MORGAN STANLEY DEAN WITTER DISCOVER & CO
424B3, 1998-03-18
FINANCE SERVICES
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PROSPECTUS Dated March 12, 1998                      Pricing Supplement No. 1 to
PROSPECTUS SUPPLEMENT                       Registration Statement No. 333-46935
Dated March 12, 1998                                              March 13, 1998
                                                                  Rule 424(b)(3)

                   Morgan Stanley, Dean Witter, Discover & Co.
                           MEDIUM-TERM NOTES, SERIES C
                             Senior Fixed Rate Notes
                             -----------------------


     The Fixed Rate Notes, as further described below and in the Prospectus
Supplement under "Description of Notes--Fixed Rate Notes," will bear interest
from the date of issuance until the principal amount thereof is paid or made
available for payment at the rate set forth below.

     The Notes will mature on the Maturity Date and will not be redeemable at
the option of Morgan Stanley, Dean Witter, Discover & Co. prior to the Maturity
Date.

     Under the Taxpayer Relief Act of 1997, with respect to an individual, the
long-term capital gain, if any, recognized on an asset held for more than
eighteen months may be subject to a lower rate (or rates) of United States
federal income taxation than the long-term capital gain recognized on an asset
held for eighteen months or less.

Principal Amount:                  $400,000,000                                
                                                                               
Maturity Date:                     March 20, 2000                              
                                                                               
Settlement Date                                                                
   (Original Issue                                                             
   Date):                          March 18, 1998                              
                                                                               
Interest Accrual Date:             March 18, 1998                              
                                                                               
Issue Price:                       Initially at par and at                     
                                   variable prices thereafter                  
                                                                               
Specified Currency:                U.S. Dollars                                
                                                                               
Redemption                                                                     
   Percentage:                     100%                                        
                                                                               
Redemption Dates:                  N/A                                         
                                                                               
Annual Redemption                                                              
   Percentage                                                                  
   Reduction:                      N/A                                         
                                                                               
Interest Rate:                     5.89% per annum  
                           
Interest Payment                                                               
   Dates:                          Each March 1 and                            
                                   September 1, commencing                     
                                   September 1, 1998 and                       
                                   the Maturity Date                           
                                                                               
Interest Payment                                                               
   Period:                         Semi-annually                               
                                                                               
Total Amount of OID:               N/A                                         
                                                                               
Original Yield to                                                              
   Maturity:                       N/A                                         
                                                                               
Initial Accrual                                                                
   Period OID:                     N/A                                         
                                                                               
Book Entry Note or                                                             
   Certificated Note:              Book Entry Note                             
                                                                               
Senior Note or                                                                 
   Subordinated Note:              Senior Note                                 
                                                                               
Agent:                             Morgan Stanley & Co.                        
                                   Incorporated                                
                                                                               
Trustee:                           The Chase Manhattan                         
                                   Bank                                        
                                                                               
Minimum  Denomination:             $1,000                                      
                                                                               
CUSIP:                             61745EMH1

Capitalized terms not defined above have the meanings given to such terms in the
accompanying Prospectus Supplement.

                           MORGAN STANLEY DEAN WITTER




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