofore  specified by written  notice  delivered  in  accordance
herewith.  The Company or an Optionee  may change,  at any time and from time to
time, by written notice to the other, the address which it or he had theretofore
specified for receiving  notices.  Until  changed in  accordance  herewith,  the
Company and each  Optionee  shall  specify as its or his  address for  receiving
notices the address set forth in the Stock Option  Agreement  pertaining  to the
shares of Common Stock to which such notice relates.

     Section 19. Amendment,  Suspension or Termination of the Plan. The Plan may
be wholly or partially amended or otherwise modified, suspended or terminated at
any time or from time to time by the Administrator or the Board.

     Further,  no  such  amendment,   suspension  or  termination,   other  than
adjustments  for  changes in  capitalization  as  provided in Section 13 hereof,
shall  adversely  affect or impair any  outstanding  Option  without the written
consent of the Optionee affected thereby.

     Section 20. Effective Date; Duration.  The Plan shall become effective upon
the date of its adoption by the Board. Unless earlier terminated by the Board or
the  Administrator  pursuant  to the  provisions  of the  Plan,  the Plan  shall
terminate  on the  tenth  anniversary  of its  effective  date  as  hereinbefore
specified.  No Options  shall be granted  under the Plan after such  termination
date.




                                                                   EXHIBIT  23.1


                         CONSENT OF INDEPENDENT AUDITORS


     We consent to the reference to our firm under the caption  "Experts" in the
Registration  Statement  (Form S-3 No.  333-______)  and related  Prospectus  of
American  Annuity Group,  Inc. for the  registration of 1,000,000  shares of its
common stock and to the  incorporation by reference  therein of our report dated
March 2,  1998,  with  respect  to the  consolidated  financial  statements  and
schedules of American  Annuity Group,  Inc.  included in its Annual Report (Form
10-K) for the year  ended  December  31,  1997,  filed with the  Securities  and
Exchange Commission.




                                                  ERNST & YOUNG LLP


Cincinnati, Ohio
April 30, 1998



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