PROSPECTUS Dated June 2, 1997 Pricing Supplement No. 1 to
PROSPECTUS SUPPLEMENT Registration Statement No. 333-27919
Dated June 2, 1997 June 6, 1997
Rule 424(b)(3)
Morgan Stanley, Dean Witter, Discover & Co.
MEDIUM-TERM NOTES, SERIES C
Senior Fixed Rate Notes
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The Fixed Rate Notes, as further described below and in the
Prospectus Supplement under "Description of Notes--Fixed Rate Notes," will
bear interest from the date of issuance until the principal amount thereof
is paid or made available for payment at the rate set forth below.
The Fixed Rate Notes will be redeemable in whole, but not in
part, at the option of Morgan Stanley, Dean Witter, Discover & Co. (the
"Company") upon 30 to 35 calendar days notice on any June 19 or December 19,
commencing June 19, 1999.
Principal Amount: $25,000,000
Maturity Date: June 19, 2007
Settlement Date
(Original Issue
Date): June 19, 1997
Interest Accrual
Date: June 19, 1997
Issue Price: 100%
Specified Currency: U.S. Dollars
Redemption
Percentage: 100%
Redemption Dates: Redeemable in whole, but not in part, at the
option of the Company upon 30 to 35 calendar
days notice on any June 19 or December 19,
commencing June 19, 1999
Annual Redemption
Percentage Reduction: N/A
Interest Rate: 7.30% per annum
Interest Payment Dates: The nineteenth day of each month commencing
July 19, 1997
Interest Payment
Period: Monthly
Total Amount of OID: N/A
Original Yield to Maturity: N/A
Initial Accrual
Period OID: N/A
Book Entry Note or
Certificated Note: Book Entry Note
Senior Note or
Subordinated Note: Senior Note
Agent: Morgan Stanley & Co. Incorporated
Trustee: The Chase Manhattan Bank
Minimum Denomination: $1,000
CUSIP: 61745EKM2
Capitalized terms not defined above have the meanings given to such terms
in the accompanying Prospectus Supplement.
MORGAN STANLEY DEAN WITTER
