SHOE CARNIVAL INC
DEF 14A, 1999-05-12
SHOE STORES
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                            SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                               (Amendment No. ___)

Filed by the Registrant                  [X]
Filed by a Party other than the Registrant    [ ]
Check the appropriate box:
[ ]  Preliminary Proxy Statement
[ ]  Confidential,  for  Use  of the  Commission  Only  (as  permitted  by  Rule
     14a-6(e)(2))  
[X]  Definitive  Proxy  Statement  
[ ]  Definitive  Additional Materials
[ ]  Soliciting Material Pursuant to ss.240.14a-11(c) or ss.240.14a-12


                               SHOE CARNIVAL, INC.
                (Name of Registrant as Specified In Its Charter)


     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):
[X]  No fee required.
[ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.
     1)   Title of each class of securities to which transaction applies:

     2)   Aggregate number of securities to which transaction applies:

     3)   Per  unit  price  or other  underlying  value of  transaction
          computed  pursuant to  Exchange  Act Rule 0-11 (Set forth the
          amount on which the filing fee is calculated and state how it
          was determined):

     4)   Proposed maximum aggregate value of transaction:

     5)   Total fee paid:

[ ]  Fee paid previously with preliminary materials.
[ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the filing for which the offsetting fee was paid  
     previously.  Identify the previous  filing by  registration statement 
     number, or the Form or Schedule and the date of its filing.
     1)   Amount Previously Paid:

     2)   Form, Schedule or Registration Statement No.:

     3)   Filing Party:

     4)   Date Filed:

<PAGE>


                               SHOE CARNIVAL, INC.

                 NOTICE OF ANNUAL MEETING OF COMMON SHAREHOLDERS
                           TO BE HELD ON JUNE 15, 1999




     The annual meeting of common  shareholders  of Shoe Carnival,  Inc. will be
held at the Holiday Inn Airport, 4101 North U.S. Route 41, Evansville,  Indiana,
on Tuesday, June 15, 1999, at 10:00 a.m., C.D.T., for the following purposes:

          (1) To elect two  Directors to serve until the 2002 annual  meeting of
     shareholders and until their successors are elected and have qualified,  as
     set forth in the accompanying Proxy Statement;

          (2) To approve or disapprove the appointment of Deloitte & Touche LLP,
     as auditors for the Company for fiscal year 1999; and

          (3) To transact  such other  business as may properly  come before the
     meeting.



          All common  shareholders  of record at the close of  business on April
     16, 1999 will be eligible to vote.



          It is  important  that  your  stock be  represented  at this  meeting.
     Whether or not you expect to be  present,  please fill in,  date,  sign and
     return   the   enclosed   proxy   form  in  the   accompanying   addressed,
     postage-prepaid  envelope.  If you attend the  meeting,  your proxy will be
     canceled at your request.





                                                  David A. Kapp, Secretary


<PAGE>


                               SHOE CARNIVAL, INC.
                               8233 Baumgart Road
                            Evansville, Indiana 47711

                                 PROXY STATEMENT
                      Annual Meeting of Common Shareholders

                                  June 15, 1999


      This statement is being  furnished to common  shareholders on or about May
14, 1999, in connection  with a  solicitation  by the Board of Directors of Shoe
Carnival,  Inc. (the  "Company") of proxies to be voted at the annual meeting of
common shareholders to be held at 10:00 a.m., C.D.T., Tuesday, June 15, 1999, at
the Holiday Inn Airport, 4101 North U.S. Route 41, Evansville,  Indiana, for the
purposes set forth in the accompanying Notice.

     At the  close of  business  on April  16,  1999,  the  record  date for the
meeting, there were 13,236,642 shares of Common Stock of the Company outstanding
and entitled to vote at the meeting.  On all matters,  including the election of
Directors, each common shareholder will have one vote for each share held.

     If the enclosed form of proxy is executed and returned, it may nevertheless
be revoked at any time  insofar as it has not been  exercised.  The proxy may be
revoked by giving  written  notice of  revocation  to the  Company,  executing a
subsequently  dated proxy that is  delivered to the  Company,  or attending  the
annual meeting and voting in person.  Unless  revoked,  a proxy will be voted at
the meeting in accordance with the instructions of the shareholder in the proxy,
or, if no instructions  are given, for the election as Directors of the nominees
listed under  Proposal 1 and for the proposal  shown as Proposal 2.  Election of
the  Directors  will be  determined by the vote of the holders of a plurality of
the shares  voting on such  election.  Approval of Proposal 2 will be subject to
the vote of the holders of a greater  number of shares  favoring  approval  than
those  opposing  it. A proxy may  indicate  that all or a portion  of the shares
represented  by such  proxy are not  being  voted  with  respect  to a  specific
proposal.  This could occur, for example, when a broker is not permitted to vote
shares held in street name on certain  proposals in the absence of  instructions
from the beneficial owner.  Shares that are not voted with respect to a specific
proposal  will  be  considered  as not  present  and  entitled  to  vote on such
proposal,  even though such shares will be  considered  present for  purposes of
determining a quorum and voting on other  proposals.  Abstentions  on a specific
proposal  will be  considered  as  present,  but not as  voting in favor of such
proposal.  Neither broker  non-votes nor abstentions will have any effect on the
vote required to approve any of the proposals.

     The Board of  Directors  knows of no  matters,  other than  those  reported
below,  which are to be brought  before the meeting.  However,  if other matters
properly  come before the meeting,  it is the  intention of the persons named in
the enclosed form of proxy to vote such proxy in accordance  with their judgment
on such matters.

     The cost of this  solicitation  of  proxies  will be borne by the  Company.
Proxies may also be solicited  personally  or by telephone by Company  employees
acting without additional compensation.

<PAGE>


                              ELECTION OF DIRECTORS

Nominees

     The Company's  bylaws  currently  provide for five  Directors  divided into
three classes.  Two classes contain two Directors each, with the remaining class
containing  one Director.  The term of one class  expires each year.  Generally,
each Director serves until the annual meeting of common shareholders held in the
year that is three years after such  Director's  election and  thereafter  until
such Director's successor is elected and has qualified.  The Director's position
whose term would  expire at the 2000  annual  meeting of  shareholders  has been
vacant since December 8, 1997. Although the Company intends to fill this vacancy
when a suitable  candidate  is located,  the Company does not  currently  have a
nominee and, accordingly, this vacancy will not be filled at the annual meeting.
The  accompanying  form of proxy cannot be voted for a greater number of persons
than the two nominees listed below.

     The shareholders will be asked to elect two Directors.  The Directors whose
terms expire this year are J. Wayne Weaver and Gerald W. Schoor.  Messrs. Weaver
and Schoor have been  nominated  by the Board of  Directors  for  reelection  as
Directors for a term to expire at the 2002 annual  meeting of  shareholders  and
until their  successors are elected and have  qualified.  It is the intention of
the  persons  named  in  the  accompanying   form  of  proxy,   absent  contrary
instructions  therein,  to vote  such  proxy  for the  election  to the Board of
Directors of Messrs. Weaver and Schoor.

     Unless  otherwise  indicated  in a footnote  to the  following  table,  the
principal occupation of each Director has been the same for the last five years,
and each Director possesses sole voting and investment power with respect to the
shares of Common Stock indicated as beneficially owned by him.

<TABLE>
<CAPTION>
                                                                                          Shares
                                                                                       Beneficially
                                                  Present                                Owned on
                                                 Principal                Director       March 31,      Percent of
          Name               Age                Occupation                  Since         1999(1)         Class   
- ------------------------     ---    -----------------------------------   --------   ---------------   -----------

                                                NOMINEES FOR DIRECTOR
               (Nominees for three-year term to expire at the annual meeting of shareholders in 2002)
<S>                          <C>    <C>                                     <C>         <C>                <C>    
J. Wayne Weaver              64     Chairman of the Board of the            1988        4,833,230 (2)      36.6%
                                    Company, Chairman and Chief
                                    Executive Officer of Jacksonville
                                    Jaguars, LTD  (professional football
                                    franchise), and Chairman and Chief
                                    Executive Officer of LC Footwear, LLC.
                                    (footwear distributor)  (3)

Gerald W. Schoor             64     Merchant Banker                         1993            3,000 (4)         *
                                    (self-employed) (5)


                                            DIRECTORS CONTINUING IN OFFICE
                             (Term expiring at the annual meeting of shareholders in 2001)

Mark L. Lemond               44     President and Chief Executive           1988          378,370 (6)       2.8%
                                    Officer of the Company (7)

William E. Bindley           58     Chairman of the Board and               1993            1,000             *
                                    Chief Executive Officer of
                                    Bindley Western Industries, Inc.
                                    (pharmaceutical wholesale
                                    distribution company) (8)

*     Less than 1%

                                      -2-
<PAGE>

<FN>
(1)  Does  not  include  shares  subject  to  options  that  are  not  presently
     exercisable (i.e., within 60 days after March 31, 1999).

(2)  Includes  2,000,000 shares directly owned by Mr. Weaver's  spouse,  333,230
     shares owned jointly with Mr.  Weaver's spouse and 500,000 shares held in a
     trust of which Mr. Weaver is a trustee.

(3)  From 1978 until February 2, 1993, Mr. Weaver's principal  occupation was as
     president  and chief  executive  officer of Nine West  Group,  Inc.  ("Nine
     West"), a designer, developer and marketer of women's footwear.

(4)  Represents 3,000 shares held as co-trustee for the benefit of his spouse.

(5)  Prior to January 1997 and for at least the past five years,  Mr. Schoor was
     employed as president of Corporate Finance Associates, St. Louis (financial
     intermediary)  and as  executive  vice  president  of  National  Industrial
     Services, Inc. (industrial asset management company).

(6)  Includes  1,500 shares  directly owned by Mr.  Lemond's  spouse and 118,333
     shares issuable upon the exercise of presently  exercisable options granted
     under the  Company's  1993 Stock  Option and  Incentive  Plan ("1993  Stock
     Option Plan").

(7)  Mr. Lemond became the President and Chief Executive  Officer of the Company
     on September  19,  1996.  Prior to that time and for at least the past five
     years,  Mr. Lemond served as the Company's Chief  Operating  Officer and/or
     Chief Financial Officer.

(8)  Mr.  Bindley also serves on the Board of  Directors of Priority  Healthcare
     Corporation,  a distributor  and provider to the alternate site  healthcare
     market.
</FN>
</TABLE>


      The Board of Directors recommends a vote FOR the nominees listed above.


Meetings and Committees

     During the 1998 fiscal  year,  the Board of  Directors  of the Company held
four meetings. All of the Directors were present at the meetings.

     The Company has an Audit  Committee,  a Compensation  Committee and a Stock
Option Committee. The Compensation Committee,  which met once during fiscal year
1998, consists of Messrs. Bindley and Schoor. The Stock Option Committee,  which
met once in fiscal year 1998, consists of Messrs.  Bindley and Schoor. The Audit
Committee,  which met two times  during  fiscal  year 1998,  consists of Messrs.
Bindley,  Schoor and Lemond. The Audit Committee is responsible for recommending
independent  auditors,  reviewing  with the  independent  auditors the scope and
results of the audit  engagement,  establishing  and  monitoring  the  Company's
financial  policies  and  control  procedures,   reviewing  and  monitoring  the
provision of non-audit  services by the  Company's  auditors and  reviewing  all
potential conflict of interest situations, including the Company's relationships
with Weaver International Footwear, Inc., LC Footwear, LLC and PL Footwear, Inc.
The  Compensation  Committee  is  responsible  for  reviewing,  determining  and
establishing  the  salaries,  bonuses and other  compensation  of the  executive
officers  of  the  Company.  The  Stock  Option  Committee  is  responsible  for
administering  the Company's  1993 Stock Option Plan and Employee Stock Purchase
Plan.  The Board of Directors does not have a nominating  committee.  All of the
Directors  attended all of the meetings of the  committees  on which they served
during the 1998 fiscal year.

Section 16(a) Beneficial Ownership Reporting Compliance

     Section 16(a) of the Securities Exchange Act of 1934 requires the Company's
executive  officers and  Directors,  and persons who own more than 10% of Common
Stock,  to file initial reports of ownership and reports of changes in ownership
with the  Securities  and  Exchange  Commission.  Such  persons are  required by
Securities  and  Exchange  Commission  regulations  to furnish the Company  with
copies of all Section 16(a) forms they file.



                                      -3-
<PAGE>


     Based  solely on a review  of the  copies of such  forms  furnished  to the
Company and written  representations from certain reporting persons, the Company
believes  that during  fiscal  1998 all filing  requirements  applicable  to its
executive  officers,  Directors  and greater than 10%  shareholders  were timely
satisfied.

Summary Compensation Table

     The following  table sets forth a summary of the  compensation  paid by the
Company for services  rendered in all  capacities to the Company  during each of
the three most recent fiscal years, to the Company's  Chief  Executive  Officer,
and to each of the  Company's  four  other  most  highly  compensated  executive
officers,  based on salary and  bonuses  earned  during  fiscal 1998 (the "Named
Executive Officers").

<TABLE>
<CAPTION>
                                             Summary Compensation Table

                                                                      Long-Term
                                                                     Compensation
                                                                     ------------ 
                                        Annual Compensation (1)         Awards
                                        -----------------------      ------------          
                                                                      Securities
                             Fiscal                                   Underlying          All Other
Name and Principal Position  Year       Salary         Bonus(2)       Options (3)      Compensation (4)
- ---------------------------  -----    ----------      ---------       -----------      ----------------
<S>                           <C>     <C>             <C>                <C>             <C>   
Mark L. Lemond,               1998    $  390,385      $  75,000          25,000          $    3,785 (5)
President and Chief           1997       350,000        225,000               0               4,181 (6)
Executive Officer (7)         1996       293,462              0          85,000 (8)           3,831 (9)

J. Wayne Weaver,              1998    $  300,000      $       0               0          $        0
Chairman of the Board         1997       300,000              0               0                   0
                              1996       300,000              0               0                   0

Timothy T. Baker,             1998    $  175,192      $  50,000          15,000          $    3,911 (5)
Senior Vice President--       1997       155,000         30,857               0               2,616 (6)
Store Operations              1996       145,243              0          15,000                 981 (9)

Clifton E. Sifford,           1998    $  162,116      $  50,000          10,000          $    2,935 (5)
Senior Vice President--       1997       112,510         22,275          30,000              23,896 (10)
General Merchandise Manager   1996             0              0               0                   0
(11)                                 
                                    
Larry L. Linville,            1998    $  141,154      $  22,000           7,500          $    4,771 (5)
Vice President-- Management   1997       123,077         19,000               0               4,142 (6)
Information Systems           1996       112,692              0           9,000               3,391 (9)
- ---------------
<FN>
(1)  The column for Other Annual  Compensation  is not  included  (as  permitted
     under  applicable  regulations)  because the perquisites and other personal
     benefits  awarded,  earned or paid to the Named Executive  Officers did not
     exceed the lesser of $50,000 or 10% of the total of annual salary and bonus
     for each Named Executive Officer for any of the years listed.
(2)  Represents  bonuses earned during the fiscal year indicated,  which bonuses
     at times have been paid in the subsequent fiscal year.
(3)  All of the amounts  reflect  option  shares.  The Company has never granted
     SARs.
(4)  Except as otherwise indicated, all amounts are compensation related to life
     and disability insurance premiums.
(5)  Of the amounts shown,  $2,779 for Mr. Lemond,  $2,993 for Mr. Baker, $1,972
     for Mr.  Sifford  and  $2,933  for Mr.  Linville  represent  the  Company's
     matching contribution under the Company's 401(k) plan.
(6)  Of the  amounts  shown,  $3,048 for Mr.  Lemond,  $1,669 for Mr.  Baker and
     $2,565 for Mr. Linville represent the Company's matching contribution under
     the Company's 401(k) plan.
(7)  Prior to becoming the Company's  President and Chief  Executive  Officer on
     September  19, 1996,  Mr. Lemond  served as the  Company's  Executive  Vice
     President -- Chief Operating Officer and Chief Financial Officer.
(8)  Includes option for 35,000 shares granted on September 19, 1996, to replace
     option for an identical number of shares granted on February 3, 1994.
(9)  Of the amounts shown,  $3,002 for Mr. Lemond, $430 for Mr. Baker and $2,331
     for Mr. Linville  represent the Company's  matching  contribution under the
     Company's 401(k) plan.
(10) Of the  amount  shown,  $23,370  represents  reimbursement  for  relocation
     expenses.
(11) Mr.  Sifford joined the Company in April 1997.  
</FN>
</TABLE>

                                      -4-
<PAGE>

Employment, Noncompetition and Consulting Agreements
   
  On April 14, 1997, The Company entered into a two-year employment agreement
with Clifton E.  Sifford.  Under the terms of the  agreement,  Mr.  Sifford will
receive a base  annual  salary of  $150,000  during  the term of the  agreement,
subject to increases at the  discretion of the Board of Directors,  plus certain
other  employee  benefits.  The  employment  agreement  contains  noncompetition
provisions which prohibit Mr. Sifford from competing with the Company during the
term of the agreement.  Upon termination,  if such termination is at the request
of the employee or is for cause,  the employee will be entitled to  compensation
only through the date of  termination.  If the Company  terminates  Mr.  Sifford
without cause prior to the expiration of the employment  agreement,  Mr. Sifford
will be entitled to receive his then current base salary through the term of the
agreement. The employment agreement expired April 14, 1999.

     On January 15, 1993, the Company  entered into a  noncompetition  agreement
with J. Wayne Weaver.  As long as Mr. Weaver is an executive officer or Director
of the  Company he may not  engage  directly  or  indirectly  through  any other
company or entity in the retail shoe business  without the prior approval of the
Company's  Audit  Committee.  The Audit  Committee  has  approved  Mr.  Weaver's
association with LC Footwear,  LLC. and PL Footwear,  Inc. Effective February 1,
1993,  Mr.  Weaver  became an  employee  of the  Company at an annual  salary of
$300,000.  Although Mr.  Weaver will  continue to be involved in other  business
activities  and will not devote  full time to the  Company,  he will devote such
time to the Company as he deems  necessary or  appropriate to perform his duties
as Chairman of the Board.

     The Company does not have employment or noncompetition  agreements with any
other officers.

Compensation of Directors

     During 1998, the Company paid  non-officer  Directors an annual retainer of
$15,000  per  year  and a fee of  $1,000  for  each  meeting  of the  Board or a
committee  thereof attended.  All Directors receive  reimbursement of reasonable
out-of-pocket  expenses  incurred in connection  with meetings of the Board.  No
Director who is an officer or employee of the Company receives  compensation for
services rendered as a Director.

     On March 4, 1999,  the Board of Directors  approved  the Outside  Directors
Stock Option Plan. The plan calls for each  non-employee  director to be granted
on April 1 of each year an  option to  purchase  1,000  shares of the  Company's
common stock at the market value on the date of the grant. The options will vest
six months from the date of grant and expire ten years from the date of grant.

Stock Options

     From August 1989 through  February  1992,  the Company  granted  options to
purchase an aggregate of 1,500,000  shares of the  Company's  Common Stock to 14
officers, Directors and key employees of the Company under its 1989 Stock Option
Plan. The exercise price for each option was $.18 per share.  Effective November
1, 1992,  all such options were  exercised  by the  holders.  At that time,  the
Company  loaned an aggregate of $632,800 to the 14 officers,  Directors  and key
employees  to permit  them to pay the taxes due as a result of the stock  option
exercise.  The loans bear  interest at the rate of 6% per annum and were payable
in four equal annual  installments  commencing  December 31, 1993. The principal
amounts  of the  loans  made to the  Named  Executive  Officers  in the  Summary
Compensation  Table  above  were  as  follows:  Mr.   Lemond--$126,580  and  Mr.
Baker--$6,320.  In 1996,  Mr. Baker paid the  remaining  amount of principal and
interest due pursuant to his loan from the  Company.  Mr.  Lemond paid the first
two  principal  installments  relating to his loans with the final two  payments
being extended. All remaining loan balances,  including Mr. Lemond's,  were paid
in March 1998.

                                      -5-
<PAGE>

     The Company's Board of Directors and  shareholders  approved the 1993 Stock
Option  Plan,  effective  January  15,  1993,  and amended it at the 1997 annual
meeting of  shareholders.  The 1993 Stock  Option  Plan  reserves  for  issuance
1,500,000  shares of the  Company's  Common  Stock  (subject to  adjustment  for
subsequent stock splits, stock dividends and certain other changes in the Common
Stock) pursuant to incentive awards granted by the Stock Option Committee of the
Board of Directors which  administers the 1993 Stock Option Plan. The 1993 Stock
Option Plan  provides for the grant to officers  and other key  employees of the
Company of incentive  awards in the form of stock options or  restricted  stock.
Stock options  granted under the plan may be either options  intended to qualify
for federal  income tax  purposes as  "incentive  stock  options" or options not
qualifying for favorable tax treatment ("nonqualified stock options").

     The following table sets forth  information with respect to options granted
by the Company under the 1993 Stock Option Plan to the Named Executive  Officers
during the fiscal year ended January 30, 1999.

<TABLE>
<CAPTION>
                                       Option Grants in Last Fiscal Year
                                          
                                            Individual Grants (1)
                          ---------------------------------------------------------                     
                                        
                                         % of Total                      
                          Number of        Options                                      Potential Realizable Value at Assumed
                          Securities      Granted to                                        Annual Rates of Stock Price    
                          Underlying     Employees in     Exercise or                     Appreciation for Option Term (2)       
                           Options         Fiscal         Base Price     Expiration     -------------------------------------  
    Name                  Granted (#)       Year            ($/Sh)        Date (3)              5%($)          10%($)
- ------------------        -----------    ------------     -----------    ----------           --------        --------
<S>                          <C>             <C>             <C>          <C>                  <C>             <C>
Mark L. Lemond               25,000          11.8%           11.00        04/09/08             172,946         438,279
J. Wayne Weaver                ---            ---             ---           ---                  ---             ---
Timothy T. Baker             15,000           7.1%           11.00        04/09/08             103,768         262,968
Clifton E. Sifford           10,000           4.7%           11.00        04/09/08              69,178         175,312
Larry L. Linville             7,500           3.5%           11.00        04/09/08              51,884         131,484
- ---------------
<FN>
(1)  During fiscal 1998, options to purchase an aggregate of 212,500 shares were
     granted to 124  employees  at exercise  prices equal to or above the market
     price on the respective grant dates. Such options have a term of ten years,
     subject to earlier expiration at or following  termination of employment in
     certain circumstances.
(2)  The dollar  amounts under these columns are the result of  calculations  at
     the 5% and 10% rates set by the  Securities  and Exchange  Commission  and,
     therefore,  are not intended to forecast possible future  appreciation,  if
     any, of the Company's  stock price.  The Company did not use an alternative
     formula  for a grant  date  valuation,  as the  Company is not aware of any
     formula which will determine with reasonable accuracy a present value based
     on future unknown or volatile factors.
(3)  These options  become  exercisable  in thirds on April 10, 1999,  April 10,
     2000 and April 10, 2001.
</FN>
</TABLE>



                                      -6-
<PAGE>

    The following table sets forth  information  with respect to the exercise of
options  held by the  Named  Executive  Officers  during  fiscal  year  1998 and
unexercised stock options held by such individuals at the end of the fiscal year
ended January 30, 1999.

<TABLE>
<CAPTION>
                  Aggregated Option Exercises in Last Fiscal Year and Fiscal Year-End Option Values

                              
                                                                      
                                                          Number of Securities Underlying                                           
                                                           Unexercised Options at  Fiscal    Value of Unexercised In-the-Money     
                                                                      Year-End (#)            Options at Fiscal Year-End ($)(1)
                                                          -------------------------------    ----------------------------------
                      Shares Acquired          Value
      Name              on Exercise         Realized(2)      Exercisable  Unexercisable          Exercisable   Unexercisable
- ------------------    ---------------       -----------      -----------  -------------          -----------   -------------        
<S>                        <C>                <C>                <C>           <C>                  <C>            <C>
Mark L. Lemond                  0                  0             81,666        53,334               347,434        115,121
J. Wayne Weaver                 0                  0                  0             0                     0              0
Timothy T. Baker           10,000             86,250             16,500        20,000                42,072         20,315
Clifton E. Sifford              0                  0              7,500        32,500                25,785         77,355
Larry L. Linville               0                  0             12,000        10,500                45,756         12,189
- ---------------
<FN>
(1)  The closing price for the Company's  Common Stock as reported by The Nasdaq
     Stock Market on January 29, 1999 was $9.438. The value is calculated on the
     basis of the difference  between the Common Stock option exercise price and
     $9.438,  multiplied by the number of "in-the-money"  shares of Common Stock
     underlying the options.
(2)  The value is calculated based on the difference between the option exercise
     price  and the  closing  market  price of the  Common  Stock on the date of
     exercise, multiplied by the number of shares to which the exercise relates.
</FN>
</TABLE>


Compensation Report of Compensation and Stock Option Committees

     Executive  Compensation  Policy.  In  evaluating  the  performance  of  the
Company,  the Compensation  Committee focuses primarily on attained increases in
store  growth,  sales,  operating  income and net  earnings  as  compared to the
Company's  internal  financial  plan  for the  year  approved  by the  Board  of
Directors.  In making compensation  decisions,  the Compensation  Committee also
reviews  executive   compensation  practices  within  the  retail  and  footwear
industries  with  consideration  given to, among other  factors,  differences in
sales, growth rates and total market capitalization.

     The Company designs compensation  programs to attract,  retain and motivate
the finest talent possible for all levels of the organization.  In addition, the
programs are designed to treat all employees fairly, to be cost-effective and to
assure that all  compensation  will continue to be tax deductible.  To that end,
all  programs,  including  those  for  executive  officers,  have the  following
characteristics.

      -  Compensation  is  based  on  the  level  of  job  responsibility,   the
individual's level of performance and Company performance. Members of management
have a  greater  portion  of their  pay  based on  Company  performance  than do
non-management employees.

      - Compensation  also takes into  consideration the value of the job in the
marketplace.  To retain its highly  skilled work force,  the Company  strives to
remain  competitive  with the pay of employers of a similar  stature who compete
with the Company for talent.

      - The Company's  1993 Stock Option Plan is intended to provide a long-term
incentive  for  executives  and other  key  employees  to  maximize  growth  and
profitability to create shareholder value.

      The basic  components  of executive  compensation,  including  that of the
Chief  Executive   Officer,   consist  of  salary,   bonus,  stock  options  and
participation in the Company's 401(k) Savings Plan, Employee Stock Purchase Plan
and  Executive  Medical  Plan.  The  Company  does not  currently  provide for a
deferred compensation plan or any defined benefit pension plan.

                                      -7-
<PAGE>

      Cash  Compensation.   The  Compensation  Committee  reviews  and  approves
salaries  for the Chief  Executive  Officer and other  executive  officers on an
annual  basis or at other times as necessary  to  accommodate  the hiring of new
employees,  promotions or other  considerations.  Recommended  base salaries are
reviewed and set based on a number of factors,  including job  responsibilities,
individual industry  experience,  individual  performance,  Company performance,
industry data for comparable  positions and  recommendations by senior executive
officers. No predetermined weight is given to any of the above factors.

      Salary  increases  for the  Company's  executive  officers  have  averaged
approximately 10% annually for the past three years.  Certain executive officers
have   received   greater   salary    increases    corresponding   to   expanded
responsibilities as a result of the continued growth of the Company.

      A portion of the cash  compensation  of executive  officers and most other
salaried  employees  consists of bonus payments.  Under the Company's  Executive
Incentive  Compensation Plan, most salaried  employees,  including all executive
officers,  are eligible to receive a cash bonus equal to a specified  percentage
of the participant's  base salary if certain  financial  objectives are met. The
financial  objectives for executive  officers  relate to the attainment of sales
and operating  income goals  established in advance by the Company's  management
and approved by its Board of Directors.  The Company's financial  objectives for
1998 were not met and no bonuses were paid to the Named Executive Officers under
this  quantitative  plan for fiscal 1998. The  determination of the Compensation
Committee to award discretionary cash bonuses (i.e., bonuses not pursuant to the
Incentive  Compensation  Plan)  is  based  upon  the  objective  and  subjective
assessment of individual achievements and the evaluations and recommendations of
the  Company's   Chairman.   Additionally,   consideration   is  given  to  each
individual's  aggregate cash compensation  relative to the individual's position
and job requirements and the  individual's  impact on the Company's  performance
over a number of years.  Based on the Company's 1998 financial  performance  and
individual  achievements,  discretionary  bonuses were awarded to all  executive
officers. These bonuses were paid in March 1999.

      Stock Options. The Company considers equity  compensation,  in the form of
stock options,  to be an important  element in the overall  compensation  of its
executive officers and other key employees. The grant of stock options continues
the Company's practice of increasing  management's  equity ownership in order to
ensure that the interests of management remain closely aligned with those of the
Company's shareholders. Stock options also create an incentive for the Company's
key  employees  to remain with the Company for the long term because the options
are typically not immediately  exercisable and, if not exercised,  are forfeited
immediately if the employee is terminated  for cause or  voluntarily  terminates
his  employment  (other than by reason of death,  disability or  retirement)  or
within three months if  employment  is  terminated  for any other reason  except
death, disability or retirement.

      Options are granted  pursuant to the  Company's  1993 Stock Option Plan at
the  discretion  of the  Company's  Stock  Option  Committee.  The Stock  Option
Committee  relies  in  large  part  on the  recommendation  of the  Chairman  in
determining  the number of option  shares to be granted to  executive  officers,
based upon the Chairman's assessment of individual performance and the Company's
performance.  With the exception of new employees, options are typically granted
on an annual basis.  Based on the Company's  record  performance  in 1997,  most
field and  administrative  managers  and all  executive  officers  were  granted
options in 1998 with an exercise  price  equal to the market  price on the grant
date. See "Stock Options - Option Grants in Last Fiscal Year."


                                      -8-
<PAGE>

      Chief Executive Officer Compensation.  The Chief Executive Officer's total
compensation  is based  upon  the  same  factors  as the  compensation  of other
executive  officers,  including  his  individual  performance  and the Company's
short-term and long-term  performance,  as measured  principally by increases in
store  growth,  sales,  operating  income and net  earnings.  In  addition,  the
Compensation  Committee  reviews  the  level of chief  executives'  compensation
within the retail and footwear  industries  with  consideration  given to, among
other   factors,   differences   in  sales,   growth   rates  and  total  market
capitalization.

      In establishing Mr. Lemond's cash  compensation for 1998, the Compensation
Committee  noted that since Mr.  Lemond was elected to the offices of  President
and Chief Executive  Officer in September 1996, the Company has made substantial
progress  towards  the  completion  of certain  strategic  initiatives  aimed at
bringing  consistent  profits and growth.  In 1997, the Company  achieved record
levels of sales and net  income,  completed a major  store  remodeling  program,
enhanced  the  management  team with the  addition of key  personnel  and,  most
importantly,  positioned the Company for an aggressive  store expansion  program
for 1998 and subsequent years. Based on the aforementioned achievements and that
Mr. Lemond did not receive a salary  increase in 1997, Mr.  Lemond's  salary was
increased 14% to $400,000 effective April 5, 1998. He was also granted an option
to purchase 25,000 shares of the Company's Common Stock on April 10, 1998. Based
on the 1998 financial results, Mr. Lemond was awarded a bonus of $75,000 payable
in March 1999.

      Compensation Committee                   Stock Option Committee

        William E. Bindley                       William E. Bindley
        Gerald W. Schoor                         Gerald W. Schoor



                                      -9-
<PAGE>


Performance Graph

      The  performance  graph set forth  below  compares  the  cumulative  total
shareholder  return on the  Company's  Common Stock with the Nasdaq Market Index
and the Nasdaq Index for Retail  Trade  Stocks for the period from  December 31,
1993 through January 29, 1999.

<TABLE>
<CAPTION>
                              Comparison of Cumulative Total Return Among The Company,
                            Nasdaq Market Index and Nasdaq Index for Retail Trade Stocks
- -------------------------------------------------------------------------------------------------------------------------

                                  December 31,    December 30,    February 2,   January 31,   January 30,    January 29, 
                                      1993            1994           1996          1997          1998           1999
- -------------------------------------------------------------------------------------------------------------------------
<S>                                    <C>              <C>           <C>           <C>           <C>            <C>
The Nasdaq Stock Market (U.S.)         100              98            140           182           215            336
- -------------------------------------------------------------------------------------------------------------------------
Nasdaq Retail Trade Stocks             100              91            100           122           143            174
- -------------------------------------------------------------------------------------------------------------------------
Shoe Carnival, Inc.                    100              40             28            42            70             79
- -------------------------------------------------------------------------------------------------------------------------
</TABLE>

                        [PERFORMANCE GRAPH APPEARS HERE]

Compensation Committee Interlocks and Insider Participation

      During  fiscal  1998,  the  Compensation  Committee  consisted  of Messrs.
Bindley and Schoor.  Neither of the Compensation Committee members were involved
in  a   relationship   requiring   disclosure  as  an   interlocking   executive
officer/director  or under Item 404 of Regulation  S-K or as a former officer or
employee of the Company.


                                      -10-
<PAGE>

Certain Transactions

     Mr. Weaver,  along with Bradley W. Weaver, his son and the owner of 4.7% of
the  outstanding  shares  of the  Company's  Common  Stock,  are  the  principal
shareholders of LC Footwear,  LLC. and PL Footwear,  Inc. Mr. J. Wayne Weaver is
also Chairman of the Board and Chief Executive  Officer of LC Footwear,  LLC and
PL Footwear,  Inc. Bradley W. Weaver also owns and operates Weaver International
Footwear, Inc. ("Weaver International").

     The  Company  purchases  women's  footwear  from  LC  Footwear,  LLC in the
ordinary course of business.  During 1998, the Company  purchased  approximately
$138,000  of  merchandise  from LC  Footwear,  LLC.  Management  of the  Company
believes  that  purchases  from LC Footwear,  LLC are on terms that are not less
favorable to the Company than could be obtained from unrelated third parties for
comparable merchandise.

     Weaver  International  and PL Footwear,  Inc., along with others,  serve as
import  agents  for the  Company.  Import  agents  represent  the  Company  on a
commission  basis in dealings with shoe  factories  primarily in mainland  China
where most of the Company's private label shoes are manufactured.  As agents for
the  Company,   Weaver   International   and  PL  Footwear,   Inc.   visit  shoe
manufacturers,  collect shoe  samples,  submit these  samples to the Company and
advise the Company of market  conditions and  availability of merchandise.  They
also help select leather, assist in detailing and quality control and coordinate
the production and delivery schedule of a portion of the Company's private label
merchandise.  The Company pays Weaver International and PL Footwear, Inc. 10% of
the gross purchase price of shoes bought  through each company.  In 1998,  there
were no  commissions  paid by the Company to Weaver  International.  Commissions
paid to PL Footwear, Inc. were approximately $912,000 in 1998. Management of the
Company  believes  that  the  arrangements  with  Weaver  International  and  PL
Footwear,  Inc.  are on terms that are not less  favorable  to the Company  than
could be obtained from unrelated parties.

     On November 1, 1992, the Company made loans bearing interest at the rate of
6% per annum to certain officers, Directors and key employees in connection with
their exercise of stock options.  See "Stock  Options."  During fiscal year 1998
the largest amount  outstanding  in connection  with such loan to Mr. Lemond was
$63,290. In March 1998, Mr. Lemond's note was paid in full.


                             APPOINTMENT OF AUDITORS

     The  appointment  of Deloitte & Touche LLP as auditors  for the Company for
fiscal year 1999 is  recommended by the Board of Directors and will be submitted
to the meeting in order to permit the  shareholders to express their approval or
disapproval. In the event of a negative vote, a selection of other auditors will
be made by the Board. A  representative  of Deloitte & Touche LLP is expected to
be present at the meeting,  will be given an  opportunity to make a statement if
he desires and will respond to appropriate questions.  Notwithstanding  approval
by the  shareholders,  the Board of Directors  reserves the right to replace the
auditors at any time upon the recommendation of the Audit Committee of the Board
of Directors.

     The Board of Directors  recommends a vote FOR the appointment of Deloitte &
Touche LLP as auditors for 1999.



                                      -11-
<PAGE>

                             PRINCIPAL SHAREHOLDERS

     The following table sets forth, as of March 31, 1999,  certain  information
with  respect to  beneficial  ownership  of the  Company's  Common Stock by each
person  (or  group of  affiliated  persons)  who is known by  management  to own
beneficially  more than 5% of the Common Stock, by each Named Executive  Officer
who is not a Director,  and by all Directors and current executive officers as a
group.  Except as  otherwise  noted,  the  persons  named in the table have sole
voting and investment  power with respect to all shares of Common Stock shown as
beneficially owned by them.

                                            Number of Shares         Percent of
            Name                           Beneficially Owned           Class
            ----                           ------------------        ---------- 

 J. Wayne Weaver (1)................          4,833,230   (2)           36.6%
 Delores B. Weaver (1)..............          4,833,230   (3)           36.6%
 Timothy T. Baker...................             25,053   (4)              *
 Clifton E. Sifford.................             10,833   (5)              *
 Larry L. Linville..................             18,500   (6)              *
 Dimensional Fund Advisors, Inc.
 1299 Ocean Ave, 11th Floor
 Santa Monica, CA  90401**..........            669,800   (7)            5.1%
 All current executive officers 
   and Directors as a group
   (9 persons)......................          5,318,410   (8)           39.6%

- ----------
*    Less than 1%

**   Information  is based  solely on reports  filed by such  shareholder  under
     Section 13(d) or Section 13(g) of the Securities Exchange Act of 1934.

(1)  J. Wayne Weaver and Delores B. Weaver are husband and wife.  Their  address
     is 8233 Baumgart Road, Evansville, Indiana 47711.

(2)  Includes 2,000,000 shares directly owned by Mr. Weaver's spouse, Delores B.
     Weaver,  333,230  shares owned  jointly with his spouse and 500,000  shares
     held in a trust of which Mr. Weaver is a trustee.

(3)  Includes  2,000,000 shares directly owned by Mrs. Weaver's spouse, J. Wayne
     Weaver,  333,230  shares owned  jointly with her spouse and 500,000  shares
     held in a trust of which Mrs. Weaver is a trustee.

(4)  Includes 19,000 shares issuable upon the exercise of options.

(5)  Represents shares issuable upon the exercise of options.

(6)  Includes 1,000 shares owned jointly with Mr.  Linville's  spouse and 17,500
     shares issuable upon the exercise of options.

(7)  The shareholder is a registered  investment advisor and has sole voting and
     dispositive  power with respect to the shares.  All of the indicated shares
     are owned by  advisory  clients  of the  shareholder,  and the  shareholder
     disclaims beneficial ownership of such shares.

(8)  Includes 200,382 shares issuable upon the exercise of options.


                                      -12-
<PAGE>

                  SHAREHOLDER PROPOSALS FOR 2000 ANNUAL MEETING

      The date by which  shareholder  proposals  must be received by the Company
for inclusion in proxy  materials  relating to the 2000 Annual Meeting of Common
Shareholders is January 14, 2000.

      In  order  to be  considered  at  the  2000  Annual  Meeting,  shareholder
proposals  must  comply  with the advance  notice and  eligibility  requirements
contained  in  the  Company's  By-Laws.   The  Company's  By-Laws  provide  that
shareholders  are  required  to  give  advance  notice  to  the  Company  of any
nomination by a shareholder  of candidates  for election as directors and of any
business to be brought by a shareholder before an annual shareholders'  meeting.
Specifically,  the By-Laws  provide that for a shareholder  to nominate a person
for  election to the  Company's  Board of  Directors,  the  shareholder  must be
entitled to vote the  election of  directors at the meeting and must give timely
written  notice of the  nomination to the Secretary of the Company.  The By-Laws
also provide that for business to be properly  brought  before an annual meeting
by a  shareholder,  the  shareholder  must have the legal right and authority to
make the proposal for consideration at the meeting and the shareholder must give
timely written  notice  thereof to the Secretary of the Company.  In order to be
timely,  a  shareholder's  notice must be delivered to or mailed and received at
the  principal  executive  offices of the Company not less than 30 days nor more
than 60 days prior to the  meeting.  In the event that less than 40 days' notice
or  prior  public  disclosure  of the  date of the  meeting  is given or made to
shareholders,  notice by the  shareholder  must be  received  not later than the
close of business on the tenth day following the day on which notice of the date
of the meeting was mailed or public disclosure was made. The notice must contain
specified  information  about each  nominee  or the  proposed  business  and the
shareholder making the nomination or proposal.

      The  specific   requirements  of  these  advance  notice  and  eligibility
provisions are set forth in Article II and Article III of the Company By-Laws, a
copy of which is  available  upon  request.  Such  request  and any  shareholder
proposals  should  be sent to the  Secretary  of the  Company  at the  principal
executive offices of the Company.


                           INCORPORATION BY REFERENCE

      Notwithstanding anything to the contrary set forth in any of the Company's
previous filings under the Securities Act of 1933, as amended, or the Securities
Exchange Act of 1934, as amended, that may incorporate future filings (including
this  proxy  statement,  in whole or in part),  the  Compensation  Report of the
Compensation and Stock Option  Committees and the Performance Graph shall not be
incorporated by reference in any such filings.


                                 ANNUAL REPORTS

      The Annual  Report to  Shareholders  for the 1998 fiscal year  accompanies
this Proxy Statement. The Annual Report is not used as part of this solicitation
material and no action will be taken with  respect to it at the Annual  meeting.
In addition,  a copy of the  Company's  Annual  Report on Form 10-K for the 1998
fiscal year as filed with the  Securities  and  Exchange  Commission,  including
financial statements but excluding exhibits, may be obtained without charge upon
written request to David A. Kapp, Secretary,  Shoe Carnival, Inc., 8233 Baumgart
Road, Evansville, Indiana 47711.



                                      -13-
<PAGE>


PROXY                         SHOE CARNIVAL, INC.                          PROXY

               Proxy Solicited on Behalf of The Board of Directors
             For The Annual Meeting of Shareholders -- June 15, 1999


     The  undersigned  appoints Mark L. Lemond and J. Wayne Weaver,  and each of
them, as proxies,  with full power of substitution  and revocation,  to vote, as
designated  on the reverse side hereof,  all the Common Stock of Shoe  Carnival,
Inc.  which  the  undersigned  has  power to vote,  with all  powers  which  the
undersigned  would  possess if  personally  present,  at the  annual  meeting of
shareholders  thereof to be held at the  Holiday  Inn  Airport,  4101 North U.S.
Route 41, Evansville, Indiana on June 15, 1999, or at any adjournment thereof.

     This  proxy when  properly  executed  will be voted in the manner  directed
herein by the undersigned shareholder.  Unless otherwise marked, this proxy will
be voted FOR the election as Directors of the nominees  listed under  Proposal 1
and FOR Proposal 2.

           PLEASE VOTE, SIGN, DATE AND RETURN THIS PROXY CARD PROMPTLY
                          USING THE ENCLOSED ENVELOPE.

                  (Continued and to be signed on reverse side.)





                                      -14-
<PAGE>



                               SHOE CARNIVAL, INC.
    PLEASE MARK VOTE IN OVAL IN THE FOLLOWING MANNER USING DARK INK ONLY. [X]



                                           For   Withhold   For All (except     
                                                            Nominee(s)
                                                            written below)

1.   Election of Directors --               []      []          []              
     Nominees:   J. Wayne Weaver                                                
                 Gerald W. Schoor                                               
                                           _____________________                

                                                                             
                                                                                
                                           For   Against    Abstain             
                                                                                
2.   Proposal to approve the                []      []          []              
     appointment of Deloitte &                                                  
     Touche LLP, as auditors for                                                
     the Company for 1999.                                                      

3.   In their discretion, any other                                             
     matters that may properly
     come before the meeting.



Dated:                 , 1999

                                                                                
Signature(s)      



NOTE:  When signing as attorney, executor, administrator,
trustee or  guardian,  please give full title.  If more than
one trustee, all should sign.  All joint owners must sign.
- --------------------------------------------------------------------------------
                              FOLD AND DETACH HERE


                             YOUR VOTE IS IMPORTANT!

           PLEASE VOTE, SIGN, DATE AND RETURN THIS PROXY CARD PROMPTLY
                          USING THE ENCLOSED ENVELOPE.





                                      -15-
<PAGE>




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