MORGAN STANLEY DEAN WITTER & CO
424B3, 1999-10-19
FINANCE SERVICES
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PROSPECTUS Dated May 5, 1999                        Pricing Supplement No. 26 to
PROSPECTUS SUPPLEMENT                       Registration Statement No. 333-75289
Dated May 6, 1999                                          Dated October 7, 1999
                                                                  Rule 424(b)(3)
                                   $5,003,408
                        Morgan Stanley Dean Witter & Co.
                           MEDIUM-TERM NOTES, SERIES E
                       Euro Fixed Rate Senior Bearer Notes

             11.129% REVERSE EXCHANGEABLE NOTES DUE NOVEMBER 3, 2000

         Exchangeable at the Option of Morgan Stanley Dean Witter & Co.
               for Shares of Common Stock of The Gillette Company

The notes will pay 11.129% interest per year but do not guarantee any return
of principal at maturity. Instead we will redeem the notes at maturity by
electing either to pay to you the principal amount of each note in cash or, if
permitted under the terms of the notes described below, to exchange each note
for 100 shares of the common stock of The Gillette Company.  If we elect to
deliver a fixed number of shares of Gillette common stock at maturity in
exchange for each note, the value of those shares will be less than the
principal amount of each note and could be zero.

o   The principal amount and issue price of each note is $3,494.

o   At maturity, we will pay 11.129% interest per year on the $3,494 principal
    amount of each note. You will be entitled to receive an interest payment at
    maturity on the principal amount of your notes whether or not we elect to
    deliver shares of Gillette common stock.

o   At maturity, we will either pay to you an amount per note equal to the
    principal amount of $3,494, or

    o   if on any trading day from and including October 7, 1999 to and
        including October 27, 2000, the price of one share of Gillette common
        stock is equal to or less than $29.1225, which is approximately 75% of
        the price of Gillette common stock at the time we priced the notes on
        October 7, 1999, and

    o   if on October 27, 2000, the closing price of one share of Gillette
        common stock is equal to or less than $34.94, which is approximately 90%
        of the price of Gillette Stock at the time we priced the notes on
        October 7, 1999,

    we may elect to deliver to you at maturity instead 100 shares of Gillette
    common stock per note plus interest on the original principal amount of
    $3,494.

o   The price of Gillette common stock was $38.83 at the time we priced the
    notes on October 7, 1999.

o   If we elect to deliver shares of Gillette common stock rather than cash at
    the maturity of the notes, we will give you notice of the election through
    the Euroclear Operator or Cedelbank.

Investing in the notes is not equivalent to investing in Gillette common stock.

The Gillette Company is not involved in this offering of the notes in any way
and will have no financial obligation with respect to the notes.

We will issue the notes in bearer form only.  You may not exchange notes in
bearer form for notes in registered form.

We may not redeem the notes prior to the maturity date other than under the
circumstances described under "Description of Notes--Tax Redemption" in the
accompanying prospectus supplement.

The notes will not be listed on any securities or other exchange.

You should read the more detailed description of the notes in this pricing
supplement.  In particular, you should review and understand the descriptions
in "Summary of Pricing Supplement" and "Description of Notes."

The notes are riskier than ordinary debt securities.  See "Risk Factors"
beginning on PS-5.


                                ----------------
                                   PRICE 100%
                                ----------------

                           MORGAN STANLEY DEAN WITTER

<PAGE>

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<PAGE>


                          SUMMARY OF PRICING SUPPLEMENT

      The following summary describes the notes we are offering to you in
general terms only.  You should read the summary together with the more
detailed information that is contained in the rest of this pricing supplement
and in the accompanying prospectus and prospectus supplement.  You should
carefully consider, among other things, the matters set forth in "Risk
Factors."

      The notes offered are medium-term debt securities of Morgan Stanley Dean
Witter & Co.  These notes combine limited features of debt and equity.  They
offer a fixed interest rate on the principal amount, but the payment at
maturity is determined by the performance of the common stock of The Gillette
Company, which we refer to as Gillette Stock, and may be paid in Gillette
Stock.


                                      The Notes

Each note costs $3,494                We, Morgan Stanley Dean Witter & Co., are
                                      offering 11.129% Reverse Exchangeable
                                      Notes due November 3, 2000. The principal
                                      amount and issue price of each note is
                                      $3,494.

No guaranteed                         Unlike ordinary debt securities, the notes
return of principal                   do not guarantee any return of principal
                                      at maturity. Instead, if the price of
                                      Gillette Stock declines to or below
                                      specified levels over the life of the
                                      notes and trades at or below a specified
                                      level at maturity, we may elect either to
                                      pay to you at maturity the principal
                                      amount of the notes in cash or to deliver
                                      to you 100 shares of Gillette Stock, which
                                      number of shares is subject to adjustment
                                      for certain corporate events. If we decide
                                      to redeem the notes by delivering shares
                                      of Gillette Stock, the market value of the
                                      Gillette Stock is very likely to be less
                                      than the principal amount of the notes and
                                      could be zero.

11.129% coupon on the                 When the notes mature on November 3, 2000,
principal amount                      we will pay interest on the principal
                                      amount of the notes at the rate of 11.129%
                                      per year.

                                                 Payment at Maturity

If Gillette Stock declines            At maturity, we will pay to you, at our
to specified levels, we may           option:
deliver Gillette Stock worth
less than $3,494                      o  the principal amount of each note in
                                         cash

                                         OR

                                      o  if

                                         o   at any time on any trading day from
                                             and including October 7, 1999 to
                                             and including October 27, 2000, the
                                             price of one share of Gillette
                                             Stock is equal to or less than
                                             $29.1225 and

                                         o   on October 27, 2000, the closing
                                             price of one share of Gillette
                                             Stock is equal to or less than
                                             $34.94,

                                         we may elect to deliver to you 100
                                         shares of Gillette Stock per note,
                                         which number of shares is subject to
                                         adjustment for certain corporate
                                         events.

If we deliver shares                  If we elect to deliver shares of Gillette
of Gillette Stock                     Stock, we will:

                                      o   notify the principal paying agent, the
                                          Euroclear Operator and Cedelbank of
                                          the election on or prior to 4:00 p.m.
                                          (Brussels time) on October 30, 2000

                                          and

                                      o   deliver the shares of Gillette Stock
                                          to the principal paying agent for
                                          delivery to the holders

The Initial Reference Price           The price of Gillette Stock at the time we
of Gillette Stock is $38.83 a         priced the notes on the date of this
share                                 pricing supplement was $38.83, which we
                                      refer to as the Initial Reference Price.
                                      You can review the publicly-reported
                                      prices of Gillette Stock on the New York
                                      Stock Exchange for the last three years in
                                      the "Historical Information" section of
                                      this pricing supplement.


The calculation agent                 We have appointed Morgan Stanley & Co.
                                      International Limited and its successors,
                                      which we refer to as MSIL, to act as
                                      calculation agent for The Chase Manhattan
                                      Bank, the trustee for our senior notes. As
                                      calculation agent, MSIL will adjust the
                                      exchange factor for certain corporate
                                      events that could affect the price of the
                                      Gillette Stock and that we describe in the
                                      section called "Description of
                                      Notes--Antidilution Adjustments" in this
                                      pricing supplement.

No affiliation with                   The Gillette Company, which we refer to as
Gillette                              Gillette, is not an affiliate of ours and
                                      is not involved with this offering in any
                                      way. The obligations represented by these
                                      equity-linked notes are obligations of
                                      Morgan Stanley Dean Witter & Co. and not
                                      of Gillette.

More information                      The notes are senior notes issued as part
on the notes                          of our Series E medium-term note program.
                                      You can find a general description of our
                                      Series E medium-term note program in the
                                      accompanying prospectus supplement dated
                                      May 6, 1999. We describe the basic
                                      features of this type of note in the
                                      sections called "Description of
                                      Notes--Fixed Rate Notes" and
                                      "--Exchangeable Notes."

                                      Because this is a summary, it does not
                                      contain all of the information that may
                                      be important to you, including the
                                      specific circumstances under which we
                                      may elect to deliver Gillette Stock at
                                      maturity. You should read the
                                      "Description of Notes" section in this
                                      pricing supplement. You should also read
                                      about some of the risks involved in
                                      investing in the notes in the section
                                      called "Risk Factors." We urge you to
                                      consult with your investment, legal,
                                      tax, accounting and other advisers with
                                      regard to any investment in the notes.

How to reach us                       You may contact us at our principal
                                      executive offices at 1585 Broadway, New
                                      York, New York 10036 (telephone number
                                      (212) 761-4000).

<PAGE>


                                  RISK FACTORS

The notes are not secured and are riskier than ordinary debt securities.  This
section describes the most significant risks relating to the notes.  You
should carefully consider whether the notes are suited to your particular
circumstances before you decide to purchase them.

The notes are not                   The terms of the notes differ from those of
ordinary senior notes               ordinary debt securities in that we may not
- -- no guaranteed                    pay to you a fixed amount at maturity. If on
return of principal                 any trading day from and including October
                                    7, 1999 to and including October 27, 2000,
                                    the price of Gillette Stock declines from
                                    the Initial Reference Price of $38.83 to or
                                    below $29.1225 and the closing price of
                                    Gillette Stock on October 27, 2000 is at or
                                    below $34.94, we may choose to deliver to
                                    you at maturity 100 shares of Gillette
                                    Stock. In that event the market value of the
                                    Gillette Stock delivered to you, determined
                                    as of October 27, 2000, is very likely to be
                                    less than the principal amount of the notes.
                                    An investment in the notes may result in a
                                    total loss of your principal.

                                    In addition, if Gillette Stock has
                                    appreciated above its current level at
                                    October 27, 2000, the payment you receive at
                                    maturity will not reflect such appreciation.

Notes may not be                    There may be little or no secondary market
actively traded                     for the notes. The notes will not be listed
                                    on any securities or other exchange. Even if
                                    there is a secondary market, it may not
                                    provide significant liquidity. MSIL
                                    currently intends to act as a market maker
                                    for the notes but is not required to do so.

Market price of notes               Several factors, many of which are beyond
influenced by many                  our control, will influence the value of the
unpredictable factors               notes, including:

                                    o   the market price of Gillette Stock

                                    o   the volatility (frequency and magnitude
                                        of changes in price) of the Gillette
                                        Stock

                                    o   the dividend rate on the Gillette Stock

                                    o   economic, financial, political and
                                        regulatory or judicial events that
                                        affect stock markets generally and which
                                        may affect the market price of the
                                        Gillette Stock

                                    o   interest and yield rates in the market

                                    o   the time remaining to the maturity of
                                        the notes

                                    o   our creditworthiness

                                    These factors will influence the price that
                                    you will receive if you sell your notes
                                    prior to maturity. For example, you may have
                                    to sell your notes at a substantial discount
                                    from the issue price if the market price of
                                    the Gillette Stock is below the price of
                                    Gillette Stock at pricing, especially if the
                                    price of Gillette Stock has declined below
                                    $29.1225 per share at any time on or after
                                    October 7, 1999.

                                    You cannot predict the future performance of
                                    Gillette Stock based on its historical
                                    performance. The price of Gillette Stock may
                                    decrease so that you will receive at
                                    maturity less than the principal amount of
                                    the notes. We cannot guarantee that the
                                    price of Gillette Stock will stay above
                                    $29.1225 over the life of the notes or that
                                    the price of Gillette Stock will be above
                                    $34.94 on October 27, 2000 so that you will
                                    receive at maturity an amount equal to the
                                    principal amount of the notes.


No affiliation with                 We are not affiliated with Gillette.  We do
Gillette                            not have any non-public information about
                                    Gillette as of the date of this pricing
                                    supplement, although we or our subsidiaries
                                    may presently or from time to time engage in
                                    business with Gillette, including extending
                                    loans to, or making equity investments in,
                                    Gillette or providing investment advisory
                                    services to Gillette, including merger and
                                    acquisition advisory services. Moreover, we
                                    have no ability to control or predict the
                                    actions of Gillette, including any corporate
                                    actions of the type that would require the
                                    calculation agent to adjust the exchange
                                    factor. Gillette is not involved in the
                                    offering of the notes in any way and has no
                                    obligation to consider your interest as a
                                    holder of these notes in taking any
                                    corporate actions that might affect the
                                    value of your notes. None of the money you
                                    pay for the notes will go to Gillette.

You have no                         As a holder of notes, you will not have
Shareholder Rights                  voting rights or the right to receive
                                    dividends or other distributions or any
                                    other rights with respect to Gillette Stock.

Limited antidilution                MSIL, as calculation agent, will adjust the
adjustments                         exchange factor for certain events affecting
                                    the Gillette Stock, such as stock splits and
                                    stock dividends, and certain other corporate
                                    actions involving Gillette, such as mergers.
                                    However, the calculation agent is not
                                    required to make an adjustment for every
                                    corporate event that can affect Gillette
                                    Stock. For example, the calculation agent is
                                    not required to make any adjustments if
                                    Gillette or anyone else makes a partial
                                    tender offer or a partial exchange offer for
                                    Gillette Stock. If an event occurs that does
                                    not require the calculation agent to adjust
                                    the exchange rate, the market price of the
                                    notes may be materially and adversely
                                    affected. In addition, the Calculation Agent
                                    may, but is not required to, make
                                    adjustments for corporate events that can
                                    affect the Gillette Stock other than those
                                    contemplated in this pricing supplement.
                                    Such adjustments will be made to reflect the
                                    consequences of events but not with the aim
                                    of changing relative investment risk. The
                                    determination by the calculation agent to
                                    adjust, or not to adjust, the exchange
                                    factor may materially and adversely affect
                                    the market price of the notes.

Potential Conflicts of              As calculation agent, MSIL will calculate
Interest between You and            how many shares of Gillette Stock that you
the Calculation Agent and           will receive if we elect to redeem your
Other Affiliates of Ours            notes for stock and what adjustments should
                                    be made to the exchange factor to reflect
                                    certain corporate and other events. MSIL and
                                    other affiliates may carry out hedging
                                    activities related to the notes, including
                                    trading in Gillette Stock as well as in
                                    other instruments related to Gillette Stock.
                                    MSIL and some of our subsidiaries also trade
                                    Gillette Stock on a regular basis as part of
                                    their general broker-dealer businesses. We
                                    or our affiliates may issue other
                                    instruments linked to the value of Gillette
                                    Stock. Any of these activities and MSIL's
                                    affiliation with us could influence MSIL's
                                    determinations as calculation agent,
                                    including with respect to adjustments to the
                                    exchange factor, and, accordingly, the
                                    amount of stock that you receive if we
                                    redeem the notes for stock. In addition,
                                    such trading activity as well as any related
                                    hedging activity could potentially affect
                                    the price of Gillette Stock and, thereby,
                                    the value of the Gillette Stock that you
                                    will receive if we elect to redeem the notes
                                    for Gillette stock.

Tax Treatment                       You should also consider the tax
                                    consequences of investing in the notes.
                                    Please read carefully the section
                                    "Description of Notes -- United States
                                    Federal Taxation" in this pricing
                                    supplement.

<PAGE>

                              DESCRIPTION OF NOTES

Terms not defined herein have the meanings given to such terms in the
accompanying Prospectus Supplement.  The term "Notes" refers to each $3,494
principal amount of our 11.129% Reverse Exchangeable Notes due November 3,
2000.  In this Pricing Supplement, the "MSDW," "we," "us" and "our" refer to
Morgan Stanley Dean Witter & Co.

Principal Amount..............   $5,003,408

Maturity Date.................   November 3, 2000

Interest Rate.................   11.129% per annum

Interest Payment Date.........   November 3, 2000

Specified Currency............   U.S. Dollars

Issue Price...................   $3,494

Original Issue Date
  (Settlement Date)...........   October 21, 1999

Minimum Denominations.........   $3,494 and integral multiples thereof

Common Code...................   010310857

ISIN..........................   XS0103108576

Clearing Systems..............   We will deposit the Notes with a common
                                 depositary for the Euroclear Operator and
                                 Cedelbank, for credit to the account
                                 designated by or on behalf of the subscribers
                                 thereof.

Initial Reference Price.......   $38.83, the price of one share of Gillette
                                 Stock when we priced the Notes on October 7,
                                 1999

Maturity Price................   Maturity Price means the product of (i) the
                                 Closing Market Price and (ii) the Exchange
                                 Factor, each determined as of the
                                 Determination Date.

Trading Price.................   Trading Price at any time on any Trading Day
                                 means the product of (i) the Market Price and
                                 (ii) the Exchange Factor, each determined as
                                 of such time on such Trading Day.

Payment at Maturity ..........   At maturity, we may redeem the Notes, in
                                 whole but not in part, either (i) by paying
                                 the par amount of each Note in cash or (ii) if
                                 both (A) on any Trading Day from and
                                 including October 7, 1999 to and including
                                 the Determination Date, the Trading Price of
                                 Gillette Stock at any time is equal to or
                                 less than $29.1225 and (B) on the
                                 Determination Date, the Maturity Price of
                                 Gillette Stock is equal to or less than
                                 $34.94, by exchanging each $3,494 principal
                                 amount of such Note for a number of shares of
                                 Gillette Stock at the Exchange Ratio as
                                 determined on the second scheduled Trading Day
                                 immediately prior to the Maturity Date.

                                 If we elect to deliver shares of Gillette
                                 Stock, we will, or will cause the Calculation
                                 Agent to, notify the Trustee, the Euroclear
                                 Operator and Cedelbank of such election on or
                                 prior to 4:00 p.m. (Brussels time) on the
                                 MSDW Notice Date.  We will, or will cause the
                                 Calculation Agent to, deliver such shares of
                                 Gillette Stock to the Trustee for delivery to
                                 the holders.  References to payment "per
                                 Note" refer to each $3,494 principal amount
                                 of any Note.

Determination Date............   October 27, 2000, or if such day is not a
                                 Trading Day, the Determination Date will be
                                 the immediately succeeding Trading Day;
                                 provided that the Determination Date will be
                                 no later than the second scheduled Trading
                                 Day preceding the Maturity Date,
                                 notwithstanding the occurrence of a Market
                                 Disruption Event on such second scheduled
                                 Trading Day.

Exchange Ratio ...............   100.  Solely for purposes of adjustment upon
                                 the occurrence of certain corporate events,
                                 the Exchange Ratio will also be adjusted by
                                 an Exchange Factor, initially set at 1.0. See
                                 "Antidilution Adjustments" below.

Exchange Factor...............   The Exchange Factor will be set initially at
                                 1.0, but will be subject to adjustment upon
                                 the occurrence of certain corporate events
                                 affecting Gillette Stock through and
                                 including the second scheduled Trading Day
                                 immediately prior to the Maturity Date.  See
                                 "Antidilution Adjustments" below.

MSDW Notice Date  ............   October 30, 2000

Business Day..................   Any day, other than a Saturday or a Sunday,
                                 that is neither a legal holiday nor a day on
                                 which banking institutions are authorized or
                                 required by law or regulation to close in The
                                 City of New York or The City of London.

No Fractional Shares .........   If at maturity we choose to deliver shares of
                                 Gillette Stock, we will pay cash in lieu of
                                 delivering fractional shares of Gillette
                                 Stock in an amount equal to the corresponding
                                 fractional Closing Market Price of Gillette
                                 Stock, as determined by the Calculation Agent
                                 on the Determination Date.

Closing Market Price..........   If Gillette Stock (or any other security for
                                 which a Closing Market Price must be
                                 determined) is listed on a U.S. securities
                                 exchange registered under the Securities
                                 Exchange Act of 1934, as amended (the "Exchange
                                 Act"), is a security of The Nasdaq National
                                 Market or is included in the OTC Bulletin Board
                                 Service ("OTC Bulletin Board") operated by the
                                 National Association of Securities Dealers,
                                 Inc. (the "NASD"), the Closing Market Price for
                                 one share of Gillette Stock (or one unit of any
                                 such other security) on any Trading Day means
                                 (i) the last reported sale price, regular way,
                                 on such day on the principal securities
                                 exchange registered on which Gillette Stock (or
                                 any such other security) is listed or admitted
                                 to trading or (ii) if not listed or admitted to
                                 trading on any such securities exchange or if
                                 such last reported sale price is not obtainable
                                 (even if Gillette Stock (or other such
                                 security) is listed or admitted to trading on
                                 such securities exchange), the last reported
                                 sale price on the over-the- counter market as
                                 reported on The Nasdaq National Market or OTC
                                 Bulletin Board on such day. If the last
                                 reported sale price is not available pursuant
                                 to clause (i) or (ii) of the preceding
                                 sentence, the Closing Market Price for any
                                 Trading Day shall be the mean, as determined by
                                 the Calculation Agent, of the bid prices for
                                 Gillette Stock (or any such other security)
                                 obtained from as many dealers in such security
                                 (which may include MSIL or any of our other
                                 subsidiaries or affiliates), but not exceeding
                                 three, as will make such bid prices available
                                 to the Calculation Agent. A "security of The
                                 Nasdaq National Market" shall include a
                                 security included in any successor to such
                                 system and the term "OTC Bulletin Board
                                 Service" shall include any successor service
                                 thereto.

Market Price..................   If Gillette Stock (or any other security for
                                 which a Market Price must be determined) is
                                 listed on a U.S. securities exchange
                                 registered under the Exchange Act, is a
                                 security of The Nasdaq National Market or is
                                 included in the OTC Bulletin Board operated by
                                 the NASD, the Market Price for one share of
                                 Gillette Stock (or one unit of any such other
                                 security) at any time on any Trading Day means
                                 (i) the most recently reported sale price,
                                 regular way, on such day on the principal
                                 securities exchange registered on which
                                 Gillette Stock (or any such other security) is
                                 listed or admitted to trading or (ii) if not
                                 listed or admitted to trading on any such
                                 securities exchange or if a reported sale price
                                 is not obtainable (even if Gillette Stock (or
                                 other such security) is listed or admitted to
                                 trading on such securities exchange), the most
                                 recently reported sale price on the over-the-
                                 counter market as reported on The Nasdaq
                                 National Market or OTC Bulletin Board at such
                                 time on such day. If a reported sale price is
                                 not available pursuant to clause (i) or (ii) of
                                 the preceding sentence, the Market Price for
                                 any time during such Trading Day shall be the
                                 Closing Market Price for such Trading Day.

Trading Day...................   A day, as determined by the Calculation
                                 Agent, on which trading is generally conducted
                                 in on the New York Stock Exchange, Inc.
                                 ("NYSE"), the American Stock Exchange, Inc.,
                                 The Nasdaq National Market, the Chicago
                                 Mercantile Exchange, the Chicago Board of
                                 Options Exchange and in the over-the-counter
                                 market for equity securities in the United
                                 States and on which a Market Disruption Event
                                 has not occurred.

Book Entry Note or
  Certificated Note...........   Book Entry through Euroclear or Cedel

Senior Note or Subordinated
  Note........................   Senior

Trustee.......................   The Chase Manhattan Bank (London Branch)

Agent and initial purchaser
  for this Underwritten
  Offering of the Notes.......   MSIL

Calculation Agent.............   MSIL

                                 All determinations made by the Calculation
                                 Agent will be at the sole discretion of the
                                 Calculation Agent and will, in the absence of
                                 manifest error, be conclusive for all purposes
                                 and binding on you and on us.

                                 Because the Calculation Agent is our affiliate,
                                 potential conflicts of interest may exist
                                 between the Calculation Agent and you as a
                                 holder of the Notes, including with respect to
                                 certain determinations and judgments that the
                                 Calculation Agent must make in making
                                 adjustments to the Exchange Factor or
                                 determining the Market Price, the Closing
                                 Market Price or whether a Market Disruption
                                 Event has occurred. See "Antidilution
                                 Adjustments" and "Market Disruption Event"
                                 below. MSIL is obligated to carry out its
                                 duties and functions as Calculation Agent in
                                 good faith and using its reasonable judgment.


Antidilution Adjustments .....   The Exchange Factor will be adjusted as
                                 follows:

                                 1. If Gillette Stock is subject to a stock
                                 split or reverse stock split, then once such
                                 split has become effective, the Exchange Factor
                                 will be adjusted to equal the product of the
                                 prior Exchange Factor and the number of shares
                                 issued in such stock split or reverse stock
                                 split with respect to one share of Gillette
                                 Stock.

                                 2. If Gillette Stock is subject (i) to a stock
                                 dividend (issuance of additional shares of
                                 Gillette Stock) that is given ratably to all
                                 holders of shares of Gillette Stock or (ii) to
                                 a distribution of Gillette Stock as a result of
                                 the triggering of any provision of the
                                 corporate charter of Gillette, then once the
                                 dividend has become effective and Gillette
                                 Stock is trading ex-dividend, the Exchange
                                 Factor will be adjusted so that the new
                                 Exchange Factor shall equal the prior Exchange
                                 Factor plus the product of (i) the number of
                                 shares issued with respect to one share of
                                 Gillette Stock and (ii) the prior Exchange
                                 Factor.

                                 3. There will be no adjustments to the Exchange
                                 Factor to reflect cash dividends or other
                                 distributions paid with respect to Gillette
                                 Stock other than distributions described in
                                 clauses (i) and (v) of paragraph 5 below and
                                 Extraordinary Dividends as described below. A
                                 cash dividend or other distribution with
                                 respect to Gillette Stock will be deemed to be
                                 an "Extraordinary Dividend" if such dividend or
                                 other distribution exceeds the immediately
                                 preceding non- Extraordinary Dividend for
                                 Gillette Stock by an amount equal to at least
                                 10% of the Closing Market Price of Gillette
                                 Stock (as adjusted for any subsequent corporate
                                 event requiring an adjustment hereunder, such
                                 as a stock split or reverse stock split) on the
                                 Trading Day preceding the ex-dividend date for
                                 the payment of such Extraordinary Dividend (the
                                 "ex-dividend date"). If an Extraordinary
                                 Dividend occurs with respect to Gillette Stock,
                                 the Exchange Factor with respect to Gillette
                                 Stock will be adjusted on the ex-dividend date
                                 with respect to such Extraordinary Dividend so
                                 that the new Exchange Factor will equal the
                                 product of (i) the then current Exchange Factor
                                 and (ii) a fraction, the numerator of which is
                                 the Closing Market Price on the Trading Day
                                 preceding the ex- dividend date, and the
                                 denominator of which is the amount by which the
                                 Closing Market Price on the Trading Day
                                 preceding the ex- dividend date exceeds the
                                 Extraordinary Dividend Amount. The
                                 "Extraordinary Dividend Amount" with respect to
                                 an Extraordinary Dividend for Gillette Stock
                                 will equal (i) in the case of cash dividends or
                                 other distributions that constitute regular
                                 dividends, the amount per share of such
                                 Extraordinary Dividend minus the amount per
                                 share of the immediately preceding
                                 non-Extraordinary Dividend for Gillette Stock
                                 or (ii) in the case of cash dividends or other
                                 distributions that do not constitute regular
                                 dividends, the amount per share of such
                                 Extraordinary Dividend. To the extent an
                                 Extraordinary Dividend is not paid in cash, the
                                 value of the non-cash component will be
                                 determined by the Calculation Agent, whose
                                 determination shall be conclusive. A
                                 distribution on the Gillette Stock described in
                                 clause (i) or clause (v) of paragraph 5 below
                                 that also constitutes an Extraordinary Dividend
                                 shall cause an adjustment to the Exchange
                                 Factor pursuant only to clause (i) or clause
                                 (v) of paragraph 5, as applicable.

                                 4. If Gillette issues rights or warrants to all
                                 holders of Gillette Stock to subscribe for or
                                 purchase Gillette Stock at an exercise price
                                 per share less than the Closing Market Price of
                                 the Gillette Stock on both (i) the date the
                                 exercise price of such rights or warrants is
                                 determined and (ii) the expiration date of such
                                 rights or warrants, and if the expiration date
                                 of such rights or warrants precedes the
                                 maturity of the Notes, then the Exchange Factor
                                 will be adjusted to equal the product of the
                                 prior Exchange Factor and a fraction, the
                                 numerator of which shall be the number of
                                 shares of Gillette Stock outstanding
                                 immediately prior to the issuance of such
                                 rights or warrants plus the number of
                                 additional shares of Gillette Stock offered for
                                 subscription or purchase pursuant to such
                                 rights or warrants and the denominator of which
                                 shall be the number of shares of Gillette Stock
                                 outstanding immediately prior to the issuance
                                 of such rights or warrants plus the number of
                                 additional shares of Gillette Stock which the
                                 aggregate offering price of the total number of
                                 shares of Gillette Stock so offered for
                                 subscription or purchase pursuant to such
                                 rights or warrants would purchase at the
                                 Closing Market Price on the expiration date of
                                 such rights or warrants, which shall be
                                 determined by multiplying such total number of
                                 shares offered by the exercise price of such
                                 rights or warrants and dividing the product so
                                 obtained by such Closing Market Price.

                                 5. If (i) there occurs any reclassification or
                                 change of Gillette Stock, including, without
                                 limitation, as a result of the issuance of any
                                 tracking stock by Gillette, (ii) Gillette or
                                 any surviving entity or subsequent surviving
                                 entity of Gillette (a "Gillette Successor") has
                                 been subject to a merger, combination or
                                 consolidation and is not the surviving entity,
                                 (iii) any statutory exchange of securities of
                                 Gillette or any Gillette Successor with another
                                 corporation occurs (other than pursuant to
                                 clause (ii) above), (iv) Gillette is
                                 liquidated, (v) Gillette issues to all of its
                                 shareholders equity securities of an issuer
                                 other than Gillette (other than in a
                                 transaction described in clauses (ii), (iii) or
                                 (iv) above) (a "Spin-off Event") or (vi) a
                                 tender or exchange offer or going-private
                                 transaction is consummated for all the
                                 outstanding shares of Gillette Stock (any such
                                 event in clauses (i) through (vi) a
                                 "Reorganization Event"), the method of
                                 determining the amount payable upon exchange at
                                 maturity for each Note if we elect to deliver
                                 shares of Gillette Stock will be adjusted to
                                 provide that each holder of Notes will receive
                                 at maturity, in respect of each $3,494
                                 principal amount of each Note, securities, cash
                                 or any other assets distributed to holders of
                                 Gillette Stock in any such Reorganization
                                 Event, including, in the case of the issuance
                                 of tracking stock, the reclassified share of
                                 Gillette Stock and, in the case of a Spin-off
                                 Event, the share of Gillette Stock with respect
                                 to which the spun-off security was issued
                                 (collectively, the "Exchange Property") in an
                                 amount with a value equal to the product of the
                                 Exchange Ratio times the final Exchange Factor
                                 times the Transaction Value. If Exchange
                                 Property consists of more than one type of
                                 property, holders of Notes will receive at
                                 maturity a pro rata share of each such type of
                                 Exchange Property. If Exchange Property
                                 includes a cash component, holders will not
                                 receive any interest accrued on such cash
                                 component. "Transaction Value" at any date
                                 means (i) for any cash received in any such
                                 Reorganization Event, the amount of cash
                                 received per share of Gillette Stock, (ii) for
                                 any property other than cash or securities
                                 received in any such Reorganization Event, the
                                 market value, as determined by the Calculation
                                 Agent, as of the date of receipt, of such
                                 Exchange Property received for each share of
                                 Gillette Stock and (iii) for any security
                                 received in any such Reorganization Event, an
                                 amount equal to the Closing Market Price, as of
                                 the date on which the Transaction Value is
                                 determined, per share of such security
                                 multiplied by the quantity of such security
                                 received for each share of Gillette Stock. In
                                 the event Exchange Property consists of
                                 securities, those securities will, in turn, be
                                 subject to the antidilution adjustments set
                                 forth in paragraphs 1 through 5.

                                 For purposes of paragraph 5 above, in the case
                                 of a consummated tender or exchange offer or
                                 going-private transaction involving Exchange
                                 Property of a particular type, Exchange
                                 Property shall be deemed to include the amount
                                 of cash or other property paid by the offeror
                                 in the tender or exchange offer with respect to
                                 such Exchange Property (in an amount determined
                                 on the basis of the rate of exchange in such
                                 tender or exchange offer or going-private
                                 transaction). In the event of a tender or
                                 exchange offer or a going- private transaction
                                 with respect to Exchange Property in which an
                                 offeree may elect to receive cash or other
                                 property, Exchange Property shall be deemed to
                                 include the kind and amount of cash and other
                                 property received by offerees who elect to
                                 receive cash.

                                 No adjustments to the Exchange Factor will be
                                 required unless such adjustment would require a
                                 change of at least 0.1% in the Exchange Factor
                                 then in effect. The Exchange Factor resulting
                                 from any of the adjustments specified above
                                 will be rounded to the nearest one
                                 hundred-thousandth with five one-millionths
                                 being rounded upward.

                                 No adjustments to the Exchange Factor or method
                                 of calculating the Exchange Factor will be
                                 required other than those specified above.
                                 However, we may, at our sole discretion, cause
                                 the Calculation Agent to make additional
                                 changes to the Exchange Factor upon the
                                 occurrence of corporate or other similar events
                                 that affect or could potentially affect market
                                 prices of, or shareholders' rights in, the
                                 Gillette Stock (or other Exchange Property) but
                                 only to reflect such changes, and not with the
                                 aim of changing relative investment risk. The
                                 adjustments specified above do not cover all
                                 events that could affect the Market Price or
                                 the Closing Market Price of the Gillette Stock,
                                 including, without limitation, a partial tender
                                 or partial exchange offer for the Gillette
                                 Stock.

                                 The Calculation Agent shall be solely
                                 responsible for the determination and
                                 calculation of any adjustments to the Exchange
                                 Factor or method of calculating the Exchange
                                 Factor and of any related determinations and
                                 calculations with respect to any distributions
                                 of stock, other securities or other property or
                                 assets (including cash) in connection with any
                                 corporate event described in paragraph 5 above,
                                 and its determinations and calculations with
                                 respect thereto shall be conclusive.

                                 The Calculation Agent will provide information
                                 as to any adjustments to the Exchange Factor or
                                 method of calculating the Exchange Factor upon
                                 written request by any holder of the Notes.

Market Disruption Event.......   "Market Disruption Event" means, with respect
                                 to Gillette Stock:

                                    (i) a suspension, absence or material
                                    limitation of trading of Gillette Stock on
                                    the primary market for Gillette Stock for
                                    more than two hours of trading or during the
                                    one-half hour period preceding the close of
                                    trading in such market; or a breakdown or
                                    failure in the price and trade reporting
                                    systems of the primary market for Gillette
                                    Stock as a result of which the reported
                                    trading prices for Gillette Stock during the
                                    last one-half hour preceding the closing of
                                    trading in such market are materially
                                    inaccurate; or the suspension, absence or
                                    material limitation on the primary market
                                    for trading in options contracts related to
                                    Gillette Stock, if available, during the
                                    one-half hour period preceding the close of
                                    trading in the applicable market, in each
                                    case as determined by the Calculation Agent
                                    in its sole discretion; and

                                    (ii) a determination by the Calculation
                                    Agent in its sole discretion that the event
                                    described in clause (i) above materially
                                    interfered with our ability or any of our
                                    affiliates to unwind or adjust all or a
                                    material portion of the hedge with respect
                                    to the Notes.

                                 For purposes of determining whether a Market
                                 Disruption Event has occurred: (1) a limitation
                                 on the hours or number of days of trading will
                                 not constitute a Market Disruption Event if it
                                 results from an announced change in the regular
                                 business hours of the relevant exchange, (2) a
                                 decision to permanently discontinue trading in
                                 the relevant option contract will not
                                 constitute a Market Disruption Event, (3)
                                 limitations pursuant to NYSE Rule 80A (or any
                                 applicable rule or regulation enacted or
                                 promulgated by the NYSE, any other
                                 self-regulatory organization or the Securities
                                 and Exchange Commission of similar scope as
                                 determined by the Calculation Agent) on trading
                                 during significant market fluctuations shall
                                 constitute a suspension, absence or material
                                 limitation of trading, (4) a suspension of
                                 trading in an options contract on Gillette
                                 Stock by the primary securities market trading
                                 in such options, if available, by reason of (x)
                                 a price change exceeding limits set by such
                                 securities exchange or market, (y) an imbalance
                                 of orders relating to such contracts or (z) a
                                 disparity in bid and ask quotes relating to
                                 such contracts will constitute a suspension,
                                 absence or material limitation of trading in
                                 options contracts related to Gillette Stock and
                                 (5) a suspension, absence or material
                                 limitation of trading on the primary securities
                                 market on which options contracts related to
                                 Gillette Stock are traded will not include any
                                 time when such securities market is itself
                                 closed for trading under ordinary
                                 circumstances.

Alternate Exchange Calculation
in case of an Event of
Default.......................   In case an Event of Default with respect to
                                 the Notes shall have occurred and be
                                 continuing, the amount declared due and payable
                                 upon any acceleration of any Note shall be
                                 determined by MSIL, as Calculation Agent, and
                                 shall be equal to the Issue Price of a Note
                                 plus any accrued interest at the Interest Rate
                                 to but not including the date of acceleration.

Gillette Stock; Public
Information...................   The Gillette Company develops, manufactures and
                                 markets blades and razors, toiletries and
                                 cosmetics, stationery products, electric
                                 shavers, small household appliances, hair care
                                 appliances, oral care products and alkaline
                                 batteries for consumer products. Gillette Stock
                                 is registered under the Exchange Act. Companies
                                 with securities registered under the Exchange
                                 Act are required to file periodically certain
                                 financial and other information specified by
                                 the Securities and Exchange Commission (the
                                 "Commission"). Information provided to or filed
                                 with the Commission can be inspected and copied
                                 at the public reference facilities maintained
                                 by the Commission at Room 1024, 450 Fifth
                                 Street, N.W., Washington, D.C. 20549 or at its
                                 Regional Offices located at Suite 1400,
                                 Citicorp Center, 500 West Madison Street,
                                 Chicago, Illinois 60661 and at Seven World
                                 Trade Center, 13th Floor, New York, New York
                                 10048, and copies of such material can be
                                 obtained from the Public Reference Section of
                                 the Commission, 450 Fifth Street, N.W.,
                                 Washington, D.C. 20549, at prescribed rates. In
                                 addition, information provided to or filed with
                                 the Commission electronically can be accessed
                                 through a Website maintained by the Commission.
                                 The address of the Commission's Website is
                                 http://www.sec.gov. Information provided to or
                                 filed with the Commission by Gillette pursuant
                                 to the Exchange Act can be located by reference
                                 to Commission file number 1-922. In addition,
                                 information regarding Gillette may be obtained
                                 from other sources including, but not limited
                                 to, press releases, newspaper articles and
                                 other publicly disseminated documents. We make
                                 no representation or warranty as to the
                                 accuracy or completeness of such reports.

                                 This pricing supplement relates only to the
                                 Notes offered hereby and does not relate to
                                 Gillette Stock or other securities of Gillette.
                                 We have derived all disclosures contained in
                                 this pricing supplement regarding Gillette from
                                 the publicly available documents described in
                                 the preceding paragraph. Neither we nor the
                                 Agent has participated in the preparation of
                                 such documents or made any due diligence
                                 inquiry with respect to Gillette in connection
                                 with the offering of the Notes. Neither we nor
                                 the Agent makes any representation that such
                                 publicly available documents or any other
                                 publicly available information regarding
                                 Gillette are accurate or complete. Furthermore,
                                 we cannot give any assurance that all events
                                 occurring prior to the date hereof (including
                                 events that would affect the accuracy or
                                 completeness of the publicly available
                                 documents described in the preceding paragraph)
                                 that would affect the trading price of Gillette
                                 Stock (and therefore the Initial Reference
                                 Price and the Exchange Ratio) have been
                                 publicly disclosed. Subsequent disclosure of
                                 any such events or the disclosure of or failure
                                 to disclose material future events concerning
                                 Gillette could affect the value received on any
                                 Exchange Date or Call Date with respect to the
                                 Notes and therefore the trading prices of the
                                 Notes.

                                 Neither we nor any of our affiliates makes any
                                 representation to you as to the performance of
                                 Gillette Stock.

                                 We and/or our subsidiaries may presently or
                                 from time to time engage in business with
                                 Gillette, including extending loans to, or
                                 making equity investments in, Gillette or
                                 providing advisory services to Gillette,
                                 including merger and acquisition advisory
                                 services. In the course of such business, we
                                 and/or our subsidiaries may acquire non-public
                                 information with respect to Gillette and, in
                                 addition, one or more of our affiliates may
                                 publish research reports with respect to
                                 Gillette. The statement in the preceding
                                 sentence is not intended to affect the rights
                                 of holders of the Notes under the securities
                                 laws. As a prospective purchaser of a Note, you
                                 should undertake such independent investigation
                                 of Gillette as in your judgment is appropriate
                                 to make an informed decision with respect to an
                                 investment in Gillette Stock.

Historical Information........   The following table sets forth the published
                                 high and low Closing Market Prices during 1996,
                                 1997, 1998 and 1999 through October 7, 1999.
                                 The Closing Market Price on October 7, 1999 was
                                 $381/2. The price of Gillette Stock at the time
                                 we priced the Notes was $38.83. We obtained the
                                 Closing Market Prices listed below from
                                 Bloomberg Financial Markets and we believe such
                                 information to be accurate. You should not take
                                 the historical prices of Gillette Stock as an
                                 indication of future performance. We cannot
                                 give any assurance that the price of Gillette
                                 Stock will not decrease, such that we will then
                                 not have the option to deliver shares of
                                 Gillette Stock at maturity.

                                                                      Dividends
                        Gillette               High          Low      per Share
                        --------               ----          ---      ---------
            (CUSIP # 375766102)
            1996
                First Quarter...............  28 1/2       25 11/16    $0.0750
                Second Quarter..............  31 3/16      24 7/16      0.0500
                Third Quarter...............  36 1/16      28 15/16     0.0500
                Fourth Quarter..............  38 7/8       34 7/16      0.0500
            1997
                First Quarter...............  43           36 5/16      0.0500
                Second Quarter..............  49 5/16      37 13/16     0.1075
                Third Quarter...............  52 1/4       39 1/2       0.1075
                Fourth Quarter..............  51           43           0.1075
            1998
                First Quarter...............  60 23/32     49 1/4       0.1075
                Second Quarter..............  62 9/32      55 1/16      0.1275
                Third Quarter...............  62 9/16      36 1/4       0.1275
                Fourth Quarter..............  48 15/16     37 5/16      0.1275
            1999
                First Quarter...............  64 1/4       45 7/8       0.1275
                Second Quarter..............  59 1/2       40 7/8       0.1475
                Third Quarter...............  47 1/4       33 7/16      0.1475
                Fourth Quarter
                (through October 7, 1999)...  38 9/16      36 1/8

                                 Historical prices have been adjusted for a 2
                                 for 1 stock split of Gillette Stock which
                                 became effective in the second quarter of 1998.

                                 We make no representation as to the amount of
                                 dividends, if any, that Gillette will pay in
                                 the future. In any event, as a holder of a
                                 Note, you will not be entitled to receive
                                 dividends, if any, that may be payable on
                                 Gillette Stock.

Use of Proceeds and Hedging...   The net proceeds we receive from the sale of
                                 the Notes will be used for general corporate
                                 purposes and, in part, by us or one or more of
                                 our subsidiaries in connection with hedging our
                                 obligations under the Notes. See also "Use of
                                 Proceeds" in the accompanying Prospectus.

                                 On or prior to the date of this Pricing
                                 Supplement, we, through our subsidiaries and
                                 others, hedged our anticipated exposure in
                                 connection with the Notes by taking positions
                                 in options contracts on Gillette Stock listed
                                 on major securities markets and positions in
                                 other instruments that we deemed appropriate in
                                 connection with such hedging. Such hedging was
                                 carried out in a manner designed to minimize
                                 any impact on the price of Gillette Stock. Our
                                 purchase activity could potentially have
                                 increased the price of Gillette Stock, and
                                 therefore effectively have increased the levels
                                 below which a decline in Gillette Stock would
                                 allow us to deliver to you at maturity a number
                                 of shares of Gillette Stock at the Exchange
                                 Ratio with a value less than the principal
                                 amount of your Notes. Through our subsidiaries,
                                 we are likely to modify our hedge position
                                 throughout the life of the Notes by purchasing
                                 and selling Gillette Stock, options contracts
                                 on Gillette Stock listed on major securities
                                 markets or positions in other securities or
                                 instruments that we may wish to use in
                                 connection with such hedging. Although we have
                                 no reason to believe that our hedging activity
                                 or other trading activities that we, or any of
                                 our affiliates, engaged in or may engage in has
                                 had or will have a material impact on the price
                                 of Gillette Stock, we cannot give any assurance
                                 that we have not or will not affect such price
                                 as a result of our hedging or trading
                                 activities.

Supplemental Information
Concerning Plan of
Distribution..................   The Agent will pay the initial purchaser of the
                                 Notes a placement fee at settlement equal to
                                 1.85% of the Issue Price.

                                 In order to facilitate the offering of the
                                 Notes, the Agent may engage in transactions
                                 that stabilize, maintain or otherwise affect
                                 the price of the Notes or the Gillette Stock.
                                 Specifically, the Agent may overallot in
                                 connection with the offering, creating a short
                                 position in the Notes for its own account. In
                                 addition, to cover allotments or to stabilize
                                 the price of the Notes, the Agent may bid for,
                                 and purchase, the Notes or the Gillette Stock
                                 in the open market. See "Use of Proceeds and
                                 Hedging" above.

                                 We have agreed to indemnify the Agent against
                                 certain liabilities under the Securities Act of
                                 1933, as amended.

ERISA Matters for Pension
Plans And Insurance Companies.   We and certain of our subsidiaries and
                                 affiliates, including Morgan Stanley & Co.
                                 Incorporated ("MS & Co.") and Dean Witter
                                 Reynolds Inc. ("DWR"), may each be considered a
                                 "party in interest" within the meaning of the
                                 Employee Retirement Income Security Act of
                                 1974, as amended ("ERISA"), or a "disqualified
                                 person" within the meaning of the Internal
                                 Revenue Code of 1986, as amended (the "Code")
                                 with respect to many employee benefit plans.
                                 Prohibited transactions within the meaning of
                                 ERISA or the Code may arise, for example, if
                                 the Notes are acquired by or with the assets of
                                 a pension or other employee benefit plan with
                                 respect to which MS & Co., DWR or any of their
                                 affiliates is a service provider, unless the
                                 Notes are acquired pursuant to an exemption
                                 from the prohibited transaction rules.

                                 The acquisition of the Notes may be eligible
                                 for one of the exemptions noted below if such
                                 acquisition:

                                 (a) (i) is made solely with the assets of a
                                 bank collective investment fund and (ii)
                                 satisfies the requirements and conditions of
                                 Prohibited Transaction Class Exemption ("PTCE")
                                 91-38 issued by the Department of Labor
                                 ("DOL");

                                 (b) (i) is made solely with assets of an
                                 insurance company pooled separate account and
                                 (ii) satisfies the requirements and conditions
                                 of PTCE 90-1 issued by the DOL;

                                 (c) (i) is made solely with assets managed by a
                                 qualified professional asset manager and (ii)
                                 satisfies the requirements and conditions of
                                 PTCE 84-14 issued by the DOL;

                                 (d) is made solely with assets of a
                                 governmental plan (as defined in Section 3(32)
                                 of ERISA) which is not subject to the
                                 provisions of Section 401 of the Code;

                                 (e) (i) is made solely with assets of an
                                 insurance company general account and (ii)
                                 satisfies the requirements and conditions of
                                 PTCE 95-60 issued by the DOL; or

                                 (f) (i) is made solely with assets managed by
                                 an in-house asset manager and (ii) satisfies
                                 the requirements and conditions of PTCE 96-23
                                 issued by the DOL.

                                 Under ERISA, assets of a pension or other
                                 employee benefit plan may include assets held
                                 in the general account of an insurance company
                                 which has issued an insurance policy to such
                                 plan or assets of an entity in which the plan
                                 has invested. In addition to considering the
                                 consequences of holding the Notes, employee
                                 benefit plans subject to ERISA (or insurance
                                 companies deemed to be investing ERISA plan
                                 assets) purchasing the Notes should consider
                                 the possible implications of owning the
                                 Gillette Stock. Thus, any insurance company,
                                 pension or employee benefit plan or entity
                                 holding assets of such a plan proposing to
                                 invest in the Notes should consult with its
                                 legal counsel prior to such investment.

United States Federal
Taxation......................   See "United States Federal Taxation" in the
                                 accompanying Prospectus Supplement for the
                                 principal United States federal income and
                                 estate tax consequences of ownership and
                                 disposition of the Notes.




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